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Right? 0:01:38.600 --> 0:01:38.880 Yeah? 0:01:38.920 --> 0:01:41.440 So okay, what are the steps? Can you walk us 0:01:41.440 --> 0:01:44.040 through the steps of how to start a nonprofit? 0:01:44.360 --> 0:01:46.119 Five to oh one ced three yep? 0:01:46.720 --> 0:01:48.840 Okay, So the first thing is you don't have to 0:01:48.920 --> 0:01:50.200 have a five on one C three. 0:01:50.240 --> 0:01:51.960 Can you just explain what a five oh one C three. 0:01:52.240 --> 0:01:55.520 So a five on one C three allows you, according 0:01:55.560 --> 0:01:58.320 to the IRS, to be tax exempt, which then allows 0:01:58.400 --> 0:02:01.720 all donors to write off anything that they contribute to 0:02:01.760 --> 0:02:06.320 your organization. It's very important if you need large amounts 0:02:06.320 --> 0:02:09.480 of funding. If you don't and what you're trying to 0:02:09.600 --> 0:02:12.520 do can get by on like a fifteen hundred dollars 0:02:12.520 --> 0:02:15.400 budget or a two thousand dollars budget, you don't need 0:02:15.440 --> 0:02:16.239 the five on one. 0:02:16.080 --> 0:02:18.360 C three that budget monthly or annually. 0:02:18.320 --> 0:02:21.200 Annually, there's you know, it just depends on what you're 0:02:21.200 --> 0:02:24.280 budgeting for. You know, some people have a plant project 0:02:24.320 --> 0:02:26.480 and they just want to plant things a couple times 0:02:26.520 --> 0:02:28.320 a year. It just depends on what you're doing. 0:02:28.400 --> 0:02:30.840 Yeah, I was told something like that. The process is 0:02:30.960 --> 0:02:33.200 very long, Like it dependent on how much you need. 0:02:33.240 --> 0:02:36.280 So like you can apply for the five one C 0:02:36.480 --> 0:02:40.360 three if you're making if you're anticipating having ten thousand 0:02:40.400 --> 0:02:42.720 dollars or less, Yeah, that's the initial one. But if 0:02:42.760 --> 0:02:45.200 you're planning more that that process takes a lot longer. 0:02:45.360 --> 0:02:48.800 It does. And I actually so we incorporated the organization 0:02:48.880 --> 0:02:50.320 and then we filed for the five on one C 0:02:50.480 --> 0:02:53.200 three at the same time and it was about three 0:02:53.280 --> 0:02:55.720 or four months later I planned our first annual fundraiser 0:02:55.800 --> 0:02:58.200 because we needed the funding to really get started on 0:02:58.200 --> 0:03:01.120 what we were trying to accomplish. And in my mind, 0:03:01.160 --> 0:03:03.520 I'm thinking, if you look online, it tells you you 0:03:03.520 --> 0:03:05.280 can get approved for a five to one S three 0:03:05.320 --> 0:03:09.680 between two to twelve months. So of course I'm always thinking, 0:03:09.720 --> 0:03:11.799 I'm always being optimistic, and I'm like, well, three to 0:03:11.880 --> 0:03:14.600 four we might make it. We didn't, so we did 0:03:14.600 --> 0:03:16.440 the first fundraiser, and of course people are going to 0:03:16.480 --> 0:03:19.760 get very minimal amounts because they can't write it off, 0:03:19.880 --> 0:03:23.040 and it's a it's a huge incentive for any donor 0:03:23.240 --> 0:03:25.960 to know that not only am I helping this cause, 0:03:26.080 --> 0:03:28.679 but I can also it'll help me with my taxes. 0:03:29.720 --> 0:03:31.720 So we didn't get it approved in time, but we 0:03:31.800 --> 0:03:33.200 ended up getting it a year later. 0:03:34.280 --> 0:03:36.200 So, all right, what's the process to get a five 0:03:36.200 --> 0:03:37.600 on one C three? Like, what do you have to do? 0:03:38.200 --> 0:03:42.480 There's a long application. There's a long application, and you 0:03:42.600 --> 0:03:46.160 have to be organized and have everything you have to 0:03:46.280 --> 0:03:49.040 You have to answer with as many details as possible 0:03:49.360 --> 0:03:52.440 if you want to get approved without questions. First from 0:03:52.480 --> 0:03:56.800 the IRS, so mission statement, you need a mission statement. 0:03:57.200 --> 0:03:59.400 You need the name everything that you would need to 0:03:59.440 --> 0:04:01.680 do to start a business. You have to be very 0:04:01.720 --> 0:04:04.240 clear about what you're doing. And when I say mission statement, 0:04:04.240 --> 0:04:07.400 it's funny I'm remembering this now. We the IRS actually 0:04:07.480 --> 0:04:09.560 came back and said that our mission statement was too 0:04:09.600 --> 0:04:12.040 broad and that's why we didn't get approved the first 0:04:12.040 --> 0:04:15.360 time around. I think the initial mission statement was to 0:04:15.520 --> 0:04:18.960 help foster and homeless youth self comfort. That could mean anything. 0:04:19.279 --> 0:04:22.040 So then we had to go in and revise the mission, 0:04:23.000 --> 0:04:26.200 apply with the state to change that and then resubmit 0:04:26.240 --> 0:04:27.919 the application for the five on one C three. 0:04:28.080 --> 0:04:29.599 Is this something that you did yourself or did you 0:04:30.040 --> 0:04:30.960 have lawyers involved? 0:04:31.120 --> 0:04:34.039 I hired help. Yeah, definitely hired help. And I would 0:04:34.040 --> 0:04:37.599 recommend if anybody doesn't already have that experience in the 0:04:37.640 --> 0:04:42.360 nonprofit sector, hire where you need, especially when it comes 0:04:42.400 --> 0:04:46.520 to accounting, get the support so that the first time 0:04:46.560 --> 0:04:48.360 around you're not making those mistakes. 0:04:48.440 --> 0:04:51.680 So when you had the narrow value mission statement, like 0:04:51.720 --> 0:04:53.640 what was your revised mission statement? 0:04:53.839 --> 0:04:57.760 So now the mission statement is helping foster and homeless 0:04:57.839 --> 0:05:02.080 youth self comfort by providing comfort items for bedtime and 0:05:02.200 --> 0:05:04.600 programs that inspires them to self. 0:05:04.360 --> 0:05:08.719 Soothe and that was okay, all right. So you have that, 0:05:09.080 --> 0:05:11.560 you have to set it up as a business like you. 0:05:11.480 --> 0:05:15.080 Have like an LLC setup, not not an LLC. But 0:05:15.080 --> 0:05:17.880 it's the same steps of like having to You don't 0:05:17.880 --> 0:05:21.600 have to trademark, but I highly recommend it because the 0:05:21.640 --> 0:05:24.520 work of a nonprofit easily inspires someone else to want 0:05:24.520 --> 0:05:26.920 to do similar work, and they can. They can take 0:05:26.960 --> 0:05:28.800 your name and do it in another state if they 0:05:28.839 --> 0:05:33.839 want to, so trademarking, I highly recommend filing for the 0:05:33.880 --> 0:05:35.880 setup for the nonprofit the same way you would with 0:05:35.920 --> 0:05:39.200 the LLC for your state, and then applying for that 0:05:39.240 --> 0:05:42.880 five on one C three early if you expect or 0:05:42.920 --> 0:05:47.400 if you want to receive large funds, Yes, there's a fee. 0:05:47.440 --> 0:05:49.640 There's a fee for every application, so you have to 0:05:49.640 --> 0:05:52.080 have some funds to get started. When I applied in 0:05:52.080 --> 0:05:54.560 twenty twelve, I think that the five on one three 0:05:54.600 --> 0:05:57.160 application was like eight hundred dollars. I'm not sure if 0:05:57.200 --> 0:05:59.680 it's increased since then, but yes, you definitely need something 0:06:00.160 --> 0:06:00.760 to get started. 0:06:00.839 --> 0:06:03.600 Okay, so you do the application, you get well as 0:06:03.640 --> 0:06:05.920 the five oh one C three is going through the process, 0:06:05.920 --> 0:06:08.000 because they could take up to a year. What what 0:06:08.080 --> 0:06:09.640 else do you need to get off the ground to 0:06:09.640 --> 0:06:13.240 start the actual charity everything. 0:06:13.400 --> 0:06:17.800 So you need a website, you need a marketing plan, 0:06:18.640 --> 0:06:19.920 you need a business plan. 0:06:19.839 --> 0:06:21.920 Marketing plan. Can can we talk about that? Yeah? 0:06:21.960 --> 0:06:24.080 Because all right, how do you now before you even 0:06:24.120 --> 0:06:26.640 go into that, Like, this is you and someone up 0:06:26.680 --> 0:06:28.080 like the co Like who. 0:06:27.880 --> 0:06:28.520 Else is doing this? 0:06:28.720 --> 0:06:31.080 So the co founder was my mother, but no she 0:06:32.080 --> 0:06:34.000 she was living her best life in Florida. So my 0:06:34.040 --> 0:06:38.919 mom was not involved in, you know, actually getting the 0:06:39.040 --> 0:06:41.200 organization started. I was doing this on my own with 0:06:41.200 --> 0:06:45.160 the help of friends who believed in me and the organization. 0:06:45.279 --> 0:06:48.200 So that's the next step in like and I'll get 0:06:48.240 --> 0:06:51.159 back to marketing. But you need you need a marketing plan, 0:06:51.240 --> 0:06:54.760 you need a business plan, you need a board of directors. 0:06:55.360 --> 0:06:57.279 You need people that are going to hold you accountable, 0:06:57.560 --> 0:07:00.640 which most people don't know. So when you're applying for 0:07:00.680 --> 0:07:02.839 this paperwork, you can't just put your name on it. 0:07:02.920 --> 0:07:05.680 If people are giving donations, the IRS wants to know 0:07:05.720 --> 0:07:08.479 who else is tracking these dollars to make sure that 0:07:08.600 --> 0:07:11.320 you're not out here spending these these funds in the 0:07:11.360 --> 0:07:14.160 wrong way. So when I first started, and I think 0:07:14.160 --> 0:07:17.080 most people when they start nonprofits, it's usually people that 0:07:17.120 --> 0:07:20.160 are very connected to you as well as the mission, 0:07:20.240 --> 0:07:22.440 and so they'll sign on to support you. And that's 0:07:22.520 --> 0:07:25.840 usually how the board starts and then eventually it grows. 0:07:26.000 --> 0:07:28.880 You have to have a boarder director. Yes, people three 0:07:30.080 --> 0:07:31.120 no negotiate, you have to. 0:07:31.280 --> 0:07:31.760 You have to. 0:07:32.640 --> 0:07:34.560 They have to have titles or just board director. 0:07:35.680 --> 0:07:37.880 Yes. And they need titles. So you need a president, 0:07:38.440 --> 0:07:40.200 you need a treasurer, you need a secretary. 0:07:40.280 --> 0:07:42.840 And that's New York State's to end it a federal 0:07:42.920 --> 0:07:43.480 New York state. 0:07:43.640 --> 0:07:48.320 Okay, so all right, you have those three people. Those 0:07:48.320 --> 0:07:50.160 people have to actually be active. 0:07:52.040 --> 0:07:55.200 They should be active. So here's the thing. It's like 0:07:55.760 --> 0:08:01.320 it kindly recommended because they're putting themselves on aligne by 0:08:01.360 --> 0:08:04.440 signing that paperwork. Right, So if you have someone signed 0:08:04.440 --> 0:08:06.440 as a secretary and it's your cousin, but they're not 0:08:06.520 --> 0:08:09.720 actually doing the work. If you get audited or there's 0:08:09.760 --> 0:08:11.760 an issue, they're going to come looking for you and 0:08:11.800 --> 0:08:14.560 your cousin. So everybody should understand how serious it is 0:08:14.600 --> 0:08:16.040 when they are signing that paperwork. 0:08:16.480 --> 0:08:19.240 Okay, can we talk about marketing? Yeah, so how do 0:08:19.280 --> 0:08:22.040 you put together marketing plan for a nonprofit or it's 0:08:22.040 --> 0:08:25.200 because it's different, right, Like we're marketing let's say we 0:08:25.240 --> 0:08:28.560 want to market our podcast, right, or you're marketing a product. Right, 0:08:29.080 --> 0:08:33.760 it's a little different than marketing for a nonprofit because 0:08:33.760 --> 0:08:37.040 it's charity. Yeah, so it's like you got it. It's 0:08:37.120 --> 0:08:39.240 kind of in my opinion, it's it's a little delicate 0:08:40.160 --> 0:08:43.480 because you don't want to make it seem like you're 0:08:43.559 --> 0:08:46.520 selling something. But obviously you need funds. We're gonna talk 0:08:46.559 --> 0:08:49.360 about fundraising, but you need funds, So how do you 0:08:49.440 --> 0:08:50.400 how do you how do you do that? 0:08:50.480 --> 0:08:51.880 Like how do you market for a charity? 0:08:52.520 --> 0:08:55.280 I think the two most important things to consider when 0:08:55.360 --> 0:08:59.640 marketing is who is your target audience? And then also 0:09:00.240 --> 0:09:03.000 what are your donors need to see and understand in 0:09:03.120 --> 0:09:07.079 order to give? So the more your donors know, the 0:09:07.120 --> 0:09:11.240 more they will give. Period. Making sure that in everything 0:09:11.280 --> 0:09:14.720 that you do, whether it's just utilizing social media, that 0:09:14.840 --> 0:09:19.360 every image, every caption, every meme, everything that you're sharing 0:09:19.720 --> 0:09:23.920 explains the mission clearly. Transparency is the number one thing. 0:09:24.000 --> 0:09:28.440 And trying to solicit donors marketing, so making sure that 0:09:28.640 --> 0:09:32.240 you are marketing towards the people that you need to 0:09:32.280 --> 0:09:35.920 do the service. Right. So when I started this organization. 0:09:36.320 --> 0:09:39.880 I wanted to market this towards people who run the 0:09:39.920 --> 0:09:42.320 foster care agencies in New York City as well as 0:09:42.360 --> 0:09:45.199 the homeless shelters, So figuring out what do they need 0:09:45.240 --> 0:09:47.600 to see in order to understand what our services are. 0:09:47.800 --> 0:09:50.600 And that's sometimes it's simply putting together a kit that 0:09:50.720 --> 0:09:54.719 explains and breaks everything down. Here's the mission, here's our values, 0:09:55.000 --> 0:09:58.160 here's our logo, here's our one year plan, here's the 0:09:58.240 --> 0:10:01.480 program that we can provide, or the curriculum, just depending 0:10:01.520 --> 0:10:04.400 on what you want to do, and ironing all of 0:10:04.400 --> 0:10:06.760 that out so that they can understand it and then 0:10:06.760 --> 0:10:08.800 they choose whether or not they want to work with you. 0:10:09.640 --> 0:10:12.200 So you're pretty much I mean, you're not selling in 0:10:12.200 --> 0:10:14.920 the sense of an item, but you're selling your vision 0:10:14.960 --> 0:10:17.120 and your passion in a sense, right yeah. 0:10:16.920 --> 0:10:19.960 And making it clear. I mean. There's another nonprofit friend 0:10:20.000 --> 0:10:22.640 of mine runs an organization called Kicks for the City. 0:10:22.800 --> 0:10:26.319 It's a very simple mission. They give shoes to the homeless. 0:10:26.600 --> 0:10:30.000 So when all of their packaging, they're showing photos, images 0:10:30.040 --> 0:10:34.400 of sneakers, images of homeless, so people can just simply 0:10:34.440 --> 0:10:37.000 connect the dots. Here's the mission, there's the value, and 0:10:37.040 --> 0:10:37.920 here's what it looks like. 0:10:37.960 --> 0:10:39.720 If you give, it's easy. 0:10:39.960 --> 0:10:43.520 So all right, So the biggest part of charity, nonprofit 0:10:43.600 --> 0:10:46.120 organization is that you have to have money, right, It's 0:10:46.200 --> 0:10:49.719 actually a business right. That's something that people need to 0:10:49.840 --> 0:10:54.640 understand too. If you think about running a nonprofit successful, yeah, 0:10:54.920 --> 0:10:56.480 is that you have to run it like a business 0:10:56.480 --> 0:10:57.320 because it is a business. 0:10:57.400 --> 0:10:57.600 Right. 0:10:58.720 --> 0:11:02.520 So we're going to talk about funding. So nonprofits get 0:11:02.640 --> 0:11:04.559 majority of their funding from donors. 0:11:04.640 --> 0:11:06.200 Right, how do you depend? 0:11:07.760 --> 0:11:11.680 Yeah, it depends. You can get a majority through individual donors, 0:11:12.000 --> 0:11:16.920 through state funding, through federal funding. Those are the three 0:11:17.000 --> 0:11:17.560 main ways. 0:11:17.640 --> 0:11:20.559 Yeah, let's let's let's talk about donors. Yeah, how does 0:11:20.679 --> 0:11:23.000 how is some what's the one on one blueprint? To 0:11:23.040 --> 0:11:26.319 attract individual donors, real the men so. 0:11:26.280 --> 0:11:29.720 That they understand the cause and make sure that you 0:11:29.760 --> 0:11:33.440 are speaking to people who care about that mission, that 0:11:33.600 --> 0:11:37.400 specific mission. So with Precious Dreams, I had to find 0:11:37.440 --> 0:11:40.440 a way how do I connect the issues of fostered 0:11:40.480 --> 0:11:43.120 homeless youth and make it relatable to someone who's never 0:11:43.160 --> 0:11:45.400 been in those shoes. So the first thing that we 0:11:45.440 --> 0:11:49.200 did was target parents because parents understand the importance of 0:11:49.200 --> 0:11:52.560 comfort items. So I remember my first year, I would 0:11:52.559 --> 0:11:54.440 have meetings, and one of the first questions I asked was, 0:11:54.640 --> 0:11:58.040 do you have kids, what's their bedtime routine? Do you 0:11:58.080 --> 0:12:01.040 read to them? What do they do? They in pajamas, 0:12:01.320 --> 0:12:04.000 And it immediately brings them to this happy place of 0:12:04.080 --> 0:12:06.120 thinking of like what that looks like for their kids 0:12:06.160 --> 0:12:09.000 and how important it is to them. And then I 0:12:09.000 --> 0:12:13.600 would help them vision what a typical night looks like 0:12:13.640 --> 0:12:16.040 in a homeless shelter, or what a night looks like 0:12:16.120 --> 0:12:18.320 for a foster kid who's sleeping in a room with 0:12:18.400 --> 0:12:21.040 five other families on a mattress that's on the floor, 0:12:21.440 --> 0:12:26.920 And immediately they feel connected, you know, and then they 0:12:26.960 --> 0:12:30.719 want to give they want to save someone because they 0:12:30.720 --> 0:12:33.760 can't understand how someone else could be lacking what their 0:12:33.840 --> 0:12:36.400 child has or what they have that they were taking 0:12:36.400 --> 0:12:38.880 for granted because they just did never thought about the 0:12:38.920 --> 0:12:39.800 person who lacks. 0:12:40.000 --> 0:12:42.360 It's a commonality, like we were all children at some point, yeah, 0:12:42.400 --> 0:12:44.640 and we probably all have gone through some experience as 0:12:44.679 --> 0:12:46.360 a child, whether it was like somebody putting you to 0:12:46.400 --> 0:12:46.880 bed or. 0:12:47.120 --> 0:12:49.000 The bed time routine. 0:12:49.120 --> 0:12:51.560 I want to go to the fact of state funded 0:12:51.600 --> 0:12:54.560 and federal funding, so like how does that work, and 0:12:54.880 --> 0:12:57.640 are their acts or initiatives that the state provides that 0:12:57.840 --> 0:12:59.600 just like you know, what I should target them or 0:12:59.760 --> 0:13:00.160 how you. 0:13:00.160 --> 0:13:05.120 Go about it. It depends on what you're doing. Again 0:13:05.360 --> 0:13:09.160 with the nonprofit, so if you're providing a service for 0:13:09.280 --> 0:13:12.240 schools or for educators, it's very easy to go after 0:13:12.600 --> 0:13:16.000 state funding. If you are providing sneakers to the homeless, 0:13:16.000 --> 0:13:18.760 it's a little harder to get those grants approved because 0:13:18.760 --> 0:13:22.120 they might not see the importance in that work. So yeah, 0:13:22.160 --> 0:13:24.760 it just depends on what you're doing. But those applications 0:13:24.800 --> 0:13:29.040 are available online. There's a full list of the state 0:13:29.080 --> 0:13:32.760 money that's available, federal money that's available, and you just 0:13:32.800 --> 0:13:34.480 have to see whether or not you fall along. 0:13:34.760 --> 0:13:38.040 So okay, so how important is grant writers? 0:13:39.240 --> 0:13:44.880 Grant writers are very important. They're very very important, especially 0:13:44.920 --> 0:13:48.280 if you don't have relationships with a lot of individual 0:13:48.360 --> 0:13:53.240 donors because you need one or the other. Grant writers 0:13:53.280 --> 0:13:56.920 and also researchers are another a whole other animal because 0:13:57.080 --> 0:13:59.320 a lot of times, and we learned this the hard way, 0:13:59.400 --> 0:14:01.559 I thought, you know, let's let's find a grant writer. 0:14:01.920 --> 0:14:04.320 You find the grant writer and they're like, okay, so 0:14:04.360 --> 0:14:07.680 who's doing the grant research? Because that's a whole nother job. 0:14:07.840 --> 0:14:09.160 Yeah, I'm not even heard of that side. 0:14:09.320 --> 0:14:12.439 What's their job to do to research everything? 0:14:12.640 --> 0:14:16.440 Yes, and it takes hours because there are so many 0:14:16.480 --> 0:14:20.600 grants available, but there could be one small thing in 0:14:20.640 --> 0:14:24.240 that grant, one requirement, and your organization just doesn't fall 0:14:24.320 --> 0:14:27.200 under it. So making sure before you waste anybody's time 0:14:27.320 --> 0:14:30.960 and they're writing this full proposal that you fall in 0:14:31.120 --> 0:14:33.520 on all of the requirements that are listed for that 0:14:33.560 --> 0:14:34.680 one specific grant. 0:14:34.880 --> 0:14:38.720 And most of these grants government or private or like 0:14:38.760 --> 0:14:39.600 a mix, sure, a. 0:14:39.560 --> 0:14:42.920 Mix, yeah, private, public, state, federal. 0:14:42.760 --> 0:14:44.920 And you could just google and probably find a lot 0:14:45.080 --> 0:14:47.640 as far as erners. What's up? 0:14:47.720 --> 0:14:50.200 You ever walk into a small business and everything just 0:14:50.360 --> 0:14:53.520 works like the checkout is fast, the seats of digital 0:14:54.040 --> 0:14:57.040 tipping is a breeze, and you're out the door before 0:14:57.040 --> 0:15:01.200 the line even builds. Odds are they're using Square? 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Hiring Indeed is 0:17:34.720 --> 0:17:35.320 all you need. 0:17:35.960 --> 0:17:36.320 Different. 0:17:37.560 --> 0:17:39.800 Yeah, a lot of them are very public. Some are 0:17:39.840 --> 0:17:44.879 invite only, which are harder to apply for. But so 0:17:44.920 --> 0:17:48.200 there's a lot of private, especially like family foundations where 0:17:48.240 --> 0:17:52.720 they've set up to give finances annually to different organizations, 0:17:53.080 --> 0:17:57.840 but they don't want to have thousands of applications coming in. 0:17:57.920 --> 0:18:01.880 They're over one point five million nonprofits in the United States. 0:18:02.320 --> 0:18:04.800 So if you are a very small, like three or 0:18:04.840 --> 0:18:07.919 four person run organization where you're trying to just simply 0:18:07.920 --> 0:18:10.360 give out twenty thousand dollars a year, you don't want 0:18:10.359 --> 0:18:13.840 one point five million people applying. And so what they'll 0:18:13.840 --> 0:18:16.560 do is they'll restrict it to a certain county or 0:18:16.600 --> 0:18:20.240 a certain state, and people will have to know someone 0:18:20.280 --> 0:18:22.560 in order to get in. It's kind of like like 0:18:23.000 --> 0:18:24.480 I don't want to say mafia, but like you have 0:18:24.560 --> 0:18:27.840 to know somebody in order to even figure out what 0:18:27.920 --> 0:18:29.920 their application process is to get in the door. 0:18:30.960 --> 0:18:33.160 Sore, Where does your funding come from? 0:18:33.560 --> 0:18:36.560 Most of a majority of our funding comes from individual donors, 0:18:36.840 --> 0:18:40.879 and that is a gift that I've been able to 0:18:40.960 --> 0:18:43.840 receive because of the work that I've done, so in 0:18:44.040 --> 0:18:48.200 having that history, that job history at places like Madison 0:18:48.240 --> 0:18:51.359 Square Garden, where I've been able to develop relationships with 0:18:51.520 --> 0:18:54.479 the one percent in New York City, or you know, 0:18:54.520 --> 0:18:56.679 the athletes and artists that come through and they're invited 0:18:56.720 --> 0:18:59.399 to sit courtside at our games. The Gary vs. Of 0:18:59.440 --> 0:19:01.880 the Internet. Like all of those people I developed great 0:19:01.920 --> 0:19:05.320 relationships with by them seeing my work ethic, but then 0:19:05.400 --> 0:19:09.639 also my character, seeing that I am someone who is 0:19:10.960 --> 0:19:14.719 responsible but kind. And so when I approach those people 0:19:14.880 --> 0:19:19.480 about giving to my nonprofit, the answer is yes more 0:19:19.520 --> 0:19:19.920 than no. 0:19:20.560 --> 0:19:21.840 So do you have. 0:19:21.760 --> 0:19:25.720 Because I like, I think Ery ferguson Robin Hood dinner 0:19:26.040 --> 0:19:29.119 is like five thousand dollars minimum, It's like five thousand 0:19:29.119 --> 0:19:31.280 dollars per plate to end. Yeah, and it sold out. 0:19:31.320 --> 0:19:35.040 You can't get in, and so that's crazy. But like 0:19:35.200 --> 0:19:38.280 how do you price? How do you ask for money? 0:19:38.320 --> 0:19:40.600 And like do you do it in galas? How do 0:19:40.640 --> 0:19:42.160 you know how much to ask for? 0:19:42.960 --> 0:19:50.760 There's so many ways to fundraise, so many ways. So 0:19:50.880 --> 0:19:53.160 one thing that's very important we talk We go back 0:19:53.200 --> 0:19:56.880