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Speaker 1: Welcome to Money Making Conversations. It's the show that she

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Speaker 1: has the secrets of success experience firsthand by marketing and

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Speaker 1: Brandon expert Rashan McDonald. I will know he's giving me

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Speaker 1: advice to many occasions. In the case you didn't notice,

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Speaker 1: I'm not broke, you know he'll be interviewing celebrity CEOs,

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Speaker 1: entrepreneurs and industry decision makers. It's what he likes to do,

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Speaker 1: it's what he likes to share. Now it's time to

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Speaker 1: hear from my man, Rashan McDonald money Making Conversations. Here

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Speaker 1: we come. Welcome to Money Making Conversation. I am your host,

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Speaker 1: Rushan McDonald. It's time to stop reading other people's success

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Speaker 1: to her hear me. It's time to stop reading other

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Speaker 1: people's success stories and start writing your own. Always leave

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Speaker 1: with your gift, your passion, your belief, what you want

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Speaker 1: to do. Don't let your age, friends, family, or coworkers

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Speaker 1: stop you from planning or living your dreams. That's what

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Speaker 1: I tell you every week. I keep telling people. Maybe

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Speaker 1: one day everybody would listen and understand it's all about you.

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Speaker 1: It's all about your effort. My interviews with a Money

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Speaker 1: Making Conversations provide the consumer, business owner, access to celebrities, CEOs,

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Speaker 1: entrepreneurs and industry decision maker. My next guest, he's a CEO,

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Speaker 1: he's an entrepreneur, and more important that he's an industry

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Speaker 1: decision maker. That's a person, a change maker. My next

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Speaker 1: guest is Xavier People's He's a private wealth advisor at

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Speaker 1: Capital Group Private Client Services. Xavier works directly with high

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Speaker 1: net worth individuals and families to create customized plans for

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Speaker 1: protecting and growing their well He has been recognized by

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Speaker 1: Black Enterprise, one hundred, Modern Man, and the Latter Force

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Speaker 1: fifty under fifty. Today he is the founder of HBCU Change,

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Speaker 1: focused on raising one billion dollars for HBCUs over five years.

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Speaker 1: HBCU Change as a Black owned app that rounds your

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Speaker 1: purchase to the next dollar and doing this to change

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Speaker 1: to your historical Black college or university, which is an

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Speaker 1: HBCU of your choice. Please working to money making conversations.

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Speaker 1: He didn't ever attend an HBCU, but he's like me.

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Speaker 1: I did not attend an HBCU, but my passion and

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Speaker 1: my uplift is about creating change. Please working in the

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Speaker 1: money making conversation is Xavier people's glad to be here today.

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Speaker 1: You're supporting, You're supporting the support you've got the hbc

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Speaker 1: U capo man, I swear you much have went to

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Speaker 1: like family a boat house. Uh Howard, Tennessee, State of

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Speaker 1: Jackson State, Mississippi, Valence State. Grandly prayer for you, oh man,

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Speaker 1: Texas Southern. I could run out of names and a

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Speaker 1: hundred and four of them, but I know them all.

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Speaker 1: How about you? Can we take a can we do

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Speaker 1: like an h b c U uh till you know

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Speaker 1: you named HBCU, I named ah CU, then we see you.

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Speaker 1: P W I tend right out of schools. How you doing, sir?

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Speaker 1: I'm doing awesome? How your power you doing that? We're great, man,

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Speaker 1: I'm great because I'm talking up to an individual who's

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Speaker 1: trying to create change. You know was was was even

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Speaker 1: before she was announced as a president vice president elect

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Speaker 1: by Joe Biden. You know, HBCUs came to the forefront

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Speaker 1: of acknowledgement by a lot of large donations from a

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Speaker 1: lot of wealthy people in during the pandemic. What's your

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Speaker 1: take on that? What I'll say is the big donations

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Speaker 1: are good, and we applaud the big donations again and

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Speaker 1: again and again. And I will tell you most schools

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Speaker 1: would applaud big donations as well. But there are a

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Speaker 1: couple of things that I need to point out. Number One,

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Speaker 1: those big donations seem to go to the same five

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Speaker 1: to tend schools over and over again. And a lot

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Speaker 1: of the mid size to small size schools that are

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Speaker 1: in really need of those those donations are and that

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Speaker 1: are at the highest risk of closing, they really never

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Speaker 1: get those donations at all. So that's one point that

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Speaker 1: I want to make. Number Two, if you talk to

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Speaker 1: those institutions that receive those big donations, oftentimes those big

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Speaker 1: donations feel and immediate needs and close and immediate gap,

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Speaker 1: and then the next year they they'll need those big

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Speaker 1: donations to come on in again to keep the operational

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Speaker 1: budget going, to keep the school going as a whole.

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Speaker 1: And so what HBCU change is it gives schools consistent

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Speaker 1: donations on a daily basis that will be the foundation

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Speaker 1: of that school's operational budget to keep their doors open

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Speaker 1: day in and day out. That's what this is all about.

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Speaker 1: And I agree with you, you you know, but like the

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Speaker 1: like the United Negro College Fund, that's a hundred and

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Speaker 1: four h HBCUs that are credited as A three more

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Speaker 1: than are unaccredited, which will get you up to a

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Speaker 1: hundred and seven. Okay, but like the uniting in the

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Speaker 1: crowding fund, I think it represents like thirty seven of

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Speaker 1: the HBCU schools. I know it's no more than forty.

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Speaker 1: So there's over sixty schools that are not getting any

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Speaker 1: opportunity from any donations that are made to the United

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Speaker 1: Negal College from a lot of people don't know that

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Speaker 1: unless you go to the website. They don't publicly say, hey,

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Speaker 1: give your money, but only a few schools are gonna

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Speaker 1: get it. And this is about trying to too, uh

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Speaker 1: spread the wealth, as we all talked about within the

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Speaker 1: black community, trying to give everybody a shot to being successful.

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Speaker 1: What brought this concept to you? But before we even

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Speaker 1: get to that, let's talk about your background. Okay. Now,

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Speaker 1: you went to undergraduate I think you said, the University

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Speaker 1: of West Georgia, Yes, and then undergraduate undergra University of

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Speaker 1: West Georgia, um born and ready East here in the

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Speaker 1: city of Atlanta. And so as you can imagine with

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Speaker 1: the historic HBCUs here in Atlanta, they're they're very close

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Speaker 1: and proximity to me. But then more importantly they're very

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Speaker 1: near and dear to my heart. Um My dad he

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Speaker 1: attended Savannah State University, My wife attended Spellman, My sister

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Speaker 1: and law attended Spellman. And so I'm surrounded by HBCU

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Speaker 1: grads day in and day out. Okay, so you're a spellman,

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Speaker 1: then you know, I know they're looking at you. Savannah State, Mr.

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Speaker 1: I know you got a scholarship. Mr athlete, you know

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Speaker 1: went on down and they played little football. But then

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Speaker 1: he came and you went to cal. Now now I'm

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Speaker 1: having fought with this because see I went to the

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Speaker 1: University of Houston, and I and the many campaigns with

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Speaker 1: Stephen A. Smith got to be the UH brand ambassador

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Speaker 1: for HBCU week for Ashley Christopher Christopher's Foundation. We've done

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Speaker 1: two big events on ESPN where we raised UH what.

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Speaker 1: Students have been awarded over loved million dollars and scholarships

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Speaker 1: Over two thousand have been registered on the spot. So

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Speaker 1: it's about passion, it's about belief, and it's not about

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Speaker 1: this interview is more about letting every everybody know that

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Speaker 1: if you didn't go, don't don't feel there's a need

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Speaker 1: not to be a part of change, a part of opportunity.

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Speaker 1: That's what this interview is about. Because you and I

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Speaker 1: both know we never attended that were varied Fromili. Hey,

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Speaker 1: I went the Universe of Houston, Texas. Southern was in

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Speaker 1: walking distance right down the street in the Third War,

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Speaker 1: pri of View and then was forty five miles north

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Speaker 1: of me, and so my schools when my my my

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Speaker 1: senior class, half my senior class went to Preview and

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Speaker 1: so so I'm very familiar with the HBCU brand, but

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Speaker 1: at the time that wasn't I wouldn't even say I

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Speaker 1: went to Southern University. I went to their freshman class

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Speaker 1: induction ceremonies to be ad managed to be admitted as

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Speaker 1: a freshman and bad rouge. So I I experienced it.

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Speaker 1: I didn't close on it, but doesn't mean I can't

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Speaker 1: continue to do my part to support it. And that's

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Speaker 1: really what's driving you. Correct absolutely, because at the end

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Speaker 1: of the day, when when I was coming out of

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Speaker 1: high school, I actually wanted to go to more House,

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Speaker 1: but I couldn't afford to go to more House, and

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Speaker 1: so um there weren't any scholarships or anything like that

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Speaker 1: that I could find at that time that made it

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Speaker 1: affordable and made financial sense for me to to go

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Speaker 1: to more House. But obviously athletics played a part into

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Speaker 1: what drove me to another school. But I think if

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Speaker 1: those financial opportunities were there, I would have gone to

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Speaker 1: more House. So that's one thing. I know. You have

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Speaker 1: another question earlier about my background and kind of how

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Speaker 1: that relates to change and how we got here today. Well,

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Speaker 1: the way this actually started was my company, Capital Group,

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Speaker 1: largest active money manager in the world, and we've managed

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Speaker 1: literally billions of dollars for institutions of higher learning, their

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Speaker 1: endowments and foundation. And so we're sitting in a conference

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Speaker 1: room one day and I just asked a simple question.

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Speaker 1: I said, how many historically black colleges and universities endowments

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Speaker 1: do we manage because they can truly benefit from the relationships,

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Speaker 1: the resources, and the research that we provide these other

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Speaker 1: institutions of higher learning. And to my surprise, the answer

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Speaker 1: to zero. So I got on a plane went all

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Speaker 1: over the country just to talk to hbcu is about

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Speaker 1: who we are, what we could do for him, how

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Speaker 1: we can truly help them, and they all stopped me

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Speaker 1: in my tracks and said this they said, Hey, the research,

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Speaker 1: the resources that you can provide, that's great, but we

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Speaker 1: have an issue getting out our alumni to consistently give

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Speaker 1: back to the institution. And we can solve for that,

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Speaker 1: then we can take advantage of this stuff that you're

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Speaker 1: talking about today. So I came home and it quickly

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Speaker 1: went from my daytime job to a passion of mine.

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Speaker 1: I said, let me figure out how it can help

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Speaker 1: these schools out, because they really need some help. I

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Speaker 1: sent out a survey to five thousand HBC alum and

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Speaker 1: asked two simple questions, don't you give back to your school?

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Speaker 1: Why don't you give back to your school on a

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Speaker 1: consistent basis? And then, to my surprise, the number one

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Speaker 1: answer and that survey was we don't give back because

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Speaker 1: we've never been asked, followed by we don't give back

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Speaker 1: because we don't believe that we can give an amount

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Speaker 1: that would have an impact on the school. And going

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Speaker 1: back to your your first question, I would like to

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Speaker 1: say that you know, we hear about these big mega

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Speaker 1: millionaires and billionaires right in these huge checks to HBCUs

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Speaker 1: I tend believe, I tend to believe that that has

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Speaker 1: a double ed sword and it plays on the psyche

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Speaker 1: of the average alumni and the average supporter of an HBCU,

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Speaker 1: and they believe that if they're not cutting a million

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Speaker 1: dollar check or even the thousand dollar check that there

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Speaker 1: are five, ten, or twenty dollars a month, isn't having

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Speaker 1: an impact on the school. And so what HPCU Change

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Speaker 1: wants to let everyone know that if we're all given

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Speaker 1: change on a monthly basis to our HBCU, those since

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Speaker 1: as up to dollars, those dollars adds up to millions

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Speaker 1: and they can have a tremendous impact on e historically

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Speaker 1: black college and university in this country. You know, it's

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Speaker 1: really interesting how you're taking in and just bring a

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Speaker 1: point out another non HBCU person who's out there shining

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Speaker 1: a bright lines Chris Paul and be all star Chris Paul.

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Speaker 1: He's doing in fact, he's doing a joint venture with

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Speaker 1: Stephen A. Smith that's airing on ESPN Plus called why

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Speaker 1: not Us about the North Carolina Central State University North

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Speaker 1: Carolina Central University, They called me state when they come

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Speaker 1: to get me for that. North Carolina Central University's Rise

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Speaker 1: to the Run on the March Madness basketball season, which

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Speaker 1: COVID really messed up. But that makes for us a

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Speaker 1: good story in this series is on now ESPN Plus.

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Speaker 1: Now when I when I look at you, and then

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Speaker 1: I look at the whole prospect of you know, donations,

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Speaker 1: because you you graduate from pal cal I Graduate Universe,

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Speaker 1: ust I knew exactly what they're talking about. They constantly

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Speaker 1: asked me for money. They constantly asked me to speak.

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Speaker 1: They constantly asked me so much that I eventually wrote

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Speaker 1: a check for two d fifty hours okay, for an endowment.

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Speaker 1: So I there has to be a plan in place,

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Speaker 1: and it has to be people built it. I remember,

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Speaker 1: I remember the president of my school said she had

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Speaker 1: a billion dollar campaign. She wanted to be in place.

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Speaker 1: She said she wanted to bring a medical school to

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Speaker 1: the campus University Houston. That was I remember. She approached

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Speaker 1: me in twenty twelve because I was doing to Steve

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Speaker 1: Harvey talk show in Chicago and I holded in an

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Speaker 1: event for her when she was in Chicago. And guess what.

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Speaker 1: Fast forward, there's a she's passed a billion dollar fundraising mark.

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Speaker 1: She has a we have a medical school on the

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Speaker 1: campus of the University Houston. That is absolutely true. You

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Speaker 1: have to have a plan in place. What I don't

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Speaker 1: want people to do is act like black people don't

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Speaker 1: want to give, Black people don't want to support. How

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Speaker 1: are you asking and we're playing long term, not some

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Speaker 1: short term, long term nurturing plan that you have in

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Speaker 1: place to get get black people to give a donate

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Speaker 1: on the regular basis, what are your thoughts? So um,

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Speaker 1: it's funny. I received a call from Princeton not too

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Speaker 1: long ago, and they've seen the publicity that we've received

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Speaker 1: for HBC Change and they just wanted to kind of

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Speaker 1: talk to us about what we're doing and how we're

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Speaker 1: galvanizing so many people to download a negative have been

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Speaker 1: in credit card and give change back to historical black

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Speaker 1: colleges and universities. But the thing that struck out stuck

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Speaker 1: out to me the most during that conversation, I just

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Speaker 1: asked the question. I said, how many people do you

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Speaker 1: have in your your office of Advancement, which is typically

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Speaker 1: in charge of raising money for the school. They told

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Speaker 1: me that they had a hundred and forty nine individuals

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Speaker 1: that work in that department that are solely focused on

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Speaker 1: raising money for the endowment and the operation of that school.

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Speaker 1: Typically at historically Black college and university they have one

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Speaker 1: of two people. And so what we are what we

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Speaker 1: need to do is immediately is and I'm sure University

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Speaker 1: of Houston they probably have probably was of a hundred

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Speaker 1: people who are in charge of that as well. And

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Speaker 1: so we need to be able to raise money for

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Speaker 1: this these historical Black colleges and universities so they can

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Speaker 1: build out their infrastructure and the apparatus to actually target

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Speaker 1: and go after these individuals to raise money. Another thing

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Speaker 1: that we're doing here at HBCU Change is we're becoming

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Speaker 1: an extension of the school by helping these schools to

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Speaker 1: organize data. You can't raise money if you don't have

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Speaker 1: good data on your alumni and your supporters and you

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Speaker 1: know where are these individuals geographically loticated? Do you have

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Speaker 1: good email addresses and good phone numbers on these individuals

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Speaker 1: to contact them, to ask them for money and to

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Speaker 1: organize to raise money. And so what we're creating is

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Speaker 1: a dashboard and a database for each HBCU so they

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Speaker 1: can have the found the foundational infrastructure to build it

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Speaker 1: out and to raise more money for their school. In

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Speaker 1: the hall, now here's here's here's the key conversation and

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Speaker 1: all this, Okay, you told me the background, Private Wealth Advisors,

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Speaker 1: one of the larger Capital Group Private Client Services got that.

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Speaker 1: Then you say, hey, I went around several colleges and

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Speaker 1: find out what's going on. They say, they are this

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Speaker 1: app there was designed. Is it your app or is

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Speaker 1: it tied to Capital A Group Private Client Services or

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Speaker 1: how did that come out? How did the development of

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Speaker 1: that app come about? And what makes it secure? Because

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Speaker 1: that's what people always thought, you know, I don't you

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Speaker 1: know you got the Russians attack and they're talking about

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Speaker 1: faith faith voting. You know, it's so much distrust some

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Speaker 1: types of technology that you when you hear something new

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Speaker 1: like this that's positive, how do you work yourself through

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Speaker 1: that process? But tell us how all got started? From

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Speaker 1: a technical standpoint, absolutely so, No, this app does not

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Speaker 1: have anything to do with Capital Group at all. This

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Speaker 1: is solely um an app that bootstrapped and finance out

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Speaker 1: of my pocket. And I have a great team of

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Speaker 1: eight individuals around me who helped to build out this app.

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Speaker 1: Shout out to my got Troy Wilson, who is the

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Speaker 1: actual developer of this app. Now, when it comes to

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Speaker 1: secure already we have two of the most secure platforms

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Speaker 1: out there, the same platforms that you use for your

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Speaker 1: online banking, we use for HBCU change as well, and

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Speaker 1: that is plaid and stripe, and so plaid and stripe

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Speaker 1: are the most secure platforms out there when it comes

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Speaker 1: to cyber cybersecurity, particularly in financial technology, and our app

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Speaker 1: is just secure as your online making. That's how we

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Speaker 1: pretty much describe it when we're talking to the US.

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Speaker 1: It's finally here, the season of celebration. And no matter

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Speaker 1: how you celebrate with family and friends, whether you're preparing

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Speaker 1: for reis magos or Karamu lighting the Manura, are going

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Speaker 1: to midnight mass, Coals has just what you need to

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Speaker 1: make those traditions special. Plus you'll find gifts for all

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Speaker 1: your loved ones. Send warm wishes with cozy fleeces, sweaters, loungeware,

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Speaker 1: blankets and throws. Support minority owned or founded brands by

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Speaker 1: giving gifts from Human Nation and shame moisture, or treat

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Speaker 1: them to everyone's favorite active wear from top hands like Nike,

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Speaker 1: Adidas and under Armour. And in the spirit of giving,

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Speaker 1: Coals Cares is donating eight million dollars to local nonprofits

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Speaker 1: nationwide committed to the health and well being of our communities.

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Speaker 1: No matter how you celebrate, when you shop at Coals,

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Speaker 1: you're right where you belong. So this season, give with

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Speaker 1: all your heart with great gifts from Coals or Coals

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Speaker 1: dot com. Hi everyone, i'l roker here as a guy

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Speaker 1: with his own catchphrase. I appreciate that Smokey's only said

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Speaker 1: state Forrester, and the ad Council. And we're live here

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Speaker 1: outside the Perez family home, just waiting for the and

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Speaker 1: there they go, almost on time. This morning. Mom is

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Speaker 1: coming out the front door strong with a double arm

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Speaker 1: kid carry. Looks like dad has the bags. Daughter is

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Speaker 1: bringing up the rear. Oh, but the diaper bag wasn't closed.

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Speaker 1: Diapers and toys are everywhere, but Mom has just nailed

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Speaker 1: the perfect car seat buckle. For the toddler. And now

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Speaker 1: the eldest daughter, who looks to be about nine or ten,

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Speaker 1: has secured herself in the booster seat. Dad zips the

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Speaker 1: bad clothes and they're off, but looks like Mom doesn't

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Speaker 1: realize her coffee cup is still on the roof of

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Speaker 1: the car and there it goes. Oh, that's a shame

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Speaker 1: that mug was a fan favorite. Don't sweat the small stuff.

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Speaker 1: Just nailed the big stuff, like making sure your kids

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Speaker 1: are buckled correctly in the right seat for their agent's eyes.

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Speaker 1: Learn more n h t s A dot gov slash

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Speaker 1: slash the Right Seat brought to you by MIZZA and

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Speaker 1: the ad Council. Right, and that's important and uses so

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Speaker 1: so one uses this. So now we get into the tech.

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Speaker 1: Now the application part, because you're saying that by using

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Speaker 1: this the change it rounds it up. You've been forty

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Speaker 1: five cents is a rounded up to a dollar I'm assuming,

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Speaker 1: and that's sixty five cents will be donated going to

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Speaker 1: an account all to the school of your choice. How

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Speaker 1: does that work there? Yeah, so great question again, You're right,

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Speaker 1: you buy a couple of coffee for three dollars and

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Speaker 1: fifty cents, right, so we round that transactions up to

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Speaker 1: four dollars. That empty cents goes to the HBCU of

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Speaker 1: your choice. So you will go in and you will

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Speaker 1: link your debit and or your credit card to the app,

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Speaker 1: and basically every transaction that you have, we're rounding every

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Speaker 1: one of those transactions up to the nearest dollar and

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Speaker 1: we're giving that change to the HBC of your choice.

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Speaker 1: What we found on that app is that the average

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Speaker 1: person gives about seven dollars per month per card on

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Speaker 1: the app. So if you have your debit card connected,

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Speaker 1: based on all the transactions you have on the monthly basis,

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Speaker 1: is more than likely when you round up that change,

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Speaker 1: you're gonna give about twenty seven dollars per month. So

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Speaker 1: using Clark Atlanta as a UNI as an example, Clark

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Speaker 1: Atlanta has forty thousand alumni at Clark Atlanta University. If

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Speaker 1: we will only get ten thousand of those individuals to

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Speaker 1: sign up, in our average, they're giving twenty seven dollars

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Speaker 1: a month. That's three million dollars a year going to

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Speaker 1: Clark Atlanta University, which ultimately has a huge impact on

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Speaker 1: Clark because that's money that they otherwise we're not getting

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Speaker 1: on an annual basis. Okay, now I'm I'm speaking to Xavier.

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Speaker 1: You know, he's the developer of HBCU. Change is this app,

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Speaker 1: and this goal is to raise one billion dollars for

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Speaker 1: hbc US over five years. So I'm really trying to

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Speaker 1: I'm not I'm not trying to grill on you. I'm

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Speaker 1: just trying to see have works because I'm ready for it. Okay,

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Speaker 1: because you know because okay, now, because I used my

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Speaker 1: credit card, I go in this is using your credit card, right, yes,

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Speaker 1: I give you credit card. I go into let's say loads.

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Speaker 1: I went in Loads yesterday, I put my bought some plants.

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Speaker 1: I pay for my plants. How does it get to

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Speaker 1: the me paying for my plans with my credit card

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Speaker 1: to the app. That's that's the part that's confusing me.

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Speaker 1: All right, good question. So what happens is you will

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Speaker 1: do your daily transactions. Once your daily transactions that change

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Speaker 1: from your daily transactions, once it totals five dollars, then

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Speaker 1: immediately that money goes from your your bank account right

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Speaker 1: to your school's stripe account. Okay, and from there it

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Speaker 1: starts over again. So every transaction you make, once those

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Speaker 1: roundups total five dollars, that's when the money transfers from

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Speaker 1: your bank account to that school's stripe account. Just what

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Speaker 1: I'm saying. What I'm saying is that I hear they

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Speaker 1: round up. I hear where it's gonna go. My disconnect

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Speaker 1: is becoming like when I charged the credit card and

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Speaker 1: the app, there are two different things. Okay, how does

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Speaker 1: the app no I made a charge? I guess that's

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Speaker 1: the question. I apologize, good question, no, no words. So

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Speaker 1: all right, I'm a back up little bit and checks

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Speaker 1: and just a little bit better. That is, you have

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Speaker 1: let's just say you have most credit cards, so you

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Speaker 1: have your multiple credit cards, and then you have your

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Speaker 1: funding source, which is essentially your checking account. So that

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Speaker 1: what the app does is it looks at the transactions

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Speaker 1: that you have on your credit card and it says, Okay,

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Speaker 1: you went to Starbucks and bought coffee for three dollars

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Speaker 1: and fifty cents, We're gonna hold his fifty cents to

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Speaker 1: to the side. You went to Lows and you bought

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Speaker 1: a flashlight for twenty seven dollars and seventy five cents.

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Speaker 1: We're gonna hold this, and then once all of those

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Speaker 1: transactions total five dollars, then it triggers for that five

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Speaker 1: dollars to move from your checking account to your school

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Speaker 1: stripe account. So if you wanted to support Texas Southern,

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00:21:48,840 --> 00:21:51,919
Speaker 1: for an example, it goes from your your checking account

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Speaker 1: to Texas Southern stripe account and then Texas Southern takes

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Speaker 1: the possession of that five dollars. Now you start on

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Speaker 1: a lot of boards, you know, most Trust Bank Advisory Board,

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Speaker 1: the Atlanta Police Foundation Young Guns Board. So you always

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Speaker 1: have been involved, You've always wanted to give back. Why

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Speaker 1: is that important to you? And I'm not just talking

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Speaker 1: about HBCU, but you have a you have a built

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Speaker 1: in you know, d n a of of of saying

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Speaker 1: my success it is great, but helping other people to

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Speaker 1: be successful is even better. So so there are a

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Speaker 1: couple of things to that. Number One, when you see

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Speaker 1: issues in your community, you know a lot of times

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Speaker 1: you just have to ask the simple question, what do

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Speaker 1: you want to do about it? And the best way

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Speaker 1: to contribute to being a part of the solution is

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Speaker 1: just being at a part of the solution and getting

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Speaker 1: involved on boards that makes decisions on the impact on

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Speaker 1: your community, day in and day out. So that's one

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Speaker 1: number two. I live up. I believe in reciprocity, and

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Speaker 1: that is what you give out, you get back. And

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Speaker 1: I believe that I'm blessed in my life because I give,

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Speaker 1: I give, I give, like get more. So I would

428
00:23:01,840 --> 00:23:04,920
Speaker 1: never have to want or weight on anything because I've

429
00:23:04,960 --> 00:23:08,480
Speaker 1: already put the good energy out into the atmosphere. And

430
00:23:08,520 --> 00:23:12,000
Speaker 1: then lastly, I love my people, and at the end

431
00:23:12,040 --> 00:23:15,080
Speaker 1: of the day, I think that that's the most important

432
00:23:15,080 --> 00:23:19,520
Speaker 1: thing that I have loved for black historical Black colleges

433
00:23:19,520 --> 00:23:24,520
Speaker 1: and universities, black businesses, black institutions, the Black church period,

434
00:23:24,560 --> 00:23:27,639
Speaker 1: because I understand that I am who I am because

435
00:23:27,640 --> 00:23:30,720
Speaker 1: of those institutions. And and yeah, you're right, I did

436
00:23:30,720 --> 00:23:33,840
Speaker 1: not go to hpc U, but more than likely the

437
00:23:33,880 --> 00:23:37,600
Speaker 1: person that came before me, the first private wealth advisor

438
00:23:37,640 --> 00:23:42,439
Speaker 1: to the first private banker, probably had some connection or

439
00:23:42,560 --> 00:23:45,280
Speaker 1: or went to a historical black college in university. And

440
00:23:45,320 --> 00:23:47,879
Speaker 1: so that's not lost on me at all. And so

441
00:23:47,920 --> 00:23:51,439
Speaker 1: I'll understand the importance of these institutions, and so I

442
00:23:51,480 --> 00:23:55,200
Speaker 1: feel that it's my obligation to support these institutions day

443
00:23:55,240 --> 00:23:57,640
Speaker 1: in and day out. Your father, which is Van of State,

444
00:23:57,840 --> 00:24:00,560
Speaker 1: which is HPC and your wife would just spell you

445
00:24:00,600 --> 00:24:04,000
Speaker 1: know you an HBC. HBC you change and secure partnership

446
00:24:04,040 --> 00:24:07,120
Speaker 1: with brands like Sea Groups, Jim watch ther for creative

447
00:24:07,119 --> 00:24:10,040
Speaker 1: program tell us about that and and also your speaker

448
00:24:10,080 --> 00:24:14,120
Speaker 1: series Keys to Growth. Absolutely, so we'll start with Keys

449
00:24:14,160 --> 00:24:17,879
Speaker 1: to Growth. Keys to Growth is beyond just raising money

450
00:24:17,920 --> 00:24:21,879
Speaker 1: for HBCUs. We want to give the schools, the administration,

451
00:24:22,359 --> 00:24:26,600
Speaker 1: the alumni and supporters good information that they can use.

452
00:24:26,800 --> 00:24:29,960
Speaker 1: You know, is one thing Thol saying that, um, you

453
00:24:29,960 --> 00:24:31,800
Speaker 1: can give someone to fish and they can eat for

454
00:24:31,840 --> 00:24:33,480
Speaker 1: a day, but you can teach them how to fish

455
00:24:33,680 --> 00:24:36,280
Speaker 1: and they can eat for a lifetime. What we do

456
00:24:36,440 --> 00:24:38,520
Speaker 1: is we go out and find the best thought leaders

457
00:24:38,560 --> 00:24:41,159
Speaker 1: in the world and we do a monthly conference for

458
00:24:41,280 --> 00:24:44,600
Speaker 1: those thought leaders to come and give great information to

459
00:24:44,960 --> 00:24:50,600
Speaker 1: HBC US presidents, administration on how they can better monetize

460
00:24:51,080 --> 00:24:54,240
Speaker 1: their brand, how they can use finances to better leverage

461
00:24:54,240 --> 00:24:58,360
Speaker 1: those finances to better position HBC used over the Long

462
00:24:58,440 --> 00:25:02,800
Speaker 1: Call and so um our most recent UM Keys the

463
00:25:02,840 --> 00:25:06,040
Speaker 1: Girl series. We had Damon John from Shark Tank and

464
00:25:06,080 --> 00:25:08,679
Speaker 1: a gentleman by the name of Gary Benderchuck who's a

465
00:25:08,760 --> 00:25:12,960
Speaker 1: marketing genius and he talked to HBCU presidents about UM

466
00:25:13,040 --> 00:25:17,080
Speaker 1: using licensing to UM leverage their brands and to make money.

467
00:25:17,320 --> 00:25:21,919
Speaker 1: Most recently, we've seen Nike and Lebron James m partnership

468
00:25:22,000 --> 00:25:24,920
Speaker 1: with Florida and M University, and that's a great example

469
00:25:25,080 --> 00:25:29,720
Speaker 1: of how UM an HBCU partner with Nike and they're

470
00:25:29,720 --> 00:25:34,199
Speaker 1: gonna use their licensing brand to ultimately make money for

471
00:25:34,400 --> 00:25:37,239
Speaker 1: in this case, the athletic program at Florida A and

472
00:25:37,359 --> 00:25:39,840
Speaker 1: M University. You know, when you have an app trying

473
00:25:39,880 --> 00:25:43,960
Speaker 1: to generate revenue called HBCU Change, it's naturally come to money.

474
00:25:43,960 --> 00:25:47,399
Speaker 1: Make conversation. Okay, we're talking conversation. How you getting out

475
00:25:47,400 --> 00:25:49,760
Speaker 1: because I'm definitely gonna drop this in my newsletter And

476
00:25:49,760 --> 00:25:53,560
Speaker 1: I got a platform called HBCU Awards that's it's about

477
00:25:53,560 --> 00:25:57,359
Speaker 1: Black excellence. Because you can go there's HBCU Awards dot Com.

478
00:25:57,680 --> 00:26:00,159
Speaker 1: I'm gonna feature this on and get my I have

479
00:26:00,280 --> 00:26:01,800
Speaker 1: to sit down with you and see if we can

480
00:26:01,840 --> 00:26:05,159
Speaker 1: put this on our website. And because I think this

481
00:26:05,280 --> 00:26:09,240
Speaker 1: is really cool. UM my executive producer, she's uh HBCU

482
00:26:09,320 --> 00:26:13,440
Speaker 1: grab Hampton University. Uh, my social media person. She's from

483
00:26:13,520 --> 00:26:16,320
Speaker 1: Savannah State as you said earlier, for your father tend

484
00:26:16,359 --> 00:26:18,800
Speaker 1: at the h b c U. So, but I think

485
00:26:18,840 --> 00:26:21,240
Speaker 1: this is something that you're you're here from it because

486
00:26:21,280 --> 00:26:22,680
Speaker 1: if this is something I want you to go. It's

487
00:26:22,680 --> 00:26:26,040
Speaker 1: called HBC awards dot com if the most Black excellence

488
00:26:26,080 --> 00:26:28,920
Speaker 1: in the in the area, academics as well as black

489
00:26:28,960 --> 00:26:31,520
Speaker 1: excellence overall. It's a combination of what we're talking about.

490
00:26:31,960 --> 00:26:35,359
Speaker 1: You know. I we talked about barbershop, beautist laws or

491
00:26:35,880 --> 00:26:38,840
Speaker 1: UH stamp programs, and academics. We talked about the marching bands,

492
00:26:38,840 --> 00:26:41,920
Speaker 1: we talked about all the business schools, we talked about

493
00:26:42,000 --> 00:26:45,280
Speaker 1: everything that involved and excels, the medical side, the nursing

494
00:26:45,359 --> 00:26:48,560
Speaker 1: side of HBCUs. And so that's what I'm about. And

495
00:26:48,600 --> 00:26:50,879
Speaker 1: so when I see something like that, if this is

496
00:26:50,880 --> 00:26:54,360
Speaker 1: an opportunity for us to promote and give you another

497
00:26:54,440 --> 00:26:58,760
Speaker 1: relationship that's legitimate that brings credibility to your brand, we

498
00:26:58,800 --> 00:27:01,159
Speaker 1: should talk and we should talk about giving you a

499
00:27:01,240 --> 00:27:03,960
Speaker 1: link and it goes to your website and let people

500
00:27:04,160 --> 00:27:06,679
Speaker 1: figure out how to register and also put you in

501
00:27:06,680 --> 00:27:11,119
Speaker 1: our newsletter. But HPC Awards we on Instagram, Twitter and Facebook.

502
00:27:11,520 --> 00:27:14,760
Speaker 1: And Samantha Taylor of My ap of the show Money

503
00:27:14,760 --> 00:27:16,800
Speaker 1: making conversation. Is the one who brought you to my

504
00:27:16,840 --> 00:27:19,120
Speaker 1: attention to reach out. He's kind of like you. He's

505
00:27:19,160 --> 00:27:22,080
Speaker 1: not the HPCU grab. I feel you guys should connect

506
00:27:22,119 --> 00:27:24,280
Speaker 1: and that's why you're on this car. But more importantly,

507
00:27:24,560 --> 00:27:27,360
Speaker 1: you on this call so's you can use our synergy

508
00:27:27,480 --> 00:27:29,840
Speaker 1: to help your brand win. Because our goal is just

509
00:27:29,880 --> 00:27:32,200
Speaker 1: to get these young people an opportunity to get a

510
00:27:32,280 --> 00:27:36,640
Speaker 1: high education, spending the least amount of money. Absolutely, and

511
00:27:36,640 --> 00:27:38,520
Speaker 1: and and our and our goal is raised a billion

512
00:27:38,520 --> 00:27:41,040
Speaker 1: dollars for APCUS over the next five years. You know

513
00:27:41,080 --> 00:27:43,680
Speaker 1: a lot of people say a billion dollars, How can

514
00:27:43,720 --> 00:27:46,480
Speaker 1: you do it? Why are you even trying to do it?

515
00:27:46,800 --> 00:27:51,360
Speaker 1: And I always say that how is by have these

516
00:27:51,359 --> 00:27:54,360
Speaker 1: conversations that we're having right now and getting the awareness

517
00:27:54,400 --> 00:27:57,480
Speaker 1: out on it as many platforms as possible so people

518
00:27:57,480 --> 00:28:00,199
Speaker 1: can know that, hey, this is the goal, and we

519
00:28:00,240 --> 00:28:01,840
Speaker 1: can do this, and we can achieve this goal in

520
00:28:01,920 --> 00:28:05,119
Speaker 1: five years. And so I'm excited, and I want to

521
00:28:05,119 --> 00:28:08,400
Speaker 1: say that I owe you to the deepest gratitude as possible,

522
00:28:08,680 --> 00:28:10,840
Speaker 1: and I kind of honor in the privilege for you

523
00:28:10,840 --> 00:28:12,320
Speaker 1: to allow me to sit here and be on your

524
00:28:12,320 --> 00:28:15,320
Speaker 1: platform today because I know, you have a huge platform,

525
00:28:15,359 --> 00:28:17,960
Speaker 1: and I feel that it's important for me to get

526
00:28:17,960 --> 00:28:21,199
Speaker 1: on this platform and and and give the HBCU gospel

527
00:28:21,240 --> 00:28:24,000
Speaker 1: and HBC you change gospel and let people know that

528
00:28:24,320 --> 00:28:26,200
Speaker 1: just a couple of cents can go a long way

529
00:28:26,520 --> 00:28:29,840
Speaker 1: and supporting HBC use over there across this nation. Well,

530
00:28:29,880 --> 00:28:31,880
Speaker 1: not only a couple of cents, but you know your brain.

531
00:28:32,119 --> 00:28:34,680
Speaker 1: And so that's why I'm sitting up here looking as

532
00:28:34,840 --> 00:28:37,640
Speaker 1: as doing this interview, thought this whole interview Xavie, I'm

533
00:28:37,680 --> 00:28:39,240
Speaker 1: just thinking, how can I help him? How can I

534
00:28:39,320 --> 00:28:41,520
Speaker 1: doing that one? You know, So let's let's put a

535
00:28:41,520 --> 00:28:43,680
Speaker 1: link on the website, because I have a link already

536
00:28:43,680 --> 00:28:45,800
Speaker 1: already that goes to Dr three Sa Price and she

537
00:28:45,880 --> 00:28:48,960
Speaker 1: does the Black expos and Black Expose you can register

538
00:28:49,040 --> 00:28:51,760
Speaker 1: on the spot, and so that's that's another opportunity. I

539
00:28:51,800 --> 00:28:54,240
Speaker 1: probably connect you with her, you know, because just trying

540
00:28:54,240 --> 00:28:56,479
Speaker 1: to associate your brain, because we all got the bottom line, man,

541
00:28:56,480 --> 00:28:58,560
Speaker 1: we're just trying to help these young people to go

542
00:28:58,680 --> 00:29:01,840
Speaker 1: to get education and change their lives effectively, you know,

543
00:29:01,840 --> 00:29:03,840
Speaker 1: give them upper hand. You can go to college, and

544
00:29:03,920 --> 00:29:06,320
Speaker 1: I'm not saying you have to completely complete your education,

545
00:29:06,640 --> 00:29:08,840
Speaker 1: but I'm just telling people go to college because tylerge

546
00:29:08,920 --> 00:29:10,360
Speaker 1: changed my life. I'm not gonna lie to you say

547
00:29:10,480 --> 00:29:12,560
Speaker 1: I will not be the man it took me seven

548
00:29:12,600 --> 00:29:14,400
Speaker 1: years to graduating. Now, don't tell it wasn't. It wasn't

549
00:29:14,400 --> 00:29:16,000
Speaker 1: the in and out now. When't the end and out now?

550
00:29:16,360 --> 00:29:19,600
Speaker 1: But but because I went there, I saw so much

551
00:29:19,680 --> 00:29:23,080
Speaker 1: more to what I saw growing up in the black neighborhood.

552
00:29:23,120 --> 00:29:27,239
Speaker 1: I saw so much more. And that that diversity, or

553
00:29:27,240 --> 00:29:30,080
Speaker 1: being able to communicate with so many different people, people

554
00:29:30,080 --> 00:29:32,680
Speaker 1: who look like me, people didn't look like me, allowed

555
00:29:32,680 --> 00:29:34,600
Speaker 1: me to be the person I am as a father,

556
00:29:34,680 --> 00:29:37,760
Speaker 1: as a parent, as as a husband, all those good

557
00:29:37,760 --> 00:29:40,000
Speaker 1: things that's a business person has led me to do

558
00:29:40,080 --> 00:29:43,280
Speaker 1: through education. And that's just this this interviews by the

559
00:29:43,360 --> 00:29:48,320
Speaker 1: education and HBCU is the brand that's being underserved, underrecognized

560
00:29:48,360 --> 00:29:50,880
Speaker 1: for the black excellence and the contributions. Because you know,

561
00:29:51,080 --> 00:29:53,520
Speaker 1: I always tell people a percent of the congressman a

562
00:29:53,600 --> 00:29:57,560
Speaker 1: black HBC used, a percent of the doctors HBC used,

563
00:29:57,720 --> 00:30:00,560
Speaker 1: you know, or seventy of the of the the of

564
00:30:00,600 --> 00:30:02,600
Speaker 1: the of the teachers. It's it's just a list that

565
00:30:02,640 --> 00:30:06,280
Speaker 1: goes on and on. How a small population of students

566
00:30:06,720 --> 00:30:11,920
Speaker 1: graduate of HPCU, but they dominate the black workforce. That's powerful, brother,

567
00:30:12,080 --> 00:30:18,840
Speaker 1: that's powerful. That's right. And imagine if HBCUs we're not around, yes,

568
00:30:19,520 --> 00:30:24,320
Speaker 1: then where would we be as a community? Right with

569
00:30:24,360 --> 00:30:26,840
Speaker 1: those stats that you just routed off, and like you said,

570
00:30:26,880 --> 00:30:30,560
Speaker 1: there are many more stats. The essentially HBCUs are the

571
00:30:30,600 --> 00:30:34,560
Speaker 1: bare rock of the black ecosystem and the black economy

572
00:30:34,920 --> 00:30:39,280
Speaker 1: and so um without HBCUs where nothing and and and

573
00:30:39,320 --> 00:30:41,840
Speaker 1: they're needed. And so we need to do in and

574
00:30:41,840 --> 00:30:47,080
Speaker 1: everything to do two things. Number one, um supporting HBCUs

575
00:30:47,120 --> 00:30:50,640
Speaker 1: and people kind of being a drum major for HBCUs.

576
00:30:51,080 --> 00:30:54,000
Speaker 1: That's that's a trend, right, that's in bold right now.

577
00:30:54,520 --> 00:30:57,320
Speaker 1: It's our job to make sure that it's not just

578
00:30:57,400 --> 00:31:00,320
Speaker 1: a trend, but it's something that's here to stay for

579
00:31:00,880 --> 00:31:04,200
Speaker 1: decades and generations to come. Yeah, I like said, I'm

580
00:31:04,240 --> 00:31:07,480
Speaker 1: developing HBCU radio network. You know, so far I'm up

581
00:31:07,520 --> 00:31:10,920
Speaker 1: to thirteen stations with money making conversations. So I'm telling you, man,

582
00:31:11,080 --> 00:31:13,320
Speaker 1: I'm want the mission. That's why I love talking to you, brother,

583
00:31:13,400 --> 00:31:15,760
Speaker 1: I'm want the mission to make change. And uh and

584
00:31:15,800 --> 00:31:18,440
Speaker 1: I'm you you already got your thing having it. But brother,

585
00:31:18,720 --> 00:31:20,880
Speaker 1: anything I can do for you, Xavia, I'm gonna do.

586
00:31:20,960 --> 00:31:23,719
Speaker 1: That's why I'm leting you know, my newsletter, my website

587
00:31:23,920 --> 00:31:26,959
Speaker 1: on social media, and plus I got my radio network

588
00:31:27,000 --> 00:31:30,840
Speaker 1: that goes There's an hour show that I program exclusively

589
00:31:31,240 --> 00:31:33,680
Speaker 1: for HBCU, so you know this interview will be on

590
00:31:33,720 --> 00:31:37,200
Speaker 1: that platform as well as my national talk show platform. Nice. Well,

591
00:31:37,240 --> 00:31:39,239
Speaker 1: I'm looking forward to tapping in with both you and

592
00:31:39,280 --> 00:31:42,920
Speaker 1: your team, So I'm ready. So let me know when

593
00:31:43,080 --> 00:31:46,400
Speaker 1: where both me and my team would be there? Okay, cool, Well,

594
00:31:46,560 --> 00:31:49,200
Speaker 1: my office here in Atlanta, Georgia, so I'm based in Atlanta.

595
00:31:49,440 --> 00:31:52,720
Speaker 1: I'm opening Peachtree Corners to Georgia, which is no across,

596
00:31:53,000 --> 00:31:55,440
Speaker 1: so we're definitely connected. I gotta go to Atlantic City

597
00:31:55,520 --> 00:31:57,600
Speaker 1: this weekend, but next week we're trying to connect. So

598
00:31:57,640 --> 00:32:00,920
Speaker 1: I just start sitting. You know, everybody knows my brain

599
00:32:01,000 --> 00:32:02,560
Speaker 1: and what I'm trying to do. I've been fortunate in

600
00:32:02,680 --> 00:32:06,840
Speaker 1: this business to uh be perceived that somebody who's successful.

601
00:32:06,920 --> 00:32:10,440
Speaker 1: So I used that talent uh to be able to

602
00:32:10,480 --> 00:32:13,320
Speaker 1: give other individuals like you platforms and that's what money

603
00:32:13,360 --> 00:32:15,719
Speaker 1: making conversation is. Okay, thank you so much. Well, I'm

604
00:32:15,760 --> 00:32:17,720
Speaker 1: looking forward to connecting with you soon. When you get back.

605
00:32:17,840 --> 00:32:20,600
Speaker 1: Thank you, and I think your Xavier people's for coming

606
00:32:20,600 --> 00:32:24,200
Speaker 1: on my show HBCU change. He's making a difference. Five

607
00:32:24,240 --> 00:32:27,720
Speaker 1: What is a billion dollars? I mean, I've been dollars,

608
00:32:27,800 --> 00:32:31,360
Speaker 1: jolly dud A billion dollars five years. A billion dollars

609
00:32:31,360 --> 00:32:33,800
Speaker 1: in five years. You know you can do it. It's

610
00:32:33,840 --> 00:32:36,360
Speaker 1: a number, man, It's a number, and it's a number.

611
00:32:36,760 --> 00:32:39,480
Speaker 1: You know. You know what happens, man, is that people

612
00:32:39,920 --> 00:32:42,120
Speaker 1: try to think you know, just you're talking about sense

613
00:32:42,280 --> 00:32:44,680
Speaker 1: and you know, since add up to dollars and dollars

614
00:32:44,680 --> 00:32:47,239
Speaker 1: adds up to five and tens and fifteen twenties, and

615
00:32:47,280 --> 00:32:51,480
Speaker 1: that's what that's how you galvanize people to participate, is

616
00:32:51,520 --> 00:32:54,280
Speaker 1: that you don't encourage a lot. You just concourage some

617
00:32:54,800 --> 00:32:57,560
Speaker 1: considers some level of participation. And I know as you

618
00:32:57,640 --> 00:33:02,880
Speaker 1: launched the campaign, like uh give Tuesday of the same

619
00:33:02,960 --> 00:33:06,320
Speaker 1: day I did a big campaign for Vorhees College and

620
00:33:06,440 --> 00:33:09,320
Speaker 1: I was able to raise a million dollars for them

621
00:33:09,360 --> 00:33:12,200
Speaker 1: in a campaign. So my man, you're looking at the

622
00:33:12,240 --> 00:33:15,000
Speaker 1: right dude, Man, I care. I'm having sent over deck

623
00:33:15,040 --> 00:33:17,760
Speaker 1: to you just to show your HBC radio network, just

624
00:33:17,800 --> 00:33:19,600
Speaker 1: so you can see what we're doing. Look at our

625
00:33:19,640 --> 00:33:22,280
Speaker 1: platforms that we're creating for black excellence so we can

626
00:33:22,320 --> 00:33:25,800
Speaker 1: win together. Okay, let's do it all right. Thank you

627
00:33:25,800 --> 00:33:27,840
Speaker 1: for coming on Money Making Conversations. If you want to

628
00:33:27,840 --> 00:33:30,160
Speaker 1: hear more Money Making Conversations interviews, please go to Money

629
00:33:30,160 --> 00:33:33,080
Speaker 1: Making Conversation dot com. I was Sean McDonald. I am

630
00:33:33,160 --> 00:33:36,240
Speaker 1: your host. In this season of giving, Coals has gifts

631
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632
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633
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634
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635
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636
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637
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639
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