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Speaker 1: An illegal alien from Guatemala charged with raping a child

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Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador

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Speaker 1: accused of murdering a Texas man of Venezuelan charged with

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Speaker 1: filming and selling child pornography in Michigan. These are just

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Speaker 1: some of the heinous migrant criminals caught because of President

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Speaker 1: Donald J. Trump's leadership. I'm Christy nom the United States

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Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border

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Speaker 1: crossings are at the lowest levels ever recorded, and over

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Speaker 1: one hundred thousand illegal aliens have been arrested. If you

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Speaker 1: are here illegally, your next you will be fined nearly

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Speaker 1: one thousand dollars a day, imprisoned, and deported. You will

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Speaker 1: never return. But if you register using our CBP home

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Speaker 1: app and leave now, you could be allowed to return legally.

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Speaker 1: Do what's right, leave now. Under President Trump, America's laws,

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Speaker 1: border and families will be protected.

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Speaker 2: Sponsored by the United States Department of Homeland Security Earners.

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Speaker 3: What's going on?

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Speaker 4: Listen, eylu is relaunching, revamping, retooling. That's why we're creating

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Speaker 4: a new educational experience that's more expensive.

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Speaker 5: Shot.

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Speaker 6: Tell what we got, Yes, twenty twenty three.

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Speaker 7: We got a lot in still a lot playing for

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Speaker 7: you guys, So you know that EYLU already includes monthly

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Speaker 7: financial planning calls with Me, book club calls with Troy,

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Speaker 7: real estate calls with MG the mortgage Got Access to

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Speaker 7: the Home Buying Blueprint Volume one and Volume two.

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Speaker 6: Part of the.

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Speaker 7: Revamp will include twenty seven local chapters from across the

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Speaker 7: United States, live interactive teaching hands on not just pre

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Speaker 7: recorded videos, plus fifteen brand new curriculums.

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Speaker 5: The biggest just got bigger.

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Speaker 8: Head over to eyl university dot com. That's EYL. You

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Speaker 8: n I V E R s I t y dot com.

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Speaker 9: See you there.

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Speaker 5: Getting fame almost cripples you, especially when when you get

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Speaker 5: it too early, right when you're still in the process,

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Speaker 5: because fame and notoriety makes you not do what needs

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Speaker 5: to be done to get to that next level. Right,

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Speaker 5: So say I need to be out there selling shirts

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Speaker 5: or selling CDs or selling something that will help my business.

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Speaker 5: The minute they put me on breakfast Club, like, I

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Speaker 5: can't stand out there, no way, right, So it cripples you.

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Speaker 5: It's like it says, damn, okay, now I'm too big

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Speaker 5: to do that. Well, you have to do that to

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Speaker 5: get there.

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Speaker 7: All right, guys, welcome back, e y l. This is

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Speaker 7: the battle of the monologue.

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Speaker 9: I shall be the referee, I guess.

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Speaker 7: And that's actually the first time that I met Loan.

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Speaker 7: I think it was two years ago, three years ago.

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Speaker 6: It might have been three. Three years ago, right, I

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Speaker 6: think it might have been like.

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Speaker 9: Yeah, that'd be two. It wasn't last year.

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Speaker 6: It might have been three. It might have been three.

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Speaker 9: It was that Revolts three years ago. He's in the pandemic.

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Speaker 5: But it was the first Revolts.

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Speaker 7: I think it might have been three, because that's when

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Speaker 7: we did invest fast. The first year was like right

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Speaker 7: after twenty one. Different first year. Yeah that's crazy.

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Speaker 9: Yeah, when you came you came to New York.

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Speaker 5: Yeah yeah.

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Speaker 7: But so so we met at Revolt summit, and I

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Speaker 7: think he was just starting out at that time.

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Speaker 5: Right man. I was down there chasing it. I'm like, yo, man,

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Speaker 5: I'm doing this thing. It was a million people.

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Speaker 6: Now, that's a fact.

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Speaker 10: It's always one.

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Speaker 6: That's a fact.

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Speaker 7: But now I introduced himself to me, and then we

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Speaker 7: just stayed in touch, stayed in communication, and I've been

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Speaker 7: watching his growth.

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Speaker 6: It's up there. Podcast, tearing up the game, interview people

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Speaker 6: like Little.

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Speaker 4: Baby Classic, nineteen Keys, Class, Alicia Classic, just.

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Speaker 6: Had Rory and mall on different on different times. That

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Speaker 6: was it. That was dope. You have Brandon Marshall on.

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Speaker 6: I saw.

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Speaker 7: Yeah, you do a lot of like interesting conversations because

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Speaker 7: you had the Brandon Marshall one on, then you had

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Speaker 7: next week, what do you have Fred Taylor? Shout out

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Speaker 7: to Fred. You have Fred Taylor. So it was kind

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Speaker 7: of like a different dynamic it. But somebody that I've

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Speaker 7: been watching consistently and you know, very impressed with the growth.

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Speaker 4: Hundred and seventy six episodes. Yeah, I ain't nothing to

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Speaker 4: sneeze that.

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Speaker 5: That's when a lot of them is solo.

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Speaker 9: That's the other part.

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Speaker 4: I don't know if he was going there, but like, yes,

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Speaker 4: you're doing interviews with people, but there's a lot of

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Speaker 4: episodes where it's just you and coming from this space

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Speaker 4: and you know, I got a shot and he has me.

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Speaker 9: That's not easy, man.

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Speaker 5: Nah, Everything in this space is energy based, right, So

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Speaker 5: even when you get when you look at Drink Champs,

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Speaker 5: when you look at podcast. Let's just use Drink Champs

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Speaker 5: for an example. Shout out nor drink Champs. But that

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Speaker 5: whole vibration in there, the clapping there, it's just it

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Speaker 5: just loosens you. It just when you turn a mic

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Speaker 5: on and you got to just be like, yo, let's

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Speaker 5: kick it. It's a different it's a different beast.

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Speaker 7: It's just you in that room for sure. So we're

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Speaker 7: going to talk about when. It's always good when that

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Speaker 7: we get fellow podcasters on the show. You know, we've

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Speaker 7: interviewed David Shan's a bunch of other people, Ash Cash,

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Speaker 7: Choe Button. Who else do we interview in the podcast

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Speaker 7: space Wallow a while back. Yep, So it's always good

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Speaker 7: many Yeah, shout out to Mandy B. It's always good

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Speaker 7: to get different perspectives as far as this industry, new

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Speaker 7: age media, changing the game, creating a business, learning infrastructure challenges,

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Speaker 7: you know, situations that come arise.

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Speaker 6: So I'm excited to have this conversation. Thank you for

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Speaker 6: joining us, brother.

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Speaker 4: And you know, another part I think is dope is

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Speaker 4: that we had started Earn Your Leisure and we get

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Speaker 4: to kick it with people who have actually watched our

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Speaker 4: journey and they get to reflect and say, I watched

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Speaker 4: y'all do this, so I'm doing this So those conversations

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Speaker 4: are always dope because we're so far thinking I AD

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Speaker 4: and looking forward that we're not looking at some of

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Speaker 4: the the you know, the trail blazing things that we're

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Speaker 4: doing and people are taking and implementing on their own.

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Speaker 9: So these are dope conversations.

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Speaker 5: Man, for sure. And it's only been two years. Man,

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Speaker 5: that's just crazy to me, even with what y'all deal

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Speaker 5: with investmentst Just like in a couple of years, things

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Speaker 5: can change. It's important people to understand that in a

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Speaker 5: couple of years things can change.

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Speaker 7: Bro, that's a fact. So all right, so let's start

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Speaker 7: at the beginning. You from Nashville, Tennessee. Fact shouts the

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Speaker 7: slim and husky.

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Speaker 5: Shout out the demost slimming husky guys. They smoking that, yeah, guys.

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Speaker 9: Man.

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Speaker 7: So they said that you was the same way since

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Speaker 7: high school. Like they said, you've always been the same way.

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Speaker 7: So when did you ire you coming up? How do

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Speaker 7: you get this idea? Okay, I want to start a show,

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Speaker 7: and everybody wants to start a show. Now, everybody wants

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Speaker 7: to do a podcast. Now, very few people are successful.

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Speaker 7: You are one of the few people that's actually been

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Speaker 7: able to break through and become successful. How does that

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Speaker 7: start and how do you get to the point you

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Speaker 7: are now?

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Speaker 5: For me, bro I when I looked at podcasting, number one,

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Speaker 5: I'm a fan of information, and so I've always made

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Speaker 5: myself go after wherever the information is that whether that

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Speaker 5: be books, whether that be podcasts, whatever element, you find

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Speaker 5: the reasons why things work. Like I was just talking

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Speaker 5: to you about you got to learn why things work,

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Speaker 5: not how to get into involved with things. And so

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Speaker 5: I was trying to figure out how to get involved

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Speaker 5: with a different side of society, just being from the street,

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Speaker 5: just being from the other side. And so what I

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Speaker 5: knew about podcasting was number one. I felt like none

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Speaker 5: of these guys can do it better than me. That's

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Speaker 5: number one. That's number one.

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Speaker 6: But gave you that confidence just from.

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Speaker 5: Being in the street, just being around pimps and players,

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Speaker 5: guys I've been around all my life, was a player,

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Speaker 5: you know, So it's natural.

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Speaker 9: Number one requirement.

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Speaker 5: Show is the cloth, it's the texture, right, because what

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Speaker 5: I do is ceremony.

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Speaker 10: It ain't hard, you know what I'm saying. But when

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Speaker 10: I when I.

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Speaker 5: Told myself that and I actually believed it, that's step two.

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Speaker 5: You gotta believe that just saying it ain't enough, you

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Speaker 5: know what I mean? So I believe that, and I

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Speaker 5: told myself, if I get nothing from podcasting, the number

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Speaker 5: one thing I can do is, let's say I want

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Speaker 5: to go into the textile industry. I interview people that

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Speaker 5: it's in the textile industry to learn that business, or

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Speaker 5: I learned things from it. It becomes a tool for me.

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Speaker 6: It's a great networking too.

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Speaker 5: It if it never becomes nothing else, it's a networking tool.

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Speaker 5: And the other side of that is when people came

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Speaker 5: to me asking for things, I never just give you

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Speaker 5: money or I never just it's always a tongue lash.

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Speaker 6: You give them game on the street.

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Speaker 5: I'm always saying, yo, man, you ain't put that together.

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Speaker 5: You're still doing that. You ain't figured out. You bumping

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Speaker 5: your head up against the wall.

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Speaker 10: You you know, I'm putting.

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Speaker 5: Game down as they picking money now. And so I'm saying, man,

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Speaker 5: I might as well getting the podcast. And it's it's

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Speaker 5: a lame for me. And I took it serious.

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Speaker 6: And so so what's what's the first step.

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Speaker 7: So you because you in a unique situation where you're

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Speaker 7: in Nashville, Tennessee, right most podcasts, A lot of podcasts

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Speaker 7: coming out of New York area.

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Speaker 6: When you got Ernie a.

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Speaker 7: Lisia, you got Mandy and Weezy, you got Joe Butten.

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Speaker 7: It's a variety of different people. But then a lot

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Speaker 7: of podcasters is also in Miami, Brandon Marshall and Drank Champs.

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Speaker 7: And then Atlanta, of course, because Atlanta is Atlanta and.

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Speaker 9: La got a couple out there.

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Speaker 5: Who's La hel who's the show we did the show

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Speaker 5: Good Bombs?

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Speaker 6: What's oh yeah, good Mom's Bad Choices, Bad Choices?

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Speaker 9: Yeah.

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Speaker 7: Even Cam was in New York at first. Now he's

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Speaker 7: in Vegas, but he started in Jersey. But I'm saying

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Speaker 7: this to say, like Gillian Wild, they're unique becuse they're

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Speaker 7: in Philly. So that's that's out the way. Nobody's going

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Speaker 7: to Philly.

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Speaker 5: Right.

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Speaker 7: You're even more out the way as far as Nashville.

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Speaker 7: So when you first starting out, how do you get

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Speaker 7: enough momentum from Nashville to make it? Because that's something

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Speaker 7: that I think could be beneficial because most people are

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Speaker 7: not in New York or Atlanta. Most people are in

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Speaker 7: you know, Minnesota and Cleveland, Ohio, in different parts of

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Speaker 7: the country. So they might be frustrated because they feel

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Speaker 7: like geographically they're not in a positions like music, right,

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Speaker 7: they're not in a position where they can touch the stars,

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Speaker 7: the celebrities and stuff like that.

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Speaker 5: Yeah, And you know what I think it was for

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Speaker 5: me was when I first started again, I studied the game.

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Speaker 5: So I said, nobody's coming to help you.

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Speaker 9: You're on an island.

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Speaker 5: And so when you going to a job site, I

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Speaker 5: say this out of the time. When you going to

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Speaker 5: a job site, you carry every tool you need when

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Speaker 5: you don't expect the coworker to be there.

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Speaker 10: Right, if you got your.

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Speaker 5: Tool belt and you're saying, I'm going to do this kitchen,

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Speaker 5: ain't nobody coming. You prepared different You packed differently when

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Speaker 5: you travel alone. And so when I came up, that's

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Speaker 5: the first step I had to literally believe that I

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Speaker 5: can speak on things from this perspective and it'll mean

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Speaker 5: something in a game that doesn't live close to where

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Speaker 5: I'm at, you know. And then my relationships I leaned on,

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Speaker 5: you know, but that's laid on.

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Speaker 10: I think I U social media.

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Speaker 6: But no guests. You have no guests.

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Speaker 5: I'm no guests for one hundred, one hundred and something.

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Speaker 7: That's extremely important to highlight too, because so like Market Monday,

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Speaker 7: it is a show where it shot out the end.

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Speaker 6: We don't have guests that often.

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Speaker 7: That's better because when you rely on guests, you gotta

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Speaker 7: be a booking agent. If somebody doesn't like this, person

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Speaker 7: ain't not gonna watch the show. But you want people

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Speaker 7: to tune in just for you, no matter who's on,

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Speaker 7: they gonna just they want to hear your voice.

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Speaker 9: Even the other aspect is there.

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Speaker 4: Sometimes they might feel intimidated by coming on your show

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Speaker 4: because they know the level of thought and processing that's

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Speaker 4: going to take from the questioning.

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Speaker 9: So it's like I may not want to do.

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Speaker 5: That right, and you deal with that. And so again

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Speaker 5: when I I don't know, man, I believe I just

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Speaker 5: I credited to understanding the game because I wouldn't been

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Speaker 5: able to speak with no matter. If there's something a

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Speaker 5: common theme I get and maybe this is why we're

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Speaker 5: like working through this in real time because I never

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Speaker 5: thought about that. But a common theme I get is

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Speaker 5: people can feeluthenticity when I speak right, and so I

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Speaker 5: think it's something there's something there. There's something there with

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Speaker 5: people saying, yo, I don't know where that nigga coming from.

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Speaker 5: But what he's saying is ringing true, is vibrating, and

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Speaker 5: I don't know, man, it just took out.

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Speaker 3: I really can't say.

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Speaker 5: I do know.

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Speaker 10: I knew enough about it enough to be interested in them.

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Speaker 7: But there's something, there's a learning point here, there's some

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Speaker 7: game to be provided here. You didn't have guests, You

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Speaker 7: did it yourself. I would like for you to kind

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Speaker 7: of even break down how you even create monologues to

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Speaker 7: create a hour That's not easy to create a hour

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Speaker 7: long show by yourself, even market money.

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Speaker 6: We have three people.

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Speaker 7: Because a lot of people like I got a lot

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Speaker 7: of friends that start in podcasting. They everybody's starting that

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Speaker 7: podcast with guests. But when you just starting out, your

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Speaker 7: guest is going to be like your local homeboy, probably

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Speaker 7: people in a broad skal. I don't really care about that,

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Speaker 7: that type of ques. You broke the mold by doing

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Speaker 7: it just by yourself. So and now people is like

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Speaker 7: listening and identifying to that.

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Speaker 5: And you know what's crazy, bro, I freestyled the whole shit.

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Speaker 5: I freestyle. I never wrote nothing.

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Speaker 6: Just topics like you just had topics.

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Speaker 5: Topics of course, right, and then I may have clips,

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Speaker 5: So I may have clips and maybe this is game

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Speaker 5: for some people. So I may have a clip that

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Speaker 5: I want to speak about a time stamp in that clip,

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Speaker 5: but as far as a topic, it may just say,

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Speaker 5: like say we're dealing with a relationship or somebody or

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Speaker 5: something going on in business, or or we're dealing with

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Speaker 5: a contract dispute or skipping shanning or something like that.

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Speaker 5: I'll just take this topic and look at it and say,

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Speaker 5: in real time, like do you think these two hour

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Speaker 5: will podcasts are really eight hours long? Because I'm in

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Speaker 5: real time watching this ship and like reacting and being

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Speaker 5: like yo, man, And then sometimes I'll started skipping shinning

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Speaker 5: and it takes me way over to you know, not

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Speaker 5: going in the trick bag and elevating your b business

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Speaker 5: and the discovery process of a podcast, and I'm way

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Speaker 5: over there based on this, So it's really no methic

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Speaker 5: to it. I think I'm high consumption. I think what

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Speaker 5: makes me dangerous in this space is that I'm very

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Speaker 5: high consumption, meaning I'm never listening to anything but books podcasts,

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Speaker 5: Like all day, I got something in my ear, I

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Speaker 5: sleep with something in my ear of books, I sleep

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Speaker 5: with certain things just going on at all day and

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Speaker 5: I think that may be what.

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Speaker 4: So the geographical thing is one piece of it, and

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Speaker 4: picking up the mic is one piece of it. But

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Speaker 4: the other part is, like, there's somebody that has to

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Speaker 4: get behind that camera.

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Speaker 9: Most times we've seen you, it's only been you. Yeah.

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Speaker 9: So are you the person that's also producing it? Yeah,

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Speaker 9: and editing it? Yeah? That's all you from day one? Yeah,

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Speaker 9: talk about that man.

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Speaker 5: Yeah, Like you gotta believe in.

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Speaker 9: Something that's crazy.

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Speaker 5: Yeah, you gotta believe in something like For me, I

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Speaker 5: was putting myself in a position to think, like I

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Speaker 5: can do this, and I'm telling you, if I didn't

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Speaker 5: believe it, I wouldn't have done it. And I transitioned

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Speaker 5: from the streets with enough money to maintain to be

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Speaker 5: able to focus on this for eighteen months and pay

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Speaker 5: my bills and take care of my family. That's the

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Speaker 5: piece that I think most men, coming from any perspective,

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Speaker 5: don't have the financial stability to land themselves in a

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Speaker 5: position to be able to just say I'm parting for

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Speaker 5: eighteen months. I want to see what happened, right, And

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Speaker 5: that's without the information of knowing how to talk or

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Speaker 5: studying anything. That's just saying I got eighteen months to

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Speaker 5: dedicate even to my business. And I think the dedication

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Speaker 5: is what people see shine and bright. It's literally dedication

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Speaker 5: of Oh, don't nobody work, because here's the thing. I

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Speaker 5: did start off paying everybody, here's a piece of it.

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Speaker 5: I also started off with two co hosts. So I

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Speaker 5: started off with two girls shut Out Jade and Dasha

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Speaker 5: in my town. And it became a heavy lift for

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Speaker 5: me because at the time podcasts, and this was four

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Speaker 5: years before I started a podcast, so again I was earlier.

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Speaker 5: I was the same time Joe and them started, at

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Speaker 5: the same time Charlemagne them started, I was there. I

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Speaker 5: just stopped it because I did about ten episodes, and

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Speaker 5: I said, Yo, it's just heavy lifting, right, It's just

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Speaker 5: it costing me too much. I gotta rent the building.

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Speaker 5: I gotta get somebody to come in. Recorded. These my

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Speaker 5: two co hosts, they really don't know what we're doing,

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Speaker 5: so they just kind of showing up. I'm feeding them

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Speaker 5: topics and feeding them direction as to what the show.

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Speaker 5: So it just became almost like a burden. And so

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Speaker 5: I said, you know what, I'm tapping out of that.

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Speaker 5: And so when the pandemic hits, when I said crank

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Speaker 5: that backup, crank, let's crank up, full speed, let's go,

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Speaker 5: and even before the pandemic. But the pandemic is when

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Speaker 5: I really started. You start seeing a lot of clips

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Speaker 5: and you start seeing you gotta even see how many

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Speaker 5: phases my brand has went through. I used to use

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Speaker 5: Law and Order, so you gotta think I want to

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Speaker 5: keep it. Even the audience rolling with me.

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Speaker 9: You know what I'm saying, Oh, that's one of them.

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Speaker 5: So it's just all of those things creatively made it

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Speaker 5: cut through because no podcast was doing no fucking what

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Speaker 5: was that, you know, first of all talking like me,

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Speaker 5: and then Law and Order noise out of nowhere and

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Speaker 5: he spinning some shit though, you know, and it's like,

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Speaker 5: I think it resonated with the people, bron but I

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Speaker 5: don't know, man, that's these are I really can't say

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Speaker 5: I believed, man, because I believe.

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Speaker 7: So you just you just taught yourself how to use camera,

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Speaker 7: how to use the microphone.

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Speaker 9: Yeah.

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Speaker 5: Well, here's the thing. I'm always searching for information again,

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Speaker 5: I'm learning processes. So when I was hiring the dudes,

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Speaker 5: I w was peeping game the same way I told y'all,

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Speaker 5: every building I go in, I come out with something

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Speaker 5: because I don't play the game on easy mode. Put

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Speaker 5: this on hard coin. Let's see what we can do.

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Speaker 5: You know what I'm saying. So I got gained from

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Speaker 5: guys who set my cameras up. Here's why I felt say.

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Speaker 5: I come from the streets, so I'm cost effective. I'm

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Speaker 5: always cast sheep. What is this cousting? And why so

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Speaker 5: when I seen that? Because again even the camera mean

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Speaker 5: wasn't interested in podcasting at that time. So they will

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Speaker 5: come and put the cameras up and you will see

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Speaker 5: them over that kind of so you don't think I'm

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Speaker 5: peeping that what I'm saying, damn. So it must not

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Speaker 5: be nothing for us to get this gone. This is

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Speaker 5: set it and forget it. This is QVC, this is

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Speaker 5: set it and forget it. So I said to myself,

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Speaker 5: Oh so he see, because this is another thing you

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Speaker 5: did with this levels to this for young creators, bro,

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Speaker 5: another thing you're going to run into. This is why

390
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Speaker 5: you need to know what titles and job description is

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Speaker 5: to give the people you pay people to trick you

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Speaker 5: in the producer tag.

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Speaker 10: When they'll just come set your cameras up.

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Speaker 5: That's not my producer, that's a fact right. So what

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Speaker 5: happens is I have guys in there. They have set

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Speaker 5: my cameras up, and I'm saying, oh, man, I'm paying

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Speaker 5: him like a producer. I'm paying I'm paying him like

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Speaker 5: he's doing a hell of a thing. And I said, oh,

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Speaker 5: he don't know that he ain't a producer. They done

400
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Speaker 5: tricked him. So this trickery go levels. I'm from the bottom.

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Speaker 5: I'm saying, hold on. The number one thing you do

402
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Speaker 5: when you ain't got a boat load of money, is

403
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Speaker 5: you better figure out where you spending that money atact.

404
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Speaker 5: I can't waste this money on you. I'm paying you

405
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Speaker 5: to sit over something.

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Speaker 3: I can do that. Something he doing, I may, I

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Speaker 3: can't pay you to do that.

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Speaker 5: Now. If I have seen him over it all day,

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Speaker 5: he got the willing, If all day he got the will,

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Speaker 5: it like it's here, I say, now, I got I

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Speaker 5: got the pain.

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Speaker 9: If you got the sleeve. Right.

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Speaker 5: But if he set that and he leaves, that ain't

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Speaker 5: worth two thousand dollars every week. So even that right,

415
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Speaker 5: and young creators got to know that there's a time

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Speaker 5: to spend money.

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Speaker 10: But there's also a black hole in this industry.

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Speaker 5: You can just pore money in this industry with no benefits,

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Speaker 5: no affix for that money will come. And so I

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Speaker 5: think that as I knew that so many people from

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Speaker 5: the street, even being you know, I did things in

422
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Speaker 5: rap while I've lost money, I said, oh, it's a

423
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Speaker 5: black hole in the industry. I got partners that got

424
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Speaker 5: features from high priced rappers that ain't went nowhere. So

425
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Speaker 5: I'm peeping game as i'm living's let's go there then, right,

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Speaker 5: Because everything, even when you're doing commentary and you have

427
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Speaker 5: these mono laws, it always relates back to business. Yes,

428
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Speaker 5: because even in the title of the show, you're a businessman, yes,

429
00:20:35,240 --> 00:20:37,119
Speaker 5: but you ain't go to business school, right, So you

430
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Speaker 5: always talk about the streets, the streets, yes, to talk

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Speaker 5: about that relationship between the streets and what has made

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Speaker 5: you the businessman and have the business acumen that you have. Now, Well,

433
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Speaker 5: when I use the streets, and I'm glad you asked

434
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Speaker 5: me that, because it's important in my corporate partners and

435
00:20:51,920 --> 00:20:55,040
Speaker 5: people that view me understand this. When I use the

436
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Speaker 5: term streets, I'm using that synonymous with culture. And the

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Speaker 5: only reason I the reason I'm doing that is because

438
00:21:01,720 --> 00:21:05,040
Speaker 5: the culture tend to forget about the streets. When it's

439
00:21:05,080 --> 00:21:08,119
Speaker 5: time to benefit somebody, when it's time to get paid,

440
00:21:08,200 --> 00:21:11,600
Speaker 5: when it's time to do anything other than protect the

441
00:21:11,680 --> 00:21:16,000
Speaker 5: streets ain't mentioned. So I'm no longer involved in the streets,

442
00:21:16,200 --> 00:21:18,920
Speaker 5: but I always say the streets because I want those

443
00:21:19,000 --> 00:21:21,320
Speaker 5: guys that are living, that are understanding that there is

444
00:21:21,359 --> 00:21:24,440
Speaker 5: a door outside of that. You can be the king

445
00:21:24,520 --> 00:21:27,200
Speaker 5: of the jungle, but there's life outside of the jungle.

446
00:21:27,600 --> 00:21:29,800
Speaker 5: There's a world outside of that. And so I just

447
00:21:30,040 --> 00:21:33,560
Speaker 5: sometimes there's really me dog whistling back in to the

448
00:21:33,600 --> 00:21:36,679
Speaker 5: ghetto way up here at the top of the mountain,

449
00:21:37,200 --> 00:21:39,159
Speaker 5: talking about the streets. When they now, one of these

450
00:21:39,280 --> 00:21:41,440
Speaker 5: niggas gonna say nothing about the streets. They don't give

451
00:21:41,440 --> 00:21:44,679
Speaker 5: a damn about the streets up through her brother, they.

452
00:21:44,520 --> 00:21:45,800
Speaker 3: Don't give a damn.

453
00:21:45,880 --> 00:21:48,520
Speaker 5: And I don't gotta give a damn about the streets.

454
00:21:48,600 --> 00:21:51,560
Speaker 5: I'm literally dog whistling for dudes I know following me,

455
00:21:52,240 --> 00:21:54,399
Speaker 5: like most of these guys ahead of me didn't do.

456
00:21:54,760 --> 00:21:57,400
Speaker 5: And this is why I'm personally involved with the way

457
00:21:57,440 --> 00:22:00,639
Speaker 5: that the game is being handled, because it's people ahead

458
00:22:00,640 --> 00:22:03,359
Speaker 5: of me. They don't understand that they're leading the race,

459
00:22:03,920 --> 00:22:07,399
Speaker 5: but that don't mean winning the race. They've confused that.

460
00:22:08,040 --> 00:22:10,400
Speaker 5: So because they're leading the race, they think they win

461
00:22:10,600 --> 00:22:13,399
Speaker 5: winning the race. Right, And so I'm sitting back saying,

462
00:22:14,240 --> 00:22:16,119
Speaker 5: let's not do that. Now, what where were we at?

463
00:22:16,200 --> 00:22:18,280
Speaker 5: I'm sorry, I go off there. That's why it goes

464
00:22:18,320 --> 00:22:19,960
Speaker 5: a passion. I'm gonna give it back.

465
00:22:19,960 --> 00:22:20,040
Speaker 9: Now.

466
00:22:20,119 --> 00:22:22,439
Speaker 4: We were talking about the business, right, because these are

467
00:22:22,480 --> 00:22:25,479
Speaker 4: things that even when we started to show it was

468
00:22:25,840 --> 00:22:28,560
Speaker 4: let's just add value. We figured out the business part

469
00:22:28,760 --> 00:22:32,040
Speaker 4: right as we went along. You're figuring it out as well. Right,

470
00:22:32,080 --> 00:22:34,040
Speaker 4: you started by yourself, Well, you started with partners. You

471
00:22:34,080 --> 00:22:37,000
Speaker 4: realize this is not the most beneficial from a financial standpoint.

472
00:22:37,040 --> 00:22:38,399
Speaker 4: I got to pay for the studio. I'm playing for

473
00:22:38,440 --> 00:22:41,480
Speaker 4: this guy. Let's stop this. But when you call those partners,

474
00:22:41,520 --> 00:22:44,520
Speaker 4: let's correct that. Also for the young Crest co hosts,

475
00:22:44,680 --> 00:22:46,520
Speaker 4: different partners. We see people smearing.

476
00:22:46,560 --> 00:22:49,560
Speaker 5: I don't want to nobody hold.

477
00:22:52,000 --> 00:22:54,400
Speaker 3: Co hosting partners we run.

478
00:22:55,440 --> 00:22:58,280
Speaker 9: I don't want to trick anybody thinking they are partner host.

479
00:23:01,080 --> 00:23:04,479
Speaker 4: You revent it, right, a better business actimen at that time,

480
00:23:05,160 --> 00:23:06,679
Speaker 4: we reshape it, retool it.

481
00:23:07,119 --> 00:23:08,040
Speaker 9: How'd you get to that point?

482
00:23:08,119 --> 00:23:11,639
Speaker 5: Okay, So again and I spoke to using streets. But

483
00:23:11,760 --> 00:23:15,199
Speaker 5: the business side of it was for me watching the

484
00:23:15,240 --> 00:23:17,640
Speaker 5: business and being a business man. If you come from

485
00:23:17,640 --> 00:23:20,320
Speaker 5: the streets and you really operated in the streets, you

486
00:23:21,640 --> 00:23:24,840
Speaker 5: access a certain set of skills which is business.

487
00:23:24,920 --> 00:23:26,840
Speaker 10: It just ain't got the tag on it. It just didn't

488
00:23:26,840 --> 00:23:27,800
Speaker 10: come with the diploma.

489
00:23:28,080 --> 00:23:30,760
Speaker 5: But if you really dealing with supplying demand and there's

490
00:23:31,119 --> 00:23:33,879
Speaker 5: certain things involved that you have a case load that

491
00:23:33,960 --> 00:23:36,760
Speaker 5: you got to handle it. And if you controlling a neighborhood,

492
00:23:37,440 --> 00:23:40,240
Speaker 5: just think about that. If you controlling a neighborhood, you

493
00:23:40,280 --> 00:23:44,040
Speaker 5: can control a business. And so I controlled my neighborhood,

494
00:23:44,640 --> 00:23:47,360
Speaker 5: I controlled everything around me, So I knew I could

495
00:23:47,400 --> 00:23:51,159
Speaker 5: control a business. And I started to watch and I

496
00:23:51,240 --> 00:23:54,480
Speaker 5: translated the skills. The streets is the only place where

497
00:23:54,480 --> 00:23:56,760
Speaker 5: you get a bunch of skills you can't translate, but

498
00:23:56,840 --> 00:24:00,560
Speaker 5: the business side of it can translate. Right, tough shit,

499
00:24:00,680 --> 00:24:03,160
Speaker 5: don't translate. It's a lot of it. You gotta drop off.

500
00:24:03,359 --> 00:24:05,880
Speaker 5: It's dead weight if you travel with it to slow

501
00:24:05,960 --> 00:24:09,000
Speaker 5: you down, right, But there's certain things translate, and I

502
00:24:09,040 --> 00:24:12,440
Speaker 5: think that the business side of the streets translated for me.

503
00:24:12,600 --> 00:24:15,040
Speaker 5: And I watched these guys. I know I know everything

504
00:24:15,080 --> 00:24:17,679
Speaker 5: about this coach. I know who did the deals. I

505
00:24:17,720 --> 00:24:20,000
Speaker 5: know how much the deals were for. I know when

506
00:24:20,080 --> 00:24:23,720
Speaker 5: Rogan started, how he got his deal, who was his editors,

507
00:24:23,840 --> 00:24:27,840
Speaker 5: who was his producer, way recorded? I know what Button started,

508
00:24:28,119 --> 00:24:30,760
Speaker 5: Charlo Main. I know what this entire game. That's why

509
00:24:30,800 --> 00:24:33,719
Speaker 5: I don't know why they playing with me, because I

510
00:24:33,800 --> 00:24:36,760
Speaker 5: know that you don't make it this far without the information, brother,

511
00:24:37,880 --> 00:24:40,600
Speaker 5: and so I think they just really don't understand it. Behay.

512
00:24:41,000 --> 00:24:43,400
Speaker 5: I think the business side comes from number one, paying

513
00:24:43,440 --> 00:24:46,840
Speaker 5: attention youngsters. If you don't know nothing else side there, man,

514
00:24:46,880 --> 00:24:49,480
Speaker 5: you can pick up game because game is being executed.

515
00:24:49,880 --> 00:24:52,640
Speaker 5: Y'all just executed game and invest fitst If you didn't

516
00:24:52,640 --> 00:24:54,440
Speaker 5: pick nothing up from that, and if you went there

517
00:24:54,600 --> 00:24:58,280
Speaker 5: just literally and got nothing. If people are alleged they

518
00:24:58,320 --> 00:25:00,720
Speaker 5: go to something like that and get no nothing, I

519
00:25:00,840 --> 00:25:04,720
Speaker 5: say shame on you. If nothing else is game being

520
00:25:04,800 --> 00:25:06,440
Speaker 5: executed from the highest level.

521
00:25:06,480 --> 00:25:11,080
Speaker 3: I've took a brain and how we not so understand that?

522
00:25:11,280 --> 00:25:11,600
Speaker 9: Right?

523
00:25:11,920 --> 00:25:16,040
Speaker 5: It's understanding then how processes worked to even see investments

524
00:25:16,040 --> 00:25:20,960
Speaker 5: get pulled off. It's process information in that you did

525
00:25:21,040 --> 00:25:23,800
Speaker 5: what I'm saying, So again, I'm getting somebody of every transaction.

526
00:25:23,960 --> 00:25:25,560
Speaker 5: Nothing is left on the board.

527
00:25:26,520 --> 00:25:29,159
Speaker 7: So all right, so you get up and running, you

528
00:25:29,640 --> 00:25:32,480
Speaker 7: figure out the monologue, you tape it yourself.

529
00:25:32,520 --> 00:25:33,439
Speaker 6: Now you're getting traction.

530
00:25:33,640 --> 00:25:36,240
Speaker 7: You figure out how to edit videos on social media,

531
00:25:36,800 --> 00:25:39,800
Speaker 7: and you become you know, popping on social media. Now

532
00:25:39,840 --> 00:25:42,080
Speaker 7: the next level is to start to actually make money

533
00:25:42,119 --> 00:25:43,760
Speaker 7: from the podcast. Right, So I know you're a black

534
00:25:43,760 --> 00:25:46,080
Speaker 7: effect now, But when you start to figure that out

535
00:25:46,119 --> 00:25:50,040
Speaker 7: as far as like ads and like like, you know,

536
00:25:50,080 --> 00:25:52,240
Speaker 7: cause a lot of people have successful shows, but they

537
00:25:52,320 --> 00:25:54,760
Speaker 7: still haven't they don't know how to make money from it.

538
00:25:54,960 --> 00:25:56,639
Speaker 6: R Right, That's that's the part that they don't tell

539
00:25:56,640 --> 00:25:57,240
Speaker 6: you about either.

540
00:25:57,400 --> 00:26:00,400
Speaker 5: Right, nobody's gonna tell you that it's about packaging. This

541
00:26:00,440 --> 00:26:02,760
Speaker 5: is why you see me scream from the top of

542
00:26:02,800 --> 00:26:05,000
Speaker 5: the mountain and some of the most powerful people in

543
00:26:05,040 --> 00:26:08,640
Speaker 5: this space ain't doing business. Is because I can look

544
00:26:08,680 --> 00:26:11,639
Speaker 5: at it and see there's no business surrounding a lot

545
00:26:11,720 --> 00:26:14,280
Speaker 5: of these streams, a lot of these things that we're seeing.

546
00:26:14,640 --> 00:26:16,760
Speaker 5: The business that I know to be in this space,

547
00:26:16,800 --> 00:26:20,240
Speaker 5: how you execute business, how you do ads. There's only

548
00:26:20,320 --> 00:26:23,120
Speaker 5: a certain amount of business even available in this space.

549
00:26:23,160 --> 00:26:26,040
Speaker 6: That's effect. You gotta be creative and think outside.

550
00:26:25,760 --> 00:26:28,320
Speaker 5: The right, right, And so when I see it, I'm saying, Yo,

551
00:26:28,960 --> 00:26:33,240
Speaker 5: we have confused noise with business, attention with business. We

552
00:26:33,280 --> 00:26:37,280
Speaker 5: have confused these two. And so I'm executing business from

553
00:26:37,440 --> 00:26:40,399
Speaker 5: day one, and so all of my partnerships respect that

554
00:26:40,760 --> 00:26:42,920
Speaker 5: a lot of people meet the audience before they meet

555
00:26:42,920 --> 00:26:43,560
Speaker 5: the business.

556
00:26:43,920 --> 00:26:44,720
Speaker 10: You see what I'm saying.

557
00:26:44,840 --> 00:26:48,000
Speaker 5: That ain't how I done. I watched the business first

558
00:26:48,200 --> 00:26:50,280
Speaker 5: when I took off. That's why I was speaking from

559
00:26:50,359 --> 00:26:53,159
Speaker 5: the perspective of knowing the business. Hey, I think that

560
00:26:53,280 --> 00:26:56,320
Speaker 5: deal is over. They moving funny. Certain things were said.

561
00:26:56,359 --> 00:26:59,560
Speaker 5: I think if you use context clues, they don't. Spotify

562
00:26:59,600 --> 00:27:02,639
Speaker 5: doesn't do is If that doesn't happen, Apple doesn't make.

563
00:27:02,520 --> 00:27:03,680
Speaker 3: That move it right.

564
00:27:03,720 --> 00:27:06,520
Speaker 5: It's the business that I'm seeing happening in the market.

565
00:27:06,640 --> 00:27:10,240
Speaker 5: The same way with the stock market. You see certain things. Oh,

566
00:27:10,760 --> 00:27:12,960
Speaker 5: they about to pass this law, that stock is going

567
00:27:13,040 --> 00:27:15,359
Speaker 5: to be affected by that. They about to get funded

568
00:27:15,400 --> 00:27:17,800
Speaker 5: for this grant or this funded that stock will be

569
00:27:17,840 --> 00:27:20,879
Speaker 5: I'm watching the game, and so I think that if

570
00:27:20,960 --> 00:27:22,679
Speaker 5: I never done that, I wouldn't have made it this

571
00:27:23,280 --> 00:27:25,280
Speaker 5: as far as I did. You know what I mean

572
00:27:25,359 --> 00:27:27,640
Speaker 5: the monologue piece of it. I want a master because

573
00:27:27,640 --> 00:27:31,000
Speaker 5: I think I have something. Now I think I have something.

574
00:27:31,040 --> 00:27:32,440
Speaker 5: I can really horn this stuff.

575
00:27:32,520 --> 00:27:35,760
Speaker 7: No, your monologues are excellent, and like I said, I

576
00:27:35,800 --> 00:27:39,800
Speaker 7: do monologues, so I appreciate the monologue, but your monologues.

577
00:27:39,840 --> 00:27:42,679
Speaker 7: I do monolagues like once every other week. You do

578
00:27:42,760 --> 00:27:45,760
Speaker 7: minolaut all the time, all the time, so it's harder

579
00:27:46,240 --> 00:27:50,119
Speaker 7: to like even like Mike a partner, mikeys like you

580
00:27:50,119 --> 00:27:51,560
Speaker 7: should do like a bunch of mine.

581
00:27:51,640 --> 00:27:53,000
Speaker 6: I told me, I gotta be inspired.

582
00:27:53,480 --> 00:27:56,639
Speaker 7: I can't just come and just do sixty monolagues for

583
00:27:56,680 --> 00:27:59,480
Speaker 7: one minute like it's actually art, Like I have to

584
00:27:59,520 --> 00:28:03,240
Speaker 7: be I said, it's it's not easy to do.

585
00:28:03,440 --> 00:28:06,679
Speaker 5: Yeah, no, because you got to pull from something. And

586
00:28:06,760 --> 00:28:10,320
Speaker 5: I think here's the thing. Also, that that scares me,

587
00:28:10,560 --> 00:28:12,920
Speaker 5: or not even scares me that I'm prepared for that

588
00:28:12,960 --> 00:28:15,760
Speaker 5: I or that I see that I that I'm watching,

589
00:28:15,920 --> 00:28:19,320
Speaker 5: is that because I haven't. Some people look at what

590
00:28:19,400 --> 00:28:23,240
Speaker 5: I do and say, Yo, you able to freestyle that ship.

591
00:28:23,400 --> 00:28:26,800
Speaker 5: That's some of the best shit I've ever seen. I say,

592
00:28:27,400 --> 00:28:29,760
Speaker 5: if I don't figure out how to structure that ship,

593
00:28:30,119 --> 00:28:33,760
Speaker 5: it may disappear. Because anything you don't know how to

594
00:28:33,840 --> 00:28:36,560
Speaker 5: do right, You need to know how to make that

595
00:28:36,720 --> 00:28:40,160
Speaker 5: chicken that way, just in case you never know when

596
00:28:40,160 --> 00:28:41,480
Speaker 5: you wake up the boar said, Man.

597
00:28:41,400 --> 00:28:42,400
Speaker 9: I can't got it.

598
00:28:42,800 --> 00:28:47,239
Speaker 5: I can't catch it. And I'm talking bro, because like

599
00:28:47,280 --> 00:28:50,880
Speaker 5: you say, it's the inspired piece, and I'm moving so fast,

600
00:28:51,240 --> 00:28:53,760
Speaker 5: I ain't even been able to celebrate certain things like

601
00:28:53,840 --> 00:28:55,920
Speaker 5: I ain't even certain people. Man if they went as

602
00:28:55,920 --> 00:29:00,120
Speaker 5: far as out undone that quick, they having parties and

603
00:29:00,240 --> 00:29:01,480
Speaker 5: we head down hustling.

604
00:29:02,960 --> 00:29:06,120
Speaker 4: Let's talk about the piece that especially when people come

605
00:29:06,160 --> 00:29:09,360
Speaker 4: into the space, the money. They think that there's tons

606
00:29:09,360 --> 00:29:11,520
Speaker 4: of money to be made here. They don't understand how

607
00:29:11,560 --> 00:29:17,160
Speaker 4: it works. They gotta understand CPMs RPMs, yes, choosing brands

608
00:29:17,200 --> 00:29:19,480
Speaker 4: to work with, choosing which brands not to work with,

609
00:29:20,320 --> 00:29:23,520
Speaker 4: sometimes turning down money because it just doesn't fit with

610
00:29:23,560 --> 00:29:25,960
Speaker 4: your brand. And the other part is from the add

611
00:29:26,000 --> 00:29:28,800
Speaker 4: agency when you get paid, because I feel like in

612
00:29:28,800 --> 00:29:31,080
Speaker 4: this space people don't understand. They think like somebody says, oh,

613
00:29:31,080 --> 00:29:33,360
Speaker 4: they're gonna give you ten thousand dollars and you're gonna

614
00:29:33,360 --> 00:29:36,400
Speaker 4: get that Monday. No, it's like net ninety or maybe

615
00:29:36,600 --> 00:29:38,920
Speaker 4: one to twenty and even after that. Yeah, so it

616
00:29:39,280 --> 00:29:41,200
Speaker 4: gets to a space where you might forget that you

617
00:29:41,240 --> 00:29:42,960
Speaker 4: did the ad four months ago. So talk about that

618
00:29:43,000 --> 00:29:45,200
Speaker 4: and learning that process. Also, let me go back to

619
00:29:45,240 --> 00:29:45,840
Speaker 4: what you asked.

620
00:29:47,120 --> 00:29:50,080
Speaker 5: If I didn't have enough money, I wouldn't have made it,

621
00:29:50,440 --> 00:29:53,400
Speaker 5: because again, you don't bump into the money by coincidence,

622
00:29:53,440 --> 00:29:56,320
Speaker 5: and ain't nobody telling you you literally got a call

623
00:29:56,360 --> 00:29:59,200
Speaker 5: about how to fuck do I make money from this audience?

624
00:30:00,000 --> 00:30:02,400
Speaker 5: That's why so many people got audiences that don't make

625
00:30:02,480 --> 00:30:06,080
Speaker 5: money from it. But for me, I tach brands to mine, right,

626
00:30:06,760 --> 00:30:10,200
Speaker 5: we speak about it, these ad things d CPMs. Right now,

627
00:30:10,240 --> 00:30:12,680
Speaker 5: I got a big deal on the table now for

628
00:30:13,480 --> 00:30:15,880
Speaker 5: a couple of gambling companies that won't end. And it's like,

629
00:30:15,920 --> 00:30:17,760
Speaker 5: I'm trying to comb through how that works. Don't know

630
00:30:17,800 --> 00:30:20,240
Speaker 5: if y'all interested in that or if y'all ever done that,

631
00:30:20,760 --> 00:30:24,960
Speaker 5: but yeah, no, somebody give you a check man. You

632
00:30:25,000 --> 00:30:27,400
Speaker 5: know I was always like that when I first came in,

633
00:30:27,520 --> 00:30:28,600
Speaker 5: even with revolts like.

634
00:30:28,640 --> 00:30:30,000
Speaker 10: Yo, what that money?

635
00:30:30,560 --> 00:30:32,320
Speaker 5: You know that money? I was saying, like, we agreed

636
00:30:32,360 --> 00:30:34,360
Speaker 5: to a number. What's going on with that number? Well

637
00:30:34,360 --> 00:30:38,920
Speaker 5: agreed to? I don't see that number like that now, Like, nah, bro,

638
00:30:39,080 --> 00:30:40,560
Speaker 5: gotta go through certain channels.

639
00:30:40,640 --> 00:30:42,880
Speaker 10: Even with our heart, it's certain channels.

640
00:30:42,480 --> 00:30:45,080
Speaker 5: That things got to go through. But as far as

641
00:30:45,160 --> 00:30:47,920
Speaker 5: ads man, you gotta have audience first.

642
00:30:48,200 --> 00:30:49,560
Speaker 10: Some people, you.

643
00:30:49,600 --> 00:30:52,920
Speaker 5: Gotta have audience, or you gotta have faith in the agency,

644
00:30:53,000 --> 00:30:55,760
Speaker 5: somebody at that that handles the agg gotta believe that

645
00:30:55,840 --> 00:30:58,200
Speaker 5: this is gonna do numbers anyway. And that's the built

646
00:30:58,240 --> 00:31:01,640
Speaker 5: in fan base. I always talk about that people like

647
00:31:01,800 --> 00:31:03,880
Speaker 5: us had to come in and carve out a space

648
00:31:03,920 --> 00:31:06,480
Speaker 5: without that built in fan base from rap. We didn't

649
00:31:06,520 --> 00:31:10,760
Speaker 5: drag anything over from rap, drag anything over from the NBA, NFL.

650
00:31:10,840 --> 00:31:13,640
Speaker 5: We stood up when nobody knew that face and said,

651
00:31:13,680 --> 00:31:14,000
Speaker 5: if I.

652
00:31:13,960 --> 00:31:16,680
Speaker 3: Don't be influential, marketable and.

653
00:31:16,680 --> 00:31:19,360
Speaker 5: Truthful, it don't do what it supposed to do, you

654
00:31:19,440 --> 00:31:21,000
Speaker 5: know what I mean. And we had to call that out.

655
00:31:21,040 --> 00:31:24,480
Speaker 5: I think that's some people need to really appreciate.

656
00:31:24,120 --> 00:31:26,080
Speaker 6: That's not yet. It's not a lot of people in

657
00:31:26,120 --> 00:31:27,440
Speaker 6: the space that have.

658
00:31:27,680 --> 00:31:30,680
Speaker 7: If you look at the top successful shows that Black shows,

659
00:31:32,360 --> 00:31:35,080
Speaker 7: Gilly was a rapper, Joe Buden was a rapper, Cam

660
00:31:35,120 --> 00:31:38,160
Speaker 7: and Math was a rapper. All of the sports shows

661
00:31:38,200 --> 00:31:42,880
Speaker 7: those guys played in the NFL.

662
00:31:41,480 --> 00:31:45,160
Speaker 5: All the smoke, NBA, Drank Champs Nor he was a rapper.

663
00:31:46,880 --> 00:31:49,360
Speaker 5: And then also, here's another thing on top of that,

664
00:31:50,560 --> 00:31:53,240
Speaker 5: we didn't even come in at an opportune time. Right.

665
00:31:53,400 --> 00:31:57,000
Speaker 5: Let's say we came in when the internet first popped off,

666
00:31:57,040 --> 00:31:58,920
Speaker 5: and we got the audience familiar with yo.

667
00:31:59,000 --> 00:32:03,320
Speaker 10: That's the people that talk about that it was crowded

668
00:32:03,320 --> 00:32:03,800
Speaker 10: in the pain.

669
00:32:03,920 --> 00:32:07,600
Speaker 5: I come in and dunked on need boys. It was

670
00:32:07,720 --> 00:32:10,400
Speaker 5: crowded in the paint home boy. I went and posted

671
00:32:10,520 --> 00:32:13,320
Speaker 5: off on the E four and man, just get the ball.

672
00:32:13,600 --> 00:32:16,080
Speaker 5: Here they telling about it. They say, three dudes, get

673
00:32:16,120 --> 00:32:18,760
Speaker 5: the ball that I got these boards, you know. And

674
00:32:18,880 --> 00:32:22,040
Speaker 5: that's the thing I think. That's the thing I think

675
00:32:22,280 --> 00:32:24,960
Speaker 5: people don't get, is that that's the same thing y'all did.

676
00:32:25,440 --> 00:32:28,880
Speaker 5: Nobody came with nobody knowing us to say.

677
00:32:28,880 --> 00:32:30,920
Speaker 4: And a whole different industry that they didn't think would

678
00:32:30,960 --> 00:32:32,480
Speaker 4: be possible for our community.

679
00:32:32,520 --> 00:32:35,040
Speaker 7: Well, let's let's talk about Let's talk about some podcasts,

680
00:32:35,120 --> 00:32:40,360
Speaker 7: yeah stuff, shall we? So I said this before, and

681
00:32:41,440 --> 00:32:45,120
Speaker 7: I agree with it, that there's not enough communication between

682
00:32:45,360 --> 00:32:48,120
Speaker 7: podcasters in the space, especially black podcasts. That's only people

683
00:32:48,120 --> 00:32:49,480
Speaker 7: I don't make know too many white podcasts, So I

684
00:32:49,520 --> 00:32:53,400
Speaker 7: can't speak on it, but this is hindering the growth

685
00:32:53,560 --> 00:32:56,040
Speaker 7: of podcasters. It might be small clicks, like if you

686
00:32:56,080 --> 00:32:58,080
Speaker 7: know someone, if you're a rapper and your rapper frame

687
00:32:58,120 --> 00:33:00,560
Speaker 7: comes in and you're gonaive them some information, but average kid

688
00:33:00,560 --> 00:33:03,760
Speaker 7: off the street has not provided that information. Why is

689
00:33:03,800 --> 00:33:07,640
Speaker 7: there a lack of communication amongst podcasters?

690
00:33:07,720 --> 00:33:09,720
Speaker 6: And it seems to.

691
00:33:09,720 --> 00:33:13,240
Speaker 7: Be a lot of friction a lot of times between podcasts.

692
00:33:13,320 --> 00:33:13,920
Speaker 6: Why is that?

693
00:33:14,400 --> 00:33:19,280
Speaker 5: For me? I think half of it and there's array

694
00:33:19,320 --> 00:33:22,040
Speaker 5: of things. Why this is the case? Half of it

695
00:33:22,080 --> 00:33:26,000
Speaker 5: is the same reason we celebrate some of these guys

696
00:33:26,000 --> 00:33:28,479
Speaker 5: that drive their audiences over. Some of these guys were

697
00:33:28,520 --> 00:33:32,480
Speaker 5: starving artists, right, and so when you when you are

698
00:33:32,720 --> 00:33:41,479
Speaker 5: someone who nah, it's I'm saying, listen, this is what

699
00:33:41,520 --> 00:33:43,760
Speaker 5: I'm saying, and and and then I'm gonna get to

700
00:33:43,760 --> 00:33:46,520
Speaker 5: the other layers of it. But I do believe that

701
00:33:47,720 --> 00:33:51,240
Speaker 5: when you get money, you get peaceful, and it takes time. Though,

702
00:33:51,440 --> 00:33:53,200
Speaker 5: I think that a lot of this culture has been

703
00:33:53,320 --> 00:33:56,600
Speaker 5: damaged from the rap game. They come in from a

704
00:33:56,600 --> 00:33:59,720
Speaker 5: lot of that residue from the rap shit the rap

705
00:34:00,160 --> 00:34:02,840
Speaker 5: is and it's the whole hole of that rigam on role.

706
00:34:04,600 --> 00:34:04,959
Speaker 3: Yeah.

707
00:34:05,000 --> 00:34:08,000
Speaker 5: Yeah, they come with that into this space and they've

708
00:34:08,000 --> 00:34:12,360
Speaker 5: in infiltraded from a from a psychological perspective, but I

709
00:34:12,400 --> 00:34:14,480
Speaker 5: think it's I think it's space for them, right I'm

710
00:34:14,520 --> 00:34:17,160
Speaker 5: not saying that that it's not space, but I believe

711
00:34:17,200 --> 00:34:19,759
Speaker 5: when in this game that people really don't want to

712
00:34:19,800 --> 00:34:21,799
Speaker 5: see other people win. That's why you see me get

713
00:34:22,200 --> 00:34:24,319
Speaker 5: That's why you see me say certain things because I

714
00:34:24,320 --> 00:34:27,799
Speaker 5: don't need the relationships. But I promise you, man, if

715
00:34:27,840 --> 00:34:31,200
Speaker 5: these guys wanted, I big up Charlemagne, I big o'guallo.

716
00:34:31,719 --> 00:34:32,400
Speaker 5: They've helped me.

717
00:34:33,080 --> 00:34:35,920
Speaker 10: QCP coach K live baby.

718
00:34:36,040 --> 00:34:38,120
Speaker 5: These are guys that help me. But here's the thing

719
00:34:38,239 --> 00:34:41,520
Speaker 5: I'm noticing. As I go up, some of the information

720
00:34:42,280 --> 00:34:47,520
Speaker 5: becomes useless. See, you need new information for new levels,

721
00:34:47,560 --> 00:34:50,160
Speaker 5: and everybody know when they got the new levels that

722
00:34:50,200 --> 00:34:53,400
Speaker 5: they needed new information. You know, I don't let me

723
00:34:53,440 --> 00:34:56,160
Speaker 5: tell people. Nobody's telling you at the next level. So

724
00:34:56,200 --> 00:34:58,640
Speaker 5: I'll give you to this level. But as I said,

725
00:34:58,680 --> 00:35:00,600
Speaker 5: you don't have to figure this out yourself or it's

726
00:35:00,680 --> 00:35:02,520
Speaker 5: not I maybe don't have the time. I don't know

727
00:35:02,560 --> 00:35:04,279
Speaker 5: what it is. I don't even know if they know.

728
00:35:04,400 --> 00:35:07,600
Speaker 5: But I'm recognizing that. Okay, some of the game that

729
00:35:07,640 --> 00:35:11,640
Speaker 5: I'm operating with is outdated for my position.

730
00:35:13,040 --> 00:35:13,799
Speaker 3: Right again, I.

731
00:35:13,840 --> 00:35:17,319
Speaker 5: Just told y'all, you come from being in the super Bowl.

732
00:35:17,600 --> 00:35:20,120
Speaker 5: You come from watching the Super Bowl to now being

733
00:35:20,200 --> 00:35:22,520
Speaker 5: in the Super Bowl. So a lot of the game

734
00:35:22,600 --> 00:35:25,440
Speaker 5: I got was on the other side of the podcast

735
00:35:25,560 --> 00:35:27,239
Speaker 5: being what it is, you know what I'm saying. So

736
00:35:27,280 --> 00:35:30,360
Speaker 5: now I need updated game. The new game I need

737
00:35:30,400 --> 00:35:34,520
Speaker 5: is the ad game, the live show game, the guest game,

738
00:35:34,880 --> 00:35:37,320
Speaker 5: how to get booking the guests because some people get people.

739
00:35:37,400 --> 00:35:40,239
Speaker 5: I'm saying, Lord Jesus, I got a podcast hit my

740
00:35:40,880 --> 00:35:43,440
Speaker 5: I need some of that access to some of these guys.

741
00:35:43,520 --> 00:35:44,880
Speaker 3: But I don't call nobody.

742
00:35:45,120 --> 00:35:46,240
Speaker 5: I don't take it personal.

743
00:35:46,800 --> 00:35:47,439
Speaker 10: You know what I'm saying.

744
00:35:47,520 --> 00:35:49,760
Speaker 5: I know if I reach in my phone in call Wallow,

745
00:35:49,840 --> 00:35:53,440
Speaker 5: calls Charlamagne, can they gonna? They'll try. But at the

746
00:35:53,560 --> 00:35:56,840
Speaker 5: end of the day, I think we do have to

747
00:35:56,880 --> 00:36:00,160
Speaker 5: come together just a little bit more. But you know,

748
00:36:00,280 --> 00:36:03,600
Speaker 5: I'm a general, so I deal with everybody that's on

749
00:36:03,760 --> 00:36:06,640
Speaker 5: business and I deal with him in the right way.

750
00:36:06,680 --> 00:36:07,120
Speaker 5: I don't know.

751
00:36:07,160 --> 00:36:08,160
Speaker 9: You tell me what you think.

752
00:36:08,239 --> 00:36:09,399
Speaker 5: Let's let's ask that out.

753
00:36:09,440 --> 00:36:10,479
Speaker 6: What y'all think as.

754
00:36:10,440 --> 00:36:13,000
Speaker 7: Far as information, I feel like you get to a

755
00:36:13,040 --> 00:36:16,319
Speaker 7: point where people are people are happy for you until

756
00:36:16,360 --> 00:36:18,759
Speaker 7: you become a threat to them, Like you know what

757
00:36:18,800 --> 00:36:20,520
Speaker 7: I'm saying. It's like and that's just human nature. I

758
00:36:20,520 --> 00:36:22,279
Speaker 7: feel like people want to help. People always want to

759
00:36:22,320 --> 00:36:26,080
Speaker 7: root for the underdog. Nobody, nobody likes the champion, like

760
00:36:26,960 --> 00:36:29,040
Speaker 7: people like people like Floyd when he was going to

761
00:36:29,120 --> 00:36:31,440
Speaker 7: come up once he became money Mayweather.

762
00:36:31,640 --> 00:36:34,279
Speaker 5: Now it's it's a threat, and so what is the

763
00:36:34,360 --> 00:36:36,160
Speaker 5: help genuine if it comes that way?

764
00:36:36,600 --> 00:36:41,480
Speaker 4: Because if it comes initially, we just don't trust each other,

765
00:36:42,239 --> 00:36:43,920
Speaker 4: straight up, what it is that we don't trust each other,

766
00:36:43,960 --> 00:36:44,560
Speaker 4: That's what it is.

767
00:36:44,600 --> 00:36:45,960
Speaker 9: And we don't we're not vulnerable.

768
00:36:46,320 --> 00:36:49,439
Speaker 5: And then it be slicks things said. See here's another thing.

769
00:36:50,040 --> 00:36:56,920
Speaker 5: You got people playing doctor evil. Right, so there's again

770
00:36:56,960 --> 00:36:59,640
Speaker 5: there's little bombs being placed in ship. Right, So I

771
00:36:59,760 --> 00:37:02,440
Speaker 5: might early leisure right here, and I might do some

772
00:37:02,480 --> 00:37:05,040
Speaker 5: shit that ain't cool with some people that are your

773
00:37:05,120 --> 00:37:07,719
Speaker 5: leisure cool with and then it looked.

774
00:37:07,400 --> 00:37:11,040
Speaker 3: Funny, right, It is like, damn, how you let that happen?

775
00:37:11,120 --> 00:37:14,360
Speaker 5: Like even with and I'll say this, even with Ish,

776
00:37:14,440 --> 00:37:17,960
Speaker 5: that's my guy me and it's had a relationship when

777
00:37:18,160 --> 00:37:20,280
Speaker 5: when my name come up in a certain time, I'm.

778
00:37:20,120 --> 00:37:21,880
Speaker 9: Saying, damn, it's awkward.

779
00:37:22,280 --> 00:37:24,399
Speaker 5: It's awkward as a motherfucker man.

780
00:37:25,320 --> 00:37:26,520
Speaker 3: And I don't feel like.

781
00:37:28,239 --> 00:37:30,520
Speaker 5: For me, right, I'm a certain kind of guy. Man,

782
00:37:30,600 --> 00:37:33,560
Speaker 5: So it's like your name come up. You seen it

783
00:37:33,600 --> 00:37:36,160
Speaker 5: when we was backstage and investments, certain things will say.

784
00:37:36,200 --> 00:37:38,080
Speaker 5: I'm like, Yo, that shit ain't proper, man, that shit

785
00:37:38,120 --> 00:37:40,560
Speaker 5: ain't cool. That's how I am as an individual. Not

786
00:37:40,880 --> 00:37:43,480
Speaker 5: that I'm tough, rough or nothing, but I just feel

787
00:37:43,480 --> 00:37:47,280
Speaker 5: a certain way when people mishandle things and you bad

788
00:37:47,360 --> 00:37:49,719
Speaker 5: witness or you even know anything about it, and you

789
00:37:49,760 --> 00:37:52,160
Speaker 5: don't say nothing. But podcasting, like you said, it's turning

790
00:37:52,160 --> 00:37:53,160
Speaker 5: into rappers.

791
00:37:53,200 --> 00:37:56,439
Speaker 4: But imagine in rap like we always made this point

792
00:37:56,800 --> 00:37:59,399
Speaker 4: in sports and athletics, even in entertainment to a certain

793
00:37:59,520 --> 00:38:02,239
Speaker 4: sent when somebody signs a deal, you know what they're

794
00:38:02,239 --> 00:38:02,680
Speaker 4: signing for.

795
00:38:02,840 --> 00:38:06,719
Speaker 9: You can see it. In this space. It's a guessing game.

796
00:38:07,320 --> 00:38:08,719
Speaker 4: And when we don't trust each other and we're not

797
00:38:08,800 --> 00:38:11,240
Speaker 4: vulnerable enough to share, it doesn't help anybody.

798
00:38:11,239 --> 00:38:12,560
Speaker 5: It's lies going around.

799
00:38:12,600 --> 00:38:16,920
Speaker 9: Of course, Well nobody I signed for twenty million or

800
00:38:17,360 --> 00:38:17,960
Speaker 9: for ten million.

801
00:38:18,680 --> 00:38:20,880
Speaker 4: Well talk about how you structured this deal, because I

802
00:38:20,920 --> 00:38:23,120
Speaker 4: might be coming up to the plate or the other

803
00:38:23,200 --> 00:38:25,560
Speaker 4: end of the spectrum is that person who's just getting

804
00:38:25,560 --> 00:38:27,600
Speaker 4: into the space, who's the spectator now trying to get

805
00:38:27,600 --> 00:38:29,799
Speaker 4: on the playing field. They're taking a deal for one

806
00:38:29,840 --> 00:38:32,320
Speaker 4: hundred thousand, they're taking a jail for two hundred thousand,

807
00:38:32,480 --> 00:38:34,239
Speaker 4: and so now the machine is I can sign ten

808
00:38:34,280 --> 00:38:34,840
Speaker 4: of those.

809
00:38:34,680 --> 00:38:36,040
Speaker 9: Instead of instead of having one of you.

810
00:38:36,160 --> 00:38:39,279
Speaker 5: Right, right, So if we share the information, it's been

811
00:38:39,280 --> 00:38:41,400
Speaker 5: funny about what do you let's talk about what we

812
00:38:41,480 --> 00:38:44,319
Speaker 5: think a twenty million dollar deal looks, like, how do

813
00:38:44,360 --> 00:38:45,000
Speaker 5: we structure that?

814
00:38:45,160 --> 00:38:47,000
Speaker 7: So the thing about it is, and I feel like

815
00:38:47,760 --> 00:38:50,360
Speaker 7: it's interesting because we've never heard anybody have a breakdown

816
00:38:50,400 --> 00:38:52,840
Speaker 7: the deal before, right actly, But we know I'll just

817
00:38:52,840 --> 00:38:54,359
Speaker 7: give some general term that people might.

818
00:38:54,280 --> 00:38:57,360
Speaker 6: Not be aware of. So there's like guarantees.

819
00:38:57,640 --> 00:39:00,840
Speaker 7: Minimum guarantees is a term that all posts, all podcasts

820
00:39:00,920 --> 00:39:02,960
Speaker 7: should at to very least be aware of, right, And

821
00:39:03,000 --> 00:39:05,880
Speaker 7: that's to say, okay, like this is the minimum amount

822
00:39:05,920 --> 00:39:07,480
Speaker 7: of money that this is the amount of money that

823
00:39:07,480 --> 00:39:08,560
Speaker 7: you're definitely gonna get paid.

824
00:39:08,800 --> 00:39:08,960
Speaker 6: Right.

825
00:39:09,000 --> 00:39:12,480
Speaker 7: So if it's like if you sign and if you

826
00:39:12,560 --> 00:39:15,280
Speaker 7: sell no ads at all and you show just tanks

827
00:39:15,320 --> 00:39:15,600
Speaker 7: for some.

828
00:39:15,560 --> 00:39:18,359
Speaker 6: Reason, you're gonna get your million dollars a year regardless.

829
00:39:18,960 --> 00:39:22,319
Speaker 7: You can earn up to two point five million if

830
00:39:22,320 --> 00:39:25,520
Speaker 7: you hit these metrics. So if your show does two million,

831
00:39:25,560 --> 00:39:28,200
Speaker 7: downloads a month, and you do X, Y and Z,

832
00:39:28,320 --> 00:39:32,040
Speaker 7: and you put three episodes out a week. Now that's

833
00:39:32,040 --> 00:39:34,200
Speaker 7: gonna help your numbers. And now you can actually earn

834
00:39:34,320 --> 00:39:37,560
Speaker 7: up to this amount. Now, what I think is going

835
00:39:37,600 --> 00:39:41,680
Speaker 7: on is because I don't have personal information on this,

836
00:39:41,760 --> 00:39:44,200
Speaker 7: but I have a strong suspicion that there are three

837
00:39:44,280 --> 00:39:45,480
Speaker 7: sixty deals being offered.

838
00:39:46,320 --> 00:39:48,760
Speaker 5: Think they eat off any content that's being made.

839
00:39:48,640 --> 00:39:49,200
Speaker 6: Or your merch.

840
00:39:49,320 --> 00:39:52,879
Speaker 7: I need, I need a march too, I need to tour,

841
00:39:53,760 --> 00:39:58,920
Speaker 7: I need. This just depends, right, So I just feel like, you.

842
00:39:58,880 --> 00:40:01,960
Speaker 5: Know, five million dollars merch everything all in, is that

843
00:40:02,000 --> 00:40:02,520
Speaker 5: a bad deal?

844
00:40:02,719 --> 00:40:03,960
Speaker 9: It depends on who the show is.

845
00:40:04,239 --> 00:40:06,040
Speaker 5: So if you're doing ten million, is that a bad

846
00:40:06,080 --> 00:40:08,399
Speaker 5: deal for any show? It depends on who to show?

847
00:40:08,440 --> 00:40:09,080
Speaker 5: Let's give a top.

848
00:40:09,960 --> 00:40:11,520
Speaker 9: Here's why I say it depends on the show.

849
00:40:11,600 --> 00:40:11,839
Speaker 6: Right.

850
00:40:12,120 --> 00:40:15,400
Speaker 4: If somebody is doing ten million, let's say twenty million

851
00:40:15,440 --> 00:40:17,880
Speaker 4: listens a month, right, and you signed that five million

852
00:40:18,239 --> 00:40:21,640
Speaker 4: minimum guarantee and that might be over two years, Let's

853
00:40:21,640 --> 00:40:23,640
Speaker 4: say it just for one. If you look at who

854
00:40:23,640 --> 00:40:26,120
Speaker 4: they're selling it the ads too, they're not selling it

855
00:40:26,160 --> 00:40:29,040
Speaker 4: to the pizza shop on the corner, right, They're selling

856
00:40:29,080 --> 00:40:33,279
Speaker 4: it to Fortune five hundred big time, right, And so

857
00:40:33,560 --> 00:40:35,719
Speaker 4: if you look at it, if you break down and

858
00:40:36,160 --> 00:40:38,319
Speaker 4: we're shot saying, if you put out three episodes a month,

859
00:40:38,719 --> 00:40:40,839
Speaker 4: you know how this structured week a week?

860
00:40:40,840 --> 00:40:41,360
Speaker 9: I'm sorry.

861
00:40:41,560 --> 00:40:43,239
Speaker 4: When they look at it, they're saying, all right, well,

862
00:40:43,239 --> 00:40:45,920
Speaker 4: how many ads can we place per episode? Let's look

863
00:40:45,960 --> 00:40:49,359
Speaker 4: at the ninety sixty minute clip or your episode. They're

864
00:40:49,400 --> 00:40:52,279
Speaker 4: gonna put eight ads on it. Right, So you do

865
00:40:52,360 --> 00:40:55,520
Speaker 4: that three times a week, that's twenty four ads. You

866
00:40:55,600 --> 00:40:58,719
Speaker 4: do that every month, that's ninety six. You do that

867
00:40:58,800 --> 00:41:00,440
Speaker 4: for a year, you're doing over a thousand and spots.

868
00:41:00,480 --> 00:41:02,959
Speaker 4: Now you take the five million, and you're like, wait,

869
00:41:03,000 --> 00:41:05,600
Speaker 4: hold on, how much they really sew them for? Because

870
00:41:05,640 --> 00:41:08,359
Speaker 4: I can go directly to corporate. Let's say, let's use

871
00:41:08,400 --> 00:41:10,799
Speaker 4: Coca Cola in Atlanta, and Coca Cola say, you guys

872
00:41:10,800 --> 00:41:14,600
Speaker 4: are doing ten men a month, we'll give you fifty

873
00:41:14,600 --> 00:41:15,560
Speaker 4: thousand an episode.

874
00:41:15,719 --> 00:41:16,480
Speaker 5: Will they do that?

875
00:41:16,520 --> 00:41:18,560
Speaker 6: Well? The hard the hardest thing to do now, now

876
00:41:18,600 --> 00:41:20,120
Speaker 6: is it a good deal. The hardest thing to do

877
00:41:20,200 --> 00:41:21,200
Speaker 6: is get because hold, let me.

878
00:41:21,200 --> 00:41:24,319
Speaker 5: Just finish it, because that's just one right, that's just coke.

879
00:41:24,520 --> 00:41:26,600
Speaker 9: Right. But what if I go to the chase and

880
00:41:26,640 --> 00:41:28,680
Speaker 9: they tell me fifty, right, so now you're making it.

881
00:41:28,840 --> 00:41:30,480
Speaker 5: Yeah, you see what I'm saying, and I do that,

882
00:41:30,560 --> 00:41:36,799
Speaker 5: But do you think that's available? Having souted perhaps so.

883
00:41:38,040 --> 00:41:41,720
Speaker 7: In the term in terms for the yes, it probably

884
00:41:41,800 --> 00:41:43,279
Speaker 7: is a good deal because mos people aren't gonna make

885
00:41:43,280 --> 00:41:46,280
Speaker 7: five million dollars, right, So yes, that's probably is beneficial

886
00:41:46,280 --> 00:41:49,000
Speaker 7: for most people to sign an ideal like that just

887
00:41:49,000 --> 00:41:52,920
Speaker 7: from a pure financial stan right. The hardest thing to

888
00:41:53,000 --> 00:41:56,440
Speaker 7: do is to get close enough to be next to

889
00:41:56,520 --> 00:41:59,880
Speaker 7: that situation, to know what the budget is to have

890
00:42:00,120 --> 00:42:00,840
Speaker 7: that relationship.

891
00:42:01,440 --> 00:42:05,520
Speaker 5: What though I saw Wallow contract, I saw that.

892
00:42:05,960 --> 00:42:06,640
Speaker 9: Congrats to them.

893
00:42:07,160 --> 00:42:09,120
Speaker 5: I saw that now that I'm saying now that y'all

894
00:42:09,160 --> 00:42:12,680
Speaker 5: saying that we did reps next summit, but I didn't

895
00:42:12,680 --> 00:42:16,719
Speaker 5: see the contract. I saw the number, though, but I

896
00:42:16,719 --> 00:42:20,400
Speaker 5: didn't see the details in regards to because now that

897
00:42:20,440 --> 00:42:23,960
Speaker 5: you're saying that, I'm looking at I'm saying, damn, what

898
00:42:24,080 --> 00:42:25,719
Speaker 5: is the space offering for this?

899
00:42:25,800 --> 00:42:28,239
Speaker 7: And that's the thing, And that's the part, and that's

900
00:42:28,239 --> 00:42:30,440
Speaker 7: the part that it comes with maturity, right, And I

901
00:42:30,480 --> 00:42:33,800
Speaker 7: guess some people probably got mad when I said this before,

902
00:42:34,160 --> 00:42:36,120
Speaker 7: but it's not about an individual ego.

903
00:42:36,560 --> 00:42:39,239
Speaker 6: Everybody has to be more informed so we can all

904
00:42:39,280 --> 00:42:40,000
Speaker 6: make more money.

905
00:42:40,040 --> 00:42:44,120
Speaker 5: What information do we need? Here's so it's like anybody

906
00:42:44,120 --> 00:42:46,480
Speaker 5: in the space making money. You need white, black, and you.

907
00:42:46,480 --> 00:42:50,320
Speaker 6: Need information and relationships. So it's like X Y and

908
00:42:50,480 --> 00:42:50,920
Speaker 6: Z company.

909
00:42:51,000 --> 00:42:53,560
Speaker 5: But okay, let's talk about this before you go there.

910
00:42:54,360 --> 00:42:57,319
Speaker 5: Five million dollars of a year. Now, you talked about

911
00:42:57,360 --> 00:42:59,719
Speaker 5: the ad side of it, which I think this is

912
00:42:59,719 --> 00:43:02,279
Speaker 5: going to get good. You talked about the ads side

913
00:43:02,320 --> 00:43:04,160
Speaker 5: of it, which I think is a beautiful thing.

914
00:43:04,320 --> 00:43:04,520
Speaker 6: Right.

915
00:43:05,080 --> 00:43:09,560
Speaker 5: That is not necessarily relationship based. That's viewership based, but

916
00:43:09,600 --> 00:43:12,760
Speaker 5: it's also equality or value based. But hold on, here's

917
00:43:12,800 --> 00:43:16,000
Speaker 5: the key. What about on the other side is the

918
00:43:16,040 --> 00:43:18,759
Speaker 5: access to all of the guests. That's going to keep

919
00:43:18,800 --> 00:43:21,880
Speaker 5: that number there, because if you don't have the access

920
00:43:21,920 --> 00:43:24,879
Speaker 5: to those guests, then maybe that number drops down.

921
00:43:24,960 --> 00:43:25,319
Speaker 9: I'm glad.

922
00:43:26,719 --> 00:43:28,440
Speaker 7: Well, let me just say some question because this is

923
00:43:29,160 --> 00:43:31,640
Speaker 7: the first part. Is you said something you said that's

924
00:43:31,719 --> 00:43:34,160
Speaker 7: not relationship based. It actually is relationship based.

925
00:43:34,600 --> 00:43:38,960
Speaker 5: Because Coca Cola to to I think they hardcore numbers.

926
00:43:39,000 --> 00:43:39,879
Speaker 10: I think they'll see some.

927
00:43:39,880 --> 00:43:42,640
Speaker 3: Numbers and say, listen, radio.

928
00:43:42,600 --> 00:43:45,359
Speaker 7: I'm explaining to you. Watch relationship base. So you go

929
00:43:45,440 --> 00:43:50,360
Speaker 7: to X Y and Z company. Right, it's always a middleman, whether.

930
00:43:50,400 --> 00:43:53,640
Speaker 3: Of course not. I'm not saying, you know, it's a.

931
00:43:53,600 --> 00:43:59,720
Speaker 7: Podcast company or it's an advertising agency, right, And they say, okay,

932
00:44:00,160 --> 00:44:05,640
Speaker 7: will give you thirty thousand dollars an episode from Coca

933
00:44:05,640 --> 00:44:10,000
Speaker 7: Cola for fifty weeks, thinking that's that's good money, right,

934
00:44:10,000 --> 00:44:13,520
Speaker 7: and it is good money. Very rarely are you in

935
00:44:13,560 --> 00:44:15,960
Speaker 7: a position to do a deal directly with Coca.

936
00:44:15,800 --> 00:44:17,480
Speaker 10: Cola, that's what he's saying.

937
00:44:17,719 --> 00:44:18,960
Speaker 6: But that's relationships, right.

938
00:44:19,120 --> 00:44:22,640
Speaker 7: So now it's like that thirty thousand dollars an episode

939
00:44:22,680 --> 00:44:24,960
Speaker 7: could have potentially be one hundred thousand dollars.

940
00:44:24,920 --> 00:44:28,080
Speaker 5: Now without the access bo they got bricks in calling

941
00:44:28,120 --> 00:44:29,759
Speaker 5: for teen I can't get out there.

942
00:44:31,520 --> 00:44:34,560
Speaker 6: No, So you ever watched the movie below?

943
00:44:34,760 --> 00:44:40,040
Speaker 7: Yeah, so what what made Boston George different from every

944
00:44:40,040 --> 00:44:41,080
Speaker 7: other hustler?

945
00:44:41,120 --> 00:44:42,319
Speaker 6: That was he went and got it.

946
00:44:43,719 --> 00:44:46,520
Speaker 5: He had a relationship, but he got the Yeah, so

947
00:44:47,640 --> 00:44:48,719
Speaker 5: they don't get access to this.

948
00:44:50,480 --> 00:44:52,799
Speaker 3: Did you get access to the connect that twenty mins?

949
00:44:52,920 --> 00:44:56,120
Speaker 7: Ll tell you this is the part that even now

950
00:44:56,360 --> 00:44:58,319
Speaker 7: like this is the journey that we're on getting to

951
00:44:58,360 --> 00:45:00,719
Speaker 7: the connect. And we've been able to make some placeships

952
00:45:00,719 --> 00:45:04,319
Speaker 7: to get to the connect. But that's the part that

953
00:45:05,239 --> 00:45:07,719
Speaker 7: we still as a podcast space for black people. We're

954
00:45:07,760 --> 00:45:10,200
Speaker 7: still immature enough to not even fully appreciate that. We

955
00:45:10,200 --> 00:45:15,719
Speaker 7: don't even trying to get to the connect but don't.

956
00:45:16,280 --> 00:45:18,480
Speaker 4: But if you study the game, like you've watched. When

957
00:45:18,480 --> 00:45:20,480
Speaker 4: I talk to people and they say, well, what was

958
00:45:20,520 --> 00:45:21,600
Speaker 4: the structure? What made you do?

959
00:45:21,719 --> 00:45:25,759
Speaker 5: I'm like, I watched Bill Simmons sell his network. This

960
00:45:25,840 --> 00:45:26,719
Speaker 5: is the rewatch Bill.

961
00:45:26,840 --> 00:45:29,719
Speaker 4: Yeah, most people don't even know who Bill Simmons is.

962
00:45:30,960 --> 00:45:33,120
Speaker 4: Watched him build a network. We didn't even listen to

963
00:45:33,120 --> 00:45:35,160
Speaker 4: any shows, but we watched this get sold for two

964
00:45:35,239 --> 00:45:35,759
Speaker 4: hundred million.

965
00:45:35,880 --> 00:45:38,160
Speaker 5: Yes, right, didn't even touch us.

966
00:45:38,280 --> 00:45:39,319
Speaker 9: We didn't even think about it.

967
00:45:39,400 --> 00:45:39,840
Speaker 6: Nobody.

968
00:45:40,080 --> 00:45:41,160
Speaker 9: This guy is a colony.

969
00:45:41,160 --> 00:45:43,319
Speaker 4: He's one of the best comments in the history right

970
00:45:43,400 --> 00:45:44,640
Speaker 4: wrote for the Boston Globe.

971
00:45:45,480 --> 00:45:48,560
Speaker 9: But he created something. You had the value, but he

972
00:45:48,640 --> 00:45:49,280
Speaker 9: had to connect.

973
00:45:49,640 --> 00:45:52,120
Speaker 4: Now the other part that you said, the other part

974
00:45:52,160 --> 00:45:56,560
Speaker 4: that you said, well that they give you access to guests,

975
00:45:57,160 --> 00:45:59,640
Speaker 4: but you know and we know that when you go there,

976
00:45:59,680 --> 00:46:01,160
Speaker 4: there's no access to guess.

977
00:46:01,200 --> 00:46:04,640
Speaker 5: It may not be in this world, but if you operate,

978
00:46:04,719 --> 00:46:07,479
Speaker 5: Let's say I do it. Let's say I have red Bull,

979
00:46:07,600 --> 00:46:11,200
Speaker 5: Let's say I do some sort of shit with Red Bull,

980
00:46:11,560 --> 00:46:14,279
Speaker 5: or let's even go better, let's say that it's up

981
00:46:14,280 --> 00:46:20,160
Speaker 5: there podcast Black Effect do a partnership with Rolling Loud

982
00:46:20,719 --> 00:46:23,080
Speaker 5: to where I do a live podcast at every roll

983
00:46:23,120 --> 00:46:25,719
Speaker 5: in Loud, right, access to those guests, meaning as they

984
00:46:25,719 --> 00:46:28,480
Speaker 5: come on, stay, whatever's happening, this is a real we

985
00:46:28,719 --> 00:46:31,680
Speaker 5: kick some real game, as they this is high level shit.

986
00:46:32,280 --> 00:46:36,080
Speaker 5: I won't have access to that without Rolling.

987
00:46:35,840 --> 00:46:39,160
Speaker 4: Out Joe putting that together in that in that scenario

988
00:46:39,200 --> 00:46:42,600
Speaker 4: of access, are you a partner or are you telling again?

989
00:46:42,719 --> 00:46:46,400
Speaker 5: Yeah, that's what I'm saying. So again that's us still doing.

990
00:46:46,760 --> 00:46:53,279
Speaker 5: Maybe we may be dealing with misrepresentation in some ways, right,

991
00:46:53,360 --> 00:46:56,080
Speaker 5: we may be saying I got to connect, but I

992
00:46:56,120 --> 00:46:58,719
Speaker 5: got I might not got to connect that y'all looking for.

993
00:46:59,000 --> 00:47:01,520
Speaker 6: But look, look it's interesting Cam and Mason.

994
00:47:01,560 --> 00:47:04,319
Speaker 7: I'll be interested to know their deal because they kind

995
00:47:04,360 --> 00:47:08,240
Speaker 7: of they kind of straight to the forcet where their

996
00:47:08,280 --> 00:47:11,440
Speaker 7: ads on their show are only for that gambling company.

997
00:47:11,480 --> 00:47:14,120
Speaker 6: I forgot what it's called. It's a gambling company, right.

998
00:47:14,000 --> 00:47:16,839
Speaker 7: So they they work the deal out directly with them,

999
00:47:17,040 --> 00:47:21,680
Speaker 7: where most most companies it's like I'm a worker advertising

1000
00:47:21,719 --> 00:47:24,040
Speaker 7: deal out for you and then you're gonna be doing

1001
00:47:24,280 --> 00:47:25,560
Speaker 7: Mountain deal, you're gonna be doing.

1002
00:47:25,680 --> 00:47:28,799
Speaker 5: Right because that's the relationship base, and they keep that

1003
00:47:29,160 --> 00:47:31,799
Speaker 5: doors locked on that. When we deal with gambling, that

1004
00:47:32,040 --> 00:47:34,720
Speaker 5: industry is booming if you pay attention to the game.

1005
00:47:34,960 --> 00:47:37,480
Speaker 5: They have attached theirself the live streaming in a way

1006
00:47:37,520 --> 00:47:39,520
Speaker 5: that is I can't even fathom.

1007
00:47:39,520 --> 00:47:43,000
Speaker 7: They're passing out money hand on the exactly. So it's

1008
00:47:43,040 --> 00:47:45,759
Speaker 7: but so there's different levels. It's like a video game, right,

1009
00:47:45,840 --> 00:47:48,960
Speaker 7: It's like Mario Brothers, Like you get to one level, but.

1010
00:47:48,920 --> 00:47:49,680
Speaker 6: That's not the highest.

1011
00:47:49,840 --> 00:47:52,759
Speaker 7: Right, So all right, these are the different levels to

1012
00:47:52,800 --> 00:47:55,960
Speaker 7: the situation as a black creator.

1013
00:47:56,360 --> 00:47:56,560
Speaker 6: Right.

1014
00:47:56,760 --> 00:47:58,920
Speaker 7: The first level that you you have to go through

1015
00:47:58,960 --> 00:48:02,680
Speaker 7: as an advertising agent or a podcast network. Right, let's

1016
00:48:02,680 --> 00:48:04,680
Speaker 7: say that you're able to eliminate that and you're able

1017
00:48:04,719 --> 00:48:06,000
Speaker 7: to go directly to the source.

1018
00:48:06,320 --> 00:48:08,719
Speaker 6: Now get somebody at Microsoft.

1019
00:48:08,920 --> 00:48:12,080
Speaker 7: Right now, you've reached the level that ninety five percent

1020
00:48:12,080 --> 00:48:14,920
Speaker 7: of people haven't reached. So now you can have direct communication.

1021
00:48:15,440 --> 00:48:18,400
Speaker 7: But guess what, that's not the level because.

1022
00:48:18,360 --> 00:48:20,080
Speaker 10: Even direct communication ain't.

1023
00:48:20,160 --> 00:48:22,200
Speaker 7: Because what they have for black people is a thing

1024
00:48:22,239 --> 00:48:25,279
Speaker 7: called the Diversity and Inclusion program. Right, So now that

1025
00:48:25,280 --> 00:48:28,000
Speaker 7: you're going to talk to a black woman who's going

1026
00:48:28,040 --> 00:48:31,359
Speaker 7: to tell you a budget. Microsoft's budget might be I'm

1027
00:48:31,360 --> 00:48:33,759
Speaker 7: just using them. To any company, their budget might be

1028
00:48:33,800 --> 00:48:37,400
Speaker 7: one hundred million dollars and they have five million for

1029
00:48:37,719 --> 00:48:42,680
Speaker 7: black creatives, black initiatives, black voices. So now you fighting

1030
00:48:42,719 --> 00:48:45,879
Speaker 7: for a budget five million dollars spread out throughout every

1031
00:48:45,880 --> 00:48:48,000
Speaker 7: single podcast. So now you're trying and get fifty thousand,

1032
00:48:48,000 --> 00:48:51,520
Speaker 7: one hundred thousand and twenty five thousand. How do you

1033
00:48:51,560 --> 00:48:54,520
Speaker 7: get to the highest level and talk to the dude

1034
00:48:54,560 --> 00:48:58,000
Speaker 7: that's really in position, that's controlling the whole budget?

1035
00:48:58,560 --> 00:48:58,759
Speaker 6: Right?

1036
00:48:58,960 --> 00:49:01,200
Speaker 10: Yeah, get that, That's what I'm saying.

1037
00:49:01,200 --> 00:49:03,880
Speaker 6: But that's all relationships, that's all relationships.

1038
00:49:03,960 --> 00:49:05,319
Speaker 10: Yeah, that's what I'm telling you.

1039
00:49:05,760 --> 00:49:08,319
Speaker 5: So, and I'm saying that in black podcasting, we don't

1040
00:49:08,360 --> 00:49:10,240
Speaker 5: I don't need Do you think I would?

1041
00:49:10,280 --> 00:49:11,080
Speaker 3: Who has those?

1042
00:49:11,840 --> 00:49:14,399
Speaker 7: Nobody has reached that level yet, I don't think. That's

1043
00:49:14,400 --> 00:49:16,840
Speaker 7: what I don't think. So you would have to go.

1044
00:49:16,800 --> 00:49:21,920
Speaker 5: Through like a Maverick Carter type right yere. It's like

1045
00:49:22,000 --> 00:49:24,200
Speaker 5: you know, now, they can plug you right with some

1046
00:49:25,440 --> 00:49:25,719
Speaker 5: and a.

1047
00:49:25,760 --> 00:49:29,680
Speaker 7: Situation where spring Hill is talking directly to it or

1048
00:49:29,719 --> 00:49:33,400
Speaker 7: even a revolt probably have relationships where they talking directly

1049
00:49:33,440 --> 00:49:36,240
Speaker 7: to it. They still might be in Pocket of Black

1050
00:49:36,320 --> 00:49:38,239
Speaker 7: initiative program with Baby.

1051
00:49:38,960 --> 00:49:41,640
Speaker 9: Perfect like Junior bridgmane perfect example.

1052
00:49:42,080 --> 00:49:45,359
Speaker 4: We're sitting down at investments and we're talking about, you know,

1053
00:49:45,400 --> 00:49:48,120
Speaker 4: how that we can scale this, and I've given him

1054
00:49:48,120 --> 00:49:51,080
Speaker 4: a couple of companies that I think would be perfect fits.

1055
00:49:51,280 --> 00:49:55,200
Speaker 4: I'll call it to Yo tomorrow. Direct access because he

1056
00:49:55,280 --> 00:49:56,120
Speaker 4: has a direct ass and.

1057
00:49:56,160 --> 00:49:59,000
Speaker 5: That's the thing. But how do we get the spending

1058
00:49:59,120 --> 00:50:02,400
Speaker 5: dollar access? That's what he's talking. I think the access

1059
00:50:02,480 --> 00:50:05,160
Speaker 5: to the spending dollar of the company. I think, not

1060
00:50:05,320 --> 00:50:10,160
Speaker 5: just the marketing person or the A and all. And

1061
00:50:10,160 --> 00:50:13,880
Speaker 5: that's why spending person, the person that says were putting

1062
00:50:13,880 --> 00:50:16,000
Speaker 5: money in black, because that's and that's why I don't

1063
00:50:16,080 --> 00:50:19,600
Speaker 5: let them. That's why I'm gonna start using culture instead

1064
00:50:19,640 --> 00:50:21,799
Speaker 5: of street. And the people following me just got to

1065
00:50:21,880 --> 00:50:25,840
Speaker 5: know that because I don't need them to pigeonhole me

1066
00:50:25,920 --> 00:50:29,360
Speaker 5: in anything outside of information and business man. And it

1067
00:50:29,440 --> 00:50:31,799
Speaker 5: can come off a way because I look just like

1068
00:50:31,880 --> 00:50:34,799
Speaker 5: those guys, but I talk a little different as long

1069
00:50:34,840 --> 00:50:36,640
Speaker 5: as I can keep delivering our VII.

1070
00:50:36,840 --> 00:50:38,120
Speaker 3: But here's here's what I'm saying.

1071
00:50:38,640 --> 00:50:43,040
Speaker 5: I think that our culture is doing They still doing

1072
00:50:43,120 --> 00:50:47,640
Speaker 5: magic tricks on each other it's like who, okay, who

1073
00:50:47,719 --> 00:50:50,359
Speaker 5: has that kind of relationship with a brand that can

1074
00:50:50,800 --> 00:50:52,920
Speaker 5: direct dollars to black pops.

1075
00:50:52,960 --> 00:50:54,279
Speaker 6: And that's what I and this is what I told.

1076
00:50:54,360 --> 00:50:56,719
Speaker 7: I told one of my friends this before like even

1077
00:50:56,719 --> 00:50:59,959
Speaker 7: a social media or like the financial literacy world, like.

1078
00:51:00,719 --> 00:51:02,040
Speaker 10: There's a lot of black initiatives.

1079
00:51:03,239 --> 00:51:05,320
Speaker 7: Well, we've done as far as when I say we

1080
00:51:05,480 --> 00:51:08,400
Speaker 7: as a collector, for the most part, right is hustling

1081
00:51:08,400 --> 00:51:12,000
Speaker 7: on the corner. You make money hustling on the corner,

1082
00:51:12,080 --> 00:51:14,719
Speaker 7: and you could become hood rich, but you're never gonna

1083
00:51:14,719 --> 00:51:19,400
Speaker 7: become wealthy. Pablo Esketball had never seen a corner. He

1084
00:51:19,520 --> 00:51:21,560
Speaker 7: never saw Brooklyn. He never went to the Bronx, He

1085
00:51:21,560 --> 00:51:23,920
Speaker 7: never went to your neighborhood. He never went to Little Haiti,

1086
00:51:24,120 --> 00:51:27,880
Speaker 7: he never even went to America period. Billionaire, Like, you

1087
00:51:27,920 --> 00:51:29,839
Speaker 7: know what I'm saying, But you got to have enough

1088
00:51:29,920 --> 00:51:32,560
Speaker 7: vision to even know that there's a level. Most people

1089
00:51:32,600 --> 00:51:35,399
Speaker 7: are gonna get satisfied on the corner, right, and they're

1090
00:51:35,440 --> 00:51:37,759
Speaker 7: gonna drive a nice car, They're gonna have somewhere to live,

1091
00:51:37,920 --> 00:51:41,600
Speaker 7: and that's sustainable for them, right, And now you end

1092
00:51:41,680 --> 00:51:44,600
Speaker 7: up fighting with the other person on the next corner,

1093
00:51:44,880 --> 00:51:47,600
Speaker 7: and there's just the infighting amongst each other. Nobody's ever

1094
00:51:47,680 --> 00:51:50,040
Speaker 7: able to scale. The only way that we can scale,

1095
00:51:50,560 --> 00:51:53,800
Speaker 7: going back to invest vest with Diddy is collective.

1096
00:51:54,920 --> 00:51:57,200
Speaker 9: And you know what, that's why the sharing is important, right.

1097
00:51:57,239 --> 00:51:59,759
Speaker 5: And also with the street thing, the reason why I

1098
00:51:59,760 --> 00:52:03,879
Speaker 5: have to shd that skin, I've got too far now, right.

1099
00:52:03,960 --> 00:52:05,560
Speaker 5: That was for y'all to know you can make it

1100
00:52:05,640 --> 00:52:06,400
Speaker 5: up to that point.

1101
00:52:06,480 --> 00:52:08,120
Speaker 10: Now y'all just got to keep up.

1102
00:52:08,280 --> 00:52:10,040
Speaker 5: This is bigger than that.

1103
00:52:10,040 --> 00:52:12,200
Speaker 4: That So what you're speaking about is what we see

1104
00:52:12,239 --> 00:52:15,800
Speaker 4: in music. But it's not accepting, right, And that's growth right,

1105
00:52:16,200 --> 00:52:16,800
Speaker 4: And see.

1106
00:52:16,600 --> 00:52:19,359
Speaker 5: For me, they got accepted. I'm pushing the game on

1107
00:52:19,440 --> 00:52:21,240
Speaker 5: the put you up again.

1108
00:52:21,080 --> 00:52:24,160
Speaker 4: As soon as we see our artists actually have growth

1109
00:52:24,200 --> 00:52:27,320
Speaker 4: inside of themselves as a person inside of the music.

1110
00:52:27,520 --> 00:52:28,200
Speaker 9: We don't want to listen.

1111
00:52:28,200 --> 00:52:29,560
Speaker 5: It's like we watched Jesus.

1112
00:52:29,760 --> 00:52:32,680
Speaker 4: We want we just watched a snowman graduate to somebody

1113
00:52:32,680 --> 00:52:35,000
Speaker 4: who's talking about financial literacy and buying real estate. Yeah,

1114
00:52:35,040 --> 00:52:38,360
Speaker 4: but nobody's listening to it the same way, right, that's fact.

1115
00:52:38,560 --> 00:52:40,319
Speaker 5: But here's another reason why I want to stay away

1116
00:52:40,320 --> 00:52:42,239
Speaker 5: from that street thing. And I think you got the

1117
00:52:42,320 --> 00:52:45,520
Speaker 5: right y'all found he ooh, this is good. Y'all figured

1118
00:52:45,560 --> 00:52:48,279
Speaker 5: it out and this is what I've been able to

1119
00:52:48,320 --> 00:52:52,040
Speaker 5: do too. But I haven't got as. I haven't spread

1120
00:52:52,160 --> 00:52:54,920
Speaker 5: my wings as much as y'all have. Right, is that

1121
00:52:55,960 --> 00:52:58,120
Speaker 5: even when Coach k shout out to my brother Coach,

1122
00:52:58,200 --> 00:52:59,560
Speaker 5: even when he talked to Mike.

1123
00:52:59,440 --> 00:53:02,560
Speaker 4: About This episode is brought to you by P and

1124
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Speaker 4: C Bank. A lot of people think podcasts about work

1125
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1126
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1127
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1128
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Speaker 9: It's like banking with P and C Bank. It might

1129
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Speaker 9: seem boring.

1130
00:53:19,239 --> 00:53:22,080
Speaker 4: To save, plan and make calculated decisions with your bank,

1131
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Speaker 4: but keeping your money boring is what helps you live

1132
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1133
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1134
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1135
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1136
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Speaker 9: Erness What's Up?

1137
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Speaker 4: You ever walk into a small business and everything just

1138
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1139
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Speaker 4: tipping is a breeze, and you're out the door. Before

1140
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1141
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1142
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Speaker 4: Whether it's a local coffee shop, a vendor at a

1143
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Speaker 4: pop up market, or even one of our merch partners.

1144
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1145
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1146
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1147
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Speaker 4: launching something soon, Square is hands down one of the

1148
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1149
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1150
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1151
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1152
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1153
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1154
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1155
00:54:47,640 --> 00:54:48,880
Speaker 4: pushing your vision forward.

1156
00:54:51,120 --> 00:54:54,719
Speaker 1: An illegal alien from Guatemala charged with raping a child

1157
00:54:54,800 --> 00:54:58,600
Speaker 1: in Massachusetts. An MS thirteen gang member from El Salvador

1158
00:54:58,840 --> 00:55:02,960
Speaker 1: accused of murdering a Texas. Man of Venezuelan charged with

1159
00:55:03,040 --> 00:55:06,960
Speaker 1: filming and selling child pornography in Michigan. These are just

1160
00:55:07,040 --> 00:55:10,800
Speaker 1: some of the heinous migrant criminals caught because of President

1161
00:55:10,840 --> 00:55:14,359
Speaker 1: Donald J. Trump's leadership. I'm Christy Noman, the United States

1162
00:55:14,440 --> 00:55:19,240
Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border

1163
00:55:19,280 --> 00:55:22,799
Speaker 1: crossings are at the lowest levels ever recorded, and over

1164
00:55:22,880 --> 00:55:26,080
Speaker 1: one hundred thousand illegal aliens have been arrested. If you

1165
00:55:26,160 --> 00:55:30,000
Speaker 1: are here illegally, your next you will be fine nearly

1166
00:55:30,120 --> 00:55:34,120
Speaker 1: one thousand dollars a day, imprisoned and deported, you will

1167
00:55:34,160 --> 00:55:37,799
Speaker 1: never return. But if you register using our CBP home

1168
00:55:37,840 --> 00:55:41,240
Speaker 1: app and leave now, you could be allowed to return legally.

1169
00:55:41,600 --> 00:55:46,360
Speaker 1: Do what's right. Leave now. Under President Trump, America's laws,

1170
00:55:46,520 --> 00:55:48,960
Speaker 1: border and families will be protected.

1171
00:55:49,040 --> 00:55:51,160
Speaker 2: Sponsored by the United States Department of Homeland Security.

1172
00:55:51,160 --> 00:55:55,760
Speaker 5: About my podcast, he said, Nah, he talked at business

1173
00:55:55,800 --> 00:56:00,120
Speaker 5: shit though, like we talking coach k QCP when they introduced.

1174
00:55:59,680 --> 00:56:01,319
Speaker 3: Me as a podcaster.

1175
00:56:01,520 --> 00:56:04,560
Speaker 5: It ain't just like yo, bro be on some entertainment

1176
00:56:04,600 --> 00:56:06,880
Speaker 5: shit on some like you know, they gossip, be bulls.

1177
00:56:07,280 --> 00:56:10,000
Speaker 5: They be saying, now loan be on some business and

1178
00:56:10,040 --> 00:56:12,200
Speaker 5: they doing business at one of the highest levels in

1179
00:56:12,239 --> 00:56:15,080
Speaker 5: this industry. But another reason why I gotta share their

1180
00:56:15,120 --> 00:56:17,040
Speaker 5: skin is because I have to be a part of

1181
00:56:17,120 --> 00:56:21,719
Speaker 5: those initiative based programs to get off the corner and

1182
00:56:21,800 --> 00:56:24,240
Speaker 5: the missing shit is inside is on the corner.

1183
00:56:24,640 --> 00:56:26,080
Speaker 6: It's the thinnest light strategy.

1184
00:56:26,280 --> 00:56:29,560
Speaker 7: This is something that is vitally important for black people

1185
00:56:29,600 --> 00:56:32,000
Speaker 7: to understand, but especially black people in the media. The

1186
00:56:32,080 --> 00:56:35,200
Speaker 7: thinnest light strategy. We have an interesting dynamic that know

1187
00:56:35,239 --> 00:56:37,960
Speaker 7: other group of people have to deal with. As a

1188
00:56:38,000 --> 00:56:44,080
Speaker 7: black person, you have to be culturally relevant enough and

1189
00:56:44,480 --> 00:56:47,560
Speaker 7: edgy enough for people to not call you corny. Once

1190
00:56:47,560 --> 00:56:49,960
Speaker 7: they call you corny, you and the Russell Wilson bucket,

1191
00:56:49,960 --> 00:56:52,440
Speaker 7: and you're going to go with. But you also have

1192
00:56:52,600 --> 00:56:57,239
Speaker 7: to be safe enough so that corporate it feels comfortable.

1193
00:56:57,320 --> 00:56:59,440
Speaker 7: You can go on NBC, you can. And I think

1194
00:56:59,520 --> 00:57:01,640
Speaker 7: that's what we've been able to do, right. We've been

1195
00:57:01,880 --> 00:57:05,600
Speaker 7: coachally relevant enough to be accepted in any neighborhood in

1196
00:57:05,680 --> 00:57:09,040
Speaker 7: America like these is our guys, the barbershop conversation. Now

1197
00:57:09,080 --> 00:57:15,040
Speaker 7: they cool dudes, But we also are straight enough to

1198
00:57:15,360 --> 00:57:17,120
Speaker 7: you see us on Bloomberg. It's not that big of ada.

1199
00:57:17,960 --> 00:57:19,840
Speaker 5: It's not surprised by that, right, And that's what I

1200
00:57:19,920 --> 00:57:23,760
Speaker 5: gotta make sure to keep implementing in my game because

1201
00:57:24,480 --> 00:57:26,960
Speaker 5: I think I've got big enough now that other podcast

1202
00:57:27,040 --> 00:57:29,480
Speaker 5: is probably understand we might can't stomp him out. He's

1203
00:57:29,520 --> 00:57:31,360
Speaker 5: good at this. He may be all right, like he

1204
00:57:31,440 --> 00:57:34,000
Speaker 5: gonna swim to the bank, even if we blow the

1205
00:57:34,000 --> 00:57:37,439
Speaker 5: boat up home or he gonna swim to the bank, right,

1206
00:57:37,800 --> 00:57:42,720
Speaker 5: And I think that they'll try to trick me into

1207
00:57:42,800 --> 00:57:45,720
Speaker 5: being on the corner like that. And I gotta be

1208
00:57:45,840 --> 00:57:48,400
Speaker 5: conscious of saying no, no, no, no. This is business

1209
00:57:48,480 --> 00:57:50,840
Speaker 5: at the end of the day. Brother, And so even

1210
00:57:50,840 --> 00:57:53,080
Speaker 5: when I talk to you, it's gonna be about business.

1211
00:57:53,400 --> 00:57:55,120
Speaker 5: And I ain't gonna say your name, but I'm gonna

1212
00:57:55,160 --> 00:57:57,160
Speaker 5: talk to you. And you know I'm talking to you

1213
00:57:57,200 --> 00:57:59,400
Speaker 5: because you know the level of business I'm talking about.

1214
00:57:59,720 --> 00:58:02,360
Speaker 5: Even and if the people under you, besides you, next

1215
00:58:02,400 --> 00:58:05,400
Speaker 5: to you, in your ear, on your phone, if they

1216
00:58:05,480 --> 00:58:09,320
Speaker 5: don't know you, will not know what's going on, you

1217
00:58:09,320 --> 00:58:09,760
Speaker 5: know what I mean.

1218
00:58:09,880 --> 00:58:10,880
Speaker 9: Let's talk about this, right.

1219
00:58:10,920 --> 00:58:13,920
Speaker 4: So you started as independent, but you are now with

1220
00:58:13,960 --> 00:58:15,760
Speaker 4: black effect and shout out to the whole black hearth.

1221
00:58:17,440 --> 00:58:19,920
Speaker 9: All all over there. Love, What made you.

1222
00:58:19,920 --> 00:58:23,440
Speaker 4: Decide this is the time, this is the partner I

1223
00:58:23,480 --> 00:58:24,040
Speaker 4: should be with.

1224
00:58:24,560 --> 00:58:29,440
Speaker 5: Charlemagne has a proven track record, right, I've seen people

1225
00:58:29,520 --> 00:58:32,120
Speaker 5: I've seen no whe we go through Charlomagne, I've seen you.

1226
00:58:32,000 --> 00:58:34,480
Speaker 10: Guys partnering with eighty five Part of one.

1227
00:58:34,640 --> 00:58:38,240
Speaker 5: There's not another podcast network that I know of, especially

1228
00:58:38,280 --> 00:58:42,160
Speaker 5: black really, anyone that has that kind of history in

1229
00:58:42,280 --> 00:58:45,960
Speaker 5: developing and help developing, right because we all know we

1230
00:58:46,040 --> 00:58:48,640
Speaker 5: got to work on our own. But they're they're like

1231
00:58:49,000 --> 00:58:51,640
Speaker 5: literally in position where if you do a little something,

1232
00:58:51,880 --> 00:58:54,560
Speaker 5: we do a little something and it looks good, you

1233
00:58:54,600 --> 00:58:55,160
Speaker 5: know what I'm saying.

1234
00:58:55,160 --> 00:58:56,560
Speaker 3: And I think that that's how.

1235
00:58:56,440 --> 00:58:59,080
Speaker 10: Business is ran. One hand wants the other. Both watched

1236
00:58:59,120 --> 00:58:59,520
Speaker 10: the face.

1237
00:59:00,000 --> 00:59:04,160
Speaker 5: But I've also learned about this business from my side

1238
00:59:04,240 --> 00:59:06,880
Speaker 5: because I didn't sell my show. I come into this

1239
00:59:07,000 --> 00:59:11,240
Speaker 5: and I'm doing business as partners. Is that I gotta

1240
00:59:11,280 --> 00:59:15,520
Speaker 5: focus on making my shots. Charlemagne has been somebody that

1241
00:59:15,600 --> 00:59:16,560
Speaker 5: said Loan gonna be.

1242
00:59:16,560 --> 00:59:18,000
Speaker 10: A big in this game.

1243
00:59:18,160 --> 00:59:21,120
Speaker 5: Like everybody we ran across the Tavio at Revote, He's

1244
00:59:21,360 --> 00:59:26,600
Speaker 5: say that anybody that's bumped into me on this level, say, yo, podcasting,

1245
00:59:26,680 --> 00:59:28,960
Speaker 5: if it died out, he gonna be all right, you know,

1246
00:59:29,200 --> 00:59:35,120
Speaker 5: And I think the spirit of him manifested in me right. Well,

1247
00:59:35,160 --> 00:59:38,520
Speaker 5: I can feel that he feels that way, right and

1248
00:59:38,560 --> 00:59:42,080
Speaker 5: I think with that it keeps me even like digging,

1249
00:59:42,320 --> 00:59:45,040
Speaker 5: you know, but I'm a dig anyway. But he's somebody

1250
00:59:45,120 --> 00:59:48,320
Speaker 5: I've watched and looked up to. But I've also know

1251
00:59:48,520 --> 00:59:53,200
Speaker 5: this A past ain't an assist without a made shot.

1252
00:59:53,480 --> 00:59:56,960
Speaker 5: And so the only reason Charlemagne is in a position

1253
00:59:57,040 --> 00:59:59,800
Speaker 5: to say he got assists is because the people he's

1254
00:59:59,800 --> 01:00:02,720
Speaker 5: been passing it to has made the shots. There's been

1255
01:00:02,760 --> 01:00:04,640
Speaker 5: people he passed it to that may didn't make the

1256
01:00:04,680 --> 01:00:06,760
Speaker 5: shot that they can't call that assist. They call it

1257
01:00:06,840 --> 01:00:10,360
Speaker 5: a pass if one thing the boy gonna do is

1258
01:00:10,400 --> 01:00:13,360
Speaker 5: pass it, but all of those won't manifesting to assist

1259
01:00:13,480 --> 01:00:16,400
Speaker 5: unless you make the shot. And like we just was

1260
01:00:16,440 --> 01:00:20,560
Speaker 5: talking about it regards to guests understanding as CPMs bringing

1261
01:00:20,600 --> 01:00:23,360
Speaker 5: shit to the table, like with live events sponsorships, I

1262
01:00:23,400 --> 01:00:26,440
Speaker 5: do that shit on my own. That's value that I

1263
01:00:26,560 --> 01:00:29,800
Speaker 5: possess because I understand the market and I'm just trying

1264
01:00:29,840 --> 01:00:30,880
Speaker 5: to make my shots. Bro.

1265
01:00:31,560 --> 01:00:34,040
Speaker 7: Yeah, I feel like, you know, partnerships is something that's

1266
01:00:34,080 --> 01:00:37,520
Speaker 7: extremely beneficial in helping us show grow a brand grow really,

1267
01:00:37,840 --> 01:00:41,600
Speaker 7: and that's something that we've done, whether it's with Charlemagne

1268
01:00:41,600 --> 01:00:44,880
Speaker 7: Black Effect, when we're with them to help my heart,

1269
01:00:44,880 --> 01:00:48,200
Speaker 7: the situation that helped. You know, you're getting airplay going

1270
01:00:48,200 --> 01:00:51,240
Speaker 7: on the breakfast club like, it doesn't hurt, it helps.

1271
01:00:52,120 --> 01:00:55,480
Speaker 5: And then Charlemagne is Charlemagne and he step it like

1272
01:00:55,520 --> 01:00:59,520
Speaker 5: he's fabuloused bro In all markets, there's not a market

1273
01:00:59,560 --> 01:01:03,280
Speaker 5: that he can't pop up in hisself and do something.

1274
01:01:03,720 --> 01:01:06,400
Speaker 6: You know. So revolt that's another situation.

1275
01:01:06,720 --> 01:01:10,200
Speaker 7: Revolt that helps, right, from a variety of different standpoints

1276
01:01:10,240 --> 01:01:13,960
Speaker 7: of we meet people that we might interview and as overliabilities.

1277
01:01:14,000 --> 01:01:16,960
Speaker 7: Now that's a relationship Ari Fletcher. Now we can come

1278
01:01:17,120 --> 01:01:19,400
Speaker 7: she come to invest best because we met her through

1279
01:01:19,480 --> 01:01:20,440
Speaker 7: that channel, right.

1280
01:01:20,600 --> 01:01:24,320
Speaker 5: And Revote Believe Revote has y'all in a unique situation

1281
01:01:24,440 --> 01:01:27,280
Speaker 5: where we can tell that. Again, the way I look

1282
01:01:27,320 --> 01:01:29,720
Speaker 5: at Charlemagne and how he feels about what I'm doing

1283
01:01:29,800 --> 01:01:34,320
Speaker 5: is like the companies invested in this EYL show, they

1284
01:01:34,320 --> 01:01:35,000
Speaker 5: got going.

1285
01:01:35,000 --> 01:01:36,720
Speaker 6: And it's something that you might not did.

1286
01:01:36,720 --> 01:01:39,080
Speaker 7: He doesn't happen if the Revolt thing doesn't happen, right,

1287
01:01:39,440 --> 01:01:41,040
Speaker 7: So this is something that we didn't plan for that

1288
01:01:41,080 --> 01:01:43,560
Speaker 7: to happen. But this is this is what happens when

1289
01:01:43,600 --> 01:01:46,720
Speaker 7: you have an organic, real working relationship over the course

1290
01:01:46,800 --> 01:01:49,840
Speaker 7: of three years. Now the benefits and that did he

1291
01:01:49,920 --> 01:01:53,520
Speaker 7: thing benefited a lot of people in the ecosystem that

1292
01:01:53,600 --> 01:01:55,880
Speaker 7: have nothing nothing to do with revolt, right, Like you

1293
01:01:55,920 --> 01:01:56,800
Speaker 7: know what I'm saying.

1294
01:01:56,920 --> 01:01:59,600
Speaker 5: He should he might didn't even really want to talk.

1295
01:01:59,680 --> 01:02:02,480
Speaker 5: Then all that de Leon shit going on, like that's

1296
01:02:02,520 --> 01:02:04,920
Speaker 5: a unique time. But then my guys and I know

1297
01:02:04,960 --> 01:02:08,840
Speaker 5: they again when Roadway Manager reached out to me, and

1298
01:02:08,880 --> 01:02:11,000
Speaker 5: this is why I'm trying to tell people about my brand.

1299
01:02:11,080 --> 01:02:14,960
Speaker 5: Don't let these folk confuse you. Roadway Manager ridged out

1300
01:02:15,000 --> 01:02:18,320
Speaker 5: to me. He said, Bro, don't even like doing podcasts,

1301
01:02:18,560 --> 01:02:21,680
Speaker 5: but the shit you talking about, I gotta get bro

1302
01:02:21,840 --> 01:02:24,640
Speaker 5: on now. And so that's what I'm saying about value

1303
01:02:24,680 --> 01:02:27,320
Speaker 5: in the space. Did it view y'all and know, hey,

1304
01:02:27,320 --> 01:02:29,960
Speaker 5: it's something with that financial thing they're doing. This is

1305
01:02:30,000 --> 01:02:33,400
Speaker 5: bigger than he wouldn't have came had that been a podcast,

1306
01:02:35,120 --> 01:02:37,520
Speaker 5: any interview it could have been. It could have been

1307
01:02:37,680 --> 01:02:41,080
Speaker 5: any interview. He wouldn't have came. It was for black

1308
01:02:41,120 --> 01:02:43,120
Speaker 5: folk financial. So I gotta show up.

1309
01:02:43,160 --> 01:02:43,560
Speaker 3: I can't.

1310
01:02:43,680 --> 01:02:45,160
Speaker 5: I can't bel out, you.

1311
01:02:45,160 --> 01:02:47,040
Speaker 3: Know what I'm saying. And so when you when you

1312
01:02:47,080 --> 01:02:47,600
Speaker 3: look at.

1313
01:02:47,440 --> 01:02:50,480
Speaker 5: That, you say, it's principle involved, and people gotta look

1314
01:02:50,480 --> 01:02:53,120
Speaker 5: at your brand and see principal next to your your

1315
01:02:53,160 --> 01:02:54,040
Speaker 5: mission statement.

1316
01:02:54,320 --> 01:02:56,520
Speaker 10: And if it ain't that, they'll get you out there.

1317
01:02:56,360 --> 01:02:58,840
Speaker 5: On the corner like you said, and you'll be hustling

1318
01:02:58,880 --> 01:02:59,880
Speaker 5: and all get in fight.

1319
01:03:00,520 --> 01:03:02,600
Speaker 7: And then also another thing that Ross said is like,

1320
01:03:02,600 --> 01:03:04,240
Speaker 7: like I said, we got a bunch of relationships.

1321
01:03:04,240 --> 01:03:05,560
Speaker 6: You're not to mass all these people.

1322
01:03:06,280 --> 01:03:09,080
Speaker 7: Ross says something one time where he was like, He's like,

1323
01:03:09,800 --> 01:03:12,160
Speaker 7: people looks on rap snacks. She's like, if you're not

1324
01:03:12,240 --> 01:03:14,320
Speaker 7: promoting your brand every day, I don't want to work

1325
01:03:14,320 --> 01:03:16,840
Speaker 7: with you. You gotta promote a lot of times people

1326
01:03:17,000 --> 01:03:19,320
Speaker 7: was like, all right, you know, I'm just gonna get

1327
01:03:19,360 --> 01:03:21,480
Speaker 7: a bag from this. It's a selfish standpoint. I don't

1328
01:03:21,520 --> 01:03:23,360
Speaker 7: really got no love for these people. I'm gonna get

1329
01:03:23,360 --> 01:03:26,920
Speaker 7: their check. Like I'll promote stuff for free because I

1330
01:03:27,000 --> 01:03:31,160
Speaker 7: understand the value and I'm helping you. It's the lord

1331
01:03:31,160 --> 01:03:33,320
Speaker 7: of reciprocity, like you know what I'm saying, Like it's not

1332
01:03:33,360 --> 01:03:35,840
Speaker 7: always about oh, you gotta pay me to do this.

1333
01:03:35,920 --> 01:03:36,920
Speaker 6: You gotta pay me to do this.

1334
01:03:37,040 --> 01:03:40,120
Speaker 5: And that's what I don't like either, Like with Baby

1335
01:03:40,120 --> 01:03:42,320
Speaker 5: and now you know, Baby gave me to roll out

1336
01:03:42,320 --> 01:03:44,240
Speaker 5: of the interview when he came out with it's only

1337
01:03:44,320 --> 01:03:47,960
Speaker 5: me like out of nowhere. Yo, whatever they do, man,

1338
01:03:48,040 --> 01:03:51,400
Speaker 5: it's nothing seeing them got the the medion clothed and

1339
01:03:51,480 --> 01:03:53,760
Speaker 5: brand Yo, shoot that to the city, put it in

1340
01:03:53,800 --> 01:03:56,000
Speaker 5: the store. I got a dude, got stole like you know,

1341
01:03:56,080 --> 01:03:58,840
Speaker 5: I'm you know, you gotta do something to get something.

1342
01:03:58,880 --> 01:04:00,920
Speaker 7: That's how this gave me a It's like people don't

1343
01:04:00,960 --> 01:04:02,920
Speaker 7: understand that though a lot of people don't.

1344
01:04:02,800 --> 01:04:06,880
Speaker 4: Understand what this is an interesting dynamic, right, because what

1345
01:04:06,960 --> 01:04:09,760
Speaker 4: you're talking about with Diddy, the reason that he's able

1346
01:04:09,760 --> 01:04:11,640
Speaker 4: to do is because the platform has been created that

1347
01:04:11,760 --> 01:04:14,040
Speaker 4: he felt that was responsible enough to do it on.

1348
01:04:14,760 --> 01:04:16,760
Speaker 4: A couple of things come with that, right, If he

1349
01:04:16,800 --> 01:04:18,960
Speaker 4: does it, it also puts the rest of the community.

1350
01:04:18,960 --> 01:04:21,120
Speaker 4: I'll notice that if you're about business and you're out

1351
01:04:21,120 --> 01:04:24,720
Speaker 4: about uplifting our community, why aren't you here exactly? So

1352
01:04:24,720 --> 01:04:27,520
Speaker 4: I want to talk to you because you've gone from

1353
01:04:27,520 --> 01:04:30,600
Speaker 4: being a spectator to not being the general right you're

1354
01:04:30,640 --> 01:04:34,040
Speaker 4: coaching against and becoming a platform where people can come to.

1355
01:04:35,080 --> 01:04:37,000
Speaker 9: How's that dynamic now for you? Right?

1356
01:04:37,240 --> 01:04:39,160
Speaker 4: Because it was a solo thing and now it's I

1357
01:04:39,200 --> 01:04:40,200
Speaker 4: got some guests and people.

1358
01:04:40,320 --> 01:04:41,960
Speaker 9: I got to get him on there, I got it. Yeah,

1359
01:04:42,160 --> 01:04:43,600
Speaker 9: but it's not everybody can't make it.

1360
01:04:43,680 --> 01:04:46,240
Speaker 5: No, no, no. What I think is for me, it's

1361
01:04:46,280 --> 01:04:49,760
Speaker 5: a blessing for me. I'm honored because a lot of

1362
01:04:49,800 --> 01:04:51,520
Speaker 5: these guys, I feel like I want to give some

1363
01:04:51,640 --> 01:04:53,600
Speaker 5: game too, and I want to hear the story. I

1364
01:04:53,640 --> 01:04:56,000
Speaker 5: want to learn from them what's going on. I think

1365
01:04:56,080 --> 01:05:02,480
Speaker 5: that the conversation we have it always lends itself to

1366
01:05:02,680 --> 01:05:06,480
Speaker 5: direction for these young boys. Like when they sit with me, man,

1367
01:05:06,480 --> 01:05:09,560
Speaker 5: they just get game. It's like I'm oozing shit for him.

1368
01:05:09,720 --> 01:05:11,840
Speaker 5: Like you know what I'm saying. They appreciate it, bro,

1369
01:05:12,000 --> 01:05:13,240
Speaker 5: Like no matter.

1370
01:05:13,000 --> 01:05:14,720
Speaker 3: If Backstad, wherever we a is.

1371
01:05:14,640 --> 01:05:17,479
Speaker 10: Just they appreciate the game I give.

1372
01:05:17,600 --> 01:05:20,680
Speaker 5: And I couldn't be more happier to be someone that's

1373
01:05:21,080 --> 01:05:23,160
Speaker 5: a general for the culture. You know what I'm saying.

1374
01:05:23,160 --> 01:05:26,240
Speaker 5: Because these guys athletes. You've seen athletes on My Shit

1375
01:05:26,400 --> 01:05:30,240
Speaker 5: Rappers you gonna see, You've seen CIA guys, You've seen

1376
01:05:30,480 --> 01:05:34,560
Speaker 5: a list of different individuals on the show. Because I'm

1377
01:05:34,640 --> 01:05:37,000
Speaker 5: able to go in these different rooms and bring stuff

1378
01:05:37,000 --> 01:05:39,439
Speaker 5: out of them, and I think that's a skill set

1379
01:05:39,480 --> 01:05:43,439
Speaker 5: a lot of people can't position themselves with two It's like, yo,

1380
01:05:43,560 --> 01:05:45,800
Speaker 5: you can't talk to Diddy and Robert Smith and get

1381
01:05:45,880 --> 01:05:48,120
Speaker 5: something from them. You know what I'm saying. You gotta

1382
01:05:48,160 --> 01:05:51,320
Speaker 5: be able to extract things. After this guy been talked

1383
01:05:51,360 --> 01:05:54,560
Speaker 5: to for twenty three thousand times, now he come to

1384
01:05:54,560 --> 01:05:57,680
Speaker 5: sit with me and it's still a fire conversation, you know.

1385
01:05:57,840 --> 01:05:59,800
Speaker 5: And so I just think I live in a very

1386
01:06:00,120 --> 01:06:04,440
Speaker 5: unique room with this conversation thing. It's like it's something Now.

1387
01:06:04,480 --> 01:06:06,680
Speaker 5: That's why I gotta figure out why it works, because

1388
01:06:06,720 --> 01:06:10,320
Speaker 5: it's it's not structured. It's just me. I'm just being

1389
01:06:10,360 --> 01:06:12,520
Speaker 5: me and it's working. But it's like you got to

1390
01:06:12,560 --> 01:06:14,800
Speaker 5: put some kind of structure with it so that you

1391
01:06:14,960 --> 01:06:16,920
Speaker 5: know what you're doing when it's time to do it.

1392
01:06:18,160 --> 01:06:19,600
Speaker 6: Are there too many podcasters?

1393
01:06:19,840 --> 01:06:21,840
Speaker 9: Yeah, too many many podcasters.

1394
01:06:21,880 --> 01:06:23,320
Speaker 5: Yeah, it's a lot of I call them too be

1395
01:06:23,480 --> 01:06:26,960
Speaker 5: podcasts to be, it's a lot of tooby podcasts. They

1396
01:06:27,000 --> 01:06:28,880
Speaker 5: don't even know the space is doing and they're just

1397
01:06:28,920 --> 01:06:31,680
Speaker 5: not cranking off and they're shooting at everybody. It's a

1398
01:06:31,680 --> 01:06:32,200
Speaker 5: lot going on.

1399
01:06:32,280 --> 01:06:36,560
Speaker 10: It's just saying, Yo, that's not podcast. They've treatd you guys. Listen.

1400
01:06:36,600 --> 01:06:39,440
Speaker 5: If you're gonna follow people, follow the guys that actually

1401
01:06:39,440 --> 01:06:42,920
Speaker 5: have done it without the built in fan base, especially

1402
01:06:43,000 --> 01:06:45,160
Speaker 5: if you come in without a built in fan base.

1403
01:06:45,240 --> 01:06:45,760
Speaker 3: What kind of.

1404
01:06:45,680 --> 01:06:49,360
Speaker 5: Logic are you guys using following rappers that come in

1405
01:06:49,400 --> 01:06:52,400
Speaker 5: with rap fan base saying you're the podcast.

1406
01:06:52,440 --> 01:06:55,920
Speaker 3: I'm gonna build my shit off of you.

1407
01:06:55,960 --> 01:07:00,000
Speaker 5: Dig what I'm I'm saying common sense? Now, disrespect common sense.

1408
01:07:00,720 --> 01:07:03,120
Speaker 5: Build this thing. We've been able to build this in

1409
01:07:03,160 --> 01:07:05,480
Speaker 5: a very unique way. This is where your eyes need

1410
01:07:05,520 --> 01:07:08,760
Speaker 5: to be at in regards to structure. Do you listen

1411
01:07:08,840 --> 01:07:11,720
Speaker 5: to podcasts? I listen to what needs to be listened to.

1412
01:07:11,840 --> 01:07:14,400
Speaker 5: I used to listen to everything, but everything is too much.

1413
01:07:14,480 --> 01:07:17,960
Speaker 5: Now they've smeared this thing. It's no longer even information

1414
01:07:18,200 --> 01:07:21,760
Speaker 5: anyway in this shit except in little crevices and corners

1415
01:07:21,760 --> 01:07:26,480
Speaker 5: of black podcasts, and everything else is bullshit noise, And

1416
01:07:26,520 --> 01:07:29,600
Speaker 5: so I dip my hand in the noise sometime. Fuck

1417
01:07:29,720 --> 01:07:32,920
Speaker 5: you know, no no, and I come on back over

1418
01:07:32,920 --> 01:07:35,760
Speaker 5: here to the business. But they've turned it into something

1419
01:07:35,760 --> 01:07:40,080
Speaker 5: that's unattractive even for me, because I can't distinguish what's happening.

1420
01:07:40,160 --> 01:07:42,040
Speaker 5: I'm always trying to get over here and say I

1421
01:07:42,080 --> 01:07:42,880
Speaker 5: ain't no business.

1422
01:07:42,960 --> 01:07:44,640
Speaker 3: What y'all know? How aiden Ross?

1423
01:07:44,760 --> 01:07:51,120
Speaker 5: Okay, here's something I said, black people will twitching academics.

1424
01:07:51,120 --> 01:07:55,120
Speaker 5: Happened to be in one of the first Twitch people streamers.

1425
01:07:56,560 --> 01:07:59,400
Speaker 5: I was confused, how Aiden Ross and them come after him?

1426
01:07:59,480 --> 01:08:02,280
Speaker 5: And then sure the business side of this, this to

1427
01:08:02,400 --> 01:08:03,200
Speaker 5: me says.

1428
01:08:03,000 --> 01:08:06,560
Speaker 3: We gotta do something like we had that first.

1429
01:08:07,160 --> 01:08:09,560
Speaker 5: We had the audience, we had the structure, we had

1430
01:08:09,600 --> 01:08:10,160
Speaker 5: that first.

1431
01:08:10,200 --> 01:08:15,760
Speaker 3: This ain't hate. This is saying opportunity missed. Yo.

1432
01:08:15,960 --> 01:08:19,439
Speaker 5: People following you, so they getting on, they twitch and

1433
01:08:19,520 --> 01:08:22,000
Speaker 5: they getting thousands of people and it ain't no business

1434
01:08:22,040 --> 01:08:24,800
Speaker 5: around it because you ain't done. It's like right, so

1435
01:08:24,880 --> 01:08:27,800
Speaker 5: if they watch me like Giling Wallow, they stopping with

1436
01:08:27,880 --> 01:08:30,679
Speaker 5: them ass and they're distinguishing in the market, Yoda everything.

1437
01:08:30,800 --> 01:08:32,240
Speaker 3: It's well getting paid.

1438
01:08:33,600 --> 01:08:35,880
Speaker 5: And then if you not doing it that way, you

1439
01:08:35,920 --> 01:08:38,639
Speaker 5: better figure out how a E Wyl getting paid? How

1440
01:08:38,680 --> 01:08:40,920
Speaker 5: long get you got to do it? How the people

1441
01:08:40,960 --> 01:08:44,120
Speaker 5: getting paid? You're following people that ain't even getting paid

1442
01:08:44,120 --> 01:08:46,680
Speaker 5: for doing what they're doing. They're just getting paid for

1443
01:08:46,760 --> 01:08:49,880
Speaker 5: holding that position. That's why they gonna open the door.

1444
01:08:50,680 --> 01:08:54,240
Speaker 5: Because I don't have no value outside of state being

1445
01:08:54,280 --> 01:08:57,280
Speaker 5: in this position. If I get up out of this

1446
01:08:57,360 --> 01:09:00,840
Speaker 5: position and stand over there, there's nothing else with me

1447
01:09:00,920 --> 01:09:03,800
Speaker 5: and this ain't to no particular person, because.

1448
01:09:03,479 --> 01:09:04,200
Speaker 3: This is business.

1449
01:09:04,240 --> 01:09:07,120
Speaker 5: I'm talking to the market, right, This ain't about no

1450
01:09:07,160 --> 01:09:09,920
Speaker 5: particular person, even though they gonna say it is. I'm

1451
01:09:09,960 --> 01:09:14,639
Speaker 5: telling you this is market talk right. When people come

1452
01:09:14,720 --> 01:09:16,600
Speaker 5: behind you, they gonna say, I'm gonna do it like

1453
01:09:16,960 --> 01:09:19,320
Speaker 5: such and such doing it, But they don't know the

1454
01:09:19,360 --> 01:09:21,760
Speaker 5: whole time they've been talking doing that for four years

1455
01:09:21,800 --> 01:09:24,080
Speaker 5: and ain't made nothing doing that, And then if they

1456
01:09:24,080 --> 01:09:27,200
Speaker 5: did make something, it ain't a re up thing. I

1457
01:09:27,240 --> 01:09:30,160
Speaker 5: need to follow the niggas that's ringing up they deals,

1458
01:09:30,240 --> 01:09:33,640
Speaker 5: not getting a deal. It's like getting some money and

1459
01:09:33,720 --> 01:09:37,120
Speaker 5: keeping some money. These are different techniques. I need to

1460
01:09:37,160 --> 01:09:40,720
Speaker 5: follow the guys that's keeping the deals, that's making the relationships,

1461
01:09:40,760 --> 01:09:43,320
Speaker 5: that's building the brands, not the guys that ope, you

1462
01:09:43,400 --> 01:09:43,880
Speaker 5: got a deal.

1463
01:09:44,160 --> 01:09:45,040
Speaker 3: Follow him.

1464
01:09:45,280 --> 01:09:46,280
Speaker 9: Yeah, that's my thing.

1465
01:09:46,400 --> 01:09:49,080
Speaker 7: And most of the people, like going back to the monetization thing,

1466
01:09:49,120 --> 01:09:51,600
Speaker 7: most people are not gonna be able to monetize awful.

1467
01:09:51,640 --> 01:09:56,040
Speaker 6: Ads so like to really like live efficiently.

1468
01:09:56,479 --> 01:09:58,800
Speaker 7: So it's like, why do you think that it's just

1469
01:09:58,800 --> 01:10:00,120
Speaker 7: not enough money in it?

1470
01:10:00,280 --> 01:10:03,680
Speaker 5: And I feel like what I'm saying ads transition to

1471
01:10:03,760 --> 01:10:06,080
Speaker 5: like super Bowl, it's a lot of money and ads.

1472
01:10:06,120 --> 01:10:09,639
Speaker 7: Now, most people are not going to get a lot

1473
01:10:09,680 --> 01:10:13,880
Speaker 7: of money the audience, but you can't make money. So

1474
01:10:13,920 --> 01:10:18,840
Speaker 7: I feel like ads should always be a add on,

1475
01:10:19,640 --> 01:10:22,200
Speaker 7: but you got to be creative to find ways to

1476
01:10:22,280 --> 01:10:23,200
Speaker 7: make money.

1477
01:10:22,960 --> 01:10:25,520
Speaker 6: Outside of that. That comes with creativity.

1478
01:10:25,560 --> 01:10:27,439
Speaker 7: That can come with merch that can come with live shows,

1479
01:10:27,439 --> 01:10:30,519
Speaker 7: that can yeah, the Patreon, that can come from a

1480
01:10:30,560 --> 01:10:33,960
Speaker 7: service subscription based model. You know, if you got an

1481
01:10:34,000 --> 01:10:37,000
Speaker 7: app or whatever you got, you know going on, that's

1482
01:10:37,080 --> 01:10:38,800
Speaker 7: up to you to figure out your own business model

1483
01:10:38,840 --> 01:10:42,040
Speaker 7: what you have to offer. But how can I make

1484
01:10:42,080 --> 01:10:46,080
Speaker 7: money outside of this that I control? Because you can't

1485
01:10:46,080 --> 01:10:48,519
Speaker 7: control ads either. You might have an AD and then

1486
01:10:49,920 --> 01:10:51,439
Speaker 7: you know what I'm saying. So it's like, you got

1487
01:10:51,439 --> 01:10:53,560
Speaker 7: an audience, you got to make sure that you're maximizing

1488
01:10:53,560 --> 01:10:56,200
Speaker 7: that audience. I think a lot of podcasters don't fully

1489
01:10:56,280 --> 01:10:57,000
Speaker 7: understand that.

1490
01:10:56,920 --> 01:11:00,639
Speaker 5: Either, because again they okay with just the audience. Here's

1491
01:11:00,680 --> 01:11:05,479
Speaker 5: another thing. Getting fame almost cripples you, especially when when

1492
01:11:05,520 --> 01:11:07,640
Speaker 5: you get it too early, right when you're still in

1493
01:11:07,640 --> 01:11:13,040
Speaker 5: the process, because fame and notoriety makes you not do

1494
01:11:13,160 --> 01:11:16,280
Speaker 5: what needs to be done to get to that next level. Right, So,

1495
01:11:16,360 --> 01:11:18,519
Speaker 5: say I need to be out there selling shirts or

1496
01:11:18,520 --> 01:11:20,240
Speaker 5: selling CDs or selling.

1497
01:11:20,000 --> 01:11:24,639
Speaker 10: Something that will help my business. The minute they put

1498
01:11:24,680 --> 01:11:24,880
Speaker 10: me on.

1499
01:11:24,920 --> 01:11:29,720
Speaker 5: Breakfast club, like I can't stand out there, no way, right,

1500
01:11:29,760 --> 01:11:33,040
Speaker 5: So it cripples you. It's like it says, damn, okay,

1501
01:11:33,040 --> 01:11:34,760
Speaker 5: now I'm too big to do that. Well you have

1502
01:11:34,840 --> 01:11:35,760
Speaker 5: to do that to get there.

1503
01:11:35,840 --> 01:11:37,960
Speaker 7: But then also everybody's not a business person too, so

1504
01:11:38,240 --> 01:11:40,040
Speaker 7: most people coming in and they just coming in just from

1505
01:11:40,040 --> 01:11:41,800
Speaker 7: a media standpoint of it. I just want to talk

1506
01:11:42,040 --> 01:11:43,600
Speaker 7: and then I'm gonna lest somebody pay me. It's like

1507
01:11:43,600 --> 01:11:46,960
Speaker 7: an artist, right, Most recording artists just want to rap

1508
01:11:47,280 --> 01:11:47,920
Speaker 7: and then they want to.

1509
01:11:47,880 --> 01:11:49,040
Speaker 6: Get paid for rapping.

1510
01:11:49,280 --> 01:11:52,439
Speaker 7: That's why I said, like you signed a deal, it's

1511
01:11:52,439 --> 01:11:54,400
Speaker 7: not a bad deal because you're not a business person.

1512
01:11:54,800 --> 01:11:56,439
Speaker 7: So you need somebody to take care of you and

1513
01:11:56,439 --> 01:11:58,120
Speaker 7: to feed you, and you need somebody to schedule your

1514
01:11:58,120 --> 01:12:00,280
Speaker 7: shows and to make sure you're hair and all that.

1515
01:12:00,600 --> 01:12:05,840
Speaker 7: But we the other way around, Like this is just allowed.

1516
01:12:06,000 --> 01:12:07,960
Speaker 5: Can you compete with five million a year?

1517
01:12:08,920 --> 01:12:11,000
Speaker 6: Can we can people five million a year? We compete

1518
01:12:11,040 --> 01:12:11,599
Speaker 6: with anything?

1519
01:12:15,000 --> 01:12:19,639
Speaker 11: Perhaps, So I'm saying it like it's allowed to It'll

1520
01:12:19,680 --> 01:12:22,320
Speaker 11: take a three year, thirty forty fifty million dollar a

1521
01:12:22,400 --> 01:12:25,519
Speaker 11: year forty million three year forty million dollar joint, I

1522
01:12:25,560 --> 01:12:27,479
Speaker 11: mean three year twenty million dollar joint.

1523
01:12:27,640 --> 01:12:31,080
Speaker 7: So I'm if we get to maintain the ownership of

1524
01:12:31,120 --> 01:12:31,519
Speaker 7: our show.

1525
01:12:31,760 --> 01:12:32,400
Speaker 6: Yeah, why not?

1526
01:12:33,040 --> 01:12:37,120
Speaker 5: Because I think every big podcast is maintaining ownership. Man,

1527
01:12:37,200 --> 01:12:39,320
Speaker 5: are they I don't know. I'm asking you, what's your

1528
01:12:39,360 --> 01:12:39,880
Speaker 5: I deal on that?

1529
01:12:40,240 --> 01:12:41,000
Speaker 9: I don't think they are.

1530
01:12:41,120 --> 01:12:42,040
Speaker 6: Are they serious?

1531
01:12:42,600 --> 01:12:44,679
Speaker 4: I mean we don't know though, right, I mean we don't. Again,

1532
01:12:44,800 --> 01:12:47,840
Speaker 4: we don't know people and aren't sharting the information. And

1533
01:12:47,920 --> 01:12:51,000
Speaker 4: then again people don't know. They see the money, that's

1534
01:12:51,040 --> 01:12:53,280
Speaker 4: the carriage. How do I get it? Oh yeah, yeah,

1535
01:12:53,280 --> 01:12:53,640
Speaker 4: I'll get it.

1536
01:12:53,720 --> 01:12:54,080
Speaker 5: Yeah.

1537
01:12:54,280 --> 01:12:57,000
Speaker 4: How long do I have that likense to show our propetuity?

1538
01:12:57,080 --> 01:12:58,519
Speaker 4: I don't even know what that means. I signed it

1539
01:12:58,600 --> 01:13:00,440
Speaker 4: boom not no big shows.

1540
01:13:00,760 --> 01:13:05,080
Speaker 6: But I'm not saying thank you think so I don't know.

1541
01:13:05,120 --> 01:13:06,760
Speaker 6: Though we don't know.

1542
01:13:07,080 --> 01:13:07,759
Speaker 5: I'm saying.

1543
01:13:09,160 --> 01:13:11,160
Speaker 3: What we believe. People that know about.

1544
01:13:11,000 --> 01:13:16,639
Speaker 4: Business, we may have heard that, Wow, we may have Wow.

1545
01:13:16,160 --> 01:13:17,479
Speaker 6: There's something they've done.

1546
01:13:17,560 --> 01:13:20,040
Speaker 7: If there's something, shows that I know that don't own

1547
01:13:20,080 --> 01:13:24,040
Speaker 7: the show, but out even signed a big contract they

1548
01:13:24,040 --> 01:13:25,679
Speaker 7: gave they can help the rest of the show.

1549
01:13:26,160 --> 01:13:28,080
Speaker 10: So it's a lot of something big shows in our

1550
01:13:28,160 --> 01:13:29,519
Speaker 10: coach or just.

1551
01:13:31,040 --> 01:13:34,320
Speaker 5: Wow, oh god, y'all, let's.

1552
01:13:34,120 --> 01:13:38,160
Speaker 6: Talk off there about it? Is that once again going

1553
01:13:38,160 --> 01:13:39,240
Speaker 6: back to information, right.

1554
01:13:39,760 --> 01:13:41,600
Speaker 3: You didn't think they were going out saying.

1555
01:13:41,360 --> 01:13:44,160
Speaker 5: So I'm not going out, You're not going you're starting

1556
01:13:44,200 --> 01:13:44,479
Speaker 5: like that.

1557
01:13:44,520 --> 01:13:46,120
Speaker 6: I'm not one of those people that saying like it's

1558
01:13:46,120 --> 01:13:47,559
Speaker 6: bad to sign because, like I said.

1559
01:13:47,320 --> 01:13:49,680
Speaker 5: It's bad to give away rights if specially if you

1560
01:13:49,720 --> 01:13:52,400
Speaker 5: have some sort of built it Okay, so the people Okay,

1561
01:13:52,439 --> 01:13:56,479
Speaker 5: so people out there in TV land, these companies won't

1562
01:13:56,479 --> 01:13:59,800
Speaker 5: give you any money unless they see some money there.

1563
01:14:00,080 --> 01:14:03,400
Speaker 5: So if they say I want your show, right, they

1564
01:14:03,520 --> 01:14:05,680
Speaker 5: usually only offer those kind of deals to people with

1565
01:14:05,800 --> 01:14:08,040
Speaker 5: the built in fan base like we're talking about. They

1566
01:14:08,040 --> 01:14:10,320
Speaker 5: don't offer those to some Joe blow off the street

1567
01:14:10,439 --> 01:14:13,080
Speaker 5: nine times out of ten. So you're coming with a

1568
01:14:13,120 --> 01:14:15,519
Speaker 5: built in fan base and you don't even have faith

1569
01:14:15,560 --> 01:14:17,599
Speaker 5: in it, but you have faith in them to activate it.

1570
01:14:17,560 --> 01:14:20,120
Speaker 7: Because yeah, because once again they have the relationships they

1571
01:14:20,520 --> 01:14:21,840
Speaker 7: they Pablo right, this is.

1572
01:14:21,760 --> 01:14:23,800
Speaker 9: The easy one. I just take the money. Did y'all

1573
01:14:23,800 --> 01:14:24,680
Speaker 9: take care of that? I'll do this.

1574
01:14:25,560 --> 01:14:25,880
Speaker 5: Wow.

1575
01:14:26,479 --> 01:14:28,120
Speaker 9: They go from owners to talent very quickly.

1576
01:14:29,600 --> 01:14:33,559
Speaker 7: But like I said, signing because Nipsey Hustle doesn't become

1577
01:14:33,600 --> 01:14:35,320
Speaker 7: Nipsey Hustle if he doesn't sign to a major late.

1578
01:14:35,360 --> 01:14:37,200
Speaker 5: Now, yeah, you some points. You gotta make a You

1579
01:14:37,240 --> 01:14:37,680
Speaker 5: gotta make it.

1580
01:14:37,760 --> 01:14:40,040
Speaker 7: You gotta make a decision, and you gotta understand it.

1581
01:14:40,080 --> 01:14:41,799
Speaker 7: You can only go so far by yourself.

1582
01:14:41,840 --> 01:14:43,320
Speaker 10: So y'all saying y'all won't sign.

1583
01:14:44,200 --> 01:14:47,080
Speaker 6: We did sign. We signed to our art for two years.

1584
01:14:47,080 --> 01:14:50,000
Speaker 5: But I'm saying, if somebody want action on video, action

1585
01:14:50,160 --> 01:14:50,759
Speaker 5: on the whole.

1586
01:14:50,640 --> 01:14:53,519
Speaker 7: Everything is negotiable. Everything is negotiable. I feel like you

1587
01:14:53,560 --> 01:14:56,120
Speaker 7: can't be emotionally a tie to any So y'all.

1588
01:14:55,960 --> 01:14:58,640
Speaker 5: Will take a three sixty invest fits in on we

1589
01:14:58,720 --> 01:15:00,400
Speaker 5: get set on in on it everything.

1590
01:15:00,600 --> 01:15:03,400
Speaker 6: If it's enough money, we can sell it. What's enough money?

1591
01:15:04,280 --> 01:15:07,599
Speaker 6: It hassues?

1592
01:15:07,680 --> 01:15:10,200
Speaker 5: Did you have week s marking money?

1593
01:15:10,520 --> 01:15:12,639
Speaker 7: But I mean, but that's real talk though, right Anybody

1594
01:15:12,880 --> 01:15:15,120
Speaker 7: anybody that says otherwise is lying to you.

1595
01:15:15,200 --> 01:15:17,120
Speaker 6: Let's be honest. Somebody come with a check for a

1596
01:15:17,160 --> 01:15:17,880
Speaker 6: billion dollars.

1597
01:15:19,720 --> 01:15:20,360
Speaker 5: Yeah, for sure.

1598
01:15:20,400 --> 01:15:24,120
Speaker 9: What's the valuation of this company? It's three billion? Okay, Well, guys,

1599
01:15:24,439 --> 01:15:27,920
Speaker 9: we've earned our leasure, right, it's been real.

1600
01:15:28,160 --> 01:15:30,439
Speaker 10: What about okay? So what what is an ad worth?

1601
01:15:30,600 --> 01:15:31,639
Speaker 10: What what is the ad.

1602
01:15:31,560 --> 01:15:35,320
Speaker 5: Worth on the show that's getting two million downloads? Like,

1603
01:15:35,439 --> 01:15:38,360
Speaker 5: what what is the gauge? Like, what is what? What's

1604
01:15:38,400 --> 01:15:41,160
Speaker 5: the gauge for a young podcast or anybody watching? What

1605
01:15:41,200 --> 01:15:43,200
Speaker 5: are we dealing with out here? What's the gauge?

1606
01:15:43,360 --> 01:15:46,760
Speaker 4: I think you said it. We were at a show

1607
01:15:46,960 --> 01:15:49,720
Speaker 4: and they were talking about streaming. They're like, well, what's

1608
01:15:49,720 --> 01:15:52,640
Speaker 4: one stream worth? Nobody can give an answer, right, and

1609
01:15:52,680 --> 01:15:55,439
Speaker 4: so what's one download worth? That's a person? But just

1610
01:15:55,479 --> 01:15:59,960
Speaker 4: talking about like standing like where the industry standard. Man,

1611
01:16:00,200 --> 01:16:02,080
Speaker 4: they'll tell you the CPM rate. They'll tell you like

1612
01:16:02,120 --> 01:16:05,320
Speaker 4: it's seventeen fifty, or the average premium the premu is

1613
01:16:05,400 --> 01:16:09,120
Speaker 4: fifty dollars per every thousand. But I didn't believe in that,

1614
01:16:09,560 --> 01:16:12,160
Speaker 4: and so I said, look, we'll create our own market.

1615
01:16:12,360 --> 01:16:14,800
Speaker 4: I'm going to tell you the number is fifteen thousand

1616
01:16:14,880 --> 01:16:17,320
Speaker 4: an episode. Now you could take that or you could

1617
01:16:17,360 --> 01:16:19,559
Speaker 4: leave it. But here's our numbers. I don't want to

1618
01:16:19,560 --> 01:16:22,599
Speaker 4: we're not doing the CPM thing. Well, most people they're

1619
01:16:22,600 --> 01:16:24,280
Speaker 4: looking at the value that we add. They know that

1620
01:16:24,320 --> 01:16:25,200
Speaker 4: we're going to be consistent.

1621
01:16:25,240 --> 01:16:26,160
Speaker 10: So yah, I don't even.

1622
01:16:26,040 --> 01:16:27,160
Speaker 5: Do the sea keep going.

1623
01:16:27,200 --> 01:16:29,280
Speaker 4: I'm sorry, yeah, yeah, no, so that I stopped. We

1624
01:16:29,320 --> 01:16:31,280
Speaker 4: just stopped doing the CPM and we said, like, this

1625
01:16:31,320 --> 01:16:33,160
Speaker 4: is what we're worth. So if I tell them is fifteen,

1626
01:16:33,240 --> 01:16:35,400
Speaker 4: I will, then let's see if we go up to

1627
01:16:35,439 --> 01:16:36,559
Speaker 4: four million, I will.

1628
01:16:36,600 --> 01:16:37,760
Speaker 9: Now I'm telling you it's twenty five.

1629
01:16:38,120 --> 01:16:40,040
Speaker 4: And so I'm going in with it, not with the

1630
01:16:40,640 --> 01:16:44,200
Speaker 4: traditional manner of I'm this is my CPM, and if

1631
01:16:44,240 --> 01:16:46,360
Speaker 4: I hit this number based on that, they naturally get paid.

1632
01:16:46,400 --> 01:16:48,960
Speaker 4: This No, because I know when you go to corporate

1633
01:16:48,960 --> 01:16:50,320
Speaker 4: and you're not telling them that, and.

1634
01:16:50,240 --> 01:16:51,760
Speaker 10: That's the game they try to lock young.

1635
01:16:52,000 --> 01:16:55,439
Speaker 6: Of course, the game is this though, because men trust me, and.

1636
01:16:55,479 --> 01:16:58,200
Speaker 5: Let me say this for the onlookers, I play both

1637
01:16:58,280 --> 01:17:01,800
Speaker 5: games right, even with them and Huskies and other brands. Again,

1638
01:17:01,880 --> 01:17:05,400
Speaker 5: I have my own relationships with brands, my Bookie, other

1639
01:17:05,520 --> 01:17:09,479
Speaker 5: brands where I negotiate things on my own, but that

1640
01:17:09,600 --> 01:17:12,280
Speaker 5: they do play that CPM game on the other side.

1641
01:17:12,360 --> 01:17:16,280
Speaker 5: On the on the on the iHeart side is a

1642
01:17:16,400 --> 01:17:18,000
Speaker 5: very CPM driving game.

1643
01:17:18,120 --> 01:17:19,720
Speaker 6: Here's the machine. Here's the thing.

1644
01:17:19,720 --> 01:17:22,519
Speaker 7: Here's the thing with how did you'll There's the thing

1645
01:17:22,520 --> 01:17:25,320
Speaker 7: with life in general, especially when it comes to business.

1646
01:17:25,800 --> 01:17:30,479
Speaker 7: The more math that's required, the higher probability that you're

1647
01:17:30,479 --> 01:17:32,840
Speaker 7: going to get crewed, right.

1648
01:17:32,800 --> 01:17:36,040
Speaker 6: Because this this, this, this is that they do. They

1649
01:17:36,080 --> 01:17:36,719
Speaker 6: do it CPM.

1650
01:17:36,760 --> 01:17:38,400
Speaker 7: Most you won't even know what the CPM is, right,

1651
01:17:38,600 --> 01:17:40,160
Speaker 7: and it's like, all right, if you if you do,

1652
01:17:40,520 --> 01:17:42,400
Speaker 7: if you put it at at the beginning of the episode,

1653
01:17:42,479 --> 01:17:43,479
Speaker 7: that's the most valuable.

1654
01:17:43,640 --> 01:17:46,400
Speaker 6: Middle episode. We called mini as the second most valuable,

1655
01:17:46,479 --> 01:17:49,200
Speaker 6: and the first one is pre roll pre roll.

1656
01:17:49,320 --> 01:17:51,120
Speaker 4: Let me just finish, hold on, because I want you

1657
01:17:51,160 --> 01:17:54,040
Speaker 4: to be very clear in terms of money, the midroad

1658
01:17:54,080 --> 01:17:56,080
Speaker 4: is going to be the most valuable, right because the

1659
01:17:56,080 --> 01:17:58,639
Speaker 4: pre roll is only ten seconds. They want your mid

1660
01:17:58,720 --> 01:18:00,879
Speaker 4: road because they know that's going to be sixty seconds.

1661
01:18:01,080 --> 01:18:04,080
Speaker 4: They could put two there. Sometimes they'll put four. Now,

1662
01:18:04,080 --> 01:18:05,720
Speaker 4: your audience is going to say, well, there's a lot

1663
01:18:05,760 --> 01:18:07,639
Speaker 4: of ads here. Well, we're trying to it's a business.

1664
01:18:08,000 --> 01:18:10,599
Speaker 4: So the ten second they'll say, all right, Well, if

1665
01:18:10,840 --> 01:18:13,800
Speaker 4: that's the mid road is twenty thousand, they'll say we'll

1666
01:18:13,840 --> 01:18:16,960
Speaker 4: give you eight thousand for a pre roll because it's shorter.

1667
01:18:17,600 --> 01:18:20,200
Speaker 7: Got so, And then it's like all right, so you

1668
01:18:20,280 --> 01:18:27,360
Speaker 7: get paid seventeen fifty per CPM per thousand downloads and seventeen.

1669
01:18:26,880 --> 01:18:30,559
Speaker 4: Dollars seventeen thousand and fifty cents per every thousand, per thousand, right,

1670
01:18:32,000 --> 01:18:35,599
Speaker 4: So by the time you get twenty thousand download no, sorry,

1671
01:18:36,920 --> 01:18:39,360
Speaker 4: so so seventeen seventeen fifty.

1672
01:18:39,640 --> 01:18:42,439
Speaker 7: But then it's but then it's a seventy thirty split, right,

1673
01:18:42,439 --> 01:18:44,759
Speaker 7: it's a seventy thirty split, seventy year away, thirty thirty

1674
01:18:44,800 --> 01:18:49,160
Speaker 7: their way, and then it's for every thousand. Right, So

1675
01:18:49,240 --> 01:18:51,639
Speaker 7: if you do one hundred thousand downloads for that episode,

1676
01:18:51,640 --> 01:18:52,519
Speaker 7: how much money did you make?

1677
01:18:53,200 --> 01:18:55,160
Speaker 6: Exactly? So that's the whole point.

1678
01:18:54,920 --> 01:18:55,960
Speaker 9: One thousand dollars.

1679
01:18:56,000 --> 01:18:57,680
Speaker 6: It's confusing me.

1680
01:18:58,000 --> 01:19:03,880
Speaker 7: I never really got passed basic algebra in school, so

1681
01:19:03,960 --> 01:19:04,599
Speaker 7: if I.

1682
01:19:04,520 --> 01:19:06,120
Speaker 6: Gotta use it, calculated too complicated.

1683
01:19:07,040 --> 01:19:09,280
Speaker 5: You needed to be twenty grand episode.

1684
01:19:08,880 --> 01:19:11,600
Speaker 6: Twenty thousand dollars an episode. Yeah, I can do that.

1685
01:19:12,120 --> 01:19:14,559
Speaker 3: Y'all see this game, This good.

1686
01:19:14,680 --> 01:19:18,800
Speaker 7: Twenty thousand dollars an episode for a sixty second ad.

1687
01:19:18,920 --> 01:19:20,439
Speaker 6: We can all understand that, right.

1688
01:19:20,560 --> 01:19:22,080
Speaker 5: It's very simple, very simple.

1689
01:19:22,160 --> 01:19:23,320
Speaker 10: A CPM is triggery.

1690
01:19:23,439 --> 01:19:26,479
Speaker 3: What you're saying it sounds like more.

1691
01:19:26,560 --> 01:19:28,640
Speaker 9: Here's the other part, right, how do you know how

1692
01:19:28,680 --> 01:19:29,400
Speaker 9: many downloads?

1693
01:19:29,760 --> 01:19:32,000
Speaker 4: Because the machine gonna have to download me there and

1694
01:19:32,000 --> 01:19:33,760
Speaker 4: they're gonna tell you, well, you didn't meet the metric.

1695
01:19:34,320 --> 01:19:35,120
Speaker 5: You could track it too.

1696
01:19:35,160 --> 01:19:36,840
Speaker 10: They got third party ship, but you don't know how

1697
01:19:36,840 --> 01:19:37,080
Speaker 10: to act.

1698
01:19:37,439 --> 01:19:38,920
Speaker 6: Now you gotta get a forensic account.

1699
01:19:38,960 --> 01:19:43,640
Speaker 7: Once again, the more complicated the math, the higher probability

1700
01:19:43,680 --> 01:19:44,719
Speaker 7: you have of getting screwed.

1701
01:19:44,840 --> 01:19:46,360
Speaker 6: They keep it complicated on purpose.

1702
01:19:46,479 --> 01:19:49,320
Speaker 7: Okay, you get a minimum guarantee, but you gotta you

1703
01:19:49,360 --> 01:19:51,360
Speaker 7: gotta hit a million, You gotta hit this.

1704
01:19:51,920 --> 01:19:53,400
Speaker 6: But who's counting these numbers?

1705
01:19:53,600 --> 01:19:55,760
Speaker 7: Well, we have our firm in the back and they're

1706
01:19:55,760 --> 01:19:57,559
Speaker 7: counting these numbers, and then they're gonna give you a

1707
01:19:57,560 --> 01:19:58,720
Speaker 7: report and then they're gonna this.

1708
01:19:58,840 --> 01:20:00,960
Speaker 6: But you don't even know what what happens.

1709
01:20:01,120 --> 01:20:03,120
Speaker 10: Then it strength what's the stream versus down?

1710
01:20:03,400 --> 01:20:05,320
Speaker 9: What happens when you don't hit the minimum guarantee?

1711
01:20:05,479 --> 01:20:07,439
Speaker 5: Then this is a yeah, what happens when you don't

1712
01:20:07,520 --> 01:20:09,639
Speaker 5: hit it? They're trying to recoop get your money. Yeah,

1713
01:20:09,760 --> 01:20:12,160
Speaker 5: we got to recoup this money. And now it's the

1714
01:20:12,240 --> 01:20:14,439
Speaker 5: rap game. But you know you're in the rig in

1715
01:20:14,439 --> 01:20:15,360
Speaker 5: the red money.

1716
01:20:15,560 --> 01:20:18,000
Speaker 4: You know, No, we're not paying you that because we

1717
01:20:18,080 --> 01:20:19,519
Speaker 4: got to get the money because the first season you

1718
01:20:19,560 --> 01:20:20,240
Speaker 4: didn't really make that.

1719
01:20:21,120 --> 01:20:23,599
Speaker 5: Well, how we're looking at the message every month, All

1720
01:20:23,640 --> 01:20:24,479
Speaker 5: this is a question mark.

1721
01:20:24,520 --> 01:20:25,120
Speaker 6: Even YouTube.

1722
01:20:25,280 --> 01:20:27,599
Speaker 7: Nobody really knows. It's just YouTube. It's just too big

1723
01:20:27,640 --> 01:20:29,680
Speaker 7: and too powerful where you don't really have an option. Right,

1724
01:20:29,720 --> 01:20:33,040
Speaker 7: it's like what can you do? Nobody knows how much

1725
01:20:33,080 --> 01:20:35,960
Speaker 7: money is actually coming into YouTube, how they're distributing it.

1726
01:20:36,120 --> 01:20:38,639
Speaker 7: Because some ship we might get paid thirty five dollars

1727
01:20:38,640 --> 01:20:40,200
Speaker 7: for some ship we might get paid four dollars for

1728
01:20:40,240 --> 01:20:42,519
Speaker 7: depending on the content, depending on the time of day, depending.

1729
01:20:42,320 --> 01:20:43,519
Speaker 6: On who's who's on it.

1730
01:20:43,600 --> 01:20:46,759
Speaker 5: And then it's constantly changing. Then it can be affected

1731
01:20:46,800 --> 01:20:49,080
Speaker 5: by things outside of our means, and you can wake

1732
01:20:49,200 --> 01:20:50,400
Speaker 5: up tomorrow and it can be up.

1733
01:20:50,439 --> 01:20:53,720
Speaker 4: But they so they do RPM when you do the visuals, right,

1734
01:20:53,720 --> 01:20:56,960
Speaker 4: So the CPM is what they're going to pay the brand, right,

1735
01:20:57,000 --> 01:20:58,800
Speaker 4: but they're gonna take their percentagees. So what you get

1736
01:20:58,800 --> 01:21:01,559
Speaker 4: broken down to is the RPM. And so the CPM

1737
01:21:01,640 --> 01:21:03,960
Speaker 4: might be twenty five dollars, right, but by the time

1738
01:21:03,960 --> 01:21:05,960
Speaker 4: you get to you it's fourteen twenty five and that's

1739
01:21:05,960 --> 01:21:06,840
Speaker 4: what you're gonna get paid.

1740
01:21:07,280 --> 01:21:09,840
Speaker 5: It's like, wait, what what happened? Yeah, It's like it's

1741
01:21:09,840 --> 01:21:13,160
Speaker 5: like like like the transaction to your ticket master.

1742
01:21:13,800 --> 01:21:15,960
Speaker 7: So I would I would recommend for any podcast if

1743
01:21:16,000 --> 01:21:19,000
Speaker 7: you're trying to structure your deal with a company, You

1744
01:21:19,160 --> 01:21:20,719
Speaker 7: just say this is what I want to get paid

1745
01:21:20,760 --> 01:21:23,040
Speaker 7: per episode, then negotiate based off of that.

1746
01:21:23,200 --> 01:21:23,800
Speaker 6: Because once you.

1747
01:21:23,760 --> 01:21:26,040
Speaker 7: Get in the CPM game, and once you get in, okay,

1748
01:21:26,040 --> 01:21:27,600
Speaker 7: you got to hit this certain amount of numbers and

1749
01:21:27,640 --> 01:21:29,400
Speaker 7: a certain amount of downloads and dah da da da,

1750
01:21:29,560 --> 01:21:31,599
Speaker 7: and then you're going to be doing forever.

1751
01:21:31,920 --> 01:21:34,639
Speaker 5: That makes sense too, that CPM and kind of make

1752
01:21:34,680 --> 01:21:38,680
Speaker 5: the water blurry. But it's people that swear by the CPM.

1753
01:21:38,240 --> 01:21:40,880
Speaker 7: Game because it's traditional model. This is what they this

1754
01:21:40,960 --> 01:21:43,320
Speaker 7: is what they set as a standard for the industry.

1755
01:21:43,680 --> 01:21:45,519
Speaker 7: But there is no industry standing because we don't know

1756
01:21:45,560 --> 01:21:47,280
Speaker 7: anything that's happened in see industry.

1757
01:21:47,360 --> 01:21:50,479
Speaker 5: I'm playing both games like I'm playing subscription model game.

1758
01:21:50,560 --> 01:21:53,320
Speaker 5: I'm playing live show sponsorship ad game.

1759
01:21:53,400 --> 01:21:53,920
Speaker 3: You know what I'm saying.

1760
01:21:54,240 --> 01:21:55,439
Speaker 6: I was Patreon working out for you.

1761
01:21:55,520 --> 01:22:00,160
Speaker 5: It's doing good. It's because I haven't been as see

1762
01:22:00,200 --> 01:22:02,000
Speaker 5: when I took the deal, I come from behind the

1763
01:22:02,040 --> 01:22:04,160
Speaker 5: paywall and say hold on, I got to focus on

1764
01:22:04,200 --> 01:22:06,360
Speaker 5: get some shit out there, help brand bill while we

1765
01:22:07,320 --> 01:22:10,280
Speaker 5: and it fluctuate kind of went down because you got

1766
01:22:10,280 --> 01:22:12,200
Speaker 5: to be This is one thing I do give Joe

1767
01:22:12,240 --> 01:22:16,080
Speaker 5: credit for you have to be diligent fucking with them

1768
01:22:16,120 --> 01:22:19,920
Speaker 5: paying customers. It's a different relationship, right. See, you have

1769
01:22:20,040 --> 01:22:23,880
Speaker 5: people that have relationship with their customer. All they ever

1770
01:22:23,920 --> 01:22:26,719
Speaker 5: gonna fuck with you is for the free. They don't

1771
01:22:26,720 --> 01:22:28,760
Speaker 5: even fuck with you outside of the free. That's what

1772
01:22:28,880 --> 01:22:32,040
Speaker 5: I'm saying. When you able to pull people behind the curtain,

1773
01:22:32,360 --> 01:22:34,800
Speaker 5: come on back here where it casts you something. You

1774
01:22:34,880 --> 01:22:37,519
Speaker 5: gotta be diligent and feed them there.

1775
01:22:37,600 --> 01:22:38,160
Speaker 9: And they want.

1776
01:22:39,720 --> 01:22:40,479
Speaker 3: Just think about this.

1777
01:22:40,560 --> 01:22:43,160
Speaker 5: They paying me twenty five dollars, ten dollars, some people

1778
01:22:43,200 --> 01:22:43,840
Speaker 5: fifty dollar.

1779
01:22:44,840 --> 01:22:47,799
Speaker 3: They give Netflix twelve and they load them down.

1780
01:22:48,080 --> 01:22:50,120
Speaker 5: I'm talking about this some of the best quality of

1781
01:22:50,160 --> 01:22:52,639
Speaker 5: shit that you ever gonna see.

1782
01:22:52,920 --> 01:22:54,240
Speaker 9: But here's the other part of that.

1783
01:22:54,520 --> 01:22:58,160
Speaker 4: At some point, there's going to be a comment or

1784
01:22:58,160 --> 01:23:00,559
Speaker 4: there's going to be an email that's gonna come to you,

1785
01:23:00,800 --> 01:23:05,120
Speaker 4: and it's going to be like completely like tearing the

1786
01:23:05,160 --> 01:23:07,519
Speaker 4: company down because you didn't put out an episode one

1787
01:23:07,520 --> 01:23:10,360
Speaker 4: week and in your mind you're like, this is twenty

1788
01:23:10,360 --> 01:23:12,800
Speaker 4: five hours, twenty five hours, and this is what I'm

1789
01:23:12,800 --> 01:23:15,080
Speaker 4: dealing with, and so like we gotta deal with that.

1790
01:23:15,320 --> 01:23:17,400
Speaker 4: Like people don't talk about that side, but that's part

1791
01:23:17,400 --> 01:23:20,160
Speaker 4: of it. They don't even the mental strain of even

1792
01:23:20,240 --> 01:23:24,280
Speaker 4: the comments section. When this shit costs money to run

1793
01:23:24,479 --> 01:23:25,960
Speaker 4: and you ain't a lot.

1794
01:23:25,800 --> 01:23:27,040
Speaker 3: Of times it's the free bridge.

1795
01:23:27,080 --> 01:23:28,040
Speaker 5: They do all of that.

1796
01:23:28,160 --> 01:23:31,960
Speaker 7: Another thing too, you know how I said, if it's more,

1797
01:23:32,400 --> 01:23:36,040
Speaker 7: the more math, the higher probably you get screwed in contracts,

1798
01:23:36,680 --> 01:23:39,680
Speaker 7: The more words you don't understand, there's a higher probably that.

1799
01:23:39,680 --> 01:23:40,320
Speaker 9: You get screwed.

1800
01:23:40,760 --> 01:23:43,760
Speaker 7: Everybody knows how to read, right, there's no need to have.

1801
01:23:44,240 --> 01:23:46,639
Speaker 7: If there's more than ten words that you're not familiar with,

1802
01:23:46,920 --> 01:23:47,879
Speaker 7: you're gonna get screwed.

1803
01:23:48,560 --> 01:23:50,880
Speaker 5: I told you Bill about what telling you that it's

1804
01:23:50,920 --> 01:23:51,599
Speaker 5: all about.

1805
01:23:51,439 --> 01:23:54,479
Speaker 6: Language because they're doing this on purpose. It's a magic trick.

1806
01:23:54,560 --> 01:23:54,680
Speaker 5: Right.

1807
01:23:54,680 --> 01:23:57,120
Speaker 7: If I could do enough weird shit and put shit,

1808
01:23:57,200 --> 01:23:58,799
Speaker 7: and then it's like if I can make a contract,

1809
01:23:58,840 --> 01:24:01,800
Speaker 7: like Kanye said, a contra that should be one page, yes.

1810
01:24:01,720 --> 01:24:05,200
Speaker 5: And we billion a dude, don't even a billion dollars dud.

1811
01:24:05,800 --> 01:24:07,519
Speaker 9: He wasn't even accept the contracts if they were long.

1812
01:24:07,680 --> 01:24:10,479
Speaker 7: Why do we have contracts for fifty pages? Twenty five pages?

1813
01:24:10,800 --> 01:24:12,559
Speaker 7: You got the best look, something's gonna get lost.

1814
01:24:12,640 --> 01:24:14,479
Speaker 5: Yeah, And why do they do that to Why we

1815
01:24:14,560 --> 01:24:16,479
Speaker 5: do that to it? But I don't even say this

1816
01:24:16,640 --> 01:24:17,719
Speaker 5: just us, it's just business.

1817
01:24:17,760 --> 01:24:19,800
Speaker 6: That's business, because once again it's long.

1818
01:24:19,960 --> 01:24:21,720
Speaker 7: The longer I can draw you out something, I have

1819
01:24:21,760 --> 01:24:23,519
Speaker 7: a higher probability I could just stick something in there.

1820
01:24:23,600 --> 01:24:27,360
Speaker 7: If it's twenty five pages. If it's twenty five pages,

1821
01:24:27,680 --> 01:24:29,559
Speaker 7: it's a high probability that something is.

1822
01:24:29,840 --> 01:24:31,240
Speaker 5: Maybe something you overlook.

1823
01:24:31,880 --> 01:24:32,960
Speaker 6: You have the best lawyer.

1824
01:24:33,000 --> 01:24:35,400
Speaker 7: They might they might not be able to read every

1825
01:24:35,439 --> 01:24:37,960
Speaker 7: single thing right, and you're going to So that's another

1826
01:24:38,000 --> 01:24:41,400
Speaker 7: thing for people. Try to make any agreement as easy

1827
01:24:41,439 --> 01:24:44,719
Speaker 7: to understand as possible, and once it starts to become

1828
01:24:44,760 --> 01:24:49,479
Speaker 7: extremely complicated, just be very have the lawyer read it

1829
01:24:49,479 --> 01:24:52,720
Speaker 7: three times and explain to you and interpret it to you,

1830
01:24:52,800 --> 01:24:56,640
Speaker 7: because you're going to there's going to be things in

1831
01:24:56,680 --> 01:24:58,320
Speaker 7: there that you don't you're not familiar with.

1832
01:24:58,320 --> 01:24:59,040
Speaker 6: Or they they'll trick you.

1833
01:24:59,600 --> 01:25:01,679
Speaker 7: They have one shit, it'll be like, okay, you signed

1834
01:25:01,680 --> 01:25:03,760
Speaker 7: it still for five years and then it's like with

1835
01:25:03,840 --> 01:25:07,840
Speaker 7: the reversal of the perpetuity that comes in the fun

1836
01:25:07,960 --> 01:25:10,600
Speaker 7: like they're just reworded.

1837
01:25:10,640 --> 01:25:13,880
Speaker 5: I would you know for me perpetuity ship I send

1838
01:25:14,320 --> 01:25:18,280
Speaker 5: even though it's in the contract, I make sure that that's.

1839
01:25:18,160 --> 01:25:21,840
Speaker 4: Like that's what we take that out we take it out.

1840
01:25:22,360 --> 01:25:25,280
Speaker 4: It's the first word we're looking for that cannot that

1841
01:25:25,280 --> 01:25:27,960
Speaker 4: cannot be there. But I also suggest if they're going

1842
01:25:28,000 --> 01:25:30,400
Speaker 4: to sign the people, yes, give it to your lawyer,

1843
01:25:31,360 --> 01:25:32,599
Speaker 4: but you should read it.

1844
01:25:33,280 --> 01:25:34,400
Speaker 9: Yeah, because what.

1845
01:25:34,320 --> 01:25:36,360
Speaker 4: Will happen is you'll come into these meetings and people

1846
01:25:36,360 --> 01:25:39,240
Speaker 4: will be telling you things about your contract that you

1847
01:25:39,280 --> 01:25:43,000
Speaker 4: know for certain or not true, and they run and

1848
01:25:43,000 --> 01:25:45,679
Speaker 4: they'll run it and I know for sure it's not true.

1849
01:25:45,760 --> 01:25:47,519
Speaker 4: Then I got to go back to the lawyer. We

1850
01:25:47,600 --> 01:25:50,760
Speaker 4: got to have a conversation. It's not true. So yes,

1851
01:25:50,880 --> 01:25:53,200
Speaker 4: do your due diligence, give it to your lawyers, but

1852
01:25:53,240 --> 01:25:54,000
Speaker 4: you should read it.

1853
01:25:54,080 --> 01:25:56,479
Speaker 5: And if you don't understand it, that's what you pay

1854
01:25:56,520 --> 01:25:57,000
Speaker 5: a lawyer for.

1855
01:25:57,040 --> 01:25:59,600
Speaker 7: What you have the lawyer because most people have to

1856
01:25:59,640 --> 01:26:02,280
Speaker 7: explain most people, most people are they're not going to

1857
01:26:02,320 --> 01:26:03,720
Speaker 7: read it, or even if they read it, they're not

1858
01:26:03,760 --> 01:26:05,719
Speaker 7: going to have the reading comprehension of fully understanding.

1859
01:26:06,120 --> 01:26:09,400
Speaker 6: You have your lawyer go through it with you, paragraph

1860
01:26:09,400 --> 01:26:12,160
Speaker 6: by paragraph. She reads it or here she reads it.

1861
01:26:12,720 --> 01:26:15,599
Speaker 6: So and then it's like, okay, what's just mind, dude,

1862
01:26:15,600 --> 01:26:17,600
Speaker 6: What's I ain't taking it?

1863
01:26:17,680 --> 01:26:20,320
Speaker 5: I take certain thing, Hey that ain't that ain't cool,

1864
01:26:20,680 --> 01:26:23,799
Speaker 5: and there's certain money. Like the first couple of deals

1865
01:26:23,800 --> 01:26:26,000
Speaker 5: I got was so high. I knew they was trying

1866
01:26:26,040 --> 01:26:28,479
Speaker 5: to get the show cause I'm like, it's no way

1867
01:26:28,640 --> 01:26:31,920
Speaker 5: that this money is just too much money. Right, we

1868
01:26:31,920 --> 01:26:35,000
Speaker 5: ain't even moved yet, but I know people know I'm

1869
01:26:35,200 --> 01:26:36,080
Speaker 5: cold with this ship.

1870
01:26:36,200 --> 01:26:38,200
Speaker 3: But this business at the end.

1871
01:26:38,080 --> 01:26:39,680
Speaker 5: Of the day, So I'm saying, damn this kind of

1872
01:26:39,720 --> 01:26:40,160
Speaker 5: money is.

1873
01:26:40,880 --> 01:26:42,519
Speaker 3: But yeah, nah, I believe.

1874
01:26:42,560 --> 01:26:45,439
Speaker 5: I believe that you gotta be somebody that understands this space.

1875
01:26:45,520 --> 01:26:47,640
Speaker 5: If you don't get it, bro, is it even a

1876
01:26:47,680 --> 01:26:49,440
Speaker 5: lot of value in signing.

1877
01:26:50,560 --> 01:26:51,520
Speaker 6: For relationships?

1878
01:26:51,600 --> 01:26:53,400
Speaker 7: Yeah, I think that's not You can you can make

1879
01:26:53,439 --> 01:26:55,120
Speaker 7: some money, but I think the biggest thing for us,

1880
01:26:55,160 --> 01:26:58,559
Speaker 7: like anything we saw, the money was always the secondary part.

1881
01:26:58,640 --> 01:27:01,840
Speaker 7: The relationships provided more more opportunities to any money that

1882
01:27:01,880 --> 01:27:05,559
Speaker 7: we are y'all side, Now we signed to ourselves. Are

1883
01:27:05,560 --> 01:27:08,080
Speaker 7: you looking to sign No, we're looking to grow EYO

1884
01:27:08,240 --> 01:27:12,280
Speaker 7: network and looking to sign other shows for that.

1885
01:27:12,400 --> 01:27:16,680
Speaker 5: What minimum guarantees y'all given out working on them? We're

1886
01:27:16,680 --> 01:27:19,080
Speaker 5: working on them. So I'm saying, well, y'all know you

1887
01:27:19,120 --> 01:27:20,000
Speaker 5: know saying right.

1888
01:27:19,960 --> 01:27:22,519
Speaker 9: Well, he was like, I don't need a G pass

1889
01:27:22,600 --> 01:27:24,920
Speaker 9: no more. I'm past that. I'm passing them out now.

1890
01:27:24,880 --> 01:27:26,960
Speaker 5: Right, And that's what I'm saying.

1891
01:27:27,000 --> 01:27:30,639
Speaker 7: But but it's always room to work with other people,

1892
01:27:30,640 --> 01:27:32,320
Speaker 7: Like you know what I'm saying. It's never a situation

1893
01:27:32,439 --> 01:27:34,559
Speaker 7: where you can't. Never get to a point where you

1894
01:27:34,600 --> 01:27:36,720
Speaker 7: feel like you you're too big to work with others.

1895
01:27:36,760 --> 01:27:39,639
Speaker 5: Have the big companies approached y'all, like the bar Stools

1896
01:27:39,840 --> 01:27:41,840
Speaker 5: or the Spotify or the.

1897
01:27:41,920 --> 01:27:44,640
Speaker 7: I mean we had no none of those companies. We

1898
01:27:44,680 --> 01:27:47,000
Speaker 7: had a few conversations when our last deal was up.

1899
01:27:47,000 --> 01:27:49,839
Speaker 5: But why not, though, because I see y'all on business

1900
01:27:49,960 --> 01:27:53,000
Speaker 5: charts all the time, like why why aren't they Why

1901
01:27:53,000 --> 01:27:55,600
Speaker 5: do you think that Spotify talk to that?

1902
01:27:56,600 --> 01:27:56,840
Speaker 3: Yeah?

1903
01:27:56,880 --> 01:28:00,720
Speaker 5: Why why what I'm saying, I don't mean y'all got

1904
01:28:00,720 --> 01:28:03,240
Speaker 5: the numbers, the relationships. Why do y'all think that no

1905
01:28:03,360 --> 01:28:04,519
Speaker 5: deals have been presented?

1906
01:28:05,160 --> 01:28:05,600
Speaker 6: You know?

1907
01:28:05,800 --> 01:28:07,519
Speaker 7: You know, I feel like the content that we produce

1908
01:28:07,640 --> 01:28:09,679
Speaker 7: is a little different. Right, So it's still it's still

1909
01:28:09,680 --> 01:28:11,479
Speaker 7: a niche. Even though we have been able to have

1910
01:28:11,560 --> 01:28:14,839
Speaker 7: a massive amount of success, it's still a relative niche audience.

1911
01:28:15,040 --> 01:28:18,280
Speaker 7: People still don't fully understand it. You know, Black guys

1912
01:28:18,320 --> 01:28:23,120
Speaker 7: talking about money and podcasting and and and investing it's

1913
01:28:23,200 --> 01:28:24,880
Speaker 7: kind of different. You know, it's easier to kind of

1914
01:28:24,920 --> 01:28:27,320
Speaker 7: just talk about music, talk about you know, pop culture, but.

1915
01:28:27,720 --> 01:28:30,160
Speaker 5: I thought business for me. I'm also saying it ain't

1916
01:28:30,200 --> 01:28:31,599
Speaker 5: business numbers based.

1917
01:28:32,160 --> 01:28:34,600
Speaker 7: It is numbers based. But once again, now you have

1918
01:28:34,680 --> 01:28:37,720
Speaker 7: to go into a situation where this goes back to.

1919
01:28:38,520 --> 01:28:40,599
Speaker 10: It's easier dealing with rappers and rapping.

1920
01:28:40,680 --> 01:28:42,080
Speaker 6: This goes back to the race car.

1921
01:28:42,200 --> 01:28:42,360
Speaker 3: Right.

1922
01:28:42,680 --> 01:28:45,639
Speaker 6: As a corporate person, they're used to dealing with rappers.

1923
01:28:45,880 --> 01:28:48,960
Speaker 6: It's familiar. They're used to dealing with sports, and it's.

1924
01:28:48,800 --> 01:28:50,559
Speaker 5: A hundred years worth trickery involved.

1925
01:28:51,040 --> 01:28:53,679
Speaker 7: They still don't They still they still haven't rapped different.

1926
01:28:53,720 --> 01:28:56,439
Speaker 7: So the numbers can be supporting it, but they still

1927
01:28:56,479 --> 01:28:58,920
Speaker 7: haven't fully even guided themselves there. So if they don't

1928
01:28:58,920 --> 01:29:01,200
Speaker 7: get it themselves, then they're not they're not going.

1929
01:29:01,040 --> 01:29:03,759
Speaker 4: To You're still dealing You're not dealing with the highest

1930
01:29:03,840 --> 01:29:06,280
Speaker 4: level execs. You're still dealing with people that were in

1931
01:29:06,320 --> 01:29:09,639
Speaker 4: the corporation that are saying this is value. You should

1932
01:29:09,720 --> 01:29:11,600
Speaker 4: know these guys are. Now they got to prove it

1933
01:29:11,600 --> 01:29:13,479
Speaker 4: to the higher rupts, right, the higher ups got to

1934
01:29:13,479 --> 01:29:14,240
Speaker 4: prove it to the next.

1935
01:29:14,280 --> 01:29:16,800
Speaker 5: I don't like how they prove and shit like even

1936
01:29:16,840 --> 01:29:18,880
Speaker 5: if you know how big of an artist baby, and

1937
01:29:19,000 --> 01:29:22,840
Speaker 5: certain niggas is like my relationship be with them like

1938
01:29:22,880 --> 01:29:25,479
Speaker 5: a nigga, Like you know certain people my relationship with

1939
01:29:25,520 --> 01:29:28,200
Speaker 5: them because I ain't gonna allow all their red tape.

1940
01:29:28,439 --> 01:29:29,639
Speaker 5: It'd be pissing me off.

1941
01:29:29,800 --> 01:29:32,000
Speaker 6: The key is to always go directly to the sauce.

1942
01:29:32,040 --> 01:29:37,040
Speaker 7: Once again, let's talk about guests too, guess like having

1943
01:29:37,040 --> 01:29:40,000
Speaker 7: guests on the shad or just this directly to the source.

1944
01:29:40,040 --> 01:29:42,280
Speaker 7: That's what we were trying to get ditty for three years,

1945
01:29:42,320 --> 01:29:44,000
Speaker 7: trying to get out of investments last year, and we

1946
01:29:44,040 --> 01:29:44,439
Speaker 7: know all of.

1947
01:29:44,439 --> 01:29:47,000
Speaker 5: The people in these and with all revolts.

1948
01:29:46,720 --> 01:29:49,320
Speaker 7: These are the people that's like, you should know the

1949
01:29:49,439 --> 01:29:52,320
Speaker 7: closest people to him, But it didn't happen when we

1950
01:29:52,400 --> 01:29:55,320
Speaker 7: met him, and now we develop the relationship with him.

1951
01:29:55,360 --> 01:29:58,640
Speaker 7: When I hit him directly, it happened within ten seconds.

1952
01:29:58,960 --> 01:30:02,040
Speaker 7: Why is that the You gotta go directly to this

1953
01:30:02,120 --> 01:30:04,639
Speaker 7: because once again you said something that was key. Sometimes

1954
01:30:04,680 --> 01:30:07,799
Speaker 7: people have good intentions, they don't know how to position

1955
01:30:07,960 --> 01:30:09,360
Speaker 7: it to the other person.

1956
01:30:09,120 --> 01:30:10,639
Speaker 10: And their relationship is on the line.

1957
01:30:10,680 --> 01:30:12,880
Speaker 7: It's a game of telephone. So it's like I could

1958
01:30:13,920 --> 01:30:15,840
Speaker 7: me and you got a great relationship right, and I can.

1959
01:30:15,920 --> 01:30:18,800
Speaker 7: Let's say I'm trying to get whoever rapper for you,

1960
01:30:18,880 --> 01:30:20,599
Speaker 7: right and I know them and I'm calling. I'm like, yeah,

1961
01:30:20,600 --> 01:30:22,439
Speaker 7: you know, I got this podcast. I want you to

1962
01:30:22,479 --> 01:30:25,639
Speaker 7: get on Louim. You know he's from Tennessee. I could

1963
01:30:25,640 --> 01:30:28,160
Speaker 7: be explaining I think I'm doing a good job. You

1964
01:30:28,240 --> 01:30:30,479
Speaker 7: hear it, You like, that's actually a terrible job. You

1965
01:30:30,479 --> 01:30:32,519
Speaker 7: didn't sell it good enough, you know what I'm saying.

1966
01:30:32,600 --> 01:30:34,679
Speaker 7: So that's what I think a lot of times happens

1967
01:30:34,680 --> 01:30:38,920
Speaker 7: where it's like you, it gets warded down the different

1968
01:30:38,960 --> 01:30:39,920
Speaker 7: channels that it goes through.

1969
01:30:40,439 --> 01:30:41,439
Speaker 10: They just positioned it.

1970
01:30:41,439 --> 01:30:43,200
Speaker 5: It's a new podcast.

1971
01:30:45,120 --> 01:30:47,080
Speaker 4: Himself has said that because even when we had at

1972
01:30:47,120 --> 01:30:49,680
Speaker 4: a vest fest, when he got there, the time that

1973
01:30:49,680 --> 01:30:51,880
Speaker 4: he was supposed to be on was a little earlier

1974
01:30:51,920 --> 01:30:54,200
Speaker 4: than he had probably wanted to be on. But the

1975
01:30:54,240 --> 01:30:57,040
Speaker 4: message to us was he had to leave. And when

1976
01:30:57,040 --> 01:30:58,840
Speaker 4: we relay the message to him, he said, who told

1977
01:30:58,840 --> 01:31:02,080
Speaker 4: you that. Anytime I'll need something, y'all talk to me directly.

1978
01:31:02,320 --> 01:31:05,760
Speaker 4: Nobody else talks to me. Yeah, okay, now we know, right,

1979
01:31:05,800 --> 01:31:08,280
Speaker 4: But had we gone with what has been telling told

1980
01:31:08,320 --> 01:31:09,960
Speaker 4: to us, it would have been a differenition.

1981
01:31:10,000 --> 01:31:12,400
Speaker 7: But here's how you get guests. I want to answer

1982
01:31:12,400 --> 01:31:13,679
Speaker 7: your question. I want to give I want to provide

1983
01:31:13,680 --> 01:31:15,679
Speaker 7: as much game as possible. Here's how you get guests

1984
01:31:15,720 --> 01:31:18,920
Speaker 7: for all the podcasts out there. You get yourself hot

1985
01:31:19,040 --> 01:31:22,960
Speaker 7: enough where people want to come on your show, and

1986
01:31:23,000 --> 01:31:25,599
Speaker 7: then you have to be in every environment where those

1987
01:31:25,640 --> 01:31:28,080
Speaker 7: people are. So the Dame Dash for instance, right, we

1988
01:31:28,200 --> 01:31:30,960
Speaker 7: wanted to get Dame early on, but it didn't make sense.

1989
01:31:31,400 --> 01:31:33,680
Speaker 7: Looking back on it now I understand why he It

1990
01:31:33,720 --> 01:31:37,120
Speaker 7: didn't make sense. We didn't have enough followers. It just

1991
01:31:37,160 --> 01:31:39,160
Speaker 7: you know what I'm saying. But once we got to

1992
01:31:39,200 --> 01:31:42,360
Speaker 7: a point, it's the law of inertia. When you got

1993
01:31:42,400 --> 01:31:45,080
Speaker 7: to get to the point where once you get the

1994
01:31:45,120 --> 01:31:48,040
Speaker 7: ball rolling, every single person is gonna want to rock

1995
01:31:48,080 --> 01:31:49,479
Speaker 7: with you. And then they gonna spread the world and

1996
01:31:49,479 --> 01:31:51,040
Speaker 7: they're gonna tell this person, yeah, you gotta rock with

1997
01:31:51,040 --> 01:31:53,360
Speaker 7: this person. So don't worry about getting the guests, worry

1998
01:31:53,400 --> 01:31:55,439
Speaker 7: about getting hot. Worry about getting hot.

1999
01:31:55,479 --> 01:31:57,639
Speaker 5: That's me. I got more numbers on my phone, then

2000
01:31:57,640 --> 01:31:59,200
Speaker 5: I can even worry about getting hot.

2001
01:31:59,200 --> 01:32:00,640
Speaker 6: And then, like I said, and then you gotta do

2002
01:32:00,680 --> 01:32:01,479
Speaker 6: the art of networking.

2003
01:32:01,880 --> 01:32:03,600
Speaker 7: A lot of people don't like network a lot of

2004
01:32:03,640 --> 01:32:05,479
Speaker 7: people just want to stay home because the sacrifices. You're

2005
01:32:05,479 --> 01:32:08,120
Speaker 7: gonna miss your kids game, you're gonna you're gonna miss dinner,

2006
01:32:08,880 --> 01:32:11,280
Speaker 7: stay in some bullshit hotel. But these are the places

2007
01:32:11,320 --> 01:32:13,479
Speaker 7: that you gotta be. And we've been everywhere. We've been

2008
01:32:13,520 --> 01:32:15,400
Speaker 7: from overseas to you.

2009
01:32:15,320 --> 01:32:19,479
Speaker 4: Know peoples Miami to everywhere.

2010
01:32:19,520 --> 01:32:20,960
Speaker 7: Like what I'm saying, but that's where you gotta go

2011
01:32:21,040 --> 01:32:23,719
Speaker 7: because it's like there's nothing like face to face interaction.

2012
01:32:23,800 --> 01:32:24,439
Speaker 6: That's how we met.

2013
01:32:24,960 --> 01:32:26,479
Speaker 7: Like you can hit somebody, you know a lot of

2014
01:32:27,280 --> 01:32:30,679
Speaker 7: if you see somebody in person, that changes the dynamic.

2015
01:32:30,720 --> 01:32:31,200
Speaker 5: It does.

2016
01:32:32,960 --> 01:32:35,600
Speaker 4: It gets misconscrewed because people see us out everywhere, but

2017
01:32:35,640 --> 01:32:37,519
Speaker 4: they just seem like we're happening. Hey, these guys are

2018
01:32:37,520 --> 01:32:39,120
Speaker 4: having a good time. No, we're actually trying to meet

2019
01:32:39,120 --> 01:32:40,600
Speaker 4: the people who are in these spaces. So when we

2020
01:32:40,640 --> 01:32:43,439
Speaker 4: talk about being super potential, about the rules, we gotta

2021
01:32:43,880 --> 01:32:44,719
Speaker 4: live by example.

2022
01:32:44,840 --> 01:32:46,680
Speaker 5: Yeah, man. And so you know, when I was at

2023
01:32:46,720 --> 01:32:49,439
Speaker 5: a vest fast and I think it's something to be

2024
01:32:49,479 --> 01:32:51,679
Speaker 5: said about the middle man and ship, that's a there's

2025
01:32:51,760 --> 01:32:56,120
Speaker 5: even more conversation now because I think in this game,

2026
01:32:56,240 --> 01:33:00,679
Speaker 5: the interesting dynamic is those same people can make money

2027
01:33:00,720 --> 01:33:04,360
Speaker 5: with those people right, they don't take money to him.

2028
01:33:04,400 --> 01:33:07,120
Speaker 5: Like let's say you need to book the baby, or

2029
01:33:07,120 --> 01:33:10,000
Speaker 5: you need to book the baby or something. There's people

2030
01:33:10,040 --> 01:33:14,120
Speaker 5: around him that if the number is right, they'll present

2031
01:33:14,240 --> 01:33:17,360
Speaker 5: that to him. But it's other things that maybe they

2032
01:33:17,400 --> 01:33:20,400
Speaker 5: don't present. And I just wonder why, how don't you.

2033
01:33:20,360 --> 01:33:22,439
Speaker 7: Know they don't see the value in it or they

2034
01:33:22,439 --> 01:33:25,840
Speaker 7: don't they that's the problem. You gotta not only So

2035
01:33:26,560 --> 01:33:30,400
Speaker 7: let's say you're trying to get the baby right at

2036
01:33:30,439 --> 01:33:34,000
Speaker 7: your show. Yeah, he has to see enough value in

2037
01:33:34,040 --> 01:33:37,080
Speaker 7: it to come. That's one right. Now, Let's say you're

2038
01:33:37,120 --> 01:33:39,880
Speaker 7: trying to go through two levels. You're trying to get

2039
01:33:39,880 --> 01:33:42,639
Speaker 7: his road manager to convince his manager to convince him

2040
01:33:42,680 --> 01:33:46,080
Speaker 7: to go a road maniga in his brain, he's human nature.

2041
01:33:46,120 --> 01:33:47,760
Speaker 7: He gotta he got you gotta convince him.

2042
01:33:47,760 --> 01:33:49,800
Speaker 10: He got to convince him to avince him.

2043
01:33:49,840 --> 01:33:51,519
Speaker 6: Now he got a manager.

2044
01:33:51,560 --> 01:33:52,880
Speaker 3: Got to see enough value in it.

2045
01:33:53,120 --> 01:33:54,799
Speaker 6: But there's too many.

2046
01:33:55,680 --> 01:33:58,160
Speaker 5: This good game. This is so much said, this is

2047
01:33:58,439 --> 01:34:02,000
Speaker 5: extremely good game. Because it ain't that they don't fuck

2048
01:34:02,080 --> 01:34:05,840
Speaker 5: with you, it's that it's too much convincing. And when

2049
01:34:05,880 --> 01:34:09,160
Speaker 5: he seeing himself, if it's said thing, he gonna say, hey,

2050
01:34:09,160 --> 01:34:12,040
Speaker 5: get me in touch with with Home Man Home kicking

2051
01:34:12,080 --> 01:34:12,479
Speaker 5: that shit.

2052
01:34:12,560 --> 01:34:15,439
Speaker 9: But there's a piece of it inside that as well.

2053
01:34:15,479 --> 01:34:18,160
Speaker 4: And we all talk about attacking the peruna of the

2054
01:34:18,160 --> 01:34:20,559
Speaker 4: person you're trying to get to, right, So the fact

2055
01:34:20,640 --> 01:34:22,599
Speaker 4: that you need to know who the road manager is

2056
01:34:22,640 --> 01:34:24,599
Speaker 4: exactly you might need to know who the tour manager

2057
01:34:24,680 --> 01:34:27,240
Speaker 4: is because you're going to impress them with the value

2058
01:34:27,240 --> 01:34:28,960
Speaker 4: that you're adding. By the time it gets to the

2059
01:34:29,000 --> 01:34:31,680
Speaker 4: person think, oh, yeah, are you're rocking with them?

2060
01:34:32,040 --> 01:34:34,240
Speaker 5: I heard about them too, I saw them too.

2061
01:34:34,400 --> 01:34:34,759
Speaker 9: Say.

2062
01:34:34,840 --> 01:34:37,040
Speaker 4: We've done that plenty of times, and we keep telling

2063
01:34:37,040 --> 01:34:37,840
Speaker 4: people you should do that.

2064
01:34:38,080 --> 01:34:38,479
Speaker 9: Even now.

2065
01:34:38,479 --> 01:34:41,760
Speaker 4: When we came to Atlanta, some of the security as here, Hey,

2066
01:34:41,880 --> 01:34:44,320
Speaker 4: you guys in town, I got this person you should meet,

2067
01:34:44,680 --> 01:34:46,680
Speaker 4: or if y'all coming to the show, I'll bring you

2068
01:34:46,720 --> 01:34:47,440
Speaker 4: up backstage.

2069
01:34:47,600 --> 01:34:49,400
Speaker 9: I'll bring you right to the person. Right.

2070
01:34:49,479 --> 01:34:51,840
Speaker 4: So these things happen, we're telling it, and I think

2071
01:34:51,880 --> 01:34:54,519
Speaker 4: the beauty about what we're doing is that we're telling

2072
01:34:54,520 --> 01:34:57,080
Speaker 4: people and we're doing it in real time and they get.

2073
01:34:56,880 --> 01:34:58,559
Speaker 9: To see it, execute it in real time.

2074
01:34:58,800 --> 01:35:01,400
Speaker 4: Whereas in the past it was you heard these stories,

2075
01:35:01,439 --> 01:35:04,280
Speaker 4: these myths of how these things trenchpirt. Now this happened

2076
01:35:04,320 --> 01:35:07,040
Speaker 4: on Tuesday. We're telling you Tuesday night, this happened.

2077
01:35:07,200 --> 01:35:09,439
Speaker 5: That's what I'm saying. And then for me, all of

2078
01:35:09,439 --> 01:35:11,479
Speaker 5: my guests have reached out to me. You know, it

2079
01:35:11,600 --> 01:35:15,839
Speaker 5: been basically like a like you said, like again, respect

2080
01:35:15,840 --> 01:35:20,200
Speaker 5: the discovery process. You gotta respect that discovery process. And

2081
01:35:20,320 --> 01:35:23,200
Speaker 5: sometimes it take a while before it get to a

2082
01:35:23,240 --> 01:35:25,519
Speaker 5: point where because they know my really the whole game

2083
01:35:25,640 --> 01:35:28,760
Speaker 5: know my face. At this point, they be seeing me places, Man,

2084
01:35:28,840 --> 01:35:30,960
Speaker 5: I know it be the most.

2085
01:35:30,760 --> 01:35:34,240
Speaker 3: Mega famous motherfucker. You'd be like, I know your face.

2086
01:35:34,360 --> 01:35:38,880
Speaker 5: Man. A lot of times it's baby though, like that nigga,

2087
01:35:38,880 --> 01:35:40,960
Speaker 5: won't that little baby mom. You know what I'm saying.

2088
01:35:41,760 --> 01:35:44,439
Speaker 5: But it's always those What is that for y'all? What's

2089
01:35:44,520 --> 01:35:46,599
Speaker 5: that standalone? Is it the Harvey one?

2090
01:35:46,840 --> 01:35:51,639
Speaker 7: Definitely? That's that's the most popular one that we had.

2091
01:35:51,800 --> 01:35:55,080
Speaker 7: Rick Ross was another one that people identify identify with

2092
01:35:55,120 --> 01:35:57,280
Speaker 7: a lot. And then, like you said, just social media.

2093
01:35:57,360 --> 01:35:59,799
Speaker 7: Even people don't know your name, they've seen a clip

2094
01:36:00,080 --> 01:36:02,639
Speaker 7: or they've seen somebody shared it to them their friends,

2095
01:36:02,720 --> 01:36:04,240
Speaker 7: or somebody put in the group chat.

2096
01:36:04,320 --> 01:36:05,799
Speaker 6: You know, they've watched something on YouTube.

2097
01:36:05,840 --> 01:36:08,880
Speaker 7: It's like you become identifiable, you know, what I'm saying

2098
01:36:09,000 --> 01:36:10,800
Speaker 7: that and that also goes back to Keys.

2099
01:36:10,840 --> 01:36:12,559
Speaker 6: He does a great job of branding himself.

2100
01:36:12,600 --> 01:36:13,960
Speaker 7: But I talk him all the time like it's bringing

2101
01:36:14,040 --> 01:36:15,280
Speaker 7: I They don't know if he did this on purpose

2102
01:36:15,360 --> 01:36:17,320
Speaker 7: or not, but he's where that crown every day for

2103
01:36:17,400 --> 01:36:20,400
Speaker 7: five years. You can see you can see him from

2104
01:36:20,400 --> 01:36:22,600
Speaker 7: a mile away. Even if you'll know, you'll know his

2105
01:36:22,720 --> 01:36:26,439
Speaker 7: name nothing the crown. It's like, oh that's bro, that's

2106
01:36:26,479 --> 01:36:26,920
Speaker 7: the dude.

2107
01:36:26,960 --> 01:36:29,000
Speaker 9: And when you see somebody with you know.

2108
01:36:28,880 --> 01:36:30,040
Speaker 6: They with him right, you know?

2109
01:36:30,160 --> 01:36:35,240
Speaker 5: And they and any move like yeah, let me.

2110
01:36:39,040 --> 01:36:39,639
Speaker 9: Up selling.

2111
01:36:41,439 --> 01:36:41,680
Speaker 6: You know.

2112
01:36:41,920 --> 01:36:45,000
Speaker 5: We was at in vest Fits conversation came up about upselling.

2113
01:36:45,520 --> 01:36:49,800
Speaker 5: I think that that is a very slippery slope for

2114
01:36:49,840 --> 01:36:51,879
Speaker 5: you guys. How do y'all feel about upselling?

2115
01:36:52,000 --> 01:36:54,439
Speaker 7: I feel like it got anytime you upsell, it has

2116
01:36:54,479 --> 01:36:57,600
Speaker 7: to be tastefully done. I feel like the best upselling

2117
01:36:57,680 --> 01:37:00,479
Speaker 7: history is Disney And like when you go to Disney World,

2118
01:37:00,560 --> 01:37:02,479
Speaker 7: like you know, after you get off the ride, because

2119
01:37:02,479 --> 01:37:04,000
Speaker 7: I pay attention to you got two types of people

2120
01:37:04,000 --> 01:37:07,960
Speaker 7: in this world. I was always like this. I remember

2121
01:37:07,960 --> 01:37:09,800
Speaker 7: we went to a Jay Z concert. Girl was like

2122
01:37:10,120 --> 01:37:13,160
Speaker 7: I was in this. I was in the top top.

2123
01:37:13,880 --> 01:37:15,040
Speaker 10: They changed the light bulb.

2124
01:37:15,160 --> 01:37:18,599
Speaker 7: Yes, and everybody is just enjoying the twenty dollars people,

2125
01:37:18,640 --> 01:37:20,880
Speaker 7: And I'm looking around while you're looking around, I want

2126
01:37:20,880 --> 01:37:22,160
Speaker 7: to count how many people in the building. I want

2127
01:37:22,160 --> 01:37:23,600
Speaker 7: to see how much ticket I wants you to me.

2128
01:37:24,080 --> 01:37:26,600
Speaker 7: I was always like that. Most people are not like that.

2129
01:37:26,640 --> 01:37:28,719
Speaker 7: Most people just enjoying the moment, just having a good time.

2130
01:37:28,960 --> 01:37:32,160
Speaker 7: So when I went to Disneyland, the thing that really

2131
01:37:32,680 --> 01:37:35,840
Speaker 7: impressed me was after you they make you go to

2132
01:37:35,840 --> 01:37:38,639
Speaker 7: the gift shop. It's not even option after you get

2133
01:37:38,640 --> 01:37:42,680
Speaker 7: out of the ride. Every the gift shop is there, right,

2134
01:37:42,760 --> 01:37:45,679
Speaker 7: you have to get through the gift shop to even exit.

2135
01:37:46,160 --> 01:37:48,200
Speaker 5: And you got your kid with you, going to say

2136
01:37:48,240 --> 01:37:51,040
Speaker 5: give me and the psychologist.

2137
01:37:50,680 --> 01:37:53,880
Speaker 4: And say, doing supermarkets, you can't check out without going

2138
01:37:53,880 --> 01:37:56,320
Speaker 4: through the snack line with the magazines and the candy,

2139
01:37:56,400 --> 01:37:57,000
Speaker 4: and they put you.

2140
01:37:57,080 --> 01:37:59,439
Speaker 7: They put you in a position where you want to

2141
01:37:59,479 --> 01:38:01,200
Speaker 7: wait on line on a lot for an hour.

2142
01:38:01,320 --> 01:38:02,559
Speaker 6: You want to get the fast track.

2143
01:38:03,760 --> 01:38:05,400
Speaker 7: Nobody wants to wait on line for an hour, right,

2144
01:38:05,479 --> 01:38:08,479
Speaker 7: So now you're going to pay two hundred dollars for

2145
01:38:08,560 --> 01:38:11,200
Speaker 7: the fast track pass to get on the same ride.

2146
01:38:11,320 --> 01:38:13,799
Speaker 7: But now I'm it's VIP to the club, right, it's

2147
01:38:13,800 --> 01:38:16,200
Speaker 7: a bottle surface situation. You want to sit, you want

2148
01:38:16,200 --> 01:38:17,680
Speaker 7: to sit on a couch, or you want to wait

2149
01:38:17,720 --> 01:38:20,880
Speaker 7: by the bar. Your decision, your decision, right. So all

2150
01:38:21,000 --> 01:38:24,600
Speaker 7: that's up selling, right, It's just it's done in the

2151
01:38:24,680 --> 01:38:26,280
Speaker 7: manner of way you don't even think about it.

2152
01:38:26,880 --> 01:38:27,439
Speaker 6: They don't happen.

2153
01:38:27,600 --> 01:38:32,080
Speaker 5: They got hard court. Gorilla up selling in black coat. Yeah,

2154
01:38:32,080 --> 01:38:33,640
Speaker 5: it's gorilla pipping.

2155
01:38:33,400 --> 01:38:37,200
Speaker 4: The it's gorilla marketing. Yeah, yeah, definitely, Yeah, it doesn't.

2156
01:38:37,240 --> 01:38:39,800
Speaker 4: It never felt clean to my soul. I've never been

2157
01:38:39,840 --> 01:38:41,600
Speaker 4: in sales, like, I never came from that, so I

2158
01:38:41,600 --> 01:38:43,880
Speaker 4: don't even entertained. Like I know my strength, I know

2159
01:38:43,920 --> 01:38:47,000
Speaker 4: my weaknesses. But it doesn't feel good like watching it.

2160
01:38:47,000 --> 01:38:48,280
Speaker 4: It doesn't right, And that's what.

2161
01:38:48,320 --> 01:38:51,960
Speaker 5: And they but see you guys, brand man, Yeah, I

2162
01:38:51,960 --> 01:38:54,280
Speaker 5: think the brand has been safe. But I think it's

2163
01:38:54,360 --> 01:38:59,000
Speaker 5: it's in a very crazy place because you you like

2164
01:38:59,040 --> 01:39:01,760
Speaker 5: the big boss on the video game, it's like the

2165
01:39:01,880 --> 01:39:05,040
Speaker 5: last one to it's like the last one to attack,

2166
01:39:05,160 --> 01:39:08,479
Speaker 5: to to to prove myself that I beat the game.

2167
01:39:08,960 --> 01:39:11,839
Speaker 5: And it's like even if you don't do nothing, there's

2168
01:39:12,160 --> 01:39:14,920
Speaker 5: Luigi in them headed your way. You know what I'm saying.

2169
01:39:14,960 --> 01:39:18,599
Speaker 5: It's like I'm wondering how y'all navigate the space when

2170
01:39:18,680 --> 01:39:20,719
Speaker 5: y'all you know what I'm saying. It's like cause it's

2171
01:39:21,000 --> 01:39:24,519
Speaker 5: there's money to be made and there's upselling to be done. Right,

2172
01:39:24,680 --> 01:39:27,479
Speaker 5: Like you say with Disney, there is business to behaved.

2173
01:39:27,640 --> 01:39:30,240
Speaker 7: I think that it's like I think marketing the best

2174
01:39:30,640 --> 01:39:35,439
Speaker 7: marketer is in history. You got Apple, you got Nike.

2175
01:39:36,080 --> 01:39:37,559
Speaker 7: It's a variety of different companies.

2176
01:39:37,640 --> 01:39:41,839
Speaker 6: Right. You never You've never feel like you got sold anything?

2177
01:39:42,080 --> 01:39:42,200
Speaker 8: Right?

2178
01:39:42,400 --> 01:39:42,680
Speaker 6: I never?

2179
01:39:42,800 --> 01:39:47,080
Speaker 7: You never watched the Nike commercial and they said Black

2180
01:39:47,120 --> 01:39:53,120
Speaker 7: Friday sale fifty. That marketing is telling a story, right.

2181
01:39:53,360 --> 01:39:55,599
Speaker 7: Nike has done a great job of telling stories. From

2182
01:39:55,600 --> 01:39:59,799
Speaker 7: the tiger Wood campaign to the Jordan campaign, to Lebron

2183
01:40:00,120 --> 01:40:02,920
Speaker 7: to Kobe, you name it, right, they tell a story.

2184
01:40:03,120 --> 01:40:06,280
Speaker 7: They create scarcity, right when Oh Jordan's come out, then

2185
01:40:06,680 --> 01:40:08,880
Speaker 7: it's only a limited amount. They could put a million pairs,

2186
01:40:09,360 --> 01:40:13,000
Speaker 7: it's a limited amount. They've created a buzz and pop culture.

2187
01:40:13,000 --> 01:40:15,680
Speaker 7: They target the influencers. They've done things strategically.

2188
01:40:15,880 --> 01:40:16,280
Speaker 6: Apple.

2189
01:40:16,720 --> 01:40:19,400
Speaker 7: You go into Apple, it's thirty employees in the store. Right,

2190
01:40:19,479 --> 01:40:22,720
Speaker 7: open architecture, it looks like an art gallery. They revolutionized

2191
01:40:22,960 --> 01:40:25,120
Speaker 7: technology by doing that no other store was doing that.

2192
01:40:25,360 --> 01:40:26,919
Speaker 6: Every other store was you got shelves.

2193
01:40:27,240 --> 01:40:29,880
Speaker 7: You go and you got you know, the clerk Like

2194
01:40:30,000 --> 01:40:32,720
Speaker 7: Apple made it look like you was in an art

2195
01:40:32,760 --> 01:40:36,160
Speaker 7: gallery and experience all the colors is white, everything is

2196
01:40:36,160 --> 01:40:36,719
Speaker 7: so clean.

2197
01:40:38,200 --> 01:40:41,040
Speaker 6: You feel like you want to go.

2198
01:40:41,040 --> 01:40:42,760
Speaker 7: To the store, not that you have to go to

2199
01:40:42,800 --> 01:40:45,519
Speaker 7: the store, right, experience you feel like if you don't

2200
01:40:45,560 --> 01:40:48,920
Speaker 7: have an iPhone, you're the odd man out. Yes, they

2201
01:40:49,000 --> 01:40:53,280
Speaker 7: made you feel that way. Where it's like cult become culture.

2202
01:40:53,920 --> 01:40:57,080
Speaker 7: They've created a cult that has become a culture. So

2203
01:40:57,120 --> 01:41:00,439
Speaker 7: what we're I think what we're doing is more of that.

2204
01:41:00,880 --> 01:41:04,519
Speaker 7: It takes longer, right, it takes longer, but now you

2205
01:41:04,640 --> 01:41:08,040
Speaker 7: have a real brand that's going to stand and test

2206
01:41:08,080 --> 01:41:09,240
Speaker 7: the time as opposed to.

2207
01:41:09,080 --> 01:41:12,280
Speaker 4: What do y'all go from here though to the moon

2208
01:41:12,360 --> 01:41:14,800
Speaker 4: to the moon to the move up there to the more.

2209
01:41:14,840 --> 01:41:16,880
Speaker 7: But now I think, you know, just listening to Robert

2210
01:41:16,880 --> 01:41:19,160
Speaker 7: Smith right just to kind of give you some some previews,

2211
01:41:19,280 --> 01:41:20,640
Speaker 7: Like one of the things he told us is like

2212
01:41:20,640 --> 01:41:22,559
Speaker 7: you got to have now It's like it's about having

2213
01:41:22,560 --> 01:41:27,519
Speaker 7: more intangible products, things that are selling without without your

2214
01:41:27,520 --> 01:41:28,400
Speaker 7: physically being there.

2215
01:41:28,439 --> 01:41:30,080
Speaker 4: Let we paint that picture for you though, He's telling

2216
01:41:30,200 --> 01:41:32,280
Speaker 4: us this at six fifty in the morning am on

2217
01:41:32,320 --> 01:41:36,080
Speaker 4: a Friday, right before an interview, not like calling us

2218
01:41:36,960 --> 01:41:39,479
Speaker 4: we're on a street corner about to walk in and

2219
01:41:39,479 --> 01:41:41,400
Speaker 4: do an interview. He's telling us at six fifty in

2220
01:41:41,439 --> 01:41:41,800
Speaker 4: the morning.

2221
01:41:41,840 --> 01:41:43,280
Speaker 7: So it's like, you go only through so many shows,

2222
01:41:43,320 --> 01:41:45,519
Speaker 7: you can only through so many live events. Like I'm saying, like,

2223
01:41:45,520 --> 01:41:47,720
Speaker 7: how do you how do you start to scale? How

2224
01:41:47,760 --> 01:41:50,599
Speaker 7: do you become a situation where people are you're making

2225
01:41:50,640 --> 01:41:56,240
Speaker 7: money in your sleep from different services, products, offerings. So

2226
01:41:56,479 --> 01:41:59,120
Speaker 7: I think that that's the next level for us is

2227
01:41:59,200 --> 01:42:01,519
Speaker 7: more in that base where we've done a great job

2228
01:42:01,520 --> 01:42:04,160
Speaker 7: of curating content that's kind of like on autopilot at

2229
01:42:04,160 --> 01:42:06,400
Speaker 7: this point. The live events we've we've done a great

2230
01:42:06,479 --> 01:42:09,080
Speaker 7: job with that, and that's their room to scale. But

2231
01:42:09,200 --> 01:42:11,439
Speaker 7: now it's it's time to take it to another level.

2232
01:42:11,960 --> 01:42:14,479
Speaker 7: And that's things that's that's going to set another example

2233
01:42:14,479 --> 01:42:16,400
Speaker 7: for people in the culture right where it's like now

2234
01:42:16,400 --> 01:42:18,519
Speaker 7: we're going to talk real product. Now we're going to

2235
01:42:18,560 --> 01:42:23,080
Speaker 7: talk real services, real you know. So now it's.

2236
01:42:22,240 --> 01:42:25,240
Speaker 5: Because people been hitting me about funnels and all of

2237
01:42:25,240 --> 01:42:27,760
Speaker 5: this ship like it's like somebody ship you want to

2238
01:42:27,760 --> 01:42:29,720
Speaker 5: add to you being Is it something you don't If

2239
01:42:29,720 --> 01:42:32,280
Speaker 5: it's If it's not you, it's going to come across

2240
01:42:32,320 --> 01:42:35,480
Speaker 5: to your audience. Did y'all hire any kind of ad agency?

2241
01:42:35,680 --> 01:42:38,520
Speaker 5: Have y'all ever read ads like Facebook? Instagram?

2242
01:42:38,680 --> 01:42:41,720
Speaker 7: We've done that. We've done ads for We never grew

2243
01:42:41,720 --> 01:42:45,240
Speaker 7: our business offer ads. That's that's it's hard to our thing.

2244
01:42:45,360 --> 01:42:48,880
Speaker 7: Has we always grew organically? Word of mouth? We've we've

2245
01:42:48,960 --> 01:42:52,240
Speaker 7: run ads to this day. But the ads wasn't like

2246
01:42:52,280 --> 01:42:55,400
Speaker 7: the sole catalyst of us becoming successful. The sole caalgis

2247
01:42:55,400 --> 01:42:59,400
Speaker 7: of become successful was creating good content, people sharing the content,

2248
01:42:59,640 --> 01:43:00,519
Speaker 7: and being consistent.

2249
01:43:01,360 --> 01:43:02,880
Speaker 4: I would say the number one adds the same thing

2250
01:43:02,880 --> 01:43:07,439
Speaker 4: that you see the information right every day is information

2251
01:43:08,160 --> 01:43:10,639
Speaker 4: every day. You know you're gonna get information every Tuesday.

2252
01:43:10,640 --> 01:43:12,920
Speaker 4: You're gonna get a new episode about a topic every Monday.

2253
01:43:12,920 --> 01:43:15,400
Speaker 4: We're gonna be on marketing, consistency.

2254
01:43:15,280 --> 01:43:17,280
Speaker 5: Value, ad information combined.

2255
01:43:18,280 --> 01:43:18,759
Speaker 9: It's worked.

2256
01:43:18,800 --> 01:43:21,240
Speaker 4: That's our water mouth becomes the number one thing we

2257
01:43:21,280 --> 01:43:23,639
Speaker 4: could put Facebook ads and Instagram ads.

2258
01:43:24,120 --> 01:43:26,800
Speaker 9: It doesn't have the same feel to it, right.

2259
01:43:26,920 --> 01:43:28,720
Speaker 4: That's why I said, if you're doing something even like

2260
01:43:28,840 --> 01:43:32,880
Speaker 4: for click funnels, like if it's not unique and it's

2261
01:43:32,960 --> 01:43:33,439
Speaker 4: natural to.

2262
01:43:33,400 --> 01:43:35,679
Speaker 9: What you do. You're always gonna feel it.

2263
01:43:35,680 --> 01:43:38,400
Speaker 5: It's gonna feel funny. Yeah, and what is a click

2264
01:43:38,439 --> 01:43:39,680
Speaker 5: funnel for people who don't know?

2265
01:43:40,280 --> 01:43:43,240
Speaker 4: So that's what pay behind the wall types suation, I

2266
01:43:43,280 --> 01:43:43,960
Speaker 4: get a service.

2267
01:43:44,240 --> 01:43:46,960
Speaker 5: But here's the thing is trickery they're telling me. And

2268
01:43:47,000 --> 01:43:49,639
Speaker 5: I'm just giving the game out right whether they care

2269
01:43:49,720 --> 01:43:52,920
Speaker 5: or not. But where it starts free and so it's

2270
01:43:52,920 --> 01:43:57,320
Speaker 5: a funnel. So what they're literally presenting it like free,

2271
01:43:57,520 --> 01:43:59,560
Speaker 5: but then when it gets you waied down here, you

2272
01:43:59,640 --> 01:44:00,439
Speaker 5: gotta pay for.

2273
01:44:00,439 --> 01:44:03,040
Speaker 9: Something digitalized upsell.

2274
01:44:03,200 --> 01:44:03,880
Speaker 5: Okay cool.

2275
01:44:03,960 --> 01:44:05,479
Speaker 9: So like that scenario, he just gave it.

2276
01:44:05,479 --> 01:44:08,639
Speaker 5: This is just digital okay cool. So that's what I'm saying,

2277
01:44:08,680 --> 01:44:11,639
Speaker 5: like understanding what that is. Because if it's some value

2278
01:44:11,680 --> 01:44:14,040
Speaker 5: at the end of the yeah, if it's a part

2279
01:44:14,040 --> 01:44:15,880
Speaker 5: of gold at the end of the rainbow, we win.

2280
01:44:16,120 --> 01:44:19,080
Speaker 5: Everybody happen. But the problem is if they travel way

2281
01:44:19,200 --> 01:44:21,519
Speaker 5: down and they ain't pay and it ain't nothing, now

2282
01:44:22,120 --> 01:44:23,479
Speaker 5: that's where the problem is.

2283
01:44:23,800 --> 01:44:28,639
Speaker 7: Yeah yeah, yeah, so well my brother, Yeah, been a pleasure.

2284
01:44:29,640 --> 01:44:31,840
Speaker 7: Glad we got the chance to get this done. Man,

2285
01:44:31,960 --> 01:44:33,479
Speaker 7: much success to you. What would you like to tell

2286
01:44:33,479 --> 01:44:36,240
Speaker 7: the people before we leave? Any any updates anything? That

2287
01:44:36,280 --> 01:44:37,360
Speaker 7: you got coming up anything.

2288
01:44:37,520 --> 01:44:40,040
Speaker 5: Yeah, Man, make sure you listen this up there podcast.

2289
01:44:40,200 --> 01:44:45,120
Speaker 5: Man follow me FOJLFO underscoring on it on all platforms,

2290
01:44:45,960 --> 01:44:49,560
Speaker 5: Patreon dot com, It's up there podcast. I got two shows,

2291
01:44:49,880 --> 01:44:53,360
Speaker 5: one where I do the solo by myself. The other

2292
01:44:53,400 --> 01:44:55,760
Speaker 5: one is not behind the paywall. It's free to the

2293
01:44:55,760 --> 01:44:58,439
Speaker 5: public on YouTube. But if you want to see me solo,

2294
01:44:58,600 --> 01:45:01,960
Speaker 5: you gotta come behind the paywalk. That's my business, that's

2295
01:45:01,960 --> 01:45:03,800
Speaker 5: how we run it, and I hope to see y'all there.

2296
01:45:04,200 --> 01:45:08,120
Speaker 5: We provide live show tickets to my Patreon members. We

2297
01:45:08,240 --> 01:45:12,479
Speaker 5: provide live in studio recordings and a bunch of other things.

2298
01:45:12,640 --> 01:45:14,680
Speaker 5: The schedule man Monday, tell them when we drop, so

2299
01:45:14,720 --> 01:45:18,240
Speaker 5: we drop audios Monday video behind the paywall on Monday.

2300
01:45:18,280 --> 01:45:21,760
Speaker 5: Of the interview, we dropped that same video free on

2301
01:45:21,880 --> 01:45:26,840
Speaker 5: YouTube on Wednesday. Then we drop a Patreon exclusive on Thursday.

2302
01:45:28,439 --> 01:45:31,120
Speaker 4: I think I got one final question because I know

2303
01:45:31,160 --> 01:45:34,479
Speaker 4: you do freestyles for the solos when you have an interview.

2304
01:45:35,200 --> 01:45:37,479
Speaker 4: Are we freestyling or is there a level of preparation

2305
01:45:37,600 --> 01:45:38,360
Speaker 4: that goes into them.

2306
01:45:38,439 --> 01:45:39,840
Speaker 5: There's a level of preparation.

2307
01:45:41,000 --> 01:45:41,360
Speaker 3: I don't.

2308
01:45:42,040 --> 01:45:44,760
Speaker 5: If I don't, I can read the same way I

2309
01:45:44,880 --> 01:45:48,519
Speaker 5: recite like I'm one of them dudes that like if

2310
01:45:48,560 --> 01:45:51,400
Speaker 5: you don't catch it while it's hot, it ain't nothing.

2311
01:45:51,520 --> 01:45:53,280
Speaker 5: Because if I got to say it over, it just

2312
01:45:53,280 --> 01:45:55,920
Speaker 5: don't hit the same. It's almost like a comic. But

2313
01:45:55,960 --> 01:45:58,360
Speaker 5: that's where a real skill comes in. At I just

2314
01:45:58,400 --> 01:46:01,840
Speaker 5: did Doctor Umar Johnson and we debated on there by

2315
01:46:01,920 --> 01:46:04,599
Speaker 5: Dion Sanders, and I was pointing out to the crowd,

2316
01:46:04,640 --> 01:46:06,639
Speaker 5: you see how he can get in their pockets because

2317
01:46:06,680 --> 01:46:09,800
Speaker 5: he's told hisself how to rile hisself up or how

2318
01:46:09,840 --> 01:46:13,680
Speaker 5: to tone itself. He's told hisself, you know, how to

2319
01:46:13,760 --> 01:46:17,040
Speaker 5: do this. And for me, I just been freestyling. But

2320
01:46:17,160 --> 01:46:19,800
Speaker 5: when I do interviews, there's a level of preparation. But

2321
01:46:19,880 --> 01:46:22,920
Speaker 5: it's just like a bullet point, like getting you into

2322
01:46:23,080 --> 01:46:25,280
Speaker 5: it and I'm out the way, you know. So it

2323
01:46:25,320 --> 01:46:29,360
Speaker 5: may be earnier leads to Troy speak to them about

2324
01:46:29,760 --> 01:46:32,160
Speaker 5: being the last person on the video game or something

2325
01:46:32,160 --> 01:46:34,479
Speaker 5: that I just said which was just off the head,

2326
01:46:34,479 --> 01:46:37,760
Speaker 5: but and it's like they're like the big boss in

2327
01:46:37,800 --> 01:46:40,880
Speaker 5: the video game. And then wherever that takes me, And

2328
01:46:40,920 --> 01:46:43,880
Speaker 5: it's like that may take me, you know, somewhere. So

2329
01:46:43,920 --> 01:46:46,639
Speaker 5: that's how I do for artists and for people because

2330
01:46:46,640 --> 01:46:48,639
Speaker 5: they have a story and they got fans that's gonna

2331
01:46:48,640 --> 01:46:49,600
Speaker 5: come in and tune in.

2332
01:46:50,800 --> 01:46:53,040
Speaker 6: There you have it, ladies and gentle thank you guys

2333
01:46:53,040 --> 01:46:54,439
Speaker 6: for rocking with us. To see you next week.

2334
01:46:54,520 --> 01:46:55,240
Speaker 9: Please peace.

2335
01:46:56,280 --> 01:47:00,000
Speaker 1: An illegal alien from Guatemala charged with raping a child

2336
01:46:59,840 --> 01:47:03,760
Speaker 1: to Massachusetts. An MS thirteen gang member from Al Salvador

2337
01:47:04,000 --> 01:47:08,120
Speaker 1: accused of murdering a Texas man of Venezuelan charged with

2338
01:47:08,200 --> 01:47:12,120
Speaker 1: filming and selling child pornography in Michigan. These are just

2339
01:47:12,200 --> 01:47:15,960
Speaker 1: some of the heinous migrant criminals caught because of President

2340
01:47:16,000 --> 01:47:19,599
Speaker 1: Donald J. Trump's leadership. I'm Christy nom the United States

2341
01:47:19,600 --> 01:47:24,400
Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border

2342
01:47:24,439 --> 01:47:27,960
Speaker 1: crossings are at the lowest levels ever recorded, and over

2343
01:47:28,040 --> 01:47:31,240
Speaker 1: one hundred thousand illegal aliens have been arrested. If you

2344
01:47:31,320 --> 01:47:35,200
Speaker 1: are here illegally, your next you will be fined nearly

2345
01:47:35,280 --> 01:47:39,280
Speaker 1: one thousand dollars a day, imprisoned, and deported. You will

2346
01:47:39,320 --> 01:47:42,960
Speaker 1: never return. But if you register using our CBP home

2347
01:47:43,000 --> 01:47:46,400
Speaker 1: app and leave now, you could be allowed to return legally.

2348
01:47:46,760 --> 01:47:51,479
Speaker 1: Do what's right. Leave now. Under President Trump, America's laws,

2349
01:47:51,680 --> 01:47:54,120
Speaker 1: border and families will be protected.

2350
01:47:54,200 --> 01:47:56,360
Speaker 2: Sponsored by the United States Department of Homeland Security,