1 00:00:00,200 --> 00:00:09,600 Speaker 1: Welcome back to she Pivots. I'm Carolyn Tish blodget Welcome 2 00:00:09,640 --> 00:00:13,200 Speaker 1: back to sheep Pivots. I'm your host, Emily Tish Susman. 3 00:00:13,720 --> 00:00:15,640 Speaker 1: When I was planning this season, I wanted to make 4 00:00:15,680 --> 00:00:19,200 Speaker 1: sure she Pivots was a means for building connections. I 5 00:00:19,239 --> 00:00:22,160 Speaker 1: said during our season launch party that we're the generation 6 00:00:22,280 --> 00:00:25,320 Speaker 1: of women who build bridges and don't tear each other down, 7 00:00:25,880 --> 00:00:28,000 Speaker 1: and she pivots as a way to empower women to 8 00:00:28,040 --> 00:00:32,440 Speaker 1: look inward, define success for themselves and not by society standards. 9 00:00:33,080 --> 00:00:36,400 Speaker 2: And it's working. We're seeing a substantial change in. 10 00:00:36,360 --> 00:00:39,160 Speaker 1: The way women think about and talk about their lives 11 00:00:39,159 --> 00:00:40,000 Speaker 1: and their careers. 12 00:00:40,680 --> 00:00:42,600 Speaker 2: I'm so excited to dig deeper. 13 00:00:42,280 --> 00:00:46,080 Speaker 1: Into these pivotal moments through these shorter, more conversational, candid 14 00:00:46,120 --> 00:00:47,080 Speaker 1: convos this season. 15 00:00:47,560 --> 00:00:48,560 Speaker 2: Let's jump right in. 16 00:00:52,240 --> 00:00:55,480 Speaker 1: Today We're kicking off the Gotham FC season by sitting 17 00:00:55,520 --> 00:01:00,200 Speaker 1: down with the one, the only, Carolyn Tish Blodgett is 18 00:01:00,280 --> 00:01:02,640 Speaker 1: leading the way in the world of women's soccer and 19 00:01:02,680 --> 00:01:05,280 Speaker 1: who also happens to be my amazing sister. 20 00:01:05,720 --> 00:01:06,760 Speaker 2: So stay tuned. 21 00:01:06,480 --> 00:01:08,679 Speaker 1: As we dive into how she plans to take the 22 00:01:08,720 --> 00:01:11,000 Speaker 1: magic she brought to Peloton as the head of global 23 00:01:11,040 --> 00:01:14,240 Speaker 1: marketing as the owner in the emerging industry of women's 24 00:01:14,240 --> 00:01:15,480 Speaker 1: soccer with Gotham FC. 25 00:01:16,280 --> 00:01:22,679 Speaker 2: Let's jump right in. I'm Carolyn Tish Bladgett. 26 00:01:22,680 --> 00:01:24,920 Speaker 1: I'm the CEO and founder of Next three, which is 27 00:01:24,920 --> 00:01:27,640 Speaker 1: the sports investment arm of our family's office, and I 28 00:01:27,680 --> 00:01:31,480 Speaker 1: am the lead governor for Gossam FC, the women's soccer team. 29 00:01:32,160 --> 00:01:35,160 Speaker 1: So when I came up with the idea of this show, 30 00:01:35,760 --> 00:01:40,280 Speaker 1: the idea was that personal things in our life change 31 00:01:40,319 --> 00:01:44,000 Speaker 1: our professional trajectory. And I needed that thesis to be 32 00:01:44,080 --> 00:01:46,640 Speaker 1: true because I felt like I had a really good 33 00:01:46,680 --> 00:01:49,840 Speaker 1: career and then I lost it, and I was worried 34 00:01:49,840 --> 00:01:51,520 Speaker 1: that other people were going to look at me and 35 00:01:51,520 --> 00:01:54,560 Speaker 1: be like she must have gotten fired, or like she 36 00:01:54,640 --> 00:01:58,080 Speaker 1: must be a dud, like how like there's no possible 37 00:01:58,120 --> 00:02:00,840 Speaker 1: way that she walked away from that. And when I 38 00:02:00,880 --> 00:02:03,960 Speaker 1: thought about other validators, like other people that I thought 39 00:02:04,080 --> 00:02:06,960 Speaker 1: validated this thesis, you were the first one that I 40 00:02:07,000 --> 00:02:09,960 Speaker 1: thought of, because Next three is not your first job. 41 00:02:10,600 --> 00:02:12,200 Speaker 2: What did you do before this? What did you walk 42 00:02:12,240 --> 00:02:13,000 Speaker 2: away from? 43 00:02:13,360 --> 00:02:16,080 Speaker 1: Okay, let's go back. Well, so my career was in 44 00:02:16,200 --> 00:02:19,160 Speaker 1: operating on the operating side. My background was in marketing. 45 00:02:19,480 --> 00:02:22,600 Speaker 1: I worked at Digitos, I went to Harvard Business School, 46 00:02:22,600 --> 00:02:25,840 Speaker 1: I worked at PEPSI and well, there's a whole other story. 47 00:02:26,240 --> 00:02:28,840 Speaker 1: We could talk about another point about changing directions if 48 00:02:28,840 --> 00:02:31,400 Speaker 1: your career, but I think for this point, in this moment, 49 00:02:31,840 --> 00:02:36,440 Speaker 1: my kind of formative role was I was the head 50 00:02:36,480 --> 00:02:39,280 Speaker 1: of marketing for Peloton for four years. And when I 51 00:02:39,440 --> 00:02:43,480 Speaker 1: joined the company, I joined when my oldest Penelope, had 52 00:02:43,520 --> 00:02:48,000 Speaker 1: just turned one, and the company was very small. We 53 00:02:48,000 --> 00:02:50,320 Speaker 1: were this little known startup in New York. We worked out, 54 00:02:50,560 --> 00:02:53,720 Speaker 1: we worked, We had thirty thousand members, sixty million dollars 55 00:02:53,720 --> 00:02:56,640 Speaker 1: in revenue. Is really like when you thought of spinning, 56 00:02:56,680 --> 00:02:59,760 Speaker 1: you thought of soul Cycle, Flywheel, and then this random 57 00:02:59,760 --> 00:03:02,800 Speaker 1: other startup on twenty third Street called Pelton. By the 58 00:03:02,800 --> 00:03:06,560 Speaker 1: time I left, it was a multi billion dollar company. 59 00:03:06,600 --> 00:03:09,640 Speaker 1: We had gone public, we had launched internationally, we launched 60 00:03:09,720 --> 00:03:12,160 Speaker 1: multiple products. So it was really it felt like a 61 00:03:12,200 --> 00:03:15,000 Speaker 1: you know, twenty year career smushed into four. 62 00:03:15,440 --> 00:03:17,359 Speaker 2: But I left, really. 63 00:03:17,040 --> 00:03:19,960 Speaker 1: I would say, in its peak, and I left for 64 00:03:20,040 --> 00:03:23,840 Speaker 1: very personal reasons. As I said before, I joined when Penelope, 65 00:03:23,840 --> 00:03:27,000 Speaker 1: my oldest, was one. I basically spent the entire four 66 00:03:27,120 --> 00:03:31,000 Speaker 1: years there with the sole goal of trying to get 67 00:03:31,000 --> 00:03:33,040 Speaker 1: out of the office in time to get home for bedtime, 68 00:03:33,440 --> 00:03:36,600 Speaker 1: which if it happened, it always looked by the time 69 00:03:36,600 --> 00:03:38,640 Speaker 1: I got there my kids were like what I opened? 70 00:03:38,640 --> 00:03:41,160 Speaker 1: And I was like, wait, I'm here, I'm here. So 71 00:03:41,560 --> 00:03:43,640 Speaker 1: it just it never felt like it was. It was 72 00:03:43,760 --> 00:03:46,680 Speaker 1: both the best thing that it was a transformative career 73 00:03:47,040 --> 00:03:52,160 Speaker 1: defining moment, it was also personally the hardest four years 74 00:03:52,160 --> 00:03:52,720 Speaker 1: of my life. 75 00:03:52,920 --> 00:03:54,080 Speaker 2: Now I am going to cry and I'm just going 76 00:03:54,080 --> 00:03:54,640 Speaker 2: into therapy. 77 00:03:55,480 --> 00:03:58,360 Speaker 1: And so I always knew I felt like I was 78 00:03:58,400 --> 00:04:00,240 Speaker 1: on a t I was sprinting on a treadmill, and 79 00:04:00,280 --> 00:04:01,960 Speaker 1: I always knew that I was going to have to 80 00:04:01,960 --> 00:04:04,240 Speaker 1: get off, and I didn't know what was going to 81 00:04:04,280 --> 00:04:06,720 Speaker 1: be the thing that got me off of it. So 82 00:04:06,760 --> 00:04:11,040 Speaker 1: I was there for my second child's birth. THEO took 83 00:04:11,280 --> 00:04:13,520 Speaker 1: I think thirty six hours of attorney leave before there 84 00:04:13,560 --> 00:04:15,840 Speaker 1: was a brand crisis that brought me, you know, maybe 85 00:04:15,880 --> 00:04:18,920 Speaker 1: not physically back into the office, but very much on 86 00:04:18,960 --> 00:04:20,479 Speaker 1: my phone and working the whole time. 87 00:04:20,960 --> 00:04:23,080 Speaker 2: And so when he was two and a half years. 88 00:04:22,839 --> 00:04:26,320 Speaker 1: Old, again, I'd already felt like this sprint needs to end. 89 00:04:26,400 --> 00:04:27,640 Speaker 2: That's the whole point of a sprint. Is that it 90 00:04:27,720 --> 00:04:28,400 Speaker 2: ends at some point. 91 00:04:28,839 --> 00:04:30,240 Speaker 1: So he was two and a half years old and 92 00:04:30,279 --> 00:04:33,280 Speaker 1: he had this lump on his head and we had 93 00:04:33,320 --> 00:04:35,720 Speaker 1: been kind of watching it, and my very casual pediatrician 94 00:04:35,839 --> 00:04:38,400 Speaker 1: kept saying like, it's fine, it's fine, but we'll keep 95 00:04:38,440 --> 00:04:41,080 Speaker 1: watching it. And now it's like three months later and 96 00:04:41,120 --> 00:04:43,760 Speaker 1: it's still there, and he's like, Okay, well maybe we 97 00:04:43,760 --> 00:04:44,719 Speaker 1: should get an ultrasound. 98 00:04:44,760 --> 00:04:46,560 Speaker 2: And we get an ultrasound, and the. 99 00:04:46,600 --> 00:04:49,040 Speaker 1: Radiologist like, I think it's probably okay, but let's keep 100 00:04:49,080 --> 00:04:51,320 Speaker 1: watching it, but it's impossible to get appointment anyway. 101 00:04:51,400 --> 00:04:53,080 Speaker 2: We get our second appointment with her. 102 00:04:53,160 --> 00:04:55,600 Speaker 1: It happens to be when I'm supposed to be shooting 103 00:04:55,800 --> 00:04:58,920 Speaker 1: our holiday commercial, which for Peloton is like the when 104 00:04:58,960 --> 00:05:01,280 Speaker 1: we fifty percent of our else happened during the holidays. 105 00:05:01,720 --> 00:05:04,480 Speaker 1: When I was supposed to be in Vancouver shooting the commercial. 106 00:05:04,839 --> 00:05:07,679 Speaker 1: So I go back and forth with Will my husband 107 00:05:07,720 --> 00:05:08,800 Speaker 1: like should I go? Should I not go? 108 00:05:08,839 --> 00:05:10,560 Speaker 2: And he's like, you have to go. This is like 109 00:05:10,760 --> 00:05:11,839 Speaker 2: not an optional choice. 110 00:05:11,839 --> 00:05:14,520 Speaker 1: You know, you go to your shoot. I'll do the 111 00:05:14,640 --> 00:05:19,080 Speaker 1: doctor's appointment. So I'm in Vancouver, obviously totally distracted. They 112 00:05:19,160 --> 00:05:23,320 Speaker 1: go to the doctor's appointment and THEO is two, and 113 00:05:23,760 --> 00:05:27,040 Speaker 1: he's like he where I'm on FaceTime with I'm really 114 00:05:27,080 --> 00:05:30,640 Speaker 1: really trying to cry, and he kept saying, I cray, Mommy, 115 00:05:30,680 --> 00:05:31,279 Speaker 1: where are you? 116 00:05:31,360 --> 00:05:31,880 Speaker 2: Where are you? 117 00:05:32,320 --> 00:05:35,160 Speaker 3: And I had this moment where I thought, you know, physically, 118 00:05:35,160 --> 00:05:37,640 Speaker 3: I'm in Van goover, but like, why am I here? 119 00:05:38,360 --> 00:05:41,760 Speaker 3: And I felt like this is a choice I'm making 120 00:05:41,839 --> 00:05:44,480 Speaker 3: and no one's forcing me to be here, but I'm 121 00:05:44,520 --> 00:05:46,400 Speaker 3: choosing to be here and I don't want to be here. 122 00:05:46,920 --> 00:05:49,359 Speaker 1: And so I stayed for the rest of the shoot, 123 00:05:49,920 --> 00:05:52,400 Speaker 1: but I felt like at that moment, I knew that 124 00:05:52,440 --> 00:05:55,880 Speaker 1: I was going to leave. The lighter part of this 125 00:05:55,960 --> 00:05:59,120 Speaker 1: story is that so the shoot happens. 126 00:05:58,720 --> 00:06:00,800 Speaker 2: And I don't know if anyone is trying what happened 127 00:06:00,839 --> 00:06:02,080 Speaker 2: Pelts on twenty nineteen. 128 00:06:02,520 --> 00:06:05,920 Speaker 1: I went and resigned to my boss the next day 129 00:06:05,960 --> 00:06:08,479 Speaker 1: and I said when I flew back, I mean, I 130 00:06:08,480 --> 00:06:09,400 Speaker 1: can't do this anymore. 131 00:06:09,400 --> 00:06:10,039 Speaker 2: And I said, I'm not. 132 00:06:10,160 --> 00:06:12,560 Speaker 1: Oh, and by the way, I'm at this point, I 133 00:06:12,600 --> 00:06:14,839 Speaker 1: was not yet pregnant, but we thought about having another Chia. 134 00:06:14,880 --> 00:06:17,560 Speaker 1: But anyway, point is I said, I don't want to 135 00:06:17,600 --> 00:06:20,160 Speaker 1: do this anymore and I'm not jumping to another job, 136 00:06:20,320 --> 00:06:22,880 Speaker 1: so I will give you as long of a runway 137 00:06:22,920 --> 00:06:24,960 Speaker 1: as you need to find my backfill, but I can't 138 00:06:25,000 --> 00:06:28,400 Speaker 1: keep doing this. Fast forward three weeks and he was 139 00:06:28,520 --> 00:06:32,080 Speaker 1: supportive of that. Fast forward three weeks a month or so, 140 00:06:32,400 --> 00:06:36,040 Speaker 1: the commercial comes out. It is universally made fun of 141 00:06:36,279 --> 00:06:40,279 Speaker 1: as the worst piece of marketing in you know, brand history. 142 00:06:40,440 --> 00:06:41,480 Speaker 2: We've ruined the brand. 143 00:06:41,800 --> 00:06:43,919 Speaker 1: If you don't remember this commercial, I can remind you. 144 00:06:44,000 --> 00:06:47,239 Speaker 1: It's the woman gets the pelts on bike and people said. 145 00:06:47,080 --> 00:06:51,560 Speaker 2: It was optimistic. Why did the husband write fat shaming her? 146 00:06:51,680 --> 00:06:54,680 Speaker 1: She was such a bad actress, And so the commercial 147 00:06:54,720 --> 00:06:59,360 Speaker 1: got totally ripped apart, and so it complicated my exit 148 00:06:59,440 --> 00:07:01,279 Speaker 1: in the fact, so that then I had to stay 149 00:07:01,320 --> 00:07:03,839 Speaker 1: longer because I didn't want people to think that I 150 00:07:03,839 --> 00:07:06,440 Speaker 1: had been fired after so we were actually going to 151 00:07:06,480 --> 00:07:08,480 Speaker 1: announce to the company the week that it came out 152 00:07:08,520 --> 00:07:11,360 Speaker 1: that I was leaving, but then once the commercial came out, 153 00:07:12,000 --> 00:07:14,800 Speaker 1: then it looked like I had been fired. So anyway, 154 00:07:14,840 --> 00:07:16,960 Speaker 1: it got really complicated. And then COVID happened, so I 155 00:07:17,000 --> 00:07:19,320 Speaker 1: had to stay longer. So there's a really long answer 156 00:07:19,320 --> 00:07:22,600 Speaker 1: to my exit got really complicated, But it was clearly 157 00:07:22,640 --> 00:07:25,600 Speaker 1: in that moment where I felt like I had made 158 00:07:25,640 --> 00:07:28,760 Speaker 1: a personal choice that I didn't really felt like lived 159 00:07:28,840 --> 00:07:30,880 Speaker 1: up to my values, and that's when I decided to leave. 160 00:07:31,800 --> 00:07:34,720 Speaker 1: When I described this show to other people about how 161 00:07:35,760 --> 00:07:40,360 Speaker 1: people can make professional decisions for personal reasons, I use 162 00:07:40,440 --> 00:07:44,480 Speaker 1: that phone call with THEO as the example, because everybody 163 00:07:44,480 --> 00:07:46,920 Speaker 1: knows Peloton now like we live for a pandemic if 164 00:07:46,920 --> 00:07:50,600 Speaker 1: it wasn't your ad, like everybody knows Teleton, and you 165 00:07:50,800 --> 00:07:53,880 Speaker 1: ended up your exit ended up coming in the middle 166 00:07:54,080 --> 00:07:58,960 Speaker 1: of the massive spike. So if you looked just through 167 00:07:59,000 --> 00:08:01,480 Speaker 1: a purely professional lens, it's like, well, why would you 168 00:08:01,560 --> 00:08:03,880 Speaker 1: possibly leave when. 169 00:08:03,840 --> 00:08:06,160 Speaker 2: You're nailing it? How do you answer that to people? 170 00:08:06,880 --> 00:08:09,160 Speaker 1: Ironically, Now Palaton's in less of a big moment, so 171 00:08:09,160 --> 00:08:10,800 Speaker 1: I don't get the question as much. But I used 172 00:08:10,840 --> 00:08:13,800 Speaker 1: to get that question all the time, and I always 173 00:08:13,920 --> 00:08:16,160 Speaker 1: point to it. And I don't usually tell a story 174 00:08:16,160 --> 00:08:18,160 Speaker 1: about THEO because I feel like it's particularly personal that 175 00:08:18,200 --> 00:08:19,880 Speaker 1: I just decided to share with your entire. 176 00:08:19,680 --> 00:08:23,040 Speaker 2: Podcast listening guest, I mean group. 177 00:08:23,080 --> 00:08:25,360 Speaker 1: But ended up actually have getting pregnant with my third 178 00:08:25,440 --> 00:08:27,640 Speaker 1: right after that, so we'll normally just point to my 179 00:08:27,720 --> 00:08:29,680 Speaker 1: third child. I was about to have my third child. 180 00:08:29,720 --> 00:08:31,640 Speaker 1: I was, you know, it was the right thing for 181 00:08:31,720 --> 00:08:33,920 Speaker 1: my family. But I feel like it always sort of 182 00:08:34,000 --> 00:08:36,560 Speaker 1: leaves this there's this kind of elephant in the room, 183 00:08:36,640 --> 00:08:38,079 Speaker 1: or at least for me, an elephant in the room 184 00:08:38,080 --> 00:08:39,839 Speaker 1: of like, I'm not really telling you the full story, 185 00:08:39,880 --> 00:08:42,440 Speaker 1: and you're not really believing that someone could actually walk 186 00:08:42,480 --> 00:08:44,000 Speaker 1: away from their career. 187 00:08:44,080 --> 00:08:47,040 Speaker 2: For personal reasons. Do you think people buy it? 188 00:08:47,320 --> 00:08:49,480 Speaker 1: Like? What do you think they're filling in the blank 189 00:08:49,760 --> 00:08:52,360 Speaker 1: with no? I think I don't think people buy it. 190 00:08:52,400 --> 00:08:52,920 Speaker 2: I think so. 191 00:08:53,080 --> 00:08:56,680 Speaker 1: Actually, another moment where I actually decided that this wasn't 192 00:08:56,679 --> 00:08:59,040 Speaker 1: the right role for me was I was asked to 193 00:08:59,120 --> 00:09:02,200 Speaker 1: speak at the four Most Powerful Women's conference earlier that 194 00:09:02,280 --> 00:09:06,760 Speaker 1: same fall, which felt like, from a professional standpoint, a dream. 195 00:09:07,440 --> 00:09:11,320 Speaker 1: It was a room full of, you know, the most 196 00:09:11,360 --> 00:09:13,800 Speaker 1: important and most women. These were women that were at 197 00:09:13,800 --> 00:09:16,880 Speaker 1: the top of their game. And I sat at the 198 00:09:16,920 --> 00:09:18,319 Speaker 1: dinner and I was so honored to be able to 199 00:09:18,360 --> 00:09:20,240 Speaker 1: speak there. And I sat at the dinner and I 200 00:09:20,960 --> 00:09:23,920 Speaker 1: met all these really interesting people, and all of the 201 00:09:23,920 --> 00:09:27,440 Speaker 1: people sitting around the table all made comments about how 202 00:09:27,600 --> 00:09:30,199 Speaker 1: they you know, they didn't they never they always felt 203 00:09:30,200 --> 00:09:32,640 Speaker 1: restless when they were at home with their kids. They 204 00:09:32,640 --> 00:09:35,800 Speaker 1: never really saw themselves as being a parent, and I 205 00:09:35,960 --> 00:09:38,480 Speaker 1: just I sat through this dinner and I just kept 206 00:09:38,520 --> 00:09:41,720 Speaker 1: feeling like, I don't feel like this is me. And 207 00:09:42,080 --> 00:09:45,320 Speaker 1: I really care about my career and I think that 208 00:09:45,360 --> 00:09:47,640 Speaker 1: I'm good at what I do, but that doesn't mean 209 00:09:47,640 --> 00:09:50,640 Speaker 1: that that's actually how I want my life to be defined. 210 00:09:51,440 --> 00:09:54,360 Speaker 1: I just felt really alien in that room. So fast 211 00:09:54,360 --> 00:09:56,280 Speaker 1: forward to when people ask me, you know why I 212 00:09:56,360 --> 00:09:58,160 Speaker 1: left Paloton, and I say, you know, it was my 213 00:09:58,240 --> 00:10:01,880 Speaker 1: family for personal reasons. I feel like they don't really 214 00:10:01,920 --> 00:10:04,520 Speaker 1: believe me because they in a lot of. 215 00:10:04,400 --> 00:10:07,640 Speaker 2: Not to you know, make everyone into one giant serotype. 216 00:10:07,640 --> 00:10:11,760 Speaker 1: But many people, I feel like, see an ambitious person 217 00:10:11,800 --> 00:10:14,960 Speaker 1: and a successful person and don't see that there can 218 00:10:15,040 --> 00:10:17,959 Speaker 1: be shades of that and don't see that maybe because 219 00:10:18,000 --> 00:10:20,080 Speaker 1: you're good at something, it doesn't mean that you want 220 00:10:20,120 --> 00:10:22,160 Speaker 1: to be doing it, you know, one hundred percent of 221 00:10:22,160 --> 00:10:22,520 Speaker 1: the time. 222 00:10:23,160 --> 00:10:24,560 Speaker 2: So how do you reconcile that? 223 00:10:24,720 --> 00:10:27,880 Speaker 1: Like do you think that now you're the same ambitious 224 00:10:27,920 --> 00:10:31,840 Speaker 1: person but in a lower ambition cycle. Do you think 225 00:10:31,880 --> 00:10:34,680 Speaker 1: that you've changed the definition of success? Like have you 226 00:10:34,720 --> 00:10:36,960 Speaker 1: moved the markers? Like how do you reconcile that? Like, 227 00:10:36,960 --> 00:10:39,400 Speaker 1: you're a very ambitious person, you always have been. You 228 00:10:39,400 --> 00:10:42,040 Speaker 1: are much better in school than they always well being 229 00:10:42,040 --> 00:10:42,360 Speaker 1: good at. 230 00:10:42,280 --> 00:10:44,439 Speaker 2: School, I'm being ambitious, not the same thing. I think 231 00:10:44,440 --> 00:10:46,040 Speaker 2: I'm good at following directions. 232 00:10:46,480 --> 00:10:49,600 Speaker 1: But I would say I think I'm still as ambitious. 233 00:10:49,679 --> 00:10:53,080 Speaker 1: I think I've just been able to zoom out and 234 00:10:53,240 --> 00:10:56,640 Speaker 1: think about my time differently and think about what ambition 235 00:10:56,760 --> 00:10:57,760 Speaker 1: looks like differently. 236 00:10:58,440 --> 00:11:00,760 Speaker 2: So when I think about you, I'm sure I'll at 237 00:11:00,800 --> 00:11:02,320 Speaker 2: some point we'll talk about what I'm doing now. 238 00:11:02,360 --> 00:11:04,640 Speaker 1: But when I think about what I'm doing now, the 239 00:11:04,679 --> 00:11:07,840 Speaker 1: ambition of what I'm doing hasn't changed the vision of 240 00:11:08,480 --> 00:11:11,400 Speaker 1: how I want to make an impact in what I'm 241 00:11:11,440 --> 00:11:14,400 Speaker 1: doing hasn't changed. The way that I'm doing it does 242 00:11:14,440 --> 00:11:17,000 Speaker 1: look different. Do you mean the way that you look 243 00:11:17,120 --> 00:11:19,320 Speaker 1: to it, like the content of it, Like it's not 244 00:11:19,440 --> 00:11:22,760 Speaker 1: Peloton now it's soccer and sports investment? Or do you 245 00:11:22,800 --> 00:11:26,319 Speaker 1: mean the content like that last night you could have 246 00:11:26,360 --> 00:11:28,960 Speaker 1: been watching the Gotham preseason game in Columbia and instead 247 00:11:29,040 --> 00:11:30,840 Speaker 1: you were at your kids basketball game. 248 00:11:31,360 --> 00:11:31,840 Speaker 3: I like that. 249 00:11:32,480 --> 00:11:36,640 Speaker 1: Yeah, No, I would say, thinking about that, you know, 250 00:11:36,679 --> 00:11:39,920 Speaker 1: I think I can often fall under the trap of 251 00:11:39,960 --> 00:11:41,840 Speaker 1: you know what, like the classic saying of like perfect 252 00:11:41,840 --> 00:11:43,800 Speaker 1: shouldn't be the enemy of the good. I feel like 253 00:11:43,840 --> 00:11:46,600 Speaker 1: I say that, but I actually really mean perfection, and 254 00:11:47,120 --> 00:11:50,480 Speaker 1: I've tried really hard to embody that a little bit 255 00:11:50,520 --> 00:11:53,840 Speaker 1: more and to say, you know, a perfect example of 256 00:11:53,880 --> 00:11:55,920 Speaker 1: what you just said of there was a Gotham preseason 257 00:11:55,960 --> 00:11:56,600 Speaker 1: game last night. 258 00:11:56,679 --> 00:11:59,280 Speaker 2: My kids really wanted to go to the high school basketball. 259 00:11:58,960 --> 00:12:01,520 Speaker 1: Finals, and I took them to that, and I had 260 00:12:01,600 --> 00:12:04,360 Speaker 1: been on zoom from the minute they left for school 261 00:12:04,440 --> 00:12:06,240 Speaker 1: to the minute they walked to the door at five o'clock, 262 00:12:06,240 --> 00:12:08,280 Speaker 1: and I said, you know what, they don't want to 263 00:12:08,280 --> 00:12:11,839 Speaker 1: watch this preseason game, no offense to the preseason Gotham team. 264 00:12:12,200 --> 00:12:14,640 Speaker 1: They wanted to go to go to their high school game. 265 00:12:14,679 --> 00:12:19,080 Speaker 1: And so that's where I'm you know, changing my priorities. 266 00:12:19,360 --> 00:12:22,560 Speaker 1: But honestly, it's a battle every single day. It is 267 00:12:22,640 --> 00:12:26,040 Speaker 1: so easy when I open my phone at five point 268 00:12:26,040 --> 00:12:29,559 Speaker 1: thirty every morning and I see thirteen one hundred unread emails, 269 00:12:29,559 --> 00:12:31,840 Speaker 1: which is what my current inbox looks like. Like that 270 00:12:32,000 --> 00:12:34,920 Speaker 1: is like nails on a chalkboard. I'm sweating just saying 271 00:12:34,960 --> 00:12:38,080 Speaker 1: that out loud. But I'm trying to live in that 272 00:12:38,320 --> 00:12:40,719 Speaker 1: because I know that what success looks like is not 273 00:12:40,800 --> 00:12:43,880 Speaker 1: getting to inbox zero, it's being able to spend an 274 00:12:43,880 --> 00:12:46,480 Speaker 1: hour with my kids before they leave for school, before I, 275 00:12:46,640 --> 00:12:49,000 Speaker 1: you know, start working. Yeah, so you found a different 276 00:12:49,040 --> 00:12:52,080 Speaker 1: version of success, and so yesterday was successful for you. Yes, 277 00:12:52,280 --> 00:12:53,760 Speaker 1: that is a good way to think about it. Yes, 278 00:12:53,800 --> 00:12:56,360 Speaker 1: I would say, I would say, so, Yeah, do you 279 00:12:56,400 --> 00:12:58,760 Speaker 1: seem surprised you don't think yesterday was successful? 280 00:12:59,040 --> 00:12:59,120 Speaker 3: No? 281 00:12:59,320 --> 00:13:02,000 Speaker 2: I think you right, I think it was. I think 282 00:13:02,080 --> 00:13:02,800 Speaker 2: it's hard. 283 00:13:03,280 --> 00:13:07,680 Speaker 1: It's like intellectually easier to say success looks like being 284 00:13:07,720 --> 00:13:10,200 Speaker 1: able to find a better balance than I've had in 285 00:13:10,240 --> 00:13:12,880 Speaker 1: the past. You know, I think part of a new 286 00:13:12,960 --> 00:13:15,840 Speaker 1: version of success is knowing what you can delegate and 287 00:13:15,880 --> 00:13:18,120 Speaker 1: what what you have to own yourself, right, Like what 288 00:13:18,200 --> 00:13:20,200 Speaker 1: are the things that my what decisions can my team 289 00:13:20,200 --> 00:13:22,640 Speaker 1: make without me? And what decisions do I really have 290 00:13:22,679 --> 00:13:24,880 Speaker 1: to make? But then you have to live with those decisions. 291 00:13:24,880 --> 00:13:28,120 Speaker 1: Like then I sit in a revenue meeting, you know, 292 00:13:28,160 --> 00:13:30,720 Speaker 1: I'm sitting there thinking like, huh, I would have done 293 00:13:30,720 --> 00:13:31,320 Speaker 1: that differently. 294 00:13:31,760 --> 00:13:34,360 Speaker 2: But you can't. You can't have it both ways. 295 00:13:34,400 --> 00:13:37,559 Speaker 1: Like if I delegated that decision, that I've delegated that decision, 296 00:13:37,600 --> 00:13:39,720 Speaker 1: and I'm not going to be the one I can't 297 00:13:39,760 --> 00:13:41,439 Speaker 1: I'm not going to undermine my team. 298 00:13:41,520 --> 00:13:43,000 Speaker 2: You know, I think when I think about. 299 00:13:42,760 --> 00:13:45,040 Speaker 1: Like what makes a good leader, I'm a big believer 300 00:13:45,080 --> 00:13:46,640 Speaker 1: in delegating to your team, But then they have to 301 00:13:46,720 --> 00:13:48,600 Speaker 1: be able to own that decision and make that decision 302 00:13:48,679 --> 00:13:51,400 Speaker 1: on their own so that you're not both you know, 303 00:13:51,600 --> 00:13:53,680 Speaker 1: saying you you take the call, I'm not going to 304 00:13:53,720 --> 00:13:55,600 Speaker 1: join because I'm going to go to my kids basketball game. 305 00:13:55,760 --> 00:13:57,000 Speaker 1: But oh, by the way, I don't like how you 306 00:13:57,000 --> 00:13:58,800 Speaker 1: made that decision, so I'm going to go change it later. 307 00:13:59,080 --> 00:14:01,120 Speaker 1: But why do you even you work so hard? Like 308 00:14:01,160 --> 00:14:02,880 Speaker 1: you just said, You've gone from like one thing to 309 00:14:02,920 --> 00:14:05,120 Speaker 1: the next, and like you're always trying to hit the 310 00:14:05,120 --> 00:14:07,920 Speaker 1: perfect Like why do you work so hard? I think 311 00:14:08,040 --> 00:14:12,200 Speaker 1: I have a vision for what success looks like or 312 00:14:12,200 --> 00:14:15,200 Speaker 1: what good looks like, and it's really hard for me 313 00:14:16,040 --> 00:14:18,480 Speaker 1: not to go try to achieve that. You know, I 314 00:14:18,520 --> 00:14:20,480 Speaker 1: often think to myself, like I. 315 00:14:20,440 --> 00:14:22,280 Speaker 2: Wish I didn't have such a high standard. 316 00:14:22,680 --> 00:14:24,760 Speaker 1: It would be easier to wake up every day and 317 00:14:24,880 --> 00:14:27,480 Speaker 1: just think, like, huh, what will this day bring for me? 318 00:14:27,920 --> 00:14:30,120 Speaker 1: Rather than what my current calendar looks like, which is 319 00:14:30,200 --> 00:14:33,280 Speaker 1: like color coded every thirty minutes. I know where I'm 320 00:14:33,280 --> 00:14:35,400 Speaker 1: supposed to be, you know, until I go to bed 321 00:14:35,480 --> 00:14:35,840 Speaker 1: that night. 322 00:14:36,280 --> 00:14:37,960 Speaker 2: But I think it goes back to I feel like 323 00:14:38,040 --> 00:14:38,680 Speaker 2: I have a. 324 00:14:39,040 --> 00:14:41,800 Speaker 1: There when I see a problem in the world, and 325 00:14:41,840 --> 00:14:45,000 Speaker 1: not that I would consider my current you know, work 326 00:14:45,280 --> 00:14:47,920 Speaker 1: a problem, but when I see something that I think 327 00:14:48,000 --> 00:14:51,040 Speaker 1: can be better, it's really hard for me not to 328 00:14:51,040 --> 00:14:54,800 Speaker 1: say I want to go help that thing become better. So, 329 00:14:54,920 --> 00:14:57,360 Speaker 1: if you know, talking about Gotham for example, in its 330 00:14:57,400 --> 00:15:00,960 Speaker 1: current moment, this is a team that or women's soccer 331 00:15:00,960 --> 00:15:03,680 Speaker 1: in general, is a sport that has not gotten the 332 00:15:03,680 --> 00:15:06,480 Speaker 1: same attention as men's have, you know, for so long, 333 00:15:06,840 --> 00:15:09,800 Speaker 1: and now we have. We just won a championship last year, 334 00:15:09,840 --> 00:15:12,000 Speaker 1: we have seven teams on the national team, we have 335 00:15:12,160 --> 00:15:14,840 Speaker 1: the best players in the world. And our average ticket 336 00:15:15,120 --> 00:15:17,520 Speaker 1: our current average ticket attendance, you know, from last year 337 00:15:17,520 --> 00:15:20,080 Speaker 1: we'll hopefully we'll be better this year is low and 338 00:15:20,200 --> 00:15:22,840 Speaker 1: we don't fill a stadium, and so it's hard for me. 339 00:15:22,880 --> 00:15:25,080 Speaker 1: You know, I could have come into the ownership seat 340 00:15:25,120 --> 00:15:26,760 Speaker 1: and said like, eh, it's. 341 00:15:26,640 --> 00:15:29,240 Speaker 2: Good enough, let's just keep running the same play. 342 00:15:29,280 --> 00:15:32,040 Speaker 1: But I can't look at you know, the problem, the 343 00:15:32,040 --> 00:15:35,160 Speaker 1: problem here being filling a stadium and say. 344 00:15:35,000 --> 00:15:36,120 Speaker 2: Like this is good enough. 345 00:15:36,360 --> 00:15:38,080 Speaker 1: I feel like I have to give it my best 346 00:15:38,120 --> 00:15:40,920 Speaker 1: shot to get it to make it better. Well, I 347 00:15:41,000 --> 00:15:45,160 Speaker 1: also feel like meeting the players and seeing it up close, 348 00:15:45,400 --> 00:15:47,720 Speaker 1: like it just makes you feel so committed to them 349 00:15:47,720 --> 00:15:49,480 Speaker 1: like you had seen them before I had, because you 350 00:15:49,480 --> 00:15:51,800 Speaker 1: had been working on this deal for months. The first 351 00:15:51,840 --> 00:15:54,320 Speaker 1: time I met any of them was when we literally 352 00:15:54,400 --> 00:15:57,960 Speaker 1: flew to the championship the day after we'd signed for 353 00:15:58,120 --> 00:16:00,800 Speaker 1: the team and stayed in the hotel hell with the players, 354 00:16:00,800 --> 00:16:03,440 Speaker 1: and we're really in there up close with them, and 355 00:16:03,840 --> 00:16:06,680 Speaker 1: just to see the way they are so committed, they 356 00:16:06,720 --> 00:16:09,360 Speaker 1: work so hard and they're so committed to one another, 357 00:16:09,680 --> 00:16:10,960 Speaker 1: Like I feel like it just makes you want to 358 00:16:10,960 --> 00:16:14,040 Speaker 1: do right by them absolutely. And you know, we've been 359 00:16:14,080 --> 00:16:16,760 Speaker 1: obviously been around team ownership for a long time with 360 00:16:16,840 --> 00:16:19,680 Speaker 1: the Giants for thirty years and being around the NFL. 361 00:16:20,120 --> 00:16:23,160 Speaker 1: The way that the players in the NWSL and at 362 00:16:23,200 --> 00:16:28,160 Speaker 1: Gotham were so thankful for us coming in and being 363 00:16:28,200 --> 00:16:31,440 Speaker 1: a part of ownership because to them it signaled that 364 00:16:31,480 --> 00:16:34,120 Speaker 1: people believed in them, you know, as you just said. 365 00:16:34,160 --> 00:16:35,920 Speaker 1: So we closed the deal in a way, We've been 366 00:16:35,960 --> 00:16:38,200 Speaker 1: working on the deal for nine months. We closed the 367 00:16:38,200 --> 00:16:42,200 Speaker 1: deal finally on Wednesday. I flew out on Thursday, I Land, 368 00:16:42,920 --> 00:16:45,160 Speaker 1: the PR person pulls me aside and is like, Okay, 369 00:16:45,160 --> 00:16:47,040 Speaker 1: you're going to go top, You're going to go speak 370 00:16:47,200 --> 00:16:48,760 Speaker 1: to the players now. And I'm like, oh my god, 371 00:16:48,760 --> 00:16:50,080 Speaker 1: what am I going to say to these plays? This 372 00:16:50,120 --> 00:16:53,240 Speaker 1: is so I'm intimidated. I amn't showered, like this is horrible. 373 00:16:53,360 --> 00:16:54,920 Speaker 1: I have prepared. I like to prepare her as you 374 00:16:54,920 --> 00:16:56,560 Speaker 1: can tell. You know what am I going to say? 375 00:16:56,720 --> 00:16:59,080 Speaker 1: And so who knows what I said, But every single 376 00:16:59,080 --> 00:17:01,360 Speaker 1: one of the players came up to me afterwards and 377 00:17:01,400 --> 00:17:04,080 Speaker 1: said thank you for being here. And it made me 378 00:17:04,160 --> 00:17:08,480 Speaker 1: realize that by our family coming in and coming off 379 00:17:08,520 --> 00:17:11,400 Speaker 1: of investing in the NFL, the most established league in 380 00:17:11,040 --> 00:17:13,960 Speaker 1: the in the world and in this country, and saying 381 00:17:14,000 --> 00:17:17,000 Speaker 1: the next sports team investment that we are going to 382 00:17:17,320 --> 00:17:20,520 Speaker 1: make is in Gotham, the women's soccer team in New 383 00:17:20,600 --> 00:17:23,640 Speaker 1: York and New Jersey, that was an investment in these players, 384 00:17:23,680 --> 00:17:26,119 Speaker 1: and that was a belief in them that we could 385 00:17:26,160 --> 00:17:29,280 Speaker 1: help with them make them into what I think we 386 00:17:29,320 --> 00:17:31,679 Speaker 1: all believe that they can be. And that's where I 387 00:17:31,720 --> 00:17:34,400 Speaker 1: think to your point, seeing the players and having that 388 00:17:34,480 --> 00:17:37,000 Speaker 1: conversation face to face really brought it all to life 389 00:17:37,000 --> 00:17:37,240 Speaker 1: for me. 390 00:17:37,880 --> 00:17:39,440 Speaker 2: Yeah, I felt like that kept coming up. 391 00:17:39,880 --> 00:17:42,160 Speaker 1: I mean, I had so much less background than you didn't, 392 00:17:42,200 --> 00:17:46,520 Speaker 1: had zero interaction with anybody until literally we landed at 393 00:17:46,600 --> 00:17:49,159 Speaker 1: the get the championship game in that Friday night was 394 00:17:49,200 --> 00:17:51,800 Speaker 1: the owner's dinner in the league dinner, and people kept 395 00:17:51,800 --> 00:17:53,640 Speaker 1: coming up to me and I am not you. Although 396 00:17:53,640 --> 00:17:55,639 Speaker 1: maybe they couldn't tell the difference, I don't know, but 397 00:17:56,160 --> 00:17:58,399 Speaker 1: they kept coming up being like, well, now we're real, 398 00:17:58,640 --> 00:18:01,080 Speaker 1: Like this is validating you guys are in the room. 399 00:18:01,160 --> 00:18:02,080 Speaker 2: Now, now are real. 400 00:18:02,119 --> 00:18:04,400 Speaker 1: And I was like, oh, I feel like a responsibility 401 00:18:04,400 --> 00:18:06,760 Speaker 1: to like really show up for you guys here. Well, 402 00:18:06,800 --> 00:18:08,320 Speaker 1: I think, you know, to your point of like why 403 00:18:08,320 --> 00:18:10,000 Speaker 1: do I keep working so hard? I think it is 404 00:18:10,040 --> 00:18:14,720 Speaker 1: that responsibility. I think in by investing in Gotham, we 405 00:18:14,840 --> 00:18:17,240 Speaker 1: have made a commitment that we are going to help 406 00:18:17,280 --> 00:18:19,119 Speaker 1: this league improve, and we are going to help this 407 00:18:19,160 --> 00:18:21,679 Speaker 1: team improve and give it the credibility and give it 408 00:18:21,720 --> 00:18:24,800 Speaker 1: and help achieve the success that we all believe that 409 00:18:24,800 --> 00:18:27,840 Speaker 1: these players deserve, that this Leak deserves, that this fan 410 00:18:27,880 --> 00:18:31,360 Speaker 1: base deserves. And so there is this responsibility I think 411 00:18:31,400 --> 00:18:33,480 Speaker 1: at this point to say, you know, we've decided to 412 00:18:33,480 --> 00:18:36,359 Speaker 1: make this investment. Now we are going to do everything 413 00:18:36,440 --> 00:18:39,879 Speaker 1: we can to make it be successful. You were quoted 414 00:18:39,920 --> 00:18:41,919 Speaker 1: in an article you should an entire article, I think 415 00:18:41,960 --> 00:18:45,440 Speaker 1: an entrepreneur magazine where you made the case that this 416 00:18:45,480 --> 00:18:47,560 Speaker 1: is good business. So I think that actually may help 417 00:18:47,600 --> 00:18:50,159 Speaker 1: us get back to our origin story here, our Gotham 418 00:18:50,200 --> 00:18:53,000 Speaker 1: origin story. So how did you make the jump from 419 00:18:53,440 --> 00:18:57,959 Speaker 1: Peloton to now owning Gotham. So I left Peloton, as 420 00:18:57,960 --> 00:19:01,120 Speaker 1: I said, in summer twenty twenty, with the real desire 421 00:19:01,240 --> 00:19:04,000 Speaker 1: to take some space and not be working one hundred 422 00:19:04,040 --> 00:19:06,560 Speaker 1: hours a week, which clearly that didn't last very long, 423 00:19:06,800 --> 00:19:09,800 Speaker 1: but that was the hope. And so in that time 424 00:19:09,920 --> 00:19:12,600 Speaker 1: I started working with our family at the New York Giants, 425 00:19:13,040 --> 00:19:16,399 Speaker 1: really representing our ownership interest there, thinking about ways in 426 00:19:16,440 --> 00:19:19,320 Speaker 1: which I could bring a tech company perspective like Peloton 427 00:19:19,400 --> 00:19:22,360 Speaker 1: to to a very established brand like the Giants, And 428 00:19:22,400 --> 00:19:25,000 Speaker 1: that was what I had planned to do. But pretty 429 00:19:25,040 --> 00:19:27,600 Speaker 1: quickly it became clear to me that the world of 430 00:19:27,640 --> 00:19:30,960 Speaker 1: sports was changing, and there were these established leagues like 431 00:19:31,000 --> 00:19:33,679 Speaker 1: the NFL, but then there were all these upstart leagues 432 00:19:33,760 --> 00:19:36,560 Speaker 1: and teams and technologies in and around sports that we're 433 00:19:36,600 --> 00:19:39,639 Speaker 1: all innovating. And we had an option as a family 434 00:19:39,760 --> 00:19:42,000 Speaker 1: to sit as owners in this league, to say, are 435 00:19:42,040 --> 00:19:43,680 Speaker 1: we going to kind of lean back and let these 436 00:19:43,680 --> 00:19:46,160 Speaker 1: innovations happen around us, or are we going to lean 437 00:19:46,200 --> 00:19:48,120 Speaker 1: forward and are we going to actually be a part 438 00:19:48,119 --> 00:19:51,440 Speaker 1: of these disruptions and maybe even help lead these disruptions. 439 00:19:51,880 --> 00:19:55,200 Speaker 1: And so I started our family sports investment arm called 440 00:19:55,480 --> 00:19:58,000 Speaker 1: Next three, the idea being again that we wanted to 441 00:19:58,000 --> 00:20:00,520 Speaker 1: have a front row seat to the disruptions happening in sports. 442 00:20:00,960 --> 00:20:01,960 Speaker 2: Why is it called next three? 443 00:20:02,480 --> 00:20:04,600 Speaker 1: Oh well, I'm really bad at naming things, so I 444 00:20:04,640 --> 00:20:06,960 Speaker 1: asked Will, my husband, for a good name, and he 445 00:20:07,080 --> 00:20:10,120 Speaker 1: is the Werston who named this. So in pickup basketball, 446 00:20:10,119 --> 00:20:12,520 Speaker 1: I feel funny. I'm really not a pickup basketball player. 447 00:20:12,600 --> 00:20:14,880 Speaker 2: But in pickup basketball, when. 448 00:20:15,119 --> 00:20:17,800 Speaker 1: You so you play, you know, you three of you play, 449 00:20:17,920 --> 00:20:21,520 Speaker 1: and then like you win, and then the whoever next 450 00:20:21,520 --> 00:20:24,399 Speaker 1: person says like next three. So it's this idea of 451 00:20:24,480 --> 00:20:26,280 Speaker 1: you know, the next three up, the next three up. 452 00:20:26,359 --> 00:20:28,320 Speaker 1: So it's the idea of kind of we're looking forward 453 00:20:28,320 --> 00:20:30,680 Speaker 1: in sports, we're not looking backwards. We're always thinking about 454 00:20:30,720 --> 00:20:33,480 Speaker 1: what the next platform is. So we started Next three 455 00:20:33,720 --> 00:20:36,399 Speaker 1: and the idea was, really we had no thesis. The 456 00:20:36,440 --> 00:20:39,040 Speaker 1: idea was we're just going to start in listening mode, 457 00:20:39,320 --> 00:20:41,480 Speaker 1: and we're going to understand where are the trends, where 458 00:20:41,480 --> 00:20:44,480 Speaker 1: do we see the sports world going? And it became 459 00:20:44,560 --> 00:20:48,640 Speaker 1: pretty obvious pretty quickly that sign after sign was pointing 460 00:20:48,680 --> 00:20:51,440 Speaker 1: to the growth of women's sports, and particularly the growth 461 00:20:51,480 --> 00:20:52,880 Speaker 1: of women's soccer, and. 462 00:20:52,800 --> 00:20:55,159 Speaker 2: We wanted to be a part of that. What kind 463 00:20:55,200 --> 00:20:56,199 Speaker 2: of deals did you pass on? 464 00:20:56,920 --> 00:20:57,120 Speaker 3: Oh? 465 00:20:57,160 --> 00:21:00,200 Speaker 2: Boy, so many? Like one hundred and fifh. 466 00:21:00,280 --> 00:21:03,600 Speaker 1: Right, We're going to take a short break for some ads. 467 00:21:08,080 --> 00:21:11,880 Speaker 1: Now back to the show, Like one hundred and fifty right, Oh, 468 00:21:11,920 --> 00:21:13,960 Speaker 1: at least, yeah, we've probably looked at it. We probab 469 00:21:13,960 --> 00:21:15,679 Speaker 1: We've probably looked at one hundred and fifty before we 470 00:21:15,760 --> 00:21:18,880 Speaker 1: invested in Gotham. We have. They ranged from everything from 471 00:21:18,960 --> 00:21:24,040 Speaker 1: stadium technology to other upstart leagues to media companies, and 472 00:21:24,119 --> 00:21:27,119 Speaker 1: I would say most of them are really interesting concepts. 473 00:21:27,480 --> 00:21:29,960 Speaker 1: We just focus and I and we've tried to be 474 00:21:30,000 --> 00:21:32,760 Speaker 1: helpful to many of them. New ticketing companies, we've tried 475 00:21:32,800 --> 00:21:34,919 Speaker 1: to be helpful to them even if we did not invest. 476 00:21:34,920 --> 00:21:38,240 Speaker 1: But we were really specific about feeling in every investment 477 00:21:38,320 --> 00:21:40,919 Speaker 1: we looked at, we said, why are we the people 478 00:21:40,960 --> 00:21:44,040 Speaker 1: on the cap table? So if there if you cannot 479 00:21:44,160 --> 00:21:47,080 Speaker 1: articulate why me, Carolyn should be on your board, should 480 00:21:47,480 --> 00:21:49,920 Speaker 1: should be working with your leadership team in what value 481 00:21:49,960 --> 00:21:52,359 Speaker 1: I can add, Then it's not the right investment for 482 00:21:52,400 --> 00:21:54,439 Speaker 1: us to be making at the time. Oh so you 483 00:21:54,480 --> 00:21:58,280 Speaker 1: were looking for like serious, serious engagement, like you were 484 00:21:58,359 --> 00:22:00,760 Speaker 1: looking for deals where you could like really be in 485 00:22:00,760 --> 00:22:01,320 Speaker 1: the weeds. 486 00:22:01,800 --> 00:22:03,639 Speaker 2: Well, now did you say that? I guess, Well, how 487 00:22:03,680 --> 00:22:06,200 Speaker 2: of course I ended up here. We weren't looking for 488 00:22:06,840 --> 00:22:09,080 Speaker 2: I wouldn't say we were looking for to be fairy 489 00:22:09,080 --> 00:22:09,440 Speaker 2: in the ways. 490 00:22:09,440 --> 00:22:11,359 Speaker 1: What we were definitely looking of where we could be 491 00:22:11,400 --> 00:22:15,520 Speaker 1: adding value to companies and looking through the lens of you, 492 00:22:15,640 --> 00:22:18,200 Speaker 1: looking through the lens of the giants, Like, how did 493 00:22:18,240 --> 00:22:20,960 Speaker 1: you think about it? Well, it's a good question because 494 00:22:21,000 --> 00:22:24,320 Speaker 1: at first, I think the original thesis was where do 495 00:22:24,359 --> 00:22:26,760 Speaker 1: we add value as owners of the giants or co 496 00:22:26,840 --> 00:22:30,080 Speaker 1: owners of the giants? And that and many companies obviously 497 00:22:30,280 --> 00:22:32,680 Speaker 1: to be able to open the door to a relationship 498 00:22:32,680 --> 00:22:37,680 Speaker 1: with the giants was really important. Interestingly, probably as many companies, 499 00:22:37,720 --> 00:22:41,200 Speaker 1: if not more, were more interested in my experience at Peloton, 500 00:22:41,640 --> 00:22:43,800 Speaker 1: and they were as they were thinking about how do 501 00:22:43,880 --> 00:22:46,040 Speaker 1: we go build our brand, how do I go build 502 00:22:46,040 --> 00:22:48,639 Speaker 1: a community around a product and kind of looking at 503 00:22:48,640 --> 00:22:52,880 Speaker 1: the lessons of Peloton and actually wanting that as part 504 00:22:52,920 --> 00:22:55,240 Speaker 1: of their why we would be on the cap table 505 00:22:55,280 --> 00:22:59,160 Speaker 1: as well. Yeah, and why this team we looked at 506 00:22:59,200 --> 00:23:02,199 Speaker 1: actually several WSL teams want it reached through you, and 507 00:23:02,280 --> 00:23:04,600 Speaker 1: we really enjoyed getting to know all these other owners 508 00:23:04,600 --> 00:23:06,240 Speaker 1: through the process. And I would say there were there 509 00:23:06,240 --> 00:23:08,400 Speaker 1: were probably two reasons we ended up investing with Gotham. 510 00:23:08,920 --> 00:23:13,440 Speaker 1: One was we really liked the current ownership. We felt 511 00:23:13,480 --> 00:23:17,000 Speaker 1: like we aligned. They were so y l the GM 512 00:23:17,359 --> 00:23:19,480 Speaker 1: felt like there was so much progress being made on 513 00:23:19,480 --> 00:23:21,439 Speaker 1: the soccer side that they she y All had a 514 00:23:21,440 --> 00:23:23,639 Speaker 1: really clear vision. She wants New York and New Jersey 515 00:23:23,640 --> 00:23:26,600 Speaker 1: to be the capital of women's soccer globally. We felt 516 00:23:26,640 --> 00:23:28,600 Speaker 1: like we could really buy into that vision and we 517 00:23:28,640 --> 00:23:30,920 Speaker 1: could help her build on that vision. So we really 518 00:23:30,960 --> 00:23:33,280 Speaker 1: liked the management team and really liked the current ownership 519 00:23:33,280 --> 00:23:35,679 Speaker 1: and felt like we could partner together on that vision. 520 00:23:36,000 --> 00:23:38,800 Speaker 1: The second piece I feel like I can't not share 521 00:23:39,400 --> 00:23:42,720 Speaker 1: is I thought about our family's legacy, and so when 522 00:23:42,760 --> 00:23:46,000 Speaker 1: I was sharing this deal actually within our family and 523 00:23:46,040 --> 00:23:49,320 Speaker 1: getting people's opinions, and everyone kind of came back to 524 00:23:49,359 --> 00:23:51,680 Speaker 1: this story about our grandfather, and so when our grandfather 525 00:23:51,840 --> 00:23:54,960 Speaker 1: decided to he grew up in Brooklyn, lifelong you know, 526 00:23:55,040 --> 00:23:58,919 Speaker 1: came from rags to riches. Story, had this vision, had 527 00:23:59,320 --> 00:24:01,959 Speaker 1: an opportunity to invest in the NFL, which was truly 528 00:24:02,000 --> 00:24:06,119 Speaker 1: like a lifelong dream. But he said he ended up 529 00:24:06,119 --> 00:24:08,960 Speaker 1: buying fifty percent of the New York Giants. Obviously, but 530 00:24:09,080 --> 00:24:11,720 Speaker 1: he always told this story that he had he had 531 00:24:11,720 --> 00:24:14,960 Speaker 1: an opportunity to invest in one hundred percent of several 532 00:24:15,000 --> 00:24:17,080 Speaker 1: other teams, but he always said. 533 00:24:16,840 --> 00:24:19,000 Speaker 2: Like, I'm a poor kid from Brooklyn. Why would I 534 00:24:19,000 --> 00:24:20,080 Speaker 2: buy one hundred. 535 00:24:19,720 --> 00:24:21,920 Speaker 1: Percent of you know, fill in the blank other team 536 00:24:21,960 --> 00:24:23,879 Speaker 1: when I could buy fifty percent of the New York Giants. 537 00:24:24,240 --> 00:24:27,520 Speaker 1: And our family legacy is here, our family history is here, 538 00:24:28,280 --> 00:24:30,800 Speaker 1: and so being able to be having the opportunity to 539 00:24:30,920 --> 00:24:32,840 Speaker 1: invest in the New York New Jersey. 540 00:24:32,560 --> 00:24:35,760 Speaker 2: Team felt like kind of the pinnacle moment for us. 541 00:24:36,320 --> 00:24:38,040 Speaker 1: Were they on the market or did you have to 542 00:24:38,040 --> 00:24:40,679 Speaker 1: walk in and be like, we are New Yorkers and 543 00:24:40,720 --> 00:24:43,359 Speaker 1: we want Inde Moiselle, and we love it here and 544 00:24:43,400 --> 00:24:45,880 Speaker 1: we'd like to be here. Well, that's a good question. 545 00:24:46,240 --> 00:24:49,000 Speaker 1: Everyone's always a little bit on the market. But I 546 00:24:49,119 --> 00:24:53,000 Speaker 1: did go you know, for the life three people, everyone's 547 00:24:53,040 --> 00:24:54,159 Speaker 1: always a little on the market. 548 00:24:54,640 --> 00:24:57,080 Speaker 2: But I did go I was actually was so intimidating. 549 00:24:57,160 --> 00:24:59,960 Speaker 1: I went to go meet with Tammy Murphy, Governor Murphy, 550 00:25:00,000 --> 00:25:03,679 Speaker 1: he's wife in New Jersey, and I walked into the 551 00:25:03,680 --> 00:25:06,800 Speaker 1: Governor's office to tell them why I am the right 552 00:25:06,880 --> 00:25:09,680 Speaker 1: person to be her investor and you know, co lead 553 00:25:09,720 --> 00:25:12,600 Speaker 1: this team with her. And it was really intimidating, but 554 00:25:12,720 --> 00:25:15,760 Speaker 1: she liked it, and there here we are, So can 555 00:25:15,840 --> 00:25:17,719 Speaker 1: we be in that moment with you for a second, 556 00:25:17,880 --> 00:25:21,520 Speaker 1: because at this point, like, yes, you're looking at deals 557 00:25:22,080 --> 00:25:25,240 Speaker 1: for our family, but like it's not like you're walking 558 00:25:25,280 --> 00:25:29,320 Speaker 1: in with like like in your job position, like you 559 00:25:29,359 --> 00:25:31,040 Speaker 1: are still spending a lot of time at home with 560 00:25:31,080 --> 00:25:34,760 Speaker 1: your kids now. So now you're walking in and you're like, hello, Governor, 561 00:25:35,320 --> 00:25:38,760 Speaker 1: I would love to be your business partner. Like what 562 00:25:38,960 --> 00:25:42,000 Speaker 1: is in your head as you walk into this moment? Yes, 563 00:25:42,119 --> 00:25:44,560 Speaker 1: that is true, that is exacally. 564 00:25:44,080 --> 00:25:44,560 Speaker 2: What I did. 565 00:25:44,920 --> 00:25:48,200 Speaker 1: I guess they just kept thinking. You know, I think 566 00:25:48,280 --> 00:25:51,520 Speaker 1: the biggest thing I was intimidated by was just I'm 567 00:25:51,800 --> 00:25:53,680 Speaker 1: a younger generation than Tammy. 568 00:25:53,720 --> 00:25:54,920 Speaker 2: I'd never met her before. 569 00:25:54,960 --> 00:25:57,520 Speaker 1: Obviously, you know, I watched a ton of press around 570 00:25:57,520 --> 00:26:00,120 Speaker 1: her before I walked in, and so I felt like 571 00:26:01,200 --> 00:26:03,399 Speaker 1: I hoped we had shared values, which I think we 572 00:26:03,800 --> 00:26:07,320 Speaker 1: very clearly did, but she's so incredibly successful. 573 00:26:07,560 --> 00:26:11,480 Speaker 2: I was so intimidated. I actually always think about that. 574 00:26:11,600 --> 00:26:13,240 Speaker 1: I feel like I can get more done in a 575 00:26:13,280 --> 00:26:15,919 Speaker 1: day than any human being, and I always caveat except 576 00:26:15,920 --> 00:26:17,719 Speaker 1: for Tammy. No one gets more done in a day 577 00:26:17,760 --> 00:26:20,199 Speaker 1: than Tammy. She's so efficient with her time. But anyway, 578 00:26:20,200 --> 00:26:22,800 Speaker 1: it was really intimidating, and I just kept kind of 579 00:26:23,240 --> 00:26:25,679 Speaker 1: going back to this feeling of like I deserve to 580 00:26:25,760 --> 00:26:29,240 Speaker 1: be here, and I've worked, you know, I have credibility. 581 00:26:29,240 --> 00:26:31,560 Speaker 1: I'm coming obviously again on behalf of my family, but 582 00:26:31,560 --> 00:26:34,159 Speaker 1: I'm also coming with my own credentials. And pretty quickly 583 00:26:34,200 --> 00:26:36,960 Speaker 1: the conversation with Tammy got to Pelton. We talked a 584 00:26:37,000 --> 00:26:38,600 Speaker 1: lot about what I did there, and I think that 585 00:26:39,000 --> 00:26:42,679 Speaker 1: gave me the support and strength to realize like that 586 00:26:42,840 --> 00:26:45,199 Speaker 1: I had there was a reason that I was in 587 00:26:45,200 --> 00:26:48,240 Speaker 1: that room, not just because that I was representing our family, 588 00:26:48,280 --> 00:26:49,320 Speaker 1: but also because. 589 00:26:49,040 --> 00:26:50,080 Speaker 2: Of the work that I had done. 590 00:26:50,640 --> 00:26:53,720 Speaker 1: Yeah, and throughout that process, like from that first meeting 591 00:26:53,800 --> 00:26:55,639 Speaker 1: with Tammy on was there anything And I asked, it's 592 00:26:55,680 --> 00:26:57,560 Speaker 1: not because I am doubting you because I think it'll 593 00:26:57,560 --> 00:27:00,320 Speaker 1: be helpful for our listeners to hear you talk through 594 00:27:00,400 --> 00:27:00,920 Speaker 1: this part. 595 00:27:01,400 --> 00:27:03,200 Speaker 2: But were there any particular. 596 00:27:02,760 --> 00:27:04,960 Speaker 1: Questions that kind of like knocked you off and made 597 00:27:04,960 --> 00:27:08,280 Speaker 1: you second guess yourself that? And then how did you 598 00:27:08,320 --> 00:27:10,720 Speaker 1: build yourself back up to remind yourself that. 599 00:27:10,680 --> 00:27:12,000 Speaker 2: You do deserve to be in that room and you 600 00:27:12,119 --> 00:27:13,480 Speaker 2: just do deserve to be in that deal. 601 00:27:14,280 --> 00:27:18,600 Speaker 1: I feel like there are questions literally every day that 602 00:27:18,720 --> 00:27:20,960 Speaker 1: make me feel like, why am I the person in 603 00:27:21,000 --> 00:27:21,800 Speaker 1: this seat? 604 00:27:22,280 --> 00:27:24,840 Speaker 2: You know? Am I the right person to be leading this? 605 00:27:25,400 --> 00:27:27,840 Speaker 2: Is there someone better to be leading this? Why me? 606 00:27:28,680 --> 00:27:30,560 Speaker 1: I would point to, you know, as part of the 607 00:27:30,560 --> 00:27:33,360 Speaker 1: investment process, for sure, but even just once we closed 608 00:27:33,400 --> 00:27:36,199 Speaker 1: and so very quickly, I then became the governor of 609 00:27:36,240 --> 00:27:38,840 Speaker 1: the team, which means that I represent the team at 610 00:27:38,840 --> 00:27:41,240 Speaker 1: the Leade Board and so again I walked into my 611 00:27:41,280 --> 00:27:44,000 Speaker 1: first board meeting again in California, two days after we 612 00:27:44,640 --> 00:27:48,520 Speaker 1: closed our investment, and I was incredibly intimidating. It's a 613 00:27:48,640 --> 00:27:53,040 Speaker 1: room full of private equity investors, It's a room full 614 00:27:53,080 --> 00:27:56,040 Speaker 1: of and other NFL owners, MLB owners, NB I mean, 615 00:27:56,160 --> 00:27:58,680 Speaker 1: you name it that World's. 616 00:27:58,359 --> 00:28:00,720 Speaker 2: Cup stars from on the soccer side. 617 00:28:01,080 --> 00:28:04,600 Speaker 1: And I obviously didn't say anything in the first meeting 618 00:28:04,600 --> 00:28:07,080 Speaker 1: because I felt incredibly intimidated. And I was talking to 619 00:28:07,160 --> 00:28:09,480 Speaker 1: Jessica Berman, our commissioner, after and I was like, oh, Jessica, 620 00:28:09,880 --> 00:28:11,560 Speaker 1: I can't talk in that room, like that is not 621 00:28:11,680 --> 00:28:13,600 Speaker 1: for me. And she looked at me and she's like, 622 00:28:13,680 --> 00:28:14,720 Speaker 1: of course you're going to talk. 623 00:28:14,760 --> 00:28:15,560 Speaker 2: You have to talk. 624 00:28:15,760 --> 00:28:18,280 Speaker 1: You have a really important seat on that table. You 625 00:28:18,359 --> 00:28:21,200 Speaker 1: represent one of our, if not our biggest media market, 626 00:28:21,480 --> 00:28:24,720 Speaker 1: one of our biggest media markets. You need a voice 627 00:28:24,720 --> 00:28:26,720 Speaker 1: at the table. And so I actually just finished a 628 00:28:26,800 --> 00:28:29,760 Speaker 1: leak board meeting right before walking into this, and I, 629 00:28:29,800 --> 00:28:32,960 Speaker 1: you know, every time I open my you know, turn 630 00:28:33,000 --> 00:28:37,600 Speaker 1: off my my mute button in a board call, I 631 00:28:37,640 --> 00:28:41,240 Speaker 1: am completely intimidated because I'm much less experienced than most 632 00:28:41,280 --> 00:28:42,880 Speaker 1: of the people in that room. But I feel I 633 00:28:43,040 --> 00:28:45,440 Speaker 1: just kind of keep reminding myself, like there is a 634 00:28:45,520 --> 00:28:49,280 Speaker 1: reason I am here. The team has trusted me to 635 00:28:49,320 --> 00:28:51,360 Speaker 1: be at this table. Our family has trusted me to 636 00:28:51,360 --> 00:28:53,000 Speaker 1: be at that table. And I don't teat that lightly, 637 00:28:53,400 --> 00:28:55,280 Speaker 1: but I have to be here and I have to 638 00:28:55,520 --> 00:28:59,200 Speaker 1: own that voice. Yeah, you had mentioned that y'a elle 639 00:28:59,280 --> 00:29:02,520 Speaker 1: or general manager, had articulated a really excellent vision for 640 00:29:02,560 --> 00:29:05,120 Speaker 1: the team. What is that vision and are you sticking. 641 00:29:04,800 --> 00:29:06,120 Speaker 2: To it still? Yeah? 642 00:29:06,120 --> 00:29:08,360 Speaker 1: So yeah, L's vision is for New York and New 643 00:29:08,400 --> 00:29:11,560 Speaker 1: Jersey to be the capital of women's soccer globally. I 644 00:29:11,560 --> 00:29:14,280 Speaker 1: would say we are sticking to that vision, but we're 645 00:29:14,320 --> 00:29:16,800 Speaker 1: adding a little bit of a Marketer's lens to it too. 646 00:29:17,160 --> 00:29:19,960 Speaker 1: So I would say what my vision is for the 647 00:29:20,040 --> 00:29:23,320 Speaker 1: team is to be one of the best global sports 648 00:29:23,360 --> 00:29:27,120 Speaker 1: franchises period. So if you think about global sports brands, 649 00:29:27,160 --> 00:29:30,920 Speaker 1: there's you know, Dallas Cowboys, New York Yankees, Manchester United. 650 00:29:31,240 --> 00:29:34,040 Speaker 1: These are brands that transcend the sport that they're in. Like, 651 00:29:34,080 --> 00:29:35,680 Speaker 1: think about how many people walk around with the New 652 00:29:35,720 --> 00:29:38,400 Speaker 1: York Yankees hat that probably could not name a single 653 00:29:38,440 --> 00:29:40,640 Speaker 1: person on that team, right, It's just they love the brand. 654 00:29:40,680 --> 00:29:42,880 Speaker 1: It's like, oh it's New York, it's the Yankees. There's 655 00:29:42,960 --> 00:29:45,840 Speaker 1: no women's team on that list, and there's no reason 656 00:29:45,840 --> 00:29:48,240 Speaker 1: that Goffam cannot be on that list. So when I 657 00:29:48,280 --> 00:29:50,520 Speaker 1: think about our vision, it is that it is to 658 00:29:50,600 --> 00:29:54,520 Speaker 1: be one of the best global sports franchises that also 659 00:29:54,880 --> 00:29:57,120 Speaker 1: as part of that, on the soccer set, we should 660 00:29:57,160 --> 00:29:59,600 Speaker 1: be the global capital of women's soccer, there's no reason 661 00:29:59,600 --> 00:30:01,720 Speaker 1: we can't be. But I would say our ambitions have 662 00:30:01,800 --> 00:30:02,920 Speaker 1: grown past that as well. 663 00:30:03,760 --> 00:30:05,480 Speaker 2: One of the things that hadn't. 664 00:30:05,200 --> 00:30:08,040 Speaker 1: Occurred to me, but I found out from having conversations 665 00:30:08,080 --> 00:30:11,240 Speaker 1: with the ISL is that so many of the US 666 00:30:11,320 --> 00:30:15,840 Speaker 1: teams are on the West Coast, and the European players 667 00:30:15,880 --> 00:30:19,400 Speaker 1: are really good and would consider playing in the US, 668 00:30:19,640 --> 00:30:20,800 Speaker 1: but don't want to go all the way to the 669 00:30:20,840 --> 00:30:23,320 Speaker 1: West Coast because they can't get back and forth to Europe. 670 00:30:23,840 --> 00:30:26,680 Speaker 1: And so even just geography gives us that advantage. Like, 671 00:30:26,680 --> 00:30:28,680 Speaker 1: if we can show that we are just as good 672 00:30:28,680 --> 00:30:32,800 Speaker 1: to play for, if not better than European teams, South 673 00:30:32,800 --> 00:30:35,960 Speaker 1: American teams, West Coast teams, there's no reason that they 674 00:30:36,040 --> 00:30:41,080 Speaker 1: can't consider Gotham. We absolutely should be the global destination 675 00:30:41,240 --> 00:30:43,360 Speaker 1: for players to want to come play for. First of all, 676 00:30:43,400 --> 00:30:46,800 Speaker 1: we just won the championship. We have an incredible coach 677 00:30:46,840 --> 00:30:48,320 Speaker 1: who just won Coach of the Year. We have an 678 00:30:48,360 --> 00:30:50,600 Speaker 1: incredible GM who if there was GM of the Year, 679 00:30:50,640 --> 00:30:51,440 Speaker 1: she would win that too. 680 00:30:51,720 --> 00:30:52,680 Speaker 2: And we're in New York. 681 00:30:52,680 --> 00:30:55,480 Speaker 1: To your point, I mean, we have the diversity, we have, 682 00:30:55,560 --> 00:30:58,640 Speaker 1: the language is spoken there is we are close to Europe. 683 00:30:58,640 --> 00:30:59,600 Speaker 2: If you want to go to Europe. 684 00:31:00,040 --> 00:31:03,120 Speaker 1: There is absolutely no reason that we can compete globally 685 00:31:03,160 --> 00:31:06,840 Speaker 1: for talent. And yah Elle talks about a people first mentality. 686 00:31:07,000 --> 00:31:10,880 Speaker 1: Can you explain what that means, like specifically within the team, 687 00:31:11,000 --> 00:31:11,800 Speaker 1: how you get there? 688 00:31:12,600 --> 00:31:12,800 Speaker 2: Yeah. 689 00:31:12,840 --> 00:31:15,320 Speaker 1: So one of the one of my first conversations with 690 00:31:15,400 --> 00:31:18,480 Speaker 1: ya l I realized how much we would share, we 691 00:31:18,520 --> 00:31:20,959 Speaker 1: would have a shared vision because she talked about I 692 00:31:20,960 --> 00:31:23,160 Speaker 1: can't remember if she used the term if we relabeled 693 00:31:23,200 --> 00:31:25,280 Speaker 1: it to be player NPS. So if you are in 694 00:31:25,320 --> 00:31:29,400 Speaker 1: the tech world, there's a metric called NPS, which is. 695 00:31:29,440 --> 00:31:30,320 Speaker 2: Net Promoter score. 696 00:31:30,360 --> 00:31:34,040 Speaker 1: It's basically would I refer a friend to this product? 697 00:31:34,520 --> 00:31:36,520 Speaker 2: And so at Peloton that was the holy grail. 698 00:31:36,920 --> 00:31:41,120 Speaker 1: Everything we worked on was towards our NPS score. John Foley, 699 00:31:41,160 --> 00:31:43,120 Speaker 1: our founder, will always talked about we want a net 700 00:31:43,160 --> 00:31:45,280 Speaker 1: Promoter score of one hundred, which no company has ever had, 701 00:31:45,320 --> 00:31:48,320 Speaker 1: but why not us? And that's very much the mentality 702 00:31:48,360 --> 00:31:50,920 Speaker 1: we take on the business side at Gotham is we 703 00:31:51,000 --> 00:31:53,560 Speaker 1: want people who So we want people to come to games, 704 00:31:53,560 --> 00:31:55,240 Speaker 1: we want people to experience their brand, but then we 705 00:31:55,240 --> 00:31:57,440 Speaker 1: want them to go have a really great experience so 706 00:31:57,480 --> 00:31:59,440 Speaker 1: that they share that with their friends and you could 707 00:31:59,480 --> 00:32:02,120 Speaker 1: call that and we'll measure that and we will look 708 00:32:02,120 --> 00:32:04,560 Speaker 1: at that as NPS. To talk about that in the 709 00:32:04,600 --> 00:32:08,320 Speaker 1: player side is really innovative. So yeah, L's vision there 710 00:32:08,880 --> 00:32:11,400 Speaker 1: is that she wants to build a club and she 711 00:32:11,520 --> 00:32:14,560 Speaker 1: is building a club where not only do players want 712 00:32:14,640 --> 00:32:18,000 Speaker 1: to play there, but they will recommend their friends to 713 00:32:18,040 --> 00:32:21,640 Speaker 1: play there too. And that's how you really build sustainable talent. 714 00:32:21,800 --> 00:32:24,080 Speaker 1: You know, if you think about every it is so 715 00:32:24,200 --> 00:32:26,680 Speaker 1: hard to build a championship team. It's even harder to 716 00:32:26,720 --> 00:32:29,080 Speaker 1: build one that can compete year after a year. But 717 00:32:29,160 --> 00:32:31,120 Speaker 1: the way that you do that is to continue to 718 00:32:31,240 --> 00:32:33,520 Speaker 1: attract talent. And the way that you attract talent is 719 00:32:33,560 --> 00:32:37,280 Speaker 1: to build a great player experience, So where players have 720 00:32:38,160 --> 00:32:40,840 Speaker 1: an incredible experience playing for the team, whether they're by 721 00:32:40,880 --> 00:32:42,680 Speaker 1: the way they're the starters or the last person on 722 00:32:42,720 --> 00:32:45,400 Speaker 1: the roster, if they have a great experience as players, 723 00:32:45,640 --> 00:32:47,760 Speaker 1: and then they go and tell their friends to play 724 00:32:47,760 --> 00:32:50,680 Speaker 1: there as well. What I heard someone say, maybe you, 725 00:32:50,720 --> 00:32:53,200 Speaker 1: maybe I will, but that it's extra important in this 726 00:32:53,320 --> 00:32:56,600 Speaker 1: league because everybody knows each other, like all the players know. 727 00:32:56,800 --> 00:33:00,360 Speaker 1: The league just isn't that big, so the word good 728 00:33:00,480 --> 00:33:04,040 Speaker 1: or bad gets out really quickly. Yes, because people will 729 00:33:04,080 --> 00:33:07,280 Speaker 1: know absolutely, which again speaks to like we just have 730 00:33:07,320 --> 00:33:11,200 Speaker 1: to keep raising the bar because the word does get 731 00:33:11,200 --> 00:33:13,200 Speaker 1: out quickly, and so we want to be very clear 732 00:33:13,240 --> 00:33:15,000 Speaker 1: on this is the best place to play in the 733 00:33:15,080 --> 00:33:18,480 Speaker 1: league and you need to all come yeah, okay, So 734 00:33:18,520 --> 00:33:20,800 Speaker 1: talk to us about the business side, the marketing side, 735 00:33:21,040 --> 00:33:24,560 Speaker 1: how are you innovating. So, as I said before, the 736 00:33:24,640 --> 00:33:27,959 Speaker 1: soccer we were really fortunate to walk into an incredibly 737 00:33:28,120 --> 00:33:31,280 Speaker 1: stable soccer side of the team that we've been working 738 00:33:31,320 --> 00:33:33,240 Speaker 1: on the deal for many months. When we actually first 739 00:33:33,240 --> 00:33:35,440 Speaker 1: started talking, they were not as good as they ended 740 00:33:35,520 --> 00:33:37,040 Speaker 1: up being by the time we closed the deal, but 741 00:33:37,320 --> 00:33:39,760 Speaker 1: we ended up winning the championship, and again with y 742 00:33:40,000 --> 00:33:42,920 Speaker 1: l and Juan Carlos, we feel really strong about that vision. 743 00:33:43,600 --> 00:33:46,000 Speaker 1: We now our job now on the business side is 744 00:33:46,040 --> 00:33:49,120 Speaker 1: to build a business a business side of an organization 745 00:33:49,160 --> 00:33:51,360 Speaker 1: that matches that. And so again if you go back 746 00:33:51,400 --> 00:33:54,000 Speaker 1: to the vision of we want to be the best 747 00:33:54,200 --> 00:33:56,280 Speaker 1: one of the best global soccer brands in the world, 748 00:33:56,640 --> 00:33:58,920 Speaker 1: the way that we need to build a business side 749 00:33:58,920 --> 00:34:00,880 Speaker 1: that matches that, that is able to live up to that, 750 00:34:01,280 --> 00:34:03,120 Speaker 1: I would go back to. So the way that we 751 00:34:03,200 --> 00:34:06,080 Speaker 1: thought about that is we touched a lot about Peloton earlier, 752 00:34:06,120 --> 00:34:08,440 Speaker 1: but I would point to three things we did at 753 00:34:08,440 --> 00:34:11,520 Speaker 1: Peloton that really contributed to its success, and I think 754 00:34:11,600 --> 00:34:15,319 Speaker 1: canon at Gotham as well. So the first is when 755 00:34:15,360 --> 00:34:18,000 Speaker 1: I think about what made Peloton so successful and what 756 00:34:18,040 --> 00:34:20,880 Speaker 1: made my job as a marketer really so easy, honestly, 757 00:34:21,360 --> 00:34:24,640 Speaker 1: is that we had the absolute best product, and then 758 00:34:24,880 --> 00:34:27,040 Speaker 1: our job was to go build an end to end 759 00:34:27,040 --> 00:34:30,960 Speaker 1: consumer experience around it so that consumers, again, once they 760 00:34:31,000 --> 00:34:33,920 Speaker 1: came into the brand, they loved it and they were 761 00:34:33,920 --> 00:34:35,600 Speaker 1: never going to churn like they were never going to 762 00:34:35,640 --> 00:34:37,919 Speaker 1: stop using their product, and they were going to refer 763 00:34:38,000 --> 00:34:40,960 Speaker 1: their friends. And so if I think about Gotham, we 764 00:34:41,120 --> 00:34:44,400 Speaker 1: have part of what attracted us to the investment in 765 00:34:44,480 --> 00:34:48,239 Speaker 1: the NWSL is that it is the best product on 766 00:34:48,320 --> 00:34:50,400 Speaker 1: the field. We have the best players in the world. 767 00:34:50,680 --> 00:34:52,879 Speaker 1: We have the best product, particularly Gotham. 768 00:34:52,640 --> 00:34:53,160 Speaker 2: On the field. 769 00:34:53,719 --> 00:34:56,880 Speaker 1: Now we need to go create a fan experience around 770 00:34:56,920 --> 00:34:58,759 Speaker 1: that so that when you go to the stadium and 771 00:34:58,800 --> 00:35:01,080 Speaker 1: you go watch the players play, or your follow us 772 00:35:01,080 --> 00:35:03,920 Speaker 1: on social or you watch our content online, however you 773 00:35:03,960 --> 00:35:06,840 Speaker 1: engage with the brand, it's a great experience so that 774 00:35:07,000 --> 00:35:09,160 Speaker 1: you stay engaged and you want to tell your friends. 775 00:35:09,760 --> 00:35:13,480 Speaker 1: Second point is when we were building the Peloton brand, 776 00:35:13,560 --> 00:35:15,759 Speaker 1: it was really clear really early. You know, I would 777 00:35:15,800 --> 00:35:18,440 Speaker 1: meet people at cocktail parties and they'd say, I love Pelton, 778 00:35:18,719 --> 00:35:21,320 Speaker 1: I love Ali, love I love Pelton, I love Cody, 779 00:35:21,480 --> 00:35:23,719 Speaker 1: And it was really clear that your relationship with the 780 00:35:23,719 --> 00:35:25,279 Speaker 1: brand was through the instructors. 781 00:35:25,600 --> 00:35:27,520 Speaker 2: And so our job as marketers was to. 782 00:35:27,520 --> 00:35:30,719 Speaker 1: Help go build the instructors' brands and go amplify those 783 00:35:30,760 --> 00:35:33,680 Speaker 1: brands so that you continue we continue to build the 784 00:35:33,680 --> 00:35:35,480 Speaker 1: Peloton brand through those instructors. 785 00:35:36,080 --> 00:35:37,120 Speaker 2: Same thing at Gotham. 786 00:35:37,200 --> 00:35:40,080 Speaker 1: When you think about women's soccer and you think about 787 00:35:40,480 --> 00:35:42,840 Speaker 1: you know, for people that are passionate about women's soccer, 788 00:35:43,120 --> 00:35:45,320 Speaker 1: you think about Ali Creeker, I should have worn my 789 00:35:45,360 --> 00:35:46,839 Speaker 1: Ally Creeker fan club shirt as. 790 00:35:46,800 --> 00:35:48,080 Speaker 2: I always say I should have done. 791 00:35:48,280 --> 00:35:50,800 Speaker 1: You think about Lynn Williams, you think about Midge Purce, 792 00:35:50,880 --> 00:35:54,160 Speaker 1: Rose Level. Those are the star we have stars. It 793 00:35:54,280 --> 00:35:57,000 Speaker 1: is our job now to go bill help them build 794 00:35:57,040 --> 00:35:58,799 Speaker 1: their brands. They've done a great job already, but help 795 00:35:58,840 --> 00:36:01,640 Speaker 1: them continue to go build the brands, which is going 796 00:36:01,680 --> 00:36:04,080 Speaker 1: to help the Gotham brand as well. And then the 797 00:36:04,120 --> 00:36:06,880 Speaker 1: third piece is community. I think for anyone that is 798 00:36:06,920 --> 00:36:09,400 Speaker 1: a part of the Peloton community. You know that you know, 799 00:36:09,440 --> 00:36:11,480 Speaker 1: you might have come in thinking you were buying a product, 800 00:36:11,680 --> 00:36:14,360 Speaker 1: but the reason you stay is because you join this community. 801 00:36:14,680 --> 00:36:16,440 Speaker 1: And whether you were in you know, the Moms of 802 00:36:16,480 --> 00:36:20,279 Speaker 1: Peloton or my husband loves the straight Guys who love 803 00:36:20,360 --> 00:36:23,840 Speaker 1: Cody subgroup, there's you know, there's a there's a wide 804 00:36:23,920 --> 00:36:28,000 Speaker 1: range of groups. But really, the Peloton community is so 805 00:36:28,200 --> 00:36:30,680 Speaker 1: special and we have the opportunity to do the same 806 00:36:30,680 --> 00:36:33,759 Speaker 1: at Gotham. We have a really so I keep thinking 807 00:36:33,840 --> 00:36:36,000 Speaker 1: of it as like the world's best kept secret because 808 00:36:36,239 --> 00:36:39,120 Speaker 1: the fans that are a part of Gotham are so loyal. 809 00:36:39,200 --> 00:36:41,960 Speaker 1: We have such an active fan fan supporter group in 810 00:36:42,000 --> 00:36:44,920 Speaker 1: Cloud nine, such an active fan base, but it's small 811 00:36:45,200 --> 00:36:47,840 Speaker 1: and it is our job, again as marketers, as owners, 812 00:36:48,200 --> 00:36:51,080 Speaker 1: is to go build that community and get people to 813 00:36:51,280 --> 00:36:53,920 Speaker 1: and create a community experience so that when you become 814 00:36:53,960 --> 00:36:56,239 Speaker 1: a fan of Gotham, you're not just a fan of 815 00:36:56,280 --> 00:36:59,279 Speaker 1: the product on the field, you are really joining a community. 816 00:37:00,080 --> 00:37:02,240 Speaker 1: We're going to take a short break for some ads. 817 00:37:06,960 --> 00:37:09,720 Speaker 1: Now back to the show. You were on a panel 818 00:37:09,800 --> 00:37:12,399 Speaker 1: last week at the Female Founder's Fund with with Ali 819 00:37:12,440 --> 00:37:16,400 Speaker 1: Kreeger and the commissioner of the WNBA, which was super 820 00:37:16,440 --> 00:37:19,680 Speaker 1: interesting to hear, and she said something that I wrote. 821 00:37:19,480 --> 00:37:21,120 Speaker 2: Down, so I'm pulling it up from my notes. 822 00:37:21,400 --> 00:37:24,200 Speaker 1: She said, you need three things to really create a league. 823 00:37:24,239 --> 00:37:29,680 Speaker 1: You need name recognition, you need games of consequences, and 824 00:37:29,719 --> 00:37:34,000 Speaker 1: you need rivalries. How does that hit for you, Like, 825 00:37:34,080 --> 00:37:35,520 Speaker 1: do you think we're doing those things. 826 00:37:35,360 --> 00:37:36,440 Speaker 2: Or do you need different things. 827 00:37:36,840 --> 00:37:39,680 Speaker 1: Name recognition you're definitely working on by building the brands. 828 00:37:40,480 --> 00:37:43,840 Speaker 1: Name recognition we are working on every single day. You 829 00:37:43,880 --> 00:37:47,080 Speaker 1: need games of consequence. So interestingly, so we were actually 830 00:37:47,120 --> 00:37:49,880 Speaker 1: we got some eked into the playoffs, so it was 831 00:37:49,920 --> 00:37:53,120 Speaker 1: at one point difference we've actually were at the game 832 00:37:53,400 --> 00:37:56,759 Speaker 1: that we tied, which we then we were all kind 833 00:37:56,760 --> 00:37:58,480 Speaker 1: of waiting around to see where we're where were we 834 00:37:58,520 --> 00:37:59,960 Speaker 1: going to fall in the playoff ranking whether or not 835 00:38:00,040 --> 00:38:01,600 Speaker 1: we even got into the playoffs. So we were the 836 00:38:01,640 --> 00:38:04,239 Speaker 1: sixth rank, the bottom ranked team, and then obviously we 837 00:38:04,320 --> 00:38:06,719 Speaker 1: ended up winning. So I think we have games of 838 00:38:06,800 --> 00:38:09,640 Speaker 1: consequence because that not in every lead you have the 839 00:38:09,680 --> 00:38:12,040 Speaker 1: sixth ranked team that ends up going to the championship 840 00:38:12,200 --> 00:38:14,880 Speaker 1: and winning, although the Giants did that two once. Anyway, 841 00:38:15,320 --> 00:38:17,400 Speaker 1: do we have rivalries, I think we're building them. I 842 00:38:17,400 --> 00:38:19,400 Speaker 1: think this is the you know, the league is so early. 843 00:38:20,120 --> 00:38:21,919 Speaker 1: There is a team in Washington and the Washington Spirit, 844 00:38:21,960 --> 00:38:23,400 Speaker 1: there's about to be a team in Boston. 845 00:38:23,760 --> 00:38:25,920 Speaker 2: We keep talking about this LA New York rivalry that 846 00:38:25,960 --> 00:38:26,800 Speaker 2: we have to have going. 847 00:38:27,080 --> 00:38:29,759 Speaker 1: But I think this is where, you know, joining the 848 00:38:29,880 --> 00:38:32,880 Speaker 1: NDWSLA is a little bit of like a startup slash 849 00:38:32,960 --> 00:38:35,880 Speaker 1: marketers dream because the world is our oyster. If we 850 00:38:35,920 --> 00:38:38,600 Speaker 1: want to go create rivalries, we can go do them. 851 00:38:38,880 --> 00:38:41,000 Speaker 1: That's still one thing I actually kind of wonder about 852 00:38:41,080 --> 00:38:43,040 Speaker 1: in all of those in that list that she came 853 00:38:43,120 --> 00:38:46,440 Speaker 1: up with, because part of what I love about it 854 00:38:46,480 --> 00:38:49,080 Speaker 1: is that everyone is not just metaphorically linking arms like 855 00:38:49,160 --> 00:38:52,760 Speaker 1: all rising tides lift all shits, like they are literally 856 00:38:52,800 --> 00:38:55,359 Speaker 1: linking arms like everybody in this league is helping each 857 00:38:55,400 --> 00:38:59,360 Speaker 1: other because we all have to succeed for anybody to succeed. 858 00:38:59,520 --> 00:39:02,560 Speaker 2: But don't we create rivalries out of that? Is my question? 859 00:39:02,760 --> 00:39:05,360 Speaker 1: Because people really like each other, do we need them? 860 00:39:05,719 --> 00:39:07,320 Speaker 1: You know it's funny that you said that, because I 861 00:39:07,360 --> 00:39:10,120 Speaker 1: actually would revisee. I think for Henny, I don't want 862 00:39:10,120 --> 00:39:11,960 Speaker 1: to dispute for her. I think that list makes sense. 863 00:39:12,040 --> 00:39:15,600 Speaker 1: I think what's been really interesting to be a part 864 00:39:15,600 --> 00:39:17,600 Speaker 1: of the league in the last few months is how 865 00:39:17,680 --> 00:39:21,680 Speaker 1: much we all Every owner around the table recognizes that 866 00:39:21,800 --> 00:39:24,919 Speaker 1: we will all succeed if the other succeed as well. 867 00:39:25,400 --> 00:39:27,920 Speaker 1: And there is this very you know, we debate at 868 00:39:27,960 --> 00:39:31,480 Speaker 1: the league level all the time. There are rivalries on 869 00:39:31,520 --> 00:39:35,000 Speaker 1: the field, but every single owner in that room will 870 00:39:35,080 --> 00:39:38,879 Speaker 1: say that Gotham will be better. When Bay has an 871 00:39:38,920 --> 00:39:42,560 Speaker 1: amazing opening night and sells out their stadium. 872 00:39:42,520 --> 00:39:43,360 Speaker 2: We are all. 873 00:39:43,440 --> 00:39:46,560 Speaker 1: You know, Chicago is better for the fact that Kansas 874 00:39:46,560 --> 00:39:48,160 Speaker 1: City was able to build their own stadium. 875 00:39:48,480 --> 00:39:51,360 Speaker 2: Every team will be will succeed. 876 00:39:51,400 --> 00:39:53,640 Speaker 1: I think that was why so many people were so excited, 877 00:39:53,840 --> 00:39:55,680 Speaker 1: so many that their owners were so excited about us 878 00:39:55,680 --> 00:39:58,600 Speaker 1: coming into Gotham because they recognize, again, in this really 879 00:39:58,640 --> 00:40:01,160 Speaker 1: strong media market of New York, we need to have 880 00:40:01,239 --> 00:40:03,480 Speaker 1: really strong ownership here and people that are going to 881 00:40:03,520 --> 00:40:05,640 Speaker 1: continue to fight for this league survival. So I think 882 00:40:05,680 --> 00:40:08,760 Speaker 1: there is this feeling around the league of the league's 883 00:40:08,760 --> 00:40:10,480 Speaker 1: in a really good place right now. It's so much 884 00:40:10,480 --> 00:40:12,359 Speaker 1: better than it's been in the past, but it's still 885 00:40:12,400 --> 00:40:14,320 Speaker 1: fragile and it's going to take all of us working 886 00:40:14,360 --> 00:40:17,480 Speaker 1: together to continue to ensure its success. What do you 887 00:40:17,520 --> 00:40:19,200 Speaker 1: think this feels like a crazy question of like what 888 00:40:19,239 --> 00:40:20,919 Speaker 1: do you think is next? Like I feel like you're 889 00:40:20,960 --> 00:40:22,239 Speaker 1: in the next but like what. 890 00:40:22,160 --> 00:40:24,920 Speaker 2: Do you think is next? Well, obviously, right now. 891 00:40:24,760 --> 00:40:27,399 Speaker 1: We are very heads down on Gotham, but I would 892 00:40:27,440 --> 00:40:30,160 Speaker 1: say I would love to at some point zoom out 893 00:40:30,400 --> 00:40:32,520 Speaker 1: and think about, you know, continue to and we are 894 00:40:32,560 --> 00:40:34,359 Speaker 1: still making investments out of Next three, so I would 895 00:40:34,400 --> 00:40:36,880 Speaker 1: kind of zoom back out to being the CEO and 896 00:40:36,880 --> 00:40:40,319 Speaker 1: founder of Next three and thinking about where are the 897 00:40:40,360 --> 00:40:44,200 Speaker 1: next great disruptions in sports? Obviously, again, we we've made 898 00:40:44,239 --> 00:40:45,920 Speaker 1: a big bed in women's soccer and we continue to 899 00:40:45,920 --> 00:40:47,640 Speaker 1: believe in it, but there are going to be others 900 00:40:47,640 --> 00:40:51,920 Speaker 1: and whether that's another sports team, whether that's another groundbreaking 901 00:40:51,960 --> 00:40:54,680 Speaker 1: technology on the fan development side or a media side, 902 00:40:54,800 --> 00:40:56,719 Speaker 1: we are going to continue to think about. I'm going 903 00:40:56,760 --> 00:40:59,279 Speaker 1: to continue to think about where are those disruptions and 904 00:40:59,320 --> 00:41:03,200 Speaker 1: what role do we want to play in building those disruptions. Okay, 905 00:41:03,200 --> 00:41:05,959 Speaker 1: so what can people expect going to Gotham this year 906 00:41:06,000 --> 00:41:08,480 Speaker 1: and how can they access all of those things? How 907 00:41:08,520 --> 00:41:11,200 Speaker 1: can they access it? Well, you can just go online 908 00:41:11,200 --> 00:41:14,279 Speaker 1: and buy a ticket. So the team plays at Red 909 00:41:14,280 --> 00:41:17,400 Speaker 1: Bull Arena in Harrison, New Jersey. It's very easy to 910 00:41:17,400 --> 00:41:18,880 Speaker 1: get to on the path if you're coming from New 911 00:41:18,960 --> 00:41:20,480 Speaker 1: York and want a judge of where you're coming from. 912 00:41:20,840 --> 00:41:23,400 Speaker 1: You can also watch games online. There's a couple of 913 00:41:23,440 --> 00:41:26,920 Speaker 1: media partners at ESPN, CBS, Amazon, Scripts and what can 914 00:41:26,960 --> 00:41:29,799 Speaker 1: you expect. So we've been really focused on improving the 915 00:41:29,800 --> 00:41:31,880 Speaker 1: fan experience, as I said before, because to me, that 916 00:41:31,960 --> 00:41:35,160 Speaker 1: really unlocks creating this great fan engagement that you will 917 00:41:35,160 --> 00:41:37,000 Speaker 1: then be once you come to a game. You will 918 00:41:37,040 --> 00:41:38,960 Speaker 1: become a fan if you have a great fan experience. 919 00:41:39,320 --> 00:41:41,839 Speaker 1: So TBD on what that looks like. We are still 920 00:41:41,880 --> 00:41:44,600 Speaker 1: figuring that all out, but we're really thinking about from 921 00:41:44,760 --> 00:41:46,480 Speaker 1: the moment you park your car, the moment you get 922 00:41:46,480 --> 00:41:49,239 Speaker 1: off the path to the moment you leave, how are 923 00:41:49,239 --> 00:41:53,239 Speaker 1: you engaged if you're whether you're a diehard soccer fan 924 00:41:53,320 --> 00:41:56,719 Speaker 1: and you're dying to get Rose Level's a autograph, or 925 00:41:56,760 --> 00:41:59,200 Speaker 1: you are a new tot sport and just learning. What 926 00:41:59,320 --> 00:42:02,040 Speaker 1: is your experience at the stadium? How easy is it? 927 00:42:02,120 --> 00:42:02,319 Speaker 1: You know? 928 00:42:02,360 --> 00:42:03,800 Speaker 2: What are you doing pregame? 929 00:42:03,880 --> 00:42:07,520 Speaker 1: Are you maybe making some signs not to throw some 930 00:42:07,840 --> 00:42:09,360 Speaker 1: sprinkles of what might come? 931 00:42:09,960 --> 00:42:13,319 Speaker 2: Is there are there some tattoos maybe you can do? 932 00:42:13,480 --> 00:42:15,319 Speaker 1: So figuring all that out, but like, what is that 933 00:42:15,320 --> 00:42:18,479 Speaker 1: pre game experience, and then how is your experience within 934 00:42:18,520 --> 00:42:19,799 Speaker 1: the game, what does that look like? 935 00:42:19,920 --> 00:42:22,279 Speaker 2: And then how do you leave and what you know? 936 00:42:22,360 --> 00:42:24,920 Speaker 1: Importantly, again as a tech person, like what is the 937 00:42:24,960 --> 00:42:27,000 Speaker 1: feedback loop for us to continue to get better? And 938 00:42:27,000 --> 00:42:29,360 Speaker 1: how are we getting feedback from fans so that we 939 00:42:29,440 --> 00:42:31,120 Speaker 1: continue to improve game after game. 940 00:42:31,719 --> 00:42:32,520 Speaker 2: One of the things that I. 941 00:42:32,520 --> 00:42:35,280 Speaker 1: Keep saying to people is that going to sporting events 942 00:42:35,360 --> 00:42:38,600 Speaker 1: as a family is such an important core memory for people, 943 00:42:38,640 --> 00:42:40,000 Speaker 1: Like people love to have it as part of their 944 00:42:40,000 --> 00:42:43,400 Speaker 1: family tradition, but regularly going to sporting events as a 945 00:42:43,400 --> 00:42:46,720 Speaker 1: family of four is becoming wildly unaffordable, and so people 946 00:42:46,760 --> 00:42:49,480 Speaker 1: do it once once a year. Like maybe if that 947 00:42:50,320 --> 00:42:52,240 Speaker 1: this is still one of those things that you could 948 00:42:52,520 --> 00:42:55,880 Speaker 1: be together regularly at, Like I think that, and and 949 00:42:56,120 --> 00:42:57,879 Speaker 1: I kind of feel like that that comes up because 950 00:42:57,880 --> 00:42:59,600 Speaker 1: people say like, oh, I can't wait to take my daughters, 951 00:42:59,600 --> 00:43:02,400 Speaker 1: and it's like, yes, take your daughters and take your sons, 952 00:43:03,160 --> 00:43:05,879 Speaker 1: Like this is a professional sports experience that your family 953 00:43:05,920 --> 00:43:06,800 Speaker 1: can experience together. 954 00:43:07,120 --> 00:43:07,799 Speaker 2: Absolutely. 955 00:43:07,880 --> 00:43:10,360 Speaker 1: That was one of the things when we first the 956 00:43:10,400 --> 00:43:13,040 Speaker 1: first game we went to, I brought THEO, our six 957 00:43:13,120 --> 00:43:13,640 Speaker 1: year old son. 958 00:43:13,680 --> 00:43:15,800 Speaker 2: I guess yeah, I think of six. And you know, 959 00:43:15,840 --> 00:43:17,760 Speaker 2: we're sitting there like, oh my god, this is so cool. 960 00:43:18,480 --> 00:43:21,239 Speaker 1: People are screaming and they're cheering, and I look over 961 00:43:21,239 --> 00:43:22,399 Speaker 1: at THEO and I'm like, cut THEO. 962 00:43:22,600 --> 00:43:24,279 Speaker 2: And he's a huge NFL fan. 963 00:43:24,520 --> 00:43:28,120 Speaker 1: I'm like, THEO, these people are here screaming and cheering, 964 00:43:28,239 --> 00:43:29,680 Speaker 1: just like in a Giant's game, but they're cheering for 965 00:43:29,719 --> 00:43:31,160 Speaker 1: a women's soccer game. 966 00:43:31,239 --> 00:43:33,640 Speaker 2: And he was like, I know. And I was like, no, no, 967 00:43:33,800 --> 00:43:37,120 Speaker 2: it's a women's game. And he was like, no, I know. 968 00:43:37,440 --> 00:43:40,560 Speaker 1: Like I'm watching what's happening, and I think for it 969 00:43:40,640 --> 00:43:42,600 Speaker 1: gave me so much hope. 970 00:43:42,320 --> 00:43:44,480 Speaker 2: And gave me It made me realize how big of 971 00:43:44,480 --> 00:43:45,440 Speaker 2: an opportunity this is. 972 00:43:45,480 --> 00:43:48,520 Speaker 1: That this is not not Yes, it is important that 973 00:43:48,560 --> 00:43:50,919 Speaker 1: we are creating role models for young girls that don't 974 00:43:50,960 --> 00:43:54,320 Speaker 1: necessarily have them in professional sports today. That's incredibly important. 975 00:43:54,560 --> 00:43:56,960 Speaker 1: But this is not just a sport for women. This 976 00:43:57,040 --> 00:43:59,600 Speaker 1: is a sport that they Again, these players are the 977 00:43:59,600 --> 00:44:02,080 Speaker 1: best at what they do. This is a sport that 978 00:44:02,200 --> 00:44:05,600 Speaker 1: is appealing to all types of people, men, women, however you. 979 00:44:05,600 --> 00:44:09,080 Speaker 2: Identify, this is a sport for you, because. 980 00:44:08,680 --> 00:44:11,600 Speaker 1: Again, we have the best product on the field and 981 00:44:11,680 --> 00:44:14,240 Speaker 1: that gives me so much hope for what this sport 982 00:44:14,280 --> 00:44:17,160 Speaker 1: can do and where this league can go, because we 983 00:44:17,200 --> 00:44:21,720 Speaker 1: are really building an incredible both you know team at Gotham, 984 00:44:21,719 --> 00:44:23,040 Speaker 1: but also a league nationally. 985 00:44:23,880 --> 00:44:26,040 Speaker 2: And the point about like not like our kids. 986 00:44:25,840 --> 00:44:30,320 Speaker 1: Generation, not realizing that being an exceptional women's team hasn't 987 00:44:30,320 --> 00:44:30,640 Speaker 1: been the. 988 00:44:30,600 --> 00:44:32,759 Speaker 2: Norm thus far will be the norm. It is now. 989 00:44:32,800 --> 00:44:35,440 Speaker 1: But I keep a box of Gotham shirts and hats 990 00:44:35,440 --> 00:44:36,840 Speaker 1: in the trunk of the cars so I can just 991 00:44:36,960 --> 00:44:38,879 Speaker 1: give them out to people as we're going, so we can. 992 00:44:38,800 --> 00:44:41,359 Speaker 2: You know, get those fans one by one, get those 993 00:44:41,440 --> 00:44:43,080 Speaker 2: fans anywhere exactly. 994 00:44:42,719 --> 00:44:46,000 Speaker 1: Get those fans anywhere we can and Doane ask me 995 00:44:46,040 --> 00:44:47,640 Speaker 1: why we're doing it, And the other day he was like, 996 00:44:48,040 --> 00:44:50,200 Speaker 1: but what if they already have a women's soccer team 997 00:44:50,239 --> 00:44:52,279 Speaker 1: that they like, And I was like, well, we'll cross 998 00:44:52,320 --> 00:44:53,399 Speaker 1: that bridge when we come to it. 999 00:44:53,680 --> 00:44:56,640 Speaker 2: Amazing problem to have. Then, I guess we have a rivalry. 1000 00:44:56,960 --> 00:44:59,879 Speaker 1: Because you're looking for a rivalry, You've just found it, 1001 00:45:00,000 --> 00:45:01,960 Speaker 1: you know, we just found no arrival with that will 1002 00:45:02,000 --> 00:45:03,799 Speaker 1: be a great problem. If we can come to that, 1003 00:45:03,880 --> 00:45:08,000 Speaker 1: maybe they'll consider too women's soccer teams. So what is 1004 00:45:08,040 --> 00:45:10,000 Speaker 1: one thing that at the time, you saw as like 1005 00:45:10,040 --> 00:45:12,880 Speaker 1: a total low, and you saw it, I'm never going 1006 00:45:12,960 --> 00:45:16,040 Speaker 1: to get myself out of this, And then now in retrospect, 1007 00:45:16,120 --> 00:45:17,440 Speaker 1: you look back at it and you see it as 1008 00:45:17,480 --> 00:45:18,440 Speaker 1: having really launched you. 1009 00:45:19,000 --> 00:45:20,759 Speaker 2: I already told you when the entire world left to 1010 00:45:20,800 --> 00:45:22,399 Speaker 2: my commercial, that was a low. 1011 00:45:23,200 --> 00:45:26,840 Speaker 1: I had always dreamed of working in sports and working 1012 00:45:26,840 --> 00:45:29,759 Speaker 1: at the Giants. It was something from when our grandfather 1013 00:45:29,960 --> 00:45:32,920 Speaker 1: got involved with the team thirty plus years ago. He 1014 00:45:32,960 --> 00:45:34,840 Speaker 1: was such a role model to me, and I really 1015 00:45:34,880 --> 00:45:38,239 Speaker 1: saw myself filling his shoes one day and going to 1016 00:45:38,280 --> 00:45:41,360 Speaker 1: work with the team, and that being kind of, you know, 1017 00:45:41,400 --> 00:45:44,120 Speaker 1: my life dream to I worked in marketing because I 1018 00:45:44,120 --> 00:45:44,600 Speaker 1: wanted to do that. 1019 00:45:44,640 --> 00:45:45,439 Speaker 2: I went to business school. 1020 00:45:45,480 --> 00:45:48,920 Speaker 1: That's what I wrote my business school essay application essay about. 1021 00:45:49,239 --> 00:45:51,360 Speaker 1: And then I actually had an opportunity to do some 1022 00:45:51,480 --> 00:45:56,160 Speaker 1: consulting work with the team after I left PEPSI, after 1023 00:45:56,160 --> 00:45:59,280 Speaker 1: I had my first child, and it was not great, 1024 00:46:00,040 --> 00:46:02,920 Speaker 1: and I had this feeling and I would say it 1025 00:46:02,960 --> 00:46:06,120 Speaker 1: wasn't great. I sort of felt like I was, you know, 1026 00:46:06,239 --> 00:46:08,520 Speaker 1: wasn't an employee or was I an owner. I felt 1027 00:46:08,520 --> 00:46:10,279 Speaker 1: like I didn't quite fit in. I felt like my 1028 00:46:10,360 --> 00:46:16,439 Speaker 1: ideas weren't totally valued. And I had this real crisis 1029 00:46:16,560 --> 00:46:21,000 Speaker 1: of like, my entire career, from my college essay to 1030 00:46:21,160 --> 00:46:23,640 Speaker 1: my jobs out of college, to business school to post 1031 00:46:23,640 --> 00:46:29,520 Speaker 1: business school, was all very linearly trying to hit that goal, 1032 00:46:30,239 --> 00:46:33,320 Speaker 1: and now I don't know that that's the goal I want. 1033 00:46:34,040 --> 00:46:37,520 Speaker 1: And I had this real moment of like, I don't 1034 00:46:37,520 --> 00:46:40,080 Speaker 1: even know what I like. I only know how to 1035 00:46:40,200 --> 00:46:42,520 Speaker 1: follow the path that I'm on, Like I don't actually 1036 00:46:42,520 --> 00:46:44,080 Speaker 1: you know. People would say like, but what do you like? 1037 00:46:44,160 --> 00:46:45,799 Speaker 1: What are you passionate about? And I was like, I'm 1038 00:46:45,800 --> 00:46:47,879 Speaker 1: not passionate about anything. I'm passionate about following the path 1039 00:46:47,920 --> 00:46:51,680 Speaker 1: that I'm on. And that was a really scary moment 1040 00:46:51,760 --> 00:46:54,520 Speaker 1: for me. And it's actually how I ended up at Peloton. 1041 00:46:54,960 --> 00:46:57,000 Speaker 1: I never thought that i'd go to a startup, but 1042 00:46:57,200 --> 00:47:00,439 Speaker 1: my friend from business school actually interviewed for the job 1043 00:47:00,440 --> 00:47:03,080 Speaker 1: that I ended up taking. That sounded like I took 1044 00:47:03,120 --> 00:47:04,040 Speaker 1: it from her. I did to take it for her. 1045 00:47:04,080 --> 00:47:06,000 Speaker 1: It wasn't the right fit for her, but she interviewed 1046 00:47:06,040 --> 00:47:07,279 Speaker 1: for the job and then she was like, it's not 1047 00:47:07,360 --> 00:47:09,120 Speaker 1: right for me. I think it's I think you would 1048 00:47:09,160 --> 00:47:11,640 Speaker 1: like it. And I and I remember walking in Central 1049 00:47:11,640 --> 00:47:13,800 Speaker 1: park with her, I with like a stroller with Penelope, 1050 00:47:14,160 --> 00:47:16,560 Speaker 1: and I was like, I don't know, Like I love fitness, 1051 00:47:16,600 --> 00:47:17,759 Speaker 1: but it's not what I think I'm going to do 1052 00:47:17,800 --> 00:47:19,320 Speaker 1: with my life, and I don't really know if I 1053 00:47:19,360 --> 00:47:21,879 Speaker 1: want to be working full time right now. And it 1054 00:47:21,960 --> 00:47:26,080 Speaker 1: really opened the door to this role, which I think 1055 00:47:26,160 --> 00:47:29,840 Speaker 1: completely changed my trajectory and gave me so much confidence 1056 00:47:29,840 --> 00:47:32,319 Speaker 1: to be able to now, which you know, many years later, 1057 00:47:32,440 --> 00:47:35,399 Speaker 1: do what I'm doing now. But I only got there, 1058 00:47:35,440 --> 00:47:37,560 Speaker 1: I think because I felt like I kind of got 1059 00:47:37,600 --> 00:47:39,400 Speaker 1: to a dead end of the path that I had 1060 00:47:39,440 --> 00:47:41,759 Speaker 1: been on before and had to kind of take a 1061 00:47:41,760 --> 00:47:44,040 Speaker 1: few steps back to say like, Okay, what's a new 1062 00:47:44,080 --> 00:47:46,560 Speaker 1: path that I can go find. Yeah, I don't think 1063 00:47:46,560 --> 00:47:48,680 Speaker 1: you ever would have considered a startup had you not 1064 00:47:48,800 --> 00:47:51,319 Speaker 1: been like up against the wall. No, you're not a 1065 00:47:51,320 --> 00:47:53,520 Speaker 1: startup kind of goal. No, I know, And every time 1066 00:47:53,680 --> 00:47:54,960 Speaker 1: I felt like I was kind of faking it. The 1067 00:47:55,000 --> 00:47:56,680 Speaker 1: whole time I was at Pelton, I'm like, yeah, I'm 1068 00:47:56,719 --> 00:47:59,160 Speaker 1: so cool and a hip and downtown. 1069 00:48:00,160 --> 00:48:01,960 Speaker 2: And risky, which I'm not. 1070 00:48:03,520 --> 00:48:05,759 Speaker 1: But yes, No, I felt like the only reason I 1071 00:48:05,880 --> 00:48:07,920 Speaker 1: got there is because I felt like I had to, 1072 00:48:08,000 --> 00:48:09,600 Speaker 1: you know, the path I was on wasn't what I 1073 00:48:09,640 --> 00:48:12,000 Speaker 1: thought it was going to be, so I felt like 1074 00:48:12,000 --> 00:48:14,400 Speaker 1: I had to kind of reevaluate. Yeah, I mean I 1075 00:48:14,400 --> 00:48:17,279 Speaker 1: feel like that's essentially the thesis of this whole show. 1076 00:48:17,440 --> 00:48:20,480 Speaker 1: Like we only can get to the like people look 1077 00:48:20,520 --> 00:48:22,560 Speaker 1: at successes and like, of course you're a success. Of 1078 00:48:22,600 --> 00:48:24,239 Speaker 1: course your success. You did all these things. Of course 1079 00:48:24,280 --> 00:48:26,799 Speaker 1: your success, And it's like, well, I had to have 1080 00:48:26,880 --> 00:48:29,640 Speaker 1: done all of these things and had all these experiences 1081 00:48:29,680 --> 00:48:32,920 Speaker 1: and a lot of rejections and disappointments to be able 1082 00:48:32,960 --> 00:48:35,239 Speaker 1: to open up these new doors, to be able to 1083 00:48:35,239 --> 00:48:37,680 Speaker 1: have this varied career and like, get me to be 1084 00:48:37,800 --> 00:48:38,960 Speaker 1: in the best position I could be. 1085 00:48:39,000 --> 00:48:42,080 Speaker 2: To be in this job right now. Yes, absolutely, Thank you, keV. 1086 00:48:42,160 --> 00:48:44,080 Speaker 2: Thanks for coming to she Pivns is so much fun. 1087 00:48:46,880 --> 00:48:50,240 Speaker 1: Don't miss the Gotham FC games this season. Both Carolyn 1088 00:48:50,239 --> 00:48:52,560 Speaker 1: and I will be there cheering on the bats. So 1089 00:48:52,680 --> 00:48:55,280 Speaker 1: be sure to subscribe to our newsletter a she Pivots 1090 00:48:55,320 --> 00:48:58,360 Speaker 1: the podcast dot com to get our she Pivots discount 1091 00:48:58,400 --> 00:49:02,160 Speaker 1: code for tickets for all Gotham games this season. Thanks 1092 00:49:02,160 --> 00:49:05,280 Speaker 1: for listening to this candid convo episode of she Pivots. 1093 00:49:05,880 --> 00:49:09,360 Speaker 1: Check back in weekly for more conversations with inspiring women. 1094 00:49:10,120 --> 00:49:12,960 Speaker 1: To learn more about our guests, follow us on Instagram 1095 00:49:12,960 --> 00:49:16,000 Speaker 1: at she pivots the podcast. Leave us a rating and 1096 00:49:16,080 --> 00:49:18,480 Speaker 1: comment if you enjoyed this episode to help others. 1097 00:49:18,320 --> 00:49:18,880 Speaker 2: Learn about it. 1098 00:49:19,440 --> 00:49:23,120 Speaker 1: Talk to you next week. Special thanks to the she 1099 00:49:23,320 --> 00:49:28,040 Speaker 1: pivots team. Executive producer Emily eda Velosk, Associate producer and 1100 00:49:28,120 --> 00:49:33,360 Speaker 1: social media connoisseur Hannah Cousins, Research director Christine Dickinson, Events 1101 00:49:33,360 --> 00:49:37,400 Speaker 1: and Logistics coordinator Madeline Sonoviak, and audio editor and mixer 1102 00:49:37,600 --> 00:49:41,480 Speaker 1: Nina pollock I endorse she pivots