1 00:00:05,240 --> 00:00:08,320 Speaker 1: All right, welcome back to another episode of Car Stories. 2 00:00:07,840 --> 00:00:10,040 Speaker 2: With Soun King and Amelia Hartford, and. 3 00:00:10,000 --> 00:00:13,000 Speaker 1: Today we get to talk to an old friend of ours, 4 00:00:13,080 --> 00:00:17,239 Speaker 1: Brian Scotto, one of the founders of Hunigan, and just 5 00:00:17,280 --> 00:00:20,880 Speaker 1: had an illustrious journey in his life from wanting to 6 00:00:20,880 --> 00:00:24,800 Speaker 1: be an engineer to being a journalist and eventually founding 7 00:00:24,840 --> 00:00:28,680 Speaker 1: one of the most influential car content. 8 00:00:28,360 --> 00:00:32,480 Speaker 3: Media houses today. You know, I've known Brian for quite 9 00:00:32,479 --> 00:00:34,760 Speaker 3: some time and he's always been such a huge supporter, 10 00:00:35,240 --> 00:00:37,159 Speaker 3: but I don't know that I got to hear his 11 00:00:37,320 --> 00:00:40,200 Speaker 3: story to the level that we heard it in this conversation. 12 00:00:40,520 --> 00:00:44,520 Speaker 1: Yeah, and we got to talk about inspiration, inspiration one 13 00:00:44,640 --> 00:00:46,599 Speaker 1: leaves on this earth before we. 14 00:00:46,600 --> 00:00:50,200 Speaker 3: Go away, Yeah, and also the different eras or chapters 15 00:00:50,560 --> 00:00:52,720 Speaker 3: that he feels he's had in his life, and also 16 00:00:52,800 --> 00:00:53,440 Speaker 3: what's to come. 17 00:00:53,600 --> 00:00:57,240 Speaker 1: All right, Well, so enjoy this conversation with our old buddy, 18 00:00:57,280 --> 00:01:04,240 Speaker 1: Brian Scotto. So, Brian, speaking to driving, Let's start with 19 00:01:05,200 --> 00:01:07,360 Speaker 1: the seed that got you into. 20 00:01:07,120 --> 00:01:09,280 Speaker 4: Cars, Like, where did that start? Getting my background? 21 00:01:09,440 --> 00:01:12,280 Speaker 5: I grew up in New York City and as you know, 22 00:01:12,480 --> 00:01:15,440 Speaker 5: it's like the capital of driving cars. Right, No, absolutely 23 00:01:15,480 --> 00:01:18,000 Speaker 5: not like a lot I still have friends who are 24 00:01:18,000 --> 00:01:20,640 Speaker 5: in their forties that never got their driver's license because 25 00:01:20,680 --> 00:01:22,920 Speaker 5: like the subway is great and like ride bikes, like 26 00:01:22,959 --> 00:01:25,280 Speaker 5: you don't really need you don't really need cars. But 27 00:01:25,640 --> 00:01:29,120 Speaker 5: my grandfather he was like a rags to riches story. 28 00:01:29,640 --> 00:01:32,320 Speaker 5: And when he did make money later on in his 29 00:01:32,400 --> 00:01:34,880 Speaker 5: life and like his like sort of like mid fifties, 30 00:01:35,240 --> 00:01:36,559 Speaker 5: he just spent it all on cars. 31 00:01:36,880 --> 00:01:38,800 Speaker 4: So he actually passed away when I was eight. 32 00:01:38,840 --> 00:01:41,640 Speaker 5: But when he passed away he had I think like 33 00:01:41,680 --> 00:01:44,640 Speaker 5: eighteen or nineteen cars. So for me, like having this 34 00:01:44,800 --> 00:01:48,320 Speaker 5: like huge horde of cars is like kind of just normal. 35 00:01:48,360 --> 00:01:49,800 Speaker 5: That was sort of like what I grew up around. 36 00:01:50,040 --> 00:01:52,160 Speaker 5: And he had like a really weird mix of stuff. 37 00:01:52,160 --> 00:01:55,560 Speaker 5: He had everything from like Auburn's and like a bunch 38 00:01:55,640 --> 00:01:57,680 Speaker 5: of other like you know, and then pre war cars. 39 00:01:57,720 --> 00:01:59,880 Speaker 5: But then he also had he had two core of 40 00:02:00,040 --> 00:02:02,880 Speaker 5: bets are actually I guess he had three corvettes. He had 41 00:02:02,880 --> 00:02:05,520 Speaker 5: a Dolorean, which like you have to understand, like as 42 00:02:05,520 --> 00:02:06,400 Speaker 5: a kid, like. 43 00:02:06,880 --> 00:02:09,440 Speaker 4: You don't remember this time because you're you're a youngster. 44 00:02:09,280 --> 00:02:11,120 Speaker 5: Don't no, no, I know you know what it is, 45 00:02:11,160 --> 00:02:13,480 Speaker 5: but you don't remember when Back to the Future was 46 00:02:13,480 --> 00:02:14,160 Speaker 5: in theaters. 47 00:02:14,400 --> 00:02:15,240 Speaker 2: Okay. 48 00:02:16,760 --> 00:02:19,880 Speaker 5: As a kid, like that was just the coolest thing, 49 00:02:20,000 --> 00:02:21,760 Speaker 5: and that car felt like it was the future. 50 00:02:21,760 --> 00:02:23,080 Speaker 4: It felt like it was the coolest thing. Ever. 51 00:02:23,360 --> 00:02:24,720 Speaker 5: He only had it for a short period of time 52 00:02:24,720 --> 00:02:26,640 Speaker 5: because he bought it and was like, this thing's junk. 53 00:02:26,680 --> 00:02:28,680 Speaker 5: And that also kind of crushed me because my Grandfa's 54 00:02:28,720 --> 00:02:30,440 Speaker 5: like this car is trash, Like I don't want it. 55 00:02:30,880 --> 00:02:32,520 Speaker 5: But but I got to like be around all that. 56 00:02:32,560 --> 00:02:36,160 Speaker 5: And I think I was like six and I was 57 00:02:36,160 --> 00:02:39,600 Speaker 5: in the passenger seat of his fifty seven that we 58 00:02:39,600 --> 00:02:41,040 Speaker 5: were like on this two lane road out in the 59 00:02:41,040 --> 00:02:44,640 Speaker 5: Hampton's and uh, we were his buddy like went to 60 00:02:44,639 --> 00:02:46,600 Speaker 5: go past him because he was like kind of driving 61 00:02:46,639 --> 00:02:49,120 Speaker 5: slow with me, and my grandfather like just dropped second 62 00:02:49,200 --> 00:02:51,520 Speaker 5: gear and like broke the tires free and like the 63 00:02:51,520 --> 00:02:53,320 Speaker 5: car was like all over the place. And he turned 64 00:02:53,360 --> 00:02:55,440 Speaker 5: to me and he just said, don't I tell your 65 00:02:55,480 --> 00:02:57,920 Speaker 5: mom about that. And it was just this moment that 66 00:02:58,000 --> 00:02:59,440 Speaker 5: like after that, I was like I want to do 67 00:02:59,520 --> 00:03:01,440 Speaker 5: that like that like that seems like so much fun. 68 00:03:01,520 --> 00:03:03,360 Speaker 5: So yeah, that kind of just stuck with me. And 69 00:03:03,360 --> 00:03:07,400 Speaker 5: then from there. When I was young, I was really pragmatic, 70 00:03:07,480 --> 00:03:10,519 Speaker 5: so like everybody else that was into cars I knew 71 00:03:10,520 --> 00:03:12,440 Speaker 5: were like reading hot Rod magazine all that when they 72 00:03:12,440 --> 00:03:14,600 Speaker 5: were like thirteen fourteen, and I was like, I can't 73 00:03:14,600 --> 00:03:17,040 Speaker 5: afford a car now, so you know, I can't even 74 00:03:17,120 --> 00:03:18,800 Speaker 5: drive on the ability to get a license. 75 00:03:18,840 --> 00:03:20,760 Speaker 4: So I got really into like RC cars. 76 00:03:20,960 --> 00:03:22,639 Speaker 5: I was like heavily into that, Like I started my 77 00:03:22,680 --> 00:03:25,160 Speaker 5: own RC car club and like I started like making 78 00:03:25,160 --> 00:03:27,839 Speaker 5: my own like parts and stuff like that. And then 79 00:03:28,280 --> 00:03:30,639 Speaker 5: and then as I got older, I was I was 80 00:03:30,680 --> 00:03:35,960 Speaker 5: also really into snowboarding, skateboarding, riding BMX, and cars became 81 00:03:36,040 --> 00:03:38,760 Speaker 5: this important thing to like get to the skate park 82 00:03:38,920 --> 00:03:40,640 Speaker 5: or get to the mountain to go ride or do 83 00:03:40,720 --> 00:03:43,840 Speaker 5: something like that. And at that time in the mid nineties, 84 00:03:43,920 --> 00:03:46,680 Speaker 5: like Volkswagens kind of were like sort of at the 85 00:03:46,720 --> 00:03:48,840 Speaker 5: forefront of that. I felt like like every they were 86 00:03:48,840 --> 00:03:51,000 Speaker 5: doing commercials with K two and Trek and there was 87 00:03:51,040 --> 00:03:52,920 Speaker 5: this huge community of people in the snowboard world who 88 00:03:52,960 --> 00:03:55,440 Speaker 5: all had like Volkswagens and Audi's. So I ended up 89 00:03:55,440 --> 00:03:57,720 Speaker 5: getting into that and then like super fell into it, 90 00:03:57,720 --> 00:03:59,600 Speaker 5: started my own car club, and you know, it was 91 00:03:59,640 --> 00:04:01,880 Speaker 5: always it was always that like hobby side, so but 92 00:04:01,960 --> 00:04:03,760 Speaker 5: like that was it was a weird one for me 93 00:04:03,800 --> 00:04:07,240 Speaker 5: because none of my childhood friends were into cars. It's 94 00:04:07,240 --> 00:04:09,520 Speaker 5: like all like it just wasn't a thing. Like for 95 00:04:09,560 --> 00:04:12,760 Speaker 5: the longest time. Cars was sort of this like secret 96 00:04:12,760 --> 00:04:15,760 Speaker 5: hobby for me, right, Like I was writing graffiti and 97 00:04:15,840 --> 00:04:17,760 Speaker 5: like doing all this other stuff like riding bikes and 98 00:04:17,760 --> 00:04:19,560 Speaker 5: all this stuff with my friends. I like that's what 99 00:04:19,600 --> 00:04:22,200 Speaker 5: like a normal New York City life was. But I 100 00:04:22,240 --> 00:04:24,880 Speaker 5: also like really really enjoyed car culture, and it was 101 00:04:24,920 --> 00:04:27,000 Speaker 5: just it felt hidden for me, Like, you know, going 102 00:04:27,040 --> 00:04:28,680 Speaker 5: to the New York Auto Show was like the only 103 00:04:28,760 --> 00:04:31,080 Speaker 5: thing that felt like I was like a part of 104 00:04:31,080 --> 00:04:33,080 Speaker 5: car culturehen I was a teenager, you know, Otherwise it 105 00:04:33,120 --> 00:04:34,960 Speaker 5: didn't really exist, Like I lived in a neighborhood where 106 00:04:34,960 --> 00:04:37,640 Speaker 5: people didn't have fancy cars, Like cars were just were 107 00:04:37,680 --> 00:04:38,400 Speaker 5: just transportation. 108 00:04:39,200 --> 00:04:42,320 Speaker 1: Yeah, it sounds like, well, anytime I speak to you, 109 00:04:42,320 --> 00:04:44,880 Speaker 1: you know, like you would have been a great like 110 00:04:45,000 --> 00:04:50,880 Speaker 1: class president, great at like organizing people together. Yeah, where 111 00:04:50,920 --> 00:04:52,800 Speaker 1: does that come from? Is that from the grandfather or 112 00:04:52,800 --> 00:04:53,279 Speaker 1: your dad? 113 00:04:53,920 --> 00:04:56,040 Speaker 4: I think it's from my mom, my mom. 114 00:04:56,080 --> 00:04:59,120 Speaker 5: Both my parents are scientists, and my mom has very 115 00:04:59,279 --> 00:05:02,440 Speaker 5: much like that leadership kind of administrative personality. 116 00:05:02,520 --> 00:05:03,839 Speaker 4: That's just like how she is. 117 00:05:04,560 --> 00:05:07,040 Speaker 5: Yeah, and actually my mom is the reason I started 118 00:05:07,040 --> 00:05:10,520 Speaker 5: a car club because I bought this Volkswagen. It was 119 00:05:10,560 --> 00:05:14,440 Speaker 5: a four door Mark three slammed like way too low 120 00:05:14,640 --> 00:05:16,800 Speaker 5: even back then, and I was like sitting at home 121 00:05:16,839 --> 00:05:18,960 Speaker 5: and it was like the summer, and I like I 122 00:05:19,040 --> 00:05:21,240 Speaker 5: just was complaining to my mom. I'm like, yeah, just 123 00:05:21,279 --> 00:05:23,040 Speaker 5: like a bummer, Like I don't really know anyone who's 124 00:05:23,040 --> 00:05:25,279 Speaker 5: into cars. And although a few people I've met, like 125 00:05:25,279 --> 00:05:27,400 Speaker 5: they're all Honda guys and like I just didn't like 126 00:05:27,440 --> 00:05:29,400 Speaker 5: have akin to them. It was like a different world 127 00:05:29,440 --> 00:05:32,040 Speaker 5: from the VW side. My mom said like, well, why 128 00:05:32,080 --> 00:05:34,000 Speaker 5: don't you just like start your own car club. 129 00:05:34,880 --> 00:05:35,800 Speaker 4: It was like nineteen. 130 00:05:36,360 --> 00:05:38,800 Speaker 5: I'm like, oh, like how would I do that. She's like, 131 00:05:38,880 --> 00:05:40,839 Speaker 5: I don't know, go figure it out, Like just I'm 132 00:05:40,880 --> 00:05:43,240 Speaker 5: sure you can figure it out. And I did that 133 00:05:43,320 --> 00:05:45,160 Speaker 5: start my own car club, and within a year later, 134 00:05:45,240 --> 00:05:47,159 Speaker 5: like we had like thirty members. But what was the 135 00:05:47,200 --> 00:05:50,120 Speaker 5: important part was like we started doing events. So we 136 00:05:50,160 --> 00:05:53,360 Speaker 5: started doing a monthly cruise. So we did this thing 137 00:05:53,440 --> 00:05:56,200 Speaker 5: called the car club was called auto Creek and which 138 00:05:56,200 --> 00:05:59,720 Speaker 5: like loosely translates in German too like automotive competition or 139 00:05:59,760 --> 00:06:01,200 Speaker 5: something like auto wars whatever. 140 00:06:01,520 --> 00:06:05,360 Speaker 4: When I was nineteen. It sounded great, but we started it. 141 00:06:05,360 --> 00:06:07,599 Speaker 5: It was like this small group of people who were 142 00:06:07,640 --> 00:06:09,800 Speaker 5: like basically lived in like New York City and a 143 00:06:09,839 --> 00:06:13,080 Speaker 5: little bit of Long Island, and at least we started 144 00:06:13,200 --> 00:06:15,680 Speaker 5: and from there we started doing events, and we came 145 00:06:15,760 --> 00:06:17,480 Speaker 5: up with this idea which like I look back at 146 00:06:17,480 --> 00:06:20,000 Speaker 5: it now as an adult who has like things that 147 00:06:20,040 --> 00:06:22,200 Speaker 5: like people could take for me in a lawsuit. And 148 00:06:22,240 --> 00:06:25,160 Speaker 5: I realized, like how little wyability like we had on 149 00:06:25,240 --> 00:06:25,719 Speaker 5: any of this. 150 00:06:26,000 --> 00:06:27,159 Speaker 4: But we'd started this cruise. 151 00:06:27,200 --> 00:06:29,560 Speaker 5: We found a bunch of windy roads out Long Island, 152 00:06:29,720 --> 00:06:31,680 Speaker 5: which realized, like growing up in New York, like it's 153 00:06:31,720 --> 00:06:34,000 Speaker 5: a grid, so like there was no fun roads to drive. 154 00:06:34,080 --> 00:06:35,800 Speaker 4: So there was obviously a street race. 155 00:06:35,680 --> 00:06:38,560 Speaker 5: Community that like operated a lot in Brooklyn and Queens, 156 00:06:38,760 --> 00:06:40,880 Speaker 5: but I wasn't really into that. Like I went and 157 00:06:40,960 --> 00:06:42,599 Speaker 5: I enjoyed watching it and it was kind of like 158 00:06:42,600 --> 00:06:45,160 Speaker 5: fun to be a part of that until Fast and 159 00:06:45,200 --> 00:06:46,520 Speaker 5: Furious came out and ruined the entire city. 160 00:06:46,680 --> 00:06:47,839 Speaker 4: We'll talk about that later, But. 161 00:06:50,520 --> 00:06:52,919 Speaker 5: I was more into like the dynamic element, right like 162 00:06:53,040 --> 00:06:54,560 Speaker 5: corners and like driving. 163 00:06:54,279 --> 00:06:55,280 Speaker 4: Canyon style roads. 164 00:06:55,320 --> 00:06:56,960 Speaker 5: Well, not that we had that in New York, but 165 00:06:57,000 --> 00:06:59,960 Speaker 5: we did have some windy, like you know, forest roads 166 00:07:00,120 --> 00:07:01,960 Speaker 5: out Long Island, so I like I went, I found 167 00:07:02,000 --> 00:07:03,760 Speaker 5: them all and we started doing this event. We called 168 00:07:03,800 --> 00:07:06,719 Speaker 5: it Full Moon Full Throttle, and the idea was the 169 00:07:06,839 --> 00:07:08,760 Speaker 5: Friday closest to the full Moon. 170 00:07:09,160 --> 00:07:12,680 Speaker 4: We would meet in a like a rest area. 171 00:07:12,520 --> 00:07:15,840 Speaker 5: Off of the Long Island Expressway at midnight and then 172 00:07:15,840 --> 00:07:17,920 Speaker 5: we would go drive the roads for like two and 173 00:07:17,960 --> 00:07:19,600 Speaker 5: a half hours and then go home. And like, it 174 00:07:19,680 --> 00:07:22,200 Speaker 5: started with twenty cars and by the time we did 175 00:07:22,200 --> 00:07:23,960 Speaker 5: the last one, we had one hundred and seventy five 176 00:07:24,000 --> 00:07:24,600 Speaker 5: cars show up. 177 00:07:24,640 --> 00:07:24,960 Speaker 2: Wow. 178 00:07:25,040 --> 00:07:27,920 Speaker 5: And I was like twenty years old trying to organize 179 00:07:27,960 --> 00:07:30,720 Speaker 5: this with like walkie talkies and like, and like we 180 00:07:30,840 --> 00:07:32,680 Speaker 5: through all of it. We only had we only had 181 00:07:32,720 --> 00:07:34,840 Speaker 5: two accidents the whole time, and they were like minor, 182 00:07:34,880 --> 00:07:36,800 Speaker 5: like you know, slide off, hit a rim or hit 183 00:07:36,840 --> 00:07:40,120 Speaker 5: a telephone pole. No one else ever got hurt, but like, 184 00:07:40,160 --> 00:07:42,000 Speaker 5: it was amazing that we did them for I think 185 00:07:42,000 --> 00:07:44,000 Speaker 5: we did twenty three or twenty four of them. So 186 00:07:44,000 --> 00:07:46,320 Speaker 5: we ran it for two years as a monthly event. 187 00:07:46,600 --> 00:07:49,120 Speaker 5: So I went from feeling like there was no community 188 00:07:49,280 --> 00:07:51,680 Speaker 5: around that to sort of creating something that became this 189 00:07:51,800 --> 00:07:53,280 Speaker 5: hub for all of it, and then we also did 190 00:07:53,280 --> 00:07:55,920 Speaker 5: a car show event because at the time, like car 191 00:07:55,960 --> 00:07:59,320 Speaker 5: shows were like really really stressful, Like back then it 192 00:07:59,360 --> 00:08:01,840 Speaker 5: was like you have to be here rollins at six am, 193 00:08:01,840 --> 00:08:03,320 Speaker 5: like you've got to be and you can't leave till 194 00:08:03,320 --> 00:08:05,360 Speaker 5: four pm and blah blah blah blah, and and you 195 00:08:05,440 --> 00:08:07,280 Speaker 5: got to be standing by your car for these four 196 00:08:07,280 --> 00:08:09,240 Speaker 5: hours so when the judges come by, like you can 197 00:08:09,280 --> 00:08:11,040 Speaker 5: walk them through the car. And I was like, that 198 00:08:11,080 --> 00:08:12,960 Speaker 5: wasn't what I wanted. I just wanted this like cool 199 00:08:13,000 --> 00:08:15,160 Speaker 5: hangout experience, and we created it. We did this event 200 00:08:15,240 --> 00:08:18,200 Speaker 5: called Dub and Grub, and we made it like people's 201 00:08:18,280 --> 00:08:20,200 Speaker 5: choice so that way, like people didn't really get that 202 00:08:20,240 --> 00:08:23,080 Speaker 5: stressed about like judging, like just come and hang out 203 00:08:23,120 --> 00:08:24,080 Speaker 5: and like it's. 204 00:08:24,080 --> 00:08:26,200 Speaker 4: Pot luck, like bring your own meals. 205 00:08:26,240 --> 00:08:27,480 Speaker 5: And by the time we got to like the third 206 00:08:27,560 --> 00:08:30,040 Speaker 5: or fourth one, like people were like cooking pigs and 207 00:08:30,080 --> 00:08:31,880 Speaker 5: like bringing full pigs to the event. Like it was 208 00:08:31,920 --> 00:08:35,240 Speaker 5: this like amazing experience because you also think of like 209 00:08:35,280 --> 00:08:38,880 Speaker 5: how culturally diverse Queens is, which is where we had 210 00:08:38,880 --> 00:08:41,360 Speaker 5: the event, So it's like the amount of different types 211 00:08:41,400 --> 00:08:43,480 Speaker 5: of food we had there was like awesome. So it 212 00:08:43,640 --> 00:08:46,800 Speaker 5: just became this like rad like feast for all these 213 00:08:46,800 --> 00:08:48,599 Speaker 5: people in the car community, especially in the volks like 214 00:08:48,600 --> 00:08:50,360 Speaker 5: nowity it started to grow bigger than that later on 215 00:08:50,520 --> 00:08:53,120 Speaker 5: to do and I think that's when I realized, like, 216 00:08:53,160 --> 00:08:56,280 Speaker 5: as much as I enjoyed cars myself, a big part 217 00:08:56,320 --> 00:08:59,200 Speaker 5: of it was like the community around cars and like 218 00:08:59,280 --> 00:09:01,319 Speaker 5: all of that, and and you know, you fast forward 219 00:09:01,320 --> 00:09:03,000 Speaker 5: from there and two of the guys who were in 220 00:09:03,040 --> 00:09:05,320 Speaker 5: my car club like fifteen years later stood next to 221 00:09:05,360 --> 00:09:07,560 Speaker 5: me at my wedding. So yeah, to me, the car 222 00:09:07,559 --> 00:09:09,280 Speaker 5: community part of it was always the big part of it, 223 00:09:09,320 --> 00:09:11,560 Speaker 5: and like being able to tie that into like going 224 00:09:11,640 --> 00:09:13,800 Speaker 5: driving and doing all of that. So yeah, that was 225 00:09:14,000 --> 00:09:15,480 Speaker 5: I don't know, I kind of spot you asked me 226 00:09:15,520 --> 00:09:19,720 Speaker 5: one question when my grid got back here we are now, 227 00:09:19,800 --> 00:09:22,720 Speaker 5: So yeah, that was like and that was at the time. 228 00:09:22,800 --> 00:09:25,440 Speaker 5: It's crazy because so I was going to school and 229 00:09:25,520 --> 00:09:29,120 Speaker 5: I'm sitting here like bailing on class so I could 230 00:09:29,120 --> 00:09:31,960 Speaker 5: like plan these events. And it's funny because at the 231 00:09:32,000 --> 00:09:35,920 Speaker 5: time I was like I knew how just like irresponsible 232 00:09:35,960 --> 00:09:38,160 Speaker 5: that was, but like I just was, I was enjoying 233 00:09:38,160 --> 00:09:41,040 Speaker 5: it so much. But now looking at where I sit today, 234 00:09:41,040 --> 00:09:43,880 Speaker 5: I'm like I should skip more classes and learn more 235 00:09:43,920 --> 00:09:46,280 Speaker 5: of it because I was learning more doing all that. 236 00:09:46,320 --> 00:09:49,000 Speaker 5: And I was also like using things at school to 237 00:09:49,080 --> 00:09:52,120 Speaker 5: be able to like design flyers, like I'm going into 238 00:09:52,160 --> 00:09:54,400 Speaker 5: like the computer lab and like using the equipment to 239 00:09:54,440 --> 00:09:56,440 Speaker 5: like do stuff for my car club. And at no 240 00:09:56,559 --> 00:09:58,440 Speaker 5: point while I was doing that that I think that 241 00:09:58,520 --> 00:10:01,200 Speaker 5: this was going to be my career. Instead, I saw 242 00:10:01,240 --> 00:10:03,760 Speaker 5: it as like this major distraction from what I was 243 00:10:03,800 --> 00:10:06,360 Speaker 5: trying to do in school. And put all of that together. 244 00:10:06,559 --> 00:10:08,280 Speaker 1: Why engineering, where'd you start there? 245 00:10:09,080 --> 00:10:11,840 Speaker 5: Calculus all of that stuff like was second nature to me, 246 00:10:12,200 --> 00:10:14,200 Speaker 5: So I was like, oh, you know math really well, 247 00:10:14,320 --> 00:10:16,480 Speaker 5: then you should go and do engineering. 248 00:10:16,559 --> 00:10:18,760 Speaker 4: You know, you take your aptitude tests and you're like, oh, I. 249 00:10:18,720 --> 00:10:20,840 Speaker 5: Should either be an underwater welder or I should be 250 00:10:20,840 --> 00:10:23,760 Speaker 5: an engineer. And it was like I hate swimming, so 251 00:10:23,840 --> 00:10:26,120 Speaker 5: I was like, I guess I'll be an engineer. And 252 00:10:26,360 --> 00:10:29,200 Speaker 5: I liked I wanted to design cars and build stuff, 253 00:10:29,240 --> 00:10:31,600 Speaker 5: and that's where I thought my engineering degree would go. 254 00:10:32,040 --> 00:10:34,280 Speaker 5: It's still like how my brain works and what I 255 00:10:34,280 --> 00:10:36,839 Speaker 5: really enjoy is like making things, and that's even how 256 00:10:36,880 --> 00:10:41,880 Speaker 5: I approach content and like creative is like the I 257 00:10:42,040 --> 00:10:44,280 Speaker 5: enjoyed the building of things right, Like, that's the thing 258 00:10:44,320 --> 00:10:46,800 Speaker 5: I really enjoy and and I think it was very 259 00:10:46,840 --> 00:10:50,560 Speaker 5: obvious to me early on in engineering program that like, 260 00:10:50,600 --> 00:10:52,240 Speaker 5: I was never going to be one of the best, 261 00:10:52,360 --> 00:10:54,640 Speaker 5: I was going to be someone else's number monkey, which 262 00:10:54,640 --> 00:10:56,560 Speaker 5: meant I was never going to get to like lead 263 00:10:56,679 --> 00:10:59,680 Speaker 5: design and like and be that. Instead, I'd be the 264 00:10:59,679 --> 00:11:03,200 Speaker 5: one helping someone else do it. That made me lose 265 00:11:03,240 --> 00:11:05,040 Speaker 5: a bit of interest in it. I mean, this ends 266 00:11:05,080 --> 00:11:07,120 Speaker 5: up being an entire podcast about my college career. 267 00:11:07,200 --> 00:11:08,760 Speaker 2: But did you get your degree? 268 00:11:08,800 --> 00:11:11,480 Speaker 4: I did not. I'm six credits short. I ended up trading. 269 00:11:11,480 --> 00:11:13,439 Speaker 5: I ended up like third year, three and a half 270 00:11:13,520 --> 00:11:16,120 Speaker 5: years in, I take a journalism class, and like I 271 00:11:16,200 --> 00:11:16,840 Speaker 5: fell in love. 272 00:11:16,920 --> 00:11:17,160 Speaker 4: I was. 273 00:11:17,200 --> 00:11:19,840 Speaker 5: It was the first time where I wouldn't miss class. 274 00:11:19,880 --> 00:11:22,520 Speaker 5: I loved it and it was one of my favorite things. 275 00:11:22,559 --> 00:11:25,720 Speaker 5: And I also had a fantastic professor because she actually 276 00:11:26,640 --> 00:11:28,640 Speaker 5: because it was my elective, I didn't take it as 277 00:11:28,679 --> 00:11:30,360 Speaker 5: seriously as a lot of my other stuff, even though 278 00:11:30,400 --> 00:11:32,319 Speaker 5: I enjoyed it. But when it came down to finals, 279 00:11:32,679 --> 00:11:35,040 Speaker 5: I was like more thrashing on all these other classes 280 00:11:35,040 --> 00:11:37,240 Speaker 5: that one I was barely showing up to and I. 281 00:11:37,240 --> 00:11:39,560 Speaker 4: Needed to study for and this class. I thought, like, 282 00:11:40,000 --> 00:11:41,959 Speaker 4: I like, I'm doing well on it, it doesn't matter. 283 00:11:42,400 --> 00:11:46,760 Speaker 5: And I handed in my final article late and she 284 00:11:46,880 --> 00:11:48,040 Speaker 5: gave me a D. 285 00:11:48,480 --> 00:11:50,680 Speaker 4: And I was like, oh, this sucks. 286 00:11:50,720 --> 00:11:53,160 Speaker 5: Like I wanted to do the minor, but like now 287 00:11:53,160 --> 00:11:54,880 Speaker 5: I got to go back and take this class again 288 00:11:54,920 --> 00:11:57,000 Speaker 5: for it to apply for my minor. I was like, oh, 289 00:11:57,040 --> 00:11:58,680 Speaker 5: I guess I'm not going to do it. So I 290 00:11:58,800 --> 00:12:02,240 Speaker 5: ended up backing out of the program. And she called 291 00:12:02,280 --> 00:12:04,480 Speaker 5: me and said, hey, I saw that you. You know, I 292 00:12:04,480 --> 00:12:05,839 Speaker 5: saw that you backed out of the program. And she 293 00:12:05,880 --> 00:12:07,760 Speaker 5: basically gave me the story of like, look in journalism, 294 00:12:08,040 --> 00:12:11,079 Speaker 5: if you're late, it doesn't print, so it didn't happen, right, 295 00:12:11,240 --> 00:12:13,280 Speaker 5: but you're but she kind of gave me that pep 296 00:12:13,360 --> 00:12:15,760 Speaker 5: talk of like you have a really good knack for this. 297 00:12:15,840 --> 00:12:17,920 Speaker 5: I don't want to see you drop the minor, like 298 00:12:18,080 --> 00:12:20,679 Speaker 5: I will retroactively fix this, but you need to go 299 00:12:20,880 --> 00:12:23,480 Speaker 5: and you know, maintain a grade of whatever in the 300 00:12:23,520 --> 00:12:25,640 Speaker 5: rest of the program and do all of this. So 301 00:12:25,840 --> 00:12:28,480 Speaker 5: uh's toughly kind it was, but it was in the end, 302 00:12:28,520 --> 00:12:30,800 Speaker 5: it didnematics when I ever got my diploma. But what 303 00:12:30,960 --> 00:12:33,839 Speaker 5: mattered was in a world of like I had only 304 00:12:33,880 --> 00:12:37,920 Speaker 5: ever been applauded for my scientific side of like thinking. 305 00:12:38,480 --> 00:12:40,520 Speaker 5: She was the first person to ever say like, you're 306 00:12:40,559 --> 00:12:44,240 Speaker 5: good at storytelling. You understand this, Like this is something 307 00:12:44,240 --> 00:12:46,720 Speaker 5: that I think you really should chase after. So then 308 00:12:46,760 --> 00:12:49,240 Speaker 5: I started taking film classes and you know, and all 309 00:12:49,240 --> 00:12:52,360 Speaker 5: these different media classes and everything shift, and all of 310 00:12:52,400 --> 00:12:54,160 Speaker 5: a sudden, I was like really interested to go to 311 00:12:54,200 --> 00:12:56,480 Speaker 5: school again, and I really enjoyed it. This has been 312 00:12:56,480 --> 00:12:58,360 Speaker 5: a bit of a decided I think this isn't car stories. 313 00:12:58,360 --> 00:12:59,520 Speaker 5: It's not like college stories. 314 00:12:59,520 --> 00:13:03,240 Speaker 3: But no, cars are the connective tissue of what brings 315 00:13:03,320 --> 00:13:03,800 Speaker 3: us all here. 316 00:13:03,880 --> 00:13:04,080 Speaker 4: Yeah. 317 00:13:04,120 --> 00:13:07,920 Speaker 3: Yeah, and you're a story Like your trajectory is so 318 00:13:08,120 --> 00:13:11,640 Speaker 3: clear to what you do and what you've built today, 319 00:13:11,880 --> 00:13:19,520 Speaker 3: from organizing a car crew to entrepreneurship to engineering essentially 320 00:13:19,559 --> 00:13:21,480 Speaker 3: building with your hands to ye. 321 00:13:21,840 --> 00:13:24,800 Speaker 5: In a weird way, it all like lined up like 322 00:13:24,840 --> 00:13:27,319 Speaker 5: when it was happening. I don't think I was like, yeah, 323 00:13:27,360 --> 00:13:30,280 Speaker 5: I'm on this great trajectory, like well it's happening. You're like, oh, 324 00:13:30,559 --> 00:13:32,880 Speaker 5: this just didn't this didn't work out, this failed out. 325 00:13:33,080 --> 00:13:33,240 Speaker 2: You know. 326 00:13:33,280 --> 00:13:35,560 Speaker 5: There was certainly a period of time where you know, 327 00:13:35,600 --> 00:13:37,520 Speaker 5: I got that talk from my dad which was like, 328 00:13:37,559 --> 00:13:39,520 Speaker 5: you know, maybe school is not for you, Like maybe 329 00:13:39,559 --> 00:13:41,840 Speaker 5: you should, you know, join the labor union, maybe should 330 00:13:41,880 --> 00:13:44,440 Speaker 5: go do that, you know something something, And and you know, 331 00:13:44,600 --> 00:13:47,480 Speaker 5: my dad came from from like a blue collar family, 332 00:13:47,520 --> 00:13:49,400 Speaker 5: so he was like, maybe that's maybe like what you 333 00:13:49,480 --> 00:13:51,720 Speaker 5: need to go do, because like you're not enjoying school 334 00:13:51,720 --> 00:13:54,200 Speaker 5: and I wasn't. And then it all just sort of 335 00:13:54,240 --> 00:13:56,280 Speaker 5: turned around and I realized that like the things that 336 00:13:56,360 --> 00:13:58,240 Speaker 5: made me happy. And my dad used to always refer 337 00:13:58,240 --> 00:14:00,520 Speaker 5: to it as like pink collar, which was like I 338 00:14:00,679 --> 00:14:03,680 Speaker 5: enjoy the white collar work of creative, but I need 339 00:14:03,720 --> 00:14:05,679 Speaker 5: to touch it and be a part of it. And 340 00:14:05,679 --> 00:14:08,640 Speaker 5: like even when we're on set filming, like I always 341 00:14:08,640 --> 00:14:11,240 Speaker 5: talk to the grips because like I enjoy building erector 342 00:14:11,280 --> 00:14:12,840 Speaker 5: sets to mount cameras to think. 343 00:14:12,800 --> 00:14:16,559 Speaker 1: I love that pink color. I'm gonna borrow that. 344 00:14:15,760 --> 00:14:20,320 Speaker 3: Pink Essentially, what you do today is storytelling from I 345 00:14:20,360 --> 00:14:23,720 Speaker 3: mean literally storytelling with content creation, but also building cars. 346 00:14:23,720 --> 00:14:24,800 Speaker 2: Every car is a story, Oh. 347 00:14:24,800 --> 00:14:27,160 Speaker 5: Yeah for sure, Yeah sure, And that's like such a 348 00:14:27,200 --> 00:14:29,640 Speaker 5: big part for me is the story of cars. Like 349 00:14:29,720 --> 00:14:32,520 Speaker 5: we we always talk about this internally attunigans, like cars 350 00:14:32,560 --> 00:14:34,840 Speaker 5: need to name because once you name them, then like 351 00:14:34,880 --> 00:14:37,680 Speaker 5: they stand out and they have a personality alive. 352 00:14:37,960 --> 00:14:39,200 Speaker 2: Do you have a name for Sienna? 353 00:14:39,920 --> 00:14:41,760 Speaker 1: No, I've been you know, after you talked to it. 354 00:14:41,760 --> 00:14:44,480 Speaker 1: That's probably. Well, I have two cars that I don't. 355 00:14:44,240 --> 00:14:47,320 Speaker 2: Have names because you're really good with naming your vehicles. 356 00:14:47,440 --> 00:14:49,720 Speaker 1: Yeah, well you know cause I but I can't name 357 00:14:49,760 --> 00:14:51,880 Speaker 1: them until they have to. I have to have my 358 00:14:51,960 --> 00:14:54,600 Speaker 1: hands on it and I have to spend time with it. 359 00:14:54,680 --> 00:14:56,040 Speaker 5: But at the same time, you don't want to build 360 00:14:56,040 --> 00:14:58,160 Speaker 5: the Siena up because you and I have talked about this, 361 00:14:58,240 --> 00:14:59,440 Speaker 5: like why don't you have wheels on it? 362 00:14:59,440 --> 00:15:02,520 Speaker 4: Because then it's I don't you like the practicalness of it? 363 00:15:02,600 --> 00:15:02,920 Speaker 4: Right now? 364 00:15:03,080 --> 00:15:05,920 Speaker 1: That's what it's low key, like I'm invisible. Yeah I 365 00:15:05,920 --> 00:15:09,040 Speaker 1: can if it's all pimped out. I can't park in 366 00:15:09,040 --> 00:15:11,960 Speaker 1: front of like your house, just sleepy. 367 00:15:11,640 --> 00:15:17,960 Speaker 5: Like what is with those big little different? How different 368 00:15:18,120 --> 00:15:20,760 Speaker 5: his thought process is on cars than mine and yours? 369 00:15:20,760 --> 00:15:23,240 Speaker 5: Set Like we're sitting there being like, all right, how 370 00:15:23,280 --> 00:15:25,120 Speaker 5: much power can the tank before I put a window 371 00:15:25,160 --> 00:15:27,920 Speaker 5: through the block? Right, He's sitting there going can I 372 00:15:27,960 --> 00:15:30,240 Speaker 5: sleep in the back in Beverly Hills? 373 00:15:30,480 --> 00:15:33,960 Speaker 4: Well, wake me up exactly? 374 00:15:34,320 --> 00:15:36,360 Speaker 5: But the windows dark enough that they won't see me, 375 00:15:36,400 --> 00:15:39,920 Speaker 5: but the cops won't pull me over. Like, what's that threshold? 376 00:15:40,160 --> 00:15:43,120 Speaker 5: This is where this is where his brain's at. This 377 00:15:43,200 --> 00:15:45,760 Speaker 5: is my favorite side of you. You're like, oh yeah, 378 00:15:45,840 --> 00:15:48,080 Speaker 5: Sun Kang, Like, oh yeah, that's my buddy. He like 379 00:15:48,080 --> 00:15:50,520 Speaker 5: sleeps in his van, like outside of the people's houses. 380 00:15:52,280 --> 00:15:55,440 Speaker 5: You know him from Fast and Furious. Yeah, No, I 381 00:15:55,480 --> 00:15:57,080 Speaker 5: know him as the guy who sleeps in a van. 382 00:15:57,360 --> 00:15:58,440 Speaker 5: He's that guy. 383 00:15:58,560 --> 00:16:00,320 Speaker 3: I'd love to see the neighbor just walk out and 384 00:16:00,360 --> 00:16:01,720 Speaker 3: knock to be like, who's sleeping around here? 385 00:16:01,760 --> 00:16:04,600 Speaker 2: And it's you that crawls out of the of the seattle. 386 00:16:04,680 --> 00:16:06,160 Speaker 4: Well, I'm sure that he. 387 00:16:06,320 --> 00:16:08,800 Speaker 5: There's been photos of him on next door where people 388 00:16:08,800 --> 00:16:13,320 Speaker 5: are like suspicious, man, he drives around a mini doesn't 389 00:16:13,360 --> 00:16:26,280 Speaker 5: meany kids, There's something wrong with this guy. 390 00:16:30,560 --> 00:16:31,120 Speaker 4: It's funny. 391 00:16:31,200 --> 00:16:34,400 Speaker 1: Is that either people really love the fact that I 392 00:16:34,480 --> 00:16:37,000 Speaker 1: drive a minivan, right and they're like, you d have 393 00:16:37,000 --> 00:16:41,160 Speaker 1: a minivan? That's so awesome, or it's complete disappointment. 394 00:16:41,280 --> 00:16:44,560 Speaker 4: Right, it's not the yeah, the fact thought it was 395 00:16:44,560 --> 00:16:45,520 Speaker 4: going to be. Yeah, they don't. 396 00:16:45,520 --> 00:16:47,920 Speaker 1: They don't. They don't want that. Yeah, show up to 397 00:16:48,040 --> 00:16:50,480 Speaker 1: Valet and they're like, I come out and they're like, 398 00:16:50,520 --> 00:16:52,200 Speaker 1: oh my god, and they're like, what are you driving 399 00:16:52,360 --> 00:16:55,520 Speaker 1: minivan for? And I try to explain to him. I'm like, hey, 400 00:16:55,520 --> 00:16:58,560 Speaker 1: man has eighteen couples thirty six miles a gaunt. 401 00:16:59,000 --> 00:16:59,520 Speaker 4: Oh, I get it. 402 00:17:00,000 --> 00:17:02,280 Speaker 5: There's certain like I'll go to meetings and I know that, 403 00:17:02,360 --> 00:17:03,800 Speaker 5: like as when I show up, people can be like, 404 00:17:03,880 --> 00:17:04,520 Speaker 5: what did you drive? 405 00:17:05,240 --> 00:17:06,560 Speaker 4: You're like, if. 406 00:17:06,480 --> 00:17:09,320 Speaker 5: You don't drive something fun, then like then like you 407 00:17:09,440 --> 00:17:12,400 Speaker 5: lose that perception thing. So sometimes I'm definitely like sat 408 00:17:12,400 --> 00:17:14,679 Speaker 5: in trafficking cards. I don't want to drive to go 409 00:17:14,720 --> 00:17:16,600 Speaker 5: to places, and then you get there and you're like, oh, 410 00:17:16,680 --> 00:17:19,919 Speaker 5: no one even cared what I drive. Yeah, like I 411 00:17:19,920 --> 00:17:22,480 Speaker 5: could have just driven something with air conditioning and a. 412 00:17:22,560 --> 00:17:24,800 Speaker 2: Not so stiff clutch, yeah exactly. 413 00:17:24,480 --> 00:17:26,119 Speaker 5: Or something I didn't have to stop three times slightly 414 00:17:26,200 --> 00:17:27,200 Speaker 5: cool down on the way there. 415 00:17:27,320 --> 00:17:31,080 Speaker 1: So I want to talk about legacy, you know, when 416 00:17:31,119 --> 00:17:34,880 Speaker 1: you guys built out hun again, like do you did 417 00:17:34,880 --> 00:17:37,280 Speaker 1: you feel like this is going to be your legacy? 418 00:17:37,440 --> 00:17:39,240 Speaker 4: And how do you feel about that now? 419 00:17:40,320 --> 00:17:44,720 Speaker 5: It's interesting, I legacy is like such a weird, weird 420 00:17:44,720 --> 00:17:46,600 Speaker 5: thing to think about. I think there's a quote somewhere. 421 00:17:46,840 --> 00:17:48,720 Speaker 5: I don't know if everyone's seen it. Or is in 422 00:17:48,760 --> 00:17:51,240 Speaker 5: something that Ken was like, I hate the word legacy 423 00:17:51,280 --> 00:17:53,600 Speaker 5: because if you're talking about my legacy, it means I'm dead, 424 00:17:54,000 --> 00:17:57,000 Speaker 5: which like hit really hard when like you're watching that afterwards. 425 00:17:57,359 --> 00:18:00,800 Speaker 5: But I think when you are building something saying, when 426 00:18:00,800 --> 00:18:04,120 Speaker 5: you're in it, you're just kind of in it and 427 00:18:04,240 --> 00:18:06,520 Speaker 5: you want to build something great. But I think once 428 00:18:06,560 --> 00:18:10,080 Speaker 5: it starts to become successful is when the legacy thing 429 00:18:10,160 --> 00:18:12,359 Speaker 5: starts to creep in. Like when you're just building it, 430 00:18:12,400 --> 00:18:14,600 Speaker 5: you're just trying to make something right, Like, I don't 431 00:18:14,640 --> 00:18:17,080 Speaker 5: think when I was building Zero to sixty, I don't 432 00:18:17,080 --> 00:18:18,920 Speaker 5: think there was ever a moment in my life where 433 00:18:18,960 --> 00:18:22,199 Speaker 5: I was at no point because we were still The 434 00:18:22,240 --> 00:18:24,600 Speaker 5: magazine died early, so it was like, you know, it 435 00:18:24,640 --> 00:18:25,960 Speaker 5: died because the print industry died. 436 00:18:26,040 --> 00:18:26,680 Speaker 4: So like I don't think we. 437 00:18:26,640 --> 00:18:29,320 Speaker 5: Ever achieved any kind of greatness with it, right, But 438 00:18:29,760 --> 00:18:32,000 Speaker 5: I'll be places and people will be like, man, I 439 00:18:32,040 --> 00:18:34,080 Speaker 5: love Zero to sixty. And I realized like there was 440 00:18:34,119 --> 00:18:37,800 Speaker 5: this small little legacy that we built. It wasn't really intentional. 441 00:18:38,000 --> 00:18:39,679 Speaker 5: It was like we were just trying to make something 442 00:18:39,680 --> 00:18:42,760 Speaker 5: great and trying to make something different, and we really 443 00:18:43,200 --> 00:18:45,560 Speaker 5: loved that magazine and we poured so much into it 444 00:18:45,560 --> 00:18:47,800 Speaker 5: as a team, everyone who was involved with it. And 445 00:18:47,920 --> 00:18:50,880 Speaker 5: I think when we were doing Hoonigan, I don't think 446 00:18:51,000 --> 00:18:53,640 Speaker 5: I started to think about the legacy of like what 447 00:18:53,680 --> 00:18:57,199 Speaker 5: Hoonigan was and you know, and then like what it 448 00:18:57,359 --> 00:18:59,840 Speaker 5: had done and like what the culture change and shift 449 00:19:00,160 --> 00:19:03,760 Speaker 5: around it until probably a couple of years ago. And 450 00:19:03,760 --> 00:19:05,320 Speaker 5: I think you actually start to do that as like 451 00:19:05,400 --> 00:19:08,960 Speaker 5: the company itself shifts. People leave and you know, and 452 00:19:09,000 --> 00:19:11,520 Speaker 5: you realize, like that's like an era that just ended, 453 00:19:11,720 --> 00:19:13,040 Speaker 5: you know, And that's I think a hard thing for 454 00:19:13,080 --> 00:19:15,840 Speaker 5: people to understand is I think when you watch Unigan 455 00:19:15,920 --> 00:19:18,760 Speaker 5: from the outside, you know, you think about it as 456 00:19:19,000 --> 00:19:21,359 Speaker 5: like a group of friends, like at the end of 457 00:19:21,359 --> 00:19:25,040 Speaker 5: the day, like it's employees, and like people do different 458 00:19:25,040 --> 00:19:28,600 Speaker 5: things in life, and sometimes people either you know, want 459 00:19:28,640 --> 00:19:30,560 Speaker 5: to go do their own thing, they don't want to 460 00:19:30,600 --> 00:19:31,400 Speaker 5: do it anymore. 461 00:19:32,520 --> 00:19:33,400 Speaker 4: You guys both know. 462 00:19:33,440 --> 00:19:36,320 Speaker 5: This, and I think this is something that is hard 463 00:19:36,320 --> 00:19:38,439 Speaker 5: for people to understand who don't understand it. Is like 464 00:19:38,920 --> 00:19:42,320 Speaker 5: fame affects different people differently, right, and some people enjoy it, 465 00:19:42,520 --> 00:19:45,200 Speaker 5: some people like really come to life, some people that 466 00:19:45,359 --> 00:19:48,760 Speaker 5: changes their personalities, and other people hate it, right, and 467 00:19:48,800 --> 00:19:50,480 Speaker 5: they really don't want to be around it. And I 468 00:19:50,480 --> 00:19:53,080 Speaker 5: will tell you in my experience, the people that you 469 00:19:53,280 --> 00:19:56,520 Speaker 5: think love it actually hate it because they're kind of 470 00:19:56,600 --> 00:19:59,040 Speaker 5: acting the whole time and then they turn it off 471 00:19:59,080 --> 00:20:00,520 Speaker 5: and they don't want to be around it it anymore. 472 00:20:00,560 --> 00:20:02,600 Speaker 5: And I think that like a lot of that happened 473 00:20:02,600 --> 00:20:05,400 Speaker 5: to Tune again, is we started to really sort of explode, 474 00:20:05,440 --> 00:20:07,919 Speaker 5: Like twenty sixteen to like twenty eighteen was sort of 475 00:20:07,920 --> 00:20:10,000 Speaker 5: this like just we just kept getting bigger and bigger 476 00:20:10,000 --> 00:20:11,520 Speaker 5: and bigger, and all of a sudden, like you're getting 477 00:20:11,760 --> 00:20:15,520 Speaker 5: recognized in airports and it's not even a car events anymore, 478 00:20:15,640 --> 00:20:17,320 Speaker 5: Like you know, you're out to dinner and people are 479 00:20:17,359 --> 00:20:18,200 Speaker 5: recognizing you. 480 00:20:18,400 --> 00:20:19,480 Speaker 4: And I think. 481 00:20:19,320 --> 00:20:22,440 Speaker 5: For a lot of us that was there was an 482 00:20:22,440 --> 00:20:24,400 Speaker 5: element of that and hurt and I used to always 483 00:20:24,480 --> 00:20:27,000 Speaker 5: joke about this, which was like we're famous, but we 484 00:20:27,000 --> 00:20:30,320 Speaker 5: don't have famous money. So like you're famous, but you're 485 00:20:30,320 --> 00:20:34,399 Speaker 5: sitting coach next to somebody who now is talking to 486 00:20:34,440 --> 00:20:36,520 Speaker 5: you NonStop and you just like want to watch your 487 00:20:36,560 --> 00:20:38,920 Speaker 5: movie and like not deal with that, you know. And 488 00:20:39,960 --> 00:20:42,359 Speaker 5: I think when that started to happen, I started to 489 00:20:42,359 --> 00:20:45,120 Speaker 5: realize we were never going to be the company we 490 00:20:45,119 --> 00:20:48,879 Speaker 5: were anymore, Like when we stopped making Daily Transmission. I 491 00:20:48,960 --> 00:20:50,679 Speaker 5: think that was maybe the first time that I started 492 00:20:50,680 --> 00:20:52,679 Speaker 5: to think about like I say, I don't know if 493 00:20:52,720 --> 00:20:54,320 Speaker 5: I put that word on it, but I realized like 494 00:20:54,359 --> 00:20:56,520 Speaker 5: that was an end of an era, like we were 495 00:20:56,600 --> 00:20:58,439 Speaker 5: never going to go back and make that again. And 496 00:20:58,440 --> 00:21:00,840 Speaker 5: at a certain point, yeah, yeah, that was like the 497 00:21:00,880 --> 00:21:03,680 Speaker 5: show everybody loved and everyone enjoyed it. But I think 498 00:21:03,680 --> 00:21:06,119 Speaker 5: at a certain point, like the crew just didn't enjoy 499 00:21:06,200 --> 00:21:09,679 Speaker 5: making it anymore. And that came through, you know, and 500 00:21:09,720 --> 00:21:11,960 Speaker 5: you try to like make it work, but it doesn't. 501 00:21:12,080 --> 00:21:13,439 Speaker 5: And then we went and did something else and we 502 00:21:13,440 --> 00:21:15,479 Speaker 5: all did the show's comeback Labs, and we loved it. 503 00:21:15,480 --> 00:21:17,240 Speaker 4: It was so much fun to make that right. 504 00:21:17,320 --> 00:21:20,720 Speaker 5: And and you know it's like bands like you love 505 00:21:20,720 --> 00:21:23,480 Speaker 5: your you love a band's first album. You just love 506 00:21:23,520 --> 00:21:25,159 Speaker 5: that first album and you just want them to go 507 00:21:25,240 --> 00:21:27,480 Speaker 5: back and make that first album. But when they were 508 00:21:27,480 --> 00:21:31,639 Speaker 5: making that first album, like they didn't have the things 509 00:21:31,680 --> 00:21:34,160 Speaker 5: that came with the second album, the third album. They 510 00:21:34,440 --> 00:21:36,520 Speaker 5: you know, they did it in a rented studio from 511 00:21:36,520 --> 00:21:39,840 Speaker 5: a friend or you know, they they lie cheat steel, 512 00:21:40,080 --> 00:21:41,800 Speaker 5: you know, they did whatever hook or crook to be 513 00:21:41,840 --> 00:21:43,760 Speaker 5: able to make that album, and you lose a lot 514 00:21:43,800 --> 00:21:46,840 Speaker 5: of that energy once you become successful, and then it's 515 00:21:46,840 --> 00:21:48,679 Speaker 5: not as easy to get back to that stuff, and 516 00:21:48,680 --> 00:21:52,280 Speaker 5: then it starts to become disingenuous. And I think as 517 00:21:52,320 --> 00:21:55,359 Speaker 5: I grew something like Cunigan and even with Ken Block, 518 00:21:55,760 --> 00:21:57,639 Speaker 5: you start to go back to things where you're like, 519 00:21:58,320 --> 00:22:00,600 Speaker 5: we don't enjoy this as a group to make this 520 00:22:00,640 --> 00:22:02,159 Speaker 5: as much as we used to. We want to do 521 00:22:02,200 --> 00:22:05,880 Speaker 5: something new, and then the audience doesn't always want that new, 522 00:22:06,320 --> 00:22:08,200 Speaker 5: so you kind of were like in this weird world 523 00:22:08,200 --> 00:22:10,200 Speaker 5: of like you're trying to deliver something that maybe doesn't 524 00:22:10,240 --> 00:22:13,439 Speaker 5: serve for you. You know, I love new things, so 525 00:22:13,560 --> 00:22:16,040 Speaker 5: like for me, and there's a famous quote I think 526 00:22:16,040 --> 00:22:19,119 Speaker 5: on the Amazon Prime thing from Ken where Ken was like, 527 00:22:19,400 --> 00:22:21,560 Speaker 5: if it works, we're going to keep doing it. But 528 00:22:21,600 --> 00:22:24,399 Speaker 5: Scotta wants to do something different just because he's bored, 529 00:22:24,760 --> 00:22:26,879 Speaker 5: and like there was that for me. Like for me, 530 00:22:27,160 --> 00:22:30,560 Speaker 5: there was this really exciting era and our audience jokes 531 00:22:30,600 --> 00:22:32,520 Speaker 5: about it a lot because it's like they always like, oh, 532 00:22:32,520 --> 00:22:34,960 Speaker 5: another new show, because we were just launching like all 533 00:22:35,000 --> 00:22:36,840 Speaker 5: new show ideas. Because I just wanted to build and 534 00:22:36,880 --> 00:22:39,520 Speaker 5: build and build, and once I realized that like YouTube 535 00:22:39,640 --> 00:22:42,920 Speaker 5: deleted the gatekeeper and I could like just make TV 536 00:22:43,160 --> 00:22:45,320 Speaker 5: style shows and put them up on YouTube. And I 537 00:22:45,359 --> 00:22:47,080 Speaker 5: was able to find enough funding to be able to 538 00:22:47,080 --> 00:22:49,440 Speaker 5: support all of that. We went for it. We're all 539 00:22:49,480 --> 00:22:51,760 Speaker 5: of them good. Nah, some of them were okay, but 540 00:22:51,840 --> 00:22:53,360 Speaker 5: some of them were really fun. We did the show 541 00:22:53,400 --> 00:22:56,159 Speaker 5: called Build and Battle, which was fantastic. We did we 542 00:22:56,200 --> 00:22:58,040 Speaker 5: did a bunch of adventure stuff that was great. We 543 00:22:58,160 --> 00:23:00,720 Speaker 5: did come Back Labs, which I loved. We launched a 544 00:23:00,720 --> 00:23:03,280 Speaker 5: whole content series around Ken, which like he fought me 545 00:23:03,359 --> 00:23:05,159 Speaker 5: on because he didn't really want to do it. But 546 00:23:05,200 --> 00:23:06,320 Speaker 5: there was a lot of stuff that we did that 547 00:23:06,440 --> 00:23:08,560 Speaker 5: was like a lot of fun in that era, And 548 00:23:09,640 --> 00:23:12,200 Speaker 5: once the error is behind you, you're like you realize 549 00:23:12,200 --> 00:23:14,000 Speaker 5: the value of it later on. I think it's very 550 00:23:14,040 --> 00:23:16,240 Speaker 5: hard to understand the value of it when you're in it, 551 00:23:16,280 --> 00:23:18,320 Speaker 5: And I think if you worry too much about the 552 00:23:18,400 --> 00:23:20,040 Speaker 5: value of it when you're in it, then you're like 553 00:23:20,080 --> 00:23:22,879 Speaker 5: looking at the wrong reasons to do it. But I 554 00:23:22,920 --> 00:23:27,000 Speaker 5: think there is definitely there's definitely this balance of like 555 00:23:27,400 --> 00:23:31,080 Speaker 5: serving an audience and making them happy, and there's this 556 00:23:31,119 --> 00:23:33,879 Speaker 5: big joke that's like my title is chief creative officer, 557 00:23:34,000 --> 00:23:36,040 Speaker 5: but I get called two other things. One is chief 558 00:23:36,080 --> 00:23:40,080 Speaker 5: complication officer because I just complicate everything because I enjoy 559 00:23:40,119 --> 00:23:43,199 Speaker 5: complications and chaos. And the other one is chief comment 560 00:23:43,280 --> 00:23:46,080 Speaker 5: officer because like I read a lot of the comments 561 00:23:46,080 --> 00:23:47,960 Speaker 5: from the audience, right, and I know some people don't 562 00:23:48,000 --> 00:23:50,040 Speaker 5: like to Do you read your Do you read your comments? 563 00:23:50,119 --> 00:23:50,800 Speaker 4: I do you do? 564 00:23:50,920 --> 00:23:54,120 Speaker 3: I if we're talking YouTube specifically, I'll read the first 565 00:23:54,160 --> 00:23:56,159 Speaker 3: couple of days, and then after that I kind of 566 00:23:56,200 --> 00:23:56,880 Speaker 3: don't really go back. 567 00:23:56,920 --> 00:23:58,679 Speaker 5: I really only need the first six or seven hours 568 00:23:58,720 --> 00:24:00,000 Speaker 5: because like that's where you get a lot of it. 569 00:24:00,000 --> 00:24:02,480 Speaker 5: But after that the comments kind of change because now 570 00:24:02,520 --> 00:24:05,280 Speaker 5: you're getting outsiders who aren't really your core audience anymore. 571 00:24:05,760 --> 00:24:07,560 Speaker 4: So you do read them. Yeah, I was wondering because 572 00:24:07,560 --> 00:24:08,120 Speaker 4: some people. 573 00:24:07,920 --> 00:24:09,320 Speaker 2: Don't I try to respond to them. 574 00:24:09,359 --> 00:24:11,720 Speaker 3: I mean, I I have my phases, like sometimes I 575 00:24:11,800 --> 00:24:14,280 Speaker 3: just really won't be in the mood to accidentally stumble 576 00:24:14,280 --> 00:24:15,480 Speaker 3: across something that it's. 577 00:24:15,359 --> 00:24:17,760 Speaker 4: Super negative or get toxic, so then. 578 00:24:17,680 --> 00:24:20,480 Speaker 3: I won't put myself in the situation room. But I 579 00:24:20,600 --> 00:24:22,840 Speaker 3: enjoy hearing the audience's feedback because it's always going to 580 00:24:22,880 --> 00:24:23,240 Speaker 3: be honest. 581 00:24:23,280 --> 00:24:24,760 Speaker 5: Yeah, I mean I think you always have to look 582 00:24:24,800 --> 00:24:27,879 Speaker 5: at it like an outlier situation. The super super super 583 00:24:27,880 --> 00:24:30,680 Speaker 5: positive stuff just ignore it, like they will just say 584 00:24:30,920 --> 00:24:33,960 Speaker 5: everything's coat right. And the super super negative stuff that's 585 00:24:33,960 --> 00:24:37,400 Speaker 5: like weirdly toxic. They've got a problem with something else, 586 00:24:37,480 --> 00:24:39,159 Speaker 5: just ignore it and like find that stuff. 587 00:24:38,880 --> 00:24:39,320 Speaker 4: In the middle. 588 00:24:39,720 --> 00:24:40,960 Speaker 2: I used to not even read them. 589 00:24:41,000 --> 00:24:44,040 Speaker 5: I think anyone who's female in our space sometimes gets 590 00:24:44,119 --> 00:24:48,040 Speaker 5: really fucking creepy shit, but also like some like unnecessarily 591 00:24:48,119 --> 00:24:48,840 Speaker 5: fucking toxic. 592 00:24:48,840 --> 00:24:49,040 Speaker 4: Boy. 593 00:24:49,160 --> 00:24:51,400 Speaker 5: Oh yeah, I actually think it, replied to one on 594 00:24:51,440 --> 00:24:55,000 Speaker 5: yours one like stuff, the fuck you need to check 595 00:24:55,040 --> 00:24:55,880 Speaker 5: yourself real quick. 596 00:24:56,119 --> 00:24:57,440 Speaker 2: I never like to play the female card. 597 00:24:57,440 --> 00:24:59,320 Speaker 4: No, I know, I know. But at the same time, 598 00:24:59,359 --> 00:25:01,520 Speaker 4: it's like people say things I'm like, you wouldn't say 599 00:25:01,520 --> 00:25:01,840 Speaker 4: that to me. 600 00:25:02,160 --> 00:25:03,480 Speaker 2: Yeah, oh yeah. 601 00:25:03,560 --> 00:25:06,199 Speaker 3: The criticism that I get because of my gender versus 602 00:25:06,240 --> 00:25:09,000 Speaker 3: someone else, like I have to put I always feel 603 00:25:09,000 --> 00:25:09,680 Speaker 3: like I have to work twice. 604 00:25:09,680 --> 00:25:11,600 Speaker 2: It's hard to get half the respect, for sure. 605 00:25:11,640 --> 00:25:14,240 Speaker 1: I read a great comment the other day that just 606 00:25:14,280 --> 00:25:18,040 Speaker 1: made me laugh. They had some video of me and 607 00:25:18,680 --> 00:25:20,840 Speaker 1: they were like, oh, it's it's it's on And then 608 00:25:20,880 --> 00:25:24,600 Speaker 1: this guy wrote, it's like man Han is turning into 609 00:25:24,800 --> 00:25:27,920 Speaker 1: Chai on fat because my face looked a little fat 610 00:25:28,960 --> 00:25:29,760 Speaker 1: and actually. 611 00:25:29,520 --> 00:25:32,600 Speaker 6: Made I spit up my drink and I was like, 612 00:25:32,640 --> 00:25:33,919 Speaker 6: this guy is super clever. 613 00:25:35,920 --> 00:25:38,040 Speaker 4: Commenters will get a good knock and you're like, oh, 614 00:25:38,080 --> 00:25:41,800 Speaker 4: it's pretty fit to sit. Am I getting a little fat? 615 00:25:41,840 --> 00:25:45,640 Speaker 4: Maybe I need to exercise a little bit more. Oh god, 616 00:25:45,720 --> 00:25:46,600 Speaker 4: it's hilarious. 617 00:25:47,880 --> 00:25:49,800 Speaker 5: Well, because I like, obviously, for me, the big joke 618 00:25:49,960 --> 00:25:53,120 Speaker 5: is like most my cars don't run. I bought that 619 00:25:53,160 --> 00:25:57,160 Speaker 5: farm and someone named it Avascato because it's avocado farm, and. 620 00:25:57,119 --> 00:25:58,040 Speaker 4: I was like, that's pretty good. 621 00:25:58,560 --> 00:26:00,639 Speaker 5: And then it was like Avascotto Farms, and then someone 622 00:26:00,680 --> 00:26:03,480 Speaker 5: added ava Scatto Farms in Salvage because I have a 623 00:26:03,480 --> 00:26:06,199 Speaker 5: bunch of I was like, this is great. I was like, 624 00:26:06,240 --> 00:26:07,960 Speaker 5: I'm just going to steal all your guys names. 625 00:26:08,640 --> 00:26:13,679 Speaker 7: It's fantastic, Avascotto Farms and salvage. It's funny, like at 626 00:26:13,720 --> 00:26:17,760 Speaker 7: the end, salvage is great because you're like, what, so, yeah, 627 00:26:17,840 --> 00:26:19,320 Speaker 7: I got a bunch of cars parks on the property. 628 00:26:19,640 --> 00:26:23,320 Speaker 5: But anyway, where were we before the Yeah? I know, 629 00:26:23,400 --> 00:26:27,000 Speaker 5: I mean, look, obviously I dealt a lot this year 630 00:26:27,040 --> 00:26:29,000 Speaker 5: with like the legacy of Kem Block. I mean that 631 00:26:29,119 --> 00:26:33,760 Speaker 5: was something that was very much you know, in front 632 00:26:33,880 --> 00:26:35,639 Speaker 5: just front of brain. I mean it was front of brain, 633 00:26:36,359 --> 00:26:39,000 Speaker 5: probably earlier than it should have been. Like I was 634 00:26:39,040 --> 00:26:42,880 Speaker 5: still dealing with and trying to like understand what it happened, 635 00:26:43,200 --> 00:26:46,600 Speaker 5: but also thinking about, like how do we message this 636 00:26:47,240 --> 00:26:49,080 Speaker 5: right like like we have to do that and I 637 00:26:49,200 --> 00:26:51,600 Speaker 5: and then you know when on the first day, like 638 00:26:51,640 --> 00:26:54,600 Speaker 5: I couldn't even deal with the situation I had Ron. 639 00:26:54,680 --> 00:26:55,840 Speaker 4: I was like, hey, dude, you need to. 640 00:26:55,880 --> 00:26:58,600 Speaker 5: Like ron Ziras, who's like always been like my second 641 00:26:58,600 --> 00:27:00,639 Speaker 5: hand and work directly with Ken for years. 642 00:27:00,960 --> 00:27:02,400 Speaker 4: I was like, I need you to do this because 643 00:27:02,440 --> 00:27:04,159 Speaker 4: like I can't deal with this right now. 644 00:27:04,160 --> 00:27:07,439 Speaker 5: And like, I think we had some we had some 645 00:27:07,520 --> 00:27:10,120 Speaker 5: fun moments in that cause we were I don't say 646 00:27:10,119 --> 00:27:12,040 Speaker 5: fun funds of the wrong word, but we had moments 647 00:27:12,080 --> 00:27:14,480 Speaker 5: that made a smile, which was we had this thing 648 00:27:14,520 --> 00:27:15,800 Speaker 5: of like if we had to send this to Ken 649 00:27:15,880 --> 00:27:17,679 Speaker 5: right now, would he even approve this or like he 650 00:27:17,800 --> 00:27:20,280 Speaker 5: just like rip us apart for this, you know, And 651 00:27:20,320 --> 00:27:22,120 Speaker 5: that kind of kept kept him alive in a way 652 00:27:22,119 --> 00:27:23,399 Speaker 5: for us. But like I think you look at the 653 00:27:23,440 --> 00:27:26,720 Speaker 5: legacy side of it, and it became very important to 654 00:27:26,840 --> 00:27:29,200 Speaker 5: like a lot of other people around him. Obviously Lucy 655 00:27:29,320 --> 00:27:31,720 Speaker 5: and the family, and it's like, well, yeah, how does Ken, 656 00:27:31,840 --> 00:27:34,359 Speaker 5: you know, how does Ken get remembered through all of this? 657 00:27:34,560 --> 00:27:34,760 Speaker 4: Right? 658 00:27:34,800 --> 00:27:37,600 Speaker 5: And like the things that like I knew were like 659 00:27:37,680 --> 00:27:40,439 Speaker 5: really important to Ken, and like what Ken wanted to see? 660 00:27:40,800 --> 00:27:42,600 Speaker 4: You know what what mattered to Ken? Right? 661 00:27:42,680 --> 00:27:44,640 Speaker 5: And I think you know the thing is like Ken 662 00:27:44,680 --> 00:27:46,720 Speaker 5: will always be famous for the Jimcna films, but like 663 00:27:47,400 --> 00:27:50,159 Speaker 5: Ken loved being a rally car driver, Like that was 664 00:27:50,160 --> 00:27:52,240 Speaker 5: a thing he loved, but he also loved being like 665 00:27:52,280 --> 00:27:55,719 Speaker 5: the marketing person and like understanding the audience. Like I 666 00:27:55,760 --> 00:27:59,400 Speaker 5: think all of us, you know who knew Ken from 667 00:27:59,480 --> 00:28:03,639 Speaker 5: the automotive side, don't realize that, Like he'd already had 668 00:28:03,880 --> 00:28:08,359 Speaker 5: twenty years of like being a very successful businessman in 669 00:28:08,400 --> 00:28:11,240 Speaker 5: the marketing space, and like that was a big part 670 00:28:11,280 --> 00:28:13,400 Speaker 5: of his identity, right, And it's like for me, that's 671 00:28:13,440 --> 00:28:15,119 Speaker 5: like what my identity is, right, Like I'm not a 672 00:28:15,200 --> 00:28:18,000 Speaker 5: race car driver, like Mike can stitch together a decent 673 00:28:18,040 --> 00:28:19,760 Speaker 5: time on a track, but like that's not who I am. 674 00:28:19,800 --> 00:28:22,080 Speaker 5: And that's like and like he didn't become that till later. 675 00:28:22,080 --> 00:28:24,120 Speaker 5: He didn't start racing until he was thirty six, right, 676 00:28:24,400 --> 00:28:26,720 Speaker 5: so he already had this like very successful thing that 677 00:28:26,760 --> 00:28:29,800 Speaker 5: he did with eight ball and drawers and dub and 678 00:28:29,800 --> 00:28:32,159 Speaker 5: obviously DC shoes, you know, and all that. And he 679 00:28:32,200 --> 00:28:34,840 Speaker 5: had all these other people who like in many ways 680 00:28:35,000 --> 00:28:38,160 Speaker 5: owe their careers, you know, in many parts to him, 681 00:28:38,240 --> 00:28:40,880 Speaker 5: right whether and like Legends, right, Rob Deerdic, Danny Way, 682 00:28:40,920 --> 00:28:43,640 Speaker 5: all these people who like Ken was the person who 683 00:28:44,520 --> 00:28:48,080 Speaker 5: helped them go chase these really big ideas, right, And 684 00:28:48,120 --> 00:28:49,840 Speaker 5: Ken was that for me too. And I think it's 685 00:28:49,880 --> 00:28:51,880 Speaker 5: weird because like as we walked away from like all 686 00:28:51,920 --> 00:28:54,560 Speaker 5: of this, and we had this memorial for Ken, which 687 00:28:54,640 --> 00:28:56,400 Speaker 5: was really amazing. It was really difficult, but it was 688 00:28:56,440 --> 00:28:59,520 Speaker 5: really amazing, and like there was just this constant thing 689 00:28:59,720 --> 00:29:04,160 Speaker 5: that we're here. It's five hundred people who all knew Ken, right, 690 00:29:04,200 --> 00:29:06,800 Speaker 5: Like everyone here had either worked with him, worked for him, 691 00:29:07,080 --> 00:29:09,520 Speaker 5: was friends with him, his family, and so like these 692 00:29:09,520 --> 00:29:11,160 Speaker 5: are the people who like really knew Ken, right, this 693 00:29:11,200 --> 00:29:13,480 Speaker 5: isn't just the people who knew him from Afar. It 694 00:29:13,600 --> 00:29:15,400 Speaker 5: was like this one thing that just kept repeating, and 695 00:29:15,440 --> 00:29:18,560 Speaker 5: it was like Ken was so good at creating opportunity 696 00:29:18,600 --> 00:29:21,040 Speaker 5: for people. He never gave it away for free, Like 697 00:29:21,080 --> 00:29:23,960 Speaker 5: you had to work hard for it. It was never 698 00:29:24,080 --> 00:29:26,880 Speaker 5: free but he could like spot things in people and 699 00:29:26,920 --> 00:29:30,080 Speaker 5: then like basically expect it from you, right, And I 700 00:29:30,160 --> 00:29:32,840 Speaker 5: was like, that was what he did. And I think 701 00:29:32,880 --> 00:29:35,760 Speaker 5: about like what I want Ken's legacy to be, and 702 00:29:35,880 --> 00:29:37,520 Speaker 5: you know, and I don't really think about my own, 703 00:29:37,560 --> 00:29:40,560 Speaker 5: but I like, I hope I'm remembered well. But like 704 00:29:40,720 --> 00:29:44,080 Speaker 5: I think in Ken's legacy, it's so easy for people 705 00:29:44,080 --> 00:29:46,680 Speaker 5: to be like, oh, he was this amazing driver, right, 706 00:29:46,760 --> 00:29:49,000 Speaker 5: and like Jim Kanna and like all of that, and 707 00:29:49,040 --> 00:29:50,440 Speaker 5: like that's like very superficial. 708 00:29:50,440 --> 00:29:52,040 Speaker 4: And I think that's a very simple one to look at. 709 00:29:52,360 --> 00:29:54,320 Speaker 5: But if you look at it more of like, well, 710 00:29:54,720 --> 00:29:57,440 Speaker 5: Ken created this opportunity for so many of us because 711 00:29:57,440 --> 00:30:00,480 Speaker 5: like he rewrote the paradigm of like, right, this word 712 00:30:00,560 --> 00:30:03,440 Speaker 5: is overused, but like he disrupted automotive motive sport, like 713 00:30:03,440 --> 00:30:06,680 Speaker 5: he already disrupted automotive marketing in motorsports one hundred percent. 714 00:30:07,000 --> 00:30:11,680 Speaker 5: I remember how people couldn't understand why we did things 715 00:30:11,720 --> 00:30:14,080 Speaker 5: the way we did, Like we were working in WRC 716 00:30:14,520 --> 00:30:16,920 Speaker 5: and the FIA, and they were like threatening to find 717 00:30:16,960 --> 00:30:19,200 Speaker 5: me because I wasn't sending out press releases and I'm like, 718 00:30:19,240 --> 00:30:20,840 Speaker 5: why do I have to sound on a press release? 719 00:30:20,880 --> 00:30:22,760 Speaker 5: Like we're going to do this on Facebook, that we're 720 00:30:22,760 --> 00:30:24,440 Speaker 5: gonna speak directly to our audience. We're going to reach 721 00:30:24,440 --> 00:30:26,440 Speaker 5: more people than our email list. They're going to get 722 00:30:26,440 --> 00:30:27,920 Speaker 5: to like why does this matter? 723 00:30:28,040 --> 00:30:28,280 Speaker 1: You know? 724 00:30:28,360 --> 00:30:30,880 Speaker 5: And it seemed normal for us, but it was really 725 00:30:30,960 --> 00:30:33,560 Speaker 5: like taking a different approach at it. And you know, 726 00:30:33,840 --> 00:30:35,360 Speaker 5: so like I think, in a lot of ways, I 727 00:30:35,360 --> 00:30:39,480 Speaker 5: hope that right now, you know, it's it's not even 728 00:30:39,520 --> 00:30:42,520 Speaker 5: been a year, and I think everyone it just misses 729 00:30:42,600 --> 00:30:45,320 Speaker 5: him from like what he gave the community to me. 730 00:30:45,480 --> 00:30:48,360 Speaker 5: I hope that in ten years from now, if you 731 00:30:48,440 --> 00:30:51,280 Speaker 5: look back and you know, someone does a you know, 732 00:30:51,360 --> 00:30:54,680 Speaker 5: a retrospective or a doc on like the importance of Ken. 733 00:30:55,200 --> 00:30:56,960 Speaker 4: I think a lot of it. 734 00:30:56,520 --> 00:30:58,840 Speaker 5: Is that I think he really helped kind of usher 735 00:30:58,920 --> 00:31:02,680 Speaker 5: in like a different way of like the automotive world 736 00:31:02,800 --> 00:31:05,320 Speaker 5: sort of looking at like entertainment and like the value 737 00:31:05,720 --> 00:31:08,760 Speaker 5: of marketing and doing things different and bringing all of 738 00:31:08,760 --> 00:31:10,800 Speaker 5: that in and and I think that that, you know, 739 00:31:10,880 --> 00:31:12,600 Speaker 5: in a way, like I think he would be happier 740 00:31:12,600 --> 00:31:14,560 Speaker 5: with that legacy than just like, oh he was the 741 00:31:14,560 --> 00:31:16,800 Speaker 5: guy that did Jim Kana, but like it was more 742 00:31:16,800 --> 00:31:19,440 Speaker 5: than Jim ConA. I mean even just the idea to 743 00:31:19,920 --> 00:31:22,920 Speaker 5: you know, to create some you know hoonigan and to 744 00:31:22,920 --> 00:31:23,680 Speaker 5: to do all of that. 745 00:31:23,760 --> 00:31:24,480 Speaker 4: I mean, we were. 746 00:31:24,440 --> 00:31:26,360 Speaker 5: Very much were kind of at a forefront of when 747 00:31:26,360 --> 00:31:28,680 Speaker 5: all that stuff was happening, and then in a way 748 00:31:29,200 --> 00:31:31,400 Speaker 5: I think paved a path for so many other people 749 00:31:31,560 --> 00:31:34,400 Speaker 5: before the Jim Conna films, BMW or Porschal, Like they 750 00:31:34,440 --> 00:31:36,520 Speaker 5: weren't asking for cars to be slid around in commercials 751 00:31:36,920 --> 00:31:41,200 Speaker 5: like that like changed the way that people saw cars 752 00:31:41,240 --> 00:31:43,960 Speaker 5: as exciting. And like you talk to people in the 753 00:31:43,960 --> 00:31:46,040 Speaker 5: Hollywood world and they'll be like, oh, yeah, we changed 754 00:31:46,120 --> 00:31:48,240 Speaker 5: the way that we did stunt driving after we saw 755 00:31:48,240 --> 00:31:50,520 Speaker 5: the Jim ConA films, right, and like so like that 756 00:31:50,640 --> 00:31:52,440 Speaker 5: was this cool inspiration behind it. But it's like it's 757 00:31:52,440 --> 00:31:55,360 Speaker 5: not just the films. It's like what did the films 758 00:31:55,920 --> 00:31:59,640 Speaker 5: effect that created this longer lasting change. 759 00:31:59,720 --> 00:32:01,000 Speaker 4: I mean, and it sucks to. 760 00:32:00,920 --> 00:32:03,600 Speaker 5: Say this, but like there's this thought of like, man, 761 00:32:03,600 --> 00:32:05,520 Speaker 5: you wish you could hear what people say about you 762 00:32:05,600 --> 00:32:08,200 Speaker 5: after you're gone, Like if Ken could just see the 763 00:32:08,200 --> 00:32:11,200 Speaker 5: amount of appreciation that he has now that like maybe 764 00:32:11,280 --> 00:32:12,160 Speaker 5: he didn't. 765 00:32:11,840 --> 00:32:13,760 Speaker 4: Realize was there while he was alive. 766 00:32:13,800 --> 00:32:16,440 Speaker 5: And I think like that's like what like real legacy 767 00:32:16,480 --> 00:32:19,000 Speaker 5: looks like because it wasn't just the thing he made. 768 00:32:19,400 --> 00:32:21,400 Speaker 5: You can make a great film where you can make 769 00:32:21,720 --> 00:32:23,800 Speaker 5: a great statue or whatever, but like, but how did 770 00:32:23,840 --> 00:32:26,520 Speaker 5: that inspire someone else? Like I think that's the important 771 00:32:26,560 --> 00:32:29,600 Speaker 5: legacy because if you just did something that was really 772 00:32:29,600 --> 00:32:31,880 Speaker 5: cool but it didn't make someone else do something really 773 00:32:31,880 --> 00:32:35,040 Speaker 5: cool out of it, well, then then what is that 774 00:32:35,040 --> 00:32:37,360 Speaker 5: that I think is a real legacy versus just being like, oh, 775 00:32:37,360 --> 00:32:40,520 Speaker 5: they were the best at this, that's cool, but like, 776 00:32:40,560 --> 00:32:42,760 Speaker 5: were they the best at it and inspired someone else 777 00:32:42,800 --> 00:32:43,360 Speaker 5: to be better? 778 00:32:43,520 --> 00:32:45,520 Speaker 4: Like that's kind of cool because. 779 00:32:45,280 --> 00:32:47,320 Speaker 5: I'll hear people sometimes like, oh, these guys are like 780 00:32:47,320 --> 00:32:49,200 Speaker 5: they're way better than you now, And I'm like, yeah, 781 00:32:49,240 --> 00:32:51,960 Speaker 5: but I also know that, like they've told me that, 782 00:32:52,080 --> 00:32:54,040 Speaker 5: like we like helped pave the way for them, so 783 00:32:54,120 --> 00:32:57,160 Speaker 5: like I hope they're better. Because if you do something 784 00:32:57,200 --> 00:32:58,960 Speaker 5: and then the person who comes up behind you doesn't 785 00:32:58,960 --> 00:33:02,200 Speaker 5: do it better, like although you you bushwhacked, the next 786 00:33:02,200 --> 00:33:04,600 Speaker 5: person has to clear the path, and then the person 787 00:33:04,640 --> 00:33:06,640 Speaker 5: after that has to pave it, and the person after 788 00:33:06,680 --> 00:33:08,920 Speaker 5: that puts in some railings and then some lights and 789 00:33:09,040 --> 00:33:10,920 Speaker 5: you know, eventually have a nice little sidewalk right and 790 00:33:10,960 --> 00:33:13,240 Speaker 5: it's like, but everyone has to improve that. 791 00:33:13,240 --> 00:33:15,760 Speaker 4: Path, especially if you went down at first, right, And. 792 00:33:15,760 --> 00:33:17,520 Speaker 5: I'm not saying that we were entirely first, but we 793 00:33:17,560 --> 00:33:19,840 Speaker 5: were pretty early on a lot of it, and you know, 794 00:33:19,880 --> 00:33:22,280 Speaker 5: I think that that's part of that legacy, is like being. 795 00:33:22,000 --> 00:33:23,360 Speaker 4: A part of that community side of it. 796 00:33:38,080 --> 00:33:41,840 Speaker 1: I think you definitely in what you guys have built 797 00:33:41,880 --> 00:33:45,000 Speaker 1: over and have inspired so many people, you know, and 798 00:33:45,640 --> 00:33:48,080 Speaker 1: that just you know, not just in the car community, 799 00:33:48,200 --> 00:33:52,760 Speaker 1: but what you said early on, which I think, you know, 800 00:33:52,800 --> 00:33:55,200 Speaker 1: it's stuck with me this whole conversation and it'll take 801 00:33:55,240 --> 00:33:56,680 Speaker 1: away is you know, just. 802 00:33:56,640 --> 00:33:57,480 Speaker 4: Go figure it out. 803 00:33:58,600 --> 00:34:00,960 Speaker 6: To my mom said, shit, don't be an asshole. Yeah, 804 00:34:01,000 --> 00:34:03,880 Speaker 6: what a great lesson. Figuring it out. Caron is such 805 00:34:03,920 --> 00:34:06,000 Speaker 6: a great thing from both the content side of this, 806 00:34:06,040 --> 00:34:08,000 Speaker 6: even just like how to how to make something work 807 00:34:08,040 --> 00:34:09,360 Speaker 6: on a car and you're like, I don't know, I 808 00:34:09,360 --> 00:34:11,160 Speaker 6: guess I'll just I mean, the amount of other people's 809 00:34:11,160 --> 00:34:13,640 Speaker 6: YouTube stuff I watched to make my own YouTube stuff 810 00:34:13,760 --> 00:34:15,960 Speaker 6: is incredible and it's a. 811 00:34:15,920 --> 00:34:18,680 Speaker 3: Good tool to have to just learn how to figure 812 00:34:18,680 --> 00:34:20,399 Speaker 3: things out. You don't have to be right, but it's 813 00:34:20,400 --> 00:34:23,160 Speaker 3: taking the initiative to get out of your comfort zone. 814 00:34:23,200 --> 00:34:24,760 Speaker 4: Oh yeah, for sure, for sure. 815 00:34:25,200 --> 00:34:29,480 Speaker 3: You were talking about different eras being different things that 816 00:34:29,840 --> 00:34:32,319 Speaker 3: you enjoy at the time in your life. Yeah, yeah, yeah, 817 00:34:32,320 --> 00:34:35,040 Speaker 3: I was gonna ask, what are you enjoying now? 818 00:34:36,000 --> 00:34:40,240 Speaker 5: I don't know if I've thought about today. I definitely 819 00:34:40,239 --> 00:34:41,640 Speaker 5: have thought about, like what are some of the peak 820 00:34:41,719 --> 00:34:44,279 Speaker 5: moments for me right like just in my career. I'm 821 00:34:44,320 --> 00:34:46,400 Speaker 5: in my forties, start to think about things like that. 822 00:34:46,480 --> 00:34:49,439 Speaker 5: But like zero sixty magazine was like a really big peak. 823 00:34:49,480 --> 00:34:51,360 Speaker 5: It was so much fun and it felt so adventurous, 824 00:34:51,360 --> 00:34:52,960 Speaker 5: and we had no idea what we were doing and 825 00:34:52,960 --> 00:34:54,640 Speaker 5: we were just faking it till we make it, and 826 00:34:54,680 --> 00:34:57,439 Speaker 5: that was super fun. Obviously, the similar thing in early 827 00:34:57,480 --> 00:35:01,759 Speaker 5: hunigaan daily Transmission era was great. I think something else 828 00:35:01,800 --> 00:35:05,440 Speaker 5: that's really interesting for me now is I'm watching like 829 00:35:05,480 --> 00:35:08,920 Speaker 5: a major shift in content in the space, you know, 830 00:35:09,120 --> 00:35:13,480 Speaker 5: so like looking more at like what the future of 831 00:35:13,600 --> 00:35:16,480 Speaker 5: Hoonigan can be in like a short form space, and 832 00:35:16,520 --> 00:35:20,160 Speaker 5: also being like more collaborative with other people right now 833 00:35:20,280 --> 00:35:23,040 Speaker 5: is like really where like my interests lie instead of 834 00:35:23,760 --> 00:35:25,319 Speaker 5: you know, kind of for a long time. I will 835 00:35:25,360 --> 00:35:28,279 Speaker 5: say like Honigan had its collaborative years, but we also 836 00:35:28,400 --> 00:35:30,560 Speaker 5: very much had like our sort of like Rock of 837 00:35:30,600 --> 00:35:31,440 Speaker 5: Solitude style. 838 00:35:31,800 --> 00:35:34,320 Speaker 3: I've always seen you guys being very collaborative and supportive 839 00:35:34,360 --> 00:35:35,000 Speaker 3: of other careers. 840 00:35:35,040 --> 00:35:37,880 Speaker 4: We're definitely supportive, I think. I think if I have any. 841 00:35:37,680 --> 00:35:40,680 Speaker 5: Regrets, is I wish we would have pushed harder, and 842 00:35:40,719 --> 00:35:42,640 Speaker 5: not that we still can't, but like I wish we 843 00:35:42,760 --> 00:35:45,480 Speaker 5: had like worked harder to like have just done more 844 00:35:45,800 --> 00:35:47,840 Speaker 5: like things like let's just do a show with Amelia that, 845 00:35:47,960 --> 00:35:49,680 Speaker 5: like you know, like that I think is where I 846 00:35:49,760 --> 00:35:52,279 Speaker 5: really wanted to get to more earlier on. 847 00:35:52,360 --> 00:35:53,800 Speaker 4: And we did a bit with some people. 848 00:35:53,880 --> 00:35:55,000 Speaker 3: But I. 849 00:35:56,800 --> 00:35:59,080 Speaker 5: Look at the space now and I think that the 850 00:35:59,160 --> 00:36:01,600 Speaker 5: more collaborative of the whole space can be, just the 851 00:36:01,600 --> 00:36:04,040 Speaker 5: more powerful we all are as a sort of like 852 00:36:04,360 --> 00:36:06,279 Speaker 5: maybe you want to call us influencers, creators, what the 853 00:36:06,320 --> 00:36:08,120 Speaker 5: hell it is, But like I think there's a lot 854 00:36:08,160 --> 00:36:08,880 Speaker 5: of value in that. 855 00:36:09,560 --> 00:36:11,480 Speaker 2: Well maybe that's the next are Yeah, maybe. 856 00:36:11,280 --> 00:36:12,600 Speaker 5: That's the next err And like I said, I think 857 00:36:12,600 --> 00:36:14,520 Speaker 5: that that's the part I'm kind of excited about now 858 00:36:14,640 --> 00:36:16,320 Speaker 5: is is that stuff. 859 00:36:16,520 --> 00:36:17,680 Speaker 4: And I love like the. 860 00:36:17,800 --> 00:36:20,600 Speaker 5: Energy of like a lot of the young, you know, 861 00:36:20,680 --> 00:36:22,719 Speaker 5: like sort of up and coming creators. Like let's just say, 862 00:36:22,719 --> 00:36:25,799 Speaker 5: like the sub hundred thousand followers like that because they're 863 00:36:25,840 --> 00:36:28,160 Speaker 5: still still new and exciting for them, and you know, 864 00:36:28,320 --> 00:36:32,120 Speaker 5: that's there's something really there's a great energy there and. 865 00:36:32,080 --> 00:36:35,440 Speaker 4: Like I don't I don't totally lose that energy. 866 00:36:35,440 --> 00:36:38,000 Speaker 5: And I think this is the thing that frustrates a 867 00:36:38,000 --> 00:36:39,719 Speaker 5: lot of people sometimes is like I have a new 868 00:36:39,760 --> 00:36:41,480 Speaker 5: idea and I get excited about it, like it's the 869 00:36:41,480 --> 00:36:44,200 Speaker 5: first idea I ever had, right, and like that I like, 870 00:36:44,520 --> 00:36:46,239 Speaker 5: but I also want everyone else to have that level 871 00:36:46,239 --> 00:36:49,200 Speaker 5: of excitement too, And I think sometimes you know, you 872 00:36:49,200 --> 00:36:53,640 Speaker 5: you need to shift things up and have and work 873 00:36:53,680 --> 00:36:55,719 Speaker 5: with different people on that. And I also think that 874 00:36:55,760 --> 00:36:57,480 Speaker 5: other people need to shift their things up and work 875 00:36:57,480 --> 00:37:00,480 Speaker 5: with different people. Like like Hurts a perfect example. I 876 00:37:00,560 --> 00:37:02,600 Speaker 5: love her. He's like a brother to me. He was 877 00:37:02,640 --> 00:37:05,480 Speaker 5: like employee number four and now like he's going and 878 00:37:05,560 --> 00:37:08,120 Speaker 5: chasing something new. He's still friends and family with Hunigan. 879 00:37:08,400 --> 00:37:11,040 Speaker 5: We'll still make content with him, but like he's chasing 880 00:37:11,120 --> 00:37:13,640 Speaker 5: this whole other thing on his own and stuff he's 881 00:37:13,640 --> 00:37:15,640 Speaker 5: doing with Tea Pain, and it's like that's rad. 882 00:37:15,719 --> 00:37:16,880 Speaker 4: Like people need to go do that. 883 00:37:16,960 --> 00:37:18,440 Speaker 5: They need to kind of like go break up the 884 00:37:18,719 --> 00:37:21,200 Speaker 5: model of doing different stuff and you know, and I 885 00:37:21,560 --> 00:37:23,440 Speaker 5: that to me is kind of exciting, is to kind 886 00:37:23,440 --> 00:37:26,279 Speaker 5: of watch like what happens with sort of that the 887 00:37:26,440 --> 00:37:29,080 Speaker 5: extended family. And I think it goes back to what 888 00:37:29,160 --> 00:37:30,719 Speaker 5: I said at the beginning of this conversation of like 889 00:37:30,760 --> 00:37:32,640 Speaker 5: the Auto Creek side I went to my car club, 890 00:37:32,920 --> 00:37:34,680 Speaker 5: there's only twenty five of us in it, but we 891 00:37:34,719 --> 00:37:36,520 Speaker 5: would have all these other car clubs that would come 892 00:37:36,520 --> 00:37:39,640 Speaker 5: out and do everything with us. And I really would 893 00:37:39,640 --> 00:37:41,680 Speaker 5: love to like make sure that we like shift more 894 00:37:41,840 --> 00:37:44,879 Speaker 5: back into that and get more on the like, hey, come, 895 00:37:45,040 --> 00:37:46,400 Speaker 5: you know, we want you to be a part of this. 896 00:37:46,480 --> 00:37:48,759 Speaker 5: We want you to do this, like let's make some 897 00:37:48,800 --> 00:37:52,600 Speaker 5: cool stuff together. Because the broadness of that is to 898 00:37:52,760 --> 00:37:56,120 Speaker 5: me what makes everything has always been the fun part 899 00:37:56,160 --> 00:37:59,319 Speaker 5: of Hunigan. And then the other thing I've just been 900 00:37:59,440 --> 00:38:02,799 Speaker 5: enjoying kind of like fully embracing my own weirdness and 901 00:38:02,800 --> 00:38:05,680 Speaker 5: the stuff I like and just dealing with that instead of, like, 902 00:38:06,320 --> 00:38:08,759 Speaker 5: I know, you know this, instead of making stuff for 903 00:38:08,800 --> 00:38:11,799 Speaker 5: the audience, making stuff for myself and then hoping that 904 00:38:11,880 --> 00:38:14,520 Speaker 5: an audience shows up, Like I've really leaned back into 905 00:38:14,600 --> 00:38:15,759 Speaker 5: like my Volkswagen roots. 906 00:38:15,800 --> 00:38:17,880 Speaker 4: I enjoy it. I know it's not exactly. 907 00:38:17,440 --> 00:38:19,520 Speaker 5: What everybody in the audience wants, but like it kind 908 00:38:19,520 --> 00:38:21,560 Speaker 5: of makes me happy, and then that that helps me 909 00:38:21,680 --> 00:38:24,880 Speaker 5: drive the other creative that makes the audience happy. It's 910 00:38:24,920 --> 00:38:26,680 Speaker 5: this weird thing. You got to do enough stuff that 911 00:38:26,719 --> 00:38:30,879 Speaker 5: like you still kind of enjoy that. So I think 912 00:38:30,960 --> 00:38:34,000 Speaker 5: right now, it's an interesting it's an interesting time, And 913 00:38:34,200 --> 00:38:36,000 Speaker 5: a big one of that really is like just looking 914 00:38:36,040 --> 00:38:39,239 Speaker 5: at like how everything is shifting and social and the 915 00:38:39,280 --> 00:38:41,359 Speaker 5: whole space we're in. We can get into a whole 916 00:38:41,360 --> 00:38:43,920 Speaker 5: conversation of like I kind of think social media is 917 00:38:43,960 --> 00:38:46,080 Speaker 5: ruining the society, but the same time, we all work 918 00:38:46,120 --> 00:38:48,319 Speaker 5: in it as a business, like trying to kind of 919 00:38:48,400 --> 00:38:50,680 Speaker 5: lever and live in between those. And I think you 920 00:38:50,719 --> 00:38:52,879 Speaker 5: do obviously know that, you know, and like mental health 921 00:38:52,920 --> 00:38:54,759 Speaker 5: is a big part of like your you know, I 922 00:38:54,760 --> 00:38:57,640 Speaker 5: think your storyline and everything in there, and like, you know, 923 00:38:58,000 --> 00:39:00,560 Speaker 5: being the piece on social that's the positive part and 924 00:39:00,640 --> 00:39:02,839 Speaker 5: not the negative part. And I think it's like super 925 00:39:02,840 --> 00:39:05,400 Speaker 5: important for us in the car industry because like we 926 00:39:05,440 --> 00:39:07,239 Speaker 5: shouldn't be the negative part. We should be the part 927 00:39:07,239 --> 00:39:10,160 Speaker 5: that makes you excited to go build and inspire you 928 00:39:10,200 --> 00:39:11,759 Speaker 5: to do stuff and that make you feel bad about 929 00:39:11,760 --> 00:39:12,480 Speaker 5: yourself kind of thing. 930 00:39:12,600 --> 00:39:15,640 Speaker 3: So I'm excited to see what comes in your guys' 931 00:39:15,640 --> 00:39:16,960 Speaker 3: next chapter, your next era. 932 00:39:17,360 --> 00:39:18,280 Speaker 2: We could talk forever. 933 00:39:18,440 --> 00:39:21,120 Speaker 4: Yeah no, I know, thanks for thanks for having me