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Speaker 1: Is this idea that what's really changed over the last

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Speaker 1: year for me is that black is now green. When

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Speaker 1: you look at black media companies were growing like tech companies.

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Speaker 1: If you look at black advertising agencies were growing like

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Speaker 1: tech companies. The only idea you need is the biggest blacks,

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Speaker 1: the biggest black owned media company, the biggest black owned

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Speaker 1: food chum, the biggest like black for the first time

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Speaker 1: is money is driving significant r y. I'm with Lucas,

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Speaker 1: this is black tech dream money. I'm gonna nswer this

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Speaker 1: to some of the biggest names, some of the brightest

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Speaker 1: minds and brilliant ideas. If you're black and building are

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Speaker 1: simply using tech to secure your back, this podcast is

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Speaker 1: for you. So the end of last year brought a

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Speaker 1: new initiative for afro Tech. Our new conference focused on

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Speaker 1: C suite executives, founder, spenture capitalists, and more. It's called

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Speaker 1: afro Tech Executive, and so far we've touched down in

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Speaker 1: Los Angeles, Miami, and just this past week in New York. Many,

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Speaker 1: if not all, of the conversations we bring to the

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Speaker 1: stage in this intimate room are the definition of for

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Speaker 1: us bias. And these are the conversations we can't always

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Speaker 1: have in the mainstream. These are the amongst family conversations,

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Speaker 1: you know what I mean. We're set to bring afro

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Speaker 1: Tech Executive to a few more destinations in twenty two alone,

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Speaker 1: and I want to give you a bit of a

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Speaker 1: peek into what it's like to be in the room.

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Speaker 1: That there will be more episodes to come. I give

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Speaker 1: you a taste of afro Tech Executive, like a conversation

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Speaker 1: with the co founder of one of the biggest sites

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Speaker 1: on the planet, Steve Hoffman from Reddit. Conversations with the

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Speaker 1: first black woman's CEO of a Fortune five hundred company

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Speaker 1: or Sela Burns and One will share here today. For

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Speaker 1: this episode, we'll dive into a conversation with president Day

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Speaker 1: media moguls on the stage is I Met Islam, CEO

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Speaker 1: at ten thirty five for full service advertising company that

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Speaker 1: leans into culture, Michelle g CEO at Ebony, Jet Resign Rasign,

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Speaker 1: Lindsay Who CEO at Media Code in the Tapio, Samuel's

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Speaker 1: Who CEO at Revolts, which was founded by Diddy. These

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Speaker 1: powerhouses discussed the future of black media. So good morning,

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Speaker 1: Good morning. I'm a Mad Islam CEO ten thirty five.

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Speaker 1: My team and I spend most of our days figuring

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Speaker 1: out how to transform brands of culture. Happy to be here, UM,

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Speaker 1: to really kick off this conversation around is evolving topics

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Speaker 1: around black media and advertising. UM. Blessed to be on

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Speaker 1: stage with a group of giants this morning. UM. Starting

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Speaker 1: with Michelle g CEO of Ebony Jet. Super happy and

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Speaker 1: super excited to hear with Michell's gonna talk about as

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Speaker 1: a kid, spent a ton of time in Chicago, long

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Speaker 1: history of just watching that platform grow. So I'm sorry

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Speaker 1: to see what the shell is gonna do here. They

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Speaker 1: don't even know you. Gotta tell you, gotta let him know.

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Speaker 1: Next up my man to Tabio, Samuel's CEO of Revolte,

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Speaker 1: having an amazing years really kind of changing the culture

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Speaker 1: and changing the game in black media. Last, but not least,

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Speaker 1: my brother was Sean Lindsay, CEO of Media Coe also

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Speaker 1: play the advertising to set us for TV one, So one.

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Speaker 1: We got a very short time. We could probably spend

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Speaker 1: a couple of hours talking about this topic, but we

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Speaker 1: got thirty minutes, so we're gonna get into it. UM.

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Speaker 1: My first question is really in the world that we're

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Speaker 1: right now, right there are a lot of brands that

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Speaker 1: are just doing everything they can, or at least saying

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Speaker 1: they're doing everything they can to connect with black consumers.

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Speaker 1: You know, what are some of the biggest challenges that

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Speaker 1: brands looking to connect with black consumers are facing right now?

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Speaker 1: So I think, first of all, can you guys hear

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Speaker 1: me microphone check one to Okay, sorry, let me my

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Speaker 1: boss is here Eton Bridge, But let me act right first,

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Speaker 1: for Morgan, thank you for having us, Thank you for

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Speaker 1: bringing this theme class together on these whole boys for

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Speaker 1: the first time. But I feel like I know my

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Speaker 1: you know, I'm just gonna make it very simple. I

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Speaker 1: try and tell the truth. Right. Brands have great intention

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Speaker 1: we see it. They were kind of force too because

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Speaker 1: of the moment we're in and you gave me black

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Speaker 1: and successful right now, I don't know what's happened. And

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Speaker 1: then what happens is they have good intentions, but they're

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Speaker 1: a little fearful. So the first thing is fear. So

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Speaker 1: brands can't be fearful, like there's nothing to fear, right,

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Speaker 1: you know, you need to speak to this consumer. This

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Speaker 1: consumer is on their phone, they're buying products, they're talking

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Speaker 1: share like it's the perfect group of folks to talk to,

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Speaker 1: and then you have good do you register a budget

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Speaker 1: and then you send it to your agency that does

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Speaker 1: not look like us at all. They're years old, they

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Speaker 1: have no respect for the culture. They don't return our calls.

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Speaker 1: They put us through a thing. So I'm like, even

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Speaker 1: if I see an agency it was pushed to it,

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Speaker 1: I'm not getting on the phone because it's not worth

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Speaker 1: my time because I'm a CEO, right, And so I

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Speaker 1: called the client and say, listen, we're not gonna play

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Speaker 1: these games. And it is games. And so clients need

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Speaker 1: to know that your agencies are not working on your

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Speaker 1: behalf when your backs are turned. And so if you

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Speaker 1: want to get real and get honest and do a

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Speaker 1: good service to reach this consumer, hire some black people.

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Speaker 1: Make sure your agencies are representing the people that you

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Speaker 1: want to communicate with. Y'all do that. We're good. Yeah,

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Speaker 1: I'll just pop in really quickly on that one. I

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Speaker 1: think you know two thoughts, um One. In this day

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Speaker 1: and age, like what we tell brands all the time

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Speaker 1: is revolutionary times require revolutionary thinking. And so one of

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Speaker 1: the biggest challenge that you have with a lot of

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Speaker 1: these brands is they're not ready to do revolutionary thinking.

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Speaker 1: They're stuck in convention, they're stuck in the old model.

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Speaker 1: They want to transact with us in the same way

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Speaker 1: that they want that they transact with Google and Facebook.

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Speaker 1: And so it's about tonnage and it's about scale. When

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Speaker 1: you're dealing with our audience, it's really about influence and

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Speaker 1: cultural movement. So getting brands to understand that, and like,

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Speaker 1: let's measure things differently. Yes, you're gonna get billions of impressions.

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Speaker 1: Let's get those billions of impressions through the amazing stories

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Speaker 1: and stories we tell and ideas that we create together.

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Speaker 1: Let's get the earned media impressions the talented. Everything doesn't

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Speaker 1: have to be delivered from my specific ecosystem. So let's

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Speaker 1: think about how we measure our impact. The second piece

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Speaker 1: of measure man for me is in this day and age,

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Speaker 1: it's not just about you getting your impressions delivered. How

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Speaker 1: many black creatives did we elevate, how many black entrepreneurs

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Speaker 1: did we amplify. We need to make sure that we're

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Speaker 1: measuring not just the impression game, but all of the

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Speaker 1: other ways that we can create change. And then the

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Speaker 1: last thing that I say, um from my perspective. You

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Speaker 1: still have a lot of brands who I think are

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Speaker 1: just trying to check a box. And so for them,

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Speaker 1: I'm always saying, like, the issue is that you have

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Speaker 1: KPIs powering dreams instead of dreams powering KPIs. And so

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Speaker 1: what brands have to start to do is dream about

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Speaker 1: what they can do with this culture, dream what they

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Speaker 1: can do with this community, and then build KPIs that

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Speaker 1: match that, not just getting stuck again like I'm just

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Speaker 1: trying to check a box. I would say it's a

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Speaker 1: couple of things. You can't hear me, Okay, Um, well, uh,

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Speaker 1: First of all, the scale issues is big, because the

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Speaker 1: truth is they created the problem right by not investing

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Speaker 1: in our businesses. They don't exist, so we haven't been

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Speaker 1: able to scale. Then they'll they'll pile on and say

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Speaker 1: a company has to be say owned, But then if

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Speaker 1: that's true, then you can't take on capital because a

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Speaker 1: lot of times you need to give up equity to

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Speaker 1: get the capital you need. So then that keeps you small,

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Speaker 1: and they won't won't accept any responsibility for creating that.

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Speaker 1: And I'm not talking about this in a year. I'm

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Speaker 1: talking about over decades and decades right. And then the

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Speaker 1: other thing I would say is that, um, quite often

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Speaker 1: when they look at their brands, are always looking from

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Speaker 1: a brand centric perspective and so from a you know,

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Speaker 1: general market perspective. Whatever, the key selling proposition might be

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Speaker 1: one thing, but within the black community is something different. Right.

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Speaker 1: So I was actually met with a client yesterday, Um,

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Speaker 1: black girl sunscreen and really simple like hers doesn't leave

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Speaker 1: white residue when we put on that lotion and sunscreen,

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Speaker 1: Like sometimes my whole face is great if you take

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Speaker 1: a picture of me, right, Um, which is why I

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Speaker 1: get the early one and spray dead joint on because

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Speaker 1: I mean, I use sunscreen, I don't care I needed

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Speaker 1: despite my complexion, but that the nutrogena and stuff like

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Speaker 1: that doesn't work for me. And so if you if

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Speaker 1: you look at your product or your service willing to

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Speaker 1: figure out what is it that would actually make it

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Speaker 1: make sense to black people, to other people of color,

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Speaker 1: it might not be the thing that you typically would

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Speaker 1: would message. And so you have to be willing to

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Speaker 1: have that conversation, which means you need to hire people

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Speaker 1: like Amad and actually let them tell you what they

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Speaker 1: think makes sense for the audience that you're trying to

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Speaker 1: reach not how do you fit the message that we've

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Speaker 1: already created to this audience is not the same thing. So,

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Speaker 1: so to tell you a quick question, you know we

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Speaker 1: talked about, I think there's there's a lot of activity

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Speaker 1: right there are a lot of brands that are at

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Speaker 1: least expressing their intent of doing what's right when it

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Speaker 1: comes to black culture. I mean, what brands do you

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Speaker 1: think are doing it right right now? And secondly, what

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Speaker 1: advice would you give brands that are just trying to

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Speaker 1: figure it out and actually get started doing something. Yeah,

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Speaker 1: I think for brands who are I'm gonna start with

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Speaker 1: the back and then go um and go backwards. For

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Speaker 1: brands who are trying to get into this game, I'm

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Speaker 1: gonna go to I think it was either MICHELLEA. Rashaan

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Speaker 1: who just said hire experts. So I tell a lot

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Speaker 1: about like Disney and Black Panther. Right, Disney had never

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Speaker 1: made a black superhero movie in the way that they

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Speaker 1: needed to make Black Panther. One way they could have

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Speaker 1: done it is just hire a white creative director or

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Speaker 1: the white producer and a white production crew and do

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Speaker 1: it in the way that they had always done it. Instead,

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Speaker 1: they hire Ryan Coogler one expert, and Ryan brings the

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Speaker 1: whole family with them. Now, now we're putting on black people.

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Speaker 1: We black people didn't even know you know what I mean.

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Speaker 1: So the idea is you have to have experts in

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Speaker 1: the room who can help you pave the way. You

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Speaker 1: can't assume that you've been doing it incorrectly for a

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Speaker 1: hundred years and then all of a sudden, the same

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Speaker 1: people in the building are gonna know how to move

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Speaker 1: in the way that you need to move in this

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Speaker 1: moment in time. As it relates to brands who I

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Speaker 1: think are doing amazing, Look, I'm just gonna shout out

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Speaker 1: to people who are doing amazing for us, because that's

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Speaker 1: what real partnership looks like. I'll shout out to State Farm.

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Speaker 1: State Farm came in as a big partner on Revote

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Speaker 1: Black News a year ago. Before all these brands started

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Speaker 1: making commitments, Before all these brands started doing, State Farmer

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Speaker 1: was already there. I give them love for that. In addition,

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Speaker 1: they've given us money, Um, that is going to help

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Speaker 1: us in this moment. We just hired a new black

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Speaker 1: woman executive to run Revot Black News. The whole business

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Speaker 1: is about to change. That only happens because a brand

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Speaker 1: like State Farm comes in guarantees you money for a

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Speaker 1: couple of years you can invest and build. Watch what

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Speaker 1: Revolt Black News and this Black Woman does. State Farm

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Speaker 1: is going to get that credit or credit from a

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Speaker 1: brand perspective. When it's all said and done, Target, we're

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Speaker 1: doing really, really, really really amazing work with Target. They

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Speaker 1: are one of the brands who are absolutely trying to

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Speaker 1: impact the culture. They're trying not to just do sponsorship stuff,

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Speaker 1: but what can we do to really move the needle

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Speaker 1: for our people. Um, so shout and Target out. And

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Speaker 1: then the last one that I'll say is Verizon. Um,

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Speaker 1: same thing. We have big dreams and and and and

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Speaker 1: Verizon is one of those places where we got to

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Speaker 1: come in and tell them what our dreams were. And

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Speaker 1: they're gonna come in and stay for both many years

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Speaker 1: and millions of dollars. We're gonna support you. And so

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Speaker 1: calling out the brands who are showing up in a

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Speaker 1: really big way, not just financially but in true partnership.

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Speaker 1: Oh last one McDonald's. McDonald's came out and made a

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Speaker 1: big announce but we talked a lot about accountability. It's

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Speaker 1: talked about the money that they were pledging, the multi

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Speaker 1: cultural group that they were creating, They've done all of it.

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Speaker 1: Were so many brands have not moved on any of

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Speaker 1: those commitments. McDonald's, we've already started our multi cultural communities.

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Speaker 1: We've already started our conversations around what the money looks like.

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Speaker 1: And so again i'll shout McDonald's out for doing with

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Speaker 1: the heart of doing really good work in this community. Yeah, yeah, absolutely,

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Speaker 1: I know there are brands out there like Dang. I

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Speaker 1: wish they would call my name next year. We can

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Speaker 1: come on, let's go. Uh you know, I want to

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Speaker 1: give a shout out to p and because I believe

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Speaker 1: that they are truly doing the work. And so when

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Speaker 1: I got announced that I was beginning, I'm in the CEO.

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Speaker 1: And if y'all don't know, in February two, I was

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Speaker 1: fired from a company who just did not respect culture.

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Speaker 1: Have me check my culture at the door when I

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Speaker 1: walked in every day. I know all of y'all have

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Speaker 1: experienced that at some point of y'all ain't old enough.

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Speaker 1: Then I caught COVID ten days later, so me and

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Speaker 1: God had a journey and then eat in bridgement on

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Speaker 1: debut on July six to seven, text me right, never

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Speaker 1: met her Black girl Magic. You know we're working on something.

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Speaker 1: So the whole point is that as soon as I

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Speaker 1: was announced January nineteenth, Divine Order John Johnson's birthday, my

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Speaker 1: announcement comes out. I did not know that. Right the

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Speaker 1: mind Order on the path, Mark Pritchard calls me, Michelle,

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Speaker 1: I'm so happy for you. How can I be an

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Speaker 1: institutional investor not counting impressions, not expect anything because I

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Speaker 1: know you're in a growth mode. How can we help

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Speaker 1: you build right? He said, because Ebony is really the

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Speaker 1: black time you have chronicled history. Since you were the first,

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Speaker 1: you will be the last. We want you to be

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Speaker 1: this thing. That's what brands have to do right, and

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Speaker 1: we're worth every penny of that because what we're doing

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Speaker 1: for the community, how we're connecting, how we're selling people's

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Speaker 1: products and services. And so I give them a big

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Speaker 1: shout out. I appreciate Mark reaching out to me and

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Speaker 1: asking me the question, how can we help you that

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Speaker 1: we're not measuring right? And I respect that from a

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Speaker 1: brand absolutely. I have to second the PG. They had

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Speaker 1: actually done a really good job than haven't been as

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Speaker 1: uh focused on pricing as they typically would be, and

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Speaker 1: also have been willing to take risk because the truth is,

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Speaker 1: if you deal with you want to actually talk about culture,

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Speaker 1: you're gonna talk about some things that might be controversial.

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Speaker 1: You know, a white institution might not necessarily want to

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Speaker 1: deal with, and they've been willing to do that. I'll

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Speaker 1: call out one that's not as well known, and that's

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Speaker 1: Athleta and what they did with Alison Felix. Most of

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Speaker 1: you know what happened with her and Nike, how disrespectful

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Speaker 1: they were, pay cup when she got pregnant, all of

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Speaker 1: that stuff. Not only did Athleta take her on, and

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Speaker 1: she's the first um professional athlete that they've done an

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Speaker 1: endorsement with, but then they helped her launch her own shoe, right,

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Speaker 1: So that's investment in her as an athlete. Obviously it

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Speaker 1: can pay dividends for them as a company. If you

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Speaker 1: look at what brand Jordan has done for Nike, you

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Speaker 1: know that he's done a lot more for them than

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Speaker 1: they've ever done for him. But at the end of

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Speaker 1: the day, that to me is true investment is allied ship.

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Speaker 1: They're they're speaking to women, they're speaking specifically to black women.

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Speaker 1: You can see how disrespected black women have been almost

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Speaker 1: always seem to be no matter what level they get to.

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Speaker 1: Just think about how that Williams sisters are treated. Despite

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Speaker 1: everything's um Serena's clearly done to prove that she's the

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Speaker 1: greatest American athlete of all time, they still disrespected because

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Speaker 1: she does something that a white guy would do and

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Speaker 1: it's you know, it's big news. And so I really

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Speaker 1: respect that letter doing that. I think they took a

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Speaker 1: big chance on it. They didn't know if she was

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Speaker 1: gonna make the Olympics, because I would say, you know,

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Speaker 1: a couple of years ago, it didn't look like she would, um,

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Speaker 1: you know, two and it's two years later, right, it

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Speaker 1: ended up happening in so um, I very much respect

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Speaker 1: you know that, Lineman. So, I think we've talked about

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Speaker 1: culture a little bit, and something I firmly believe is

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Speaker 1: that really black cultural influences one of the biggest exports

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Speaker 1: of this country, right, literally one of the biggest exports

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Speaker 1: of this country. And I think my question is, as

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Speaker 1: we think about the evolution in the future of black

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Speaker 1: cultural influence, what does the future of collaboration between black

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Speaker 1: media platforms and black influences and black creators look like

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Speaker 1: I'll start with the tabio. Yeah, so Revolt we fully

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Speaker 1: see ourselve up as a platform for creative I don't

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Speaker 1: think we ever wanted ourselves as the thing. We are

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Speaker 1: the operating system for the things. What we're trying to

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Speaker 1: do is the best mouse trap for creators to move in.

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Speaker 1: You want to create short form content, long form content,

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Speaker 1: studio business experience. We're building a most immersive world of

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Speaker 1: the culture possible and then bringing in black creators to

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Speaker 1: let them play. And so the way that we see

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Speaker 1: it at Revolt is um. Even right now that we

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Speaker 1: have conversations with brands, were always trying to figure out

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Speaker 1: who are the creators that we can bring along the

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Speaker 1: way that again can benefit economically from all of the

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Speaker 1: things that we're doing together. Um, I would say so

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Speaker 1: most of you probably don't even know what media Co is.

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Speaker 1: Media Co is relatively new company launched a couple of

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Speaker 1: years ago. We own Hot ninety seven in WBLS in

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Speaker 1: New York and um, also, yeah, we just had summer jam.

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Speaker 1: That was the thing. Um, hurricanes and COVID and homophobic

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Speaker 1: comments and all kinds of other things. Is like, okay, lord,

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Speaker 1: I hear you. I'm still I'm still here. Um, but

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Speaker 1: you know, we really look at it, you know, in

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Speaker 1: particular Hot nunety seven, So we think about that from

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Speaker 1: a cultural perspective and what it not. Really I'm trying

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Speaker 1: to drive it, but trying to make sure that it

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Speaker 1: is open to whatever the culture is saying is important, right,

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Speaker 1: So making sure our platform is representing the culture. Uh.

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Speaker 1: With WBLS, which is obviously a different platform for those

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Speaker 1: of you who don't know it's it's really R and

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Speaker 1: B for the most part. Um, it's trying to figure out, well,

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Speaker 1: what is what is their cultural inflection point? We talk

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Speaker 1: about hip hop culture all the time. I've never heard

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Speaker 1: anybody say R and B culture, but there's probably something there.

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Speaker 1: And if I asked you to describe R and B culture,

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Speaker 1: you all of you would probably have some idea of

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Speaker 1: what that is. So that's that's what we're doing now. Um.

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Speaker 1: You know, we're not fully developed. You know, I was

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Speaker 1: brought on and helped do a lot of those things.

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Speaker 1: So that's you know, we're kind of going into strategic

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Speaker 1: planning in the next actually next couple of weeks to

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Speaker 1: start to figure that out. We're gonna relaunch our apps

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Speaker 1: and stuff like that. But I think it's it's super

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Speaker 1: important that whatever we do, we're reflective of what the

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Speaker 1: culture is saying is important and not what we're trying to,

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Speaker 1: you know, push out into the culture. Let me build

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Speaker 1: on this question, what advice would you give influencers and

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Speaker 1: creators that are looking to create collaborative partnerships with black

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Speaker 1: media platforms like yours. I want to just jump in

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Speaker 1: and say, like, how many people are sick and tired

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Speaker 1: of not having our own? Like we jump on social

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Speaker 1: media every day, We're giving away our intellectual properties. They're

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Speaker 1: making five billion dollars a quarter and you're getting ten

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Speaker 1: dollars because you have five hundred thousand followers. Come on,

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Speaker 1: I'm gonna preach today. So you have to get mad,

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Speaker 1: you have to get angry, you have to innovate. Theory

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Speaker 1: is like I'm looking around this room, like who's the

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Speaker 1: next Facebook, Who's the next Google? Who is the next Microsoft,

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Speaker 1: Who's the next Warner Studios? And I'm gonna tell you something.

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Speaker 1: I love working for the Bridgeman family because y'all probably

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Speaker 1: like they fly to onto bar rates, but they're black.

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Speaker 1: Bill and their family from Louisville Junior Bridgeman would die

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Speaker 1: if he had to walk into the room and get

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Speaker 1: on the stage because they fly to the radar. Right.

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Speaker 1: But I love sitting at the tables like what are

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Speaker 1: we gonna buy? What are we going to? Who? Partner?

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Speaker 1: Like to we own them? Like? I love that narrative

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Speaker 1: because we have to get in the ownership game. I

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Speaker 1: don't want to pay check. I don't want to be

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Speaker 1: your employee. I want to build, create, grow, And we're

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Speaker 1: sitting at the table talking about that. And when Morgan

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Speaker 1: is doing she's telling the story and shining a light.

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Speaker 1: What the Tommy is doing is building a platform. But

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Speaker 1: we're here to encourage you. You don't have to accept that.

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Speaker 1: You don't have to be an employee, you don't have

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Speaker 1: to get a paycheck. You are free to do whatever

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Speaker 1: you want to and if anything happens today that we encourage,

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Speaker 1: be out there and be free create get yours. Okay.

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Speaker 1: So partnership is great, ownership better right right? You know

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Speaker 1: it was. It was great being back in the green

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Speaker 1: room again, just you know, listening, and I think part

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Speaker 1: of the the thing I realized that there are a ton

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Speaker 1: of amazing things happening in the space, in the world

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Speaker 1: of media and the world of advertising right now, what

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Speaker 1: are some of the trans Mitchell, I'm gonna start with

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Speaker 1: you because you're you're hot right now. Oh, we're gonna

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Speaker 1: We're gonna keep it going. What are some of the

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Speaker 1: trends that you see coming in and you guys were

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Speaker 1: giving you giving me a peek behind the tent. What

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Speaker 1: can we share not only just with your platforms, but

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Speaker 1: in general. You know, last night, I'll say Gena and

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Speaker 1: I we were sitting down with Jay Brown, who created

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Speaker 1: Finty Beauty, and we were just talking about a lot

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Speaker 1: of things going on, and so we're talking about her

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Speaker 1: and her brand and what she's building. Now this like, Yo,

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Speaker 1: that's dope, right, I mean, like, that's amazing. I was like,

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Speaker 1: what's been Oh that's a last name. You'll come on,

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Speaker 1: Michelle catch up. But then I look at Travis Scott

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Speaker 1: like my kids were literally like, yo, mommy, Travis is

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Speaker 1: gonna be in fortnite. I said, wait, what I had

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Speaker 1: to Google like that is amazing. And he's still selling products.

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Speaker 1: He has people following twenty seven million downloads, looking products

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Speaker 1: being moved. Then I go to nas I don't know

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Speaker 1: if y'all sauce the summers the video and I was like, yo,

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Speaker 1: he's hitting a golf ball off of his Hennessy. Then

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Speaker 1: he's drinking. There was a moment that was creative and

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Speaker 1: this and things are flowing. There's so much amazing creativity.

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Speaker 1: But I believe that we have to understand what's going on.

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Speaker 1: We have to understand what's moving things and people, and

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Speaker 1: we have to take the time because we're so busy

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Speaker 1: that we can't even be creative. But like those things

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Speaker 1: and those like like those are inspiring to me that

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Speaker 1: you're moving in the culture in a way that is

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Speaker 1: so memorable and share able that I find a super dope.

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Speaker 1: I would say, um, whether what I hope we do

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Speaker 1: is we take back some of our i P which

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Speaker 1: you you hit on your last comment. I mean, we

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Speaker 1: give away so much i P for free right, And

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Speaker 1: you saw that a lot of the black creators were

428
00:20:32,280 --> 00:20:35,040
Speaker 1: boycotting TikTok because they weren't getting credit the people, they

429
00:20:35,040 --> 00:20:38,640
Speaker 1: weren't having folks, you know, drive to the dances they created.

430
00:20:38,960 --> 00:20:40,919
Speaker 1: But we're giving it away. So what I would love

431
00:20:40,960 --> 00:20:42,600
Speaker 1: to see is that's take a lot of that stuff back,

432
00:20:42,880 --> 00:20:45,720
Speaker 1: put it on platforms that we own. Make sure that

433
00:20:45,800 --> 00:20:47,840
Speaker 1: before you do it, you're setting up like, well, what's

434
00:20:47,880 --> 00:20:49,840
Speaker 1: the rev Sharre situation. That's the kind of thing the

435
00:20:49,840 --> 00:20:52,840
Speaker 1: influences can do, because if you don't know ahead of time, well,

436
00:20:52,920 --> 00:20:55,600
Speaker 1: how do I get compensated from our work? And if

437
00:20:55,680 --> 00:20:57,720
Speaker 1: what you if you're an influencer and you're creating dances,

438
00:20:57,760 --> 00:20:59,399
Speaker 1: you're doing all that like that is your job. You

439
00:20:59,400 --> 00:21:01,800
Speaker 1: should be and state it. Fourth, they're making money hand

440
00:21:01,840 --> 00:21:04,320
Speaker 1: over fist for even if it's pennies, because they're all

441
00:21:04,359 --> 00:21:06,399
Speaker 1: about tonnage, right, they just got people coming through all

442
00:21:06,400 --> 00:21:09,879
Speaker 1: the time. They're there um putting advertisers against it, and

443
00:21:09,880 --> 00:21:12,920
Speaker 1: they're making money. And so that's what I'm I would

444
00:21:12,960 --> 00:21:15,440
Speaker 1: like to see our influences start to do. I would

445
00:21:15,480 --> 00:21:18,080
Speaker 1: like to see them understand that not everything is necessarily

446
00:21:18,080 --> 00:21:20,480
Speaker 1: a paycheck. Rev Share can be a real thing. You

447
00:21:20,480 --> 00:21:21,960
Speaker 1: can make real money from it, but you need to

448
00:21:21,960 --> 00:21:24,679
Speaker 1: know upfront. Um, you know we're a publicly traded companies,

449
00:21:24,680 --> 00:21:28,080
Speaker 1: so understanding that cash isn't always king. Sometimes you want

450
00:21:28,080 --> 00:21:29,879
Speaker 1: to you want to take some risk. You get a

451
00:21:29,880 --> 00:21:31,960
Speaker 1: stock when it's when it's low priced, and you help

452
00:21:32,040 --> 00:21:33,920
Speaker 1: build it what it's gonna do is it's gonna build

453
00:21:33,960 --> 00:21:37,080
Speaker 1: your wealth exponentially because frankly, it's gonna grow out fast

454
00:21:37,080 --> 00:21:39,479
Speaker 1: and putting it in the bank or most investments, right,

455
00:21:39,520 --> 00:21:42,000
Speaker 1: and it's in some ways it's a little less risky

456
00:21:42,040 --> 00:21:44,760
Speaker 1: because you're the one helping to build it. So that

457
00:21:44,760 --> 00:21:46,520
Speaker 1: that's one of the trends. I certainly would like to

458
00:21:46,520 --> 00:21:49,840
Speaker 1: see Yeah, yeah, from from a vot vote perspective, and

459
00:21:49,880 --> 00:21:52,199
Speaker 1: they maybe even be able to tie the question that

460
00:21:52,280 --> 00:21:53,960
Speaker 1: you asked a little bit earlier, which is what would

461
00:21:54,000 --> 00:21:56,720
Speaker 1: you say the creators. I would say the creators called Michelle,

462
00:21:57,160 --> 00:22:00,399
Speaker 1: called Carver, Shan, called Detaio, because we are all building

463
00:22:00,440 --> 00:22:05,280
Speaker 1: platforms to amplify their voices, call me to call them,

464
00:22:05,640 --> 00:22:11,359
Speaker 1: call them head a revote changed our entire content development

465
00:22:11,359 --> 00:22:14,280
Speaker 1: strategy based on the fact that we believe that defeat

466
00:22:14,359 --> 00:22:18,959
Speaker 1: the future of media's influencer. You can look at Viacom property,

467
00:22:19,200 --> 00:22:22,240
Speaker 1: you can look at H A, B, C, B ET,

468
00:22:22,400 --> 00:22:23,840
Speaker 1: all of them, and then you can go look at

469
00:22:24,000 --> 00:22:26,399
Speaker 1: what Cardi B is doing any day, what Will Smith

470
00:22:26,480 --> 00:22:28,840
Speaker 1: is doing any day, what Travis and they blow all

471
00:22:28,880 --> 00:22:32,639
Speaker 1: of their numbers away. Right The top media platforms in

472
00:22:32,680 --> 00:22:36,480
Speaker 1: the world right now all belong to celebs and influences, right,

473
00:22:36,720 --> 00:22:39,000
Speaker 1: and so that again back to this idea while we're

474
00:22:39,080 --> 00:22:41,639
Speaker 1: building a platform for them. So that's a trend that

475
00:22:41,680 --> 00:22:44,399
Speaker 1: I see continuing into the to the long long future.

476
00:22:44,680 --> 00:22:46,600
Speaker 1: The other piece which we said, but I'll just hit

477
00:22:46,640 --> 00:22:48,719
Speaker 1: it real quick and then get out this idea that

478
00:22:48,760 --> 00:22:52,080
Speaker 1: black culture drives global culture, This idea that we can

479
00:22:52,520 --> 00:22:55,320
Speaker 1: create products for the fourteen percent or fifteen percent of

480
00:22:55,320 --> 00:22:58,200
Speaker 1: black people that exist, but given our impact, we can

481
00:22:58,240 --> 00:23:00,680
Speaker 1: create things that move the world. And I think all

482
00:23:00,720 --> 00:23:03,760
Speaker 1: too often we're so super focused on the thirteen or

483
00:23:03,760 --> 00:23:07,159
Speaker 1: the fourteen and not often realized that the opportunity for

484
00:23:07,359 --> 00:23:11,280
Speaker 1: global domination, global impact exists, and so we should just

485
00:23:11,320 --> 00:23:17,000
Speaker 1: continue to plan in that space as well. So question,

486
00:23:17,000 --> 00:23:19,119
Speaker 1: I mean, we've we've talked about just I think the

487
00:23:19,680 --> 00:23:22,720
Speaker 1: change that's happened and the accelerated change over the past

488
00:23:23,000 --> 00:23:25,080
Speaker 1: you know, eighteen months, almost two years and system murder,

489
00:23:25,119 --> 00:23:27,679
Speaker 1: George Floyd, and I think we've all seen things that

490
00:23:27,720 --> 00:23:30,320
Speaker 1: we guess probably if you told us prior we're going

491
00:23:30,400 --> 00:23:32,360
Speaker 1: to happen that you know, we're just to stop get

492
00:23:32,359 --> 00:23:34,240
Speaker 1: out of it. There's not there's no way, that's not possible.

493
00:23:34,960 --> 00:23:37,560
Speaker 1: What do you guys, see now as we move forward,

494
00:23:37,680 --> 00:23:40,000
Speaker 1: what are what are your predictions for the next three

495
00:23:40,080 --> 00:23:42,480
Speaker 1: years and next five years, like what's coming down the pipeline.

496
00:23:43,520 --> 00:23:45,800
Speaker 1: I think I think this moment that black media is

497
00:23:45,840 --> 00:23:48,560
Speaker 1: having a really really amazing moment. You can't say that

498
00:23:48,600 --> 00:23:50,960
Speaker 1: all advertisers have showed up, but you can say that

499
00:23:51,000 --> 00:23:53,560
Speaker 1: there's a handful or a group or a collective of

500
00:23:53,640 --> 00:23:56,640
Speaker 1: advertisers that are really trying to show up in a really, really,

501
00:23:56,680 --> 00:23:59,960
Speaker 1: really big way. I think we have you know, three

502
00:24:00,119 --> 00:24:03,000
Speaker 1: years really I say, like eighteen months to really get

503
00:24:03,000 --> 00:24:04,960
Speaker 1: it done, but eighteen months to three years to kind

504
00:24:04,960 --> 00:24:07,680
Speaker 1: of ride this way. And so the game that we're

505
00:24:07,720 --> 00:24:10,399
Speaker 1: all playing is how big can you get? How dope

506
00:24:10,440 --> 00:24:13,000
Speaker 1: can you get as quickly as possible, because when all

507
00:24:13,040 --> 00:24:15,200
Speaker 1: the money disappears, and when all the black lives matter,

508
00:24:15,200 --> 00:24:17,959
Speaker 1: when he disappears, you gotta be ready to compete. And

509
00:24:18,000 --> 00:24:20,680
Speaker 1: so I believe what's happening is will will will will

510
00:24:20,720 --> 00:24:23,879
Speaker 1: continue to see years of investment into black owned media.

511
00:24:24,200 --> 00:24:26,479
Speaker 1: Those of us you know, who are playing the game correctly,

512
00:24:26,520 --> 00:24:29,720
Speaker 1: will recognize that there's a dual responsibility that the advertisers

513
00:24:29,760 --> 00:24:33,679
Speaker 1: have to deposit into us, and that we have to build, build, build,

514
00:24:33,680 --> 00:24:35,199
Speaker 1: And I believe that when you wake up in the

515
00:24:35,240 --> 00:24:37,920
Speaker 1: end of three years, even when the money disappears, if

516
00:24:37,960 --> 00:24:40,639
Speaker 1: when Michelle's dreams have come to life, the impacts she

517
00:24:40,680 --> 00:24:43,080
Speaker 1: will have made, Rashaan's dreams will come to like like

518
00:24:44,480 --> 00:24:46,879
Speaker 1: you think, like I keep saying, like these black creators

519
00:24:46,880 --> 00:24:49,480
Speaker 1: and black media companies are being funded. The world is

520
00:24:49,480 --> 00:24:52,520
Speaker 1: about to change us taking control of our story and

521
00:24:52,560 --> 00:24:54,800
Speaker 1: our narrative. When we wake up in three, four or

522
00:24:54,840 --> 00:24:57,399
Speaker 1: five years, the world will feel different. This is not

523
00:24:57,440 --> 00:25:00,520
Speaker 1: one of those like teeny teeny incremental change. Is this

524
00:25:00,560 --> 00:25:02,520
Speaker 1: moment is one of those moments that that is going

525
00:25:02,560 --> 00:25:05,200
Speaker 1: to create lasting change forever. So anyways, I think black

526
00:25:05,240 --> 00:25:07,680
Speaker 1: media is hot, is gonna stay hot for almost three years,

527
00:25:07,680 --> 00:25:08,920
Speaker 1: and then we just got to make sure that when

528
00:25:08,920 --> 00:25:11,720
Speaker 1: it's done, we're ready to We're ready to dominate. Yeah,

529
00:25:11,760 --> 00:25:13,199
Speaker 1: And I love that, and I'll just jump on the

530
00:25:13,200 --> 00:25:16,439
Speaker 1: back of that. I see us owning other pieces of

531
00:25:16,440 --> 00:25:19,639
Speaker 1: the business. Right, So, like if if Ebony wanted to

532
00:25:19,680 --> 00:25:21,920
Speaker 1: have a studio just for saying, we want to really

533
00:25:21,920 --> 00:25:24,439
Speaker 1: dig into the content business because we have all this stuff,

534
00:25:24,800 --> 00:25:26,720
Speaker 1: what what cloud is that going on? How is that

535
00:25:26,760 --> 00:25:28,439
Speaker 1: getting to the movie students. I want to be that

536
00:25:28,480 --> 00:25:30,879
Speaker 1: black cloud. I want to own that piece oh n

537
00:25:30,960 --> 00:25:32,680
Speaker 1: f t s like I want to own the blockchain.

538
00:25:32,720 --> 00:25:35,280
Speaker 1: I want to be the underground rower for all of

539
00:25:35,359 --> 00:25:37,880
Speaker 1: y'all who create, Like I don't want to limit my

540
00:25:38,040 --> 00:25:41,880
Speaker 1: vision to just what we can see, right because when

541
00:25:41,920 --> 00:25:44,680
Speaker 1: we do and dream like that, in the next generation,

542
00:25:44,760 --> 00:25:47,760
Speaker 1: they too can dream, right Like you and I talk about,

543
00:25:47,760 --> 00:25:49,840
Speaker 1: we're not building this empire so our kids don't have

544
00:25:49,880 --> 00:25:51,880
Speaker 1: to do anything. We're building this empire so they can

545
00:25:51,920 --> 00:25:55,600
Speaker 1: do something great, so they can be amazing, so they

546
00:25:55,640 --> 00:25:58,679
Speaker 1: can flow, they're not checked at the door. And so

547
00:25:58,840 --> 00:26:01,560
Speaker 1: I want to know. I want to investigate what I

548
00:26:01,640 --> 00:26:05,919
Speaker 1: love about um, this opportunity, this tragedy because I always

549
00:26:05,960 --> 00:26:08,720
Speaker 1: say my glass is half full and God makes no mistakes.

550
00:26:09,080 --> 00:26:11,600
Speaker 1: It gave us an opportunity to sit down and breathe

551
00:26:11,640 --> 00:26:15,879
Speaker 1: and think right, to make calls, to build relationships, to

552
00:26:16,080 --> 00:26:19,200
Speaker 1: work from home, right, which is like it sounds crazy,

553
00:26:19,240 --> 00:26:20,760
Speaker 1: but now I can actually I saw him like I

554
00:26:20,800 --> 00:26:22,919
Speaker 1: was like, yo, you got tall, Like I think in

555
00:26:22,960 --> 00:26:26,480
Speaker 1: a minute, Like so there's always a blessing in the

556
00:26:26,560 --> 00:26:29,119
Speaker 1: tragedy and it's still going on. So what are we

557
00:26:29,160 --> 00:26:31,040
Speaker 1: gonna do? In our dawntime. What are we gonna do

558
00:26:31,080 --> 00:26:33,560
Speaker 1: to think and grow? How are we gonna build beyond

559
00:26:33,640 --> 00:26:36,440
Speaker 1: just the black media and own the infrastructure? Like that

560
00:26:36,520 --> 00:26:38,960
Speaker 1: to me is dope. I don't want people to talk

561
00:26:39,000 --> 00:26:46,520
Speaker 1: about that. So I would say that, um, despite all

562
00:26:46,560 --> 00:26:49,119
Speaker 1: of us up here, what we've seem so far is

563
00:26:49,160 --> 00:26:51,000
Speaker 1: that we can barely handle all the money because there

564
00:26:51,000 --> 00:26:52,520
Speaker 1: are a lot of companies that are doing it right.

565
00:26:52,560 --> 00:26:54,760
Speaker 1: And for if you look at the commitments that many

566
00:26:54,800 --> 00:26:56,600
Speaker 1: of them made, if they're true, a lot of the

567
00:26:56,720 --> 00:26:59,000
Speaker 1: ten year commitments, so it's a it's a ten million

568
00:26:59,000 --> 00:27:02,000
Speaker 1: dollars over ten years, a hundred million dollars over ten years, UM.

569
00:27:02,040 --> 00:27:04,159
Speaker 1: And so the real truth is there's opportunity for all

570
00:27:04,200 --> 00:27:06,720
Speaker 1: of you to create your own companies. You know. One

571
00:27:06,720 --> 00:27:09,000
Speaker 1: of the things, unfortunately, I feel like, is we see

572
00:27:09,480 --> 00:27:12,439
Speaker 1: so few archetypes of who we are. We see so

573
00:27:12,560 --> 00:27:15,880
Speaker 1: few ideas really get funded and really get um to

574
00:27:15,880 --> 00:27:19,280
Speaker 1: to gain any scale UM. And you know, obviously some

575
00:27:19,320 --> 00:27:21,959
Speaker 1: of them are very obvious music, hip hop, you know,

576
00:27:22,320 --> 00:27:26,080
Speaker 1: sometimes fashion, UM, but we don't necessarily always see things

577
00:27:26,119 --> 00:27:29,359
Speaker 1: like Afro tech, right, black people in technology, etcetera. I

578
00:27:29,359 --> 00:27:32,320
Speaker 1: think there's real opportunity for lots of people out here.

579
00:27:32,400 --> 00:27:34,840
Speaker 1: I imagine a number of your entrepreneurs to start it.

580
00:27:34,960 --> 00:27:38,280
Speaker 1: There's actually money there that wasn't there before to help

581
00:27:38,320 --> 00:27:40,800
Speaker 1: you scale faster than a lot of the companies that

582
00:27:40,880 --> 00:27:44,080
Speaker 1: we're with. We're able to scale because the capital wasn't there,

583
00:27:44,280 --> 00:27:46,920
Speaker 1: because that that revenue is there that can actually help

584
00:27:46,960 --> 00:27:48,840
Speaker 1: you go out and get capital because you know that

585
00:27:48,880 --> 00:27:51,880
Speaker 1: you can get promises from advertisers that revenue is gonna

586
00:27:51,920 --> 00:27:54,000
Speaker 1: be coming in, which is gonna help you scale. Because

587
00:27:54,000 --> 00:27:56,560
Speaker 1: you can actually grow your platform, you can actually hire

588
00:27:56,600 --> 00:27:59,960
Speaker 1: creatives or do rev shares with with influencers and create

589
00:28:00,000 --> 00:28:02,560
Speaker 1: if who are going to help drive more UM you know,

590
00:28:02,920 --> 00:28:05,560
Speaker 1: audience to your platform. So what I hope is that

591
00:28:05,600 --> 00:28:07,960
Speaker 1: you realize that this is an inflection point in many

592
00:28:07,960 --> 00:28:11,480
Speaker 1: ways for more companies to be created, for so many

593
00:28:11,520 --> 00:28:13,960
Speaker 1: more companies that maybe around now but haven't been able

594
00:28:13,960 --> 00:28:17,159
Speaker 1: to scale, to actually scale and use UM you know.

595
00:28:17,280 --> 00:28:19,399
Speaker 1: Maybe maybe it's a moment. I hope it's longer than

596
00:28:19,600 --> 00:28:23,280
Speaker 1: eighteen months or two years maybe whatever wherever we have left.

597
00:28:23,560 --> 00:28:25,639
Speaker 1: But whatever it is, I think that I would love

598
00:28:25,640 --> 00:28:28,240
Speaker 1: to see a lot more companies, a lot more entrepreneurs

599
00:28:28,240 --> 00:28:30,240
Speaker 1: be able to create things and be able to scale

600
00:28:30,320 --> 00:28:35,159
Speaker 1: businesses and reflect broader areas of of you know, our culture,

601
00:28:35,200 --> 00:28:37,040
Speaker 1: because there is so much more out there. I think about,

602
00:28:37,240 --> 00:28:39,880
Speaker 1: you know, travel, I know um Blabby has you know,

603
00:28:39,920 --> 00:28:42,400
Speaker 1: traveling more, but cooking and all sorts of other things

604
00:28:42,400 --> 00:28:44,640
Speaker 1: that you just you barely see that stuff at least

605
00:28:44,640 --> 00:28:46,680
Speaker 1: not at scale. So I'd love to see a lot

606
00:28:46,720 --> 00:28:49,360
Speaker 1: more of it. Can. I just want to say that

607
00:28:49,560 --> 00:28:52,400
Speaker 1: because you bring up such a good point, is that

608
00:28:54,040 --> 00:28:56,440
Speaker 1: of black owned businesses could get no funny because they

609
00:28:56,440 --> 00:28:59,040
Speaker 1: only had one employee. So y'all go get two or

610
00:28:59,080 --> 00:29:02,480
Speaker 1: three more and then you then you have access to

611
00:29:02,520 --> 00:29:04,120
Speaker 1: what's going on. We didn't even know that until we

612
00:29:04,160 --> 00:29:06,560
Speaker 1: got the note, so we couldn't even partake in all

613
00:29:06,720 --> 00:29:09,960
Speaker 1: the money flowing because there were rules set in place

614
00:29:10,320 --> 00:29:13,320
Speaker 1: for us not to partake. Yeah. And then the last

615
00:29:13,360 --> 00:29:15,440
Speaker 1: piece that I'll say, just a piggyback on all of this,

616
00:29:15,600 --> 00:29:18,000
Speaker 1: is this idea that what's really changed over the last

617
00:29:18,080 --> 00:29:20,960
Speaker 1: year for me is that black is now green. When

618
00:29:20,960 --> 00:29:23,880
Speaker 1: you look at black media companies were growing like tech companies.

619
00:29:23,920 --> 00:29:26,440
Speaker 1: If you look at black advertising agencies were growing like

620
00:29:26,520 --> 00:29:30,000
Speaker 1: tech companies. The only idea you need is the biggest

621
00:29:30,000 --> 00:29:33,160
Speaker 1: Black X, the biggest Black owned media company, the biggest

622
00:29:33,160 --> 00:29:35,760
Speaker 1: black owned food CHA, the biggest like black for the

623
00:29:35,800 --> 00:29:39,960
Speaker 1: first time is money. It's driving significant R O Y,

624
00:29:40,080 --> 00:29:43,120
Speaker 1: so getting encouraging everybody out here to start. Godment's actually

625
00:29:43,240 --> 00:29:46,680
Speaker 1: ten billion dollars to black women to that point, though,

626
00:29:46,680 --> 00:29:51,080
Speaker 1: and I think we've seen more investment. We also know

627
00:29:51,120 --> 00:29:53,440
Speaker 1: if you think about the commitments and the promises that

628
00:29:53,520 --> 00:29:57,320
Speaker 1: were made back in June July, what's been invested to

629
00:29:57,400 --> 00:30:00,960
Speaker 1: this point is miniscule compared to what was mus And

630
00:30:01,040 --> 00:30:04,400
Speaker 1: so the question is what's being done, or more importantly,

631
00:30:04,400 --> 00:30:07,960
Speaker 1: what should be done to create accountability around holding true

632
00:30:08,000 --> 00:30:10,520
Speaker 1: to those promises from the brands and organizations that have

633
00:30:10,640 --> 00:30:13,000
Speaker 1: made them. I'll start with the show. Well, you already

634
00:30:13,000 --> 00:30:15,640
Speaker 1: know what we're about to do. You know, it was

635
00:30:15,640 --> 00:30:18,800
Speaker 1: a great uh suggestion by eating She's like, who's Who's

636
00:30:18,800 --> 00:30:21,960
Speaker 1: like putting a ticker up about what everyone promised, but

637
00:30:22,080 --> 00:30:25,280
Speaker 1: what they delivered. It really is up to us because

638
00:30:25,280 --> 00:30:27,880
Speaker 1: we have the pen, we have the platform to tell

639
00:30:27,920 --> 00:30:30,360
Speaker 1: that story. So we have to make it a priority,

640
00:30:30,440 --> 00:30:32,880
Speaker 1: right and maybe nobody wants to sponsor that Everything we

641
00:30:32,920 --> 00:30:35,880
Speaker 1: do can't be about sponsorship. Dollars. Did I just say

642
00:30:35,880 --> 00:30:41,719
Speaker 1: that we wouldn't hurt But y'all know my background super salesperson,

643
00:30:41,800 --> 00:30:44,160
Speaker 1: right right. But but I think that it's up to

644
00:30:44,240 --> 00:30:46,080
Speaker 1: us too, And then how do we do that together,

645
00:30:46,120 --> 00:30:49,360
Speaker 1: how do we form a coalition and somebody just focusing

646
00:30:49,480 --> 00:30:52,000
Speaker 1: on that in the marketplace, because if we're busy growing

647
00:30:52,000 --> 00:30:56,000
Speaker 1: our businesses, there really is nobody that's lobbying for us.

648
00:30:56,000 --> 00:30:57,760
Speaker 1: So it's one of the things that I'm passionate about.

649
00:30:57,800 --> 00:30:59,040
Speaker 1: It's one of the things that I want to get

650
00:30:59,040 --> 00:31:00,800
Speaker 1: off the ground. Don't want to do it with my

651
00:31:00,840 --> 00:31:03,360
Speaker 1: brothers right here and some of my sisters. Morgan, that

652
00:31:03,440 --> 00:31:06,040
Speaker 1: we make sure that we're holding the marketplace accountable with

653
00:31:06,200 --> 00:31:11,360
Speaker 1: a dedicated conversation space and people. Man, yeah, I mean,

654
00:31:11,400 --> 00:31:13,040
Speaker 1: she hit it. The biggest thing I think we can

655
00:31:13,080 --> 00:31:16,000
Speaker 1: do is create some sort of scorecards for for national accountability.

656
00:31:16,040 --> 00:31:18,520
Speaker 1: Don't you gave him my idea? If he does, you'll no, no, no,

657
00:31:18,640 --> 00:31:20,760
Speaker 1: I'm only doing it. I'm only doing it with her.

658
00:31:20,840 --> 00:31:27,840
Speaker 1: Don't worry. That's exactly that's exactly what you need. And

659
00:31:27,840 --> 00:31:29,640
Speaker 1: then the second thing, and we talked about this is

660
00:31:29,840 --> 00:31:32,240
Speaker 1: every time we have this stage doing our job to

661
00:31:32,320 --> 00:31:34,520
Speaker 1: call out those people who are doing it right and

662
00:31:34,560 --> 00:31:36,480
Speaker 1: call out those people who are doing it wrong. So

663
00:31:36,520 --> 00:31:38,720
Speaker 1: I think that's number two. And then the third one

664
00:31:38,760 --> 00:31:42,080
Speaker 1: is we have to get better at rallying our community

665
00:31:42,160 --> 00:31:45,160
Speaker 1: to weaponize their dollars right. We have to get better

666
00:31:45,200 --> 00:31:47,920
Speaker 1: at making sure they understand that these people are not

667
00:31:48,000 --> 00:31:51,920
Speaker 1: reinvesting in your community. Therefore they do not deserve your pennies,

668
00:31:51,960 --> 00:31:55,520
Speaker 1: your dollars, your coins, your Harriet Tubman bucks, whatever it is.

669
00:31:55,720 --> 00:31:57,080
Speaker 1: I think we have to do a better job to

670
00:31:57,120 --> 00:31:59,520
Speaker 1: get giving people to see that that I'm never gonna

671
00:31:59,520 --> 00:32:01,480
Speaker 1: have the music start playing on me with I'm on

672
00:32:01,600 --> 00:32:04,000
Speaker 1: stage in my career. So we're gonna get ready to

673
00:32:04,040 --> 00:32:06,680
Speaker 1: start wrapping it up. But before we go, looking at

674
00:32:06,720 --> 00:32:11,080
Speaker 1: the clock, before we got table, So what do you

675
00:32:11,120 --> 00:32:13,440
Speaker 1: want to leave people? I think the biggest thing I

676
00:32:13,480 --> 00:32:15,560
Speaker 1: can leave with everyone is that this the time is now.

677
00:32:15,680 --> 00:32:18,600
Speaker 1: It's right for you know, others to come and build

678
00:32:18,640 --> 00:32:22,520
Speaker 1: something themselves. Everything does doesn't of us have to be

679
00:32:22,560 --> 00:32:25,320
Speaker 1: the biggest, but it has to be something that is unique.

680
00:32:25,640 --> 00:32:28,240
Speaker 1: It has a perspective that's yours. When you say black,

681
00:32:28,280 --> 00:32:31,560
Speaker 1: it doesn't just have to be African Americans, African Caribbean.

682
00:32:31,960 --> 00:32:34,240
Speaker 1: So many you know, we have so many different things

683
00:32:34,240 --> 00:32:36,280
Speaker 1: we have to offer from a cultural perspective to the world,

684
00:32:36,280 --> 00:32:37,840
Speaker 1: and I would love to see us all do it.

685
00:32:38,040 --> 00:32:40,520
Speaker 1: There's actually there are actually resources out there now to

686
00:32:40,520 --> 00:32:42,719
Speaker 1: do it. I would also lastly say that people need

687
00:32:42,760 --> 00:32:45,800
Speaker 1: to also be thinking about invest UM ensure that they

688
00:32:45,840 --> 00:32:47,640
Speaker 1: put money in Black banks. Doesn't have to be all

689
00:32:47,640 --> 00:32:49,400
Speaker 1: your money, but they're the ones who are canna be

690
00:32:49,440 --> 00:32:51,760
Speaker 1: able to provide business loans and lines of credit and

691
00:32:51,800 --> 00:32:54,680
Speaker 1: other things that help companies be successful. And that's that's

692
00:32:54,720 --> 00:32:56,560
Speaker 1: one of also the things we can do to ask

693
00:32:56,640 --> 00:32:59,320
Speaker 1: some of these UM client partners to be accountable is

694
00:32:59,480 --> 00:33:01,280
Speaker 1: what do you do with black banks to help make

695
00:33:01,320 --> 00:33:03,760
Speaker 1: sure that the money is really flowing into the community.

696
00:33:03,840 --> 00:33:07,560
Speaker 1: So I'll live with that, yeah, on my side. UM

697
00:33:07,560 --> 00:33:10,400
Speaker 1: controlling a narrative, that's the big idea for Revolt. We

698
00:33:10,440 --> 00:33:12,880
Speaker 1: believe that there's a lot of conversation right now about

699
00:33:12,920 --> 00:33:15,760
Speaker 1: representation and media representation is not the issue. It's a

700
00:33:15,840 --> 00:33:18,200
Speaker 1: symptom of the bigger issue, which is control. Is the

701
00:33:18,200 --> 00:33:20,680
Speaker 1: fact that black people have never had control of our narrative.

702
00:33:20,800 --> 00:33:22,600
Speaker 1: They've been telling our story for us in a really

703
00:33:22,600 --> 00:33:25,320
Speaker 1: big way since the fourteen hundreds, that story that said

704
00:33:25,360 --> 00:33:28,040
Speaker 1: we were subpar, we were less than, we were uncivilized,

705
00:33:28,080 --> 00:33:30,920
Speaker 1: we didn't deserve. Every day we wake up trying to

706
00:33:31,000 --> 00:33:33,520
Speaker 1: take control back of our narrative. And so for the

707
00:33:33,520 --> 00:33:36,719
Speaker 1: people who are in this room who are storytellers, creators,

708
00:33:36,920 --> 00:33:39,000
Speaker 1: not just call us so that we can do it together,

709
00:33:39,280 --> 00:33:41,520
Speaker 1: but just for me, we are literally one of the

710
00:33:41,600 --> 00:33:44,320
Speaker 1: highest leverage points in the fight for social justice. The

711
00:33:44,440 --> 00:33:46,880
Speaker 1: fight for social justice is simply a war on imagery.

712
00:33:47,120 --> 00:33:49,800
Speaker 1: Those people who are the storytellers, those people who are

713
00:33:49,840 --> 00:33:52,040
Speaker 1: the makers of it. We get to move the needle

714
00:33:52,160 --> 00:33:55,360
Speaker 1: through story and so, um, you know, we gotta control

715
00:33:55,360 --> 00:34:00,040
Speaker 1: our narrative home. Oh right, oh right. Um, So I

716
00:34:00,080 --> 00:34:03,120
Speaker 1: would say this. I want everybody to take out your phone.

717
00:34:03,240 --> 00:34:05,480
Speaker 1: Everybody has a phone, take it out. I want you

718
00:34:05,560 --> 00:34:09,640
Speaker 1: to mark Monday on your calendar to say, I'm gonna

719
00:34:09,640 --> 00:34:11,879
Speaker 1: follow up from today, because what happens is we come

720
00:34:11,960 --> 00:34:16,080
Speaker 1: here and you listen and a mien standing ovation and

721
00:34:16,200 --> 00:34:18,040
Speaker 1: we get back to the ground. I want everybody to

722
00:34:18,080 --> 00:34:21,239
Speaker 1: mark their calendar that they're gonna put afro tech on

723
00:34:21,480 --> 00:34:23,600
Speaker 1: their calendar at nine am. And I want you to

724
00:34:23,640 --> 00:34:26,600
Speaker 1: take some type of action from today, some type of

725
00:34:26,600 --> 00:34:28,919
Speaker 1: honesty with yourself. Want you to look in the mirror.

726
00:34:28,920 --> 00:34:30,440
Speaker 1: So I'm not gonna just leave that in l a

727
00:34:30,760 --> 00:34:33,520
Speaker 1: in that room. I'm gonna push the boundaries. I'm gonna

728
00:34:33,520 --> 00:34:35,399
Speaker 1: go back to my company's I'm gonna look at my board,

729
00:34:35,400 --> 00:34:37,120
Speaker 1: I'm gonna see who I'm doing business with, I'm gonna

730
00:34:37,120 --> 00:34:39,799
Speaker 1: look at my whatever. That one action is that every

731
00:34:39,800 --> 00:34:42,839
Speaker 1: single person in this room takes one action. We're going

732
00:34:42,920 --> 00:34:45,759
Speaker 1: to be better tomorrow. So if y'all could do that,

733
00:34:45,800 --> 00:34:49,319
Speaker 1: that we didn't waste our time up here. Amen. Amen.

734
00:35:03,640 --> 00:35:05,560
Speaker 1: Black Tech Green Money is a production of Black and

735
00:35:05,640 --> 00:35:08,480
Speaker 1: the Afro Tech on the Black Effect podcast Network and

736
00:35:08,520 --> 00:35:12,400
Speaker 1: Iheared Media. It's produced by Morgan Dabon and me Well Lucas,

737
00:35:13,040 --> 00:35:15,960
Speaker 1: with additional production support by Love Beacham and Ris and Lewis.

738
00:35:17,000 --> 00:35:19,720
Speaker 1: Special thank you to Michael Davis, Jimmy Hollins, and Carson

739
00:35:19,800 --> 00:35:22,319
Speaker 1: von Jan you know like the Wine. Yes that's his

740
00:35:22,400 --> 00:35:25,480
Speaker 1: real name. Learn more about Mary and other tech that.

741
00:35:25,800 --> 00:35:28,960
Speaker 1: This interview is an Afro tech dot com Enjoin your

742
00:35:28,960 --> 00:35:31,440
Speaker 1: Black Tech. Green Money gave us a five star rating

743
00:35:31,480 --> 00:35:36,839
Speaker 1: on iTunes. Go get your money, Peace and love,