1 00:00:02,400 --> 00:00:06,560 Speaker 1: This is Masters in Business with Barry Riddholts on Bloomberg 2 00:00:06,680 --> 00:00:12,119 Speaker 1: Radio this weekend. On the podcast, I have an extra 3 00:00:12,200 --> 00:00:15,000 Speaker 1: special guest. Her name is ivy's Elman, and I have 4 00:00:15,080 --> 00:00:18,320 Speaker 1: been following her research and writing for the better part 5 00:00:18,440 --> 00:00:22,320 Speaker 1: of a decade plus. UH. She has had a series 6 00:00:22,400 --> 00:00:27,920 Speaker 1: of phenomenal calls within various aspects of the real estate industry, 7 00:00:27,960 --> 00:00:33,280 Speaker 1: be it the home builders, the mortgage originators, the credit underwriters. 8 00:00:34,000 --> 00:00:38,800 Speaker 1: She is definitely a contrarian. She is somebody who is 9 00:00:39,400 --> 00:00:43,080 Speaker 1: extremely astute as to the economic cycle and how it 10 00:00:43,120 --> 00:00:48,960 Speaker 1: affects housing. If you are at all interested in real estate, 11 00:00:49,080 --> 00:00:54,400 Speaker 1: credit homes, both single family and multi family, and all 12 00:00:54,440 --> 00:00:59,720 Speaker 1: of the latest innovations in either technology or UH financial 13 00:00:59,760 --> 00:01:03,880 Speaker 1: and sations and financing of of especially from the private 14 00:01:03,880 --> 00:01:06,880 Speaker 1: equity side. We we just spend some time talking about 15 00:01:07,680 --> 00:01:11,920 Speaker 1: I buying the instantaneous buyers that have appeared that facilitate 16 00:01:12,680 --> 00:01:15,959 Speaker 1: transactions of sellers. I think you're gonna find this conversation 17 00:01:16,600 --> 00:01:20,560 Speaker 1: filled with wonky goodness. So, with no further delay, my 18 00:01:20,720 --> 00:01:26,880 Speaker 1: conversation with real estate and equity analyst expert Ivy Selman. 19 00:01:30,959 --> 00:01:33,919 Speaker 1: I'm Barry rit Halts. You're listening to Masters in Business 20 00:01:33,959 --> 00:01:37,880 Speaker 1: on Bloomberg Radio. My special guest this week is Ivy Zellman. 21 00:01:38,319 --> 00:01:42,440 Speaker 1: She is the CEO and founder of Zellman and Associates, 22 00:01:42,480 --> 00:01:47,400 Speaker 1: a boutique research firm focusing exclusively on the housing industry. 23 00:01:47,760 --> 00:01:52,000 Speaker 1: She is an institutional investor, Hall of Fame Equity Analyst 24 00:01:52,480 --> 00:01:55,840 Speaker 1: UH The All American Research Team Rankings placed Ivy and 25 00:01:55,880 --> 00:02:00,120 Speaker 1: her team with eleven first place rankings between nineteen Then 26 00:02:00,160 --> 00:02:04,520 Speaker 1: you know and and I V. S Ellman. Welcome to Bloomberg. 27 00:02:04,800 --> 00:02:07,040 Speaker 1: Thank you for having me. Very so you cover one 28 00:02:07,040 --> 00:02:10,800 Speaker 1: of my very favorite areas because it's so fascinating, especially 29 00:02:11,480 --> 00:02:17,520 Speaker 1: in the United States, housing, the pursuit, construction, financing of it. 30 00:02:18,360 --> 00:02:21,440 Speaker 1: Let's talk about the early days of your career and 31 00:02:21,440 --> 00:02:25,440 Speaker 1: how you became a housing analysts. You began on Wall 32 00:02:25,480 --> 00:02:30,400 Speaker 1: Street that about rights right? What path led you there? Well, 33 00:02:30,440 --> 00:02:34,800 Speaker 1: actually I didn't start out interested in housing admittedly. UM. 34 00:02:34,840 --> 00:02:39,520 Speaker 1: I was UM really focused as an undergrad on accounting 35 00:02:39,680 --> 00:02:42,680 Speaker 1: and I was working UM at Arthur Young now Ernst 36 00:02:42,720 --> 00:02:45,520 Speaker 1: and Young, going to night school. So I went to 37 00:02:45,600 --> 00:02:48,840 Speaker 1: undergrad for six years and during the time that I 38 00:02:48,919 --> 00:02:52,160 Speaker 1: was studying at George Mason University and working in Ernst 39 00:02:52,200 --> 00:02:54,880 Speaker 1: and young as an accounty major. I was asking a 40 00:02:54,919 --> 00:02:57,320 Speaker 1: lot of these accountants that I worked with, do you 41 00:02:57,360 --> 00:03:00,720 Speaker 1: like what you do? And they hated it. They almost 42 00:03:01,040 --> 00:03:03,679 Speaker 1: universally everyone I talked with said you don't want to 43 00:03:03,680 --> 00:03:05,720 Speaker 1: be an accountant. So I was like, well, what should 44 00:03:05,720 --> 00:03:08,200 Speaker 1: I do? And they basically all said, go get a 45 00:03:08,240 --> 00:03:10,280 Speaker 1: job in Wall Street? And I'm like, what does that mean? 46 00:03:10,320 --> 00:03:13,840 Speaker 1: Because at George Mason, Wall Street firms didn't recruit students there, 47 00:03:14,320 --> 00:03:16,840 Speaker 1: so I had to network and knock on doors, and 48 00:03:16,880 --> 00:03:19,560 Speaker 1: eventually it led me to Wall Street, where I got 49 00:03:19,560 --> 00:03:22,680 Speaker 1: a job at Solomon Brothers in investment banking and I 50 00:03:22,800 --> 00:03:25,520 Speaker 1: was there for a two year stint as an investment 51 00:03:25,520 --> 00:03:29,359 Speaker 1: banking analysts prior to be coming in going into equity research. 52 00:03:29,480 --> 00:03:34,720 Speaker 1: And so well told you were there from nine about right, Yeah, 53 00:03:34,920 --> 00:03:38,800 Speaker 1: kind of overlapping with the Michael Lewis Liars Poker era, 54 00:03:39,240 --> 00:03:41,680 Speaker 1: one of my favorite books. But so that that is 55 00:03:41,920 --> 00:03:46,920 Speaker 1: a very much a male dominated period in Wall Street. 56 00:03:47,280 --> 00:03:51,000 Speaker 1: Not that Wall Street has has really done enough to 57 00:03:51,000 --> 00:03:54,360 Speaker 1: to even the gender levels, but back in the nineties 58 00:03:54,440 --> 00:03:56,720 Speaker 1: that had to be kind of a wild place to work. 59 00:03:57,600 --> 00:03:59,960 Speaker 1: It was a lot of fun, I think starting out 60 00:04:00,000 --> 00:04:02,920 Speaker 1: out first being in a class because I was in 61 00:04:02,920 --> 00:04:05,360 Speaker 1: a training program. I think I was one of three 62 00:04:05,640 --> 00:04:09,000 Speaker 1: women of seventy kids, and we were all there for 63 00:04:09,040 --> 00:04:11,440 Speaker 1: two years. I was intimidated because most of them were 64 00:04:11,840 --> 00:04:13,920 Speaker 1: from the Ivy League, and so I initially not even 65 00:04:13,960 --> 00:04:16,240 Speaker 1: being just a woman, but just you know, having from 66 00:04:16,320 --> 00:04:19,360 Speaker 1: a state university. UM. But you know, once you're once 67 00:04:19,400 --> 00:04:21,320 Speaker 1: you're there, you know, you put your head down, you 68 00:04:21,400 --> 00:04:24,800 Speaker 1: work hard, and it was really just about proving myself 69 00:04:25,040 --> 00:04:28,200 Speaker 1: and as working hard as I can. So I think 70 00:04:28,240 --> 00:04:31,159 Speaker 1: that today I look back on that time and I 71 00:04:31,200 --> 00:04:33,880 Speaker 1: had a lot of fun, but it was about just 72 00:04:34,160 --> 00:04:37,160 Speaker 1: you know, execution and working as hard as you can 73 00:04:37,200 --> 00:04:41,360 Speaker 1: to prove yourself. So how did you transition from investment 74 00:04:41,400 --> 00:04:44,920 Speaker 1: banking analysts to housing analysts? After two years you're out 75 00:04:44,920 --> 00:04:47,240 Speaker 1: of a job, which you know that's the case when 76 00:04:47,240 --> 00:04:50,160 Speaker 1: you took the job. It's a it's a two year lifespan. 77 00:04:50,200 --> 00:04:53,560 Speaker 1: It's a two year lifespan, and most of the seventy 78 00:04:53,640 --> 00:04:55,920 Speaker 1: odd plus or minus will go on to get their 79 00:04:56,040 --> 00:04:58,520 Speaker 1: m b A and then return, you know, back to 80 00:04:58,560 --> 00:05:01,920 Speaker 1: Wall Street. And because I had student loans already through 81 00:05:02,000 --> 00:05:06,360 Speaker 1: undergrad and unfortunately didn't want to take on the responsibility 82 00:05:06,440 --> 00:05:08,599 Speaker 1: or go back to school after six years. I just 83 00:05:08,680 --> 00:05:10,920 Speaker 1: was looking for a job to pay my rent. And 84 00:05:11,000 --> 00:05:14,120 Speaker 1: internally we had something called the you know, the Treasury 85 00:05:14,120 --> 00:05:17,800 Speaker 1: scandal going on at that time, and unfortunately John good 86 00:05:17,839 --> 00:05:20,680 Speaker 1: Friend and the firm was in turmoil. So a lot 87 00:05:20,680 --> 00:05:23,080 Speaker 1: of people period with Warren Buffett came in and right 88 00:05:23,400 --> 00:05:26,480 Speaker 1: the ship pretty much. And prior to Warren Buffett writing 89 00:05:26,480 --> 00:05:28,560 Speaker 1: the Ship, the view was there, you know, the lights 90 00:05:28,560 --> 00:05:30,680 Speaker 1: were going to go out at Solomon and a lot 91 00:05:30,680 --> 00:05:33,279 Speaker 1: of people were leaving, and there was an opportunity that 92 00:05:33,360 --> 00:05:36,240 Speaker 1: opened up in in equity research, in the housing space 93 00:05:36,320 --> 00:05:39,800 Speaker 1: and the actually in corporate finance. I worked in Transportation group, 94 00:05:39,839 --> 00:05:43,359 Speaker 1: and gentleman by the name of Julius Maldudas, which is 95 00:05:43,400 --> 00:05:46,440 Speaker 1: a famous airline analyst, he's like, you should go work 96 00:05:46,440 --> 00:05:49,760 Speaker 1: in equity research, you know, and and go help them. 97 00:05:50,000 --> 00:05:52,480 Speaker 1: So I got a job with his recommendation as an 98 00:05:52,480 --> 00:05:56,719 Speaker 1: associate in the UM. At that time, it was Bruce 99 00:05:56,800 --> 00:06:01,120 Speaker 1: Harding who covered S n L's and Fanny Freddie, and 100 00:06:01,160 --> 00:06:04,400 Speaker 1: he was picking up homebuilding and housing as a favor 101 00:06:04,760 --> 00:06:07,600 Speaker 1: because Bob Bishop quit said I'm out of here, as 102 00:06:07,800 --> 00:06:12,000 Speaker 1: many other people were quitting, so I came an associate, 103 00:06:12,080 --> 00:06:13,560 Speaker 1: and I was just happy to have a job. People 104 00:06:13,680 --> 00:06:16,160 Speaker 1: like you don't want to be an equity research analyst. 105 00:06:16,480 --> 00:06:19,680 Speaker 1: They're just like monkeys. They just companies talma to write 106 00:06:19,720 --> 00:06:22,240 Speaker 1: and and I just wanted to get a job and 107 00:06:22,400 --> 00:06:25,120 Speaker 1: stay at the firm, and and there there, there you 108 00:06:25,160 --> 00:06:28,120 Speaker 1: have it. To be fair, some of them are not monkeys. 109 00:06:28,120 --> 00:06:33,080 Speaker 1: Some of them are insightful researchers who put forth intelligent, 110 00:06:33,920 --> 00:06:39,880 Speaker 1: um actionable wealth generating research. Absolutely agree with that, and 111 00:06:39,960 --> 00:06:42,200 Speaker 1: I certainly don't agree with the monkey comment, but it 112 00:06:42,279 --> 00:06:45,520 Speaker 1: was the beginning of now my nearly thirty year career 113 00:06:45,560 --> 00:06:48,680 Speaker 1: as an equity analyst. So not not as a monkey, 114 00:06:48,720 --> 00:06:52,120 Speaker 1: but but actually generating research. So so you're you're kind 115 00:06:52,120 --> 00:06:56,280 Speaker 1: of thrown into housing. How did you suddenly discover such 116 00:06:56,320 --> 00:06:59,760 Speaker 1: a proficiency for it? What made you so astute as 117 00:06:59,800 --> 00:07:03,280 Speaker 1: as someone without a background and housing going into that space? 118 00:07:03,800 --> 00:07:05,400 Speaker 1: You know, I think what I really loved about it 119 00:07:05,480 --> 00:07:08,679 Speaker 1: initially was the fact the challenge was to really find 120 00:07:08,720 --> 00:07:12,040 Speaker 1: ways to differentiate the work that I was doing. And 121 00:07:12,200 --> 00:07:14,760 Speaker 1: when you have a fragmented industry and housing is something 122 00:07:14,800 --> 00:07:17,360 Speaker 1: that you know, I could relate to lived in a home. 123 00:07:17,520 --> 00:07:20,800 Speaker 1: I like the housing market. It was really about finding 124 00:07:20,960 --> 00:07:24,840 Speaker 1: companies that were privately held that are in the business 125 00:07:24,880 --> 00:07:27,080 Speaker 1: of housing, whether they were a home builder or a 126 00:07:27,120 --> 00:07:31,080 Speaker 1: realtor like your mom, or building product manufacturer, and talking 127 00:07:31,120 --> 00:07:33,880 Speaker 1: to them about the business and learning from them, and 128 00:07:33,920 --> 00:07:37,640 Speaker 1: then you using that analysis to then try to correlate 129 00:07:38,240 --> 00:07:41,760 Speaker 1: or predict what public companies would do. Were other people 130 00:07:42,160 --> 00:07:44,560 Speaker 1: delving into private companies at that time as a way 131 00:07:44,560 --> 00:07:46,680 Speaker 1: to give them a little more color into what the 132 00:07:46,720 --> 00:07:50,440 Speaker 1: reality of the public situation was not that much, to 133 00:07:50,520 --> 00:07:52,560 Speaker 1: be honest with you, In fact, um not to give 134 00:07:52,680 --> 00:07:54,840 Speaker 1: too much credit to any one person, but it was 135 00:07:54,880 --> 00:07:57,680 Speaker 1: really I was assigned a buddy. Salomon Brothers decided that 136 00:07:57,720 --> 00:08:01,160 Speaker 1: a salesperson and analysts would become buddies and they would 137 00:08:01,160 --> 00:08:03,560 Speaker 1: work closely together for the younger Alice to learn from 138 00:08:03,600 --> 00:08:07,200 Speaker 1: the senior salesperson, and the senior salesperson really said, you know, 139 00:08:07,240 --> 00:08:09,400 Speaker 1: you need to go dig in the channel. You need 140 00:08:09,440 --> 00:08:12,880 Speaker 1: to find private companies. And that was really the direction 141 00:08:12,960 --> 00:08:15,360 Speaker 1: I went. Now, it just so happened I happened to 142 00:08:15,520 --> 00:08:19,040 Speaker 1: have married my buddy, but that's a longer story. But 143 00:08:19,560 --> 00:08:22,440 Speaker 1: my husband, David, really was the one who directed me 144 00:08:22,520 --> 00:08:25,480 Speaker 1: to go find private companies and that will really help 145 00:08:25,560 --> 00:08:29,920 Speaker 1: to ferentiate you. Quite fascinating. So let's talk a little 146 00:08:29,920 --> 00:08:33,760 Speaker 1: bit about Wall Street and housing. I think for the 147 00:08:33,800 --> 00:08:38,400 Speaker 1: most part, Wall Street has not done a distinguished job 148 00:08:38,600 --> 00:08:45,760 Speaker 1: covering housing in general, covering the retail and department store sector, um, 149 00:08:45,800 --> 00:08:51,720 Speaker 1: certainly the credit companies that are associated with residential housing. 150 00:08:52,640 --> 00:08:55,480 Speaker 1: What's your view is Wall Street? Am I overstanding this? 151 00:08:55,920 --> 00:08:58,480 Speaker 1: Or does Wall Street not do a great job getting 152 00:08:58,520 --> 00:09:03,240 Speaker 1: housing right? Well? You know, looking at really our our firm, 153 00:09:03,600 --> 00:09:06,040 Speaker 1: which um, we think we do get it right. You know, 154 00:09:06,080 --> 00:09:10,280 Speaker 1: what we've built has enabled us to really um differentiate 155 00:09:10,840 --> 00:09:16,520 Speaker 1: our overall views because we're dependent not upon what economists 156 00:09:16,559 --> 00:09:21,920 Speaker 1: are predicting or um other outside parties perspectives, meaning publicly 157 00:09:21,920 --> 00:09:25,280 Speaker 1: traded management teams telling them what they should do. We're 158 00:09:25,280 --> 00:09:28,800 Speaker 1: really going outside through our own network, which again we 159 00:09:29,320 --> 00:09:32,760 Speaker 1: channel check developed relationships. We have nearly a thousand companies 160 00:09:33,120 --> 00:09:36,760 Speaker 1: that are throughout what I call the housing ecosystem. Whether 161 00:09:36,800 --> 00:09:39,479 Speaker 1: they're a builder, they're a broker, there are a mortgage originator, 162 00:09:39,640 --> 00:09:42,520 Speaker 1: there are a manufacturing company that makes building products, or 163 00:09:42,600 --> 00:09:45,200 Speaker 1: they're in the single family rental business as as an 164 00:09:45,200 --> 00:09:50,080 Speaker 1: owner operator apartment. We're taking all of these silos, and 165 00:09:50,160 --> 00:09:54,280 Speaker 1: we're aggregating data that is proprietary data within each silo, 166 00:09:54,760 --> 00:09:58,480 Speaker 1: and we're then triangulating it amongst this ecosystem to have 167 00:09:58,840 --> 00:10:00,760 Speaker 1: a firm view of what's going on in the market. 168 00:10:00,960 --> 00:10:03,560 Speaker 1: And I don't think it's unique to Zelman. No one 169 00:10:03,600 --> 00:10:05,880 Speaker 1: else has anything like what we do, and it's been 170 00:10:05,880 --> 00:10:08,000 Speaker 1: built over the course of the decades that I've been 171 00:10:08,400 --> 00:10:11,320 Speaker 1: in the business. So I can't say what other firms do, 172 00:10:11,600 --> 00:10:13,760 Speaker 1: but I think we get it right. Well, it sounds 173 00:10:13,840 --> 00:10:17,280 Speaker 1: like Wall Street is generally a little too close with 174 00:10:17,320 --> 00:10:20,760 Speaker 1: corporate management and they're looking for guidance and not doing 175 00:10:20,800 --> 00:10:25,440 Speaker 1: a sort of deep outside the box research UM dive 176 00:10:25,600 --> 00:10:30,840 Speaker 1: into various aspects of housing or again, am I overstanding that? Well? Again, 177 00:10:30,880 --> 00:10:33,640 Speaker 1: I can't speak on behalf of what other firms are doing, 178 00:10:33,720 --> 00:10:36,160 Speaker 1: but I know what we don't do, and I can 179 00:10:36,200 --> 00:10:40,040 Speaker 1: tell you that back in the I guess Go Go 180 00:10:40,280 --> 00:10:42,880 Speaker 1: days of the housing market in you know, oh, three 181 00:10:42,880 --> 00:10:46,400 Speaker 1: oh four, oh five, I wasn't a very popular analyst 182 00:10:46,679 --> 00:10:49,840 Speaker 1: UM working at credit suites when I was negative and 183 00:10:49,960 --> 00:10:52,959 Speaker 1: certainly the companies UM didn't see eye to eye with 184 00:10:53,000 --> 00:10:56,280 Speaker 1: my views. And it's like being the sober person at 185 00:10:56,320 --> 00:10:59,680 Speaker 1: the party. Um so um, I was definitely a lone 186 00:10:59,760 --> 00:11:02,440 Speaker 1: range are at times. So let's talk about that period 187 00:11:02,720 --> 00:11:08,840 Speaker 1: of financial engineering was endemic. Securitization was a giant revenue 188 00:11:08,880 --> 00:11:13,320 Speaker 1: source and we ended up seeing that eventually spiral out 189 00:11:13,320 --> 00:11:17,640 Speaker 1: of control into the Great Financial Crisis. So what is 190 00:11:17,679 --> 00:11:22,880 Speaker 1: it about that era that led so many people astray? 191 00:11:23,240 --> 00:11:31,400 Speaker 1: Especially the supposed smart guys doing the quantitative um research. Well, 192 00:11:31,440 --> 00:11:33,080 Speaker 1: I don't know that you could put pen it on 193 00:11:33,080 --> 00:11:39,079 Speaker 1: one thing. So then agreed um certainly the inability to 194 00:11:39,920 --> 00:11:43,360 Speaker 1: really take sort of the entire mosaic and see the 195 00:11:43,480 --> 00:11:46,480 Speaker 1: risk that was so in our opinion obvious. A lot 196 00:11:46,520 --> 00:11:49,439 Speaker 1: of people started, I call it drinking their own kool 197 00:11:49,440 --> 00:11:53,160 Speaker 1: aid and believing that there was a secular shift in 198 00:11:53,280 --> 00:11:56,880 Speaker 1: home ownership rates and that the government was certainly supportive 199 00:11:56,920 --> 00:12:00,480 Speaker 1: of continued you know, um enabling people to have the 200 00:12:00,480 --> 00:12:05,160 Speaker 1: American dream. But there was a optimism that was not 201 00:12:05,280 --> 00:12:10,120 Speaker 1: supported by the you know ingredients that go into you know, 202 00:12:10,200 --> 00:12:13,840 Speaker 1: creating that opportunity for people. So it it just was 203 00:12:13,920 --> 00:12:18,480 Speaker 1: a again, is if people just were convinced that it 204 00:12:18,559 --> 00:12:22,920 Speaker 1: was different this time and that housing housing was you know, 205 00:12:22,960 --> 00:12:25,800 Speaker 1: gonna go up forever. So I want to point out 206 00:12:25,840 --> 00:12:28,640 Speaker 1: this is not a case of hindsight bias, where, of 207 00:12:28,679 --> 00:12:33,280 Speaker 1: course the risks where obvious, says everybody today. In real time, 208 00:12:33,360 --> 00:12:36,880 Speaker 1: I recall reading some of your research oh four, oh five, 209 00:12:37,360 --> 00:12:40,520 Speaker 1: oh six, when did you leave? Oh seven, May of 210 00:12:40,520 --> 00:12:45,040 Speaker 1: oh seven, So in real time, before the bust, you 211 00:12:45,080 --> 00:12:48,240 Speaker 1: were effectively saying, there's a problem with credit, there's a 212 00:12:48,240 --> 00:12:52,320 Speaker 1: problem with housing, this is unsustainable. What what was the 213 00:12:52,360 --> 00:12:54,640 Speaker 1: research that you were putting out at that time saying 214 00:12:54,679 --> 00:13:00,000 Speaker 1: how how blunt were you? Pretty blunt? Um? I remember 215 00:13:00,120 --> 00:13:04,160 Speaker 1: report that we untitled Investors Gone Wild in July of 216 00:13:04,240 --> 00:13:06,720 Speaker 1: two thousand five. I think we had like a thousand 217 00:13:06,800 --> 00:13:10,200 Speaker 1: people in our conference call across all of it, beyond equities, 218 00:13:10,200 --> 00:13:13,959 Speaker 1: within you know, fixed income and rivers everywhere. Um, the 219 00:13:14,080 --> 00:13:18,760 Speaker 1: securitization guys were there, but generally speaking, the amount of investors. 220 00:13:18,760 --> 00:13:22,520 Speaker 1: When you go to let's say Las Vegas and you're 221 00:13:22,600 --> 00:13:25,080 Speaker 1: driving from the airport and your taxi drivers telling you 222 00:13:25,120 --> 00:13:27,480 Speaker 1: he's buying houses, and then you know, you go to 223 00:13:27,720 --> 00:13:29,559 Speaker 1: the nail salon, the woman and the nail salon is 224 00:13:29,600 --> 00:13:31,719 Speaker 1: during your nails is buying houses, and you realize we 225 00:13:31,800 --> 00:13:33,760 Speaker 1: have maybe we have a problem. I think that the 226 00:13:33,800 --> 00:13:37,600 Speaker 1: investors and the magnitude that we're buying both new and 227 00:13:37,679 --> 00:13:41,040 Speaker 1: existing homes with no money down and understanding the mortgage 228 00:13:41,040 --> 00:13:43,920 Speaker 1: piece was probably one of the biggest um parts of 229 00:13:43,960 --> 00:13:47,719 Speaker 1: our conviction on why we had a real problem here, 230 00:13:47,800 --> 00:13:51,440 Speaker 1: and and mentioning again affordability was clearly way out of 231 00:13:51,440 --> 00:13:55,200 Speaker 1: reach from any historical perspective. Um. The other aspect of it, 232 00:13:55,280 --> 00:13:59,240 Speaker 1: besides investors gotten wild, was the amount that the builders 233 00:13:59,240 --> 00:14:02,120 Speaker 1: were willing to pay for land and having the ability 234 00:14:02,120 --> 00:14:05,280 Speaker 1: to talk to private companies and who would be competing 235 00:14:05,520 --> 00:14:08,200 Speaker 1: with the builder for that land, and the private builders 236 00:14:08,200 --> 00:14:10,199 Speaker 1: would tell us, oh my god, you cannot believe what 237 00:14:10,240 --> 00:14:13,200 Speaker 1: these guys are paying for the land. That was another 238 00:14:13,280 --> 00:14:16,600 Speaker 1: part of our analysis that really led us to understand 239 00:14:16,640 --> 00:14:20,640 Speaker 1: the risks that these um companies were really willing to 240 00:14:20,680 --> 00:14:24,040 Speaker 1: absorb at the expense of shareholders. You put your finger 241 00:14:24,080 --> 00:14:25,560 Speaker 1: on a couple of things I want to bring up, 242 00:14:25,600 --> 00:14:32,640 Speaker 1: one of which is historically, most builders are pretty cognizant 243 00:14:32,760 --> 00:14:36,600 Speaker 1: of the real estate cycle and the business cycle, and 244 00:14:36,640 --> 00:14:38,760 Speaker 1: they get aggressive when things are cheap, and when things 245 00:14:38,800 --> 00:14:42,680 Speaker 1: get expensive they pull back. But for some reason, it 246 00:14:42,760 --> 00:14:46,200 Speaker 1: seemed that a lot of people sort of stopped doing 247 00:14:46,240 --> 00:14:49,320 Speaker 1: that in oh five or six oh seven. What was 248 00:14:49,360 --> 00:14:53,840 Speaker 1: it about that period that made them forget, Oh no, 249 00:14:54,080 --> 00:14:56,160 Speaker 1: you don't want to pay up for lands. It'll come 250 00:14:56,160 --> 00:14:59,720 Speaker 1: back down when the cycle turns well, you know, I 251 00:14:59,760 --> 00:15:03,400 Speaker 1: think there was a view that the demographics had shifted 252 00:15:03,800 --> 00:15:07,240 Speaker 1: and that um there was support for you know, a 253 00:15:07,320 --> 00:15:10,560 Speaker 1: secular growth in housing that we hadn't hadn't seen in 254 00:15:10,600 --> 00:15:14,560 Speaker 1: prior cycles. That was the That was what the companies 255 00:15:14,760 --> 00:15:17,400 Speaker 1: pitched to the investment community. They and they really believed 256 00:15:17,400 --> 00:15:20,680 Speaker 1: in many of them. Um, they also had Wall Street 257 00:15:20,800 --> 00:15:25,480 Speaker 1: pushing hard to drive top line. So what had been 258 00:15:25,680 --> 00:15:29,240 Speaker 1: matching short term assets with short term debt or long 259 00:15:29,400 --> 00:15:33,320 Speaker 1: term debt with long term assets. You know, what you 260 00:15:33,360 --> 00:15:37,120 Speaker 1: started seeing is builders willingly taking on more leverage, buying 261 00:15:37,360 --> 00:15:41,360 Speaker 1: larger parcels because it would feed the machine, enabling them 262 00:15:41,400 --> 00:15:44,760 Speaker 1: to continue show strong growth. And so the market was 263 00:15:44,840 --> 00:15:48,760 Speaker 1: really demanding growth and they were willing to put the 264 00:15:48,800 --> 00:15:50,720 Speaker 1: capital to work. You know, it's one of the only 265 00:15:51,200 --> 00:15:53,720 Speaker 1: businesses that you know, once you build the factory and 266 00:15:53,760 --> 00:15:57,240 Speaker 1: then sell it, you have to rebuild your factory. And unfortunately, 267 00:15:57,320 --> 00:15:59,760 Speaker 1: this is one of a factory that you know, you 268 00:15:59,800 --> 00:16:02,160 Speaker 1: have to best fifty cents to seventy cents to make 269 00:16:02,200 --> 00:16:06,520 Speaker 1: a dollar revenue capital intense business, and you start buying 270 00:16:06,800 --> 00:16:10,040 Speaker 1: land that won't be let's say, put into the manufacturing 271 00:16:10,160 --> 00:16:14,240 Speaker 1: capacity realization machine for a few years. You can really 272 00:16:14,240 --> 00:16:17,920 Speaker 1: put some significant risk on the balance sheet. Quite quite interesting. 273 00:16:18,440 --> 00:16:21,960 Speaker 1: So let's talk a little bit about the timing of 274 00:16:22,080 --> 00:16:27,280 Speaker 1: the launch of Zelman and Associates. You do this? Was 275 00:16:27,320 --> 00:16:30,720 Speaker 1: it later on? Oh seven? Is that right? We left 276 00:16:30,760 --> 00:16:35,520 Speaker 1: Credit Suites in May and started Zelman October seven. Okay, 277 00:16:35,520 --> 00:16:40,240 Speaker 1: so October fifth, two thousand seven. The October October five, 278 00:16:40,520 --> 00:16:43,720 Speaker 1: two thousand seven is when the equity markets peaked and 279 00:16:43,760 --> 00:16:48,160 Speaker 1: would not see that level again until So your timing 280 00:16:48,920 --> 00:16:54,840 Speaker 1: was kind of interesting and coincidential. You obviously saw some 281 00:16:54,960 --> 00:16:59,360 Speaker 1: variation of what was coming. Why launch into that sort 282 00:16:59,400 --> 00:17:03,560 Speaker 1: of Mayhew Or was the expectation, Hey, nobody's job is safe, 283 00:17:03,560 --> 00:17:05,560 Speaker 1: we might as well do it ourselves, or what were 284 00:17:05,600 --> 00:17:09,560 Speaker 1: you thinking? Well, my team's at Credit Suites. Dennis McGill 285 00:17:09,680 --> 00:17:14,240 Speaker 1: who was my UM partner associate and he's the co 286 00:17:14,320 --> 00:17:17,400 Speaker 1: founder of his Element Associates, along with Alan Rattner, who 287 00:17:17,480 --> 00:17:19,760 Speaker 1: was also working with us on the team of Credit 288 00:17:19,800 --> 00:17:25,240 Speaker 1: SUITEZ we were working um as equity analysts, really focused 289 00:17:25,240 --> 00:17:29,160 Speaker 1: on housing, but we were servicing the entire firm because 290 00:17:29,200 --> 00:17:31,480 Speaker 1: we were such in the eye of the storm, and 291 00:17:31,520 --> 00:17:34,520 Speaker 1: we had such a controversial call, and I had such 292 00:17:34,520 --> 00:17:38,800 Speaker 1: an unbelievable network that we created through these private industry 293 00:17:38,800 --> 00:17:41,920 Speaker 1: contacts that we wanted. We weren't feeling that we were getting. 294 00:17:41,920 --> 00:17:46,200 Speaker 1: First of all, we were unfortunately a lot of people 295 00:17:46,240 --> 00:17:50,800 Speaker 1: internally within the salesforce and the traders and in the 296 00:17:50,880 --> 00:17:53,520 Speaker 1: in this curization, the ABS guys, they didn't agree with 297 00:17:53,560 --> 00:17:56,400 Speaker 1: our call. So we were a little bit um. Hey, 298 00:17:56,440 --> 00:17:58,920 Speaker 1: somebody has to be on the wrong side of the trade, right. Well, 299 00:17:58,960 --> 00:18:01,720 Speaker 1: we were not very popular. And you know, I was 300 00:18:01,760 --> 00:18:05,720 Speaker 1: even told by the head of product management from Credit 301 00:18:05,720 --> 00:18:09,119 Speaker 1: Suez is um perspective that your job could be at 302 00:18:09,240 --> 00:18:11,560 Speaker 1: risk if you don't make you know, you had your 303 00:18:11,680 --> 00:18:13,919 Speaker 1: I think in two thousand six, this is what happened. 304 00:18:14,200 --> 00:18:17,800 Speaker 1: Two thousand and six. The stocks were down about and 305 00:18:18,000 --> 00:18:23,000 Speaker 1: there was slowing and we were right. And then Bob 306 00:18:23,040 --> 00:18:24,840 Speaker 1: toll And told brothers say, hey, things are picking up. 307 00:18:25,000 --> 00:18:27,040 Speaker 1: This is back in September six and they called it 308 00:18:27,080 --> 00:18:31,000 Speaker 1: the Zelman bottom, and and that you need to get 309 00:18:31,160 --> 00:18:33,639 Speaker 1: with it. And you need to be more bullish. You 310 00:18:33,680 --> 00:18:35,720 Speaker 1: had your little good time. Now now you need to 311 00:18:35,720 --> 00:18:39,000 Speaker 1: turn around and be bullish. And I remember publishing Dennis 312 00:18:39,040 --> 00:18:41,800 Speaker 1: and I we had fun writing this report. UM in 313 00:18:41,960 --> 00:18:45,639 Speaker 1: December of two thousand six. We wrote twelve reasons or 314 00:18:45,680 --> 00:18:49,439 Speaker 1: the ten reasons to sell homebuilding stocks. Wait, let me, 315 00:18:49,560 --> 00:18:51,920 Speaker 1: let's just make sure I understand the time in here. 316 00:18:52,320 --> 00:18:56,600 Speaker 1: So you're negative on on home builders and housing stocks. 317 00:18:57,040 --> 00:19:01,440 Speaker 1: They fall over the next twenty four months? Is that fair? 318 00:19:01,480 --> 00:19:04,000 Speaker 1: I think it was July aboh five was when they 319 00:19:04,600 --> 00:19:07,840 Speaker 1: we started really seeing inventory starting to left twelve months, 320 00:19:07,960 --> 00:19:11,280 Speaker 1: let's say twelve months. So this is a fierce bear 321 00:19:11,400 --> 00:19:17,720 Speaker 1: market and it's only the beginning down. Um. And and somebody, 322 00:19:17,840 --> 00:19:20,480 Speaker 1: not your direct boss, but somebody in the firm says, 323 00:19:20,920 --> 00:19:22,560 Speaker 1: all right, you've had you a little fun, you've had 324 00:19:22,600 --> 00:19:26,120 Speaker 1: your little pullback. You better flip bullish and your contray 325 00:19:26,320 --> 00:19:33,040 Speaker 1: responses bullish. Watch this. No hesitation, not wondering about, hey, 326 00:19:33,080 --> 00:19:35,359 Speaker 1: these guys can get me fired. There was no thought 327 00:19:35,400 --> 00:19:39,320 Speaker 1: about that, or was there. Um, Well, this this was 328 00:19:39,359 --> 00:19:44,240 Speaker 1: a managing director running all of the morning call product manager. 329 00:19:44,280 --> 00:19:48,120 Speaker 1: And I was pretty piste off. And actually, UM went 330 00:19:48,160 --> 00:19:50,960 Speaker 1: to my director of research and complained and and actually 331 00:19:51,000 --> 00:19:53,920 Speaker 1: the research director was very supportive of me, and so 332 00:19:54,359 --> 00:19:57,639 Speaker 1: with that it was they were great to me. But 333 00:19:57,760 --> 00:20:01,159 Speaker 1: this particular person, unfortunately it was, was someone I was 334 00:20:01,160 --> 00:20:04,879 Speaker 1: pretty upset with. But subsequent to that, sort of like 335 00:20:05,160 --> 00:20:08,080 Speaker 1: the Zelman bottom, we published something in October o six 336 00:20:08,160 --> 00:20:12,280 Speaker 1: called wonder Land, and Wonderland was basically saying that the 337 00:20:12,280 --> 00:20:14,160 Speaker 1: home building industry is going to have to write off 338 00:20:14,200 --> 00:20:17,640 Speaker 1: equity because they've overpaid for so much land. We actually 339 00:20:18,480 --> 00:20:22,240 Speaker 1: estimated about equity right off. How much was that in 340 00:20:22,320 --> 00:20:28,920 Speaker 1: actual dollars and it actuality It turned out to be 341 00:20:28,960 --> 00:20:31,680 Speaker 1: fifty six that they wrote off, So we were way off, 342 00:20:31,680 --> 00:20:34,399 Speaker 1: but we were so contrariant at this time, so that 343 00:20:34,440 --> 00:20:38,520 Speaker 1: was what else was off? No nor off, Yeah, no 344 00:20:38,720 --> 00:20:40,679 Speaker 1: right offs or anything. So that was October six. That 345 00:20:40,760 --> 00:20:44,159 Speaker 1: was another sort of flagship report. But in December the 346 00:20:44,160 --> 00:20:46,400 Speaker 1: stocks kept going up, so they were rallying in our face. 347 00:20:46,440 --> 00:20:49,439 Speaker 1: We're getting a lot of backlash. Salesforce was against us. 348 00:20:49,480 --> 00:20:52,600 Speaker 1: People internally were like, what's the story. And in December 349 00:20:53,000 --> 00:20:55,520 Speaker 1: we came out with the ten reasons to sell homebuilding 350 00:20:55,560 --> 00:20:58,680 Speaker 1: stocks and give us a few reasons out of the tent. 351 00:20:59,640 --> 00:21:02,680 Speaker 1: The town was they were. You know, basically the mortgage 352 00:21:02,720 --> 00:21:06,560 Speaker 1: market was not sustainable. The fueling of the growth was 353 00:21:06,640 --> 00:21:11,680 Speaker 1: coming from you know, these ridiculous exotic mortgage products you had. 354 00:21:11,760 --> 00:21:15,720 Speaker 1: Land prices were going to crash. We had consumers that 355 00:21:15,960 --> 00:21:20,160 Speaker 1: were not buying because the investors were buying. Um. I'd 356 00:21:20,160 --> 00:21:21,760 Speaker 1: have to go back and look at all the specifics. 357 00:21:21,800 --> 00:21:25,840 Speaker 1: But any any big clients say, I don't care about that. 358 00:21:25,960 --> 00:21:28,560 Speaker 1: This is contrarian. I'm going to do this and put 359 00:21:28,760 --> 00:21:34,280 Speaker 1: giant bets to work. Sure. Um. John Paulson was one 360 00:21:34,320 --> 00:21:37,520 Speaker 1: of our clients that we talked to regularly. Steve Eisman 361 00:21:38,320 --> 00:21:40,439 Speaker 1: was one of my buddies. I probably spoke with him daily, 362 00:21:40,480 --> 00:21:43,760 Speaker 1: along with his team Danny Moses and Vinny Daniels. That 363 00:21:43,960 --> 00:21:46,359 Speaker 1: those guys were every day we were on the phone 364 00:21:46,359 --> 00:21:49,000 Speaker 1: with them. There were some people that were really convinced, 365 00:21:49,000 --> 00:21:52,040 Speaker 1: as we were, that this Barrish call at some point 366 00:21:52,119 --> 00:21:54,960 Speaker 1: was going to work. So the Selma Gomez character and 367 00:21:55,000 --> 00:21:56,600 Speaker 1: the Big Short that that was supposed to be you, 368 00:21:56,720 --> 00:21:59,720 Speaker 1: is that right? I got one quote in there, but 369 00:21:59,840 --> 00:22:01,560 Speaker 1: not that one you did. What was the quote in 370 00:22:01,600 --> 00:22:03,840 Speaker 1: the Big Short? Oh? I don't remember what the quote, 371 00:22:03,880 --> 00:22:06,840 Speaker 1: but Michael Lewis did stick me in there? You mentioned 372 00:22:06,880 --> 00:22:11,600 Speaker 1: the you mentioned the cab driver in in Vegas on 373 00:22:11,640 --> 00:22:15,119 Speaker 1: the way back from the airport. My favorite scene with 374 00:22:15,119 --> 00:22:18,959 Speaker 1: Steve Carrell is he's I don't remember it was a stripper, 375 00:22:19,040 --> 00:22:21,600 Speaker 1: a waitress, but it was in a strip club and 376 00:22:21,640 --> 00:22:25,480 Speaker 1: he's asking her. They're talking about real estate, and he's saying, 377 00:22:25,560 --> 00:22:28,399 Speaker 1: how do you afford the mortgage on that house? And 378 00:22:28,480 --> 00:22:30,960 Speaker 1: she goes, that house I own. I have four houses. 379 00:22:31,480 --> 00:22:33,879 Speaker 1: And that's the moment where okay, I think I have 380 00:22:34,000 --> 00:22:36,800 Speaker 1: to I don't remember what character he was who he 381 00:22:36,880 --> 00:22:39,280 Speaker 1: was playing in real life. He was playing Steve. He 382 00:22:39,359 --> 00:22:43,840 Speaker 1: was Steve Eisman. Okay, so that character, that's the moment um. 383 00:22:43,880 --> 00:22:45,679 Speaker 1: It's a little more dramatic in a strip club than 384 00:22:45,680 --> 00:22:48,119 Speaker 1: speaking to a Wall Street analyst about oh you know 385 00:22:48,200 --> 00:22:50,639 Speaker 1: I Actually my husband and I we owned um a 386 00:22:50,680 --> 00:22:53,600 Speaker 1: home in Florida and we go out to the beach 387 00:22:53,680 --> 00:22:55,760 Speaker 1: and it's in a community. And the guy that was 388 00:22:55,800 --> 00:22:58,760 Speaker 1: putting the umbrellas in the San Chris, he told my 389 00:22:58,840 --> 00:23:02,160 Speaker 1: husband that he owned about ten fifteen lots. And I 390 00:23:02,200 --> 00:23:05,040 Speaker 1: was like, this is probably two thousand four, two thousand five, 391 00:23:05,080 --> 00:23:06,800 Speaker 1: and he was asking my husband, do you want to 392 00:23:06,800 --> 00:23:08,760 Speaker 1: go look at some loss with me, because you can 393 00:23:08,760 --> 00:23:10,479 Speaker 1: buy them with no money down. And I was like, 394 00:23:10,720 --> 00:23:13,639 Speaker 1: I'm like, David, do you hear this? This is crazy? 395 00:23:13,720 --> 00:23:16,399 Speaker 1: So you know everywhere you know. But but Steve was 396 00:23:16,440 --> 00:23:18,840 Speaker 1: on it. He had the call, he really did. So 397 00:23:19,000 --> 00:23:23,280 Speaker 1: a friend of mine called called that era. Um, the 398 00:23:23,359 --> 00:23:27,240 Speaker 1: so called home owners were really renters with an option 399 00:23:27,280 --> 00:23:30,800 Speaker 1: to default, which which I thought was kind of amusing. Interesting. 400 00:23:31,040 --> 00:23:33,280 Speaker 1: Let's talk a little bit about where we are in 401 00:23:33,359 --> 00:23:37,720 Speaker 1: the housing market today. I've seen a couple of things 402 00:23:37,760 --> 00:23:42,160 Speaker 1: that remind me a little bit of the early two thousands. Um. 403 00:23:42,320 --> 00:23:45,680 Speaker 1: HDTV is going strong and Flip this house is back, 404 00:23:45,760 --> 00:23:48,439 Speaker 1: and although these days it seems to be more about 405 00:23:48,480 --> 00:23:52,160 Speaker 1: renovating than it is about buying and selling them. Um. 406 00:23:52,240 --> 00:23:55,480 Speaker 1: But the housing market seems to have mostly recovered in 407 00:23:55,520 --> 00:23:59,240 Speaker 1: about half the country. I'm ballparking that. Where where do 408 00:23:59,280 --> 00:24:02,120 Speaker 1: you see the housing market today? And does it remind 409 00:24:02,119 --> 00:24:06,000 Speaker 1: you at all of the bad old days? I think 410 00:24:06,000 --> 00:24:10,000 Speaker 1: the housing market right now is pretty healthy. Two eighteen 411 00:24:10,119 --> 00:24:14,160 Speaker 1: was a tough year. The market decelerated pretty much most 412 00:24:14,200 --> 00:24:18,199 Speaker 1: of the year, more month to month, worse than normal seasonality. 413 00:24:18,240 --> 00:24:19,919 Speaker 1: But by the time we got to the end of 414 00:24:19,920 --> 00:24:23,240 Speaker 1: the year. It ended with a big thud, and a 415 00:24:23,280 --> 00:24:25,920 Speaker 1: lot of people thought housing was gonna lead us into 416 00:24:25,920 --> 00:24:29,400 Speaker 1: a recession again, mainly due to the stock market turmoil, 417 00:24:29,720 --> 00:24:34,040 Speaker 1: getting the political turmoil global and certainties sort of perfect storm. 418 00:24:34,200 --> 00:24:37,439 Speaker 1: So housing came to kind of a screeching halt. And 419 00:24:37,560 --> 00:24:41,040 Speaker 1: yet the fundamentals actually were pretty favorable. We have strong 420 00:24:41,119 --> 00:24:46,359 Speaker 1: job growth, consumer confidence is high, and incomes are accelerating. 421 00:24:46,840 --> 00:24:49,159 Speaker 1: And if you look at the housing market from supply 422 00:24:49,200 --> 00:24:53,800 Speaker 1: and demand, we actually have a pretty significant deficit of 423 00:24:53,840 --> 00:24:56,520 Speaker 1: a lack of supply, which we estimate to be about 424 00:24:57,800 --> 00:24:59,679 Speaker 1: So when you just look at what we need in 425 00:24:59,760 --> 00:25:03,719 Speaker 1: order to provide shelter for the incremental households growing and 426 00:25:03,760 --> 00:25:07,639 Speaker 1: those getting knocked down demolished, that that's a pretty strong 427 00:25:08,040 --> 00:25:11,800 Speaker 1: positive part of the thesis. Now, you mentioned half the 428 00:25:11,840 --> 00:25:14,560 Speaker 1: market for the United States recovered. That's in terms of 429 00:25:14,560 --> 00:25:17,919 Speaker 1: home prices, so about half the country is actually below 430 00:25:17,960 --> 00:25:21,720 Speaker 1: its prior peak. Um. As you think about pricing, the 431 00:25:21,760 --> 00:25:23,840 Speaker 1: pricing in the in the housing market is a little 432 00:25:23,840 --> 00:25:27,720 Speaker 1: bit now um more challenging. So builders are in fact 433 00:25:27,720 --> 00:25:30,080 Speaker 1: and brokers and real estate agents are seeing a momentum 434 00:25:30,080 --> 00:25:33,400 Speaker 1: in spring um pick back up from the thud now 435 00:25:33,520 --> 00:25:36,480 Speaker 1: was the stock market close to record highs again. The 436 00:25:36,520 --> 00:25:40,520 Speaker 1: political turmoil has settled down, but spring selling season actually 437 00:25:40,640 --> 00:25:44,640 Speaker 1: is definitely pretty good now. The entry level is much 438 00:25:44,640 --> 00:25:48,040 Speaker 1: stronger than the move up and luxury and depending on 439 00:25:48,080 --> 00:25:50,920 Speaker 1: a market where job growth might be stronger versus another 440 00:25:50,960 --> 00:25:54,280 Speaker 1: city where it's not as strong, so all real estate 441 00:25:54,320 --> 00:25:57,440 Speaker 1: it doesn't necessarily move in tandem. But right now I'd 442 00:25:57,440 --> 00:26:00,879 Speaker 1: say it's healthy and affordability is still reasonable. Bowl I 443 00:26:00,960 --> 00:26:03,359 Speaker 1: don't see a lot of concerns at this point. Things 444 00:26:03,400 --> 00:26:06,920 Speaker 1: that we're watching I'm happy to elaborate, but generally i'd 445 00:26:06,920 --> 00:26:09,920 Speaker 1: say we feel pretty good about the market today. So so, 446 00:26:10,000 --> 00:26:15,159 Speaker 1: we have constrained supply, relatively low rates. Even after the 447 00:26:15,200 --> 00:26:19,520 Speaker 1: past year of increases, rates are still historically Um what 448 00:26:19,680 --> 00:26:23,040 Speaker 1: what is a mortgage today? Four for a quarter for 449 00:26:23,160 --> 00:26:26,040 Speaker 1: a quarter? I mean that's pretty reasonable, isn't it. So, 450 00:26:26,040 --> 00:26:29,400 Speaker 1: So given the limited supply and low rates, what does 451 00:26:29,440 --> 00:26:33,840 Speaker 1: that mean for home prices over the next couple of years. Well, 452 00:26:34,000 --> 00:26:37,160 Speaker 1: home prices have been up. The first year they increase 453 00:26:37,240 --> 00:26:39,680 Speaker 1: was two thousand twelve, and since two thousand twelve we've 454 00:26:39,720 --> 00:26:43,000 Speaker 1: been running out about a five to six percent growth. 455 00:26:43,480 --> 00:26:46,560 Speaker 1: Kager and what we're seeing right now is some moderation 456 00:26:46,600 --> 00:26:50,000 Speaker 1: and home price appreciation. You know, the inventory is available 457 00:26:50,040 --> 00:26:52,320 Speaker 1: for sale in the United States if you look at 458 00:26:52,320 --> 00:26:54,160 Speaker 1: it over a long period of time, and we look 459 00:26:54,160 --> 00:26:57,280 Speaker 1: at it inventory those homes listed for sale as a 460 00:26:57,320 --> 00:27:00,520 Speaker 1: percent of households, which we think it provides a friend line. 461 00:27:00,800 --> 00:27:05,160 Speaker 1: Unlike most realtors and your mom probably talked about months supply, um, 462 00:27:05,200 --> 00:27:07,240 Speaker 1: what we'd tell you is that inventories in the US 463 00:27:07,320 --> 00:27:10,879 Speaker 1: are actually at nearly at thirty year lows, so inventories 464 00:27:10,880 --> 00:27:14,000 Speaker 1: and nationally are very very low. And what that means 465 00:27:14,040 --> 00:27:17,320 Speaker 1: is that that there's more demand and supply, so prices 466 00:27:17,359 --> 00:27:20,200 Speaker 1: continue to increase. But we're starting to see some moderation 467 00:27:20,600 --> 00:27:23,080 Speaker 1: and how much pricing power there really is, more of 468 00:27:23,119 --> 00:27:26,600 Speaker 1: that being skewed to more challenging environment at the higher end. 469 00:27:26,960 --> 00:27:29,240 Speaker 1: Some cities, for example, in the luxury price point, are 470 00:27:29,240 --> 00:27:32,880 Speaker 1: actually seeing pretty significant inflation, like New York City, Miami 471 00:27:33,320 --> 00:27:36,960 Speaker 1: and others are just challenged and buyers or sorry, sellers 472 00:27:37,320 --> 00:27:41,320 Speaker 1: need to capitulate, especially on older stock that's boxy or 473 00:27:41,960 --> 00:27:45,800 Speaker 1: you know, dated that needs to be rehabbed and hasn't been. 474 00:27:45,840 --> 00:27:48,360 Speaker 1: So there's sellers I need to be more. They need 475 00:27:48,400 --> 00:27:52,080 Speaker 1: to be more realistic. What about the ultra high ends? Uh, 476 00:27:52,600 --> 00:27:55,919 Speaker 1: my friends, we we both know. Jonathan Miller, he calls 477 00:27:55,960 --> 00:28:00,000 Speaker 1: that aspirational pricing. When people slap a forty or fifth 478 00:28:00,040 --> 00:28:03,000 Speaker 1: you're a hundred million dollar priced egg on something that's 479 00:28:03,000 --> 00:28:06,679 Speaker 1: really worth a fraction of it. Um. What's happening with 480 00:28:06,760 --> 00:28:09,200 Speaker 1: the ultra high end uh end of the market? Is 481 00:28:09,359 --> 00:28:12,880 Speaker 1: that finding a little reality or do we still see 482 00:28:12,960 --> 00:28:18,240 Speaker 1: crazy prices? Um? I think the markets in general are 483 00:28:18,320 --> 00:28:22,440 Speaker 1: still seeing crazy prices. There has been some capitulation. Whereat 484 00:28:22,440 --> 00:28:25,880 Speaker 1: sellers and Grenwage, for example, are starting to recognize it's 485 00:28:25,920 --> 00:28:28,480 Speaker 1: been three years, the helm's not moving, let me lower 486 00:28:28,520 --> 00:28:30,760 Speaker 1: the price of it. So we do see some you know, 487 00:28:31,080 --> 00:28:34,119 Speaker 1: um capitulation, but not nearly as much as we need to. 488 00:28:34,480 --> 00:28:37,359 Speaker 1: In fact, yesterday as with a client visiting in New 489 00:28:37,440 --> 00:28:40,520 Speaker 1: York and when when a New York City prices gonna 490 00:28:40,520 --> 00:28:42,520 Speaker 1: go down more? And I said, well, they've come They've 491 00:28:42,520 --> 00:28:45,200 Speaker 1: come down quite a bit from their aspirational peak. Like 492 00:28:45,280 --> 00:28:47,960 Speaker 1: Jonathan likes to say it. From two thousand fourteen, he says, 493 00:28:47,960 --> 00:28:50,240 Speaker 1: developers aren't willing to lower their prices or giving me 494 00:28:50,320 --> 00:28:53,920 Speaker 1: ten years of no maintenance and no taxes. But they 495 00:28:53,960 --> 00:28:56,640 Speaker 1: won't lower the price. I said, stay tuned, they will. 496 00:28:57,040 --> 00:28:59,120 Speaker 1: You think that will eventually they'll be forced to. I 497 00:28:59,120 --> 00:29:01,560 Speaker 1: think they have to otherwise there might be distressed for 498 00:29:01,600 --> 00:29:04,320 Speaker 1: some of these developers. I mean, the sales for the 499 00:29:04,400 --> 00:29:06,840 Speaker 1: luxury in New York City in the first quarter is 500 00:29:06,920 --> 00:29:10,600 Speaker 1: like non existent. Really, it's very, very weak. So so 501 00:29:10,640 --> 00:29:14,120 Speaker 1: what about the fat part of the distribution of housing. 502 00:29:14,200 --> 00:29:17,120 Speaker 1: The let's call at half a million to a million 503 00:29:17,120 --> 00:29:20,320 Speaker 1: dollar homes more than stut and by the way, that's 504 00:29:20,320 --> 00:29:25,960 Speaker 1: my New York bias price or San Francisco or Chicago 505 00:29:26,080 --> 00:29:28,960 Speaker 1: is more reasonable. Um, lots of places in the rest 506 00:29:28,960 --> 00:29:32,080 Speaker 1: of the country more reasonable, but more than a starter home, 507 00:29:32,280 --> 00:29:35,560 Speaker 1: less than the really high end houses. How is that 508 00:29:35,600 --> 00:29:39,360 Speaker 1: area doing. It's really more market dependent, you know. I 509 00:29:39,360 --> 00:29:42,560 Speaker 1: can tell you in Dallas, for example, over four hundred 510 00:29:42,560 --> 00:29:46,200 Speaker 1: thousand to six hundred thousand, it's very competitive and you're 511 00:29:46,200 --> 00:29:50,479 Speaker 1: probably seeing um a little pressure there builders being forced 512 00:29:50,520 --> 00:29:54,520 Speaker 1: to use more concessions. Whereas if you go into let's 513 00:29:54,520 --> 00:29:59,480 Speaker 1: say a market like um Phoenix, the four to six 514 00:29:59,560 --> 00:30:02,800 Speaker 1: is very healthy and you might even see some pricing power. 515 00:30:02,960 --> 00:30:07,520 Speaker 1: So generally that segment of the market has been more 516 00:30:07,640 --> 00:30:12,680 Speaker 1: um I think mature in terms of the cycle. And 517 00:30:12,800 --> 00:30:15,840 Speaker 1: when you think back to two thousand, really two thousand 518 00:30:15,880 --> 00:30:18,560 Speaker 1: level with the bottom, so as we saw growth, really 519 00:30:18,600 --> 00:30:22,440 Speaker 1: the fat of the market really has had now seven 520 00:30:22,520 --> 00:30:26,520 Speaker 1: eight years recovery, whereas the entry level, believe it or not, 521 00:30:26,680 --> 00:30:29,320 Speaker 1: the builders did not want to build that true affordable 522 00:30:29,360 --> 00:30:32,080 Speaker 1: product where we call it, you know, building out in 523 00:30:32,120 --> 00:30:36,080 Speaker 1: the excerbs, the pioneers where you have to drive to qualify. 524 00:30:36,320 --> 00:30:40,680 Speaker 1: Part of which it was because the mentality was that 525 00:30:40,880 --> 00:30:44,120 Speaker 1: consumers only want to walk to work and or you 526 00:30:44,160 --> 00:30:47,080 Speaker 1: can't get a mortgage. Now, the mortgage market was so tight, 527 00:30:47,480 --> 00:30:50,720 Speaker 1: builders were concerned about building affordable for lower credit quality. 528 00:30:51,120 --> 00:30:54,560 Speaker 1: So really the entry level, true entry level price point 529 00:30:55,080 --> 00:30:58,600 Speaker 1: didn't start getting constructed until really in earnest, until two 530 00:30:58,640 --> 00:31:02,640 Speaker 1: thousand sixteen. In fact, we would argue to today the 531 00:31:02,760 --> 00:31:05,840 Speaker 1: entry level portion of new home sales is still materially 532 00:31:05,880 --> 00:31:10,320 Speaker 1: below where what would be perceived normal. So it's a 533 00:31:10,320 --> 00:31:12,080 Speaker 1: bit of a tale of two markets where you have 534 00:31:12,120 --> 00:31:15,640 Speaker 1: one of one. Meat of the market still has some legs, 535 00:31:15,680 --> 00:31:19,680 Speaker 1: but it's later stage and it's still reasonable healthy in 536 00:31:19,760 --> 00:31:22,880 Speaker 1: terms of inventories. Still the six months that that's a 537 00:31:22,920 --> 00:31:25,880 Speaker 1: balanced market. The move up is still below six months, 538 00:31:26,400 --> 00:31:29,760 Speaker 1: but you are seeing the low end entry level where 539 00:31:29,760 --> 00:31:34,400 Speaker 1: there's real robust demand but just not enough product. Quite 540 00:31:34,440 --> 00:31:38,480 Speaker 1: quite interesting what you mentioned how regional UM real estate 541 00:31:38,560 --> 00:31:42,640 Speaker 1: is what areas stand out, either for good or bad reasons, 542 00:31:43,160 --> 00:31:48,000 Speaker 1: as interesting or unusual around the country. UM. I was 543 00:31:48,040 --> 00:31:51,040 Speaker 1: just in Nashville last week and I was just unbelievable 544 00:31:51,120 --> 00:31:55,040 Speaker 1: booming market with you know, really a pro business stance 545 00:31:55,080 --> 00:31:58,120 Speaker 1: that you know, companies continue to move there and the 546 00:31:58,200 --> 00:32:01,640 Speaker 1: migrations moving there. But just top of mind because having 547 00:32:01,640 --> 00:32:03,840 Speaker 1: just been there, were we were there, I was speaking 548 00:32:03,840 --> 00:32:05,480 Speaker 1: as a guest for a real estate conference, and I 549 00:32:05,480 --> 00:32:08,200 Speaker 1: was sort of blown away by the growth. UM. What 550 00:32:08,320 --> 00:32:10,560 Speaker 1: we're seeing a lot that we study the markets and 551 00:32:10,640 --> 00:32:15,600 Speaker 1: we understand where migration patterns, importantly, which states are winning 552 00:32:15,600 --> 00:32:18,560 Speaker 1: and which are losing. And Florida is just a winner, 553 00:32:18,760 --> 00:32:23,120 Speaker 1: both with millennials and with the boomers. And you're seeing 554 00:32:23,120 --> 00:32:26,920 Speaker 1: a tremendous amount of migration into Florida. And despite Miami 555 00:32:27,000 --> 00:32:30,080 Speaker 1: Beaches softness right now at the higher price point, I 556 00:32:30,080 --> 00:32:33,000 Speaker 1: think Florida is going to continue to be a winner. UM. 557 00:32:33,040 --> 00:32:35,880 Speaker 1: You continue to see winners out west and the Southwest, 558 00:32:35,920 --> 00:32:40,560 Speaker 1: strength in Vegas, Arizona, and Colorado. California, on the other hand, 559 00:32:41,000 --> 00:32:44,000 Speaker 1: is where we see some concern and we've lost foreign 560 00:32:44,120 --> 00:32:47,840 Speaker 1: national buyers there, that for foreign national Chinese buyers pretty 561 00:32:47,880 --> 00:32:50,800 Speaker 1: much all but gone. People that are there Chinese buyers 562 00:32:50,800 --> 00:32:54,080 Speaker 1: are buying, but that foreign nationals are gone. The Bay 563 00:32:54,160 --> 00:32:58,120 Speaker 1: Area despite Silicon Valley and you know, the benefits there 564 00:32:58,600 --> 00:33:01,400 Speaker 1: seems to be just not accelerating like the rest of 565 00:33:01,480 --> 00:33:05,960 Speaker 1: California off of what was the weaker period of eighteen um. 566 00:33:06,040 --> 00:33:09,320 Speaker 1: And some of that is it related to tax reform? Salt? 567 00:33:09,680 --> 00:33:14,280 Speaker 1: Is it concerned just in terms of the continued pressure 568 00:33:14,680 --> 00:33:18,600 Speaker 1: literally literally my next question. So, so we keep reading 569 00:33:18,640 --> 00:33:22,680 Speaker 1: about the egress from New York to Florida and from 570 00:33:22,880 --> 00:33:26,040 Speaker 1: California to Arizona. And I know some of that is 571 00:33:26,080 --> 00:33:30,080 Speaker 1: just normal retirements. Hey, at a certain age. Um, if 572 00:33:30,120 --> 00:33:33,120 Speaker 1: you live in in Westchester, Long Island, you may not 573 00:33:33,240 --> 00:33:35,120 Speaker 1: want to go to Florida, but it's the law you 574 00:33:35,480 --> 00:33:38,240 Speaker 1: have to move down there. Um. But you know the 575 00:33:38,320 --> 00:33:41,520 Speaker 1: David Tepper story leaving New Jersey because it saved him 576 00:33:42,360 --> 00:33:47,360 Speaker 1: a bajillion dollars in taxes. How significant are those most 577 00:33:47,440 --> 00:33:50,960 Speaker 1: recent tax changes and the loss of the state and 578 00:33:51,000 --> 00:33:55,680 Speaker 1: local tax deduction to the real estate market. Well, first 579 00:33:55,720 --> 00:33:58,680 Speaker 1: you have to look at it in totality and appreciate 580 00:33:58,760 --> 00:34:02,600 Speaker 1: that about eighty four percent of tax filers actually had 581 00:34:02,640 --> 00:34:06,480 Speaker 1: a reduction in the taxes that they pay, right, So really, 582 00:34:06,480 --> 00:34:08,840 Speaker 1: but that's on a gross number, is it Is it 583 00:34:08,880 --> 00:34:11,399 Speaker 1: a big deduction? Is it a little deduction? You mean, 584 00:34:11,600 --> 00:34:16,480 Speaker 1: after if you took everything into consideration, the benefit is 585 00:34:16,520 --> 00:34:20,120 Speaker 1: actually the majority actually had a benefit. Now, where the 586 00:34:20,160 --> 00:34:23,360 Speaker 1: negative impact is at the higher price or the higher 587 00:34:23,400 --> 00:34:26,960 Speaker 1: income brackets. So where the risk would be is for 588 00:34:27,000 --> 00:34:31,680 Speaker 1: that eighty to eighty five percentile incomes percentile. So we're 589 00:34:31,719 --> 00:34:34,719 Speaker 1: if you're in the highest income bracket. But really the 590 00:34:34,800 --> 00:34:39,400 Speaker 1: question will be if you assumingly are in let's say Rye, 591 00:34:39,520 --> 00:34:42,200 Speaker 1: New York or Scarsdale, or you're living out in Long 592 00:34:42,239 --> 00:34:44,200 Speaker 1: Island and your kids are in high school or your 593 00:34:44,280 --> 00:34:46,840 Speaker 1: kids are in elementary school, are you really picking up 594 00:34:46,880 --> 00:34:49,719 Speaker 1: where you work and leaving the state because the taxes? No, 595 00:34:50,680 --> 00:34:52,960 Speaker 1: you know, could you start to see some pricing pressure 596 00:34:53,239 --> 00:34:55,840 Speaker 1: because maybe my buddy and his wife that are empty 597 00:34:55,880 --> 00:34:59,160 Speaker 1: nesters and they can you know, everybody's mobile today. With 598 00:34:59,239 --> 00:35:01,440 Speaker 1: today's technolo ology, you can work for from their home. 599 00:35:01,600 --> 00:35:03,839 Speaker 1: They're gonna pick up and leave, So you're gonna see 600 00:35:03,880 --> 00:35:07,360 Speaker 1: more inventory start to build for that marginal person that 601 00:35:07,480 --> 00:35:10,600 Speaker 1: can leave. That will put some more pressure on prices. 602 00:35:10,680 --> 00:35:13,399 Speaker 1: So I think the lever is price and I don't 603 00:35:13,440 --> 00:35:15,719 Speaker 1: think that it will create a collapse. But I think 604 00:35:15,719 --> 00:35:19,560 Speaker 1: the coastal sort of tri state area California markets are 605 00:35:19,560 --> 00:35:23,120 Speaker 1: going to see some more incremental inventory lead to moderation 606 00:35:23,160 --> 00:35:26,319 Speaker 1: and pricing. Quite quite interesting. Can you stick around a bit? 607 00:35:26,520 --> 00:35:28,759 Speaker 1: I have a ton of more questions for We have 608 00:35:28,920 --> 00:35:32,440 Speaker 1: been speaking with I V. Selman, CEO and co founder 609 00:35:32,560 --> 00:35:36,279 Speaker 1: of Zelman Associates. If you enjoy this conversation, be sure 610 00:35:36,320 --> 00:35:38,600 Speaker 1: and come back for the podcast extras, where we keep 611 00:35:38,640 --> 00:35:42,320 Speaker 1: the tape running and continue discussing all things real estate. 612 00:35:42,719 --> 00:35:48,400 Speaker 1: You can find that wherever Finder podcasts are sold, Apple, uh, Stitcher, Overcast, 613 00:35:49,239 --> 00:35:53,440 Speaker 1: Bloomberg dot com. We love your comments, feedback and suggestions 614 00:35:53,800 --> 00:35:58,239 Speaker 1: right to us at m IB podcast at Bloomberg dot net. 615 00:35:58,360 --> 00:36:01,440 Speaker 1: You could check out my daily column on Bloomberg dot 616 00:36:01,520 --> 00:36:04,600 Speaker 1: com slash Opinion. Follow me on Twitter at Rid Halts. 617 00:36:05,160 --> 00:36:08,640 Speaker 1: I'm Barry Ridhults. You're listening to Masters in Business. I'm 618 00:36:08,680 --> 00:36:25,279 Speaker 1: Bloomberg Radio Welcome to the podcast. Ivy. Thank you so 619 00:36:25,360 --> 00:36:26,920 Speaker 1: much for doing this. I've been looking forward to this 620 00:36:26,960 --> 00:36:30,560 Speaker 1: for a long time. UM, I am a real estate junkie, 621 00:36:30,840 --> 00:36:34,799 Speaker 1: not only because it was dinner table conversation every night 622 00:36:35,239 --> 00:36:40,560 Speaker 1: back in the days when mortgage race were um, but 623 00:36:40,719 --> 00:36:43,759 Speaker 1: it's just fascinating. Everybody has to live somewhere. Why not 624 00:36:43,920 --> 00:36:48,440 Speaker 1: live someplace fun, interesting, neat in the house that is 625 00:36:49,719 --> 00:36:53,719 Speaker 1: um sort of representative of your style and tastes and 626 00:36:53,840 --> 00:36:56,960 Speaker 1: values and interests. And it's really, uh, it's really a 627 00:36:57,000 --> 00:37:01,120 Speaker 1: fascinating space. You have to be thrilled that you found 628 00:37:01,120 --> 00:37:03,319 Speaker 1: your way into real estate, even though that was never 629 00:37:03,480 --> 00:37:07,440 Speaker 1: your intention when you began. I am I'm thrilled. I 630 00:37:07,520 --> 00:37:10,400 Speaker 1: love it so um. So let's let's go through a 631 00:37:10,400 --> 00:37:13,320 Speaker 1: few of the questions we missed during the broadcast section 632 00:37:13,440 --> 00:37:18,880 Speaker 1: before we get to our favorite questions in a few minutes. UM, 633 00:37:19,000 --> 00:37:21,440 Speaker 1: I have to ask about the launch of Zelmann Associate. 634 00:37:21,520 --> 00:37:24,360 Speaker 1: So October seven, we were talking about the date you 635 00:37:24,400 --> 00:37:28,200 Speaker 1: said you launched October three. I believe October five was 636 00:37:28,239 --> 00:37:31,640 Speaker 1: the old time high back then, at least for the dow. 637 00:37:32,280 --> 00:37:36,200 Speaker 1: What was it like launching right into the teeth of 638 00:37:36,239 --> 00:37:40,759 Speaker 1: the rollover and slide down for the next eighteen months. Well, 639 00:37:40,840 --> 00:37:45,760 Speaker 1: my partner and I Dennis mcguel, Um, we recruited our 640 00:37:45,880 --> 00:37:50,760 Speaker 1: partners in crime. It's Credit Sweet, Alan Ratner and Melinda Greantedge, 641 00:37:50,800 --> 00:37:53,399 Speaker 1: who was my secretary at the time, kind of pulled 642 00:37:53,400 --> 00:37:56,400 Speaker 1: her over from Credit Sweet, and my husband was also 643 00:37:56,560 --> 00:37:58,319 Speaker 1: in the beginning, so it was really the five of 644 00:37:58,440 --> 00:38:02,920 Speaker 1: us and um it was seven. We were working our 645 00:38:03,040 --> 00:38:05,440 Speaker 1: butts off in order to be prepared for our big 646 00:38:05,560 --> 00:38:07,680 Speaker 1: date that we set. But I think it was so 647 00:38:07,760 --> 00:38:10,799 Speaker 1: much fun as well, because we at this point it 648 00:38:10,840 --> 00:38:15,000 Speaker 1: already had taste of victory where we knew that what 649 00:38:15,080 --> 00:38:17,920 Speaker 1: we had predicted was actually not only coming to fruition, 650 00:38:18,520 --> 00:38:21,480 Speaker 1: but way worse than we had ever considered or or predicted. 651 00:38:21,560 --> 00:38:24,759 Speaker 1: And so while we were in the teeth of the 652 00:38:24,840 --> 00:38:28,560 Speaker 1: storm with not you know, clear certainty which direction and 653 00:38:28,600 --> 00:38:31,720 Speaker 1: how much more severe the storm could be, we had 654 00:38:32,080 --> 00:38:37,080 Speaker 1: um just a fantastic times circling investors and interest. We 655 00:38:37,080 --> 00:38:39,239 Speaker 1: were we were in the sweet spot. So it was 656 00:38:39,280 --> 00:38:42,680 Speaker 1: so much fun. I mean, we had um crazy days 657 00:38:42,760 --> 00:38:46,480 Speaker 1: and nights and it was all consuming. I I can 658 00:38:46,520 --> 00:38:49,600 Speaker 1: tell you that it was difficult with three little babies 659 00:38:49,680 --> 00:38:53,279 Speaker 1: running around, but it was like where you'd wake up 660 00:38:53,320 --> 00:38:54,839 Speaker 1: at four in the morning and you just couldn't wait 661 00:38:54,880 --> 00:38:56,239 Speaker 1: to get in front of your computer. So it was 662 00:38:56,320 --> 00:39:00,000 Speaker 1: just thrilling, really thrilling. So I remember, I'm trying, I'm 663 00:39:00,000 --> 00:39:02,040 Speaker 1: want to do the get the years right. I could 664 00:39:02,040 --> 00:39:04,920 Speaker 1: be doing the My memory could be faulty. In in 665 00:39:05,640 --> 00:39:09,319 Speaker 1: I think it was OH five the home builders rolled over, 666 00:39:09,920 --> 00:39:12,799 Speaker 1: and I don't remember that was that year, but it 667 00:39:12,840 --> 00:39:15,320 Speaker 1: was clear they were undistressed while the rest of the 668 00:39:15,360 --> 00:39:19,280 Speaker 1: market was going higher. And then the next year, um, 669 00:39:19,400 --> 00:39:23,480 Speaker 1: the banks and brokers OH six started to come under pressure, 670 00:39:23,840 --> 00:39:26,960 Speaker 1: and again the market kept going up, and then OH seven, 671 00:39:27,080 --> 00:39:30,880 Speaker 1: I don't remember what segment rolled over. It was New Century, 672 00:39:31,280 --> 00:39:35,160 Speaker 1: is that what it was? March of seven mortgage, So 673 00:39:35,400 --> 00:39:37,520 Speaker 1: that so is the mortgage and the writers in OH seven, 674 00:39:37,560 --> 00:39:40,800 Speaker 1: and the market kept going up. So when you're launching 675 00:39:40,840 --> 00:39:45,080 Speaker 1: the firm, these are three calls that you had previously 676 00:39:45,160 --> 00:39:49,160 Speaker 1: talked about as a contrarian, as an outlier, who turned 677 00:39:49,200 --> 00:39:51,960 Speaker 1: out to be correct. When you launched the firm, I 678 00:39:52,000 --> 00:39:54,319 Speaker 1: have to assume a lot of clients came along with you. 679 00:39:54,800 --> 00:39:58,880 Speaker 1: Fortunately they did, so it was a very strong launch. 680 00:39:59,000 --> 00:40:02,200 Speaker 1: And um, you know we have had the ability to 681 00:40:02,239 --> 00:40:06,480 Speaker 1: continue to recruit new clients and really provide what we 682 00:40:06,560 --> 00:40:11,040 Speaker 1: think is unique proprietary research that no one else UM 683 00:40:11,160 --> 00:40:14,360 Speaker 1: and on no one else on Wall Street does anything 684 00:40:14,400 --> 00:40:17,800 Speaker 1: like we do. So we really provide a significant advantages 685 00:40:17,840 --> 00:40:21,480 Speaker 1: to our institutional investors and private equity firms that use Selman. 686 00:40:21,680 --> 00:40:25,160 Speaker 1: So private equity are are also clients. Yeah, mostly it's 687 00:40:25,160 --> 00:40:26,920 Speaker 1: hedge funds and mutual funds, but we also have some 688 00:40:26,960 --> 00:40:29,960 Speaker 1: private equity clients as well. So so let's talk a 689 00:40:29,960 --> 00:40:32,760 Speaker 1: little bit about that network. How do you go about 690 00:40:33,080 --> 00:40:35,719 Speaker 1: because the only thing I can even remotely compare it 691 00:40:35,800 --> 00:40:40,600 Speaker 1: to In the early days, Ed Hyman started a UM 692 00:40:40,680 --> 00:40:44,920 Speaker 1: on an economic side, building out a network of private 693 00:40:44,920 --> 00:40:49,120 Speaker 1: companies that would report their data to him. And basically 694 00:40:49,719 --> 00:40:51,920 Speaker 1: part of the reason he was so successful in the 695 00:40:52,800 --> 00:40:56,360 Speaker 1: economic space as a non economist is his data was 696 00:40:56,440 --> 00:41:00,400 Speaker 1: better than what BLS was generating. Right, sounds like you 697 00:41:00,400 --> 00:41:07,240 Speaker 1: you created something similar within the real estate space, builders, brokers, 698 00:41:07,480 --> 00:41:11,880 Speaker 1: real estate UM developers. Who who else was in that network? 699 00:41:12,200 --> 00:41:15,279 Speaker 1: And how do you go about reaching out to these folks? 700 00:41:15,360 --> 00:41:20,040 Speaker 1: So we we do follow Ed's model in going after 701 00:41:20,120 --> 00:41:24,360 Speaker 1: sort of understanding what is happening in various UM silos 702 00:41:24,360 --> 00:41:27,240 Speaker 1: within the economy. But ours is dedicated just to housing 703 00:41:27,280 --> 00:41:29,920 Speaker 1: and housing related But so we've got UM survey of 704 00:41:30,719 --> 00:41:35,280 Speaker 1: private homebuilders, a survey of land developers, UM, a quarterly 705 00:41:35,320 --> 00:41:39,200 Speaker 1: survey UM for banks to discuss their lending to acquisition 706 00:41:39,320 --> 00:41:44,320 Speaker 1: and development financing for builders. UM. We have a apartment survey, 707 00:41:44,600 --> 00:41:48,320 Speaker 1: a building product manufacturing distribution survey. We just published that today, 708 00:41:48,760 --> 00:41:52,320 Speaker 1: Single family rental and home center survey. We just publish 709 00:41:52,360 --> 00:41:55,160 Speaker 1: published that one as well today, Chairman, to forget one 710 00:41:55,440 --> 00:41:59,280 Speaker 1: UM the broker survey, which we survey about ten percent 711 00:41:59,280 --> 00:42:02,400 Speaker 1: of existing homes. Else So if you look at each silo, 712 00:42:02,800 --> 00:42:06,279 Speaker 1: the home building survey is the most mature and UM 713 00:42:06,520 --> 00:42:09,919 Speaker 1: most significant, probably in sample size. UM. Oh, I forgot 714 00:42:09,960 --> 00:42:12,880 Speaker 1: the mortgage Originator survey UM, which is also very significant 715 00:42:12,880 --> 00:42:17,120 Speaker 1: in size. But all of them we have not not 716 00:42:17,280 --> 00:42:19,800 Speaker 1: to discount what ed's survey does. But ED has a 717 00:42:19,880 --> 00:42:22,960 Speaker 1: very few questions. Most of the surveys we have will 718 00:42:22,960 --> 00:42:25,680 Speaker 1: be anywhere from twenty to thirty questions. So how do 719 00:42:25,719 --> 00:42:27,759 Speaker 1: you reach out to somebody and say, hey, listen, I 720 00:42:27,840 --> 00:42:30,600 Speaker 1: want you to participate in a quarterly thing. Don't worry, 721 00:42:30,600 --> 00:42:33,640 Speaker 1: it's only eight pages of questions. They'll take your less 722 00:42:33,640 --> 00:42:35,719 Speaker 1: than a week to fill it out. How do you 723 00:42:35,840 --> 00:42:39,960 Speaker 1: make that pitch? Well, first you go back years and 724 00:42:40,360 --> 00:42:42,800 Speaker 1: you have um A survey that's done over the phone, 725 00:42:42,840 --> 00:42:46,400 Speaker 1: and you build and cement relationships, and over time, with technology, 726 00:42:46,840 --> 00:42:49,680 Speaker 1: you create a platform where they can do it online. 727 00:42:49,760 --> 00:42:53,280 Speaker 1: Is all automated. But the exchange with the c suite 728 00:42:53,320 --> 00:42:57,600 Speaker 1: executives that taliated nearly a thousand throughout the ecosystem is 729 00:42:57,760 --> 00:43:01,200 Speaker 1: we will give you the research for free, for free 730 00:43:01,440 --> 00:43:04,120 Speaker 1: if you fill out the survey. And everybody who participates 731 00:43:04,120 --> 00:43:07,680 Speaker 1: wants to know what's happening in the ad Jason silos. Well, 732 00:43:08,160 --> 00:43:10,200 Speaker 1: they want to know what's going on within their peers, 733 00:43:10,239 --> 00:43:13,120 Speaker 1: within their own silo, but they want someone that can 734 00:43:13,120 --> 00:43:16,680 Speaker 1: triangulate all of it. And in fact, our institutional investors 735 00:43:16,719 --> 00:43:21,719 Speaker 1: are so data driven that sometimes the c suite executives 736 00:43:21,920 --> 00:43:25,080 Speaker 1: are information is almost too much for them, which is 737 00:43:25,120 --> 00:43:28,960 Speaker 1: one of the reasons we developed a newsletter called the 738 00:43:29,040 --> 00:43:32,120 Speaker 1: Z Report, which is a much higher level um BI 739 00:43:32,200 --> 00:43:36,120 Speaker 1: monthly report that just gives you really that foot perspective, 740 00:43:36,160 --> 00:43:38,520 Speaker 1: seven to eight articles on all the pieces of the mosaic, 741 00:43:38,680 --> 00:43:41,040 Speaker 1: because some of them were like IVY, it's just too much, 742 00:43:41,480 --> 00:43:44,440 Speaker 1: so they prefer that. So when you say bi monthly, 743 00:43:44,440 --> 00:43:47,680 Speaker 1: it's every other month, not I'm saying bi weekly, bi weekly. Sorry, 744 00:43:47,760 --> 00:43:51,200 Speaker 1: so twice a month off actively, Um, I never know 745 00:43:51,239 --> 00:43:53,560 Speaker 1: which is which. That's no, I said bi monthly, but 746 00:43:53,560 --> 00:43:56,799 Speaker 1: it's twice twice a month. So and that how how 747 00:43:56,840 --> 00:44:00,360 Speaker 1: big of a document is that? Is that something quickly? 748 00:44:00,560 --> 00:44:02,640 Speaker 1: Or I'd say you can read it an intent fifteen 749 00:44:02,680 --> 00:44:05,160 Speaker 1: minutes and it has some charts, but you know whether 750 00:44:05,200 --> 00:44:08,719 Speaker 1: the articles are on you know, rising healthcare costs as 751 00:44:08,760 --> 00:44:14,239 Speaker 1: an impedimental homeownership or affordability, you know, heat reaching a 752 00:44:14,320 --> 00:44:18,440 Speaker 1: new high or or low, whatever the topic, um might be, 753 00:44:18,480 --> 00:44:23,799 Speaker 1: the demographics millennials, you know, accelerate um family formation. We 754 00:44:23,960 --> 00:44:27,520 Speaker 1: take each of the pieces of our puzzle and we 755 00:44:27,600 --> 00:44:30,720 Speaker 1: take articles that we think are timely and it allows 756 00:44:30,719 --> 00:44:33,320 Speaker 1: people again to walk away from a ten to fifteen 757 00:44:33,320 --> 00:44:35,800 Speaker 1: minute read with hopefully a nice hot cuts heat or 758 00:44:35,840 --> 00:44:38,279 Speaker 1: coffee with wow, I really get what's going on now 759 00:44:38,280 --> 00:44:41,919 Speaker 1: in the housing market overall. That's very very interesting. So 760 00:44:42,600 --> 00:44:45,800 Speaker 1: if you want to express an idea in a trade, 761 00:44:46,400 --> 00:44:48,759 Speaker 1: how do you go about doing it? Is it long 762 00:44:48,840 --> 00:44:52,799 Speaker 1: or short? The home builders the credit side, how does 763 00:44:53,480 --> 00:44:55,560 Speaker 1: do some of these hedge funds. We know what happened 764 00:44:55,560 --> 00:44:58,360 Speaker 1: to know you know nine, But how to hedge funds today? 765 00:44:58,600 --> 00:45:03,560 Speaker 1: Take your research and apply it to capital well, because 766 00:45:03,560 --> 00:45:08,000 Speaker 1: we are an equity research firm, So our recommendations are 767 00:45:08,160 --> 00:45:12,160 Speaker 1: to buy, hold, or sell equities. Whether they're going to 768 00:45:12,560 --> 00:45:16,480 Speaker 1: do something that's outside of the equities, we don't recommend. 769 00:45:16,600 --> 00:45:19,440 Speaker 1: So are we're strictly going to recommend whether they short 770 00:45:19,719 --> 00:45:22,919 Speaker 1: or go long stocks? So that's all really the firm. 771 00:45:23,160 --> 00:45:25,760 Speaker 1: So what what sort of stocks do you cover? Obviously 772 00:45:25,800 --> 00:45:28,759 Speaker 1: the home builders are going to be one group, um 773 00:45:28,800 --> 00:45:32,160 Speaker 1: the mortgage originators or another. Do you go further afield 774 00:45:32,200 --> 00:45:35,360 Speaker 1: to reats or anything like that. So we have home builders, 775 00:45:35,400 --> 00:45:39,560 Speaker 1: building product manufacturers and distributors. We have real estate brokers. 776 00:45:39,840 --> 00:45:45,000 Speaker 1: We follow redfin, Zello, Relogy, Remax, We follow mortgage insurers, 777 00:45:45,200 --> 00:45:49,400 Speaker 1: mortgage title companies, and mortgage tech. We follow the home centers. 778 00:45:49,480 --> 00:45:53,399 Speaker 1: We follow single family rental rates and apartment reats. And 779 00:45:53,440 --> 00:45:56,319 Speaker 1: I think, do you do office space or storage or 780 00:45:56,440 --> 00:46:00,200 Speaker 1: or retail. No, we only do residential. So that's one 781 00:46:00,239 --> 00:46:02,879 Speaker 1: of the you know, I guess the way we think 782 00:46:02,920 --> 00:46:05,160 Speaker 1: of our niche that it has to be within residential. 783 00:46:05,320 --> 00:46:07,120 Speaker 1: So so let me take you a little off of 784 00:46:07,160 --> 00:46:11,880 Speaker 1: that niche a bit. There's a giant article, uh in 785 00:46:11,920 --> 00:46:16,719 Speaker 1: the Wall Street Journal about the big malls how they 786 00:46:16,760 --> 00:46:19,640 Speaker 1: continue to have some of their anchor stores going away, 787 00:46:19,719 --> 00:46:21,920 Speaker 1: and then once that goes away, everybody else starts to 788 00:46:21,960 --> 00:46:25,640 Speaker 1: fade and it becomes problematic. And there was some place 789 00:46:25,719 --> 00:46:28,040 Speaker 1: some going to get this wrong. I don't remember if 790 00:46:28,040 --> 00:46:32,360 Speaker 1: it was Minneapolis or somewhere where the mall essentially gets 791 00:46:32,360 --> 00:46:36,000 Speaker 1: sold to a developer who raises it and now is 792 00:46:36,040 --> 00:46:41,239 Speaker 1: putting in apartments, homes. It's it's a whole multi use. 793 00:46:41,440 --> 00:46:45,840 Speaker 1: So so is there something worth tracking on the retail 794 00:46:45,880 --> 00:46:49,080 Speaker 1: apocalypse side relative to housing or is that just so 795 00:46:49,200 --> 00:46:52,440 Speaker 1: distant and so far removed it's not worth paying close 796 00:46:52,480 --> 00:46:56,560 Speaker 1: attention to. Well, I think it makes sense to assume 797 00:46:56,560 --> 00:47:00,160 Speaker 1: it's getting repurposed, and as we think about shelter or 798 00:47:00,600 --> 00:47:03,400 Speaker 1: really you have to think about it with with the 799 00:47:03,440 --> 00:47:07,719 Speaker 1: complete eyes, with the complete view of rental as well 800 00:47:07,760 --> 00:47:11,480 Speaker 1: as for sale, and so it gets repurposed for for 801 00:47:11,680 --> 00:47:14,000 Speaker 1: sale or for rent in single family where we have 802 00:47:14,040 --> 00:47:17,040 Speaker 1: a deficit, then we'll be able to track that through 803 00:47:17,080 --> 00:47:20,640 Speaker 1: the land development survey that we're doing, and tracking that 804 00:47:20,760 --> 00:47:23,239 Speaker 1: will enable us to see where the growth is going 805 00:47:23,280 --> 00:47:25,880 Speaker 1: to be and whether or not the growth is justified. 806 00:47:25,920 --> 00:47:28,880 Speaker 1: But today, if you look at shelter, we believe the 807 00:47:28,960 --> 00:47:32,759 Speaker 1: multifamily market is actually above normal and there's plenty of 808 00:47:32,800 --> 00:47:35,279 Speaker 1: supply of that. It's above where it should be. In fact, 809 00:47:35,280 --> 00:47:39,400 Speaker 1: there's um if you look at multi family five plus units, 810 00:47:39,400 --> 00:47:43,080 Speaker 1: so multifamily high rise or generally where the problem is 811 00:47:42,800 --> 00:47:48,120 Speaker 1: is predominantly urban core multifamily is at multi decade highs 812 00:47:48,560 --> 00:47:52,640 Speaker 1: with what with the amount of inventory in backlog where 813 00:47:52,640 --> 00:47:56,680 Speaker 1: a suburban is not as let's say, problematic, but there's 814 00:47:56,719 --> 00:48:00,799 Speaker 1: a real core urban is where the inventories for we 815 00:48:00,840 --> 00:48:04,239 Speaker 1: believe multi family market is actually significant above normal. So 816 00:48:04,280 --> 00:48:06,480 Speaker 1: if we had a guess coming out of the crisis, 817 00:48:06,560 --> 00:48:10,880 Speaker 1: people were either reluctant to buy or unable to qualify 818 00:48:10,960 --> 00:48:13,360 Speaker 1: for a mortgage, so there was a ton of renters 819 00:48:13,440 --> 00:48:15,840 Speaker 1: and it seemed the builders went a little hog wild 820 00:48:15,960 --> 00:48:20,040 Speaker 1: over there. Is it safe to assume that the pendulum 821 00:48:20,120 --> 00:48:23,080 Speaker 1: is going to start swinging in the other direction or 822 00:48:23,239 --> 00:48:26,360 Speaker 1: do does this really have to do they really have 823 00:48:26,400 --> 00:48:29,120 Speaker 1: to run out the rope and and see some problems 824 00:48:29,200 --> 00:48:33,720 Speaker 1: before they adjust what they're building. So if I understand 825 00:48:33,760 --> 00:48:37,880 Speaker 1: your question correctly. You're you're asking, will the builders start 826 00:48:37,920 --> 00:48:40,840 Speaker 1: to build affordable product again? Um, when will they shift 827 00:48:40,880 --> 00:48:44,080 Speaker 1: from multi family to single family? If there's a a 828 00:48:44,280 --> 00:48:47,480 Speaker 1: plethora of multi family and a dearth of single family. Well, 829 00:48:47,520 --> 00:48:52,719 Speaker 1: they're completely different operators, um, different developers, different um operators 830 00:48:52,760 --> 00:48:55,960 Speaker 1: from the perspective that there within their silos, the multi 831 00:48:55,960 --> 00:48:59,040 Speaker 1: family operators would never just go do single fam very unusual. 832 00:48:59,520 --> 00:49:02,960 Speaker 1: You'll some times have like Lenar Corporation is a publicly 833 00:49:03,000 --> 00:49:04,959 Speaker 1: traded company and they're saying they're known for their single 834 00:49:05,000 --> 00:49:07,640 Speaker 1: family building, but they also have a multi family business. 835 00:49:08,280 --> 00:49:12,240 Speaker 1: But very few organizations companies have in the multi family 836 00:49:12,280 --> 00:49:14,640 Speaker 1: space do single family as well. So when when you 837 00:49:15,200 --> 00:49:17,640 Speaker 1: really what I'm wrestling with is if there's way too 838 00:49:17,719 --> 00:49:23,200 Speaker 1: much multi family multi family builders, they're not going to say, hey, 839 00:49:23,200 --> 00:49:25,719 Speaker 1: there's too much supply, let's take a year off. Do 840 00:49:25,800 --> 00:49:28,560 Speaker 1: they just keep building? Do they move towards luxury? What? 841 00:49:28,560 --> 00:49:33,359 Speaker 1: What do they do in the face of excess supply? Well, 842 00:49:33,480 --> 00:49:35,399 Speaker 1: right now, what you'll start to see is that they 843 00:49:35,440 --> 00:49:39,920 Speaker 1: have pressure on rents and they're underwriting requirements that are 844 00:49:40,000 --> 00:49:42,680 Speaker 1: what the way they underwrote the land, they won't be 845 00:49:42,760 --> 00:49:45,360 Speaker 1: hitting their hurdle rates at some point if this supply 846 00:49:45,800 --> 00:49:49,080 Speaker 1: that we believe is still in backlog actually gets delivered 847 00:49:49,280 --> 00:49:52,279 Speaker 1: and pressures their returns. So right now, there's a lot 848 00:49:52,320 --> 00:49:55,200 Speaker 1: of capital chasing this asset class because when you compare 849 00:49:55,239 --> 00:49:58,439 Speaker 1: it to malls or other reeds, it's actually a tall 850 00:49:58,480 --> 00:50:03,040 Speaker 1: midget in many respects, even though right even though it's expensive, 851 00:50:03,360 --> 00:50:06,799 Speaker 1: it's actually one of those very consistent businesses. Doesn't have 852 00:50:06,840 --> 00:50:09,880 Speaker 1: the kind of cylicality that the single family for sale market. 853 00:50:09,960 --> 00:50:12,680 Speaker 1: So it's still a very good business. But what may 854 00:50:12,719 --> 00:50:16,200 Speaker 1: happen from the supply being um in our opinion, at 855 00:50:16,239 --> 00:50:18,920 Speaker 1: excess levels, is that they won't get the returns that 856 00:50:19,000 --> 00:50:21,840 Speaker 1: they underwrote if rents start to come under pressure. We 857 00:50:21,920 --> 00:50:24,840 Speaker 1: do think they get least up. But the question is 858 00:50:24,920 --> 00:50:28,879 Speaker 1: will that spicket of growth start slow as those lease 859 00:50:29,000 --> 00:50:32,160 Speaker 1: rates come under pressure, That in itself will start to 860 00:50:32,200 --> 00:50:35,240 Speaker 1: slow the growth. And before I get to my favorite questions, 861 00:50:35,680 --> 00:50:39,239 Speaker 1: any other things standing out within the residential real estate 862 00:50:39,280 --> 00:50:43,960 Speaker 1: market that's unusual or interesting, be regional or what what 863 00:50:44,000 --> 00:50:47,800 Speaker 1: are you kind of going, huh, that's that's surprising. Well, 864 00:50:47,880 --> 00:50:50,160 Speaker 1: there's a few things UM I can talk about. The 865 00:50:50,200 --> 00:50:55,160 Speaker 1: eye buyer market being I Buyer. Today, we have companies 866 00:50:55,520 --> 00:50:59,160 Speaker 1: that are offering consumers to buy their homes for cash 867 00:50:59,200 --> 00:51:04,200 Speaker 1: within a few days. So Instant Buyer and UM open Door, 868 00:51:04,280 --> 00:51:06,719 Speaker 1: which is a private company, is the leader in this 869 00:51:06,760 --> 00:51:10,040 Speaker 1: business where at a discount to we have an algorithm 870 00:51:10,120 --> 00:51:13,040 Speaker 1: that basically will determine the price that they're willing to 871 00:51:13,080 --> 00:51:16,239 Speaker 1: pay for home, allowing that person to be able to 872 00:51:16,280 --> 00:51:19,759 Speaker 1: move to a move up home. And actually Lenar was 873 00:51:19,800 --> 00:51:22,480 Speaker 1: an investor in open Door, and the reason they invested 874 00:51:22,520 --> 00:51:25,120 Speaker 1: in open doors concept and these guys are a Silicon 875 00:51:25,280 --> 00:51:27,920 Speaker 1: Valley Eric Wu as a CEO, is because they found 876 00:51:27,920 --> 00:51:30,160 Speaker 1: that a lot of our buyers can't sell their homes 877 00:51:30,440 --> 00:51:32,399 Speaker 1: to move in our home. So that was conceptually why 878 00:51:32,400 --> 00:51:35,080 Speaker 1: they did it. So what happened Someone comes along and says, 879 00:51:35,120 --> 00:51:39,239 Speaker 1: we'll pay you cash theoretically at a discount, say let's 880 00:51:39,280 --> 00:51:43,040 Speaker 1: five seven discount to what is retail, and then they'll 881 00:51:43,080 --> 00:51:45,840 Speaker 1: turn around and sell it. They'll put with that money, 882 00:51:45,840 --> 00:51:47,640 Speaker 1: they'll fix it up and then they'll sell it. Now 883 00:51:48,760 --> 00:51:53,640 Speaker 1: Zillos in the business now Zilo offer Redfinn, now Um 884 00:51:53,920 --> 00:51:57,080 Speaker 1: offer pad Knocked. It's it's really growing to be a 885 00:51:57,160 --> 00:52:00,040 Speaker 1: very big business. In fact, Zillo, who we have a 886 00:52:00,040 --> 00:52:03,960 Speaker 1: cell rating on is actually changing their entire business model 887 00:52:04,000 --> 00:52:06,080 Speaker 1: to go after this I buyer market. So that's a 888 00:52:06,120 --> 00:52:10,800 Speaker 1: big interesting thing going on in generally speaking professional flippers, yes, 889 00:52:11,080 --> 00:52:14,880 Speaker 1: professional flippers. Another interesting thing that's going on is the 890 00:52:14,880 --> 00:52:17,840 Speaker 1: built to rent market. So I mentioned that we have 891 00:52:17,880 --> 00:52:20,920 Speaker 1: a deficit of housing, but not everyone can afford to 892 00:52:20,920 --> 00:52:24,840 Speaker 1: buy a home. So what consumers want today though, is 893 00:52:24,880 --> 00:52:28,080 Speaker 1: they want the American dream, they want the backyard, they 894 00:52:28,120 --> 00:52:31,200 Speaker 1: want their own home, but in many cases they can't 895 00:52:31,200 --> 00:52:33,920 Speaker 1: for whatever reason, either get a proof for a mortgage, 896 00:52:34,000 --> 00:52:35,919 Speaker 1: or they don't want to be committed and they don't 897 00:52:35,920 --> 00:52:38,200 Speaker 1: want to they want to have flexibility. So the built 898 00:52:38,200 --> 00:52:41,720 Speaker 1: to rent market is actually accelerating to help close the gap. 899 00:52:42,239 --> 00:52:43,960 Speaker 1: And if you look at the build for rent market, 900 00:52:44,000 --> 00:52:46,319 Speaker 1: it could be builders that are willing to sell the 901 00:52:46,440 --> 00:52:49,440 Speaker 1: last few units in a phase to a build or 902 00:52:49,800 --> 00:52:53,080 Speaker 1: a single family rental operator, or they in factor keeping 903 00:52:53,080 --> 00:52:55,799 Speaker 1: the asset themselves on the balance sheet and renting them 904 00:52:55,800 --> 00:52:58,440 Speaker 1: out to generate cash flow. But I believe that the 905 00:52:58,480 --> 00:53:01,880 Speaker 1: build for rent market will accelerate to become a bigger 906 00:53:02,000 --> 00:53:06,000 Speaker 1: portion of today's household So roughly twelve percent of the 907 00:53:06,040 --> 00:53:08,879 Speaker 1: households in this country live in a single family rental home, 908 00:53:09,200 --> 00:53:12,120 Speaker 1: rental home, not in a multi family no singal family rental. 909 00:53:12,480 --> 00:53:15,279 Speaker 1: And one of the misnomers in the marketplace is that 910 00:53:15,320 --> 00:53:16,799 Speaker 1: you either live in an apartment or you live in 911 00:53:16,800 --> 00:53:19,520 Speaker 1: a single family home. And and what people don't appreciate 912 00:53:20,040 --> 00:53:22,200 Speaker 1: is that if you just look at like living alone, 913 00:53:22,560 --> 00:53:24,520 Speaker 1: do you have any idea how many people that live 914 00:53:24,560 --> 00:53:27,080 Speaker 1: alone live in a single family home forgetting if they 915 00:53:27,080 --> 00:53:32,440 Speaker 1: rent it or own it? Just a guess what Really 916 00:53:33,680 --> 00:53:35,320 Speaker 1: that's a giant n well, I guess if you start 917 00:53:35,360 --> 00:53:40,359 Speaker 1: thinking about the older demographic, the second person, the survivor 918 00:53:40,560 --> 00:53:43,560 Speaker 1: once one of the husband wife passes away, that's got 919 00:53:43,560 --> 00:53:47,000 Speaker 1: to be a pretty hefty number. And then divorces, and 920 00:53:47,040 --> 00:53:48,799 Speaker 1: then people who just want to own a house. But 921 00:53:48,880 --> 00:53:51,000 Speaker 1: I would never have guessed. We'll keep in mind this 922 00:53:51,080 --> 00:53:53,640 Speaker 1: is we're not distinguishing between owning versus renting, So just 923 00:53:53,719 --> 00:53:56,960 Speaker 1: thirty percent. So then when you think about lifestyle, if 924 00:53:56,960 --> 00:53:59,719 Speaker 1: you go, okay, then roommates, then I get married, then 925 00:53:59,719 --> 00:54:02,319 Speaker 1: I have children by the time our data shows by 926 00:54:02,320 --> 00:54:06,200 Speaker 1: the time you're married with two children live in a 927 00:54:06,239 --> 00:54:09,800 Speaker 1: single family home. And that in fact is again not disinguishing. 928 00:54:09,880 --> 00:54:13,120 Speaker 1: Writing versus owning. But when you think about millennials, millennials 929 00:54:13,160 --> 00:54:16,360 Speaker 1: today call them seventy million. I've got two millennials or 930 00:54:16,400 --> 00:54:19,200 Speaker 1: young fourteen sixteen high Zoe and Zach. I got Zia two. 931 00:54:19,239 --> 00:54:22,319 Speaker 1: She's all youngest, but she's not a millennial. Um when 932 00:54:22,360 --> 00:54:26,440 Speaker 1: you start to see these millennials actually get married or 933 00:54:26,560 --> 00:54:31,000 Speaker 1: cohabitate and have families, this they're at the early they're 934 00:54:31,000 --> 00:54:33,920 Speaker 1: in their early thirties right now, there's seventy five million 935 00:54:33,960 --> 00:54:35,920 Speaker 1: of them. We're just at the beginning of this wave 936 00:54:36,719 --> 00:54:40,680 Speaker 1: of what will be an unbelievable tailwind too for the 937 00:54:40,719 --> 00:54:43,560 Speaker 1: demographics for the need for single family shelter, assuming you 938 00:54:43,640 --> 00:54:47,560 Speaker 1: believe that people will continue to get married to have children, 939 00:54:47,920 --> 00:54:50,239 Speaker 1: and we have some fun ways to analyze this. So 940 00:54:50,280 --> 00:54:53,760 Speaker 1: we do some obviously studying birthrates. A lot of people 941 00:54:53,760 --> 00:54:56,520 Speaker 1: see the national birth rate for the country is going down, 942 00:54:57,080 --> 00:55:00,000 Speaker 1: but when you look at the twenty five plus year old, 943 00:55:00,480 --> 00:55:02,960 Speaker 1: that birthrate has been growing at a very fast rate. 944 00:55:03,320 --> 00:55:06,960 Speaker 1: We called the good birth rate because nationally birthrates are 945 00:55:06,960 --> 00:55:10,799 Speaker 1: going down, because teenage birth rates are down over since 946 00:55:10,840 --> 00:55:13,160 Speaker 1: so seven, which is which is a good thing, right. 947 00:55:13,160 --> 00:55:15,120 Speaker 1: So what we really look at and I think it 948 00:55:15,440 --> 00:55:19,239 Speaker 1: just to reiterate, it's about lifestyle. Lifestyle drives a need 949 00:55:19,320 --> 00:55:22,359 Speaker 1: for shelter or changes in the type of shelter. So 950 00:55:22,760 --> 00:55:26,040 Speaker 1: when we look at build for rent and we see 951 00:55:26,040 --> 00:55:29,680 Speaker 1: that phenomena is a growing trend, I think that you'll 952 00:55:29,719 --> 00:55:32,399 Speaker 1: hear more about it, and there's more Wall Street money 953 00:55:32,480 --> 00:55:36,200 Speaker 1: contemplating it and builders that are selling to the single 954 00:55:36,200 --> 00:55:39,360 Speaker 1: family reads and doing it themselves, the I buyer market, 955 00:55:39,640 --> 00:55:42,680 Speaker 1: and then just technology. Um, you know, the real estate 956 00:55:42,719 --> 00:55:46,440 Speaker 1: industry is one that is is being disrupted. If you 957 00:55:46,440 --> 00:55:48,720 Speaker 1: think about you know, your mother is a real estate broker, 958 00:55:48,760 --> 00:55:52,080 Speaker 1: it's a very very tough time. They're being attacked from 959 00:55:52,080 --> 00:55:54,920 Speaker 1: all from all angles. I mean she's retired, but the 960 00:55:55,040 --> 00:55:58,319 Speaker 1: days of six percent commissions, that's pretty much gone, right. 961 00:55:58,320 --> 00:56:01,680 Speaker 1: I think that certainly has yet to be eliminated. But 962 00:56:01,760 --> 00:56:05,000 Speaker 1: there's a lot going on that can continue to pressure margin, 963 00:56:05,480 --> 00:56:08,759 Speaker 1: pressure splits. The market is being disrupted from a lot 964 00:56:08,800 --> 00:56:12,680 Speaker 1: of different angles. Huh. Quite fascinating. So the firm is 965 00:56:12,719 --> 00:56:15,640 Speaker 1: called Zelman and Associates. Is this really the I vs. 966 00:56:15,680 --> 00:56:19,759 Speaker 1: Elman show or is it something else? Actually, thank you 967 00:56:19,840 --> 00:56:22,000 Speaker 1: for asking, No, this is not just the I vs. 968 00:56:22,000 --> 00:56:25,239 Speaker 1: Aleman show. In fact, I've got probably close to thirty employees. 969 00:56:25,960 --> 00:56:29,560 Speaker 1: We have about a dozen analysts. Each analyst is responsible 970 00:56:29,680 --> 00:56:34,520 Speaker 1: for their silo and are very successful in aggregating data 971 00:56:34,560 --> 00:56:38,160 Speaker 1: and analyzing the industry that they're responsible for. So it's 972 00:56:38,239 --> 00:56:41,880 Speaker 1: it's really I'm a small piece of what really Zelman 973 00:56:41,920 --> 00:56:45,280 Speaker 1: Associates is, And there's a lot more of a strength 974 00:56:45,360 --> 00:56:49,120 Speaker 1: behind the person you see sitting here and whether it's 975 00:56:49,160 --> 00:56:52,480 Speaker 1: Alan Rattner, our senior homebuilding analysts justin Spear, these people 976 00:56:52,480 --> 00:56:55,560 Speaker 1: work their tails off and UH really appreciate all the 977 00:56:55,600 --> 00:56:57,399 Speaker 1: work and I get a lot of credit, but they're 978 00:56:57,440 --> 00:57:00,560 Speaker 1: the they're the power behind the firm. So before I 979 00:57:00,640 --> 00:57:02,440 Speaker 1: let you go, I have to get to my favorite 980 00:57:02,440 --> 00:57:05,440 Speaker 1: ten questions we ask all our guests sort of a 981 00:57:05,440 --> 00:57:08,160 Speaker 1: speed round. Are you ready for this? Ready? Tell us 982 00:57:08,200 --> 00:57:13,520 Speaker 1: the first car you ever owned? Your making model Toyota Corolla. Nine. 983 00:57:15,320 --> 00:57:18,560 Speaker 1: What's the most important thing we don't know about you? 984 00:57:19,560 --> 00:57:23,080 Speaker 1: That I live in Cleveland and I have three beautiful 985 00:57:23,200 --> 00:57:27,280 Speaker 1: children and they are my life. So you went over 986 00:57:27,320 --> 00:57:30,280 Speaker 1: Cleveland pretty quickly. How do you like? How do you 987 00:57:30,280 --> 00:57:34,120 Speaker 1: like living in Cleveland? Um? Well, I admittedly went kicking 988 00:57:34,120 --> 00:57:37,680 Speaker 1: and screaming married Cleveland boy who I met at Solomon Brothers, David, 989 00:57:38,240 --> 00:57:41,160 Speaker 1: But it's a wonderful place to raise a family, and 990 00:57:41,200 --> 00:57:43,880 Speaker 1: I get to be with my husband's family all the time, 991 00:57:44,320 --> 00:57:46,560 Speaker 1: and it's great for the kids. And if we could 992 00:57:46,600 --> 00:57:48,600 Speaker 1: just get the sun to come out. The weather is 993 00:57:48,600 --> 00:57:50,520 Speaker 1: not great in Cleveland, but the browns are supposed to 994 00:57:50,520 --> 00:57:52,640 Speaker 1: be good this year. So yes, they are supposed to. 995 00:57:52,760 --> 00:57:55,040 Speaker 1: So tell us. Tell us about your early mentors who 996 00:57:55,120 --> 00:57:58,640 Speaker 1: affected the way you you did UH analytics and thought 997 00:57:58,640 --> 00:58:02,600 Speaker 1: about housing well already Credit David, my my my buddy 998 00:58:02,600 --> 00:58:06,520 Speaker 1: at Solomon. Um, but I have to say when you yeah, 999 00:58:06,560 --> 00:58:08,960 Speaker 1: this husband was later, but um, when you think about 1000 00:58:08,960 --> 00:58:10,640 Speaker 1: your life in the a list of people I had 1001 00:58:10,680 --> 00:58:13,120 Speaker 1: the pleasure of working with, whether we're talking about people 1002 00:58:13,160 --> 00:58:15,360 Speaker 1: on the South side of Credit, Swist and Sally, as 1003 00:58:15,400 --> 00:58:17,920 Speaker 1: well as all the clients that I've interacted with. You know, 1004 00:58:18,040 --> 00:58:20,160 Speaker 1: I can give you ten people that come to my 1005 00:58:20,320 --> 00:58:23,040 Speaker 1: top of my head. But one that really stands out 1006 00:58:23,360 --> 00:58:28,080 Speaker 1: is Melinda Greenwich, who was really my mentor early on 1007 00:58:28,120 --> 00:58:30,880 Speaker 1: in my career, my secretary, but she had been at 1008 00:58:30,920 --> 00:58:34,560 Speaker 1: Drexel and she was with me for over twenty years 1009 00:58:34,640 --> 00:58:39,840 Speaker 1: and is a friend business, family life every day, and 1010 00:58:39,960 --> 00:58:42,760 Speaker 1: she no longer works with me. Now, Kim Gray's my mentor. 1011 00:58:42,840 --> 00:58:45,680 Speaker 1: And people think about mentor where you call someone up 1012 00:58:45,680 --> 00:58:48,120 Speaker 1: and you know you have a challenge, you want to 1013 00:58:48,160 --> 00:58:51,520 Speaker 1: talk something through. You know, these women are are there 1014 00:58:51,520 --> 00:58:54,040 Speaker 1: for me through thick and thin, you know, call in 1015 00:58:54,080 --> 00:58:55,800 Speaker 1: the middle of the night. Those are the people that 1016 00:58:55,840 --> 00:58:57,880 Speaker 1: I want to highlight, the people that that mean everything 1017 00:58:57,920 --> 00:59:02,680 Speaker 1: to me. Quite quite interesting, it um, what fill in 1018 00:59:02,720 --> 00:59:10,280 Speaker 1: the blank investors, analysts, UM managers helped shape your thinking 1019 00:59:10,520 --> 00:59:14,720 Speaker 1: about the housing market? Give me your list again. Investors 1020 00:59:14,920 --> 00:59:19,200 Speaker 1: could be anybody, investors, strategist, analysts, economists. Who who has 1021 00:59:19,320 --> 00:59:24,160 Speaker 1: influenced the way you approach the real estate market? Well, 1022 00:59:24,680 --> 00:59:28,160 Speaker 1: it's so many. I think that builders themselves, a lot 1023 00:59:28,200 --> 00:59:31,000 Speaker 1: of the private builders in the market that really helped 1024 00:59:31,000 --> 00:59:33,200 Speaker 1: me to understand the business and give me from an 1025 00:59:33,280 --> 00:59:37,320 Speaker 1: unbiased perspective. And there you know, the quality of information 1026 00:59:37,400 --> 00:59:40,520 Speaker 1: and and and and being able to absorb from the 1027 00:59:40,560 --> 00:59:45,040 Speaker 1: perspective of an open sort of white board. The builders, 1028 00:59:45,040 --> 00:59:48,120 Speaker 1: the private builders. Bert's Silva, who's a good friend, and 1029 00:59:48,280 --> 00:59:50,440 Speaker 1: and the CEO in the in the home building industry, 1030 00:59:50,440 --> 00:59:53,480 Speaker 1: I just learned a tremendous amount from him. Um in 1031 00:59:53,520 --> 00:59:56,000 Speaker 1: the investment world, you know, I think about today some 1032 00:59:56,040 --> 00:59:59,560 Speaker 1: of my top clients, UM, certainly Richard Chiltern and Chiltern 1033 00:59:59,560 --> 01:00:02,840 Speaker 1: advisor 's learning about to go after the best in 1034 01:00:02,880 --> 01:00:07,960 Speaker 1: class managements and understand, you know, just a long term investing. Um, 1035 01:00:08,000 --> 01:00:10,560 Speaker 1: there's an art to it and it doesn't necessarily mean 1036 01:00:10,560 --> 01:00:14,640 Speaker 1: you day trade, and that there's ways to differentiate. UM. 1037 01:00:14,720 --> 01:00:19,240 Speaker 1: Bob Bishop at Impala, who was originally Solemn Brothers Housing Alice, 1038 01:00:19,280 --> 01:00:21,960 Speaker 1: who's now a client. Um, he taught me a lot 1039 01:00:22,000 --> 01:00:26,320 Speaker 1: about the business. UM. Ricky Sandler at Eminence Capital, who's 1040 01:00:26,440 --> 01:00:29,040 Speaker 1: UM someone I grew up with, but he was ahead 1041 01:00:29,040 --> 01:00:31,320 Speaker 1: of the curve from that versus where I was. Taught 1042 01:00:31,360 --> 01:00:33,400 Speaker 1: me a lot about the business. So I can keep going. 1043 01:00:33,920 --> 01:00:36,640 Speaker 1: But that's a that's a healthy list. So let me 1044 01:00:36,680 --> 01:00:38,640 Speaker 1: shift gears on you. What do you do for fun? 1045 01:00:38,680 --> 01:00:42,040 Speaker 1: What do you do when you're out of the office. Well, 1046 01:00:42,080 --> 01:00:46,240 Speaker 1: I love to walk my beautiful Australian shepherd, go for 1047 01:00:46,360 --> 01:00:50,280 Speaker 1: long walks, UM hike. I do a lot of puzzles, 1048 01:00:50,560 --> 01:00:53,640 Speaker 1: jigsaw puzzles like the new Wood puzzles. That's been my 1049 01:00:53,680 --> 01:00:57,200 Speaker 1: new thing. And UM, I've been also doing brain games, 1050 01:00:57,320 --> 01:01:01,520 Speaker 1: which has been fun. And hang watch my kids and 1051 01:01:01,680 --> 01:01:03,919 Speaker 1: watch the kids play sports. My daughter is a great 1052 01:01:03,960 --> 01:01:06,280 Speaker 1: soccer player, and she runs track and she keeps us 1053 01:01:06,360 --> 01:01:09,120 Speaker 1: every weekend very busy. Oh and my oldest is off 1054 01:01:09,160 --> 01:01:10,920 Speaker 1: to University of Miami, so hopefully I'll be there and 1055 01:01:10,920 --> 01:01:13,840 Speaker 1: seeing the sun more. Yeah, in the in the winter. UM, 1056 01:01:14,000 --> 01:01:15,920 Speaker 1: tell us about a time you failed and what you 1057 01:01:16,080 --> 01:01:20,160 Speaker 1: learned from the experience. Well, I would say that I 1058 01:01:20,240 --> 01:01:22,600 Speaker 1: was convinced I was gonna be an investment banker, and 1059 01:01:22,840 --> 01:01:25,160 Speaker 1: I was going Well Street to be an investment banker, 1060 01:01:25,400 --> 01:01:28,600 Speaker 1: and I found that it wasn't the right fit for me, 1061 01:01:28,680 --> 01:01:32,040 Speaker 1: and I was pretty devastated. And what I learned from 1062 01:01:32,080 --> 01:01:35,120 Speaker 1: that experience was that your first job won't necessarily be 1063 01:01:35,200 --> 01:01:38,080 Speaker 1: your last, and that even though you're convinced you think 1064 01:01:38,160 --> 01:01:40,080 Speaker 1: you know what you are going to do with the 1065 01:01:40,080 --> 01:01:42,600 Speaker 1: rest of your life, you actually can evolve into something 1066 01:01:42,600 --> 01:01:45,560 Speaker 1: else and be successful. So for me, that's really the 1067 01:01:45,600 --> 01:01:48,480 Speaker 1: path that led me to where I am today. So 1068 01:01:48,520 --> 01:01:51,800 Speaker 1: what has you most excited about what's going on in 1069 01:01:51,800 --> 01:01:57,560 Speaker 1: the real estate industry these days? Um? The uncertainty of 1070 01:01:58,000 --> 01:02:05,200 Speaker 1: what's next, from technology, from disruption, from sustainability. You know, 1071 01:02:05,240 --> 01:02:08,560 Speaker 1: it always is changing every day. What's you know? Unfortunately, 1072 01:02:08,600 --> 01:02:11,280 Speaker 1: a lot of it's dependent upon the economic backdrop. But 1073 01:02:11,320 --> 01:02:13,120 Speaker 1: there's a lot of interesting new things that are going 1074 01:02:13,160 --> 01:02:15,400 Speaker 1: on in our sectors, so we have to stay on 1075 01:02:15,440 --> 01:02:19,080 Speaker 1: top of them and obviously continue to guide our clients 1076 01:02:19,640 --> 01:02:22,640 Speaker 1: down the right path for where to steer their investments, 1077 01:02:22,760 --> 01:02:26,320 Speaker 1: and and sizing and and getting out before the market 1078 01:02:26,320 --> 01:02:30,080 Speaker 1: turns is going to be the next goal. So everybody's 1079 01:02:30,120 --> 01:02:32,760 Speaker 1: favorite question, tell us some of your favorite books, be 1080 01:02:32,840 --> 01:02:36,680 Speaker 1: the fiction, nonfiction, real estate related, or whatever. I've got 1081 01:02:36,720 --> 01:02:40,360 Speaker 1: a colectic a number, but I enjoyed and it was 1082 01:02:40,440 --> 01:02:44,520 Speaker 1: life changing. A book called Thrive by Arianna Huffington's Okay, 1083 01:02:44,720 --> 01:02:48,560 Speaker 1: remember one and um that was really impactful, life changing, 1084 01:02:48,680 --> 01:02:52,560 Speaker 1: life changing from a person who worked seven and learned 1085 01:02:52,560 --> 01:02:55,960 Speaker 1: a little more balanced from things to Ariana. I read 1086 01:02:56,120 --> 01:02:59,720 Speaker 1: uh and loved an Acquendolen's Plenty of Cake Plant Candles, 1087 01:03:00,000 --> 01:03:05,160 Speaker 1: which really gave me a renewed optimism on aging. Much 1088 01:03:05,200 --> 01:03:08,240 Speaker 1: better than the alternative, much better than the alternative. I 1089 01:03:08,280 --> 01:03:11,720 Speaker 1: can't help but mentioned Liars Poker and The Big Short 1090 01:03:11,880 --> 01:03:15,240 Speaker 1: my one of my friends and favorite authors, Michael Lewis 1091 01:03:15,920 --> 01:03:18,480 Speaker 1: um All the Light You Cannot See by Anthony Dough, 1092 01:03:18,800 --> 01:03:23,040 Speaker 1: which is um World War two fiction, but an incredible 1093 01:03:23,240 --> 01:03:26,440 Speaker 1: read if you like that period. UM. And then just lastly, 1094 01:03:26,440 --> 01:03:29,120 Speaker 1: I've read a lot of a mother of teenage children 1095 01:03:29,320 --> 01:03:33,200 Speaker 1: and UM Leonard Sachs Um the books that he's written 1096 01:03:33,240 --> 01:03:36,160 Speaker 1: for parents. Girls on the Edge is a must read. 1097 01:03:36,600 --> 01:03:39,720 Speaker 1: And I'm a little bit anti social media parents for 1098 01:03:39,760 --> 01:03:43,080 Speaker 1: our children, and so I would recommend that highly for 1099 01:03:43,080 --> 01:03:46,520 Speaker 1: her parents. What sort of advice would you give to 1100 01:03:46,560 --> 01:03:51,000 Speaker 1: a millennial or someone interested in uh financial real estate 1101 01:03:51,200 --> 01:03:54,360 Speaker 1: who is just beginning their career. I think that everyone 1102 01:03:54,400 --> 01:03:58,000 Speaker 1: should find a mentor everyone should appreciate your first job 1103 01:03:58,120 --> 01:04:03,200 Speaker 1: isn't your last, and read a lot I think UM. 1104 01:04:03,360 --> 01:04:07,360 Speaker 1: For me, it was networking as well. Never stopped networking. 1105 01:04:07,400 --> 01:04:10,840 Speaker 1: I remember folding towels in a gym at six am 1106 01:04:10,920 --> 01:04:13,360 Speaker 1: to pay for school, and I would talk to every 1107 01:04:13,360 --> 01:04:15,280 Speaker 1: gym member and ask them if they knew anybody. So 1108 01:04:15,360 --> 01:04:19,120 Speaker 1: network network Network. Our final question, what do you know 1109 01:04:19,200 --> 01:04:22,920 Speaker 1: about the world of real estate related investing today that 1110 01:04:23,000 --> 01:04:25,600 Speaker 1: you wish you knew twenty five or so years ago 1111 01:04:25,640 --> 01:04:29,920 Speaker 1: when you were first starting out? Well, I wish I understood. 1112 01:04:31,040 --> 01:04:34,880 Speaker 1: I wish I had the benefit of hindsight and appreciating 1113 01:04:34,920 --> 01:04:40,560 Speaker 1: cycles and being UM willing to tolerate more risk that 1114 01:04:40,600 --> 01:04:44,160 Speaker 1: there's opportunities and when there is disruption in the market 1115 01:04:44,200 --> 01:04:46,520 Speaker 1: to take advantage of it. I think I'm way too 1116 01:04:46,520 --> 01:04:50,160 Speaker 1: conservative and I was way too risk averse makes perfect sense. 1117 01:04:50,800 --> 01:04:54,720 Speaker 1: We have been speaking with Ivy Zellman of Zelman and Associates. 1118 01:04:55,120 --> 01:04:57,840 Speaker 1: If you enjoy this conversation, well look up an intro 1119 01:04:57,960 --> 01:05:00,560 Speaker 1: down an Inch on Apple iTunes and you can see 1120 01:05:00,600 --> 01:05:03,479 Speaker 1: any of the other two d and fifty or so 1121 01:05:03,640 --> 01:05:07,120 Speaker 1: such conversations we've had over the previous h five or 1122 01:05:07,120 --> 01:05:11,400 Speaker 1: so years. We love your comments, feedback and suggestions right 1123 01:05:11,480 --> 01:05:14,919 Speaker 1: to us at m IB podcast at Bloomberg dot net. 1124 01:05:15,640 --> 01:05:18,840 Speaker 1: Be sure and give us a review on Apple iTunes. 1125 01:05:18,920 --> 01:05:22,000 Speaker 1: We we love your feedback, comments and suggestions right to 1126 01:05:22,120 --> 01:05:25,160 Speaker 1: us at m IB podcast at Bloomberg dot net. I 1127 01:05:25,200 --> 01:05:27,240 Speaker 1: would be remiss if I did not thank the crack 1128 01:05:27,320 --> 01:05:30,880 Speaker 1: staff that helps put together these conversations each week. Medina 1129 01:05:30,960 --> 01:05:35,680 Speaker 1: Parwana is my producer slash audio engineer. Michael Boyle is 1130 01:05:35,680 --> 01:05:39,280 Speaker 1: our booker, UH Michael Batnick is our head of research. 1131 01:05:39,480 --> 01:05:44,040 Speaker 1: Atica Valbron is our project manager. I'm Barry Hults. You've 1132 01:05:44,040 --> 01:05:47,200 Speaker 1: been listening to Masters in Business on Bloomberg Radio.