1 00:00:02,440 --> 00:00:06,760 Speaker 1: Bloomberg Audio Studios, Podcasts, Radio News. 2 00:00:07,720 --> 00:00:11,600 Speaker 2: This is Bloomberg Business of Sports. Business of Sports can 3 00:00:11,640 --> 00:00:14,240 Speaker 2: be intimidating for hard for a start to break into. 4 00:00:14,360 --> 00:00:17,239 Speaker 3: We really appreciate what our owners are actually there, you 5 00:00:17,239 --> 00:00:18,520 Speaker 3: know with us through the journey. 6 00:00:18,520 --> 00:00:22,080 Speaker 1: Teams ours especially have been very intentional to diversify at 7 00:00:22,079 --> 00:00:23,360 Speaker 1: all levels of the companyshybe. 8 00:00:23,360 --> 00:00:26,360 Speaker 4: We're in the golden years for the NFL and college football. 9 00:00:26,440 --> 00:00:30,040 Speaker 5: Our demographic reach has continued to expande. This is going 10 00:00:30,120 --> 00:00:34,240 Speaker 5: to be really unlocking the streaming platform for sports fans. 11 00:00:34,320 --> 00:00:35,720 Speaker 1: Sports evaluations arising. 12 00:00:35,840 --> 00:00:38,040 Speaker 2: We'll see when they peak. You don't have to be 13 00:00:38,320 --> 00:00:41,200 Speaker 2: the best in your sports and make a whole ton 14 00:00:41,600 --> 00:00:47,320 Speaker 2: of money. Bloomberg Business of Sports from Bloomberg Radio. This 15 00:00:47,880 --> 00:00:51,000 Speaker 2: is the Bloomberg Business of Sports show. Will we explored 16 00:00:51,000 --> 00:00:52,800 Speaker 2: the big money issues of the world of sports. 17 00:00:52,520 --> 00:00:55,319 Speaker 3: Side Michael blainin, I'm Scarlett Foo and I'm Damian sas Hour. 18 00:00:55,440 --> 00:00:58,640 Speaker 2: Coming up on the show, we talk with Milwaukee Brewers 19 00:00:58,720 --> 00:01:01,880 Speaker 2: chairman and principal owners Mark Atanacio. 20 00:01:02,320 --> 00:01:04,600 Speaker 1: His Brewers are off to a pretty good start this year. 21 00:01:04,640 --> 00:01:06,720 Speaker 1: We'll talk to him about the season so far and 22 00:01:06,840 --> 00:01:10,399 Speaker 1: how his club is navigating the trouble in regional sports networks. 23 00:01:10,560 --> 00:01:13,560 Speaker 6: We're starting to do some contingency planning for next year, 24 00:01:13,600 --> 00:01:16,600 Speaker 6: if you know, things start to go against them in 25 00:01:16,640 --> 00:01:22,600 Speaker 6: the bankruptcy court. But for sure we will through MLB 26 00:01:23,160 --> 00:01:27,199 Speaker 6: Media or otherwise we'll broadcast our games to our fans 27 00:01:27,240 --> 00:01:27,680 Speaker 6: next year. 28 00:01:27,840 --> 00:01:30,559 Speaker 3: We'll also talk some golf with someone who's been covering 29 00:01:30,600 --> 00:01:34,200 Speaker 3: it for a long, long time author and sports journalist 30 00:01:34,280 --> 00:01:34,880 Speaker 3: and gory. 31 00:01:35,360 --> 00:01:38,520 Speaker 2: All that is straight ahead on the Bloomberg business of sports. 32 00:01:38,560 --> 00:01:43,440 Speaker 2: But first, we lost a legend in the NBA. Jerry West, 33 00:01:43,680 --> 00:01:48,080 Speaker 2: three time Hall of Fame selection and the inspiration for 34 00:01:48,200 --> 00:01:53,200 Speaker 2: the NBA logo, died several days ago at the age 35 00:01:53,360 --> 00:01:57,080 Speaker 2: of eighty six. He had the nicknames of Mister Clutch, 36 00:01:57,680 --> 00:02:01,440 Speaker 2: the logo and I could go on with us to 37 00:02:01,520 --> 00:02:06,400 Speaker 2: talk about Jerry West in such sad news. LA Bureau 38 00:02:06,480 --> 00:02:09,880 Speaker 2: Chief John Gettleson, Thank you so much, John for joining 39 00:02:09,919 --> 00:02:11,560 Speaker 2: us on the Bloomberg business of sports. 40 00:02:11,560 --> 00:02:14,040 Speaker 5: Good to be with you on a sad day for 41 00:02:14,240 --> 00:02:16,959 Speaker 5: LA sports fans and beyond LA too. 42 00:02:17,760 --> 00:02:21,920 Speaker 2: This is something I knew, this part that he was 43 00:02:22,040 --> 00:02:25,200 Speaker 2: the All Star in all fourteen of his NBA seasons. 44 00:02:26,080 --> 00:02:28,960 Speaker 2: What I forgot now in nineteen seventy two, he won 45 00:02:29,000 --> 00:02:33,480 Speaker 2: the championship with the Lakers. But I forgot this. The 46 00:02:33,560 --> 00:02:37,440 Speaker 2: Lakers played the Boston Celtics in nineteen sixty nine and 47 00:02:37,560 --> 00:02:40,520 Speaker 2: that was the first year that award was given out 48 00:02:41,040 --> 00:02:43,560 Speaker 2: and he won it. And it is still the only 49 00:02:43,720 --> 00:02:47,640 Speaker 2: time John when a player on the losing team was 50 00:02:47,680 --> 00:02:51,080 Speaker 2: selected as part of that award. 51 00:02:51,360 --> 00:02:57,600 Speaker 5: Yeah, he had a very frustrating career. He won a 52 00:02:57,680 --> 00:03:00,919 Speaker 5: championship when he was in twelfth grade and then it 53 00:03:01,080 --> 00:03:05,399 Speaker 5: was like runner up until nineteen seventy two. Wow, when 54 00:03:05,400 --> 00:03:07,680 Speaker 5: he finally was on a team that beat the New 55 00:03:07,760 --> 00:03:08,480 Speaker 5: York Knicks. 56 00:03:08,720 --> 00:03:11,560 Speaker 2: That's amazing. I remember now that was the same year 57 00:03:12,040 --> 00:03:16,560 Speaker 2: in that era where pat Riley also was with the Lakers. 58 00:03:16,880 --> 00:03:22,320 Speaker 2: They both eventually went to play, went to the head office, 59 00:03:23,200 --> 00:03:27,120 Speaker 2: and both were very successful, especially Jerry West and all 60 00:03:27,120 --> 00:03:28,040 Speaker 2: the stuff that he's done. 61 00:03:28,160 --> 00:03:30,440 Speaker 5: Yeah, well, I think you make it's an interesting pairing 62 00:03:30,520 --> 00:03:35,080 Speaker 5: because Jerry West was very instrumental in bringing pat Riley 63 00:03:35,120 --> 00:03:38,920 Speaker 5: to the coaching position. He was like a sort of 64 00:03:39,080 --> 00:03:42,120 Speaker 5: second thought and they were leaders of the team, were 65 00:03:42,120 --> 00:03:44,280 Speaker 5: trying to bring in all these other guys. But really 66 00:03:44,320 --> 00:03:48,120 Speaker 5: what Jerry West was amazing is star player, much more 67 00:03:48,120 --> 00:03:51,920 Speaker 5: of a star player, probably than Pat Riley or Phil 68 00:03:52,000 --> 00:03:56,040 Speaker 5: Jackson or some of those legendary coaches. And he went 69 00:03:56,080 --> 00:03:58,240 Speaker 5: on to be a manager, and what he was really 70 00:03:58,280 --> 00:04:03,840 Speaker 5: great at was finding the chemistry and bringing together teams 71 00:04:04,360 --> 00:04:10,200 Speaker 5: that created dynasties under his leadership. He formed two dynasties 72 00:04:10,320 --> 00:04:14,760 Speaker 5: when he was managing the Lakers. First brought together Magic 73 00:04:14,840 --> 00:04:18,880 Speaker 5: Johnson with Kareem Abdul Jabbar and James Worthy in the eighties. 74 00:04:19,839 --> 00:04:24,120 Speaker 5: And then he was a guy who brought together Shaquille O'Neil, 75 00:04:24,360 --> 00:04:27,760 Speaker 5: another big man like Kareem with Kobe Bryant, the other 76 00:04:27,880 --> 00:04:32,880 Speaker 5: sort of star dazzling player two. And yeah, that was 77 00:04:32,960 --> 00:04:35,719 Speaker 5: like something that Jerry West was able to do was 78 00:04:36,320 --> 00:04:40,400 Speaker 5: spot talent and spot chemistry that could build these great teams. 79 00:04:40,720 --> 00:04:44,880 Speaker 1: He creates dynasties, which I mean is incredibly difficult, and 80 00:04:45,240 --> 00:04:47,120 Speaker 1: I like to go back to what you said about 81 00:04:47,160 --> 00:04:49,960 Speaker 1: how it was his career itself was very frustrating. And 82 00:04:50,000 --> 00:04:52,320 Speaker 1: we saw all of that kind of depicted in the 83 00:04:52,480 --> 00:04:55,760 Speaker 1: HBO TV series Winning Time, which is based off the 84 00:04:55,760 --> 00:04:59,000 Speaker 1: book Showtime, which, of course I guess HBO couldn't use 85 00:04:59,000 --> 00:05:02,120 Speaker 1: that name because of its competitor. But John I bring 86 00:05:02,160 --> 00:05:06,440 Speaker 1: this up because the Australian actor Jason Clark played Jerry West. 87 00:05:06,440 --> 00:05:08,920 Speaker 1: And I think for people who don't know Jerry West, 88 00:05:09,160 --> 00:05:12,320 Speaker 1: they saw this depiction of this guy who was quick 89 00:05:12,360 --> 00:05:15,320 Speaker 1: to get angry and who was a little bit you know, 90 00:05:15,440 --> 00:05:19,160 Speaker 1: wild in terms of controlling his emotions. This was very 91 00:05:19,240 --> 00:05:20,679 Speaker 1: upsetting to the late Jerry West. 92 00:05:21,120 --> 00:05:23,919 Speaker 5: It was very upsetting to him, and Kareem Abdul Jabbar 93 00:05:24,160 --> 00:05:30,479 Speaker 5: wrote that it was not true. Kareem, who did some 94 00:05:30,600 --> 00:05:35,799 Speaker 5: acting himself, he was like an airplane the comedy and anyway, 95 00:05:36,000 --> 00:05:38,120 Speaker 5: he was like, yeah, I get it, Hollywood does this 96 00:05:38,200 --> 00:05:40,560 Speaker 5: kind of stuff, but that is not the Jerry West. 97 00:05:40,600 --> 00:05:44,680 Speaker 5: I know. What the show did capture is the sort 98 00:05:44,720 --> 00:05:50,680 Speaker 5: of miserableness and the self inflicted torture of Jerry West. 99 00:05:50,440 --> 00:05:53,400 Speaker 5: He didn't go smashing trophies. That was like one of 100 00:05:53,440 --> 00:05:57,960 Speaker 5: the criticisms of the HBO, you know, dramatization. But he 101 00:05:58,200 --> 00:06:02,680 Speaker 5: was a guy who when the Lakers were playing in 102 00:06:02,720 --> 00:06:05,880 Speaker 5: the finals, he couldn't watch it on TV. He was 103 00:06:05,920 --> 00:06:11,240 Speaker 5: like pacing outside of the arena. He went for a drive. 104 00:06:12,160 --> 00:06:15,360 Speaker 5: He was just such a sort of tortured soul. There 105 00:06:15,440 --> 00:06:18,160 Speaker 5: was this video I saw where he said I'm probably 106 00:06:18,200 --> 00:06:22,279 Speaker 5: the most miserable person on earth. And he was like 107 00:06:22,400 --> 00:06:25,839 Speaker 5: this troubled perfectionist and it just killed him that he 108 00:06:26,000 --> 00:06:29,960 Speaker 5: was so close but no cigar so many times as 109 00:06:29,960 --> 00:06:33,200 Speaker 5: a player. And then you know, it happened again when 110 00:06:33,200 --> 00:06:36,840 Speaker 5: he was managing the Lakers early on against the Celtics 111 00:06:36,839 --> 00:06:41,960 Speaker 5: before they finally prevailed and beat the Celtics with Kareem 112 00:06:42,160 --> 00:06:45,520 Speaker 5: and Magic forming this incredible showtime team. 113 00:06:45,920 --> 00:06:48,479 Speaker 3: Well, John I think you'll agree. I mean the Jerry 114 00:06:48,480 --> 00:06:52,000 Speaker 3: West we saw depicted in Winning Time. I mean, I 115 00:06:52,000 --> 00:06:54,320 Speaker 3: think Jerry West. I think everyone who knows Jerry West 116 00:06:54,480 --> 00:06:57,760 Speaker 3: he is a lot more nuanced than what we really 117 00:06:57,800 --> 00:07:01,000 Speaker 3: saw there. And look at the outpouring of love. I mean, 118 00:07:01,320 --> 00:07:03,359 Speaker 3: I mean, forget about what he'd done for the Lakers. 119 00:07:03,400 --> 00:07:05,160 Speaker 3: Look at what he built in Golden State, what he 120 00:07:05,200 --> 00:07:08,080 Speaker 3: built for the Clippers. Steve Bomber refers to him as 121 00:07:08,080 --> 00:07:11,320 Speaker 3: his basketball father, Steve Bomber of Microsoft, if I'm not mistaken. 122 00:07:11,360 --> 00:07:14,320 Speaker 3: So you know, I mean, we just saw an outpouring 123 00:07:14,360 --> 00:07:17,000 Speaker 3: across the board from the Michael Jordan's, the Lebron James, 124 00:07:17,040 --> 00:07:20,800 Speaker 3: you name it, Magic Johnson, I mean, who I mean? 125 00:07:20,960 --> 00:07:22,880 Speaker 3: My question for you, I guess is you know you're 126 00:07:22,880 --> 00:07:25,600 Speaker 3: the bureau chief for Bloomberg News out of Los Angeles, 127 00:07:25,600 --> 00:07:28,200 Speaker 3: and I imagine you're a Lakers fan, But my god, 128 00:07:28,240 --> 00:07:30,040 Speaker 3: how could you not be a Jerry West fan if 129 00:07:30,040 --> 00:07:32,440 Speaker 3: you're a Clippers fan also, or a Golden State fan. 130 00:07:32,520 --> 00:07:34,520 Speaker 3: I mean, he owns the state of California. 131 00:07:34,800 --> 00:07:36,960 Speaker 5: Oh yeah. He definitely had a stint at the Memphis 132 00:07:37,000 --> 00:07:40,720 Speaker 5: Grizzlies too, where didn't necessarily get a championship rate. He's 133 00:07:40,760 --> 00:07:46,040 Speaker 5: definitely among the you know, incredible legends of LA sports. 134 00:07:46,120 --> 00:07:48,680 Speaker 5: And sadly more, I think, you know, one of the 135 00:07:48,680 --> 00:07:51,800 Speaker 5: things that just felt weird was that it was the 136 00:07:51,880 --> 00:07:58,720 Speaker 5: Clippers who announced his passing, because people associate Jerry West 137 00:07:58,920 --> 00:08:02,960 Speaker 5: so much with the Lakers, and it was kind of 138 00:08:03,000 --> 00:08:07,040 Speaker 5: like a sad commentary on the Lakers that it was 139 00:08:07,120 --> 00:08:12,160 Speaker 5: the Clippers under Steve Balmer, who you know, claimed him 140 00:08:12,240 --> 00:08:16,200 Speaker 5: as their own. At the end. There's a statue outside 141 00:08:16,360 --> 00:08:20,600 Speaker 5: the now called Crypto dot Com Arena where the Lakers 142 00:08:20,640 --> 00:08:25,280 Speaker 5: play of Jerry West in his sort of logo pos 143 00:08:25,760 --> 00:08:29,760 Speaker 5: dribbling the ball. The Clippers, though, are building a new 144 00:08:29,800 --> 00:08:33,920 Speaker 5: arena in Inglewood right now. They're supposed to open this fall. 145 00:08:34,240 --> 00:08:37,160 Speaker 5: That's right near the fabulous Forum where the Lakers played, 146 00:08:37,600 --> 00:08:41,160 Speaker 5: you know, in the sort of Magic showtime years. So 147 00:08:41,559 --> 00:08:44,040 Speaker 5: there is a bit of a changing of the guard here. 148 00:08:44,080 --> 00:08:48,680 Speaker 5: It'll be interesting to see moving forward how the Clippers do. 149 00:08:49,360 --> 00:08:52,240 Speaker 5: Neither of those teams are though, you know, in the finals, 150 00:08:52,280 --> 00:08:54,400 Speaker 5: like Boston and the Mavericks are. This year. 151 00:08:54,720 --> 00:08:56,920 Speaker 1: You talked about the Lakers and how things have changed. 152 00:08:57,200 --> 00:08:59,480 Speaker 1: We also know that the Lakers are in search of 153 00:08:59,480 --> 00:09:03,480 Speaker 1: a new code, and they did try to hire Yukon 154 00:09:03,559 --> 00:09:06,200 Speaker 1: men's basketball coach Dan Hurley, who of course won two 155 00:09:06,840 --> 00:09:10,959 Speaker 1: national championships with the Huskies, but that wasn't enough. The 156 00:09:11,280 --> 00:09:13,920 Speaker 1: Lakers calling wasn't enough for him to leave Yukon. 157 00:09:14,600 --> 00:09:17,160 Speaker 5: Yeah, I mean, I think that says something about the 158 00:09:17,240 --> 00:09:21,040 Speaker 5: Lakers right now. I'm not the total NBA insider expert. 159 00:09:21,120 --> 00:09:24,760 Speaker 5: I'm the Stephen A. Smith or somebody like that, but 160 00:09:24,800 --> 00:09:27,200 Speaker 5: the fact that somebody didn't want to take the coaching 161 00:09:27,280 --> 00:09:31,600 Speaker 5: job for the Lakers says something about the view of 162 00:09:32,000 --> 00:09:35,640 Speaker 5: their front office, their management, and their talent. I mean, 163 00:09:35,920 --> 00:09:42,280 Speaker 5: right now, Lebron James is he's the guy who seems 164 00:09:42,320 --> 00:09:45,400 Speaker 5: to run the team. He's got his co managers in 165 00:09:45,600 --> 00:09:50,559 Speaker 5: very strategic positions related to the team and he's kind 166 00:09:50,559 --> 00:09:54,480 Speaker 5: of passed his prime, but he's like this giant pillar 167 00:09:54,480 --> 00:09:57,640 Speaker 5: there who's kind of preventing the team from moving on 168 00:09:57,800 --> 00:10:01,560 Speaker 5: to a new rebuilding phase. The same thing happened under 169 00:10:01,600 --> 00:10:06,600 Speaker 5: Kobe Bryant, where he had a few great years after 170 00:10:08,640 --> 00:10:13,760 Speaker 5: Shaquille O'Neal left the team, but then he was just there, 171 00:10:13,920 --> 00:10:16,920 Speaker 5: this anchor who was past his prime, and the Lakers 172 00:10:16,960 --> 00:10:20,440 Speaker 5: had to rebuild. They were lucky to bring in Lebron 173 00:10:20,520 --> 00:10:23,720 Speaker 5: who won a championship with the Lakers in twenty twenty, 174 00:10:24,240 --> 00:10:28,559 Speaker 5: and otherwise they just haven't been able to, you know, 175 00:10:28,760 --> 00:10:31,840 Speaker 5: compete in a full regular season with the best in 176 00:10:31,880 --> 00:10:35,440 Speaker 5: the league these days. So they definitely have to do 177 00:10:35,480 --> 00:10:37,960 Speaker 5: a rebuilding and they probably have to move on to 178 00:10:38,040 --> 00:10:40,800 Speaker 5: a new generation of players. So it could be years 179 00:10:40,800 --> 00:10:44,560 Speaker 5: before the Lakers are in a position to be number 180 00:10:44,640 --> 00:10:45,320 Speaker 5: one again. 181 00:10:45,280 --> 00:10:47,600 Speaker 3: You know, John, You know, I think about Jerry West, 182 00:10:47,640 --> 00:10:50,120 Speaker 3: and then I think about people like Julia Serving whom 183 00:10:50,120 --> 00:10:53,040 Speaker 3: he played against and at the tail and there, and 184 00:10:53,040 --> 00:10:55,200 Speaker 3: I think about wal Clyke Fraser, those battles he had 185 00:10:55,240 --> 00:10:57,000 Speaker 3: against the Necks, and I think about, you know, some 186 00:10:57,040 --> 00:10:59,160 Speaker 3: of these players were getting a little bit long in 187 00:10:59,200 --> 00:11:01,000 Speaker 3: the two do you know and I just wonder, you know, 188 00:11:01,040 --> 00:11:02,920 Speaker 3: what's it going to take for us to start celebrating 189 00:11:02,920 --> 00:11:05,880 Speaker 3: them before something unfortunate happens. John, I mean, you know, 190 00:11:06,000 --> 00:11:08,559 Speaker 3: I mean, these are these are legends of the game 191 00:11:08,640 --> 00:11:11,840 Speaker 3: who are still with us, and you know, yeah, I 192 00:11:11,840 --> 00:11:14,079 Speaker 3: mean it's amazing how old this sport has really gotten. 193 00:11:14,800 --> 00:11:14,920 Speaker 2: Well. 194 00:11:15,000 --> 00:11:18,520 Speaker 5: Yeah, and Bill Walton just died recently. And what's beautiful 195 00:11:18,559 --> 00:11:21,920 Speaker 5: about sports is there's new people coming along, a new 196 00:11:22,000 --> 00:11:24,560 Speaker 5: generation of players. I mean, one of the things I 197 00:11:24,559 --> 00:11:28,480 Speaker 5: think is interesting is, you know, Jerry West is the 198 00:11:29,480 --> 00:11:32,880 Speaker 5: supposedly inspiration for the logo of the NBA that was 199 00:11:32,920 --> 00:11:37,280 Speaker 5: done in the late sixties, but then came Michael Jordan 200 00:11:37,720 --> 00:11:42,840 Speaker 5: a different logo in you know, the air Jordan. Look 201 00:11:43,640 --> 00:11:47,720 Speaker 5: You're flying through the air, Yeah, exactly. And you know, 202 00:11:48,440 --> 00:11:51,440 Speaker 5: Jerry West was like grounded dribbling, the very sort of 203 00:11:51,480 --> 00:11:54,880 Speaker 5: old school. I mean, it's a great pose, but it's 204 00:11:54,880 --> 00:11:57,960 Speaker 5: so different from flying Air Jordan. And I don't know 205 00:11:58,000 --> 00:12:01,160 Speaker 5: what'll be next in the name, image and likeness, you know, 206 00:12:01,320 --> 00:12:05,680 Speaker 5: era that we're entering. I do think you know, what's 207 00:12:05,720 --> 00:12:10,560 Speaker 5: beautiful about sports and athletics in general is how there 208 00:12:10,559 --> 00:12:15,360 Speaker 5: are always new superstars covering along and you know there 209 00:12:15,440 --> 00:12:20,120 Speaker 5: is no goat, no greatest of all time. I don't 210 00:12:20,120 --> 00:12:22,800 Speaker 5: think in basketball ball because they keep reinventing it. 211 00:12:22,920 --> 00:12:26,840 Speaker 1: John Gittilson, thank you so much for speaking with us 212 00:12:26,840 --> 00:12:29,640 Speaker 1: and sharing some context about Jerry West. Jerry West, of 213 00:12:29,640 --> 00:12:35,440 Speaker 1: course LA Laker player, coach, executive, but perhaps most well 214 00:12:35,520 --> 00:12:38,559 Speaker 1: known for his silhouett, which is still the NBA's logo. 215 00:12:38,640 --> 00:12:41,400 Speaker 1: He was an active team builder. Thank you, John, Thank you. 216 00:12:42,200 --> 00:12:45,360 Speaker 2: Up next on the show, we turned to baseball and 217 00:12:45,520 --> 00:12:50,280 Speaker 2: with Milwaukee Brewish chairman and principal owner Mark Adanacio. You're 218 00:12:50,280 --> 00:12:54,000 Speaker 2: listening to the Bloomberg Business of Sports from Bloomberg Radio 219 00:12:54,120 --> 00:13:02,400 Speaker 2: around the world. These He's Bloomberg Business of Sports from 220 00:13:02,480 --> 00:13:06,560 Speaker 2: Bloomberg Radio. This is the Bloomberg Business of Sports show 221 00:13:06,559 --> 00:13:08,559 Speaker 2: where we explore the big money issues in the world 222 00:13:08,559 --> 00:13:11,400 Speaker 2: of sports. I'm Michael Barr, along with Scarlett fo and 223 00:13:11,640 --> 00:13:15,440 Speaker 2: Damian Sasaur. The Milwaukee Brewers are off to a strong 224 00:13:15,640 --> 00:13:19,599 Speaker 2: start this season, continuing a trend. They've made the playoffs 225 00:13:19,600 --> 00:13:22,400 Speaker 2: in five for the last six seasons. Here now to 226 00:13:22,559 --> 00:13:25,199 Speaker 2: talk to us a little about the club and more 227 00:13:25,880 --> 00:13:30,160 Speaker 2: is Mark Atanacio. He is the Milwaukee Brewers chairman and 228 00:13:30,280 --> 00:13:34,040 Speaker 2: principal owner Mark Welcome to the Bloomberg Business of Sports. 229 00:13:34,320 --> 00:13:37,280 Speaker 6: It's great to join everyone, and thanks for having me. 230 00:13:37,679 --> 00:13:42,640 Speaker 2: I like your club, you know. I remember as a 231 00:13:42,760 --> 00:13:46,400 Speaker 2: kid watching the Brewers because I'm a big Tigers fan, 232 00:13:46,920 --> 00:13:49,680 Speaker 2: and when you guys would come into town at Tiger Stadium, 233 00:13:50,120 --> 00:13:53,840 Speaker 2: you guys always had that strut tell me about your 234 00:13:53,880 --> 00:13:56,880 Speaker 2: team and the history of it, just to get us 235 00:13:56,920 --> 00:13:59,720 Speaker 2: started and baseball in general. 236 00:13:59,760 --> 00:14:01,440 Speaker 7: Which, well, thanks Michael. 237 00:14:01,440 --> 00:14:04,400 Speaker 6: And the team's got a it's definitely got a bounce 238 00:14:04,400 --> 00:14:04,880 Speaker 6: in a step. 239 00:14:04,960 --> 00:14:05,080 Speaker 2: Now. 240 00:14:05,080 --> 00:14:07,679 Speaker 6: We've got I think the youngest positioned player team in 241 00:14:08,080 --> 00:14:10,920 Speaker 6: the league, and I think we lead the league in 242 00:14:11,840 --> 00:14:13,319 Speaker 6: on field altercations. 243 00:14:14,880 --> 00:14:15,840 Speaker 7: Three or four of them. 244 00:14:15,720 --> 00:14:17,079 Speaker 6: Are ready and we're only about a third of the 245 00:14:17,120 --> 00:14:20,840 Speaker 6: way through the season. Maybe a little more now. And 246 00:14:20,920 --> 00:14:25,920 Speaker 6: so you probably remember Harvey's Wallbangers. Uh and uh we're 247 00:14:25,920 --> 00:14:29,200 Speaker 6: doing more with speed and uh, really old school baseball, 248 00:14:29,600 --> 00:14:29,960 Speaker 6: but we do. 249 00:14:30,120 --> 00:14:32,240 Speaker 7: We do have some power rolls. So so look. 250 00:14:32,280 --> 00:14:35,560 Speaker 6: I I grew up in the Bronx in an Italian neighborhood, 251 00:14:35,720 --> 00:14:37,960 Speaker 6: Pelham Bay. I thought I was going to play center 252 00:14:38,000 --> 00:14:40,840 Speaker 6: field for the Yankees, following my idol Mickey Mantle. My 253 00:14:40,920 --> 00:14:43,960 Speaker 6: dad's idle Joe DiMaggio, I could not. In high school, 254 00:14:44,320 --> 00:14:46,480 Speaker 6: I hit a lot of lazy fly balls off of 255 00:14:46,600 --> 00:14:49,640 Speaker 6: curve balls. I was happy I hit the ball, but 256 00:14:49,680 --> 00:14:53,480 Speaker 6: they were not really not the hard contact we're talking 257 00:14:53,520 --> 00:14:56,400 Speaker 6: about these days. So it's always been a passion of mine. 258 00:14:56,400 --> 00:14:59,640 Speaker 6: And when Commissioners Seiling put the team up for sale, 259 00:15:00,440 --> 00:15:03,720 Speaker 6: though I had limited nexus with Milwaukee, my younger brother 260 00:15:04,120 --> 00:15:06,800 Speaker 6: wife is from Wisconsin. You know, you don't get these 261 00:15:06,800 --> 00:15:10,160 Speaker 6: opportunities very often, and I was fortunate to get chosen. 262 00:15:10,240 --> 00:15:12,000 Speaker 7: And here I am twenty years later. 263 00:15:12,240 --> 00:15:15,000 Speaker 1: I got to ask you Mark about something that's kind 264 00:15:15,000 --> 00:15:18,960 Speaker 1: of swept the baseball world and the professional sports world overall. 265 00:15:19,360 --> 00:15:21,560 Speaker 1: We know baseball is having a bit of a renaissance moment. 266 00:15:21,960 --> 00:15:26,040 Speaker 1: The rule changes last year have really revived a lot 267 00:15:26,080 --> 00:15:29,640 Speaker 1: of people's interests in the game, given that they're now 268 00:15:29,960 --> 00:15:32,920 Speaker 1: a brisk two hours forty something minutes as opposed to 269 00:15:33,320 --> 00:15:35,640 Speaker 1: dragging out to four hours. But at the same time, 270 00:15:35,680 --> 00:15:40,400 Speaker 1: we're seeing the fallout from the increased proliferation of sports betting, 271 00:15:40,520 --> 00:15:43,960 Speaker 1: and you see that with the Padres infielder Tukubita Marcano 272 00:15:44,720 --> 00:15:48,560 Speaker 1: getting banned a lifetime ban from MLB for betting on games. 273 00:15:48,880 --> 00:15:50,960 Speaker 1: What do you see when you look at the intersection 274 00:15:51,080 --> 00:15:53,280 Speaker 1: of sports betting and professional sports and how these two 275 00:15:53,360 --> 00:15:55,200 Speaker 1: are on a bit of a collision course. 276 00:15:55,440 --> 00:15:57,120 Speaker 7: Well, yeah, a lot. It has been scarrelet a lot. 277 00:15:57,160 --> 00:16:00,280 Speaker 6: It's been made of these sort of dual names. Nature 278 00:16:00,320 --> 00:16:02,760 Speaker 6: of what's going on with you know, I find and 279 00:16:02,800 --> 00:16:04,640 Speaker 6: you can see on some of the broadcasts even the 280 00:16:04,920 --> 00:16:07,320 Speaker 6: you know, some of the gaming ideas, it's as much 281 00:16:07,480 --> 00:16:10,440 Speaker 6: you know, fantasy as it is you know what you 282 00:16:10,520 --> 00:16:12,920 Speaker 6: might call you know, I mean it did there is 283 00:16:12,960 --> 00:16:15,760 Speaker 6: a gaming aspect to it, but you're you're guessing who's 284 00:16:15,800 --> 00:16:18,960 Speaker 6: going to get hits that night or whatever, and uh, look, 285 00:16:19,000 --> 00:16:21,880 Speaker 6: this is a challenge for all leagues to navigate around. 286 00:16:22,000 --> 00:16:25,720 Speaker 6: MLB was somewhat late to the party in sports betting, 287 00:16:26,000 --> 00:16:28,640 Speaker 6: and you know, we're we're all very we're all very 288 00:16:28,680 --> 00:16:32,360 Speaker 6: mindful of the challenges with it. That said, you know, 289 00:16:33,440 --> 00:16:38,760 Speaker 6: from AFAR, it's certainly the ability to follow games in 290 00:16:38,800 --> 00:16:42,280 Speaker 6: the NFL, I think frankly starts as much with fantasy 291 00:16:42,520 --> 00:16:46,040 Speaker 6: and people playing in fantasy leagues with each other, but 292 00:16:46,040 --> 00:16:48,920 Speaker 6: but then does move to betting, and you know, it. 293 00:16:49,240 --> 00:16:51,600 Speaker 7: Does bring interest to our our league as well. 294 00:16:52,240 --> 00:16:54,360 Speaker 6: So we're you know, I know we work hard at 295 00:16:54,360 --> 00:16:57,920 Speaker 6: the at the league level to manage that, you know, 296 00:16:58,280 --> 00:17:01,080 Speaker 6: those concerns, but at the same time time enhanced interest 297 00:17:01,120 --> 00:17:02,000 Speaker 6: in our game. 298 00:17:02,760 --> 00:17:04,960 Speaker 3: You know, Mark, I didn't realize you grew up in 299 00:17:05,080 --> 00:17:07,119 Speaker 3: Pelham Bay. I was under the impression you grew up 300 00:17:07,160 --> 00:17:10,000 Speaker 3: in Tenafly. I'm a fort Lee High School graduate myself, 301 00:17:10,240 --> 00:17:13,040 Speaker 3: and you know, it kind of makes sense that your 302 00:17:13,080 --> 00:17:16,040 Speaker 3: brother Paul wrote the screenplay for Donnie Brosco, now that 303 00:17:16,080 --> 00:17:19,320 Speaker 3: I know that, But nevertheless, I wanted to beree to 304 00:17:19,320 --> 00:17:22,159 Speaker 3: you on an incredible season. I mean, he made a 305 00:17:22,160 --> 00:17:24,720 Speaker 3: lot of changes this off season, you know, some highly 306 00:17:24,760 --> 00:17:27,480 Speaker 3: controversial moves, and here the Brewers are again in first place, 307 00:17:27,960 --> 00:17:30,040 Speaker 3: and you know, I just have to ask you about 308 00:17:30,280 --> 00:17:32,800 Speaker 3: the Brewers relationship with Diamond Sports Group. We know what's 309 00:17:32,840 --> 00:17:34,960 Speaker 3: been going on there, we know how it's impacted a 310 00:17:35,000 --> 00:17:37,760 Speaker 3: lot of these small markets like the Utah Jazz et cetera. 311 00:17:38,119 --> 00:17:40,760 Speaker 3: You know what comes next, what's the future for the 312 00:17:40,800 --> 00:17:42,720 Speaker 3: Brewers and how you're going to reach your audience. 313 00:17:42,800 --> 00:17:45,160 Speaker 6: Yeah, so those are first of all mentioned. I did 314 00:17:45,320 --> 00:17:47,439 Speaker 6: you know we moved to Tenafly for middle school. So 315 00:17:47,480 --> 00:17:48,000 Speaker 6: when I when I. 316 00:17:47,960 --> 00:17:49,399 Speaker 7: Was hitting those lazy play balls. 317 00:17:49,400 --> 00:17:55,200 Speaker 6: It was for the Tenafly Tigers, definitely was the formative 318 00:17:55,240 --> 00:17:58,120 Speaker 6: years were in the Bronx. We could talk about our 319 00:17:58,160 --> 00:18:02,199 Speaker 6: moves and how we approach the team separately in the 320 00:18:02,240 --> 00:18:05,200 Speaker 6: success we've had. But you know, relative to Diamond, we 321 00:18:05,920 --> 00:18:07,119 Speaker 6: Pat Murphy's our manager. 322 00:18:07,160 --> 00:18:09,040 Speaker 7: He talks to a win tonight. We take it one 323 00:18:09,080 --> 00:18:09,879 Speaker 7: game at a time. 324 00:18:10,600 --> 00:18:13,920 Speaker 6: We've had a good relationship, you know, with Diamond Sinclair 325 00:18:13,960 --> 00:18:17,600 Speaker 6: and before that with Fox. For this year, I think 326 00:18:18,080 --> 00:18:21,400 Speaker 6: it's all good, and we're starting to do some contingency 327 00:18:21,440 --> 00:18:23,919 Speaker 6: planning for next year if things start to go against 328 00:18:23,920 --> 00:18:27,520 Speaker 6: them in the bankruptcy court. But for sure we will 329 00:18:27,960 --> 00:18:31,960 Speaker 6: through MLB media or otherwise we'll broadcast our games to 330 00:18:32,000 --> 00:18:33,280 Speaker 6: our fans next year. 331 00:18:33,640 --> 00:18:38,040 Speaker 2: See Scarlett and Damien ask the very pertinent questions, and 332 00:18:38,119 --> 00:18:40,600 Speaker 2: then Captain Goofball is going to come in and ask 333 00:18:40,720 --> 00:18:44,040 Speaker 2: his question, and I'm going to Here's what set me 334 00:18:44,080 --> 00:18:46,200 Speaker 2: off on this question when you said you used to 335 00:18:46,280 --> 00:18:48,840 Speaker 2: hit a lot of high pop ups, which brings me 336 00:18:48,920 --> 00:18:52,159 Speaker 2: to the phrase of high pop up, which brings me 337 00:18:52,200 --> 00:18:54,800 Speaker 2: to the phrase of it's a home run and nothing 338 00:18:54,800 --> 00:18:57,760 Speaker 2: here on home run Derby with Mark Scott. You know 339 00:18:57,800 --> 00:19:01,320 Speaker 2: what I'm talking about the nineteen sixty show where they've 340 00:19:01,320 --> 00:19:04,919 Speaker 2: pit two top pro players and they would go at 341 00:19:04,960 --> 00:19:07,479 Speaker 2: it for Home Run Derby, And obviously you have it 342 00:19:07,520 --> 00:19:09,959 Speaker 2: now in the All Star Game. Why can't we just 343 00:19:10,000 --> 00:19:13,040 Speaker 2: bring back the old Home Run Derby as a weekly show, 344 00:19:13,359 --> 00:19:15,800 Speaker 2: because man, that was great. I got all the reruns 345 00:19:15,800 --> 00:19:17,040 Speaker 2: of that. I love that show. 346 00:19:17,240 --> 00:19:21,040 Speaker 6: You know, it's interesting that you raised that because that 347 00:19:21,200 --> 00:19:24,720 Speaker 6: was just a touch and not to date myself for you, Michael, 348 00:19:24,760 --> 00:19:26,399 Speaker 6: that was just a touch before my time. 349 00:19:26,840 --> 00:19:27,840 Speaker 7: I forgot about that. 350 00:19:28,160 --> 00:19:31,679 Speaker 6: And you know, there's a enormous fan interest in the 351 00:19:31,880 --> 00:19:34,560 Speaker 6: Home Run Derby at the All Star Game. You know, 352 00:19:34,640 --> 00:19:36,720 Speaker 6: now that we've had this first set of rules, which 353 00:19:36,720 --> 00:19:39,879 Speaker 6: it was interesting, now seems so like always part of 354 00:19:39,920 --> 00:19:42,280 Speaker 6: the game. So and basis are always part of the game. 355 00:19:42,320 --> 00:19:45,480 Speaker 6: We've gotten them back now with slightly longer base. All 356 00:19:45,520 --> 00:19:48,000 Speaker 6: the games, you know, we talked about al Kalin, Mickey Lolis. 357 00:19:48,119 --> 00:19:51,639 Speaker 6: Mickey Lolis used to start pitch three hundred innings and 358 00:19:51,680 --> 00:19:53,679 Speaker 6: the games were two hours. So we figured they get 359 00:19:53,720 --> 00:19:56,360 Speaker 6: the games close to what we'll you know, grew up with. 360 00:19:57,080 --> 00:19:59,800 Speaker 6: And I think I think that we are looking at 361 00:20:00,080 --> 00:20:02,880 Speaker 6: a lot of things that may be different. What's great 362 00:20:02,920 --> 00:20:05,040 Speaker 6: about what you just suggested is that. 363 00:20:04,920 --> 00:20:07,240 Speaker 7: Doesn't change the nature of the game. You know, there's 364 00:20:07,880 --> 00:20:08,600 Speaker 7: a fan. 365 00:20:08,640 --> 00:20:11,639 Speaker 6: Just feeling on both sides about the runner on second base. 366 00:20:12,960 --> 00:20:15,960 Speaker 6: You know, on days that we lose like a couple, 367 00:20:16,200 --> 00:20:19,200 Speaker 6: you know, against the Phillies, I don't like the runner 368 00:20:19,240 --> 00:20:21,840 Speaker 6: on second base. When we beat the White Sox, I 369 00:20:21,960 --> 00:20:23,919 Speaker 6: liked it. 370 00:20:24,240 --> 00:20:26,280 Speaker 7: But but what you're talking about, we could do. 371 00:20:26,440 --> 00:20:30,000 Speaker 6: You know, recently there was a matchup with the Pirates 372 00:20:30,040 --> 00:20:34,000 Speaker 6: and the Dodgers, and you had Otani against schemes of 373 00:20:34,119 --> 00:20:34,640 Speaker 6: the Pirates. 374 00:20:34,680 --> 00:20:38,280 Speaker 7: Who's the picture was drafted first, who throws. 375 00:20:38,160 --> 00:20:40,399 Speaker 6: You know, over one hundred miles an hour and there 376 00:20:40,480 --> 00:20:43,439 Speaker 6: was a lot of fan interest in that. So you know, 377 00:20:43,480 --> 00:20:46,879 Speaker 6: there's home run derby on on some basis, especially with 378 00:20:46,880 --> 00:20:48,280 Speaker 6: the number of guys who hit home runs. 379 00:20:48,320 --> 00:20:50,119 Speaker 7: You know, I want to go on too long on this, 380 00:20:50,240 --> 00:20:51,560 Speaker 7: but let's say this. 381 00:20:51,600 --> 00:20:54,119 Speaker 6: Once we get done with this interview, I'm going to 382 00:20:54,840 --> 00:20:57,560 Speaker 6: call into the league to make that suggestion and we'll 383 00:20:58,080 --> 00:21:00,600 Speaker 6: we'll know because we have record of it here, it 384 00:21:00,680 --> 00:21:01,480 Speaker 6: will have started. 385 00:21:01,880 --> 00:21:04,520 Speaker 1: Market's so clear that you are a true baseball fan 386 00:21:04,640 --> 00:21:07,080 Speaker 1: through and through. This is something that goes deep, goes 387 00:21:07,119 --> 00:21:10,040 Speaker 1: back to your childhood. I want to ask you something 388 00:21:10,200 --> 00:21:14,440 Speaker 1: in your role as an owner of a professional sports team. 389 00:21:14,800 --> 00:21:18,080 Speaker 1: We have been reporting here that Jeff Lurie is exploring 390 00:21:18,080 --> 00:21:20,880 Speaker 1: a sale of a minority stake in the Philadelphia Eagles, 391 00:21:20,920 --> 00:21:24,160 Speaker 1: and of course we're all keeping track of different transactions 392 00:21:24,640 --> 00:21:27,800 Speaker 1: in the sports world. Arcto's partners has unveiled a new 393 00:21:28,000 --> 00:21:31,720 Speaker 1: sports franchise index that tracks the values of sports franchises 394 00:21:31,760 --> 00:21:34,720 Speaker 1: across North America based on sales of team stakes. And 395 00:21:34,800 --> 00:21:37,280 Speaker 1: what it shows is that there are annualized returns of 396 00:21:37,359 --> 00:21:39,760 Speaker 1: twelve percent over the past two decades. Now, this is 397 00:21:39,760 --> 00:21:43,520 Speaker 1: only based on four hundred transactions since nineteen sixty. I 398 00:21:43,560 --> 00:21:46,120 Speaker 1: want to understand from you. Does that sound about right 399 00:21:46,200 --> 00:21:49,720 Speaker 1: to you? And do you think the creation of this 400 00:21:49,800 --> 00:21:53,280 Speaker 1: kind of benchmark will increase demand from institutional investors. 401 00:21:53,840 --> 00:21:56,720 Speaker 6: I think that type of a benchmark, in the work 402 00:21:56,760 --> 00:22:01,720 Speaker 6: that Arctos has done, will help in intitutional investors talk 403 00:22:01,800 --> 00:22:05,320 Speaker 6: to their investment committees in making some of these investments 404 00:22:05,359 --> 00:22:09,920 Speaker 6: that not only have showed returns over a period of time, 405 00:22:10,880 --> 00:22:13,680 Speaker 6: but you know, because over any shorter period of time 406 00:22:13,720 --> 00:22:16,399 Speaker 6: you could say it's just that it's just that market window. 407 00:22:16,480 --> 00:22:18,439 Speaker 6: But over a long period of time. You know, what 408 00:22:18,600 --> 00:22:22,080 Speaker 6: you see is growth. You have an asset that Also 409 00:22:22,119 --> 00:22:26,000 Speaker 6: when I was making the Brewers investment, my wife Debbie 410 00:22:27,000 --> 00:22:28,840 Speaker 6: came in in my study and said, you're not going 411 00:22:28,920 --> 00:22:31,919 Speaker 6: to lose all our money, are you? And you know, 412 00:22:32,000 --> 00:22:34,199 Speaker 6: my day job, as I call it, is one of 413 00:22:34,200 --> 00:22:37,320 Speaker 6: the founding partners at Crest and Capital. We managed forty 414 00:22:37,320 --> 00:22:39,840 Speaker 6: five billion dollars. I said, Debbie, you know we built 415 00:22:40,040 --> 00:22:42,159 Speaker 6: We didn't have forty five billion dollars under management then 416 00:22:42,200 --> 00:22:44,840 Speaker 6: we probably had ten. But I said, you know, kind 417 00:22:44,880 --> 00:22:46,800 Speaker 6: of built the business by not losing money. You're going 418 00:22:46,840 --> 00:22:48,480 Speaker 6: to try to not do that with the family money. 419 00:22:48,680 --> 00:22:50,359 Speaker 6: But one of the things I had Back of America 420 00:22:50,440 --> 00:22:52,760 Speaker 6: do back to two thousand and four was to show 421 00:22:52,800 --> 00:22:57,000 Speaker 6: that sports were a non correlated asset. The investment didn't 422 00:22:57,040 --> 00:23:01,200 Speaker 6: necessarily correlate to other things going on the economy or 423 00:23:01,400 --> 00:23:05,320 Speaker 6: from a macroeconomic basis. And the end, I think the 424 00:23:05,400 --> 00:23:09,240 Speaker 6: best example of interest in sports is the new NBA contract. Yeah, 425 00:23:09,320 --> 00:23:12,919 Speaker 6: you know, seventy six billion dollars if I have that 426 00:23:13,000 --> 00:23:17,280 Speaker 6: right over eleven years, Because there's really nothing like a 427 00:23:17,320 --> 00:23:20,879 Speaker 6: live sporting event in terms of capturing interest. So the 428 00:23:20,960 --> 00:23:25,240 Speaker 6: fact that you know arctos can demonstrate over decades significant compounding. 429 00:23:25,280 --> 00:23:29,000 Speaker 6: I think will help institutional investors who otherwise have an interest. 430 00:23:29,080 --> 00:23:32,440 Speaker 6: I get a number of inquiries, not not for you know, 431 00:23:32,600 --> 00:23:36,320 Speaker 6: the brewers or for things I'm doing, but from investors 432 00:23:36,320 --> 00:23:38,919 Speaker 6: looking at things who are otherwise in our you know, uh, 433 00:23:39,640 --> 00:23:43,679 Speaker 6: investors at Crescent asking about investing in sports funds. I 434 00:23:43,680 --> 00:23:46,200 Speaker 6: mean I've had over a dozen inquiries and things like that. 435 00:23:46,280 --> 00:23:49,960 Speaker 6: So you know that's the very topical. 436 00:23:50,480 --> 00:23:50,600 Speaker 5: Uh. 437 00:23:50,920 --> 00:23:52,960 Speaker 7: And I think it's it's for real. 438 00:23:53,200 --> 00:23:55,360 Speaker 1: And Damien one day, since there's an index, there may 439 00:23:55,400 --> 00:23:56,840 Speaker 1: even be an ETF tracking it. 440 00:23:57,320 --> 00:23:58,040 Speaker 5: Yeah, exactly. 441 00:23:58,119 --> 00:24:00,320 Speaker 3: Well, Mark, you know my last question for you really 442 00:24:00,320 --> 00:24:04,119 Speaker 3: it has to do with obviously the stadium, American Family Field. 443 00:24:04,400 --> 00:24:07,240 Speaker 3: You know you got the funding in place. Congratulations with 444 00:24:07,320 --> 00:24:10,680 Speaker 3: all that, When can we expect to see Milwaukee host 445 00:24:10,760 --> 00:24:12,640 Speaker 3: an All Star Game? Is that coming up? I mean, 446 00:24:12,680 --> 00:24:13,440 Speaker 3: what comes next? 447 00:24:13,480 --> 00:24:13,680 Speaker 5: Mark? 448 00:24:13,720 --> 00:24:14,400 Speaker 3: Give us this good. 449 00:24:14,640 --> 00:24:16,520 Speaker 6: I don't want to get in trouble with commissioners stealing, 450 00:24:16,600 --> 00:24:19,119 Speaker 6: but I was going to suggest to Rob Manford and 451 00:24:19,200 --> 00:24:23,120 Speaker 6: our current commissioner that we could have a an ald 452 00:24:23,560 --> 00:24:26,280 Speaker 6: his back to the future here. We could we could 453 00:24:26,320 --> 00:24:29,120 Speaker 6: continue the game that got stopped in two thousand and 454 00:24:29,160 --> 00:24:31,960 Speaker 6: one when the ballpark was built. Bring all those players 455 00:24:31,960 --> 00:24:35,159 Speaker 6: back and finish that game. I think that would get 456 00:24:35,200 --> 00:24:41,440 Speaker 6: a lot of interest. And uh, look, we're we're, we're we're. Look, 457 00:24:41,440 --> 00:24:45,440 Speaker 6: we're in line for that. But the league's goal is 458 00:24:45,480 --> 00:24:48,120 Speaker 6: to promote the newer stadiums, which I you know, support 459 00:24:48,920 --> 00:24:51,719 Speaker 6: for sure. Uh it's great to see, uh, you know, 460 00:24:51,960 --> 00:24:54,600 Speaker 6: the new ballpark. So I think we've kept our twenty 461 00:24:54,720 --> 00:24:57,639 Speaker 6: year old ballpark fresh and new, and uh, you know, 462 00:24:57,680 --> 00:24:59,960 Speaker 6: we you know, we we continue to raise our hand 463 00:25:00,000 --> 00:25:02,439 Speaker 6: and then I think you'll see a game, you know. 464 00:25:02,480 --> 00:25:05,280 Speaker 6: I hope sometime, you know, in the next five or 465 00:25:05,359 --> 00:25:06,000 Speaker 6: seven years. 466 00:25:06,160 --> 00:25:06,560 Speaker 7: I don't know. 467 00:25:06,640 --> 00:25:09,000 Speaker 6: I don't know if Rob will go with having us 468 00:25:09,000 --> 00:25:11,400 Speaker 6: continue the two thousand and one game, but I kind 469 00:25:11,400 --> 00:25:12,240 Speaker 6: of like the idea. 470 00:25:12,320 --> 00:25:14,640 Speaker 1: Thank you so much for joining us today. Mark Attanasio 471 00:25:14,920 --> 00:25:18,600 Speaker 1: is chairman and principal owner of Milwaukee Brewers. He's also 472 00:25:18,680 --> 00:25:21,480 Speaker 1: co founder and managing partner of Crescent Capital Group. 473 00:25:22,160 --> 00:25:24,760 Speaker 2: Up next, we talk some golf with friend of the 474 00:25:24,800 --> 00:25:27,720 Speaker 2: show and author of the book Life on the Green, 475 00:25:28,320 --> 00:25:32,160 Speaker 2: Lessons and Wisdom from the Legends of Golf and Ligori. 476 00:25:32,560 --> 00:25:36,479 Speaker 2: You're listening to the Bloomberg Business of Sports from Bloomberg Radio. 477 00:25:36,600 --> 00:25:45,320 Speaker 2: Around the world. You're listening to Bloomberg Business of Sports 478 00:25:45,520 --> 00:25:50,200 Speaker 2: from Bloomberg Radio. This is the Bloomberg Business of Sports show, 479 00:25:50,240 --> 00:25:52,240 Speaker 2: but we explore the big money issues in the world 480 00:25:52,240 --> 00:25:55,480 Speaker 2: of sports. I'm Michael Barr along with my colleagues Scarlettfu 481 00:25:55,600 --> 00:25:59,200 Speaker 2: and Damian Sassaur. With the US Open going on now, 482 00:25:59,280 --> 00:26:02,080 Speaker 2: we wanted the talker Little Golf with a friend of 483 00:26:02,119 --> 00:26:06,040 Speaker 2: the show and Lagori. She has covered twenty six Masters, 484 00:26:06,280 --> 00:26:10,600 Speaker 2: dozens of other major championships and tournaments, and is the 485 00:26:10,640 --> 00:26:13,560 Speaker 2: author of the book Life on the Green, Lessons and 486 00:26:13,600 --> 00:26:17,440 Speaker 2: Wisdom from a Legends of Golf And welcome to the 487 00:26:17,440 --> 00:26:19,120 Speaker 2: Bloomberg Business of Sports. 488 00:26:19,400 --> 00:26:21,720 Speaker 4: Hey, my pleasure, guys, glad to be here. 489 00:26:22,080 --> 00:26:27,800 Speaker 2: Well. US Open weekend. One of the favorites, John Raum 490 00:26:28,280 --> 00:26:33,160 Speaker 2: is out. He has a foot injury. Unfortunately he can't play. 491 00:26:33,600 --> 00:26:36,320 Speaker 4: That's right. He was in the press conference, said he 492 00:26:36,359 --> 00:26:40,000 Speaker 4: had a lesion in between two toes that got infected 493 00:26:40,800 --> 00:26:44,600 Speaker 4: and he called out of the live event in Houston 494 00:26:44,920 --> 00:26:48,200 Speaker 4: right before the US Open. And you know, during the 495 00:26:48,240 --> 00:26:50,600 Speaker 4: press conference it just seemed like he was limping. He 496 00:26:50,640 --> 00:26:53,400 Speaker 4: was wearing flipflops because he was a little swollen, so 497 00:26:53,920 --> 00:26:56,159 Speaker 4: I figured it's just a matter of time. He just 498 00:26:56,280 --> 00:26:59,960 Speaker 4: was in pain. And it's too bad that he can't 499 00:27:00,080 --> 00:27:03,520 Speaker 4: play the US Open. But how do you prevent these 500 00:27:03,560 --> 00:27:05,520 Speaker 4: kinds of things. It's kind of like a weird injury. 501 00:27:05,600 --> 00:27:08,359 Speaker 4: Hopefully the infection will be gone soon and he'll be back. 502 00:27:08,520 --> 00:27:10,520 Speaker 3: And we know you are down in Pinehurst right now, 503 00:27:10,560 --> 00:27:12,680 Speaker 3: and you mentioned Live and you know the last time 504 00:27:12,800 --> 00:27:15,960 Speaker 3: I think the US Open was played at Pinehurst in 505 00:27:16,000 --> 00:27:19,480 Speaker 3: twenty fourteen. Martin Kamer, who's now with Live, ran away 506 00:27:19,480 --> 00:27:21,199 Speaker 3: with the field and one, you know, talk to us 507 00:27:21,200 --> 00:27:23,840 Speaker 3: about what we can expect from live golfers here this weekend. 508 00:27:23,880 --> 00:27:26,280 Speaker 3: Obviously they didn't show up so well in the PGA 509 00:27:26,640 --> 00:27:28,360 Speaker 3: or for that matter, even the Masters. I mean, talk 510 00:27:28,359 --> 00:27:30,080 Speaker 3: to us a little bit about with John Rahm on 511 00:27:30,119 --> 00:27:33,400 Speaker 3: the fence, what can we expect from from golfers like Nicholson, 512 00:27:33,520 --> 00:27:34,240 Speaker 3: Koepka and the rest. 513 00:27:34,560 --> 00:27:39,040 Speaker 4: Well, Bryson d Schambeau. I mean, he's a live player, 514 00:27:40,040 --> 00:27:43,200 Speaker 4: Brooks Koepka, the major room machine is a live player. 515 00:27:43,359 --> 00:27:46,520 Speaker 4: So you know, we are expecting these guys, a few 516 00:27:46,520 --> 00:27:49,080 Speaker 4: of these guys to perform really well. Bryson du Chambeau 517 00:27:49,280 --> 00:27:51,919 Speaker 4: was in an interview room and key I asked him 518 00:27:51,920 --> 00:27:54,680 Speaker 4: a question about you know, how does this course Pinehurst 519 00:27:54,720 --> 00:27:57,159 Speaker 4: compare to Winkfoot where he won the US Open in 520 00:27:57,240 --> 00:28:00,280 Speaker 4: twenty twenty, and the two courses are totally different. And 521 00:28:00,359 --> 00:28:04,960 Speaker 4: Bryson said he has to play boring golf, which is 522 00:28:04,960 --> 00:28:07,760 Speaker 4: hard for somebody like Bryson, he's a mad scientist to do. 523 00:28:07,960 --> 00:28:11,440 Speaker 4: But he had to be very strategic on this golf course. 524 00:28:12,160 --> 00:28:15,919 Speaker 4: The greens are like dome I heard, uh tops, and 525 00:28:16,119 --> 00:28:18,160 Speaker 4: nothing stays on the green. You have to know where 526 00:28:18,160 --> 00:28:20,760 Speaker 4: to miss and even if you have a great shot, 527 00:28:20,840 --> 00:28:23,080 Speaker 4: they can just depending on the seat of the green. 528 00:28:23,119 --> 00:28:26,199 Speaker 4: It's and it's they're very quick right now. They just 529 00:28:26,280 --> 00:28:29,280 Speaker 4: kind of roll off into these runoff areas. So your 530 00:28:29,320 --> 00:28:33,159 Speaker 4: short game has to be so incredible and you know, 531 00:28:33,280 --> 00:28:35,000 Speaker 4: just to stay just to get up on the green. 532 00:28:35,119 --> 00:28:36,560 Speaker 4: And then of course once you're on the green, you 533 00:28:36,560 --> 00:28:39,200 Speaker 4: have to make her putts. So it will be interesting 534 00:28:39,200 --> 00:28:42,800 Speaker 4: to see how the players kind of approach this golf course. 535 00:28:42,840 --> 00:28:46,120 Speaker 4: It's very very difficult with these dome greens. And you know, 536 00:28:46,200 --> 00:28:48,719 Speaker 4: Tiger was saying things like, you know, he could hit 537 00:28:48,760 --> 00:28:52,920 Speaker 4: anything where from a foreign and bump and run to 538 00:28:53,560 --> 00:28:56,920 Speaker 4: wood yea to a putter from off the green sow 539 00:28:57,040 --> 00:28:59,120 Speaker 4: was just going to be interesting to see from these players. 540 00:29:00,080 --> 00:29:03,160 Speaker 2: Want to ask about with Tiger is that he said 541 00:29:03,200 --> 00:29:06,840 Speaker 2: that the PGA Tour and Live Golf are eyeing the 542 00:29:06,880 --> 00:29:09,280 Speaker 2: so called end game. Can you comment more on that? 543 00:29:09,640 --> 00:29:12,040 Speaker 4: Well, you know, Tiger doesn't give up much in these 544 00:29:12,120 --> 00:29:17,160 Speaker 4: press conferences. But there was a transactional subcommittee meeting in 545 00:29:17,200 --> 00:29:19,880 Speaker 4: New York City and Tiger was a part of it, 546 00:29:20,120 --> 00:29:24,280 Speaker 4: and when he was asked about any progress between PJ 547 00:29:24,440 --> 00:29:27,360 Speaker 4: Tour and Live Golf, he said the meeting was very productive. 548 00:29:27,920 --> 00:29:29,680 Speaker 4: As far as a light at the end of the tunnel, 549 00:29:29,720 --> 00:29:33,080 Speaker 4: he says, we're closer, he said. He says, we've discussed 550 00:29:33,120 --> 00:29:35,560 Speaker 4: a lot of different ending and how to get there. 551 00:29:35,720 --> 00:29:38,840 Speaker 4: So I just think there's a lot of complicated issues 552 00:29:38,880 --> 00:29:43,280 Speaker 4: to discuss. You know, if a entity like the Saudi 553 00:29:43,320 --> 00:29:46,880 Speaker 4: Public Investment Fund comes in with billions of dollars, you 554 00:29:46,920 --> 00:29:49,080 Speaker 4: figure they're going to want a lot of control. And 555 00:29:49,120 --> 00:29:51,520 Speaker 4: you have to figure that PGA Tour and pg Tour 556 00:29:51,640 --> 00:29:54,040 Speaker 4: enterprises they do not want to give up a lot 557 00:29:54,040 --> 00:29:56,080 Speaker 4: of control. It's one thing to have a suit at 558 00:29:56,080 --> 00:29:59,080 Speaker 4: the table, which is what the saudis want with American 559 00:29:59,080 --> 00:30:01,840 Speaker 4: golf with the PJ Tour, But it's another matter of 560 00:30:01,920 --> 00:30:04,560 Speaker 4: like just how much control they will have and a 561 00:30:04,640 --> 00:30:08,160 Speaker 4: PJ Tour, and certainly Tiger who's kind of leading this effort. 562 00:30:08,600 --> 00:30:11,040 Speaker 4: From the player's standpoint, they don't want to give up 563 00:30:11,080 --> 00:30:13,959 Speaker 4: any controls, So it will be interesting to see, you know, 564 00:30:14,040 --> 00:30:16,920 Speaker 4: how they can move forward and how each party really, 565 00:30:17,440 --> 00:30:19,240 Speaker 4: you know, wins in this negotiation. 566 00:30:19,600 --> 00:30:22,480 Speaker 3: And I count at least ten pros, ten pros with 567 00:30:22,560 --> 00:30:24,719 Speaker 3: a real real shot to win this thing. I mean, 568 00:30:24,760 --> 00:30:27,200 Speaker 3: if you just look at Vegas odds, you've got you've 569 00:30:27,240 --> 00:30:29,440 Speaker 3: got twelve pros who are forty to one odds are better. 570 00:30:29,480 --> 00:30:33,800 Speaker 3: But the man everyone is chasing is Scottie Scheffler. Talk 571 00:30:33,800 --> 00:30:36,200 Speaker 3: to us a little bit about what you expect from him, 572 00:30:36,280 --> 00:30:38,400 Speaker 3: his prep, I mean, what's he looked like. I mean, 573 00:30:38,440 --> 00:30:39,520 Speaker 3: talk to us about the man. 574 00:30:40,760 --> 00:30:43,800 Speaker 4: Scotty Scheffler is the man, as you say, He's won 575 00:30:43,920 --> 00:30:48,200 Speaker 4: five times and eight starts. The only time he didn't 576 00:30:48,400 --> 00:30:51,280 Speaker 4: really do great he tied for eighth of the PJA Championship, 577 00:30:51,280 --> 00:30:53,240 Speaker 4: and that was the championship you know in about Halla 578 00:30:53,280 --> 00:30:57,400 Speaker 4: where he got arrested a joke, but those charges were 579 00:30:57,440 --> 00:31:01,760 Speaker 4: drop thank goodness. But even you know, under you know, 580 00:31:01,920 --> 00:31:05,120 Speaker 4: just such a string and just a terrible scenario there. 581 00:31:05,280 --> 00:31:08,200 Speaker 4: He basically played really really well in the golf event 582 00:31:08,200 --> 00:31:09,800 Speaker 4: and he was like to even be able to get 583 00:31:09,800 --> 00:31:11,640 Speaker 4: back to that team time in the second round of 584 00:31:11,640 --> 00:31:14,520 Speaker 4: the PJ Championships in Louisville. But he's won, you know, 585 00:31:14,520 --> 00:31:17,400 Speaker 4: he won the Arnold Palmer, he won the Players Championship, 586 00:31:17,440 --> 00:31:20,440 Speaker 4: he won the Masters, he won the RBC Heritage, and 587 00:31:20,440 --> 00:31:23,360 Speaker 4: he just won the Memorial. So he's coming, you know, 588 00:31:23,440 --> 00:31:27,080 Speaker 4: he comes into Pinehurst so strong and so focused, and 589 00:31:27,120 --> 00:31:30,200 Speaker 4: he and his wife Meredith had a baby boy a 590 00:31:30,240 --> 00:31:33,680 Speaker 4: couple of weeks ago. So what a road for you know, 591 00:31:33,840 --> 00:31:37,720 Speaker 4: last couple of weeks where Scott Scheffler has just been unbelievable. 592 00:31:38,120 --> 00:31:42,480 Speaker 4: He's the guy everybody's chasing right now. He's one major tournament, 593 00:31:42,760 --> 00:31:46,560 Speaker 4: you know, these signature events where all the competitors are stars. 594 00:31:46,600 --> 00:31:48,960 Speaker 4: I mean, it's not like he's winning these lesser tournaments 595 00:31:48,960 --> 00:31:51,280 Speaker 4: on the tour. These are signature events where all the 596 00:31:51,520 --> 00:31:53,680 Speaker 4: top players are basically well. 597 00:31:53,720 --> 00:31:55,520 Speaker 3: And last question for me, I mean, there's a little 598 00:31:55,520 --> 00:31:58,840 Speaker 3: bit more on the line, you know, this weekend at 599 00:31:58,880 --> 00:32:01,880 Speaker 3: Pinehurst than just a twenty million dollar perse. There are 600 00:32:01,880 --> 00:32:03,840 Speaker 3: spots at the Olympics that are up for grabs here, right, 601 00:32:03,880 --> 00:32:06,360 Speaker 3: I mean August first to the fourth leg half Nacion 602 00:32:06,680 --> 00:32:08,960 Speaker 3: in Paris. I mean that's I think the cutoff to 603 00:32:09,040 --> 00:32:11,400 Speaker 3: qualify for the tournaments coming up. I mean, talk to 604 00:32:11,480 --> 00:32:13,440 Speaker 3: us a little bit about that. How many golfers actually 605 00:32:13,520 --> 00:32:14,560 Speaker 3: qualify for the US team. 606 00:32:14,800 --> 00:32:17,560 Speaker 4: There should be four and that's about the max any 607 00:32:17,600 --> 00:32:20,560 Speaker 4: country can bring to the Olympics. So you know, it's 608 00:32:20,600 --> 00:32:24,520 Speaker 4: basically on rankings points. So Obanja's sitting the sea, you know, 609 00:32:24,520 --> 00:32:27,200 Speaker 4: how things go goes here. I mean, call him Morikawa. 610 00:32:27,720 --> 00:32:31,680 Speaker 4: He has a great shot of doing very well here. 611 00:32:32,040 --> 00:32:36,000 Speaker 4: At the US Open, he was second at the Memorial, 612 00:32:36,640 --> 00:32:40,440 Speaker 4: he was third at the Masters. He's been really really 613 00:32:40,880 --> 00:32:42,960 Speaker 4: you know, he's kind of gotten his game back together 614 00:32:43,000 --> 00:32:46,280 Speaker 4: and he's won two major championships. So Markauer could be 615 00:32:46,520 --> 00:32:47,280 Speaker 4: right in there. 616 00:32:48,240 --> 00:32:52,320 Speaker 3: Goshay Scheffler, I think those are like, you know, those 617 00:32:52,320 --> 00:32:54,160 Speaker 3: two guys are pretty much there. I mean, it's who's 618 00:32:54,160 --> 00:32:55,840 Speaker 3: the fourth, Yeah, I mean it's going to be interesting. 619 00:32:55,960 --> 00:32:57,080 Speaker 3: It's going to be interesting. Yeah. 620 00:32:57,200 --> 00:33:00,640 Speaker 4: Xander Schoffley obviously winning the PJA Championship, and you know, 621 00:33:00,840 --> 00:33:03,320 Speaker 4: just when the day comes, it will be the top 622 00:33:03,320 --> 00:33:06,440 Speaker 4: four players and that's it now, whether or not. So, 623 00:33:06,960 --> 00:33:09,160 Speaker 4: you know, this is an interesting question. Are they going 624 00:33:09,240 --> 00:33:12,200 Speaker 4: to want to play in the Olympics. It's not a 625 00:33:12,320 --> 00:33:15,200 Speaker 4: given that these top players are going to want to 626 00:33:15,240 --> 00:33:17,400 Speaker 4: go over there and represent their country. You would think 627 00:33:17,440 --> 00:33:21,920 Speaker 4: it's a no brainer. But it's interesting, you know, you 628 00:33:22,000 --> 00:33:24,240 Speaker 4: don't know. I mean, a lot of some players in 629 00:33:23,880 --> 00:33:27,600 Speaker 4: the you know, the last Olympics, decline that opportunity. So 630 00:33:27,640 --> 00:33:30,520 Speaker 4: we'll have to see. I can't imagine Scottish Shepherd not 631 00:33:30,560 --> 00:33:33,960 Speaker 4: wanting to represent the United States. But we show see we. 632 00:33:34,040 --> 00:33:36,640 Speaker 2: Got to talk about your book, Life on the Green 633 00:33:36,960 --> 00:33:40,800 Speaker 2: Lessons and Wisdom from Legends of Golf, and you talk 634 00:33:40,880 --> 00:33:45,440 Speaker 2: to a lot of legends, including Tom Watson, Jack Nicholas, 635 00:33:45,800 --> 00:33:47,120 Speaker 2: and Anica Sorenstein. 636 00:33:47,360 --> 00:33:47,560 Speaker 5: Yeah. 637 00:33:47,600 --> 00:33:50,960 Speaker 4: Yeah, I interviewed twelve legends, six men, six women, and 638 00:33:51,000 --> 00:33:53,560 Speaker 4: it's what they learned from their iconic golf careers that 639 00:33:53,600 --> 00:33:55,480 Speaker 4: they use in their day to day life. So it's 640 00:33:55,520 --> 00:33:58,720 Speaker 4: a lot about life wisdom, a lot of great stories 641 00:33:58,760 --> 00:34:02,640 Speaker 4: about their successful it's their careers. I mean, Jack Nicholas 642 00:34:02,640 --> 00:34:06,800 Speaker 4: goes into so many great stories his rivalries, not only 643 00:34:07,120 --> 00:34:10,000 Speaker 4: his wins and the majors, but also on a PJA 644 00:34:10,080 --> 00:34:13,760 Speaker 4: tour and it's writer Cups stories and he's all about 645 00:34:13,800 --> 00:34:17,719 Speaker 4: putting family first and integrity and sportsmanship. And then you 646 00:34:17,760 --> 00:34:21,719 Speaker 4: have Anica Stornstam talking about There's No Shortcuts to success 647 00:34:22,239 --> 00:34:27,360 Speaker 4: and her work ethics, and Ben Crenshaw talks about destiny. 648 00:34:27,560 --> 00:34:30,560 Speaker 4: I mean, it's really kind of a unique take on 649 00:34:30,640 --> 00:34:33,359 Speaker 4: these personalities. And I've been covering golf for thirty years 650 00:34:33,400 --> 00:34:36,279 Speaker 4: and I learned so much that I didn't know with 651 00:34:36,360 --> 00:34:39,200 Speaker 4: these recent interviews with these twelve legends that I put 652 00:34:39,239 --> 00:34:42,760 Speaker 4: in this book. So I think if you're a diehard golfer, 653 00:34:42,800 --> 00:34:44,279 Speaker 4: you're going to really enjoy it and you're going to 654 00:34:44,360 --> 00:34:46,600 Speaker 4: learn a lot. And if you're not a golfer, the 655 00:34:46,600 --> 00:34:49,279 Speaker 4: themes are universal and I think you'll still get a 656 00:34:49,320 --> 00:34:51,440 Speaker 4: lot out of it. It's very uplifting and a. 657 00:34:51,480 --> 00:34:53,880 Speaker 2: Shout out because you are the founder and president of 658 00:34:53,920 --> 00:34:57,520 Speaker 2: the and Laguri Foundation. You raise money for cancer research 659 00:34:57,560 --> 00:35:00,839 Speaker 2: and care through charity, golf events and more. Tell us 660 00:35:00,840 --> 00:35:01,480 Speaker 2: a bit about that. 661 00:35:01,719 --> 00:35:04,279 Speaker 4: Oh well, thanks for asking about that. Well, this was 662 00:35:04,280 --> 00:35:08,040 Speaker 4: our twenty sixth year hosting a golf event. It's called 663 00:35:08,040 --> 00:35:10,759 Speaker 4: the Allegory Foundation. True to Golf Classic. We had it 664 00:35:10,920 --> 00:35:13,160 Speaker 4: just a few weeks ago this year at Friars Head, 665 00:35:13,480 --> 00:35:15,880 Speaker 4: which is one of the most prestigious golf courses in 666 00:35:15,920 --> 00:35:18,120 Speaker 4: the country. It's on the east end of Long Island. 667 00:35:18,600 --> 00:35:21,040 Speaker 4: And you know, I lost my dad to cancer when 668 00:35:21,080 --> 00:35:24,520 Speaker 4: I was in college, and my brother who was only 669 00:35:24,520 --> 00:35:27,840 Speaker 4: twenty two, two years later, it's got leukemia and it 670 00:35:27,880 --> 00:35:31,880 Speaker 4: succumb to leukemia. So at a very early age, I started, 671 00:35:32,520 --> 00:35:38,279 Speaker 4: you know, raising money for cancer awareness, leukemia awareness and research, 672 00:35:38,520 --> 00:35:41,799 Speaker 4: and twenty six years later we've been able to you know, 673 00:35:42,000 --> 00:35:44,680 Speaker 4: help a lot of different not for profits to focus 674 00:35:44,719 --> 00:35:49,319 Speaker 4: on cancer research and leukemia research. So we try to 675 00:35:49,320 --> 00:35:52,160 Speaker 4: go to a top golf course in the Hampton's on 676 00:35:52,200 --> 00:35:54,759 Speaker 4: the east end, and you know, people want to play 677 00:35:54,800 --> 00:35:57,279 Speaker 4: these golf courses because it's very tough if you're not 678 00:35:57,320 --> 00:35:59,799 Speaker 4: a member to get on a lot of these prestigious 679 00:36:00,160 --> 00:36:02,920 Speaker 4: out and you know, he played at made Stone, We've 680 00:36:02,960 --> 00:36:07,080 Speaker 4: played at the Bonnic, the Bridge, Atlantic, Friars and West 681 00:36:07,080 --> 00:36:10,280 Speaker 4: Hampton Country Club. I mean, we've had a really nice 682 00:36:10,360 --> 00:36:14,360 Speaker 4: array of golf courses and the golf industry is so 683 00:36:14,560 --> 00:36:17,279 Speaker 4: very generous, so I get a lot of support. So 684 00:36:17,320 --> 00:36:20,279 Speaker 4: it's a win win so I'm proud to say we've 685 00:36:20,280 --> 00:36:22,000 Speaker 4: been doing it for twenty six years and we braced 686 00:36:22,000 --> 00:36:23,759 Speaker 4: a lot of money before we let you go. 687 00:36:23,800 --> 00:36:26,160 Speaker 2: And it's a very good cause. Thank you for even 688 00:36:26,560 --> 00:36:30,360 Speaker 2: doing all of that. We most appreciate it before we 689 00:36:30,520 --> 00:36:34,440 Speaker 2: let you go. And see, Damien told me something before 690 00:36:34,480 --> 00:36:36,399 Speaker 2: we went on the air. We we got to talk 691 00:36:36,440 --> 00:36:41,680 Speaker 2: about this. You played the simulation of pioneerst So, you know, I. 692 00:36:41,640 --> 00:36:44,200 Speaker 3: Said, I'm really excited for this weekend and and Michael, 693 00:36:44,680 --> 00:36:46,719 Speaker 3: you know, he goes, oh, you've played before, and I go, well, 694 00:36:47,360 --> 00:36:49,440 Speaker 3: yes and no, yes, and that I've played it a 695 00:36:49,520 --> 00:36:52,080 Speaker 3: number of times I'm the simulator, but no, never you know, 696 00:36:52,160 --> 00:36:54,759 Speaker 3: in person. So it's kind of fun, you know, like 697 00:36:54,800 --> 00:36:56,600 Speaker 3: when you have that opportunity to kind of play some 698 00:36:56,640 --> 00:36:58,640 Speaker 3: of these courses and then you know, it's yeah, so 699 00:36:58,840 --> 00:37:01,000 Speaker 3: he's laughing about that. But I think they're popping up 700 00:37:01,000 --> 00:37:03,359 Speaker 3: all throughout the city also, So that's a these little 701 00:37:03,360 --> 00:37:06,480 Speaker 3: simulator kind of places where guys hang out and ladies 702 00:37:06,520 --> 00:37:09,400 Speaker 3: hang out and you know, right work on our swing. 703 00:37:09,200 --> 00:37:13,080 Speaker 4: And yeah there that's become such a popular way to 704 00:37:13,160 --> 00:37:16,080 Speaker 4: kind of improve your swing. I mean, you have top golf, 705 00:37:16,120 --> 00:37:19,400 Speaker 4: you have golf zone. You have all these different places 706 00:37:19,440 --> 00:37:22,360 Speaker 4: now where you can go and have you know, have 707 00:37:22,480 --> 00:37:26,040 Speaker 4: a cocktail, have some food and have some fun, you know, 708 00:37:26,120 --> 00:37:29,239 Speaker 4: trying to swing a golf club and playing, as you said, 709 00:37:29,320 --> 00:37:31,440 Speaker 4: different golf courses. You know, I don't know if you're 710 00:37:31,480 --> 00:37:33,640 Speaker 4: going to get the same fill with these that the 711 00:37:33,680 --> 00:37:36,520 Speaker 4: greens have here on number two at Pinehers, if you're 712 00:37:36,520 --> 00:37:38,960 Speaker 4: going to you know, go to one of those places. 713 00:37:39,000 --> 00:37:41,920 Speaker 4: But hey, it's fun and you get a little bit 714 00:37:41,960 --> 00:37:44,120 Speaker 4: of a workout. At least your hand gets worked down, 715 00:37:44,200 --> 00:37:45,759 Speaker 4: your arms, you know whatever. 716 00:37:48,560 --> 00:37:52,120 Speaker 2: Oh and Laguri sports journalists and author Life on the Green, 717 00:37:52,239 --> 00:37:55,160 Speaker 2: Lessons and wisdom from Legends of Golf. Also founder and 718 00:37:55,160 --> 00:37:58,920 Speaker 2: president of the n Laguri Foundation. Thanks for joining us 719 00:37:58,920 --> 00:38:01,239 Speaker 2: on the Bloomberg Business of Sports show. We are here 720 00:38:01,280 --> 00:38:03,759 Speaker 2: each and every week at the same time for my 721 00:38:03,920 --> 00:38:07,760 Speaker 2: colleague Scarlett Foo and Damien Sassauer, and I'm a lucky 722 00:38:07,880 --> 00:38:11,280 Speaker 2: fellaw to know them. I'm Michael Barr. Tune in again 723 00:38:11,320 --> 00:38:13,600 Speaker 2: next week for the latest on the stories moving big 724 00:38:13,640 --> 00:38:15,920 Speaker 2: money in the world of sports. You're listening to The 725 00:38:15,960 --> 00:38:19,600 Speaker 2: Bloomberg Business of Sports from Bloomberg Radio around the world.