1 00:00:00,400 --> 00:00:03,320 Speaker 1: Hello, I'm Scott, I'm Evan no Wie Williams, and I'm 2 00:00:03,360 --> 00:00:06,240 Speaker 1: Michael bar And this is the Bloomberg Business of Sports podcast. 3 00:00:06,280 --> 00:00:08,319 Speaker 1: Will we explore the big money issues in the world 4 00:00:08,320 --> 00:00:12,560 Speaker 1: of sports today? Will begin with college basketball and what 5 00:00:12,760 --> 00:00:15,760 Speaker 1: in a Sam Hill moment lost for number one ranked 6 00:00:15,800 --> 00:00:32,880 Speaker 1: Duke Kills got it, They got ut Jackson Pete. Don't 7 00:00:32,920 --> 00:00:35,360 Speaker 1: look a little longer, but this is gonna be the 8 00:00:35,360 --> 00:00:40,680 Speaker 1: biggest queen in CRAM history. Bar Duke. Everybody loves rooting 9 00:00:40,720 --> 00:00:43,800 Speaker 1: against him, right at Duke, at Duke Cameron. Here, I 10 00:00:44,120 --> 00:00:46,080 Speaker 1: jotted down a couple of things that have been usually does, 11 00:00:46,120 --> 00:00:48,159 Speaker 1: but it's gonna be my role today. So they lost 12 00:00:48,200 --> 00:00:51,560 Speaker 1: to Stephen F. Austin, the first non conference home loss 13 00:00:51,600 --> 00:00:54,840 Speaker 1: since two thousand. Duke was a twenty seven and a 14 00:00:54,880 --> 00:00:58,840 Speaker 1: half point favorite, the largest upset and Division One history 15 00:00:58,840 --> 00:01:01,160 Speaker 1: over the past fifteen season since they started tracking that 16 00:01:01,240 --> 00:01:05,000 Speaker 1: sort of stuff, but larger. It speaks to the business 17 00:01:05,560 --> 00:01:07,800 Speaker 1: of college basketball. And Evan's gonna give us some revenue 18 00:01:07,800 --> 00:01:10,080 Speaker 1: figures in a minute. But the business of college basketball 19 00:01:10,360 --> 00:01:12,360 Speaker 1: where the top top, top top players like you know, 20 00:01:12,440 --> 00:01:14,360 Speaker 1: Lebron if he went to college, would have gone to Duke, 21 00:01:15,040 --> 00:01:19,679 Speaker 1: Lonzo Ball, Duke maybe so it's And there was a 22 00:01:19,720 --> 00:01:23,880 Speaker 1: story from was Overtime or Stadium where Jeff Goodman spoke 23 00:01:23,920 --> 00:01:27,760 Speaker 1: to a bunch of NBA scouts and they said that 24 00:01:27,880 --> 00:01:29,679 Speaker 1: for the first time in more than a decade, right 25 00:01:29,880 --> 00:01:33,959 Speaker 1: now it doesn't look like Duke or Kentucky we'll have 26 00:01:34,000 --> 00:01:37,360 Speaker 1: a lottery pick. Well, this is still early. Yeah, I 27 00:01:37,560 --> 00:01:38,959 Speaker 1: don't want to I don't think we want to jump 28 00:01:39,000 --> 00:01:42,880 Speaker 1: to conclusions. When's the last time it wasn't like, you know, 29 00:01:43,040 --> 00:01:45,800 Speaker 1: Duke or Kentucky doesn't have one guy where they're like, 30 00:01:45,880 --> 00:01:48,640 Speaker 1: he's a top guy in the NBA draft. And then 31 00:01:48,680 --> 00:01:50,360 Speaker 1: that could be just like kind of the natural ebb 32 00:01:50,400 --> 00:01:53,240 Speaker 1: and flow of recruiting a little bit. I mean, there's 33 00:01:53,240 --> 00:01:55,480 Speaker 1: no question that you know, Duke and Kentucky are still 34 00:01:55,480 --> 00:01:58,600 Speaker 1: two of the best programs. And and and you mentioned uh, 35 00:01:58,840 --> 00:02:00,720 Speaker 1: LaMelo Ball, I believe it's who you're talking about. The 36 00:02:00,720 --> 00:02:05,160 Speaker 1: one who's playing said he said, he said, he's in 37 00:02:05,200 --> 00:02:09,240 Speaker 1: the end, LaMelo is one of a handful of young, 38 00:02:09,760 --> 00:02:13,239 Speaker 1: very talented prospects who has chosen to play overseas. Particularly 39 00:02:13,240 --> 00:02:15,360 Speaker 1: a lot of them seemed to be congregating down in 40 00:02:15,400 --> 00:02:20,600 Speaker 1: Australia and New Zealand. But even so, you know, can 41 00:02:20,600 --> 00:02:23,280 Speaker 1: you name the team LaMelo LaMelo ball plays for? Yeah, 42 00:02:23,280 --> 00:02:28,800 Speaker 1: the New Zealand Breakers. Okay, good. I want everybody to 43 00:02:28,800 --> 00:02:34,520 Speaker 1: hear this. By the way, I really hope I'm right. 44 00:02:35,200 --> 00:02:37,240 Speaker 1: My point is less interesting now. I don't know if 45 00:02:37,240 --> 00:02:41,359 Speaker 1: you're right, but I think for most people they still 46 00:02:41,680 --> 00:02:43,880 Speaker 1: you know, the idea. R J Hampton, you know the 47 00:02:43,919 --> 00:02:46,840 Speaker 1: other guy who went down to down to Australia speaking 48 00:02:46,880 --> 00:02:49,560 Speaker 1: name prospect. People don't know who he is, right, I 49 00:02:49,560 --> 00:02:51,960 Speaker 1: think there's still there's so many eyeballs now on on 50 00:02:52,000 --> 00:02:54,600 Speaker 1: college basketball. We started this chap by talking about Duke 51 00:02:54,639 --> 00:02:56,560 Speaker 1: losing to Stephen F. Austin because it was the biggest 52 00:02:56,600 --> 00:02:59,679 Speaker 1: story of the night last night in sports. Um, there's 53 00:02:59,680 --> 00:03:02,519 Speaker 1: still tremendous you know, the audience is so big, and 54 00:03:02,520 --> 00:03:05,040 Speaker 1: I think that's still gonna draw top players, even though 55 00:03:05,040 --> 00:03:06,800 Speaker 1: there are some that are choosing to go elsewhere. It 56 00:03:06,919 --> 00:03:09,519 Speaker 1: wasn't the Devil's losing to the Minnesota Wild the game 57 00:03:09,560 --> 00:03:13,880 Speaker 1: I was attending. That was why it did. So you 58 00:03:13,919 --> 00:03:17,519 Speaker 1: can say that Steve Austin, they played like the six 59 00:03:17,600 --> 00:03:21,760 Speaker 1: million No. I thought it was clever. Hold on real 60 00:03:21,840 --> 00:03:24,720 Speaker 1: quick yeum the middle of ball plays for the I said, 61 00:03:24,720 --> 00:03:27,080 Speaker 1: I hope I got it right. Ill Wara Hawks. Then 62 00:03:27,440 --> 00:03:32,000 Speaker 1: r J plays for r J plays for the Breakers. 63 00:03:32,000 --> 00:03:33,480 Speaker 1: That might be true. Give me check it out while 64 00:03:33,520 --> 00:03:37,320 Speaker 1: we're on the air. Hit me down the Rabbits. It's fine. 65 00:03:37,360 --> 00:03:43,240 Speaker 1: I was close enough. J Hampton, New Zealand Bridge, all right, 66 00:03:43,320 --> 00:03:46,600 Speaker 1: close enough. That's fine that I am not taking back 67 00:03:46,640 --> 00:03:54,800 Speaker 1: the Yeah right, silver Lake is mind silver Lining. Steve 68 00:03:54,840 --> 00:03:59,920 Speaker 1: Austin was clever. Man was like silver Linings. Yes, Steve 69 00:04:00,160 --> 00:04:02,560 Speaker 1: is silver Lake is buying ten percent of the group 70 00:04:02,640 --> 00:04:05,560 Speaker 1: that owns Manchester City and guys the private equity firm 71 00:04:05,880 --> 00:04:10,120 Speaker 1: spaying check this out. Five hundred million dollars for just 72 00:04:10,240 --> 00:04:12,800 Speaker 1: over ten percent of the company, and that pegs the 73 00:04:12,840 --> 00:04:17,920 Speaker 1: valuation of man City at about four point eight billion dollars. Yeah, 74 00:04:17,960 --> 00:04:19,800 Speaker 1: I mean silver Lake best known for a bunch of 75 00:04:19,800 --> 00:04:24,400 Speaker 1: tech investments Dell Ali Baba in the sports and entertainment world, 76 00:04:24,600 --> 00:04:27,719 Speaker 1: Endeavor Madison Square Garden going to use the money to 77 00:04:28,040 --> 00:04:31,039 Speaker 1: uh sort of propagate the brand around the world tech 78 00:04:31,120 --> 00:04:33,480 Speaker 1: infrastructure and see what else they can do with As 79 00:04:33,520 --> 00:04:36,279 Speaker 1: we all know, City Football Group, they buy teams around 80 00:04:36,279 --> 00:04:38,800 Speaker 1: the world. Right here, New York City Football Club part 81 00:04:38,880 --> 00:04:41,000 Speaker 1: of that group. It's a branding exercise getting that brand 82 00:04:41,000 --> 00:04:43,240 Speaker 1: out around the world. Four point eight billion for man 83 00:04:43,240 --> 00:04:46,000 Speaker 1: City is obviously a big number. I believe that is 84 00:04:46,040 --> 00:04:48,760 Speaker 1: the largest amount club has ever been valued at far 85 00:04:49,040 --> 00:04:51,480 Speaker 1: at a sale. Um. Certainly there are clubs around the 86 00:04:51,520 --> 00:04:54,720 Speaker 1: world that would probably get a higher number if they 87 00:04:54,720 --> 00:04:56,240 Speaker 1: were if they were sold, but that's a that's a 88 00:04:56,279 --> 00:04:58,960 Speaker 1: big number. And and just to remind folks, the group 89 00:04:59,000 --> 00:05:02,279 Speaker 1: that owns Manchester City controlled by Shake Mansour, whose royal 90 00:05:02,320 --> 00:05:04,400 Speaker 1: family of Abi Abu Dhabi. There are a number of 91 00:05:04,480 --> 00:05:09,160 Speaker 1: Chinese investors as well. Silver Lake joining that group. Yeah, um, 92 00:05:09,360 --> 00:05:13,080 Speaker 1: it's an interesting play for silver Lake. I was talking 93 00:05:13,120 --> 00:05:15,400 Speaker 1: some owners in or at least one owner in the 94 00:05:15,400 --> 00:05:18,320 Speaker 1: ep L recently, and they didn't get it. They didn't 95 00:05:18,360 --> 00:05:20,960 Speaker 1: understand what silver Lake was doing and how they planned 96 00:05:21,000 --> 00:05:23,919 Speaker 1: to do this. But we'll see silver that you mentioned Endeavor. 97 00:05:23,960 --> 00:05:27,120 Speaker 1: Silver Lake owns you know and never owns UFC, you know, 98 00:05:27,200 --> 00:05:29,440 Speaker 1: big talent agency as well, so so a lot of 99 00:05:29,440 --> 00:05:33,080 Speaker 1: sports ties. They're already definitely sports and entertainment ties. And 100 00:05:33,120 --> 00:05:34,880 Speaker 1: interesting enough that I get there was a horizon it 101 00:05:34,920 --> 00:05:37,440 Speaker 1: said silver Lake plans to hold the investment for about 102 00:05:37,480 --> 00:05:40,359 Speaker 1: ten years or could divest earlier. I mean there's that 103 00:05:40,360 --> 00:05:42,719 Speaker 1: private equity timeline that's actually pretty long for a private 104 00:05:42,720 --> 00:05:46,479 Speaker 1: equity timeline, UM, but sort of announcing to start, we'll 105 00:05:46,480 --> 00:05:49,239 Speaker 1: get in and then in a decade we'll get out. Evan, 106 00:05:49,279 --> 00:05:52,120 Speaker 1: we already know the broadcast at least domestically for ep 107 00:05:52,320 --> 00:05:55,640 Speaker 1: L has shown some signs of waning, but global rights 108 00:05:55,640 --> 00:05:58,719 Speaker 1: for e p L probably still bullish and we'll see 109 00:05:58,760 --> 00:06:00,880 Speaker 1: how this investment can help. And I believe the global 110 00:06:01,000 --> 00:06:04,400 Speaker 1: rights are a better share for the bigger teams UM. 111 00:06:04,440 --> 00:06:06,320 Speaker 1: And obviously man City is one of those one of 112 00:06:06,360 --> 00:06:08,040 Speaker 1: those times. Do we still have do we still have 113 00:06:08,080 --> 00:06:10,279 Speaker 1: a top six? Look at the table right now, do 114 00:06:10,360 --> 00:06:16,000 Speaker 1: we still have a big six in the ep L 115 00:06:16,200 --> 00:06:20,800 Speaker 1: or do we need to expand and say for whatever reason, Uh, 116 00:06:20,839 --> 00:06:22,480 Speaker 1: there's some other clubs creeping in. I mean, I think 117 00:06:22,520 --> 00:06:25,720 Speaker 1: you can still say that where the big Liverpool number one, 118 00:06:26,160 --> 00:06:31,200 Speaker 1: Leicester City number two, Manchester City number three, by Chelsea four, 119 00:06:31,920 --> 00:06:37,039 Speaker 1: then Wolverhampton, Chefield and Burnley, then the rest of the 120 00:06:37,040 --> 00:06:40,520 Speaker 1: big boys, Arsenal, Manchester United. So they're all on the 121 00:06:40,560 --> 00:06:43,520 Speaker 1: top ten. They're not you know, they're not the top six. Um, 122 00:06:43,680 --> 00:06:45,560 Speaker 1: I do wonder you know, flash forward to the end 123 00:06:45,600 --> 00:06:50,040 Speaker 1: of the year, give us five more months, Wolverhampton and 124 00:06:50,120 --> 00:06:52,720 Speaker 1: Leicester up top the table. Yeah, but if you again, 125 00:06:52,800 --> 00:06:55,440 Speaker 1: you know Leicester City is number two right now, Wolverhampton 126 00:06:55,520 --> 00:06:57,160 Speaker 1: number five. You know those teams are not they don't 127 00:06:57,160 --> 00:06:59,520 Speaker 1: have an international footprint, They're not making money outside of 128 00:06:59,600 --> 00:07:01,640 Speaker 1: England in the way that these are. But let's just 129 00:07:01,720 --> 00:07:04,239 Speaker 1: kind of ruined everything. I guess I cannot say anything 130 00:07:04,360 --> 00:07:06,840 Speaker 1: Lester does shocks me anymore, right, I mean, it's like okay, 131 00:07:06,880 --> 00:07:09,320 Speaker 1: I mean, once you won the e p L, it's like, okay, 132 00:07:09,400 --> 00:07:11,880 Speaker 1: you can't. I'm sure our editor in chief, John Michael Floitte, 133 00:07:11,960 --> 00:07:14,880 Speaker 1: big Lester fan still happy with the number two positions. 134 00:07:14,920 --> 00:07:18,000 Speaker 1: I'm just wondering what people in Britain, the big Man 135 00:07:18,160 --> 00:07:21,600 Speaker 1: City fans think now that ten percent of the team 136 00:07:21,840 --> 00:07:25,880 Speaker 1: is owned by a United States organization. It's already said 137 00:07:25,920 --> 00:07:29,600 Speaker 1: it's mostly foreign investment anyway, they don't care. Yeah, UK 138 00:07:30,000 --> 00:07:33,320 Speaker 1: fans have typically bristled that American ownership in the past. 139 00:07:33,400 --> 00:07:38,360 Speaker 1: This is this position with a guy who has already 140 00:07:38,360 --> 00:07:40,640 Speaker 1: shown that he's willing to spend and by the way, 141 00:07:41,040 --> 00:07:43,120 Speaker 1: has made that a dominant brand in the E p L. 142 00:07:43,360 --> 00:07:46,120 Speaker 1: I think they're happy with the ownership of Shakemain's sword. 143 00:07:46,360 --> 00:07:48,480 Speaker 1: I mean yeah, before he took over, you know, this 144 00:07:48,520 --> 00:07:51,120 Speaker 1: club was a dormatted its own city. You know, was 145 00:07:51,240 --> 00:07:53,520 Speaker 1: not a premier club in any way. Flash forward ten 146 00:07:54,480 --> 00:07:56,840 Speaker 1: Now it's worth more, at least on paper right now 147 00:07:56,880 --> 00:08:00,440 Speaker 1: than than Manchester United. Is that that's a pretty pretty 148 00:08:00,440 --> 00:08:02,560 Speaker 1: fantastic turner. Maybe Silvery can build a stadium in the 149 00:08:02,600 --> 00:08:06,360 Speaker 1: Bronx just say it, because have you have you been 150 00:08:06,400 --> 00:08:09,160 Speaker 1: to an ny CFC game. I have not. Atmosphere is 151 00:08:09,200 --> 00:08:12,720 Speaker 1: not great. It's it's a Yankee stadium. It's just not great. 152 00:08:12,760 --> 00:08:14,680 Speaker 1: They need, they need a place to play Red Bull. 153 00:08:14,800 --> 00:08:18,880 Speaker 1: Good atmosphere ny CFC and Yankee Stadium not great. Finally, 154 00:08:18,960 --> 00:08:22,360 Speaker 1: let's talk Super Bowl and Fox Sports. And you know 155 00:08:22,440 --> 00:08:25,240 Speaker 1: that move that blackjack dealers do when they're done at 156 00:08:25,280 --> 00:08:27,960 Speaker 1: the table and they laugh at me when I when 157 00:08:27,960 --> 00:08:30,960 Speaker 1: they draw one with seven cards or something like that. 158 00:08:30,960 --> 00:08:34,360 Speaker 1: That move that one. And they sold out all the 159 00:08:34,440 --> 00:08:38,679 Speaker 1: ad space for the game well before Thanksgiving. Yeah, this 160 00:08:38,760 --> 00:08:40,720 Speaker 1: is the earliest they've ever sold out the Super Bowl 161 00:08:40,880 --> 00:08:44,400 Speaker 1: and the top price was five point six million for 162 00:08:44,440 --> 00:08:47,480 Speaker 1: thirty seconds spot If you bought multiple the price came down. 163 00:08:47,760 --> 00:08:50,640 Speaker 1: What was there one ad, Evan that was below five 164 00:08:50,720 --> 00:08:56,120 Speaker 1: milk because that is still under five million. But I 165 00:08:56,120 --> 00:08:58,120 Speaker 1: think it's fair to assume that, you know, Fox is 166 00:08:58,120 --> 00:09:00,120 Speaker 1: going to clear more than four hundred million dollars just 167 00:09:00,320 --> 00:09:03,080 Speaker 1: on the on the national ads for the game itself 168 00:09:04,559 --> 00:09:06,880 Speaker 1: over there were fair to say he was gushing over 169 00:09:06,920 --> 00:09:09,400 Speaker 1: the NFL. I think they're very happy, Yeah, which you know, 170 00:09:09,600 --> 00:09:11,880 Speaker 1: obviously they are. It's funny when I when I was 171 00:09:11,920 --> 00:09:13,719 Speaker 1: talking to him, you know, we were talking about other 172 00:09:13,840 --> 00:09:16,160 Speaker 1: properties that do very well, you know, and that was 173 00:09:16,200 --> 00:09:19,640 Speaker 1: a short conversation, like the NFL is dominant, and you 174 00:09:19,679 --> 00:09:24,040 Speaker 1: know it's really it's playoff. It's playoff football. It's the 175 00:09:24,120 --> 00:09:26,840 Speaker 1: super Bowl and the playoffs. This play in the super 176 00:09:26,840 --> 00:09:28,520 Speaker 1: Bowl is great, and then there's also you know, the 177 00:09:28,600 --> 00:09:32,319 Speaker 1: other playoff games. And the Golden Girls episode frequented by bar. 178 00:09:33,360 --> 00:09:38,560 Speaker 1: I knew you would grab that dough. You know that happens, baby. 179 00:09:38,720 --> 00:09:42,679 Speaker 1: I'm saying, man, grab that anywhere. We're gonna be doing 180 00:09:42,679 --> 00:09:47,679 Speaker 1: Sanford Sunday, Oh boy. The Bloomberg Business of Sports podcast, 181 00:09:47,760 --> 00:09:51,320 Speaker 1: Michael Barr, along with Scott Sashnik and Evan de Wie Williams. 182 00:09:51,600 --> 00:09:54,600 Speaker 1: We're here each and every Monday, Wednesday, and Thursday exploring 183 00:09:54,600 --> 00:09:56,360 Speaker 1: the world of money in sports, and join us again 184 00:09:56,360 --> 00:09:58,120 Speaker 1: at the end of the week. We're speaking with Mikero Resco, 185 00:09:58,200 --> 00:10:02,560 Speaker 1: the commissioner of the American Athletic Friend because to pick 186 00:10:02,960 --> 00:10:06,120 Speaker 1: a spirit of my powers that be in college football 187 00:10:06,160 --> 00:10:08,559 Speaker 1: and he gets into it. As we used to say 188 00:10:08,679 --> 00:10:11,520 Speaker 1: in school, the dude has something to say. The dude 189 00:10:11,520 --> 00:10:13,920 Speaker 1: had something to say. You're listening to Bloomberg Business of 190 00:10:13,960 --> 00:10:16,840 Speaker 1: Sports on Bloomberg Radio around the world and online wherever 191 00:10:16,920 --> 00:10:18,160 Speaker 1: you get your podcasts.