WEBVTT - Online Detectives Take Aim at D.C. Insurrectionists

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<v Speaker 1>Global coronavirus infections falling dramatically, the US reporting the lowest

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<v Speaker 1>number of daily COVID nineteen cases since March. Of worldwide

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<v Speaker 1>infections for the week that ended on Sunday, we're also

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<v Speaker 1>the lowest in almost three months, so certainly some good

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<v Speaker 1>news when it comes to coronavirus. Joining us now is

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<v Speaker 1>Dr Rachel Drew, a board certified a doctor of Natural medicine,

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<v Speaker 1>also the CEO and co founder of Moody Health. It's

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<v Speaker 1>a virtual health and wellness company. Doctor Drew, thanks so

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<v Speaker 1>much for joining us. How are you this afternoon? Hi,

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<v Speaker 1>thanks so much for having me. I'm doing fantastic. Thank you.

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<v Speaker 1>Good to hear. Take us, Take us into what the

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<v Speaker 1>last fourteen months have been like for you and and

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<v Speaker 1>and for Moody Health. I mean, give us an idea

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<v Speaker 1>of just how much business has increased because of the pandemic. Well,

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<v Speaker 1>we've seen a dramatic increase of users and patients on

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<v Speaker 1>our platform. Obviously, during the pandemic, when things were shut

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<v Speaker 1>down and people were staying in, having access to virtual

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<v Speaker 1>hair as well as virtual health and well being support

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<v Speaker 1>was critically important. So the pandemic has really um skyrocketed

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<v Speaker 1>us and really expanded our our platforms significantly over the

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<v Speaker 1>last fourteen months. Dr dr do are you are you

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<v Speaker 1>offering vaccinations? No, we're not. We're a truly virtual not

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<v Speaker 1>even hybrid exactly. So we are a virtual platform that

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<v Speaker 1>offers virtual care with every type of practitioner you could

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<v Speaker 1>possibly want, so you can really get a holistic approach

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<v Speaker 1>everything from traditional primary care to mental health, to complementary

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<v Speaker 1>alternative life coaches, nutrition, as well as a streaming service

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<v Speaker 1>and health memberships that allow a holistic approach to getting

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<v Speaker 1>the support, guidance and tools you need. I'm really curious

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<v Speaker 1>about the holistic approach because one thing that the pandemic

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<v Speaker 1>has done, among the many things, is that it's shown

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<v Speaker 1>us the disparities between many different types of people in

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<v Speaker 1>the US and around the world. And indeed, we've seen

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<v Speaker 1>those with higher COB comorbidities suffer worse fates when they

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<v Speaker 1>do get sick with coronavirus. And I'm wondering if you

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<v Speaker 1>can speak to the way that you perhaps think that

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<v Speaker 1>we may start to actually think differently about taking a

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<v Speaker 1>holistic approach to medicine. On the other side of the pandemic,

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<v Speaker 1>it's such a critically important issue right now. You're absolutely right,

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<v Speaker 1>people are really looking at their health from a different perspective.

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<v Speaker 1>You know what we're seeing at MOTI Health and really

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<v Speaker 1>within the industry of health and well being care is

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<v Speaker 1>a higher level of interest and attention to preventive health

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<v Speaker 1>and wellness, including mental health, and the pandemics really created

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<v Speaker 1>a significant amount of stress and emotional strain on so

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<v Speaker 1>many who are now also in need of mental and

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<v Speaker 1>emotional health support. And you're completely correct when you're talking

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<v Speaker 1>about the need for a holistic approach, more inclusive um

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<v Speaker 1>abilities and access to people of all different backgrounds, and

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<v Speaker 1>that's one of the reasons why a virtual health platform

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<v Speaker 1>is such such a timely and important need right now

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<v Speaker 1>within the industry. So having virtual access really does create

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<v Speaker 1>more accessibility to people being able no matter what type

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<v Speaker 1>of income, level of background, that you are, being able

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<v Speaker 1>to have access to whole person care to really optimize

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<v Speaker 1>your health and well being, not only during the era

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<v Speaker 1>of COVID decreasing risk of getting COVID or becoming extremely

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<v Speaker 1>ill from COVID, but also on the other side of

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<v Speaker 1>the pandemic, to really optimize your health and well being

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<v Speaker 1>so that you can experience health, wellness and really thrive

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<v Speaker 1>as a human being is so important. But there is

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<v Speaker 1>still this technology technological gap between many people in the

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<v Speaker 1>United States, and we saw that really play out when

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<v Speaker 1>it came to the way that people were scheduling and

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<v Speaker 1>given access to vaccines. There were many people in the

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<v Speaker 1>US who didn't necessarily have the technological know how in

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<v Speaker 1>order to schedule those appointments. And I'm wondering how you

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<v Speaker 1>account for that with a telemedicine service. Absolutely, yes, I

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<v Speaker 1>mean I can relate to that. I had to assist

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<v Speaker 1>my own parents try to schedule their vaccinations. It was, unfortunately,

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<v Speaker 1>you know, a system that was rolled out very quickly.

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<v Speaker 1>It was an emergency um you know response, and so

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<v Speaker 1>it wasn't necessarily set up in the most accessible way

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<v Speaker 1>to those who are elderly or those who didn't have

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<v Speaker 1>access to a computer or a smartphone for example. So

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<v Speaker 1>when it comes to platforms like ours, um, really all

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<v Speaker 1>you need is Internet access and it's as simple and

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<v Speaker 1>easy to use as something like a Facebook, right, So

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<v Speaker 1>being able when it comes to health technology to make

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<v Speaker 1>it more accessible, it's not only about having access to

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<v Speaker 1>the physical platform, right, So that's Internet connectivity, but you

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<v Speaker 1>really have to be designing the user experience for people

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<v Speaker 1>of all different technology levels and skills, right, So, in

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<v Speaker 1>order for those who are older to be able to

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<v Speaker 1>use these types of um future more futuristic or the

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<v Speaker 1>direction that we're moving towards in healthcare and well being

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<v Speaker 1>using more virtual, using more high technology, we've got to

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<v Speaker 1>build that out and create that with the user in

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<v Speaker 1>mind and really meeting them where they are at their

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<v Speaker 1>technical and skill set levels and being able to help

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<v Speaker 1>them to have access in simple and effective ways. Dr.

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<v Speaker 1>Do we only have about twenty seconds left, but give

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<v Speaker 1>me an idea of some of the questions that you

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<v Speaker 1>and your team are getting now as things start to

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<v Speaker 1>open back up and vaccinations continue to roll out. Twenty seconds. Yeah,

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<v Speaker 1>so for those who are already fully vaccinated, we're seeing that,

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<v Speaker 1>you know, the idea of getting back to normal life

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<v Speaker 1>is really exciting, and the question that we're getting a

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<v Speaker 1>really focusing on preventative measures to stay healthy moving forward

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<v Speaker 1>is a higher priority than it was pretty pandemic, and

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<v Speaker 1>so people are really assessing it what it means to

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<v Speaker 1>be healthy. Yeah, aly, emotionally right, I can certainly I

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<v Speaker 1>can certainly relate to that. Dr Rachel do As, board

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<v Speaker 1>certified doctor of Natural Medicine, also CEO and co founder

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<v Speaker 1>of Moody Health, joins us on the phone from Los Angeles. Well,

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<v Speaker 1>there are a few ways to get to space. You can,

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<v Speaker 1>of course, become an astronaut. You could pay millions of

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<v Speaker 1>dollars to hitch a ride, or you could be Jeff Bezos,

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<v Speaker 1>who said earlier today on Instagram of all places, that

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<v Speaker 1>next month he's going to space when his company, Blue

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<v Speaker 1>Origin launches its first passenger carrying mission. Let's get right

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<v Speaker 1>into it with Ed Ludlow, who's auto reporter and covers

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<v Speaker 1>all things space and technology at Bloomberg News. He joins

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<v Speaker 1>us from the Bloomberg nine six am studio in San Francisco. Ed,

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<v Speaker 1>you know, when you think about going to space and

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<v Speaker 1>and and and hitching a ride on a rocket ship,

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<v Speaker 1>you maybe earth saying, Okay, well I'll do it, but

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<v Speaker 1>I don't necessarily want to be the first one. Jeff

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<v Speaker 1>Bezos not so much. Yeah. I mean, you know, his

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<v Speaker 1>Blue Origin company have done fifteen consecutive successful tests, but

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<v Speaker 1>all of those tests have one thing in common. They

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<v Speaker 1>didn't carry any humans. Um, So I was joking a

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<v Speaker 1>bit earlier with our colleague Matt Miller. I don't know

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<v Speaker 1>whether it's a case of putting your money where your

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<v Speaker 1>mouth is or your mouth where your money is. If

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<v Speaker 1>you know what I mean. This will be the debut

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<v Speaker 1>passenger flight for Blue Origin. You have to understand what

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<v Speaker 1>kind of emission it is. It's an eleven minute trip

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<v Speaker 1>up to the Common Line that's around sixty two miles

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<v Speaker 1>above Earth a hundred kilometers. It goes through that launch

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<v Speaker 1>sequence that we're familiar with with Blue Origin and SpaceX,

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<v Speaker 1>where it takes off and over the series of a

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<v Speaker 1>few minutes, the capsule that the rockets carrying separates. It

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<v Speaker 1>has a brief period in low Earth orbit where it

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<v Speaker 1>then kind of falls back down to Earth and land

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<v Speaker 1>safely with a parachute. So it's not kind of deep

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<v Speaker 1>space expiration we're talking about. It will be Jeff Bezos,

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<v Speaker 1>his brother Mark Bezos, and then the eventual winner of

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<v Speaker 1>an auction, and that the bid right now is at

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<v Speaker 1>two point eight million, but it's open until mid June,

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<v Speaker 1>at which point it becomes a one off live auction.

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<v Speaker 1>The highest bid wins, so you'd expect that number to

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<v Speaker 1>go up right two point eight million to go to space.

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<v Speaker 1>It's like a bargain it does in plus to get

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<v Speaker 1>a little FaceTime with Jeff Bezos, right right, exactly. And

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<v Speaker 1>I'm wondering specifically about the billionaire space race here. Richard

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<v Speaker 1>Branson has has Virgin Galactic. Of course Elon Musk has SpaceX.

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<v Speaker 1>How significant is it that that Bezos is the first

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<v Speaker 1>among the billionaires. It's significant, and it's a complicated story

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<v Speaker 1>because all of those companies, Virgin Galactic, Blue Origin, and

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<v Speaker 1>space X, they all have slightly different long term aims

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<v Speaker 1>and they also have different success so far. So as

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<v Speaker 1>I said, this is Luor Origin has done fifteen consecutive

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<v Speaker 1>successful tests, but none of them carrying humans. So Jeff

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<v Speaker 1>Bezos will be the first billionaire into low Earth orbit.

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<v Speaker 1>But if you compare that space x is ambitions and

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<v Speaker 1>what they've already achieved to day, they are significantly ahead.

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<v Speaker 1>Right They've done more than a hundred five flights using

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<v Speaker 1>Falcon rocket, They've done around fifteen test flights with different

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<v Speaker 1>heights and static fire tests with Starship. Their ambitions are

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<v Speaker 1>much greater. By the fourth quarter of this year, they

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<v Speaker 1>want to do a multi day trip with the CEO

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<v Speaker 1>of Shift for payments. For example, where he and some

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<v Speaker 1>other passengers will literally go into orbit for our period um,

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<v Speaker 1>if not longer um. You know, they they aim to

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<v Speaker 1>do space excess is to do a lunar orbit by

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<v Speaker 1>three using starship. That lunar orbit by space X is

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<v Speaker 1>even more ambitious than NASA's own ambitions to get real

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<v Speaker 1>astronauts to the Moon. Um. And and then in the

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<v Speaker 1>middle some way you have Virgin Virgin Galactic where their

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<v Speaker 1>billionaire owner Richard Branson should be the first passenger sometime

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<v Speaker 1>later this summer. But that's a different kind of trajectory

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<v Speaker 1>that that that vehicle takes. It's more like kind of

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<v Speaker 1>taking a leap frog from a commercial or jetline and

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<v Speaker 1>aeroplane into very lower for bit um. So you have

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<v Speaker 1>to kind of put that into context. And what's the

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<v Speaker 1>ultimate goal for for Blue Origin and how it's different

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<v Speaker 1>from SpaceX and from Virgin Galactic. Yeah, it's actually very

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<v Speaker 1>much the same. I mean, their business is split up

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<v Speaker 1>in the same way that space X is that they

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<v Speaker 1>have the payload side of the business rockets that carry

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<v Speaker 1>things into space for third parties, and they have the

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<v Speaker 1>space travel, the space tourism side um. You know, for

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<v Speaker 1>SpaceX is part a lot of what we see when

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<v Speaker 1>we do these launches on a weekly basis, that is

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<v Speaker 1>Falcon carrying Starlink satellites or it's carrying payloads for NASA

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<v Speaker 1>like last week. But their ambition is very clear. All

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<v Speaker 1>of that stuff is secondary to human travel to Mars.

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<v Speaker 1>Elon Musk has been really consistent on that, and it

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<v Speaker 1>may be some time away, but he says that that

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<v Speaker 1>is the mission statement for SpaceX. Last question, if given

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<v Speaker 1>the opportunity, would you do it? I would. I have

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<v Speaker 1>the same answer this every time. I actually respect Elon

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<v Speaker 1>Musk who says that he would happily die on Mars,

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<v Speaker 1>just not on impact. That's his his quote, right, So

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<v Speaker 1>he wants to make sure that the technology works to

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<v Speaker 1>get their safely, and he doesn't dine at crush landing.

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<v Speaker 1>And I would like to see some success before I

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<v Speaker 1>signed day. I'll be behind you. That's Ed Ludlow, auto

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<v Speaker 1>reporter at Bloomberg News, joining us from the Bloomberg nine

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<v Speaker 1>six am studio in San Francisco. Well. A story in

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<v Speaker 1>the upcoming issue of Bloomberg Business Week magazine focuses on

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<v Speaker 1>what are called the sedition hunters, amateur Internet sluice who've

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<v Speaker 1>turned Washington, d C's insurrection on January six into the

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<v Speaker 1>ultimate online man hunt. Joining us now is Politics editor

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<v Speaker 1>for Bloomberg Business Week, Amanda Hurley. She's on the she's

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<v Speaker 1>from joining us from Washington, d C. And David Yoffie Bellini,

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<v Speaker 1>legal reporter for Bloomberg News, joining us on the phone

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<v Speaker 1>from Washington. A man, it's hard to believe that it

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<v Speaker 1>has been five months since the insurrection. And one thing

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<v Speaker 1>that that just stands out to me about it is

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<v Speaker 1>how much video footage there was of the event, watching

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<v Speaker 1>it play out in real time here at work and

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<v Speaker 1>then also afterward. And it turns out that this army

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<v Speaker 1>of internet sleuths has used that footage to focus on

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<v Speaker 1>finding and then sending to the FBI those who were responsible. Yeah,

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<v Speaker 1>that's right. Um, as you said, there was no no

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<v Speaker 1>shortage of footage as well as photos and social media

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<v Speaker 1>posts from that day. Uh So, you know, it was

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<v Speaker 1>so much raw materials for these uh you know, amateur

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<v Speaker 1>sleuth to dig into and UM to to kind of

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<v Speaker 1>try to you know, piece together and cross reference as

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<v Speaker 1>they were trying to create their own picture of exactly

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<v Speaker 1>what what happened that day. And UM tried to kind

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<v Speaker 1>of identify some of the people responsible. David, how successful

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<v Speaker 1>have these loosely affiliated group of people been. I think

0:12:50.880 --> 0:12:53.360
<v Speaker 1>they've been very successful. I mean the way I became

0:12:53.400 --> 0:12:55.880
<v Speaker 1>aware of these efforts as i'm I've spent a lot

0:12:55.880 --> 0:12:58.800
<v Speaker 1>of my days pouring through the arrest affidavits they're released

0:12:58.800 --> 0:13:02.319
<v Speaker 1>every time somebody's charged for their involvement in the Capital riot,

0:13:02.440 --> 0:13:06.079
<v Speaker 1>and you periodically see the FED reference the sort of

0:13:06.720 --> 0:13:09.920
<v Speaker 1>online man hunting effort to these sleuths in those official

0:13:09.960 --> 0:13:12.680
<v Speaker 1>court papers, you know, saying you were able to put

0:13:12.679 --> 0:13:15.480
<v Speaker 1>together evidence to identify this person because so and so

0:13:15.640 --> 0:13:18.000
<v Speaker 1>on on Twitter made this discovery. And so that's a

0:13:18.040 --> 0:13:22.440
<v Speaker 1>sort of powerful testament to how successful these groups of them. Well,

0:13:22.480 --> 0:13:24.480
<v Speaker 1>as you point out in the piece, David, they don't

0:13:24.520 --> 0:13:27.640
<v Speaker 1>have a perfect record when it comes to trying to

0:13:27.679 --> 0:13:31.320
<v Speaker 1>identify people online. And you include an anecdote in your

0:13:31.320 --> 0:13:33.480
<v Speaker 1>piece from the Boston marathon bombers, and it's one that

0:13:33.520 --> 0:13:38.840
<v Speaker 1>I remembered as well, of suspects being misidentified, Um, what

0:13:38.960 --> 0:13:41.720
<v Speaker 1>have they done to try to alleviate that risk a

0:13:41.720 --> 0:13:44.560
<v Speaker 1>little bit? Yes, So I think as these sorts of

0:13:44.559 --> 0:13:48.320
<v Speaker 1>crowd hunting efforts has sort of grown in maturity. As

0:13:48.360 --> 0:13:51.520
<v Speaker 1>the Internet has evolved over the last decade, you've seen

0:13:51.559 --> 0:13:54.880
<v Speaker 1>people sort of develop rules of the road for for

0:13:54.920 --> 0:13:57.400
<v Speaker 1>these types of initiatives, and so some of the main

0:13:57.600 --> 0:14:01.720
<v Speaker 1>Twitter accounts that kind of organized and Mollies sedition Hunting

0:14:01.840 --> 0:14:05.079
<v Speaker 1>work urged their followers not to actually post the name

0:14:05.160 --> 0:14:08.120
<v Speaker 1>of anybody online. You know, if you work out their name,

0:14:08.200 --> 0:14:11.600
<v Speaker 1>report that directly to the FBI. Is what these groups advise.

0:14:12.120 --> 0:14:14.679
<v Speaker 1>And you know, of course, there have been moments over

0:14:14.720 --> 0:14:17.800
<v Speaker 1>the last few months where you know, sedition Hunters a

0:14:17.880 --> 0:14:21.280
<v Speaker 1>deviated from that and have misidentified people publicly. It's impossible

0:14:21.320 --> 0:14:25.120
<v Speaker 1>to control everyone, but I think over overall, um, the

0:14:25.160 --> 0:14:28.160
<v Speaker 1>group has done a pretty pretty good job of stopping

0:14:28.280 --> 0:14:32.240
<v Speaker 1>misidentifications from happening and sort of channeling these efforts in

0:14:32.320 --> 0:14:35.360
<v Speaker 1>a more responsible way. I mean, what is it that

0:14:35.760 --> 0:14:40.720
<v Speaker 1>that motivates this this group of people, Well, it seems

0:14:40.760 --> 0:14:44.760
<v Speaker 1>like they have some of diverse motivations, um for some

0:14:44.960 --> 0:14:49.120
<v Speaker 1>of them, you know, honestly being edelduce and during the pandemic, uh,

0:14:49.480 --> 0:14:52.800
<v Speaker 1>you know, it was part of it. People were at home, uh,

0:14:52.960 --> 0:14:55.480
<v Speaker 1>you know, kind of cooped up. Some people were out

0:14:55.520 --> 0:14:59.560
<v Speaker 1>of work, and this was a project that they could

0:15:00.080 --> 0:15:04.240
<v Speaker 1>really threw themselves into UH. And you know, obviously people

0:15:04.400 --> 0:15:07.800
<v Speaker 1>felt UH. I think many of them felt a strong

0:15:07.880 --> 0:15:13.400
<v Speaker 1>motivation towards justice and the sense that you know, they

0:15:13.880 --> 0:15:17.160
<v Speaker 1>wanted to see these people brought to justice. And I

0:15:17.200 --> 0:15:18.680
<v Speaker 1>think one of them said, you know, not just a

0:15:18.760 --> 0:15:21.320
<v Speaker 1>token group either. You know, we want to see some

0:15:21.880 --> 0:15:26.640
<v Speaker 1>everyone responsible brought to justice. UM. So you know, some

0:15:26.800 --> 0:15:30.400
<v Speaker 1>of them feel I think angrier or more passionate than others,

0:15:30.560 --> 0:15:33.480
<v Speaker 1>but it's it's a mix of motivations. David I was

0:15:33.520 --> 0:15:37.880
<v Speaker 1>surprised to read in the piece the reaction that one

0:15:37.920 --> 0:15:41.160
<v Speaker 1>of these online sluice had after he used technology to

0:15:41.280 --> 0:15:45.520
<v Speaker 1>identify a podcaster from from Washington who was later charged

0:15:45.600 --> 0:15:48.080
<v Speaker 1>for his role in the siege. This person pleaded not

0:15:48.240 --> 0:15:52.800
<v Speaker 1>guilty UM, but the person who identified him had some

0:15:53.800 --> 0:15:57.080
<v Speaker 1>some sympathy for him. Yeah, I think that. I mean,

0:15:57.160 --> 0:15:59.640
<v Speaker 1>that's a I think that's an unusual reaction. First of all,

0:15:59.680 --> 0:16:01.760
<v Speaker 1>I think that most of those tradition hunters doing this

0:16:01.840 --> 0:16:04.560
<v Speaker 1>type of work probably don't sympathize that much with the

0:16:04.640 --> 0:16:07.680
<v Speaker 1>people that they're turning into the set. But I think

0:16:07.720 --> 0:16:10.960
<v Speaker 1>that particular case kind of illustrates the sort of intimacy

0:16:11.040 --> 0:16:13.480
<v Speaker 1>of this kind of kind of work. Um. You know,

0:16:14.360 --> 0:16:17.280
<v Speaker 1>when you're when you're tracking somebody online and learning as

0:16:17.360 --> 0:16:19.160
<v Speaker 1>much as you can about them in order if they're out,

0:16:19.200 --> 0:16:22.000
<v Speaker 1>if they're actually the person in the photo, that's a

0:16:22.120 --> 0:16:24.360
<v Speaker 1>kind of sort of intimate experience, and you might get

0:16:24.360 --> 0:16:26.080
<v Speaker 1>a sense of them as a fuller and more you

0:16:26.160 --> 0:16:28.440
<v Speaker 1>once individual than you would if you just you know,

0:16:28.640 --> 0:16:32.320
<v Speaker 1>read the court papers describing what they've done on January

0:16:32.400 --> 0:16:34.400
<v Speaker 1>six the capital. So I think that's a little a

0:16:34.440 --> 0:16:36.680
<v Speaker 1>little bit explains what was what was going on there.

0:16:37.040 --> 0:16:39.640
<v Speaker 1>It's also certainly the case that you know, these people,

0:16:40.040 --> 0:16:43.640
<v Speaker 1>the sort of online slews, you know, under understand that

0:16:43.920 --> 0:16:47.480
<v Speaker 1>you know, there were bigger forces at play motivating the

0:16:47.520 --> 0:16:49.000
<v Speaker 1>people who went to the capital, and a lot of

0:16:49.040 --> 0:16:51.680
<v Speaker 1>them way more blame at the speed of President Trump

0:16:51.760 --> 0:16:54.360
<v Speaker 1>and his his allies and they do it, you know,

0:16:54.640 --> 0:16:57.280
<v Speaker 1>at the individuals who actually showed up. Um. So, I

0:16:57.320 --> 0:16:59.760
<v Speaker 1>think it's that kind of combination of factors which produces

0:16:59.800 --> 0:17:03.440
<v Speaker 1>that sort of, uh, surprising reaction. David, you mentioned that

0:17:03.520 --> 0:17:07.520
<v Speaker 1>the core papers that you look through sometimes cited, uh

0:17:07.680 --> 0:17:10.200
<v Speaker 1>that these folks who have spent so much time online

0:17:10.240 --> 0:17:15.000
<v Speaker 1>trying to identify these insurrectionists, and I'm wondering how law

0:17:15.080 --> 0:17:19.639
<v Speaker 1>enforcement officials feel about that. UM. I think they're they're grateful. UM.

0:17:19.800 --> 0:17:22.200
<v Speaker 1>I mean when you talk to the FBI or the U. S.

0:17:22.200 --> 0:17:25.280
<v Speaker 1>Attorney's Office in Washington working, they're constantly baying the drama

0:17:25.400 --> 0:17:27.840
<v Speaker 1>need tips from the public. We need the public to

0:17:28.400 --> 0:17:30.680
<v Speaker 1>help us as much as they can to identify these

0:17:30.720 --> 0:17:35.080
<v Speaker 1>people because this is an investigation of really unprecedented scope,

0:17:35.160 --> 0:17:37.080
<v Speaker 1>and there were so many people who showed up at

0:17:37.119 --> 0:17:40.600
<v Speaker 1>the Capitol that day. UM that you know, any any

0:17:40.680 --> 0:17:45.360
<v Speaker 1>help the government can get I think is really appreciated. UM.

0:17:45.760 --> 0:17:48.520
<v Speaker 1>You know, obviously the government has investigated resources that an

0:17:48.600 --> 0:17:51.359
<v Speaker 1>ordinary person doesn't have. UM. But there were still so

0:17:51.480 --> 0:17:54.960
<v Speaker 1>many people involved in the investigation so complex that that

0:17:55.320 --> 0:17:57.560
<v Speaker 1>the help of this sort of cloudsourcing, that's what is

0:17:57.560 --> 0:18:00.359
<v Speaker 1>pretty important. I mean, I just want to end talking

0:18:00.359 --> 0:18:02.760
<v Speaker 1>a little bit about UM. What the vice president of

0:18:02.880 --> 0:18:06.040
<v Speaker 1>the A D. L or In Siegel told David Um

0:18:06.160 --> 0:18:09.719
<v Speaker 1>that it could potentially set up a dangerous precedent here. UM.

0:18:09.840 --> 0:18:13.600
<v Speaker 1>What did he mean by that? Yeah? I think, UM,

0:18:14.200 --> 0:18:18.679
<v Speaker 1>touching on what you and David were talking about earlier. Uh,

0:18:18.880 --> 0:18:23.080
<v Speaker 1>you know about the potential for misfires, right and for um,

0:18:23.560 --> 0:18:27.680
<v Speaker 1>you know, putting uh, people's personal information out in the

0:18:27.760 --> 0:18:33.400
<v Speaker 1>public domain. Uh. And you know, because of the unreeldy

0:18:33.520 --> 0:18:36.240
<v Speaker 1>power of the Internet, you sort of never really know

0:18:36.440 --> 0:18:40.080
<v Speaker 1>what's going to happen. I mean, um, and uh, it

0:18:40.160 --> 0:18:45.520
<v Speaker 1>can definitely expose people to risk, whether they're you know,

0:18:45.680 --> 0:18:48.240
<v Speaker 1>guilty or innocent. You just have to be really really

0:18:48.520 --> 0:18:50.959
<v Speaker 1>careful about that. Well, it's a fantastic story and it's

0:18:51.000 --> 0:18:54.160
<v Speaker 1>available in the upcoming issue of Bloomberg Business Week magazine.

0:18:54.160 --> 0:18:57.439
<v Speaker 1>Amanda Hurley, Politics CD at Bloomberg Business Week, David Yoffi Belny,

0:18:57.680 --> 0:19:01.000
<v Speaker 1>Legal reporter for Bloomberg News. Well, barely a week after

0:19:01.119 --> 0:19:04.480
<v Speaker 1>the murder of George Floyd last year, soft Bank created

0:19:04.520 --> 0:19:07.439
<v Speaker 1>the Opportunity Fund. This was a commitment to invest one

0:19:07.960 --> 0:19:11.920
<v Speaker 1>million dollars in companies led by underrepresented racial minorities. And

0:19:12.000 --> 0:19:13.840
<v Speaker 1>here we are a little over a year later, and

0:19:13.920 --> 0:19:17.119
<v Speaker 1>SoftBank has already allocated half of the cash, and the

0:19:17.200 --> 0:19:20.560
<v Speaker 1>company anticipates creating a second fund by the end of

0:19:20.640 --> 0:19:23.960
<v Speaker 1>the year. Joining us now is Sarah McBride, venture capital

0:19:24.040 --> 0:19:26.760
<v Speaker 1>reporter at Bloomberg Knew. She joins us on the phone

0:19:27.040 --> 0:19:29.439
<v Speaker 1>from San Francisco. Sarah, I was just reading from your

0:19:29.520 --> 0:19:32.840
<v Speaker 1>your story right there about SoftBank's Opportunity fund. What are

0:19:32.880 --> 0:19:36.639
<v Speaker 1>the companies that it's so far committed to supporting. What

0:19:36.800 --> 0:19:39.720
<v Speaker 1>has the bench and they are super diverse. UM in

0:19:39.880 --> 0:19:45.840
<v Speaker 1>its portfolio are tens of companies from all around the country.

0:19:46.440 --> 0:19:51.680
<v Speaker 1>There is a healthcare UM company that I spoke to

0:19:52.080 --> 0:19:59.200
<v Speaker 1>for my fund. There's UM a company that UM developed

0:19:59.280 --> 0:20:06.720
<v Speaker 1>software people operations called Gather. There are some education companies,

0:20:06.960 --> 0:20:12.719
<v Speaker 1>really anything you can imagine in the diverse venture capital funds.

0:20:12.840 --> 0:20:18.199
<v Speaker 1>The difference being that all the founders represent UH minorities

0:20:18.240 --> 0:20:22.760
<v Speaker 1>that have had trouble attracting venture capital traditionally. Yeah, and

0:20:23.080 --> 0:20:27.320
<v Speaker 1>these are these are minority entrepreneurs traditionally, as you point

0:20:27.359 --> 0:20:29.560
<v Speaker 1>out in your piece, have have rarely had access to

0:20:29.840 --> 0:20:32.760
<v Speaker 1>to seed capital. UM. You have the statistic that is

0:20:32.760 --> 0:20:36.560
<v Speaker 1>absolutely startling here of those who receive venture capital from

0:20:36.640 --> 0:20:41.040
<v Speaker 1>the years sixteen, only four two percent we're black Hispanic

0:20:41.119 --> 0:20:43.520
<v Speaker 1>that's according to a Harvard Business School study. Does it

0:20:43.640 --> 0:20:48.040
<v Speaker 1>look like that it's getting any better? I have to stay.

0:20:48.480 --> 0:20:52.880
<v Speaker 1>Given all the initiatives that started last year, it has

0:20:53.000 --> 0:20:56.919
<v Speaker 1>to be getting better. UM. The reason I looked at

0:20:57.000 --> 0:20:59.520
<v Speaker 1>this a year later was I wanted to make sure

0:20:59.680 --> 0:21:02.520
<v Speaker 1>that wasn't just talk that all the people who had

0:21:03.160 --> 0:21:07.240
<v Speaker 1>come out and promised to focus on this issue were

0:21:08.040 --> 0:21:13.639
<v Speaker 1>in fact doing so. And I'd say that spending down

0:21:14.440 --> 0:21:17.879
<v Speaker 1>or allocating half of a million dollar fund in a

0:21:18.000 --> 0:21:21.359
<v Speaker 1>year is a really good sign of progress. They weren't

0:21:21.400 --> 0:21:24.680
<v Speaker 1>the only ones, they were just the largest. And I

0:21:24.880 --> 0:21:28.080
<v Speaker 1>checked up on some of the others that also appear

0:21:28.160 --> 0:21:31.640
<v Speaker 1>to be following through on their promises from last year.

0:21:32.280 --> 0:21:35.480
<v Speaker 1>So I think a difference is being made. And soft

0:21:35.520 --> 0:21:39.520
<v Speaker 1>Bank told me I spoke to a partner shoe THEATA

0:21:39.560 --> 0:21:45.159
<v Speaker 1>who's uh taking the initiative on the Opportunity Fund, and

0:21:45.240 --> 0:21:48.119
<v Speaker 1>he told me he thinks the biggest difference can be

0:21:48.280 --> 0:21:51.560
<v Speaker 1>made at the seed in Series A stages, in other words,

0:21:51.680 --> 0:21:56.879
<v Speaker 1>the very earliest stages, and that by giving money to

0:21:56.960 --> 0:22:00.680
<v Speaker 1>such young companies, they hope that it'll make difference down

0:22:00.760 --> 0:22:03.080
<v Speaker 1>the line. So I think it will only be able

0:22:03.119 --> 0:22:05.960
<v Speaker 1>to measure success in a few years, but there's a

0:22:06.000 --> 0:22:08.720
<v Speaker 1>big effort. Yeah. And as it goes with venture capital, right,

0:22:08.880 --> 0:22:11.200
<v Speaker 1>the idea that is is and and look, and this

0:22:11.400 --> 0:22:14.479
<v Speaker 1>is the idea of venture capital is you you support

0:22:14.520 --> 0:22:17.320
<v Speaker 1>a lot of a lot of companies early on in

0:22:17.400 --> 0:22:21.280
<v Speaker 1>their development, and by definition, many of them will not

0:22:21.400 --> 0:22:23.199
<v Speaker 1>work out, and it's the home runs that end up

0:22:23.200 --> 0:22:28.280
<v Speaker 1>being grand slams, right exactly. One of the more interesting

0:22:29.680 --> 0:22:32.720
<v Speaker 1>firms that I spoke to UM comes out of Atlanta.

0:22:32.880 --> 0:22:38.280
<v Speaker 1>It's called Collab Capital, and it's led by investors including

0:22:39.119 --> 0:22:42.440
<v Speaker 1>Verry Gibbons, and he was taking a non traditional spin

0:22:42.520 --> 0:22:46.880
<v Speaker 1>on venture capital and saying, look, the problem with under

0:22:47.760 --> 0:22:54.280
<v Speaker 1>investment in black run firms isn't just the companies that

0:22:54.400 --> 0:22:57.600
<v Speaker 1>aspire to be unicorns and grow into billion dollar businesses.

0:22:57.680 --> 0:23:01.440
<v Speaker 1>It's also just regular business this around the neighborhood. They're

0:23:01.480 --> 0:23:06.119
<v Speaker 1>having trouble getting capital too. So he's for his firm

0:23:06.760 --> 0:23:11.040
<v Speaker 1>taking a look at companies that may be aspire to

0:23:11.160 --> 0:23:13.840
<v Speaker 1>just have a few million dollars in revenue too, and

0:23:13.960 --> 0:23:18.000
<v Speaker 1>also allocating money to them and just accepting some of

0:23:18.080 --> 0:23:21.399
<v Speaker 1>the companies in my portfolio will never grow to be unicorns,

0:23:21.480 --> 0:23:24.280
<v Speaker 1>but we need those companies to which I thought was

0:23:24.440 --> 0:23:28.440
<v Speaker 1>a great approach. His fund is fifty million dollars. You

0:23:28.800 --> 0:23:33.840
<v Speaker 1>also allude to the possibility of creating a second fund

0:23:34.359 --> 0:23:36.159
<v Speaker 1>by the end of the year. Talk a little bit

0:23:36.160 --> 0:23:40.280
<v Speaker 1>about that. Yeah, So UM at Sauce Bank, they feel

0:23:40.400 --> 0:23:43.240
<v Speaker 1>that it's going pretty well that they're making a difference.

0:23:43.400 --> 0:23:48.120
<v Speaker 1>They've found all these businesses to invest in, and they

0:23:48.840 --> 0:23:52.480
<v Speaker 1>want to raise more capital to keep going down this path.

0:23:53.160 --> 0:23:56.320
<v Speaker 1>So they can either get that just from Sauce Bank

0:23:56.520 --> 0:23:59.760
<v Speaker 1>or work with other companies that also have this commitment.

0:23:59.800 --> 0:24:04.520
<v Speaker 1>And so there exploring opportunities now and thinking about should

0:24:04.600 --> 0:24:07.880
<v Speaker 1>we bring in other corporates or other interested parties, should

0:24:07.920 --> 0:24:10.080
<v Speaker 1>we keep just doing it on our own? And I

0:24:10.160 --> 0:24:13.520
<v Speaker 1>think these we'll have the answers to these questions by

0:24:13.600 --> 0:24:16.000
<v Speaker 1>the end of the year. Yeah. And I wonder too

0:24:16.640 --> 0:24:21.080
<v Speaker 1>about other venture capital firms UM another venture capitalists doing

0:24:21.160 --> 0:24:24.320
<v Speaker 1>something similar. You talked a little bit about those, right,

0:24:24.520 --> 0:24:29.400
<v Speaker 1>So UM there's for example, the Collapse Capitals that I mentioned.

0:24:29.600 --> 0:24:37.640
<v Speaker 1>And then there are some other initiatives. Lawrence Lenahan out

0:24:37.680 --> 0:24:42.119
<v Speaker 1>of New York is UM running funding just for UH

0:24:42.480 --> 0:24:46.240
<v Speaker 1>black entrepreneurs who are interested in fashion, for example. That

0:24:46.560 --> 0:24:52.360
<v Speaker 1>initiative is going ahead. There's UM to find. There are

0:24:52.800 --> 0:24:55.680
<v Speaker 1>a bunch of others as well as initiatives to focus

0:24:55.800 --> 0:25:01.120
<v Speaker 1>on getting more historically black colleges and testing in these funds,

0:25:01.440 --> 0:25:06.280
<v Speaker 1>some of which have really good returns and endowments of

0:25:06.359 --> 0:25:10.919
<v Speaker 1>these institutions haven't traditionally invested in adventure, so it's happening

0:25:10.960 --> 0:25:13.119
<v Speaker 1>on both ends. So that speaks to your point of

0:25:13.320 --> 0:25:15.840
<v Speaker 1>whether or not soft Bank is going to tap its

0:25:15.880 --> 0:25:18.600
<v Speaker 1>outside connections to raise the money or or use the

0:25:19.240 --> 0:25:23.600
<v Speaker 1>part of the coffers that it already has. Right so,

0:25:23.800 --> 0:25:27.160
<v Speaker 1>soft Bank is one of the biggest companies in the world.

0:25:27.320 --> 0:25:31.719
<v Speaker 1>It has unlimited coffers, so it could just keep funding

0:25:31.800 --> 0:25:36.440
<v Speaker 1>it itself, or it could bring in other corporates, which

0:25:36.520 --> 0:25:40.960
<v Speaker 1>could have strategic advantages for the companies that enter the

0:25:41.359 --> 0:25:46.000
<v Speaker 1>um fund that they're backing. Because right now, these young

0:25:46.119 --> 0:25:50.119
<v Speaker 1>companies I spoke to a couple of them are just

0:25:50.520 --> 0:25:54.040
<v Speaker 1>bowled over by all the doors that soft Bank can

0:25:54.119 --> 0:25:57.919
<v Speaker 1>open for them, mostly other companies in the soft Bank portfolio,

0:25:58.040 --> 0:26:00.920
<v Speaker 1>and if other corporates were doing that to it could

0:26:00.960 --> 0:26:03.520
<v Speaker 1>be great for some of these we'll talk a little

0:26:03.520 --> 0:26:06.399
<v Speaker 1>bit about that because you know, raising money, especially from

0:26:06.480 --> 0:26:08.600
<v Speaker 1>soft Bank and hear the venture capital reporter here at

0:26:08.600 --> 0:26:10.720
<v Speaker 1>Bloomberg News, so you're the best person to speak to

0:26:10.800 --> 0:26:14.400
<v Speaker 1>about this. It's much more than just a venture capital

0:26:14.520 --> 0:26:19.640
<v Speaker 1>firm providing funding to a company. Venture capitalists make introductions,

0:26:19.840 --> 0:26:22.800
<v Speaker 1>they connect them with other portfolio companies. They can help

0:26:23.160 --> 0:26:25.359
<v Speaker 1>get them really good employees. I mean, what is the

0:26:25.480 --> 0:26:29.720
<v Speaker 1>role that a venture capital firm takes? Right? So I

0:26:29.880 --> 0:26:34.040
<v Speaker 1>spoke to a company called Vitable, which is a healthcare

0:26:34.359 --> 0:26:39.399
<v Speaker 1>startup based near Philadelphia. So for this founder, it wasn't

0:26:39.520 --> 0:26:42.160
<v Speaker 1>just the cash. He spoke to me at length about

0:26:42.240 --> 0:26:47.760
<v Speaker 1>the introductions soft banks making. So Vitable is trying to

0:26:48.680 --> 0:26:53.760
<v Speaker 1>create more access to healthcare insurance for people who don't

0:26:53.800 --> 0:26:57.399
<v Speaker 1>have a ton of money to spend on healthcare, and

0:26:57.520 --> 0:27:02.600
<v Speaker 1>they are using online healthcare and home visits by healthcare providers,

0:27:02.680 --> 0:27:07.359
<v Speaker 1>so creating a network of providers. The bank was able

0:27:07.440 --> 0:27:12.360
<v Speaker 1>to introduce him to executives from the insurance company Lemonade,

0:27:12.440 --> 0:27:16.760
<v Speaker 1>which is also in the soft bank arena, and they

0:27:16.880 --> 0:27:21.520
<v Speaker 1>spoke to him about insurance and building up insurance programs.

0:27:22.200 --> 0:27:25.240
<v Speaker 1>He got to speak to go Puff, the delivery start up,

0:27:25.840 --> 0:27:30.159
<v Speaker 1>about creating a network. And also one of the investment

0:27:30.280 --> 0:27:34.399
<v Speaker 1>partners at the Opportunity Fund is Stacy Brown Philpot, the

0:27:34.640 --> 0:27:38.080
<v Speaker 1>woman who used to run task Rabbit, so he got

0:27:38.160 --> 0:27:40.960
<v Speaker 1>to speak to her as well. And um, that's just

0:27:41.119 --> 0:27:45.400
<v Speaker 1>invaluable for a young company. Yeah, and I encourage everybody

0:27:45.520 --> 0:27:48.680
<v Speaker 1>to check out Sarah's piece. It's called SoftBank Fund puts

0:27:48.800 --> 0:27:51.760
<v Speaker 1>fifty million dollars in Black and Latin X. Let's start up.

0:27:51.800 --> 0:27:55.000
<v Speaker 1>Sarah McBride, He's venture capital reporter for Bloomberg News. She

0:27:55.160 --> 0:28:04.080
<v Speaker 1>joins us on the phone from San Francisco. Call the journal. Yeah,

0:28:04.160 --> 0:28:09.160
<v Speaker 1>but you let me drive? Oh no, no, no, no, honey, please,

0:28:09.280 --> 0:28:12.680
<v Speaker 1>I'll do the right vel. Ex I want to drive,

0:28:15.400 --> 0:28:28.480
<v Speaker 1>Just drive, baby, good questions trying. This is the drive

0:28:28.600 --> 0:28:32.399
<v Speaker 1>to the Globe Commune. Thanks, we'll drying us down on

0:28:32.640 --> 0:28:37.240
<v Speaker 1>Bloomberg Radio. Indeed, it is three forty nine on Wall Street,

0:28:37.320 --> 0:28:40.200
<v Speaker 1>just over ten minutes until the markets close on this Monday,

0:28:40.320 --> 0:28:44.080
<v Speaker 1>June seven. Tim Stanebeck with Bloomberg Business Week and joining

0:28:44.120 --> 0:28:46.360
<v Speaker 1>us now as Jay Littman, the co founder and president

0:28:46.440 --> 0:28:50.560
<v Speaker 1>of Ethic, approximately one billion dollars in assets under management.

0:28:50.680 --> 0:28:53.960
<v Speaker 1>Jay joins us again on the phone from New York City.

0:28:54.040 --> 0:28:55.400
<v Speaker 1>J It's great to have you back on the show.

0:28:55.440 --> 0:28:58.320
<v Speaker 1>How are you doing to I'm fantastic to be here.

0:28:58.880 --> 0:29:01.640
<v Speaker 1>Thanks for thanks for joining us today. Um, you know,

0:29:01.760 --> 0:29:04.120
<v Speaker 1>June kicks off Pride and we wanted to have you

0:29:04.160 --> 0:29:06.959
<v Speaker 1>on the show because Ethic is a sustainable asset manager

0:29:07.080 --> 0:29:09.600
<v Speaker 1>and you're doing something in on ear of of Pride. Month,

0:29:10.400 --> 0:29:14.560
<v Speaker 1>you're helping investors allocate capital toward companies that are supporting

0:29:14.840 --> 0:29:17.840
<v Speaker 1>lgbt q I A plus communities. How are you doing

0:29:17.880 --> 0:29:22.160
<v Speaker 1>it well? Here at Ethic, we work with investors to

0:29:22.240 --> 0:29:25.240
<v Speaker 1>help them align their portfolios with the biggest priorities that

0:29:25.320 --> 0:29:27.160
<v Speaker 1>they feel matter to them. So that can be things

0:29:27.200 --> 0:29:31.520
<v Speaker 1>like climate, deforestation, human rights, racial justice. But LGBTQ plus

0:29:31.680 --> 0:29:33.880
<v Speaker 1>is a huge priority for so many of our investors,

0:29:34.200 --> 0:29:37.240
<v Speaker 1>and so we use data to understand, you know, fundamentally,

0:29:37.320 --> 0:29:41.320
<v Speaker 1>which companies in our portfolios are either hurting or helping

0:29:41.560 --> 0:29:44.600
<v Speaker 1>this community, either through the way that they treat their

0:29:44.640 --> 0:29:47.600
<v Speaker 1>employees or their communities, or through the products that they

0:29:47.720 --> 0:29:50.320
<v Speaker 1>sell and how they actually go about selling them to

0:29:50.400 --> 0:29:52.520
<v Speaker 1>the broader world. So we look at a number of

0:29:52.560 --> 0:29:55.840
<v Speaker 1>different issues and factors to understand which companies are going

0:29:55.880 --> 0:29:57.800
<v Speaker 1>to be on either side of that equation and then

0:29:57.880 --> 0:30:00.320
<v Speaker 1>look to build a portfolio to reflect that. So, what

0:30:00.400 --> 0:30:03.640
<v Speaker 1>are the companies that do you support this? Well, it's

0:30:03.720 --> 0:30:08.720
<v Speaker 1>companies that are making an explicit commitment to actually putting

0:30:08.840 --> 0:30:13.640
<v Speaker 1>things like antidiscriminatory behavior in their policies and procedures right

0:30:13.800 --> 0:30:16.200
<v Speaker 1>that as it currently stands in the US, over half

0:30:16.240 --> 0:30:19.440
<v Speaker 1>of the state in this country don't actually provide explicit

0:30:19.520 --> 0:30:23.520
<v Speaker 1>protections for the LGBTQ community, which means that it is

0:30:23.560 --> 0:30:25.760
<v Speaker 1>actually up to companies, many of the companies in our

0:30:25.800 --> 0:30:30.160
<v Speaker 1>portfolios to actually come out and explicitly tell their community,

0:30:30.200 --> 0:30:34.040
<v Speaker 1>their investors, their employees that this is something that they prioritize,

0:30:34.040 --> 0:30:36.720
<v Speaker 1>and this is something that they are going to put

0:30:36.840 --> 0:30:40.240
<v Speaker 1>in their documentation to ensure that bias in the hiring,

0:30:40.320 --> 0:30:44.120
<v Speaker 1>firing process, in promotions, in compensation is not something that's

0:30:44.120 --> 0:30:47.920
<v Speaker 1>going to be taken on at those businesses. And what

0:30:48.000 --> 0:30:50.160
<v Speaker 1>are some companies that aren't doing this? I mean, can

0:30:50.160 --> 0:30:52.480
<v Speaker 1>you talk about individual companies that you find that would

0:30:52.520 --> 0:30:56.440
<v Speaker 1>not meet the rubric? We don't typically name specific companies

0:30:56.600 --> 0:30:59.920
<v Speaker 1>in this format from a compliance perspective, but we can

0:31:00.000 --> 0:31:04.800
<v Speaker 1>talk about a lot of behaviors do no, of course,

0:31:04.800 --> 0:31:07.480
<v Speaker 1>I mean it's not just you know, the internal policies

0:31:07.520 --> 0:31:09.720
<v Speaker 1>with employees. You know, what we seek to understand is

0:31:09.760 --> 0:31:12.840
<v Speaker 1>all of the behaviors that companies actually have that can

0:31:13.000 --> 0:31:16.000
<v Speaker 1>again help or harm this community. And you know, some

0:31:16.120 --> 0:31:19.640
<v Speaker 1>of those things are more obvious, like antidiscriminatory policies and procedures,

0:31:19.880 --> 0:31:23.760
<v Speaker 1>whether they have protections for domestic partners providing equal benefits

0:31:23.800 --> 0:31:26.200
<v Speaker 1>whether they have um, you know, additional benefit to the

0:31:26.240 --> 0:31:30.360
<v Speaker 1>trans community for additional medical coverage that may be required.

0:31:30.560 --> 0:31:33.120
<v Speaker 1>But there's also you know, things that these companies do

0:31:33.240 --> 0:31:36.880
<v Speaker 1>that might seem innocuous that are highly important to you know,

0:31:37.040 --> 0:31:41.200
<v Speaker 1>solving this issue. Right, So something like data security and privacy,

0:31:41.560 --> 0:31:44.160
<v Speaker 1>right that may seem really unrelated and it may seem

0:31:44.240 --> 0:31:47.080
<v Speaker 1>really innocuous as related to this, but if you think

0:31:47.120 --> 0:31:49.720
<v Speaker 1>about the fact that you know, ten to twelve or

0:31:49.800 --> 0:31:54.000
<v Speaker 1>fifteen countries around the world actually make it punishable by

0:31:54.080 --> 0:31:57.960
<v Speaker 1>death to be a member of the LGBTQ community publicly,

0:31:58.160 --> 0:32:00.920
<v Speaker 1>it means that individuals in those countries are most likely

0:32:01.000 --> 0:32:05.320
<v Speaker 1>living private, most likely keeping this part of themselves secret.

0:32:05.360 --> 0:32:08.040
<v Speaker 1>And if they are living privately, and if they're living um,

0:32:08.200 --> 0:32:10.880
<v Speaker 1>you know online and being this part of who they

0:32:10.880 --> 0:32:14.360
<v Speaker 1>are online, then if that information is hacked, if it

0:32:14.480 --> 0:32:17.520
<v Speaker 1>is leaked, then it is a matter of life and death.

0:32:17.600 --> 0:32:21.400
<v Speaker 1>So what companies actually have good enough data security and

0:32:21.440 --> 0:32:24.640
<v Speaker 1>privacy to protect this information and ensure that you know,

0:32:24.800 --> 0:32:28.120
<v Speaker 1>this community in those countries is actually protected and safe.

0:32:29.120 --> 0:32:31.600
<v Speaker 1>What about investor demand for a product like this? So

0:32:31.760 --> 0:32:34.000
<v Speaker 1>what was it that that that made you realize that

0:32:34.160 --> 0:32:37.880
<v Speaker 1>this was an opportunity for ethic Well, you know, really

0:32:37.920 --> 0:32:40.600
<v Speaker 1>important part of our process in working with our clients

0:32:40.800 --> 0:32:43.120
<v Speaker 1>is going through a really rigorous experience that we call

0:32:43.160 --> 0:32:46.960
<v Speaker 1>the values mapping exercise to understand which issues matter to

0:32:47.040 --> 0:32:49.520
<v Speaker 1>our investors, because so much of what we do is

0:32:49.640 --> 0:32:53.400
<v Speaker 1>personalized to each specific investor. And so what we do

0:32:53.600 --> 0:32:55.480
<v Speaker 1>is we create like a mission statement or you know,

0:32:55.560 --> 0:32:57.800
<v Speaker 1>a map of what it is that people are actually prioritizing.

0:32:58.160 --> 0:33:00.840
<v Speaker 1>And you'll see some issues come more than others. You know,

0:33:00.920 --> 0:33:03.720
<v Speaker 1>you see climate is very popular, you see human rights,

0:33:03.840 --> 0:33:06.840
<v Speaker 1>racial justice. But what we found is that lgbt Q right,

0:33:07.080 --> 0:33:10.600
<v Speaker 1>lgbt Q plus rights is a fundamental human rights. This

0:33:10.760 --> 0:33:13.400
<v Speaker 1>is you know, um, this is something that so many

0:33:13.440 --> 0:33:15.120
<v Speaker 1>of our client have actually told us that they do

0:33:15.280 --> 0:33:17.520
<v Speaker 1>want to prioritize. And it's also an issue that we

0:33:17.680 --> 0:33:20.640
<v Speaker 1>hear at the company prioritize from a personal basis. So

0:33:21.000 --> 0:33:23.520
<v Speaker 1>we made it a priority early on to actually think

0:33:23.600 --> 0:33:26.120
<v Speaker 1>about this issue at a systemic level, looking at the

0:33:26.160 --> 0:33:29.719
<v Speaker 1>issues that are really important, like antidiscriminatory policies as we discussed,

0:33:29.720 --> 0:33:32.560
<v Speaker 1>but also looking at the additional factors like dates, privacy,

0:33:32.840 --> 0:33:36.160
<v Speaker 1>like firearms, like these other behaviors that matter so much.

0:33:36.520 --> 0:33:38.600
<v Speaker 1>I know, from a climp compliance perspective, you probably have

0:33:38.680 --> 0:33:41.320
<v Speaker 1>to be very careful in in in what you can say.

0:33:41.520 --> 0:33:43.479
<v Speaker 1>But but can you take me into and take our

0:33:43.520 --> 0:33:45.720
<v Speaker 1>audience into the way that you think about different themes

0:33:46.080 --> 0:33:49.440
<v Speaker 1>and and potentially new themes that you would come up

0:33:49.480 --> 0:33:53.800
<v Speaker 1>with for four portfolios or products. Yeah, I mean, you know,

0:33:53.880 --> 0:33:56.120
<v Speaker 1>the themes is interesting where to put it? Because you know,

0:33:56.520 --> 0:33:58.560
<v Speaker 1>if you were to be a sustainment investor ten years ago,

0:33:58.640 --> 0:34:02.479
<v Speaker 1>fifty years ago, a hundred years ag, the priorities change, right.

0:34:02.560 --> 0:34:04.480
<v Speaker 1>So in the last three or four years, we've seen

0:34:04.560 --> 0:34:07.520
<v Speaker 1>issues like deforestation get a lot more popular because of

0:34:07.640 --> 0:34:11.080
<v Speaker 1>the increased prevalence of wildfire. Right last year we saw

0:34:11.520 --> 0:34:14.040
<v Speaker 1>racial justice get a huge amount of demand from our

0:34:14.080 --> 0:34:16.120
<v Speaker 1>client base. But that was something that we had prioritized

0:34:16.120 --> 0:34:18.360
<v Speaker 1>since we founded a business. And so what we do

0:34:18.560 --> 0:34:21.400
<v Speaker 1>is we provide additional resources into thinking about how to

0:34:21.440 --> 0:34:24.960
<v Speaker 1>address these things at a systemic level by looking at

0:34:25.000 --> 0:34:28.400
<v Speaker 1>how you know, companies are actually interacting with these issues,

0:34:28.440 --> 0:34:31.359
<v Speaker 1>either making them better or either making them worse. Right. So, again,

0:34:31.480 --> 0:34:34.520
<v Speaker 1>with an issue like LGBTQ plus rights, we're looking at

0:34:34.760 --> 0:34:37.320
<v Speaker 1>you know which behaviors that might not necessarily see the obvious,

0:34:37.360 --> 0:34:39.360
<v Speaker 1>but a truly systemic are actually going to support this

0:34:39.440 --> 0:34:42.360
<v Speaker 1>community with something like racial justice. Again, we want to

0:34:42.400 --> 0:34:45.160
<v Speaker 1>look beyond diversity and inclusion, which is very important. We

0:34:45.239 --> 0:34:47.720
<v Speaker 1>want to look at the systemic issues like private prison

0:34:47.840 --> 0:34:51.640
<v Speaker 1>like predatory lending, like environmental racism, to see which companies

0:34:51.640 --> 0:34:54.680
<v Speaker 1>are truly actually going to make the situation better or

0:34:54.760 --> 0:34:56.719
<v Speaker 1>worse as it pertains to the theme. You know, play

0:34:56.760 --> 0:34:58.840
<v Speaker 1>your question, hey, j I want to just take a

0:34:58.880 --> 0:35:01.799
<v Speaker 1>step back and think about the market and have your

0:35:01.920 --> 0:35:03.680
<v Speaker 1>your comments on the market in in a bigger way

0:35:03.719 --> 0:35:05.800
<v Speaker 1>in that weak Now that we've touched on, what what

0:35:05.920 --> 0:35:08.160
<v Speaker 1>you've been up to at ethics since we last spoke.

0:35:08.680 --> 0:35:11.000
<v Speaker 1>I'm wondering what you make of where the trade is

0:35:11.120 --> 0:35:13.640
<v Speaker 1>and where the trade has been happening over the last

0:35:13.680 --> 0:35:17.239
<v Speaker 1>six weeks or so. Our colleagues at Bloomberg News spoke

0:35:17.280 --> 0:35:19.600
<v Speaker 1>to Jennet Yellen yesterday and she said that higher interest

0:35:19.680 --> 0:35:21.600
<v Speaker 1>rates would be a plus for the US. What do

0:35:21.640 --> 0:35:24.480
<v Speaker 1>you make of that? Well, I think that you know,

0:35:24.600 --> 0:35:26.600
<v Speaker 1>the theme that we see, whether it's in the last

0:35:26.640 --> 0:35:29.759
<v Speaker 1>four weeks, six weeks, six months, six years, is that

0:35:29.960 --> 0:35:33.319
<v Speaker 1>investors are being more intentional about their investments, and they

0:35:33.360 --> 0:35:36.080
<v Speaker 1>are demanding more information about how their portfolio is going

0:35:36.120 --> 0:35:39.360
<v Speaker 1>to be affected by either these idiosyncratic market events or

0:35:39.440 --> 0:35:42.879
<v Speaker 1>just longer term themes in the economy. Right, is there

0:35:42.960 --> 0:35:47.040
<v Speaker 1>going to be an increased idiosyncratic impact based on you know,

0:35:47.200 --> 0:35:49.600
<v Speaker 1>the larger part of the portfolio, or are the companies

0:35:49.600 --> 0:35:52.240
<v Speaker 1>of portfolio going to be more impacted by an economy

0:35:52.320 --> 0:35:55.759
<v Speaker 1>that is driving more towards relieable energy, more towards the

0:35:55.960 --> 0:35:59.239
<v Speaker 1>systemic shift and our people positioned correctly. So for us,

0:35:59.280 --> 0:36:02.360
<v Speaker 1>it's about you know, having that intention with our investors

0:36:02.680 --> 0:36:05.719
<v Speaker 1>to recognize that they can put personalize their portfolios to

0:36:05.920 --> 0:36:08.920
<v Speaker 1>potentially insulate themselves from the risks that come from an

0:36:09.360 --> 0:36:11.280
<v Speaker 1>either those short term events for the long term offense.

0:36:11.360 --> 0:36:14.719
<v Speaker 1>But we're just seeing investors being more demanding of intentional

0:36:14.800 --> 0:36:17.080
<v Speaker 1>portfolios that are actually going to be insulated from them,

0:36:17.400 --> 0:36:20.120
<v Speaker 1>rather than being you know, more passive and kind of

0:36:20.320 --> 0:36:23.120
<v Speaker 1>staying in traditional index investments. For example, did you just

0:36:23.200 --> 0:36:24.840
<v Speaker 1>in the last twenty seconds, are are you at the

0:36:24.840 --> 0:36:27.960
<v Speaker 1>point where you're openly communicating with companies about what they

0:36:28.239 --> 0:36:33.280
<v Speaker 1>need to be pushing pushing for internally, So our investors

0:36:33.320 --> 0:36:36.400
<v Speaker 1>are able to participate through you know, proxy voters engage

0:36:36.480 --> 0:36:38.080
<v Speaker 1>with the companies that are in the portfolio, and that's

0:36:38.080 --> 0:36:40.440
<v Speaker 1>a really important part of the process that we provide companies.

0:36:40.520 --> 0:36:43.160
<v Speaker 1>But you know, we did just cross a billion dollar threshold,

0:36:43.160 --> 0:36:45.080
<v Speaker 1>which is very important to us in our community. But

0:36:45.400 --> 0:36:47.080
<v Speaker 1>as we continue to get larger, we're going to be

0:36:47.160 --> 0:36:50.160
<v Speaker 1>engaging more, especially as we have more weight and assets

0:36:50.200 --> 0:36:52.279
<v Speaker 1>behind us. G Leman, it is always a pleasure. J

0:36:52.440 --> 0:36:54.680
<v Speaker 1>is co founder and president of Ethic proximately a billion

0:36:54.719 --> 0:36:57.520
<v Speaker 1>dollars in assets under management. He joins US from New

0:36:57.640 --> 0:36:58.160
<v Speaker 1>York City,