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Speaker 1: Bloomberg Audio Studios, podcasts, radio news, The.

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Speaker 2: Stock Movers podcast, your roundup of companies making moves in

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Speaker 2: the stock market, harnessing the power of Bloomberg Data.

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Speaker 3: Let's take a look at some of the stocks on

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Speaker 3: the move today. I'm Paul swinging alongside at Lisa Mattee.

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Speaker 3: We're joined by bloom Christina, Christine. What are you looking

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Speaker 3: at today?

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Speaker 1: I'm taking a look at Trump Media politic Er dj T.

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Speaker 1: Those shares are up just over one percent, bearing some

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Speaker 1: of those earlier games. Actually that was around nearly two

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Speaker 1: percent earlier in the session, but anyway, it's still in a

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Speaker 1: green and that is because the company is plowing deeper

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Speaker 1: into the cryptocurrency space. It has a new filing out

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Speaker 1: for an exchange traded fund on Tuesday, which is today,

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Speaker 1: and that's showing that the social media firm, which is

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Speaker 1: all by President Donald Trump, is seeking to launch the

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Speaker 1: Crypto blue Chip Fund and that fund will hold Bitcoin, ether, Solana, Chronos,

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Speaker 1: and Xorp directly. This is actually the company's third ETA filing. Now,

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Speaker 1: so if that launches, I mean it's a pretty crowded spase,

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Speaker 1: but you know, the Trump Media name holds yeah, some

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Speaker 1: sway so we'll see how that goes. It's certainly getting around.

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Speaker 1: Let's talk about up something up my aisle, beauty Alta. Okay,

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Speaker 1: can we get to that, Yes, of course, Lisa, we

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Speaker 1: love a beauty story. Alta ticker ULTA. So shares are

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Speaker 1: up just under one percent actually so so pairing some

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Speaker 1: of those earlier gains as well, but still in the green.

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Speaker 1: So yeah, that price started for those shares raised to

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Speaker 1: five point fifty from four eighty five at DA Davidson.

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Speaker 1: So that's about a fifteen percent increase from its current price.

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Speaker 1: It's right around there at four eighty at the moment.

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Speaker 1: And so you know, Bloomberk Intelligence taking a look at

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Speaker 1: Alta's offerings and they're pinpointing their in store services as

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Speaker 1: something that could really be a differentiator for the company

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Speaker 1: because people who use those store serve services in store.

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Speaker 1: So we're talking about there's the lawn services, right, they

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Speaker 1: spend three times more than if you were just coming

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Speaker 1: in and picking up something from the shelves, which makes

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Speaker 1: a lot of sense. Right. So we did see the

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Speaker 1: company last month reaffirming as outlook for fiscal twenty five.

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Speaker 3: I learned how important the whole beauty thing is I

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Speaker 3: got a much greater appreciation during the pandemic. When the

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Speaker 3: world was shut down. You'd walk by this before store

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Speaker 3: on Lexington Avenue and forty ninth Street packed with people. Yeah,

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Speaker 3: I mean these people. I'm getting my beauty stuff. I

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Speaker 3: don't care what's going on out there in the world.

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Speaker 3: I mean it was like, I don't need to go

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Speaker 3: to a restaurant. I don't need to go to a bar,

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Speaker 3: but I need to get my booty. Stop.

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Speaker 1: You need to look good. Yes, it was nonbeliever and

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Speaker 1: it's a lot of the younger kids too.

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Speaker 3: Exactly.

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Speaker 1: Thanks, I need that. I'm tied to work on your

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Speaker 1: skincare routine during the pandemic.

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Speaker 3: Well, Alex Steele always tells me, yeah, you got to

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Speaker 3: invest in your house, John Tucker, and I missed that memo,

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Speaker 3: so sadly, all right.

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Speaker 1: One more, let's take a look at down as well

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Speaker 1: to your dow. So those shares up as well today,

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Speaker 1: Extending Games. Actually it's more than seven percent and they're

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Speaker 1: rebounding because they fell a lot on Monday. That's after

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Speaker 1: the company said it would close three plans in Europe

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Speaker 1: and take charges of as much as seven hundred and

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Speaker 1: ninety million dollars. Its debt was also downgraded to BAA

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Speaker 1: two by Moody's, which is citing into company's track wick

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Speaker 1: record of elevated dividend payouts and share repurchases despite weekend

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Speaker 1: earning's performance. So just a little bit of a rebound

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Speaker 1: story for Dow there, and reminder that is going to

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Speaker 1: be reporting results on the twenty fourth of July, so

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Speaker 1: we'll see if those impairments will we'll show up in

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Speaker 1: those sets of earnings.

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Speaker 3: Ran great stuff, and Christina Keno, thank you so much

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Speaker 3: for joining it. Christina Kino's over there at Bloomberg News

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Speaker 3: cover in the market. She's managing editor there.

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Speaker 2: The Stock Movers podcast from Bloomberg Radio. Check back with

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Speaker 2: us throughout the day for the latest roundup of companies

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Speaker 2: making news on Wall Street and for the latest market

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Speaker 2: moving headlines. Listen to Bloomberg Radio Live, catch us on YouTube,

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Speaker 2: with the Bloomberg Business app MHM