WEBVTT - EU Takes Aim at GE, Merck, in Antitrust Probes (Correct)

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<v Speaker 1>Just nine days after European Commission Competition Commission slap Google

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<v Speaker 1>with a record breaking two point seven billion dollar fine,

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<v Speaker 1>the Commission has added again, this time threatening three companies

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<v Speaker 1>with healty penalties for breaking its merger rules. The EU

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<v Speaker 1>has filed complaints against General Electric, Merk and Cannon, accusing

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<v Speaker 1>them of providing misleading or incomplete information in order to

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<v Speaker 1>push through mergers or acquisitions. Competition Commissioner Margareta Vesteyer has

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<v Speaker 1>signaled zero tolerance for companies that break the EUSE rules,

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<v Speaker 1>and for vesta Er, it's all about the rules here,

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<v Speaker 1>she is in an interview with Bloomberg last month. And

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<v Speaker 1>we do not circumvent rules. This is a question about

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<v Speaker 1>how the rules actually work. That, of course, is the

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<v Speaker 1>way that our rules were constructeds uh some years ago

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<v Speaker 1>when they were made. And you can, of course obviously

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<v Speaker 1>discussed the rules. But we work within the rules. This

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<v Speaker 1>is our obligation. The companies deals have already been approved

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<v Speaker 1>by the EU, but GE and Murk risk finds of

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<v Speaker 1>as much as one percent of annual worldwide sales, while

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<v Speaker 1>Cannon's penalty could climb to ten. Joining us are Spencer Waller,

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<v Speaker 1>a professor at Loyola University Chicago Law School and Pin

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<v Speaker 1>r Acman, a professor at the University of Leeds Law School.

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<v Speaker 1>Spencer Cannon jumped the gun on a merger. But let's

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<v Speaker 1>start with Ge and Murk, who are accused of giving

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<v Speaker 1>incomplete or misleading information. Was that information critical? Um, well,

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<v Speaker 1>I'm not sure that. What I've heard from the Commission

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<v Speaker 1>and the public sources is that they don't expect to

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<v Speaker 1>try to revisit the merits of the merger. What they're

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<v Speaker 1>concerned about is that either incomplete or misleading information was

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<v Speaker 1>provided to them in the course of the information the

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<v Speaker 1>investigation of pen or what happens if, in fact, the

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<v Speaker 1>European Commission finds that there was misleading information. The European

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<v Speaker 1>Commission and has the power to impose a fine. In

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<v Speaker 1>the case of misleading or incorrect information. That fine can

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<v Speaker 1>be up to one percent of the company's annual worldwide turnover.

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<v Speaker 1>In the case of jumping the gun, because that's a

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<v Speaker 1>more serious infringement of the procedure rules to find, can

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<v Speaker 1>be up to ten percent of the company's annual worldwide turnover.

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<v Speaker 1>But the Spencer has mentioned already, the Commission has said

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<v Speaker 1>they're not planning to revisit the substantive analysis in the merger,

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<v Speaker 1>so the decisions will remain effective. Essentially, regarding the approval

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<v Speaker 1>of the three transactions, Spencer tell us a little bit

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<v Speaker 1>about what the European Commission is claiming that g E

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<v Speaker 1>and MERC did not give right. So let me just

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<v Speaker 1>back up for one second. Um, the EU has a

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<v Speaker 1>system of premature notification, so does the United States, but

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<v Speaker 1>the E use thresholds for when you have to file

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<v Speaker 1>are much higher than in the two and a half

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<v Speaker 1>billion to five billion dollar range, So it's smaller number

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<v Speaker 1>of deals are notified, and when you notify, when you

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<v Speaker 1>have to notify, it's the EU only rather than all

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<v Speaker 1>the member states that review, so it's a smaller number

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<v Speaker 1>of larger deals. Where this sort of preempts individual countries

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<v Speaker 1>from looking at this. So it's one stop shopping and

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<v Speaker 1>it's extremely important that the EU get complete information in

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<v Speaker 1>the course. In other words, what are they alleging that

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<v Speaker 1>g E did not give them? What kind of information? Well,

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<v Speaker 1>I'm more familiar with the merk side of it, where um,

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<v Speaker 1>it was a merger of companies that that have to

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<v Speaker 1>do with laboratory testing services and The allegation is that

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<v Speaker 1>they just failed to turn over to the Commission information

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<v Speaker 1>about different innovation projects that would have been important to

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<v Speaker 1>the investigation to determine whether these companies currently competed and

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<v Speaker 1>whether the merger would eliminate competition as to either price, quantity,

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<v Speaker 1>quality or innovation pinart. Is this kind of a new

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<v Speaker 1>thing that the EU is really focusing on or have

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<v Speaker 1>they been very strict about these sort of disclosures and

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<v Speaker 1>information requests the entire time that they've been looking at

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<v Speaker 1>this kind of issue. That's a very interesting question. So

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<v Speaker 1>we haven't had many many of these UM types of

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<v Speaker 1>investigations or find so I had to look at this

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<v Speaker 1>today and if here's that the first such fine UM

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<v Speaker 1>since the new merger regulation came into force in two

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<v Speaker 1>thousand and four was the one important on Facebook actually

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<v Speaker 1>in May two thousand and seventeen. So Facebook was find

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<v Speaker 1>over one hundred million euros for providing misleading information. So

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<v Speaker 1>in the last thirteen years, UM, the Facebook one was

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<v Speaker 1>the first one, and we now have three of them

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<v Speaker 1>all at the same time. If we look at the

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<v Speaker 1>previous merger regulation again, we see that there haven't been

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<v Speaker 1>too many of these. Maybe there were three or four

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<v Speaker 1>of them, but it had been a UM procedure that

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<v Speaker 1>the Commission has used in very many cases. But it

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<v Speaker 1>appears that the Commission is increasingly pursuing this line of investigation. Spencer,

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<v Speaker 1>the companies can seek a hearing to present their cases,

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<v Speaker 1>and they have until the end of the summer to

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<v Speaker 1>request that. Is it hearing a good idea? Uh? It

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<v Speaker 1>really depends if if the fines are of a manageable

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<v Speaker 1>nature UM, and the deal isn't going to be you know,

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<v Speaker 1>revisited on the merits UM. It's oftentimes the companies, at

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<v Speaker 1>least in the US does simply pay, pay the fine

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<v Speaker 1>and move on, particularly if it's an inadvertent violation UM.

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<v Speaker 1>I think Facebook in particular, even though the fine was

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<v Speaker 1>very high, I think the last thing they want to

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<v Speaker 1>do is go back into contentious negotiations and proceedings with

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<v Speaker 1>the EU on and I trust grounds, so even they

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<v Speaker 1>have some incentive to just pay this UM and and

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<v Speaker 1>move on. But I completely agree with Penar that the

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<v Speaker 1>gun jumping allegations, which is merging the company's operations before

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<v Speaker 1>they have permission, is by far the most important of

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<v Speaker 1>these allegations, and there's at least one precedent in the EU,

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<v Speaker 1>where France in November of last year imposed an eighty

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<v Speaker 1>million euro fine on a mobile mobile telephone company for

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<v Speaker 1>gun jumping prior to getting permission to go ahead with

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<v Speaker 1>the merger. We're talking with Spencer Waller, professor at Loyola

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<v Speaker 1>University Chicago Law School, and Pinart Ackman, a professor at

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<v Speaker 1>the University of Leeds Law School, about the EU filing

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<v Speaker 1>complaints against General Electric, Merk and Cannon, accusing them of

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<v Speaker 1>providing misleading or incomplete information in order to push through

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<v Speaker 1>mergers or acquisitions. Pinar with the stayer, it seems to

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<v Speaker 1>be all about the rules, and in their responses from

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<v Speaker 1>GE and Merk, it was all about having acted in

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<v Speaker 1>good faith. Is that going to make a difference to

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<v Speaker 1>the EU? It certainly will so. For the European Commissions

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<v Speaker 1>imposive fine for miss leading on or incorrect information, it

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<v Speaker 1>has to be the case that the companies in question

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<v Speaker 1>have provided this information intentionally or negligently. So if the

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<v Speaker 1>companies can prove that they were neither intentional nor negligence

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<v Speaker 1>in their information provision to the Commission, it is possible

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<v Speaker 1>that they could escape as fine. Spencer a lot of

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<v Speaker 1>the time. When we're talking about the EU VERSUS, you know,

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<v Speaker 1>American companies, we're talking about the fact that they have

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<v Speaker 1>different standards. It's a lot tougher on some of the

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<v Speaker 1>anti competitive stuff than than here in the US. Is

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<v Speaker 1>this what we're looking at in these cases or is

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<v Speaker 1>this just bad corporate behavior? UM, I don't think it would.

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<v Speaker 1>I don't think these allegations would play out very differently.

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<v Speaker 1>In the US. We have similar rules about when transactions

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<v Speaker 1>have to be notified for review in advance, and if

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<v Speaker 1>if you're above a certain level, which is around three

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<v Speaker 1>hundred million dollars right now, you have to notify and

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<v Speaker 1>you can't close your transaction. You can't jump the gun

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<v Speaker 1>and begin and cooperating with the company you're still competing with.

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<v Speaker 1>You have to provide certain information with your filing in

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<v Speaker 1>the US, and you have to provide certain additional information

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<v Speaker 1>and testimony upon request. And you know if you don't,

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<v Speaker 1>if you don't provide complete, accurate information or you jump

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<v Speaker 1>the gun, there are penalties. Frankly, they're not as high

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<v Speaker 1>as in Europe. But the companies shouldn't be surprised that

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<v Speaker 1>the U S and the EU need complete information uh,

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<v Speaker 1>and you have to keep your transactions on hold while

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<v Speaker 1>they investigate penar Do you agree? Because the EU has

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<v Speaker 1>been accused of taking a much more aggressive antitrust stance

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<v Speaker 1>than the US, and you don't hear about these kind

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<v Speaker 1>of penalties in the US. I think it's probably fair

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<v Speaker 1>to say there might be a different perspective of what

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<v Speaker 1>competition law should achieve and what's the ultimate purpose in

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<v Speaker 1>the EU in comparison to that in the U. S UM.

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<v Speaker 1>But I don't think these companies, or even in other

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<v Speaker 1>cases where the companies involve our technology American technology companies,

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<v Speaker 1>I don't think the companies have been targeted because they're Americans.

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<v Speaker 1>I think in your competition was applied, it is strictly

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<v Speaker 1>against the European companies as it is against American companies.

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<v Speaker 1>But this is a debate that's been held and as

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<v Speaker 1>an ongoing debate that's been held by commentators on both

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<v Speaker 1>sides of the Atlantic as well. In that we I

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<v Speaker 1>suppose in Europe might be coming from a different um

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<v Speaker 1>starting point in the way the European competitions were adopted

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<v Speaker 1>after the Second World War to open up the markets

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<v Speaker 1>and so on, And there's a so called single market

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<v Speaker 1>imperative in the EU, where the European is trying to

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<v Speaker 1>turn the European market into one single market. So there

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<v Speaker 1>are some concerns in Europe that don't exist in the US,

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<v Speaker 1>and perhaps some of these lead to different approaches to

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<v Speaker 1>the same cases on both sides of the Atlantic. Spencer

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<v Speaker 1>one thing that sometimes appears to you you hear so much

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<v Speaker 1>more about the EU taking these kinds of actions do come,

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<v Speaker 1>but he's try to get around the EU more in

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<v Speaker 1>the in their anti in their anti competition rules than

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<v Speaker 1>they do in the US. Is there a compliance difference

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<v Speaker 1>between the two arenas well, There's a big compliance difference,

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<v Speaker 1>um and and and PENR is completely right. The EU

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<v Speaker 1>is simply has rules that reach farther than the US

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<v Speaker 1>and also is interested in applying it to areas that

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<v Speaker 1>the US hasn't emphasized. That this is more on the

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<v Speaker 1>on the monopoly side, on the abusive dominant position um

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<v Speaker 1>and in mercery laws. Uh, they're pretty similar. Um But

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<v Speaker 1>I agree with PENR that I don't think it's about

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<v Speaker 1>discrimination as much as the EU having a more expansive

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<v Speaker 1>set of rules, although I do note there are people

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<v Speaker 1>in the current administration in the US who are looking

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<v Speaker 1>very carefully at the question of whether there's targeting of

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<v Speaker 1>US companies. Pinar in about thirty seconds, do you think

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<v Speaker 1>these companies will be able to beat the fines? I

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<v Speaker 1>think if they cooperate with the Commission, that would be

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<v Speaker 1>a good start for them at least to have a

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<v Speaker 1>reduction and a potential fine, because cooperation is something that

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<v Speaker 1>the Commission takes into account as a mitigating circumstance to

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<v Speaker 1>reduce the potential fine. And uh, Spencer fifteen seconds, do

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<v Speaker 1>you agree? Um, yeah, I do. I think there's a

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<v Speaker 1>chance they can walk away with no fine, but I

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<v Speaker 1>think the most likely outcome is to do their best

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<v Speaker 1>to persuade that this is all inadvertent and pay as

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<v Speaker 1>little as possible. All right, thank you both for being

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<v Speaker 1>on Bloomberg Law. That Spencer Waller, professor at Loyola University

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<v Speaker 1>Chicago Law School, and pin R. Actment, a professor at

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<v Speaker 1>the University of Leeds Law School. Coming up on Bloomberg Law,

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<v Speaker 1>New York's top cop told the judge that an investigation

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<v Speaker 1>into exce on mobiles public statements about climate change uncovered

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<v Speaker 1>significant evidence the oil giant may have misled investors with

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<v Speaker 1>two sets of numbers, one public and one secret.