WEBVTT - Bloomberg Businessweek Weekend-August 1, 2020

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<v Speaker 1>This is Bloomberg Business Week with Carol Masser and Jason

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<v Speaker 1>Kelly from Bloomberg Radio. Hi. I'm Jason Kelly, and welcome

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<v Speaker 1>to the weekend edition of Bloomberg Business Week. Over the

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<v Speaker 1>next couple of hours, I'm going to bring you news

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<v Speaker 1>of the week, insights from the magazine, and more. And

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<v Speaker 1>I say I not we I'm missing something this week.

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<v Speaker 1>My partner, Carol Masser, she is taking a well deserved vacation.

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<v Speaker 1>But as you'll hear throughout the show, I was joined

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<v Speaker 1>throughout the week by Bloomberg anchor and a good friend

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<v Speaker 1>of mine, reporter Scarlet Food. She was along for the

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<v Speaker 1>Bloomberg Business Week Show. We had some great conversations this week.

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<v Speaker 1>The cover story Americans, Well, they aren't making babies, and

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<v Speaker 1>it's not just bad for maybe us as humans, it's

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<v Speaker 1>bad for the economy. Plus why veteran investor Alan Patrick

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<v Speaker 1>off he's betting on aging consumers with a new thirty

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<v Speaker 1>two million dollar venture capital fund. And how do we

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<v Speaker 1>stuff up and make sure that communities get the resources

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<v Speaker 1>they need. We'll hear from Georgetown University professor Marcia Chaplin

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<v Speaker 1>on her new book, It's called Franchise. The Golden Arches

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<v Speaker 1>in Black America all about McDonald's and its role in

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<v Speaker 1>racial diversity or lack thereof. An amazing look and an

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<v Speaker 1>amazingly timely book as well. But first, the US reaching

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<v Speaker 1>a grim milestone this week to be sure, coronavirus deaths

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<v Speaker 1>topping one hundred and fifty thousand people. Well. Dr Bruce Farber,

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<v Speaker 1>he's the chief of Infectious Diseases at north Well Health.

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<v Speaker 1>He joined us to discuss where we stand with the

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<v Speaker 1>virus and developments around a vaccine. We started off by

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<v Speaker 1>talking about the shift in cases in the Northeast and

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<v Speaker 1>the success in this part of the country at fighting

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<v Speaker 1>COVID nineteen. It's dramatically better than it was obviously months ago,

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<v Speaker 1>and it sounds like it's dramatically better than it is

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<v Speaker 1>in many parts of the country. We're sort of in

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<v Speaker 1>the eye of the hurricane in the sense that things

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<v Speaker 1>are quiet. Our healthcare facilities have single digited ations of

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<v Speaker 1>COVID patients, not zero, but generally one to three per day.

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<v Speaker 1>The total hospital census is dramatically down to double digits. Uh.

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<v Speaker 1>Many of the chronic patients who are still around, the

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<v Speaker 1>severe long term survivors that are struggling to get off ventilators.

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<v Speaker 1>Um and uh, the number of sick patients being admitted

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<v Speaker 1>is dramatically lower. UM. So things are good. Elective surgery

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<v Speaker 1>has restarted. People are screened regularly before coming into the hospital.

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<v Speaker 1>When they come into the hospital for even treat and

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<v Speaker 1>release things, they're often screened, and they're screened before any

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<v Speaker 1>elective surgery. So things are good. They're certainly not normal,

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<v Speaker 1>and I don't anticipate they will be for a long time,

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<v Speaker 1>you know. Um. The New York Times has a map

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<v Speaker 1>on its website that tracks the number of cases across

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<v Speaker 1>the country, and the northeast New York, New Jersey, Connecticut,

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<v Speaker 1>and New England are in the best position. Right were

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<v Speaker 1>light yellow versus dark red for Florida and California. However,

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<v Speaker 1>New Jersey's transmission rate, according to Bloomberg a story on

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<v Speaker 1>Top worldwide, has risen to one point one four, a

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<v Speaker 1>thirteen week high. Dr Farber, do you think it's inevitable

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<v Speaker 1>that New York City will also see a rise? I

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<v Speaker 1>think it's uh. I don't know inevitable, but it's certainly

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<v Speaker 1>a risk, and I think we're preparing for it. It's

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<v Speaker 1>hard to stay locked down number one, and it's hard

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<v Speaker 1>to prevent people from reintroducing the virus from other parts

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<v Speaker 1>of the country. And that's a reality. Although as you know,

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<v Speaker 1>there's quarantines for what thirty one states and people coming

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<v Speaker 1>in they are impossible to enforce, their difficult to monitor.

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<v Speaker 1>And uh, we see a lot of people coming up

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<v Speaker 1>from Florida, you know, who are nervous, and other states

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<v Speaker 1>who have relatives and other people in the in the northeast,

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<v Speaker 1>So you know, inevitable. I don't know, but it's certainly

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<v Speaker 1>a risk and it's hard to imagine that, um there

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<v Speaker 1>aren't going to be bumps along the way. Well, you know,

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<v Speaker 1>it's interesting. Dr Farber and its Scarlet raised this as

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<v Speaker 1>we were preparing for this segment very rightly. We were

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<v Speaker 1>just talking about this party in Southampton. You know that

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<v Speaker 1>the CEO of Goldman Sachs was the DJ four and

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<v Speaker 1>you know, it's upset the Governor of New York pretty tremendously.

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<v Speaker 1>There must be a lot of heightened interest, uh and

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<v Speaker 1>concern on the part of public officials. How are the

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<v Speaker 1>public officials feeling about kind of where we are and

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<v Speaker 1>what are they most worried about. I think people let

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<v Speaker 1>their guard down quick Tranckically. I'm always amazed how intelligent

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<v Speaker 1>people know what they should be doing. But you know,

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<v Speaker 1>a few months go by, they don't here as much,

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<v Speaker 1>the hospitals aren't busy, and they let their guard down,

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<v Speaker 1>and UM, it's not right. I agree with the governor

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<v Speaker 1>in this instance. Um, you cannot have large parties. You know,

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<v Speaker 1>you can't open up these bars. You can't have crowded

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<v Speaker 1>restaurants and crowded parties and weddings and concerts. We're just

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<v Speaker 1>not there yet, and I don't know when we're going

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<v Speaker 1>to be there, but whenever that happens, there's going to

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<v Speaker 1>be a clusters. We've certainly seen clusters just in a

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<v Speaker 1>couple of local retirement parties and other birthday parties. Um,

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<v Speaker 1>sometimes they're outside, but most often they're in enclosed spaces

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<v Speaker 1>where people take off the mask to eat and drink. Okay,

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<v Speaker 1>you can't have large parties, and a few people would

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<v Speaker 1>compare school to partying, but can you have kids go

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<v Speaker 1>back to school then? So, as you know, it's an

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<v Speaker 1>extraordinary complicated issue. But I would summarize it by saying

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<v Speaker 1>the safety of the schools is going to be predominantly

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<v Speaker 1>dependent by how low the transmission rates are in the

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<v Speaker 1>community in which the school is located. So clearly it's

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<v Speaker 1>not going to be safe to open schools in southern

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<v Speaker 1>Florida and Houston at the present time. In New York,

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<v Speaker 1>that's a different story. I mean, it's as safe as

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<v Speaker 1>it's going to be. At some point in time, we're

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<v Speaker 1>gonna have to open schools. We're not gonna have closed

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<v Speaker 1>schools for years and years and years. And no matter

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<v Speaker 1>how often optimistic you are about a vaccine, I don't

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<v Speaker 1>think there's any realistic way this thing is coming to

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<v Speaker 1>an end within the next year, even if we have

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<v Speaker 1>a good vaccine. So I think it is safe to

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<v Speaker 1>carefully open schools, but it's not going to be fail proof,

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<v Speaker 1>and there are going to be outbreaks. There are going

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<v Speaker 1>to be little clusters. They just have to be whacked

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<v Speaker 1>down when they occur. You have to have good protocols,

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<v Speaker 1>you have to have careful monitoring, you have to available testing,

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<v Speaker 1>and you have to be prepared that it's not going

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<v Speaker 1>to be perfect. And that's north Well Health chief of

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<v Speaker 1>Infectious Diseases Dr Bruce Farber. We always learned so much

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<v Speaker 1>from him, in part because he was in one of

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<v Speaker 1>the systems that had to deal with COVID nineteen early

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<v Speaker 1>early on in this epidemic. We know that the New

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<v Speaker 1>York area was such a hotspot, really the epicenter of

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<v Speaker 1>this disease outbreak early on. When we think about March, April,

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<v Speaker 1>and May, it's a very different world right now here

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<v Speaker 1>in the Tri State area, but very different outside of

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<v Speaker 1>this area as well. You're listening to Bloomberg business Week.

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<v Speaker 1>Coming up. What veteran investor Alan patrick Off says he's

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<v Speaker 1>doing in the third chapter of his life and why

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<v Speaker 1>he says he's king startups, writing what he calls the

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<v Speaker 1>Silver Tsunami. Yeah, it's an interesting one. This is Bloomberg.

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<v Speaker 1>This is Bloomberg Business Week with Carol Masser and Jason

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<v Speaker 1>Kelly from Bloomberg Radio. Well, today I'm bringing you some

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<v Speaker 1>of the most important and informative conversations we had on

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<v Speaker 1>our daily Bloomberg Business Week radio show. I was joined

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<v Speaker 1>by Scarlett Food, Bloomberg Television and Radio anchor in Carol

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<v Speaker 1>Master's absence, well famed investor Alan Patricoff. He's making his

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<v Speaker 1>next big bet. He's made a lot of them over

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<v Speaker 1>the years across the technology landscape. This new project, it's

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<v Speaker 1>a little bit different. He's teaming up with entrepreneur and

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<v Speaker 1>former Thrive Global president Abby Miller Levy. They're backing startups

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<v Speaker 1>focused on aging consumers. They both joined us to discuss.

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<v Speaker 1>In all the years I've been in this business, I've

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<v Speaker 1>never seen a idea resonates so effectively. And it's just

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<v Speaker 1>a great experience to his partnering with Abby, who is

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<v Speaker 1>you know, been indoctrinated the wellness area for the last

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<v Speaker 1>at least asked four or five years. And uh, I've

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<v Speaker 1>been focused in this area for the last year, and

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<v Speaker 1>together we're an incredible team. And I will tell you

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<v Speaker 1>that the idea has just resonated based on all the

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<v Speaker 1>media coverage and all the inbound inquiries we're getting today. Yeah,

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<v Speaker 1>it's been very exciting. So Alan, take us back a

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<v Speaker 1>little bit here, because you're talking about making investments in

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<v Speaker 1>companies and financing products and services for an aging population

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<v Speaker 1>and investing in these older entrepreneurs basically people over the

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<v Speaker 1>age of what fifty five sixty? How did you come

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<v Speaker 1>up with this idea? What happened to get you thinking

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<v Speaker 1>about this opportunity? The idea came together because Abby has

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<v Speaker 1>been working on this idea for a year, and I've

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<v Speaker 1>been talking about it. She'd been doing something and she

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<v Speaker 1>was preparing to launch. And through one of my sons

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<v Speaker 1>who said, you know, Dad, you already get together with that.

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<v Speaker 1>You knew both of us obviously, and he said, you're

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<v Speaker 1>you're both focusing on the same area. And I guess

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<v Speaker 1>you have to be honest and say, I got to

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<v Speaker 1>it because my wife has Alzheimer's and has had it

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<v Speaker 1>this is our eleventh year. So I've watched her slow deterioration.

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<v Speaker 1>But I'm more so I've learned took the time to

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<v Speaker 1>learn about the aging market and what the needs are,

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<v Speaker 1>which are so different than what the millennial generation is

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<v Speaker 1>and and you know, so much of our money is

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<v Speaker 1>being spent a marketing dollars of being spent on the

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<v Speaker 1>on the uh, younger generation of millennials, where the money

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<v Speaker 1>the money is in the older generation who you know

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<v Speaker 1>made it and uh and and now need all kinds

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<v Speaker 1>of service. This was this whole concept came about pre COVID.

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<v Speaker 1>COVID is just frosting on the cake. Frankly, Abby, you

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<v Speaker 1>know your background, as Alan has so nicely teet it

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<v Speaker 1>up for us is really just made for this. Tell

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<v Speaker 1>us about the idea from your perspective and how you

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<v Speaker 1>really locked in on this through your work at Thrive

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<v Speaker 1>and soul Cycle among others. Well, thank you so much

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<v Speaker 1>for having us today. We're we're thrilled to be with you. UM.

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<v Speaker 1>You know, the the interesting thing for me as I

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<v Speaker 1>looked at the space around UM aging an older adults,

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<v Speaker 1>where there was so few startups, so few entrepreneurs who

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<v Speaker 1>are designing new businesses for this consumer. And as Alan said,

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<v Speaker 1>this consumer that is the fastest growing segment of our

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<v Speaker 1>population UM, of our population, six of our network as

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<v Speaker 1>a country UM, and less than ten percent of the

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<v Speaker 1>marketing spend. So I was really excited to um, you know,

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<v Speaker 1>think about how we can get more entrepreneurs interested in

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<v Speaker 1>the older all this consumer because to date, I think

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<v Speaker 1>there's very outdated images. And I'm sure you would agree

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<v Speaker 1>on what it is to uh to age, particularly age

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<v Speaker 1>in America, and Alan's the perfect example of at at age.

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<v Speaker 1>Hope you don't mind Alan at age eight five. You know,

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<v Speaker 1>Alan bike rides ten fifteen twenty miles a day, was

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<v Speaker 1>in the ocean, you know, uh for for for a dip,

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<v Speaker 1>just the other day, and you know, with prime time,

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<v Speaker 1>this is his you know, next new venture, his next

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<v Speaker 1>new entrepreneur venture. So I think for us, we're really

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<v Speaker 1>excited about finding founders and entrepreneurs who are designing for

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<v Speaker 1>a much more up to date view of what aging

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<v Speaker 1>looks like. Yeah, and health, of course, health care and

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<v Speaker 1>wellness is just one part of it. I've seen home builders,

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<v Speaker 1>for instance, UM not just target the senior living population,

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<v Speaker 1>but the active adult population, so folks who are over

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<v Speaker 1>the age of fifty five but who are still very

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<v Speaker 1>physically active, like Allen UM. Talk a little bit here

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<v Speaker 1>about why there aren't other VC funds who are targeting

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<v Speaker 1>the same demographic the way you guys are. I mean,

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<v Speaker 1>this all makes great sense, and the numbers are behind you.

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<v Speaker 1>You would think that more people would be doing this.

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<v Speaker 1>You know, we'll be ask we get that question often,

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<v Speaker 1>and I don't want to clean pride of ownership because

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<v Speaker 1>a lot of vcs have had what they called a

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<v Speaker 1>silver tsunami as a bullet point on their investment teams.

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<v Speaker 1>I mean, it's hard to talk to any health or

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<v Speaker 1>wellness related UH venture capital fund that isn't eyeing this

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<v Speaker 1>population because to your point on the data. I think

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<v Speaker 1>what's prevented UM having more involvement in the space is

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<v Speaker 1>you know, first or rather what I think is one

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<v Speaker 1>of our advantages is really being specialized, so for you know,

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<v Speaker 1>for us to really understand, you know, how to reach

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<v Speaker 1>this consumer both through B two B as well as

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<v Speaker 1>B to see UM, how to UM you know, look

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<v Speaker 1>at this consumer, you know in their headergy to genety.

0:12:35.480 --> 0:12:38.480
<v Speaker 1>Since a very diverse audience UM, I think is something

0:12:38.559 --> 0:12:42.240
<v Speaker 1>that is a real advantage for prime time UM. And

0:12:42.320 --> 0:12:45.360
<v Speaker 1>at the same time, UM, you know, it's not really

0:12:45.400 --> 0:12:48.319
<v Speaker 1>the VCS faults at the same time, because there actually

0:12:48.360 --> 0:12:52.160
<v Speaker 1>haven't been as many startups focusing on this audience because

0:12:52.200 --> 0:12:54.520
<v Speaker 1>if the majority of founders are people in their twenties

0:12:54.559 --> 0:12:57.800
<v Speaker 1>and thirties, they're typically solving for the user needs that

0:12:57.840 --> 0:13:00.760
<v Speaker 1>are supposest to them. And so what we're seeing though,

0:13:00.800 --> 0:13:03.320
<v Speaker 1>and it's been interesting, you know, I've been tracking this

0:13:03.320 --> 0:13:06.040
<v Speaker 1>this segment for you know, at least a year now,

0:13:06.080 --> 0:13:07.959
<v Speaker 1>and I've been working on this idea for a few

0:13:08.000 --> 0:13:10.800
<v Speaker 1>of these for a few years. But really since November

0:13:10.800 --> 0:13:13.760
<v Speaker 1>when Allen and I met kind of teamed up UM,

0:13:13.760 --> 0:13:16.600
<v Speaker 1>we've seen really a steady increase in the number of

0:13:16.640 --> 0:13:20.800
<v Speaker 1>business plans and an early stage businesses that have come

0:13:20.840 --> 0:13:24.440
<v Speaker 1>across our our inboxes and it's only accelerated with COVID.

0:13:25.280 --> 0:13:28.120
<v Speaker 1>And I think part of that is that more founders. Well,

0:13:28.160 --> 0:13:29.960
<v Speaker 1>first of all, to take a little what the COVID

0:13:30.080 --> 0:13:33.400
<v Speaker 1>COVID impacts had to to to dramatic sides and both

0:13:33.400 --> 0:13:36.480
<v Speaker 1>supply and demand. Abbie, let me start with you. We

0:13:36.480 --> 0:13:39.360
<v Speaker 1>were talking earlier about the opportunities here. Have you made

0:13:39.400 --> 0:13:44.640
<v Speaker 1>the investment yet in this fund? Absolutely? So, you know,

0:13:44.760 --> 0:13:48.439
<v Speaker 1>this is uh something. While we we just closed our

0:13:48.480 --> 0:13:50.800
<v Speaker 1>first closing of the fund, it is still open until

0:13:50.800 --> 0:13:55.560
<v Speaker 1>October for strategic investors. But um, we have made foreign

0:13:55.559 --> 0:13:58.560
<v Speaker 1>investments to date UM and are about to close on

0:13:58.600 --> 0:14:01.120
<v Speaker 1>two additional ones. And I think it's really a sign

0:14:01.120 --> 0:14:05.920
<v Speaker 1>of just the momentum in the space. While we're specialized

0:14:05.960 --> 0:14:09.479
<v Speaker 1>and focused on the older Delta's consumer, we're pretty diversified

0:14:09.520 --> 0:14:12.680
<v Speaker 1>from the spector perspective. So our investments we've made to

0:14:12.760 --> 0:14:18.440
<v Speaker 1>date are in financial services, telemedicine, UM, e commerce and media,

0:14:18.920 --> 0:14:22.000
<v Speaker 1>so you know, really across the board. UM. You know,

0:14:22.120 --> 0:14:25.360
<v Speaker 1>as we look at opportunities for founders, and that's entrepreneur

0:14:25.480 --> 0:14:29.280
<v Speaker 1>and former Thrive Global president Abby Miller Levy, joined by

0:14:29.360 --> 0:14:34.600
<v Speaker 1>veteran investor Alan patrickof well known inventure capital and political circles.

0:14:35.040 --> 0:14:38.600
<v Speaker 1>I'm fascinated by what they're doing, in part because you

0:14:38.760 --> 0:14:41.520
<v Speaker 1>gotta watch someone like Alan Patrick off over decades and

0:14:41.560 --> 0:14:45.360
<v Speaker 1>decades he has not just seen but participated in the

0:14:45.400 --> 0:14:49.880
<v Speaker 1>growth of venture capital, betting on some very well known startups.

0:14:49.920 --> 0:14:52.880
<v Speaker 1>And now he's looking at a new market and that

0:14:53.000 --> 0:14:56.360
<v Speaker 1>bears some attention. You're listening to Bloomberg business Week. Coming up,

0:14:56.400 --> 0:14:59.800
<v Speaker 1>how the pandemic is impacting the travel industry. We'll hear

0:14:59.800 --> 0:15:07.560
<v Speaker 1>from Travaco CEO Axel Helfa. This is Bloomberg. This is

0:15:07.600 --> 0:15:11.560
<v Speaker 1>Bloomberg Business Week with Carol Masser and Jason Kelly from

0:15:11.640 --> 0:15:13.600
<v Speaker 1>Bloomberg Radio. What does that bring you? Some of the

0:15:13.680 --> 0:15:17.280
<v Speaker 1>most important and informative conversations I had along with Scarlet

0:15:17.280 --> 0:15:20.800
<v Speaker 1>Food on our daily Bloomberg Business Week radio show. This week,

0:15:20.840 --> 0:15:24.720
<v Speaker 1>Carol Masser is on vacation. Will travel, Speaking of vacation

0:15:24.880 --> 0:15:29.120
<v Speaker 1>continues to be, unfortunately one of the industry's hit hardest

0:15:29.160 --> 0:15:32.920
<v Speaker 1>by the pandemic. International travel, of course, is one of

0:15:32.920 --> 0:15:36.920
<v Speaker 1>the areas that is suffering mightily. Will Travago CEO Axel Helfa.

0:15:37.000 --> 0:15:39.560
<v Speaker 1>He was back with us. He joined us from Germany

0:15:39.600 --> 0:15:42.200
<v Speaker 1>to talk about why, and we started by asking him

0:15:42.240 --> 0:15:46.240
<v Speaker 1>about his backyard in Germany is unfortunately significantly better than

0:15:46.320 --> 0:15:50.520
<v Speaker 1>what we've seen last earnings. Um so UM, there is

0:15:50.600 --> 0:15:53.440
<v Speaker 1>quite a bit of travel activity. The health situation is

0:15:53.480 --> 0:15:57.120
<v Speaker 1>relatively speaking stable. And just to give you give you

0:15:57.160 --> 0:16:02.280
<v Speaker 1>an idea, if we compare the travel um environment in Germany. UM,

0:16:02.480 --> 0:16:06.480
<v Speaker 1>all leisure nature destinations like beaches and mountains are getting

0:16:06.520 --> 0:16:10.400
<v Speaker 1>close to last year's volume, whereas city trips and international

0:16:10.600 --> 0:16:16.200
<v Speaker 1>are around fifty so still significantly down. That is incredible.

0:16:16.240 --> 0:16:19.240
<v Speaker 1>I just think about how many people here. Um. Jason's

0:16:19.280 --> 0:16:21.200
<v Speaker 1>working from home. So many of our colleagues are working

0:16:21.200 --> 0:16:23.400
<v Speaker 1>from home. No one's taken it any time off in

0:16:23.440 --> 0:16:27.080
<v Speaker 1>the last four or five months. Because you're working from home.

0:16:27.120 --> 0:16:28.840
<v Speaker 1>You want to stay productive. You're just grateful to have

0:16:28.880 --> 0:16:32.960
<v Speaker 1>a job at this point, Axel, who is taking these vacations?

0:16:32.960 --> 0:16:39.320
<v Speaker 1>Are companies m granting vacations the way they were every year? Yeah,

0:16:39.360 --> 0:16:43.040
<v Speaker 1>I mean people are taking vocations, but and and in

0:16:43.120 --> 0:16:46.600
<v Speaker 1>particularly families are obviously desperate and the difficult situation to

0:16:46.680 --> 0:16:49.680
<v Speaker 1>also get some rest in the summer, which is also

0:16:49.720 --> 0:16:51.880
<v Speaker 1>something that you see across Europe, but not to the

0:16:51.960 --> 0:16:55.320
<v Speaker 1>same extent than in Germany. And I think to be honest,

0:16:55.320 --> 0:16:58.200
<v Speaker 1>in particular, in a situation where a lot of people

0:16:58.200 --> 0:17:00.560
<v Speaker 1>are working from home with all the stress that is

0:17:00.600 --> 0:17:02.920
<v Speaker 1>related to that, it is important to take a break.

0:17:02.960 --> 0:17:06.960
<v Speaker 1>And we, for example UM have have basically introduced a

0:17:07.040 --> 0:17:10.000
<v Speaker 1>mandatory vocation of one week in August for our employees

0:17:10.040 --> 0:17:11.840
<v Speaker 1>to make sure that they do get some rest and

0:17:11.880 --> 0:17:14.960
<v Speaker 1>also do take some time off. Well. I wondered about

0:17:15.000 --> 0:17:17.720
<v Speaker 1>that actual sort of the running of the company, because

0:17:17.760 --> 0:17:20.280
<v Speaker 1>obviously we talked to you so much about sort of

0:17:20.320 --> 0:17:23.880
<v Speaker 1>what you're seeing in terms of trends and and travel

0:17:24.040 --> 0:17:27.280
<v Speaker 1>on on the parts of so many people around the world.

0:17:27.280 --> 0:17:30.080
<v Speaker 1>But I do wonder, like what the challenges have been

0:17:30.520 --> 0:17:35.640
<v Speaker 1>for you running your operation there. I that's difficult. Way

0:17:35.680 --> 0:17:39.560
<v Speaker 1>we have to start. So the in in March, basically

0:17:39.560 --> 0:17:42.760
<v Speaker 1>our revenue collapsed too close to zero in April and

0:17:43.480 --> 0:17:46.200
<v Speaker 1>UM at that point in time, clearly, UM, I mean

0:17:46.200 --> 0:17:50.640
<v Speaker 1>you're initially obviously in paralysis. So what is going on? UM,

0:17:50.800 --> 0:17:55.200
<v Speaker 1>what what shall we do? And UM The thought that

0:17:55.200 --> 0:17:57.080
<v Speaker 1>that it was really helpful to us was that we

0:17:57.240 --> 0:18:00.080
<v Speaker 1>very early on accepted that the traveler would disappear or

0:18:00.080 --> 0:18:02.960
<v Speaker 1>at least temporarily, and said, okay, how will the world

0:18:02.960 --> 0:18:05.800
<v Speaker 1>look in the future, And we we define three phases

0:18:05.880 --> 0:18:10.000
<v Speaker 1>of recovery, no traveling, some traveling with the restrictions, which

0:18:10.000 --> 0:18:11.840
<v Speaker 1>is basically where we are right now, and then the

0:18:11.840 --> 0:18:14.520
<v Speaker 1>new normal, whatever that will look like, and work backwards

0:18:14.520 --> 0:18:16.920
<v Speaker 1>and said, okay, what do we need to do for

0:18:17.000 --> 0:18:20.800
<v Speaker 1>the traveler, for our customer and UM and what do

0:18:20.840 --> 0:18:23.400
<v Speaker 1>we need to prepare for And so despite the fact

0:18:23.440 --> 0:18:26.200
<v Speaker 1>that the timing of all these phases is completely uncertain,

0:18:26.200 --> 0:18:28.920
<v Speaker 1>it gives you a stability and also a clear focus

0:18:29.520 --> 0:18:32.120
<v Speaker 1>and UH and focus and structure is what in these

0:18:32.200 --> 0:18:36.359
<v Speaker 1>uncertain times is extremely helpful. UM to give guidance and

0:18:36.480 --> 0:18:39.560
<v Speaker 1>also also emotional support, to be honest to all of us.

0:18:40.080 --> 0:18:41.840
<v Speaker 1>That's a really great way of breaking it down. And

0:18:41.880 --> 0:18:43.479
<v Speaker 1>I want to pick up down that point. If we're

0:18:43.520 --> 0:18:46.040
<v Speaker 1>in the some travel phase right now and eventually we'll

0:18:46.080 --> 0:18:48.480
<v Speaker 1>get to the new normal, what are you seeing in

0:18:48.480 --> 0:18:51.119
<v Speaker 1>the some travel phase now that will become part of

0:18:51.119 --> 0:18:54.200
<v Speaker 1>the new normal. Will people avoid cities, Will people avoid

0:18:54.240 --> 0:18:58.400
<v Speaker 1>the United States? Will they choose to go on vacations

0:18:58.400 --> 0:19:01.720
<v Speaker 1>that are local and reached by car as opposed to

0:19:01.760 --> 0:19:05.080
<v Speaker 1>by plane or by boat. So what we do do

0:19:05.160 --> 0:19:08.520
<v Speaker 1>see right now and and most pronounced obviously in Germany

0:19:08.600 --> 0:19:11.160
<v Speaker 1>is there the situation is very stable, but pretty much

0:19:11.560 --> 0:19:14.840
<v Speaker 1>in most of the markets, UM is that that the

0:19:14.960 --> 0:19:18.080
<v Speaker 1>first destination and the first vacation that that people and

0:19:18.160 --> 0:19:21.720
<v Speaker 1>travelers want to do is is really to the nature beaches,

0:19:22.040 --> 0:19:26.680
<v Speaker 1>normal summer vacation destinations and just get a break and UM.

0:19:27.000 --> 0:19:29.800
<v Speaker 1>So that that's something clearly a trend and they're What

0:19:29.960 --> 0:19:32.560
<v Speaker 1>you also can see is that destinations that can reach

0:19:32.640 --> 0:19:36.639
<v Speaker 1>by car and even more importantly left by car in

0:19:36.680 --> 0:19:40.560
<v Speaker 1>case something would happen UM are clearly favored by many

0:19:40.600 --> 0:19:43.919
<v Speaker 1>many travelers. The second thing that you can observe is

0:19:44.000 --> 0:19:48.640
<v Speaker 1>that apartments and the vacation houses are more popular than

0:19:48.680 --> 0:19:53.720
<v Speaker 1>before because a certain segment of travelers is preferring to

0:19:53.840 --> 0:19:57.359
<v Speaker 1>be really on their own on vacation. And in the

0:19:57.440 --> 0:19:59.399
<v Speaker 1>US and particularly what we've seen is that there is

0:19:59.440 --> 0:20:04.080
<v Speaker 1>a lot more are um um interstate travel UM so

0:20:04.320 --> 0:20:07.840
<v Speaker 1>going to closer destinations that are better known and that

0:20:07.960 --> 0:20:11.560
<v Speaker 1>just feel safer. And I do think and we overall

0:20:11.600 --> 0:20:15.040
<v Speaker 1>think that there's trend. Two, more local travel will continue

0:20:15.119 --> 0:20:18.560
<v Speaker 1>for the foreseeable future, whether it will remain and stay

0:20:18.640 --> 0:20:20.680
<v Speaker 1>for the very long term, I think that's too early

0:20:20.720 --> 0:20:24.679
<v Speaker 1>to be to be seen. But International Longhould Travel, I

0:20:24.680 --> 0:20:27.680
<v Speaker 1>think will be will be muted for um for quite

0:20:27.720 --> 0:20:30.439
<v Speaker 1>some time. And that's Travago CEO Axel half A joining

0:20:30.520 --> 0:20:33.800
<v Speaker 1>Scarlett Food and Me from Germany on the heels of

0:20:33.960 --> 0:20:36.359
<v Speaker 1>his earnings, giving us a sense of how travel looks

0:20:36.400 --> 0:20:39.360
<v Speaker 1>in different parts of the world. And some themes are

0:20:39.400 --> 0:20:43.840
<v Speaker 1>emerging here as we look at when people start traveling

0:20:43.880 --> 0:20:45.959
<v Speaker 1>and where they're going to go, and the answer is

0:20:46.119 --> 0:20:49.560
<v Speaker 1>they're getting back slowly and they're staying pretty close to home.

0:20:49.880 --> 0:20:52.720
<v Speaker 1>You're listening to Bloomberg Business Week. We talked to someone

0:20:52.760 --> 0:20:56.080
<v Speaker 1>else who's very familiar with the travel business. He's the

0:20:56.119 --> 0:21:00.520
<v Speaker 1>former chief ethics officer of ARABBNB. But we were talking

0:21:00.560 --> 0:21:04.040
<v Speaker 1>about home sharing. We were talking about integrity. That's coming

0:21:04.119 --> 0:21:10.200
<v Speaker 1>up next. This is Rupert. This is Bloomberg Business Week

0:21:10.320 --> 0:21:14.520
<v Speaker 1>with Carol Masser and Jason Kelly from Bloomberg Radio. Well

0:21:14.560 --> 0:21:16.119
<v Speaker 1>today and bringing you some of the most important and

0:21:16.119 --> 0:21:20.040
<v Speaker 1>informative conversations from our daily radio show this week. And

0:21:20.080 --> 0:21:22.919
<v Speaker 1>we talked a little bit about travel with Axel Hetha

0:21:23.240 --> 0:21:26.080
<v Speaker 1>earlier in the show, just a few minutes ago. So

0:21:26.119 --> 0:21:29.359
<v Speaker 1>another big name in the travel business, certainly one that

0:21:29.440 --> 0:21:32.880
<v Speaker 1>has become very popular over the past few years, is Airbnb,

0:21:33.160 --> 0:21:37.040
<v Speaker 1>the famous home sharing service, the unicorn that everyone's waiting

0:21:37.119 --> 0:21:40.359
<v Speaker 1>to go public. We caught up Scarlett Foo and I

0:21:40.400 --> 0:21:44.119
<v Speaker 1>did with the former top lawyer at Airbnb is a

0:21:44.119 --> 0:21:47.200
<v Speaker 1>guy named Rob Chestnut. He also was a top lawyer

0:21:47.240 --> 0:21:50.639
<v Speaker 1>at eBay. He's a former federal prosecutor, and we weren't

0:21:50.680 --> 0:21:53.920
<v Speaker 1>talking to him about his jobs at any of those places,

0:21:54.200 --> 0:21:57.280
<v Speaker 1>at least not directly. We're talking about a new book

0:21:57.600 --> 0:22:00.600
<v Speaker 1>that he's put out. It's called Intentional int Aegrity, How

0:22:00.640 --> 0:22:04.320
<v Speaker 1>smart companies can lead an ethical revolution. And this conversation,

0:22:04.440 --> 0:22:08.480
<v Speaker 1>interestingly happened during a week where big tech executives were

0:22:08.560 --> 0:22:12.680
<v Speaker 1>on Capitol Hill, the leaders of the biggest technology companies

0:22:12.720 --> 0:22:17.919
<v Speaker 1>in the world virtually zooming in or webexing into Capitol

0:22:18.000 --> 0:22:21.000
<v Speaker 1>Hill to face a lot of scrutiny from lawmakers about

0:22:21.080 --> 0:22:25.040
<v Speaker 1>their role in society, their lack of competition, and what

0:22:25.160 --> 0:22:28.680
<v Speaker 1>they've been doing along the way. Amid a lot of investigations,

0:22:28.720 --> 0:22:31.960
<v Speaker 1>a lot of big, almost existential questions about the role

0:22:31.960 --> 0:22:34.640
<v Speaker 1>of technology in our lives. One of the core issues

0:22:35.080 --> 0:22:38.159
<v Speaker 1>is what effect all of this technology is having on

0:22:38.240 --> 0:22:41.800
<v Speaker 1>us as humans, but also how these companies are run,

0:22:42.119 --> 0:22:44.760
<v Speaker 1>and that was very top of mind for Rob Chestnut.

0:22:45.119 --> 0:22:47.640
<v Speaker 1>I think everyone needs a like a north star in life,

0:22:48.280 --> 0:22:51.240
<v Speaker 1>a purpose and sort of a commitment to live with

0:22:51.280 --> 0:22:54.920
<v Speaker 1>integrity as they can best perceive it. But people also,

0:22:54.960 --> 0:22:57.639
<v Speaker 1>I think, need to have some self awareness and listen

0:22:57.680 --> 0:23:01.240
<v Speaker 1>to people around them. Uh, and they willing to adjust

0:23:01.280 --> 0:23:05.560
<v Speaker 1>their views as they learn more information. Uh. You know,

0:23:06.160 --> 0:23:08.520
<v Speaker 1>it seems like we do a lot of partisan thinking

0:23:08.560 --> 0:23:10.520
<v Speaker 1>in this country where people kind of get stuck on

0:23:10.600 --> 0:23:14.480
<v Speaker 1>one side and just feel like they're dogged and committing

0:23:14.520 --> 0:23:16.960
<v Speaker 1>to stick by it no matter what. And that's not

0:23:16.960 --> 0:23:19.840
<v Speaker 1>going to get us a good place. So tell us

0:23:19.880 --> 0:23:23.840
<v Speaker 1>about the sort of the foundation of this book, because

0:23:23.880 --> 0:23:27.080
<v Speaker 1>I'm fascinated by your background. You are a federal prosecutor.

0:23:27.480 --> 0:23:30.639
<v Speaker 1>You went to work for eBay, I believe in ultimately

0:23:31.160 --> 0:23:34.679
<v Speaker 1>at Airbnb. What led you? What? What was sort of

0:23:34.720 --> 0:23:38.320
<v Speaker 1>the genesis of the spark? Well, I've been I've been

0:23:38.320 --> 0:23:40.439
<v Speaker 1>dealing with rules. I think my whole life as a

0:23:40.440 --> 0:23:44.960
<v Speaker 1>photo prosecutor, I prosecuted espionage cases. Uh, you know, which

0:23:45.000 --> 0:23:47.800
<v Speaker 1>I think it shows about as much lack of integrity

0:23:47.800 --> 0:23:50.879
<v Speaker 1>as you can you can ever find in a work. Kames, right,

0:23:50.920 --> 0:23:53.760
<v Speaker 1>you were involved in that league, James, he was one

0:23:53.800 --> 0:23:55.639
<v Speaker 1>of the cases that I prosecuted. When I was in

0:23:55.760 --> 0:23:59.119
<v Speaker 1>nor of the Virginia, I bet an eBay. I started

0:23:59.119 --> 0:24:02.000
<v Speaker 1>their trust and safety department. All the rules around what

0:24:02.160 --> 0:24:04.119
<v Speaker 1>you can sell on eBay, you know, can you sell

0:24:04.200 --> 0:24:08.040
<v Speaker 1>guns and alcohol and tobacco products and drugs and the like.

0:24:08.480 --> 0:24:10.240
<v Speaker 1>So I'm the dealing with the rules my whole lifetime.

0:24:10.320 --> 0:24:13.840
<v Speaker 1>But uh, you know, just the last three or four years,

0:24:14.119 --> 0:24:17.240
<v Speaker 1>I've really gotten a sense that the world is changing. Uh.

0:24:17.240 --> 0:24:21.480
<v Speaker 1>People are far faster now to call out bad conduct

0:24:21.520 --> 0:24:24.959
<v Speaker 1>by leaders and my companies. I refer to it, you know,

0:24:25.359 --> 0:24:29.920
<v Speaker 1>as an integrity revolution in the book. Uh, people are

0:24:30.600 --> 0:24:32.720
<v Speaker 1>really desiring when they go to work to have a

0:24:32.760 --> 0:24:35.960
<v Speaker 1>positive impact in the world. And if they perceived the

0:24:36.040 --> 0:24:38.399
<v Speaker 1>values of their company to not be aligned with their

0:24:38.400 --> 0:24:42.600
<v Speaker 1>own values. In the past, they were quiet. Now they're

0:24:42.640 --> 0:24:46.600
<v Speaker 1>communicating with each other on blind and Slack, and they're

0:24:46.600 --> 0:24:51.280
<v Speaker 1>blogging about it, they're tweeting about it. They're even organizing walkouts.

0:24:51.880 --> 0:24:55.479
<v Speaker 1>And I think it's not just employees it's customers. Now

0:24:55.560 --> 0:24:59.440
<v Speaker 1>we are in an age of conscious consumerism where you know, consumers,

0:24:59.680 --> 0:25:03.000
<v Speaker 1>if they don't like the way that a particular company operates,

0:25:03.200 --> 0:25:04.840
<v Speaker 1>they're going to take their money and they're gonna move

0:25:04.840 --> 0:25:07.840
<v Speaker 1>it somewhere else faster than ever before. So the generalis

0:25:08.200 --> 0:25:10.680
<v Speaker 1>for the book, I think is it was really recognizing

0:25:10.720 --> 0:25:15.200
<v Speaker 1>the sea change and this heightened expectation that the world's

0:25:15.240 --> 0:25:18.080
<v Speaker 1>putting on leaders and on companies, and there's an effort

0:25:18.119 --> 0:25:21.159
<v Speaker 1>to try to help companies adjust in this new world

0:25:21.200 --> 0:25:24.040
<v Speaker 1>so that they can really take advantage of it and

0:25:24.240 --> 0:25:26.800
<v Speaker 1>led it as opposed to fighting the todd and ultimately

0:25:26.920 --> 0:25:29.639
<v Speaker 1>really hurting their brands. You know, Rob, let's talk a

0:25:29.720 --> 0:25:32.840
<v Speaker 1>little bit about the tech world if we can. You've

0:25:32.880 --> 0:25:35.720
<v Speaker 1>been a part of it, uh in many ways. And

0:25:36.400 --> 0:25:40.359
<v Speaker 1>as Scarlett pointed out, and as we talked about earlier,

0:25:40.600 --> 0:25:42.840
<v Speaker 1>you know, this is a day where we had some

0:25:43.119 --> 0:25:46.920
<v Speaker 1>very well known tech executives on Capitol Hill. It does

0:25:47.160 --> 0:25:51.119
<v Speaker 1>virtually that is uh some cases not being able to

0:25:51.200 --> 0:25:54.400
<v Speaker 1>ironically figure out the technology to testify. But we'll set

0:25:54.400 --> 0:25:58.679
<v Speaker 1>that aside for a second. Um, how big of the

0:25:58.760 --> 0:26:01.080
<v Speaker 1>deal is it or how big a deal should we

0:26:01.119 --> 0:26:04.679
<v Speaker 1>make of it? That we have some big existential questions

0:26:04.840 --> 0:26:08.639
<v Speaker 1>around the role of technology in our lives and the

0:26:08.760 --> 0:26:14.640
<v Speaker 1>behavior of big tech. Well, I remember back when tech

0:26:14.720 --> 0:26:17.600
<v Speaker 1>was the darling. Don't you know, of course that companies

0:26:17.640 --> 0:26:19.879
<v Speaker 1>they were going to save the world, right and the

0:26:20.040 --> 0:26:23.360
<v Speaker 1>boy things have changed and I think, uh a lot

0:26:23.440 --> 0:26:26.680
<v Speaker 1>of that I think has been their own doing in

0:26:26.680 --> 0:26:28.680
<v Speaker 1>In a number of the large tech companies, I think

0:26:28.680 --> 0:26:33.679
<v Speaker 1>it's a singular focus on making money, which is of

0:26:33.720 --> 0:26:37.360
<v Speaker 1>course critical, but you've got to be thinking about other stakeholders.

0:26:37.520 --> 0:26:39.800
<v Speaker 1>You've got to be thinking about your employees, you've gotta

0:26:39.800 --> 0:26:42.520
<v Speaker 1>be thinking about the communities where you do business. And

0:26:42.560 --> 0:26:45.960
<v Speaker 1>I think and that's on that scorecard and ab these

0:26:46.000 --> 0:26:49.719
<v Speaker 1>big companies haven't done as well, and that has caused

0:26:49.760 --> 0:26:52.159
<v Speaker 1>the world to to take a hard look at them.

0:26:52.520 --> 0:26:57.080
<v Speaker 1>The microscope is out and I think we need to

0:26:57.080 --> 0:26:59.200
<v Speaker 1>see them get ahead of the curve. I think Microsoft,

0:26:59.280 --> 0:27:00.879
<v Speaker 1>for example, is doing a pretty good job of this,

0:27:01.000 --> 0:27:04.600
<v Speaker 1>actually recognizing that the world needs more from big tech.

0:27:04.960 --> 0:27:06.680
<v Speaker 1>They need big tech to step up and salves some

0:27:06.760 --> 0:27:10.440
<v Speaker 1>big problems instead of solely focusing on that quarterly that

0:27:10.760 --> 0:27:14.640
<v Speaker 1>quarterly reports think about you know, I have to look

0:27:14.640 --> 0:27:17.399
<v Speaker 1>at Facebook, so they've got to deal with misinformation and

0:27:17.440 --> 0:27:19.120
<v Speaker 1>hate on their platform. I think they've got to own

0:27:19.200 --> 0:27:21.080
<v Speaker 1>up to it and their failure to do it, and

0:27:21.119 --> 0:27:23.040
<v Speaker 1>I think they've been kind of stubborn about this is

0:27:23.040 --> 0:27:25.360
<v Speaker 1>really hurting Bright. How much of that do you think

0:27:25.440 --> 0:27:27.320
<v Speaker 1>is tied to the fact that a lot of these

0:27:27.320 --> 0:27:30.040
<v Speaker 1>big tech companies are still fairly young companies run by

0:27:30.080 --> 0:27:33.320
<v Speaker 1>their founders. You bring up Microsoft, and that's, you know,

0:27:33.359 --> 0:27:35.639
<v Speaker 1>at this point, an old company. Uh. The guy who

0:27:35.760 --> 0:27:38.320
<v Speaker 1>runs at such a Nodela is not Bill Gates. Um,

0:27:38.400 --> 0:27:42.280
<v Speaker 1>he's a hired hand. Essentially, he's a professional manager. Whereas

0:27:42.280 --> 0:27:44.879
<v Speaker 1>Facebook is run by Mark Zuckerberg, Amazon is run by

0:27:44.920 --> 0:27:47.800
<v Speaker 1>Jeff Bezos. They are still in the mindset of building

0:27:47.840 --> 0:27:51.800
<v Speaker 1>their company, building market share, uh, growing as fast as

0:27:51.880 --> 0:27:54.600
<v Speaker 1>they can, as opposed to understanding that they are behemoths. Now.

0:27:56.520 --> 0:27:59.440
<v Speaker 1>I think some of it may be the lack of experience.

0:28:00.480 --> 0:28:02.879
<v Speaker 1>Someone like such an develop perhaps has been around a

0:28:02.960 --> 0:28:06.960
<v Speaker 1>little longer sort of understands this idea of building a

0:28:07.080 --> 0:28:09.920
<v Speaker 1>loved brand for an infinite time hase. And but you know,

0:28:09.960 --> 0:28:12.600
<v Speaker 1>look at Brian Schusky and Airbnb. I think the Airbnb

0:28:13.119 --> 0:28:17.600
<v Speaker 1>has done pretty well overall in recognizing that there's something

0:28:17.640 --> 0:28:21.080
<v Speaker 1>bigger than just getting big. That the way that you

0:28:21.160 --> 0:28:23.520
<v Speaker 1>do it and the values that you demonstrate while you're

0:28:23.520 --> 0:28:26.639
<v Speaker 1>going big, uh, make a huge difference. A lot of

0:28:26.640 --> 0:28:29.560
<v Speaker 1>it is who you listen to. I think that some

0:28:29.640 --> 0:28:32.760
<v Speaker 1>of the younger tech executives, it isn't the fact that

0:28:32.800 --> 0:28:35.960
<v Speaker 1>they're young and inexperienced as much as are they really

0:28:36.000 --> 0:28:39.560
<v Speaker 1>demonstrating an open mind, a curious learning mindset to listen

0:28:39.600 --> 0:28:42.600
<v Speaker 1>to people who are outside of their type inner circle

0:28:42.880 --> 0:28:46.240
<v Speaker 1>and learn from them. I do think Facebook could do

0:28:46.240 --> 0:28:48.520
<v Speaker 1>a better job in this regard. And Jason, that's why

0:28:48.960 --> 0:28:51.480
<v Speaker 1>diversity and inclusion is so important, to make sure that

0:28:51.560 --> 0:28:53.840
<v Speaker 1>you don't have the same kinds of people in your

0:28:53.880 --> 0:28:56.280
<v Speaker 1>company that you talked to all day long. Totally, I

0:28:56.360 --> 0:28:58.240
<v Speaker 1>was that's exactly where I was going to go next,

0:28:58.280 --> 0:29:01.840
<v Speaker 1>and Rob, I do wonder along those exact lines. It

0:29:01.880 --> 0:29:05.840
<v Speaker 1>feels like these dual crises, the pandemic and the virtual

0:29:05.920 --> 0:29:08.880
<v Speaker 1>world we're living in, you know, zoom to zoom or

0:29:08.920 --> 0:29:13.520
<v Speaker 1>however you're communicating with people, as well as a long

0:29:13.640 --> 0:29:18.720
<v Speaker 1>overdue reckoning. When it comes to racial inequality, it feels

0:29:18.720 --> 0:29:22.040
<v Speaker 1>like it's laid there a lot at all sorts of companies,

0:29:22.120 --> 0:29:25.440
<v Speaker 1>big and small. How do we take advantage of that

0:29:25.640 --> 0:29:29.320
<v Speaker 1>and and maybe reset ourselves well, I think we need

0:29:29.360 --> 0:29:32.040
<v Speaker 1>to start with an understanding that we all come to

0:29:32.080 --> 0:29:36.080
<v Speaker 1>the world with our own specific set of goggles and

0:29:36.240 --> 0:29:38.080
<v Speaker 1>lens as we see the world through our own lives

0:29:38.080 --> 0:29:40.960
<v Speaker 1>and our own experiences. But what we sometimes fail to

0:29:41.040 --> 0:29:43.840
<v Speaker 1>understand is that there are a whole broad set of

0:29:43.880 --> 0:29:48.080
<v Speaker 1>experiences out there that diversity can really help us learn from.

0:29:48.640 --> 0:29:51.160
<v Speaker 1>I'll take Airbnb. You know, when the Airbnb face of

0:29:51.240 --> 0:29:54.720
<v Speaker 1>discrimination crisis several years ago on its platform. I think

0:29:54.800 --> 0:29:56.600
<v Speaker 1>part of those caused by the fact that there wasn't

0:29:56.720 --> 0:29:59.240
<v Speaker 1>enough diversity in the leadership of the company back then,

0:30:00.080 --> 0:30:03.520
<v Speaker 1>people who would actually experienced discrimination who could have helped,

0:30:03.560 --> 0:30:05.560
<v Speaker 1>I think, be a little more proactive and getting and

0:30:05.680 --> 0:30:09.240
<v Speaker 1>getting on top of these sorts of issues. Diversity brings

0:30:09.600 --> 0:30:13.800
<v Speaker 1>the power of human experience beyond what any one individual

0:30:13.840 --> 0:30:16.280
<v Speaker 1>can do. I love walking into a room and seeing

0:30:16.320 --> 0:30:18.720
<v Speaker 1>people that look different than I do, because it means

0:30:18.720 --> 0:30:20.440
<v Speaker 1>that we're going to get some different perspectives that I

0:30:20.480 --> 0:30:23.760
<v Speaker 1>couldn't begin to understand. But those are critical, I think

0:30:24.200 --> 0:30:27.800
<v Speaker 1>in dealing with dealing with crisis and dealing with the

0:30:27.920 --> 0:30:30.600
<v Speaker 1>racial injustice, you've got to have that understanding inside your

0:30:30.640 --> 0:30:34.120
<v Speaker 1>company at the leadership level. Rob, you talked about stakeholders

0:30:34.160 --> 0:30:37.200
<v Speaker 1>earlier on, and that brought me to the Business Roundtables. Uh,

0:30:37.960 --> 0:30:41.480
<v Speaker 1>definition of a corporation or purpose of a corporation. Last

0:30:41.480 --> 0:30:45.040
<v Speaker 1>summer they came out they revised their mission statement, essentially

0:30:45.040 --> 0:30:48.160
<v Speaker 1>saying that it's not just for the shareholders right there,

0:30:48.400 --> 0:30:51.160
<v Speaker 1>They're not just committing to shareholders, are committing to their employees,

0:30:51.200 --> 0:30:55.680
<v Speaker 1>to customers, two suppliers, to the communities as well. How

0:30:55.720 --> 0:30:59.480
<v Speaker 1>did you interpret that because it was sufficiently vague that

0:31:00.120 --> 0:31:04.080
<v Speaker 1>one can walk away with the interpretation that they want. Well,

0:31:04.120 --> 0:31:06.440
<v Speaker 1>I think it was a powerful move. Uh. Well, we're

0:31:06.480 --> 0:31:10.880
<v Speaker 1>talking about abandoning now decades of thinking about the purpose

0:31:10.920 --> 0:31:13.840
<v Speaker 1>of a company and why it exists. And I think

0:31:13.880 --> 0:31:16.200
<v Speaker 1>the fact that the Business round Table did this was

0:31:16.240 --> 0:31:18.760
<v Speaker 1>a big step. But you're right, there's still a lot.

0:31:19.040 --> 0:31:21.920
<v Speaker 1>There's still a lot to interpret. And that was Rob Chestnut,

0:31:21.960 --> 0:31:25.800
<v Speaker 1>the former chief ethics officer at Airbnb, that company's top lawyer.

0:31:26.080 --> 0:31:29.080
<v Speaker 1>He worked at eBay. He also was a very successful

0:31:29.400 --> 0:31:34.080
<v Speaker 1>federal prosecutor, so he understands not just ethics but integrity,

0:31:34.120 --> 0:31:36.640
<v Speaker 1>and that led him to write this book. It's called

0:31:36.680 --> 0:31:41.040
<v Speaker 1>intentional integrity. How smart companies can lead in ethical revolution.

0:31:41.560 --> 0:31:44.600
<v Speaker 1>Fascinating to get some time with him this week and

0:31:44.800 --> 0:31:47.720
<v Speaker 1>at this moment where we as a country are facing

0:31:47.880 --> 0:31:50.640
<v Speaker 1>dueling crises and there are a lot of big questions

0:31:50.680 --> 0:31:54.640
<v Speaker 1>about the role of companies as we think about where

0:31:54.680 --> 0:31:57.200
<v Speaker 1>we work, what we buy, and who we buy it

0:31:57.240 --> 0:32:00.160
<v Speaker 1>from in an entirely different light. Well plenty coming up

0:32:00.160 --> 0:32:03.400
<v Speaker 1>in our next hour. Americans, they aren't making as many

0:32:03.520 --> 0:32:06.920
<v Speaker 1>babies during the pandemic, contrary to what people might have

0:32:06.960 --> 0:32:11.040
<v Speaker 1>thought about a pandemic baby boom. And that's bad for

0:32:11.080 --> 0:32:13.920
<v Speaker 1>the economy, so says Peter Coy. It's the cover story

0:32:13.960 --> 0:32:17.960
<v Speaker 1>this week in Bloomberg Business Week, plus Georgetown University professor

0:32:18.000 --> 0:32:22.040
<v Speaker 1>Marcia Chaplin on her book franchise, The Golden Arches in

0:32:22.120 --> 0:32:29.320
<v Speaker 1>Black America. This is Bloomberg. This is Bloomberg Business Week

0:32:29.400 --> 0:32:33.440
<v Speaker 1>with Carol Masser and Jason Kelly from Bloomberg Radio. Hello,

0:32:33.440 --> 0:32:35.600
<v Speaker 1>I'm Jason Kelly. Put ahead for you in this hour

0:32:35.680 --> 0:32:39.080
<v Speaker 1>of the weekend edition of Bloomberg Business Week, including Georgetown

0:32:39.160 --> 0:32:42.280
<v Speaker 1>University professor my alma mater. Proud to have her on

0:32:42.360 --> 0:32:45.000
<v Speaker 1>the show, Marcia Chatelaine. She's got a new book. It's

0:32:45.000 --> 0:32:49.920
<v Speaker 1>called Franchise The Golden Arches in Black America. Incredibly timely

0:32:50.040 --> 0:32:53.840
<v Speaker 1>a look at one of the best known companies in

0:32:54.000 --> 0:32:57.240
<v Speaker 1>the world and certainly in the United States, McDonald's its

0:32:57.400 --> 0:33:01.120
<v Speaker 1>role in the struggle for racial equality. Plus, we'll hear

0:33:01.160 --> 0:33:04.160
<v Speaker 1>from Stanford Graduate School of Business Dean Jonathan Levin and

0:33:04.200 --> 0:33:09.400
<v Speaker 1>Associate Dean Sarah Soul about that same issue. Stanford it's

0:33:09.440 --> 0:33:12.520
<v Speaker 1>the number one business school according to Bloomberg Business Week.

0:33:12.560 --> 0:33:14.400
<v Speaker 1>Carol Master of my partner and I have been there

0:33:14.640 --> 0:33:17.920
<v Speaker 1>the last couple of years to talk about what they're doing. Well,

0:33:17.960 --> 0:33:21.280
<v Speaker 1>they've got a new plan as it relates to racial equity,

0:33:21.560 --> 0:33:23.800
<v Speaker 1>and so we give Carol Master. You're not hearing here

0:33:23.840 --> 0:33:26.560
<v Speaker 1>this week, she's on vacation, but you will hear Scarlet

0:33:26.600 --> 0:33:29.400
<v Speaker 1>Food throughout these conversations. She was nice enough to join

0:33:29.480 --> 0:33:32.360
<v Speaker 1>me throughout the week on our daily Bloomberg Business Week

0:33:32.480 --> 0:33:35.360
<v Speaker 1>radio show. Let's begin this hour with our Business Week

0:33:35.440 --> 0:33:40.000
<v Speaker 1>cover story. Economics editor Peter coy writes, I'm quoting here

0:33:40.320 --> 0:33:43.640
<v Speaker 1>pandas and white rhinos are the only creatures that are

0:33:43.760 --> 0:33:48.600
<v Speaker 1>unsuccessful at Maybean Captivity. Yep, he's talking about human beings

0:33:48.640 --> 0:33:51.640
<v Speaker 1>he's talking about us as Americans. The US could see

0:33:51.760 --> 0:33:56.000
<v Speaker 1>five hundred thousand fewer births next year. That, of course,

0:33:56.000 --> 0:33:59.560
<v Speaker 1>will have strong repercussions long after the pandemic is over,

0:34:00.200 --> 0:34:03.800
<v Speaker 1>especially on the economy. Peter and the editor of the the magazine,

0:34:03.840 --> 0:34:07.080
<v Speaker 1>Joe Weber, joined us with this story. Peter and I

0:34:07.120 --> 0:34:09.840
<v Speaker 1>started talking about this, Uh. That brought a sense of

0:34:09.920 --> 0:34:14.080
<v Speaker 1>demographics um earlier in the year. Uh. And then you know,

0:34:14.120 --> 0:34:17.680
<v Speaker 1>we started this lockdown thing, and we kept talking about

0:34:17.680 --> 0:34:19.799
<v Speaker 1>it because I was like, man, there might be a

0:34:19.840 --> 0:34:22.799
<v Speaker 1>lot of babies that come out of this, and so

0:34:22.840 --> 0:34:24.919
<v Speaker 1>we kind of stuck with that. And then it sort

0:34:24.920 --> 0:34:28.560
<v Speaker 1>of went the other way, and what we expected to

0:34:28.640 --> 0:34:30.520
<v Speaker 1>be a baby boom ended up being more of a

0:34:30.520 --> 0:34:33.759
<v Speaker 1>baby bust. Uh. So we called, um, you know, sex

0:34:33.840 --> 0:34:38.680
<v Speaker 1>columnists slash um economists Peter Koy and asked him to

0:34:38.719 --> 0:34:41.120
<v Speaker 1>do that. UM. So, Peter, can you walk us through

0:34:41.360 --> 0:34:44.120
<v Speaker 1>what what you what you were able to discover as

0:34:44.120 --> 0:34:48.320
<v Speaker 1>you were reporting the story. Yeah, I mean, as you said,

0:34:48.920 --> 0:34:50.120
<v Speaker 1>you didn't get a chance to put a lot of

0:34:50.160 --> 0:34:53.480
<v Speaker 1>babies on the cover. Um. But I think I came

0:34:53.480 --> 0:34:56.080
<v Speaker 1>out of okay anyway, because we we came up with

0:34:56.120 --> 0:34:59.440
<v Speaker 1>a good storyline, which is not only is there a

0:34:59.680 --> 0:35:05.680
<v Speaker 1>deep line in uh fertilities fewer pregnancies, but it seems

0:35:05.680 --> 0:35:08.040
<v Speaker 1>as if it's probably not going to be made up

0:35:08.080 --> 0:35:11.400
<v Speaker 1>after we're out of the recession the pandemic, so that

0:35:11.480 --> 0:35:14.920
<v Speaker 1>the consequences will be long lasting. You know, think about it.

0:35:15.000 --> 0:35:18.759
<v Speaker 1>Babies who are not born in are people who will

0:35:18.800 --> 0:35:22.279
<v Speaker 1>not be alive in the twenty second century. I mean,

0:35:22.320 --> 0:35:24.840
<v Speaker 1>this is a This is in a way. In some ways,

0:35:24.920 --> 0:35:28.560
<v Speaker 1>the number of missing people from the population because of

0:35:28.600 --> 0:35:31.960
<v Speaker 1>the decline in births is bigger the number of missing

0:35:32.000 --> 0:35:37.600
<v Speaker 1>people from the population from the deaths from COVID and

0:35:37.360 --> 0:35:40.200
<v Speaker 1>and those numbers are actually worth just kind of dwelling

0:35:40.200 --> 0:35:42.120
<v Speaker 1>on for a second, because we're up to like one

0:35:42.239 --> 0:35:45.879
<v Speaker 1>fifty deaths in the US now, but it could be

0:35:45.920 --> 0:35:48.280
<v Speaker 1>as number of a number as high as five hundred

0:35:48.360 --> 0:35:57.240
<v Speaker 1>thousand babies that are not born next year at least bookings. Okay,

0:35:57.280 --> 0:36:00.080
<v Speaker 1>so some staggering numbers there, But when you think about it,

0:36:00.120 --> 0:36:02.720
<v Speaker 1>when you take a step back, policy is not aligned

0:36:02.760 --> 0:36:05.399
<v Speaker 1>with having kids. They are damn expensive and sorry for

0:36:05.400 --> 0:36:07.520
<v Speaker 1>for just swearing there, but you are on your own

0:36:07.520 --> 0:36:11.880
<v Speaker 1>to find childcare, education, expensive healthcare. I mean, people when

0:36:11.920 --> 0:36:13.799
<v Speaker 1>they get healthcare, they don't want to leave it. Then

0:36:13.920 --> 0:36:16.880
<v Speaker 1>of course there is a motherhood penalty and fatherhood penalty,

0:36:16.920 --> 0:36:19.719
<v Speaker 1>and very rarely do see middle cost families with more

0:36:19.719 --> 0:36:23.640
<v Speaker 1>than three kids, um, Peter. Was the birth rate rising

0:36:23.719 --> 0:36:26.120
<v Speaker 1>or was it holding up pretty well? Before the pandemic?

0:36:26.840 --> 0:36:29.200
<v Speaker 1>The US had been known for a long time for

0:36:29.280 --> 0:36:34.120
<v Speaker 1>having an unusually high fertility rate compared to other wealthy nations.

0:36:34.920 --> 0:36:37.840
<v Speaker 1>As recently as two thousand seven, it was two point

0:36:37.920 --> 0:36:43.160
<v Speaker 1>one children per women woman, which is replacement rate that

0:36:43.280 --> 0:36:46.080
<v Speaker 1>if you if you have that rate, the US population

0:36:46.239 --> 0:36:49.480
<v Speaker 1>be stable over time. But it started falling in the

0:36:49.560 --> 0:36:53.960
<v Speaker 1>last recession, remember that one yeah, Um, And then it

0:36:54.000 --> 0:36:58.960
<v Speaker 1>didn't recover afterwards as people had expected. It's down to

0:36:59.120 --> 0:37:01.800
<v Speaker 1>under one point seven in who knows it's going to

0:37:01.840 --> 0:37:04.719
<v Speaker 1>go even lower now. So it's not as low as

0:37:04.760 --> 0:37:08.719
<v Speaker 1>that of say Japan, South Korea, Western Europe, but it's

0:37:08.760 --> 0:37:12.440
<v Speaker 1>it's definitely below replacement rate. And now this comes along

0:37:13.760 --> 0:37:16.399
<v Speaker 1>and then that magic number Peter for for sort of

0:37:16.800 --> 0:37:20.840
<v Speaker 1>a population is two point one um. And it was

0:37:20.880 --> 0:37:24.000
<v Speaker 1>to walk us through why that number matters so much

0:37:24.000 --> 0:37:27.919
<v Speaker 1>where the US is now and what implications that has

0:37:27.960 --> 0:37:33.200
<v Speaker 1>for growth. Well, just think about it, um each um couple.

0:37:33.400 --> 0:37:36.560
<v Speaker 1>Just imagine you have a couple, they produced two children

0:37:36.560 --> 0:37:39.200
<v Speaker 1>to replace themselves. The reason it has to be more

0:37:39.239 --> 0:37:43.480
<v Speaker 1>than two is that not everybody will survive to adulthood

0:37:43.480 --> 0:37:45.640
<v Speaker 1>and have children of their own. So it's a little

0:37:45.640 --> 0:37:49.920
<v Speaker 1>over two. And as I said, we're down at around

0:37:49.920 --> 0:37:53.440
<v Speaker 1>one point seven. Now in the US, you have countries

0:37:53.920 --> 0:37:56.480
<v Speaker 1>like Russia, I mentioned South Korea and so on, they're

0:37:56.480 --> 0:38:00.920
<v Speaker 1>down to one point three area. Actually Rush came back

0:38:00.920 --> 0:38:04.480
<v Speaker 1>a little bit, but yeah, um, one point three. It

0:38:04.520 --> 0:38:06.799
<v Speaker 1>means that your population is going to be falling, if

0:38:06.840 --> 0:38:10.799
<v Speaker 1>it's not already falling well. And the employment picture, I mean,

0:38:10.840 --> 0:38:13.120
<v Speaker 1>you mentioned this in your story, and I think this

0:38:13.239 --> 0:38:16.479
<v Speaker 1>is an interesting thing. And I mean this is more

0:38:16.680 --> 0:38:20.600
<v Speaker 1>I guess sociological, maybe psychological. I mean, there are people

0:38:20.680 --> 0:38:24.440
<v Speaker 1>who are just experiencing a high level of unemployment, anxiety,

0:38:24.560 --> 0:38:26.439
<v Speaker 1>all sorts of things, you know, worried about their health.

0:38:26.960 --> 0:38:31.400
<v Speaker 1>People just like I don't want to have sex. What

0:38:31.440 --> 0:38:33.960
<v Speaker 1>they're doing it with protection? Who knows, let's not. I

0:38:34.160 --> 0:38:36.520
<v Speaker 1>deliberately didn't get into that. And then Jason goes and

0:38:36.560 --> 0:38:39.680
<v Speaker 1>brings it off, and that's Spoomberg. Business Week Economics editor

0:38:39.760 --> 0:38:42.200
<v Speaker 1>Peter Coy and the editor of the magazine, Joel Webber.

0:38:42.520 --> 0:38:44.160
<v Speaker 1>And one of the things I loved about this interview

0:38:44.239 --> 0:38:47.439
<v Speaker 1>you can actually hear Peter Coy blushing a little bit

0:38:47.640 --> 0:38:51.520
<v Speaker 1>when I bring up the idea of people actually having sex.

0:38:51.680 --> 0:38:54.400
<v Speaker 1>So uh, that was a fun moment for me across

0:38:54.480 --> 0:38:57.560
<v Speaker 1>the week, but a really important story to understand the

0:38:57.600 --> 0:39:02.279
<v Speaker 1>economic implications of where we are. Maybe an unexpected one captivity.

0:39:02.320 --> 0:39:06.160
<v Speaker 1>It isn't so good for reproduction. It turns out you're

0:39:06.200 --> 0:39:08.720
<v Speaker 1>listening to Bloomberg Business Week. Coming up, our next guest

0:39:08.800 --> 0:39:12.239
<v Speaker 1>reveals the untold history of how fast food became one

0:39:12.280 --> 0:39:16.359
<v Speaker 1>of the greatest generators of black wealth in America. We'll

0:39:16.400 --> 0:39:20.920
<v Speaker 1>hear from Georgetown professor Marcia Chatwin. This is Bloomberg. This

0:39:21.200 --> 0:39:24.800
<v Speaker 1>is Bloomberg Business Week with Carol Masser and Jason Kelly

0:39:25.080 --> 0:39:27.520
<v Speaker 1>from Bloomberg Radio. Well, today I bring you some of

0:39:27.520 --> 0:39:30.200
<v Speaker 1>the most important and informative conversations we had on our

0:39:30.320 --> 0:39:33.840
<v Speaker 1>daily radio show this week. Carol Masser, my partner was

0:39:33.880 --> 0:39:37.920
<v Speaker 1>on vacation, but Scarlet Food gamely filled in throughout the

0:39:37.920 --> 0:39:40.400
<v Speaker 1>week on Bloomberg Business Week, And I want to bring

0:39:40.480 --> 0:39:45.040
<v Speaker 1>you our conversation with Georgetown professor and author of franchise

0:39:45.120 --> 0:39:48.240
<v Speaker 1>The Golden Arches in Black America talking about Marcia Chatwin.

0:39:48.680 --> 0:39:51.880
<v Speaker 1>This is an incredibly compelling book, in part because it

0:39:51.960 --> 0:39:57.160
<v Speaker 1>breaks down at an incredibly timely moment, the complicated and

0:39:57.320 --> 0:40:03.360
<v Speaker 1>intimate relationship between Black America and McDonald's. Listening, the story

0:40:03.520 --> 0:40:07.160
<v Speaker 1>of McDonald's and Black America starts in ninety eight after

0:40:07.200 --> 0:40:10.840
<v Speaker 1>the assassination of Dr Martin Luther King Jr. And essentially,

0:40:10.920 --> 0:40:13.719
<v Speaker 1>at this moment, like our moment today, people were really

0:40:13.719 --> 0:40:17.879
<v Speaker 1>reflective about the various pressures that were happening in predominantly

0:40:17.920 --> 0:40:21.600
<v Speaker 1>African American communities that had been cut off from resources.

0:40:21.680 --> 0:40:25.319
<v Speaker 1>And in addition to many of the concerns of communities,

0:40:25.360 --> 0:40:27.200
<v Speaker 1>people said that they would like to see more black

0:40:27.200 --> 0:40:29.960
<v Speaker 1>owned businesses. And this was a moment in which a

0:40:29.960 --> 0:40:32.799
<v Speaker 1>lot of corporations were shifting in that direction. And so

0:40:32.920 --> 0:40:37.160
<v Speaker 1>McDonald was a leader in the sense in recruiting African

0:40:37.160 --> 0:40:41.200
<v Speaker 1>American franchise owners to go into African American communities and

0:40:41.280 --> 0:40:45.160
<v Speaker 1>to build McDonald's the brand, as well as use their

0:40:45.280 --> 0:40:49.600
<v Speaker 1>restaurants as a way to reinvest in communities. And so

0:40:49.680 --> 0:40:52.160
<v Speaker 1>how did it come about? I mean, because there must

0:40:52.200 --> 0:40:55.800
<v Speaker 1>have been some sort of candidly, you know, just knowing

0:40:55.920 --> 0:40:58.520
<v Speaker 1>a little bit about the history some tricky mechanics and

0:40:58.600 --> 0:41:02.200
<v Speaker 1>politics around that at the time, especially in the sixties,

0:41:02.280 --> 0:41:07.880
<v Speaker 1>Dr Chaplin help us understand those right. Is a really

0:41:07.920 --> 0:41:12.799
<v Speaker 1>pivotal moment because the mainstream civil rights movement um is

0:41:12.840 --> 0:41:16.320
<v Speaker 1>trying to decide what direction it should take, and having

0:41:16.560 --> 0:41:19.920
<v Speaker 1>having seen so many legislative victories in the nineteen sixties

0:41:20.160 --> 0:41:26.080
<v Speaker 1>but not actually seeing this translate into economic opportunity, better schools,

0:41:26.120 --> 0:41:29.360
<v Speaker 1>better access to housing, a number of leaders and civil

0:41:29.400 --> 0:41:32.960
<v Speaker 1>rights movement really wanted to work with business and corporations

0:41:33.000 --> 0:41:37.160
<v Speaker 1>to bring in these opportunities. In addition to that, many

0:41:37.280 --> 0:41:40.840
<v Speaker 1>white franchise owners no longer wanted to do business in

0:41:40.960 --> 0:41:44.919
<v Speaker 1>group in communities that were becoming increasingly black or were

0:41:44.960 --> 0:41:48.520
<v Speaker 1>segregated and all black. And so you see this convergence

0:41:48.640 --> 0:41:51.920
<v Speaker 1>of an economic white flight as well as the support

0:41:52.080 --> 0:41:55.000
<v Speaker 1>of the civil rights movement. And then you have President

0:41:55.280 --> 0:41:58.840
<v Speaker 1>Richard Nixon who is investing in this idea of black

0:41:58.880 --> 0:42:02.840
<v Speaker 1>capitalism where he's putting money in business. But one of

0:42:02.880 --> 0:42:04.920
<v Speaker 1>the things that I think is important to note is

0:42:04.920 --> 0:42:08.560
<v Speaker 1>that none of these approaches necessarily get at the root

0:42:08.640 --> 0:42:12.560
<v Speaker 1>causes of structural inequality. But you start to see business

0:42:12.600 --> 0:42:16.759
<v Speaker 1>becoming part of the conversation. Business becomes part of the conversation,

0:42:16.840 --> 0:42:19.480
<v Speaker 1>and it becomes part of the community. You write about

0:42:19.520 --> 0:42:23.800
<v Speaker 1>how these black owned franchises of McDonald's shape the community

0:42:23.840 --> 0:42:27.399
<v Speaker 1>around them. They it goes beyond providing jobs. They play

0:42:27.440 --> 0:42:31.759
<v Speaker 1>a leading cultural role. Talk a little bit about that, right, So,

0:42:32.000 --> 0:42:35.759
<v Speaker 1>African American franchise owners take on the role that black

0:42:35.840 --> 0:42:39.120
<v Speaker 1>business owners have historically taken on, and that means that

0:42:39.200 --> 0:42:43.920
<v Speaker 1>they're providing other resources and communities because of the color

0:42:44.040 --> 0:42:47.879
<v Speaker 1>line in government services and opportunities. So they're underwriting youth

0:42:47.920 --> 0:42:50.960
<v Speaker 1>programs at schools, They're making sure that first jobs are

0:42:51.000 --> 0:42:54.839
<v Speaker 1>actually being created in the communities. They are sponsoring things

0:42:55.000 --> 0:42:57.920
<v Speaker 1>like the early Martin Luther King Jr. Holiday. So you

0:42:57.960 --> 0:43:01.160
<v Speaker 1>start to see their influence not just in the business sector,

0:43:01.480 --> 0:43:05.160
<v Speaker 1>but for historically black colleges and universities for the creation

0:43:05.400 --> 0:43:09.840
<v Speaker 1>of the All American basketball team. And so these black

0:43:09.880 --> 0:43:15.120
<v Speaker 1>franchise owners become incredibly visible and incredibly popular in these

0:43:15.160 --> 0:43:18.840
<v Speaker 1>communities because, as I say in my book, these communities

0:43:18.880 --> 0:43:22.600
<v Speaker 1>are cut off from federal resources and other types of

0:43:22.800 --> 0:43:27.640
<v Speaker 1>opportunities in order to have their needs met. So, Dr Chaplin,

0:43:27.800 --> 0:43:31.920
<v Speaker 1>how far does it extend beyond McDonald's, because we do

0:43:32.120 --> 0:43:38.359
<v Speaker 1>know that today in the gap in wealth between Black

0:43:38.400 --> 0:43:42.880
<v Speaker 1>Americans and white Americans is massive. Why didn't this catch

0:43:42.920 --> 0:43:47.480
<v Speaker 1>on more beyond McDonald's. Well, I think that the reality

0:43:47.680 --> 0:43:51.680
<v Speaker 1>is is that you can't solve robust and complex and

0:43:51.719 --> 0:43:56.200
<v Speaker 1>deep social problems simply by um having business lead the

0:43:56.239 --> 0:43:59.480
<v Speaker 1>way that we have a public sphere, we have public policy,

0:43:59.520 --> 0:44:02.560
<v Speaker 1>we have public resources like taxes in order to do that.

0:44:02.960 --> 0:44:05.800
<v Speaker 1>But what it does reveal is that this moment that

0:44:05.880 --> 0:44:08.160
<v Speaker 1>McDonald's is in right now saying that they stand for

0:44:08.200 --> 0:44:11.720
<v Speaker 1>black lives donating to the c P, it's not new.

0:44:12.120 --> 0:44:16.040
<v Speaker 1>We have a fifty year plus history of McDonald's inserting

0:44:16.040 --> 0:44:19.279
<v Speaker 1>itself into the civil rights struggles so that they can

0:44:19.320 --> 0:44:21.640
<v Speaker 1>appear that they're on the right side of history. But

0:44:21.680 --> 0:44:25.680
<v Speaker 1>in this early period when McDonald's was extending the opportunity

0:44:25.719 --> 0:44:29.239
<v Speaker 1>for franchising, people did not have the full understanding of

0:44:29.239 --> 0:44:33.479
<v Speaker 1>the consequences of fast food on the American diet, as

0:44:33.480 --> 0:44:37.240
<v Speaker 1>well as the concerns about wages in the industry. Today,

0:44:37.400 --> 0:44:41.640
<v Speaker 1>supporting black lives via v McDonald's has more to do

0:44:41.760 --> 0:44:46.800
<v Speaker 1>with the quality of work and benefits and providing for

0:44:46.880 --> 0:44:51.200
<v Speaker 1>its people than some of these other solutions from the past.

0:44:52.000 --> 0:44:55.160
<v Speaker 1>Very well said, and I'm struck also by the parallels

0:44:55.200 --> 0:44:59.080
<v Speaker 1>to today, this idea that um companies, the private sector

0:44:59.120 --> 0:45:02.120
<v Speaker 1>kind of pick up the sl when the government, the

0:45:02.120 --> 0:45:05.880
<v Speaker 1>public government is unwilling or can't provide a lot of

0:45:05.920 --> 0:45:11.200
<v Speaker 1>the funding. How did you come to writing this book, Well,

0:45:11.239 --> 0:45:15.360
<v Speaker 1>I was concerned about that very issue. I think that

0:45:15.440 --> 0:45:19.480
<v Speaker 1>this book is a story about how these relationships are complicated.

0:45:19.840 --> 0:45:23.239
<v Speaker 1>On one hand, we can't say that we're concerned about

0:45:23.280 --> 0:45:27.239
<v Speaker 1>the gap in nutrition and help outcomes and access in

0:45:27.320 --> 0:45:31.040
<v Speaker 1>African American communities without understanding the history of how fast

0:45:31.040 --> 0:45:34.080
<v Speaker 1>food became such a presence in certain parts of our country.

0:45:34.480 --> 0:45:37.520
<v Speaker 1>And we can't say that it's simply a matter of

0:45:37.560 --> 0:45:41.839
<v Speaker 1>giving people food choices and then they'll follow without understanding

0:45:41.880 --> 0:45:45.399
<v Speaker 1>the other kinds of relationships that businesses have with communities.

0:45:45.719 --> 0:45:48.319
<v Speaker 1>And we also have to remember that if we want

0:45:48.360 --> 0:45:52.560
<v Speaker 1>to solve problems, we have to invest in the public good,

0:45:52.800 --> 0:45:57.080
<v Speaker 1>the public sphere, and we can't allow corporations to lead

0:45:57.120 --> 0:45:59.440
<v Speaker 1>the way. One of the things that I was struck

0:45:59.560 --> 0:46:02.160
<v Speaker 1>I had the opportunity to serve on a panel with

0:46:02.200 --> 0:46:06.920
<v Speaker 1>Congressman Lewis, and he described the moment after teen election

0:46:06.960 --> 0:46:09.680
<v Speaker 1>as some of the most challenging and trying of his life,

0:46:09.920 --> 0:46:12.960
<v Speaker 1>which is an incredibly um poignant thing to hear from

0:46:12.960 --> 0:46:15.680
<v Speaker 1>someone who lived through so many times of turmoil. But

0:46:15.719 --> 0:46:19.200
<v Speaker 1>I think that at both moments sixty eight and today,

0:46:19.360 --> 0:46:23.040
<v Speaker 1>we have a growing consciousness among a larger group of

0:46:23.040 --> 0:46:27.160
<v Speaker 1>people about the problems of racial injustice. And that's Georgetown

0:46:27.200 --> 0:46:31.000
<v Speaker 1>professor Hoya Sasa and author of franchise The Golden Arches

0:46:31.040 --> 0:46:35.080
<v Speaker 1>in Black America. Marcia Chaplin, fascinated by this book, had

0:46:35.120 --> 0:46:37.520
<v Speaker 1>tipped to my co host this week's Scarlet Food for

0:46:37.760 --> 0:46:41.160
<v Speaker 1>bringing this book to our attention. And man, this book

0:46:41.200 --> 0:46:44.440
<v Speaker 1>could not be more timely as we start to understand

0:46:44.760 --> 0:46:50.360
<v Speaker 1>the economic intricacies of racial injustice that has lasted centuries

0:46:50.719 --> 0:46:53.520
<v Speaker 1>in this country. A really important look and a really

0:46:53.520 --> 0:46:56.600
<v Speaker 1>important book. You're listening to Bloomberg Business Week coming up,

0:46:56.640 --> 0:47:00.239
<v Speaker 1>speaking of racial inequality and efforts to combat at it.

0:47:00.520 --> 0:47:03.960
<v Speaker 1>How Stanford is working on a new plan to increase

0:47:04.080 --> 0:47:06.960
<v Speaker 1>racial equity on its campus. It's the number one business

0:47:06.960 --> 0:47:10.040
<v Speaker 1>school according to Bloomberg Business Week. We'll hear from Stanford

0:47:10.080 --> 0:47:13.799
<v Speaker 1>Graduate School Business Dean Jonathan Levin and Associate Dean Sarah Soul.

0:47:14.040 --> 0:47:24.440
<v Speaker 1>This is Bloomberg. This is Bloomberg Business Week with Carol

0:47:24.480 --> 0:47:28.440
<v Speaker 1>Masser and Jason Kelly from Bloomberg Radio. Well today and

0:47:28.520 --> 0:47:31.319
<v Speaker 1>bring you some most important and informative conversations from our

0:47:31.440 --> 0:47:35.680
<v Speaker 1>daily Bloomberg Business Week radio show. Scarlett Foo was joining

0:47:35.719 --> 0:47:39.040
<v Speaker 1>me throughout the week. Carol Master is on vacation. Well,

0:47:39.040 --> 0:47:41.479
<v Speaker 1>our next guest hail from the number one business school

0:47:41.520 --> 0:47:44.919
<v Speaker 1>in America, according to none other than Bloomberg. Sweet Carol

0:47:44.960 --> 0:47:46.960
<v Speaker 1>Master and I have been there the last couple of

0:47:47.040 --> 0:47:50.839
<v Speaker 1>years to celebrate Stanford's Graduate School of Business, so we

0:47:50.719 --> 0:47:54.360
<v Speaker 1>were really glad to welcome back the Dean, Jonathan Levin,

0:47:54.480 --> 0:47:57.239
<v Speaker 1>as well as Associate Dean Sarah Soul. They've both been

0:47:57.280 --> 0:47:59.920
<v Speaker 1>guests on this program before, and they talked to us

0:48:00.040 --> 0:48:05.120
<v Speaker 1>about the school's action plan for increasing racial equality and equity.

0:48:05.160 --> 0:48:08.480
<v Speaker 1>It's important for them as a school. It's also important

0:48:08.520 --> 0:48:10.960
<v Speaker 1>because they are in the heart of Silicon Valley. It's

0:48:11.000 --> 0:48:15.239
<v Speaker 1>a very unusual time. There's nothing. You know, a university

0:48:15.280 --> 0:48:18.319
<v Speaker 1>campus is meant to be a place with interaction and

0:48:18.520 --> 0:48:21.759
<v Speaker 1>students and faculty and staff and everyone just bumping into

0:48:21.760 --> 0:48:25.760
<v Speaker 1>each other, and right now it feels lonely and empty

0:48:25.800 --> 0:48:28.920
<v Speaker 1>on the Stanford campus. Yeah, that interaction is key, and

0:48:28.960 --> 0:48:32.800
<v Speaker 1>it's what contributes to the success of institutions like Stanford

0:48:32.840 --> 0:48:36.600
<v Speaker 1>Graduate School of Business UH associating SOUL. I want to

0:48:36.600 --> 0:48:39.480
<v Speaker 1>bring you into this conversation here because obviously, as with

0:48:39.600 --> 0:48:43.320
<v Speaker 1>other universities UH, Stanford is trying to of course increase

0:48:43.360 --> 0:48:47.919
<v Speaker 1>its diversity, equity and inclusion efforts, really increasing the representation

0:48:47.960 --> 0:48:53.440
<v Speaker 1>of black and other disenfranchised UH people, not just amongst students,

0:48:53.480 --> 0:48:56.759
<v Speaker 1>but also in your faculty as well. Talk a little

0:48:56.800 --> 0:49:00.920
<v Speaker 1>bit about the plan to increase racial How do you

0:49:00.960 --> 0:49:03.800
<v Speaker 1>go about that in this kind of environment when people

0:49:03.840 --> 0:49:07.000
<v Speaker 1>cannot get together and the interaction is so artificial and

0:49:08.040 --> 0:49:11.799
<v Speaker 1>in stilted. Yes, thank you, with Scarlett, It's really nice

0:49:11.800 --> 0:49:17.520
<v Speaker 1>to meet you. Nice to meet another Cornell alum. Yes. Yes,

0:49:18.080 --> 0:49:20.080
<v Speaker 1>let me step back a little bit and say a

0:49:20.120 --> 0:49:22.800
<v Speaker 1>word or two about what it is we've been working

0:49:22.840 --> 0:49:27.520
<v Speaker 1>on here at the Stanford Graduate School of Business. In ten,

0:49:27.600 --> 0:49:31.920
<v Speaker 1>we re released our first Diversity, Equity and Inclusion Report,

0:49:32.400 --> 0:49:35.279
<v Speaker 1>and one of the goals that we issued in that

0:49:35.360 --> 0:49:41.520
<v Speaker 1>report for the academic year of was to spend some

0:49:41.560 --> 0:49:45.440
<v Speaker 1>time studying and thinking about how we could do better

0:49:45.480 --> 0:49:49.799
<v Speaker 1>as a school, as an institution to learn from and

0:49:50.160 --> 0:49:53.680
<v Speaker 1>um increase representation and increase a sense of an inclusion

0:49:53.760 --> 0:49:58.920
<v Speaker 1>and belonging for groups that otherwise before had been underrepresented

0:49:59.200 --> 0:50:01.960
<v Speaker 1>in our effort to date, So what we've been working

0:50:02.000 --> 0:50:07.160
<v Speaker 1>on really started last year, and what we're announcing today

0:50:07.280 --> 0:50:10.200
<v Speaker 1>is what we're calling the Racial Equity Action Plan for

0:50:10.239 --> 0:50:12.560
<v Speaker 1>the school. And as you noticed, Scarlett, one of the

0:50:12.640 --> 0:50:17.160
<v Speaker 1>things that we are working on is representation in particular,

0:50:17.760 --> 0:50:21.239
<v Speaker 1>and so what we are thinking about in in this

0:50:21.280 --> 0:50:24.920
<v Speaker 1>particular bucket and what we're announcing our commitment for is

0:50:25.560 --> 0:50:28.960
<v Speaker 1>thinking how we can do better about bringing black and

0:50:29.040 --> 0:50:33.840
<v Speaker 1>other underrepresented minority teaching faculty, staff, and students to campus.

0:50:34.360 --> 0:50:36.960
<v Speaker 1>And you know, as I noted, this commitment really does

0:50:37.000 --> 0:50:40.279
<v Speaker 1>build on the momentum that we have had over the

0:50:40.360 --> 0:50:43.680
<v Speaker 1>last couple of years around our broader diversity, equity and

0:50:43.719 --> 0:50:47.960
<v Speaker 1>inclusion efforts. But in particular, when we think about uh

0:50:48.400 --> 0:50:52.160
<v Speaker 1>hiring of black and you are in teaching faculties, what

0:50:52.480 --> 0:50:56.200
<v Speaker 1>we're thinking about doing in particular is taking advantage of

0:50:56.640 --> 0:51:00.440
<v Speaker 1>an incredible um initiative on the part of the university

0:51:00.560 --> 0:51:05.959
<v Speaker 1>at Stanford University to UM to to bring ten new

0:51:06.080 --> 0:51:09.759
<v Speaker 1>faculty members and tender line faculty members to campus UM

0:51:09.800 --> 0:51:12.760
<v Speaker 1>on a search that is really centered around the impacts

0:51:12.800 --> 0:51:15.680
<v Speaker 1>of race in America. So that's one piece of what

0:51:15.719 --> 0:51:18.879
<v Speaker 1>it is that we're working on collaborating with the university

0:51:19.000 --> 0:51:22.960
<v Speaker 1>to take advantage of these new ten billets for ten

0:51:23.040 --> 0:51:26.760
<v Speaker 1>year line faculty members. And then on the on the

0:51:26.800 --> 0:51:29.520
<v Speaker 1>sort of lecturer side, we also have a number of

0:51:30.080 --> 0:51:34.880
<v Speaker 1>UM practitioners who lecture in our classes. We're working actively

0:51:35.040 --> 0:51:38.960
<v Speaker 1>with our alums and also with our our faculty to

0:51:39.040 --> 0:51:44.879
<v Speaker 1>identify more black and underrepresented minority teaching faculty as well

0:51:44.920 --> 0:51:47.319
<v Speaker 1>as guest speakers too, so we can make sure that

0:51:47.360 --> 0:51:50.080
<v Speaker 1>we are having voices heard in the classroom and that

0:51:50.120 --> 0:51:54.600
<v Speaker 1>we're able to teach issues related to race in business

0:51:54.680 --> 0:51:59.200
<v Speaker 1>and race in America. One of the topics that we've

0:51:59.640 --> 0:52:03.160
<v Speaker 1>spent a lot of time thinking about in in our

0:52:03.880 --> 0:52:08.400
<v Speaker 1>curriculum over the last few years has been generally preparing

0:52:08.920 --> 0:52:13.600
<v Speaker 1>students to go out and be effective managers and leaders

0:52:13.640 --> 0:52:19.480
<v Speaker 1>in uh in diverse organizations and to help go organizational

0:52:19.520 --> 0:52:22.239
<v Speaker 1>cultures and be the effective in leading in the world

0:52:22.320 --> 0:52:26.359
<v Speaker 1>where the country has become more diverse and the need

0:52:26.440 --> 0:52:31.520
<v Speaker 1>for businesses to create widespread opportunity in many different ways

0:52:31.640 --> 0:52:35.759
<v Speaker 1>has become increasingly important and is on everyone's mind. And

0:52:35.760 --> 0:52:38.360
<v Speaker 1>that Stanford Graduate School of Business Dean Jonathan Levin and

0:52:38.440 --> 0:52:42.040
<v Speaker 1>Associate Dean Sarah Soul the architects of this new plan

0:52:42.120 --> 0:52:44.520
<v Speaker 1>that Stanford has. I'm going to say it again. It's

0:52:44.560 --> 0:52:48.200
<v Speaker 1>the number one business school in America according to Bloomberg

0:52:48.239 --> 0:52:51.200
<v Speaker 1>Business Week, so people look to them for leadership. It's

0:52:51.239 --> 0:52:55.280
<v Speaker 1>also notable that they are not just in Silicon Valley.

0:52:55.320 --> 0:52:57.640
<v Speaker 1>They are of Silicon Valley, and they have helped create

0:52:57.719 --> 0:53:00.719
<v Speaker 1>so much of the innovation, and they dry the conversation

0:53:00.760 --> 0:53:03.160
<v Speaker 1>in a really meaningful way. So what they do is

0:53:03.200 --> 0:53:06.400
<v Speaker 1>going to have a dramatic impact, not just there in

0:53:06.440 --> 0:53:10.000
<v Speaker 1>the Bay Area, but beyond. You're listening to Bloomberg Business Week.

0:53:10.040 --> 0:53:12.640
<v Speaker 1>Coming up, we'll take you even further afield talk about

0:53:12.760 --> 0:53:16.680
<v Speaker 1>China with author Chris Benton. He's an entertainment and executive.

0:53:16.719 --> 0:53:19.120
<v Speaker 1>He's got a new book out. It's called Feeding the Dragon.

0:53:19.560 --> 0:53:23.080
<v Speaker 1>Inside the trillion Dollar Dilemma facing Hollywood, the NBA and

0:53:23.160 --> 0:53:29.759
<v Speaker 1>American business. This is Bloomberg. This is Bloomberg Business Week

0:53:29.840 --> 0:53:33.880
<v Speaker 1>with Carol Masser and Jason Kelly from Bloomberg Radio. Well,

0:53:33.920 --> 0:53:35.520
<v Speaker 1>today I'm bringing you some of the most important and

0:53:35.560 --> 0:53:38.800
<v Speaker 1>informative conversations we had across the week on our daily

0:53:38.840 --> 0:53:42.239
<v Speaker 1>Bloomberg Business Week radio show, Scarlet Food. You'll hear her

0:53:42.320 --> 0:53:45.120
<v Speaker 1>voice in just a few minutes. She joined me while

0:53:45.160 --> 0:53:48.359
<v Speaker 1>Carol Master was on vacation. Well, we've talked a lot

0:53:48.440 --> 0:53:51.520
<v Speaker 1>during the course of this show about some domestic issues

0:53:51.560 --> 0:53:55.319
<v Speaker 1>as it relates to racial equality or lack thereof, some

0:53:55.440 --> 0:53:57.799
<v Speaker 1>of the history of it, and some of what big

0:53:57.840 --> 0:54:02.120
<v Speaker 1>institutions are doing to combat it. Let's broaden the conversation

0:54:02.280 --> 0:54:05.320
<v Speaker 1>to China because it has been one of the stories

0:54:05.360 --> 0:54:08.360
<v Speaker 1>we've been following so closely over the past couple of years.

0:54:08.680 --> 0:54:10.840
<v Speaker 1>We were delighted to have back with us Chris Fenton.

0:54:10.880 --> 0:54:15.000
<v Speaker 1>He's a longtime entertainment executive, and in fact, his interest

0:54:15.080 --> 0:54:18.600
<v Speaker 1>in entertainment goes almost all the way back to when

0:54:18.680 --> 0:54:21.680
<v Speaker 1>he was a student at Cornell, Scarlet Foods alma mater.

0:54:22.120 --> 0:54:24.480
<v Speaker 1>He went on to work as a Hollywood agent and

0:54:24.520 --> 0:54:28.359
<v Speaker 1>then got deeper and deeper into the entertainment business. As

0:54:28.400 --> 0:54:30.600
<v Speaker 1>he did that, he spent a lot of time going

0:54:30.640 --> 0:54:33.160
<v Speaker 1>back and forth between the US and China and really

0:54:33.200 --> 0:54:38.160
<v Speaker 1>started to understand the complicated economic relationship, the political relationship,

0:54:38.239 --> 0:54:42.399
<v Speaker 1>and the consumer relationship between the two superpowers. That led

0:54:42.440 --> 0:54:45.520
<v Speaker 1>to his new book. It's called Feeding the Dragon. Inside

0:54:45.560 --> 0:54:49.880
<v Speaker 1>the Trillion Dollar Dilemma facing Hollywood, the NBA, and American business.

0:54:49.960 --> 0:54:52.880
<v Speaker 1>Another timely read. Check it out. I was in the

0:54:53.040 --> 0:54:55.839
<v Speaker 1>process of meeting with publishers last time I was on

0:54:55.880 --> 0:54:59.720
<v Speaker 1>the show, which was in October, just after Daryl Morey,

0:54:59.840 --> 0:55:03.400
<v Speaker 1>the GM of the Houston Rockets, sent out that tweet

0:55:03.560 --> 0:55:07.440
<v Speaker 1>supporting the huston of the Hong Kong protesters, and we

0:55:07.440 --> 0:55:11.000
<v Speaker 1>we talked quite deeply about the NBA's issues. And then

0:55:11.080 --> 0:55:13.960
<v Speaker 1>Lebron James had just landed back in the US and

0:55:14.000 --> 0:55:17.400
<v Speaker 1>he had um issues explaining exactly where his point of

0:55:17.440 --> 0:55:20.799
<v Speaker 1>view was on it. And and it's amazing because the book. Yes,

0:55:20.840 --> 0:55:23.560
<v Speaker 1>the timing of having a book like this is fantastic,

0:55:23.880 --> 0:55:27.279
<v Speaker 1>um in regards to selling books. But if it's a

0:55:27.280 --> 0:55:30.960
<v Speaker 1>little bitter sweet, because um, we're also facing probably one

0:55:31.000 --> 0:55:34.960
<v Speaker 1>of the worst relationships the two countries, the U S

0:55:34.960 --> 0:55:38.160
<v Speaker 1>And China have had in the last forty years. So

0:55:38.320 --> 0:55:41.319
<v Speaker 1>it's a bit concerning, But yes, um, a lot of

0:55:41.320 --> 0:55:43.960
<v Speaker 1>it has to do a lot more than with than

0:55:44.080 --> 0:55:47.160
<v Speaker 1>just with commodities or tech. UM. I was in the

0:55:47.239 --> 0:55:51.480
<v Speaker 1>middle of definitely the cultural and commercial exchange between the

0:55:51.520 --> 0:55:56.080
<v Speaker 1>two countries, and the culture between us is really a

0:55:56.200 --> 0:55:59.920
<v Speaker 1>very strong glue, whether that's in the sports industry or

0:56:00.080 --> 0:56:03.600
<v Speaker 1>in the movie business. Basically you're talking about soft power.

0:56:03.640 --> 0:56:07.400
<v Speaker 1>I mean the NBA, Hollywood movies. That's America's soft power

0:56:07.440 --> 0:56:10.319
<v Speaker 1>and that's what people in China kind of fell in

0:56:10.360 --> 0:56:13.880
<v Speaker 1>love with. And um, it's one of our most powerful

0:56:13.920 --> 0:56:16.719
<v Speaker 1>ways of influencing the rest of the world. How much

0:56:16.760 --> 0:56:19.120
<v Speaker 1>did that get caught up in the trade war, the

0:56:19.120 --> 0:56:23.280
<v Speaker 1>trade discussions or was it something on the side, Well,

0:56:23.360 --> 0:56:27.319
<v Speaker 1>it's it's funny because you have, um a lot of

0:56:27.360 --> 0:56:32.560
<v Speaker 1>hawks that want to decouple completely from the relationship. And

0:56:33.120 --> 0:56:36.160
<v Speaker 1>I argue to the hawks that UM some of the

0:56:36.200 --> 0:56:39.600
<v Speaker 1>most powerful if you want to say the words weapons

0:56:39.960 --> 0:56:44.200
<v Speaker 1>are our products in the cultural business because not only

0:56:44.239 --> 0:56:48.200
<v Speaker 1>can we monetize that market, because there is a large

0:56:48.239 --> 0:56:52.600
<v Speaker 1>demand in the consumer market of China for things like movies,

0:56:52.680 --> 0:56:57.960
<v Speaker 1>are television program and our sports um are sports industry. UM.

0:56:58.040 --> 0:57:00.640
<v Speaker 1>But on top of it, there is real money to

0:57:00.680 --> 0:57:03.640
<v Speaker 1>make from those products and services too. So every time

0:57:03.680 --> 0:57:07.080
<v Speaker 1>a kid puts on a pair of Nike shoes, or

0:57:07.320 --> 0:57:10.879
<v Speaker 1>every time they watch a Transformers movie or they see

0:57:10.920 --> 0:57:14.840
<v Speaker 1>an episode of Game of Thrones or House of Cards,

0:57:15.040 --> 0:57:19.080
<v Speaker 1>they're getting a little seepage of Western democracy into that market.

0:57:19.160 --> 0:57:23.320
<v Speaker 1>So there's this soft power influence that comes even with

0:57:23.400 --> 0:57:25.640
<v Speaker 1>the money that we're generating. It's sort of a two

0:57:25.720 --> 0:57:31.320
<v Speaker 1>handed sword. So let's talk more about that because and

0:57:31.320 --> 0:57:33.440
<v Speaker 1>and I'm glad you alluded to that time that we

0:57:33.520 --> 0:57:37.240
<v Speaker 1>talked in October, because it was a banana's time to

0:57:37.480 --> 0:57:40.840
<v Speaker 1>use a very technical term, because of what was going

0:57:40.880 --> 0:57:43.280
<v Speaker 1>on with the n B A, I mean, with everything

0:57:43.320 --> 0:57:46.080
<v Speaker 1>else that's happened in the world, that issue with Daryl

0:57:46.120 --> 0:57:50.800
<v Speaker 1>Morey and Lebron James's response to it has largely faded,

0:57:51.040 --> 0:57:53.360
<v Speaker 1>although with the Lebron issue it sort of came up

0:57:53.640 --> 0:57:56.320
<v Speaker 1>again with the Hong Kong protests, you know, heating up

0:57:56.320 --> 0:57:59.600
<v Speaker 1>again and everything that's happened between Beijing and Hong Kong

0:57:59.680 --> 0:58:02.760
<v Speaker 1>since then. But remind us kind of where the NBA

0:58:02.880 --> 0:58:06.360
<v Speaker 1>sits in all of this, because the estimates for the

0:58:06.480 --> 0:58:12.160
<v Speaker 1>money lost around that freakas as it were, was measured

0:58:12.160 --> 0:58:16.000
<v Speaker 1>in I think a couple hundred million dollars. Yeah. Well,

0:58:16.040 --> 0:58:19.720
<v Speaker 1>the NBA's issues are still ongoing. I mean, obviously Covids

0:58:19.880 --> 0:58:23.840
<v Speaker 1>has caused other issues with the NBA, but um, up

0:58:23.880 --> 0:58:27.880
<v Speaker 1>to now, they are still not broadcasting the games in China. Um,

0:58:27.920 --> 0:58:31.840
<v Speaker 1>there are still quite a bit of merchandise, definitely from

0:58:31.840 --> 0:58:35.520
<v Speaker 1>the Houston Rockets, but various other teams that aren't even

0:58:35.560 --> 0:58:38.680
<v Speaker 1>sold over there. Um, there are some games that are

0:58:38.760 --> 0:58:44.000
<v Speaker 1>delayed streamed on various platforms, but a lot of that,

0:58:44.080 --> 0:58:46.960
<v Speaker 1>the lion share of the revenue that NBA was generating

0:58:46.960 --> 0:58:49.720
<v Speaker 1>out of that market is non existent right now, and

0:58:49.760 --> 0:58:52.080
<v Speaker 1>they're having a real hard time trying to get it back.

0:58:52.200 --> 0:58:54.600
<v Speaker 1>So Um, part of that has to do obviously with

0:58:54.640 --> 0:58:57.760
<v Speaker 1>the Darryl Morey situation back in October, which by the way,

0:58:57.840 --> 0:59:00.960
<v Speaker 1>seems like ten years ago at this point. But then

0:59:01.040 --> 0:59:04.080
<v Speaker 1>the the the second thing is just that the relationship

0:59:04.160 --> 0:59:07.360
<v Speaker 1>between the two countries is so afraid right now it's

0:59:07.520 --> 0:59:10.960
<v Speaker 1>very difficult to make any progress, um in the in

0:59:11.040 --> 0:59:13.520
<v Speaker 1>the correct path that the NBA has to go at

0:59:13.560 --> 0:59:16.320
<v Speaker 1>this point. You know, when you talk about the NBA

0:59:16.400 --> 0:59:19.080
<v Speaker 1>in China, I can't help but think about Joseph Tie,

0:59:19.080 --> 0:59:21.400
<v Speaker 1>who's a co founder of Ali Baba and how he's

0:59:21.720 --> 0:59:24.200
<v Speaker 1>an owner of the New Jersey Nets or is it

0:59:24.280 --> 0:59:27.920
<v Speaker 1>New York Nets. I'm showing my age here. That's a

0:59:28.080 --> 0:59:31.720
<v Speaker 1>that's a callback Starlett it is. Um. How critical is

0:59:31.800 --> 0:59:37.040
<v Speaker 1>that to mending some of the damage from between the NBA,

0:59:37.160 --> 0:59:39.760
<v Speaker 1>between China and and kind of putting the best foot

0:59:39.800 --> 0:59:44.000
<v Speaker 1>forward for both the league and the country. Well, I'm

0:59:44.080 --> 0:59:46.040
<v Speaker 1>a little torn on that issue. I'm glad you brought

0:59:46.160 --> 0:59:49.480
<v Speaker 1>him up. UM. You know, I don't know him personally,

0:59:49.640 --> 0:59:53.280
<v Speaker 1>but I think, UM, the fact that he labeled what

0:59:53.360 --> 0:59:57.320
<v Speaker 1>Darryl Moorey brought up and brought to the attention of Americans. UM,

0:59:57.360 --> 1:00:00.240
<v Speaker 1>he called it a third rail issue, and why to

1:00:00.360 --> 1:00:03.280
<v Speaker 1>keep it a third rail issue? I think is really

1:00:03.640 --> 1:00:08.520
<v Speaker 1>a poor UM decision and a poor influence that he's

1:00:08.560 --> 1:00:11.600
<v Speaker 1>trying to put through. We really need to put this

1:00:11.720 --> 1:00:14.760
<v Speaker 1>stuff UM on the front burner and make it part

1:00:14.800 --> 1:00:18.120
<v Speaker 1>of the national discussion right now. I mean, what happened

1:00:18.120 --> 1:00:21.320
<v Speaker 1>in Hong Kong, what's happening with the leakers, what's happening

1:00:21.360 --> 1:00:27.360
<v Speaker 1>in various unfair trade balance issues, UM, quotas, protectionist policies,

1:00:27.480 --> 1:00:33.000
<v Speaker 1>forced j vs, UM, text swaps and intellectual properties. UM,

1:00:33.040 --> 1:00:36.800
<v Speaker 1>you know, protection issues. These all need to be brought up,

1:00:37.000 --> 1:00:40.920
<v Speaker 1>talked about, buy our legislators, um, by our business leaders,

1:00:41.160 --> 1:00:44.360
<v Speaker 1>and we need to construct a proper path forward. UM.

1:00:44.480 --> 1:00:47.680
<v Speaker 1>The time of sort of putting our ostrich heads in

1:00:47.720 --> 1:00:51.400
<v Speaker 1>the sand is over and and quite frankly, if we

1:00:51.480 --> 1:00:55.360
<v Speaker 1>figure out the right way to engage China moving forward,

1:00:55.400 --> 1:00:59.240
<v Speaker 1>where it's a much more balanced relationship and we're addressing

1:00:59.360 --> 1:01:02.200
<v Speaker 1>things that are American values and principles in the right way,

1:01:02.240 --> 1:01:05.520
<v Speaker 1>so we feel good about it, the bilateral relationship is

1:01:05.520 --> 1:01:07.720
<v Speaker 1>going to get repaired. In the process. It will be

1:01:07.760 --> 1:01:11.120
<v Speaker 1>disruptive and a little messy in the interim, but will

1:01:11.160 --> 1:01:13.600
<v Speaker 1>come out the backside of it in a much better

1:01:13.680 --> 1:01:18.400
<v Speaker 1>situation where quite frankly, they'll be strategic competitors and and

1:01:18.720 --> 1:01:22.280
<v Speaker 1>partners um, just simply because we both need each other.

1:01:23.200 --> 1:01:26.480
<v Speaker 1>So Chris, let's talk about Hollywood, uh and the movie

1:01:26.520 --> 1:01:29.880
<v Speaker 1>business and the entertainment business, because you have sat right

1:01:29.960 --> 1:01:33.840
<v Speaker 1>at that nexus between the US and China. And if

1:01:33.880 --> 1:01:37.000
<v Speaker 1>the NBA's relationship with China is complicated, I feel like

1:01:37.000 --> 1:01:43.240
<v Speaker 1>the entertainment industry's relationship with China is ten times more so. Issues.

1:01:44.120 --> 1:01:48.240
<v Speaker 1>Everyone needs a lot of therapy. Seriously, what break down

1:01:48.280 --> 1:01:50.840
<v Speaker 1>the key issues for us and how you navigated them

1:01:50.840 --> 1:01:53.920
<v Speaker 1>because you did UM in your former job over at

1:01:54.000 --> 1:01:58.840
<v Speaker 1>DMG Entertainment. Yeah, well, I mean the micro issues UM

1:01:59.000 --> 1:02:01.840
<v Speaker 1>are is very it as for instance, when we when

1:02:01.880 --> 1:02:05.240
<v Speaker 1>we get a movie into that market, um our share

1:02:05.280 --> 1:02:09.400
<v Speaker 1>of that that that receipt from that film is of

1:02:09.440 --> 1:02:12.800
<v Speaker 1>the overall box office, whereas the global norm is closer

1:02:12.840 --> 1:02:17.200
<v Speaker 1>to They also have a quota there where only thirty

1:02:17.360 --> 1:02:21.800
<v Speaker 1>two to maybe thirty five movies internationally which includes Bollywood

1:02:21.840 --> 1:02:25.520
<v Speaker 1>and Europe in that mix, are allowed into the market.

1:02:25.640 --> 1:02:28.520
<v Speaker 1>And then on top of it, they have strict censorship rules,

1:02:28.960 --> 1:02:33.760
<v Speaker 1>very strict marketing and distribution rules, etcetera, etcetera. UM that

1:02:33.920 --> 1:02:36.880
<v Speaker 1>all needs to be figured out, and obviously that sits

1:02:36.920 --> 1:02:40.480
<v Speaker 1>behind a lot of other big macro trade issues. But

1:02:40.560 --> 1:02:43.520
<v Speaker 1>then there's things that really affect all Americans and just

1:02:43.640 --> 1:02:47.760
<v Speaker 1>essentially what makes us UM the people that we're proud of,

1:02:47.800 --> 1:02:50.720
<v Speaker 1>and one of those is our freedom of speech. And

1:02:50.960 --> 1:02:54.800
<v Speaker 1>what Senator Ted Cruz and various other members of Congress

1:02:54.800 --> 1:02:58.840
<v Speaker 1>that brought up is this cross border censorship that has

1:02:58.840 --> 1:03:02.600
<v Speaker 1>been UM such a big issue right now between US

1:03:02.640 --> 1:03:05.720
<v Speaker 1>and China, whether it's them trying to silence Daryl Morey

1:03:05.880 --> 1:03:08.800
<v Speaker 1>outside of their borders and talking on behalf of Hong

1:03:08.880 --> 1:03:13.160
<v Speaker 1>Kong protesters wore a jacket that Tom Cruise is wearing

1:03:13.280 --> 1:03:15.800
<v Speaker 1>in Top Gun, where not only do they want to

1:03:15.800 --> 1:03:18.200
<v Speaker 1>censor it in their country, but they want it censored

1:03:18.240 --> 1:03:21.720
<v Speaker 1>when it showed in Argentina, Germany, or in Peory, Illinois.

1:03:22.040 --> 1:03:24.480
<v Speaker 1>And that's something that we need to address. And that's

1:03:24.560 --> 1:03:27.480
<v Speaker 1>Chris Fenton, author of Feeding the Dragon inside the Trillion

1:03:27.480 --> 1:03:31.040
<v Speaker 1>Dollar Dilemma facing Hollywood, the NBA, and American business. And

1:03:31.080 --> 1:03:35.040
<v Speaker 1>I loved that he reminded us about our last conversation,

1:03:35.200 --> 1:03:39.800
<v Speaker 1>which was last October before he really got underway with

1:03:39.920 --> 1:03:42.680
<v Speaker 1>this book, when the NBA was really front and center,

1:03:42.760 --> 1:03:47.160
<v Speaker 1>the National Basketball Association and it's controversy over a single

1:03:47.280 --> 1:03:50.520
<v Speaker 1>tweet by the general manager of the Houston Rockets that

1:03:50.680 --> 1:03:55.320
<v Speaker 1>led to a couple of hundred million dollars in repercussions,

1:03:55.360 --> 1:03:58.400
<v Speaker 1>a lot of rhetoric and a lot of lost opportunity

1:03:58.800 --> 1:04:01.520
<v Speaker 1>and a lot of big question jens around how the

1:04:01.640 --> 1:04:04.800
<v Speaker 1>US and China can do business and how global brands

1:04:04.880 --> 1:04:08.600
<v Speaker 1>really can exist across the two superpowers. It's only gotten

1:04:08.600 --> 1:04:11.400
<v Speaker 1>more complicated in the wake of the global pandemic and

1:04:11.440 --> 1:04:14.040
<v Speaker 1>a lot of accusations certainly going from the US back

1:04:14.080 --> 1:04:18.600
<v Speaker 1>to China about its role in the coronavirus outbreak. So

1:04:19.360 --> 1:04:22.760
<v Speaker 1>a very important book by Chris Fenton. Well, that wraps

1:04:22.800 --> 1:04:25.600
<v Speaker 1>up the weekend edition of Bloomberg Business Week from Bloomberg Radio.

1:04:25.640 --> 1:04:27.880
<v Speaker 1>Thank you so much for joining me. I'm Jason Kelly.

1:04:28.080 --> 1:04:30.440
<v Speaker 1>Be sure to tune into Bloomberg Business Week Radio. We're

1:04:30.480 --> 1:04:34.000
<v Speaker 1>live Monday through Friday starting at two pm Wall Street Time.

1:04:34.160 --> 1:04:35.760
<v Speaker 1>And if you can't catch us live, get our daily

1:04:35.800 --> 1:04:39.760
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1:04:39.800 --> 1:04:42.560
<v Speaker 1>the full versions of conversations you heard on this show.

1:04:42.920 --> 1:04:45.320
<v Speaker 1>You can also watch the show live on YouTube. Just

1:04:45.360 --> 1:04:48.280
<v Speaker 1>search for Bloomberg Global News. Carol Master and I will

1:04:48.320 --> 1:04:50.880
<v Speaker 1>be back right here next week at the same time.

1:04:51.000 --> 1:04:52.000
<v Speaker 1>This is Bloomberg