1 00:00:00,400 --> 00:00:02,800 Speaker 1: We're presented by wind Beat. Betty is a team sport 2 00:00:02,880 --> 00:00:07,920 Speaker 1: put together at win bet. NFL Vice President of Broadcast Planning, 3 00:00:08,320 --> 00:00:12,000 Speaker 1: Mike North, what was your weekend like after you finally 4 00:00:12,080 --> 00:00:16,840 Speaker 1: put this thing to bet Oh, was a little relaxing, 5 00:00:16,880 --> 00:00:20,040 Speaker 1: but also still a little tense when this schedule comes out. 6 00:00:20,640 --> 00:00:24,480 Speaker 1: Teams got their schedules on Wednesday. The networks got their 7 00:00:24,520 --> 00:00:28,320 Speaker 1: schedules on Thursday, but they only got their own. So 8 00:00:28,400 --> 00:00:31,240 Speaker 1: the initial reaction was, you know, in a vacuum in 9 00:00:31,280 --> 00:00:34,040 Speaker 1: a vertical, this is what I got. Okay, I get it, 10 00:00:34,080 --> 00:00:39,319 Speaker 1: I see, thank you, goodbye. But now seventy two hours later, 11 00:00:39,320 --> 00:00:41,680 Speaker 1: everybody's had a chance to see what everybody else got, 12 00:00:42,080 --> 00:00:43,760 Speaker 1: and in some ways it might make you feel a 13 00:00:43,800 --> 00:00:46,120 Speaker 1: little bit better about what you got. In other ways 14 00:00:46,120 --> 00:00:48,240 Speaker 1: it might make you feel a little worse. So still 15 00:00:48,240 --> 00:00:52,120 Speaker 1: a couple of texts and emails, nothing to um, you know, 16 00:00:52,840 --> 00:00:56,959 Speaker 1: ornery or or disastrous um, but definitely still some questions. 17 00:00:57,000 --> 00:00:58,720 Speaker 1: And I think as everybody gets into it a little 18 00:00:58,720 --> 00:01:00,960 Speaker 1: bit more over the next couple of week days and weeks, 19 00:01:01,640 --> 00:01:04,360 Speaker 1: we'll field a couple more questions. But you know, as 20 00:01:04,360 --> 00:01:06,280 Speaker 1: I think I've said to you guys before this thing 21 00:01:06,360 --> 00:01:10,640 Speaker 1: isn't really about making everybody happy. It's about disappointing everybody equally. 22 00:01:11,080 --> 00:01:13,200 Speaker 1: And I feel like that's kind of where we landed. 23 00:01:13,280 --> 00:01:17,920 Speaker 1: Nobody's uh, nobody's too high and nobody's too low. Did 24 00:01:17,959 --> 00:01:21,160 Speaker 1: you feel any questions or comments from the Jets over 25 00:01:21,160 --> 00:01:25,640 Speaker 1: the weekend. Um, No, they've been good so far. I 26 00:01:25,640 --> 00:01:30,120 Speaker 1: have not heard from Homie or Brian Mulligan or from coach. Um. Look, 27 00:01:30,200 --> 00:01:32,880 Speaker 1: they're they're obviously in our backyards. We talked to them regularly, 28 00:01:33,160 --> 00:01:35,240 Speaker 1: and I think we had a pretty good sense of 29 00:01:35,280 --> 00:01:37,000 Speaker 1: the kinds of things that they were looking for in 30 00:01:37,000 --> 00:01:41,039 Speaker 1: this season. Um. You know, obviously your record dictates most 31 00:01:41,080 --> 00:01:43,840 Speaker 1: of your television. So it comes down to travel, It 32 00:01:43,880 --> 00:01:45,840 Speaker 1: comes down to a home opener, It comes down to 33 00:01:45,880 --> 00:01:48,400 Speaker 1: a Thursday home game. You know, Like most teams in 34 00:01:48,440 --> 00:01:49,760 Speaker 1: the league, I think two of the things that they 35 00:01:49,760 --> 00:01:53,760 Speaker 1: were focused on, we're opening at home and catching that 36 00:01:53,840 --> 00:01:57,600 Speaker 1: Thursday game. Everybody's got one on a short week. I 37 00:01:57,640 --> 00:01:59,600 Speaker 1: think most teams, if you asked them, would prefer to 38 00:01:59,600 --> 00:02:02,080 Speaker 1: have it at home. So, you know, of the things 39 00:02:02,080 --> 00:02:04,680 Speaker 1: the teams were looking for this year, the Jets checked 40 00:02:04,680 --> 00:02:06,559 Speaker 1: a couple of boxes, you know, with the home opener 41 00:02:06,560 --> 00:02:09,080 Speaker 1: in the Home Thursday. All right, we're gonna dive into 42 00:02:09,120 --> 00:02:11,320 Speaker 1: the deep on with the jets here in a second. 43 00:02:11,360 --> 00:02:13,560 Speaker 1: But can you talk about the making to the schedule 44 00:02:14,040 --> 00:02:17,560 Speaker 1: being a combination of both art and science. Yeah, that's 45 00:02:17,560 --> 00:02:19,240 Speaker 1: exactly what it is. I mean, it's been art for 46 00:02:19,320 --> 00:02:22,520 Speaker 1: so so long. Um. You know, those of us who 47 00:02:22,560 --> 00:02:24,959 Speaker 1: have been doing this for five years, we go back 48 00:02:24,960 --> 00:02:29,080 Speaker 1: to the days of Vow Pinchback, the father of NFL scheduling. 49 00:02:29,120 --> 00:02:31,720 Speaker 1: He used to build the schedule by hand, one game 50 00:02:31,760 --> 00:02:34,880 Speaker 1: at a time, one decision at a time, making the 51 00:02:34,919 --> 00:02:38,119 Speaker 1: best decision in the moment, but really not having any 52 00:02:38,120 --> 00:02:41,760 Speaker 1: indication of what corners you painted ourselves into, what rabbit 53 00:02:41,800 --> 00:02:44,519 Speaker 1: hole you're now going down, or what branches of the 54 00:02:44,520 --> 00:02:47,280 Speaker 1: search tree you now completely have lopped off by making 55 00:02:47,280 --> 00:02:49,280 Speaker 1: a decision that felt like the right decision in week 56 00:02:49,320 --> 00:02:52,440 Speaker 1: two or week three, or for ESPN in week six. Um. 57 00:02:52,840 --> 00:02:57,079 Speaker 1: So uh, we're all still kind of doing it the 58 00:02:57,120 --> 00:03:01,000 Speaker 1: way val always did it, but obviously taking advantage of 59 00:03:01,040 --> 00:03:03,840 Speaker 1: the software and the hardware. Instead of building one schedule 60 00:03:04,200 --> 00:03:07,600 Speaker 1: and going down one path, we can go down dozens 61 00:03:07,600 --> 00:03:10,320 Speaker 1: of night hundreds over the course of a couple of weeks. 62 00:03:10,360 --> 00:03:13,520 Speaker 1: Thousands by the time we're done. Uh, we ended up 63 00:03:13,560 --> 00:03:17,520 Speaker 1: literally completing over a hundred thousand legal, playable, feasible NFL 64 00:03:17,560 --> 00:03:20,800 Speaker 1: schedules this year. So the math and the science and 65 00:03:20,840 --> 00:03:22,760 Speaker 1: the search and the heuristic and the algorithm and the 66 00:03:22,760 --> 00:03:26,040 Speaker 1: optimization they can create a lot more options for you. Now, 67 00:03:26,080 --> 00:03:28,400 Speaker 1: the question is are they better right? Which ones are 68 00:03:28,440 --> 00:03:31,400 Speaker 1: are good, which ones aren't quite checking the boxes that 69 00:03:31,520 --> 00:03:34,200 Speaker 1: Howard Kats, who runs the scheduling process, has in mind. 70 00:03:34,600 --> 00:03:36,720 Speaker 1: You know, we sit down February eight or whatever it is, 71 00:03:36,760 --> 00:03:39,080 Speaker 1: the day after the Super Bowl, and Howard's kind of 72 00:03:39,080 --> 00:03:40,960 Speaker 1: got a vision in his mind. Here's what the primetime 73 00:03:41,000 --> 00:03:42,960 Speaker 1: schedules should look like. Here's what we're gonna do for 74 00:03:43,000 --> 00:03:46,040 Speaker 1: Amazon or his streaming partner. Let's not forget Team X 75 00:03:46,120 --> 00:03:48,800 Speaker 1: or Team why maybe got the short star last year. 76 00:03:48,880 --> 00:03:51,680 Speaker 1: Let's make sure we don't doubleding him again. So he's 77 00:03:51,680 --> 00:03:53,320 Speaker 1: always got a picture in his mind, and it's our 78 00:03:53,400 --> 00:03:55,520 Speaker 1: job to kind of get into his mind, maybe sometimes 79 00:03:55,520 --> 00:03:58,160 Speaker 1: even read his mind, and kind of teach the computers 80 00:03:58,200 --> 00:04:01,080 Speaker 1: what it is Howard's thinking about. And then Hans Schroeder, 81 00:04:01,120 --> 00:04:05,280 Speaker 1: Brian Rolapp, Roger Goodell, the guys that run NFL Media. Um, 82 00:04:05,320 --> 00:04:07,480 Speaker 1: you know, manage all our media partnerships. They've all got 83 00:04:07,480 --> 00:04:10,680 Speaker 1: conversations with our network partners trying to figure out, you know, 84 00:04:10,720 --> 00:04:12,880 Speaker 1: the right buttons to push, the right levers to pull. 85 00:04:12,920 --> 00:04:14,960 Speaker 1: And like we said, in a way, you know you're 86 00:04:15,000 --> 00:04:17,640 Speaker 1: not gonna make everybody happy, but hopefully you can give 87 00:04:17,680 --> 00:04:20,440 Speaker 1: everybody a little something. Nobody gets everything, but everybody gets 88 00:04:20,440 --> 00:04:22,440 Speaker 1: something sort of the way we think about it. And 89 00:04:22,480 --> 00:04:25,160 Speaker 1: instead of building one schedule by hand, we can build 90 00:04:25,200 --> 00:04:28,239 Speaker 1: a hundred thousand with the computers. I assume we're better 91 00:04:28,400 --> 00:04:29,880 Speaker 1: than we would have been if we had just build 92 00:04:29,880 --> 00:04:33,080 Speaker 1: one by hand. Mike, how quickly is that process? Add 93 00:04:33,160 --> 00:04:39,320 Speaker 1: twenty thousand schedules are generated? And you guys, is it instantaneously? 94 00:04:39,440 --> 00:04:42,160 Speaker 1: Where you go, okay, a hundred, twenty thousand, three hundred 95 00:04:42,279 --> 00:04:44,719 Speaker 1: or four hundred, and then can you talk about we 96 00:04:44,880 --> 00:04:49,080 Speaker 1: them down from three hundred? Yeah. Like most projects, you know, 97 00:04:49,200 --> 00:04:51,760 Speaker 1: you start with a really wide net. You've got a 98 00:04:51,760 --> 00:04:54,240 Speaker 1: lot of options and you're willing to consider an awful 99 00:04:54,279 --> 00:04:57,200 Speaker 1: lot of things. So those early days of scheduling, we're 100 00:04:57,240 --> 00:05:00,080 Speaker 1: cranking out hundreds a day, um. And then after you 101 00:05:00,120 --> 00:05:02,200 Speaker 1: start to see a few things, you know, the boss 102 00:05:02,200 --> 00:05:03,839 Speaker 1: starts to get a little comfortable. You know what, I 103 00:05:03,880 --> 00:05:07,200 Speaker 1: really like when Green Bay Chicago lands in week two 104 00:05:07,240 --> 00:05:10,120 Speaker 1: on Sunday night, or I really like when Fox gets 105 00:05:10,120 --> 00:05:13,159 Speaker 1: the doubleheader in week twelve. I really hate when the 106 00:05:13,240 --> 00:05:15,599 Speaker 1: Jets catch a three game road trip and it includes 107 00:05:15,640 --> 00:05:19,400 Speaker 1: their trips to Denver, Green Bay, and Minnesota something like that. 108 00:05:19,560 --> 00:05:21,840 Speaker 1: So you look at as many of these schedules as 109 00:05:21,839 --> 00:05:24,320 Speaker 1: you can early in the process. They're coming in faster 110 00:05:24,400 --> 00:05:27,520 Speaker 1: than we can even really kind of you know, process them. 111 00:05:27,920 --> 00:05:30,720 Speaker 1: So it's really more about using our scoring system, checking 112 00:05:30,760 --> 00:05:32,719 Speaker 1: out some hot button issues, looking at the things that 113 00:05:32,760 --> 00:05:35,960 Speaker 1: we know we're focused on, and so early in the process, 114 00:05:36,080 --> 00:05:38,560 Speaker 1: lots and lots of schedules, but most of them get 115 00:05:38,560 --> 00:05:42,000 Speaker 1: cast aside pretty quick. The more you cast a side schedules, 116 00:05:42,000 --> 00:05:44,040 Speaker 1: the more rules you write, the more constraints you add 117 00:05:44,080 --> 00:05:46,839 Speaker 1: to the model. Now, instead of many schedules, you start 118 00:05:46,920 --> 00:05:49,680 Speaker 1: to taper down, and by the end you're really only 119 00:05:49,720 --> 00:05:53,200 Speaker 1: seeing a couple of day. The bad news is you're 120 00:05:53,200 --> 00:05:55,240 Speaker 1: only seeing a couple of day. The good news is 121 00:05:55,600 --> 00:05:58,120 Speaker 1: they're all good, they're all checking the boxes, they're all 122 00:05:58,160 --> 00:06:01,120 Speaker 1: getting pretty close to you know what, Howard Katz and 123 00:06:01,160 --> 00:06:03,800 Speaker 1: Hans Schroeder and Roger Goodell have in mind when we 124 00:06:03,800 --> 00:06:06,680 Speaker 1: hand them this two seventy two piece puzzle. Good for 125 00:06:06,720 --> 00:06:08,839 Speaker 1: this guy, bad for that guy. It is a zero 126 00:06:08,920 --> 00:06:11,240 Speaker 1: sum game, after all. Anything that's good for the Jets 127 00:06:11,320 --> 00:06:14,560 Speaker 1: is bad for the Patriots. Anything that's good for CBS 128 00:06:14,680 --> 00:06:18,120 Speaker 1: is probably bad for ESPN. So try to balance it out. 129 00:06:18,160 --> 00:06:23,400 Speaker 1: And uh yeah, the tapering of options happens smoothly, not 130 00:06:23,520 --> 00:06:25,960 Speaker 1: too quickly, until we get to the very very end. 131 00:06:26,120 --> 00:06:27,760 Speaker 1: And once you're kind of hanging that leader in the 132 00:06:27,760 --> 00:06:30,039 Speaker 1: clubhouse on the wall, and we know we've got one 133 00:06:30,400 --> 00:06:33,440 Speaker 1: that we could play. If we're gonna beat it, it's 134 00:06:33,480 --> 00:06:37,360 Speaker 1: probably gonna be very similar, just on the margins. Let's 135 00:06:37,400 --> 00:06:40,960 Speaker 1: not rethink kickoff, Let's not rethink Thanksgiving or Christmas. We 136 00:06:41,040 --> 00:06:43,560 Speaker 1: like that schedule that's hanging on the wall, but if 137 00:06:43,560 --> 00:06:46,240 Speaker 1: we could fix that Houston three game road trip or 138 00:06:46,279 --> 00:06:48,680 Speaker 1: that CBS one o'clock window in week eight, we should 139 00:06:48,720 --> 00:06:51,160 Speaker 1: at least try. So you let the computers run basically 140 00:06:51,240 --> 00:06:53,919 Speaker 1: until the last minute, and you just keep throwing contenders 141 00:06:53,920 --> 00:06:56,080 Speaker 1: at the leader in the clubhouse, and if it survives, 142 00:06:56,360 --> 00:06:57,880 Speaker 1: you know you're getting pretty close to the best. You're 143 00:06:57,880 --> 00:07:00,480 Speaker 1: gonna do. Alright, Mike, what do you say to the 144 00:07:00,560 --> 00:07:03,479 Speaker 1: Jet fan. You live in this area, so you're around 145 00:07:03,520 --> 00:07:07,720 Speaker 1: Jets fans to say, Mike, what about some primetime love. Yeah, 146 00:07:07,760 --> 00:07:09,880 Speaker 1: we got the Thursday night game, the home game gets 147 00:07:09,920 --> 00:07:13,040 Speaker 1: the Jacksonville Jaguars December twenty two, and that's nice. But 148 00:07:13,160 --> 00:07:16,440 Speaker 1: just the one game and the thirteen one pm starts. 149 00:07:18,040 --> 00:07:21,040 Speaker 1: I'll tell you that was not a conscious effort on 150 00:07:21,120 --> 00:07:23,920 Speaker 1: the league offices part. We didn't set out and say, okay, 151 00:07:24,040 --> 00:07:28,680 Speaker 1: Jets maximum one prime go. Um. You know, the record 152 00:07:28,760 --> 00:07:32,160 Speaker 1: probably didn't warrant the NBC Sunday Night package, but they 153 00:07:32,160 --> 00:07:34,720 Speaker 1: were absolutely in the mix. For ESPN. We looked at 154 00:07:34,720 --> 00:07:37,400 Speaker 1: plenty of schedules, literally right up until the very very end, 155 00:07:37,680 --> 00:07:40,160 Speaker 1: where you might have seen like a Jets Patriots or 156 00:07:40,160 --> 00:07:43,160 Speaker 1: a Jets Bills game on ESPN on Monday Night Football. 157 00:07:43,200 --> 00:07:45,320 Speaker 1: I don't think our friends at Disney would have complained 158 00:07:45,560 --> 00:07:48,640 Speaker 1: if that's where the schedule had landed. Um, you know 159 00:07:48,720 --> 00:07:50,400 Speaker 1: that being said, uh, I think I said this the 160 00:07:50,440 --> 00:07:53,560 Speaker 1: other day. You know you, um, you play your way 161 00:07:53,800 --> 00:07:56,360 Speaker 1: in the prime time. You don't necessarily draft your way 162 00:07:56,360 --> 00:07:58,920 Speaker 1: into prime time. We all feel like the Jets got 163 00:07:59,000 --> 00:08:02,200 Speaker 1: better Uh at the draft. Nothing would be you know, 164 00:08:02,360 --> 00:08:04,080 Speaker 1: better for the league than to have both New York 165 00:08:04,120 --> 00:08:08,080 Speaker 1: teams competitive and relevant and delivering a lot of eyeballs, 166 00:08:08,600 --> 00:08:11,920 Speaker 1: um on a Sunday afternoon or on Monday night. So uh, 167 00:08:11,960 --> 00:08:13,880 Speaker 1: you know, we don't root for anybody, of course, we 168 00:08:14,000 --> 00:08:16,440 Speaker 1: root for all thirty two equally, but uh, it'll be 169 00:08:16,440 --> 00:08:19,120 Speaker 1: good for the NFL to have the Jets and Giants, uh, 170 00:08:19,160 --> 00:08:22,320 Speaker 1: you know, with winning records in playoff contention, and that 171 00:08:22,400 --> 00:08:25,960 Speaker 1: will bring additional prime time exposure. Let's remember this conversation though, 172 00:08:26,000 --> 00:08:27,440 Speaker 1: in a couple of years, because when I come back 173 00:08:27,480 --> 00:08:30,400 Speaker 1: on and they're on Sunday night, Sunday night twice and 174 00:08:30,480 --> 00:08:33,240 Speaker 1: Thursday night and a doubleheader and Christmas, you guys are 175 00:08:33,240 --> 00:08:35,320 Speaker 1: gonna say, hey, wait a minute, we love the days 176 00:08:35,320 --> 00:08:37,720 Speaker 1: of Sunday at one o'clock. It's uh, it's a good 177 00:08:37,720 --> 00:08:40,240 Speaker 1: price to pay for success. Hey, we're talking to the 178 00:08:40,280 --> 00:08:42,840 Speaker 1: fan right now. I gotta ask that question because it's 179 00:08:42,920 --> 00:08:46,760 Speaker 1: on their minds. There's no doubt about that. Um, So 180 00:08:47,480 --> 00:08:51,360 Speaker 1: let's get the record straight. There was some talk, there 181 00:08:51,400 --> 00:08:54,599 Speaker 1: was some consideration putting the Jets on the ESPN. It 182 00:08:54,720 --> 00:08:57,920 Speaker 1: just to him turn out somewhere in these hunting whatever 183 00:08:58,040 --> 00:09:01,280 Speaker 1: thousand schedules that we look through, including some really right 184 00:09:01,320 --> 00:09:03,439 Speaker 1: down to the very end, I'll be very honest with you, 185 00:09:03,880 --> 00:09:08,120 Speaker 1: the ESPN Monday night doubleheader this year where we're playing 186 00:09:08,240 --> 00:09:11,040 Speaker 1: an ESPN and in ABC game side by side with 187 00:09:11,080 --> 00:09:15,120 Speaker 1: each other. Uh, we absolutely looked at contender finalist schedules 188 00:09:15,280 --> 00:09:17,280 Speaker 1: where instead of Tennessee Buffalo and Week two, it was 189 00:09:17,360 --> 00:09:20,199 Speaker 1: Jets Buffalo and Week two. So absolutely in the mix, 190 00:09:20,520 --> 00:09:23,480 Speaker 1: no question, it was a possibility. Nothing anybody here would 191 00:09:23,480 --> 00:09:26,800 Speaker 1: have blanched at or winstad Um. It really just came 192 00:09:26,840 --> 00:09:29,160 Speaker 1: down to, hey, this particular schedule is a little better 193 00:09:29,160 --> 00:09:31,800 Speaker 1: than that particular schedule, and this was the one that 194 00:09:31,840 --> 00:09:34,199 Speaker 1: happened not to have the Jets on Espen. But uh 195 00:09:34,240 --> 00:09:37,520 Speaker 1: there was no conscious effort by the scheduled team to 196 00:09:37,679 --> 00:09:40,520 Speaker 1: prevent that. Uh, it was an option. Uh, it just 197 00:09:40,559 --> 00:09:43,000 Speaker 1: didn't happen to land on on the final leader. Oh 198 00:09:43,080 --> 00:09:46,520 Speaker 1: most Jets Buffalo week two in prime time? Well, uh, 199 00:09:46,559 --> 00:09:49,040 Speaker 1: maybe another year. Let me ask you this. You mentioned 200 00:09:49,040 --> 00:09:52,160 Speaker 1: the Jets opening at home. Is that something that they 201 00:09:52,200 --> 00:09:55,760 Speaker 1: requested or said we'd like to do that, considering we 202 00:09:55,840 --> 00:09:59,120 Speaker 1: haven't had a home game home opener since nineteen and 203 00:09:59,160 --> 00:10:03,040 Speaker 1: also this was the twenty one anniversary at nine eleven. Yeah. Look, 204 00:10:03,040 --> 00:10:06,040 Speaker 1: the truth is every team in the league wants to 205 00:10:06,080 --> 00:10:08,640 Speaker 1: open at home. They also want to close at home. 206 00:10:08,960 --> 00:10:11,160 Speaker 1: They also want to have a mid season bye week. 207 00:10:11,200 --> 00:10:13,280 Speaker 1: They also don't want to go to Florida in September 208 00:10:13,320 --> 00:10:14,760 Speaker 1: when it's a hundred degrees. They don't want to go 209 00:10:14,840 --> 00:10:17,640 Speaker 1: to Lambo in January when it's negative ten degrees. They 210 00:10:17,679 --> 00:10:20,320 Speaker 1: don't want to play the Kansas City Chiefs coming off 211 00:10:20,320 --> 00:10:22,319 Speaker 1: their bye week because Andy Reid never loses off his 212 00:10:22,400 --> 00:10:25,080 Speaker 1: bye week. I mean, everybody's got the same wish list. 213 00:10:25,160 --> 00:10:27,720 Speaker 1: You could probably submit the wish list for the Jets 214 00:10:28,080 --> 00:10:30,920 Speaker 1: um but yeah, i mean, look, everybody focuses obviously when 215 00:10:30,920 --> 00:10:33,439 Speaker 1: the schedule comes out on week number one. We've got 216 00:10:33,480 --> 00:10:35,920 Speaker 1: four months ahead of us to get ready for the opener. 217 00:10:36,440 --> 00:10:39,280 Speaker 1: It's hard to start, you know, gearing up in May 218 00:10:39,440 --> 00:10:41,840 Speaker 1: for a week three or week six or week nine. 219 00:10:41,880 --> 00:10:44,840 Speaker 1: You know, so everybody's looking at week one. I'm sure 220 00:10:44,920 --> 00:10:47,040 Speaker 1: every team in the league would prefer a home opener. 221 00:10:47,320 --> 00:10:49,120 Speaker 1: What we try to do is balance it. You know, 222 00:10:49,200 --> 00:10:51,079 Speaker 1: you can't have a home opener every year, but if 223 00:10:51,080 --> 00:10:53,920 Speaker 1: you've had a you know, lengthy stretch of road games 224 00:10:53,960 --> 00:10:56,400 Speaker 1: in week one, it's probably something the scheduling team auto 225 00:10:56,440 --> 00:10:58,800 Speaker 1: work to address and at some point kind of pay 226 00:10:58,800 --> 00:11:01,280 Speaker 1: what we owe. Uh, you know, sometimes it's a little 227 00:11:01,280 --> 00:11:03,480 Speaker 1: out of our hands. The stadium might be blocked, there 228 00:11:03,559 --> 00:11:06,120 Speaker 1: might be a conflict, there might be you know, a 229 00:11:06,120 --> 00:11:09,640 Speaker 1: baseball game across the street. Uh, you never know, But 230 00:11:09,880 --> 00:11:12,240 Speaker 1: as best we can, we sort of track all these 231 00:11:12,280 --> 00:11:14,760 Speaker 1: things and all these rules and all these constraints. Plus 232 00:11:14,800 --> 00:11:16,680 Speaker 1: the clubs remind us, you know, they're not shy, and 233 00:11:16,720 --> 00:11:19,520 Speaker 1: they have very long memories, and if they feel like, hey, 234 00:11:19,520 --> 00:11:22,200 Speaker 1: we're owed one here, they'll tell us and we'll do 235 00:11:22,240 --> 00:11:24,880 Speaker 1: what we can to sort of make it right. The 236 00:11:25,000 --> 00:11:28,600 Speaker 1: Jets have eight fewer rust days than their opponents, tied 237 00:11:28,640 --> 00:11:32,360 Speaker 1: for the fourth worst rust rust differential in the National 238 00:11:32,400 --> 00:11:35,640 Speaker 1: Football League. I feel like that's something new that people 239 00:11:35,640 --> 00:11:38,480 Speaker 1: are talking about. Ten fifteen years ago. You didn't hear 240 00:11:38,480 --> 00:11:41,320 Speaker 1: too much about that, did you. No, No, And look, 241 00:11:41,320 --> 00:11:43,959 Speaker 1: the truth of the matter is it's a story on 242 00:11:44,240 --> 00:11:48,640 Speaker 1: release day, no doubt, and obviously we pay attention to it. 243 00:11:49,120 --> 00:11:53,079 Speaker 1: Eight nine, ten, twelve, fourteen days total up, ard down, 244 00:11:53,160 --> 00:11:56,680 Speaker 1: good or bad. That's probably within you know, hailing distance 245 00:11:56,679 --> 00:11:58,640 Speaker 1: of everybody else in the league. If you see a 246 00:11:58,679 --> 00:12:02,280 Speaker 1: schedule or somebody's you know, plus twenty seven or minus 247 00:12:02,320 --> 00:12:06,240 Speaker 1: thirty two, that's probably not our best schedule. So you know, 248 00:12:06,320 --> 00:12:09,160 Speaker 1: to say that minus eight, minus ten, minus twelve is 249 00:12:09,200 --> 00:12:12,400 Speaker 1: fair or unfair, I think it's relative to the rest 250 00:12:12,440 --> 00:12:14,880 Speaker 1: of the league. And plus our data guys have spent 251 00:12:14,920 --> 00:12:17,920 Speaker 1: a lot of time kind of analyzing this. Um. You know, 252 00:12:17,960 --> 00:12:20,840 Speaker 1: we have yet to find a situation where it really 253 00:12:20,880 --> 00:12:24,400 Speaker 1: jumps off the page as this is truly unfair. There 254 00:12:24,440 --> 00:12:26,839 Speaker 1: was a stretch maybe five or ten years ago where 255 00:12:27,240 --> 00:12:30,000 Speaker 1: playing a team coming off there by week, especially if 256 00:12:30,040 --> 00:12:32,000 Speaker 1: you were on the road. You go on the road 257 00:12:32,040 --> 00:12:36,480 Speaker 1: to a team who's rested something like you know, impact 258 00:12:36,480 --> 00:12:39,880 Speaker 1: and expected win percentage, that's pretty significant. You can't avoid 259 00:12:39,920 --> 00:12:41,880 Speaker 1: them all. You're gonna have them, but you probably shouldn't 260 00:12:41,880 --> 00:12:44,320 Speaker 1: have two or three land on the same team. UM. 261 00:12:44,360 --> 00:12:46,480 Speaker 1: Now it's sort of shifted. You know, if you look 262 00:12:46,520 --> 00:12:50,080 Speaker 1: at the data, it kind of shows that rest is 263 00:12:50,400 --> 00:12:52,720 Speaker 1: just like everything else. It could be whether it could 264 00:12:52,720 --> 00:12:57,000 Speaker 1: be quarterback play, it could be uh salary cap devoted 265 00:12:57,000 --> 00:13:01,440 Speaker 1: to certain position groups. Good team has overcome challenges. Bad 266 00:13:01,480 --> 00:13:05,320 Speaker 1: teams will you know, struggle no matter what obstacles are 267 00:13:05,360 --> 00:13:08,240 Speaker 1: in their way. Um, but you you hardly ever hear 268 00:13:08,360 --> 00:13:11,319 Speaker 1: a team or a coach uh say to us, hey, 269 00:13:11,400 --> 00:13:13,240 Speaker 1: you know, we can't compete as a result of this, 270 00:13:13,400 --> 00:13:16,560 Speaker 1: you know, negative rest discrepancy. They'll show up, they'll play, 271 00:13:16,600 --> 00:13:19,160 Speaker 1: And there's times every year when the team that's you know, 272 00:13:19,240 --> 00:13:22,280 Speaker 1: minus seven in rest gets a W and there's times 273 00:13:22,320 --> 00:13:24,640 Speaker 1: when the team there's plus three or four gets beat. 274 00:13:25,000 --> 00:13:27,880 Speaker 1: So we watch it, we monitor it. You know, our 275 00:13:27,960 --> 00:13:30,000 Speaker 1: data and analytics folks are always kind of bringing our 276 00:13:30,000 --> 00:13:33,520 Speaker 1: attention those things which start to be you know, trending 277 00:13:33,559 --> 00:13:36,080 Speaker 1: towards Hey, we ought to avoid this. Uh, we're not 278 00:13:36,160 --> 00:13:39,240 Speaker 1: quite there yet. On rest discrepancy. Anything in the you 279 00:13:39,240 --> 00:13:43,720 Speaker 1: know eight, ten, twelve, up or down is probably standard. 280 00:13:43,800 --> 00:13:46,760 Speaker 1: And if it happens to the same team, you know, down, ten, down, 281 00:13:46,800 --> 00:13:50,040 Speaker 1: fourteen year after year after year, then yeah, probably at 282 00:13:50,040 --> 00:13:51,800 Speaker 1: some point we ought to flip it around. But a 283 00:13:51,840 --> 00:13:53,840 Speaker 1: man that had this exactly right. But I think the 284 00:13:53,840 --> 00:13:57,160 Speaker 1: Packers were one of the teams with the worst rest 285 00:13:57,640 --> 00:14:00,440 Speaker 1: discrepancy last year. I think they had five game with 286 00:14:00,559 --> 00:14:05,160 Speaker 1: negative rest. They want them all. Hey, speaking of the 287 00:14:05,280 --> 00:14:08,320 Speaker 1: Packers great transition, you must be looking at my notes here. 288 00:14:08,840 --> 00:14:11,400 Speaker 1: Interesting dynamic for the Jets. They go out there in 289 00:14:11,520 --> 00:14:15,720 Speaker 1: week six and face Aaron Rodgers and company the Packers 290 00:14:15,760 --> 00:14:19,400 Speaker 1: the week before, playing across town Giants, not across the town, though, 291 00:14:19,520 --> 00:14:25,240 Speaker 1: across the pond over in London. They declined to buy afterwards, right, yep, yeah, 292 00:14:25,280 --> 00:14:26,800 Speaker 1: most of the teams did. I mean, you know, the 293 00:14:26,880 --> 00:14:29,720 Speaker 1: Jets have been over there. It's uh, it's the kind 294 00:14:29,720 --> 00:14:32,280 Speaker 1: of thing where maybe eight or ten years ago was 295 00:14:32,320 --> 00:14:34,880 Speaker 1: still you know, so new, and everybody's still kind of 296 00:14:34,880 --> 00:14:37,160 Speaker 1: adjusting to the concept. You know. They used to go 297 00:14:37,240 --> 00:14:41,040 Speaker 1: over Monday Tuesday, spend the whole week there, get their 298 00:14:41,040 --> 00:14:44,760 Speaker 1: body clocks acclimated, uh, and then fly back and take 299 00:14:44,800 --> 00:14:47,320 Speaker 1: the bye week, and everybody's sort of decompressed and reset 300 00:14:47,400 --> 00:14:50,560 Speaker 1: and go from there. Lately, it's become you know, I 301 00:14:50,600 --> 00:14:52,160 Speaker 1: don't want to call it routine, because it's not, but 302 00:14:52,200 --> 00:14:55,120 Speaker 1: it's getting pretty close to just another road game for 303 00:14:55,160 --> 00:14:58,240 Speaker 1: these guys. They get over there Friday, maybe even Saturday. 304 00:14:58,360 --> 00:15:01,240 Speaker 1: Sometimes the vast major are the games lately, and certainly 305 00:15:01,280 --> 00:15:02,680 Speaker 1: all of them this year are being played in the 306 00:15:02,720 --> 00:15:05,880 Speaker 1: afternoon over there, So nine thirty in the morning Eastern 307 00:15:05,920 --> 00:15:08,440 Speaker 1: time over here in the States. They're gonna be back 308 00:15:08,480 --> 00:15:11,440 Speaker 1: at jeff k or Newark by you know, one o'clock 309 00:15:11,440 --> 00:15:13,800 Speaker 1: in the morning. Probably not that different than if they 310 00:15:13,800 --> 00:15:16,480 Speaker 1: were playing on the road at Seattle or San Francisco. 311 00:15:16,600 --> 00:15:19,840 Speaker 1: So almost of the teams this year opted not to 312 00:15:19,880 --> 00:15:22,920 Speaker 1: take the bye week coming back from the UK, and 313 00:15:22,960 --> 00:15:25,240 Speaker 1: it's an indicative I think of the fact that everybody's 314 00:15:25,320 --> 00:15:27,720 Speaker 1: kind of adjusted and it's becoming much more routine, at 315 00:15:27,800 --> 00:15:30,480 Speaker 1: least from a football operations standpoint. Win bet is now 316 00:15:30,560 --> 00:15:32,280 Speaker 1: live in New Jersey and they're bringing the excitement of 317 00:15:32,320 --> 00:15:34,600 Speaker 1: win Las Vegas to online sports betting. 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If you're 328 00:15:56,520 --> 00:15:58,720 Speaker 1: someone you know has a gambling problem called on seven 329 00:15:58,800 --> 00:16:01,080 Speaker 1: zero seven one one seven Mike cal Rare is that 330 00:16:01,200 --> 00:16:05,080 Speaker 1: the the Jets opened up with four consecutive games against 331 00:16:05,120 --> 00:16:08,640 Speaker 1: teams outside the a FC East in the same division, 332 00:16:08,760 --> 00:16:12,720 Speaker 1: the f C North. Yeah, look, I'm I wouldn't bet 333 00:16:12,760 --> 00:16:15,720 Speaker 1: that it's unprecedented to open up those first four weeks 334 00:16:15,720 --> 00:16:18,200 Speaker 1: without a division opponent. I would not be surprised if 335 00:16:18,200 --> 00:16:20,240 Speaker 1: that's the first time it's happened like that, where you 336 00:16:20,280 --> 00:16:24,320 Speaker 1: play everybody from um, you know, another division like that 337 00:16:24,360 --> 00:16:26,600 Speaker 1: all in a row. We pay a lot of attention, 338 00:16:26,840 --> 00:16:30,720 Speaker 1: obviously to how we spread the division games around within 339 00:16:30,760 --> 00:16:32,600 Speaker 1: a season. I don't think we're at our best if 340 00:16:32,720 --> 00:16:34,840 Speaker 1: you know, the Jets or anybody else played four or 341 00:16:34,880 --> 00:16:38,280 Speaker 1: five of their first six games against division opponents, or 342 00:16:38,560 --> 00:16:41,360 Speaker 1: maybe even four or five of their last six games 343 00:16:42,040 --> 00:16:44,480 Speaker 1: against division opponents. We had that last year in the 344 00:16:44,520 --> 00:16:48,040 Speaker 1: schedule that we played uh in the NFC East. Uh, 345 00:16:48,120 --> 00:16:51,080 Speaker 1: just an awful lot of NFC East matchups in December 346 00:16:51,080 --> 00:16:54,280 Speaker 1: and January, hopeful that that division was gonna come right 347 00:16:54,320 --> 00:16:56,040 Speaker 1: down to the wire and all those games were gonna matter. 348 00:16:56,120 --> 00:16:59,320 Speaker 1: Didn't quite pan out that way. UM So again, not 349 00:16:59,400 --> 00:17:01,640 Speaker 1: on precedent in it it's really more about spreading those 350 00:17:01,680 --> 00:17:04,240 Speaker 1: division games throughout the season, kind of have a balance, 351 00:17:04,560 --> 00:17:06,440 Speaker 1: you know, some of the first third, some in the middle, 352 00:17:06,440 --> 00:17:09,399 Speaker 1: and of course saving some for the end. Um. I 353 00:17:09,440 --> 00:17:12,480 Speaker 1: would not be surprised if this is the first time 354 00:17:12,520 --> 00:17:15,480 Speaker 1: that the Jets played four teams right in a row 355 00:17:15,520 --> 00:17:19,200 Speaker 1: to start their season from a division that wasn't their own. Yeah, 356 00:17:19,240 --> 00:17:21,960 Speaker 1: going back to nineteen seventy, we believe it's actually the 357 00:17:22,000 --> 00:17:24,920 Speaker 1: first time. And then I know you've taken a lot 358 00:17:24,920 --> 00:17:28,000 Speaker 1: of questions on this already. Deshaun Watson. Does that go 359 00:17:28,200 --> 00:17:32,400 Speaker 1: into consideration in terms of we don't know right now? 360 00:17:32,400 --> 00:17:35,199 Speaker 1: Obviously he's on the Cleveland Browns roster. A lot of 361 00:17:35,240 --> 00:17:40,040 Speaker 1: people are expecting a suspension at some time. Yeah, we 362 00:17:40,119 --> 00:17:45,960 Speaker 1: don't know, honestly, any more than you do or Adam Schefter. Um, 363 00:17:46,000 --> 00:17:49,119 Speaker 1: you know, I heard that this was the first uh 364 00:17:49,320 --> 00:17:52,840 Speaker 1: disciplined case with the new cb A, So I'm not 365 00:17:52,920 --> 00:17:56,879 Speaker 1: even sure the decision rests solely with the commissioner anymore. Uh, 366 00:17:56,960 --> 00:17:59,480 Speaker 1: we don't know. It could be tomorrow, it could be 367 00:17:59,520 --> 00:18:02,280 Speaker 1: a year, it could be two years. There could be 368 00:18:02,320 --> 00:18:05,320 Speaker 1: a suspension, there could be no suspension. Uh, none of 369 00:18:05,400 --> 00:18:07,439 Speaker 1: us know. And as such, we really didn't take that 370 00:18:07,480 --> 00:18:11,080 Speaker 1: into account. Um, just kind of you know, let the 371 00:18:11,119 --> 00:18:12,840 Speaker 1: chips fall where they may. As it turned out, I 372 00:18:12,880 --> 00:18:16,440 Speaker 1: think the Browns ended up with two national games. Chance 373 00:18:16,480 --> 00:18:18,160 Speaker 1: for a third. I think they're in the Saturday pulled 374 00:18:18,160 --> 00:18:20,560 Speaker 1: down there in December, so one of the first third, 375 00:18:20,560 --> 00:18:23,880 Speaker 1: one in the middle third, one in the back third. Um, look, 376 00:18:23,920 --> 00:18:28,560 Speaker 1: if if Deshaun's playing and he's healthy, Um, you know, 377 00:18:28,720 --> 00:18:30,240 Speaker 1: he's one of the best players in the league, or 378 00:18:30,280 --> 00:18:31,880 Speaker 1: he was last time he was on a football field, 379 00:18:31,920 --> 00:18:33,320 Speaker 1: and last time we all got to see him. So 380 00:18:34,080 --> 00:18:36,920 Speaker 1: I'm sure if he plays this year and we all 381 00:18:36,960 --> 00:18:40,280 Speaker 1: see if he is who we all thought he was. Um, 382 00:18:40,320 --> 00:18:43,040 Speaker 1: you know, the Browns record in their national appearances will 383 00:18:43,080 --> 00:18:47,600 Speaker 1: reflect that. In schedule this year, we didn't factor in 384 00:18:47,680 --> 00:18:52,160 Speaker 1: anything because frankly, we don't know anything. Yeah, obviously Judd's Browns. 385 00:18:52,200 --> 00:18:54,480 Speaker 1: We two in Cleveland. I wanted to go back to 386 00:18:54,560 --> 00:18:59,520 Speaker 1: the division here. FC East sets up interestingly for the 387 00:18:59,600 --> 00:19:02,679 Speaker 1: Jets because prior to their Week ten by they have 388 00:19:03,000 --> 00:19:07,240 Speaker 1: three divisional games all at home, whereas another side of 389 00:19:07,240 --> 00:19:11,800 Speaker 1: the spectrum, all the divisional games the back end are 390 00:19:11,880 --> 00:19:14,760 Speaker 1: on the road. Is that something you all typically try 391 00:19:14,800 --> 00:19:18,199 Speaker 1: to avoid you know what for a team like the Jets. 392 00:19:18,280 --> 00:19:20,879 Speaker 1: You know, you think about the Jets, the Bills, the Patriots, 393 00:19:20,920 --> 00:19:25,840 Speaker 1: those are all cold weather outdoor stadiums. It's gonna be 394 00:19:25,880 --> 00:19:27,679 Speaker 1: cold whether you play the game at home or on 395 00:19:27,720 --> 00:19:30,239 Speaker 1: the road. Um, you know, it might be the kind 396 00:19:30,280 --> 00:19:33,439 Speaker 1: of thing where we look at trying to think of 397 00:19:33,440 --> 00:19:37,280 Speaker 1: a good example. Maybe Minnesota, Detroit, you know, having to 398 00:19:37,320 --> 00:19:41,080 Speaker 1: go on the road to Green Bay and Chicago, asking 399 00:19:41,080 --> 00:19:42,879 Speaker 1: a dome team, or even in the a S East right, 400 00:19:42,920 --> 00:19:46,360 Speaker 1: asking the Dolphins as a warm weather team to go 401 00:19:46,520 --> 00:19:49,920 Speaker 1: on the road to all three cold weather road Division 402 00:19:49,960 --> 00:19:51,919 Speaker 1: games in the second half of the season versus the 403 00:19:51,920 --> 00:19:56,240 Speaker 1: first half of the season. Unprecedented. Probably not something we 404 00:19:56,280 --> 00:20:00,240 Speaker 1: wouldn't play, probably not, but something to pay it's eensin 405 00:20:00,320 --> 00:20:03,080 Speaker 1: two and something that I imagine the team would bring 406 00:20:03,080 --> 00:20:09,000 Speaker 1: to our attention. Probably I'm not sure. Again it's competitively unfair, um, 407 00:20:09,040 --> 00:20:12,120 Speaker 1: but probably just another one of those you know, oddities, 408 00:20:12,359 --> 00:20:16,879 Speaker 1: unique set of circumstances, nothing intentional, and let's see how 409 00:20:16,960 --> 00:20:19,600 Speaker 1: it plays out. If it turns out to be truly unfair, 410 00:20:20,119 --> 00:20:21,720 Speaker 1: probably the kind of thing we'd look to avoid in 411 00:20:21,720 --> 00:20:25,320 Speaker 1: the future. Yeah, let's see how it plays out. Because 412 00:20:25,320 --> 00:20:28,560 Speaker 1: the Jets might use this their advantage here before the 413 00:20:28,640 --> 00:20:32,240 Speaker 1: bye with those home games at MetLife Stadium. Uh yeah, 414 00:20:32,320 --> 00:20:35,479 Speaker 1: it's just interesting. 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As far as the league 429 00:21:08,440 --> 00:21:11,320 Speaker 1: is concerned, can you talk about the increasing number of 430 00:21:11,320 --> 00:21:15,800 Speaker 1: broadcast partners and also the Amazon streaming the Thursday night 431 00:21:15,800 --> 00:21:18,679 Speaker 1: football is now? Yeah, no doubt. I mean, look, you 432 00:21:18,680 --> 00:21:21,240 Speaker 1: mentioned whatever you said nineteen seventy there, think about going 433 00:21:21,280 --> 00:21:24,879 Speaker 1: back to basically every game was at one o'clock or 434 00:21:24,880 --> 00:21:28,240 Speaker 1: four o'clock on Sunday afternoon, and that was it, right, 435 00:21:28,280 --> 00:21:30,960 Speaker 1: And then we added Monday night football in the early 436 00:21:31,040 --> 00:21:34,639 Speaker 1: seventies and everybody said, nobody's gonna watch football in primetime 437 00:21:34,680 --> 00:21:36,760 Speaker 1: on a weeknight, on a school night, on a work night. 438 00:21:37,160 --> 00:21:39,359 Speaker 1: You guys are nuts. That turned out to be a 439 00:21:39,359 --> 00:21:44,320 Speaker 1: relatively successful franchise. Same thing we went to Sunday night football. Um, 440 00:21:44,359 --> 00:21:48,280 Speaker 1: you know, we've added Thursday nights over the past fifteen years. 441 00:21:48,320 --> 00:21:51,320 Speaker 1: We've got nine thirty a m London games. We're playing 442 00:21:51,320 --> 00:21:55,240 Speaker 1: on Thanksgiving, on Christmas, on New Year's Uh, there's an 443 00:21:55,400 --> 00:21:59,639 Speaker 1: awful lot of new windows. And as long as you know, 444 00:21:59,680 --> 00:22:02,960 Speaker 1: the lubs can adjust and handle it. And like we said, 445 00:22:03,000 --> 00:22:06,760 Speaker 1: turn that which seems, um you know to be uh 446 00:22:06,960 --> 00:22:10,400 Speaker 1: unique and different, suddenly becomes routine. Right. These London games 447 00:22:10,400 --> 00:22:13,440 Speaker 1: are now relatively routine for our teams, um, and I 448 00:22:13,520 --> 00:22:16,639 Speaker 1: think our fans are starting to find uh more of 449 00:22:16,640 --> 00:22:19,480 Speaker 1: our games kind of wherever we deploy them. You know, 450 00:22:19,520 --> 00:22:21,520 Speaker 1: if if all the games are still Sunday afternoon at 451 00:22:21,520 --> 00:22:24,200 Speaker 1: one o'clock, um, you don't get a chance to see 452 00:22:24,200 --> 00:22:25,639 Speaker 1: some of the other teams in the league and you're 453 00:22:25,680 --> 00:22:28,000 Speaker 1: just gonna watch your team over and over and over again, 454 00:22:28,040 --> 00:22:31,439 Speaker 1: which is important a lifeline of the league. And you know, 455 00:22:31,600 --> 00:22:33,600 Speaker 1: one of the key facets of every one of our 456 00:22:33,640 --> 00:22:38,040 Speaker 1: broadcast partners relationships with us the home team local market 457 00:22:38,119 --> 00:22:42,280 Speaker 1: ratings absolutely uh mission critical to the success of the NFL, 458 00:22:42,359 --> 00:22:44,879 Speaker 1: no question about it. But you know, when you can 459 00:22:45,119 --> 00:22:47,359 Speaker 1: finish watching the Jets at one o'clock and if the 460 00:22:47,520 --> 00:22:50,760 Speaker 1: Giants are on by then we should show you a 461 00:22:50,760 --> 00:22:53,080 Speaker 1: Packers game or a Steelers game, or a Bills game 462 00:22:53,160 --> 00:22:55,359 Speaker 1: or a Chiefs game at four thirty. Uh, and then 463 00:22:55,400 --> 00:22:57,600 Speaker 1: another one on Sunday night and another one on Monday night. 464 00:22:58,080 --> 00:23:01,960 Speaker 1: So trying to you know, innovate, look for these new windows. 465 00:23:01,960 --> 00:23:04,800 Speaker 1: Our fans will tell us, um, if we've gone too 466 00:23:04,800 --> 00:23:08,040 Speaker 1: far or if there's a window that they're not interested in. Uh. 467 00:23:08,080 --> 00:23:09,800 Speaker 1: You know, the proof is in the pudding. As always, 468 00:23:09,840 --> 00:23:13,560 Speaker 1: and at least so far, our fans have found our 469 00:23:13,640 --> 00:23:16,399 Speaker 1: games as we've deployed them across different days and different 470 00:23:16,440 --> 00:23:20,080 Speaker 1: time slots and different network partners. Amazon is gonna be different, 471 00:23:20,200 --> 00:23:23,320 Speaker 1: gonna be interesting. Um. You know, we have prime accounts. 472 00:23:23,320 --> 00:23:25,359 Speaker 1: We're probably gonna find the football games. If not, our 473 00:23:25,440 --> 00:23:29,320 Speaker 1: kids will help us, uh find Amazon Prime. Our folks 474 00:23:30,040 --> 00:23:32,600 Speaker 1: might need a little help, So it might take a 475 00:23:32,640 --> 00:23:34,879 Speaker 1: little bit of a transition, and everybody's gonna have to 476 00:23:34,920 --> 00:23:38,440 Speaker 1: get used to, um, you know, finding the games uh 477 00:23:38,680 --> 00:23:41,879 Speaker 1: you know, deployed on a streaming service. But um, you know, 478 00:23:41,920 --> 00:23:45,400 Speaker 1: if you think back just a couple of years, you know, Netflix, Hulu, 479 00:23:45,520 --> 00:23:48,720 Speaker 1: Paramount Peacock, all those things were uh you know, in 480 00:23:48,760 --> 00:23:51,560 Speaker 1: their infancy, and and no real assurance that they were 481 00:23:51,560 --> 00:23:53,480 Speaker 1: gonna work, that fans were gonna find them, that people 482 00:23:53,520 --> 00:23:56,840 Speaker 1: are gonna be interested, the people are gonna pay for them. Now, 483 00:23:57,160 --> 00:24:00,159 Speaker 1: you know, it sure seems like there's room for everybody. 484 00:24:00,200 --> 00:24:02,679 Speaker 1: It really does. And they're just another button on your remote, 485 00:24:02,760 --> 00:24:07,840 Speaker 1: right channel to channel four, channel five, Netflix, Zulu, Amazon, Um, 486 00:24:07,880 --> 00:24:11,200 Speaker 1: it's become routine for us. I think it will take 487 00:24:11,240 --> 00:24:13,919 Speaker 1: a little while for fans to you know, get used to, 488 00:24:14,560 --> 00:24:16,840 Speaker 1: uh finding it on a new broadcast outlet. We haven't 489 00:24:16,880 --> 00:24:19,600 Speaker 1: had a new broadcast partner, I think in thirty forty years, 490 00:24:19,600 --> 00:24:22,159 Speaker 1: So it'll take some time to transition, no doubt. But 491 00:24:22,400 --> 00:24:24,520 Speaker 1: you know, one of the ways you get people used 492 00:24:24,560 --> 00:24:26,760 Speaker 1: to things like that is to make sure you put 493 00:24:26,800 --> 00:24:29,440 Speaker 1: your good games there. And I feel like we've kind 494 00:24:29,440 --> 00:24:32,119 Speaker 1: of you know, struck that right balance with the Thursday 495 00:24:32,200 --> 00:24:34,200 Speaker 1: night package. There's some big ones that you feel like, hey, 496 00:24:34,200 --> 00:24:37,480 Speaker 1: that's musty TV. I gotta go find Amazon. And once 497 00:24:37,520 --> 00:24:39,960 Speaker 1: you do that first or second time, I think it's 498 00:24:39,960 --> 00:24:42,520 Speaker 1: just gonna become routine, and hopefully by about mid season, 499 00:24:43,160 --> 00:24:45,840 Speaker 1: everybody's just gonna you know, remember when we thought people 500 00:24:45,840 --> 00:24:49,200 Speaker 1: wouldn't find Amazon. Uh, I think our fans are gonna 501 00:24:49,240 --> 00:24:51,560 Speaker 1: find it. Deploy a couple of the really big games 502 00:24:51,560 --> 00:24:54,080 Speaker 1: out there, whether it's a Baltimore Tampa, a Tennessee Green 503 00:24:54,080 --> 00:24:57,760 Speaker 1: Bay obviously the opener with Chargers chiefs um and who 504 00:24:57,840 --> 00:25:00,639 Speaker 1: knows that Jaguars Jets game down there December may have 505 00:25:00,640 --> 00:25:03,320 Speaker 1: playoff implications by the time we get there, and hopefully 506 00:25:03,320 --> 00:25:04,920 Speaker 1: by then everybody will have figured out how to watch 507 00:25:04,960 --> 00:25:07,960 Speaker 1: their walking on the streaming service. Now you're talking, you 508 00:25:08,000 --> 00:25:12,280 Speaker 1: can talk about a little bit about flex scheduling. Where 509 00:25:12,280 --> 00:25:16,240 Speaker 1: it's at two in spansion of it in three because 510 00:25:16,280 --> 00:25:18,560 Speaker 1: I already have my eyes on Monday Night Football in 511 00:25:19,400 --> 00:25:22,360 Speaker 1: three because uh, my point on this is, yes, thirteen 512 00:25:22,359 --> 00:25:26,480 Speaker 1: one o'clock starts, but that's written in pencil correct. Absolutely, 513 00:25:26,520 --> 00:25:28,560 Speaker 1: look this whole schedule is written in pencil. If there's 514 00:25:28,600 --> 00:25:31,040 Speaker 1: anything that you know COVID taught us, it's that we 515 00:25:31,119 --> 00:25:34,680 Speaker 1: gotta be flexible. Everything's written in pencil. Uh, God willing, 516 00:25:34,720 --> 00:25:37,600 Speaker 1: We're we're through with the pandemic, you know, impacting our schedule. 517 00:25:37,680 --> 00:25:40,199 Speaker 1: But you know, every year there's surprise teams. Right, what 518 00:25:40,240 --> 00:25:42,280 Speaker 1: do we have four or five new playoff teams? Every year? 519 00:25:42,320 --> 00:25:45,560 Speaker 1: There's always somebody going worse to first. Uh. It's hard 520 00:25:45,600 --> 00:25:48,359 Speaker 1: to maintain success in this league. Everything is kind of 521 00:25:48,359 --> 00:25:50,600 Speaker 1: set up, uh, you know, for parity, whether it's a 522 00:25:50,640 --> 00:25:53,600 Speaker 1: salary cap or the reverse draft order, free agency, whatever 523 00:25:53,640 --> 00:25:57,000 Speaker 1: it is. Um, it's it's hard to stay good year 524 00:25:57,040 --> 00:25:59,640 Speaker 1: after year. And here we are making a schedule in April, 525 00:26:00,160 --> 00:26:03,680 Speaker 1: may you know, guessing who's gonna be competitive in September 526 00:26:03,720 --> 00:26:06,720 Speaker 1: four months away or in December eight months away. I'm 527 00:26:06,760 --> 00:26:09,199 Speaker 1: not sure our crystal ball is that good, or if 528 00:26:09,200 --> 00:26:12,160 Speaker 1: anybody's crystal ball is that good. So an awful lot 529 00:26:12,200 --> 00:26:15,199 Speaker 1: of chances for us to kind of, you know, use 530 00:26:15,280 --> 00:26:17,320 Speaker 1: some tools that we have in the toolbox with our 531 00:26:17,320 --> 00:26:20,520 Speaker 1: network partners, move the games that have playoff implications in 532 00:26:20,560 --> 00:26:23,679 Speaker 1: the bigger time slots. Again, it's not always about you know, 533 00:26:23,720 --> 00:26:27,399 Speaker 1: generating eyeballs, generating ratings. It's about rewarding the teams that 534 00:26:27,480 --> 00:26:30,840 Speaker 1: have played their way, you know, into bigger television windows, 535 00:26:30,880 --> 00:26:34,280 Speaker 1: letting our fans meet these teams, because you're probably gonna 536 00:26:34,280 --> 00:26:36,000 Speaker 1: see him on television in January when we get to 537 00:26:36,040 --> 00:26:39,520 Speaker 1: the postseason. So whether it's Sunday Night Football or even 538 00:26:39,520 --> 00:26:41,800 Speaker 1: on Sunday afternoons, moving from a one o'clock window to 539 00:26:41,840 --> 00:26:45,439 Speaker 1: a four o'clock window will shorten that runway up as 540 00:26:45,560 --> 00:26:48,200 Speaker 1: as much as we can try to let everybody know, hey, 541 00:26:48,280 --> 00:26:51,479 Speaker 1: you're in position to be changed into a different time slot, 542 00:26:51,840 --> 00:26:54,359 Speaker 1: but it's because you're having success. It's because you're good, 543 00:26:54,640 --> 00:26:58,280 Speaker 1: it's because your games matter. Fully recognizing the challenges for 544 00:26:58,320 --> 00:27:00,919 Speaker 1: the forty or fifty thousand ticket holders, but you know 545 00:27:01,000 --> 00:27:04,200 Speaker 1: there's million people are gonna watch the game on television. 546 00:27:04,560 --> 00:27:06,399 Speaker 1: We want to make sure that those fans get to 547 00:27:06,400 --> 00:27:07,959 Speaker 1: see the games that matter the most. And if our 548 00:27:07,960 --> 00:27:10,880 Speaker 1: crystal ball was a little blurry in April, and maybe 549 00:27:10,880 --> 00:27:13,720 Speaker 1: the Jets didn't get as much prime time as they'd hoped, um, 550 00:27:13,760 --> 00:27:15,760 Speaker 1: there's one way to fix that, and and that's to win. 551 00:27:16,160 --> 00:27:19,720 Speaker 1: And when we find ourselves in December, um, there's opportunities 552 00:27:19,760 --> 00:27:23,560 Speaker 1: to move into bigger, higher profile television time slots, and 553 00:27:23,880 --> 00:27:27,520 Speaker 1: as you reference, starting in three that will include Monday 554 00:27:27,600 --> 00:27:29,600 Speaker 1: night football. That's gonna be a challenge for us. All. 555 00:27:30,040 --> 00:27:32,359 Speaker 1: I don't think we're gonna be reckless or haphazard with it. 556 00:27:32,359 --> 00:27:34,359 Speaker 1: It's not like we're gonna change it because you know, 557 00:27:34,440 --> 00:27:37,119 Speaker 1: this team's five and seven and this team six and seven. 558 00:27:37,520 --> 00:27:41,439 Speaker 1: You know, we're not really you know, moving mountains there. Um. 559 00:27:41,480 --> 00:27:43,240 Speaker 1: But if the Monday night football game that we put 560 00:27:43,240 --> 00:27:46,480 Speaker 1: in week fifteen next season, uh, truly, as two teams 561 00:27:46,520 --> 00:27:48,760 Speaker 1: that are just playing out the string, we're not doing 562 00:27:48,800 --> 00:27:50,960 Speaker 1: them a favor by putting them on national television. We're 563 00:27:50,960 --> 00:27:53,240 Speaker 1: not doing Disney a favor. We're not doing the fans 564 00:27:53,280 --> 00:27:54,760 Speaker 1: of favor by asking them to go out for a 565 00:27:54,880 --> 00:27:56,879 Speaker 1: night game, you know, for a couple of teams that 566 00:27:56,920 --> 00:27:59,560 Speaker 1: are no longer in playoff contention, especially if there's a 567 00:27:59,600 --> 00:28:02,480 Speaker 1: game over here sitting on Sunday at one o'clock between 568 00:28:02,480 --> 00:28:05,480 Speaker 1: two teams that we really didn't see coming. And if 569 00:28:05,480 --> 00:28:07,199 Speaker 1: we don't change it, that game is gonna be on 570 00:28:07,280 --> 00:28:10,160 Speaker 1: in fifteen percent of the country, eighteen percent of the country. 571 00:28:10,560 --> 00:28:12,960 Speaker 1: It's not worth more than that and our fans deserve 572 00:28:13,440 --> 00:28:15,520 Speaker 1: to see that game. More of our fans deserve to 573 00:28:15,560 --> 00:28:17,840 Speaker 1: see that game. So whether we slide it to Sunday 574 00:28:17,840 --> 00:28:21,000 Speaker 1: at four or Sunday night at eight fifteen, or now 575 00:28:21,040 --> 00:28:24,119 Speaker 1: Monday night at eight fifteen, we've got more opportunities to 576 00:28:24,200 --> 00:28:26,200 Speaker 1: reward the teams who have played their way into bigger 577 00:28:26,240 --> 00:28:30,040 Speaker 1: television windows. Alright, sixty seconds. The Jets plan on playing 578 00:28:30,119 --> 00:28:34,600 Speaker 1: meaningful football in December. And you've been uh so gracious 579 00:28:34,640 --> 00:28:37,360 Speaker 1: with your time. You went with the league for more 580 00:28:37,640 --> 00:28:41,440 Speaker 1: quarter century. Uh doing this. What kind of advice would 581 00:28:41,480 --> 00:28:45,120 Speaker 1: you give somebody who's interested in following a career path 582 00:28:45,200 --> 00:28:50,080 Speaker 1: like this? Uh, I'd start with, have thick skin. Uh. 583 00:28:50,120 --> 00:28:52,960 Speaker 1: Nobody's ever happy with the schedule, so you've got to 584 00:28:53,000 --> 00:28:56,080 Speaker 1: be prepared. Uh. You know Howard Katz, who's been running 585 00:28:56,080 --> 00:28:58,960 Speaker 1: the scheduling process for the last fifteen years, taught us all, 586 00:28:59,080 --> 00:29:01,720 Speaker 1: taught all of this, taught all of us this a 587 00:29:01,760 --> 00:29:05,880 Speaker 1: long time ago. Uh. It's very quick that the you know, 588 00:29:06,000 --> 00:29:09,480 Speaker 1: parade celebrating your success turns into a mob running you 589 00:29:09,520 --> 00:29:12,480 Speaker 1: out of town. Um, you gotta have some thick skin, 590 00:29:12,640 --> 00:29:15,400 Speaker 1: you gotta have a long memory, you gotta remember. Um, 591 00:29:15,520 --> 00:29:17,120 Speaker 1: you know what you did right, what you did wrong. 592 00:29:17,160 --> 00:29:20,280 Speaker 1: You gotta be willing to take criticism, you know, strictly 593 00:29:20,360 --> 00:29:24,320 Speaker 1: from uh, you know, career development standpoint. Uh. You know, 594 00:29:24,360 --> 00:29:26,640 Speaker 1: this would hold true for literally just about any any 595 00:29:26,640 --> 00:29:29,960 Speaker 1: industry these days, but especially uh, the NFL and and 596 00:29:30,000 --> 00:29:33,280 Speaker 1: specifically the scheduling team. Uh. It's all about the data. 597 00:29:33,320 --> 00:29:35,800 Speaker 1: It's all about the math and science. It's all about 598 00:29:36,160 --> 00:29:40,520 Speaker 1: you know, search heuristics and predictive analytics and uh, finding 599 00:29:40,560 --> 00:29:43,040 Speaker 1: the signal in the noise. There is so much data 600 00:29:43,080 --> 00:29:45,760 Speaker 1: out there, and you've got to figure out what really 601 00:29:45,800 --> 00:29:49,040 Speaker 1: matters and what you can use to make your product better. 602 00:29:49,040 --> 00:29:51,400 Speaker 1: And that's not just for football, that's for any industry. 603 00:29:51,440 --> 00:29:54,120 Speaker 1: But you know, for us, every time a fan interacts 604 00:29:54,120 --> 00:29:56,880 Speaker 1: with the league, whether they're listening to the Jets podcast 605 00:29:57,000 --> 00:30:00,200 Speaker 1: or calling in the talk radio or adding some either 606 00:30:00,240 --> 00:30:03,320 Speaker 1: their fantasy team, or buying a jersey on NFL shop 607 00:30:03,400 --> 00:30:06,200 Speaker 1: dot com, or tweeting something or buying a ticket on 608 00:30:06,240 --> 00:30:10,840 Speaker 1: a secondary ticketing partner, or following somebody on Instagram, or 609 00:30:11,080 --> 00:30:14,720 Speaker 1: in states where it's legal, making a bet on a game. 610 00:30:15,000 --> 00:30:17,440 Speaker 1: You know, every time they interact with us, they're telling 611 00:30:17,520 --> 00:30:20,320 Speaker 1: us what they care about, and we're trying to take 612 00:30:20,320 --> 00:30:23,240 Speaker 1: all that data, listen to the fans as always, they'll 613 00:30:23,240 --> 00:30:25,080 Speaker 1: tell us what's working in what is and they'll tell 614 00:30:25,160 --> 00:30:27,880 Speaker 1: us what we are doing right and doing wrong, and 615 00:30:28,000 --> 00:30:30,680 Speaker 1: really trying to like take all that data. And again, 616 00:30:30,720 --> 00:30:33,320 Speaker 1: any industry is going through this right now. The days 617 00:30:33,360 --> 00:30:36,320 Speaker 1: of gut and feel and instinct. There's always some value 618 00:30:36,360 --> 00:30:38,880 Speaker 1: to that, but it's really more about the math and 619 00:30:38,880 --> 00:30:41,360 Speaker 1: the science and the data and the analytics and really 620 00:30:41,400 --> 00:30:43,640 Speaker 1: trying to figure out, you know, which of these data 621 00:30:43,640 --> 00:30:46,680 Speaker 1: points really matter and you can use to your benefit 622 00:30:46,720 --> 00:30:49,520 Speaker 1: and our fans can you know, expect us to use 623 00:30:49,560 --> 00:30:52,040 Speaker 1: to their benefit. Um. And it's also about really trying 624 00:30:52,080 --> 00:30:55,560 Speaker 1: to figure out which of these data sets actually means something. Uh. 625 00:30:55,680 --> 00:30:57,360 Speaker 1: And like we said, some of these things about rest 626 00:30:57,400 --> 00:31:00,560 Speaker 1: discrepancy or playing you know too many division opponents, you know, 627 00:31:00,600 --> 00:31:03,480 Speaker 1: do these things really matter? Or line us up, tell 628 00:31:03,560 --> 00:31:05,840 Speaker 1: us one to play and we'll be there. And sometimes 629 00:31:05,880 --> 00:31:08,760 Speaker 1: the team that's favored gets hammered, and sometimes the team 630 00:31:08,800 --> 00:31:12,360 Speaker 1: that's the underdog with the rest discrepancy and the long 631 00:31:12,400 --> 00:31:15,480 Speaker 1: travel pulls out of w You never know. That's what's 632 00:31:15,520 --> 00:31:18,360 Speaker 1: so great about sports. UM. That would probably be my 633 00:31:18,480 --> 00:31:20,680 Speaker 1: final piece of advice, you know, be a fan. I mean, 634 00:31:20,760 --> 00:31:23,280 Speaker 1: we're so lucky to work in this industry to get 635 00:31:23,320 --> 00:31:26,600 Speaker 1: to talk about and and watch sports for a living. Um, 636 00:31:26,680 --> 00:31:29,640 Speaker 1: we should never forget that. I'm certainly very grateful and 637 00:31:29,680 --> 00:31:33,080 Speaker 1: appreciative of the opportunity and take it seriously and really 638 00:31:33,080 --> 00:31:36,080 Speaker 1: hope that, you know, this schedule plays out as well 639 00:31:36,120 --> 00:31:38,719 Speaker 1: as we think it has a chance to here in April, 640 00:31:38,760 --> 00:31:41,239 Speaker 1: and uh, if not, you know, adjust as we go 641 00:31:41,360 --> 00:31:43,960 Speaker 1: and and and use the tools that are available to 642 00:31:44,000 --> 00:31:46,080 Speaker 1: us to kind of shift and reward the teams that have, 643 00:31:46,640 --> 00:31:48,880 Speaker 1: like we said, played their way into bigger television windows. 644 00:31:49,480 --> 00:31:53,320 Speaker 1: Mike North, congratulations on another schedule. Get a couple of 645 00:31:53,400 --> 00:31:55,040 Speaker 1: days of rest, I know you got a lot of 646 00:31:55,040 --> 00:31:59,320 Speaker 1: interviews to do, and then start getting after will probably 647 00:31:59,320 --> 00:32:02,360 Speaker 1: be talking year later in December, I would think, because 648 00:32:02,760 --> 00:32:06,320 Speaker 1: the Jets they think they're gonna take some steps, we'll 649 00:32:06,320 --> 00:32:08,280 Speaker 1: have to see. Yeah, look, love to be back on 650 00:32:08,360 --> 00:32:10,480 Speaker 1: and then and talk about what worked, what didn't work, 651 00:32:10,520 --> 00:32:13,120 Speaker 1: what we learned, and maybe even kind of tell your fans, hey, 652 00:32:13,160 --> 00:32:15,640 Speaker 1: here's what to think about these next four weeks, because 653 00:32:15,640 --> 00:32:17,240 Speaker 1: if they are in a playoff chase, there might be 654 00:32:17,280 --> 00:32:18,760 Speaker 1: some games that are gonna have to shift some time 655 00:32:18,840 --> 00:32:21,600 Speaker 1: slots and how that all works and what has to 656 00:32:21,640 --> 00:32:24,160 Speaker 1: happen for everything to line up? Happy to do it, 657 00:32:24,200 --> 00:32:26,520 Speaker 1: and uh yeah, let's let's hope that's exactly what Jets 658 00:32:26,520 --> 00:32:28,200 Speaker 1: fans are dealing with in December. Be a good problem 659 00:32:28,200 --> 00:32:30,200 Speaker 1: to have. Thanks brother, Take care