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Speaker 1: Hey, this is just be with Bethany, and today I

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Speaker 1: want to talk to you about regifting, the taboo topic.

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Speaker 1: Everybody re gifts, very rich people regift. Okay, here's how

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Speaker 1: I feel about regifting. I have definitely given people something

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Speaker 1: that is engraved with my name on it for short

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Speaker 1: in my life. First of all, i'll do this, I'll

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Speaker 1: buy like a really nice makeup bag, and then by

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Speaker 1: I have a problem with buying things that I know

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Speaker 1: are good gifts that are really unique or on sale.

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Speaker 1: So I have a problem. I went to this really

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Speaker 1: high end Christmas store around my house. This happens every year,

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Speaker 1: and I saw all these amazing, like really upscale, really nice,

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Speaker 1: high end snow globes and they were on sale, so

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Speaker 1: I bought like twenty of them. But the problem is

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Speaker 1: I have like twenty other categories of items that I bought,

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Speaker 1: So I have like really high end, nice men's top

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Speaker 1: kits that I buy. Also, if I see them on

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Speaker 1: sale and I could buy people like makeup bags or something,

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Speaker 1: I buy it all. And I'm not a hoarder. I'm not.

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Speaker 1: I'm very organized and I'm always getting rid. But I

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Speaker 1: buy gifts, and I buy gifts that go well with

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Speaker 1: other gifts. So my regifting strategy, and I think it's

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Speaker 1: the best strategy I really do, is to say, let's

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Speaker 1: say someone gave me really nice products, like uh, skincare products.

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Speaker 1: Let's say, like Kate Summer, who I love, gave me

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Speaker 1: something for oily skin or blemish I don't really break

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Speaker 1: out so like or something that's not my category of

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Speaker 1: skincare and I had it. So I would then take

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Speaker 1: one of these really nice makeup bags that I buy

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Speaker 1: and keep just waiting, and then I would put different

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Speaker 1: beauty products in there, and then add a candle that

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Speaker 1: I bought on sale, like a nice I don't know,

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Speaker 1: Joe Malone or those not really foreignes SETTI those are

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Speaker 1: two expennis and I keep those for myself. I have

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Speaker 1: tons of stuff like this, so I combine, and I

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Speaker 1: don't know if that's counted as regifting. Um, it's technically regifting,

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Speaker 1: But no one's ever sent me a pen. Let's say

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Speaker 1: someone sent me a really nice pen. I would then

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Speaker 1: find like a nice journal to go with it, and

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Speaker 1: something else that had had to do with like writing,

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Speaker 1: you know what I mean, like good stationary. So I'm

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Speaker 1: a combiner and I believe in it, and I love it.

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Speaker 1: I'm not changing it. I spend a lot of money

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Speaker 1: every year in Christmas. I give gifts to everyone. I'm

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Speaker 1: like a poor man's candy spelling. I have a gift closet.

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Speaker 1: So anyway, that's a mini ramp, But I just wanted

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Speaker 1: to say, I think you can read gift if you

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Speaker 1: really elevated with other things that you've actually bought and

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Speaker 1: spent money on and including really nice card and nice

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Speaker 1: packaging and nice Oh that that's that's my that's my

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Speaker 1: strong suit. Today I'm going to be talking to Keelty

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Speaker 1: Knight and Jack Vanneck of The Lady Gang. They have

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Speaker 1: created an amazing brand which has expanded and evolved through

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Speaker 1: the Lady Gang Podcast. They've even written a New York

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Speaker 1: Times bestseller, Act Like a Lady. And this isn't even

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Speaker 1: to mention their own individual successes. Kelty is a correspondent

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Speaker 1: on Entertainment Tonight, Jack has her own clothing and accessories brand,

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Speaker 1: and their third partner, Beca Tobin, is an actress who

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Speaker 1: I love from Glay. I loved talking to Kelty and

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Speaker 1: Jack because they manage a badass three woman business, which

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Speaker 1: is its own dynamic in and of itself, and I

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Speaker 1: know you're gonna love it too. Hey, Jack and Kelty,

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Speaker 1: welcome to the show. Of course, it's Jack and Kelsey

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Speaker 1: of the Lady Gang with one gang member not here today,

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Speaker 1: Becca Sensor regards. Were so happy to be here. Yeah,

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Speaker 1: thanks for having us and Bethany. Before we start, I

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Speaker 1: wanted to tell you that I was talking to your

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Speaker 1: team before um congratulations on the show. I was telling

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Speaker 1: them that we um we listen to the first podcast

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Speaker 1: of everyone that puts out a new podcast, obviously, because

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Speaker 1: that's the game that we're in, and yourdcast is the

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Speaker 1: only podcast that I've consistently gone back to this year

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Speaker 1: like new podcast, but content it's so good. It's so concise.

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Speaker 1: There's no fucking fluff, there's no like I'm just gonna

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Speaker 1: sit and like live in like twenty minutes of talking

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Speaker 1: about myself. Like I've learned so much, I've loved so

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Speaker 1: many of the episodes have been incredible, So congrats to you.

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Speaker 1: I cannot tell you how that makes me feel, because

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Speaker 1: I honestly I have never listened to a podcast in

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Speaker 1: my life and to this day, and because when I

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Speaker 1: when I wrote my book Naturally Thin years ago. I

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Speaker 1: remember going to different publishers and trying to sell it

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Speaker 1: and they were like, no, it needs to be like

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Speaker 1: eight weeks, two x pounds lost, and they had all

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Speaker 1: these things that they told me needed to be and

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Speaker 1: I said, we're in modern like yoga, be healthy world

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Speaker 1: and I and then my boyfriend at the time said

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Speaker 1: you should probably go to school and become a nutritionist,

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Speaker 1: and I said, I'm just a woman who understands what

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Speaker 1: food noises. So I want to write it from my

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Speaker 1: own fresh perspective. So, having never listened to a podcast before,

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Speaker 1: I now just I don't want to have any preconceived

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Speaker 1: notions about what it's supposed to because there are so

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Speaker 1: many and you were in the beginning. In my opinion,

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Speaker 1: this to me is new. Now you were five years ago, right,

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Speaker 1: you started five it's a little bit over five years. Yeah,

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Speaker 1: it's been crazy. And when we started the podcast, we

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Speaker 1: obviously didn't know anything about it. The only podcast that

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Speaker 1: was out there was Serial pretty much and then Joe Rogan,

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Speaker 1: so we sort of went into it blind as well.

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Speaker 1: So I think that that really is a secret to success. Though,

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Speaker 1: I mean, we did the same thing writing our book.

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Speaker 1: We didn't read any other books that were kind of

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Speaker 1: like ours, except for maybe Culty. But I think that

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Speaker 1: is just going in it and doing your own thing

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Speaker 1: makes such a difference. Well back then, I don't remember

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Speaker 1: what year was, but I remember meeting somebody I think

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Speaker 1: Westwood One or somebody in l A. And they told

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Speaker 1: me that the guy I think he used to be

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Speaker 1: at Doctor Drew or something, he was like a sex guy,

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Speaker 1: used to talk about sex, and that he was making

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Speaker 1: like ten million dollars a year at that time. Who

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Speaker 1: is that guy? You know, I'm talking about the tall

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Speaker 1: guy with the dark hair. He's like a Doctor Drew type.

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Speaker 1: He's gonna drive me nuts, you know kill. Are you

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Speaker 1: talking about Adam Carolla? No, right, Yes, Adam is such

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Speaker 1: an obvious choice. I didn't think it was. Yeah, he

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Speaker 1: just signed a hundred million dollar deal with Spotify, like

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Speaker 1: more than the Obama's more than Prince. He started early, though,

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Speaker 1: did he start earlier than you? He started before us? Yeah?

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Speaker 1: He had in the show. Yeah, they had the radio

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Speaker 1: shows for like ever and then I think they just

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Speaker 1: transferred into podcasting, but they content five days a week.

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Speaker 1: He's like a Howard Stern, you know, you like put

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Speaker 1: him on in the morning and you listen to him

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Speaker 1: for two hours. We've been on his show before. Um,

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Speaker 1: it's a trip, And why don't you do that? What's

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Speaker 1: your reason for not doing that every day? I'm so fascinating.

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Speaker 1: I want to hear so much about you guys in

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Speaker 1: the dynamic, But so why are you not doing that?

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Speaker 1: The truth is we all had other We all have

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Speaker 1: other jobs. I work at entertainment tonight, Becca is on

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Speaker 1: her new show on Disney, and we all have other passions.

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Speaker 1: And this began. The Lady Again came out of this

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Speaker 1: frustration that you know, no one was picking us. We

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Speaker 1: were like at the uncool Kids table in Hollywood. So

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Speaker 1: I was like the last person picked. Beck was the

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Speaker 1: last actor picked. I mean, and so we we just

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Speaker 1: we wanted to go to a place where we couldn't

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Speaker 1: get fired. We wanted to have a job where someone

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Speaker 1: actually said yes to us, and so we decided to

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Speaker 1: say yes to ourselves. And that's why we created Lady Gain.

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Speaker 1: We always thought of it as a side hustle. We're like, oh,

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Speaker 1: and wait, if we make some money, to'll be fine,

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Speaker 1: but we'll have something that's ours. And then over the

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Speaker 1: last five years it's become you know, a multimillion dollar

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Speaker 1: business and uh, you know, a taste maker in the

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Speaker 1: in the category, and we're like, huh. And so now

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Speaker 1: we've all Jack has stepped away from her clothing line.

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Speaker 1: Becca's just booked this huge show. But you know, we're

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Speaker 1: all kind of like rejiggering our lives so that Lady

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Speaker 1: and can be the main focus. But interesting that you

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Speaker 1: say that, because for me, I didn't know anything. I

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Speaker 1: didn't even know there was a list that I would

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Speaker 1: end up on before launch, and I'm not It's not

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Speaker 1: the Humble Brake. I literally thought I was doing like

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Speaker 1: a lemonade stand and then it popped off and I

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Speaker 1: just was doing it because I just wanted a place

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Speaker 1: to express myself, just a place I need an outlet.

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Speaker 1: And one of those people that I'm not on TV

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Speaker 1: because I just want to be famous, It's because I

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Speaker 1: need a place for the humor, for the ranting, the expression.

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Speaker 1: And so this was and my boyfriend at the time

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Speaker 1: was like, You're gonna be amazing at this is gonna

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Speaker 1: be so good, and I didn't even know what it was.

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Speaker 1: And I just started one day and just started talking.

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Speaker 1: I live for it, so I get it. You guys

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Speaker 1: must have been paid three dollars a year. The first

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Speaker 1: we didn't make actual money until maybe last year. The

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Speaker 1: first year we did our podcast, we made uh negative money.

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Speaker 1: The second year maybe we made two thousand dollars the

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Speaker 1: entire year. So been a lot of a hustle and

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Speaker 1: we have never We've never missed a single episode. We

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Speaker 1: have two episodes a week. We've never missed a single

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Speaker 1: episode in five years. And it was just the hustle

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Speaker 1: and the drive because we knew that there was a

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Speaker 1: light at the end of the tunnel and we really

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Speaker 1: believed in what we were doing. That got us through

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Speaker 1: and it really paid off in the end. Wait, and

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Speaker 1: so is this now? Are you guys making real money now?

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Speaker 1: And we're on the just K podcast, so I feel

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Speaker 1: like we can say this. There is a weird thing

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Speaker 1: with women and money, Bethany. I don't know what that is.

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Speaker 1: And I feel like you're someone that we look to

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Speaker 1: because you've never been afraid to be like, I'm successful, Like,

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Speaker 1: I don't know what that shame is. We're not allowed

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Speaker 1: to be successful, But yes, we are now successful. We

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Speaker 1: have employees. You're legite, and you're started from the bottom.

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Speaker 1: Now you're here. Did you guys, you guys all, did

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Speaker 1: you guys have debt? Did you like get insufficient fund notices? Like?

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Speaker 1: What was your situation? Individual? We all started with no doubt.

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Speaker 1: The best thing that happened, well, the best worst thing

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Speaker 1: that happened in the beginning of the podcast is we

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Speaker 1: actually started with a different name, and Kelsey and Becca

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Speaker 1: kind of started this idea of the podcast before I

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Speaker 1: came in, and the name was we call it Boltimore,

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Speaker 1: but it was Empire, and when we started the podcast,

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Speaker 1: we didn't realize that the name was already trademarked, so

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Speaker 1: we started our podcast with this whole different name. The

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Speaker 1: lady with the trademark came after us, and we almost

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Speaker 1: dropped and almost went into debt a lot of money

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Speaker 1: trying to buy this trademark off of her, but thank

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Speaker 1: god it didn't work out, and we changed our name

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Speaker 1: and kind of started from zero, which is way better

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Speaker 1: than starting from a negative point of view, right. I

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Speaker 1: can remember being like, well, I could take thirty dollars

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Speaker 1: out of my savings and we could buy the trip.

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Speaker 1: Because the show was an instant hit. I mean, we

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Speaker 1: we had listeners day one, Like first episode, we we

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Speaker 1: came to it, so we knew it was something. We're like,

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Speaker 1: maybe I could just we could each put in ten

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Speaker 1: grand and we could buy this n so we'll keep going.

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Speaker 1: And like, I mean, it was just dismal. And at

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Speaker 1: the time, Bethany, that we started, it's not like it

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Speaker 1: was now our podcast where a brand say, you know,

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Speaker 1: skinny Girl um is looking and they're like, all right,

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Speaker 1: they have five million dollars from marketing budget a year.

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Speaker 1: Where are we going to spend that money? All right,

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Speaker 1: we're gonna do this much TV, we're gonna do this

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Speaker 1: much that, and we're gonna do podcasts. Like, no one

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Speaker 1: was advertising on podcasts, so it was really difficult to

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Speaker 1: make money, especially because there's no female shows. So there

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Speaker 1: was a lot of like dude brands that were doing

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Speaker 1: podcasts for advertising, but there weren't the you know, female

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Speaker 1: centric brands that yeah. Because then also there were no

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Speaker 1: females listeners. A lot of the moms that that that

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Speaker 1: listen to mine now they've never ever listen to a

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Speaker 1: podcast in their life. I would be that person. I'm them.

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Speaker 1: I understand that they're like the people that watch Man HSN.

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Speaker 1: They're just like, how do I do this and I don't.

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Speaker 1: I'm figuring out the same thing as you I know

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Speaker 1: how to do. I don't even know what we're doing.

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Speaker 1: But um, well, how does the dynamic to work with three? Now?

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Speaker 1: I mean my daughter often when they're when there's a

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Speaker 1: three person played a, it's more challenging than two. So

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Speaker 1: is there a power struggle? What are the arguments? You

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Speaker 1: guys really good friends and to give vacation together or

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Speaker 1: is this just you just you know, colleagues that respect

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Speaker 1: each other. What's the dynamic individual? I think the coolest

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Speaker 1: thing about our podcast in our relationship with each other.

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Speaker 1: We went into it Keelty and I were acquaintances and

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Speaker 1: we share a mutual ex boyfriend. I did him first,

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Speaker 1: she took my sloppy seconds, then she went back to

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Speaker 1: him after gross I hooked up, he went back in.

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Speaker 1: I hooked up. I never go back to an X.

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Speaker 1: We had one night and I actually thought it was

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Speaker 1: when Kelty was still dating it, but we figured out

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Speaker 1: it wasn't. Um so that's what we know each other.

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Speaker 1: And then Beck and I had never met until we

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Speaker 1: took our first meeting at podcast one, which is the

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Speaker 1: network that we're on. So we kind of went into

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Speaker 1: this as business partners first, and we've learned about each

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Speaker 1: other through the podcast. So it's really interesting because our

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Speaker 1: listeners are kind of going along with the ride with

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Speaker 1: us as we make inside jokes with each other, and

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Speaker 1: we learned different things about each other. So it's really cool.

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Speaker 1: I mean, we don't really hang out outside of work.

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Speaker 1: I think Kelty and I are maybe trying to plan

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Speaker 1: a trip together, but who knows if a trip I wanted.

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Speaker 1: I need to go get Jack focused, so we're taking

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Speaker 1: her away. Maybe we can go with our partners. Kelty's like, no,

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Speaker 1: it's a work trip. Wait, So what relationships are um?

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Speaker 1: Kelty and Becca are married and then I, um have

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Speaker 1: been with my boyfriend for almost three years. We're gonna

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Speaker 1: get married and stuff, but all in serious relationships, so

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Speaker 1: you'll have more things to talk. Does anybody have kids?

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Speaker 1: Not yet? No kids, we have. We have were in

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Speaker 1: the stage of our lives where everyone's struggling with fertility. Yeah,

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Speaker 1: I just everyone's actually struggling with it. Yeah, we've had

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Speaker 1: well Jack just froze or embryos, and and Becca and

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Speaker 1: I both had miscarriages and you know, yeah, so we're

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Speaker 1: like we're in that stage right now. We were in

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Speaker 1: the thirties. We're deep in thirties. So that's very interesting

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Speaker 1: that you're going through that too, Like you know what

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Speaker 1: I mean, You've been through being sort of single on

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Speaker 1: the show and getting married and then now you know

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Speaker 1: the fertility issue. That's my right on the podcast has

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Speaker 1: been really good because I was single when we started.

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Speaker 1: I entered a relationship with a psychopath for a while,

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Speaker 1: and then I was single again. So I my dating

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Speaker 1: stories on this on the podcast through the years have

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Speaker 1: been pretty amazing. It's incredible. I bet Okay. So you

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Speaker 1: have separate side hustles each of you, like you don't

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Speaker 1: all the other businesses you're not in together. You have

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Speaker 1: some things that you're all in together, and then and

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Speaker 1: then other businesses that are not in and who drives

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Speaker 1: that whole thing. Who's sort of the CEO? Gualty, I'm

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Speaker 1: the I'm the CEO. We have our own name for it.

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Speaker 1: It's called k type. It's like a type but for Kelty.

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Speaker 1: Ok okay, So I'm a three nagram. I'm like, I'm

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Speaker 1: the bethany Um. What does anagram you have take? Well,

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Speaker 1: we already know she's a three, but it's a personality test.

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Speaker 1: You can be a one to a nine, and everyone

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Speaker 1: has a different test. And like me and Becca were

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Speaker 1: both three is, so we're achievers. Jack is like an enthusiast,

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Speaker 1: so she always wants to be like on the beach,

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Speaker 1: at the party, at the bungalow, like what doing or whatever,

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Speaker 1: and so we have to keep her but focused. Um.

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Speaker 1: But so we just drive, we drive forward and and

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Speaker 1: it kind of works like this. Becca comes up with

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Speaker 1: a big idea, let's start a podcast. You know me

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Speaker 1: so great to get on Bethany Frankel. All right, let's

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Speaker 1: ask her for like four years, you know what you mean,

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Speaker 1: to get her on the podcast. And then we just

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Speaker 1: work away at that little goal until it comes true.

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Speaker 1: And they all magically come true if you work hard enough.

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Speaker 1: And then I'm the doer. So I'm the one who's like, Okay,

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Speaker 1: how are we going to do this? Let me find

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Speaker 1: the publicist bla blah blah blah blahlahla la. And Jack

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Speaker 1: is a creative genius. She has her own Jack Vanic

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Speaker 1: line that's sold in stores you know, around the world,

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Speaker 1: and so she designs the look of the brand, the branding,

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Speaker 1: the label, the you know, we just did these awesome

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Speaker 1: sweatsuits and the care the little care tag on like

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Speaker 1: how you wash it is like be nice to yourself,

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Speaker 1: eat carbs, you know. Like it's just every detail of

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Speaker 1: what we do is so cool. And so that's kind

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Speaker 1: of how our little trio works. I mean it sounds

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Speaker 1: like the ultimate legitimate and not touchy feely sack or

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Speaker 1: any female empowerment there has to be there's no rub,

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Speaker 1: there's no like, there's really no rub here, Like you

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Speaker 1: guys really just all work this out together. This is

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Speaker 1: stunning to make no way that I could be like

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Speaker 1: in business of two women on the day to day

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Speaker 1: in all aspects of things. And then I just find it.

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Speaker 1: I find it. That's why you're so successful. I mean,

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Speaker 1: I think that's like amazing and inspirational in and of itself.

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Speaker 1: It is so insane because we do work so well

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Speaker 1: together and we each have our separate talents and we

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Speaker 1: know how to stay in our own lanes. I think

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Speaker 1: that that's the biggest thing, isn't none of us are

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Speaker 1: kind of stepping over each other, Like Kelsey is not

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Speaker 1: telling me what font to use for something that I'm designing.

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Speaker 1: I'm not telling Kelty how to do a rundo for

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Speaker 1: the podcast. We're all we all know what we do well,

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Speaker 1: and we stick to what we do and have our

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Speaker 1: blinders on. So I think that that's the biggest thing.

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Speaker 1: And we also we've never talked about how we'd handle conflict,

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Speaker 1: but somehow we handle conflict really really well with each

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Speaker 1: other and are very honest, and I think that that's

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Speaker 1: just kind of what gets us through. Yeah, the honesty

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Speaker 1: is it, It's what it's at. There's no bullshit. Also,

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Speaker 1: the success the stakes are too high, you have it

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Speaker 1: has to work. It's like a serious, committed relationship. The

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Speaker 1: stakes are too high. It's too important. It has to work,

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Speaker 1: So there's no failure is not an option, you know,

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Speaker 1: And it sounds like know what you know and know

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Speaker 1: what you don't know. And I think that's a big,

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Speaker 1: big failure and many many businesses. You see it in fashion.

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Speaker 1: Fashion designers all of a sudden stake that their business

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Speaker 1: people also because they can design something, that does not

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Speaker 1: mean that you're a good business person. You know, I

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Speaker 1: know exactly what I know, and I know what I

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Speaker 1: don't know. And if you don't know, you're better act somebody.

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Speaker 1: You know, having good partners, good teams, and it's also

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Speaker 1: liberating to know what you don't know. Then you know

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Speaker 1: have to deal with that thing, like that's not your thing. Bethany,

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Speaker 1: can I ask you a question? I know this is

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Speaker 1: your podcast, but I can. I can I ask you

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Speaker 1: a question? Okay? You said, when I'm making money and

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Speaker 1: making money and when I'm doing philanthropy, I'm doing philanthropy.

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Speaker 1: And how do you think as like a female facing business,

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Speaker 1: you know you you can. I guess you're saying how

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Speaker 1: you separate the two because the thing that we're coming

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Speaker 1: up to now is that every basically every time we

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Speaker 1: do anything like our clothing line or whatever, we have

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Speaker 1: always done like a charity aspect, you know what I mean,

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Speaker 1: where it's like, uh ten portion of the proceeds is

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Speaker 1: going here, and we're like so happy to do that

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Speaker 1: and have the you know, people who are doing that

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Speaker 1: work on the pot because it's it's still gonna be

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Speaker 1: like those stores and these like socialite women that are

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Speaker 1: like come to the store on you know, Madison Avenue

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Speaker 1: or come to the shopping event and we're getting fifteen

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Speaker 1: percent to the proceeds and I'm like, but that stuff

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Speaker 1: could be fifty percent off half the time anyway, And

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Speaker 1: like I just I don't think anybody really notices unless

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Speaker 1: it's like Tom's did it great, where it's like one

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Speaker 1: shooting one literally you understand it. I think you should

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Speaker 1: just make all the money and they decide to do

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Speaker 1: the charity separately. I really do, because I don't believe it,

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Speaker 1: like it's like an afterthought for some of these people

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Speaker 1: or an excuse. Well, it's been an issue because in

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Speaker 1: the fall we launched our clothing line and we didn't

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Speaker 1: have a charity aspect because we were like really in

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Speaker 1: it and with our own money, and we're like, we

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Speaker 1: need to make money, we need to pay employees, we

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Speaker 1: need insurance, like we need all this stuff. But then

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Speaker 1: all year we did you know, covide COVID boxes to

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Speaker 1: first responders, teacher boxes t teachers working from home, just

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Speaker 1: for free, like up stuff we got, you know, we

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Speaker 1: use that money that we made off that thing to

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Speaker 1: do that. But then people came to us and they're like,

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Speaker 1: I'm only buying things that have a charity aspect. I

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Speaker 1: have never heard that there's enough thing. I've never heard

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Speaker 1: that I do not have a charity aspect of skinny.

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Speaker 1: But but I do plenty of charity, so maybe you

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Speaker 1: should just get your charity imprint more public so then

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Speaker 1: you're not being asked. No. One's confused by the fact

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Speaker 1: that I'm a capitalist, right, but I'm also a philanthropist,

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Speaker 1: so you can be both. But I don't just for

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Speaker 1: me a person. When I see fifteent goes to blah

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Speaker 1: blah blah, I don't even pay assentation it is. It

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Speaker 1: is such an afterthought to so many things, and so

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Speaker 1: many people don't notice it. So you're good. Not that

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Speaker 1: your good deed is going unnoticed, but it's just not

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Speaker 1: it's not getting the attention that it deserves. I think

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Speaker 1: when you do separate it, no, and you might be

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Speaker 1: able to make a bigger impact by like making all

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Speaker 1: the money on the clothes and then doing you know

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Speaker 1: something major. Yeah, it's sort of pieced me in my opinion.

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Speaker 1: It's just the way that I see it. I've never

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Speaker 1: once bought something because the percentage goes to charity. Never

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Speaker 1: once I've donated to charity, but I've never once done it. Interesting,

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Speaker 1: So whatever that's worth, I'm curious. I'll ask my listeners

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Speaker 1: to write it and tell me what they think about that,

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Speaker 1: then I'll get back to you, because listen, I'm only

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Speaker 1: one person, but that's what I've really How much was

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Speaker 1: the percentage you were giving by the way it depended.

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Speaker 1: We've had a bunch of things, but it's between like

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Speaker 1: you know, so it's like, I mean, you can get

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Speaker 1: off of something in general, like in your mind you're thinking, wait,

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Speaker 1: and I'm now paying full price because I'm now getting

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00:20:02,440 --> 00:20:04,480
Speaker 1: There's a lot of different psychological things that I would

425
00:20:04,480 --> 00:20:08,600
Speaker 1: think about that, but you didn't matter. Is of be strong.

426
00:20:09,400 --> 00:20:13,880
Speaker 1: Money goes to UH philanthropy and we've it's been seventy

427
00:20:13,880 --> 00:20:16,720
Speaker 1: seven million dollars in three years, so it's still building

428
00:20:16,720 --> 00:20:18,560
Speaker 1: a brand in philanthropy. It's not that I don't want

429
00:20:18,560 --> 00:20:20,639
Speaker 1: people to know that information. I do want them to

430
00:20:20,680 --> 00:20:22,199
Speaker 1: know it. And just like a business, I wanted to

431
00:20:22,200 --> 00:20:24,520
Speaker 1: be street creds, you have to be strategic about your

432
00:20:24,560 --> 00:20:27,080
Speaker 1: philanthropy as much as you are your business because you

433
00:20:27,119 --> 00:20:29,040
Speaker 1: want to be successful at it. You want to have

434
00:20:29,080 --> 00:20:30,679
Speaker 1: a you know, people want an r O I if

435
00:20:30,680 --> 00:20:34,520
Speaker 1: they're gonna donate to your charitable UH causes, you want

436
00:20:34,600 --> 00:20:36,760
Speaker 1: they want to know exactly where money is going, how

437
00:20:36,800 --> 00:20:39,240
Speaker 1: it's being used. And that's an r o I for them,

438
00:20:39,240 --> 00:20:41,240
Speaker 1: it's no different than them investing in you know, their

439
00:20:41,240 --> 00:20:45,240
Speaker 1: money and Mery Lynch, so true, got's just go to

440
00:20:46,600 --> 00:20:51,320
Speaker 1: the embithany. So everything is your business, even if it's

441
00:20:51,320 --> 00:20:53,000
Speaker 1: a philanthropy, not that you're making money on it, but

442
00:20:53,000 --> 00:20:55,680
Speaker 1: you know what I mean. Do you feel like it's

443
00:20:55,680 --> 00:20:57,800
Speaker 1: a Lady Gang? Is a brand? Do you feel like

444
00:20:57,840 --> 00:20:59,960
Speaker 1: it is an actual brand? Because it's an overused word,

445
00:21:00,000 --> 00:21:02,400
Speaker 1: don't asking if you really think that, you know execute

446
00:21:02,400 --> 00:21:05,080
Speaker 1: its brand identity is, you can explain it in an elevator.

447
00:21:05,320 --> 00:21:08,080
Speaker 1: Do you feel that you've built a brand? Absolutely. We

448
00:21:08,119 --> 00:21:10,720
Speaker 1: are actually talking about this, uh the other day because

449
00:21:10,720 --> 00:21:13,239
Speaker 1: we're having a meeting of what is going to be,

450
00:21:13,680 --> 00:21:15,959
Speaker 1: what things we're going to put out, and I remember

451
00:21:15,960 --> 00:21:18,600
Speaker 1: having the conversation where we're like, we could put out

452
00:21:19,440 --> 00:21:22,760
Speaker 1: hair care line, a makeup line, anything out there, and

453
00:21:22,800 --> 00:21:25,680
Speaker 1: we know exactly what the product would look like because

454
00:21:25,680 --> 00:21:28,520
Speaker 1: we have such a strong brand identity from doing all

455
00:21:28,560 --> 00:21:31,280
Speaker 1: these different things and kind of finding it along the way,

456
00:21:31,320 --> 00:21:33,840
Speaker 1: because when we started the podcast, we really had no

457
00:21:33,920 --> 00:21:36,600
Speaker 1: idea what the brand would be and we found it

458
00:21:36,680 --> 00:21:39,359
Speaker 1: just through living the brand itself, which I think is

459
00:21:39,400 --> 00:21:41,960
Speaker 1: a really cool thing because it's so genuine. We have

460
00:21:42,080 --> 00:21:45,560
Speaker 1: such an amazing community, and I think that's the single

461
00:21:45,600 --> 00:21:47,720
Speaker 1: most important thing in our brand is that we have

462
00:21:48,440 --> 00:21:51,480
Speaker 1: worldwide community. Like our girls. I mean I let my

463
00:21:51,520 --> 00:21:54,080
Speaker 1: wedding dress to one of our girls. We have celebrated

464
00:21:54,119 --> 00:21:57,639
Speaker 1: marriages and deaths and job promotions, and we have like

465
00:21:57,760 --> 00:21:59,720
Speaker 1: we know our girls, you know, and we have a

466
00:21:59,800 --> 00:22:04,320
Speaker 1: re it's fun of you say, girls, what's the demo? Well,

467
00:22:04,520 --> 00:22:06,400
Speaker 1: the thing about the demo that's so funny. I mean

468
00:22:06,560 --> 00:22:10,919
Speaker 1: the demo is mostly you know, probably thirty five working women,

469
00:22:11,560 --> 00:22:14,919
Speaker 1: but we have and I don't know why teenagers are

470
00:22:14,960 --> 00:22:17,520
Speaker 1: listening to our podcast, but we have teenagers up to

471
00:22:18,240 --> 00:22:20,679
Speaker 1: Grandma's that listen to our podcasts and those are the

472
00:22:20,680 --> 00:22:23,200
Speaker 1: people that come to the show when we do live shows.

473
00:22:23,520 --> 00:22:26,199
Speaker 1: And it's so fun because there's there are ladies all

474
00:22:26,240 --> 00:22:28,560
Speaker 1: around the world that listen to the podcast. But what

475
00:22:28,640 --> 00:22:30,600
Speaker 1: Celti was talking about is we have like a Facebook

476
00:22:30,640 --> 00:22:35,120
Speaker 1: group full of women and we pull them for everything

477
00:22:35,160 --> 00:22:37,560
Speaker 1: that we do, whether it's the clothing line that we're making,

478
00:22:37,600 --> 00:22:40,000
Speaker 1: guests that we're having on the podcast. So Lady Gang

479
00:22:40,040 --> 00:22:41,880
Speaker 1: is so much more than the three of us. Lady

480
00:22:41,920 --> 00:22:44,879
Speaker 1: gang as women around the entire world, and we really

481
00:22:44,920 --> 00:22:48,199
Speaker 1: do take their voices into consideration with everything that we do.

482
00:22:48,280 --> 00:22:50,159
Speaker 1: And I think that that's what puts us in a

483
00:22:50,240 --> 00:22:53,760
Speaker 1: different world than a lot of these other female podcasts

484
00:22:53,760 --> 00:22:56,159
Speaker 1: out there, because they're so centric and ours is just

485
00:22:56,359 --> 00:23:00,040
Speaker 1: very open to everyone. Yes, it's like a universe and

486
00:23:00,119 --> 00:23:02,400
Speaker 1: it is a gang, which I love. Yeah, that's interesting.

487
00:23:02,760 --> 00:23:06,760
Speaker 1: Do you want to sell this brand? I mean I do.

488
00:23:07,480 --> 00:23:11,199
Speaker 1: And here's here's where it's an interesting business conversation. I

489
00:23:11,240 --> 00:23:14,119
Speaker 1: think that we have been inspired by people that have

490
00:23:14,160 --> 00:23:16,240
Speaker 1: come before us and now are inspiring people that say,

491
00:23:16,240 --> 00:23:17,600
Speaker 1: I want to start a podcast, I want to start

492
00:23:17,600 --> 00:23:19,960
Speaker 1: a brand. And it's amazing. Like, right, we've put in

493
00:23:19,960 --> 00:23:22,640
Speaker 1: the five years here we are, and we have been

494
00:23:22,680 --> 00:23:25,480
Speaker 1: able to crowdsource or figure out or have mentors and

495
00:23:25,520 --> 00:23:29,479
Speaker 1: figure out everything until now is the cusp of like

496
00:23:29,520 --> 00:23:32,680
Speaker 1: where the fear kicks in, because now this is bigger

497
00:23:32,720 --> 00:23:35,760
Speaker 1: than any of our abilities, Like this is into the

498
00:23:35,760 --> 00:23:38,280
Speaker 1: next level where you almost need to like bring someone

499
00:23:38,359 --> 00:23:41,040
Speaker 1: on who really knows what they're talking about, because we

500
00:23:41,160 --> 00:23:43,399
Speaker 1: have it all and we've been doing it all ourselves,

501
00:23:43,680 --> 00:23:46,240
Speaker 1: and and that's what's scary. And it's like of course

502
00:23:46,280 --> 00:23:47,679
Speaker 1: I'd like to sell it, and of course there's all

503
00:23:47,720 --> 00:23:49,520
Speaker 1: these different avenues that I'd like to go in, and

504
00:23:49,520 --> 00:23:51,960
Speaker 1: we're always thinking, like we have. I was just at

505
00:23:51,960 --> 00:23:55,680
Speaker 1: this like event retreat thing and this woman said to me,

506
00:23:55,960 --> 00:23:57,679
Speaker 1: you have all this data on your girl and I

507
00:23:57,720 --> 00:23:59,600
Speaker 1: was like, yeah, we we know everything about them, and

508
00:23:59,640 --> 00:24:01,560
Speaker 1: she's like, this is a billion dollar brand and I

509
00:24:01,640 --> 00:24:03,520
Speaker 1: was like what. Like it scared the ship out of

510
00:24:03,520 --> 00:24:05,320
Speaker 1: me because I was just like, I know that in

511
00:24:05,359 --> 00:24:07,639
Speaker 1: my soul that it is, but like, how do you

512
00:24:07,680 --> 00:24:10,840
Speaker 1: get there? Oh my god, it's terrifying. Yeah, if you

513
00:24:10,880 --> 00:24:12,560
Speaker 1: were to do that, it has to be someone who

514
00:24:12,640 --> 00:24:15,920
Speaker 1: really has institutional knowledge. It can't just be it can't

515
00:24:15,920 --> 00:24:17,560
Speaker 1: be just the money sellt us to come in and

516
00:24:17,600 --> 00:24:21,720
Speaker 1: take a piece, but understand how to to to run

517
00:24:21,760 --> 00:24:24,000
Speaker 1: a living, breathing brand like this. I fully, fully get it.

518
00:24:24,000 --> 00:24:27,280
Speaker 1: I have one of Skinny Girl, um, which is crazy

519
00:24:27,320 --> 00:24:30,159
Speaker 1: anyway because it was already sold, but that was I

520
00:24:30,200 --> 00:24:32,320
Speaker 1: only let them take the cocktail portion. And now I'm

521
00:24:32,320 --> 00:24:34,920
Speaker 1: going back into cocktails in a different brand, but to

522
00:24:35,200 --> 00:24:37,879
Speaker 1: own a hundred percent of it, you know, I'm building

523
00:24:37,880 --> 00:24:39,920
Speaker 1: it to a certain point and then I'm going to

524
00:24:40,000 --> 00:24:43,080
Speaker 1: either cash out the whole thing, or take a piece

525
00:24:43,119 --> 00:24:45,880
Speaker 1: of money to blow it to the next level, which

526
00:24:45,880 --> 00:24:47,880
Speaker 1: I'm not even sure that I need. That's the other thing.

527
00:24:48,560 --> 00:24:51,199
Speaker 1: When I asked Mark Cuban, do I, Mark Cuban, do

528
00:24:51,240 --> 00:24:52,800
Speaker 1: I take private equity money? He's like, what do you

529
00:24:52,840 --> 00:24:54,920
Speaker 1: need the money for. I'm like, nothing, I don't really

530
00:24:54,960 --> 00:24:57,000
Speaker 1: need the money. Like he's like, why would you do it?

531
00:24:57,040 --> 00:24:58,320
Speaker 1: Why would you sell? Does it make you a lot

532
00:24:58,359 --> 00:24:59,919
Speaker 1: of money every year? I'm like yeah. He's like, okay,

533
00:25:00,080 --> 00:25:02,080
Speaker 1: So that's one opinion. Other people are like, take a

534
00:25:02,119 --> 00:25:04,359
Speaker 1: pile of cash, have someone get involved, and still have

535
00:25:04,400 --> 00:25:05,719
Speaker 1: a big piece of it. I mean, there are so

536
00:25:05,760 --> 00:25:09,040
Speaker 1: many decisions to be made in business. You just have

537
00:25:09,160 --> 00:25:11,800
Speaker 1: to really decide ahead of time what you really would

538
00:25:12,080 --> 00:25:15,160
Speaker 1: spend the money on, and you're gonna get a little diluted,

539
00:25:15,240 --> 00:25:18,760
Speaker 1: not just financially, but like in what you're doing. Someone's

540
00:25:18,760 --> 00:25:21,080
Speaker 1: going to not think the The one piece of advice

541
00:25:21,080 --> 00:25:24,520
Speaker 1: I would say to you is have fewer buckets full

542
00:25:25,040 --> 00:25:27,480
Speaker 1: than like saying yes to everything and having but that's

543
00:25:27,480 --> 00:25:29,320
Speaker 1: sort of a third full. Like time. You guys are

544
00:25:29,359 --> 00:25:32,359
Speaker 1: still young, but time is more valuable than money. But

545
00:25:32,440 --> 00:25:34,520
Speaker 1: like the little dribs and drabs in between. That's that's

546
00:25:34,560 --> 00:25:36,560
Speaker 1: the time stuck. Because the equivalent of being like on

547
00:25:36,560 --> 00:25:40,800
Speaker 1: your phone looking at on lunch said that we call

548
00:25:40,880 --> 00:25:43,359
Speaker 1: the year of Bethy, it's the year of no, because

549
00:25:43,400 --> 00:25:45,360
Speaker 1: we were like, we'll say yes to every little podcast,

550
00:25:45,400 --> 00:25:47,080
Speaker 1: every girl that's coming up that wants us on the show,

551
00:25:47,119 --> 00:25:49,560
Speaker 1: We'll do every little ten dollar deal, and we're like,

552
00:25:49,720 --> 00:25:53,040
Speaker 1: this is the year of now. If this is not

553
00:25:53,200 --> 00:25:55,520
Speaker 1: a sign that we need to double down on that, Culty,

554
00:25:55,600 --> 00:25:58,840
Speaker 1: I don't know what is. Let's let's get this and

555
00:25:58,880 --> 00:26:01,400
Speaker 1: let's have this like play every morning on Alexa when

556
00:26:01,400 --> 00:26:03,439
Speaker 1: we wake up. But Fini saying that is our new

557
00:26:03,480 --> 00:26:06,080
Speaker 1: alarm clock, it totally is Oh my gosh, you're speaking

558
00:26:07,520 --> 00:26:10,480
Speaker 1: fill the buckets. So it sounds like you girls are

559
00:26:10,600 --> 00:26:14,439
Speaker 1: making incredible choices. You've created a real success that's going

560
00:26:14,480 --> 00:26:16,240
Speaker 1: to go all the way and you'll take it into

561
00:26:16,280 --> 00:26:20,840
Speaker 1: the end zone. And I have adored this conversation. Thanks

562
00:26:20,880 --> 00:26:23,919
Speaker 1: for having us as literally as a dream. It's a dream, Athany,

563
00:26:23,960 --> 00:26:26,000
Speaker 1: And you know you you are such an inspiration to

564
00:26:26,119 --> 00:26:29,880
Speaker 1: so many young entrepreneurial women because you're very um, you're

565
00:26:29,920 --> 00:26:34,200
Speaker 1: outspoken about being successful, and so so few women are

566
00:26:34,480 --> 00:26:37,600
Speaker 1: and it's been nice to like be a trailblazer almost

567
00:26:37,640 --> 00:26:42,639
Speaker 1: in your wake, um, because it's it's been really easier

568
00:26:42,680 --> 00:26:48,360
Speaker 1: to be strong willed in our needs, decisions and confidence

569
00:26:48,640 --> 00:26:51,320
Speaker 1: because of people like you. So we we talk about

570
00:26:51,359 --> 00:26:53,160
Speaker 1: you and the things that you've done all a lot

571
00:26:53,160 --> 00:26:56,080
Speaker 1: of even before we had met. Oh my god, so

572
00:26:56,160 --> 00:26:58,479
Speaker 1: thank you so much. And um, I hope we get

573
00:26:58,520 --> 00:27:00,600
Speaker 1: to talk in soon. Congrats that name, Thank you for

574
00:27:00,640 --> 00:27:04,200
Speaker 1: having everything. Thank you so much, you too, congrats and everything.

575
00:27:04,240 --> 00:27:11,040
Speaker 1: Have a good day. That was such a great conversation.

576
00:27:11,160 --> 00:27:13,240
Speaker 1: It's the first time I've spoken to two women. I

577
00:27:13,280 --> 00:27:17,240
Speaker 1: am absolutely fascinated and impressed by a group of three

578
00:27:17,760 --> 00:27:22,240
Speaker 1: women in their thirties working together on the day and

579
00:27:22,560 --> 00:27:27,080
Speaker 1: day out on a brand decision making different personalities. That

580
00:27:27,280 --> 00:27:29,680
Speaker 1: is honestly something to be admired. That is a skill

581
00:27:29,760 --> 00:27:32,560
Speaker 1: set that is like a management tool. People would have

582
00:27:32,640 --> 00:27:36,480
Speaker 1: to go to seminars to figure out how to do that.

583
00:27:36,560 --> 00:27:41,080
Speaker 1: I mean, marriages between couples don't work. I mean three

584
00:27:41,160 --> 00:27:44,399
Speaker 1: people with equal shares of a business and a brand

585
00:27:44,560 --> 00:27:49,560
Speaker 1: working together with totally different skill sets is fascinating and

586
00:27:49,640 --> 00:27:51,640
Speaker 1: something to be admired and to be looked at. And

587
00:27:52,040 --> 00:27:53,920
Speaker 1: that that should be a book that they should write

588
00:27:54,280 --> 00:27:56,680
Speaker 1: on that alone, not just on their whole culture, but

589
00:27:56,680 --> 00:27:59,600
Speaker 1: they should write a book on that worked. And I'm

590
00:27:59,800 --> 00:28:02,440
Speaker 1: very impressed it by the way. It brings to mind

591
00:28:02,520 --> 00:28:05,520
Speaker 1: that you have to know your personality type many people,

592
00:28:05,520 --> 00:28:08,080
Speaker 1: and it sounds like they need to work with others.

593
00:28:08,080 --> 00:28:10,520
Speaker 1: They need to they need to bounce things off each other.

594
00:28:10,920 --> 00:28:13,480
Speaker 1: They want to have somebody else to support. And that's

595
00:28:13,520 --> 00:28:16,440
Speaker 1: a style. It's not the corporate style I talk about,

596
00:28:16,440 --> 00:28:18,439
Speaker 1: where people want to be part of an infrastructure and

597
00:28:18,480 --> 00:28:22,919
Speaker 1: a hierarchy and can still be utterly successful and Mavericks

598
00:28:22,960 --> 00:28:27,359
Speaker 1: and Vogels or a person like me who really likes

599
00:28:27,359 --> 00:28:30,439
Speaker 1: to have a good team around them. But I you know,

600
00:28:31,359 --> 00:28:33,639
Speaker 1: I like to fly solo. I mean, I need my

601
00:28:33,720 --> 00:28:37,119
Speaker 1: Tom Brady and I need uh my team, but I

602
00:28:37,240 --> 00:28:39,600
Speaker 1: like to be the Belichick, you know, running running the

603
00:28:39,600 --> 00:28:42,320
Speaker 1: show and calling the shots and just making the ultimate decision.

604
00:28:42,400 --> 00:28:45,080
Speaker 1: So I find that to be amazing and fascinating. Please

605
00:28:45,120 --> 00:28:49,240
Speaker 1: continue to rate, review and subscribe. Just Be with Bethany.

606
00:28:49,440 --> 00:28:52,560
Speaker 1: I'm loving this so much and I can't wait to

607
00:28:52,600 --> 00:29:02,800
Speaker 1: talk again. Us Be is hosted by me Bethany Frankle,

608
00:29:03,080 --> 00:29:06,080
Speaker 1: our managing producer is Fiona Smith and our producer is

609
00:29:06,120 --> 00:29:09,680
Speaker 1: Stephanie Stender. Sarah Katnak is our assistant producer, and our

610
00:29:09,680 --> 00:29:13,520
Speaker 1: development Executive is Nayantara Woyd. Just Be as a production

611
00:29:13,560 --> 00:29:17,000
Speaker 1: of B Real Productions and Endeavor Content. This episode was

612
00:29:17,080 --> 00:29:20,080
Speaker 1: mixed by Sam Bear. To catch more moments from the show,

613
00:29:20,320 --> 00:29:26,680
Speaker 1: follow us on Instagram and just Be with Bethany