WEBVTT - For Love and Life: No Ordinary Campaign

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<v Speaker 1>What if there were a way to reduce cancer deaths

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<v Speaker 1>by half in the next twenty five years. This is

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<v Speaker 1>the future Exact Sciences works toward every single day because

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<v Speaker 1>they believe it's possible. Exact Sciences is a dedicated team

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<v Speaker 1>of cancer fighters united by a purpose to help eradicate

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<v Speaker 1>cancer by preventing it, detecting it earlier, and guiding personalized treatment.

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<v Speaker 1>Visit exact sciences dot com to learn more. Hi everyone,

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<v Speaker 1>I'm Kitty Kuric and this is next question. It all

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<v Speaker 1>began one Sunday afternoon in January of twenty twenty two.

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<v Speaker 1>I was scrolling on my phone per usual and saw

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<v Speaker 1>a Politico article about a couple named Brian Wallach and

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<v Speaker 1>Sondra Opera Vah. They had met when they both worked

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<v Speaker 1>on the Obama campaign. The piece was long but fascinating.

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<v Speaker 1>I read the whole thing and in the body of

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<v Speaker 1>it it said a documentary was being developed about Brian

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<v Speaker 1>and his life with als. So I called the reporter,

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<v Speaker 1>Sam Stein, and I said, Hey, Sam, can you introduce

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<v Speaker 1>me to these amazing people? He did so we subsequently

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<v Speaker 1>got on a zoom and what can I say? They

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<v Speaker 1>had me at Can you hear me? Now. A couple

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<v Speaker 1>of years later, a documentary called for Love and Life

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<v Speaker 1>No Ordinary Campaign is on Amazon Prime People, and I'm

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<v Speaker 1>one of the executive producers. How cool is that? Now?

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<v Speaker 1>I'm not being hyperbolic when I tell you that Brian

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<v Speaker 1>and Sondra are two of the most remarkable people I've

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<v Speaker 1>ever met, and I've met a lot of people. In fact,

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<v Speaker 1>we are so in love we often joke that we've

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<v Speaker 1>become a throuple. Don't worry, Mulner, I'm just kidding. I

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<v Speaker 1>recently hosted a screening of the film in LA and

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<v Speaker 1>afterwards moderated a panel that's the conversation we're bringing you today.

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<v Speaker 1>Joining me were Brian and Sondra, of course, along with

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<v Speaker 1>other members of the documentary team, including director Chris Burke.

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<v Speaker 1>He and Brian have been friends since college. This screening

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<v Speaker 1>must have been the hundredth time I saw the movie,

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<v Speaker 1>but it still gives me goosebumps every time. What these

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<v Speaker 1>people have done to galvanize the ALS community and change

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<v Speaker 1>the face of this disease, whether it's increasing federal funding

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<v Speaker 1>to a billion dollars or making experimental drugs available to patients,

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<v Speaker 1>to making sure social security benefits are distributed immediately, not

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<v Speaker 1>six months after a diagnosis, is nothing short of miraculous.

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<v Speaker 1>When I think of Brian and Sondra, I always think

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<v Speaker 1>of this Margaret Mead quote, never doubt that a small

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<v Speaker 1>group of thoughtful, committed citizens can change the world. Indeed,

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<v Speaker 1>is the only thing that ever has. By the way,

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<v Speaker 1>Brian has lost his ability to project when he speaks,

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<v Speaker 1>but he and Sondra communicate so well she's able to

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<v Speaker 1>understand what he's saying and translate for him. It's actually

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<v Speaker 1>a really beautiful thing to witness. Here's my conversation with

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<v Speaker 1>the team behind for Love and Life no ordinary campaign.

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<v Speaker 1>Good evening, Hi, thank you all so much for coming tonight.

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<v Speaker 1>This really means the world to all of us. And

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<v Speaker 1>thank you to Amazon. It's been remarkable for hosting this screening.

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<v Speaker 1>You might wonder what the hell is Katie Kuric doing here,

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<v Speaker 1>And I'll tell you how I got involved in this project.

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<v Speaker 2>A couple of years ago.

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<v Speaker 1>I was and remember distinctly, it was a Sunday afternoon.

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<v Speaker 1>I was scrolling through my iPhone what else is new?

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<v Speaker 1>And I saw an article on Politico with a photograph

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<v Speaker 1>of I'm not going to lie this really hot looking guy.

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<v Speaker 1>So I thought, I'm going to read this piece. This

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<v Speaker 1>looks really interesting, and I soon got to know Sondra

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<v Speaker 1>and Brian, who you obviously just watched during this remarkable film.

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<v Speaker 1>And I noticed it was written by a fellow named

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<v Speaker 1>Sam Stein, and Sam I had met him when he

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<v Speaker 1>worked at Huffington Post. I was like, Oh, I know

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<v Speaker 1>Sam Stein. I'm going to DM him on Twitter and

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<v Speaker 1>tell him what a great article he had written. And

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<v Speaker 1>deep in the body of the article it was mentioned

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<v Speaker 1>that they were developing a documentary working on a documentary,

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<v Speaker 1>and I said, I really want to be involved and

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<v Speaker 1>help in any way I could. So that's how I

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<v Speaker 1>got to know Brian and Sondra and it's been We've

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<v Speaker 1>been a throuple ever since. Sondra sometimes has a hard

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<v Speaker 1>time dealing with it, but other than that it's worked

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<v Speaker 1>out pretty well. But anyway, I have to say, becoming

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<v Speaker 1>an executive producer of this film has been one of

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<v Speaker 1>the highlights of my career. I'm so proud and honored

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<v Speaker 1>to be part of it. And we wanted to introduce

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<v Speaker 1>you and have a conversation with the other people who

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<v Speaker 1>were involved. As you know, it takes a village so

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<v Speaker 1>I'm excited to introduce the following people. Phil Rosenthal and

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<v Speaker 1>Jeff McGregor are also executive producers on this film. Producer

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<v Speaker 1>Tim Rummel, director and producer Chris Burke, and of course

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<v Speaker 1>Sondra Opraaviyah and Brian Wallack.

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<v Speaker 2>Gosh, I get chills.

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<v Speaker 3>You know.

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<v Speaker 1>We were in the back listening to the final moments

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<v Speaker 1>of the film, which we've all seen countless times, as

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<v Speaker 1>you can imagine, and I still got so moved. I

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<v Speaker 1>got goosebumps just listening to the final part. And Chris,

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<v Speaker 1>as the director, let's start with you. I'd love you

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<v Speaker 1>to tell everyone how you got to know Brian and

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<v Speaker 1>how this film the genesis of this film.

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<v Speaker 4>Yeah, Brian and I were friends in college. We just

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<v Speaker 4>had our twentieth reunion and we showed the film and

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<v Speaker 4>it was definitely not what I think either one of

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<v Speaker 4>us would have expected twenty years ago that we'd be

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<v Speaker 4>doing this together. Back then, I thought I was going

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<v Speaker 4>to be voting for this guy for president someday. He's amazing,

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<v Speaker 4>and he's always been this guy just like super likable,

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<v Speaker 4>at engaging and hardworking and all of these things bringing

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<v Speaker 4>people together.

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<v Speaker 3>That was the joke.

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<v Speaker 4>At school like, oh yeah, wal it's going to be

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<v Speaker 4>president someday. So it turned out a little differently. But

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<v Speaker 4>this has been just the absolute honor of a lifetime

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<v Speaker 4>to work on this project with all these people and

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<v Speaker 4>to get to put my skills to use to tell

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<v Speaker 4>this story.

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<v Speaker 3>And it started with.

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<v Speaker 4>Just a simple ask from Brian when he was letting

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<v Speaker 4>people know about his diagnosis, that I had raised my

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<v Speaker 4>hand and said, hey, I you know, I'm not a neurologist,

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<v Speaker 4>but I can make films, so let me know. And

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<v Speaker 4>it started as a short launch spot for IMLS that

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<v Speaker 4>came out on the website when they launched in early

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<v Speaker 4>twenty nineteen. But when I went to Chicago to film

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<v Speaker 4>with him and met Sonder for the first time, I

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<v Speaker 4>was like, there's more here than a sixty second launch spot.

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<v Speaker 3>So we filmed for a.

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<v Speaker 4>Long time with the interviews, and then when I tagged

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<v Speaker 4>along with him to DC and the first testimony that

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<v Speaker 4>you saw where he ultimately breaks down in the hallway

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<v Speaker 4>after Rosa Deloro's beautiful words, that was when I knew

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<v Speaker 4>I was in it for much longer haul.

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<v Speaker 1>And you suggested to Brian and Sondra, hey, what about

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<v Speaker 1>doing a documentary on your story.

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<v Speaker 4>Yeah, I mean that was that was the plan, and

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<v Speaker 4>I think it took Brian was, if I recall, was

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<v Speaker 4>pretty into it right away.

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<v Speaker 3>Sondra took a little bit more convincing.

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<v Speaker 4>Not well, there weren't obscenities involved like with starting the

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<v Speaker 4>ALS nonprofit.

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<v Speaker 3>But you know it, it took a little bit.

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<v Speaker 4>But honestly, I mean kudos to them for having the

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<v Speaker 4>willingness not only does spend the time and effort with

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<v Speaker 4>me doing this, but the vulnerability, right, I mean, what

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<v Speaker 4>you see them going through, this is not fake.

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<v Speaker 3>This is not a movie. This is their lives.

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<v Speaker 4>And these are the lives of all the other families

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<v Speaker 4>that you saw in there too. Everybody is fighting so

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<v Speaker 4>hard for you know, to reference the title, for the

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<v Speaker 4>people that they love and to have more life with them, right.

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<v Speaker 1>Sondra and Brian, when Chris suggested this initially, I guess

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<v Speaker 1>what three years ago or so, what was your initial reaction?

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<v Speaker 1>Of course, Brian you were like, yeeha, let's go, but

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<v Speaker 1>talk about kind of what you really did have to

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<v Speaker 1>discuss before you gave this the green light.

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<v Speaker 5>We had a long conversation, what's that about?

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<v Speaker 6>How open we would have to be with the film, and.

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<v Speaker 5>We decided if that, if we were going to do a.

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<v Speaker 6>Film mm hmmmm, we would open up all of our lives.

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<v Speaker 6>And Sondra, what about you?

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<v Speaker 1>I mean, as as Chris said, you were a little

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<v Speaker 1>less excited about the prospect. Well, remember what were you

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<v Speaker 1>worried about them in front of me at the time

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<v Speaker 1>you worried about Sondra.

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<v Speaker 7>I think it's just very hard to show people how

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<v Speaker 7>painfulness is. But I knew how important ultimately it would

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<v Speaker 7>be for everyone to see both the joy and the

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<v Speaker 7>laughter that you can find in the darkest times, and

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<v Speaker 7>also what it feels like to cry on the kitchen

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<v Speaker 7>floor in total agony, because it is so hard to

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<v Speaker 7>be a caregiver, and I think there's so many caregivers

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<v Speaker 7>that need to see someone else living truthfully with that

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<v Speaker 7>pain and feel seen.

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<v Speaker 1>Well, it did that, you know beautifully obviously. And Phil,

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<v Speaker 1>you like me, are an executive producer, And I'm curious

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<v Speaker 1>how what drew you to the story. I know you

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<v Speaker 1>had a personal experience that made you that really made

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<v Speaker 1>you gravitate to the subject matter.

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<v Speaker 8>My mom passed from als and it was horrible, and

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<v Speaker 8>right around that same time, I think did you reach

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<v Speaker 8>out to me, Sondra, Yeah, I stalk to you. I think, yes,

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<v Speaker 8>I instantly fell in love with both of you and

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<v Speaker 8>your story. And I saw a rough cut and I

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<v Speaker 8>was in And I'm just so proud to be associated

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<v Speaker 8>with you guys in any way. I'm just proud to

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<v Speaker 8>be friends, let alone this wonderful piece of work that

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<v Speaker 8>you all did. Yeah, I just think it's a beautiful story.

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<v Speaker 8>It's an uplifting story. It's not a downer you know,

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<v Speaker 8>you might think it would be, but this is a

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<v Speaker 8>love story. It's a very human story. It's a somewhat

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<v Speaker 8>of a political story, but it's a David and Goliath

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<v Speaker 8>story ultimately, with Goliath being the United States government.

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<v Speaker 3>But it's so uplifting, don't you think.

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<v Speaker 2>It's It's got such a hopeful, happy ending.

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<v Speaker 8>And in today's world, that's don't you need We need this.

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<v Speaker 8>We need to see that the government can actually work

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<v Speaker 8>and do something good.

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<v Speaker 1>I think we need to see heroes. Honest, Sesson, they

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<v Speaker 1>are here, I think. I think, yeah, you are heroes

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<v Speaker 1>to so many people. When we come back, we hear

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<v Speaker 1>about the first time Brian spoke to a group of

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<v Speaker 1>als scientists who had never met a patient with the disease.

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<v Speaker 1>What if there were a way to reduce cancer deaths

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<v Speaker 1>by half in the next twenty five years. What if

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<v Speaker 1>it were the future our children, our loved ones, our world.

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<v Speaker 2>Could actually wake up to.

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<v Speaker 1>This is the future Exact Sciences works toward every day

0:12:50.400 --> 0:12:55.120
<v Speaker 1>because they believe it's possible. Exact Sciences is a dedicated

0:12:55.160 --> 0:12:59.320
<v Speaker 1>team of cancer fighters united by a purpose to help

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<v Speaker 1>eradicate cancer by preventing it, detecting it earlier, and guiding

0:13:04.080 --> 0:13:08.600
<v Speaker 1>personalized treatment. They bring together the best in visionary thinking

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<v Speaker 1>and scientific rigor to create tests including COLI guard and

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<v Speaker 1>Onchotype DX that inspired life changing action. Visit exact sciences

0:13:19.280 --> 0:13:27.840
<v Speaker 1>dot com to learn more. We're back with the team

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<v Speaker 1>behind for Love and Life no Ordinary campaign. Jeff, I

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<v Speaker 1>know at the time you were working at the Chansuckerberg Initiative.

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<v Speaker 1>You came on as executive producer. By the way, CZI

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<v Speaker 1>was so important to this film. It would not have

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<v Speaker 1>been made without czi's support. So tell me about the

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<v Speaker 1>partnership between this film and the Chansuckerberg Initiative.

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<v Speaker 9>First time I met Brian was at a meeting that

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<v Speaker 9>the Chanzuckerberg Initiative was putting on where we were bringing

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<v Speaker 9>together a whole bunch of grantees in the field of

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<v Speaker 9>nerd degeneration. And so these are researchers who are studying

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<v Speaker 9>a whole bunch of different disease across nerded generation and

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<v Speaker 9>believe it or not, when Brian spoke to them, it

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<v Speaker 9>was the first time many of these people had spent

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<v Speaker 9>years studying their disease areas had ever actually seen or

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<v Speaker 9>heard from somebody with the disease of which they were studying,

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<v Speaker 9>somebody with the lived experience. And I, you know, I

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<v Speaker 9>wish that I can say that that was an isolated incident,

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<v Speaker 9>but it's not. It happens again and again and again.

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<v Speaker 9>And the insights that patients bring into their disease area,

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<v Speaker 9>as we saw in this film, is absolutely critical to

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<v Speaker 9>accelerate progress across diseases. Whether that disease is als, you know,

0:14:50.720 --> 0:14:54.560
<v Speaker 9>the progress that you can make in understanding the underlying

0:14:54.600 --> 0:14:58.480
<v Speaker 9>mechanisms of that disease is going to reverberate across a

0:14:58.520 --> 0:15:01.239
<v Speaker 9>whole bunch of different degenerative diseases.

0:15:01.280 --> 0:15:02.840
<v Speaker 3>And so I met.

0:15:02.640 --> 0:15:06.120
<v Speaker 9>Brian and Sondra early on I think it was twenty eighteen,

0:15:06.560 --> 0:15:11.240
<v Speaker 9>shortly after that meeting, and I saw what they were doing.

0:15:11.280 --> 0:15:13.920
<v Speaker 9>I saw what Chris was doing, and I said, you know,

0:15:14.080 --> 0:15:17.960
<v Speaker 9>if we can capture this story, if we can, if

0:15:18.000 --> 0:15:19.880
<v Speaker 9>anybody is going to do it, if anybody is going

0:15:19.960 --> 0:15:24.720
<v Speaker 9>to change the broken systems that underlie our healthcare system,

0:15:25.080 --> 0:15:28.120
<v Speaker 9>it's these two and we need to capture it because

0:15:28.160 --> 0:15:30.600
<v Speaker 9>not only are we following a beautiful love story, but

0:15:30.640 --> 0:15:36.200
<v Speaker 9>we're also archiving history and we're showing everybody else moving forward.

0:15:36.200 --> 0:15:38.520
<v Speaker 9>We're giving them the playbook to be able to do

0:15:38.560 --> 0:15:41.560
<v Speaker 9>this again, to be able to mobilize communities and build

0:15:41.680 --> 0:15:45.680
<v Speaker 9>movements and put pressure in the right way on our

0:15:45.720 --> 0:15:51.680
<v Speaker 9>government and on our legislators to accelerate progress against rare

0:15:51.760 --> 0:15:53.200
<v Speaker 9>and neurodegenerative diseases.

0:15:53.440 --> 0:15:53.640
<v Speaker 3>Yeah.

0:15:53.640 --> 0:15:56.920
<v Speaker 1>Can you just talk briefly of Jeff about rare as one,

0:15:57.120 --> 0:16:01.280
<v Speaker 1>because you had an interest both in neurode degenerative diseases

0:16:01.400 --> 0:16:05.720
<v Speaker 1>but also in rare diseases, which CCI was really focused on.

0:16:06.440 --> 0:16:06.880
<v Speaker 3>That's right.

0:16:07.960 --> 0:16:12.440
<v Speaker 9>Chanzuckerberg Initiative has a program called rare as one, and

0:16:13.320 --> 0:16:16.880
<v Speaker 9>it's built on the premise that rare diseases in aggregate

0:16:17.160 --> 0:16:21.240
<v Speaker 9>are not rare at all. No, collectively, I've heard some

0:16:21.480 --> 0:16:25.440
<v Speaker 9>numbers that now were up to almost ten thousand rare diseases,

0:16:25.560 --> 0:16:30.520
<v Speaker 9>different diseases they affect in aggregate, I think over three

0:16:30.600 --> 0:16:33.480
<v Speaker 9>hundred million people. That's almost the entire population of the

0:16:33.600 --> 0:16:38.920
<v Speaker 9>United States. Yet for many of these patients, when you

0:16:39.200 --> 0:16:41.640
<v Speaker 9>are diagnosed with your disease and you expect to find

0:16:41.640 --> 0:16:44.240
<v Speaker 9>a system in place that's not there, and so often

0:16:44.280 --> 0:16:49.560
<v Speaker 9>the burden is put on the patients, their families, their caregivers,

0:16:50.240 --> 0:16:53.600
<v Speaker 9>and so rare as one was designed to make sure

0:16:53.680 --> 0:16:57.560
<v Speaker 9>that patients have an equal part at the table in

0:16:57.640 --> 0:17:01.680
<v Speaker 9>the research community, with the funds, with the government, with

0:17:01.760 --> 0:17:05.000
<v Speaker 9>the researchers, with academia, so that we can move forward progress.

0:17:05.560 --> 0:17:08.600
<v Speaker 9>And Brian and Sondra were one of the earliest architects,

0:17:08.680 --> 0:17:13.080
<v Speaker 9>working with leadership across the chance like a Berg initiative

0:17:13.119 --> 0:17:16.280
<v Speaker 9>to make sure that we were building this program in

0:17:16.320 --> 0:17:19.240
<v Speaker 9>a way that would serve the communities.

0:17:19.119 --> 0:17:20.160
<v Speaker 2>And their advocacy.

0:17:20.160 --> 0:17:24.360
<v Speaker 1>Has really become a blueprint for so many rare diseases

0:17:24.560 --> 0:17:29.480
<v Speaker 1>and different organizations that are trying to you know, get

0:17:29.520 --> 0:17:34.360
<v Speaker 1>these diseases off the back burner, get awareness, funding and attention.

0:17:34.640 --> 0:17:34.880
<v Speaker 2>Right.

0:17:35.359 --> 0:17:37.520
<v Speaker 9>That's that's absolutely right, and I think you know you'll

0:17:37.560 --> 0:17:40.040
<v Speaker 9>see them you'll see that throughout the movie. These the

0:17:40.440 --> 0:17:44.040
<v Speaker 9>visualization of the playbook. Brian and Sondra wrote and open

0:17:44.160 --> 0:17:47.600
<v Speaker 9>source the playbook so that others, if they have the

0:17:47.680 --> 0:17:51.720
<v Speaker 9>unfortunate situation of being in a situation like this, there's

0:17:51.800 --> 0:17:54.880
<v Speaker 9>a there's a roadmap, there's a path, and that wasn't

0:17:54.920 --> 0:17:57.840
<v Speaker 9>there before. And Brian and Sondra were so so integral

0:17:58.440 --> 0:18:02.160
<v Speaker 9>in in forging that origine one and and the cz

0:18:02.320 --> 0:18:04.879
<v Speaker 9>I wanted to make sure that we could scale that

0:18:05.119 --> 0:18:05.919
<v Speaker 9>for others.

0:18:06.320 --> 0:18:09.320
<v Speaker 1>Jim, why don't you talk about your involvement in the

0:18:09.480 --> 0:18:13.240
<v Speaker 1>in this project, why you believed in it so much,

0:18:13.640 --> 0:18:17.160
<v Speaker 1>and some of the challenges every step of the way

0:18:17.800 --> 0:18:19.320
<v Speaker 1>in terms of getting it done.

0:18:20.280 --> 0:18:23.000
<v Speaker 10>I think, you know, on a night like tonight, we're

0:18:23.000 --> 0:18:25.440
<v Speaker 10>sitting up here on the stage with you know, really

0:18:25.520 --> 0:18:30.480
<v Speaker 10>esteemed supporters and producers, and it's it's it feels like,

0:18:30.560 --> 0:18:33.080
<v Speaker 10>oh wow, this was a really like this movie was

0:18:33.119 --> 0:18:35.800
<v Speaker 10>a big deal, but it was really Uh, it was

0:18:35.840 --> 0:18:40.280
<v Speaker 10>really Chris shooting, you know, shooting his friend and and

0:18:40.359 --> 0:18:42.520
<v Speaker 10>Chris and I had worked together for a long time,

0:18:43.080 --> 0:18:45.640
<v Speaker 10>and he started to show me some of the footage

0:18:45.680 --> 0:18:47.199
<v Speaker 10>that he'd shot and talked to me about what he

0:18:47.280 --> 0:18:49.960
<v Speaker 10>was capturing, and so I was the second person on

0:18:50.040 --> 0:18:52.480
<v Speaker 10>board and and very much in the spirit of Brian.

0:18:52.200 --> 0:18:55.600
<v Speaker 3>And Sandra, like this was the little film that could.

0:18:55.960 --> 0:18:59.200
<v Speaker 10>And we met Jeff and Chan Zuckerberg came on board

0:18:59.240 --> 0:19:02.000
<v Speaker 10>to support us so we could keep shooting and keep going,

0:19:02.359 --> 0:19:05.240
<v Speaker 10>and then we met Katie and Phil they came on board.

0:19:06.440 --> 0:19:10.200
<v Speaker 10>It's really been this incredible like movement of its own.

0:19:10.880 --> 0:19:13.920
<v Speaker 10>And then Amazon came on board to bring the film

0:19:13.960 --> 0:19:15.000
<v Speaker 10>to millions of people.

0:19:15.280 --> 0:19:16.480
<v Speaker 3>So it's amazing.

0:19:22.320 --> 0:19:22.760
<v Speaker 2>Chris.

0:19:22.840 --> 0:19:28.080
<v Speaker 1>You know, obviously this is such an intimate film, and

0:19:28.840 --> 0:19:31.720
<v Speaker 1>someone mentioned that earlier to us today and I forgot.

0:19:32.080 --> 0:19:34.760
<v Speaker 1>You know, Brian is in the shower, as Sondra mentioned

0:19:35.400 --> 0:19:41.560
<v Speaker 1>that really heartbreaking scene where she's on the floor, kitchen floor.

0:19:42.760 --> 0:19:46.840
<v Speaker 1>I think every person could relate to what Sondra was

0:19:46.880 --> 0:19:50.720
<v Speaker 1>feeling seeing someone she's loved so much going through this,

0:19:50.880 --> 0:19:55.639
<v Speaker 1>and diseases so often affect the entire family. But during

0:19:55.640 --> 0:19:58.920
<v Speaker 1>the course of the filming, were you worried at any

0:19:59.040 --> 0:20:01.960
<v Speaker 1>point that, oh, oh, nobody's going to want to watch this,

0:20:02.119 --> 0:20:05.600
<v Speaker 1>it's just too depressing. I mean, I never felt that way,

0:20:05.640 --> 0:20:07.080
<v Speaker 1>But were you worried about that?

0:20:08.000 --> 0:20:09.639
<v Speaker 3>I never felt that way either.

0:20:09.760 --> 0:20:12.439
<v Speaker 4>Because I had come into this by way of Brian Wallack,

0:20:12.480 --> 0:20:15.239
<v Speaker 4>who I knew from twenty years ago as this like

0:20:15.440 --> 0:20:19.600
<v Speaker 4>almost mind bogglingly optimistic person just with a you know,

0:20:19.760 --> 0:20:20.880
<v Speaker 4>just this was the guy.

0:20:21.000 --> 0:20:23.159
<v Speaker 2>You know, I said, he looks really good in the shower.

0:20:23.560 --> 0:20:26.320
<v Speaker 4>Yeah, And by the way, Sundra filmed that, I didn't, although,

0:20:26.760 --> 0:20:28.520
<v Speaker 4>you know, in a pinch, I'm sure it would have been.

0:20:28.440 --> 0:20:30.879
<v Speaker 1>Fine glad to hear that, because I was thinking it

0:20:30.920 --> 0:20:32.720
<v Speaker 1>was sort of creepy, Chris, if you were in.

0:20:32.680 --> 0:20:35.000
<v Speaker 4>There with they, you know, anything for the art and

0:20:35.040 --> 0:20:36.840
<v Speaker 4>the storytelling, you've got to do what we got to do.

0:20:38.240 --> 0:20:42.080
<v Speaker 4>But I wasn't worried because I knew that we were

0:20:42.119 --> 0:20:46.040
<v Speaker 4>going to find this thread of universal humanity here, starting

0:20:46.080 --> 0:20:48.639
<v Speaker 4>with them and then with all the other families. And

0:20:48.680 --> 0:20:50.359
<v Speaker 4>I feel like, you know, so many of the people

0:20:50.400 --> 0:20:52.320
<v Speaker 4>that I got to know through the making of this

0:20:52.480 --> 0:20:55.240
<v Speaker 4>are now friends, like Dan Tate, you know, I text

0:20:55.280 --> 0:20:57.679
<v Speaker 4>with that guy. He's great, you know, like, and all

0:20:57.800 --> 0:20:59.760
<v Speaker 4>all of these people that I've gotten to know, and

0:20:59.800 --> 0:21:02.760
<v Speaker 4>I see so much of that love and so much humor.

0:21:02.800 --> 0:21:05.400
<v Speaker 4>I mean, the part where Dan is busting Brian's balls

0:21:05.440 --> 0:21:06.720
<v Speaker 4>because Brian promised.

0:21:06.440 --> 0:21:08.439
<v Speaker 3>Steve they'd get the bill passed by the end of

0:21:08.440 --> 0:21:08.720
<v Speaker 3>the year.

0:21:08.760 --> 0:21:12.200
<v Speaker 4>I mean, there's so many moments of humor and levity

0:21:12.280 --> 0:21:15.480
<v Speaker 4>in the face of these insane odds, and you know,

0:21:15.520 --> 0:21:18.120
<v Speaker 4>we all worked really hard to focus on those aspects

0:21:18.119 --> 0:21:21.040
<v Speaker 4>because we all know the statistics, We all know lu

0:21:21.119 --> 0:21:24.320
<v Speaker 4>gerrig and what happened. That's not what we're talking about here.

0:21:24.320 --> 0:21:27.600
<v Speaker 4>We're talking about flipping the narrative. We're talking about making

0:21:27.680 --> 0:21:30.920
<v Speaker 4>it something that goes from impossible to possible. As Brian

0:21:30.920 --> 0:21:33.720
<v Speaker 4>has said to me many times through this process, everything's

0:21:33.760 --> 0:21:36.640
<v Speaker 4>impossible until it's not. And it takes all of us

0:21:36.960 --> 0:21:40.000
<v Speaker 4>in our way, you know, the team up here and beyond.

0:21:40.440 --> 0:21:41.959
<v Speaker 4>What it took to get this film out is a

0:21:41.960 --> 0:21:44.800
<v Speaker 4>microcosm of what Brian talks about in the film, where

0:21:44.800 --> 0:21:47.360
<v Speaker 4>if we're going to defeat Als, it's going to take everyone.

0:21:47.600 --> 0:21:49.239
<v Speaker 4>Everyone's got to do their part. You got to look

0:21:49.240 --> 0:21:50.719
<v Speaker 4>in the mirror and see, hey, what can I do.

0:21:50.840 --> 0:21:52.600
<v Speaker 4>You know, I couldn't have done this alone, but with

0:21:52.680 --> 0:21:55.600
<v Speaker 4>Tim and you and Phil and Jeff and everyone, we

0:21:55.680 --> 0:21:58.320
<v Speaker 4>made it happen because it was important and we knew

0:21:58.320 --> 0:22:00.239
<v Speaker 4>that we could change lives with this thing.

0:22:04.520 --> 0:22:07.719
<v Speaker 1>After this quick break, how Brian and Sondra's careers in

0:22:07.800 --> 0:22:14.560
<v Speaker 1>politics helped them navigate Congress and usher in true change.

0:22:16.400 --> 0:22:18.520
<v Speaker 1>If you want to get smarter every morning with a

0:22:18.560 --> 0:22:21.840
<v Speaker 1>breakdown of the news and fascinating takes on health and

0:22:21.840 --> 0:22:25.200
<v Speaker 1>wellness and pop culture, sign up for our daily newsletter,

0:22:25.280 --> 0:22:33.560
<v Speaker 1>Wake Up Call by going to Katiecuric dot com. We're

0:22:33.600 --> 0:22:36.159
<v Speaker 1>back with the team behind for Love and Life No

0:22:36.440 --> 0:22:37.440
<v Speaker 1>Ordinary campaign.

0:22:39.000 --> 0:22:42.800
<v Speaker 10>I'd just say that, you know, Brian's spirit, his positivity,

0:22:43.240 --> 0:22:46.240
<v Speaker 10>his optimism was a touchstone for us in the editing

0:22:46.280 --> 0:22:48.359
<v Speaker 10>of the movie, and so it was something that we

0:22:48.440 --> 0:22:50.720
<v Speaker 10>kept coming back to and saying, Okay, it needs to

0:22:50.760 --> 0:22:51.200
<v Speaker 10>be funny.

0:22:51.200 --> 0:22:52.600
<v Speaker 3>Brian's really funny.

0:22:52.359 --> 0:22:57.920
<v Speaker 7>Like, wait a second, do you like bad dad jokes?

0:22:58.320 --> 0:22:58.639
<v Speaker 5>Now?

0:22:58.760 --> 0:23:01.400
<v Speaker 2>Phil is really well.

0:23:01.840 --> 0:23:04.119
<v Speaker 3>The dynamic between you two is funny. You know.

0:23:05.840 --> 0:23:09.080
<v Speaker 1>Well, you know, I think one thing that's that's so

0:23:09.359 --> 0:23:13.199
<v Speaker 1>clear among many things, I mean obviously your sense of

0:23:13.280 --> 0:23:17.959
<v Speaker 1>humor Brian Andensandra and and the love story, but also

0:23:18.640 --> 0:23:23.359
<v Speaker 1>your political acumen, because I think not everyone would have

0:23:23.400 --> 0:23:29.040
<v Speaker 1>been able to understand Capitol Hill, how to navigate it, where,

0:23:29.280 --> 0:23:34.960
<v Speaker 1>how to even appear and testify before Congress. And I'm curious, Brian,

0:23:35.160 --> 0:23:41.000
<v Speaker 1>how your work within politics and specifically or not not specifically,

0:23:41.080 --> 0:23:45.879
<v Speaker 1>but your work with the Obama campaign, how that informed

0:23:45.880 --> 0:23:50.520
<v Speaker 1>your approach to tackling this problem and to get real,

0:23:51.400 --> 0:23:52.280
<v Speaker 1>real results.

0:23:57.119 --> 0:24:16.240
<v Speaker 7>The campaign made me aware of my power, and it

0:24:16.320 --> 0:24:31.879
<v Speaker 7>also made me never take no for an answer. And

0:24:31.920 --> 0:24:39.480
<v Speaker 7>so I was lucky enough to be married to Sandra,

0:24:47.200 --> 0:24:49.080
<v Speaker 7>who had worked on Capital Hill.

0:24:54.920 --> 0:24:58.480
<v Speaker 5>And who helped me.

0:25:02.160 --> 0:25:19.040
<v Speaker 7>Open those first doors, which is so important because because

0:25:19.080 --> 0:25:30.440
<v Speaker 7>once people see you do.

0:25:30.480 --> 0:25:41.480
<v Speaker 5>It, they believe that they can do it as well.

0:25:48.840 --> 0:25:51.480
<v Speaker 1>And Sondra, I just would love to pick up what

0:25:51.840 --> 0:25:55.800
<v Speaker 1>from what Brian said about your understanding of Capitol Hill,

0:25:55.920 --> 0:25:59.360
<v Speaker 1>because honestly, I think the average person would just throw

0:25:59.440 --> 0:26:02.360
<v Speaker 1>up their hands and say, I have no idea how

0:26:02.359 --> 0:26:05.320
<v Speaker 1>to even approach this problem. Talk about how you were

0:26:05.359 --> 0:26:08.679
<v Speaker 1>able to translate your skills and knowledge from working on

0:26:08.720 --> 0:26:14.399
<v Speaker 1>the Hill to actually figuring out how to how to

0:26:14.440 --> 0:26:14.760
<v Speaker 1>do this.

0:26:15.400 --> 0:26:15.960
<v Speaker 3>Yeah.

0:26:16.040 --> 0:26:19.960
<v Speaker 7>Well, it's a dirty secret that when I worked in politics,

0:26:20.000 --> 0:26:24.160
<v Speaker 7>we called people like Brian and I RPS, which stands

0:26:24.160 --> 0:26:28.800
<v Speaker 7>for real people, and then Brian and I became the RPS.

0:26:29.600 --> 0:26:32.840
<v Speaker 7>So my whole job, my whole career, had been to

0:26:32.920 --> 0:26:37.520
<v Speaker 7>find people who were going through hard things, where policies

0:26:37.760 --> 0:26:41.359
<v Speaker 7>made their lives better, and I would write speeches for them,

0:26:41.800 --> 0:26:44.159
<v Speaker 7>I would help put podiums in front of them, I

0:26:44.160 --> 0:26:47.520
<v Speaker 7>would put them in the newspaper. And then one day

0:26:48.040 --> 0:26:50.760
<v Speaker 7>it happened to Brian and I and I knew exactly

0:26:50.800 --> 0:26:51.199
<v Speaker 7>what to do.

0:26:52.040 --> 0:26:53.960
<v Speaker 2>Wow, I mean, that's amazing.

0:26:54.040 --> 0:26:58.520
<v Speaker 1>But at the same time, Sondra, you must have been

0:26:59.640 --> 0:27:02.840
<v Speaker 1>you know, the fact that you became RPS. It must

0:27:02.880 --> 0:27:06.760
<v Speaker 1>have been such a challenge to wrap your head around that.

0:27:07.400 --> 0:27:11.520
<v Speaker 1>And I'm curious what it's like for you now that

0:27:11.600 --> 0:27:15.480
<v Speaker 1>the film is complete and hopefully millions of people will

0:27:15.480 --> 0:27:18.640
<v Speaker 1>be watching it and learning from it. What is this

0:27:18.800 --> 0:27:20.520
<v Speaker 1>experience like for you now?

0:27:21.359 --> 0:27:23.840
<v Speaker 7>I think one of the things we wanted to do

0:27:23.880 --> 0:27:27.719
<v Speaker 7>from the outset was to tell a story of hope

0:27:27.880 --> 0:27:31.879
<v Speaker 7>and of action and of agency. And I'm so proud

0:27:31.960 --> 0:27:35.439
<v Speaker 7>that we made that movie. I'm so proud because I

0:27:35.480 --> 0:27:40.280
<v Speaker 7>think everybody needs that. Everybody needs to see what is

0:27:40.320 --> 0:27:44.159
<v Speaker 7>it like to be in the absolute worse circumstance. What

0:27:44.280 --> 0:27:47.600
<v Speaker 7>could be worse than someone telling you in your thirties,

0:27:47.640 --> 0:27:49.720
<v Speaker 7>out of the blue that you have six months to live?

0:27:50.280 --> 0:27:54.080
<v Speaker 7>And what does it look like to stand up and

0:27:54.119 --> 0:27:57.520
<v Speaker 7>to fight not just for yourself but for all of

0:27:57.560 --> 0:28:00.920
<v Speaker 7>the generations to come. And I just I'm so proud

0:28:00.960 --> 0:28:04.800
<v Speaker 7>that this team and that Amazon has uplifted this story

0:28:04.840 --> 0:28:07.359
<v Speaker 7>of hope and agency and action, because man, do we

0:28:07.400 --> 0:28:09.800
<v Speaker 7>all need it.

0:28:09.960 --> 0:28:12.720
<v Speaker 3>So you're so great, that you're super piece.

0:28:15.240 --> 0:28:18.600
<v Speaker 8>And I was hoping if you weren't too busy and

0:28:18.720 --> 0:28:22.080
<v Speaker 8>you would apply everything you know to save the country.

0:28:22.119 --> 0:28:26.920
<v Speaker 7>Next well, i'd like to say that Brian could still

0:28:27.040 --> 0:28:30.000
<v Speaker 7>run for president because we're gonna cure ALUs good.

0:28:35.119 --> 0:28:37.359
<v Speaker 2>He's got my vote, Chris.

0:28:37.440 --> 0:28:39.880
<v Speaker 1>I know that the film has been shown at a

0:28:39.920 --> 0:28:43.600
<v Speaker 1>lot of festivals and has won a ton of awards

0:28:43.920 --> 0:28:48.400
<v Speaker 1>and gotten great audience reaction, and Sondra in a minute,

0:28:48.400 --> 0:28:50.840
<v Speaker 1>I want to ask the reaction you've been getting and

0:28:51.200 --> 0:28:54.640
<v Speaker 1>ran as well, but what do you What are people

0:28:54.680 --> 0:28:57.000
<v Speaker 1>taking away from this film after they see it?

0:28:57.040 --> 0:28:59.920
<v Speaker 2>And what do you hope they'll take away?

0:29:00.680 --> 0:29:03.280
<v Speaker 4>Well, the great thing is people seem to be taking

0:29:03.280 --> 0:29:05.640
<v Speaker 4>away exactly what we all hoped, which is they want

0:29:05.680 --> 0:29:07.120
<v Speaker 4>to get up out of their seat and say, I

0:29:07.120 --> 0:29:08.720
<v Speaker 4>want to go do something. I want to go do

0:29:08.800 --> 0:29:10.880
<v Speaker 4>something to help I want to use You know, I

0:29:10.960 --> 0:29:12.640
<v Speaker 4>knew how to make films, so I did this.

0:29:12.800 --> 0:29:14.120
<v Speaker 3>But what can you do? You know what.

0:29:14.360 --> 0:29:16.720
<v Speaker 4>We all have something we can contribute, whether it's to

0:29:16.760 --> 0:29:20.240
<v Speaker 4>ALS and neurodegenerative diseases or to any of the other

0:29:20.360 --> 0:29:23.600
<v Speaker 4>causes that could be furthered by downloading that open source

0:29:23.600 --> 0:29:26.360
<v Speaker 4>playbook that they made. There's so many problems out there

0:29:26.400 --> 0:29:29.240
<v Speaker 4>and it does take everyone to fix it, and so

0:29:29.360 --> 0:29:31.280
<v Speaker 4>that is really what I hope people take away and

0:29:31.320 --> 0:29:33.400
<v Speaker 4>what has been the reaction. And I've heard from not

0:29:33.480 --> 0:29:37.479
<v Speaker 4>just ALS patients, but Parkinson's and other neurodegenerative patients who

0:29:37.520 --> 0:29:39.960
<v Speaker 4>have come up to me after seeing this and said

0:29:40.160 --> 0:29:43.040
<v Speaker 4>that they feel like we really captured the experience. Even

0:29:43.080 --> 0:29:47.160
<v Speaker 4>though it's a different disease, the idea of losing everything

0:29:47.280 --> 0:29:49.040
<v Speaker 4>that you thought was in front of you and having

0:29:49.080 --> 0:29:51.800
<v Speaker 4>to forge your own path is pretty universal, even if

0:29:51.840 --> 0:29:54.840
<v Speaker 4>it's different symptoms. And so that's been really beautiful and

0:29:54.880 --> 0:29:56.840
<v Speaker 4>I hope that we can make people feel that, yeah,

0:29:56.880 --> 0:29:57.960
<v Speaker 4>you can make a difference.

0:29:58.000 --> 0:30:02.080
<v Speaker 1>Like Brian has said, or what have people said to you?

0:30:02.800 --> 0:30:05.520
<v Speaker 1>A lot of people by now, at least in these

0:30:05.680 --> 0:30:09.800
<v Speaker 1>screenings and at festivals, have seen the film. I'm curious

0:30:09.800 --> 0:30:13.600
<v Speaker 1>what people have been saying to you. Well, I want

0:30:13.640 --> 0:30:15.680
<v Speaker 1>to hear what you think on this one too.

0:30:15.720 --> 0:30:19.920
<v Speaker 7>Brian. But I I mean, I think that that's the

0:30:20.000 --> 0:30:23.920
<v Speaker 7>most inspiring thing is that people see the film and

0:30:24.240 --> 0:30:30.240
<v Speaker 7>they understand what one person can do, the power each

0:30:30.280 --> 0:30:32.440
<v Speaker 7>of us has. I think that's one of the most

0:30:32.480 --> 0:30:37.800
<v Speaker 7>amazing things that Brian is capable of, is convincing people

0:30:37.960 --> 0:30:41.600
<v Speaker 7>of their own power. And so when people see the film,

0:30:41.760 --> 0:30:45.400
<v Speaker 7>I think they are just they are there's washed over

0:30:45.800 --> 0:30:48.240
<v Speaker 7>with this understanding of their own power.

0:30:49.480 --> 0:30:52.960
<v Speaker 1>And Brian, to follow up what from what Sandra said,

0:30:54.200 --> 0:30:58.400
<v Speaker 1>you know clearly I think the ALS community has embraced

0:30:58.440 --> 0:31:03.160
<v Speaker 1>this this film because they feel seen and heard and

0:31:03.320 --> 0:31:07.520
<v Speaker 1>recognized and I would say understood and empowered all of

0:31:07.560 --> 0:31:11.960
<v Speaker 1>those things. But for people who don't have a neuro

0:31:12.080 --> 0:31:17.600
<v Speaker 1>degenerative disease, who may not know anyone with ALS, Brian,

0:31:18.160 --> 0:31:22.080
<v Speaker 1>why do you think this movie will speak to all

0:31:22.120 --> 0:31:30.320
<v Speaker 1>of us? So two things, Katie, thank you Brian Attorney Brian.

0:31:33.520 --> 0:31:51.120
<v Speaker 1>Number one, the love story between me and Sandra is

0:31:51.160 --> 0:32:00.400
<v Speaker 1>something everyone can relate to. And number two, I have

0:32:00.440 --> 0:32:01.680
<v Speaker 1>been amazed.

0:32:04.840 --> 0:32:12.600
<v Speaker 5>At how many people who do not have a connection.

0:32:14.320 --> 0:32:15.400
<v Speaker 7>To a LS.

0:32:20.240 --> 0:32:25.200
<v Speaker 5>Who have come up to me after the movie and said.

0:32:30.480 --> 0:32:39.160
<v Speaker 7>Thank you for inspiring me, and I am ready to

0:32:39.280 --> 0:32:40.200
<v Speaker 7>make good trouble.

0:32:46.520 --> 0:32:51.800
<v Speaker 1>Well, it's an amazing it's been an amazing experience for

0:32:51.880 --> 0:32:54.920
<v Speaker 1>me to get to know everyone on the stage. But

0:32:55.920 --> 0:33:01.000
<v Speaker 1>no offense you guys, but especially Sondra and of course Brian,

0:33:01.480 --> 0:33:04.840
<v Speaker 1>and thank you for everything you've done. Thank you for

0:33:05.360 --> 0:33:07.520
<v Speaker 1>being a part of this film. Thank you for your

0:33:07.560 --> 0:33:10.840
<v Speaker 1>willingness to be so open and vulnerable.

0:33:11.600 --> 0:33:12.760
<v Speaker 2>I think it has just.

0:33:12.760 --> 0:33:16.400
<v Speaker 1>Been It strikes such a chord for so many people.

0:33:16.720 --> 0:33:19.640
<v Speaker 1>And I'm grateful to not only be a part of

0:33:19.640 --> 0:33:23.160
<v Speaker 1>this movie, but I'm grateful to know you both. And

0:33:23.840 --> 0:33:28.600
<v Speaker 1>thank you so much for being here tonight. And Chris, Tim, Jeff, Phil,

0:33:29.080 --> 0:33:31.400
<v Speaker 1>thanks to you as well, and thank you all so

0:33:31.480 --> 0:33:48.120
<v Speaker 1>much for coming. Thank you, thanks for listening. Everyone. If

0:33:48.120 --> 0:33:50.760
<v Speaker 1>you have a question for me, a subject you want

0:33:50.800 --> 0:33:53.200
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<v Speaker 1>from you. Next Question is a production of iHeartMedia and

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<v Speaker 1>Katie Kuric Media. The executive producers are Me, Katie Kuric,

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