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Speaker 1: Hey, I'm Tatiana Manning. I support our Voice of a

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Speaker 1: Customer team at Pgenie. If you're a small business customer,

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Speaker 1: we're here to support you. That's why I want to

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Speaker 1: tell you about our new podcast, Real Talk with PGENI.

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Speaker 1: We know small businesses are dealing with rising costs and

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Speaker 1: looking for ways to boost their bottom line. On our show,

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Speaker 1: you'll hear from our customer experts with our small Business

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Speaker 1: Engagement team, who will show you effective ways to improve

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Speaker 1: your operations, find important resources, and most of all, save money.

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Speaker 2: I ride the RAND analysis for the Emergency Food Bank

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Speaker 2: and based on their usage history, by just making a

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Speaker 2: simple rate change at no costs, it was a twenty

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Speaker 2: five dollars annual savings.

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Speaker 1: So listen to Real Talk with Pgenie and find more

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Speaker 1: resources for your business by visiting pge dot com for

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Speaker 1: slash real Talk.

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Speaker 3: All right, guys, welcome back to EYL episode thirty seven.

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Speaker 4: Thirty seven in the books.

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Speaker 3: Yes, yes, So before we start, we have some very

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Speaker 3: exciting news. You know that we are on tour right

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Speaker 3: now and we go into all of our major markets

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Speaker 3: all over the country. So we started in lahout out

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Speaker 3: to La then we went to Brooklyn and then we

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Speaker 3: went to Atlanta.

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Speaker 5: That was our most recent stop was Houston.

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Speaker 4: The craziest of them out to Houston.

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Speaker 3: Texas for sure. So next up we are headed to

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Speaker 3: the windy city town Chicago going on. Now we coming,

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Speaker 3: We're coming, so yeah, nine twenty six. We are coming

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Speaker 3: very shortly, nine twenty six. So go to our website,

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Speaker 3: go to the events tab and register. It's a free

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Speaker 3: network meet and greet. Once again, the purpose of the

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Speaker 3: network in meet and Greek is not a seminar, it's

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Speaker 3: not a workshop. It is an opportunity for you to

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Speaker 3: build with us, but more importantly, build with each other.

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Speaker 3: We're gonna bring the whole city out and yeah, you're

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Speaker 3: gonna be able to network and you know, pitch your

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Speaker 3: business ideas and meets your real estate partner.

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Speaker 4: All forms of business come. Yeah.

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Speaker 6: It's really for you to network with people who live

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Speaker 6: in the same place as you, right, there really is

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Speaker 6: no platform for that. So network and when we leave,

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Speaker 6: you still have those connections.

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Speaker 3: It's a vibe, it's a whole it's a whole, entire vibe.

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Speaker 3: But okay, so yeah, Chicago, come out. We have a

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Speaker 3: very exciting episode. Something I'm actually exciting about. I'm always

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Speaker 3: excited about episodes, but this is something that I'm actually

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Speaker 3: looking forward to.

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Speaker 4: Because it's very rare. We get somebody that's the first.

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Speaker 6: Of something or the biggest as something.

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Speaker 4: This is this is this is tough.

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Speaker 3: Yeah, for sure, for sure, sure sure. So we got

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Speaker 3: Kika Wise and she is a legend in her own

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Speaker 3: right because she is the youngest female franchise or in America.

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Speaker 4: Right, don't let that go over your head.

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Speaker 3: So if you don't know what a franchise or is

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Speaker 3: a franchise as a franchise owner but not a franchise e.

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Speaker 3: This is what most people think about franchise business. I

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Speaker 3: think about a franchise e. Franchise e is to say, okay,

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Speaker 3: Subways is a chain. I buy a Subway. Now I'm

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Speaker 3: a franchise e Subway, I'm an owner. But off of subway,

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Speaker 3: Subway is the larger company, right, So the flip side

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Speaker 3: of that coin is to be a franchise or pronounce

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Speaker 3: it correctly. And that's when you actually own the subway

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Speaker 3: and then people are coming under your umbrella and they're

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Speaker 3: buying their franchises from you. You've created the print and

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Speaker 3: now they're right we people have been asking for the franchise,

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Speaker 3: and he was like, okay, we can get like a

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Speaker 3: subway owner or something like that.

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Speaker 5: But we figured why not just get the apple sauce from.

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Speaker 3: The apple orchard and go straight to the sauce, cut

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Speaker 3: out all the middle man, and you should too. So

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Speaker 3: so yes, so, first and foremost.

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Speaker 7: Thank you, thank you, thank you for having me.

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Speaker 3: Yes, so, I'll give a quick rundown. So, yes, Kika

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Speaker 3: has her own studio. It's it's called it's a stretch studio,

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Speaker 3: which is different. We'll talk about. It's not yoga, it's

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Speaker 3: not pilates. It's something completely different. And she started in

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Speaker 3: New Jersey and it became massively successful. So when she

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Speaker 3: was thinking about expanding, she thought about, you know, different

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Speaker 3: ways to expand, and she settled on the idea of

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Speaker 3: just opening different franchises. And where she's at now is

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Speaker 3: to have twelve franchises all over America and the goal

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Speaker 3: is to have sixty five in a very short period

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Speaker 3: of time. So okay, now we got that out the way,

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Speaker 3: So can you give us the backstory on how the studio,

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Speaker 3: how the stretch studio got started.

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Speaker 7: Yes, so thank you again. Basically, I.

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Speaker 8: Was going to go back to school to get a

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Speaker 8: master's or open up my own business because I had

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Speaker 8: a young son at the time. So I took a

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Speaker 8: poll with friends and family should I go back to

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Speaker 8: school or should I open a business? And everyone said,

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Speaker 8: you'll fail. Don't open a business. Most businesses fail, you know.

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Speaker 7: Three five.

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Speaker 4: I've never listened to this, So I.

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Speaker 8: Was like, great, then that's the direction I'm going in

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Speaker 8: because nobody else they're all afraid to. So I decided

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Speaker 8: to go with that. So I took my last literally

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Speaker 8: five hundred dollars, and I rented a small room and

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Speaker 8: I printed out some brochures and I just ran with

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Speaker 8: the idea of stretching people.

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Speaker 4: Can we talk about the five hundred dollars?

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Speaker 7: Sure?

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Speaker 6: Yeah, because like it wasn't just five hundred, and especially

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Speaker 6: in our community, like we get a tax return and

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Speaker 6: the first thing we think is like, what can we buy?

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Speaker 6: What trip are we going on off this? You got

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Speaker 6: your tax return was the five hundred dollars?

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Speaker 4: Yes, and you decided I'm start a business, right, this is.

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Speaker 8: The only chance I have. So yeah, I took it,

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Speaker 8: and I started the business from there, one client at

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Speaker 8: a time. I built my clientele, and it slowly became

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Speaker 8: a business before my eyes. I studied guerrilla marketing for

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Speaker 8: the first year in business. I read several books on

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Speaker 8: how to market with no dollars, creative ways to get clients,

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Speaker 8: and then it started working and I just grew my clientele.

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Speaker 3: So where did you start? So you had the five

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Speaker 3: hundred dollars? You had the idea for stretching first of all,

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Speaker 3: before we even how did so?

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Speaker 9: All?

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Speaker 5: Right, what's your background.

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Speaker 7: As far as to stretch like people?

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Speaker 5: How did that? I?

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Speaker 4: So?

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Speaker 8: I studied at Montclair State University as a dance major.

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Speaker 8: So I was a professional dancer. I danced in the

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Speaker 8: city television film for years. Being an undergrad, we had

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Speaker 8: to take several anatomy courses that were extremely boring, but

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Speaker 8: I took them anyway had to, And so I took

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Speaker 8: the knowledge that I gained as an undergrad to put

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Speaker 8: towards this concept so it would be a real thing.

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Speaker 3: So okay, what makes okay? So what is your process

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Speaker 3: as far as stretching.

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Speaker 4: It's typical stretching, passive stretching.

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Speaker 8: Right, So, as a dancer, we all know that dancers

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Speaker 8: are the most flexible people. Dancers use gravity to gain flexibility.

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Speaker 8: So essentially I replaced gravity with a stretch coach, which

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Speaker 8: is the coach that you have that gives you the session.

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Speaker 8: So it's based on the dancers approach to stretching the movements,

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Speaker 8: and the coach gently follows the breath pattern of the

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Speaker 8: client to add the stretch. The client's completely limp, they're

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Speaker 8: not holding any muscle groups, so they the endorphins flow

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Speaker 8: through the body differently, so it's a whole experience. We're

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Speaker 8: the only studio that follows this process.

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Speaker 6: And that's the biggest difference between yoga and pilates, right,

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Speaker 6: that's when muscles are.

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Speaker 8: Being you're in your muscles are engaged in yoga and pilates,

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Speaker 8: they're disengaged when you come to our studio. Most people

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Speaker 8: never truly relax and let go, not even in bed.

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Speaker 8: Some of my clients tell me they sleep like this

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Speaker 8: balled up, and I'm like, really, can I just applaud you?

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Speaker 6: Like I studied physical education and health science major to

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Speaker 6: go through anatomy and to go through advanced anatomy and

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Speaker 6: to go through physics and still pursue applaud.

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Speaker 3: It's a real thing. As far as a lot of

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Speaker 3: times people, especially men, especially if you lift weights and

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Speaker 3: stuff like, you're very unflexible and that could lead to

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Speaker 3: a lot of problems. Like I used to I used

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Speaker 3: to play basketball and I went to prep school and

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Speaker 3: that's the first time I got introduced to yoga. Okay,

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Speaker 3: and it was one of the best things that I

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Speaker 3: ever did. Because so I was in a yoga class

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Speaker 3: and I was like the only male. It's like two males,

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Speaker 3: and it was everybody else was like tennis players. I

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Speaker 3: was in there with Maria Shavapova. That's a different story,

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Speaker 3: but anything, yeah, but anything, So you know, it's it's

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Speaker 3: kind of like a little weird. I'm like eighteen years

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Speaker 3: is all in a yoga class. But I realized that

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Speaker 3: once I started to really become more flexible, everything became better.

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Speaker 3: People don't think people fully understand how the body works.

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Speaker 3: But when you actually are more flexible, you can move better,

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Speaker 3: you can rent better, you're quicker, you're on your feet,

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Speaker 3: you lose weight.

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Speaker 5: Also, it's a whole it's a whole vibe.

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Speaker 7: Yes, it is all right.

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Speaker 3: So you have the five hundred and you have the

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Speaker 3: background in dancing and stretching and all that, So what

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Speaker 3: what's the first step that you take for the five hundred,

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Speaker 3: you're in a room out or so.

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Speaker 8: I went on craigs List. Great when craigs List was

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Speaker 8: you know, a different qriigs List, and I found someone

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Speaker 8: renting a room. It was actually a real estate agent

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Speaker 8: who wanted to share his space. So my rent was

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Speaker 8: three hundred dollars. He paid the other half or two hundred,

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Speaker 8: and I took the rest of the money and I

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Speaker 8: printed out Bruce Sure those brochures.

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Speaker 7: I passed out in the street.

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Speaker 8: I used to stand outside this space and just pass

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Speaker 8: out brochures like stretching mont clear.

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Speaker 7: Right, you have is this?

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Speaker 4: I read this right, so you know what's coming?

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Speaker 6: Yes, because we're eighties babies, right, And we grew up

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Speaker 6: with this character, this green character called Gumby. Yes, And

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Speaker 6: I read that you had a Gumby characters standing outside

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Speaker 6: yes with you.

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Speaker 8: I went on Amazon. I ordered a Gumby costume. Oh no,

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Speaker 8: oh no, I was never the gun Yeah. I had

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Speaker 8: to maintain some far so I hired someone to wear

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Speaker 8: the Gumby costume and pass out brochures while stretching down

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Speaker 8: the street marketing.

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Speaker 5: So how quick did it grow?

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Speaker 8: So as far as so when I sold my first package,

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Speaker 8: I made my money back page. No, it was I

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Speaker 8: think it was like six fifty at the time. Yeah,

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Speaker 8: of ten ten sessions. So in the beginning it took

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Speaker 8: about a year to develop a baseline of clientele. At

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Speaker 8: the time, I had a part time job. I was

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Speaker 8: selling furniture, and once I started making more than my paychecks,

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Speaker 8: that's when I completely quit.

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Speaker 7: So it took about a year for that to happen.

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Speaker 3: So all right, so at what point do you move

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Speaker 3: out of the room, And at one point you had

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Speaker 3: the studio, right, yes.

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Speaker 8: So the real estate agent would not renew my lease

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Speaker 8: because he said I was using the space too much.

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Speaker 8: I guess he thought, here's this crazy girl with an idea.

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Speaker 8: I just want somebody to help me pay my rent.

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Speaker 8: But I actually built a business.

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Speaker 5: Out of it.

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Speaker 8: No, it was in an office like an office suite,

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Speaker 8: and so I was forced to find another space. The

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Speaker 8: next space was in the basement of a Turkish restaurant,

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Speaker 8: which I thought was dope because it's bigger, like I

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Speaker 8: have my own space. But in the summer you would

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Speaker 8: smell curry and onions coming through the event. That's right,

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Speaker 8: But it was paradise for me. So that's that's actually

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Speaker 8: where I built the business into a six figure business

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Speaker 8: in the basement of a restaurant. So that's when I

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Speaker 8: knew I was onto something.

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Speaker 6: I mean, this, the health and wellness space is a

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Speaker 6: trillion dollar business. I think they were reporting four point

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Speaker 6: seven billion trillion, not billion.

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Speaker 7: It's trillion now trillion dollar business.

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Speaker 4: Did you know that going into it? And we just

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Speaker 4: said I'm just doing something.

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Speaker 5: You followed your passion past.

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Speaker 8: It, and so my passion was always people and making

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Speaker 8: people feel good through conversation, you know, just vibes, right,

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Speaker 8: But my passion was never My passion was stretching, but

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Speaker 8: my passion was never business. I never wanted to be

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Speaker 8: an entrepreneur because I didn't want to fail.

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Speaker 7: I equated failing with entrepreneurship, so I avoided it.

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Speaker 8: But my son was the reason I got into it,

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Speaker 8: so that I could spend time with him and be

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Speaker 8: there for his work life balance, right, So then I

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Speaker 8: started to fall in love with it.

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Speaker 5: So all right, so then at what point do you

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Speaker 5: get your own studio?

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Speaker 8: So after I built the business in the basement of

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Speaker 8: the rest turns restaurant, right, and I saw people were

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Speaker 8: still coming even though it smelled like curry. I knew

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Speaker 8: that I could potentially gain more clientele and cover the

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Speaker 8: costs of a storefront. So I took another leap of

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Speaker 8: faith and I rented the store for how much was

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Speaker 8: your store front rent at.

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Speaker 7: The time, it was twenty four hundred month.

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Speaker 3: A little off topic is that courage is something that

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Speaker 3: every everybody uses, like Jamaicans, Indians.

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Speaker 4: Why are you doing that?

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Speaker 7: I know I'm getting hungry choice you.

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Speaker 4: Know, yeah, is an Indian.

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Speaker 5: It's like a universal spice in West.

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Speaker 4: Indian and Indian cultures for sure.

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Speaker 5: Okay, yo, my curry goal, you don't at all.

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Speaker 6: So those yeah, I don't know which is a member

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Speaker 6: of the family. So he gets to play.

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Speaker 4: At my house.

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Speaker 3: I'm a pescatarian and now I want my way to

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Speaker 3: be coming vegan nice, So we putting all the animals down.

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Speaker 5: But I don't judge.

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Speaker 3: I don't judge, all right, Okay, so you have the

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Speaker 3: studio and then business starts to just really take off

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Speaker 3: for you at that point, right, yes, And then okay,

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Speaker 3: so when you hit your stride, at what point did

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Speaker 3: you really start to hit your stride where it's like, okay,

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Speaker 3: this is this is something else.

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Speaker 8: Right, So after a few years I was able to

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Speaker 8: get a New York Times article.

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Speaker 7: Future story through Google.

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Speaker 8: One of the reporters found me online and decided to

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Speaker 8: do a story.

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Speaker 5: You said you had the s c O se O.

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Speaker 5: You mastered that, right? Can you explain?

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Speaker 8: The SEO stands for Search engine optimization, So you find

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Speaker 8: keywords that you highlight, you pay for so that your

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Speaker 8: results show up fast on Google. So, being that no

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Speaker 8: one was looking for stretching at the time, I had

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Speaker 8: to pay for words like gem yoga, massage, and so

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Speaker 8: when people would look for that, we would pop up

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Speaker 8: and they're like, oh, what's this. So that's kind of

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Speaker 8: how we started to develop a following.

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Speaker 4: How did you find?

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Speaker 5: Like how much did that cost?

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Speaker 8: It was three hundred dollars like a company, a company company,

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Speaker 8: town Square Interactive.

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Speaker 3: So that so that's really that really works because I've

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Speaker 3: seen that before and people.

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Speaker 7: I still do it? You still do it? It? Really?

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Speaker 7: I'll never say yeah, same price.

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Speaker 3: So what's the what what I'm just thinking, like, what's

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Speaker 3: the key, Like, what's the key to find words that

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Speaker 3: it's not because obviously it's like very popular words is

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Speaker 3: like you know, it's probably a million people using that

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Speaker 3: same word, right, is it to find words that aren't

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Speaker 3: really so.

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Speaker 8: Believe it or not, most small business owners don't use

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Speaker 8: SEO as a tool, So even though you may be

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Speaker 8: looking using the gym, most gyms are not using it.

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Speaker 7: So it will highlight in your area.

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Speaker 8: And being that we essentially started the assisted stretching movement,

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Speaker 8: we were able to build our SEO campaign for years

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Speaker 8: before anyone else tried to start using it. So we're

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Speaker 8: like on the top.

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Speaker 7: Like, oh, you already ahead of the race, right ahead

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Speaker 7: of the race.

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Speaker 8: But anyone can still benefit from it. You just have

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Speaker 8: to incorporate those words throughout your entire website.

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Speaker 4: You'll still show up marketing.

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Speaker 3: Yeah, all right, So you have the studio in business

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Speaker 3: is booming, but then you have a fire, right, yes,

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Speaker 3: all right, the studio burns down and you have to

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Speaker 3: go into the basement of a church.

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Speaker 6: Yes, but that was a moment for you where you realize,

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Speaker 6: you know what this isn't about me? Right, there was

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Speaker 6: a gentleman that was sitting next to you.

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Speaker 8: There was a gentleman standing next to me. And as

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Speaker 8: the well, the flames were gone, as the smoke is

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Speaker 8: subsiding He's like, I just bought a ten pack of

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Speaker 8: stretching sash and all he cared about was his investment.

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Speaker 8: But at that because in my head, I was like,

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Speaker 8: oh it burnt down.

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Speaker 7: I'm done.

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Speaker 8: I'm just gonna, you know, chill, forget being an entrepreneur.

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Speaker 8: I'm done, you know, move to Hawaii, do something else.

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Speaker 8: And at that moment, I was like, Wow, I have

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Speaker 8: clients and I have employees. I can't just shut down.

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Speaker 8: So at that moment, I knew this was bigger than

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Speaker 8: just me. So it motivated me on a different level.

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Speaker 8: And that's actually when The New York Times reached out

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Speaker 8: to us when we were in the basement of the church.

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Speaker 8: It's funny how life happened.

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Speaker 5: God's work, all right.

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Speaker 3: So okay, so you told us off cam about a

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Speaker 3: book that changed your life, and then you fired yourself.

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Speaker 3: The best thing you did was fire yes, yes, all right?

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Speaker 3: What does that mean to fire yourself? And how did

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Speaker 3: that help you see the bigger picture?

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Speaker 8: So it's called the E myth revisited like the letter E,

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Speaker 8: and it teaches you how to fire yourself from the

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Speaker 8: things that you do not enjoy doing in your business

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Speaker 8: so that you can be the creative force behind it

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Speaker 8: and not lose you know, your light. Essentially, a lot

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Speaker 8: of entrepreneurs get burned out because they try to do

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Speaker 8: everything themselves and they're afraid to delegate because they don't

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Speaker 8: trust people. So I basically read the book and I

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Speaker 8: forced myself to do everything that is said chapter by chapter,

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Speaker 8: and my business started making more money as I fired

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Speaker 8: myself because I would be stretching people, answering the phones,

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Speaker 8: opening the door all at the same time, stretching people.

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Speaker 8: And I see an email comes in, I would love

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Speaker 8: to open it, but I can't because I'm stretching some

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Speaker 8: So I just did it and it worked.

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Speaker 6: But it had dual benefits, right because as you fired

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Speaker 6: yourself right and had to hire someone new, you had

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Speaker 6: to write down.

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Speaker 7: The task procedures.

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Speaker 4: Exactly, you're the measure. This is what you should be do,

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Speaker 4: this is what you should do right. This is what

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Speaker 4: I did long term.

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Speaker 6: That helps you out because now when it's time to

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Speaker 6: create your own franchise.

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Speaker 7: Exactly, it's already there.

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Speaker 3: But everything you said with me just really resonates. Like you,

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Speaker 3: it's hard. It'll be hard for anybody to understand that

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Speaker 3: if they're not an entrepreneur, but you you don't trust

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Speaker 3: people and not know you don't trust people in a

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Speaker 3: bad way. But it feels like you this is your baby,

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Speaker 3: and it's like you you know what you're doing, and

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Speaker 3: you mastered it, at least you think you mastered it.

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Speaker 3: And it's like you don't really fully feel that somebody

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Speaker 3: else can fulfill that role because they're not you. And

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Speaker 3: then even if it's going to take you a long

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Speaker 3: time to kind of teach them, so you don't really

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Speaker 3: trust them in that process. But like you said, I mean,

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Speaker 3: the problem with that is that now you're trying to

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Speaker 3: do every single thing yourself, and it gets a point

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Speaker 3: in time where you just can't. It's too much for

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Speaker 3: you to do. And somebody said in my business early on,

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Speaker 3: I heard they said, never do anything, never do anything

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Speaker 3: that you can pay somebody else to do, because there's

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Speaker 3: only there's some things that you can only do. Everything

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Speaker 3: else can be delegated, absolutely right. So it's like, even

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Speaker 3: with us growing as a podcast, that's something that we

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Speaker 3: even have to put in place as far as like

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Speaker 3: we are we do this as far as like interviews

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Speaker 3: and stuff like that, but a lot of the other

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Speaker 3: stuff we don't we shouldn't be doing like we shouldn't

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Speaker 3: be editing videos like that's the stuff that we can

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Speaker 3: do somebody everybody else can do. But as I said that,

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Speaker 3: that's true for any entrepreneur. So, but I think the

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Speaker 3: biggest step that stops people from doing that is the

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Speaker 3: financial obligation. Also because it's like, okay, it's a leap

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Speaker 3: of faith, because now it's to say it's bad enough

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Speaker 3: to be an entrepreneur and have money come in. Might

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Speaker 3: not come in yourself, but now you gotta pay somebody else.

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Speaker 3: Now you definitely gotta have money because you can't tell

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Speaker 3: them I had a bad week. So how it got

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Speaker 3: at what point financially did you like, Okay, I have

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Speaker 3: enough money, I can do this, or was that a

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Speaker 3: leap of faith for you?

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Speaker 8: Also, that was a leap of faith for the first

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Speaker 8: month I took a loss and I was hurt, maybe

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Speaker 8: even two months, so you hear the pain, but you

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Speaker 8: have to go through that until you figure it out.

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Speaker 8: And then once I figured out, okay, this is how

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Speaker 8: much I need to make to cover myself so I

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Speaker 8: can have money. And one of the other things I

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Speaker 8: did was I always had myself on payroll. A lot

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Speaker 8: of people start off with not paying themselves and they're

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Speaker 8: just paying everybody else. But need I still needed a job,

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Speaker 8: so putting yourself on payroll and seeing exactly how much

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Speaker 8: you have to make. So I always set goals for

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Speaker 8: the employees, like this is the goal we have to hit,

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Speaker 8: which included you know, my individual goal, pay yourself.

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Speaker 5: We're not playing that.

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Speaker 4: That's that's one of my favorite lines, pay yourself on

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Speaker 4: all yourself, right.

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Speaker 8: And it just works. It's you got to start slow.

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Speaker 8: So if you hire someone for one day a week,

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Speaker 8: like that's good. You just start slow until you trust

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Speaker 8: the process.

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Speaker 5: All right.

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Speaker 3: So all right, so we got the backstory, so now

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Speaker 3: we're going to go into what I really me personally.

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Speaker 3: I want to hear is the why and how you

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Speaker 3: built the franchise business and all of the details and in

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Speaker 3: and outs. All right, So now we're going to talk

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Speaker 3: about how you built the business as far as to

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Speaker 3: scale it to the next level, because okay, you have

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Speaker 3: It's one thing to have a successful business, right, but

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Speaker 3: it's another thing to actually open a franchise operation. And

443
00:22:16,480 --> 00:22:17,920
Speaker 3: I guess that's hard to do. That's why you're the

444
00:22:17,920 --> 00:22:19,520
Speaker 3: youngest one in the country, youngest people on the.

445
00:22:21,800 --> 00:22:23,840
Speaker 8: Okay, it's not hard to do. It's hard to figure

446
00:22:23,840 --> 00:22:26,080
Speaker 8: out if you don't have any guidance.

447
00:22:26,720 --> 00:22:29,520
Speaker 6: Like obviously, we've never I've never met anybody that owned

448
00:22:29,560 --> 00:22:32,480
Speaker 6: their own franchise, so like, yeah, like who was like

449
00:22:32,520 --> 00:22:34,560
Speaker 6: what was the guidance, Like what was the mental or

450
00:22:34,560 --> 00:22:36,520
Speaker 6: the moment that you said, this is what I have

451
00:22:36,600 --> 00:22:37,040
Speaker 6: to do now?

452
00:22:37,480 --> 00:22:39,760
Speaker 7: So there, I was really frustrated. One day.

453
00:22:39,880 --> 00:22:43,400
Speaker 8: I don't remember what was frustrating me, but I went

454
00:22:43,440 --> 00:22:46,639
Speaker 8: to Barnes and Nobles and I googled the top five

455
00:22:47,400 --> 00:22:52,640
Speaker 8: franchise consulting firms and I caused all five to see

456
00:22:52,680 --> 00:22:55,760
Speaker 8: who would call me back first, because at that point,

457
00:22:55,880 --> 00:22:59,880
Speaker 8: I was like, I don't want to open multiple locations.

458
00:22:59,320 --> 00:23:02,639
Speaker 5: Well can you talk about So I actually asked you

459
00:23:02,640 --> 00:23:03,040
Speaker 5: that question.

460
00:23:03,080 --> 00:23:05,760
Speaker 3: I'm like, what made you say, Okay, instead of opening

461
00:23:05,800 --> 00:23:07,119
Speaker 3: I want to shop in New Work, I want to

462
00:23:07,119 --> 00:23:09,199
Speaker 3: shop in Brooklyn, But it's gonna be what made you

463
00:23:09,240 --> 00:23:11,159
Speaker 3: want to just say I want to do franchises and

464
00:23:11,200 --> 00:23:11,760
Speaker 3: have other.

465
00:23:11,560 --> 00:23:12,680
Speaker 7: People And I left this out.

466
00:23:12,760 --> 00:23:16,639
Speaker 8: I did own another location at that point, so I

467
00:23:16,680 --> 00:23:19,840
Speaker 8: owned two locations and I was working on three. But

468
00:23:19,880 --> 00:23:22,239
Speaker 8: I was like, I don't I can't handle it on

469
00:23:22,280 --> 00:23:22,640
Speaker 8: my own.

470
00:23:22,720 --> 00:23:24,960
Speaker 5: Why so why did you? Why did you fell you could?

471
00:23:25,240 --> 00:23:29,000
Speaker 8: I wanted to maintain some free time for my family,

472
00:23:29,160 --> 00:23:32,840
Speaker 8: for my leisure, and for work, so I didn't There's

473
00:23:32,880 --> 00:23:36,239
Speaker 8: a lot of business owners who just run around all

474
00:23:36,320 --> 00:23:39,640
Speaker 8: day long to multiple locations and then burn out at night.

475
00:23:40,080 --> 00:23:43,080
Speaker 8: But I always wanted to leave time for myself because

476
00:23:43,080 --> 00:23:45,480
Speaker 8: I feel like that's important, and I didn't want the

477
00:23:45,520 --> 00:23:50,040
Speaker 8: business to overrun me. So I wanted to allow other

478
00:23:50,080 --> 00:23:54,159
Speaker 8: people to open. And I realized that in the United States,

479
00:23:54,480 --> 00:23:57,080
Speaker 8: you have to franchise if you allow somebody else to

480
00:23:57,200 --> 00:23:59,959
Speaker 8: use your logo and your business name.

481
00:24:00,160 --> 00:24:01,920
Speaker 3: Can you talk about that? I just found that out,

482
00:24:02,000 --> 00:24:04,440
Speaker 3: So you can't. You can't let somebody else use it

483
00:24:04,800 --> 00:24:06,040
Speaker 3: unless it's a franchise.

484
00:24:06,119 --> 00:24:09,200
Speaker 7: And there's a lot of people who like license.

485
00:24:10,520 --> 00:24:15,720
Speaker 8: Their method. There's there's stores, but you actually cannot. You're

486
00:24:15,760 --> 00:24:18,159
Speaker 8: not supposed to, and if you get caught, it's a

487
00:24:18,240 --> 00:24:21,360
Speaker 8: it's a big fine. You have to become a franchise

488
00:24:21,520 --> 00:24:27,119
Speaker 8: if they are following your trademarks, logos and name. So

489
00:24:27,440 --> 00:24:31,399
Speaker 8: your trademark is the Kika Method, Kika Stretch Studios, the

490
00:24:31,480 --> 00:24:36,840
Speaker 8: Kika Method. Yeah, so I also franchise, I mean, franchise

491
00:24:37,520 --> 00:24:42,480
Speaker 8: trademarked most of the trademarks myself. I just sat in

492
00:24:42,520 --> 00:24:46,280
Speaker 8: front of a computer for hours until I figured it

493
00:24:46,320 --> 00:24:49,080
Speaker 8: out and so.

494
00:24:48,200 --> 00:24:50,560
Speaker 3: So all right, so so so you looked at the

495
00:24:50,560 --> 00:24:53,120
Speaker 3: consulting firms and what happened at that point.

496
00:24:53,160 --> 00:24:56,240
Speaker 8: So the first one that called me back a guy

497
00:24:56,480 --> 00:25:02,040
Speaker 8: Chris Connor out of Atlanta Franchise Marketing System, and he

498
00:25:02,119 --> 00:25:04,560
Speaker 8: pitched the whole concept of working with me, like I

499
00:25:04,600 --> 00:25:07,440
Speaker 8: think this could work. I'll be on a flight tomorrow

500
00:25:07,640 --> 00:25:11,600
Speaker 8: and I'm like, really, okay, mind you. He was the

501
00:25:11,600 --> 00:25:15,400
Speaker 8: only one that called me back. The other people called

502
00:25:15,440 --> 00:25:18,120
Speaker 8: me back like three days later and like not. And

503
00:25:18,200 --> 00:25:21,639
Speaker 8: so he came. He looked at my studio, he listened

504
00:25:21,640 --> 00:25:23,920
Speaker 8: to the whole model, and he's like, you could definitely

505
00:25:23,960 --> 00:25:27,919
Speaker 8: do this. He helped franchise Massage, Envy and a lot of

506
00:25:28,000 --> 00:25:31,719
Speaker 8: other big franchises. So and his price was also like

507
00:25:32,320 --> 00:25:37,800
Speaker 8: lower than all of the other franchise company fifteen thousand, okay, yeah,

508
00:25:38,080 --> 00:25:40,360
Speaker 8: most of them are twenty and up.

509
00:25:40,560 --> 00:25:42,480
Speaker 5: And what do you get for that? Like he sets

510
00:25:42,480 --> 00:25:42,760
Speaker 5: it up.

511
00:25:43,080 --> 00:25:46,760
Speaker 8: He sets up the whole franchise model, the FDD.

512
00:25:46,920 --> 00:25:48,920
Speaker 5: All right, So okay, So he came and then he's

513
00:25:48,960 --> 00:25:50,199
Speaker 5: the one that set it up for you.

514
00:25:50,720 --> 00:25:54,439
Speaker 8: He's the one that pulled the resources out of me,

515
00:25:55,400 --> 00:25:59,920
Speaker 8: the procedures. I had, the strategies, and he helped drive

516
00:26:00,320 --> 00:26:00,720
Speaker 8: the whole.

517
00:26:01,480 --> 00:26:04,480
Speaker 4: So that you said, the FDD. What does that stand

518
00:26:04,480 --> 00:26:04,760
Speaker 4: for again?

519
00:26:05,000 --> 00:26:07,040
Speaker 7: Federal disclosure document.

520
00:26:06,720 --> 00:26:08,959
Speaker 3: And that's what you have to do in order to Yes,

521
00:26:09,720 --> 00:26:12,399
Speaker 3: So to have to open up a franchise, you have

522
00:26:12,440 --> 00:26:12,639
Speaker 3: to do.

523
00:26:12,680 --> 00:26:16,280
Speaker 5: The first thing I do is an FDD right disclosure document.

524
00:26:16,400 --> 00:26:17,399
Speaker 7: Yes, and you do that.

525
00:26:17,480 --> 00:26:20,840
Speaker 3: You do that with the United States government. Yes, And

526
00:26:21,000 --> 00:26:22,080
Speaker 3: each state has its own.

527
00:26:23,480 --> 00:26:26,639
Speaker 8: It's the same FDD, but each state has its own

528
00:26:28,480 --> 00:26:32,439
Speaker 8: laws as far as submission. So like New York, you

529
00:26:32,480 --> 00:26:35,720
Speaker 8: have to submit your FDD. It has to be approved

530
00:26:35,720 --> 00:26:37,919
Speaker 8: by the state each year before you can sell a

531
00:26:37,920 --> 00:26:41,439
Speaker 8: franchise New Jersey. I can just give you my FDD

532
00:26:41,720 --> 00:26:44,800
Speaker 8: and have you sign up on the spot. New York

533
00:26:44,840 --> 00:26:47,840
Speaker 8: they have to approve it each year. New york'sity is

534
00:26:47,880 --> 00:26:50,480
Speaker 8: the worst and everything California same.

535
00:26:52,040 --> 00:26:54,520
Speaker 5: So all right, So what's in the FDD.

536
00:26:54,640 --> 00:26:57,520
Speaker 8: So within the fd D, it's basically like the rule

537
00:26:57,560 --> 00:26:59,960
Speaker 8: book for the franchise, Like, this is what we're gonna

538
00:26:59,960 --> 00:27:02,680
Speaker 8: do for you. This is your role as a franchisee.

539
00:27:03,000 --> 00:27:05,840
Speaker 8: This is my role. It basically puts on the table

540
00:27:06,400 --> 00:27:09,920
Speaker 8: every cost that you could incur with a business like this.

541
00:27:10,520 --> 00:27:13,479
Speaker 8: It discloses to the franchise e everything they would have

542
00:27:13,520 --> 00:27:16,600
Speaker 8: to deal with if they decided to join your organization,

543
00:27:17,119 --> 00:27:19,160
Speaker 8: every possible element of everything.

544
00:27:19,840 --> 00:27:21,520
Speaker 5: How long? Like how long is it?

545
00:27:21,600 --> 00:27:21,679
Speaker 3: So?

546
00:27:21,880 --> 00:27:24,320
Speaker 7: Mine is about like three hundred pages?

547
00:27:24,440 --> 00:27:27,560
Speaker 5: Three pages, yes, and that's what he helped you write that.

548
00:27:27,840 --> 00:27:29,800
Speaker 7: Yes, so he has a team of people that helped

549
00:27:29,800 --> 00:27:30,520
Speaker 7: put it all together.

550
00:27:30,560 --> 00:27:31,640
Speaker 5: So how do you all right?

551
00:27:31,840 --> 00:27:34,520
Speaker 3: So is it like a set template to say like

552
00:27:34,760 --> 00:27:37,000
Speaker 3: or like, how do you come up with three hundred

553
00:27:37,040 --> 00:27:37,959
Speaker 3: pages of items?

554
00:27:38,600 --> 00:27:41,240
Speaker 6: Or was you using that that when you find yourself

555
00:27:41,240 --> 00:27:43,320
Speaker 6: you had so much writing already built up.

556
00:27:43,240 --> 00:27:44,600
Speaker 7: Like I did.

557
00:27:44,680 --> 00:27:48,119
Speaker 8: So within the FDD, so we do three weeks of

558
00:27:48,200 --> 00:27:52,160
Speaker 8: training for each of the franchisees. So lists how much

559
00:27:52,200 --> 00:27:56,040
Speaker 8: time is spent on this topic in training, Like it

560
00:27:56,160 --> 00:27:59,280
Speaker 8: spells out the whole training by minutes, thirty minutes on

561
00:27:59,320 --> 00:28:00,600
Speaker 8: this thirty minutes, and that.

562
00:28:00,920 --> 00:28:03,840
Speaker 7: It shows you the least possible.

563
00:28:03,359 --> 00:28:05,919
Speaker 8: Amount of money you could use to open in the

564
00:28:06,000 --> 00:28:11,160
Speaker 8: highest So there's a range. Uh. It spells out liability

565
00:28:11,400 --> 00:28:13,000
Speaker 8: of the franchise or like.

566
00:28:12,960 --> 00:28:15,560
Speaker 7: What are we liable for? What are we not liable for?

567
00:28:16,680 --> 00:28:20,439
Speaker 8: So once the franchise he reads it, they understand what

568
00:28:20,480 --> 00:28:24,359
Speaker 8: they're getting themselves into. And once they sign it, you

569
00:28:24,400 --> 00:28:27,000
Speaker 8: can't say I didn't tell you you know this is

570
00:28:27,040 --> 00:28:27,560
Speaker 8: going to happen.

571
00:28:27,640 --> 00:28:32,440
Speaker 3: So that the fd D actually is the instruction manual. Yes, yeah,

572
00:28:32,640 --> 00:28:33,720
Speaker 3: you don't have like another.

573
00:28:33,480 --> 00:28:34,359
Speaker 5: One on top of that.

574
00:28:34,400 --> 00:28:35,240
Speaker 7: We do.

575
00:28:35,400 --> 00:28:38,840
Speaker 5: So what's the other one? You have time, so there's

576
00:28:38,840 --> 00:28:41,600
Speaker 5: a reason that now we know why you're the youngest one.

577
00:28:44,080 --> 00:28:45,120
Speaker 5: What's what's all?

578
00:28:45,200 --> 00:28:45,280
Speaker 4: Right?

579
00:28:45,400 --> 00:28:47,080
Speaker 3: So we got the fd D. That's pretty much the

580
00:28:47,120 --> 00:28:48,840
Speaker 3: whole instruction manual. So what's on top of that?

581
00:28:49,000 --> 00:28:52,080
Speaker 8: So the FDD, right is so legally it allows you

582
00:28:52,160 --> 00:28:55,200
Speaker 8: to sell a business to someone, right, So that's the FDD.

583
00:28:55,640 --> 00:29:02,320
Speaker 8: Then there's an operations manual. So that's where all my strategies, concepts,

584
00:29:03,200 --> 00:29:05,440
Speaker 8: all of my material as far as like how to

585
00:29:05,480 --> 00:29:10,200
Speaker 8: find staff, it's in the operations manual. So the operations

586
00:29:10,240 --> 00:29:13,800
Speaker 8: manual is what teaches them what to do. So that's

587
00:29:13,840 --> 00:29:16,640
Speaker 8: a whole other document which came hand in hand with

588
00:29:16,640 --> 00:29:17,080
Speaker 8: the FDD.

589
00:29:17,320 --> 00:29:21,240
Speaker 6: And once they signed that document, the FDD, they can't.

590
00:29:21,000 --> 00:29:22,840
Speaker 4: Deviate from that. Operational agreement.

591
00:29:23,040 --> 00:29:26,800
Speaker 5: No, so how how many pages is the operation?

592
00:29:27,240 --> 00:29:31,120
Speaker 3: It's about two hundred so it's five hundred pages all together. Yes,

593
00:29:32,000 --> 00:29:35,640
Speaker 3: it's like loaded the rings. So okay, so how long

594
00:29:35,880 --> 00:29:37,760
Speaker 3: how long did it take you to put together.

595
00:29:37,480 --> 00:29:37,920
Speaker 5: All of that?

596
00:29:38,800 --> 00:29:38,880
Speaker 4: So?

597
00:29:40,640 --> 00:29:43,680
Speaker 8: I mean they were prepared to put it together within

598
00:29:43,720 --> 00:29:47,520
Speaker 8: a month, but I needed more time, so it took

599
00:29:47,560 --> 00:29:48,800
Speaker 8: me about four months.

600
00:29:49,120 --> 00:29:51,400
Speaker 3: Okay, so you were did you actually write it yourself

601
00:29:51,480 --> 00:29:52,640
Speaker 3: or you just dictated it to them?

602
00:29:52,920 --> 00:29:54,040
Speaker 7: Dictated it to them?

603
00:29:54,080 --> 00:29:56,160
Speaker 5: So would you ever suggest somebody can do it them?

604
00:29:57,000 --> 00:29:59,600
Speaker 8: There's some things you don't want to do yourself. One

605
00:29:59,600 --> 00:30:03,360
Speaker 8: of those is messed with the law, So you really

606
00:30:03,480 --> 00:30:07,080
Speaker 8: get get a professional and do your research because a

607
00:30:07,120 --> 00:30:10,280
Speaker 8: lot of people rip people off just to create that document.

608
00:30:10,720 --> 00:30:12,680
Speaker 8: So you have to do your research so you know

609
00:30:12,720 --> 00:30:14,360
Speaker 8: what you're getting into, all right.

610
00:30:14,400 --> 00:30:17,560
Speaker 3: So now okay, so you have the FDD done, yes,

611
00:30:17,600 --> 00:30:20,040
Speaker 3: and then you got approved. It's how long it takes

612
00:30:20,040 --> 00:30:20,600
Speaker 3: to get approved?

613
00:30:20,680 --> 00:30:25,040
Speaker 7: So like, once it was done, I could sell and earners.

614
00:30:25,080 --> 00:30:25,440
Speaker 4: What's up?

615
00:30:25,560 --> 00:30:28,720
Speaker 6: You ever walk into a small business and everything just works,

616
00:30:28,920 --> 00:30:31,320
Speaker 6: like the checkout is fast, the re seats are digital,

617
00:30:31,880 --> 00:30:34,840
Speaker 6: tipping is a breeze, and you're out the door before

618
00:30:34,840 --> 00:30:39,000
Speaker 6: the line even builds odds are they're using Square. We

619
00:30:39,160 --> 00:30:41,720
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620
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621
00:30:45,040 --> 00:30:47,280
Speaker 6: at a pop up market, or even one of our

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623
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624
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625
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626
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Speaker 8: You need many states, Like, once it's done here you go, Kiko, Okay,

662
00:33:16,680 --> 00:33:17,959
Speaker 8: you want to open in New Jersey?

663
00:33:18,040 --> 00:33:20,280
Speaker 7: Great, but like do they have to approve it? No,

664
00:33:20,640 --> 00:33:23,320
Speaker 7: unless you go to a state like New York, California.

665
00:33:23,800 --> 00:33:27,320
Speaker 4: So you were in Montclair right to the first one.

666
00:33:27,440 --> 00:33:30,320
Speaker 7: So if in New Jersey, Jersey fortunately, right?

667
00:33:30,480 --> 00:33:33,840
Speaker 4: Yeah? Yeah, so like to put one in Brooklyn out yes? Different?

668
00:33:34,160 --> 00:33:36,200
Speaker 7: Right requires the state to approve it?

669
00:33:36,360 --> 00:33:39,800
Speaker 3: All right, Okay, so you have the you have the FDD,

670
00:33:40,000 --> 00:33:42,120
Speaker 3: then you have the operational agreement. So now you're up

671
00:33:42,200 --> 00:33:44,840
Speaker 3: and running as far as you can. Now you can

672
00:33:45,000 --> 00:33:48,160
Speaker 3: have people buy your franchise, right, but that's only have

673
00:33:48,280 --> 00:33:50,760
Speaker 3: to battle because people have to actually buy your franchise. Yeah,

674
00:33:50,800 --> 00:33:54,000
Speaker 3: so what's the process for that? How did how did

675
00:33:54,040 --> 00:33:56,040
Speaker 3: you get the word out? How did you get people

676
00:33:56,080 --> 00:33:57,320
Speaker 3: interested in buying?

677
00:33:57,360 --> 00:33:59,320
Speaker 5: Like? How did that? How was the first the first

678
00:33:59,320 --> 00:34:00,920
Speaker 5: person that brought up franchise? How did that?

679
00:34:01,360 --> 00:34:01,440
Speaker 3: So?

680
00:34:01,520 --> 00:34:05,080
Speaker 8: I had so I owned a studio in Westfield, Montclair,

681
00:34:05,200 --> 00:34:08,319
Speaker 8: in Westfield, So in Westfield, I had a manager. That

682
00:34:08,520 --> 00:34:12,840
Speaker 8: was so amazing was she was doing better than I

683
00:34:12,880 --> 00:34:15,600
Speaker 8: could have. And when I when you see talent like

684
00:34:15,640 --> 00:34:17,840
Speaker 8: that on your staff, you have to do something about

685
00:34:17,840 --> 00:34:21,040
Speaker 8: it or else they'll leave, they'll find another job. So

686
00:34:21,120 --> 00:34:24,319
Speaker 8: I knew this position like she outgrew the position. So

687
00:34:24,400 --> 00:34:27,439
Speaker 8: I talked to the company I spoke to you guys

688
00:34:27,480 --> 00:34:29,960
Speaker 8: about and I was like, how do I open up

689
00:34:30,000 --> 00:34:33,719
Speaker 8: the first one? How do I find people? And they

690
00:34:33,800 --> 00:34:36,480
Speaker 8: talked about a pizzeria that sold their first one to

691
00:34:36,520 --> 00:34:40,000
Speaker 8: their manager. They let their manager in, it was already

692
00:34:40,120 --> 00:34:42,239
Speaker 8: up and running. It would be great to start with

693
00:34:42,239 --> 00:34:46,280
Speaker 8: someone who knows the system. So I proposed that offer

694
00:34:46,360 --> 00:34:48,920
Speaker 8: to her and her husband, and she took it. So

695
00:34:49,120 --> 00:34:51,560
Speaker 8: actually she became the first franchisee.

696
00:34:53,160 --> 00:34:56,799
Speaker 6: We have a slight franchise e story, like twelve years ago,

697
00:34:56,840 --> 00:35:01,120
Speaker 6: we tried to get into a franchise. You said this

698
00:35:01,160 --> 00:35:02,759
Speaker 6: in an earlier episode, but it was like, you know,

699
00:35:02,840 --> 00:35:06,280
Speaker 6: we needed five hundred thousand, and we're like in our twenties,

700
00:35:07,000 --> 00:35:08,840
Speaker 6: how are we going to do this? But you've created

701
00:35:08,840 --> 00:35:11,279
Speaker 6: a different method for people who wanted to get into

702
00:35:11,280 --> 00:35:12,760
Speaker 6: the franchise position.

703
00:35:13,200 --> 00:35:13,800
Speaker 4: You want to talk.

704
00:35:13,680 --> 00:35:15,799
Speaker 7: About it, So, yeah, can you talk about that I'm

705
00:35:15,800 --> 00:35:16,560
Speaker 7: not gonna talk about it.

706
00:35:17,160 --> 00:35:19,160
Speaker 3: That's interesting because, like you said, a lot of France,

707
00:35:19,200 --> 00:35:21,120
Speaker 3: like McDonald's I think is the most expensive.

708
00:35:20,760 --> 00:35:22,600
Speaker 4: A million dollars to get I think.

709
00:35:22,640 --> 00:35:27,680
Speaker 3: Now it's like, right, see what I did, shout out

710
00:35:27,680 --> 00:35:31,800
Speaker 3: the homemade all right? So yeah, because it's like a

711
00:35:31,840 --> 00:35:33,919
Speaker 3: lot of these franchises like a million dollars a million

712
00:35:33,960 --> 00:35:36,080
Speaker 3: and a half, and then you have to some of

713
00:35:36,120 --> 00:35:38,399
Speaker 3: the franchise you have to buy three locations.

714
00:35:38,640 --> 00:35:39,720
Speaker 5: You can't just buy one location.

715
00:35:39,760 --> 00:35:42,800
Speaker 3: You got to have like a million dollars and investable assets,

716
00:35:42,840 --> 00:35:43,520
Speaker 3: all kinds of stuff.

717
00:35:43,520 --> 00:35:47,520
Speaker 5: It's not easy to open a franchise. So but your

718
00:35:47,560 --> 00:35:48,239
Speaker 5: your model is.

719
00:35:48,160 --> 00:35:51,120
Speaker 3: Different, right, Yes, so before we've been talking, you have

720
00:35:51,200 --> 00:35:54,239
Speaker 3: a you have a sliding scale of the price range

721
00:35:54,320 --> 00:35:57,560
Speaker 3: right anywhere from thirty to ninety correct, depending.

722
00:35:57,200 --> 00:35:58,480
Speaker 5: On geographic locations.

723
00:35:58,480 --> 00:35:58,920
Speaker 7: Exactly.

724
00:35:59,120 --> 00:36:01,840
Speaker 3: So obviously major markets is more, right in the smaller

725
00:36:01,880 --> 00:36:03,879
Speaker 3: market is less exactly because the major market is.

726
00:36:03,800 --> 00:36:04,800
Speaker 5: Going to do more business.

727
00:36:04,880 --> 00:36:08,000
Speaker 7: Yeah, and the real estate is more ye.

728
00:36:08,400 --> 00:36:11,720
Speaker 3: So all right, So but you also have an income

729
00:36:11,960 --> 00:36:12,920
Speaker 3: is it? Income based?

730
00:36:13,719 --> 00:36:15,680
Speaker 7: Income based financing.

731
00:36:15,400 --> 00:36:17,800
Speaker 5: What we like to call So can you explain that.

732
00:36:19,400 --> 00:36:21,120
Speaker 7: I'm coining it? Someone write it down?

733
00:36:22,760 --> 00:36:28,360
Speaker 8: After So basically, like I started with five hundred dollars,

734
00:36:28,440 --> 00:36:32,080
Speaker 8: I had no net worth, right, so if if someone

735
00:36:32,120 --> 00:36:36,000
Speaker 8: offered me something, they wouldn't and it would prevent me

736
00:36:36,040 --> 00:36:38,759
Speaker 8: from having the opportunity of what I've done so far.

737
00:36:39,239 --> 00:36:40,880
Speaker 8: So I kind of had that in my head, like,

738
00:36:41,200 --> 00:36:43,600
Speaker 8: just because you have a million dollars in assets doesn't

739
00:36:43,680 --> 00:36:47,440
Speaker 8: mean you're a good business owner. It really takes personality.

740
00:36:47,640 --> 00:36:50,080
Speaker 8: This is a service business, so you have to have

741
00:36:50,120 --> 00:36:50,879
Speaker 8: a personality.

742
00:36:50,880 --> 00:36:53,400
Speaker 7: You have to be able to be likable.

743
00:36:54,320 --> 00:36:56,640
Speaker 8: So there's a lot of different things that would make

744
00:36:56,680 --> 00:36:58,880
Speaker 8: you a good franchisee besides assets.

745
00:36:59,280 --> 00:37:05,200
Speaker 7: So but I says over, yeah.

746
00:37:03,520 --> 00:37:06,600
Speaker 8: So you can't have too many liabilities to get in.

747
00:37:06,719 --> 00:37:10,359
Speaker 8: But so basically it goes by person by person what

748
00:37:10,600 --> 00:37:13,160
Speaker 8: but we look for, number one.

749
00:37:13,040 --> 00:37:15,719
Speaker 7: People who are good with people. People who.

750
00:37:17,040 --> 00:37:20,799
Speaker 8: Show a healthy relationship with money. So even if you're

751
00:37:20,800 --> 00:37:23,279
Speaker 8: making I don't know what, two thousand dollars a month,

752
00:37:23,360 --> 00:37:27,920
Speaker 8: I'm exaggerating, but you're still saving for retirement five dollars

753
00:37:28,000 --> 00:37:31,080
Speaker 8: a month. That shows that you're you handle money well.

754
00:37:31,400 --> 00:37:33,799
Speaker 8: And that's the biggest thing that we look for. People

755
00:37:33,840 --> 00:37:37,560
Speaker 8: who handle money well, because if it's five dollars versus

756
00:37:37,640 --> 00:37:40,759
Speaker 8: a million dollars, It doesn't matter because you're you're going

757
00:37:40,800 --> 00:37:45,880
Speaker 8: to handle the business well. So we look at people's income,

758
00:37:46,360 --> 00:37:49,920
Speaker 8: what they currently do, are they saving, what does their

759
00:37:49,960 --> 00:37:53,080
Speaker 8: savings look like, how much can they put upfront towards

760
00:37:53,120 --> 00:37:56,759
Speaker 8: the franchise, what has been their work history, what their

761
00:37:56,800 --> 00:38:00,200
Speaker 8: passion is. We have a whole kind of checklist that

762
00:38:00,239 --> 00:38:03,799
Speaker 8: we go over and we process it and then we approve.

763
00:38:03,520 --> 00:38:04,279
Speaker 7: Them based on that.

764
00:38:04,400 --> 00:38:07,239
Speaker 8: So who's we So it's myself and I have a

765
00:38:07,280 --> 00:38:10,440
Speaker 8: team of three other people that help with the franchise

766
00:38:10,520 --> 00:38:11,760
Speaker 8: company and Dan.

767
00:38:11,680 --> 00:38:14,800
Speaker 3: You said, but you guys can assist with financing too, right, yes,

768
00:38:15,000 --> 00:38:16,000
Speaker 3: so can you talk about that?

769
00:38:16,120 --> 00:38:20,719
Speaker 8: So the franchise fee is thirty thousand dollars. However, say

770
00:38:20,760 --> 00:38:25,239
Speaker 8: you have twenty thousand, usually you would never be able

771
00:38:25,280 --> 00:38:27,800
Speaker 8: to own a franchise because you don't have enough money.

772
00:38:28,000 --> 00:38:30,960
Speaker 8: So we might finance that other ten for you depending

773
00:38:30,960 --> 00:38:32,399
Speaker 8: on the situation over time.

774
00:38:32,880 --> 00:38:34,560
Speaker 7: So the biggest thing is there's.

775
00:38:34,400 --> 00:38:36,600
Speaker 8: A pool of people who are being left out of

776
00:38:36,640 --> 00:38:40,759
Speaker 8: this whole franchise concept due to financial reasons. So we're

777
00:38:40,760 --> 00:38:43,920
Speaker 8: making it easier for people who still have potential to

778
00:38:43,960 --> 00:38:44,439
Speaker 8: get in.

779
00:38:45,080 --> 00:38:48,000
Speaker 6: And so right now you have twelve franchises, right, Yes,

780
00:38:48,080 --> 00:38:49,480
Speaker 6: eleven of them are minority own.

781
00:38:49,719 --> 00:38:51,279
Speaker 4: Yes, applause for that.

782
00:38:51,960 --> 00:38:55,160
Speaker 6: And you said that there's a certain demographic of franchises

783
00:38:55,160 --> 00:38:55,839
Speaker 6: that you're looking for.

784
00:38:56,120 --> 00:38:59,480
Speaker 4: Why millennials? What makes them the target audience.

785
00:38:59,160 --> 00:39:05,520
Speaker 8: For here another loaded question? Why millennials? Well, so, millennials

786
00:39:05,640 --> 00:39:08,799
Speaker 8: have been told by their baby booming parents, get a

787
00:39:08,800 --> 00:39:12,560
Speaker 8: good job, work there, your whole life, save for retirement,

788
00:39:13,160 --> 00:39:16,640
Speaker 8: and that's it. You're a good person. However, we know

789
00:39:16,719 --> 00:39:21,480
Speaker 8: that's not the case nowadays most people, most people. That's

790
00:39:21,520 --> 00:39:26,680
Speaker 8: why you see, speaking of Mickeyde's right, you see fifty

791
00:39:26,760 --> 00:39:30,479
Speaker 8: year old, sixty year olds working there because they don't

792
00:39:30,520 --> 00:39:32,879
Speaker 8: have enough money to live off of their retirement plan

793
00:39:32,960 --> 00:39:36,320
Speaker 8: did not carry them through. So we have these millennials

794
00:39:36,320 --> 00:39:40,680
Speaker 8: who are getting frustrated within their jobs. They've reached a

795
00:39:40,719 --> 00:39:44,440
Speaker 8: glass ceiling and they're looking for opportunities, but nothing is

796
00:39:44,480 --> 00:39:48,680
Speaker 8: there because they're solely relying on their boss supervisor to

797
00:39:48,719 --> 00:39:51,719
Speaker 8: give them a raise. So what we've started doing is

798
00:39:51,760 --> 00:39:56,240
Speaker 8: pitching for them to give themselves a raise through franchising.

799
00:39:57,280 --> 00:39:59,320
Speaker 8: And it's just a pool of people that are looking

800
00:39:59,320 --> 00:40:01,400
Speaker 8: for a way out, and we've realized these are the

801
00:40:01,440 --> 00:40:03,719
Speaker 8: people that we want, and we're going to help guide

802
00:40:03,760 --> 00:40:04,680
Speaker 8: them and show them how.

803
00:40:04,520 --> 00:40:05,040
Speaker 7: To do it.

804
00:40:05,719 --> 00:40:07,960
Speaker 3: One of the good things about franchise is that it

805
00:40:08,000 --> 00:40:11,680
Speaker 3: allows you to So somebody said, we had a guest

806
00:40:11,760 --> 00:40:13,799
Speaker 3: and he said, you saw Chris Senegal. He said that

807
00:40:13,840 --> 00:40:16,319
Speaker 3: in school, they teach you not to cheat, but in

808
00:40:16,480 --> 00:40:21,640
Speaker 3: business you get rewarded for cheating. Not cheating people, but

809
00:40:21,840 --> 00:40:24,399
Speaker 3: like cheating as far as you see what somebody else

810
00:40:24,520 --> 00:40:25,680
Speaker 3: is done and you copy.

811
00:40:25,400 --> 00:40:29,799
Speaker 5: That, right, like I should use that word copy. You

812
00:40:29,840 --> 00:40:31,279
Speaker 5: get rewarded for copying. Right.

813
00:40:31,960 --> 00:40:34,359
Speaker 3: You copy somebody's paper in class and you can keep

814
00:40:34,400 --> 00:40:36,719
Speaker 3: that at school. You copy a business and you become

815
00:40:36,760 --> 00:40:40,840
Speaker 3: a millionaire. So that's what it does, is it saves

816
00:40:40,880 --> 00:40:44,520
Speaker 3: the learning curve. And like you said, I mean, ninety

817
00:40:44,560 --> 00:40:46,560
Speaker 3: five percent of businesses failed. So if you already have

818
00:40:46,600 --> 00:40:50,400
Speaker 3: a successful business, your eyes of being successful is a

819
00:40:50,480 --> 00:40:53,759
Speaker 3: lot higher than just starting out from scratch, right. And

820
00:40:53,800 --> 00:40:55,960
Speaker 3: as you said, I mean, you have five hundred pages

821
00:40:56,520 --> 00:40:59,120
Speaker 3: of a system that's already in place as opposed to

822
00:40:59,200 --> 00:41:01,799
Speaker 3: just trying to wing it and start yourself. And it

823
00:41:01,800 --> 00:41:03,600
Speaker 3: could be very lucrative too, because you were saying, like

824
00:41:03,640 --> 00:41:07,200
Speaker 3: some of the your locations like well Over six figures. Yes,

825
00:41:08,160 --> 00:41:11,719
Speaker 3: so yeah, so those are all the pros I did

826
00:41:11,719 --> 00:41:18,040
Speaker 3: a commercial. So all right, so what's the revenue model

827
00:41:18,080 --> 00:41:21,000
Speaker 3: like as far as how do how do you make

828
00:41:21,040 --> 00:41:22,480
Speaker 3: money off of the franchise?

829
00:41:22,560 --> 00:41:27,000
Speaker 8: Right, So, we collect the franchise fees upfront or through

830
00:41:27,040 --> 00:41:32,080
Speaker 8: our income based financing program, and then we collect royalties

831
00:41:32,160 --> 00:41:35,520
Speaker 8: each month, six percent royalties off of their gross income.

832
00:41:35,920 --> 00:41:38,600
Speaker 8: So the benefit of doing a percentage is that if

833
00:41:38,640 --> 00:41:42,360
Speaker 8: they it encourages us to make sure they're making money,

834
00:41:42,640 --> 00:41:45,520
Speaker 8: because if they don't make money, our six percent is

835
00:41:45,680 --> 00:41:50,759
Speaker 8: very small. If they're being very lucrative and successful, our

836
00:41:50,800 --> 00:41:54,600
Speaker 8: six percent is much larger. So we're constantly coaching them

837
00:41:55,080 --> 00:41:57,120
Speaker 8: and helping them make more. What I like to tell

838
00:41:57,160 --> 00:42:00,920
Speaker 8: my franchisees is that they'll always make more money than me.

839
00:42:01,560 --> 00:42:04,320
Speaker 8: So it puts them in the mindset of, oh, you're right,

840
00:42:04,719 --> 00:42:06,719
Speaker 8: this is my thing. And one thing I wanted to

841
00:42:06,760 --> 00:42:09,839
Speaker 8: say is we look for people who have currently been

842
00:42:09,880 --> 00:42:14,160
Speaker 8: working for other companies as employees and putting their all

843
00:42:14,239 --> 00:42:18,200
Speaker 8: into their job, not but not getting anywhere. So it's

844
00:42:18,200 --> 00:42:21,120
Speaker 8: a mindset switch. This is the hardest thing to get

845
00:42:21,160 --> 00:42:23,759
Speaker 8: them to understand if you work just as hard for

846
00:42:23,840 --> 00:42:25,600
Speaker 8: yourself you'll make money.

847
00:42:26,040 --> 00:42:29,319
Speaker 6: It's like what you said, like their success is your

848
00:42:29,320 --> 00:42:30,800
Speaker 6: success exactly.

849
00:42:30,920 --> 00:42:33,600
Speaker 4: I mean, so how long is the agreement? How long

850
00:42:33,600 --> 00:42:34,240
Speaker 4: does that last?

851
00:42:34,760 --> 00:42:36,520
Speaker 7: It lasts for ten years?

852
00:42:36,640 --> 00:42:38,120
Speaker 4: Ten year period? Yes, okay?

853
00:42:38,120 --> 00:42:41,640
Speaker 3: And then okay, so all right, So okay, I want

854
00:42:41,640 --> 00:42:44,120
Speaker 3: to open a franchise. I meet with you, I get approved,

855
00:42:44,200 --> 00:42:46,560
Speaker 3: of course, thirty thousand. Let's say I give you thirty thousand,

856
00:42:47,040 --> 00:42:51,360
Speaker 3: and then you get some help too, though, right, like

857
00:42:51,400 --> 00:42:54,560
Speaker 3: what's the what after that? You said you provide training

858
00:42:54,640 --> 00:42:55,760
Speaker 3: and what else do you provide?

859
00:42:55,840 --> 00:43:00,840
Speaker 8: So that includes three weeks of initial training, ten years

860
00:43:00,960 --> 00:43:06,840
Speaker 8: of support, and from Monday through Friday, constant support.

861
00:43:07,200 --> 00:43:09,040
Speaker 5: What is the support like website.

862
00:43:08,600 --> 00:43:14,239
Speaker 8: Support, website support, publicity, We provide graphics for the franchises

863
00:43:14,280 --> 00:43:18,160
Speaker 8: to use. We provide the like basically every tool you

864
00:43:18,200 --> 00:43:21,320
Speaker 8: can think of with the SEO for their location.

865
00:43:21,480 --> 00:43:22,920
Speaker 4: So they're not going to Staples like you did.

866
00:43:23,239 --> 00:43:27,080
Speaker 8: They're not going to Staples. They're much more sophisticated than

867
00:43:27,160 --> 00:43:27,799
Speaker 8: I ever was.

868
00:43:28,440 --> 00:43:31,320
Speaker 3: And then as your brand grows, obviously to brand recognition,

869
00:43:31,400 --> 00:43:34,400
Speaker 3: that's the RECOGNI that's another plus of being a franchise

870
00:43:34,480 --> 00:43:36,440
Speaker 3: on it. So okay, so now I pay you the

871
00:43:36,440 --> 00:43:38,520
Speaker 3: thirty thousand. I get the shop. I'm making ten thousand

872
00:43:38,560 --> 00:43:41,280
Speaker 3: a month, I give you six hundred. I keep ninety

873
00:43:41,280 --> 00:43:48,000
Speaker 3: four hundred and that's yes, okay, all right. And then

874
00:43:48,000 --> 00:43:49,759
Speaker 3: for the people that are financed, so the people that

875
00:43:49,960 --> 00:43:52,400
Speaker 3: don't have all the money upfront that you finance or

876
00:43:52,440 --> 00:43:55,240
Speaker 3: your company finances, how do they pay you back.

877
00:43:55,120 --> 00:43:55,680
Speaker 7: Over the break?

878
00:43:55,960 --> 00:43:59,359
Speaker 8: So we work out an agreement twenty four months, thirty

879
00:43:59,400 --> 00:44:03,239
Speaker 8: two months, pins of whatever the balance is broken up

880
00:44:03,239 --> 00:44:06,200
Speaker 8: over time, so they would pay that balance and then

881
00:44:06,239 --> 00:44:07,440
Speaker 8: they would pay the six percent.

882
00:44:10,280 --> 00:44:12,239
Speaker 5: Of course, gotta do that.

883
00:44:12,560 --> 00:44:16,319
Speaker 7: It depends on the situation, all right.

884
00:44:17,080 --> 00:44:18,640
Speaker 5: So that was a good question.

885
00:44:20,120 --> 00:44:23,520
Speaker 8: Email to find out one thing.

886
00:44:23,640 --> 00:44:26,000
Speaker 3: One thing I always wondered about having like a franchise,

887
00:44:26,120 --> 00:44:28,800
Speaker 3: like even like a McDonald's who has millions of franchises

888
00:44:28,840 --> 00:44:31,200
Speaker 3: all over the world, how do you know if somebody's

889
00:44:31,239 --> 00:44:34,880
Speaker 3: like deviating from like you're sending spies in there to

890
00:44:35,040 --> 00:44:37,360
Speaker 3: like check more people, Like, how do you know like

891
00:44:37,800 --> 00:44:40,080
Speaker 3: you might have really.

892
00:44:40,600 --> 00:44:44,520
Speaker 8: We send out secret shoppers. We actually just did that

893
00:44:44,560 --> 00:44:49,799
Speaker 8: to two studios and they were there was surprised. And

894
00:44:49,960 --> 00:44:53,280
Speaker 8: also with social media nowadays, you can like we spot

895
00:44:53,320 --> 00:44:56,600
Speaker 8: stuff sometimes like bro, why are they wearing a pink

896
00:44:56,640 --> 00:44:58,920
Speaker 8: shirt when they're you're supposed to wear a black shirt.

897
00:44:58,920 --> 00:45:03,080
Speaker 8: You know, they like that, but we focus it's like

898
00:45:03,120 --> 00:45:04,240
Speaker 8: its own little department.

899
00:45:04,320 --> 00:45:05,279
Speaker 7: We focus on that.

900
00:45:05,360 --> 00:45:07,799
Speaker 3: Just making sure that Yeah. So all right, So what's

901
00:45:07,840 --> 00:45:10,560
Speaker 3: the process is like, okay, you have like you mess

902
00:45:10,640 --> 00:45:11,879
Speaker 3: up too many times and you're done.

903
00:45:12,120 --> 00:45:13,680
Speaker 7: Yes, that's also in the FDD.

904
00:45:14,200 --> 00:45:15,399
Speaker 5: Okay, restrikes, you're out.

905
00:45:16,640 --> 00:45:19,000
Speaker 7: Yeah, it's basically through yeah.

906
00:45:18,680 --> 00:45:20,920
Speaker 5: Okay, and then so you strip them up using the

907
00:45:21,000 --> 00:45:21,520
Speaker 5: name and all.

908
00:45:21,400 --> 00:45:24,360
Speaker 7: That you can. Yes, it's a point for people.

909
00:45:24,120 --> 00:45:26,080
Speaker 3: To know because it's like like I said, I mean

910
00:45:26,280 --> 00:45:29,120
Speaker 3: I didn't I don't know this stuff. So it's like

911
00:45:29,160 --> 00:45:32,440
Speaker 3: if you want to start a franchise, it's good information,

912
00:45:32,560 --> 00:45:34,480
Speaker 3: like you know, Yeah, you gotta know everything that you

913
00:45:34,840 --> 00:45:36,799
Speaker 3: need to know before you go into business because you

914
00:45:36,800 --> 00:45:40,399
Speaker 3: got to expect every possible case scenario what could possibly happen.

915
00:45:40,520 --> 00:45:42,520
Speaker 8: You have to be the type of person that is

916
00:45:42,600 --> 00:45:46,319
Speaker 8: okay with running with something that already exists. Right, you

917
00:45:46,360 --> 00:45:48,759
Speaker 8: can make it your own because there's a lot of

918
00:45:49,040 --> 00:45:51,600
Speaker 8: will go room. You can choose who you hire, you

919
00:45:51,640 --> 00:45:56,520
Speaker 8: can choose business perks that you would give your clients,

920
00:45:57,000 --> 00:45:59,920
Speaker 8: but you have to be willing to follow an existing mind.

921
00:46:00,400 --> 00:46:02,800
Speaker 8: So if you're the type of person to take something

922
00:46:03,000 --> 00:46:05,600
Speaker 8: and just completely rip it apart because you just want

923
00:46:05,640 --> 00:46:08,600
Speaker 8: to do your own thing, then franchising is not for you.

924
00:46:08,880 --> 00:46:13,040
Speaker 3: So would you consider a franchise owner as an entrepreneur

925
00:46:13,320 --> 00:46:14,960
Speaker 3: or a manager?

926
00:46:16,320 --> 00:46:21,880
Speaker 8: Good question, both, because that's essentially what we're doing. What

927
00:46:21,960 --> 00:46:25,520
Speaker 8: I do manage the locations on a higher level to

928
00:46:25,680 --> 00:46:29,279
Speaker 8: ensure that they're following our systems. So as far as

929
00:46:29,280 --> 00:46:31,799
Speaker 8: me as the franchise or I have monthly cause with

930
00:46:31,880 --> 00:46:35,719
Speaker 8: each studio, I'll fly out a few times per year

931
00:46:35,880 --> 00:46:39,879
Speaker 8: to like visibly see it. Just so the biggest thing

932
00:46:39,920 --> 00:46:42,640
Speaker 8: about my job is making sure it's just like my

933
00:46:42,719 --> 00:46:44,160
Speaker 8: little studio in Montclair.

934
00:46:44,640 --> 00:46:45,560
Speaker 7: We're all the same.

935
00:46:45,600 --> 00:46:48,479
Speaker 8: We're all because we have clients that travel from state

936
00:46:48,520 --> 00:46:51,879
Speaker 8: to state and they expect the same experience. And because

937
00:46:51,880 --> 00:46:55,880
Speaker 8: it's a service business, you know, people are very verbal

938
00:46:56,440 --> 00:47:00,359
Speaker 8: about if they're dissatisfied. But so far we've been doing

939
00:47:00,480 --> 00:47:03,400
Speaker 8: a really good job through reviews and things like that

940
00:47:03,960 --> 00:47:05,080
Speaker 8: on Google check it out.

941
00:47:06,080 --> 00:47:07,600
Speaker 3: All right, So in the next seven we're gonna go

942
00:47:07,719 --> 00:47:11,480
Speaker 3: into scaling and how you're gonna blow this thing out

943
00:47:11,480 --> 00:47:13,719
Speaker 3: of the water. All right, So now we're gonna go

944
00:47:13,800 --> 00:47:16,680
Speaker 3: into the next level of business as far as we

945
00:47:16,760 --> 00:47:19,239
Speaker 3: explain the whole process of how you got started, then

946
00:47:19,280 --> 00:47:22,880
Speaker 3: we explain how you set up the franchises. Now we're

947
00:47:22,920 --> 00:47:25,400
Speaker 3: going to talk about how you're growing the franchises, but

948
00:47:25,440 --> 00:47:27,600
Speaker 3: before we go there, so we kind of briefly talked

949
00:47:27,600 --> 00:47:29,319
Speaker 3: about it, but we didn't really fully go into it.

950
00:47:29,400 --> 00:47:33,880
Speaker 5: So you have a system in place to hire or

951
00:47:33,960 --> 00:47:34,760
Speaker 5: to work with.

952
00:47:34,960 --> 00:47:38,239
Speaker 3: Minority business owners, right, yes, for your franch Is that

953
00:47:38,360 --> 00:47:40,759
Speaker 3: something that you just do as an eye test or

954
00:47:40,840 --> 00:47:42,760
Speaker 3: is that like a system that you have in place

955
00:47:42,840 --> 00:47:46,160
Speaker 3: to kind of like like, what's it the Rooney rule.

956
00:47:46,000 --> 00:47:46,560
Speaker 5: In the NFL?

957
00:47:46,560 --> 00:47:49,600
Speaker 4: Oh yeah, yeah, they have to with that.

958
00:47:50,200 --> 00:47:53,040
Speaker 3: If anybody that's not the NFL, they have to whenever

959
00:47:53,040 --> 00:47:56,560
Speaker 3: they're hiring a general general manager, right, yeah, they have

960
00:47:56,600 --> 00:48:00,000
Speaker 3: to they have to pick an African American as one

961
00:48:00,120 --> 00:48:00,680
Speaker 3: of the candidates.

962
00:48:00,680 --> 00:48:01,160
Speaker 5: They don't have to.

963
00:48:01,120 --> 00:48:04,000
Speaker 4: Hire them anybody any minority. It could be Hispanic as well.

964
00:48:04,040 --> 00:48:07,480
Speaker 3: Okay, a minority as one of the people that they interview.

965
00:48:08,120 --> 00:48:10,399
Speaker 3: So I say that, they say, do you have something

966
00:48:10,440 --> 00:48:11,960
Speaker 3: like that in place or is it just something like

967
00:48:12,000 --> 00:48:13,279
Speaker 3: you're just actively looking for.

968
00:48:13,480 --> 00:48:18,759
Speaker 8: Yeah, so it's organically grown like that just starting from

969
00:48:18,800 --> 00:48:23,680
Speaker 8: Instagram and people like what she's a franchise or doing

970
00:48:23,719 --> 00:48:26,760
Speaker 8: more research into what I'm doing and they see someone

971
00:48:26,800 --> 00:48:30,880
Speaker 8: that looks like them. So I think that's what's helped

972
00:48:31,560 --> 00:48:35,440
Speaker 8: grow grow it so far, it's just been organic.

973
00:48:35,719 --> 00:48:40,399
Speaker 3: Because it's because I forgot the exact percentage, but it's

974
00:48:40,400 --> 00:48:44,640
Speaker 3: a very low percentage of I don't even want to

975
00:48:44,680 --> 00:48:47,080
Speaker 3: use the term minority. It's I never really liked that word.

976
00:48:47,200 --> 00:48:50,320
Speaker 3: It's just so broad ranging and it's not really completely accurate.

977
00:48:50,400 --> 00:48:53,640
Speaker 3: Different conversation for a different day. But yeah, it's for

978
00:48:54,120 --> 00:48:58,080
Speaker 3: African American, right, it's a very low percentage of African

979
00:48:58,120 --> 00:49:04,239
Speaker 3: American franchise franchisees owners and especially franchise ors.

980
00:49:04,520 --> 00:49:06,480
Speaker 7: It's like me and two other people in.

981
00:49:06,400 --> 00:49:09,040
Speaker 5: The whole country, like three people in the country. So

982
00:49:09,400 --> 00:49:11,040
Speaker 5: it's needed.

983
00:49:10,480 --> 00:49:16,880
Speaker 3: It's something that because we need more in every area,

984
00:49:17,000 --> 00:49:18,759
Speaker 3: but especially in this area as well.

985
00:49:19,040 --> 00:49:20,759
Speaker 5: Yes, I think it's a great thing that you're doing,

986
00:49:21,280 --> 00:49:24,160
Speaker 5: and yeah, kudos to you on that, thank Yeah.

987
00:49:24,160 --> 00:49:26,480
Speaker 3: Sure, So all right, so you have twelve you have

988
00:49:26,520 --> 00:49:29,520
Speaker 3: twelve locations right now, right where theyre located.

989
00:49:30,080 --> 00:49:35,600
Speaker 8: So Montclair, Westfield, New Jersey, Morristown, New Jersey, Summit, New Jersey,

990
00:49:35,719 --> 00:49:38,480
Speaker 8: do you want me to just say, well, okay, I'm

991
00:49:38,480 --> 00:49:46,640
Speaker 8: like no, it's going to take too long. New Jersey, Florida, Texas, Atlanta, Pennsylvania,

992
00:49:46,800 --> 00:49:49,960
Speaker 8: and we're working working on Nevada and Maryland.

993
00:49:50,160 --> 00:49:53,080
Speaker 3: Okay, So you have twelve right now, so your goal

994
00:49:53,120 --> 00:49:54,160
Speaker 3: is to have sixty.

995
00:49:53,880 --> 00:49:56,360
Speaker 5: Five by win five years five years? So how do

996
00:49:56,400 --> 00:49:58,000
Speaker 5: you grow from twelve to sixty five?

997
00:49:59,560 --> 00:50:03,960
Speaker 8: So far, it's just been word of mouth and just

998
00:50:04,000 --> 00:50:08,319
Speaker 8: showing happy people like success stories. It's important, Like I'd

999
00:50:08,400 --> 00:50:10,680
Speaker 8: never like to sell something that I didn't believe in,

1000
00:50:11,360 --> 00:50:14,520
Speaker 8: So I'm really hard on myself my model, and I'm like,

1001
00:50:14,840 --> 00:50:17,600
Speaker 8: do I believe this? Because if I don't, nobody else will.

1002
00:50:17,960 --> 00:50:20,879
Speaker 8: So when I have a franchisee who's successful and they're

1003
00:50:20,880 --> 00:50:24,120
Speaker 8: making money, then they post about it and then other

1004
00:50:24,160 --> 00:50:27,840
Speaker 8: people get encouraged by it. So our strategy has just

1005
00:50:27,880 --> 00:50:29,759
Speaker 8: been word of mouth so far.

1006
00:50:30,560 --> 00:50:33,319
Speaker 4: So what type of locations are you looking for? A?

1007
00:50:33,600 --> 00:50:34,600
Speaker 4: And then B.

1008
00:50:35,080 --> 00:50:38,000
Speaker 6: As far as inventory, what is needed to be put

1009
00:50:37,840 --> 00:50:40,319
Speaker 6: into one of your studios? I know you started with

1010
00:50:40,680 --> 00:50:43,040
Speaker 6: a ball on a mat, but I know we've grown since.

1011
00:50:43,080 --> 00:50:47,000
Speaker 4: Oh what type of what are the things that you need?

1012
00:50:47,520 --> 00:50:53,439
Speaker 8: So? Yeah, basic operational equipment like phones, computers. We have

1013
00:50:53,560 --> 00:50:58,759
Speaker 8: a retail area that consist of like we sell CBD products.

1014
00:50:58,800 --> 00:51:04,080
Speaker 8: We have branded material. We have these amazing gel socks

1015
00:51:04,280 --> 00:51:07,919
Speaker 8: that no other studio has that you put your foot

1016
00:51:07,920 --> 00:51:11,480
Speaker 8: in and it's like squishy gel that has essential oils

1017
00:51:11,520 --> 00:51:17,000
Speaker 8: and things like that. We also have mats that have

1018
00:51:17,440 --> 00:51:21,440
Speaker 8: measuring systems on it, so we track clients results. So

1019
00:51:21,840 --> 00:51:25,520
Speaker 8: there's another trademark, Kika stretch age. So when you come in,

1020
00:51:25,680 --> 00:51:29,080
Speaker 8: we'll actually tell you how old you are flexibility wise,

1021
00:51:30,719 --> 00:51:31,360
Speaker 8: and we track it.

1022
00:51:32,120 --> 00:51:36,120
Speaker 6: They said I was two, that's when I discovered that.

1023
00:51:37,239 --> 00:51:38,120
Speaker 7: And we track it.

1024
00:51:38,320 --> 00:51:41,640
Speaker 8: So we're giving clients measurable results and that's why they

1025
00:51:41,719 --> 00:51:46,120
Speaker 8: keep coming back. As far as locations storefront, it could

1026
00:51:46,160 --> 00:51:48,839
Speaker 8: be second floor, the thing is, if you don't have

1027
00:51:48,880 --> 00:51:52,040
Speaker 8: street level visibility, you just have to have visibility in

1028
00:51:52,160 --> 00:51:58,800
Speaker 8: other ways, marketing online presence. So we teach them how

1029
00:51:58,840 --> 00:52:02,280
Speaker 8: to market and be successful based on their location.

1030
00:52:03,239 --> 00:52:04,200
Speaker 5: What's the pricing model?

1031
00:52:05,200 --> 00:52:10,600
Speaker 8: So it ranges from fifty dollars to ninety dollars first session.

1032
00:52:10,640 --> 00:52:12,080
Speaker 5: Oh so you don't do monthly memberships.

1033
00:52:12,120 --> 00:52:15,560
Speaker 7: We do not do monthly membership? Is that the pass gyms?

1034
00:52:16,600 --> 00:52:17,960
Speaker 4: Why the past?

1035
00:52:18,400 --> 00:52:19,600
Speaker 5: Why don't you do monthly membership?

1036
00:52:19,680 --> 00:52:20,120
Speaker 7: So we do.

1037
00:52:20,360 --> 00:52:23,880
Speaker 8: We work on a package system, so people buy packages

1038
00:52:23,920 --> 00:52:28,240
Speaker 8: of five or ten, so that's what we market pitch.

1039
00:52:28,600 --> 00:52:30,920
Speaker 5: Why do you why do you why packages as opposed?

1040
00:52:30,960 --> 00:52:33,080
Speaker 3: That's interesting because every gym that I've been to it

1041
00:52:33,080 --> 00:52:33,840
Speaker 3: has always.

1042
00:52:33,600 --> 00:52:35,680
Speaker 7: Been monthly memberships, right.

1043
00:52:35,560 --> 00:52:38,440
Speaker 3: And everybody usually that the idea with the monthly subscription

1044
00:52:38,560 --> 00:52:41,479
Speaker 3: is that people don't really cancel monthly things and it keeps.

1045
00:52:41,480 --> 00:52:42,480
Speaker 5: It's a way if it's.

1046
00:52:42,320 --> 00:52:44,960
Speaker 3: An ongoing revenue, whereas you might pay a package, it's

1047
00:52:45,000 --> 00:52:46,919
Speaker 3: like one time, then I might not come back into July.

1048
00:52:47,200 --> 00:52:49,440
Speaker 3: So that's interesting. Do you why do you think that

1049
00:52:49,480 --> 00:52:51,120
Speaker 3: the package is better than the monthly?

1050
00:52:51,400 --> 00:52:54,719
Speaker 8: So we've actually done the numbers, like with our competition

1051
00:52:54,880 --> 00:52:58,040
Speaker 8: who does memberships, And so once you sell a membership,

1052
00:52:58,480 --> 00:53:01,839
Speaker 8: once the person cancels done, you lost the customer. But

1053
00:53:01,880 --> 00:53:03,960
Speaker 8: if you sell a package, so we sell a package

1054
00:53:04,000 --> 00:53:07,520
Speaker 8: on their first visit, they come nine more times feeling

1055
00:53:07,560 --> 00:53:09,920
Speaker 8: like they're just walking in the door not paying anything.

1056
00:53:10,440 --> 00:53:13,359
Speaker 8: We show them measurable results in between, and then when

1057
00:53:13,400 --> 00:53:15,600
Speaker 8: it's time to re up, we're like, look how far

1058
00:53:15,760 --> 00:53:16,200
Speaker 8: you've gone?

1059
00:53:16,480 --> 00:53:20,080
Speaker 7: Would you like to purchase another package? Yes? They become

1060
00:53:20,080 --> 00:53:20,920
Speaker 7: addicted to it.

1061
00:53:21,000 --> 00:53:25,600
Speaker 8: We've done the numbers and we make more than half.

1062
00:53:26,040 --> 00:53:29,520
Speaker 8: We make double what the studios make when they only

1063
00:53:29,640 --> 00:53:34,160
Speaker 8: solicit memberships, because yeah, go ahead, no no, So.

1064
00:53:34,480 --> 00:53:36,239
Speaker 6: I'm thinking in my head, I'm trying to envision this.

1065
00:53:36,280 --> 00:53:38,600
Speaker 6: So when I coin, I have an individual trainer each

1066
00:53:38,640 --> 00:53:40,839
Speaker 6: session that I go yes, So like if there's how

1067
00:53:40,840 --> 00:53:41,520
Speaker 6: many customers that.

1068
00:53:41,520 --> 00:53:44,080
Speaker 8: You've seen at a time, and so we have the

1069
00:53:44,239 --> 00:53:47,600
Speaker 8: studios have three to four rooms, so three sessions at

1070
00:53:47,640 --> 00:53:50,439
Speaker 8: a time, maybe it's two on good days, it's four

1071
00:53:50,480 --> 00:53:53,800
Speaker 8: sessions at a time, okay, each hour.

1072
00:53:53,960 --> 00:53:58,040
Speaker 3: So okay, So psychologically they paid a fifty dollars, it's

1073
00:53:58,080 --> 00:54:00,680
Speaker 3: fifty dollars for how many classes.

1074
00:54:00,600 --> 00:54:02,880
Speaker 7: One per session?

1075
00:54:03,760 --> 00:54:09,840
Speaker 3: Okay, so you pay, you pay two ten sessions and

1076
00:54:09,920 --> 00:54:14,279
Speaker 3: you said that they don't feel like they're paying after

1077
00:54:14,320 --> 00:54:19,880
Speaker 3: they paid up front. Psychologically it's less a blow for

1078
00:54:20,120 --> 00:54:24,719
Speaker 3: ten weeks and as opposed to just paying every single month.

1079
00:54:25,480 --> 00:54:27,560
Speaker 8: And so we've built like I built the system on

1080
00:54:27,640 --> 00:54:30,279
Speaker 8: that years ago. And then when the whole membership phase came,

1081
00:54:30,320 --> 00:54:33,480
Speaker 8: I questioned it. But we did surveys with all of

1082
00:54:33,520 --> 00:54:35,760
Speaker 8: our clients and they're like, nahn't, I would just cancel

1083
00:54:35,800 --> 00:54:38,440
Speaker 8: it at some point. So we have the same clients

1084
00:54:38,440 --> 00:54:40,440
Speaker 8: that we've had for the past eight years.

1085
00:54:40,719 --> 00:54:43,720
Speaker 5: So all right, but how regular do people come.

1086
00:54:43,600 --> 00:54:44,960
Speaker 7: In once a week?

1087
00:54:45,440 --> 00:54:45,760
Speaker 4: Okay?

1088
00:54:45,960 --> 00:54:47,960
Speaker 6: So it's not a scheduled thing where I can just

1089
00:54:48,000 --> 00:54:50,239
Speaker 6: come once if I do ten sessions, I can come

1090
00:54:50,280 --> 00:54:51,080
Speaker 6: once a month.

1091
00:54:50,960 --> 00:54:53,680
Speaker 8: Or you can schedule it how you how you want,

1092
00:54:54,239 --> 00:54:56,480
Speaker 8: but we recommend that you come once a week.

1093
00:54:56,600 --> 00:54:57,200
Speaker 7: In the beginning.

1094
00:54:57,239 --> 00:54:58,279
Speaker 5: It's only classes.

1095
00:54:58,600 --> 00:55:01,200
Speaker 7: It's one on one, no class, one on one.

1096
00:55:01,080 --> 00:55:04,200
Speaker 3: On one, one on one, one instructor one person. Yes,

1097
00:55:05,760 --> 00:55:08,360
Speaker 3: so what's the timeframe that you have for that?

1098
00:55:08,600 --> 00:55:12,000
Speaker 8: So we do twenty five minute sessions, forty five minute sessions,

1099
00:55:12,080 --> 00:55:14,760
Speaker 8: and sixty minute sessions like.

1100
00:55:14,680 --> 00:55:15,359
Speaker 5: What all day?

1101
00:55:15,840 --> 00:55:16,239
Speaker 7: All day?

1102
00:55:16,520 --> 00:55:19,000
Speaker 6: So who is your obviously you guys are going to

1103
00:55:19,080 --> 00:55:21,239
Speaker 6: grow like you're set to do this.

1104
00:55:21,480 --> 00:55:23,000
Speaker 4: Who is your direct competition?

1105
00:55:23,040 --> 00:55:25,120
Speaker 6: Who was coming into the space since you've been doing

1106
00:55:25,160 --> 00:55:28,759
Speaker 6: it this is good? Who is who wasn't in that

1107
00:55:28,800 --> 00:55:29,359
Speaker 6: space before?

1108
00:55:29,400 --> 00:55:29,680
Speaker 4: Y'all?

1109
00:55:30,840 --> 00:55:33,560
Speaker 8: Yeah, no one was in the space before me. People

1110
00:55:33,600 --> 00:55:35,640
Speaker 8: thought I was crazy, of course, right, So there's a

1111
00:55:35,680 --> 00:55:41,440
Speaker 8: company that actually flew out and approached me when we

1112
00:55:41,480 --> 00:55:44,680
Speaker 8: had the fire to attempt to buy me out. What

1113
00:55:44,840 --> 00:55:50,360
Speaker 8: happened was a big company. They own a cycling studio,

1114
00:55:51,400 --> 00:55:55,640
Speaker 8: pilates and they were looking for stretching. So it was

1115
00:55:55,719 --> 00:55:59,040
Speaker 8: me or another company, and so met with the guy.

1116
00:55:59,160 --> 00:56:01,320
Speaker 7: He was like, oh, blowing away. Of course, we signed

1117
00:56:01,320 --> 00:56:03,680
Speaker 7: an NDA non.

1118
00:56:03,520 --> 00:56:09,439
Speaker 8: Disclosure agreement, but I was I was able to chat

1119
00:56:09,480 --> 00:56:11,480
Speaker 8: with him and get in his mind about what they

1120
00:56:11,480 --> 00:56:14,160
Speaker 8: were looking for as far as like acquiring a company.

1121
00:56:14,680 --> 00:56:19,239
Speaker 8: So basically, the buyout was really low and they would

1122
00:56:19,280 --> 00:56:24,160
Speaker 8: give you they called it an owner's salary or founding

1123
00:56:24,200 --> 00:56:27,080
Speaker 8: member's salary, and that's all you would get. You would

1124
00:56:27,120 --> 00:56:31,640
Speaker 8: not own the franchise company they would So of course

1125
00:56:31,680 --> 00:56:35,640
Speaker 8: I declined and they went with my competitor, so we

1126
00:56:35,800 --> 00:56:38,719
Speaker 8: both started scaling at the same time. And actually that's

1127
00:56:38,800 --> 00:56:41,160
Speaker 8: the I just remember. That's one of the reasons I

1128
00:56:41,239 --> 00:56:44,560
Speaker 8: did decide to franchise, because I saw they were about

1129
00:56:44,600 --> 00:56:45,200
Speaker 8: to franchise.

1130
00:56:45,440 --> 00:56:46,440
Speaker 7: So I was like, I have to.

1131
00:56:47,040 --> 00:56:49,400
Speaker 6: Do you think that the offer was low due to

1132
00:56:49,480 --> 00:56:51,280
Speaker 6: the fact that you're an African woman.

1133
00:56:53,840 --> 00:56:57,200
Speaker 8: I was gonna say, I hope so because it was

1134
00:56:57,239 --> 00:57:00,200
Speaker 8: so low like that, I can't imagine, but I have

1135
00:57:00,280 --> 00:57:02,440
Speaker 8: no idea. But the fact that I would not own

1136
00:57:02,520 --> 00:57:06,120
Speaker 8: the franchise is what it was like. Hmmm, nah, I

1137
00:57:06,120 --> 00:57:07,439
Speaker 8: can't just receive a check.

1138
00:57:07,800 --> 00:57:09,480
Speaker 5: So okay, how much was.

1139
00:57:09,480 --> 00:57:11,759
Speaker 7: It two hundred and fifty a year?

1140
00:57:13,280 --> 00:57:14,000
Speaker 5: That was a buyout?

1141
00:57:14,560 --> 00:57:14,799
Speaker 7: Yeah?

1142
00:57:16,000 --> 00:57:19,640
Speaker 5: Okay, so all right, so this is very interesting before

1143
00:57:19,760 --> 00:57:21,600
Speaker 5: taxes because all right, so.

1144
00:57:21,600 --> 00:57:23,600
Speaker 3: You're doing one on one, right, I've never I've never

1145
00:57:23,600 --> 00:57:25,640
Speaker 3: heard of a gym that does that before. But does

1146
00:57:25,720 --> 00:57:28,320
Speaker 3: that limit you as far as the grow because how

1147
00:57:28,320 --> 00:57:29,080
Speaker 3: many people can you?

1148
00:57:29,080 --> 00:57:31,760
Speaker 5: Actually? How mean? Like how many rooms are?

1149
00:57:32,400 --> 00:57:35,640
Speaker 7: So each location has like three to four rooms?

1150
00:57:36,520 --> 00:57:40,000
Speaker 3: Okay, so yeah, do you think that? Have you ever

1151
00:57:40,040 --> 00:57:42,600
Speaker 3: thought about opening it up? Because like yoga, right, and

1152
00:57:42,600 --> 00:57:45,680
Speaker 3: when I go to yoga, it's like twenty people forty

1153
00:57:45,720 --> 00:57:48,720
Speaker 3: people sometimes like huge, and obviously the more money and

1154
00:57:48,800 --> 00:57:51,160
Speaker 3: more people more people, but obviously it's better to get

1155
00:57:51,200 --> 00:57:51,760
Speaker 3: one on one.

1156
00:57:52,160 --> 00:57:52,680
Speaker 5: That's great.

1157
00:57:53,800 --> 00:57:57,720
Speaker 3: So have you ever thought about expanding and having more

1158
00:57:57,760 --> 00:58:00,000
Speaker 3: people in classes? Like actual classes?

1159
00:58:00,360 --> 00:58:01,720
Speaker 7: So we, yeah, we tried.

1160
00:58:01,920 --> 00:58:04,840
Speaker 8: We did the classes and then we would pitch like, oh,

1161
00:58:04,960 --> 00:58:07,320
Speaker 8: try one on one session, and so people from the

1162
00:58:07,360 --> 00:58:09,280
Speaker 8: class would try the one on one and never go

1163
00:58:09,360 --> 00:58:12,760
Speaker 8: back to the class. It was a different experience. So

1164
00:58:13,000 --> 00:58:18,160
Speaker 8: if we have four rooms that are fully booked, it's more,

1165
00:58:18,400 --> 00:58:20,280
Speaker 8: if not the same amount of money.

1166
00:58:20,080 --> 00:58:22,360
Speaker 7: A huge class would take in.

1167
00:58:22,400 --> 00:58:23,280
Speaker 5: Because it's.

1168
00:58:25,120 --> 00:58:26,760
Speaker 7: Higher price Yeah.

1169
00:58:26,880 --> 00:58:28,960
Speaker 3: All right, well that's important for people to understand because

1170
00:58:28,960 --> 00:58:30,400
Speaker 3: you gotta know your price points. You got to know

1171
00:58:30,480 --> 00:58:33,000
Speaker 3: it's you know, it's different ways to make money, right,

1172
00:58:33,200 --> 00:58:36,480
Speaker 3: It's like it's like clothes. Right, you can make money

1173
00:58:36,520 --> 00:58:39,560
Speaker 3: if your Target and you're selling genes for five dollars,

1174
00:58:40,320 --> 00:58:42,480
Speaker 3: or you can make money if your sex fifth and

1175
00:58:42,480 --> 00:58:46,000
Speaker 3: you're selling five hundred. Exactly, you're gonna sell less pair

1176
00:58:46,040 --> 00:58:48,800
Speaker 3: of genes at SAX fifth, but it's higher price points. Exactly,

1177
00:58:48,840 --> 00:58:51,000
Speaker 3: You're gonna sell more pair of jeans at Target, but

1178
00:58:51,120 --> 00:58:52,080
Speaker 3: it's a lower price point.

1179
00:58:52,280 --> 00:58:55,280
Speaker 8: We also we let our clients share their packages with

1180
00:58:55,360 --> 00:58:58,400
Speaker 8: friends and family, so the packages run out faster.

1181
00:59:00,040 --> 00:59:04,880
Speaker 3: Who's the target customers? It like wealthy people hire income

1182
00:59:05,080 --> 00:59:06,280
Speaker 3: probably hire income people.

1183
00:59:06,360 --> 00:59:09,200
Speaker 8: Right, So we have young athletes whose parents are like

1184
00:59:09,240 --> 00:59:11,919
Speaker 8: a type personalities who want their kids to be the best,

1185
00:59:12,280 --> 00:59:13,960
Speaker 8: the best, the best of the best. So we have

1186
00:59:14,200 --> 00:59:19,520
Speaker 8: eight year olds that come. We have busy professionals, millennials

1187
00:59:19,840 --> 00:59:23,600
Speaker 8: who have great jobs, but their bodies are shutting down,

1188
00:59:24,000 --> 00:59:24,880
Speaker 8: so they come to us.

1189
00:59:24,920 --> 00:59:26,280
Speaker 7: And we have baby boomers.

1190
00:59:26,320 --> 00:59:30,400
Speaker 8: So right now, all all the companies are focusing on millennials.

1191
00:59:30,440 --> 00:59:32,320
Speaker 7: How can we engage millennials? Millennials?

1192
00:59:32,320 --> 00:59:35,360
Speaker 8: I don't know why people are so obsessed with millennials.

1193
00:59:35,440 --> 00:59:36,200
Speaker 7: I'm a millennial.

1194
00:59:36,800 --> 00:59:39,240
Speaker 8: We're not We're cool, But I'm just saying, like, but

1195
00:59:39,440 --> 00:59:43,680
Speaker 8: people have forgotten baby boomers. So we've captured that audience

1196
00:59:43,720 --> 00:59:46,439
Speaker 8: with our business and now they're all, what we sell

1197
00:59:46,560 --> 00:59:46,960
Speaker 8: is youth.

1198
00:59:47,280 --> 00:59:51,200
Speaker 6: We sell youth, and you have something that's measurable, So

1199
00:59:51,240 --> 00:59:52,000
Speaker 6: that's that's important.

1200
00:59:52,040 --> 00:59:54,960
Speaker 7: So they like that, right, Well, that's dope.

1201
00:59:55,000 --> 00:59:57,440
Speaker 5: That's dope. So all right, so what's next?

1202
00:59:58,040 --> 01:00:00,560
Speaker 3: How can the people contact you if they want to

1203
01:00:00,560 --> 01:00:02,400
Speaker 3: open up a franchise, they want to partner with you?

1204
01:00:02,520 --> 01:00:04,800
Speaker 5: Added, what's the deal with all your information?

1205
01:00:04,920 --> 01:00:08,240
Speaker 8: So what's next? So we're working on expanding into other states.

1206
01:00:10,040 --> 01:00:12,560
Speaker 8: We're just trying to have a local Kika stretch and

1207
01:00:12,840 --> 01:00:16,080
Speaker 8: major communities as a center for people to just feel good.

1208
01:00:16,440 --> 01:00:20,960
Speaker 7: I wish I brought my Matt You're gonna have to

1209
01:00:21,000 --> 01:00:21,640
Speaker 7: come after this.

1210
01:00:22,440 --> 01:00:26,000
Speaker 8: But just basically helping to improve people's quality of life.

1211
01:00:26,360 --> 01:00:30,360
Speaker 8: So being that everything is about machinery and technology, we've

1212
01:00:30,360 --> 01:00:35,560
Speaker 8: forgotten the importance of human touch and humans. So we're

1213
01:00:35,600 --> 01:00:38,760
Speaker 8: going to constantly provide a human experience no matter what

1214
01:00:38,800 --> 01:00:43,919
Speaker 8: throughout the time of technology. You can contact me on Instagram.

1215
01:00:44,040 --> 01:00:47,160
Speaker 8: Let me say it real slow. So it's Kika I am,

1216
01:00:47,480 --> 01:00:51,080
Speaker 8: so k I k A I am. You can email

1217
01:00:51,160 --> 01:00:55,720
Speaker 8: franchise at Kika stretch Studios dot com for more information.

1218
01:00:56,400 --> 01:01:01,480
Speaker 8: And we're just looking to change lives, really closing the

1219
01:01:01,520 --> 01:01:07,120
Speaker 8: gap and just helping people gain generational wealth starting with

1220
01:01:07,240 --> 01:01:07,800
Speaker 8: us today.

1221
01:01:10,240 --> 01:01:13,640
Speaker 5: Thank you, thank you for coming housekeeping.

1222
01:01:13,760 --> 01:01:15,560
Speaker 6: Yeah yeah, I wanted to give a big shoutut to

1223
01:01:15,560 --> 01:01:17,800
Speaker 6: everybody on Patreon. Y'all know that that's our proud to

1224
01:01:17,840 --> 01:01:20,680
Speaker 6: pay program. We had some new members. Shout out to

1225
01:01:20,720 --> 01:01:23,280
Speaker 6: Patrick Chad, Shout out to the Marcus. He joined in

1226
01:01:23,360 --> 01:01:26,040
Speaker 6: at tier five. Uh so we're gonna be talking to

1227
01:01:26,080 --> 01:01:27,959
Speaker 6: him a few times this mom. Shout out to David

1228
01:01:27,960 --> 01:01:31,360
Speaker 6: and Kimberly and Sheffield out in DC Chef. We let

1229
01:01:31,360 --> 01:01:33,400
Speaker 6: you in on a on a few secrets of things

1230
01:01:33,400 --> 01:01:34,920
Speaker 6: that we got coming up. So shout out to you.

1231
01:01:35,760 --> 01:01:39,640
Speaker 6: So Patreon dot com Backslasharial Leisure. You can join at

1232
01:01:39,640 --> 01:01:42,160
Speaker 6: any tid you'd like. It's five different tiers and like

1233
01:01:42,200 --> 01:01:44,600
Speaker 6: I said, it's just a way to support the podcast

1234
01:01:44,640 --> 01:01:47,280
Speaker 6: financially so that we can do things like travel to

1235
01:01:47,360 --> 01:01:50,280
Speaker 6: cities and do more of our Hometown Hero series that

1236
01:01:50,320 --> 01:01:52,640
Speaker 6: we that we recently released out to everybody that's person

1237
01:01:52,720 --> 01:01:55,760
Speaker 6: that emerged guys asked us to our liabilities as on

1238
01:01:55,800 --> 01:01:59,320
Speaker 6: our number one shirt. I think I got the podcast shirt,

1239
01:01:59,320 --> 01:02:00,560
Speaker 6: So thank you everybody that's been.

1240
01:02:00,480 --> 01:02:02,320
Speaker 3: Supporting merch and we got some new merch coming out

1241
01:02:02,320 --> 01:02:05,200
Speaker 3: as well. And also on YouTube, make sure you subscribe

1242
01:02:05,200 --> 01:02:08,760
Speaker 3: to our YouTube, iTunes channel and LinkedIn. Also we just

1243
01:02:08,760 --> 01:02:12,480
Speaker 3: got on LinkedIn, so connect with us on LinkedIn, so

1244
01:02:12,520 --> 01:02:17,280
Speaker 3: we are on all social media platforms now, Facebook, Twitter, Instagram,

1245
01:02:17,360 --> 01:02:20,920
Speaker 3: and LinkedIn. And the book. The book tip of this

1246
01:02:21,000 --> 01:02:24,480
Speaker 3: week will be the book that changed your life, The

1247
01:02:24,520 --> 01:02:28,240
Speaker 3: e Myth Revisited and that's the book that you told

1248
01:02:28,320 --> 01:02:31,960
Speaker 3: us where you started firing yourself. So yeah, check it out.

1249
01:02:32,520 --> 01:02:33,880
Speaker 3: Thank you guys to Rock and West. We'll see you

1250
01:02:33,960 --> 01:02:34,320
Speaker 3: next week.

1251
01:02:34,320 --> 01:02:37,520
Speaker 4: Pease, pease, you.

1252
01:02:37,560 --> 01:02:41,960
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