1 00:00:06,200 --> 00:00:10,560 Speaker 1: Hey, BA fam, It's time for the va qa A 2 00:00:10,880 --> 00:00:14,040 Speaker 1: the v a qa which say the va qa with 3 00:00:14,120 --> 00:00:21,320 Speaker 1: manday the va qa without Tiffany A. Hey, y'all welcome. 4 00:00:21,560 --> 00:00:24,400 Speaker 1: I am writing solo. Isn't it beautiful? How tiff and 5 00:00:24,480 --> 00:00:26,280 Speaker 1: I have just been there for each other this summer 6 00:00:26,680 --> 00:00:28,920 Speaker 1: I had a baby. She was like, I got you 7 00:00:29,360 --> 00:00:31,960 Speaker 1: go do that thing. And now Tiffany's taking a month off. 8 00:00:31,960 --> 00:00:35,559 Speaker 1: She's taking a supergirl to Paris, She's taking her to London, 9 00:00:35,960 --> 00:00:37,680 Speaker 1: and I'm not going to tell you everywhere they're going, y'all, 10 00:00:37,680 --> 00:00:39,600 Speaker 1: don't go try to find them, Okay, let them enjoy 11 00:00:39,640 --> 00:00:41,519 Speaker 1: their time in Europe, all right? I see how you 12 00:00:41,560 --> 00:00:44,480 Speaker 1: treat how you treat miss Tiffany at a Beyonce show, 13 00:00:44,720 --> 00:00:46,800 Speaker 1: Try and talk about your credit score on the floor 14 00:00:47,080 --> 00:00:50,159 Speaker 1: when Queen bees fan is blowing in the background. No no, no, 15 00:00:50,159 --> 00:00:52,839 Speaker 1: no no. I will not give her location away. But 16 00:00:53,479 --> 00:00:56,160 Speaker 1: I am happy to be here as always with our 17 00:00:56,240 --> 00:00:59,600 Speaker 1: BA fam. And I got y'all, I got your career questions. 18 00:00:59,600 --> 00:01:02,480 Speaker 1: I'm even I'm gonna sneak a little business advice in 19 00:01:02,520 --> 00:01:05,440 Speaker 1: today because you know, I know some things now, tiffank 20 00:01:05,480 --> 00:01:08,080 Speaker 1: the only one, although if you haven't checked out her 21 00:01:08,120 --> 00:01:10,720 Speaker 1: mentorship program. What the hell are you waiting for? Go 22 00:01:10,800 --> 00:01:13,920 Speaker 1: to mymentor Tiffany dot com for twenty bucks a month 23 00:01:14,000 --> 00:01:15,920 Speaker 1: or something like that, and you can join her Patreon 24 00:01:15,959 --> 00:01:18,560 Speaker 1: and she gives just like endless business advice and it's 25 00:01:18,959 --> 00:01:22,280 Speaker 1: a really amazing community that only Tiffany could create. As always, 26 00:01:22,319 --> 00:01:25,680 Speaker 1: so I'm very excited about that for her. On today's 27 00:01:25,800 --> 00:01:28,480 Speaker 1: episode with Just Me, I'm going to be answering a 28 00:01:28,480 --> 00:01:31,560 Speaker 1: couple questions, like I said, tiptoeing into how you can 29 00:01:31,600 --> 00:01:35,319 Speaker 1: make your online business as a side hustle start thriving 30 00:01:35,400 --> 00:01:37,399 Speaker 1: so you can sort of move from side hustle to 31 00:01:37,680 --> 00:01:40,720 Speaker 1: full time hustle. Is that a thing? And then we've 32 00:01:40,720 --> 00:01:43,520 Speaker 1: got a really juicy question that I still haven't figured out. 33 00:01:43,520 --> 00:01:45,880 Speaker 1: How the hell I'm going to answer about a young 34 00:01:45,920 --> 00:01:48,120 Speaker 1: woman who is new at a job and wants to 35 00:01:48,200 --> 00:01:51,480 Speaker 1: quit after just two months, just two months on the job, 36 00:01:51,760 --> 00:01:55,920 Speaker 1: but could potentially make a huge raise if she does it. 37 00:01:55,960 --> 00:01:59,400 Speaker 1: So let's get into it, y'all. I'm Mandy woodrif Santo's 38 00:01:59,480 --> 00:02:01,640 Speaker 1: aka Mandy Money. Y'all know I am a career and 39 00:02:01,720 --> 00:02:05,160 Speaker 1: negotiation expert. I have my own business called the Mandy 40 00:02:05,200 --> 00:02:08,160 Speaker 1: Money Makers, which is an online community for women of 41 00:02:08,200 --> 00:02:10,960 Speaker 1: color specifically, but you know we have other We have 42 00:02:11,080 --> 00:02:13,760 Speaker 1: all kinds of women in the group. And I help 43 00:02:13,840 --> 00:02:16,280 Speaker 1: y'all master your careers. I help you learn how to 44 00:02:16,320 --> 00:02:20,160 Speaker 1: negotiate and to turbo charge your career so that finally 45 00:02:20,240 --> 00:02:22,800 Speaker 1: it's a wealth building engine and not just a job 46 00:02:23,160 --> 00:02:26,400 Speaker 1: from job to job. Right. So that's who you've got 47 00:02:26,480 --> 00:02:28,880 Speaker 1: talking to you today. I'm going to jump on into 48 00:02:28,919 --> 00:02:31,480 Speaker 1: the questions. Before I do, let me remind you how 49 00:02:31,520 --> 00:02:33,799 Speaker 1: you can get on the baq and A. You can 50 00:02:33,840 --> 00:02:37,880 Speaker 1: slide into our DMS on IG. By the way, holy crap, 51 00:02:37,919 --> 00:02:41,480 Speaker 1: we got twenty k, twenty thousand followers on ig. We 52 00:02:41,720 --> 00:02:44,520 Speaker 1: just passed that mark this past week. So thank y'all 53 00:02:44,560 --> 00:02:47,120 Speaker 1: so much. That is incredible. And hey, shout out to 54 00:02:47,160 --> 00:02:50,720 Speaker 1: our amazing social media manager Amber and to the team 55 00:02:50,880 --> 00:02:54,120 Speaker 1: at Cumulus looking at you, Imani and Dennis for cutting 56 00:02:54,120 --> 00:02:56,720 Speaker 1: those clips for us for our reels. Could not have 57 00:02:56,760 --> 00:02:59,160 Speaker 1: done it without y'all, So we're just very excited about that. 58 00:02:59,760 --> 00:03:02,960 Speaker 1: While you're there becoming our twenty thousand and one, two 59 00:03:03,000 --> 00:03:06,760 Speaker 1: three and beyond follower, slide into our DMS with your question. 60 00:03:06,840 --> 00:03:09,400 Speaker 1: We'd love to hear from you. Ask us anything about career, 61 00:03:10,120 --> 00:03:15,239 Speaker 1: money management, credit, relationship advice, why not business advice. We 62 00:03:15,360 --> 00:03:18,000 Speaker 1: got it all for you. You can also email us directly 63 00:03:18,080 --> 00:03:21,200 Speaker 1: brond Ambition Podcast at gmail dot com or check out 64 00:03:21,200 --> 00:03:25,360 Speaker 1: our website bronambitionpodcast dot com. Contact us. Also, stick around 65 00:03:25,360 --> 00:03:28,799 Speaker 1: and look at episodes of previous shows. There's so much there. 66 00:03:28,919 --> 00:03:33,400 Speaker 1: Join our newsletter, just join the BA fam. Okay, all right, 67 00:03:33,520 --> 00:03:36,320 Speaker 1: let's get into today's question. I am going to start 68 00:03:36,320 --> 00:03:40,160 Speaker 1: with listeners. Sarah, who slid into my DMS at Mandy 69 00:03:40,200 --> 00:03:43,640 Speaker 1: Money on ig and has a really juicy question. She's 70 00:03:43,680 --> 00:03:46,000 Speaker 1: also from London, so that means I get to use 71 00:03:46,040 --> 00:03:48,960 Speaker 1: my Love Island accent and no one's here to tell 72 00:03:48,960 --> 00:03:51,000 Speaker 1: me to stop. So I'll just keep doing it. And 73 00:03:51,120 --> 00:03:54,240 Speaker 1: you know, hopefully you won't stop listening in your cars 74 00:03:54,720 --> 00:03:59,000 Speaker 1: or on your walks or wherever you are. All right, Sarah, 75 00:03:59,080 --> 00:04:01,800 Speaker 1: Hey Mandy, she'sa I love you in Tiffany. I listen 76 00:04:01,880 --> 00:04:05,200 Speaker 1: every week. I'm from London and although the finance systems 77 00:04:05,240 --> 00:04:08,040 Speaker 1: may be different, I was hoping to get some finance 78 00:04:08,080 --> 00:04:11,080 Speaker 1: and career advice from you. I called you, queen, caught you. 79 00:04:11,880 --> 00:04:14,480 Speaker 1: I'm a new mom. Oh she spells it. Mom, that's 80 00:04:14,480 --> 00:04:16,719 Speaker 1: so cute. Well, okay, I'll stop, it's too much. I 81 00:04:16,760 --> 00:04:18,840 Speaker 1: went back to work three months ago. My baby is 82 00:04:18,880 --> 00:04:22,200 Speaker 1: now ten months old. Congrats, lady. I am married. My 83 00:04:22,279 --> 00:04:25,920 Speaker 1: husband's currently working but doesn't have a permanent role, so 84 00:04:25,960 --> 00:04:28,919 Speaker 1: he's looking but hopefully we'll find something soon. I'm a teacher. 85 00:04:29,320 --> 00:04:31,839 Speaker 1: I also do wedding planning as a side hustle, but 86 00:04:31,920 --> 00:04:34,640 Speaker 1: I stopped for two years and I've recently started again. 87 00:04:34,920 --> 00:04:37,920 Speaker 1: Financially I should be a lot more secure, but due 88 00:04:37,920 --> 00:04:40,440 Speaker 1: to getting married two years ago and having a baby, yeah, 89 00:04:40,520 --> 00:04:43,680 Speaker 1: that'll do it. I don't have any savings. I have 90 00:04:43,760 --> 00:04:45,839 Speaker 1: a loan from the bank, which I will finish paying 91 00:04:45,839 --> 00:04:48,880 Speaker 1: off in March next year. We want to do things 92 00:04:48,880 --> 00:04:52,159 Speaker 1: like buy a home, but we're a long way away 93 00:04:52,160 --> 00:04:55,120 Speaker 1: from doing that, and as it happens, I am paying 94 00:04:55,320 --> 00:04:57,400 Speaker 1: for most of the expenses in her home Right now, 95 00:04:58,080 --> 00:04:59,960 Speaker 1: I think I need to focus on getting my business 96 00:05:00,040 --> 00:05:02,200 Speaker 1: off the ground. Please can you give me some tips 97 00:05:02,200 --> 00:05:04,160 Speaker 1: on how I might be able to do this. I 98 00:05:04,200 --> 00:05:06,960 Speaker 1: currently get business from word of mouth, but I'd like 99 00:05:07,000 --> 00:05:10,000 Speaker 1: to create a better online presence and hopefully get business 100 00:05:10,120 --> 00:05:13,599 Speaker 1: like that too. I have coordinated two weddings so far 101 00:05:13,680 --> 00:05:16,760 Speaker 1: this year. Any advice would be greatly appreciated. Thank you 102 00:05:16,880 --> 00:05:21,400 Speaker 1: so much, Sarah. Okay, Sarah, I got you, and it 103 00:05:21,560 --> 00:05:23,599 Speaker 1: just sounds for you like there's a lot of life 104 00:05:23,600 --> 00:05:27,279 Speaker 1: happening right now, which is all beautiful. Congratulations on your baby, 105 00:05:27,440 --> 00:05:31,839 Speaker 1: Congratulations on your marriage. I know from experience, those are 106 00:05:31,880 --> 00:05:36,200 Speaker 1: two very expensive things. I spaced mine married in twenty seventeen, 107 00:05:36,320 --> 00:05:39,200 Speaker 1: first kid in twenty nineteen, a couple years apart, so, 108 00:05:39,279 --> 00:05:42,000 Speaker 1: you know what, not that far apart from you. It 109 00:05:42,040 --> 00:05:46,159 Speaker 1: is challenging, especially if the wedding itself, you know, was 110 00:05:46,200 --> 00:05:48,960 Speaker 1: expensive enough to deplete your savings and then you, you know, 111 00:05:49,000 --> 00:05:51,599 Speaker 1: turn around have the kid. I'm not going to spend 112 00:05:51,640 --> 00:05:53,760 Speaker 1: time because Sarah. Of course, if you went back in time, 113 00:05:53,800 --> 00:05:55,600 Speaker 1: I'm sure you'd be like, maybe we should save more 114 00:05:55,640 --> 00:05:57,640 Speaker 1: for the wedding and set aside extra on the side. 115 00:05:58,000 --> 00:06:00,560 Speaker 1: But we all don't have that luxury, right. Can't just 116 00:06:00,640 --> 00:06:03,400 Speaker 1: not let life happen while we're waiting to have the 117 00:06:03,440 --> 00:06:06,800 Speaker 1: perfect amount of you know, savings in the bank. You 118 00:06:06,839 --> 00:06:09,400 Speaker 1: guys sound young. You did your thing, you got married, 119 00:06:09,440 --> 00:06:11,880 Speaker 1: you had a hope, it was a beautiful wedding, and 120 00:06:11,920 --> 00:06:14,000 Speaker 1: now you have a baby and you are where you are. 121 00:06:14,520 --> 00:06:17,000 Speaker 1: What's exciting about you and why am I really excited 122 00:06:17,000 --> 00:06:19,680 Speaker 1: that you've reached out is because you have so much potential. 123 00:06:20,240 --> 00:06:23,200 Speaker 1: You are working full time as a teacher, and believe me, 124 00:06:23,240 --> 00:06:25,840 Speaker 1: I know what it's like to be the bread winner 125 00:06:26,160 --> 00:06:28,800 Speaker 1: and the pressure that that entails, whether it's you or 126 00:06:28,839 --> 00:06:31,800 Speaker 1: your partner. But for it to be on your shoulders 127 00:06:31,920 --> 00:06:35,960 Speaker 1: while you're also in your first year of motherhood, oh girl, 128 00:06:36,240 --> 00:06:40,520 Speaker 1: I know exactly what you misbe feeling. And then on 129 00:06:40,600 --> 00:06:43,240 Speaker 1: top of that, you're going to want your thinking about 130 00:06:43,240 --> 00:06:45,560 Speaker 1: what more you can add to your plate. Like it's 131 00:06:45,560 --> 00:06:48,240 Speaker 1: not enough to be a new mom and to be 132 00:06:48,680 --> 00:06:52,000 Speaker 1: you know, covering the household bills and to have like 133 00:06:52,040 --> 00:06:54,400 Speaker 1: a side hustle. It's like, okay, well, let's you know, 134 00:06:54,520 --> 00:06:57,000 Speaker 1: ramp this up even more. So, first, I just want 135 00:06:57,000 --> 00:06:59,200 Speaker 1: to honor the fact that you have a lot on 136 00:06:59,240 --> 00:07:03,400 Speaker 1: your plate and you're incredible, Like all mothers are. We 137 00:07:03,480 --> 00:07:07,440 Speaker 1: will be striving to continue leveling up. And just because 138 00:07:07,440 --> 00:07:09,279 Speaker 1: you become a mom, it doesn't mean that you stop 139 00:07:09,320 --> 00:07:12,880 Speaker 1: having ambitions of your own. And you're finding out the 140 00:07:12,880 --> 00:07:15,200 Speaker 1: same thing that I found out about entrepreneurship, which is 141 00:07:15,240 --> 00:07:18,760 Speaker 1: like it's pretty great for moms. It's pretty great to 142 00:07:18,880 --> 00:07:21,040 Speaker 1: be able to work from home and make her own 143 00:07:21,120 --> 00:07:24,920 Speaker 1: hours and have flexibility. Like when I tell you when 144 00:07:24,960 --> 00:07:28,720 Speaker 1: I found out that the Universal pre K that we 145 00:07:28,720 --> 00:07:30,760 Speaker 1: were supposed to be so, I mean, I am excited 146 00:07:30,760 --> 00:07:32,720 Speaker 1: that we got through the lottery in our town to 147 00:07:32,720 --> 00:07:36,080 Speaker 1: get my kid into Universal pre K is only from 148 00:07:36,160 --> 00:07:40,120 Speaker 1: nine am to two pm. I'm sorry Universal for who 149 00:07:40,760 --> 00:07:43,520 Speaker 1: if you're working like part time at Target or something like, 150 00:07:44,000 --> 00:07:47,000 Speaker 1: do you understand even to pay, like you have to 151 00:07:47,080 --> 00:07:49,600 Speaker 1: pay to have extra care if you want to leave 152 00:07:49,640 --> 00:07:52,000 Speaker 1: your kid there past two pm and drop them off 153 00:07:52,040 --> 00:07:55,560 Speaker 1: before nine am. Like when the mom in the open 154 00:07:55,600 --> 00:07:58,400 Speaker 1: house at the pre k that I went to for 155 00:07:58,560 --> 00:08:00,440 Speaker 1: my son, when she raised her hand and was like, 156 00:08:00,480 --> 00:08:04,320 Speaker 1: excuse me, I live in Manhattan. That's about an hour 157 00:08:04,360 --> 00:08:06,400 Speaker 1: and a half commute. How and you don't let me 158 00:08:06,440 --> 00:08:08,560 Speaker 1: drop my kid off earlier than seven thirty? How Am 159 00:08:08,560 --> 00:08:11,080 Speaker 1: I supposed to be in my seat at work at 160 00:08:11,120 --> 00:08:13,560 Speaker 1: eight thirty or nine like I need to be. It's 161 00:08:13,600 --> 00:08:15,880 Speaker 1: insane what they ask us to do as parents, right, 162 00:08:16,400 --> 00:08:19,800 Speaker 1: So being an entrepreneur, like as you're probably thinking of, 163 00:08:19,880 --> 00:08:22,920 Speaker 1: and as I can attest to, it is so great 164 00:08:23,120 --> 00:08:25,680 Speaker 1: for moms, like for working moms, and I know so 165 00:08:25,800 --> 00:08:32,160 Speaker 1: many moms who choose to pursue entrepreneurship, myself included, you know, 166 00:08:32,240 --> 00:08:34,880 Speaker 1: after having a successful sort of nine to five career, 167 00:08:34,960 --> 00:08:36,840 Speaker 1: not because you don't love what you were doing anymore, 168 00:08:36,880 --> 00:08:39,800 Speaker 1: but because life is changing and you need to change 169 00:08:39,800 --> 00:08:42,800 Speaker 1: along with it. All right, So I'll put that spiel aside, 170 00:08:42,800 --> 00:08:44,959 Speaker 1: but I just wanted to like acknowledge where you are, Sarah, 171 00:08:45,040 --> 00:08:48,080 Speaker 1: and let you know I see you. I deeply see you, 172 00:08:48,160 --> 00:08:50,800 Speaker 1: even in this message, Okay. And I'm really really proud 173 00:08:50,880 --> 00:08:53,679 Speaker 1: and just excited for you in general as far as 174 00:08:53,679 --> 00:08:56,920 Speaker 1: your wedding planning business. Okay, I love that for you. 175 00:08:57,120 --> 00:09:01,840 Speaker 1: I love and the fact that you know it seems 176 00:09:01,920 --> 00:09:04,000 Speaker 1: like my dad always makes us joke about if you 177 00:09:04,040 --> 00:09:06,280 Speaker 1: want a recession proof business just by a liquor store. 178 00:09:06,320 --> 00:09:08,199 Speaker 1: He's like, it's always going to be liquor people always 179 00:09:08,200 --> 00:09:11,000 Speaker 1: going to want their alcohol. Okay. I don't know if 180 00:09:11,000 --> 00:09:13,199 Speaker 1: that's true or not, but it seems right. I feel 181 00:09:13,200 --> 00:09:16,400 Speaker 1: like weddings are an industry that is only going to 182 00:09:16,440 --> 00:09:19,080 Speaker 1: continue booming and booming and booming. A lot has changed 183 00:09:19,120 --> 00:09:21,880 Speaker 1: in our society, but we still love a party when 184 00:09:21,880 --> 00:09:25,440 Speaker 1: it comes to celebrating love. So I feel like, you know, 185 00:09:25,679 --> 00:09:29,800 Speaker 1: it's definitely ripe for you know, new businesses to come. 186 00:09:30,160 --> 00:09:32,679 Speaker 1: And as an entrepreneur, it's perfect because like you can 187 00:09:32,800 --> 00:09:35,440 Speaker 1: take on one client, or two clients or three clients. 188 00:09:35,960 --> 00:09:38,640 Speaker 1: Now at this point you have been getting, like you said, 189 00:09:38,640 --> 00:09:41,520 Speaker 1: word of mouth recommendations, which is amazing. What I love 190 00:09:41,559 --> 00:09:43,600 Speaker 1: about that. And it's similar to how I approached my 191 00:09:43,679 --> 00:09:46,760 Speaker 1: business as a career coach. Was I started out by 192 00:09:46,800 --> 00:09:50,240 Speaker 1: giving you know, a lot of free sessions because I 193 00:09:50,280 --> 00:09:53,120 Speaker 1: wanted to build once one. There's a thing when you're 194 00:09:53,160 --> 00:09:56,000 Speaker 1: new at something, they can't complain if you're doing it 195 00:09:56,000 --> 00:10:01,120 Speaker 1: every right kind of but you feel less pressure because 196 00:10:01,160 --> 00:10:03,720 Speaker 1: you're going to be figuring out your approach. You're figuring 197 00:10:03,760 --> 00:10:05,480 Speaker 1: out what works for you. You're going to be figuring 198 00:10:05,520 --> 00:10:08,560 Speaker 1: out what systems and tools and processes make your planning easier, 199 00:10:08,840 --> 00:10:12,360 Speaker 1: what vendors you like and don't like, what you understand 200 00:10:12,440 --> 00:10:15,600 Speaker 1: about scheduling, how do you deal with you know, personality 201 00:10:15,640 --> 00:10:18,040 Speaker 1: differences from the bride side or the groom side, or 202 00:10:18,040 --> 00:10:20,760 Speaker 1: the grooms and the groom side, you know, and you're 203 00:10:20,800 --> 00:10:22,720 Speaker 1: going to be fine tuning your skill set as a 204 00:10:22,720 --> 00:10:26,160 Speaker 1: wedding planner with your first clients. Right, So it's great 205 00:10:26,160 --> 00:10:28,160 Speaker 1: that you're getting word of mouth, but as you build 206 00:10:28,240 --> 00:10:31,959 Speaker 1: up that confidence, as you get those testimonials from your 207 00:10:32,000 --> 00:10:35,280 Speaker 1: clients saying how incredible you are, that's when you want 208 00:10:35,280 --> 00:10:38,160 Speaker 1: to start thinking about marketing it out. In my experience, 209 00:10:38,240 --> 00:10:41,120 Speaker 1: so when you so, for example, right now, what I 210 00:10:41,120 --> 00:10:44,000 Speaker 1: would say is if you're thinking about, like, okay, I 211 00:10:44,000 --> 00:10:47,120 Speaker 1: should be finding new clients on Instagram and social media. 212 00:10:47,400 --> 00:10:50,120 Speaker 1: I think that's a lot of people's first thoughts as entrepreneurs. 213 00:10:50,480 --> 00:10:53,520 Speaker 1: But as a wedding planner, think about where your perfect 214 00:10:53,600 --> 00:10:56,520 Speaker 1: customer is. Are you trying to plan weddings for people 215 00:10:56,559 --> 00:10:59,760 Speaker 1: around the UK? Are you trying to plan weddings for 216 00:10:59,800 --> 00:11:02,760 Speaker 1: people where you're going to be physically present, like need 217 00:11:02,800 --> 00:11:05,880 Speaker 1: to travel to wherever they're going to be getting married, Like, 218 00:11:05,920 --> 00:11:08,120 Speaker 1: you want to think about where your customer lives, and 219 00:11:08,160 --> 00:11:09,880 Speaker 1: then you want to think about where you're going to 220 00:11:09,960 --> 00:11:13,600 Speaker 1: reach them. Of course, Instagram is great for attracting an 221 00:11:13,640 --> 00:11:16,800 Speaker 1: audience and gaining followers, and you could totally start making 222 00:11:16,840 --> 00:11:20,000 Speaker 1: reels today about what all goes into planning a wedding 223 00:11:20,040 --> 00:11:21,599 Speaker 1: and I would gobble that shit up. And so with 224 00:11:21,679 --> 00:11:23,920 Speaker 1: a lot of people, but I'm here in the US, 225 00:11:24,080 --> 00:11:27,480 Speaker 1: I'm already married. I'm not your perfect customer, am I. 226 00:11:27,559 --> 00:11:29,600 Speaker 1: You want to figure out how to find people who 227 00:11:29,679 --> 00:11:34,160 Speaker 1: are engaged, about to be engaged, thinking about being engaged, 228 00:11:34,679 --> 00:11:37,160 Speaker 1: or getting remarried or whatever. You're going to want to 229 00:11:37,200 --> 00:11:39,880 Speaker 1: find them where they are and be sure that when 230 00:11:39,920 --> 00:11:42,440 Speaker 1: you do find them, they have the potential to actually 231 00:11:42,520 --> 00:11:45,680 Speaker 1: use your services. Right. So that's why I'm saying, just 232 00:11:45,720 --> 00:11:48,160 Speaker 1: think a little deeper about the whole social media thing. 233 00:11:48,280 --> 00:11:50,200 Speaker 1: I do think it can be an incredible tool to 234 00:11:50,240 --> 00:11:53,199 Speaker 1: gain notoriety and to gain a following, But at the 235 00:11:53,280 --> 00:11:55,280 Speaker 1: end of the day, you got to think about one 236 00:11:55,440 --> 00:11:59,560 Speaker 1: word conversions. How are you going to convert the person 237 00:11:59,559 --> 00:12:03,280 Speaker 1: who CLI follow on ig or TikTok into a customer. 238 00:12:03,679 --> 00:12:06,680 Speaker 1: I'm thinking about that every day, Sarah. This week I 239 00:12:06,720 --> 00:12:10,920 Speaker 1: went viral on Instagram and I gained two thousand plus 240 00:12:10,960 --> 00:12:13,800 Speaker 1: followers in forty eight hours. But do you know how 241 00:12:13,840 --> 00:12:17,559 Speaker 1: many actually went through my forms to join my email list? 242 00:12:17,920 --> 00:12:21,360 Speaker 1: Like two hundred And I'm sitting here like, holy crap. 243 00:12:21,480 --> 00:12:25,439 Speaker 1: Two thousand Instagram followers is cute, but email is even 244 00:12:25,520 --> 00:12:28,000 Speaker 1: more powerful, And I need to figure out what is 245 00:12:28,080 --> 00:12:31,560 Speaker 1: broken in my funnel, Like that's what we call it 246 00:12:31,600 --> 00:12:33,559 Speaker 1: a little funnel because I brought them through the top 247 00:12:33,600 --> 00:12:36,440 Speaker 1: of the funnel. That's Instagram. Right. Why aren't they getting 248 00:12:36,440 --> 00:12:38,440 Speaker 1: to my email list? And what is it about my 249 00:12:39,160 --> 00:12:43,160 Speaker 1: sales my marketing that is not converting people to my 250 00:12:43,240 --> 00:12:45,760 Speaker 1: email Because when you convert them to your email, you're 251 00:12:45,880 --> 00:12:48,160 Speaker 1: much more likely to be able to sell your services 252 00:12:48,200 --> 00:12:51,160 Speaker 1: to them, because then you're going to get more intimate 253 00:12:51,240 --> 00:12:54,400 Speaker 1: with them. You're going to you know, cuddle up with 254 00:12:54,440 --> 00:12:56,080 Speaker 1: me in my email inbox. Okay, I'm going to move 255 00:12:56,120 --> 00:12:58,920 Speaker 1: you to the primary section. No more updates are social. 256 00:12:58,920 --> 00:13:00,920 Speaker 1: You're going to be in the primary section. Okay. Gets 257 00:13:00,960 --> 00:13:05,000 Speaker 1: a real intimate okay, and you can actually engage with them. 258 00:13:05,120 --> 00:13:07,160 Speaker 1: You can you can put them into what I have. 259 00:13:07,280 --> 00:13:09,679 Speaker 1: For example, you join my email list and I start 260 00:13:09,720 --> 00:13:12,880 Speaker 1: sending you not every day. I'm not trying to spam, 261 00:13:12,880 --> 00:13:17,000 Speaker 1: but sending you like helpful content, valuable content. I'm nurturing 262 00:13:17,040 --> 00:13:19,680 Speaker 1: our relationship together. I'm trying to show you who I 263 00:13:19,720 --> 00:13:21,800 Speaker 1: am so you can get to know me, start to 264 00:13:21,880 --> 00:13:25,079 Speaker 1: engage even more with my content, and then maybe a 265 00:13:25,160 --> 00:13:27,720 Speaker 1: few months down the line, when I'm hosting when I'm 266 00:13:27,760 --> 00:13:31,480 Speaker 1: opening enrollment for the Mandy money Makers as I do periodically. 267 00:13:31,840 --> 00:13:34,120 Speaker 1: You're really excited by that point and you want to join, 268 00:13:34,679 --> 00:13:37,640 Speaker 1: or for example, for you, you want to be nurturing 269 00:13:37,640 --> 00:13:40,720 Speaker 1: that relationship so that when they get engaged, or if 270 00:13:40,760 --> 00:13:43,760 Speaker 1: they're engaged now, when they actually get serious about planning, 271 00:13:44,160 --> 00:13:47,120 Speaker 1: they think, I saw I remember that, like Sarah, that 272 00:13:47,240 --> 00:13:49,880 Speaker 1: wedding planner I just followed on Instagram, like last year, 273 00:13:49,920 --> 00:13:52,280 Speaker 1: I remember her. Let me go to my email and see, 274 00:13:52,480 --> 00:13:54,160 Speaker 1: you know what her website was. They're going to be 275 00:13:54,160 --> 00:13:55,880 Speaker 1: able to find you. So you're going to stick in 276 00:13:55,920 --> 00:13:59,520 Speaker 1: their mind, and that is why that relationship is so 277 00:13:59,600 --> 00:14:02,760 Speaker 1: important to nurture. So don't just think about social media. 278 00:14:02,960 --> 00:14:04,800 Speaker 1: Then how are you going to get them into your 279 00:14:04,840 --> 00:14:08,040 Speaker 1: world for real? Through email? Now, I have just shown 280 00:14:08,080 --> 00:14:10,200 Speaker 1: you that even I haven't mastered that. Some things I 281 00:14:10,240 --> 00:14:12,640 Speaker 1: do I get hundreds of email subscribers. Some things I 282 00:14:12,720 --> 00:14:16,320 Speaker 1: do I get, like I said, two hundred out of 283 00:14:16,320 --> 00:14:18,760 Speaker 1: two thousand new follows, Like damn, I feel like I 284 00:14:18,800 --> 00:14:22,200 Speaker 1: should do better than that, right, So what I will 285 00:14:22,200 --> 00:14:26,000 Speaker 1: say is to start building your email list. You want 286 00:14:26,000 --> 00:14:29,400 Speaker 1: to find people who are going to be your perfect customer. 287 00:14:29,440 --> 00:14:31,440 Speaker 1: Think about how old, are they where do they live? 288 00:14:32,480 --> 00:14:35,960 Speaker 1: Are you going to have any particular niche like, for example, 289 00:14:36,120 --> 00:14:38,840 Speaker 1: my niches I really focus on women of color. So 290 00:14:38,920 --> 00:14:41,960 Speaker 1: I understand that I'm going to be turning away some 291 00:14:42,000 --> 00:14:45,720 Speaker 1: people who don't feel included in that, And that's okay 292 00:14:45,760 --> 00:14:47,560 Speaker 1: for me because I just want to be laser focused 293 00:14:47,560 --> 00:14:49,280 Speaker 1: because I know my message is going to appeal to 294 00:14:49,280 --> 00:14:51,360 Speaker 1: a woman of color between the ages of twenty five 295 00:14:51,400 --> 00:14:55,000 Speaker 1: to thirty five. Okay, so who is that person for you? 296 00:14:55,360 --> 00:14:57,760 Speaker 1: Are you going to specialize in elopements? Are you going 297 00:14:57,800 --> 00:15:01,160 Speaker 1: to do destination weddings? Are you going to do weddings 298 00:15:01,280 --> 00:15:04,080 Speaker 1: just in London and become the master planner for London 299 00:15:04,160 --> 00:15:08,120 Speaker 1: or you know, wherever in the UK you choose, think 300 00:15:08,120 --> 00:15:12,720 Speaker 1: about what makes you unique and then start to think 301 00:15:12,720 --> 00:15:15,120 Speaker 1: about how to tell that story to your you know, 302 00:15:15,360 --> 00:15:18,880 Speaker 1: your favorite customer. So then we've talked about social media. 303 00:15:19,280 --> 00:15:21,280 Speaker 1: I think that that's fine. I think you debt. Like 304 00:15:21,320 --> 00:15:23,760 Speaker 1: I said, you can definitely have it, but before you 305 00:15:23,800 --> 00:15:26,960 Speaker 1: go viral, you want to have the infrastructure to convert 306 00:15:27,000 --> 00:15:34,200 Speaker 1: those followers into customers. Okay, convert, convert, convert, How can 307 00:15:34,240 --> 00:15:37,960 Speaker 1: we talk about converting? So having a lead magnet is great. 308 00:15:38,040 --> 00:15:41,040 Speaker 1: So like, what if you create a document that is 309 00:15:41,200 --> 00:15:43,480 Speaker 1: just you know, you can do it in Canva, but 310 00:15:43,720 --> 00:15:46,600 Speaker 1: you aren't. You know, you're an expert at wedding planning 311 00:15:46,640 --> 00:15:49,400 Speaker 1: right now where you're becoming one. Maybe it's top ten 312 00:15:49,480 --> 00:15:52,240 Speaker 1: mistakes or the top you know, top ten wedding mistakes 313 00:15:52,320 --> 00:15:55,000 Speaker 1: you don't want to make, or it's five ways to 314 00:15:55,080 --> 00:15:57,520 Speaker 1: save money on your wedding you have to get this guide, 315 00:15:57,680 --> 00:16:00,000 Speaker 1: or you know, there's different ways you can entice people, 316 00:16:00,440 --> 00:16:03,640 Speaker 1: give them something valuable for free. For me, I have 317 00:16:03,840 --> 00:16:05,960 Speaker 1: four free scripts you can use to ask for a 318 00:16:06,040 --> 00:16:09,400 Speaker 1: raise at work right now, at work, right now, right 319 00:16:09,440 --> 00:16:13,160 Speaker 1: So that appeals to my favorite customer. She's someone who's 320 00:16:13,200 --> 00:16:15,680 Speaker 1: ambitious and wants to advance in her career but doesn't 321 00:16:15,680 --> 00:16:18,720 Speaker 1: have the language. I'm giving it to her and all 322 00:16:18,760 --> 00:16:21,240 Speaker 1: my colors. My branding is going to appeal to that 323 00:16:21,360 --> 00:16:24,440 Speaker 1: kind of person. So anyway, so think of something that 324 00:16:24,480 --> 00:16:26,600 Speaker 1: they really want, and you know how the best way 325 00:16:26,640 --> 00:16:29,760 Speaker 1: to get understanding of what they want is to really 326 00:16:29,800 --> 00:16:32,560 Speaker 1: survey the people that you're working with now, the people 327 00:16:32,600 --> 00:16:35,440 Speaker 1: that you are providing services for as a wedding planner. Now, 328 00:16:35,920 --> 00:16:37,560 Speaker 1: ask them what do you wish you would have had 329 00:16:37,600 --> 00:16:39,520 Speaker 1: starting out, what do you wish you would have known? 330 00:16:39,600 --> 00:16:41,440 Speaker 1: What could be helpful? Or here I made this thing 331 00:16:41,480 --> 00:16:43,920 Speaker 1: because you look it over, does it feel useful to you? 332 00:16:44,440 --> 00:16:48,840 Speaker 1: And then you create that download you create, you can go. 333 00:16:48,960 --> 00:16:52,520 Speaker 1: You can create a Squarespace website or very simply, I 334 00:16:52,520 --> 00:16:55,120 Speaker 1: mean shout out to Squarespace. They are a sponsor. Okay, 335 00:16:55,640 --> 00:16:57,760 Speaker 1: but there's other websites you can also do. But just 336 00:16:57,760 --> 00:17:01,000 Speaker 1: find the simplest way to get that form up so 337 00:17:01,040 --> 00:17:03,520 Speaker 1: you can link to it on your Instagram so when 338 00:17:03,600 --> 00:17:05,840 Speaker 1: they follow you, they can also go to your link 339 00:17:06,160 --> 00:17:08,640 Speaker 1: and join and get that freebie, and you can say, 340 00:17:09,080 --> 00:17:11,240 Speaker 1: you know, get on the wait list. Here's a freebee. 341 00:17:11,440 --> 00:17:13,440 Speaker 1: In the meantime, I'll let you know when I have 342 00:17:13,560 --> 00:17:16,600 Speaker 1: more wedding tips to share. And then you start to 343 00:17:16,600 --> 00:17:19,600 Speaker 1: build your email list at the same time while you're growing. Okay, 344 00:17:20,000 --> 00:17:22,440 Speaker 1: and even then, just like me, you'll tinker with it, right, 345 00:17:22,480 --> 00:17:24,960 Speaker 1: you'll kind of tinker and say, okay, well, this lead 346 00:17:25,000 --> 00:17:27,680 Speaker 1: magnet didn't really convert that much to like people sending 347 00:17:27,720 --> 00:17:30,879 Speaker 1: their emails, or maybe I need to have this or that. 348 00:17:31,080 --> 00:17:35,040 Speaker 1: Like you'll you'll learn some things. Okay. I could go 349 00:17:35,119 --> 00:17:37,000 Speaker 1: on and on and on about this, But like, what 350 00:17:37,080 --> 00:17:40,000 Speaker 1: else could I say about, you know, shifting your side 351 00:17:40,080 --> 00:17:43,520 Speaker 1: hustle into a full into full time work as a teacher. 352 00:17:43,720 --> 00:17:47,199 Speaker 1: You have summers. I'm going to assume that you have 353 00:17:47,400 --> 00:17:50,399 Speaker 1: off or at least that's kind of perfect for you 354 00:17:50,440 --> 00:17:53,480 Speaker 1: as a wedding planner. So I feel like you're fine 355 00:17:53,520 --> 00:17:57,280 Speaker 1: to continue teaching while sort of treating your wedding planning 356 00:17:57,320 --> 00:17:58,960 Speaker 1: as a side hustle. I think that kind of works 357 00:17:58,960 --> 00:18:02,480 Speaker 1: in your favor. But think about the timelines of when 358 00:18:02,520 --> 00:18:05,639 Speaker 1: people get engaged. They're getting married in the summer, but 359 00:18:05,680 --> 00:18:08,360 Speaker 1: they're getting engaged around the holidays, right, think that's still 360 00:18:08,400 --> 00:18:11,480 Speaker 1: the most common time to get engaged. So you want 361 00:18:11,520 --> 00:18:15,760 Speaker 1: to think about starting this lead magnet, getting your email 362 00:18:15,800 --> 00:18:18,439 Speaker 1: lists built up like right now, heading into the fall, 363 00:18:18,600 --> 00:18:21,919 Speaker 1: because if you start getting people's attention now and then 364 00:18:21,960 --> 00:18:24,800 Speaker 1: you start building on that while they get engaged over 365 00:18:24,840 --> 00:18:27,480 Speaker 1: the holidays and they start googling for wedding planning in 366 00:18:27,480 --> 00:18:31,160 Speaker 1: the UK, they'll find you, my dear. Okay, so think 367 00:18:31,200 --> 00:18:34,919 Speaker 1: about that. It can feel really overwhelming to be starting 368 00:18:34,920 --> 00:18:37,320 Speaker 1: a business while also being a mom and a bread 369 00:18:37,400 --> 00:18:40,640 Speaker 1: winner at that, but don't let that sort of weigh 370 00:18:40,680 --> 00:18:45,160 Speaker 1: you down, think about what your ultimate goal is. It 371 00:18:45,200 --> 00:18:47,480 Speaker 1: is to be able to provide for your family, to 372 00:18:47,560 --> 00:18:50,080 Speaker 1: have the flexibility that you need in your schedule, and 373 00:18:50,200 --> 00:18:52,800 Speaker 1: to build something of your very own and that I 374 00:18:52,800 --> 00:18:56,439 Speaker 1: think is worth fighting for. I'm real excited for you. 375 00:18:56,600 --> 00:18:59,359 Speaker 1: I will say it takes time. It's going to take 376 00:18:59,440 --> 00:19:01,240 Speaker 1: time to build an audience. It's going to take time 377 00:19:01,280 --> 00:19:05,040 Speaker 1: to find your perfect customer. You're going to need support. 378 00:19:05,400 --> 00:19:08,919 Speaker 1: I need you to find two to three other wedding 379 00:19:09,000 --> 00:19:11,720 Speaker 1: industry people doing the kind of business that you want 380 00:19:11,720 --> 00:19:14,000 Speaker 1: to be doing. Go find them and start following them 381 00:19:14,040 --> 00:19:16,639 Speaker 1: and engage with them right now. Figure out where they 382 00:19:16,720 --> 00:19:19,240 Speaker 1: hang out. Figure out if there's a conference, if there's 383 00:19:19,320 --> 00:19:22,119 Speaker 1: like a mastermind group or something like that where you 384 00:19:22,119 --> 00:19:24,840 Speaker 1: can engage with people who are doing similar work to you. 385 00:19:25,440 --> 00:19:28,480 Speaker 1: Why because not to copy what they're doing. There's plenty 386 00:19:28,480 --> 00:19:30,520 Speaker 1: of space for all, y'all. Okay, there's plenty of room. 387 00:19:30,960 --> 00:19:34,040 Speaker 1: It's about finding that community and that support and the 388 00:19:34,080 --> 00:19:37,119 Speaker 1: people you can go to every day when you have 389 00:19:37,160 --> 00:19:39,439 Speaker 1: a question, you know, have you tried this vendor? Have 390 00:19:39,480 --> 00:19:42,000 Speaker 1: you thought about this? Have you you know, what about 391 00:19:42,040 --> 00:19:44,600 Speaker 1: the what about could I hologram the groom in because 392 00:19:44,640 --> 00:19:46,920 Speaker 1: he's trapped, you know, his flight, he didn't make his flight. 393 00:19:47,160 --> 00:19:49,840 Speaker 1: Those types of questions you can ask from your tribe, 394 00:19:49,960 --> 00:19:51,760 Speaker 1: you know, from the people that in your community that 395 00:19:51,800 --> 00:19:54,240 Speaker 1: you're going to build. And I think that that was 396 00:19:54,280 --> 00:19:56,119 Speaker 1: one of the smartest things that I did early as 397 00:19:56,119 --> 00:19:58,879 Speaker 1: an entrepreneur, was really put time and effort into building 398 00:19:58,920 --> 00:20:03,640 Speaker 1: those relationships with new peers so that I could feel supported. Okay, 399 00:20:04,800 --> 00:20:06,399 Speaker 1: I will leave it there. I really hope that that 400 00:20:06,480 --> 00:20:08,639 Speaker 1: was Those were some tidbits for you, for you that 401 00:20:08,720 --> 00:20:11,920 Speaker 1: you can use. Good luck with everything, and thank you 402 00:20:12,119 --> 00:20:14,919 Speaker 1: so much for tuning in from the UK. Okay, I 403 00:20:14,960 --> 00:20:17,280 Speaker 1: did have to end on a little British accent there, y'all. 404 00:20:17,480 --> 00:20:20,040 Speaker 1: I watch way too much Love Island and I'm not 405 00:20:20,080 --> 00:20:22,040 Speaker 1: ashamed of it. Do you have any idea how long 406 00:20:22,080 --> 00:20:24,720 Speaker 1: this show would be if Tiffany actually also watched television? 407 00:20:24,720 --> 00:20:27,320 Speaker 1: But she doesn't, so I have no one. She gives 408 00:20:27,359 --> 00:20:31,240 Speaker 1: me nothing about my reality TV obsession. Okay, it's probably 409 00:20:31,240 --> 00:20:33,359 Speaker 1: better for y'all, But I'm going to take a quick 410 00:20:33,400 --> 00:20:35,320 Speaker 1: break now and I'm going to come back and answer 411 00:20:35,520 --> 00:20:38,600 Speaker 1: question number two, So stay tuned, ba fan, I'll be 412 00:20:38,680 --> 00:20:42,760 Speaker 1: right back. Hey, ba fan, we are back with question 413 00:20:42,840 --> 00:20:46,560 Speaker 1: number two. It's me Mandy Money, writing solo without my 414 00:20:46,640 --> 00:20:50,119 Speaker 1: beloved Tiffany, but hopefully she's off gallivanting in Europe with 415 00:20:50,200 --> 00:20:53,280 Speaker 1: Supergirl and having an amazing time. I am also having 416 00:20:53,320 --> 00:20:55,320 Speaker 1: an amazing time, believe it or not, because I love 417 00:20:55,760 --> 00:20:58,560 Speaker 1: answering y'all's questions. And we have a brilliant question from 418 00:20:58,600 --> 00:21:01,200 Speaker 1: a listener today who wants to be called the Cashback Queen. 419 00:21:01,640 --> 00:21:03,440 Speaker 1: I think you might have to take that crown from 420 00:21:03,440 --> 00:21:06,280 Speaker 1: Tiffany because she is like the queen of cash back anyway, 421 00:21:06,440 --> 00:21:07,840 Speaker 1: but I'm gonna give it to you because she's like 422 00:21:07,880 --> 00:21:10,680 Speaker 1: here to defend her crown, so you can wear it. Here, 423 00:21:10,880 --> 00:21:14,520 Speaker 1: Cashback Queen, here is your crown. I am a relatively 424 00:21:14,640 --> 00:21:18,359 Speaker 1: new grad as of December twenty twenty one, congrats, and 425 00:21:18,400 --> 00:21:21,159 Speaker 1: I'm in the early stages of my career. I just 426 00:21:21,200 --> 00:21:23,720 Speaker 1: started a new job as a market researcher at a 427 00:21:23,760 --> 00:21:26,679 Speaker 1: company and I've been there for almost two months. But 428 00:21:26,880 --> 00:21:31,120 Speaker 1: we've been experienced some turmoil in terms of reorganizational restructuring 429 00:21:31,160 --> 00:21:34,320 Speaker 1: of teams. People have been leaving and two people at 430 00:21:34,320 --> 00:21:38,120 Speaker 1: the VP levels were fired. Ooh juicy because the company 431 00:21:38,160 --> 00:21:40,800 Speaker 1: is moving from being a startup to an early stage company. 432 00:21:41,000 --> 00:21:43,479 Speaker 1: They said, this is not part of a larger layoff 433 00:21:43,480 --> 00:21:46,040 Speaker 1: for the future, but I'm not so sure, considering the 434 00:21:46,080 --> 00:21:49,280 Speaker 1: recession is looming. That being said, a recruiter at a 435 00:21:49,320 --> 00:21:52,640 Speaker 1: different research market company reached out to me and is 436 00:21:52,760 --> 00:21:56,520 Speaker 1: offering me thirty two k more than what I'm making 437 00:21:56,600 --> 00:21:59,640 Speaker 1: right now for the same position. The salary bump would 438 00:21:59,640 --> 00:22:02,119 Speaker 1: be life changing. Is it too early to leave a 439 00:22:02,160 --> 00:22:05,680 Speaker 1: company after being there for two months? Love the cash back, queen. 440 00:22:06,040 --> 00:22:08,119 Speaker 1: I thought I was going to get some explanation of 441 00:22:08,119 --> 00:22:10,199 Speaker 1: why you deserve that crown, But it's fine, you can 442 00:22:10,280 --> 00:22:13,280 Speaker 1: keep the crown. Nothing about cash back here, but a 443 00:22:13,400 --> 00:22:17,720 Speaker 1: very very juicy proposition career wise. Okay, so a couple 444 00:22:17,800 --> 00:22:20,400 Speaker 1: of things. Hear you. I love here here. I love 445 00:22:20,440 --> 00:22:22,560 Speaker 1: that you are young. You just graduated a couple of 446 00:22:22,640 --> 00:22:25,600 Speaker 1: years ago, but you already understand that no one is safe, 447 00:22:26,080 --> 00:22:28,399 Speaker 1: not even you. And of course your company is not 448 00:22:28,440 --> 00:22:30,119 Speaker 1: going to tell you, oh yeah, this is going to 449 00:22:30,119 --> 00:22:32,439 Speaker 1: be part of a larger layoff later, of course they 450 00:22:32,520 --> 00:22:34,000 Speaker 1: or not. They don't want to cause a panic and 451 00:22:34,040 --> 00:22:36,640 Speaker 1: they don't want more people quitting, right. I will say 452 00:22:36,640 --> 00:22:39,639 Speaker 1: that this is I'm actually kind of I think this 453 00:22:39,680 --> 00:22:41,800 Speaker 1: is good for you to experience early in your career. 454 00:22:42,160 --> 00:22:45,400 Speaker 1: A lot of opportunities can come from turmoil. And in fact, 455 00:22:45,520 --> 00:22:47,920 Speaker 1: you know, like who I'm thinking about in this moment 456 00:22:48,000 --> 00:22:50,399 Speaker 1: right now. Whenever there's chaos in my house. You know 457 00:22:50,440 --> 00:22:54,480 Speaker 1: who always benefits My dog. She waits to the point 458 00:22:54,520 --> 00:22:58,840 Speaker 1: where she can. She recognizes the sound of when one 459 00:22:58,840 --> 00:23:01,800 Speaker 1: of us has made amsay, will me go oh crap 460 00:23:02,000 --> 00:23:05,280 Speaker 1: or ugh or ah or what like? She will run 461 00:23:05,320 --> 00:23:07,680 Speaker 1: into the room and look to see if food was involved. 462 00:23:08,040 --> 00:23:10,080 Speaker 1: And typically it is because we have a toddler and 463 00:23:10,080 --> 00:23:12,000 Speaker 1: we're always in the kitchen doing something with him, or 464 00:23:12,000 --> 00:23:15,360 Speaker 1: he's dropped something, something has spilled. And even if it's 465 00:23:15,359 --> 00:23:18,560 Speaker 1: not food related, let's say, you know, the baby has 466 00:23:18,600 --> 00:23:21,880 Speaker 1: a blowout diaper and we're like, oh no, she will 467 00:23:21,960 --> 00:23:25,280 Speaker 1: run in behind us while we're distracted by the baby 468 00:23:25,320 --> 00:23:27,679 Speaker 1: with the blowout, and she will find the food that 469 00:23:27,760 --> 00:23:30,600 Speaker 1: we have forgot lying on the table in her path 470 00:23:30,680 --> 00:23:33,560 Speaker 1: and she will gobble it up. Now, I need everyone 471 00:23:33,600 --> 00:23:35,880 Speaker 1: early in their careers or in their career in general, 472 00:23:36,200 --> 00:23:39,240 Speaker 1: to think of turmoil at the office as opportunity the 473 00:23:39,280 --> 00:23:42,880 Speaker 1: same way that my dog thinks of a blowout diaper 474 00:23:43,280 --> 00:23:46,399 Speaker 1: or spilled milk as an opportunity to come and get 475 00:23:46,640 --> 00:23:48,520 Speaker 1: a little bit of extra something something, You know what 476 00:23:48,560 --> 00:23:51,600 Speaker 1: I'm saying, So for stick with me on this analogy, okay, 477 00:23:51,640 --> 00:23:53,720 Speaker 1: or the metaphor just to stay with me, because what 478 00:23:53,760 --> 00:23:56,120 Speaker 1: I'm saying is that when things are kind of crazy, 479 00:23:56,320 --> 00:23:59,399 Speaker 1: it's an opportunity for you to shine. It's an opportunity 480 00:23:59,400 --> 00:24:01,840 Speaker 1: for you to swim, not just to take things that 481 00:24:01,920 --> 00:24:05,280 Speaker 1: you know are lying around, but to pick up opportunities. 482 00:24:05,680 --> 00:24:08,520 Speaker 1: So when people are leaving, that means they need a hero. 483 00:24:08,760 --> 00:24:11,200 Speaker 1: They need someone who can step up and help things 484 00:24:11,240 --> 00:24:13,159 Speaker 1: move a little bit smoother. So can you be the 485 00:24:13,160 --> 00:24:16,240 Speaker 1: most reliable person on your team right now? Like, Hey, 486 00:24:16,400 --> 00:24:19,639 Speaker 1: I know someone so and so just left last week. 487 00:24:20,200 --> 00:24:22,080 Speaker 1: I know you're looking to backfill the role, but in 488 00:24:22,119 --> 00:24:24,320 Speaker 1: the meantime, is there anything I can do to support you? 489 00:24:24,600 --> 00:24:26,359 Speaker 1: This is a great time to show that you're a 490 00:24:26,359 --> 00:24:28,679 Speaker 1: team player, that you think on your feet, you can 491 00:24:28,720 --> 00:24:31,800 Speaker 1: be flexible, you can roll with the punches. The last 492 00:24:31,800 --> 00:24:34,560 Speaker 1: thing people want when the shit's hitting the fan at 493 00:24:34,560 --> 00:24:37,360 Speaker 1: a company, on their team, like bosses, managers, the last 494 00:24:37,359 --> 00:24:39,679 Speaker 1: thing that we want is for someone to be a 495 00:24:39,720 --> 00:24:41,800 Speaker 1: baby about it and to be like, oh, when the 496 00:24:41,920 --> 00:24:44,679 Speaker 1: change is happening, what does this mean? Talk to me? 497 00:24:44,720 --> 00:24:46,560 Speaker 1: Have a one on one every day so you can 498 00:24:46,680 --> 00:24:50,719 Speaker 1: quell my fears about life and my anxieties like we 499 00:24:50,800 --> 00:24:53,159 Speaker 1: don't want that. Well, we deal with it, sure, But 500 00:24:53,200 --> 00:24:57,560 Speaker 1: what would be infinitely more valuable to us is someone 501 00:24:57,640 --> 00:25:01,080 Speaker 1: who can get with the program very quickly and start 502 00:25:01,080 --> 00:25:04,000 Speaker 1: helping us, like catch the water as it's leaking from 503 00:25:04,040 --> 00:25:06,119 Speaker 1: the roof, you know, like let me go find a bucket, 504 00:25:06,160 --> 00:25:08,000 Speaker 1: let me find a pan, what can I do? Put 505 00:25:08,040 --> 00:25:10,399 Speaker 1: me in coach. That kind of attitude will get you 506 00:25:10,480 --> 00:25:12,919 Speaker 1: so so far, and even if it's like you end 507 00:25:12,960 --> 00:25:15,280 Speaker 1: up getting let go later on, you know who's also 508 00:25:15,320 --> 00:25:17,439 Speaker 1: gonna get let go? A lot of more people who 509 00:25:17,480 --> 00:25:20,520 Speaker 1: were gonna move on to new companies, have new opportunities, 510 00:25:20,800 --> 00:25:23,719 Speaker 1: and who will they remember. They are not gonna remember 511 00:25:23,760 --> 00:25:26,120 Speaker 1: the one who put their hands up and was like, y'all, 512 00:25:26,160 --> 00:25:29,320 Speaker 1: this is crazy. I'm checking out late today, or I'm 513 00:25:29,320 --> 00:25:31,639 Speaker 1: gonna I'm gonna log off early today, or I'm not 514 00:25:31,680 --> 00:25:33,800 Speaker 1: even gonna get on Slack today, y'all, it's too crazy. 515 00:25:34,200 --> 00:25:36,800 Speaker 1: Like the people who check out, they're not gonna remember them. 516 00:25:37,000 --> 00:25:40,160 Speaker 1: They're gonna remember the Mollie dogs of the world. They 517 00:25:40,160 --> 00:25:42,639 Speaker 1: can remember the ones who swooped in and looked for 518 00:25:42,680 --> 00:25:46,600 Speaker 1: an opportunity to pitch in, help and shine. Okay, so 519 00:25:46,920 --> 00:25:49,160 Speaker 1: don't look at it like I say, like a negative thing. 520 00:25:49,320 --> 00:25:51,600 Speaker 1: Think of it as opportunities. And I use the same 521 00:25:51,640 --> 00:25:55,880 Speaker 1: mentality throughout my career to thrive Yahoo. When I joined Yahoo, 522 00:25:55,880 --> 00:25:57,399 Speaker 1: it was going through a lot of turmoil. They had 523 00:25:57,440 --> 00:26:01,000 Speaker 1: a new CEO. I mean, the Yahoo's Yahoo's all through turmoil, 524 00:26:02,320 --> 00:26:05,240 Speaker 1: but I still shined. I look for opportunities. I was like, oh, 525 00:26:05,359 --> 00:26:07,919 Speaker 1: they're they're short on video staff. Let me pitch my 526 00:26:07,960 --> 00:26:10,840 Speaker 1: own video series called Money Minute, which ran for two years. 527 00:26:10,920 --> 00:26:13,160 Speaker 1: Like that's the kind of thing that you can grow 528 00:26:13,240 --> 00:26:16,000 Speaker 1: out of those moments of turmoil. You're at a startup 529 00:26:16,080 --> 00:26:18,200 Speaker 1: right now. They and you say they're moving from a 530 00:26:18,240 --> 00:26:20,280 Speaker 1: startup to being an early stage company. It's kind of 531 00:26:20,320 --> 00:26:21,760 Speaker 1: but I know what you're saying kind of the same thing. 532 00:26:21,760 --> 00:26:25,200 Speaker 1: But I get it. As they're growing up, Like how 533 00:26:25,240 --> 00:26:27,800 Speaker 1: can you also be growing up with them? And where 534 00:26:27,800 --> 00:26:29,920 Speaker 1: do you see yourself at the next stage for them? 535 00:26:30,040 --> 00:26:32,359 Speaker 1: Stage for them? You know, think of it, think of 536 00:26:32,400 --> 00:26:35,080 Speaker 1: it that way. It doesn't have to be scary it 537 00:26:35,080 --> 00:26:39,280 Speaker 1: can just be a healthy, natural, you know, progression of 538 00:26:39,400 --> 00:26:43,560 Speaker 1: a younger company. Also, don't forget how this feels to 539 00:26:43,600 --> 00:26:45,280 Speaker 1: be a part of a startup, because I think some 540 00:26:45,320 --> 00:26:47,520 Speaker 1: people think of startups as like, Ooh, I'm going to 541 00:26:47,640 --> 00:26:50,159 Speaker 1: join and they're going to get acquired, and I'm going 542 00:26:50,200 --> 00:26:52,199 Speaker 1: to become a bajillionaire because I'm going to get all 543 00:26:52,200 --> 00:26:54,800 Speaker 1: this equity and you know, I'm going to be employee 544 00:26:54,880 --> 00:26:59,080 Speaker 1: number seven at Uber, employee number seven at Google. Whatever. 545 00:26:59,600 --> 00:27:01,800 Speaker 1: But it does always work out that way, or even 546 00:27:01,800 --> 00:27:04,600 Speaker 1: if it does, it's still really crazy to work there. 547 00:27:05,160 --> 00:27:07,320 Speaker 1: Things are not figured out, they don't have all the 548 00:27:07,359 --> 00:27:10,119 Speaker 1: grown ups in place to handle things. Systems are not 549 00:27:10,240 --> 00:27:13,920 Speaker 1: fine tuned. You know, people have not entirely figured out 550 00:27:13,960 --> 00:27:15,840 Speaker 1: what they're doing. They're all kind of just flying by 551 00:27:15,880 --> 00:27:18,960 Speaker 1: the seat of their pants in the best exciting way possible. 552 00:27:19,359 --> 00:27:21,760 Speaker 1: But if you're going into a startup expecting it to be, 553 00:27:22,359 --> 00:27:24,600 Speaker 1: you know, like a blue chip company that's been around 554 00:27:24,680 --> 00:27:27,760 Speaker 1: for decades and has everything sort of organized and everyone 555 00:27:27,840 --> 00:27:30,800 Speaker 1: knows where everything has been filed away, you're going to 556 00:27:30,840 --> 00:27:32,840 Speaker 1: be disappointed. You're going to be you're gonna be upset, 557 00:27:32,880 --> 00:27:34,760 Speaker 1: You're going to be stressed, Okay, So you want to 558 00:27:34,800 --> 00:27:38,280 Speaker 1: have realistic expectations for where your company is at that 559 00:27:38,320 --> 00:27:40,399 Speaker 1: you're joining at the time that you're joining it. And 560 00:27:40,440 --> 00:27:43,000 Speaker 1: if you can at least get like a real realistic 561 00:27:43,080 --> 00:27:46,119 Speaker 1: understanding of where the company is, I promise you're going 562 00:27:46,200 --> 00:27:48,760 Speaker 1: to be much more adaptable and flexible and be able 563 00:27:48,800 --> 00:27:52,120 Speaker 1: to become molly dog in that moment and find opportunities 564 00:27:52,160 --> 00:27:54,240 Speaker 1: to help. You're not going to be panicking because you 565 00:27:54,240 --> 00:27:57,280 Speaker 1: will have seen it coming. I'm joining a startup. Yeah, 566 00:27:57,320 --> 00:27:59,480 Speaker 1: it's going to be a little jinky from here and there, 567 00:27:59,560 --> 00:28:02,359 Speaker 1: you know. All right, So that's the first piece of this. 568 00:28:02,560 --> 00:28:06,280 Speaker 1: I know. Now two months in, while there's blood in 569 00:28:06,280 --> 00:28:09,480 Speaker 1: the water and you're sensing chaos at your job, you 570 00:28:09,560 --> 00:28:12,479 Speaker 1: have this incredible opportunity to be making thirty two k 571 00:28:12,640 --> 00:28:16,000 Speaker 1: more for doing the exact same work. I would say 572 00:28:16,040 --> 00:28:18,080 Speaker 1: it'd be really hard for you to turn it down 573 00:28:18,119 --> 00:28:20,280 Speaker 1: at this point, Like, are you going to turn down 574 00:28:20,280 --> 00:28:22,880 Speaker 1: thirty two k early in your career? When I agree, 575 00:28:22,960 --> 00:28:24,879 Speaker 1: I think you should be making You should be taking 576 00:28:24,920 --> 00:28:27,280 Speaker 1: these big risky swings with your career while you can. 577 00:28:27,960 --> 00:28:29,800 Speaker 1: You know, I think it was really hard to turn 578 00:28:29,840 --> 00:28:33,399 Speaker 1: that down. At the same time, you want to understand, 579 00:28:33,440 --> 00:28:36,399 Speaker 1: like this company itself like thirty two K for the 580 00:28:36,440 --> 00:28:38,840 Speaker 1: work you're doing now, I can see that happening. You're 581 00:28:38,880 --> 00:28:41,800 Speaker 1: at a startup, maybe the budget's a bit lower, but 582 00:28:42,040 --> 00:28:43,680 Speaker 1: you want to you know, look into the company that 583 00:28:43,720 --> 00:28:47,840 Speaker 1: you're joining. How are they doing financially? Are they having 584 00:28:47,880 --> 00:28:51,360 Speaker 1: any turmoil and if so, where what departments have been 585 00:28:51,400 --> 00:28:54,040 Speaker 1: affected by that? You know, if it's the same industry, 586 00:28:54,120 --> 00:28:57,800 Speaker 1: then what's happening to your company maybe happening at others. 587 00:28:57,880 --> 00:29:01,520 Speaker 1: If what's happening at your company is likenomically driven you know, 588 00:29:01,600 --> 00:29:04,960 Speaker 1: by what's happening in the economy, not just you know, 589 00:29:05,040 --> 00:29:08,080 Speaker 1: driven by the fact that it's a younger company. So 590 00:29:08,200 --> 00:29:10,760 Speaker 1: you want to ask, you know, questions of this company, 591 00:29:10,840 --> 00:29:14,320 Speaker 1: like you know, if they're public, you can read their 592 00:29:14,400 --> 00:29:18,840 Speaker 1: quarterly their last quarterly UH market call and one am 593 00:29:18,880 --> 00:29:21,840 Speaker 1: I thinking of the word quarterly earnings report, yes, which 594 00:29:21,880 --> 00:29:24,120 Speaker 1: they have to provide. You know, you could read through 595 00:29:24,120 --> 00:29:28,680 Speaker 1: it see what's happening. Yeah, and it's marketing research right now. 596 00:29:28,800 --> 00:29:33,360 Speaker 1: As someone who came up in journalism and marketing through 597 00:29:33,400 --> 00:29:36,280 Speaker 1: my career, I can tell you that a lot of 598 00:29:36,320 --> 00:29:40,040 Speaker 1: the same economic trends are impacting all organizations and marketing 599 00:29:40,040 --> 00:29:43,160 Speaker 1: budgets are getting hit, you know, so I don't think 600 00:29:43,160 --> 00:29:45,400 Speaker 1: that you can say any company is necessarily going to 601 00:29:45,440 --> 00:29:48,520 Speaker 1: be safe, you know, for the long term, but I 602 00:29:48,560 --> 00:29:50,680 Speaker 1: would see I would ask them if you had, you know, 603 00:29:50,760 --> 00:29:55,800 Speaker 1: any reorganizations recently, you know, if if so, which which 604 00:29:56,720 --> 00:29:59,680 Speaker 1: departments were impacted? You can ask them, you know, I 605 00:29:59,760 --> 00:30:03,480 Speaker 1: underunderstand that there are some challenging economic times. How has 606 00:30:03,520 --> 00:30:06,520 Speaker 1: the marketing research team pivoted or made changes in light 607 00:30:06,560 --> 00:30:10,000 Speaker 1: of this? Have you had to you know and sort 608 00:30:10,000 --> 00:30:13,479 Speaker 1: of ask them questions about strategy and where they're thinking 609 00:30:13,600 --> 00:30:15,920 Speaker 1: of going in the future. Good for you to know, 610 00:30:16,000 --> 00:30:17,840 Speaker 1: And also I think it makes you an even more 611 00:30:17,960 --> 00:30:20,800 Speaker 1: promising candidate because they're like, oh, she's really plugged in. 612 00:30:20,920 --> 00:30:23,320 Speaker 1: She gets this is a bigger picture. It's not just 613 00:30:23,400 --> 00:30:25,880 Speaker 1: about you know, this one job. That there's a bigger 614 00:30:26,640 --> 00:30:29,080 Speaker 1: picture here and we're a part of a much larger, 615 00:30:29,200 --> 00:30:33,160 Speaker 1: larger organization. That's what I have to say about, you know, 616 00:30:33,360 --> 00:30:35,160 Speaker 1: pros and cons of like taking the job. You got 617 00:30:35,160 --> 00:30:36,960 Speaker 1: to sit with it and make sure you're moving into 618 00:30:37,000 --> 00:30:38,680 Speaker 1: a company that's going to be a good fit for you. 619 00:30:39,080 --> 00:30:41,600 Speaker 1: Will you have good mentorship, do good people work there, 620 00:30:41,800 --> 00:30:45,400 Speaker 1: you know, is there upward mobility all of that? And 621 00:30:45,680 --> 00:30:48,200 Speaker 1: if this job doesn't work out, I don't think that 622 00:30:48,240 --> 00:30:49,560 Speaker 1: you need to look at it, like I said, as 623 00:30:49,560 --> 00:30:52,320 Speaker 1: a total loss because of everything I said before about 624 00:30:52,320 --> 00:30:56,000 Speaker 1: the opportunities that you have to shine in this relatively 625 00:30:56,080 --> 00:31:00,960 Speaker 1: chaotic environment at your current startup job. Okay, now about 626 00:31:00,960 --> 00:31:02,920 Speaker 1: this whole two month thing, is it too early to 627 00:31:03,000 --> 00:31:05,280 Speaker 1: leave a company after being there for two months? Listen? 628 00:31:05,880 --> 00:31:07,720 Speaker 1: I could sit here and tell you that won't look good. 629 00:31:07,720 --> 00:31:09,240 Speaker 1: But I can also sit here and tell you that 630 00:31:09,320 --> 00:31:11,920 Speaker 1: I have done it, and I have survived and lived 631 00:31:11,920 --> 00:31:15,680 Speaker 1: to tell the tale. It's old Mandy money lore that 632 00:31:15,880 --> 00:31:19,440 Speaker 1: my first big girl job after college, after I frolicked 633 00:31:19,440 --> 00:31:21,960 Speaker 1: around South America and came back to United States with 634 00:31:22,040 --> 00:31:25,760 Speaker 1: sixteen dollars to my name, that I took the first 635 00:31:25,840 --> 00:31:28,760 Speaker 1: job that would have me at a newspaper in Gainesville, Georgia. 636 00:31:28,840 --> 00:31:31,560 Speaker 1: Shout out to the Gainesville Times. And I think my 637 00:31:31,600 --> 00:31:33,760 Speaker 1: first week of work, I got an email from a 638 00:31:33,800 --> 00:31:36,120 Speaker 1: magazine in New York that I had interned at asking 639 00:31:36,160 --> 00:31:38,200 Speaker 1: me to interview, And within a couple of weeks I 640 00:31:38,200 --> 00:31:41,240 Speaker 1: had a job offer. I had an interview. Within a 641 00:31:41,240 --> 00:31:43,080 Speaker 1: couple of weeks, and then a couple of weeks later, 642 00:31:43,160 --> 00:31:45,400 Speaker 1: I had an actual job offer and I turned in 643 00:31:45,480 --> 00:31:47,120 Speaker 1: my two I don't even know if I gave them 644 00:31:47,120 --> 00:31:50,600 Speaker 1: two weeks, but I quit that job a month after joining. Okay, 645 00:31:50,960 --> 00:31:53,520 Speaker 1: did I burn the bridges there? Yes, I don't think 646 00:31:53,600 --> 00:31:55,760 Speaker 1: that mister Mitch I forget his last name at the 647 00:31:55,760 --> 00:31:59,000 Speaker 1: Gainesville Times probably ever wanted to talk to me again, 648 00:31:59,080 --> 00:32:01,320 Speaker 1: because you know, he hired me, thought he was done, 649 00:32:01,360 --> 00:32:05,560 Speaker 1: and I was like bye e. So yeah, there are repercussions. 650 00:32:05,600 --> 00:32:08,040 Speaker 1: You have to think about the people that will remember 651 00:32:08,120 --> 00:32:11,080 Speaker 1: you as the person who quit when the ship was thinking. 652 00:32:11,400 --> 00:32:13,680 Speaker 1: At the same time, I do feel like it's a 653 00:32:13,680 --> 00:32:17,600 Speaker 1: little bit easier to explain to a future employer during 654 00:32:17,600 --> 00:32:19,720 Speaker 1: an interview why you might be wanting to leave just 655 00:32:19,720 --> 00:32:22,600 Speaker 1: two months after joining a job by saying, well, there's 656 00:32:22,600 --> 00:32:24,920 Speaker 1: been a lot of turmoil. There's lots of uncertainty, and 657 00:32:25,120 --> 00:32:26,959 Speaker 1: I don't feel like I'm being able to, you know, 658 00:32:27,520 --> 00:32:30,000 Speaker 1: use my skills in the best in the best way 659 00:32:30,080 --> 00:32:32,880 Speaker 1: right now. And I'm genuinely just wanting to be, you know, 660 00:32:32,960 --> 00:32:35,400 Speaker 1: in a place where I feel like I can contribute 661 00:32:35,640 --> 00:32:38,640 Speaker 1: and that my contributions are meaningful, and I can learn 662 00:32:38,680 --> 00:32:40,960 Speaker 1: and grow, and I don't feel like I'm able to 663 00:32:41,000 --> 00:32:43,000 Speaker 1: do that right where I am. That's kind of an 664 00:32:43,000 --> 00:32:46,240 Speaker 1: easier story to tell. Then, Oh, you guys just have 665 00:32:46,360 --> 00:32:49,000 Speaker 1: more money, So I thought I would just like come 666 00:32:49,040 --> 00:32:52,720 Speaker 1: and get it and forget everyone at my office. You 667 00:32:52,720 --> 00:32:55,440 Speaker 1: want to know why, because I do think and you know, 668 00:32:55,440 --> 00:32:58,000 Speaker 1: I have been a hiring manager for several for many years, 669 00:32:58,040 --> 00:33:02,000 Speaker 1: and I have I haven't personally thought this, but I 670 00:33:02,040 --> 00:33:06,200 Speaker 1: have been told by other folks on the hiring committee, like, well, 671 00:33:06,200 --> 00:33:07,880 Speaker 1: if they're going to leave for an extra ten k, 672 00:33:08,000 --> 00:33:10,440 Speaker 1: then they're just going to join us, and they'll be 673 00:33:10,560 --> 00:33:13,160 Speaker 1: quitting in another year when the next competitor offers them 674 00:33:13,160 --> 00:33:15,920 Speaker 1: another ten k bump. Like they think that it shows 675 00:33:15,920 --> 00:33:19,120 Speaker 1: that you're easily bought, and they don't have to know that. 676 00:33:19,200 --> 00:33:21,200 Speaker 1: I think a lot of us are easily bought because 677 00:33:21,240 --> 00:33:24,479 Speaker 1: money talks, darling, right. But if you can tell them 678 00:33:24,520 --> 00:33:27,440 Speaker 1: a story to lead them at least and to think 679 00:33:27,440 --> 00:33:30,360 Speaker 1: that maybe it's not all about the money, you've got 680 00:33:30,360 --> 00:33:32,840 Speaker 1: a less of a chance that they'll like stigmatize you for, 681 00:33:33,160 --> 00:33:35,640 Speaker 1: you know, leaving after two months. So I talk a 682 00:33:35,640 --> 00:33:39,080 Speaker 1: lot about in my negotiating, coaching and my masterclass about 683 00:33:39,120 --> 00:33:42,280 Speaker 1: the story that we tell when we talk about ourselves 684 00:33:42,280 --> 00:33:45,719 Speaker 1: as professionals, and how we tell stories about the choices 685 00:33:45,760 --> 00:33:49,720 Speaker 1: we've made in our career. And I'm a storyteller by trade. 686 00:33:49,720 --> 00:33:52,080 Speaker 1: I've been telling stories my whole life as a writer 687 00:33:52,160 --> 00:33:55,000 Speaker 1: and journalist, and I think it's a really helpful skill 688 00:33:55,400 --> 00:33:58,280 Speaker 1: for everyone to be learning. What is the story arc 689 00:33:58,360 --> 00:34:00,479 Speaker 1: of your career and how can you tell that in 690 00:34:00,520 --> 00:34:03,280 Speaker 1: a way in an interview where the person is left 691 00:34:03,520 --> 00:34:06,080 Speaker 1: understanding why you've made the choices that you've made and 692 00:34:06,120 --> 00:34:08,480 Speaker 1: not judging you for them, just what you look like 693 00:34:08,520 --> 00:34:11,200 Speaker 1: on paper. So, yeah, I've had a few jobs in 694 00:34:11,239 --> 00:34:14,160 Speaker 1: one year, as I did the year that I quit 695 00:34:14,480 --> 00:34:17,399 Speaker 1: that job. I had three full time jobs that year 696 00:34:17,400 --> 00:34:20,440 Speaker 1: because I quit for a company in New York that 697 00:34:20,480 --> 00:34:23,520 Speaker 1: then let me go three months later, yay shout out 698 00:34:23,560 --> 00:34:25,840 Speaker 1: to readers Digest, And then I had to find my 699 00:34:25,960 --> 00:34:28,480 Speaker 1: third job of the year just a few months after that. 700 00:34:28,640 --> 00:34:30,719 Speaker 1: So yeah, I had three full time jobs and one 701 00:34:30,800 --> 00:34:33,920 Speaker 1: year on my resume on LinkedIn. But if I just 702 00:34:34,000 --> 00:34:37,520 Speaker 1: explained the story, well, I took a newspaper job in 703 00:34:37,560 --> 00:34:40,840 Speaker 1: Georgia and I got the opportunity of a lifetime to 704 00:34:41,080 --> 00:34:44,279 Speaker 1: work in my chosen field magazine writing, and I really 705 00:34:44,280 --> 00:34:46,799 Speaker 1: found it hard to turn it down. I had such 706 00:34:46,800 --> 00:34:49,799 Speaker 1: a great reputation with the team there that they really 707 00:34:49,840 --> 00:34:52,120 Speaker 1: only considered me as the candidates. I took the job, 708 00:34:52,400 --> 00:34:54,600 Speaker 1: and then okay, well then you had a new job 709 00:34:54,680 --> 00:34:57,360 Speaker 1: just a few months later. Well, I had no control 710 00:34:57,400 --> 00:35:00,840 Speaker 1: over it. They let me go. And at the same time, 711 00:35:01,120 --> 00:35:03,440 Speaker 1: you know, I understand this industry and I'm always ready 712 00:35:03,440 --> 00:35:05,680 Speaker 1: to pivot, and this is why you know, I've now 713 00:35:05,719 --> 00:35:08,280 Speaker 1: found this new opportunity with you guys. So it's about 714 00:35:08,280 --> 00:35:11,280 Speaker 1: that story, right, So do they look at me and think, girl, 715 00:35:11,400 --> 00:35:13,759 Speaker 1: she's been job hopp in the past, three jobs in 716 00:35:13,760 --> 00:35:17,600 Speaker 1: one year, like unreliable af But then I tell them 717 00:35:17,600 --> 00:35:19,400 Speaker 1: my story and it's like, oh no, I can I 718 00:35:19,440 --> 00:35:21,920 Speaker 1: contract that. I see why she made those decisions and 719 00:35:21,960 --> 00:35:24,520 Speaker 1: what happened. So what story are you going to tell? 720 00:35:25,480 --> 00:35:27,719 Speaker 1: Get that nailed down. Think about pros and cons of 721 00:35:27,800 --> 00:35:30,920 Speaker 1: joining the company that you're joining. I think it's excellent 722 00:35:30,920 --> 00:35:33,120 Speaker 1: for you to be taking interviews even though you have 723 00:35:33,160 --> 00:35:34,960 Speaker 1: a full time job. I'm always a fan of that, 724 00:35:36,480 --> 00:35:38,719 Speaker 1: and hey, you never know if you do both. If 725 00:35:38,760 --> 00:35:42,359 Speaker 1: you become the MVP of your team and then you 726 00:35:42,400 --> 00:35:44,759 Speaker 1: bring them a job offer from a competitor and you're like, hey, 727 00:35:44,760 --> 00:35:47,279 Speaker 1: they're gonna give me thirty two k. What if they 728 00:35:47,400 --> 00:35:49,719 Speaker 1: just give you that extra money? It costs a lot 729 00:35:49,760 --> 00:35:52,759 Speaker 1: more to recruit new talent sometimes and just to give 730 00:35:52,800 --> 00:35:55,520 Speaker 1: someone a raise, and especially someone who's been excelling at 731 00:35:55,560 --> 00:35:58,080 Speaker 1: their work. I'm not saying that they would easily give 732 00:35:58,080 --> 00:36:00,440 Speaker 1: you thirty two k. It's a big ass raise for 733 00:36:00,560 --> 00:36:02,319 Speaker 1: someone who's been there for a couple of months. But 734 00:36:02,520 --> 00:36:05,040 Speaker 1: I'm just saying, like there's a chance that they would 735 00:36:05,080 --> 00:36:08,160 Speaker 1: do something to keep you. So there's a lot of 736 00:36:08,160 --> 00:36:10,480 Speaker 1: food for thought right there. I hope that that was helpful. 737 00:36:10,520 --> 00:36:13,800 Speaker 1: I would love an update to see what you ultimately decided. Okay, 738 00:36:14,200 --> 00:36:16,960 Speaker 1: cash back Queen, and maybe you'll explain to me why 739 00:36:17,120 --> 00:36:19,520 Speaker 1: you stole Tiffany's crown of the cash back Queen. Maybe 740 00:36:19,600 --> 00:36:21,480 Speaker 1: I'll maybe I'll take it back just so I can 741 00:36:21,520 --> 00:36:23,080 Speaker 1: give it to her when she gets back, just because 742 00:36:23,080 --> 00:36:25,239 Speaker 1: I don't want her asking questions. I'm just gonna I'm 743 00:36:25,239 --> 00:36:26,560 Speaker 1: just gonna take it back and you guys can do 744 00:36:26,680 --> 00:36:29,799 Speaker 1: it out when she's back. Okay, all right, Cashback Queen, 745 00:36:29,920 --> 00:36:32,960 Speaker 1: thank you so so much for your question and to 746 00:36:33,040 --> 00:36:35,880 Speaker 1: all of our beautiful BA fam, thank you for riding 747 00:36:35,920 --> 00:36:39,000 Speaker 1: with me while I was solo today. I love hearing 748 00:36:39,080 --> 00:36:41,799 Speaker 1: y'all's questions and hearing from y'all. Don't forget to hit 749 00:36:41,880 --> 00:36:44,640 Speaker 1: us up on IG We are at Brand Ambission Podcast. 750 00:36:44,880 --> 00:36:49,080 Speaker 1: You can also join our email our email list Atmandymoney 751 00:36:49,080 --> 00:36:52,560 Speaker 1: dot com, noe at Brannambission podcast dot com and ask 752 00:36:52,640 --> 00:36:55,439 Speaker 1: us your questions via the website as well. We love 753 00:36:55,520 --> 00:36:58,960 Speaker 1: to hear from y'all, sending much love and until next week, 754 00:36:59,200 --> 00:37:02,759 Speaker 1: Bye bye, hey, BA Fam. We could not do this 755 00:37:02,840 --> 00:37:05,719 Speaker 1: show without your support or the support of our team 756 00:37:05,840 --> 00:37:09,160 Speaker 1: behind the scenes. The Brown Ambition Podcast is produced by 757 00:37:09,239 --> 00:37:13,080 Speaker 1: Imani Crosby and Dennis Stanplinsky is our in house tech guru. 758 00:37:13,600 --> 00:37:16,200 Speaker 1: I am your co host Mandy Woodrif Santos, and we 759 00:37:16,239 --> 00:37:20,919 Speaker 1: will see y'all next week. BA Fam.