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Speaker 1: This episode is brought to you by P and C Bank.

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Speaker 1: A lot of people think podcasts about work are boring,

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Speaker 1: It might seem boring to save, plan and make calculated

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Speaker 1: decisions with your bank, but keeping your money boring is

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Speaker 1: what helps you live a more happily fulfilled life. P

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Speaker 1: and C Bank Brilliantly Boring since eighteen sixty five. Brilliantly

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Speaker 1: the PNC Financial Service Group, Inc. P and C Bank

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Speaker 1: National Association Member FDIC. This episode is brought to you

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Speaker 1: by P and C Bank. A lot of people think

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Speaker 1: podcasts about work are boring, and sure they definitely can be,

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Speaker 1: but understanding of professionals routine shows us how they achieve

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Speaker 1: their success, little by little, day after day. Like banking

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Speaker 1: with P and C Bank, it might seem boring to save,

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Speaker 1: plan and make calculated decisions with your bank, but keeping

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Speaker 1: your money boring is what helps you live or more

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Speaker 1: happily fulfilled life. P and C Bank Brilliantly Boring since

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Speaker 1: eighteen sixty five. Brilliantly Boring since eighteen sixty five is

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Speaker 1: a service mark of the PNC Financial Service Group, Inc.

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Speaker 1: P and C Bank National Association member fdic.

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Speaker 2: Erners What's Up?

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Speaker 1: You ever walk into a small business and everything just

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Speaker 3: All right, ladies and gentlemen, welcome back and Alicia, we

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Speaker 3: got a special episode something that we haven't really talked

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Speaker 3: too much about.

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Speaker 2: True.

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Speaker 3: I think we touched on it at some point in

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Speaker 3: the past, but I know not recently. We haven't spoken

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Speaker 3: about it, like in the last couple of years. We

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Speaker 3: haven't had a conversation.

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Speaker 1: About definitely haven't and not in depth like I feel

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Speaker 1: like we're going to get into today.

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Speaker 2: It's one of these topics that I.

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Speaker 1: Feel like we hear about it when we in high school,

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Speaker 1: but we don't really talk about it too much after that.

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Speaker 2: And so I'm excited. I'm excited.

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Speaker 3: Yeah for Shure. Stormy Banks from the pink Print Firm

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Speaker 3: teaches people how to get grant funding nineteen million dollars

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Speaker 3: you security million. Okay, So looking forward to this conversation, Sneeze.

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Speaker 4: It's not a light conversation.

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Speaker 2: Listen, this is a heavy one like that.

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Speaker 3: But first and Foremo, thank you for joining us, Appreciate

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Speaker 3: you for having me.

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Speaker 4: I appreciate y'all in this a nice facility today.

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Speaker 3: For sure, you came back up top. You know you

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Speaker 3: in Georgia, but you're from New York originally from Brooklyn. Okay,

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Speaker 3: we'll part best do it.

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Speaker 1: Die vaulting Okay, okay, real dead style.

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Speaker 2: I know what we're dealing with nowhere.

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Speaker 3: So we anders right now? This is upstate to you or.

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Speaker 4: No, definitely upstate.

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Speaker 2: We was doing so good.

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Speaker 4: I couldn't even put the address on uber. I was like,

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Speaker 4: where do you got.

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Speaker 2: Us going on?

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Speaker 5: That?

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Speaker 4: We was doing so good, like Matt, where we at?

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Speaker 1: I will say this, Brooklyn is allowed to say that

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Speaker 1: this is upstate because it is an hour from y'all.

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Speaker 4: Yeah, I agree, that's crazy. The hour plus is substate.

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Speaker 3: You know, it's right outside of New York City.

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Speaker 4: Right, That's why he's a joint right here. He's like

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Speaker 4: like fifteen minutes where Bronx.

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Speaker 1: Okay, Bronx, not from here. Five minutes to the Bronx, yeah, Bronx.

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Speaker 1: I mean we're closer to the George Washington in Brooklyn

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Speaker 1: is but you know.

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Speaker 4: I don't even go to the Bronx.

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Speaker 1: So oh man, yeah, that sounds like Brooklyn to me.

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Speaker 3: Good old Brooklyn. Okay. So first, can you tell us,

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Speaker 3: like how you got into this space.

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Speaker 4: I got into grant's really organic. It's not a crazy story, right.

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Speaker 4: I was a business owner. I didn't have credit.

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Speaker 3: What kind of business.

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Speaker 4: I had a salon, yeap, a mobile hair salon in

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Speaker 4: New York. So I didn't have good credit and I

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Speaker 4: didn't have a lot of cash flow. And I was like, okay,

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Speaker 4: but I still need money. And I went to I

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Speaker 4: was vending at this event in this lady she was

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Speaker 4: a product distributor, and she was like, oh, well, our

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Speaker 4: company has a corporate grant out right now, or Bay

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Speaker 4: has a grant for hairstylists. And I was like, okay,

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Speaker 4: how do I apply? She sent me the link. I applied.

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Speaker 4: I ain't win that one, but then I knew about grants, right,

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Speaker 4: and so then I was like, okay, well, if this

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Speaker 4: was a grant opportunity, I'm gonna try to find some

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Speaker 4: other ones. At the ten applications of getting denied, I

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Speaker 4: finally won. My first grunt was a fifty thousand dollars grant.

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Speaker 4: After that, I'm hooked. So that's how I initially got

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Speaker 4: into it.

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Speaker 2: That brings it into a lot of questions.

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Speaker 1: Like I said, The last time we talked about grants,

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Speaker 1: we were talking to young adults about getting grants because

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Speaker 1: they didn't have to pay that back. But the even

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Speaker 1: applying for it is what is that process? Like, what

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Speaker 1: was it like for you after getting rejected nine times?

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Speaker 1: What were some of the things that you learned each

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Speaker 1: time to finally get successful one?

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Speaker 4: Yeah, And that's that's really the whole formula, right is

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Speaker 4: because what people do is you're not gonna win every

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Speaker 4: grant you go for right now. Typically people are wanting

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Speaker 4: like ten percent of the grants that they're going for.

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Speaker 4: But the formula is like actually figuring out, Okay, get

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Speaker 4: the feedback from the funders. You're like, Okay, what did

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Speaker 4: I do that made you say no? Right? What can

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Speaker 4: I do better in the future. Getting that creates like

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Speaker 4: basically a proposal that is pretty much iron clad, like

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Speaker 4: you know exactly what messaging works for what funders that

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Speaker 4: you're going for. And so when you're going for the

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Speaker 4: application process, people will say, oh, Stormy, I tried to

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Speaker 4: ask them for a feedback, but they didn't get back

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Speaker 4: to me like, oh, we had an overwhelming amount of

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Speaker 4: people apply, We're not giving an individual feedback. I found

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Speaker 4: this site called unfunded right, it's unfunded dot com. This

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Speaker 4: is the site where you can become basically a judge

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Speaker 4: on different grant applications. Grant towards will be like, we

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Speaker 4: need more volunteers to become a judge to help us

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Speaker 4: go through. When you're a judge, you're on the back end.

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Speaker 4: You're learning the curriculum, you're learning the rubric that they're

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Speaker 4: using to actually grade the grant applications. So I'm getting

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Speaker 4: on those sites and I'm like, Okay, let me become

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Speaker 4: a judge and start learning what's the actual rubric? How

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Speaker 4: are you judging me? Because I don't know what you're

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Speaker 4: even looking at looking for? And so once I get

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Speaker 4: on that site and I became a judge on a

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Speaker 4: lot of different grants, now I'm like, oh, I know

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Speaker 4: the rubrics now, and so for my next applications, I'm

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Speaker 4: more so teering in towards what they were looking for.

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Speaker 4: I'm teering towards aligning to what they're what they're asking

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Speaker 4: us to be right. And now I'm starting to win

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Speaker 4: more consistently because I have the root break.

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Speaker 3: So what kind of grant did you get?

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Speaker 4: So it was a New York state grant. It was

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Speaker 4: a local state grant that I was getting at that time.

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Speaker 4: And that's a good question because there's multiple different types

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Speaker 4: of grants. There's corporate grant opportunities, there's local state, and

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Speaker 4: there's federal grants, and like you have to understand which

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Speaker 4: grants you're going for to actually know the strategy behind

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Speaker 4: what you're doing and how you're applying to those grant

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Speaker 4: opportunities because each are very different in the process when

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Speaker 4: it comes to like applying is super duper different.

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Speaker 3: But so they're all government grants, like because there's corporate

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Speaker 3: there's like nonprofit corporate grants that you can get as well.

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Speaker 4: Right, Right, So nonprofit that's one type of grant. Corporate

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Speaker 4: grants that's corporations giving their own money. Corporations are typically

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Speaker 4: going like tax incentives, that's what they're trying to do.

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Speaker 4: They're giving money like fourth quarter to be able to

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Speaker 4: get tax breaks. But then you have state local grants,

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Speaker 4: which is funded by the federal government. The federal government

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Speaker 4: is getting their money from taxpayer dollars, right, so then

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Speaker 4: they're giving it to state local incentives or they're giving

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Speaker 4: it to different departments. So it's it's all very different.

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Speaker 4: It's not all government funded.

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Speaker 3: But you specialize in government grants.

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Speaker 4: I specialize in grants, corporate grants, local grants, state grants,

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Speaker 4: federal grants.

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Speaker 3: So there's corporate grants, right, there's state grants, and there's

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Speaker 3: federal grants.

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Speaker 4: Those are the main three.

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Speaker 3: Okay, what about nonprofit that's not a main one.

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Speaker 4: There's nonprofit grants, but for me, that's not a main

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Speaker 4: one because those can be looped into corporate grants as well,

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Speaker 4: dependent because you might have McDonald's who has McDonald's foundation,

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Speaker 4: So it's still throughout the corporation.

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Speaker 1: Yeah, I want to go back to this, this fifty thousand,

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Speaker 1: because again, nothing this needs that. You're somebody who says

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Speaker 1: like I don't have fun, then grants are important and

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Speaker 1: most people they should know. But that's money that you

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Speaker 1: do not have to pay back, right, you don't have

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Speaker 1: to pay that back. When you got the fifty walk

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Speaker 1: me through the emotions. How did this feel? What did

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Speaker 1: you do with it?

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Speaker 4: Yeah? So you get the email, right and they're like, hey,

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Speaker 4: you've been chosen as the recipient for the twenty twenty

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Speaker 4: five such and such program And you're like what And

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Speaker 4: you have typically like three to seven days to respond

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Speaker 4: back to get whatever paperwork they need from you. And

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Speaker 4: then depending on the program you got, they get you know,

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Speaker 4: maybe seven days and the money's in your account. So

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Speaker 4: you wake up, you know, every day you're checking your account,

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Speaker 4: where's the money, Where there's the money, where's the money.

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Speaker 4: The one day you finally wake up and it's in there,

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Speaker 4: You're like, ooh, and this is this is one thing

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Speaker 4: that I touch on all the time now, is like

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Speaker 4: it really felt like financial freedom. Like that was like

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Speaker 4: my first time feeling true financial freedom because this was

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Speaker 4: not debt free, non dilute of capital that was infused

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Speaker 4: into my business. When I go down for the people capital,

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Speaker 4: no equity split, I didn't have to you know, no

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Speaker 4: strings attached, basically is how that works. So with that

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Speaker 4: type of funding, what I was able to do was,

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Speaker 4: you know, I hire staff in my business. I was

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Speaker 4: able to get more mobile locations and we expanded from

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Speaker 4: just being in Brooklyn to further into the Tri state area.

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Speaker 4: And it also helped me create a website that was

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Speaker 4: able to track like where my staff was at particular times,

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Speaker 4: so that I could get people to book into my

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Speaker 4: algorithm without me having to you know, take the call

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Speaker 4: and everything like that. So I was able to expand

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Speaker 4: really really quickly in that timeframe. So I feel like

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Speaker 4: the feeling that it gave me was like, all right,

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Speaker 4: this is my chance. Right, you don't even like you

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Speaker 4: only got one shot, Do not blow like that was

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Speaker 4: my opportunity. And I really feel like I took that

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Speaker 4: and never looked back.

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Speaker 1: There is there a limitation to how many grants you

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Speaker 1: should be applying for at the same time. Do grant

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Speaker 1: writers look at that and say, oh, this person is

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Speaker 1: ten already, that's outstanding.

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Speaker 2: How does that work?

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Speaker 4: It depends on It really depends on the funding stores, right,

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Speaker 4: So federal will have like you can't apply to a

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Speaker 4: certain department if you're already working over here. So you

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Speaker 4: might have limitations. But this is when strategy comes into

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Speaker 4: play because with corporate grants, right, corporate grants is really

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Speaker 4: like a free for all. They don't have any real

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Speaker 4: reporting requirements that you have to uphold. You can apply

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Speaker 4: to as many as you want and you can win

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Speaker 4: as many as you want on the corporate side. So

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Speaker 4: let's say you're going for like a six figure grant

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Speaker 4: on the federal side, and that's going to take you

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Speaker 4: six months to be able to get it funded. But

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Speaker 4: you got these corporate grants that are funding within like

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Speaker 4: three to forty five days, so you can be able

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Speaker 4: to go for those really continuously and consistently to win

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Speaker 4: that funding to just operational support, operational support until you

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Speaker 4: win the big kahuna for whatever event or programming that

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Speaker 4: you're trying to do. So it's all about the strategy

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Speaker 4: and how you layer in, you know, the grant funding

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Speaker 4: that you're going for.

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Speaker 3: So the grant that you got, what was the specific

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Speaker 3: grant it was for like women's business own like what

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Speaker 3: was it?

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Speaker 4: It was called the Back to Black Initiative in New

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Speaker 4: York State, and it wasn't specific to women because I

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Speaker 4: think men won that one too. They had like ten winners.

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Speaker 3: So filed for black entrepreneurs. Yeah, that was okay, So

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Speaker 3: you get the grant, but at what point do you

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Speaker 3: decide to do this full time and not the hair salon?

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Speaker 4: So COVID hit and then you know, in New York

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Speaker 4: all non essential workers were shut down. So even though

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Speaker 4: I had won the grant, had built the business, I

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Speaker 4: kind of operate, and so I had moved down to

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Speaker 4: Tennessee where my mom was staying at the time, and

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Speaker 4: I ended up like working in the salon out there,

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Speaker 4: just trying to kind of make ends me type of thing.

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Speaker 4: And then I started seeing guys like you guys on

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Speaker 4: the internet talking about financial literacy, and then I've seen

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Speaker 4: other people talking about credit and all type of things.

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Speaker 4: I didn't know any of that type of stuff, but

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Speaker 4: what I did know is how to get grant funding.

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Speaker 4: So I started just getting on live because I needed

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Speaker 4: supplemental income. I'm on my Instagram Live like hey, y'all,

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Speaker 4: let's fill out these grant applications and get this money

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Speaker 4: for our businesses. And one thing turned to another. It

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Speaker 4: went from live to zoom, from zoom to in person,

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Speaker 4: So now can you do this for us? And I'm like, no,

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Speaker 4: what I can. So then that's when I went through

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Speaker 4: my certification program, got my actual grand certification, learned all

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Speaker 4: the real technical parts of the grant writing industry, and

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Speaker 4: then that's when I opened up the business, franchised it,

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Speaker 4: and it is what it is today.

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Speaker 3: So grant certification what is that?

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Speaker 4: It's about fifteen hundred hours of literally like proposal procurement,

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Speaker 4: budget planning, business development. You're learning everything there is to

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Speaker 4: know about the different departments and industries and how the

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Speaker 4: grants work time frames.

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Speaker 3: That's kind of you write the grant proposal.

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Speaker 4: I'm a grant writer, Certified grant writers, that's major, certified,

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Speaker 4: ground and business owner.

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Speaker 2: You know.

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Speaker 4: Found I got a lot of titles that a.

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Speaker 1: I wonder when you start, because there is a misconception, right,

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Speaker 1: we don't really see too many people applying for grants

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Speaker 1: number one, number two. I wonder why that is and

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Speaker 1: is there a misconception around grants that our community just

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Speaker 1: kind of can't seem to actually dive into this space.

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Speaker 4: The main thing I hear is that they think as

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Speaker 4: only for nonprofits, right, and so a lot of us

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Speaker 4: have for profit companies and they think that they're already disqualified,

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Speaker 4: but there's grants for for profit and nonprofit companies. The

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Speaker 4: other thing is that people think it's a lottery ticket, right.

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Speaker 4: They're like, grants are like a lottery. I applied, I

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Speaker 4: don't win. And it's like, how do we educate you

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Speaker 4: on the strategy to grants right, the formula to actually

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Speaker 4: make grants a consistent part of your business's revenue in

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Speaker 4: order for you to consistently be winning and expanding in

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Speaker 4: your business. So that's pretty much what I think it is,

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Speaker 4: is just the miseducation or misinformation that's put out about

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Speaker 4: the process to how grants really work.

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Speaker 1: Is there like a database, like if somebody is looking

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Speaker 1: for different type of grants, is there a database a

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Speaker 1: site that they can go to, Like somebody who has

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Speaker 1: completely is misinformed, has no education, this is a site

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Speaker 1: you should start with to see even if you qualify

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Speaker 1: to receive a grant.

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Speaker 4: Yeah, so the databases that they have, they're not going

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Speaker 4: to tell you like if you qualify for it. The

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Speaker 4: databases that they have are literally here's just all of

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Speaker 4: the grants that are currently out on a marketplace. Find

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Speaker 4: which ones you want to apply to? Right, So you

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Speaker 4: have sites like grantwatch, dot com, grants dot Gov, grant Station,

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Speaker 4: all those sites have grants on them. But if you

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Speaker 4: don't understand the process to it. Once again, now we're

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Speaker 4: going to be getting into that. Okay, I found the grant,

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Speaker 4: but now what do I do? So reading is fundamental

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Speaker 4: when it comes to grants, right, and on the grant

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Speaker 4: there's literally an eligibility requirement right that goes and shows

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Speaker 4: you like you have to be US based business. You

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Speaker 4: got to be eighteen years older, you have to have

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Speaker 4: military whatever it may be. Those qualifications is what showcases like, yes,

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Speaker 4: I'm eligible to a apply. But the other thing you

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Speaker 4: have to know too is are you in alignment with

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Speaker 4: the mission of the grant funder?

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Speaker 1: Right?

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Speaker 4: Because the Grand Tour might be like, Okay, let's just

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Speaker 4: say this is the research that I do. When I'm

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Speaker 4: writing a grant for somebody, I'm like, what projects has

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Speaker 4: this Grand Tour funded in the last six months? Because

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Speaker 4: I'm not going to go and pitch to you a

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Speaker 4: plan for an event when right now you're focused on

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Speaker 4: you know, podcasting, right, So I'm going to go to

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Speaker 4: you and I'm going to make sure that I have

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Speaker 4: the right messaging even if I'm eligible, I want to

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Speaker 4: have the right messaging to align with what you're currently

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Speaker 4: looking to fund because I know what you funded the

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Speaker 4: last six months. Now, this used to take me hours

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Speaker 4: to do, but now we're using AI. Right, We've created bots,

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Speaker 4: you know, for my team to be able to use

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Speaker 4: to do this deep research and like matters of seconds

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Speaker 4: to say, Okay, we got this funder, who have they

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Speaker 4: funded the last six months? We can see everybody they

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Speaker 4: funded how much they funded, and then now we're reaching

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Speaker 4: out to those people, Hey, do you mind you know,

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Speaker 4: sharing some insight on what your proposal was or what

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Speaker 4: you ask for in alignment, because we want to go

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Speaker 4: in to win. We don't want to go in and

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Speaker 4: just throw spaghetti at the wall and see what sticks.

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Speaker 4: We're trying to actually get the funding. So it's those

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Speaker 4: little tricks tip to the trade that we're doing to

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Speaker 4: actually make it not a lottery ticket in a strategy.

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Speaker 3: So if somebody wants to get a grant, what's the

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Speaker 3: steps that they have to go through?

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Speaker 4: I would say first steps first, Right, you gotta have

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Speaker 4: a business. If a lot of people, if they're operating

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Speaker 4: as an individual or like a DBA sole proprietorship. Right,

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Speaker 4: there's grants out there for that, but you're gonna get

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Speaker 4: more grants when you're actually your registered business or a nonprofit.

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Speaker 4: So that's your first step for sure. Once you get

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Speaker 4: to that point, what I do is we create a proposal. Right,

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Speaker 4: you create a grand proposal, and this is what you

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Speaker 4: use to create that messaging and alignment to grant funders.

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Speaker 4: Once you have your proposal down, what you want to

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Speaker 4: do is go on those sites I mentioned grant Watch

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Speaker 4: grant station, and you want to actually start finding grant

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Speaker 4: opportunities and then you apply to those grants with your

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Speaker 4: grand proposal, and from there you want to apply. I

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Speaker 4: tell people apply to one grant a day. That's typically

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Speaker 4: the strategy that I have one grant a day, because

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Speaker 4: if you're winning ten percent of the ones you apply to,

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Speaker 4: when you have thirty out there every month, you should

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Speaker 4: have three to four grants that you're winning for your business.

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Speaker 4: And a lot of people don't understand that, like I

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Speaker 4: said before, this could become a revenue stream in their

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Speaker 4: business where they're literally funding their operational costs with grants.

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Speaker 4: So the money that you're making your business now you're

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Speaker 4: able to invest and spand and other things that you

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Speaker 4: you know, be able to do.

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Speaker 3: So those websites, well, just those websites, they have criterias

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Speaker 3: like okay, let's say you go to that what's the

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Speaker 3: name of the website.

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Speaker 4: Again, there's one called grant Watch.

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Speaker 3: So if you go to grant Watch, right, you could

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Speaker 3: type in okay, I'm a woman, I live in New York,

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Speaker 3: like that's how it is. Or they just give you

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Speaker 3: a million ones and you just kind.

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Speaker 4: Of have filters. Yeah, you can filter it out. You

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Speaker 4: can say, you know, I'm a for profit, I'm a

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Speaker 4: woman owned business. I live in New York area. And

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Speaker 4: now that site particularly, they have an AI search too,

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Speaker 4: so you could even go on there and say a prompted, Hey,

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Speaker 4: I'm in the you know, education sector in New York

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Speaker 4: and I'm trying to create a program for financial literacy.

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Speaker 4: Help me find grants around that topic.

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Speaker 1: This is as you're talking, I'm hearing like the game

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Speaker 1: changing mentality here. Most people when they try to start

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Speaker 1: a business, either they try to capital right or they

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Speaker 1: get a loan. This is completely different. Talk about that

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Speaker 1: shift if we get this right, when we get this right,

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Speaker 1: from having money that doesn't have to be repaid as

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Speaker 1: to opposed to getting a loan. And the second part

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Speaker 1: of it is what type of businesses are you seeing

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Speaker 1: applying for grants? Are they like mom and pop shops

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Speaker 1: or do you see like what industry in particular?

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Speaker 2: That has been the overwhelming theme when you're doing this, Earners,

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Speaker 2: what's up?

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Speaker 3: Look?

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Speaker 1: it simple to get approved with a Square loan based

437
00:19:29,440 --> 00:19:33,280
Speaker 1: on your actual business performance. No long ways, just quick

438
00:19:33,480 --> 00:19:36,800
Speaker 1: access to capital. In fact, eighty eight percent of businesses

439
00:19:36,800 --> 00:19:41,000
Speaker 1: with Square loans report growth. So go to Square dot com,

440
00:19:41,200 --> 00:19:44,360
Speaker 1: slash Go, slash ey l to learn more about how

441
00:19:44,400 --> 00:19:48,240
Speaker 1: your business can grow with Square that's s q U

442
00:19:48,520 --> 00:19:53,000
Speaker 1: a r E dot com slash g O, slash e

443
00:19:53,280 --> 00:19:56,119
Speaker 1: y L. Block Inc. Is not a bank. Banking services

444
00:19:56,160 --> 00:19:59,719
Speaker 1: provided by Square Financial Services Inc. And setting bank members

445
00:19:59,840 --> 00:20:02,320
Speaker 1: f The ICEE loans are subject to credit approval.

446
00:20:04,680 --> 00:20:04,920
Speaker 2: Yeah.

447
00:20:04,960 --> 00:20:07,359
Speaker 4: So for your first question, I think the shift that

448
00:20:07,400 --> 00:20:11,160
Speaker 4: could happen is I just think, right, most American families

449
00:20:11,280 --> 00:20:14,280
Speaker 4: have one hundred thousand dollars in debt, but how many

450
00:20:14,359 --> 00:20:17,160
Speaker 4: of them have one hundred thousand dollars in access to capital? Right?

451
00:20:17,320 --> 00:20:20,280
Speaker 4: Just money in the bank or assets, right? And so

452
00:20:20,359 --> 00:20:23,080
Speaker 4: I think, just as a community, imagine if we could

453
00:20:23,119 --> 00:20:26,359
Speaker 4: eliminate a lot of the debt in business and in

454
00:20:26,440 --> 00:20:29,800
Speaker 4: personal to actually be able to do other things and

455
00:20:29,840 --> 00:20:32,400
Speaker 4: to be able to expand and come together as a community.

456
00:20:32,440 --> 00:20:34,520
Speaker 4: I just really feel like that could be revolutionary if

457
00:20:34,520 --> 00:20:37,120
Speaker 4: we had less debt and more access to actual capital.

458
00:20:37,480 --> 00:20:39,119
Speaker 4: So when it comes to grants, I'm like, when was

459
00:20:39,160 --> 00:20:41,760
Speaker 4: the last time that you got a pre approval letter

460
00:20:41,800 --> 00:20:42,680
Speaker 4: for a grant and a mail?

461
00:20:43,320 --> 00:20:43,520
Speaker 2: Right?

462
00:20:43,800 --> 00:20:45,359
Speaker 4: But you always get a pre approval level for a

463
00:20:45,400 --> 00:20:47,840
Speaker 4: credit card in a mail because it's beneficial to the

464
00:20:47,840 --> 00:20:49,960
Speaker 4: people making money off of it. But they don't ever

465
00:20:50,119 --> 00:20:52,640
Speaker 4: educate on these other opportunities and how we can start

466
00:20:52,640 --> 00:20:55,720
Speaker 4: our businesses debt free and non dilutive. I'm looking at

467
00:20:55,720 --> 00:20:57,960
Speaker 4: the story of like with Fa and Weaver right with

468
00:20:58,359 --> 00:21:01,160
Speaker 4: what's going on with her company, and I'm like, imagine

469
00:21:01,200 --> 00:21:03,600
Speaker 4: if we can actually be on those levels but get

470
00:21:03,600 --> 00:21:06,560
Speaker 4: it debt free. So grants to me is definitely the

471
00:21:06,600 --> 00:21:09,800
Speaker 4: game changer. Definitely what can shift, to me the whole

472
00:21:10,119 --> 00:21:13,040
Speaker 4: wealth gap in our community, you know, not single handedly,

473
00:21:13,119 --> 00:21:15,399
Speaker 4: but it's a really big part of it. And then

474
00:21:15,440 --> 00:21:17,960
Speaker 4: I think when it comes to starting a business, we

475
00:21:18,080 --> 00:21:20,480
Speaker 4: have to really think on a mass scale, how can

476
00:21:20,520 --> 00:21:25,439
Speaker 4: we create businesses that are actually touching mass amounts of people.

477
00:21:25,720 --> 00:21:27,399
Speaker 4: Technology has been one, I know, me and you were

478
00:21:27,400 --> 00:21:30,359
Speaker 4: talking about that early earlier. Healthcare has been a really

479
00:21:30,520 --> 00:21:33,399
Speaker 4: really big one as well. In the mom and pop space,

480
00:21:33,560 --> 00:21:35,520
Speaker 4: a lot of beauty business owners get a lot of

481
00:21:35,680 --> 00:21:38,480
Speaker 4: funding as well. Transportation companies get a lot of funding

482
00:21:38,520 --> 00:21:40,960
Speaker 4: as well. So those are the main ones that I'm seeing,

483
00:21:41,000 --> 00:21:43,000
Speaker 4: like on a smaller scale, and then on a larger scale,

484
00:21:43,040 --> 00:21:45,040
Speaker 4: that are the industries that are really getting the funding

485
00:21:45,080 --> 00:21:47,800
Speaker 4: from grant tours. But anybody can win grants, right because

486
00:21:47,800 --> 00:21:50,720
Speaker 4: it's not only specifically based on industry, there's a lot

487
00:21:50,760 --> 00:21:53,240
Speaker 4: of qualifying factors that could allow you to win a

488
00:21:53,240 --> 00:21:54,080
Speaker 4: grant opportunity.

489
00:21:55,160 --> 00:21:58,000
Speaker 3: So how much money can somebody typically get in the

490
00:21:58,080 --> 00:21:59,760
Speaker 3: grant Corporate.

491
00:21:59,480 --> 00:22:02,240
Speaker 4: Grants can range from you know, five thousand to one

492
00:22:02,280 --> 00:22:05,880
Speaker 4: hundred thousand. State local grants can range from ten thousand

493
00:22:06,000 --> 00:22:08,920
Speaker 4: to a couple hundred thousand. Federal grants can range from

494
00:22:09,160 --> 00:22:12,440
Speaker 4: you know, low six figures to multimillion dollar projects.

495
00:22:12,920 --> 00:22:16,040
Speaker 3: So, and what's some of the biggest mistakes that people

496
00:22:16,080 --> 00:22:17,400
Speaker 3: make in the grant process.

497
00:22:17,960 --> 00:22:21,119
Speaker 4: I think the biggest mistake is the budget. Whenever I

498
00:22:21,240 --> 00:22:25,000
Speaker 4: review grand proposals for people, it's the budget is like

499
00:22:25,240 --> 00:22:28,800
Speaker 4: blown out, made up numbers, fictitious, and they have whole

500
00:22:28,840 --> 00:22:31,720
Speaker 4: departments that are literally going over just the budget to

501
00:22:31,720 --> 00:22:34,159
Speaker 4: see if it's realistic. So you actually have to know

502
00:22:34,200 --> 00:22:36,640
Speaker 4: your programming, how much does the equipment cost, how much

503
00:22:36,680 --> 00:22:39,760
Speaker 4: do people cost, how much is your salary, what is

504
00:22:39,800 --> 00:22:41,560
Speaker 4: it for? How many hours? Like they want it to

505
00:22:41,560 --> 00:22:44,240
Speaker 4: be broken down and the budgets will always be balanced

506
00:22:44,280 --> 00:22:47,199
Speaker 4: back at zero. So a lot of people don't have

507
00:22:47,280 --> 00:22:50,160
Speaker 4: like basic accounting skills to be able to like prepare

508
00:22:50,480 --> 00:22:52,760
Speaker 4: a really good budget. And that's one of the things

509
00:22:52,800 --> 00:22:56,000
Speaker 4: that get them easily. Deny is just a blown out budget,

510
00:22:56,280 --> 00:22:56,560
Speaker 4: So we.

511
00:22:56,560 --> 00:22:58,040
Speaker 2: Got to have everything detailed.

512
00:22:58,119 --> 00:23:01,760
Speaker 1: Love items got to be there trying to get If

513
00:23:01,760 --> 00:23:03,640
Speaker 1: we're doing thirty, we're trying to get three a month.

514
00:23:04,600 --> 00:23:07,439
Speaker 1: Take me through this process. We start at fifty, we

515
00:23:07,560 --> 00:23:11,080
Speaker 1: get to nineteen million. What are you learning? What is

516
00:23:11,080 --> 00:23:14,840
Speaker 1: this process like? From starting at that point becoming super

517
00:23:14,880 --> 00:23:17,960
Speaker 1: efficient at it almost to a mastery point to where

518
00:23:17,960 --> 00:23:18,520
Speaker 1: you're at now.

519
00:23:19,800 --> 00:23:24,520
Speaker 4: Yeah, I became super obsessed, you know, from teaching it

520
00:23:24,560 --> 00:23:27,639
Speaker 4: to actually going through the certification program and just seeing

521
00:23:27,760 --> 00:23:29,639
Speaker 4: on a broad scale like what this could do and

522
00:23:29,720 --> 00:23:33,760
Speaker 4: what this could create and just everyday American homes. It

523
00:23:33,840 --> 00:23:37,359
Speaker 4: really allowed me to be like, Okay, what can I

524
00:23:37,440 --> 00:23:41,960
Speaker 4: do to create almost a guaranteed formula? Right As a

525
00:23:41,960 --> 00:23:43,520
Speaker 4: grant writer, I can't sit here and say, okay, I

526
00:23:43,560 --> 00:23:46,320
Speaker 4: can guarantee that you're going to win grant funding, but

527
00:23:46,680 --> 00:23:48,919
Speaker 4: I want to try to get as close as heavenly

528
00:23:48,960 --> 00:23:50,840
Speaker 4: possible to knowing that it's going to be a yes.

529
00:23:51,359 --> 00:23:53,360
Speaker 4: So in the formula, what I'm doing on a day

530
00:23:53,440 --> 00:23:56,399
Speaker 4: day basis is I'm trying to figure out a which

531
00:23:56,440 --> 00:23:59,160
Speaker 4: funders are currently funding and what's their budget? How much

532
00:23:59,200 --> 00:24:02,160
Speaker 4: do they actually have to give to the general public. Okay,

533
00:24:02,520 --> 00:24:04,680
Speaker 4: then I'm trying to figure out, like you said, which

534
00:24:04,720 --> 00:24:08,000
Speaker 4: industries or which particular things are they funding at this

535
00:24:08,080 --> 00:24:10,720
Speaker 4: current moment in this space. And that's when I'm getting

536
00:24:10,720 --> 00:24:13,520
Speaker 4: my clients together to say, Okay, we're going to focus

537
00:24:13,600 --> 00:24:17,000
Speaker 4: on this messaging right now, because you know, Trump administration

538
00:24:17,160 --> 00:24:20,360
Speaker 4: just changed di so now we're shifting. And then I'm

539
00:24:20,359 --> 00:24:24,080
Speaker 4: trying to also figure out the right perfect budgets and

540
00:24:24,160 --> 00:24:27,679
Speaker 4: messaging that actually aligns with grant tours consistently. And so

541
00:24:27,760 --> 00:24:30,439
Speaker 4: when you're creating that formula and your business through that

542
00:24:30,480 --> 00:24:33,200
Speaker 4: one grand proposal that you create, it starts to become

543
00:24:33,240 --> 00:24:36,959
Speaker 4: a really easy process to consistently apply and apply with

544
00:24:37,200 --> 00:24:40,400
Speaker 4: like pretty good accuracy.

545
00:24:41,160 --> 00:24:42,560
Speaker 2: Is there a time of year that works?

546
00:24:42,560 --> 00:24:44,920
Speaker 1: I know you spoke about taxes, and so a lot

547
00:24:44,920 --> 00:24:49,520
Speaker 1: of corporate, well people in corporate at the end of

548
00:24:49,520 --> 00:24:52,199
Speaker 1: the year, they're looking for tax incentives and so they

549
00:24:52,400 --> 00:24:54,879
Speaker 1: tried to donat or they create grants or is it

550
00:24:54,920 --> 00:24:57,879
Speaker 1: like April or March fifteenth where it's like this is

551
00:24:57,920 --> 00:25:00,200
Speaker 1: the deadline for us to file. Is there specific time

552
00:25:00,240 --> 00:25:04,359
Speaker 1: of year or every month is equal fourth.

553
00:25:04,160 --> 00:25:07,959
Speaker 4: Quarter for corporate grants? First and second quarter for federal

554
00:25:08,000 --> 00:25:10,840
Speaker 4: state grants because new fiscal year budgets is coming out

555
00:25:10,840 --> 00:25:13,720
Speaker 4: and now they're spending money. So third quarter is still good,

556
00:25:13,760 --> 00:25:16,520
Speaker 4: but it's a little bit lighter than any other you

557
00:25:16,520 --> 00:25:19,679
Speaker 4: know quarter, gotcha? So yes, there are times.

558
00:25:20,040 --> 00:25:25,680
Speaker 3: So you write grants to people, right, do you recommend?

559
00:25:25,880 --> 00:25:27,520
Speaker 3: Like what do you think about people that use that

560
00:25:27,560 --> 00:25:29,520
Speaker 3: are using artificial intelligence to write the grant?

561
00:25:29,680 --> 00:25:32,280
Speaker 4: Yeah, that's a great question. So I think AI is

562
00:25:32,320 --> 00:25:35,159
Speaker 4: an amazing tool, Like we use it mostly for like

563
00:25:35,240 --> 00:25:39,200
Speaker 4: deep research purposes. Because what they're doing right now, as

564
00:25:39,200 --> 00:25:43,080
Speaker 4: I've seen, like the National Science Foundation, they actually just

565
00:25:43,200 --> 00:25:47,480
Speaker 4: banned using AI for federal and state level programming. So

566
00:25:47,560 --> 00:25:50,320
Speaker 4: what they're doing is creating tools. There's a tool like

567
00:25:50,400 --> 00:25:52,800
Speaker 4: zero GPT that they're using to say, Okay, if you're

568
00:25:52,840 --> 00:25:55,480
Speaker 4: using AI and it's eighty percent of your proposal, we're

569
00:25:55,520 --> 00:25:59,120
Speaker 4: kicking it out at this point because again, people are

570
00:25:59,119 --> 00:26:02,000
Speaker 4: coming up with number and programming projects that they haven't

571
00:26:02,000 --> 00:26:04,280
Speaker 4: read through, they don't understand, and they're like, how are

572
00:26:04,280 --> 00:26:06,119
Speaker 4: we going to be able to determine that this money's

573
00:26:06,119 --> 00:26:08,760
Speaker 4: going to be used properly if you're just coming away anything, right,

574
00:26:09,160 --> 00:26:11,040
Speaker 4: So that's one thing they're doing right now. I think

575
00:26:11,040 --> 00:26:14,679
Speaker 4: that it could be a good tool for grammar prompting ideas,

576
00:26:14,840 --> 00:26:16,800
Speaker 4: helping you with messaging, helping you connect in the line

577
00:26:16,800 --> 00:26:19,840
Speaker 4: with funders. But I still think that human righting aspect

578
00:26:20,080 --> 00:26:23,400
Speaker 4: does change the game in terms of being able to

579
00:26:23,440 --> 00:26:25,320
Speaker 4: connect with the funder and what they're trying to do.

580
00:26:26,359 --> 00:26:28,840
Speaker 1: If I use AI to write it, does it come

581
00:26:28,880 --> 00:26:31,480
Speaker 1: on fast fraudulent? Is that a red flag that can

582
00:26:32,240 --> 00:26:32,760
Speaker 1: follow me.

583
00:26:32,920 --> 00:26:34,120
Speaker 2: Throughout that process? Right?

584
00:26:34,160 --> 00:26:37,040
Speaker 1: Like, if I'm applying for one corporate grant, they might

585
00:26:37,080 --> 00:26:39,199
Speaker 1: put me in a database like, hey, this guy us

586
00:26:39,280 --> 00:26:40,400
Speaker 1: AI to help write as.

587
00:26:40,560 --> 00:26:42,119
Speaker 4: No, it's not gonna work like that. Yeah, all the

588
00:26:42,160 --> 00:26:43,560
Speaker 4: departments are separate.

589
00:26:43,240 --> 00:26:48,160
Speaker 3: Perfect, Yeah, yeah, Yeah. What's a hack that people might

590
00:26:48,200 --> 00:26:52,000
Speaker 3: not know that can help the chances of getting a grant?

591
00:26:52,440 --> 00:26:56,439
Speaker 4: Building relationships? Building relationships is a super duper hack. And

592
00:26:56,480 --> 00:26:59,600
Speaker 4: I'm talking about literally, you know, you can get it

593
00:26:59,640 --> 00:27:02,240
Speaker 4: involved with your chamber of commerce, but also like your

594
00:27:02,680 --> 00:27:07,280
Speaker 4: local communities, your local state projects that are funding opportunities.

595
00:27:07,480 --> 00:27:10,040
Speaker 4: Building those relationships with the people who are the treasures,

596
00:27:10,359 --> 00:27:14,080
Speaker 4: the people who are creating the programming, the program developers.

597
00:27:14,080 --> 00:27:17,359
Speaker 4: And this is like going on event bright and finding

598
00:27:17,400 --> 00:27:21,240
Speaker 4: community events and then looking on LinkedIn and finding hey,

599
00:27:21,280 --> 00:27:24,879
Speaker 4: they so and so has a grant that's out right now.

600
00:27:25,040 --> 00:27:26,959
Speaker 4: How can I connect to the project manager, How can

601
00:27:27,000 --> 00:27:29,280
Speaker 4: I connect to the treasure, How can I connect to

602
00:27:29,640 --> 00:27:31,960
Speaker 4: you know, the people who are overseeing this grant opportunity?

603
00:27:32,000 --> 00:27:34,119
Speaker 4: Get on the call build relationships, because this is what

604
00:27:34,119 --> 00:27:37,920
Speaker 4: people don't understand. Just because I have a grant that's

605
00:27:37,960 --> 00:27:40,400
Speaker 4: front facing right now, doesn't mean I don't have other

606
00:27:40,520 --> 00:27:43,840
Speaker 4: money in the reserves. Right they have full budgets, they

607
00:27:43,880 --> 00:27:45,960
Speaker 4: might have a million dollars that they're given out for

608
00:27:46,000 --> 00:27:48,280
Speaker 4: the whole year, but right now they're just offering this

609
00:27:48,280 --> 00:27:50,680
Speaker 4: one hundred thousand dollars grant. So now, if you start

610
00:27:50,680 --> 00:27:53,119
Speaker 4: building those relationships, they're like, oh, we saw that you

611
00:27:53,160 --> 00:27:56,720
Speaker 4: had that program for the kids. We got some opportunities

612
00:27:56,760 --> 00:27:58,720
Speaker 4: on the back end for that stick around, or hey,

613
00:27:58,720 --> 00:28:01,280
Speaker 4: i'll save your application. That's really how it works because

614
00:28:01,280 --> 00:28:03,600
Speaker 4: what they're trying to find too is you have to remember,

615
00:28:03,680 --> 00:28:06,679
Speaker 4: especially state local programs, they're giving that money from the

616
00:28:06,720 --> 00:28:10,239
Speaker 4: federal government, so they have to do a certain you know,

617
00:28:10,280 --> 00:28:12,040
Speaker 4: they have to also do right with the money. They

618
00:28:12,040 --> 00:28:14,000
Speaker 4: have to give it to people. In showcase, what they've

619
00:28:14,000 --> 00:28:16,080
Speaker 4: done over the course of the year in order to

620
00:28:16,080 --> 00:28:19,240
Speaker 4: get funded the next time. So they're looking for reliable

621
00:28:19,440 --> 00:28:22,520
Speaker 4: relationships that can also help them get funded next year too.

622
00:28:23,720 --> 00:28:26,920
Speaker 1: One of those things to alleviate that, especially this time

623
00:28:27,560 --> 00:28:31,240
Speaker 1: is on an individual basis is student loans right, and

624
00:28:31,359 --> 00:28:34,600
Speaker 1: getting grants obviously helps with that. A lot of kids

625
00:28:34,640 --> 00:28:37,080
Speaker 1: have just going back to college. Some kids are starting

626
00:28:37,080 --> 00:28:40,000
Speaker 1: their senior years in high school. What is the advice

627
00:28:40,160 --> 00:28:43,160
Speaker 1: for them in the process of trying to get grants right?

628
00:28:43,280 --> 00:28:45,560
Speaker 1: Imagine a high school kid trying to figure out how

629
00:28:45,560 --> 00:28:47,560
Speaker 1: to get money, so they don't go into that. What

630
00:28:47,680 --> 00:28:50,560
Speaker 1: should they know going into this college applying process.

631
00:28:50,680 --> 00:28:53,840
Speaker 4: So I focus on grants for businesses and nonprofits. On

632
00:28:53,880 --> 00:28:56,960
Speaker 4: the college side of grants. You know, I'm not in

633
00:28:57,000 --> 00:28:59,560
Speaker 4: tune with what the college side of grants are even

634
00:28:59,600 --> 00:29:02,280
Speaker 4: doing at this point in time. My expertise is on

635
00:29:02,320 --> 00:29:03,080
Speaker 4: the business side.

636
00:29:03,160 --> 00:29:03,800
Speaker 2: Got you, got You?

637
00:29:04,520 --> 00:29:07,320
Speaker 3: So what's a success story that just comes out to

638
00:29:07,360 --> 00:29:10,640
Speaker 3: you that one of your clients had as far as

639
00:29:10,840 --> 00:29:13,920
Speaker 3: you know working with you and getting funding for the grant.

640
00:29:13,960 --> 00:29:15,400
Speaker 4: I mean, I have a lot that come up to mind.

641
00:29:15,440 --> 00:29:20,840
Speaker 4: I think one that was probably sticks out the most

642
00:29:20,880 --> 00:29:24,160
Speaker 4: over the years is this lady from Houston. She has

643
00:29:24,160 --> 00:29:27,080
Speaker 4: a child care facility. She had one facility and it

644
00:29:27,120 --> 00:29:30,000
Speaker 4: was twenty four hours and she just was like super

645
00:29:30,040 --> 00:29:32,200
Speaker 4: passionate when she was talking to me over the call

646
00:29:32,240 --> 00:29:35,320
Speaker 4: about her messaging, and we ended up getting her a

647
00:29:35,320 --> 00:29:37,960
Speaker 4: three hundred thousand dollars grant that Houston was given out

648
00:29:37,960 --> 00:29:40,520
Speaker 4: through the state because they wanted more child care facilities.

649
00:29:40,760 --> 00:29:44,440
Speaker 4: She has seven locations now and she's killing it, and

650
00:29:44,520 --> 00:29:47,479
Speaker 4: she's debt free and she owns one hundred percent and

651
00:29:47,520 --> 00:29:49,400
Speaker 4: it's all because she was able to get into that

652
00:29:49,480 --> 00:29:54,240
Speaker 4: program through Houston. And so it's just the legacy that

653
00:29:54,280 --> 00:29:56,720
Speaker 4: it creates, the freedom that it creates for her, and

654
00:29:56,800 --> 00:29:59,200
Speaker 4: just the possibility that it creates in people's mind. And

655
00:29:59,200 --> 00:30:02,200
Speaker 4: it's the validation that happens that says, like, my business

656
00:30:02,240 --> 00:30:04,440
Speaker 4: is worth it, my business is worthy, My idea was

657
00:30:04,480 --> 00:30:06,760
Speaker 4: good enough for somebody to see it and not, you know,

658
00:30:06,920 --> 00:30:09,240
Speaker 4: want to actually invest and not have to take a

659
00:30:09,240 --> 00:30:11,400
Speaker 4: part of what I'm doing to say yes.

660
00:30:11,800 --> 00:30:16,120
Speaker 1: The location obviously is important in terms of grants. All

661
00:30:16,160 --> 00:30:18,719
Speaker 1: I'm assuming is important. You talked about Houston. I know

662
00:30:18,800 --> 00:30:23,520
Speaker 1: you're doing stuff in the Atlanta region. Theip Municipality obviously

663
00:30:23,520 --> 00:30:26,480
Speaker 1: plays a role in the grants because how much money

664
00:30:26,560 --> 00:30:29,880
Speaker 1: the state can talk about the location process when you're doing.

665
00:30:29,760 --> 00:30:32,560
Speaker 4: Grants one hundred percent. So of course, because there's state

666
00:30:32,600 --> 00:30:36,040
Speaker 4: local grants where your register, where your business register matters.

667
00:30:36,840 --> 00:30:39,200
Speaker 4: This is why, like on a higher level, when you're

668
00:30:39,240 --> 00:30:41,400
Speaker 4: really going for grants consistently, you know you want to

669
00:30:41,440 --> 00:30:45,240
Speaker 4: create those those foreign entities in other states to be

670
00:30:45,240 --> 00:30:47,920
Speaker 4: able to access that grant funding opportunity. Of course you

671
00:30:47,960 --> 00:30:50,040
Speaker 4: got to know like all the implications that come with that,

672
00:30:50,400 --> 00:30:53,280
Speaker 4: but that becomes a higher level strategy that you can utilize.

673
00:30:53,880 --> 00:30:56,440
Speaker 4: But the major cities are going to have the most grants, right,

674
00:30:56,480 --> 00:31:01,720
Speaker 4: major cities are getting the most funding. New York, Georgia, Illinois,

675
00:31:01,920 --> 00:31:04,360
Speaker 4: like Chicago, areas, all those states are getting the most.

676
00:31:04,360 --> 00:31:06,600
Speaker 4: Funny because they have the most population, so they have

677
00:31:06,640 --> 00:31:09,320
Speaker 4: the most taxpayer dollars. So it just makes sense. But

678
00:31:09,760 --> 00:31:12,440
Speaker 4: you know, any state, any no matter where you're located,

679
00:31:12,520 --> 00:31:14,720
Speaker 4: you can get grant opportunities because remember there's still like

680
00:31:14,800 --> 00:31:17,600
Speaker 4: corporate grants too, So even if your state isn't heavy

681
00:31:17,640 --> 00:31:19,960
Speaker 4: on giving grants for businesses, you still got corporate grants.

682
00:31:20,000 --> 00:31:24,200
Speaker 4: And corporate grants is typically US and Canada base is there.

683
00:31:25,000 --> 00:31:27,640
Speaker 1: I mean, obviously New York made sense in my mind,

684
00:31:27,800 --> 00:31:33,000
Speaker 1: Florida makes sense, Texas, California. But then you said, should

685
00:31:33,000 --> 00:31:35,440
Speaker 1: people actually, like, when I'm listening to you talk now,

686
00:31:35,440 --> 00:31:36,920
Speaker 1: I'm thinking, like, let me figure out where some of

687
00:31:36,960 --> 00:31:39,840
Speaker 1: these corporate headquarters are because this might be an opportunity

688
00:31:40,120 --> 00:31:43,360
Speaker 1: for me as well. Should people do deep dives and

689
00:31:43,560 --> 00:31:46,560
Speaker 1: be really intentional about that type of research.

690
00:31:46,280 --> 00:31:49,480
Speaker 4: Where they're building their relationships at one hundred percent? One

691
00:31:49,560 --> 00:31:52,880
Speaker 4: hundred percent like I said before, is if you know

692
00:31:52,920 --> 00:31:55,880
Speaker 4: who's over the funding and who's over the budgets, like

693
00:31:56,280 --> 00:31:57,840
Speaker 4: it becomes a point where you don't even have to

694
00:31:57,840 --> 00:32:00,560
Speaker 4: apply for grants. One of my grants asked Jubert, she

695
00:32:00,880 --> 00:32:06,520
Speaker 4: just got connected. She got connected this year with invest Atlanta, right,

696
00:32:06,560 --> 00:32:08,360
Speaker 4: And I don't know if you guys know that that project,

697
00:32:08,360 --> 00:32:10,240
Speaker 4: but she got it, she got it in tune with them,

698
00:32:10,600 --> 00:32:13,600
Speaker 4: and she was able to win a ten thousand dollars

699
00:32:13,600 --> 00:32:17,080
Speaker 4: a month grant for the next twelve twelve months. Right,

700
00:32:17,480 --> 00:32:20,080
Speaker 4: So now she has a guaranteed one hundred and twenty

701
00:32:20,160 --> 00:32:23,000
Speaker 4: thousand coming into her business to be able to help

702
00:32:23,040 --> 00:32:26,000
Speaker 4: her do all the things that she has to do. Consistently,

703
00:32:26,200 --> 00:32:28,560
Speaker 4: and that was based on relationship, that wasn't based on

704
00:32:28,680 --> 00:32:29,720
Speaker 4: applying to the grant.

705
00:32:31,200 --> 00:32:35,120
Speaker 3: So and like you said earlier, you know you talked

706
00:32:35,120 --> 00:32:37,160
Speaker 3: about funding a lot of times, it's like Venti Capital.

707
00:32:37,200 --> 00:32:39,760
Speaker 3: People go at the Vini Capital, or they go after

708
00:32:39,880 --> 00:32:43,160
Speaker 3: angel investors, or they try to get a loan from

709
00:32:43,160 --> 00:32:47,120
Speaker 3: the bank. Why do you think that grant funding is

710
00:32:47,160 --> 00:32:50,680
Speaker 3: not as popular as those other forms of funding.

711
00:32:50,480 --> 00:32:54,440
Speaker 4: Because you have to wait. Everybody wants the incident, go

712
00:32:54,520 --> 00:32:57,239
Speaker 4: on the line. Okay, you put your information in and

713
00:32:57,240 --> 00:33:01,080
Speaker 4: it pops up. You're preapproved, right or twenty four hours,

714
00:33:01,160 --> 00:33:03,880
Speaker 4: you've been approved for X amount of dollars. Grants is

715
00:33:03,920 --> 00:33:05,880
Speaker 4: not like that, right, Grants is going to be a

716
00:33:05,880 --> 00:33:08,080
Speaker 4: longer process from start to finish. You might be looking

717
00:33:08,120 --> 00:33:10,560
Speaker 4: at thirty to sixty days until funds in the bank account.

718
00:33:10,920 --> 00:33:13,560
Speaker 4: So when you're looking at a lot of times business

719
00:33:13,640 --> 00:33:17,080
Speaker 4: owners hardly have a plan for how they're going to

720
00:33:17,120 --> 00:33:19,880
Speaker 4: start their business, a business plan months before. I tell

721
00:33:19,920 --> 00:33:22,600
Speaker 4: people my clients, you need to be whatever programming you're

722
00:33:22,600 --> 00:33:24,120
Speaker 4: looking to do, you need to be going for grants

723
00:33:24,120 --> 00:33:26,680
Speaker 4: the quarter before. Like we're not doing this a month before,

724
00:33:26,680 --> 00:33:28,040
Speaker 4: and then we're trying to get the funds, and now

725
00:33:28,040 --> 00:33:30,760
Speaker 4: we're rushing through the processes. We're trying to plan a

726
00:33:30,840 --> 00:33:34,640
Speaker 4: whole three months in advance, six months in advance. So

727
00:33:34,720 --> 00:33:37,040
Speaker 4: I think the reason why people go for loans is

728
00:33:37,040 --> 00:33:39,080
Speaker 4: because it's quicker. A lot of times people are in

729
00:33:39,200 --> 00:33:43,320
Speaker 4: those those tight situations because they're failing to plan. You know,

730
00:33:43,360 --> 00:33:46,000
Speaker 4: where their business is going the next year, next two years.

731
00:33:46,360 --> 00:33:48,720
Speaker 1: So should the business be operating for a few months

732
00:33:48,760 --> 00:33:50,120
Speaker 1: before we try to apply for a grant, Like we

733
00:33:50,120 --> 00:33:52,120
Speaker 1: shouldn't come out the gate applying for the grant.

734
00:33:52,200 --> 00:33:55,040
Speaker 4: You can apply immediately for grants immediately.

735
00:33:54,840 --> 00:33:57,760
Speaker 1: Because in terms of the numbers, I would be I

736
00:33:57,800 --> 00:34:00,640
Speaker 1: would think that I need to show some that the

737
00:34:00,680 --> 00:34:03,160
Speaker 1: business is up and running, we're making money, here's where

738
00:34:03,160 --> 00:34:05,479
Speaker 1: our projections are. But you're saying like I can have

739
00:34:05,560 --> 00:34:08,160
Speaker 1: those things as estimates, as future guidance of where I'm headed,

740
00:34:08,520 --> 00:34:09,279
Speaker 1: And the.

741
00:34:09,160 --> 00:34:11,560
Speaker 4: Thing is too grants and based on revenue. So you

742
00:34:11,600 --> 00:34:13,759
Speaker 4: can also show traction in other ways. Do you have

743
00:34:13,800 --> 00:34:16,760
Speaker 4: a wait list, do you have people who are interested

744
00:34:16,800 --> 00:34:18,439
Speaker 4: in what you're doing? Did you do a beta test

745
00:34:18,480 --> 00:34:19,800
Speaker 4: to see you know this works?

746
00:34:19,880 --> 00:34:20,040
Speaker 3: Right?

747
00:34:20,120 --> 00:34:22,399
Speaker 4: I could show traction in multiple other ways more than

748
00:34:22,440 --> 00:34:25,520
Speaker 4: just revenue. So it's important to know, like, even if

749
00:34:25,520 --> 00:34:27,680
Speaker 4: you're like, Okay, I'm ready to start this business, can

750
00:34:27,760 --> 00:34:29,959
Speaker 4: you three months ahead of time? Can we open up

751
00:34:30,000 --> 00:34:32,759
Speaker 4: an email list where we can get three hundred subscribers

752
00:34:32,800 --> 00:34:34,680
Speaker 4: to show that people want what you have to offer?

753
00:34:34,920 --> 00:34:36,719
Speaker 4: And now when we're going for the grant, we're using

754
00:34:36,719 --> 00:34:38,720
Speaker 4: that as the traction instead of having revenue.

755
00:34:39,640 --> 00:34:43,880
Speaker 3: You know what businesses are most likely to get grand funding.

756
00:34:43,760 --> 00:34:48,239
Speaker 4: In terms of industry? Yeah, you know, I think it's

757
00:34:48,320 --> 00:34:50,560
Speaker 4: it's trendy. It depends on the trends, it depends on

758
00:34:50,560 --> 00:34:54,080
Speaker 4: the season. Right now, I've been seeing anybody who's focused

759
00:34:54,080 --> 00:35:00,520
Speaker 4: on in bettering their operational support through tech initiative have

760
00:35:00,680 --> 00:35:04,520
Speaker 4: been winning pretty consistently. But any business can do that.

761
00:35:04,719 --> 00:35:07,440
Speaker 4: So and I say it like that to say a

762
00:35:07,440 --> 00:35:10,080
Speaker 4: lot of times people will set themselves out because they're like, oh,

763
00:35:10,160 --> 00:35:12,680
Speaker 4: this is a grant for you know, podcasting. I don't

764
00:35:12,719 --> 00:35:15,120
Speaker 4: own a podcast, And it's like, well, do you have

765
00:35:15,200 --> 00:35:19,200
Speaker 4: a message that can be delivered through podcasting that would

766
00:35:19,239 --> 00:35:23,400
Speaker 4: help generate revenue for your business? Create the messaging for it, right,

767
00:35:23,560 --> 00:35:26,320
Speaker 4: create the alignment for it. Don't just go for grants

768
00:35:26,360 --> 00:35:29,120
Speaker 4: because it's industry based. Go for grants because your business

769
00:35:29,120 --> 00:35:31,760
Speaker 4: could utilize whatever that grant is giving as a tool

770
00:35:31,800 --> 00:35:33,320
Speaker 4: to grow.

771
00:35:33,360 --> 00:35:35,759
Speaker 1: Have you seen increased Obviously we've been doing this and

772
00:35:35,800 --> 00:35:38,839
Speaker 1: you've seen some administration changes right from the president, from

773
00:35:38,840 --> 00:35:41,600
Speaker 1: the federal side, obviously, from the local side, and the

774
00:35:41,600 --> 00:35:45,520
Speaker 1: state side as well. Have you seen a swing as

775
00:35:45,560 --> 00:35:48,600
Speaker 1: we saw some programs could close, more people coming into

776
00:35:48,600 --> 00:35:52,280
Speaker 1: the space, or has it swayed in a different direction.

777
00:35:53,239 --> 00:35:57,440
Speaker 4: Yeah. You know, with Trump's administration being in office, he

778
00:35:57,520 --> 00:36:00,120
Speaker 4: canceled a lot of grant programs, you know, based on

779
00:36:00,200 --> 00:36:02,799
Speaker 4: whatever reasons, and then he also killed a lot of

780
00:36:02,800 --> 00:36:04,920
Speaker 4: the budgets because he was like, we were spending a

781
00:36:04,920 --> 00:36:06,960
Speaker 4: lot of money on things that he felt were a

782
00:36:07,000 --> 00:36:09,480
Speaker 4: waste or whatever he felt like it was. Yeah, he

783
00:36:09,640 --> 00:36:12,000
Speaker 4: was like, you know what, no, we ain't doing that

784
00:36:12,080 --> 00:36:15,040
Speaker 4: no more. So there has been shifts, but there's still

785
00:36:15,080 --> 00:36:16,800
Speaker 4: a lot of funding out there. A lot of people

786
00:36:16,800 --> 00:36:18,480
Speaker 4: were reading the headlines, They're like, there's gonna be no

787
00:36:18,520 --> 00:36:22,319
Speaker 4: more grants. There's millions of dollars of grants still on

788
00:36:22,400 --> 00:36:23,560
Speaker 4: the table, one hundred percent.

789
00:36:24,640 --> 00:36:28,640
Speaker 3: So as far as you right, your company helps people

790
00:36:28,800 --> 00:36:32,160
Speaker 3: streamline the process, like do you actually file the grant

791
00:36:32,200 --> 00:36:32,560
Speaker 3: for them.

792
00:36:32,680 --> 00:36:36,000
Speaker 4: We do the whole end to end process, from finding

793
00:36:36,080 --> 00:36:39,279
Speaker 4: to writing to applying. So basically, we want to take

794
00:36:39,280 --> 00:36:41,080
Speaker 4: this off your hand because we want you to be

795
00:36:41,120 --> 00:36:43,160
Speaker 4: able to do this consistently, and if you're not doing

796
00:36:43,200 --> 00:36:45,759
Speaker 4: grants consistently, it's going to be hard to really win.

797
00:36:46,400 --> 00:36:50,719
Speaker 3: And then the conversation, do you get compensated regardless? Do

798
00:36:50,800 --> 00:36:53,200
Speaker 3: you get a piece of the grant if they get it?

799
00:36:53,239 --> 00:36:53,920
Speaker 3: How does that work?

800
00:36:54,200 --> 00:36:56,640
Speaker 4: Yeah, So as a certified grant writer, it's unethical to

801
00:36:56,719 --> 00:36:59,719
Speaker 4: do any like percentages. Typically what people do when they

802
00:36:59,719 --> 00:37:02,040
Speaker 4: do peres they write themselves into the grant as like

803
00:37:02,040 --> 00:37:05,080
Speaker 4: an employee or something like that. That's seen that's unethical.

804
00:37:05,120 --> 00:37:07,560
Speaker 4: So we take just a flat upfront fee for the

805
00:37:07,600 --> 00:37:10,200
Speaker 4: process that it takes us to write and research and

806
00:37:10,280 --> 00:37:13,879
Speaker 4: apply and find. But we have a pretty high percentage rate,

807
00:37:13,920 --> 00:37:17,200
Speaker 4: so we're pretty confident in what we can do. Of course,

808
00:37:17,239 --> 00:37:19,040
Speaker 4: we can't guarantee that we're going to win you every

809
00:37:19,040 --> 00:37:21,720
Speaker 4: single grant, but we have happy clients.

810
00:37:22,520 --> 00:37:25,759
Speaker 1: How important I mean, I'm just imagining how important the

811
00:37:25,800 --> 00:37:29,600
Speaker 1: storytelling part of the business is. Right if I'm listening

812
00:37:29,719 --> 00:37:32,360
Speaker 1: or I'm reading a bunch of applicants as a funder,

813
00:37:32,640 --> 00:37:34,720
Speaker 1: I want to make sure that I have the most compelling,

814
00:37:34,800 --> 00:37:38,520
Speaker 1: the most endearing story. How part how much of that

815
00:37:38,800 --> 00:37:42,359
Speaker 1: do you guys implement inside of the people that you're

816
00:37:42,400 --> 00:37:45,879
Speaker 1: working with? And again, how important is that to people

817
00:37:45,880 --> 00:37:46,840
Speaker 1: who are trying to get into this.

818
00:37:47,320 --> 00:37:49,759
Speaker 4: I will say that's probably sixty percent of it is

819
00:37:49,800 --> 00:37:53,680
Speaker 4: the connection, the story connection, because especially right now with

820
00:37:53,800 --> 00:37:56,120
Speaker 4: AI being so popular and a lot of people being

821
00:37:56,160 --> 00:37:59,239
Speaker 4: able to generate, you know, proposals pretty quickly, what's being

822
00:37:59,320 --> 00:38:02,360
Speaker 4: lost is the authenticity. What's being lost is the story

823
00:38:02,360 --> 00:38:04,440
Speaker 4: of the founder and the connection. So a lot of

824
00:38:04,440 --> 00:38:07,600
Speaker 4: funders are wanting to really connect deeply to what's your story,

825
00:38:07,640 --> 00:38:10,040
Speaker 4: Why did you start this coffee company? How are you

826
00:38:10,160 --> 00:38:13,560
Speaker 4: using this to propel your community? How are you connected

827
00:38:13,560 --> 00:38:16,000
Speaker 4: to this in a deeper way? Like how sustainable will

828
00:38:16,000 --> 00:38:19,040
Speaker 4: this be long term? Because if you're giving somebody money,

829
00:38:19,040 --> 00:38:20,960
Speaker 4: the goal is that you see them three years from

830
00:38:21,000 --> 00:38:22,560
Speaker 4: now and they've grown and you can be a part

831
00:38:22,560 --> 00:38:25,120
Speaker 4: of their whole journey, right, And that's how you get

832
00:38:25,120 --> 00:38:29,239
Speaker 4: that consistent yearly annual funding from funders is being able

833
00:38:29,280 --> 00:38:33,759
Speaker 4: to showcase sustainability. So I think that the storytelling part

834
00:38:33,760 --> 00:38:36,680
Speaker 4: of it is really the big piece it's really the connection.

835
00:38:37,200 --> 00:38:39,239
Speaker 4: And now, like I was telling before, they're coming up

836
00:38:39,280 --> 00:38:42,960
Speaker 4: with different AI bots and tools to be able to

837
00:38:43,040 --> 00:38:46,160
Speaker 4: kick different applications out off the rip. They're like, okay,

838
00:38:46,200 --> 00:38:48,880
Speaker 4: then't follow the rules, didn't apply on time, don't have

839
00:38:49,000 --> 00:38:52,200
Speaker 4: this uploaded? You the AI out of here? Okay, now

840
00:38:52,200 --> 00:38:54,080
Speaker 4: we down to ten percent of the applications. So what

841
00:38:54,120 --> 00:38:56,319
Speaker 4: makes it quicker for them? So the best way to

842
00:38:56,360 --> 00:38:57,520
Speaker 4: do is do it right?

843
00:38:58,200 --> 00:39:01,000
Speaker 1: If I win a grant, say that the grant is

844
00:39:01,000 --> 00:39:04,799
Speaker 1: for ten twenty thousand for the year twelve months is up?

845
00:39:04,920 --> 00:39:06,879
Speaker 1: Am I eligible to apply for that grant again?

846
00:39:06,960 --> 00:39:09,040
Speaker 2: Like? How often can I apply for the same grant

847
00:39:09,239 --> 00:39:09,960
Speaker 2: even if I win?

848
00:39:10,239 --> 00:39:12,560
Speaker 4: Yeah, you can so. But so that would be basically

849
00:39:12,560 --> 00:39:15,520
Speaker 4: what's called either a rolling grant, which means there's really

850
00:39:15,520 --> 00:39:19,000
Speaker 4: no deadline. And typically with rolling grants you can reapply. Now,

851
00:39:19,040 --> 00:39:20,960
Speaker 4: they may not choose you every single month for it,

852
00:39:21,000 --> 00:39:23,680
Speaker 4: but you can reapply to a rolling grant opportunity, or

853
00:39:23,719 --> 00:39:26,680
Speaker 4: if there's a grant, they'll let you know right the grant,

854
00:39:26,760 --> 00:39:29,680
Speaker 4: it'll shift depending on who it is and who's coming from.

855
00:39:29,680 --> 00:39:32,920
Speaker 4: But yes, you can reapply to a grant opportunity for sure.

856
00:39:33,360 --> 00:39:35,400
Speaker 3: Is there a thing that you can have, but so

857
00:39:35,480 --> 00:39:37,959
Speaker 3: many grants at one time, Like, can you have NOE

858
00:39:38,040 --> 00:39:39,800
Speaker 3: ten grants running simultaneously.

859
00:39:40,200 --> 00:39:42,560
Speaker 4: Yep, you can. But this is what I also tell

860
00:39:42,600 --> 00:39:45,319
Speaker 4: people is don't get grant happy, right because grants are

861
00:39:45,320 --> 00:39:48,000
Speaker 4: debt free, but they're not tax free. So grants goes

862
00:39:48,040 --> 00:39:50,920
Speaker 4: on your taxes as additional income. And so you have

863
00:39:50,960 --> 00:39:53,480
Speaker 4: to be able to uphold the standard of how to

864
00:39:53,600 --> 00:39:56,160
Speaker 4: utilize that actual grant. So if you're like, okay, cool storm,

865
00:39:56,160 --> 00:39:58,960
Speaker 4: we said one gran to day, we balling. Now are

866
00:39:58,960 --> 00:40:01,880
Speaker 4: you reporting back? Are you, you know, handling the funds how

867
00:40:01,920 --> 00:40:03,719
Speaker 4: you said you would on that application? It takes a

868
00:40:03,840 --> 00:40:07,960
Speaker 4: really organized, you know, operation to be able to handle

869
00:40:08,200 --> 00:40:09,560
Speaker 4: that many grants at a time.

870
00:40:10,200 --> 00:40:13,040
Speaker 3: Is there any oversight to see, Okay, you act for

871
00:40:13,040 --> 00:40:15,680
Speaker 3: a grant because you say you needed a truck, you

872
00:40:15,760 --> 00:40:17,360
Speaker 3: have to like, do they check to see if you

873
00:40:17,400 --> 00:40:18,319
Speaker 3: actually purchase the truck?

874
00:40:18,400 --> 00:40:20,560
Speaker 4: Depends on the funding stores. Of course, you should always

875
00:40:20,560 --> 00:40:21,799
Speaker 4: do what you said you're going to do on a

876
00:40:21,800 --> 00:40:25,440
Speaker 4: grant opportunity, but federal, state, local grants, yeah, they're going

877
00:40:25,520 --> 00:40:28,000
Speaker 4: to be checking. Now. You know. Let's just say that

878
00:40:28,120 --> 00:40:30,279
Speaker 4: you you budgeted thirty thousand in a truck and the

879
00:40:30,360 --> 00:40:32,960
Speaker 4: being twenty five. You can you know, talk to them,

880
00:40:33,000 --> 00:40:34,760
Speaker 4: let them know, Hey, we have this overage of five thousand,

881
00:40:34,760 --> 00:40:36,879
Speaker 4: we're going to reallocate it to these areas.

882
00:40:37,440 --> 00:40:40,000
Speaker 2: Is that money tax at the Is it tax as

883
00:40:40,000 --> 00:40:40,920
Speaker 2: additional income? Right?

884
00:40:40,920 --> 00:40:43,360
Speaker 1: If I made one hundred thousand, I got a grant

885
00:40:43,360 --> 00:40:46,960
Speaker 1: for one hundred thousand, I've made two hundred correct, Okay,

886
00:40:47,120 --> 00:40:50,360
Speaker 1: good to know. Yeah, so that's interesting because I wouldn't

887
00:40:50,400 --> 00:40:51,880
Speaker 1: even think about the tax implication.

888
00:40:51,960 --> 00:40:54,640
Speaker 2: Definitely have a CPA, oh yeah involved in us.

889
00:40:54,719 --> 00:40:56,640
Speaker 4: But see this, this is when you when you're doing

890
00:40:56,640 --> 00:40:58,640
Speaker 4: on a high level, this is when the real strategy

891
00:40:58,680 --> 00:41:02,640
Speaker 4: really comes into play, right because a, now you have

892
00:41:02,640 --> 00:41:04,880
Speaker 4: a two hundred thousand dollars business right on the for

893
00:41:05,000 --> 00:41:07,600
Speaker 4: profit side. So one thing that always to my clients

894
00:41:07,640 --> 00:41:11,120
Speaker 4: is like, every for profit have a nonprofit foundation, right,

895
00:41:11,680 --> 00:41:15,080
Speaker 4: because now we can be able to take thirty percent

896
00:41:15,120 --> 00:41:16,880
Speaker 4: of what our for profit is making and put it

897
00:41:16,920 --> 00:41:19,239
Speaker 4: over into our for profit side. And now we've be

898
00:41:19,360 --> 00:41:22,040
Speaker 4: creating that tax free money that we could have, you know,

899
00:41:22,080 --> 00:41:25,239
Speaker 4: that we got from that grant funding. So it's really

900
00:41:25,280 --> 00:41:30,040
Speaker 4: important to just I'm not a CPA, but it's really

901
00:41:30,080 --> 00:41:33,400
Speaker 4: important to understand the implications of grants, and it's important

902
00:41:33,400 --> 00:41:35,600
Speaker 4: to be able to have strategy when you're going for

903
00:41:35,680 --> 00:41:38,200
Speaker 4: grants because you can get in trouble. And I've seen

904
00:41:38,239 --> 00:41:41,160
Speaker 4: a client, you know, get tax dollars taken back because

905
00:41:41,719 --> 00:41:42,880
Speaker 4: they didn't do what they were supposed to do with

906
00:41:42,920 --> 00:41:45,120
Speaker 4: the funding. They didn't report on time. They told them

907
00:41:45,120 --> 00:41:46,919
Speaker 4: that they were going to do, you know, help five

908
00:41:47,000 --> 00:41:50,120
Speaker 4: hundred people in at the deadline mark, they helped fifty. Right,

909
00:41:50,440 --> 00:41:52,759
Speaker 4: So there are definitely times where they can be like, oh,

910
00:41:54,320 --> 00:41:54,960
Speaker 4: taking that back.

911
00:41:55,200 --> 00:41:58,080
Speaker 3: Are you in a database of like grant so it's like, Okay,

912
00:41:58,280 --> 00:42:01,399
Speaker 3: this person already has three open, so they might need

913
00:42:01,440 --> 00:42:02,920
Speaker 3: the money. Like if somebody else is going to give

914
00:42:02,960 --> 00:42:05,360
Speaker 3: you a grant, they see how many grants you already

915
00:42:05,400 --> 00:42:08,640
Speaker 3: have or we're given in the past, and that might

916
00:42:08,760 --> 00:42:11,239
Speaker 3: make the decision like, Okay, they might not be in

917
00:42:11,400 --> 00:42:12,920
Speaker 3: dire need because they already have a grant.

918
00:42:13,040 --> 00:42:15,919
Speaker 4: Yeah, the departments are pretty separated, but what they will

919
00:42:15,960 --> 00:42:18,960
Speaker 4: do is they'll make you, you know, tell them. Yeah,

920
00:42:19,000 --> 00:42:21,160
Speaker 4: They'll make you say like what funding sources have you

921
00:42:21,239 --> 00:42:24,560
Speaker 4: gotten all year? But sometimes that can also be a help, right,

922
00:42:24,640 --> 00:42:28,080
Speaker 4: especially on the nonprofit side of grant opportunities. Nonprofits give

923
00:42:28,120 --> 00:42:31,279
Speaker 4: their money to people that can showcase they have other

924
00:42:31,320 --> 00:42:32,920
Speaker 4: ways of funding, Like they don't want to be the

925
00:42:32,920 --> 00:42:35,239
Speaker 4: only funder on the nonprofit side. They're like, do you

926
00:42:35,280 --> 00:42:37,240
Speaker 4: have anybody else willing to help? Do you have anything

927
00:42:37,239 --> 00:42:39,480
Speaker 4: else going on? So they'll make you tell them on

928
00:42:39,520 --> 00:42:41,200
Speaker 4: the application in.

929
00:42:41,200 --> 00:42:43,360
Speaker 2: Terms of you from a personal standpoint, ping Print is

930
00:42:43,360 --> 00:42:47,160
Speaker 2: the brand, Yeah, congratulations, thank you. I guess we should

931
00:42:47,160 --> 00:42:48,799
Speaker 2: get the orders of storry of the name and all that.

932
00:42:48,840 --> 00:42:52,759
Speaker 1: But when you're building this team, do they all have

933
00:42:52,840 --> 00:42:55,640
Speaker 1: to go through the certification process? Talk to us about

934
00:42:55,640 --> 00:42:58,920
Speaker 1: how Print reformed and where it stands internally.

935
00:42:59,239 --> 00:43:02,279
Speaker 4: Yeah, so asolutely we all go through the same certification

936
00:43:02,400 --> 00:43:05,279
Speaker 4: process for sure, But then we also have our internal

937
00:43:05,880 --> 00:43:08,640
Speaker 4: methodology that we utilize in our own internal formula. So

938
00:43:08,719 --> 00:43:10,600
Speaker 4: then of course they're trained on what we do that

939
00:43:10,719 --> 00:43:14,440
Speaker 4: makes us different in our information more proprietary. So it's

940
00:43:14,960 --> 00:43:16,640
Speaker 4: a couple weeks of training and typically they can get

941
00:43:16,640 --> 00:43:17,760
Speaker 4: it done in like three four weeks.

942
00:43:17,800 --> 00:43:20,640
Speaker 2: How many people on the team seventeen right now? Seventeen

943
00:43:20,920 --> 00:43:22,440
Speaker 2: seventeen and.

944
00:43:22,560 --> 00:43:24,719
Speaker 3: Those are all reps that work with people individually.

945
00:43:25,160 --> 00:43:28,480
Speaker 4: So there's different departments. So you have your grant writing department,

946
00:43:28,520 --> 00:43:31,040
Speaker 4: you have your grant applications specialist department, and then we

947
00:43:31,120 --> 00:43:33,480
Speaker 4: have just our operations and stuff.

948
00:43:34,080 --> 00:43:36,280
Speaker 3: So how have you been able to market your company?

949
00:43:36,600 --> 00:43:39,839
Speaker 4: Market it through our get grand Ready summits. So our

950
00:43:39,920 --> 00:43:43,839
Speaker 4: summits are really where a lot of people find us

951
00:43:43,920 --> 00:43:46,799
Speaker 4: because at the basis of being a grant writer, I

952
00:43:46,800 --> 00:43:49,560
Speaker 4: think we're it started off as education first, right, and

953
00:43:49,560 --> 00:43:51,560
Speaker 4: that's kind of where we keep it for the most part.

954
00:43:51,600 --> 00:43:53,759
Speaker 4: It's like, hey, even if you don't hire us, we

955
00:43:53,760 --> 00:43:55,279
Speaker 4: want you to know that this is possible. We want

956
00:43:55,280 --> 00:43:57,080
Speaker 4: you to know that you're eligible and how it works,

957
00:43:57,080 --> 00:43:58,520
Speaker 4: and we want you to go and do it and

958
00:43:58,560 --> 00:44:01,279
Speaker 4: be excellent, regardless whether they're us or not. So when

959
00:44:01,280 --> 00:44:03,600
Speaker 4: we educate people, we do like three day five day

960
00:44:03,719 --> 00:44:06,720
Speaker 4: virtual summits to educate people on literally the full process

961
00:44:06,760 --> 00:44:10,600
Speaker 4: of like the mindset you need, the where to find grants,

962
00:44:10,640 --> 00:44:12,680
Speaker 4: how to write the proposal, how to apply to it,

963
00:44:12,760 --> 00:44:15,000
Speaker 4: and then also how to scale with the tax code

964
00:44:15,000 --> 00:44:16,640
Speaker 4: because that's a really important part of it too.

965
00:44:17,640 --> 00:44:19,759
Speaker 1: How liberating is this process for you? I know a

966
00:44:19,800 --> 00:44:21,960
Speaker 1: lot of times we run into people and they like,

967
00:44:22,000 --> 00:44:24,040
Speaker 1: you change my life. You change my life. I wonder

968
00:44:24,080 --> 00:44:27,359
Speaker 1: as you're going through this journey yourself. How has that

969
00:44:27,400 --> 00:44:30,840
Speaker 1: been when people understand this is something that can really

970
00:44:31,160 --> 00:44:34,160
Speaker 1: elevate their business number one, but also from a personal standpoint,

971
00:44:34,440 --> 00:44:36,719
Speaker 1: help them and their and their their journey when it

972
00:44:36,719 --> 00:44:38,280
Speaker 1: comes to financial education and death.

973
00:44:38,640 --> 00:44:40,719
Speaker 4: At first, it was really scary because like when it

974
00:44:40,719 --> 00:44:42,840
Speaker 4: comes to money, it's like people really look at you

975
00:44:42,920 --> 00:44:45,520
Speaker 4: like they lifeline. And at first I was like, hold

976
00:44:45,560 --> 00:44:48,560
Speaker 4: on now, hold on now, and you know, as.

977
00:44:48,400 --> 00:44:51,640
Speaker 1: Time has again, hold on now, you're still from Brooklyn.

978
00:44:51,680 --> 00:44:52,440
Speaker 4: But that was Georgia.

979
00:44:52,520 --> 00:44:54,440
Speaker 2: I had on hold on still from Brooklyn.

980
00:44:58,000 --> 00:45:00,759
Speaker 4: You know, as I've built my com confidence and like

981
00:45:00,840 --> 00:45:03,480
Speaker 4: really seeing that a proof of concept more and more

982
00:45:03,480 --> 00:45:05,719
Speaker 4: over the years, of course, I've just gotten more comfortable

983
00:45:05,719 --> 00:45:08,839
Speaker 4: with understanding like we can't change people's lives, like we

984
00:45:08,880 --> 00:45:12,640
Speaker 4: really do have access information and skill set to do that.

985
00:45:13,000 --> 00:45:15,920
Speaker 4: Thirteen of you guys's vendors were there because they won

986
00:45:15,960 --> 00:45:18,080
Speaker 4: pink print grants, you know, working with us, and I

987
00:45:18,160 --> 00:45:19,440
Speaker 4: was going around, I was like, oh my god, it

988
00:45:19,520 --> 00:45:20,920
Speaker 4: was like, yeah, a grant that we want to fifteen

989
00:45:20,960 --> 00:45:23,160
Speaker 4: thousand we got, we paid for our booth. We hear

990
00:45:23,200 --> 00:45:25,960
Speaker 4: we rebranded out of out of life, selling out you

991
00:45:26,000 --> 00:45:28,520
Speaker 4: know what I'm saying. So it's like seeing it in

992
00:45:28,560 --> 00:45:31,880
Speaker 4: real life, like real business owners staying debt free, building

993
00:45:31,880 --> 00:45:35,320
Speaker 4: their business, expanding, getting these different opportunities because of grant funding,

994
00:45:35,600 --> 00:45:37,239
Speaker 4: whether they came to a class or whether they work

995
00:45:37,280 --> 00:45:39,040
Speaker 4: with us for their grant writing. It's just it is.

996
00:45:39,040 --> 00:45:41,640
Speaker 4: It's surreal, it really is. It's humbling.

997
00:45:41,800 --> 00:45:43,239
Speaker 2: That's crazy. We got to get that number up.

998
00:45:43,560 --> 00:45:43,919
Speaker 4: We do.

999
00:45:45,520 --> 00:45:49,160
Speaker 3: So thirteen people at investments vendors work with your company.

1000
00:45:49,520 --> 00:45:51,319
Speaker 3: You knew that because you just ran into them or

1001
00:45:51,320 --> 00:45:52,399
Speaker 3: they have reached out to you before.

1002
00:45:52,600 --> 00:45:54,279
Speaker 4: Yeah, when I had said I was coming, they were

1003
00:45:54,320 --> 00:45:56,120
Speaker 4: like dming me, like stop by my move stop by

1004
00:45:56,120 --> 00:45:57,840
Speaker 4: my booth. And then I know my clients too. You know,

1005
00:45:57,880 --> 00:46:00,480
Speaker 4: if I'm walking around, I'll be like, oh, what's going on?

1006
00:46:00,520 --> 00:46:03,080
Speaker 4: How are you? How's the grant been going?

1007
00:46:03,400 --> 00:46:06,759
Speaker 3: Nice? So what is the mindset you said you mentioned mindset.

1008
00:46:06,880 --> 00:46:08,560
Speaker 3: What is the mindset that somebody needs to have.

1009
00:46:09,080 --> 00:46:12,439
Speaker 4: It's the shift. Is the shift in the process, right,

1010
00:46:12,480 --> 00:46:16,400
Speaker 4: Because like we talked about before, loans is quick, credit

1011
00:46:16,480 --> 00:46:20,279
Speaker 4: is quick. I'll say it like this. A lot of

1012
00:46:20,320 --> 00:46:24,799
Speaker 4: people they'll upload, you know, fifty resumes to different employers

1013
00:46:24,880 --> 00:46:26,600
Speaker 4: in order to be able to get a job that's

1014
00:46:26,640 --> 00:46:29,760
Speaker 4: going to pay them a set amount of hourly wage.

1015
00:46:30,320 --> 00:46:32,359
Speaker 4: But when you tell them that there's grants out there,

1016
00:46:32,640 --> 00:46:36,080
Speaker 4: they're not willing to do the same process. Create a proposal,

1017
00:46:36,160 --> 00:46:40,920
Speaker 4: a resume, find grant tours employers, and submit that grant

1018
00:46:40,920 --> 00:46:44,000
Speaker 4: application or that grand proposal in order to get amount

1019
00:46:44,040 --> 00:46:46,760
Speaker 4: of money that can actually build their legacy. The mindset

1020
00:46:46,800 --> 00:46:49,799
Speaker 4: shift that has to change is genuinely the feeling like

1021
00:46:49,840 --> 00:46:53,000
Speaker 4: you're worthy. What you're worth is because if you're willing

1022
00:46:53,000 --> 00:46:54,839
Speaker 4: to sit down and apply for fifteen dollars an hour,

1023
00:46:54,920 --> 00:46:57,160
Speaker 4: thirty dollars an hour, fifty dollars an hour, why aren't

1024
00:46:57,160 --> 00:46:59,080
Speaker 4: you willing to sit down and apply for fifty thousand

1025
00:46:59,320 --> 00:47:01,680
Speaker 4: that could actually keep you debt free and build your

1026
00:47:01,680 --> 00:47:04,400
Speaker 4: business and create your legacy that you saw fit in

1027
00:47:04,440 --> 00:47:07,520
Speaker 4: your own vision. So that's really the shift that needs

1028
00:47:07,520 --> 00:47:07,960
Speaker 4: to happen.

1029
00:47:08,120 --> 00:47:11,480
Speaker 1: Is the worth we talked about shift. We talked about

1030
00:47:11,880 --> 00:47:16,200
Speaker 1: scale of businesses prior to starting this. I wonder when

1031
00:47:16,200 --> 00:47:19,680
Speaker 1: you look at it the businesses that are applying for grants,

1032
00:47:19,719 --> 00:47:22,280
Speaker 1: how many are in the tech space. We talk about growth,

1033
00:47:22,320 --> 00:47:24,080
Speaker 1: and we can see where the economy is at it,

1034
00:47:24,480 --> 00:47:27,479
Speaker 1: we see what the market looks like in terms of

1035
00:47:27,560 --> 00:47:30,120
Speaker 1: what is actually moving the market. We know what it

1036
00:47:30,160 --> 00:47:32,600
Speaker 1: is obviously what we do from an investment standpoint, but

1037
00:47:32,640 --> 00:47:34,960
Speaker 1: we need creatives, We need people that are innovating. How

1038
00:47:35,000 --> 00:47:38,160
Speaker 1: many people or how much do you stress that we're

1039
00:47:38,200 --> 00:47:41,000
Speaker 1: looking for businesses in the technology.

1040
00:47:40,440 --> 00:47:44,279
Speaker 4: Sector from as US as a company, we don't really

1041
00:47:44,320 --> 00:47:48,680
Speaker 4: stress what industries that we try to work for in particular.

1042
00:47:48,719 --> 00:47:52,000
Speaker 4: We more so you know, help who's in need. But

1043
00:47:52,080 --> 00:47:55,399
Speaker 4: I will say that, like for instance, Web three, they

1044
00:47:55,520 --> 00:47:58,040
Speaker 4: just want a five million dollar grant, you know, a

1045
00:47:58,040 --> 00:48:02,239
Speaker 4: blockchain grant. And I keep telling people that if you're

1046
00:48:02,280 --> 00:48:07,799
Speaker 4: not utilizing artificial intelligence to increase your operations or you know,

1047
00:48:08,040 --> 00:48:12,440
Speaker 4: creating employees or to decrease the amount of overhead that

1048
00:48:12,480 --> 00:48:15,120
Speaker 4: you have in your company, you're definitely going to be behind.

1049
00:48:15,200 --> 00:48:16,960
Speaker 4: And there's a lot of grants that are out right

1050
00:48:17,000 --> 00:48:22,839
Speaker 4: now for innovation, especially sustainability and environmental and innovation that

1051
00:48:23,000 --> 00:48:25,799
Speaker 4: they're wanting you to get this money. They're wanting you

1052
00:48:25,880 --> 00:48:28,160
Speaker 4: to get these grant funds because they need more businesses

1053
00:48:28,160 --> 00:48:29,800
Speaker 4: that are in that space one hundred percent.

1054
00:48:31,080 --> 00:48:33,520
Speaker 3: So what's some of the challenges that you had as

1055
00:48:33,520 --> 00:48:34,960
Speaker 3: far as scaling of your business?

1056
00:48:35,719 --> 00:48:39,680
Speaker 4: Challenges that I had was talent. Right, Talent is always

1057
00:48:39,680 --> 00:48:42,560
Speaker 4: a thing people come to that interview bright eye, bushytail,

1058
00:48:42,640 --> 00:48:45,799
Speaker 4: raady to work and two months saying You're like, hold on,

1059
00:48:45,880 --> 00:48:49,120
Speaker 4: what's going on here? You know? So talent acquisition has

1060
00:48:49,120 --> 00:48:51,719
Speaker 4: always been something because what we do is very technical

1061
00:48:52,760 --> 00:48:55,080
Speaker 4: and you have to just be excellent at it, period.

1062
00:48:55,360 --> 00:48:57,680
Speaker 4: So that's been something that has always been a struggle

1063
00:48:57,719 --> 00:48:59,240
Speaker 4: with with growing our companies.

1064
00:48:59,280 --> 00:49:00,680
Speaker 3: So have you used it? I know you said that

1065
00:49:00,719 --> 00:49:02,680
Speaker 3: you don't really encourage people to use AI to write

1066
00:49:02,960 --> 00:49:08,480
Speaker 3: to write, but inside of your business, are you using AI?

1067
00:49:08,960 --> 00:49:14,040
Speaker 4: We do. We have We've created literal bots for customer service.

1068
00:49:14,400 --> 00:49:16,960
Speaker 4: Right phones, people always try to call and ask a

1069
00:49:16,960 --> 00:49:19,560
Speaker 4: thousand questions, so we have you know, AI that does that.

1070
00:49:19,960 --> 00:49:21,800
Speaker 4: Then we also have AI that we use for like

1071
00:49:21,880 --> 00:49:24,799
Speaker 4: I said on the grant writing side, deep research alignment,

1072
00:49:24,920 --> 00:49:28,839
Speaker 4: understanding funders from different standpoints. That's really how we're using

1073
00:49:28,880 --> 00:49:30,640
Speaker 4: it for the most part. Now I use it. I

1074
00:49:30,680 --> 00:49:32,799
Speaker 4: was just telling Troy, I'm like, I'm ready to write

1075
00:49:32,800 --> 00:49:35,880
Speaker 4: a book, Like man, I write that book. But you know,

1076
00:49:36,040 --> 00:49:38,480
Speaker 4: so it's it's we're using it daily.

1077
00:49:39,200 --> 00:49:39,399
Speaker 2: Yeah.

1078
00:49:39,560 --> 00:49:42,600
Speaker 1: One of the things you said the challenges is having

1079
00:49:42,640 --> 00:49:45,400
Speaker 1: the talent. Retaining the talent, I'm sure is an issue

1080
00:49:45,400 --> 00:49:47,520
Speaker 1: when you have it. I want to know, like, from

1081
00:49:48,239 --> 00:49:50,880
Speaker 1: a competitive standpoint, I'm sure there's people in your industry

1082
00:49:50,920 --> 00:49:53,040
Speaker 1: who are watching what you're doing and saying, oh, we

1083
00:49:53,080 --> 00:49:54,560
Speaker 1: can do that or we can be better. What what

1084
00:49:54,680 --> 00:49:58,320
Speaker 1: gives you that mo that competitive advantage of against people

1085
00:49:58,360 --> 00:50:01,120
Speaker 1: that are doing similar things to what pink Print does.

1086
00:50:01,480 --> 00:50:03,560
Speaker 4: I think really is because we have a data driven

1087
00:50:03,600 --> 00:50:07,520
Speaker 4: approach a lot of times with grant tours, they're not

1088
00:50:07,600 --> 00:50:11,200
Speaker 4: looking at it from a business owner perspective. They're grant writers.

1089
00:50:11,239 --> 00:50:13,759
Speaker 4: I'm also a business owner, so I'm looking at, Okay,

1090
00:50:13,800 --> 00:50:15,840
Speaker 4: how do we create For instance, when we first started

1091
00:50:15,880 --> 00:50:18,040
Speaker 4: pink print, but we did with every single client, we

1092
00:50:18,080 --> 00:50:21,719
Speaker 4: created two proposals, only two, and those two proposals we

1093
00:50:21,760 --> 00:50:23,920
Speaker 4: will apply to every single grant that we applied to.

1094
00:50:23,960 --> 00:50:26,040
Speaker 4: I was doing an ab split test. So what I'm

1095
00:50:26,080 --> 00:50:28,880
Speaker 4: doing is I'm saying, Okay, if we send b proposal

1096
00:50:28,960 --> 00:50:32,680
Speaker 4: to these corporate grants, and we send a proposal to

1097
00:50:32,760 --> 00:50:35,799
Speaker 4: these corporate grants, which one has the best result. So

1098
00:50:35,920 --> 00:50:39,920
Speaker 4: now we're understanding from a data driven perspective, what messaging works,

1099
00:50:39,960 --> 00:50:42,120
Speaker 4: what type of sentence structure works the best, what type

1100
00:50:42,120 --> 00:50:44,560
Speaker 4: of budget alignment works the best, Like, it's really the

1101
00:50:44,640 --> 00:50:47,160
Speaker 4: data driven approach that we have, and that comes from

1102
00:50:47,600 --> 00:50:50,959
Speaker 4: entrepreneur mindset, not just a grant writer mindset. A grant

1103
00:50:50,960 --> 00:50:52,920
Speaker 4: writer is going to be good for helping you create messaging,

1104
00:50:53,000 --> 00:50:55,840
Speaker 4: helping you follow the rules of the grant opportunity, but

1105
00:50:55,920 --> 00:50:58,240
Speaker 4: you need somebody who's looking at it as a business

1106
00:50:58,320 --> 00:51:00,600
Speaker 4: owner too, because you're running a business and you really

1107
00:51:00,600 --> 00:51:04,200
Speaker 4: do need that data driven approach. That's what makes us different.

1108
00:51:04,760 --> 00:51:10,080
Speaker 3: So from a standpoint of investments, how was your experience

1109
00:51:10,120 --> 00:51:10,719
Speaker 3: that investments.

1110
00:51:10,880 --> 00:51:13,000
Speaker 4: I had a good time. I was there with Miss Business.

1111
00:51:13,040 --> 00:51:14,920
Speaker 4: We was giving out grants on the stage, you know,

1112
00:51:15,040 --> 00:51:18,200
Speaker 4: in the vendors marketplace. That's what That's what my contribution was.

1113
00:51:18,480 --> 00:51:21,239
Speaker 4: I had a great time. I think also, you know

1114
00:51:22,400 --> 00:51:26,880
Speaker 4: when I Miss Business had the I forget what she

1115
00:51:26,920 --> 00:51:30,000
Speaker 4: called a boardroom that she did on the university stage,

1116
00:51:30,239 --> 00:51:32,480
Speaker 4: and when I went up there, she gave me five

1117
00:51:32,480 --> 00:51:34,880
Speaker 4: minutes to talk about grants and so many people were like,

1118
00:51:34,880 --> 00:51:37,200
Speaker 4: I didn't even know I could get grants for my

1119
00:51:37,280 --> 00:51:39,040
Speaker 4: for profit business, and I'm like, man, we got so

1120
00:51:39,239 --> 00:51:41,640
Speaker 4: much work to do. So that's what I left investments

1121
00:51:41,719 --> 00:51:43,040
Speaker 4: for I was, I got so much work to do.

1122
00:51:43,080 --> 00:51:45,439
Speaker 4: I gotta I gotta make this thing shake.

1123
00:51:45,680 --> 00:51:45,759
Speaker 1: Ye.

1124
00:51:45,840 --> 00:51:47,399
Speaker 2: Yeah, I know you're doing some stuff for us.

1125
00:51:47,719 --> 00:51:50,400
Speaker 1: Talk about the summer you kind of alluded to it earlier,

1126
00:51:50,880 --> 00:51:52,920
Speaker 1: but this is a way that you network talk about

1127
00:51:53,160 --> 00:51:55,440
Speaker 1: what that entails, what people get when they actually come

1128
00:51:55,480 --> 00:51:56,160
Speaker 1: to the summers.

1129
00:51:56,440 --> 00:51:58,680
Speaker 4: Yeah. So it's the get Grind Ready Summit. And this

1130
00:51:58,719 --> 00:52:01,680
Speaker 4: is literally to be able to position for profit and

1131
00:52:01,760 --> 00:52:04,120
Speaker 4: nonprofit business owners with everything that they're gonna need in

1132
00:52:04,200 --> 00:52:07,920
Speaker 4: terms of business structure, grant mindset, where to find grants,

1133
00:52:07,920 --> 00:52:10,600
Speaker 4: how to line create messaging, and how to handle them

1134
00:52:10,640 --> 00:52:13,520
Speaker 4: with the tax code and report properly. These are five

1135
00:52:13,560 --> 00:52:16,080
Speaker 4: days summits that we host. Sometime it's three days, and

1136
00:52:16,160 --> 00:52:18,120
Speaker 4: this next one that we're doing in September twenty two

1137
00:52:18,200 --> 00:52:20,799
Speaker 4: through the twenty six all virtual. And guess how much

1138
00:52:20,800 --> 00:52:21,560
Speaker 4: we charge for it.

1139
00:52:22,719 --> 00:52:23,160
Speaker 3: How much?

1140
00:52:23,440 --> 00:52:28,720
Speaker 4: It's five dollars five five dollars. And the reason why

1141
00:52:28,960 --> 00:52:31,160
Speaker 4: we've done that, We've done that consistently for the last

1142
00:52:31,160 --> 00:52:33,880
Speaker 4: three years is because of access. I'm like, I want

1143
00:52:33,960 --> 00:52:35,960
Speaker 4: you to show up, pay the ad and fees so

1144
00:52:35,960 --> 00:52:37,600
Speaker 4: that we can you know, host it, host it on

1145
00:52:37,719 --> 00:52:39,360
Speaker 4: Zoom but I want you to show up and I

1146
00:52:39,360 --> 00:52:41,080
Speaker 4: want you to actually get the information to be able

1147
00:52:41,080 --> 00:52:43,000
Speaker 4: to grow the business. I want you to actually take

1148
00:52:43,040 --> 00:52:44,799
Speaker 4: this and share this with a family member. I've had

1149
00:52:45,280 --> 00:52:47,040
Speaker 4: mothers come and say, hey, I'm not I don't have

1150
00:52:47,080 --> 00:52:48,440
Speaker 4: a business, but I'm gonna give this to my young

1151
00:52:48,520 --> 00:52:50,719
Speaker 4: daughter who wants to start a business. Right. This is

1152
00:52:51,040 --> 00:52:52,960
Speaker 4: like the legacy approach that will be able to be

1153
00:52:53,000 --> 00:52:56,239
Speaker 4: created just from hosting these webinars. So I'm like, as

1154
00:52:56,280 --> 00:52:58,320
Speaker 4: long as we can give the information that will spark

1155
00:52:58,320 --> 00:53:01,319
Speaker 4: a mind, show up. It's not about the making money

1156
00:53:01,480 --> 00:53:03,960
Speaker 4: part on that side. I'm like, we just want you all.

1157
00:53:03,920 --> 00:53:06,400
Speaker 3: In the room and it's fine, Like how many hours per.

1158
00:53:06,280 --> 00:53:09,759
Speaker 4: Day shoot, depending on how many questions we get, we

1159
00:53:09,840 --> 00:53:12,719
Speaker 4: be in there, We be in there. We be in

1160
00:53:12,760 --> 00:53:14,880
Speaker 4: there sometimes and go two three hours.

1161
00:53:15,920 --> 00:53:16,600
Speaker 2: That's incredible.

1162
00:53:16,600 --> 00:53:18,480
Speaker 1: We got fouled. There's no excuse. I think we were

1163
00:53:18,480 --> 00:53:20,239
Speaker 1: talking about that. There really is an excuse. When you

1164
00:53:20,280 --> 00:53:22,719
Speaker 1: talk about the amount of information and access to the

1165
00:53:22,760 --> 00:53:26,040
Speaker 1: information the professionals that look like you that are doing it.

1166
00:53:27,080 --> 00:53:31,080
Speaker 1: I wonder when as you're paving this pathway, are you

1167
00:53:31,200 --> 00:53:34,879
Speaker 1: seeing more especially young girls and even men that are

1168
00:53:34,880 --> 00:53:37,319
Speaker 1: like wait, this is something. This is a pathway that

1169
00:53:37,560 --> 00:53:39,600
Speaker 1: I've now inspired and you're seeing people do it.

1170
00:53:40,000 --> 00:53:40,120
Speaker 2: Right.

1171
00:53:40,360 --> 00:53:42,520
Speaker 1: We've seen this in the podcast space, right. There was

1172
00:53:43,080 --> 00:53:45,560
Speaker 1: prior to twenty nineteen how many people were talking about

1173
00:53:45,560 --> 00:53:48,880
Speaker 1: financial occasion, financial education. You look at the landscape now

1174
00:53:48,960 --> 00:53:50,719
Speaker 1: is different. Are you starting to see that change in

1175
00:53:50,760 --> 00:53:51,200
Speaker 1: your space?

1176
00:53:51,239 --> 00:53:54,520
Speaker 4: One hundred percent. I have people that you were talking

1177
00:53:54,560 --> 00:53:56,160
Speaker 4: about credit They're like, oh, I'm about to get into

1178
00:53:56,160 --> 00:53:58,840
Speaker 4: grants because what they'll tell me is, like their clients,

1179
00:53:58,920 --> 00:54:01,040
Speaker 4: let's say they get them a a loan or a

1180
00:54:01,040 --> 00:54:03,480
Speaker 4: credit card or something, they use the money on their business,

1181
00:54:03,520 --> 00:54:05,680
Speaker 4: but then it just doesn't make money. Right, Everything you

1182
00:54:05,719 --> 00:54:07,800
Speaker 4: put your money into is not going to always generate income.

1183
00:54:08,160 --> 00:54:10,160
Speaker 4: So now their clients are like, oh, well we don't

1184
00:54:10,200 --> 00:54:11,920
Speaker 4: have you know, you know, we got to pay this

1185
00:54:11,960 --> 00:54:13,600
Speaker 4: money back and we're using our own money to do it.

1186
00:54:13,600 --> 00:54:15,080
Speaker 4: And they're like, I want to just get people grants

1187
00:54:15,080 --> 00:54:17,280
Speaker 4: because I don't want them to be in that financial hardship.

1188
00:54:17,600 --> 00:54:20,040
Speaker 4: So they're definitely shifting and they're being inspired by like

1189
00:54:20,120 --> 00:54:22,440
Speaker 4: what we're doing with our company and in the lives

1190
00:54:22,440 --> 00:54:25,400
Speaker 4: that we're we're changing. So it is it's super monumental

1191
00:54:25,440 --> 00:54:27,360
Speaker 4: and I'm encouraging them, come do it. Ping Print is

1192
00:54:27,360 --> 00:54:29,359
Speaker 4: a franchise. You can franchise ping Print. You don't even

1193
00:54:29,400 --> 00:54:31,000
Speaker 4: got to do it on your own. We'll get you

1194
00:54:31,080 --> 00:54:33,359
Speaker 4: the formula, the data, everything will set you up right.

1195
00:54:33,800 --> 00:54:35,080
Speaker 3: So how does that work as far as it being

1196
00:54:35,080 --> 00:54:35,680
Speaker 3: a franchise?

1197
00:54:35,960 --> 00:54:39,200
Speaker 4: So basically we do all the fulfillment on the actual

1198
00:54:39,239 --> 00:54:43,000
Speaker 4: writing and on the application side, and we just franchise

1199
00:54:43,120 --> 00:54:45,320
Speaker 4: out you know, different territories.

1200
00:54:46,120 --> 00:54:47,600
Speaker 3: So how many franchises do you have?

1201
00:54:47,719 --> 00:54:48,560
Speaker 4: We don't have any yet.

1202
00:54:48,600 --> 00:54:51,239
Speaker 3: Okay, you started it correct, Okay, So what does that

1203
00:54:51,239 --> 00:54:52,839
Speaker 3: take if somebody wants to be a franchise? Like, what's

1204
00:54:52,880 --> 00:54:53,680
Speaker 3: that process?

1205
00:54:54,120 --> 00:54:56,280
Speaker 4: You know, you got to go through all your disclosures

1206
00:54:56,320 --> 00:54:58,640
Speaker 4: and you see how the business works, and you pay

1207
00:54:58,719 --> 00:55:00,200
Speaker 4: what you want to pay, and we kind of go

1208
00:55:00,239 --> 00:55:03,200
Speaker 4: through For me initially starting, I want to kind of

1209
00:55:03,239 --> 00:55:05,879
Speaker 4: date my franchisees for a little while because I want

1210
00:55:05,880 --> 00:55:08,160
Speaker 4: to work with people who are genuine about the process

1211
00:55:08,200 --> 00:55:11,239
Speaker 4: and how you know, grant writing actually works and not

1212
00:55:11,400 --> 00:55:13,080
Speaker 4: just in terms of what you can make, but the

1213
00:55:13,120 --> 00:55:16,440
Speaker 4: impact that you can have on people's lives and essentially

1214
00:55:16,480 --> 00:55:19,239
Speaker 4: what I'm looking for right is someone who's of course

1215
00:55:19,280 --> 00:55:21,839
Speaker 4: business minded, but they're in their community that they have

1216
00:55:22,160 --> 00:55:24,279
Speaker 4: a reach to the business owners that are around them

1217
00:55:24,360 --> 00:55:26,520
Speaker 4: or are willing to build that and that really want

1218
00:55:26,560 --> 00:55:28,759
Speaker 4: to you know, touch those people's lives in that way.

1219
00:55:28,880 --> 00:55:31,600
Speaker 2: But yeah, so the franchise is up.

1220
00:55:31,640 --> 00:55:33,760
Speaker 4: Next franchise is up, it's ready.

1221
00:55:33,920 --> 00:55:37,279
Speaker 1: You talk to us about the book potentially, which is

1222
00:55:37,320 --> 00:55:42,160
Speaker 1: going to come. Absolutely, I'm interested when it happens. Are

1223
00:55:42,160 --> 00:55:45,000
Speaker 1: you putting a concise body of work from your entire

1224
00:55:45,040 --> 00:55:47,360
Speaker 1: life experience or what we've done here now with the

1225
00:55:47,360 --> 00:55:49,239
Speaker 1: pink print In terms of grant writing, I.

1226
00:55:49,239 --> 00:55:55,120
Speaker 4: Think it's going to be starting from pink print on forward. Yeah,

1227
00:55:55,200 --> 00:55:58,360
Speaker 4: I think I'll probably touch on entrepreneur experience of why

1228
00:55:58,480 --> 00:56:01,320
Speaker 4: this makes sense to just kind of to the purpose

1229
00:56:01,400 --> 00:56:03,920
Speaker 4: into it. But it's not going to be a full

1230
00:56:03,960 --> 00:56:08,319
Speaker 4: body of work, not yet. I gotta I gotta get

1231
00:56:08,320 --> 00:56:08,879
Speaker 4: back on that.

1232
00:56:10,600 --> 00:56:13,279
Speaker 3: So what's your vision for the company, like you're doing

1233
00:56:13,280 --> 00:56:15,279
Speaker 3: the franchise, Like where do you want to see this

1234
00:56:15,760 --> 00:56:17,080
Speaker 3: goal as far as what you're doing.

1235
00:56:17,960 --> 00:56:20,520
Speaker 4: Yeah, I want to do so my goal we're launching

1236
00:56:20,560 --> 00:56:24,399
Speaker 4: the franchise fully fully Q four, So my full goal

1237
00:56:24,520 --> 00:56:27,719
Speaker 4: is to do four franchises this year and kind of

1238
00:56:27,760 --> 00:56:30,120
Speaker 4: grow at that same rate for next year, and then

1239
00:56:30,400 --> 00:56:34,000
Speaker 4: once we get to an evaluation about twenty million, I'll

1240
00:56:34,040 --> 00:56:35,880
Speaker 4: be ready to sell.

1241
00:56:35,880 --> 00:56:37,920
Speaker 2: What's the multiple on this space? Right?

1242
00:56:38,000 --> 00:56:40,840
Speaker 1: So in order to get that twenty million evaluation, how

1243
00:56:40,960 --> 00:56:44,319
Speaker 1: much do we have to actually having revenue for the year?

1244
00:56:44,640 --> 00:56:47,120
Speaker 1: Is it like a two x three x three three

1245
00:56:47,320 --> 00:56:49,920
Speaker 1: x yep? All right, and then you said nineteen million

1246
00:56:49,960 --> 00:56:52,879
Speaker 1: we've done. Is there a goal number that you guys

1247
00:56:52,920 --> 00:56:54,440
Speaker 1: have or it's you know what, we're just going to

1248
00:56:54,520 --> 00:56:56,040
Speaker 1: try to keep doing as much as possible.

1249
00:56:56,120 --> 00:56:58,239
Speaker 4: Yeah, when it comes to funding, we're just doing as

1250
00:56:58,280 --> 00:57:01,680
Speaker 4: much as we possibly can. Ye, I want to get

1251
00:57:01,719 --> 00:57:04,920
Speaker 4: this world record something. You know, We're just trying to

1252
00:57:04,960 --> 00:57:07,319
Speaker 4: do as much as we possibly can and still, you know,

1253
00:57:07,520 --> 00:57:09,720
Speaker 4: keep it fun like I'm not trying to be sick

1254
00:57:10,040 --> 00:57:10,480
Speaker 4: over it.

1255
00:57:10,520 --> 00:57:13,080
Speaker 3: But yeah, who's the target market of people that work

1256
00:57:13,080 --> 00:57:13,319
Speaker 3: with you?

1257
00:57:14,000 --> 00:57:17,640
Speaker 4: So we actually like to help small business owners and

1258
00:57:17,680 --> 00:57:20,960
Speaker 4: nonprofits one of three years. That's that's what we like

1259
00:57:21,080 --> 00:57:23,840
Speaker 4: because typically they're the ones that don't really get access

1260
00:57:23,840 --> 00:57:26,440
Speaker 4: to the funding as much. So that's kind of our pocket.

1261
00:57:26,880 --> 00:57:27,280
Speaker 2: Yeah.

1262
00:57:27,320 --> 00:57:30,320
Speaker 1: How as you just said, that made me think about

1263
00:57:30,760 --> 00:57:35,200
Speaker 1: how time consuming this is. Is this something that consumes

1264
00:57:35,240 --> 00:57:37,960
Speaker 1: your entire life or is there a balance that is

1265
00:57:38,040 --> 00:57:40,320
Speaker 1: needed to actually do this? Like you said, if you're

1266
00:57:40,360 --> 00:57:42,919
Speaker 1: applying to the thirty different grants avously, you have a team.

1267
00:57:42,960 --> 00:57:47,440
Speaker 2: But how time intense is it to be in this space?

1268
00:57:48,120 --> 00:57:49,760
Speaker 4: Depending on the grant you're working on, it could take

1269
00:57:49,760 --> 00:57:53,880
Speaker 4: you sixty hours to read through an RFP and find

1270
00:57:53,880 --> 00:57:56,240
Speaker 4: out what's really working, do the research on it, write

1271
00:57:56,240 --> 00:57:58,920
Speaker 4: the grand opportunity, and actually apply right. So it can

1272
00:57:59,200 --> 00:58:03,280
Speaker 4: be pretty time. Because me personally, I have a very

1273
00:58:03,320 --> 00:58:06,160
Speaker 4: good balance with my life because I really look at

1274
00:58:06,160 --> 00:58:09,160
Speaker 4: what I'm doing as a creative thing, and if I'm

1275
00:58:09,200 --> 00:58:13,720
Speaker 4: constantly just in work mode, it suffocates my creativity. So

1276
00:58:13,800 --> 00:58:17,840
Speaker 4: I like to get outside, take a breather, vibe, chill,

1277
00:58:18,320 --> 00:58:20,840
Speaker 4: and then I'll have like a really consistent week of

1278
00:58:20,960 --> 00:58:22,240
Speaker 4: just like crazy output.

1279
00:58:23,040 --> 00:58:24,320
Speaker 2: So sixty hours for one.

1280
00:58:24,640 --> 00:58:26,640
Speaker 4: It can. I mean it's decreased a lot with AI,

1281
00:58:26,920 --> 00:58:31,040
Speaker 4: but man, some of those RFPs be sixty pages long.

1282
00:58:31,760 --> 00:58:33,240
Speaker 1: That was one of the things when we sat down

1283
00:58:33,280 --> 00:58:35,360
Speaker 1: with Jack Dorsey, I was telling you he said the

1284
00:58:35,360 --> 00:58:37,240
Speaker 1: first thing that he does is he wakes up and

1285
00:58:37,240 --> 00:58:39,160
Speaker 1: figured out, how can I get my time back? So

1286
00:58:39,160 --> 00:58:41,280
Speaker 1: if you go go to sixty hours of using AI.

1287
00:58:42,000 --> 00:58:42,920
Speaker 1: You're getting your time back.

1288
00:58:42,920 --> 00:58:43,480
Speaker 2: That's good to know.

1289
00:58:44,800 --> 00:58:48,280
Speaker 3: So okay, so if people want to sign up for

1290
00:58:48,320 --> 00:58:53,120
Speaker 3: the summit your services, what's the website? Instagram all that situation.

1291
00:58:53,640 --> 00:58:58,360
Speaker 4: So the website is Pinkprintfirm dot com, pink print Firm,

1292
00:58:58,480 --> 00:58:59,240
Speaker 4: and that's the same.

1293
00:58:59,080 --> 00:59:01,400
Speaker 3: Across all socials, pink Print Firm.

1294
00:59:01,200 --> 00:59:02,640
Speaker 4: Pink print Firm dot com.

1295
00:59:02,680 --> 00:59:04,840
Speaker 3: So what about the summit, the summits.

1296
00:59:04,440 --> 00:59:06,440
Speaker 4: On pink print Firm dot com. It's literally the first.

1297
00:59:06,240 --> 00:59:07,280
Speaker 3: Thing you see as soon as you're going to we

1298
00:59:07,640 --> 00:59:08,400
Speaker 3: all information is there.

1299
00:59:08,480 --> 00:59:08,880
Speaker 4: It's there.

1300
00:59:09,040 --> 00:59:13,920
Speaker 2: Five cast, let's stop playing five cast. Five casts.

1301
00:59:14,080 --> 00:59:15,680
Speaker 3: People they get to ask questions?

1302
00:59:15,960 --> 00:59:18,320
Speaker 4: Yeah, of course do people doing something but they don't

1303
00:59:18,320 --> 00:59:19,000
Speaker 4: get to ask questions?

1304
00:59:19,000 --> 00:59:21,160
Speaker 3: Well, I don't. If it's a lot of people, sometimes,

1305
00:59:21,160 --> 00:59:23,200
Speaker 3: you know, it's difficult to answer everybody's question.

1306
00:59:23,240 --> 00:59:25,400
Speaker 4: We might not be able to answer every single Our

1307
00:59:25,480 --> 00:59:27,640
Speaker 4: last summer had fifteen hundred people in that summit.

1308
00:59:27,760 --> 00:59:28,200
Speaker 3: Wow.

1309
00:59:28,760 --> 00:59:35,720
Speaker 4: Yeah, and I'm talking about it was activated like the chat.

1310
00:59:35,240 --> 00:59:38,560
Speaker 3: Chat going just pick and choose just a random Yeah.

1311
00:59:38,480 --> 00:59:40,080
Speaker 4: Like you know, we had a chat box and we're

1312
00:59:40,080 --> 00:59:42,440
Speaker 4: like what we try to pick the questions. Of course

1313
00:59:43,360 --> 00:59:46,480
Speaker 4: that are going to incite more knowledge and more conversation

1314
00:59:46,600 --> 00:59:48,720
Speaker 4: if you're just asking like those personal like where do

1315
00:59:48,760 --> 00:59:49,640
Speaker 4: I start my LLC?

1316
00:59:50,200 --> 00:59:55,800
Speaker 1: You know, get us on the backs, hit us on

1317
00:59:55,840 --> 00:59:58,880
Speaker 1: the indirection. Yeah, fifteen hundred people is a lot, but

1318
00:59:59,000 --> 01:00:00,880
Speaker 1: that just tells you the app tech is it.

1319
01:00:01,440 --> 01:00:06,560
Speaker 4: I mean it goes crazy every time every time, especially

1320
01:00:06,600 --> 01:00:08,760
Speaker 4: on the for profit side, because they didn't know how

1321
01:00:08,800 --> 01:00:11,640
Speaker 4: accessible grants were and how it could really like your

1322
01:00:12,040 --> 01:00:18,000
Speaker 4: operational costs can be floated from grants. Just imagine that.

1323
01:00:18,160 --> 01:00:19,120
Speaker 2: I got some ideas.

1324
01:00:20,000 --> 01:00:22,360
Speaker 3: It's needed, especially, like you said, a lot of businesses

1325
01:00:22,440 --> 01:00:24,960
Speaker 3: struggle because they don't have funding. So you know, you're

1326
01:00:24,960 --> 01:00:27,080
Speaker 3: trying to get venging capital, you're trying to get banged,

1327
01:00:27,560 --> 01:00:30,320
Speaker 3: trying to use your credit cards. But it's another alternative

1328
01:00:30,320 --> 01:00:32,160
Speaker 3: that you don't have to pay back and somebody's not

1329
01:00:32,200 --> 01:00:35,120
Speaker 3: taking equity in your company. So if you can get

1330
01:00:35,120 --> 01:00:36,680
Speaker 3: a grant, then that would be a blessing for most

1331
01:00:36,680 --> 01:00:39,919
Speaker 3: people that actually have some level of boosts in there

1332
01:00:39,560 --> 01:00:41,720
Speaker 3: and the engine as far as you know, having more

1333
01:00:41,800 --> 01:00:43,160
Speaker 3: running capital available to them.

1334
01:00:43,960 --> 01:00:46,320
Speaker 1: And it's important too, right, the more grants that are created,

1335
01:00:46,360 --> 01:00:48,919
Speaker 1: if they're not used, when that budget set comes back,

1336
01:00:49,440 --> 01:00:51,920
Speaker 1: that gets crossed off. So we got to have more

1337
01:00:51,920 --> 01:00:54,000
Speaker 1: people in the space that are actually applying for these grants,

1338
01:00:54,040 --> 01:00:57,120
Speaker 1: winning these grants, so they can stay on that budget line,

1339
01:00:57,240 --> 01:00:59,800
Speaker 1: so that every year after year more people can actually

1340
01:00:59,800 --> 01:01:00,680
Speaker 1: have access.

1341
01:01:00,320 --> 01:01:04,280
Speaker 4: To it one hundred percent. The more you know and

1342
01:01:04,320 --> 01:01:07,000
Speaker 4: the more people that are applying, they'll create more programming,

1343
01:01:07,160 --> 01:01:09,080
Speaker 4: you know what I'm saying. So we got to speak

1344
01:01:09,120 --> 01:01:09,880
Speaker 4: up for ourselves.

1345
01:01:11,520 --> 01:01:14,160
Speaker 3: Yeah, there you have it. Well, appreciate it.

1346
01:01:14,280 --> 01:01:15,160
Speaker 4: Appreciate y'all.

1347
01:01:15,200 --> 01:01:16,920
Speaker 3: Thank you, Thank you, Stormy.

1348
01:01:16,920 --> 01:01:18,360
Speaker 2: It's been incredible. Thank you for coming.

1349
01:01:18,440 --> 01:01:19,040
Speaker 4: Appreciate this.

1350
01:01:19,160 --> 01:01:20,880
Speaker 3: You have the personal Instagram too that you want to.

1351
01:01:20,880 --> 01:01:23,520
Speaker 4: Say, yeah, I am Stormy Bank Stormy.

1352
01:01:23,280 --> 01:01:25,040
Speaker 3: With an I I am story Bank.

1353
01:01:25,080 --> 01:01:26,120
Speaker 4: But I'll be over there chilling.

1354
01:01:28,200 --> 01:01:31,240
Speaker 1: Everything's earned and everything is earned everything.

1355
01:01:31,520 --> 01:01:34,120
Speaker 3: Pink print is that Nicki Minaj inspired.

1356
01:01:34,520 --> 01:01:36,240
Speaker 4: No, you know a lot of people ask me that

1357
01:01:36,280 --> 01:01:38,160
Speaker 4: and I should have did a little more research, but

1358
01:01:38,280 --> 01:01:39,920
Speaker 4: it really I was on a walk with my mom

1359
01:01:39,960 --> 01:01:41,960
Speaker 4: and I was like, what about the like the blueprint

1360
01:01:42,040 --> 01:01:43,640
Speaker 4: for women because that was kind of my things. I

1361
01:01:43,680 --> 01:01:45,040
Speaker 4: was like, I want the women to be able to

1362
01:01:45,200 --> 01:01:47,560
Speaker 4: have some access and I was like, what about pink print.

1363
01:01:47,640 --> 01:01:49,280
Speaker 4: She was like, yeah, do it, and I was just like,

1364
01:01:49,360 --> 01:01:51,480
Speaker 4: all right, bet so, it's pink print, the blueprint for

1365
01:01:51,520 --> 01:01:52,280
Speaker 4: women in business.

1366
01:01:52,440 --> 01:01:55,080
Speaker 2: Okay, I was just thinking blueprint. Maybe the jade and

1367
01:01:55,800 --> 01:01:59,160
Speaker 2: all that, all that greatness together we got to Brooklyn

1368
01:01:59,160 --> 01:01:59,720
Speaker 2: in the summer.

1369
01:02:01,560 --> 01:02:03,680
Speaker 3: All right, God, thank you for rocks to see next week.

1370
01:02:03,720 --> 01:02:07,800
Speaker 5: Pase face an illegal alien from Guatemala charged with raping

1371
01:02:07,800 --> 01:02:11,240
Speaker 5: a child in Massachusetts. An MS thirteen gang member from

1372
01:02:11,280 --> 01:02:15,680
Speaker 5: Al Salvador accused of murdering a Texas man of Venezuelan

1373
01:02:16,040 --> 01:02:20,040
Speaker 5: charged with filming and selling child pornography in Michigan. These

1374
01:02:20,080 --> 01:02:23,760
Speaker 5: are just some of the heinous migrant criminals caught because

1375
01:02:23,760 --> 01:02:24,760
Speaker 5: of President Donald J.

1376
01:02:24,840 --> 01:02:25,800
Speaker 4: Trump's leadership.

1377
01:02:26,080 --> 01:02:29,680
Speaker 5: I'm Christy nom the United States Secretary of Homeland Security.

1378
01:02:30,000 --> 01:02:33,760
Speaker 5: Under President Trump, attempted illegal border crossings are at the

1379
01:02:33,840 --> 01:02:38,600
Speaker 5: lowest levels ever recorded, and over one hundred thousand illegal aliens.

1380
01:02:38,160 --> 01:02:39,000
Speaker 4: Have been arrested.

1381
01:02:39,280 --> 01:02:42,800
Speaker 5: If you are here illegally, your next you will be

1382
01:02:42,880 --> 01:02:46,760
Speaker 5: fined nearly one thousand dollars a day, imprisoned, and deported.

1383
01:02:47,200 --> 01:02:50,440
Speaker 5: You will never return. But if you register using our

1384
01:02:50,480 --> 01:02:53,680
Speaker 5: CBP home app and leave now, you could be allowed

1385
01:02:53,720 --> 01:02:55,880
Speaker 5: to return legally. Do what's right.

1386
01:02:56,440 --> 01:02:57,240
Speaker 4: Leave now.

1387
01:02:57,640 --> 01:03:01,960
Speaker 5: Under President Trump, America's laws, border and families.

1388
01:03:01,600 --> 01:03:02,400
Speaker 4: Will be protected.

1389
01:03:02,520 --> 01:03:04,640
Speaker 2: Sponsored by the United States Department of Homeland Security,