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Speaker 3: All right, guys, welcome back. E y l we are
Speaker 3: in atl atl Yeah, heroes.
Speaker 4: Shot shot fact that shout to Atlanta, but New York
Speaker 4: New York twist in Atlanta, so you know New York
Speaker 4: is heavy in Atlanta, so you know it's all good.
Speaker 3: Yeah, I love the South.
Speaker 4: This is like New York South down here, Yeah for sure.
Speaker 4: But before we start, we got some exciting news. So
Speaker 4: you know, as you guys know, we've been talking about
Speaker 4: E y L University a lot, and you know, one
Speaker 4: of the benefits with the podcast that every single week
Speaker 4: we get to bring on different entrepreneur, different professional from
Speaker 4: different areas, and you know, they give so much information
Speaker 4: and we build personal relationships with these people. So we thought, like,
Speaker 4: you know, we want to kind of build on that
Speaker 4: and offer more value. So one of the things that
Speaker 4: we're going to be starting is a monthly workshop series.
Speaker 4: And you know, every month we're going to have a
Speaker 4: guest come and that's going to be an in person
Speaker 4: workshop series and that's going to be an actual class
Speaker 4: and question and answers and all kinds of stuff like that.
Speaker 4: So it's going to be in New York City, and
Speaker 4: but we're going to live stream it so anywhere in
Speaker 4: the world you can you know, see and you can
Speaker 4: submke questions.
Speaker 3: It's gonna be a real dope situation.
Speaker 4: It's just going to be an extended version of the podcast,
Speaker 4: but just more interactive. So we're starting it out with
Speaker 4: our guy, Matt MG, the mortgage guy, and we're going
Speaker 4: to do the first workshop and that's going to be
Speaker 4: on first time real estate Investors. So everybody wants to
Speaker 4: be a real estate investor, right, but it's like how
Speaker 4: do I.
Speaker 3: Get in the game.
Speaker 4: It's like double dug if you don't know what you're doing,
Speaker 4: it's like what do you do? So this is going
Speaker 4: to be the blueprint of how to get started in
Speaker 4: real estate first time real Estate Investor class, and that
Speaker 4: will be October seventeenth. And yes, so go to our
Speaker 4: website on the events tab and we'll have all that information.
Speaker 4: As I said, you can do a live stream or
Speaker 4: you can do it in person. Yes, so make sure we.
Speaker 2: Got a lot of lump coming back too.
Speaker 5: So like that's good, Like we've been saying, like everybody
Speaker 5: that comes on and we got we got a new
Speaker 5: alumn now.
Speaker 2: But we're gonna have a lum coming back to each
Speaker 2: one of these events.
Speaker 4: Yeah, it's a real it's a real family, you know,
Speaker 4: it's not just a show a podcast. We developed relationships
Speaker 4: with these people and they become like real real friends
Speaker 4: of ours. So you know, so business is all about relationships,
Speaker 4: so you know, it's about building strong relationships. So yeah,
Speaker 4: make sure y'all check that out. Go to the events tab.
Speaker 4: All right, without further ado, we have a very special guest,
Speaker 4: a very highly recommended guest. Actually it's something that you know,
Speaker 4: we come from New York and especially me. You know,
Speaker 4: I have a career in finance, and you don't really
Speaker 4: think about the trucking industry a lot. Like it's something
Speaker 4: that at least I never really thought about it.
Speaker 5: I think the last time I thought about the truck
Speaker 5: was Optimist Prime.
Speaker 2: You know what I'm saying. It was that, And we
Speaker 2: never thought about trucks again.
Speaker 3: That's a fact.
Speaker 4: But a lot of people have been asking us to
Speaker 4: cover the trucking industry. So my man Samore, he put
Speaker 4: me on to the good Brother Alex Good Energy Alex
Speaker 4: Burton aka Alex Good Energy, and I looked at his
Speaker 4: page and I'm like, all right, cool. Yeah, he's a
Speaker 4: cool dude. So I reached out to him and we
Speaker 4: have him on the podcast.
Speaker 3: So thank you.
Speaker 2: When you're the voice, he said, Yo, this guy gotta
Speaker 2: be from the York.
Speaker 4: Yeah, t LV at Brooklyn. So so I'll give you
Speaker 4: a quick background. So alex is a is a gurule
Speaker 4: when it comes to the trucking industry. Has eleven eleven
Speaker 4: trucks running right now, right here's eleven trucks. But more importantly,
Speaker 4: he actually teaches people how to actually operate trucks and
Speaker 4: the ins and out to the business. Because the trucking
Speaker 4: in the show was telling somebody that the other day, Like,
Speaker 4: at least for me, it's like, do they have a
Speaker 4: college for that? Like how do you learn that? Like
Speaker 4: you know what I'm saying. It's like, yeah, you don't.
Speaker 4: That's not something that's actually taught in school. Nothing is
Speaker 4: stuff taught in school, but definitely something like that, like
Speaker 4: you got to just go and just figure it out
Speaker 4: on your own. So yeah, he's he's he's doing very
Speaker 4: well for himself. And it's a very lucrative industry as
Speaker 4: far as trucking industry. And and it's not just for
Speaker 4: men either, women women making a killing. So you know,
Speaker 4: you don't used to be a truck drive. But Lisa
Speaker 4: Leslie's mother, did you know that? Yeah, Lisa Leslie's mother
Speaker 4: one of the greatest NBA back w NBA basketball players
Speaker 4: of all time. Her mother was actually a truck driver
Speaker 4: in the statue form, shout out to her, Shout out
Speaker 4: to her. So so yes, so once again, thank you
Speaker 4: for joining us.
Speaker 3: We appreciate you, legend having me.
Speaker 4: You had a journey to get to this point, right,
Speaker 4: and you started promoting parties. Yeah yeah, so all right,
Speaker 4: can you can you give us a quick backstory on
Speaker 4: the party promotion because I want to ask you about
Speaker 4: this jagged edge story.
Speaker 3: But I want to, I want to. I want to
Speaker 3: lead up. I want to lead up to Yeah.
Speaker 2: Yeah, man.
Speaker 6: First, even before the parties, Man, I was doing telemarketing.
Speaker 6: You know, I was doing telemarketing. I was like my
Speaker 6: first like real job. You know what I'm saying is
Speaker 6: selling this product called Zmax. It was this this product
Speaker 6: that you poured in your gas dance, you know, for
Speaker 6: better few miles. Man, it was like a baller room
Speaker 6: situation and you know it was cubicles, Me, my best
Speaker 6: friend Jason, who's here, misters. Two weeks out, we was
Speaker 6: literally sitting next to each other.
Speaker 2: Man.
Speaker 6: I think the base pay was like seven dollars an hour,
Speaker 6: and then we got commissioned off of everything that we sold. So, man,
Speaker 6: I did this job for about two years and we
Speaker 6: was killing them.
Speaker 3: Man.
Speaker 6: We was probably making about a thousand dollars a week.
Speaker 6: And then my boss, he was only two years older
Speaker 6: than me, young dude, so you know, it was one
Speaker 6: of the things where you kind of became kind of
Speaker 6: cool with your boss and you got like a little
Speaker 6: too comfortable with him.
Speaker 2: And I think that, you know, he we had.
Speaker 6: Our ups and downs in our relationship, and you know,
Speaker 6: it was things that he felt like I wasn't doing
Speaker 6: correctly and I was getting a little too comfortable at
Speaker 6: the job. And then one day he fired me. He
Speaker 6: said I missed a call. You know, he could monitor
Speaker 6: all the calls in the call center. He said, I
Speaker 6: was like playing with my phone or something like that
Speaker 6: and I missed the call. That was his reason and
Speaker 6: he fired me.
Speaker 2: Man.
Speaker 6: And I just remember like at that time, I had
Speaker 6: just got my first house. I was just I was
Speaker 6: renting the house with my cousin. He got locked up
Speaker 6: and he needed somebody to kind of pay the mortgage
Speaker 6: while he was locked up, So I was renting his house.
Speaker 6: I had just got my first car, and this is
Speaker 6: like my first time like having real bills, and I
Speaker 6: was doing pretty well, you know, I'm like twenty twenty one,
Speaker 6: I think at the time twenty two, and when he
Speaker 6: fired me, it was just like a wake up call,
Speaker 6: like he grabbed a rug up under my feet, you
Speaker 6: know what I mean. Damn, Like I got these bills
Speaker 6: and I wasn't really saving my money because I was
Speaker 6: making a thousand dollars a week and back then, I
Speaker 6: was a lot of money. So I'm thinking, like, you know,
Speaker 6: I'm spending the money because I'm like, I got another
Speaker 6: thousand dollars check coming next week, you know what I'm saying.
Speaker 6: And long story short, after I got fired, I didn't
Speaker 6: know what to do. I was like, y'a, I gotta
Speaker 6: do something, but I just knew I wasn't gonna work
Speaker 6: for nobody else. I just didn't like the fact that
Speaker 6: another man had that much control over my destiny, you
Speaker 6: know what I'm saying. Like it was a very uncomfortable
Speaker 6: feeling for me. I felt very very uneasy at that fact.
Speaker 6: So I didn't know what I was gonna do yet,
Speaker 6: but I knew I was gonna do something. So I'm
Speaker 6: literally just riding around Gwenett. You know, I was in
Speaker 6: Gwennett County at the time, north Side of Atlanta in
Speaker 6: probably thirty minutes from the city and the spot called
Speaker 6: Carrobas they was doing construction.
Speaker 2: I was my spot.
Speaker 6: I walked up be in there and I met the
Speaker 6: Asian guy who walked out. He was like, look, you know,
Speaker 6: we about to build a nightclub, and you know this
Speaker 6: is true story. He was like, yeah, we're looking for
Speaker 6: promoters and I'm like, okay. He was like, are you
Speaker 6: a promoter? And I literally I'll never forget it. I
Speaker 6: was like, yeah, yeah, you know, because I'm from New York,
Speaker 6: like at the end of the day, like Rustlings, you
Speaker 6: know what I'm saying. So I seen the opportunity. The
Speaker 6: club looked fly, and I was like, yeah, I'll give
Speaker 6: it a shot, you know what I'm saying. I knew
Speaker 6: I knew a lot of people. I was like, I
Speaker 6: might be able to pull this off. So I literally
Speaker 6: walked out the spot and I just called on my
Speaker 6: friends like, look we go, I got a party. Now
Speaker 6: I need you how to pull up. You know what
Speaker 6: I'm saying, pull up, bring ten dollars with you in
Speaker 6: two weeks, let's go. And you know, I'm just running
Speaker 6: through it. Two thousand dollars, two thousand and some change
Speaker 6: to my name. It was a hard game with for me,
Speaker 6: like do I hold on to this little two grand
Speaker 6: or do I go ahead and bet on myself? Right,
Speaker 6: It's like, do I bet on myself and give it
Speaker 6: a shot and depart from my last Uh?
Speaker 2: You know, a bit of change.
Speaker 6: Took five hundred, got some flyers, and I took another
Speaker 6: two hundred, paid these little boys to pass them out
Speaker 6: for me, and we we hit up the neighborhoods and
Speaker 6: it was so funny. I told them, I said, look,
Speaker 6: go hit all the doors in the neighborhood, like do
Speaker 6: like the people do the Chinese menu right?
Speaker 2: Come home and y'all even get past the gate, you
Speaker 2: know what I'm saying.
Speaker 6: And Yo, we told the whole city up man like
Speaker 6: we plasted the whole city with flyers. Man grand opening
Speaker 6: first night club in Gwenett County did the grand opening,
Speaker 6: two hundred people showed up. Was a good night. Made
Speaker 6: my investment back plus a couple of extra dollars.
Speaker 2: I think it was. I made like thirty eight hundred
Speaker 2: dollars that night.
Speaker 6: And you know, but the grand opening hype was over
Speaker 6: at this point, you know what I'm saying. Like we
Speaker 6: was pushing that. Yo, it's the grand opening. This is
Speaker 6: the first night. It was a big deal, you know
Speaker 6: what I'm saying, red carpet. So I'm like wow. So
Speaker 6: I decided to go to Buckhead and just do like
Speaker 6: some market research and just try to get some ideas
Speaker 6: of like you know what other clubs was doing, like
Speaker 6: just try to pick their brain a little bit and
Speaker 6: just see how they got things set up.
Speaker 2: Man.
Speaker 6: I went down the Buckhead and I was at this
Speaker 6: club called Club Chaos on Monday nights, and the DJ
Speaker 6: was like yo, Jaggiet Edges in the building, and I
Speaker 6: walked up to him humbly like yo, like I love
Speaker 6: y'all music. I got this night club. I would love
Speaker 6: for you guys to come out there and you know,
Speaker 6: host a party.
Speaker 2: Remember which remember was this is Brian Brian one of
Speaker 2: the Twins. Yeah, okay, Jay Hartbray one of my favorite
Speaker 2: a ones all time. Absolutely, you know what I'm saying.
Speaker 6: So I walked up to him like, yo, I just
Speaker 6: to you know, i't even got to perform, just show
Speaker 6: up please, you know what I'm saying.
Speaker 2: I'll give you half the door.
Speaker 6: I don't really got no budget like that for you
Speaker 6: and He just loved the way I came at him,
Speaker 6: and he was like, look, we're gonna be out there.
Speaker 6: He knew where it was at. He was like, I
Speaker 6: got to check that liver on that street. I know
Speaker 6: exactly where it's at. We're gonna pull up. He was like,
Speaker 6: you know, it ain't gonna be the whole group, but
Speaker 6: I probably come with my brother or something.
Speaker 2: And I was like, I'm cool with that.
Speaker 6: And I was so excited I literally left the club
Speaker 6: and forgot to get his phone number. I forgot to
Speaker 6: get his phone number on Yeah, I was beating myself
Speaker 6: up on the way home that night. And but but
Speaker 6: the way that my man like looked at my eyes
Speaker 6: and told me he was coming, I took his word
Speaker 6: for it, and I was like, you know, we're gonna
Speaker 6: give a shot. I'm go ahead and promote it. So
Speaker 6: it was a little uneasy, but I was like, I'm
Speaker 6: go ahead and do it. So but got the big
Speaker 6: flyers this time hit the hole. I mean we tore
Speaker 6: the whole city up. I did ten thousand flies, big joints,
Speaker 6: Jagged Edge grand opening, I mean not grand opening, but uh,
Speaker 6: Dragged Edge is coming to Gennette. The night came, and
Speaker 6: the night came, y'all, you know what I'm saying. And
Speaker 6: I got there at ten o'clock. Line was already around
Speaker 6: the building. When I got there, man, you know what
Speaker 6: I'm saying, I ain't have enough security guards, but you know,
Speaker 6: I was excited.
Speaker 2: I'm like, I was going down.
Speaker 6: I knew he was about to make some money this night,
Speaker 6: you know what I'm saying. By eleven o'clock, the club
Speaker 6: was almost filled up. Twelve o'clock we was at capacity.
Speaker 6: Line is still around the building, and I just remember
Speaker 6: it was so much money in the cash register. I
Speaker 6: had to take the money out and empty it out
Speaker 6: and go hide it in the back so that we
Speaker 6: could have space in the cash register.
Speaker 2: It was crazy.
Speaker 6: And then twelve thirty hit, and then I just started
Speaker 6: hearing whispers in the crowd like yo, man, jacket j
Speaker 6: A coming in. Got us, Yo, he got us, Yo,
Speaker 6: he's doing it got And I was like, Yo, should
Speaker 6: I just take the money and run. You know what
Speaker 6: I'm saying, This is gonna be it right here up.
Speaker 6: You know what I'm saying. Yeah, And yo, man, Like
Speaker 6: around one fifteen, this is when to see a less
Speaker 6: Mercedes just came out, and you know, the g wagons
Speaker 6: just started popping out on the streets. They just started
Speaker 6: pulling up. It was like three of them, man, and
Speaker 6: they hopped out. It was it was Brian and his
Speaker 6: brother and they hopped in.
Speaker 2: They hopped out.
Speaker 6: We walked into the club and they had a good time,
Speaker 6: and we did about seven hundred people that night, and
Speaker 6: I ended up having a run for about three and.
Speaker 2: A half years.
Speaker 6: Man, it was one of the biggest parties on Thursday
Speaker 6: nights in Atlanta.
Speaker 5: At that moment, when you see him pulled up, you
Speaker 5: was it like, yeah, I'm a man, I got this yo.
Speaker 2: It was like seeing Jesus himself.
Speaker 3: But let me, did you establish a date with them?
Speaker 2: Yeah?
Speaker 6: Yeah, they started seeing the fly.
Speaker 2: That's what we're gonna be tonight.
Speaker 3: So you told date, you know, did they perform or
Speaker 3: he popped up?
Speaker 2: He just wanted to buy the Hennessy?
Speaker 3: How much? How mu? How much would you make that night?
Speaker 3: You remember?
Speaker 6: I think I made about five granted that night after
Speaker 6: everything was paid.
Speaker 5: Yeah, at that time, you you weren't Alex, you were Sincere.
Speaker 2: Yeah.
Speaker 6: The reason I switched my name is Sincere. I just
Speaker 6: liked how it signed for one I think the ladies
Speaker 6: liked it. But another reason was because ag Entertainment. He's
Speaker 6: the biggest promoter and I think in the country. Honestly
Speaker 6: shot the ag entertainment for sure.
Speaker 2: Yeah.
Speaker 6: Yeah, his name was Alex, and I didn't want people
Speaker 6: confusing me with him, Like I didn't want people to
Speaker 6: have to be like, Hey, which Alex the other Alex?
Speaker 3: So I was just like, this is separate my So
Speaker 3: I had nothing to do with belly.
Speaker 5: That's what I was a nasa h He's Brooklyn dude,
Speaker 5: so he might be a JA yeah.
Speaker 3: For sure, shout to ask him.
Speaker 4: Man, all right, cool, So all right, that's a crazy
Speaker 4: story that you actually had enough courage to do that.
Speaker 2: And I honestly like to cut you off.
Speaker 6: What I want to say is that throwing that party
Speaker 6: for those many years, that was like my first taste
Speaker 6: of entrepreneurship.
Speaker 2: Right.
Speaker 6: I went from working at a call center to now
Speaker 6: I am running a full staff. I got security guards,
Speaker 6: I got police offices, right, I got marketing people, I
Speaker 6: got the door girl.
Speaker 2: You know what I'm saying. It was my first time
Speaker 2: doing payroll, and I learned how to become a leader.
Speaker 2: I learned how to.
Speaker 6: Take initiative, right, and it taught me how to brand,
Speaker 6: It taught me how to market. I had to convince
Speaker 6: people to leave the city of Atlanta and come to
Speaker 6: the country, Gwenett County and come party with me.
Speaker 2: And we did that.
Speaker 6: So it's a lot of I took a lot from
Speaker 6: throwing parties, man, and it came full circle to some
Speaker 6: of the.
Speaker 2: Qualities that I have today.
Speaker 6: Even a telemarketing spot, like I had to sell stuff
Speaker 6: to people on his phone. You know this is before
Speaker 6: people were hanging right up on telemarketers, right, But I
Speaker 6: had to call people and convince them to go to
Speaker 6: they whilet get their credit card and give me their
Speaker 6: credit card number over the phone about this product that
Speaker 6: they had never heard of before.
Speaker 2: Right.
Speaker 6: So when you talk about like sales, like it really
Speaker 6: turned me into a hustle, Like I had to eat
Speaker 6: what I killed. If I didn't get them sales, we
Speaker 6: wasn't eating. So you know, I tell people all the time,
Speaker 6: like if you got a nine to five right now,
Speaker 6: it's all good, but just use it as leverage, right,
Speaker 6: take take take the good stuff from that, the skills
Speaker 6: that you're learning, and be able to apply that into
Speaker 6: something that works for yourself and that's what I did.
Speaker 4: So on the one thing I like about you is
Speaker 4: that you you weathered the storm. You got a lot
Speaker 4: of lights up and down. Sometimes you sometimes you down.
Speaker 4: So you had a good thing going in Atlanta and
Speaker 4: then you went you took your talents to South Beach
Speaker 4: and you was living and he was living a highlight
Speaker 4: in Brickle. Yeah, shout out to Miami.
Speaker 3: This is what year was that.
Speaker 2: This is Lebron James.
Speaker 6: This is around like two thousand and nine, ten, around
Speaker 6: that time.
Speaker 2: Okay, so he just got there. Yeah, I got there. Yeah.
Speaker 6: So he went down there like three months after I moved.
Speaker 6: I might be a little bit off on the dates,
Speaker 6: but I just know when I moved down there. He
Speaker 6: made the announcement about three months later.
Speaker 3: So that was Live on Sunday and I whole vibe.
Speaker 6: This is when, like you know, young Money was on fire.
Speaker 6: They was living down there, and Live on Sundays started
Speaker 6: blowing up, you know, and Lebron was down there, and
Speaker 6: you know, it's when we went in championships, like, it
Speaker 6: was a good time.
Speaker 3: I noticed.
Speaker 4: It was good energy. So all right, so you you
Speaker 4: live in a high life out there. But you said,
Speaker 4: like you wasn't broke, right, I'm gonna be real, man.
Speaker 4: Like I went down there and I was living off
Speaker 4: my savings, you know what I'm saying. I was like,
Speaker 4: when I get down there, I got a couple of dollars,
Speaker 4: I'm gonna figure something out on a network with some
Speaker 4: people when I get down to Miami, and I'm gonna
Speaker 4: be real with you man. And I know some people
Speaker 4: might degree like, Yo, Miami, you either got already have
Speaker 4: your bread together or you know, a lot of people
Speaker 4: are doing the legal things out there, you know what
Speaker 4: I'm saying. But I just couldn't find nothing to do,
Speaker 4: so I would just you know, Miami, it's real easy
Speaker 4: to spend the money out there. But if you already
Speaker 4: already got like your relationships set up, if you if
Speaker 4: you don't speak Spanish, yeah, it's gonna be a grind
Speaker 4: to get that network up out there.
Speaker 2: So yo.
Speaker 6: I got down on my last after living down there
Speaker 6: for about three years. Man, I got down to my
Speaker 6: last five grand and I was like, wow, like, I
Speaker 6: ain't gonna be able to stay down here, Like I'm
Speaker 6: gonna have to go back to Atlanta, back to my network,
Speaker 6: back to my friends and figure something out, you know
Speaker 6: what I'm saying, And that's what I did. I moved
Speaker 6: back to Atlanta twenty twelve. I moved back, and I'm
Speaker 6: humbly speaking, I moved back with my mother.
Speaker 4: So how is that for you? Because if anybody does,
Speaker 4: it's not familiar. You lived in Brick right over.
Speaker 6: The bridge, Yeah, in that area right there at the
Speaker 6: Icon Brickle right there, my spot.
Speaker 3: A lot of good memories in Miami.
Speaker 4: So if anybody's not familiar, that's like, you know, the
Speaker 4: whole vibe you see all the movies that's right on
Speaker 4: the water. It's just living a high life, right you
Speaker 4: got you know, beautiful beaches, beautiful women.
Speaker 2: It's a whole lot of motivation.
Speaker 4: So so you're living in it, I'm assuming you had
Speaker 4: a nice spot, nice to condo, real nice. How humbling
Speaker 4: was that to have to move back in with your mom?
Speaker 6: It was the most humbling, the most humbling experience I
Speaker 6: had to do.
Speaker 2: You know what I'm saying. This is when you know,
Speaker 2: social media was just starting to power. For I'm gonna be.
Speaker 6: Real, like I erased my social media and everything. They're
Speaker 6: not gonna see me like this, you know, I'm real
Speaker 6: talk like I was living on the top floor, you know,
Speaker 6: a little one bedroom, real nice spot overlooking the water,
Speaker 6: you know what I'm saying. And to go from that
Speaker 6: to living back with my mother, it was definitely humbling, man.
Speaker 6: But I told I said, I just need six months,
Speaker 6: Like give me six months. Let me just work on
Speaker 6: my credit again, let me get my credit straight, let
Speaker 6: me save up a couple of hours, let me get
Speaker 6: from one of these bills for a minute, right and
Speaker 6: just get.
Speaker 2: My head cleared out for a second. And I was like,
Speaker 2: I'm gonna figure something, not just give me six months.
Speaker 2: And my mom's you're making like I gotta sort.
Speaker 6: I should have known, you said, flat Bush.
Speaker 2: Yeah, yeah, so you.
Speaker 6: Know, I don't know what the American culture is like.
Speaker 6: But my mom was glad to have me back. I'm
Speaker 6: all that child like. She was excited, like, ah, you're
Speaker 6: coming back. So she got my room, my old church
Speaker 6: in the morning every day, so you know what I'm saying.
Speaker 6: But I was like, my like, don't make me too comfortable.
Speaker 6: I gotta leave, you know what I'm saying. But man,
Speaker 6: I spent them six months just just figuring out what
Speaker 6: I'm wanted to do next. And one thing I did know.
Speaker 6: It was like, Yo, whatever it is is gonna be
Speaker 6: for myself. I'm gonna continue being an entrepreneur. Getting a
Speaker 6: job was just not even an option for me at
Speaker 6: that point. And linked up with just when this dude
Speaker 6: named Derek Man, you know, Derek hit me up like, Yo, bro,
Speaker 6: let's let's go ahead and you know, go in on
Speaker 6: a line of credit and jump into something, maybe a
Speaker 6: restaurant or a barber shop or something. I was like, cool,
Speaker 6: He's like, I got a couple of relationship with some banks,
Speaker 6: you know, your credit straight, Let's go ahead and make
Speaker 6: something happen. So we went and got a line of
Speaker 6: credit for about forty I think it was like forty
Speaker 6: fifty grand, and we went around looking at restaurants, looking
Speaker 6: at buildings.
Speaker 2: You know what I'm saying. It was a big deal.
Speaker 2: I was excited, like were about to get a restaurant.
Speaker 6: But every time we would try to lock in on
Speaker 6: the spots, something would fall through. The building, cold wouldn't
Speaker 6: get approved, or it was just something right. Then we
Speaker 6: started looking at barber shops, same thing. The just wouldn't
Speaker 6: coming together. But during that whole process, I just kept
Speaker 6: running in a people that was in the trucking industry,
Speaker 6: you know, whether it was drivers, whether it was a
Speaker 6: fleet owners. It was just like a coincidence. So one
Speaker 6: dude hit me up. I don't want to see his
Speaker 6: name because I don't know how far the things.
Speaker 2: I don't want to you know, you know who.
Speaker 3: You know, nobody's listening.
Speaker 6: Yeah, but I ran into this dude man and he
Speaker 6: was like, yo, I got this contract with the Post Office, right,
Speaker 6: I got box trucks, and I got these lanes, and
Speaker 6: if you get a box truck, I'll put you on.
Speaker 6: And you know again, I'm from New York, I'm a hustle.
Speaker 6: I'm like, yo, it's working, like okay, I didn't get
Speaker 6: a truck. It was good. I woun't got me a trucks.
Speaker 6: I literally took some of the money that we got
Speaker 6: from a lot of credit. We went and got a
Speaker 6: lot of went and got some trucks. Got one truck first.
Speaker 6: It was a box truck. This is the twenty six
Speaker 6: foot trucks like you can get from like U haul.
Speaker 2: It's like the biggest truck.
Speaker 3: Yeah's can you explain what a box truck is?
Speaker 6: Yeah, so a box truck is Again, if you go
Speaker 6: to U haul, you know, you're moving and you want
Speaker 6: to move your own stuff. It's the big truck that
Speaker 6: you can get is called a twenty six foot box truck,
Speaker 6: so pretty much is like half the size of an
Speaker 6: eighteen wheeler. Right, And these trucks, due to the weight,
Speaker 6: they're not required by law for you to have a
Speaker 6: CDL to drive them.
Speaker 2: Right. You're only required to have a CDL to drive a.
Speaker 6: Truck that's grossed over twenty six thousand pounds, okay, and
Speaker 6: a bus too, right.
Speaker 2: They have different levels of CDLs. So yeah, so these.
Speaker 6: Trucks were, like, you know, not that expensive to get into.
Speaker 6: So I was like, so I went and got what
Speaker 6: we went at least one actually from penske Man. Let
Speaker 6: me tell you something. So I hit my man up.
Speaker 6: I'm like, yo, I got the truck. Was good, and
Speaker 6: he's like, okay, then that was fast.
Speaker 2: You know, me make a couple of calls.
Speaker 6: I'm gonna reach out to my people and try to
Speaker 6: get y'all on. I hit nothing back for like another
Speaker 6: week or two. So I hit him back like yo,
Speaker 6: it's good, and then he just stopped answering his phone.
Speaker 3: Lose my number?
Speaker 6: Yeah, pretty much, he just stopped answering his phone, like,
Speaker 6: you know how you meet people like yeah, yeah, they
Speaker 6: used to be talking though, like I got you and
Speaker 6: put you on, but they won't be thinking that you series.
Speaker 2: They think that you playing.
Speaker 6: So here I am with this truck, with this box truck.
Speaker 6: I don't know nothing about trucks, but I got a truck.
Speaker 6: Note around the corner, right, We got insurance that we
Speaker 6: just put on this truck that's around the corner that
Speaker 6: don't stop.
Speaker 2: How much did the truck cost we put down?
Speaker 6: I think it was about six grand down on it
Speaker 6: and it was at least and then we paid monthly.
Speaker 2: Right, So is this truck like sitting outside your mom's cab?
Speaker 2: Where's the truck?
Speaker 6: We got parking lots for trucks, you know what I'm saying.
Speaker 6: So here we are now, like yo, I don't know
Speaker 6: what to do. But I was like I either had
Speaker 6: a choice to either sink or swim, right, and I
Speaker 6: decided to swim. So I went online. I'm on YouTube
Speaker 6: how to run a trucking company. I'm on Google how
Speaker 6: to run a truck and company. I'm literally up stressed
Speaker 6: out trying to figure this thing out. And I found
Speaker 6: out about something called the low Board. Low Board is
Speaker 6: a database that has every single load coming in and
Speaker 6: out of every city in real time. Okay, so you
Speaker 6: can literally get on there and find the loads, negotiate
Speaker 6: your rates, have your truck, go pick it up, deliver it,
Speaker 6: and get paid.
Speaker 3: What's what's what's the load?
Speaker 2: A load is freight pretty much, it's freight.
Speaker 6: Stuff that you're actually putting on the trucks and you're
Speaker 6: getting paid to pick it up and deliver it.
Speaker 2: Right.
Speaker 6: So I was like, Okay, this is not It's not
Speaker 6: too hard. I could figure this out. You know what
Speaker 6: I'm saying. Again, I did telemarket and I know how
Speaker 6: to negotiate, right. We talk about getting certain skills from
Speaker 6: the jobs. I learned how to negotiate and convince people
Speaker 6: by doing the telemarketing. So I'm like, I'm on this board, like, yo,
Speaker 6: I need this much for my truck.
Speaker 2: Let's go. So I'm booking loads.
Speaker 6: The money is starting to come in, and Yo, it
Speaker 6: looked like everything was going okay until I started looking
Speaker 6: at my spreadsheets a few months later, and I'm starting
Speaker 6: to look at that and I'm learning what a balance
Speaker 6: a P and L statement is.
Speaker 2: Now I'm learning what.
Speaker 6: A profit and law statement is now right, and I'm realizing, like, yeah,
Speaker 6: the money is coming in, but it's going right back out.
Speaker 6: And the reason why is because I'm not negotiating correctly.
Speaker 6: Right here, I am coming from living with my mother,
Speaker 6: you know, not making no money to now this dude
Speaker 6: is offering me a thousand dollars for this load. But
Speaker 6: the load is going from Atlanta to Virginia or or Boston, right,
Speaker 6: so that thousand dollars after I pay fuel, after I
Speaker 6: pay my driver, I'm doing. I'm running a nonprofit organization,
Speaker 6: you know what I'm saying. Pretty much, I'm literally doing
Speaker 6: a nonprofit, you know. But I didn't realize that.
Speaker 2: Yes you were. You were low bolling the negotiation every
Speaker 2: time and not even.
Speaker 6: On the wise, had called us crackhead express. You know
Speaker 6: what I'm saying, My man, David said that yo running
Speaker 6: loads for the load like you know what I'm saying, Yeah, yeah,
Speaker 6: we might as well have been crackhead express man.
Speaker 2: Whatever they is paying, we was taking it.
Speaker 3: So then, so that that kind of fell apart right
Speaker 3: for you.
Speaker 6: Yeah, absolutely, After eleven months, man, we was upside down.
Speaker 5: How many tries I said that time we jumped up
Speaker 5: the five. I'm a hustle. I'm like, yo, it's working.
Speaker 5: I'm seeing the money come in. Let's go ahead and
Speaker 5: get some more.
Speaker 6: So I'm up to five trucks down doing it all
Speaker 6: the wrong way.
Speaker 4: So when it fell apart, that was another major setback
Speaker 4: for you, right, Like, how how did that happen? Like
Speaker 4: when you realize I got to pull a plug on this.
Speaker 6: When we was running out of money and we realized
Speaker 6: we was in the hole deeper than we could get
Speaker 6: out of. Right, So one thing that's important in business
Speaker 6: is that you got to know when to exit.
Speaker 3: Right.
Speaker 2: You got to stop the bleeding. And I decided to
Speaker 2: stop the bleeding. Right.
Speaker 6: But people ask you all the time, like what made
Speaker 6: you still give it another shot after you failed so terribly?
Speaker 6: And I tell people all the time, I seen the
Speaker 6: potential in the industry. I knew I just did something wrong.
Speaker 6: So I took a whole another nine months off to
Speaker 6: figure out what did.
Speaker 2: I do wrong?
Speaker 4: You said in and not because we're about to go
Speaker 4: to the next seven when you gonna talk about the resurgence,
Speaker 4: how you wrote it was like the phoenix, you said,
Speaker 4: like you took not much. You ain't even get a
Speaker 4: head cut or nothing like.
Speaker 6: It was just I locked in. I was, I was
Speaker 6: in the house, man. You know, I had a dog
Speaker 6: at the time. The only time I left my house
Speaker 6: literally was to walk my dog. And it'll be days
Speaker 6: I forget to eat. Just doing research. I'm just I mean,
Speaker 6: I think it personal. I'm like, yo, I'm not about
Speaker 6: to just lay down like like, I gotta figure this
Speaker 6: thing out.
Speaker 2: And yeah, no haircut for six months. You know. I
Speaker 2: call it the year to sacrifice.
Speaker 6: Stop partying, stop going out, stop you know, just all
Speaker 6: the way locked in. And I tell people a time like, yo,
Speaker 6: you're not gonna get to it. You're trying to get
Speaker 6: to without that sacrifice. It's something that you're doing on
Speaker 6: a daily basis that's holding you back from getting to
Speaker 6: where you're trying to get to it. You got to
Speaker 6: identify what it is. Mons was just going out all
Speaker 6: the time, partying all the time, you know, just not
Speaker 6: just not having money management.
Speaker 2: And so, yeah, that was the year of sacrifice right there. Thirteen.
Speaker 4: Yeah, correct, that's so c as far as what you said,
Speaker 4: as far as you just got to regroup sometimes and
Speaker 4: it's difficult, it's difficult, but we about to go into
Speaker 4: the next segment. Like I said, when we were gonna
Speaker 4: talk about the good side, you end up all bad.
Speaker 4: As long as you stay down here, you're gonna come
Speaker 4: up event today.
Speaker 3: Now you're going to the next segment.
Speaker 4: All right, So we got the backstory, and you know
Speaker 4: you stayed down till you came up, but we now
Speaker 4: I want to I'm interested in it.
Speaker 3: Come up.
Speaker 4: So all right, you stayed in your mom's crib for
Speaker 4: nine months, no haircut, just walk the dog, just on
Speaker 4: some real will smith pursued happiness, just figuring it out,
Speaker 4: all right.
Speaker 3: So what happened?
Speaker 4: Like you just had like an epiphany and it's like
Speaker 4: I got it, Like what can you explain me how
Speaker 4: you woke out of that darkness and re emerged to
Speaker 4: the sunlight.
Speaker 3: Yeah.
Speaker 6: So when I went out of business with the box trucks,
Speaker 6: my sole purpose of my research was to identify what
Speaker 6: I did wrong and apply the correct information to my operations.
Speaker 6: And the first thing I realized is, like, yo, I
Speaker 6: need to get the eight wheeler. Like the box trucks
Speaker 6: is cool, but the eighteen wheeler's going to definitely like
Speaker 6: open up my options.
Speaker 2: Now.
Speaker 6: It was so funny because when I would be on
Speaker 6: the low board. With the box trucks, I would have
Speaker 6: to do the search for twenty six foot, right, I
Speaker 6: can only look for loads that would fill up the
Speaker 6: twenty six foot of the trailer. But I would just
Speaker 6: sometimes just get curious and like, h let me see
Speaker 6: what the eighteen wheeler loads it like. So it'll be
Speaker 6: like eighty loads available for box trucks with four thousand
Speaker 6: loads available for eighteen wheelers, and I'd be like, man,
Speaker 6: like them eighteen wheelers is eating. So that was the
Speaker 6: first thing I realized during my research. It's like, yo,
Speaker 6: I need to get.
Speaker 2: An eighteen wheeler. So when I got the eighteen wheeling
Speaker 2: and I started rolling with that one, it was.
Speaker 6: Like night and day. It was like night and day,
Speaker 6: you know what I'm saying. And you know, I learned
Speaker 6: how to negotiate. I learned how to read the market.
Speaker 6: I learned how to position my trucks.
Speaker 4: So you said that before as far as all right,
Speaker 4: so just to get the first eighteen wheeler, did you
Speaker 4: finance that?
Speaker 3: Did you lease it?
Speaker 6: How do you my first eighteen wheeler. I was able
Speaker 6: to get that for really cheap. This dude that I
Speaker 6: know he was going through a divorce and I think
Speaker 6: his wife is trying to take everything. He was like, YO,
Speaker 6: just give me a price. I literally paid about seventy
Speaker 6: eight hundred dollars first, it was a.
Speaker 3: Nineteen How much does it cost, like on average.
Speaker 6: For a good truck that you you know that we
Speaker 6: recommend getting. It's gonna be anywhere from fifty to sixty thousand,
Speaker 6: and that's brand new US about twenty sixteen, twenty fifteen.
Speaker 2: All right, so use the truck. Yeah, but you always
Speaker 2: only I got an old one.
Speaker 3: You only recommend use trucks.
Speaker 2: Right, yeah, yeah, absolutely?
Speaker 6: Why because a brand new truck is gonna run you
Speaker 6: upwards of one hundred something thousand dollars, right, and it's
Speaker 6: going to get you the same results as a as.
Speaker 2: A semi US truck. You know what I'm saying.
Speaker 6: It's all about getting a truck that you know, the warranty,
Speaker 6: you gotta go warranty on it, it's inspected. And if
Speaker 6: you get you a really good used truck, it's gonna
Speaker 6: get you the same results. But you're being able to
Speaker 6: you'll be able to make your money back.
Speaker 5: So between forty five to sixty for a used one
Speaker 5: fifty to sixty how's the financing on that?
Speaker 2: Is there a certain amount of to leave down to
Speaker 2: get that type of show.
Speaker 6: So it's just different ways. So if you're an investor, right,
Speaker 6: if you don't have a CDL. By the way, I
Speaker 6: don't have a CDL, never drove a truck before, don't
Speaker 6: plan on driving. You're not trying to drive, you know
Speaker 6: what I'm saying. That's why I got so much respect
Speaker 6: for drivers is I don't do it.
Speaker 2: I can't do it.
Speaker 6: So as an investor, you're gonna put down an average
Speaker 6: of about thirty percent down, right, thirty percent down is
Speaker 6: what I've been seeing for the last few years with
Speaker 6: you know these banks at the actual dealerships, right, there's
Speaker 6: different ways that you can come into the game. You
Speaker 6: could actually go through the truck dealership, right, and if
Speaker 6: you go through that route as an investor, it's gonna
Speaker 6: be thirty percent. But if you have a CDL, it's
Speaker 6: gonna be a little bit less down let's say, around
Speaker 6: fifteen to twenty percent. And the reason why it's less
Speaker 6: for somebody who actually owns the CDLs because the risk
Speaker 6: is a lot less for the banks.
Speaker 2: They're looking at it like, hey, look.
Speaker 6: If you're an investor you don't have a CDL, you
Speaker 6: get a truck and you don't have a driver, there's
Speaker 6: a higher chance that you're gonna default on your loan
Speaker 6: because your truck's is gonna be sinning. Versus somebody who
Speaker 6: has a CDL. They could actually just hop in their truck.
Speaker 6: You can go generate some money to pay they notes.
Speaker 6: So again, thirty percent is the average down on a
Speaker 6: fifty to sixty thousand dollars truck for an investor with
Speaker 6: no CDL, and about fifteen to twenty percent down is
Speaker 6: the average that I've been seeing. If you have a CDL,
Speaker 6: we call them own the operators due to own their
Speaker 6: trucks and operate their trucks as well. What I recommend, though,
Speaker 6: the best scenario as far as getting into the game
Speaker 6: no is just having like decent credit and having relationships
Speaker 6: with your own bank a credit union for example. Right,
Speaker 6: some of these credit unions will finance you up to
Speaker 6: one hundred percent, right, so you don't have to put
Speaker 6: money a bunch of money down for the truck. So
Speaker 6: in no scenarios you'll be looking at getting into the
Speaker 6: game with about ten grand because now or you gotta
Speaker 6: pay for is your insurance, damn payment, your license, your
Speaker 6: dot numbers, your tags, et cetera. So that's the cheapest
Speaker 6: way to get into the game is getting financing directly
Speaker 6: from your credit union, just bringing them a bill of sales, like, hey, look,
Speaker 6: this is the bill of sales. Can you guys finance
Speaker 6: this truck You're gonna get you gonna get the best
Speaker 6: interest rate through your credit union, and that's the best way.
Speaker 2: Yeah.
Speaker 5: I did my first like two cars to my credit union.
Speaker 5: It was just like they take the money right out
Speaker 5: your check. So it's like you never have to worry
Speaker 5: about it, and the interest rate, like you said, is
Speaker 5: a lot lower.
Speaker 2: Absolutely.
Speaker 3: So you said, as far as okay, reading the market,
Speaker 3: what does that.
Speaker 2: Mean reading the market?
Speaker 6: Like, okay, so the trucking literally changes every week, like
Speaker 6: literally every week, Like Atlanta could be the hot zone
Speaker 6: this week. As far as freak, when I say supplying
Speaker 6: the man, I'm talking about loads.
Speaker 2: To truck ratio. Yeah, I know what I'm saying.
Speaker 6: So, like, for example, I think the last time I checked,
Speaker 6: Atlanta had about thirty nine hundred loads and they had
Speaker 6: about fourteen hundred trucks. Right, there's certain parts of the city,
Speaker 6: right now Wisconsin is one of them hot right now.
Speaker 6: Wisconsin had about I want to say, about five thousand
Speaker 6: loads and like eight hundred trucks available in the last
Speaker 6: business day. What does that mean to y'all?
Speaker 4: Supply you're gonna be able to charge a higher amount
Speaker 4: because it's not enough.
Speaker 2: It ain' enough truck trucks out there.
Speaker 6: So now we have all these shippers, all these shippers
Speaker 6: that's fighting for trucks now, So what are they going
Speaker 6: to have to do to make sure that.
Speaker 2: Their load get to move paid top dollar? That's where
Speaker 2: the negotiating power comes in. That.
Speaker 6: So if you don't understand, okay, this week Atlanta, Virginia,
Speaker 6: Tennessee is hot, I need to position my trucks up there.
Speaker 2: If you don't know that, you're gonna miss out.
Speaker 6: And that's what I specialized, and I specialize it and
Speaker 6: know and knowing where to position my trucks at to
Speaker 6: get that top dollar because all it is is connecting
Speaker 6: the dots. We're going from one city to the next
Speaker 6: city to the next city. Right So a lot of
Speaker 6: times what I was messing up at is I would
Speaker 6: just take the big, the best paying load going wherever,
Speaker 6: not realizing that when I got there, it wasn't no
Speaker 6: loads there, right, So I'm thinking like, Okay, I'm about
Speaker 6: to eat on this three thousand dollars load, not realizing
Speaker 6: when I get to Iowa, for example, right, I'm gonna
Speaker 6: have to draw probably five hundred miles to get to
Speaker 6: another good load. So now I don't put most of
Speaker 6: my profit back into the fuel tank to get to
Speaker 6: that next market. So it's not just about booking the
Speaker 6: load that day, it's about looking at where the load
Speaker 6: is going and what that market is looking like as well.
Speaker 4: So you said it changes weekly. How do you how
Speaker 4: do you know? Like it's like website how you.
Speaker 5: Said something about trucks having seasons, Like how does that work?
Speaker 2: Yeah? I mean we got peak seasons, we got slow seasons.
Speaker 6: We got times where produces are is real high at
Speaker 6: that time, and you know, like that's around April or
Speaker 6: like July is produce season. You know what I'm saying,
Speaker 6: The freight rates go up because it's more it's more
Speaker 6: demand for trucks.
Speaker 2: Right.
Speaker 6: But we have we actually have on some of the
Speaker 6: load boards, we actually have a feature that shows you
Speaker 6: all the hot zones in the whole country, so we
Speaker 6: can literally go on there and see what's going on
Speaker 6: in the market.
Speaker 3: Right, anybody has access to those low boards or.
Speaker 2: You have to.
Speaker 6: You have to have an active authority in order to
Speaker 6: have action. Your dot number there's a number that's on
Speaker 6: the side of all the trucks and you have to
Speaker 6: have that activated in order for you to have access
Speaker 6: to that low board. So the general public just couldn't
Speaker 6: go on and look at the lowboard.
Speaker 4: They probably wouln't even understand it even if they did. Nah,
Speaker 4: it's like reading Spanish.
Speaker 6: Yeah, I mean, it's similar to like a search engine
Speaker 6: for like travelocity, like if you're traveling, it's similar to that.
Speaker 6: But if you just knew nothing about it, you would
Speaker 6: definitely need to get trained on how to actually operate
Speaker 6: with it.
Speaker 4: So you have like a map in your office where
Speaker 4: you have like, Okay, I'm gonna go from Atlanta to
Speaker 4: Philly to New York to Chicago, and this is gonna
Speaker 4: like how do you calculate the math on it to
Speaker 4: sit because like you said, that was a good point,
Speaker 4: like you might it might be good money going to Idaho, Iowa,
Speaker 4: but now you got to come back to Atlanta and
Speaker 4: you don't really have any other stops in between, So like,
Speaker 4: do you have a set idea, Okay, you need to
Speaker 4: hit at least five stops Everywhere's it like five hundred
Speaker 4: miles or something like that, or you don't do more
Speaker 4: than five hundred miles, like fifty miles something like that,
Speaker 4: or is that like a formula?
Speaker 6: Or well, whenever I book it load and I brought
Speaker 6: a couple here for example, just to show you, guys, right,
Speaker 6: but whenever you book and load, it's important that.
Speaker 2: You know how much more.
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Speaker 2: Need funny to be making after the load is complete.
Speaker 2: So I just bought it. Like the load.
Speaker 6: We're doing the load right now as we speak. One
Speaker 6: of my drivers picked up below yesterday. Right the load
Speaker 6: is picking up in Tennessee and Leverge, Tennessee picked up
Speaker 6: yesterday on the twentieth and it's going to Franklin, Massachusetts,
Speaker 6: delivering on Monday. Right, they're paying me twenty four hundred
Speaker 6: dollars for that load, right, So when I look at
Speaker 6: that load, I got to figure out how many miles
Speaker 6: is from the origin to the destination.
Speaker 2: So I did the math. It's about a thousand miles.
Speaker 6: So now I got to figure out how much fuel
Speaker 6: is it gonna take for me to complete that load?
Speaker 6: So let's do the math be and this is the
Speaker 6: formula that I teach my students. So we're gonna take
Speaker 6: the rate that the load is paid. So we have
Speaker 6: twenty four hundred dollars, right, and then I know that
Speaker 6: it's one thousand miles. So I hadn't figure out how
Speaker 6: much fuel am I gonna need to get this job complete?
Speaker 6: So we're just gonna take a thousand miles. We're gonna
Speaker 6: divide that by six miles per gallon, because that's the
Speaker 6: average that each truck used six months. Yeah, you get
Speaker 6: six eight miles if you got a good truck. But
Speaker 6: I'm just gonna do worse case scenario, right, So divide
Speaker 6: that by six. Right, So I know it's gonna take
Speaker 6: me one hundred and sixty six gallons of diesel in
Speaker 6: order to complete that load from Tennessee to Massachusetts. Right,
Speaker 6: So what I'm gonna do is then times that times
Speaker 6: the average amount of diesel the price for diesel, which
Speaker 6: is about three dollars and twenty five cents right now.
Speaker 2: Right, So that's showing me right there.
Speaker 6: Out of that twenty four hundred dollars, I'm gonna have
Speaker 6: to use five hundred and forty.
Speaker 2: Of it on fuel just to get there and get back.
Speaker 6: Right, So me personally, everybody pays eight drivers differently. I
Speaker 6: pay my jovers a percentage, right, so I pay my
Speaker 6: job is twenty percent of whatever that load is paying.
Speaker 6: So just remember that number right there. So we're gonna
Speaker 6: do twenty four hundred times twenty percent. It's four hundred
Speaker 6: and eighty dollars. Remember that number. And then going up there,
Speaker 6: we got toes. So I'm gonna say, I think going
Speaker 6: up there is gonna be about one hundred and eighty
Speaker 6: dollars in toes. Right, So if we do twenty four
Speaker 6: hundred dollars minus was it five to forty?
Speaker 2: How much does do you drive away? Eighty four eighty
Speaker 2: minus one eighty and tolls?
Speaker 6: Yeah, So we had eleven ninety nine on a profit that'sfit.
Speaker 2: That's my profit that I'll see on Monday.
Speaker 6: So she picked up the load yesterday, drove this will
Speaker 6: up with you guys right now. My truck is driving
Speaker 6: right now as we speak, right and by the time
Speaker 6: I wake up on Monday morning, it's delivering at seven am.
Speaker 2: She's going to deliver.
Speaker 6: By the time I wake up, I'll be able to
Speaker 6: get eleven ninety nine in my bank account about five
Speaker 6: thirty PM. That's another thing about trucking that I love
Speaker 6: is that it's liquid. Every single day I'm getting deposits
Speaker 6: in our business account.
Speaker 2: You know, I don't got to wait thirty days to
Speaker 2: get paid. Right.
Speaker 6: We pick up a load on a Monday, we deliver
Speaker 6: on a Tuesday, We get paid on a Tuesday.
Speaker 2: So at the end of the day, we have a
Speaker 2: factoring company.
Speaker 6: A factory company is a third party bank that literally
Speaker 6: purchases our invoices from us. Right now, my volume is
Speaker 6: so high. I started off at three percent. I'm down
Speaker 6: to one percent right now. So I get charged one
Speaker 6: percent to get paid the same day, and they wait
Speaker 6: thirty days to get paid.
Speaker 2: Does that make sense? Wow?
Speaker 6: Right, So when you talk about people who are are
Speaker 6: in other industries like real estate, or they do deals
Speaker 6: where they need finance. You know how attractive it looks
Speaker 6: to a bank to see daily deposits into your account.
Speaker 2: When I go to my bank, they harass me. You
Speaker 2: don't want the line of credit?
Speaker 6: You sure you don't want to line the credit today
Speaker 6: because I'm a lower risk because.
Speaker 2: They seeing that you have money coming in, that daily
Speaker 2: deposit coming in.
Speaker 3: That's dope.
Speaker 4: So all right, how do you get drivers? Like what's
Speaker 4: the process to that?
Speaker 6: Yeah, And that's the hardest part of our industry. Like
Speaker 6: I'm not going to sit here and just tell y'all
Speaker 6: the good part, right, you know what I'm saying. If
Speaker 6: anybody just tells you the good part of anything, just
Speaker 6: run away from them.
Speaker 2: Right.
Speaker 6: That's the biggest obstacle in our industry. Why because we're
Speaker 6: talking about the human factor right here. We're talking about people, right, personalities,
Speaker 6: and with the drivers, they don't have to necessarily be
Speaker 6: the most polished people. You know, we this is an
Speaker 6: industry where we hire feelings, you know what I'm saying, Like,
Speaker 6: you know, they don't have to have education.
Speaker 2: It is what it is, right.
Speaker 6: So the thing about drivers is that This is a
Speaker 6: very challenging job. This job requires them to be away
Speaker 6: from their families, right, This job requires them to be
Speaker 6: driving at some times eleven hours straight. In the day
Speaker 6: of drivers are only allowed to drive for eleven hours straight.
Speaker 6: They're allowed to be on duty for fourteen hours they're
Speaker 6: allowed and then they have to shut down for ten hours.
Speaker 2: Right.
Speaker 6: Everybody can't drive for eleven hours straight every single day.
Speaker 2: That stuff, right.
Speaker 6: So I got so much respect for jobs, man, and
Speaker 6: just shout out to you know, to the drivers out there, man,
Speaker 6: like the world will stop without y'all. You know what
Speaker 6: I'm saying. So I just got a lot of respect
Speaker 6: for y'all. And that's why I treat my drivers really
Speaker 6: really well, you know. And we're gonna get into the
Speaker 6: portal and all that.
Speaker 2: What I train on. But you know, I know sites
Speaker 2: that I go on sites.
Speaker 6: And I I put out an attractive ad.
Speaker 2: That's the first thing I wrote it down. Man.
Speaker 5: When I saw the ad, you were like, we're gonna
Speaker 5: pay you more by accident than ever shorten you on purpose.
Speaker 6: And I was like, wow, that's not even on my ad.
Speaker 6: That's what I tell my driver is actually after I
Speaker 6: get them. But I tell them all the time because
Speaker 6: one of the biggest things when I'm doing these driver interviews,
Speaker 6: I'm like, yo, why.
Speaker 2: Did you leave your last job? Like what made you leave?
Speaker 6: In eighty percent of the time, it's because they previous
Speaker 6: employee was playing with their money. Right, That's the number
Speaker 6: one excuse that I hear while drivers leave companies is
Speaker 6: they playing with the money. So I tell them all
Speaker 6: the time, like, look, I'll pay you more on accident
Speaker 6: before I short you on purpose. It's my honor to
Speaker 6: pay you. You're helping me feed my family. I don't
Speaker 6: have a CDL. You know, we both got to roll
Speaker 6: and play, So it's my honor to pay you and
Speaker 6: just treating them with respect. And I don't treat them
Speaker 6: like they work for me. I treat them like business partners.
Speaker 6: You gotta roll the play, I gotta roll to play.
Speaker 6: Your role is to make sure that low gets there
Speaker 6: on time, right, safely and communication. And my job is
Speaker 6: to make sure that your truck is safe, it's operating correctly,
Speaker 6: the loads are there, and you get your paycheck.
Speaker 2: Yeah.
Speaker 5: One of the things you do with your trucks is
Speaker 5: you put extra equipment inside of the truck. Just any
Speaker 5: event that there is something that happens. From a mechanical standpoint, maintenance, yeah,
Speaker 5: is what it's called. It's not just about reacting when
Speaker 5: the truck breaks down. Is how can I decrease my
Speaker 5: trucks possibility of breaking down?
Speaker 3: You know?
Speaker 6: And and what I've shared with people is how I
Speaker 6: was able to decrease my breakdowns about twenty one percent
Speaker 6: in twenty nineteen.
Speaker 2: This is the little things that I've.
Speaker 6: Done, Little little little extra things that you can do
Speaker 6: to just help help yourself on that road. You know,
Speaker 6: whatever belt that your truck uses, right, you got to
Speaker 6: all todate the belt. We got a AC belt. Just
Speaker 6: put an extra set of belt in your extra set
Speaker 6: of belts in your truck.
Speaker 2: Right, keep any freeze, keep.
Speaker 6: All in there, keep fuses, keep light bulbs, keep an
Speaker 6: extra spare tire or two. Right, little fixes that can
Speaker 6: have you shut down for five hours. Wait on the roadside.
Speaker 6: If you already have the part there, it's gonna save
Speaker 6: you some time and save you some money, save you
Speaker 6: a lot of money. Right, they're gonna charge you just
Speaker 6: to look at it.
Speaker 3: So how do you all? Right?
Speaker 4: So you have a truck, you have the whole operation,
Speaker 4: you have drivers and all that, but you had to
Speaker 4: have a product to move right. So is it most
Speaker 4: companies like free lance or do you have set contracts
Speaker 4: with the people long term?
Speaker 3: Is it a combination of both? Like how does that work?
Speaker 6: So when you first come into this game, you know,
Speaker 6: the low board is pretty much your best friend at
Speaker 6: that point, right when you when when you just freshen
Speaker 6: the game, you gotta develop relationships. So the load board
Speaker 6: is where we started off at the load board.
Speaker 4: That's the website, right, that's the website, and what's what's
Speaker 4: the web loadboard?
Speaker 3: Dot com dot com.
Speaker 6: D as we have we have the that board and
Speaker 6: we have truck stop dot com. Okay, those are the
Speaker 6: two big ones. So on this low board there's brokers.
Speaker 6: You know, these are the people who have the lows
Speaker 6: and we have to call and negotiate with, right. So
Speaker 6: what I did was we just started doing We just
Speaker 6: did good business, right. We stressed being all time, we
Speaker 6: stressed delivering a good service. And what happened is we
Speaker 6: would just be meeting all these different brokers every day
Speaker 6: from booking different loads in different cities and then me personally,
Speaker 6: I ended up doing this load that I really liked
Speaker 6: It was a load that picked up in Georgia and
Speaker 6: it went to Cleveland, Tennessee, and it was twice a day. Right,
Speaker 6: you would pick up in Atlanta, you would go to Cleveland, Tennessee,
Speaker 6: which is right there by Chattanooga's like two hours away,
Speaker 6: two hours away, right, and they was paying us seven
Speaker 6: fifty to go two hours away and back.
Speaker 2: And we was doing it twice a day.
Speaker 6: Okay, So we was generating fifteen hundred dollars a day,
Speaker 6: going up twice and.
Speaker 2: I loved it. Right. We did it for like a week.
Speaker 6: It was like this project day was working on, right,
Speaker 6: And then I looked at the numbers that week.
Speaker 2: I was like, Yo, this is dope. So I hit
Speaker 2: the broke up, like.
Speaker 6: Yo, how often do y'all do these loas? He was like, man,
Speaker 6: it's funny you asked that. Man, we just got an
Speaker 6: extension on this project. We're gonna be doing this for
Speaker 6: the next now months.
Speaker 2: Wow.
Speaker 6: Right, So I'm like wow, he was like, yay, you
Speaker 6: know what. Maybe put We had like about five different
Speaker 6: companies on this all load, but y'all actually executed the best.
Speaker 6: Y'all communicated. Whenever something was a delay, you called me immediately.
Speaker 6: You let me know what was going on. He was like, man,
Speaker 6: with you, you know, how many trucks do you guys have?
Speaker 6: Would you guys like to you know, do this full time?
Speaker 6: And at the time, I think we was at about
Speaker 6: five or six trucks. I was like, y'all give you
Speaker 6: all my trucks. And man, when I tell you this
Speaker 6: is two thousand and seventeen, we ran this load. We
Speaker 6: ran this a load for the whole year, right, And
Speaker 6: that was the year I really I was able to
Speaker 6: level up on my cast.
Speaker 2: That was the entire business. It was just where it
Speaker 2: was that.
Speaker 6: Yeah, they was moving one plant from Cleveland, Tennessee to Atlanta.
Speaker 2: We was moving an.
Speaker 6: Entire plant for a fortune five hundred company to Atlanta.
Speaker 6: That nine months ended up turning into two years. Oh wow,
Speaker 6: and then then it ended up turning into nine years.
Speaker 4: Now, how profitable is is your business as far as
Speaker 4: like truck or on average?
Speaker 3: Like how how much can the truck make?
Speaker 2: Right now?
Speaker 6: And I like to underpromise and overachieve, right, I don't
Speaker 6: like to give the high numbers.
Speaker 2: I like to give the low ball numbers.
Speaker 6: Right with the way that we do it, each truck
Speaker 6: should be able to generate you anywhere from fifteen hundred
Speaker 6: to three thousand a week take home.
Speaker 2: After all expenses are paid.
Speaker 6: That's what a truck that's not breaking down. That's what
Speaker 6: a good driver, and that's what a full week of work.
Speaker 6: We don't see any reason why you should be able
Speaker 6: to at least take home about fifteen hundred dollars a
Speaker 6: week per truck.
Speaker 3: And of course you can have multiple trucks, and.
Speaker 2: Yeah, it's a volume game after that, a volum game
Speaker 2: after that.
Speaker 5: That's how you got your trust, right the first truck
Speaker 5: paid for the second time.
Speaker 6: Money management is how you is how you scale up.
Speaker 6: You know, I had to make a lot of sacrifices
Speaker 6: in the first couple of years. And instead of when
Speaker 6: I made my profits, instead of using the money and
Speaker 6: buying frivolous things, I would just reinvest it back into
Speaker 6: the company.
Speaker 2: I would reinvest in new equipment. Right, and then when.
Speaker 6: You jump up to four, five, six trucks, then the
Speaker 6: money that's when it gets real crazy.
Speaker 2: A fleet. Yeah you know what I'm saying. I said,
Speaker 2: I've been doing this.
Speaker 6: I've been doing this game for like but six years now,
Speaker 6: and I just really started like buying stuff like this year,
Speaker 6: you know what I'm saying, Like I just started really
Speaker 6: like enjoying life and traveling.
Speaker 2: I made my sacrifice. I reinvested in my company.
Speaker 4: Right, that's the common that's the common theme for every
Speaker 4: almost every one of our guests. Almost it's funny you
Speaker 4: say that because literally we've had people from the music
Speaker 4: and just people from real estate developers, trucking now and
Speaker 4: the one common theme is exactly what you said, like
Speaker 4: you got it's all money in, Like you gotta put
Speaker 4: the money in, and that's something that it sounds simple,
Speaker 4: but nobody wants to do that. As soon as you
Speaker 4: get profit. People want to live off that on some
Speaker 4: selfish like just go to the mall and just ball out.
Speaker 4: And it's like that's not how it works. And it's
Speaker 4: like you try to explain that to people and they
Speaker 4: still don't understand.
Speaker 6: You got to pay your dues. You gotta pay your dues, man.
Speaker 6: And you know, like I said, this year, I bought
Speaker 6: my dream car.
Speaker 2: I went and what you call the sixty three cool.
Speaker 3: Okay, I seen you to spending get that to you that.
Speaker 2: Came with it, That came with it, y'all.
Speaker 6: But yeah, man, you know we like we I paid
Speaker 6: my dues. So like any success that I've seen, I'm
Speaker 6: unapologetic for because I put it in the work for it.
Speaker 4: Now, we never apologize about making a profit. That's what
Speaker 4: we're in business for you in.
Speaker 5: A business like you said, it's a seven hundred billion
Speaker 5: dollar industry. Absolutely, and you're like, honestly, you're the first
Speaker 5: person I know that's doing it.
Speaker 2: It's so crazy.
Speaker 3: Can I you first black person? For sure? For damn sure?
Speaker 6: We are minorities in this industry. With minorities, Yo, we
Speaker 6: tell you something. I went to Louisville, Kentucky. It's this
Speaker 6: big truck show that they do every year in Louisville, Kentucky.
Speaker 6: It's called a match Truck Show. Right, thousands of people,
Speaker 6: I mean, they bring these trucks, is like tricked out trucks.
Speaker 2: They got classes there.
Speaker 6: It's the biggest convention in the trucking industry, right every year.
Speaker 6: I went there last year and I'm walking through the crowd, y'all,
Speaker 6: and I had a couple of my students with me.
Speaker 6: It was all eight of us, right, and we played
Speaker 6: a game. The game was how many minorities can you
Speaker 6: find in this crowd? It's it's mind blowing how much
Speaker 6: of a minority we are in this industry. And I'm
Speaker 6: gona tell you, they just messed up and let me
Speaker 6: figure it out.
Speaker 4: That stuff letting me in, all right, all right, So
Speaker 4: now we're gonna talk about how in the next seven
Speaker 4: how you duplicated yourself in the educational component of what
Speaker 4: you got. Now it's all you're spreading the message of
Speaker 4: the trucking business and all of its benefits. All right,
Speaker 4: So we're gonna go We're gonna go into what you're
Speaker 4: doing now as far as educating people. But I just
Speaker 4: thought I had a quick question for you before we
Speaker 4: go into that. How has Amazon affected your industry? Because
Speaker 4: has it affected.
Speaker 2: It or not? Me? No, I mean Amazon.
Speaker 6: I mean we ran a lot of lows for Amazon,
Speaker 6: especially like earlier this year, last year. You know, it
Speaker 6: hasn't affected me in a negative way. Okay, Yeah, I
Speaker 6: think it's just making the industry bigger.
Speaker 5: What about insurance, So like if you're carrying a little
Speaker 5: and something happens to that truck, this is their insurance policy.
Speaker 6: Or truck and we have a minimum insurance that we
Speaker 6: have to have of a million dollars liability and on
Speaker 6: each truck. Correct, Okay, million dollars and really that's for
Speaker 6: the company. The company has a million dollar liability, right,
Speaker 6: and then we have one hundred thousand dollars coverage on
Speaker 6: our cargo.
Speaker 2: You know what I'm saying.
Speaker 6: So anything that's in our truck, like as far as
Speaker 6: the freight goes, it's covered up to one hundred thousand dollars.
Speaker 6: And then we have physical damage on the actual truck.
Speaker 2: God, you know what I'm saying.
Speaker 6: So whatever the truck costs, of the truck cost sixty
Speaker 6: thousand dollars, we have physical damage in the amount of
Speaker 6: how much that truck costs.
Speaker 4: Yeah, all right, So we had a guess from Baltimore
Speaker 4: on shot out to my man Derek Falcon, one.
Speaker 3: Of our favorite guess. Yeah. He was a restaurant owner.
Speaker 4: And one of the things that he says, you know,
Speaker 4: they said, the average millionaire has seven streams of income.
Speaker 4: But his theory was that I don't need to have
Speaker 4: seven different jobs or seven different businesses to generate seven
Speaker 4: streams of income. He's like, I could generate seven streams
Speaker 4: of income from one restaurant. He's like, I can. I
Speaker 4: could be a restaurant owner. I could be a consultant.
Speaker 4: I could deliver food, I can give classes, do all
Speaker 4: kinds of different stuff self merch. So I saw you
Speaker 4: were speaking about the same thing, right, So you you
Speaker 4: took the education component and turned it into a business
Speaker 4: as well. So win when because you're educating people, you're
Speaker 4: helping people, but you're also it's another form of revenue
Speaker 4: as well. Right, So can we talk about how you
Speaker 4: got into that because I know you started with just
Speaker 4: private coaching, correct, and now that's kind of turned into
Speaker 4: an online portal. Right, So yeah, can you talk about
Speaker 4: the evolution of what made you want to take your
Speaker 4: talents and said, Okay, I'm not just gonna be doing
Speaker 4: it for myself. I want to you know, bring other
Speaker 4: people and educate them.
Speaker 2: Yeah, that's a good question.
Speaker 6: In twenty fifteen, you know, this is when I finally
Speaker 6: started like making consistent profits. Right, This is when my
Speaker 6: systems was working and it started things started becoming a
Speaker 6: little bit more automated at this point, right. And I
Speaker 6: just remember one day saying like, man, if only I
Speaker 6: would have known in twenty twelve what I know now,
Speaker 6: I wouldn't have lost all that money, right, I wouldn't
Speaker 6: have lost all that time. So I was just sharing
Speaker 6: like my journey on Instagram, like, Yo, you know, this
Speaker 6: truck just did good. I just made this month this
Speaker 6: amount on this truck. And people would literally hit me
Speaker 6: up like hey, can you show me how to do that?
Speaker 6: And I didn't know what to charge. I didn't see
Speaker 6: anybody else doing it, but I was like, okay, I
Speaker 6: got to come up with something just for my time.
Speaker 6: So my first client, Dana, she was an attorney. She
Speaker 6: came up under Johnny cochran Man. She was like, hey, Alex,
Speaker 6: I'm very interested in getting into the industry. Like how
Speaker 6: much can I just pay you just to spend a
Speaker 6: couple of hours with you? And I was like, yo,
Speaker 6: we can do fifteen hundred. And that was my first
Speaker 6: client and it's on my page to this day on Instagram.
Speaker 2: No, just to stay with.
Speaker 6: Her, yeah, walk her through how to start her company
Speaker 6: and show her the low boarder oh nine.
Speaker 2: So it's on my Instagram to this day.
Speaker 6: We were sitting in the office just like this and
Speaker 6: I was showing it to her and she got up
Speaker 6: and running. I think she had like four trucks now,
Speaker 6: but I just remember the feeling that I felt watching
Speaker 6: her go from not knowing anything about truck into now
Speaker 6: she's running it on her own. She's calling me excited, Hey,
Speaker 6: I just made this this week.
Speaker 2: Da da da da.
Speaker 6: Da, And I like kind of felt so when I
Speaker 6: shared her story on my Instagram that I was getting
Speaker 6: a couple more DM, It's like, yo, I see what
Speaker 6: you did for a girl. You think you got y'all
Speaker 6: got a couple dollars, and you do the same thing
Speaker 6: for me. So then I'm like, okay, cool. So that
Speaker 6: one client turned into like four to five clients, and yo,
Speaker 6: it literally started going crazy after that, and then I
Speaker 6: looked up. I was at like forty clients by like
Speaker 6: twenty seventeen. But I was just being transparent and just
Speaker 6: sharing with the public, like, yo, I just put James
Speaker 6: in business. I just put her in business. I just
Speaker 6: it just started. It just kept coming. So I went
Speaker 6: from fifteen hundred to twenty five hundred a client. Then
Speaker 6: I went to thirty five hundred a client, and then
Speaker 6: when I looked up and I had a six month
Speaker 6: waiting list, I was like, man, I gotta go up
Speaker 6: some more, you know what I'm saying. So by yeah,
Speaker 6: So by the end of twenty seventeen, I was ten
Speaker 6: thousand dollars a client. I was a ten thousand dollars
Speaker 6: a client and by last March I had to wait
Speaker 6: and listen till Christmas.
Speaker 3: How many clients did you have at ten thousand?
Speaker 6: I probably did about twenty clients at ten thousand, and
Speaker 6: I had to wait and listen till Christmas last March
Speaker 6: or people don't stand by because I would only take
Speaker 6: a certain amount of clients per month just to make
Speaker 6: sure that I didn't stretch myself too thin and I
Speaker 6: didn't leverage my service the quality. And I met a
Speaker 6: guy you guys might normal god by the name of
Speaker 6: Eric Thomas E. T. The hip hop preacher, you know,
Speaker 6: just like y'all. I had been watching him on YouTube
Speaker 6: for years, you know what I'm saying. And he was
Speaker 6: doing a cruise last March, and I had never seen
Speaker 6: him speaking person before, like when I had went out
Speaker 6: of business.
Speaker 2: That's why I was.
Speaker 6: Listening to to keep me motivated to even give it
Speaker 6: another shot. And yo, I paid the money. The cruise
Speaker 6: was like five grand, and you know, it was like
Speaker 6: six months out and I was like, I'm going ahead
Speaker 6: to make this investment just to go get some motivation, right,
Speaker 6: And I went on this cruise. Man, it was going
Speaker 6: to send Martin and sent Thomas and mohamm was. I
Speaker 6: went on the cruise and I ended up meeting you know,
Speaker 6: his crew behind the scenes. I ain't really go there
Speaker 6: to take no picture with him and all that other stuff.
Speaker 6: I just literally went there just to get just to
Speaker 6: get the information man. And I ended up meeting CJ.
Speaker 6: CJ is right here, man. That really the brains behind
Speaker 6: every time it's in associates and you know, sitting down
Speaker 6: at dinner one night, he was like, hey, what do
Speaker 6: you doing.
Speaker 2: I just told him what I did, and he loved it.
Speaker 6: He was like, yo, I've heard about people in real
Speaker 6: estate doing seminars and teaching. He was like, but I
Speaker 6: ain't never seen nobody doing it for the transportation industry.
Speaker 6: He was like, Yo, this is uncharted territory right here.
Speaker 6: He was like, so you're doing one on ones though,
Speaker 6: I was like yeah. He was like, what are you
Speaker 6: doing with these one on ones? I'm like, yeah. I
Speaker 6: go to the dealership with them, right. I helped them
Speaker 6: pick the right truck, I helped them hire the drivers.
Speaker 6: I do conference calls with hiring drivers with them. I
Speaker 6: go down there with my mechanics. We inspect the trucks
Speaker 6: to make sure that they're not buying no BS trucks.
Speaker 6: Like I'm holding eight hands. He was like, damn bro,
Speaker 6: He's like, yo, that's dope. He said, you got a
Speaker 6: waiting list to win. He says, you know why, because
Speaker 6: you have it duplicated yourself. He said, in order for
Speaker 6: you to take it to the next level, in order
Speaker 6: for you to ski your information, you have to put
Speaker 6: this information online. And I was terrified. I'm like online
Speaker 6: like he was like yeah. I was like, I don't
Speaker 6: know if that's gonna work. I do one on one.
Speaker 6: You know what I'm saying, like this is this is
Speaker 6: a person for me. I don't want to just put
Speaker 6: it out there and people be He's like, now you
Speaker 6: have to put it online. He was like, look, this
Speaker 6: is what you do. Doo to do, record the videos,
Speaker 6: create the PDFs, let me know what you're done.
Speaker 2: And you're not even immediately said you're not even a computer.
Speaker 6: I'm not a computer person. So that's what that was.
Speaker 6: The really intimidating part is because I'm like, look, I'm
Speaker 6: not even a computer person, so just how is this
Speaker 6: gonna work. But I listened to him. I went and
Speaker 6: locked in for about four months. Man me and Batist
Speaker 6: we went and locked in and we put the another sacrifice,
Speaker 6: another four months of sacrifice, locked in, right created the content.
Speaker 6: I hit CJ up four months later, like, yo, I
Speaker 6: got it.
Speaker 2: It's done. He's like, yo, pull up on me. Let
Speaker 2: me see it.
Speaker 6: When he saw the content and he's seen how I
Speaker 6: laid it out, he was like, Yo, not only am
Speaker 6: I going to show you how to put this online,
Speaker 6: I want you to put it on our platform. We're gonna,
Speaker 6: We're gonna and we're gonna put it out on Breeve University.
Speaker 6: So now we launched our platform and it's so funny.
Speaker 6: You know, the dude that I've been looking up to
Speaker 6: for five years, I'm now in business with him now,
Speaker 6: and it's just it's just an amazing Is that the
Speaker 6: master of the game. Now, that's that's something different. I'll
Speaker 6: tell you about that next. Ye that's something different. So
Speaker 6: we launched our trucking Digital training Portal on October fifth
Speaker 6: of last year, and it's a step by step guide,
Speaker 6: like you know when I tell people are time, Like
Speaker 6: when I had first got into the game. Yeah, this
Speaker 6: information on YouTube, yeah, this information on Google, right, but
Speaker 6: the information is scattered. I was like, I need, we
Speaker 6: need to create a chronological order of how to not
Speaker 6: only get into this business, how to structure your business,
Speaker 6: but also once you're up and running, how to operate properly,
Speaker 6: how to maximize profits, but most importantly, how to stay
Speaker 6: in business.
Speaker 2: Right. So the course.
Speaker 6: Literally walks you from A to Z A to Z
Speaker 6: on how to do everything. And it's a combination of
Speaker 6: videos and PDFs because people learn differently. You got some
Speaker 6: people that learn better from visualizing, to some people that
Speaker 6: learn better from hearing, and some people that learn better
Speaker 6: from reading.
Speaker 2: So we have all three fixes in this portal, man.
Speaker 6: And my goal, really, man, when we launched it October
Speaker 6: last year, was just to get about fifty people. I
Speaker 6: didn't want to even put too much marketing behind it.
Speaker 6: I just wanted to just kind of like put it
Speaker 6: out there to my network, get a couple of people
Speaker 6: in there, and if there was any kinks, be able
Speaker 6: to tweak a little, you know, some things and add
Speaker 6: some things in there, and then go ahead and go
Speaker 6: crazy with it. So the goal was fifty for the
Speaker 6: first half of the launch, and we ended up doing
Speaker 6: three hundred and fifty people signed up within the first
Speaker 6: nine months.
Speaker 2: Oh wow. So, so.
Speaker 3: As far as people that are.
Speaker 4: Who would want to be in the courts, people that
Speaker 4: want to get into the truck and industry obviously, but
Speaker 4: people that have experience already and didn't work out, or
Speaker 4: people that kind of put their tone in. People that
Speaker 4: have no experience, have no ideas like one on one,
Speaker 4: one on two, one on three, like what's the level?
Speaker 2: All the above, okay, all the above, everything you just said.
Speaker 2: This now is my clientele.
Speaker 6: Somebody who knows nothing about trucking, you know, has some
Speaker 6: funds that they're trying to invest. I don't necessarily want
Speaker 6: to drive, want to create a passive income situation.
Speaker 2: It's for that client.
Speaker 6: It's for the It's for the client who was already
Speaker 6: in business, but they're not reaching them full potential. They're
Speaker 6: not making what they feel like they should be making.
Speaker 6: It's certain things that they need to tighten up on.
Speaker 6: It's for them as well.
Speaker 3: Okay.
Speaker 4: So, like as far as putting together the online course, right,
Speaker 4: how do you do that? Like you made the video
Speaker 4: and then you had the slides, Like you do that yourself?
Speaker 3: Or you worked with.
Speaker 2: Somebody, Yeah, me and batist Man.
Speaker 6: You know, my thing is this and this is what
Speaker 6: I felt about my life overall. I don't have asked
Speaker 6: on nothing that I do in life. So I was like,
Speaker 6: if I'm gonna do this, it got to be done right, right.
Speaker 6: So I created all the content and I had shot
Speaker 6: the will shot the canny man. They flew in from
Speaker 6: Michigan and it's actually the people who do the videos
Speaker 6: for ET and them. It's a whole camera who came
Speaker 6: to my office and they filled me. They spent three
Speaker 6: days with me, and I just recorded all the content, right.
Speaker 6: Fatise did all the PDFs, structured it real clear, real digestible,
Speaker 6: and we uploaded it into b University. And the platform
Speaker 6: that we use is probably the best platform out there
Speaker 6: as far as online training. It's the same platform that
Speaker 6: Damon John, Tony Robbins, you know all the short ten
Speaker 6: guys use, right, So it's very platformance. It's called light
Speaker 6: Speed Bike Speed Yeah. It's called light Speed yeah yeah.
Speaker 6: And I invested a lot of money and they're creating
Speaker 6: it to make it look like the way it looks.
Speaker 6: It's not a small ticket item. The courses two thousand right.
Speaker 6: We have two packages. We have a ninety day package
Speaker 6: that gives them access to all the courses for ninety days,
Speaker 6: because it shouldn't take you more than three months to
Speaker 6: get up and running if you're serious. And then we
Speaker 6: have our monthly Mastermind package that gives you everything in
Speaker 6: the first package, all the courses, but this one adds
Speaker 6: our Mastermind calls. So every other Tuesday, I'm hopping on
Speaker 6: the line with our members on Zoom. It's a video chat,
Speaker 6: and we discussed different topics and trucking. You know, we
Speaker 6: discussed all it's filling in all the gaps of the course.
Speaker 6: So it's a sixty or a ninety minute call and
Speaker 6: we're discussing. I'm doing a presentation of the actual topics.
Speaker 6: So one week we talked about truck financing. Second week
Speaker 6: we talked about insurance options. Another week we talked about
Speaker 6: finding and keeping good drivers. I remember that call. We
Speaker 6: had actual real drivers on the line giving insight on
Speaker 6: what made them apply for a job, right, what made
Speaker 6: them want to stay with a company, what made them
Speaker 6: leave a company?
Speaker 2: Right?
Speaker 6: Just giving future fleet owners insight to become better owners
Speaker 6: from the drivers.
Speaker 3: Right.
Speaker 6: So right now there's about twenty seven calls that we've
Speaker 6: done so far. There's twenty seven hours worth of calls
Speaker 6: that people who sign up today on the portal will
Speaker 6: be able to go back and listen to, and it'll
Speaker 6: also be able to join us live on our upcoming call.
Speaker 5: So you create more content, more content, more constantly. How
Speaker 5: many people are on.
Speaker 6: These calls, it averages anywhere from like eighty one hundred
Speaker 6: people right now because everybody didn't sign up for the month.
Speaker 2: You've got some people that just got the ninety days.
Speaker 6: And the thing about it is you could actually sign
Speaker 6: up for the ninety day and then on day eighty
Speaker 6: nine you can upgrade into the Mastermind and then pay
Speaker 6: one ninety nine a month and it's no contract. You
Speaker 6: can cancel it anytime. And yeah, it's pretty dope, man.
Speaker 4: So what's your vision as far as where you want
Speaker 4: to take it as far as your personal brand business
Speaker 4: and also the education. You want to continue to grow both,
Speaker 4: or you just want to focus on education and not
Speaker 4: really your personal Like what do you see only above?
Speaker 2: Man?
Speaker 6: At the end of the day, I want this portal.
Speaker 6: This portal will be and it is the holy Bible,
Speaker 6: Man of the transportation industry. Meaning that we've covered everything
Speaker 6: from A to Z. If you're trying to come into
Speaker 6: this industry, you must go through this portal and get educated,
Speaker 6: because it's education before compensation.
Speaker 3: Education before conversation. That's a fact. That's a fact.
Speaker 4: People trying to skip steps and not properly educate themselves
Speaker 4: in life, and that's where you make mistakes because you
Speaker 4: just jumping out. And that's one of the reasons why
Speaker 4: we started this podcast is we feel like, you know,
Speaker 4: a lot of times, especially in our community, we don't
Speaker 4: we don't have mentorships, we don't we're not properly educated.
Speaker 4: That's why you make a lot of mistakes. And you
Speaker 4: just kind of just how you made a mistake when
Speaker 4: you first started. You didn't you didn't have a mentorship,
Speaker 4: you didn't know what we was doing.
Speaker 2: I wish it was a portal back into that.
Speaker 3: It makes it a lot easier.
Speaker 4: And a lot of times people skim on important things,
Speaker 4: so they'll spend money on items that they don't need,
Speaker 4: but the items that they actually do need then they're
Speaker 4: cheap on. So education is something that you should never
Speaker 4: be cheap about. Absolutely, and we can never apologize for
Speaker 4: using our talents and our platforms to educate people and
Speaker 4: to get compensated for that. That college is doing it
Speaker 4: all the time, and there's no backlash with that. You
Speaker 4: go to Harvard, you're gonna pay three hundred thousand dollars
Speaker 4: over the course of four years, but you're getting properly
Speaker 4: educated and you'll be able to be an investment banker.
Speaker 4: Your program, you pay, but you're going to be educated
Speaker 4: on the trucking industry.
Speaker 6: So it's gonna save you time and it's gonna save
Speaker 6: you money. And you know, I brought what even one
Speaker 6: of my clients are first loads. They just ran a
Speaker 6: couple of weeks ago. You know, his first low was
Speaker 6: from Wisconsin to Massachusetts. It was a twenty eight hundred
Speaker 6: dollars load. After he paid his driver, his expenses, he
Speaker 6: damned and made what he spent on my portal his
Speaker 6: first load.
Speaker 2: You know what I'm saying.
Speaker 6: But now, but this portal was teaching you guys how
Speaker 6: to fish. I'm teaching you how to book loads. I
Speaker 6: don't teaching you how to make money for the rest
Speaker 6: of your life. What's two thousand dollars to learn something
Speaker 6: that's going to show you how to make money forever?
Speaker 2: It's fat. You know what I'm saying. You're not like
Speaker 2: you said, you're not.
Speaker 5: You're not selling them how you're selling them your mistakes,
Speaker 5: right like hopefully you have to go through it.
Speaker 6: Yeah, you're paying for my mistakes if you if you
Speaker 6: take my class and you avoid making something that will
Speaker 6: cause you to lose five six thousand dollars, you already
Speaker 6: major investment. Back all my resources, everybody that I do
Speaker 6: business with that runs my fleet, from my dealerships where
Speaker 6: I get my trailers, from my insurance companies, my factory companies.
Speaker 6: I've literally turned over all my resources to my students
Speaker 6: on the portal. So now you ain't got to google nobody.
Speaker 6: Everybody that you need to run your company, I've given
Speaker 6: you their direct phone numbers on the portal. All you
Speaker 6: gotta do is just follow the blueprint. Let me say this,
Speaker 6: I am not the most our richest fleet owner. I'm
Speaker 6: not the biggest trucking company out here, right, But the
Speaker 6: companies that are bigger than me and richer than me,
Speaker 6: they're not sharing that blueprint.
Speaker 5: That's the difference, you know what I'm saying. Yeah, that
Speaker 5: was one of the things we mentioned this before. But
Speaker 5: Maverick Carter was saying, like, when people become successful, the
Speaker 5: number one thing they want to do is tell you
Speaker 5: how they have become successful.
Speaker 2: And that's exactly what you're doing right.
Speaker 5: So like some people say, like, Yo, we need a
Speaker 5: mentor and that's vital, Like You're like, you can have
Speaker 5: a mentor. But I'm telling you right here, this is it.
Speaker 5: You should be doing this because I made those mistakes earthly.
Speaker 6: Absolutely, And I get that question a lot, like, Yo,
Speaker 6: why you do you feel like you're creating competition?
Speaker 2: Right? Like you show people the sauce, like is it
Speaker 2: possible to check competition?
Speaker 6: I said, well, all the time, like you'll never be
Speaker 6: able to get on the highway, and I see the
Speaker 6: eighteen wheeler.
Speaker 4: Exactly and also a shot shots of my man Fernando,
Speaker 4: lord of the Slum's legendary real estate invested in. Guy's
Speaker 4: a legend And he came on our podcast and he
Speaker 4: said he gave his whole blueprint and he's not even
Speaker 4: selling anything. And he said he was like Michael Jordan's
Speaker 4: show you how to play basketball, He's still Michael Jordan.
Speaker 4: Tyger Woods could show you how to swing it, it
Speaker 4: doesn't He's still Tiger Woods. Like you know what I'm saying,
Speaker 4: Like people have a misconception sometimes that if I educate
Speaker 4: somebody that takes away. No, I'm still gonna get money regardless.
Speaker 4: Just because you get money, it's enough for everybody to eat.
Speaker 6: I know what I'm saying, seven hundred billion, you're gonna
Speaker 6: get one hundred trucks and it was still won't affect
Speaker 6: my boxy, you know what I'm saying. So it definitely
Speaker 6: helps me, you know, show people because I don't. I
Speaker 6: don't lose anything from that, you know what I'm saying.
Speaker 6: And I just realized that it happens so organically that
Speaker 6: it just came to the point where it's like you
Speaker 6: know what, Yo, God, if this is what you want
Speaker 6: me to do, like I'm gonna listen, I'm gonna obey you.
Speaker 6: Like I found my purpose And that's why I don't
Speaker 6: even work for me no more, because it's like when
Speaker 6: you're operating in your purpose, they don't even feel like
Speaker 6: work no more. Man, you know what I'm saying, Like
Speaker 6: I realized, like, YOK, this is what I'm here for.
Speaker 6: I'm here to I know how to communicate, I know
Speaker 6: how to how to reach the people, right I was
Speaker 6: able to empty my brain into this portal. That's my purpose.
Speaker 6: Like when people say, what's your biggest accomplishment? Getting the
Speaker 6: testimonials from people, it's like, yo, look, I was able
Speaker 6: to provide a second source of income for my family.
Speaker 6: I was able to quit my job and take care
Speaker 6: of my newborn now because I don't have a drip
Speaker 6: a CDL. My driver's out there generating me income right
Speaker 6: now because of the information that I got from you.
Speaker 6: That's my biggest accomplishment to date. And I got a
Speaker 6: bunch of those.
Speaker 4: Stop lining your life up with bills and start lining
Speaker 4: your life up with purpose. Shout out to my man,
Speaker 4: darky folk another gym that drop. It's real, it's real,
Speaker 4: So thank you for joining us. How can the people
Speaker 4: contact you? How can they get information on everything that
Speaker 4: you got going on social media and all that?
Speaker 6: Absolutely, man, the website is a good energy worldwide. That's
Speaker 6: good energy worldwide dot com. If you're trying to book
Speaker 6: a truck, hit the trucking tab if you're trying to
Speaker 6: you know, we also got a dispatch service. You talk
Speaker 6: about multiple streams. I was able to diversify within my
Speaker 6: own industry. Not only do I have the trucking company
Speaker 6: also have a dispatch service where we actually booked loads
Speaker 6: for our clients right and then we also have the
Speaker 6: consultation so you can hit the logistics tab if you
Speaker 6: got a trucking company already and you want to you know,
Speaker 6: you know, you want somebody to book the loads for
Speaker 6: you so you can kind of be a little bit
Speaker 6: more passive. And if you are interested in our digital
Speaker 6: training portal, click the consultant tab. Everything is right there,
Speaker 6: all the information you can sign up right there. And look,
Speaker 6: my Instagram is alex Underscore Good Energy and Alex is
Speaker 6: a l i X not ex al i X underscore
Speaker 6: Good Energy. And look, I did something for y'all man.
Speaker 6: I appreciate y'all inviting me on here. So what I
Speaker 6: wanted to do, you know, for your followers, anybody that
Speaker 6: wants to sign up for this portal. I got a
Speaker 6: coupon code for y'all man. The portal is two thousand.
Speaker 6: You guys have saved two hundred and ninetynine dollars if
Speaker 6: you enter the coupon cold E y L two ninety
Speaker 6: nine E y L for Earning your Leisure. There it
Speaker 6: is E y L two ninety nine. You'll save two
Speaker 6: hundred and ninety nine dollars. Just put that in the
Speaker 6: coupon cold Yeah, thank you, you can thank us later.
Speaker 2: Thank us.
Speaker 3: Sure.
Speaker 2: Yeah. Shout out to everybody on patreon dot com.
Speaker 5: It's Patreon, backslash and Alesia proud to paid program. Like
Speaker 5: we said, we have five tiers. We got some new
Speaker 5: members every week. It seems like we getting new members.
Speaker 5: But big shout out to David. He joined at tier five,
Speaker 5: so we're gonna be in contact with him and Courtney
Speaker 5: as well. So shout out to YouTube for joining again.
Speaker 5: As Patreon dot com, backslash and a Leisia. Feel free
Speaker 5: to join at any til you'd like. We got bonus
Speaker 5: footage there. We got some outtakes that are pretty entertaining.
Speaker 5: So shout out to everybody that's on there now and
Speaker 5: our merch shout out to our everybody that's purchased the
Speaker 5: merch Askers of Valiability shirt or the podcast shirt, our
Speaker 5: tour shirts that are out there. Continue to support so
Speaker 5: we can do more things like this. We can travel
Speaker 5: to Atlanta, we can travel to Houston, we can travel
Speaker 5: Philly and DC and spread the word of financial literacy.
Speaker 4: Yeah, shout out to Landa once again. It's like a
Speaker 4: second home for us, so you know we'd be out here.
Speaker 4: We will be back out here very soon. And don't
Speaker 4: forget to go to our events tap on our website
Speaker 4: and our very first workshop which is dedicated to first
Speaker 4: time real estate investors. First time real estate investors, everything
Speaker 4: you need to know about financing our money, loans, all
Speaker 4: that stuff. And also we'll be we'll be in a
Speaker 4: few other cities we got, We got DMV, we got
Speaker 4: Philly and a few other places that we got hit
Speaker 4: before the end.
Speaker 3: Of the year. So thank you guys for rocking with us.
Speaker 4: Oh yes, yeah, my book Tip of the Week I
Speaker 4: almost forgot. My book Tip of the Week is a classic.
Speaker 4: It's called How to Win Friends and Influence People. It
Speaker 4: is great, great book. I read it like three times.
Speaker 4: Business is all about relationships. Life is all about relationships.
Speaker 4: So that's that's a key book with a lot of gyms.
Speaker 4: But you had you had something you wanted to do with.
Speaker 6: I just wanted to end the interview, you know with
Speaker 6: my life phrase, man, don't hope decide.
Speaker 2: We no longer hope. We just and we execute. Man.
Speaker 3: That's it. It is there.
Speaker 2: You have it.
Speaker 3: Thank you guys, roka with us. We'll catch you next week. Peace.
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