1 00:00:00,400 --> 00:00:02,400 Speaker 1: The guys from paying They've kind of showed me how 2 00:00:02,480 --> 00:00:03,880 Speaker 1: much the equipment matters. 3 00:00:04,160 --> 00:00:06,000 Speaker 2: I just love that I can hit any shot I 4 00:00:06,080 --> 00:00:06,600 Speaker 2: kind of want. 5 00:00:06,720 --> 00:00:08,480 Speaker 3: We're gonna be able to tell some fun stories about 6 00:00:08,520 --> 00:00:10,640 Speaker 3: what goes on here to help golfers play better golf. 7 00:00:10,720 --> 00:00:13,880 Speaker 1: Welcome back to the Ping Proving Grounds Podcast. I'm Shane Bacon. 8 00:00:13,960 --> 00:00:15,720 Speaker 1: That is Marty Jertsen. 9 00:00:16,239 --> 00:00:16,599 Speaker 3: Marty. 10 00:00:17,320 --> 00:00:19,600 Speaker 1: Today, we're going to talk about something that I'm very 11 00:00:19,640 --> 00:00:22,480 Speaker 1: interested in because I feel like, you know, there's a 12 00:00:22,520 --> 00:00:24,200 Speaker 1: lot of things in golf we talk about our age 13 00:00:24,239 --> 00:00:27,040 Speaker 1: old debates. I feel like this is a exact debate. 14 00:00:27,560 --> 00:00:32,120 Speaker 1: This isn't age old. I mean, for years, the thought 15 00:00:32,280 --> 00:00:35,720 Speaker 1: process for professional golfers and good players was get the 16 00:00:35,760 --> 00:00:38,599 Speaker 1: ball in the fairway. You think about US Opens and 17 00:00:38,920 --> 00:00:41,519 Speaker 1: you know tough golf courses that we play each and 18 00:00:41,560 --> 00:00:45,520 Speaker 1: every week, and players were dedicated to find the fairway first, 19 00:00:45,600 --> 00:00:47,519 Speaker 1: and there was a lot of irons off tas and 20 00:00:47,560 --> 00:00:51,360 Speaker 1: that mentality over the last decade or two has totally 21 00:00:51,400 --> 00:00:53,560 Speaker 1: flipped and you're seeing I feel like it kind of 22 00:00:53,600 --> 00:00:56,520 Speaker 1: started back in the Tiger VJ days, when VJ would 23 00:00:56,520 --> 00:00:59,240 Speaker 1: just pound driver up fairways. They didn't care where it went. 24 00:00:59,600 --> 00:01:02,880 Speaker 1: And it's he's on from find the fairway, and that's 25 00:01:02,920 --> 00:01:05,440 Speaker 1: the benefit to beat it off the t as far 26 00:01:05,440 --> 00:01:08,040 Speaker 1: as you can hit it and go find it, and 27 00:01:08,120 --> 00:01:10,640 Speaker 1: that's the advantage. So today I want to discuss with 28 00:01:10,680 --> 00:01:15,319 Speaker 1: you driving in terms of distance versus accuracy and what 29 00:01:15,560 --> 00:01:17,880 Speaker 1: is more important. And I want to start with this, 30 00:01:18,640 --> 00:01:22,040 Speaker 1: when did technology shift? When did the idea of you 31 00:01:22,080 --> 00:01:27,280 Speaker 1: guys building golf clubs for distance in theory over accuracy, 32 00:01:27,360 --> 00:01:30,960 Speaker 1: or maybe distance being more important than in theory accuracy 33 00:01:31,319 --> 00:01:33,639 Speaker 1: shift like it did for the modern day player. 34 00:01:33,920 --> 00:01:36,240 Speaker 3: This topic is so juicy, and I think you brought 35 00:01:36,360 --> 00:01:41,000 Speaker 3: up the examples of VJ and Tiger. Tiger was that 36 00:01:41,080 --> 00:01:44,880 Speaker 3: great example where he was like one hundred and fiftieth 37 00:01:44,959 --> 00:01:48,680 Speaker 3: or one hundred and eightieth in fairways hit driving accuracy, 38 00:01:49,560 --> 00:01:52,360 Speaker 3: but he was obviously he was hitting it on average 39 00:01:52,360 --> 00:01:54,919 Speaker 3: at the time back in Tiger two thousand days or whatever, 40 00:01:55,160 --> 00:01:58,120 Speaker 3: like thirty yards twenty five thirty yards past the to 41 00:01:58,280 --> 00:02:02,720 Speaker 3: or average, and he had driving advantage. So I think 42 00:02:02,720 --> 00:02:05,240 Speaker 3: it was that culmination of like, okay, Tiger's doing this, 43 00:02:05,840 --> 00:02:09,240 Speaker 3: and then that con that metric of strokes gained and 44 00:02:09,240 --> 00:02:10,959 Speaker 3: we got to get we all the industry has to 45 00:02:10,960 --> 00:02:13,800 Speaker 3: give Mark Brody tons of credit for that absolutely writing 46 00:02:13,840 --> 00:02:16,560 Speaker 3: his book. So it's like, okay, then we're still kind 47 00:02:16,600 --> 00:02:21,000 Speaker 3: of connecting dots on those things to develop that kind 48 00:02:21,000 --> 00:02:25,600 Speaker 3: of you know, to answer this question really is and 49 00:02:26,040 --> 00:02:28,280 Speaker 3: it's really I think this is why I love doing 50 00:02:28,280 --> 00:02:31,880 Speaker 3: this podcast. It's not a binary answer. It's like what's 51 00:02:31,919 --> 00:02:35,480 Speaker 3: more important distance or accuracy in the answer. It's not 52 00:02:35,960 --> 00:02:39,239 Speaker 3: yes or no, right, this is there's nuance between those things. 53 00:02:39,440 --> 00:02:41,799 Speaker 3: And what's really cool is that we've used some of that, 54 00:02:41,880 --> 00:02:46,520 Speaker 3: like those analytics to help answer that question that we 55 00:02:46,520 --> 00:02:48,239 Speaker 3: could talk about today, which is really fun. 56 00:02:48,480 --> 00:02:50,520 Speaker 1: Yeah, you know, I kind of go back. I'm thirty 57 00:02:50,600 --> 00:02:52,639 Speaker 1: nine years old. You know, I was playing high school 58 00:02:52,639 --> 00:02:55,920 Speaker 1: golf in the late nineties early two thousands, and I 59 00:02:56,040 --> 00:02:59,600 Speaker 1: always felt like driving accuracy for me was the thing 60 00:02:59,639 --> 00:03:01,880 Speaker 1: I struggle the most with. You know, I would always 61 00:03:01,960 --> 00:03:04,040 Speaker 1: lean on the two iron. I went through a time 62 00:03:04,360 --> 00:03:06,639 Speaker 1: in college and just after college, or I don't want 63 00:03:06,639 --> 00:03:09,000 Speaker 1: to say I necessarily had the driver yips, but I 64 00:03:09,040 --> 00:03:11,760 Speaker 1: would hit this two iron all the time off teas 65 00:03:11,840 --> 00:03:14,360 Speaker 1: because I could hit it in the two fifty range, 66 00:03:14,400 --> 00:03:16,480 Speaker 1: you know, as a twenty two year old, and I 67 00:03:16,520 --> 00:03:20,800 Speaker 1: could live with that, and it's funny because now I 68 00:03:20,919 --> 00:03:23,240 Speaker 1: feel like the most reliable club in my bag in 69 00:03:23,320 --> 00:03:25,840 Speaker 1: terms of finding a fairwear having to hit a pressure 70 00:03:25,880 --> 00:03:28,480 Speaker 1: pack golf shot is the Driver. I mean, the Driver 71 00:03:28,560 --> 00:03:32,919 Speaker 1: has become one of my favorite clubs in terms of reliability, 72 00:03:33,200 --> 00:03:35,880 Speaker 1: and it's just so wild to think of, like the 73 00:03:35,960 --> 00:03:38,160 Speaker 1: old Shane and the way I thought about the driver 74 00:03:38,280 --> 00:03:41,640 Speaker 1: versus you know this twenty twenty three version where when 75 00:03:41,640 --> 00:03:44,320 Speaker 1: the hole's tight, I will tee the driver a little 76 00:03:44,320 --> 00:03:46,240 Speaker 1: bit lower and kind of squeeze it out there. 77 00:03:46,640 --> 00:03:48,520 Speaker 3: Yeah, and that's why you're seeing all the tour guys 78 00:03:48,600 --> 00:03:51,360 Speaker 3: do as well, so you're seeing the driver go straighter. 79 00:03:51,400 --> 00:03:55,360 Speaker 3: It's more forgiving. I think players know that driving is 80 00:03:55,400 --> 00:03:58,240 Speaker 3: super important, so they're practicing it a lot more. And 81 00:03:58,280 --> 00:04:00,120 Speaker 3: then certainly a lot of as Shane, which is we 82 00:04:00,160 --> 00:04:03,280 Speaker 3: can get into, is golf course dependent. I mean that 83 00:04:03,360 --> 00:04:05,760 Speaker 3: two iron going down there two fifty. You come back 84 00:04:05,760 --> 00:04:08,120 Speaker 3: here at Arizona and place some of these courses, and 85 00:04:08,160 --> 00:04:10,440 Speaker 3: that's like the only shot that the golf that the 86 00:04:10,480 --> 00:04:13,920 Speaker 3: hole gives you. Obviously, so there is a golf course 87 00:04:14,800 --> 00:04:18,680 Speaker 3: dependent condition around this, which is quite fun because then 88 00:04:18,760 --> 00:04:22,160 Speaker 3: we build tools to help answer that question. What's more 89 00:04:22,160 --> 00:04:24,880 Speaker 3: important distancer accuracy, and today we're going to talk about 90 00:04:24,880 --> 00:04:29,080 Speaker 3: this ratio of the two, Like what your golf course 91 00:04:29,200 --> 00:04:32,240 Speaker 3: penalty is is a big part of that equation, that 92 00:04:32,320 --> 00:04:35,520 Speaker 3: calculus for you as a golfer. But yeah, I think 93 00:04:35,520 --> 00:04:39,080 Speaker 3: we've seen a lot of players just both I think 94 00:04:39,400 --> 00:04:44,200 Speaker 3: embrace the analytics of it as well as the driver 95 00:04:44,360 --> 00:04:47,760 Speaker 3: being more forgiving and spending more time on that technique. 96 00:04:47,800 --> 00:04:50,240 Speaker 3: And I think you're seeing that kind of the modern 97 00:04:50,320 --> 00:04:52,720 Speaker 3: day and what you're experiencing me and the tour players 98 00:04:52,760 --> 00:04:55,600 Speaker 3: is that culmination of that intersection of both of those things. 99 00:04:56,160 --> 00:04:58,159 Speaker 1: And Marty, something I do want to do during this 100 00:04:58,240 --> 00:05:02,120 Speaker 1: conversation is really kind of separate maybe what a professional 101 00:05:02,160 --> 00:05:04,640 Speaker 1: golfer or a really good amateur golfer might think on 102 00:05:04,680 --> 00:05:08,640 Speaker 1: this topic versus that middling handicap player, because I do 103 00:05:08,880 --> 00:05:10,960 Speaker 1: feel like, and maybe this is just me, I like 104 00:05:11,000 --> 00:05:13,120 Speaker 1: your thoughts on this, but I feel like there's so 105 00:05:13,279 --> 00:05:16,640 Speaker 1: much talk about technology in the game, and it feels 106 00:05:16,680 --> 00:05:19,400 Speaker 1: like we always lean on what the pro is doing. 107 00:05:19,520 --> 00:05:22,440 Speaker 1: And I've had a couple buddies in my life that 108 00:05:22,839 --> 00:05:27,080 Speaker 1: when driving went from like leaning a little heavy on 109 00:05:27,120 --> 00:05:30,120 Speaker 1: the spin to be a little bit more accurate to 110 00:05:30,560 --> 00:05:33,320 Speaker 1: taking spin off of these drivers and launching it really 111 00:05:33,400 --> 00:05:35,159 Speaker 1: high and trying to get the most out of it 112 00:05:35,160 --> 00:05:36,640 Speaker 1: in terms of the way you're hitting the golf ball. 113 00:05:36,680 --> 00:05:38,919 Speaker 1: You know, you see Rory McRoy swing up at the 114 00:05:38,920 --> 00:05:42,240 Speaker 1: golf ball so much and launching at whatever thirteen or fourteen, 115 00:05:42,480 --> 00:05:44,839 Speaker 1: and you feel like people should be doing that. And 116 00:05:44,839 --> 00:05:48,240 Speaker 1: I'm interested in your thoughts on how players a ten handicap, 117 00:05:48,279 --> 00:05:52,400 Speaker 1: at twelve handicap, a fifteen handicap should approach driving because 118 00:05:52,680 --> 00:05:55,400 Speaker 1: it's their course dependent, Like you said, how do they 119 00:05:55,480 --> 00:05:58,320 Speaker 1: play their particular golf course, but it's also maybe what 120 00:05:58,440 --> 00:06:00,760 Speaker 1: suits the way they swing the golf golf club as well. 121 00:06:01,160 --> 00:06:03,640 Speaker 3: Yeah, Shane, The way I like to frame this, the 122 00:06:03,839 --> 00:06:06,840 Speaker 3: very simple, is that the goal of a driver fitting 123 00:06:07,440 --> 00:06:10,640 Speaker 3: and just driving the golf ball is to maximize distance 124 00:06:11,560 --> 00:06:15,680 Speaker 3: while being mindful of dispersion. Right, Because so it's like 125 00:06:15,920 --> 00:06:18,440 Speaker 3: your goal is to hit as far as possible, but 126 00:06:18,720 --> 00:06:22,120 Speaker 3: you want to eliminate grow tesque misses that are going 127 00:06:22,200 --> 00:06:24,599 Speaker 3: to cause you penalty shots out of bounds, water, what 128 00:06:24,720 --> 00:06:27,520 Speaker 3: have you. Right, So it's to maximize distance while being 129 00:06:27,520 --> 00:06:31,159 Speaker 3: mindful of that dispersion. And for your club golfer, a 130 00:06:31,320 --> 00:06:34,520 Speaker 3: gain of twenty yards off the tee is going to 131 00:06:34,560 --> 00:06:38,039 Speaker 3: improve your strokes gain driving, ultimately lowering your score by 132 00:06:38,120 --> 00:06:41,480 Speaker 3: two point three shots. So twenty yards is going to 133 00:06:41,560 --> 00:06:44,600 Speaker 3: be two point three shots. If you're a PGA Tour player, 134 00:06:45,080 --> 00:06:49,240 Speaker 3: twenty yards is one shot, right because your your game's 135 00:06:49,240 --> 00:06:51,919 Speaker 3: already you know, everything's kind of already tightened up right, 136 00:06:52,560 --> 00:06:57,719 Speaker 3: so to speak. So that shows the value of gaining 137 00:06:57,760 --> 00:07:00,960 Speaker 3: distance for your club golfer is even more important from 138 00:07:01,000 --> 00:07:05,000 Speaker 3: a scoring standpoint, because after you drive it down there further, 139 00:07:05,320 --> 00:07:08,400 Speaker 3: you're gonna have kind of less chances to compound errors 140 00:07:08,760 --> 00:07:11,520 Speaker 3: between where you drive it and getting to the green right, 141 00:07:12,040 --> 00:07:14,760 Speaker 3: So it shows that there is even more importance for 142 00:07:14,840 --> 00:07:17,800 Speaker 3: the club golfer to hit the ball further. Now, let's 143 00:07:17,800 --> 00:07:21,840 Speaker 3: talk about accuracy. If for you to gain one shot 144 00:07:21,880 --> 00:07:26,680 Speaker 3: in accuracy, which is left right dispersion, the PGA Tour player, 145 00:07:26,800 --> 00:07:30,200 Speaker 3: if they tighten their their cone or their dispersion by 146 00:07:30,360 --> 00:07:34,360 Speaker 3: seven yards, that would improve their strokes game driving. They 147 00:07:34,360 --> 00:07:37,760 Speaker 3: would effectively save one shot around. But if you're that 148 00:07:37,880 --> 00:07:42,720 Speaker 3: same eighteen handicap er club golfer player, you would have 149 00:07:42,760 --> 00:07:45,760 Speaker 3: to improve your dispersion by ten yards. So you see, 150 00:07:45,760 --> 00:07:48,520 Speaker 3: we got in dispersion, we got seven yards. Ten yards 151 00:07:48,600 --> 00:07:53,160 Speaker 3: is one shot, but from distance we have twenty yards 152 00:07:53,200 --> 00:07:56,960 Speaker 3: being one shot around or two point three. So when 153 00:07:57,000 --> 00:07:59,240 Speaker 3: you kind of do the math on that ratio for 154 00:07:59,320 --> 00:08:02,920 Speaker 3: your club go, it's way more important or a bigger 155 00:08:02,960 --> 00:08:06,840 Speaker 3: premium even than your tour player to emphasize gaining distance. 156 00:08:06,920 --> 00:08:09,920 Speaker 3: And I think that's something we even the good fitters 157 00:08:09,960 --> 00:08:12,200 Speaker 3: out there might still have a little bit of that 158 00:08:12,200 --> 00:08:15,000 Speaker 3: that you know, bias from the past, where hey, we 159 00:08:15,080 --> 00:08:18,160 Speaker 3: need to tighten somebody's impact dispersion, We need to get 160 00:08:18,160 --> 00:08:20,880 Speaker 3: you to hit more fairways. Well if somebody's already hitting 161 00:08:20,880 --> 00:08:26,280 Speaker 3: it relatively straight. We've seen great success kind of shifting 162 00:08:26,280 --> 00:08:29,720 Speaker 3: that mindset in your fitting to be a little bit 163 00:08:29,760 --> 00:08:33,160 Speaker 3: more give yourself permission. Is the fitter to consider a 164 00:08:33,240 --> 00:08:37,160 Speaker 3: driver that might go further with uh maybe even the 165 00:08:37,200 --> 00:08:39,000 Speaker 3: same or a little bit more offline it could be 166 00:08:39,040 --> 00:08:40,320 Speaker 3: more beneficial for the player. 167 00:08:41,000 --> 00:08:44,280 Speaker 1: What's been so interesting about getting fit in my time 168 00:08:44,320 --> 00:08:47,319 Speaker 1: with ping is you'll get in the right head, or 169 00:08:47,360 --> 00:08:49,400 Speaker 1: you'll get in a head that is going to be 170 00:08:49,440 --> 00:08:51,400 Speaker 1: the one you're gonna use kind of your gamer head. 171 00:08:51,840 --> 00:08:53,640 Speaker 1: And then I and again, this is why it's so 172 00:08:53,640 --> 00:08:56,440 Speaker 1: important to get fit, in my opinion is then you 173 00:08:56,480 --> 00:08:59,880 Speaker 1: can manipulate loft, you can manipulate shaft. There's so much 174 00:09:00,080 --> 00:09:03,040 Speaker 1: to do, and I feel like so much the time 175 00:09:03,080 --> 00:09:07,240 Speaker 1: golfers blaming themselves for bad shots or bad swings or 176 00:09:07,440 --> 00:09:10,679 Speaker 1: to your point, dispersion issues. Right, Oh, this driver's going right, 177 00:09:11,000 --> 00:09:12,760 Speaker 1: I must be coming over the top of it, or 178 00:09:12,760 --> 00:09:15,640 Speaker 1: I must be doing something to pull this golf shot. 179 00:09:15,800 --> 00:09:18,360 Speaker 1: And it could simply be that shaft isn't right in 180 00:09:18,400 --> 00:09:20,840 Speaker 1: your golf club. And one of my favorite parts about 181 00:09:20,840 --> 00:09:24,319 Speaker 1: the fitting process is getting the head dialed, is getting 182 00:09:24,360 --> 00:09:27,360 Speaker 1: the loft dialed, and then going through those processes with 183 00:09:27,400 --> 00:09:31,160 Speaker 1: the shaft, because that shaft can do so much in 184 00:09:31,240 --> 00:09:33,040 Speaker 1: terms of kind of tightening things up. 185 00:09:34,360 --> 00:09:36,400 Speaker 3: Yeah, the shaft's a big deal. Shame when it comes 186 00:09:36,400 --> 00:09:39,520 Speaker 3: to when we're talking about that this topic of distance 187 00:09:39,880 --> 00:09:42,920 Speaker 3: and accuracy, because you can use the shaft and the 188 00:09:43,440 --> 00:09:46,480 Speaker 3: both the stiffness properties and all the weight and center 189 00:09:46,520 --> 00:09:49,640 Speaker 3: of gravity properties to change that left right dispersion right. 190 00:09:49,679 --> 00:09:52,719 Speaker 3: And a lot of times what you want to do 191 00:09:53,160 --> 00:09:57,319 Speaker 3: is maybe not change the shaft and the balance point 192 00:09:57,360 --> 00:10:01,560 Speaker 3: to get more draw bias to eliminate that right miss, 193 00:10:01,600 --> 00:10:04,200 Speaker 3: and then your psychology is freed up. You can have 194 00:10:04,280 --> 00:10:07,400 Speaker 3: more of your natural release pattern right type of thing, 195 00:10:07,440 --> 00:10:09,280 Speaker 3: and then you can swing harder and you hit it further, 196 00:10:09,320 --> 00:10:11,920 Speaker 3: and you know that that one out of four, one 197 00:10:11,960 --> 00:10:13,840 Speaker 3: out of five foul ball to the right is no 198 00:10:13,920 --> 00:10:15,520 Speaker 3: longer going to be in there. So a lot of 199 00:10:15,520 --> 00:10:20,679 Speaker 3: times it's gaining freedom from a specific miss type of thing. 200 00:10:20,800 --> 00:10:22,679 Speaker 3: But one of the fun things Shane and shafts, we're 201 00:10:22,679 --> 00:10:25,439 Speaker 3: talking about the concept of shafts here. The topic shafts 202 00:10:26,120 --> 00:10:29,920 Speaker 3: is how do we use shaft technology to influence this 203 00:10:30,120 --> 00:10:33,680 Speaker 3: distance versus accuracy topic? And a big thing that we've 204 00:10:33,720 --> 00:10:37,079 Speaker 3: done a lot of folks. I think for a while 205 00:10:37,200 --> 00:10:39,319 Speaker 3: we were a little controversial because we had our driver 206 00:10:39,559 --> 00:10:42,400 Speaker 3: at forty five and three quarters inches standard length right, 207 00:10:42,760 --> 00:10:45,120 Speaker 3: and everyone's like, oh, you know, the tour players are 208 00:10:45,120 --> 00:10:47,560 Speaker 3: playing drivers that are forty four and a half. You 209 00:10:47,640 --> 00:10:50,440 Speaker 3: need a tighten dispersion, you go shorter, you're gonna hit 210 00:10:50,440 --> 00:10:52,760 Speaker 3: it straighter. All these things are kind of floating out there. 211 00:10:53,080 --> 00:10:56,640 Speaker 3: We kept doing the research and we were like, well, 212 00:10:56,679 --> 00:10:59,360 Speaker 3: we don't really see a compelling reason to go shorter 213 00:10:59,600 --> 00:11:03,439 Speaker 3: as our stock length. We see that at a relatively 214 00:11:03,520 --> 00:11:07,280 Speaker 3: longer length the golfer's gonna have their is getting a 215 00:11:07,280 --> 00:11:09,520 Speaker 3: little technical, but shift their swinger actually a little more 216 00:11:09,559 --> 00:11:11,720 Speaker 3: to the right. They're gonna hit more up on the ball. 217 00:11:11,760 --> 00:11:14,480 Speaker 3: You mentioned Rory hitting more up a pod, more positive 218 00:11:14,520 --> 00:11:17,360 Speaker 3: angle of attack. Swinging more right is generally what a 219 00:11:17,400 --> 00:11:19,320 Speaker 3: lot of the club golfers that come over the top 220 00:11:19,360 --> 00:11:22,400 Speaker 3: and hit the wipe ye kind of slice out their need. 221 00:11:23,000 --> 00:11:27,000 Speaker 3: But how do we have that longer length without losing 222 00:11:27,200 --> 00:11:30,040 Speaker 3: without the club getting too heavy? Right? That's kind of 223 00:11:30,080 --> 00:11:33,000 Speaker 3: the where we needed to innovate, and we spend a 224 00:11:33,040 --> 00:11:35,560 Speaker 3: lot of time. We've evolved this technology over the last 225 00:11:35,559 --> 00:11:40,000 Speaker 3: decade plus of having super counterbalance shafts. So you look 226 00:11:40,040 --> 00:11:42,560 Speaker 3: at our quote unquote stock shaft we like to call 227 00:11:42,640 --> 00:11:46,400 Speaker 3: them proprietary, is called the Alta CB, and that CB 228 00:11:46,840 --> 00:11:50,640 Speaker 3: stands for counterbalance, Okay, and that really is the secret 229 00:11:50,679 --> 00:11:53,920 Speaker 3: sauchine of like the G four to thirty driver ALTA 230 00:11:54,000 --> 00:11:58,280 Speaker 3: shafts being forty five and three quarter, that's the swing 231 00:11:58,320 --> 00:12:01,040 Speaker 3: weight still perfect for the player. It's D two D 232 00:12:01,120 --> 00:12:04,000 Speaker 3: three whatever we need to do to optimize it, and 233 00:12:04,040 --> 00:12:05,959 Speaker 3: we still have a lot of mass in the head 234 00:12:06,080 --> 00:12:08,600 Speaker 3: so you can go longer, doesn't feel too heavy. To 235 00:12:08,640 --> 00:12:10,800 Speaker 3: the golfer, but we still have that mask to get momentum. 236 00:12:11,200 --> 00:12:14,000 Speaker 3: That's kind of all this is kind of working towards 237 00:12:14,040 --> 00:12:18,080 Speaker 3: that concept. We're putting a premium on our default build 238 00:12:18,440 --> 00:12:21,479 Speaker 3: to be biased for distance and while being mindful of accuracy. 239 00:12:21,559 --> 00:12:25,240 Speaker 1: All right, Marty, take me back to your initial designs 240 00:12:25,280 --> 00:12:28,960 Speaker 1: with the driver, because I can only imagine that as 241 00:12:28,960 --> 00:12:32,000 Speaker 1: you're designing drivers and you're going through that process, which 242 00:12:32,160 --> 00:12:35,080 Speaker 1: is so cool to see. I mean, you're literally building 243 00:12:35,080 --> 00:12:38,000 Speaker 1: these new clubs. You're you're finding I mean you've told 244 00:12:38,000 --> 00:12:40,760 Speaker 1: the turbulator story on this podcast before, but you're finding 245 00:12:40,840 --> 00:12:43,960 Speaker 1: ways to change the look or the feel or obviously 246 00:12:44,000 --> 00:12:46,720 Speaker 1: the design of a driver. What are you looking for 247 00:12:46,840 --> 00:12:49,079 Speaker 1: as you're going through that design process in terms of 248 00:12:49,120 --> 00:12:52,280 Speaker 1: both accuracy and distance, Like what are the numbers that 249 00:12:52,320 --> 00:12:55,760 Speaker 1: gets you excited? Are you gaining the five yards? Ten yards? 250 00:12:55,880 --> 00:12:57,960 Speaker 1: You know, ping man swinging this thing? And it's a 251 00:12:57,960 --> 00:13:00,600 Speaker 1: little tighter dispersion, like what are those numbers that you 252 00:13:00,720 --> 00:13:03,840 Speaker 1: guys are looking to see before you maybe take it 253 00:13:03,880 --> 00:13:05,800 Speaker 1: to your boss and go, hey, I think this is 254 00:13:05,840 --> 00:13:06,200 Speaker 1: the one. 255 00:13:06,720 --> 00:13:11,920 Speaker 3: Yeah, it's like trying to eke out some improvements. It 256 00:13:11,960 --> 00:13:14,240 Speaker 3: starts in the design world where we're just doing things 257 00:13:14,320 --> 00:13:17,360 Speaker 3: on the computer, Shane, It's like just modeling. Okay, if 258 00:13:17,360 --> 00:13:19,640 Speaker 3: I change this geometry, if I could get the wall 259 00:13:19,679 --> 00:13:21,800 Speaker 3: thickness thinner in this one area, if I can save 260 00:13:21,880 --> 00:13:23,880 Speaker 3: some weight from the crown, if I can save some 261 00:13:23,920 --> 00:13:26,760 Speaker 3: weight from the face, I can move that weight to 262 00:13:26,800 --> 00:13:28,959 Speaker 3: move the center of gravity lower and deeper. And when 263 00:13:29,000 --> 00:13:31,679 Speaker 3: I do that, the moment of inertia goes up. And 264 00:13:31,720 --> 00:13:35,040 Speaker 3: then we know predictively because we've made like we've made 265 00:13:35,040 --> 00:13:37,760 Speaker 3: some really cool prototypes here, Shane, where we can have 266 00:13:37,880 --> 00:13:41,160 Speaker 3: the same CG, but we can vary the moment of inertia. 267 00:13:41,200 --> 00:13:43,079 Speaker 3: We'll put on the robot, we hit it all over 268 00:13:43,120 --> 00:13:47,079 Speaker 3: the face, and we can kind of prove that hypothesis 269 00:13:47,120 --> 00:13:50,720 Speaker 3: that higher moment of inertia will help you hit it straighter. Right. 270 00:13:51,120 --> 00:13:53,280 Speaker 3: But the challenge is, and this is where I think 271 00:13:53,360 --> 00:13:55,280 Speaker 3: we have really done it ping, is we want to 272 00:13:55,320 --> 00:13:59,480 Speaker 3: have high MOI. And this was kind of a thought 273 00:13:59,520 --> 00:14:01,839 Speaker 3: in the market place for a long time. Oh, HIGHMI 274 00:14:01,920 --> 00:14:05,079 Speaker 3: drivers always spin a lot, right, Well, well, we broke 275 00:14:05,120 --> 00:14:07,959 Speaker 3: through that, right, you can have a high MOI driver 276 00:14:08,120 --> 00:14:10,560 Speaker 3: that spins low. It's what our LST is. And some 277 00:14:10,640 --> 00:14:13,280 Speaker 3: of these other things. So we're really trying to move 278 00:14:13,360 --> 00:14:18,200 Speaker 3: center gravity low, deep, but the right amount while maximizing MOI, 279 00:14:18,600 --> 00:14:21,640 Speaker 3: and then the payoff to the golfer is being able 280 00:14:21,680 --> 00:14:24,440 Speaker 3: to measure that both in player testing where we see 281 00:14:24,480 --> 00:14:29,400 Speaker 3: increases in ball speed, distance, carry and dispersion, and also 282 00:14:29,480 --> 00:14:32,000 Speaker 3: put it on the robot. And we put on the robot, 283 00:14:32,040 --> 00:14:34,440 Speaker 3: we can heat map the face, hit it all over 284 00:14:34,440 --> 00:14:38,080 Speaker 3: the face in a nine position test and see, Okay, yes, 285 00:14:38,160 --> 00:14:40,640 Speaker 3: I improve the moment of the inertia on this driver design, 286 00:14:40,680 --> 00:14:43,800 Speaker 3: or I change the face shaping like our sponsistency, and 287 00:14:43,880 --> 00:14:47,560 Speaker 3: we see higher ball speed across the face, we see 288 00:14:47,600 --> 00:14:51,520 Speaker 3: better dispersion, and then connect those dots. Ultimately, Shane, it's 289 00:14:51,520 --> 00:14:54,800 Speaker 3: the player testing because that's the real world what me 290 00:14:54,840 --> 00:14:57,600 Speaker 3: and you and our golfer out there is going to experience. 291 00:14:58,560 --> 00:15:00,320 Speaker 3: That is the most fun to look at in our 292 00:15:00,400 --> 00:15:01,240 Speaker 3: data analysis. 293 00:15:01,400 --> 00:15:02,360 Speaker 2: Okay, let me ask you this. 294 00:15:02,440 --> 00:15:03,960 Speaker 1: I know you've already kind of answered a little bit 295 00:15:03,960 --> 00:15:07,080 Speaker 1: of this, But let's say Guy A hits fourteen of 296 00:15:07,160 --> 00:15:10,520 Speaker 1: fourteen fairways, averages two to sixty off the tee versus 297 00:15:10,560 --> 00:15:13,400 Speaker 1: Guy B hits seven of fourteen fairways, and it's at 298 00:15:13,440 --> 00:15:16,160 Speaker 1: three hundred yards off the tee who is at the 299 00:15:16,240 --> 00:15:19,000 Speaker 1: advantage in golf in twenty twenty three. 300 00:15:20,000 --> 00:15:22,720 Speaker 3: Yeah, so if you're on an average penalty golf course, 301 00:15:22,920 --> 00:15:25,880 Speaker 3: that player that's forty yards down there. For those same 302 00:15:25,920 --> 00:15:28,760 Speaker 3: reasons we talked about, as long as as long as 303 00:15:28,760 --> 00:15:33,400 Speaker 3: those seven that missed the fairway aren't crazy exotically offline, right, So, 304 00:15:33,520 --> 00:15:37,960 Speaker 3: as long as your dispersion grows kind of like a cone. 305 00:15:38,120 --> 00:15:39,960 Speaker 3: That's a good way to kind of think of it, 306 00:15:40,040 --> 00:15:44,040 Speaker 3: is there's this cone out there, and that ratio of 307 00:15:44,120 --> 00:15:47,800 Speaker 3: distance to accuracy for the everyday golfer. We kind of 308 00:15:47,800 --> 00:15:50,120 Speaker 3: talked about that a little bit. What those numbers are 309 00:15:50,320 --> 00:15:53,760 Speaker 3: is two to one. So for every two yards you 310 00:15:53,880 --> 00:15:57,000 Speaker 3: gain in distance, you can live with one more yard 311 00:15:57,040 --> 00:15:59,400 Speaker 3: of offline. What does this mean? If you go get fit, 312 00:16:00,080 --> 00:16:02,800 Speaker 3: if you go take your game or driver, then you're 313 00:16:02,840 --> 00:16:06,080 Speaker 3: gonna go try our G four thirty with the alta 314 00:16:06,200 --> 00:16:08,240 Speaker 3: CB might be a little longer than what you're used to. 315 00:16:08,280 --> 00:16:12,800 Speaker 3: You got the launch conditions dialed in. It's twenty yards further. Right, 316 00:16:13,000 --> 00:16:15,760 Speaker 3: if your dispersion. Most of the time we see our 317 00:16:15,800 --> 00:16:19,240 Speaker 3: dispersion decreases because of all of our technology and inertia 318 00:16:19,240 --> 00:16:22,440 Speaker 3: and things of that nature. But if your dispersion is 319 00:16:22,440 --> 00:16:25,560 Speaker 3: is it doesn't grow by more than ten yards right, 320 00:16:25,600 --> 00:16:28,320 Speaker 3: you gain twenty down the fairway. As long as you 321 00:16:28,360 --> 00:16:31,120 Speaker 3: didn't grow by more than ten yards of offline left 322 00:16:31,200 --> 00:16:34,560 Speaker 3: or right, that will be a positive from a strokes 323 00:16:34,600 --> 00:16:37,520 Speaker 3: gain driving or a scoring standpoint. And quite frankly, it's 324 00:16:37,520 --> 00:16:39,440 Speaker 3: like it's fun. You can hit it by your buddies 325 00:16:39,440 --> 00:16:42,160 Speaker 3: and things of that nature. So what's really cool is 326 00:16:42,160 --> 00:16:43,760 Speaker 3: that when you can hit it twenty yards further, and 327 00:16:43,840 --> 00:16:46,960 Speaker 3: this is what we quite often see, and also keep 328 00:16:47,000 --> 00:16:50,880 Speaker 3: your dispersion or tighten it, then you're really gonna compound 329 00:16:50,920 --> 00:16:53,440 Speaker 3: those gains. And that's where you get more into the 330 00:16:53,960 --> 00:16:56,840 Speaker 3: You know, your your driver fit gained you three or 331 00:16:56,880 --> 00:16:59,040 Speaker 3: four shots around. We see that very often. 332 00:16:59,400 --> 00:17:03,360 Speaker 1: How do you find more distance all the time? I 333 00:17:03,360 --> 00:17:05,920 Speaker 1: think this is something that consumers ask a lot about 334 00:17:05,960 --> 00:17:08,080 Speaker 1: a new driver. Yeah, you know, this is the longest 335 00:17:08,160 --> 00:17:10,840 Speaker 1: driver ever made. This one's going longer. I can tell 336 00:17:10,880 --> 00:17:13,400 Speaker 1: you four thirty is longer than four to twenty five. 337 00:17:13,440 --> 00:17:15,160 Speaker 1: I mean that's been my personal experience. 338 00:17:15,400 --> 00:17:16,000 Speaker 3: It just is. 339 00:17:16,320 --> 00:17:18,840 Speaker 1: But how do you keep finding this distance in these 340 00:17:18,920 --> 00:17:23,560 Speaker 1: drivers while also maintaining a regulated driver by the USGA 341 00:17:23,600 --> 00:17:24,240 Speaker 1: and the RNA. 342 00:17:24,640 --> 00:17:27,520 Speaker 3: Yeah, I think Shane. For us, it's all about compound interest. 343 00:17:27,600 --> 00:17:30,560 Speaker 3: It's it's it's stacking things. It's okay we come out 344 00:17:30,600 --> 00:17:34,520 Speaker 3: with a new technology, let's not take away something that 345 00:17:34,560 --> 00:17:37,639 Speaker 3: we already gave the golfer, right, and that is really 346 00:17:37,640 --> 00:17:39,840 Speaker 3: hard to do. It sounds easy, but it's really hard 347 00:17:39,880 --> 00:17:43,160 Speaker 3: to do so, and looking at the driver we were talking about, 348 00:17:43,160 --> 00:17:47,199 Speaker 3: shafts is a system. So our counterbalance shafts is a 349 00:17:47,320 --> 00:17:51,239 Speaker 3: super important part for most golfers that are playing our 350 00:17:51,240 --> 00:17:54,680 Speaker 3: all to CB at forty five and three quarter, optimizing 351 00:17:54,720 --> 00:17:58,359 Speaker 3: the headway and being able to deliver that to the golfer. 352 00:17:58,440 --> 00:18:01,360 Speaker 3: So I think stacking things like the shaft the system 353 00:18:01,440 --> 00:18:04,760 Speaker 3: design going a little bit longer, stacking with the G 354 00:18:04,920 --> 00:18:07,280 Speaker 3: four to thirty. It's the thinnest face we've ever had, 355 00:18:07,760 --> 00:18:11,280 Speaker 3: and a lot of that is borne through our modeling techniques, 356 00:18:11,320 --> 00:18:13,920 Speaker 3: a lot of super compute and things we're doing on 357 00:18:13,960 --> 00:18:17,360 Speaker 3: the golf physics side. It's s consistency because you don't 358 00:18:17,400 --> 00:18:19,520 Speaker 3: want to go out and pick the driver that you 359 00:18:19,600 --> 00:18:22,800 Speaker 3: hit the furthest with your one best shot. That's something 360 00:18:22,800 --> 00:18:26,280 Speaker 3: that I think you've seen our fitters and golfers get 361 00:18:26,320 --> 00:18:29,560 Speaker 3: more used to is go out and evaluate drivers and 362 00:18:29,640 --> 00:18:32,919 Speaker 3: look at your dispersion on all ten or twenty shots 363 00:18:33,520 --> 00:18:37,200 Speaker 3: and your average distance on all those hits, because things 364 00:18:37,240 --> 00:18:39,520 Speaker 3: like sponsistency, you're going to give you more distance when 365 00:18:39,520 --> 00:18:41,600 Speaker 3: you hit it low on the face. So Shane, when 366 00:18:41,640 --> 00:18:45,199 Speaker 3: you're experiencing the four thirty going further, me too. A 367 00:18:45,200 --> 00:18:46,960 Speaker 3: lot of it is we're not hitting it perfect. Every 368 00:18:46,960 --> 00:18:49,200 Speaker 3: time your team at low you're hitting your stingers out there, 369 00:18:49,200 --> 00:18:51,679 Speaker 3: they're going further. A lot of that is impacts that 370 00:18:51,800 --> 00:18:55,560 Speaker 3: aren't perfectly centered right, So it's adding that up. It's 371 00:18:55,600 --> 00:18:58,600 Speaker 3: adding moment of inertiaup. It's more ball speed through materials, 372 00:18:58,640 --> 00:19:02,080 Speaker 3: face design, more clubheits be through turbulators. You start stacking 373 00:19:02,119 --> 00:19:04,679 Speaker 3: all these things up and that's where you get that 374 00:19:04,760 --> 00:19:07,680 Speaker 3: compound interest and you can have drivers and we're we're 375 00:19:07,680 --> 00:19:10,399 Speaker 3: doing it. We're seeing in real life that keep going 376 00:19:10,480 --> 00:19:12,600 Speaker 3: a little bit further and or a little bit straight 377 00:19:13,000 --> 00:19:14,760 Speaker 3: every time we launch one out in the market. 378 00:19:14,840 --> 00:19:18,160 Speaker 1: How much is the sweet spot focused in design versus 379 00:19:18,280 --> 00:19:21,080 Speaker 1: around the face? Because you know, like that hot toe 380 00:19:21,200 --> 00:19:23,680 Speaker 1: has been a big top topic over the last few years. 381 00:19:23,680 --> 00:19:24,919 Speaker 2: You know, if you hit the ball. 382 00:19:24,880 --> 00:19:27,080 Speaker 1: On that top left part of the driver, it's a mishit, 383 00:19:27,320 --> 00:19:29,080 Speaker 1: but it can still go plenty far. That was not 384 00:19:29,160 --> 00:19:31,960 Speaker 1: the case, you know, fifteen twenty years ago. How much 385 00:19:32,000 --> 00:19:33,960 Speaker 1: I don't know. You mentioned the nine spots on the 386 00:19:34,000 --> 00:19:36,360 Speaker 1: driver you do with the robot test team. How much 387 00:19:36,440 --> 00:19:39,240 Speaker 1: is the focus on not just the sweet spots in 388 00:19:39,359 --> 00:19:42,040 Speaker 1: terms of where you're hitting these golf clubs specifically a driver, 389 00:19:42,359 --> 00:19:44,800 Speaker 1: but the mishits, Like, how can you gain the most 390 00:19:44,800 --> 00:19:46,320 Speaker 1: out of a mishit for the average player? 391 00:19:47,160 --> 00:19:48,960 Speaker 3: Yeah, it's huge, and we've done a lot of research 392 00:19:49,040 --> 00:19:51,760 Speaker 3: on what does that dispersion pattern look like for the 393 00:19:51,760 --> 00:19:54,760 Speaker 3: better player, what does it look like for your everyday golfer? 394 00:19:55,040 --> 00:19:58,639 Speaker 3: And for your everyday golfer, that impact dispersion where you 395 00:19:58,720 --> 00:20:02,000 Speaker 3: hit around the faces of the obviously way bigger. So 396 00:20:02,119 --> 00:20:06,600 Speaker 3: we put more of a priority on a moment of 397 00:20:06,640 --> 00:20:09,480 Speaker 3: inertia on our max driver that's going to spin the 398 00:20:09,520 --> 00:20:14,840 Speaker 3: appropriate amount for that golfer, right because their impact dispersion 399 00:20:14,880 --> 00:20:17,560 Speaker 3: is a little bit bigger. This gets pretty nuanced, though, Shane, 400 00:20:18,080 --> 00:20:20,959 Speaker 3: because what we've come to find out in this kind 401 00:20:21,000 --> 00:20:24,480 Speaker 3: of fresh research is that the tour player also benefits 402 00:20:24,480 --> 00:20:28,080 Speaker 3: from super high inertia, and the reason why is because 403 00:20:28,119 --> 00:20:31,560 Speaker 3: the consequence of their misses at more distance and more 404 00:20:31,640 --> 00:20:36,280 Speaker 3: speed is more severe. So very high inertia driver for 405 00:20:36,359 --> 00:20:40,320 Speaker 3: a high speed player is also super beneficial. I think 406 00:20:40,359 --> 00:20:45,480 Speaker 3: the conclusion is high inertia and high forgiveness. Basically what 407 00:20:45,600 --> 00:20:49,320 Speaker 3: your question was, impact around the face is a very 408 00:20:49,359 --> 00:20:52,360 Speaker 3: big deal for all levels of golfers, and so we 409 00:20:52,440 --> 00:20:56,440 Speaker 3: prioritize that through our testing that we do. I think 410 00:20:56,680 --> 00:20:59,800 Speaker 3: using the CG shifter can kind of move where that 411 00:21:00,080 --> 00:21:03,080 Speaker 3: perfect quote unquote sweet spot is or where the CG is, 412 00:21:04,000 --> 00:21:05,800 Speaker 3: and it's a really big deal. I think we can 413 00:21:06,600 --> 00:21:10,520 Speaker 3: evaluate it in the fitting process. That thought, that kind 414 00:21:10,520 --> 00:21:13,840 Speaker 3: of concept of the high toe shot, which is high 415 00:21:14,040 --> 00:21:15,880 Speaker 3: you know, top left of the face for you, top 416 00:21:15,960 --> 00:21:19,520 Speaker 3: right of the face for me, is a little bit 417 00:21:19,640 --> 00:21:22,359 Speaker 3: that that that idea that you need to hit it 418 00:21:22,359 --> 00:21:24,720 Speaker 3: in the high toe to get your furthest distance has 419 00:21:24,880 --> 00:21:28,200 Speaker 3: kind of gone away. It was a it was something 420 00:21:28,240 --> 00:21:34,000 Speaker 3: that exists, existed when when drivers had too high of 421 00:21:34,119 --> 00:21:35,800 Speaker 3: spin to be perfect if you hit it in the 422 00:21:35,840 --> 00:21:37,359 Speaker 3: middle of the face. So what would happen with that 423 00:21:37,440 --> 00:21:39,680 Speaker 3: high toeball You would hit it in the high toe 424 00:21:39,720 --> 00:21:42,560 Speaker 3: and you would actually lose ball speed, right, Okay, but 425 00:21:43,000 --> 00:21:45,679 Speaker 3: you spun it way less, and because you spun it 426 00:21:45,680 --> 00:21:48,640 Speaker 3: way less, the ball would go further. So it actually 427 00:21:48,800 --> 00:21:51,800 Speaker 3: wasn't the quote unquote hot spot from a ball speed standpoint, 428 00:21:51,800 --> 00:21:53,879 Speaker 3: but it was the hot spot from a distance standpoint. 429 00:21:54,160 --> 00:21:57,320 Speaker 3: Now we've innovated on our drivers, moved the CG lower. 430 00:21:57,840 --> 00:22:03,080 Speaker 3: Now your centered hit hopefully we'll have those perfect launch conditions. Right. 431 00:22:03,119 --> 00:22:05,679 Speaker 3: So if the high towball goes the furthest for you, 432 00:22:05,720 --> 00:22:08,920 Speaker 3: it means that your center hit is probably too high 433 00:22:08,920 --> 00:22:11,720 Speaker 3: of spin to begin with. So that's just kind of 434 00:22:11,720 --> 00:22:14,840 Speaker 3: something to be mindful of in the modern day of 435 00:22:15,000 --> 00:22:18,000 Speaker 3: how we're kind of trying to dial in launch and spin. Marty. 436 00:22:18,040 --> 00:22:20,560 Speaker 1: There was a time in I believe it was the 437 00:22:20,560 --> 00:22:22,840 Speaker 1: early two thousands and it wasn't so much a paying thing, 438 00:22:22,840 --> 00:22:25,560 Speaker 1: but some other manufacturers came out with some different design 439 00:22:25,640 --> 00:22:27,280 Speaker 1: golf clubs, and I think a lot of this was, 440 00:22:27,520 --> 00:22:29,919 Speaker 1: as you said, you know, throwing some information into a 441 00:22:29,960 --> 00:22:34,160 Speaker 1: computer and they basically you know, putting out the output. 442 00:22:34,320 --> 00:22:36,200 Speaker 1: Was this design is going to make the most sense. 443 00:22:36,240 --> 00:22:38,600 Speaker 1: I mean, I remember there were triangle golf drivers, there 444 00:22:38,640 --> 00:22:40,960 Speaker 1: were square drivers. Do you think we'll ever go back 445 00:22:40,960 --> 00:22:42,440 Speaker 1: to that? Is there ever going to be a point 446 00:22:42,440 --> 00:22:46,000 Speaker 1: where that is, again what the computer tells us makes 447 00:22:46,000 --> 00:22:46,639 Speaker 1: the most sense. 448 00:22:46,920 --> 00:22:51,240 Speaker 3: I think what we saw with those it was, hey, 449 00:22:51,440 --> 00:22:54,159 Speaker 3: you know, yes, you had a rule, or something like, 450 00:22:54,440 --> 00:22:57,280 Speaker 3: you have a rule, let's try to go right to 451 00:22:57,400 --> 00:23:00,439 Speaker 3: the edge of the wall of the room. Right. So, 452 00:23:00,560 --> 00:23:03,720 Speaker 3: for example, if we wanted to make the highest MOI 453 00:23:03,840 --> 00:23:09,560 Speaker 3: driver from a heel toe impact standpoint, something square ish 454 00:23:09,840 --> 00:23:13,720 Speaker 3: might make sense. But as a golfer Shane me and you, 455 00:23:13,840 --> 00:23:16,680 Speaker 3: we don't miss our drivers on a perfectly straight line 456 00:23:16,720 --> 00:23:19,160 Speaker 3: heal in tight totally. We miss them high and low 457 00:23:19,280 --> 00:23:22,320 Speaker 3: and an ellipse pattern, and all of us have different 458 00:23:22,320 --> 00:23:25,040 Speaker 3: ellipse patterns and shapes that are a little bit tilted. 459 00:23:25,119 --> 00:23:30,080 Speaker 3: So if you get myopically focused on maximizing one thing, 460 00:23:30,720 --> 00:23:33,119 Speaker 3: I think the lesson learned is that that will cost 461 00:23:33,200 --> 00:23:37,359 Speaker 3: you an overall performance. So that is I think the 462 00:23:37,440 --> 00:23:40,000 Speaker 3: big challenge that we're after in product development and fitting 463 00:23:40,800 --> 00:23:43,720 Speaker 3: and this topic of distance versus accuracy. There's nuance to 464 00:23:43,720 --> 00:23:48,040 Speaker 3: all these things, and so how do you maximize overall performance? 465 00:23:48,080 --> 00:23:50,200 Speaker 3: How can you have high inertial heel toe and high 466 00:23:50,240 --> 00:23:53,520 Speaker 3: inertia high low and marry those two things together. And 467 00:23:53,520 --> 00:23:56,920 Speaker 3: that's where our driver's designs have kind of been geared 468 00:23:56,960 --> 00:24:02,080 Speaker 3: towards that overall on the course, all around performance. You 469 00:24:02,119 --> 00:24:05,720 Speaker 3: can have distance and accuracy together. It's not a it's 470 00:24:05,760 --> 00:24:09,440 Speaker 3: no longer a choice like high m I H high spin, 471 00:24:09,480 --> 00:24:11,439 Speaker 3: you're gonna hit it shorter, right. You can have both. 472 00:24:11,840 --> 00:24:13,800 Speaker 3: You can have the ball speed, you can have the 473 00:24:13,800 --> 00:24:16,399 Speaker 3: perfect launch conditions, you can have the M I. And 474 00:24:16,440 --> 00:24:19,040 Speaker 3: it's all positive some and it's going to compound together. 475 00:24:18,920 --> 00:24:21,280 Speaker 1: Marty, I mean shout out to the stack system for this, 476 00:24:21,320 --> 00:24:23,199 Speaker 1: because I'm sure this is an answer at times. But 477 00:24:23,720 --> 00:24:25,440 Speaker 1: what do you think or what do your fitters tell 478 00:24:25,480 --> 00:24:28,959 Speaker 1: you when they have players come through. How often are 479 00:24:28,960 --> 00:24:31,280 Speaker 1: they speaking of I want more distance versus I want 480 00:24:31,320 --> 00:24:32,040 Speaker 1: to hit it straighter. 481 00:24:32,600 --> 00:24:34,520 Speaker 3: Yeah, it's I'm so. 482 00:24:36,520 --> 00:24:39,720 Speaker 2: Distance right right right? I'm assuming that's the that's the 483 00:24:39,760 --> 00:24:40,680 Speaker 2: point people make. 484 00:24:40,840 --> 00:24:44,000 Speaker 3: Is I want to hit the ball longer, Yes, it is. 485 00:24:44,160 --> 00:24:46,720 Speaker 3: I mean we do run into this scenario, which is, 486 00:24:47,560 --> 00:24:50,560 Speaker 3: you know, you get some players that hit like foul balls, right, 487 00:24:50,640 --> 00:24:53,560 Speaker 3: that's what you don't want, right that that's where we 488 00:24:53,600 --> 00:24:55,560 Speaker 3: can do some things in the club design to help 489 00:24:55,560 --> 00:24:57,320 Speaker 3: eliminate the foul balls. You might need to work on 490 00:24:57,359 --> 00:24:59,800 Speaker 3: your swing a little bit as long as you're not 491 00:24:59,800 --> 00:25:02,360 Speaker 3: here in the foul balls. Exactly, as long as you're 492 00:25:02,359 --> 00:25:05,679 Speaker 3: not hitting the foul balls, you should be focusing on 493 00:25:05,760 --> 00:25:09,160 Speaker 3: distance to accurate versus accuracy at a ratio of three 494 00:25:09,200 --> 00:25:12,320 Speaker 3: to one if you're a tour player and two to 495 00:25:12,400 --> 00:25:15,160 Speaker 3: one if you're a club golfer. We have some great 496 00:25:15,200 --> 00:25:19,040 Speaker 3: examples of the Shane like Victor Hoblin is an awesome example. 497 00:25:19,160 --> 00:25:24,439 Speaker 3: This from let's see two thousand and twenty to right now. 498 00:25:24,520 --> 00:25:26,879 Speaker 3: He has gained like eight to ten yards. If you 499 00:25:26,880 --> 00:25:29,119 Speaker 3: go to Data Golf, look up his data, he has 500 00:25:29,119 --> 00:25:32,160 Speaker 3: gained eight to ten yards and he's lost like one 501 00:25:32,280 --> 00:25:36,560 Speaker 3: or two percent accuracy, but his strokes gained driving per round. 502 00:25:36,800 --> 00:25:40,040 Speaker 3: So he's an example that gained distance, lost a little 503 00:25:40,040 --> 00:25:44,000 Speaker 3: bit of accuracy. But the net benefit I think is 504 00:25:44,040 --> 00:25:46,760 Speaker 3: he's he is a strokes gain driving improved like point 505 00:25:46,960 --> 00:25:49,760 Speaker 3: three shots around some are right in there. That's a 506 00:25:49,800 --> 00:25:52,600 Speaker 3: shot of tournament right and the distance he's gained in 507 00:25:52,640 --> 00:25:55,760 Speaker 3: the speed has helped his iron play. And Shane. One 508 00:25:55,760 --> 00:25:59,240 Speaker 3: thing we interviewed Joaquin and we also know this about Victor. 509 00:25:59,400 --> 00:26:02,440 Speaker 3: Both of them play a driver that's forty five and 510 00:26:02,560 --> 00:26:05,639 Speaker 3: three quarter or Joaquin's like almost forty six, right, okay, 511 00:26:06,359 --> 00:26:10,440 Speaker 3: so give yourself permission. I think for the listener out 512 00:26:10,440 --> 00:26:13,680 Speaker 3: there to consider a driver over forty five in a quarter, 513 00:26:13,840 --> 00:26:18,480 Speaker 3: right our tour average. I did a poll on Twitter actually, 514 00:26:18,560 --> 00:26:21,439 Speaker 3: I said, hey, what do you think the average driver 515 00:26:21,520 --> 00:26:23,399 Speaker 3: distance is with our tour staff? And I put like 516 00:26:23,880 --> 00:26:26,520 Speaker 3: forty four, forty four and a half, forty five, forty 517 00:26:26,520 --> 00:26:28,000 Speaker 3: five and a quarter or something like that, And I 518 00:26:28,040 --> 00:26:29,879 Speaker 3: kind of did it in that way on purpose. The 519 00:26:30,000 --> 00:26:32,560 Speaker 3: right answer is forty five and a quarter. What most 520 00:26:32,560 --> 00:26:35,240 Speaker 3: people picked was forty four and a half. I cannot 521 00:26:35,240 --> 00:26:38,679 Speaker 3: believe people still think the average driver length is shorter 522 00:26:38,760 --> 00:26:41,639 Speaker 3: than it actually is. And again, a lot of that 523 00:26:41,680 --> 00:26:44,000 Speaker 3: goes to the fact that our driver's so forgiving you 524 00:26:44,040 --> 00:26:46,439 Speaker 3: can play a little bit longer, and Victor has really 525 00:26:47,000 --> 00:26:47,480 Speaker 3: enjoyed that. 526 00:26:47,920 --> 00:26:49,879 Speaker 1: Marty, I know you're always a guy that's trying to 527 00:26:49,880 --> 00:26:53,040 Speaker 1: simplify this for the player. You're always looking at online 528 00:26:53,080 --> 00:26:55,480 Speaker 1: tools and things to get to your fitters, to make 529 00:26:55,520 --> 00:26:58,720 Speaker 1: it easier for someone at home to understand, because there's 530 00:26:58,760 --> 00:27:01,640 Speaker 1: so much nuance that goes into these types of topics. 531 00:27:01,720 --> 00:27:04,040 Speaker 1: Is there a tool you're working on or a tool 532 00:27:04,119 --> 00:27:07,199 Speaker 1: you have developed that can help people kind of understand 533 00:27:07,600 --> 00:27:11,280 Speaker 1: driver distance versus driving accuracy and maybe kind of marry 534 00:27:11,280 --> 00:27:12,240 Speaker 1: those two things together. 535 00:27:12,920 --> 00:27:14,560 Speaker 3: Yeah, Shane, let me see if I can share my 536 00:27:14,600 --> 00:27:15,720 Speaker 3: screen here a little bit. 537 00:27:16,160 --> 00:27:18,239 Speaker 1: A reminder, by the way, these are the podcasts are 538 00:27:18,280 --> 00:27:20,760 Speaker 1: all on YouTube, So if you ever want to see 539 00:27:20,800 --> 00:27:23,239 Speaker 1: what Marty's talking about, if he mentions that, just go 540 00:27:23,240 --> 00:27:25,480 Speaker 1: to YouTube and check it out. Because a lot of 541 00:27:25,520 --> 00:27:28,280 Speaker 1: these tools are very, very helpful to understand. 542 00:27:28,800 --> 00:27:31,520 Speaker 3: Yeah, so this one, Shane, is super cool, and this 543 00:27:31,760 --> 00:27:35,000 Speaker 3: answers that nuance question like what is more important distance 544 00:27:35,119 --> 00:27:37,760 Speaker 3: or accuracy? Right, so you can go into this tool. 545 00:27:37,880 --> 00:27:40,080 Speaker 3: This tool is awesome. We use this tool. This is 546 00:27:40,119 --> 00:27:42,600 Speaker 3: in our Pink copilot so our fitters will have access 547 00:27:42,640 --> 00:27:45,280 Speaker 3: to this. We've been using it internally at the proving grounds, 548 00:27:45,320 --> 00:27:47,480 Speaker 3: kind of proving it out, using it with our players, 549 00:27:47,920 --> 00:27:52,520 Speaker 3: and it's basically like a strokes gained calculator to determine, hey, 550 00:27:52,560 --> 00:27:56,600 Speaker 3: I'm hitting this driver a little bit further. The dispersion 551 00:27:56,720 --> 00:27:59,160 Speaker 3: is this because it's hard to like take two drivers 552 00:27:59,160 --> 00:28:01,400 Speaker 3: in a fitting and go simulate fairways hit or take 553 00:28:01,440 --> 00:28:03,440 Speaker 3: them on the course and things of that nature. That's 554 00:28:03,480 --> 00:28:05,400 Speaker 3: what tour players do. We want to build a tool 555 00:28:05,400 --> 00:28:07,960 Speaker 3: that gives you that same level of access. So we 556 00:28:08,040 --> 00:28:10,920 Speaker 3: built this tool. It's called Club Compare, and you can 557 00:28:10,960 --> 00:28:13,480 Speaker 3: go in here and pick like, okay, I got the 558 00:28:13,560 --> 00:28:16,360 Speaker 3: G four to thirty versus my gamer, and you can 559 00:28:16,400 --> 00:28:18,760 Speaker 3: put in how much the distance you're hitting the four 560 00:28:18,880 --> 00:28:22,440 Speaker 3: thirty and then you take this number that you can 561 00:28:22,480 --> 00:28:25,159 Speaker 3: get on a launch monitor. So this is really cool. 562 00:28:25,560 --> 00:28:29,439 Speaker 3: You can actually have a measurement of your dispersion and 563 00:28:29,520 --> 00:28:31,920 Speaker 3: either in a track man or foresight, both of them. 564 00:28:31,920 --> 00:28:33,919 Speaker 3: It's kind of this plus or minus of side or 565 00:28:33,920 --> 00:28:37,600 Speaker 3: plus or minus of offline, and that gives us a 566 00:28:37,720 --> 00:28:41,920 Speaker 3: quantitative metric for your left right dispersion. So you can 567 00:28:41,960 --> 00:28:44,800 Speaker 3: go into this tool and put in your offline that 568 00:28:44,840 --> 00:28:48,120 Speaker 3: you had with the four thirty in your fitting. They 569 00:28:48,160 --> 00:28:52,200 Speaker 3: could say, okay, my gamer I came in with when 570 00:28:52,400 --> 00:28:55,840 Speaker 3: a little bit shorter and the dispersion Let's say this 571 00:28:56,080 --> 00:29:00,560 Speaker 3: version was the same, but you picked up like ten yards. 572 00:29:01,240 --> 00:29:05,120 Speaker 3: And this also answers that question of nuance Shane, if 573 00:29:05,160 --> 00:29:08,440 Speaker 3: of it's dependent on your handicap, So if you're a 574 00:29:08,520 --> 00:29:12,959 Speaker 3: higher handicap golfer, it's going to have that intelligence in 575 00:29:13,000 --> 00:29:15,719 Speaker 3: there that it's going to put more importance on distance 576 00:29:15,760 --> 00:29:20,720 Speaker 3: relative to accuracy versus a tour player or a lower 577 00:29:20,720 --> 00:29:23,840 Speaker 3: handicap golfer. So you will get right here, you see 578 00:29:23,840 --> 00:29:26,240 Speaker 3: we caught. Okay, we have the same dispersion. We gain 579 00:29:26,360 --> 00:29:29,440 Speaker 3: ten yards and I think I put in eighteen handicapper. 580 00:29:29,560 --> 00:29:34,719 Speaker 3: That's one point one strokes gained from your distance, and 581 00:29:34,920 --> 00:29:37,680 Speaker 3: obviously you have you have the same offline, So the 582 00:29:37,720 --> 00:29:40,320 Speaker 3: strokes gains is not going to be an improvement and offline, 583 00:29:40,320 --> 00:29:42,120 Speaker 3: but your total strokes gain is going to be one 584 00:29:42,120 --> 00:29:44,440 Speaker 3: point one to eight. And we give you this little 585 00:29:44,480 --> 00:29:47,160 Speaker 3: picture of on course. What does that mean from you 586 00:29:47,240 --> 00:29:49,600 Speaker 3: from an Ellipse standpoint? So this tool, let's go in 587 00:29:49,680 --> 00:29:51,719 Speaker 3: here real quick and say, okay, let's say if your 588 00:29:51,840 --> 00:29:55,760 Speaker 3: dispersion with your gamer was also so we gained distance 589 00:29:55,880 --> 00:30:00,760 Speaker 3: and decreased dispersion, you click find a winner, right and 590 00:30:00,840 --> 00:30:03,920 Speaker 3: you will get Now you gain two point six strokes 591 00:30:03,960 --> 00:30:08,200 Speaker 3: game driving, we have you hitting it further and tighter. 592 00:30:08,280 --> 00:30:10,960 Speaker 3: So not only can you use this tool to compare 593 00:30:11,000 --> 00:30:13,320 Speaker 3: your gamer versus our four to thirty if you go 594 00:30:13,360 --> 00:30:15,640 Speaker 3: get fit for you can also compare I want to 595 00:30:15,640 --> 00:30:18,360 Speaker 3: try the four to thirty at a longer length, different 596 00:30:18,400 --> 00:30:21,200 Speaker 3: shaft versus the four to thirty with our tour shaft 597 00:30:21,360 --> 00:30:25,160 Speaker 3: shorter and do that ab comparison and get some real 598 00:30:25,400 --> 00:30:30,520 Speaker 3: quantitative analytics on on a driver comparison in a fitting. 599 00:30:30,880 --> 00:30:33,400 Speaker 3: So our fitters here at the proving groundsmen absolutely loving 600 00:30:33,440 --> 00:30:33,840 Speaker 3: this tool. 601 00:30:34,200 --> 00:30:36,320 Speaker 1: Yeah, and for those that are listening that aren't watching 602 00:30:36,320 --> 00:30:38,840 Speaker 1: this on YouTube, I mean just to kind of, you know, 603 00:30:38,920 --> 00:30:41,840 Speaker 1: talk you through how simple this is. When you input, 604 00:30:41,840 --> 00:30:44,479 Speaker 1: you put your handicap in, you put how difficult your 605 00:30:44,520 --> 00:30:47,120 Speaker 1: golf course is. There's three options in terms of your 606 00:30:47,120 --> 00:30:49,760 Speaker 1: home club and where you're playing easy, medium or hard, 607 00:30:49,800 --> 00:30:52,719 Speaker 1: which is very very important obviously to understand where you're 608 00:30:52,760 --> 00:30:55,560 Speaker 1: playing your golf and then from there you just basically 609 00:30:55,560 --> 00:30:58,840 Speaker 1: to Marty's point, can input and use this slider device 610 00:30:59,200 --> 00:31:01,560 Speaker 1: to compare the four point thirty versus the game or 611 00:31:01,560 --> 00:31:04,160 Speaker 1: you're using and boom, you hit a button and it 612 00:31:04,240 --> 00:31:06,480 Speaker 1: explains it both with picture and information. 613 00:31:06,640 --> 00:31:09,120 Speaker 2: So uh, I love Marty. I love this stuff. 614 00:31:09,400 --> 00:31:11,920 Speaker 1: I love what you're doing in terms of the technology, 615 00:31:12,000 --> 00:31:14,120 Speaker 1: not just for the player but for your fitters at home, 616 00:31:14,480 --> 00:31:17,600 Speaker 1: because it's not always easy to explain to golfers what 617 00:31:17,640 --> 00:31:21,320 Speaker 1: you're trying to have them understand. This helps them understand 618 00:31:21,360 --> 00:31:23,760 Speaker 1: that without the fitter having to slam it in their. 619 00:31:23,600 --> 00:31:26,600 Speaker 3: Head exactly, Shane, and I think you brought up a 620 00:31:26,600 --> 00:31:28,840 Speaker 3: good point that actually missed on the tool, is you 621 00:31:28,960 --> 00:31:31,480 Speaker 3: put in your golf course difficulty. So right, let's get 622 00:31:31,520 --> 00:31:35,240 Speaker 3: some real life examples in Arizona. A very hard, penalizing 623 00:31:35,360 --> 00:31:38,280 Speaker 3: driving course here would be like true country club or 624 00:31:38,280 --> 00:31:41,080 Speaker 3: desert for us, right, right, So if you play most 625 00:31:41,120 --> 00:31:43,840 Speaker 3: of your golf there, you can put that in, and 626 00:31:43,920 --> 00:31:46,760 Speaker 3: now that priority is going to be way more geared 627 00:31:46,800 --> 00:31:50,400 Speaker 3: toward dispersion over distance. Let's say you put in Papago 628 00:31:50,520 --> 00:31:53,120 Speaker 3: or Dobson or something like that. Yet that would be 629 00:31:53,200 --> 00:31:55,600 Speaker 3: quote unquote easy driving course because there's not a lot 630 00:31:55,640 --> 00:31:58,680 Speaker 3: of penalty right on the end. We actually develop those 631 00:31:58,800 --> 00:32:02,440 Speaker 3: metrics based off of Kapalua on the PGA Tour is 632 00:32:02,520 --> 00:32:05,000 Speaker 3: quote unquote the easiest driving course. It has the least 633 00:32:05,000 --> 00:32:07,520 Speaker 3: penalty you kind of hit it anywhere. Then a very 634 00:32:07,560 --> 00:32:12,640 Speaker 3: hard driving course is a Honda event. It was a 635 00:32:12,680 --> 00:32:16,880 Speaker 3: pg National. Yeah, very penalizing if you missed the fairway. 636 00:32:17,240 --> 00:32:20,000 Speaker 3: So that kind of gives folks a spectrum, and that's 637 00:32:20,040 --> 00:32:22,760 Speaker 3: what's important to consider where you play golf. Obviously, if 638 00:32:22,760 --> 00:32:25,200 Speaker 3: you move all around, play all over the place you'd 639 00:32:25,200 --> 00:32:27,600 Speaker 3: put medium because that kind of handles everything. But this 640 00:32:27,720 --> 00:32:31,880 Speaker 3: tool handles all that level of complexity, math and nuance, 641 00:32:31,960 --> 00:32:34,360 Speaker 3: and it makes it super actionable for our fitters. So 642 00:32:34,480 --> 00:32:37,640 Speaker 3: you can have this conversation and go figure out what's 643 00:32:37,640 --> 00:32:40,800 Speaker 3: more important versus accuracy for you in your fitting. 644 00:32:41,400 --> 00:32:44,640 Speaker 1: So bring it back to the start Marty. It sounds 645 00:32:44,640 --> 00:32:46,840 Speaker 1: like we have an answer here. It sounds like there 646 00:32:46,920 --> 00:32:49,800 Speaker 1: is an answer to the question what's more important, And 647 00:32:49,840 --> 00:32:54,600 Speaker 1: it feels like in twenty twenty three, distance is more important. 648 00:32:54,640 --> 00:32:55,680 Speaker 2: Is that fair to say. 649 00:32:56,200 --> 00:33:00,080 Speaker 3: Distance is more important? It's not a binary question, but 650 00:33:00,200 --> 00:33:03,120 Speaker 3: if we frame it that way, distance is more important. 651 00:33:04,160 --> 00:33:06,840 Speaker 3: But but we've cracked the code. There's a ratio. There's 652 00:33:06,840 --> 00:33:10,800 Speaker 3: a ratio of distance accuracy, and we got tools to 653 00:33:10,880 --> 00:33:15,520 Speaker 3: evaluate it. It's important for both fitters and golfers alike 654 00:33:15,640 --> 00:33:18,200 Speaker 3: to kind of understand that ratio. And hopefully this is 655 00:33:18,640 --> 00:33:22,120 Speaker 3: help some fitters. Give yourself permission to consider having your 656 00:33:22,200 --> 00:33:25,280 Speaker 3: driver go further. Our high inertia allows you to get 657 00:33:25,280 --> 00:33:27,840 Speaker 3: away with it. Our shafts, our counterbalance allow you to 658 00:33:27,840 --> 00:33:30,120 Speaker 3: go to a little bit longer. The tour players are 659 00:33:30,120 --> 00:33:33,400 Speaker 3: playing longer length drivers than you think Victor, Joaquin, all 660 00:33:33,440 --> 00:33:37,360 Speaker 3: these guys, So hopefully this is help folks, and it 661 00:33:37,440 --> 00:33:39,520 Speaker 3: quite frankly, Shane, it's fun to hit it far. 662 00:33:39,920 --> 00:33:40,960 Speaker 2: It's a lot more fun. 663 00:33:41,040 --> 00:33:43,120 Speaker 1: I'll say that it's more fun when you're vomited by 664 00:33:43,160 --> 00:33:46,520 Speaker 1: your buddies. How often is distance brought up by tour players? 665 00:33:46,560 --> 00:33:50,400 Speaker 1: You mentioned Victor, You've obviously mentioned Joaquin. Tony is a 666 00:33:50,440 --> 00:33:52,640 Speaker 1: guy that's kind of effortlessly long. I mean, he can 667 00:33:52,720 --> 00:33:55,320 Speaker 1: hit it much further if he wanted to on tour, 668 00:33:55,360 --> 00:33:57,360 Speaker 1: but he's a little bit more of the guy that's 669 00:33:57,440 --> 00:33:59,120 Speaker 1: kind of take a distance off to hit a little 670 00:33:59,120 --> 00:34:01,920 Speaker 1: bit more controlled t ball. How often are they talking 671 00:34:01,960 --> 00:34:05,000 Speaker 1: about distance on a week to week basis, considering how 672 00:34:05,040 --> 00:34:07,560 Speaker 1: obsessed it feels like we are with the players that 673 00:34:07,640 --> 00:34:08,880 Speaker 1: hit it the longest. 674 00:34:08,800 --> 00:34:11,919 Speaker 3: Shane, that is such a great question. The super long 675 00:34:12,000 --> 00:34:14,040 Speaker 3: hitters like Tony, he used to be longer. He could 676 00:34:14,120 --> 00:34:15,719 Speaker 3: hit it longer. We've seen him hit at four hundred 677 00:34:15,760 --> 00:34:18,240 Speaker 3: yards in Utah if he wanted to write. The guys 678 00:34:18,239 --> 00:34:22,040 Speaker 3: who are already really long there, they just want to 679 00:34:22,080 --> 00:34:25,400 Speaker 3: be mindful of the just the dispersion, because after you 680 00:34:25,480 --> 00:34:28,640 Speaker 3: hit it so far down there, there's kind of a 681 00:34:28,920 --> 00:34:31,399 Speaker 3: there's an ass toad to with you reach, or a 682 00:34:31,440 --> 00:34:34,680 Speaker 3: ceiling that you reach. We're hitting it. For Tony to 683 00:34:34,760 --> 00:34:37,359 Speaker 3: hit a ten yards further won't actually gain him that much, 684 00:34:37,400 --> 00:34:39,480 Speaker 3: Like it's more about hitting the fairway. But if you're 685 00:34:39,600 --> 00:34:43,279 Speaker 3: Victor who was more average speed four years ago when 686 00:34:43,280 --> 00:34:45,800 Speaker 3: he first came on tour. Now he's way above average, 687 00:34:46,200 --> 00:34:48,200 Speaker 3: but when he was average, I mean I played with 688 00:34:48,280 --> 00:34:50,640 Speaker 3: him in the Phoenix Open and he was I was 689 00:34:50,719 --> 00:34:53,560 Speaker 3: hitting it by him, you know a little bit, but 690 00:34:53,719 --> 00:34:55,840 Speaker 3: he was. He was asking me about it. He was 691 00:34:56,120 --> 00:34:58,839 Speaker 3: you could tell it was on his mind, Like, Man, 692 00:34:58,920 --> 00:35:02,319 Speaker 3: I wish I could carry those bunkers that are those 693 00:35:02,360 --> 00:35:04,960 Speaker 3: cross bunkers that Tony doesn't have to worry about, but 694 00:35:05,040 --> 00:35:08,080 Speaker 3: I do. Like this is very agitating. 695 00:35:08,200 --> 00:35:10,239 Speaker 1: Yeah, like the bunker on three, the par five, It's 696 00:35:10,280 --> 00:35:12,080 Speaker 1: like if I can just kind of get it past 697 00:35:12,200 --> 00:35:13,879 Speaker 1: those after us. 698 00:35:13,719 --> 00:35:15,320 Speaker 2: Then it makes that a par five now is a 699 00:35:15,360 --> 00:35:15,880 Speaker 2: par four. 700 00:35:16,360 --> 00:35:18,840 Speaker 3: Yeah, So that is on the mind. So your tour 701 00:35:18,880 --> 00:35:22,160 Speaker 3: players that are average speed in below, it's always on 702 00:35:22,239 --> 00:35:25,360 Speaker 3: their mind. And that's where you see him doing speed training. 703 00:35:25,400 --> 00:35:28,040 Speaker 3: They're working on the stack. They're the ones that asking us, hey, 704 00:35:28,400 --> 00:35:30,520 Speaker 3: trying a different scheft trying to go a little bit longer, 705 00:35:30,520 --> 00:35:33,960 Speaker 3: experimenting with it. So it's you have these two groups. 706 00:35:34,000 --> 00:35:36,280 Speaker 3: I would say the ones that are average in below 707 00:35:36,600 --> 00:35:39,040 Speaker 3: they're trying to eke out because they know there is 708 00:35:39,120 --> 00:35:41,279 Speaker 3: that real value. And then you have the players that 709 00:35:41,360 --> 00:35:44,680 Speaker 3: are super long. They're more about being mindful of of 710 00:35:44,680 --> 00:35:46,880 Speaker 3: of you know, hitting more fairways. 711 00:35:47,320 --> 00:35:47,600 Speaker 2: Marty. 712 00:35:47,640 --> 00:35:50,359 Speaker 1: Have you seen Tony just go after like just unleash one, 713 00:35:50,400 --> 00:35:53,120 Speaker 1: because I mean you can see it when he's playing 714 00:35:53,160 --> 00:35:57,040 Speaker 1: torquelf you can see that it's seventy ish percent. Have 715 00:35:57,120 --> 00:35:59,680 Speaker 1: you seen them really go after one before? 716 00:36:00,200 --> 00:36:02,960 Speaker 3: Not lately, Shane, but when he was playing like the 717 00:36:03,000 --> 00:36:05,640 Speaker 3: Mini Tours and all heah break and all that stuff, 718 00:36:05,719 --> 00:36:08,359 Speaker 3: that's when his swing, that's when he used to used 719 00:36:08,360 --> 00:36:10,879 Speaker 3: to go after it. So I remember seeing him do that, like, 720 00:36:11,400 --> 00:36:14,160 Speaker 3: you know, twelve twelve years ago, twelve fourteen years ago, 721 00:36:14,200 --> 00:36:16,200 Speaker 3: when he was when he was playing the little mini 722 00:36:16,200 --> 00:36:18,680 Speaker 3: Tours and his swing was you know, before him and 723 00:36:18,719 --> 00:36:21,560 Speaker 3: Boyd kind of tightened it up into the world class 724 00:36:21,680 --> 00:36:23,440 Speaker 3: player that he is. But I have not seen him 725 00:36:23,440 --> 00:36:25,480 Speaker 3: do that lately outside of when he was having fun 726 00:36:25,520 --> 00:36:27,040 Speaker 3: in Utah there a couple summers ago. 727 00:36:27,400 --> 00:36:30,200 Speaker 1: I remember playing with Bubba years ago. I mean this 728 00:36:30,360 --> 00:36:33,160 Speaker 1: was this was probably ten eleven, twelve years ago, and 729 00:36:33,239 --> 00:36:34,080 Speaker 1: I think it was the last hole. 730 00:36:34,120 --> 00:36:35,160 Speaker 2: We were playing a scramble. 731 00:36:35,200 --> 00:36:37,360 Speaker 1: It was a charity event, and the last hole he 732 00:36:37,360 --> 00:36:38,279 Speaker 1: looked at me and he goes, do you want me 733 00:36:38,320 --> 00:36:40,560 Speaker 1: to hit the draw? And I said I I'd love 734 00:36:40,600 --> 00:36:43,560 Speaker 1: to see it. And he hit just this dead straight ball. 735 00:36:43,600 --> 00:36:46,400 Speaker 1: It probably cut a yard or two, but he probably 736 00:36:46,440 --> 00:36:49,120 Speaker 1: went twenty twenty five yards longer than any t shot 737 00:36:49,120 --> 00:36:50,359 Speaker 1: he'd hit throughout the day. 738 00:36:50,520 --> 00:36:52,120 Speaker 2: And he kind of turned around and smiled. He said, 739 00:36:52,120 --> 00:36:53,000 Speaker 2: did you like my draw? 740 00:36:53,200 --> 00:36:53,360 Speaker 3: You know? 741 00:36:53,480 --> 00:36:56,359 Speaker 1: And that was him just having that he had a 742 00:36:56,440 --> 00:36:58,040 Speaker 1: little bit more of a gear, right. 743 00:36:58,239 --> 00:36:59,800 Speaker 2: He's not gonna lean on that in an event. 744 00:36:59,840 --> 00:37:01,759 Speaker 1: May he does if it's an open fairway or wide 745 00:37:01,800 --> 00:37:04,839 Speaker 1: open golf course like Kapalua, but he knows he can 746 00:37:04,880 --> 00:37:07,640 Speaker 1: go in the bag and grab fifteen more yards if 747 00:37:07,640 --> 00:37:10,359 Speaker 1: he really needs to. And what a benefit that is 748 00:37:10,360 --> 00:37:12,759 Speaker 1: to a professional golfer to just have that back in 749 00:37:12,800 --> 00:37:13,680 Speaker 1: the bag if you need it. 750 00:37:13,760 --> 00:37:16,080 Speaker 3: I think a good example. One of the Masters that 751 00:37:16,120 --> 00:37:19,440 Speaker 3: he won thirteen at Augusta was kind of downwind. H 752 00:37:19,480 --> 00:37:22,879 Speaker 3: had the straight ball that went way down, way down, 753 00:37:22,880 --> 00:37:24,560 Speaker 3: there and he had sand wedge in or whatever. 754 00:37:24,680 --> 00:37:27,160 Speaker 1: I remember fourteen, Yeah, I mean he hit hit like 755 00:37:27,160 --> 00:37:29,759 Speaker 1: three fifty over the trees and everybody, Marty, remember it 756 00:37:29,800 --> 00:37:31,759 Speaker 1: was in the air, and everybody thought he'd hit it 757 00:37:31,800 --> 00:37:32,280 Speaker 1: in the trees. 758 00:37:32,120 --> 00:37:34,759 Speaker 3: And he was gonna lose the mask exactly same. Yeah, No, 759 00:37:35,040 --> 00:37:37,480 Speaker 3: I thought the same thing. But I've seen him here 760 00:37:37,880 --> 00:37:40,600 Speaker 3: in the launch pad out the proving grounds. He's hitting 761 00:37:40,600 --> 00:37:43,440 Speaker 3: his his cut that he's hitting down on it like 762 00:37:43,520 --> 00:37:46,960 Speaker 3: four or five degrees, three degrees, hitting down, swinging to 763 00:37:47,040 --> 00:37:49,120 Speaker 3: the right for him as the lefty like you, and 764 00:37:49,200 --> 00:37:52,960 Speaker 3: hit that big cut and then he'll he'll he is 765 00:37:53,000 --> 00:37:57,359 Speaker 3: the most amazing in changing his delivery because then one 766 00:37:57,400 --> 00:38:00,600 Speaker 3: swing later he hits up six. His angle attack goes 767 00:38:00,640 --> 00:38:03,480 Speaker 3: from down four to up six and he hits it 768 00:38:03,560 --> 00:38:06,439 Speaker 3: like thirty yards longer. And I think the lesson learned 769 00:38:06,480 --> 00:38:11,920 Speaker 3: for the everyday golfer is that straightening your ballflight will 770 00:38:11,960 --> 00:38:15,880 Speaker 3: gain you distance. Okay, and uh, if you have ample 771 00:38:15,920 --> 00:38:20,080 Speaker 3: speed like you, you can hit little cuts for control 772 00:38:20,360 --> 00:38:22,680 Speaker 3: and things of that nature, but you don't want to 773 00:38:22,719 --> 00:38:25,600 Speaker 3: be curving it too much, because then that's going to 774 00:38:25,640 --> 00:38:28,319 Speaker 3: start costing you too much distance. Going back to this, 775 00:38:28,719 --> 00:38:31,400 Speaker 3: topic today, which is what is more important distance or accuracy. 776 00:38:31,480 --> 00:38:34,600 Speaker 3: So you know, we see the only the very long 777 00:38:34,640 --> 00:38:37,399 Speaker 3: tour players hitting it with a significant amount of curve, 778 00:38:37,480 --> 00:38:40,040 Speaker 3: most of them when they're hitting draws and fades, it's 779 00:38:40,080 --> 00:38:42,560 Speaker 3: pretty minor, like your beautiful little cut you've been hitting 780 00:38:42,600 --> 00:38:43,840 Speaker 3: down hitting down there lately. 781 00:38:44,000 --> 00:38:45,400 Speaker 2: Yeah, it's just so tight. 782 00:38:45,480 --> 00:38:48,880 Speaker 1: When you go watch the modern day professional hit t shots, 783 00:38:49,200 --> 00:38:51,239 Speaker 1: they're just tight. I mean, they don't want this a 784 00:38:51,239 --> 00:38:55,560 Speaker 1: whole munch. Like their goal or what they're practicing is 785 00:38:55,640 --> 00:38:58,880 Speaker 1: hitting that ball is straight as humanly possible and launching 786 00:38:58,920 --> 00:39:01,440 Speaker 1: it without much side spe in. And that is again 787 00:39:01,640 --> 00:39:04,399 Speaker 1: so different than what we saw, you know, a decade ago, 788 00:39:04,480 --> 00:39:06,680 Speaker 1: where players would lean a little bit more on the 789 00:39:06,719 --> 00:39:08,920 Speaker 1: side spin to help them get the ball in the fairway. 790 00:39:08,920 --> 00:39:11,880 Speaker 1: It's just so wild how all of this stuff changes 791 00:39:12,200 --> 00:39:16,279 Speaker 1: and deviates and improves, and a lot of it comes 792 00:39:16,320 --> 00:39:19,120 Speaker 1: down to the technology that people like you and Ping 793 00:39:19,239 --> 00:39:20,920 Speaker 1: do to make it easier on the golfer. 794 00:39:21,040 --> 00:39:22,280 Speaker 2: So it's very cool to see. 795 00:39:22,400 --> 00:39:25,520 Speaker 1: I'm playing golf after this podcast, and I'm so excited 796 00:39:25,520 --> 00:39:26,759 Speaker 1: to go out there and just try to hit straight 797 00:39:26,840 --> 00:39:28,960 Speaker 1: balls like that's my aunt of golf. 798 00:39:29,040 --> 00:39:29,799 Speaker 3: Don't need to move it. 799 00:39:29,880 --> 00:39:31,720 Speaker 1: Let's hit it straight, Let's get it in the fairway, 800 00:39:31,880 --> 00:39:33,439 Speaker 1: and let's let the distance do its job. 801 00:39:34,040 --> 00:39:36,920 Speaker 3: Shane I called the not so dreaded straight ball because 802 00:39:36,920 --> 00:39:38,840 Speaker 3: the straight ball goes the furthest. 803 00:39:39,640 --> 00:39:41,080 Speaker 1: Don't be scared of the straight ball. And you know 804 00:39:41,120 --> 00:39:43,320 Speaker 1: what else, don't don't be scared of the straight putt. 805 00:39:43,440 --> 00:39:45,600 Speaker 1: They go in as well. Everybody always gets so weird 806 00:39:45,640 --> 00:39:47,719 Speaker 1: when the puts straight. You go, no, just knock that 807 00:39:47,760 --> 00:39:48,520 Speaker 1: in the back of the hole. 808 00:39:48,680 --> 00:39:49,600 Speaker 2: Just hit the driver straight. 809 00:39:49,640 --> 00:39:51,120 Speaker 1: You don't have to move it, even if the whole 810 00:39:51,320 --> 00:39:53,200 Speaker 1: kind of miable's left to right a little bit. But 811 00:39:53,480 --> 00:39:56,080 Speaker 1: a very interesting topic, and I think one people are 812 00:39:56,080 --> 00:39:58,399 Speaker 1: going to really like because you know, the driver has 813 00:39:58,440 --> 00:40:00,359 Speaker 1: become the most important club in the back. I think 814 00:40:00,400 --> 00:40:02,160 Speaker 1: the putter used to be it, but it feels like 815 00:40:02,200 --> 00:40:04,439 Speaker 1: the driver is the most important and it's the one 816 00:40:04,440 --> 00:40:07,080 Speaker 1: people are the most intrigued by and the one I 817 00:40:07,160 --> 00:40:09,920 Speaker 1: think people are always looking at in terms of changing 818 00:40:09,960 --> 00:40:12,600 Speaker 1: the club in their bags. So great insight, Marty. And 819 00:40:12,640 --> 00:40:15,359 Speaker 1: again just a reminder if you're listening to this, If 820 00:40:15,400 --> 00:40:17,840 Speaker 1: you downloaded the podcast and you want to kind of 821 00:40:17,960 --> 00:40:20,640 Speaker 1: see what Marty was talking about, go on YouTube. You 822 00:40:20,640 --> 00:40:23,480 Speaker 1: can even fast forward to the time stamp in terms 823 00:40:23,480 --> 00:40:25,760 Speaker 1: of when this landed and when we really got in 824 00:40:25,840 --> 00:40:28,560 Speaker 1: to the tools. But I think it's great to visually 825 00:40:28,600 --> 00:40:30,759 Speaker 1: look at what Marty was talking about because it'll help 826 00:40:30,760 --> 00:40:33,759 Speaker 1: you understand the benefits of bringing up some of these 827 00:40:33,800 --> 00:40:35,880 Speaker 1: tools that you guys have and some of the tools 828 00:40:35,920 --> 00:40:38,000 Speaker 1: you guys have out there for your fitters. 829 00:40:39,000 --> 00:40:41,239 Speaker 3: Yeah, absolutely, Shane. I think what we've tried to do is, 830 00:40:41,280 --> 00:40:44,840 Speaker 3: like you know what, you can get very confused or 831 00:40:44,880 --> 00:40:47,359 Speaker 3: stuck in a fitting in even our fitters, like what 832 00:40:47,520 --> 00:40:50,520 Speaker 3: numbers should I be looking at? Right? So these tools 833 00:40:50,520 --> 00:40:53,920 Speaker 3: that we're building into Copilot helped make that super actionable. 834 00:40:54,239 --> 00:40:57,439 Speaker 3: Trying to make again that make the complex simple. Which 835 00:40:57,520 --> 00:40:59,799 Speaker 3: driver's going to be better, Like you know, this one 836 00:41:00,080 --> 00:41:02,440 Speaker 3: a little further but that one went a little bit straighter, 837 00:41:02,960 --> 00:41:05,120 Speaker 3: and and it doesn't mean you need to lean on 838 00:41:05,120 --> 00:41:07,879 Speaker 3: this to one hundred percent make your decision, but use 839 00:41:07,920 --> 00:41:10,400 Speaker 3: that with all the other things that you're experiencing in 840 00:41:10,440 --> 00:41:14,879 Speaker 3: the fitting to to help upgrade your decision. And uh, yeah, 841 00:41:14,920 --> 00:41:17,000 Speaker 3: this is a super fun topic. I think folks are 842 00:41:17,000 --> 00:41:19,239 Speaker 3: gonna enjoy this. Uh you know, it's it's kind of 843 00:41:19,280 --> 00:41:22,080 Speaker 3: like a never ending debate, you know, distance versus accuracy. 844 00:41:22,160 --> 00:41:26,200 Speaker 3: So hopefully folks will level up their knowledge a little 845 00:41:26,200 --> 00:41:27,000 Speaker 3: bit after this pod. 846 00:41:27,440 --> 00:41:29,640 Speaker 1: Marty, let's mark it down in two years. Let's do 847 00:41:29,680 --> 00:41:31,400 Speaker 1: this topic again and see if it's the same. 848 00:41:31,560 --> 00:41:32,080 Speaker 3: Oh, I love it. 849 00:41:32,400 --> 00:41:33,880 Speaker 2: We'll do it. We'll do it at twenty five and 850 00:41:33,920 --> 00:41:36,680 Speaker 2: see what comes up. That is Marty. I'm Shane and 851 00:41:36,680 --> 00:41:38,560 Speaker 2: this is the Paying Proving Grounds Podcast.