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Speaker 1: Hey everyone, it's Jay Sheddy and I'm thrilled to announce

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Speaker 1: my podcast tour. For the first time ever, you can

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Speaker 1: experience on purpose in person. Join me in a city

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Speaker 1: near you for meaningful, insightful conversations with surprise guests. It

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Speaker 1: could be a celebrity, top wellness expert, or a CEO

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Speaker 1: or business leader. We'll dive into experiences designed to experience growth,

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Speaker 1: spark learning, and build real connections. I can't wait to

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Speaker 1: meet you. There are a limited number of VIP experiences

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Speaker 1: for a private Q and a intimate meditation and a

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Speaker 1: meet and greet with photos. Tickets are on sale now.

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Speaker 1: Head to Jaysheddy, dop me Forward Slash Tour and get

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Speaker 1: yours today.

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Speaker 2: I think it starts with don't just do know where

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Speaker 2: you want to go. So if you know where you

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Speaker 2: want to go, and this can be for your company,

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Speaker 2: this can be for your personal goals. This can be

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Speaker 2: for a hobby or an athletic goal you have, whatever

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Speaker 2: it is, you have to define what that ends goal

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Speaker 2: looks like so that you can work backwards. And I'm

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Speaker 2: a huge believer in the rule of three for everything.

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Speaker 2: I can't remember more than three things, Like everything is

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Speaker 2: about threes. For me, it's not just about getting everything done,

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Speaker 2: it's what are the three most important things that I'm

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Speaker 2: going to get done that are going to be towards

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Speaker 2: the goals that are going to get me there.

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Speaker 3: The number one health and Wellness podcast.

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Speaker 1: Jay Sheety Jay Sheddy See One Only j Shetty. Hey, everyone,

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Speaker 1: welcome back to On Purpose, the place you come to listen,

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Speaker 1: learn and grow. You know that on Purpose is the

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Speaker 1: home of deep, profound, powerful conversations with humans who've lived

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Speaker 1: extraordinary lives, achieved phenomenal things, but at the heart of it,

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Speaker 1: have a deep purpose. They also have the ability to

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Speaker 1: open their hearts, open their minds to share the true

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Speaker 1: failures the lessons that they've had on their journey. Today's

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Speaker 1: guest is someone that I'm so excited to introduce to you.

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Speaker 1: She's had truly a breathtaking journey and it's one that's

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Speaker 1: going to inspire you and help you learn how you

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Speaker 1: too can build an amazing business, understand what it feels

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Speaker 1: like to manage and balance family life through it all,

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Speaker 1: and at the same time go and pursue more even

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Speaker 1: after success. I'm speaking about the one and only Sonira Madani,

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Speaker 1: a true trailblazer in business world. Snira is the CEO

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Speaker 1: and co founder of fintech startup worth Ai Sonira previously

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Speaker 1: founded Stax Payments, where she took an idea and built

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Speaker 1: it first into the private startup with one hundred and

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Speaker 1: forty million dollars in recurring revenue, and then into a

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Speaker 1: business valued at over a billion dollars. Scenira is also

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Speaker 1: the founder of the CEO School podcast and the founder

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Speaker 1: of the CEO School Company. If you haven't subscribed, make

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Speaker 1: sure you do, because both of them empower women to

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Speaker 1: scale their businesses and change the landscape of the traditional

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Speaker 1: business world. Snira is the daughter of Kistani immigrants and

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Speaker 1: the first person in our family to attend college as well.

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Speaker 1: Please welcome to the show, Snira Madani Sanira. It is

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Speaker 1: such a joy to have you here. Your journey is

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Speaker 1: truly remarkable, and I'm so glad that we get to

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Speaker 1: share it here with the on Purpose community.

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Speaker 3: Jay, thank you so much for having me. I'm so

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Speaker 3: grateful to be here.

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Speaker 2: I'm so excited to just carry this amazing conversation that

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Speaker 2: we've already been having.

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Speaker 3: We're like, turn the cameras on. It's time.

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Speaker 1: I know I felt like, I was like, we're probably

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Speaker 1: gonna have to put some of that in, but I

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Speaker 1: want to start with this and it's probably nothing through

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Speaker 1: when I said, we were just about to talk about

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Speaker 1: but you are a self proclaimed highly caffeinated time hacker,

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Speaker 1: and I was like, my team and everyone's like, we

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Speaker 1: want to be that. Tell us what that means.

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Speaker 2: Oh, I've gotten so much more calm in the last

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Speaker 2: several years, but I'm definitely highly caffeinated, that's for sure.

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Speaker 2: I think productivity is something I've naturally just had to

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Speaker 2: get better at as a CEO and especially as a

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Speaker 2: working mother. I have an eight year old daughter and

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Speaker 2: a five year old daughter. I've been building companies since

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Speaker 2: I was twenty five years old and had kids along

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Speaker 2: the way, and so honestly, time is our most precious commodity,

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Speaker 2: and especially when you're a busy mom running business, you

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Speaker 2: have to be really mindful of that.

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Speaker 3: And so I feel like I've found.

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Speaker 2: Every which way to time hack, and I do think

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Speaker 2: that I've I'm a productivity expert for sure.

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Speaker 1: Okay, so we're going to need all of those toos

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Speaker 1: today for sure. I think there's a lot of our

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Speaker 1: audience that really wants to know how to use their

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Speaker 1: time more wisely, understand how to be more productive and effective.

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Speaker 1: But I want to start off, but actually, let's just

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Speaker 1: dive into that. Let's talk about that, like, what did

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Speaker 1: you used to believe time management was, and now, having

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Speaker 1: been so effective for this many years, what have you

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Speaker 1: now come to the conclusion that what time management actually is.

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Speaker 2: Freedom of dollar is what we all start to chase, right,

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Speaker 2: And there's nothing wrong with that. There's absolutely nothing wrong

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Speaker 2: with wanting financial success for yourself or your family. And

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Speaker 2: so freedom of dollar is something that when I started

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Speaker 2: my journey, that was one component of building the business,

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Speaker 2: but really it became about freedom of time. Even if

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Speaker 2: you have that level of success with freedom of dollar,

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Speaker 2: we still all have the same amount of time. And

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Speaker 2: so it really is about that freedom of time and

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Speaker 2: being able to enjoy the journey along the way.

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Speaker 3: I want to be able to do.

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Speaker 2: What I call thee thousand dollars tasks, not the ten

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Speaker 2: dollars task. And for me, a thousand dollars task is

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Speaker 2: when I get home, I want to cope with my family.

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Speaker 2: Can I outsource that? Absolutely, But that to me is

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Speaker 2: not a thousand dollars task. That's a ten that's a

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Speaker 2: ten dollars task for some others, but for me, spending

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Speaker 2: time with my family is like the number one most

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Speaker 2: important place where I'm trying to keep my time freedom.

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Speaker 2: It's really really important that I think about tasks in

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Speaker 2: that way. It's something I really encourage. I mentor so

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Speaker 2: many women in business, and we have a lot of responsibility,

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Speaker 2: Like there is this extra layer of responsibility I'm not saying.

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Speaker 2: I mean, I have such an incredible partner, such an

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Speaker 2: incredible husband, and we coparent, we do all the things.

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Speaker 2: But as a working mom, there's just that extra layer

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Speaker 2: of a million things that have to get done. As

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Speaker 2: a CEO, everyone wants a piece of your time. How

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Speaker 2: you spend your time is it's everything, and so really

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Speaker 2: thinking about what are your one thousand dollars task and

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Speaker 2: just focusing on those and everything else finding a way

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Speaker 2: to either delegate it or delete it.

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Speaker 3: Do you even like actually have to do it. I

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Speaker 3: have this process of like do delegate delete So every

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Speaker 3: couple of weeks, I'll do a time audit.

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Speaker 2: Yeah, I do a time audit because your seasons are changing,

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Speaker 2: like what you're doing right now, travels, insane, whatever else it.

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Speaker 3: Does do a time audits.

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Speaker 2: We do a time audit and I take a look

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Speaker 2: at how am I actually spending my time?

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Speaker 1: Is it?

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Speaker 2: And I'm intentional about my time? How do I want

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Speaker 2: to spend my time? And so if I see, you know,

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Speaker 2: certain habits and certain things and I'm like, okay, no,

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Speaker 2: this has to come off our plate. This can be

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Speaker 2: delegated off am I spending too much time in one area?

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Speaker 2: This can apply to anyone at any point. Is to

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Speaker 2: do a time audit and to take control back of it.

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Speaker 2: And it's also important, I think when you.

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Speaker 3: Ask the question of like how do I view time now?

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Speaker 2: I used to have this mantra that I used to

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Speaker 2: say every day because things are so crazy, busy and

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Speaker 2: running two companies, the podcast, the kids, all the stuff.

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Speaker 2: Every morning I'd wake up Jay and I'd say, I

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Speaker 2: have all the time in the world.

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Speaker 3: I have all the time in the world. I have

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Speaker 3: all the time in the world.

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Speaker 2: But I didn't and I didn't believe it inside because

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Speaker 2: I didn't have all the time in the world. And

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Speaker 2: now a lot has shifted where I actually do believe

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Speaker 2: I have all the time in the world. And that

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Speaker 2: just comes with presence that just means that wherever I'm

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Speaker 2: going to be, And I learned how to be really

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Speaker 2: present in everything that I was in, I was in

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Speaker 2: with such intention.

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Speaker 3: That I did have all the time in the world.

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Speaker 2: I think that those are some ways that have really

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Speaker 2: shifted my perspective about time. But I do think it's

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Speaker 2: the most important commodity that we have. It's the biggest

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Speaker 2: gift that you can give yourself to everyone around you.

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Speaker 2: And I think the world is changing so fast. We're

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Speaker 2: such an on demand everything.

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Speaker 3: Everything is so speedy, everything coming at us.

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Speaker 2: From social media to life to work. Everyone's life.

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Speaker 3: It's not a CEO's life that's busy.

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Speaker 2: Every single person that's probably listening feels exactly that feeling.

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Speaker 2: It's so busy, but is it Is it busy or

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Speaker 2: is it full?

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Speaker 1: Right?

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Speaker 3: And that's the shift.

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Speaker 2: I was busy before, and I learned how to make

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Speaker 2: my life going from busy to intentionally full with purpose.

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Speaker 1: When you're coming up with criteria for do delegate delete,

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Speaker 1: how do you decide? Because I find that often, especially

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Speaker 1: in the beginning, and I'm sure it's the same for you,

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Speaker 1: and we'll get to that in a second. But there's

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Speaker 1: a feeling like I have to do everything, and I

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Speaker 1: probably have to because I can't afford to delegate. You

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Speaker 1: may not have a team in the beginning, so when

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Speaker 1: you start growing or when you start building, how do

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Speaker 1: you find the ability to decide, Okay, this is what

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Speaker 1: I'm still going to do, this is what I delegate,

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Speaker 1: and this is what I delete. Because often founders and

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Speaker 1: start up owners or anyone will say to me, I

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Speaker 1: think everything's important. Yeah, how do I decide what's important

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Speaker 1: to do with my time?

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Speaker 2: It's one understanding where you want to go. So I

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Speaker 2: think it starts with don't just do know where you

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Speaker 2: want to go. So if you know where you want

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Speaker 2: to go, and this can be for your company, this

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Speaker 2: can be for your personal goals. This can be for

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Speaker 2: a hobby or an athletic goal you have, whatever it is,

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Speaker 2: you have to define what that end goal looks like

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Speaker 2: so that you can work backwards. And I think that

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Speaker 2: is an important part of even in business, especially as startups.

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Speaker 2: You want to do all the things, but you just can't.

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Speaker 2: So it's really deciding what are the three things.

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Speaker 3: And I'm a huge.

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Speaker 2: Believer in this, in the rule of three for everything.

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Speaker 2: I can't remember more than three things like everything is

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Speaker 2: about threes for me, and so it's three goals for

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Speaker 2: let's say it's for the quarter, for the year, how

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Speaker 2: do we work backwards that that's the goal?

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Speaker 3: And then everything else is a delete, it's a no.

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Speaker 2: And every day I look and I plan my needle

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Speaker 2: movers is like in business is you know, a very

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Speaker 2: common term, but it's not just about getting everything done.

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Speaker 2: It's what are the three most important things that I'm

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Speaker 2: going to get done that are going to be towards

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Speaker 2: the goals that are going to get me there. And

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Speaker 2: so you have to start getting really comfortable with saying no.

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Speaker 2: You have to start getting comfortable with you not being

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Speaker 2: the one to do it.

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Speaker 3: And even if you don't have a team, even if

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Speaker 3: you don't have the resources, it starts with you.

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Speaker 2: Right, you are the core nucleus of your company, of

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Speaker 2: your life, of the things that DNA then breeds into

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Speaker 2: the next your first hire that you're going to do

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Speaker 2: and the next hire that you're going to do. And

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Speaker 2: the job of a CEO is helping everyone prioritize, like

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Speaker 2: that's my job every day.

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Speaker 3: My job is not to do the rowing.

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Speaker 2: So I think about you know, in rowing club or

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Speaker 2: like the coxin this at the front of the boat,

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Speaker 2: his or her job is not actually to row, it's

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Speaker 2: to give direction, to cheer everyone on, to make sure

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Speaker 2: that we're going in the right direction. He or she's

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Speaker 2: not actually the one rowing, and so your job is

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Speaker 2: just to keep everyone rowing in the same direction and prioritizing.

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Speaker 2: And that's probably the hardest job as well, is what

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Speaker 2: is prior toy what you asked. But if you don't

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Speaker 2: know it, and if you're not in line with it,

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Speaker 2: then your team's not going to be in line with it,

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Speaker 2: your life is not going to be in line with it.

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Speaker 2: And this is something that I've realized that falls into

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Speaker 2: like the CEO part and the life part, always both

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Speaker 2: it's the same.

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Speaker 1: The thing that really hit me because I've been thinking

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Speaker 1: a lot about this is the needle moving part. Because

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Speaker 1: often what we think of delegation or roles as we

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Speaker 1: also think, oh, someone with else will take care of

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Speaker 1: all the little stuff out of the big stuff, and

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Speaker 1: actually you're then deprioritizing that person because you also want

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Speaker 1: them to be doing needle moving things and you may

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Speaker 1: be doing bigger, larger, more long term needle moving things,

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Speaker 1: but you don't want to be like, I'm going to

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Speaker 1: hand off all the little things to someone else to

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Speaker 1: deal with, because those little things may actually become a

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Speaker 1: distraction to you and that individual. So anyway, I want

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Speaker 1: to go back to when you start thinking about building

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Speaker 1: this billion dollar empire, and did you know the day

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Speaker 1: you started stacks that you wanted it to be a

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Speaker 1: billion dollar business.

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Speaker 2: I didn't know I could go build a million dollar business,

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Speaker 2: let alone a billion dollar one.

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Speaker 1: I love hearing that that's great.

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Speaker 3: I had no idea.

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Speaker 2: I was twenty six years old, no money in my

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Speaker 2: bank account. I was working for a financial services company.

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Speaker 3: I was the first person in my family to graduate college.

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Speaker 2: I grew up in the most incredible, incredible household. I

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Speaker 2: was getting my MBA without even knowing it. So my

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Speaker 2: parents were immigrants. They came from Karachi, Pakistan. I was

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Speaker 2: born in Chicago, so I was first generation here.

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Speaker 3: We moved to Texas.

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Speaker 2: I went to ten different schools in twelve years, which

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Speaker 2: is an insane part of my story, but it was

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Speaker 2: the pursuit of the American dream, and for my parents,

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Speaker 2: it was about allowing us an opportunity to be anything

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Speaker 2: we wanted to be, to get an education that is

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Speaker 2: one hundred percent every Indian, you know, Pakistani culture, Like

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Speaker 2: education is so important. So I was a really great student.

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Speaker 2: I'm the firstborn, eldest daughter, all the things. And I

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Speaker 2: loved my childhood like I loved you know. See, my

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Speaker 2: parents work really hard. Everything was perfect, but we had

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Speaker 2: the best family values. Like I was surrounded by so

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Speaker 2: much confidence around me. My dad would wake me and

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Speaker 2: my brother up every morning, and he was this like

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Speaker 2: loud energy, like four in the morning wake up kind

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Speaker 2: of guy. Every morning he'd wake us up and he'd say, Sonny,

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Speaker 2: that's my nickname. He'd say, you have it, Like that

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Speaker 2: is what I grew up around every single day, somebody

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Speaker 2: telling you that you have it, and it was the

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Speaker 2: most annoying thing. They're just our biggest champions, my brothers

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Speaker 2: and nice biggest champions, and so you carry that level

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Speaker 2: of like responsibility, you want to succeed, you want to

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Speaker 2: do well. And growing up in also a Muslim household,

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Speaker 2: like I didn't feel at all like my my gender,

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Speaker 2: Like I was just the eldest kid, and so that

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Speaker 2: meant that I got I got to do everything first.

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Speaker 2: Like I never felt my gender until I went into

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Speaker 2: the workforce wow, not even in college. In college, like

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Speaker 2: you know, I went to I went to University of Florida.

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Speaker 2: We had like three champions in my four years of college.

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Speaker 3: I studied abroad, I did all of these amazing cool things.

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Speaker 2: And then I get into the workforce and I saw

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Speaker 2: that there were no women in any of the companies

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Speaker 2: that I worked for. I worked for three different companies,

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Speaker 2: and the only women that I saw working in the

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Speaker 2: organizations were in either customer support or in admin roles.

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Speaker 3: There was nobody in technology.

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Speaker 2: There was nobody in anything else besides supporting roles. And

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Speaker 2: that was the first time that I was like, I'm different.

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Speaker 2: For the first time, I noticed my difference, and I

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Speaker 2: think it was that confidence. I never had that negative

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Speaker 2: self talk, and the self talk actually started to get

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Speaker 2: created at that point in my early twenties, but I

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Speaker 2: never had that going into it, and so I feel

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Speaker 2: super grateful, And I think that's how I try to

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Speaker 2: parent as well, is you can't overlove a kid like

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Speaker 2: That's where the confidence comes from, especially for young girls

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Speaker 2: because in a world like today, no one is telling them,

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Speaker 2: and then their negative self talk because of how the

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Speaker 2: world looks, because of the inequities that are plainly there.

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Speaker 2: We start to form those conversations in our own head.

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Speaker 2: And so I'm so grateful that I had super cheerleaders

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Speaker 2: and I didn't even know that I was rolling my

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Speaker 2: eyes at that really carried me through where I was like, no,

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Speaker 2: I am different and I do have it and I

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Speaker 2: can see things differently. So I was that bad employee.

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Speaker 2: I would challenge the status quo. And then I had

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Speaker 2: this really amazing idea to go start a subscription based

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Speaker 2: processing system. And I took it back to my mail

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Speaker 2: bosses and I was pretty much laughed out of the room,

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Speaker 2: like it was, you know, a little girl, great ideas,

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Speaker 2: but this is not going to work. And so I

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Speaker 2: came back home and I flew back from Houston to

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Speaker 2: with family dinners. That was always something we always were

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Speaker 2: around food and family. And my dad looks to me,

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Speaker 2: and you know, I was so disappointed in how the

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Speaker 2: conversation went, and he said, Sonny, he goes, why don't

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Speaker 2: you just go start the company?

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Speaker 3: And I said, Dad, where do I go find visa?

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Speaker 3: How twenty five?

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Speaker 4: Like?

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Speaker 3: Where do I go build a fintech? I don't have

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Speaker 3: I don't know And he said, you'll figure it.

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Speaker 2: Out, and so that's exactly what I did, and I

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Speaker 2: moved back into my parents' house and he was like,

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Speaker 2: and if you don't in six.

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Speaker 3: Months, you'll get your MBA.

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Speaker 1: Right.

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Speaker 3: That was it. That was It was as easy as that.

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Speaker 1: Amazing. I want to unpack so many things, so now

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Speaker 1: you've given me enough stuff to just grapple with. I

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Speaker 1: loved what you said about the idea that you can't

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Speaker 1: overlove someone like That's beautiful to hear. And I always

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Speaker 1: feel that my mom's love was like that for me.

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Speaker 1: I always grew up believing I was lovable. My mom's

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Speaker 1: love shielded me from so much of the other pain

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Speaker 1: and stress and everything else I saw happening around me.

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Speaker 1: And a lot of what you just said about women

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Speaker 1: I see to be so true today because I've seen

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Speaker 1: research and studies that show that if a man sees

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Speaker 1: a job specification and can do less than half of it,

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Speaker 1: he'll still apply. And if a woman sees some and

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Speaker 1: even if she can do eighty percent of it, she

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Speaker 1: won't apply because she can't do the twenty percent remaining.

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Speaker 1: And so even when I talk to my male friends

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Speaker 1: today and I know a lot of their wives and

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Speaker 1: partners and girlfriends and whatever else it may be. They

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Speaker 1: all find that so many women are scared to go

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Speaker 1: out there and start a company. They're scared to take

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Speaker 1: that risk. They're fearful that they can't, or they're waiting

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Speaker 1: till they have everything, like all their ducks in a row,

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Speaker 1: before they give themselves an opportunity. How did early on

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Speaker 1: in your life your dad saying this repetitive statement to you,

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Speaker 1: How did that not become a pressure and how did

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Speaker 1: it feel empowering? Because I feel that sometimes if you're

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Speaker 1: told you've got it, you can do this, a lot

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Speaker 1: of people see that as pressure and then they feel

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Speaker 1: they can't live up to it. What was different about

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Speaker 1: the parenting aspect of that, because I think a lot

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Speaker 1: of parents listening may take a lot from what your

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Speaker 1: dad did.

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Speaker 3: Right.

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Speaker 2: I was always brought in on all the conversations. I

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Speaker 2: think something that my parents did. We had struggles, and

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Speaker 2: we had challenges, and we had to move and we

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Speaker 2: had to various business, but we were always at the

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Speaker 2: dinner table having the hard conversations. You know, if there

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00:18:05,680 --> 00:18:07,879
Speaker 2: were hard things that were you know, taking place about

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00:18:07,960 --> 00:18:11,920
Speaker 2: money or about business or about family, we were solving

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Speaker 2: problems together so my parents would always ask our perspective.

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Speaker 2: That is something that I do feel is very interesting

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Speaker 2: just as a child. I try to do that with

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Speaker 2: my daughters at the dinner table now, is to ask them,

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Speaker 2: like what they think so thinking about solutions versus you know,

390
00:18:27,440 --> 00:18:29,240
Speaker 2: how they would think about solving it. So I feel

391
00:18:29,240 --> 00:18:32,800
Speaker 2: like I was really involved in hearing my voice felt heard,

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Speaker 2: and I think that's important because as women, I do

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Speaker 2: feel like we're you know, our voice isn't heard. And

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Speaker 2: so I grew up in a place where my voice

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Speaker 2: was not just heard, it was really valued and my

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Speaker 2: perspective was valued. And just like so many memories that

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Speaker 2: I can think of, I had such an amazing, amazing

398
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Speaker 2: childhood and I know a lot of people don't have that.

399
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Speaker 2: On my seventeenth birthday, this is really crazy. So we

400
00:18:54,480 --> 00:18:58,040
Speaker 2: went to Atlantic City for a Bollywood concert. It was

401
00:18:58,080 --> 00:19:00,359
Speaker 2: like a Charlotte Cohn concert then when they would come

402
00:19:00,400 --> 00:19:03,720
Speaker 2: out and do the shows. We went to Atlantic City

403
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Speaker 2: for this concert and you know, there was a casino.

404
00:19:07,040 --> 00:19:10,080
Speaker 3: I'm not even of legal age to great gamble.

405
00:19:10,200 --> 00:19:12,520
Speaker 2: And my dad takes me to the blackjack table, okay,

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00:19:12,560 --> 00:19:14,800
Speaker 2: and he was an avid like he definitely had not

407
00:19:14,920 --> 00:19:17,840
Speaker 2: the best habits as well, and it's important to see,

408
00:19:17,880 --> 00:19:19,720
Speaker 2: like you can see both sides if your parents things

409
00:19:19,760 --> 00:19:22,520
Speaker 2: weren't perfect. I look back and I think about mostly

410
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Speaker 2: the positive. But sitting at this blackjack table, so I'm

411
00:19:25,800 --> 00:19:27,600
Speaker 2: all dressed up to go to this concert, I'm sitting

412
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Speaker 2: next to him.

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00:19:28,320 --> 00:19:29,480
Speaker 3: My parents were also really young.

414
00:19:29,480 --> 00:19:31,280
Speaker 2: They had me when they were like twenty and so

415
00:19:31,320 --> 00:19:34,040
Speaker 2: people are probably assuming I'm like his girlfriend or something,

416
00:19:34,080 --> 00:19:36,240
Speaker 2: and you know, but I'm sitting at the blackjack table

417
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Speaker 2: next to him, and he hands me a pile of

418
00:19:38,160 --> 00:19:42,399
Speaker 2: chips and he's like that, and in my head, I'm like,

419
00:19:42,680 --> 00:19:43,480
Speaker 2: how much is this?

420
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Speaker 4: Like?

421
00:19:44,200 --> 00:19:46,320
Speaker 3: Am I going to lose the money? You know?

422
00:19:46,400 --> 00:19:50,479
Speaker 2: What's the value? And his response he goes, just feel it.

423
00:19:50,800 --> 00:19:53,040
Speaker 2: He's like, if you feel like you're gonna win that more,

424
00:19:53,480 --> 00:19:55,280
Speaker 2: if you feel like you're not going to win, pull

425
00:19:55,359 --> 00:19:58,399
Speaker 2: back My ability to now take risks and listen to

426
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Speaker 2: my gut and not wor about you know, like scared

427
00:20:01,600 --> 00:20:04,560
Speaker 2: money doesn't make money as well, right, so my ability

428
00:20:04,560 --> 00:20:06,520
Speaker 2: to be able to say, Okay, I feel.

429
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Speaker 3: Like I'm gonna win. I feel like.

430
00:20:08,520 --> 00:20:10,560
Speaker 2: Look at looking at the hands or learning blackjack, and

431
00:20:10,560 --> 00:20:12,600
Speaker 2: I was great at math and I can get this

432
00:20:12,720 --> 00:20:15,639
Speaker 2: concept that was one of my like a core memory

433
00:20:15,640 --> 00:20:18,080
Speaker 2: that I can think of. But I was always involved

434
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Speaker 2: in the conversation. I feel like it was more tactical

435
00:20:21,000 --> 00:20:22,640
Speaker 2: with action, not just.

436
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Speaker 3: Being told that you should go do this. I definitely

437
00:20:25,680 --> 00:20:27,639
Speaker 3: feel very blessed that I did have that. And now

438
00:20:27,680 --> 00:20:30,040
Speaker 3: my mom lives literally across the street from me.

439
00:20:30,119 --> 00:20:33,000
Speaker 2: She's like one rock away, and we get to she

440
00:20:33,040 --> 00:20:34,320
Speaker 2: gets to raise my kids with me.

441
00:20:34,440 --> 00:20:35,560
Speaker 3: So it's wonderful.

442
00:20:35,680 --> 00:20:38,639
Speaker 1: It's amazing when you when you go from pitching your

443
00:20:38,680 --> 00:20:41,359
Speaker 1: idea to all of your bosses and they kind of

444
00:20:41,359 --> 00:20:43,720
Speaker 1: look at you like, this is going to fail, this

445
00:20:43,760 --> 00:20:46,480
Speaker 1: isn't going to work, and then obviously your dad gives

446
00:20:46,520 --> 00:20:48,880
Speaker 1: you that encouraging statement. You said that you moved back home.

447
00:20:48,920 --> 00:20:52,439
Speaker 1: Then yeah, so I'm imagining that you were making a

448
00:20:52,440 --> 00:20:55,359
Speaker 1: decent amount of money working at a financial services firm,

449
00:20:56,200 --> 00:20:58,280
Speaker 1: and when you choose to start a company, I'm guessing

450
00:20:58,320 --> 00:21:01,879
Speaker 1: you took a massive pay here and I assume you

451
00:21:01,880 --> 00:21:03,719
Speaker 1: were living out and then you move back home. Now,

452
00:21:03,760 --> 00:21:07,080
Speaker 1: the reason why I'm pinpointing that moment is because I

453
00:21:07,160 --> 00:21:10,920
Speaker 1: think those golden handcuffs that so many of us tie

454
00:21:10,960 --> 00:21:14,000
Speaker 1: around ourselves with the safe corporate job. And when you've

455
00:21:14,000 --> 00:21:16,400
Speaker 1: got a great degree and you finally get that job

456
00:21:16,480 --> 00:21:19,639
Speaker 1: you've been waiting to get for like eighteen years of

457
00:21:19,680 --> 00:21:22,240
Speaker 1: your life and everyone respects you for it, it looks

458
00:21:22,240 --> 00:21:25,359
Speaker 1: good on your LinkedIn and your resume. I found so

459
00:21:25,400 --> 00:21:27,760
Speaker 1: many people struggle at that point to say, well, I'm

460
00:21:27,800 --> 00:21:32,280
Speaker 1: willing to take less money, I'm willing to downgrade my lifestyle.

461
00:21:32,680 --> 00:21:36,320
Speaker 1: I'm willing to postpone and delay the gratification of having

462
00:21:36,400 --> 00:21:38,840
Speaker 1: nice things because chances are if I live with my

463
00:21:38,920 --> 00:21:42,680
Speaker 1: parents and I'm not making the money anymore, life changes.

464
00:21:43,000 --> 00:21:46,600
Speaker 1: Walk me through deeply that decision, because I think for

465
00:21:46,680 --> 00:21:48,840
Speaker 1: so many of our community listening and so many people

466
00:21:48,840 --> 00:21:51,879
Speaker 1: that I mentor coach speak to, this seems to be

467
00:21:51,880 --> 00:21:53,720
Speaker 1: one of the most pivotal moments of their life. That

468
00:21:54,240 --> 00:21:57,800
Speaker 1: were you willing to go two steps backwards in order

469
00:21:57,880 --> 00:22:00,919
Speaker 1: to go five steps forward? And so many of us

470
00:22:00,920 --> 00:22:03,760
Speaker 1: are so scared to go two steps backwards because we've

471
00:22:03,760 --> 00:22:06,639
Speaker 1: got so used to a certain level of lifestyle. So

472
00:22:06,720 --> 00:22:09,000
Speaker 1: walk us through that key decision point.

473
00:22:09,080 --> 00:22:11,960
Speaker 3: I actually ask myself would I do it again?

474
00:22:12,720 --> 00:22:16,440
Speaker 2: And I think that it also depends on It's the

475
00:22:16,560 --> 00:22:17,840
Speaker 2: risk taking ability, right, It.

476
00:22:17,800 --> 00:22:19,840
Speaker 3: Takes courage to take risk.

477
00:22:20,160 --> 00:22:22,760
Speaker 2: One of my favorite, most favorite books that I've recently

478
00:22:22,800 --> 00:22:23,920
Speaker 2: read is Die with Zero.

479
00:22:24,640 --> 00:22:27,800
Speaker 3: It is such an incredible book. It's this crazy concept

480
00:22:27,960 --> 00:22:29,119
Speaker 3: of just.

481
00:22:29,160 --> 00:22:31,880
Speaker 2: Taking risks and you have your golden years of your life,

482
00:22:31,880 --> 00:22:34,040
Speaker 2: like we should be spending our money doing our things

483
00:22:34,040 --> 00:22:35,200
Speaker 2: in our prime and.

484
00:22:35,119 --> 00:22:36,200
Speaker 3: That makes complete sense.

485
00:22:36,440 --> 00:22:39,880
Speaker 2: And the risk tolerance that you can take also changes

486
00:22:40,119 --> 00:22:42,439
Speaker 2: with your age. Would I take these risks if I

487
00:22:42,480 --> 00:22:44,359
Speaker 2: had two daughters at home and maybe if I was

488
00:22:44,359 --> 00:22:47,440
Speaker 2: a sole breadwinner or where I don't know, And so

489
00:22:47,800 --> 00:22:49,200
Speaker 2: I can look back and say I.

490
00:22:49,119 --> 00:22:51,120
Speaker 3: Didn't have much to lose, and it was a level

491
00:22:51,119 --> 00:22:51,480
Speaker 3: of risk.

492
00:22:51,560 --> 00:22:54,439
Speaker 2: I had a steady job, I was on a career

493
00:22:54,520 --> 00:22:58,000
Speaker 2: path I could have totally miserably failed. I think you

494
00:22:58,119 --> 00:23:01,359
Speaker 2: have to think about not what is the risk in

495
00:23:01,560 --> 00:23:03,800
Speaker 2: doing it? I think you have to think about what

496
00:23:03,880 --> 00:23:06,520
Speaker 2: is the risk in not doing it right? So what

497
00:23:06,680 --> 00:23:09,159
Speaker 2: is a risk if you don't do the thing? And

498
00:23:09,200 --> 00:23:10,800
Speaker 2: that's kind of how I try to make those the

499
00:23:10,880 --> 00:23:14,280
Speaker 2: risky decisions today. And I know we're going to talk

500
00:23:14,320 --> 00:23:16,119
Speaker 2: more and this journey is going to come full circle

501
00:23:16,160 --> 00:23:19,760
Speaker 2: in ten years. I left my company at the most

502
00:23:20,080 --> 00:23:24,159
Speaker 2: record high of the company, but the risk of me

503
00:23:24,359 --> 00:23:29,120
Speaker 2: staying was a detriment to my health and my burnout

504
00:23:29,240 --> 00:23:32,160
Speaker 2: and all the things that I had left to go accomplish.

505
00:23:32,200 --> 00:23:35,399
Speaker 3: And so it's really about the risk of not doing

506
00:23:35,440 --> 00:23:35,919
Speaker 3: the action.

507
00:23:36,600 --> 00:23:38,560
Speaker 2: But at that time I think it was I was

508
00:23:38,640 --> 00:23:41,760
Speaker 2: young and I could and you do have to take

509
00:23:42,119 --> 00:23:44,280
Speaker 2: a step back, and I would say, I think social

510
00:23:44,320 --> 00:23:48,400
Speaker 2: media does a horrible job of showing us success. There's

511
00:23:48,440 --> 00:23:52,639
Speaker 2: so much saturation of success. There's not enough failures that

512
00:23:52,680 --> 00:23:53,359
Speaker 2: are being shown.

513
00:23:53,400 --> 00:23:54,080
Speaker 3: It's not enough.

514
00:23:54,200 --> 00:23:57,120
Speaker 2: It is hard to build a business. You know, less

515
00:23:57,160 --> 00:23:59,639
Speaker 2: than two percent of female founders ever even break a

516
00:23:59,680 --> 00:24:00,840
Speaker 2: million in revenue.

517
00:24:01,280 --> 00:24:03,520
Speaker 3: That is the most insane statistic.

518
00:24:03,680 --> 00:24:07,199
Speaker 2: Men are eight times more likely to achieve that venture capital, Right,

519
00:24:07,240 --> 00:24:10,080
Speaker 2: I'm going to go build a fintech less than Currently

520
00:24:10,119 --> 00:24:13,680
Speaker 2: twenty twenty three, less than three percent of capital goes

521
00:24:13,680 --> 00:24:16,800
Speaker 2: to women founders, less than one percent, it's in the

522
00:24:16,880 --> 00:24:18,920
Speaker 2: decimals goes to minority founders.

523
00:24:19,320 --> 00:24:20,920
Speaker 3: What was I even thinking trying to go.

524
00:24:20,920 --> 00:24:24,640
Speaker 2: Raise capital out of Orlando, Florida, not even Silicon Valley, Right,

525
00:24:25,119 --> 00:24:27,960
Speaker 2: And so I think there's a naivete when you're young,

526
00:24:28,320 --> 00:24:29,440
Speaker 2: and I think it's beautiful.

527
00:24:29,800 --> 00:24:31,920
Speaker 3: I think that it's the most amazing thing.

528
00:24:32,040 --> 00:24:34,640
Speaker 2: Like I even think about parenting, like, oh my god,

529
00:24:34,680 --> 00:24:35,640
Speaker 2: Now if I knew all the.

530
00:24:35,520 --> 00:24:37,280
Speaker 3: Things that I knew right when we were young and

531
00:24:37,640 --> 00:24:38,439
Speaker 3: doing the things.

532
00:24:38,800 --> 00:24:42,040
Speaker 2: I think that having a little bit of not knowing

533
00:24:42,080 --> 00:24:45,360
Speaker 2: what's on the other side is actually really beautiful too,

534
00:24:45,720 --> 00:24:48,760
Speaker 2: Like embrace that now that I know I'm building second

535
00:24:48,760 --> 00:24:51,439
Speaker 2: time again and I'm building from experience, which means I

536
00:24:51,440 --> 00:24:54,360
Speaker 2: can catapult faster and do things differently, but.

537
00:24:54,400 --> 00:24:55,560
Speaker 3: I also know what's ahead.

538
00:24:56,000 --> 00:24:58,040
Speaker 2: I loved when I didn't know what was coming, so

539
00:24:58,080 --> 00:25:00,240
Speaker 2: I didn't know that I could go build that million

540
00:25:00,280 --> 00:25:02,600
Speaker 2: dollar business, and all I did was focus on putting

541
00:25:02,600 --> 00:25:04,480
Speaker 2: one step, one foot in front of the other.

542
00:25:04,600 --> 00:25:06,200
Speaker 3: Every day I showed.

543
00:25:05,960 --> 00:25:08,560
Speaker 2: Up for a job, I always say this, that was

544
00:25:08,760 --> 00:25:11,280
Speaker 2: harder than the one I had yesterday. Every day I

545
00:25:11,320 --> 00:25:13,240
Speaker 2: had a job that was hard because the company was growing,

546
00:25:13,400 --> 00:25:17,000
Speaker 2: something else was happening. That's a pretty cool place to

547
00:25:17,119 --> 00:25:20,679
Speaker 2: be in from a young growth perspective. So if you

548
00:25:20,840 --> 00:25:23,800
Speaker 2: enjoy that, then entrepreneurship is for you, because it doesn't

549
00:25:23,800 --> 00:25:24,440
Speaker 2: get easier.

550
00:25:25,160 --> 00:25:27,520
Speaker 3: You get better, but it doesn't get easier.

551
00:25:27,680 --> 00:25:30,320
Speaker 1: I actually think what you said makes a lot of

552
00:25:30,359 --> 00:25:34,000
Speaker 1: sense that at that time there was a sense of

553
00:25:34,160 --> 00:25:38,439
Speaker 1: you didn't have the pressure of the success story that

554
00:25:38,520 --> 00:25:41,399
Speaker 1: social media puts around you, and so now it's like

555
00:25:41,680 --> 00:25:45,880
Speaker 1: everyone thinks to themselves, I have to build a million dollar,

556
00:25:45,960 --> 00:25:49,000
Speaker 1: billion dollar business, And as soon as you say that,

557
00:25:49,600 --> 00:25:52,240
Speaker 1: it's so hard because it's such a long journey to

558
00:25:52,280 --> 00:25:55,720
Speaker 1: get there, that it's such an overwhelming mountain and it's

559
00:25:55,720 --> 00:25:57,679
Speaker 1: almost like you're standing at the base of a mountain

560
00:25:57,760 --> 00:26:00,239
Speaker 1: and it looks so high and you're just like, how

561
00:26:00,280 --> 00:26:02,320
Speaker 1: am I ever going to get to the top. And

562
00:26:02,359 --> 00:26:04,560
Speaker 1: I remember the same like when we launched our podcast.

563
00:26:04,920 --> 00:26:07,359
Speaker 1: I didn't have a number of downloads I was trying

564
00:26:07,359 --> 00:26:09,879
Speaker 1: to reach, or I didn't have a number of followers

565
00:26:09,920 --> 00:26:12,359
Speaker 1: that I was like, oh, this would be success. It

566
00:26:12,400 --> 00:26:13,919
Speaker 1: was like, this is what I love, this is the

567
00:26:13,960 --> 00:26:16,120
Speaker 1: stories I want to tell, this is how we want

568
00:26:16,119 --> 00:26:18,840
Speaker 1: to serve our community, this is the experience we want

569
00:26:18,880 --> 00:26:21,159
Speaker 1: to build. And that's how we started. And then of

570
00:26:21,200 --> 00:26:23,359
Speaker 1: course everything got more strategic because we developed and we

571
00:26:23,480 --> 00:26:25,800
Speaker 1: learned more and everything. But I didn't have that pressure

572
00:26:25,840 --> 00:26:28,040
Speaker 1: on day one, and I think if I did, I

573
00:26:28,119 --> 00:26:29,880
Speaker 1: may never have put out a video and it would

574
00:26:29,920 --> 00:26:32,919
Speaker 1: never have put out a piece of content because it

575
00:26:32,960 --> 00:26:36,119
Speaker 1: was going to be years or months or days until

576
00:26:36,160 --> 00:26:39,720
Speaker 1: you actually reached this false goal you set yourself. So

577
00:26:40,480 --> 00:26:43,959
Speaker 1: when you're starting out, how do you set goals that

578
00:26:44,200 --> 00:26:47,919
Speaker 1: are empowering and not deabilitating Because I see a lot

579
00:26:47,960 --> 00:26:50,639
Speaker 1: of founders setting very deabilitating goals.

580
00:26:50,800 --> 00:26:52,880
Speaker 2: I think the goals have to be in line with

581
00:26:53,400 --> 00:26:55,840
Speaker 2: why are you doing what you're doing. I think that

582
00:26:55,920 --> 00:26:59,760
Speaker 2: the numerical success will come from it. But if that's

583
00:26:59,800 --> 00:27:03,120
Speaker 2: what defining as your goals up front, you're not gonna

584
00:27:03,200 --> 00:27:05,960
Speaker 2: like that's that's where the mountain gets really high, versus

585
00:27:06,040 --> 00:27:09,239
Speaker 2: if you're really just showing up to go serve the

586
00:27:09,359 --> 00:27:11,280
Speaker 2: five audience members that you were like, Hey, I just

587
00:27:11,320 --> 00:27:13,399
Speaker 2: want to do this podcast, and I just whoever listens

588
00:27:13,440 --> 00:27:15,600
Speaker 2: listens like this is what I want to do. When

589
00:27:15,600 --> 00:27:17,840
Speaker 2: I first started the business, I knew that there was

590
00:27:17,880 --> 00:27:19,600
Speaker 2: a gap in what I was what we were doing.

591
00:27:19,880 --> 00:27:24,000
Speaker 2: I literally sold the first one hundred customers out of

592
00:27:24,040 --> 00:27:25,760
Speaker 2: the trunk of my car. This is when like payment

593
00:27:25,840 --> 00:27:28,240
Speaker 2: terminals were like a real thing, and I would carry

594
00:27:28,280 --> 00:27:31,320
Speaker 2: them in that my car. I'd go around shopping plazas.

595
00:27:31,760 --> 00:27:33,280
Speaker 2: It was just a completely different wry. I had to

596
00:27:33,280 --> 00:27:36,200
Speaker 2: go meet my customers where they were at and every day.

597
00:27:36,359 --> 00:27:38,879
Speaker 2: My goal was I just want one person to say.

598
00:27:38,760 --> 00:27:39,680
Speaker 3: Yes, that was it.

599
00:27:40,240 --> 00:27:41,639
Speaker 1: That's a great goal, that's it.

600
00:27:41,680 --> 00:27:43,399
Speaker 2: And so if and I knew what I wanted to

601
00:27:43,440 --> 00:27:45,840
Speaker 2: serve small business, I had such a passion. I knew

602
00:27:45,840 --> 00:27:48,240
Speaker 2: what I could help them with. And so it's really

603
00:27:48,280 --> 00:27:50,600
Speaker 2: important to stay focused on that. And it's hard, Like

604
00:27:50,800 --> 00:27:52,919
Speaker 2: I really that empathy comes from a place because I

605
00:27:52,920 --> 00:27:55,720
Speaker 2: find myself in that now, because I think social media

606
00:27:55,760 --> 00:27:58,439
Speaker 2: makes it really really difficult. We see living in this

607
00:27:58,560 --> 00:28:01,320
Speaker 2: comparison culture living in it's hard not to when you

608
00:28:01,400 --> 00:28:02,720
Speaker 2: see and it's nice.

609
00:28:02,760 --> 00:28:05,280
Speaker 3: It's also nice to see success because you're like, hey,

610
00:28:05,280 --> 00:28:08,840
Speaker 3: that's possible for me. There's an amazing truth in that.

611
00:28:08,880 --> 00:28:10,760
Speaker 2: And you should have I have my I make my

612
00:28:10,840 --> 00:28:13,440
Speaker 2: vision board every year, right, and if I'm not gonna

613
00:28:13,480 --> 00:28:16,399
Speaker 2: have big visions and big goals, like I do believe

614
00:28:16,440 --> 00:28:20,159
Speaker 2: in the power of dreaming big, but you have to

615
00:28:20,160 --> 00:28:23,959
Speaker 2: stay rooted in showing up for that one person or

616
00:28:23,960 --> 00:28:28,840
Speaker 2: that one customer and building your product and solutions set

617
00:28:28,880 --> 00:28:31,280
Speaker 2: to really serve. I think that that's where most of

618
00:28:31,320 --> 00:28:33,640
Speaker 2: the most successful companies come from.

619
00:28:33,680 --> 00:28:35,840
Speaker 3: And that's why I love women in business, like.

620
00:28:35,920 --> 00:28:39,959
Speaker 2: I love love meeting and I get an opportunity with

621
00:28:40,080 --> 00:28:43,360
Speaker 2: everything that I do with a podcast and CEO school

622
00:28:43,440 --> 00:28:43,880
Speaker 2: to just.

623
00:28:44,000 --> 00:28:46,000
Speaker 3: Meet and mentor so many women.

624
00:28:46,560 --> 00:28:49,560
Speaker 2: I never meet a woman who's just started the business

625
00:28:49,680 --> 00:28:52,320
Speaker 2: or a business for the sake of it. Every woman

626
00:28:52,360 --> 00:28:55,960
Speaker 2: I meet is building a business because somebody wasn't solving

627
00:28:56,000 --> 00:28:59,680
Speaker 2: something for their kids' school, somebody wasn't solving something for

628
00:28:59,760 --> 00:29:03,280
Speaker 2: their industry. There is a technology that they see this

629
00:29:03,320 --> 00:29:05,320
Speaker 2: world in a different way that no one's solving for.

630
00:29:05,440 --> 00:29:08,720
Speaker 2: There's a greater purpose, and she's the last one. She's

631
00:29:08,760 --> 00:29:12,760
Speaker 2: so exhausted from nobody solving it. She's like, screw it,

632
00:29:12,840 --> 00:29:13,479
Speaker 2: I gotta do it.

633
00:29:13,560 --> 00:29:14,239
Speaker 3: I got to do it.

634
00:29:14,600 --> 00:29:17,720
Speaker 2: And that's literally how women are starting businesses. We're not

635
00:29:17,760 --> 00:29:21,080
Speaker 2: first to raise our hands to say, oh yeah, entrepreneurship.

636
00:29:20,360 --> 00:29:21,400
Speaker 3: Is where we're at.

637
00:29:21,520 --> 00:29:24,840
Speaker 2: We're solving real problems because we really care. And I

638
00:29:24,880 --> 00:29:27,400
Speaker 2: think that's the the empathetic.

639
00:29:26,920 --> 00:29:29,720
Speaker 3: Part, the nurturing part, the problem solving part of.

640
00:29:29,720 --> 00:29:34,160
Speaker 2: Women, and women actually end up becoming the most successful

641
00:29:34,200 --> 00:29:38,280
Speaker 2: investments for a venture capitalists. Women actually end up becoming

642
00:29:39,000 --> 00:29:43,000
Speaker 2: the most incredible leaders in organizations. I do think that

643
00:29:43,040 --> 00:29:46,320
Speaker 2: the world would look very, very different in the environment

644
00:29:46,400 --> 00:29:47,320
Speaker 2: that we are in today.

645
00:29:47,960 --> 00:29:50,920
Speaker 3: If we had more women at the top across the

646
00:29:50,920 --> 00:29:52,600
Speaker 3: world on a global standpoint.

647
00:29:52,920 --> 00:29:56,000
Speaker 2: So it is important because women build with purpose, and

648
00:29:56,720 --> 00:29:58,160
Speaker 2: I think that that's what you have to You have

649
00:29:58,200 --> 00:30:00,400
Speaker 2: to stay grounded and it's nothing's going to take you there.

650
00:30:00,600 --> 00:30:03,800
Speaker 2: Because when you talk about those goals, Jay, as soon

651
00:30:03,800 --> 00:30:05,520
Speaker 2: as you start to reach, if it's just the goal,

652
00:30:05,920 --> 00:30:08,160
Speaker 2: before you even get to the goal, you're raising the

653
00:30:08,160 --> 00:30:10,200
Speaker 2: goal again. Before you get to the next goal, you're

654
00:30:10,280 --> 00:30:12,680
Speaker 2: raising that goal again. You have to check yourself in that.

655
00:30:12,720 --> 00:30:15,240
Speaker 2: And I fell into that trap. So once we started

656
00:30:15,240 --> 00:30:17,640
Speaker 2: to get the success and we started to grow the business.

657
00:30:18,080 --> 00:30:20,880
Speaker 2: Our first year we did five million in payments through

658
00:30:20,880 --> 00:30:24,000
Speaker 2: our ecosystem. Within year five we did five billion. It

659
00:30:24,120 --> 00:30:28,000
Speaker 2: was real, it was hard, it was fast. We were scaling,

660
00:30:28,000 --> 00:30:31,160
Speaker 2: we were growing. And then I just became a product

661
00:30:31,360 --> 00:30:37,040
Speaker 2: of living in this fintech boys club and defining success

662
00:30:37,040 --> 00:30:40,440
Speaker 2: on everyone else's terms, and I stopped checking in with

663
00:30:40,480 --> 00:30:43,040
Speaker 2: what I actually want. I stopped checking in with what

664
00:30:43,080 --> 00:30:45,280
Speaker 2: my customers really wanted. I stopped checking in. I was

665
00:30:45,320 --> 00:30:48,200
Speaker 2: just building because now there was this playbook, of this

666
00:30:48,600 --> 00:30:51,240
Speaker 2: tech playbook. This is how we have this is Series

667
00:30:51,240 --> 00:30:53,600
Speaker 2: A B C. Here's what's next. Here's how it's all

668
00:30:53,640 --> 00:30:57,600
Speaker 2: about value. It's all about this, It's about acquisitions, and

669
00:30:57,920 --> 00:31:01,160
Speaker 2: I definitely have a lot of lessons from building in

670
00:31:01,200 --> 00:31:03,840
Speaker 2: that way that I had to really check myself when

671
00:31:03,880 --> 00:31:04,600
Speaker 2: we reach the top.

672
00:31:05,000 --> 00:31:07,960
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691
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692
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693
00:32:29,120 --> 00:32:32,760
Speaker 1: make sure you use the code on purpose. The statistics

694
00:32:32,760 --> 00:32:35,480
Speaker 1: you mentioned a couple of moments ago about the number

695
00:32:35,480 --> 00:32:39,040
Speaker 1: of female founders funding going to female founders, those are

696
00:32:39,040 --> 00:32:44,480
Speaker 1: so alarming and they're not even close to being good now,

697
00:32:44,600 --> 00:32:47,480
Speaker 1: Like they're so far behind. What was some of the

698
00:32:47,560 --> 00:32:51,520
Speaker 1: blocks and the barriers you saw for women that you

699
00:32:51,680 --> 00:32:54,840
Speaker 1: had to learn to navigate and how would you encourage

700
00:32:54,840 --> 00:32:57,320
Speaker 1: women are in that space right now, because it can

701
00:32:57,360 --> 00:32:59,960
Speaker 1: get so easy to get discouraged, it's so easy to

702
00:33:00,160 --> 00:33:04,480
Speaker 1: become bitter, it's so easy to become completely disempowered. And

703
00:33:04,520 --> 00:33:06,640
Speaker 1: by the way, all of that would be extremely valid

704
00:33:06,960 --> 00:33:10,000
Speaker 1: based on the statistics you just shared. What did you

705
00:33:10,160 --> 00:33:14,000
Speaker 1: learn that if you were like, here are three lessons masterclasses,

706
00:33:14,080 --> 00:33:17,160
Speaker 1: moments of navigation that I learned that helped me play

707
00:33:17,200 --> 00:33:20,480
Speaker 1: the game and figure it out as opposed to give

708
00:33:20,560 --> 00:33:22,560
Speaker 1: up on the game and quit because it was too hard.

709
00:33:22,840 --> 00:33:24,760
Speaker 1: What would you say with the biggest three things that

710
00:33:24,800 --> 00:33:26,760
Speaker 1: you were Like, these three things taught me how to

711
00:33:26,800 --> 00:33:29,080
Speaker 1: play the game, and I had to learn to navigate

712
00:33:29,080 --> 00:33:30,560
Speaker 1: these in order to win in this world.

713
00:33:30,760 --> 00:33:33,680
Speaker 2: I would say the first thing is to build your network.

714
00:33:34,120 --> 00:33:35,760
Speaker 2: Like that is the number one thing. I think what

715
00:33:35,840 --> 00:33:39,560
Speaker 2: has made the Boys Club so successful is they do

716
00:33:39,600 --> 00:33:43,160
Speaker 2: business on the golf courses and through relationships and through

717
00:33:43,360 --> 00:33:45,320
Speaker 2: this college. And they went to this school, and there

718
00:33:45,360 --> 00:33:48,680
Speaker 2: is a network. There is a Boys Club network. We

719
00:33:48,880 --> 00:33:51,120
Speaker 2: haven't had an opportunity to build a network. We've only

720
00:33:51,160 --> 00:33:54,160
Speaker 2: been in the workforce, you know since the nineteen forties, fifties,

721
00:33:54,200 --> 00:33:56,760
Speaker 2: since post World War, Like, the business world has not

722
00:33:56,800 --> 00:33:59,360
Speaker 2: been designed for women in mind, and so it is

723
00:33:59,400 --> 00:34:03,040
Speaker 2: important to to start building that network immediately.

724
00:34:03,480 --> 00:34:06,680
Speaker 3: And so get out of the screen, get into the room.

725
00:34:06,960 --> 00:34:09,320
Speaker 2: So that's like the number one first piece of advice

726
00:34:09,360 --> 00:34:12,399
Speaker 2: that I have for every woman building everywhere is build

727
00:34:12,440 --> 00:34:16,759
Speaker 2: your network. And the Boys Club isn't bad, right, and

728
00:34:16,840 --> 00:34:20,880
Speaker 2: so find the right supporters find the right allies. And

729
00:34:20,960 --> 00:34:24,160
Speaker 2: so I had the most incredibly two male co founders,

730
00:34:24,560 --> 00:34:27,600
Speaker 2: my brother and my other brother, and so we built alongside.

731
00:34:27,640 --> 00:34:30,759
Speaker 2: And I had the most amazing mentors, male mentors that

732
00:34:30,920 --> 00:34:33,399
Speaker 2: had been there, done that. And so I do think

733
00:34:33,400 --> 00:34:37,279
Speaker 2: that you have to find the right men around you

734
00:34:37,360 --> 00:34:38,319
Speaker 2: for support as well.

735
00:34:38,360 --> 00:34:42,000
Speaker 3: So seek allies and ask for help, because the world

736
00:34:42,120 --> 00:34:44,759
Speaker 3: isn't one or the other. People do want to help.

737
00:34:44,800 --> 00:34:47,200
Speaker 2: And I think as women, this goes back to, like

738
00:34:47,239 --> 00:34:50,200
Speaker 2: the number two is that we carry all of the burden.

739
00:34:50,280 --> 00:34:52,880
Speaker 2: We carry all of this extra mental pressure. We carry

740
00:34:52,920 --> 00:34:56,440
Speaker 2: all of this self talk, the doubt and again all valid.

741
00:34:56,800 --> 00:34:59,759
Speaker 2: But we never were the last to ask for help.

742
00:35:00,160 --> 00:35:02,560
Speaker 2: We're always pouring into everyone. I see this from my

743
00:35:02,640 --> 00:35:04,600
Speaker 2: own mother. I see this me as a mother. I

744
00:35:04,600 --> 00:35:07,560
Speaker 2: have to remind myself that I need to be poured

745
00:35:07,560 --> 00:35:08,360
Speaker 2: into as well.

746
00:35:08,640 --> 00:35:11,120
Speaker 3: We're just That's how our DNA.

747
00:35:10,800 --> 00:35:13,920
Speaker 2: Is, this is how we've been physically designed and built

748
00:35:14,160 --> 00:35:16,480
Speaker 2: from our privetive years.

749
00:35:16,160 --> 00:35:18,600
Speaker 3: And days, you know, from the stone ages. That's what

750
00:35:18,640 --> 00:35:19,040
Speaker 3: our jobs.

751
00:35:19,080 --> 00:35:21,799
Speaker 2: We're nurturer is we're part of But we were part

752
00:35:21,840 --> 00:35:24,480
Speaker 2: of the village, right, We didn't have to do it

753
00:35:24,520 --> 00:35:27,120
Speaker 2: alone in this world. Why do we feel like we

754
00:35:27,200 --> 00:35:30,239
Speaker 2: have to do it alone, and so get comfortable with

755
00:35:30,400 --> 00:35:34,080
Speaker 2: asking for help. So getting those allies super super important.

756
00:35:34,760 --> 00:35:38,160
Speaker 2: Third piece of advice that I have for female founders

757
00:35:38,600 --> 00:35:41,800
Speaker 2: is to do it anyway, Like go for it anyway.

758
00:35:42,320 --> 00:35:44,040
Speaker 2: And so there's going to be a lot of noise.

759
00:35:44,560 --> 00:35:46,040
Speaker 2: There's going to be a lot of people that are

760
00:35:46,040 --> 00:35:48,359
Speaker 2: going to doubt you. Every time you're going to step

761
00:35:48,360 --> 00:35:50,120
Speaker 2: into our room, there's going to be somebody. And I've

762
00:35:50,200 --> 00:35:53,680
Speaker 2: experienced this in every room that I've been and I

763
00:35:53,680 --> 00:35:58,040
Speaker 2: can name countless stories of the misogyny, of the sexism,

764
00:35:58,640 --> 00:36:01,440
Speaker 2: of the racism, and even the agism.

765
00:36:01,800 --> 00:36:03,680
Speaker 3: Right like, even being young, you'er doubted.

766
00:36:03,880 --> 00:36:07,120
Speaker 2: I can think of my first CEO conference when I

767
00:36:07,360 --> 00:36:10,319
Speaker 2: got investors with you know, venture backed, you know, and

768
00:36:10,360 --> 00:36:12,080
Speaker 2: it's not anyone's fault, it's just I was the first

769
00:36:12,120 --> 00:36:14,520
Speaker 2: portfolio company that was founded like that was a female

770
00:36:14,560 --> 00:36:15,600
Speaker 2: founded portfolio company.

771
00:36:15,600 --> 00:36:17,560
Speaker 3: And I arrived to this conference.

772
00:36:17,600 --> 00:36:21,160
Speaker 2: And every CEO walking in through the door stopped me

773
00:36:21,200 --> 00:36:23,160
Speaker 2: and was like, Hey, where's the event?

774
00:36:23,440 --> 00:36:24,960
Speaker 3: Hey where do I get my name badge?

775
00:36:25,040 --> 00:36:26,759
Speaker 2: Hey, where do I get They just assumed that I

776
00:36:26,840 --> 00:36:29,920
Speaker 2: was like the event manager until you know, one of.

777
00:36:29,920 --> 00:36:32,959
Speaker 3: The LP's was like and welcoming our newest portfolio CEO.

778
00:36:32,760 --> 00:36:37,080
Speaker 2: Sceneria and their faces, right, and so just ignore it

779
00:36:37,480 --> 00:36:40,160
Speaker 2: as best as you can, and you just have to

780
00:36:40,320 --> 00:36:44,600
Speaker 2: keep showing up in those rooms and be authentically you, Right.

781
00:36:44,640 --> 00:36:46,399
Speaker 3: I think that's if I like, that's the third piece

782
00:36:46,440 --> 00:36:48,200
Speaker 3: of advice. Is it took me so.

783
00:36:48,400 --> 00:36:53,960
Speaker 2: Long to get comfortable with fully showing up as myself.

784
00:36:54,040 --> 00:36:55,520
Speaker 3: And I mean, it's not my fault. I had to

785
00:36:55,520 --> 00:36:56,560
Speaker 3: put on a lot of armor.

786
00:36:56,640 --> 00:36:59,400
Speaker 2: I was one of the only women in the boys club,

787
00:36:59,440 --> 00:37:02,279
Speaker 2: and there's so many stories of how I would show up.

788
00:37:02,600 --> 00:37:04,759
Speaker 2: I called myself a man and a skirt, so like

789
00:37:04,800 --> 00:37:07,880
Speaker 2: how I would dress. I could not eat another steak

790
00:37:08,360 --> 00:37:11,280
Speaker 2: at a steakhouse like it was like I was doing

791
00:37:11,320 --> 00:37:13,359
Speaker 2: all the things to fit in. And that's natural, that's

792
00:37:13,440 --> 00:37:15,680
Speaker 2: human tendency. You want to be part of the club.

793
00:37:15,719 --> 00:37:19,160
Speaker 2: So I'm not going to disrupt the norm. But you know,

794
00:37:19,239 --> 00:37:21,400
Speaker 2: I think that where the change really happened for me

795
00:37:21,680 --> 00:37:24,560
Speaker 2: was standing up to my board and to the team

796
00:37:24,640 --> 00:37:28,000
Speaker 2: and being comfortable and leading the way that as scenia.

797
00:37:28,800 --> 00:37:31,279
Speaker 2: That came later for me, and it came through confidence, right,

798
00:37:31,280 --> 00:37:33,239
Speaker 2: It came through like doing it and finding the like

799
00:37:33,320 --> 00:37:35,880
Speaker 2: the courage to be confidence in my own ability, but

800
00:37:35,960 --> 00:37:38,560
Speaker 2: I wish I found that sooner. So my third piece

801
00:37:38,560 --> 00:37:41,040
Speaker 2: of advice is to just to do it anyway. Show

802
00:37:41,120 --> 00:37:43,680
Speaker 2: up in the rooms and show up as you. You

803
00:37:43,719 --> 00:37:45,640
Speaker 2: don't have to be a man and a skirt, like,

804
00:37:45,800 --> 00:37:47,279
Speaker 2: be exactly how you are.

805
00:37:47,360 --> 00:37:49,399
Speaker 3: And I think that the world is is. I think

806
00:37:49,400 --> 00:37:52,560
Speaker 3: it's changing, Jay, So I think it is. It's getting better.

807
00:37:52,800 --> 00:37:55,160
Speaker 2: The statistics aren't there, and I've got thoughts on why

808
00:37:55,160 --> 00:37:58,160
Speaker 2: the stats aren't there, and it's because we're not holding

809
00:37:58,160 --> 00:38:01,560
Speaker 2: institutions accountable. There is an accountability component. Shit does not

810
00:38:01,760 --> 00:38:05,840
Speaker 2: change unless you hold somebody accountable to it. So venture capitalist,

811
00:38:06,120 --> 00:38:08,440
Speaker 2: you know, where is the funding going? Why aren't we

812
00:38:08,960 --> 00:38:12,360
Speaker 2: mandating that at least percentages of these funds go towards

813
00:38:12,400 --> 00:38:16,640
Speaker 2: women owned businesses, lending banking. That's exactly why we're building

814
00:38:16,680 --> 00:38:18,880
Speaker 2: worth Again, I did not want to go be a

815
00:38:18,920 --> 00:38:19,920
Speaker 2: serial entrepreneur.

816
00:38:20,000 --> 00:38:22,319
Speaker 3: I am exhausted of building businesses.

817
00:38:22,760 --> 00:38:26,680
Speaker 2: But there isn't an equitable landscape, and we have to

818
00:38:26,719 --> 00:38:29,799
Speaker 2: hold institutions accountable as well, and so I'm trying to

819
00:38:29,840 --> 00:38:33,040
Speaker 2: do that by standardizing the business credit score and holding

820
00:38:33,040 --> 00:38:37,919
Speaker 2: institutions accountable for equitable lending and for an equitable financial ecosystem.

821
00:38:38,320 --> 00:38:41,120
Speaker 2: But I think that those things have to change as

822
00:38:41,160 --> 00:38:44,120
Speaker 2: well as our consumer behaves as well as so many things.

823
00:38:44,239 --> 00:38:45,840
Speaker 3: There's so many things that have to change.

824
00:38:46,280 --> 00:38:49,000
Speaker 2: And I do believe that the dialogue is happening, which

825
00:38:49,040 --> 00:38:53,240
Speaker 2: is important. That's where it starts. But action comes from doing,

826
00:38:54,000 --> 00:38:56,040
Speaker 2: and so that's going to be the next big step

827
00:38:56,080 --> 00:38:59,239
Speaker 2: and I'm really curious to see how we're going to

828
00:38:59,320 --> 00:39:01,759
Speaker 2: do that in you know, in my generation, I want

829
00:39:01,760 --> 00:39:05,280
Speaker 2: my daughter's generations. I want my kids to have two daughters,

830
00:39:05,280 --> 00:39:07,160
Speaker 2: for them to grow up in a world that they

831
00:39:07,200 --> 00:39:10,400
Speaker 2: can be and do and right now, they have no concept,

832
00:39:10,520 --> 00:39:11,160
Speaker 2: just like I did.

833
00:39:11,600 --> 00:39:13,439
Speaker 3: Right and so I'm raising them in the same way.

834
00:39:13,520 --> 00:39:17,360
Speaker 2: And they're so strong and so independent and so cool

835
00:39:17,480 --> 00:39:21,600
Speaker 2: and so different and all the things. And I hope

836
00:39:21,640 --> 00:39:24,200
Speaker 2: that that continues, like they can always continue to be

837
00:39:24,239 --> 00:39:27,600
Speaker 2: themselves and have that positive dialogue not just from me

838
00:39:27,640 --> 00:39:29,920
Speaker 2: as a parent, but from their own from their own self,

839
00:39:30,560 --> 00:39:32,719
Speaker 2: because the world hopefully looks different for them.

840
00:39:32,920 --> 00:39:35,400
Speaker 1: Yeah. No, great advice. And you reminded me of a

841
00:39:35,440 --> 00:39:37,799
Speaker 1: story I heard when I was in England. I heard

842
00:39:37,800 --> 00:39:40,719
Speaker 1: the speaker talking about and I may get the date wrong,

843
00:39:40,760 --> 00:39:42,440
Speaker 1: but I think she built a big tech company in

844
00:39:42,480 --> 00:39:47,279
Speaker 1: the eighties in England. She talked about how when she

845
00:39:47,440 --> 00:39:53,280
Speaker 1: started out, she used to call other CEOs and she'd

846
00:39:53,280 --> 00:39:56,719
Speaker 1: pretend to be her own assistant and she'd say, I'm

847
00:39:56,760 --> 00:39:59,560
Speaker 1: setting up a meeting for Steve Shirley. Her name was

848
00:39:59,560 --> 00:40:02,720
Speaker 1: stephan and she'd be like, Hey, I'm calling on behalf

849
00:40:02,760 --> 00:40:04,799
Speaker 1: of Steve Shirley. Steve Shirley would love to come and

850
00:40:04,800 --> 00:40:07,239
Speaker 1: meet you. The person would book in the appointment and

851
00:40:07,239 --> 00:40:09,279
Speaker 1: then she'd turn up as a woman and they'd be like, wait,

852
00:40:09,320 --> 00:40:11,040
Speaker 1: how's your name Steve. She's like, oh, they go, I

853
00:40:11,080 --> 00:40:14,080
Speaker 1: go by Steve because I'm Stephanie. And her name became

854
00:40:14,160 --> 00:40:17,279
Speaker 1: Steve Shirley because that's what she was known as. And

855
00:40:17,320 --> 00:40:20,160
Speaker 1: that's what it took. And now I'm hoping times are

856
00:40:20,239 --> 00:40:23,399
Speaker 1: changing and things are shifting, of course drastically since then,

857
00:40:23,480 --> 00:40:26,640
Speaker 1: but still that feeling of women feeling like I have

858
00:40:26,719 --> 00:40:28,640
Speaker 1: to go to a steakhouse, maybe I have to hang

859
00:40:28,640 --> 00:40:31,480
Speaker 1: out here. We're hoping culture is changing. But if we're

860
00:40:31,520 --> 00:40:34,520
Speaker 1: completely honest, if you didn't do those things, would you

861
00:40:34,600 --> 00:40:36,240
Speaker 1: be successful today?

862
00:40:36,440 --> 00:40:37,000
Speaker 3: I don't know.

863
00:40:37,280 --> 00:40:39,359
Speaker 2: And she's being honest, Yeah, no, it's and it's such

864
00:40:39,360 --> 00:40:41,160
Speaker 2: a valid point. This is a conversation we're having with

865
00:40:41,160 --> 00:40:43,960
Speaker 2: friends last night at dinner, you know, a friend asked,

866
00:40:44,239 --> 00:40:47,319
Speaker 2: what would I look back and do different? And so

867
00:40:47,440 --> 00:40:49,480
Speaker 2: many things is what I want to say, right hindsight

868
00:40:49,560 --> 00:40:52,960
Speaker 2: twenty twenty. But the truth is nothing right, because it

869
00:40:53,320 --> 00:40:54,840
Speaker 2: took me to the next step, and it took me

870
00:40:54,880 --> 00:40:56,239
Speaker 2: to the next room, and it took me to the

871
00:40:56,280 --> 00:41:00,000
Speaker 2: next table on the next conversation, and it made whatever

872
00:41:00,120 --> 00:41:03,000
Speaker 2: decisions I made allowed me to for me to get

873
00:41:03,040 --> 00:41:05,400
Speaker 2: that land that customer, to me to land that partnership

874
00:41:05,440 --> 00:41:07,880
Speaker 2: and that investor. And I do think that it is

875
00:41:07,920 --> 00:41:11,040
Speaker 2: important not to lose yourself though, And so although I

876
00:41:11,120 --> 00:41:13,200
Speaker 2: was showing up at the steakhouse and at the things,

877
00:41:13,320 --> 00:41:16,719
Speaker 2: like I would invite my counterparts to come, like to

878
00:41:16,760 --> 00:41:19,040
Speaker 2: see it from a different lens. And I'm always like

879
00:41:19,320 --> 00:41:22,040
Speaker 2: every one of like my investors' mentors, like they're all

880
00:41:22,040 --> 00:41:24,080
Speaker 2: probably rolling their eyes laughing at like this is the

881
00:41:24,160 --> 00:41:27,920
Speaker 2: like typical scenario conversation is like how they can be

882
00:41:27,920 --> 00:41:30,239
Speaker 2: better for us to like, okay next time instead, And

883
00:41:30,239 --> 00:41:33,640
Speaker 2: so the next year at that conference, my wonderful investor

884
00:41:33,680 --> 00:41:35,800
Speaker 2: and they're so incredible, so that was not their.

885
00:41:35,640 --> 00:41:37,880
Speaker 3: Intention to make me feel left out. And it was

886
00:41:37,920 --> 00:41:40,120
Speaker 3: a golf tournament on the second day. Of course, it's

887
00:41:40,120 --> 00:41:41,480
Speaker 3: a golf tournament on the second day.

888
00:41:42,040 --> 00:41:44,520
Speaker 2: And so they set me up at a SPA appointment,

889
00:41:44,560 --> 00:41:45,839
Speaker 2: which was so sweet of them.

890
00:41:46,200 --> 00:41:47,759
Speaker 3: But I'm not here to go to the spot.

891
00:41:47,800 --> 00:41:50,759
Speaker 2: I'm here to network with other CEOs and get business done, right,

892
00:41:51,080 --> 00:41:53,680
Speaker 2: And so I ended up just writing the golf carts, right,

893
00:41:53,840 --> 00:41:55,239
Speaker 2: And I ended up writing the golf carts and we

894
00:41:55,280 --> 00:41:58,200
Speaker 2: had such a great time, and like by the end

895
00:41:58,280 --> 00:42:00,319
Speaker 2: of it, you know, next year, they're like, what we

896
00:42:00,360 --> 00:42:02,319
Speaker 2: do different? And I'm like, nothing, Just invite me to

897
00:42:02,360 --> 00:42:04,520
Speaker 2: the golf course, right, And maybe I'm not going to

898
00:42:04,600 --> 00:42:07,080
Speaker 2: golf and maybe I may leave early from a dinner.

899
00:42:07,160 --> 00:42:09,200
Speaker 2: Maybe I won't stay overnight at a conference because I've

900
00:42:09,200 --> 00:42:10,799
Speaker 2: got my kids to go, like to get home to.

901
00:42:11,840 --> 00:42:13,560
Speaker 2: But I want to be invited to that, like I

902
00:42:13,600 --> 00:42:14,200
Speaker 2: want to just be.

903
00:42:14,200 --> 00:42:14,799
Speaker 3: Part of the thing.

904
00:42:14,800 --> 00:42:18,080
Speaker 2: I don't want to have this like curated extra experience.

905
00:42:18,120 --> 00:42:20,480
Speaker 2: And so I'd always invite them, like they would invite

906
00:42:20,480 --> 00:42:22,840
Speaker 2: me back into that conversation of what they could do better.

907
00:42:23,160 --> 00:42:25,280
Speaker 2: But I don't think if I voiced it, they wouldn't

908
00:42:25,320 --> 00:42:27,920
Speaker 2: have known if I just went to the SPA didn't

909
00:42:27,960 --> 00:42:30,640
Speaker 2: say anything right, And so I do.

910
00:42:30,560 --> 00:42:31,480
Speaker 3: Think that that's where I was.

911
00:42:31,640 --> 00:42:34,160
Speaker 2: You know, the early parts of having your voice heard

912
00:42:34,280 --> 00:42:37,120
Speaker 2: is important. You can't make change if you're not going

913
00:42:37,200 --> 00:42:40,680
Speaker 2: to express those ideas. So you have to get comfortable.

914
00:42:40,680 --> 00:42:42,919
Speaker 2: And it's hard. I know, it's so much easier said

915
00:42:42,960 --> 00:42:44,759
Speaker 2: it takes courage to do that.

916
00:42:45,280 --> 00:42:46,920
Speaker 3: But I think if you do it in a.

917
00:42:46,880 --> 00:42:49,120
Speaker 2: Way that's kind, and if you do it in a

918
00:42:49,120 --> 00:42:50,400
Speaker 2: way that's loving it, if you do it in a

919
00:42:50,440 --> 00:42:53,520
Speaker 2: way that's empathetic, and it's not belittling, and it's not oh,

920
00:42:53,560 --> 00:42:56,680
Speaker 2: you made me feel, it's not you language.

921
00:42:56,200 --> 00:42:59,759
Speaker 3: It's I'm really excited for this. And I see a

922
00:42:59,800 --> 00:43:01,120
Speaker 3: lot of good in people.

923
00:43:01,640 --> 00:43:05,520
Speaker 2: And even though I faced a lot of the things

924
00:43:05,520 --> 00:43:09,360
Speaker 2: that I faced, I knew that very very few times

925
00:43:09,520 --> 00:43:12,440
Speaker 2: where I felt that I was malicious or intentional, but

926
00:43:12,520 --> 00:43:13,840
Speaker 2: most of the time it wasn't.

927
00:43:13,840 --> 00:43:16,920
Speaker 3: They just don't know. They just don't know. And so

928
00:43:16,960 --> 00:43:19,520
Speaker 3: I think if you invite people into.

929
00:43:18,960 --> 00:43:23,759
Speaker 2: A proactive conversation, a co created conversation, that change can

930
00:43:23,800 --> 00:43:25,840
Speaker 2: happen that way. And that's how I was able to

931
00:43:25,960 --> 00:43:29,319
Speaker 2: navigate the Boys Club once doing it again.

932
00:43:29,400 --> 00:43:30,399
Speaker 3: I mean, fine, it still hasn't.

933
00:43:30,440 --> 00:43:34,319
Speaker 2: The fact the fintech space is it's different, but I

934
00:43:34,360 --> 00:43:37,920
Speaker 2: do think that we can co create a more beautiful

935
00:43:38,120 --> 00:43:39,040
Speaker 2: experience for all.

936
00:43:39,360 --> 00:43:41,160
Speaker 1: Yeah. No, thank you for being so honest as well,

937
00:43:41,200 --> 00:43:43,759
Speaker 1: because I think it's like you said, it's been ten

938
00:43:43,840 --> 00:43:46,360
Speaker 1: years and it still hasn't changed drastically. It's changed a

939
00:43:46,360 --> 00:43:50,040
Speaker 1: little bit, but your ability to deal with it positively

940
00:43:50,520 --> 00:43:53,320
Speaker 1: and proactively has helped you move along. And one of

941
00:43:53,360 --> 00:43:54,680
Speaker 1: the things you did, and you said to me, like

942
00:43:54,719 --> 00:43:58,480
Speaker 1: you built your business with family. Yeah, and that's rare

943
00:43:58,640 --> 00:44:00,640
Speaker 1: I feel as well. In this day. I feel like

944
00:44:00,680 --> 00:44:03,960
Speaker 1: there were companies like a century ago which were family built,

945
00:44:04,000 --> 00:44:07,439
Speaker 1: family owned, they passed it down through generations. Family built

946
00:44:07,480 --> 00:44:09,840
Speaker 1: businesses are more rare now. And I've even had a

947
00:44:09,840 --> 00:44:11,840
Speaker 1: lot of friends and family members that I know that

948
00:44:11,920 --> 00:44:15,759
Speaker 1: have built things with their friends, investments, companies, and at

949
00:44:15,800 --> 00:44:19,799
Speaker 1: some point there's a breakof there's a breakdown in communication,

950
00:44:20,080 --> 00:44:24,520
Speaker 1: there's potentially distance that's created, and I think people can

951
00:44:24,560 --> 00:44:27,400
Speaker 1: sometimes be quite naive and trusting when they go into

952
00:44:27,920 --> 00:44:32,320
Speaker 1: family based or friend based businesses, and at some point

953
00:44:32,680 --> 00:44:35,960
Speaker 1: the friendship kind of changes because of money. The family

954
00:44:36,000 --> 00:44:38,680
Speaker 1: falls out over money. Generally, money seems to be this

955
00:44:39,360 --> 00:44:41,560
Speaker 1: force that has the power to break some of the

956
00:44:41,600 --> 00:44:46,279
Speaker 1: deepest bonds. As someone who's built a successful relationship with

957
00:44:46,440 --> 00:44:48,800
Speaker 1: their family and built a business at the same time,

958
00:44:49,280 --> 00:44:54,799
Speaker 1: what three warnings or cautions or clarifications would you put

959
00:44:54,800 --> 00:44:58,040
Speaker 1: into place for anyone listening right now thinking I'm starting

960
00:44:58,040 --> 00:44:59,759
Speaker 1: this with my friend, I'm super excited, we love each other,

961
00:45:00,239 --> 00:45:03,160
Speaker 1: need anything, contracts forget it, or someone with their families,

962
00:45:03,200 --> 00:45:05,680
Speaker 1: just like, of course I trust my family. What would

963
00:45:05,719 --> 00:45:07,440
Speaker 1: you be three things you'd lay out for them to say,

964
00:45:07,480 --> 00:45:09,759
Speaker 1: here's how to get it right, and here's what we did.

965
00:45:10,000 --> 00:45:12,880
Speaker 2: It's definitely very rare so and I've seen it with

966
00:45:12,960 --> 00:45:14,279
Speaker 2: my own friends firsthand.

967
00:45:14,480 --> 00:45:15,759
Speaker 3: Of what you're saying is.

968
00:45:15,680 --> 00:45:18,120
Speaker 2: So treat because you go into it with that level

969
00:45:18,120 --> 00:45:21,879
Speaker 2: of trust, that excitement. With my brother when he came

970
00:45:21,880 --> 00:45:23,839
Speaker 2: into that, he came into the business a year after

971
00:45:23,920 --> 00:45:26,560
Speaker 2: almost a year after he was supporting me on a

972
00:45:26,640 --> 00:45:29,279
Speaker 2: back end, and then when things really started taking like

973
00:45:29,320 --> 00:45:31,719
Speaker 2: taking off, I needed help, I needed to grow, and

974
00:45:31,760 --> 00:45:33,719
Speaker 2: he was an expert in different things. And I think

975
00:45:33,760 --> 00:45:36,600
Speaker 2: advice number one is don't just partner up for the

976
00:45:36,640 --> 00:45:37,440
Speaker 2: sake of partnering.

977
00:45:37,520 --> 00:45:37,680
Speaker 4: Up.

978
00:45:37,880 --> 00:45:40,360
Speaker 2: We definitely had so much trust to me and we

979
00:45:40,400 --> 00:45:43,080
Speaker 2: have the same DNA, right, Like there's like same value

980
00:45:43,120 --> 00:45:45,960
Speaker 2: system every Like there's nobody in my life that has

981
00:45:46,000 --> 00:45:49,960
Speaker 2: gone through almost every life experience with me than my brother.

982
00:45:50,400 --> 00:45:53,520
Speaker 2: Like that's such a cool bond as siblings that you

983
00:45:53,560 --> 00:45:56,360
Speaker 2: get to have, right, They really understand all of the

984
00:45:56,680 --> 00:46:00,200
Speaker 2: craziness the families of the They're really your you know,

985
00:46:00,280 --> 00:46:02,400
Speaker 2: the other half of you in a different way in

986
00:46:02,440 --> 00:46:04,920
Speaker 2: your the primary part of your growing up. So we

987
00:46:05,000 --> 00:46:08,279
Speaker 2: had so much trust. Everything that made me great made

988
00:46:08,360 --> 00:46:11,000
Speaker 2: him great. Everything that you know, would be things that

989
00:46:11,480 --> 00:46:13,600
Speaker 2: maybe messed us up, messed him up. Right, So we

990
00:46:13,680 --> 00:46:17,319
Speaker 2: had this true bond. But he was different in his

991
00:46:17,400 --> 00:46:20,880
Speaker 2: skill set. I had really strong strength and people and

992
00:46:21,239 --> 00:46:25,759
Speaker 2: brand and marketing and just the ability to inspire and

993
00:46:25,840 --> 00:46:28,640
Speaker 2: get talent and drive. He was so great at sales

994
00:46:28,640 --> 00:46:31,680
Speaker 2: and operations and that was the skill set that I needed.

995
00:46:32,040 --> 00:46:35,600
Speaker 3: And so I think advice number one is stay in

996
00:46:35,640 --> 00:46:36,240
Speaker 3: your lanes.

997
00:46:36,719 --> 00:46:38,839
Speaker 2: So I think where what happens is like when you're

998
00:46:39,040 --> 00:46:41,719
Speaker 2: you know, in each other's lanes, that's where it becomes tough.

999
00:46:41,800 --> 00:46:46,080
Speaker 2: So having clear roles and responsibilities and then that's where

1000
00:46:46,080 --> 00:46:48,160
Speaker 2: the trust component comes in because if you really trust

1001
00:46:48,160 --> 00:46:51,880
Speaker 2: each other, then you have to let them run it

1002
00:46:51,960 --> 00:46:53,560
Speaker 2: the way that they would run it, and they have

1003
00:46:53,640 --> 00:46:55,520
Speaker 2: to trust to you in running that lane the way

1004
00:46:55,520 --> 00:46:57,360
Speaker 2: that I would like that you're going to run it.

1005
00:46:57,760 --> 00:46:59,360
Speaker 2: And so I think that that's Number one is to

1006
00:46:59,400 --> 00:47:00,280
Speaker 2: divide in Conker.

1007
00:47:00,760 --> 00:47:05,120
Speaker 3: Number two, you brought up money. Money is it's tough.

1008
00:47:05,320 --> 00:47:08,000
Speaker 2: Right, and so in it that is truly what has

1009
00:47:08,040 --> 00:47:13,239
Speaker 2: I've seen broken families and relationships. And one thing that

1010
00:47:13,600 --> 00:47:16,080
Speaker 2: you know, when Seal came on board, I could have

1011
00:47:16,480 --> 00:47:19,120
Speaker 2: maybe offered a different equity stake or when we were

1012
00:47:19,160 --> 00:47:20,759
Speaker 2: like trying to figure out how we're going to do this,

1013
00:47:21,560 --> 00:47:22,640
Speaker 2: and it.

1014
00:47:22,600 --> 00:47:24,520
Speaker 3: Was fifty to fifty, it wasn't even a question.

1015
00:47:24,640 --> 00:47:27,560
Speaker 2: And even though I was started, like started the company first,

1016
00:47:27,560 --> 00:47:31,440
Speaker 2: whatever it was, but I knew that I never wanted

1017
00:47:31,719 --> 00:47:35,319
Speaker 2: money to be our relationship is the most important thing,

1018
00:47:35,800 --> 00:47:37,600
Speaker 2: and so I never wanted to build like what if

1019
00:47:37,680 --> 00:47:39,280
Speaker 2: the business is going to fail, we're gonna have success,

1020
00:47:39,320 --> 00:47:40,520
Speaker 2: We're going to fail, We're going to I didn't know

1021
00:47:40,600 --> 00:47:43,400
Speaker 2: what was going to be the outcome, but family is forever,

1022
00:47:43,520 --> 00:47:45,840
Speaker 2: Like I didn't want to ruin that. And so to

1023
00:47:45,960 --> 00:47:48,640
Speaker 2: avoid not letting money come in the way. And I

1024
00:47:48,680 --> 00:47:51,840
Speaker 2: know this isn't practical for many people, but that was

1025
00:47:51,840 --> 00:47:55,000
Speaker 2: the reason why it was fifty to fifty. I got

1026
00:47:55,000 --> 00:47:57,800
Speaker 2: two percent more because I'm two years older, so older

1027
00:47:57,840 --> 00:48:00,280
Speaker 2: sister all like that.

1028
00:48:00,440 --> 00:48:01,040
Speaker 3: That was the deal.

1029
00:48:01,040 --> 00:48:04,040
Speaker 2: And actually this company now we're building again together and

1030
00:48:04,040 --> 00:48:06,160
Speaker 2: this time he has two percent more to make life fair.

1031
00:48:07,200 --> 00:48:07,480
Speaker 3: Yeah.

1032
00:48:07,520 --> 00:48:10,400
Speaker 2: So, but we came from a place and with that allowed,

1033
00:48:10,680 --> 00:48:13,560
Speaker 2: it wasn't about me feeling great or him feeling great.

1034
00:48:14,239 --> 00:48:16,399
Speaker 3: We both came from a sense of partnership.

1035
00:48:16,800 --> 00:48:19,399
Speaker 2: And so every decision that you make, and whether that's

1036
00:48:19,440 --> 00:48:21,799
Speaker 2: with your friend or with your spouse or whoever you're

1037
00:48:21,800 --> 00:48:24,799
Speaker 2: doing a business partner that you're doing business with, if

1038
00:48:24,800 --> 00:48:28,840
Speaker 2: you guys are coming at it from this same equitable lens,

1039
00:48:29,520 --> 00:48:32,239
Speaker 2: then you know that like there's that extra level of

1040
00:48:32,239 --> 00:48:35,400
Speaker 2: trust because there isn't any other gain or benefit for

1041
00:48:35,560 --> 00:48:38,239
Speaker 2: sal or for myself there we're always coming at it

1042
00:48:38,400 --> 00:48:41,080
Speaker 2: for the same outcome. And I know that's not perfect

1043
00:48:41,160 --> 00:48:44,600
Speaker 2: for all kinds of businesses, but it's all about value, right.

1044
00:48:44,640 --> 00:48:47,280
Speaker 2: Where there's not that disconnect is when someone doesn't feel

1045
00:48:47,360 --> 00:48:50,400
Speaker 2: their value and so really sitting down and understanding the

1046
00:48:50,480 --> 00:48:54,239
Speaker 2: value component of it, it's super critical and then just

1047
00:48:54,280 --> 00:48:56,880
Speaker 2: advice that it is important to talk about what happens

1048
00:48:56,920 --> 00:49:00,560
Speaker 2: if it doesn't go well, right, So to have have

1049
00:49:00,640 --> 00:49:03,640
Speaker 2: that conversation and to have things in place to say,

1050
00:49:03,680 --> 00:49:06,160
Speaker 2: if it doesn't go well, here's how we're going to

1051
00:49:06,480 --> 00:49:07,200
Speaker 2: solve through it.

1052
00:49:07,640 --> 00:49:09,560
Speaker 3: But I think it's it's not just having the end

1053
00:49:09,560 --> 00:49:09,919
Speaker 3: in mind.

1054
00:49:10,080 --> 00:49:13,080
Speaker 2: We actually never signed a like a contract, so that's

1055
00:49:13,120 --> 00:49:16,200
Speaker 2: actually I'm giving the advice. I never took the advice,

1056
00:49:16,840 --> 00:49:19,560
Speaker 2: and I will say what did get us through it

1057
00:49:19,640 --> 00:49:25,279
Speaker 2: is any business partnership. Business is personal like period. It's

1058
00:49:25,280 --> 00:49:29,240
Speaker 2: a relationship. I mean, you were the guru of relationship advice,

1059
00:49:29,320 --> 00:49:31,719
Speaker 2: like it is. You have to nurture this relationship. You

1060
00:49:31,719 --> 00:49:33,160
Speaker 2: have to spend time in this relationship.

1061
00:49:33,520 --> 00:49:34,040
Speaker 3: It's a relation.

1062
00:49:34,239 --> 00:49:38,320
Speaker 2: You have to ensure that the other person is feeling seen, heard, valued,

1063
00:49:38,360 --> 00:49:41,440
Speaker 2: and you've got to ensure that there's strong communication in

1064
00:49:41,480 --> 00:49:42,239
Speaker 2: the relationship.

1065
00:49:42,680 --> 00:49:45,279
Speaker 3: So Sally and I we're siblings.

1066
00:49:45,640 --> 00:49:49,120
Speaker 2: We fight more than any like it is NonStop, Like

1067
00:49:49,160 --> 00:49:51,200
Speaker 2: I disagree with him a one hundred times a day,

1068
00:49:51,440 --> 00:49:53,120
Speaker 2: one hundred times a day, but we.

1069
00:49:53,120 --> 00:49:54,400
Speaker 3: Also make up very quickly.

1070
00:49:54,440 --> 00:49:56,480
Speaker 2: Because the way that I talk to my brother, there's

1071
00:49:56,480 --> 00:49:58,040
Speaker 2: probably nobody in the world I could ever talk to

1072
00:49:58,280 --> 00:50:01,000
Speaker 2: that is like, it's just how a siblings work. But

1073
00:50:01,120 --> 00:50:04,279
Speaker 2: we have great level of communication and we got an

1074
00:50:04,360 --> 00:50:07,400
Speaker 2: incredible coach to support us. We had almost like a therapist,

1075
00:50:07,440 --> 00:50:10,839
Speaker 2: a business therapist, because that's what this is. It's a relationship.

1076
00:50:11,120 --> 00:50:13,080
Speaker 2: And so I think it's never too early. So if

1077
00:50:13,080 --> 00:50:16,440
Speaker 2: you do have a partnership to have a third party

1078
00:50:16,480 --> 00:50:19,520
Speaker 2: that you can communicate, just like couple's therapy, right, that

1079
00:50:19,560 --> 00:50:21,320
Speaker 2: you can go to and you're like, we're both committed

1080
00:50:21,320 --> 00:50:23,799
Speaker 2: to making this work, but it's so annoying when she

1081
00:50:23,880 --> 00:50:26,000
Speaker 2: does this, or it's so annoying when he does that,

1082
00:50:26,480 --> 00:50:29,160
Speaker 2: And so it's not coming from a lens of me

1083
00:50:29,280 --> 00:50:31,760
Speaker 2: against him, and that there is like a third party

1084
00:50:31,760 --> 00:50:35,480
Speaker 2: there that's been super helpful and just building upon that communication.

1085
00:50:35,560 --> 00:50:38,799
Speaker 2: So trust is super important and not in that communication.

1086
00:50:39,080 --> 00:50:40,960
Speaker 2: It's where it goes wrong is when you start brushing

1087
00:50:41,000 --> 00:50:43,319
Speaker 2: it under the rug, right when you're like, that's where

1088
00:50:43,400 --> 00:50:48,600
Speaker 2: resentment forms, where relationships fail, business relationships, personal relationship, it's resentment.

1089
00:50:48,840 --> 00:50:52,239
Speaker 2: We don't talk about it, we're not addressing it, we're

1090
00:50:52,239 --> 00:50:54,960
Speaker 2: not co we're not finding a solution for it. And

1091
00:50:55,000 --> 00:50:57,040
Speaker 2: then the next time it happens you're like, oh, remember

1092
00:50:57,040 --> 00:50:59,759
Speaker 2: that last time that that happened. Remember so all of

1093
00:50:59,800 --> 00:51:02,520
Speaker 2: this triangulation, that negative conversation.

1094
00:51:02,719 --> 00:51:03,960
Speaker 3: I'm a huge believer.

1095
00:51:04,840 --> 00:51:08,000
Speaker 2: I'm like always hard on my sleeve always, And so

1096
00:51:08,360 --> 00:51:10,680
Speaker 2: that's what's worked, to just be honest and have those

1097
00:51:10,719 --> 00:51:13,279
Speaker 2: conversations and if you need help, and get that third

1098
00:51:13,320 --> 00:51:16,239
Speaker 2: person involved. But that's been what's worked really well for us.

1099
00:51:16,520 --> 00:51:19,120
Speaker 1: I think there's something to be said for relationships where

1100
00:51:19,160 --> 00:51:21,399
Speaker 1: you already have a deep understanding of each other. When

1101
00:51:21,480 --> 00:51:23,359
Speaker 1: Radi and I start a Jouni together, which is our

1102
00:51:23,400 --> 00:51:28,120
Speaker 1: tea company, it was so much about leaning into each

1103
00:51:28,160 --> 00:51:30,920
Speaker 1: other's strengths and trusting each other with what we knew.

1104
00:51:31,280 --> 00:51:34,360
Speaker 1: So I know that Radi deeply understands flavor profile, she

1105
00:51:34,400 --> 00:51:37,560
Speaker 1: really understands ingredients, she knows what's good for people's health.

1106
00:51:37,920 --> 00:51:41,640
Speaker 1: She's that's her world, Like, that's that's what she's dedicated

1107
00:51:41,640 --> 00:51:43,799
Speaker 1: her life to. She's a nutrition is, she's a dietitian.

1108
00:51:44,200 --> 00:51:47,160
Speaker 1: She has a background in that, and so I can

1109
00:51:47,200 --> 00:51:50,480
Speaker 1: trust her with that. And then I love storytelling, I

1110
00:51:50,520 --> 00:51:53,239
Speaker 1: love symbolism, I love aesthetics like that that's my world.

1111
00:51:53,400 --> 00:51:56,279
Speaker 1: And I love the idea of how something can become

1112
00:51:56,320 --> 00:51:58,520
Speaker 1: a part of someone's routine, and you know, we have

1113
00:51:58,560 --> 00:52:00,520
Speaker 1: a Jouny for the morning and a Junie the evening

1114
00:52:00,560 --> 00:52:02,640
Speaker 1: and a Juni for midday pick me up. And I

1115
00:52:02,719 --> 00:52:05,520
Speaker 1: understand how people need to use products in order to

1116
00:52:05,560 --> 00:52:09,319
Speaker 1: feel better. And when there's that trust and that understanding,

1117
00:52:09,360 --> 00:52:10,880
Speaker 1: now it's like, Okay, we don't need to tread on

1118
00:52:10,920 --> 00:52:14,120
Speaker 1: each other's toes. But we've been together for probably like

1119
00:52:15,239 --> 00:52:18,480
Speaker 1: nine ten years when we started something together, so there's

1120
00:52:18,520 --> 00:52:20,560
Speaker 1: such a deep understanding, whereas if we started it in

1121
00:52:20,640 --> 00:52:23,839
Speaker 1: year one, chances are been a lot more difficult. And

1122
00:52:23,880 --> 00:52:25,799
Speaker 1: so I think if you are building something with someone,

1123
00:52:25,840 --> 00:52:28,600
Speaker 1: you know, if you know them well enough, it's more

1124
00:52:28,800 --> 00:52:31,279
Speaker 1: likely to be effective as opposed to like, oh, we

1125
00:52:31,360 --> 00:52:33,640
Speaker 1: just hit it off and we kind of got some

1126
00:52:33,760 --> 00:52:36,200
Speaker 1: chemistry and then you know you don't really know them

1127
00:52:36,200 --> 00:52:38,479
Speaker 1: well enough. But I wanted to ask you something, something

1128
00:52:38,520 --> 00:52:41,520
Speaker 1: that I want to pivot slightly because I think it's

1129
00:52:41,520 --> 00:52:43,280
Speaker 1: something that I talk to a lot of people about

1130
00:52:44,120 --> 00:52:46,560
Speaker 1: and I think you've nailed in and we kind of

1131
00:52:46,640 --> 00:52:50,200
Speaker 1: touched on it in our previous conversation before we started recording.

1132
00:52:50,520 --> 00:52:54,680
Speaker 1: You built a business in what is a background product

1133
00:52:55,280 --> 00:52:58,320
Speaker 1: right in the sense of it's not consumer facing directly,

1134
00:52:58,400 --> 00:53:02,080
Speaker 1: it's not something that everyone would come across sexy. Yeah,

1135
00:53:02,160 --> 00:53:04,399
Speaker 1: it's I call it un sexy money, and it's and

1136
00:53:04,440 --> 00:53:06,920
Speaker 1: I think it's the coolest type of money. There's a

1137
00:53:06,920 --> 00:53:08,840
Speaker 1: lot of pressure these days where everyone thinks I have

1138
00:53:08,880 --> 00:53:11,359
Speaker 1: to have a social media following, I have to build

1139
00:53:11,400 --> 00:53:14,319
Speaker 1: a brand that's known online. I need a viral brand.

1140
00:53:14,360 --> 00:53:16,880
Speaker 1: If it's going to make money, it has to be consumed,

1141
00:53:16,960 --> 00:53:19,719
Speaker 1: like we put this weird pressure. And I always think

1142
00:53:19,719 --> 00:53:21,840
Speaker 1: about like I used to work at Accentua, and I

1143
00:53:21,920 --> 00:53:24,200
Speaker 1: used to think about the amount of things that Accentua required,

1144
00:53:24,239 --> 00:53:26,520
Speaker 1: things that extensual works with. I was like, no one's

1145
00:53:26,560 --> 00:53:29,239
Speaker 1: ever heard of these companies, and there are founders here

1146
00:53:29,120 --> 00:53:32,480
Speaker 1: are winning massively, and I feel like this generation might

1147
00:53:32,520 --> 00:53:36,279
Speaker 1: be missing out on the businesses that solve real problems

1148
00:53:36,600 --> 00:53:40,000
Speaker 1: that affects millions of people behind the scenes, that the

1149
00:53:40,040 --> 00:53:42,640
Speaker 1: opportunity to scale really really fast because we're too busy

1150
00:53:42,680 --> 00:53:45,600
Speaker 1: trying to grow an online following. And so walk us

1151
00:53:45,600 --> 00:53:49,480
Speaker 1: through that understanding of how you encourage founders to find

1152
00:53:49,520 --> 00:53:52,279
Speaker 1: their niche and build their product and think about what

1153
00:53:52,280 --> 00:53:54,520
Speaker 1: they're doing, because today it's been like, oh, well, if

1154
00:53:54,560 --> 00:53:56,960
Speaker 1: my brand hasn't had a viral video yet, it probably

1155
00:53:57,000 --> 00:53:59,160
Speaker 1: won't become big, So so walk us through that a

1156
00:53:59,160 --> 00:53:59,600
Speaker 1: little bit.

1157
00:53:59,760 --> 00:54:02,480
Speaker 2: It's done so much good, but it's ruined us, right like,

1158
00:54:02,520 --> 00:54:06,000
Speaker 2: it's ruined us in so so many ways. We have

1159
00:54:06,080 --> 00:54:09,839
Speaker 2: to stop doing things for the gram it is. It

1160
00:54:09,920 --> 00:54:14,359
Speaker 2: is our mentality of building companies, products, services that if

1161
00:54:14,360 --> 00:54:16,720
Speaker 2: it's not this, then it's not that. And I also

1162
00:54:16,760 --> 00:54:18,640
Speaker 2: think that it's important for us to have a social

1163
00:54:18,680 --> 00:54:20,640
Speaker 2: presence and to utilize all these.

1164
00:54:20,520 --> 00:54:21,120
Speaker 3: Tools that we have.

1165
00:54:21,200 --> 00:54:23,359
Speaker 2: So there's so much good that can come from it,

1166
00:54:23,640 --> 00:54:25,960
Speaker 2: but it doesn't have to be all of it, and

1167
00:54:26,040 --> 00:54:28,600
Speaker 2: so I do think it's important. There's so much opportunity

1168
00:54:28,600 --> 00:54:33,719
Speaker 2: out there. Most entrepreneurs that I know of personally that

1169
00:54:33,800 --> 00:54:36,839
Speaker 2: have been really successful came from a corporate position that

1170
00:54:36,920 --> 00:54:39,640
Speaker 2: like saw something and then they wanted to go tackle

1171
00:54:39,680 --> 00:54:43,840
Speaker 2: this one unique problem. And these unsexy businesses are solving

1172
00:54:43,880 --> 00:54:46,640
Speaker 2: the most complex problems for us. So we did forty

1173
00:54:46,719 --> 00:54:49,320
Speaker 2: billion dollars in payments through this ecosystem that I almost

1174
00:54:49,320 --> 00:54:52,480
Speaker 2: didn't start. If I didn't build it, we we solved

1175
00:54:52,840 --> 00:54:56,240
Speaker 2: huge problems in this It was so unsexy. Card present

1176
00:54:56,320 --> 00:54:59,960
Speaker 2: versus card not present so Stripe was focused on digital transactions,

1177
00:55:00,040 --> 00:55:01,960
Speaker 2: where was focused on in person transactions.

1178
00:55:02,000 --> 00:55:03,879
Speaker 3: Guess what, there was nobody bridging the gap for.

1179
00:55:03,920 --> 00:55:08,600
Speaker 2: Like dentist offices that needed both in person and online transactions.

1180
00:55:08,920 --> 00:55:09,400
Speaker 3: Boom.

1181
00:55:09,480 --> 00:55:12,640
Speaker 2: There was the opportunity that nobody saw on building that tech.

1182
00:55:13,280 --> 00:55:15,200
Speaker 2: And it's not about I didn't have the background. I

1183
00:55:15,239 --> 00:55:18,440
Speaker 2: wasn't a coder, I wasn't an engineer, but I could

1184
00:55:18,480 --> 00:55:21,200
Speaker 2: see where the world was going. And I think that's

1185
00:55:21,239 --> 00:55:24,799
Speaker 2: what entrepreneurship is. It's the spirit of solving for problems.

1186
00:55:25,160 --> 00:55:28,920
Speaker 2: It's not for show. Success will come if you just

1187
00:55:29,840 --> 00:55:32,080
Speaker 2: let go of that. And you can also have a

1188
00:55:32,120 --> 00:55:35,040
Speaker 2: social following and build a great band and have the

1189
00:55:35,080 --> 00:55:37,520
Speaker 2: podcast and do the things to go reach more people.

1190
00:55:37,840 --> 00:55:40,440
Speaker 2: But you can solve if you just focus on solving

1191
00:55:40,480 --> 00:55:43,719
Speaker 2: the problem and seeing it uniquely. And if it's one

1192
00:55:43,719 --> 00:55:45,799
Speaker 2: of you, you're really like it's resonating with you because

1193
00:55:45,840 --> 00:55:49,200
Speaker 2: you're like, I am that person. I'm always finding Like

1194
00:55:49,239 --> 00:55:51,040
Speaker 2: you're in the shower and you're like, this should be better,

1195
00:55:51,520 --> 00:55:54,360
Speaker 2: this could be better. Right, You're you're always finding the

1196
00:55:54,400 --> 00:55:58,000
Speaker 2: next thing. But ideas don't make you an entrepreneur.

1197
00:55:58,160 --> 00:56:02,760
Speaker 3: Execution does, right. Everybody has ideas. It's really about execution.

1198
00:56:03,480 --> 00:56:05,200
Speaker 2: And that's the thing I feel like, that's the thing

1199
00:56:05,200 --> 00:56:08,439
Speaker 2: that I saw maybe in like Salini growing up, was.

1200
00:56:08,360 --> 00:56:09,840
Speaker 3: Like got to put in the work.

1201
00:56:10,239 --> 00:56:13,000
Speaker 2: Even after everything that I have, I show up every

1202
00:56:13,040 --> 00:56:15,719
Speaker 2: single day and I work. I put my head down

1203
00:56:15,719 --> 00:56:17,319
Speaker 2: at night and I ask myself, did I like give

1204
00:56:17,320 --> 00:56:19,240
Speaker 2: my one hundred and tent? I work so hard still

1205
00:56:19,840 --> 00:56:22,439
Speaker 2: and it's just part of and yes, I work smart too,

1206
00:56:22,520 --> 00:56:24,799
Speaker 2: so it's not that I'm not just grinding my way.

1207
00:56:25,040 --> 00:56:26,080
Speaker 3: I'm being intentional, but.

1208
00:56:26,200 --> 00:56:29,000
Speaker 2: Hard work is a huge part of it. Because there's

1209
00:56:29,040 --> 00:56:31,279
Speaker 2: no such thing as a billion dollar idea. It's a

1210
00:56:31,320 --> 00:56:32,239
Speaker 2: billion dollar.

1211
00:56:32,040 --> 00:56:35,600
Speaker 3: Execution, and to execute it's every single day.

1212
00:56:35,600 --> 00:56:38,000
Speaker 2: You just got to keep showing up and like that mountain,

1213
00:56:38,360 --> 00:56:39,919
Speaker 2: the mountain's going to be there, and then you're gonna

1214
00:56:39,920 --> 00:56:41,560
Speaker 2: climb it, and guess what, You're gonna get to the top.

1215
00:56:41,880 --> 00:56:42,520
Speaker 3: And you're gonna.

1216
00:56:42,320 --> 00:56:45,000
Speaker 2: Climb this thing the next the next day, there's another mountain,

1217
00:56:45,239 --> 00:56:49,080
Speaker 2: and there's another mountain. So you've got to love that challenge.

1218
00:56:49,320 --> 00:56:51,480
Speaker 2: That's what entrepreneurship is. It's not I didn't build a

1219
00:56:51,520 --> 00:56:54,080
Speaker 2: billion dollar It took me twelve years to build that business.

1220
00:56:54,120 --> 00:56:57,239
Speaker 2: Ten years to exit that business. It didn't happen overnight.

1221
00:56:57,719 --> 00:57:00,600
Speaker 2: It happened because I just kept showing up. It wasn't

1222
00:57:00,600 --> 00:57:03,120
Speaker 2: this magic formula. And people ask like, what was the

1223
00:57:03,160 --> 00:57:05,319
Speaker 2: secret to the billion dollar success?

1224
00:57:05,480 --> 00:57:07,839
Speaker 3: I didn't give up, Like I just somehow kept showing up.

1225
00:57:08,000 --> 00:57:10,400
Speaker 3: I can name every founders, like every journey where we

1226
00:57:10,400 --> 00:57:11,799
Speaker 3: almost going to make prayer roll. I had to put

1227
00:57:11,840 --> 00:57:13,239
Speaker 3: my mortgage on the line. We had to do.

1228
00:57:13,400 --> 00:57:16,440
Speaker 2: We didn't get the investors, we lost the customers. But

1229
00:57:16,520 --> 00:57:19,400
Speaker 2: you just keep going, and so you have to find

1230
00:57:19,400 --> 00:57:21,400
Speaker 2: out why to really power you through. And for me

1231
00:57:21,480 --> 00:57:24,640
Speaker 2: it was I just love to solve really big problems.

1232
00:57:24,920 --> 00:57:27,680
Speaker 2: And that's why even after exit, right, it's like here

1233
00:57:27,720 --> 00:57:31,520
Speaker 2: I'm back again in building again. It's because I see

1234
00:57:31,560 --> 00:57:34,760
Speaker 2: the problem and I know we can solve it.

1235
00:57:35,000 --> 00:57:36,760
Speaker 1: Yeah. I think you're the right person. And asked this

1236
00:57:36,840 --> 00:57:39,160
Speaker 1: question to you because you talked about working hard and

1237
00:57:39,240 --> 00:57:42,520
Speaker 1: working smart, But what was the mindset shift in building

1238
00:57:42,640 --> 00:57:46,000
Speaker 1: a million dollar business one hundred million and then getting

1239
00:57:46,000 --> 00:57:49,480
Speaker 1: to a billion? Like what changed? Because I think there

1240
00:57:49,480 --> 00:57:51,320
Speaker 1: may be people listening who've like built the million and

1241
00:57:51,320 --> 00:57:52,880
Speaker 1: they're like, I want to get to ten or one hundred.

1242
00:57:52,960 --> 00:57:55,320
Speaker 1: I don't know what what do I need to do differently?

1243
00:57:55,720 --> 00:57:59,600
Speaker 1: Because I think at every level there's a different mindset,

1244
00:57:59,720 --> 00:58:02,840
Speaker 1: different type of work that's required, and often we don't

1245
00:58:02,880 --> 00:58:04,600
Speaker 1: talk about that enough, and so you keep doing the

1246
00:58:04,600 --> 00:58:07,520
Speaker 1: same thing again and again expecting a different result, as

1247
00:58:07,560 --> 00:58:10,920
Speaker 1: Einstein said, is insanity. What was different? What did you

1248
00:58:11,000 --> 00:58:13,480
Speaker 1: find that you at to up level to go from

1249
00:58:13,520 --> 00:58:15,560
Speaker 1: one to one hundred hundred to a billion?

1250
00:58:15,800 --> 00:58:19,920
Speaker 2: You're brilliant because everything has to change. It's completely different

1251
00:58:20,280 --> 00:58:23,360
Speaker 2: going from your zero to six figures, you know, getting

1252
00:58:23,400 --> 00:58:26,000
Speaker 2: that validation of your it's a completely different journey from

1253
00:58:26,080 --> 00:58:29,280
Speaker 2: zero to six, from six to seven, it's a completely

1254
00:58:29,320 --> 00:58:32,760
Speaker 2: different journey. And everything breaks, and it's supposed to break.

1255
00:58:32,840 --> 00:58:35,320
Speaker 3: Going from seven to eight figures in revenue, it's going

1256
00:58:35,400 --> 00:58:35,959
Speaker 3: to break again.

1257
00:58:36,040 --> 00:58:38,439
Speaker 2: Your systems are going to break. People are going to break.

1258
00:58:38,480 --> 00:58:41,520
Speaker 2: It's going to break, because it's supposed to. Once you

1259
00:58:41,240 --> 00:58:43,320
Speaker 2: get you know, you get things right, or you think

1260
00:58:43,360 --> 00:58:45,200
Speaker 2: you get these things right. If you're doing what you've

1261
00:58:45,200 --> 00:58:46,960
Speaker 2: set out to do, which is go get more customers,

1262
00:58:47,000 --> 00:58:49,840
Speaker 2: go get more revenue, there's pressure on that system and

1263
00:58:49,880 --> 00:58:52,560
Speaker 2: then you've got to recalibrate. You've got to recalibrate the

1264
00:58:52,600 --> 00:58:56,000
Speaker 2: tools you've got to recalibrate the next level of scale,

1265
00:58:56,360 --> 00:58:58,680
Speaker 2: and so it is supposed to break. But the one

1266
00:58:58,680 --> 00:59:01,280
Speaker 2: thing that's not different if I look back, So we

1267
00:59:01,320 --> 00:59:03,840
Speaker 2: had to change our mentality on growth. We had to

1268
00:59:04,400 --> 00:59:07,520
Speaker 2: get new technology. It's scale is it's not simple. But

1269
00:59:07,560 --> 00:59:09,160
Speaker 2: if I were to boil it down, it comes to

1270
00:59:09,240 --> 00:59:12,160
Speaker 2: three things. It's people, process, and profit. You've got to

1271
00:59:12,200 --> 00:59:14,400
Speaker 2: scale your people. You've got to scale your process, and

1272
00:59:14,400 --> 00:59:17,040
Speaker 2: you've got to scale your profit. Most companies that go

1273
00:59:17,200 --> 00:59:20,480
Speaker 2: beyond that market validation of million in revenue and you're

1274
00:59:20,480 --> 00:59:21,880
Speaker 2: trying to get to the you know, or the one

1275
00:59:21,960 --> 00:59:25,120
Speaker 2: hundred million in value, they have multiple lines of revenue

1276
00:59:25,440 --> 00:59:27,160
Speaker 2: and so you're thinking outside of the box. So once

1277
00:59:27,200 --> 00:59:31,000
Speaker 2: we were acquiring small businesses, we've shifted to an enterprise strategy.

1278
00:59:31,240 --> 00:59:33,520
Speaker 2: Now I'm building again, we're selling directly to the banks.

1279
00:59:33,560 --> 00:59:36,440
Speaker 2: We're going directly to enterprise first, because that was the

1280
00:59:36,480 --> 00:59:38,600
Speaker 2: one to many that it took me seven years to

1281
00:59:38,680 --> 00:59:40,760
Speaker 2: unlock that next and then I'm going to go.

1282
00:59:40,680 --> 00:59:41,520
Speaker 3: To small businesses.

1283
00:59:41,520 --> 00:59:44,040
Speaker 2: So you have to be able to tap into that

1284
00:59:44,080 --> 00:59:47,360
Speaker 2: scale of people, process and profit. But the one thing

1285
00:59:47,400 --> 00:59:49,680
Speaker 2: that I would say stayed exactly the same, and it

1286
00:59:49,720 --> 00:59:51,600
Speaker 2: was so important for me. I wanted to be the

1287
00:59:51,640 --> 00:59:53,440
Speaker 2: one to see the company through to exit. And I

1288
00:59:53,480 --> 00:59:57,400
Speaker 2: worked so hard, oh being over prepared over all the

1289
00:59:57,480 --> 00:59:58,439
Speaker 2: things so that.

1290
00:59:58,360 --> 00:59:59,960
Speaker 3: I could be the best CEO that I could be.

1291
01:00:00,080 --> 01:00:04,400
Speaker 2: Like, I put so much intentionality behind working really hard

1292
01:00:04,520 --> 01:00:07,320
Speaker 2: to be the best leader that I could. And the

1293
01:00:07,400 --> 01:00:10,040
Speaker 2: thing that carried me through that was exactly the same

1294
01:00:10,640 --> 01:00:13,440
Speaker 2: was our values in the company. I think we hired

1295
01:00:13,760 --> 01:00:17,959
Speaker 2: the right people, we fired the right people, and those

1296
01:00:17,960 --> 01:00:21,400
Speaker 2: decisions are hard. And our culture was really built on

1297
01:00:21,480 --> 01:00:23,760
Speaker 2: the value system. I mean, I have one Team tattooed

1298
01:00:23,760 --> 01:00:26,680
Speaker 2: here on my arm. It comes from that meets me,

1299
01:00:26,760 --> 01:00:29,640
Speaker 2: my brother. We're one team, we wan team, one dream like.

1300
01:00:29,680 --> 01:00:32,120
Speaker 2: That's that's how it's been since we grew up. That's

1301
01:00:32,160 --> 01:00:34,080
Speaker 2: what I wanted our team environment.

1302
01:00:33,680 --> 01:00:34,160
Speaker 1: To be like.

1303
01:00:34,840 --> 01:00:38,760
Speaker 2: And so building that the culture, the DNA value system

1304
01:00:39,200 --> 01:00:44,120
Speaker 2: and those core values, those don't change. Those evolve, but

1305
01:00:44,240 --> 01:00:47,640
Speaker 2: that needs to say grounded and the same as you're scaling,

1306
01:00:48,160 --> 01:00:50,400
Speaker 2: then you just shift into those are just like it's

1307
01:00:50,440 --> 01:00:53,280
Speaker 2: just the next playbook. It's a different heart at the

1308
01:00:53,320 --> 01:00:55,960
Speaker 2: next level, but you can solve it and you can

1309
01:00:56,000 --> 01:00:58,760
Speaker 2: find people to solve it. And then at that next stage,

1310
01:00:58,880 --> 01:01:01,360
Speaker 2: we had amazing leaders at the you know, one hundred

1311
01:01:01,360 --> 01:01:03,640
Speaker 2: million dollar mark. And when I started the company, the

1312
01:01:03,720 --> 01:01:05,680
Speaker 2: name of the company was Fat Merchant, by the way.

1313
01:01:05,920 --> 01:01:08,919
Speaker 3: Because I was twenty five, you know, it was it.

1314
01:01:08,840 --> 01:01:11,560
Speaker 2: Was fun and we were disrupting the industry. But I

1315
01:01:11,640 --> 01:01:15,560
Speaker 2: knew Fat Merchant was one hundred million dollar company. Stacks

1316
01:01:15,640 --> 01:01:18,600
Speaker 2: was a billion dollar company. And I had to get comfortable,

1317
01:01:18,600 --> 01:01:20,800
Speaker 2: even though it was to make those pivots, to make

1318
01:01:20,840 --> 01:01:23,400
Speaker 2: those changes. And so you've got to see where it's going,

1319
01:01:23,440 --> 01:01:25,480
Speaker 2: and you've got to be willing to just throw it

1320
01:01:25,520 --> 01:01:27,800
Speaker 2: away and to start again at that, you know, to

1321
01:01:27,840 --> 01:01:29,560
Speaker 2: bring in we had to bring in new leaders.

1322
01:01:29,960 --> 01:01:30,439
Speaker 3: That's hard.

1323
01:01:30,600 --> 01:01:33,880
Speaker 2: Change is hard for organizations, and so you've got to

1324
01:01:33,920 --> 01:01:36,880
Speaker 2: go build and to be willing to willing to change.

1325
01:01:36,920 --> 01:01:39,240
Speaker 2: It's supposed to break, So get comfortable with it breaking,

1326
01:01:39,440 --> 01:01:40,440
Speaker 2: and you just get better.

1327
01:01:40,480 --> 01:01:42,280
Speaker 3: It doesn't get easier, but you get better.

1328
01:01:42,400 --> 01:01:44,520
Speaker 2: But as long as everybody that's coming in through that

1329
01:01:44,600 --> 01:01:47,320
Speaker 2: door has that same that that value principle, and that's

1330
01:01:47,320 --> 01:01:49,640
Speaker 2: something that I think it's the most important thing. I

1331
01:01:49,720 --> 01:01:53,080
Speaker 2: was so tired of hearing my entire career scenario. You

1332
01:01:53,120 --> 01:01:56,640
Speaker 2: take things too personally. Oh wow, And I do because

1333
01:01:56,720 --> 01:01:59,840
Speaker 2: it is personal. It's the most personal thing I spent.

1334
01:02:00,720 --> 01:02:03,360
Speaker 2: I had this company before I even had my children.

1335
01:02:03,440 --> 01:02:05,840
Speaker 2: It's my first baby, right, Like I give that much

1336
01:02:06,400 --> 01:02:09,439
Speaker 2: energy and love even for work. Right those that are

1337
01:02:09,520 --> 01:02:11,840
Speaker 2: in the workforce, like you, spend more time at work

1338
01:02:11,880 --> 01:02:14,600
Speaker 2: than you do anywhere else. It is personal. You don't

1339
01:02:14,680 --> 01:02:17,760
Speaker 2: leave yourself at the door before you show up on Zoom.

1340
01:02:18,080 --> 01:02:20,920
Speaker 2: You shouldn't be expected to. And I think that we

1341
01:02:21,040 --> 01:02:23,840
Speaker 2: can create and I have this vision of a world

1342
01:02:24,000 --> 01:02:27,200
Speaker 2: in you know, a working world where we do bring

1343
01:02:27,240 --> 01:02:32,800
Speaker 2: the human first. And we had the most tremendous leadership

1344
01:02:32,920 --> 01:02:36,640
Speaker 2: and people, and it's been so amazing to be able

1345
01:02:36,680 --> 01:02:39,040
Speaker 2: to build again with that same value principle.

1346
01:02:39,040 --> 01:02:41,320
Speaker 3: And it's just come. It's the first component of it.

1347
01:02:41,800 --> 01:02:45,240
Speaker 2: And who like, you are the company you keep, Literally,

1348
01:02:45,640 --> 01:02:47,520
Speaker 2: you are the company you keep.

1349
01:02:48,080 --> 01:02:50,680
Speaker 3: And so that DNA is the most important, So don't change.

1350
01:02:50,720 --> 01:02:53,560
Speaker 3: That has to be reflective of your value system. And

1351
01:02:53,600 --> 01:02:54,840
Speaker 3: then the rest is just a pipe book.

1352
01:02:55,680 --> 01:03:01,400
Speaker 1: I really appreciate your highlighting of just how many challenges

1353
01:03:01,600 --> 01:03:05,480
Speaker 1: there are to solve and how it's actually normal for

1354
01:03:05,560 --> 01:03:08,600
Speaker 1: things to break every time you upgrade and up level.

1355
01:03:09,160 --> 01:03:12,160
Speaker 1: And by the way, this includes the team that's working too,

1356
01:03:12,320 --> 01:03:14,840
Speaker 1: Like I look at I couldn't do anything without my team,

1357
01:03:14,880 --> 01:03:17,920
Speaker 1: It just wouldn't be possible. And the people process profit

1358
01:03:18,000 --> 01:03:21,440
Speaker 1: point is so brilliantly laid out for anyone who's listening

1359
01:03:21,520 --> 01:03:24,040
Speaker 1: right now, Like I think those three things are so

1360
01:03:24,200 --> 01:03:28,560
Speaker 1: pivotal in an organization. And people being able to constantly

1361
01:03:28,680 --> 01:03:34,360
Speaker 1: solve after a break. That resilience and grit that's required

1362
01:03:34,560 --> 01:03:36,800
Speaker 1: by the whole team, not just by the leader, by

1363
01:03:36,800 --> 01:03:40,040
Speaker 1: the whole team. That's so pivotal. And I was going

1364
01:03:40,120 --> 01:03:42,400
Speaker 1: to ask you, because I'm listening to you now and

1365
01:03:42,440 --> 01:03:45,520
Speaker 1: I'm thinking there's probably at least, like I reckon, you

1366
01:03:45,560 --> 01:03:48,880
Speaker 1: have a minimum of one hundred stories a year of

1367
01:03:48,960 --> 01:03:51,200
Speaker 1: things going wrong. And I was going to ask you,

1368
01:03:51,240 --> 01:03:53,560
Speaker 1: what was your darkest day as an entrepreneur, Like what

1369
01:03:53,760 --> 01:03:58,720
Speaker 1: was the toughest day that you remember where? And how

1370
01:03:58,720 --> 01:04:00,000
Speaker 1: did it feel and how did you deal with it?

1371
01:04:00,760 --> 01:04:05,480
Speaker 2: Surprisingly, my toughest days were actually after I achieved the

1372
01:04:05,520 --> 01:04:08,160
Speaker 2: billion dollar value. I sold the company twice, which is

1373
01:04:08,200 --> 01:04:11,680
Speaker 2: also a very interesting journey, and I did the things

1374
01:04:11,720 --> 01:04:13,280
Speaker 2: that I wanted to do for my team, so I

1375
01:04:13,320 --> 01:04:16,360
Speaker 2: carried that my team with me. We made record breaking

1376
01:04:16,400 --> 01:04:21,080
Speaker 2: success for our investors, for our team, all the things,

1377
01:04:21,720 --> 01:04:24,200
Speaker 2: and then the next year we like I got distracted,

1378
01:04:24,400 --> 01:04:26,800
Speaker 2: as I mentioned, like I was chasing something that I

1379
01:04:26,840 --> 01:04:28,880
Speaker 2: didn't know that I wanted, and so it was like.

1380
01:04:28,880 --> 01:04:29,680
Speaker 3: Boom, we did you know?

1381
01:04:29,760 --> 01:04:31,640
Speaker 2: It was two hundred and twenty million, I think was

1382
01:04:31,720 --> 01:04:35,400
Speaker 2: the twenty twenty valuation and exit where we cashed seventy

1383
01:04:35,440 --> 01:04:36,400
Speaker 2: percent out of the company.

1384
01:04:36,400 --> 01:04:38,760
Speaker 3: So whoever owned shares, like everybody made money.

1385
01:04:38,840 --> 01:04:41,160
Speaker 2: It was and it wasn't just about the financial It

1386
01:04:41,200 --> 01:04:43,720
Speaker 2: was meaningful in a sense of like when you get

1387
01:04:43,760 --> 01:04:45,440
Speaker 2: to exit something, when you get to like take it

1388
01:04:45,480 --> 01:04:49,280
Speaker 2: to completion, it feels so good, like it was just incredible.

1389
01:04:50,120 --> 01:04:53,400
Speaker 2: And then got heads down because it was now what's next.

1390
01:04:53,400 --> 01:04:55,680
Speaker 2: It's let's let's keep growing, let's get it to the billion,

1391
01:04:55,760 --> 01:04:58,920
Speaker 2: let's IPO, let's go, you know, do what's next. And

1392
01:04:59,200 --> 01:05:01,920
Speaker 2: I got heads down again in eighteen months, just building

1393
01:05:01,920 --> 01:05:04,520
Speaker 2: and grinding and building and grinding. The only things in

1394
01:05:04,520 --> 01:05:07,240
Speaker 2: my life were my company and my family, like that

1395
01:05:07,400 --> 01:05:10,400
Speaker 2: was all all it was. My health was deteriorating. I

1396
01:05:10,480 --> 01:05:14,480
Speaker 2: was at the worst worst health and I actually had

1397
01:05:14,520 --> 01:05:17,280
Speaker 2: never gone to a doctor because I think women can

1398
01:05:17,320 --> 01:05:19,280
Speaker 2: relate to this, Like my ob was my doctor for

1399
01:05:19,360 --> 01:05:22,720
Speaker 2: like because I was having babies in between and Faisel

1400
01:05:22,760 --> 01:05:24,520
Speaker 2: and I were you know, planning a family, and that

1401
01:05:24,600 --> 01:05:27,120
Speaker 2: was it. So for five years, my only doctor was

1402
01:05:27,120 --> 01:05:28,880
Speaker 2: my ob and I had to go to the doctor

1403
01:05:29,000 --> 01:05:32,760
Speaker 2: because it's like not the most prideful thing I can say,

1404
01:05:32,760 --> 01:05:35,600
Speaker 2: but we had to get like key Man life insurance

1405
01:05:35,640 --> 01:05:37,560
Speaker 2: before our theories easy had to like do these insurance,

1406
01:05:37,600 --> 01:05:39,920
Speaker 2: which which means that like I had to be tested

1407
01:05:39,920 --> 01:05:41,760
Speaker 2: if I was healthy and what my insurance policy as

1408
01:05:41,760 --> 01:05:44,240
Speaker 2: a CEO was. So I went to the doctor because

1409
01:05:44,240 --> 01:05:46,560
Speaker 2: I was required to for work, and I got my

1410
01:05:46,600 --> 01:05:50,200
Speaker 2: report card back, which was my health report, and I

1411
01:05:50,360 --> 01:05:53,439
Speaker 2: was quite literally like a fifty seven year old man,

1412
01:05:53,520 --> 01:05:57,440
Speaker 2: like I actually became the pale mail stale CEO, Like

1413
01:05:57,480 --> 01:06:01,600
Speaker 2: I literally became him. And my health was my cholesterol,

1414
01:06:01,760 --> 01:06:02,640
Speaker 2: my cortisol.

1415
01:06:03,600 --> 01:06:06,360
Speaker 3: Everything was like I didn't even know, like I had

1416
01:06:06,360 --> 01:06:09,479
Speaker 3: no clue, and you know, I had lost my father

1417
01:06:09,640 --> 01:06:12,480
Speaker 3: the year before, and it was just hard. It was

1418
01:06:12,520 --> 01:06:14,200
Speaker 3: like what am I What am I doing this for?

1419
01:06:14,440 --> 01:06:16,280
Speaker 3: And we had our Series.

1420
01:06:16,040 --> 01:06:18,800
Speaker 2: D coming up, and it's brutal, like going through some

1421
01:06:18,840 --> 01:06:21,920
Speaker 2: of these fundraising like with big bankers and investment bankers.

1422
01:06:22,320 --> 01:06:23,160
Speaker 3: I was on the road.

1423
01:06:23,240 --> 01:06:26,720
Speaker 2: I had to do forty plus fireside chats with the

1424
01:06:26,720 --> 01:06:30,360
Speaker 2: most incredible, you know, large private equities that like in finance,

1425
01:06:30,400 --> 01:06:32,160
Speaker 2: you like you know you have your you're from essential,

1426
01:06:32,200 --> 01:06:34,320
Speaker 2: like you dream of like being in front of like

1427
01:06:34,560 --> 01:06:37,080
Speaker 2: the Black Rocks and the Kkrs and like it was

1428
01:06:37,120 --> 01:06:39,400
Speaker 2: so fun and exhilarating in a different way, but.

1429
01:06:39,400 --> 01:06:44,240
Speaker 3: It was hard. I was on the road and we accomplished.

1430
01:06:44,520 --> 01:06:46,280
Speaker 2: What we set out to do was to go, you know,

1431
01:06:46,320 --> 01:06:49,440
Speaker 2: close the series D bring in other minority investors. We

1432
01:06:49,440 --> 01:06:51,680
Speaker 2: were one hundred plus million in revenue, and so it

1433
01:06:51,680 --> 01:06:54,040
Speaker 2: wasn't even a fictitious value. It wasn't a value based

1434
01:06:54,040 --> 01:06:56,960
Speaker 2: on like, oh, here's this tech value multiple. We had

1435
01:06:57,000 --> 01:07:01,160
Speaker 2: a hundred plus million in revenue and we closed around

1436
01:07:01,200 --> 01:07:04,200
Speaker 2: one point one billion. Everything I'd ever dreamed of the

1437
01:07:04,240 --> 01:07:06,720
Speaker 2: whole We're we're an Orlando based company, which is a

1438
01:07:06,800 --> 01:07:09,880
Speaker 2: huge deal. Or the first unicorn out of Orlando, out

1439
01:07:09,920 --> 01:07:12,439
Speaker 2: of Florida, like so many big moments.

1440
01:07:12,080 --> 01:07:13,280
Speaker 3: We had the community.

1441
01:07:13,280 --> 01:07:15,480
Speaker 2: It was a big milestone to celebrate. So we had

1442
01:07:15,520 --> 01:07:18,880
Speaker 2: this huge the Mayor's like, everything's there, all this excitement

1443
01:07:19,320 --> 01:07:22,320
Speaker 2: around this milestone, around this series, either around this valuation

1444
01:07:22,440 --> 01:07:25,479
Speaker 2: and around this exit. And when the party was over,

1445
01:07:25,600 --> 01:07:28,000
Speaker 2: it happened so fast, like it was like two weeks

1446
01:07:28,000 --> 01:07:30,640
Speaker 2: of all of this and it was back to work

1447
01:07:30,640 --> 01:07:32,400
Speaker 2: and I went to my next sport meeting and I

1448
01:07:32,480 --> 01:07:34,880
Speaker 2: was like, here, here's the next Now it's two billion,

1449
01:07:35,680 --> 01:07:37,600
Speaker 2: And it was the first time that I was like,

1450
01:07:38,040 --> 01:07:40,280
Speaker 2: do I actually want to go do it again?

1451
01:07:40,720 --> 01:07:40,800
Speaker 4: Like?

1452
01:07:40,880 --> 01:07:43,800
Speaker 2: And I felt the most emptiest I had ever the

1453
01:07:43,840 --> 01:07:47,440
Speaker 2: loneliest I had ever felt. And it's because what happens

1454
01:07:47,480 --> 01:07:50,040
Speaker 2: when you aim for the moon but you actually land.

1455
01:07:50,480 --> 01:07:52,480
Speaker 2: I have no goal, and I did everything that I

1456
01:07:52,520 --> 01:07:55,360
Speaker 2: wanted to do, and so I did what most typical

1457
01:07:55,360 --> 01:07:57,600
Speaker 2: tech founders do is I took a sabbatical, took my

1458
01:07:57,640 --> 01:08:01,000
Speaker 2: family to Europe, and it was really just to spend

1459
01:08:01,040 --> 01:08:04,000
Speaker 2: time with myself and to really ask myself the hard

1460
01:08:04,080 --> 01:08:06,760
Speaker 2: questions of what is it that I want to do next?

1461
01:08:07,200 --> 01:08:09,360
Speaker 2: And then you know, we had this big plan laid

1462
01:08:09,360 --> 01:08:12,800
Speaker 2: out for the next transaction or maybe going to you know, IPO.

1463
01:08:12,920 --> 01:08:14,480
Speaker 3: We had three.

1464
01:08:14,200 --> 01:08:17,639
Speaker 2: Acquisitions at that time, and as like a student of learning,

1465
01:08:17,680 --> 01:08:20,080
Speaker 2: like I get really excited about just learning, I'm like, oh,

1466
01:08:20,080 --> 01:08:22,360
Speaker 2: I want to do something that I haven't done, and

1467
01:08:22,640 --> 01:08:24,720
Speaker 2: going public with something that was just like on the

1468
01:08:24,960 --> 01:08:28,080
Speaker 2: you know, on the checklist. But I came back and

1469
01:08:28,560 --> 01:08:30,320
Speaker 2: decided that I was going to leave my job. I

1470
01:08:30,360 --> 01:08:32,400
Speaker 2: was like, I have to, this is not for me anymore,

1471
01:08:32,880 --> 01:08:35,240
Speaker 2: and that I was. And also the organization was quite large,

1472
01:08:35,640 --> 01:08:37,479
Speaker 2: you know, as you can tell, I'm a people person.

1473
01:08:37,920 --> 01:08:41,120
Speaker 2: My love language is quality time, and so it was

1474
01:08:41,200 --> 01:08:44,160
Speaker 2: just time for me. They hand over to another team

1475
01:08:44,560 --> 01:08:46,680
Speaker 2: that was going to take it from that billion to

1476
01:08:46,720 --> 01:08:49,080
Speaker 2: two or to the next milestone and to the next level.

1477
01:08:49,560 --> 01:08:52,719
Speaker 2: That was when the transition really began. And I've spent

1478
01:08:53,160 --> 01:08:57,040
Speaker 2: my entire like adulthood to find like building this. My

1479
01:08:57,200 --> 01:09:00,280
Speaker 2: work was my worth. It was my only identity and

1480
01:09:00,560 --> 01:09:04,479
Speaker 2: it was so hard to shed, like what was next,

1481
01:09:05,040 --> 01:09:08,320
Speaker 2: and so that was it. That was like the toughest moment.

1482
01:09:08,400 --> 01:09:11,880
Speaker 2: It was the hardest decision. I had many people think

1483
01:09:11,920 --> 01:09:13,640
Speaker 2: that that was like the craziest thing to leave at

1484
01:09:13,640 --> 01:09:15,120
Speaker 2: that time. I left a lot of equity on the

1485
01:09:15,160 --> 01:09:17,160
Speaker 2: tiam I'm still a huge I love this company. I'm

1486
01:09:17,160 --> 01:09:19,640
Speaker 2: a big shareholder. It's always going to be part of

1487
01:09:19,680 --> 01:09:21,719
Speaker 2: my story. I'm always going to be the founder of Stacks.

1488
01:09:21,920 --> 01:09:25,200
Speaker 2: But I had more I wanted to do, and impact

1489
01:09:25,360 --> 01:09:28,320
Speaker 2: was an important part of it and taking care of

1490
01:09:28,360 --> 01:09:32,280
Speaker 2: myself and getting to know myself. And I lost a

1491
01:09:32,400 --> 01:09:35,920
Speaker 2: decade and I wouldn't change it. Like we talked about,

1492
01:09:35,960 --> 01:09:38,040
Speaker 2: I wouldn't go back and change it. It's like it's

1493
01:09:38,040 --> 01:09:40,439
Speaker 2: literally given us the most incredible life. It's given me

1494
01:09:40,520 --> 01:09:43,400
Speaker 2: all of these opportunities. I would do it over again

1495
01:09:43,560 --> 01:09:46,720
Speaker 2: every single day. But now I just want to be

1496
01:09:46,880 --> 01:09:49,479
Speaker 2: a lot more intentional and I get to come from

1497
01:09:49,479 --> 01:09:52,040
Speaker 2: a place of where I get to build again. And

1498
01:09:52,120 --> 01:09:54,679
Speaker 2: it's not about freedom of dollar anymore. It's about freedom

1499
01:09:54,720 --> 01:09:57,280
Speaker 2: of impact. And I get to use my time and

1500
01:09:57,320 --> 01:10:00,880
Speaker 2: my resources and my connections and the network and to

1501
01:10:00,960 --> 01:10:04,080
Speaker 2: go build something incredible. And I thought maybe i'd retire

1502
01:10:04,200 --> 01:10:05,800
Speaker 2: right after right so I was like, Okay, maybe I'm

1503
01:10:05,800 --> 01:10:07,720
Speaker 2: gonna you know, come off, I've got the podcast. I

1504
01:10:07,800 --> 01:10:11,200
Speaker 2: love meeting amazing women and supporting female founders.

1505
01:10:12,000 --> 01:10:15,120
Speaker 3: But if I turn that into work, it would lose

1506
01:10:15,120 --> 01:10:15,679
Speaker 3: its magic.

1507
01:10:16,760 --> 01:10:19,360
Speaker 2: And so after a couple months, and this is where

1508
01:10:19,360 --> 01:10:21,760
Speaker 2: serial entrepreneurship like kicks in and now I get it.

1509
01:10:22,200 --> 01:10:24,400
Speaker 3: You get the next idea and then you can't eat.

1510
01:10:24,400 --> 01:10:27,439
Speaker 2: Breathe, sleep, think about it in the shower, and that's

1511
01:10:27,479 --> 01:10:30,000
Speaker 2: how it That's how it happened, and we got the

1512
01:10:30,040 --> 01:10:32,280
Speaker 2: team back together, and we're gonna go We're gonna go

1513
01:10:32,320 --> 01:10:34,840
Speaker 2: do it again because I'm thirty seven years old and like,

1514
01:10:34,880 --> 01:10:35,960
Speaker 2: what else am I gonna do.

1515
01:10:35,920 --> 01:10:36,559
Speaker 3: With my life?

1516
01:10:37,240 --> 01:10:39,840
Speaker 2: And so I'm gonna I'm gonna go build. But this time,

1517
01:10:39,840 --> 01:10:42,040
Speaker 2: I think I get to build with more confidence. I

1518
01:10:42,080 --> 01:10:45,559
Speaker 2: get to build with a different network. I get to

1519
01:10:45,600 --> 01:10:49,519
Speaker 2: build without having the dollar in mind or having that pressure,

1520
01:10:50,560 --> 01:10:53,000
Speaker 2: and I get to take a different kind of risk.

1521
01:10:53,760 --> 01:10:56,880
Speaker 2: And I'm really excited about the scenario two point zero.

1522
01:10:57,000 --> 01:10:58,479
Speaker 1: Yeah, that's what I was gonna say, is that is

1523
01:10:58,479 --> 01:10:59,800
Speaker 1: that scenario two point right now?

1524
01:11:00,439 --> 01:11:03,200
Speaker 2: The I mean, it's been such an amazing journey of

1525
01:11:03,280 --> 01:11:06,840
Speaker 2: just getting to know myself and finding time to really

1526
01:11:06,880 --> 01:11:09,320
Speaker 2: think about what's important. And I was telling you that

1527
01:11:09,360 --> 01:11:11,120
Speaker 2: mantra in the beginning of I have all the time

1528
01:11:11,120 --> 01:11:13,240
Speaker 2: in the world, and I'm so busy.

1529
01:11:13,280 --> 01:11:15,120
Speaker 3: It's back again. I've got all the million things.

1530
01:11:15,160 --> 01:11:16,680
Speaker 2: But I really do believe I've all the time in

1531
01:11:16,720 --> 01:11:18,559
Speaker 2: the world now because I get to choose it with

1532
01:11:18,600 --> 01:11:19,000
Speaker 2: all the things.

1533
01:11:19,040 --> 01:11:20,439
Speaker 3: I get to fill it with all the things that

1534
01:11:20,520 --> 01:11:22,760
Speaker 3: I love. I took on my health head on.

1535
01:11:23,280 --> 01:11:26,640
Speaker 2: I'm proud to report that my health is incredible, Like

1536
01:11:26,680 --> 01:11:29,920
Speaker 2: I'm like everything is like I'm the healthiest I've literally

1537
01:11:30,000 --> 01:11:34,080
Speaker 2: been since like before I had kids, and it feels

1538
01:11:34,080 --> 01:11:36,240
Speaker 2: amazing and I feel so great inside.

1539
01:11:36,280 --> 01:11:37,960
Speaker 3: And I have this amazing.

1540
01:11:37,600 --> 01:11:40,560
Speaker 2: Energy in a different way, and I you know, prioritize

1541
01:11:41,080 --> 01:11:44,160
Speaker 2: myself and my workouts and it used to feel like

1542
01:11:44,200 --> 01:11:44,559
Speaker 2: a chore.

1543
01:11:44,640 --> 01:11:46,200
Speaker 3: And now it's like I never.

1544
01:11:46,040 --> 01:11:48,200
Speaker 2: Thought I would be that that girl that like loves

1545
01:11:48,240 --> 01:11:50,280
Speaker 2: to work out, I mean, and I have different like

1546
01:11:50,360 --> 01:11:52,839
Speaker 2: I love to walk and I love being in nature.

1547
01:11:53,080 --> 01:11:56,040
Speaker 2: I've found I've always been a spiritual person, but I

1548
01:11:56,160 --> 01:11:58,920
Speaker 2: lost that part of me because it's hard to make

1549
01:11:58,920 --> 01:12:01,160
Speaker 2: the time right, it's hard to add all the things.

1550
01:12:01,200 --> 01:12:04,400
Speaker 2: And I've really given that like a big part, a

1551
01:12:04,400 --> 01:12:06,280
Speaker 2: big bucket in my life.

1552
01:12:06,400 --> 01:12:08,719
Speaker 3: And I've really filled that bucket and.

1553
01:12:09,160 --> 01:12:13,439
Speaker 2: Found ways to just go deep and be in peace.

1554
01:12:13,640 --> 01:12:14,920
Speaker 3: And I'm so.

1555
01:12:14,920 --> 01:12:17,320
Speaker 2: Much more calmer now, Like if you ask any of

1556
01:12:17,360 --> 01:12:21,200
Speaker 2: my friends, like my energy is just in a different energy.

1557
01:12:21,800 --> 01:12:23,240
Speaker 3: I'm so grateful, you know.

1558
01:12:23,280 --> 01:12:24,960
Speaker 2: I was talking to Fhasal on the way here, and

1559
01:12:24,960 --> 01:12:27,760
Speaker 2: it's like we think that everything's happening.

1560
01:12:27,439 --> 01:12:29,920
Speaker 3: To us, right. It's so hard, it's so hard.

1561
01:12:30,360 --> 01:12:33,240
Speaker 2: But when hard things happen. You have to trust then

1562
01:12:33,280 --> 01:12:36,240
Speaker 2: it's happening for us. And I really do understand that now.

1563
01:12:36,280 --> 01:12:39,680
Speaker 2: I think a lot of spiritual teachers, will you know,

1564
01:12:39,760 --> 01:12:41,759
Speaker 2: share that that you to trust, you have to trust

1565
01:12:41,840 --> 01:12:42,360
Speaker 2: in that.

1566
01:12:42,280 --> 01:12:46,360
Speaker 3: There is a better plan. And I finally get it.

1567
01:12:47,040 --> 01:12:49,519
Speaker 2: And now when I pray or when I look deep

1568
01:12:49,560 --> 01:12:51,560
Speaker 2: and I ask, and I'm like, I want this or

1569
01:12:51,600 --> 01:12:53,160
Speaker 2: I want to think about that, or allow me these

1570
01:12:53,200 --> 01:12:57,599
Speaker 2: opportunities or something better. So when things don't happen exactly

1571
01:12:58,080 --> 01:13:00,439
Speaker 2: the way, it's because the timing isn't right, because there's

1572
01:13:00,479 --> 01:13:03,240
Speaker 2: something better, and you just have to trust in the

1573
01:13:03,240 --> 01:13:05,360
Speaker 2: power of the universe. And I really do, I really

1574
01:13:05,360 --> 01:13:07,280
Speaker 2: do believe that when you're in that frequency and it

1575
01:13:07,360 --> 01:13:09,960
Speaker 2: sounds like so woo, but I get it.

1576
01:13:10,120 --> 01:13:13,120
Speaker 3: And I feel really grateful that I was able to

1577
01:13:13,120 --> 01:13:16,320
Speaker 3: take the time to put in the work. And you've

1578
01:13:16,320 --> 01:13:17,360
Speaker 3: got to put in the work.

1579
01:13:17,800 --> 01:13:20,920
Speaker 2: And it's hard to look deep and check your ego,

1580
01:13:21,560 --> 01:13:24,200
Speaker 2: check you know, how you're actually living your life in

1581
01:13:24,280 --> 01:13:26,360
Speaker 2: action and is that really aligning? And I can look

1582
01:13:26,400 --> 01:13:28,519
Speaker 2: back and I also we said so many mistakes, so

1583
01:13:28,560 --> 01:13:30,320
Speaker 2: many things I want to do over on that I

1584
01:13:30,640 --> 01:13:34,120
Speaker 2: don't I won't change, but I think growth is a

1585
01:13:34,120 --> 01:13:36,080
Speaker 2: big part of the journey, and I don't know what.

1586
01:13:36,280 --> 01:13:38,759
Speaker 3: My destination is going to be. I think this time around,

1587
01:13:39,120 --> 01:13:41,160
Speaker 3: I'm not going to just build a billion dollar business.

1588
01:13:41,200 --> 01:13:43,360
Speaker 2: I'm probably going to build I don't know, something even greater.

1589
01:13:43,840 --> 01:13:47,439
Speaker 2: But I'm not capping it, so just uncap it. And

1590
01:13:47,520 --> 01:13:48,840
Speaker 2: I'm really excited about that.

1591
01:13:48,840 --> 01:13:52,800
Speaker 1: That's so beautiful to hear. And it's so wonderful that

1592
01:13:52,880 --> 01:13:56,280
Speaker 1: you were able to take lessons from the last ten

1593
01:13:56,360 --> 01:13:59,719
Speaker 1: years and shift and make changes and use this transition

1594
01:13:59,800 --> 01:14:04,880
Speaker 1: peer to have a more transformational journey now, because yeah,

1595
01:14:04,920 --> 01:14:07,439
Speaker 1: you can get so lost and broken by something that

1596
01:14:07,479 --> 01:14:09,600
Speaker 1: it's hard to do it again. And I think a

1597
01:14:09,600 --> 01:14:11,599
Speaker 1: big part of that, from what I've learned from you

1598
01:14:11,680 --> 01:14:15,240
Speaker 1: and private conversations, has been your relationship with fairs you've

1599
01:14:15,280 --> 01:14:18,280
Speaker 1: been with them since you guys are twenty and your

1600
01:14:18,360 --> 01:14:20,960
Speaker 1: children as well. And you know, I find like women

1601
01:14:20,960 --> 01:14:22,800
Speaker 1: get asked this question more than anyone. It's like, how

1602
01:14:22,800 --> 01:14:25,519
Speaker 1: do you do it all? Right? And it's one of

1603
01:14:25,560 --> 01:14:30,120
Speaker 1: those unfair questions with the unfair pressure that falls on women.

1604
01:14:30,200 --> 01:14:33,480
Speaker 1: And I wanted to ask you, though, for your relationship

1605
01:14:34,200 --> 01:14:37,599
Speaker 1: and your relationship with your children, how you were telling

1606
01:14:37,600 --> 01:14:39,679
Speaker 1: me this earlier, you were like, I think we're really

1607
01:14:39,760 --> 01:14:41,960
Speaker 1: trying to do this right and raise great humans and

1608
01:14:42,560 --> 01:14:46,679
Speaker 1: everything else. What have been the two most critical pieces

1609
01:14:46,720 --> 01:14:49,240
Speaker 1: of being in love since you were twenty while you

1610
01:14:49,280 --> 01:14:53,680
Speaker 1: build this thirty seven today and having two children five

1611
01:14:53,720 --> 01:14:56,840
Speaker 1: and eight that's during all of this, right, like this

1612
01:14:56,920 --> 01:14:59,560
Speaker 1: is all happening. We haven't even like that's all happening?

1613
01:15:00,439 --> 01:15:04,760
Speaker 1: And was it perfectly balanced? What did balance look like?

1614
01:15:05,640 --> 01:15:07,519
Speaker 1: And if you had to say here were two things

1615
01:15:07,560 --> 01:15:10,360
Speaker 1: that were the two priorities that made sure that both

1616
01:15:10,360 --> 01:15:12,320
Speaker 1: things stayed on track, what would they be.

1617
01:15:12,600 --> 01:15:16,240
Speaker 2: I'm so grateful for my husband and my partner, and

1618
01:15:16,560 --> 01:15:20,240
Speaker 2: you know, we met so young and we build our

1619
01:15:20,280 --> 01:15:22,960
Speaker 2: lives together, and so I'm like super he's also an entrepreneur.

1620
01:15:23,040 --> 01:15:26,320
Speaker 2: We're both like different personality types, but also just he's

1621
01:15:26,360 --> 01:15:29,200
Speaker 2: the most incredible, loving human. You know, we have a

1622
01:15:29,280 --> 01:15:31,479
Speaker 2: joke in our family that it's like everybody meets Sal,

1623
01:15:31,600 --> 01:15:34,200
Speaker 2: my brother, and like everybody loves Sal, and Sal always goes,

1624
01:15:34,200 --> 01:15:36,559
Speaker 2: and then they meet my sister, and then everybody loves Scenaria,

1625
01:15:37,040 --> 01:15:39,400
Speaker 2: and then they meet Fasal and then we're like chopliver,

1626
01:15:39,560 --> 01:15:42,040
Speaker 2: like everybody loves it it's everybody loves Raymond, but our

1627
01:15:42,040 --> 01:15:44,640
Speaker 2: house is everybody loves like Fasal. So we've got a

1628
01:15:44,680 --> 01:15:47,719
Speaker 2: house that's just full and it's filled with so much love.

1629
01:15:48,680 --> 01:15:51,240
Speaker 2: And I think it goes back to the same things

1630
01:15:51,240 --> 01:15:54,240
Speaker 2: of communication. And you know, I think we in the

1631
01:15:54,360 --> 01:15:57,080
Speaker 2: in the beginning, we talked about productivity, and we just

1632
01:15:57,120 --> 01:15:58,200
Speaker 2: communicate really well.

1633
01:15:58,200 --> 01:16:01,400
Speaker 3: We're a team. The value system is of a team.

1634
01:16:01,720 --> 01:16:05,000
Speaker 2: And never in our like we've always had to you know,

1635
01:16:05,040 --> 01:16:07,240
Speaker 2: one person's been in the driver's seat, or one person's been,

1636
01:16:07,560 --> 01:16:09,559
Speaker 2: you know, in the back. We've always been side by side,

1637
01:16:09,600 --> 01:16:11,839
Speaker 2: even if our careers are taking us in different paths.

1638
01:16:11,880 --> 01:16:14,320
Speaker 3: Like I do feel like I've had that.

1639
01:16:14,280 --> 01:16:17,800
Speaker 2: Support system in my home life with him, and that

1640
01:16:17,920 --> 01:16:19,760
Speaker 2: is something that I'm so grateful for to have a

1641
01:16:19,800 --> 01:16:23,640
Speaker 2: partner that is not intimidated by the success or not

1642
01:16:23,680 --> 01:16:27,839
Speaker 2: intimidated by like he's my biggest cheerleader, he's my biggest,

1643
01:16:27,880 --> 01:16:31,280
Speaker 2: biggest fan, and it's that level of confidence.

1644
01:16:31,320 --> 01:16:33,280
Speaker 3: I do think that I've been very fortunate to have

1645
01:16:33,360 --> 01:16:35,080
Speaker 3: strong men in my life.

1646
01:16:35,160 --> 01:16:38,160
Speaker 2: I've never had men that you know, I've had all

1647
01:16:38,360 --> 01:16:42,080
Speaker 2: strong male models who treat women with like just the

1648
01:16:42,120 --> 01:16:44,640
Speaker 2: most amazing things that we are, and I feel like

1649
01:16:44,680 --> 01:16:46,800
Speaker 2: that has been a huge part of where I don't

1650
01:16:46,800 --> 01:16:49,800
Speaker 2: see the world in that way, Like I feel empowered

1651
01:16:49,840 --> 01:16:52,679
Speaker 2: because my home feels empowered. I know so many women

1652
01:16:53,120 --> 01:16:57,120
Speaker 2: that they have to mask their success at home or

1653
01:16:57,120 --> 01:16:59,320
Speaker 2: on a date. I have so many friends that are

1654
01:16:59,439 --> 01:17:04,160
Speaker 2: struggling in dating life and they're so successful, they're so incredible,

1655
01:17:04,640 --> 01:17:07,040
Speaker 2: and when they show up they have to it feels

1656
01:17:07,040 --> 01:17:10,599
Speaker 2: emasculating because they have so much success or that they're

1657
01:17:10,680 --> 01:17:13,160
Speaker 2: you know, maybe earning more money or have more accolades.

1658
01:17:13,200 --> 01:17:16,559
Speaker 2: And I do think that, you know, it takes strong

1659
01:17:16,600 --> 01:17:18,880
Speaker 2: men to be with strong women, and there are strong

1660
01:17:18,920 --> 01:17:19,639
Speaker 2: men in this world.

1661
01:17:20,400 --> 01:17:21,439
Speaker 3: I've been fortunate for that.

1662
01:17:21,920 --> 01:17:24,080
Speaker 2: And the advice that I have on how we've been

1663
01:17:24,120 --> 01:17:27,920
Speaker 2: able to co partner and co parent and do the

1664
01:17:27,960 --> 01:17:31,040
Speaker 2: things is building a home with love and honesty and

1665
01:17:31,160 --> 01:17:35,440
Speaker 2: trust and spending time together that productivity.

1666
01:17:35,479 --> 01:17:37,680
Speaker 3: Like every Sunday we have this meeting, so we have

1667
01:17:37,840 --> 01:17:40,200
Speaker 3: like my whole life has been CEO life that.

1668
01:17:40,160 --> 01:17:43,600
Speaker 2: I like put into our systems at home, but we

1669
01:17:43,640 --> 01:17:45,679
Speaker 2: have a Sunday meeting. We call it Sunday Zoom out.

1670
01:17:45,800 --> 01:17:47,439
Speaker 2: And so my schedule is really busy. You have to

1671
01:17:47,439 --> 01:17:50,400
Speaker 2: travel a lot for work. I'm speaking at conferences, he's

1672
01:17:50,439 --> 01:17:52,920
Speaker 2: got his businesses. We're like two ships sometimes in the night.

1673
01:17:53,200 --> 01:17:54,120
Speaker 3: And then we've got our kids.

1674
01:17:54,120 --> 01:17:57,240
Speaker 2: We've got our girls their number one priority and each other,

1675
01:17:57,400 --> 01:18:00,719
Speaker 2: like as a family unit, we're a priority. On Sundays,

1676
01:18:00,720 --> 01:18:02,800
Speaker 2: we sit down and now Mila is old enough, she's

1677
01:18:02,800 --> 01:18:05,080
Speaker 2: actually like she takes notes for us, and so the

1678
01:18:05,160 --> 01:18:07,160
Speaker 2: kids are involved and it's like, here's the schedules for

1679
01:18:07,200 --> 01:18:10,240
Speaker 2: the week, and here's what you know Mom's up to,

1680
01:18:10,439 --> 01:18:13,200
Speaker 2: and here's what's what Dad's up to. And you know,

1681
01:18:13,280 --> 01:18:16,080
Speaker 2: their schedules are crazy. They've got tennis and soccer and

1682
01:18:16,240 --> 01:18:19,880
Speaker 2: piano and they're super overachievers with a full schedule as

1683
01:18:19,880 --> 01:18:22,719
Speaker 2: well by their choosing, by the way, so by their choosing,

1684
01:18:23,200 --> 01:18:23,640
Speaker 2: they get to.

1685
01:18:23,600 --> 01:18:24,480
Speaker 3: Pick their activities.

1686
01:18:24,520 --> 01:18:28,599
Speaker 2: And so every week we sit down and we just

1687
01:18:28,880 --> 01:18:31,439
Speaker 2: were like, Okay, here's what's happening. And so that in

1688
01:18:31,479 --> 01:18:34,559
Speaker 2: and of itself, that transparency. It's not like mom has.

1689
01:18:34,439 --> 01:18:36,920
Speaker 3: To go to work. We're so excited.

1690
01:18:36,479 --> 01:18:39,760
Speaker 2: Because mom is going to la to go do be

1691
01:18:39,880 --> 01:18:42,280
Speaker 2: on this podcast. And then I'll show them a clip

1692
01:18:42,280 --> 01:18:43,960
Speaker 2: of the podcast and they're like, oh, that's so cool.

1693
01:18:44,560 --> 01:18:47,400
Speaker 2: Many times, like with if I have like so much travel.

1694
01:18:47,720 --> 01:18:50,280
Speaker 3: The kids go with me. They have been on you know,

1695
01:18:50,400 --> 01:18:51,120
Speaker 3: every stage.

1696
01:18:51,120 --> 01:18:53,120
Speaker 2: They've gotten to meet the most incredible They got to

1697
01:18:53,120 --> 01:18:56,479
Speaker 2: meet someone Biles at the Ernst and Young the Strategic

1698
01:18:56,520 --> 01:18:58,160
Speaker 2: Girls from I was speaking at Strategic Growth.

1699
01:18:58,000 --> 01:19:00,000
Speaker 3: For them and you know, I knew she was gonna

1700
01:19:00,160 --> 01:19:00,360
Speaker 3: be there.

1701
01:19:00,400 --> 01:19:03,840
Speaker 2: I brought the kids and I knew our path would coincide. Backstage,

1702
01:19:03,960 --> 01:19:06,160
Speaker 2: the girls were with me, like, we just try to

1703
01:19:06,200 --> 01:19:09,360
Speaker 2: incorporate the kids into everything as best as we can.

1704
01:19:09,400 --> 01:19:12,120
Speaker 2: And it's not perfect parenting, right, they're gonna miss school,

1705
01:19:12,120 --> 01:19:14,960
Speaker 2: they're going to do the things, but involve them and

1706
01:19:15,000 --> 01:19:17,120
Speaker 2: so on Sundays we sit down as a family and

1707
01:19:17,120 --> 01:19:20,040
Speaker 2: we're excited for each other. That takes the pressure off

1708
01:19:20,080 --> 01:19:22,680
Speaker 2: of like it's not about the schedule, it's about what

1709
01:19:22,720 --> 01:19:25,240
Speaker 2: are our wins for this week as a family, and

1710
01:19:25,280 --> 01:19:28,200
Speaker 2: then we prioritize. Okay, so if this is what's happening,

1711
01:19:28,200 --> 01:19:30,720
Speaker 2: and this is what's happening, then we go into like

1712
01:19:30,760 --> 01:19:32,080
Speaker 2: the tacticality of it, right.

1713
01:19:32,080 --> 01:19:33,800
Speaker 3: Who's doing pickup, who's doing drop off?

1714
01:19:33,800 --> 01:19:35,680
Speaker 2: And I do want to make sure you know, the

1715
01:19:35,680 --> 01:19:38,320
Speaker 2: women in the audience, especially here, I do have help

1716
01:19:38,880 --> 01:19:41,560
Speaker 2: because that is it's impossible.

1717
01:19:41,960 --> 01:19:44,720
Speaker 3: It is impossible. The weight of the things that we

1718
01:19:44,800 --> 01:19:46,080
Speaker 3: have to do. Ask for help.

1719
01:19:46,120 --> 01:19:49,439
Speaker 2: Whatever you can delegate off, even if it's the laundry,

1720
01:19:49,479 --> 01:19:51,600
Speaker 2: even if it's And if you don't have the resources,

1721
01:19:51,680 --> 01:19:55,160
Speaker 2: ask a friend, ask for help, trade share, do the things.

1722
01:19:55,200 --> 01:19:58,360
Speaker 2: But help is a big part of how it all works.

1723
01:19:58,760 --> 01:20:01,320
Speaker 2: And so I've got my mom and we've got support.

1724
01:20:01,360 --> 01:20:03,840
Speaker 2: And just because I have support doesn't mean that Phasal

1725
01:20:03,880 --> 01:20:05,960
Speaker 2: and I aren't the ones that are like the nucleus

1726
01:20:06,000 --> 01:20:08,599
Speaker 2: of it, right, Like we fight over drop off, we

1727
01:20:08,640 --> 01:20:11,799
Speaker 2: fight over it, and so we just divide and conquer,

1728
01:20:11,840 --> 01:20:15,519
Speaker 2: and the kids are involved. And there really isn't perfect balance.

1729
01:20:15,560 --> 01:20:17,400
Speaker 2: I think that's what It's a myth, you know, myth

1730
01:20:17,479 --> 01:20:18,360
Speaker 2: balance is bullshit.

1731
01:20:18,439 --> 01:20:18,840
Speaker 3: There isn't.

1732
01:20:18,880 --> 01:20:21,559
Speaker 2: It's integration. And so we've just learned to integrate. We've

1733
01:20:21,560 --> 01:20:23,599
Speaker 2: made our lives out of it. We travel so much,

1734
01:20:23,640 --> 01:20:26,120
Speaker 2: we make it fun. That's how we do. And then

1735
01:20:26,120 --> 01:20:29,240
Speaker 2: every week we prioritize time together for just him and

1736
01:20:29,280 --> 01:20:31,360
Speaker 2: I and that's how we've been able to release say,

1737
01:20:31,439 --> 01:20:33,479
Speaker 2: there's and it's not perfect. We've had our moments through

1738
01:20:33,880 --> 01:20:36,720
Speaker 2: the years, like hard moments through the years, and every

1739
01:20:36,720 --> 01:20:40,599
Speaker 2: time we have hard moments. It's because we've deprioritized ourselves.

1740
01:20:40,600 --> 01:20:44,040
Speaker 2: We've deprioritized our relationship, and then when we don't have

1741
01:20:44,120 --> 01:20:46,920
Speaker 2: date nights or or just even a walk right where

1742
01:20:46,920 --> 01:20:49,680
Speaker 2: it's just one on one time and we're not connecting,

1743
01:20:50,120 --> 01:20:52,680
Speaker 2: then we're annoyed at each other and we're bitter, and

1744
01:20:52,720 --> 01:20:55,400
Speaker 2: then everything else falls in our place. So that Sunday

1745
01:20:55,400 --> 01:20:59,360
Speaker 2: meeting is super super critical for our family. And you

1746
01:20:59,439 --> 01:21:01,960
Speaker 2: can have all like you can. I was so tired

1747
01:21:01,960 --> 01:21:04,719
Speaker 2: of hearing that you can't have it all. We often

1748
01:21:04,760 --> 01:21:06,640
Speaker 2: hear that, and many successful people say you can't have

1749
01:21:06,680 --> 01:21:09,280
Speaker 2: it all. I want to have it all, but I

1750
01:21:09,320 --> 01:21:12,040
Speaker 2: want to define what all looks like. So for me,

1751
01:21:12,120 --> 01:21:14,559
Speaker 2: it's that going back to the threes, I've got three buckets.

1752
01:21:14,720 --> 01:21:15,360
Speaker 3: That's it.

1753
01:21:15,400 --> 01:21:18,639
Speaker 2: So it's my family, it's my work, right and now

1754
01:21:18,680 --> 01:21:22,040
Speaker 2: it's still building this company, and it's impact right. It's

1755
01:21:22,240 --> 01:21:23,639
Speaker 2: it's the work that I get to do with women

1756
01:21:23,680 --> 01:21:25,760
Speaker 2: in business. And I think that that's and that might change, right,

1757
01:21:25,760 --> 01:21:28,799
Speaker 2: So your buckets might evolve, but those are the buckets

1758
01:21:28,800 --> 01:21:29,360
Speaker 2: that I'm filling.

1759
01:21:29,360 --> 01:21:31,080
Speaker 3: And it's not perfect on a day to day. So

1760
01:21:31,120 --> 01:21:34,519
Speaker 3: when I'm here and I'm here for work, I'm fully

1761
01:21:34,560 --> 01:21:36,760
Speaker 3: present here and I know everything is taken care of.

1762
01:21:37,160 --> 01:21:39,479
Speaker 2: And when I'm home, I'm fully home. And that's why

1763
01:21:39,560 --> 01:21:41,840
Speaker 2: I love going into the office. So I FaZe likes

1764
01:21:41,840 --> 01:21:43,599
Speaker 2: to work from home. We can't work and like because

1765
01:21:43,640 --> 01:21:46,360
Speaker 2: he's always cooking, he's always distracting me, like he's he

1766
01:21:46,479 --> 01:21:48,960
Speaker 2: lives on Chronos time like he's he definitely has all

1767
01:21:48,960 --> 01:21:51,320
Speaker 2: the time in the world and he's just so chill.

1768
01:21:51,360 --> 01:21:54,400
Speaker 2: We're like so opposite, and so we work separate. Like

1769
01:21:54,439 --> 01:21:56,439
Speaker 2: I go into the office because I like to go in.

1770
01:21:56,600 --> 01:21:58,760
Speaker 2: I like to get my stuff done. But then when

1771
01:21:58,760 --> 01:22:02,680
Speaker 2: I'm home home and everything is like it's all for them,

1772
01:22:02,800 --> 01:22:05,200
Speaker 2: So I spend we spend quality time.

1773
01:22:05,520 --> 01:22:06,600
Speaker 3: And I think that's what it is.

1774
01:22:06,640 --> 01:22:08,880
Speaker 2: I think it's truly that, you know, living in the

1775
01:22:08,960 --> 01:22:11,960
Speaker 2: now and living in the present and just enjoying We

1776
01:22:12,000 --> 01:22:13,880
Speaker 2: can enjoy the journey today. We don't have to wait

1777
01:22:13,920 --> 01:22:16,240
Speaker 2: for the milestone we have to wait for when we

1778
01:22:16,320 --> 01:22:18,320
Speaker 2: have this house, or when we have this or when

1779
01:22:18,320 --> 01:22:22,599
Speaker 2: we have that. People waste away their lives chasing waste

1780
01:22:22,600 --> 01:22:24,400
Speaker 2: it all the way you have it in front of you.

1781
01:22:24,840 --> 01:22:27,040
Speaker 1: Scenario has been such a joy talking to you today

1782
01:22:27,080 --> 01:22:30,519
Speaker 1: and hearing about the incredible journey you've been on, and

1783
01:22:30,560 --> 01:22:33,599
Speaker 1: I'm so excited to be your friend now and watch

1784
01:22:33,680 --> 01:22:36,280
Speaker 1: the next phase and get to know you more through

1785
01:22:36,320 --> 01:22:38,439
Speaker 1: this part. And we end every on Purpose episode with

1786
01:22:38,520 --> 01:22:42,080
Speaker 1: a final five. Oh my goodness, which are the fast five?

1787
01:22:42,240 --> 01:22:44,719
Speaker 1: So you have to answer every question in one word

1788
01:22:44,760 --> 01:22:48,720
Speaker 1: to one sentence maximum. Okay, so scenaria madonnay. These are

1789
01:22:48,800 --> 01:22:51,680
Speaker 1: your fast five. Final five. So the first question is

1790
01:22:51,720 --> 01:22:54,240
Speaker 1: what is the best advice you've ever heard or received?

1791
01:22:54,520 --> 01:22:56,960
Speaker 2: Everything isn't as good as it seems, and everything isn't

1792
01:22:57,000 --> 01:22:58,000
Speaker 2: as bad as it seems.

1793
01:22:58,120 --> 01:23:01,519
Speaker 1: Oh, that's great advice, all right. What is the worst

1794
01:23:01,520 --> 01:23:02,960
Speaker 1: advice you've ever had or received?

1795
01:23:03,240 --> 01:23:06,720
Speaker 2: I think the worst advice I've ever received is it's

1796
01:23:06,720 --> 01:23:09,120
Speaker 2: honestly been the best advice in some way because it's

1797
01:23:09,160 --> 01:23:12,400
Speaker 2: been the underestimating, like the underestimation of like that you

1798
01:23:12,439 --> 01:23:13,719
Speaker 2: can't right.

1799
01:23:13,800 --> 01:23:18,120
Speaker 3: Or not now? And why not now? Why not me?

1800
01:23:18,640 --> 01:23:22,200
Speaker 1: Nice question number three? What's your freedom formula?

1801
01:23:22,400 --> 01:23:24,200
Speaker 2: You know, freedom of dollar is important. You've got to

1802
01:23:24,200 --> 01:23:26,640
Speaker 2: be able to have financial freedom. It doesn't mean that

1803
01:23:26,680 --> 01:23:28,439
Speaker 2: you've got to have all the money in the bank,

1804
01:23:28,479 --> 01:23:30,799
Speaker 2: but financial freedom is important so you can feel secure.

1805
01:23:31,200 --> 01:23:33,479
Speaker 2: But it's freedom of time like, that's what we're living for.

1806
01:23:33,800 --> 01:23:35,439
Speaker 2: And if you can get that freedom of time, then

1807
01:23:35,479 --> 01:23:36,799
Speaker 2: hopefully you can focus on impacts.

1808
01:23:36,840 --> 01:23:37,799
Speaker 3: It's freedom of impact.

1809
01:23:37,840 --> 01:23:40,160
Speaker 2: So it's freedom of dollar, freedom of time, and freedom

1810
01:23:40,160 --> 01:23:40,679
Speaker 2: of impact.

1811
01:23:40,920 --> 01:23:44,160
Speaker 1: I love that question, numb before, how do you avoid

1812
01:23:44,200 --> 01:23:45,000
Speaker 1: being lonely at.

1813
01:23:44,920 --> 01:23:48,559
Speaker 2: The top, you surround yourself with real friends. You surround

1814
01:23:48,560 --> 01:23:52,160
Speaker 2: yourself with people who also feel just as lonely or

1815
01:23:52,200 --> 01:23:55,640
Speaker 2: in their fields, and you don't have You have a

1816
01:23:55,680 --> 01:23:58,439
Speaker 2: small circle, but you have a meaningful circle.

1817
01:23:58,680 --> 01:24:00,720
Speaker 1: And fifth and final question we asked every guest has

1818
01:24:00,720 --> 01:24:03,040
Speaker 1: ever been on the show, if you could create one

1819
01:24:03,160 --> 01:24:05,720
Speaker 1: law that everyone in the world had to follow, what

1820
01:24:05,800 --> 01:24:06,320
Speaker 1: would it be?

1821
01:24:06,680 --> 01:24:09,720
Speaker 2: The one law that I would like, The world needs

1822
01:24:09,720 --> 01:24:12,559
Speaker 2: to be led with kindness. So before you say anything

1823
01:24:12,600 --> 01:24:15,519
Speaker 2: shitty or nasty or something's about to come out of

1824
01:24:15,520 --> 01:24:18,000
Speaker 2: your mouth like or even in your own for your

1825
01:24:18,000 --> 01:24:20,400
Speaker 2: own self, just do it with love, like do it

1826
01:24:20,439 --> 01:24:23,600
Speaker 2: with extra extra, extra, extra extra love. Because if we

1827
01:24:23,720 --> 01:24:25,880
Speaker 2: just love on each other, if we love on ourselves,

1828
01:24:25,920 --> 01:24:28,040
Speaker 2: I do think that the world would just it would

1829
01:24:28,040 --> 01:24:28,960
Speaker 2: be perfect.

1830
01:24:29,439 --> 01:24:32,320
Speaker 1: Sonia. I love your energy ever since the moment we met.

1831
01:24:32,360 --> 01:24:34,040
Speaker 1: We met last year at the Baby to Baby Guard

1832
01:24:35,000 --> 01:24:37,400
Speaker 1: and we just hit it off and started talking, and

1833
01:24:37,400 --> 01:24:39,599
Speaker 1: I got to meet Faisal as well, and so us

1834
01:24:39,640 --> 01:24:41,439
Speaker 1: three were hanging out. And every time I meet you

1835
01:24:41,439 --> 01:24:43,759
Speaker 1: at four more in love with your energy and aura.

1836
01:24:43,760 --> 01:24:46,120
Speaker 1: And I'm just so grateful for what you're doing for

1837
01:24:46,280 --> 01:24:48,240
Speaker 1: entrepreneurs all over the world. And I hope everyone has

1838
01:24:48,240 --> 01:24:51,680
Speaker 1: been listening and watching. Follow Sennor on social media, subscribe

1839
01:24:51,720 --> 01:24:54,320
Speaker 1: to our podcast, watch out for what's next with their

1840
01:24:54,360 --> 01:24:57,880
Speaker 1: journey with worth Ai and uh Sceneria. I'm truly grateful

1841
01:24:57,880 --> 01:24:59,840
Speaker 1: to call you a friend, and I'm really really happy

1842
01:24:59,880 --> 01:25:02,439
Speaker 1: that you came and trusted us to be on on purpose.

1843
01:25:03,000 --> 01:25:06,360
Speaker 1: And I hope everyone's been listening and watching. Share your insights,

1844
01:25:06,400 --> 01:25:08,360
Speaker 1: the things you're going to try, the nuggets of wisdom

1845
01:25:08,400 --> 01:25:11,519
Speaker 1: that Sinnaria shared that resonated with you, share them on

1846
01:25:11,560 --> 01:25:14,479
Speaker 1: stories on TikTok on Instagram. I'm always looking out to

1847
01:25:14,560 --> 01:25:17,040
Speaker 1: see what really connected with your heart and your mind,

1848
01:25:17,320 --> 01:25:19,559
Speaker 1: and I think there were so many amazing insights that

1849
01:25:19,640 --> 01:25:21,679
Speaker 1: came out of today, Sinara. Thank you so much.

1850
01:25:22,000 --> 01:25:24,040
Speaker 3: Thank you Jay. The feeling is so mutual.

1851
01:25:24,360 --> 01:25:28,080
Speaker 2: You're incredible for those that of course your audience knows this,

1852
01:25:28,320 --> 01:25:31,599
Speaker 2: but it's hard to meet your heroes because you don't

1853
01:25:31,640 --> 01:25:34,280
Speaker 2: know what they're going to be like. And I've been

1854
01:25:34,880 --> 01:25:38,479
Speaker 2: a true like I've always looked the amount of podcasts

1855
01:25:38,520 --> 01:25:40,400
Speaker 2: that I've listened to, the amount of daily JS I've

1856
01:25:40,439 --> 01:25:43,680
Speaker 2: heard in my you know, in my career. I was

1857
01:25:43,720 --> 01:25:46,360
Speaker 2: almost afraid when I met you and I told you this,

1858
01:25:47,080 --> 01:25:48,960
Speaker 2: I don't know, you know what it was going to

1859
01:25:49,000 --> 01:25:51,559
Speaker 2: be like. But you were the same as what I

1860
01:25:51,560 --> 01:25:54,120
Speaker 2: would have imagined, but if not better, you were just

1861
01:25:54,160 --> 01:25:56,320
Speaker 2: so incredible and I wish you so much success. And

1862
01:25:56,760 --> 01:25:59,760
Speaker 2: the world is rooting for you because we need more

1863
01:25:59,760 --> 01:26:01,320
Speaker 2: people will like you rooting for us.

1864
01:26:01,680 --> 01:26:04,600
Speaker 1: Thank you, Thank you so much, thank you. If you

1865
01:26:04,680 --> 01:26:08,280
Speaker 1: love this episode, you'll enjoy my conversation with Megan Trainer

1866
01:26:08,600 --> 01:26:12,559
Speaker 1: on breaking generational trauma and how to be confident from

1867
01:26:12,640 --> 01:26:13,599
Speaker 1: the inside out.

1868
01:26:13,720 --> 01:26:16,519
Speaker 4: My therapist told me stand in the mirror naked for

1869
01:26:16,560 --> 01:26:18,439
Speaker 4: five minutes. It was already tough for me to love

1870
01:26:18,439 --> 01:26:21,160
Speaker 4: my body, but after the C section scar with all

1871
01:26:21,240 --> 01:26:23,519
Speaker 4: the stretch marks, now I'm looking at myself like I've

1872
01:26:23,520 --> 01:26:26,080
Speaker 4: been hacked. But day three, when I did it, I

1873
01:26:26,160 --> 01:26:27,840
Speaker 4: was like, you know what, her thighs are cute