1 00:00:00,280 --> 00:00:03,560 Speaker 1: This is the business of sports where in the situation 2 00:00:03,640 --> 00:00:06,400 Speaker 1: that we haven't dealt with in modern times, pandemic here 3 00:00:06,440 --> 00:00:10,479 Speaker 1: has really accelerated the investments that we've been advocating for 4 00:00:10,480 --> 00:00:13,280 Speaker 1: for years. Almost everyone else there is hoping that there's 5 00:00:13,280 --> 00:00:16,800 Speaker 1: some kind of return to normal by August September. In 6 00:00:16,880 --> 00:00:20,200 Speaker 1: depth conversations with the leaders in the sports industry, who 7 00:00:20,200 --> 00:00:22,800 Speaker 1: wants to be the sacrificial lambs that shows up at 8 00:00:22,840 --> 00:00:25,640 Speaker 1: the first big major sporting events were part of something 9 00:00:25,720 --> 00:00:28,120 Speaker 1: much bigger than the sport right now, and the health 10 00:00:28,120 --> 00:00:31,080 Speaker 1: and shasty of our stakeholders are both smart important every moment. 11 00:00:31,280 --> 00:00:33,760 Speaker 1: I think we're all from business respective thinking about the 12 00:00:33,800 --> 00:00:37,080 Speaker 1: impact that the virus is having across the country. Bloomberg 13 00:00:37,200 --> 00:00:41,080 Speaker 1: Business of Sports from Bloomberg Radio. Hello, I'm Jason Kelly, 14 00:00:41,080 --> 00:00:43,720 Speaker 1: and I'm Michael barn and I'm Mike Lynch, and we're 15 00:00:43,760 --> 00:00:46,320 Speaker 1: here Monday's, Wednesdays and Thursdays to explore the big money 16 00:00:46,360 --> 00:00:48,400 Speaker 1: issues in the world of sports. Talked to some of 17 00:00:48,440 --> 00:00:50,720 Speaker 1: the biggest players in the industry. Were thrilled to have 18 00:00:50,840 --> 00:00:53,920 Speaker 1: with us. John Levy, he's the CEO of The Score 19 00:00:54,640 --> 00:00:57,720 Speaker 1: and it's a week that we've all been waiting for, 20 00:00:57,840 --> 00:01:01,120 Speaker 1: especially when it comes to baseball. We've got baseball, We're 21 00:01:01,120 --> 00:01:03,640 Speaker 1: on the eve of the NBA. We hope even lacrosse 22 00:01:04,280 --> 00:01:08,600 Speaker 1: is coming back later this week. So John, it's a 23 00:01:08,640 --> 00:01:12,840 Speaker 1: big deal. Are you excited? And kind of pinching myself 24 00:01:12,880 --> 00:01:16,120 Speaker 1: to tell you the truth, I mean it's like, um, 25 00:01:16,560 --> 00:01:19,600 Speaker 1: oh god, absolutely. I mean, you know, it's literally counting 26 00:01:19,600 --> 00:01:22,840 Speaker 1: the day's county, counting the weeks, counting the days, you know, 27 00:01:22,959 --> 00:01:25,400 Speaker 1: keeping your fingers crossed. We're going through some pretty heavy 28 00:01:25,440 --> 00:01:28,560 Speaker 1: duty stuff, right everybody all throughout the world and particularly 29 00:01:28,760 --> 00:01:33,200 Speaker 1: North America, And you know, you sports, you want it 30 00:01:33,240 --> 00:01:35,720 Speaker 1: to happen so badly. You want to keep total perspective 31 00:01:35,720 --> 00:01:38,880 Speaker 1: of everything. But you know, coming from this business and 32 00:01:38,920 --> 00:01:42,200 Speaker 1: coming from the world which is within which we live, um, 33 00:01:42,240 --> 00:01:43,920 Speaker 1: you know, you just you just want it to happen 34 00:01:43,959 --> 00:01:46,760 Speaker 1: so bad and quite frankly, we're just talking you think 35 00:01:46,800 --> 00:01:49,400 Speaker 1: all the other stuff. It's about time sports game back. 36 00:01:49,480 --> 00:01:52,760 Speaker 1: So very very excited about especially you know this week 37 00:01:52,800 --> 00:01:56,040 Speaker 1: Thursday kicking off, I was watching some baseball following it 38 00:01:56,080 --> 00:01:58,680 Speaker 1: on the app over the weekend and it's I just 39 00:01:58,840 --> 00:02:01,840 Speaker 1: we just can't wait, and obviously neither can the fans. 40 00:02:01,880 --> 00:02:05,400 Speaker 1: I mean huge pent up demand and just let's let's 41 00:02:05,440 --> 00:02:08,160 Speaker 1: just go all right, I'm going to admit something. It's 42 00:02:08,200 --> 00:02:11,280 Speaker 1: just between those guys, it's all right. I would save 43 00:02:11,360 --> 00:02:13,560 Speaker 1: a little bit of money when we didn't have any sports. 44 00:02:13,720 --> 00:02:15,720 Speaker 1: Put a little bit here, put a little bit there 45 00:02:15,800 --> 00:02:20,280 Speaker 1: to build this bank roll. Because now it's time for 46 00:02:20,400 --> 00:02:23,639 Speaker 1: some sports gambling and you have it on your app. 47 00:02:25,120 --> 00:02:27,880 Speaker 1: Tell me more about that, and tell me how I 48 00:02:27,919 --> 00:02:32,000 Speaker 1: can enjoy the fruits of my labor here on this. Well, 49 00:02:32,000 --> 00:02:35,040 Speaker 1: first of all, for right now, I gotta get you 50 00:02:35,080 --> 00:02:38,200 Speaker 1: into New Jersey. That's number one. I don't know where it's, Mike, right, 51 00:02:38,200 --> 00:02:40,840 Speaker 1: where are you in New York? Actually I'm right now. 52 00:02:40,880 --> 00:02:44,000 Speaker 1: I'm in Pennsylvania. And so that's not so far. I 53 00:02:44,000 --> 00:02:46,200 Speaker 1: mean I can get to that. So we got so 54 00:02:47,960 --> 00:02:52,960 Speaker 1: are sports set app. The score vet is UM is 55 00:02:53,120 --> 00:02:57,680 Speaker 1: at this point um available in New Jersey only. We're 56 00:02:57,720 --> 00:03:02,640 Speaker 1: soon to launch in Colorado and Indiana and then low 57 00:03:02,680 --> 00:03:05,280 Speaker 1: out hopefully throughout the rest of the states as uh, 58 00:03:05,360 --> 00:03:07,519 Speaker 1: you know, as we get access and as things are licensed. 59 00:03:07,520 --> 00:03:10,760 Speaker 1: But um, it's obviously very exciting. You know, we were 60 00:03:10,840 --> 00:03:13,320 Speaker 1: up and operating with the score and score Bett and 61 00:03:13,360 --> 00:03:15,440 Speaker 1: I'll talk a little bit about that app later about 62 00:03:15,440 --> 00:03:18,280 Speaker 1: our different approach to it, because ours really is unique. 63 00:03:18,280 --> 00:03:20,520 Speaker 1: It's not just a betting app. It's because it's really 64 00:03:20,520 --> 00:03:24,519 Speaker 1: a complete integration in the context of our media app, 65 00:03:24,560 --> 00:03:26,600 Speaker 1: which is like the second most popular app in North 66 00:03:26,639 --> 00:03:29,840 Speaker 1: America called the Score and Score Bet, And our whole 67 00:03:29,919 --> 00:03:33,000 Speaker 1: mantras is sort of, you know, we've been doing all 68 00:03:33,040 --> 00:03:35,000 Speaker 1: the touch stuff for a whole whole bunch of years 69 00:03:35,040 --> 00:03:37,120 Speaker 1: where people come to our app and you know, we 70 00:03:37,240 --> 00:03:39,440 Speaker 1: kick out three or four pieces of content to day 71 00:03:39,560 --> 00:03:42,560 Speaker 1: and data is so like faster than anybody, literally the 72 00:03:42,560 --> 00:03:45,880 Speaker 1: second most popular app in North America. And then historically 73 00:03:45,880 --> 00:03:47,320 Speaker 1: what people would do is they take our day in 74 00:03:47,360 --> 00:03:49,480 Speaker 1: their content and they go bet elsewhere on some other 75 00:03:49,600 --> 00:03:52,320 Speaker 1: third party platform. And before past with all, they were 76 00:03:52,360 --> 00:03:54,400 Speaker 1: all doing it offshore in the black market or gray 77 00:03:54,480 --> 00:03:57,400 Speaker 1: markets and stuff, and and um, you know, our whole 78 00:03:57,440 --> 00:04:00,160 Speaker 1: concept was rather than just being this super affil only 79 00:04:00,440 --> 00:04:02,920 Speaker 1: and let you know and probably make a hell of 80 00:04:02,960 --> 00:04:05,760 Speaker 1: a lot of money just you know, just just letting 81 00:04:06,080 --> 00:04:08,000 Speaker 1: doing you know, at deals of stuff with the other 82 00:04:08,000 --> 00:04:10,520 Speaker 1: big guys, we decided to take the bull by the 83 00:04:10,560 --> 00:04:14,880 Speaker 1: horns and actually become the only sports digital mobile media 84 00:04:14,960 --> 00:04:18,640 Speaker 1: company to actually become the operator, to become actually the bookie. 85 00:04:18,680 --> 00:04:21,760 Speaker 1: So um, that opened up the possibility of doing a 86 00:04:21,800 --> 00:04:24,960 Speaker 1: complete integration between our betting app and our and our 87 00:04:25,440 --> 00:04:28,440 Speaker 1: media app. So um. You know, we got started in 88 00:04:28,440 --> 00:04:32,440 Speaker 1: in front of NFL season last year in New Jersey, 89 00:04:32,480 --> 00:04:35,160 Speaker 1: I mean amazing, you know, started to build up momentum 90 00:04:35,320 --> 00:04:38,560 Speaker 1: through the fall. We're getting ready for a humongous March 91 00:04:38,680 --> 00:04:41,800 Speaker 1: madness right that that we hadn't experienced said, and then 92 00:04:41,839 --> 00:04:45,279 Speaker 1: obviously everything stopped when when COVID hit. So you know, 93 00:04:45,360 --> 00:04:47,679 Speaker 1: we're we're excited to get back at it New Jersey 94 00:04:47,760 --> 00:04:50,880 Speaker 1: and we're very very excited to to launch in Colorado 95 00:04:50,880 --> 00:04:53,840 Speaker 1: and Indiana in the next few weeks. So, John, let's 96 00:04:53,920 --> 00:04:56,719 Speaker 1: just another following of a Michael's question. Does the tracking 97 00:04:56,720 --> 00:05:00,800 Speaker 1: service tell where you are physically when you're placing the bet? Absolutely? 98 00:05:00,800 --> 00:05:04,480 Speaker 1: The geo the geo fencing is got to be absolutely precise. 99 00:05:04,520 --> 00:05:07,040 Speaker 1: I remember when we were testing in New Jersey because 100 00:05:07,040 --> 00:05:09,520 Speaker 1: it's all very highly regulated, as you guys know, right, 101 00:05:09,600 --> 00:05:12,599 Speaker 1: So when we were testing in New Jersey before we launched, 102 00:05:12,680 --> 00:05:16,240 Speaker 1: during during sort of our regularly during the whole regulatory process, 103 00:05:16,560 --> 00:05:18,880 Speaker 1: you know, we had guys crossing the bridge right or 104 00:05:19,080 --> 00:05:22,039 Speaker 1: going through the tunnels and stuff, and you know it, 105 00:05:22,240 --> 00:05:25,600 Speaker 1: it's hitting the app every millisecond. And as soon as 106 00:05:25,640 --> 00:05:29,440 Speaker 1: you get outside the boundary of New Jersey, um, you're born. 107 00:05:29,640 --> 00:05:32,120 Speaker 1: You you can't bet anymore on the app. You still 108 00:05:32,120 --> 00:05:35,040 Speaker 1: get all the information you can talk stuff. So for example, 109 00:05:35,080 --> 00:05:37,120 Speaker 1: my head of sales lives in New York, right, and 110 00:05:37,600 --> 00:05:40,480 Speaker 1: you know, he goes mornings across the bridge go make 111 00:05:40,520 --> 00:05:42,200 Speaker 1: its best and then not on our app at that 112 00:05:42,279 --> 00:05:44,640 Speaker 1: plyne because there's you know, we weren't launched at that 113 00:05:44,680 --> 00:05:48,120 Speaker 1: time and now he can't otherwise gonna get fired. But anyway, 114 00:05:48,160 --> 00:05:51,240 Speaker 1: bottom line, across you know, across the bridge makes the bank, 115 00:05:51,279 --> 00:05:52,600 Speaker 1: comes home and spends the rest of the day with 116 00:05:52,600 --> 00:05:55,240 Speaker 1: his kids. So that's how it works, and that's how 117 00:05:55,279 --> 00:05:57,960 Speaker 1: it will work in each state. And that gets pretty complicated, 118 00:05:58,080 --> 00:06:00,280 Speaker 1: and uh, you know, because you have to be able 119 00:06:00,279 --> 00:06:02,440 Speaker 1: to control that on a state by state basis because 120 00:06:02,440 --> 00:06:05,479 Speaker 1: they're all individually regulated. But that's actually one of the 121 00:06:05,480 --> 00:06:08,240 Speaker 1: things our guys been working on during this last you know, 122 00:06:08,360 --> 00:06:10,880 Speaker 1: three or four months during our downtime, and just the 123 00:06:10,920 --> 00:06:13,040 Speaker 1: sort of point out we were really lucky. We did 124 00:06:13,040 --> 00:06:16,520 Speaker 1: a financing in the context of our positioning, we you know, 125 00:06:16,560 --> 00:06:18,840 Speaker 1: we did a financing before COVID hit, so we were 126 00:06:18,880 --> 00:06:21,880 Speaker 1: able to keep all our guys working, no layoffs, no anything. 127 00:06:22,320 --> 00:06:24,200 Speaker 1: So are our guys were continuing to work down the 128 00:06:24,279 --> 00:06:28,839 Speaker 1: roadmap and and developing our app and our technology so 129 00:06:28,920 --> 00:06:31,360 Speaker 1: that when people when we open up in a state 130 00:06:31,400 --> 00:06:33,680 Speaker 1: by state basis, even though it's a separate app, it 131 00:06:33,760 --> 00:06:36,800 Speaker 1: really is almost like it's all one app. So that's 132 00:06:36,800 --> 00:06:38,360 Speaker 1: a lot different than a lot of the other guys 133 00:06:38,400 --> 00:06:43,200 Speaker 1: do as well. So John tell us about business. Obviously, 134 00:06:43,279 --> 00:06:46,720 Speaker 1: as a fan as we are, you saw the world 135 00:06:46,880 --> 00:06:49,800 Speaker 1: come to a complete stop and and we're all excited 136 00:06:49,880 --> 00:06:53,839 Speaker 1: to get back to watching sports. But from a business perspective, 137 00:06:54,160 --> 00:06:57,880 Speaker 1: what do you do in the interim when there are 138 00:06:57,920 --> 00:07:02,360 Speaker 1: no sports? It's you know, look at if you know, 139 00:07:02,120 --> 00:07:03,719 Speaker 1: I don't know if you guys know our history, but 140 00:07:03,760 --> 00:07:05,159 Speaker 1: and I won't borrow you with it, but we I 141 00:07:05,160 --> 00:07:07,080 Speaker 1: started grew up in the whole media spaces of the 142 00:07:07,120 --> 00:07:09,800 Speaker 1: cable college, and then then we had the TV network, 143 00:07:09,880 --> 00:07:12,280 Speaker 1: and you know, so you set your risks all along 144 00:07:12,360 --> 00:07:14,800 Speaker 1: right as you expand your business and going to new 145 00:07:14,840 --> 00:07:17,679 Speaker 1: businesses and you know, going into the sports betting business, 146 00:07:17,720 --> 00:07:19,760 Speaker 1: which we were always very excited about because we knew 147 00:07:19,800 --> 00:07:21,480 Speaker 1: people on our app bet on Sports and it was 148 00:07:21,520 --> 00:07:24,200 Speaker 1: just a natural flow for us, a natural transition. But 149 00:07:24,320 --> 00:07:26,960 Speaker 1: it's still a big business, right, new business, and and 150 00:07:27,040 --> 00:07:29,240 Speaker 1: you want to set the risk, and you said, okay, 151 00:07:29,280 --> 00:07:31,800 Speaker 1: so what happened? You know, from a business standpoint, can 152 00:07:31,840 --> 00:07:33,840 Speaker 1: I get the engineers to continue to build the app? 153 00:07:34,040 --> 00:07:36,000 Speaker 1: And yes, the answer was yes, we could do that. 154 00:07:36,120 --> 00:07:39,559 Speaker 1: And you know what happens if the league goes on strike, right, Well, 155 00:07:39,640 --> 00:07:42,120 Speaker 1: they'll come back and there'll be other leagues that are 156 00:07:42,160 --> 00:07:45,760 Speaker 1: going to do this stuff. Whoever freaking anticipated everything was 157 00:07:45,760 --> 00:07:49,680 Speaker 1: going to shut down? Nobody, right, So nobody could anticipate 158 00:07:49,760 --> 00:07:51,800 Speaker 1: what the ex sect would be. So you know when 159 00:07:51,840 --> 00:07:55,560 Speaker 1: everything stopped, Um, we were actually very surprised at how 160 00:07:55,560 --> 00:07:58,000 Speaker 1: many people kept coming back to our app. I mean, 161 00:07:58,240 --> 00:07:59,960 Speaker 1: it's funny. It's almost like they couldn't believe it was 162 00:08:00,120 --> 00:08:02,160 Speaker 1: sports on right, so they kept coming back to our 163 00:08:02,160 --> 00:08:05,679 Speaker 1: box scores and seeing postpone post. But our content guys 164 00:08:05,920 --> 00:08:08,720 Speaker 1: were digging up all sorts of great stuff and you know, 165 00:08:08,800 --> 00:08:12,480 Speaker 1: still putting out three or four piece of content today. Um, 166 00:08:12,640 --> 00:08:14,600 Speaker 1: so in terms of you know, we have four to 167 00:08:14,680 --> 00:08:18,160 Speaker 1: five million average monthly users should our app hitting it 168 00:08:18,320 --> 00:08:22,160 Speaker 1: like a hundred hundred forty times a month on average. Now, 169 00:08:22,160 --> 00:08:24,880 Speaker 1: obviously that level of engagement falls away when there's no 170 00:08:25,000 --> 00:08:27,080 Speaker 1: games being played because people aren't hitting the app to 171 00:08:27,120 --> 00:08:29,960 Speaker 1: see what's what's going on and the score. But in 172 00:08:30,080 --> 00:08:32,200 Speaker 1: terms of the actual people coming to the app, you know, 173 00:08:32,200 --> 00:08:36,720 Speaker 1: we maintained about six of our use on a on 174 00:08:36,760 --> 00:08:39,079 Speaker 1: a on an individual basis, so that was quite good. 175 00:08:39,120 --> 00:08:42,880 Speaker 1: And and from an advertising because other than the betting 176 00:08:42,880 --> 00:08:46,360 Speaker 1: business is advertising supported. Our sales guys work to to 177 00:08:46,600 --> 00:08:49,360 Speaker 1: you know, keep the relationships alive and not have people canceled, 178 00:08:49,360 --> 00:08:51,920 Speaker 1: but to postpone. So when sports did come back as 179 00:08:51,960 --> 00:08:54,319 Speaker 1: they are now, we could re engage in and they 180 00:08:54,360 --> 00:08:56,840 Speaker 1: are coming back and and it's it's in terms of 181 00:08:56,840 --> 00:09:02,160 Speaker 1: the advertising base. So but from a from a downtime, um, 182 00:09:02,200 --> 00:09:04,600 Speaker 1: it was it was crazy. And of course, you know, 183 00:09:04,600 --> 00:09:07,000 Speaker 1: our guys can work from home because they're all you know, 184 00:09:07,080 --> 00:09:09,400 Speaker 1: younger guys, and it was not really much to stand 185 00:09:09,400 --> 00:09:13,160 Speaker 1: them all up working from home. But you know, it 186 00:09:13,240 --> 00:09:16,040 Speaker 1: was busy, busy time for all of them. So we're 187 00:09:16,120 --> 00:09:18,720 Speaker 1: in pretty you know, you don't want to the truth 188 00:09:18,760 --> 00:09:21,040 Speaker 1: is we're in pretty good shape coming back this week. 189 00:09:21,360 --> 00:09:24,120 Speaker 1: We got amazing good products, better than even when we 190 00:09:24,240 --> 00:09:28,240 Speaker 1: launched back in September of last year. And one of 191 00:09:28,280 --> 00:09:30,800 Speaker 1: the things we're very excited about is, you know, our 192 00:09:31,160 --> 00:09:35,079 Speaker 1: back to Sports promotion which is actually uh being launched 193 00:09:35,120 --> 00:09:37,560 Speaker 1: this week and it's it's kind of like a celebration 194 00:09:37,600 --> 00:09:41,319 Speaker 1: of sports coming back, right and it's uh, um, it's 195 00:09:41,320 --> 00:09:43,520 Speaker 1: a it's a promotion that we're running at a date 196 00:09:43,679 --> 00:09:48,000 Speaker 1: uh it's basically a five percent of cash back up 197 00:09:48,000 --> 00:09:51,280 Speaker 1: to So it's something that we couldn't launch when we 198 00:09:51,320 --> 00:09:53,320 Speaker 1: originally launched back in August, but it's a hell of 199 00:09:53,320 --> 00:09:56,360 Speaker 1: a promotion that we're running now just as it basically 200 00:09:56,480 --> 00:09:58,959 Speaker 1: thank you to all sports fans, and it's a high 201 00:09:59,040 --> 00:10:01,319 Speaker 1: level of its to get back that high level of 202 00:10:01,320 --> 00:10:04,000 Speaker 1: engagement and to sort of address that all pent up 203 00:10:04,080 --> 00:10:06,120 Speaker 1: demand that we were talking about, both from a media 204 00:10:06,200 --> 00:10:11,040 Speaker 1: standpoint and from a uh from a sports betting standpoint. 205 00:10:11,080 --> 00:10:13,400 Speaker 1: So we're very excited to sort of hit the ground 206 00:10:13,520 --> 00:10:18,240 Speaker 1: running um this week. When you know, NBA MLB starts 207 00:10:18,240 --> 00:10:21,120 Speaker 1: this week next Thursday at the NBA and then hopefully 208 00:10:21,320 --> 00:10:23,240 Speaker 1: a couple of days there after we see NHL coming 209 00:10:23,280 --> 00:10:25,200 Speaker 1: back and then of course the NFL in the fall. 210 00:10:26,120 --> 00:10:29,040 Speaker 1: When you're the bookie, you better make sure the odds 211 00:10:29,120 --> 00:10:32,280 Speaker 1: are right, and you have a bunch of experts working 212 00:10:32,320 --> 00:10:35,520 Speaker 1: there to make sure that happens. And there were no 213 00:10:35,640 --> 00:10:37,760 Speaker 1: slip ups. And what was it, was it last month 214 00:10:37,840 --> 00:10:41,520 Speaker 1: or whatever or a month before that there was out 215 00:10:41,559 --> 00:10:45,680 Speaker 1: in Vegas. Uh, they were they were set the odds 216 00:10:45,760 --> 00:10:51,280 Speaker 1: for game in South Korea. That unfortunately, is that that 217 00:10:51,400 --> 00:10:54,880 Speaker 1: game had already started and people were still making bets 218 00:10:55,040 --> 00:10:59,280 Speaker 1: and people were cleaning up. And yes, those things happened, 219 00:10:59,320 --> 00:11:03,440 Speaker 1: but as you're the bookie, you can't have those mistakes. 220 00:11:03,440 --> 00:11:07,120 Speaker 1: So intense is that to do that, it's it's it's 221 00:11:07,240 --> 00:11:09,439 Speaker 1: very it's listen, You've just got to have the best 222 00:11:09,440 --> 00:11:11,200 Speaker 1: guys working with you. You know, we've got this guy 223 00:11:11,280 --> 00:11:13,040 Speaker 1: j Rude who works with us out of Vegas, and 224 00:11:13,160 --> 00:11:15,200 Speaker 1: you know he's been doing it for twenty five years, right, 225 00:11:15,280 --> 00:11:18,080 Speaker 1: and so um, you know, as you get into the business, 226 00:11:18,160 --> 00:11:20,640 Speaker 1: is it's like it's like any other aspect of business. 227 00:11:20,679 --> 00:11:23,760 Speaker 1: You just want the best guys working with you who 228 00:11:23,760 --> 00:11:25,720 Speaker 1: know what they're doing and been doing. Now, that doesn't 229 00:11:25,720 --> 00:11:28,040 Speaker 1: mean that mistakes aren't going to happen, and and it's 230 00:11:28,080 --> 00:11:31,719 Speaker 1: particularly difficult because you know it's a lot of his 231 00:11:31,840 --> 00:11:34,840 Speaker 1: technology based and you know, in that particular case, those 232 00:11:34,840 --> 00:11:37,720 Speaker 1: are unusual sports. I mean, we were doing cable tennis, 233 00:11:37,760 --> 00:11:40,480 Speaker 1: you know, just to keep things alive and uh, you 234 00:11:40,480 --> 00:11:43,360 Speaker 1: know some baseball leagues that nobody's ever heard of, and 235 00:11:43,440 --> 00:11:46,000 Speaker 1: you know you're getting very limited action on it, but 236 00:11:46,120 --> 00:11:48,280 Speaker 1: just to sort of keep guys sharp and and and 237 00:11:48,480 --> 00:11:52,120 Speaker 1: doing stuff. Typically you don't run into that stuff with 238 00:11:52,200 --> 00:11:54,720 Speaker 1: the major leagues, you know, unless there's some sort of 239 00:11:54,720 --> 00:11:57,600 Speaker 1: technical screw up. The guys who are working in are 240 00:11:57,640 --> 00:12:00,920 Speaker 1: pretty sharp and don't forget it's not just pregame now. 241 00:12:01,160 --> 00:12:03,240 Speaker 1: You know, even in the early days when we launched, 242 00:12:04,080 --> 00:12:06,720 Speaker 1: you know, in front of NFL last year, you know, 243 00:12:06,800 --> 00:12:09,880 Speaker 1: we got to a point where about forty of all 244 00:12:09,920 --> 00:12:13,480 Speaker 1: of our action is in game, right, so which is 245 00:12:13,520 --> 00:12:16,240 Speaker 1: which is? You know mobile lends itself to that perfectly. 246 00:12:16,520 --> 00:12:19,320 Speaker 1: So you've got to be sharp. Um, you know, you're 247 00:12:19,360 --> 00:12:22,080 Speaker 1: basically your data has to be fast, and you know, 248 00:12:22,240 --> 00:12:25,280 Speaker 1: one of the things being you know, uh, you know 249 00:12:25,559 --> 00:12:28,520 Speaker 1: a sports betting operator. You know, we have official data 250 00:12:28,559 --> 00:12:31,160 Speaker 1: and we have official relationships and again we used to 251 00:12:31,160 --> 00:12:33,280 Speaker 1: have those relationships with our TV network so that wasn't 252 00:12:33,320 --> 00:12:35,559 Speaker 1: something that was foreign for us. But we got to 253 00:12:35,600 --> 00:12:37,840 Speaker 1: pick it up a notch when we became a sports 254 00:12:37,880 --> 00:12:40,760 Speaker 1: operator betting operator because we were able to access the 255 00:12:40,800 --> 00:12:44,440 Speaker 1: fast data, which is what you need, um, you know, 256 00:12:44,559 --> 00:12:47,320 Speaker 1: especially in our context when you're coordinating and integrating it 257 00:12:47,400 --> 00:12:49,319 Speaker 1: between the media app and the betting app, and it's 258 00:12:49,320 --> 00:12:52,240 Speaker 1: all got to happen completely in a fluid basis so 259 00:12:52,280 --> 00:12:55,240 Speaker 1: that you know you're not you know, you're not misguiding 260 00:12:55,320 --> 00:12:59,480 Speaker 1: any of the fans or the betters as they are participating. 261 00:13:00,760 --> 00:13:04,400 Speaker 1: John during this dark period here, how did you avoid layoffs? 262 00:13:06,480 --> 00:13:10,079 Speaker 1: You know what it was? It was, It was difficult, 263 00:13:10,240 --> 00:13:12,600 Speaker 1: but very very important to us. And as I said, 264 00:13:12,600 --> 00:13:15,079 Speaker 1: we we we had ourselves in a pretty good position 265 00:13:15,160 --> 00:13:19,480 Speaker 1: going into the pandemic in terms of our financing. We 266 00:13:19,480 --> 00:13:22,760 Speaker 1: were able to access programs, you know, as as was 267 00:13:22,800 --> 00:13:24,760 Speaker 1: in the You know, we're based in Canada, even though 268 00:13:24,880 --> 00:13:26,960 Speaker 1: nobody really knows that, and that's okay with us, just 269 00:13:27,040 --> 00:13:29,240 Speaker 1: even though we love being in Canada, you know, because 270 00:13:29,280 --> 00:13:31,640 Speaker 1: because because the appics off is very personalized. If you're 271 00:13:31,679 --> 00:13:35,200 Speaker 1: in Detroit, California, Florida, wherever you think, you know, you're 272 00:13:35,240 --> 00:13:38,760 Speaker 1: getting data from wherever. So but basically we you know, 273 00:13:38,840 --> 00:13:41,679 Speaker 1: we we UM we had to watch our expenses carefully. 274 00:13:41,720 --> 00:13:44,400 Speaker 1: We accessed all the programs, we had capital in the bank, 275 00:13:44,880 --> 00:13:47,440 Speaker 1: and we basically did everything we could just to keep 276 00:13:47,559 --> 00:13:53,000 Speaker 1: everybody on the payroll. And we did. And uh, you know, 277 00:13:53,040 --> 00:13:56,800 Speaker 1: and it's paying off in spade, not only for moral 278 00:13:57,480 --> 00:13:59,640 Speaker 1: and and you know all the benefits that that will 279 00:13:59,679 --> 00:14:01,679 Speaker 1: ac route of that because you know, we're still a 280 00:14:01,720 --> 00:14:04,920 Speaker 1: fairly small business. There's only two under fifty employees. Um. 281 00:14:04,960 --> 00:14:07,080 Speaker 1: You know, our history has always been a family business. 282 00:14:07,120 --> 00:14:11,079 Speaker 1: So that sort of permeates even today with with you know, 283 00:14:11,120 --> 00:14:13,280 Speaker 1: our office in New York and our office in Toronto, 284 00:14:13,400 --> 00:14:16,880 Speaker 1: and so you gotta look after yourself in your family first, 285 00:14:17,000 --> 00:14:20,120 Speaker 1: right And I don't want to get too saucy here, 286 00:14:20,120 --> 00:14:23,600 Speaker 1: but it are sappy here. But it really matters. And 287 00:14:24,240 --> 00:14:26,120 Speaker 1: you know that. You know, that's not to say, you know, 288 00:14:26,160 --> 00:14:28,240 Speaker 1: if we had to make more dramatic cuts because we 289 00:14:28,280 --> 00:14:30,440 Speaker 1: had to to save the company, we would have wouldn't 290 00:14:30,440 --> 00:14:32,280 Speaker 1: have done that, we would have, but we didn't have to. 291 00:14:32,880 --> 00:14:35,760 Speaker 1: And are as I said, our guys were busy. They 292 00:14:35,800 --> 00:14:40,680 Speaker 1: were working on developing UM the the the app, making 293 00:14:40,720 --> 00:14:45,200 Speaker 1: more enhancements to it, further enhancing the integration, coming up 294 00:14:45,200 --> 00:14:47,720 Speaker 1: with these new promotions that we're talking about, like our 295 00:14:47,760 --> 00:14:51,800 Speaker 1: cash back promotion, and um um, you know, really putting 296 00:14:51,840 --> 00:14:54,720 Speaker 1: ourselves in a in a great position so I can 297 00:14:54,720 --> 00:14:57,160 Speaker 1: say when it works, it works, and in our particular case, 298 00:14:57,200 --> 00:15:01,480 Speaker 1: we're very fortunate. So John, I have to say, we 299 00:15:01,520 --> 00:15:04,520 Speaker 1: started out the conversation talking about how excited we are, 300 00:15:05,280 --> 00:15:08,280 Speaker 1: but we're also worried. I mean, we're sitting here on 301 00:15:08,320 --> 00:15:12,680 Speaker 1: a day, just a few hours or I guess maybe 302 00:15:12,680 --> 00:15:15,840 Speaker 1: a day or so, removed from your city or your 303 00:15:15,880 --> 00:15:20,120 Speaker 1: government in Canada basically saying no major League Baseball in Toronto, 304 00:15:20,920 --> 00:15:24,400 Speaker 1: especially given what's going on down here in the United States. 305 00:15:24,400 --> 00:15:28,680 Speaker 1: How worried are you? And I know it's unknowable that 306 00:15:28,720 --> 00:15:33,200 Speaker 1: this is all going to come to a screeching home. Yeah, um, 307 00:15:33,360 --> 00:15:36,480 Speaker 1: oh god. We have these debates in our every day, right. 308 00:15:36,520 --> 00:15:39,320 Speaker 1: I Mean it's like, you know, I'm pressing and working 309 00:15:39,400 --> 00:15:43,480 Speaker 1: and trying, you try to keep everybody so enthusiastic. And yes, 310 00:15:43,680 --> 00:15:46,000 Speaker 1: you know when we set our targets, you know, when 311 00:15:46,000 --> 00:15:47,840 Speaker 1: this whole thing happened, you know, we were trying to 312 00:15:47,840 --> 00:15:49,960 Speaker 1: be really realistic about it and said, look, nothing's gonna 313 00:15:49,960 --> 00:15:52,360 Speaker 1: happen until September, and if it comes any earlier than 314 00:15:52,880 --> 00:15:57,080 Speaker 1: you know, it's it's it's a bonus, right And um, honestly, 315 00:15:57,120 --> 00:15:59,560 Speaker 1: I think you know, it really does look like it's 316 00:15:59,560 --> 00:16:03,000 Speaker 1: going to have in them. You know what's really interesting, actually, guys, 317 00:16:03,040 --> 00:16:06,960 Speaker 1: is you know, uh, because because you know, the city 318 00:16:07,000 --> 00:16:09,640 Speaker 1: and the province in Ontario made a proclamation I think 319 00:16:09,680 --> 00:16:12,360 Speaker 1: was on Thursday, that baseball is going to happen in Toronto, right, 320 00:16:12,400 --> 00:16:14,720 Speaker 1: and then the federal government two days later said not 321 00:16:14,800 --> 00:16:17,720 Speaker 1: so fast. Right, We're not we don't want wanted to happen. 322 00:16:17,800 --> 00:16:19,880 Speaker 1: So it's kind of this roller coats that we're excited, 323 00:16:19,880 --> 00:16:23,400 Speaker 1: we're not excited, but the reaction of people in Toronto, 324 00:16:23,440 --> 00:16:26,280 Speaker 1: we're okay, that's fine to play somewhere else. And I 325 00:16:26,320 --> 00:16:28,160 Speaker 1: wasn't going to the games anyway, so I'm gonna be 326 00:16:28,200 --> 00:16:32,000 Speaker 1: able to watch them. Um. I don't think it's people 327 00:16:32,000 --> 00:16:35,240 Speaker 1: are looking at it as the precursor of miss calls 328 00:16:35,400 --> 00:16:38,720 Speaker 1: or or things otherwise shutting down. They're going to find 329 00:16:38,720 --> 00:16:41,320 Speaker 1: a place to play. Um. I heard this morning. If 330 00:16:41,360 --> 00:16:43,480 Speaker 1: it's not Buffalo, it might be Pittsburgh or something I 331 00:16:43,520 --> 00:16:47,359 Speaker 1: was reading about. But I'm sure, everybody's a little apprehensive. 332 00:16:47,440 --> 00:16:49,040 Speaker 1: You know, on the call at the beginning, I said, 333 00:16:49,120 --> 00:16:51,160 Speaker 1: you know, every day you wake up and you just 334 00:16:51,200 --> 00:16:54,480 Speaker 1: hope you don't hear anything bad. The bottom line is this, 335 00:16:54,760 --> 00:16:57,040 Speaker 1: I mean, um, you know, you've got a lot of 336 00:16:57,080 --> 00:17:01,280 Speaker 1: smart people at you know, I mean it might debate that, 337 00:17:01,360 --> 00:17:03,880 Speaker 1: but you know, running the leagues and in charge of 338 00:17:03,920 --> 00:17:07,160 Speaker 1: the leagues, and for example with the NBA, you know, um, 339 00:17:07,200 --> 00:17:10,720 Speaker 1: in terms of the bubble that that they created in Orlando, 340 00:17:10,960 --> 00:17:13,800 Speaker 1: and and um with hockey having the two bubbles in 341 00:17:13,840 --> 00:17:16,360 Speaker 1: Toronto and admits that I guess it is. And baseball, 342 00:17:16,400 --> 00:17:17,960 Speaker 1: for sure, it's going to be a little tougher because 343 00:17:17,960 --> 00:17:20,520 Speaker 1: they've got to move people around from city to city. 344 00:17:20,600 --> 00:17:23,320 Speaker 1: But you know, they are taking a lot of precautions 345 00:17:23,400 --> 00:17:26,720 Speaker 1: and s there are areas in the States where things 346 00:17:26,760 --> 00:17:29,920 Speaker 1: are on fire. But um, you know, I think I 347 00:17:29,920 --> 00:17:32,199 Speaker 1: think people recognize that it's really important to get this 348 00:17:32,280 --> 00:17:34,480 Speaker 1: back and not get this back at the extense of 349 00:17:34,560 --> 00:17:37,520 Speaker 1: health of the communities or people or using stuff that 350 00:17:37,560 --> 00:17:41,080 Speaker 1: should be used for for for for other citizens. But 351 00:17:41,080 --> 00:17:43,680 Speaker 1: but I lo optimist. I think they're gonna work through 352 00:17:43,680 --> 00:17:45,480 Speaker 1: this and it's not gonna be painless. There's gonna be 353 00:17:45,560 --> 00:17:48,400 Speaker 1: situations that come up. I think it's gonna happen. I think, 354 00:17:48,440 --> 00:17:51,920 Speaker 1: you know, some players are gonna get obviously it's gonna 355 00:17:52,080 --> 00:17:53,920 Speaker 1: have to be withdrawn from the league as they get 356 00:17:53,960 --> 00:17:57,919 Speaker 1: maybe the virus or something. But I honestly got I 357 00:17:57,920 --> 00:17:59,880 Speaker 1: think it's gonna work, and I think it's gonna go through, 358 00:18:00,000 --> 00:18:02,080 Speaker 1: and I think it's gonna be a huge lift. And 359 00:18:02,480 --> 00:18:04,359 Speaker 1: if we can just get it started, people are going 360 00:18:04,400 --> 00:18:07,000 Speaker 1: to recognize how important it really. It's not to us 361 00:18:07,000 --> 00:18:09,879 Speaker 1: puts is who love the thing, but to the community 362 00:18:09,880 --> 00:18:12,840 Speaker 1: in general. I mean, it's about time we smile a 363 00:18:12,880 --> 00:18:15,600 Speaker 1: little and have a little fun, and hopefully not in 364 00:18:15,680 --> 00:18:19,240 Speaker 1: anybody's expense, right, So now I think sports can do that. 365 00:18:19,400 --> 00:18:22,919 Speaker 1: So I'm I'm optimistic. I've always been optimistic, and I 366 00:18:22,920 --> 00:18:26,360 Speaker 1: think it's gonna happen. Let's go way back to the beginning, 367 00:18:26,440 --> 00:18:31,800 Speaker 1: because you had two sentences that every entrepreneur has. I 368 00:18:31,880 --> 00:18:34,920 Speaker 1: have some money and I have a dream, and that's 369 00:18:34,920 --> 00:18:37,600 Speaker 1: how the whole thing starts. And I don't care if 370 00:18:37,600 --> 00:18:41,560 Speaker 1: you're opening a cafe or where you're doing a lawnmowing 371 00:18:41,640 --> 00:18:45,280 Speaker 1: service or an app or whatever. That dream of being 372 00:18:45,320 --> 00:18:48,040 Speaker 1: an entrepreneur is there and it's tough. Can you take 373 00:18:48,160 --> 00:18:52,040 Speaker 1: us through that experience of what it's like to get 374 00:18:52,080 --> 00:18:55,359 Speaker 1: something off the ground. Oh man, you get pooped on 375 00:18:55,400 --> 00:18:57,640 Speaker 1: all the time. I mean it's crazy, right, I mean, 376 00:18:57,680 --> 00:19:03,000 Speaker 1: it's it's uh, it's I try to describe. I mean, 377 00:19:03,160 --> 00:19:05,240 Speaker 1: you just know when you're in the flow. I mean, 378 00:19:05,320 --> 00:19:07,919 Speaker 1: we knew when we launched the TV network, right, our 379 00:19:08,000 --> 00:19:09,840 Speaker 1: TV network, you guys never saw it, but it was 380 00:19:09,920 --> 00:19:13,119 Speaker 1: up in Canada. It was different. I mean we had, 381 00:19:13,280 --> 00:19:15,159 Speaker 1: you know, data on the screen. We had a ticker 382 00:19:15,200 --> 00:19:17,080 Speaker 1: on the on the bottom that never went away. Were 383 00:19:17,119 --> 00:19:19,760 Speaker 1: the first one to show the odds. When our hosts 384 00:19:19,800 --> 00:19:22,920 Speaker 1: were on air right talking about games, they weren't shirt 385 00:19:22,960 --> 00:19:25,760 Speaker 1: and tie button down guys like you saw on TSN 386 00:19:26,040 --> 00:19:28,480 Speaker 1: up here or ESPN in the States. There are guys 387 00:19:28,480 --> 00:19:30,280 Speaker 1: should go to a bar with right and when some 388 00:19:31,320 --> 00:19:33,439 Speaker 1: but he kicked the field goal that that you know, 389 00:19:33,480 --> 00:19:36,120 Speaker 1: took it over at eighteen point spread that was meaningless 390 00:19:36,160 --> 00:19:38,480 Speaker 1: and the other guys were going, well, I think that's interesting. 391 00:19:38,960 --> 00:19:41,080 Speaker 1: Our guys are pulling their hair up. So you were 392 00:19:41,119 --> 00:19:44,440 Speaker 1: connecting with an audience you knew, and with respect to Betty, 393 00:19:44,840 --> 00:19:46,760 Speaker 1: you knew. You were in sync. You were open, you 394 00:19:46,760 --> 00:19:49,439 Speaker 1: were authentic, and you were real, and you try to 395 00:19:50,040 --> 00:19:53,560 Speaker 1: sort of initially institate that inside of the brand. And 396 00:19:54,640 --> 00:19:56,719 Speaker 1: you know that that's what it's all about. It's just 397 00:19:56,960 --> 00:20:00,320 Speaker 1: trying to do things differently than other people. And you 398 00:20:00,320 --> 00:20:03,240 Speaker 1: obviously need capital. You're right, sometimes that's harder to get 399 00:20:03,320 --> 00:20:06,280 Speaker 1: when you're not swimming in the same direction as everybody else. 400 00:20:06,320 --> 00:20:10,880 Speaker 1: But um um, you know when it's right, it's right. 401 00:20:10,920 --> 00:20:12,960 Speaker 1: I don't know how else to explain it. And you 402 00:20:13,000 --> 00:20:15,640 Speaker 1: can even see it today. I mean, look at we're 403 00:20:15,680 --> 00:20:17,639 Speaker 1: going up against the biggest of the big in the 404 00:20:17,680 --> 00:20:21,679 Speaker 1: betting business. Right, You've got Draft Kings, Fan Do, You've 405 00:20:21,680 --> 00:20:24,359 Speaker 1: got all the biggias, and they have no problem raising money, 406 00:20:25,040 --> 00:20:28,240 Speaker 1: um um, and our business models entirely different. You know, 407 00:20:28,320 --> 00:20:30,840 Speaker 1: we're not out there buying market share. We're out there 408 00:20:30,840 --> 00:20:34,760 Speaker 1: trying to provide our users the best, you know, the 409 00:20:35,440 --> 00:20:37,760 Speaker 1: you know, the best approach to sports betting and the 410 00:20:37,800 --> 00:20:39,960 Speaker 1: one that's most consistent with we think how they're going 411 00:20:40,000 --> 00:20:43,520 Speaker 1: to how they want it. You know, it's not about 412 00:20:43,560 --> 00:20:46,480 Speaker 1: just spending seven eight nine dollars to buy a user 413 00:20:46,480 --> 00:20:48,520 Speaker 1: and that hope he stays. When we get a user, 414 00:20:48,600 --> 00:20:50,560 Speaker 1: we know he's going to stay because he he loves 415 00:20:50,600 --> 00:20:52,639 Speaker 1: the app and he loves the service, and it's and 416 00:20:52,640 --> 00:20:56,600 Speaker 1: it's all about the product, so you know, it's it's 417 00:20:56,600 --> 00:20:59,880 Speaker 1: it's just you know what, it's really not hockey fall 418 00:21:00,000 --> 00:21:02,240 Speaker 1: of the consumer. I don't think you know what you're doing. 419 00:21:02,320 --> 00:21:05,280 Speaker 1: Just follow the consumer and you're more likely to have 420 00:21:05,400 --> 00:21:08,120 Speaker 1: success then than if you try to impose your will 421 00:21:08,160 --> 00:21:10,720 Speaker 1: on people. And I guess that's that's kind of how 422 00:21:11,040 --> 00:21:12,480 Speaker 1: that's how I see it, and that's how most of 423 00:21:12,480 --> 00:21:15,600 Speaker 1: the people who work with us in our in our 424 00:21:15,600 --> 00:21:18,560 Speaker 1: company see it, because they're really no different than the 425 00:21:18,560 --> 00:21:21,119 Speaker 1: people were serving or the customers are the fans that 426 00:21:21,160 --> 00:21:23,040 Speaker 1: we're serving. And I think that's our big edge and 427 00:21:23,080 --> 00:21:28,040 Speaker 1: that's that's that's that's what works. And there's nothing like it. Man, 428 00:21:28,080 --> 00:21:30,880 Speaker 1: when you're when it's working. And again, it doesn't always work, 429 00:21:30,920 --> 00:21:33,480 Speaker 1: and you gotta you get beat up pretty bad sometimes 430 00:21:33,480 --> 00:21:36,000 Speaker 1: and sometimes you think it ain't gonna happen, But you 431 00:21:36,119 --> 00:21:38,199 Speaker 1: just got to stay with it and find people who 432 00:21:38,280 --> 00:21:40,440 Speaker 1: believe in it, and they're out there, they are out 433 00:21:40,440 --> 00:21:44,879 Speaker 1: there speaking, you have appetites and consumers. You're based in Toronto. 434 00:21:45,640 --> 00:21:47,840 Speaker 1: Is there is it even close to the appetite for 435 00:21:47,880 --> 00:21:53,800 Speaker 1: gambling for United States citizens versus Canadian citizens. Yeah, actually 436 00:21:53,840 --> 00:21:56,879 Speaker 1: it's interesting, no difference. I mean, you know, people up 437 00:21:56,880 --> 00:21:59,480 Speaker 1: here of embetting on the NFL their whole life, you know, 438 00:21:59,560 --> 00:22:02,480 Speaker 1: and baseball and basketball and you know, and we happen 439 00:22:02,480 --> 00:22:04,400 Speaker 1: to get a little team that won the championship last 440 00:22:04,480 --> 00:22:06,399 Speaker 1: year up here, which was kind of exciting, you know, 441 00:22:06,400 --> 00:22:10,480 Speaker 1: it was amazing. Um. So so and in fact, what's 442 00:22:10,480 --> 00:22:12,960 Speaker 1: what's what's what's interesting is, um, you know, in the 443 00:22:13,040 --> 00:22:15,159 Speaker 1: US they shut it down pretty hard, you know, in 444 00:22:15,280 --> 00:22:18,639 Speaker 1: terms of sports betting, they try right, uh, in terms 445 00:22:18,640 --> 00:22:21,840 Speaker 1: of in terms of before past the felt um, you know, 446 00:22:21,880 --> 00:22:24,720 Speaker 1: they blocked people funding their accounts and all that stuff. 447 00:22:24,880 --> 00:22:27,240 Speaker 1: In Canada, there was more of a gray market, not 448 00:22:27,320 --> 00:22:30,280 Speaker 1: a black market. So the government up here would make 449 00:22:30,320 --> 00:22:34,280 Speaker 1: proclamations like, well, we don't really like it, but we're 450 00:22:34,280 --> 00:22:36,200 Speaker 1: not going to do anything about it, right, and they 451 00:22:36,280 --> 00:22:39,600 Speaker 1: sort of let it flourish. So um, if you know, 452 00:22:39,720 --> 00:22:42,840 Speaker 1: if anything, um, you know, sports betting has been a 453 00:22:42,880 --> 00:22:44,879 Speaker 1: little more open up here than it's been in the States, 454 00:22:44,880 --> 00:22:47,479 Speaker 1: in the gray market, right, And quite frankly, that's one 455 00:22:47,480 --> 00:22:49,800 Speaker 1: of the reasons. We're also very excited because you know, 456 00:22:49,880 --> 00:22:52,359 Speaker 1: not only are we focusing on the US, where about 457 00:22:52,359 --> 00:22:55,160 Speaker 1: two thirds of all of our users come from, right uh, 458 00:22:55,240 --> 00:22:59,480 Speaker 1: the app users and of our social platforms, but you know, 459 00:22:59,600 --> 00:23:02,200 Speaker 1: in in the States, we we we talked about the 460 00:23:02,240 --> 00:23:04,359 Speaker 1: fact we're the most huge, least known brand in the 461 00:23:04,359 --> 00:23:07,040 Speaker 1: sports business, you know, ranking right up there ahead of 462 00:23:07,200 --> 00:23:10,520 Speaker 1: all the other guys, only second ESPN. In Canada, it's 463 00:23:10,560 --> 00:23:13,399 Speaker 1: the opposite were the young cool sports network. Our TV 464 00:23:13,520 --> 00:23:16,800 Speaker 1: network kicked the butt out of PSN and sports Net 465 00:23:16,800 --> 00:23:20,240 Speaker 1: with sports Net being in Rogers Regional System and TSN 466 00:23:20,240 --> 00:23:24,320 Speaker 1: being r SPN. UM. So when sports betting opens up here, 467 00:23:24,359 --> 00:23:27,600 Speaker 1: which I think it's going to happen fast in the 468 00:23:27,600 --> 00:23:30,520 Speaker 1: next you know, six to twelve months, um, you know, 469 00:23:30,640 --> 00:23:34,359 Speaker 1: we definitely have a lead position. UM, and we're very 470 00:23:34,440 --> 00:23:36,199 Speaker 1: very excited about it. It's a big market. I mean, 471 00:23:36,200 --> 00:23:38,320 Speaker 1: you know, if you look at Ontario, it would equate 472 00:23:38,359 --> 00:23:40,760 Speaker 1: to the fifth largest state in the US in terms 473 00:23:40,760 --> 00:23:44,160 Speaker 1: of sports setting volumes. So it's a big deal for us, 474 00:23:44,359 --> 00:23:48,240 Speaker 1: and uh, you know, we're very very excited about the 475 00:23:48,520 --> 00:23:51,080 Speaker 1: uh you know, about the prospect of opening up in 476 00:23:51,119 --> 00:23:54,240 Speaker 1: Canada as well as pushing as hard as we can. UM. 477 00:23:54,320 --> 00:23:57,520 Speaker 1: In the US, And honestly, I I honestly think you know, 478 00:23:57,560 --> 00:23:59,160 Speaker 1: we'll be here talking a couple of years from now. 479 00:24:00,359 --> 00:24:01,720 Speaker 1: I don't think we're gonna have to take a back 480 00:24:01,720 --> 00:24:04,040 Speaker 1: seat to any of these other guys, um you know, 481 00:24:04,359 --> 00:24:08,800 Speaker 1: and and you know you don't need market share, as 482 00:24:08,840 --> 00:24:11,720 Speaker 1: you guys well know to have a very successful business. 483 00:24:11,840 --> 00:24:13,560 Speaker 1: But you know, I think we're going to be one 484 00:24:13,600 --> 00:24:17,920 Speaker 1: of the top um uh sports spanning media companies in 485 00:24:17,920 --> 00:24:21,400 Speaker 1: in the North America in the next couple of years. Well, 486 00:24:21,440 --> 00:24:24,240 Speaker 1: it's great to start the week with some relentless enthusiasm 487 00:24:24,320 --> 00:24:26,960 Speaker 1: and optimism. John Levy, thank you so much, CEO of 488 00:24:26,960 --> 00:24:32,040 Speaker 1: the Score, joining us from Toronto or just outside. Best 489 00:24:32,080 --> 00:24:34,240 Speaker 1: of luck to you and that we appreciate you spending 490 00:24:34,280 --> 00:24:36,919 Speaker 1: some time with us. Yeah, thanks a lot, guys, it's 491 00:24:36,920 --> 00:24:39,960 Speaker 1: pleasure talking to you. Thank you, John, Thank you, Thank 492 00:24:39,960 --> 00:24:42,560 Speaker 1: you guys. Take care of okay, thank you, And you 493 00:24:42,560 --> 00:24:46,040 Speaker 1: can catch our podcast right here every Monday, Wednesday and Thursday. 494 00:24:46,080 --> 00:24:49,000 Speaker 1: I'm Jason Kelly. Find me on Twitter at Jason Kelly News. 495 00:24:49,359 --> 00:24:51,840 Speaker 1: And I'm Michael Barr on Twitter at Big Bar Sports. 496 00:24:52,440 --> 00:24:54,280 Speaker 1: And I'm Mike Lynch. You can find me at Lynch 497 00:24:54,320 --> 00:24:57,679 Speaker 1: E w CBB and you're listening to Bloomberg Business of 498 00:24:57,720 --> 00:25:07,560 Speaker 1: Sports from Bloomberg Radio around the world. And when