1 00:00:03,760 --> 00:00:11,680 Speaker 1: It's that time, time, time, time, Luck and load. Michael 2 00:00:11,840 --> 00:00:13,720 Speaker 1: Verie Show is on the air. 3 00:00:14,200 --> 00:00:17,880 Speaker 2: We are in Davos at the World Economic Form and 4 00:00:17,920 --> 00:00:21,560 Speaker 2: the Trump administration and myself. We are here to make 5 00:00:21,760 --> 00:00:28,400 Speaker 2: a very clear point. Globalization has failed the West in 6 00:00:28,520 --> 00:00:49,239 Speaker 2: the United States service. 7 00:00:51,720 --> 00:00:52,920 Speaker 3: I see. 8 00:00:55,680 --> 00:00:58,720 Speaker 2: It's a failed policy. It is what the WEF has 9 00:00:58,760 --> 00:01:05,560 Speaker 2: stood for, which is export offshore far sure find the 10 00:01:05,640 --> 00:01:08,000 Speaker 2: cheapest labor in the world, and the world is a 11 00:01:08,040 --> 00:01:11,240 Speaker 2: better place for it. The fact is it has left 12 00:01:11,520 --> 00:01:15,840 Speaker 2: America behind, It has left the American workers behind. And 13 00:01:15,920 --> 00:01:18,959 Speaker 2: what we are here to say is that America First 14 00:01:19,200 --> 00:01:23,280 Speaker 2: is a different model, one that we encourage other countries 15 00:01:23,640 --> 00:01:53,240 Speaker 2: to consider, which is that our workers come first. Sovereignty 16 00:01:53,720 --> 00:01:57,520 Speaker 2: is your borders. You're entitled to have borders. You shouldn't 17 00:01:57,560 --> 00:02:01,840 Speaker 2: offshore your medicine. You shouldn't off sure your semiconductors. You 18 00:02:01,840 --> 00:02:05,360 Speaker 2: shouldn't offshore your entire industrial base and have it be 19 00:02:05,440 --> 00:02:09,400 Speaker 2: hollowed out beneath you. You should not be dependent for 20 00:02:09,560 --> 00:02:14,200 Speaker 2: that which is fundamental to your sovereignty on any other nation. 21 00:02:14,400 --> 00:02:15,600 Speaker 1: And if you're going to be. 22 00:02:15,600 --> 00:02:18,480 Speaker 2: Dependent on someone, darn well better be your. 23 00:02:18,320 --> 00:02:19,839 Speaker 1: Best allop. 24 00:02:42,280 --> 00:02:43,000 Speaker 3: Just any. 25 00:02:45,800 --> 00:02:50,560 Speaker 2: That is a different way of thinking. It is completely 26 00:02:50,720 --> 00:02:54,440 Speaker 2: different than the WEF. I viewed the WEF as not 27 00:02:54,560 --> 00:02:58,320 Speaker 2: a flagpole in the middle, but in fact they are 28 00:02:58,360 --> 00:02:58,960 Speaker 2: the flag. 29 00:02:59,360 --> 00:03:02,239 Speaker 1: Whichever way the wind blue, So with blue. 30 00:03:02,080 --> 00:03:05,480 Speaker 2: You should have solar, you should have wind. Why are 31 00:03:05,520 --> 00:03:09,360 Speaker 2: you going to do solar and wind? Why would Europe 32 00:03:10,080 --> 00:03:14,320 Speaker 2: agree to be net zero in twenty thirty when they 33 00:03:14,360 --> 00:03:15,880 Speaker 2: don't make a battery. 34 00:03:16,639 --> 00:03:17,480 Speaker 1: They don't make. 35 00:03:17,320 --> 00:03:20,799 Speaker 2: A battery, so if they go twenty thirty, they are 36 00:03:20,919 --> 00:03:24,960 Speaker 2: deciding to be subservient to China, who makes the battery. 37 00:03:25,040 --> 00:03:29,480 Speaker 3: Fax six swimming. 38 00:03:32,120 --> 00:03:35,680 Speaker 4: It wus me. 39 00:03:39,880 --> 00:03:40,240 Speaker 3: Asdent. 40 00:03:40,320 --> 00:03:43,200 Speaker 1: Trump is speaking at the World Economic Forum right now. 41 00:03:43,240 --> 00:03:47,040 Speaker 1: He is being interviewed, although depending on where it cuts 42 00:03:47,080 --> 00:03:49,960 Speaker 1: in because there's a delay in the feed Ramon has 43 00:03:50,480 --> 00:03:52,240 Speaker 1: he's answering on question around. Let's just pick that up 44 00:03:52,240 --> 00:03:52,840 Speaker 1: for a minute. 45 00:03:54,040 --> 00:03:55,800 Speaker 5: They may try again, but they're gonna have to try 46 00:03:55,840 --> 00:03:59,760 Speaker 5: from a different area because that area was obliterate. Incredible 47 00:04:00,240 --> 00:04:03,400 Speaker 5: thing we did, and because they don't know what to 48 00:04:03,440 --> 00:04:05,560 Speaker 5: do peace. If we didn't do that, I would say, 49 00:04:05,640 --> 00:04:07,800 Speaker 5: Jared and Steve, if we didn't do that, there was 50 00:04:07,840 --> 00:04:11,920 Speaker 5: no chance of making peace because the countries I just 51 00:04:12,000 --> 00:04:14,480 Speaker 5: named another countries could have never signed off. They were afraid. 52 00:04:15,000 --> 00:04:19,640 Speaker 5: They were afraid we had a bully. The bully was Iran. 53 00:04:19,760 --> 00:04:21,760 Speaker 5: I believed the Middle East. They used to coote for years. 54 00:04:22,200 --> 00:04:23,800 Speaker 5: They were the bully of the Middle East. They're not 55 00:04:23,880 --> 00:04:25,279 Speaker 5: the bully of the Middle East anymore. 56 00:04:26,880 --> 00:04:27,480 Speaker 1: As a president. 57 00:04:27,720 --> 00:04:31,520 Speaker 6: I know you even had to change a plane last night, 58 00:04:31,640 --> 00:04:35,200 Speaker 6: so I guess you didn't have much sleep. But I 59 00:04:35,200 --> 00:04:38,359 Speaker 6: think you're but your energy is still there. I know 60 00:04:38,440 --> 00:04:42,520 Speaker 6: you have several bilateral meetings. I know you're also hosting 61 00:04:42,600 --> 00:04:47,240 Speaker 6: a reception. So thank you so much for coming back 62 00:04:47,760 --> 00:04:51,640 Speaker 6: to doubles. Thank you so much. It's highly appreciated. Well, 63 00:04:51,640 --> 00:04:53,920 Speaker 6: thank you very much. Thank you everybody very much. 64 00:04:55,560 --> 00:05:03,839 Speaker 1: Very Look, it's interesting because we've never seen anything like Trump. 65 00:05:03,920 --> 00:05:05,480 Speaker 1: Let me mare hated. You have to admit this, we've 66 00:05:05,520 --> 00:05:12,640 Speaker 1: never seen anything like Trump in the just breezing way 67 00:05:12,800 --> 00:05:19,240 Speaker 1: in which he speaks very bluntly. And those types of 68 00:05:19,279 --> 00:05:25,839 Speaker 1: people pride themselves on knowing which fork to use, which 69 00:05:25,920 --> 00:05:29,280 Speaker 1: knife to use, where to sit, when to raise the toast. 70 00:05:29,360 --> 00:05:34,200 Speaker 1: What they're all about protocol. They are puckered so tight 71 00:05:34,320 --> 00:05:39,520 Speaker 1: you couldn't put a toothpick tore. They just he is 72 00:05:39,600 --> 00:05:44,520 Speaker 1: so unlike who and what they are. And the amazing 73 00:05:44,560 --> 00:05:50,000 Speaker 1: thing is he is everything about the ugly American that 74 00:05:50,080 --> 00:05:54,120 Speaker 1: they despise, and yet he's not wearing a fanny pack 75 00:05:54,880 --> 00:05:57,799 Speaker 1: and tube socks up to his knees. As a pensioner, 76 00:05:58,680 --> 00:06:02,120 Speaker 1: he's as rich as most of them are. It's a 77 00:06:02,160 --> 00:06:06,160 Speaker 1: fascinating phenomenon. We've never seen anything like this, and the 78 00:06:06,279 --> 00:06:08,160 Speaker 1: likes of him shall not pass this way again. I 79 00:06:08,200 --> 00:06:11,599 Speaker 1: feel certain of that. It was a once and a 80 00:06:11,680 --> 00:06:13,520 Speaker 1: one and done in that sense. There will be others 81 00:06:13,560 --> 00:06:15,560 Speaker 1: who will be influenced by him, who are draft in 82 00:06:15,560 --> 00:06:18,560 Speaker 1: his way, but there will not be anything else like that. 83 00:06:18,839 --> 00:06:23,320 Speaker 1: And well, it's another day that ends. And why so 84 00:06:23,360 --> 00:06:26,480 Speaker 1: the protesters are on the streets and they are wasting 85 00:06:26,520 --> 00:06:28,679 Speaker 1: time because they don't have day jobs. That's the problem. 86 00:06:29,440 --> 00:06:34,080 Speaker 1: Trump speaking in Switzerland, and the globalists here are outraged, 87 00:06:34,640 --> 00:06:37,880 Speaker 1: and these globalists are a rare breed. 88 00:06:38,560 --> 00:06:42,200 Speaker 4: Call right, we're out here today to protest Trump. 89 00:06:42,400 --> 00:06:44,360 Speaker 1: It is America first agenda. 90 00:06:44,480 --> 00:06:44,720 Speaker 7: Man. 91 00:06:45,040 --> 00:06:48,320 Speaker 4: We can all agree that America is bad. Trump makes 92 00:06:48,360 --> 00:06:52,720 Speaker 4: a bad country even worse. We need the world and 93 00:06:52,760 --> 00:06:55,520 Speaker 4: globalization now more than ever. 94 00:06:55,760 --> 00:06:56,039 Speaker 7: Man. 95 00:06:56,640 --> 00:07:03,520 Speaker 4: Globalization is good because okay, listen, globalization is about equality 96 00:07:04,000 --> 00:07:09,239 Speaker 4: without globalization the target would have like three items, just socks, 97 00:07:09,520 --> 00:07:12,880 Speaker 4: and only the racist white ones. No one likes the whites, 98 00:07:13,320 --> 00:07:18,320 Speaker 4: no one, well except Trump. Globalization means the target won't 99 00:07:18,320 --> 00:07:22,720 Speaker 4: look like a nineteen thirties German political rally. No black 100 00:07:22,800 --> 00:07:25,720 Speaker 4: socks will have a seat at the table. Thanks to globalization. 101 00:07:26,160 --> 00:07:28,720 Speaker 4: That's equality. So the next time. 102 00:07:28,480 --> 00:07:32,640 Speaker 7: Someone says America first, or that we should bring everything 103 00:07:32,760 --> 00:07:37,480 Speaker 7: back home, ask them one question, man, cool, do you 104 00:07:37,520 --> 00:07:39,080 Speaker 7: want a quality or not? 105 00:07:39,720 --> 00:07:41,880 Speaker 1: Congrats? Here a globalist. 106 00:07:42,000 --> 00:07:46,000 Speaker 8: Now, I was gonna go to court you I got home, 107 00:07:48,120 --> 00:07:50,520 Speaker 8: I was gonna pay my use support. 108 00:07:50,760 --> 00:07:51,800 Speaker 1: But then I got hot. 109 00:07:52,000 --> 00:07:52,679 Speaker 3: Know you would. 110 00:07:54,960 --> 00:08:11,280 Speaker 8: My whole patient And I know why? Why? 111 00:08:11,600 --> 00:08:11,920 Speaker 2: Time? 112 00:08:12,280 --> 00:08:21,240 Speaker 1: Like a veris shall I just trans advice constantly. I 113 00:08:21,240 --> 00:08:26,080 Speaker 1: don't think I'm some all knowing solemonic figure. I just 114 00:08:26,160 --> 00:08:29,320 Speaker 1: like to share things I've learned. You can take it 115 00:08:29,440 --> 00:08:32,280 Speaker 1: or leave it, use it or not. May not always work, 116 00:08:32,320 --> 00:08:34,520 Speaker 1: may not work for you. It might be something you've 117 00:08:34,520 --> 00:08:37,480 Speaker 1: known for thirty years. All of the above. Just a 118 00:08:37,480 --> 00:08:40,000 Speaker 1: guy sitting behind a microphone. Tell me what's going on 119 00:08:40,040 --> 00:08:43,040 Speaker 1: in my life, what I'm learning, and you can do 120 00:08:43,120 --> 00:08:46,760 Speaker 1: with it what you want. Obviously you already do. But 121 00:08:47,000 --> 00:08:51,200 Speaker 1: I have one of the things I've learned is that 122 00:08:51,800 --> 00:08:55,120 Speaker 1: what's the line they use about children, The days are long, 123 00:08:55,200 --> 00:08:58,240 Speaker 1: the years are short. You wake up one day and 124 00:08:58,640 --> 00:09:01,640 Speaker 1: they're gone. And so you've got to figure out a 125 00:09:01,640 --> 00:09:04,960 Speaker 1: way in your own moment to be present in the present. 126 00:09:05,840 --> 00:09:08,280 Speaker 1: And that is something I have worked with worked on 127 00:09:08,640 --> 00:09:11,000 Speaker 1: for a long time. Not a big therapy guy, not 128 00:09:11,040 --> 00:09:15,280 Speaker 1: a big dis but I am try to be very 129 00:09:15,320 --> 00:09:20,360 Speaker 1: conscious of my time, my energy, and my emotions so 130 00:09:20,400 --> 00:09:22,360 Speaker 1: that I don't say things I regret. Not to say, 131 00:09:22,360 --> 00:09:24,199 Speaker 1: I don't blow up on people, but I very rarely 132 00:09:24,200 --> 00:09:27,400 Speaker 1: regret it anymore. I usually do a quick check before 133 00:09:27,440 --> 00:09:29,839 Speaker 1: I go running in there and into the fire when 134 00:09:29,840 --> 00:09:32,000 Speaker 1: I'm gonna blow somebody up, and go wait a second, 135 00:09:32,240 --> 00:09:34,600 Speaker 1: hadn't that person been pissing you off for five years 136 00:09:34,960 --> 00:09:37,360 Speaker 1: and you've tried, You've needed to deal with this forever. Yeah, okay, 137 00:09:37,360 --> 00:09:40,640 Speaker 1: go ahead, and none load as opposed to just you know, 138 00:09:40,720 --> 00:09:43,400 Speaker 1: a firecracker going off because you haven't had enough sleep 139 00:09:43,440 --> 00:09:49,320 Speaker 1: at that moment. Well, I've learned that forcing yourself. Marcus 140 00:09:49,360 --> 00:09:51,959 Speaker 1: Lttrell is a journaler, and thank goodness he is. He's 141 00:09:52,000 --> 00:09:56,160 Speaker 1: a diarist like Samuel Peeps. Remember Samuel Pep's diary. So 142 00:09:57,240 --> 00:09:59,800 Speaker 1: Marcus has written a diary since I think he was 143 00:10:00,160 --> 00:10:02,600 Speaker 1: nine or ten years old. He tells the story, does 144 00:10:02,640 --> 00:10:05,400 Speaker 1: it every day, never fails to do it, even if 145 00:10:05,400 --> 00:10:07,360 Speaker 1: the day did not was not was not eventful, it 146 00:10:07,400 --> 00:10:12,079 Speaker 1: never fails to do that. So because he did that, 147 00:10:12,120 --> 00:10:14,680 Speaker 1: we had Long Survivor, which turned into the books, turned 148 00:10:14,720 --> 00:10:17,439 Speaker 1: into the movie, which on and on and on. Well, 149 00:10:18,640 --> 00:10:21,600 Speaker 1: my wife does something every day and we just kind 150 00:10:21,640 --> 00:10:23,920 Speaker 1: of eased into this when the kids were younger. I 151 00:10:23,920 --> 00:10:26,240 Speaker 1: would be at work, the kids weren't in school yet, 152 00:10:26,400 --> 00:10:28,920 Speaker 1: and she would send me an update and the goal 153 00:10:29,040 --> 00:10:31,240 Speaker 1: was to get me the update by eleven o'clock. And 154 00:10:31,280 --> 00:10:34,520 Speaker 1: that update was a recap of the day and night before. 155 00:10:35,360 --> 00:10:37,280 Speaker 1: How they did, you know, when we put them down 156 00:10:37,280 --> 00:10:40,280 Speaker 1: for the night, or you know, how they slept this morning, 157 00:10:40,360 --> 00:10:42,160 Speaker 1: how they got up what, you know what their first 158 00:10:42,200 --> 00:10:44,040 Speaker 1: question for Abbi Bah was, you know, because I would 159 00:10:44,080 --> 00:10:46,280 Speaker 1: be off to work, So Abbah Bah was this, you know, 160 00:10:46,760 --> 00:10:49,160 Speaker 1: wise figure who was off to work? And you know, 161 00:10:50,600 --> 00:10:52,760 Speaker 1: Amamm what about you know da dada? It was Abba 162 00:10:52,800 --> 00:10:54,640 Speaker 1: buv think about this? And so because you're not there, 163 00:10:54,720 --> 00:10:57,600 Speaker 1: you know, you kind of took on a she wrote 164 00:10:57,640 --> 00:11:00,000 Speaker 1: me that every day and has never failed to this day. 165 00:11:00,840 --> 00:11:04,920 Speaker 1: So when I finish our show at eleven o'clock, I've 166 00:11:04,960 --> 00:11:08,760 Speaker 1: typically received or will receive as the show. It's finishing 167 00:11:09,600 --> 00:11:11,600 Speaker 1: a little journal of what's going on at the house, 168 00:11:11,679 --> 00:11:15,559 Speaker 1: what bills needed to be paid, how George our German 169 00:11:15,600 --> 00:11:18,160 Speaker 1: Shepherd is doing her update with Michael because she talks 170 00:11:18,200 --> 00:11:20,920 Speaker 1: to him, trying to talk to him every morning. You 171 00:11:20,960 --> 00:11:22,320 Speaker 1: know what it's like with the college kid. They don't 172 00:11:22,320 --> 00:11:24,560 Speaker 1: always want to Crockhett, who's in his senior year, what 173 00:11:24,640 --> 00:11:27,360 Speaker 1: events we have going on, what the schedule is for today. 174 00:11:28,400 --> 00:11:31,320 Speaker 1: I'm very forgetful and I'm not good at writing things down. 175 00:11:31,559 --> 00:11:33,880 Speaker 1: So remember you have your hosting a dinner tonight, or 176 00:11:33,880 --> 00:11:35,839 Speaker 1: remember you're giving a speech, or remember you're doing this. 177 00:11:36,400 --> 00:11:39,480 Speaker 1: And I love it, and I find that if I 178 00:11:39,520 --> 00:11:42,760 Speaker 1: can train everybody in my life to record things daily, 179 00:11:43,600 --> 00:11:50,160 Speaker 1: I have a perfect record, like a parliamentarian of my life. Well, 180 00:11:50,200 --> 00:11:53,320 Speaker 1: several years ago I asked David Malsby, as if he 181 00:11:53,320 --> 00:11:55,840 Speaker 1: didn't have enough to do already, if he could every 182 00:11:55,880 --> 00:12:00,640 Speaker 1: morning send me an email with somebody who had done 183 00:12:00,640 --> 00:12:02,800 Speaker 1: something nice for camp. Hope it might have been somebody 184 00:12:02,800 --> 00:12:04,680 Speaker 1: who came, drove over. We have a lot of little 185 00:12:04,679 --> 00:12:06,440 Speaker 1: old ladies that'll come over. They can't give any money, 186 00:12:06,440 --> 00:12:08,840 Speaker 1: but they'll sit and answer the phones all day. We 187 00:12:08,920 --> 00:12:12,679 Speaker 1: have people that'll Donnie Meismer sends every month a palette 188 00:12:12,679 --> 00:12:15,360 Speaker 1: of coffee and different goods. There's a lot of money 189 00:12:15,440 --> 00:12:19,880 Speaker 1: for him. He's not Pipeliner's pay is better than fast 190 00:12:19,920 --> 00:12:22,000 Speaker 1: food work, but it's a lot, and that's a toll, 191 00:12:22,080 --> 00:12:26,000 Speaker 1: but he never fails every month. We have other people 192 00:12:26,280 --> 00:12:29,240 Speaker 1: Weatherford who have given over the year's year of millions, 193 00:12:29,280 --> 00:12:31,240 Speaker 1: And of course you know about Russell Lebarra and Jonathan 194 00:12:31,280 --> 00:12:34,640 Speaker 1: and Gringoes and some of those folks. Federal American Grill 195 00:12:34,720 --> 00:12:39,160 Speaker 1: has now dedicated a part of their menu to that. 196 00:12:39,840 --> 00:12:42,600 Speaker 1: So because he does it every day, because he forces 197 00:12:42,679 --> 00:12:44,800 Speaker 1: him to do it every day, it forces him to 198 00:12:44,800 --> 00:12:47,920 Speaker 1: think of things he probably wouldn't otherwise. So this morning's 199 00:12:48,160 --> 00:12:52,920 Speaker 1: was ZAR. Yesterday, Richard Lockley, owner of Wharton Feed and 200 00:12:53,000 --> 00:12:55,800 Speaker 1: Supply in Ace Hardware, it's all in one location room, 201 00:12:56,320 --> 00:12:59,040 Speaker 1: didn't just talk about supporting veterans. He showed up. Richard 202 00:12:59,040 --> 00:13:01,120 Speaker 1: came out to Camp Hope, walk the grounds, listen to 203 00:13:01,160 --> 00:13:03,959 Speaker 1: our stories and saw firsthand the life changing work being done. 204 00:13:04,000 --> 00:13:08,520 Speaker 1: By the PTSD Foundation of America for combat veterans battling PTSD. 205 00:13:09,400 --> 00:13:11,200 Speaker 1: When the tour was over, he didn't ask what Camp 206 00:13:11,200 --> 00:13:12,760 Speaker 1: Hope could do for him. He asked what he could 207 00:13:12,800 --> 00:13:16,600 Speaker 1: do to help us. Now, Richard is working on multiple 208 00:13:16,640 --> 00:13:19,160 Speaker 1: fundraising efforts through his feed store and ACE Hardware to 209 00:13:19,200 --> 00:13:22,920 Speaker 1: generate real support from PTSD Foundation, real dollars that translate 210 00:13:23,000 --> 00:13:27,640 Speaker 1: into real healing for veterans. That's hometown leadership, that's Texas values, 211 00:13:28,080 --> 00:13:30,040 Speaker 1: and that's how communities stand up for those who stood 212 00:13:30,120 --> 00:13:33,280 Speaker 1: up for us. You do it again and again. If 213 00:13:33,320 --> 00:13:35,199 Speaker 1: you're a business owner looking for a cause that truly 214 00:13:35,240 --> 00:13:37,800 Speaker 1: makes a difference, come take a tour of Camp Hope. 215 00:13:37,880 --> 00:13:40,319 Speaker 1: I will warn you if you take a tour, you're 216 00:13:40,320 --> 00:13:43,559 Speaker 1: gonna get involved. It's it's not like a charity anything 217 00:13:43,559 --> 00:13:49,280 Speaker 1: else you've ever been involved with. So you know Wharton Ramon, 218 00:13:49,360 --> 00:13:52,120 Speaker 1: you know Whorton very well. You've been out there. Your 219 00:13:52,200 --> 00:13:55,880 Speaker 1: dad was raising Wharton Ramon. Rols was raised in Wharton. 220 00:13:56,760 --> 00:14:03,040 Speaker 1: I had no idea by Isabelita A Litho, Okay, uh 221 00:14:03,080 --> 00:14:04,960 Speaker 1: I did not. Well, that doesn't surprise me, but that 222 00:14:04,960 --> 00:14:09,480 Speaker 1: that's uh, that's pretty pretty awesome. I love a Feed 223 00:14:10,280 --> 00:14:13,560 Speaker 1: and Feed and Supply Store. Love it, love it, love it. 224 00:14:13,800 --> 00:14:16,280 Speaker 1: I don't see how people survive when we when we 225 00:14:16,280 --> 00:14:17,840 Speaker 1: had a place out in Carmeene, I would get up 226 00:14:17,840 --> 00:14:20,760 Speaker 1: every Saturday morning and go in and have coffee at 227 00:14:20,800 --> 00:14:23,640 Speaker 1: the Carmeene Feed and Supply and get my Carmeene eggs, 228 00:14:23,720 --> 00:14:27,600 Speaker 1: the Jake's Eggs there every Saturday morning, just because I 229 00:14:27,760 --> 00:14:32,200 Speaker 1: enjoyed that little moment in time that it was. It 230 00:14:32,240 --> 00:14:35,120 Speaker 1: was a throwback of Mayberry for me. And I just don't 231 00:14:35,120 --> 00:14:37,960 Speaker 1: feel like you get that in Houston. Even if you do, 232 00:14:38,080 --> 00:14:40,560 Speaker 1: it's on Washington at Walbash. I don't know if that's 233 00:14:40,600 --> 00:14:43,200 Speaker 1: still there or in the heights on Shepherd, but you 234 00:14:43,280 --> 00:14:46,400 Speaker 1: get too many hipsters, you know, uh going to the 235 00:14:46,400 --> 00:14:48,840 Speaker 1: feed store that this is like the real deal. You know, 236 00:14:48,920 --> 00:14:51,760 Speaker 1: you still got some high school kid with a mullet 237 00:14:52,200 --> 00:14:54,040 Speaker 1: driving up in a truck that one of the lights 238 00:14:54,040 --> 00:14:57,800 Speaker 1: doesn't work, and uh blaring his music on the busted 239 00:14:57,840 --> 00:15:00,440 Speaker 1: out speaker and his boots with the jeans he'll half 240 00:15:00,520 --> 00:15:05,840 Speaker 1: tucked in no design sense, looks like Cooper on land Man. 241 00:15:05,920 --> 00:15:08,160 Speaker 1: I liked that man anyway. I thought we'd talked to 242 00:15:08,240 --> 00:15:10,920 Speaker 1: him real quick. And see how many freeze misers or 243 00:15:11,000 --> 00:15:13,440 Speaker 1: so I got a vesta from Ace Hardaway. They said, 244 00:15:13,800 --> 00:15:15,720 Speaker 1: oh my god, we'll run out of freeze misers. Of 245 00:15:15,760 --> 00:15:17,560 Speaker 1: course you are. We got a lot of well, you know, 246 00:15:19,160 --> 00:15:22,720 Speaker 1: nor Buddy Kitty Allen posted, I wasn't too worried about 247 00:15:22,720 --> 00:15:25,240 Speaker 1: the blizzard this weekend until I heard that Senator Cruz 248 00:15:25,320 --> 00:15:28,800 Speaker 1: was headed to the beach. I said, all right, that's 249 00:15:28,800 --> 00:15:31,160 Speaker 1: pretty clever. So I just sent it to Ted Cruz 250 00:15:31,960 --> 00:15:35,560 Speaker 1: with Kenny's cell phone number. And know what he's gonna 251 00:15:35,600 --> 00:15:38,280 Speaker 1: do is gonna call him up and laugh and go 252 00:15:38,520 --> 00:15:40,560 Speaker 1: I get he cut it. That's pretty good. It got 253 00:15:40,560 --> 00:15:42,080 Speaker 1: a good sense about that. So he got a good 254 00:15:42,080 --> 00:15:42,520 Speaker 1: sense of humor. 255 00:15:42,560 --> 00:15:42,760 Speaker 4: Bad. 256 00:15:42,880 --> 00:15:45,040 Speaker 1: You say what you want about Ted Cruz, but he 257 00:15:45,080 --> 00:15:47,400 Speaker 1: will make jokes about going to Mexico. He will make 258 00:15:47,480 --> 00:15:51,640 Speaker 1: jokes about anything else you you make fun of him about. 259 00:15:52,080 --> 00:15:54,960 Speaker 1: He is shameless, he will he will make a joke 260 00:15:55,000 --> 00:16:00,880 Speaker 1: about it. So Richard Lockley is the uh proprietor of 261 00:16:00,920 --> 00:16:06,640 Speaker 1: the aforementioned Wharton Feed and Supply and Ace Hardware on 262 00:16:06,800 --> 00:16:10,360 Speaker 1: North Richmond. That's thirty thirty North Richmond Road in Wharton. Ramon, 263 00:16:10,480 --> 00:16:12,520 Speaker 1: I blought away, your dad was raising Wharton. I had 264 00:16:12,520 --> 00:16:15,480 Speaker 1: no idea, Richard, is that you on the front picture 265 00:16:15,520 --> 00:16:18,680 Speaker 1: of the of the website with the woman. Is that 266 00:16:18,800 --> 00:16:20,760 Speaker 1: your girl? And you'll have the doors half open? 267 00:16:21,160 --> 00:16:23,200 Speaker 3: Yes, sir, that's my wife's theius. She helps me run 268 00:16:23,240 --> 00:16:23,640 Speaker 3: this place. 269 00:16:23,800 --> 00:16:27,040 Speaker 1: How old are you look about twenty be fifty five 270 00:16:27,040 --> 00:16:30,160 Speaker 1: in July. You don't look at did you. You didn't 271 00:16:30,160 --> 00:16:33,240 Speaker 1: touch that picture up, did you, No, sir? No, Well 272 00:16:33,280 --> 00:16:34,680 Speaker 1: she looks pretty young herself. 273 00:16:35,320 --> 00:16:38,280 Speaker 3: Yes, sir, she is doing great for We're a great 274 00:16:38,280 --> 00:16:40,600 Speaker 3: team and we love serving our community. 275 00:16:41,840 --> 00:16:43,800 Speaker 1: He's so serious. How long have you owned that? 276 00:16:45,160 --> 00:16:47,360 Speaker 3: Bought it in twenty nineteen and I managed it since 277 00:16:47,360 --> 00:16:48,760 Speaker 3: two thousand and two, so I've been in the feed 278 00:16:48,760 --> 00:16:50,320 Speaker 3: business for about twenty five years. 279 00:16:50,520 --> 00:16:53,240 Speaker 1: So you were an employee starting in two thousand and two, 280 00:16:53,800 --> 00:16:56,880 Speaker 1: that's correct. Seventeen years later you bought it, that's right. 281 00:16:57,160 --> 00:17:00,280 Speaker 1: Was it a feeding supply and hard whare or did 282 00:17:00,320 --> 00:17:00,840 Speaker 1: you ad it? 283 00:17:01,200 --> 00:17:02,800 Speaker 3: The only feed and supply at the time in a 284 00:17:02,840 --> 00:17:05,399 Speaker 3: small little road in the middle of town, hard to 285 00:17:05,440 --> 00:17:07,720 Speaker 3: get to, and I knew I had a vision. I 286 00:17:07,720 --> 00:17:09,679 Speaker 3: wanted to build something bigger for this community, and I 287 00:17:09,680 --> 00:17:12,120 Speaker 3: bought another piece of property and at that time I said, 288 00:17:12,119 --> 00:17:14,239 Speaker 3: we got to go big. So I called ACE and 289 00:17:14,280 --> 00:17:16,360 Speaker 3: they said, you can do this. I said, well, let's 290 00:17:16,359 --> 00:17:19,200 Speaker 3: get it going. And it'd be two years in February 291 00:17:19,280 --> 00:17:21,960 Speaker 3: when we opened this door, and it's been a blessing. 292 00:17:22,080 --> 00:17:24,639 Speaker 3: The community has supported us and we're supporting them, and 293 00:17:25,040 --> 00:17:26,560 Speaker 3: it's just been great. To have a FEED and a 294 00:17:26,560 --> 00:17:28,680 Speaker 3: ACE Hardware combined together is kind of a one stop 295 00:17:28,680 --> 00:17:30,080 Speaker 3: shop with a small town field. 296 00:17:31,040 --> 00:17:34,360 Speaker 1: So Richard I didn't know that much about ACE Hardware, 297 00:17:34,560 --> 00:17:39,080 Speaker 1: but probably fifteen years ago I told Robert Reese, I said, 298 00:17:39,119 --> 00:17:44,480 Speaker 1: you know, a single standalone hardware store like a Southland 299 00:17:44,560 --> 00:17:46,040 Speaker 1: or one of those, it's not going to be able 300 00:17:46,040 --> 00:17:49,240 Speaker 1: to support our show. It's not big enough. They won't 301 00:17:49,240 --> 00:17:50,560 Speaker 1: be able to handle the volume and won't be able 302 00:17:50,560 --> 00:17:52,280 Speaker 1: to handle the cost, and it just doesn't make sense. 303 00:17:52,720 --> 00:17:55,399 Speaker 1: But Ace, you know, if we could find some way, 304 00:17:55,840 --> 00:17:59,520 Speaker 1: because no one individual ACE could do it, but because 305 00:17:59,560 --> 00:18:01,879 Speaker 1: our audience spread out and you pay for that. And 306 00:18:01,920 --> 00:18:04,359 Speaker 1: I said, but if we could find a way, and 307 00:18:04,480 --> 00:18:07,400 Speaker 1: damned if he didn't. Robert Reeves has probably worked ten 308 00:18:07,400 --> 00:18:09,760 Speaker 1: to fifteen years on this, and he came to me, 309 00:18:10,119 --> 00:18:12,760 Speaker 1: I don't know, maybe six months ago, however long it was. 310 00:18:12,800 --> 00:18:15,119 Speaker 1: He said, I managed to make it happen. The group 311 00:18:15,200 --> 00:18:18,040 Speaker 1: is Acehardware Texas dot com. They came together. It's like 312 00:18:18,080 --> 00:18:19,679 Speaker 1: thirty three or thirty four of them. There were a 313 00:18:19,680 --> 00:18:22,159 Speaker 1: couple of members. Okay, yeah, if I didn't know if 314 00:18:22,200 --> 00:18:24,680 Speaker 1: you were part of that. And I was so excited, 315 00:18:25,080 --> 00:18:27,440 Speaker 1: and I've had meetings with different ones. When I'm out 316 00:18:27,440 --> 00:18:29,440 Speaker 1: and about and I have an extra twenty minutes to kill, 317 00:18:29,680 --> 00:18:32,359 Speaker 1: I'll call Robert and say, hey, who's the owner at 318 00:18:32,880 --> 00:18:35,760 Speaker 1: on you know, I'm at thirty thirty North Richmond Roads. 319 00:18:35,800 --> 00:18:38,080 Speaker 1: Let's see, it's Wharton Feed and Supply and Ace Hardware. 320 00:18:38,320 --> 00:18:40,679 Speaker 1: And he'll send back that's Richard Lockley and I'll go 321 00:18:40,720 --> 00:18:43,399 Speaker 1: in and meet them. And it's always the husband and 322 00:18:43,440 --> 00:18:46,320 Speaker 1: the wife a lot of times the other kids working there. 323 00:18:46,440 --> 00:18:48,840 Speaker 1: There's the one that she's a single woman, but it's 324 00:18:48,920 --> 00:18:50,440 Speaker 1: very family oriented. Of the one in the in the 325 00:18:50,480 --> 00:18:52,440 Speaker 1: Woodlands that sells all the jewelry and the bird feed. 326 00:18:52,560 --> 00:18:54,800 Speaker 1: I can't remember her name. Then there's the new one 327 00:18:54,840 --> 00:18:56,840 Speaker 1: over here on Long One. But I did not know 328 00:18:56,920 --> 00:18:59,480 Speaker 1: the story, and I don't think Ace has told the 329 00:18:59,560 --> 00:19:02,960 Speaker 1: story well enough because I grew up with the local. 330 00:19:03,359 --> 00:19:05,760 Speaker 1: You know, we had venables, TV repair and Orange. We had, 331 00:19:05,960 --> 00:19:08,480 Speaker 1: you know, your hardware store, your your birds. It's now 332 00:19:08,520 --> 00:19:10,919 Speaker 1: all under one. It's kind of a retail shop and 333 00:19:10,960 --> 00:19:13,159 Speaker 1: a and a hardware store and a plumbing supply and 334 00:19:13,200 --> 00:19:15,280 Speaker 1: all that. I think it's the kind of thing our 335 00:19:15,320 --> 00:19:18,159 Speaker 1: listeners would love, and it's the kind of thing that 336 00:19:18,440 --> 00:19:21,119 Speaker 1: if it was explained, which I hope to do, they 337 00:19:21,160 --> 00:19:22,920 Speaker 1: would support because you're going to go in there and 338 00:19:22,960 --> 00:19:24,879 Speaker 1: see the owner and get a cell phone number and 339 00:19:24,880 --> 00:19:26,760 Speaker 1: go hey, are you there? And you know, I like 340 00:19:26,800 --> 00:19:29,160 Speaker 1: to bring people food when I go by, especially when 341 00:19:29,160 --> 00:19:30,639 Speaker 1: I'm on a diet or not drinking. I like to 342 00:19:30,640 --> 00:19:32,480 Speaker 1: bring them booze and food because then it's like, here, 343 00:19:32,600 --> 00:19:35,000 Speaker 1: you eat this. But I think that it's that kind 344 00:19:35,040 --> 00:19:35,880 Speaker 1: of relationship. 345 00:19:36,880 --> 00:19:39,120 Speaker 3: My phone is going off right now, ding ding ding. 346 00:19:39,400 --> 00:19:40,720 Speaker 1: It's funny here on the radio. 347 00:19:40,760 --> 00:19:41,879 Speaker 3: I hear you on the radio. 348 00:19:41,720 --> 00:19:44,680 Speaker 1: People people don't realize that when you're on the radio 349 00:19:44,760 --> 00:19:47,400 Speaker 1: and they text, you can't respond, what's. 350 00:19:47,200 --> 00:19:49,120 Speaker 3: Your wife Sarah? 351 00:19:49,240 --> 00:19:51,120 Speaker 1: And where's Sarah? Is she with h or no age? 352 00:19:52,200 --> 00:19:53,920 Speaker 1: H Okay? I had to know because I have to 353 00:19:53,920 --> 00:19:56,280 Speaker 1: write it down and it'd be in my head. Where's 354 00:19:56,359 --> 00:19:56,720 Speaker 1: she from? 355 00:19:57,600 --> 00:19:58,440 Speaker 3: She's from Bay City? 356 00:19:58,560 --> 00:20:00,879 Speaker 1: Oh? Bay City? Oh, she's up a. Where are you from? 357 00:20:01,600 --> 00:20:03,960 Speaker 3: Morgan? Downtown? Right here? Homegrown? 358 00:20:04,040 --> 00:20:05,000 Speaker 1: What did your parents do? 359 00:20:06,000 --> 00:20:07,879 Speaker 3: They both retired from the junior college. The one was 360 00:20:07,880 --> 00:20:09,680 Speaker 3: a welding professor and one was a counselor. My mother 361 00:20:10,040 --> 00:20:13,000 Speaker 3: she's still alive, she's eighty two. And my father passed 362 00:20:13,000 --> 00:20:14,000 Speaker 3: away about three years ago. 363 00:20:14,320 --> 00:20:15,440 Speaker 1: And can you weld? 364 00:20:15,960 --> 00:20:16,280 Speaker 3: Yes? 365 00:20:16,600 --> 00:20:17,720 Speaker 1: Are you good? 366 00:20:18,359 --> 00:20:19,280 Speaker 3: Not a here as my dad? 367 00:20:19,600 --> 00:20:21,959 Speaker 1: Well, so, yeah, I hope not if he's professing about it. 368 00:20:23,680 --> 00:20:24,719 Speaker 1: Do you live there in Wharton? 369 00:20:25,320 --> 00:20:27,399 Speaker 3: Well, we actually live in Bay City. I've got property 370 00:20:27,440 --> 00:20:27,800 Speaker 3: in Wharton. 371 00:20:28,080 --> 00:20:30,040 Speaker 1: You have kids, we do. 372 00:20:30,640 --> 00:20:33,159 Speaker 3: I have a daughter that is a coach at Tu Kyla, 373 00:20:33,280 --> 00:20:36,359 Speaker 3: and Morgan works for us here at the counter and 374 00:20:36,520 --> 00:20:37,400 Speaker 3: helps the customers. 375 00:20:37,640 --> 00:20:38,760 Speaker 1: Is Morgan a boy or a girl? 376 00:20:39,320 --> 00:20:39,919 Speaker 3: Girl? 377 00:20:40,320 --> 00:20:41,359 Speaker 1: Is she a good employee? 378 00:20:41,880 --> 00:20:42,160 Speaker 5: Good? 379 00:20:42,440 --> 00:20:43,679 Speaker 1: She showed all the time. 380 00:20:44,359 --> 00:20:45,000 Speaker 3: Most of the time. 381 00:20:45,080 --> 00:20:48,600 Speaker 1: Yes, good attitude. 382 00:20:49,480 --> 00:20:51,480 Speaker 3: Yes, what should be better every day And we're just 383 00:20:51,480 --> 00:20:52,399 Speaker 3: trying to drive that in her. 384 00:20:52,640 --> 00:20:57,800 Speaker 1: So I like to ask the the the different owners 385 00:20:57,920 --> 00:21:00,479 Speaker 1: what you sell the most? And I'm surprised, how like? 386 00:21:00,600 --> 00:21:02,760 Speaker 1: Uh like my guy here on the on the northwest, 387 00:21:02,760 --> 00:21:05,040 Speaker 1: and I forget his name, but his wife runs the 388 00:21:05,320 --> 00:21:07,600 Speaker 1: gift shop and retail shop and it's like the old 389 00:21:07,600 --> 00:21:09,160 Speaker 1: An's fine gifts. They got a lot of that same 390 00:21:09,160 --> 00:21:12,280 Speaker 1: stuff and she's one of his best. Somebody else the 391 00:21:12,320 --> 00:21:15,240 Speaker 1: one up in the Woodlands cells, I think more jewelry. 392 00:21:15,640 --> 00:21:19,000 Speaker 1: Some other people their number one item are surprisingly high. 393 00:21:19,000 --> 00:21:22,400 Speaker 1: Item is garden or bird feed. What is your thing 394 00:21:22,880 --> 00:21:25,440 Speaker 1: that just your a side, not the not the Wharton 395 00:21:25,800 --> 00:21:28,240 Speaker 1: supply side that you sell the most stuff that or 396 00:21:28,280 --> 00:21:29,280 Speaker 1: that would surprise people. 397 00:21:30,560 --> 00:21:33,280 Speaker 3: Lawn and garden has done well. Our steel department has 398 00:21:33,320 --> 00:21:33,840 Speaker 3: done well. 399 00:21:36,119 --> 00:21:38,040 Speaker 1: Still change sauce and that steel. 400 00:21:37,880 --> 00:21:40,320 Speaker 3: Chain sauce and and all their all their power tools. 401 00:21:41,359 --> 00:21:43,720 Speaker 3: Amazing how many, how many tools we sold in the 402 00:21:43,760 --> 00:21:48,400 Speaker 3: two years being here. It's just been just a blessing 403 00:21:48,480 --> 00:21:51,520 Speaker 3: to offer so much to the community where they don't 404 00:21:51,520 --> 00:21:52,720 Speaker 3: have to drive to the big city. 405 00:21:52,800 --> 00:21:53,400 Speaker 1: They're right here. 406 00:21:53,480 --> 00:21:56,240 Speaker 3: It's right here in town and it gives back to 407 00:21:56,280 --> 00:21:59,199 Speaker 3: the community. We do a great job with all the 408 00:21:59,240 --> 00:22:03,080 Speaker 3: fundraising and help with the community and the fair on 409 00:22:03,160 --> 00:22:06,639 Speaker 3: both the feet and the side. It's we have a 410 00:22:06,680 --> 00:22:08,600 Speaker 3: gift shop that our mother in law takes My mother 411 00:22:08,600 --> 00:22:11,399 Speaker 3: in law takes care of Sarah's mother. She goes to market, 412 00:22:11,520 --> 00:22:15,120 Speaker 3: brings back all the stylish things that whatever she wants 413 00:22:15,119 --> 00:22:16,560 Speaker 3: to do. I just give her the space and she 414 00:22:16,680 --> 00:22:18,679 Speaker 3: makes it happen in the women to come in with 415 00:22:18,760 --> 00:22:21,720 Speaker 3: their husbands and shop and see all the new stuff 416 00:22:21,760 --> 00:22:24,480 Speaker 3: and see the changing of the seasons and all the 417 00:22:24,520 --> 00:22:29,160 Speaker 3: gift items and the tyler and wash and all the 418 00:22:29,200 --> 00:22:31,359 Speaker 3: trinkets that she puts out there. It's just amazing what 419 00:22:31,480 --> 00:22:32,640 Speaker 3: she does with it. 420 00:22:32,800 --> 00:22:34,240 Speaker 1: Do you have a post office in yours? 421 00:22:35,040 --> 00:22:35,280 Speaker 3: We do? 422 00:22:35,440 --> 00:22:37,040 Speaker 1: No, No, sir, some of them do. 423 00:22:38,000 --> 00:22:41,800 Speaker 3: Yeah, they do. H you got one over there at Cyprus. 424 00:22:42,040 --> 00:22:43,080 Speaker 1: Yeah that who is that? 425 00:22:43,840 --> 00:22:44,720 Speaker 3: Bill Murph? 426 00:22:44,800 --> 00:22:47,600 Speaker 1: Yes? Do you sell bird seed? That's why I talk 427 00:22:47,640 --> 00:22:48,520 Speaker 1: about we do. 428 00:22:48,640 --> 00:22:51,000 Speaker 3: Oh yeah, Ace bird seat is doing well for us 429 00:22:51,080 --> 00:22:53,919 Speaker 3: by the palette, and you know, we keep all the 430 00:22:53,920 --> 00:22:57,320 Speaker 3: other blends and flavors in there, and the customers really 431 00:22:57,359 --> 00:22:59,880 Speaker 3: have a nice option of what they want to get. 432 00:23:00,400 --> 00:23:03,040 Speaker 1: What is the number one selling item on the feed 433 00:23:03,160 --> 00:23:05,919 Speaker 1: side of your business right now? It's for cattle. 434 00:23:06,160 --> 00:23:08,280 Speaker 3: We're a big cattle community. There's a lot of cattle 435 00:23:08,280 --> 00:23:12,040 Speaker 3: in Wharton County. And it's just an all day job. 436 00:23:12,080 --> 00:23:13,840 Speaker 3: I've got phone calls coming in every minute. 437 00:23:14,080 --> 00:23:17,080 Speaker 1: Give me the first and last name of one customer 438 00:23:17,119 --> 00:23:18,879 Speaker 1: that always comes in and has a couple of coffee 439 00:23:18,920 --> 00:23:25,359 Speaker 1: with few Rudolph Henry, Well, you almost got in trouble. 440 00:23:25,400 --> 00:23:28,880 Speaker 1: Hold on Richard does Richard Lockley? He's the Ace Hardware 441 00:23:28,960 --> 00:23:32,479 Speaker 1: at Wharton's Feed and Supply at thirty thirty North Richmond 442 00:23:32,480 --> 00:23:39,240 Speaker 1: and Wharton. Richard Lockley is the proprietor co proprietor alone 443 00:23:39,240 --> 00:23:43,040 Speaker 1: with his wife Sarah, of Wharton Feed and Supply and 444 00:23:43,240 --> 00:23:46,960 Speaker 1: Ace Hardware at thirty thirty North Richmond Road in Wharton. 445 00:23:47,240 --> 00:23:49,119 Speaker 1: You said that it was on a bad street or 446 00:23:49,119 --> 00:23:52,160 Speaker 1: there wasn't a lot of traffic before. Richard, where did 447 00:23:52,200 --> 00:23:54,320 Speaker 1: you buy the news space. 448 00:23:55,040 --> 00:23:57,879 Speaker 3: Out here on North Richmond Road, which is a Highway 449 00:23:57,920 --> 00:24:00,320 Speaker 3: sixty that takes you to Bay City when you're coming 450 00:24:01,000 --> 00:24:04,440 Speaker 3: south past Rosenberg. I bought a piece of proper there 451 00:24:04,440 --> 00:24:06,879 Speaker 3: next to the auction barn, and it's the main thoroughfare 452 00:24:06,920 --> 00:24:10,320 Speaker 3: coming into town. So the car count was great, and 453 00:24:10,440 --> 00:24:12,199 Speaker 3: we did some research on it and it looked like 454 00:24:12,200 --> 00:24:14,880 Speaker 3: the right place. And I added, oh, I think nine 455 00:24:14,880 --> 00:24:16,880 Speaker 3: thousand square foot to the building that was already here, 456 00:24:17,200 --> 00:24:20,040 Speaker 3: so we could make this a larger footprint. 457 00:24:20,119 --> 00:24:22,960 Speaker 1: And I means what you have now. 458 00:24:23,280 --> 00:24:25,000 Speaker 3: Eleven eight hundred square foot of. 459 00:24:25,040 --> 00:24:26,639 Speaker 1: Oh so it was tiny before. 460 00:24:27,000 --> 00:24:29,720 Speaker 3: Yes, there's about fifty five hundred. Oh no, we're only 461 00:24:29,760 --> 00:24:31,040 Speaker 3: thirty five hundred at the old location. 462 00:24:33,080 --> 00:24:36,080 Speaker 1: Interesting, how many people on the floor right now? U 463 00:24:36,480 --> 00:24:39,760 Speaker 1: thirteen thirteen staff. We was on the floor right now. 464 00:24:39,880 --> 00:24:41,119 Speaker 3: And three are making deliveries. 465 00:24:41,880 --> 00:24:44,520 Speaker 1: That's a big man. That's a big payroll. That's a lot. 466 00:24:44,640 --> 00:24:48,240 Speaker 1: That's a lot to hold down. Yes, sir, wow, So 467 00:24:48,320 --> 00:24:50,880 Speaker 1: one in each department, Well. 468 00:24:50,680 --> 00:24:53,359 Speaker 3: They all work multiple departments. I've got two what we 469 00:24:53,400 --> 00:24:55,280 Speaker 3: call behind the wall, which are not at the counter, 470 00:24:55,320 --> 00:24:57,760 Speaker 3: but they're at the helpful hub and they can assist 471 00:24:57,760 --> 00:24:59,760 Speaker 3: the customers that they come in. And then we have 472 00:24:59,800 --> 00:25:02,280 Speaker 3: the ladies and young men at the counter helping the 473 00:25:02,280 --> 00:25:04,240 Speaker 3: customers as they check out. So it's kind of a 474 00:25:04,240 --> 00:25:06,320 Speaker 3: team effort. We all kind of chief cook and bottle 475 00:25:06,359 --> 00:25:07,359 Speaker 3: washer at any given moment. 476 00:25:08,920 --> 00:25:10,680 Speaker 1: And where do you spend most of your time? Hiding 477 00:25:10,720 --> 00:25:11,520 Speaker 1: back in the office. 478 00:25:11,880 --> 00:25:14,119 Speaker 3: I try not to, but to run this business, I 479 00:25:14,200 --> 00:25:16,000 Speaker 3: have to be back here. But if I can get 480 00:25:16,000 --> 00:25:17,800 Speaker 3: out there and shake hands and say hello to everybody, 481 00:25:17,840 --> 00:25:21,240 Speaker 3: that's my main focus. But I just can't do I 482 00:25:21,240 --> 00:25:22,960 Speaker 3: can't be out there enough. But I've got to change 483 00:25:22,960 --> 00:25:24,679 Speaker 3: that and get back out there and you know, make 484 00:25:24,680 --> 00:25:26,399 Speaker 3: sure everybody sees me, they're all afraid to come back here, 485 00:25:26,400 --> 00:25:28,560 Speaker 3: and I'm like my doors open anybody and everybody. If 486 00:25:28,560 --> 00:25:30,000 Speaker 3: you want to talk about your flower, if you want 487 00:25:30,000 --> 00:25:32,679 Speaker 3: to talk about a thousand cows, just come here and 488 00:25:32,680 --> 00:25:34,680 Speaker 3: see me. I'll do my best to If I can't 489 00:25:34,680 --> 00:25:36,840 Speaker 3: answer it, I'll see you to somebody that can, and 490 00:25:36,880 --> 00:25:38,639 Speaker 3: we'll get you fixed up. We are here to heal. 491 00:25:38,720 --> 00:25:39,719 Speaker 3: That's our mission statement. 492 00:25:40,000 --> 00:25:42,640 Speaker 1: One of the guys I visited for a while one 493 00:25:42,720 --> 00:25:45,560 Speaker 1: day was Rick tap At is it Langham Creek? Is 494 00:25:45,560 --> 00:25:46,560 Speaker 1: that where he is? There's two right? 495 00:25:46,720 --> 00:25:46,880 Speaker 8: Yes? 496 00:25:46,880 --> 00:25:47,000 Speaker 5: Here? 497 00:25:47,480 --> 00:25:50,080 Speaker 1: And I went in the back. You kind of said 498 00:25:50,119 --> 00:25:51,160 Speaker 1: that you don't like him. 499 00:25:52,440 --> 00:25:54,360 Speaker 3: No, no, no, he's fine. I just don't know him 500 00:25:54,359 --> 00:25:54,600 Speaker 3: that great. 501 00:25:54,640 --> 00:25:56,440 Speaker 1: I mean I know where he's at, so is him 502 00:25:56,480 --> 00:25:58,600 Speaker 1: and his wife, and he has an adult son that 503 00:25:58,680 --> 00:26:01,160 Speaker 1: works there. And first while, I was shocked, as you said, 504 00:26:01,200 --> 00:26:03,200 Speaker 1: how many people work there? And that's the difference between 505 00:26:03,200 --> 00:26:05,520 Speaker 1: a big box store in this is there's always somebody 506 00:26:05,640 --> 00:26:08,000 Speaker 1: ready to help you. And it's surprising because we've grown 507 00:26:08,040 --> 00:26:12,800 Speaker 1: accustomed to call centers in India and not having someone 508 00:26:13,119 --> 00:26:14,959 Speaker 1: you know, be right there to answer our question and 509 00:26:14,960 --> 00:26:17,800 Speaker 1: help us. Who actually works there? All the time. But 510 00:26:18,000 --> 00:26:20,080 Speaker 1: I wanted to go into his office and he was like, oh, 511 00:26:20,119 --> 00:26:22,159 Speaker 1: my office is a mess, and no, no, I got 512 00:26:22,200 --> 00:26:23,919 Speaker 1: to see your office. So we go back there, and 513 00:26:23,960 --> 00:26:27,600 Speaker 1: what I was blown away by was all these orders 514 00:26:27,960 --> 00:26:30,320 Speaker 1: because you don't think about the fact that in your business, 515 00:26:30,359 --> 00:26:37,080 Speaker 1: every product on the shelf has to be ordered, delivered, received, inventoried, 516 00:26:37,440 --> 00:26:40,119 Speaker 1: placed on a shelf, and paid for. And you know, 517 00:26:40,200 --> 00:26:41,560 Speaker 1: we just walk in and scoop it up and go. 518 00:26:41,640 --> 00:26:45,320 Speaker 3: But the logistics, nobody has any idea how long it 519 00:26:45,359 --> 00:26:47,280 Speaker 3: takes to get it here. How I've been on the 520 00:26:47,320 --> 00:26:49,639 Speaker 3: phone all morning calling people to try to find a 521 00:26:49,680 --> 00:26:52,400 Speaker 3: certain product for a person that's asking for it. And 522 00:26:52,680 --> 00:26:56,320 Speaker 3: I've been through fifteen phone calls and I haven't resolved 523 00:26:56,359 --> 00:26:56,560 Speaker 3: it yet. 524 00:26:56,600 --> 00:26:58,000 Speaker 1: But I want what is the product. 525 00:26:58,280 --> 00:27:00,280 Speaker 3: I'm looking for a ten ten feet or right now 526 00:27:00,320 --> 00:27:03,119 Speaker 3: to go down to Quero, Texas and customer asked me 527 00:27:03,160 --> 00:27:05,160 Speaker 3: to find it. I'm working on it. I've made six 528 00:27:05,200 --> 00:27:07,600 Speaker 3: phone calls and gotten three quotes, and I'm working on 529 00:27:07,640 --> 00:27:09,600 Speaker 3: trying to figure out what to get it down there 530 00:27:09,640 --> 00:27:12,520 Speaker 3: to him at So it's just logistics and getting on 531 00:27:12,520 --> 00:27:15,640 Speaker 3: the computer and finding places and making connections and networking. 532 00:27:15,680 --> 00:27:16,760 Speaker 3: It and getting it down here. 533 00:27:17,400 --> 00:27:19,640 Speaker 1: That's why I try to always go to places where 534 00:27:19,680 --> 00:27:22,400 Speaker 1: I know the owner because I have noes. Then, Hey, 535 00:27:22,680 --> 00:27:25,080 Speaker 1: I need this ten ton feeder down in Quero, Texas. 536 00:27:25,680 --> 00:27:27,479 Speaker 1: Gander Mountains not in business anymore, but you're not going 537 00:27:27,520 --> 00:27:28,760 Speaker 1: to get that of the Gander Mountain or. 538 00:27:28,760 --> 00:27:30,560 Speaker 3: Walking anything else. 539 00:27:30,800 --> 00:27:31,480 Speaker 1: Did you find it? 540 00:27:32,560 --> 00:27:34,359 Speaker 3: Yes, I've got three prices. I'm fixing the work on 541 00:27:34,359 --> 00:27:35,640 Speaker 3: getting it to them, and I get through it with you. 542 00:27:35,880 --> 00:27:36,399 Speaker 1: How about that? 543 00:27:37,040 --> 00:27:39,200 Speaker 3: And I've got five text messages on I need toes 544 00:27:39,240 --> 00:27:41,280 Speaker 3: for these cattle at the feed lot, i need queues 545 00:27:41,320 --> 00:27:44,880 Speaker 3: for this the ranch. And I've got just calls coming 546 00:27:44,920 --> 00:27:48,480 Speaker 3: in daily, eighty ninety calls a day. How many eighty 547 00:27:48,520 --> 00:27:49,880 Speaker 3: to ninety calls a day I've got to take? 548 00:27:50,200 --> 00:27:56,399 Speaker 1: How many? How many? What percentage of your revenues, not transactions, 549 00:27:56,400 --> 00:27:59,040 Speaker 1: but revenues? Would you say, is whorton feed and supply? 550 00:27:59,240 --> 00:28:01,360 Speaker 1: And what percent ACE hardware? And just say no, those 551 00:28:01,359 --> 00:28:04,119 Speaker 1: two have to add up to be one hundred. 552 00:28:03,720 --> 00:28:07,720 Speaker 3: I would probably say seasonally if we break it out, 553 00:28:07,800 --> 00:28:09,280 Speaker 3: But if we look at it just across the board, 554 00:28:09,320 --> 00:28:15,000 Speaker 3: twelve months, I think ACE has probably tooken over sixty percent. Really, 555 00:28:15,680 --> 00:28:18,080 Speaker 3: I mean it has just gone crazy. The people that 556 00:28:18,200 --> 00:28:20,960 Speaker 3: need so much stuff that wasn't in our town and 557 00:28:21,080 --> 00:28:22,200 Speaker 3: now they can get right here. 558 00:28:22,400 --> 00:28:24,959 Speaker 1: Yeah. And I find a lot of our listeners who 559 00:28:25,000 --> 00:28:28,040 Speaker 1: do it yourselfers, because I'm not class scream stuff up, 560 00:28:28,040 --> 00:28:30,320 Speaker 1: but a lot of them or do it yourselfers. And 561 00:28:30,359 --> 00:28:31,760 Speaker 1: I feel sorry for them because they'll send me an 562 00:28:31,800 --> 00:28:33,919 Speaker 1: email and go, Michael, you can do that easily. All 563 00:28:33,960 --> 00:28:35,480 Speaker 1: you want to do is put the slipstrap on this 564 00:28:35,520 --> 00:28:37,080 Speaker 1: and pull it through there and put the hydrometer and 565 00:28:37,119 --> 00:28:40,800 Speaker 1: the gas can. You don't understand. I would damage everything 566 00:28:40,800 --> 00:28:43,080 Speaker 1: if I did that. I'm like the library and I 567 00:28:43,120 --> 00:28:45,000 Speaker 1: don't know how to do anything, but I know where 568 00:28:45,000 --> 00:28:47,280 Speaker 1: to find the people who do. That's that's my best right, 569 00:28:47,680 --> 00:28:48,400 Speaker 1: That's that's all right. 570 00:28:48,400 --> 00:28:49,280 Speaker 3: We've got to have those people. 571 00:28:49,320 --> 00:28:49,440 Speaker 7: Tea. 572 00:28:49,600 --> 00:28:52,160 Speaker 1: What would you like to add to the Wharton feed 573 00:28:52,160 --> 00:28:54,240 Speaker 1: and supply and ace hardware that you don't have? What 574 00:28:54,400 --> 00:28:57,840 Speaker 1: kind of like a snow cone shop or something that 575 00:28:57,840 --> 00:28:58,480 Speaker 1: you have. 576 00:28:58,560 --> 00:29:01,200 Speaker 3: You know, we're thinking about something in the gun store. 577 00:29:02,440 --> 00:29:03,560 Speaker 1: What a gun store? 578 00:29:04,200 --> 00:29:06,880 Speaker 3: Yeah, well, hey, we've already. I didn't build this thing 579 00:29:06,920 --> 00:29:09,080 Speaker 3: big enough, Michael. I mean when I built I'm like, 580 00:29:09,120 --> 00:29:10,440 Speaker 3: how are we ever going to fill this place up 581 00:29:10,480 --> 00:29:13,080 Speaker 3: and it's full. And now we're growing out of the 582 00:29:13,080 --> 00:29:15,360 Speaker 3: warehouse and I'm having to add on some things, and 583 00:29:15,800 --> 00:29:18,440 Speaker 3: I'm just kind of like, Okay, where do we go next? 584 00:29:18,480 --> 00:29:22,000 Speaker 3: What keep our inventory under control but still grow. You know, 585 00:29:22,040 --> 00:29:23,640 Speaker 3: you got to you gotta eat the elephant one bite 586 00:29:23,640 --> 00:29:26,000 Speaker 3: at a time. So I got into fence post now 587 00:29:26,080 --> 00:29:27,959 Speaker 3: the people who come and buying fence material from us, 588 00:29:28,000 --> 00:29:31,360 Speaker 3: and we got into larger into some other cattle entities. 589 00:29:31,400 --> 00:29:35,080 Speaker 3: And on the hardware side, the plumbing has blown up. 590 00:29:35,080 --> 00:29:37,840 Speaker 3: We lost a great mister Raft was a great guy 591 00:29:37,840 --> 00:29:40,520 Speaker 3: here in town, Raft Plumbing, and he's retired and closed down. 592 00:29:40,560 --> 00:29:42,080 Speaker 3: So all the plumbers are coming here. So we're having 593 00:29:42,080 --> 00:29:44,720 Speaker 3: to grow the plumbing business and move stuff off the 594 00:29:44,760 --> 00:29:47,240 Speaker 3: shelf that's slower mover, so we can grow the plumbing side. 595 00:29:47,280 --> 00:29:49,640 Speaker 3: So we're just listening to our customers and trying to 596 00:29:49,720 --> 00:29:52,320 Speaker 3: follow what they need. That makes sense for both of us. 597 00:29:52,320 --> 00:29:55,080 Speaker 3: So it's a win win interesting. 598 00:29:55,840 --> 00:29:58,280 Speaker 1: Yeah, And a lot of those small businesses like that, 599 00:29:58,400 --> 00:30:01,240 Speaker 1: like that Raft Plumbing, they they die off. There's nobody 600 00:30:01,240 --> 00:30:02,880 Speaker 1: to take the business from them. They got to find 601 00:30:02,880 --> 00:30:05,920 Speaker 1: somewhere to go. And people, myself include, do not want 602 00:30:05,920 --> 00:30:08,000 Speaker 1: to go to a big box store. Good for you. 603 00:30:08,040 --> 00:30:10,920 Speaker 1: Thanks for making time for us on short notice. Richard Lockley, 604 00:30:11,960 --> 00:30:15,800 Speaker 1: you bet of Richard and Sarah Lockley, Wharton Feed and 605 00:30:15,880 --> 00:30:19,880 Speaker 1: Supply and Aswardware at thirty thirty North Richmond. You know, 606 00:30:20,000 --> 00:30:23,320 Speaker 1: my favorite thing is when people will say you make 607 00:30:24,680 --> 00:30:27,920 Speaker 1: you make Texas feel like a small town. And that's 608 00:30:27,960 --> 00:30:31,920 Speaker 1: the goal, because there's these little stories all around. People 609 00:30:31,960 --> 00:30:34,640 Speaker 1: are tired of dealing with call centers in another country. 610 00:30:34,680 --> 00:30:36,960 Speaker 1: They're tired of dealing with big box stores. They're tired 611 00:30:37,000 --> 00:30:39,680 Speaker 1: of you know, at the end of the day, we 612 00:30:39,960 --> 00:30:43,440 Speaker 1: crave human interaction. There's nothing you can get delivered to 613 00:30:43,520 --> 00:30:47,120 Speaker 1: your door that's going to be that that we crave. 614 00:30:47,240 --> 00:30:51,720 Speaker 1: I know I do. I love to talk to people 615 00:30:51,880 --> 00:30:53,840 Speaker 1: and pick them apart and find out, you know, how 616 00:30:53,840 --> 00:30:56,640 Speaker 1: they ended up here and where they went to high school, 617 00:30:56,640 --> 00:30:59,440 Speaker 1: and how they met their spouse. Of course, how much 618 00:30:59,440 --> 00:31:01,800 Speaker 1: money they may, well, you got to ask that for 619 00:31:01,920 --> 00:31:02,080 Speaker 1: long