WEBVTT - The Epic Origins of Teddy Ruxpin

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<v Speaker 1>Welcome to tech Stuff, a production from iHeartRadio. Hey there,

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<v Speaker 1>and welcome to tech Stuff. I'm your host, Jonathan Strickland.

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<v Speaker 1>I'm an executive producer with iHeartRadio.

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<v Speaker 2>And how the tech are you?

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<v Speaker 1>So later this month, I'm going to be celebrating a birthday.

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<v Speaker 1>Well I say I'm celebrating, but really I'll just be

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<v Speaker 1>taking a few days off to go to a quiet

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<v Speaker 1>cabin in the North Georgia Mountains and not do anything. Anyway,

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<v Speaker 1>it got me to thinking about stuff I used to

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<v Speaker 1>want back when I was a kid, you know, the

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<v Speaker 1>kind of things that I was hoping for for birthdays

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<v Speaker 1>and holidays. And back in those days, well, a lot

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<v Speaker 1>of the stuff the kids wanted didn't exactly fall into

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<v Speaker 1>the category of tech. I mean, you had your Cabbage

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<v Speaker 1>Patch kids, they were created not too far from where

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<v Speaker 1>I grew up. Actually, you had your Gi Joe figures.

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<v Speaker 1>Barbie was of course a big deal. And later on

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<v Speaker 1>we get to slightly more techy stuff like the Transformers.

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<v Speaker 1>By the way, I always felt that those toys were

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<v Speaker 1>incredibly creative. You know, you had designers who had to

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<v Speaker 1>start with a mundane form factor like a truck, and

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<v Speaker 1>then figure out how would they design joints and hinges

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<v Speaker 1>and stuff so that a kid could turn that truck

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<v Speaker 1>into a robot. Also quick rant before I finally get

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<v Speaker 1>to the point of this episode. I don't care for

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<v Speaker 1>the Michael Bay Transformer films at all for lots of reasons,

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<v Speaker 1>but one of the big ones is that during the

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<v Speaker 1>transformation scenes, nothing makes visual sense on screen. It all

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<v Speaker 1>just becomes like CGI angles flashing in front of your

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<v Speaker 1>face until a car is suddenly a robot or vice versa.

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<v Speaker 1>But you know, the toys had to move in specific

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<v Speaker 1>ways for the transformations to work. It had to make

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<v Speaker 1>sense because the designers were working in the real world,

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<v Speaker 1>and I thought there was kind of a cop out

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<v Speaker 1>to just have this flashy CGI come up on screen

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<v Speaker 1>with no apparent logic showing how a robot went from

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<v Speaker 1>one form to another. I know those toy designers were

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<v Speaker 1>really creative, all right. Ran over anyway. When I was

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<v Speaker 1>ten years old the holiday season when I was ten,

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<v Speaker 1>a toy came out that if I had been just

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<v Speaker 1>a couple of years younger, I probably really would.

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<v Speaker 2>Have wanted one.

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<v Speaker 1>I thought it was cool, but I was a bit

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<v Speaker 1>too old for the toy, and it was a toy

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<v Speaker 1>that harkened back the animatronics at Disney theme parks, and

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<v Speaker 1>that was already a big Disney World fanatic at this point.

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<v Speaker 2>And it looked like a Teddy Bear.

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<v Speaker 1>But this one could talk, and it could sing, and

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<v Speaker 1>the mouth would move when it talked and sung, and

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<v Speaker 1>it could also blink at Its name was Teddy Ruxbin.

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<v Speaker 1>Now I would later learn that one this was not

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<v Speaker 1>actually a Teddy Bear. I mean, it was, let's all

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<v Speaker 1>be real. But in the lore of Teddy Ruxban, Teddy

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<v Speaker 1>is not a bear at all. He's an illyop. And

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<v Speaker 1>you might say, well, what's an illiop? Well, apparently it's

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<v Speaker 1>a critter that looks a lot like Teddy Bear. Didn't

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<v Speaker 1>start off that way, but that's what they are now,

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<v Speaker 1>and it sounds a bit silly to me. But then

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<v Speaker 1>the creator of Teddy Ruxman built a sort of mythology

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<v Speaker 1>around the character and the world that this character, you know,

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<v Speaker 1>lived in, and I think it's pretty admirable. Actually, it's

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<v Speaker 1>really impressive how extensive that mythology goes.

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<v Speaker 2>Two.

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<v Speaker 1>I learned that this creator, a guy named Ken Force,

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<v Speaker 1>had previously worked as an imagineer at Disneyland. He in fact,

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<v Speaker 1>worked on one of my favorite rides of all time,

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<v Speaker 1>Disney's Haunted Mansion. To immortalize him. There's a word scramble

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<v Speaker 1>of his name that appears on a tombstone in the

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<v Speaker 1>cemetery scene in the Disneyland Haunted Mansion ride. So if

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<v Speaker 1>you have eagle eyes and you spotted tombstone that reads

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<v Speaker 1>NA key sorf any k e E s O r F,

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<v Speaker 1>that's actually supposed to be an anagram of Ken Force,

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<v Speaker 1>even though the word scramble gave him one too many

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<v Speaker 1>ease and left out one of the s's. So today

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<v Speaker 1>I thought I would talk about Force, his work as

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<v Speaker 1>an imagineer and beyond and the creation of Teddy Ruxbin,

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<v Speaker 1>which really was an iconic toy in the mid nineteen eighties.

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<v Speaker 1>This is a crazy story like it spans multiple decades,

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<v Speaker 1>all the pieces that would ultimately come together in the

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<v Speaker 1>form of Teddy Ruxsman. But before I dive into it,

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<v Speaker 1>I need to call out an incredibly thorough docu series

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<v Speaker 1>that is available on YouTube, and by thorough, that's putting

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<v Speaker 1>it mildly. It's by Billy Tuma and it's a nine

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<v Speaker 1>part video series on the life and work of kin

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<v Speaker 1>FORC and the shortest episode in this nine part series

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<v Speaker 1>is forty five minutes long. The longest one is an

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<v Speaker 1>hour and twenty two minutes long. So I think you

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<v Speaker 1>could call this work an exhaustive treatment of Force's life

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<v Speaker 1>and work. The docu series is called Ken Forc. That's

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<v Speaker 1>f O r s SE Come dream with me tonight.

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<v Speaker 1>So if you want to learn more about Forc after

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<v Speaker 1>this episode, I highly recommend you check out this docu series.

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<v Speaker 1>Like I said, it is thorough. Also, it is very

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<v Speaker 1>clearly made by people who deeply, deeply love the lore

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<v Speaker 1>of Teddy Ruxsbin, as in like the fictional story that

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<v Speaker 1>Teddy ruxspin inhabits.

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<v Speaker 2>Tuma clearly put.

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<v Speaker 1>A ton of work into the series. He deserves more views.

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<v Speaker 1>I mean a lot of these episodes have right around

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<v Speaker 1>one thousand views, and y'all, I mean this is like

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<v Speaker 1>professional grade level work. It deserves to be seen by

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<v Speaker 1>a wider audience. I get that, like the Teddy Ruxsbin

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<v Speaker 1>community is relatively niche, but it's a fascinating work on

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<v Speaker 1>its own, just detailing how this per person became who

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<v Speaker 1>he was. Because unfortunately, Ken Forcy passed away back in

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<v Speaker 1>twenty fourteen, But how he became the man he was,

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<v Speaker 1>and how he ended up bringing Teddy Ruxman to life.

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<v Speaker 1>So Ken Forcy was a creative kid. He grew up

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<v Speaker 1>in California. He wanted to pursue a career in art.

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<v Speaker 1>He graduated high school and rather than going on to college,

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<v Speaker 1>he sought employment. He was a very practical kid. He

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<v Speaker 1>landed a gig working in the mail room for this

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<v Speaker 1>little company called Walt Disney Animation Studios. The company was

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<v Speaker 1>already incredibly famous at this point. It had already put

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<v Speaker 1>out numerous feature length animated films by the time that

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<v Speaker 1>Ken joined, and of course he was in the mail room,

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<v Speaker 1>so not really on the animation side of things. However,

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<v Speaker 1>in a stroke of fortune for Ken, at least, the

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<v Speaker 1>animation studios were in a bit of a jam. Production

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<v Speaker 1>was running over schedule on the film Sleeping Beauty, and

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<v Speaker 1>the company needed to bring on more artists to help

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<v Speaker 1>speed things up. So Force interviewed and he took an

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<v Speaker 1>animation test to prove that he had the artistic chops

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<v Speaker 1>to work for the most famous animation studio in the world,

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<v Speaker 1>and he passed, so he was hired on That's pretty

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<v Speaker 1>darn impressive because you know, Force was not a professional artist.

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<v Speaker 1>He was fresh out of high school. He's just a

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<v Speaker 1>very gifted student and a gifted artist, and so he

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<v Speaker 1>was put to work and his job was to serve

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<v Speaker 1>as an in between her. So these are animators who

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<v Speaker 1>are in charge of drawing the frames of animation that

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<v Speaker 1>fall between the start and the end of like a

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<v Speaker 1>short animated sequence. So you'll have a primary artist who's

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<v Speaker 1>really designed, you know, in charge of the look and

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<v Speaker 1>the feel of a specific character often and they will

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<v Speaker 1>draw the character in two different poses or situations, one

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<v Speaker 1>being at the start of the sequence, of one being

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<v Speaker 1>at the end. So let's say that you want to

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<v Speaker 1>animate a sequence in which a character sees that a

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<v Speaker 1>glass is about to fall off a table, and so

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<v Speaker 1>they dive to catch the glass before it can hit

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<v Speaker 1>the ground, and they safely catch it in their hands

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<v Speaker 1>and they land flat on the floor, and that's your sequence. Well,

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<v Speaker 1>the animator who's in charge of the character will probably

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<v Speaker 1>just draw one frame of the character seeing that the

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<v Speaker 1>glass is about to fall, and then draw the final

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<v Speaker 1>frame of the character on the ground safely holding the glass,

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<v Speaker 1>and it's down to the end between ers to draw

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<v Speaker 1>all the frames that come in between those two so

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<v Speaker 1>that you have an actual animated sequence. And that's what

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<v Speaker 1>Force worked as he worked as an in between her

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<v Speaker 1>on Sleeping Beauty. Most in between ers produced between thirty

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<v Speaker 1>to fifty drawings per day. Thirty was kind of what

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<v Speaker 1>you're shooting for. Now, keep in mind that film plays

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<v Speaker 1>back at twenty four frames per second, so if you're

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<v Speaker 1>doing one animated frame at a time and you're doing

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<v Speaker 1>the twenty four frames per second, then you're really talking

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<v Speaker 1>about per using maybe one to two seconds of animation

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<v Speaker 1>each day. So it was a very huge amount of work.

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<v Speaker 1>And remember that's for one character in a sequence. That's

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<v Speaker 1>not for everything else there, And it was just one

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<v Speaker 1>step that was needed in the process of creating an

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<v Speaker 1>animated film. But Ken reportedly really enjoyed working for Disney.

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<v Speaker 1>I mean, you know, he was interested in art. He

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<v Speaker 1>was working for the most famous animation company in the world.

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<v Speaker 1>Clearly he was in the right spot at the right time. However,

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<v Speaker 1>once Sleeping Beauty was in the can, having gone well

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<v Speaker 1>over budget and over time, Disney no longer really needed

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<v Speaker 1>this inflated workforce of artists. They had more people than

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<v Speaker 1>were required to do the rest of the work they had,

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<v Speaker 1>so Ken and several other in betweeners found themselves out

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<v Speaker 1>of a job. He would then study under the mentorship

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<v Speaker 1>of a special effects technician named Ellis Berman. So if

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<v Speaker 1>you're a fan of classic Universal monster movies, kind of

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<v Speaker 1>like the second wave of classic Universal Monster movies, you've

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<v Speaker 1>probably seen some stuff that Berman worked on. So he's

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<v Speaker 1>like a practical effects technician. So now Ken Forest was

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<v Speaker 1>moving from creating two dimensional drawings for animation to working

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<v Speaker 1>with three dimensional materials and to create things like costumes

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<v Speaker 1>and props, and Forest learned lots of different skills in

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<v Speaker 1>this process. He learned about sculpting, and he learned about carpentry,

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<v Speaker 1>and he learned about how to work with electrical circuits,

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<v Speaker 1>and he worked with a lot of materials he had

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<v Speaker 1>never worked with before, like plaster and rubber and fur

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<v Speaker 1>and even makeup. So his skill set expanded, but he

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<v Speaker 1>was having trouble finding like steady work. There were a

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<v Speaker 1>few promising projects, including a possible film adaptation of Lord

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<v Speaker 1>of the Rings, which involved Forrest j Ackerman. People who

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<v Speaker 1>are deep in the fandom culture know who Ackerman is

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<v Speaker 1>or was, but yeah, he was possibly going to work

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<v Speaker 1>on this Lord of the Rings project. In fact, he

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<v Speaker 1>had been tapped to sculpt some models that would be

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<v Speaker 1>part of the pitch to Tolkien. But while Tolkien was

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<v Speaker 1>impressed with the effects work the models and stuff, he

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<v Speaker 1>hated the story treatment that was generated for the Lord

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<v Speaker 1>of the Rings film, so he nixed it. It didn't

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<v Speaker 1>go anywhere. So in nineteen fifty nine, Ken enlisted in

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<v Speaker 1>the US Army, and he was in his early twenties

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<v Speaker 1>at this point, so still a very young man, and

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<v Speaker 1>he served until nineteen sixty two and then received an

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<v Speaker 1>honorable discharge.

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<v Speaker 2>Reportedly, he was.

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<v Speaker 1>Very much not in favor of guns. It's kind of

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<v Speaker 1>interesting that he went into the army voluntarily this way,

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<v Speaker 1>but yeah, he won an award for marksmanship, but he

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<v Speaker 1>did not like guns. He was mostly active in doing

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<v Speaker 1>things like working on entertainment and stuff for troops, so

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<v Speaker 1>he was still kind of pursuing his artistic interests wherever

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<v Speaker 1>he could within the army. After his service, Forcy would

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<v Speaker 1>join a company called Universal Products and lead a product

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<v Speaker 1>line called Artistry in Dimension and Forese was using his

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<v Speaker 1>expertise and creating three dimensional objects out of stuff like

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<v Speaker 1>fiberglass to make historic replicas, so you know, like stuff's

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<v Speaker 1>like suits of armor, that kind of thing. So let's

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<v Speaker 1>say that your new money and you want your stately

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<v Speaker 1>home to have some stuff that looks like antiques, but

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<v Speaker 1>you don't want to have to go through the trouble

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<v Speaker 1>of actually securing real antiques. You would go to a

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<v Speaker 1>company like Universal Products. I'm sure you've been to stores

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<v Speaker 1>where you've looked around you're like, oh, this looks like

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<v Speaker 1>an antique globe, or this looks like an antique shield

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<v Speaker 1>that you would hang on the wall, and in fact

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<v Speaker 1>it's made out of something else entirely. Well, that's the

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<v Speaker 1>kind of thing for C was making. So it would

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<v Speaker 1>be stuff for things like set dressing, but also you know,

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<v Speaker 1>just consumer products. However, Forc was restless and he wasn't

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<v Speaker 1>super happy with just working in the Universal Products company.

0:13:22.280 --> 0:13:25.840
<v Speaker 1>So when he saw a job opening that was again

0:13:25.880 --> 0:13:27.959
<v Speaker 1>at the Walt Disney Company, he jumped at it. Now

0:13:28.000 --> 0:13:30.880
<v Speaker 1>this time it would not be in the animation department.

0:13:31.280 --> 0:13:36.320
<v Speaker 1>Instead it was in WED Enterprises or WED Enterprises. In

0:13:36.360 --> 0:13:40.520
<v Speaker 1>this case, WED is not your typical acronym. It's actually

0:13:40.600 --> 0:13:45.439
<v Speaker 1>Walt Disney's initials Walt Elias Disney. And this would be

0:13:45.920 --> 0:13:49.439
<v Speaker 1>the imagineering department. This was the group of people who

0:13:49.440 --> 0:13:54.120
<v Speaker 1>would be in charge of creating the materials and the

0:13:55.240 --> 0:13:59.520
<v Speaker 1>props and the characters that would be seen in attractions

0:13:59.600 --> 0:14:03.640
<v Speaker 1>at Disneysney parks, because those were just really becoming a thing.

0:14:03.760 --> 0:14:06.240
<v Speaker 1>Like Disneyland had opened in nineteen fifty five, so it

0:14:06.280 --> 0:14:09.680
<v Speaker 1>had been open a few years earlier, but now Walt

0:14:09.720 --> 0:14:14.400
<v Speaker 1>Disney was really exploring the possibility of creating animated like

0:14:14.559 --> 0:14:17.800
<v Speaker 1>shows that would exist in the real world, this idea

0:14:17.840 --> 0:14:21.760
<v Speaker 1>of bringing the audience into animation and having animation all

0:14:21.800 --> 0:14:25.000
<v Speaker 1>around the audience. So Force landed a job there and

0:14:25.040 --> 0:14:27.120
<v Speaker 1>he got to work on attraction that would be a

0:14:27.160 --> 0:14:31.080
<v Speaker 1>real game changer for Disney, which we'll talk about as

0:14:31.160 --> 0:14:33.280
<v Speaker 1>we come back from this quick break.

0:14:42.440 --> 0:14:43.280
<v Speaker 2>Okay, we're back.

0:14:43.360 --> 0:14:48.760
<v Speaker 1>So Ken Force gets a job at WD Enterprises and

0:14:48.840 --> 0:14:53.720
<v Speaker 1>he's working as an imagineer, and his first gig is

0:14:53.760 --> 0:14:58.640
<v Speaker 1>to work on the Enchanted Peaky Room. If you've never

0:14:58.680 --> 0:15:00.800
<v Speaker 1>been to Disneyland or disney World or any place where

0:15:00.840 --> 0:15:03.480
<v Speaker 1>they have the Channan Tiki Rum, I don't know if

0:15:03.480 --> 0:15:05.240
<v Speaker 1>it's in the other parks, but I know it's in

0:15:05.280 --> 0:15:09.480
<v Speaker 1>those two. Well, that it's a sit down theatrical experience

0:15:09.520 --> 0:15:13.920
<v Speaker 1>where these various tropical birds sing songs and tell jokes

0:15:13.920 --> 0:15:18.920
<v Speaker 1>to you. And it's an audio animatronic show, and one

0:15:18.920 --> 0:15:21.360
<v Speaker 1>of the more famous ones because it was the first

0:15:21.360 --> 0:15:24.560
<v Speaker 1>big one, and I've done episodes on audio animatronics in

0:15:24.600 --> 0:15:26.840
<v Speaker 1>the past. So the story goes that Walt Disney was

0:15:26.880 --> 0:15:29.560
<v Speaker 1>on a holiday trip with his wife and they encountered

0:15:29.600 --> 0:15:31.880
<v Speaker 1>a shop that had a little clockwork bird in it,

0:15:32.280 --> 0:15:35.080
<v Speaker 1>and it sparked Disney's imagination and he wanted to create

0:15:35.120 --> 0:15:37.880
<v Speaker 1>an attraction. Originally, he wanted it to be a restaurant

0:15:38.200 --> 0:15:42.400
<v Speaker 1>that would have mechanical creatures in it, specifically mechanical tropical birds,

0:15:42.920 --> 0:15:47.200
<v Speaker 1>and they would follow a programmed routine and it would

0:15:47.280 --> 0:15:52.400
<v Speaker 1>bring together elements of puppetry, storytelling, animation, clockwork mechanisms, and

0:15:52.960 --> 0:15:56.880
<v Speaker 1>ultimately pneumatic systems. Over time, it would morph from a

0:15:56.920 --> 0:16:02.320
<v Speaker 1>restaurant concept to a sit down theatrical tra Now, the

0:16:02.360 --> 0:16:07.160
<v Speaker 1>early system for the Tiki Room was both ingenious and

0:16:07.200 --> 0:16:10.640
<v Speaker 1>by today's standards, very primitive. So to match the movement

0:16:10.800 --> 0:16:13.040
<v Speaker 1>of birds beaks with the soundtrack, like how do you

0:16:13.080 --> 0:16:15.960
<v Speaker 1>get it so that the birds appear to actually be

0:16:16.120 --> 0:16:18.800
<v Speaker 1>singing the words and They're not just opening and closing

0:16:18.800 --> 0:16:22.080
<v Speaker 1>their beaks randomly and you just hope that it lines

0:16:22.160 --> 0:16:24.880
<v Speaker 1>up with the music. Well, the imagineers created a system

0:16:25.000 --> 0:16:28.040
<v Speaker 1>in which audio they had the audio of the show

0:16:28.200 --> 0:16:32.240
<v Speaker 1>stored on magnetic tape, would then also cause these metal

0:16:32.320 --> 0:16:36.400
<v Speaker 1>reeds to vibrate, and these vibrating metal reads would close

0:16:36.440 --> 0:16:40.320
<v Speaker 1>a circuit that would control a pneumatic valve and that

0:16:40.360 --> 0:16:44.480
<v Speaker 1>would allow air to pass through tubes going to the

0:16:44.600 --> 0:16:48.640
<v Speaker 1>various birds in this attraction, and when they did, that

0:16:48.680 --> 0:16:53.640
<v Speaker 1>would power the mechanical system inside the bird, so that

0:16:53.720 --> 0:16:58.000
<v Speaker 1>would open its beak and when the valve would shut off,

0:16:58.920 --> 0:17:01.920
<v Speaker 1>the air would ventil the beak would close, it would

0:17:01.920 --> 0:17:04.520
<v Speaker 1>go back to its resting position, which was closed. So

0:17:04.760 --> 0:17:06.919
<v Speaker 1>by opening and closing this valve, you could cause the

0:17:06.920 --> 0:17:10.159
<v Speaker 1>bird to open and close its beak, and those opening

0:17:10.280 --> 0:17:15.719
<v Speaker 1>enclosings were in time with this metallic read vibrating, and

0:17:15.800 --> 0:17:20.840
<v Speaker 1>that again was driven by the audio on the magnetic tape.

0:17:21.200 --> 0:17:24.200
<v Speaker 1>As for what Foresty was doing, well that's not entirely clear.

0:17:24.240 --> 0:17:26.600
<v Speaker 1>He wasn't an engineer, He wasn't one of the ones

0:17:26.680 --> 0:17:31.080
<v Speaker 1>designing the actual engineering system. Most likely he was working

0:17:31.080 --> 0:17:34.000
<v Speaker 1>in the model shop. He was helping, you know, get

0:17:34.040 --> 0:17:37.800
<v Speaker 1>the birds show ready, you know, doing things like installing

0:17:37.880 --> 0:17:41.320
<v Speaker 1>feathers and that kind of stuff, painting that that sort

0:17:41.320 --> 0:17:44.760
<v Speaker 1>of thing. He wasn't a lead on the project, right,

0:17:44.800 --> 0:17:47.560
<v Speaker 1>He had just come in and started and was working

0:17:47.600 --> 0:17:49.760
<v Speaker 1>at a lower level, but he was part of a

0:17:49.840 --> 0:17:51.120
<v Speaker 1>larger team.

0:17:51.400 --> 0:17:52.199
<v Speaker 2>While Foresty was.

0:17:52.200 --> 0:17:55.920
<v Speaker 1>Working with Wed, he also had the opportunity to develop

0:17:55.960 --> 0:17:59.840
<v Speaker 1>a puppet show outside of Disney, and it was intended

0:17:59.880 --> 0:18:04.560
<v Speaker 1>to be a children's show, one that matched fantastical elements

0:18:04.960 --> 0:18:07.600
<v Speaker 1>with tales of empathy and compassion.

0:18:08.160 --> 0:18:11.040
<v Speaker 2>So he's thinking about this idea. This is independent.

0:18:11.119 --> 0:18:13.239
<v Speaker 1>This was not unusual at Disney at the time. There

0:18:13.240 --> 0:18:16.760
<v Speaker 1>were a lot of people who were considering themselves more

0:18:16.800 --> 0:18:21.119
<v Speaker 1>like independent contractors rather than Disney employees. It would be

0:18:21.160 --> 0:18:23.960
<v Speaker 1>a little bit before Disney would change into a company

0:18:24.000 --> 0:18:26.879
<v Speaker 1>where you know, you were a Disney employee and you

0:18:26.920 --> 0:18:29.920
<v Speaker 1>weren't just like work for hire who would then find

0:18:29.960 --> 0:18:32.840
<v Speaker 1>themselves out of work once the project was over. So

0:18:33.440 --> 0:18:35.640
<v Speaker 1>a lot of people at the time would pursue other

0:18:35.760 --> 0:18:38.320
<v Speaker 1>work in addition to the work they did for Disney,

0:18:38.480 --> 0:18:41.480
<v Speaker 1>and Force was no different. So he came up with

0:18:41.560 --> 0:18:43.919
<v Speaker 1>this idea and he started to create this kind of

0:18:44.320 --> 0:18:47.840
<v Speaker 1>fantasy world that he wanted to bring to life. And

0:18:48.600 --> 0:18:51.199
<v Speaker 1>you know, maybe he took some inspiration from works like

0:18:51.600 --> 0:18:55.520
<v Speaker 1>Tolkien's Middle Earth series, but he was really wanting to

0:18:55.560 --> 0:18:59.119
<v Speaker 1>gear this toward children and to give a message of

0:18:59.200 --> 0:19:03.159
<v Speaker 1>compassion and empathy for kids. So he really saw it

0:19:03.200 --> 0:19:08.320
<v Speaker 1>as a way of sending positive messages and sending messages

0:19:08.520 --> 0:19:11.639
<v Speaker 1>of things like friendship and support and love and that

0:19:11.680 --> 0:19:15.400
<v Speaker 1>sort of thing. And the main character in his mythology

0:19:15.560 --> 0:19:20.120
<v Speaker 1>was a little critter whose name was Simeon Greep, and

0:19:21.040 --> 0:19:24.320
<v Speaker 1>he would feature a lot of the personality that you

0:19:24.320 --> 0:19:28.800
<v Speaker 1>would later spot in Teddy Ruxsman. He was a very sweet,

0:19:28.960 --> 0:19:32.800
<v Speaker 1>compassionate character who saw the good in people, even if

0:19:32.800 --> 0:19:35.919
<v Speaker 1>they couldn't see it in themselves. There was another character,

0:19:36.880 --> 0:19:41.919
<v Speaker 1>a supporting character, a mushroom like figure nicknamed Fearful, but

0:19:42.240 --> 0:19:48.200
<v Speaker 1>his actual name was Dun Dun Dun Teddy Ruxsmin. See

0:19:48.200 --> 0:19:50.679
<v Speaker 1>Teddy Ruxsman wasn't originally a Teddy Bear at all. He

0:19:50.840 --> 0:19:54.200
<v Speaker 1>was a timid, little fantasy critter that kind of looked

0:19:54.240 --> 0:19:57.440
<v Speaker 1>like a mushroom. Totally makes sense, right, So anyway, the

0:19:57.480 --> 0:20:01.280
<v Speaker 1>Adventures of Simeon Greep was this ambitious, this idea that

0:20:01.440 --> 0:20:04.000
<v Speaker 1>Ken Forcy had, and it was one that was going

0:20:04.040 --> 0:20:07.239
<v Speaker 1>to require a lot of money to actually get it

0:20:07.359 --> 0:20:11.040
<v Speaker 1>to production. Like he wanted to make this fully realized

0:20:11.040 --> 0:20:15.840
<v Speaker 1>puppet show with really cool environments. He didn't want it

0:20:15.920 --> 0:20:18.960
<v Speaker 1>to look like a little puppet theater that a lot

0:20:18.960 --> 0:20:21.360
<v Speaker 1>of the other puppet shows at the time were using.

0:20:21.440 --> 0:20:26.040
<v Speaker 1>He wanted the world of the television program to be

0:20:26.160 --> 0:20:29.399
<v Speaker 1>the puppet theater. The TV itself would serve as the

0:20:29.440 --> 0:20:34.000
<v Speaker 1>borders of this mystical world. So Fores would take on

0:20:34.440 --> 0:20:37.000
<v Speaker 1>various projects in addition to his full time gig at

0:20:37.000 --> 0:20:41.159
<v Speaker 1>Web Enterprises, and continue to develop this idea, all with

0:20:41.280 --> 0:20:44.960
<v Speaker 1>the goal of eventually producing this puppet show. He was

0:20:45.000 --> 0:20:48.760
<v Speaker 1>doing some of the work a little bit reluctantly because

0:20:49.080 --> 0:20:51.800
<v Speaker 1>while he was creative and an inventor, he didn't consider

0:20:51.880 --> 0:20:55.040
<v Speaker 1>himself a writer. So originally he had these ideas, but

0:20:55.080 --> 0:20:59.280
<v Speaker 1>he wanted to hire someone else to actually write the stories.

0:20:59.400 --> 0:21:02.640
<v Speaker 1>Like he wanted to be able to kind of, you know,

0:21:03.160 --> 0:21:07.240
<v Speaker 1>work a story, but have a writer actually put that

0:21:07.320 --> 0:21:11.080
<v Speaker 1>into shape, you know, to frame it properly into actual words.

0:21:11.440 --> 0:21:14.000
<v Speaker 1>The problem was he couldn't find anyone to do that,

0:21:14.160 --> 0:21:16.879
<v Speaker 1>so it was down to him, so he kind of

0:21:17.160 --> 0:21:22.879
<v Speaker 1>became the chronicler of this world of his own creation. Meanwhile,

0:21:23.400 --> 0:21:26.520
<v Speaker 1>back at Disney, Force was put onto projects like the

0:21:26.720 --> 0:21:29.280
<v Speaker 1>It's a Small World ride, which was originally constructed for

0:21:29.320 --> 0:21:32.840
<v Speaker 1>the nineteen sixty four World's Fair, So he assisted in

0:21:32.920 --> 0:21:35.760
<v Speaker 1>painting and probably some sculpting some stuff like that, but

0:21:35.800 --> 0:21:38.359
<v Speaker 1>again he wasn't a lead designer. He was part of

0:21:38.400 --> 0:21:41.560
<v Speaker 1>the team. He also actually traveled with the ride to

0:21:41.640 --> 0:21:45.560
<v Speaker 1>New York in order to help the ride stay operating

0:21:45.600 --> 0:21:49.080
<v Speaker 1>because originally it was a little finicky, so he was

0:21:49.080 --> 0:21:51.840
<v Speaker 1>there to help fix when things broke down. He also

0:21:52.040 --> 0:21:55.639
<v Speaker 1>was in charge of cleaning and repainting figures at the

0:21:55.760 --> 0:21:58.560
<v Speaker 1>end of the day to make sure that it was

0:21:58.600 --> 0:22:00.800
<v Speaker 1>ready for the next day. He'd this for a while

0:22:00.880 --> 0:22:03.800
<v Speaker 1>until it was show ready, really and then left to

0:22:03.840 --> 0:22:08.160
<v Speaker 1>go back home. He also reportedly got very very sick

0:22:08.600 --> 0:22:11.440
<v Speaker 1>of the theme song It's a Small World after All,

0:22:11.520 --> 0:22:15.919
<v Speaker 1>which you know, same Force. He kept working on his

0:22:16.200 --> 0:22:19.840
<v Speaker 1>Simian Greek project, even built out a set piece in

0:22:19.920 --> 0:22:23.280
<v Speaker 1>order to show potential investors the work that he was envisioning.

0:22:24.160 --> 0:22:28.320
<v Speaker 1>He had this villain called Twig, and the villain lived

0:22:28.359 --> 0:22:33.520
<v Speaker 1>in a tower, so he ended up out of pocket,

0:22:33.600 --> 0:22:38.320
<v Speaker 1>essentially paying to create this really large puppet set. It

0:22:38.359 --> 0:22:40.560
<v Speaker 1>had to be big enough for puppeteers to move around

0:22:40.600 --> 0:22:44.879
<v Speaker 1>in freely while still controlling the puppet of the villain,

0:22:45.880 --> 0:22:48.880
<v Speaker 1>and the construction process did not go quite as planned.

0:22:49.080 --> 0:22:51.800
<v Speaker 1>For one thing, there was a bit of a fire

0:22:52.640 --> 0:22:56.800
<v Speaker 1>that caused some costly damages, and it meant that Force

0:22:57.400 --> 0:22:59.720
<v Speaker 1>ultimately kind of ran out of money to work on

0:22:59.760 --> 0:23:01.800
<v Speaker 1>the like. He spent about as much as he was

0:23:01.960 --> 0:23:06.439
<v Speaker 1>willing to spend and hit his limit, and so the

0:23:06.480 --> 0:23:10.719
<v Speaker 1>whole project was figuratively put on the back burner after

0:23:11.000 --> 0:23:16.800
<v Speaker 1>having been literally burned earlier. Force took a larger part

0:23:16.880 --> 0:23:21.080
<v Speaker 1>in working on the Haunted Mansion attraction for Disneyland. That

0:23:21.160 --> 0:23:24.280
<v Speaker 1>attraction has its own fascinating history. We've talked a little

0:23:24.320 --> 0:23:26.159
<v Speaker 1>bit about it on this show in the past. I

0:23:26.160 --> 0:23:29.640
<v Speaker 1>talked about Pepper's Ghost, things like that. It's an attraction

0:23:29.720 --> 0:23:33.160
<v Speaker 1>that changed many times over the course of its development.

0:23:33.240 --> 0:23:37.159
<v Speaker 1>Originally was supposed to be a walkthrough attraction. Force worked

0:23:37.160 --> 0:23:40.159
<v Speaker 1>on sets and characters and designs and effects, so he

0:23:40.240 --> 0:23:42.280
<v Speaker 1>was more involved in this one than he had been

0:23:42.280 --> 0:23:45.119
<v Speaker 1>in the previous ones, and he earned a spot in

0:23:45.160 --> 0:23:48.560
<v Speaker 1>the cemetery scene, along with eight other designers who also

0:23:48.680 --> 0:23:52.000
<v Speaker 1>worked on the ride. So if you see those weird

0:23:52.040 --> 0:23:57.520
<v Speaker 1>tombstones with odd names, those are anagrams or references to

0:23:57.840 --> 0:24:01.720
<v Speaker 1>nine of the designers who worked on the original ride.

0:24:01.800 --> 0:24:04.360
<v Speaker 1>After that, Fores went on to work for an attraction

0:24:04.480 --> 0:24:08.680
<v Speaker 1>for a Florida project with Disney. This is what would

0:24:08.760 --> 0:24:12.760
<v Speaker 1>become Walt Disney World in Orlando, Florida, and the project

0:24:12.800 --> 0:24:16.360
<v Speaker 1>he worked on was the Country Bear Jamboree, an attraction

0:24:16.400 --> 0:24:19.880
<v Speaker 1>that was so popular that the Disney Company later decided

0:24:19.880 --> 0:24:22.520
<v Speaker 1>to build a version of it in it's California park too,

0:24:22.600 --> 0:24:26.200
<v Speaker 1>so that one actually originated at disney World and then

0:24:26.800 --> 0:24:32.480
<v Speaker 1>was also built in Disneyland. Now, by this time, Walt Disney,

0:24:32.520 --> 0:24:37.560
<v Speaker 1>the man he had passed away, and many people at

0:24:37.600 --> 0:24:41.320
<v Speaker 1>the Walt Disney Company felt that things were changing and

0:24:41.440 --> 0:24:44.879
<v Speaker 1>not necessarily for the better. That new management at the

0:24:44.960 --> 0:24:48.040
<v Speaker 1>company was working in a totally different way from how

0:24:48.200 --> 0:24:52.760
<v Speaker 1>Walt did things, and Forese would not be the only

0:24:52.800 --> 0:24:55.000
<v Speaker 1>person to make this decision, but he decided that he

0:24:55.160 --> 0:24:59.240
<v Speaker 1>was ready to leave and pursue other opportunities, So he

0:24:59.400 --> 0:25:06.480
<v Speaker 1>resigned from the Walt Disney Company and sought out other work. Now.

0:25:06.520 --> 0:25:11.320
<v Speaker 1>One of the opportunities he would pursue was Force's own creation,

0:25:11.640 --> 0:25:16.320
<v Speaker 1>the Siemion Greep project. So Forcy brainstormed ideas for nearly

0:25:16.520 --> 0:25:19.720
<v Speaker 1>forty episodes, something like thirty eight or thirty nine episodes

0:25:19.720 --> 0:25:23.879
<v Speaker 1>of this puppet show. This puppet show still didn't have

0:25:23.920 --> 0:25:26.840
<v Speaker 1>any investors, it didn't have a home, it didn't even

0:25:26.880 --> 0:25:31.160
<v Speaker 1>have puppets. Really, he had a whole world built out

0:25:31.200 --> 0:25:36.080
<v Speaker 1>conceptually with Simeon Greep as the protagonist, who had an

0:25:36.119 --> 0:25:39.119
<v Speaker 1>insect like Buddy named Grubby, and then you had the

0:25:39.200 --> 0:25:43.600
<v Speaker 1>villain in the form of Twig, and then Forcey's ideas

0:25:43.640 --> 0:25:46.360
<v Speaker 1>would see these characters explore a fantasy world that when

0:25:46.400 --> 0:25:49.240
<v Speaker 1>in some ways, like I said, mirror the complexity of

0:25:49.280 --> 0:25:54.399
<v Speaker 1>Tolkien's Middle Earth, but maintained that childlike sensibility. So Middle

0:25:54.400 --> 0:25:59.080
<v Speaker 1>Earth is not really meant for little kids. This work

0:25:59.119 --> 0:26:02.520
<v Speaker 1>that Forcy was thinking of would be, and to call

0:26:02.560 --> 0:26:07.000
<v Speaker 1>it an ambitious undertaking is a huge understatement. But another

0:26:07.080 --> 0:26:11.359
<v Speaker 1>opportunity that he would pursue that would actually earn him

0:26:11.400 --> 0:26:16.679
<v Speaker 1>some money was with the creators Sid and Marty Groft Brothers,

0:26:16.720 --> 0:26:22.639
<v Speaker 1>who made some truly bonkers entertainment, mostly for kids over

0:26:22.920 --> 0:26:25.880
<v Speaker 1>the nineteen seventies, really in the late sixties and into

0:26:25.880 --> 0:26:28.920
<v Speaker 1>the seventies. So I'm talking about stuff like hr puff

0:26:28.960 --> 0:26:32.240
<v Speaker 1>and Stuff, and that's actually a little bit before my time.

0:26:32.280 --> 0:26:34.600
<v Speaker 1>I did not grow up with hr puffin stuff, And

0:26:34.640 --> 0:26:37.040
<v Speaker 1>after watching clips of it, I guess I should be

0:26:37.200 --> 0:26:41.000
<v Speaker 1>glad because I'm I don't know, maybe I wouldn't be terrified.

0:26:41.000 --> 0:26:43.400
<v Speaker 1>It's hard to think about how I would feel from

0:26:43.440 --> 0:26:48.600
<v Speaker 1>a modern lens, but it is so weird, Like it's

0:26:48.680 --> 0:26:51.000
<v Speaker 1>amazing to me that they were able to get that,

0:26:51.880 --> 0:26:54.960
<v Speaker 1>you know, on the air, and it's not bad, it's

0:26:55.000 --> 0:26:57.840
<v Speaker 1>just weird. And you know, if you were to pitch

0:26:57.880 --> 0:27:00.680
<v Speaker 1>an idea like hr r puff and Stuff or hr

0:27:00.720 --> 0:27:04.960
<v Speaker 1>puff and Stuff today to anyone, it would be a

0:27:05.000 --> 0:27:08.600
<v Speaker 1>really tough sell, unless you were pitching it as like

0:27:09.240 --> 0:27:12.440
<v Speaker 1>some sort of late night stoner comedy for adult swim

0:27:12.560 --> 0:27:13.080
<v Speaker 1>or something.

0:27:13.960 --> 0:27:14.360
<v Speaker 2>Anyway.

0:27:14.400 --> 0:27:17.960
<v Speaker 1>Other stuff that sit In Marty Kroft produced includes Land

0:27:18.000 --> 0:27:21.200
<v Speaker 1>of the Lost, which I absolutely loved when I.

0:27:21.160 --> 0:27:21.600
<v Speaker 2>Was a kid.

0:27:21.600 --> 0:27:25.240
<v Speaker 1>I watched the heck out of that show. Also Electra

0:27:25.320 --> 0:27:28.320
<v Speaker 1>Woman and Dinah Girl, which got a cheeky reboot as

0:27:28.359 --> 0:27:31.119
<v Speaker 1>kind of a web series many years later. Back in

0:27:31.480 --> 0:27:35.160
<v Speaker 1>twenty sixteen, I think maybe twenty fourteen, somewhere around there.

0:27:35.480 --> 0:27:39.640
<v Speaker 1>I remember that had Grace Helbig and Hannah Hart, two

0:27:39.680 --> 0:27:43.800
<v Speaker 1>people known for their work on YouTube playing the main characters.

0:27:45.040 --> 0:27:47.800
<v Speaker 1>And Force worked on at least three different sit in

0:27:47.880 --> 0:27:50.760
<v Speaker 1>Marty Croft series. So he worked on Land of the Lost,

0:27:51.160 --> 0:27:54.320
<v Speaker 1>he worked on a show called Far Out Space Nuts,

0:27:54.960 --> 0:27:58.359
<v Speaker 1>and he worked on The Lost Saucer, which is another

0:27:58.520 --> 0:27:59.920
<v Speaker 1>like science fiction e show.

0:28:00.560 --> 0:28:03.600
<v Speaker 2>The Craft method was about as different from.

0:28:03.720 --> 0:28:07.240
<v Speaker 1>WD as you could get. You know, it was no Disney.

0:28:07.440 --> 0:28:10.400
<v Speaker 1>The teams that fores had access to. They had very

0:28:10.400 --> 0:28:14.320
<v Speaker 1>limited resources, So FORC and his team had to work

0:28:14.359 --> 0:28:16.440
<v Speaker 1>with whatever they had at hand in order to make

0:28:16.600 --> 0:28:18.800
<v Speaker 1>the stuff they needed to make, and they typically had

0:28:18.960 --> 0:28:20.520
<v Speaker 1>very very short deadlines.

0:28:20.880 --> 0:28:22.880
<v Speaker 2>However, those kind.

0:28:22.680 --> 0:28:27.440
<v Speaker 1>Of challenges really gave FORC and others on his team

0:28:29.160 --> 0:28:34.639
<v Speaker 1>the inspiration to create effective solutions while meeting deadlines. Like

0:28:34.680 --> 0:28:37.320
<v Speaker 1>I often think that when you have a wide open

0:28:37.400 --> 0:28:41.120
<v Speaker 1>sandbox where anything is possible, it can actually be harder

0:28:41.200 --> 0:28:44.320
<v Speaker 1>to create stuff in that environment. Sometimes then it would

0:28:44.360 --> 0:28:47.800
<v Speaker 1>be if you had lots of restrictions, because then you're thinking, well,

0:28:47.800 --> 0:28:50.240
<v Speaker 1>how can I work within these restrictions to do whatever

0:28:50.280 --> 0:28:53.200
<v Speaker 1>I need to do? And you can get some really

0:28:53.240 --> 0:28:55.720
<v Speaker 1>creative solutions. That's kind of what happened with Sid and

0:28:55.800 --> 0:28:58.280
<v Speaker 1>Marti Kraft. It's not always the case, but that's typically

0:28:58.360 --> 0:29:01.640
<v Speaker 1>how I find it. If the world is my oyster,

0:29:01.880 --> 0:29:05.440
<v Speaker 1>it's much harder for me to really narrow down on

0:29:05.560 --> 0:29:08.480
<v Speaker 1>getting stuff done. But if I've got some restrictions in place,

0:29:08.920 --> 0:29:13.080
<v Speaker 1>it suddenly becomes easier to ide eight, at least for me,

0:29:13.560 --> 0:29:16.880
<v Speaker 1>and I suspect FORC found the same thing to be true. Now,

0:29:16.880 --> 0:29:19.240
<v Speaker 1>in the mid nineteen seventies, the Crofts got the chance

0:29:19.320 --> 0:29:23.520
<v Speaker 1>to make their own theme park and indoor theme park

0:29:23.960 --> 0:29:28.320
<v Speaker 1>based in my hometown of Atlanta, Georgia. So when we

0:29:28.400 --> 0:29:32.840
<v Speaker 1>come back, we're gonna talk about this theme park that

0:29:33.200 --> 0:29:36.880
<v Speaker 1>would make a very brief splash and then fade away

0:29:37.400 --> 0:29:41.400
<v Speaker 1>and how FORC was part of it. But first let's

0:29:41.440 --> 0:29:42.560
<v Speaker 1>take another quick.

0:29:42.400 --> 0:29:52.640
<v Speaker 2>Break, all right.

0:29:52.680 --> 0:29:56.440
<v Speaker 1>So we're in Atlanta, Georgia. It's the mid nineteen seventies.

0:29:56.880 --> 0:30:03.760
<v Speaker 1>Things are groovy. I'm a bibe and at the Omni Center,

0:30:04.360 --> 0:30:07.120
<v Speaker 1>they said in Martykroft got the opportunity to make an

0:30:07.160 --> 0:30:10.720
<v Speaker 1>indoor theme park. So today the Omni is home to

0:30:10.840 --> 0:30:14.320
<v Speaker 1>the news network CNN. That's where CNN's headquarters are it's

0:30:14.320 --> 0:30:17.600
<v Speaker 1>at the Omni. But in the nineteen seventies it was

0:30:17.640 --> 0:30:21.520
<v Speaker 1>the home, very briefly, of a very weird theme park.

0:30:21.560 --> 0:30:24.000
<v Speaker 1>Now I'm not quite old enough to remember this park,

0:30:24.000 --> 0:30:26.040
<v Speaker 1>because it didn't last long enough for me to really

0:30:26.080 --> 0:30:30.200
<v Speaker 1>go as any sort of kid capable of forming memories.

0:30:31.360 --> 0:30:35.480
<v Speaker 1>I do remember that the way to the theme park

0:30:35.600 --> 0:30:40.120
<v Speaker 1>was an eight story tall freestanding escalator. I mean, this

0:30:40.280 --> 0:30:43.600
<v Speaker 1>escalator is beyond huge. You take a look at and

0:30:43.640 --> 0:30:46.520
<v Speaker 1>you're like, there's no reason anything needs to be that big.

0:30:46.920 --> 0:30:48.800
<v Speaker 1>But I would go to the Omni as a kid,

0:30:49.200 --> 0:30:52.240
<v Speaker 1>you know, because science fiction conventions were held in the Omni,

0:30:52.280 --> 0:30:54.560
<v Speaker 1>and my dad, being a science fiction author, would often attend.

0:30:54.920 --> 0:30:55.800
<v Speaker 2>And I would always.

0:30:55.600 --> 0:30:59.320
<v Speaker 1>Wonder, where does that escalator even go to? Well, back

0:30:59.360 --> 0:31:02.520
<v Speaker 1>in the day, it went to the top level of

0:31:02.560 --> 0:31:05.240
<v Speaker 1>a five story indoor theme park, and then you would

0:31:05.240 --> 0:31:10.240
<v Speaker 1>work your way down, floor by floor through the park. Anyway,

0:31:10.400 --> 0:31:14.040
<v Speaker 1>The park actually just opened and closed in nineteen seventy six.

0:31:14.120 --> 0:31:17.120
<v Speaker 1>Within five months it was open and then closed. It

0:31:17.160 --> 0:31:21.520
<v Speaker 1>was a spectacular failure. Now this wasn't because the attractions

0:31:21.520 --> 0:31:26.400
<v Speaker 1>weren't imaginative or creative. They were and four c was

0:31:26.440 --> 0:31:29.200
<v Speaker 1>a big part of that, having brought his expertise from

0:31:29.640 --> 0:31:33.040
<v Speaker 1>Web Enterprises to work on rides and sets and characters

0:31:33.080 --> 0:31:37.120
<v Speaker 1>for the new theme park. But it was poorly attended

0:31:37.200 --> 0:31:40.400
<v Speaker 1>and it was very expensive to run, and the money

0:31:40.440 --> 0:31:45.760
<v Speaker 1>ran out, and the Crofts tried to get the creditors

0:31:45.800 --> 0:31:49.120
<v Speaker 1>to hold off on demanding their money back so that

0:31:49.240 --> 0:31:52.880
<v Speaker 1>they could get a good footing, because they believed that

0:31:52.920 --> 0:31:56.720
<v Speaker 1>if they could get through the winter and into you

0:31:57.120 --> 0:32:00.640
<v Speaker 1>nineteen seventy seven, that they could turn the around. But

0:32:00.680 --> 0:32:03.000
<v Speaker 1>they weren't given that chance, and so the whole park

0:32:03.280 --> 0:32:08.080
<v Speaker 1>had to be shut down. Force received word from a

0:32:08.160 --> 0:32:11.680
<v Speaker 1>former colleague from way back in the Universal Products days

0:32:12.320 --> 0:32:16.640
<v Speaker 1>about a company that was producing a technology called micro phonographs.

0:32:17.200 --> 0:32:21.720
<v Speaker 1>So this company was called Microsonics originally, and the technology

0:32:21.840 --> 0:32:23.200
<v Speaker 1>was this small device.

0:32:23.360 --> 0:32:25.200
<v Speaker 2>It was like a small enough.

0:32:25.040 --> 0:32:29.640
<v Speaker 1>To be handheld. It looks like a little cassette player almost,

0:32:29.920 --> 0:32:33.960
<v Speaker 1>but instead of blaining cassettes, it actually played micro phonograph discs.

0:32:34.280 --> 0:32:37.880
<v Speaker 1>These discs were mounted on plastic plates and they would

0:32:37.880 --> 0:32:40.440
<v Speaker 1>actually be stationary inside the device. You would put the

0:32:40.480 --> 0:32:44.320
<v Speaker 1>plate inside the device and the stylus would be the

0:32:44.360 --> 0:32:47.240
<v Speaker 1>part that would move, so instead of the disc rotating

0:32:47.480 --> 0:32:50.320
<v Speaker 1>and the stylust just travels down the groove. The stylus

0:32:50.400 --> 0:32:53.120
<v Speaker 1>would rotate and go down the groove that way, and

0:32:53.200 --> 0:32:57.480
<v Speaker 1>the disc would stay, you know, stationary. It's kind of crazy,

0:32:58.280 --> 0:33:02.400
<v Speaker 1>but this whole technology spawned and another company called micro Sound,

0:33:02.600 --> 0:33:05.280
<v Speaker 1>and this is one that can foresee, was interested in.

0:33:05.640 --> 0:33:09.440
<v Speaker 1>So Microsound marketed this technology as a way to bring

0:33:10.040 --> 0:33:13.880
<v Speaker 1>sound to storybooks, among other things. So you would buy

0:33:14.120 --> 0:33:16.240
<v Speaker 1>a book and it would come with one of these

0:33:16.280 --> 0:33:19.040
<v Speaker 1>sound plates, and you would have this device.

0:33:19.440 --> 0:33:20.040
<v Speaker 2>You would put the.

0:33:20.000 --> 0:33:23.080
<v Speaker 1>Soundplate in the device and it would play little bits

0:33:23.120 --> 0:33:26.240
<v Speaker 1>that would you know, be incorporated into the book. Maybe

0:33:26.280 --> 0:33:27.960
<v Speaker 1>you would have a section of the book where you

0:33:27.960 --> 0:33:30.440
<v Speaker 1>were told to push play and it would play some

0:33:30.560 --> 0:33:34.160
<v Speaker 1>audio that was you know, related to the book, or

0:33:34.200 --> 0:33:36.640
<v Speaker 1>maybe it would actually read out part of the story.

0:33:37.080 --> 0:33:39.800
<v Speaker 1>The disc plates could only hold about a minute's worth

0:33:39.840 --> 0:33:43.600
<v Speaker 1>of sound each, but this would be fine for a

0:33:43.680 --> 0:33:46.440
<v Speaker 1>children's book. You might have a few to cover the

0:33:46.600 --> 0:33:48.640
<v Speaker 1>entirety of the book, but you know, the kids could

0:33:48.720 --> 0:33:51.040
<v Speaker 1>actually read along as they listened to the audio in

0:33:51.080 --> 0:33:54.760
<v Speaker 1>this little separate device. And four c's buddy thought that

0:33:54.840 --> 0:33:59.440
<v Speaker 1>the Simon Greep project might work well as a series

0:33:59.480 --> 0:34:01.720
<v Speaker 1>of books. He wasn't able to get it done as

0:34:01.760 --> 0:34:06.200
<v Speaker 1>a puppet show, but maybe he could make children's books

0:34:06.360 --> 0:34:11.360
<v Speaker 1>and incorporate this micro sound technology. Well, by this stage,

0:34:11.600 --> 0:34:14.280
<v Speaker 1>Foresty had decided to do some name swapping. He decided

0:34:14.320 --> 0:34:18.040
<v Speaker 1>Simeon Greek was not a good name for his protagonist,

0:34:18.520 --> 0:34:22.279
<v Speaker 1>and so he ended up taking the name of a

0:34:22.280 --> 0:34:26.120
<v Speaker 1>different character, that mushroom like character whose real name was

0:34:26.120 --> 0:34:31.000
<v Speaker 1>Teddy Ruxspin, but he was called Fearful. Well, forest was like,

0:34:31.040 --> 0:34:33.000
<v Speaker 1>teddy Ruxpin's a better name. I'm going to make that

0:34:33.080 --> 0:34:36.760
<v Speaker 1>the name of my protagonist, and so Simeon Greep became

0:34:37.000 --> 0:34:39.840
<v Speaker 1>teddy Ruxspin. He still wasn't a teddy Bear. He was

0:34:39.880 --> 0:34:43.000
<v Speaker 1>a little furry critter, but he didn't look particularly like

0:34:43.040 --> 0:34:47.279
<v Speaker 1>a teddy bear. So the character design remained pretty much

0:34:47.280 --> 0:34:50.160
<v Speaker 1>the same. It's just the name had changed. But there

0:34:50.160 --> 0:34:53.359
<v Speaker 1>were some business sheananigans going on in the background. Had

0:34:53.400 --> 0:34:55.960
<v Speaker 1>nothing to do with forc Foresy was a stand up guy,

0:34:56.840 --> 0:35:01.040
<v Speaker 1>but the business sheenanigans meant that an another company that

0:35:01.120 --> 0:35:05.239
<v Speaker 1>was using the exact same micro phonograph technology was able

0:35:05.280 --> 0:35:09.520
<v Speaker 1>to land a lucrative deal with Fisher Price and Microsound,

0:35:09.920 --> 0:35:14.440
<v Speaker 1>a competing company really had nowhere to go, so that

0:35:14.600 --> 0:35:17.520
<v Speaker 1>didn't end up going anywhere. However, in the process, Fores

0:35:17.719 --> 0:35:20.160
<v Speaker 1>learned a lot about the publishing world and children's books,

0:35:20.160 --> 0:35:23.840
<v Speaker 1>which would come in handy later on. That's foreshadowing forc

0:35:24.080 --> 0:35:26.600
<v Speaker 1>next joined up with a couple of creatives to form

0:35:26.640 --> 0:35:30.880
<v Speaker 1>a company called Brown Squirrel Productions, which set out to

0:35:30.920 --> 0:35:34.360
<v Speaker 1>try and get funding to produce several different projects, among

0:35:34.440 --> 0:35:38.759
<v Speaker 1>them Force's long imagined puppet series, The Adventures Now of

0:35:38.880 --> 0:35:43.080
<v Speaker 1>Teddy Ruxman. They worked up some more designs, they were

0:35:43.160 --> 0:35:45.400
<v Speaker 1>fined some characters, They even built out some of the

0:35:45.440 --> 0:35:47.759
<v Speaker 1>stuff they would need to produce the show and pitch

0:35:47.800 --> 0:35:50.520
<v Speaker 1>it to the networks, but again they came up driver

0:35:50.520 --> 0:35:53.000
<v Speaker 1>for funding. They went to Quaker Roads and tried to

0:35:53.000 --> 0:35:56.560
<v Speaker 1>get some money from them. Quaker Roats had previously bankrolled

0:35:56.600 --> 0:36:01.279
<v Speaker 1>the film Willy Wonkan, the chocolate factory. Quaker Roads was

0:36:01.320 --> 0:36:05.680
<v Speaker 1>not interested, and so they didn't really have anyone who

0:36:05.719 --> 0:36:09.160
<v Speaker 1>was willing to fund production so that they could shoot

0:36:09.160 --> 0:36:11.760
<v Speaker 1>a pilot. So they decided to do it themselves. Would y'all,

0:36:12.680 --> 0:36:16.000
<v Speaker 1>just so you know, don't do that. It almost never

0:36:16.040 --> 0:36:20.680
<v Speaker 1>works out anyway. They get together in nineteen seventy nine

0:36:21.120 --> 0:36:23.960
<v Speaker 1>to shoot the pilot for the Adventures of Teddy Ruckspin.

0:36:24.560 --> 0:36:28.080
<v Speaker 1>The puppets they made were really sophisticated. They were operated

0:36:28.080 --> 0:36:30.920
<v Speaker 1>by controls mounted on bars far beneath the puppets. So

0:36:31.280 --> 0:36:34.600
<v Speaker 1>like the bars fed cables down through them, and by

0:36:34.680 --> 0:36:37.800
<v Speaker 1>pulling on cables you could manipulate parts of the puppet.

0:36:38.239 --> 0:36:40.880
<v Speaker 1>So it's like a marionette, but in reverse right. A

0:36:40.920 --> 0:36:44.240
<v Speaker 1>marionette is suspended by strings and by pulling the strings

0:36:44.239 --> 0:36:47.000
<v Speaker 1>you can make the puppet move. In this case, the

0:36:47.040 --> 0:36:51.160
<v Speaker 1>puppet is mounted on essentially a pole, and various cables

0:36:51.200 --> 0:36:53.560
<v Speaker 1>are fed down through the pole, and the cables attached

0:36:53.600 --> 0:36:56.520
<v Speaker 1>to different features in the puppet, So pulling on the

0:36:56.520 --> 0:36:58.520
<v Speaker 1>cables you can do things like make the puppet blink

0:36:58.640 --> 0:37:01.600
<v Speaker 1>or make its mouth move. That's sort of stuff. But

0:37:01.920 --> 0:37:05.480
<v Speaker 1>like so many other attempts with this particular story the

0:37:05.480 --> 0:37:10.280
<v Speaker 1>Adventures of Teddy Ruxman, their efforts were in vain. They

0:37:11.080 --> 0:37:15.960
<v Speaker 1>produced a pilot and they showed it around, They sent

0:37:16.040 --> 0:37:18.719
<v Speaker 1>it to the networks, they sent it to brand new

0:37:18.760 --> 0:37:24.240
<v Speaker 1>cable companies like HBO and No One Bit and because

0:37:24.280 --> 0:37:27.000
<v Speaker 1>they had self funded the project and even had to

0:37:27.080 --> 0:37:30.960
<v Speaker 1>lean on you establishing credit to pay for some of it.

0:37:31.800 --> 0:37:34.440
<v Speaker 1>They were left footing the bill and so their partnership

0:37:34.520 --> 0:37:39.040
<v Speaker 1>ultimately dissolved and for C packed up his puppets. They

0:37:39.080 --> 0:37:41.520
<v Speaker 1>then went on to work in effects and production as

0:37:41.560 --> 0:37:44.520
<v Speaker 1>sort of a freelancer. He contributed his talents to some

0:37:44.600 --> 0:37:48.160
<v Speaker 1>big budget Las Vegas shows, including one that had a

0:37:48.239 --> 0:37:52.200
<v Speaker 1>forty foot long model of the Titanic that would sync

0:37:52.320 --> 0:37:55.520
<v Speaker 1>on command. He also did more work with sitt In

0:37:55.600 --> 0:37:59.439
<v Speaker 1>marty Croft. He worked on a project called Pizza Productions.

0:37:59.800 --> 0:38:03.719
<v Speaker 1>It was meant to be a way for pizza companies

0:38:03.719 --> 0:38:06.239
<v Speaker 1>that wanted to compete with like Chuck E. Cheese and

0:38:06.280 --> 0:38:10.920
<v Speaker 1>Showbiz Pizza to go and get animatronic figures that could

0:38:11.440 --> 0:38:13.640
<v Speaker 1>entertain in their restaurants.

0:38:14.640 --> 0:38:15.359
<v Speaker 2>So this was a.

0:38:15.280 --> 0:38:18.799
<v Speaker 1>Big thing in the eighties and the early to mid

0:38:18.800 --> 0:38:22.800
<v Speaker 1>eighties were these pizza places that had these animatronic shows

0:38:22.880 --> 0:38:23.239
<v Speaker 1>in them.

0:38:23.600 --> 0:38:24.640
<v Speaker 2>Showed His Pizza and Chuck E.

0:38:24.719 --> 0:38:26.239
<v Speaker 1>Cheese were the two that were best down and of

0:38:26.280 --> 0:38:29.600
<v Speaker 1>course Chuck E Cheese is still a thing, but yeah,

0:38:29.680 --> 0:38:33.080
<v Speaker 1>Sidy Marty Kroft tried to compete with Pizza Productions, looking

0:38:33.160 --> 0:38:35.760
<v Speaker 1>more to be like, you know, we'll create the product,

0:38:35.880 --> 0:38:38.520
<v Speaker 1>you just pay us and we'll install it in your place.

0:38:39.360 --> 0:38:43.160
<v Speaker 1>It didn't really work out, though, by the time that

0:38:43.600 --> 0:38:45.839
<v Speaker 1>you know, they were really ready to push it, that

0:38:46.000 --> 0:38:49.200
<v Speaker 1>trend was already kind of on the decline, and so

0:38:50.440 --> 0:38:54.840
<v Speaker 1>he for he did work on animatronics. He helped design

0:38:54.920 --> 0:38:58.759
<v Speaker 1>characters for the pizza production stuff, but it just didn't

0:38:59.320 --> 0:39:02.600
<v Speaker 1>go anywhere. But around the time he was working on this,

0:39:02.680 --> 0:39:07.920
<v Speaker 1>he was starting to think about making animatronics portable. At

0:39:07.920 --> 0:39:12.040
<v Speaker 1>this stage, all animatronic figures were bolted to stages and stuff.

0:39:12.400 --> 0:39:16.160
<v Speaker 1>You couldn't move them around, So he was thinking, what

0:39:16.239 --> 0:39:21.160
<v Speaker 1>if you could incorporate animatronics into something that could freely

0:39:21.280 --> 0:39:24.280
<v Speaker 1>move about his space. Now, initially he was not intending

0:39:24.280 --> 0:39:27.279
<v Speaker 1>this to be a toy. Instead, fos was thinking about

0:39:27.400 --> 0:39:31.279
<v Speaker 1>fully costumed characters at places like theme parks. Like if

0:39:31.320 --> 0:39:35.000
<v Speaker 1>you go to disney World or Disneyland and you see

0:39:35.000 --> 0:39:38.600
<v Speaker 1>like Tigger, you know, Tiggers covered in head to toe, right,

0:39:38.680 --> 0:39:42.400
<v Speaker 1>it's it's a costume that it fully envelops the performer inside.

0:39:43.080 --> 0:39:46.640
<v Speaker 1>And they these performers are very expressive, but they are

0:39:46.719 --> 0:39:49.360
<v Speaker 1>limited by the costumes.

0:39:49.440 --> 0:39:49.600
<v Speaker 2>Right.

0:39:49.600 --> 0:39:52.960
<v Speaker 1>The costumes can't do everything that someone could do if

0:39:52.960 --> 0:39:55.120
<v Speaker 1>they were just appearing as a face character. You know,

0:39:55.160 --> 0:39:58.160
<v Speaker 1>they can't speak. Some of them could do things like

0:39:58.400 --> 0:40:02.000
<v Speaker 1>open and close their eyes and open and close their mouths,

0:40:02.000 --> 0:40:05.520
<v Speaker 1>but they couldn't actually talk. So forest He started to

0:40:05.560 --> 0:40:07.960
<v Speaker 1>think about an approach that would allow performers to use

0:40:08.000 --> 0:40:12.560
<v Speaker 1>pre programmed sequences built into a system that could be

0:40:12.840 --> 0:40:16.080
<v Speaker 1>housed inside a costume that would let them do all

0:40:16.080 --> 0:40:20.560
<v Speaker 1>sorts of performances. So the performer would still be inside

0:40:20.560 --> 0:40:24.440
<v Speaker 1>the costume and still move the body, but a program

0:40:24.920 --> 0:40:29.000
<v Speaker 1>would control mechanisms in the head and maybe also include

0:40:29.200 --> 0:40:32.480
<v Speaker 1>a speaker built into the costume to project audio and

0:40:32.560 --> 0:40:35.880
<v Speaker 1>create a more robust performance that could go anywhere and

0:40:35.960 --> 0:40:39.360
<v Speaker 1>not just be secured to a stage. So ken Foresty

0:40:39.440 --> 0:40:42.840
<v Speaker 1>met another engineer named William Munn who was developing robots

0:40:42.840 --> 0:40:46.000
<v Speaker 1>for film and TV productions, and together they started to

0:40:46.000 --> 0:40:49.960
<v Speaker 1>work on this kind of idea, you know, simplifying animatronics

0:40:50.040 --> 0:40:53.160
<v Speaker 1>a little, because one, you're going to have a human

0:40:53.160 --> 0:40:55.919
<v Speaker 1>being in this costume, and two, by simplifying you keep

0:40:55.960 --> 0:41:00.600
<v Speaker 1>complexity and cost down at a manageable level. So then

0:41:01.040 --> 0:41:06.319
<v Speaker 1>ken Foresty creates a company called Alchemy two. Meanwhile, his

0:41:06.520 --> 0:41:10.040
<v Speaker 1>old employer two times over, the Walt Disney Company, is

0:41:10.040 --> 0:41:12.920
<v Speaker 1>getting ready to launch the Disney Channel, which is going

0:41:12.960 --> 0:41:16.560
<v Speaker 1>to have various programming on it sixteen hours a day.

0:41:17.239 --> 0:41:21.360
<v Speaker 1>So fores petitions to be the builder of costumes for

0:41:21.440 --> 0:41:25.840
<v Speaker 1>a live action Winnie the Pooh series, and he says

0:41:26.000 --> 0:41:30.480
<v Speaker 1>he'll make sophisticated animatronic costumes that will have more expression

0:41:31.120 --> 0:41:34.239
<v Speaker 1>in them than just a static costume that you might

0:41:34.239 --> 0:41:36.759
<v Speaker 1>see in the parks. So he offers to create a

0:41:36.800 --> 0:41:39.680
<v Speaker 1>Winnie the Pooh costume to kind of show his technology

0:41:39.719 --> 0:41:43.160
<v Speaker 1>to the Disney Channel, and the Disney Channel at that

0:41:43.160 --> 0:41:45.400
<v Speaker 1>point was pretty skeptical that he would be able to

0:41:45.400 --> 0:41:47.400
<v Speaker 1>pull this off, especially since at the time he was

0:41:47.400 --> 0:41:50.400
<v Speaker 1>a one man operation. And then he says, if you

0:41:50.560 --> 0:41:53.000
<v Speaker 1>like it, you can agree to pay me for it

0:41:53.080 --> 0:41:56.520
<v Speaker 1>and to hire me on to create all the other characters.

0:41:57.040 --> 0:42:01.880
<v Speaker 1>So they move forward and then force hires on several people,

0:42:01.960 --> 0:42:04.320
<v Speaker 1>some of whom he had worked with in the past

0:42:04.560 --> 0:42:08.800
<v Speaker 1>is Imagineers, and they developed the prototype for the Winnie

0:42:08.840 --> 0:42:12.759
<v Speaker 1>the Pooh costume. The Disney Channel executives love it. They

0:42:12.800 --> 0:42:15.640
<v Speaker 1>see it, They're like, wow, this really is what we need.

0:42:16.280 --> 0:42:19.640
<v Speaker 1>And so Alchemy too lands a contract and gets to

0:42:19.719 --> 0:42:23.200
<v Speaker 1>work in Earnest on the various characters from the Winnie

0:42:23.200 --> 0:42:28.520
<v Speaker 1>the Pooh live action series, so you know, Typically these

0:42:28.960 --> 0:42:32.640
<v Speaker 1>character heads had something like a bicycle helmet to serve

0:42:32.680 --> 0:42:35.919
<v Speaker 1>as the foundation, and then mounted to this helmet would

0:42:35.960 --> 0:42:39.600
<v Speaker 1>be this sort of aluminum frame, and the aluminum frame

0:42:39.600 --> 0:42:43.520
<v Speaker 1>would hold the various servos and other components needed to

0:42:43.880 --> 0:42:49.400
<v Speaker 1>move different facial features. At Forest also used instructions stored

0:42:49.440 --> 0:42:53.279
<v Speaker 1>on magnetic tape and sent wirelessly to micro controllers in

0:42:53.360 --> 0:42:57.279
<v Speaker 1>the helmets, which would allow the operations to be in

0:42:57.400 --> 0:43:01.719
<v Speaker 1>sync with audio. So the audio would be saved on

0:43:02.960 --> 0:43:07.640
<v Speaker 1>several tracks of magnetic tape. The instructions to the helmets

0:43:08.120 --> 0:43:11.319
<v Speaker 1>would be saved on a separate track in sync with

0:43:11.480 --> 0:43:15.080
<v Speaker 1>the audio. So this meant all that puppeteering for the

0:43:15.120 --> 0:43:17.920
<v Speaker 1>mouths would be automatic. The character heads were kind of

0:43:17.920 --> 0:43:21.320
<v Speaker 1>a more sophisticated version of the old audio animatronic idea

0:43:21.880 --> 0:43:25.359
<v Speaker 1>that powered the Tiki Room decades earlier. There were no

0:43:25.400 --> 0:43:28.560
<v Speaker 1>pneumatics or anything like that, but again, it was marrying

0:43:28.840 --> 0:43:33.760
<v Speaker 1>audio with the operating instructions. It's just that Fource's version

0:43:33.960 --> 0:43:36.560
<v Speaker 1>was a little more complicated than making a metal read

0:43:36.760 --> 0:43:42.840
<v Speaker 1>vibrate to complete a circuit. The performers also had additional

0:43:42.880 --> 0:43:46.319
<v Speaker 1>controls for the head. Typically they would have a series

0:43:46.360 --> 0:43:48.120
<v Speaker 1>of switches mounted on gloves.

0:43:48.719 --> 0:43:48.880
<v Speaker 2>You know.

0:43:48.920 --> 0:43:52.080
<v Speaker 1>The hands for these characters were these big mitten like things,

0:43:52.120 --> 0:43:57.239
<v Speaker 1>so the performers could use their hands inside these mittens

0:43:57.760 --> 0:44:00.560
<v Speaker 1>to operate little switches that were mounted on the palms

0:44:00.560 --> 0:44:05.240
<v Speaker 1>of their hands on gloves inside the character, and pushing

0:44:05.280 --> 0:44:08.480
<v Speaker 1>a switch would create a specific movement like maybe blinking

0:44:08.520 --> 0:44:11.880
<v Speaker 1>an eye or moving ears or something along those lines.

0:44:12.200 --> 0:44:14.520
<v Speaker 1>So they would just have to remember which switches controlled

0:44:14.560 --> 0:44:17.799
<v Speaker 1>specific motions and make that part of their performance. So

0:44:17.800 --> 0:44:20.719
<v Speaker 1>some of the puppeteering was done by the performers themselves,

0:44:20.960 --> 0:44:24.120
<v Speaker 1>some of the puppeteering was done through this pre programmed

0:44:24.160 --> 0:44:29.000
<v Speaker 1>audio track. Four c's Alchemy two started to do some

0:44:29.080 --> 0:44:33.960
<v Speaker 1>pretty decent business. They built animatronics for family destinations including

0:44:34.000 --> 0:44:36.720
<v Speaker 1>like restaurants and mall installations and more.

0:44:37.239 --> 0:44:40.399
<v Speaker 2>Because again this was a bit of a trend at this.

0:44:40.440 --> 0:44:43.680
<v Speaker 1>Point in the in the eighties, like everyone was interested

0:44:43.719 --> 0:44:47.880
<v Speaker 1>in getting these animatronics, some of which were more impressive

0:44:47.880 --> 0:44:52.560
<v Speaker 1>than others, some of which were terrifying and and kind

0:44:52.560 --> 0:44:56.160
<v Speaker 1>of the subject of of a wonderful YouTube video. So

0:44:56.640 --> 0:44:58.839
<v Speaker 1>I would say that five Nights of Freddy's wouldn't even

0:44:58.880 --> 0:45:04.560
<v Speaker 1>be a series without this era of creativity. Let's say

0:45:04.800 --> 0:45:08.080
<v Speaker 1>that's the kind way of putting it. Forest's team also

0:45:08.160 --> 0:45:10.400
<v Speaker 1>worked on effects that were in a couple of movies,

0:45:11.000 --> 0:45:14.279
<v Speaker 1>and Forese got to mentor his coworkers and found great

0:45:14.400 --> 0:45:21.000
<v Speaker 1>joy in finding people and encouraging them and growing their talents.

0:45:21.040 --> 0:45:25.399
<v Speaker 1>Everyone in the docuseries who talks about Ken Foresy makes

0:45:25.400 --> 0:45:28.680
<v Speaker 1>it very clear that they loved him and his style

0:45:28.719 --> 0:45:33.040
<v Speaker 1>of leadership. They said he was very modest and quiet,

0:45:33.640 --> 0:45:38.040
<v Speaker 1>but very encouraging, and that he believed in his colleagues

0:45:38.280 --> 0:45:40.680
<v Speaker 1>and that, you know, it was just a it feels

0:45:40.760 --> 0:45:44.279
<v Speaker 1>like it was just a really wholesome work environment. That's

0:45:44.280 --> 0:45:47.000
<v Speaker 1>the best word I can use for it. He also

0:45:47.160 --> 0:45:51.320
<v Speaker 1>kept coming up with ideas for various products, not just animatronics,

0:45:51.400 --> 0:45:55.240
<v Speaker 1>and that included toys. So he kept a sketchbook where

0:45:55.280 --> 0:45:56.879
<v Speaker 1>he would come up with an idea and he would

0:45:56.880 --> 0:46:00.600
<v Speaker 1>sketch it out, and then often his team would take

0:46:00.640 --> 0:46:02.800
<v Speaker 1>ideas from that sketchbook and try to figure out a

0:46:02.840 --> 0:46:05.319
<v Speaker 1>way to actually make them into a real thing, like

0:46:05.360 --> 0:46:09.720
<v Speaker 1>a prototype. One idea was based off the technology Alchemy

0:46:09.719 --> 0:46:14.520
<v Speaker 1>Too developed for those free roaming animatronic costumes, so Force

0:46:14.760 --> 0:46:18.080
<v Speaker 1>wanted to create a toy that would essentially miniaturize the

0:46:18.120 --> 0:46:21.719
<v Speaker 1>technology that was used for those costumes down to a

0:46:21.760 --> 0:46:24.759
<v Speaker 1>plush animal form factor. This would give the toy the

0:46:24.800 --> 0:46:29.080
<v Speaker 1>ability to move its facial features, and when paired with

0:46:29.160 --> 0:46:33.880
<v Speaker 1>a cassette tape that would have both audio and operational

0:46:33.880 --> 0:46:38.240
<v Speaker 1>commands recorded to it, it could give this plush animal

0:46:38.560 --> 0:46:42.759
<v Speaker 1>the ability to apparently speak and sing. The mouth would

0:46:42.840 --> 0:46:47.000
<v Speaker 1>move in conjunction with the words. It would be like

0:46:47.040 --> 0:46:51.000
<v Speaker 1>you would have your own personal animatronic figure. And so

0:46:51.200 --> 0:46:56.640
<v Speaker 1>the very very long journey of the ideation of Teddy

0:46:56.719 --> 0:47:01.799
<v Speaker 1>Rexman to the actual creation of the toy started to

0:47:01.960 --> 0:47:06.319
<v Speaker 1>come together into something that kids of the eighties would recognize.

0:47:06.800 --> 0:47:10.719
<v Speaker 1>But we're not there yet, because this story really is

0:47:11.440 --> 0:47:16.439
<v Speaker 1>full of twists and turns. So we're gonna take one

0:47:16.440 --> 0:47:19.680
<v Speaker 1>more quick break. When we come back, we're gonna talk

0:47:19.760 --> 0:47:24.480
<v Speaker 1>a little bit more about what went into the creation

0:47:24.800 --> 0:47:29.759
<v Speaker 1>of Teddy Ruxxban the toy, and that character's impact on

0:47:30.280 --> 0:47:33.480
<v Speaker 1>the nineteen eighties. But first, let's take this break to

0:47:33.520 --> 0:47:47.360
<v Speaker 1>think our sponsors. All right, So, ken Voresy is looking

0:47:47.360 --> 0:47:51.440
<v Speaker 1>at the possibility of creating a plush animal character that

0:47:51.680 --> 0:47:55.960
<v Speaker 1>is able to use this sort of animatronic approach and

0:47:56.080 --> 0:47:59.759
<v Speaker 1>to use cassette tapes to have the instructions on how

0:47:59.800 --> 0:48:02.840
<v Speaker 1>to to you know, move the mouth at the right moment.

0:48:03.480 --> 0:48:06.480
<v Speaker 1>Like that's the genesis of the idea. Now, initially he

0:48:06.600 --> 0:48:11.160
<v Speaker 1>was thinking about creating licensed characters, like, not not licensed

0:48:11.200 --> 0:48:14.360
<v Speaker 1>characters from him, but to license characters from other companies

0:48:15.200 --> 0:48:20.960
<v Speaker 1>and to secure retail deals with big outlets like Sears

0:48:21.040 --> 0:48:23.319
<v Speaker 1>at the time. So the idea was that, all right,

0:48:23.560 --> 0:48:26.720
<v Speaker 1>I'm going to try and license, say, Winnie the Pooh

0:48:26.920 --> 0:48:29.759
<v Speaker 1>from the Walt Disney Company, and I'm going to try

0:48:29.800 --> 0:48:33.520
<v Speaker 1>and secure a deal with Sears to agree to a

0:48:33.560 --> 0:48:36.200
<v Speaker 1>certain number of units, and that will give me the

0:48:36.200 --> 0:48:39.160
<v Speaker 1>money to pay the licensing fee, to develop the technology

0:48:39.640 --> 0:48:42.759
<v Speaker 1>and to create the product that ultimately will then be

0:48:42.840 --> 0:48:45.960
<v Speaker 1>sold in Seers. Everyone will be happy and we'll all

0:48:46.000 --> 0:48:49.920
<v Speaker 1>become millionaires. So as initial write up of this idea

0:48:50.080 --> 0:48:53.439
<v Speaker 1>mentions Walt Disney by name, like the Disney Company by name,

0:48:54.000 --> 0:48:57.800
<v Speaker 1>and that the Winnie the Pooh property would be ideal

0:48:57.840 --> 0:49:00.640
<v Speaker 1>for this because you could create a whole series of books,

0:49:00.840 --> 0:49:04.040
<v Speaker 1>read along books for little kids, and Winnie the Pooh

0:49:04.080 --> 0:49:06.480
<v Speaker 1>could read stories to the little kids. You have the

0:49:06.520 --> 0:49:08.799
<v Speaker 1>cassette tapes, got the story on it. Whennie the Pooh

0:49:08.840 --> 0:49:11.200
<v Speaker 1>reads it, the kid can follow along with the book.

0:49:11.560 --> 0:49:18.160
<v Speaker 1>Amazing idea, except Disney wasn't interested. The whole toy was

0:49:18.200 --> 0:49:21.360
<v Speaker 1>going to need to be battery powered. Obviously you couldn't

0:49:21.400 --> 0:49:23.759
<v Speaker 1>have like big cables going to it or anything. You

0:49:23.800 --> 0:49:27.719
<v Speaker 1>aren't going to have industrial batteries at your disposal. So

0:49:28.239 --> 0:49:30.040
<v Speaker 1>a lot of money was going to be needed to

0:49:30.160 --> 0:49:33.160
<v Speaker 1>actually fund the development of this. The idea was sound,

0:49:33.520 --> 0:49:37.000
<v Speaker 1>but to actually produce it was going to take some cash.

0:49:37.200 --> 0:49:39.800
<v Speaker 1>And since Disney was like, no, I'm not interested, it

0:49:40.560 --> 0:49:43.640
<v Speaker 1>really meant there was nowhere to go from there. So

0:49:43.760 --> 0:49:45.839
<v Speaker 1>then for Si and his team try to figure out

0:49:45.880 --> 0:49:51.000
<v Speaker 1>ways to, you know, perhaps go a different route, because

0:49:51.000 --> 0:49:52.799
<v Speaker 1>if Disney wasn't going to be interested, they had to

0:49:52.800 --> 0:49:57.040
<v Speaker 1>find somewhere else to get the money. They In the meantime,

0:49:57.080 --> 0:50:00.640
<v Speaker 1>they were still working on this technology, ways to make

0:50:00.680 --> 0:50:03.319
<v Speaker 1>it as lightweight as possible, because obviously you don't want

0:50:03.360 --> 0:50:07.640
<v Speaker 1>your plush toy towaigh twenty pounds, and if it's going

0:50:07.719 --> 0:50:09.600
<v Speaker 1>to have a tape deck in it, that's going to

0:50:09.640 --> 0:50:10.600
<v Speaker 1>add a lot to the weight.

0:50:10.880 --> 0:50:11.439
<v Speaker 2>Just from that.

0:50:11.760 --> 0:50:13.799
<v Speaker 1>So you wanted to have lightweight materials.

0:50:13.960 --> 0:50:14.840
<v Speaker 2>You also didn't.

0:50:14.640 --> 0:50:18.960
<v Speaker 1>Want to have mechanical systems that would, you know, be dangerous.

0:50:19.000 --> 0:50:23.000
<v Speaker 1>He didn't want a kid to stick their finger in

0:50:23.000 --> 0:50:25.359
<v Speaker 1>Winnie the Pooh's mouth and Winnie the Pooh ends up

0:50:25.480 --> 0:50:27.520
<v Speaker 1>mauling the kid and chewing the finger off.

0:50:27.560 --> 0:50:28.600
<v Speaker 2>That would be a bad thing.

0:50:29.800 --> 0:50:33.919
<v Speaker 1>Technically, Disney would probably frown on that. So their team

0:50:33.960 --> 0:50:36.719
<v Speaker 1>was still working on the technology over at Alchemy too.

0:50:37.120 --> 0:50:41.479
<v Speaker 1>But as I said, the Disney deal didn't move forward force.

0:50:41.520 --> 0:50:44.320
<v Speaker 1>He decided to go with a Teddy Bear form factor

0:50:44.400 --> 0:50:47.640
<v Speaker 1>at that point. He still did not move to Teddy

0:50:47.719 --> 0:50:52.399
<v Speaker 1>Ruxsman yet. Teddy Ruxsman was a separate idea. It did

0:50:52.440 --> 0:50:54.960
<v Speaker 1>not cross over here. But he was thinking about a

0:50:55.000 --> 0:50:58.680
<v Speaker 1>Teddy Bear form factor because the teddy Bear is obviously

0:50:58.760 --> 0:51:03.040
<v Speaker 1>a familiar and belo loved staple in children's toys. Right,

0:51:03.160 --> 0:51:06.240
<v Speaker 1>everyone knows what a teddy Bear is. And so Alchemy

0:51:06.280 --> 0:51:11.400
<v Speaker 1>two ended up buying a Teddy Bear, gutting it, replacing

0:51:11.400 --> 0:51:14.880
<v Speaker 1>it with mechanical parts, like the insides with mechanical parts,

0:51:15.280 --> 0:51:21.400
<v Speaker 1>and they called this monstrosity Joey Bear. This was just

0:51:21.400 --> 0:51:23.879
<v Speaker 1>sort of a work of proof of concept kind of thing.

0:51:24.280 --> 0:51:27.600
<v Speaker 1>So Joey Bear would have the mechanics and the tape

0:51:27.640 --> 0:51:30.600
<v Speaker 1>deck built into it, so you have a tape deck

0:51:30.640 --> 0:51:31.960
<v Speaker 1>as part of the toys.

0:51:32.000 --> 0:51:32.600
<v Speaker 2>In it's back.

0:51:33.200 --> 0:51:36.520
<v Speaker 1>You'd place a tape in push play, and then that

0:51:36.560 --> 0:51:39.800
<v Speaker 1>would drive the animations that you would see.

0:51:41.840 --> 0:51:43.520
<v Speaker 2>And they had.

0:51:43.360 --> 0:51:45.480
<v Speaker 1>A bunch of different ideas for what kind of stories

0:51:45.520 --> 0:51:47.920
<v Speaker 1>the bear could tell, like Goldilocks and the Three Bears

0:51:47.960 --> 0:51:51.080
<v Speaker 1>was an obvious one. And it would also have a

0:51:51.120 --> 0:51:53.960
<v Speaker 1>speaker on the inside, so Joey Bear when he spoke,

0:51:54.000 --> 0:51:56.680
<v Speaker 1>you could actually hear him tell the story and see

0:51:56.680 --> 0:51:59.000
<v Speaker 1>his little mouth move and move his eyes and all

0:51:59.000 --> 0:52:04.120
<v Speaker 1>that kind of stuff. One of Vorsi's colleagues, however, questioned

0:52:04.640 --> 0:52:09.080
<v Speaker 1>the concept of Joeybear. He argued that without something special

0:52:09.760 --> 0:52:13.360
<v Speaker 1>about the bear itself, without some sort of personality hook,

0:52:13.800 --> 0:52:16.560
<v Speaker 1>without something to set it apart from just being a

0:52:16.600 --> 0:52:20.200
<v Speaker 1>teddy bear, there wouldn't be enough there for kids to

0:52:20.239 --> 0:52:22.920
<v Speaker 1>really care about it. I mean, yes, it would appear

0:52:22.960 --> 0:52:26.000
<v Speaker 1>to be able to sing and talk, which is huge,

0:52:26.800 --> 0:52:30.960
<v Speaker 1>but if there's no other personality there, then it might

0:52:31.000 --> 0:52:33.920
<v Speaker 1>be too generic and it might not be enough to

0:52:34.400 --> 0:52:38.440
<v Speaker 1>capture kids attention. And if you know, whatever they were

0:52:38.440 --> 0:52:40.440
<v Speaker 1>going to sell this thing for it was going to

0:52:40.480 --> 0:52:43.799
<v Speaker 1>be a lot more than your typical teddy Bear. So

0:52:44.000 --> 0:52:48.920
<v Speaker 1>the toy needed to have something in its personality and

0:52:49.360 --> 0:52:54.319
<v Speaker 1>approach that would really appeal to kids. And if it's

0:52:54.360 --> 0:52:56.239
<v Speaker 1>just a teddy Bear, well there are a lot of

0:52:56.239 --> 0:52:58.000
<v Speaker 1>other Teddy Bears out there that aren't going to cost

0:52:58.040 --> 0:53:03.040
<v Speaker 1>fifty dollars or more. So Force was kind of, you know,

0:53:03.080 --> 0:53:04.640
<v Speaker 1>the wind was taken out of his sales a bit,

0:53:04.680 --> 0:53:09.799
<v Speaker 1>but he also felt that the criticism was correct, and

0:53:09.840 --> 0:53:13.640
<v Speaker 1>that's when his world's collided and he chose to bring

0:53:13.680 --> 0:53:17.560
<v Speaker 1>into alignment this project to make an animatronic toy for

0:53:17.680 --> 0:53:22.600
<v Speaker 1>children with his decades old concept of the Adventures of

0:53:22.640 --> 0:53:25.320
<v Speaker 1>Teddy Ruxpin, the thing that was supposed to be a

0:53:25.360 --> 0:53:27.520
<v Speaker 1>puppet show and then was going to be a series

0:53:27.560 --> 0:53:31.080
<v Speaker 1>of children's books. So he changed the design of the

0:53:31.160 --> 0:53:35.560
<v Speaker 1>character Teddy Ruxpin from just being this furry little fantasy

0:53:35.600 --> 0:53:39.200
<v Speaker 1>creature into one that looked a lot more like a

0:53:39.239 --> 0:53:43.960
<v Speaker 1>Teddy bear. And this is why Illiops Illiops being the

0:53:44.000 --> 0:53:47.400
<v Speaker 1>species that Teddy Ruxpin is, that's why they look like

0:53:47.440 --> 0:53:50.200
<v Speaker 1>teddy bears. It was a practical decision that had little

0:53:50.239 --> 0:53:53.120
<v Speaker 1>to do with the name Teddy Ruxpin. It's so interesting

0:53:53.120 --> 0:53:57.520
<v Speaker 1>to me that Teddy Ruxbin was independently arrived at from

0:53:57.560 --> 0:54:00.680
<v Speaker 1>it being a Teddy bear like creature. So for the

0:54:00.719 --> 0:54:06.280
<v Speaker 1>first time, Force actually had a decent shot of getting

0:54:06.320 --> 0:54:10.000
<v Speaker 1>this vision, this idea of this character and this fantasy

0:54:10.160 --> 0:54:15.320
<v Speaker 1>world into an actual thing that other people could enjoy,

0:54:15.640 --> 0:54:18.200
<v Speaker 1>not just the people he worked with or the people

0:54:18.200 --> 0:54:22.120
<v Speaker 1>in his family, but the world at large. So over

0:54:22.160 --> 0:54:24.640
<v Speaker 1>the years, Forc had gone from this concept of this

0:54:24.680 --> 0:54:28.440
<v Speaker 1>puppet show with nearly forty episodes to there was a

0:54:28.480 --> 0:54:31.680
<v Speaker 1>time where he was pushing it as a ninety minute special.

0:54:31.800 --> 0:54:34.360
<v Speaker 1>That was when he was trying to get networks or

0:54:34.400 --> 0:54:38.480
<v Speaker 1>even HBO to sign on to it. That version condensed

0:54:38.520 --> 0:54:41.840
<v Speaker 1>a lot of the story elements that had been broken

0:54:41.880 --> 0:54:45.200
<v Speaker 1>out into those forty episode ideas into a single narrative,

0:54:45.840 --> 0:54:49.040
<v Speaker 1>and now he was thinking about adapting the story for

0:54:49.160 --> 0:54:52.160
<v Speaker 1>a series of story books that would have an accompanying

0:54:52.280 --> 0:54:55.759
<v Speaker 1>cassette tape, with each episode lasting about twenty minutes. So

0:54:55.760 --> 0:54:57.279
<v Speaker 1>it's kind of like he was going back to the

0:54:57.360 --> 0:55:01.600
<v Speaker 1>drawing board, back to the format of those early puppet shows,

0:55:01.719 --> 0:55:06.280
<v Speaker 1>versus the ninety minute special he had worked on briefly

0:55:06.320 --> 0:55:09.520
<v Speaker 1>in the late seventies. So in many ways he would

0:55:09.560 --> 0:55:13.160
<v Speaker 1>reapproach the story and divide it back up so that

0:55:13.320 --> 0:55:16.680
<v Speaker 1>you would have these individual adventures that were connected by

0:55:17.200 --> 0:55:21.480
<v Speaker 1>a larger narrative arc, but one where it's much more episodic, right,

0:55:21.680 --> 0:55:25.000
<v Speaker 1>like each episode is its own individual thing, sort of

0:55:25.040 --> 0:55:28.600
<v Speaker 1>the way the puppet Show was meant to be. So

0:55:29.719 --> 0:55:33.800
<v Speaker 1>Force had this huge wealth of lore to draw from

0:55:33.840 --> 0:55:37.359
<v Speaker 1>because he had been developing the story idea for more

0:55:37.400 --> 0:55:40.399
<v Speaker 1>than twenty years at that point, and he still went

0:55:40.640 --> 0:55:43.560
<v Speaker 1>in and fleshed more things out, like he built in

0:55:43.680 --> 0:55:47.239
<v Speaker 1>more details in the world that he had created. But

0:55:47.320 --> 0:55:49.360
<v Speaker 1>the bones had been there for a very long time.

0:55:49.760 --> 0:55:52.359
<v Speaker 1>So by the fall of nineteen eighty four, Alchemy two

0:55:52.800 --> 0:55:56.720
<v Speaker 1>had developed a working prototype of Teddy Ruxsman. It didn't

0:55:56.760 --> 0:55:59.080
<v Speaker 1>look like the final Teddy Rucksman doll that would come

0:55:59.120 --> 0:56:04.879
<v Speaker 1>out the next year, but it was a good working prototype. Now,

0:56:04.880 --> 0:56:08.960
<v Speaker 1>at that time, Alchemy two was hitting a rough patch financially,

0:56:09.200 --> 0:56:11.880
<v Speaker 1>like they were in a cash flow crisis. In fact,

0:56:12.360 --> 0:56:14.960
<v Speaker 1>they were in danger of folding. They had gotten to

0:56:15.000 --> 0:56:16.719
<v Speaker 1>a point where they weren't going to be able to

0:56:16.719 --> 0:56:20.879
<v Speaker 1>make payroll. But four C's team believed in him and

0:56:21.320 --> 0:56:23.440
<v Speaker 1>in the work of Alchemy two, and they agreed to

0:56:23.480 --> 0:56:27.719
<v Speaker 1>continue working. They were taking like essentially half pay so

0:56:27.760 --> 0:56:30.520
<v Speaker 1>that the company could continue to operate, and they wouldn't

0:56:30.640 --> 0:56:35.760
<v Speaker 1>you go without anything, but they rather than leave the company,

0:56:36.160 --> 0:56:39.400
<v Speaker 1>they tried to keep on working while taking less money.

0:56:39.880 --> 0:56:42.960
<v Speaker 1>Hasbro expressed interest, and that could have been a huge,

0:56:43.080 --> 0:56:48.080
<v Speaker 1>huge thing. I mean, Hasbro being an enormous toy company. However,

0:56:48.360 --> 0:56:50.200
<v Speaker 1>Hasbro thought that it was going.

0:56:50.080 --> 0:56:52.600
<v Speaker 2>To take like three years to bring.

0:56:52.480 --> 0:56:57.879
<v Speaker 1>The product to the market, and that would not work

0:56:57.920 --> 0:57:00.560
<v Speaker 1>for Alchemy two. The company wouldn't be able to hold

0:57:00.600 --> 0:57:02.880
<v Speaker 1>out that long. It would have been bankrupt.

0:57:02.520 --> 0:57:04.080
<v Speaker 2>Before three years were up.

0:57:04.880 --> 0:57:08.480
<v Speaker 1>So Forc kind of had to turn down that offer,

0:57:08.560 --> 0:57:11.400
<v Speaker 1>even though that must have been a very difficult decision,

0:57:11.520 --> 0:57:15.319
<v Speaker 1>because like, even though you know you can't make it,

0:57:15.320 --> 0:57:18.720
<v Speaker 1>Hasbro being the company, it's hard to just walk away

0:57:18.720 --> 0:57:22.560
<v Speaker 1>from that. So Forc then starts reaching out to other people,

0:57:22.600 --> 0:57:24.480
<v Speaker 1>just trying to see if you can find sub investor

0:57:25.080 --> 0:57:29.200
<v Speaker 1>who will pour some money into the project and allow

0:57:29.240 --> 0:57:30.720
<v Speaker 1>it to get to a point where it can become

0:57:30.760 --> 0:57:33.440
<v Speaker 1>an actual thing. And he reaches out to a former

0:57:33.520 --> 0:57:36.120
<v Speaker 1>executive who had retired at the ripe old age of

0:57:36.200 --> 0:57:40.240
<v Speaker 1>thirty seven, a guy named Don Kingsborough. By the way,

0:57:40.320 --> 0:57:44.720
<v Speaker 1>Kingsborough still working today in as an executive in the

0:57:44.760 --> 0:57:50.320
<v Speaker 1>tech space. But yeah, he had originally retired at thirty

0:57:50.360 --> 0:57:54.160
<v Speaker 1>seven years old. So who is Kingsborough. Well, in the

0:57:54.240 --> 0:57:57.040
<v Speaker 1>nineteen seventies and the early nineteen eighties, he was the

0:57:57.120 --> 0:58:03.400
<v Speaker 1>president of a little company called Atari, and he stopped

0:58:03.400 --> 0:58:05.960
<v Speaker 1>being president of Atari in nineteen eighty three, you know,

0:58:06.280 --> 0:58:08.920
<v Speaker 1>the same year when video games home video games kind

0:58:08.920 --> 0:58:11.040
<v Speaker 1>of stopped being a thing in the United States. There's

0:58:11.080 --> 0:58:15.280
<v Speaker 1>this big video game crash. But Kingsboro he got out

0:58:15.480 --> 0:58:18.480
<v Speaker 1>and made a lot of money, so he was able

0:58:18.480 --> 0:58:22.640
<v Speaker 1>to retire and kind of sidestep some of the worst

0:58:22.840 --> 0:58:26.600
<v Speaker 1>drama that unfolded in the wake of the video game crash.

0:58:27.080 --> 0:58:31.200
<v Speaker 1>Forese got in touch with him, and Don Kingsborough agreed

0:58:31.280 --> 0:58:36.200
<v Speaker 1>somewhat reluctantly to hear Force's sales pitch. So Kingsborough flies

0:58:36.240 --> 0:58:40.520
<v Speaker 1>back to California and he meets with Force, who hands

0:58:40.600 --> 0:58:44.880
<v Speaker 1>him a prototype and this teddy bear starts to speak

0:58:45.320 --> 0:58:50.160
<v Speaker 1>and sing to Don Kingsborough, and immediately he was enchanted

0:58:50.200 --> 0:58:53.160
<v Speaker 1>by it. So Foresy was hoping that he could get

0:58:53.200 --> 0:58:57.240
<v Speaker 1>Don Kingsborough to invest in the project. Instead, Kingsborough says, no,

0:58:57.520 --> 0:58:59.480
<v Speaker 1>I don't want to give you money. I want to

0:58:59.520 --> 0:59:03.440
<v Speaker 1>actually make this a's according to the docu series I

0:59:03.520 --> 0:59:06.040
<v Speaker 1>was talking about earlier in this episode. So by mid

0:59:06.160 --> 0:59:09.919
<v Speaker 1>February nineteen eighty five, Alchemy two and Kingsboro enter into

0:59:09.960 --> 0:59:14.880
<v Speaker 1>an agreement for the licensing rights to Teddy Ruxsman and AnimagiC,

0:59:14.920 --> 0:59:19.360
<v Speaker 1>which is the technology that Alchemy two had named that

0:59:19.480 --> 0:59:24.520
<v Speaker 1>actually animated Teddy Ruxsman. Kingsboro goes on to contact some

0:59:24.840 --> 0:59:29.320
<v Speaker 1>entrepreneurs to kind of form a partnership, and he demonstrates

0:59:29.360 --> 0:59:35.080
<v Speaker 1>the prototype which consistently wows other business leaders, and they

0:59:35.600 --> 0:59:38.320
<v Speaker 1>form a new company called Worlds of Wonder. So you

0:59:38.320 --> 0:59:41.439
<v Speaker 1>have Alchemy two, which is actually doing the technology side

0:59:41.440 --> 0:59:43.960
<v Speaker 1>of things, the development, and you have Worlds of Wonder

0:59:44.160 --> 0:59:46.200
<v Speaker 1>that's going to be the company that produces the final

0:59:46.240 --> 0:59:50.120
<v Speaker 1>product and sells it. They go out as Worlds of

0:59:50.160 --> 0:59:53.880
<v Speaker 1>Wonder and they seek funding for Teddy Ruxbin and it

0:59:53.920 --> 0:59:56.960
<v Speaker 1>becomes a joint project between Worlds of Wonder at Alchemy two.

0:59:57.800 --> 1:00:01.080
<v Speaker 1>By the way, the name Worlds of w Under was

1:00:01.120 --> 1:00:05.480
<v Speaker 1>reportedly reverse engineered because Don Kingsborough had come up with

1:00:05.520 --> 1:00:10.560
<v Speaker 1>the acronym. First, he wanted the acronym WOW because if

1:00:10.600 --> 1:00:14.800
<v Speaker 1>it were on a stock listing, people would take notice,

1:00:14.840 --> 1:00:18.200
<v Speaker 1>like if the stock is called Wow, that might be

1:00:18.400 --> 1:00:23.919
<v Speaker 1>enough to push the value. So very very salesperson kind

1:00:23.920 --> 1:00:25.880
<v Speaker 1>of pitched to that, and then.

1:00:25.880 --> 1:00:27.720
<v Speaker 2>Once he figured out that he wanted.

1:00:27.400 --> 1:00:29.600
<v Speaker 1>Wow, he had to work backwards to say what does

1:00:29.640 --> 1:00:32.960
<v Speaker 1>the WOW stand for. That's when they eventually got to

1:00:33.320 --> 1:00:36.200
<v Speaker 1>Worlds of Wonder. So the Worlds of Wonder version of

1:00:36.240 --> 1:00:39.880
<v Speaker 1>Teddy Rucksman would build from the foundation of this prototype.

1:00:40.000 --> 1:00:43.120
<v Speaker 1>They made some changes in order to make it production ready.

1:00:43.200 --> 1:00:45.600
<v Speaker 1>They wanted it to be as easy to produce, as

1:00:45.760 --> 1:00:48.440
<v Speaker 1>cheap to produce as possible, so that you have a

1:00:48.480 --> 1:00:50.880
<v Speaker 1>good profit margin on these things. You know, you've got

1:00:50.880 --> 1:00:53.920
<v Speaker 1>some expensive components going in there, so you want to

1:00:53.960 --> 1:00:57.160
<v Speaker 1>try and control costs as best you can. So part

1:00:57.200 --> 1:00:59.960
<v Speaker 1>of that was sourcing very cheap tape decks that could

1:01:00.120 --> 1:01:03.760
<v Speaker 1>be used as the tape deck incorporated into a Teddy ruckspin.

1:01:04.480 --> 1:01:07.520
<v Speaker 1>They used a technology that in the docu series they

1:01:07.600 --> 1:01:12.200
<v Speaker 1>refer to as being servo like, so no an actual servo,

1:01:12.320 --> 1:01:14.439
<v Speaker 1>but these would be the little electric motors that would

1:01:14.560 --> 1:01:16.480
<v Speaker 1>drive the facial movements.

1:01:16.960 --> 1:01:17.680
<v Speaker 2>In the character.

1:01:17.760 --> 1:01:21.240
<v Speaker 1>I think originally they had three of these inside the

1:01:21.280 --> 1:01:24.760
<v Speaker 1>heads of the characters, and then more recent versions have

1:01:24.840 --> 1:01:29.200
<v Speaker 1>reduced that down to two. Worlds of Wonder got its

1:01:29.240 --> 1:01:32.960
<v Speaker 1>funding received about fifteen million dollars in investments from the

1:01:33.000 --> 1:01:37.960
<v Speaker 1>Abercrombie family. Alchemy two was able to keep going because

1:01:37.960 --> 1:01:40.480
<v Speaker 1>now they had a fresh influx of cash they were

1:01:41.000 --> 1:01:45.400
<v Speaker 1>developing the technology. It reinvigorated the company and in fact

1:01:45.400 --> 1:01:48.120
<v Speaker 1>they had to hire people on in order to meet

1:01:48.160 --> 1:01:52.960
<v Speaker 1>the demand of now being responsible for creating a toy

1:01:52.960 --> 1:01:55.560
<v Speaker 1>that was going to become an honest to goodness product.

1:01:56.000 --> 1:01:58.240
<v Speaker 1>They had to bring more help on. So it was

1:01:58.320 --> 1:02:01.880
<v Speaker 1>the reversal of fortune in the best way. So they

1:02:01.920 --> 1:02:05.080
<v Speaker 1>start working on fleshing out the world of Teddy Ruxspan.

1:02:05.200 --> 1:02:08.720
<v Speaker 1>They start working on writing the books, thirteen books for

1:02:08.800 --> 1:02:12.320
<v Speaker 1>the first six months, which would also require recording the

1:02:12.400 --> 1:02:18.080
<v Speaker 1>cassette versions recording original music for these these books. Philip

1:02:18.120 --> 1:02:20.560
<v Speaker 1>Baron gets hired on to become the voice of Teddy

1:02:20.640 --> 1:02:24.280
<v Speaker 1>Ruxsbin and he would record the audio that was used

1:02:24.280 --> 1:02:27.760
<v Speaker 1>on cassette tapes. So when you watch those classic commercials,

1:02:27.880 --> 1:02:31.000
<v Speaker 1>it's Philip Baron's voice you hear on them to program

1:02:31.000 --> 1:02:31.600
<v Speaker 1>the movements.

1:02:32.120 --> 1:02:33.080
<v Speaker 2>This was really cool.

1:02:33.120 --> 1:02:35.880
<v Speaker 1>So you know, you would lay down the audio track,

1:02:36.360 --> 1:02:39.440
<v Speaker 1>so Philip Baron would go in and record his audio

1:02:40.000 --> 1:02:43.640
<v Speaker 1>for a Teddy ruxsmin book. This would then be handed

1:02:43.640 --> 1:02:47.120
<v Speaker 1>over to puppeteers who would take the audio track. They

1:02:47.120 --> 1:02:50.040
<v Speaker 1>would play it back, and they would use digital controls

1:02:50.160 --> 1:02:52.800
<v Speaker 1>similar to what you would find on a remote control car.

1:02:53.440 --> 1:02:59.160
<v Speaker 1>They would use that to send direct commands to a

1:02:59.560 --> 1:03:02.240
<v Speaker 1>puppet head. It would just be the head. You didn't

1:03:02.280 --> 1:03:04.320
<v Speaker 1>need the whole body of Teddy Ruckspin, but you have

1:03:04.440 --> 1:03:07.160
<v Speaker 1>essentially like a Teddy Ruckspin head mounted on a pole

1:03:07.840 --> 1:03:11.800
<v Speaker 1>with cables going to it, and using this little control panel,

1:03:12.080 --> 1:03:14.120
<v Speaker 1>you could make the mouth open and closed, and you

1:03:14.160 --> 1:03:16.440
<v Speaker 1>could do the same with like eyes. And so what

1:03:16.480 --> 1:03:18.920
<v Speaker 1>they'd do is they'd run the audio track and then

1:03:18.920 --> 1:03:22.680
<v Speaker 1>the puppeteer would move the digital controls in time with

1:03:22.800 --> 1:03:28.160
<v Speaker 1>the audio track, and those inputs would be recorded onto

1:03:28.200 --> 1:03:31.400
<v Speaker 1>the magnetic tape on a separate track. So this is

1:03:31.440 --> 1:03:35.040
<v Speaker 1>what would be then transferred to the cassettes and it

1:03:35.040 --> 1:03:37.480
<v Speaker 1>would play back both the audio and the instructions that

1:03:37.480 --> 1:03:42.760
<v Speaker 1>the puppeteer had made while matching the soundtrack to the

1:03:43.080 --> 1:03:46.880
<v Speaker 1>character's movements. My sister is a professional puppeteer, so to me,

1:03:46.960 --> 1:03:50.439
<v Speaker 1>this is just one of those really fascinating elements of

1:03:50.640 --> 1:03:55.880
<v Speaker 1>the creation of Teddy Ruckspin. So Hasbro had said it

1:03:55.880 --> 1:03:58.440
<v Speaker 1>would take three years to get Teddy Ruckspin to a

1:03:58.480 --> 1:04:01.360
<v Speaker 1>point where they could put it on the market. The

1:04:01.520 --> 1:04:04.200
<v Speaker 1>Alchemy two in Worlds of Wonder did it in less

1:04:04.200 --> 1:04:07.439
<v Speaker 1>than a year. In fact, in September nineteen eighty five,

1:04:07.480 --> 1:04:10.480
<v Speaker 1>remember they had signed the agreement in mid February nineteen

1:04:10.480 --> 1:04:14.440
<v Speaker 1>eighty five. September nineteen eighty five, Worlds of Wonder holds

1:04:14.480 --> 1:04:18.360
<v Speaker 1>a debut of the Teddy Rouxsbin toy in Central Park

1:04:18.440 --> 1:04:21.400
<v Speaker 1>in New York City, with Teddy Rouxsbin actually doing some

1:04:21.480 --> 1:04:23.640
<v Speaker 1>of the presenting. It was very cute. You can actually

1:04:23.720 --> 1:04:27.360
<v Speaker 1>see this in the docu series. They had a very

1:04:27.360 --> 1:04:30.439
<v Speaker 1>expensive toy on their hands because when Teddy Rrouxsbin would

1:04:30.480 --> 1:04:34.360
<v Speaker 1>hit store shelves, it had the price tag of seventy

1:04:34.480 --> 1:04:39.280
<v Speaker 1>dollars essentially, and each additional book with cassette would cost

1:04:39.320 --> 1:04:42.840
<v Speaker 1>twenty dollars. You would get one Teddy Ruxspin in the

1:04:42.840 --> 1:04:46.680
<v Speaker 1>airship with the base toy, but if you wanted more

1:04:46.720 --> 1:04:48.560
<v Speaker 1>than one, you had to pay twenty bucks a pop,

1:04:49.120 --> 1:04:53.080
<v Speaker 1>which means, if we adjust for inflation, Teddy Ruxsbin would

1:04:53.080 --> 1:04:56.560
<v Speaker 1>cost you about two hundred dollars today to buy, and

1:04:56.600 --> 1:05:00.160
<v Speaker 1>then each book would cost around fifty six dollars to buy,

1:05:00.560 --> 1:05:04.680
<v Speaker 1>which is pretty darn expensive. And even with that high

1:05:04.680 --> 1:05:08.280
<v Speaker 1>price tag, Teddy Rucksman became something of a phenomenon. Although

1:05:08.360 --> 1:05:12.640
<v Speaker 1>only briefly, it was highly in demand. It became the

1:05:12.680 --> 1:05:15.680
<v Speaker 1>most popular toy for the end of nineteen eighty five

1:05:15.840 --> 1:05:20.120
<v Speaker 1>and maintained its position for nineteen eighty six. Like, this

1:05:20.280 --> 1:05:24.840
<v Speaker 1>was a toy that was well marketed. Kids loved the

1:05:24.960 --> 1:05:26.400
<v Speaker 1>idea of it.

1:05:26.400 --> 1:05:27.360
<v Speaker 2>It was fascinating.

1:05:27.400 --> 1:05:32.760
<v Speaker 1>Anyone who was into animatronics would automatically be really charmed

1:05:32.840 --> 1:05:35.280
<v Speaker 1>by this toy. Like it used to be something that

1:05:35.320 --> 1:05:37.680
<v Speaker 1>you would only see if you went to a theme

1:05:37.760 --> 1:05:40.320
<v Speaker 1>park or a place like Chuck E Cheese, and now

1:05:40.360 --> 1:05:43.640
<v Speaker 1>you could actually own one. It was really cool. A

1:05:43.640 --> 1:05:46.280
<v Speaker 1>lot of people thought, oh, I could put my uh,

1:05:46.640 --> 1:05:49.760
<v Speaker 1>you know, Black Sabbath cassette tape in here and have

1:05:50.080 --> 1:05:54.960
<v Speaker 1>Teddy Ruxsban rocking out. Didn't work because the operational instructions

1:05:55.000 --> 1:05:58.720
<v Speaker 1>wouldn't be present on Black Sabbath. No one Black Sabbath

1:05:58.720 --> 1:06:02.800
<v Speaker 1>didn't think to include a track that was just operational

1:06:02.840 --> 1:06:05.200
<v Speaker 1>instructions for teddy Ruxpan, which is really a shame because

1:06:05.200 --> 1:06:08.000
<v Speaker 1>that would have been amazing. But no, because that information

1:06:08.080 --> 1:06:11.040
<v Speaker 1>wasn't there. You could play it like it would work

1:06:11.080 --> 1:06:14.440
<v Speaker 1>as like a Teddy Bear shaped speaker, but it wouldn't.

1:06:14.800 --> 1:06:18.840
<v Speaker 1>Teddy Ruxban wouldn't be singing along, so didn't quite get

1:06:18.840 --> 1:06:24.000
<v Speaker 1>to that level. Now, there was something else that was

1:06:24.040 --> 1:06:27.840
<v Speaker 1>on the rise that would ultimately steal some of the

1:06:27.880 --> 1:06:31.959
<v Speaker 1>thunder from Teddy Ruxsman, and that was the Nintendo Entertainment System.

1:06:32.600 --> 1:06:35.880
<v Speaker 1>The video game crash from nineteen eighty three had really

1:06:35.920 --> 1:06:38.280
<v Speaker 1>depressed the video game market to a point where a

1:06:38.280 --> 1:06:40.000
<v Speaker 1>lot of people just figured it was never going to

1:06:40.040 --> 1:06:42.560
<v Speaker 1>be a thing again, that it was just a fluke.

1:06:43.120 --> 1:06:45.160
<v Speaker 1>There was something that happened in the late seventies early

1:06:45.200 --> 1:06:49.439
<v Speaker 1>eighties and would never come back around. Nintendo proved them wrong, right.

1:06:49.560 --> 1:06:53.200
<v Speaker 1>Nintendo created a product that people actually wanted. But this

1:06:53.280 --> 1:06:56.880
<v Speaker 1>also meant Teddy ruxbin Star was on the decline, and

1:06:56.920 --> 1:06:59.720
<v Speaker 1>it had only been out for a little bit more

1:06:59.720 --> 1:07:04.400
<v Speaker 1>than a year. Worlds of Wonder overextended itself. They had

1:07:05.520 --> 1:07:08.480
<v Speaker 1>incorrectly predicted there was going to be increased demand for

1:07:08.560 --> 1:07:11.920
<v Speaker 1>Teddy Ruxsban in nineteen eighty seven, and as a result,

1:07:11.920 --> 1:07:17.640
<v Speaker 1>they overextended themselves financially, and they ultimately spent too much

1:07:17.760 --> 1:07:22.240
<v Speaker 1>and didn't generate enough revenue, and by nineteen eighty eight

1:07:22.560 --> 1:07:26.120
<v Speaker 1>they were going into bankruptcy, and then by nineteen ninety

1:07:26.160 --> 1:07:30.200
<v Speaker 1>one they ceased to be. Hasbro swooped in and acquired

1:07:30.240 --> 1:07:32.720
<v Speaker 1>the rights to Ruxman, which is again it's funny because

1:07:32.720 --> 1:07:36.600
<v Speaker 1>Hasbro had the chance of doing that earlier, but Force

1:07:36.800 --> 1:07:39.200
<v Speaker 1>wasn't able to take that opportunity, so Hasbro came in

1:07:39.920 --> 1:07:46.240
<v Speaker 1>got the licensing rights. Around nineteen ninety six, they stopped

1:07:46.240 --> 1:07:50.040
<v Speaker 1>producing Teddy Ruxsban. There just wasn't enough demand. In nineteen

1:07:50.080 --> 1:07:53.280
<v Speaker 1>ninety eight, a company called Yes Entertainment secured licensing rights,

1:07:53.280 --> 1:07:57.760
<v Speaker 1>but only briefly. Something happened that made that fall apart,

1:07:57.960 --> 1:07:59.920
<v Speaker 1>and I'm sure it might even be covered in the docuse,

1:08:00.360 --> 1:08:02.760
<v Speaker 1>but I wasn't able to watch all ten hours of

1:08:02.760 --> 1:08:05.440
<v Speaker 1>it in preparation for this episode, so I don't know yet.

1:08:06.080 --> 1:08:07.400
<v Speaker 1>I do plan to watch the rest of it, by

1:08:07.440 --> 1:08:10.040
<v Speaker 1>the way, because it is quite good. Teddy Ruxbin would

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<v Speaker 1>resurface again in two thousand and five, then it faded

1:08:13.640 --> 1:08:16.760
<v Speaker 1>away again and now it's back. It came back in

1:08:16.760 --> 1:08:20.320
<v Speaker 1>twenty seventeen. It's a different toy now. Instead of using

1:08:20.360 --> 1:08:24.080
<v Speaker 1>cassette tapes, it actually pairs with an app, because of

1:08:24.120 --> 1:08:26.160
<v Speaker 1>course it does, but that means that, you know, you

1:08:26.880 --> 1:08:30.519
<v Speaker 1>can use the app to play with the toy and

1:08:30.640 --> 1:08:34.759
<v Speaker 1>to have it read out stories and you're not limited

1:08:34.800 --> 1:08:37.240
<v Speaker 1>to whatever happens to be in stock. Right, Because it's

1:08:37.240 --> 1:08:39.600
<v Speaker 1>an app, it's way easier to get access to the

1:08:39.640 --> 1:08:44.320
<v Speaker 1>material you want. So yeah, that's the story of Teddy

1:08:44.400 --> 1:08:49.760
<v Speaker 1>Ruxsman's origins, which again pretty intense, like so much had

1:08:49.760 --> 1:08:52.720
<v Speaker 1>to come together for that toy to become a thing,

1:08:53.760 --> 1:08:57.280
<v Speaker 1>and it really was an iconic toy in the mid

1:08:57.360 --> 1:08:58.880
<v Speaker 1>nineteen eighties. Like I said, if I had just been

1:08:58.920 --> 1:09:02.000
<v Speaker 1>a little bit younger, I probably would have wanted one myself,

1:09:02.560 --> 1:09:05.479
<v Speaker 1>but at that stage I was wanting other stuff. I

1:09:05.479 --> 1:09:07.880
<v Speaker 1>couldn't tell you what I wanted at age ten, I can't.

1:09:08.320 --> 1:09:09.120
<v Speaker 2>Maybe I don't.

1:09:09.000 --> 1:09:13.240
<v Speaker 1>Know Ghostbusters stuff. Maybe I don't know, but yeah, it was.

1:09:14.920 --> 1:09:17.480
<v Speaker 1>It was really one of those that made a huge splash,

1:09:17.640 --> 1:09:21.160
<v Speaker 1>Like this technology looked like it was next generation stuff

1:09:21.840 --> 1:09:25.080
<v Speaker 1>when it came out, and when you start to learn

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<v Speaker 1>the full story about what went into the creation of

1:09:28.920 --> 1:09:33.160
<v Speaker 1>that toy and the work of ken Force and sort

1:09:33.160 --> 1:09:38.160
<v Speaker 1>of his very gentle approach toward work and creativity, you

1:09:38.240 --> 1:09:39.720
<v Speaker 1>get a new appreciation for it.

1:09:40.720 --> 1:09:41.720
<v Speaker 2>I hope you enjoyed this.

1:09:42.280 --> 1:09:45.080
<v Speaker 1>I know is a long episode, again a fraction of

1:09:45.120 --> 1:09:48.760
<v Speaker 1>the length of the docu series, which goes into much, much,

1:09:48.840 --> 1:09:52.679
<v Speaker 1>much more detail about ken Force's life, his work, and

1:09:53.360 --> 1:09:57.400
<v Speaker 1>especially the lore of Teddy Ruxxman. There are entire sections

1:09:57.400 --> 1:10:00.920
<v Speaker 1>that are dedicated just to fleshing out what that's how

1:10:00.960 --> 1:10:04.599
<v Speaker 1>that story coalesced. I highly recommend checking that out. Again,

1:10:04.640 --> 1:10:08.679
<v Speaker 1>it's on YouTube and you can find that by doing

1:10:08.720 --> 1:10:13.080
<v Speaker 1>a quick search about Teddy Ruxman and ken Foresy And yeah,

1:10:13.439 --> 1:10:15.679
<v Speaker 1>you should check it out if you're at all interested

1:10:15.720 --> 1:10:19.640
<v Speaker 1>in this topic. That's it for this epic episode. I

1:10:19.680 --> 1:10:22.559
<v Speaker 1>hope you are all well and I will talk to

1:10:22.560 --> 1:10:33.120
<v Speaker 1>you again really soon. Tech Stuff is an iHeartRadio production.

1:10:33.439 --> 1:10:38.480
<v Speaker 1>For more podcasts from iHeartRadio, visit the iHeartRadio app, Apple Podcasts,

1:10:38.600 --> 1:10:44.120
<v Speaker 1>or wherever you listen to your favorite shows.