1 00:00:00,240 --> 00:00:02,880 Speaker 1: What's up as way up with Angela Yee and I 2 00:00:02,960 --> 00:00:06,359 Speaker 1: mean way up, like up really really high. 3 00:00:06,559 --> 00:00:09,360 Speaker 2: And we have the founders of on the Revel. 4 00:00:09,600 --> 00:00:12,879 Speaker 1: We have Lulu Sway here, and we had Jacobe Holland 5 00:00:12,880 --> 00:00:14,160 Speaker 1: thank you guys for joining us. 6 00:00:14,760 --> 00:00:16,000 Speaker 3: Thank you an honor. 7 00:00:16,880 --> 00:00:18,279 Speaker 4: Super excited to be here with you. 8 00:00:18,400 --> 00:00:21,200 Speaker 1: Edgelin, Well listen, so am I and I just want 9 00:00:21,239 --> 00:00:22,880 Speaker 1: to get into this like right away because. 10 00:00:22,640 --> 00:00:25,920 Speaker 2: I'm going to be joining you this weekend and this 11 00:00:26,079 --> 00:00:26,400 Speaker 2: on the. 12 00:00:26,360 --> 00:00:29,120 Speaker 1: Revel, This Revel re event is a huge deal, and 13 00:00:29,160 --> 00:00:32,879 Speaker 1: this is all about cannabis business to business operations. This 14 00:00:32,960 --> 00:00:35,440 Speaker 1: is a great way for people to connect, but people 15 00:00:35,479 --> 00:00:39,480 Speaker 1: who also are this has this is a very inclusive 16 00:00:39,520 --> 00:00:43,080 Speaker 1: event as well. Right, So let's talk about this started 17 00:00:43,120 --> 00:00:46,599 Speaker 1: eight years ago, if I'm not mistaken, twenty sixteen, all 18 00:00:46,680 --> 00:00:50,120 Speaker 1: years eight years ago, and think about what the cannabis 19 00:00:50,200 --> 00:00:52,199 Speaker 1: industry was like eight years ago in New York to 20 00:00:52,200 --> 00:00:53,120 Speaker 1: where we are today. 21 00:00:53,240 --> 00:00:53,720 Speaker 5: Yeah. 22 00:00:53,840 --> 00:00:56,720 Speaker 3: Yeah, So back then, there's actually just a medical program 23 00:00:56,880 --> 00:01:00,880 Speaker 3: that TOPS had like one hundred thousand people at that point. 24 00:01:01,600 --> 00:01:04,000 Speaker 3: And Lulu and I had both been working at cannabis 25 00:01:04,040 --> 00:01:08,759 Speaker 3: companies in other states. So when we connected in New York, 26 00:01:08,920 --> 00:01:11,440 Speaker 3: we were both living out here, and it was like 27 00:01:11,480 --> 00:01:14,120 Speaker 3: there was nothing that really kind of had the true 28 00:01:14,120 --> 00:01:15,679 Speaker 3: reflection of like New York's culture. 29 00:01:15,680 --> 00:01:16,280 Speaker 5: When we would go to. 30 00:01:16,280 --> 00:01:19,040 Speaker 3: An event, there was a lot of suits and finance bros. 31 00:01:19,080 --> 00:01:21,160 Speaker 3: And like, you know, I'm a half black male, I 32 00:01:21,200 --> 00:01:23,760 Speaker 3: was in my twenties, was a Chinese woman, and like, 33 00:01:24,280 --> 00:01:27,039 Speaker 3: we just have a different experience with cannabis and our community, 34 00:01:27,120 --> 00:01:29,120 Speaker 3: and so when we would go to these events, it 35 00:01:29,240 --> 00:01:32,720 Speaker 3: just felt like we weren't reflected, right, And that was 36 00:01:32,760 --> 00:01:36,240 Speaker 3: so early in New York's legalization process that you know, 37 00:01:36,280 --> 00:01:38,200 Speaker 3: we've kind of grown with the industry and it's cool 38 00:01:38,240 --> 00:01:40,560 Speaker 3: to see that, Like the industry doesn't have to be 39 00:01:40,600 --> 00:01:42,880 Speaker 3: all finance bros. Like this is cannabis, we're talking about 40 00:01:42,880 --> 00:01:45,920 Speaker 3: smoking weed. Like there's people every type that want to 41 00:01:45,920 --> 00:01:49,000 Speaker 3: be in part of this industry and there's space for them. 42 00:01:49,000 --> 00:01:50,440 Speaker 5: So that was kind of like our whole goal for me. 43 00:01:50,560 --> 00:01:50,600 Speaker 1: Know. 44 00:01:50,680 --> 00:01:52,880 Speaker 6: He would also say, it's like all the conferences we 45 00:01:52,960 --> 00:01:56,120 Speaker 6: went to or mail Paleman stale right, And that was 46 00:01:56,160 --> 00:01:59,680 Speaker 6: pretty much a really true reflection, especially back in twenty sixteen. 47 00:02:00,360 --> 00:02:03,320 Speaker 6: And when we met. We're both nerds, Like our whole 48 00:02:03,320 --> 00:02:07,040 Speaker 6: team are nerds. Love we're total nerds. So I'm a 49 00:02:07,200 --> 00:02:12,120 Speaker 6: ux designer and researchers by trade. Jacoby's a mathematician, Peter 50 00:02:12,240 --> 00:02:17,639 Speaker 6: on our team's a neuroscientist. Saki is an advocate activist. 51 00:02:18,320 --> 00:02:21,520 Speaker 6: Jason from our team architected the m RTA the bill. 52 00:02:21,600 --> 00:02:22,800 Speaker 4: He's a human rights lawyer. 53 00:02:22,880 --> 00:02:24,959 Speaker 6: So you've got a bunch of nerds who are really 54 00:02:24,960 --> 00:02:27,640 Speaker 6: passionate about one thing. I think for all of us, 55 00:02:27,680 --> 00:02:31,400 Speaker 6: what ties us together is being of service and having 56 00:02:31,440 --> 00:02:35,080 Speaker 6: that mission behind everything that we do. And you know, 57 00:02:35,120 --> 00:02:38,600 Speaker 6: being very much experienced driven has really allowed us to 58 00:02:38,880 --> 00:02:42,480 Speaker 6: like attract people along the way that are also like that. 59 00:02:42,560 --> 00:02:43,520 Speaker 4: And that's how we started. 60 00:02:43,560 --> 00:02:45,480 Speaker 6: That's how you know, On the Rebel came to be 61 00:02:45,600 --> 00:02:47,760 Speaker 6: in twenty sixteen and. 62 00:02:47,720 --> 00:02:48,520 Speaker 4: We plugged away. 63 00:02:48,600 --> 00:02:51,200 Speaker 6: And back then there was a lot of events in 64 00:02:51,200 --> 00:02:56,160 Speaker 6: New York around around activism, around you know, finance and investment, 65 00:02:56,200 --> 00:02:58,520 Speaker 6: but there really wasn't people talking about what was happening 66 00:02:58,520 --> 00:02:59,080 Speaker 6: on the ground. 67 00:02:59,520 --> 00:03:01,560 Speaker 4: And that's where Jacobe came from Colorado. 68 00:03:01,720 --> 00:03:04,600 Speaker 6: I came from the Washington market, and we just brought 69 00:03:04,600 --> 00:03:06,000 Speaker 6: people that we fucked with. 70 00:03:06,160 --> 00:03:07,000 Speaker 4: Can I see that? 71 00:03:08,360 --> 00:03:08,520 Speaker 2: Leep? 72 00:03:08,560 --> 00:03:08,800 Speaker 5: You? 73 00:03:08,800 --> 00:03:10,480 Speaker 4: You know, so people people. 74 00:03:10,200 --> 00:03:14,000 Speaker 6: That we met in other markets that we really loved 75 00:03:14,120 --> 00:03:16,680 Speaker 6: and you know, had the same same ethos. So we 76 00:03:16,760 --> 00:03:18,760 Speaker 6: just started bringing them to New York and inviting them 77 00:03:18,760 --> 00:03:21,320 Speaker 6: to speak to New Yorkers because New Yorkers. 78 00:03:21,040 --> 00:03:23,200 Speaker 4: Do business different. Yeah, it's not the same. 79 00:03:23,880 --> 00:03:26,520 Speaker 6: You know, people here want to shake hands, look at you, 80 00:03:26,600 --> 00:03:28,320 Speaker 6: look at you in the eye. And we just started 81 00:03:28,360 --> 00:03:31,400 Speaker 6: seating the people, the good people that we loved to 82 00:03:31,440 --> 00:03:33,359 Speaker 6: come into New York and and here we are. 83 00:03:33,600 --> 00:03:36,320 Speaker 2: Well, Lulu, lista with you. What is your personal background 84 00:03:36,640 --> 00:03:37,440 Speaker 2: with marijuana? 85 00:03:37,800 --> 00:03:40,920 Speaker 6: Oh, so my back, my background is a little bit different. 86 00:03:41,960 --> 00:03:45,240 Speaker 6: I'm probably one of the only Asian families where people 87 00:03:45,280 --> 00:03:48,520 Speaker 6: are My family's okay with cannabis because I'm an immigrant. 88 00:03:48,640 --> 00:03:52,760 Speaker 6: We landed here in the eighties to Eujune, Oregon, and 89 00:03:52,800 --> 00:03:55,840 Speaker 6: my parents had no idea what Americans were like because 90 00:03:56,280 --> 00:03:58,960 Speaker 6: you know, we're from northern China, but there's no exposure. 91 00:03:58,480 --> 00:03:59,000 Speaker 4: To the West. 92 00:03:59,720 --> 00:04:02,840 Speaker 6: And the people that took us in to teach us 93 00:04:02,880 --> 00:04:05,920 Speaker 6: about culture, to teach my parents English, your babies had me. 94 00:04:06,360 --> 00:04:11,080 Speaker 6: They're all cannabis growers, and I'll call them distributors. So 95 00:04:11,640 --> 00:04:13,880 Speaker 6: I grew up with the aunties and uncles who were 96 00:04:14,000 --> 00:04:19,040 Speaker 6: already you know, I guess quote unquote legacy. So I've had, 97 00:04:19,160 --> 00:04:21,479 Speaker 6: you know, influence of the plant since I was a kid. 98 00:04:21,560 --> 00:04:24,440 Speaker 6: As soon as we landed in America, and when I 99 00:04:24,560 --> 00:04:28,440 Speaker 6: was curious about cannabis, my aunt actually went and got 100 00:04:28,480 --> 00:04:31,839 Speaker 6: it for me, so I was thirteen. She was like, look, 101 00:04:32,080 --> 00:04:34,440 Speaker 6: I want to know you're having good product. I want 102 00:04:34,440 --> 00:04:36,160 Speaker 6: to know that you're could be safe. So I would 103 00:04:36,240 --> 00:04:38,839 Speaker 6: rather watch your ass than have you go out and 104 00:04:38,839 --> 00:04:40,680 Speaker 6: do with your friends. So she gave me eight bong 105 00:04:40,760 --> 00:04:43,000 Speaker 6: hits at thirteen. 106 00:04:43,320 --> 00:04:44,560 Speaker 4: I think I think she was. 107 00:04:46,680 --> 00:04:48,840 Speaker 6: I think she was trying to do the like, let's 108 00:04:49,000 --> 00:04:51,240 Speaker 6: get you so sick that you don't like it so. 109 00:04:51,160 --> 00:04:53,000 Speaker 4: You don't do it again. It kind of had the 110 00:04:53,000 --> 00:04:53,800 Speaker 4: opposite effect. 111 00:04:54,000 --> 00:04:56,039 Speaker 6: So it's been, you know, part of my life for 112 00:04:56,080 --> 00:04:59,600 Speaker 6: a very long time. In Eugene, Oregon, where it's very 113 00:04:59,680 --> 00:05:02,800 Speaker 6: hippie dippy, there was a lot of use around using 114 00:05:02,800 --> 00:05:04,880 Speaker 6: it as medicine, not just something social. 115 00:05:05,000 --> 00:05:07,080 Speaker 1: So okay, so you didn't grow up necessarily with this 116 00:05:07,160 --> 00:05:09,159 Speaker 1: stigma around it at. 117 00:05:09,000 --> 00:05:12,240 Speaker 6: All at all, So you know, and it's I think 118 00:05:12,720 --> 00:05:18,240 Speaker 6: really the fact that my parents are hardcore Chinese like communists, 119 00:05:18,400 --> 00:05:24,840 Speaker 6: dragons are cool with, are cool with, you know, cannabis 120 00:05:24,480 --> 00:05:28,000 Speaker 6: is pretty fucking rare, and that just speaks to me 121 00:05:28,120 --> 00:05:31,880 Speaker 6: how community can really help destigmatize because then you have, 122 00:05:32,400 --> 00:05:35,440 Speaker 6: you know, the families start being okay with it, and 123 00:05:35,480 --> 00:05:37,280 Speaker 6: then all of a sudden, the families within the community 124 00:05:37,279 --> 00:05:39,480 Speaker 6: you start being okay with it, and then the community starts, 125 00:05:39,520 --> 00:05:40,839 Speaker 6: you know, having a different approach. 126 00:05:40,880 --> 00:05:41,600 Speaker 4: So I'm a. 127 00:05:41,600 --> 00:05:46,920 Speaker 6: Huge believer in being able to bring community together. Just 128 00:05:46,960 --> 00:05:48,640 Speaker 6: like this is why we were having you on our 129 00:05:48,680 --> 00:05:51,520 Speaker 6: show is you're such a huge philanthropist and everything you 130 00:05:51,600 --> 00:05:55,200 Speaker 6: do has been around community and expanding things, and. 131 00:05:55,760 --> 00:05:57,720 Speaker 4: So where we're so stoked to finally have you. 132 00:05:57,880 --> 00:06:01,200 Speaker 1: And I'm excited that I'm able to beat the Jacobe 133 00:06:01,200 --> 00:06:02,360 Speaker 1: wespend your experience. 134 00:06:03,000 --> 00:06:07,839 Speaker 3: You know. So I'm originally from Colorado, and like she said, 135 00:06:07,839 --> 00:06:11,240 Speaker 3: I'm a nerd. I was a math major and when 136 00:06:11,279 --> 00:06:14,800 Speaker 3: I was kind of halfway through college, one of my 137 00:06:15,120 --> 00:06:18,680 Speaker 3: friend's mom was the CEO of a cannabis company there. 138 00:06:19,080 --> 00:06:22,400 Speaker 3: And so this is probably like twenty thirteen, this is 139 00:06:22,440 --> 00:06:24,800 Speaker 3: pretty new. It was adult use and it was an 140 00:06:24,839 --> 00:06:28,359 Speaker 3: opportunity for me with an engineering degree to like actually 141 00:06:28,440 --> 00:06:31,200 Speaker 3: get hands on and like learn how the tables are 142 00:06:31,279 --> 00:06:34,920 Speaker 3: designed to you know, optimize, And you know, I had 143 00:06:35,000 --> 00:06:36,839 Speaker 3: been around cannabis. I was kind of a good kid 144 00:06:36,839 --> 00:06:41,400 Speaker 3: in high school, but my family were foster parents, so 145 00:06:41,440 --> 00:06:43,279 Speaker 3: we brought in all kinds of kids that were just 146 00:06:43,320 --> 00:06:45,680 Speaker 3: going through a lot of things, and oftentimes you would 147 00:06:45,680 --> 00:06:48,000 Speaker 3: see how, just like getting in trouble with the law, 148 00:06:48,080 --> 00:06:49,960 Speaker 3: a lot of times, cannabis could just like put you 149 00:06:50,000 --> 00:06:52,800 Speaker 3: in a tough situation and it propels. 150 00:06:53,080 --> 00:06:53,919 Speaker 5: So I've been around that. 151 00:06:54,040 --> 00:06:56,920 Speaker 3: I honestly didn't think too much about this as a career, 152 00:06:57,680 --> 00:07:01,560 Speaker 3: and by working at that that particular spot. 153 00:07:01,520 --> 00:07:03,080 Speaker 5: It was called mindful. 154 00:07:03,480 --> 00:07:05,599 Speaker 3: I had found out around the same time that my 155 00:07:05,680 --> 00:07:07,840 Speaker 3: uncle was sick with cancer and he lived out here 156 00:07:07,920 --> 00:07:11,320 Speaker 3: in New York, and the one thing that really helped 157 00:07:11,400 --> 00:07:13,600 Speaker 3: him get through all his keemo was cannabis. 158 00:07:14,200 --> 00:07:16,040 Speaker 2: So that's the same thing with my uncle when you 159 00:07:16,040 --> 00:07:17,760 Speaker 2: get cancer, Okay. 160 00:07:17,560 --> 00:07:18,440 Speaker 5: Yeah, yeah, exactly. 161 00:07:18,480 --> 00:07:19,920 Speaker 3: And like you'll see a lot of people that are 162 00:07:20,000 --> 00:07:23,080 Speaker 3: kind of anti cannabis once you need it or you're 163 00:07:23,120 --> 00:07:27,160 Speaker 3: desperate to try things. Somebody in family, Yeah, completely completely. 164 00:07:27,800 --> 00:07:31,200 Speaker 3: So it was starting to get not too sustainable for 165 00:07:31,320 --> 00:07:34,000 Speaker 3: him to go get product on his own or like 166 00:07:34,080 --> 00:07:38,040 Speaker 3: interact with other people. So I'll just say that I 167 00:07:38,200 --> 00:07:40,720 Speaker 3: magically made sure that he had what he needed in 168 00:07:40,760 --> 00:07:46,720 Speaker 3: New York. And then in twenty sixteen he was in hospice. 169 00:07:46,760 --> 00:07:49,440 Speaker 3: I came to take care of him in his final months, 170 00:07:49,640 --> 00:07:52,920 Speaker 3: and I had no intention of being in New York. 171 00:07:52,960 --> 00:07:54,760 Speaker 3: I was just like, you know, uncle, I'll be here 172 00:07:54,840 --> 00:07:59,360 Speaker 3: whatever you need. And I didn't realize that going through 173 00:07:59,360 --> 00:08:02,040 Speaker 3: that experience with him would bring me into New York 174 00:08:02,080 --> 00:08:04,360 Speaker 3: and like build this whole community of people that were 175 00:08:04,400 --> 00:08:07,440 Speaker 3: passionate about cannabis. And you know, he passed three months 176 00:08:07,480 --> 00:08:10,600 Speaker 3: after I came, but it just, you know, part of 177 00:08:10,640 --> 00:08:13,120 Speaker 3: his legacy I think of is kind of my own story. 178 00:08:14,600 --> 00:08:16,480 Speaker 3: It kind of put me into this world where you 179 00:08:16,520 --> 00:08:18,840 Speaker 3: know that I met Lulu a couple months later, and 180 00:08:19,280 --> 00:08:22,800 Speaker 3: you know, Peter probably like six seven months later, and 181 00:08:22,880 --> 00:08:25,440 Speaker 3: this whole New York cannabis community really came together and 182 00:08:26,080 --> 00:08:28,600 Speaker 3: we've seen the beauty. So like I was working in 183 00:08:28,640 --> 00:08:30,720 Speaker 3: the industry at that point when I came to New 184 00:08:30,800 --> 00:08:33,200 Speaker 3: York met all these people. It was clear that all 185 00:08:33,240 --> 00:08:37,000 Speaker 3: of the community that was out here were either legacy 186 00:08:37,040 --> 00:08:40,360 Speaker 3: operators kind of doing it on the low, or people 187 00:08:40,400 --> 00:08:42,800 Speaker 3: from the finance side kind of putting money into companies 188 00:08:42,840 --> 00:08:45,560 Speaker 3: in California. But like, we needed to show people like 189 00:08:45,640 --> 00:08:47,920 Speaker 3: the legal game in New York if we're going to 190 00:08:47,960 --> 00:08:52,560 Speaker 3: build like a sustainable new economy of like legal operators 191 00:08:52,559 --> 00:08:53,920 Speaker 3: that looked like us. 192 00:08:54,320 --> 00:08:56,240 Speaker 1: You know, that's important to me just to hear about 193 00:08:56,280 --> 00:08:58,960 Speaker 1: both of your backgrounds and experiences, because to your point, 194 00:08:59,240 --> 00:09:01,120 Speaker 1: there are a lot of people people getting into this 195 00:09:01,360 --> 00:09:04,600 Speaker 1: business and strictly thinking about it from a financial point 196 00:09:04,640 --> 00:09:07,680 Speaker 1: of view, where they may have been against it prior. 197 00:09:08,080 --> 00:09:10,120 Speaker 1: They may not use it or really know anything about 198 00:09:10,160 --> 00:09:14,559 Speaker 1: cannabis or any of the products around that, but they 199 00:09:14,600 --> 00:09:17,120 Speaker 1: want to make some money. And there's a lot of people, 200 00:09:17,520 --> 00:09:20,240 Speaker 1: like we stated, who were really affected by the laws, 201 00:09:20,640 --> 00:09:24,120 Speaker 1: who really use it, but somehow they're not able to 202 00:09:24,200 --> 00:09:26,719 Speaker 1: be included in the way that they should be. You know, 203 00:09:26,760 --> 00:09:30,200 Speaker 1: people's lives and families were affected by cannabis laws. And 204 00:09:30,280 --> 00:09:32,960 Speaker 1: so just to hear both of your stories and to 205 00:09:33,000 --> 00:09:36,400 Speaker 1: also understand why it's so important that something like on 206 00:09:36,440 --> 00:09:39,680 Speaker 1: the level exists. When you guys started in twenty sixteen, 207 00:09:39,760 --> 00:09:43,240 Speaker 1: how many people, I mean, the first one were actually 208 00:09:43,559 --> 00:09:45,960 Speaker 1: really small. We were called the Cannabis Tech. 209 00:09:45,720 --> 00:09:51,360 Speaker 6: Group because that doesn't sound funn Yeah, we're both in tech, 210 00:09:51,400 --> 00:09:54,240 Speaker 6: and we might because we were both we both had 211 00:09:54,760 --> 00:09:57,959 Speaker 6: tech platforms that we wanted to bring to life, and 212 00:09:58,120 --> 00:10:00,280 Speaker 6: it was an easy lift for us to use hack 213 00:10:00,400 --> 00:10:02,800 Speaker 6: to drop into cannabis because that's something that we were 214 00:10:02,920 --> 00:10:05,520 Speaker 6: very comfortable with and saw how it could be helpful. 215 00:10:06,080 --> 00:10:08,680 Speaker 6: So our first one, I think we had twelve speakers 216 00:10:08,800 --> 00:10:11,640 Speaker 6: and I think one hundred and fifty people showed up. Okay, yeah, 217 00:10:11,760 --> 00:10:14,920 Speaker 6: so it was it started off just amazing. We're just 218 00:10:15,120 --> 00:10:18,240 Speaker 6: surprised at how many friends from other markets were like, sure, 219 00:10:18,280 --> 00:10:20,520 Speaker 6: we'll drop into New York and talk to the people. 220 00:10:21,240 --> 00:10:25,400 Speaker 3: So that first event, I remember like we were I 221 00:10:25,440 --> 00:10:27,440 Speaker 3: think we both put in five hundred dollars. We're at 222 00:10:27,480 --> 00:10:29,040 Speaker 3: like a little coworking space and we. 223 00:10:29,000 --> 00:10:31,000 Speaker 4: Got the spot for free because Jakobe was doing their it. 224 00:10:31,440 --> 00:10:34,320 Speaker 3: Yeah, exactly like you gotta make it work. You gotta 225 00:10:34,400 --> 00:10:38,160 Speaker 3: make it work. And I remember a woman came up 226 00:10:38,200 --> 00:10:40,920 Speaker 3: to me after that event like crying, and she was 227 00:10:40,960 --> 00:10:43,160 Speaker 3: a lawyer in the field. She'd been to many different 228 00:10:43,240 --> 00:10:45,600 Speaker 3: like cannabis events, and she was like, this is a 229 00:10:45,640 --> 00:10:48,400 Speaker 3: type of information and community that we needed in New York. 230 00:10:48,440 --> 00:10:51,680 Speaker 3: And I was like, whoa Lulu, Like, I think we're 231 00:10:51,679 --> 00:10:54,320 Speaker 3: onto something like this is important. And so then we 232 00:10:54,360 --> 00:10:56,360 Speaker 3: rebranded we kind of really thought about it, put some 233 00:10:56,480 --> 00:10:58,400 Speaker 3: energy behind it, but like, yeah, it was just like 234 00:10:58,679 --> 00:11:01,360 Speaker 3: people were really receptive to this small little meetup group 235 00:11:01,400 --> 00:11:03,880 Speaker 3: that we put together and then we've kind of just 236 00:11:03,880 --> 00:11:04,600 Speaker 3: grown it from there. 237 00:11:04,800 --> 00:11:07,120 Speaker 1: And we Maps is also a big sponsor for you guys. 238 00:11:07,679 --> 00:11:09,640 Speaker 1: We Maps have been around for quite some time. I 239 00:11:09,720 --> 00:11:11,240 Speaker 1: remember that super early on. 240 00:11:11,920 --> 00:11:14,760 Speaker 3: Yeah, they've been clutched. I mean, so we had kind 241 00:11:14,760 --> 00:11:19,839 Speaker 3: of grown organically until about twenty twenty, like everybody else 242 00:11:19,880 --> 00:11:22,840 Speaker 3: that had an event company like we just shut down. 243 00:11:22,840 --> 00:11:25,360 Speaker 3: It wasn't working, and you know, we did some online 244 00:11:25,400 --> 00:11:27,679 Speaker 3: stuff and you know that was all good, but we 245 00:11:27,720 --> 00:11:30,880 Speaker 3: wanted to come out with a splash after you know, 246 00:11:31,000 --> 00:11:33,679 Speaker 3: the most intense part of the pandemic. 247 00:11:33,760 --> 00:11:34,680 Speaker 5: So this would have been. 248 00:11:34,960 --> 00:11:38,520 Speaker 3: Like early twenty twenty one, we had an event and 249 00:11:38,559 --> 00:11:41,960 Speaker 3: that's the first time that we Maps got involved. We 250 00:11:42,040 --> 00:11:43,800 Speaker 3: kind of pitched them this idea, like we want to 251 00:11:43,800 --> 00:11:48,080 Speaker 3: create like an experience that like really attracts these different 252 00:11:48,120 --> 00:11:51,640 Speaker 3: communities that normally are not at the conference. And that's 253 00:11:51,720 --> 00:11:53,440 Speaker 3: you know, we want to bring in the DJs. We 254 00:11:53,480 --> 00:11:55,719 Speaker 3: want to bring in like good food, like not just like. 255 00:11:55,880 --> 00:11:58,920 Speaker 1: The food, yeah, because you know, you need to eat too. 256 00:12:01,040 --> 00:12:03,880 Speaker 3: And so they really believed in that, and you know, 257 00:12:03,920 --> 00:12:06,480 Speaker 3: I'm really grateful that we have partners like we maps 258 00:12:06,520 --> 00:12:09,520 Speaker 3: that it was kind of unproven what we were trying 259 00:12:09,640 --> 00:12:11,280 Speaker 3: to do there, and they kind of took a chance 260 00:12:11,320 --> 00:12:13,000 Speaker 3: on us, and then they've rocked with us for the 261 00:12:13,080 --> 00:12:14,360 Speaker 3: last like three or four years now. 262 00:12:14,679 --> 00:12:17,000 Speaker 1: And we've also been watching a lot that's been happening. 263 00:12:17,040 --> 00:12:18,920 Speaker 1: As you know, I think some people were cautious too, 264 00:12:18,920 --> 00:12:20,440 Speaker 1: because you didn't know what the law, how it was 265 00:12:20,480 --> 00:12:24,800 Speaker 1: going to actually formulate from when they first said, Okay, 266 00:12:24,880 --> 00:12:28,680 Speaker 1: you can have these these dispensaries, but they have to 267 00:12:28,679 --> 00:12:30,480 Speaker 1: be legal. And I've seen in the past few months 268 00:12:30,559 --> 00:12:33,240 Speaker 1: so many shops that were not legal have been shut down. 269 00:12:33,520 --> 00:12:35,640 Speaker 1: How hard is that to get to get your license 270 00:12:35,679 --> 00:12:37,120 Speaker 1: to even have a dispensary. 271 00:12:37,760 --> 00:12:40,200 Speaker 3: So there's a couple of things that touch on based 272 00:12:40,200 --> 00:12:43,000 Speaker 3: on what you said, Like all of those illegal shops 273 00:12:43,000 --> 00:12:47,080 Speaker 3: that popped up, it was a result of the Office 274 00:12:47,120 --> 00:12:50,480 Speaker 3: of Cannabis Management deciding that we're not going to criminalize 275 00:12:50,520 --> 00:12:52,800 Speaker 3: people for being a part of the cannabis industry, because 276 00:12:52,800 --> 00:12:54,480 Speaker 3: then it's like, why do we legalize in the first 277 00:12:54,480 --> 00:12:56,640 Speaker 3: place if we're just going to start handcuffing people again, 278 00:12:57,080 --> 00:12:59,600 Speaker 3: So the intent of that was great. As a result, 279 00:12:59,600 --> 00:13:01,600 Speaker 3: there's a lot of people that took advantage of it 280 00:13:01,679 --> 00:13:02,960 Speaker 3: and they were like, oh, well, if you're not going 281 00:13:03,000 --> 00:13:04,480 Speaker 3: to arrest me for doing this, I'm just going to 282 00:13:04,520 --> 00:13:07,040 Speaker 3: pop up shop without any licensing. So that made it 283 00:13:07,120 --> 00:13:08,800 Speaker 3: really tough for the people that did it the right way, 284 00:13:09,320 --> 00:13:11,360 Speaker 3: right the people that went to do it the right way, 285 00:13:11,720 --> 00:13:14,280 Speaker 3: it was a long it still is a long and 286 00:13:14,400 --> 00:13:16,560 Speaker 3: rolling process. It's not cheap. 287 00:13:16,760 --> 00:13:18,280 Speaker 4: It's very involved, you know. 288 00:13:18,960 --> 00:13:22,559 Speaker 6: I think the crux of how challenging it is is 289 00:13:22,600 --> 00:13:24,120 Speaker 6: all the paperwork that needs to happen. 290 00:13:24,160 --> 00:13:25,240 Speaker 4: It's the compliance part. 291 00:13:25,400 --> 00:13:27,920 Speaker 6: So like you could have a great brand, you could 292 00:13:27,960 --> 00:13:30,440 Speaker 6: have a bunch of customers, but it's the part where 293 00:13:30,520 --> 00:13:32,680 Speaker 6: you're reporting to the state and you have to have 294 00:13:32,720 --> 00:13:35,480 Speaker 6: your insurance. It's like all the paperwork stuff that's I 295 00:13:35,520 --> 00:13:39,040 Speaker 6: think the most challenging. And also stuff that we've experienced 296 00:13:39,120 --> 00:13:42,360 Speaker 6: is you know, getting for example, our event this this 297 00:13:42,480 --> 00:13:45,520 Speaker 6: coming up is I went to see seventeen different venues 298 00:13:45,960 --> 00:13:48,040 Speaker 6: to be able to have a space that's like at 299 00:13:48,120 --> 00:13:49,880 Speaker 6: least sixty thousand square feet in New. 300 00:13:49,880 --> 00:13:51,960 Speaker 3: York City and okay, with us as a cannabisity. 301 00:13:52,040 --> 00:13:53,679 Speaker 1: Yeah, and so that was hard to get people who 302 00:13:53,679 --> 00:13:55,360 Speaker 1: would approve correct this event. 303 00:13:55,880 --> 00:13:59,360 Speaker 6: So we're not even touching the plant, so we're ancillary. 304 00:13:59,760 --> 00:14:01,840 Speaker 6: But imagine if someone who's trying to open up the 305 00:14:01,920 --> 00:14:04,880 Speaker 6: store trying to convince, you know, a landlord to be 306 00:14:04,960 --> 00:14:05,560 Speaker 6: cool with them. 307 00:14:05,760 --> 00:14:07,240 Speaker 1: Yeah, and the community board, you have to go in 308 00:14:07,280 --> 00:14:09,760 Speaker 1: front of the board and make sure that they're okay 309 00:14:09,800 --> 00:14:12,199 Speaker 1: with it. And yeah, I'm sure like distance from a school, 310 00:14:12,200 --> 00:14:14,880 Speaker 1: I'm sure all those things apply to Yeah. 311 00:14:15,280 --> 00:14:17,440 Speaker 3: And you also have to remember, like while you're trying 312 00:14:17,480 --> 00:14:20,400 Speaker 3: to get your business set up, there's a completely new 313 00:14:20,560 --> 00:14:23,960 Speaker 3: agency that's getting stood up for the government. Right, so 314 00:14:24,000 --> 00:14:26,240 Speaker 3: there's new staff that they need to hire. They're not 315 00:14:26,280 --> 00:14:29,120 Speaker 3: fully staffed appropriately. They're trying to come up with the 316 00:14:29,160 --> 00:14:31,520 Speaker 3: new rules based on what they learn from other states, 317 00:14:31,920 --> 00:14:34,240 Speaker 3: and sometimes they get that part wrong, right, there are 318 00:14:34,240 --> 00:14:37,000 Speaker 3: it systems. Yeah, they're not ready for the influx of 319 00:14:37,040 --> 00:14:40,120 Speaker 3: people either. So you have like two you both your 320 00:14:40,160 --> 00:14:43,160 Speaker 3: company you're trying to start and this agency and they're 321 00:14:43,280 --> 00:14:45,680 Speaker 3: very infant stages both going at the same time, and 322 00:14:45,720 --> 00:14:49,120 Speaker 3: so there's like all of these kind of miscues, these 323 00:14:49,200 --> 00:14:52,520 Speaker 3: changes of information, lack of information that could be really frustrating, 324 00:14:53,240 --> 00:14:55,280 Speaker 3: and you kind of have to bake that into your 325 00:14:55,280 --> 00:14:56,920 Speaker 3: business plan from the beginning. 326 00:14:56,680 --> 00:14:58,920 Speaker 2: Knowing that there's going to be some challenges. 327 00:14:58,520 --> 00:14:59,320 Speaker 4: And it's. 328 00:15:01,120 --> 00:15:03,200 Speaker 1: So what can we expect from I know, day one 329 00:15:03,320 --> 00:15:06,520 Speaker 1: and day two of this two day on the revel 330 00:15:06,600 --> 00:15:07,240 Speaker 1: Re events. 331 00:15:07,400 --> 00:15:08,040 Speaker 2: What's day one? 332 00:15:08,120 --> 00:15:10,520 Speaker 6: So Day one is our Buyer's Club, which is our 333 00:15:10,560 --> 00:15:14,120 Speaker 6: trade show. So this is our fourth one. This is 334 00:15:14,160 --> 00:15:17,360 Speaker 6: where we do heavy vetting, so operators come through. So 335 00:15:17,400 --> 00:15:22,040 Speaker 6: this is connecting the stores with the brands and the 336 00:15:22,080 --> 00:15:25,080 Speaker 6: cultivators and the distributors and the processors. 337 00:15:25,160 --> 00:15:27,000 Speaker 4: So like we put them all in. 338 00:15:26,920 --> 00:15:29,880 Speaker 6: The room and hopefully all the pos get signed and 339 00:15:29,920 --> 00:15:31,400 Speaker 6: you get to, you know, meet the people who've been 340 00:15:31,400 --> 00:15:33,840 Speaker 6: talking to on the phone or emailing for months. 341 00:15:34,560 --> 00:15:37,080 Speaker 4: So we have about one hundred and eighty. 342 00:15:36,840 --> 00:15:40,240 Speaker 6: Brands on day one, that's huge, and about two hundred 343 00:15:40,280 --> 00:15:42,280 Speaker 6: and fifty retail stores. 344 00:15:42,680 --> 00:15:46,040 Speaker 3: A little like if you think about the way New 345 00:15:46,120 --> 00:15:48,760 Speaker 3: York is structured, like half of the dispensaries are in 346 00:15:49,000 --> 00:15:52,800 Speaker 3: the New York City area, but majority of the cultivators 347 00:15:53,040 --> 00:15:55,480 Speaker 3: are upstate, right right, So if you're a dispensary and 348 00:15:55,520 --> 00:15:57,080 Speaker 3: you want to know what you're going to cover or 349 00:15:57,120 --> 00:15:59,240 Speaker 3: what you're going to carry on your store. You've got 350 00:15:59,280 --> 00:16:00,920 Speaker 3: to go all the way up state and like, if 351 00:16:00,960 --> 00:16:03,480 Speaker 3: you're lucky, you're going to see three or four farms 352 00:16:03,520 --> 00:16:06,240 Speaker 3: in one day. That's an expensive trip. You know, you're 353 00:16:06,240 --> 00:16:09,000 Speaker 3: not at your store operating. And then same thing for 354 00:16:09,120 --> 00:16:13,600 Speaker 3: the cultivators and the brands that are upstate. And don't 355 00:16:13,600 --> 00:16:15,600 Speaker 3: get me wrong, some are downstate or on Long Island, 356 00:16:15,600 --> 00:16:17,040 Speaker 3: but for a lot of them, they got to come 357 00:16:17,040 --> 00:16:18,440 Speaker 3: down to the city and they're trying to like hit 358 00:16:18,480 --> 00:16:20,360 Speaker 3: everybody rapid fire, and they only have a little bit 359 00:16:20,400 --> 00:16:22,520 Speaker 3: of time. So what we've been able to do is 360 00:16:22,560 --> 00:16:24,960 Speaker 3: like kind of merge these two worlds right, Like all 361 00:16:24,960 --> 00:16:26,880 Speaker 3: of the retailers can be a one spot. You could 362 00:16:26,960 --> 00:16:30,320 Speaker 3: check out majority of the operating brands right now, and 363 00:16:30,400 --> 00:16:32,000 Speaker 3: like Lulu said, our goal is for you to like 364 00:16:32,080 --> 00:16:34,680 Speaker 3: sign pos, like get a contract so you know that 365 00:16:34,680 --> 00:16:36,800 Speaker 3: those people are carried on your shelves as soon as 366 00:16:36,840 --> 00:16:37,200 Speaker 3: you open. 367 00:16:37,280 --> 00:16:39,360 Speaker 2: It's like the Magic Conventions for fashions. 368 00:16:39,520 --> 00:16:42,200 Speaker 6: Yeah, this is where we've created a space where if 369 00:16:42,240 --> 00:16:44,800 Speaker 6: you want to handle business in cannabis New York, you 370 00:16:44,840 --> 00:16:47,400 Speaker 6: come to our event, right and it's become almost like 371 00:16:47,480 --> 00:16:50,520 Speaker 6: a Debutant's ball in a lot of ways because we've 372 00:16:50,520 --> 00:16:53,960 Speaker 6: got new brands, new products, new companies, and they're all 373 00:16:54,000 --> 00:16:56,560 Speaker 6: coming to like debut and that's one of the most 374 00:16:56,600 --> 00:16:59,720 Speaker 6: beautiful things to see because you know, people, your audience 375 00:16:59,760 --> 00:17:02,480 Speaker 6: is is listening to all the news out there seeing 376 00:17:02,520 --> 00:17:05,720 Speaker 6: like New York is, it's shitty, nothing's working. But we 377 00:17:05,800 --> 00:17:09,800 Speaker 6: get to see firsthand, like there's a really beautiful thing happening. 378 00:17:10,280 --> 00:17:13,840 Speaker 6: It's not easy, but no one's giving and uplifting and 379 00:17:13,920 --> 00:17:16,760 Speaker 6: highlighting all the operators that are working their ass off 380 00:17:16,800 --> 00:17:19,240 Speaker 6: to make this happen, and we get to host them and. 381 00:17:19,440 --> 00:17:22,359 Speaker 1: They're vetted out, which is great because I think that's important. 382 00:17:22,680 --> 00:17:24,040 Speaker 1: You know, I got to make sure because I feel 383 00:17:24,080 --> 00:17:27,040 Speaker 1: like everybody has a brand. Everybody's trying to but to 384 00:17:27,080 --> 00:17:29,560 Speaker 1: go someplace where this has already been I know if 385 00:17:29,600 --> 00:17:30,520 Speaker 1: you're here, you're credible. 386 00:17:30,560 --> 00:17:31,600 Speaker 2: I know you've been vetted out. 387 00:17:31,760 --> 00:17:34,119 Speaker 1: Yeah, and there's going to be other people that can 388 00:17:34,160 --> 00:17:35,680 Speaker 1: co sign that have worked with you there. 389 00:17:35,760 --> 00:17:37,560 Speaker 2: So it's a great networking opportunity too. 390 00:17:37,800 --> 00:17:40,480 Speaker 3: I love the feedback that we've gotten this is that 391 00:17:40,680 --> 00:17:43,400 Speaker 3: like nine out of ten people are exactly who I need. 392 00:17:43,200 --> 00:17:43,560 Speaker 5: To talk to. 393 00:17:43,680 --> 00:17:44,879 Speaker 3: Okay, what do you think about You go to so 394 00:17:44,880 --> 00:17:46,919 Speaker 3: many like trade shows or conferences, like you kiss a 395 00:17:46,920 --> 00:17:50,000 Speaker 3: lot of frogs to like find the right person because 396 00:17:50,040 --> 00:17:53,400 Speaker 3: we vet them, which is stressful and it's so annoying 397 00:17:53,440 --> 00:17:55,560 Speaker 3: for us to do it. But when you get there, 398 00:17:55,600 --> 00:17:57,560 Speaker 3: you're actually meeting the people that you that you were 399 00:17:57,560 --> 00:17:58,080 Speaker 3: supposed to meet. 400 00:17:58,400 --> 00:17:59,879 Speaker 2: You guys like sample a lot of stuff. 401 00:18:00,160 --> 00:18:03,280 Speaker 3: Oh of course, we have to look at Peter smiling 402 00:18:03,320 --> 00:18:05,800 Speaker 3: over here. We got the sample bag go around for 403 00:18:05,840 --> 00:18:07,800 Speaker 3: the under Revel team as I thank you, but. 404 00:18:07,840 --> 00:18:09,840 Speaker 2: If you need me ever, we. 405 00:18:09,800 --> 00:18:11,360 Speaker 3: Need to try some products. 406 00:18:11,400 --> 00:18:14,480 Speaker 1: Yeah, all right, and then day two, yeah, Day two 407 00:18:14,520 --> 00:18:15,160 Speaker 1: is festival. 408 00:18:15,560 --> 00:18:18,440 Speaker 6: So you know, one of the things that I love 409 00:18:18,480 --> 00:18:20,800 Speaker 6: about New York is I always say, like this is 410 00:18:20,840 --> 00:18:25,640 Speaker 6: an epicenter of culture, so fashion, music, food, art, everything, 411 00:18:26,240 --> 00:18:29,439 Speaker 6: and a lot of my friends in those worlds like 412 00:18:29,680 --> 00:18:33,360 Speaker 6: aren't always called into some of the existing cannabis events 413 00:18:33,440 --> 00:18:36,360 Speaker 6: because it's you know, it doesn't resonate with them. So 414 00:18:36,680 --> 00:18:39,880 Speaker 6: for us, we really wanted we start receeding this concept 415 00:18:39,880 --> 00:18:41,840 Speaker 6: at this festival. We've done a couple of block parties 416 00:18:41,920 --> 00:18:44,280 Speaker 6: which we've tried to get you to speak out multiple times, 417 00:18:44,359 --> 00:18:48,040 Speaker 6: but you've been busy, so this one. We really are 418 00:18:48,080 --> 00:18:52,879 Speaker 6: doing one to address to expand the addressable consumer market, 419 00:18:52,960 --> 00:18:56,959 Speaker 6: which is increasing our consumers who might be not really heads, 420 00:18:57,160 --> 00:18:57,960 Speaker 6: but they're curious. 421 00:18:58,040 --> 00:18:59,440 Speaker 4: So that's where you're coming to speak. 422 00:18:59,480 --> 00:19:02,720 Speaker 1: We have mus we have Jolley Badass, Yeah my Booklyn 423 00:19:02,800 --> 00:19:04,960 Speaker 1: Brother Joey Badass is going to be performing. 424 00:19:05,040 --> 00:19:07,479 Speaker 6: So it's our public day, So people who are interested 425 00:19:07,520 --> 00:19:12,280 Speaker 6: in cannabis, consumers of cannabis, wanting to learn about how 426 00:19:12,320 --> 00:19:15,879 Speaker 6: to enter the cannabis market, as you know, an entrepreneur 427 00:19:16,119 --> 00:19:19,040 Speaker 6: or someone that wants to work in the field come through. 428 00:19:19,119 --> 00:19:21,600 Speaker 4: We've got, you know, a beautiful set of speakers. 429 00:19:21,960 --> 00:19:25,440 Speaker 6: You're a keynote speaker, and then Joey Badass So Dallas 430 00:19:25,480 --> 00:19:27,000 Speaker 6: and Code of the Kid are going to be performing. 431 00:19:27,080 --> 00:19:28,240 Speaker 5: Yeah to the friend shout out. 432 00:19:28,280 --> 00:19:31,240 Speaker 3: Sorry sorry, but I mean, if you think about the 433 00:19:31,240 --> 00:19:33,879 Speaker 3: way the legal cannabis industry is in New York right now, 434 00:19:34,920 --> 00:19:37,919 Speaker 3: technically a brand can't pop up at a dispensary, so 435 00:19:38,040 --> 00:19:40,080 Speaker 3: like you know, you'll see this at like liquor stores 436 00:19:40,119 --> 00:19:42,119 Speaker 3: and someone's tastes of wine. You can try it, and 437 00:19:42,160 --> 00:19:44,359 Speaker 3: then then the consumer gets to know about you in 438 00:19:44,359 --> 00:19:45,720 Speaker 3: a way that maybe they wouldn't have. 439 00:19:45,640 --> 00:19:47,320 Speaker 5: If you were just like a bottle on the shelf. 440 00:19:47,480 --> 00:19:49,560 Speaker 3: Right, That's that's a challenge that a lot of the 441 00:19:49,600 --> 00:19:52,080 Speaker 3: brands have out here. And then another challenge is if 442 00:19:52,080 --> 00:19:54,840 Speaker 3: you're a consumer and you go to a dispensary, it's 443 00:19:54,840 --> 00:19:57,520 Speaker 3: pretty overwhelming. There's like a bunch of products of brands 444 00:19:57,560 --> 00:19:59,800 Speaker 3: you've never heard of, with all these colors. 445 00:19:59,440 --> 00:20:00,679 Speaker 2: And it's that's true. 446 00:20:00,440 --> 00:20:03,800 Speaker 3: Because yeah, yeah, but I really that's. 447 00:20:03,680 --> 00:20:06,560 Speaker 2: When I do really lean on the whoever's working there. 448 00:20:06,600 --> 00:20:06,760 Speaker 5: Yeah. 449 00:20:06,840 --> 00:20:09,760 Speaker 1: The tenders, right, the butt tenders are so important because 450 00:20:09,760 --> 00:20:12,720 Speaker 1: they're really great at, or should be at being able 451 00:20:12,720 --> 00:20:14,679 Speaker 1: to give you direction on what it is that you know, 452 00:20:14,720 --> 00:20:17,439 Speaker 1: because sometimes you want to be able to get some 453 00:20:17,480 --> 00:20:19,520 Speaker 1: products so you can stay awake and clean the house. 454 00:20:19,880 --> 00:20:21,600 Speaker 1: Sometimes you want something that's going to help you go 455 00:20:21,640 --> 00:20:23,520 Speaker 1: to sleep at night, or to get on a flight 456 00:20:23,600 --> 00:20:24,879 Speaker 1: and be like I just want to knock out on 457 00:20:24,920 --> 00:20:26,639 Speaker 1: this flight and be relaxed. I want to have to 458 00:20:26,880 --> 00:20:28,240 Speaker 1: you know, I don't want to have my mind racing 459 00:20:28,280 --> 00:20:31,399 Speaker 1: and thinking about all these different things. And then sometimes 460 00:20:31,440 --> 00:20:33,320 Speaker 1: I'll give you some products that are like I never 461 00:20:33,400 --> 00:20:35,639 Speaker 1: even would have thought to try this, you know. There's 462 00:20:35,680 --> 00:20:38,959 Speaker 1: like these sodas that I've been drinking that have tac 463 00:20:39,160 --> 00:20:42,880 Speaker 1: that are amazing And for my friends who maybe don't 464 00:20:42,880 --> 00:20:47,399 Speaker 1: necessarily drink and don't necessarily smoke, they'll do that, you know, 465 00:20:47,560 --> 00:20:49,920 Speaker 1: and it's a nice Beverages. 466 00:20:49,480 --> 00:20:51,000 Speaker 5: Are the highest growing category. 467 00:20:51,080 --> 00:20:53,760 Speaker 3: It feels like we're used to it, like the alcohol coffee, 468 00:20:53,800 --> 00:20:56,199 Speaker 3: Like that's how we're used to kind of bringing in 469 00:20:56,240 --> 00:20:57,679 Speaker 3: different like conscious changing. 470 00:20:58,480 --> 00:21:00,959 Speaker 1: It's so amazing to me to see something that was 471 00:21:02,040 --> 00:21:05,920 Speaker 1: so stigmatized, that was criminalized that now those very same 472 00:21:06,000 --> 00:21:08,840 Speaker 1: people are like, how can I invest in this business? 473 00:21:08,920 --> 00:21:11,679 Speaker 1: And I'm doing X, Y and Z even you know 474 00:21:11,720 --> 00:21:15,560 Speaker 1: with mushrooms. Mushrooms used to be something that people were 475 00:21:16,160 --> 00:21:17,960 Speaker 1: look at you so crazy, like you did what? 476 00:21:18,160 --> 00:21:19,520 Speaker 2: Oh my guy, you're a druggie. 477 00:21:19,720 --> 00:21:19,960 Speaker 5: Yeah. 478 00:21:20,080 --> 00:21:23,000 Speaker 1: Now everybody's like, do you have some micro dosi? Micro 479 00:21:23,000 --> 00:21:25,280 Speaker 1: dose rooms all the time. It's just the funniest thing 480 00:21:25,320 --> 00:21:27,560 Speaker 1: to see how stuff is changing. 481 00:21:27,760 --> 00:21:31,840 Speaker 3: Yeah, I mean, look, you mentioned the bud tenders. They're 482 00:21:31,920 --> 00:21:35,119 Speaker 3: welcome on Saturday. We want them to come through. The 483 00:21:35,680 --> 00:21:38,600 Speaker 3: attendees that are just consumers. The whole point of day 484 00:21:38,840 --> 00:21:41,400 Speaker 3: two is for you for the attendees to come through 485 00:21:41,440 --> 00:21:44,040 Speaker 3: and take their time learning about all the products there. 486 00:21:44,320 --> 00:21:46,080 Speaker 3: So you're not like you know when you go in 487 00:21:46,119 --> 00:21:48,240 Speaker 3: the spencer and you're overwhelmed, all of a sudden, you 488 00:21:48,280 --> 00:21:50,000 Speaker 3: can really get to know the people behind this. Like 489 00:21:50,119 --> 00:21:52,359 Speaker 3: you might see a package on the shelf. This is 490 00:21:52,359 --> 00:21:54,680 Speaker 3: a small farmer. They're really hustling to try to make 491 00:21:54,720 --> 00:21:57,480 Speaker 3: these you know, inventory runs all the time, or these 492 00:21:57,480 --> 00:21:59,840 Speaker 3: big brands that have all of this cool, flashy stuff, 493 00:21:59,840 --> 00:22:02,199 Speaker 3: Like maybe that's for you, maybe it's not, but the 494 00:22:02,320 --> 00:22:05,479 Speaker 3: fact that you have an opportunity to come learn, educate, 495 00:22:05,520 --> 00:22:08,800 Speaker 3: you can try product there. We're working with people travel 496 00:22:08,800 --> 00:22:12,560 Speaker 3: Agency and do Be. There are retail and delivery partners 497 00:22:12,600 --> 00:22:14,919 Speaker 3: so you can see a brand you like and then 498 00:22:15,160 --> 00:22:17,280 Speaker 3: you know, put it in an app and we'll deliver 499 00:22:17,320 --> 00:22:19,320 Speaker 3: it to you at the event so you can try something. 500 00:22:19,840 --> 00:22:22,160 Speaker 4: There's going to be one hundred and seventy six brands there. 501 00:22:22,400 --> 00:22:24,280 Speaker 2: I feel like this would be a really peaceful event. 502 00:22:24,680 --> 00:22:27,080 Speaker 3: Yeah, we're all gonna be nice and it's amazing, like 503 00:22:27,200 --> 00:22:30,520 Speaker 3: versus like alcohol. You see, everybody's just happy, it's just 504 00:22:30,600 --> 00:22:31,960 Speaker 3: all love, like it's great. 505 00:22:32,160 --> 00:22:36,560 Speaker 1: I always feel like this is also inexperience that much 506 00:22:36,640 --> 00:22:39,960 Speaker 1: like music and sports brings people together, this brings all 507 00:22:40,000 --> 00:22:43,800 Speaker 1: different ages, all different ethnicities, like everybody. 508 00:22:44,320 --> 00:22:46,719 Speaker 2: You know, it helps people really bond. 509 00:22:47,680 --> 00:22:50,359 Speaker 3: It's like a through line to all of these other industries, 510 00:22:50,400 --> 00:22:52,919 Speaker 3: like we talked about fashion sports, like you're saying, like 511 00:22:53,280 --> 00:22:56,560 Speaker 3: cannabis is intersecting in all of these little worlds, and 512 00:22:56,600 --> 00:22:58,920 Speaker 3: it's just kind of been on the low for decades 513 00:22:59,280 --> 00:23:01,640 Speaker 3: and really in the line like ten years, everybody's starting 514 00:23:01,680 --> 00:23:02,880 Speaker 3: to kind of bring it out. 515 00:23:02,880 --> 00:23:03,520 Speaker 5: It's coming to light. 516 00:23:03,640 --> 00:23:06,560 Speaker 3: Like we have one panel that's all former athletes played 517 00:23:06,600 --> 00:23:11,159 Speaker 3: in the NFL WNBA, like representing that it's always been happening. 518 00:23:11,200 --> 00:23:12,919 Speaker 3: It's just always on the love. And so now we 519 00:23:12,960 --> 00:23:15,359 Speaker 3: can kind of bring all those cultures together because we 520 00:23:15,440 --> 00:23:17,360 Speaker 3: have this unified you know, cannabis love. 521 00:23:17,600 --> 00:23:20,080 Speaker 1: And I've watched that progress too from you know, you're 522 00:23:20,080 --> 00:23:22,520 Speaker 1: getting test that you can't do any anything, you can't 523 00:23:22,560 --> 00:23:24,639 Speaker 1: have any weed. But then all of a sudden it 524 00:23:24,720 --> 00:23:27,800 Speaker 1: turned into well when you're retired, yeah, you know, it's okay, 525 00:23:27,840 --> 00:23:30,280 Speaker 1: and people are investing in businesses. You just can't do 526 00:23:30,320 --> 00:23:33,360 Speaker 1: it if you're active because it's frowned upon. Kids are watching. 527 00:23:33,800 --> 00:23:37,200 Speaker 1: But now it's turned into more like a I feel 528 00:23:37,240 --> 00:23:38,000 Speaker 1: like it's just okay. 529 00:23:38,040 --> 00:23:38,680 Speaker 5: Now if you. 530 00:23:38,640 --> 00:23:43,760 Speaker 3: Look at the the cannabis advocates that are athletes. Most 531 00:23:43,800 --> 00:23:46,400 Speaker 3: of them are retired, right, It's like once they're kind 532 00:23:46,400 --> 00:23:48,520 Speaker 3: of off that contract, you realize that they're ready to 533 00:23:48,520 --> 00:23:51,360 Speaker 3: talk about anything. But it's the one still in a contract. 534 00:23:51,119 --> 00:23:53,280 Speaker 1: Like, yeah, but I feel like that's it's going to 535 00:23:53,359 --> 00:23:54,960 Speaker 1: start to change a little, you know. 536 00:23:55,119 --> 00:23:58,200 Speaker 6: So what's really interesting too that you know a lot 537 00:23:58,240 --> 00:24:03,640 Speaker 6: of kids are teaching their parents about cannabisiness grandparents, so 538 00:24:03,680 --> 00:24:07,480 Speaker 6: it's it's it's really to see like the families that 539 00:24:07,520 --> 00:24:11,600 Speaker 6: are having conversations, and you know, and because you're part Chinese, 540 00:24:12,200 --> 00:24:15,440 Speaker 6: you know how difficult it is to have anything move 541 00:24:15,520 --> 00:24:18,560 Speaker 6: within our culture. But then all of a sudden, like 542 00:24:18,760 --> 00:24:21,840 Speaker 6: Grandpa and grandma, Auntie and uncle are open to it 543 00:24:21,920 --> 00:24:25,280 Speaker 6: because you know, pain relief, arthritis, all of that. 544 00:24:25,480 --> 00:24:28,520 Speaker 4: The tiger bomb. I think somebody should make tiger bombs. 545 00:24:29,640 --> 00:24:32,800 Speaker 1: Gave me tiger bomb last year. That's like our cure 546 00:24:32,840 --> 00:24:35,120 Speaker 1: all for everything. Like here's a little tiger bomb. 547 00:24:35,280 --> 00:24:37,119 Speaker 2: Just make sure you use that. That's that is a 548 00:24:37,200 --> 00:24:37,800 Speaker 2: great idea. 549 00:24:37,920 --> 00:24:40,760 Speaker 4: And then as soon as the grandparents are cool with it, 550 00:24:41,200 --> 00:24:42,639 Speaker 4: it just trickles down into and. 551 00:24:42,640 --> 00:24:44,720 Speaker 1: I feel like they don't talk about it necessarily though. 552 00:24:44,720 --> 00:24:46,920 Speaker 1: It's just kind of like my brother. So my brother 553 00:24:47,040 --> 00:24:49,680 Speaker 1: for the longest, if anybody who knows my brother, he's 554 00:24:49,720 --> 00:24:52,399 Speaker 1: the person that he will like actually make stuff like 555 00:24:52,480 --> 00:24:55,720 Speaker 1: he's always made like rice, krispy trees and his own 556 00:24:55,840 --> 00:24:59,760 Speaker 1: jolly ranswers and done everything like organic cookies whatever. He 557 00:24:59,800 --> 00:25:02,639 Speaker 1: can make anything. And so with my family, he'll just 558 00:25:02,720 --> 00:25:05,280 Speaker 1: bring stuff over and like my uncle who had can't. 559 00:25:05,640 --> 00:25:07,879 Speaker 1: They would be like, where's your brother, because you. 560 00:25:07,920 --> 00:25:08,520 Speaker 2: Know, we need him. 561 00:25:08,520 --> 00:25:11,200 Speaker 1: And now everybody's exactly you know, and it's fine, but 562 00:25:11,240 --> 00:25:12,760 Speaker 1: they don't necessarily talk about it. 563 00:25:12,960 --> 00:25:14,879 Speaker 3: It's at one spark that starts to make it like 564 00:25:14,960 --> 00:25:16,520 Speaker 3: kind of okay, but oh my gosh, my. 565 00:25:18,040 --> 00:25:20,480 Speaker 1: Cousin got married and at the wedding it was like 566 00:25:20,840 --> 00:25:24,159 Speaker 1: being handed out like yeah, it was just the funniest thing. 567 00:25:24,280 --> 00:25:27,040 Speaker 1: So it is nice to see the progress that's come. 568 00:25:27,280 --> 00:25:29,119 Speaker 1: And it's a shame to see so many people have 569 00:25:29,240 --> 00:25:31,560 Speaker 1: suffered though because of what the law used to be. 570 00:25:31,640 --> 00:25:34,560 Speaker 1: But I do really want to see those same people 571 00:25:34,640 --> 00:25:37,480 Speaker 1: be able to participate. I know that was allegedly the plan, 572 00:25:37,760 --> 00:25:39,560 Speaker 1: so let's just make sure that does happen. 573 00:25:39,840 --> 00:25:43,080 Speaker 3: I think that it's one of the most important things 574 00:25:43,200 --> 00:25:46,200 Speaker 3: when it comes to legalizing cannabis. That like first and foremost, 575 00:25:46,320 --> 00:25:50,000 Speaker 3: it's like for a social justice reason, Like people shouldn't 576 00:25:50,000 --> 00:25:51,720 Speaker 3: be getting locked up over this, right, and if like 577 00:25:51,800 --> 00:25:54,879 Speaker 3: that's the foundational thing as well as the fact that 578 00:25:54,960 --> 00:25:57,440 Speaker 3: it's a medicine, then we can worry about making money 579 00:25:57,480 --> 00:26:00,520 Speaker 3: off it. Yeah, like that that should come second. Third, right, 580 00:26:00,840 --> 00:26:03,600 Speaker 3: the problem as we see it from the markets that 581 00:26:03,680 --> 00:26:06,520 Speaker 3: we worked in, it became an economic thing immediately, yes, 582 00:26:06,840 --> 00:26:08,680 Speaker 3: and then oh, you know what, there's not many black 583 00:26:08,680 --> 00:26:10,680 Speaker 3: people in here, let's start a little program, you know, 584 00:26:10,800 --> 00:26:14,960 Speaker 3: five years after legalized the exactly, and that's that's such 585 00:26:14,960 --> 00:26:17,480 Speaker 3: a hard hield of climate at that point. So the 586 00:26:17,560 --> 00:26:20,960 Speaker 3: way it was legalized in New York, the MRTA, like, 587 00:26:21,240 --> 00:26:22,879 Speaker 3: like we said, one of our team members kind of 588 00:26:22,880 --> 00:26:27,000 Speaker 3: helped write it, Jason Starr, And it was kind of 589 00:26:27,040 --> 00:26:30,200 Speaker 3: putting people first. And so you'll see that the first 590 00:26:30,280 --> 00:26:32,879 Speaker 3: round of licenses for retail, they call them card licenses. 591 00:26:33,880 --> 00:26:35,520 Speaker 3: They've gone through a lot of struggles too. Like I 592 00:26:35,560 --> 00:26:38,480 Speaker 3: said earlier, like it wasn't perfect, but we have more 593 00:26:38,640 --> 00:26:41,879 Speaker 3: black and brown dispensaries in New York than all of 594 00:26:41,960 --> 00:26:43,080 Speaker 3: the other states combined. 595 00:26:43,200 --> 00:26:43,440 Speaker 2: Wow. 596 00:26:43,840 --> 00:26:45,960 Speaker 3: So like it's been a challenge and in the media. 597 00:26:46,040 --> 00:26:48,919 Speaker 3: You see that like you know, the program is failing. 598 00:26:49,040 --> 00:26:51,280 Speaker 3: There's all these legal shops, but like we also have 599 00:26:51,359 --> 00:26:54,000 Speaker 3: done some really really good things and there was automatic 600 00:26:54,080 --> 00:26:58,160 Speaker 3: expungement for like nonviolent cannabis offenses, and so like we're 601 00:26:58,200 --> 00:27:00,480 Speaker 3: making like really positive strides in New York cannabis. And 602 00:27:00,680 --> 00:27:03,240 Speaker 3: I feel like if we're going to have our events 603 00:27:03,320 --> 00:27:06,840 Speaker 3: and like glorify like all the cannabis community, it's still 604 00:27:06,880 --> 00:27:09,040 Speaker 3: important that we include all the people that built the 605 00:27:09,119 --> 00:27:12,240 Speaker 3: demand for this product that people are making money off of. 606 00:27:12,480 --> 00:27:14,119 Speaker 3: So we have that in our panels. We have that 607 00:27:14,200 --> 00:27:15,560 Speaker 3: included in every part of our program. 608 00:27:15,680 --> 00:27:18,880 Speaker 6: The other part that's really beautiful about what we've done 609 00:27:18,920 --> 00:27:21,600 Speaker 6: in New York is that now it's set a standard 610 00:27:21,680 --> 00:27:24,920 Speaker 6: for any other market that comes online. It's going to 611 00:27:24,960 --> 00:27:27,760 Speaker 6: be written into their initial drafts as well. 612 00:27:28,280 --> 00:27:31,440 Speaker 5: So hopefully, well they should it should be. 613 00:27:31,560 --> 00:27:31,920 Speaker 4: It should be. 614 00:27:32,040 --> 00:27:32,719 Speaker 2: We have a precedent. 615 00:27:32,880 --> 00:27:35,200 Speaker 6: Yeah, they can have some friends that are helping write 616 00:27:35,320 --> 00:27:37,600 Speaker 6: for some of the upcoming markets, and that's like they're 617 00:27:37,760 --> 00:27:40,159 Speaker 6: texting like who what you need to what needs to 618 00:27:40,160 --> 00:27:40,640 Speaker 6: be included? 619 00:27:40,640 --> 00:27:42,840 Speaker 4: Who should we talk to? Like this is really important. 620 00:27:42,960 --> 00:27:46,359 Speaker 6: So it's nice to know that, like you said, it's 621 00:27:46,400 --> 00:27:48,240 Speaker 6: set a precedent for future markets and. 622 00:27:48,320 --> 00:27:49,240 Speaker 2: For people who aren't here. 623 00:27:49,280 --> 00:27:51,359 Speaker 1: You guys also do have an online community, So I 624 00:27:51,440 --> 00:27:53,720 Speaker 1: want to make sure that anybody who can't make it 625 00:27:53,840 --> 00:27:57,560 Speaker 1: this weekend for whatever reason, they can still participate in 626 00:27:57,720 --> 00:27:59,919 Speaker 1: and know what's going on with dope people online. 627 00:28:00,080 --> 00:28:03,000 Speaker 3: Yeah. Yeah, absolutely so we you know, from the pandemic, 628 00:28:03,119 --> 00:28:05,119 Speaker 3: we kind of had to pivot to doing a lot 629 00:28:05,160 --> 00:28:07,280 Speaker 3: of things online. And we have Peter in the room, 630 00:28:07,359 --> 00:28:10,440 Speaker 3: our head of content in community, and you know, one 631 00:28:10,480 --> 00:28:13,000 Speaker 3: of our core things is like democratizing all the information. 632 00:28:13,160 --> 00:28:15,119 Speaker 3: So if you want to start a dispensary, if you 633 00:28:15,240 --> 00:28:17,960 Speaker 3: want to, you know, go legit from being an illegal 634 00:28:18,840 --> 00:28:20,080 Speaker 3: underground cultivator to. 635 00:28:20,119 --> 00:28:21,280 Speaker 5: Go on you know, above board. 636 00:28:22,160 --> 00:28:24,520 Speaker 3: All the information, all of our speakers, it's free. We 637 00:28:24,600 --> 00:28:27,000 Speaker 3: put it all online. And like if you're like, we 638 00:28:27,040 --> 00:28:28,800 Speaker 3: have people in our community, they really have like looked 639 00:28:28,800 --> 00:28:31,479 Speaker 3: at everything, they've learned all that they can from our content, 640 00:28:32,080 --> 00:28:33,959 Speaker 3: and then you know, we're accessible. We try to make 641 00:28:34,000 --> 00:28:36,159 Speaker 3: sure that, like we hit us on Instagram, whatever, if 642 00:28:36,200 --> 00:28:38,040 Speaker 3: we can help you, we're sending stuff your way. 643 00:28:38,400 --> 00:28:40,680 Speaker 4: Yeah, all of our past speakers are all on YouTube. 644 00:28:41,200 --> 00:28:42,440 Speaker 1: You know what I like to I saw you guys 645 00:28:42,440 --> 00:28:44,160 Speaker 1: as finding somebody was like, I'd love to open up 646 00:28:44,240 --> 00:28:48,320 Speaker 1: and you guys, sorry, there's another like, yeah, that's Peter. 647 00:28:50,400 --> 00:28:53,560 Speaker 1: And there's also a Reverie Buyers Club directory too. Yeah, 648 00:28:53,720 --> 00:28:55,360 Speaker 1: and make sure people know about that as well. 649 00:28:55,440 --> 00:28:56,680 Speaker 5: Oh that's the gold. 650 00:28:57,080 --> 00:29:00,880 Speaker 6: So that's been called the Bible because it has it's 651 00:29:00,920 --> 00:29:04,600 Speaker 6: the most concentrated information of contact information of all of 652 00:29:04,880 --> 00:29:08,680 Speaker 6: our operators in New York. So there's no there's no 653 00:29:09,360 --> 00:29:12,600 Speaker 6: directory of database as of yet because everything's kind of 654 00:29:12,680 --> 00:29:13,520 Speaker 6: like been piecemealed. 655 00:29:13,600 --> 00:29:14,800 Speaker 4: Sometimes you find an ocum. 656 00:29:15,280 --> 00:29:18,240 Speaker 6: You know, people don't really want their information out there 657 00:29:18,320 --> 00:29:22,040 Speaker 6: because you're going to get spammed with all of these things, right, 658 00:29:22,760 --> 00:29:25,720 Speaker 6: so you know, we it speaks a lot that people 659 00:29:25,800 --> 00:29:31,400 Speaker 6: have trusted us to keep this information specifically for our operators. 660 00:29:31,760 --> 00:29:35,360 Speaker 6: So the directory is is something that you get if 661 00:29:35,360 --> 00:29:37,800 Speaker 6: you're an exhibitor and if you're a retailler, okay, and 662 00:29:37,880 --> 00:29:40,360 Speaker 6: that is purposely for them to do business and make 663 00:29:40,400 --> 00:29:41,760 Speaker 6: it easy for them to do business. 664 00:29:42,400 --> 00:29:44,560 Speaker 2: All right, Well, you guys, thank you so much. 665 00:29:44,920 --> 00:29:46,880 Speaker 1: I'm really excited to be there this weekend and a 666 00:29:46,920 --> 00:29:48,200 Speaker 1: lot of people are excited that I. 667 00:29:48,200 --> 00:29:50,040 Speaker 3: Will be there this weekend, so I can't wait. 668 00:29:50,280 --> 00:29:52,720 Speaker 1: Yeah, you know, this is something that I feel like 669 00:29:53,320 --> 00:29:55,880 Speaker 1: for so long, since I was in high school and everything, 670 00:29:56,560 --> 00:29:57,800 Speaker 1: that it's been like. 671 00:29:57,840 --> 00:30:01,040 Speaker 2: A dirty little secret that you know. So it's nice 672 00:30:01,080 --> 00:30:03,680 Speaker 2: to see how far we've come. 673 00:30:03,840 --> 00:30:05,800 Speaker 1: I know we still have a lot left to do, 674 00:30:06,000 --> 00:30:07,560 Speaker 1: but thank you for the work that you guys have 675 00:30:07,640 --> 00:30:09,880 Speaker 1: been doing and trying to make sure that this is 676 00:30:10,120 --> 00:30:13,320 Speaker 1: something that can be more fair and more equitable for 677 00:30:13,440 --> 00:30:17,080 Speaker 1: people and to bring people together, and so the inclusivity 678 00:30:17,200 --> 00:30:19,240 Speaker 1: is one of the most important parts of what it 679 00:30:19,320 --> 00:30:20,600 Speaker 1: is that we do and to do it the right way, 680 00:30:21,160 --> 00:30:23,040 Speaker 1: you know, to go from like you said, from going 681 00:30:23,080 --> 00:30:25,840 Speaker 1: from being like maybe one of these illegal shops to 682 00:30:26,360 --> 00:30:28,280 Speaker 1: now being able to operate in the right way because 683 00:30:28,280 --> 00:30:28,960 Speaker 1: there are people who have. 684 00:30:28,960 --> 00:30:32,120 Speaker 2: Been doing this for so long that deserve the opportunity 685 00:30:32,160 --> 00:30:33,320 Speaker 2: because they're in it, you know. 686 00:30:33,720 --> 00:30:36,560 Speaker 3: Yeah, yeah, Look, I'm really grateful to be here on 687 00:30:36,680 --> 00:30:39,640 Speaker 3: your show. Like you've been an amazing advocate just for 688 00:30:40,040 --> 00:30:41,560 Speaker 3: all the things that you do in the community, and 689 00:30:41,640 --> 00:30:43,320 Speaker 3: like you're the exact type of people that we want 690 00:30:43,320 --> 00:30:45,920 Speaker 3: to have on our stage because it shows the precedence 691 00:30:45,960 --> 00:30:48,920 Speaker 3: of like the character of the people that we want 692 00:30:49,000 --> 00:30:51,320 Speaker 3: to be in this industry. So We're really honored for 693 00:30:51,360 --> 00:30:52,240 Speaker 3: you to be participating. 694 00:30:52,400 --> 00:30:54,640 Speaker 1: And how can people get tickets if they still haven't 695 00:30:54,680 --> 00:30:55,840 Speaker 1: gotten them and they want to come out. 696 00:30:56,360 --> 00:30:59,840 Speaker 3: Yeah, to get tickets, go to revelry andy dot com. 697 00:31:01,200 --> 00:31:03,280 Speaker 3: You're gonna want to get the Cannabis Festival tickets. 698 00:31:03,520 --> 00:31:06,360 Speaker 2: Okay, all right, we'll get a code, right Oh. 699 00:31:06,360 --> 00:31:08,320 Speaker 5: Yeah, yeah, we got to get it. We got a code. 700 00:31:08,360 --> 00:31:11,680 Speaker 3: We got a code way up twenty for twenty percent 701 00:31:11,760 --> 00:31:13,080 Speaker 3: off on the Canus festival time. 702 00:31:13,120 --> 00:31:15,280 Speaker 2: I like that, Yeah, servicing people. 703 00:31:15,400 --> 00:31:17,440 Speaker 3: We got twenty is the code way up twenty. 704 00:31:17,680 --> 00:31:19,720 Speaker 1: All right, Well, thank you guys so much. I'm really 705 00:31:19,760 --> 00:31:22,120 Speaker 1: looking forward to it. And we got to keep this 706 00:31:22,200 --> 00:31:24,960 Speaker 1: conversation going, so we'll keep it, you know, next time. 707 00:31:25,000 --> 00:31:26,560 Speaker 1: Every time something happens, I'd love to be able to 708 00:31:26,600 --> 00:31:26,800 Speaker 1: tap 709 00:31:26,880 --> 00:31:29,640 Speaker 5: In love it, appreciate you, all right, it's way up