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Speaker 1: next guest and the stut businesswoman who unapologetically pursues excellency

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Speaker 1: and all she does. My leak Till is on the

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Speaker 1: founder and chief experienced officer of curl Box, the first

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Speaker 1: monthlyss of scription service for naturally curly hair. Please welcome

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Speaker 1: to money making conversations, my leak till. How you doing that?

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Speaker 1: I'm good? How are you good? That's said your name

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Speaker 1: correctly and you were close. It's my leak. But that's no, no, no, no,

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Speaker 1: no no, Ruth Shawn McDonald. You know I'm saying if

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Speaker 1: people call me Russian a rock, you know, I said, hey, hey, hey,

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Speaker 1: look at say my name right, because that's part of

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Speaker 1: your brain, you know when you because you're gonna be

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Speaker 1: introduced in front of ten thousand people, when somebody say myla,

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Speaker 1: you know what you wanta do? An You're gonna You're

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Speaker 1: gonna go change the way you walk. It's going to

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Speaker 1: change where you speak because you have to correct. Everybody

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Speaker 1: gonna throw your whole game plan all. So say your

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Speaker 1: name again, correctly for everybody to here, and Roushan will

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Speaker 1: get it right from now on. It is my leak

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Speaker 1: till mine with emphasis on my my exactly great girl box. Yes, girl,

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Speaker 1: I'm gonna tell you something. I'm tell you something that's

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Speaker 1: a visionary move to create a monthly subscription service. You

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Speaker 1: know that, right? Yeah. I think in my naivete I

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Speaker 1: created it, not knowing how difficult it would be. But

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Speaker 1: I mean now that it's done, it's amazing. Okay, cool,

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Speaker 1: two things happening. When did you launch it? Okay, because

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Speaker 1: that's a launch, and then there's worked to the launch correct? Correct? Okay? Cool?

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Speaker 1: When did you launch you? When did you launch? I

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Speaker 1: did a soft launch November twenty eleven, so I had

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Speaker 1: no products, no boxes, and I said, you know what

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Speaker 1: I'm going to I send out a press release to

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Speaker 1: Essence magazine and I said, I'm gonna have them, Yeah,

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Speaker 1: I'm gonna have them put this out online. So they

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Speaker 1: released it at eight o'clock online about this new business

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Speaker 1: in this new company that was going to be opening

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Speaker 1: at midnight. And I said, Okay, if I get enough

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Speaker 1: people find up, I'll continue if I don't out quit.

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Speaker 1: And I think we had a thousand people sign up

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Speaker 1: like the first hour after midnight, and they just kept

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Speaker 1: going by the thousand. So then I said, oh, shoot,

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Speaker 1: I gotta but we're gonna work at for radio purpose,

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Speaker 1: you right, I said, Now I gotta get some products

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Speaker 1: and some boxes because I think people want this. Now

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Speaker 1: here's the it's the fun part about it, because see

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Speaker 1: this is an idea. How many people told you you

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Speaker 1: were crazy? Oh my god. Everybody everybody was like, how

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Speaker 1: are you gonna do this? You don't even know how

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Speaker 1: to do it. You don't have any products, you don't

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Speaker 1: have any boxes. And I said, as long as airplanes

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Speaker 1: are flying in the sky, I can do this. Like

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Speaker 1: people have figured out crazy you're saying, then, and guess what,

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Speaker 1: and guess what. The thing about it is that this

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Speaker 1: is like a like like the last three or four years,

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Speaker 1: you've seen a lot of this monthly subscription where you order,

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Speaker 1: you pay nine nine and every month you get a

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Speaker 1: box with product and correct, that's what you're talking about,

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Speaker 1: right right, right, Yes, And we started almost six years

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Speaker 1: ago doing that absolutely. And so what I'm saying is

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Speaker 1: that that's why I started out with the word visionary, Okay,

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Speaker 1: because everybody basically is emulating what you've done. Okay, and

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Speaker 1: from a corporate standpoint, they're coming in with the big dollars,

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Speaker 1: you know, coming in big paperations are doing it. Now.

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Speaker 1: You started out little African American girl. F I'm a

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Speaker 1: track star, undefeated. You know, I ain't never lost in track.

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Speaker 1: Now already you're competitor, correct, correct, very So that means

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Speaker 1: that when you when people were telling you, you know,

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Speaker 1: what made you go beyond their no? You know, I

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Speaker 1: always say that if somebody tells me no, they don't

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Speaker 1: have enough information, right, it's either they don't have I

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Speaker 1: haven't given them enough information, or they're telling me not yet.

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Speaker 1: So I was met with a ton of nose. But

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Speaker 1: I said to myself, there's only twelve months in the

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Speaker 1: year they're over. At the time, they were over six

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Speaker 1: hundred hair care brands, and I was like, I have

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Speaker 1: to be able to at least get twelve yes is

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Speaker 1: out of six hundred. I have to So so I did.

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Speaker 1: But when I heard no, I was never angry, you know,

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Speaker 1: I just said, Okay, they just they need more information.

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Speaker 1: They want to see what I can do. So now

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Speaker 1: I've got to show improve right right. So so let's

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Speaker 1: let's start back now, because see, um, let's talk about

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Speaker 1: your life. You know, you know, where were you at

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Speaker 1: in your life? You know, professionally, were you like, you're

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Speaker 1: looking for the next big thing? All you said, I'm

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Speaker 1: gonna put on effort into this endeavor. I'm popping my

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Speaker 1: own personal money into this. Who was standing with you?

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Speaker 1: You know when you who was standing with you there?

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Speaker 1: You know I had? I was. I started off in

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Speaker 1: entertainment pr and I moved to Atlanta and at the

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Speaker 1: height of the recession, and I couldn't find a job.

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Speaker 1: So I started consulting. And then one of the clients

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Speaker 1: I started consulting um some online some apps and online businesses.

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Speaker 1: And what I was finding by helping them was that

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Speaker 1: they'll let you know how much money your sort of

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Speaker 1: placements have made them. So if I get you some placement,

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Speaker 1: somebody clicks through purchases. And I was helping these brands

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Speaker 1: make you know, eighty thousand, one hundred thousand dollars in months,

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Speaker 1: and my sea at the time was nowhere near that.

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Speaker 1: So I said to myself, I have to be able

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Speaker 1: to come up with something that I can then promote myself.

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Speaker 1: And so that's kind of what. The wheel started turning

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Speaker 1: and I saw deep, deep deep into like tech um

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Speaker 1: in the tech trade about a beauty about how beauty

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Speaker 1: subscriptions were going to be making a comeback. They hadn't

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Speaker 1: started yet, but they were going to be making a comeback.

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Speaker 1: And I said, great, idea, wrong market because women of color,

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Speaker 1: we've we've never nobody ever samples with us, nobody ever

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Speaker 1: does anything. They just expect us to buy it. So

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Speaker 1: I had, um, I reached out. I basically dialed in

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Speaker 1: all my favors. You know, I would you say that

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Speaker 1: everythy fashion fare was really the leading for us? You said,

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Speaker 1: women of color? Right, okay, so you was working with

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Speaker 1: that platform only out there you say, hey, we gotta

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Speaker 1: build you gotta we gotta build something for us. Correct, correct,

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Speaker 1: just more in terms of sampling. You know, we want

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Speaker 1: black women want to try things too. So that was

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Speaker 1: the deal. So I essentially I dialed in every single

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Speaker 1: favor that I had. The girl who made our current logo, um,

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Speaker 1: she did it for free. And she goes, if you

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Speaker 1: ever make any money on this, just go ahead and

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Speaker 1: pay me. So I right, right, yeah, but I did.

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Speaker 1: She but this is the thing she's been She's made

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Speaker 1: money off me every single month since then, I have

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Speaker 1: continued to employ her. Yeah, so um that was the deal. Well,

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Speaker 1: I just basically called everyone and I had no idea

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Speaker 1: about like packing and shipping and logistics. But my friend

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Speaker 1: connected me with his classmate who owned a fulfillment center,

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Speaker 1: so they took me on for free, no credit. Jack Um,

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Speaker 1: I want to tell you, okay, okay, okay, when did prayer,

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Speaker 1: how much prayer was going on, how much faith was

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Speaker 1: riding this this whole mission. You know what's so crazy

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Speaker 1: is that it was it was What was interesting about

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Speaker 1: my faith and this is that I felt like God

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Speaker 1: was insisting that I do this, Like I've given you

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Speaker 1: this idea and it's like you can try to ignore me,

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Speaker 1: but I'm going to every single night until you do it.

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Speaker 1: And that really I was like, okay, I hear you.

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Speaker 1: So I was like, I'm going to do it. And

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Speaker 1: when I took one step and is literally like every

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Speaker 1: it was like every single thing that I needed, somebody

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Speaker 1: stepped up and literally gave it to me, which was

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Speaker 1: insane awesome. That's this is awesome because the reason to

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Speaker 1: say it's awesome because of the fact that you're able

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Speaker 1: to tell your story and make it happen in a

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Speaker 1: big way. Am I correct? And then but but but

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Speaker 1: the thing about it is that I always tell, at

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Speaker 1: what point did you have a plan? At what point

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Speaker 1: did you know? Because you just didn't jump out there

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Speaker 1: on faith? You have plans, right, relationships, mentors and things

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Speaker 1: like that. So because I want people to hear these things,

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Speaker 1: because you know, when you also to show like money

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Speaker 1: making conversations. I get tons of direct messages on LinkedIn,

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Speaker 1: on Facebook, people with all these ideas, and soon as

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Speaker 1: their ideas there's no merit to them, or they just

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Speaker 1: sent me a video, no merit to them, no plan,

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Speaker 1: no plan of action. I got the fact that everybody

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Speaker 1: has a dream, but what is your plan of action

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Speaker 1: tied to that? You are a visionary. And usually when

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Speaker 1: you're a visionary, when I say people are visionary, I'm

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Speaker 1: talking by Zuckenberg or Facebook, I'm talking about Steve jobs Apple.

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Speaker 1: These are people who see things uniquely in a space

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Speaker 1: and then make a model that nobody else is doing

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Speaker 1: at the time. That's what you did at the time,

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Speaker 1: that's now becoming popular, has become a very popular drawing.

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Speaker 1: That's that's just just take it off. You know, you

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Speaker 1: see national commercials with these same little monthly subscription boxes.

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Speaker 1: When you get it, you're gonna get these products, is

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Speaker 1: a guarantee. When we come back, if you don't mind,

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Speaker 1: hang on a little bit, we're gonna talk about to

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Speaker 1: my understanding. Uh, you're gonna be a future mom, is

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Speaker 1: that correct? Okay, we will talk about that because they're

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Speaker 1: gonna talk about how she's gonna change her work schedule,

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Speaker 1: you know, and we're gonna talk about what's in that

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Speaker 1: box that you get every month because it changes every month. Correct, correct? Okay, cool,

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Speaker 1: we'll be right back now. I'm on the phone with

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Speaker 1: my leak. The emphasis on my til there were going. Now,

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Speaker 1: I'm gonna win with you now because that's what you're special.

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Speaker 1: You're very very special. And I say that because of

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Speaker 1: the fact that you know it had to be uh,

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Speaker 1: you know from a you know, it's interesting when I

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Speaker 1: meet people like you because you got it early on somehow,

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Speaker 1: you know, you had the gene or somebody was important

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Speaker 1: in your life. I don't know your entire story to

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Speaker 1: say that that that pushed you that, uh, I told

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Speaker 1: you you could be more than that what everybody else

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Speaker 1: puts on the wall or everybody else tells you that

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Speaker 1: the color of your skin. Who was that person? Probably?

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Speaker 1: I think my parents, you know, my parents, my dad specifically,

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Speaker 1: probably just always I knew. I knew as I'm doing

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Speaker 1: my daughter right now, I'm pushing the I'm pushing them

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Speaker 1: to my leak. Tell my daughter gonna be Christiana McDonald.

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Speaker 1: There you go. Yeah, like very I think, very tough,

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Speaker 1: just you know, very tough and always spoke to me

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Speaker 1: like I was an adult, like never kitty talk, always

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Speaker 1: to let me have an opinion in a voice. And

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Speaker 1: I think that that that really helps with limiting the

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Speaker 1: amount of fear that I have as an adult. Don't

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Speaker 1: do you want like I just I jokingly said, that's

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Speaker 1: that's a compliment. I feel. I want my daughter to be,

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Speaker 1: you know, just like my leak till it's just how

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Speaker 1: does that feel when that when you hear somebody like

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Speaker 1: me Rashan McDonald say that to you and sincerely say

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Speaker 1: that to you because of the fact that you know

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Speaker 1: you're doing your own thing, and you're doing it in

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Speaker 1: a way that most people have told you know, but

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Speaker 1: in your back of your mind, you've had a support

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Speaker 1: system and said don't listen. Don't listen. Don't I taught

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Speaker 1: you to work hard. I've been telling you, you a baby,

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Speaker 1: that you can do this. Don't let people get your

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Speaker 1: head and tell you what you cannot do. That's amazing,

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Speaker 1: that's amazing. How do you feel? How do you feel?

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Speaker 1: You know what? Sometimes I get people write me tons

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Speaker 1: of letters and it is definitely humbling and sometimes overwhelmed

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Speaker 1: me because I you know, the thing of being quote

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Speaker 1: unquote special is nice to hear, I think, but more

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Speaker 1: than anything, it's just the dedication to just working hard

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Speaker 1: and always doing the personal work. You know, it takes

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Speaker 1: a lot of personal work to not be defeated because

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Speaker 1: I think we don't realize the person that defeats us

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Speaker 1: first is ourselves. Yeah. Yeah, it was like a lot

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Speaker 1: of work to not talk yourself out of the game.

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Speaker 1: You know. It's interesting because I try to share a

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Speaker 1: little personal stories about myself because I've achieved a lot

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Speaker 1: of success in my life. But I've also i will

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Speaker 1: tell you, because people told me I was special. Because

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Speaker 1: people told me I was unique, then you know I've

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Speaker 1: been bullied in my life, you know what I'm saying.

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Speaker 1: So not only not physically, I was bullied physically when

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Speaker 1: I was in fourth grade. Look, I couldn't pass the

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Speaker 1: due let's the game a quarter. And but you know

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Speaker 1: when teachers asked me to read and class, you know,

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Speaker 1: students with get mad and people honored you for good attendance.

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Speaker 1: Agrade your other peer group will getting mad. And I'm

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Speaker 1: gonna tell it took me a long time. That's why

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Speaker 1: I admired they that the share of protection that was

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Speaker 1: given to you, that allowed you to grow because I

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Speaker 1: only had to I only had to figure out on

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Speaker 1: my own. And I would tell you it took me

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Speaker 1: years to accept who Roshan McDonald was and is today.

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Speaker 1: And that's important that when I'm talking to you, and

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Speaker 1: I'm gonna keep pounding. If you don't, I'm gonna keep

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Speaker 1: telling you, I ain't gotta tell you too much because

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Speaker 1: you know you've got people have already told you all

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Speaker 1: your life how special you are. And I want I

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Speaker 1: want the kids to be put your poster, put your

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Speaker 1: put your brand on their walls and say I want

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Speaker 1: to be just like her, because that will enable them

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Speaker 1: to understand that no matter what, you can be like

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Speaker 1: my leak. And I think that's I think that's important

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Speaker 1: and that leads to my next question. My next story

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Speaker 1: is about your podcast, because because you see, that's how

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Speaker 1: I working on this show. You know, my leak got

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Speaker 1: I kind of working over here. But I'm really sliding

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Speaker 1: over to something even more important, is your podcast. Tell

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Speaker 1: us about your podcast. The podcast. I actually started UM

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Speaker 1: Callbox that November eleven, and I started the podcast literally

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Speaker 1: the very next month, almost as a like a conversation

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Speaker 1: with myself UM and everything that I had gone through personally,

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Speaker 1: and also all of the lessons I felt that I

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Speaker 1: had learned that had gotten me to that point. And

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Speaker 1: so I think when I started recording it back in

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Speaker 1: twenty eleven, I used to get like maybe twenty listens

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Speaker 1: like four weeks, and it was so defeating. It was.

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Speaker 1: It was so defeating, it wasn't it. You know, I

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Speaker 1: had no I had no point of like point of view,

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Speaker 1: I had nothing to compare it to. There was not

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Speaker 1: that people weren't really doing podcast back then. So twenty

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Speaker 1: was better than nothing, and nothing was all I knew.

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Speaker 1: And so yeah, very much word of mouth. I think

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Speaker 1: all of my businesses have succeeded just by word of mouth.

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Speaker 1: And now I get millions of downloads a year on

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Speaker 1: my podcast. And if I do it all alone, I

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Speaker 1: do it by myself my own microphone. I do it

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Speaker 1: in my kitchen, and it's there's you know, I just

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Speaker 1: started having guests on, but it really is just more

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Speaker 1: of a just so I won't qualify, right, I'm balling

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Speaker 1: here that I won't curl I won't qualify for the

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Speaker 1: Curly Box interview. I don't know that, but that's all

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Speaker 1: right now, just continue with you with your motivation about

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Speaker 1: your podcast, which I have a big fan. Fact, she's

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Speaker 1: she's she's kind of underselling herself over two million downloads. Okay,

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Speaker 1: this is not she she's away from twenty to over

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Speaker 1: two million. And I say that because of the fact

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Speaker 1: that that's what this show is about money making conversation.

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Speaker 1: Because see, along the way of being successful in my life,

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Speaker 1: my personal and my professional life, you know, sometimes you

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Speaker 1: know because you're you're a goal already person, which means

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Speaker 1: that when I say that means that when she meets

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Speaker 1: one goal, she moves past it. And sometimes you move

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Speaker 1: past it so fast you don't even appreciate what you've

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Speaker 1: accomplished and my correctness in it, and so and so

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Speaker 1: that's that's what this show is about. To be able

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Speaker 1: to let people hear your story, but also to share

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Speaker 1: with you the values of what you're doing and how

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Speaker 1: you are changing the game. You've already said two very

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Speaker 1: significant things on this show, but you've been very casual

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Speaker 1: with it. You started Morthless subscriptions market subscription before that

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Speaker 1: was even in the game. Okay, and then you turn

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Speaker 1: around saying I was podcasting before podcasting, you know. So

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Speaker 1: so you had a vision about two and you started

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Speaker 1: nearly at the same time, so so so yeah, yeah,

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Speaker 1: just said yeah, so so with that being said, my friend,

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Speaker 1: my friend who who who's out of here just doing

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Speaker 1: it up, you know, about to be a fantastic future mom.

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Speaker 1: What is the future for you? Oh God, that's always

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Speaker 1: the hardest question. You know. I think that everything that

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Speaker 1: I do is always, um, whatever I think is on

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Speaker 1: my heart, right, so I think, uh, I have I

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Speaker 1: feel very lucky to have businesses. But the podcast does well,

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Speaker 1: the the curl box does well. And now that I

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Speaker 1: mean I've decided to become a mom a little bit

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Speaker 1: later in life, uh that I feel like I've earned

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Speaker 1: my right to to have some time and you know,

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Speaker 1: e Grace in race because yeah, I've hauled, but for

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Speaker 1: a very long time, you know, countless nights, you know,

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Speaker 1: weekends given away. And now I think it's like I

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Speaker 1: think I had. What happened when I became successful is

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Speaker 1: that I took a lot of trips and I saw

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Speaker 1: a lot of things, and I'm like, this isn't gonna

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Speaker 1: get boring alone after a while, you know. Um So

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Speaker 1: now I don't know. I think I think I was worried.

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Speaker 1: I had a conversation with my dad about, oh my god,

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Speaker 1: am I going to fall off? Because that was my fear.

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Speaker 1: And having a child is that if I have started family,

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Speaker 1: and I think my Dad's like not at all, And

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Speaker 1: I think I don't know you're a parent, but I

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Speaker 1: think you start to feel like, okay, now I have

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Speaker 1: to go even harder. Like it's the thing is like

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Speaker 1: I don't even like they eat first, right, So it's

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Speaker 1: like I'm not just feeding myself right now, I'm I

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Speaker 1: wanna hunt. I've got i wanna mission with somebody on

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Speaker 1: my back now, so I'm gonna be even more vicious,

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Speaker 1: you know. Right then, you now have a future, That's

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Speaker 1: what I'm just telling you. You have a future, and

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Speaker 1: you're gonna reset your goals and guess what, You're gonna

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Speaker 1: create a curl Box subscription for your child. Okay, I

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Speaker 1: know you, I know your visionary. Now what you ain't

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Speaker 1: gonna do it sit around go now much and I

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00:19:41,040 --> 00:19:42,719
Speaker 1: come out that now much with an idea on how

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Speaker 1: to make money. Come on now and you're gonna make

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Speaker 1: it big. And I want to I want I want

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Speaker 1: to thank you. Uh please uh give us information so

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Speaker 1: we can post it all on our social media starting

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Speaker 1: today in this week, you've been fantastic. Let's let everybody

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Speaker 1: know one more time when we get off the air,

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Speaker 1: how they can reach you, how they can apply for

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Speaker 1: the Motley's uh subscription boxes for curl Box. Okay, the

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Speaker 1: curl Box list is open one day per month and

369
00:20:07,240 --> 00:20:10,520
Speaker 1: that's usually every third Saturday at nonning of Eastern and

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Speaker 1: you can sign up for that at curl box dot com.

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00:20:13,560 --> 00:20:16,359
Speaker 1: And we are curl box everywhere on social media, and

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Speaker 1: I am at my week everywhere on social media. And

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Speaker 1: my personal website is my leak dot com. M Y

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Speaker 1: L E I K. And you tell your dad for

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Speaker 1: one man, man, I'm proud of him. You don't know me,

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Speaker 1: but I know the results of what he's done and created.

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Speaker 1: You're an amazing young lady. You're gonna be a fantastic

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Speaker 1: mom and keep doing what you're doing. And like I said,

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Speaker 1: I want my daughter they grew up be just like you.

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Speaker 1: You keep winning. Okay, thank you so much, have a

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Speaker 1: good day. Listening makes us smarter, more connected people. It

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00:20:48,000 --> 00:20:50,920
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