WEBVTT - EYL #58 Know Your Worth feat. Kezia M. Williams

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<v Speaker 1>An illegal alien from Guatemala charged with raping a child

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<v Speaker 1>in Massachusetts. An MS thirteen gang member from Al Salvador

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<v Speaker 1>accused of murdering a Texas man of Venezuelan charged with

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<v Speaker 1>filming and selling child pornography in Michigan. These are just

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<v Speaker 1>some of the heinous migrant criminals caught because of President

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<v Speaker 1>Donald J. Trump's leadership. I'm Christy nom the United States

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<v Speaker 1>Secretary of Homeland Security. Under President Trump, attempted illegal border

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<v Speaker 1>crossings are at the lowest levels ever recorded, and over

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<v Speaker 1>one hundred thousand illegal aliens have been arrested. If you

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<v Speaker 1>are here illegally, your next you will be fined nearly

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<v Speaker 1>one thousand dollars a day, imprisoned, and deported. You will

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<v Speaker 1>never return. But if you register using our CBP home

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<v Speaker 1>app and leave now, you could be allowed to return legally.

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<v Speaker 1>Do what's right.

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<v Speaker 2>Leave now.

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<v Speaker 1>Under President Trump, America's laws, border and families will be protected.

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<v Speaker 3>Sponsored by the United States Department of Homeland Security.

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<v Speaker 4>All right, guys, welcome back, ey l Maryland Edition DC Edition.

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<v Speaker 4>Actually yeah, shout outs to DC. Shout out the District

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<v Speaker 4>of Columbia for sure. So before we start, we just

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<v Speaker 4>got to think you guys, we had a crazy event

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<v Speaker 4>this morning, and you also had a crazy event as well,

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<v Speaker 4>so don't talk about that for sure. But yeah, yeah,

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<v Speaker 4>we had a crazy, crazy event. Day two will be tomorrow.

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<v Speaker 4>Well by the time you heit, it'll be over. But

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<v Speaker 4>the DC Weekend d m V Weekend was a tremendous

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<v Speaker 4>success in Atlanta. We're coming next. That's our next stop.

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<v Speaker 4>January twenty fifth and January twenty sixth. We headed to

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<v Speaker 4>the a Way. We're going to do it big out

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<v Speaker 4>there for the whole weekend.

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<v Speaker 5>So a big shout out to Capital Events Group Man

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<v Speaker 5>Tiarhani Dera Man, he did an amazing job putting that together,

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<v Speaker 5>So definitely shout out to him. Man, if you're in

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<v Speaker 5>the DC area and you need an event plan, hit

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<v Speaker 5>my man out.

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<v Speaker 4>Man the most the most important person. Yeah, sure, that's

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<v Speaker 4>that's a fact. That's the fact. So all right, I'm

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<v Speaker 4>excited about this episode for a few different reasons. A

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<v Speaker 4>lot of people they always tag us like who they

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<v Speaker 4>want to see. We try to accommodate as much as

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<v Speaker 4>we possibly can. So Kezia Williams, if you don't know,

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<v Speaker 4>she's the CEO of Black Upstart and yeah, she has

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<v Speaker 4>that signature.

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<v Speaker 2>Man, Listen, you're not drag it out.

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<v Speaker 6>Man.

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<v Speaker 7>It's like seven's and then the end like three's and

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<v Speaker 7>then like another.

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<v Speaker 4>Now she's really dope. She's a big proponent of financial literacy.

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<v Speaker 4>She's a big proponent of entrepreneurships, definitely in our community

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<v Speaker 4>and teaching, teaching entrepreneurship. She has a whole program. We're

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<v Speaker 4>gonna talk about that. So one of the things I

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<v Speaker 4>like about her, like if you follow her Instagram page,

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<v Speaker 4>is that she always like posts like these Twitter posts

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<v Speaker 4>that she puts up and it's like seven different ones,

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<v Speaker 4>so you always got to go to the sexual but

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<v Speaker 4>it's like real life you got left right, but it's

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<v Speaker 4>real life common sense stuff that people can use. And

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<v Speaker 4>a lot of times people they've been asking us like,

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<v Speaker 4>you know, we love all of this high finance and

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<v Speaker 4>stuff like this, but how do I pick my fall

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<v Speaker 4>one k? Or like how do I budget? Prop? How

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<v Speaker 4>do I start a business? So these are all things

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<v Speaker 4>that she posts like on a daily basis on Instagram

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<v Speaker 4>and I'm sure all other social media outlets. Is what

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<v Speaker 4>I follow on Instagram and also with her company, the

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<v Speaker 4>Black up Start, they help people start businesses, like they

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<v Speaker 4>give them the fundamentals of how to start a business, so.

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<v Speaker 5>Employ people, Like that's one of the things, like they

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<v Speaker 5>have a lot of entrepreneurs, but how many can employ people.

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<v Speaker 5>I think that's that's commendable that.

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<v Speaker 2>Though.

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<v Speaker 4>So so all right, so first and foremost, thank you

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<v Speaker 4>for joining us, appreciate it.

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<v Speaker 2>Thank you for having me. Congratulations to you.

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<v Speaker 7>Vote on your events, and I think all the Instagram

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<v Speaker 7>stories and it was like people upon people all this

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<v Speaker 7>black excellency, So we.

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<v Speaker 4>Had too of you. You had an event, Black Upstart

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<v Speaker 4>had an event, and then your legion had an event.

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<v Speaker 4>We didn't know we was having events, and so the

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<v Speaker 4>events was already set, but we had events at the

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<v Speaker 4>same time. Pretty much y'all. But it was dope. You know,

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<v Speaker 4>that's just that's just that's just that just means that

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<v Speaker 4>the energy is out there, and you know, it's the

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<v Speaker 4>time for for for financial literacy and entrepreneurship.

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<v Speaker 3>The communities already, man, so that that's even more so.

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<v Speaker 4>Can you tell us your journey how you became an entrepreneur, because,

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<v Speaker 4>like I said off camera, but you I like for

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<v Speaker 4>a few different reasons, but one of the reasons is

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<v Speaker 4>that you you have it. What we call like a

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<v Speaker 4>traditional job. We'll talk about that, but you have a

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<v Speaker 4>company as well. A lot of time people feel like

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<v Speaker 4>it's one of the other, right, and it's not true.

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<v Speaker 4>Like even Troy. Troy is an educator and he's an

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<v Speaker 4>entrepreneur as well. Entrepreneurs So, but the hardest part, I

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<v Speaker 4>think for most people is mindset. Like we will talk

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<v Speaker 4>about strategy and all that all day, but the mindset

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<v Speaker 4>is the most important thing. And it's very difficult for

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<v Speaker 4>somebody to leave or to jump off the porch and

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<v Speaker 4>to land. It is somewhere where it's kind of unknown,

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<v Speaker 4>you don't really know. It's like typewalking with no safety net.

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<v Speaker 4>So how did you start your entrepreneur journey?

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<v Speaker 7>Okay, that's a great, great question. So I like to

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<v Speaker 7>tell folks that the nine to five is a fixed income.

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<v Speaker 7>So you work eight hours, you get paid. Eight hours,

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<v Speaker 7>you work ten hours, you get paid, eight hours, you

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<v Speaker 7>work twelve hours, you get paid.

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<v Speaker 2>How many hours you get paid? Hey hour.

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<v Speaker 7>It's a fixed income. And it's one of those things

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<v Speaker 7>that I wasn't taught growing up. So like I was

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<v Speaker 7>taught that the definition of success was you go to

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<v Speaker 7>high school and you get a diploma, you go to college,

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<v Speaker 7>you get a degree, and then you go and get

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<v Speaker 7>a good government job with benefits, and then you retire.

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<v Speaker 7>And that's the definition of success, right.

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<v Speaker 5>Yeah.

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<v Speaker 7>When I graduated from college, I did exactly what my

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<v Speaker 7>mother told me to do, and I spent six years

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<v Speaker 7>working for the federal government and I worked in counterintelligence,

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<v Speaker 7>counter weapons, and master instruction counter terrorism. I had a

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<v Speaker 7>clearance a top secret sci full scope polygraph. Only thirteen

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<v Speaker 7>thousand people in the nation have that clearance. But I

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<v Speaker 7>would go to work every day at nine am and

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<v Speaker 7>five pm. I would run out as fast as I could.

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<v Speaker 7>And during the time when I would be off of work,

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<v Speaker 7>I would participate in endeavors that I started. And at

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<v Speaker 7>that point, I didn't consider myself an entreprene the words.

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<v Speaker 7>So one of the endeavors that I participated in was

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<v Speaker 7>Young and Power for Obama, which I was telling you about.

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<v Speaker 7>And this was an initiative that galvanized young black professionals

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<v Speaker 7>across the country to raise money for then Senator Obama.

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<v Speaker 2>This was in two thousand.

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<v Speaker 7>And eight, Yeah, when he was Senator Obama, and it

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<v Speaker 7>was young black professionals from six different cities.

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<v Speaker 2>We would host.

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<v Speaker 7>Fundraisers the fundraisers would cost anywhere between twenty to fifty

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<v Speaker 7>dollars and we would donate one hundred percent of the

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<v Speaker 7>money to campaign. Before he was elected, we raised a

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<v Speaker 7>quarter of a million dollars. And when he was elected

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<v Speaker 7>and became President, Barack Obama matha for President. We hosted

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<v Speaker 7>a collection of inaugural events. Reverend Al Sharpton came, We

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<v Speaker 7>had Jesse Jackson, he was there. Oprah she drove by

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<v Speaker 7>the car, she waved to the wave, counted one day.

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<v Speaker 2>Shake her hand. We all gonna take her hand. But

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<v Speaker 2>it was a great event.

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<v Speaker 7>We raised another quarter of a million dollars, so I

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<v Speaker 7>was about half a million dollars by time everything was

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<v Speaker 7>said and done. In the entire time, I was working

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<v Speaker 7>nine am to five pm, and I was working young

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<v Speaker 7>in Power for Obama from six pm to about one

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<v Speaker 7>am in the morning. But when everything ended, folks started saying,

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<v Speaker 7>you know what I mean, Raising money for President Obama

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<v Speaker 7>was great, but I was only interested in politics just

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<v Speaker 7>because of him, And so folks began to really ask

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<v Speaker 7>the question like what was next? And what came from

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<v Speaker 7>that is a nonprofit that I started, Capital Cause, where

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<v Speaker 7>I trained young black philanthropists to raise money for startup

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<v Speaker 7>nonprofit organizations, and we had five thousand members. We raised

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<v Speaker 7>about sixty thousand dollars and gave away five thousand dollars

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<v Speaker 7>grants to these businesses. And still throughout all of that,

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<v Speaker 7>I did not consider myself an entrepreneurs.

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<v Speaker 3>What inspires you to take that route?

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<v Speaker 4>Right?

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<v Speaker 3>You raised money for politics? What said entrepreneurs are?

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<v Speaker 4>Yes?

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<v Speaker 8>Yes.

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<v Speaker 7>So it was a six year worker for the federal

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<v Speaker 7>government and as I was telling Rasha, my boss is

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<v Speaker 7>switched up and I was working for white men at

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<v Speaker 7>that time. I switched up to a white woman and

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<v Speaker 7>we sat down and she said to me that, you know,

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<v Speaker 7>I don't think that you're qualified to do this work.

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<v Speaker 7>And I was like, well, why don't you think I'm qualified?

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<v Speaker 7>And she was like, because you don't have a pH d,

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<v Speaker 7>you don't have a master's degree, you have a bachelor's degree,

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<v Speaker 7>and here you are writing national security reports that the

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<v Speaker 7>Vice President of the United States are seeing. So I'm

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<v Speaker 7>about to switch up your job responsibilities. And she changed

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<v Speaker 7>our responsibilities from writing these reports to organizing travel for

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<v Speaker 7>the office. So I would go to work at nine am,

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<v Speaker 7>I get out of five VM and still get paid

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<v Speaker 7>six figures, then this will be okay. But then three

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<v Speaker 7>months later she switched out my job responsibilities again. She

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<v Speaker 7>was like, I just think organizing travel is too complicated

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<v Speaker 7>for you, just like national.

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<v Speaker 2>Security reports each complicated for you.

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<v Speaker 7>So now you're gonna be printing badges for people in

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<v Speaker 7>the office when non secure people come and visit. And

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<v Speaker 7>so I was like, okay, well, am I still gonna

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<v Speaker 7>be getting paid like six figures. I'll work from nine am,

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<v Speaker 7>I'll leave at five pm. And so did that for

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<v Speaker 7>three months, and then three months later she came back

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<v Speaker 7>and she was like, making badges was also too complicated

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<v Speaker 7>for me and above my pay grade. And she asked

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<v Speaker 7>me to take my chair and follow her down a

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<v Speaker 7>hallway and we stopped outside of a bathroom.

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<v Speaker 3>Oh like, literally take the chair.

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<v Speaker 7>Take the chair had wheels on it. We was walking,

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<v Speaker 7>she was tipping, I was tippling with my child.

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<v Speaker 2>I was like, oh, Laura, where are we going?

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<v Speaker 7>And we ended up outside of a bathroom and she said, well,

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<v Speaker 7>I want you to sit down and for every non

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<v Speaker 7>clear person that comes in, it'll be your job to

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<v Speaker 7>buzz them in and out of the bathroom. And I

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<v Speaker 7>remember asking myself and asking her, am, I still gonna

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<v Speaker 7>get paid six figures, but at.

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<v Speaker 3>That point question change.

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<v Speaker 4>I can never changed.

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<v Speaker 2>Because I was there nine am five pm. I was

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<v Speaker 2>walking out of the door.

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<v Speaker 7>But I asked myself like, YEO, it was great being

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<v Speaker 7>paid six figures, but you know, work to me meant

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<v Speaker 7>more than that, Like the value that I was creating

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<v Speaker 7>outside of work, raising money for Obama, helping young black

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<v Speaker 7>philanthropists give back, that was the work that was really fulfilling.

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<v Speaker 7>And coming to work every day and sitting outside of

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<v Speaker 7>the bathroom watching people. Well, I want to watch people

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<v Speaker 7>do their business, but they were going there watching the.

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<v Speaker 2>Door when they were going hit it out. They need

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<v Speaker 2>their business.

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<v Speaker 7>But so after about two weeks, I called it my

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<v Speaker 7>mom and I was like, Mom, like, I can't do

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<v Speaker 7>this anymore. I need to quit my job. And she

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<v Speaker 7>was like, do you have anything saved up? At that point,

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<v Speaker 7>I had about three months worth of savings and she

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<v Speaker 7>was like, well, babe, I think you should have another

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<v Speaker 7>job lined up. And I was like, I don't think

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<v Speaker 7>I can do it, Like I can't come in here

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<v Speaker 7>every single day and open this door for people.

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<v Speaker 2>Yeah, exactly.

0:10:54.520 --> 0:10:56.760
<v Speaker 7>And she was like, well, if you want to quit baby,

0:10:56.840 --> 0:10:59.080
<v Speaker 7>like I got you. And I remember quitting my job,

0:10:59.200 --> 0:11:00.840
<v Speaker 7>like I quit my job, but I was so excited.

0:11:00.840 --> 0:11:03.760
<v Speaker 2>Have y'all ever quit it out before you could job? No,

0:11:04.160 --> 0:11:04.679
<v Speaker 2>you could, y'all.

0:11:04.760 --> 0:11:05.000
<v Speaker 4>I did.

0:11:05.120 --> 0:11:05.600
<v Speaker 3>I did quit.

0:11:05.800 --> 0:11:06.360
<v Speaker 2>How'd you feel?

0:11:06.960 --> 0:11:07.520
<v Speaker 3>It was great?

0:11:07.720 --> 0:11:07.920
<v Speaker 8>Yeah?

0:11:07.960 --> 0:11:10.280
<v Speaker 7>I mean I felt excellent, Like I went running out there.

0:11:10.280 --> 0:11:12.199
<v Speaker 7>I was like, oh my god, I am so free,

0:11:12.280 --> 0:11:13.559
<v Speaker 7>like no more than nine a five?

0:11:13.679 --> 0:11:14.200
<v Speaker 3>Right, yeah?

0:11:14.880 --> 0:11:18.199
<v Speaker 7>But then Friday hit. I was like my friends time

0:11:18.280 --> 0:11:20.480
<v Speaker 7>that I wasn't getting paid. I was telling her shod.

0:11:20.559 --> 0:11:22.200
<v Speaker 7>I called up unemployment and I was like, I guess

0:11:22.200 --> 0:11:23.959
<v Speaker 7>I better get on this unemployment and get this check.

0:11:24.160 --> 0:11:25.800
<v Speaker 7>I remember talking to the lady. I was like, yeah,

0:11:25.840 --> 0:11:27.600
<v Speaker 7>I quit my job and I heard did y'all like

0:11:27.640 --> 0:11:29.720
<v Speaker 7>pay fifty percent of your paycheck? So I'm just trying

0:11:29.760 --> 0:11:31.440
<v Speaker 7>to figure out, like how do I submit this paperwork?

0:11:31.600 --> 0:11:32.680
<v Speaker 7>And she was like, you said you quit?

0:11:32.920 --> 0:11:33.640
<v Speaker 4>And I was like, yeah, I.

0:11:33.559 --> 0:11:35.160
<v Speaker 7>Said I quit, And she was like, yeah, you don't

0:11:35.200 --> 0:11:37.160
<v Speaker 7>get unemployment when you quit your job.

0:11:38.559 --> 0:11:38.760
<v Speaker 4>Yes.

0:11:38.920 --> 0:11:40.320
<v Speaker 2>I was like, did I say I quit? Like what

0:11:40.360 --> 0:11:40.800
<v Speaker 2>have meant?

0:11:40.840 --> 0:11:42.839
<v Speaker 4>Was a right?

0:11:42.880 --> 0:11:43.640
<v Speaker 2>Could I have fire?

0:11:43.920 --> 0:11:45.599
<v Speaker 7>And so she was like, yeah, that's the unemployment for you.

0:11:45.640 --> 0:11:47.400
<v Speaker 7>And if there was you wouldn't getting fifty percent of

0:11:47.440 --> 0:11:50.439
<v Speaker 7>your paycheck. So I was unemployed for six weeks. And

0:11:50.520 --> 0:11:52.280
<v Speaker 7>during those six weeks, a woman who worked with me

0:11:52.320 --> 0:11:54.920
<v Speaker 7>with Younger Power for Obama called me and she was like,

0:11:55.720 --> 0:11:58.720
<v Speaker 7>I have a job, and the job is launching a

0:11:58.800 --> 0:12:01.559
<v Speaker 7>national entrepreneurship in this where you would teach African American

0:12:01.640 --> 0:12:04.440
<v Speaker 7>undergraduate students how to start a business before they graduate

0:12:04.480 --> 0:12:09.480
<v Speaker 7>from school. Especially since a black undergraduate student's college degree

0:12:09.600 --> 0:12:11.960
<v Speaker 7>is equivalent to a white person's high school diploma.

0:12:12.080 --> 0:12:13.560
<v Speaker 4>Can you talk about that? You talk about that?

0:12:13.840 --> 0:12:15.240
<v Speaker 2>Yeah, absolutely, so.

0:12:17.000 --> 0:12:19.959
<v Speaker 4>About what a black college degree is equivalent to a

0:12:19.960 --> 0:12:21.120
<v Speaker 4>white diploma.

0:12:21.240 --> 0:12:24.560
<v Speaker 7>Yes, a black person's college degree is equivalent to a

0:12:24.559 --> 0:12:27.160
<v Speaker 7>white person's high school diploma, which means that a black

0:12:27.200 --> 0:12:30.040
<v Speaker 7>person can go to the same high school as a

0:12:30.080 --> 0:12:32.840
<v Speaker 7>white person, go to the same college as a white person,

0:12:33.120 --> 0:12:35.000
<v Speaker 7>and apply for the same job as a white person,

0:12:35.400 --> 0:12:39.040
<v Speaker 7>but when they get higher their pay is separate and unequal.

0:12:39.440 --> 0:12:42.199
<v Speaker 3>So yeah, I think I read a statistics somewhere. It's

0:12:42.280 --> 0:12:42.720
<v Speaker 3>very similar.

0:12:42.760 --> 0:12:45.720
<v Speaker 5>It was like middle class black family is equivalent to

0:12:45.760 --> 0:12:46.520
<v Speaker 5>a poor white.

0:12:46.280 --> 0:12:47.319
<v Speaker 2>Family, poor white family.

0:12:47.400 --> 0:12:49.959
<v Speaker 7>Yeah, and black women, especially I mean black people in generally,

0:12:49.960 --> 0:12:52.200
<v Speaker 7>our parents teach us to work twice as hard, to

0:12:52.200 --> 0:12:54.120
<v Speaker 7>be twice as smart, to go into work and be

0:12:54.160 --> 0:12:57.640
<v Speaker 7>twice as exceptional, and somehow, some way will be the

0:12:57.720 --> 0:12:59.319
<v Speaker 7>same as a white person. At the end of the day,

0:12:59.320 --> 0:13:01.880
<v Speaker 7>black women is actually will lose eight hundred and forty

0:13:01.880 --> 0:13:05.640
<v Speaker 7>thousand dollars over their working career, not because they're our smart, intelligent,

0:13:05.760 --> 0:13:07.960
<v Speaker 7>or well equipped to do the job, but simply because

0:13:07.960 --> 0:13:09.040
<v Speaker 7>they're black and they're women.

0:13:09.559 --> 0:13:13.000
<v Speaker 4>So black women graduate college at the fastest rate, at

0:13:13.040 --> 0:13:14.600
<v Speaker 4>the highest rate out of any ethnic group.

0:13:15.080 --> 0:13:16.199
<v Speaker 2>I think that's what analysts say.

0:13:16.360 --> 0:13:19.679
<v Speaker 4>Yeah, but they're not paid obviously at the same.

0:13:19.559 --> 0:13:20.320
<v Speaker 2>Level they're not paid.

0:13:20.360 --> 0:13:23.520
<v Speaker 7>And I think that that's why it's no question while

0:13:23.640 --> 0:13:26.520
<v Speaker 7>black women are the fastest growing segment of entrepreneurs, Like

0:13:26.559 --> 0:13:29.319
<v Speaker 7>I like to tell people that, Like, I don't think

0:13:29.320 --> 0:13:31.280
<v Speaker 7>that black people are starting businesses because they want to

0:13:31.320 --> 0:13:33.920
<v Speaker 7>be the next Black Bill Gates. Love Beyonce, but the

0:13:34.040 --> 0:13:36.199
<v Speaker 7>next Black Bill Gates are the next Steve Jobs or

0:13:36.240 --> 0:13:39.360
<v Speaker 7>the next Mark Zuckerberg. They're starting businesses because they want

0:13:39.360 --> 0:13:41.520
<v Speaker 7>to be economically free. They want to be able to

0:13:41.559 --> 0:13:44.880
<v Speaker 7>pay themselves with their companies refuse to pay them despite

0:13:44.920 --> 0:13:49.240
<v Speaker 7>being qualified for them. That represents economic freedom. And economic liberation.

0:13:49.600 --> 0:13:52.040
<v Speaker 5>We had a guess who actually was talking about the

0:13:52.120 --> 0:13:54.400
<v Speaker 5>exact topic, and they was saying, even with that, the

0:13:54.520 --> 0:13:56.800
<v Speaker 5>entrepreneurism getting loans to.

0:13:56.800 --> 0:14:00.560
<v Speaker 4>Start fenture capitals. So black women are starting businesses at

0:14:00.600 --> 0:14:03.560
<v Speaker 4>the fastest rate, but they get venture capital at the

0:14:03.640 --> 0:14:08.679
<v Speaker 4>smallest rate out of any ethnic group, gender group in America.

0:14:08.800 --> 0:14:11.360
<v Speaker 4>So it doesn't really make sense if you think about it,

0:14:11.400 --> 0:14:13.680
<v Speaker 4>because it's like you would figure more entrepreneurs, you would

0:14:13.720 --> 0:14:16.120
<v Speaker 4>get at least some sort of venture capital. That's what

0:14:16.200 --> 0:14:19.080
<v Speaker 4>venture capital is. They lend money to entrepreneurs, but they

0:14:19.080 --> 0:14:21.360
<v Speaker 4>get the least amount of funding from venture capital.

0:14:21.840 --> 0:14:24.120
<v Speaker 7>I think what's interesting is that black people need to

0:14:24.200 --> 0:14:28.120
<v Speaker 7>have a more dynamic conversation around funding and so I

0:14:28.160 --> 0:14:32.120
<v Speaker 7>think when it comes to VC, that percentage is absolutely true.

0:14:32.400 --> 0:14:34.600
<v Speaker 7>But that's not the only type of business that black

0:14:34.640 --> 0:14:37.320
<v Speaker 7>people are starting. Isn't innovations driven enterprises, which is what

0:14:37.400 --> 0:14:40.280
<v Speaker 7>that is the type of businesses that qualify for venture capital.

0:14:40.800 --> 0:14:42.840
<v Speaker 7>There are two types of businesses that you can start.

0:14:42.920 --> 0:14:45.400
<v Speaker 7>There's a SMEE and there's an ide. There's a small

0:14:45.400 --> 0:14:48.440
<v Speaker 7>medium sized enterprise where you can raise a friends and

0:14:48.520 --> 0:14:51.120
<v Speaker 7>family round. You can go on to razoo. If you're

0:14:51.120 --> 0:14:54.760
<v Speaker 7>starting a nonprofit. If you're starting with Razoo is a

0:14:54.800 --> 0:14:58.840
<v Speaker 7>crowdfunding platform for five on one c three nonprofit organizations

0:14:58.880 --> 0:15:01.080
<v Speaker 7>where you can invite your friends to go on and donate.

0:15:01.480 --> 0:15:03.320
<v Speaker 7>The only way that you can qualify to get on

0:15:03.400 --> 0:15:07.160
<v Speaker 7>Razoo is if you have an IRS designation. If you

0:15:07.200 --> 0:15:10.720
<v Speaker 7>have a for profit or let's say you're a sole proprietor,

0:15:10.960 --> 0:15:13.320
<v Speaker 7>which means that you do business as yourself, you can

0:15:13.360 --> 0:15:16.640
<v Speaker 7>go on to Indiegogo. You can go onto what a

0:15:16.680 --> 0:15:18.440
<v Speaker 7>lot of people think it's an unpopular site, but go

0:15:18.520 --> 0:15:20.200
<v Speaker 7>funding and you can do the same thing. You can

0:15:20.240 --> 0:15:22.920
<v Speaker 7>ask your friends and family essentially to invest in your

0:15:23.040 --> 0:15:26.000
<v Speaker 7>business idea or to contribute towards your business idea. But

0:15:26.080 --> 0:15:29.000
<v Speaker 7>for a small medium sized enterprise, in addition to doing crowdfunding,

0:15:29.200 --> 0:15:31.520
<v Speaker 7>you can also do bank loans and you can also

0:15:31.600 --> 0:15:34.920
<v Speaker 7>fund your own business. That's fundamentally different than an ID

0:15:35.240 --> 0:15:39.240
<v Speaker 7>an innovations driven enterprise. We're essentially going into debt by soliciting, yes,

0:15:39.360 --> 0:15:42.200
<v Speaker 7>angel investment and also venture capital, and those people are

0:15:42.240 --> 0:15:45.000
<v Speaker 7>betting on you to serve a global market, while small

0:15:45.040 --> 0:15:49.560
<v Speaker 7>medium sized enterprises serve a small or regional market. So

0:15:49.560 --> 0:15:52.320
<v Speaker 7>those are your nail saligns. Those are your hair stylists,

0:15:52.360 --> 0:15:53.840
<v Speaker 7>those are your local coffee shops.

0:15:54.040 --> 0:15:57.680
<v Speaker 4>So all right, that's interesting. What's it called a ip ID?

0:15:58.080 --> 0:16:01.360
<v Speaker 7>So that is an innovation driven enterprise ns ME, which

0:16:01.400 --> 0:16:03.240
<v Speaker 7>is a small or medium sized enterprise.

0:16:03.400 --> 0:16:05.560
<v Speaker 4>Okay, So do you think that that's a that's an

0:16:05.640 --> 0:16:09.080
<v Speaker 4>issue though with Black community as a whole, where I

0:16:09.160 --> 0:16:12.840
<v Speaker 4>see most businesses and the business ideas are small. The

0:16:12.880 --> 0:16:15.960
<v Speaker 4>problem with small businesses that for the most part, they

0:16:15.960 --> 0:16:18.360
<v Speaker 4>stay small and you can't scale it. They don't really

0:16:18.360 --> 0:16:22.600
<v Speaker 4>make that much. Most majority of business owners don't make

0:16:22.640 --> 0:16:25.880
<v Speaker 4>money like we know that, like the average employee makes

0:16:25.920 --> 0:16:29.680
<v Speaker 4>more than a business owner, like per average. One of

0:16:29.720 --> 0:16:33.560
<v Speaker 4>the reasons is that most businesses are small, very small, right,

0:16:33.640 --> 0:16:39.560
<v Speaker 4>Like one person so like the grocery well not the

0:16:39.600 --> 0:16:42.800
<v Speaker 4>grocery stores, but the delis, the bodegas if he was

0:16:42.800 --> 0:16:56.000
<v Speaker 4>in theas there, the barbershops, the local restaurants. Do you

0:16:56.080 --> 0:16:59.600
<v Speaker 4>think that that's an issue with Black entrepreneurship that it's

0:16:59.640 --> 0:17:03.960
<v Speaker 4>always a lot of times not on a bigger global vision,

0:17:03.960 --> 0:17:06.080
<v Speaker 4>it's more on a community based, small vision.

0:17:06.359 --> 0:17:09.520
<v Speaker 7>I think it's important to know the data. So currently

0:17:09.520 --> 0:17:12.560
<v Speaker 7>there are two point five six million Black entrepreneurs, but

0:17:12.640 --> 0:17:14.720
<v Speaker 7>only one hundred and ten thousand of them have the

0:17:14.760 --> 0:17:18.080
<v Speaker 7>capacity to employ least one person. Now, what you're speaking

0:17:18.119 --> 0:17:22.480
<v Speaker 7>about is probably the two point four million people who can't. Right,

0:17:22.520 --> 0:17:24.960
<v Speaker 7>the one hundred and ten thousand black entrepreneurs who are

0:17:24.960 --> 0:17:28.239
<v Speaker 7>employers employ less than a million people, but there are

0:17:28.280 --> 0:17:32.119
<v Speaker 7>eighteen point five million black people in the workforce. That

0:17:32.160 --> 0:17:34.640
<v Speaker 7>means that a majority of black people work for somebody

0:17:34.920 --> 0:17:38.560
<v Speaker 7>who don't look like them, which means tomorrow, if those

0:17:38.560 --> 0:17:41.880
<v Speaker 7>employers were to come in and fire every single black

0:17:41.920 --> 0:17:45.320
<v Speaker 7>person on the back on the payroll, those black folks

0:17:45.320 --> 0:17:50.320
<v Speaker 7>would be what unemployees. Yeah, and that soil, they would

0:17:50.320 --> 0:17:52.520
<v Speaker 7>be essel and they would be on employed. So Black Upstart,

0:17:52.520 --> 0:17:54.560
<v Speaker 7>I'm glad you're talking about this. What we do is

0:17:54.600 --> 0:17:57.800
<v Speaker 7>we teach black entrepreneurs not just how to start a business,

0:17:57.800 --> 0:17:59.800
<v Speaker 7>but how to start a business that can create a job,

0:18:00.040 --> 0:18:01.679
<v Speaker 7>so they don't have to go begging other people to

0:18:01.720 --> 0:18:04.800
<v Speaker 7>do for them where they are capable of doing for themselves. Now,

0:18:04.840 --> 0:18:08.639
<v Speaker 7>for black entrepreneurs, the average black entrepreneur grosses less than

0:18:08.680 --> 0:18:11.280
<v Speaker 7>six figures and revenue, which means that a lot of

0:18:11.359 --> 0:18:14.840
<v Speaker 7>black entrepreneurs are starting businesses and their lifestyle businesses, which

0:18:14.920 --> 0:18:17.720
<v Speaker 7>means that they're just essentially hustling. And what a hustler

0:18:17.760 --> 0:18:19.639
<v Speaker 7>does is they wake up every single day and they

0:18:19.680 --> 0:18:22.440
<v Speaker 7>try to get money. While entrepreneur wakes up every day

0:18:22.440 --> 0:18:24.600
<v Speaker 7>and what they're doing is they're doing business. They're creating

0:18:24.640 --> 0:18:28.640
<v Speaker 7>systems and processes so that when they're business scales, other

0:18:28.680 --> 0:18:31.680
<v Speaker 7>people can work for their business outside of just them.

0:18:32.119 --> 0:18:34.520
<v Speaker 7>So I think that there's a difference between the barbershop

0:18:34.520 --> 0:18:37.880
<v Speaker 7>owner who probably has employees, the coffee shop owner, even

0:18:37.920 --> 0:18:40.639
<v Speaker 7>if it's just them, they employ themselves, and the person

0:18:40.760 --> 0:18:43.359
<v Speaker 7>on the side of the street who's hustling and trying

0:18:43.359 --> 0:18:46.280
<v Speaker 7>to sell to every single person that walks by them. Right,

0:18:47.040 --> 0:18:49.480
<v Speaker 7>I think it's important for black people to realize the

0:18:49.560 --> 0:18:52.440
<v Speaker 7>money that exists in our communities. So when I read

0:18:52.440 --> 0:18:55.800
<v Speaker 7>the statistic about black entrepreneurs gross and fewer than six figures,

0:18:55.880 --> 0:18:59.200
<v Speaker 7>I also read statistics about Asian entrepreneurs and white entrepreneurs

0:18:59.240 --> 0:19:02.320
<v Speaker 7>and Native American entrepreneurs, and all of them gross more

0:19:02.359 --> 0:19:07.679
<v Speaker 7>than six figures. In fact, Asian entrepreneurs have less entrepreneurs than.

0:19:07.560 --> 0:19:11.160
<v Speaker 2>Black folks, but they gross double the amount of revenue.

0:19:11.520 --> 0:19:14.800
<v Speaker 7>Why because when you look at the businesses that they start,

0:19:15.000 --> 0:19:18.040
<v Speaker 7>They start businesses in their own communities, and then they

0:19:18.040 --> 0:19:20.840
<v Speaker 7>come over to the black communities and start businesses. So

0:19:20.880 --> 0:19:23.520
<v Speaker 7>people always ask me like, okay, Kizia, what type of

0:19:23.560 --> 0:19:26.880
<v Speaker 7>business would you start if somebody gave you a million dollars?

0:19:27.080 --> 0:19:29.399
<v Speaker 7>And I always tell them that I would start a

0:19:29.480 --> 0:19:33.200
<v Speaker 7>Chinese food delivery service, And well, can you fly rice?

0:19:33.320 --> 0:19:33.439
<v Speaker 4>Oh?

0:19:33.560 --> 0:19:36.360
<v Speaker 2>No, I can't fly rice. Can you fry one sign? No?

0:19:36.400 --> 0:19:38.320
<v Speaker 7>I can't fly one sign? In fact, I can't cook,

0:19:38.359 --> 0:19:40.119
<v Speaker 7>which is probably why I'm not married. So like, if

0:19:40.160 --> 0:19:43.840
<v Speaker 7>anybody knows I want to play like matchmaker, like I'm.

0:19:43.640 --> 0:19:46.399
<v Speaker 3>Down for it.

0:19:46.920 --> 0:19:47.400
<v Speaker 2>Exactly.

0:19:47.760 --> 0:19:47.960
<v Speaker 4>So.

0:19:48.240 --> 0:19:51.040
<v Speaker 7>But when we go into a beauty supply store and

0:19:51.119 --> 0:19:53.560
<v Speaker 7>a person on the other end of the counter is

0:19:53.560 --> 0:19:56.160
<v Speaker 7>selling you hair grease and do rag and I good

0:19:56.240 --> 0:19:58.280
<v Speaker 7>remy track and they don't look like you, we don't

0:19:58.280 --> 0:20:00.879
<v Speaker 7>think twice about it, but people will laugh once twice

0:20:01.040 --> 0:20:03.439
<v Speaker 7>a black woman selling fried rice and a one time.

0:20:03.680 --> 0:20:06.240
<v Speaker 7>The reason why agent entrepreneurs are able to gross over

0:20:06.280 --> 0:20:08.160
<v Speaker 7>six figures and employ them is because they're not only

0:20:08.160 --> 0:20:10.760
<v Speaker 7>getting money in their own community, but they are capitalizing

0:20:10.840 --> 0:20:13.680
<v Speaker 7>off of the one point three trillion dollars that black

0:20:13.720 --> 0:20:16.239
<v Speaker 7>people are spending every single day. And so what I

0:20:16.280 --> 0:20:18.320
<v Speaker 7>like to tell black entrepreneurs is that you have to

0:20:18.400 --> 0:20:22.000
<v Speaker 7>look at what we're currently spending our money on. Every

0:20:22.119 --> 0:20:26.960
<v Speaker 7>single year, the Nielsen Consumer Index Report publishes how Black

0:20:27.000 --> 0:20:31.240
<v Speaker 7>people spend their money. The top five things are refrigerated drinks,

0:20:32.160 --> 0:20:38.840
<v Speaker 7>dry vegetables, ethnic care, care goods and supplies. Contraceptives is one,

0:20:39.480 --> 0:20:42.480
<v Speaker 7>Diverse is another one. Laundry detergent. I know that y'all

0:20:42.520 --> 0:20:45.360
<v Speaker 7>know about True that's a black on laundry detergent company.

0:20:45.760 --> 0:20:47.840
<v Speaker 7>When you look at the top five businesses the black

0:20:47.880 --> 0:20:52.400
<v Speaker 7>people normally start, it is admin services, waste for mediation.

0:20:52.840 --> 0:20:53.560
<v Speaker 2>Third is other.

0:20:53.800 --> 0:20:57.600
<v Speaker 7>So that's like an amalgamation, maybe like a compilation of

0:20:57.600 --> 0:20:58.800
<v Speaker 7>many different businesses.

0:20:59.000 --> 0:21:00.480
<v Speaker 2>And what you don't see is an alignment.

0:21:01.119 --> 0:21:02.919
<v Speaker 7>When you look at the types of businesses that other

0:21:03.080 --> 0:21:06.560
<v Speaker 7>entrepreneurs start, they are prevalent on the list where our

0:21:06.600 --> 0:21:10.320
<v Speaker 7>dollars are being spent Black people's Again, one point three

0:21:10.320 --> 0:21:12.680
<v Speaker 7>trillion dollars is not a blank check for other communities to.

0:21:12.640 --> 0:21:15.879
<v Speaker 3>Sign real quick. You said that you train entrepreneurs.

0:21:15.920 --> 0:21:18.440
<v Speaker 5>Obviously I'm thinking through a curriculum one, but you also

0:21:18.440 --> 0:21:19.280
<v Speaker 5>do a hands on approach.

0:21:19.320 --> 0:21:20.000
<v Speaker 3>What does that look like?

0:21:20.359 --> 0:21:23.960
<v Speaker 7>Okay, So for the Black Upside curriculum, we host a

0:21:24.000 --> 0:21:27.800
<v Speaker 7>six day pop up school and it happens over three

0:21:27.800 --> 0:21:30.520
<v Speaker 7>weeks and six days. And during our six days, we

0:21:30.680 --> 0:21:36.560
<v Speaker 7>teach audiation process, the minimum viable product creation, business CANVUS

0:21:36.600 --> 0:21:39.760
<v Speaker 7>development and in the end, we teach them how to pitch. Yeah,

0:21:39.800 --> 0:21:41.960
<v Speaker 7>so that's what we do with Black up Start. We

0:21:42.000 --> 0:21:44.119
<v Speaker 7>start with crowdfunding and I know we had just had

0:21:44.119 --> 0:21:48.280
<v Speaker 7>a conversation about crowdfunding, but we teach them essentially how

0:21:48.320 --> 0:21:49.639
<v Speaker 7>to turn their contacts into.

0:21:49.560 --> 0:21:53.200
<v Speaker 2>Capital contact contact like capital.

0:21:53.240 --> 0:21:55.080
<v Speaker 7>So it starts with that before we even see them

0:21:55.119 --> 0:21:56.280
<v Speaker 7>on the first day of class.

0:21:57.000 --> 0:21:59.320
<v Speaker 3>And how many teachers just you or is it a team?

0:21:59.560 --> 0:21:59.679
<v Speaker 6>No?

0:22:00.080 --> 0:22:01.600
<v Speaker 2>So there is faculty.

0:22:02.600 --> 0:22:04.080
<v Speaker 7>And one of the things that I love about Black

0:22:04.160 --> 0:22:07.080
<v Speaker 7>Upstar that I definitely should mention is we always teach

0:22:07.080 --> 0:22:09.280
<v Speaker 7>in a black environment. So like right now you all

0:22:09.320 --> 0:22:12.119
<v Speaker 7>are in Southeast DC, and we started off in the

0:22:12.119 --> 0:22:15.280
<v Speaker 7>Microsoft Innovation Center, which is located on Saint Elizabeth East

0:22:15.320 --> 0:22:17.520
<v Speaker 7>Campus in Southeast and DC.

0:22:17.640 --> 0:22:23.200
<v Speaker 2>They say South, Like what f South? We have black faculties.

0:22:23.359 --> 0:22:26.040
<v Speaker 7>So we have one faculty come in every single day

0:22:26.119 --> 0:22:29.280
<v Speaker 7>and they teach on a very specific topic. We have

0:22:29.400 --> 0:22:32.480
<v Speaker 7>contractors that come in and help with website development. All black,

0:22:32.640 --> 0:22:36.240
<v Speaker 7>black photographers, black videographers, and when they pitch, they pitched

0:22:36.240 --> 0:22:39.520
<v Speaker 7>their innovation in the community. And so now you have

0:22:39.640 --> 0:22:42.880
<v Speaker 7>black consumers connecting with black entrepreneurs. And for us, it's

0:22:42.880 --> 0:22:45.720
<v Speaker 7>about recycling the black dollar, all.

0:22:45.720 --> 0:22:47.840
<v Speaker 4>Right, dope, dope. So the next type, we're going to

0:22:47.880 --> 0:22:50.840
<v Speaker 4>talk about some different ways that people can get up

0:22:50.880 --> 0:22:53.199
<v Speaker 4>and running and get into the game as far as

0:22:53.320 --> 0:22:56.320
<v Speaker 4>entrepreneurship concerned, all right. So we're gonna talk about some

0:22:56.440 --> 0:23:01.240
<v Speaker 4>actionable items and some systems to help people out, all right.

0:23:01.320 --> 0:23:06.399
<v Speaker 4>So the audiation process, the audiation process. Audiation process can

0:23:06.480 --> 0:23:07.240
<v Speaker 4>explain what that is.

0:23:07.720 --> 0:23:12.080
<v Speaker 7>Absolutely, So we teach the audiation process, and it's a

0:23:12.160 --> 0:23:16.680
<v Speaker 7>six step process that teaches new small business entrepreneurs how

0:23:16.720 --> 0:23:20.000
<v Speaker 7>to launch their enterprise in less than thirty days and

0:23:20.160 --> 0:23:24.040
<v Speaker 7>with less than one thousand dollars in startup capital. So

0:23:24.200 --> 0:23:27.280
<v Speaker 7>the first step is your problem statement. So please note

0:23:27.440 --> 0:23:29.639
<v Speaker 7>that it's not a business idea problem statement.

0:23:29.640 --> 0:23:30.359
<v Speaker 4>Problem statement.

0:23:30.640 --> 0:23:33.359
<v Speaker 7>What type of problem are you trying to solve and

0:23:33.400 --> 0:23:35.600
<v Speaker 7>for whom? So for black upstart, it would be black

0:23:35.760 --> 0:23:40.640
<v Speaker 7>entrepreneurs have a problem starting businesses that create jobs. Normally,

0:23:40.840 --> 0:23:43.159
<v Speaker 7>entrepreneurs get hung up on the first process because they

0:23:43.200 --> 0:23:45.439
<v Speaker 7>want to tell you about their idea. That's their baby,

0:23:45.600 --> 0:23:48.080
<v Speaker 7>and so we say, you need to divorce yourself from

0:23:48.160 --> 0:23:51.359
<v Speaker 7>your idea. Talk about your problem, and your problem should

0:23:51.359 --> 0:23:54.600
<v Speaker 7>be broad enough so that there are several different solutions

0:23:54.680 --> 0:23:59.080
<v Speaker 7>that can address that problem. Number two is called investigation,

0:23:59.440 --> 0:24:02.480
<v Speaker 7>and what that is is market research. And so with

0:24:02.600 --> 0:24:04.920
<v Speaker 7>market research, what you do is you look at other

0:24:05.000 --> 0:24:08.399
<v Speaker 7>companies that are solving that problem and you look at

0:24:08.400 --> 0:24:10.640
<v Speaker 7>a few things. You see if they're sme we talked

0:24:10.640 --> 0:24:13.359
<v Speaker 7>about that earlier, a small medium sized enterprise or innovation

0:24:13.480 --> 0:24:16.440
<v Speaker 7>driven enterprise. You look and see if they have employees,

0:24:16.520 --> 0:24:18.760
<v Speaker 7>because you want to know if the business has scaled,

0:24:19.080 --> 0:24:21.679
<v Speaker 7>and you look and see if they have if they

0:24:21.720 --> 0:24:25.280
<v Speaker 7>sell products and services. After that, you list five things

0:24:25.280 --> 0:24:27.879
<v Speaker 7>that you like about that company and five things that

0:24:27.960 --> 0:24:30.720
<v Speaker 7>you would change, and each of that each of those

0:24:30.760 --> 0:24:33.040
<v Speaker 7>items on that list should address the problem that you're

0:24:33.040 --> 0:24:36.000
<v Speaker 7>trying to solve. Now, when you move on to step three,

0:24:36.119 --> 0:24:39.160
<v Speaker 7>which is called the idea expression, you use the five

0:24:39.200 --> 0:24:42.480
<v Speaker 7>things that you would change to create your unfair competitive advantage.

0:24:42.520 --> 0:24:44.720
<v Speaker 7>So for Black Upstart, we looked at other businesses that

0:24:44.800 --> 0:24:48.520
<v Speaker 7>were training entrepreneurs and we realized that businesses weren't really

0:24:48.600 --> 0:24:52.920
<v Speaker 7>saying that I want to train black entrepreneurs. They were

0:24:53.000 --> 0:24:55.199
<v Speaker 7>dressing it up in coded language like we want to

0:24:55.200 --> 0:24:57.959
<v Speaker 7>help people of color, we want to help minorities. Are

0:24:58.000 --> 0:25:00.159
<v Speaker 7>you disadvantaged, Come over here, let me teach you how

0:25:00.200 --> 0:25:03.200
<v Speaker 7>to start a business. Like we knew that our unfair

0:25:03.200 --> 0:25:06.679
<v Speaker 7>competitive advantage would be that we would explicitly state that

0:25:06.760 --> 0:25:09.200
<v Speaker 7>we would train black entrepreneurs and this would be a

0:25:09.240 --> 0:25:13.359
<v Speaker 7>one hundred percent black experience. So for number three, again,

0:25:13.440 --> 0:25:15.600
<v Speaker 7>you put your unfair competitive advantage in there and you

0:25:15.680 --> 0:25:19.760
<v Speaker 7>say I sell this to this particular person, and say

0:25:19.800 --> 0:25:20.680
<v Speaker 7>how it's different.

0:25:21.080 --> 0:25:22.240
<v Speaker 2>It should be one sentence.

0:25:22.720 --> 0:25:24.760
<v Speaker 7>Usually when you talk to an entrepreneur and you ask

0:25:24.800 --> 0:25:27.760
<v Speaker 7>them about their business, they're gonna tell you a whole book,

0:25:28.000 --> 0:25:28.680
<v Speaker 7>all right.

0:25:28.840 --> 0:25:29.760
<v Speaker 2>Because it's their baby.

0:25:30.440 --> 0:25:32.240
<v Speaker 7>But if you can't say it in a sentence, if

0:25:32.280 --> 0:25:34.199
<v Speaker 7>it can't be like your elevator pass, you know, if

0:25:34.200 --> 0:25:37.879
<v Speaker 7>it said it's a sentence, then it's too long. Also,

0:25:38.000 --> 0:25:41.120
<v Speaker 7>if you get to step number three and your business

0:25:41.119 --> 0:25:43.359
<v Speaker 7>idea hasn't shifted or changed, or you don't have better

0:25:43.440 --> 0:25:45.800
<v Speaker 7>understanding on why you're doing business and in that way,

0:25:46.240 --> 0:25:48.480
<v Speaker 7>then that means that you have to start over because

0:25:48.480 --> 0:25:52.240
<v Speaker 7>you never got a divorce. So step number four is

0:25:52.240 --> 0:25:55.200
<v Speaker 7>your customer demographic. And for a customer demographic, you're gonna

0:25:55.200 --> 0:25:59.240
<v Speaker 7>list out twenty different descriptors about the person who is

0:25:59.320 --> 0:26:02.480
<v Speaker 7>looking for a solution to that problem, and that looks

0:26:02.520 --> 0:26:05.040
<v Speaker 7>like how old are they, how much money do they make?

0:26:05.080 --> 0:26:06.840
<v Speaker 7>What is their race, what is their gender? Who do

0:26:06.880 --> 0:26:09.680
<v Speaker 7>they follow on social media? Where do they currently work?

0:26:09.720 --> 0:26:11.760
<v Speaker 7>Because you cannot make the assumption that they're looking for

0:26:11.800 --> 0:26:13.880
<v Speaker 7>your new business idea, which doesn't exist yet.

0:26:14.400 --> 0:26:17.040
<v Speaker 5>These questions are format it already pologies.

0:26:17.480 --> 0:26:19.800
<v Speaker 7>And then number five is your user persona. You take

0:26:19.800 --> 0:26:21.800
<v Speaker 7>all of those descriptors and you tell a story. So

0:26:21.880 --> 0:26:24.800
<v Speaker 7>like Lakeisha is twenty six and she works at booz

0:26:24.800 --> 0:26:26.960
<v Speaker 7>Allen Hamilton and she makes sixty two thousand dollars, So

0:26:27.000 --> 0:26:30.320
<v Speaker 7>you tell a story. And then last is your innovation.

0:26:30.880 --> 0:26:33.800
<v Speaker 7>And then innovation is something that is new, original, important

0:26:33.960 --> 0:26:36.719
<v Speaker 7>that you could sell to other people for profit. And

0:26:36.840 --> 0:26:40.040
<v Speaker 7>it should be an MVP, which is a minimum viable

0:26:40.040 --> 0:26:43.720
<v Speaker 7>product creation. What can you make with a minimum amount

0:26:43.760 --> 0:26:48.280
<v Speaker 7>of resources that people can actually pay you for. Okay,

0:26:48.680 --> 0:26:49.919
<v Speaker 7>you need to be able to make it with one

0:26:49.920 --> 0:26:51.760
<v Speaker 7>thousand dollars. You need to be able to launch it

0:26:51.800 --> 0:26:53.879
<v Speaker 7>in thirty days. And the reason why we set that

0:26:53.920 --> 0:26:56.800
<v Speaker 7>parameter is because entrepreneurs dream big. So you might be like,

0:26:56.840 --> 0:26:59.240
<v Speaker 7>what I want is a nail salon, but perhaps all

0:26:59.280 --> 0:27:01.760
<v Speaker 7>you can afford is a pop up shop where people

0:27:01.800 --> 0:27:03.800
<v Speaker 7>come and you do their nails on a Saturday at

0:27:03.800 --> 0:27:06.000
<v Speaker 7>a community center that you've rented, and that cost you

0:27:06.040 --> 0:27:07.920
<v Speaker 7>two hundred dollars just to pop up in three hundred

0:27:07.920 --> 0:27:10.639
<v Speaker 7>dollars for supplies. The reason why I say that is

0:27:10.640 --> 0:27:13.320
<v Speaker 7>because once you get small right, once you learn how

0:27:13.359 --> 0:27:15.280
<v Speaker 7>to use what you have, start where you are and

0:27:15.320 --> 0:27:17.200
<v Speaker 7>do what you can, then you learn.

0:27:17.080 --> 0:27:18.280
<v Speaker 2>How to start a jib.

0:27:19.040 --> 0:27:21.800
<v Speaker 7>So that's the six step ideation process.

0:27:22.080 --> 0:27:22.720
<v Speaker 4>There you have it.

0:27:22.800 --> 0:27:26.200
<v Speaker 3>That was detailed detail and the only.

0:27:26.040 --> 0:27:27.800
<v Speaker 7>Thing that I want to say with the entrepreneurs, sometimes

0:27:27.800 --> 0:27:30.760
<v Speaker 7>people don't define entrepreneurs, but an entrepreneur is someone who

0:27:30.760 --> 0:27:33.600
<v Speaker 7>starts a business that has the chance of two things.

0:27:33.640 --> 0:27:36.480
<v Speaker 7>That's profit and success. We like to say that would

0:27:36.480 --> 0:27:39.280
<v Speaker 7>black upstart that if you're selling a product or service,

0:27:39.359 --> 0:27:40.680
<v Speaker 7>then nobody wants to buy.

0:27:41.040 --> 0:27:44.879
<v Speaker 2>You don't have a business. You have a high B difference.

0:27:45.560 --> 0:27:48.359
<v Speaker 5>How many entrepreneurs are you looking for? How many do

0:27:48.400 --> 0:27:50.119
<v Speaker 5>you guys take like, is it per year? How do

0:27:50.200 --> 0:27:54.359
<v Speaker 5>y'all do it? So I'm sorry answered okay, I was

0:27:54.359 --> 0:27:57.280
<v Speaker 5>gonna say, is it money that's allocated for the amount

0:27:57.320 --> 0:27:59.520
<v Speaker 5>of business you can or entrepreneurs that you can take?

0:28:00.040 --> 0:28:04.040
<v Speaker 7>So it's competitive. We accept between ten to fifteen people

0:28:04.080 --> 0:28:07.720
<v Speaker 7>per class. We get about two hundred applications for each class.

0:28:07.960 --> 0:28:10.040
<v Speaker 7>When we first started, it was tuition based, and so

0:28:10.119 --> 0:28:13.240
<v Speaker 7>we would train our entrepreneurs to raise their tuition, which

0:28:13.280 --> 0:28:16.920
<v Speaker 7>was five hundred dollars per person. The average entrepreneur would

0:28:16.960 --> 0:28:19.280
<v Speaker 7>raise anywhere between seven hundred to one thousand dollars, and

0:28:19.320 --> 0:28:21.880
<v Speaker 7>every dollar that they raised above their tuition they kept

0:28:21.920 --> 0:28:25.639
<v Speaker 7>and used to make their minimum viable product creation. But

0:28:25.760 --> 0:28:29.479
<v Speaker 7>then as a business matured, we partnered with CDFI's, so

0:28:29.520 --> 0:28:33.360
<v Speaker 7>those are community development financial institutions. So in North Carolina

0:28:33.400 --> 0:28:35.919
<v Speaker 7>we work with Carolina Small Business Development Fund and what

0:28:36.040 --> 0:28:41.120
<v Speaker 7>happens is they actually cover up CDFI, So that's a

0:28:41.160 --> 0:28:45.280
<v Speaker 7>community development financial institution and they take bets on entrepreneurs

0:28:45.280 --> 0:28:48.120
<v Speaker 7>that banks won't, So if you haven't made your first sale,

0:28:48.160 --> 0:28:51.240
<v Speaker 7>they're more willing to make a five thousand dollars loan

0:28:51.280 --> 0:28:54.240
<v Speaker 7>to you and take that risk and the government backs.

0:28:53.920 --> 0:28:55.920
<v Speaker 2>Them in the event that you default on the loan.

0:28:56.640 --> 0:28:58.400
<v Speaker 7>So I say that to say that we partner with

0:28:58.440 --> 0:29:01.560
<v Speaker 7>CDFIs and they cover the cost of tuition and in

0:29:01.640 --> 0:29:04.840
<v Speaker 7>exchange for that, entrepreneurs get free education and they pipeline

0:29:04.880 --> 0:29:08.440
<v Speaker 7>into funding opportunities. So we see with Carolina Small Business

0:29:08.480 --> 0:29:11.520
<v Speaker 7>Development Fund, every single entrepreneur graduated with access to fifty

0:29:11.520 --> 0:29:13.720
<v Speaker 7>thousand dollars in funding destide their business.

0:29:15.240 --> 0:29:17.600
<v Speaker 4>So all right, that's crazy. So once they started with

0:29:17.640 --> 0:29:21.560
<v Speaker 4>the fifty thousand, then what because now it's like you

0:29:21.680 --> 0:29:24.720
<v Speaker 4>have the money, but you have to actually do it.

0:29:24.760 --> 0:29:27.479
<v Speaker 4>Cause it's one thing to actually research and have all

0:29:27.520 --> 0:29:32.160
<v Speaker 4>the information, but execution is always the most important thing.

0:29:32.240 --> 0:29:34.320
<v Speaker 4>So like as far as is that part of the coaching,

0:29:34.400 --> 0:29:39.280
<v Speaker 4>like for people, like the execution once you've reached the

0:29:39.360 --> 0:29:43.520
<v Speaker 4>point where you're actually, okay, I have my my MVP,

0:29:43.800 --> 0:29:45.680
<v Speaker 4>I have earners.

0:29:45.680 --> 0:29:46.040
<v Speaker 3>What's up.

0:29:46.160 --> 0:29:49.200
<v Speaker 8>You ever walk into a small business and everything just works,

0:29:49.560 --> 0:29:52.880
<v Speaker 8>Like the checkout is fast, the seats are digital, tipping

0:29:53.120 --> 0:29:55.560
<v Speaker 8>is a breeze, and you're out the door before the

0:29:55.600 --> 0:29:59.920
<v Speaker 8>line even builds. Odds are they're using Square? We love

0:30:00.080 --> 0:30:03.160
<v Speaker 8>supporting businesses that run on Square because it just feels seamless.

0:30:03.320 --> 0:30:05.840
<v Speaker 8>Whether it's a local coffee shop, a vendor at a

0:30:05.880 --> 0:30:08.760
<v Speaker 8>pop up market, or even one of our merch partners,

0:30:09.000 --> 0:30:12.800
<v Speaker 8>Square makes it easy for them to take payments, manage inventory,

0:30:12.880 --> 0:30:16.760
<v Speaker 8>and run their business with confidence, all from one simple system.

0:30:17.240 --> 0:30:19.840
<v Speaker 8>If you're a business owner or even just thinking about

0:30:19.920 --> 0:30:23.000
<v Speaker 8>launching something soon, Square is hands down one of the

0:30:23.040 --> 0:30:26.480
<v Speaker 8>best tools out there to help you start, run and grow.

0:30:26.760 --> 0:30:29.760
<v Speaker 8>It's not just about payments, it's about giving you time

0:30:29.880 --> 0:30:31.600
<v Speaker 8>back so you can focus on what.

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<v Speaker 3>Matters most Ready.

0:30:32.840 --> 0:30:36.200
<v Speaker 8>To see how Square can transform your business, visit Square

0:30:36.280 --> 0:30:40.960
<v Speaker 8>dot com backslash go backslash eyl to learn more. That's

0:30:41.000 --> 0:30:46.440
<v Speaker 8>Square dot com backslash, go backslash eyl. Don't wait, don't hesitate.

0:30:46.560 --> 0:30:48.920
<v Speaker 8>Let's Square handle the back end so you can keep

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<v Speaker 8>pushing your vision forward. This episode is brought to you

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<v Speaker 8>by P and C Bank. A lot of people think

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<v Speaker 4>Have all of the elevated pitch everything that you just outlined.

0:32:38.520 --> 0:32:40.880
<v Speaker 4>I have that, have it. It's perfect. My business plan

0:32:41.000 --> 0:32:45.360
<v Speaker 4>is perfect. Now what hey like, what's the execution part

0:32:45.360 --> 0:32:45.600
<v Speaker 4>of it?

0:32:45.920 --> 0:32:46.120
<v Speaker 2>Hey?

0:32:46.120 --> 0:32:48.760
<v Speaker 7>So I think that's a really good question. Our CDFIs

0:32:48.840 --> 0:32:52.080
<v Speaker 7>work with the entrepreneurs over a year to scale their business.

0:32:52.200 --> 0:32:54.680
<v Speaker 7>And so, you know, we talked about business card entrepreneurs

0:32:54.760 --> 0:32:56.320
<v Speaker 7>or people run around here or all the time talking

0:32:56.320 --> 0:32:57.920
<v Speaker 7>about I gotta business, I gotta be Is this all they

0:32:57.920 --> 0:33:02.120
<v Speaker 7>got is a business card? So with them they qualify

0:33:02.160 --> 0:33:05.360
<v Speaker 7>for up to fifty thousand dollars in capital. But first

0:33:05.480 --> 0:33:08.680
<v Speaker 7>they do have to show proof of concept and that's

0:33:08.720 --> 0:33:11.880
<v Speaker 7>where that sixth step innovation comes in. We talked about

0:33:11.920 --> 0:33:14.160
<v Speaker 7>how the boot camp ends. The boot camp ends with

0:33:14.240 --> 0:33:17.440
<v Speaker 7>a graduation, and that graduation it's not your traditional pitch competition,

0:33:17.960 --> 0:33:20.160
<v Speaker 7>Like it's not you stand up there, you tell people

0:33:20.240 --> 0:33:22.360
<v Speaker 7>your idea and then there is a winner, because that's

0:33:22.360 --> 0:33:24.400
<v Speaker 7>not the way business sorts.

0:33:24.480 --> 0:33:25.280
<v Speaker 2>It's not shark tank.

0:33:25.440 --> 0:33:27.280
<v Speaker 7>It's not two or three people decide that your business

0:33:27.280 --> 0:33:29.160
<v Speaker 7>is viable and all of a sudden you win. No,

0:33:29.360 --> 0:33:32.400
<v Speaker 7>you know, your business is viable when you're making sales.

0:33:32.720 --> 0:33:35.800
<v Speaker 7>And so how our graduation day works is entrepreneurs bring

0:33:35.840 --> 0:33:40.360
<v Speaker 7>their innovations to the graduation and people walk around and

0:33:40.400 --> 0:33:43.160
<v Speaker 7>they give them real time feed forward on their innovation

0:33:43.600 --> 0:33:45.600
<v Speaker 7>and they respond to if they want to if they

0:33:45.680 --> 0:33:49.040
<v Speaker 7>like the innovation by actually buying it. And so they

0:33:49.120 --> 0:33:52.240
<v Speaker 7>already have an MVP that the CDFI helps them position

0:33:52.320 --> 0:33:55.360
<v Speaker 7>in the marketplace, and they monitor their seals over the year,

0:33:55.480 --> 0:33:58.200
<v Speaker 7>and as their business grows, then their access to funding

0:33:58.240 --> 0:33:59.320
<v Speaker 7>does as well as.

0:34:00.160 --> 0:34:03.280
<v Speaker 5>Right, is there still a role that black ops start

0:34:03.360 --> 0:34:04.960
<v Speaker 5>plays as the business takes off.

0:34:05.280 --> 0:34:08.000
<v Speaker 7>So that's a good question because we talked about our

0:34:08.040 --> 0:34:11.360
<v Speaker 7>businesses having events right on the same thing. So we're

0:34:11.400 --> 0:34:15.839
<v Speaker 7>now launching skillhouse You and skillhouse You is an opportunity

0:34:16.000 --> 0:34:19.719
<v Speaker 7>for entrepreneurs and also wealth creators as well to get

0:34:19.800 --> 0:34:23.200
<v Speaker 7>additional training after that. Right, So, like launching, the starting

0:34:23.200 --> 0:34:26.040
<v Speaker 7>point is always really exciting when somebody first buys your stuff.

0:34:26.040 --> 0:34:28.399
<v Speaker 7>I'm sure y'all remember when somebody bought y'all's Cubicodi easy

0:34:28.400 --> 0:34:30.880
<v Speaker 7>and it got your first little cash at or whatever

0:34:30.960 --> 0:34:34.360
<v Speaker 7>y'all use, like, Yeah, you know, but staying a business

0:34:34.800 --> 0:34:38.040
<v Speaker 7>right is a lot harder than that, And so for

0:34:38.160 --> 0:34:40.759
<v Speaker 7>black ops starting through Skillhouse you what we're doing is

0:34:40.760 --> 0:34:43.120
<v Speaker 7>we're teaching people like how do you read a cash

0:34:43.160 --> 0:34:45.320
<v Speaker 7>flow statement? Like how do you engage in account and

0:34:45.320 --> 0:34:46.960
<v Speaker 7>if you can't afford an account? And how do you

0:34:47.120 --> 0:34:49.480
<v Speaker 7>use quick and loans? You know, what are those very

0:34:49.520 --> 0:34:52.600
<v Speaker 7>specific skills that you need, like what is an NDA?

0:34:53.000 --> 0:34:54.960
<v Speaker 2>What is a noncompete? You know?

0:34:55.000 --> 0:34:57.440
<v Speaker 7>And when you're looking for visibility, like how do you

0:34:57.560 --> 0:35:00.000
<v Speaker 7>market when you don't have a budget? And I think

0:35:00.120 --> 0:35:02.960
<v Speaker 7>sometimes we do focus our conversations so much on starting

0:35:03.160 --> 0:35:04.600
<v Speaker 7>that we don't get to the other side of the

0:35:04.640 --> 0:35:06.919
<v Speaker 7>conversation is how do you scale pass?

0:35:07.080 --> 0:35:11.600
<v Speaker 4>Just you so business plans? You do business plans, We don't.

0:35:11.719 --> 0:35:12.960
<v Speaker 2>We do business canvases.

0:35:13.600 --> 0:35:17.319
<v Speaker 4>Okay, because a lot of people have asked us, can

0:35:17.360 --> 0:35:19.799
<v Speaker 4>you cover business planning on your leaders because like each

0:35:19.840 --> 0:35:23.080
<v Speaker 4>week we cover a different topic and we haven't covered

0:35:23.120 --> 0:35:26.279
<v Speaker 4>business plans. But what you just laid out kind of

0:35:26.320 --> 0:35:29.680
<v Speaker 4>sounds like a business plan. So what's a business canvas?

0:35:29.880 --> 0:35:32.759
<v Speaker 7>So ideation process actually mirrors a lot of what you'll

0:35:32.800 --> 0:35:36.200
<v Speaker 7>find in a business canvas that is a one page

0:35:36.239 --> 0:35:38.960
<v Speaker 7>document that asks a lot of the same questions that

0:35:39.040 --> 0:35:41.320
<v Speaker 7>you see on a business plan. So it's going to

0:35:41.360 --> 0:35:44.520
<v Speaker 7>ask you, like what is your value proposition? And who

0:35:44.600 --> 0:35:47.160
<v Speaker 7>is your customer segment? And what are your cost structures.

0:35:47.239 --> 0:35:49.080
<v Speaker 7>It's going to ask you what are your key partnerships,

0:35:49.080 --> 0:35:51.920
<v Speaker 7>what are your key relationships? But it's all on one page,

0:35:51.960 --> 0:35:53.800
<v Speaker 7>and it challenges you to think through some of the

0:35:53.840 --> 0:35:57.320
<v Speaker 7>critical components of your business so that you can start

0:35:57.440 --> 0:35:59.520
<v Speaker 7>up in a lean way. And I'm sure y'all probably

0:35:59.520 --> 0:36:02.239
<v Speaker 7>heard the term monology like lean startup, right, Like how

0:36:02.239 --> 0:36:04.200
<v Speaker 7>do you start get proof of concept and get to

0:36:04.200 --> 0:36:06.319
<v Speaker 7>the point where you actually want to commit the time

0:36:06.680 --> 0:36:09.840
<v Speaker 7>to write a fifty or sixty page business plan. The

0:36:09.920 --> 0:36:12.760
<v Speaker 7>problem with most entrepreneurs is they'll write fifty or sixty pages.

0:36:12.880 --> 0:36:15.440
<v Speaker 7>Then they'll get started and they'll try to sell something

0:36:15.440 --> 0:36:17.239
<v Speaker 7>and nobody will buy it, and they'll think they have

0:36:17.280 --> 0:36:19.840
<v Speaker 7>to write another business plan all over again. The business

0:36:19.840 --> 0:36:22.880
<v Speaker 7>campus being one page and asking those critical questions just

0:36:23.000 --> 0:36:25.600
<v Speaker 7>on one sheet of paper allows for people to get

0:36:25.600 --> 0:36:26.800
<v Speaker 7>to testing a lot quicker.

0:36:27.360 --> 0:36:31.560
<v Speaker 4>So what about obstacles the entrepreneur's face. Can we talk

0:36:31.560 --> 0:36:35.320
<v Speaker 4>about some The biggest one is funding. That's the biggest one.

0:36:35.239 --> 0:36:38.239
<v Speaker 7>Right, I wouldn't say that's the biggest one say the

0:36:38.239 --> 0:36:43.000
<v Speaker 7>biggest one is I think the biggest obstacle facing black

0:36:43.160 --> 0:36:46.800
<v Speaker 7>entrepreneurs is trying to succeed in business as a white person.

0:36:48.000 --> 0:36:48.520
<v Speaker 4>What's that mean?

0:36:49.080 --> 0:36:54.239
<v Speaker 2>So Beyonce Beyonce rapping about like I might just be

0:36:54.400 --> 0:36:56.759
<v Speaker 2>the next black Bill Gates, and the making.

0:36:57.200 --> 0:37:00.719
<v Speaker 3>That was bar y'all, like, yeah, I said.

0:37:00.480 --> 0:37:03.359
<v Speaker 2>That, But I love her. I love her.

0:37:03.520 --> 0:37:06.600
<v Speaker 7>However, I think the deseroneous. Like I do a lot

0:37:06.640 --> 0:37:10.160
<v Speaker 7>of work in Atlanta, and there was one particular experience

0:37:10.160 --> 0:37:12.520
<v Speaker 7>that I had where I ran into a room. I

0:37:12.640 --> 0:37:14.319
<v Speaker 7>really did run into the room because I'm a type

0:37:14.360 --> 0:37:15.120
<v Speaker 7>of personality.

0:37:15.400 --> 0:37:16.720
<v Speaker 2>And there was another.

0:37:16.520 --> 0:37:18.400
<v Speaker 7>Person run into the room too, the facilitator, and he

0:37:18.480 --> 0:37:20.040
<v Speaker 7>was asking the kids like who wants to be the

0:37:20.040 --> 0:37:21.839
<v Speaker 7>next Black Bill Gates? Who wants to be the next

0:37:21.840 --> 0:37:25.280
<v Speaker 7>Mark Zuckerberg? Who wants to be the next Steve Jobs?

0:37:25.320 --> 0:37:27.480
<v Speaker 7>And all the kids were really excited because it was

0:37:27.520 --> 0:37:29.799
<v Speaker 7>like a coding a free coding camp. And I was

0:37:29.840 --> 0:37:31.880
<v Speaker 7>excited too. I was like, oh my gosh, this is

0:37:31.920 --> 0:37:34.279
<v Speaker 7>something great. Everybody's going to be a Bill Gates. But

0:37:34.320 --> 0:37:37.680
<v Speaker 7>then I realized that the facilitator was lying to the

0:37:37.800 --> 0:37:41.680
<v Speaker 7>children because no matter how hard they tried, they could

0:37:41.719 --> 0:37:44.880
<v Speaker 7>never grow up one to be white, two to be

0:37:44.920 --> 0:37:47.759
<v Speaker 7>a white male, three to be a white male benefiting

0:37:47.800 --> 0:37:48.760
<v Speaker 7>from privilege.

0:37:49.120 --> 0:37:50.120
<v Speaker 2>And so the more I.

0:37:50.000 --> 0:37:51.840
<v Speaker 7>Reflected on it, the more I realized that we just

0:37:51.880 --> 0:37:54.719
<v Speaker 7>don't have to teach white male privilege or the white

0:37:54.840 --> 0:37:59.239
<v Speaker 7>entrepreneurial the blueprint, that there is a black entrepreneurial blueprint. Right,

0:37:59.320 --> 0:38:01.839
<v Speaker 7>so like and Still Valley, I think no one ever

0:38:01.960 --> 0:38:07.320
<v Speaker 7>talks about the guy who invented the predecessor to the Nintendo,

0:38:07.680 --> 0:38:11.600
<v Speaker 7>which is a model f gaming system. Right he dined

0:38:11.640 --> 0:38:14.120
<v Speaker 7>as equals with Steve Jobs. No one talks about how

0:38:14.120 --> 0:38:17.120
<v Speaker 7>Mary McCoy Bethune raised money to start her business, which

0:38:17.200 --> 0:38:19.439
<v Speaker 7>was selling meat pass to the mineworkers down the street.

0:38:19.520 --> 0:38:21.359
<v Speaker 7>She started with a one room schoolhouse before she got

0:38:21.360 --> 0:38:24.839
<v Speaker 7>to Bethune Cookman University. More contemporary examples like Issa Ray.

0:38:25.120 --> 0:38:27.680
<v Speaker 7>People want to talk about how she's on HBO now

0:38:27.680 --> 0:38:31.640
<v Speaker 7>with Insecure but Awkward Black Girl was funded by a

0:38:31.719 --> 0:38:34.799
<v Speaker 7>part of her salary and fundraising on YouTube where she

0:38:34.880 --> 0:38:38.600
<v Speaker 7>introduced her series for free. So I think for black entrepreneurs,

0:38:38.680 --> 0:38:41.840
<v Speaker 7>we have to learn how our predecessors did it without

0:38:41.880 --> 0:38:45.239
<v Speaker 7>the benefit of white venture capital dollars or without the

0:38:45.239 --> 0:38:48.799
<v Speaker 7>benefit of banks allocating US money. One other example, because

0:38:48.800 --> 0:38:52.759
<v Speaker 7>I'm from Richmond, Maggie L. Walker started and well she

0:38:52.840 --> 0:38:55.600
<v Speaker 7>was the first woman at that not black woman, but

0:38:55.640 --> 0:38:58.799
<v Speaker 7>the first woman to charter a bank. She funded that

0:38:58.880 --> 0:39:02.360
<v Speaker 7>bank with charitable contributions. Do you know how many black

0:39:02.400 --> 0:39:05.440
<v Speaker 7>people go to a charity every single Sunday which is

0:39:05.520 --> 0:39:07.960
<v Speaker 7>the church? Those are five and one C threes. A

0:39:08.000 --> 0:39:10.279
<v Speaker 7>five and one C three funded a for profit bank.

0:39:10.600 --> 0:39:12.400
<v Speaker 7>So I'm saying, if we could study history, I think

0:39:12.440 --> 0:39:14.560
<v Speaker 7>that we would be able to figure out better ways

0:39:14.560 --> 0:39:15.320
<v Speaker 7>to be successful.

0:39:15.520 --> 0:39:18.400
<v Speaker 5>We gotta study it and highlighted because a lot of times,

0:39:19.400 --> 0:39:23.479
<v Speaker 5>especially when in school, right when US history is taught,

0:39:23.719 --> 0:39:29.319
<v Speaker 5>yes this is definitely omitted. So highlighting it, understanding it,

0:39:29.360 --> 0:39:32.440
<v Speaker 5>and study. And now that we have access to the

0:39:32.440 --> 0:39:34.960
<v Speaker 5>internet and we have access to social media where these

0:39:35.120 --> 0:39:38.440
<v Speaker 5>stories could be highlight you know, the future generations there

0:39:38.480 --> 0:39:39.600
<v Speaker 5>will be different stories now.

0:39:39.800 --> 0:39:42.120
<v Speaker 7>I feel like, yes, yes, or I think they will

0:39:42.160 --> 0:39:43.840
<v Speaker 7>be remembering of the stories that have been on to.

0:39:44.040 --> 0:39:44.680
<v Speaker 3>Create one right now.

0:39:44.920 --> 0:39:46.200
<v Speaker 2>Yeah, I don't.

0:39:49.320 --> 0:39:51.400
<v Speaker 4>So what would you say some other some other obstacles

0:39:51.400 --> 0:39:52.880
<v Speaker 4>are outside of that.

0:39:53.400 --> 0:39:55.239
<v Speaker 2>Outside of that, I mean, you set funding and I

0:39:55.280 --> 0:39:56.080
<v Speaker 2>agree with that. I just.

0:40:00.080 --> 0:40:04.400
<v Speaker 7>They fund funding was coming. We talked earlier about the

0:40:04.440 --> 0:40:07.319
<v Speaker 7>difference between a hustler and an entrepreneur. I think that

0:40:07.320 --> 0:40:10.359
<v Speaker 7>that's important. I think the other thing is is that

0:40:10.600 --> 0:40:13.080
<v Speaker 7>I think that people get caught up on this whole

0:40:13.120 --> 0:40:16.040
<v Speaker 7>thing about were you born an entrepreneur or can you

0:40:16.080 --> 0:40:18.200
<v Speaker 7>become an entrepreneur? You know, most people are like I

0:40:18.280 --> 0:40:20.560
<v Speaker 7>was born this way, I woke up like this right,

0:40:20.600 --> 0:40:24.440
<v Speaker 7>But no, I think entrepreneur can absolutely be taught. You

0:40:24.480 --> 0:40:27.560
<v Speaker 7>talked about us living in an information economy, Like we

0:40:27.760 --> 0:40:32.440
<v Speaker 7>are fortunate to live in a time period where information

0:40:32.560 --> 0:40:34.840
<v Speaker 7>is basically at your fingertips. So like, what I like

0:40:34.880 --> 0:40:36.360
<v Speaker 7>to tell people who want to start a business and

0:40:36.360 --> 0:40:38.920
<v Speaker 7>people who want to create wealth is don't swim in

0:40:38.960 --> 0:40:43.600
<v Speaker 7>the ocean of knowledge and drown and ignorance. So that's important.

0:40:44.719 --> 0:40:47.440
<v Speaker 7>The last thing I think that I would say is

0:40:47.480 --> 0:40:49.640
<v Speaker 7>I don't think that you have to be the smartest

0:40:49.680 --> 0:40:53.320
<v Speaker 7>person in the room to be a great entrepreneur.

0:40:53.480 --> 0:40:55.920
<v Speaker 2>So people normally think you have to have a PhD.

0:40:56.000 --> 0:40:58.040
<v Speaker 7>You know, we talked about that when we first got started,

0:40:58.120 --> 0:40:59.560
<v Speaker 7>or you know, they think that you have to be

0:40:59.640 --> 0:41:02.960
<v Speaker 7>a Strada student, Like I graduated from high school with

0:41:03.160 --> 0:41:06.160
<v Speaker 7>like a two point three g p A. I wasn't

0:41:06.200 --> 0:41:08.680
<v Speaker 7>the brightest student, but I was motivated and I was committed,

0:41:08.760 --> 0:41:11.120
<v Speaker 7>and I thought that, you know, with me, if I

0:41:11.160 --> 0:41:13.799
<v Speaker 7>could try hard enough, you know, if I if I

0:41:13.800 --> 0:41:16.680
<v Speaker 7>could really commit myself to a passion, then I could,

0:41:16.960 --> 0:41:18.600
<v Speaker 7>you know, I could overcome the obstacle.

0:41:20.120 --> 0:41:22.520
<v Speaker 2>Just one quick start on the story though, Gosh, I

0:41:22.520 --> 0:41:23.440
<v Speaker 2>don't thinkure about his name.

0:41:23.480 --> 0:41:27.040
<v Speaker 7>Okay, I'm not gonna tell that story.

0:41:28.000 --> 0:41:30.680
<v Speaker 2>What's the guy? Hold on, who's the guy who had

0:41:30.680 --> 0:41:32.160
<v Speaker 2>the pink? Y'all? Ain't never had a perm in your

0:41:32.160 --> 0:41:34.839
<v Speaker 2>head box? What's the name?

0:41:41.200 --> 0:41:44.440
<v Speaker 5>No, we just actually covered the industry.

0:41:44.920 --> 0:41:52.520
<v Speaker 4>We just did that whole episode he had at the man.

0:41:53.600 --> 0:41:58.520
<v Speaker 7>Oh oh yeah, like this, I wonder Okay, yeah.

0:41:59.640 --> 0:42:01.000
<v Speaker 4>All right, So in the last semeon, we're going to

0:42:01.040 --> 0:42:03.600
<v Speaker 4>talk about some financial literacy stuff and things that every

0:42:03.680 --> 0:42:05.440
<v Speaker 4>day people can use in their day to day life

0:42:05.520 --> 0:42:07.799
<v Speaker 4>to make better financial decisions and just become more knowledge

0:42:07.840 --> 0:42:10.239
<v Speaker 4>all the way around. All right, So now we want

0:42:10.239 --> 0:42:12.600
<v Speaker 4>to talk about UNCF, But first I'll talk about some

0:42:12.640 --> 0:42:15.840
<v Speaker 4>financial literacy topics because I know it's something that you're

0:42:15.840 --> 0:42:18.440
<v Speaker 4>passionate about, especially like on social media Instagram and stuff

0:42:18.440 --> 0:42:22.680
<v Speaker 4>like that. So all right, you said that you talk

0:42:22.719 --> 0:42:26.759
<v Speaker 4>about making smart decisions a lot like mindset budgeting. I

0:42:26.800 --> 0:42:29.440
<v Speaker 4>see you you speak about that a lot. Can you

0:42:29.480 --> 0:42:31.439
<v Speaker 4>talk about that the importance of it.

0:42:31.760 --> 0:42:32.400
<v Speaker 2>That's important.

0:42:34.239 --> 0:42:37.880
<v Speaker 7>I'm passionate about entrepreneurship and we were just talking about that, Like,

0:42:37.960 --> 0:42:43.680
<v Speaker 7>I really think that black people should consider entrepreneurship and entrepreneurship.

0:42:43.840 --> 0:42:46.359
<v Speaker 7>Entrepreneurship means that you can be entrepreneurial at your job.

0:42:46.840 --> 0:42:48.920
<v Speaker 7>But I don't think that every black person should be

0:42:48.920 --> 0:42:51.960
<v Speaker 7>an entrepreneur. Do I think that every black person should

0:42:51.960 --> 0:42:56.040
<v Speaker 7>be an owner of assets? And so on Instagram? You're

0:42:56.080 --> 0:42:59.719
<v Speaker 7>right with professor Keys. I talk a lot about how

0:42:59.760 --> 0:43:02.759
<v Speaker 7>people can be owner of assets because I do think

0:43:02.760 --> 0:43:05.319
<v Speaker 7>that if you can multiply your streams of income, you

0:43:05.360 --> 0:43:07.920
<v Speaker 7>can achieve the same type of economic freedom that I

0:43:07.920 --> 0:43:09.960
<v Speaker 7>believe the entrepreneurship provides.

0:43:10.719 --> 0:43:14.080
<v Speaker 4>So like, what does that mean, like multiply like what.

0:43:14.200 --> 0:43:15.560
<v Speaker 2>Kind of of income?

0:43:15.760 --> 0:43:18.120
<v Speaker 4>Like Like you said, like everybody can be an owner

0:43:18.160 --> 0:43:18.640
<v Speaker 4>like the owner.

0:43:18.520 --> 0:43:22.440
<v Speaker 7>Of a house, owner of assets, owner of assets and assets.

0:43:22.480 --> 0:43:24.440
<v Speaker 7>I think you can talk about multiple assets like you

0:43:24.480 --> 0:43:27.160
<v Speaker 7>can yes own your home, you can own stocks, you

0:43:27.160 --> 0:43:29.040
<v Speaker 7>can own bond, you can invest in your four O

0:43:29.160 --> 0:43:31.239
<v Speaker 7>one K, so like that type of owner.

0:43:31.280 --> 0:43:33.200
<v Speaker 4>Okay, so at least because you said that one of

0:43:33.239 --> 0:43:35.319
<v Speaker 4>the things you're really passionate about is the four one K? Yes,

0:43:35.640 --> 0:43:37.359
<v Speaker 4>so why are you passionate about one K?

0:43:37.800 --> 0:43:41.520
<v Speaker 2>So when I was going to get that good government.

0:43:41.200 --> 0:43:49.320
<v Speaker 7>Job, Actually, my very first job was as a receptionist.

0:43:49.360 --> 0:43:52.920
<v Speaker 2>Okay, so, and that was where I got a government job.

0:43:53.360 --> 0:43:56.320
<v Speaker 7>And I remember when I first got my first paycheck,

0:43:56.440 --> 0:43:58.319
<v Speaker 7>my mom was like, well did you invest with your

0:43:58.360 --> 0:44:00.040
<v Speaker 7>four and one K? And I was like, well, what's that?

0:44:00.200 --> 0:44:02.360
<v Speaker 7>And she was like retirement. I was like, mom, like

0:44:03.040 --> 0:44:05.360
<v Speaker 7>about that plain one? Like, well, I'm trying to like

0:44:05.600 --> 0:44:07.520
<v Speaker 7>I'm trying to go Tavy hour and she was like

0:44:08.080 --> 0:44:09.600
<v Speaker 7>you better happy hour at four one K?

0:44:13.239 --> 0:44:13.479
<v Speaker 2>Yes?

0:44:13.640 --> 0:44:16.319
<v Speaker 7>Yes, And I'm very grateful for that because people ask

0:44:16.400 --> 0:44:18.600
<v Speaker 7>me sometimes like what did I learn about financial literacy?

0:44:18.800 --> 0:44:21.120
<v Speaker 7>And I really learned it from my mother before I

0:44:21.120 --> 0:44:23.480
<v Speaker 7>started teaching it to myself. And she was like, the

0:44:23.640 --> 0:44:26.839
<v Speaker 7>earlier you start investing in your four on one K,

0:44:27.280 --> 0:44:28.759
<v Speaker 7>the better. And she was like, and it's going to

0:44:28.840 --> 0:44:31.440
<v Speaker 7>be difficult if you're like actually taking your money and

0:44:31.480 --> 0:44:35.320
<v Speaker 7>investing it. Talk to your employer and ask them about

0:44:35.320 --> 0:44:38.000
<v Speaker 7>their retirement plan. And usually they deduct it from your

0:44:38.120 --> 0:44:41.640
<v Speaker 7>check before you even see it posted in your direct deposit.

0:44:42.080 --> 0:44:44.480
<v Speaker 7>And she challenged me to also ask them about matching.

0:44:44.520 --> 0:44:46.160
<v Speaker 7>So I didn't even know what that meant, but she's like,

0:44:46.200 --> 0:44:48.719
<v Speaker 7>go ask him about matching. And at that time, my

0:44:48.760 --> 0:44:53.000
<v Speaker 7>employer was matching six percent. So six percent of my salary,

0:44:53.080 --> 0:44:55.440
<v Speaker 7>that's what that means. So I think at that plat's

0:44:55.440 --> 0:44:57.799
<v Speaker 7>making twenty nine thousand dollars, so whatever six percent of

0:44:57.840 --> 0:45:01.280
<v Speaker 7>that was, every dollar I contributed up to that amount,

0:45:01.320 --> 0:45:03.680
<v Speaker 7>they would match it. So my mom was like, that's

0:45:03.760 --> 0:45:05.600
<v Speaker 7>free money. Do you like free money?

0:45:05.680 --> 0:45:07.040
<v Speaker 2>And I was like, well, I mean, is that a

0:45:07.120 --> 0:45:07.920
<v Speaker 2>rhetorical question?

0:45:09.040 --> 0:45:10.720
<v Speaker 3>Yes, I like free money.

0:45:11.800 --> 0:45:15.239
<v Speaker 7>And it turns into six thousand dollars And so it

0:45:15.400 --> 0:45:17.279
<v Speaker 7>just automated. When I left that job, I rolled it

0:45:17.320 --> 0:45:20.800
<v Speaker 7>into an individual retirement account and IRA and every single

0:45:20.880 --> 0:45:22.880
<v Speaker 7>job that was one of the first questions that I asked,

0:45:22.920 --> 0:45:24.120
<v Speaker 7>Do you have a retirement aplount?

0:45:24.200 --> 0:45:25.960
<v Speaker 2>How can I contribute? And do you match?

0:45:26.480 --> 0:45:29.879
<v Speaker 7>And at my age now in my thirties, I told

0:45:29.920 --> 0:45:34.560
<v Speaker 7>him early I was fifty two thirties. I happened to

0:45:34.600 --> 0:45:37.040
<v Speaker 7>look at my four one k earlier this year because

0:45:37.080 --> 0:45:37.600
<v Speaker 7>my friend.

0:45:37.680 --> 0:45:38.760
<v Speaker 2>We were having a conversation.

0:45:38.800 --> 0:45:40.680
<v Speaker 7>He was like, yeah, I got like four hundred thousand

0:45:40.719 --> 0:45:42.520
<v Speaker 7>dollars in my four one counts, Like you got what?

0:45:42.719 --> 0:45:44.200
<v Speaker 7>I was like, let me see what I got up

0:45:44.200 --> 0:45:46.359
<v Speaker 7>in my IRA, my four one K. At that point,

0:45:46.400 --> 0:45:47.920
<v Speaker 7>I was working at UNCFS, so I had a four

0:45:48.040 --> 0:45:50.600
<v Speaker 7>h three B account. The difference four one K is

0:45:50.600 --> 0:45:54.760
<v Speaker 7>normally for for profits, four three B is for nonprofit organizations.

0:45:54.920 --> 0:45:55.839
<v Speaker 2>They both do the same thing.

0:45:55.880 --> 0:45:58.880
<v Speaker 7>You invest in four one ks, and I had almost

0:45:58.880 --> 0:46:01.879
<v Speaker 7>two hundred thousand dollars and I had not looked at it,

0:46:02.239 --> 0:46:03.839
<v Speaker 7>and so I was like, you know what, what if

0:46:03.840 --> 0:46:06.080
<v Speaker 7>I started actively managing it? Like this was one of

0:46:06.080 --> 0:46:08.439
<v Speaker 7>the best pieces of advice that my mom gave me.

0:46:08.680 --> 0:46:11.279
<v Speaker 7>And there's one statistic I want to share that's all

0:46:11.320 --> 0:46:15.279
<v Speaker 7>Motley fool that if you start investing one hundred and

0:46:15.320 --> 0:46:18.400
<v Speaker 7>twenty four dollars a week at the age of twenty

0:46:18.480 --> 0:46:22.160
<v Speaker 7>five into your retirement account, you can essentially retire with

0:46:22.200 --> 0:46:24.600
<v Speaker 7>a million dollars assuming a six percent.

0:46:24.320 --> 0:46:25.800
<v Speaker 2>Return on your investment portfolio.

0:46:26.520 --> 0:46:29.239
<v Speaker 7>And that means that at twenty four you can be

0:46:29.520 --> 0:46:31.520
<v Speaker 7>or twenty five you can be contributed one hundred and

0:46:31.560 --> 0:46:33.680
<v Speaker 7>twenty seven dollars a week. You can do that at

0:46:33.719 --> 0:46:37.000
<v Speaker 7>thirty five, forty six, fifty four and that number never has.

0:46:36.880 --> 0:46:39.080
<v Speaker 2>To change in order to reach the one million dollar mark.

0:46:39.480 --> 0:46:41.719
<v Speaker 7>So with all these people on Instagram talking about like

0:46:41.800 --> 0:46:44.719
<v Speaker 7>twenty twenty is about like a bunch of millionaires, but

0:46:44.760 --> 0:46:46.160
<v Speaker 7>if you ask them what their plan is, they don't

0:46:46.200 --> 0:46:49.080
<v Speaker 7>have it. It's going to be like a really good

0:46:49.080 --> 0:46:50.360
<v Speaker 7>opportunity for them to start.

0:46:50.239 --> 0:46:51.120
<v Speaker 3>Twenty twenty vision.

0:46:51.400 --> 0:46:54.520
<v Speaker 4>Yeah, So you manage your own portfolio with the phone k,

0:46:54.600 --> 0:46:55.960
<v Speaker 4>like you pick your own funds.

0:46:56.080 --> 0:46:58.359
<v Speaker 7>I don't, but I'm starting to really learn. I didn't

0:46:58.360 --> 0:46:59.760
<v Speaker 7>even know that that was an option.

0:47:00.239 --> 0:47:01.319
<v Speaker 3>I know a guy that can help.

0:47:01.400 --> 0:47:01.960
<v Speaker 2>You know a guy.

0:47:02.360 --> 0:47:03.120
<v Speaker 3>We'll talk after.

0:47:05.760 --> 0:47:06.040
<v Speaker 4>We'll talk.

0:47:09.320 --> 0:47:11.520
<v Speaker 7>But one thing that I did learn is that you

0:47:11.520 --> 0:47:15.839
<v Speaker 7>can select a target based account. Yeah, that's that's based

0:47:15.880 --> 0:47:19.040
<v Speaker 7>on your age and so like they basically invest the

0:47:19.160 --> 0:47:21.719
<v Speaker 7>risk level according to the younger you are the risk

0:47:21.800 --> 0:47:24.080
<v Speaker 7>your investments that you can make, and then the older

0:47:24.120 --> 0:47:26.840
<v Speaker 7>you are the less risk because you're getting closer.

0:47:26.480 --> 0:47:29.279
<v Speaker 4>To Yeah, the target target day fund is always good,

0:47:29.320 --> 0:47:31.400
<v Speaker 4>I think a good option because it's it's it's like

0:47:31.440 --> 0:47:33.399
<v Speaker 4>an auto pilot. Yeah, but you know the thing we're

0:47:33.440 --> 0:47:35.200
<v Speaker 4>retirement accounts. Is that you want to be aggressive when

0:47:35.239 --> 0:47:37.200
<v Speaker 4>you're young and conservative as you get older. Yeah, So

0:47:37.239 --> 0:47:39.040
<v Speaker 4>a lot of times it's hard for people to kind

0:47:39.080 --> 0:47:42.080
<v Speaker 4>of change it up themselves manage their own portfolio because

0:47:42.080 --> 0:47:43.720
<v Speaker 4>you got so much stuff going on. But the target

0:47:43.800 --> 0:47:46.680
<v Speaker 4>date is like designed to become more conservative as you're

0:47:46.680 --> 0:47:49.080
<v Speaker 4>closer to that target date of your retirement.

0:47:49.120 --> 0:47:50.040
<v Speaker 2>I got a question for you.

0:47:50.360 --> 0:47:56.560
<v Speaker 7>Do you know that God should be talking to shout.

0:47:56.360 --> 0:47:57.839
<v Speaker 5>Out to you and the friend who had the four

0:47:57.920 --> 0:48:00.600
<v Speaker 5>hundred thousand one even having that type a conversation.

0:48:00.719 --> 0:48:01.279
<v Speaker 2>Absolutely.

0:48:02.480 --> 0:48:05.520
<v Speaker 5>There's not many people that I know outside of the

0:48:05.520 --> 0:48:08.680
<v Speaker 5>group of Leisures team, but that have those type of conversations. Yeah,

0:48:08.920 --> 0:48:10.200
<v Speaker 5>a lot of times people say you will go as

0:48:10.200 --> 0:48:11.520
<v Speaker 5>far as your conversations taking.

0:48:11.520 --> 0:48:15.440
<v Speaker 7>Absolutely what I meant that that Okay, put that on.

0:48:19.360 --> 0:48:21.480
<v Speaker 4>And the four one K is not something that it's

0:48:21.520 --> 0:48:25.360
<v Speaker 4>not the most sexy investment, right, but it is practical.

0:48:25.520 --> 0:48:26.280
<v Speaker 2>It's very practical.

0:48:26.440 --> 0:48:28.680
<v Speaker 4>And I always tell people like, you got to put

0:48:28.840 --> 0:48:32.359
<v Speaker 4>different assets away for different things. So the four one

0:48:32.400 --> 0:48:34.440
<v Speaker 4>K is for your retirement. It shouldn't be your only

0:48:34.520 --> 0:48:38.040
<v Speaker 4>investment that you're having life, but for a long term

0:48:38.080 --> 0:48:40.640
<v Speaker 4>retirement savings. Is great, especially, like you said, if they match,

0:48:40.680 --> 0:48:43.560
<v Speaker 4>that's free money. She'll always try if you can try

0:48:43.560 --> 0:48:46.080
<v Speaker 4>to contribute at least up to the match, yeah, because

0:48:46.120 --> 0:48:47.440
<v Speaker 4>that's that's pretty much free.

0:48:47.239 --> 0:48:47.919
<v Speaker 2>Money, right.

0:48:48.080 --> 0:48:50.279
<v Speaker 7>And the other thing that I didn't know until I

0:48:50.280 --> 0:48:53.359
<v Speaker 7>started doing my research as well is that you can

0:48:53.520 --> 0:48:55.680
<v Speaker 7>use some of the money in your retirement account for

0:48:55.800 --> 0:48:56.800
<v Speaker 7>very specific purposes.

0:48:56.800 --> 0:48:58.440
<v Speaker 2>Because if you were draw early, there will.

0:48:58.280 --> 0:49:00.320
<v Speaker 7>Be the penalties. But you can lose like tenth thousand

0:49:00.360 --> 0:49:02.719
<v Speaker 7>dollars for a down payment on your first home. You

0:49:02.760 --> 0:49:06.440
<v Speaker 7>can use ten thousand dollars of it for educational expenses.

0:49:06.480 --> 0:49:08.439
<v Speaker 7>You can use another ten thousand if you have any

0:49:08.440 --> 0:49:12.600
<v Speaker 7>emergency health considerations. That's thirty thousand dollars if you invest

0:49:12.600 --> 0:49:14.319
<v Speaker 7>that much, if it's in your portfolio, that you can

0:49:14.320 --> 0:49:14.919
<v Speaker 7>actually use.

0:49:15.000 --> 0:49:16.880
<v Speaker 4>And another thing with the four one ca a lot

0:49:16.880 --> 0:49:19.520
<v Speaker 4>of flexibility with the four one K is that you

0:49:19.560 --> 0:49:21.440
<v Speaker 4>can borrow from it most of the time, like up

0:49:21.440 --> 0:49:24.080
<v Speaker 4>to fifty percent up to fifty thousand. So but the

0:49:24.120 --> 0:49:25.480
<v Speaker 4>good thing with the full I mean, it's pros and

0:49:25.480 --> 0:49:28.239
<v Speaker 4>cons obviously because you're borrowing from your retirement, but if

0:49:28.280 --> 0:49:30.800
<v Speaker 4>you have no other place to access money, most of

0:49:30.800 --> 0:49:33.560
<v Speaker 4>the time, most people like the most money that they

0:49:33.560 --> 0:49:35.719
<v Speaker 4>have saved is in a four one k, so now

0:49:35.719 --> 0:49:37.719
<v Speaker 4>you can borrow from that. It's not a low interest rate.

0:49:37.719 --> 0:49:39.160
<v Speaker 4>Then you went from a bank, it was like three

0:49:39.239 --> 0:49:41.799
<v Speaker 4>four percent. So you're pretty much borrowing from yourself and

0:49:41.800 --> 0:49:44.839
<v Speaker 4>you're paying back yourself as opposed to taking a bank loan,

0:49:44.880 --> 0:49:47.919
<v Speaker 4>let's say of ten percent or just using your credit

0:49:48.000 --> 0:49:51.440
<v Speaker 4>card at twenty one nineteen percent. You're borrowing at a

0:49:51.520 --> 0:49:53.759
<v Speaker 4>much lower rate and you're borrowing from yourself, so you're

0:49:53.760 --> 0:49:55.960
<v Speaker 4>paying yourself back. So it's a lot of flexibility that

0:49:56.000 --> 0:49:58.000
<v Speaker 4>people don't fully. I think a lot of times people

0:49:58.080 --> 0:50:01.080
<v Speaker 4>these are just basic general investments. But it's like, this

0:50:01.160 --> 0:50:04.360
<v Speaker 4>is what's gonna for the average American, Right, this is

0:50:04.400 --> 0:50:07.120
<v Speaker 4>gonna make you a millionaire. Absolutely your house a four

0:50:07.160 --> 0:50:10.120
<v Speaker 4>to one k. Like you said, most people aren't going

0:50:10.160 --> 0:50:12.719
<v Speaker 4>to start a business. We hope that everybody does, but

0:50:12.920 --> 0:50:15.640
<v Speaker 4>it's just not realistic, right. Most people are not gonna

0:50:16.200 --> 0:50:21.280
<v Speaker 4>have a million different exotic investments and make a million

0:50:21.320 --> 0:50:24.000
<v Speaker 4>dollars off bitcoin. It's just not gonna happen. But it's

0:50:24.120 --> 0:50:26.280
<v Speaker 4>very practical to have a million dollars in your retirement

0:50:26.280 --> 0:50:27.759
<v Speaker 4>a home, stuff like this, So I think like these

0:50:27.760 --> 0:50:32.520
<v Speaker 4>are conversations that outside of the really exciting sexy stuff,

0:50:32.840 --> 0:50:35.399
<v Speaker 4>we got to have these conversations as well, for sure.

0:50:35.600 --> 0:50:39.080
<v Speaker 4>For sure. So I saw I saw something that you

0:50:39.239 --> 0:50:42.400
<v Speaker 4>have put I think it was yesterday where you said

0:50:42.400 --> 0:50:48.560
<v Speaker 4>that I guess a relationship had ended because over yeah,

0:50:48.760 --> 0:50:49.680
<v Speaker 4>you put it on Instagram.

0:50:49.760 --> 0:50:53.080
<v Speaker 5>So it is we're watching everything, We're watching everything.

0:50:53.600 --> 0:50:56.759
<v Speaker 4>So the reason so it's holiday time. It's holiday time.

0:50:56.880 --> 0:51:01.640
<v Speaker 4>It's holiday time, right, so people have to be responsible

0:51:01.640 --> 0:51:04.719
<v Speaker 4>with this spending, right, and you gotta think about generational

0:51:04.760 --> 0:51:10.680
<v Speaker 4>wealth over short term gratification. So how do you feel

0:51:10.680 --> 0:51:16.600
<v Speaker 4>about that? About the guy? Just general, just the whole general.

0:51:16.920 --> 0:51:20.560
<v Speaker 5>Can you give us a paraphrase version of what happened?

0:51:21.960 --> 0:51:26.440
<v Speaker 7>Yeah, I was, I was dating this guy. We went

0:51:26.480 --> 0:51:29.839
<v Speaker 7>out for a couple of months, and he asked me

0:51:29.960 --> 0:51:32.800
<v Speaker 7>to buy him some really expensive shoes for his birthday

0:51:32.840 --> 0:51:37.799
<v Speaker 7>in fact eight hundred.

0:51:37.960 --> 0:51:44.640
<v Speaker 4>I mean, if you are asked you.

0:51:42.239 --> 0:51:47.839
<v Speaker 7>Only like months maybe to on a possible month, like.

0:51:47.040 --> 0:51:47.759
<v Speaker 2>Like do I love it?

0:51:50.160 --> 0:51:50.479
<v Speaker 4>You feel?

0:51:50.480 --> 0:51:50.520
<v Speaker 7>Like?

0:51:50.560 --> 0:51:53.759
<v Speaker 4>That was? That was like the test, like not that much.

0:51:56.160 --> 0:51:59.799
<v Speaker 7>And the conversation came after I had just told him

0:52:00.200 --> 0:52:02.319
<v Speaker 7>that I had paid off all of my debt, like

0:52:02.680 --> 0:52:06.879
<v Speaker 7>credit card, car student loans, so like we were celebrating.

0:52:07.000 --> 0:52:09.080
<v Speaker 7>It was like, well, now that your credit card is

0:52:09.120 --> 0:52:11.480
<v Speaker 7>like on a zero dollar ballance, like you can afford

0:52:11.520 --> 0:52:11.920
<v Speaker 7>these shoes?

0:52:13.480 --> 0:52:16.759
<v Speaker 2>No, bro, like my interest right, you just said it

0:52:16.800 --> 0:52:17.760
<v Speaker 2>was double digits.

0:52:17.760 --> 0:52:19.279
<v Speaker 7>Are you about to make you put eight hundred dollars

0:52:19.320 --> 0:52:22.880
<v Speaker 7>back on it? So he broke up with me, and

0:52:22.960 --> 0:52:24.680
<v Speaker 7>I actually think that was a good decision.

0:52:24.840 --> 0:52:26.160
<v Speaker 3>I knew it was a good decision.

0:52:26.719 --> 0:52:29.680
<v Speaker 7>So yeah, So for me, it really is about being

0:52:29.719 --> 0:52:35.280
<v Speaker 7>fiscally responsible and not buying liabilities and masking it as

0:52:35.320 --> 0:52:38.080
<v Speaker 7>an asset like that shoe is not going to in

0:52:38.080 --> 0:52:39.359
<v Speaker 7>my pin. I don't know much about shoes. I don't

0:52:39.360 --> 0:52:40.640
<v Speaker 7>think it's gona appreciate a value.

0:52:44.480 --> 0:52:49.640
<v Speaker 3>Different right, high course value very lower turn.

0:52:49.719 --> 0:52:51.880
<v Speaker 4>Now it's emotions a lot of times too. It's people

0:52:51.920 --> 0:52:56.120
<v Speaker 4>have to be you have to think lost term, yeah obviously,

0:52:56.400 --> 0:52:59.200
<v Speaker 4>but you can't get caught up in short term gratification.

0:52:58.680 --> 0:53:00.839
<v Speaker 2>Sor term gratification. Yeah.

0:53:01.160 --> 0:53:02.799
<v Speaker 4>And I see you talking about that. And also I

0:53:02.800 --> 0:53:04.880
<v Speaker 4>see you talking about a lot like even with like relationships.

0:53:04.880 --> 0:53:06.719
<v Speaker 4>I think that's important, Like when you say that like

0:53:07.440 --> 0:53:09.440
<v Speaker 4>high data balls say like I see you post a

0:53:09.440 --> 0:53:12.640
<v Speaker 4>lot about relationships and it's like that's a big component

0:53:12.640 --> 0:53:15.960
<v Speaker 4>of wealth building. Yeah, right, And it's like a lot

0:53:16.000 --> 0:53:20.120
<v Speaker 4>of times like who you're with will dictate like or

0:53:20.239 --> 0:53:23.160
<v Speaker 4>at least have a part to play in how you think, right,

0:53:23.160 --> 0:53:25.760
<v Speaker 4>because it's like peer pressure, Like if you're around somebody

0:53:25.800 --> 0:53:27.760
<v Speaker 4>that's constantly telling you, like, we need to get this ascess,

0:53:27.760 --> 0:53:29.600
<v Speaker 4>we need to do this, you're gonna automatically like if

0:53:29.640 --> 0:53:31.319
<v Speaker 4>you're around your friends and saying that, or if you're

0:53:31.320 --> 0:53:33.640
<v Speaker 4>around somebody it's like, let's just go to the mall,

0:53:33.719 --> 0:53:36.040
<v Speaker 4>let's go on the trip, Like your mind's gonna be

0:53:36.080 --> 0:53:37.840
<v Speaker 4>on that as well. Right, So, I what do you

0:53:37.840 --> 0:53:38.360
<v Speaker 4>feel about that?

0:53:38.440 --> 0:53:41.640
<v Speaker 7>Like, like I mean, I think he definitely was to

0:53:41.680 --> 0:53:43.560
<v Speaker 7>watch my videos when he asked that question. But like

0:53:43.560 --> 0:53:45.080
<v Speaker 7>one of the things that I like saying is that

0:53:45.120 --> 0:53:48.280
<v Speaker 7>we're not flexing with liabilities anymore, Like this running around

0:53:48.360 --> 0:53:51.600
<v Speaker 7>with Gucci like two weeks after you already was like

0:53:52.280 --> 0:53:55.480
<v Speaker 7>you know, hashtag and f Gucci. You know, like you know,

0:53:55.560 --> 0:53:58.040
<v Speaker 7>it's not that that's not the new flex. And what

0:53:58.080 --> 0:54:00.359
<v Speaker 7>I really love about this whole movement that earn your

0:54:00.400 --> 0:54:02.759
<v Speaker 7>leasures doing the Black up Start is getting into is

0:54:02.800 --> 0:54:05.840
<v Speaker 7>that people are realizing that assets is the new flex.

0:54:06.000 --> 0:54:06.560
<v Speaker 2>We do talk.

0:54:06.600 --> 0:54:09.799
<v Speaker 7>I do talk a lot about relationships and the importance

0:54:09.880 --> 0:54:13.520
<v Speaker 7>of breaking generational curses of poverty. I think sometimes we

0:54:13.680 --> 0:54:16.799
<v Speaker 7>romanticize the struggle, like we sit here, we talk about.

0:54:16.520 --> 0:54:17.560
<v Speaker 4>Oh, you start.

0:54:19.120 --> 0:54:20.759
<v Speaker 7>From the bottom, but they don't want to get to

0:54:20.800 --> 0:54:23.520
<v Speaker 7>the But we hear part right, And I think that

0:54:23.560 --> 0:54:26.520
<v Speaker 7>the person that you partner with definitely does have an

0:54:26.560 --> 0:54:29.200
<v Speaker 7>influence on how you are going to live that life.

0:54:29.200 --> 0:54:32.240
<v Speaker 7>When you get married to someone, when you're in relationship

0:54:32.440 --> 0:54:34.680
<v Speaker 7>with someone, you begin sharing a lot of things with them,

0:54:34.719 --> 0:54:37.200
<v Speaker 7>and it's more than just emotions. It can be finances too,

0:54:37.719 --> 0:54:41.000
<v Speaker 7>where you start making those and you start making those

0:54:41.080 --> 0:54:44.000
<v Speaker 7>joint decisions together, like buying the house, you gonna be

0:54:44.000 --> 0:54:47.080
<v Speaker 7>talking about who has bad credit, who doesn't have bad credit?

0:54:47.160 --> 0:54:48.920
<v Speaker 7>You know, like when you're talking about, hey, we need

0:54:48.960 --> 0:54:50.759
<v Speaker 7>to invest in a four to one case, so a

0:54:50.800 --> 0:54:53.560
<v Speaker 7>percentage of my paycheck is already being you know, contributed

0:54:53.600 --> 0:54:55.239
<v Speaker 7>towards this, your partner may be like, well, how come

0:54:55.280 --> 0:54:57.880
<v Speaker 7>we can't go on vacation this year? And so I

0:54:57.920 --> 0:55:01.080
<v Speaker 7>think it's important for people to get one that same

0:55:01.120 --> 0:55:02.480
<v Speaker 7>page yes with one another.

0:55:02.880 --> 0:55:05.719
<v Speaker 4>So no, it's important and it's a conversation that we

0:55:05.760 --> 0:55:08.080
<v Speaker 4>don't have a lot. Yeah, we need to have like

0:55:08.080 --> 0:55:09.440
<v Speaker 4>a whole episode on relationship.

0:55:09.560 --> 0:55:10.600
<v Speaker 3>No, somebody actually asked me.

0:55:10.760 --> 0:55:12.600
<v Speaker 5>A good friend of mine was saying that, you know,

0:55:12.760 --> 0:55:15.160
<v Speaker 5>we talked about credit, but what happens when your spouse

0:55:15.160 --> 0:55:17.239
<v Speaker 5>doesn't have great credit and the pressure.

0:55:17.000 --> 0:55:18.759
<v Speaker 4>That or they ruin your credit or they ruin yours

0:55:18.800 --> 0:55:20.440
<v Speaker 4>because they don't have it. You got a sign a

0:55:20.480 --> 0:55:22.200
<v Speaker 4>car for the crazy.

0:55:22.480 --> 0:55:27.880
<v Speaker 5>Yeah, I don't think that those are like, those are

0:55:27.880 --> 0:55:29.960
<v Speaker 5>the conversations that you should be having dating.

0:55:30.040 --> 0:55:30.880
<v Speaker 2>I'm not married.

0:55:31.040 --> 0:55:33.840
<v Speaker 7>I'm not in a relationship right now, but I have

0:55:33.960 --> 0:55:36.560
<v Speaker 7>been very intentional about when I do, you know, meet

0:55:36.560 --> 0:55:38.440
<v Speaker 7>someone that I'm interested in. We do go out, Like

0:55:38.520 --> 0:55:40.680
<v Speaker 7>on that first and second day, I'm asking like what

0:55:40.719 --> 0:55:41.400
<v Speaker 7>are you reading?

0:55:41.520 --> 0:55:43.800
<v Speaker 3>Like do you credited?

0:55:44.200 --> 0:55:45.680
<v Speaker 7>I mean I think that that could be a question

0:55:45.719 --> 0:55:47.560
<v Speaker 7>for the third day.

0:55:48.160 --> 0:55:50.040
<v Speaker 2>First the second day, I'm like, well, what are you

0:55:50.120 --> 0:55:50.719
<v Speaker 2>interested in?

0:55:50.960 --> 0:55:53.640
<v Speaker 7>Like, you know, it's payday, so I just bought to

0:55:53.719 --> 0:55:56.279
<v Speaker 7>read like do you got a Robin Hood account? You know,

0:55:56.280 --> 0:56:03.520
<v Speaker 7>the person's looking at me, cross that.

0:56:00.640 --> 0:56:01.160
<v Speaker 2>What you mean?

0:56:01.320 --> 0:56:03.760
<v Speaker 3>Like that movie exactly?

0:56:04.280 --> 0:56:06.799
<v Speaker 7>So you know that's how I know exactly where the

0:56:06.800 --> 0:56:09.399
<v Speaker 7>mindset is there's a guy actually that I connected with

0:56:10.440 --> 0:56:13.960
<v Speaker 7>who teaches about socks, and we connected on the phone

0:56:14.040 --> 0:56:16.560
<v Speaker 7>and like literally for four hours we were talking about

0:56:16.600 --> 0:56:19.520
<v Speaker 7>exchange traded funds, real estate investment trusts, like he was

0:56:19.560 --> 0:56:22.240
<v Speaker 7>telling me how he wanted to like invest in housing,

0:56:22.360 --> 0:56:24.400
<v Speaker 7>like we were talking about like I didn't know. I

0:56:24.480 --> 0:56:27.919
<v Speaker 7>just started repairing my own credit because I didn't know

0:56:27.960 --> 0:56:30.839
<v Speaker 7>when you pay off all of your debt, like that

0:56:30.920 --> 0:56:33.799
<v Speaker 7>can drop your credit or like I literally close my

0:56:33.920 --> 0:56:37.799
<v Speaker 7>credit card after I paid it all, and thirty days

0:56:37.880 --> 0:56:40.280
<v Speaker 7>later when I got the notification that my credit had dropped,

0:56:40.320 --> 0:56:42.440
<v Speaker 7>Like at that point, it was too late to reopen

0:56:42.480 --> 0:56:44.360
<v Speaker 7>the card and I had that car for twelve years.

0:56:44.440 --> 0:56:46.719
<v Speaker 7>He and I had that conversation about what it took

0:56:46.760 --> 0:56:48.960
<v Speaker 7>to rebuild our credit. Like I think that we need

0:56:49.000 --> 0:56:51.359
<v Speaker 7>to change how we start connecting with people, whether it's

0:56:51.400 --> 0:56:53.360
<v Speaker 7>friends or whether it's a person who you're in a

0:56:53.440 --> 0:56:54.920
<v Speaker 7>relationship with or trying to get.

0:56:54.760 --> 0:56:57.640
<v Speaker 3>In a relationship. Conducting, not speaking conducting conducting.

0:56:58.600 --> 0:57:02.320
<v Speaker 4>That's a fact that don't don't player, so don't play itself.

0:57:03.840 --> 0:57:04.759
<v Speaker 2>I feel like there's a story.

0:57:08.360 --> 0:57:11.200
<v Speaker 4>Like I always say, positive peer pressure, positive pair pressure

0:57:11.239 --> 0:57:13.480
<v Speaker 4>is something that we we learned early on as far

0:57:13.480 --> 0:57:16.480
<v Speaker 4>as like even your your friends, right, it's like, we

0:57:17.000 --> 0:57:20.200
<v Speaker 4>know negative peer pressure, yeah, obviously everybody knows that, but

0:57:20.360 --> 0:57:22.640
<v Speaker 4>positive peer pressure is like if you're around people that's

0:57:22.720 --> 0:57:25.000
<v Speaker 4>like doing well. Like if you're in a school and

0:57:25.040 --> 0:57:27.040
<v Speaker 4>everybody's doing well, nobody wants to be the dumbest person

0:57:27.040 --> 0:57:31.080
<v Speaker 4>in class, so you're gonna naturally push yourself to not

0:57:31.120 --> 0:57:33.360
<v Speaker 4>be the dumbest person in class, right, And that's positive

0:57:33.360 --> 0:57:35.560
<v Speaker 4>peer pressure. So it's the same thing with finance, like

0:57:35.560 --> 0:57:38.480
<v Speaker 4>if you're around people that are making smart decisions, that's

0:57:38.520 --> 0:57:41.280
<v Speaker 4>doing things, that's you know, buying real estate, you're not

0:57:41.320 --> 0:57:42.960
<v Speaker 4>going to be the one slacker. You don't want to

0:57:42.960 --> 0:57:45.080
<v Speaker 4>be that one slacker. You want to have good credit,

0:57:45.120 --> 0:57:47.280
<v Speaker 4>like your friends to have good So I think that

0:57:47.280 --> 0:57:49.800
<v Speaker 4>these conversations are dope and it's really changing the narrative,

0:57:50.080 --> 0:57:51.840
<v Speaker 4>especially in our community because it for a long time,

0:57:51.840 --> 0:57:54.320
<v Speaker 4>it's not it wasn't nobody was having a conversation.

0:57:54.560 --> 0:57:56.960
<v Speaker 3>Nobody was having better conversations.

0:57:57.360 --> 0:58:02.640
<v Speaker 4>That's what we're doing. So all right, well, thank you,

0:58:02.920 --> 0:58:03.760
<v Speaker 4>thank you for coming.

0:58:03.800 --> 0:58:08.440
<v Speaker 2>Oh my god, our time is up. O. Thank you

0:58:08.480 --> 0:58:09.160
<v Speaker 2>for having me.

0:58:09.360 --> 0:58:12.680
<v Speaker 4>I had a lot of fun. So how can the

0:58:12.680 --> 0:58:15.479
<v Speaker 4>people contact you, how can they get information on Black

0:58:15.560 --> 0:58:18.120
<v Speaker 4>Upstart any events you have coming up we're supposed to deal.

0:58:18.440 --> 0:58:22.160
<v Speaker 7>Yeah, So they can follow the Black Upstart, that's the

0:58:22.320 --> 0:58:26.280
<v Speaker 7>tag Black up Start. They can also follow me at

0:58:26.360 --> 0:58:30.680
<v Speaker 7>KIZI at MW k e z I A MW. We

0:58:30.720 --> 0:58:34.560
<v Speaker 7>will be hosting boot camps across the nation in twenty

0:58:34.600 --> 0:58:39.400
<v Speaker 7>twenty in six different markets, so North Carolina, Baltimore, Atlanta,

0:58:39.520 --> 0:58:44.640
<v Speaker 7>New Orleans, Tulsa, Oklahoma. We're going back to Johannesburg, South Africa,

0:58:45.040 --> 0:58:48.160
<v Speaker 7>and we'll release the whole list of cities the first

0:58:48.200 --> 0:58:50.880
<v Speaker 7>week of January. And each one of those experiences are

0:58:50.960 --> 0:58:55.200
<v Speaker 7>sponsored by CDFIs. So we'd love to train up entrepreneurs

0:58:55.240 --> 0:58:57.280
<v Speaker 7>and give you access to funding upon graduation.

0:58:57.560 --> 0:58:59.600
<v Speaker 4>So all right, don't we gotta we gotta collapse on

0:58:59.680 --> 0:59:07.959
<v Speaker 4>top South Africa.

0:59:08.080 --> 0:59:10.800
<v Speaker 3>Let's do that. That conversation.

0:59:12.840 --> 0:59:15.240
<v Speaker 4>It Troy some housekeeping on.

0:59:15.320 --> 0:59:18.000
<v Speaker 5>Shout everybody on patreon dot com. You know that's Proud

0:59:18.000 --> 0:59:19.920
<v Speaker 5>to Pay program. We got some new members. I want

0:59:19.960 --> 0:59:24.000
<v Speaker 5>to give them a shout out. Chris Ken, Ricardo and Sirita.

0:59:24.000 --> 0:59:24.880
<v Speaker 5>I hope I pronounced that right.

0:59:25.480 --> 0:59:27.320
<v Speaker 4>Did you know.

0:59:29.200 --> 0:59:30.800
<v Speaker 5>That happens a lot. They're like Yo, man, I love

0:59:30.840 --> 0:59:33.360
<v Speaker 5>my shoutout, but you left the letter out. I'm trying

0:59:34.120 --> 0:59:36.160
<v Speaker 5>if I mispronounced it. I love you still. Thank you

0:59:36.200 --> 0:59:40.440
<v Speaker 5>for signing up for Early Leisure uh for Patreon that

0:59:40.560 --> 0:59:42.400
<v Speaker 5>gives you access now to early Leisure dot com.

0:59:42.480 --> 0:59:44.000
<v Speaker 3>You know, if you're a tear four or five member,

0:59:44.040 --> 0:59:45.200
<v Speaker 3>you have access to.

0:59:45.160 --> 0:59:50.560
<v Speaker 5>Our our new online school Man University and shot has

0:59:50.560 --> 0:59:52.880
<v Speaker 5>to merch on. So that's that's on this way, the

0:59:52.920 --> 0:59:55.640
<v Speaker 5>new merch for Early Leisure University. And obviously I'm wearing

0:59:55.680 --> 0:59:58.480
<v Speaker 5>ascess of reliabilities and so this season it's cold in

0:59:58.480 --> 0:59:59.440
<v Speaker 5>New York. It's cold d C.

0:59:59.800 --> 1:00:02.600
<v Speaker 3>So I'll get you a hoodie and keep your point.

1:00:02.680 --> 1:00:02.800
<v Speaker 4>Man.

1:00:02.840 --> 1:00:04.680
<v Speaker 5>We appreciate it allows us to do things like this,

1:00:04.800 --> 1:00:07.440
<v Speaker 5>come to DC and touch base with some people who

1:00:07.440 --> 1:00:08.560
<v Speaker 5>are doing some amazing things.

1:00:08.920 --> 1:00:11.240
<v Speaker 4>Yeah for sure. And once again the merch e Yo

1:00:11.400 --> 1:00:14.560
<v Speaker 4>University to the new wave that we're on right now.

1:00:14.560 --> 1:00:16.360
<v Speaker 4>This is a really really dope platform. And you can

1:00:16.600 --> 1:00:18.520
<v Speaker 4>teach a class for us what we do, Yeah for

1:00:18.560 --> 1:00:20.640
<v Speaker 4>sure we do. We do three classes a week and

1:00:20.680 --> 1:00:23.240
<v Speaker 4>we have like guest lecturers that we kind of rotate

1:00:23.240 --> 1:00:25.200
<v Speaker 4>from our alumn that you're an alum. That's what we

1:00:25.240 --> 1:00:30.800
<v Speaker 4>call our guests. So yeah, Yo University is really really

1:00:30.840 --> 1:00:33.439
<v Speaker 4>dope platform that we're really proud of. And once again,

1:00:33.520 --> 1:00:36.120
<v Speaker 4>d m V thank you for the hospitality Atlanta. We

1:00:36.160 --> 1:00:39.200
<v Speaker 4>will see you guys soon January.

1:00:39.440 --> 1:00:41.680
<v Speaker 3>That's a fact you put in your calendar.

1:00:43.840 --> 1:00:46.800
<v Speaker 4>Five up for sure. So and the book tip of

1:00:46.840 --> 1:00:51.240
<v Speaker 4>this week is the African American African American entrepreneurship then

1:00:51.280 --> 1:00:54.800
<v Speaker 4>and now. So this whole conversation, well, the large majority

1:00:54.800 --> 1:00:58.080
<v Speaker 4>of conversation was about entrepreneurship. So there's something that we

1:00:58.080 --> 1:01:00.520
<v Speaker 4>want to just keep encouraging people to become. We'll not

1:01:00.600 --> 1:01:04.240
<v Speaker 4>just come become entrepreneur just to say you're entrepreneur, to win,

1:01:04.440 --> 1:01:05.920
<v Speaker 4>like you don't want to just play the game, want

1:01:05.920 --> 1:01:09.400
<v Speaker 4>to actually win and that help other people. Yeah, exactly,

1:01:09.440 --> 1:01:11.000
<v Speaker 4>And that's what happened to Plan is about. And that's

1:01:11.000 --> 1:01:13.920
<v Speaker 4>what happened strategy is about. So that's what it's about.

1:01:14.040 --> 1:01:15.880
<v Speaker 4>So once again, thank you guys for rocking on us. We'

1:01:15.880 --> 1:01:16.520
<v Speaker 4>see you next week.

1:01:16.560 --> 1:01:20.600
<v Speaker 6>Pase pease, you just realized your business needed to hire

1:01:20.640 --> 1:01:26.280
<v Speaker 6>someone yesterday? How can you find amazing candidates fast? Easy?

1:01:26.760 --> 1:01:30.160
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1:01:39.760 --> 1:01:43.560
<v Speaker 6>According to Indeed data, sponsored jobs posted directly on Indeed

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<v Speaker 6>have forty five percent more applications than non sponsored jobs.

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1:02:01.280 --> 1:02:04.720
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