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Speaker 1: Welcome to Good Game with Sarah Spain, where we spent

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Speaker 1: our Saturday singing the Mariah Carey part of One Sweet

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Speaker 1: Day with Boys to Men and belting out mister Brightside

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Speaker 1: with the Killers. Now we're headed to cheer on the

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Speaker 1: US women's national soccer team.

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Speaker 2: And that she believes Cup. Godspeed, Vocal Courts, Godspeed.

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Speaker 1: It's Monday, February twenty fourth, and on today's show you'll

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Speaker 1: hear from chief branded communications officer for Stagwell the Women

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Speaker 1: behind Sport Beach in can France.

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Speaker 2: Beth Sadu.

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Speaker 1: We talked about how the perception of women athletes and

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Speaker 1: women's leagues has changed over the years. On the business side,

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Speaker 1: why female athletes make great brand ambassadors and partners, and

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Speaker 1: which big names will be seaside in France this summer.

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Speaker 1: Plus Like Fatherlike Daughter, tempo moves are speeding up, and

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Speaker 1: Alpine Skiing inducts its first member of the one hundred club.

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Speaker 1: It's all coming up right after this. Welcome back, Slaicys.

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Speaker 1: Here's what you need to know today. Let's start with

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Speaker 1: alpine Skiing, where American Mikaela Schiffren recorded her one hundredth

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Speaker 1: word Old Cup win on Sunday morning, winning the slalom

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Speaker 1: at a World Cup stop in Italy. The twenty nine

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Speaker 1: year old Chiffrin, already considered among the greatest of all time,

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Speaker 1: is the first alpine skier to ever reach one hundred wins. Now,

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Speaker 1: you'd think they've given all that success, she'd have a

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Speaker 1: pretty good idea of where to look when she crosses

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Speaker 1: the finish line. Not so much after the win. She

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Speaker 1: told reporters, quote, I didn't know if it said fourth

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Speaker 1: or first. One hundred times later and I still can't

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Speaker 1: find the darn scoreboard end quote. In honor for one

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Speaker 1: hundred win, Chiffrin is partnering with the scher Winter Foundation

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Speaker 1: to raise one hundred thousand dollars for kids who might

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Speaker 1: not otherwise have access to enroll in ski and snowboard programs. Oh,

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Speaker 1: by the way, google Mikayla Schiffrin and enjoy what happens next.

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Speaker 1: Two unrivaled Over the weekend, the Lunar Owls recorded their

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Speaker 1: first loss of the season, falling to Rose BC seventy

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Speaker 1: two sixty three. Rose's Angel Reese recorded the first twenty

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Speaker 1: twenty and unrivaled history in that win, finishing with twenty

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Speaker 1: two points and twenty one rebounds and helping her team

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Speaker 1: to its fourth straight win. And because we all know

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Speaker 1: a jel loove's a little trash talk, she exited the

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Speaker 1: court with the classic selly mimicking the lunar owls hoody

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Speaker 1: who Call and flapping her arms as fans cheered her on.

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Speaker 1: And if you like that, check out the rosebc Instagram

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Speaker 1: account for plenty more post win braggery.

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Speaker 2: They went deep.

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Speaker 1: It wasn't all bad news for the Owls this weekend, though.

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Speaker 1: Twenty four hours later, they became the first team to

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Speaker 1: clinch a playoff berth after defeating the Laces eighty eight

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Speaker 1: to sixty.

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Speaker 2: A total of four.

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Speaker 1: Teams will qualify for the unrivaled playoffs, with the Laces,

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Speaker 1: Rose and Vinyl currently occupying the other spots. The regular

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Speaker 1: season concludes on March tenth, so the Phantom and the

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Speaker 1: miss better get a move on if they want in

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Speaker 1: to the WNBA. The Toronto Tempo have announced Monica Wright

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Speaker 1: Rogers as their general manager. Wright Rogers, a former two

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Speaker 1: time WNBA champ with the Minnesota Links as a player,

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Speaker 1: most recently spent two seasons as an.

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Speaker 2: Assistant GM with the Phoenix Mercury.

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Speaker 1: The Canadian expansion team is set to make its debut

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Speaker 1: in twenty twenty six. More WNBA Katie Lou Samuelson is

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Speaker 1: headed to the Seattle Storm. The sharp shooting Samuelson, who's

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Speaker 1: played for five different WNBA teams in her five seasons,

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Speaker 1: returns to Seattle, where she spent her twenty twenty one season.

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Speaker 1: The one year deal comes after parting ways with the

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Speaker 1: Indiana Fever earlier this month. Her Fever contract was protected,

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Speaker 1: so Indiana offered her a buyout. The twenty seven year

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Speaker 1: old is currently hooping it up and unrivaled on the

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Speaker 1: Phantom BC squad to the NWSL. Well, we've got another

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Speaker 1: questionable hiring decision. BFC announced last week that the club

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Speaker 1: has hired Graham Abel as its new head of domestic scouting.

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Speaker 2: The announcement was met with immediate pushback.

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Speaker 1: Is able as previously faced allegations of abuse. A twenty

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Speaker 1: twenty four investigative report from The Oregonian examined Abel's tenure

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Speaker 1: as head coach at the University of Oregon. After the

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Speaker 1: team went winless in twenty twenty three and twelve players

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Speaker 1: departed the program. The Oregonian spoke to fourteen players who

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Speaker 1: alleged that Abel used harsh language, threw objects at players,

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Speaker 1: and threatened to revoke scholarships. Players told The Oregonian that

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Speaker 1: minor mistakes during practice or a game would result in long,

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Speaker 1: expletive filled diatribes of how they weren't good enough to

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Speaker 1: play college soccer, didn't deserve a spot on the team,

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Speaker 1: and that his comments frequently veered into personal attacks. Abel

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Speaker 1: denied the allegations to the Oregonians, saying in a written statement, quote,

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Speaker 1: at no point have I used threatening statements or financial

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Speaker 1: repercussions as a part of coaching end quote. The university

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Speaker 1: also issued a statement to the outlet saying a postseason

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Speaker 1: review by the athletic department found no evidence of verbal abuse.

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Speaker 1: In a press conference to announce the new hires, BAFC

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Speaker 1: general manager Matt Potter said there were numerous steps in

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Speaker 1: the hiring process, but when asked whether that process included

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Speaker 1: speaking to any of Abel's former Oregon players, Porter said

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Speaker 1: he wasn't sure. The athletics Meglenahan wrote an extensive story

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Speaker 1: on Abeles hiring, which gets into way more detail about

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Speaker 1: the different tiers of NWSL roles and the type of

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Speaker 1: background checks that go into each one. Heerlenahan's reporting as

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Speaker 1: a Tier two hire ables hiring wouldn't have mandated media

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Speaker 1: vetting or speaking to references outside of what the candidate provided.

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Speaker 1: We'll link to Meg's full story in the show notes,

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Speaker 1: as well as the Oregonians twenty te twenty four investigative

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Speaker 1: report to college Swimming, Virginia's women's swim team had a

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Speaker 1: record setting outing at the ACC Championships. Led by Olympian

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Speaker 1: sisters Gretchen and Alex Walsh. The Cavaliers now own every

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Speaker 1: ACC women's swimming record, along with all five NCUBA relay records.

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Speaker 2: Talk about dominance.

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Speaker 1: The NCBLEA Swimming Championships are next month, and Virginia will

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Speaker 1: be aiming to win a fifth straight national team title.

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Speaker 1: To college hoops, Paige Becker's point watch continues. The Yukon

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Speaker 1: Star had twenty three points, ten assists, and three steals

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Speaker 1: in the huskies eighty six forty seven rout up the

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Speaker 1: Butler Bulldogs on Saturday, moving up to the number six

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Speaker 1: spot on Yukon's all time scoring list. And while Page

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Speaker 1: is chasing records, teammate Caroline ducharm was simply seeking a

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Speaker 1: return to the court and after four hundred and sixty

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Speaker 1: one days.

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Speaker 2: She got it. The Yukon guard has been out for

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Speaker 2: fifteen months working.

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Speaker 1: Her way back from head and neck injuries, so it

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Speaker 1: was quite an emotional scene when she checked into the

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Speaker 1: game on Saturday. The injuries have plagued Ducharm throughout her

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Speaker 1: time at UKA. She sat out five times during the

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Speaker 1: team's national runner up finish in twenty one twenty two,

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Speaker 1: made just twenty three appearances the following season, and after

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Speaker 1: winning the starting job last year, had to be shut

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Speaker 1: down for the season after just four games. Said Becker's

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Speaker 1: after the game about duchar making her return, quote, it

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Speaker 1: brings you to tears because of everything she's been through

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Speaker 1: and everything she's overcome and how much work she's put

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Speaker 1: into it.

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Speaker 2: End quote.

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Speaker 1: Some book news South Carolina Gamecock said coach and former

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Speaker 1: WNBA All Star Dawn Staley has announced an upcoming book,

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Speaker 1: Uncommon Favor, Basketball, North Philly, My Mother, and the Life

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Speaker 1: Lessons I Learned from All Three. It's set to be

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Speaker 1: published in May and is available for pre order now.

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Speaker 1: Speaking of books, you remember Fred. At the show, Jane

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Speaker 1: McManus came on to talk about her new book, The

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Speaker 1: Fast Track Inside the surging business of women's sports. Well,

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Speaker 1: she celebrated published day last Friday, so go order it

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Speaker 1: online or grab it at a local bookstore. Oh and

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Speaker 1: my first book, Runs in the Family, an incredible true

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Speaker 1: story of football, fatherhood and belonging, comes out in June,

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Speaker 1: and it's also available for pre order now. Shameless Plug

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Speaker 1: number two. I think that is. You can expect plenty more.

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Speaker 1: In soccer news, the US women's national team defeated Columbia

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Speaker 1: two nil in their first match of the She Believes

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Speaker 1: Cup behind goals by Chelsea's Katerina Macario and the Utah

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Speaker 1: Royals Alli Centiner. Macario's goal was her first international tally

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Speaker 1: in three years as she works her way back from

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Speaker 1: a twenty twenty two ACL injury. Centener's goal and absolute banger,

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Speaker 1: was her first at the senior level, and seventeen year

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Speaker 1: old Lillly Johannes was impressive in the win as well,

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Speaker 1: adding to what are already very high expectations for the

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Speaker 1: much hyped teen. We're recording this episode early on Sunday

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Speaker 1: so I can head out to Glendale and watch USA

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Speaker 1: versus Australia stories from that one later in the week.

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Speaker 2: We're going to take a quick break.

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Speaker 1: When we come back, we dive more into the business

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Speaker 1: of women's sports with Best to Do. I caught up

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Speaker 1: with her earlier this month to talk about the women

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Speaker 1: athletes scoring big on Sport Beach That's next us And

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Speaker 1: now she's spearheads Sport Beach in con one of the

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Speaker 1: year's biggest sports industry events, and leads all brand and

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Speaker 1: communications efforts for Staguell, a top ten global marketing services firm.

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Speaker 1: She did previous stops at K Street, Capital, Politico and

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Speaker 1: PSB Insights. She got her masters at Cambridge, it did

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Speaker 1: undergrad at George Washington. She knows all the hot spots

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Speaker 1: in the south of France.

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Speaker 2: It's Beth to do. Beth, thanks for joining us.

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Speaker 3: Thank you so much for having me. Sarah. It's nice

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Speaker 3: to be here.

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Speaker 1: It is a wintry day here in Chicago, so to

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Speaker 1: get to talk about all things France in the summer.

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Speaker 1: That trip can't come fast enough. Not just Sport Beach

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Speaker 1: on the docket today, but just how folks like you

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Speaker 1: are running major sports events and seeing women athletes and

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Speaker 1: women's leagues differently when planning than maybe even just a

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Speaker 1: couple of years ago. I want to start with the

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Speaker 1: basics for those who don't know, So, what exactly is

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Speaker 1: sport Beach.

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Speaker 3: Yeah, well, thank you again for having me and for

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Speaker 3: bringing these topics to life. So Sport Beach is the

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Speaker 3: premiere mix of athletes and marketers in can France every summer.

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Speaker 3: It started with a really simple idea, which is that

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Speaker 3: individual athletes are the key narrators of so much of sport,

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Speaker 3: and sport is culture, sport is innovation, sport is fashion,

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Speaker 3: sport is technology, and we really felt like individual athletes,

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Speaker 3: women athletes in particular, but really all individual athletes needed

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Speaker 3: an opportunity to be on the same level, on the

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Speaker 3: same field as brand marketers. And that's what we do.

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Speaker 3: We bring together individual athletes with the world's best brand

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Speaker 3: marketers and help them do business together.

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Speaker 1: I want to dive into that in a second, but

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Speaker 1: we need to have an important pronunciation debate. I say

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Speaker 1: con because I don't know I took French, and then

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Speaker 1: once you learn it, it's like stuck in there.

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Speaker 2: But America says can.

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Speaker 1: It's sort of like the Brushetta versus Brusquetta argument. It's

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Speaker 1: a Biza versus abitha.

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Speaker 3: Yes, these are the key issues of our day.

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Speaker 2: Yeah, like, where do you stand on that?

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Speaker 1: Because it's like, okay, I went to Africa, it's Tanzania,

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Speaker 1: not Tanzania. But then when I say Tanzania, I sound

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Speaker 1: kind of crazy.

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Speaker 2: Where do you stand on speaking the.

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Speaker 1: Way they do where you're going versus the way it's

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Speaker 1: pronounce where you're from.

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Speaker 3: So I took Spanish and therefore have no good French accent,

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Speaker 3: so I over rotate towards the American. It's a soda can,

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Speaker 3: and I just embraced that in my life and I

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Speaker 3: look for, you know, cultural appropriateness in other places.

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Speaker 2: Perfect good answer, good answer. Okay, I'm gonna stick with Khan.

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Speaker 1: But also then I say can lions, So there's no

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Speaker 1: it just it changes with every sentence.

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Speaker 2: For me, I just go with a can.

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Speaker 1: So yeah, this, we all have heard of the Can

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Speaker 1: Film Festival, right, and so that's what we think of

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Speaker 1: as the space. So when I first started hearing about

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Speaker 1: Sport Beach, I wasn't sure how it fit in. But

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Speaker 1: to your point, I would rather hear an athlete alongside

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Speaker 1: a market talking about how they made a campaign, an

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Speaker 1: activation and event, a fashion moment happened, versus just the Marketer,

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Speaker 1: And so why do you think it took so long

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Speaker 1: to realize that the influencer, the person that moves the needle,

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Speaker 1: the one that we all know the face and name of,

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Speaker 1: might be useful to including those conversations.

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Speaker 3: So the amazing thing about sport Beach, or one of

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Speaker 3: the amazing things is the number of people who say, oh,

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Speaker 3: I had that idea, or that's such an obvious idea,

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Speaker 3: or I can't believe nobody did that before. Sure, like

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Speaker 3: all good points, I heard the idea. It was a

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Speaker 3: single slide from a colleague who had never been to

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Speaker 3: Can before, went for the first time in two thousand

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Speaker 3: and I guess two thousand and two, and he came

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Speaker 3: back and he said, why is there no sport in can?

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Speaker 3: We should make a sport beach And that was the idea.

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Speaker 3: And I thought, that is such a great idea because

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Speaker 3: sport is this, I mean, you know, global influential, diverse evolved,

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Speaker 3: financially incredibly motivating. Also only appointment viewing left in the

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Speaker 3: world right course, and it was really not being dealt

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Speaker 3: with in any serious way at cam Lions, and we

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Speaker 3: felt like that was such a clear opportunity for us

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Speaker 3: to come in as marketers and say hey, we can

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Speaker 3: build something cool, and we can build it in the

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Speaker 3: same way you would approach a client, Like you would

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Speaker 3: never go to a client and say, let's do what

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Speaker 3: everybody else is doing. So we said, let's do sport well.

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Speaker 1: And it's also interesting because there are so many examples

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Speaker 1: of things that get siloed and then they've always been

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Speaker 1: done that way, so then we just keep doing them

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Speaker 1: that way in the same language that people were using

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Speaker 1: with you of like, I thought about that a long

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Speaker 1: time ago. I haven't we always done that? That's the

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Speaker 1: conversation happening around women's sports. Yes, that's the conversation. Why

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Speaker 1: aren't you know the sports bra opens in portlandch makes

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Speaker 1: over a million dollars in the first year, and people like, oh,

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Speaker 1: why haven't we had years where you can watch women's sports.

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Speaker 1: Sport beat happens and we see these incredible female athletes

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Speaker 1: up on stage right alongside the men, eloquently intelligently speaking

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Speaker 1: about their sport, their brand, whatever they're talking about, and

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Speaker 1: you ask, why haven't we always done this? So it's

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Speaker 1: both the microcosm in terms of like the specific people involved,

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Speaker 1: but the larger idea that you said, which is like,

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Speaker 1: if we're going to have a festival of creativity, we're.

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Speaker 2: Going to honor marketing and advertising and all these people.

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Speaker 1: Sports is a huge part of that. So this year's lineup,

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Speaker 1: tell us a little bit about it. Tell us about

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Speaker 1: some of the women athletes that'll be on stage and

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Speaker 1: participating in the Sport Beach events.

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Speaker 3: Yeah. Absolutely so, sitting here in February, we can give

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Speaker 3: you a sneak peek of some of the people who

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Speaker 3: are coming. Two big names, in fact, names I've hung

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Speaker 3: up with at the Sports Bra Subird Wnba Great came

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Speaker 3: to the first Sport Beach. She really took a chance

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Speaker 3: on the idea she'll be with us. So will Megan Rappino,

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Speaker 3: and she came last year. The reason that I think

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Speaker 3: the event appeal to them is because of what they

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Speaker 3: are building as business people, both individually and with their podcast.

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Speaker 3: A touch more. Last year they did a live pod

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Speaker 3: with Juju Watkins the USC I guess the freshman at

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Speaker 3: that stage and Sue and Megan are these incredible business

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Speaker 3: people who often really get spoken to as if there's

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Speaker 3: some exotic animal like female athletes who have created a business.

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Speaker 3: And I think that does a disservice to the scale

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Speaker 3: and the power of what they have built. So are

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Speaker 3: intent with having them for a third year, and they

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Speaker 3: will be I guess one of only a couple athletes

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Speaker 3: come back for a third year is to talk about

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Speaker 3: what they're building and how it's changed. We will also

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Speaker 3: have Flage Johnson with us talking about fashion, which is

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Speaker 3: something that she's really passionate about. Candice Parker will be

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Speaker 3: with us for the first time this year, which I'm

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Speaker 3: I mean, she's just an icon for me. I grew

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Speaker 3: up watching her and she's really going to talk about

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Speaker 3: investing and how she approaches building businesses as an investor,

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Speaker 3: which is a totally different conversation than some of the

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Speaker 3: other people we have. And then we have the amazing

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Speaker 3: sprinter Tera Davis Woodhall who's joining us and she's going

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Speaker 3: to talk about what life looks like her for her

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Speaker 3: post Olympics.

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Speaker 1: Yeah, and I feel like if you have Tara Davis

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Speaker 1: wood All, you have to have Hunter, right.

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Speaker 3: He is coming, Yes, Steal.

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Speaker 2: We all want to see them together.

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Speaker 3: I do want to see them together, and I think

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Speaker 3: this is important. We also want to take them seriously

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Speaker 3: as individual athletes. For sure, they are building together and

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Speaker 3: they're building separately, and I think marketers were all like, oh, yes,

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Speaker 3: let's see them together. Yeah, and let's give them a

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Speaker 3: chance to talk about where they're going individually.

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Speaker 1: Sure, same with Sue and Meghan, right, Like, we love

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Speaker 1: a power couple, but they're also other power couple, their

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Speaker 1: own people. You know, the examples you gave are so

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Speaker 1: perfect though, because in the women's sports space for years, decades,

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Speaker 1: we have talked about how, yes, there are some incredible, interesting, smart,

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Speaker 1: compelling male athletes, but on the average, the female athletes

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Speaker 1: have to diversify earlier. They need to continue to get

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Speaker 1: their degree, they need to pursue interests outside of sport.

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Speaker 1: They need to identify ways to make money that isn't

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Speaker 1: just their paycheck, because they aren't getting paid millions and

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Speaker 1: millions the way that men are, and they aren't being

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Speaker 1: enabled at embolden from a very young age to believe

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Speaker 1: that if they just play sports, that'll be enough and

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Speaker 1: everybody around them will help organize and then benefit from

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Speaker 1: the money that they're going to make. Instead, they have

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Speaker 1: to kind of, you know, identify these other qualities that

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Speaker 1: they can make money off of and pursue and you know, flage.

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Speaker 1: She's a rapper, she's a basketball player, she's into fashion,

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Speaker 1: she's a multi conglomerate, sort of multi hyphen it even

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Speaker 1: while she's still in college. Candice Parker's, you know, president

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Speaker 1: of Adidas Basketball, just wrote a book, is you know,

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Speaker 1: helping launch this WNBA bit in Nashville?

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Speaker 2: And of course this legendary player and media personality.

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Speaker 1: When you're trying to talk to those who aren't maybe

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Speaker 1: familiar with the women's sports space, have you seen pushback

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Speaker 1: when you recommend them for panels or events? Are there

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Speaker 1: people who just don't get it that still think let's

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Speaker 1: just use the big name men that everybody have heard of.

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Speaker 3: Sarah, I would love to tell you, no, everybody gets it,

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Speaker 3: and that would just be some of you know what

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Speaker 3: I think I get commentary in three categories. Who is

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Speaker 3: that I've never heard of them? Unfortunately, I don't really

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Speaker 3: think that that's totally different than men's game.

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Speaker 2: You know, the.

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Speaker 3: Superstars are superstars. There's just fewer female superstars. The other thing,

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Speaker 3: and this is the thing we get most, is great, Well,

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Speaker 3: let's have them for the women's sports conversation. Let's have

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Speaker 3: them for that.

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Speaker 2: Let's silo it again.

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Speaker 3: Let's silo it again. Let's other that stuff. Let's put

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Speaker 3: it over there. One of the things we've been incredibly

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Speaker 3: intentional about, and I want to say that Sport Beach

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Speaker 3: is run by women. My co pilot and all of

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Speaker 3: these things as a former Olympic rower, and we feel

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Speaker 3: really passionately that we're not going to have a women's track.

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Speaker 3: We're going to have women in all the tracks. So

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Speaker 3: that has been you know, the second thing I usually get,

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Speaker 3: and then the third comment I get is amazing love

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Speaker 3: her doesn't get enough play. I want to put my

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Speaker 3: brand there. That is something that has changed over the

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Speaker 3: last twenty four months that we've been doing this. Year one,

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Speaker 3: it was very performative. Year two much more I get it.

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Speaker 3: I want to be there. And if I think about

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Speaker 3: the arc of another athlete that we've gotten to work with,

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Speaker 3: Maria Sharapova, the tennis great, she took a chance on

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Speaker 3: sport each year one told her story. You know, people

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Speaker 3: don't know this. She was one of the original investors

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Speaker 3: in super Gup before it you know, got its huge investment.

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Speaker 1: My favorite I should be getting paid them for the pr.

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Speaker 3: But that's just one of her amazing investments. Super Goop,

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Speaker 3: Sarah Body Bala, all things that she invested in early

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Speaker 3: you know, three years ago, people really didn't quite know

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Speaker 3: what to make of that. Now she's starting podcast, she

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Speaker 3: is working on a whole group of wellness and performance

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Speaker 3: mindset activations with brands, and I think people are taking

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Speaker 3: her seriously as an investor and as an entrepreneur in

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Speaker 3: a way that we didn't like. People didn't ask me

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Speaker 3: about that when we started three years ago.

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Speaker 2: Yeah, and I think the proof is in the pudding too.

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Speaker 1: I imagine that you probably have some anecdotes of folks

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Speaker 1: who came to the first year the second year saw

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Speaker 1: some incredible content from these women and started to rethink

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Speaker 1: their expectations for how to include or how to platform

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Speaker 1: women in sports space.

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Speaker 3: I mean, our promise to any athlete is come to

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Speaker 3: can with us, or come to one of the sport

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Speaker 3: each club house which we're rolling out this year, and

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Speaker 3: we will yes, put you on stage, but we will

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Speaker 3: also put you in meetings and in roundtables and in

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Speaker 3: conversations with people who can be good partners for you

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Speaker 3: and your business. You know, that could be somewhere you

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Speaker 3: are today. It could be somewhere you're going, and we've

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Speaker 3: had people get amazing brand deals men and women year

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Speaker 3: long partnership with a telecom company Super Bowl commercial, which

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Speaker 3: is timely for when we're talking. But our promise has

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Speaker 3: been born out, and I think that's why the athletes

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Speaker 3: come back. It's not just because they want to go

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Speaker 3: to the south of.

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Speaker 2: France, yeah, which is decent. It's a decent reason, but

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Speaker 2: there's more to place to go.

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Speaker 1: It's only a couple of years old, but you have

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Speaker 1: been in the live event space for a long time.

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Speaker 1: How have you seen the perception of women athletes and

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Speaker 1: women's leagues change over the years, both in terms of

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Speaker 1: the events, not just Sport Beach but all events, but

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Speaker 1: also just the marketing space and how to use them.

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Speaker 3: So I don't know if this will shock you or not.

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Speaker 3: Sport Beach is actually the first sport activity that I've

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Speaker 3: ever really done. Yeah, I've been in the live events

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Speaker 3: space in different capacities. I started as a television producer

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Speaker 3: doing politics, and then I actually went to Politico and

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Speaker 3: did live events for them and started what is called

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Speaker 3: the Women Rule series that was more than a decade ago,

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Speaker 3: still going strong. I think what I see is many

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Speaker 3: more voices in the conversation, faces around the table in

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Speaker 3: terms of deciding what kind of content we're going to

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Speaker 3: make and what kind of content we're going to support.

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Speaker 3: I also see much more serious media rights and that

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Speaker 3: changes the whole conversation. But it's a chicken and egg one.

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Speaker 3: Without the media rights, you don't have the audience. Without

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Speaker 3: the audience, you don't have the media rights. When we

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Speaker 3: really have more of a tipping point there and I

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Speaker 3: think we're in it, that's when the women's track sort

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Speaker 3: of goes away and it's just the who are the

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Speaker 3: amazing athletes to invest in?

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Speaker 1: Yeah, you mentioned the sport beach clubhouses. Maria Sharpova, you

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Speaker 1: had just mentioned she was a guest at the clubhouse

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Speaker 1: at the World Economic Forum in Davos. What's the concept

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Speaker 1: there and tell us a little bit about that one.

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Speaker 3: Yep. The concept is that we have these amazing athletes

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Speaker 3: who need and deserve opportunities to meet with marketers and

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Speaker 3: decision makers all year long. Works amazingly well on the

433
00:22:29,080 --> 00:22:33,159
Speaker 3: beach in France. But that's not the only sort of

434
00:22:33,240 --> 00:22:38,040
Speaker 3: sport and non sport endemic moments, and so we are

435
00:22:38,520 --> 00:22:43,680
Speaker 3: looking to build sport beach clubhouses. In places where marketers

436
00:22:43,680 --> 00:22:47,400
Speaker 3: and decision makers gather. We were at Consumer Electronics Show

437
00:22:47,600 --> 00:22:51,360
Speaker 3: at Allegiance Stadium, which was a great kickoff for the year.

438
00:22:51,720 --> 00:22:55,560
Speaker 3: At World Economic Forum with Marian Sharapova. We will be

439
00:22:55,640 --> 00:22:58,720
Speaker 3: at Super Bowl. We will be at south By Southwest

440
00:22:58,800 --> 00:23:03,320
Speaker 3: actually with Kansas Park talking about her book. We'll be

441
00:23:03,560 --> 00:23:06,960
Speaker 3: on the Sand in France, and then a couple more

442
00:23:07,000 --> 00:23:10,480
Speaker 3: places later in the year like US Open and Web Summits.

443
00:23:10,960 --> 00:23:11,480
Speaker 2: Amazing.

444
00:23:12,000 --> 00:23:16,359
Speaker 3: The theory is the same individual athletes with great marketers

445
00:23:16,640 --> 00:23:17,800
Speaker 3: on the same playing field.

446
00:23:18,480 --> 00:23:21,439
Speaker 1: Are there folks that you have in your head dream

447
00:23:22,080 --> 00:23:26,280
Speaker 1: women's sports coaches, athletes, anyone in the industry that you've

448
00:23:26,280 --> 00:23:28,080
Speaker 1: been trying to get to that you haven't wrangled yet.

449
00:23:28,800 --> 00:23:31,719
Speaker 3: Oh, for sure. I would love to have Don Staley

450
00:23:31,840 --> 00:23:36,320
Speaker 3: join us, the South Carolina women's coach. Yep, I think

451
00:23:36,440 --> 00:23:40,440
Speaker 3: any list that doesn't include Simone Biles and Serena Williams

452
00:23:40,520 --> 00:23:44,239
Speaker 3: is just not that well thought out. We do have

453
00:23:44,280 --> 00:23:47,200
Speaker 3: a gymnast who I can't announce yet and a coach

454
00:23:47,560 --> 00:23:51,280
Speaker 3: who I can't announce yet, but some amazing people. We'd

455
00:23:51,280 --> 00:23:56,119
Speaker 3: love to have Alona mar the rugby player and one

456
00:23:56,200 --> 00:23:59,520
Speaker 3: of our key commitments at sport beach. In addition to equity,

457
00:24:00,000 --> 00:24:02,840
Speaker 3: every athlete gets the same package, whether or not it's

458
00:24:03,240 --> 00:24:06,719
Speaker 3: you know, Travis Kelce who everybody knows of, or you

459
00:24:06,720 --> 00:24:11,600
Speaker 3: know a less well known sprinter, same package. Our other

460
00:24:11,680 --> 00:24:14,959
Speaker 3: commitment is to diversity in all its forms, so that

461
00:24:15,119 --> 00:24:21,120
Speaker 3: means big sports football, basketball, but also smaller sports, Olympic sports,

462
00:24:22,160 --> 00:24:24,480
Speaker 3: you know, the personal sport I do in my basement

463
00:24:24,520 --> 00:24:28,440
Speaker 3: on my peloton every morning. Yeah, so for example, we've

464
00:24:28,440 --> 00:24:30,680
Speaker 3: had some peloton instructors. Yeah.

465
00:24:30,720 --> 00:24:33,440
Speaker 2: I was running round Ken with Robin our Zone last year.

466
00:24:33,520 --> 00:24:36,800
Speaker 3: Yep, it was. It was great to have them. And

467
00:24:36,840 --> 00:24:40,280
Speaker 3: people have such a different relationship with someone who's in there,

468
00:24:40,920 --> 00:24:43,240
Speaker 3: you know, their basement or their living room every day

469
00:24:43,520 --> 00:24:46,040
Speaker 3: than they do with someone who they see primarily in

470
00:24:46,080 --> 00:24:50,400
Speaker 3: like a big game setting. I mean, there's so many

471
00:24:50,400 --> 00:24:52,159
Speaker 3: people I'd love to have. I can't wait to be

472
00:24:52,200 --> 00:24:53,440
Speaker 3: able to share more of them.

473
00:24:54,119 --> 00:24:56,720
Speaker 1: Well, some of those wish list is out there publicly now,

474
00:24:56,800 --> 00:24:59,480
Speaker 1: so you know, hopefully they'll get back to them. I

475
00:24:59,520 --> 00:25:02,159
Speaker 1: would I like to see don Staley running around the

476
00:25:02,200 --> 00:25:04,359
Speaker 1: South of France. I'm not gonna lie, and she would

477
00:25:04,400 --> 00:25:07,080
Speaker 1: do some damage at the shop in stores that they've

478
00:25:07,119 --> 00:25:08,040
Speaker 1: got down there.

479
00:25:08,600 --> 00:25:10,720
Speaker 3: You know, one of the one of the conversations that

480
00:25:10,760 --> 00:25:14,120
Speaker 3: we're interested in having with a coach STALEI er really

481
00:25:14,160 --> 00:25:18,680
Speaker 3: with any coach is about teamwork and perseverance and grits,

482
00:25:19,240 --> 00:25:23,800
Speaker 3: and those are all conversations that are not best suited

483
00:25:23,920 --> 00:25:28,200
Speaker 3: for an after game interview. They're not just best suited

484
00:25:28,200 --> 00:25:30,080
Speaker 3: for how do we do that with in her case,

485
00:25:30,560 --> 00:25:33,160
Speaker 3: you know, young women who are college age. But that's

486
00:25:33,160 --> 00:25:37,000
Speaker 3: something any marketer, any CEO can learn from. And so

487
00:25:37,200 --> 00:25:40,520
Speaker 3: having those coaches I think brings a really important voice

488
00:25:40,520 --> 00:25:41,320
Speaker 3: to the conversation.

489
00:25:42,000 --> 00:25:42,480
Speaker 2: For sure.

490
00:25:43,040 --> 00:25:45,800
Speaker 1: Well, I am not sure if I'll be there this year.

491
00:25:45,880 --> 00:25:48,040
Speaker 1: I would love to head back, So I'm just gonna

492
00:25:48,080 --> 00:25:49,840
Speaker 1: put that out there in the universe.

493
00:25:49,840 --> 00:25:50,960
Speaker 2: It's worked before.

494
00:25:51,119 --> 00:25:54,879
Speaker 1: But the South of France is always lovely in June,

495
00:25:54,960 --> 00:25:58,840
Speaker 1: so everybody who's listening, you know. But also the clubhouses

496
00:25:58,920 --> 00:26:01,200
Speaker 1: sound like a blast too, so we'll keep an eye

497
00:26:01,240 --> 00:26:03,320
Speaker 1: out for those before we let you go. We need

498
00:26:03,359 --> 00:26:07,679
Speaker 1: the top secret or just top place in Calm that

499
00:26:07,720 --> 00:26:08,960
Speaker 1: you like to go to when you're.

500
00:26:08,840 --> 00:26:15,000
Speaker 3: Down there, besides Sport Beach. Of course, that is such

501
00:26:15,000 --> 00:26:20,119
Speaker 3: a great question. So this is pro tip. There is

502
00:26:20,240 --> 00:26:25,280
Speaker 3: never any line for the Chanel boutique in can any

503
00:26:25,280 --> 00:26:27,560
Speaker 3: other place in the world you were gonna wait in line.

504
00:26:27,640 --> 00:26:29,359
Speaker 3: You're going to walk your little self in there and

505
00:26:29,400 --> 00:26:30,399
Speaker 3: do some damage.

506
00:26:30,960 --> 00:26:35,880
Speaker 2: Interesting, Okay, good to know. And is it the Carlton Hotel?

507
00:26:35,960 --> 00:26:36,480
Speaker 2: What's the one?

508
00:26:36,560 --> 00:26:39,560
Speaker 3: Carlton is great. The Carlton and the JW are the

509
00:26:40,640 --> 00:26:43,960
Speaker 3: big ones. Sport Beach is conveniently located in between the

510
00:26:44,000 --> 00:26:44,400
Speaker 3: two of.

511
00:26:44,359 --> 00:26:47,520
Speaker 1: Them, very close. Yeah, the Carlton patio. We did some

512
00:26:47,640 --> 00:26:48,320
Speaker 1: damage there.

513
00:26:48,560 --> 00:26:49,320
Speaker 2: That's a good time to.

514
00:26:49,480 --> 00:26:53,320
Speaker 3: Beat a Carlton patiomeal with some rose. You know. There

515
00:26:53,400 --> 00:26:57,040
Speaker 3: are also a lot of great little family run beach

516
00:26:57,119 --> 00:27:00,800
Speaker 3: clubs fifteen twenty minutes off the coast. Can't remember any

517
00:27:00,800 --> 00:27:03,720
Speaker 3: of their names, but that's usually where you will find

518
00:27:03,840 --> 00:27:05,280
Speaker 3: me on a Friday.

519
00:27:05,160 --> 00:27:07,879
Speaker 2: After Love it, love it well. Thanks so much for

520
00:27:07,960 --> 00:27:08,280
Speaker 2: the time.

521
00:27:08,320 --> 00:27:10,280
Speaker 1: We're looking forward to seeing all the great content that

522
00:27:10,320 --> 00:27:11,120
Speaker 1: comes out of this year.

523
00:27:11,760 --> 00:27:14,320
Speaker 3: Thank you, Sarah, appreciate it, and I'm excited to see

524
00:27:14,359 --> 00:27:16,560
Speaker 3: you in friends.

525
00:27:17,200 --> 00:27:18,479
Speaker 2: Thanks to Beth for joining us.

526
00:27:18,480 --> 00:27:20,400
Speaker 1: We have to take another break when we come back,

527
00:27:20,560 --> 00:27:22,560
Speaker 1: Like father, like daughter, stick around.

528
00:27:30,400 --> 00:27:31,400
Speaker 2: Welcome back slices.

529
00:27:31,440 --> 00:27:32,920
Speaker 1: You know, we always love to hear from you, so

530
00:27:33,000 --> 00:27:35,520
Speaker 1: hit us up on email Good Game at wondermedianetwork dot

531
00:27:35,560 --> 00:27:37,840
Speaker 1: com or leave us a voicemail at eight seven two

532
00:27:37,880 --> 00:27:41,520
Speaker 1: two oh four fifty seventy and don't forget to subscribe.

533
00:27:41,640 --> 00:27:43,119
Speaker 2: Rate and review. It's easy.

534
00:27:43,320 --> 00:27:47,760
Speaker 1: Watch breaking your dad's high school scoring record rating forty

535
00:27:47,840 --> 00:27:51,560
Speaker 1: nine out of forty nine points. Review the number two

536
00:27:51,640 --> 00:27:53,680
Speaker 1: ranked high school hoops player in the class of twenty

537
00:27:53,720 --> 00:27:57,520
Speaker 1: twenty six by ESPN, Kate Harpring of Mary's School in Atlanta,

538
00:27:57,760 --> 00:28:00,119
Speaker 1: dropped forty nine points to help her team to to

539
00:28:00,119 --> 00:28:03,600
Speaker 1: a region title, breaking the thirty year old Merist school

540
00:28:03,640 --> 00:28:06,199
Speaker 1: record set by her dad, Matt, who went on to

541
00:28:06,240 --> 00:28:10,080
Speaker 1: play in the NBA. Kate has already secured offers from Yukon, LSU,

542
00:28:10,200 --> 00:28:13,800
Speaker 1: South Carolina, and Iowa. Now I'm wondering if you break

543
00:28:13,880 --> 00:28:16,480
Speaker 1: dad's record, do you take him for ice cream after

544
00:28:16,520 --> 00:28:16,880
Speaker 1: the game?

545
00:28:17,640 --> 00:28:20,119
Speaker 2: Now it's your turn. Rate and Review. Thanks for listening,

546
00:28:20,200 --> 00:28:22,960
Speaker 2: See you tomorrow. Good game, Beth, Good game, Kate.

547
00:28:23,480 --> 00:28:26,440
Speaker 1: You not talking to victims, aggrieved parties and former players

548
00:28:26,440 --> 00:28:31,760
Speaker 1: before hiring problematic coaches. Good Game with Sarah Spain is

549
00:28:31,800 --> 00:28:34,840
Speaker 1: an iHeart women's sports production in partnership with Deep Blue

550
00:28:34,880 --> 00:28:38,000
Speaker 1: Sports and Entertainment. You can find us on the iHeartRadio app,

551
00:28:38,080 --> 00:28:41,440
Speaker 1: Apple Podcasts or wherever you get your podcasts. Production by

552
00:28:41,440 --> 00:28:44,920
Speaker 1: Wonder Media Network. Our producers are Alex Azzie and Misha Jones.

553
00:28:45,120 --> 00:28:48,600
Speaker 1: Our executive producers are Christina Everett, Jesse Katz, Jenny Kaplan

554
00:28:48,640 --> 00:28:51,960
Speaker 1: and Emily Rudder. Our editors are Emily Rudder, Britney Martinez,

555
00:28:51,960 --> 00:28:55,200
Speaker 1: and Grace Lynch. Our associate producer is Lucy Jones and

556
00:28:55,280 --> 00:28:56,800
Speaker 1: I'm Your Host Sarah Spain