1 00:00:00,080 --> 00:00:03,720 Speaker 1: There's no conspiracy against our children. It's just an old system. 2 00:00:04,000 --> 00:00:06,000 Speaker 1: When we were off of when we were at war, 3 00:00:06,640 --> 00:00:09,520 Speaker 1: they taught you how to be a great employee, you know, 4 00:00:09,600 --> 00:00:12,600 Speaker 1: and they taught you shop and skills like that. Kids 5 00:00:12,680 --> 00:00:14,600 Speaker 1: don't need to be a great employee. They need to 6 00:00:14,640 --> 00:00:17,079 Speaker 1: know how to run their businesses and they need to 7 00:00:17,079 --> 00:00:20,080 Speaker 1: know financial intelligence. But if our system is not teaching 8 00:00:20,079 --> 00:00:23,479 Speaker 1: the financial intelligence, what does taxes used for? What happens 9 00:00:23,480 --> 00:00:25,480 Speaker 1: with money and how you use it? And that at 10 00:00:25,520 --> 00:00:30,120 Speaker 1: sixteen years old, predatory people can market them credit cards 11 00:00:30,160 --> 00:00:35,240 Speaker 1: and school loans for the status today that a child 12 00:00:35,400 --> 00:00:39,239 Speaker 1: graduating today, fifty percent of those children will retire with 13 00:00:39,320 --> 00:00:43,800 Speaker 1: a job title that doesn't exist today. What if I 14 00:00:43,920 --> 00:00:47,640 Speaker 1: told you there was more to the story behind game 15 00:00:47,880 --> 00:00:51,760 Speaker 1: changing events? Get ready for my new podcast, That Moment 16 00:00:51,840 --> 00:00:55,800 Speaker 1: with Damon John will jump into the personal stories of 17 00:00:55,920 --> 00:00:59,560 Speaker 1: some of the most influential people on the planet, from 18 00:00:59,600 --> 00:01:03,120 Speaker 1: business mobiles and celebrities to athletes and artist. 19 00:01:04,440 --> 00:01:07,800 Speaker 2: The hard part about this about interviewing you, y is 20 00:01:08,319 --> 00:01:10,600 Speaker 2: you and I have got to become let's say, pretty your friends. 21 00:01:10,600 --> 00:01:13,679 Speaker 2: Over the last year or so. I say that you don't, yeah, 22 00:01:13,760 --> 00:01:18,440 Speaker 2: not good great friends, and so One of the challenges 23 00:01:18,480 --> 00:01:21,319 Speaker 2: with this is making sure that I can ask questions 24 00:01:22,120 --> 00:01:25,160 Speaker 2: that benefit the audience and then you never heard before 25 00:01:25,760 --> 00:01:28,880 Speaker 2: an answer ideally yeah, as opposed to just coming up 26 00:01:28,880 --> 00:01:31,520 Speaker 2: here and telling inside jokes and you know, stupid nineties 27 00:01:31,560 --> 00:01:33,399 Speaker 2: movies quotes, because that's normally what we do when we 28 00:01:33,400 --> 00:01:36,920 Speaker 2: hang out. So I'm gonna endeavor next. I'm glad you 29 00:01:36,920 --> 00:01:39,360 Speaker 2: got that. By the way, So you were doing influencer 30 00:01:39,400 --> 00:01:42,680 Speaker 2: marketing before was a thing, right, I think so? 31 00:01:42,800 --> 00:01:44,959 Speaker 1: Yeah, in a sense, yes, and before it is what 32 00:01:45,200 --> 00:01:46,840 Speaker 1: people today look at. 33 00:01:46,920 --> 00:01:48,760 Speaker 2: Yeah, think about it and so and for those of 34 00:01:48,800 --> 00:01:52,840 Speaker 2: you who don't know, except don't because that was not 35 00:01:52,920 --> 00:01:55,440 Speaker 2: a that was a gap commercials and. 36 00:01:55,400 --> 00:01:57,880 Speaker 1: They've spent thirty million dollars airing that, Yeah, it did. 37 00:01:57,920 --> 00:02:01,080 Speaker 1: Call You'll see a fool hat in there. They called him, 38 00:02:01,320 --> 00:02:04,160 Speaker 1: and he said listen because he felt disrespected in the 39 00:02:04,200 --> 00:02:06,440 Speaker 1: way that they spoke to him. He felt that they 40 00:02:06,480 --> 00:02:09,400 Speaker 1: didn't respect or value the community. They were kind of 41 00:02:09,480 --> 00:02:12,400 Speaker 1: just like, listen, just show up, shut up, show up. 42 00:02:12,520 --> 00:02:15,359 Speaker 1: Do this commercial. He said, I wear a custom made hack. 43 00:02:15,400 --> 00:02:18,480 Speaker 1: I got a funny shaped head. Can I wear this? Sure, 44 00:02:18,760 --> 00:02:22,440 Speaker 1: no problem whatever. But in that he did acapella any 45 00:02:22,480 --> 00:02:25,760 Speaker 1: before US bias and low. Now, if you like movies 46 00:02:25,800 --> 00:02:28,560 Speaker 1: like you and I do in Airplane, do you remember it? 47 00:02:28,600 --> 00:02:31,960 Speaker 2: Excuse me? Do you speak job? I speak jab He 48 00:02:32,000 --> 00:02:32,680 Speaker 2: spoke jobs. 49 00:02:33,639 --> 00:02:38,040 Speaker 1: But throughout that commercial what happened was and there was 50 00:02:38,040 --> 00:02:40,080 Speaker 1: no social So somebody may be saying, here now for 51 00:02:40,160 --> 00:02:43,440 Speaker 1: the younger people the audience, why didn't they just pull 52 00:02:43,480 --> 00:02:50,600 Speaker 1: that ad? There was no Internet at the time. There 53 00:02:50,639 --> 00:02:55,040 Speaker 1: were no cell phones at the time, not smartphones, cell phones. 54 00:02:56,840 --> 00:02:58,000 Speaker 2: They couldn't pull the ad. 55 00:02:58,639 --> 00:03:01,280 Speaker 1: They already when you were shoot an ad back then, 56 00:03:01,680 --> 00:03:04,160 Speaker 1: you would have to wait sixty to ninety days for 57 00:03:04,200 --> 00:03:06,119 Speaker 1: them to cut it, edit it, color it, and put 58 00:03:06,160 --> 00:03:09,359 Speaker 1: it out then program it within the system. And they 59 00:03:09,360 --> 00:03:13,480 Speaker 1: couldn't pull back the buy thirty million dollars. So what 60 00:03:13,560 --> 00:03:17,000 Speaker 1: happened is they fired everybody on the gap. But then 61 00:03:17,000 --> 00:03:21,200 Speaker 1: they hired their version of you. They hired a multicultural agency. 62 00:03:21,240 --> 00:03:23,040 Speaker 1: I'm not saying that you need to be multicultural, but 63 00:03:23,120 --> 00:03:26,799 Speaker 1: you're a specific person that hits a very specific target 64 00:03:27,120 --> 00:03:30,240 Speaker 1: that nobody knows your fucking people like you do. And 65 00:03:30,320 --> 00:03:32,720 Speaker 1: what they did is when they hired a multicolorsual agency 66 00:03:32,760 --> 00:03:35,760 Speaker 1: and said get rid of this. They said hold on it, 67 00:03:37,600 --> 00:03:41,360 Speaker 1: I'm from the hood. Let me tell you something. You're 68 00:03:41,400 --> 00:03:44,680 Speaker 1: looking at the data. You're looking at the wrong data. 69 00:03:45,880 --> 00:03:46,520 Speaker 2: Check this out. 70 00:03:46,840 --> 00:03:48,880 Speaker 1: They looked at the data, they realized the target market 71 00:03:48,880 --> 00:03:52,120 Speaker 1: they were trying to hit increase three hundred percent because 72 00:03:52,160 --> 00:03:54,280 Speaker 1: the kids thought they can buy foobu. 73 00:03:55,760 --> 00:03:56,320 Speaker 2: At the gap. 74 00:03:59,000 --> 00:04:00,320 Speaker 1: So they called this up we get which are the 75 00:04:00,320 --> 00:04:04,040 Speaker 1: big ol sloppy like kiss no Tongue, And they spent 76 00:04:04,080 --> 00:04:06,240 Speaker 1: another sixty million dollars re airing that ad. 77 00:04:06,440 --> 00:04:10,080 Speaker 2: Really yeah, I mean so that when I when I 78 00:04:10,120 --> 00:04:12,720 Speaker 2: think about because a lot of people want to want 79 00:04:12,760 --> 00:04:17,080 Speaker 2: to leverage influencers, I mean, as we've seen celebrity just 80 00:04:17,080 --> 00:04:19,720 Speaker 2: get more distributed. I mean, there's obviously still very very 81 00:04:19,720 --> 00:04:22,200 Speaker 2: famous people, but now the number of people who are 82 00:04:22,600 --> 00:04:25,040 Speaker 2: legit like internet famous, who have their own followings, the 83 00:04:25,120 --> 00:04:27,719 Speaker 2: number of influencers, they're massive, They're all over the place. 84 00:04:28,440 --> 00:04:31,920 Speaker 2: So again, you did it. You got l to come in. 85 00:04:32,120 --> 00:04:35,440 Speaker 2: I mean, but I know that you also a lot 86 00:04:35,440 --> 00:04:38,520 Speaker 2: of what you did was getting hip hop artists to 87 00:04:38,560 --> 00:04:43,120 Speaker 2: where you did product placement in music videos and things 88 00:04:43,160 --> 00:04:46,280 Speaker 2: like that, which is another type of influencer marketing. Where 89 00:04:46,279 --> 00:04:49,560 Speaker 2: do you see that today, Like it's come a long way. 90 00:04:50,360 --> 00:04:51,880 Speaker 2: Where do you see that today in terms of the 91 00:04:51,920 --> 00:04:56,159 Speaker 2: marketing stack and the influence that influencer marketing has on 92 00:04:56,240 --> 00:04:56,880 Speaker 2: marketing today? 93 00:04:57,839 --> 00:05:00,159 Speaker 1: You know, I think the in marketing, no matter what 94 00:05:00,440 --> 00:05:04,400 Speaker 1: is needed, marketing, advertising, branding, right, But I think that 95 00:05:04,520 --> 00:05:08,039 Speaker 1: influencer marketing has always been where can you hack the 96 00:05:08,120 --> 00:05:13,640 Speaker 1: system and find the influencer that needs to prove themselves, 97 00:05:14,320 --> 00:05:18,800 Speaker 1: the influencer that has the most influence. Again, we're numbers people, 98 00:05:19,200 --> 00:05:21,000 Speaker 1: not that it has the most reached, that has the 99 00:05:21,000 --> 00:05:23,600 Speaker 1: most influence. And I know I'm not speaking a you know, 100 00:05:23,680 --> 00:05:26,680 Speaker 1: different language up here. These are these are the professionals 101 00:05:26,720 --> 00:05:29,839 Speaker 1: of this. But where can you get the influencer who 102 00:05:29,960 --> 00:05:33,160 Speaker 1: is the sub segment of the influencer who's being neglected? 103 00:05:33,760 --> 00:05:35,840 Speaker 1: You know? When I walked these three girls named the 104 00:05:35,960 --> 00:05:40,200 Speaker 1: Kardashians around Manhattan, and I remember I. 105 00:05:40,360 --> 00:05:42,440 Speaker 2: Was I had a brand called heatheret. 106 00:05:44,000 --> 00:05:47,920 Speaker 1: Paris Hilton showed up, and then the Danity Kane girl 107 00:05:48,000 --> 00:05:53,080 Speaker 1: showed up and there was this smoke and hot woman backstage. 108 00:05:52,560 --> 00:05:54,400 Speaker 2: With them, and I was she said, oh Kim. I 109 00:05:54,480 --> 00:06:01,320 Speaker 2: was like, oh hey, that's kind of nice. Then what's up? 110 00:06:01,520 --> 00:06:03,440 Speaker 2: You know, who are you in? And she said, I'm 111 00:06:03,480 --> 00:06:04,040 Speaker 2: so for this song. 112 00:06:04,120 --> 00:06:06,960 Speaker 1: She said, meet my sister and Chloe and she became 113 00:06:07,000 --> 00:06:09,560 Speaker 1: like one of the boys. They were like, yo, we're 114 00:06:09,560 --> 00:06:11,919 Speaker 1: trying to do this reality show. And I think and 115 00:06:11,960 --> 00:06:13,760 Speaker 1: I went over their house and I said, wow, the 116 00:06:13,760 --> 00:06:14,560 Speaker 1: other girls they were. 117 00:06:14,560 --> 00:06:16,880 Speaker 2: I remember they were running around their the little onesies. 118 00:06:16,880 --> 00:06:19,960 Speaker 1: They were hiding under the table, Kylie and all them. 119 00:06:20,480 --> 00:06:23,840 Speaker 1: And I saw them mother and I said, I talked 120 00:06:23,839 --> 00:06:25,320 Speaker 1: to her, and I remember her saying, hey, you know, 121 00:06:26,120 --> 00:06:28,400 Speaker 1: I'm going to do all the things that I tried 122 00:06:28,440 --> 00:06:32,080 Speaker 1: with myself earlier on in my career, but technology and 123 00:06:32,160 --> 00:06:35,840 Speaker 1: virus other things weren't where it is today. But my 124 00:06:36,720 --> 00:06:39,159 Speaker 1: husband is this guy, The stepfather is this guy. The 125 00:06:39,200 --> 00:06:41,040 Speaker 1: stepfather is this guy, and all this kind of stuff. 126 00:06:41,240 --> 00:06:43,320 Speaker 1: And I was like, well, the proof of concept is there. 127 00:06:43,360 --> 00:06:48,720 Speaker 1: These girls are really beautiful girls. The reality shows already greenlit. 128 00:06:49,120 --> 00:06:50,839 Speaker 2: Let me take them around town. I took them to 129 00:06:51,000 --> 00:06:52,880 Speaker 2: every single clothing brand. 130 00:06:53,480 --> 00:06:53,760 Speaker 1: I know. 131 00:06:54,279 --> 00:06:57,160 Speaker 2: My buddies at Jordash were relaunching. Trust me. 132 00:06:58,040 --> 00:07:00,080 Speaker 1: I mean there were not the Jordash company, but the 133 00:07:00,120 --> 00:07:02,919 Speaker 1: guys there worth twenty billion dollars. They don't They're not 134 00:07:02,960 --> 00:07:06,360 Speaker 1: losing any sleep, all right, I said, these girls will 135 00:07:06,360 --> 00:07:08,760 Speaker 1: wear Jordash all of the girls and the mother will 136 00:07:08,760 --> 00:07:12,160 Speaker 1: wear them for the whole family word, every single episode 137 00:07:12,160 --> 00:07:17,560 Speaker 1: for seventy five thousand dollars. They said, no, oops, we 138 00:07:17,640 --> 00:07:20,560 Speaker 1: don't get it. So if you ever look at the 139 00:07:20,600 --> 00:07:23,920 Speaker 1: first three season of Kardashians, they're wearing my brand, Koujie, 140 00:07:24,080 --> 00:07:27,280 Speaker 1: a hip hop brand, because I said, girls, I don't 141 00:07:27,320 --> 00:07:29,600 Speaker 1: want to insult you. I can't get anybody else to 142 00:07:29,640 --> 00:07:31,600 Speaker 1: believe in you. But I've always been that edgy because 143 00:07:31,600 --> 00:07:33,800 Speaker 1: I realized that these girls were beautiful, They were super 144 00:07:33,800 --> 00:07:36,880 Speaker 1: super connected, the mother was super connected. They already had 145 00:07:36,880 --> 00:07:39,960 Speaker 1: a show, All the right things were in place. It's 146 00:07:40,040 --> 00:07:42,880 Speaker 1: just that people sometimes need this validation that somebody's great. 147 00:07:42,920 --> 00:07:46,520 Speaker 1: You don't need that validation. And meanwhile, so Joe called 148 00:07:46,560 --> 00:07:49,120 Speaker 1: me up probably about six six years ago, Hey damn, 149 00:07:49,160 --> 00:07:51,800 Speaker 1: I got seventy five thousand dollars for all the girls. 150 00:07:53,240 --> 00:07:54,760 Speaker 2: I can't get them on the phone for seventy five 151 00:07:54,760 --> 00:07:55,320 Speaker 2: thousand dollars. 152 00:07:56,240 --> 00:07:58,160 Speaker 1: But you know I did that too with Fubu. When 153 00:07:58,200 --> 00:08:01,280 Speaker 1: I had money for fifty shirts, I had fifty shirts. 154 00:08:02,920 --> 00:08:05,440 Speaker 1: I didn't give them to the young Kip kids with 155 00:08:05,480 --> 00:08:08,680 Speaker 1: the funny mustaches and the weird pants who you know 156 00:08:08,800 --> 00:08:12,200 Speaker 1: riding the riding skateboards. They're gonna wear it one two times. 157 00:08:12,240 --> 00:08:14,040 Speaker 1: They're gonna want to say I'm super trending. They're gonna, 158 00:08:14,240 --> 00:08:16,920 Speaker 1: you know, give it away. I gave it to the big, 159 00:08:17,000 --> 00:08:18,920 Speaker 1: big guys in the name. But I have fifty shirts 160 00:08:18,920 --> 00:08:23,400 Speaker 1: and I made fifty five x'es and six exes. Why simple. 161 00:08:23,960 --> 00:08:28,080 Speaker 1: Those guys only have their their their big guys. They 162 00:08:28,120 --> 00:08:31,600 Speaker 1: only have a very few choices Rochester, big and tall, 163 00:08:31,680 --> 00:08:33,480 Speaker 1: a big white shirt, big black shirt, or they gotta 164 00:08:33,480 --> 00:08:35,120 Speaker 1: make a lot. They gotta pay a lot for something 165 00:08:35,160 --> 00:08:39,000 Speaker 1: custom made. They wore my shirt and they didn't wear 166 00:08:39,000 --> 00:08:41,160 Speaker 1: it one time a month. They put that big buboo 167 00:08:41,240 --> 00:08:44,120 Speaker 1: on their chest. They wore it seven ten times a month. 168 00:08:44,160 --> 00:08:46,360 Speaker 1: You know where those guys were in front of the 169 00:08:46,400 --> 00:08:48,760 Speaker 1: red ropes at clubs, in front of the h in 170 00:08:48,800 --> 00:08:51,120 Speaker 1: front of run DMC and Salt and Pepper and llll 171 00:08:51,200 --> 00:08:54,400 Speaker 1: cool J. They were the big guys who nobody fucked with. 172 00:08:55,320 --> 00:08:57,360 Speaker 1: Those were the and then when the the rappers said 173 00:08:57,360 --> 00:08:59,199 Speaker 1: to them, hey man, you know, hook me up with 174 00:08:59,280 --> 00:09:01,560 Speaker 1: that with the little guy with the shirts, they will say, no, no, no, 175 00:09:01,559 --> 00:09:03,800 Speaker 1: I'm not fucking on my contact. You're gonna wear it 176 00:09:03,840 --> 00:09:06,679 Speaker 1: one time. I went to the sub segment of the 177 00:09:06,720 --> 00:09:09,600 Speaker 1: sub segment like it. Just to me, it's common sense 178 00:09:09,600 --> 00:09:12,280 Speaker 1: when you see a rabbit audience. And I'll give you 179 00:09:12,320 --> 00:09:13,920 Speaker 1: one last time. The first time I was gonna make 180 00:09:13,920 --> 00:09:15,880 Speaker 1: a first time I was gonna spend a million dollars. They said, 181 00:09:16,240 --> 00:09:19,520 Speaker 1: go to MTV. You know rap videos, right of music videos. 182 00:09:20,000 --> 00:09:25,199 Speaker 1: MTV was seven thousand dollars. A thirty second commercial bet 183 00:09:25,960 --> 00:09:27,439 Speaker 1: was five hundred dollars. 184 00:09:28,240 --> 00:09:35,880 Speaker 3: Why Nielsen rating, that's how they rate them. I ain't 185 00:09:35,880 --> 00:09:40,200 Speaker 3: never seen no Nielsen rating box in the projects. And 186 00:09:40,240 --> 00:09:43,560 Speaker 3: I know that one TV is servicing nineteen people in 187 00:09:43,640 --> 00:09:49,520 Speaker 3: that house. My damn, their own bet for a million dollars. 188 00:09:50,240 --> 00:09:52,960 Speaker 3: It's common sense sometimes that people don't think about it. 189 00:09:53,080 --> 00:09:55,839 Speaker 3: And then with the brilliant people's room, with that data, 190 00:09:56,559 --> 00:10:00,000 Speaker 3: you're not you're not digging for the right goal, sometimes 191 00:10:00,880 --> 00:10:02,440 Speaker 3: the right strain of goal. 192 00:10:02,720 --> 00:10:04,480 Speaker 2: I So what I heard there is if somebody is 193 00:10:04,520 --> 00:10:07,360 Speaker 2: going to pursue an influencer marketing campaign, you want to 194 00:10:07,400 --> 00:10:10,360 Speaker 2: have those relationships. Don't try to go for the person 195 00:10:10,360 --> 00:10:13,040 Speaker 2: at the top that supposedly everybody knows. Go for the 196 00:10:13,040 --> 00:10:16,760 Speaker 2: person that in the middle, that's sort of influencing within 197 00:10:16,800 --> 00:10:19,640 Speaker 2: a pocket that will then cause more of a ground 198 00:10:19,679 --> 00:10:22,600 Speaker 2: swell to happen. And then what I also heard you say, 199 00:10:22,600 --> 00:10:25,360 Speaker 2: which I think is important, go with the people who 200 00:10:25,400 --> 00:10:27,920 Speaker 2: are going to really go all in on your brand, 201 00:10:28,520 --> 00:10:30,920 Speaker 2: not somebody that's just going to treat it like a 202 00:10:30,920 --> 00:10:32,079 Speaker 2: transactional kind of thing. 203 00:10:32,120 --> 00:10:35,360 Speaker 1: I think, give it to you and dating dating lingo. 204 00:10:38,760 --> 00:10:39,280 Speaker 2: Go ugly. 205 00:10:39,320 --> 00:10:46,640 Speaker 1: Early one of my friends were glad of the night 206 00:10:46,640 --> 00:10:50,920 Speaker 1: and like, hey man, I'm cool. Yeah, two to ten 207 00:10:51,080 --> 00:10:56,960 Speaker 1: is a ten to two babe. 208 00:10:55,240 --> 00:11:00,000 Speaker 2: So are there any This is how exactly how this 209 00:11:00,120 --> 00:11:00,640 Speaker 2: gonna go down. 210 00:11:00,880 --> 00:11:02,160 Speaker 1: One of my other friends said, he you know when 211 00:11:02,160 --> 00:11:04,680 Speaker 1: I go, When I go on and the woman I like, 212 00:11:05,440 --> 00:11:08,040 Speaker 1: she with a group of girls, never talked to her. 213 00:11:08,720 --> 00:11:11,040 Speaker 1: I'll wait till she goes to the bathroom and I 214 00:11:11,120 --> 00:11:12,920 Speaker 1: go over to the other ones who are hanging out, 215 00:11:13,120 --> 00:11:15,240 Speaker 1: and I become the funniest guy. But they don't feel 216 00:11:15,240 --> 00:11:18,160 Speaker 1: like I'm trying to be anything towards them. He as 217 00:11:18,160 --> 00:11:20,760 Speaker 1: soon as that girl come back, Oh hey me, Derek, 218 00:11:23,160 --> 00:11:26,880 Speaker 1: Oh how you doing? You gotta find other angles. 219 00:11:27,320 --> 00:11:29,000 Speaker 2: And I think what's important is if you're gonna do 220 00:11:29,040 --> 00:11:33,000 Speaker 2: this well, you need to know your market like every time. 221 00:11:33,040 --> 00:11:36,840 Speaker 2: I mean, what you saw with the gap at is 222 00:11:36,920 --> 00:11:40,480 Speaker 2: somebody simply trying to buy their way into an audience 223 00:11:40,520 --> 00:11:43,440 Speaker 2: that they don't know. And that was true back then 224 00:11:43,600 --> 00:11:45,640 Speaker 2: and it seems like it'd be even more true today. 225 00:11:45,880 --> 00:11:49,720 Speaker 2: Like the authenticity has to be essential, Like that's got 226 00:11:49,720 --> 00:11:52,920 Speaker 2: to be the buy in or you will utterly fail 227 00:11:52,960 --> 00:11:54,520 Speaker 2: at this particular endeavor. It does. 228 00:11:54,880 --> 00:11:59,480 Speaker 1: But the hard part about that is and that's why 229 00:11:59,600 --> 00:12:03,240 Speaker 1: diverse the inclusion is important. However, you can't force diversity 230 00:12:03,320 --> 00:12:07,120 Speaker 1: inclusion because how do you know if the person you 231 00:12:07,360 --> 00:12:12,160 Speaker 1: believe is part of that community is speaking the right way? 232 00:12:12,240 --> 00:12:12,440 Speaker 1: You know? 233 00:12:13,800 --> 00:12:14,800 Speaker 2: I remember. 234 00:12:16,400 --> 00:12:18,920 Speaker 1: A Christmas time I gave out a bunch of foodbu 235 00:12:19,080 --> 00:12:22,360 Speaker 1: to my employees, and I remember they came back the 236 00:12:22,400 --> 00:12:24,840 Speaker 1: holiday time it was not Christmas for everybody, and a 237 00:12:24,880 --> 00:12:26,720 Speaker 1: lot of the whites and Jewish people brought the fubu 238 00:12:26,800 --> 00:12:28,319 Speaker 1: back and I said why, they said, My kids said 239 00:12:28,320 --> 00:12:30,960 Speaker 1: they can't wear it in school, so why can't they 240 00:12:31,000 --> 00:12:34,120 Speaker 1: worry it in school? They said, because the African American 241 00:12:34,200 --> 00:12:36,720 Speaker 1: kids you know either you know. Got upset at them. 242 00:12:37,360 --> 00:12:39,680 Speaker 1: I said, I said, you know, when food was always 243 00:12:39,880 --> 00:12:44,599 Speaker 1: created for a community of hip hop who was spawned 244 00:12:44,640 --> 00:12:47,520 Speaker 1: off of a music made out of the love of 245 00:12:47,600 --> 00:12:51,000 Speaker 1: hip hop from African American young men in the South Bronx. 246 00:12:51,400 --> 00:12:54,640 Speaker 2: But it's not. I realized I was becoming the. 247 00:12:54,600 --> 00:12:58,160 Speaker 1: Thing I was fighting against, and that I was always 248 00:12:58,200 --> 00:13:00,320 Speaker 1: told on my Jewish step father, be pro blas whenever 249 00:13:00,400 --> 00:13:03,800 Speaker 1: anti anything else, and always never become the thing you're 250 00:13:03,800 --> 00:13:06,320 Speaker 1: fighting against. And ninety five percent of this country has 251 00:13:06,320 --> 00:13:08,960 Speaker 1: more in common than we have against each other, and 252 00:13:09,000 --> 00:13:10,960 Speaker 1: it's only the five percent of these assholes that we 253 00:13:11,040 --> 00:13:14,199 Speaker 1: can't let rip us apart, right, And when I found 254 00:13:14,200 --> 00:13:19,880 Speaker 1: that these people, yeah, absolutely, And when I found that 255 00:13:20,000 --> 00:13:24,280 Speaker 1: my own community was so proud, I couldn't say, guys, 256 00:13:24,320 --> 00:13:26,480 Speaker 1: this is not for you, because it was, and it 257 00:13:26,600 --> 00:13:29,200 Speaker 1: was ninety percent of that community was wearing it. 258 00:13:29,280 --> 00:13:31,440 Speaker 2: But it didn't mean that the ten percent couldn't. 259 00:13:31,440 --> 00:13:35,800 Speaker 1: Because the beauty of hip hop was allowing the world 260 00:13:35,960 --> 00:13:39,960 Speaker 1: to see the hardships and the challenges that we was 261 00:13:40,040 --> 00:13:42,840 Speaker 1: happening in our lives. Because hip hop, to me at 262 00:13:42,840 --> 00:13:45,480 Speaker 1: the time and still even to today, hip hop and 263 00:13:45,480 --> 00:13:47,640 Speaker 1: country are exactly the same, by the way. That's why 264 00:13:47,640 --> 00:13:49,800 Speaker 1: they're the top music's in the world, because they are 265 00:13:49,840 --> 00:13:52,440 Speaker 1: the voices of the have nots. And hip hop is 266 00:13:52,440 --> 00:13:54,439 Speaker 1: something you do not need to play an instrument, you 267 00:13:54,480 --> 00:13:57,360 Speaker 1: don't need to harmonize. But before the Instagram and tiktoks, 268 00:13:57,400 --> 00:13:58,959 Speaker 1: we didn't see what was going on in the streets 269 00:13:59,000 --> 00:14:01,360 Speaker 1: of Las Vegas on the six o'clock news, But the 270 00:14:01,480 --> 00:14:05,079 Speaker 1: kids were talking about police violence, political issues, and various 271 00:14:05,120 --> 00:14:08,360 Speaker 1: other things. What's the same with country, right, you know, 272 00:14:08,360 --> 00:14:11,079 Speaker 1: I lost my dog, my dog died. Hip hop is 273 00:14:11,120 --> 00:14:13,360 Speaker 1: where my dog's at, Snoop doggy dog. 274 00:14:13,600 --> 00:14:14,560 Speaker 2: You know country is. 275 00:14:14,600 --> 00:14:16,800 Speaker 1: You know, I got my truck back hip hop as 276 00:14:16,800 --> 00:14:17,760 Speaker 1: I got that dude back. 277 00:14:17,840 --> 00:14:20,800 Speaker 2: I mean, whatever it is, right, it's basically the same. 278 00:14:22,600 --> 00:14:25,400 Speaker 1: But once I did that, I had to bring the 279 00:14:25,440 --> 00:14:29,600 Speaker 1: people that I respected in that love hip hop that 280 00:14:29,720 --> 00:14:34,800 Speaker 1: happened to have different plights. So basically I hired and 281 00:14:34,960 --> 00:14:38,160 Speaker 1: embraced the people in my company that thought like Eminem 282 00:14:39,400 --> 00:14:42,840 Speaker 1: mc search. You know, when these people and what happened 283 00:14:42,960 --> 00:14:45,120 Speaker 1: was that's how we grew. And then I did it 284 00:14:45,160 --> 00:14:48,160 Speaker 1: where it came to Asian and Asian American because hip 285 00:14:48,200 --> 00:14:51,280 Speaker 1: hop is huge in Asia. The bottom line is the 286 00:14:51,400 --> 00:14:55,240 Speaker 1: challenge all often becomes when you were trying to translate 287 00:14:55,280 --> 00:14:57,960 Speaker 1: something to another market. You can't just hire a white person, 288 00:14:58,080 --> 00:15:01,120 Speaker 1: hire a woman, hire a black person. How do you 289 00:15:01,200 --> 00:15:03,680 Speaker 1: get to vet that? That's the big issue. 290 00:15:03,720 --> 00:15:25,720 Speaker 2: That's so how do you do so let's let's and 291 00:15:25,760 --> 00:15:28,640 Speaker 2: let's take it out of maybe influencer and those kind 292 00:15:28,680 --> 00:15:31,800 Speaker 2: of things. When you fund a deal on shark Tank, right, 293 00:15:31,880 --> 00:15:33,600 Speaker 2: you go out there, you do a deal on shark Tank, 294 00:15:33,680 --> 00:15:35,200 Speaker 2: or you do a deal outside of shark Tank, because 295 00:15:35,200 --> 00:15:37,160 Speaker 2: I know that you've got you know, you do lots 296 00:15:37,200 --> 00:15:40,200 Speaker 2: of business deals. One of the first things that that 297 00:15:40,240 --> 00:15:43,080 Speaker 2: you look to do is to align to a new partner. 298 00:15:43,080 --> 00:15:45,160 Speaker 2: But like, what's your process for doing that? Like, how 299 00:15:45,200 --> 00:15:47,680 Speaker 2: do you go through and figure out who are the 300 00:15:47,720 --> 00:15:49,480 Speaker 2: people that you should align this brand with? 301 00:15:49,920 --> 00:15:52,080 Speaker 1: How many mistakes did they make for on the way 302 00:15:52,120 --> 00:15:54,040 Speaker 1: coming up? And how did they have the vigor to 303 00:15:54,080 --> 00:15:58,360 Speaker 1: figure it out? And what happens if you don't get 304 00:15:58,400 --> 00:16:00,200 Speaker 1: this deal. I don't do that much, so you know, 305 00:16:00,560 --> 00:16:04,080 Speaker 1: I string it out over a course of time. 306 00:16:03,920 --> 00:16:05,560 Speaker 2: Of what are your use of proceeds? 307 00:16:06,040 --> 00:16:08,080 Speaker 1: Well, if you tell me you're gonna go spend half 308 00:16:08,080 --> 00:16:11,120 Speaker 1: of the money on advertising, you're about to error an ABC, 309 00:16:12,560 --> 00:16:14,480 Speaker 1: Well how much advertise you're gonna get there? 310 00:16:14,520 --> 00:16:20,000 Speaker 2: You're an idiot. I'm not investing in you? Why would 311 00:16:20,040 --> 00:16:21,000 Speaker 2: you do? You know? 312 00:16:21,720 --> 00:16:24,360 Speaker 1: You know nothing is static. You know you get on 313 00:16:24,480 --> 00:16:26,560 Speaker 1: shark Tank. Well, then I have to I don't have 314 00:16:26,640 --> 00:16:27,200 Speaker 1: to do that. 315 00:16:27,560 --> 00:16:28,360 Speaker 2: You know what I have to do. 316 00:16:28,520 --> 00:16:30,520 Speaker 1: I have to make sure I protect all the ips 317 00:16:30,600 --> 00:16:33,000 Speaker 1: because how many people are gonna try to People in 318 00:16:33,040 --> 00:16:34,440 Speaker 1: this room gonna go, oh, you're. 319 00:16:34,320 --> 00:16:37,840 Speaker 2: Not taking all this traffic? I got that. How am 320 00:16:37,840 --> 00:16:39,960 Speaker 2: I going to do that instead? Right? 321 00:16:40,440 --> 00:16:42,600 Speaker 1: How am I going to be able to and not 322 00:16:42,720 --> 00:16:44,120 Speaker 1: let my ego get in the way and tell the 323 00:16:44,160 --> 00:16:46,440 Speaker 1: customer how I'm not gonna take all your money and 324 00:16:46,520 --> 00:16:48,720 Speaker 1: use inventory because you know what may happen. A snowstorm 325 00:16:48,760 --> 00:16:51,479 Speaker 1: may happen in New York or on the Eastern seaboard, 326 00:16:51,760 --> 00:16:54,120 Speaker 1: or an earthquake, and you get preempted, and now you've 327 00:16:54,120 --> 00:16:56,520 Speaker 1: got a garage filled of the product. How am I 328 00:16:56,520 --> 00:16:59,320 Speaker 1: gonna hold back for a second and say, hey, thank 329 00:16:59,440 --> 00:17:02,400 Speaker 1: you for being a customer. I'm a small business. If 330 00:17:02,440 --> 00:17:04,639 Speaker 1: you don't mind, you know, can you wait over the 331 00:17:04,640 --> 00:17:06,360 Speaker 1: course of this period of time and here's what I'll 332 00:17:06,400 --> 00:17:08,720 Speaker 1: do for you. Because if you think, well, I'm gonna 333 00:17:08,720 --> 00:17:11,080 Speaker 1: get rich over that first month of sales with NAT, 334 00:17:11,119 --> 00:17:13,240 Speaker 1: You're not in a business this is a marathon. I 335 00:17:13,280 --> 00:17:15,720 Speaker 1: want to see you solve problems. 336 00:17:15,160 --> 00:17:17,200 Speaker 2: And I'm not gonna give you the answers ahead of time. 337 00:17:17,600 --> 00:17:19,280 Speaker 2: So what is the thing when somebody walks out of 338 00:17:19,320 --> 00:17:23,720 Speaker 2: the set on Shark Tank? What do you see that 339 00:17:23,840 --> 00:17:26,240 Speaker 2: makes you think I'm gonna invest in this person? 340 00:17:27,000 --> 00:17:29,800 Speaker 1: I see that during the course of the time of 341 00:17:30,000 --> 00:17:32,600 Speaker 1: I'm not sure, I'm busy. You know, may take a 342 00:17:32,600 --> 00:17:35,399 Speaker 1: month two months that they're not stressing and harass me. 343 00:17:35,440 --> 00:17:37,240 Speaker 1: There's no kind of feel of like, oh my god, 344 00:17:37,280 --> 00:17:39,119 Speaker 1: I'm like, why are you so desperate? 345 00:17:39,160 --> 00:17:42,680 Speaker 2: What's going on? They're moving their business along without me. 346 00:17:43,280 --> 00:17:45,520 Speaker 2: Is there anything during the pitch process though, So when 347 00:17:45,520 --> 00:17:47,600 Speaker 2: they're goes through the pitch and they come out, is 348 00:17:47,640 --> 00:17:50,000 Speaker 2: there something you see where you're like, this person's got 349 00:17:50,880 --> 00:17:52,119 Speaker 2: they got it? Normally you see it. 350 00:17:52,240 --> 00:17:54,760 Speaker 1: You know, that's hard because the producers do it really 351 00:17:54,760 --> 00:17:56,560 Speaker 1: well where they say, don't just go out and tell 352 00:17:56,600 --> 00:17:58,840 Speaker 1: your sales and all that. The producers tell them how 353 00:17:58,840 --> 00:18:02,359 Speaker 1: to hold it back. So a lot but there's a 354 00:18:02,400 --> 00:18:04,119 Speaker 1: lot of times where I can I can smell with 355 00:18:04,160 --> 00:18:04,959 Speaker 1: something wrong. 356 00:18:05,600 --> 00:18:06,520 Speaker 2: Ooh what does that look like? 357 00:18:07,040 --> 00:18:09,040 Speaker 1: Well, it's when they start saying stuff like yeah, if 358 00:18:09,080 --> 00:18:11,480 Speaker 1: we only had This is a fifty billion dollar market. 359 00:18:11,520 --> 00:18:13,320 Speaker 1: If I only got this percent of the market. Okay, 360 00:18:13,359 --> 00:18:16,879 Speaker 1: these people like to assume. These people like to guests 361 00:18:17,840 --> 00:18:21,560 Speaker 1: when I see something like, oh, yeah and yeah, we 362 00:18:21,600 --> 00:18:22,520 Speaker 1: need you to do this. 363 00:18:24,080 --> 00:18:28,560 Speaker 2: I got a job. You need me to do what? Right? 364 00:18:28,960 --> 00:18:31,920 Speaker 1: When I hear yeah, and then so and then we 365 00:18:32,920 --> 00:18:34,560 Speaker 1: and then this happened. 366 00:18:34,560 --> 00:18:37,680 Speaker 2: This happened in this long, long stretch. So I'm looking. 367 00:18:37,720 --> 00:18:40,200 Speaker 1: If it's a ten year stretch, you can do fifty 368 00:18:40,240 --> 00:18:42,199 Speaker 1: dollars on shar tank. And but if you did it 369 00:18:42,280 --> 00:18:44,399 Speaker 1: on on one day because you open your trunk, you 370 00:18:44,440 --> 00:18:46,680 Speaker 1: had something for a dollar and you sold fifty of them, 371 00:18:46,960 --> 00:18:50,399 Speaker 1: you got a big deal. You can do literally twenty 372 00:18:50,440 --> 00:18:51,960 Speaker 1: million dollars over ten years. 373 00:18:52,040 --> 00:18:54,080 Speaker 2: And I hear a bunch of other things go on here. 374 00:18:54,000 --> 00:18:56,439 Speaker 1: Now if it happens to be listen, I did the 375 00:18:56,440 --> 00:18:59,479 Speaker 1: deal my partner. This is unfortunately, this happened. We did 376 00:18:59,480 --> 00:19:02,040 Speaker 1: about seven million back then and then I opened it 377 00:19:02,119 --> 00:19:04,240 Speaker 1: up in boom. Yes, but if this keeps going on 378 00:19:04,359 --> 00:19:07,000 Speaker 1: like this, something's going on. 379 00:19:07,080 --> 00:19:09,440 Speaker 2: The most consistent variable in all your FAILT relationships is 380 00:19:09,480 --> 00:19:11,960 Speaker 2: still you. That's it. Yeah. So if they're coming out 381 00:19:11,960 --> 00:19:12,680 Speaker 2: and talking about. 382 00:19:12,440 --> 00:19:15,320 Speaker 1: That that's a guy named rouped Me Daniels. Every single 383 00:19:15,440 --> 00:19:18,000 Speaker 1: rapper and music artist o them owes him a debt 384 00:19:18,000 --> 00:19:20,800 Speaker 1: of gratitude. He had a show probably I was on 385 00:19:20,840 --> 00:19:24,119 Speaker 1: a public access channel in New York City and he 386 00:19:24,160 --> 00:19:27,359 Speaker 1: had a show probably about five years before MTV. Raps 387 00:19:27,560 --> 00:19:29,399 Speaker 1: is the longest running show, and they well begged to 388 00:19:29,440 --> 00:19:32,479 Speaker 1: be on the out rauph show. I like, you know 389 00:19:32,640 --> 00:19:35,080 Speaker 1: this simple thing I have with thought process. Every Ralph 390 00:19:35,160 --> 00:19:37,240 Speaker 1: used to go around all the parties, hey, and you know, 391 00:19:37,240 --> 00:19:41,000 Speaker 1: people say who they are. But he did something in 392 00:19:41,080 --> 00:19:44,000 Speaker 1: Virginia or something where he did his event. I knew 393 00:19:44,000 --> 00:19:45,959 Speaker 1: I couldn't catch him in New York because everybody's going 394 00:19:46,000 --> 00:19:49,320 Speaker 1: after I drove down to Virginia and I think my 395 00:19:49,359 --> 00:19:51,920 Speaker 1: car broke down, and I begged him that could put 396 00:19:51,960 --> 00:19:54,560 Speaker 1: me on. But I did the same thing. I dressed 397 00:19:54,680 --> 00:19:57,919 Speaker 1: his and a couple of other bodyguards around him, and 398 00:19:57,960 --> 00:19:59,919 Speaker 1: I did it. I laid it low and I addressed 399 00:20:00,160 --> 00:20:04,159 Speaker 1: for about two years, and then he finally started saying, Hey, 400 00:20:04,160 --> 00:20:05,640 Speaker 1: I'm gonna do something called a little fashion show. 401 00:20:05,680 --> 00:20:06,520 Speaker 2: Do you want to be in it? 402 00:20:07,280 --> 00:20:10,160 Speaker 1: And I say yeah, And we had already seeded kind 403 00:20:10,160 --> 00:20:12,600 Speaker 1: of so much that when he did the fashion show, 404 00:20:12,840 --> 00:20:14,800 Speaker 1: people went crazy and he said, I want to put 405 00:20:14,840 --> 00:20:18,679 Speaker 1: you on there, and that's pretty much how it happened. 406 00:20:18,760 --> 00:20:20,400 Speaker 2: Yeah, I love I love what you said there. Because 407 00:20:20,560 --> 00:20:25,680 Speaker 2: a lot of people who want to get access to famous, 408 00:20:25,720 --> 00:20:29,479 Speaker 2: important people, they they think that they need to just 409 00:20:29,520 --> 00:20:32,240 Speaker 2: try to like accustom like when they're out in public 410 00:20:32,320 --> 00:20:33,720 Speaker 2: or something like that, like that's what's going to make 411 00:20:33,760 --> 00:20:36,439 Speaker 2: it work. Or they want to be hypertropic. What can 412 00:20:36,480 --> 00:20:37,840 Speaker 2: I do for you? And they try to do this 413 00:20:37,840 --> 00:20:39,919 Speaker 2: stuff to to immediately go in You said you you 414 00:20:40,040 --> 00:20:43,399 Speaker 2: dressed them for two years before that. 415 00:20:43,560 --> 00:20:46,359 Speaker 1: I always I always used to try to basically, you know, 416 00:20:47,600 --> 00:20:51,359 Speaker 1: do things around the person to show my value without 417 00:20:51,600 --> 00:20:53,280 Speaker 1: addressing the person. As soon a later they said we 418 00:20:53,280 --> 00:20:54,199 Speaker 1: why aren't you talking to me? 419 00:20:54,640 --> 00:20:57,520 Speaker 2: Yeah? And I think that's a good lesson for everybody, 420 00:20:57,520 --> 00:20:59,800 Speaker 2: because a lot of people said, like, how you know 421 00:21:00,000 --> 00:21:01,920 Speaker 2: people know we're you know, we got business and stuff 422 00:21:01,920 --> 00:21:03,600 Speaker 2: like that we do together. How'd you get to know Damon? 423 00:21:04,520 --> 00:21:05,760 Speaker 2: And there was the same thing, right, there was a 424 00:21:05,840 --> 00:21:07,440 Speaker 2: yeah it was a business thing, but like it started 425 00:21:07,440 --> 00:21:09,560 Speaker 2: off just paying you to come and speak at events 426 00:21:09,600 --> 00:21:11,879 Speaker 2: and then not being a freaking weirdo. I think a 427 00:21:11,880 --> 00:21:15,120 Speaker 2: lot of times people there are paid channels of access 428 00:21:15,119 --> 00:21:17,439 Speaker 2: for almost anybody you would want to get access to. 429 00:21:17,920 --> 00:21:20,479 Speaker 2: But if you when you go there, if you just 430 00:21:20,800 --> 00:21:23,440 Speaker 2: seek for ways to deliver value and that this isn't 431 00:21:23,440 --> 00:21:27,480 Speaker 2: obviously transactional, it's amazing what can happen because everybody it 432 00:21:27,520 --> 00:21:29,200 Speaker 2: almost always happened like that. 433 00:21:29,600 --> 00:21:32,840 Speaker 1: The hardest thing, though, to do with somebody is to 434 00:21:32,960 --> 00:21:37,639 Speaker 1: say to them, hey, give me something to do and 435 00:21:37,720 --> 00:21:40,520 Speaker 1: let me know what to do for you, because some 436 00:21:40,560 --> 00:21:43,800 Speaker 1: people's successful people. First of all, there's a burden that 437 00:21:43,840 --> 00:21:46,160 Speaker 1: comes of being successful that everybody thinks that you're taking 438 00:21:46,200 --> 00:21:49,600 Speaker 1: advantage of people. Also, if I knew what you could 439 00:21:49,600 --> 00:21:52,800 Speaker 1: do for me, I'll give that job to somebody else. Right, 440 00:21:52,840 --> 00:21:55,800 Speaker 1: You're supposed to do it, free, bake it, bring it in, 441 00:21:55,840 --> 00:21:57,679 Speaker 1: and I go, holy shit, I didn't even know I 442 00:21:57,720 --> 00:21:59,800 Speaker 1: needed it. Isn't that the same thing that you do 443 00:21:59,840 --> 00:22:02,440 Speaker 1: when you sell product services? Somebody didn't know they needed it. 444 00:22:02,560 --> 00:22:04,879 Speaker 1: They thought they were okay with this, They didn't know 445 00:22:04,920 --> 00:22:08,000 Speaker 1: they needed you until they realized how much goddamn better 446 00:22:08,040 --> 00:22:10,520 Speaker 1: you were because this was the only thing they had 447 00:22:10,560 --> 00:22:13,919 Speaker 1: to compare it to. And that's what generally happens with people. 448 00:22:14,040 --> 00:22:16,479 Speaker 1: You know, they don't know that Bomba Socks is going 449 00:22:16,560 --> 00:22:19,800 Speaker 1: to be great until they realize my other sock company 450 00:22:19,840 --> 00:22:20,840 Speaker 1: is not giving to. 451 00:22:20,880 --> 00:22:24,280 Speaker 2: Homeless they are. So you just save me time. 452 00:22:24,359 --> 00:22:26,000 Speaker 1: I don't have to go to the homeless shelter, but 453 00:22:26,000 --> 00:22:27,680 Speaker 1: I can brag at the dinner table that I gave 454 00:22:27,800 --> 00:22:30,879 Speaker 1: the homeless, you know. So it really is about how 455 00:22:30,920 --> 00:22:34,119 Speaker 1: do you surround like you said, and not be the 456 00:22:34,200 --> 00:22:35,480 Speaker 1: lack of a better word, thirsty. 457 00:22:35,880 --> 00:22:38,560 Speaker 2: Yeah, Oh I love yeah, I love that. I want 458 00:22:38,560 --> 00:22:43,680 Speaker 2: to go back to young damon. You got a time machine? Yeah, right, 459 00:22:44,160 --> 00:22:46,360 Speaker 2: you go back, and you go back in time and 460 00:22:46,480 --> 00:22:52,280 Speaker 2: you meet in the hallway this crew including you. Yeah, 461 00:22:52,520 --> 00:22:55,399 Speaker 2: they just lift that interview and you go there and 462 00:22:55,400 --> 00:22:57,359 Speaker 2: you go, hey, come here, what do you whisper in 463 00:22:57,400 --> 00:23:00,479 Speaker 2: your own ear? Back? Then we'll see. I should give 464 00:23:00,520 --> 00:23:02,840 Speaker 2: yourself if you go back in time. You know. 465 00:23:03,280 --> 00:23:05,199 Speaker 1: But I'm a different person now, but I would think 466 00:23:05,240 --> 00:23:06,760 Speaker 1: i'd say, first of all, get rid of all the 467 00:23:06,760 --> 00:23:07,280 Speaker 1: people around. 468 00:23:07,280 --> 00:23:09,520 Speaker 2: You're not all of them. Get it with a tighter crew. 469 00:23:10,960 --> 00:23:12,840 Speaker 1: It doesn't sound like you werehearse what was going to 470 00:23:12,920 --> 00:23:14,879 Speaker 1: be what you were going to say in that room, 471 00:23:15,119 --> 00:23:17,760 Speaker 1: and did you ask what was going to happen prior? 472 00:23:18,119 --> 00:23:21,959 Speaker 1: Did you prepare yourself for that room? Because you know 473 00:23:22,080 --> 00:23:24,320 Speaker 1: you may get into the room with somebody to pitch, 474 00:23:25,800 --> 00:23:29,399 Speaker 1: and the right questions often is why are you doing this? 475 00:23:29,480 --> 00:23:30,280 Speaker 2: So what's in it for you? 476 00:23:30,480 --> 00:23:34,480 Speaker 1: People are often in shar Tank, Well, damon, I want 477 00:23:34,480 --> 00:23:36,760 Speaker 1: you in here because you want You're in clothing in 478 00:23:37,119 --> 00:23:40,720 Speaker 1: clothing business. I got into shar Tank because it was 479 00:23:41,040 --> 00:23:44,600 Speaker 1: eight and when people weren't couldn't pay their mortgage and 480 00:23:44,680 --> 00:23:46,280 Speaker 1: know eight, the last thing they could do on was 481 00:23:46,320 --> 00:23:49,120 Speaker 1: buying clothing lines. I had ten clothing lines and eight 482 00:23:49,160 --> 00:23:52,080 Speaker 1: of them were dead. So what I realized was that 483 00:23:52,119 --> 00:23:54,399 Speaker 1: I wasn't a great designer. Putting a big fbing O 484 00:23:54,600 --> 00:23:56,719 Speaker 1: five on a shirt is not a great designer. I'm 485 00:23:56,720 --> 00:23:59,520 Speaker 1: a great manufacturing distributor, and I know and I have 486 00:23:59,600 --> 00:24:01,800 Speaker 1: a lot of celebrity contacts, so I have the pipes, 487 00:24:02,160 --> 00:24:05,360 Speaker 1: and I know the buyers at Macy's and JC Penny's 488 00:24:05,560 --> 00:24:08,240 Speaker 1: and what's in it for them? Well, if I can 489 00:24:08,320 --> 00:24:11,879 Speaker 1: acquire more brands such as clothing and plates, and I 490 00:24:11,920 --> 00:24:17,040 Speaker 1: mean women's and makeup and various other things electronics, I 491 00:24:17,080 --> 00:24:19,680 Speaker 1: can now because I'm a trusted vendor, I can then 492 00:24:19,720 --> 00:24:21,280 Speaker 1: deal with them, and they have to deal with that 493 00:24:21,440 --> 00:24:24,520 Speaker 1: many less new brands, brands that are proven because I've 494 00:24:24,520 --> 00:24:26,840 Speaker 1: acquired it. But they know that I'll take the goods back. 495 00:24:26,880 --> 00:24:29,480 Speaker 1: They know that I'm going to support them in advertising marketing. 496 00:24:29,800 --> 00:24:31,679 Speaker 1: You know what's gonna happen. They're gonna get to go 497 00:24:31,760 --> 00:24:35,120 Speaker 1: on vacation earlier with their family and they're not gonna 498 00:24:35,119 --> 00:24:37,320 Speaker 1: get yelled at by their boss. That's my value. I'm 499 00:24:37,320 --> 00:24:39,600 Speaker 1: going on a shark thing to buy everything else but clothing. 500 00:24:39,800 --> 00:24:43,199 Speaker 1: But you are pitching me clothing. Or you say you 501 00:24:43,240 --> 00:24:45,320 Speaker 1: take money from somebody and you go, well, you know, 502 00:24:45,960 --> 00:24:47,560 Speaker 1: how come you going to show up at work. I'm 503 00:24:47,560 --> 00:24:50,280 Speaker 1: investing money because I want fifteen percent or ten percent 504 00:24:50,320 --> 00:24:53,600 Speaker 1: on interest on my on my on my on my money. 505 00:24:53,600 --> 00:24:55,560 Speaker 1: I didn't tell you I was gonna show up. Or 506 00:24:55,920 --> 00:24:59,800 Speaker 1: my husband loves cars, and before I put a million 507 00:24:59,800 --> 00:25:02,080 Speaker 1: dollar in his business, I want him to work within 508 00:25:02,160 --> 00:25:06,800 Speaker 1: your business. So I realized that potentially is there something there, 509 00:25:06,920 --> 00:25:09,119 Speaker 1: Or I like what you're doing for philanthropy, but you 510 00:25:09,200 --> 00:25:11,720 Speaker 1: think I just want to give you money for the 511 00:25:11,760 --> 00:25:12,359 Speaker 1: wrong reason. 512 00:25:12,400 --> 00:25:16,320 Speaker 2: You don't ask the right questions you made. I'm guessing 513 00:25:16,880 --> 00:25:18,080 Speaker 2: and I know this for a fact because you're an 514 00:25:18,119 --> 00:25:19,880 Speaker 2: entrepreneur and we talked about it. But I mean, you've 515 00:25:19,880 --> 00:25:23,920 Speaker 2: had You've made some really brilliant business moves, and you've 516 00:25:23,920 --> 00:25:28,200 Speaker 2: made some less brilliant business moves. What would you say 517 00:25:28,240 --> 00:25:30,680 Speaker 2: to yourself back then to avoid some of the less 518 00:25:31,400 --> 00:25:33,919 Speaker 2: good business moves? The less business the. 519 00:25:34,200 --> 00:25:38,320 Speaker 1: Business moves that were never great were due to either 520 00:25:39,480 --> 00:25:46,080 Speaker 1: my ego, not trusting my gut, or not doing it. 521 00:25:46,680 --> 00:25:49,440 Speaker 2: Because I loved it. Give me an example. 522 00:25:50,080 --> 00:25:52,479 Speaker 1: My ego was I did a brand call Heather at 523 00:25:52,480 --> 00:25:55,040 Speaker 1: the one that I met Kim at. The two designers 524 00:25:55,080 --> 00:25:59,679 Speaker 1: were absolutely brilliant people, but they were couture designers. They 525 00:25:59,680 --> 00:26:03,440 Speaker 1: would they were the fooboo of their world for young 526 00:26:03,480 --> 00:26:07,840 Speaker 1: women between probably about fourteen to twenty four. But every 527 00:26:08,240 --> 00:26:11,400 Speaker 1: major brand like Jillett or this and that would give 528 00:26:11,440 --> 00:26:15,080 Speaker 1: them during fashion week, Hey take our runways. Naomi CAMPBELLI 529 00:26:15,119 --> 00:26:17,720 Speaker 1: walked the word way for free. They were the darling 530 00:26:17,800 --> 00:26:19,320 Speaker 1: and people would write about. 531 00:26:19,080 --> 00:26:19,520 Speaker 2: Them for free. 532 00:26:19,520 --> 00:26:22,480 Speaker 1: So I said, listen, there's millions of dollars advertising here, 533 00:26:22,480 --> 00:26:23,760 Speaker 1: but they're not selling any ready to wear. 534 00:26:23,840 --> 00:26:27,800 Speaker 2: Let me, you know, buy the company. 535 00:26:28,640 --> 00:26:33,159 Speaker 1: I didn't know anything about women's wear, and if you 536 00:26:33,200 --> 00:26:37,240 Speaker 1: know anything about designing. You know, if a man where 537 00:26:37,440 --> 00:26:39,399 Speaker 1: if both of us wear whatever cases right, thirty two 538 00:26:39,440 --> 00:26:41,800 Speaker 1: thirty four to thirty six, there's thirty two long, there's 539 00:26:41,800 --> 00:26:44,080 Speaker 1: thirty two short, there's thirty two slim, thirty two baggy. 540 00:26:44,440 --> 00:26:47,280 Speaker 1: If a woman wears a size eight, there's twenty four 541 00:26:47,480 --> 00:26:52,480 Speaker 1: size eights. The gap back in the back, all right, 542 00:26:52,600 --> 00:26:55,159 Speaker 1: gaps in the back, thicker, thigh, center, thigh, is a stretch, 543 00:26:55,240 --> 00:26:58,159 Speaker 1: boot cut, flare cut, fly cut, crotch, all kind of 544 00:26:58,200 --> 00:27:01,200 Speaker 1: shit going on here, all right, Because it's getting tighter 545 00:27:01,200 --> 00:27:04,920 Speaker 1: to the body. And when a woman is under forty, 546 00:27:05,080 --> 00:27:08,440 Speaker 1: all she cares about is the way her heiny looks. 547 00:27:08,480 --> 00:27:11,000 Speaker 1: She doesn't care as long as her dairy air looks amazing. 548 00:27:11,520 --> 00:27:14,640 Speaker 1: When she gets over forty, generally it's the sleeves, how 549 00:27:14,640 --> 00:27:18,160 Speaker 1: the arms look right, and the tighter the garment gets 550 00:27:18,160 --> 00:27:21,000 Speaker 1: to the body, the more critical woman is. And as 551 00:27:21,000 --> 00:27:23,040 Speaker 1: I shared earlier, when a woman doesn't know a brand, 552 00:27:23,080 --> 00:27:25,760 Speaker 1: what does she do? She buys two sizes because she 553 00:27:25,880 --> 00:27:28,480 Speaker 1: buys one, and that sends out the back. I lost 554 00:27:28,520 --> 00:27:31,000 Speaker 1: six million dollars on that business because I didn't know 555 00:27:31,080 --> 00:27:33,320 Speaker 1: what I was doing in the ego of Damon John 556 00:27:33,359 --> 00:27:37,440 Speaker 1: Because I'm a manufacturer was the one that failed because 557 00:27:37,480 --> 00:27:40,520 Speaker 1: you know what happened the two partners, brilliant costume designers, 558 00:27:40,800 --> 00:27:43,600 Speaker 1: being a custom and costume designer putting Naomi Campbell, the 559 00:27:43,640 --> 00:27:46,280 Speaker 1: sexiest model in the world, on a runway with an 560 00:27:46,280 --> 00:27:48,840 Speaker 1: ace bandage just over the important parts and a garbage 561 00:27:48,840 --> 00:27:50,560 Speaker 1: fail on her head and the spray paint her red. 562 00:27:50,440 --> 00:27:52,320 Speaker 2: And kick her out to the damn thing. 563 00:27:52,560 --> 00:27:54,680 Speaker 1: You know that ain't something you could buy off the rack. 564 00:27:56,760 --> 00:27:58,959 Speaker 1: My ego got in the way. And so what happens 565 00:27:59,040 --> 00:28:01,240 Speaker 1: was my ego got in the way. So salespeople always 566 00:28:01,280 --> 00:28:05,000 Speaker 1: sell you boss. They would buy the line this season, 567 00:28:05,000 --> 00:28:07,760 Speaker 1: but you didn't make purple. Now they got themselves a 568 00:28:07,840 --> 00:28:08,840 Speaker 1: job for six more months. 569 00:28:09,880 --> 00:28:13,359 Speaker 2: So that was my ego. And at the end of 570 00:28:13,359 --> 00:28:15,480 Speaker 2: the day, out of the ten decisions. 571 00:28:15,119 --> 00:28:18,000 Speaker 1: I made for businesses, eight of them, if I didn't 572 00:28:18,000 --> 00:28:19,800 Speaker 1: trust my gut, eight of them failed them. The two 573 00:28:19,920 --> 00:28:22,560 Speaker 1: that even I made money on or with some level 574 00:28:22,600 --> 00:28:27,040 Speaker 1: of success, I went like this, Thank God I got 575 00:28:27,040 --> 00:28:29,919 Speaker 1: out of it. I just didn't trust my ego, And 576 00:28:29,960 --> 00:28:33,040 Speaker 1: your ego is a direct line to your belly button 577 00:28:33,160 --> 00:28:36,600 Speaker 1: of you can't necessarily articulate why you don't want to 578 00:28:36,640 --> 00:28:39,360 Speaker 1: do it, But you don't have to articulate that. 579 00:28:39,520 --> 00:28:42,520 Speaker 2: Fuck that. That's your gut, it's nobody else's. 580 00:28:43,040 --> 00:28:44,840 Speaker 1: And I don't care if the person looks good, the 581 00:28:44,920 --> 00:28:48,760 Speaker 1: number looks like I don't fucking like it. But there'll 582 00:28:48,760 --> 00:28:49,640 Speaker 1: be a lot of people right here. 583 00:28:49,640 --> 00:28:50,960 Speaker 2: No, no, on a Ryan, you're the man. 584 00:28:52,600 --> 00:28:55,360 Speaker 1: Because all they care about is what's in it for them. 585 00:28:55,880 --> 00:28:57,880 Speaker 2: So how do you balance that though, as an entrepreneur, 586 00:28:57,920 --> 00:29:01,120 Speaker 2: because obviously you need a strong ego as an entrepreneur. 587 00:29:01,120 --> 00:29:02,400 Speaker 2: If you don't have an ego, you're not gonna be 588 00:29:02,400 --> 00:29:06,000 Speaker 2: an entrepreneur because of an ego and what you do best. Yeah. 589 00:29:06,240 --> 00:29:08,960 Speaker 1: True entrepreneur is the most vulnerable people in the room 590 00:29:09,040 --> 00:29:10,800 Speaker 1: because they walk in the room and they say, I 591 00:29:10,840 --> 00:29:14,280 Speaker 1: know this, I don't know all this. You can help 592 00:29:14,320 --> 00:29:15,960 Speaker 1: me with this. I will bust my ass to help 593 00:29:16,000 --> 00:29:17,280 Speaker 1: you with that. And by the way, I'm gonna do 594 00:29:17,320 --> 00:29:19,840 Speaker 1: these ship regardless. So if you're helping me, it's fine. 595 00:29:19,960 --> 00:29:22,320 Speaker 1: If you're not, somebody else is and I'm gonna double 596 00:29:22,400 --> 00:29:23,320 Speaker 1: that return for them. 597 00:29:25,240 --> 00:29:31,680 Speaker 2: Yeah, I agree. Thank you. You've you've written a number 598 00:29:31,680 --> 00:29:33,840 Speaker 2: of books. I'll list a couple of them out if 599 00:29:33,840 --> 00:29:35,960 Speaker 2: you don't have them. By the way I'd get on 600 00:29:36,000 --> 00:29:39,840 Speaker 2: Amazon and get these display of power brand within Power Shift, 601 00:29:40,080 --> 00:29:42,760 Speaker 2: Rise and Grind. I know that one. There's a chapter 602 00:29:42,920 --> 00:29:45,080 Speaker 2: that's right with Ryan and there's yeah, I mean it's 603 00:29:45,120 --> 00:29:48,800 Speaker 2: it's it's obviously the best one. I'm phenomenal. I'm sorry, 604 00:29:48,800 --> 00:29:53,280 Speaker 2: actually make the wrong damn book. Power Broke is the 605 00:29:53,360 --> 00:29:56,320 Speaker 2: one that making a movie of that that that chapter, 606 00:29:56,840 --> 00:30:00,320 Speaker 2: and most recently Little Damon Learns to Earn. So I'm 607 00:30:00,360 --> 00:30:02,720 Speaker 2: just curious, Like this is a bit like asking you 608 00:30:02,720 --> 00:30:04,040 Speaker 2: which one of your kids is your favorite, but like 609 00:30:04,080 --> 00:30:06,520 Speaker 2: which one of your books Little Dame Lens earned, Yeah, 610 00:30:06,560 --> 00:30:08,840 Speaker 2: Little Damon Learns Earned. Yeah, I don't like it was quick. 611 00:30:08,960 --> 00:30:12,560 Speaker 1: I don't like adults anymore. You know, we're all jaded 612 00:30:12,600 --> 00:30:14,200 Speaker 1: by one way or another. And I'll write people, I'll 613 00:30:14,240 --> 00:30:15,680 Speaker 1: write these books, and I don't like writing books. 614 00:30:15,680 --> 00:30:16,200 Speaker 2: I'm just like sic. 615 00:30:16,200 --> 00:30:18,480 Speaker 1: I write books of the most commonly things I'm asked 616 00:30:18,480 --> 00:30:20,480 Speaker 1: all the time. And if I can't say going to 617 00:30:20,560 --> 00:30:22,680 Speaker 1: a Ryan's book, or go to a Lewis Howe or 618 00:30:22,760 --> 00:30:25,320 Speaker 1: Tim Ferriss or Damon John Tony Robbins, whatever the case is, 619 00:30:25,360 --> 00:30:27,600 Speaker 1: I write down goldie shit, and then after a while 620 00:30:27,640 --> 00:30:29,160 Speaker 1: I go let me write a book. I may do 621 00:30:29,280 --> 00:30:32,480 Speaker 1: one last book for adults, but adults, you know, we're 622 00:30:32,520 --> 00:30:34,640 Speaker 1: all who we are, right, I'll tell people all this 623 00:30:34,800 --> 00:30:37,880 Speaker 1: stuff and they think I'm holding back life from them, 624 00:30:38,080 --> 00:30:40,280 Speaker 1: or I'll give them and we are just all what 625 00:30:40,480 --> 00:31:01,840 Speaker 1: we are, what we are and when we are. And 626 00:31:01,920 --> 00:31:03,680 Speaker 1: so I'll write books and I'll go man. I wrote 627 00:31:03,680 --> 00:31:07,920 Speaker 1: a whole book on that, but when I am breaking 628 00:31:08,040 --> 00:31:11,720 Speaker 1: the system Now in America, off of Little Dama Learns 629 00:31:11,760 --> 00:31:14,280 Speaker 1: to Earn is the number one picture book in the 630 00:31:14,320 --> 00:31:19,080 Speaker 1: country the last two years. It is about entrepreneurship and 631 00:31:19,480 --> 00:31:21,840 Speaker 1: why I wrote it was the system is broken, and 632 00:31:22,040 --> 00:31:25,320 Speaker 1: I wanted to empower the system. And I want There's 633 00:31:25,400 --> 00:31:27,680 Speaker 1: many people way more brilliant than I who've met, who 634 00:31:27,720 --> 00:31:29,240 Speaker 1: made books like that, who made me not had the 635 00:31:29,240 --> 00:31:32,120 Speaker 1: public stage, and I want people to compete with me 636 00:31:32,280 --> 00:31:35,160 Speaker 1: now and see how good it was, and build and 637 00:31:35,320 --> 00:31:38,720 Speaker 1: do that, and let schools do that and break this system. 638 00:31:39,160 --> 00:31:41,520 Speaker 1: But when I sit and talk to these beautiful little 639 00:31:41,640 --> 00:31:44,200 Speaker 1: six year old, seven year old, eight years old, and 640 00:31:44,320 --> 00:31:47,080 Speaker 1: they mind starts to open up over this, whether that 641 00:31:47,200 --> 00:31:49,160 Speaker 1: little piece of information I gave them how to be 642 00:31:49,200 --> 00:31:51,800 Speaker 1: an entrepreneur they use it today or thirty years from now. 643 00:31:51,840 --> 00:31:54,719 Speaker 1: I have hope and I believe in our children. Children 644 00:31:54,800 --> 00:31:57,480 Speaker 1: are the you know, the most beautiful thing in this world. 645 00:31:58,440 --> 00:32:00,760 Speaker 1: I don't want to talk to another adult about that. 646 00:32:00,880 --> 00:32:03,880 Speaker 2: Ship company present company excluded. 647 00:32:05,520 --> 00:32:10,400 Speaker 1: Yeah, but that that it's so passionate because you see 648 00:32:10,400 --> 00:32:13,960 Speaker 1: the little kids of these beautiful eyes going I'm gonna 649 00:32:14,040 --> 00:32:17,080 Speaker 1: do this, damon, and I'm just really passionate about it. 650 00:32:17,280 --> 00:32:19,280 Speaker 2: So what's your vision behind that? What's your vision? Like, 651 00:32:19,280 --> 00:32:20,400 Speaker 2: what are you gonna do with that? Because you wrote 652 00:32:20,440 --> 00:32:22,880 Speaker 2: a book and you're gonna you know, I'm. 653 00:32:22,720 --> 00:32:24,680 Speaker 1: Gonna do more stuff behind it. But the bottom line 654 00:32:24,800 --> 00:32:27,120 Speaker 1: is we are living off of a broken school system. 655 00:32:27,320 --> 00:32:30,080 Speaker 1: That there is an unlike Cuban who's taking on a 656 00:32:30,200 --> 00:32:34,080 Speaker 1: real conspiracy and or situation. We're bringing and he's trying 657 00:32:34,120 --> 00:32:36,320 Speaker 1: to he's trying to bring affordable drugs and. 658 00:32:36,520 --> 00:32:39,960 Speaker 2: So go to uh what is this thing called cast? 659 00:32:40,120 --> 00:32:40,200 Speaker 1: Uh? 660 00:32:41,120 --> 00:32:42,680 Speaker 2: Cost plus cost plus dot com. 661 00:32:43,040 --> 00:32:48,640 Speaker 1: I keep telling him it's the stupidest name ever. Regular 662 00:32:48,840 --> 00:32:53,760 Speaker 1: regular people don't understand what costs plus means. That sounds dangerous, right, 663 00:32:54,520 --> 00:32:56,040 Speaker 1: But for an eighty dollar pillo, you can get it 664 00:32:56,080 --> 00:32:59,200 Speaker 1: from Cuban for two dollars. He's trying to break this 665 00:32:59,400 --> 00:33:02,280 Speaker 1: drug system them in this country. I don't have that issue. 666 00:33:02,320 --> 00:33:05,440 Speaker 1: There's no conspiracy against our children. It's just an old 667 00:33:05,520 --> 00:33:08,160 Speaker 1: system when we were off of when we were at war, 668 00:33:08,840 --> 00:33:11,600 Speaker 1: they taught you how to be a great employee, you know, 669 00:33:11,800 --> 00:33:14,800 Speaker 1: and they taught you shop and skills like that. Kids 670 00:33:14,880 --> 00:33:16,800 Speaker 1: don't need to be a great employee. They need to 671 00:33:16,840 --> 00:33:19,200 Speaker 1: know how to run their businesses and they need to 672 00:33:19,280 --> 00:33:22,240 Speaker 1: know financial intelligence. But if our system is not teaching 673 00:33:22,280 --> 00:33:24,400 Speaker 1: the financial intelligence, what does taxes used for? 674 00:33:25,000 --> 00:33:26,960 Speaker 2: What happens with money and how you use it? 675 00:33:27,280 --> 00:33:31,080 Speaker 1: And then at sixteen years old, predatory people can market 676 00:33:31,120 --> 00:33:36,800 Speaker 1: them credit cards and school loans for the status today 677 00:33:36,880 --> 00:33:40,600 Speaker 1: that a child graduating today. Fifty percent of those children 678 00:33:40,640 --> 00:33:43,560 Speaker 1: will retire with a job title that doesn't exist today. 679 00:33:43,920 --> 00:33:45,680 Speaker 1: That's like telling a kid twenty years ago they were 680 00:33:45,720 --> 00:33:48,120 Speaker 1: going to be a traffic and conversion pay per click expert, 681 00:33:48,160 --> 00:33:50,720 Speaker 1: a drone operator. So how are you going to go 682 00:33:50,920 --> 00:33:53,440 Speaker 1: and have seven hundred thousand dollars worth of student debt 683 00:33:53,760 --> 00:33:55,560 Speaker 1: for a career that you're not sure you want to have, 684 00:33:55,960 --> 00:33:57,440 Speaker 1: and then you're not going to pay it off into 685 00:33:57,480 --> 00:33:59,920 Speaker 1: your fifties Because what happens when you have a lack 686 00:34:00,120 --> 00:34:03,440 Speaker 1: of money, right, think about it, right for our children? 687 00:34:04,720 --> 00:34:08,120 Speaker 1: What happened when you have a lot of money. Domestic 688 00:34:08,520 --> 00:34:13,399 Speaker 1: violence goes up right, all gangs. It's hard to eat 689 00:34:13,520 --> 00:34:15,600 Speaker 1: clean in this country. And the cheapest things to make 690 00:34:15,600 --> 00:34:17,719 Speaker 1: in this country made of butter, sugar, and salt. And 691 00:34:17,760 --> 00:34:20,440 Speaker 1: then all of a sudden, now you have diabetes because 692 00:34:20,480 --> 00:34:22,120 Speaker 1: you have a bad diet because you. 693 00:34:22,160 --> 00:34:22,959 Speaker 2: Didn't have money. 694 00:34:24,200 --> 00:34:26,440 Speaker 1: And if we teach our kids this like little Dame 695 00:34:26,560 --> 00:34:28,399 Speaker 1: learns to earn a six, seven, eight, nine years old, 696 00:34:28,400 --> 00:34:30,040 Speaker 1: you think you need to teach them at twenty. You 697 00:34:30,120 --> 00:34:31,920 Speaker 1: teach your kid how to play sports at twenty, and 698 00:34:32,000 --> 00:34:33,840 Speaker 1: then put them on a field with some four hundred 699 00:34:33,880 --> 00:34:37,279 Speaker 1: pound line backer trying to eat their lunch. You teach 700 00:34:37,360 --> 00:34:39,640 Speaker 1: them how to play an instrument at twenty and put 701 00:34:39,640 --> 00:34:41,839 Speaker 1: them right in the orchestra. You teach them at six, 702 00:34:42,600 --> 00:34:43,640 Speaker 1: you teach them at seven. 703 00:34:43,800 --> 00:34:44,799 Speaker 2: And that is my job. 704 00:34:44,880 --> 00:34:47,960 Speaker 1: I'm gonna go to the goddamn grave breaking this system. 705 00:34:48,760 --> 00:34:50,880 Speaker 2: Love it, man, love it, love it, love it is. 706 00:34:51,239 --> 00:34:55,520 Speaker 2: It is truly a tragedy. My first business that I 707 00:34:55,960 --> 00:35:00,200 Speaker 2: that I ran, I got to where I I owed 708 00:35:00,239 --> 00:35:03,560 Speaker 2: a quarter million dollars to the irs because I didn't 709 00:35:03,560 --> 00:35:07,000 Speaker 2: pay taxes, which that's how you owe the Irs money, 710 00:35:07,000 --> 00:35:10,080 Speaker 2: by the way, you just don't pay them. You know, 711 00:35:10,160 --> 00:35:12,040 Speaker 2: I didn't pay them. I didn't know what I was 712 00:35:12,080 --> 00:35:16,560 Speaker 2: supposed to. Nobody's teaching this stuff. And when I think 713 00:35:16,600 --> 00:35:20,040 Speaker 2: about it, if this was a part of the curriculum, 714 00:35:20,440 --> 00:35:23,520 Speaker 2: if we were teaching the kids to basically be these 715 00:35:23,600 --> 00:35:25,480 Speaker 2: cogs in a machine, what if we taught them to 716 00:35:25,600 --> 00:35:28,640 Speaker 2: be the machine? You know how amazing would that would 717 00:35:28,640 --> 00:35:28,800 Speaker 2: that be? 718 00:35:28,920 --> 00:35:30,239 Speaker 1: I mean, if you don't and if you don't pay 719 00:35:30,320 --> 00:35:33,880 Speaker 1: taxes honestly, you know the irs if you if you pay, 720 00:35:34,080 --> 00:35:36,799 Speaker 1: if you pay your federal then you may get penalized 721 00:35:37,200 --> 00:35:37,800 Speaker 1: ten percent. 722 00:35:37,960 --> 00:35:40,640 Speaker 2: The states will hit you at twenty something percent. 723 00:35:41,120 --> 00:35:44,280 Speaker 1: Your bill at forty thousand dollars or twenty thousand dollars 724 00:35:44,400 --> 00:35:46,719 Speaker 1: will be three hundred thousand dollars in a matter of 725 00:35:46,840 --> 00:35:47,319 Speaker 1: no time. 726 00:35:47,719 --> 00:35:49,840 Speaker 2: And then you have to go on the ground or 727 00:35:49,840 --> 00:35:52,120 Speaker 2: are you going to go to jail? And nobody's teaching 728 00:35:52,200 --> 00:35:54,640 Speaker 2: this kind of stuff the kids. Again, I plaud your efforts, 729 00:35:54,640 --> 00:35:55,680 Speaker 2: so I want to bring it up. And if you 730 00:35:55,760 --> 00:35:58,239 Speaker 2: have not bought how many on your have bought little 731 00:35:58,280 --> 00:36:01,360 Speaker 2: little damulers earn? If not enough man y'all need to 732 00:36:01,400 --> 00:36:02,959 Speaker 2: get out there and get that book, buy for every 733 00:36:03,040 --> 00:36:03,719 Speaker 2: child in your life. 734 00:36:03,840 --> 00:36:05,839 Speaker 1: But you know, I don't want people to think about 735 00:36:05,880 --> 00:36:07,880 Speaker 1: this as us trying to sling books, because we're not. 736 00:36:08,680 --> 00:36:10,719 Speaker 1: I want you guys to all empower your children. And 737 00:36:10,760 --> 00:36:12,719 Speaker 1: you know what, because I'm gonna want I want you 738 00:36:12,800 --> 00:36:14,800 Speaker 1: all to be selfish. I'm gonna tell you something for 739 00:36:14,920 --> 00:36:18,640 Speaker 1: you to be really selfish about right now. The stat 740 00:36:18,880 --> 00:36:21,759 Speaker 1: is that your kids will take care of you two 741 00:36:21,880 --> 00:36:24,319 Speaker 1: times longer than you took care of them. So if 742 00:36:24,360 --> 00:36:26,160 Speaker 1: you don't want to sit outside of Pigley Wigy with 743 00:36:26,200 --> 00:36:30,120 Speaker 1: a shitty diaper, you better teach some some financial intelligence, homies. 744 00:36:33,040 --> 00:36:36,360 Speaker 2: It isn't that right? And that really I should have 745 00:36:36,400 --> 00:36:41,200 Speaker 2: wont a little dave learner you want to eat that I. 746 00:36:43,120 --> 00:36:44,960 Speaker 1: Want to talk about I know in this kind of 747 00:36:45,040 --> 00:36:47,080 Speaker 1: and you imagine what we talk about on Shark thanking. 748 00:36:47,320 --> 00:36:51,000 Speaker 2: Whoa dude? Yes, because I've had the privilege of being there. Yeah, 749 00:36:51,080 --> 00:36:53,239 Speaker 2: that's right. And here's what you don't know. And most 750 00:36:53,239 --> 00:36:55,000 Speaker 2: of y'all, a lot of y'all stop stop drinking, but 751 00:36:55,080 --> 00:36:57,640 Speaker 2: they used to drink on set and they film all day. 752 00:36:57,880 --> 00:37:00,880 Speaker 2: So some of those, uh, some of those by the 753 00:37:01,000 --> 00:37:01,480 Speaker 2: end of the day. 754 00:37:01,840 --> 00:37:04,239 Speaker 1: Well, we didn't even start a committing Well, we would 755 00:37:04,239 --> 00:37:06,560 Speaker 1: come in a little extra crispy sometimes from hanging out 756 00:37:06,560 --> 00:37:06,880 Speaker 1: at night. 757 00:37:06,960 --> 00:37:09,560 Speaker 2: Now we shoot. We shoot two weeks in June, two 758 00:37:09,560 --> 00:37:12,480 Speaker 2: weeks in September, and we shoot ten hours straight in 759 00:37:12,560 --> 00:37:13,080 Speaker 2: average up. 760 00:37:13,120 --> 00:37:15,480 Speaker 1: So we're up because schedules so tight. Get up in 761 00:37:15,480 --> 00:37:17,040 Speaker 1: the five o'clock in the morning, get in the chair, 762 00:37:17,280 --> 00:37:18,879 Speaker 1: you know, the shark tank chair. By the time I'm 763 00:37:18,880 --> 00:37:21,600 Speaker 1: in there at nine, I'm done in nine. I have 764 00:37:21,800 --> 00:37:25,200 Speaker 1: one hour during that day to answer all my emails, 765 00:37:26,120 --> 00:37:28,640 Speaker 1: you know, all the company business deals and how my 766 00:37:28,719 --> 00:37:31,440 Speaker 1: wife tell me I ain't shit for about ten minutes 767 00:37:31,800 --> 00:37:33,279 Speaker 1: and then which is their job? 768 00:37:33,719 --> 00:37:35,319 Speaker 2: No, no, that's their job. Get back to that ego. 769 00:37:35,360 --> 00:37:36,200 Speaker 2: Thank Youeping up fair yet? 770 00:37:37,560 --> 00:37:40,680 Speaker 1: So you don't want to be the ninety ninth pitch 771 00:37:40,880 --> 00:37:43,800 Speaker 1: coming in after two weeks and we're extra chrismy. 772 00:37:44,000 --> 00:37:48,680 Speaker 2: Yeah, yeah, they're hammered. I want to switching gears completely. 773 00:37:49,000 --> 00:37:51,520 Speaker 2: I want to talk about the role of mentors in 774 00:37:51,600 --> 00:37:54,840 Speaker 2: your life. Yes, you and I share a couple of mentors. 775 00:37:55,320 --> 00:37:58,000 Speaker 2: You've been a mentor of mine. I just want to 776 00:37:58,080 --> 00:38:02,360 Speaker 2: know what what are some of the mentors that have 777 00:38:02,400 --> 00:38:04,640 Speaker 2: been in your life, and like, how how is mentorship 778 00:38:04,719 --> 00:38:07,000 Speaker 2: in general like play a role in your development? 779 00:38:07,400 --> 00:38:10,160 Speaker 1: Mentors have been huge, but you know, at the bottom 780 00:38:10,239 --> 00:38:12,920 Speaker 1: line and when business, mentors will at the end of 781 00:38:12,960 --> 00:38:15,000 Speaker 1: the day tell you three things. You know, don't take 782 00:38:15,040 --> 00:38:17,720 Speaker 1: him money too soon, don't scale too quick, and don't 783 00:38:18,480 --> 00:38:22,279 Speaker 1: spread yourself too thin. But mentors. I love mentors who 784 00:38:22,320 --> 00:38:25,439 Speaker 1: don't need me. You know that's you know, explain that well. 785 00:38:25,520 --> 00:38:27,600 Speaker 1: You know, it's so like I'm not a big real 786 00:38:27,680 --> 00:38:32,080 Speaker 1: estate guy myself, but my guys who are really big guys, 787 00:38:32,320 --> 00:38:34,239 Speaker 1: My money is pure crackhead money. 788 00:38:34,280 --> 00:38:35,560 Speaker 2: To them, They're like, what am I doing with that? 789 00:38:36,840 --> 00:38:36,960 Speaker 3: Well? 790 00:38:37,040 --> 00:38:38,239 Speaker 2: Can you put this to work? Why? 791 00:38:38,920 --> 00:38:42,719 Speaker 1: Because your wife wants to open a lotion company? You 792 00:38:42,800 --> 00:38:45,960 Speaker 1: want to talk to there? Oh oh, so you want 793 00:38:46,000 --> 00:38:46,600 Speaker 1: to be in on this one. 794 00:38:46,680 --> 00:38:46,879 Speaker 2: Yeah. 795 00:38:47,960 --> 00:38:52,560 Speaker 1: They don't need me, right, and I don't need them right. 796 00:38:52,800 --> 00:38:55,560 Speaker 1: So I love mentors like a Jay Abraham and things 797 00:38:55,600 --> 00:38:57,719 Speaker 1: of that nature. But even and we have a group 798 00:38:58,600 --> 00:39:02,040 Speaker 1: Rise Nation mastermind. The great thing about what we do 799 00:39:02,320 --> 00:39:04,440 Speaker 1: is when I see that people don't when we're in 800 00:39:04,520 --> 00:39:07,239 Speaker 1: the room and as you rolling and myself we're in 801 00:39:07,320 --> 00:39:10,640 Speaker 1: the room, as the advisors potentially but the members are 802 00:39:10,680 --> 00:39:14,200 Speaker 1: getting answers from other members so much. I love all 803 00:39:14,320 --> 00:39:17,200 Speaker 1: forms of mentorship. Even my daughters have a form of 804 00:39:17,320 --> 00:39:20,000 Speaker 1: reverse mentorship. When Chara Tank was starting to take off 805 00:39:20,040 --> 00:39:21,879 Speaker 1: and I had to have these acquisitions in all these 806 00:39:21,920 --> 00:39:23,480 Speaker 1: areas I used to go into. 807 00:39:23,560 --> 00:39:27,800 Speaker 2: My daughter was right about seventeen. At that time, she 808 00:39:27,960 --> 00:39:28,440 Speaker 2: was in her room. 809 00:39:28,480 --> 00:39:31,040 Speaker 1: I started to notice TV's going away, you know, as 810 00:39:31,400 --> 00:39:34,320 Speaker 1: I think Gary Vee said TV was becoming radio. The 811 00:39:34,440 --> 00:39:37,839 Speaker 1: computer of the phone was becoming TV in a room 812 00:39:37,920 --> 00:39:41,279 Speaker 1: on her computer, skyping with her boyfriend on It was 813 00:39:41,320 --> 00:39:43,840 Speaker 1: Snapchat at the time, right, So she's an Apple computer 814 00:39:43,880 --> 00:39:47,120 Speaker 1: sniping Da Da da da. She's shopping on Amazon, and 815 00:39:47,760 --> 00:39:49,719 Speaker 1: she's doing her homework and lying to me all at 816 00:39:49,760 --> 00:39:53,400 Speaker 1: the same time. I bought every stock of what she 817 00:39:53,680 --> 00:39:56,400 Speaker 1: was doing. I bought Apple, I bought snap I bought Facebook, 818 00:39:57,360 --> 00:40:01,600 Speaker 1: I had Instagram whatever the case is. And Amazon, uh, 819 00:40:01,920 --> 00:40:05,480 Speaker 1: Amazon and Amazon. Look where I'm at today? Yeah, And 820 00:40:05,800 --> 00:40:08,600 Speaker 1: she was shopping on Shopify. I was Shopify thirty dollars. 821 00:40:08,640 --> 00:40:10,200 Speaker 1: I went up to nineteen hundred wolf. 822 00:40:10,480 --> 00:40:13,160 Speaker 2: That was a good bye. I didn't have to call anybody, 823 00:40:13,280 --> 00:40:15,080 Speaker 2: I didn't have to look at any inventory. 824 00:40:15,200 --> 00:40:17,960 Speaker 1: I didn't have to do anything, and so she's a 825 00:40:18,080 --> 00:40:20,200 Speaker 1: mentor of mine instead of you know, Opparentsly said. 826 00:40:20,000 --> 00:40:21,440 Speaker 2: What are you doing? I go no, no, no, no, 827 00:40:21,760 --> 00:40:28,840 Speaker 2: what are you doing? So what so you and you 828 00:40:28,960 --> 00:40:33,880 Speaker 2: mentioned it? We started a group rise mastermind. Yeah, why, like, 829 00:40:34,000 --> 00:40:35,680 Speaker 2: what why do you want to do that? Because you 830 00:40:35,719 --> 00:40:39,839 Speaker 2: said it before last I checked? You're doing okay financially, right, 831 00:40:40,000 --> 00:40:41,680 Speaker 2: I mean, and you joke before like you don't need 832 00:40:41,719 --> 00:40:43,640 Speaker 2: people to buy books. You know you don't. You're not 833 00:40:43,719 --> 00:40:46,279 Speaker 2: writing a book to get rich or to get famous. Yeah, 834 00:40:46,440 --> 00:40:51,440 Speaker 2: check and check. You want to start you know you came. 835 00:40:51,600 --> 00:40:54,600 Speaker 2: We're having a discussion about starting an entrepreneurial mastermind. That's 836 00:40:54,640 --> 00:40:58,359 Speaker 2: something that Frankly, again, if any all in the room, 837 00:40:58,760 --> 00:41:00,200 Speaker 2: I'm not talking about you, but there's a lot of 838 00:41:00,239 --> 00:41:02,560 Speaker 2: people out there who have started masterminds because let's be honest, 839 00:41:02,640 --> 00:41:05,600 Speaker 2: they don't actually know how to do real business, and 840 00:41:05,840 --> 00:41:08,239 Speaker 2: so they want to go out there and teach other 841 00:41:08,239 --> 00:41:10,480 Speaker 2: people how to do that because that's easier. And so 842 00:41:10,680 --> 00:41:15,400 Speaker 2: here you are. You made it. You could go and 843 00:41:16,239 --> 00:41:18,440 Speaker 2: hang up, you could go and chill. Why out of 844 00:41:18,640 --> 00:41:21,640 Speaker 2: all of the things that you could be doing, you 845 00:41:21,760 --> 00:41:23,440 Speaker 2: mentioned one of them that you're doing right now is 846 00:41:23,760 --> 00:41:27,680 Speaker 2: you got the book and you want to educate the future. 847 00:41:27,680 --> 00:41:30,600 Speaker 2: But why a mastermind? Why am I on Shark Tank? 848 00:41:30,719 --> 00:41:31,200 Speaker 2: Is the same thing? 849 00:41:31,239 --> 00:41:33,160 Speaker 1: And why is people like And by the way, all 850 00:41:33,239 --> 00:41:36,719 Speaker 1: this Cuban leaving Shark Tank. Cuban said he was leaving 851 00:41:36,840 --> 00:41:41,399 Speaker 1: Shark Tank after season sixteen. That means by the time 852 00:41:41,480 --> 00:41:44,160 Speaker 1: he leaves and stops talking about Sharktank, he'll be twenty 853 00:41:44,320 --> 00:41:47,279 Speaker 1: twenty five. Why is Cuban on Shark Tank? Why is 854 00:41:47,360 --> 00:41:49,920 Speaker 1: Richard Branson on Shartank? Why are all the shots on shartank? 855 00:41:49,920 --> 00:41:52,560 Speaker 1: Because we get to lift up and look underneath the 856 00:41:52,680 --> 00:41:55,800 Speaker 1: hoods of groundbreaking people who will take no for a 857 00:41:55,880 --> 00:41:58,160 Speaker 1: fucking will. They will never take no for a fucking answer. 858 00:41:58,160 --> 00:42:00,520 Speaker 1: And we're looking at these people and you are getting 859 00:42:00,560 --> 00:42:02,560 Speaker 1: to see how they're operating, where things are going, and 860 00:42:02,600 --> 00:42:04,960 Speaker 1: we're seeing the ring doorbells, the scrub daddies and the 861 00:42:05,000 --> 00:42:08,440 Speaker 1: bomb of socks before anybody's ever seeing these things. And 862 00:42:08,560 --> 00:42:13,200 Speaker 1: we're seeing people with real time issues. You know, if 863 00:42:13,239 --> 00:42:16,840 Speaker 1: you go into a group of AA and you know 864 00:42:16,960 --> 00:42:18,840 Speaker 1: for smoking and various other things, and I have a 865 00:42:19,000 --> 00:42:21,120 Speaker 1: massive amount of respect for that, you need mental health, 866 00:42:21,320 --> 00:42:22,960 Speaker 1: But you keep telling somebody to start smoking. 867 00:42:23,000 --> 00:42:25,360 Speaker 2: There's no real reason that they need to or not. 868 00:42:25,480 --> 00:42:26,200 Speaker 2: That is up to them. 869 00:42:26,280 --> 00:42:28,800 Speaker 1: When you are in a business, you are either scaling 870 00:42:28,960 --> 00:42:32,960 Speaker 1: or you're done. You're done sooner or later. If you're 871 00:42:33,000 --> 00:42:35,520 Speaker 1: not scaling, you're done one year or five years, but 872 00:42:35,600 --> 00:42:38,040 Speaker 1: you're done. And when you have people in the room 873 00:42:38,239 --> 00:42:41,480 Speaker 1: doing five and ten and twenty million, they're solving real day, 874 00:42:42,160 --> 00:42:45,359 Speaker 1: real time issues. And when we are now in these 875 00:42:45,520 --> 00:42:49,279 Speaker 1: passing rooms the way we are, we're no longer next 876 00:42:49,360 --> 00:42:51,239 Speaker 1: to each other in office. We're all spread around the world. 877 00:42:51,280 --> 00:42:53,440 Speaker 1: We're not talking to each other. Well, we're on these 878 00:42:53,600 --> 00:42:56,200 Speaker 1: zooms where where our eyes are blazing over. We don't 879 00:42:56,200 --> 00:42:57,880 Speaker 1: want to interrupt everybody else. We've got to walk the 880 00:42:57,960 --> 00:42:58,640 Speaker 1: goddamn dog. 881 00:42:58,800 --> 00:42:58,920 Speaker 2: Right. 882 00:43:00,000 --> 00:43:02,920 Speaker 1: If you don't have time to have these micro meetings, 883 00:43:02,960 --> 00:43:05,240 Speaker 1: but if you can meet with people three separate times 884 00:43:05,360 --> 00:43:08,879 Speaker 1: over two days enough in a year, you see they're 885 00:43:08,960 --> 00:43:12,400 Speaker 1: solving real problems. They I was saying it outside. They 886 00:43:12,480 --> 00:43:14,759 Speaker 1: can't tell these problems to somebody doing a million when 887 00:43:14,800 --> 00:43:16,520 Speaker 1: they're doing two million, because that person's been doing a 888 00:43:16,560 --> 00:43:18,520 Speaker 1: million and is only doing a million. They got million 889 00:43:18,560 --> 00:43:21,359 Speaker 1: dollar problems and they can't tell it to somebody doing 890 00:43:21,400 --> 00:43:23,319 Speaker 1: one hundred and two hundred three hundred million. These people, 891 00:43:23,640 --> 00:43:27,080 Speaker 1: so they're in the middle of this kind of fluctuation 892 00:43:27,280 --> 00:43:30,239 Speaker 1: of trying to grow and they need real answers, and 893 00:43:30,400 --> 00:43:33,120 Speaker 1: I get to see them solving those real answers. And 894 00:43:33,360 --> 00:43:34,920 Speaker 1: just like on Shark Tank, I get to sit with 895 00:43:35,080 --> 00:43:38,040 Speaker 1: you guys and we're seeing this and we're advising and 896 00:43:38,120 --> 00:43:45,439 Speaker 1: somehow we're going, oh shit, amazing. And it's also reinforcing something. 897 00:43:45,480 --> 00:43:47,960 Speaker 1: When you live in this ivory tower and you just 898 00:43:48,160 --> 00:43:50,480 Speaker 1: think and have your people tell you what's going on, 899 00:43:50,640 --> 00:43:53,000 Speaker 1: you almost never get the real data. That's how you 900 00:43:53,080 --> 00:43:56,880 Speaker 1: see most of these companies collapse because you know the 901 00:43:57,000 --> 00:43:59,880 Speaker 1: CEO shuts start showing up a day late to the 902 00:44:00,040 --> 00:44:02,640 Speaker 1: conference and leaving a day early, have your people talk 903 00:44:02,719 --> 00:44:04,240 Speaker 1: to my people, and you get lazy. 904 00:44:05,560 --> 00:44:07,800 Speaker 2: I don't like it. I'm not getting lazy. So this 905 00:44:07,920 --> 00:44:09,040 Speaker 2: is about of staying in the game. 906 00:44:09,680 --> 00:44:11,200 Speaker 1: This is about if I'm gonna be in the game. 907 00:44:11,239 --> 00:44:13,319 Speaker 1: I'm gonna stay in the game. If not, I let 908 00:44:13,400 --> 00:44:15,279 Speaker 1: my money work for me and I just will go home. 909 00:44:15,360 --> 00:44:17,000 Speaker 1: My wife will tell me to empty the garbage, you 910 00:44:17,120 --> 00:44:19,000 Speaker 1: moron every five hours, and I'll. 911 00:44:18,880 --> 00:44:21,200 Speaker 2: Just be sitting there going. I used to be damon John. 912 00:44:25,280 --> 00:44:29,000 Speaker 2: I love my wife, by the way a lot. So 913 00:44:29,160 --> 00:44:31,920 Speaker 2: the for everybody who's out there, I mean, would you 914 00:44:31,960 --> 00:44:34,400 Speaker 2: say that every entrepreneur should be in some type of community, 915 00:44:34,520 --> 00:44:36,640 Speaker 2: some type of mastermind. Of course you have to be 916 00:44:36,719 --> 00:44:37,920 Speaker 2: in some kind of community. 917 00:44:38,520 --> 00:44:40,239 Speaker 1: I mean you look at the Diamond District in New 918 00:44:40,320 --> 00:44:42,840 Speaker 1: York City. They're all on forty seventh Street for a reason, 919 00:44:43,320 --> 00:44:46,399 Speaker 1: best practices. They're seeing what's going on, what's hurting each other. 920 00:44:47,000 --> 00:44:50,200 Speaker 1: I mean, we are pack animals. We love communicating, and 921 00:44:50,600 --> 00:44:53,560 Speaker 1: you want to communicate the speed of light. But communicating 922 00:44:53,680 --> 00:44:55,399 Speaker 1: through screens just doesn't work. 923 00:44:55,520 --> 00:44:57,759 Speaker 2: Man. You know, when you have fifty people in the room, 924 00:44:57,800 --> 00:45:00,440 Speaker 2: forget even mastermind, when you have fifty people in your office, 925 00:45:00,920 --> 00:45:02,520 Speaker 2: you know how many of these? Hey, you know what 926 00:45:02,600 --> 00:45:05,640 Speaker 2: that means? We really had I thought of something else. Talk. 927 00:45:05,680 --> 00:45:06,600 Speaker 2: You won't come back from month. 928 00:45:06,680 --> 00:45:06,840 Speaker 3: You know. 929 00:45:06,960 --> 00:45:09,120 Speaker 2: That's having fifty times a day by fifty people. 930 00:45:09,800 --> 00:45:12,640 Speaker 1: You're cutting that curve right Or I'm in the meeting 931 00:45:12,680 --> 00:45:17,640 Speaker 1: with ten people. Hey, so Forthy, Juliet, you'll work with Chauncey. 932 00:45:18,840 --> 00:45:23,239 Speaker 1: I can't see that on the zoom afterwards. Hey, he 933 00:45:23,320 --> 00:45:25,560 Speaker 1: had a problem. Chauncey doesn't everybody have rama Chauncy. 934 00:45:27,040 --> 00:45:29,440 Speaker 2: Chauncey's a real person by the way he is, and 935 00:45:29,520 --> 00:45:30,440 Speaker 2: that's how I feel about him. 936 00:45:30,640 --> 00:45:35,319 Speaker 1: But it's about being you know, it is about being 937 00:45:35,440 --> 00:45:38,680 Speaker 1: together collectively, and that's how you get innovation. Innovation is 938 00:45:38,800 --> 00:45:43,160 Speaker 1: really people forcing themselves onto an idea. I mean that 939 00:45:43,360 --> 00:45:45,920 Speaker 1: tech innovation sye. Tech doesn't have a tech doesn't have 940 00:45:45,960 --> 00:45:48,480 Speaker 1: a personality, right, So you create the Apple Watch and 941 00:45:48,560 --> 00:45:51,719 Speaker 1: you create this and text us to merge because people say, 942 00:45:51,800 --> 00:45:54,240 Speaker 1: why can't I put it together? It's an easy answer, 943 00:45:54,640 --> 00:45:57,640 Speaker 1: but people are very complex and as we merge, and 944 00:45:57,680 --> 00:45:59,399 Speaker 1: that's why food will got to be so big because 945 00:45:59,800 --> 00:46:03,200 Speaker 1: go back to that story. Once I saw that interaction, 946 00:46:03,440 --> 00:46:06,640 Speaker 1: if that was on zoom, I wouldn't have known what 947 00:46:06,800 --> 00:46:08,160 Speaker 1: happened to those clothes. 948 00:46:09,280 --> 00:46:11,840 Speaker 2: Well, I thank you for your friendship. I think you 949 00:46:11,920 --> 00:46:14,719 Speaker 2: for your mentorship. I'm excited we could have spend twenty 950 00:46:14,800 --> 00:46:17,560 Speaker 2: twenty four hanging out at least a few times. We're 951 00:46:17,600 --> 00:46:21,560 Speaker 2: gonna be hanging out in back in Vegas. We're hanging 952 00:46:21,600 --> 00:46:25,560 Speaker 2: out in La La. Yeah. Might even be able to 953 00:46:25,680 --> 00:46:29,440 Speaker 2: get a little backstage tour of the Shark Tank sets 954 00:46:30,560 --> 00:46:33,320 Speaker 2: of those of you who join us. There and and 955 00:46:33,560 --> 00:46:35,520 Speaker 2: in your hometown of Miami, So Town, Miami. 956 00:46:35,560 --> 00:46:37,279 Speaker 1: We had a We had a great I love the 957 00:46:37,320 --> 00:46:39,640 Speaker 1: fact that we we do opening parties for the Riding Mastermind. 958 00:46:39,680 --> 00:46:42,279 Speaker 1: Now why I just invite this like a room of 959 00:46:42,320 --> 00:46:44,759 Speaker 1: one hundred important people. Yeah, they may not even be 960 00:46:44,800 --> 00:46:46,560 Speaker 1: in the Mastermind. They just pop up and you know, 961 00:46:46,960 --> 00:46:50,480 Speaker 1: like David Grutman was the last one. Mark Anthony was there. 962 00:46:50,520 --> 00:46:52,319 Speaker 1: I don't know where he was. No, it was other Mark, 963 00:46:52,960 --> 00:46:56,240 Speaker 1: A bunch of people, Rohan Oza popped up, Nellie Galan. 964 00:46:56,320 --> 00:46:57,640 Speaker 2: A lot of people just pop up. So we have 965 00:46:57,719 --> 00:46:59,400 Speaker 2: a good time. Yeah, well, I'll tell you if you 966 00:46:59,440 --> 00:47:03,000 Speaker 2: want to join us rizationmastermind dot com. Also if you 967 00:47:03,080 --> 00:47:05,680 Speaker 2: head by the Digital Marketer booth, we got members of 968 00:47:05,800 --> 00:47:07,920 Speaker 2: the of the team that are there. We'd love if 969 00:47:07,920 --> 00:47:10,120 Speaker 2: you're a high performance entrepreneur, I want to hang out 970 00:47:10,120 --> 00:47:11,279 Speaker 2: with some more. We'd love to hang out with you 971 00:47:11,360 --> 00:47:14,120 Speaker 2: in twenty twenty four. With that said, let's give this 972 00:47:14,280 --> 00:47:16,880 Speaker 2: man a big, big, big round of applause. 973 00:47:17,520 --> 00:47:21,520 Speaker 1: Dame of John, Ladies and gentlemen, That Moment with Damon 974 00:47:21,560 --> 00:47:25,280 Speaker 1: John is a production of the Black Effect Podcast Network. 975 00:47:25,440 --> 00:47:28,919 Speaker 1: For more podcasts from the Black Effect Podcast Network, visit 976 00:47:29,040 --> 00:47:33,480 Speaker 1: the iHeartRadio app, Apple Podcasts, or wherever you listen to 977 00:47:33,719 --> 00:47:37,680 Speaker 1: your favorite show, and don't forget to subscribe to and 978 00:47:38,400 --> 00:47:41,000 Speaker 1: rate the show. And of course you didn't all connect 979 00:47:41,000 --> 00:47:43,160 Speaker 1: with me on any of my social media platforms. At 980 00:47:43,760 --> 00:47:47,480 Speaker 1: the Shark, Damon spelled like Raymond, but what a d