1 00:00:00,280 --> 00:00:03,760 Speaker 1: This is the business of sports. Should Major League Baseball 2 00:00:04,000 --> 00:00:06,840 Speaker 1: shorten up the season? How do we present football to 3 00:00:06,920 --> 00:00:08,920 Speaker 1: the audience of the future. I don't think that most 4 00:00:08,920 --> 00:00:12,040 Speaker 1: players understand the power that they have. Michael. The future 5 00:00:12,080 --> 00:00:15,920 Speaker 1: of IndyCar racing is looking bright. Scott Sashnik, very basic 6 00:00:15,960 --> 00:00:18,959 Speaker 1: math here, more bidders means more money. Evan Nobody Williams. 7 00:00:18,960 --> 00:00:22,079 Speaker 1: The team value has essentially quadruples. And the leaders in 8 00:00:22,120 --> 00:00:24,680 Speaker 1: the sports industry. Time to bring in our guest, Hal 9 00:00:24,800 --> 00:00:28,200 Speaker 1: slime Runner, National Hockey League Commissioner Gary Betman, Atlanta Braves 10 00:00:28,200 --> 00:00:32,360 Speaker 1: president Derek Schiller, Patriots President Jonathan Kraft. Bloomberg Business of 11 00:00:32,400 --> 00:00:36,040 Speaker 1: Sports from Bloomberg Radio. Hello, I'm Michael barn I'm Evan 12 00:00:36,080 --> 00:00:39,080 Speaker 1: Nobody Williams, and I'm Scott Sashnik. Every week at this time, 13 00:00:39,120 --> 00:00:41,960 Speaker 1: plus Mondays and Wednesdays, we explore the big money issues 14 00:00:41,960 --> 00:00:44,080 Speaker 1: in the world of sports. This week we talk sports 15 00:00:44,080 --> 00:00:47,239 Speaker 1: betting with John Levy, the CEO of The Score. Yeah, 16 00:00:47,320 --> 00:00:49,320 Speaker 1: The Score for folks who don't know. Based up in Toronto, 17 00:00:49,400 --> 00:00:52,120 Speaker 1: Sports Media Company, they had a TV network. For a while, 18 00:00:52,200 --> 00:00:54,280 Speaker 1: they had a very popular app. I believe the app 19 00:00:54,360 --> 00:00:56,720 Speaker 1: is the second most popular here in the us for 20 00:00:56,800 --> 00:00:59,560 Speaker 1: scores outside of the ESPN one. But the big news 21 00:00:59,600 --> 00:01:01,920 Speaker 1: for them, they've gotten into sports gambling in a way 22 00:01:01,960 --> 00:01:04,280 Speaker 1: different from most companies. You know, they are the book. 23 00:01:04,319 --> 00:01:07,240 Speaker 1: They're doing it themselves. They got themselves licensed, they built 24 00:01:07,240 --> 00:01:09,880 Speaker 1: the technology themselves, so going a different route than we've 25 00:01:09,920 --> 00:01:12,360 Speaker 1: seen other companies taken. And they just launched a month 26 00:01:12,400 --> 00:01:14,240 Speaker 1: ago in New Jersey. There goes all our time, bar 27 00:01:14,440 --> 00:01:19,280 Speaker 1: that's it. Let's take a look at some of the 28 00:01:19,280 --> 00:01:22,160 Speaker 1: top stories of the week. Now, I'm gonna do my best. 29 00:01:22,280 --> 00:01:27,680 Speaker 1: Howard Coello, the audience for broadcasts through the first four 30 00:01:27,760 --> 00:01:31,760 Speaker 1: weeks of the season right there, has climbed four percent 31 00:01:31,880 --> 00:01:35,480 Speaker 1: from a year ago to sixteen point three million people 32 00:01:36,120 --> 00:01:40,600 Speaker 1: per game in the National Football League. The most sense, 33 00:01:41,440 --> 00:01:44,000 Speaker 1: that was horrible. That was so bad, Like, first of all, 34 00:01:44,040 --> 00:01:49,360 Speaker 1: Howard would have thrown a few polysyllabic words. In NFL 35 00:01:49,440 --> 00:01:53,320 Speaker 1: executives have had to subject gate the ego in less 36 00:01:53,400 --> 00:01:58,320 Speaker 1: seasons the mind any but still I mean that he 37 00:01:58,400 --> 00:02:00,760 Speaker 1: has to throw in a pig. That was good, thank you. 38 00:02:01,200 --> 00:02:04,920 Speaker 1: I will not give my impression, but I never saw 39 00:02:05,000 --> 00:02:07,600 Speaker 1: Howard broadcast. That's true. You never did. You didn't know 40 00:02:07,680 --> 00:02:14,919 Speaker 1: Dandy Don Meredith. I still contend I'd rather watch them 41 00:02:14,960 --> 00:02:17,280 Speaker 1: now than anybody else out there. They were, they were 42 00:02:17,320 --> 00:02:20,400 Speaker 1: a great unit. It's a great great both loved it, 43 00:02:20,600 --> 00:02:26,400 Speaker 1: Dandy Don and Howard co Sale and Frank anyway face. 44 00:02:26,680 --> 00:02:28,959 Speaker 1: But as good news for the n yeah, this is good. 45 00:02:28,960 --> 00:02:30,680 Speaker 1: I mean for for the past couple of years, even 46 00:02:30,680 --> 00:02:33,600 Speaker 1: as NFL ratings have dipped, they've been very adamant that 47 00:02:33,680 --> 00:02:36,160 Speaker 1: you know, it's not dipping as much as the rest 48 00:02:36,160 --> 00:02:38,079 Speaker 1: of TV. Yeah, we're down, just not down as much 49 00:02:38,080 --> 00:02:40,280 Speaker 1: as ever. And now NFL is up, which seems like 50 00:02:40,800 --> 00:02:42,680 Speaker 1: at least through the first four weeks of the season. 51 00:02:43,160 --> 00:02:45,440 Speaker 1: Up is a very very good result for for the 52 00:02:45,480 --> 00:02:48,760 Speaker 1: league and for the networks. This is not a shocker. 53 00:02:48,919 --> 00:02:51,919 Speaker 1: But when you have your national windows and your you know, 54 00:02:52,000 --> 00:02:54,680 Speaker 1: your exclusive Thursdays, and you know the Sunday nights and 55 00:02:54,720 --> 00:02:58,320 Speaker 1: the Monday nights, if you have a good game, that's 56 00:02:58,400 --> 00:03:02,200 Speaker 1: good for ratings. People tend to stick with it despite 57 00:03:02,200 --> 00:03:04,919 Speaker 1: the fact that you're getting the sports betting bump now 58 00:03:04,960 --> 00:03:07,839 Speaker 1: in some places where even the blowout game but it's 59 00:03:07,880 --> 00:03:10,280 Speaker 1: within seventeen and the spread is eighteen and a half, 60 00:03:10,639 --> 00:03:13,280 Speaker 1: people will also tend to stick with it to see, 61 00:03:13,320 --> 00:03:16,440 Speaker 1: but overall, this is not genius stuff. People love football. 62 00:03:16,720 --> 00:03:19,120 Speaker 1: We know that, we know they're going to tune in. 63 00:03:19,800 --> 00:03:22,160 Speaker 1: You need some stars, right, give me some stars. Give 64 00:03:22,200 --> 00:03:24,200 Speaker 1: me some brand name teams. It's like you put the 65 00:03:24,200 --> 00:03:26,720 Speaker 1: Cowboys on every week, you'll do better than if it's 66 00:03:26,760 --> 00:03:31,080 Speaker 1: the Buccaneers. No offense to the Buccaneers. Uh, but glad. 67 00:03:31,120 --> 00:03:33,400 Speaker 1: I'm sure they are glad to see that there was 68 00:03:33,480 --> 00:03:35,320 Speaker 1: there was a little trepidation. Let's see where it goes. 69 00:03:35,640 --> 00:03:37,920 Speaker 1: That everything has sort of studied and they're doing well. 70 00:03:38,040 --> 00:03:41,120 Speaker 1: Here's my question. Three years ago, two thousand fifteen, the 71 00:03:41,200 --> 00:03:46,040 Speaker 1: NFL experienced that first big dip. The story coming out 72 00:03:46,080 --> 00:03:49,760 Speaker 1: of the league office was always the politics. Politics slowed 73 00:03:49,760 --> 00:03:52,880 Speaker 1: down NFL watching. We are now heading into what is 74 00:03:52,920 --> 00:03:56,600 Speaker 1: probably going to be possibly even a bigger election cycle 75 00:03:56,680 --> 00:03:59,640 Speaker 1: in terms of politics and around the around the wall coverage. 76 00:04:00,240 --> 00:04:02,760 Speaker 1: Do we think that, you know, the next presidential election 77 00:04:02,800 --> 00:04:05,600 Speaker 1: has the same effect on the NFL ratings that that 78 00:04:05,680 --> 00:04:07,880 Speaker 1: this last one apparently did well. I wouldn't want to 79 00:04:07,920 --> 00:04:11,119 Speaker 1: go head to head with any debates, I'll tell you that, so, 80 00:04:11,880 --> 00:04:16,720 Speaker 1: but for overall, no, people, people people like the sports 81 00:04:16,720 --> 00:04:19,520 Speaker 1: and they'll yeah, I can tell you I'm speaking as 82 00:04:19,520 --> 00:04:23,520 Speaker 1: a newsie. Now, any presidential debate is going to beat 83 00:04:23,560 --> 00:04:28,440 Speaker 1: the National Football League, beat the National I think we 84 00:04:28,480 --> 00:04:31,599 Speaker 1: have our first bet of the show. I will, I will, 85 00:04:31,640 --> 00:04:33,800 Speaker 1: I'll take the NFL over the debate. Roger Goodell on 86 00:04:33,800 --> 00:04:38,560 Speaker 1: one one, I will take the debate coming in second 87 00:04:38,760 --> 00:04:41,320 Speaker 1: to the NFL. Alright, let's put we'll put a five 88 00:04:41,360 --> 00:04:45,320 Speaker 1: on it. Man, alright, alright. Clayton Kershaw Scatchers deal. Dodgers 89 00:04:45,320 --> 00:04:49,920 Speaker 1: pitcher Clayton Kershaw will wear a special cleat during the playoffs, 90 00:04:50,000 --> 00:04:53,080 Speaker 1: one with the letters C C C on the heel. 91 00:04:53,240 --> 00:04:55,560 Speaker 1: So this is where I like Twitter. I'm just scrolling 92 00:04:55,600 --> 00:04:57,719 Speaker 1: yesterday and Bill shaking out at the l A Times 93 00:04:57,760 --> 00:04:59,680 Speaker 1: put that put this out there, and I just turned 94 00:04:59,720 --> 00:05:02,240 Speaker 1: to and the interesting part to me, which I said 95 00:05:02,279 --> 00:05:07,040 Speaker 1: to Evan, Sketchers is putting obviously a cleat on Clayton Kershaw. 96 00:05:07,120 --> 00:05:10,200 Speaker 1: But they don't sell baseball cleats. This is not the 97 00:05:10,240 --> 00:05:13,039 Speaker 1: actual product they are looking to sell because they don't 98 00:05:13,040 --> 00:05:16,000 Speaker 1: make it. That's not something you see every day. Yeah, 99 00:05:16,040 --> 00:05:18,800 Speaker 1: they worked with him to design special cleats just for him, 100 00:05:18,800 --> 00:05:20,920 Speaker 1: one offs that he will be wearing during the postseason. 101 00:05:20,920 --> 00:05:22,600 Speaker 1: It sounds like next year he's going to be designing 102 00:05:22,600 --> 00:05:25,240 Speaker 1: a trainer that they will be able to sell elsewhere. 103 00:05:25,279 --> 00:05:27,320 Speaker 1: Can I have the same pad that Joe Montana likes 104 00:05:27,360 --> 00:05:32,760 Speaker 1: that fluffy patting? I do see those, you know. I 105 00:05:32,800 --> 00:05:34,960 Speaker 1: was with Montana to our athletes VC Tech and I 106 00:05:35,040 --> 00:05:36,919 Speaker 1: meant to ask him about the sketchers, but I just 107 00:05:36,920 --> 00:05:39,200 Speaker 1: didn't get around to it. I think that of the 108 00:05:39,320 --> 00:05:42,000 Speaker 1: of all the athletes that are that are sketchs endorsers 109 00:05:42,200 --> 00:05:43,920 Speaker 1: believe this was in the l A Time story that 110 00:05:43,920 --> 00:05:47,160 Speaker 1: that Clayton Kershaw and Medical the only ones who designed 111 00:05:47,160 --> 00:05:49,360 Speaker 1: their own shoes. So you know, it's a good deal 112 00:05:49,400 --> 00:05:52,280 Speaker 1: for him. I'm sure this happens elsewhere. Companies should do 113 00:05:52,320 --> 00:05:54,200 Speaker 1: this all the time, right, Like why not just sponsor 114 00:05:54,320 --> 00:05:56,640 Speaker 1: something in the other in the in the sports space 115 00:05:56,680 --> 00:05:59,320 Speaker 1: that you don't actually do right? Like why doesn't why 116 00:05:59,320 --> 00:06:03,359 Speaker 1: doesn't BM double you make a Zamboni? Right, it doesn't 117 00:06:04,279 --> 00:06:10,520 Speaker 1: You're not selling that's a good idea because you know 118 00:06:10,520 --> 00:06:12,840 Speaker 1: that's a brand name by the way, like Q tip Cleanex. 119 00:06:12,880 --> 00:06:19,840 Speaker 1: Like there are that are not Zambonists. Yes, Olympia makes one, okay, 120 00:06:19,880 --> 00:06:24,360 Speaker 1: but the number one brand, of course Zamboni moving ran along. 121 00:06:24,480 --> 00:06:27,840 Speaker 1: Thank you for that trivia. Uh, let's talk about the 122 00:06:27,880 --> 00:06:32,359 Speaker 1: sports betting. With the firm William Hill and Monumental Sports 123 00:06:32,440 --> 00:06:36,240 Speaker 1: and Entertainment, owners of the Wizards and Caps and Mystics, 124 00:06:36,400 --> 00:06:39,279 Speaker 1: they plan to open a sports betting venue inside the 125 00:06:39,279 --> 00:06:43,000 Speaker 1: District Capital One Arena and what would be the first 126 00:06:43,120 --> 00:06:46,800 Speaker 1: wagering establishment inside of Major League Sports. Read the whole 127 00:06:46,839 --> 00:06:50,240 Speaker 1: thing when we can just discuss it. But that's a 128 00:06:50,279 --> 00:06:52,880 Speaker 1: lot of stuff, you know, but what's just say, I'm 129 00:06:52,880 --> 00:06:55,360 Speaker 1: done talking. Yeah, William Hill's got a deal with Monumental 130 00:06:55,440 --> 00:06:57,560 Speaker 1: and then Edben Novi Williams will chime in and say, 131 00:06:57,600 --> 00:06:59,520 Speaker 1: the interesting part of this is that it's the first 132 00:06:59,560 --> 00:07:02,280 Speaker 1: in arena sports book, it's the first center into sports book, 133 00:07:02,320 --> 00:07:05,720 Speaker 1: and it's actually the there's actually some interesting stuff you're 134 00:07:05,720 --> 00:07:08,000 Speaker 1: going on in DC because the way that legislators in 135 00:07:08,080 --> 00:07:13,320 Speaker 1: DC set up this, this bill legalized it. Um, the 136 00:07:13,400 --> 00:07:15,800 Speaker 1: DC Lottery is going to have a mobile sports betting 137 00:07:15,800 --> 00:07:18,640 Speaker 1: app across DC, but there's some legal concerns about how 138 00:07:18,640 --> 00:07:20,440 Speaker 1: that contract was awarded, so it's held up right now. 139 00:07:20,440 --> 00:07:22,160 Speaker 1: So right now that the mobile app doesn't exist. By 140 00:07:22,160 --> 00:07:24,120 Speaker 1: the way, we should say, this is all pending approval, 141 00:07:24,240 --> 00:07:27,600 Speaker 1: regulatory approval. Once the mobile app exists, it will not 142 00:07:27,760 --> 00:07:30,160 Speaker 1: be able to be used on a number of federally 143 00:07:30,200 --> 00:07:32,640 Speaker 1: owned places within d C, which obviously there's a lot 144 00:07:32,640 --> 00:07:36,200 Speaker 1: of those, and to each the area to block radius 145 00:07:36,240 --> 00:07:39,320 Speaker 1: around every sporting event, every sporting venue. So where the 146 00:07:39,360 --> 00:07:42,560 Speaker 1: Knats play, where the DC United play is, where the 147 00:07:42,600 --> 00:07:44,880 Speaker 1: Caps and the and the Wizards play, they have their 148 00:07:44,920 --> 00:07:49,480 Speaker 1: own GEO located blocked off event space where instead of 149 00:07:49,640 --> 00:07:52,200 Speaker 1: the mobile app being used, you have to download a separate, 150 00:07:52,240 --> 00:07:55,600 Speaker 1: separate mobile app that is operated by those venues. It's 151 00:07:55,600 --> 00:07:59,080 Speaker 1: gonna be a fairness of different things and possibly works 152 00:07:59,080 --> 00:08:02,040 Speaker 1: to the benefit of this brick and mortar location within 153 00:08:02,080 --> 00:08:04,640 Speaker 1: the Caps venue, because you know, there's a good chance 154 00:08:04,640 --> 00:08:07,160 Speaker 1: that DC betters are not gonna want to open five apps. 155 00:08:07,160 --> 00:08:09,000 Speaker 1: Depending on where they are and what stadium they're in, 156 00:08:09,160 --> 00:08:10,640 Speaker 1: they may want to go up to a window at 157 00:08:10,640 --> 00:08:12,560 Speaker 1: the arena and just place their bet that way. Well, 158 00:08:12,560 --> 00:08:14,640 Speaker 1: speaking of a mess of different things, I need some 159 00:08:14,760 --> 00:08:18,240 Speaker 1: DC folks to tweet us to let me know if 160 00:08:18,280 --> 00:08:21,160 Speaker 1: the Mongolian Barbecue was still there, just like a couple 161 00:08:21,200 --> 00:08:23,440 Speaker 1: of blocks from the arena. I've been there, i haven't 162 00:08:23,480 --> 00:08:24,960 Speaker 1: been there in a long time, but they like cooking 163 00:08:25,000 --> 00:08:26,880 Speaker 1: on an anvil and everything gets all mixed up. I'm 164 00:08:26,920 --> 00:08:29,840 Speaker 1: just curious. But it been to me this isn't so 165 00:08:29,920 --> 00:08:32,320 Speaker 1: much even about the betting, because people can do that, 166 00:08:32,360 --> 00:08:34,440 Speaker 1: like if you want to do the window the highest 167 00:08:34,440 --> 00:08:36,760 Speaker 1: margin items at these arenas, and you know this bar 168 00:08:36,840 --> 00:08:40,840 Speaker 1: because you take your kid, you know, soda, alcohol. So 169 00:08:41,880 --> 00:08:46,000 Speaker 1: with the physical space, when people can come, I'm guessing 170 00:08:46,040 --> 00:08:48,280 Speaker 1: it will be open a few hours before tip off 171 00:08:48,320 --> 00:08:51,040 Speaker 1: or puck drop, open a few hours after. When you're 172 00:08:51,040 --> 00:08:52,960 Speaker 1: on the East Coast, you've got late games going on. 173 00:08:53,000 --> 00:08:56,520 Speaker 1: It's a reason for people to come early, stay late. 174 00:08:56,760 --> 00:08:58,640 Speaker 1: And when they do that at a sports venue, you 175 00:08:58,640 --> 00:09:01,240 Speaker 1: know what you do. You take their money. Yes, and 176 00:09:01,760 --> 00:09:06,360 Speaker 1: not just about experience. It's a two story bar and restaurant. 177 00:09:06,400 --> 00:09:09,520 Speaker 1: It's accessible. It'll be open and accessible when the teams 178 00:09:09,559 --> 00:09:11,800 Speaker 1: are not playing as well. Right, so this is also 179 00:09:12,679 --> 00:09:17,600 Speaker 1: just essentially a restaurant. It's a buffalo where people are 180 00:09:17,600 --> 00:09:19,200 Speaker 1: going to be able to bet and said we didn't 181 00:09:19,200 --> 00:09:20,800 Speaker 1: mean to make it, and say, it's just depending on 182 00:09:20,840 --> 00:09:22,600 Speaker 1: how this process lays out. There's a chance that this 183 00:09:22,640 --> 00:09:26,400 Speaker 1: is operational before any of the lottery UH mobile betting 184 00:09:26,400 --> 00:09:28,000 Speaker 1: is that this could be the first place in d 185 00:09:28,080 --> 00:09:30,000 Speaker 1: C that you're allowed to sports bet. That seems like 186 00:09:30,000 --> 00:09:32,199 Speaker 1: a good proposition for ten leances. Now let's get to 187 00:09:32,240 --> 00:09:35,000 Speaker 1: the interview. It's John Levy, CEO of The Score. John, 188 00:09:35,040 --> 00:09:38,480 Speaker 1: thanks for joining us, my pleasure guy. So for folks 189 00:09:38,520 --> 00:09:41,199 Speaker 1: who don't know, The Score, correct me if I'm wrong. 190 00:09:41,240 --> 00:09:44,280 Speaker 1: Started as a as an app for scores a long 191 00:09:44,320 --> 00:09:48,679 Speaker 1: time ago, became a very large sports media company, and 192 00:09:48,760 --> 00:09:51,960 Speaker 1: now the newest part of your business as we're seeing 193 00:09:52,040 --> 00:09:54,679 Speaker 1: across the US right now, sports betting. Tell us how 194 00:09:54,679 --> 00:09:58,360 Speaker 1: that's the truth is. Actually it's got a little bit 195 00:09:58,400 --> 00:10:00,599 Speaker 1: reversed there. It started out in the nineties of a 196 00:10:00,640 --> 00:10:03,640 Speaker 1: TV network in Canada called The Score. I was called 197 00:10:03,640 --> 00:10:05,800 Speaker 1: something else before that, but it morphed into the Score, 198 00:10:06,480 --> 00:10:10,520 Speaker 1: and um, as we grew the television network in Canada, 199 00:10:10,840 --> 00:10:13,880 Speaker 1: we sort of incubated our whole sort of mobile digital life. 200 00:10:14,040 --> 00:10:17,640 Speaker 1: And that's when, um, you know, the app grew and 201 00:10:18,040 --> 00:10:19,920 Speaker 1: we got we got involved in sort of the digital 202 00:10:19,960 --> 00:10:22,599 Speaker 1: space pretty early. We were a BlackBerry first, if you 203 00:10:22,679 --> 00:10:26,280 Speaker 1: guys remember that. Some executives around who used that device, uh, 204 00:10:26,800 --> 00:10:28,920 Speaker 1: and then it's sort of sort of you know, as 205 00:10:28,960 --> 00:10:32,079 Speaker 1: iOS and Android took off, we were early in the game, 206 00:10:32,200 --> 00:10:36,200 Speaker 1: so UM built up the TV network in Canada of 207 00:10:36,240 --> 00:10:39,320 Speaker 1: course only but the but the app UM. You know, 208 00:10:39,400 --> 00:10:41,520 Speaker 1: interestingly enough, we knew we kicked butt in Canada with 209 00:10:41,559 --> 00:10:44,640 Speaker 1: the media app. But it's sort of you know, we're 210 00:10:44,679 --> 00:10:47,080 Speaker 1: getting downloads like six eight, ten to one coming out 211 00:10:47,120 --> 00:10:49,320 Speaker 1: of the States with no brand recognition. So that's what 212 00:10:49,400 --> 00:10:52,079 Speaker 1: we really knew. We had something that was that was 213 00:10:52,080 --> 00:10:55,400 Speaker 1: pretty unique and and and resonating and connecting with a 214 00:10:55,559 --> 00:10:58,440 Speaker 1: with a younger audience. And anyway, ended up selling the 215 00:10:58,440 --> 00:11:01,240 Speaker 1: TV asset to Rogers up here and then became a 216 00:11:01,280 --> 00:11:04,000 Speaker 1: hundred percent mobile hunpres and digital. And the only thing 217 00:11:03,960 --> 00:11:05,680 Speaker 1: I'd add to that is, even when we had the 218 00:11:05,720 --> 00:11:09,120 Speaker 1: TV network, UM, this apropoto, you know, sort of the 219 00:11:09,120 --> 00:11:12,280 Speaker 1: betting space is. You know, the whole approach that we 220 00:11:12,320 --> 00:11:16,320 Speaker 1: took on air was more open and authentic. So you know, 221 00:11:16,360 --> 00:11:18,760 Speaker 1: sports betting, you know, you gotta be an idiot to 222 00:11:18,760 --> 00:11:21,720 Speaker 1: think forts betting that never existed, didn't exist, wasn't an 223 00:11:21,760 --> 00:11:25,080 Speaker 1: integral part of why people were passionate about sports. So 224 00:11:26,640 --> 00:11:28,920 Speaker 1: network we had a ticker on it, right, and the 225 00:11:28,920 --> 00:11:30,840 Speaker 1: odds were on the ticker when our guys were on 226 00:11:30,880 --> 00:11:32,959 Speaker 1: air talking about what happened in the game last night 227 00:11:32,920 --> 00:11:35,199 Speaker 1: and some guy kicked a you know, a field goal 228 00:11:35,240 --> 00:11:37,160 Speaker 1: that took it over the spread on a fifteen point 229 00:11:37,200 --> 00:11:40,360 Speaker 1: game or fourteen point game that was meaningless. People who 230 00:11:40,440 --> 00:11:42,280 Speaker 1: are watching it, our guys are pulling their hair out 231 00:11:42,320 --> 00:11:44,080 Speaker 1: because you know, they probably lost the bet on it. 232 00:11:44,160 --> 00:11:46,640 Speaker 1: So it was always this more open and honest and 233 00:11:46,760 --> 00:11:50,160 Speaker 1: authentic approach to sports betting. So, you know, we you know, 234 00:11:50,200 --> 00:11:53,600 Speaker 1: we cultivated this amazing had this relationship with our users. 235 00:11:53,640 --> 00:11:55,840 Speaker 1: We had a trusted brand, and we knew people were 236 00:11:55,840 --> 00:11:59,080 Speaker 1: betting on sports. You know, four to five million average 237 00:11:59,120 --> 00:12:02,040 Speaker 1: monthly users had the Apple undred twenty times a month 238 00:12:03,880 --> 00:12:07,160 Speaker 1: coming from the States. So needless to say, you know, 239 00:12:07,320 --> 00:12:10,880 Speaker 1: we were always very interested and hopeful that at some 240 00:12:11,000 --> 00:12:14,120 Speaker 1: point sports betting would become legal and that we could 241 00:12:14,160 --> 00:12:17,520 Speaker 1: attack it. Probably we were kicking But in Canada you said, 242 00:12:17,800 --> 00:12:21,480 Speaker 1: what was the content upon which you were kicking button? 243 00:12:21,760 --> 00:12:24,280 Speaker 1: I mean outside of and I spent half my life 244 00:12:24,280 --> 00:12:26,160 Speaker 1: in Canada now with a son who's a youth, you know, 245 00:12:26,240 --> 00:12:29,199 Speaker 1: top tier hockey player outside of NHL writes, how do 246 00:12:29,240 --> 00:12:31,920 Speaker 1: you kick button Canada with what kind of content? Okay, 247 00:12:31,960 --> 00:12:34,719 Speaker 1: so basically how we kicked button Canada was by just 248 00:12:34,880 --> 00:12:38,679 Speaker 1: not being a hockey sort a hockey service, right, like 249 00:12:38,679 --> 00:12:40,920 Speaker 1: like the other guys are, or like CBC is traditionally, 250 00:12:40,920 --> 00:12:42,480 Speaker 1: and listen, I've got nothing about I don't think you 251 00:12:42,520 --> 00:12:46,280 Speaker 1: guys hockey. I love hockey. But basically our business was 252 00:12:46,559 --> 00:12:49,760 Speaker 1: feeding people and engaging with people with what they wanted 253 00:12:49,800 --> 00:12:52,040 Speaker 1: to discuss or what they wanted to see. When we 254 00:12:52,120 --> 00:12:55,040 Speaker 1: launched the TV Network, we're the only TV network as 255 00:12:55,040 --> 00:12:56,920 Speaker 1: far as I know, in North America that didn't have 256 00:12:56,920 --> 00:12:59,560 Speaker 1: any live game rights. We didn't. I mean, it was 257 00:12:59,600 --> 00:13:04,040 Speaker 1: basically like a sports Jimmy Petaro is so jealous he's 258 00:13:04,080 --> 00:13:07,240 Speaker 1: out there spending billions on rights and John Stippers out 259 00:13:07,240 --> 00:13:09,400 Speaker 1: there cutting checks. You're saying you can have a good 260 00:13:09,440 --> 00:13:13,440 Speaker 1: business without live rights. We grew up in that space. 261 00:13:13,600 --> 00:13:18,600 Speaker 1: We we our whole Our whole mantra was just think 262 00:13:18,720 --> 00:13:20,920 Speaker 1: like the fan, and you know, somebody's got to show 263 00:13:20,960 --> 00:13:23,160 Speaker 1: the game. Let somebody else, you know, let somebody else 264 00:13:23,160 --> 00:13:25,440 Speaker 1: spend the millions and billions of dollars on the rights. 265 00:13:25,520 --> 00:13:28,040 Speaker 1: I mean, when we had the TV Network, eventually we 266 00:13:28,080 --> 00:13:30,520 Speaker 1: did have live rights. I mean we started out without 267 00:13:30,559 --> 00:13:32,640 Speaker 1: any and then we picked up stuff that other people 268 00:13:32,679 --> 00:13:36,280 Speaker 1: weren't interested in um. For example, we were the first 269 00:13:36,280 --> 00:13:38,760 Speaker 1: ones that Canada have March Madness on our TV network 270 00:13:38,880 --> 00:13:41,679 Speaker 1: because for some reason, the other networks didn't, the ts 271 00:13:41,800 --> 00:13:43,880 Speaker 1: ns of the world or the sports nets of the world, 272 00:13:43,920 --> 00:13:47,920 Speaker 1: which were the other two major national players, didn't didn't 273 00:13:47,920 --> 00:13:49,760 Speaker 1: think it was important come in, didn't realize all those 274 00:13:49,800 --> 00:13:54,080 Speaker 1: Canadians were making waves in basketball. Ok and even actually 275 00:13:54,200 --> 00:13:56,640 Speaker 1: before that, we were the first ones to get North 276 00:13:56,640 --> 00:13:59,560 Speaker 1: American rights in Canada to Major League Baseball on our network. 277 00:13:59,559 --> 00:14:01,880 Speaker 1: Now every you carried the Jays, of course, that was 278 00:14:01,880 --> 00:14:04,640 Speaker 1: on the national networks. So we had all these other 279 00:14:04,720 --> 00:14:08,160 Speaker 1: games on one little network in Canada. Okay, we had 280 00:14:08,200 --> 00:14:10,520 Speaker 1: all these games, like you know, fifteen games a night 281 00:14:10,800 --> 00:14:12,760 Speaker 1: and one television network. So we sat around and said, 282 00:14:12,880 --> 00:14:14,400 Speaker 1: what are we gonna do with this? And this was 283 00:14:14,640 --> 00:14:18,360 Speaker 1: in the late nineties, okay, the late nineties, So we're 284 00:14:18,360 --> 00:14:21,120 Speaker 1: sitting around with all these baseball games one television network, 285 00:14:21,160 --> 00:14:23,360 Speaker 1: and we said, well, we're getting all these seeds, so 286 00:14:23,400 --> 00:14:25,200 Speaker 1: why don't we just sort of pop into the games 287 00:14:25,240 --> 00:14:27,200 Speaker 1: and stuff was happening right when things are exciting with 288 00:14:27,240 --> 00:14:30,400 Speaker 1: the bases were loaded, guys had a no hitter going, 289 00:14:30,920 --> 00:14:34,000 Speaker 1: so we were actually the friend we called we were 290 00:14:34,040 --> 00:14:36,560 Speaker 1: the first red zone. We were I'm listen, I'm not 291 00:14:37,000 --> 00:14:38,760 Speaker 1: I'm proud of it. I'm bragging about it. But we 292 00:14:38,760 --> 00:14:41,840 Speaker 1: were the first red zone. And and and we you know, 293 00:14:42,600 --> 00:14:46,160 Speaker 1: as we got other rights to other other other sporting 294 00:14:46,200 --> 00:14:48,840 Speaker 1: events because we only have one TV network, that's what 295 00:14:48,880 --> 00:14:51,600 Speaker 1: we did. And it was it was it was fun, 296 00:14:51,640 --> 00:14:53,720 Speaker 1: it was exciting and actually and it was you know, 297 00:14:53,880 --> 00:14:55,920 Speaker 1: the guys are betting on sports. They don't they don't 298 00:14:55,920 --> 00:14:58,240 Speaker 1: want to watch you know, nine any some too, especially 299 00:14:58,280 --> 00:15:00,600 Speaker 1: now during the playoffs, right with baseball. But you know, 300 00:15:00,640 --> 00:15:02,160 Speaker 1: for the most part, they want to see where the 301 00:15:02,160 --> 00:15:04,720 Speaker 1: action is and that's what we're giving them. So that 302 00:15:04,880 --> 00:15:07,200 Speaker 1: was our life. That's how we grew up. And it 303 00:15:07,360 --> 00:15:10,240 Speaker 1: was all about sort of trying to relate to how 304 00:15:10,280 --> 00:15:13,960 Speaker 1: the consumer and how the customer wanted to consume sports 305 00:15:14,080 --> 00:15:16,560 Speaker 1: and sports betting was always a part of it, right, 306 00:15:16,720 --> 00:15:19,280 Speaker 1: And and we realized that we talked about it and 307 00:15:19,280 --> 00:15:21,520 Speaker 1: then boom, you know, the other thing we had to do. 308 00:15:21,680 --> 00:15:23,680 Speaker 1: And knowing we had a big U S audience, we 309 00:15:23,760 --> 00:15:25,680 Speaker 1: had to stay clean. You know, a lot of a 310 00:15:25,680 --> 00:15:28,080 Speaker 1: lot of the companies were sort of going gray market, 311 00:15:28,200 --> 00:15:31,320 Speaker 1: especially in Canada right where you know, they're still still 312 00:15:31,360 --> 00:15:33,760 Speaker 1: in the gray market. The States clamped down on a 313 00:15:33,840 --> 00:15:35,920 Speaker 1: pretty tight right with the A G sort of saying 314 00:15:36,240 --> 00:15:38,200 Speaker 1: that's it. Nobody's gonna you know, you can't operate in 315 00:15:38,240 --> 00:15:41,120 Speaker 1: that basis. So um, you know, there was probably a 316 00:15:41,120 --> 00:15:43,240 Speaker 1: lot of money for us to be made into both 317 00:15:43,320 --> 00:15:45,840 Speaker 1: TV space in Canada or in the digital space, but 318 00:15:45,880 --> 00:15:48,000 Speaker 1: we decided to stay clean because we knew at some 319 00:15:48,080 --> 00:15:50,360 Speaker 1: point it was going to open up. Sure enough, past 320 00:15:50,600 --> 00:15:54,080 Speaker 1: fell and like like it was, it was. It was 321 00:15:54,480 --> 00:15:57,760 Speaker 1: like matter from heaven. You know. Now now we get 322 00:15:57,760 --> 00:16:00,280 Speaker 1: to play right and and the big question and for 323 00:16:00,440 --> 00:16:02,520 Speaker 1: us was do we want to just be the super 324 00:16:02,600 --> 00:16:05,720 Speaker 1: f affiliate like everybody else and do these media deals 325 00:16:05,760 --> 00:16:08,800 Speaker 1: or marketing deals and just sort of share in some 326 00:16:08,960 --> 00:16:12,120 Speaker 1: sort of relationship with guys in the betting business, or 327 00:16:12,160 --> 00:16:14,560 Speaker 1: do you want to be in the betting business? And 328 00:16:14,720 --> 00:16:17,760 Speaker 1: probably the short term, the more profitable thing would have 329 00:16:17,760 --> 00:16:19,840 Speaker 1: been just be a super affiliate like everybody else and 330 00:16:19,920 --> 00:16:22,040 Speaker 1: take the stupid money that some of the people that 331 00:16:22,120 --> 00:16:25,360 Speaker 1: you know and we know how they buy their customers. Um. 332 00:16:25,400 --> 00:16:27,520 Speaker 1: They used to do it in the DFS world, um, 333 00:16:27,600 --> 00:16:30,400 Speaker 1: and now they're doing in the betting world, you know, 334 00:16:30,680 --> 00:16:32,680 Speaker 1: were we just gonna be affiliate or tech with that. 335 00:16:32,840 --> 00:16:35,360 Speaker 1: Let's actually grab the bull by the horns and and 336 00:16:35,480 --> 00:16:38,480 Speaker 1: let's actually be you know, be the be the bookie. 337 00:16:38,600 --> 00:16:41,200 Speaker 1: And we decided to go all in walk us through that. Actually, 338 00:16:41,280 --> 00:16:43,600 Speaker 1: if you're I don't know the exact number. Now there's 339 00:16:43,760 --> 00:16:47,360 Speaker 1: what fifteen apps in in the in the New Jersey 340 00:16:47,440 --> 00:16:53,320 Speaker 1: right now. What makes the score different from all these? Okay, 341 00:16:53,320 --> 00:16:55,920 Speaker 1: So so that's a good question because, um, you know, 342 00:16:56,840 --> 00:16:59,480 Speaker 1: if we didn't have the score media app, I promise 343 00:16:59,520 --> 00:17:01,080 Speaker 1: you for much as I'd want to be in the 344 00:17:01,120 --> 00:17:03,760 Speaker 1: sports betting business, I wouldn't be in the sports betting business. 345 00:17:03,800 --> 00:17:06,800 Speaker 1: There's no way I'd want to compete with with with 346 00:17:06,880 --> 00:17:09,360 Speaker 1: all these other brands. When you look at at at 347 00:17:09,800 --> 00:17:11,800 Speaker 1: as we did when you know, a year ago, and 348 00:17:11,840 --> 00:17:14,199 Speaker 1: how to get how to get involved in in you know, 349 00:17:14,240 --> 00:17:16,760 Speaker 1: the sports betting business. We took a look at all 350 00:17:16,800 --> 00:17:23,040 Speaker 1: the all the all the um you know, the sporting bets, 351 00:17:23,080 --> 00:17:27,000 Speaker 1: all the trends act they're all basically betting transactional apps, 352 00:17:28,080 --> 00:17:30,480 Speaker 1: and they're pretty good. Some of them are better than others, 353 00:17:30,520 --> 00:17:33,680 Speaker 1: but they're really just betting transactional apps. With our view 354 00:17:33,720 --> 00:17:36,880 Speaker 1: that sports betting is really just a part of sports 355 00:17:36,920 --> 00:17:40,600 Speaker 1: in general. Our whole philosophy was, you know, we're doing 356 00:17:40,600 --> 00:17:42,440 Speaker 1: all the tough stuff on the media app. We're giving 357 00:17:42,440 --> 00:17:44,320 Speaker 1: all the data, all the content. Where the second most 358 00:17:44,320 --> 00:17:48,080 Speaker 1: popular app in North America. Uh, we're sending out billions 359 00:17:48,080 --> 00:17:50,320 Speaker 1: of bush alerts. You know, people are hitting our app 360 00:17:50,400 --> 00:17:54,040 Speaker 1: hundred fifty hundred five times a month. We know where 361 00:17:54,040 --> 00:17:57,320 Speaker 1: they are, and then they're going to betting elsewhere. They're 362 00:17:57,320 --> 00:17:59,439 Speaker 1: going to make a bet elsewhere. So why not reverse 363 00:17:59,520 --> 00:18:02,199 Speaker 1: the thinking just make betting a part of what we do. 364 00:18:02,240 --> 00:18:04,119 Speaker 1: And No, obviously score bet had to be a separate 365 00:18:04,119 --> 00:18:06,520 Speaker 1: app because it had to be licensed by the DG 366 00:18:06,720 --> 00:18:09,760 Speaker 1: in New Jersey and its subject to all sorts of regulations. 367 00:18:09,800 --> 00:18:13,320 Speaker 1: But when you're betting through score bet, you really are 368 00:18:13,359 --> 00:18:15,760 Speaker 1: betting with one brand, which is score Bet and score 369 00:18:16,320 --> 00:18:18,560 Speaker 1: And even though we just started and a lot of 370 00:18:18,560 --> 00:18:20,560 Speaker 1: these integration points are going to be rolled out over 371 00:18:20,560 --> 00:18:24,600 Speaker 1: the next month, two months, six months, quite frankly, um, 372 00:18:24,680 --> 00:18:29,080 Speaker 1: you're gonna feel like you're in one brand in one environment. 373 00:18:29,320 --> 00:18:31,760 Speaker 1: So you know, you're you're on our app getting all 374 00:18:31,760 --> 00:18:33,720 Speaker 1: this data, You're gonna have an inflation to make a 375 00:18:33,760 --> 00:18:35,359 Speaker 1: bet and boom, then you're gonna be able to do 376 00:18:35,440 --> 00:18:37,480 Speaker 1: it right there. We do not have to go out, 377 00:18:38,200 --> 00:18:40,760 Speaker 1: you know, once you've actually once you've registered obviously, so 378 00:18:41,359 --> 00:18:44,320 Speaker 1: you're there's gonna be all sorts of integrations and crossover 379 00:18:44,359 --> 00:18:48,000 Speaker 1: points that make it very very easy for you, especially 380 00:18:48,040 --> 00:18:52,200 Speaker 1: with how everybody now of all betting is now in game, right, 381 00:18:52,280 --> 00:18:55,080 Speaker 1: so what are people doing. They're coming to our app, 382 00:18:55,080 --> 00:18:57,199 Speaker 1: We're sending push alerts to getting all this data, all 383 00:18:57,200 --> 00:18:59,560 Speaker 1: this information, and they're deciding whether they want to change 384 00:18:59,560 --> 00:19:03,320 Speaker 1: a bet a bet um and and and you know, 385 00:19:03,520 --> 00:19:06,000 Speaker 1: we think if we can do it properly and facilitated 386 00:19:06,040 --> 00:19:09,240 Speaker 1: properly in the trusted brand, that they're going to stay within, 387 00:19:09,400 --> 00:19:13,480 Speaker 1: you know, with within our home. And that's the differentiated approach. 388 00:19:13,560 --> 00:19:17,280 Speaker 1: So we're layering betting into our content as compared to 389 00:19:17,320 --> 00:19:20,000 Speaker 1: everybody else is trying now to get that stickiness by 390 00:19:20,080 --> 00:19:23,480 Speaker 1: layering content into their betting apps. So we think that 391 00:19:23,760 --> 00:19:27,120 Speaker 1: our approach is more sensible. Plus the only thing too, 392 00:19:27,160 --> 00:19:30,320 Speaker 1: is we don't have to spend like crazy to uh, 393 00:19:30,400 --> 00:19:34,080 Speaker 1: you know, to get customers. Um, you know, our customers 394 00:19:34,080 --> 00:19:36,280 Speaker 1: already exist. We know who are in New Jersey, we 395 00:19:36,359 --> 00:19:39,119 Speaker 1: know who's in Florida when that opens up. We know 396 00:19:39,160 --> 00:19:41,840 Speaker 1: who's in New York. We we know who's on what 397 00:19:41,920 --> 00:19:43,600 Speaker 1: side of the bridge. And when they're crossing the bridge 398 00:19:43,640 --> 00:19:45,119 Speaker 1: to go make a bet in New Jersey, like my 399 00:19:45,160 --> 00:19:47,360 Speaker 1: head of sales does. You can hear them scream curse 400 00:19:47,440 --> 00:19:49,679 Speaker 1: words when they're on the bridge. That's how you know exactly. 401 00:19:49,760 --> 00:19:52,639 Speaker 1: I mean, well, it's crazy, right, I mean, you know, 402 00:19:52,720 --> 00:19:54,320 Speaker 1: my my as I said, my head of sales has 403 00:19:54,359 --> 00:19:56,679 Speaker 1: been doing it for like a year now before we launched. 404 00:19:56,800 --> 00:19:58,560 Speaker 1: Right now he can't do it anymore, of course, but 405 00:19:59,200 --> 00:20:01,240 Speaker 1: you know it can't take his kids across the bridge, 406 00:20:01,240 --> 00:20:02,679 Speaker 1: go get a coffee, make a bet and come home 407 00:20:02,680 --> 00:20:06,160 Speaker 1: and watch the games on Sunday. So um, anyway, he's 408 00:20:06,160 --> 00:20:11,200 Speaker 1: getting the car. Daddy has an itch right, dreaming, right. 409 00:20:11,200 --> 00:20:13,160 Speaker 1: I mean, they reminds me of you know how people 410 00:20:13,160 --> 00:20:15,760 Speaker 1: say why did you get into this? Not to digress, 411 00:20:15,880 --> 00:20:17,560 Speaker 1: but you know, I remember as a kid sitting on 412 00:20:17,600 --> 00:20:21,160 Speaker 1: the couch in the city outside of Toronto called Hamilton's, 413 00:20:21,160 --> 00:20:23,160 Speaker 1: and you know the book he had called my dad 414 00:20:23,240 --> 00:20:25,919 Speaker 1: on a Sunday morning and it would be like twelve thirty, 415 00:20:25,960 --> 00:20:28,879 Speaker 1: you know, is your dad there? I don't have to 416 00:20:28,880 --> 00:20:31,639 Speaker 1: tell you the voice, right, And I can remember when 417 00:20:31,640 --> 00:20:33,040 Speaker 1: when you know, when you called your bookie, you never 418 00:20:33,040 --> 00:20:35,560 Speaker 1: gave your name. You know, everybody had a code. Correct. 419 00:20:35,760 --> 00:20:41,560 Speaker 1: I was in W one eleven. Right, It's really interesting. 420 00:20:41,600 --> 00:20:44,080 Speaker 1: They never worried about telling you their name. You were 421 00:20:44,080 --> 00:20:50,840 Speaker 1: always you're still remember it's red. Can I speak? I'm 422 00:20:50,880 --> 00:20:53,879 Speaker 1: always interested in talking to the people that are the 423 00:20:53,920 --> 00:20:56,760 Speaker 1: book because I always want to know, how do you 424 00:20:56,800 --> 00:20:59,480 Speaker 1: set the line? Is there a computer? I mean, for example, 425 00:20:59,520 --> 00:21:04,320 Speaker 1: you've got the Patriots against the Redskins. How does somebody 426 00:21:04,400 --> 00:21:07,920 Speaker 1: set that line? Or any game for that better? Okay, well, 427 00:21:08,119 --> 00:21:11,040 Speaker 1: it's it's it's that that's the nuts and bolts of 428 00:21:11,080 --> 00:21:14,680 Speaker 1: the whole betting business. It's it's it's having the right 429 00:21:15,040 --> 00:21:19,480 Speaker 1: people who manage the risk. And you know, the first 430 00:21:19,480 --> 00:21:21,680 Speaker 1: deal we did when we decided to get into the list, 431 00:21:21,720 --> 00:21:23,159 Speaker 1: and we know we could build apps, and we know 432 00:21:23,240 --> 00:21:25,399 Speaker 1: we're great in terms of the score in our relationship, 433 00:21:25,440 --> 00:21:28,080 Speaker 1: but and except for being the genera gamblers, we didn't 434 00:21:28,119 --> 00:21:29,919 Speaker 1: really you know, on the other side, And quite frankly, 435 00:21:30,000 --> 00:21:31,359 Speaker 1: the only reason I got into this is because now 436 00:21:31,440 --> 00:21:33,280 Speaker 1: I don't I don't have to worry about losing money 437 00:21:33,280 --> 00:21:36,120 Speaker 1: all the time. But we we we did a deal 438 00:21:36,160 --> 00:21:38,080 Speaker 1: with the company called That Works. Okay, and these guys 439 00:21:38,080 --> 00:21:41,520 Speaker 1: are out of Vegas, David Wang his company and Clinton 440 00:21:41,520 --> 00:21:44,359 Speaker 1: Singleton and Mark Brody and these guys have been in 441 00:21:44,440 --> 00:21:48,199 Speaker 1: involved in and around the betting and casino business for 442 00:21:48,320 --> 00:21:50,000 Speaker 1: years and years and years. So we did a deal 443 00:21:50,040 --> 00:21:53,199 Speaker 1: with them to create sort of the back end of 444 00:21:53,280 --> 00:21:55,600 Speaker 1: the actual betting technology which we were then going to 445 00:21:55,720 --> 00:22:00,280 Speaker 1: take and used to integrate into our separate up as 446 00:22:00,280 --> 00:22:03,600 Speaker 1: I said before, but basically integrate that into the media 447 00:22:03,600 --> 00:22:06,479 Speaker 1: app that we have. So through those guys and all 448 00:22:06,520 --> 00:22:10,680 Speaker 1: their experience, they also brought the trading team. So I mean, 449 00:22:11,200 --> 00:22:13,600 Speaker 1: you know, guys who've been doing it for twenty five 450 00:22:13,680 --> 00:22:16,280 Speaker 1: years in and we have a whole team of people 451 00:22:16,320 --> 00:22:19,760 Speaker 1: in Nevada through that Works, that handles our risk, sets 452 00:22:19,800 --> 00:22:24,000 Speaker 1: our lines, and watches it like a hawk. Um. So 453 00:22:24,840 --> 00:22:29,320 Speaker 1: basically that's and there's probably handful of guys in Nevada 454 00:22:29,560 --> 00:22:33,919 Speaker 1: that have been doing it forever um and and we 455 00:22:33,960 --> 00:22:37,200 Speaker 1: were fortunate enough to to have um, you know, um 456 00:22:37,280 --> 00:22:38,920 Speaker 1: j Rudin's our guy, and he's like one of the 457 00:22:39,000 --> 00:22:40,919 Speaker 1: best in the business. He was on Hews with MGM 458 00:22:41,040 --> 00:22:43,080 Speaker 1: or something before that for like twenty years or something. 459 00:22:43,080 --> 00:22:46,320 Speaker 1: An amazing guy, and you know you just can't get 460 00:22:46,359 --> 00:22:48,720 Speaker 1: that experience in that knowledge. So he is the one. 461 00:22:48,880 --> 00:22:51,760 Speaker 1: He and his team set the lines for us, and 462 00:22:51,800 --> 00:22:54,720 Speaker 1: not just the pregame but in game lines. And you 463 00:22:54,760 --> 00:22:56,560 Speaker 1: also pick it up from from some of the other 464 00:22:56,560 --> 00:22:59,560 Speaker 1: suppliers as well. But we have multiple eyes watching you, 465 00:22:59,680 --> 00:23:02,240 Speaker 1: watching the action come in and you very very very 466 00:23:02,240 --> 00:23:05,200 Speaker 1: the odds as as as is necessary. You guys are 467 00:23:05,520 --> 00:23:09,159 Speaker 1: the first North American media company to to launch your 468 00:23:09,200 --> 00:23:12,040 Speaker 1: own betting app. The Fox Fox bet is more of 469 00:23:12,119 --> 00:23:14,439 Speaker 1: kind of a licensing deal where where Stars operates it, 470 00:23:14,480 --> 00:23:16,800 Speaker 1: but but Fox lends its name to it. Um And 471 00:23:17,080 --> 00:23:19,320 Speaker 1: I think the general thought what I've heard in the 472 00:23:19,320 --> 00:23:21,400 Speaker 1: industry for so long is that you know, we may 473 00:23:21,440 --> 00:23:25,520 Speaker 1: not see Fox or ESPN operating their own book because 474 00:23:25,600 --> 00:23:29,320 Speaker 1: the regulatory investigation and hurdle is so big. Tell me 475 00:23:29,440 --> 00:23:33,040 Speaker 1: how bad was going through that process from a from 476 00:23:33,040 --> 00:23:35,680 Speaker 1: a corporate standpoint, Yeah, I can understand why they don't 477 00:23:35,680 --> 00:23:38,600 Speaker 1: want to do it. Now, you know that. Listen, as 478 00:23:38,640 --> 00:23:40,440 Speaker 1: I said, we you know, we're in the force of 479 00:23:40,480 --> 00:23:42,920 Speaker 1: position that we've you know, a we've kept ourselves clean. 480 00:23:43,040 --> 00:23:45,240 Speaker 1: You know, we're a public company. You know, we you know, 481 00:23:45,280 --> 00:23:48,280 Speaker 1: are major investors had to go through some of it 482 00:23:48,320 --> 00:23:51,040 Speaker 1: as well, and they're clean, and it's it's it is, 483 00:23:51,320 --> 00:23:55,160 Speaker 1: you know, listen. For us, it makes perfect sense because 484 00:23:55,359 --> 00:23:57,800 Speaker 1: it is our business. I mean, you know, this is 485 00:23:57,840 --> 00:23:59,720 Speaker 1: not a side business for us. This is and I 486 00:23:59,720 --> 00:24:02,159 Speaker 1: think one of the reasons that that you see some 487 00:24:02,200 --> 00:24:04,239 Speaker 1: of the big brands in the sports betting business not 488 00:24:04,320 --> 00:24:06,679 Speaker 1: being nask successful. If you look at the numbers in 489 00:24:06,680 --> 00:24:09,159 Speaker 1: New Jersey, right you got Sanduel and Draft kings of 490 00:24:09,200 --> 00:24:11,200 Speaker 1: the market. You got Will Hill with like four percent, 491 00:24:11,280 --> 00:24:13,040 Speaker 1: I think, and then you got the rest of the 492 00:24:13,040 --> 00:24:14,800 Speaker 1: guys who you would think would be pretty good at 493 00:24:14,800 --> 00:24:18,119 Speaker 1: this because they've been involved forever getting sort of like 494 00:24:18,240 --> 00:24:21,199 Speaker 1: nothing's like less than one percent, so um, you know, 495 00:24:21,240 --> 00:24:22,919 Speaker 1: and they've been doing it for a long time, you know. 496 00:24:23,040 --> 00:24:25,000 Speaker 1: Not that's not to say that we're gonna have huge 497 00:24:25,000 --> 00:24:27,040 Speaker 1: market share right off the top. It's not. We're building 498 00:24:27,040 --> 00:24:29,080 Speaker 1: a business for the future and it's going to take time, 499 00:24:29,119 --> 00:24:31,600 Speaker 1: and we're fully confident that you know, at the end 500 00:24:31,600 --> 00:24:33,560 Speaker 1: of a year or six months or a year, eighteen 501 00:24:33,600 --> 00:24:36,200 Speaker 1: months or now, we're going to have significant market share 502 00:24:36,280 --> 00:24:39,440 Speaker 1: in New Jersey and in the other states that we're 503 00:24:39,480 --> 00:24:42,280 Speaker 1: going ahead with. But you know, I think the reason 504 00:24:42,520 --> 00:24:44,840 Speaker 1: that it's different is because it really is our sort 505 00:24:44,880 --> 00:24:47,960 Speaker 1: of soul focus. And the other guys who got a 506 00:24:47,960 --> 00:24:49,679 Speaker 1: lot of number one, they got a lot of other 507 00:24:49,720 --> 00:24:51,239 Speaker 1: things to worry about. You know, we talked to a 508 00:24:51,240 --> 00:24:53,159 Speaker 1: lot of the big guys before we got involved with 509 00:24:53,240 --> 00:24:55,920 Speaker 1: that works and before we did our deal with Mama's Park, 510 00:24:56,040 --> 00:24:58,479 Speaker 1: and literally all of them, all the big guys, and 511 00:24:58,520 --> 00:25:00,680 Speaker 1: you know, you find somebody who who gets what we're 512 00:25:00,680 --> 00:25:04,320 Speaker 1: talking about at certain levels. Um and then by the 513 00:25:04,320 --> 00:25:06,680 Speaker 1: time it gets upstairs to the people making decisions, their 514 00:25:06,680 --> 00:25:08,720 Speaker 1: eyes get a little glassed over, because then they start 515 00:25:08,760 --> 00:25:12,160 Speaker 1: to worry about stuff like food and beverage and all 516 00:25:12,200 --> 00:25:15,760 Speaker 1: this other stuff and brick and mortar and protecting, you know, 517 00:25:16,040 --> 00:25:18,439 Speaker 1: their big revenue streams. And when they start to compare 518 00:25:18,520 --> 00:25:22,280 Speaker 1: that to what sports betting is, you know, historically it's 519 00:25:22,320 --> 00:25:24,520 Speaker 1: been nothing, and and you know, look at the way 520 00:25:24,560 --> 00:25:27,920 Speaker 1: casinos and dagas treated sports betting. It was a little 521 00:25:28,160 --> 00:25:31,800 Speaker 1: area in the back space traditionally, the machines bringing a 522 00:25:31,800 --> 00:25:34,880 Speaker 1: whole lot more revenue though, correct, So you can understand 523 00:25:34,880 --> 00:25:36,760 Speaker 1: why it's not a focus for those guys, right as 524 00:25:36,800 --> 00:25:39,199 Speaker 1: compared to us where it's everything. I mean, listen, I 525 00:25:39,240 --> 00:25:41,720 Speaker 1: love the media app. You know, we're just about breaking 526 00:25:41,720 --> 00:25:43,920 Speaker 1: even this you know, this year, except now we're not 527 00:25:44,000 --> 00:25:47,600 Speaker 1: because we're starting to invest. Um. You know, once again 528 00:25:47,680 --> 00:25:49,399 Speaker 1: at our sort of modus op our end. I you know, 529 00:25:49,440 --> 00:25:52,080 Speaker 1: we had started out in the cable business originally that 530 00:25:52,119 --> 00:25:54,600 Speaker 1: morphed into the TV business, sold the cable business, got 531 00:25:54,600 --> 00:25:56,760 Speaker 1: the TV business. TV business starts making money. What do 532 00:25:56,840 --> 00:25:58,640 Speaker 1: we do? We get into the mobile space, right, and 533 00:25:58,720 --> 00:26:00,239 Speaker 1: the mobile space starts to make money. You now we're 534 00:26:00,240 --> 00:26:03,880 Speaker 1: getting in the betting space. But um, I think this 535 00:26:03,960 --> 00:26:06,280 Speaker 1: is the biggest one that we've ever touched. And I 536 00:26:06,280 --> 00:26:08,760 Speaker 1: don't see any limits on it, um, And we're going 537 00:26:08,800 --> 00:26:11,520 Speaker 1: to build it slowly, We're gonna build it appropriately. And 538 00:26:11,600 --> 00:26:14,440 Speaker 1: I think, you know, a year out or two years out, Um, 539 00:26:14,720 --> 00:26:16,600 Speaker 1: you guys are still looking at and talking about these 540 00:26:16,600 --> 00:26:19,960 Speaker 1: other brands. And UM, I don't mean you specifically, I 541 00:26:19,960 --> 00:26:22,520 Speaker 1: mean the world basically. But I think you know, down 542 00:26:22,520 --> 00:26:24,399 Speaker 1: the road, you're going to see the Score being the 543 00:26:24,480 --> 00:26:27,560 Speaker 1: major player in the sports betting business in North America. 544 00:26:27,840 --> 00:26:30,360 Speaker 1: Whether that translates internationally or not, who knows. I mean, 545 00:26:30,400 --> 00:26:32,400 Speaker 1: North America is a big enough market for right now. 546 00:26:32,680 --> 00:26:35,800 Speaker 1: But UM, you know, I think we really have a 547 00:26:35,800 --> 00:26:38,760 Speaker 1: shot if we stay true to our mantra and we 548 00:26:38,800 --> 00:26:40,840 Speaker 1: stay true to the fact that all we care about 549 00:26:40,920 --> 00:26:44,879 Speaker 1: is one person, which is the score sports UM user, 550 00:26:45,040 --> 00:26:47,959 Speaker 1: who's now the score A big percentage of whom our 551 00:26:48,000 --> 00:26:51,359 Speaker 1: score betters are going to be score betters. Um, I 552 00:26:51,400 --> 00:26:54,080 Speaker 1: think we're on the past two pre exciting times. Have 553 00:26:54,119 --> 00:27:01,479 Speaker 1: you launched the BlackBerry app? Yet? Very funny? Um? Security 554 00:27:01,560 --> 00:27:06,400 Speaker 1: is very good? Can you can you very good? President? 555 00:27:08,320 --> 00:27:10,600 Speaker 1: Can you give us some numbers? Actually at all? I 556 00:27:10,600 --> 00:27:13,560 Speaker 1: mean how much you just raise some money? At what 557 00:27:13,640 --> 00:27:17,800 Speaker 1: point does sports betting become the principal revenue driver for 558 00:27:17,840 --> 00:27:21,240 Speaker 1: you guys, for us soon? I mean, you guys launched 559 00:27:21,240 --> 00:27:23,680 Speaker 1: a month ago in New Jersey first half, So so listen, 560 00:27:23,720 --> 00:27:25,199 Speaker 1: I mean you know, I mean, you know, numbers are 561 00:27:25,200 --> 00:27:27,280 Speaker 1: gonna start to come out over the next month's quarter 562 00:27:27,320 --> 00:27:29,240 Speaker 1: because we're a public company, right so we're gonna report 563 00:27:29,320 --> 00:27:32,000 Speaker 1: quarterly and and and you know you're gonna start to 564 00:27:32,040 --> 00:27:34,200 Speaker 1: see it and again, you know when people, you know, 565 00:27:34,240 --> 00:27:36,160 Speaker 1: we're getting flooded like how you doing, How are you doing? 566 00:27:36,160 --> 00:27:37,920 Speaker 1: How was your first week? How was your second week? 567 00:27:37,960 --> 00:27:39,800 Speaker 1: You know, and I kind of laugh. I mean, listen, 568 00:27:39,840 --> 00:27:42,520 Speaker 1: I'm looking at it. I'm watching it, but as we 569 00:27:42,600 --> 00:27:45,919 Speaker 1: all are. But you know what really excites me is 570 00:27:46,320 --> 00:27:51,560 Speaker 1: we are taking bets. The score is the bookie, the 571 00:27:51,600 --> 00:27:54,680 Speaker 1: score is the operator. You know, we you know, we 572 00:27:54,680 --> 00:27:57,880 Speaker 1: we made it through the first couple of weekends, no glitches, 573 00:27:57,960 --> 00:28:02,280 Speaker 1: no serious glitches, I should say, um, you know we're 574 00:28:02,520 --> 00:28:06,080 Speaker 1: everything that we built, and it was humongous shore. I mean, 575 00:28:06,119 --> 00:28:08,520 Speaker 1: we were one of the only ones also to build. 576 00:28:08,560 --> 00:28:10,320 Speaker 1: I don't know if this means anything you guys or not. 577 00:28:10,359 --> 00:28:12,840 Speaker 1: And I'm not really that technical either, but you know, 578 00:28:13,160 --> 00:28:16,399 Speaker 1: we built the score bet as a native app for iOS. 579 00:28:16,560 --> 00:28:18,879 Speaker 1: So we built it from scratch in about six months. 580 00:28:19,240 --> 00:28:22,560 Speaker 1: And the reason we did that was two full number one, 581 00:28:22,640 --> 00:28:24,439 Speaker 1: because we wanted it to be as good as our 582 00:28:24,480 --> 00:28:27,399 Speaker 1: basic app, our media app at number two. Because Apple 583 00:28:27,560 --> 00:28:32,160 Speaker 1: was making some noises about this, you know, html uh 584 00:28:32,760 --> 00:28:35,560 Speaker 1: betting apps that are wraps and and they you know, 585 00:28:35,960 --> 00:28:38,040 Speaker 1: they may not be able to stay for long in 586 00:28:38,080 --> 00:28:42,440 Speaker 1: the Apple Store, so in the App store. So um, anyway, 587 00:28:42,480 --> 00:28:45,880 Speaker 1: we built this thing race to the finish line because 588 00:28:45,920 --> 00:28:47,760 Speaker 1: we wanted to get it up in operating before the 589 00:28:47,800 --> 00:28:50,000 Speaker 1: first Thursday night game. You know, we actually had it 590 00:28:50,000 --> 00:28:52,840 Speaker 1: in market. I was in Hoboken on the Tuesday before 591 00:28:53,040 --> 00:28:56,000 Speaker 1: the Thursday, you know, signing trying to sign up customers 592 00:28:56,040 --> 00:28:58,800 Speaker 1: to make sure everything was good, and it was we're there, 593 00:28:59,000 --> 00:29:03,080 Speaker 1: we are there and and uh, um, you know, I 594 00:29:03,120 --> 00:29:06,760 Speaker 1: think what you're seeing today, which is an amazing product, 595 00:29:06,960 --> 00:29:09,120 Speaker 1: is not going to be anything close to what it's 596 00:29:09,120 --> 00:29:11,240 Speaker 1: going to look like three months from now, six months 597 00:29:11,240 --> 00:29:13,720 Speaker 1: from how a year from now, as we and the 598 00:29:13,720 --> 00:29:17,560 Speaker 1: way weierate these things is again being focused on the user. 599 00:29:17,600 --> 00:29:19,880 Speaker 1: We're we're taking all the feedback we're telling people are 600 00:29:19,920 --> 00:29:21,719 Speaker 1: telling us what they like, what they don't like. And 601 00:29:21,760 --> 00:29:24,560 Speaker 1: then because we own our own tech are we basically 602 00:29:24,560 --> 00:29:26,680 Speaker 1: are building this stuff on the fly and we're able 603 00:29:26,680 --> 00:29:29,320 Speaker 1: to respond. And that's a lot different than having you know, 604 00:29:29,400 --> 00:29:31,320 Speaker 1: third parties and you've got to stand in line and 605 00:29:31,360 --> 00:29:35,400 Speaker 1: wait for for stuff to happen. So exciting times just 606 00:29:35,560 --> 00:29:38,320 Speaker 1: the beginning, Um feels like we saw with the Stars group. 607 00:29:38,480 --> 00:29:41,960 Speaker 1: You don't it is again it is also uh, you know, 608 00:29:42,000 --> 00:29:44,000 Speaker 1: it's exciting for us too because the shows, you know, 609 00:29:44,040 --> 00:29:47,360 Speaker 1: people are starting to recognize, you know, what the true 610 00:29:47,440 --> 00:29:49,520 Speaker 1: value of this stuff is going to be over time. 611 00:29:49,560 --> 00:29:53,280 Speaker 1: Has anybody come talking yet? If they would, I couldn't 612 00:29:53,280 --> 00:29:58,440 Speaker 1: tell you. Um I listen, I continuously surprised that we continue. 613 00:29:57,560 --> 00:30:01,200 Speaker 1: I'm surprised that, you know, when we had the second 614 00:30:01,240 --> 00:30:05,520 Speaker 1: most popular media in North America. Um. So the answer 615 00:30:05,600 --> 00:30:09,240 Speaker 1: is yeah, the answer is um, the answer is I 616 00:30:09,240 --> 00:30:11,440 Speaker 1: can't die yet. But the real answer is I hope 617 00:30:11,480 --> 00:30:13,640 Speaker 1: nobody gets really serious really soon, because I think it's 618 00:30:13,640 --> 00:30:16,320 Speaker 1: a huge opportunity for us and I want to build 619 00:30:16,360 --> 00:30:17,920 Speaker 1: it and I want to I want it to grow. 620 00:30:18,160 --> 00:30:20,080 Speaker 1: And you know, listen, we're a public company. We'd have 621 00:30:20,120 --> 00:30:22,040 Speaker 1: to be responsible. If anything came in the front door, 622 00:30:22,080 --> 00:30:26,120 Speaker 1: we'd obviously looked at it. But at this point, um um, 623 00:30:26,160 --> 00:30:28,960 Speaker 1: I wouldn't trade our position with anybody, to be quite honest. 624 00:30:29,360 --> 00:30:32,720 Speaker 1: John Leavy, the CEO of The Score, thank you so much, 625 00:30:32,760 --> 00:30:35,600 Speaker 1: sir for talking with us, because I always finding intriguing 626 00:30:35,880 --> 00:30:39,520 Speaker 1: to talk to the book and we really do appreciate it. 627 00:30:39,560 --> 00:30:46,640 Speaker 1: Thank you off now, Yeah, thanks guys. See, I always 628 00:30:46,720 --> 00:30:49,840 Speaker 1: like it when you get the book side of what's 629 00:30:49,880 --> 00:30:53,720 Speaker 1: happening because you see a lot of products out there. 630 00:30:53,720 --> 00:30:56,560 Speaker 1: It's like bet this game at that game at this point, 631 00:30:56,600 --> 00:30:58,480 Speaker 1: at that point, But I want to see how the 632 00:30:58,560 --> 00:31:02,280 Speaker 1: bookies make thee and it was really cool how Mr 633 00:31:02,360 --> 00:31:07,000 Speaker 1: Lev explained that, I'm amazed that this company and Canada 634 00:31:07,280 --> 00:31:10,000 Speaker 1: with whatever they were showing me, it wasn't hockey. They 635 00:31:10,000 --> 00:31:12,840 Speaker 1: actually said away from hockey was getting so much business 636 00:31:12,880 --> 00:31:15,640 Speaker 1: from the US, and they said, it just makes sense. 637 00:31:16,120 --> 00:31:20,680 Speaker 1: Rather than be the book and then later on some content, 638 00:31:20,800 --> 00:31:24,040 Speaker 1: they were the content and they layered on the book 639 00:31:24,080 --> 00:31:26,560 Speaker 1: and people found it in the one spot and it 640 00:31:26,560 --> 00:31:28,280 Speaker 1: seems to have what people want to see. Yeah, And 641 00:31:28,320 --> 00:31:30,440 Speaker 1: I can tell you I've talked to almost all the 642 00:31:30,480 --> 00:31:33,080 Speaker 1: apps that have launched in New Jersey. Everybody says they 643 00:31:33,080 --> 00:31:35,120 Speaker 1: want to do something different than what other people are doing, 644 00:31:35,160 --> 00:31:37,120 Speaker 1: and for the most part, they all kind of look 645 00:31:37,160 --> 00:31:40,120 Speaker 1: the same. If John is serious, and over time, if 646 00:31:40,160 --> 00:31:42,680 Speaker 1: they evolved, the score app to be something that you 647 00:31:42,720 --> 00:31:45,680 Speaker 1: can bet while you're watching a piece of video content, 648 00:31:45,760 --> 00:31:48,080 Speaker 1: while you're reading a story about James Harden, you can 649 00:31:48,120 --> 00:31:51,600 Speaker 1: bet his points on that night. If that's all seamlessly integrated, 650 00:31:51,640 --> 00:31:54,280 Speaker 1: as he described, that is something that's actually different than 651 00:31:54,320 --> 00:31:57,080 Speaker 1: what we see right now. Just choosing a game, choosing 652 00:31:57,080 --> 00:31:59,000 Speaker 1: a line out of deep imagine that you could go 653 00:31:59,040 --> 00:32:02,440 Speaker 1: if you were reading analytics articles sort of back to 654 00:32:02,680 --> 00:32:07,720 Speaker 1: back against this particular defender at home and he generally 655 00:32:07,840 --> 00:32:11,240 Speaker 1: I mean, and then you know what, I like this argument. 656 00:32:12,000 --> 00:32:15,080 Speaker 1: It's not harden to go over absolutely. And you know, 657 00:32:15,200 --> 00:32:17,240 Speaker 1: if people for who want to compare the score to 658 00:32:17,280 --> 00:32:20,440 Speaker 1: Fox Pet again, Fox pet is really a licensing deal. 659 00:32:20,520 --> 00:32:24,240 Speaker 1: You know, Fox is putting its name on a product 660 00:32:24,240 --> 00:32:26,600 Speaker 1: that's created by the Stars Group. That may change over 661 00:32:26,640 --> 00:32:28,920 Speaker 1: time too, but it does seem as though the way 662 00:32:28,920 --> 00:32:31,440 Speaker 1: the Score has gone about this, there are options out 663 00:32:31,440 --> 00:32:34,120 Speaker 1: there that give them something that other sports betting apps 664 00:32:34,240 --> 00:32:37,000 Speaker 1: don't and can't do. Right now, you don't want to 665 00:32:37,080 --> 00:32:40,560 Speaker 1: because it feels better to be number one than number five. 666 00:32:40,600 --> 00:32:42,200 Speaker 1: I'll wear a number because of Mike. We have a 667 00:32:42,280 --> 00:32:44,120 Speaker 1: chance to go for three in a row. Because numbers 668 00:32:44,120 --> 00:32:46,280 Speaker 1: are a good time. And i'd first started wearing the number, 669 00:32:46,360 --> 00:32:49,880 Speaker 1: I would just have the floomberg business of sports. The 670 00:32:50,000 --> 00:32:52,280 Speaker 1: number of the week, I'm now for the number of 671 00:32:52,360 --> 00:33:00,720 Speaker 1: the week. Easy one fellas this week one three, one 672 00:33:00,920 --> 00:33:10,040 Speaker 1: hundred and three. Very timely baseball post. So that's the 673 00:33:10,040 --> 00:33:14,040 Speaker 1: the combined payroll of the A's in the astro and 674 00:33:14,040 --> 00:33:18,040 Speaker 1: the athletics. No, but that was a good guess. I'll 675 00:33:18,040 --> 00:33:22,040 Speaker 1: see where you're going. I think that'd probably be high. 676 00:33:22,080 --> 00:33:24,400 Speaker 1: But think about think about it. You were you guys 677 00:33:24,400 --> 00:33:27,280 Speaker 1: were the payroll gap between the Tampa Bay Rays and 678 00:33:27,280 --> 00:33:30,680 Speaker 1: the Houston Astros. Think about time like you mentioned, think 679 00:33:30,720 --> 00:33:37,200 Speaker 1: of the four major food groups, the NFL, NFL, NHL, NBA, 680 00:33:37,520 --> 00:33:42,120 Speaker 1: NHL hundred and three, yes, the one third season of 681 00:33:42,320 --> 00:33:48,520 Speaker 1: the h L. Anyway, Yeah, alright, that's because y'all didn't 682 00:33:48,520 --> 00:33:52,120 Speaker 1: get it. You've been listening to the Bloomberg Business of Sports. 683 00:33:52,160 --> 00:33:54,160 Speaker 1: We're here each and every week for you at the 684 00:33:54,160 --> 00:33:57,240 Speaker 1: same time, plus online wherever you get your podcast. You 685 00:33:57,360 --> 00:34:00,600 Speaker 1: can catch those Mondays, Wednesdays and Thursdays. I'm Michael bar 686 00:34:00,720 --> 00:34:03,640 Speaker 1: on Twitter at Big Bar Sports, but Novie Williams at 687 00:34:03,720 --> 00:34:05,960 Speaker 1: NOVI Underscore Williams. You know, we gotta get Bettman on 688 00:34:06,080 --> 00:34:08,640 Speaker 1: soon to talk about the NBA's media deal. They're up 689 00:34:08,719 --> 00:34:13,640 Speaker 1: first NHL. What did I say? Yeah? Absolutely, okay, yeah, 690 00:34:13,760 --> 00:34:15,600 Speaker 1: and I have hockey on my mind so much. Yeah, 691 00:34:15,600 --> 00:34:17,520 Speaker 1: we need to get Gary Bettman on. I'm very interested 692 00:34:17,520 --> 00:34:20,239 Speaker 1: to see they've got first mover status and it's valuable content. 693 00:34:20,280 --> 00:34:21,600 Speaker 1: I don't see what do you think is going to happen? 694 00:34:21,760 --> 00:34:23,640 Speaker 1: I am Scott Sashnik. You can follow me on Twitter 695 00:34:23,719 --> 00:34:26,160 Speaker 1: at Sashnik. Thanks for joining us. Please tune in next 696 00:34:26,200 --> 00:34:28,520 Speaker 1: week when we speak the biggest and brightest in the 697 00:34:28,600 --> 00:34:31,640 Speaker 1: sports business industry. You're listening to Bloomberg Business of Sports 698 00:34:31,680 --> 00:34:34,000 Speaker 1: from Bloomberg Radio around the world.