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Speaker 1: What about celebrities participating in power slab.

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Speaker 2: It will eventually happen. Hell, no, it eventually.

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Speaker 1: Who the hell?

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Speaker 3: What did it?

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Speaker 2: Shannon? I'm gonna have you pretty sure.

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Speaker 1: Hell all my.

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Speaker 3: Life, grinding all my life, sacrifice, Hustle paed Price, one

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Speaker 3: slice got the brother of Geist.

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Speaker 1: Swap all my life.

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Speaker 3: I'p be grinding all my life, all my life, grinning

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Speaker 3: all my life, sacrifice Hustle paed Price, one Slice got

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Speaker 3: the brode Geist. Swap all my life. I've been grinding

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Speaker 3: all my life.

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Speaker 1: Hello, welcome to another episode of Club Shasha. I am

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Speaker 1: your host, Shannon Sharp. I'm also the propriud of Club Shasha,

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Speaker 1: the guy that's stopping by for conversation and to drink today.

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Speaker 1: He allowed me into his domain. He's one of the

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Speaker 1: most successful business people in the world. He's highly influential

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Speaker 1: sports figure in the sporting industry. He revolutionized the sports

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Speaker 1: of mixed martial arts. One of the greatest fight promoters

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Speaker 1: of all time. He's the CEO of the UFC, the

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Speaker 1: world's biggest MMA organization. He's a powerhouse, a global phenomenon,

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Speaker 1: a marketing genius, a mogul, a maverick, a head Honcho.

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Speaker 1: Some call him a savage, the legend, one of the

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Speaker 1: most influential people in sports.

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Speaker 2: Dana White, I'm glad I showed up just the intro alone.

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Speaker 1: Now you, sir, bro, what you had to do to

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Speaker 1: get here. We were supposed to sit down yesterday, but

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Speaker 1: you had had a conflict. You had to go to

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Speaker 1: your sons graduating.

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Speaker 2: My son's graduating. You know, big ship show down in

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Speaker 2: US THEE in San Diego. I had to fly there

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Speaker 2: all my wife, some stuff, planes landing to get me. Today,

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Speaker 2: HiT's a bird blows the engine out. Can't get me

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Speaker 2: another bird. I'm like, the universe did not want us

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Speaker 2: to do this podcast. The universe here we are.

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Speaker 1: But you're here, and Bro, all your success growing the

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Speaker 1: UFC and we're going to get into the UFC. What

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Speaker 1: it was. I was at the very first UFC fight

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Speaker 1: and old McNichols, or before it one Ken Shamrock lost

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Speaker 1: to Gracie back then they had no weight classes. You fought,

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Speaker 1: you win, you advance, and you keep fighting, you keep fighting,

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Speaker 1: and so uh, what you've been able to grow it to.

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Speaker 1: I don't think anybody foresaw this, uh, but what you've

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Speaker 1: been able to do, I want to toast you, bro.

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Speaker 1: You know, I have my own cognac in shaved by Laportie.

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Speaker 2: Do I need a connac when they tell you the

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Speaker 2: afternoon that's pretty smooth? We got yours right here. What's

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Speaker 2: pretty smooth? You have Howlerhead, which is a bourbon. It's

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Speaker 2: a bourbon, it's a flavored bourbon. And uh, I started

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Speaker 2: it during the pandemic. It's fun. It's fun being in a.

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Speaker 1: Looking I started in the pandemic. Also, we kind of

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Speaker 1: started a little before, but the kind of you know,

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Speaker 1: we're going to release it, then the pandemic happens, so

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Speaker 1: it got pushed back. But you and you you in

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Speaker 1: this business, and you understand the three tier system. So

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Speaker 1: it's just not like, okay, I want to say you

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Speaker 1: they and you got to go through distributor and then.

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Speaker 2: They go to grind absolutely full time. It is job.

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Speaker 2: It is.

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Speaker 1: It is fun idio is. So let's get right into it.

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Speaker 1: The roast with Tom Brady. Yeah, first of all, could

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Speaker 1: you let someone roast you.

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Speaker 2: After doing the roast? No, now that I've done it,

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Speaker 2: I would never let me tell you this. For the

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Speaker 2: people that don't understand the roast of Tom Brady, right,

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Speaker 2: there were twelve thousand people there live right, twelve thousand

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Speaker 2: people live right. Then you have you know the days,

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Speaker 2: all the guys that are on the Dais, plus some

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Speaker 2: of the badst comedians in the world were there. You

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Speaker 2: had Chappelle was there, Chelsea Handler was there, guy from England.

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Speaker 2: I gotta remember this guy's name, but he's he's huge.

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Speaker 2: And ye, Ross and Cliff, but they're all there. Everybody

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Speaker 2: was there. Well, then the people that you saw on

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Speaker 2: the dais too, right, Now you have to get up

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Speaker 2: and tell jokes. Public speaking is whatever. A lot of

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Speaker 2: people have fear of public speaking. Public speak all the time.

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Speaker 2: Telling jokes is a whole nother ball. Yeah. Then when

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Speaker 2: you're up, cameras come running up and they're right in

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Speaker 2: your face. Twelve thousand people, everybody's staring at you. And

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Speaker 2: now you got to tell jokes, you know, and if

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Speaker 2: you've got one word, if you stutter, if you if

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Speaker 2: you go into a downward death spiral that you could

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Speaker 2: never pull yourself out of. I'm telling you it's the

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Speaker 2: most underrated thing in the world being a comedian and

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Speaker 2: getting up and telling jokes, right, I will never.

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Speaker 1: Ever because I think the thing is you and I

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Speaker 1: I'm a little older you, Dane. I think I'm a

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Speaker 1: little older to you. But I remember the roast with

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Speaker 1: Dean Martin. In order to do a roast effectively, you

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Speaker 1: got to have some people like he actually said that,

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Speaker 1: Well it's another level. Yeah, the roast with Dean Martin

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Speaker 1: were funny and fun and whatever. It's it's killed. It's

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Speaker 1: supposed for the kills. Yeah, it's like it's a whole

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Speaker 1: nother I love them. I love roast. I'm a fan

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Speaker 1: of rus not getting roasted, or I would.

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Speaker 2: I don't mind getting roasted, going up and roasting someone

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Speaker 2: else and telling jokes. Is it's not as easy as

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Speaker 2: everybody thinks. It is so hard to do.

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Speaker 1: So when you found out this is like, hey Danel,

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Speaker 1: we're going to roast Tom and we want you to

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Speaker 1: be a participant. What was the first thing, because I

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Speaker 1: know the relationship that you have with Tom, And then

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Speaker 1: what was going through your mind?

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Speaker 2: Where he was like, oh, man, well what are a

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Speaker 2: couple of things? When they first asked me, I hung

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Speaker 2: up the phone and called him. I said, they must

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Speaker 2: have paid you an ungodly amount of money to do this, right,

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Speaker 2: He said, they really didn't I'm just a fan of

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Speaker 2: roasts and I want to do it. I said, okay,

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Speaker 2: you know, so he obviously gave my name to be

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Speaker 2: whatever I said, I'm in. I'll do it, which I

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Speaker 2: said I would never do again, because I do a

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Speaker 2: show called Looking for a Fight, when we put up

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Speaker 2: ourselves in uncomfortable situations. We did stand up comedy one

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Speaker 2: night at a comedy club. Okay, it is the hardest,

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Speaker 2: it is most brutal, worst thing that I've ever done

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Speaker 2: in my life. And I said I'd never do it again.

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Speaker 2: I will really never do it again after this roast.

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Speaker 2: But I did. I did it for Tom so Then

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Speaker 2: what happens is the producers start calling you and they

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Speaker 2: got people that are writing jokes. Now understand this. They're

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Speaker 2: writing jokes for Brady Gronk, Edelman, Belichick, Kraft, Kardashian, Uh

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Speaker 2: uh his egg yeah, no, uh for Bledsoe. The list

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Speaker 2: goes on and on. Right. I'm I'm sixty seconds, so

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Speaker 2: I'm getting the piece of Joe promise it fell on

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Speaker 2: the floor. You know what I mean. They're gonna be

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Speaker 2: all these jokes that that are like UFC based that

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Speaker 2: you know I would have never He's like I was

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Speaker 2: at meat would leave me meat on that back? It

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Speaker 2: would It would have been brutal. So I called in

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Speaker 2: a favor. I called Bill Burr. Me and Bill Burr

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Speaker 2: are friends, Me and Bill Burr in the way that

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Speaker 2: we think and the way that so Bill Burr helped

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Speaker 2: me with with some of my jokes, and uh yeah,

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Speaker 2: thank god, or I'd have been a sitting duck out there.

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Speaker 2: But that's the way that it works. And uh yeah,

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Speaker 2: it's let me tell you, it's not as fun as

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Speaker 2: you people like, oh, you must have had a blast,

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Speaker 2: had a blast.

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Speaker 1: Bledsoe.

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Speaker 2: I give Bledsoe all the credit in the world. You

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Speaker 2: could tell when Bledsoe first went up there, he was nervous,

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Speaker 2: he was first, right, Oh you gotta go first, right? Yeah,

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Speaker 2: he killed it. He pulled himself together, he got through,

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Speaker 2: and he did a great job in my opinion. Even

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Speaker 2: Kim Kardashian and I don't know what's true and what's

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Speaker 2: not true. What is true is they booed the shit

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Speaker 2: out of her wins really, oh they booed out of

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Speaker 2: her when.

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Speaker 1: I mean you hear, but you don't. I mean I

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Speaker 1: hadn't talked to anybody that was actually there. And you

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Speaker 1: hear the media report that Kim Kardashian was booed, but

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Speaker 1: here and you talked about it, they really boomed.

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Speaker 2: Oh no, they booed her, and they boot her so

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Speaker 2: bad that, like Jeff Ross stood up and said, come on,

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Speaker 2: come on, everybody stop. You gotta understand. I mean, when

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Speaker 2: you looked around the crowd, everyone's wearing football jerseys, it's

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Speaker 2: not crowd. It's not a it's not a Kardashian crowd. Yeah,

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Speaker 2: and well she should have feared right in.

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Speaker 4: Oh my man, that man data I was a rare

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Speaker 4: for I'm getting ready for roads. I'll get ready for

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Speaker 4: our road. I'm sorry, I'm sorry, kill, I'm sorry. I

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Speaker 4: just couldn't re see it. But what happened was I'm

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Speaker 4: hearing that Netflix. First of all, Netflix gets all the

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Speaker 4: credit for having the balls to do this, yes, and

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Speaker 4: not only do it, but do it live. Because comedy

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Speaker 4: had taken a hit with political correctness of all this stuff,

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Speaker 4: and everybody was afraid to do a roast.

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Speaker 2: These guys did a roast that did it live. Yes,

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Speaker 2: I'm hearing that in the replays they edited out the booze,

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Speaker 2: which is crazy because Kim Kardashian is not an actress.

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Speaker 2: She does reality TV. Su I've done reality TV. It's

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Speaker 2: totally different than being an actor and acting. You go

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Speaker 2: on and you do what you do. What you do

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Speaker 2: in the camera will follow one hundred. Now, she got booed,

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Speaker 2: and she powered through it. She powered through it, She

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Speaker 2: did her set and whatever. It takes a lot of

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Speaker 2: balls to get up there and do that, and she

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Speaker 2: did it. But you know when you when you step

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Speaker 2: up and you do a roast, Like my second joke

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Speaker 2: that that that I told was so, I wake up

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Speaker 2: that morning and I start thinking about what if I

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Speaker 2: start the bomb? Right? If I start the bomb, what? What? What?

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Speaker 2: How could I attack the crowd right and whatever? I

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Speaker 2: called Bill Burr and literally I said to Bill, if

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Speaker 2: I start the bomb, how can I attack like the

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Speaker 2: l a California crowd that's there or whatever. He pauses

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Speaker 2: for like two seconds and says, what my name is, Dana?

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Speaker 2: Is that not trans enough for you? Liberal? And I go, oh,

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Speaker 2: I'm opening with that. I'm opening with that. I'm right.

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Speaker 2: So so when I when I put the joke in that,

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Speaker 2: all the comedians were telling me, don't do that, don't

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Speaker 2: do that. Joke. You're not going to get the response

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Speaker 2: you think I said, Oh no, no, I literally want

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Speaker 2: to come out and do right in the face, you

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Speaker 2: know what I mean, and that that was how that happened.

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Speaker 1: Did you could you get a sense because I say,

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Speaker 1: you know Tom. You've been around Tom in a private setting,

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Speaker 1: not you know, the politically correct Tom. So you know

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Speaker 1: him a lot better than a lot most people could.

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Speaker 1: Did you. Could you says that he got a little

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Speaker 1: uncomfortable with it or did he just like he was tall?

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Speaker 2: He definitely wasn't uncomfortable Tom Brady. You know, everybody talks

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Speaker 2: about Brady like you know, he's soft and he's a

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Speaker 2: pretty but he's a fucking beast man. That guy's a savage.

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Speaker 2: And you know, again, when you're in positions like we

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Speaker 2: are in, you don't worry about yourself. It is you're

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Speaker 2: you signed up for this ship, you know what I mean.

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Speaker 2: In life, you do what you do. You say things

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Speaker 2: every day, you do multiple podcasts, you're on television, you

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Speaker 2: say things that you know you're going to be attacked

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Speaker 2: for your opinion or whatever it is. It's just it's

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Speaker 2: hard to see your family get kids, you know what

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Speaker 2: I mean. Exactly. It's all more about the kids. And

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Speaker 2: you know, there are a lot of great things things

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Speaker 2: that come with being our kids. You know, there's a

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Speaker 2: lot of yes, a lot of negatives. Yeah, and you

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Speaker 2: gotta take the good with the bat. Not everything's gonna

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Speaker 2: be perfect. My kids see it all the time. People

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Speaker 2: say horrible shit and people say things. Who gives a shit?

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Speaker 1: Were you really upset that you only had sixty seconds?

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Speaker 1: Did you really want three to five?

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Speaker 2: Menus?

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Speaker 5: That was how I. I wanted six seconds. You wanted

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Speaker 5: one joke and get away. I wanted six seconds. I

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Speaker 5: would want sixty seconds, And no, I was not upset.

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Speaker 5: The thing is, too, is that even politically like like

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Speaker 5: that that joke. Yeah, I'm not really that much of

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Speaker 5: a political person and I definitely do not attack people

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Speaker 5: for their political views.

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Speaker 2: And this is American right. You can believe whatever you want.

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Speaker 2: It was a roast and it was a joke. So

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Speaker 2: you so you was fucking thrilled that I had sixty seconds?

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Speaker 2: Believe me? So?

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Speaker 1: So would like you get up there like man, cause

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Speaker 1: if I mess up one word, the joke's not gonna

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Speaker 1: come off as it intended. And then people go like

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Speaker 1: it was a great night, except Danel Blue.

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Speaker 2: Then you got three more jokes. How do you recover

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Speaker 2: from that when you're not a professional comedian. A professional

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Speaker 2: comedian can recover from anything. You do what they do.

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Speaker 2: When you're a regular guy and you go on one

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Speaker 2: of these things and you mess up a joke, you're

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Speaker 2: in a downward spiral death. That's gonna seem sixty seconds

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Speaker 2: would seem like six hours. You know what I mean.

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Speaker 2: It's brutals.

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Speaker 1: Let's get into you up bringing Dana. You raised in Connecticut, Massachusetts, Vegas,

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Speaker 1: main as a small kid, What was Dana white.

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Speaker 2: Light as a kid. I don't know, you know, I uh,

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Speaker 2: you get in trouble. Yeah, I've got a lot of trouble. Yeah, yeah,

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Speaker 2: that's a good question. Yeah. I got a lot of

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Speaker 2: trouble when I was a kid, but I had You know,

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Speaker 2: when you look at your life and you look back

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Speaker 2: on it, you know there were certain things that weren't,

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Speaker 2: you know, great about my upbringing. But I'll always had

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Speaker 2: fun and I always thought that I was living a

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Speaker 2: good life. I was always happy, always loved where I

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Speaker 2: was and who I was with and things like that.

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Speaker 2: Was I wouldn't change one thing about the way.

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Speaker 1: How would you describe your family? Were you middle class?

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Speaker 1: Upper middle class, lower middle class.

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Speaker 2: Lower middle Yeah, a single mom who was a nurse

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Speaker 2: obviously made good money, but worked twenty four hours a

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Speaker 2: day to support us, and me and my sister were

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Speaker 2: alone a lot. You know, we we sort of kind

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Speaker 2: of raised each other onred percent or raised ourselves however

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Speaker 2: you want to look at it. Yeah, did you fight

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Speaker 2: a lot of the kids? Yeah, got into a lot

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Speaker 2: of fights, especially here in Vegas. Vegas was a Vegas

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Speaker 2: was There was a lot of fighting going on here

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Speaker 2: in the eighties, like school versus school, right like that.

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Speaker 1: So, I mean, being in Connecticut and Massachusetts, did you

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Speaker 1: have that accent? Did you have that Bostonian accent? And

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Speaker 1: people make fun of you.

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Speaker 2: What was funny is because we moved here in like

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Speaker 2: nineteen seventy eight, and I was in fifth grade, okay,

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Speaker 2: going into fifth grade, and so they thought I had

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Speaker 2: an accent here. Then after I was here for a while,

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Speaker 2: then they thought I had an accent when i'd go

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Speaker 2: back to Boston. So I always had this messed up

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Speaker 2: accent out of where I was.

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Speaker 1: So you got so, you got jumped, you fought, and

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Speaker 1: then you like you got good at it? Did you

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Speaker 1: get good at fighting?

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Speaker 2: Or you just like, yeah, well I liked it, just

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Speaker 2: Sidon braced it. I liked probably the way you liked

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Speaker 2: playing football, the way that I felt about fighting. Growing up.

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Speaker 2: I loved everything about fighting, lots of different fighting. You know.

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Speaker 2: I was a huge boxing fan. I was a big

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Speaker 2: Bruce Lee fan, you know. So I liked martial arts

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Speaker 2: and I liked all kinds of fights. I like street fights.

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Speaker 2: I mean at school, there would always be fights after

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Speaker 2: school at the park. Everybody would be excited to go.

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Speaker 1: Did you think you were gonna be a fighter? That's

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Speaker 1: something like, well, you know, maybe I be a boxer,

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Speaker 1: maybe I'll be a martial artist.

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Speaker 2: I didn't really think that until I was probably eighteen

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Speaker 2: or nineteen years old. Is when I started to think

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Speaker 2: that fighting was something that I wanted to do for

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Speaker 2: the rest of my life, and not necessarily a fighter.

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Speaker 2: But in the fight business, I read where you got

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Speaker 2: kicked out of school with it for fighting. I got

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Speaker 2: kicked out of school multiple times. I was kicked out

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Speaker 2: of school multiple times. I barely graduated high school. And yeah,

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Speaker 2: between grades and fighting and lots of other things.

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Speaker 1: You go to college, but you don't stay very long.

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Speaker 1: You drop out. Why.

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Speaker 2: Yeah, I went to college for less than a semester.

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Speaker 2: I think it just wasn't for me. I went to

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Speaker 2: school and I was just like, it's not me. Unfortunately,

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00:16:41,640 --> 00:16:47,200
Speaker 2: this isn't my future. My son is going to graduate

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Speaker 2: college this weekend. I'm literally flying back to San Diego

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Speaker 2: tomorrow for his graduation weekend, and I'm so proud of

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Speaker 2: him and happy for him. It wasn't my path. It

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Speaker 2: just wasn't for me.

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Speaker 1: But when you look at it, you look at a

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Speaker 1: lot of people. You dropped out of college. Oprah, Steve

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Speaker 1: joh The Job, Mark Zuckerberg, Bill Gayes, Kanye West, Jack, Dorothy,

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Speaker 1: Paul Allen. Why do you think a lot of successful

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Speaker 1: people choose that path? Because you know, we get go

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Speaker 1: to college. You gotta go to college, you gotta get

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Speaker 1: a degree, you gotta gey YadA, YadA, YadA, and so

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Speaker 1: many people that are successful chose a different path.

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Speaker 2: I think a lot of the people. I'm not saying everybody,

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Speaker 2: I'm just in my experience with this, A lot of

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Speaker 2: kids that go to college don't know who they are

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Speaker 2: and what they want to be and do for the

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Speaker 2: rest of their life. I was very fortunate, and I

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Speaker 2: think these people were probably the same. Knew exactly who

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Speaker 2: we were and what we wanted at a very young age.

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Speaker 2: I mean, there's still people that are thirty walking around

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Speaker 2: trying to figure out who they are and what they

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Speaker 2: want to do. I knew, I knew. And then once

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Speaker 2: you know and you lock in and focus on it

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Speaker 2: and go for it. It's hard not to be successful.

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Speaker 1: But and maybe a college degree isn't a requirement for

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00:17:57,040 --> 00:17:58,560
Speaker 1: what you want to do in life or what you

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Speaker 1: want to become in life.

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Speaker 2: Yeah, I think you know. I read this book recently.

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Speaker 2: Rick Rubin wrote a book and it's brilliant. It's so good,

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Speaker 2: and it talks about how a lot of the people

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Speaker 2: that become succesful. It's like when you go to college,

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Speaker 2: you learn all the rules. They teach you all the

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00:18:18,880 --> 00:18:24,960
Speaker 2: rules of bus business and whatever. It may be. Kids

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00:18:25,000 --> 00:18:27,239
Speaker 2: that didn't go to college, don't know the rules, so

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Speaker 2: they break all the rules and do things differently than

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Speaker 2: the kids that went to college.

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Speaker 1: A lot of time, kids that don't go to college,

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Speaker 1: they're willing to take risk that people that went to

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Speaker 1: college because like you say, you learned the RULESY like,

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00:18:38,359 --> 00:18:40,080
Speaker 1: we don't do that. But if you didn't go you

378
00:18:40,080 --> 00:18:41,800
Speaker 1: don't know the rules, so you break the rules.

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Speaker 2: And I am an excessive risk excessive risk taker. I

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00:18:45,720 --> 00:18:48,880
Speaker 2: mean I literally take risks to a whole another level.

381
00:18:49,040 --> 00:18:53,840
Speaker 2: I love risk. I love adversity. I love it's like today.

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00:18:54,080 --> 00:18:57,320
Speaker 2: I mean, I don't care who you are, how much

383
00:18:57,359 --> 00:18:59,679
Speaker 2: money you have, what you have going on when you

384
00:18:59,680 --> 00:19:02,520
Speaker 2: get out of bed. Every day, life is standing right

385
00:19:02,560 --> 00:19:05,720
Speaker 2: there to punch you in the mouth, and you know

386
00:19:06,640 --> 00:19:10,160
Speaker 2: you have to overcome all these different struggles in life

387
00:19:10,200 --> 00:19:14,040
Speaker 2: every day. I actually love when adversity is thrown at

388
00:19:14,080 --> 00:19:15,639
Speaker 2: me and I and I have to deal with this

389
00:19:15,680 --> 00:19:18,959
Speaker 2: stuff and and it's one of my favorite things to do.

390
00:19:19,080 --> 00:19:21,240
Speaker 2: So I'm a little sick and twisted and I like

391
00:19:21,880 --> 00:19:25,800
Speaker 2: I like the conflict every day. I like powering through

392
00:19:26,800 --> 00:19:28,960
Speaker 2: the challenges that life throws at you every day. It's

393
00:19:29,000 --> 00:19:30,800
Speaker 2: like one of my favorite things to do. Is it

394
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Speaker 2: true you got ran out of Boston? You could call

395
00:19:34,680 --> 00:19:38,000
Speaker 2: it that. Yeah, did you owe somebody money?

396
00:19:38,400 --> 00:19:38,480
Speaker 3: No?

397
00:19:38,600 --> 00:19:41,720
Speaker 2: I didn't know anybody money, But that's the way. Uh,

398
00:19:41,840 --> 00:19:43,879
Speaker 2: that's the if you if you've ever seen the movie

399
00:19:43,880 --> 00:19:47,520
Speaker 2: Black mass or you hear the stories of Whitey Bulger. Yes,

400
00:19:47,560 --> 00:19:50,600
Speaker 2: it was one of the most notorious gangsters in American history,

401
00:19:51,520 --> 00:19:55,359
Speaker 2: was in cahoots with the FBI, and you know, that's

402
00:19:55,480 --> 00:19:57,840
Speaker 2: that's where I lived, and that shit was going on

403
00:19:57,960 --> 00:20:00,760
Speaker 2: at that time, and it was very real, and so

404
00:20:00,880 --> 00:20:04,880
Speaker 2: you're like, okay, I'll leave. Yeah, well, you know when

405
00:20:04,880 --> 00:20:08,439
Speaker 2: you're staring down the barrel of those type of people,

406
00:20:10,040 --> 00:20:11,720
Speaker 2: you know, I just booked a one way take it

407
00:20:11,720 --> 00:20:12,399
Speaker 2: back to Vegas.

408
00:20:12,440 --> 00:20:16,360
Speaker 1: And so did you understand why you were being run

409
00:20:16,359 --> 00:20:18,439
Speaker 1: out of town? Were there something like you owe money?

410
00:20:18,560 --> 00:20:20,280
Speaker 1: Were there something that because you know, you have to

411
00:20:20,320 --> 00:20:22,159
Speaker 1: pay a tax on goods? Or were you trying to

412
00:20:22,240 --> 00:20:25,200
Speaker 1: run an operation? Did you infringe on someone's territory?

413
00:20:25,280 --> 00:20:29,760
Speaker 2: Yeah, I mean I didn't know anybody money, But I

414
00:20:29,800 --> 00:20:32,399
Speaker 2: mean that was life and that city at that time.

415
00:20:32,960 --> 00:20:37,040
Speaker 2: And it's crazy the way that life works out. Because

416
00:20:37,640 --> 00:20:39,879
Speaker 2: I wouldn't have come back. I think I would have

417
00:20:39,920 --> 00:20:42,320
Speaker 2: eventually come back to Vegas. That was always my plan.

418
00:20:43,520 --> 00:20:45,679
Speaker 2: I wouldn't have done it then, and the timing wouldn't

419
00:20:45,720 --> 00:20:47,920
Speaker 2: have been right for me and the Fertidas to connect

420
00:20:47,960 --> 00:20:50,640
Speaker 2: at the wedding that we were at. And the list

421
00:20:50,680 --> 00:20:52,720
Speaker 2: goes on and on, and I'm sure you have a

422
00:20:52,800 --> 00:20:55,800
Speaker 2: million of these stories yourself, the way that life works,

423
00:20:55,840 --> 00:20:58,680
Speaker 2: and all these paths you end up going down for

424
00:20:58,720 --> 00:21:02,000
Speaker 2: whatever reason that led you to sitting in this chair

425
00:21:02,119 --> 00:21:03,159
Speaker 2: right now talking to me.

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00:21:03,800 --> 00:21:08,040
Speaker 1: So you come to Vegas and you you become a manager.

427
00:21:08,880 --> 00:21:11,000
Speaker 1: You ain't got no experience in being no manager. You

428
00:21:11,040 --> 00:21:15,080
Speaker 1: managed Tito or Tez, you managed Chuck Ladea. How I

429
00:21:15,200 --> 00:21:18,240
Speaker 1: barely graduated high school? Yeah, so I didn't have any

430
00:21:18,280 --> 00:21:20,760
Speaker 1: experience doing any of the shit. Yeah, that's what I'm saying.

431
00:21:20,920 --> 00:21:23,159
Speaker 1: You barely graduated high school and you thought, like, you

432
00:21:23,200 --> 00:21:26,280
Speaker 1: know what, college is a good idea.

433
00:21:26,440 --> 00:21:31,879
Speaker 2: So I came out here started doing what I was

434
00:21:31,920 --> 00:21:34,320
Speaker 2: doing in Boston. And Bob, how old were you when

435
00:21:34,320 --> 00:21:40,639
Speaker 2: you came here? I was twenty five, ok, and then

436
00:21:42,040 --> 00:21:43,600
Speaker 2: it was actually I was twenty four. It was my

437
00:21:43,680 --> 00:21:47,359
Speaker 2: twenty fifth birthday, like days after I moved back to Vegas,

438
00:21:48,000 --> 00:21:50,879
Speaker 2: and I started I just got back into the boxing.

439
00:21:51,000 --> 00:21:52,199
Speaker 2: I knew what I wanted to do. I was going

440
00:21:52,240 --> 00:21:54,320
Speaker 2: to be in the fight business. Started doing my thing

441
00:21:54,359 --> 00:21:59,800
Speaker 2: out here and then ended up, you know, meeting lots

442
00:21:59,800 --> 00:22:03,280
Speaker 2: of Floyd Mayweather. I mean, me and Floyd were together

443
00:22:03,320 --> 00:22:05,040
Speaker 2: when he got off out of the Olympics, and we're

444
00:22:05,040 --> 00:22:08,480
Speaker 2: doing stuff together, started doing stuff with Chuck and Tito

445
00:22:08,560 --> 00:22:11,480
Speaker 2: and John Lewis, who was our jiu jitsu instructor at

446
00:22:11,480 --> 00:22:15,080
Speaker 2: the time, and the list goes on and on, and

447
00:22:15,119 --> 00:22:20,800
Speaker 2: it all just started to build into where we are

448
00:22:20,840 --> 00:22:24,000
Speaker 2: today because me and the Fritita started taking jiu jitsu

449
00:22:24,359 --> 00:22:26,760
Speaker 2: with it. The only guy that was teaching jiu jitsu

450
00:22:26,760 --> 00:22:29,040
Speaker 2: in Las Vegas at the time, a guy named John Lewis.

451
00:22:29,359 --> 00:22:31,080
Speaker 2: That's how we started to meet a lot of these

452
00:22:31,080 --> 00:22:34,600
Speaker 2: fighters and training with them, and then Chuck and Tito

453
00:22:35,119 --> 00:22:37,960
Speaker 2: asked me to manage them. So I started managing them.

454
00:22:38,400 --> 00:22:41,040
Speaker 1: And did they know you didn't have any experience in

455
00:22:41,080 --> 00:22:41,840
Speaker 1: managing people?

456
00:22:42,080 --> 00:22:47,679
Speaker 2: Well, I mean I was probably, I think they just

457
00:22:48,400 --> 00:22:50,480
Speaker 2: I don't know what it was that that, you know,

458
00:22:52,040 --> 00:22:55,720
Speaker 2: ended up getting these people to all sign with me.

459
00:22:56,240 --> 00:22:58,360
Speaker 2: But listen, I was the type of guy that got

460
00:22:58,359 --> 00:23:01,960
Speaker 2: she had done so they knew that. They knew that.

461
00:23:02,200 --> 00:23:05,880
Speaker 1: Being a manager, you understand both parts because now you're

462
00:23:05,920 --> 00:23:09,000
Speaker 1: the CEO of the UFC and you're having to negotiate

463
00:23:09,040 --> 00:23:11,800
Speaker 1: and deal with managers. So how was it for you

464
00:23:11,960 --> 00:23:14,160
Speaker 1: being a manager in this for the very first time,

465
00:23:14,520 --> 00:23:17,000
Speaker 1: and you're trying to extract as much money from an

466
00:23:17,080 --> 00:23:20,879
Speaker 1: organization as you possibly can, all the while understanding that

467
00:23:20,960 --> 00:23:22,560
Speaker 1: they have to run a business, and at the end

468
00:23:22,600 --> 00:23:24,440
Speaker 1: of the day, business is business.

469
00:23:24,240 --> 00:23:28,240
Speaker 2: Right, and being a manager is a very fine line

470
00:23:28,280 --> 00:23:33,040
Speaker 2: you walk because you want to get as much money

471
00:23:33,359 --> 00:23:37,679
Speaker 2: for your guy as you can without destroying the relationship

472
00:23:37,840 --> 00:23:41,440
Speaker 2: with the as absolutely you know what I mean. So

473
00:23:43,200 --> 00:23:46,800
Speaker 2: that's how the whole saling down. So Tito or Tez

474
00:23:47,880 --> 00:23:50,360
Speaker 2: had been screwed over by them, and they were supposed

475
00:23:50,359 --> 00:23:52,760
Speaker 2: to pay the money that they didn't pay them. So

476
00:23:52,880 --> 00:23:55,720
Speaker 2: I was trying to get Tito a new deal and

477
00:23:56,119 --> 00:23:58,920
Speaker 2: get the money that they use over from before. So

478
00:23:59,000 --> 00:24:02,520
Speaker 2: in that negotiation, the owner at the time, Bob Myerwitz,

479
00:24:02,680 --> 00:24:05,720
Speaker 2: flips out on the phone and finally says, there is

480
00:24:05,760 --> 00:24:08,080
Speaker 2: no more fucking money. I don't even know if I

481
00:24:08,080 --> 00:24:10,240
Speaker 2: can put on another show. Da da da da da,

482
00:24:10,280 --> 00:24:12,960
Speaker 2: And he snaps and freaks out on me. So I'm like,

483
00:24:13,000 --> 00:24:15,200
Speaker 2: holy shit. I hang up the phone and I literally

484
00:24:15,200 --> 00:24:17,880
Speaker 2: picked a backup and called Lorenzo for Tita, and I said,

485
00:24:18,040 --> 00:24:20,199
Speaker 2: I just got off the phone with Bob Myrowitz. I

486
00:24:20,200 --> 00:24:22,479
Speaker 2: think the UFC is in trouble. I think they're going

487
00:24:22,560 --> 00:24:26,200
Speaker 2: to go bankrupt, and I think we should buy the company.

488
00:24:26,280 --> 00:24:29,080
Speaker 2: So I literally had that call at Lorenzo. I gave

489
00:24:29,119 --> 00:24:32,400
Speaker 2: him Bob Myrowitz number. He called by Myerwitz, and that's

490
00:24:32,400 --> 00:24:35,359
Speaker 2: what started the conversations for us to buy the UFC.

491
00:24:35,600 --> 00:24:41,080
Speaker 2: So I mean, in that negotiation is what led to

492
00:24:41,160 --> 00:24:42,080
Speaker 2: us buying the UFC.

493
00:24:42,880 --> 00:24:46,120
Speaker 1: Danny, you said something interesting just a few seconds ago.

494
00:24:46,240 --> 00:24:48,560
Speaker 1: He says, as a manager, your job is to try

495
00:24:48,640 --> 00:24:51,399
Speaker 1: to get as much money as you possibly can without

496
00:24:51,440 --> 00:24:54,680
Speaker 1: destroying the relationship. And I tell people that I would

497
00:24:54,800 --> 00:24:58,360
Speaker 1: rather take a little less than have somebody begrudgingly give

498
00:24:58,440 --> 00:25:01,400
Speaker 1: me more, and it ruins everything down the road.

499
00:25:01,440 --> 00:25:06,080
Speaker 2: You're absolutely right, And you know there's this when when

500
00:25:06,119 --> 00:25:08,199
Speaker 2: you're a manager, right, So you're trying to get as

501
00:25:08,280 --> 00:25:10,280
Speaker 2: much as you can for your client, You're trying not

502
00:25:10,320 --> 00:25:13,199
Speaker 2: to damage the relationship with the organization. Yet at the

503
00:25:13,200 --> 00:25:17,520
Speaker 2: same time you also realize if I'm managing you, your

504
00:25:17,680 --> 00:25:20,680
Speaker 2: life literally, your life is in my hands, correct, Right?

505
00:25:20,920 --> 00:25:24,000
Speaker 2: And I tell fighters this and other athletes all the time,

506
00:25:24,520 --> 00:25:27,760
Speaker 2: be careful who you get to represent you, because that

507
00:25:27,880 --> 00:25:32,400
Speaker 2: is exactly what they do, because they are representing you. Right. Yes,

508
00:25:32,680 --> 00:25:38,000
Speaker 2: any way that this negotiation goes south, I can. I'm

509
00:25:38,040 --> 00:25:39,880
Speaker 2: still gonna make a living. I got five or six

510
00:25:39,920 --> 00:25:42,840
Speaker 2: other clients, but you the one guy that I'm managing.

511
00:25:43,000 --> 00:25:46,000
Speaker 2: If I burn that bridge and destroy that relationship, I

512
00:25:46,119 --> 00:25:50,080
Speaker 2: burned your bridge, correct, not my bridge, right, your bridge. Wow,

513
00:25:51,520 --> 00:25:53,720
Speaker 2: you say you picked up the phone you call the

514
00:25:53,760 --> 00:25:58,560
Speaker 2: Fetida and how did you get before? You say, how

515
00:25:58,560 --> 00:26:00,520
Speaker 2: did you guys become friends? How did you know the

516
00:26:00,520 --> 00:26:02,680
Speaker 2: Fertita So Lorenzo and I went to school together in

517
00:26:02,720 --> 00:26:05,800
Speaker 2: Las Vegas. Okay, okay, we're in the same class. It's

518
00:26:05,800 --> 00:26:08,080
Speaker 2: not like me and Lorenzo were best friends growing up

519
00:26:08,119 --> 00:26:11,040
Speaker 2: in high school. We knew each other, right. He came

520
00:26:11,080 --> 00:26:15,960
Speaker 2: from money, I did not. But the Fertitas were always

521
00:26:17,280 --> 00:26:20,800
Speaker 2: really good, solid human beings. Okay. You will never meet

522
00:26:21,160 --> 00:26:28,280
Speaker 2: more well adjusted, kind giving humans than the Fertita family.

523
00:26:28,600 --> 00:26:31,680
Speaker 2: They're one of the greatest families on planet Earth. And

524
00:26:31,960 --> 00:26:33,919
Speaker 2: they've done a lot of things for a lot of people,

525
00:26:34,440 --> 00:26:35,879
Speaker 2: and they've made a lot of people wealthy.

526
00:26:36,080 --> 00:26:38,360
Speaker 1: Right, so you pick up the phone you called him,

527
00:26:38,359 --> 00:26:40,760
Speaker 1: says man, check this out. I think the UFC might

528
00:26:40,760 --> 00:26:43,119
Speaker 1: be in trouble. I think they might be going barely up.

529
00:26:43,359 --> 00:26:44,800
Speaker 1: I think we'd be able to get them for a

530
00:26:44,840 --> 00:26:47,000
Speaker 1: good price. And I think this is something we could

531
00:26:47,119 --> 00:26:49,920
Speaker 1: really really did you know you could turn it into

532
00:26:50,040 --> 00:26:51,200
Speaker 1: what it eventually became.

533
00:26:51,520 --> 00:26:54,480
Speaker 2: Listen, we all believed, you know, me, Frank and Lorenzo

534
00:26:54,560 --> 00:26:56,960
Speaker 2: believed there were three guys that truly believed in this

535
00:26:57,040 --> 00:27:00,480
Speaker 2: business and it was us. And yes, I mean I

536
00:27:00,520 --> 00:27:04,880
Speaker 2: was just telling you when we started talking that every

537
00:27:04,920 --> 00:27:06,600
Speaker 2: day after school there would be a fight at the

538
00:27:06,600 --> 00:27:08,919
Speaker 2: park and the whole school would show up for the

539
00:27:08,920 --> 00:27:16,080
Speaker 2: fight after school. And I had this philosophy that no

540
00:27:16,160 --> 00:27:19,560
Speaker 2: matter what color you are, what country you come from,

541
00:27:19,640 --> 00:27:23,000
Speaker 2: or what language you speak, we're all human beings and

542
00:27:23,080 --> 00:27:25,040
Speaker 2: fighting is in our DNA. We get it and we

543
00:27:25,240 --> 00:27:29,200
Speaker 2: like it. Like music, It doesn't need to be explained.

544
00:27:29,560 --> 00:27:33,040
Speaker 2: I could be so many many times we'd be in

545
00:27:33,080 --> 00:27:36,760
Speaker 2: Europe and I'd be laying a bed, flipping through channels

546
00:27:36,760 --> 00:27:40,520
Speaker 2: and cricket would come on. Okay, I have no idea

547
00:27:40,560 --> 00:27:44,080
Speaker 2: what's going on. I don't know. I'm never gonna know,

548
00:27:44,760 --> 00:27:47,240
Speaker 2: and I don't care enough to know about cricket. Now.

549
00:27:47,600 --> 00:27:49,960
Speaker 2: I could be in another country and a fight could

550
00:27:50,000 --> 00:27:52,560
Speaker 2: come on and the commentator could be no, no, no,

551
00:27:52,560 --> 00:27:54,800
Speaker 2: no no, no, talk about I don't need to know what

552
00:27:54,840 --> 00:27:57,280
Speaker 2: he's saying. I don't care. This is a fight. I

553
00:27:57,359 --> 00:27:59,320
Speaker 2: understand it, I get it, and I like it, and

554
00:27:59,320 --> 00:28:01,919
Speaker 2: I'm gonna watch it in any language. Right. It just

555
00:28:02,119 --> 00:28:06,920
Speaker 2: it works everywhere. And when you find somebody, I'll give

556
00:28:06,920 --> 00:28:10,120
Speaker 2: you an example, a Connor McGregor who's from Ireland, right,

557
00:28:10,760 --> 00:28:15,080
Speaker 2: he ignites an entire country and sometimes you know, all

558
00:28:15,119 --> 00:28:16,760
Speaker 2: of Europe. When you have somebody that's a big star

559
00:28:16,920 --> 00:28:22,160
Speaker 2: like him, right, or a Manny pacchiow Yes, where everybody

560
00:28:22,480 --> 00:28:24,479
Speaker 2: who looks like him, talks like him and comes from

561
00:28:24,520 --> 00:28:27,840
Speaker 2: where he comes from will get behind him and follow him, Brazil,

562
00:28:28,080 --> 00:28:33,439
Speaker 2: whatever it is. And when you have multiple champions or

563
00:28:33,760 --> 00:28:36,800
Speaker 2: great fighters from these different places around the world, it

564
00:28:37,000 --> 00:28:43,640
Speaker 2: just works, man, it works, and that I always believed in.

565
00:28:44,000 --> 00:28:46,120
Speaker 1: The two million dollars did you think the two million

566
00:28:46,320 --> 00:28:49,120
Speaker 1: dollars price for something that was about to go Billy up?

567
00:28:49,160 --> 00:28:50,840
Speaker 1: Did you think you were paying too much, or you

568
00:28:50,880 --> 00:28:53,280
Speaker 1: felt you got a good deal because you had the UFC,

569
00:28:53,400 --> 00:28:55,920
Speaker 1: you had all the branding, you had everything already in place.

570
00:28:56,120 --> 00:28:57,480
Speaker 1: You weren't going to have to put that up.

571
00:28:57,840 --> 00:29:01,840
Speaker 2: In hindsight, yes, it was an amazing deal, but when

572
00:29:01,880 --> 00:29:04,680
Speaker 2: you really think about what we bought. We bought those

573
00:29:04,680 --> 00:29:08,360
Speaker 2: three letters and an old wood knocktagon yep. And realistically,

574
00:29:08,840 --> 00:29:12,960
Speaker 2: even those three letters hadn't been protected the way that

575
00:29:12,960 --> 00:29:16,000
Speaker 2: they should have been. He had sold off the video

576
00:29:16,040 --> 00:29:20,960
Speaker 2: game rights, all the vhs and home video rights, which

577
00:29:21,000 --> 00:29:23,520
Speaker 2: at the time that was the money. It was big. Exactly.

578
00:29:24,840 --> 00:29:26,840
Speaker 2: We only had, like I want to say, we had

579
00:29:27,360 --> 00:29:31,680
Speaker 2: twelve or thirteen contracts with guys at the time, so

580
00:29:32,560 --> 00:29:35,280
Speaker 2: there was a lot of work that needed to be done.

581
00:29:35,520 --> 00:29:38,360
Speaker 2: It's easy to look back now and say, oh, man,

582
00:29:38,400 --> 00:29:40,680
Speaker 2: they got the UFC for two million dollars that people

583
00:29:40,720 --> 00:29:44,080
Speaker 2: don't really understand or know what it really took and

584
00:29:44,120 --> 00:29:46,320
Speaker 2: all the work that had to go into turning this

585
00:29:46,320 --> 00:29:46,800
Speaker 2: thing around.

586
00:29:46,840 --> 00:29:49,480
Speaker 1: But you had to invguate forty million dollars in debt

587
00:29:50,080 --> 00:29:51,880
Speaker 1: right on the top of the two million that you

588
00:29:51,920 --> 00:29:55,120
Speaker 1: had spent in order to and obviously we know it

589
00:29:55,160 --> 00:29:58,160
Speaker 1: is worth now. But like you said, you only had

590
00:29:58,280 --> 00:30:01,680
Speaker 1: X amount of fighters under cont so and I'm reading

591
00:30:01,720 --> 00:30:04,840
Speaker 1: that you're like, okay, you put all your own Maniples

592
00:30:05,000 --> 00:30:07,120
Speaker 1: likes bike TV to right.

593
00:30:07,680 --> 00:30:12,360
Speaker 2: So at the time, you know, we're forty million in

594
00:30:12,440 --> 00:30:16,080
Speaker 2: debt and the only way we thought we could turn

595
00:30:16,120 --> 00:30:17,800
Speaker 2: this around was getting it on free TV. And you

596
00:30:17,800 --> 00:30:20,520
Speaker 2: have to understand when we bought this, it wasn't allowed

597
00:30:20,560 --> 00:30:23,920
Speaker 2: on pay per view. Right, porn was on paper view.

598
00:30:24,200 --> 00:30:26,880
Speaker 2: You could you could, you could buy Point, you were

599
00:30:26,920 --> 00:30:29,640
Speaker 2: not allowed to buy the UFC. Wow, So our goal

600
00:30:30,040 --> 00:30:32,280
Speaker 2: was to get it on free television. People thought we

601
00:30:32,280 --> 00:30:34,280
Speaker 2: were insane and it would never happen. But at the

602
00:30:34,320 --> 00:30:39,120
Speaker 2: time Reality TV was taken off, yes, and it was

603
00:30:39,160 --> 00:30:41,880
Speaker 2: sort of what we felt was our trojan horse. You're

604
00:30:41,920 --> 00:30:46,720
Speaker 2: watching you know, UFC. But the fights were taped. What

605
00:30:47,040 --> 00:30:49,640
Speaker 2: the network was really afraid of was live fights and

606
00:30:49,640 --> 00:30:52,360
Speaker 2: that's something crazy would go wrong and whatever. Well, these

607
00:30:52,400 --> 00:30:57,080
Speaker 2: fights were taped, so you could exactly. It was the

608
00:30:57,120 --> 00:30:58,680
Speaker 2: perfect end for us.

609
00:30:58,880 --> 00:31:01,040
Speaker 1: But what in Congress trying to pass laws to get

610
00:31:01,040 --> 00:31:03,560
Speaker 1: it banned or outlawed or something. Yeah, they you up

611
00:31:03,600 --> 00:31:06,800
Speaker 1: against that also, if if if my memory serves me correct, So.

612
00:31:06,720 --> 00:31:10,600
Speaker 2: What happened with the original UFC was they ran from regulation.

613
00:31:10,720 --> 00:31:13,560
Speaker 2: They tried to go to places you know where regulation

614
00:31:13,640 --> 00:31:15,840
Speaker 2: they thought couldn't touch them. And then Senator John McCain

615
00:31:15,880 --> 00:31:18,200
Speaker 2: came in and put the stamp on them, and and

616
00:31:18,200 --> 00:31:22,240
Speaker 2: and and you know, all their marketing that they did

617
00:31:22,360 --> 00:31:26,800
Speaker 2: at that time hurt them. We did the exact opposite.

618
00:31:26,800 --> 00:31:30,760
Speaker 2: We ran toward regulation. Lorenzo Fertito was a very respected

619
00:31:30,800 --> 00:31:35,960
Speaker 2: regulator at the time. So, yeah, our goal was to

620
00:31:35,960 --> 00:31:38,040
Speaker 2: make this a real sport. This many people want to

621
00:31:38,080 --> 00:31:40,520
Speaker 2: watch a freak show. This many people want to watch

622
00:31:40,520 --> 00:31:43,440
Speaker 2: a real sport with real athletes. So how he believed

623
00:31:43,640 --> 00:31:46,520
Speaker 2: that it could be this someday, but you never really.

624
00:31:46,720 --> 00:31:49,800
Speaker 2: Our big thing was the jiu jitsu. Yes, how are

625
00:31:49,840 --> 00:31:52,440
Speaker 2: you going to educate people about the jiu jitsu? Because

626
00:31:52,880 --> 00:31:55,440
Speaker 2: you know, again, you and I are are close to

627
00:31:55,440 --> 00:31:57,480
Speaker 2: the same age we came from. You know, the old

628
00:31:57,520 --> 00:31:59,640
Speaker 2: John Wayne movies where'd hit a guy, Yeah, and you

629
00:31:59,720 --> 00:32:01,600
Speaker 2: go and you'd standing back up and hit him again.

630
00:32:01,640 --> 00:32:03,200
Speaker 2: You jump on top of the guy and start beating

631
00:32:03,200 --> 00:32:07,760
Speaker 2: the shit you know that wasn't and boxing and and everything.

632
00:32:07,960 --> 00:32:11,520
Speaker 2: How do you teach people the ground game? Well, first

633
00:32:11,560 --> 00:32:14,200
Speaker 2: of all one of One of the key components to

634
00:32:14,240 --> 00:32:17,400
Speaker 2: that was Joe Rogan, who is the greatest you know,

635
00:32:17,760 --> 00:32:22,000
Speaker 2: the UFC always play fight guy. Ever, he's a guy

636
00:32:22,040 --> 00:32:24,440
Speaker 2: who's really educated on the sport, has actually done it,

637
00:32:24,880 --> 00:32:27,600
Speaker 2: loves and respects to sport and the athletes. And Joe

638
00:32:27,640 --> 00:32:30,880
Speaker 2: Rogan had this ability to walk you through what was

639
00:32:30,960 --> 00:32:34,600
Speaker 2: happening before it actually started to happen, you know, and

640
00:32:35,000 --> 00:32:37,400
Speaker 2: jiu jitsu as a sport and as a martial art

641
00:32:38,280 --> 00:32:40,720
Speaker 2: completely took off and everybody started training in it.

642
00:32:40,800 --> 00:32:43,760
Speaker 1: So would you consider Joe Rogan to be the Howard

643
00:32:43,760 --> 00:32:45,200
Speaker 1: co Sale of the UFC one hundred?

644
00:32:45,560 --> 00:32:48,880
Speaker 2: I mean, he's better than Howard Cosell. Howard Cosell never

645
00:32:48,920 --> 00:32:51,880
Speaker 2: actually trained in it, d it and and you know,

646
00:32:52,720 --> 00:32:55,720
Speaker 2: could speak about it with the love and passion that

647
00:32:55,800 --> 00:32:56,320
Speaker 2: Rogan does.

648
00:32:57,080 --> 00:32:59,680
Speaker 1: Did you understand what you were buying? Did you understand

649
00:32:59,720 --> 00:33:02,600
Speaker 1: that the UFC we're taking a lot of different disciplines.

650
00:33:02,640 --> 00:33:06,120
Speaker 1: We're taking karate, we're taking more tai, we're taking street fighters,

651
00:33:06,120 --> 00:33:09,160
Speaker 1: we're taking boxers, we're taking whatever the case may be.

652
00:33:09,440 --> 00:33:12,680
Speaker 1: Did you understand what you were actually buying when you

653
00:33:12,720 --> 00:33:13,640
Speaker 1: purchased the UFC.

654
00:33:13,720 --> 00:33:16,440
Speaker 2: We did because we were in love with the sport

655
00:33:16,520 --> 00:33:18,320
Speaker 2: oka you know what I mean. This wasn't just like

656
00:33:20,080 --> 00:33:23,320
Speaker 2: if this was an investment, you probably wouldn't have done

657
00:33:23,320 --> 00:33:27,880
Speaker 2: it right. This was We loved it. We were we

658
00:33:27,880 --> 00:33:30,640
Speaker 2: were literally obsessed with it. We started taking jiu jitsu

659
00:33:30,680 --> 00:33:34,840
Speaker 2: with John Lewis and we were doing you know, three

660
00:33:34,960 --> 00:33:38,600
Speaker 2: four classes a week private in our offices at the time,

661
00:33:39,200 --> 00:33:42,280
Speaker 2: and we loved it. When we saw we said, man,

662
00:33:42,320 --> 00:33:44,400
Speaker 2: imagine if they did this, Imagine if they did that,

663
00:33:44,760 --> 00:33:47,480
Speaker 2: this could be big. We truly believed that it did.

664
00:33:47,520 --> 00:33:51,400
Speaker 1: You take the jiu jitsu classes to better understand that

665
00:33:51,680 --> 00:33:54,800
Speaker 1: or to see how it would translate into UFC.

666
00:33:55,000 --> 00:33:57,440
Speaker 2: No, we took the jiu jitsu just to do it okay,

667
00:33:57,520 --> 00:34:00,440
Speaker 2: and then once we did it, we became upset with it.

668
00:34:00,760 --> 00:34:03,640
Speaker 2: Then once John started bringing some of the other guys

669
00:34:03,680 --> 00:34:06,240
Speaker 2: in and we started to meet these guys, we're like,

670
00:34:06,480 --> 00:34:10,359
Speaker 2: this is boxing. Had the same story. I came from

671
00:34:10,400 --> 00:34:12,959
Speaker 2: the mean streets of such and such. If it wasn't

672
00:34:13,000 --> 00:34:16,320
Speaker 2: for boxing, I'd be deader in jail. That was everybody's story.

673
00:34:16,719 --> 00:34:20,279
Speaker 2: That wasn't the story with the UFC. To be involved

674
00:34:20,520 --> 00:34:24,480
Speaker 2: in martial arts. You grew up in a household that

675
00:34:24,520 --> 00:34:28,480
Speaker 2: had money. Martial arts is expensive to go take these classes.

676
00:34:28,560 --> 00:34:32,080
Speaker 2: And the other base for for UFC was wrestling. So

677
00:34:32,280 --> 00:34:37,000
Speaker 2: most of these kids had college educations and you know

678
00:34:37,320 --> 00:34:40,760
Speaker 2: they they wrestled at some college, so it was completely different.

679
00:34:41,000 --> 00:34:44,000
Speaker 2: You had Matt Hughes, who was this farm boy from

680
00:34:44,040 --> 00:34:47,120
Speaker 2: the Midwest. You had Chuck Liddell who looked like an

681
00:34:47,160 --> 00:34:51,680
Speaker 2: axe murderer but actually graduated with a degree and accounting

682
00:34:51,680 --> 00:34:54,080
Speaker 2: from cal Poly, and the list goes on and on

683
00:34:54,160 --> 00:34:57,920
Speaker 2: of all these unique individuals, uh and and and the

684
00:34:57,960 --> 00:35:01,600
Speaker 2: style of fighting was much more more exciting than boxing

685
00:35:01,640 --> 00:35:04,960
Speaker 2: because you could punch, kick, knee, elbow, slam to the ground,

686
00:35:05,000 --> 00:35:07,160
Speaker 2: do something on top of it one hundred percent. There's

687
00:35:07,200 --> 00:35:09,920
Speaker 2: just so many different ways to win and lose. It meane,

688
00:35:10,040 --> 00:35:11,960
Speaker 2: it was a much more exciting fighting style.

689
00:35:12,160 --> 00:35:15,040
Speaker 1: So how did you how did you learn to negotiate

690
00:35:15,120 --> 00:35:19,359
Speaker 1: these TV deals? Because you're bringing a product that, I mean,

691
00:35:19,400 --> 00:35:21,239
Speaker 1: it went away for a little while and you you

692
00:35:21,239 --> 00:35:23,400
Speaker 1: you you know, you retooled it, and so how do

693
00:35:23,440 --> 00:35:25,080
Speaker 1: you go into a Spike TV? How do you go

694
00:35:25,120 --> 00:35:27,560
Speaker 1: into a Fox and says, Okay, this is the product

695
00:35:27,600 --> 00:35:29,840
Speaker 1: that I have and this is what I think it

696
00:35:29,840 --> 00:35:30,239
Speaker 1: should be.

697
00:35:30,239 --> 00:35:30,479
Speaker 2: Worth.

698
00:35:30,560 --> 00:35:31,719
Speaker 1: How do you how do you do that? Dan?

699
00:35:32,000 --> 00:35:35,000
Speaker 2: Well, think about this when you asked me about how

700
00:35:35,000 --> 00:35:36,640
Speaker 2: did you know how to manage? How did you know how?

701
00:35:37,120 --> 00:35:40,120
Speaker 2: When we bought the UFC, and I think it was

702
00:35:40,200 --> 00:35:43,360
Speaker 2: three weeks we had our first event. Me and the

703
00:35:43,400 --> 00:35:47,040
Speaker 2: Fertita brothers had never done put on in the vent ever,

704
00:35:48,120 --> 00:35:51,439
Speaker 2: you know, logistically for the live event, forget about TV

705
00:35:51,560 --> 00:35:53,920
Speaker 2: and lighting and cameras and all the shit we had

706
00:35:53,960 --> 00:35:55,680
Speaker 2: to learn. We had we had to dive in and

707
00:35:55,719 --> 00:35:57,880
Speaker 2: we had to figure But here's what we did know.

708
00:35:58,600 --> 00:36:01,280
Speaker 2: We knew what we wanted. We knew all the things

709
00:36:01,320 --> 00:36:03,640
Speaker 2: that we loved about boxing and all the things that

710
00:36:03,680 --> 00:36:06,000
Speaker 2: we hated about boxing, because at the end of the day,

711
00:36:06,400 --> 00:36:09,040
Speaker 2: we were fight geeks. We loved fighting, Okay, So we

712
00:36:09,120 --> 00:36:11,279
Speaker 2: knew what we wanted. Then it was just a matter

713
00:36:11,360 --> 00:36:14,520
Speaker 2: of getting in there and fine tuning. You know. Believe me,

714
00:36:14,680 --> 00:36:18,160
Speaker 2: I went through. There was a day we had these

715
00:36:18,160 --> 00:36:19,960
Speaker 2: guys that worked for us at the time in production

716
00:36:20,800 --> 00:36:24,920
Speaker 2: and we had a fighter who flipped out in one

717
00:36:24,920 --> 00:36:27,759
Speaker 2: of the interviews and I loved it. I said, this

718
00:36:27,800 --> 00:36:29,520
Speaker 2: is going to be incredible for this fight. We're doing

719
00:36:29,680 --> 00:36:32,440
Speaker 2: this this So I worked with the production the production

720
00:36:32,480 --> 00:36:34,319
Speaker 2: team said, no, we don't like this, we shouldn't do this.

721
00:36:34,880 --> 00:36:36,239
Speaker 2: I said, well, I don't give a shit what you think.

722
00:36:36,280 --> 00:36:39,240
Speaker 2: This is what we're gonna do. Okay. So we're sitting

723
00:36:39,239 --> 00:36:40,880
Speaker 2: there at the night of the fight, and I told Lorenzo,

724
00:36:40,960 --> 00:36:44,120
Speaker 2: watched this interview. The interview happens, it's not what I

725
00:36:44,160 --> 00:36:44,600
Speaker 2: told them to.

726
00:36:44,880 --> 00:36:46,200
Speaker 1: Oh my goodness.

727
00:36:46,480 --> 00:36:48,799
Speaker 2: Yeah. I literally got up from my seat, went back

728
00:36:48,800 --> 00:36:51,359
Speaker 2: and kicked the door of the truck in and went

729
00:36:51,400 --> 00:36:54,080
Speaker 2: in there and said, if you motherfuckers ever do this again,

730
00:36:54,440 --> 00:36:57,400
Speaker 2: I'll fire every one of you. So I ended up

731
00:36:57,440 --> 00:36:59,960
Speaker 2: firing that whole crew. Anyway, these are the kind of

732
00:37:00,120 --> 00:37:02,840
Speaker 2: things we went through, you know, in the early years

733
00:37:02,960 --> 00:37:06,080
Speaker 2: to build it into what it is today. But it's

734
00:37:06,120 --> 00:37:09,080
Speaker 2: all trial and error. But on the business side, you

735
00:37:09,120 --> 00:37:11,040
Speaker 2: know how much I learned from the Fertidas on the

736
00:37:11,040 --> 00:37:14,120
Speaker 2: business side, and not just them. I going and sitting

737
00:37:14,160 --> 00:37:17,360
Speaker 2: down and talk to their father for hours about things,

738
00:37:17,400 --> 00:37:22,960
Speaker 2: and you know, so coming through all of this was

739
00:37:23,040 --> 00:37:26,080
Speaker 2: my college right. The best way to learn is to

740
00:37:26,120 --> 00:37:28,120
Speaker 2: dive in and do it. That's how you learn this

741
00:37:28,160 --> 00:37:28,800
Speaker 2: type of stuff.

742
00:37:29,360 --> 00:37:31,960
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743
00:37:32,239 --> 00:37:34,840
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745
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746
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747
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748
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749
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750
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752
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756
00:38:10,000 --> 00:38:14,160
Speaker 1: ticket low It's prices guaranteed they stay in negotiations. In

757
00:38:14,239 --> 00:38:15,880
Speaker 1: the art of a deal, you have to be willing

758
00:38:15,920 --> 00:38:20,280
Speaker 1: to walk away. When do you know the right time

759
00:38:20,440 --> 00:38:22,799
Speaker 1: to walk away? And have you ever walked away from

760
00:38:22,800 --> 00:38:23,160
Speaker 1: a deal?

761
00:38:23,280 --> 00:38:26,960
Speaker 2: I've walked away from many deals, many deals recently too.

762
00:38:27,280 --> 00:38:29,560
Speaker 1: You know, how do you know the right time to

763
00:38:29,600 --> 00:38:30,040
Speaker 1: walk away?

764
00:38:30,040 --> 00:38:34,560
Speaker 2: With Dana, It's just a gut, It's a gut feeling,

765
00:38:34,719 --> 00:38:36,640
Speaker 2: you know, if something's right for you, or it's not

766
00:38:36,760 --> 00:38:41,040
Speaker 2: right for you, and you don't jump at the first opportunity,

767
00:38:42,120 --> 00:38:44,440
Speaker 2: take your time, you pump the brake, should shop around

768
00:38:44,480 --> 00:38:48,000
Speaker 2: and see what's out there and what's possible. But lately,

769
00:38:48,040 --> 00:38:51,359
Speaker 2: I mean, I've talked about this this recently too. I'm

770
00:38:51,400 --> 00:38:53,440
Speaker 2: at a place in my life and in my career

771
00:38:54,239 --> 00:38:57,000
Speaker 2: I'm not doing anything for money anymore. I want to

772
00:38:57,000 --> 00:38:59,960
Speaker 2: be in relationships that I'm comfortable with. I want to

773
00:39:00,080 --> 00:39:02,839
Speaker 2: be in relationships with people that I'm aligned with and

774
00:39:02,880 --> 00:39:05,880
Speaker 2: that we have the same beliefs, philosophies, and whatever it

775
00:39:05,960 --> 00:39:09,920
Speaker 2: might be, especially in this culture and in this nutty

776
00:39:09,960 --> 00:39:11,319
Speaker 2: world we're living in right now.

777
00:39:11,400 --> 00:39:13,920
Speaker 1: So everything done with Dana White is about a partnership,

778
00:39:14,000 --> 00:39:16,200
Speaker 1: is not so much about getting a check. We're in

779
00:39:16,320 --> 00:39:17,480
Speaker 1: business together.

780
00:39:17,480 --> 00:39:20,120
Speaker 2: Undred percent, one hundred percent, and we're aligned, and you're

781
00:39:20,160 --> 00:39:24,279
Speaker 2: not going to be calling this office twelve times a

782
00:39:24,280 --> 00:39:27,759
Speaker 2: fucking year bitching about shit. And you know, you know

783
00:39:27,880 --> 00:39:31,520
Speaker 2: the way that a lot of these sponsors think now

784
00:39:31,560 --> 00:39:35,840
Speaker 2: and act that because they they spend some money with you,

785
00:39:36,360 --> 00:39:39,399
Speaker 2: they can tell you how to run your business, live

786
00:39:39,440 --> 00:39:42,480
Speaker 2: your life, how to vote, how to do this. You ain't.

787
00:39:43,080 --> 00:39:45,640
Speaker 2: You got the wrong guy. You got the wrong guy.

788
00:39:46,280 --> 00:39:48,520
Speaker 1: I read, well, you paid is it true? Because I

789
00:39:48,560 --> 00:39:50,560
Speaker 1: read this and I don't know. I love having people

790
00:39:50,600 --> 00:39:54,000
Speaker 1: that can answer the questions for me that you paid

791
00:39:54,160 --> 00:39:57,680
Speaker 1: FI TV to put on The Ultimate Fact you paid them.

792
00:39:58,080 --> 00:40:00,800
Speaker 2: Yeah. So the first meeting that we had a Spike listen,

793
00:40:01,280 --> 00:40:04,080
Speaker 2: We're looking at all these different options out there. Spike

794
00:40:04,160 --> 00:40:07,160
Speaker 2: TV pops up. It's the network for men. Could there

795
00:40:07,200 --> 00:40:09,640
Speaker 2: be a better fit for us in the UFC at

796
00:40:09,640 --> 00:40:12,200
Speaker 2: the time for a reality show? So the guys came

797
00:40:12,239 --> 00:40:14,600
Speaker 2: in and they met with us, and I remember that

798
00:40:14,680 --> 00:40:17,600
Speaker 2: day they were going to a Dodger game. They could

799
00:40:17,600 --> 00:40:20,239
Speaker 2: not get out of this fucking meeting fast enough to

800
00:40:20,280 --> 00:40:22,840
Speaker 2: go see the Dodger game. And we pitched The Ultimate

801
00:40:22,840 --> 00:40:27,239
Speaker 2: Fighter to them and they didn't love it. So they

802
00:40:27,280 --> 00:40:31,319
Speaker 2: end up leaving that day. You know. The Fertitas and

803
00:40:31,360 --> 00:40:33,480
Speaker 2: I get back together and the Fertita say, you know

804
00:40:33,520 --> 00:40:36,440
Speaker 2: it will do. We'll put up the money for this

805
00:40:36,920 --> 00:40:40,960
Speaker 2: first season, which was ten million dollars and this will

806
00:40:40,960 --> 00:40:45,399
Speaker 2: be our last investment in the UFC. If this doesn't work,

807
00:40:45,640 --> 00:40:48,600
Speaker 2: we did it. Yeah, So we reach out to Spike TV.

808
00:40:48,920 --> 00:40:51,279
Speaker 2: We tell them we're going to put up the ten

809
00:40:51,280 --> 00:40:56,040
Speaker 2: million bucks. They love that idea. So we financed the

810
00:40:56,040 --> 00:40:58,760
Speaker 2: first season of The Ultimate Fighter, and The Ultimate Fighter

811
00:40:58,880 --> 00:41:02,360
Speaker 2: is a smash hit, right, and then the finale happens

812
00:41:02,920 --> 00:41:06,279
Speaker 2: and Forrest and Stephan Bonner put on that unbelievable fight.

813
00:41:06,400 --> 00:41:09,400
Speaker 2: The ratings go through the roof that night. I was like,

814
00:41:10,160 --> 00:41:11,799
Speaker 2: I don't care if we end up with Spike or not.

815
00:41:12,480 --> 00:41:14,040
Speaker 2: I know we got something here and we're gonna end

816
00:41:14,080 --> 00:41:16,600
Speaker 2: up somewhere. The Spike TV executives take us out into

817
00:41:16,600 --> 00:41:18,720
Speaker 2: the alley in the back of the arena. We literally

818
00:41:18,760 --> 00:41:22,279
Speaker 2: did the Next TV deal, you know, the outline for it,

819
00:41:22,480 --> 00:41:26,120
Speaker 2: on a napkin wow in the alley at the arena.

820
00:41:26,160 --> 00:41:29,840
Speaker 1: But is it true that WWE could have asked the

821
00:41:29,880 --> 00:41:31,960
Speaker 1: deal because you've followed them on Monday Night?

822
00:41:32,400 --> 00:41:35,839
Speaker 2: Yeah. And I will give Spike TV and their executives

823
00:41:35,880 --> 00:41:38,080
Speaker 2: all the credit in the world for that. They literally

824
00:41:38,239 --> 00:41:41,239
Speaker 2: once we got in there, they put us behind the

825
00:41:41,360 --> 00:41:44,799
Speaker 2: w coming out of the WWE, which was a brilliant move, right,

826
00:41:44,960 --> 00:41:47,239
Speaker 2: and that that was all Spike TV. They did that.

827
00:41:47,960 --> 00:41:50,560
Speaker 1: But how do you I'm just trying to figure out

828
00:41:50,560 --> 00:41:54,560
Speaker 1: because obviously when people see you do something, you have success.

829
00:41:54,920 --> 00:41:58,400
Speaker 1: Obviously you're gonna have competitors like, Okay, maybe we're not

830
00:41:58,440 --> 00:41:59,919
Speaker 1: going to be as big, but if we can take

831
00:42:00,320 --> 00:42:03,400
Speaker 1: fifteen percent out of the USC, how have you been

832
00:42:03,440 --> 00:42:06,040
Speaker 1: able to not only build from where you came from

833
00:42:06,280 --> 00:42:07,439
Speaker 1: but continuously grow?

834
00:42:08,640 --> 00:42:14,400
Speaker 2: Well, we once this thing took off and started to grow.

835
00:42:16,880 --> 00:42:21,080
Speaker 2: My philosophy was always this, the old UFC and a

836
00:42:21,120 --> 00:42:24,439
Speaker 2: lot of other events that you'll see. All they really

837
00:42:24,480 --> 00:42:27,799
Speaker 2: cared about was focusing on the television product, which is

838
00:42:28,239 --> 00:42:32,680
Speaker 2: very important. But what about the live event because the

839
00:42:32,760 --> 00:42:35,600
Speaker 2: people who show up for the live event actually spend

840
00:42:35,680 --> 00:42:38,200
Speaker 2: more money. Most of them fly there, they have to

841
00:42:38,200 --> 00:42:41,239
Speaker 2: get hotel rooms, they buy the tickets they have.

842
00:42:41,200 --> 00:42:45,440
Speaker 1: To they buy gear, t shirts, and eat you know,

843
00:42:46,080 --> 00:42:47,319
Speaker 1: programs goes on and on.

844
00:42:48,480 --> 00:42:51,040
Speaker 2: I always want to make sure that the live event

845
00:42:52,239 --> 00:42:54,600
Speaker 2: is better than anything you've ever seen. And most people

846
00:42:54,640 --> 00:42:57,480
Speaker 2: will tell you when you come to a UFC live event,

847
00:42:58,000 --> 00:43:00,000
Speaker 2: it is the best sporting event you will ever see.

848
00:43:00,200 --> 00:43:03,040
Speaker 2: It's actually better than what you see on TV. And

849
00:43:03,120 --> 00:43:06,759
Speaker 2: the TV product is incredible. Right, So all I ever

850
00:43:06,880 --> 00:43:09,200
Speaker 2: focus on every day when I come to this office

851
00:43:09,200 --> 00:43:12,879
Speaker 2: is finding and building new up and coming talent. Okay,

852
00:43:13,000 --> 00:43:15,480
Speaker 2: putting on the best fights that we can possibly put on.

853
00:43:16,040 --> 00:43:20,520
Speaker 2: And then it's live television production and live in house production.

854
00:43:21,000 --> 00:43:24,479
Speaker 2: If I focus on those things every day, you can't

855
00:43:24,560 --> 00:43:27,759
Speaker 2: mess this up. You can't mess it up. It's impossible,

856
00:43:27,800 --> 00:43:29,480
Speaker 2: but it has to be because.

857
00:43:30,600 --> 00:43:33,600
Speaker 1: You are a very, very energetic person, and in the

858
00:43:33,680 --> 00:43:37,040
Speaker 1: beginning this had to wear you down, that average person.

859
00:43:37,320 --> 00:43:40,080
Speaker 1: When you're having you're not having to success out the

860
00:43:40,120 --> 00:43:43,120
Speaker 1: gate that you thought you were going to have. How

861
00:43:43,120 --> 00:43:44,920
Speaker 1: are you able to remain so positive?

862
00:43:45,120 --> 00:43:49,120
Speaker 2: Nothing wears me down. Yes, things wore me down. I'd

863
00:43:49,120 --> 00:43:51,360
Speaker 2: be sitting in fucking San Diego right now.

864
00:43:51,719 --> 00:43:55,080
Speaker 5: I'm doing god knows what because, believe me, getting gear

865
00:43:55,239 --> 00:43:56,040
Speaker 5: right now today.

866
00:43:56,640 --> 00:44:00,919
Speaker 2: Nothing wears me down. I feed off that kind of shit.

867
00:44:01,080 --> 00:44:05,800
Speaker 2: I love it. I love adversity. I love people saying

868
00:44:06,239 --> 00:44:09,120
Speaker 2: this can't be done. That's my favorite thing in life.

869
00:44:09,160 --> 00:44:11,200
Speaker 2: Tell me this can't be done, and I'm gonna show

870
00:44:11,200 --> 00:44:12,479
Speaker 2: you can't one percent.

871
00:44:13,400 --> 00:44:15,640
Speaker 1: Is it true that Joe Rogan he worked the first

872
00:44:16,600 --> 00:44:19,359
Speaker 1: twelve thirteen shows for free, Yes, to show you that.

873
00:44:19,320 --> 00:44:21,520
Speaker 2: He could do it. No, he didn't do it the show.

874
00:44:21,719 --> 00:44:25,200
Speaker 2: I actually reached out to him. Ivory Keenan WANs used

875
00:44:25,200 --> 00:44:28,120
Speaker 2: to have a talk show when we bought the When

876
00:44:28,160 --> 00:44:32,319
Speaker 2: we bought the the UFC. They were based in New York,

877
00:44:32,600 --> 00:44:34,080
Speaker 2: so I had to fly out to New York go

878
00:44:34,160 --> 00:44:37,160
Speaker 2: through their offices myself, figure out what I was going

879
00:44:37,239 --> 00:44:39,520
Speaker 2: to ship to Vegas that we needed and throw away

880
00:44:39,560 --> 00:44:43,560
Speaker 2: what we didn't. So I'm They had tapes piled up

881
00:44:43,560 --> 00:44:46,000
Speaker 2: to the roof. So I'm in there with a VHS

882
00:44:46,200 --> 00:44:48,600
Speaker 2: popping all these tapes and seeing what was what. And

883
00:44:48,680 --> 00:44:50,440
Speaker 2: I pop in a tape and it's the Keenan Ivory

884
00:44:50,480 --> 00:44:53,120
Speaker 2: Wayans Show and he's got Joe Rogan, who is the

885
00:44:53,160 --> 00:44:56,520
Speaker 2: Fear Factor guy. Yes, yes, and he starts talking about

886
00:44:56,560 --> 00:45:02,120
Speaker 2: his love for MMA and it was brilliant. The interview

887
00:45:02,160 --> 00:45:05,760
Speaker 2: was brilliant, and I'm like, this is the guy I need.

888
00:45:06,040 --> 00:45:07,680
Speaker 2: This is the guy that could be the you know.

889
00:45:09,960 --> 00:45:12,360
Speaker 2: I didn't know how he fit in, but I was

890
00:45:12,400 --> 00:45:14,160
Speaker 2: going to figure it out. I ended up reaching out

891
00:45:14,160 --> 00:45:19,640
Speaker 2: to Rogan and he's awesome. We hit it off and

892
00:45:19,719 --> 00:45:22,520
Speaker 2: he says, wait a minute, so you're telling me that

893
00:45:22,600 --> 00:45:24,759
Speaker 2: I can have the best seats in the house for

894
00:45:24,840 --> 00:45:28,400
Speaker 2: every UFC event and talk about the UFC. He's like,

895
00:45:28,440 --> 00:45:32,200
Speaker 2: I'll do that for free. So Rogan comes out. He

896
00:45:32,239 --> 00:45:35,520
Speaker 2: does the first twelve events for free, we buy him

897
00:45:35,560 --> 00:45:38,640
Speaker 2: a really nice watch to say thank you whatever. Rogan

898
00:45:38,680 --> 00:45:40,319
Speaker 2: could give a shit about a watch now that we

899
00:45:40,360 --> 00:45:44,960
Speaker 2: really know Rogan. Yeah, but that's what started the relationship.

900
00:45:44,960 --> 00:45:48,760
Speaker 2: And yeah, it's just you know, I would do anything

901
00:45:49,560 --> 00:45:53,959
Speaker 2: Joe Rogan and we have an you know, we're tight.

902
00:45:54,160 --> 00:45:56,880
Speaker 1: Would you consider him?

903
00:45:56,920 --> 00:45:57,960
Speaker 2: Even with fighters?

904
00:45:59,360 --> 00:46:01,680
Speaker 1: Probably one of the two or three best investments that

905
00:46:01,680 --> 00:46:03,400
Speaker 1: the UFC made that you made.

906
00:46:03,320 --> 00:46:07,040
Speaker 2: One hundred percent, Joe Rogan was one of the best

907
00:46:07,080 --> 00:46:10,720
Speaker 2: moves that I made early on and building this company.

908
00:46:10,719 --> 00:46:13,080
Speaker 2: There are a few key people that I that I

909
00:46:13,200 --> 00:46:17,439
Speaker 2: brought in that I believe helped get us to where

910
00:46:17,480 --> 00:46:20,399
Speaker 2: we are today, and Joe Rogan is absolutely positively one

911
00:46:20,400 --> 00:46:24,040
Speaker 2: of those people. And Joe Rogan will go down in

912
00:46:24,080 --> 00:46:26,719
Speaker 2: history is one of the greatest combat sports play by

913
00:46:26,760 --> 00:46:29,440
Speaker 2: play guys or color guys, whatever you want to call him.

914
00:46:29,760 --> 00:46:32,560
Speaker 1: Ever, let's talk about some of your fighters. Let's start

915
00:46:32,560 --> 00:46:36,200
Speaker 1: with Connor McGregor. Grew up obviously at one point in time,

916
00:46:36,239 --> 00:46:40,640
Speaker 1: he was getting government assystem, turns himself into the great fighter.

917
00:46:41,160 --> 00:46:45,080
Speaker 1: He's a champion in two different weight classes. He fights

918
00:46:45,840 --> 00:46:48,200
Speaker 1: Floyd makes a ton of money. And we're going to

919
00:46:48,239 --> 00:46:50,640
Speaker 1: get to this how and why you signed off on

920
00:46:50,680 --> 00:46:53,680
Speaker 1: that deal. Do you think Connor can ever be what

921
00:46:53,719 --> 00:46:58,360
Speaker 1: he once was having accumulated the wealth, because it's hard

922
00:46:58,560 --> 00:47:02,640
Speaker 1: and you I can appreciate, I can appreciate guys that

923
00:47:02,760 --> 00:47:06,600
Speaker 1: make millions, hundreds of million and still go and active

924
00:47:06,640 --> 00:47:09,880
Speaker 1: if they're broke. Did you think that one hundred million

925
00:47:10,000 --> 00:47:12,839
Speaker 1: changed Connor? Does he still have the desire to go

926
00:47:13,280 --> 00:47:15,399
Speaker 1: train and punch people in the face and get kicked

927
00:47:15,440 --> 00:47:17,279
Speaker 1: in the face like he did when he was broke.

928
00:47:17,360 --> 00:47:21,080
Speaker 2: It's impossible for that money not to affect you, invade you,

929
00:47:22,640 --> 00:47:25,360
Speaker 2: and and you see it that that that is and

930
00:47:25,400 --> 00:47:27,879
Speaker 2: you're so dead on. One of the things that makes

931
00:47:27,960 --> 00:47:35,040
Speaker 2: Brady so incredible and and unique is that not only

932
00:47:35,239 --> 00:47:38,759
Speaker 2: not only did he every year strive to get better

933
00:47:38,800 --> 00:47:40,799
Speaker 2: and better, he was never one of these guys that

934
00:47:40,880 --> 00:47:43,239
Speaker 2: tried to break the bank and and and you know,

935
00:47:43,360 --> 00:47:45,759
Speaker 2: be the highest paid guy, he would actually take less

936
00:47:45,800 --> 00:47:48,640
Speaker 2: money to build a better team one hundred percent. I mean,

937
00:47:48,680 --> 00:47:50,959
Speaker 2: it's it's one of the things that now he's looked

938
00:47:50,960 --> 00:47:53,160
Speaker 2: at as the goat and that guy will continue to

939
00:47:53,200 --> 00:47:57,520
Speaker 2: print money for the rest of his life. Absolutely, and

940
00:47:57,520 --> 00:48:01,120
Speaker 2: and and to be a young guy and not let

941
00:48:01,160 --> 00:48:07,880
Speaker 2: his ego get in the way of being great and

942
00:48:08,000 --> 00:48:12,280
Speaker 2: chasing greatness and understanding that not one person does anything.

943
00:48:12,280 --> 00:48:14,319
Speaker 2: You need a team around you. And that is one

944
00:48:14,360 --> 00:48:17,520
Speaker 2: of the things that I will credit Connor for too.

945
00:48:17,760 --> 00:48:25,239
Speaker 2: If you ever notice, there's never been animosity or a

946
00:48:25,280 --> 00:48:29,120
Speaker 2: beef between UFC and Connor McGregor. Connor McGregor is brilliant

947
00:48:29,120 --> 00:48:31,719
Speaker 2: in that way too. He knows what he brought to

948
00:48:31,800 --> 00:48:34,280
Speaker 2: the table, and he knows his value and his worth,

949
00:48:34,640 --> 00:48:38,440
Speaker 2: but he also knows that the UFC is you know

950
00:48:38,480 --> 00:48:42,480
Speaker 2: what I mean, much like Brady. The thing in fighting,

951
00:48:42,680 --> 00:48:45,200
Speaker 2: the hard part about in the combat sports world is

952
00:48:45,680 --> 00:48:48,399
Speaker 2: once you start to make that kind of money and

953
00:48:48,480 --> 00:48:50,600
Speaker 2: you want to say, well, it never changed me, It's

954
00:48:50,600 --> 00:48:54,880
Speaker 2: impossible not to change. It's impossible to go from you know,

955
00:48:54,960 --> 00:49:00,560
Speaker 2: where you were to where you are today financially and

956
00:49:00,560 --> 00:49:02,920
Speaker 2: not be changed. But Connor is one of the very

957
00:49:03,040 --> 00:49:11,640
Speaker 2: unique few that was able to capitalize on his fame,

958
00:49:12,239 --> 00:49:18,920
Speaker 2: his personality and everything else outside of the octagon. And

959
00:49:18,960 --> 00:49:23,400
Speaker 2: this is all professional sports. I mean, you played at

960
00:49:23,440 --> 00:49:26,320
Speaker 2: the highest level to stay on top of your game

961
00:49:27,719 --> 00:49:32,360
Speaker 2: for many, many years. It's very hard to do, especially

962
00:49:32,520 --> 00:49:33,840
Speaker 2: once money becomes involved.

963
00:49:34,200 --> 00:49:36,839
Speaker 1: Well, it's hard in this sport because you can't duck

964
00:49:36,880 --> 00:49:38,080
Speaker 1: and dodge. You can't.

965
00:49:39,640 --> 00:49:42,719
Speaker 2: He's absolutely right. You have a team around you that

966
00:49:42,800 --> 00:49:45,200
Speaker 2: where you might slack a little bit, other people can

967
00:49:45,239 --> 00:49:48,040
Speaker 2: pick up and carry you. You can't get carried in the.

968
00:49:48,040 --> 00:49:50,560
Speaker 1: Sport, right And see when I look at Connor and

969
00:49:50,560 --> 00:49:53,080
Speaker 1: you look at what he is is craft Irish whiskey,

970
00:49:53,120 --> 00:49:55,399
Speaker 1: and I think you have a beer. Now. He goes

971
00:49:55,400 --> 00:49:58,359
Speaker 1: from wearing sandals to have minx' slippers. He goes from

972
00:49:58,400 --> 00:50:02,080
Speaker 1: living in very meager house to living in an ivory tower.

973
00:50:02,680 --> 00:50:05,440
Speaker 1: And he hadn't fault. I'm looking at him last. I

974
00:50:05,440 --> 00:50:09,120
Speaker 1: mean we last fault in January twenty twenty. What what

975
00:50:09,160 --> 00:50:11,919
Speaker 1: do you expect when he steps back into the ring.

976
00:50:12,440 --> 00:50:14,279
Speaker 2: He's at a place in his life and in his

977
00:50:14,360 --> 00:50:18,759
Speaker 2: career that you know he shows up every once in

978
00:50:18,760 --> 00:50:21,600
Speaker 2: a while. But when he does, it's fun.

979
00:50:21,680 --> 00:50:22,560
Speaker 1: You know it's gonna be electric.

980
00:50:22,600 --> 00:50:24,279
Speaker 2: People give a shit. Yah, people want to see it.

981
00:50:24,320 --> 00:50:29,520
Speaker 2: And you know you can't expect to always be, you know,

982
00:50:30,360 --> 00:50:32,440
Speaker 2: the best in the world. It's hard to do and

983
00:50:32,760 --> 00:50:34,840
Speaker 2: you got to give it. I'll give you an example.

984
00:50:35,160 --> 00:50:37,160
Speaker 2: People talk shit and say whatever they want to say,

985
00:50:37,480 --> 00:50:42,160
Speaker 2: but look at Canelo. Canelo it's still the man. Yes,

986
00:50:42,239 --> 00:50:44,360
Speaker 2: you know, he's been for a long long time, and

987
00:50:44,480 --> 00:50:46,200
Speaker 2: he jumps in there and he does it, and he

988
00:50:46,239 --> 00:50:48,759
Speaker 2: goes to work and it's hard to stay at that

989
00:50:48,880 --> 00:50:52,080
Speaker 2: level for a very long time. And Canelo is another guy.

990
00:50:52,120 --> 00:50:54,439
Speaker 2: I mean, what's this guy clipping forty mili a fight

991
00:50:54,840 --> 00:50:56,840
Speaker 2: something like that? You know what I mean? Not including

992
00:50:56,840 --> 00:51:01,399
Speaker 2: what he's making outside of the ring. So a very

993
00:51:01,480 --> 00:51:02,480
Speaker 2: unique few can do it.

994
00:51:02,880 --> 00:51:05,680
Speaker 1: How much do you think, because I do think he's

995
00:51:05,680 --> 00:51:08,359
Speaker 1: a very talented and gifted fighter, but how much is

996
00:51:08,440 --> 00:51:11,400
Speaker 1: his ability to sell a fight? His gift to gap

997
00:51:11,520 --> 00:51:13,920
Speaker 1: is nothing like we've ever seen in the UFC. You

998
00:51:14,040 --> 00:51:17,120
Speaker 1: have to go back to an Ali, somebody that could talk.

999
00:51:17,520 --> 00:51:20,279
Speaker 1: They get you riled up. I gotta watch this guy fight.

1000
00:51:20,520 --> 00:51:22,600
Speaker 1: Either he gonna whip somebody or I want somebody to

1001
00:51:22,640 --> 00:51:25,560
Speaker 1: whip it. But I got to see it. I always

1002
00:51:25,560 --> 00:51:29,440
Speaker 1: hate to do this, but it's it's a fact. Connor

1003
00:51:29,480 --> 00:51:32,120
Speaker 1: and Ali are here. When you talk, they're equal.

1004
00:51:32,480 --> 00:51:35,719
Speaker 2: When you talk about mental warfare and the ability to

1005
00:51:35,760 --> 00:51:37,880
Speaker 2: get in the guy's had and the ability to you know,

1006
00:51:39,840 --> 00:51:42,560
Speaker 2: talk up a fight. He's Ali love, he really is,

1007
00:51:43,040 --> 00:51:49,480
Speaker 2: and it's fun. Man. Connor Connor it's fun having Connor

1008
00:51:50,400 --> 00:51:53,200
Speaker 2: in this company and in this sport in general. So

1009
00:51:54,920 --> 00:51:56,080
Speaker 2: I don't know what you ask me.

1010
00:51:56,120 --> 00:52:01,000
Speaker 1: Well, how how did has the one hundred million dollar

1011
00:52:01,080 --> 00:52:02,520
Speaker 1: fight to your best?

1012
00:52:02,560 --> 00:52:06,160
Speaker 2: Guess what's not just one hundred million dollar fight? Maid.

1013
00:52:06,320 --> 00:52:09,520
Speaker 2: I mean, as I've learned too, in the movie business.

1014
00:52:09,520 --> 00:52:11,799
Speaker 2: He just did a movie. He's the highest paid guy

1015
00:52:11,800 --> 00:52:14,359
Speaker 2: to ever walk into a movie for the first time. Uh,

1016
00:52:14,680 --> 00:52:18,160
Speaker 2: you know, his liquor business. You and I hope we

1017
00:52:18,200 --> 00:52:20,200
Speaker 2: can do what he did the liquor business. And the

1018
00:52:20,239 --> 00:52:23,960
Speaker 2: list goes on and on and on and what this

1019
00:52:24,080 --> 00:52:31,279
Speaker 2: kid has achieved and continues to achieve. So fighting got

1020
00:52:31,320 --> 00:52:35,239
Speaker 2: him into a position where he could capitalize on all

1021
00:52:35,320 --> 00:52:39,320
Speaker 2: these different things outside of fighting, and and very few

1022
00:52:40,880 --> 00:52:44,240
Speaker 2: I'm trying to think of who else has been able

1023
00:52:44,280 --> 00:52:47,000
Speaker 2: to do that. Everybody else has had to make all

1024
00:52:47,040 --> 00:52:49,480
Speaker 2: their money and fighting. You know, maybe they had a

1025
00:52:49,480 --> 00:52:51,719
Speaker 2: couple of things going here and there. Nobody has done

1026
00:52:51,760 --> 00:52:55,560
Speaker 2: it outside of the octagon or ring at the level

1027
00:52:55,600 --> 00:52:56,680
Speaker 2: that Connor McGregor has.

1028
00:52:56,760 --> 00:52:59,640
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1047
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Speaker 1: for details. Three O three UFC. It's gonna be in

1048
00:53:55,600 --> 00:53:57,759
Speaker 1: the sphere right uh No.

1049
00:53:57,920 --> 00:54:01,080
Speaker 2: Three oh three is Connor McGregor and National Fight Okay

1050
00:54:01,160 --> 00:54:02,680
Speaker 2: Okay Sphere is in September.

1051
00:54:03,960 --> 00:54:06,960
Speaker 1: Dana how do you go about choosing where fights will

1052
00:54:07,000 --> 00:54:07,560
Speaker 1: take place?

1053
00:54:08,920 --> 00:54:12,040
Speaker 2: So normally what we'll do is we'll look at a

1054
00:54:12,120 --> 00:54:15,279
Speaker 2: date a fight, what's available where we haven't been in

1055
00:54:15,320 --> 00:54:19,120
Speaker 2: a long time. This whole Sphere thing goes back to

1056
00:54:19,120 --> 00:54:22,080
Speaker 2: Tom Brady. Tom Brady called me and said, I want

1057
00:54:22,080 --> 00:54:24,280
Speaker 2: to go see you two together. They're playing at the Sphere.

1058
00:54:24,800 --> 00:54:27,920
Speaker 2: I said, yeah, I'm in. We go to the Sphere.

1059
00:54:28,600 --> 00:54:32,719
Speaker 2: I'm sitting in the Sphere and I'm looking around at

1060
00:54:32,760 --> 00:54:36,880
Speaker 2: how amazing this place is and the technology and everything,

1061
00:54:36,920 --> 00:54:39,840
Speaker 2: and I'm like, I have to do this. I literally

1062
00:54:39,880 --> 00:54:41,920
Speaker 2: when we left, I got on the phone and I

1063
00:54:41,960 --> 00:54:44,480
Speaker 2: called my head of production, Craig Borsary, and I said,

1064
00:54:45,080 --> 00:54:47,920
Speaker 2: you're going to YouTube next weekend, get the team together,

1065
00:54:48,400 --> 00:54:50,400
Speaker 2: whoever you want to bring, and you're going to go

1066
00:54:50,440 --> 00:54:54,080
Speaker 2: watch this concert we're doing the Sphere. Wow. So why

1067
00:54:54,120 --> 00:54:55,960
Speaker 2: why would I do this to myself? Right? It's like,

1068
00:54:57,480 --> 00:54:59,359
Speaker 2: this is the kind of things that I love to do.

1069
00:55:00,040 --> 00:55:02,600
Speaker 2: I love to be first, I love to push the limits.

1070
00:55:02,960 --> 00:55:05,400
Speaker 2: I love to do things that people don't think aren't possible.

1071
00:55:05,520 --> 00:55:07,960
Speaker 2: Because everybody's like, how could you pull off a sporting

1072
00:55:07,960 --> 00:55:11,760
Speaker 2: event in the sphere. It doesn't even make sense. In September.

1073
00:55:11,760 --> 00:55:14,680
Speaker 2: I'm gonna show you how you do it right. So

1074
00:55:16,840 --> 00:55:20,839
Speaker 2: we're deep into this thing now at the time. I've

1075
00:55:20,840 --> 00:55:25,120
Speaker 2: been with MGM forever. Yes, well, I don't have the

1076
00:55:25,160 --> 00:55:29,720
Speaker 2: right to go to the sphere. They fucked me. Okay,

1077
00:55:29,920 --> 00:55:34,640
Speaker 2: they fucked me, and basically they knew that I had

1078
00:55:35,000 --> 00:55:37,960
Speaker 2: this whole thing that I was doing. I just built

1079
00:55:38,000 --> 00:55:45,160
Speaker 2: a performance institute in Mexico. Right, I'm doing Mexican Independence

1080
00:55:45,200 --> 00:55:51,200
Speaker 2: Day and hats off to Al Hayman. We do the event.

1081
00:55:54,040 --> 00:55:57,000
Speaker 2: MGM got fucked by boxing somehow. I don't know the

1082
00:55:57,040 --> 00:55:59,000
Speaker 2: deal or how it went down, but they got fucked.

1083
00:55:59,520 --> 00:56:03,560
Speaker 2: So I end up getting Mexican Independence Day. I go

1084
00:56:03,640 --> 00:56:07,680
Speaker 2: in put on a great event. Al Hayman. I call

1085
00:56:07,760 --> 00:56:10,960
Speaker 2: my guy Monday and said, make sure we got this

1086
00:56:11,080 --> 00:56:16,520
Speaker 2: locked up next year too. That weekend, Al Hayman slides

1087
00:56:16,560 --> 00:56:20,240
Speaker 2: in and steals the date from me. Next year, Al,

1088
00:56:20,400 --> 00:56:24,560
Speaker 2: hat's off to you. My guy calls on Monday and

1089
00:56:24,560 --> 00:56:26,480
Speaker 2: they said, yeah, we already gave it to Al Hayman.

1090
00:56:27,760 --> 00:56:32,040
Speaker 2: I flipped the fuck out, flipped that. Because you do

1091
00:56:32,120 --> 00:56:34,040
Speaker 2: all your fights at the MGM grade, you could be

1092
00:56:34,239 --> 00:56:40,320
Speaker 2: for twenty something year. Yes, but these guys say We're sorry.

1093
00:56:40,360 --> 00:56:42,160
Speaker 2: How can we fix it? I said, give me the sphere.

1094
00:56:42,239 --> 00:56:46,160
Speaker 2: I want the sphere. I want the Sphere. So MGM

1095
00:56:46,520 --> 00:56:48,279
Speaker 2: gives me the date of the sphere. Lets me go

1096
00:56:48,320 --> 00:56:51,120
Speaker 2: to the Sphere to do this thing. Wow. Right, So

1097
00:56:51,160 --> 00:56:53,359
Speaker 2: the way that this thing played out is crazy. This

1098
00:56:53,520 --> 00:56:58,040
Speaker 2: was meant to happen. So September is going to be

1099
00:56:58,440 --> 00:57:01,520
Speaker 2: First of all, I'm a big boxing fan, and I've

1100
00:57:01,560 --> 00:57:04,759
Speaker 2: always been a fan of Mexican fighters. And you know,

1101
00:57:05,040 --> 00:57:07,640
Speaker 2: some of the baddest dudes to ever walk the face

1102
00:57:07,680 --> 00:57:11,120
Speaker 2: of this earth have been Mexicans. You when somebody tells

1103
00:57:11,200 --> 00:57:13,760
Speaker 2: you you fight like a Mexican, it is the biggest

1104
00:57:13,760 --> 00:57:16,880
Speaker 2: compliment you could ever get. You fight in the fight business, right,

1105
00:57:17,520 --> 00:57:21,960
Speaker 2: And this is my love letter to Mexico, the Mexican

1106
00:57:22,040 --> 00:57:27,240
Speaker 2: people and the history of combat in Mexico, and is

1107
00:57:27,240 --> 00:57:31,120
Speaker 2: going to be done. And the greatest arena ever built

1108
00:57:31,720 --> 00:57:34,920
Speaker 2: with the best technology in the world right now, as

1109
00:57:35,000 --> 00:57:38,440
Speaker 2: far as arena goes. And I'm already sixteen million dollars

1110
00:57:38,440 --> 00:57:41,000
Speaker 2: into this thing. This will never be done again, This

1111
00:57:41,040 --> 00:57:44,880
Speaker 2: will never be replicated. Anybody who comes in after me

1112
00:57:45,000 --> 00:57:51,560
Speaker 2: at the Sphere is fucked fucked telling you right now.

1113
00:57:51,640 --> 00:57:53,720
Speaker 1: So This is going to be a one off. The

1114
00:57:53,800 --> 00:57:55,600
Speaker 1: UFC will never go back to the sphere.

1115
00:57:55,600 --> 00:57:57,960
Speaker 2: This is a one of one, one of one, one

1116
00:57:58,000 --> 00:58:00,480
Speaker 2: and done, and it will be the greatest live sporting

1117
00:58:00,520 --> 00:58:03,880
Speaker 2: event anybody has ever seen. Have you, if you're a Mexican,

1118
00:58:04,600 --> 00:58:06,720
Speaker 2: you have to be there, You have to be there.

1119
00:58:06,840 --> 00:58:07,120
Speaker 2: Have you?

1120
00:58:07,320 --> 00:58:09,480
Speaker 1: Have you already got a card in mind.

1121
00:58:10,000 --> 00:58:12,520
Speaker 2: We're working on it and we're tweaking it every day,

1122
00:58:12,560 --> 00:58:14,920
Speaker 2: and yeah, the answer is yes.

1123
00:58:15,480 --> 00:58:21,880
Speaker 1: Oh man, I could just imagine whom everybody wants to

1124
00:58:21,880 --> 00:58:22,480
Speaker 1: be on that card.

1125
00:58:23,000 --> 00:58:25,880
Speaker 2: Everybody should want to be on that Believe me when

1126
00:58:25,880 --> 00:58:28,800
Speaker 2: I tell you everybody was all fired up about UFC

1127
00:58:28,920 --> 00:58:31,480
Speaker 2: three hundred. This thing is going to be you know.

1128
00:58:31,600 --> 00:58:36,400
Speaker 2: And again, if you are a Mexican and you are

1129
00:58:36,480 --> 00:58:39,360
Speaker 2: on this, it's just it's it's going to be like

1130
00:58:39,520 --> 00:58:44,320
Speaker 2: nothing anybody's ever seen before for a live event. I

1131
00:58:44,360 --> 00:58:46,240
Speaker 2: had Francis Ingo to mention, in fact, when I talk

1132
00:58:46,280 --> 00:58:49,480
Speaker 2: about always being first, yes, nothing has ever been done

1133
00:58:49,520 --> 00:58:53,840
Speaker 2: live at the spirits broadcast right, Oh yeah, yeah, yeah,

1134
00:58:53,880 --> 00:58:56,960
Speaker 2: You've been broadcast live out of the sphere. So everything

1135
00:58:57,000 --> 00:59:01,920
Speaker 2: that I'm doing there putting on a fight right, programming

1136
00:59:02,120 --> 00:59:05,360
Speaker 2: the sphere, beaming it live to the rest.

1137
00:59:05,160 --> 00:59:05,680
Speaker 1: Of the world.

1138
00:59:05,760 --> 00:59:08,520
Speaker 2: Right, these are all first nobody's ever done this many?

1139
00:59:08,640 --> 00:59:12,240
Speaker 2: How many? What's the capacity of the spear? So twenty thousand?

1140
00:59:12,360 --> 00:59:15,400
Speaker 2: So yeah, yeah, there'll be twenty thousand people in there

1141
00:59:15,480 --> 00:59:15,840
Speaker 2: that day.

1142
00:59:16,240 --> 00:59:19,640
Speaker 1: Wow, there's not a bad seat in the house, is it. Well,

1143
00:59:19,680 --> 00:59:20,200
Speaker 1: it's different.

1144
00:59:20,440 --> 00:59:22,640
Speaker 2: It's unique to say there's not a bad seat in

1145
00:59:22,640 --> 00:59:25,040
Speaker 2: the house for the fight. This isn't just a fight,

1146
00:59:25,160 --> 00:59:27,560
Speaker 2: this is a live Yeah, because you gonna have any

1147
00:59:27,600 --> 00:59:28,680
Speaker 2: theatrical events.

1148
00:59:28,760 --> 00:59:31,800
Speaker 1: Yeah, yeah, you excited about this.

1149
00:59:32,080 --> 00:59:34,360
Speaker 2: I'm beyond excited about this.

1150
00:59:34,440 --> 00:59:38,880
Speaker 1: So had you not gon that? Obviously the YouTube were

1151
00:59:38,880 --> 00:59:41,560
Speaker 1: the first to perform in there, Had you not gone,

1152
00:59:41,760 --> 00:59:44,040
Speaker 1: had that thought ever crossed your mind prior to you

1153
00:59:44,120 --> 00:59:44,920
Speaker 1: going to see YouTube?

1154
00:59:44,960 --> 00:59:47,760
Speaker 2: In the spirit all these things that happened, Brady calling

1155
00:59:47,800 --> 00:59:49,000
Speaker 2: me and asked me if I want to go to

1156
00:59:49,040 --> 00:59:51,400
Speaker 2: YouTube with him, I wouldn't have gone, and I wouldn't

1157
00:59:51,640 --> 00:59:58,720
Speaker 2: I wouldn't have seen it and done it. The thing

1158
00:59:58,760 --> 01:00:02,840
Speaker 2: that happened with mgm Al Hayman sliding in there and

1159
01:00:02,880 --> 01:00:06,040
Speaker 2: stealing my deck, all the things that have aligned for

1160
01:00:06,160 --> 01:00:07,120
Speaker 2: me to be at the sphere.

1161
01:00:07,200 --> 01:00:07,840
Speaker 1: It was meant to be.

1162
01:00:07,960 --> 01:00:09,880
Speaker 2: It was meant to be. This was supposed to happen.

1163
01:00:09,960 --> 01:00:12,480
Speaker 1: Yeah, did you glassy? Thank you, Al. I appreciate that

1164
01:00:12,640 --> 01:00:14,000
Speaker 1: exactly exactly.

1165
01:00:14,120 --> 01:00:18,000
Speaker 2: I ain't acting on him, he listen. Al is a sharp,

1166
01:00:18,320 --> 01:00:20,000
Speaker 2: sharp dude. Yep.

1167
01:00:20,600 --> 01:00:23,520
Speaker 1: This concludes the first half of my conversation. Part two

1168
01:00:23,600 --> 01:00:25,800
Speaker 1: is also posted and you can access it to whichever

1169
01:00:26,120 --> 01:00:29,320
Speaker 1: podcast platform you just listen to part one on. Just

1170
01:00:29,360 --> 01:00:32,200
Speaker 1: simply go back to Club Shashay profile and I'll see

1171
01:00:32,200 --> 01:00:32,560
Speaker 1: you there.