1 00:00:01,800 --> 00:00:04,320 Speaker 1: Welcome to brain Stuff, a production of I Heart Radio. 2 00:00:06,640 --> 00:00:09,520 Speaker 1: Hey brain Stuff, I'm Lauren vogel Bomb. In today's episode 3 00:00:09,600 --> 00:00:13,520 Speaker 1: is another classic from our archives. During this pandemic, we've 4 00:00:13,560 --> 00:00:16,720 Speaker 1: all been focused more on health and wellness, and for 5 00:00:16,800 --> 00:00:19,439 Speaker 1: many of us that's included taking a look at our 6 00:00:19,520 --> 00:00:25,040 Speaker 1: relationship with alcohol. As with anything we consume, portion size matters, 7 00:00:25,079 --> 00:00:28,160 Speaker 1: So it was really interesting to revisit this episode, which 8 00:00:28,240 --> 00:00:31,680 Speaker 1: deals with the finding that wine glasses have doubled in 9 00:00:31,800 --> 00:00:36,840 Speaker 1: size over the past twenty years or so. Hi brain Stuff, 10 00:00:36,880 --> 00:00:39,760 Speaker 1: Lauren vogel Bomb. Here. Those of us who imbibe have 11 00:00:39,960 --> 00:00:42,680 Speaker 1: all said it, I'll just have one glass of wine, 12 00:00:43,320 --> 00:00:45,520 Speaker 1: but even if you stick to that, you might want 13 00:00:45,520 --> 00:00:49,040 Speaker 1: to consider how your supposed single serving actually measures up. 14 00:00:49,720 --> 00:00:52,920 Speaker 1: That's because, according to researchers at the University of Cambridge, 15 00:00:53,200 --> 00:00:56,280 Speaker 1: wine glasses of modern day Brits are now seven times 16 00:00:56,320 --> 00:00:59,840 Speaker 1: the size of their imbibing predecessors three years ago, and 17 00:01:00,040 --> 00:01:02,320 Speaker 1: those glass sizes have increased the most in the last 18 00:01:02,360 --> 00:01:06,399 Speaker 1: two decades, accompanying the rise in vino consumption. Until the 19 00:01:06,440 --> 00:01:09,720 Speaker 1: second half of the twentieth century, beer and spirits dominated 20 00:01:09,720 --> 00:01:12,280 Speaker 1: the British booz scene, but the drinking of wine nearly 21 00:01:12,360 --> 00:01:16,120 Speaker 1: quadrupled between nineteen and two thousand four, likely due to 22 00:01:16,200 --> 00:01:21,360 Speaker 1: its affordability, availability, accessibility, and all those successful marketing tactics. 23 00:01:22,280 --> 00:01:24,360 Speaker 1: The study authors suggest that when it comes to how 24 00:01:24,440 --> 00:01:28,000 Speaker 1: much we're drinking, our glass size probably does matter. For 25 00:01:28,040 --> 00:01:31,160 Speaker 1: the study, the researchers examined wine glass capacity over time 26 00:01:31,240 --> 00:01:34,720 Speaker 1: to illuminate weather changes in size may have contributed to 27 00:01:34,840 --> 00:01:37,880 Speaker 1: that steep rise in wine drinking over the past few decades. 28 00:01:38,480 --> 00:01:42,319 Speaker 1: By scouring online info and talking with antiques, glassware experts 29 00:01:42,360 --> 00:01:45,360 Speaker 1: and museum curators, the researchers were able to obtain the 30 00:01:45,360 --> 00:01:48,640 Speaker 1: measurements of four hundred and eleven glasses from seventeen hundred 31 00:01:48,680 --> 00:01:51,480 Speaker 1: to the modern day. What they found might be a 32 00:01:51,520 --> 00:01:54,320 Speaker 1: bit disheartening to anyone who leans heavily on that just 33 00:01:54,440 --> 00:01:58,200 Speaker 1: one glass line. Wine glass capacity skyrocketed from a mere 34 00:01:58,280 --> 00:02:01,640 Speaker 1: sixty six millileaters or two in the seventeen hundreds to 35 00:02:01,760 --> 00:02:04,880 Speaker 1: four hundred and seventeen millileaters that's fourteen ounces in the 36 00:02:04,920 --> 00:02:07,800 Speaker 1: two thousands, with the average size of a wine glass 37 00:02:07,840 --> 00:02:10,880 Speaker 1: in twenty sixteen to twenty seventeen falling around a four 38 00:02:10,960 --> 00:02:15,320 Speaker 1: hundred and forty nine millileaters or fifteen ounces for reference, 39 00:02:15,360 --> 00:02:17,959 Speaker 1: The size of a standard drink does vary from culture 40 00:02:17,960 --> 00:02:20,919 Speaker 1: to culture around the world, but is commonly around ten 41 00:02:21,000 --> 00:02:24,120 Speaker 1: grams of pure alcohol per beverage. For wine having an 42 00:02:24,120 --> 00:02:27,480 Speaker 1: average of about twelve percent alcohol by volume, that accounts 43 00:02:27,480 --> 00:02:29,960 Speaker 1: for just slightly over four ounces or a hundred and 44 00:02:29,960 --> 00:02:33,800 Speaker 1: twenty five million leads. Study authors Zorana Zupan said in 45 00:02:33,840 --> 00:02:37,079 Speaker 1: the press release, for the most part, this increase was gradual, 46 00:02:37,200 --> 00:02:40,239 Speaker 1: but since the nineteen nineties the size has increased rapidly. 47 00:02:40,560 --> 00:02:43,160 Speaker 1: Whether this led to the rise in wine consumption in England, 48 00:02:43,240 --> 00:02:45,440 Speaker 1: we can't say for certain, but a wine glass three 49 00:02:45,520 --> 00:02:47,840 Speaker 1: hundred years ago would have only held about half of 50 00:02:47,880 --> 00:02:51,720 Speaker 1: today's small measure. There are lots of reasons those glasses 51 00:02:51,760 --> 00:02:55,840 Speaker 1: may have gotten roomier, more affordable glass prices, innovations in technology, 52 00:02:55,919 --> 00:02:59,919 Speaker 1: a healthier economy, and an increased societal appreciation for wine. 53 00:03:00,560 --> 00:03:02,520 Speaker 1: But it could be the people behind the bar who 54 00:03:02,520 --> 00:03:06,880 Speaker 1: have demanded bigger glassware to accommodate the increasingly normalized Megapore. 55 00:03:07,680 --> 00:03:12,280 Speaker 1: Despite regulatory requirement in England to make customers aware that 56 00:03:12,440 --> 00:03:14,880 Speaker 1: the more modest a hundred and twenty five million eater 57 00:03:14,960 --> 00:03:18,760 Speaker 1: glasses are available, most establishments opt to serve two hundred 58 00:03:18,760 --> 00:03:21,359 Speaker 1: and fifty million leads at a time, or about one 59 00:03:21,440 --> 00:03:24,680 Speaker 1: third of a wine bottle. And if your response to 60 00:03:24,680 --> 00:03:27,079 Speaker 1: all this is that you have no problem moderating your 61 00:03:27,080 --> 00:03:30,200 Speaker 1: intake in the face of such generous glassware, know that 62 00:03:30,320 --> 00:03:33,200 Speaker 1: researchers have also found that the strength of wine has 63 00:03:33,280 --> 00:03:36,440 Speaker 1: increased over the years in the UK at least. But 64 00:03:36,560 --> 00:03:39,480 Speaker 1: regardless of where you reside, perhaps you'll want to pay 65 00:03:39,520 --> 00:03:42,200 Speaker 1: a little more attention to how much wine you're actually doubting, 66 00:03:42,440 --> 00:03:45,680 Speaker 1: because apparently just one glass could potentially still be enough 67 00:03:45,720 --> 00:03:53,440 Speaker 1: to cause trouble. Today's episode is based on the article 68 00:03:53,600 --> 00:03:56,720 Speaker 1: wine glasses have doubled in size since the nineteen nineties 69 00:03:56,720 --> 00:04:00,360 Speaker 1: on houstaff works dot com, written by Michelle Konstantinovsky. Brain 70 00:04:00,400 --> 00:04:02,440 Speaker 1: Stuff is production of by Heart Radio in partnership with 71 00:04:02,440 --> 00:04:05,480 Speaker 1: HowStuffWorks dot Com and is produced by Tyler Clang. Four 72 00:04:05,560 --> 00:04:07,880 Speaker 1: more podcasts for my heart Radio, visit the i Heart 73 00:04:07,960 --> 00:04:10,600 Speaker 1: Radio app, Apple Podcasts, or wherever you listen to your 74 00:04:10,640 --> 00:04:11,360 Speaker 1: favorite shows.