1 00:00:00,160 --> 00:00:02,880 Speaker 1: With robin Hood, not only can you trade individual stocks 2 00:00:02,880 --> 00:00:06,240 Speaker 1: and ETFs, you can also seamlessly buy and sell crypto 3 00:00:06,519 --> 00:00:10,200 Speaker 1: at low costs, trade all in one place. Get started 4 00:00:10,240 --> 00:00:11,520 Speaker 1: now on robin Hood. 5 00:00:11,520 --> 00:00:14,040 Speaker 2: Trading crypto involve significant risk. Crypto trading is offered through 6 00:00:14,000 --> 00:00:16,280 Speaker 2: an account with the Robinhood Crypto LC. Robin Huid Crypto 7 00:00:16,320 --> 00:00:18,520 Speaker 2: is licensed to engagement virtual currency business activity by the 8 00:00:18,520 --> 00:00:20,560 Speaker 2: New York State Department of Financial Services. Crypto Health thro 9 00:00:20,600 --> 00:00:23,520 Speaker 2: robin Hid Cryptos not FDFC insured or SIPC PROTECTIC Confesting 10 00:00:23,560 --> 00:00:26,200 Speaker 2: involves risk, including loss of principal securities. Trading is offered 11 00:00:26,200 --> 00:00:28,720 Speaker 2: through an account with robin Hood Financial LLC member SIPC, 12 00:00:28,960 --> 00:00:30,040 Speaker 2: a registered broker dealer. 13 00:00:30,520 --> 00:00:33,880 Speaker 3: All right, guys, welcome back, e y L. We have 14 00:00:34,000 --> 00:00:38,040 Speaker 3: a very very exciting special episode today. First and foremost, 15 00:00:38,760 --> 00:00:44,839 Speaker 3: shout out to Drvin. I didn't even tell you what. 16 00:00:45,479 --> 00:00:47,640 Speaker 3: A couple months ago we were number two on the 17 00:00:47,760 --> 00:00:49,680 Speaker 3: on the DR Charts for Business podcast. We have a 18 00:00:49,720 --> 00:00:53,200 Speaker 3: strong following in DR and some of our biggest guests 19 00:00:53,240 --> 00:00:56,600 Speaker 3: have been Dominicant. We had Caesar dj mv's partner. Shout 20 00:00:56,600 --> 00:01:00,280 Speaker 3: out to Caesar. We had loaded the slumsneto. He's his 21 00:01:00,360 --> 00:01:03,920 Speaker 3: best friend. Shout out to Fernando. This is the John Henry, 22 00:01:05,280 --> 00:01:09,480 Speaker 3: John Henry. Shout to John Henry. So you're in good hands. 23 00:01:10,680 --> 00:01:14,840 Speaker 3: So today we got shelf chef Calvin, Calvin Fernandez, so 24 00:01:15,000 --> 00:01:21,280 Speaker 3: I'll do the rundown. He is legend within his own right, prodigy, legend, 25 00:01:21,400 --> 00:01:23,480 Speaker 3: whatever you want to call it. He has cooked for 26 00:01:23,600 --> 00:01:28,040 Speaker 3: the New York Yankees. He is personal chef to j 27 00:01:28,200 --> 00:01:30,960 Speaker 3: low and and a Ron, personal chef to j Lo 28 00:01:31,120 --> 00:01:34,600 Speaker 3: and a Rod. He made Forbes thirty Under thirty for 29 00:01:34,760 --> 00:01:39,399 Speaker 3: Chef List. He's been on TV Network on chop on Man, 30 00:01:39,480 --> 00:01:45,000 Speaker 3: First Child, Bobby Flay. He actually defeated Bobby Flay twice. 31 00:01:47,280 --> 00:01:51,920 Speaker 3: He defeated Bobby Flay twice. He's partner chef in Last Lap, 32 00:01:52,920 --> 00:01:56,440 Speaker 3: which is his restaurant that he's partnering right now. And 33 00:01:57,600 --> 00:02:00,440 Speaker 3: he was formerly the chef at Marina. 34 00:02:00,480 --> 00:02:04,360 Speaker 4: Oh my God, a whole entire VI at the height 35 00:02:04,440 --> 00:02:05,280 Speaker 4: of it, at the. 36 00:02:05,320 --> 00:02:07,480 Speaker 3: Peak, we'll talk, but we gotta talk about I feel. 37 00:02:07,240 --> 00:02:08,280 Speaker 5: Like I got to walk around with you on a 38 00:02:08,320 --> 00:02:08,880 Speaker 5: regular basis. 39 00:02:13,080 --> 00:02:15,640 Speaker 3: So first and foremost, thank you, thank you for joining us. 40 00:02:15,639 --> 00:02:16,040 Speaker 3: Appreciate it. 41 00:02:16,080 --> 00:02:19,040 Speaker 5: I'm happy to be here. It's an honor shout out 42 00:02:19,040 --> 00:02:21,280 Speaker 5: to you guys for doing what you're doing. I got 43 00:02:21,320 --> 00:02:22,640 Speaker 5: goosebumps with you were telling me what you guys are 44 00:02:22,639 --> 00:02:24,000 Speaker 5: doing in DC, because I don't know about that. So 45 00:02:24,040 --> 00:02:25,840 Speaker 5: I'm happy and proud of you guys because you're always 46 00:02:25,880 --> 00:02:29,120 Speaker 5: leveling up so bigger and better things on a regular basis. 47 00:02:29,120 --> 00:02:31,440 Speaker 4: Welcome to the green room having me. 48 00:02:31,919 --> 00:02:33,840 Speaker 3: So the thing about your Leash is that we it's 49 00:02:33,919 --> 00:02:36,040 Speaker 3: really cool because it's a business podcast, but it gives 50 00:02:36,080 --> 00:02:39,000 Speaker 3: us broad range because everything is a business. Like literally, 51 00:02:39,080 --> 00:02:41,079 Speaker 3: everything is a business because you're making money in it. 52 00:02:41,440 --> 00:02:44,280 Speaker 3: And one of the things that especially like for just 53 00:02:44,400 --> 00:02:49,840 Speaker 3: everybody has to eat right and every like that's literally 54 00:02:49,960 --> 00:02:50,640 Speaker 3: and figuratively. 55 00:02:51,200 --> 00:02:53,160 Speaker 5: You're saying that this is one of the biggest reasons 56 00:02:53,200 --> 00:02:55,639 Speaker 5: why I started this. Just getting into this business, I 57 00:02:55,720 --> 00:02:58,760 Speaker 5: knew three things. I'll always be with friends, I'll never 58 00:02:58,840 --> 00:03:01,000 Speaker 5: go hungry, and I always have a because we need 59 00:03:01,040 --> 00:03:01,720 Speaker 5: food to survive. 60 00:03:01,800 --> 00:03:05,920 Speaker 3: That's it. You need food to live. That's a fact. 61 00:03:06,360 --> 00:03:08,680 Speaker 3: And it's like a lot of times so we've we've 62 00:03:08,800 --> 00:03:12,560 Speaker 3: interviewed restaurant owner before, but we haven't interviewed a chef. 63 00:03:13,080 --> 00:03:15,760 Speaker 3: It's a different dynamic and a lot of times people 64 00:03:16,120 --> 00:03:19,040 Speaker 3: It's one of those things where people love to cook 65 00:03:19,040 --> 00:03:20,840 Speaker 3: a lot of times, right, but a lot of times 66 00:03:20,840 --> 00:03:22,760 Speaker 3: people don't think about how can they monetize it, how 67 00:03:22,800 --> 00:03:24,560 Speaker 3: can they make a career out of it, how can 68 00:03:24,600 --> 00:03:26,480 Speaker 3: they make a business out of it. But you've done 69 00:03:26,639 --> 00:03:29,200 Speaker 3: all of that and you're still leveling it up. And 70 00:03:29,800 --> 00:03:31,920 Speaker 3: so it's an interesting conversation because I feel like these 71 00:03:31,960 --> 00:03:35,480 Speaker 3: are these are conversations that we can have where anybody, 72 00:03:35,760 --> 00:03:39,120 Speaker 3: you know, could apply skills that they have and become 73 00:03:39,160 --> 00:03:41,640 Speaker 3: a chef. Right. It's not something that you have to 74 00:03:41,920 --> 00:03:43,480 Speaker 3: Like a lot of times, like we talk like hedge 75 00:03:43,520 --> 00:03:45,200 Speaker 3: fund and stuff like that, and people get like, oh, 76 00:03:45,240 --> 00:03:47,840 Speaker 3: this is over my head. Cooking is not over anybody's head. 77 00:03:47,960 --> 00:03:49,480 Speaker 6: Like you got a bag of chips in your in 78 00:03:49,560 --> 00:03:52,560 Speaker 6: your cupboard, you got some's like. 79 00:03:52,600 --> 00:03:53,800 Speaker 5: You're doing a chop basket right now. 80 00:03:54,280 --> 00:03:57,640 Speaker 4: You got a chop basket? What you got? 81 00:03:58,680 --> 00:04:00,920 Speaker 3: So you're a world class chef, but you come from 82 00:04:01,000 --> 00:04:04,840 Speaker 3: humble beginning. But your family is a long line of chefs, 83 00:04:04,920 --> 00:04:06,080 Speaker 3: cooks things that nature. 84 00:04:05,920 --> 00:04:09,040 Speaker 5: Right, especially being Dominican, you come from a line of 85 00:04:09,160 --> 00:04:11,200 Speaker 5: women that know how to cook. You know, I think 86 00:04:11,280 --> 00:04:13,520 Speaker 5: what's always nostalgic for me I can be out the 87 00:04:13,520 --> 00:04:15,560 Speaker 5: country for three months, the first thing I need is 88 00:04:16,040 --> 00:04:18,880 Speaker 5: a home cooked meal from my mom. And it's one 89 00:04:18,920 --> 00:04:22,160 Speaker 5: of those things where I remember and I think about it, 90 00:04:22,240 --> 00:04:24,000 Speaker 5: and when I'm creating a new dish, it's always like, 91 00:04:24,080 --> 00:04:27,120 Speaker 5: how can I make this nostalgic for someone else? 92 00:04:27,200 --> 00:04:27,360 Speaker 4: You know. 93 00:04:27,480 --> 00:04:30,440 Speaker 5: So, just like you said with food, there's so many 94 00:04:30,520 --> 00:04:32,880 Speaker 5: different outlets that you can go to creating a business. 95 00:04:32,960 --> 00:04:35,440 Speaker 5: And reality is you think about how many people have 96 00:04:35,480 --> 00:04:37,200 Speaker 5: started a business in their own home and how they've 97 00:04:37,240 --> 00:04:40,560 Speaker 5: grown to a small, little commercial and then buying the 98 00:04:40,600 --> 00:04:43,200 Speaker 5: store next door. And those are some of my favorite stories, 99 00:04:43,200 --> 00:04:45,760 Speaker 5: you know, people that start small and not every even 100 00:04:45,800 --> 00:04:47,760 Speaker 5: I started a company at one point when I was 101 00:04:47,800 --> 00:04:50,680 Speaker 5: doing meal props, and we literally rented out an apartment 102 00:04:51,279 --> 00:04:53,040 Speaker 5: and just made that our kitchen, like there was no 103 00:04:53,160 --> 00:04:56,240 Speaker 5: other furniture. We have refrigerators in there, we had shelving 104 00:04:56,320 --> 00:04:59,919 Speaker 5: in there, we had two ovens, and that electric travelo. 105 00:05:00,120 --> 00:05:01,600 Speaker 5: That electric goal was high. But at the end of 106 00:05:01,640 --> 00:05:03,160 Speaker 5: the day, we were doing the job. 107 00:05:03,520 --> 00:05:05,840 Speaker 6: So you said you came home to a home cooked 108 00:05:05,839 --> 00:05:07,760 Speaker 6: meal from your mom, but your dad is actually the chef. 109 00:05:07,839 --> 00:05:09,800 Speaker 5: My dad is the chef, you know. And then especially 110 00:05:09,920 --> 00:05:12,840 Speaker 5: being in a Latino you always think about the women 111 00:05:12,880 --> 00:05:15,240 Speaker 5: are the cooks, you know, and if you think about restaurants, 112 00:05:17,000 --> 00:05:18,719 Speaker 5: of the cooks are men, you know. So I'm actually 113 00:05:18,720 --> 00:05:20,760 Speaker 5: happy to see that there's a lot more women in 114 00:05:20,960 --> 00:05:24,320 Speaker 5: restaurants and shutting it down, there's a lot of female 115 00:05:24,400 --> 00:05:26,320 Speaker 5: chefs that I've had the honor and privilege to work 116 00:05:26,320 --> 00:05:29,240 Speaker 5: alongside and collab with. And that's something that I like 117 00:05:29,279 --> 00:05:30,880 Speaker 5: to see on a regular basis as well, because when 118 00:05:30,880 --> 00:05:34,880 Speaker 5: you do think about food and love, and it really 119 00:05:34,960 --> 00:05:36,600 Speaker 5: does come from both. So I'm happy to see that 120 00:05:37,040 --> 00:05:37,799 Speaker 5: on a regular basis. 121 00:05:37,839 --> 00:05:40,160 Speaker 3: Now, I just thought about that, that's interesting because yeah, 122 00:05:40,160 --> 00:05:42,560 Speaker 3: you think about it traditionally, not to sound sexist, but 123 00:05:42,640 --> 00:05:45,000 Speaker 3: it's like most of the time in a household, a woman, 124 00:05:45,680 --> 00:05:47,480 Speaker 3: your mom is the one that's really making. 125 00:05:47,960 --> 00:05:49,400 Speaker 5: Mom, Grandma auntie. 126 00:05:50,680 --> 00:05:53,760 Speaker 3: In restaurants, men are the artist chefs. 127 00:05:53,920 --> 00:05:55,440 Speaker 5: And I think about it comes to a point where 128 00:05:55,520 --> 00:05:57,560 Speaker 5: in restaurants you probably get paid a little bit more 129 00:05:57,960 --> 00:06:00,560 Speaker 5: than your regular standard jobs. You like, even me, I 130 00:06:00,640 --> 00:06:02,320 Speaker 5: was fifteen years old and I was getting paid at 131 00:06:02,360 --> 00:06:04,960 Speaker 5: that time it was like ten dollars an hour, but 132 00:06:05,040 --> 00:06:07,880 Speaker 5: minimum wage was seven fifty or six fifty, so I 133 00:06:08,000 --> 00:06:09,400 Speaker 5: was like, I'm already ahead of the game. I'm making 134 00:06:09,440 --> 00:06:11,800 Speaker 5: four dollars more than anybody else. And that was me 135 00:06:11,839 --> 00:06:13,480 Speaker 5: at fifteen. So when I was getting a check of 136 00:06:13,520 --> 00:06:15,080 Speaker 5: eight hundred dollars for every two weeks, I thought I 137 00:06:15,160 --> 00:06:18,160 Speaker 5: was rich. Think about that now I can't. I don't 138 00:06:18,160 --> 00:06:20,560 Speaker 5: even leave my house if I don't make eight hundred dollars. 139 00:06:21,480 --> 00:06:23,440 Speaker 3: So at what point did you did you say, Okay, 140 00:06:23,520 --> 00:06:25,560 Speaker 3: this is something that I could actually take serious. You 141 00:06:25,640 --> 00:06:27,000 Speaker 3: went to school for this, right, yeah? 142 00:06:27,000 --> 00:06:29,640 Speaker 5: I went to uh well, it started in Long Island 143 00:06:29,640 --> 00:06:31,680 Speaker 5: City High School. I went to a high school that 144 00:06:31,880 --> 00:06:35,719 Speaker 5: had the program. So the program was just learning how 145 00:06:35,760 --> 00:06:38,600 Speaker 5: to make you know, brownies and cookies and like a 146 00:06:39,360 --> 00:06:41,080 Speaker 5: home met class. I would say that, you know, But me, 147 00:06:41,240 --> 00:06:43,120 Speaker 5: I was being the typical jock, and I was like, 148 00:06:43,160 --> 00:06:44,680 Speaker 5: I'm not gonna wear an apron. I don't want to 149 00:06:44,839 --> 00:06:47,280 Speaker 5: be in a place where you think about you know. 150 00:06:47,440 --> 00:06:49,920 Speaker 5: They were my friends, but you know, we tease each 151 00:06:49,960 --> 00:06:51,360 Speaker 5: other a little bit, and the last thing I need 152 00:06:51,480 --> 00:06:54,240 Speaker 5: is to give my teammates on the football team and 153 00:06:54,279 --> 00:06:56,080 Speaker 5: on the baseball team something else to tease me other 154 00:06:56,120 --> 00:06:58,680 Speaker 5: than me being five feet tall. Thank God for those 155 00:06:58,680 --> 00:07:01,520 Speaker 5: extra five inches So it's one of those things where 156 00:07:02,560 --> 00:07:04,280 Speaker 5: it took a lot for me to take put my 157 00:07:04,320 --> 00:07:06,000 Speaker 5: pride aside and say, all right, let me let me 158 00:07:06,240 --> 00:07:08,600 Speaker 5: put my focus onto something. So shout out to my 159 00:07:08,640 --> 00:07:11,720 Speaker 5: ex girlfriend in high school, Maria, because if it wasn't 160 00:07:11,720 --> 00:07:13,840 Speaker 5: for her, she pushed me into cooking. You know, she 161 00:07:13,920 --> 00:07:16,560 Speaker 5: wanted me to show a little bit of interest and 162 00:07:16,720 --> 00:07:18,880 Speaker 5: support the way she was supported me by being at 163 00:07:18,960 --> 00:07:22,400 Speaker 5: every game, every match, being my biggest cheerleader and no 164 00:07:22,480 --> 00:07:24,400 Speaker 5: putintendent because she was on the cheerleading squad too, so 165 00:07:24,480 --> 00:07:25,320 Speaker 5: she was forced to be there. 166 00:07:25,320 --> 00:07:28,000 Speaker 7: It wasn't more of a more of a maybe she 167 00:07:28,120 --> 00:07:29,920 Speaker 7: chose to be there. She chose to be I'm gonna 168 00:07:29,920 --> 00:07:31,080 Speaker 7: take it off that. I'm gonna take it on that 169 00:07:31,120 --> 00:07:35,240 Speaker 7: I take it. So if it wasn't for her, I 170 00:07:35,240 --> 00:07:36,320 Speaker 7: would have never went into cooking. 171 00:07:36,440 --> 00:07:40,640 Speaker 5: And she gave me the opportunity to to put my 172 00:07:41,000 --> 00:07:43,800 Speaker 5: talent into something else because I was a good sports 173 00:07:44,720 --> 00:07:46,880 Speaker 5: I was good in baseball, I was great in wrestling, 174 00:07:47,360 --> 00:07:51,000 Speaker 5: I was okay in football. Uh, but being on a 175 00:07:51,040 --> 00:07:54,160 Speaker 5: platform where I'm the solo star, like cooking, that was 176 00:07:54,680 --> 00:07:55,360 Speaker 5: all thanks to her. 177 00:07:56,160 --> 00:07:59,040 Speaker 3: So all right, so you went to c I A, 178 00:07:59,320 --> 00:08:02,040 Speaker 3: which is one of the top culinary institution in the world. 179 00:08:01,920 --> 00:08:04,880 Speaker 5: Right, Culinary Institut of America. The CIA is the elite 180 00:08:05,240 --> 00:08:07,320 Speaker 5: school for culinary So it's like, you know, we're the 181 00:08:07,360 --> 00:08:10,120 Speaker 5: cornell of culinary schools. You know. It's one of those 182 00:08:10,160 --> 00:08:14,000 Speaker 5: things where they provided a program and a way for 183 00:08:14,160 --> 00:08:16,880 Speaker 5: you to learn more than just cooking. You know, I thought, 184 00:08:16,960 --> 00:08:19,920 Speaker 5: at seventeen eighteen years old, I'm here learning about wines 185 00:08:19,920 --> 00:08:21,640 Speaker 5: of the world. I'm here learning there was One of 186 00:08:21,680 --> 00:08:24,560 Speaker 5: my favorite classes was product Knowledge, where literally, by the 187 00:08:24,680 --> 00:08:26,920 Speaker 5: end of the class you would have a table full 188 00:08:26,960 --> 00:08:29,920 Speaker 5: of ingredients. You can't pick them up, you can't smell them, 189 00:08:29,960 --> 00:08:31,400 Speaker 5: you can't touch them. You have to know what it 190 00:08:31,520 --> 00:08:32,439 Speaker 5: is just by looking at it. 191 00:08:33,160 --> 00:08:34,480 Speaker 4: But that was I mean, it was a process for you. 192 00:08:34,640 --> 00:08:36,400 Speaker 5: Oh though, there was a process to learn that. Absolutely, 193 00:08:36,720 --> 00:08:37,679 Speaker 5: you don't get that overnight. 194 00:08:37,760 --> 00:08:40,680 Speaker 4: Yeah. So, I mean you weren't just chosen for the school. 195 00:08:40,679 --> 00:08:42,120 Speaker 4: You have to apply and go through a whole process 196 00:08:42,120 --> 00:08:42,880 Speaker 4: to be so the program. 197 00:08:43,000 --> 00:08:45,439 Speaker 5: Through the program, I was fortunate enough. Thank you for 198 00:08:45,520 --> 00:08:49,400 Speaker 5: mentioning that SEACAP Careers through Culinary Arts program. These people 199 00:08:49,520 --> 00:08:51,760 Speaker 5: are the reason why I am who I am as 200 00:08:51,800 --> 00:08:53,719 Speaker 5: a chef. And I say that more because it was 201 00:08:54,160 --> 00:08:58,000 Speaker 5: it was more than just an opportunity to win a scholarship. 202 00:08:58,240 --> 00:09:00,640 Speaker 5: There were a family, you know, Richard Grouse and the founder. 203 00:09:01,240 --> 00:09:04,000 Speaker 5: He was like my second dad, and when he sees 204 00:09:04,040 --> 00:09:06,560 Speaker 5: people that he believes in, just like my old high 205 00:09:06,559 --> 00:09:09,520 Speaker 5: school teacher, Terry Maxis. You know he's retired now, good 206 00:09:09,559 --> 00:09:11,880 Speaker 5: for him. You know, he put in effort and he 207 00:09:12,000 --> 00:09:13,959 Speaker 5: put in the hard work to make sure that we 208 00:09:14,080 --> 00:09:16,400 Speaker 5: had the opportunity. You know, I did a cooking class 209 00:09:16,760 --> 00:09:19,319 Speaker 5: that led me to a cooking competition that led me 210 00:09:19,440 --> 00:09:21,719 Speaker 5: to winning forty thousand dollars to the CIA. You know, 211 00:09:21,800 --> 00:09:23,320 Speaker 5: never in a million years that I think I would 212 00:09:23,440 --> 00:09:26,040 Speaker 5: win a scholarship, let alone get forty grand. 213 00:09:26,240 --> 00:09:27,480 Speaker 3: How much does CIA course? 214 00:09:27,720 --> 00:09:32,160 Speaker 5: CIA now probably forty grand a year, So I saved 215 00:09:32,200 --> 00:09:32,560 Speaker 5: like half. 216 00:09:32,880 --> 00:09:34,520 Speaker 3: So it's a two year program. 217 00:09:34,600 --> 00:09:38,000 Speaker 5: So you're getting in getting an associates degree in culinary 218 00:09:38,120 --> 00:09:40,880 Speaker 5: arts and business management. So aside from that, you know, 219 00:09:40,960 --> 00:09:42,640 Speaker 5: I dormed there. I'm not going to go back at home. 220 00:09:42,679 --> 00:09:44,959 Speaker 5: Even though I was close to home, I still you know, 221 00:09:45,040 --> 00:09:45,480 Speaker 5: took on the. 222 00:09:45,480 --> 00:09:47,880 Speaker 4: Full college experience forty bands. 223 00:09:48,480 --> 00:09:50,360 Speaker 5: So I just let's say, sorry to cut you off. 224 00:09:50,679 --> 00:09:52,839 Speaker 5: Let's just say it's fifteen years ago. I graduated, I 225 00:09:52,960 --> 00:09:54,920 Speaker 5: just finished paying off Sally Maye, and I got for 226 00:09:55,760 --> 00:09:57,680 Speaker 5: the other forty It's like I. 227 00:09:57,720 --> 00:09:59,679 Speaker 4: Took a long time that that was a good I'm 228 00:09:59,679 --> 00:10:00,160 Speaker 4: still saying. 229 00:10:01,920 --> 00:10:04,040 Speaker 3: All right, so you finished college and then you start 230 00:10:04,080 --> 00:10:06,320 Speaker 3: you going to corporate where right after that I started. 231 00:10:06,960 --> 00:10:09,920 Speaker 5: Right after college, I joined there was a company called 232 00:10:10,520 --> 00:10:12,439 Speaker 5: there was a restaurant called Gotham Bar and Grill. So 233 00:10:12,600 --> 00:10:15,720 Speaker 5: before I got into corporate, I literally did what any 234 00:10:15,880 --> 00:10:18,760 Speaker 5: young chef should do in his bust your ass for 235 00:10:18,800 --> 00:10:20,760 Speaker 5: the next two years and give six months to the 236 00:10:20,880 --> 00:10:22,959 Speaker 5: top chefs in New York City. So I worked with 237 00:10:23,240 --> 00:10:26,120 Speaker 5: Marcus Samuelson, I worked with Jean George, I worked with 238 00:10:26,720 --> 00:10:30,280 Speaker 5: Daniel Blude, I worked with Alfred Portally. That was the 239 00:10:30,280 --> 00:10:32,480 Speaker 5: place where I did my six month, my eighteen week 240 00:10:32,559 --> 00:10:34,720 Speaker 5: internship at the CIA, and then I got hired right 241 00:10:34,720 --> 00:10:37,280 Speaker 5: out of college. So I was lucky enough that and 242 00:10:37,320 --> 00:10:39,120 Speaker 5: that was one of those things where I determined that 243 00:10:39,200 --> 00:10:40,679 Speaker 5: I'm going to come in early even though I'm not 244 00:10:40,720 --> 00:10:43,280 Speaker 5: getting paid. I got paid an internship wage, which was 245 00:10:43,320 --> 00:10:45,000 Speaker 5: still at least getting paid. How much you get paid, 246 00:10:45,000 --> 00:10:46,240 Speaker 5: I think it was like seven fifty an hour. 247 00:10:46,760 --> 00:10:47,680 Speaker 3: After you graduated. 248 00:10:48,280 --> 00:10:50,440 Speaker 5: During my internship before I graduated, that was like right 249 00:10:50,480 --> 00:10:50,880 Speaker 5: in the middle. 250 00:10:50,960 --> 00:10:53,720 Speaker 4: So Alfred Bortally, he he's the head chef at the Gothambarn. 251 00:10:53,800 --> 00:10:56,280 Speaker 5: Grill was the executive chef at Gothenbarn Grove for about 252 00:10:56,280 --> 00:10:58,800 Speaker 5: over thirty years. He just opened. It's funny because I 253 00:10:58,840 --> 00:11:01,280 Speaker 5: went to Gothenborn Girl last night because I needed some nostalgia. 254 00:11:01,760 --> 00:11:03,160 Speaker 5: I went to Strip House and I was like, let 255 00:11:03,200 --> 00:11:04,760 Speaker 5: me just go to Gotham Bar and Grill have an 256 00:11:04,760 --> 00:11:07,719 Speaker 5: amazing old fashion and so yeah, a little flashback. And 257 00:11:07,760 --> 00:11:10,280 Speaker 5: I walked in and they're like, well, Alfred's not here anymore. 258 00:11:10,280 --> 00:11:12,400 Speaker 5: He just opened up his own restaurant like three blocks away, 259 00:11:12,640 --> 00:11:13,760 Speaker 5: and I'm like, no, I need to go there. 260 00:11:13,840 --> 00:11:15,760 Speaker 4: But the restaurant itself, I mean, when he was there 261 00:11:15,880 --> 00:11:16,960 Speaker 4: was it was it was Michelin. 262 00:11:17,320 --> 00:11:19,920 Speaker 5: It was Michelin. Star it is that so three star. 263 00:11:20,000 --> 00:11:22,280 Speaker 5: It was three star New York Times consistently for thirty 264 00:11:22,400 --> 00:11:24,720 Speaker 5: years in a row, which is which is very hard 265 00:11:24,760 --> 00:11:26,400 Speaker 5: to do. The highest you can get. His four stars 266 00:11:26,600 --> 00:11:29,400 Speaker 5: in New York New York Times and Michelin is three. 267 00:11:29,760 --> 00:11:31,480 Speaker 5: So they were one star Michelin and there were three 268 00:11:31,480 --> 00:11:34,679 Speaker 5: star New York times, which is elite. Aside from that, 269 00:11:34,960 --> 00:11:39,240 Speaker 5: it's one of those classifications of knowing that you're branded 270 00:11:39,320 --> 00:11:42,040 Speaker 5: by the Michelin Guide knows that you're you're your top 271 00:11:42,120 --> 00:11:42,600 Speaker 5: of your tier. 272 00:11:43,040 --> 00:11:45,480 Speaker 3: So all right, then you started working at this strand right. 273 00:11:45,920 --> 00:11:48,760 Speaker 5: So after Gotham Bar and Grill I did, I was 274 00:11:48,800 --> 00:11:52,200 Speaker 5: at a restaurant called Cafe des Artis and I had 275 00:11:52,240 --> 00:11:55,360 Speaker 5: my opportunity to become like a junior soux chef. That 276 00:11:55,480 --> 00:11:57,080 Speaker 5: was the first time I had an opportunity. 277 00:11:58,120 --> 00:12:00,920 Speaker 3: A shoue chef is a chef underneath the head chef. 278 00:12:01,040 --> 00:12:01,520 Speaker 5: That's correct. 279 00:12:01,559 --> 00:12:04,240 Speaker 3: Yeah, So it's like ashi chef apprentice. 280 00:12:04,280 --> 00:12:05,520 Speaker 5: I get that all the time. There's people are all 281 00:12:05,679 --> 00:12:07,679 Speaker 5: so you do sushi. I'm like, I shout out to 282 00:12:07,760 --> 00:12:10,760 Speaker 5: the movie Ratatui. Then let everybody know who is a 283 00:12:10,800 --> 00:12:12,640 Speaker 5: shoe chef and who is a sous chef and what 284 00:12:12,720 --> 00:12:14,240 Speaker 5: they do because at that moment in my part in 285 00:12:14,240 --> 00:12:16,000 Speaker 5: my life, I was a soush chef. I'm like, finally 286 00:12:16,280 --> 00:12:18,000 Speaker 5: people are gonna stop thinking that I make sushi. 287 00:12:19,080 --> 00:12:20,840 Speaker 3: So what's the what's the what's the what's the order? 288 00:12:21,080 --> 00:12:22,760 Speaker 5: So the chain of command would be like when you 289 00:12:22,920 --> 00:12:25,199 Speaker 5: first walk into a restaurant, like I did this. I 290 00:12:25,480 --> 00:12:27,560 Speaker 5: worked as a dishwasher for a couple of months. Then 291 00:12:27,600 --> 00:12:30,400 Speaker 5: I did prep, which is all you do is peel potatoes, 292 00:12:30,520 --> 00:12:35,480 Speaker 5: clean vegetables, literally all the dirty stuff that people don't 293 00:12:35,480 --> 00:12:38,439 Speaker 5: think about because we come into restaurants as cooks and 294 00:12:38,520 --> 00:12:39,719 Speaker 5: things are ready for us. Like I don't have to 295 00:12:39,720 --> 00:12:41,000 Speaker 5: peel my own garlic, I don't have to peel my 296 00:12:41,000 --> 00:12:42,440 Speaker 5: own shots. I don't have to peel my own potatoes. 297 00:12:42,440 --> 00:12:43,959 Speaker 5: I don't have to peel my own onions. When you 298 00:12:44,040 --> 00:12:45,959 Speaker 5: do these cooking shows, you got to do everything you 299 00:12:46,400 --> 00:12:48,640 Speaker 5: take for granted that you don't have your prep cooks 300 00:12:48,960 --> 00:12:51,839 Speaker 5: or you're with you, you know, to help you out, 301 00:12:51,880 --> 00:12:53,640 Speaker 5: but you have the chain of command of prep cooks. 302 00:12:54,000 --> 00:12:56,480 Speaker 5: Then the very next step is garbage, which your salads 303 00:12:56,520 --> 00:12:59,199 Speaker 5: and cold appetizers. Then if you're good at that, you 304 00:12:59,280 --> 00:13:01,559 Speaker 5: move to hot apps, which is usually like little pastas 305 00:13:01,640 --> 00:13:04,840 Speaker 5: Risotto's sear fagar, depending on a restaurant. I did ten 306 00:13:04,960 --> 00:13:08,040 Speaker 5: years in French. I was classically Frinds trained, working at 307 00:13:08,080 --> 00:13:11,680 Speaker 5: restaurants like you know, Cafe dis Artis and with Jean 308 00:13:11,720 --> 00:13:14,000 Speaker 5: George and restaurant Danielle. But those are all like little 309 00:13:14,040 --> 00:13:16,840 Speaker 5: six months stints I just wanted to learn a little 310 00:13:16,880 --> 00:13:18,839 Speaker 5: bit from all of these great chefs, and knowing that 311 00:13:19,080 --> 00:13:21,040 Speaker 5: my foundation later on, I was still gonna use a 312 00:13:21,040 --> 00:13:23,640 Speaker 5: little bit of what they taught me. And then after 313 00:13:23,760 --> 00:13:26,400 Speaker 5: Cafe des Artis, I got an opportunity to become an 314 00:13:26,400 --> 00:13:30,520 Speaker 5: executive chef at the age of twenty two and west Chester, 315 00:13:30,640 --> 00:13:33,719 Speaker 5: Westchester White Place. Yeah, we're Antipasti was the name of 316 00:13:33,760 --> 00:13:36,280 Speaker 5: the restaurant Anti Pasti and it was an Italian restaurant. 317 00:13:36,320 --> 00:13:38,160 Speaker 5: I'm like, shit, I don't even do Italian food. Why 318 00:13:38,200 --> 00:13:41,520 Speaker 5: are you even offering me this job? Twenty two years old? 319 00:13:41,559 --> 00:13:43,880 Speaker 5: And there was a guy shout out to Orlando Santana. 320 00:13:43,920 --> 00:13:45,720 Speaker 5: I don't know where you are, but thank you, my man, 321 00:13:45,840 --> 00:13:48,079 Speaker 5: because if it wasn't for you, I would have continued 322 00:13:48,080 --> 00:13:50,880 Speaker 5: to doubt myself. And he told me, I remember, I said, 323 00:13:51,080 --> 00:13:52,480 Speaker 5: how am I gonna be a chef at twenty two? 324 00:13:52,480 --> 00:13:54,760 Speaker 5: I'm gonna need to know all the answers that the 325 00:13:54,760 --> 00:13:58,720 Speaker 5: guys are gonna ask me. He's like, dummy, You're gonna 326 00:13:58,760 --> 00:14:00,520 Speaker 5: know the answers because it's gonna be your food. And 327 00:14:00,600 --> 00:14:03,280 Speaker 5: I said, ship, this guy's right, all right, let's do it. 328 00:14:03,800 --> 00:14:04,599 Speaker 4: And it was. 329 00:14:04,760 --> 00:14:07,240 Speaker 5: It was a memorable experience. I was a chef at 330 00:14:07,280 --> 00:14:09,280 Speaker 5: twenty two. I saw my name on the menu for 331 00:14:09,320 --> 00:14:12,280 Speaker 5: the first time, and I learned how to do Italian 332 00:14:12,360 --> 00:14:14,920 Speaker 5: food thanks to the Sioux chef that was there. I 333 00:14:15,040 --> 00:14:18,960 Speaker 5: inherited John. I don't remember his last name, but John 334 00:14:19,040 --> 00:14:21,120 Speaker 5: was amazing at Anti Posty. We're friends on Facebook. I'm 335 00:14:21,120 --> 00:14:23,120 Speaker 5: gonna send you a message and tell you to listen 336 00:14:23,160 --> 00:14:25,080 Speaker 5: to this. But John, he taught me how to make pizza. 337 00:14:25,160 --> 00:14:27,080 Speaker 5: He taught me how to do fresh pasta, and he 338 00:14:27,160 --> 00:14:29,680 Speaker 5: taught me that his secret was putting some truffle oil 339 00:14:29,720 --> 00:14:31,360 Speaker 5: and chocolate cake. And still to this day, I do that. 340 00:14:31,920 --> 00:14:34,160 Speaker 5: So when people ask me what's different about my chocolate cake, 341 00:14:34,200 --> 00:14:35,520 Speaker 5: I'm like, I can't tell you, but I just thought 342 00:14:35,680 --> 00:14:39,360 Speaker 5: about that truffle so so so so. 343 00:14:39,520 --> 00:14:41,640 Speaker 3: Like all right, because you're you're you're you're in a 344 00:14:41,680 --> 00:14:44,480 Speaker 3: different market than like, uh, you're in a high end 345 00:14:44,560 --> 00:14:48,000 Speaker 3: market like going to your education and working in like 346 00:14:48,080 --> 00:14:52,040 Speaker 3: a New York City or LA cities like that. How 347 00:14:52,200 --> 00:14:54,800 Speaker 3: how much money do chefs get paid? Like top the 348 00:14:54,920 --> 00:14:57,840 Speaker 3: top chef, the shoe chef, the prep like it. 349 00:14:57,840 --> 00:15:00,360 Speaker 5: All depends because even my even me, I'll tell you 350 00:15:00,400 --> 00:15:02,520 Speaker 5: when I made. My most money was as an executive chef. 351 00:15:02,600 --> 00:15:04,600 Speaker 5: Was when I was twenty two years old and I 352 00:15:04,640 --> 00:15:06,600 Speaker 5: was making one hundred and fifty grand and I made 353 00:15:06,680 --> 00:15:08,840 Speaker 5: them pay me because I was leaving New York City 354 00:15:08,960 --> 00:15:11,440 Speaker 5: right so, and west chef made so I made that 355 00:15:11,480 --> 00:15:14,240 Speaker 5: money in west Chester. I left Gotham. I left Cafe 356 00:15:14,320 --> 00:15:17,480 Speaker 5: des Artist because the general manager at that restaurant was 357 00:15:17,520 --> 00:15:19,760 Speaker 5: going to go to be the general manager at Anti Pasty, 358 00:15:20,280 --> 00:15:22,080 Speaker 5: and he took me with me, and I said, this 359 00:15:22,200 --> 00:15:24,280 Speaker 5: is what I want to leave. Because of course at 360 00:15:24,320 --> 00:15:27,400 Speaker 5: that time, I was like, I live in Queens. At 361 00:15:27,400 --> 00:15:30,040 Speaker 5: that point, I was living where is whit I gotta 362 00:15:30,040 --> 00:15:31,880 Speaker 5: take Metro North. I've never done that in my life. 363 00:15:32,120 --> 00:15:33,600 Speaker 5: I got to pay two hundred dollars a month for 364 00:15:33,640 --> 00:15:35,480 Speaker 5: a train ticket. I'm like, I need to allocate all 365 00:15:35,560 --> 00:15:38,920 Speaker 5: these things into my salary. But I got a reality 366 00:15:39,000 --> 00:15:42,800 Speaker 5: check right away when I left Antipasti and I came 367 00:15:43,000 --> 00:15:46,240 Speaker 5: back to the city, and I knew that taking a 368 00:15:46,280 --> 00:15:48,160 Speaker 5: step back sometimes you got to take a couple secs 369 00:15:48,200 --> 00:15:51,080 Speaker 5: back to move forward. So here I am twenty four 370 00:15:51,160 --> 00:15:53,280 Speaker 5: years old. The reason I left Antipasti was because the 371 00:15:53,320 --> 00:15:56,560 Speaker 5: restaurant was going out of business because of things that 372 00:15:56,680 --> 00:15:58,760 Speaker 5: happened previous to me arriving there. There was just no 373 00:15:58,880 --> 00:16:02,080 Speaker 5: fixing that, and they went to court and the judge 374 00:16:02,200 --> 00:16:06,160 Speaker 5: ordered that the company get dismantled and everybody sell their shares. 375 00:16:06,920 --> 00:16:08,720 Speaker 5: So to me, it was another learning step. You know, 376 00:16:08,800 --> 00:16:10,920 Speaker 5: I was an executive chef. Here, I am twenty four 377 00:16:11,000 --> 00:16:13,400 Speaker 5: years old coming to New York City trying to apply 378 00:16:13,480 --> 00:16:15,440 Speaker 5: for all these executive chef jobs, and everybody was like, 379 00:16:15,440 --> 00:16:17,480 Speaker 5: who is this kid? Like, why is he here? We're 380 00:16:17,520 --> 00:16:18,520 Speaker 5: looking for an executive chef. 381 00:16:18,600 --> 00:16:19,840 Speaker 6: Yeah, I mean they looking at you as a kid 382 00:16:19,920 --> 00:16:24,040 Speaker 6: because most guys that exactly chefs are thirty five forty. 383 00:16:24,160 --> 00:16:26,840 Speaker 5: Yeah. Nowadays you have different types of chefs, you know, 384 00:16:27,000 --> 00:16:29,800 Speaker 5: so you see the inspirational people that you know, there 385 00:16:29,840 --> 00:16:32,000 Speaker 5: was a movie called Chef Flynn where there's this kid 386 00:16:32,040 --> 00:16:34,360 Speaker 5: who was fifteen years old and you know, he learned 387 00:16:34,400 --> 00:16:37,920 Speaker 5: by reading books and watching YouTube and he literally has 388 00:16:37,960 --> 00:16:40,480 Speaker 5: his own restaurant at like twenty two years old downtown 389 00:16:40,520 --> 00:16:42,680 Speaker 5: in New York City. So like, I'm inspired by that story. 390 00:16:42,960 --> 00:16:44,640 Speaker 5: And I remember reading that story while I was at 391 00:16:44,720 --> 00:16:46,680 Speaker 5: La Marina and he came out front page of the 392 00:16:46,720 --> 00:16:48,360 Speaker 5: New York Times. I'm like, there's no way that this 393 00:16:48,480 --> 00:16:50,880 Speaker 5: kid is a chef. There's no way. I worked my 394 00:16:50,960 --> 00:16:53,280 Speaker 5: ass off to go to school and work for all 395 00:16:53,320 --> 00:16:55,920 Speaker 5: these chefs and he's worked for nobody and he's a chef. 396 00:16:56,440 --> 00:16:59,320 Speaker 5: I went to have his food. He's a chef, so 397 00:16:59,400 --> 00:17:02,520 Speaker 5: it documented it's a chef. You know. It's a whole different, 398 00:17:02,680 --> 00:17:05,040 Speaker 5: the whole different perspective of what types of chefs they 399 00:17:05,040 --> 00:17:06,639 Speaker 5: are nowadays, you know, like I was. I had a 400 00:17:06,680 --> 00:17:08,600 Speaker 5: meeting with one of my friends last night, and she 401 00:17:08,800 --> 00:17:11,719 Speaker 5: has her own meal prep service, and she doesn't want 402 00:17:11,760 --> 00:17:13,679 Speaker 5: to call herself a chef. She doesn't want to buy 403 00:17:13,720 --> 00:17:16,399 Speaker 5: herself a self a chef jacket. I'm like, you deserve 404 00:17:16,480 --> 00:17:19,399 Speaker 5: to call yourself a chef. You do the food, you create, 405 00:17:19,480 --> 00:17:22,320 Speaker 5: the menus, you taught yourself. It's okay, you're not an 406 00:17:22,359 --> 00:17:24,679 Speaker 5: executive chef, but you are a chef. So that's why 407 00:17:24,720 --> 00:17:28,320 Speaker 5: I say there's lots of different levels of chefs. But yeah, 408 00:17:28,680 --> 00:17:31,200 Speaker 5: I learned the hard way because people were looking at me, 409 00:17:31,560 --> 00:17:33,960 Speaker 5: and I was young and I was always hungry. So 410 00:17:34,400 --> 00:17:36,120 Speaker 5: I just needed to get to the point of being 411 00:17:36,160 --> 00:17:37,840 Speaker 5: able to cook for you. If I can cook for you, 412 00:17:38,000 --> 00:17:41,240 Speaker 5: I want I already know that. So as an executive chef, 413 00:17:41,280 --> 00:17:43,600 Speaker 5: if you're trying out, it's not just a resume. You 414 00:17:43,720 --> 00:17:46,280 Speaker 5: have a portfolio and you do what's called the tasting. 415 00:17:46,400 --> 00:17:49,119 Speaker 5: So you're offering me a job. Before we even talk numbers, 416 00:17:49,320 --> 00:17:50,240 Speaker 5: we got to see what you could do. 417 00:17:50,440 --> 00:17:52,760 Speaker 6: So you I mean, as the executive chef, you obviously 418 00:17:52,840 --> 00:17:57,000 Speaker 6: create the menu, right, So you're doing the advertisers, the entrees, desserts. 419 00:17:57,280 --> 00:17:58,560 Speaker 4: Are you also creating the pricing? 420 00:17:58,800 --> 00:18:00,600 Speaker 5: You're doing the food costs here do the pricing. So 421 00:18:00,920 --> 00:18:03,399 Speaker 5: you have to learn. That's why if it wasn't for 422 00:18:03,480 --> 00:18:06,200 Speaker 5: culinary school, I wouldn't have known how to do food costs. 423 00:18:06,200 --> 00:18:09,520 Speaker 5: I would have known what labor costs was that Yeah, 424 00:18:09,560 --> 00:18:12,359 Speaker 5: So basically for you to make money, you multiply the 425 00:18:12,880 --> 00:18:15,560 Speaker 5: amount of what a food costs by three. I would 426 00:18:15,600 --> 00:18:18,439 Speaker 5: say higher expensive fine dining restaurants will do it by four. 427 00:18:18,560 --> 00:18:22,800 Speaker 5: So for example, if it costs me to make a hamburger, right, 428 00:18:22,960 --> 00:18:24,760 Speaker 5: I'm not gonna make just any hamburger. I'm gonna make 429 00:18:24,760 --> 00:18:26,720 Speaker 5: sure of Calvinberger, right, so it's gonna we're gonna put 430 00:18:26,720 --> 00:18:29,159 Speaker 5: it on the menu for eighteen dollars. So for me 431 00:18:29,280 --> 00:18:31,959 Speaker 5: to make money, that burger cannot cost me more than 432 00:18:32,000 --> 00:18:35,600 Speaker 5: six dollars. So that's the patty, the buns, the condiments, 433 00:18:35,680 --> 00:18:38,920 Speaker 5: the French fries, and the labor to make that dish. 434 00:18:39,440 --> 00:18:41,560 Speaker 5: So for you to make money, you'll always multiply things 435 00:18:41,600 --> 00:18:44,920 Speaker 5: by three, depending on what the business is. So for 436 00:18:45,040 --> 00:18:47,080 Speaker 5: you to learn about food costs, it really you have 437 00:18:47,160 --> 00:18:49,480 Speaker 5: to break down how much does the four ounces of 438 00:18:49,520 --> 00:18:51,680 Speaker 5: the meat cost. How much does one burger bun cost? 439 00:18:51,760 --> 00:18:55,480 Speaker 5: How much does one slice of lettuce cost? Here's one tomato. 440 00:18:56,000 --> 00:18:58,000 Speaker 5: How much does a case of tomato cost? And how 441 00:18:58,040 --> 00:18:59,800 Speaker 5: many slices of that tomato do I get? So to 442 00:19:00,240 --> 00:19:02,480 Speaker 5: break it down, it takes a lot of work to 443 00:19:02,520 --> 00:19:06,719 Speaker 5: do food costs. But only the most successful people are 444 00:19:06,800 --> 00:19:08,040 Speaker 5: the ones that do their food costs right. 445 00:19:08,240 --> 00:19:10,120 Speaker 3: And that's that's true with any business. And I'm glad 446 00:19:10,160 --> 00:19:11,480 Speaker 3: you said that because a lot of times people go 447 00:19:11,560 --> 00:19:14,520 Speaker 3: into business and they just wing it. It's like I'm 448 00:19:14,520 --> 00:19:16,960 Speaker 3: gonna i'm gonna charge, I'm gonna. 449 00:19:16,840 --> 00:19:19,040 Speaker 5: Charge, I'm going to costco I'm going to say, and 450 00:19:19,080 --> 00:19:20,520 Speaker 5: I'm just gonna charge twelve dollars. 451 00:19:20,920 --> 00:19:22,520 Speaker 3: That's the fact. It's like, yeah, I'm gonna charge. 452 00:19:22,520 --> 00:19:24,520 Speaker 5: Show me how you decided to charge that twelve dollars. 453 00:19:24,600 --> 00:19:27,560 Speaker 3: I think people will pay fifteen dollars for this fish sandwich, 454 00:19:27,640 --> 00:19:30,200 Speaker 3: so I'll charge fifteen dollars. Like it's like you wouldn't 455 00:19:30,200 --> 00:19:31,520 Speaker 3: know that it cost you eight dollars to make it. 456 00:19:31,880 --> 00:19:34,080 Speaker 3: It's no rhyme or reason why you're doing it. You're 457 00:19:34,160 --> 00:19:36,880 Speaker 3: just winging it. And that's like I said, that's that's 458 00:19:37,000 --> 00:19:39,440 Speaker 3: true in the food industry, but that's showing any industry. 459 00:19:39,840 --> 00:19:41,600 Speaker 3: And it's like, you got to have a self formula 460 00:19:41,720 --> 00:19:44,080 Speaker 3: to know you gotta have a profit margin. If not, 461 00:19:44,600 --> 00:19:45,920 Speaker 3: screw you're gonna be in debt. 462 00:19:46,240 --> 00:19:49,000 Speaker 5: Absolutely nobody wants a business that's not making money. 463 00:19:49,080 --> 00:19:51,119 Speaker 3: So what else did like business side they did they 464 00:19:51,200 --> 00:19:51,440 Speaker 3: teach you? 465 00:19:51,560 --> 00:19:54,159 Speaker 5: And aside from food costs, labor costs, it's it's how 466 00:19:54,200 --> 00:19:56,520 Speaker 5: to treat people, people management, you know. And I always 467 00:19:56,560 --> 00:19:58,800 Speaker 5: joke around that on my Excuse me, I always joke 468 00:19:58,840 --> 00:20:01,640 Speaker 5: around saying that on my resume, I'm a professional babysitter 469 00:20:02,040 --> 00:20:05,480 Speaker 5: because you have to be able to manage people. And 470 00:20:05,640 --> 00:20:09,520 Speaker 5: there's so many different personalities, there's so many different people, 471 00:20:09,520 --> 00:20:11,520 Speaker 5: how people were raised, how people grew up in what 472 00:20:11,680 --> 00:20:14,520 Speaker 5: restaurants they grew up. And this is my best advice is, 473 00:20:14,720 --> 00:20:17,040 Speaker 5: if you want to be Greek, surround yourself by greatness. 474 00:20:17,560 --> 00:20:19,639 Speaker 5: Surround yourself by people that you aspire to be like. 475 00:20:19,760 --> 00:20:22,400 Speaker 5: Surround yourself by people that you want to be better 476 00:20:22,480 --> 00:20:25,880 Speaker 5: than in a sense of greatness. And that's why I've 477 00:20:25,880 --> 00:20:27,760 Speaker 5: worked for all these great people, and I learned how 478 00:20:27,800 --> 00:20:31,720 Speaker 5: to manage people because I always treated people with respect. 479 00:20:31,760 --> 00:20:34,200 Speaker 5: There was a restaurant that I worked at in the 480 00:20:34,280 --> 00:20:37,639 Speaker 5: beginning of high school years where my weekends, instead of 481 00:20:37,680 --> 00:20:40,040 Speaker 5: playing baseball with my friends, I'm here at a restaurant, 482 00:20:40,160 --> 00:20:42,440 Speaker 5: volunteering my time just so I can learn and know 483 00:20:42,600 --> 00:20:44,600 Speaker 5: to make sure that if I want to go through 484 00:20:44,680 --> 00:20:47,359 Speaker 5: this career before I go to culinary school, before I 485 00:20:47,520 --> 00:20:51,520 Speaker 5: signed that forty thousand dollars Sally may loan, do I 486 00:20:51,640 --> 00:20:53,920 Speaker 5: want to be in the restaurant business. So I volunteered 487 00:20:53,960 --> 00:20:55,520 Speaker 5: my time. I worked at this place called the Water's 488 00:20:55,600 --> 00:21:00,520 Speaker 5: Edge and Queen's and I worked for a shref who 489 00:21:00,720 --> 00:21:03,520 Speaker 5: was like, you know, you've seen Gordon Ramsey. Let's put 490 00:21:03,560 --> 00:21:04,880 Speaker 5: Gordon Ramsey times ten. 491 00:21:05,480 --> 00:21:05,680 Speaker 4: Wow. 492 00:21:05,720 --> 00:21:06,960 Speaker 5: Shout out to George Mansroth. 493 00:21:07,040 --> 00:21:07,359 Speaker 4: I love you. 494 00:21:07,440 --> 00:21:10,720 Speaker 5: He was like Dad number three, but he was tough man. 495 00:21:10,960 --> 00:21:13,440 Speaker 5: And I was fifteen sixteen years old and I'm getting 496 00:21:13,480 --> 00:21:15,840 Speaker 5: things thrown at me. I'm getting called every name in 497 00:21:15,880 --> 00:21:18,320 Speaker 5: the book. The moment he found out I was Dominican 498 00:21:18,359 --> 00:21:19,879 Speaker 5: and he's like, ah, that explains it all. You're a 499 00:21:19,920 --> 00:21:23,480 Speaker 5: Dominican handicap And I'm like wow. And I knew what 500 00:21:23,600 --> 00:21:26,040 Speaker 5: he was doing wasn't right, but to me, it made 501 00:21:26,080 --> 00:21:30,680 Speaker 5: me tougher. Right. I grew to a sense of I 502 00:21:30,760 --> 00:21:33,320 Speaker 5: became a man a lot faster. But I also knew 503 00:21:33,359 --> 00:21:36,640 Speaker 5: that I'm not going to be that guy, no matter 504 00:21:36,680 --> 00:21:40,159 Speaker 5: how talented he was and still is. I was not 505 00:21:40,240 --> 00:21:41,480 Speaker 5: going to treat my staff like that. 506 00:21:42,200 --> 00:21:43,880 Speaker 3: So what's what's the labor cost? 507 00:21:44,359 --> 00:21:46,159 Speaker 5: So labor costs. When you come to labor costs, you 508 00:21:46,200 --> 00:21:49,560 Speaker 5: think about how much money people are making per hour. 509 00:21:49,880 --> 00:21:53,560 Speaker 5: And an example, there's restaurants where if you're in a 510 00:21:53,600 --> 00:21:55,760 Speaker 5: hotel in corporate you're you're making a lot more. You're 511 00:21:55,760 --> 00:21:58,960 Speaker 5: probably making double to what chefs and cooks normally make 512 00:21:59,359 --> 00:22:02,040 Speaker 5: in restaurants. And that's just because I've had the opportunity 513 00:22:02,119 --> 00:22:04,720 Speaker 5: to work in both. So let's say, for example, when 514 00:22:04,760 --> 00:22:06,840 Speaker 5: I was at the Strand Hotel, it was a non 515 00:22:06,960 --> 00:22:09,880 Speaker 5: unionized hotel when we first started, and I was there 516 00:22:09,880 --> 00:22:11,960 Speaker 5: for about six years, and then I left to open 517 00:22:12,040 --> 00:22:14,200 Speaker 5: up Blend on the Water, which is my first Latin restaurant. 518 00:22:15,240 --> 00:22:19,320 Speaker 5: And then after that the Marriotte Vacation Club company came 519 00:22:19,400 --> 00:22:21,399 Speaker 5: in bought it out, and when I got there, I 520 00:22:21,480 --> 00:22:23,040 Speaker 5: came back and I saw it in a way is 521 00:22:23,400 --> 00:22:25,159 Speaker 5: I don't ever like to go back to something. But 522 00:22:25,240 --> 00:22:27,080 Speaker 5: for me it was like, what it's corporate now. It 523 00:22:27,160 --> 00:22:29,680 Speaker 5: went from a small Boutiko hotel to the Marriotte. Maybe 524 00:22:29,760 --> 00:22:31,600 Speaker 5: this is what's right for me. Maybe I do want 525 00:22:31,640 --> 00:22:33,320 Speaker 5: to be a corporate chef. Maybe I want to be 526 00:22:33,359 --> 00:22:36,200 Speaker 5: able to have my food in multiple Marriotts. But when 527 00:22:36,240 --> 00:22:38,040 Speaker 5: I got there, all of a sudden, the dishwasher who 528 00:22:38,080 --> 00:22:39,920 Speaker 5: was making ten dollars an hours now making twenty dollars 529 00:22:39,920 --> 00:22:42,160 Speaker 5: an hour. The line cook who was making seventeen dollars 530 00:22:42,160 --> 00:22:44,000 Speaker 5: an hour and now was making twenty seven dollars an hour. 531 00:22:44,520 --> 00:22:48,000 Speaker 5: So now it's like I can't have a successful kitchen 532 00:22:48,119 --> 00:22:50,399 Speaker 5: doing the food that I do because now I can 533 00:22:50,440 --> 00:22:52,920 Speaker 5: only have one dishwasher. Now I can only have two cooks, 534 00:22:53,000 --> 00:22:53,360 Speaker 5: not four. 535 00:22:54,160 --> 00:22:56,040 Speaker 4: Or cuts into your margin, cuts. 536 00:22:55,840 --> 00:22:57,520 Speaker 5: Into my margin because at the end of the day, 537 00:22:57,560 --> 00:23:00,960 Speaker 5: your labor costs has to be think about this, there's 538 00:23:01,000 --> 00:23:03,359 Speaker 5: one hundred percent, right. Your food cost has to be 539 00:23:03,480 --> 00:23:06,000 Speaker 5: under thirty percent, right, Your labor costs has to be 540 00:23:06,119 --> 00:23:09,879 Speaker 5: under let's say twenty percent, twenty to twenty five percent. 541 00:23:10,280 --> 00:23:12,800 Speaker 5: Then you have to think about liquor costs under eighteen 542 00:23:12,840 --> 00:23:15,800 Speaker 5: percent because all this is cutting into your profit. Then 543 00:23:15,840 --> 00:23:20,360 Speaker 5: you think about rent, you think about electricity, water, You're 544 00:23:20,400 --> 00:23:22,600 Speaker 5: left with like ten percent at the end of the day. 545 00:23:23,119 --> 00:23:26,600 Speaker 5: So the more that I save on food labor is 546 00:23:26,640 --> 00:23:28,440 Speaker 5: the more money that gets into the pocket of the business. 547 00:23:28,520 --> 00:23:30,840 Speaker 3: That's a typical profit margin for restaurants ten percent. 548 00:23:30,880 --> 00:23:32,560 Speaker 5: It's something that's why a lot of restaurants go out 549 00:23:32,600 --> 00:23:35,000 Speaker 5: of business. There were times where I saw where we 550 00:23:35,119 --> 00:23:39,680 Speaker 5: made two point two million dollars and after all expenses, 551 00:23:39,760 --> 00:23:41,680 Speaker 5: we came home with two hundred thousand dollars. 552 00:23:42,119 --> 00:23:43,719 Speaker 3: To two point We did an episode with a restaurant 553 00:23:43,720 --> 00:23:46,399 Speaker 3: owner in Baltimore, shot with Derek Falcon, and his thing 554 00:23:46,520 --> 00:23:48,600 Speaker 3: was a unique strategy that he has. We only uses 555 00:23:48,760 --> 00:23:51,879 Speaker 3: mixed use properties for his thing because he gets the 556 00:23:51,960 --> 00:23:56,080 Speaker 3: rent from people that live upstairs and his subsidized It 557 00:23:56,200 --> 00:23:58,920 Speaker 3: takes less pressure off of him hit the restaurant. He 558 00:23:58,960 --> 00:23:59,920 Speaker 3: you feel aboute hundred percent. 559 00:24:00,119 --> 00:24:03,000 Speaker 5: It's smart. You're finding ways to make more money in 560 00:24:03,080 --> 00:24:03,440 Speaker 5: your pocket. 561 00:24:04,640 --> 00:24:06,320 Speaker 4: No, I was gonna say another thing. He doesn't open 562 00:24:06,359 --> 00:24:06,719 Speaker 4: every day. 563 00:24:06,840 --> 00:24:09,320 Speaker 5: Yeah, you don't have to open every day people. People 564 00:24:09,320 --> 00:24:12,200 Speaker 5: are so afraid of Granted, I see the mentality of 565 00:24:12,640 --> 00:24:15,080 Speaker 5: the day that the moments that we're closed are opportunities 566 00:24:15,119 --> 00:24:16,720 Speaker 5: to make money. Yeah, that's also opportunities for you to 567 00:24:16,800 --> 00:24:20,520 Speaker 5: lose money. It's okay to have Monday Tuesday off. Guess what, 568 00:24:20,720 --> 00:24:23,119 Speaker 5: Now you have a staff that's happy because everybody has 569 00:24:23,160 --> 00:24:26,960 Speaker 5: two days off consecutively. This is a business where you know, 570 00:24:27,119 --> 00:24:28,880 Speaker 5: I'm grateful when I get two days off in a row. 571 00:24:28,960 --> 00:24:30,359 Speaker 5: But now I'm at a point where I make my 572 00:24:30,400 --> 00:24:32,280 Speaker 5: own schedule. But I'm also a hustler. I also love 573 00:24:32,320 --> 00:24:35,119 Speaker 5: money and I also love working, so I I this 574 00:24:35,240 --> 00:24:36,680 Speaker 5: is busy season for me. I'm lucky if I have 575 00:24:36,720 --> 00:24:38,520 Speaker 5: three days off this month, you know. But I also 576 00:24:38,560 --> 00:24:42,040 Speaker 5: take the whole month of January off, so there's there's 577 00:24:42,600 --> 00:24:45,439 Speaker 5: It works out pretty well, right, nice, It works out 578 00:24:45,480 --> 00:24:47,119 Speaker 5: pretty well. And I also I also take off two 579 00:24:47,160 --> 00:24:49,440 Speaker 5: weeks from my birthday in July. So it's the heat 580 00:24:49,480 --> 00:24:50,760 Speaker 5: of the business. But at the end of the day, 581 00:24:51,040 --> 00:24:53,080 Speaker 5: I put myself in a position where I deserve that, 582 00:24:53,080 --> 00:24:56,119 Speaker 5: and I earned that. But again, you earn your leisure. 583 00:24:56,359 --> 00:24:58,399 Speaker 5: But again, other than that, you see me hustling every 584 00:24:58,440 --> 00:25:00,359 Speaker 5: single day. If you follow me on Instagram, you know 585 00:25:00,480 --> 00:25:03,159 Speaker 5: that I'm always working. Whether it's doing a video on 586 00:25:03,240 --> 00:25:06,960 Speaker 5: YouTube now, whether it's speaking at a high school or 587 00:25:07,640 --> 00:25:11,240 Speaker 5: an elementary school, it's me at last Lap, or it's 588 00:25:11,280 --> 00:25:13,240 Speaker 5: me doing a private dinner for twenty or doing a 589 00:25:13,280 --> 00:25:14,919 Speaker 5: private dinner for ten, or doing an event for one 590 00:25:15,000 --> 00:25:18,240 Speaker 5: hundred and fifty people. So I'm grateful that because of 591 00:25:18,320 --> 00:25:20,440 Speaker 5: what I do, I do so many dope different things 592 00:25:20,480 --> 00:25:21,280 Speaker 5: on a regular basis. 593 00:25:21,359 --> 00:25:23,200 Speaker 3: Well, that leads us right into our next segment. We're 594 00:25:23,200 --> 00:25:25,159 Speaker 3: going to talk about some entrepreneurial stuff that you do, 595 00:25:25,320 --> 00:25:28,639 Speaker 3: and yeah take it from there. All right, So now 596 00:25:28,680 --> 00:25:30,920 Speaker 3: we're going to go into the second segment, and I 597 00:25:31,000 --> 00:25:33,320 Speaker 3: wanted to just talk about a couple of things that 598 00:25:33,520 --> 00:25:36,600 Speaker 3: we spoke about off camera. You talked about you did 599 00:25:36,680 --> 00:25:39,800 Speaker 3: the pop up dinners that became wildly successful, right, Yeah, 600 00:25:39,880 --> 00:25:40,520 Speaker 3: can you talk about that? 601 00:25:40,680 --> 00:25:40,840 Speaker 4: Yeah? 602 00:25:40,880 --> 00:25:43,200 Speaker 5: Absolutely, It's one of those things like I'm getting goosebumps 603 00:25:43,200 --> 00:25:45,199 Speaker 5: now because I got another pop up dinner that's coming up. 604 00:25:45,280 --> 00:25:50,720 Speaker 5: On the nineteenth and the twentieth of December. But we 605 00:25:50,800 --> 00:25:53,200 Speaker 5: got into that because of not being in a restaurant 606 00:25:53,280 --> 00:25:56,040 Speaker 5: on a regular basis, my demand was hired. The only 607 00:25:56,080 --> 00:25:57,320 Speaker 5: way that you can have my food is by you 608 00:25:57,359 --> 00:25:59,080 Speaker 5: booking me. So it's kind of me like forcing. The 609 00:25:59,160 --> 00:26:02,200 Speaker 5: other hand, it's like you want my food, you booked me, 610 00:26:02,640 --> 00:26:05,200 Speaker 5: and I'm not gonna lie. What I do with food 611 00:26:05,640 --> 00:26:08,280 Speaker 5: changes the way that you see food. For example, if 612 00:26:08,320 --> 00:26:10,200 Speaker 5: you have my mac and cheese, you'll never see mac 613 00:26:10,240 --> 00:26:13,000 Speaker 5: and cheese again unless it's my mac and cheese, because 614 00:26:13,040 --> 00:26:14,600 Speaker 5: every time you take a bite of someone else's mac 615 00:26:14,640 --> 00:26:15,920 Speaker 5: and cheese, like damn, it's good, but this is not 616 00:26:16,040 --> 00:26:18,920 Speaker 5: Kelvin's what do you do with the Mexican and flavors? 617 00:26:19,000 --> 00:26:21,040 Speaker 5: And like I'm slidated now. 618 00:26:21,320 --> 00:26:23,479 Speaker 6: I'm thinking about this man. Were you about to put 619 00:26:23,520 --> 00:26:25,520 Speaker 6: a new standing man all chefs restaurants? 620 00:26:25,640 --> 00:26:26,639 Speaker 4: Ye gotta bring food with you. 621 00:26:26,760 --> 00:26:28,399 Speaker 5: You should have told me something happened. 622 00:26:28,400 --> 00:26:29,600 Speaker 4: Now you brought something else that we go to talk 623 00:26:29,600 --> 00:26:30,400 Speaker 4: about something. 624 00:26:31,000 --> 00:26:33,159 Speaker 5: I can never come in empty handy. I always introduced 625 00:26:33,160 --> 00:26:35,040 Speaker 5: myself with food, but today introduce myself with something else. 626 00:26:35,040 --> 00:26:37,200 Speaker 3: Were talking about you the only way that they could 627 00:26:37,400 --> 00:26:39,359 Speaker 3: eat your food is my bookingt Yeah, that was the 628 00:26:39,440 --> 00:26:41,280 Speaker 3: only one. So what restaurant were you are at that time? 629 00:26:41,400 --> 00:26:43,520 Speaker 5: At that time, I wasn't at a restaurant because the 630 00:26:43,560 --> 00:26:47,879 Speaker 5: first time that it was twenty eighteen where the Marriot 631 00:26:47,960 --> 00:26:51,239 Speaker 5: Vacation company closed down. They just decided they didn't want 632 00:26:51,240 --> 00:26:53,399 Speaker 5: a restaurant. No matter how successful the restaurant was, we 633 00:26:53,480 --> 00:26:55,800 Speaker 5: weren't making money. And the reason we weren't making money 634 00:26:55,840 --> 00:26:57,720 Speaker 5: because the labor was too high and there was nothing 635 00:26:57,760 --> 00:26:59,879 Speaker 5: I could do. I was on the line, and that's 636 00:27:00,000 --> 00:27:02,600 Speaker 5: something when on the line means I was actually cooking 637 00:27:02,680 --> 00:27:06,000 Speaker 5: the food. That's a line cook's job, you know what 638 00:27:06,080 --> 00:27:08,920 Speaker 5: I mean. As a chef, I'm creating the menu. I'm 639 00:27:08,960 --> 00:27:10,840 Speaker 5: teaching the line cooks how to do food like me. 640 00:27:10,960 --> 00:27:12,960 Speaker 5: And that's what I think makes me a little bit 641 00:27:13,000 --> 00:27:16,720 Speaker 5: successful on the end where I really take into consideration 642 00:27:17,560 --> 00:27:19,879 Speaker 5: the teaching part. I love to teach, Right, So if 643 00:27:19,960 --> 00:27:22,720 Speaker 5: you're one of my employees and we got a new menu, 644 00:27:23,640 --> 00:27:25,720 Speaker 5: me and you are gonna cook samon side by side 645 00:27:25,800 --> 00:27:26,520 Speaker 5: for two weeks, traight. 646 00:27:26,680 --> 00:27:29,120 Speaker 4: Yeah. So in my mind, I mean, I work with kids, 647 00:27:29,160 --> 00:27:31,600 Speaker 4: so I'm thinking like the line cooker is like the Minion. 648 00:27:32,000 --> 00:27:37,360 Speaker 5: Yeah, absolutely, they absolutely are, and they're only as good 649 00:27:37,400 --> 00:27:41,159 Speaker 5: as how you train them. So and I'm grateful that 650 00:27:41,400 --> 00:27:43,399 Speaker 5: everybody that's been a part of my team is just 651 00:27:44,119 --> 00:27:46,239 Speaker 5: now like ten years later, five years later, even two 652 00:27:46,320 --> 00:27:48,520 Speaker 5: years later, Like I'll take the biggest example was Lomarino. 653 00:27:48,560 --> 00:27:51,240 Speaker 5: Lomrino was one of the best teams that I've ever 654 00:27:51,359 --> 00:27:54,040 Speaker 5: assembled in my entire life. And I'll say that because 655 00:27:54,760 --> 00:27:58,000 Speaker 5: it was such a big team, so many different personalities, 656 00:27:58,359 --> 00:28:00,959 Speaker 5: so many talented chefs that are all executive chefs now, 657 00:28:01,080 --> 00:28:04,399 Speaker 5: like Trill Cooker is chef Jose de Hissu's one of 658 00:28:04,440 --> 00:28:06,359 Speaker 5: my road dogs. This guy has been with me for 659 00:28:06,400 --> 00:28:09,080 Speaker 5: about four years and he has his own pop up 660 00:28:09,119 --> 00:28:12,440 Speaker 5: dinners in his home. Like he does infuse cannabis dinners 661 00:28:12,440 --> 00:28:14,560 Speaker 5: as well. He does. He comes on the road with 662 00:28:14,600 --> 00:28:16,120 Speaker 5: me when I need to go to jal and A Rods. 663 00:28:16,760 --> 00:28:18,200 Speaker 3: So yeah, I want to talk about the pop because 664 00:28:18,240 --> 00:28:20,840 Speaker 3: that's interested for a few different reasons. So you all right, 665 00:28:20,920 --> 00:28:23,119 Speaker 3: so you built the following on social media at the 666 00:28:23,400 --> 00:28:24,160 Speaker 3: time already. 667 00:28:24,359 --> 00:28:27,159 Speaker 5: Yeah, thanks for doing the food shows, doing Food Network, 668 00:28:27,240 --> 00:28:28,040 Speaker 5: doing b Bobby Flay. 669 00:28:28,119 --> 00:28:31,639 Speaker 3: That also helps out, Yeah for sure, So so so 670 00:28:32,040 --> 00:28:33,760 Speaker 3: the pop up. Can we get back to that, because 671 00:28:33,800 --> 00:28:35,000 Speaker 3: that's an interesting business model. 672 00:28:35,040 --> 00:28:36,600 Speaker 5: So the pop up. The reason we did the pop 673 00:28:36,680 --> 00:28:38,920 Speaker 5: up was because we wanted to do something once a month, 674 00:28:38,960 --> 00:28:40,920 Speaker 5: whether it was a pop up event where it was 675 00:28:41,040 --> 00:28:44,080 Speaker 5: like friends Giving, we sold tickets online, they sold out 676 00:28:44,120 --> 00:28:45,760 Speaker 5: in one day. We're like, okay, this is this is 677 00:28:45,800 --> 00:28:49,280 Speaker 5: We're on to something. So the friends Giving was around Thanksgiving, 678 00:28:49,480 --> 00:28:53,920 Speaker 5: we would do almost like we run out Aloft. We'll 679 00:28:54,040 --> 00:28:56,600 Speaker 5: invite one hundred people. You buy tickets online, you get 680 00:28:56,760 --> 00:28:59,240 Speaker 5: food catered by meat whether it was pastor derves, plus 681 00:28:59,320 --> 00:29:03,600 Speaker 5: an actual I'm always fancy, so we did like the 682 00:29:03,720 --> 00:29:06,080 Speaker 5: first meal was an actual Thanksgiving meal. You get turkey, 683 00:29:06,120 --> 00:29:09,200 Speaker 5: caramelized Brussels sprouts, stuffing and gravy. And then the next 684 00:29:09,240 --> 00:29:11,760 Speaker 5: meal would be like something Latin like Beni, which is 685 00:29:11,840 --> 00:29:16,400 Speaker 5: like a roasted pork with mac and cheese and something else. 686 00:29:16,480 --> 00:29:17,920 Speaker 5: And then of course you get my ad airbus. It's 687 00:29:17,960 --> 00:29:19,440 Speaker 5: not an event if my at eppas are not there, 688 00:29:19,760 --> 00:29:21,960 Speaker 5: and if people walk into the building and they see me, 689 00:29:22,280 --> 00:29:24,960 Speaker 5: the first question is are we having at airbus And 690 00:29:25,040 --> 00:29:26,800 Speaker 5: it has to be yes. Sometimes people don't book me 691 00:29:26,840 --> 00:29:28,680 Speaker 5: for at appus and I tell them if they're yelling 692 00:29:28,680 --> 00:29:30,640 Speaker 5: at me. I'm appointing them to your direction. You're taking 693 00:29:30,680 --> 00:29:33,000 Speaker 5: that hit, not me. So I learned that the pop 694 00:29:33,120 --> 00:29:36,040 Speaker 5: up thing was was such a big demand because already 695 00:29:36,080 --> 00:29:38,520 Speaker 5: I'm not giving you the luxury to have my food 696 00:29:38,520 --> 00:29:40,280 Speaker 5: on a regular basis. So every time I did a 697 00:29:40,320 --> 00:29:42,640 Speaker 5: different pop up, we wanted to do like a tacos 698 00:29:42,680 --> 00:29:44,880 Speaker 5: and tequila, so we'd run out. There would be summertime, 699 00:29:44,920 --> 00:29:47,400 Speaker 5: we run out a rooftop and do a dope event 700 00:29:47,480 --> 00:29:50,760 Speaker 5: like that. And then I started noticing that I wanted 701 00:29:50,800 --> 00:29:54,160 Speaker 5: to do more of a sit down experience. So Valentine's 702 00:29:54,200 --> 00:29:56,040 Speaker 5: Day was like the first time that we did. We 703 00:29:56,120 --> 00:29:59,480 Speaker 5: rented out of place in Modhaven. It was called Motley Kitchen, 704 00:29:59,520 --> 00:30:03,200 Speaker 5: which is known for being a restaurant. It's just a bakery, 705 00:30:03,440 --> 00:30:05,280 Speaker 5: and out of that bakery they do catering. So I 706 00:30:05,320 --> 00:30:08,320 Speaker 5: rented out the spot. We did fifty people, three nights 707 00:30:08,320 --> 00:30:12,880 Speaker 5: in a row, Thursday, Friday, Saturday, sold out. And then 708 00:30:12,920 --> 00:30:15,400 Speaker 5: from that moment on, I was just like, people will 709 00:30:15,440 --> 00:30:16,959 Speaker 5: follow me wherever wherever I am. 710 00:30:17,040 --> 00:30:18,640 Speaker 3: So how much money when you making off the pop ups? 711 00:30:18,720 --> 00:30:20,680 Speaker 5: Off the pop ups, Let's say that's when I would 712 00:30:20,720 --> 00:30:23,400 Speaker 5: be making it depends on location. It depends on the 713 00:30:23,480 --> 00:30:25,400 Speaker 5: rent of the venue. At the end of the day, 714 00:30:25,480 --> 00:30:28,160 Speaker 5: I always try to make twenty five percent to thirty 715 00:30:28,160 --> 00:30:30,239 Speaker 5: percent profit compared to like what we talked about ten 716 00:30:30,280 --> 00:30:32,840 Speaker 5: percent profit in a restaurant. How many people are going 717 00:30:32,880 --> 00:30:35,320 Speaker 5: with you? How many to do an event, depending on 718 00:30:35,360 --> 00:30:38,080 Speaker 5: the size. So for that I had three cooks. I 719 00:30:38,240 --> 00:30:41,040 Speaker 5: had a host, which was my best friend. Shout out 720 00:30:41,080 --> 00:30:43,680 Speaker 5: to Eric. This guy has become like my manager, my assistant, 721 00:30:43,880 --> 00:30:47,080 Speaker 5: my brother. But I also give him luck because he 722 00:30:47,120 --> 00:30:48,960 Speaker 5: got to be in some do commercials with me too, 723 00:30:49,080 --> 00:30:51,360 Speaker 5: So he was a host. 724 00:30:51,480 --> 00:30:51,960 Speaker 8: I had. 725 00:30:53,320 --> 00:30:55,000 Speaker 5: Three servers, so I would say a team of about 726 00:30:55,120 --> 00:30:57,640 Speaker 5: less than ten, but about seven to eight people. But 727 00:30:57,760 --> 00:31:00,000 Speaker 5: depending on the on the event, Like I have another 728 00:31:00,080 --> 00:31:02,640 Speaker 5: the event that we did with the NFL Amazon and 729 00:31:02,760 --> 00:31:05,360 Speaker 5: we had a team of fourteen people. It all depends 730 00:31:05,440 --> 00:31:08,400 Speaker 5: on what we need to produces as a team. And me, 731 00:31:08,520 --> 00:31:10,720 Speaker 5: I'm so hands on, so I'm always still cooking. I 732 00:31:10,760 --> 00:31:12,360 Speaker 5: need to learn sometime to take a step back and 733 00:31:12,440 --> 00:31:14,240 Speaker 5: let the team make me proud like they like they 734 00:31:14,280 --> 00:31:14,680 Speaker 5: always do. 735 00:31:14,800 --> 00:31:17,120 Speaker 3: So like the event in my haven, because I'm interested, 736 00:31:17,160 --> 00:31:18,640 Speaker 3: I'm going through with this, Like how much would you 737 00:31:18,680 --> 00:31:19,040 Speaker 3: say so. 738 00:31:19,120 --> 00:31:21,440 Speaker 5: We charge one hundred and fifty dollars per person, fifty 739 00:31:21,520 --> 00:31:24,000 Speaker 5: people per night, which was like, let's say, forty five 740 00:31:24,080 --> 00:31:27,440 Speaker 5: hundred dollars. And then after that we paid one thousand 741 00:31:27,520 --> 00:31:30,440 Speaker 5: dollars for the venue for three days, or it was 742 00:31:30,480 --> 00:31:32,720 Speaker 5: like sixteen hundred for three days. Because we got it 743 00:31:32,760 --> 00:31:35,520 Speaker 5: three days consecutive. It was a deal. And I mean, 744 00:31:35,560 --> 00:31:38,120 Speaker 5: I'm a negotiator. I will negotiate to as much because 745 00:31:38,160 --> 00:31:39,400 Speaker 5: I guess at the end of the day, I learned 746 00:31:39,520 --> 00:31:41,320 Speaker 5: if you don't ask, you'll never know, right. So if 747 00:31:41,360 --> 00:31:42,840 Speaker 5: you're charging me five hundred dolls per day, I'm like, 748 00:31:42,840 --> 00:31:44,320 Speaker 5: can you give me four hundred per day? And I'll 749 00:31:44,320 --> 00:31:45,920 Speaker 5: give you three dates in a row instead of just 750 00:31:46,200 --> 00:31:48,800 Speaker 5: one event, so on and so forth. So you need 751 00:31:48,840 --> 00:31:50,640 Speaker 5: to be able to learn how to talk, learn how 752 00:31:50,680 --> 00:31:52,800 Speaker 5: to negotiate, and at the end of the day you 753 00:31:53,000 --> 00:31:55,320 Speaker 5: offer a barter. You know, I'm very big on barters, 754 00:31:55,320 --> 00:31:56,720 Speaker 5: where I'm like, okay, if you give it to me 755 00:31:56,800 --> 00:31:58,760 Speaker 5: at this price, I'll give you two tickets to the 756 00:31:58,800 --> 00:32:01,800 Speaker 5: event as well. So you need to be able to 757 00:32:01,880 --> 00:32:05,040 Speaker 5: learn how to work with people. I was fortunate enough 758 00:32:05,080 --> 00:32:07,080 Speaker 5: that my partner for this event, he was great on 759 00:32:07,200 --> 00:32:09,920 Speaker 5: getting liquor sponsors because that is where and the reason 760 00:32:09,960 --> 00:32:11,880 Speaker 5: why we made money, because if I had to put 761 00:32:11,920 --> 00:32:13,600 Speaker 5: out on the pocket for liquor. 762 00:32:13,880 --> 00:32:15,160 Speaker 4: That's gonna kill us. 763 00:32:15,200 --> 00:32:17,040 Speaker 5: Yeah, so we're already paying for food, we're already paying 764 00:32:17,040 --> 00:32:19,320 Speaker 5: for a venue, we're ready paying for staff. Take off 765 00:32:19,440 --> 00:32:21,800 Speaker 5: that liquor, and that's the money that we're making. So 766 00:32:22,240 --> 00:32:24,800 Speaker 5: that again, not every event that I do, I get 767 00:32:24,800 --> 00:32:26,440 Speaker 5: a liquor sponsor, but I try to. 768 00:32:26,880 --> 00:32:29,120 Speaker 3: Okay, it's like five thousand profit. 769 00:32:29,280 --> 00:32:32,200 Speaker 5: Out of three days, five five thousand profits split between 770 00:32:32,360 --> 00:32:32,960 Speaker 5: me and my partner. 771 00:32:33,160 --> 00:32:35,040 Speaker 3: Okay, so yeah, the reason why. So it's like twenty 772 00:32:35,040 --> 00:32:37,400 Speaker 3: five hundred dollars, let's just say so. But that's not 773 00:32:37,520 --> 00:32:42,800 Speaker 3: bad for its weekend. It's all about creativity. So it's 774 00:32:42,920 --> 00:32:45,640 Speaker 3: like a lot of times, if you're not familiar with 775 00:32:45,840 --> 00:32:49,200 Speaker 3: New York City, mont Haven, South Bronx, SOUTHROX, South Rox 776 00:32:49,280 --> 00:32:51,080 Speaker 3: not really the best neighborhood. 777 00:32:50,800 --> 00:32:53,200 Speaker 5: But up and coming. Yeah, it's a good thing to 778 00:32:53,280 --> 00:32:56,400 Speaker 5: buy something now because yeah, it's good. It's gonna be big, 779 00:32:57,160 --> 00:32:58,840 Speaker 5: it's gonna be big Frenchy. 780 00:32:59,040 --> 00:33:02,440 Speaker 3: So so there's a few different lessons in that. I 781 00:33:02,560 --> 00:33:08,520 Speaker 3: think exclusivity is very important, and it's like people the more. 782 00:33:08,600 --> 00:33:12,160 Speaker 3: Sometimes the more you make yourself available, you devalue yourself. 783 00:33:12,160 --> 00:33:14,280 Speaker 3: It's like Supreme the clothing line, right it's like people 784 00:33:14,280 --> 00:33:16,520 Speaker 3: will play it, pay a thousand dollars for it because 785 00:33:17,120 --> 00:33:19,280 Speaker 3: you can't get it. It's not easy to get right 786 00:33:19,440 --> 00:33:21,560 Speaker 3: even like with the marathon clothes right now, rest in 787 00:33:21,600 --> 00:33:24,240 Speaker 3: peace in it. But it's like people is lined up 788 00:33:24,280 --> 00:33:26,400 Speaker 3: around the corner for that pop up store because you 789 00:33:26,480 --> 00:33:28,720 Speaker 3: can't really get the clothes, Like it's hard to really 790 00:33:28,760 --> 00:33:32,240 Speaker 3: get right now. Four So you by you making yourself 791 00:33:32,320 --> 00:33:33,960 Speaker 3: like the pop ups like once a month. However you 792 00:33:34,080 --> 00:33:36,440 Speaker 3: was doing it. It's like now it's the whole event 793 00:33:36,840 --> 00:33:39,520 Speaker 3: as opposed to just having a mom and pop shop. 794 00:33:39,600 --> 00:33:41,320 Speaker 3: You're just selling food every day. It's like they just 795 00:33:41,360 --> 00:33:43,720 Speaker 3: walk past you. You come out once a month, and 796 00:33:44,480 --> 00:33:46,120 Speaker 3: you got to be creative. So it's like you didn't 797 00:33:46,120 --> 00:33:48,760 Speaker 3: pick the most expensive real estate in New York City. 798 00:33:49,040 --> 00:33:52,480 Speaker 3: You picked the hood and I'm. 799 00:33:52,320 --> 00:33:54,600 Speaker 5: Not afraid to pick them. There's times where, like the 800 00:33:54,720 --> 00:33:57,400 Speaker 5: event that we're doing on nineteenth and the twentieth, we 801 00:33:57,760 --> 00:34:01,320 Speaker 5: paid prime dollar for thirty seven Street between eighth and ninth, 802 00:34:01,440 --> 00:34:02,560 Speaker 5: you know, But at the end of the day, it 803 00:34:02,560 --> 00:34:04,840 Speaker 5: depends on the event that we're doing, and of course. 804 00:34:04,720 --> 00:34:06,960 Speaker 3: The network and you're at that point in your career. Yeah, 805 00:34:07,040 --> 00:34:09,080 Speaker 3: but like for people that's just starting out, a lot 806 00:34:09,120 --> 00:34:11,800 Speaker 3: of times it's like they feel intimidated. But it's like 807 00:34:12,000 --> 00:34:13,640 Speaker 3: work with the resources that you have. 808 00:34:13,840 --> 00:34:15,560 Speaker 5: I think that's so important that you're saying that, because 809 00:34:15,600 --> 00:34:18,799 Speaker 5: you have to be able to no budgets. Like you said, 810 00:34:18,840 --> 00:34:20,839 Speaker 5: you're not going to be successful if you're breaking even 811 00:34:20,880 --> 00:34:23,000 Speaker 5: You're not going to be successful if you're not charging 812 00:34:23,040 --> 00:34:23,760 Speaker 5: the right prices. 813 00:34:23,800 --> 00:34:23,880 Speaker 1: You know. 814 00:34:24,000 --> 00:34:25,800 Speaker 5: Of course I wasn't able to charge one hundred and 815 00:34:25,840 --> 00:34:28,040 Speaker 5: fifty dollars if this was ten years ago for me 816 00:34:28,160 --> 00:34:30,080 Speaker 5: and my bread and who I am now. But with 817 00:34:30,239 --> 00:34:33,400 Speaker 5: the accolades and with the awards and constantly winning, you know, 818 00:34:33,560 --> 00:34:35,200 Speaker 5: an award after an award, and the people that I 819 00:34:35,280 --> 00:34:37,720 Speaker 5: cook for, it is vouching for itself. And I always 820 00:34:37,760 --> 00:34:39,520 Speaker 5: joke around and I say, my food is all hype 821 00:34:39,840 --> 00:34:41,480 Speaker 5: until you finally experience it yourself. 822 00:34:41,880 --> 00:34:42,120 Speaker 9: Yeah. 823 00:34:42,239 --> 00:34:43,560 Speaker 3: And I was just telling I was telling one of 824 00:34:43,600 --> 00:34:45,239 Speaker 3: my friends this the other day because you're talking about 825 00:34:45,280 --> 00:34:50,080 Speaker 3: like a business and we was talking. Actually Jamal actually 826 00:34:50,080 --> 00:34:52,440 Speaker 3: said it originally and I relayed the message. And it's 827 00:34:52,480 --> 00:34:54,759 Speaker 3: like the business is only going to bring like, let's say, 828 00:34:54,800 --> 00:34:57,400 Speaker 3: like two thousand a month, And at first I'm like, 829 00:34:57,920 --> 00:35:00,760 Speaker 3: it's not worth it, like that's two thousand, But then. 830 00:35:02,440 --> 00:35:04,680 Speaker 6: This episode is brought to you by P and C Bank. 831 00:35:05,080 --> 00:35:07,800 Speaker 6: A lot of people think podcasts about work are boring, 832 00:35:08,080 --> 00:35:11,880 Speaker 6: and sure they definitely can be, but understanding a professionals 833 00:35:12,000 --> 00:35:15,200 Speaker 6: routine shows us how they achieve their success little by little, 834 00:35:15,640 --> 00:35:19,239 Speaker 6: day after day. It's like banking with P and C Bank. 835 00:35:19,760 --> 00:35:22,520 Speaker 6: It might seem boring to save, plan and make calculated 836 00:35:22,560 --> 00:35:25,640 Speaker 6: decisions with your bank, but keeping your money boring is 837 00:35:25,719 --> 00:35:28,960 Speaker 6: what helps you live or more happily fulfilled life. P 838 00:35:29,160 --> 00:35:33,960 Speaker 6: and C Bank Brilliantly Boring since eighteen sixty five. Brilliantly 839 00:35:34,040 --> 00:35:36,640 Speaker 6: Boring since eighteen sixty five is a service mark of 840 00:35:36,680 --> 00:35:39,879 Speaker 6: the PNC Financial Service Group, Inc. P and C Bank 841 00:35:40,360 --> 00:35:43,080 Speaker 6: National Association Member FDIC. 842 00:35:45,680 --> 00:35:46,319 Speaker 4: Erness What's Up? 843 00:35:46,400 --> 00:35:49,400 Speaker 6: You ever walk into a small business and everything just works, 844 00:35:49,840 --> 00:35:53,120 Speaker 6: Like the checkout is fast, the receipts are digital, tipping 845 00:35:53,360 --> 00:35:55,800 Speaker 6: is a breeze, and you're out the door before the 846 00:35:55,880 --> 00:36:00,239 Speaker 6: line even builds. Odds are they're using Square? I love 847 00:36:00,320 --> 00:36:03,400 Speaker 6: supporting businesses that run on Square because it just feels seamless. 848 00:36:03,600 --> 00:36:05,239 Speaker 4: Whether it's a local coffee. 849 00:36:04,880 --> 00:36:07,680 Speaker 6: Shop, a vendor at a pop up market, or even 850 00:36:07,719 --> 00:36:10,680 Speaker 6: one of our merch partners, Square makes it easy for 851 00:36:10,800 --> 00:36:14,240 Speaker 6: them to take payments, manage inventory, and run their business 852 00:36:14,320 --> 00:36:17,920 Speaker 6: with confidence, all from one simple system. If you're a 853 00:36:18,000 --> 00:36:21,120 Speaker 6: business owner or even just thinking about launching something soon, 854 00:36:21,560 --> 00:36:24,080 Speaker 6: Square is hands down one of the best tools out 855 00:36:24,120 --> 00:36:27,320 Speaker 6: there to help you start, run and grow. It's not 856 00:36:27,520 --> 00:36:30,640 Speaker 6: just about payments, it's about giving you time back so 857 00:36:30,760 --> 00:36:33,399 Speaker 6: you can focus on what matters most Ready. To see 858 00:36:33,440 --> 00:36:37,040 Speaker 6: how Square can transform your business, visit Square dot com 859 00:36:37,239 --> 00:36:42,000 Speaker 6: backslash go backslash eyl to learn more. That's Square dot 860 00:36:42,120 --> 00:36:47,080 Speaker 6: com backslash, go backslash eyl. Don't wait, don't hesitate. Let's 861 00:36:47,080 --> 00:36:49,560 Speaker 6: Square handle the back end so you can keep pushing 862 00:36:49,600 --> 00:36:50,440 Speaker 6: your vision forward. 863 00:36:53,520 --> 00:36:56,359 Speaker 9: Valspar Ultra starts at just twenty nine ninety eighty gallon, 864 00:36:56,840 --> 00:36:59,000 Speaker 9: so we've got you covered. When your daughter wants to 865 00:36:59,040 --> 00:37:02,200 Speaker 9: paint a room again after last year's masterpiece of a 866 00:37:02,320 --> 00:37:06,839 Speaker 9: unicorn mural, or when you realize that maybe you went 867 00:37:07,160 --> 00:37:10,680 Speaker 9: too hard on the graye I miss color, or when 868 00:37:10,680 --> 00:37:13,520 Speaker 9: you were sure you wanted a home gym, but yourallithical 869 00:37:13,719 --> 00:37:16,960 Speaker 9: is currently hanging your laundry. What about a home office 870 00:37:17,200 --> 00:37:19,719 Speaker 9: shop everything you need for your next phase with valve 871 00:37:19,760 --> 00:37:22,440 Speaker 9: spar available at Low's price varies by. 872 00:37:22,400 --> 00:37:24,759 Speaker 3: She but I'm like thinking about it, like, well that's 873 00:37:24,800 --> 00:37:28,600 Speaker 3: two thousands. Like what I said, you through that five times. 874 00:37:28,640 --> 00:37:31,960 Speaker 3: Now you got ten thousands. So it's like, it's not 875 00:37:32,120 --> 00:37:35,239 Speaker 3: about hitting. It's never about hitting home runs. It's never 876 00:37:35,360 --> 00:37:38,279 Speaker 3: because if you play baseball, you don't swing for a 877 00:37:38,320 --> 00:37:40,759 Speaker 3: home run. You swing and eventually you'll hit a home 878 00:37:40,840 --> 00:37:43,640 Speaker 3: run if you're strong enough, but you don't plan to 879 00:37:43,680 --> 00:37:45,239 Speaker 3: hit home run because you just strike out. It's like, 880 00:37:45,280 --> 00:37:48,839 Speaker 3: it's never about home run, just about consistently building your name, 881 00:37:48,960 --> 00:37:52,719 Speaker 3: building your brand. Getting two thousand a thousand Dad's up 882 00:37:52,760 --> 00:37:53,880 Speaker 3: over the course at the time. A lot of time 883 00:37:53,920 --> 00:37:57,080 Speaker 3: people like the going up And that's about one. That's 884 00:37:57,120 --> 00:37:58,480 Speaker 3: how much you made too, because that's kind of what 885 00:37:58,560 --> 00:38:01,520 Speaker 3: I figured you made. And I people cant intimidate like 886 00:38:01,680 --> 00:38:03,680 Speaker 3: I got a fifty thousand for a weekend. It's like 887 00:38:04,080 --> 00:38:04,960 Speaker 3: not when you first start. 888 00:38:04,960 --> 00:38:06,960 Speaker 6: It's not how we're saying, like you made twenty five hundred, 889 00:38:07,040 --> 00:38:08,359 Speaker 6: like that's somebody's month. 890 00:38:08,480 --> 00:38:10,919 Speaker 5: Yeah, absolute right, And I've thought of that, and there's 891 00:38:10,920 --> 00:38:13,719 Speaker 5: certain times where I haven't made money on events because 892 00:38:13,719 --> 00:38:16,320 Speaker 5: you have to understand what is this event bringing to me? Also, 893 00:38:16,640 --> 00:38:18,600 Speaker 5: is it an event that I have influencers that are 894 00:38:18,680 --> 00:38:22,880 Speaker 5: going to every single person tag me in their Instagram posts? 895 00:38:22,880 --> 00:38:24,640 Speaker 5: Because those are deals that I have made too, and 896 00:38:24,719 --> 00:38:26,879 Speaker 5: I was afraid to make those in the past until 897 00:38:26,880 --> 00:38:28,960 Speaker 5: I finally made one and I was like, holy shit, 898 00:38:29,000 --> 00:38:31,160 Speaker 5: I just got fifteen hundred new followers in a day, 899 00:38:31,520 --> 00:38:34,560 Speaker 5: Like how Because every single person that was there was 900 00:38:34,560 --> 00:38:38,920 Speaker 5: an influencer or was in their own and their own 901 00:38:39,000 --> 00:38:41,160 Speaker 5: life a start, whether it was a singer, whether it's 902 00:38:41,160 --> 00:38:43,200 Speaker 5: an actress, whether it was a songwriter, whether it was 903 00:38:43,200 --> 00:38:46,120 Speaker 5: an artist, whether it was a banker. They were all 904 00:38:46,160 --> 00:38:47,520 Speaker 5: at the top of the game at that And when 905 00:38:47,520 --> 00:38:48,920 Speaker 5: I did that event, I was like, Okay, I need 906 00:38:48,960 --> 00:38:49,840 Speaker 5: to find ways that I can do. 907 00:38:51,120 --> 00:38:52,440 Speaker 4: Is not a product is going to speak for itself. 908 00:38:52,520 --> 00:38:54,480 Speaker 5: The product is going to speak for itself. People are posting, 909 00:38:54,520 --> 00:38:56,880 Speaker 5: people are eating, they're having their reactions, and all of 910 00:38:56,920 --> 00:38:59,160 Speaker 5: a sudden, out of those new fifteen hundred, guess what 911 00:38:59,280 --> 00:39:01,560 Speaker 5: I just made. Some come from those people booking me. So, 912 00:39:01,719 --> 00:39:04,400 Speaker 5: like you said, supplying demand and then also you have 913 00:39:04,480 --> 00:39:06,880 Speaker 5: to make sure that, like you said, I'm doing an 914 00:39:06,920 --> 00:39:08,880 Speaker 5: event on the nineteenth and the twentieth that's one of 915 00:39:08,920 --> 00:39:10,960 Speaker 5: the most expensive events I've ever done. I'm doing a 916 00:39:11,040 --> 00:39:15,640 Speaker 5: collab with griseld Vaie, which is an incredible woman, incredible voice, 917 00:39:15,880 --> 00:39:18,120 Speaker 5: and we're taching one hundred and seventy five dollars per person. 918 00:39:18,480 --> 00:39:19,680 Speaker 5: You know, but at the end of the day, people 919 00:39:19,719 --> 00:39:22,680 Speaker 5: don't know the expense that comes into pulling off an 920 00:39:22,719 --> 00:39:27,040 Speaker 5: event in New York City on thirty seven seven, where 921 00:39:27,040 --> 00:39:29,759 Speaker 5: you're just buying a raw stage, a raw form, where 922 00:39:29,800 --> 00:39:32,120 Speaker 5: you have to buy stage and lights. 923 00:39:31,960 --> 00:39:34,960 Speaker 6: In the highlight of the holiday season and the holiday 924 00:39:35,000 --> 00:39:36,839 Speaker 6: season where Christmas is in two weeks. 925 00:39:36,880 --> 00:39:38,759 Speaker 5: And that's why we sold it two months ago, where 926 00:39:38,800 --> 00:39:41,200 Speaker 5: we sold out again in one day. And I'm blessed 927 00:39:41,200 --> 00:39:44,200 Speaker 5: to be able to say that. You said, supplying demand, 928 00:39:44,280 --> 00:39:46,200 Speaker 5: if you put yourself available every single day, I'm not 929 00:39:46,280 --> 00:39:48,640 Speaker 5: going to sell an event out every single day. But 930 00:39:48,719 --> 00:39:50,399 Speaker 5: if we do it once a month, guess what, people 931 00:39:50,440 --> 00:39:52,440 Speaker 5: talked about it for a whole month. We're posting for 932 00:39:52,480 --> 00:39:55,040 Speaker 5: the next one. We're gonna do it again already. 933 00:39:55,160 --> 00:39:56,759 Speaker 4: People haven't experience said that. 934 00:39:57,600 --> 00:40:02,120 Speaker 5: People haven't experienced this event. And the next next that 935 00:40:02,280 --> 00:40:04,200 Speaker 5: sounds like I'm so high. We haven't even done it yet. 936 00:40:04,320 --> 00:40:06,360 Speaker 3: That sounds like an event that we just did in 937 00:40:06,480 --> 00:40:09,640 Speaker 3: DC and the streets is we got the streets going crazy. 938 00:40:09,800 --> 00:40:11,400 Speaker 3: Love that, Atlanta. Don't play yourself. 939 00:40:11,840 --> 00:40:12,680 Speaker 4: Yeah, we're telling you now. 940 00:40:13,480 --> 00:40:14,200 Speaker 5: I think I'm gonna come. 941 00:40:16,400 --> 00:40:20,279 Speaker 3: So talk about another thing that you did, Keith. 942 00:40:22,400 --> 00:40:22,600 Speaker 4: You know. 943 00:40:27,160 --> 00:40:32,239 Speaker 5: Puerto Rican drink traditional Puerto Rican I would say Thanksgiving 944 00:40:32,360 --> 00:40:35,880 Speaker 5: holidays like Thanksgiving, Christmas and maybe New Year's but that's 945 00:40:35,880 --> 00:40:36,359 Speaker 5: a little push. 946 00:40:36,480 --> 00:40:42,520 Speaker 4: That's always the gift that they give you. No give 947 00:40:42,600 --> 00:40:45,719 Speaker 4: you like seventeen bottles in the free So. 948 00:40:45,760 --> 00:40:47,960 Speaker 3: If you're from New York City, you know you got 949 00:40:48,040 --> 00:40:52,880 Speaker 3: Boikuas Puerto Ricans, you got the minikanos. Dominicans don't do that. 950 00:40:53,160 --> 00:40:58,239 Speaker 3: They're different. Don't don't ever confuse, don't ever confuse it 951 00:40:58,280 --> 00:41:01,680 Speaker 3: too right. They have different cultures, different different vibes, but 952 00:41:01,840 --> 00:41:04,759 Speaker 3: so many similarities for sure, Like we all do absolutely, 953 00:41:05,640 --> 00:41:10,480 Speaker 3: but that particularly is a Puerto Rican. It's a Puerto 954 00:41:10,520 --> 00:41:13,960 Speaker 3: Rican thing, right, So you've been a Dominican. What what 955 00:41:14,120 --> 00:41:14,680 Speaker 3: made you do that? 956 00:41:15,239 --> 00:41:17,160 Speaker 5: I did it as a joke. I did it as 957 00:41:17,200 --> 00:41:20,479 Speaker 5: a joke. You know, kind of like for the moment, 958 00:41:21,280 --> 00:41:22,560 Speaker 5: it was funny, and you know, it was one of 959 00:41:22,560 --> 00:41:24,240 Speaker 5: those things where I was like, let's test the market. 960 00:41:24,440 --> 00:41:26,640 Speaker 5: This is like five years ago, you know, where Chef 961 00:41:26,680 --> 00:41:28,480 Speaker 5: Kelvin was finally building his brand. And I'll talking to 962 00:41:28,560 --> 00:41:31,360 Speaker 5: third person now because even in the even in the streets, 963 00:41:31,360 --> 00:41:34,760 Speaker 5: I'm not Kelvin anymore. Chef Calvin, your chef. I remember 964 00:41:34,800 --> 00:41:36,640 Speaker 5: I was on the train once and somebody's yo, Chef. 965 00:41:36,680 --> 00:41:39,520 Speaker 5: I'm like, oh shit, I made it. Somebody's calling me 966 00:41:39,560 --> 00:41:41,040 Speaker 5: out on the train. I was like, damn, I can't 967 00:41:41,040 --> 00:41:44,239 Speaker 5: be on the train. No more joking around, you know. 968 00:41:44,320 --> 00:41:47,680 Speaker 5: But in reality, the coquito is traditional Puerto Rican. So 969 00:41:47,760 --> 00:41:50,520 Speaker 5: I did it, and I'm like, let me find ways 970 00:41:50,560 --> 00:41:55,920 Speaker 5: to What makes a chef unique is making something that's classic, traditional, reinvented, right. 971 00:41:55,960 --> 00:41:57,720 Speaker 5: So I didn't reinvent the wheel when I made this cokey, 972 00:41:57,880 --> 00:41:59,759 Speaker 5: I just made it. Mind like everybody makes it with 973 00:42:00,600 --> 00:42:04,160 Speaker 5: let's make hennessy. Everybody uses these ingredients, let's use those ingredients, 974 00:42:04,320 --> 00:42:06,160 Speaker 5: but let's add something else into it. I can't tell 975 00:42:06,160 --> 00:42:09,560 Speaker 5: you the secret. And then again, everybody uses cinnamon. I'm 976 00:42:09,560 --> 00:42:14,600 Speaker 5: gonna use exotic spices like I'm using, yeah, things that 977 00:42:14,640 --> 00:42:16,759 Speaker 5: I've used in cooking, so like, that's the cool thing 978 00:42:16,760 --> 00:42:19,239 Speaker 5: about it. I'm thinking of making coquito as like making 979 00:42:19,280 --> 00:42:21,439 Speaker 5: a dessert for me, because in reality, it's a little 980 00:42:21,440 --> 00:42:25,719 Speaker 5: bit sweet, it's thick in flavor, it's coconuty, and it's 981 00:42:26,600 --> 00:42:28,520 Speaker 5: I use it for like French toast batter. Now I 982 00:42:28,640 --> 00:42:30,480 Speaker 5: use it to make ice cream. I use it to 983 00:42:30,640 --> 00:42:32,560 Speaker 5: let's take that to the next level. So of course 984 00:42:32,600 --> 00:42:34,400 Speaker 5: when I make coquita for the first time, there's a 985 00:42:34,440 --> 00:42:36,520 Speaker 5: lot of you know, people saying that's not traditional. But 986 00:42:36,560 --> 00:42:38,719 Speaker 5: it's okay. I'm not looking to be traditional. I'm looking 987 00:42:38,760 --> 00:42:41,480 Speaker 5: to be Chef Kelvin. So I'm making coquito. That's why 988 00:42:41,520 --> 00:42:43,880 Speaker 5: my coquito says on the label Coquito by Chef Calvin. 989 00:42:44,200 --> 00:42:46,440 Speaker 5: If you're looking for traditional like, I'm sure you can 990 00:42:46,480 --> 00:42:49,319 Speaker 5: find those out there. And again, there's plenty of room 991 00:42:49,400 --> 00:42:50,600 Speaker 5: for all of us to eat. I know, I had 992 00:42:50,600 --> 00:42:52,319 Speaker 5: people hit me up on the regular, like, please don't 993 00:42:52,560 --> 00:42:55,400 Speaker 5: sell your coquito in Jersey, Please don't sell your coquaito 994 00:42:55,760 --> 00:42:58,400 Speaker 5: in Brooklyn, like you already do enough. I'm like, but 995 00:42:58,520 --> 00:43:00,759 Speaker 5: I want more. What's the p with one? And more? 996 00:43:00,960 --> 00:43:02,560 Speaker 3: So how did you get that out? 997 00:43:02,840 --> 00:43:04,000 Speaker 5: I posted it on Instagram. 998 00:43:04,080 --> 00:43:04,160 Speaker 2: Man. 999 00:43:04,200 --> 00:43:05,839 Speaker 5: I posted on Instagram. Back then, I had like thirty 1000 00:43:05,880 --> 00:43:08,120 Speaker 5: thousand followers. I'm blessed to have like almost sixty seven 1001 00:43:08,160 --> 00:43:12,200 Speaker 5: sixty eight now. And I posted it and I said, 1002 00:43:12,200 --> 00:43:13,840 Speaker 5: I made it for myself. I wasn't even selling it. 1003 00:43:14,120 --> 00:43:16,120 Speaker 5: I was like, I just made Henny Cokai throw right away. 1004 00:43:16,880 --> 00:43:19,160 Speaker 5: There were no dms back then, there were just comments. 1005 00:43:19,239 --> 00:43:21,359 Speaker 5: So I posted it on my page and I got 1006 00:43:21,640 --> 00:43:23,479 Speaker 5: flooded with comments in like the first five minutes. 1007 00:43:23,640 --> 00:43:25,919 Speaker 4: You said you said the magic word hennessy. 1008 00:43:25,640 --> 00:43:29,680 Speaker 5: Hennessy, and They're like, are you selling? And I was like, nah, 1009 00:43:29,680 --> 00:43:31,759 Speaker 5: I'm not selling. So I just made it for my friends. 1010 00:43:31,800 --> 00:43:33,200 Speaker 5: We had it. Then the next year, I was like, 1011 00:43:33,280 --> 00:43:35,080 Speaker 5: let me just make twenty bottle. Let's see what happens. 1012 00:43:35,400 --> 00:43:37,600 Speaker 5: I made it. I sold out in ten minutes, and 1013 00:43:37,680 --> 00:43:39,239 Speaker 5: I said, we're going to make a business next year. 1014 00:43:39,239 --> 00:43:41,680 Speaker 5: Because again I knew I didn't bite off more than 1015 00:43:41,680 --> 00:43:43,640 Speaker 5: I can. True, I wasn't ready to start a business, 1016 00:43:43,680 --> 00:43:46,000 Speaker 5: and I wasn't when I launched it in two thousand 1017 00:43:46,000 --> 00:43:48,840 Speaker 5: and sixteen, but I was fortunate enough that I was 1018 00:43:48,880 --> 00:43:51,840 Speaker 5: working at La Marina and I had a kitchen of disposal. 1019 00:43:51,920 --> 00:43:55,040 Speaker 5: They were only they were only open for a season season, 1020 00:43:55,200 --> 00:43:56,680 Speaker 5: so when we were there in the winter, it was 1021 00:43:56,760 --> 00:43:58,360 Speaker 5: just for private events. So I ended up using their 1022 00:43:58,440 --> 00:44:00,680 Speaker 5: kitchen to make okay thro and I paid some guys 1023 00:44:00,719 --> 00:44:02,879 Speaker 5: that were on my team. They're loyal Alex and David. 1024 00:44:02,880 --> 00:44:04,759 Speaker 5: These guys have been through everything with me, and they're 1025 00:44:04,800 --> 00:44:06,840 Speaker 5: both at a last lap. So even though I'm not 1026 00:44:06,880 --> 00:44:08,479 Speaker 5: our last lap, you know you can get great food 1027 00:44:08,520 --> 00:44:12,360 Speaker 5: with them. But we started a business. We got labels, 1028 00:44:12,440 --> 00:44:15,520 Speaker 5: we got gift bags, we started answering, made up an email, 1029 00:44:15,600 --> 00:44:20,200 Speaker 5: we made up a venmo, a cash shap, opened up 1030 00:44:20,200 --> 00:44:22,040 Speaker 5: a bank account, and we opened up a business. 1031 00:44:22,160 --> 00:44:23,319 Speaker 3: How much How much did you sell? 1032 00:44:23,800 --> 00:44:26,120 Speaker 5: First year of officially selling, we sold two hundred and 1033 00:44:26,120 --> 00:44:28,400 Speaker 5: fifty bottles, which I thought was not bad for we 1034 00:44:28,520 --> 00:44:31,280 Speaker 5: started late. We started only in December. Yeah, the following 1035 00:44:31,360 --> 00:44:35,040 Speaker 5: year we sold five hundred bottles. And now we're in 1036 00:44:35,960 --> 00:44:39,880 Speaker 5: unofficially year five, we've already sold six hundred bottles and 1037 00:44:40,080 --> 00:44:42,200 Speaker 5: we're not even a peak season yet. So Christmas is 1038 00:44:42,239 --> 00:44:44,480 Speaker 5: our big one. Now we're looking to sell about. 1039 00:44:44,280 --> 00:44:46,040 Speaker 3: Three four hundreds. The reason why I love that story 1040 00:44:46,080 --> 00:44:49,040 Speaker 3: also see this is all things that especially food. It's 1041 00:44:49,120 --> 00:44:55,680 Speaker 3: like your grandmother you I you're mahome makes these these 1042 00:44:55,760 --> 00:44:59,719 Speaker 3: homemade RUMs and all these stuff. But it's like in 1043 00:44:59,760 --> 00:45:02,000 Speaker 3: p pople like it, right, but it's like, why is 1044 00:45:02,000 --> 00:45:03,200 Speaker 3: it just limited to your family? 1045 00:45:03,320 --> 00:45:06,799 Speaker 5: Absolutely right, You're absolutely right. You can you can sell 1046 00:45:06,840 --> 00:45:10,520 Speaker 5: anything unless the product is good. You can't be afraid. Again, 1047 00:45:10,640 --> 00:45:12,359 Speaker 5: don't reinvent the wheel. Like I said, I'm not doing 1048 00:45:12,440 --> 00:45:14,520 Speaker 5: nothing new. I'm just making the version I'm making in mine. 1049 00:45:15,040 --> 00:45:17,080 Speaker 5: I just made it a little bit different. I'm using 1050 00:45:17,160 --> 00:45:20,399 Speaker 5: Madagascar vanilla bean. That's why you know it's expensive. Each 1051 00:45:20,520 --> 00:45:21,760 Speaker 5: vanilla bean is like five dollars? 1052 00:45:22,040 --> 00:45:23,200 Speaker 3: Is that? Is that the secret? 1053 00:45:23,400 --> 00:45:30,399 Speaker 4: That is one of them? We got some here. 1054 00:45:32,560 --> 00:45:34,560 Speaker 5: Already, and I tell people, I'm like, it's vanilla, It's 1055 00:45:34,600 --> 00:45:37,440 Speaker 5: vanilla bean is special. It's it's the reason why you 1056 00:45:37,520 --> 00:45:39,560 Speaker 5: see the specs in the vanilla ice cream. You know, 1057 00:45:39,640 --> 00:45:41,640 Speaker 5: it's it's the reason you see the specs in the 1058 00:45:41,680 --> 00:45:44,560 Speaker 5: criminal lay. But at the end of the day, it's 1059 00:45:44,600 --> 00:45:45,640 Speaker 5: the special spices. 1060 00:45:45,840 --> 00:45:50,560 Speaker 3: And it's it's always about the love. You can't duplicate that. 1061 00:45:50,840 --> 00:45:53,000 Speaker 3: But it's always about being creative too. And it's like 1062 00:45:53,080 --> 00:45:55,640 Speaker 3: we're gonna talk about a lot of Marina. But lot 1063 00:45:55,680 --> 00:45:57,920 Speaker 3: of Marina is only open for two months of the year, right, 1064 00:45:58,000 --> 00:45:58,520 Speaker 3: three months. 1065 00:45:58,560 --> 00:46:02,080 Speaker 5: I would say, more three pushing events. It would open 1066 00:46:02,120 --> 00:46:07,000 Speaker 5: April and it would close I would say beginning of September. 1067 00:46:07,480 --> 00:46:10,200 Speaker 3: But you had access to had access full year year round. 1068 00:46:10,680 --> 00:46:15,320 Speaker 3: So now you used that to pretty much have a 1069 00:46:15,360 --> 00:46:15,799 Speaker 3: free kitchen. 1070 00:46:15,880 --> 00:46:18,080 Speaker 5: I found ways. Yeah, I asked, you know, I said, hey, 1071 00:46:18,080 --> 00:46:19,799 Speaker 5: you guys are not doing anything. I even offered to rent. 1072 00:46:19,800 --> 00:46:21,640 Speaker 5: They're like nah, because at the end of the day, 1073 00:46:21,960 --> 00:46:24,040 Speaker 5: the way that no one knew really about my contract, 1074 00:46:24,080 --> 00:46:25,719 Speaker 5: but the way my contract worked. Again, I'm not a 1075 00:46:25,760 --> 00:46:28,600 Speaker 5: greedy guy, so I understand things. If if we were 1076 00:46:28,640 --> 00:46:32,319 Speaker 5: not open full year, I wasn't expecting to get paid 1077 00:46:32,400 --> 00:46:34,640 Speaker 5: full year. But what I did want was the times 1078 00:46:34,640 --> 00:46:36,640 Speaker 5: that we were just seasonal. You put me as an 1079 00:46:36,680 --> 00:46:39,000 Speaker 5: independent contractor and you would still pay me fifty percent 1080 00:46:39,040 --> 00:46:41,040 Speaker 5: of my yearly salary. So I was still getting a 1081 00:46:41,120 --> 00:46:43,680 Speaker 5: check every week, but it wasn't the full one hundred percent. 1082 00:46:44,040 --> 00:46:46,640 Speaker 5: So I needed to find ways to make money. 1083 00:46:46,680 --> 00:46:48,120 Speaker 4: Yeah, you had access, I had access. 1084 00:46:48,239 --> 00:46:50,239 Speaker 5: Okay, now I'm going to start doing caterings. Now I'm 1085 00:46:50,239 --> 00:46:52,440 Speaker 5: going to start, you know, doing coquito. Now I'm going 1086 00:46:52,520 --> 00:46:54,680 Speaker 5: to start, and that the opportunity was there. I wasn't. 1087 00:46:55,040 --> 00:46:57,960 Speaker 5: I wasn't afraid to do things that I wasn't expecting. 1088 00:46:57,960 --> 00:47:01,200 Speaker 5: And I also wasn't desperate. I was patient throughout the 1089 00:47:01,200 --> 00:47:03,279 Speaker 5: whole process. Like I said, I sold twenty coith those 1090 00:47:03,360 --> 00:47:05,640 Speaker 5: year one. We're at five hundred now and we're not 1091 00:47:05,719 --> 00:47:06,799 Speaker 5: even halfway through our season. 1092 00:47:07,360 --> 00:47:08,280 Speaker 4: Can we Dominican? 1093 00:47:08,560 --> 00:47:09,080 Speaker 5: Dominican? 1094 00:47:14,719 --> 00:47:15,239 Speaker 4: They show up? 1095 00:47:15,480 --> 00:47:18,680 Speaker 3: So all right? Can we talk about I was waiting. 1096 00:47:18,760 --> 00:47:19,320 Speaker 3: I was waiting. 1097 00:47:19,680 --> 00:47:19,960 Speaker 4: We just. 1098 00:47:22,120 --> 00:47:26,000 Speaker 5: Look at the smile. If you if you have to memory, if. 1099 00:47:26,400 --> 00:47:29,160 Speaker 3: You're a loyal listener to a Lisia, you know, how 1100 00:47:31,160 --> 00:47:34,080 Speaker 3: is a second home for us? The basketball tournament. We 1101 00:47:34,120 --> 00:47:36,560 Speaker 3: talked about the basketball tournament a lot because they treat us, 1102 00:47:36,800 --> 00:47:37,359 Speaker 3: they love us. 1103 00:47:37,600 --> 00:47:37,799 Speaker 4: There. 1104 00:47:37,960 --> 00:47:39,719 Speaker 3: Shout out to everybody there. We're actually about to do 1105 00:47:39,800 --> 00:47:45,240 Speaker 3: Chris Gotti Show after this, so shut shout out the Dykman. 1106 00:47:45,640 --> 00:47:51,239 Speaker 3: But so east side, west side, So on the on 1107 00:47:51,320 --> 00:47:55,200 Speaker 3: the east side, on the east side, it's the basketball 1108 00:47:55,280 --> 00:47:59,440 Speaker 3: court on the west side by the water. That was no, 1109 00:47:59,560 --> 00:48:02,879 Speaker 3: we never we didn't tell the stories about Lotarna from 1110 00:48:02,960 --> 00:48:05,719 Speaker 3: New York City. You know about lom Marena. If not 1111 00:48:05,880 --> 00:48:07,960 Speaker 3: you heard fab you was in lot Marina all summer. 1112 00:48:08,000 --> 00:48:10,360 Speaker 3: You see you heard French pull up Arena in a 1113 00:48:10,560 --> 00:48:11,080 Speaker 3: yach boy. 1114 00:48:13,600 --> 00:48:17,040 Speaker 5: It made some easy captions on Instagram. Just made me 1115 00:48:17,120 --> 00:48:18,959 Speaker 5: feel like I'm on top of the world even more. 1116 00:48:18,920 --> 00:48:21,240 Speaker 3: So, we were gonna get off track for one minute. 1117 00:48:21,560 --> 00:48:24,959 Speaker 3: You was an executive chef and lot Marina at his peak, 1118 00:48:25,120 --> 00:48:28,239 Speaker 3: lom Marina was a beach. The best way I can 1119 00:48:28,280 --> 00:48:33,440 Speaker 3: describe it, It's like a beach front party restaurant had everything. 1120 00:48:33,760 --> 00:48:37,240 Speaker 5: Yeah, each you had a lounge, you had food trucks, 1121 00:48:37,280 --> 00:48:37,720 Speaker 5: you had. 1122 00:48:38,120 --> 00:48:39,920 Speaker 4: Stage, you had a live stage. 1123 00:48:39,960 --> 00:48:44,040 Speaker 5: Beautiful women, restaurant, beautiful women. I got in trouble. I 1124 00:48:44,160 --> 00:48:45,280 Speaker 5: was just I was just cooking. 1125 00:48:45,840 --> 00:48:50,880 Speaker 3: So can you just explain in a minute, like what 1126 00:48:51,120 --> 00:48:54,160 Speaker 3: was the vibe in lom Marena at that time. 1127 00:48:54,440 --> 00:48:57,160 Speaker 5: So I'll tell you two quick vibes. One was imagine 1128 00:48:57,200 --> 00:49:00,880 Speaker 5: being the only sober person at a drunk part. When 1129 00:49:00,920 --> 00:49:03,239 Speaker 5: I was leaving work, kitchen closed that twelve I'm walking 1130 00:49:03,320 --> 00:49:05,239 Speaker 5: down people, I'm just like what, I can't even catch up. 1131 00:49:05,280 --> 00:49:06,560 Speaker 5: There's no way I could catch up. We got it 1132 00:49:06,600 --> 00:49:07,920 Speaker 5: now we're left. So it was always a problem with 1133 00:49:08,000 --> 00:49:10,279 Speaker 5: La Marina because they closed that one o'clock. But the 1134 00:49:10,360 --> 00:49:25,560 Speaker 5: blessing of La Marina also was that entire dykeman wasohiut 1135 00:49:25,560 --> 00:49:27,160 Speaker 5: to Mama Sushi, because those are one of the stories 1136 00:49:27,200 --> 00:49:29,600 Speaker 5: that I always loved telling. Because they started small eighteen 1137 00:49:29,680 --> 00:49:32,399 Speaker 5: seat restaurant, bought the door next door to the right, 1138 00:49:32,640 --> 00:49:34,080 Speaker 5: then bought the ball, they got to the left, and 1139 00:49:34,160 --> 00:49:37,000 Speaker 5: now you got a seventy five seats, and then and 1140 00:49:37,040 --> 00:49:38,919 Speaker 5: then put seats outside, and then they're on their third 1141 00:49:38,960 --> 00:49:41,000 Speaker 5: fourth location. God bless shout out to them that those 1142 00:49:41,040 --> 00:49:43,080 Speaker 5: are the people that I inspired to be like. And 1143 00:49:43,160 --> 00:49:45,720 Speaker 5: I don't even have one location yet, but La Marina 1144 00:49:45,840 --> 00:49:48,799 Speaker 5: was a vibe. So not only the reason I worked 1145 00:49:48,800 --> 00:49:50,480 Speaker 5: there was because I used to party there a lot, 1146 00:49:50,520 --> 00:49:53,400 Speaker 5: and I joked around said in front of the wrong person, 1147 00:49:53,840 --> 00:49:56,160 Speaker 5: I wonder what it'd be like to work here. The 1148 00:49:56,239 --> 00:49:59,399 Speaker 5: opportunity presented itself and still to this day, shout out 1149 00:49:59,400 --> 00:50:01,560 Speaker 5: to Fernando Ma he's the owner of a zona that kuba, 1150 00:50:01,600 --> 00:50:02,480 Speaker 5: which is a dope. 1151 00:50:02,280 --> 00:50:03,600 Speaker 4: Spot the street. 1152 00:50:03,880 --> 00:50:08,640 Speaker 5: Yeah, and uh in the bronx on top of a 1153 00:50:08,719 --> 00:50:12,840 Speaker 5: post office. I think he paid somebody. I think he 1154 00:50:12,880 --> 00:50:14,880 Speaker 5: paid somebody because the moment, again I was living in 1155 00:50:14,960 --> 00:50:17,200 Speaker 5: Queen's traveling to Washington Heights, I got out the train 1156 00:50:17,239 --> 00:50:21,520 Speaker 5: station and somebody said, Chef Kelvin, welcome to Washington Heights. 1157 00:50:21,560 --> 00:50:26,560 Speaker 5: We've been waiting for you. There's no way. 1158 00:50:27,080 --> 00:50:27,719 Speaker 10: There's no way. 1159 00:50:28,200 --> 00:50:30,760 Speaker 5: Still to this day, I remember that. But Lo Marina 1160 00:50:30,920 --> 00:50:32,680 Speaker 5: was just it was. It was madness, and I like 1161 00:50:32,760 --> 00:50:35,759 Speaker 5: to say controlled madness. It was the only time where 1162 00:50:36,160 --> 00:50:38,320 Speaker 5: I had it. I had a walking talking on and 1163 00:50:38,360 --> 00:50:42,000 Speaker 5: I'm I'm talking to my Sioux chefs through this walking talkie. 1164 00:50:42,120 --> 00:50:43,480 Speaker 5: You O, the beach is going down. We need more 1165 00:50:43,480 --> 00:50:46,160 Speaker 5: French fries the beach. I need to cooks to go 1166 00:50:46,239 --> 00:50:51,440 Speaker 5: to the beach. French Carmelo. Anthony needs, you know, a 1167 00:50:51,520 --> 00:50:52,279 Speaker 5: tomahawk steak. 1168 00:50:52,719 --> 00:50:53,560 Speaker 3: Don't make that happen. 1169 00:50:53,640 --> 00:50:55,360 Speaker 5: We're gonna make that happen. It was one of the 1170 00:50:55,640 --> 00:50:58,520 Speaker 5: the greatest experiences ever. I had an amazing team, Like 1171 00:50:58,600 --> 00:51:01,399 Speaker 5: I said, Chef Traill, who they issue, Chef Andy, who's 1172 00:51:01,440 --> 00:51:04,239 Speaker 5: the chef of Suo in the Bronx, Like, these are 1173 00:51:04,280 --> 00:51:06,360 Speaker 5: just guys that are talented. Elio who's in a Michelin 1174 00:51:06,400 --> 00:51:09,200 Speaker 5: Star restaurant in Manhattan, Like that's what makes me proud, 1175 00:51:09,200 --> 00:51:10,640 Speaker 5: because I feel like I'm a proud that even though 1176 00:51:10,640 --> 00:51:14,680 Speaker 5: we're all similar to age, but you. 1177 00:51:14,800 --> 00:51:16,959 Speaker 3: You said that also in the business you you turned 1178 00:51:16,960 --> 00:51:19,480 Speaker 3: it around the kitchen around attle bit. 1179 00:51:19,560 --> 00:51:21,400 Speaker 5: Yeah, it was hard to come into a place that. 1180 00:51:21,560 --> 00:51:24,200 Speaker 5: This is why when making business decisions, it's hard for 1181 00:51:24,280 --> 00:51:26,200 Speaker 5: me to go to a place that already has an 1182 00:51:26,239 --> 00:51:30,000 Speaker 5: identity because it's hard to change either bad habits or 1183 00:51:30,040 --> 00:51:32,080 Speaker 5: it's hard to change something where people are used to 1184 00:51:32,800 --> 00:51:35,279 Speaker 5: So when I got to La Marina, they already had 1185 00:51:35,320 --> 00:51:37,320 Speaker 5: a standard. They went through a couple of different chefs. 1186 00:51:37,680 --> 00:51:40,880 Speaker 5: The food was not great, and the owners themselves said it, 1187 00:51:41,560 --> 00:51:44,040 Speaker 5: we don't need to really worry about the food. People 1188 00:51:44,040 --> 00:51:45,600 Speaker 5: are gonna come for the view. And I said, what 1189 00:51:45,719 --> 00:51:48,800 Speaker 5: you're doing wrong is you're not giving them another reason 1190 00:51:48,840 --> 00:51:51,800 Speaker 5: to come. People are gonna come regardless the view, the women, 1191 00:51:52,400 --> 00:52:00,160 Speaker 5: the parties, the artists, the maseratis, the ferrarish. It was 1192 00:52:00,239 --> 00:52:02,160 Speaker 5: just cash. Cash is king in the world. Now you 1193 00:52:02,160 --> 00:52:04,200 Speaker 5: don't find a hooka up town because everybody got to 1194 00:52:04,200 --> 00:52:07,200 Speaker 5: put it on the books. But it was such an 1195 00:52:07,280 --> 00:52:10,279 Speaker 5: experience where we learned. So my goal was to bring 1196 00:52:10,480 --> 00:52:15,279 Speaker 5: Chef Kelvin's food to an area that was not understanding it. 1197 00:52:15,560 --> 00:52:18,360 Speaker 5: So after being there for a full summer, I was 1198 00:52:18,400 --> 00:52:21,200 Speaker 5: able to turn around lower the labor costs lower, the 1199 00:52:21,239 --> 00:52:24,880 Speaker 5: food costs increase the food sales. I remember over almost 1200 00:52:25,000 --> 00:52:26,840 Speaker 5: three hundred and seventy five thousand dollars. And again we 1201 00:52:26,960 --> 00:52:29,759 Speaker 5: were only open seasonal, so imagine what I could have 1202 00:52:29,800 --> 00:52:31,879 Speaker 5: done in a full year. We didn't have the opportunities 1203 00:52:31,920 --> 00:52:33,960 Speaker 5: because it gets cold down there by that water. So 1204 00:52:34,120 --> 00:52:38,160 Speaker 5: we did some great closed events, We did some great weddings, 1205 00:52:39,000 --> 00:52:42,480 Speaker 5: and twenty fifteen, twenty sixteen was a year to remember 1206 00:52:42,520 --> 00:52:43,120 Speaker 5: for me for sure. 1207 00:52:43,440 --> 00:52:45,759 Speaker 3: Yeah we made it right, Yeah we made it. 1208 00:52:47,800 --> 00:52:48,360 Speaker 5: We will miss you. 1209 00:52:48,520 --> 00:52:51,160 Speaker 3: We will never be forgotten going, but not forgotten. That 1210 00:52:51,239 --> 00:52:54,399 Speaker 3: corner will never be the same, won't. Even the strip 1211 00:52:54,520 --> 00:52:55,120 Speaker 3: is not the same. 1212 00:52:55,440 --> 00:52:57,960 Speaker 5: Absolutely not. It's tough, like even me. I live in Riverdale, 1213 00:52:58,000 --> 00:52:59,640 Speaker 5: so I'm close to the madness, but I haven't been 1214 00:52:59,680 --> 00:53:01,640 Speaker 5: out there a while. It's not the same. 1215 00:53:03,440 --> 00:53:14,200 Speaker 10: The Dominicans up. We've been saying it also that no meal. 1216 00:53:16,640 --> 00:53:18,239 Speaker 3: All right. So in the last segment, we're gonna go 1217 00:53:18,280 --> 00:53:21,600 Speaker 3: into what you got going on now and future endeavors. 1218 00:53:22,360 --> 00:53:25,520 Speaker 3: All right, So we're gonna close it out, which but 1219 00:53:25,719 --> 00:53:28,120 Speaker 3: you have going on now. So I want to first 1220 00:53:28,160 --> 00:53:30,480 Speaker 3: want to talk about our last lap, last lap, so 1221 00:53:30,600 --> 00:53:32,560 Speaker 3: you can talk about so that's that was an establishment 1222 00:53:32,640 --> 00:53:34,839 Speaker 3: that was already open and you partnered right. 1223 00:53:35,280 --> 00:53:37,839 Speaker 5: Yeah, Last Lap is it's such a great vibe. It's 1224 00:53:37,880 --> 00:53:40,919 Speaker 5: a Caribbean vibe. It's true to like my heart, my soul. 1225 00:53:41,480 --> 00:53:44,880 Speaker 5: Shout out to the guys that Last Lap. They're the 1226 00:53:44,920 --> 00:53:48,160 Speaker 5: reason I'm there because when we started just talking about it, 1227 00:53:48,640 --> 00:53:50,640 Speaker 5: you know, the ViBe's gotta be right. And these guys 1228 00:53:50,680 --> 00:53:54,359 Speaker 5: are young entrepreneurs doing their things, opening different establishments. There's 1229 00:53:54,360 --> 00:53:55,880 Speaker 5: gonna be the last Lap l A. There's gonna be 1230 00:53:55,960 --> 00:53:58,520 Speaker 5: last Lap Miami. There's an opportunity to continue to grow, 1231 00:53:58,520 --> 00:53:59,680 Speaker 5: and those are the right people to do it with. 1232 00:54:00,400 --> 00:54:04,920 Speaker 5: And they were open, and I went to forgot to 1233 00:54:04,960 --> 00:54:07,239 Speaker 5: mention this. I went to France for three months. I 1234 00:54:07,320 --> 00:54:10,640 Speaker 5: lived in Lyon, France. At one point when the Strand 1235 00:54:10,719 --> 00:54:11,680 Speaker 5: decided to close. 1236 00:54:11,520 --> 00:54:14,320 Speaker 4: Down, I got a nice your French trains, yeah. 1237 00:54:14,160 --> 00:54:16,799 Speaker 5: Classically French trained. I got a nice little severance check 1238 00:54:17,239 --> 00:54:20,880 Speaker 5: and at that moment I did a cooking competition. Circle 1239 00:54:21,120 --> 00:54:23,560 Speaker 5: back again fifteen years. The same people that gave me 1240 00:54:23,600 --> 00:54:25,400 Speaker 5: a scholarship to go to high school gave me an 1241 00:54:25,400 --> 00:54:28,080 Speaker 5: opportunity to win a full scholarship to go to France 1242 00:54:28,160 --> 00:54:30,040 Speaker 5: and live, all expense paid to go to a culinary 1243 00:54:30,080 --> 00:54:32,399 Speaker 5: school in France. Here I am, at thirty something years old, 1244 00:54:32,560 --> 00:54:35,719 Speaker 5: going again learning schooling. You can never stop learning. So 1245 00:54:35,760 --> 00:54:38,719 Speaker 5: I'm the only guy who was in this class who 1246 00:54:38,760 --> 00:54:41,399 Speaker 5: didn't speak French, and here I'm trying to communicate with people. 1247 00:54:41,440 --> 00:54:44,000 Speaker 5: But thank god that food is a universal language. Show 1248 00:54:44,040 --> 00:54:45,239 Speaker 5: me how to cut this, I will cut it the 1249 00:54:45,239 --> 00:54:46,360 Speaker 5: way you want to. Show me how to cook it, 1250 00:54:46,400 --> 00:54:48,239 Speaker 5: I will cook it the way you want it. But 1251 00:54:48,520 --> 00:54:50,400 Speaker 5: the reason I didn't get involved with Last Lap right 1252 00:54:50,440 --> 00:54:52,239 Speaker 5: away was because I was out here doing this three 1253 00:54:52,280 --> 00:54:56,200 Speaker 5: months stint in France, and I got back to Last Slap. 1254 00:54:56,239 --> 00:54:58,600 Speaker 5: We were doing some cool little Ada day vibes, like 1255 00:54:58,800 --> 00:55:00,600 Speaker 5: was there once a month again do the pop up 1256 00:55:00,920 --> 00:55:03,040 Speaker 5: and it was always a successful sold out night. We 1257 00:55:03,200 --> 00:55:06,960 Speaker 5: sat down and they made a deal that I couldn't refuse, 1258 00:55:07,080 --> 00:55:09,960 Speaker 5: and they offered me a partnership and I was able 1259 00:55:10,000 --> 00:55:12,600 Speaker 5: to establish my team there to make me feel comfortable 1260 00:55:12,640 --> 00:55:15,160 Speaker 5: to know that even though that I'm not there, the 1261 00:55:15,239 --> 00:55:17,319 Speaker 5: food is going to be great. So thanks to Chef David, 1262 00:55:17,360 --> 00:55:18,960 Speaker 5: thanks for Chef Alex. Those guys have been with me 1263 00:55:19,040 --> 00:55:22,279 Speaker 5: for ten plus years and it's hard loyalty is a 1264 00:55:22,360 --> 00:55:25,279 Speaker 5: hard thing to find, and these guys make me proud 1265 00:55:25,320 --> 00:55:25,880 Speaker 5: every single day. 1266 00:55:25,960 --> 00:55:27,440 Speaker 3: And one thing you said I was interested is like 1267 00:55:27,480 --> 00:55:29,399 Speaker 3: you have like royalties, Like it's like a royalty deal. 1268 00:55:29,480 --> 00:55:32,000 Speaker 5: So you know, I watched them a shark tank. As 1269 00:55:32,000 --> 00:55:34,000 Speaker 5: a businessman, you got to learn, right, So you know, 1270 00:55:34,080 --> 00:55:35,799 Speaker 5: I made him an offer of you know, I wanted 1271 00:55:35,840 --> 00:55:38,960 Speaker 5: to make this much amount per area and they said yes, 1272 00:55:39,040 --> 00:55:42,000 Speaker 5: and I should have asked for more, but again, I'm 1273 00:55:42,040 --> 00:55:43,719 Speaker 5: not greedy, so you know I was. I was just 1274 00:55:43,800 --> 00:55:46,160 Speaker 5: grateful for that opportunity. This is the first time that 1275 00:55:46,239 --> 00:55:48,560 Speaker 5: I made a deal like that, and it's been it's 1276 00:55:48,600 --> 00:55:49,040 Speaker 5: been steady. 1277 00:55:49,080 --> 00:55:50,759 Speaker 4: You know. I think it's the only place that you 1278 00:55:50,800 --> 00:55:52,880 Speaker 4: can get get So that's this is this. 1279 00:55:53,000 --> 00:55:55,440 Speaker 5: Is traditionally you could say Kelvin's kitchen, but in reality, 1280 00:55:55,520 --> 00:55:58,439 Speaker 5: it's the only place that you can get that's my food, 1281 00:55:58,520 --> 00:56:01,399 Speaker 5: you know, aside from getting kill than himself with Kelvin's kitchen, 1282 00:56:01,520 --> 00:56:04,640 Speaker 5: you know, so you know. And and last slap is 1283 00:56:04,680 --> 00:56:08,520 Speaker 5: a small rum bar. We got two floors. It gives 1284 00:56:08,560 --> 00:56:11,120 Speaker 5: you an opportunity to come have some amazing cocktails because 1285 00:56:11,120 --> 00:56:13,759 Speaker 5: they have a great mixology program. And then you never 1286 00:56:13,840 --> 00:56:15,520 Speaker 5: know who's gonna be there the same day that you either. 1287 00:56:15,760 --> 00:56:17,840 Speaker 5: We We've got a lot of celebrities from Rihanna to 1288 00:56:17,920 --> 00:56:21,160 Speaker 5: Michael B. Jordan to uh the list goes on. We're 1289 00:56:21,200 --> 00:56:22,799 Speaker 5: always on page six. That's a great thing. 1290 00:56:23,000 --> 00:56:27,360 Speaker 3: So so like, even though you're not there a lot cooking, 1291 00:56:27,960 --> 00:56:31,240 Speaker 3: but you have the recipe. So anytime your dish is sold, 1292 00:56:31,400 --> 00:56:34,560 Speaker 3: or any dishes sold, you get a percentage of that I. 1293 00:56:34,560 --> 00:56:37,040 Speaker 5: Get Yeah, I get a fee for each that's sold. 1294 00:56:37,120 --> 00:56:44,520 Speaker 5: Correct it again, it's not bad though he said it 1295 00:56:44,600 --> 00:56:46,600 Speaker 5: better than the people that said it on the On 1296 00:56:46,640 --> 00:56:49,040 Speaker 5: a few other shows, they're like a rape. I'm like, 1297 00:56:49,080 --> 00:56:52,439 Speaker 5: we're not raping nobody. I'm like, and it's tough because 1298 00:56:52,440 --> 00:56:55,000 Speaker 5: it just comes with with the culture and how we learned. 1299 00:56:55,040 --> 00:56:57,360 Speaker 5: But not is the dish that I be Bobby Flay with, 1300 00:56:57,960 --> 00:56:59,840 Speaker 5: And that is also the dish that I've won for 1301 00:57:00,120 --> 00:57:02,200 Speaker 5: years in a row Best Chef in America with Forbes. 1302 00:57:02,640 --> 00:57:06,040 Speaker 5: So I have five different versions of these APAs and 1303 00:57:06,760 --> 00:57:08,960 Speaker 5: the only place you can find those is at Last Lap. 1304 00:57:09,360 --> 00:57:11,239 Speaker 5: So that's the signature star. We have a dish called 1305 00:57:11,280 --> 00:57:14,279 Speaker 5: Adipa Heaven where you get twenty pieces of APAs and 1306 00:57:14,400 --> 00:57:15,200 Speaker 5: it's all all. 1307 00:57:16,640 --> 00:57:16,680 Speaker 4: Is. 1308 00:57:16,760 --> 00:57:20,760 Speaker 5: It is traditionally like a corn cake almost like it's 1309 00:57:20,760 --> 00:57:24,240 Speaker 5: hard to describe. It's traditionally made with corn, flour and water, 1310 00:57:25,160 --> 00:57:28,480 Speaker 5: and I actually use fresh corn corn right kind of 1311 00:57:28,560 --> 00:57:30,200 Speaker 5: sort of but not really. And I'm gonna say that 1312 00:57:30,200 --> 00:57:32,440 Speaker 5: because it's almost the same ingredients except we're not baking it. 1313 00:57:32,560 --> 00:57:35,080 Speaker 5: We're not. You got to make a dough and then 1314 00:57:35,160 --> 00:57:38,400 Speaker 5: traditionally the doe the dough is griddled or like pan fried. 1315 00:57:38,640 --> 00:57:42,000 Speaker 5: I deep fry minds, so you get that crispy texture. Traditionally, 1316 00:57:42,000 --> 00:57:44,880 Speaker 5: an adipa is stuffed. I put all of my toppings 1317 00:57:44,920 --> 00:57:47,120 Speaker 5: on top of it, so and I make them mini, 1318 00:57:47,280 --> 00:57:49,400 Speaker 5: so you'll have like four adipas to in order. My 1319 00:57:49,520 --> 00:57:52,120 Speaker 5: traditional classic one is we call it the award winner 1320 00:57:52,120 --> 00:57:54,160 Speaker 5: now because that's the one that beat Bobby Flair. It's 1321 00:57:54,280 --> 00:57:57,680 Speaker 5: braised beef, short rib, guacamali, picco, the Gayo lime scented 1322 00:57:57,720 --> 00:58:00,760 Speaker 5: sour cream, cotiha chies, microslatro. So you'll take it, You'll 1323 00:58:00,800 --> 00:58:02,080 Speaker 5: dip it in the sauce. You'll have it in one 1324 00:58:02,160 --> 00:58:05,400 Speaker 5: bite and it's a party in your mouth. It h 1325 00:58:06,800 --> 00:58:14,680 Speaker 5: every every sense that your palette. It's like sweet, salty, crispy, hot, cold, herbaceous, creamy. Mommy, 1326 00:58:14,720 --> 00:58:16,600 Speaker 5: You're like, what the fuck did I just experience? 1327 00:58:17,520 --> 00:58:17,920 Speaker 4: What was that? 1328 00:58:18,680 --> 00:58:21,919 Speaker 6: Pulling up the last last vibe? So you mentioned beating 1329 00:58:21,960 --> 00:58:24,200 Speaker 6: Bobby played with the dish. Now I read this and 1330 00:58:24,240 --> 00:58:26,600 Speaker 6: maybe it's true or not. But prior to that, because 1331 00:58:26,640 --> 00:58:29,240 Speaker 6: you are French training, and were you doing Latin foods 1332 00:58:29,240 --> 00:58:29,720 Speaker 6: prior to this? 1333 00:58:29,920 --> 00:58:32,440 Speaker 5: No, I wasn't doing Latin food until I left the 1334 00:58:32,480 --> 00:58:34,600 Speaker 5: Strand Hotel. The first time I got an opportunity to 1335 00:58:34,680 --> 00:58:37,320 Speaker 5: open up a Latin restaurant and that's how I created 1336 00:58:37,360 --> 00:58:39,600 Speaker 5: the ideas at a restaurant called Blend on the Water. 1337 00:58:40,480 --> 00:58:43,040 Speaker 5: So my goal was to go learn as much as 1338 00:58:43,120 --> 00:58:46,160 Speaker 5: I can about Latin food. I'll tell you one hundred percent, 1339 00:58:46,640 --> 00:58:49,120 Speaker 5: I did not know what I was doing until I 1340 00:58:49,200 --> 00:58:52,840 Speaker 5: started asking my mom, asking my dad. Going to you 1341 00:58:52,880 --> 00:58:56,680 Speaker 5: know bar which is like the was or it still is, 1342 00:58:56,720 --> 00:58:58,919 Speaker 5: the number one at bar downtown in the Lower East Side. 1343 00:58:59,200 --> 00:59:01,440 Speaker 5: They had a line around the door, and I'm like, 1344 00:59:01,480 --> 00:59:04,200 Speaker 5: they must be doing something right. So I had their ADEPA. 1345 00:59:05,120 --> 00:59:07,400 Speaker 5: I'm big on textures. It was good, but I'm like, 1346 00:59:07,440 --> 00:59:11,000 Speaker 5: how can I make this different, unique and mine? So 1347 00:59:11,040 --> 00:59:13,800 Speaker 5: we got to the drawing board and created the EPA, 1348 00:59:13,920 --> 00:59:15,840 Speaker 5: the original one that I have now was nowhere near 1349 00:59:15,920 --> 00:59:18,480 Speaker 5: the first one I made. So not everything I make 1350 00:59:18,600 --> 00:59:22,680 Speaker 5: was great. Things take time, things take practice, and let's 1351 00:59:22,760 --> 00:59:25,080 Speaker 5: just say time that perfection takes time. 1352 00:59:25,120 --> 00:59:28,520 Speaker 3: Well said, So you, j Low and a Rod's personal 1353 00:59:28,800 --> 00:59:30,080 Speaker 3: How did that? How did that come about? 1354 00:59:30,360 --> 00:59:34,320 Speaker 5: Shout out to Duval. This beautiful lady was a fan 1355 00:59:34,440 --> 00:59:37,400 Speaker 5: of mine. Five years ago. She came to one of 1356 00:59:37,440 --> 00:59:39,680 Speaker 5: my events. I did a pop up event in Brooklyn. 1357 00:59:39,760 --> 00:59:41,640 Speaker 5: There was a restaurant called SDQ. It was also like 1358 00:59:41,720 --> 00:59:45,320 Speaker 5: a lounge, and she came to my event and I 1359 00:59:45,480 --> 00:59:47,840 Speaker 5: treated her the way I treat everybody, Like I know 1360 00:59:48,000 --> 00:59:49,880 Speaker 5: you for ten years and you say hi to me, 1361 00:59:49,920 --> 00:59:51,360 Speaker 5: I'm gonna give you a hug. If you show me 1362 00:59:51,440 --> 00:59:54,160 Speaker 5: pictures from last birthdays that you came to celebrate with me, 1363 00:59:54,240 --> 00:59:57,000 Speaker 5: that makes me even more special. So I treated her 1364 00:59:57,080 --> 00:59:59,320 Speaker 5: like I treat everybody. We have a conversation, we'll talk 1365 00:59:59,320 --> 01:00:01,120 Speaker 5: about it made you come here? Have you had my 1366 01:00:01,160 --> 01:00:05,840 Speaker 5: food before? Five years later, fast forward, she's Jlo's personal assistant, 1367 01:00:06,360 --> 01:00:09,919 Speaker 5: and an opportunity presented itself where the chef that they've 1368 01:00:09,920 --> 01:00:14,520 Speaker 5: had for ten years couldn't do Thanksgiving weekend and She's like, 1369 01:00:14,560 --> 01:00:16,280 Speaker 5: I know this chef. I don't know him personally, but 1370 01:00:16,320 --> 01:00:18,959 Speaker 5: I've had his food. He's great with kids, he's great 1371 01:00:19,000 --> 01:00:23,160 Speaker 5: with blah blah blah, this this, that opportunity came presented itself. 1372 01:00:23,200 --> 01:00:25,440 Speaker 5: I hit a home run, and let's say, for a rod, 1373 01:00:25,440 --> 01:00:29,760 Speaker 5: I hit a grand slam, And since then, they hit 1374 01:00:29,840 --> 01:00:31,720 Speaker 5: me up for every time they need something, whether it's 1375 01:00:32,160 --> 01:00:34,840 Speaker 5: a Birthday party for their kids, whether it's Memorial Day 1376 01:00:34,840 --> 01:00:37,800 Speaker 5: in the Hamptons, whether it's Christmas in Miami, which I'm 1377 01:00:37,840 --> 01:00:40,680 Speaker 5: going next a couple of weeks, and then New Year's 1378 01:00:40,680 --> 01:00:43,240 Speaker 5: even la. I'm blessed to say that anywhere they need me, 1379 01:00:43,320 --> 01:00:43,480 Speaker 5: I go. 1380 01:00:43,720 --> 01:00:45,800 Speaker 3: You know, a personal chef is actually a good investment 1381 01:00:46,080 --> 01:00:47,720 Speaker 3: something that I'm going to look into in a New Year, 1382 01:00:50,240 --> 01:00:53,000 Speaker 3: because I know a guy. It's like it's like I 1383 01:00:53,040 --> 01:00:56,360 Speaker 3: always said, like a personal trainer and a personal chef. 1384 01:00:56,680 --> 01:00:57,520 Speaker 3: It was a good investment. 1385 01:00:58,480 --> 01:00:59,840 Speaker 5: You're investing in your mind too. 1386 01:01:00,360 --> 01:01:01,720 Speaker 4: Yeah, yeah, personal chefs. 1387 01:01:02,760 --> 01:01:06,760 Speaker 3: Wife, I was like, well that's that's a good investment. 1388 01:01:08,080 --> 01:01:12,960 Speaker 3: Might investing investing in your mind body? You better say 1389 01:01:13,000 --> 01:01:16,280 Speaker 3: that for sure, especially because it's like when you want 1390 01:01:16,280 --> 01:01:19,240 Speaker 3: to run a lot, you can't cook like you don't 1391 01:01:19,280 --> 01:01:21,040 Speaker 3: have time to cook, especially like you know, you got 1392 01:01:21,240 --> 01:01:23,520 Speaker 3: dietary ships. I'm trying to go vegan. So it's like, 1393 01:01:25,160 --> 01:01:25,760 Speaker 3: stop dating a. 1394 01:01:25,760 --> 01:01:29,000 Speaker 5: Girl because she was vegan. You know it's tough. I'm 1395 01:01:29,040 --> 01:01:30,880 Speaker 5: a chef, man, I'll be and I try. 1396 01:01:30,920 --> 01:01:33,560 Speaker 3: You could be a vegan shock, but I can't. 1397 01:01:33,600 --> 01:01:35,200 Speaker 5: I can be a vegan check, but I can't be 1398 01:01:35,280 --> 01:01:38,040 Speaker 5: a vegan shock. I can't be a vegan check. And 1399 01:01:38,080 --> 01:01:39,840 Speaker 5: I tried it. Like we dated a couple of years 1400 01:01:39,880 --> 01:01:41,840 Speaker 5: ago when on a couple of dates and I was vegan. 1401 01:01:41,880 --> 01:01:44,120 Speaker 5: When I took some of the best Michelin Star restaurants 1402 01:01:44,120 --> 01:01:48,280 Speaker 5: that were vegan, I'm like, what the I need steak? 1403 01:01:48,400 --> 01:01:48,800 Speaker 4: Oh my god? 1404 01:01:48,840 --> 01:01:50,520 Speaker 5: And then yo, I would take a home and I'll 1405 01:01:50,520 --> 01:01:52,080 Speaker 5: go get a burger or something, and I'm like, Yo, 1406 01:01:52,200 --> 01:01:54,240 Speaker 5: this is crazy. I'm eating twice, I'm spending doubles of 1407 01:01:54,280 --> 01:01:56,720 Speaker 5: money out. It's not gonna work out. This is not 1408 01:01:56,800 --> 01:01:59,920 Speaker 5: gonna work out. This is not gonna work out. I 1409 01:02:00,200 --> 01:02:00,680 Speaker 5: laugh about it. 1410 01:02:00,760 --> 01:02:00,880 Speaker 2: Now. 1411 01:02:01,080 --> 01:02:02,640 Speaker 4: Why I take you someone to get home? Ah, man, 1412 01:02:02,720 --> 01:02:05,200 Speaker 4: not traffic. I'll stop that hurricane. 1413 01:02:07,440 --> 01:02:09,480 Speaker 5: Shout out to you. That's that's not easy. And I 1414 01:02:09,600 --> 01:02:11,800 Speaker 5: have some vegan friends that they hold me to it, 1415 01:02:11,880 --> 01:02:14,920 Speaker 5: and like even doing this event on the nineteenth and twentieth, 1416 01:02:14,960 --> 01:02:16,720 Speaker 5: I had to put a vegetarian menu because I know 1417 01:02:16,960 --> 01:02:21,680 Speaker 5: so many people that support Grisel and support her are 1418 01:02:21,720 --> 01:02:23,560 Speaker 5: all vegetarians and vegans, so I got to make sure 1419 01:02:23,560 --> 01:02:24,080 Speaker 5: that that offers. 1420 01:02:24,160 --> 01:02:27,640 Speaker 3: And that's another lane too, especially like there's so many 1421 01:02:29,160 --> 01:02:33,120 Speaker 3: athletes and entertainers and just you know, high level business 1422 01:02:33,160 --> 01:02:37,240 Speaker 3: people that like personal chefs is like a whole another lane. 1423 01:02:37,440 --> 01:02:39,600 Speaker 5: It's a it's definitely a world in its own. But 1424 01:02:39,920 --> 01:02:42,120 Speaker 5: it takes a special type of person to do that 1425 01:02:43,040 --> 01:02:45,160 Speaker 5: because at the end of the day, you sacrifice your 1426 01:02:45,360 --> 01:02:48,600 Speaker 5: entire life, not only just a cooking to the person 1427 01:02:48,680 --> 01:02:52,280 Speaker 5: that you're working with. Then, because they they're requiring, their 1428 01:02:52,360 --> 01:02:55,560 Speaker 5: needs are a lot different than any other cook chef. 1429 01:02:55,680 --> 01:02:57,840 Speaker 3: You're like, they're beck and call at all times. 1430 01:02:57,920 --> 01:02:59,959 Speaker 5: And that's why I when I decided to do person 1431 01:03:00,080 --> 01:03:03,080 Speaker 5: no chefing, I had my own requirements and restrictions. And 1432 01:03:03,120 --> 01:03:04,919 Speaker 5: it's like, one, I would never stay at the person's house. 1433 01:03:04,920 --> 01:03:07,040 Speaker 5: I would need my own hotel because I tried it 1434 01:03:07,120 --> 01:03:09,240 Speaker 5: once and no matter what, I'm staying in the twenty 1435 01:03:09,280 --> 01:03:13,160 Speaker 5: million dollar house, I can't sleep in a bed knowing 1436 01:03:13,280 --> 01:03:17,400 Speaker 5: that I work downstairs. Or imagine I always joke around. 1437 01:03:17,400 --> 01:03:19,040 Speaker 5: Imagine I'm hungry and I'm gonna go make a grill 1438 01:03:19,120 --> 01:03:21,000 Speaker 5: cheese sandwich I one o'clock in the morning and somebody says, 1439 01:03:21,000 --> 01:03:24,200 Speaker 5: can you make me want to fucking kitchen is clothes? 1440 01:03:24,240 --> 01:03:24,400 Speaker 4: Man? 1441 01:03:26,160 --> 01:03:27,640 Speaker 5: I would make it gladly. 1442 01:03:27,880 --> 01:03:30,640 Speaker 3: Did you hear about But that's just something I always 1443 01:03:30,680 --> 01:03:32,400 Speaker 3: joke around with. Did you have did you hear about 1444 01:03:32,400 --> 01:03:33,720 Speaker 3: ditty story with his personal show? 1445 01:03:33,840 --> 01:03:36,320 Speaker 5: No, I didn't hear ditty story. Imagine ditty story. 1446 01:03:37,440 --> 01:03:41,840 Speaker 3: I will tell you, ye shot, I got crazy, it 1447 01:03:41,920 --> 01:03:42,840 Speaker 3: got crazy. I got. 1448 01:03:45,960 --> 01:03:48,880 Speaker 6: Can we talk about the branding, because obviously you have. 1449 01:03:49,240 --> 01:03:51,600 Speaker 6: You've done an amazing job on social media doing that, 1450 01:03:51,880 --> 01:03:54,680 Speaker 6: and it's led to some deals with Fogo. 1451 01:03:55,000 --> 01:03:58,360 Speaker 5: On blessings and again, these are things that I tell 1452 01:03:58,400 --> 01:03:59,800 Speaker 5: people that are always asking me, how did you get 1453 01:03:59,800 --> 01:04:01,400 Speaker 5: some man followers? How'd you do this? And I was like, 1454 01:04:01,560 --> 01:04:05,120 Speaker 5: I am giving you what I'm saying. I'm giving you. 1455 01:04:05,240 --> 01:04:08,720 Speaker 5: So if I'm a chef page, I'm gonna give you food. 1456 01:04:08,840 --> 01:04:10,600 Speaker 5: I'm going to give you things that are related to chefs. 1457 01:04:10,640 --> 01:04:12,760 Speaker 5: I'm gonna give you some tips, I'm gonna give you 1458 01:04:12,800 --> 01:04:15,320 Speaker 5: some recipes. I'm gonna not be afraid. The only thing 1459 01:04:15,320 --> 01:04:16,880 Speaker 5: I'm not gonna give you is Michael Keat the recipe 1460 01:04:16,920 --> 01:04:18,760 Speaker 5: and my APPI recipe. So, guys, I love you to death, 1461 01:04:18,840 --> 01:04:21,360 Speaker 5: just stop asking anything that I make money on I 1462 01:04:21,440 --> 01:04:24,440 Speaker 5: can't give you. But again, it's one of those things 1463 01:04:24,480 --> 01:04:27,000 Speaker 5: where you have to stay true to what you're trying 1464 01:04:27,040 --> 01:04:28,840 Speaker 5: to sell, what you're trying to do, and who you're 1465 01:04:28,840 --> 01:04:30,880 Speaker 5: trying to be. So I am Chef Kelvin, my Instagram 1466 01:04:31,040 --> 01:04:33,840 Speaker 5: is Chef Kelvin, and I'm going to give you everything 1467 01:04:34,000 --> 01:04:36,520 Speaker 5: that has to do with food. Instagram stories are a 1468 01:04:36,520 --> 01:04:38,320 Speaker 5: little bit different. You can get a little bit more personal. 1469 01:04:38,360 --> 01:04:40,520 Speaker 5: You can show traveling, you can show family, you can 1470 01:04:40,560 --> 01:04:42,439 Speaker 5: show friends. But at the end of the day, I'm 1471 01:04:42,440 --> 01:04:44,400 Speaker 5: giving you what I promised that I was going to 1472 01:04:44,440 --> 01:04:46,800 Speaker 5: give you. You have to stay consistent and at the 1473 01:04:46,920 --> 01:04:48,280 Speaker 5: end of the day, you have to make sure that 1474 01:04:48,440 --> 01:04:52,040 Speaker 5: what you put on your feed is true to you. 1475 01:04:52,560 --> 01:04:54,400 Speaker 5: And you can't be afraid to post because you're not 1476 01:04:54,440 --> 01:04:56,360 Speaker 5: going to get a lot of likes. So I'm actually 1477 01:04:56,360 --> 01:04:59,080 Speaker 5: a little bit happy with the whole you know, removing likes, 1478 01:04:59,320 --> 01:05:02,480 Speaker 5: because at the end of the day, you'll know still 1479 01:05:02,600 --> 01:05:06,040 Speaker 5: that someone is getting a lot of insights and a 1480 01:05:06,080 --> 01:05:08,040 Speaker 5: lot of people coming to them when the comments are there, 1481 01:05:08,040 --> 01:05:10,120 Speaker 5: because you can tell when someone has a real fifty 1482 01:05:10,120 --> 01:05:12,840 Speaker 5: thousand dollars following and someone has a bought fifty thousand following. 1483 01:05:13,160 --> 01:05:15,400 Speaker 5: You can have ten thousand likes, but if you have 1484 01:05:15,480 --> 01:05:18,760 Speaker 5: two comments, something's wrong. Engagement engagements completely off, you know, 1485 01:05:18,800 --> 01:05:20,880 Speaker 5: because if I post something and I'm going to get 1486 01:05:20,880 --> 01:05:22,600 Speaker 5: a thousand likes, I'm going to get a hundred comments. 1487 01:05:23,160 --> 01:05:25,640 Speaker 3: And it's That's something I learned early on as far 1488 01:05:25,680 --> 01:05:28,400 Speaker 3: as social media. Friend of mine told me that you 1489 01:05:28,840 --> 01:05:30,959 Speaker 3: should be able to look at somebody's page without reading 1490 01:05:31,000 --> 01:05:31,840 Speaker 3: their bio and know what they do. 1491 01:05:32,680 --> 01:05:35,280 Speaker 5: Agree. Reading your bio is just say everything that you do, 1492 01:05:35,560 --> 01:05:37,840 Speaker 5: and you're, well, you can't say everything because then my 1493 01:05:38,560 --> 01:05:41,240 Speaker 5: my characters will run out right away. But you would 1494 01:05:41,280 --> 01:05:43,360 Speaker 5: have to say in your bio, you would say who 1495 01:05:43,440 --> 01:05:45,720 Speaker 5: you are, what you do, and what I'm saying. 1496 01:05:45,720 --> 01:05:47,240 Speaker 3: They should be able to tell without reading it. 1497 01:05:47,480 --> 01:05:48,040 Speaker 5: Absolutely agree. 1498 01:05:48,080 --> 01:05:49,760 Speaker 3: So it's like a lot of time people through all 1499 01:05:49,880 --> 01:05:54,000 Speaker 3: kinds of random nonsense pictures and memes and it's like, 1500 01:05:54,360 --> 01:05:54,840 Speaker 3: what's happening? 1501 01:05:54,920 --> 01:05:55,440 Speaker 5: What are we here for? 1502 01:05:55,600 --> 01:05:58,360 Speaker 3: But it's going on the message I'm confused. I'm confused. 1503 01:05:58,440 --> 01:06:00,520 Speaker 5: If it's there for fun, then cool. But if it's 1504 01:06:00,560 --> 01:06:01,720 Speaker 5: for business, yeah, you can't do that. 1505 01:06:01,800 --> 01:06:05,600 Speaker 3: You can't. You got to sacrifice that. And this page 1506 01:06:05,720 --> 01:06:07,280 Speaker 3: is like a reflection of like how people are going 1507 01:06:07,320 --> 01:06:08,040 Speaker 3: to look at your business. 1508 01:06:08,240 --> 01:06:09,760 Speaker 5: I like the way you said that without reading your bios, 1509 01:06:09,760 --> 01:06:11,640 Speaker 5: should be able to talk just by looking at pictures. 1510 01:06:12,000 --> 01:06:12,160 Speaker 4: See. 1511 01:06:12,360 --> 01:06:14,000 Speaker 5: And I learned that. I even tried doing like a 1512 01:06:14,040 --> 01:06:16,560 Speaker 5: personal page and that didn't work because I have no 1513 01:06:16,680 --> 01:06:20,040 Speaker 5: time to let alone. Yeah, this is my personal life, 1514 01:06:20,760 --> 01:06:22,400 Speaker 5: so stop with the personal stuff. If you know me 1515 01:06:22,440 --> 01:06:24,160 Speaker 5: on a personal level, you know that you get the 1516 01:06:24,200 --> 01:06:25,800 Speaker 5: same guy that you get as a chef level. You know. 1517 01:06:25,920 --> 01:06:28,200 Speaker 5: But building that brand, you have to learn that it 1518 01:06:28,360 --> 01:06:31,720 Speaker 5: takes time. You have to be patient. You can't rush 1519 01:06:31,840 --> 01:06:33,760 Speaker 5: for the likes. And I know that now because I 1520 01:06:33,880 --> 01:06:35,520 Speaker 5: just started YouTube and I'm hitting up one of my 1521 01:06:35,600 --> 01:06:38,200 Speaker 5: friends who has been an expert on YouTube, and she's 1522 01:06:38,240 --> 01:06:40,600 Speaker 5: done multiple videos, and I'm reaching out to her. I'm like, 1523 01:06:41,400 --> 01:06:43,240 Speaker 5: but if I put it on Instagram, I'll get fifty 1524 01:06:43,280 --> 01:06:46,080 Speaker 5: thousand likes, But if I put it on YouTube, I 1525 01:06:46,120 --> 01:06:48,200 Speaker 5: only have a thousand likes. She says, you have to wait, 1526 01:06:48,280 --> 01:06:50,800 Speaker 5: You have to be patient. And I learned and I'm like, not, 1527 01:06:50,960 --> 01:06:53,200 Speaker 5: we're not patient in this world. We don't even read 1528 01:06:53,360 --> 01:06:54,920 Speaker 5: in this world. And I learned that because I get 1529 01:06:54,920 --> 01:06:57,680 Speaker 5: my card told on a regular basis, and I can't 1530 01:06:57,720 --> 01:07:00,560 Speaker 5: get mad at clients. I'm being that honest I get 1531 01:07:00,800 --> 01:07:02,160 Speaker 5: I'm like, oh, can I park here? It's like six 1532 01:07:02,240 --> 01:07:04,640 Speaker 5: signs yes, yes, yes, Okay, I forgot the last one, 1533 01:07:06,160 --> 01:07:07,960 Speaker 5: and I get mad at clients when I'll give you 1534 01:07:08,080 --> 01:07:10,440 Speaker 5: all the information, like, for example, to purchase my coquito, 1535 01:07:11,080 --> 01:07:13,080 Speaker 5: you got to send an email to Coquito's by Chef 1536 01:07:13,160 --> 01:07:15,640 Speaker 5: Kelvin at gmail dot com. You say hello, you can 1537 01:07:15,680 --> 01:07:17,560 Speaker 5: say all the information you want. You're gonna automatically get 1538 01:07:17,560 --> 01:07:20,560 Speaker 5: a response that says thank you for your inquiry. Here's 1539 01:07:20,600 --> 01:07:22,640 Speaker 5: the product, Here's how much it costs. Here's the size 1540 01:07:22,640 --> 01:07:25,120 Speaker 5: of the bottle. Here's how we can deliver, here's forms 1541 01:07:25,160 --> 01:07:28,200 Speaker 5: of payment. Everything that you can ever ask me first question, 1542 01:07:28,600 --> 01:07:29,440 Speaker 5: how much is the bottle? 1543 01:07:29,680 --> 01:07:30,160 Speaker 4: How much. 1544 01:07:32,800 --> 01:07:35,360 Speaker 5: To All the information you need is in the in 1545 01:07:35,400 --> 01:07:38,200 Speaker 5: the in the last, And you have to be patient. 1546 01:07:38,240 --> 01:07:39,680 Speaker 5: So you have to be patient all sets alike. So 1547 01:07:39,800 --> 01:07:43,160 Speaker 5: even now that you know ten years, fifteen years, I'm 1548 01:07:43,200 --> 01:07:45,280 Speaker 5: going to say now when I turned thirty five in July, 1549 01:07:45,400 --> 01:07:47,640 Speaker 5: I'm going to be cooking for twenty years. So building 1550 01:07:47,680 --> 01:07:51,000 Speaker 5: this brand for twenty years. Everything that I've wanted is 1551 01:07:51,120 --> 01:07:55,240 Speaker 5: happening right now at this moment. Brand deals with Infinity. 1552 01:07:55,320 --> 01:07:57,520 Speaker 5: You know, I have an awesome commercial that's coming out 1553 01:07:57,520 --> 01:08:00,320 Speaker 5: where I'm honored to know that Infinity, that luxury brand 1554 01:08:00,920 --> 01:08:02,760 Speaker 5: wants to follow me around for a day and tell 1555 01:08:02,840 --> 01:08:05,000 Speaker 5: my story, and it's going to be an awesome commercial. 1556 01:08:05,000 --> 01:08:07,400 Speaker 5: Can wait to share that. You know, I'm a chef 1557 01:08:07,600 --> 01:08:11,000 Speaker 5: and with the Institute of Culinary Education, even though that's 1558 01:08:11,040 --> 01:08:13,200 Speaker 5: not my alma mater, I'm so happy to be with them. 1559 01:08:13,440 --> 01:08:15,520 Speaker 5: They give me an opportunity to tell my story on 1560 01:08:15,680 --> 01:08:19,760 Speaker 5: blog posts, to use their kitchen for YouTube shows, for 1561 01:08:20,160 --> 01:08:21,519 Speaker 5: if I want to shoot a book, if I want 1562 01:08:21,520 --> 01:08:23,559 Speaker 5: to just come in and prep for an event. I'm 1563 01:08:23,640 --> 01:08:26,400 Speaker 5: grateful for people like that that believe in me, believe 1564 01:08:26,400 --> 01:08:28,960 Speaker 5: in the brand, and and help me take my career 1565 01:08:29,040 --> 01:08:31,320 Speaker 5: to a level that I wouldn't imagine doing. 1566 01:08:31,439 --> 01:08:31,479 Speaker 4: So. 1567 01:08:31,920 --> 01:08:34,120 Speaker 5: I think it's important and as you mentioned, you know, 1568 01:08:34,200 --> 01:08:36,960 Speaker 5: companies like Wells Fargo to see my Instagram page and say, 1569 01:08:36,960 --> 01:08:39,040 Speaker 5: you know, we want to partner up and collab with 1570 01:08:39,120 --> 01:08:41,400 Speaker 5: this guy because what he's doing is positive, so I 1571 01:08:41,520 --> 01:08:43,880 Speaker 5: know that he can be the right guy that will 1572 01:08:44,040 --> 01:08:46,920 Speaker 5: share our message. And I'm always smiling, so I have 1573 01:08:47,280 --> 01:08:50,360 Speaker 5: people say I have a million dollar smile. It comes 1574 01:08:50,439 --> 01:08:51,400 Speaker 5: with making people happy. 1575 01:08:52,120 --> 01:08:55,560 Speaker 3: Chef Calvin, Man, you want thank you for coming. Appreciate it. 1576 01:08:55,600 --> 01:08:59,679 Speaker 3: Appreciate it anything you want to tell the people your Instagram, 1577 01:09:00,040 --> 01:09:01,360 Speaker 3: social media and thing you got coming up. 1578 01:09:01,479 --> 01:09:04,240 Speaker 5: Absolutely, Man, I appreciate you guys for having me, letting 1579 01:09:04,240 --> 01:09:06,840 Speaker 5: me tell my story on a whole different platform because 1580 01:09:07,040 --> 01:09:10,080 Speaker 5: I'm able to tell people my story and inspire. So 1581 01:09:10,120 --> 01:09:11,840 Speaker 5: I always say if I can inspire one person from 1582 01:09:11,880 --> 01:09:14,519 Speaker 5: one thing that I do per day, my job is done. 1583 01:09:14,680 --> 01:09:16,320 Speaker 5: The most important thing is if I can offer some 1584 01:09:16,360 --> 01:09:19,479 Speaker 5: people advice that want to become a young entrepreneur. Is 1585 01:09:19,600 --> 01:09:22,320 Speaker 5: back to what I said, surround yourself by greatness. Don't 1586 01:09:22,320 --> 01:09:25,080 Speaker 5: be afraid of not making a lot of money now, 1587 01:09:25,640 --> 01:09:27,840 Speaker 5: don't chase the money. The money will come chasing you. 1588 01:09:28,439 --> 01:09:29,760 Speaker 5: I'm at a point in my career where i can 1589 01:09:30,240 --> 01:09:32,600 Speaker 5: greatly say that I'm turning down gigs because there's just 1590 01:09:32,680 --> 01:09:36,000 Speaker 5: so many things coming in. So as the team expands, 1591 01:09:36,720 --> 01:09:40,760 Speaker 5: I'm looking forward to growing my YouTube show. Starting my 1592 01:09:40,800 --> 01:09:46,479 Speaker 5: cookbook in January and cookbook, yeah, that's number one thing. 1593 01:09:46,720 --> 01:09:48,640 Speaker 5: It's cookbook and cooking classes. So I'm going to try 1594 01:09:48,640 --> 01:09:50,599 Speaker 5: to get back on the cooking classes. Looking for a venue. 1595 01:09:51,400 --> 01:09:53,600 Speaker 5: All my social media is chef Kelvin c h E 1596 01:09:53,760 --> 01:09:56,240 Speaker 5: F K E l v I N. Don't look at 1597 01:09:56,280 --> 01:09:58,200 Speaker 5: my page after midnight. You're only going to make yourself 1598 01:09:58,240 --> 01:10:01,040 Speaker 5: hungry in advance. But thank you guys for having me. 1599 01:10:01,360 --> 01:10:03,120 Speaker 3: Thanks you man. Troy housekeeping it on. 1600 01:10:03,240 --> 01:10:05,559 Speaker 6: Yeah, shout everybody on patreon dot com. I know that's 1601 01:10:05,600 --> 01:10:09,160 Speaker 6: our proud to pay program. The support on it has 1602 01:10:09,200 --> 01:10:11,759 Speaker 6: been tremendous, man, and it's beautiful. We got to actually 1603 01:10:12,160 --> 01:10:14,280 Speaker 6: get to speak and and and engage with some of 1604 01:10:14,360 --> 01:10:16,759 Speaker 6: our patrons and the list keeps growing. So shout everybody 1605 01:10:16,760 --> 01:10:18,720 Speaker 6: that's supporting that. You know that if you are a 1606 01:10:18,800 --> 01:10:23,400 Speaker 6: Tier four or five member, you are access to Alisia University, 1607 01:10:23,520 --> 01:10:28,120 Speaker 6: which is our online school. Shots wearing the merch, shout everybody, Yo, 1608 01:10:28,200 --> 01:10:30,719 Speaker 6: the merchant has been moving like crazy. 1609 01:10:30,800 --> 01:10:33,240 Speaker 4: Man. We put up the merchant. 1610 01:10:34,400 --> 01:10:36,760 Speaker 6: The sales were out out the door man the first day, 1611 01:10:36,760 --> 01:10:38,320 Speaker 6: So shout everybody that's purchased the merch. 1612 01:10:38,680 --> 01:10:40,400 Speaker 4: Yeah, man, you want to talk about university. 1613 01:10:40,479 --> 01:10:42,880 Speaker 3: Yeah, Nivirsually, we're about to actually do a class, like 1614 01:10:43,000 --> 01:10:47,639 Speaker 3: right now, he's not joking. It's three classes every single week. 1615 01:10:48,040 --> 01:10:49,640 Speaker 3: We do a real estate class on Monday, we do 1616 01:10:49,680 --> 01:10:52,760 Speaker 3: a floating class on Wednesday. Me and Troy do a 1617 01:10:52,800 --> 01:10:55,559 Speaker 3: class every Thursday. And starting in the new year, we're 1618 01:10:55,560 --> 01:11:02,280 Speaker 3: going to have e Yo. Yeah for sure, so you 1619 01:11:02,360 --> 01:11:04,680 Speaker 3: know we it's an interactive at zoom. We get to 1620 01:11:04,800 --> 01:11:08,920 Speaker 3: ask questions. It's really dope. It's really dope experience. And yeah, 1621 01:11:09,080 --> 01:11:13,200 Speaker 3: don't forget Atlanta, Atlanta VIP experience. We are coming January 1622 01:11:13,720 --> 01:11:18,200 Speaker 3: twenty six. It's gonna be crazy live podcast, networking event, 1623 01:11:18,680 --> 01:11:22,360 Speaker 3: open bar, dinner, and then we're gonna have a workshop 1624 01:11:22,400 --> 01:11:25,719 Speaker 3: the next day. Alumnis is gonna be there. We're gonna 1625 01:11:25,760 --> 01:11:28,240 Speaker 3: be there. It's gonna be a whole vibe. So events 1626 01:11:28,280 --> 01:11:30,479 Speaker 3: tab on our website on your leisure dot com. 1627 01:11:30,920 --> 01:11:31,719 Speaker 4: Don't play yourself. 1628 01:11:31,840 --> 01:11:34,680 Speaker 3: No, Atlanta, we got we can't wait to touch the 1629 01:11:34,760 --> 01:11:36,639 Speaker 3: town for sure. And the book tip of this week 1630 01:11:36,840 --> 01:11:41,360 Speaker 3: is Kitchen Confidential by the late great Anthony Bardain Peace 1631 01:11:41,800 --> 01:11:44,240 Speaker 3: for sure, so I thought that would be fitting. Chef 1632 01:11:44,320 --> 01:11:45,559 Speaker 3: recommended that book himself. 1633 01:11:45,680 --> 01:11:46,719 Speaker 4: He read it four times. 1634 01:11:46,920 --> 01:11:50,680 Speaker 3: Yeah, so that's it. Thank you guys for rocking with us. 1635 01:11:50,680 --> 01:11:51,439 Speaker 3: We'll see you next week. 1636 01:11:51,520 --> 01:11:54,439 Speaker 4: Peace Peace, Coach. 1637 01:11:54,560 --> 01:11:57,000 Speaker 11: The energy out there felt different. What changed for the 1638 01:11:57,080 --> 01:11:57,519 Speaker 11: team today? 1639 01:11:57,640 --> 01:11:59,719 Speaker 8: It was the new game day scratches from the California 1640 01:11:59,800 --> 01:12:03,040 Speaker 8: lock Play is everything. Those games sent the team's energy 1641 01:12:03,080 --> 01:12:03,559 Speaker 8: through the roof. 1642 01:12:03,680 --> 01:12:05,600 Speaker 11: Are you saying it was the off field play that 1643 01:12:05,720 --> 01:12:06,800 Speaker 11: made the difference on the field. 1644 01:12:06,920 --> 01:12:09,639 Speaker 8: Hey, little play makes your day, and today it made 1645 01:12:09,680 --> 01:12:11,760 Speaker 8: the game. That's all for now, Coach. 1646 01:12:11,920 --> 01:12:14,519 Speaker 11: One more question played the new Los Angeles Chargers, San 1647 01:12:14,560 --> 01:12:17,559 Speaker 11: Francisco forty nine Ers and Los Angeles Rams scratchers from 1648 01:12:17,600 --> 01:12:20,400 Speaker 11: the California lottery. A little play can make your day. 1649 01:12:21,080 --> 01:12:23,000 Speaker 11: Peace Play responsibily. Must be eighteen years or older to 1650 01:12:23,000 --> 01:12:23,840 Speaker 11: purchase plate or claim