WEBVTT - Day Two at the US Open

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<v Speaker 1>This is Bloomberg Business. Wait inside from the reporters and

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<v Speaker 1>editors who bring you America's most trusted business magazine, plus

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<v Speaker 1>global business finance and tech news. The Bloomberg Business Week

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<v Speaker 1>Podcast with Carol Messer and Tim Stenebeck from Bloomberg Radio.

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<v Speaker 2>Jam in a little pop pana talk Man, I love

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<v Speaker 2>that song. Kind of takes me back.

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<v Speaker 3>You are listening and watching Bloomberg Business Week and talking

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<v Speaker 3>about hitting.

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<v Speaker 2>With your best shot.

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<v Speaker 3>I feel like, man, the jobs report this morning just

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<v Speaker 3>kind of firing on all cylinders.

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<v Speaker 4>Would you call it a Goldilocks report?

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<v Speaker 2>Well, exactly like.

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<v Speaker 3>I feel like it kind of checked all the boxes

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<v Speaker 3>that the Fed needed to do. And so let's just

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<v Speaker 3>get right to it. Because our own Molly Smith, she's

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<v Speaker 3>Bloomberg News Economics editor. She's a fan of tennis, and

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<v Speaker 3>we're going to talk about that in just a moment.

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<v Speaker 4>We think she's actually off today, Are you off?

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<v Speaker 5>No, I've worked. I actually went on the Bloomberg Markets

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<v Speaker 5>Show this morning and they said that for every time

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<v Speaker 5>someone mentioned it was a Goldilocks report, that added to

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<v Speaker 5>the shot counts. So in case anybody is keeping track.

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<v Speaker 4>It's like it's a sip of honey for you, I.

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<v Speaker 5>Will take that.

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<v Speaker 3>It's like the AI shot game and then the Goldilocks

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<v Speaker 3>economy shot game. Let's talk though the jobs report and

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<v Speaker 3>we say goldilocks because it kind of right.

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<v Speaker 2>It's not falling apart, but it's easing. So walk us

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<v Speaker 2>through it. What was important?

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<v Speaker 5>No, I think that's exactly the way that we've been

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<v Speaker 5>describing it to just like this. Actually, my editor came

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<v Speaker 5>up with us when I really like this a controlled

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<v Speaker 5>cooling of the job market. Yeah, so we've got a

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<v Speaker 5>moderation in hiring, which has been the continuing trend. And

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<v Speaker 5>I wouldn't be surprised to see if the print that

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<v Speaker 5>came in today was revised lower a month later, because

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<v Speaker 5>that seems to be happening just about every month that

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<v Speaker 5>we get a jobs report. We also saw slowly wage

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<v Speaker 5>gains and higher unemployment rate, but for what we would

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<v Speaker 5>call a quote good reason, because it reflected more people

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<v Speaker 5>coming into the labor force, so greater participation is.

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<v Speaker 4>You know, I heard Mike McKee, International Economics and Policy

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<v Speaker 4>correspondent on Surveillance talking about this this morning. The bankruptcy

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<v Speaker 4>of the Yellow Trucking Company thirty thousand jobs not included

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<v Speaker 4>in this month's report as a result of what we

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<v Speaker 4>saw there, how should we read into those one off scenarios,

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<v Speaker 4>because when we learned of Yellows bankruptcy, we also knew

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<v Speaker 4>that thanks to the economic data, there are a lot

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<v Speaker 4>of trucking jobs out there, or these uneployed truckers to

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<v Speaker 4>go get they.

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<v Speaker 5>Very well could have been scooped up already. And you know,

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<v Speaker 5>speaking of one officer, I mean it's hard to tell.

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<v Speaker 5>But how however long the Hollywood strikes are going to continue.

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<v Speaker 5>That also subtracted from payrolls quite a bit, so that

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<v Speaker 5>one eighty seven thousand number for the added jobs in

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<v Speaker 5>the month would have been even stronger if not for

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<v Speaker 5>the effect of those two events. Yeah, I mean, it's

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<v Speaker 5>it's we saw really a pretty broadcase, broad based gain,

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<v Speaker 5>especially though in the service producing industries, in healthcare and

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<v Speaker 5>you know some of these industries where we've had a

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<v Speaker 5>lot a lot of those labor shortages. So still continuing

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<v Speaker 5>to climb back, which is a good sign.

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<v Speaker 3>What I thought was really wild and cool and interesting

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<v Speaker 3>is people coming back to the workforce, right the labor

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<v Speaker 3>participation rate and also what they talked about, was it

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<v Speaker 3>the participation rate for prime age workers in terms of

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<v Speaker 3>it rebounding, That to me is significant. The people on

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<v Speaker 3>the sidelines who were like, I'm out are all a

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<v Speaker 3>sudden back in.

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<v Speaker 5>Yeah, it took them some time. I don't know what

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<v Speaker 5>these people have been doing, and we've all obviously been working,

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<v Speaker 5>but they're back now, and a lot of them are

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<v Speaker 5>back so and that's really helping to ease the wage

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<v Speaker 5>pressure picture a lot so more of the when we

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<v Speaker 5>hear supply and demand of labor coming back into balance,

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<v Speaker 5>that's where you see it happening.

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<v Speaker 4>So if you're a Federal Reserve Chair J. Powell and

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<v Speaker 4>you're sitting there at your Bloomberg terminal at eight twenty

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<v Speaker 4>nine fifty nine this morning, waiting for those prayers, saying

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<v Speaker 4>your prayers, waiting for those numbers to come.

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<v Speaker 2>Across A thirty twenty nine, he is like, I'm out

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<v Speaker 2>to the beach.

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<v Speaker 5>I'm good here today.

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<v Speaker 4>These numbers hit. What are you thinking?

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<v Speaker 5>I think it's just I don't know what more you

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<v Speaker 5>could really ask for. You know, this is like showing

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<v Speaker 5>exactly the soft landing case that he's been preaching would

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<v Speaker 5>be possible and would have has been his base case

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<v Speaker 5>all along. So I mean I'm obviously, you know, you

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<v Speaker 5>can't take too much of a victory lab and they're

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<v Speaker 5>going to be careful not to. But we'll hear from

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<v Speaker 5>more FED speakers next week and then predictably, the call

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<v Speaker 5>right now is that the September decision is going to

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<v Speaker 5>be to leave rates unchanged.

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<v Speaker 3>Help me, though, because I'm looking at a two year

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<v Speaker 3>note that definitely popped up right. There's my charts all

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<v Speaker 3>along the Yelk curve, the five and the two and

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<v Speaker 3>the two year wented a yield to four point eighty six.

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<v Speaker 3>I've got a ten yere at four one sixty seven,

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<v Speaker 3>and we definitely did see a bit of a pop

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<v Speaker 3>in the equities and they pulled off the higher rate moves, though,

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<v Speaker 3>is telling.

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<v Speaker 5>Us what I mean? I think that you still have

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<v Speaker 5>November on the table. That's you can't be ruled out. Jamie.

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<v Speaker 5>That very clear at Jackson Hole last week that they

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<v Speaker 5>have to keep their options open. And I think most

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<v Speaker 5>economists right now would tell you that November is very

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<v Speaker 5>much a live meeting, even though September more or less

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<v Speaker 5>seems locked in to hold steady and.

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<v Speaker 3>In terms of the market pricing and rate cuts for

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<v Speaker 3>next year, still happening.

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<v Speaker 5>Maybe be a bit less so, but yeah, I mean

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<v Speaker 5>the moves today just very much showing September being unchanged

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<v Speaker 5>pretty solid before you, Maerica.

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<v Speaker 4>One more, okay, hire for longer? How long? How long

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<v Speaker 4>does that mean?

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<v Speaker 5>Don't we all want to know? Tim? If I need

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<v Speaker 5>answer to that, I wouldn't be sitting here.

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<v Speaker 2>No, actually.

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<v Speaker 3>She would be here, she wouldn't be talking to She

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<v Speaker 3>would actually be like a box.

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<v Speaker 6>Right.

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<v Speaker 4>The President's the President's suite.

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<v Speaker 5>That sounds nice.

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<v Speaker 3>One more just to attack on to Tim, what's the

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<v Speaker 3>next focal point in terms of economic data points?

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<v Speaker 5>Oh goodness, not a whole lot going on next week.

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<v Speaker 5>It's really more in the FED speaker front, so hearing

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<v Speaker 5>from a few of them next week, and then they're

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<v Speaker 5>in blackout before the September fo MC meeting. So it

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<v Speaker 5>would be interesting to see just you know, we've seen

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<v Speaker 5>some of these factions coming about in the committee of

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<v Speaker 5>like where the doves are, where the hawks are, how

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<v Speaker 5>people are interpreting the data. So we'll give it a

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<v Speaker 5>nice clear picture next week of like where everyone stands.

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<v Speaker 4>Oh okay, well, Molly, I mean fifty weeks a year,

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<v Speaker 4>you know, I see you around the office, and we're

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<v Speaker 4>just basically we're just doing a countdown to these two weeks. Yes,

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<v Speaker 4>you told me before the show, this has been like

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<v Speaker 4>the best week of your life running around the US Open.

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<v Speaker 4>What have you seen? What are you excited to see tonight?

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<v Speaker 4>Who's on your who's on your list of winners?

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<v Speaker 5>I really have had the best week. Nothing can take

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<v Speaker 5>away from this. Have been absolutely glowing.

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<v Speaker 2>So do you love the sport?

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<v Speaker 5>I do. I've played forever. I used to teach I watch.

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<v Speaker 5>I mean, the reason why I got into journalism. I

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<v Speaker 5>was hoping to be a tennis commentator more so than

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<v Speaker 5>an economy one. But I've got a nice.

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<v Speaker 4>Come all right, we'll be right now. We got about

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<v Speaker 4>seven minutes where you can be a tennis commentator.

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<v Speaker 5>Right now, we'll waste it, Okay. I just came from

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<v Speaker 5>before I came over here was watching the top men's

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<v Speaker 5>doubles team in the world. I think they're doing well

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<v Speaker 5>up in the third set right now. This is Neil

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<v Speaker 5>Scubsky and cool and Woolcough. Those are the two names

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<v Speaker 5>sometimes I get tripped up on. But they're playing a

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<v Speaker 5>Colombian team and it is fiery in there. Some of

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<v Speaker 5>the South American crowds. You know it is a Seahart

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<v Speaker 5>producer right now, he's pomped. It is crazy. I think

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<v Speaker 5>the best match I've probably ever seen in my twenty

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<v Speaker 5>something years of coming to the US Open might have

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<v Speaker 5>been yesterday when I watched a Brazilian woman play an

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<v Speaker 5>American woman in the singles on Court seventeen, which is

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<v Speaker 5>one of the smaller stadium courts. But the atmosphere is

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<v Speaker 5>electric and you better believe the Brazilians were there in force.

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<v Speaker 5>Obviously the Americans were as well. It was fire. This

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<v Speaker 5>was Taylor Townsend and Beatrice Hadadmia.

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<v Speaker 3>Fire meaning what the strength, the force, the power, what

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<v Speaker 3>I mean, the sheer game of course, the shop making

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<v Speaker 3>also really rare to see two lefties going at it,

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<v Speaker 3>so that was a lot of fun and just you know,

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<v Speaker 3>I think it also for a lot of people who

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<v Speaker 3>come here and maybe you're not really familiar with tennis,

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<v Speaker 3>you don't watch it the rest of the fifty weeks

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<v Speaker 3>of the year, like I do, you think of it

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<v Speaker 3>as maybe a more quote gentlemanly sport.

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<v Speaker 5>You know, it's quiet, the little golf clap. This was

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<v Speaker 5>like a soccer match or football, but you know it was.

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<v Speaker 5>It was insane in there, like the people were out

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<v Speaker 5>on their up, on their feet after every point.

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<v Speaker 4>Do you like the first week or the second week better?

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<v Speaker 5>First?

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<v Speaker 4>I do too well, doubtedly, because I mean I think

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<v Speaker 4>the biggest secret of coming to the US Open is

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<v Speaker 4>like stay out of ash, yes, and just go around

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<v Speaker 4>to the courts. The outside courts, you see the best

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<v Speaker 4>tennis players in the world. You can get up close

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<v Speaker 4>to them. Sometimes you walk up to courts people are

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<v Speaker 4>in a third set or a fifth set, You've never

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<v Speaker 4>heard of them, and you literally get to be in

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<v Speaker 4>the front row and see the best tennis you've ever seen.

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<v Speaker 3>Which speaks to what we talked about with the team

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<v Speaker 3>over at ay IBM in terms of what they are

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<v Speaker 3>doing is a lot of the other courts don't get

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<v Speaker 3>a lot of attention, but they're taking now the footage

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<v Speaker 3>and they're creating AI generated commentary and that they're finding

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<v Speaker 3>people want that, they want to know what's going on

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<v Speaker 3>and on some of the other courts around here.

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<v Speaker 5>I think what a lot of casual tennis fans probably

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<v Speaker 5>also don't have a great grasp of is just how

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<v Speaker 5>good you have to be to part of my language,

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<v Speaker 5>but suck at the US Open. Like, if you're a

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<v Speaker 5>singles player and you lose in the first round, you

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<v Speaker 5>still were among the top one hundred and twenty eight

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<v Speaker 5>players in the world. A lot of them had to

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<v Speaker 5>go through several rounds of qualifying to get in there.

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<v Speaker 5>You're still going to see amazing tennis. And it's a

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<v Speaker 5>lot better than, like you said, Tim going into ash

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<v Speaker 5>and seeing a blowout in the first week.

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<v Speaker 3>Can we talk women, yes, because now that all right,

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<v Speaker 3>Venus was here but she's out unfortunately.

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<v Speaker 2>And then Serena we know not here.

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<v Speaker 3>I think I saw her last match last year, but

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<v Speaker 3>we never know right whether or not she could come back.

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<v Speaker 5>Serene Aving, Yeah, I don't know. She's had her second kid.

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<v Speaker 5>A couple of weeks.

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<v Speaker 3>She did just have her second kid. What are we

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<v Speaker 3>looking forward to in terms of the next generation when

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<v Speaker 3>it comes to women, We know that there's already a

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<v Speaker 3>few names out there.

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<v Speaker 5>Yeah, I mean, I think like there's it's really never

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<v Speaker 5>been a better time in recent years to be a

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<v Speaker 5>fan of Americans tennis, and the women are really doing

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<v Speaker 5>so well on the front of the men as well.

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<v Speaker 5>But I'm really excited about Cocoa Goff and Jess Pigula

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<v Speaker 5>like everyone else. I saw them play in doubles together

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<v Speaker 5>the other day. Actually, I think they were the only

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<v Speaker 5>players in the world right now where we are top

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<v Speaker 5>ten in singles and doubles. Each of them really impressive,

0:09:59.480 --> 0:10:02.400
<v Speaker 5>not easy to do. So they are really just like

0:10:02.520 --> 0:10:04.960
<v Speaker 5>riding a ton of momentum from the summer hardcore season

0:10:04.960 --> 0:10:08.959
<v Speaker 5>into the US Open. The other top three seeds are

0:10:08.960 --> 0:10:11.920
<v Speaker 5>also doing incredibly well on the single side, so it's

0:10:11.920 --> 0:10:14.280
<v Speaker 5>not I haven't been too many big upsets yet. I

0:10:14.280 --> 0:10:17.120
<v Speaker 5>think most of the women are really it's it's been

0:10:17.120 --> 0:10:18.959
<v Speaker 5>a I'm just having a.

0:10:18.880 --> 0:10:21.800
<v Speaker 4>Blast watching them, you know, it's pretty amazing. You mentioned

0:10:21.840 --> 0:10:23.959
<v Speaker 4>Jess Pagoula, she's also doing mixed doubles. Like, she's not

0:10:24.000 --> 0:10:26.599
<v Speaker 4>playing mixed doubles today. She like, wait, wasn't she just

0:10:26.640 --> 0:10:29.080
<v Speaker 4>playing last night? And ash, why is she out here today?

0:10:29.120 --> 0:10:31.559
<v Speaker 4>And then I saw it was mixed doubles. She's doing everything.

0:10:31.880 --> 0:10:35.240
<v Speaker 5>Yeah, and you know some players do that. It's I think,

0:10:35.280 --> 0:10:37.120
<v Speaker 5>you know, I've listened to what some of the commentators

0:10:37.120 --> 0:10:39.000
<v Speaker 5>have to say about it. A lot of them will

0:10:39.040 --> 0:10:41.280
<v Speaker 5>tell you, you know, like great to play doubles, you know,

0:10:41.360 --> 0:10:43.360
<v Speaker 5>really helps your singles game gets you at the net

0:10:43.360 --> 0:10:46.200
<v Speaker 5>a lot more your reaction time, just getting more reps

0:10:46.200 --> 0:10:48.959
<v Speaker 5>in in general, but the mixed being maybe that's a

0:10:48.960 --> 0:10:51.400
<v Speaker 5>little too much, especially if you're a serious contender in

0:10:51.440 --> 0:10:53.480
<v Speaker 5>the second week of the singles draw.

0:10:53.600 --> 0:10:55.640
<v Speaker 4>But the problem is here in New York, some of

0:10:55.640 --> 0:10:57.960
<v Speaker 4>these matches don't end until one or two in the morning, right,

0:10:58.000 --> 0:11:00.240
<v Speaker 4>and then you're you're the problem for the player, and

0:11:00.520 --> 0:11:03.360
<v Speaker 4>it's right for the tame and some of those players

0:11:03.360 --> 0:11:05.040
<v Speaker 4>if they have a doubles or a mixed doubles match

0:11:05.080 --> 0:11:05.679
<v Speaker 4>the next two day.

0:11:06.160 --> 0:11:08.240
<v Speaker 5>Ben Sholton today too, doing a doubleheader.

0:11:08.280 --> 0:11:10.600
<v Speaker 2>It's pretty incredible. How old are these guys are? They're young?

0:11:10.760 --> 0:11:13.480
<v Speaker 5>Oh yeah, Ben's twenty, so you.

0:11:13.440 --> 0:11:13.800
<v Speaker 2>Can do that.

0:11:13.840 --> 0:11:18.200
<v Speaker 5>Remember doing all nighters getting out the same thing is twenty,

0:11:18.640 --> 0:11:21.439
<v Speaker 5>Jess is twenty seven, Cocos nineteen, we bet it.

0:11:21.520 --> 0:11:24.200
<v Speaker 3>Serena having her second baby. There is this trend and

0:11:24.240 --> 0:11:26.120
<v Speaker 3>you write about it too. Have these women who've had

0:11:26.160 --> 0:11:27.440
<v Speaker 3>babies and they're coming back.

0:11:27.640 --> 0:11:29.920
<v Speaker 5>I think it's great. Hopefully you know we're seeing that.

0:11:30.000 --> 0:11:32.720
<v Speaker 5>Also to tie in the economy angle, my boss would

0:11:32.720 --> 0:11:36.079
<v Speaker 5>love that in the women's participation rate, that more women

0:11:36.360 --> 0:11:39.360
<v Speaker 5>coming back to work as well, so obviously this kind

0:11:39.360 --> 0:11:42.520
<v Speaker 5>of work being much more demanding after you've gone through labor.

0:11:43.160 --> 0:11:47.439
<v Speaker 5>But it's it's amazing to see Carolyn Woziaki, he's playing tonight.

0:11:48.040 --> 0:11:51.200
<v Speaker 5>Alina Spidelina is still alive. It's it's amazing.

0:11:51.559 --> 0:11:54.120
<v Speaker 4>Yeah. Wassniyaki's match earlier this week was amazing.

0:11:54.240 --> 0:11:56.800
<v Speaker 5>Yeah, to see her beat Patrick kavittov A, you know,

0:11:56.840 --> 0:12:00.680
<v Speaker 5>a top ten or so player in straight sets. I

0:12:00.720 --> 0:12:03.720
<v Speaker 5>mean she's back. That was incredible to see.

0:12:03.800 --> 0:12:05.640
<v Speaker 4>Yeah, incredible journey. I mean not just having a couple

0:12:05.679 --> 0:12:07.680
<v Speaker 4>of kids, but also her battle with her health issues

0:12:07.720 --> 0:12:09.520
<v Speaker 4>that she's been battling over the last few years. I mean,

0:12:09.760 --> 0:12:11.920
<v Speaker 4>the game she played the other night was incredible. Looking

0:12:11.920 --> 0:12:13.080
<v Speaker 4>forward to seeing her to night as well.

0:12:13.760 --> 0:12:16.800
<v Speaker 2>Speaking of battles, just thirty seconds left here. The pay issues.

0:12:16.840 --> 0:12:19.040
<v Speaker 3>I know, the USTA has done a lot in terms

0:12:19.120 --> 0:12:21.240
<v Speaker 3>of the Open, but there's still some work.

0:12:21.040 --> 0:12:21.480
<v Speaker 2>To be done.

0:12:21.600 --> 0:12:23.320
<v Speaker 5>The thing that people have to keep in mind is

0:12:23.320 --> 0:12:26.079
<v Speaker 5>that it's the WTA. The Women's store and the men's

0:12:26.160 --> 0:12:28.720
<v Speaker 5>Tour are two separate bodies. They have their own prize

0:12:28.720 --> 0:12:31.680
<v Speaker 5>pools they dictate or yeah, their prize money, they dictate

0:12:31.720 --> 0:12:34.720
<v Speaker 5>that separately. So optically, yeah, it doesn't look great when

0:12:34.760 --> 0:12:36.839
<v Speaker 5>you're at a tournament that they award, let you know,

0:12:37.000 --> 0:12:39.520
<v Speaker 5>a different amount to each player. But it's not as

0:12:39.600 --> 0:12:42.559
<v Speaker 5>if one governing body is deciding that the women are

0:12:42.559 --> 0:12:43.520
<v Speaker 5>earning less than the men.

0:12:43.640 --> 0:12:44.800
<v Speaker 2>All right, we're gonta leave it there.

0:12:45.600 --> 0:12:48.240
<v Speaker 3>Oh wait, it's the Tennis channel calling. Oh wait, it's

0:12:48.480 --> 0:12:50.800
<v Speaker 3>ESPN calling. Wait it's CBS Sports calling.

0:12:51.240 --> 0:12:53.080
<v Speaker 2>You were really good. That was really fun.

0:12:53.240 --> 0:12:54.720
<v Speaker 5>Let's stay here all day.

0:12:55.280 --> 0:12:57.439
<v Speaker 4>ESPN's just right over there. Just walk on over, and.

0:12:57.520 --> 0:13:02.600
<v Speaker 3>The economics editors, sports commentator a little bit of that.

0:13:02.760 --> 0:13:04.960
<v Speaker 2>She does it all. Mollie Smith, Thanks so much. Enjoy

0:13:05.000 --> 0:13:06.600
<v Speaker 2>the rest of it. You can tell you're having a ball.

0:13:06.679 --> 0:13:09.520
<v Speaker 3>Molly Smith here Bloomberg News Economics editor on site with

0:13:09.600 --> 0:13:10.240
<v Speaker 3>us at the Open.

0:13:10.360 --> 0:13:13.360
<v Speaker 2>We're just getting started on this. It's Friday. Can you

0:13:13.440 --> 0:13:16.240
<v Speaker 2>tell stick around? Everybody's coming back. This is Bloomberg.

0:13:18.080 --> 0:13:21.640
<v Speaker 1>You're listening to the Bloomberg Business Week podcast. Catch us

0:13:21.679 --> 0:13:25.040
<v Speaker 1>live weekday afternoons from three to six Eastern Listen on

0:13:25.080 --> 0:13:29.120
<v Speaker 1>Bloomberg dot com, the iHeartRadio app, and the Bloomberg Business App,

0:13:29.400 --> 0:13:31.800
<v Speaker 1>or watch us live on YouTube.

0:13:32.600 --> 0:13:34.920
<v Speaker 3>Carol Masser along with Tim Stenoviek live at the US

0:13:35.040 --> 0:13:38.360
<v Speaker 3>open here in Flushing Meadows, New York, of course, just.

0:13:38.360 --> 0:13:40.080
<v Speaker 2>Outside Arthur Ash.

0:13:40.160 --> 0:13:41.720
<v Speaker 3>We're going to get back to tennis in just a moment.

0:13:41.760 --> 0:13:43.880
<v Speaker 3>Although I feel like Molly, what one incredible job of

0:13:43.960 --> 0:13:46.840
<v Speaker 3>kind of melding the job market the economy and then

0:13:46.840 --> 0:13:48.120
<v Speaker 3>of course talking tennis here.

0:13:48.080 --> 0:13:49.520
<v Speaker 2>Right now that we need to do a little bit

0:13:49.520 --> 0:13:50.360
<v Speaker 2>more on the job market.

0:13:50.400 --> 0:13:53.000
<v Speaker 4>Yeah, let's talk about it. It was a deployment report

0:13:53.040 --> 0:13:54.960
<v Speaker 4>that we got today that showed the US hiring picked

0:13:55.000 --> 0:13:57.600
<v Speaker 4>up in August, wage growth slowed. It offered a mixed

0:13:57.640 --> 0:14:00.400
<v Speaker 4>picture of both resilience and moderation when comes to the

0:14:00.440 --> 0:14:03.280
<v Speaker 4>labor market. Pretty much what Jay Powell wants to see.

0:14:03.400 --> 0:14:06.040
<v Speaker 2>Yeah, he's got to be pretty happy and feeling pretty confident.

0:14:05.760 --> 0:14:07.559
<v Speaker 4>Well with us, and to give us an idea of

0:14:07.640 --> 0:14:09.320
<v Speaker 4>what she's seeing when it comes to jobs here in

0:14:09.360 --> 0:14:11.400
<v Speaker 4>the US. We are very pleased to go back with us.

0:14:11.440 --> 0:14:14.360
<v Speaker 4>Amy Glazer, senior vice president at the staffing and Recruiting

0:14:14.400 --> 0:14:16.720
<v Speaker 4>agency at DECO. She joins us on Zoom from Florida

0:14:16.760 --> 0:14:18.040
<v Speaker 4>this afternoon. Amy, how are.

0:14:17.880 --> 0:14:21.360
<v Speaker 7>You hey, Good morning, Good afternoons. Then I'm great.

0:14:22.800 --> 0:14:25.640
<v Speaker 4>Yeah, we're doing pretty well here in six It's good

0:14:25.640 --> 0:14:27.680
<v Speaker 4>to have you with us this afternoon. So what were

0:14:27.680 --> 0:14:30.040
<v Speaker 4>your big takeaways from the employment report versus what you're

0:14:30.080 --> 0:14:31.600
<v Speaker 4>seeing on at a deco.

0:14:33.000 --> 0:14:35.120
<v Speaker 8>Yeah, so I think what we're still seeing it's definitely

0:14:35.160 --> 0:14:38.720
<v Speaker 8>a talent driven market. Although you did the unemployment tick

0:14:38.800 --> 0:14:41.320
<v Speaker 8>up thirty basis points. You know, that being offset by

0:14:41.320 --> 0:14:44.800
<v Speaker 8>the labor of participation rate really just continues to send

0:14:45.160 --> 0:14:46.119
<v Speaker 8>mixed messages.

0:14:46.320 --> 0:14:48.160
<v Speaker 7>But those sectors that showed us.

0:14:48.080 --> 0:14:52.080
<v Speaker 8>Growing or what we're seeing, hospitality still growing in demand.

0:14:52.160 --> 0:14:56.040
<v Speaker 8>Healthcare is hot hot right now, another you know, some

0:14:56.080 --> 0:14:59.320
<v Speaker 8>of the other industries pulling a little bit, but really

0:14:59.680 --> 0:15:02.760
<v Speaker 8>looking to surge ahead again in September as holiday hiring

0:15:03.520 --> 0:15:05.760
<v Speaker 8>gets hot and heavy.

0:15:06.800 --> 0:15:08.600
<v Speaker 4>You know, I'm really interested in what you said about

0:15:08.640 --> 0:15:10.960
<v Speaker 4>this being a talent driven economy. Is carently I've talked

0:15:10.960 --> 0:15:13.400
<v Speaker 4>about over the last few months. It really seems like,

0:15:15.040 --> 0:15:17.480
<v Speaker 4>I don't know, Carol the uh. There's been a shift

0:15:17.520 --> 0:15:20.440
<v Speaker 4>with when companies demanding workers come back to the office.

0:15:20.440 --> 0:15:22.160
<v Speaker 4>It's one that you and I predicted that the work

0:15:22.160 --> 0:15:24.240
<v Speaker 4>from home thing wouldn't last forever, and as soon as

0:15:24.240 --> 0:15:27.520
<v Speaker 4>there was this imbalance between supply and demand, as soon

0:15:27.560 --> 0:15:29.640
<v Speaker 4>as that eased, we would start to see companies wanting

0:15:29.640 --> 0:15:32.240
<v Speaker 4>their employees back in the office, Amy, what makes you

0:15:32.280 --> 0:15:34.160
<v Speaker 4>say that it's still a talent driven.

0:15:35.440 --> 0:15:37.360
<v Speaker 8>You know, I think as long as you've got one

0:15:37.440 --> 0:15:40.680
<v Speaker 8>and a half openings for every single job seeker, they

0:15:40.720 --> 0:15:43.560
<v Speaker 8>still have lots of opportunity and are willing to kind

0:15:43.560 --> 0:15:46.760
<v Speaker 8>of add for what they're looking for. And those employers

0:15:46.760 --> 0:15:49.600
<v Speaker 8>that are offering flexibility and being agile right now are

0:15:49.640 --> 0:15:52.120
<v Speaker 8>the ones that are really winning. We are seeing the

0:15:52.160 --> 0:15:55.840
<v Speaker 8>return to the office, but we're also surprisingly seeing a

0:15:55.880 --> 0:15:59.240
<v Speaker 8>stronger appetite from a lot of job seekers to return

0:15:59.280 --> 0:16:01.720
<v Speaker 8>to the office, especially if that's in that kind of

0:16:02.120 --> 0:16:03.680
<v Speaker 8>hybrid type of environment.

0:16:05.480 --> 0:16:08.360
<v Speaker 3>Hey, so, Amy, give us a reminder for our audience

0:16:08.480 --> 0:16:10.760
<v Speaker 3>about the type of you do staff and you do recruiting.

0:16:11.560 --> 0:16:14.240
<v Speaker 2>What kind of jobs typically? Is it white collar, is

0:16:14.280 --> 0:16:15.080
<v Speaker 2>it office?

0:16:15.120 --> 0:16:17.360
<v Speaker 3>What kind of jobs particularly are you working or does

0:16:17.400 --> 0:16:19.160
<v Speaker 3>it cross a lot of different worlds.

0:16:20.400 --> 0:16:22.640
<v Speaker 8>So I'm part of our general staffing sector, so it

0:16:22.680 --> 0:16:25.320
<v Speaker 8>crosses a little bit of everything from blue collar to

0:16:25.360 --> 0:16:29.440
<v Speaker 8>white collar, professional services, healthcare, creative and marketing. So we

0:16:29.520 --> 0:16:33.120
<v Speaker 8>pretty much run the gamut of temporary to full time

0:16:33.560 --> 0:16:34.520
<v Speaker 8>permanent placement.

0:16:34.800 --> 0:16:36.200
<v Speaker 7>So we do have.

0:16:36.160 --> 0:16:40.840
<v Speaker 8>The opportunity to see a really large spectrum of items

0:16:40.880 --> 0:16:42.200
<v Speaker 8>going on in the market out.

0:16:42.080 --> 0:16:45.160
<v Speaker 3>There, all right, So where would you see would you

0:16:45.200 --> 0:16:47.280
<v Speaker 3>say in particular, because it sounds like you are pretty

0:16:47.320 --> 0:16:51.800
<v Speaker 3>optimistic and that the worker is still kind of in

0:16:51.800 --> 0:16:54.320
<v Speaker 3>the driver's seat, or those job seekers are still in

0:16:54.320 --> 0:16:55.000
<v Speaker 3>the driver's seat.

0:16:55.120 --> 0:16:57.160
<v Speaker 2>Where in particular are you seeing strength?

0:16:57.160 --> 0:16:59.840
<v Speaker 3>And I'm also curious about older workers because I feel

0:16:59.880 --> 0:17:03.800
<v Speaker 3>like that labor participation rate was also the result of

0:17:03.840 --> 0:17:07.040
<v Speaker 3>maybe some workers maybe older, maybe they had some savings

0:17:07.119 --> 0:17:07.800
<v Speaker 3>or maybe.

0:17:07.640 --> 0:17:08.239
<v Speaker 2>What have you.

0:17:08.280 --> 0:17:10.000
<v Speaker 3>And we're like, I didn't need to come back in

0:17:10.040 --> 0:17:12.120
<v Speaker 3>now I'm coming back in and we'll find out more,

0:17:12.119 --> 0:17:14.199
<v Speaker 3>I'm sure as the time goes on, But tell us

0:17:14.200 --> 0:17:15.480
<v Speaker 3>about what you're seeing in that front.

0:17:16.480 --> 0:17:19.359
<v Speaker 7>Yeah, I think we're still seeing strength in healthcare. And

0:17:19.400 --> 0:17:20.080
<v Speaker 7>it's funny.

0:17:20.080 --> 0:17:21.879
<v Speaker 8>I was talking to my mother last night, who retired

0:17:21.880 --> 0:17:25.199
<v Speaker 8>as a nurse and actually returned to the workforce. So

0:17:25.240 --> 0:17:27.760
<v Speaker 8>I think she's one out of every six of those

0:17:27.800 --> 0:17:30.880
<v Speaker 8>retirees that have been considering returning.

0:17:30.440 --> 0:17:32.680
<v Speaker 7>To the workforce. And it's for a couple of different reasons.

0:17:33.080 --> 0:17:36.399
<v Speaker 8>Number one, inflation looking for ways to supplement income. But

0:17:36.480 --> 0:17:39.680
<v Speaker 8>number two, a lot of folks that retired during the

0:17:39.680 --> 0:17:43.359
<v Speaker 8>pandemic have really started missing that sense of purpose that

0:17:43.840 --> 0:17:45.680
<v Speaker 8>you feel when you go to work every day, and

0:17:45.720 --> 0:17:50.040
<v Speaker 8>that sense of community and camaraderie. So it's offering the

0:17:50.119 --> 0:17:52.399
<v Speaker 8>opportunity for the retirees.

0:17:51.800 --> 0:17:53.200
<v Speaker 7>To return to the workforce.

0:17:53.600 --> 0:17:56.840
<v Speaker 8>What we are seeing is a trend for retirees is

0:17:56.880 --> 0:18:00.160
<v Speaker 8>more of a part time return to the workforce. They're

0:18:00.160 --> 0:18:02.560
<v Speaker 8>coming back, They're not giving up their days on the

0:18:02.600 --> 0:18:04.720
<v Speaker 8>golf course. They're coming back and working a couple of

0:18:04.760 --> 0:18:07.200
<v Speaker 8>days at a time or a mixed shift.

0:18:09.200 --> 0:18:11.600
<v Speaker 4>So the narrative that emerged in the last couple of

0:18:11.720 --> 0:18:15.640
<v Speaker 4>years of people during the pandemic permanently removing themselves from

0:18:15.640 --> 0:18:19.000
<v Speaker 4>the workforce, is that still the case or is everything

0:18:19.000 --> 0:18:21.800
<v Speaker 4>that you mentioned sort of making that So it's been

0:18:21.840 --> 0:18:22.560
<v Speaker 4>turned on its head.

0:18:23.960 --> 0:18:25.760
<v Speaker 8>I think it's been turned on its head a little bit.

0:18:25.800 --> 0:18:28.199
<v Speaker 8>And I think, you know, inflation certainly has been driving

0:18:28.840 --> 0:18:31.000
<v Speaker 8>as folks are concerned about how they're going to keep

0:18:31.119 --> 0:18:33.720
<v Speaker 8>up with their overall costs. So I think, you know,

0:18:33.760 --> 0:18:36.359
<v Speaker 8>we're continuing to see a lot of creativity we were

0:18:36.560 --> 0:18:38.240
<v Speaker 8>I was talking to one of my customers the other

0:18:38.320 --> 0:18:40.800
<v Speaker 8>day who had found a set of school bus drivers

0:18:41.000 --> 0:18:43.320
<v Speaker 8>that were willing to pick up this odd shift from

0:18:43.359 --> 0:18:46.040
<v Speaker 8>midnight to five in the morning and then go drive

0:18:46.240 --> 0:18:48.360
<v Speaker 8>their bus route to supplement their income.

0:18:48.680 --> 0:18:49.840
<v Speaker 7>But it was a huge.

0:18:49.520 --> 0:18:53.000
<v Speaker 8>Benefit to the employer who genuinely usually had a hard

0:18:53.000 --> 0:18:57.239
<v Speaker 8>time attracting that third shift workforce. So creativity, flexibility are

0:18:57.280 --> 0:18:59.440
<v Speaker 8>really the name of the game and who's going to

0:18:59.480 --> 0:19:01.200
<v Speaker 8>win this moving forward?

0:19:02.560 --> 0:19:03.400
<v Speaker 2>What about wages?

0:19:04.680 --> 0:19:05.919
<v Speaker 7>Yeah, so we.

0:19:06.520 --> 0:19:10.159
<v Speaker 8>Are seeing definitely a slowdown in terms of the huge,

0:19:10.200 --> 0:19:14.600
<v Speaker 8>big sign on bonuses, retention bonuses, perks that were being offered.

0:19:14.960 --> 0:19:17.359
<v Speaker 8>We're seeing employers continue to put it kind of in

0:19:17.480 --> 0:19:20.640
<v Speaker 8>more of that base wage rate and supplement it by

0:19:20.800 --> 0:19:24.720
<v Speaker 8>non monetary perks, whether it be flexible schedules, the ability

0:19:24.800 --> 0:19:28.840
<v Speaker 8>to work from home, enhanced benefits, enhance mental and well being,

0:19:29.040 --> 0:19:32.760
<v Speaker 8>financial offerings. So we're seeing quite a bit of things

0:19:32.880 --> 0:19:37.040
<v Speaker 8>in that nature. We are expecting as seasonal hiring starts,

0:19:37.119 --> 0:19:40.880
<v Speaker 8>there's still going to be acceleration within wages in that

0:19:40.960 --> 0:19:44.320
<v Speaker 8>blue collar hourly workforce sector, especially in.

0:19:44.320 --> 0:19:45.280
<v Speaker 7>Quarter four this year.

0:19:46.880 --> 0:19:48.760
<v Speaker 4>Is it still a good time for as to ask

0:19:48.800 --> 0:19:49.280
<v Speaker 4>for a raise.

0:19:51.080 --> 0:19:53.280
<v Speaker 8>It's always a good time to ask for a raise

0:19:53.400 --> 0:19:55.760
<v Speaker 8>if you've got a solid reason behind it.

0:19:55.840 --> 0:19:57.680
<v Speaker 7>I think, you know, recruiting has been.

0:19:57.640 --> 0:19:59.399
<v Speaker 8>The name of the game for a long time, and

0:19:59.600 --> 0:20:03.200
<v Speaker 8>employe have really settled in on retention and keeping their

0:20:03.240 --> 0:20:07.159
<v Speaker 8>top talent as being a priority. So my recommendation is,

0:20:07.200 --> 0:20:11.840
<v Speaker 8>if you've got the data and stats to support your request,

0:20:12.000 --> 0:20:15.679
<v Speaker 8>that employer, the ROI on you is often worth a

0:20:15.720 --> 0:20:19.240
<v Speaker 8>lot more of a vacancy and having to replace that

0:20:19.400 --> 0:20:20.280
<v Speaker 8>cost of turnover.

0:20:21.680 --> 0:20:23.760
<v Speaker 3>Just going to say our crew, everybody's ears perked up

0:20:23.760 --> 0:20:25.879
<v Speaker 3>when it's like, is this the time to ask for you?

0:20:26.040 --> 0:20:26.200
<v Speaker 6>Said?

0:20:26.280 --> 0:20:28.680
<v Speaker 4>Yes, always you got to have you.

0:20:30.600 --> 0:20:35.720
<v Speaker 3>But but having said that, it's interesting because I feel like,

0:20:36.520 --> 0:20:40.760
<v Speaker 3>you know, we know employers, you know, amy want to

0:20:40.800 --> 0:20:42.879
<v Speaker 3>hold on to workers and they tend to what do

0:20:42.960 --> 0:20:46.600
<v Speaker 3>we call that hoarding labor hoarding, you know, holding onto

0:20:46.600 --> 0:20:48.480
<v Speaker 3>workers not wanting to letting them go because the cost

0:20:48.520 --> 0:20:51.479
<v Speaker 3>of finding a worker is pretty expensive. But I do

0:20:51.560 --> 0:20:55.800
<v Speaker 3>also hear about this quiet quitting or you know, quietly firing,

0:20:56.000 --> 0:21:00.440
<v Speaker 3>quiet firing like stuff going on so that people employers

0:21:00.520 --> 0:21:01.919
<v Speaker 3>do reduce their workforces.

0:21:01.920 --> 0:21:02.960
<v Speaker 2>What are you seeing on that front?

0:21:04.240 --> 0:21:07.320
<v Speaker 8>Yeah, I think it's it just varies by employer, by sector,

0:21:08.080 --> 0:21:11.320
<v Speaker 8>different portions and pockets along the along the US, those

0:21:11.320 --> 0:21:13.440
<v Speaker 8>were some really big buzzwords.

0:21:12.880 --> 0:21:15.760
<v Speaker 7>We heard for the last twelve to eighteen months.

0:21:15.680 --> 0:21:17.760
<v Speaker 8>And there's not been a lot of noise, so kind

0:21:17.760 --> 0:21:21.280
<v Speaker 8>of quiet on that front as well.

0:21:23.359 --> 0:21:25.840
<v Speaker 4>Okay, So I guess my last question is because I

0:21:25.920 --> 0:21:29.000
<v Speaker 4>oftentimes go to that Jolts number when I'm talking about

0:21:29.040 --> 0:21:31.760
<v Speaker 4>the labor force, and I always get pushback from people

0:21:31.760 --> 0:21:34.080
<v Speaker 4>that say, Okay, why do you say there's one point

0:21:34.080 --> 0:21:36.879
<v Speaker 4>five jobs for every you know, person out there who's

0:21:36.920 --> 0:21:39.680
<v Speaker 4>looking when you know nobody's going to move from Toledo,

0:21:39.720 --> 0:21:44.640
<v Speaker 4>Ohio to Florida in order to take a restaurant job, right.

0:21:44.920 --> 0:21:47.160
<v Speaker 7>I think that's where the mismatch occurs to him.

0:21:47.200 --> 0:21:49.119
<v Speaker 8>And when you look at it, there is one point

0:21:49.160 --> 0:21:52.399
<v Speaker 8>five jobs, But is it in your skill set? Is

0:21:52.440 --> 0:21:54.879
<v Speaker 8>it in your market? You know, we have this conversation

0:21:54.960 --> 0:21:57.040
<v Speaker 8>about skill or will. Do you have the skill to

0:21:57.040 --> 0:21:59.159
<v Speaker 8>do the job? Is it in your location or do

0:21:59.240 --> 0:22:02.120
<v Speaker 8>you have the will and desire to move towards it

0:22:02.240 --> 0:22:04.320
<v Speaker 8>or to maybe take a step down or learn a

0:22:04.359 --> 0:22:07.120
<v Speaker 8>new skill. So I think that's where we still continue

0:22:07.119 --> 0:22:10.960
<v Speaker 8>to find the disparity in those numbers. And as you know,

0:22:11.000 --> 0:22:15.240
<v Speaker 8>the population continues to move, it's still forcing employers to

0:22:15.240 --> 0:22:16.119
<v Speaker 8>be quite flexible.

0:22:17.640 --> 0:22:19.399
<v Speaker 2>All right, We're going to leave it on that note. Listen.

0:22:19.520 --> 0:22:20.639
<v Speaker 2>So good to catch up with you.

0:22:20.640 --> 0:22:24.480
<v Speaker 3>Have a great holiday weekend, so appreciate getting some time

0:22:24.520 --> 0:22:26.879
<v Speaker 3>with you. Amy Glazer's senior vice president of the staffing

0:22:26.880 --> 0:22:30.320
<v Speaker 3>and Recruiting Agency at Deco, joining us on zoom from Florida, So,

0:22:30.560 --> 0:22:33.200
<v Speaker 3>you know, a continued strength, you know, a little.

0:22:33.080 --> 0:22:34.879
<v Speaker 4>Later in our program, we're going to be talking with

0:22:35.440 --> 0:22:37.760
<v Speaker 4>the person who oversees all dining here. I'm going to

0:22:37.800 --> 0:22:39.880
<v Speaker 4>ask a lot about staffing and if they've been able

0:22:39.920 --> 0:22:41.560
<v Speaker 4>to get sufficient staffing here.

0:22:41.600 --> 0:22:43.600
<v Speaker 3>That's a really good point, right, I mean, because you

0:22:43.680 --> 0:22:45.280
<v Speaker 3>need a lot of people to make all this stuff happen.

0:22:45.320 --> 0:22:46.320
<v Speaker 4>It's expensive here too.

0:22:47.080 --> 0:22:50.680
<v Speaker 1>You're listening to the Bloomberg Business Week podcast. Catch us

0:22:50.680 --> 0:22:54.720
<v Speaker 1>live weekday afternoons from three to six Eastern on Bloomberg Radio,

0:22:54.920 --> 0:22:58.200
<v Speaker 1>the Bloomberg Business app and YouTube. You can also listen

0:22:58.280 --> 0:23:01.399
<v Speaker 1>live on Amazon Alexa from our flagship New York station

0:23:01.840 --> 0:23:04.600
<v Speaker 1>Just Say Alexa playing Bloomberg eleven thirty.

0:23:19.119 --> 0:23:21.880
<v Speaker 2>We are under an incredible blue guys right now.

0:23:21.920 --> 0:23:26.720
<v Speaker 4>Love to I know, I know, I know, such a loss, I.

0:23:26.720 --> 0:23:29.199
<v Speaker 3>Know, I know, but great music that we get to

0:23:29.200 --> 0:23:30.840
<v Speaker 3>share with I know I share with my younger daughter.

0:23:30.840 --> 0:23:31.800
<v Speaker 2>You're gonna share with your kids.

0:23:31.800 --> 0:23:33.840
<v Speaker 4>I bet we already are sharing Tom Patty and a

0:23:33.880 --> 0:23:36.280
<v Speaker 4>lot of music from back in the day with our kids.

0:23:36.960 --> 0:23:38.119
<v Speaker 4>Don't we've got a record player.

0:23:38.160 --> 0:23:41.240
<v Speaker 3>Don't play Oh my god, don't play Barney, guys, I mean,

0:23:41.920 --> 0:23:42.240
<v Speaker 3>we don't.

0:23:42.280 --> 0:23:43.920
<v Speaker 2>There's much better music to raise your kids on.

0:23:44.040 --> 0:23:46.679
<v Speaker 4>Sorry, Barney, Barney, Barney's not offended.

0:23:47.320 --> 0:23:48.960
<v Speaker 2>Hi, everyone, Welcome back to Bloomberg Business.

0:23:49.000 --> 0:23:52.200
<v Speaker 3>We Carol Master lawer Tim Stanovic on YouTube of course,

0:23:52.200 --> 0:23:55.040
<v Speaker 3>streaming on Bloomberg Originals and of course on Bloomberg Radio.

0:23:55.160 --> 0:23:58.399
<v Speaker 3>Here at the US Open, we want to talk about cryotherapy,

0:23:58.960 --> 0:24:04.080
<v Speaker 3>a mixed reality tennis game, Espresso, martiniz NFTs. They're all

0:24:04.080 --> 0:24:06.920
<v Speaker 3>here at the US Open courtesy of American Express, and

0:24:06.960 --> 0:24:09.919
<v Speaker 3>we've got Shisuzuki with US VP of Global Brand, Sponsorships

0:24:09.960 --> 0:24:13.080
<v Speaker 3>and Experiential Marketing at American Express, sitting right next to us.

0:24:13.600 --> 0:24:16.200
<v Speaker 2>Welcome, Welcome, thank you, thank you for having me, Thank

0:24:16.240 --> 0:24:17.879
<v Speaker 2>you for having us at your party.

0:24:19.480 --> 0:24:21.399
<v Speaker 5>It's a great place to be in this week.

0:24:21.480 --> 0:24:22.720
<v Speaker 2>Well, you know, it really is.

0:24:22.760 --> 0:24:24.680
<v Speaker 3>And Tim and I talk about this as we walk around.

0:24:25.359 --> 0:24:28.040
<v Speaker 3>You know, it really is an experience. It is absolutely

0:24:28.080 --> 0:24:31.400
<v Speaker 3>first and foremost about the folks, the incredible athletes, the matches,

0:24:31.800 --> 0:24:33.080
<v Speaker 3>but what you guys do at.

0:24:32.960 --> 0:24:35.240
<v Speaker 2>American Express really makes it a cool experience. How do

0:24:35.280 --> 0:24:36.680
<v Speaker 2>you think about the event every year now?

0:24:36.880 --> 0:24:40.360
<v Speaker 9>So it's so amazing, right And to your point, certainly

0:24:40.400 --> 0:24:44.439
<v Speaker 9>this is around world class athletes and the tennis, but

0:24:45.000 --> 0:24:46.679
<v Speaker 9>it is there's so much more to it than that

0:24:46.760 --> 0:24:47.120
<v Speaker 9>as well.

0:24:47.200 --> 0:24:47.600
<v Speaker 5>Right, it's a.

0:24:47.680 --> 0:24:50.480
<v Speaker 9>Music it's you know, they've got music, they've got food

0:24:50.520 --> 0:24:53.840
<v Speaker 9>and wine festival, they've got all sorts of things. And frankly,

0:24:53.880 --> 0:24:56.560
<v Speaker 9>for us at American Express, it is about that experience.

0:24:56.600 --> 0:24:59.959
<v Speaker 9>It's about making the experience here even better for our

0:25:00.080 --> 0:25:03.600
<v Speaker 9>card members and prospective card members, and so it's always

0:25:03.640 --> 0:25:06.840
<v Speaker 9>about that like holistic experience, I mean, you know, and

0:25:06.840 --> 0:25:08.480
<v Speaker 9>if we had to kind of summarize it up, we

0:25:08.600 --> 0:25:12.840
<v Speaker 9>start with access to the actual tickets themselves back.

0:25:12.680 --> 0:25:14.360
<v Speaker 2>In May and June, which I understand.

0:25:14.359 --> 0:25:16.320
<v Speaker 5>So that really quick, so very quickly.

0:25:16.359 --> 0:25:19.119
<v Speaker 9>It's a great early indicator how things are going to go,

0:25:19.240 --> 0:25:21.959
<v Speaker 9>and we offer that for card members. We come on

0:25:22.040 --> 0:25:25.520
<v Speaker 9>site and we do some really great things experientially. Irl.

0:25:25.880 --> 0:25:29.120
<v Speaker 9>We have a twenty thousand square foot fan experience over

0:25:29.160 --> 0:25:31.640
<v Speaker 9>by the East Gate, and then we've got some other

0:25:31.680 --> 0:25:34.639
<v Speaker 9>fun things as well. Whether that be in terms of

0:25:35.000 --> 0:25:38.440
<v Speaker 9>you know, great offers or you know other things. So yeah,

0:25:38.480 --> 0:25:40.240
<v Speaker 9>it's a holistic experience.

0:25:40.440 --> 0:25:43.199
<v Speaker 4>So she's I mean, no question, American Express, this is

0:25:43.200 --> 0:25:45.639
<v Speaker 4>an important event to American Express. It's thirty years at

0:25:45.640 --> 0:25:49.320
<v Speaker 4>the US Open. Obviously everybody knows American Express spends a

0:25:49.359 --> 0:25:52.600
<v Speaker 4>lot of money on this event. But draw the line

0:25:52.920 --> 0:25:56.119
<v Speaker 4>from spending money here to getting more people signing up

0:25:56.119 --> 0:25:57.000
<v Speaker 4>for platinum cards.

0:25:57.200 --> 0:25:57.800
<v Speaker 5>Yeah.

0:25:58.160 --> 0:26:00.480
<v Speaker 9>I mean, at the end of the day, right, why

0:26:00.560 --> 0:26:03.520
<v Speaker 9>does any brand invest in sponsorships or partnerships at all?

0:26:04.359 --> 0:26:08.160
<v Speaker 9>I think at the very basic level, right, it's really

0:26:08.200 --> 0:26:12.800
<v Speaker 9>about building relationships. It's building relationships with your customer base

0:26:12.880 --> 0:26:16.159
<v Speaker 9>of today customer and the customer base of tomorrow, so

0:26:16.200 --> 0:26:19.760
<v Speaker 9>your prospective customers as well. And so for us, the

0:26:19.800 --> 0:26:22.639
<v Speaker 9>investments that we make in a partnership, certainly like the

0:26:22.760 --> 0:26:26.480
<v Speaker 9>USTA and the US Open or any other sport, music,

0:26:26.880 --> 0:26:28.600
<v Speaker 9>you know, the things that we invest in it is

0:26:28.640 --> 0:26:31.000
<v Speaker 9>about that. It is about being where our card members are,

0:26:31.040 --> 0:26:34.399
<v Speaker 9>where we think our prospective card members will be, and

0:26:34.440 --> 0:26:37.680
<v Speaker 9>then bringing those benefits and really unique experiences to life,

0:26:37.720 --> 0:26:40.320
<v Speaker 9>because at the end of the day, we want people

0:26:40.320 --> 0:26:44.159
<v Speaker 9>to walk away saying gosh, like It was a great experience,

0:26:44.160 --> 0:26:47.200
<v Speaker 9>but it was made even better because of right American

0:26:47.240 --> 0:26:49.920
<v Speaker 9>Express in that moment or that thing or other.

0:26:50.000 --> 0:26:51.080
<v Speaker 2>Well, full transparency.

0:26:51.119 --> 0:26:54.840
<v Speaker 3>You get two AMEX members, Right, that's me than over

0:26:54.880 --> 0:26:55.520
<v Speaker 3>thirty years.

0:26:55.560 --> 0:26:57.359
<v Speaker 2>I got it, like I think my last year senior

0:26:57.400 --> 0:26:59.040
<v Speaker 2>year in college. I don't know when you got yours.

0:26:59.119 --> 0:27:00.639
<v Speaker 4>I got it in college.

0:27:01.040 --> 0:27:04.520
<v Speaker 3>And you know what's interesting is I think about the

0:27:04.560 --> 0:27:07.080
<v Speaker 3>benefits and there's a lot of reasons why. I know

0:27:07.119 --> 0:27:09.480
<v Speaker 3>it works for certainly our family, But I think about

0:27:09.480 --> 0:27:12.639
<v Speaker 3>the pandemic, right, certainly impacted what you guys offered in

0:27:12.720 --> 0:27:15.480
<v Speaker 3>terms of services because nobody was traveling, nobody was doing things.

0:27:15.640 --> 0:27:18.359
<v Speaker 3>How do you think about coming off the pandemic, but

0:27:18.440 --> 0:27:21.240
<v Speaker 3>here we are again experiencing things. How do you continue

0:27:21.280 --> 0:27:24.359
<v Speaker 3>to involve services that maybe you offer here, but it

0:27:24.400 --> 0:27:26.719
<v Speaker 3>becomes a much bigger, broader thing a part of what

0:27:26.760 --> 0:27:27.360
<v Speaker 3>you guys.

0:27:27.160 --> 0:27:29.080
<v Speaker 9>Do, and I mean for us, right, we have so

0:27:29.200 --> 0:27:32.400
<v Speaker 9>many types of benefits, certainly even from a sponsorship's perspective

0:27:32.400 --> 0:27:35.879
<v Speaker 9>of what I work on. We have incredible events all

0:27:35.920 --> 0:27:37.840
<v Speaker 9>around the globe. In fact, July, we just came back

0:27:37.840 --> 0:27:40.639
<v Speaker 9>from Wimbledon, right, so we're at that Grand Slam as well,

0:27:41.080 --> 0:27:44.919
<v Speaker 9>we're in all sorts of music festivals, Coachella, American Express Presents, BSD,

0:27:45.080 --> 0:27:48.239
<v Speaker 9>Hyde Park too, you know, all sorts of things, and

0:27:48.280 --> 0:27:50.560
<v Speaker 9>so every single one of those we I mean, we

0:27:50.600 --> 0:27:53.040
<v Speaker 9>look at what is the fan base, what's the true

0:27:53.040 --> 0:27:55.160
<v Speaker 9>authentic way to show up in a way to make

0:27:55.200 --> 0:27:56.600
<v Speaker 9>that fans experience better.

0:27:56.760 --> 0:27:57.720
<v Speaker 5>That's that's the key.

0:27:58.600 --> 0:28:00.520
<v Speaker 9>It can't just be from an amateur point of view,

0:28:00.640 --> 0:28:04.120
<v Speaker 9>has to be from that fan centric view. And then

0:28:04.200 --> 0:28:05.720
<v Speaker 9>bringing those things to life.

0:28:06.200 --> 0:28:07.640
<v Speaker 3>What do you guys do though with like I think

0:28:07.680 --> 0:28:09.439
<v Speaker 3>like a Taylor Swift concert which we tried to get

0:28:09.480 --> 0:28:11.879
<v Speaker 3>tickets like, or so like a concert that's so popular

0:28:12.240 --> 0:28:16.119
<v Speaker 3>and you know, you see it early access love using it,

0:28:16.200 --> 0:28:18.000
<v Speaker 3>but sometimes it's just over like.

0:28:18.000 --> 0:28:19.320
<v Speaker 4>Yeah, it's you.

0:28:19.560 --> 0:28:20.520
<v Speaker 3>Is that enough?

0:28:21.880 --> 0:28:24.000
<v Speaker 2>And I'm sure you. Yeah, They're coming up and saying

0:28:24.040 --> 0:28:25.640
<v Speaker 2>I've been with you for this many years, like how

0:28:25.640 --> 0:28:27.760
<v Speaker 2>do you? How do you deal with that stuff?

0:28:27.800 --> 0:28:30.400
<v Speaker 9>I mean, listen, So, I when we think about our

0:28:30.440 --> 0:28:33.040
<v Speaker 9>investments with music, it's really i'll call it a three

0:28:33.160 --> 0:28:36.359
<v Speaker 9>sixty approach. So an artist like Ed Sheeran somebody who

0:28:36.400 --> 0:28:39.320
<v Speaker 9>we've also worked with, right, so we've done certainly like

0:28:39.360 --> 0:28:42.040
<v Speaker 9>the pre sell ticket access but then it's about things

0:28:42.080 --> 0:28:44.440
<v Speaker 9>like pop up experiences in various cities. I don't know

0:28:44.440 --> 0:28:47.160
<v Speaker 9>if you remember, at the very start of his tour

0:28:47.240 --> 0:28:50.160
<v Speaker 9>earlier this summer, there were a couple of cities where

0:28:50.200 --> 0:28:52.080
<v Speaker 9>we had these pop up experiences and guess what he

0:28:52.240 --> 0:28:53.320
<v Speaker 9>actually popped.

0:28:53.040 --> 0:28:53.600
<v Speaker 5>Up with them.

0:28:54.160 --> 0:28:56.440
<v Speaker 9>He did, like a pop up concert here in New York.

0:28:56.480 --> 0:28:57.920
<v Speaker 9>For the New York one, he did a pop up

0:28:57.960 --> 0:29:02.160
<v Speaker 9>concert acoustic guitar in the middle of Soho, totally unplanned

0:29:02.200 --> 0:29:04.400
<v Speaker 9>by the way, we shut down the street. It was incredible,

0:29:04.400 --> 0:29:06.600
<v Speaker 9>it was all over social went viral, and guess what

0:29:06.640 --> 0:29:09.560
<v Speaker 9>he personally loved it so much. He did in Dallas,

0:29:09.720 --> 0:29:12.040
<v Speaker 9>La went on and on, and then if you think

0:29:12.080 --> 0:29:14.800
<v Speaker 9>about the length of the tour and other things, guess what.

0:29:14.960 --> 0:29:17.400
<v Speaker 9>It's the things that he's passionate about. We co create

0:29:17.440 --> 0:29:21.320
<v Speaker 9>things with the artist, maybe fan centricity in mind, and

0:29:21.360 --> 0:29:24.480
<v Speaker 9>that's it, right, That authenticity I think carries through for fans.

0:29:24.560 --> 0:29:27.560
<v Speaker 4>There's also this balance though, when it comes to these experiences.

0:29:27.960 --> 0:29:30.320
<v Speaker 4>You want people to be able to access them, yes,

0:29:30.600 --> 0:29:34.400
<v Speaker 4>but you don't want too many people there, and you

0:29:34.440 --> 0:29:38.080
<v Speaker 4>mean the exclusivity parton exclusivity part, and we're seeing this

0:29:38.120 --> 0:29:39.560
<v Speaker 4>play out and I know this is not your purview

0:29:39.560 --> 0:29:41.280
<v Speaker 4>at annex where we're seeing this play out in airports

0:29:41.280 --> 0:29:43.560
<v Speaker 4>all over the country. Absolutely, with the changing rules around

0:29:43.600 --> 0:29:47.000
<v Speaker 4>airport lounges because they're just overrun with people post pandemic.

0:29:47.000 --> 0:29:48.960
<v Speaker 4>Given our demand to get out there, given our demand

0:29:49.040 --> 0:29:51.040
<v Speaker 4>to travel, how do you balance it?

0:29:51.240 --> 0:29:54.160
<v Speaker 9>Yeah, I mean well, I think this event is a

0:29:54.200 --> 0:29:57.360
<v Speaker 9>really great example of that we've got something for everyone, right,

0:29:57.360 --> 0:30:00.000
<v Speaker 9>We've got experiences like at the Fan Experience, the first

0:30:00.000 --> 0:30:02.640
<v Speaker 9>floor is completely dedicated to all fans, right, so the

0:30:02.680 --> 0:30:06.560
<v Speaker 9>glow tennis, the cryo fac you don't have to be

0:30:08.280 --> 0:30:11.600
<v Speaker 9>it's incredible, right Like, listen, like you think that that.

0:30:11.880 --> 0:30:15.760
<v Speaker 9>Listen like elite athletes, right, Like they use that for

0:30:15.840 --> 0:30:18.720
<v Speaker 9>their recovery. Well, guess what we are elite athletes. The

0:30:18.800 --> 0:30:21.000
<v Speaker 9>duration of the US Open tennis as well. And by

0:30:21.000 --> 0:30:22.400
<v Speaker 9>the way, I get the question like can I do

0:30:22.440 --> 0:30:23.200
<v Speaker 9>it over my makeup?

0:30:23.360 --> 0:30:23.640
<v Speaker 5>Yes?

0:30:24.280 --> 0:30:25.280
<v Speaker 9>Yes, it won't mess up your.

0:30:26.800 --> 0:30:29.520
<v Speaker 2>Now I'm like, so, just so can anybody walk in?

0:30:29.880 --> 0:30:30.800
<v Speaker 9>Anybody can walk in?

0:30:30.880 --> 0:30:31.000
<v Speaker 5>Now?

0:30:31.040 --> 0:30:33.000
<v Speaker 9>The second floor you ask about kind of like the

0:30:33.040 --> 0:30:36.040
<v Speaker 9>benefits right at different levels. You know, the upstairs is

0:30:36.040 --> 0:30:39.640
<v Speaker 9>for any card member, and then you get exclusives access

0:30:39.680 --> 0:30:44.600
<v Speaker 9>to things like the Lavazza espresso martini or the frozen

0:30:44.680 --> 0:30:45.440
<v Speaker 9>honey doo.

0:30:49.240 --> 0:30:50.120
<v Speaker 5>Right, so there's different.

0:30:50.320 --> 0:30:53.760
<v Speaker 9>And then if you think about Platinum or Centurion card members,

0:30:53.760 --> 0:30:56.520
<v Speaker 9>we have the Centurion Lounge and so that's a separate

0:30:56.600 --> 0:30:57.880
<v Speaker 9>area right again like.

0:30:58.600 --> 0:31:01.040
<v Speaker 4>Platinum, but you're definitely not sent do you know, just

0:31:01.080 --> 0:31:02.760
<v Speaker 4>so you know, because you wouldn't be sitting here with me.

0:31:02.920 --> 0:31:03.680
<v Speaker 4>You're a Centerian.

0:31:04.720 --> 0:31:05.560
<v Speaker 5>We can hook you up.

0:31:06.440 --> 0:31:09.080
<v Speaker 2>How do we get you in there? I know people,

0:31:09.240 --> 0:31:11.120
<v Speaker 2>I know people, No, but it's really cool.

0:31:11.120 --> 0:31:13.160
<v Speaker 3>Like I was thinking about the list we've said mixed

0:31:13.160 --> 0:31:14.280
<v Speaker 3>reality tennis GAMEE.

0:31:14.520 --> 0:31:16.800
<v Speaker 2>We talked about NFTs. Are you guys really selling NFTs?

0:31:16.840 --> 0:31:17.960
<v Speaker 9>Well, we're not selling them at all.

0:31:18.080 --> 0:31:18.160
<v Speaker 5>No.

0:31:18.280 --> 0:31:21.800
<v Speaker 9>Again, so actually the first floor the fan experience, and

0:31:21.880 --> 0:31:24.400
<v Speaker 9>so it comes in the form of like a digital collectible. Okay,

0:31:24.400 --> 0:31:27.280
<v Speaker 9>but like so there's one there, there's another somewhere else

0:31:27.320 --> 0:31:30.160
<v Speaker 9>here on the grounds. The more you collect, the more

0:31:30.400 --> 0:31:33.800
<v Speaker 9>offers and benefits it unlocks. And so you could be

0:31:34.000 --> 0:31:36.120
<v Speaker 9>a non card member and still collect them. If you're

0:31:36.120 --> 0:31:39.440
<v Speaker 9>a card member, it actually unlocks more benefits for you.

0:31:40.040 --> 0:31:42.840
<v Speaker 9>So there's some discounts and you know what.

0:31:42.720 --> 0:31:45.640
<v Speaker 4>You have, what card you have I've heard that before.

0:31:45.280 --> 0:31:47.600
<v Speaker 4>Are people you know, we talked though, you know at

0:31:47.640 --> 0:31:49.760
<v Speaker 4>the you know, with the with the crypto winter and

0:31:49.800 --> 0:31:54.360
<v Speaker 4>with the prices of cryptocurrencies coming down from all time

0:31:54.440 --> 0:31:56.520
<v Speaker 4>highs over the last couple of years, the interest in

0:31:56.640 --> 0:31:58.520
<v Speaker 4>NFTs is not what it was two years ago. Are

0:31:58.560 --> 0:31:59.840
<v Speaker 4>you still seeing adoption of this?

0:32:00.280 --> 0:32:02.800
<v Speaker 9>I think that those I think there is interest right,

0:32:02.840 --> 0:32:07.640
<v Speaker 9>and so I think there's you know, the creative behind

0:32:07.680 --> 0:32:10.520
<v Speaker 9>the actual collectible as well. There's a story to be

0:32:10.640 --> 0:32:12.960
<v Speaker 9>told there, there's a connection that we have. There's that,

0:32:13.080 --> 0:32:15.560
<v Speaker 9>and then there's a mural that all fans can also

0:32:15.600 --> 0:32:18.720
<v Speaker 9>participate in curating. So there's some connective dissue there. So

0:32:19.200 --> 0:32:21.000
<v Speaker 9>a lot of people love the art part of it.

0:32:21.200 --> 0:32:23.400
<v Speaker 9>But for us, I think there's something interesting, right because

0:32:23.640 --> 0:32:26.240
<v Speaker 9>as we think about again giving benefits and others to

0:32:26.320 --> 0:32:29.040
<v Speaker 9>card members, that connective tie back to So it's not

0:32:29.240 --> 0:32:31.440
<v Speaker 9>just about the collectible. If you're a card member, it

0:32:31.520 --> 0:32:33.760
<v Speaker 9>unlocks something for you more benefits.

0:32:33.880 --> 0:32:35.920
<v Speaker 3>Is it more competitive than ever when it comes to

0:32:35.960 --> 0:32:39.400
<v Speaker 3>having a card? I just think about the growth of cards.

0:32:39.280 --> 0:32:41.520
<v Speaker 4>The I mean it's competitive here. You have a competitor

0:32:41.560 --> 0:32:43.560
<v Speaker 4>here that's a sponsor with their own lounge Yeah.

0:32:43.360 --> 0:32:45.560
<v Speaker 9>They have their own lounge. I mean, listen, for us,

0:32:45.640 --> 0:32:47.800
<v Speaker 9>it's three sixty. I don't think you can walk very far.

0:32:47.920 --> 0:32:48.040
<v Speaker 2>Right.

0:32:48.080 --> 0:32:51.280
<v Speaker 9>Even the shopping bags have Amex on it. Every point

0:32:51.320 --> 0:32:53.960
<v Speaker 9>of sale has Amex on We have this Amex shop right.

0:32:53.840 --> 0:32:56.200
<v Speaker 2>Over here there. Exclusive merchandise we do.

0:32:56.280 --> 0:32:59.520
<v Speaker 9>We have exclusive merchandise both in the Amex shop as

0:32:59.560 --> 0:33:01.600
<v Speaker 9>well as in that car member lounge. We have a

0:33:01.600 --> 0:33:04.520
<v Speaker 9>partnership with Ralph Lauren and so you can get exclusive

0:33:04.600 --> 0:33:07.800
<v Speaker 9>customized merchandise from there that you can do right there,

0:33:07.880 --> 0:33:08.440
<v Speaker 9>purchase it.

0:33:08.560 --> 0:33:10.719
<v Speaker 2>I've seen it. I've been like it, you've done it before.

0:33:10.840 --> 0:33:13.320
<v Speaker 3>We have, and it's really cool and it's like you

0:33:13.360 --> 0:33:15.480
<v Speaker 3>see people just going in and doing it. I want

0:33:15.480 --> 0:33:17.080
<v Speaker 3>to go back to something Tim said, and I think

0:33:17.120 --> 0:33:20.240
<v Speaker 3>it asked or was thinking about, is just you do

0:33:20.320 --> 0:33:24.280
<v Speaker 3>this And obviously you guys choose sponsorships because in some

0:33:24.360 --> 0:33:26.280
<v Speaker 3>ways it's got to move the needle right or you

0:33:26.320 --> 0:33:29.840
<v Speaker 3>bring in new card members. Yes, what do you see

0:33:30.000 --> 0:33:32.160
<v Speaker 3>as a jump or boost? And I realized you can't

0:33:32.160 --> 0:33:35.480
<v Speaker 3>probably share everything, but what kind of gains do you

0:33:35.520 --> 0:33:36.680
<v Speaker 3>get games of card members?

0:33:36.760 --> 0:33:36.880
<v Speaker 5>Now?

0:33:36.920 --> 0:33:39.280
<v Speaker 9>Absolutely, I think just again going back to that high

0:33:39.360 --> 0:33:43.520
<v Speaker 9>level of building relationships right, building those connections. We do

0:33:43.640 --> 0:33:46.280
<v Speaker 9>see that for card members when they come out to

0:33:46.320 --> 0:33:49.520
<v Speaker 9>one of our experiences, they are more likely they're more

0:33:49.560 --> 0:33:52.160
<v Speaker 9>loyal and they're more engaged with our brand, which is great.

0:33:52.600 --> 0:33:54.920
<v Speaker 9>And then for prospects or people who are not car

0:33:55.000 --> 0:33:57.719
<v Speaker 9>members today, when they come out to experience us, they

0:33:57.760 --> 0:34:00.479
<v Speaker 9>are more likely to sign up for us with us

0:34:00.600 --> 0:34:02.640
<v Speaker 9>right as a card member. And at the end of

0:34:02.680 --> 0:34:05.640
<v Speaker 9>the day, it's that, right, you want better loyalty and

0:34:05.760 --> 0:34:08.640
<v Speaker 9>more right, more love from the customer base you have today,

0:34:09.120 --> 0:34:12.200
<v Speaker 9>and then you want your prospective customers to be, you know,

0:34:12.480 --> 0:34:15.120
<v Speaker 9>more willing to sign up with you. I mean, that's it.

0:34:15.200 --> 0:34:16.640
<v Speaker 3>But you're not going to give us a number, I know,

0:34:16.760 --> 0:34:18.839
<v Speaker 3>but you sign up a ton of people we do.

0:34:19.200 --> 0:34:21.040
<v Speaker 3>You know what how people who are like, how would

0:34:21.040 --> 0:34:21.640
<v Speaker 3>you quantify?

0:34:21.760 --> 0:34:23.319
<v Speaker 2>Yeah, if you can't give us a well, you know what,

0:34:23.360 --> 0:34:23.759
<v Speaker 2>how about this?

0:34:23.800 --> 0:34:24.600
<v Speaker 9>How about a trend?

0:34:24.680 --> 0:34:24.799
<v Speaker 6>Right?

0:34:25.040 --> 0:34:28.520
<v Speaker 9>We're talking about NFTs and other and or right like

0:34:28.560 --> 0:34:31.359
<v Speaker 9>the like the types of like even music relationships, right,

0:34:31.440 --> 0:34:33.680
<v Speaker 9>like when I talk about like a Ed Sheeran or

0:34:33.680 --> 0:34:36.319
<v Speaker 9>a Jack Harlow or actually we just announced to pop

0:34:36.400 --> 0:34:38.480
<v Speaker 9>up next week with Olivia Rodrigue. I mean that starts

0:34:38.520 --> 0:34:41.080
<v Speaker 9>to point to a certain demographic, right, and so I

0:34:41.120 --> 0:34:43.920
<v Speaker 9>would say that our millennial and gen Z customer base

0:34:44.280 --> 0:34:47.840
<v Speaker 9>that is the fastest growing like segment for us in

0:34:47.920 --> 0:34:50.680
<v Speaker 9>terms of consumer cards acquired, and that was I think

0:34:50.680 --> 0:34:52.640
<v Speaker 9>we just publicly announced that in Q two as well.

0:34:53.120 --> 0:34:54.719
<v Speaker 9>And so when you think about that, right, staying ahead

0:34:54.719 --> 0:34:57.160
<v Speaker 9>of those again, staying ahead of your trends, right, getting

0:34:57.160 --> 0:34:59.600
<v Speaker 9>in there early, you know, from a brand level, just

0:34:59.640 --> 0:35:01.920
<v Speaker 9>making sure that people, Yeah.

0:35:03.320 --> 0:35:05.880
<v Speaker 4>Go ahead on that. You want to talk about Jack Carlow,

0:35:09.239 --> 0:35:09.480
<v Speaker 4>But my.

0:35:09.520 --> 0:35:11.520
<v Speaker 2>Daughter who's twenty, I mean her first.

0:35:11.280 --> 0:35:15.839
<v Speaker 4>Card wasn't just loved to hear Jack Carlow is too, Pah,

0:35:16.920 --> 0:35:20.040
<v Speaker 4>She's let's say, you know, it's getting to the end

0:35:20.040 --> 0:35:22.879
<v Speaker 4>of the year, you're sitting down with your manager. How

0:35:22.880 --> 0:35:24.800
<v Speaker 4>do you prove that this was a successful event?

0:35:25.080 --> 0:35:26.839
<v Speaker 9>Yeah, I mean at the end of the day, there's

0:35:27.040 --> 0:35:29.120
<v Speaker 9>it's I mean, we do. We have a lot of data,

0:35:29.960 --> 0:35:32.400
<v Speaker 9>and so in terms of everything from right the number

0:35:32.520 --> 0:35:35.359
<v Speaker 9>number of people that have come by to engage with us,

0:35:35.600 --> 0:35:37.600
<v Speaker 9>it's some of those data points that I mentioned about

0:35:37.640 --> 0:35:40.920
<v Speaker 9>existing card members and prospective card members. In what that

0:35:41.040 --> 0:35:44.120
<v Speaker 9>starts to look like, we do a big comparison against right,

0:35:44.200 --> 0:35:47.000
<v Speaker 9>This is certainly an incredible, huge event that we invest in,

0:35:47.040 --> 0:35:49.920
<v Speaker 9>but we're everywhere else do right US Open Golf, NBA,

0:35:50.200 --> 0:35:52.719
<v Speaker 9>w NBA, all the music and festivals at things that

0:35:52.719 --> 0:35:55.160
<v Speaker 9>we've talked about. So yeah, it's about looking at that

0:35:55.320 --> 0:35:57.400
<v Speaker 9>have we surpassed last year's goals? Have we hit the

0:35:57.440 --> 0:35:58.719
<v Speaker 9>goals that we thought we were going to hit?

0:35:59.360 --> 0:35:59.600
<v Speaker 5>She says.

0:35:59.640 --> 0:36:01.239
<v Speaker 3>You know what thing I do think about because you

0:36:01.280 --> 0:36:04.279
<v Speaker 3>do have you know, the Green card, you have the

0:36:04.280 --> 0:36:05.839
<v Speaker 3>Gold card, you have the platinum, and then you go,

0:36:06.000 --> 0:36:08.680
<v Speaker 3>you know the card that I don't have, according to Tim,

0:36:08.800 --> 0:36:10.080
<v Speaker 3>and I don't.

0:36:09.880 --> 0:36:13.040
<v Speaker 2>Know what what do you stuff?

0:36:14.800 --> 0:36:15.200
<v Speaker 5>All right?

0:36:15.760 --> 0:36:18.360
<v Speaker 3>What I'm wondering is do you think about different events

0:36:18.560 --> 0:36:21.920
<v Speaker 3>events to kind of grow a specific card or is

0:36:21.920 --> 0:36:24.120
<v Speaker 3>it just you think about the whole business.

0:36:24.320 --> 0:36:28.120
<v Speaker 9>So for us, we are actually within the global brand organization,

0:36:28.239 --> 0:36:31.759
<v Speaker 9>So I think about the AMEX the brand globally and

0:36:31.800 --> 0:36:33.680
<v Speaker 9>so that's why I mentioned like Wimbledon and some of

0:36:33.719 --> 0:36:36.080
<v Speaker 9>the other events as well that we have around the world.

0:36:36.800 --> 0:36:38.880
<v Speaker 9>And then we have other product marketing teams that do

0:36:39.040 --> 0:36:41.440
<v Speaker 9>target and so if you think about things like we

0:36:41.520 --> 0:36:44.320
<v Speaker 9>have like by imitation only and some other like really

0:36:44.560 --> 0:36:46.960
<v Speaker 9>you know targeted, I would call it experiences that are

0:36:47.000 --> 0:36:50.279
<v Speaker 9>out there, and so yeah, it just depends on you know,

0:36:50.320 --> 0:36:52.360
<v Speaker 9>what that marketing plan might be across the board.

0:36:52.360 --> 0:36:54.279
<v Speaker 2>But like going after call it like my first card

0:36:54.280 --> 0:36:55.680
<v Speaker 2>was a green card. I don't know what your first.

0:36:56.040 --> 0:36:57.720
<v Speaker 3>Yeah, like I was, you know, as a college senior,

0:36:57.760 --> 0:37:00.759
<v Speaker 3>and you guys run campuses and stuff, so interesting, so

0:37:00.760 --> 0:37:02.760
<v Speaker 3>I'm just curious about like how you target it that way.

0:37:02.920 --> 0:37:06.319
<v Speaker 4>So the card member experience is certainly part of it,

0:37:06.360 --> 0:37:08.960
<v Speaker 4>but your presence here is also for clients, and there's

0:37:09.000 --> 0:37:12.279
<v Speaker 4>an entirely different side to American Express. Talk to me

0:37:12.280 --> 0:37:14.480
<v Speaker 4>about what happens behind the scenes in the box at

0:37:14.560 --> 0:37:16.839
<v Speaker 4>night and who you're entertaining and what goes on there.

0:37:16.960 --> 0:37:17.640
<v Speaker 2>Yeah, I mean.

0:37:17.520 --> 0:37:20.239
<v Speaker 9>It's pretty much simply like B to B hosting is

0:37:20.280 --> 0:37:22.520
<v Speaker 9>what I would call it in the most traditional sense.

0:37:22.560 --> 0:37:24.799
<v Speaker 9>But yeah, we do have a couple suites here. It's

0:37:24.840 --> 0:37:27.880
<v Speaker 9>incredible hosting, right and so you know, whether that be

0:37:27.960 --> 0:37:29.640
<v Speaker 9>for the day or the night session or other, it

0:37:29.680 --> 0:37:32.239
<v Speaker 9>gives you such a really incredible opportunity to just to

0:37:32.800 --> 0:37:35.640
<v Speaker 9>have time with your partners or perspective partners. And so

0:37:36.040 --> 0:37:38.440
<v Speaker 9>you know, everything that I've said on the consumer side

0:37:38.480 --> 0:37:41.000
<v Speaker 9>that still applies for the business side as well.

0:37:41.080 --> 0:37:43.279
<v Speaker 2>Can we And I'd love to wrap up with if

0:37:43.280 --> 0:37:44.120
<v Speaker 2>we can break.

0:37:43.880 --> 0:37:46.120
<v Speaker 3>The love Oh can you talk about this because I

0:37:46.120 --> 0:37:48.640
<v Speaker 3>think this is about access in anyway it is.

0:37:48.800 --> 0:37:51.080
<v Speaker 9>I mean, you know, the factoid there is that since

0:37:51.120 --> 0:37:55.000
<v Speaker 9>twenty twenty in the US tennis players have actually increased

0:37:55.000 --> 0:37:57.440
<v Speaker 9>by thirty three percent. And so when we started to

0:37:57.440 --> 0:37:57.759
<v Speaker 9>look at.

0:37:57.680 --> 0:37:59.840
<v Speaker 3>Those blows my mind a little bit, right, because everybody

0:37:59.880 --> 0:38:01.359
<v Speaker 3>was worried. I feel like, you know, oh my god,

0:38:01.480 --> 0:38:02.440
<v Speaker 3>where's the next generation?

0:38:02.960 --> 0:38:04.799
<v Speaker 9>And then also like if you think about at one point,

0:38:04.880 --> 0:38:06.719
<v Speaker 9>right they were like, oh, is it a COVID thing?

0:38:06.719 --> 0:38:09.200
<v Speaker 9>But actually no, it keeps growing. It's for three years

0:38:09.239 --> 0:38:11.719
<v Speaker 9>in a row. And then if you kind of stuck

0:38:11.800 --> 0:38:13.600
<v Speaker 9>on top of that, if you're in New York a right,

0:38:13.680 --> 0:38:15.759
<v Speaker 9>like sometimes it's harder to find a place to go

0:38:15.800 --> 0:38:18.400
<v Speaker 9>where you don't know where to go other and so

0:38:18.520 --> 0:38:22.840
<v Speaker 9>break the Law incredible platform. And it's also you know,

0:38:22.840 --> 0:38:24.560
<v Speaker 9>we would call it us We would consider a small

0:38:24.600 --> 0:38:27.920
<v Speaker 9>business diverse female owned, which is really incredible to support.

0:38:28.400 --> 0:38:31.120
<v Speaker 9>And they have a collective of all sorts of tennis

0:38:31.160 --> 0:38:34.279
<v Speaker 9>reservations that you can make like in all in many

0:38:34.320 --> 0:38:37.120
<v Speaker 9>demographics for US, we focused on New York again because

0:38:37.120 --> 0:38:39.680
<v Speaker 9>the US Open is here, But we have ten thousand

0:38:39.719 --> 0:38:43.160
<v Speaker 9>reservations on hold for card members for free. So for

0:38:43.600 --> 0:38:45.759
<v Speaker 9>a set month, we've got that available for all of

0:38:45.760 --> 0:38:47.919
<v Speaker 9>our card members. This our second year in a row.

0:38:48.400 --> 0:38:50.279
<v Speaker 9>Last year it was just, you know, it was like, hey,

0:38:50.280 --> 0:38:52.680
<v Speaker 9>we've got spots reserved for you. And what we learned

0:38:52.719 --> 0:38:55.239
<v Speaker 9>through that is people didn't want just the spots. They

0:38:55.280 --> 0:38:57.560
<v Speaker 9>wanted to take classes. They wanted to like take part

0:38:57.560 --> 0:38:59.680
<v Speaker 9>in things to make their tennis game better. So this

0:38:59.800 --> 0:39:01.759
<v Speaker 9>year we brought that on and so everything from like

0:39:01.800 --> 0:39:05.760
<v Speaker 9>a Wilson tennis racket fitting to like having classes and others.

0:39:05.760 --> 0:39:08.200
<v Speaker 9>So or if you just want to come play tennis,

0:39:08.280 --> 0:39:09.600
<v Speaker 9>we want you there as well.

0:39:09.760 --> 0:39:13.319
<v Speaker 4>So okay, five seconds. Yeah, your favorite event that you

0:39:13.360 --> 0:39:17.360
<v Speaker 4>do year round? Oh gosh, you can have favorite kids.

0:39:17.600 --> 0:39:20.160
<v Speaker 9>I mean thirty years. There's a reason why we're here.

0:39:20.640 --> 0:39:22.200
<v Speaker 9>This is like homecoming for MX.

0:39:22.239 --> 0:39:24.439
<v Speaker 2>I think, oh, that's a nice way I'm saying it. Hey, listen,

0:39:24.480 --> 0:39:25.240
<v Speaker 2>do you play tennis?

0:39:25.480 --> 0:39:29.080
<v Speaker 3>I don't, okay, and I don't play, but I love

0:39:29.120 --> 0:39:29.520
<v Speaker 3>the game.

0:39:29.640 --> 0:39:30.319
<v Speaker 2>I love the game.

0:39:30.480 --> 0:39:32.200
<v Speaker 4>I'm out here when the US Open is not going

0:39:32.239 --> 0:39:32.839
<v Speaker 4>on to play here.

0:39:34.440 --> 0:39:36.320
<v Speaker 2>She's thank you so much, be well, good luck with everything.

0:39:36.440 --> 0:39:37.080
<v Speaker 2>She's a Zuki.

0:39:37.160 --> 0:39:40.040
<v Speaker 3>She's VP of Global Brand Sponsorships and Experiential Marketing in

0:39:40.080 --> 0:39:40.759
<v Speaker 3>America's press.

0:39:40.840 --> 0:39:42.480
<v Speaker 2>Right here at the US.

0:39:42.400 --> 0:39:46.680
<v Speaker 1>Open, you're listening to the Bloomberg Business Week podcast. Catch

0:39:46.760 --> 0:39:50.120
<v Speaker 1>us Live weekday afternoons from three to six Eastern Listen

0:39:50.160 --> 0:39:53.640
<v Speaker 1>on Bloomberg dot com, the iHeartRadio app and the Bloomberg

0:39:53.680 --> 0:39:58.400
<v Speaker 1>Business app, or want us Live on YouTube.

0:39:59.320 --> 0:40:01.160
<v Speaker 3>You know, it's interesting is so much of what we

0:40:01.200 --> 0:40:02.919
<v Speaker 3>see on the courts here at the US Open often

0:40:02.960 --> 0:40:06.360
<v Speaker 3>look yeah, full of strength and athleticism, at many times

0:40:06.400 --> 0:40:09.200
<v Speaker 3>so effortless and graceful. But you know, you have seen

0:40:09.280 --> 0:40:13.120
<v Speaker 3>players who definitely get hurt, and we've definitely seen that, tim.

0:40:13.040 --> 0:40:16.080
<v Speaker 4>Yeah, we have. We actually even saw several players retire

0:40:16.160 --> 0:40:18.000
<v Speaker 4>early this year as a result of injuries that they

0:40:18.080 --> 0:40:19.680
<v Speaker 4>experienced during huge matches.

0:40:19.719 --> 0:40:22.359
<v Speaker 3>There's some extreme stresses and strains, and so someone who

0:40:22.400 --> 0:40:25.840
<v Speaker 3>has been working with athletes, many many others in general,

0:40:25.920 --> 0:40:28.000
<v Speaker 3>including me when it comes to our feet, is doctor

0:40:28.040 --> 0:40:30.440
<v Speaker 3>Rock Positano. He has been on the staff at the

0:40:30.440 --> 0:40:32.759
<v Speaker 3>Hospital for Special Surgery for more than thirty years. He's

0:40:32.840 --> 0:40:36.520
<v Speaker 3>director of the Joe DiMaggio Non surgical foot service excuse

0:40:36.560 --> 0:40:40.040
<v Speaker 3>me at the Hospital for Special Surgery. He's also an author.

0:40:40.080 --> 0:40:44.680
<v Speaker 3>We've talked about his book before here on Bloomberg Radio Rock.

0:40:44.800 --> 0:40:48.040
<v Speaker 3>It's great to have you here and you know him,

0:40:48.360 --> 0:40:51.439
<v Speaker 3>I do all you do. Thanks for being with us.

0:40:51.600 --> 0:40:54.080
<v Speaker 3>I think you and I feel like we had a cot. Well,

0:40:54.800 --> 0:40:56.239
<v Speaker 3>it's so great to have you and I feel like

0:40:56.239 --> 0:40:57.960
<v Speaker 3>we had a conversation. I always like to pick your

0:40:57.960 --> 0:41:01.239
<v Speaker 3>brain about, you know, footage reason you know, you do

0:41:01.320 --> 0:41:05.040
<v Speaker 3>work with athletes. When we think about the athletes that

0:41:05.120 --> 0:41:07.759
<v Speaker 3>play here, it does look so graceful at times, but

0:41:07.840 --> 0:41:11.320
<v Speaker 3>it is. They're athletes, and they a lot of stress

0:41:11.440 --> 0:41:14.160
<v Speaker 3>on their certainly on their feet, on their ankles. Talk

0:41:14.200 --> 0:41:16.160
<v Speaker 3>to us a little bit about what they are seeing

0:41:16.239 --> 0:41:17.120
<v Speaker 3>and what they are dealing with.

0:41:17.160 --> 0:41:17.719
<v Speaker 2>Sometimes.

0:41:19.280 --> 0:41:22.680
<v Speaker 10>Well, first of all, the pro tennis players are probably

0:41:23.400 --> 0:41:27.440
<v Speaker 10>the best trained, best conditioned of most of the athletes.

0:41:27.880 --> 0:41:30.120
<v Speaker 10>If you consider that some of these matches could go

0:41:30.239 --> 0:41:33.640
<v Speaker 10>four or five hours, it gives you some idea about

0:41:33.680 --> 0:41:37.920
<v Speaker 10>the stamina that they must have forget about breathing and

0:41:38.640 --> 0:41:41.920
<v Speaker 10>you know, and doing things like sweating profusely, I mean

0:41:42.120 --> 0:41:45.880
<v Speaker 10>muscular skeletally. It's a tremendous amount of stress and strained

0:41:45.960 --> 0:41:49.600
<v Speaker 10>on the bodies of these these superior athletes.

0:41:51.960 --> 0:41:54.600
<v Speaker 4>Why, you know, I made a comment to Carol Doctor

0:41:54.640 --> 0:41:57.080
<v Speaker 4>earlier this week. I was out here Tuesday night, and

0:41:57.120 --> 0:41:59.560
<v Speaker 4>this is you know, I barely even spend any time

0:41:59.600 --> 0:42:01.400
<v Speaker 4>in ash. I was out on the outer course. I

0:42:01.440 --> 0:42:03.000
<v Speaker 4>did see I should say, I did see VNS play

0:42:03.040 --> 0:42:06.759
<v Speaker 4>on Tuesday night. But one thing that we noticed over

0:42:06.800 --> 0:42:10.640
<v Speaker 4>and over again was almost every single player had taped

0:42:10.680 --> 0:42:13.840
<v Speaker 4>somewhere on their body, whether it was their ankles, whether

0:42:13.880 --> 0:42:14.880
<v Speaker 4>it was their wrists.

0:42:15.920 --> 0:42:20.719
<v Speaker 10>Why is that, Well, you know, Tim, that's a very

0:42:20.800 --> 0:42:25.000
<v Speaker 10>very good question. I mean, taping provides stability, It helps

0:42:25.080 --> 0:42:28.400
<v Speaker 10>to keep swelling down, a dema reduction we call it.

0:42:28.400 --> 0:42:30.200
<v Speaker 10>It gives them a better in the case of an

0:42:30.239 --> 0:42:33.880
<v Speaker 10>ankle strapping or footstrapping, better footing where they actually have

0:42:34.000 --> 0:42:36.879
<v Speaker 10>a better propulsion when they're trying to make a point. So,

0:42:37.320 --> 0:42:40.319
<v Speaker 10>in that respect, you know, taping is still one of

0:42:40.320 --> 0:42:44.000
<v Speaker 10>the most important parts of the sports medicine orthopedic practice. Okay,

0:42:44.000 --> 0:42:47.080
<v Speaker 10>and yet it looks very simple. But as we both know,

0:42:47.600 --> 0:42:49.400
<v Speaker 10>for three of us, I should say, no, you know,

0:42:49.440 --> 0:42:53.040
<v Speaker 10>there's nothing simple about taping. It's not just haphazardly placed

0:42:53.440 --> 0:42:57.400
<v Speaker 10>it's placed in areas where stress and strain could be reproduced,

0:42:58.040 --> 0:43:00.760
<v Speaker 10>areas where the muscles tendons in the leg it's insert,

0:43:00.840 --> 0:43:04.200
<v Speaker 10>or where the bones are going. So taping has become

0:43:04.440 --> 0:43:08.920
<v Speaker 10>really a very important part of any type of organized sports,

0:43:08.960 --> 0:43:12.640
<v Speaker 10>whether it be amateur sports or professional sports. So of

0:43:12.680 --> 0:43:16.080
<v Speaker 10>course taping has the same indications in other parts of

0:43:16.080 --> 0:43:19.239
<v Speaker 10>the body as well, in the hand, the shoulder, so

0:43:19.239 --> 0:43:21.560
<v Speaker 10>it just won is all over the place. Yeah, taping

0:43:21.640 --> 0:43:21.959
<v Speaker 10>is a.

0:43:22.280 --> 0:43:22.680
<v Speaker 9>Part of it.

0:43:24.280 --> 0:43:26.839
<v Speaker 4>So doctor, it's not necessarily indicative that there's been some

0:43:26.880 --> 0:43:29.160
<v Speaker 4>sort of injury there or there is some sort of

0:43:29.160 --> 0:43:32.240
<v Speaker 4>recovery taking place, you're saying. In some instances it actually

0:43:32.280 --> 0:43:34.040
<v Speaker 4>provides an advantage.

0:43:36.000 --> 0:43:39.040
<v Speaker 10>Yes, because it allows propulsion, which means you're able to

0:43:39.280 --> 0:43:42.080
<v Speaker 10>move on the book all a lot quicker. You're able

0:43:42.080 --> 0:43:44.400
<v Speaker 10>to go lateral on the court, or go back or forth.

0:43:44.480 --> 0:43:48.120
<v Speaker 10>So it gives you that little extra you know, jump,

0:43:48.200 --> 0:43:51.000
<v Speaker 10>so to speak. It's sort of like a full crumb,

0:43:51.000 --> 0:43:53.280
<v Speaker 10>you know. And I think in that respect they're able

0:43:53.280 --> 0:43:54.960
<v Speaker 10>to get a much better jump, and of course their

0:43:54.960 --> 0:43:57.160
<v Speaker 10>footing is better and then they are less likely to

0:43:57.200 --> 0:43:59.800
<v Speaker 10>invert their ankle or throw their heels out or whatever

0:43:59.800 --> 0:44:00.440
<v Speaker 10>may be so.

0:44:00.760 --> 0:44:00.960
<v Speaker 11>Yes.

0:44:01.040 --> 0:44:03.000
<v Speaker 10>So the answer to tech question is that it's also

0:44:03.200 --> 0:44:08.320
<v Speaker 10>used for again it's a benign form of performance enhancement.

0:44:10.880 --> 0:44:13.120
<v Speaker 3>So when you think about the intensity of the play,

0:44:13.160 --> 0:44:15.400
<v Speaker 3>you know, it's interesting, doctor Positano, that we talked with

0:44:15.440 --> 0:44:17.360
<v Speaker 3>the folks at IBM, and they use a lot of

0:44:17.440 --> 0:44:20.560
<v Speaker 3>data to give stats on the players and how they play,

0:44:20.640 --> 0:44:22.840
<v Speaker 3>but they also you know, are tracking how fast the

0:44:22.880 --> 0:44:25.960
<v Speaker 3>ball is moving. And it's just interesting how it just

0:44:25.960 --> 0:44:28.799
<v Speaker 3>feels like things get you know, more ramped up.

0:44:28.840 --> 0:44:29.640
<v Speaker 2>And whether it's.

0:44:29.480 --> 0:44:32.880
<v Speaker 3>Tennis, whether it's football, whether a lot of sports, it

0:44:32.920 --> 0:44:36.640
<v Speaker 3>does feel like the intensity of the play has just

0:44:36.760 --> 0:44:40.080
<v Speaker 3>been increasing over time. And it also feels like the

0:44:40.160 --> 0:44:43.560
<v Speaker 3>amount of injuries, or the intenseness of the injuries has

0:44:43.600 --> 0:44:45.279
<v Speaker 3>also been ramped up. Talk to us a little bit

0:44:45.280 --> 0:44:47.480
<v Speaker 3>about that just in professional sports more broadly.

0:44:49.719 --> 0:44:52.839
<v Speaker 10>Well, look, again, conditioning is everything. I mean, I had

0:44:52.880 --> 0:44:56.239
<v Speaker 10>the pleasure of knowing some very very world class athletes

0:44:56.280 --> 0:44:58.640
<v Speaker 10>that played back in the forties and fifties, and they

0:44:58.680 --> 0:45:01.840
<v Speaker 10>would say the same thing that they certainly did not

0:45:02.080 --> 0:45:06.080
<v Speaker 10>have the analytics so to speak, or the technology available

0:45:06.080 --> 0:45:08.360
<v Speaker 10>to them to stay in shape throughout the offseason or

0:45:08.440 --> 0:45:11.520
<v Speaker 10>throughout the season. Itself, and I think that's a big

0:45:11.560 --> 0:45:15.200
<v Speaker 10>part of why professional sports has changed, is because these

0:45:15.400 --> 0:45:19.360
<v Speaker 10>are ways of making these players be able to be

0:45:19.520 --> 0:45:23.240
<v Speaker 10>more effective in their play, but be provide a safer environment.

0:45:23.640 --> 0:45:26.640
<v Speaker 10>They learn about certain types of things, certain types of

0:45:27.120 --> 0:45:30.160
<v Speaker 10>athletic wear, whether it be a brace or in our case,

0:45:30.200 --> 0:45:33.040
<v Speaker 10>a prescription foot orthosis that helps us stabilize the ankle.

0:45:33.520 --> 0:45:35.480
<v Speaker 10>And I think that's a big part of what's happened

0:45:35.480 --> 0:45:39.360
<v Speaker 10>with professional sports is that there is this technology which

0:45:40.680 --> 0:45:44.600
<v Speaker 10>many times does help again performance enhancement as well as

0:45:44.640 --> 0:45:45.400
<v Speaker 10>injury prevention.

0:45:48.320 --> 0:45:51.239
<v Speaker 4>What can we learn as mere mortals from what the

0:45:51.280 --> 0:45:54.279
<v Speaker 4>professionals do. Doctor, you see people each and every day

0:45:54.960 --> 0:45:58.680
<v Speaker 4>who aren't necessarily professional athletes, who have recurring injuries of

0:45:58.760 --> 0:46:00.920
<v Speaker 4>their feet. Do you give us.

0:46:02.480 --> 0:46:05.400
<v Speaker 10>Well again? You know, having had the privilege of taking

0:46:05.440 --> 0:46:09.840
<v Speaker 10>care of professional and elite athletes in all areas professional football,

0:46:09.880 --> 0:46:14.160
<v Speaker 10>professional baseball, at the US Open, uh, I think the

0:46:14.200 --> 0:46:17.280
<v Speaker 10>most important thing is not to overdo something, which means

0:46:17.680 --> 0:46:21.440
<v Speaker 10>everyone gets inspired around Wimbledon or the US Open to

0:46:21.440 --> 0:46:23.400
<v Speaker 10>go out and play a lot of tennis. And of

0:46:23.400 --> 0:46:25.680
<v Speaker 10>course it makes people feel good because they watch these

0:46:25.719 --> 0:46:28.040
<v Speaker 10>tennis players on the court or the baseball players on

0:46:28.080 --> 0:46:29.879
<v Speaker 10>the field, and they think that they can go out

0:46:29.920 --> 0:46:32.480
<v Speaker 10>there and just start to be full force. Well, it's

0:46:32.520 --> 0:46:34.960
<v Speaker 10>not a good idea, I know that are sent to

0:46:35.000 --> 0:46:39.279
<v Speaker 10>hear at HSS, we find that many of these injuries

0:46:39.320 --> 0:46:42.120
<v Speaker 10>involving the foot and the ankle are really because these

0:46:42.120 --> 0:46:45.040
<v Speaker 10>people are not conditioned, and particularly the areas of heal

0:46:45.120 --> 0:46:48.440
<v Speaker 10>pain and achilles pain. And actually I had a conversation

0:46:48.520 --> 0:46:51.960
<v Speaker 10>with someone recently about, you know, pickleball has become a

0:46:52.080 --> 0:46:55.640
<v Speaker 10>very interesting, you know, type of a sport. You know,

0:46:56.040 --> 0:46:58.480
<v Speaker 10>you know, I always kid around. I say that HSS

0:46:58.560 --> 0:47:00.960
<v Speaker 10>is probably the mecca of pickle ball injuries of the

0:47:00.960 --> 0:47:05.120
<v Speaker 10>Tri State air area, and you know, it's a form

0:47:05.160 --> 0:47:08.600
<v Speaker 10>of racket sports. But again, you know, and I say

0:47:08.640 --> 0:47:11.239
<v Speaker 10>this with all respect, I say, right now, we're in

0:47:11.280 --> 0:47:14.040
<v Speaker 10>the middle of a pickle ball pandemic because we're seeing

0:47:14.600 --> 0:47:17.200
<v Speaker 10>all of these people coming in, particularly in our area,

0:47:17.800 --> 0:47:22.160
<v Speaker 10>with heel pain, achilles pain, I mean stress fractures. I

0:47:22.160 --> 0:47:24.680
<v Speaker 10>have my colleagues in the Spine Service telling me the

0:47:24.719 --> 0:47:28.640
<v Speaker 10>same thing that these these weekend warriors, whatever you want

0:47:28.640 --> 0:47:30.600
<v Speaker 10>to call them, they're coming in out with backs brains

0:47:30.640 --> 0:47:33.120
<v Speaker 10>because they have to make these quick dips so I

0:47:33.160 --> 0:47:36.640
<v Speaker 10>think pickle ball has certainly established itself right now as

0:47:36.680 --> 0:47:39.239
<v Speaker 10>being you know, a very popular sport. It's a lot

0:47:39.280 --> 0:47:42.000
<v Speaker 10>of fun. But again it's one of those sports where

0:47:42.080 --> 0:47:44.239
<v Speaker 10>you know, you know, it may be a smaller court,

0:47:44.280 --> 0:47:47.800
<v Speaker 10>but with that smaller court unfortunately becomes bigger orthopedic problems.

0:47:47.880 --> 0:47:49.920
<v Speaker 10>And we're seeing more and more of that, and I

0:47:49.960 --> 0:47:53.120
<v Speaker 10>think the conditioning aspect him is what we're talking about here.

0:47:54.520 --> 0:47:56.480
<v Speaker 2>Forgive me, I didn't mean to interrupt. Katrina Adams.

0:47:56.520 --> 0:47:59.319
<v Speaker 3>You were talking with yesterday, former head of the USTA

0:47:59.360 --> 0:48:03.040
<v Speaker 3>and of course professional tennis player, doubles player, and we

0:48:03.320 --> 0:48:05.279
<v Speaker 3>kind of joked about pickleball and kind of made it

0:48:05.280 --> 0:48:06.799
<v Speaker 3>sound like it was so easy, and she's like, it

0:48:06.880 --> 0:48:07.440
<v Speaker 3>isn't easy.

0:48:07.520 --> 0:48:10.120
<v Speaker 4>It's intense, and you know, yeah, but you don't see

0:48:10.120 --> 0:48:11.120
<v Speaker 4>her out there playing pickle ball.

0:48:11.239 --> 0:48:11.399
<v Speaker 5>No.

0:48:11.440 --> 0:48:15.440
<v Speaker 12>But it's because well it speaks exactly well you know

0:48:16.040 --> 0:48:19.320
<v Speaker 12>what people, you know, Carolyn tim With people don't realize

0:48:19.360 --> 0:48:21.839
<v Speaker 12>is that even though it's a smaller court, Okay, it's

0:48:21.840 --> 0:48:23.080
<v Speaker 12>a much faster game.

0:48:23.719 --> 0:48:27.280
<v Speaker 10>There's more focus on the foot, the ankle. There's quicker pivots.

0:48:27.320 --> 0:48:30.640
<v Speaker 10>You need quicker footwork too, And I think again you're

0:48:30.640 --> 0:48:33.320
<v Speaker 10>more likely to rupture your achilles or tear your plant

0:48:33.360 --> 0:48:36.640
<v Speaker 10>to faster or blow your knee out because you're not conditioned,

0:48:36.680 --> 0:48:40.600
<v Speaker 10>and because your reaction time has to be significantly faster

0:48:40.920 --> 0:48:45.080
<v Speaker 10>than when you're playing a nice game of civilized tennis,

0:48:45.160 --> 0:48:46.920
<v Speaker 10>which is what you're seeing right now, when these players

0:48:46.920 --> 0:48:49.080
<v Speaker 10>are hitting the ball one hundred and thirty miles an hour.

0:48:49.440 --> 0:48:52.360
<v Speaker 10>So again, you know, pickleball is a great sport. But

0:48:52.760 --> 0:48:55.640
<v Speaker 10>going back timp to your question about conditioning, that's a

0:48:55.680 --> 0:48:58.279
<v Speaker 10>big mistake that people make. You just cannot go back

0:48:58.320 --> 0:49:04.200
<v Speaker 10>on any sport, whether basketball, you know, tennis, you know football, whatever,

0:49:04.280 --> 0:49:06.160
<v Speaker 10>and just think you're gonna go out there and play

0:49:06.200 --> 0:49:08.719
<v Speaker 10>your heart out because again you're not conditioned to do that,

0:49:08.800 --> 0:49:11.440
<v Speaker 10>which means your muscles tend look at at some bones

0:49:12.200 --> 0:49:16.719
<v Speaker 10>are not accustomed to this type of a quick escalation,

0:49:16.880 --> 0:49:17.560
<v Speaker 10>so to speak.

0:49:19.360 --> 0:49:20.799
<v Speaker 3>All right, we're gonna have to leave it on there,

0:49:21.160 --> 0:49:23.719
<v Speaker 3>Doctor Positano. Thank you so much for jumping in and

0:49:24.040 --> 0:49:26.680
<v Speaker 3>talking with us. We so appreciate it. Doctor Rock Positano.

0:49:26.719 --> 0:49:29.800
<v Speaker 3>He's director of the Joe DiMaggio Nonsurgical Foods Foot Service

0:49:29.800 --> 0:49:32.400
<v Speaker 3>at the Hospital for Special Service Surgery.

0:49:32.440 --> 0:49:32.960
<v Speaker 2>Excuse me.

0:49:33.000 --> 0:49:36.239
<v Speaker 3>He's also the author of Dinner with Demaggio, which we

0:49:36.280 --> 0:49:37.680
<v Speaker 3>talked about with him a few years ago.

0:49:38.239 --> 0:49:41.719
<v Speaker 1>If you're listening to the Bloomberg Business Week podcast, catch

0:49:41.800 --> 0:49:45.160
<v Speaker 1>us Live weekday afternoons from three to six Eastern Listen

0:49:45.200 --> 0:49:48.680
<v Speaker 1>on Bloomberg dot com, the iHeartRadio app and the Bloomberg

0:49:48.719 --> 0:49:52.160
<v Speaker 1>Business app, or wants us Live on YouTube.

0:49:52.680 --> 0:49:54.640
<v Speaker 3>You remember that in June of twenty twenty one, the

0:49:54.680 --> 0:49:57.840
<v Speaker 3>Supreme Court cleared the way for college athletes to benefit

0:49:57.840 --> 0:49:59.799
<v Speaker 3>from the use of their name image and.

0:49:59.840 --> 0:50:02.560
<v Speaker 2>Like, this is nil. We've talked about this before.

0:50:02.600 --> 0:50:05.480
<v Speaker 3>Since then, twenty year olds have earned six, sometimes seven

0:50:05.520 --> 0:50:09.640
<v Speaker 3>figures on such deals to shout out brands on Instagram,

0:50:09.680 --> 0:50:11.839
<v Speaker 3>sign autographs, or hop on Zoom with a few fans.

0:50:11.880 --> 0:50:14.399
<v Speaker 3>I mean, they're finally being able to make money off

0:50:14.400 --> 0:50:16.000
<v Speaker 3>of their success at the college level.

0:50:16.040 --> 0:50:18.520
<v Speaker 4>Here's the thing, though, Carol. Even though pro tennis players

0:50:18.560 --> 0:50:20.399
<v Speaker 4>are some of the top earning athletes of all time,

0:50:20.760 --> 0:50:24.359
<v Speaker 4>college tennis players are not the ones raking it in now.

0:50:24.480 --> 0:50:27.120
<v Speaker 4>That's pretty much reserved for college football and basketball players.

0:50:27.160 --> 0:50:29.800
<v Speaker 4>That's according to data from open Doors. It's a LinkedIn,

0:50:29.840 --> 0:50:32.000
<v Speaker 4>Nebraska based marketing platform for athletes.

0:50:32.000 --> 0:50:33.520
<v Speaker 3>All right, So let's get to it because Richard kat

0:50:33.640 --> 0:50:36.880
<v Speaker 3>knows all about this. He's legal counsel and marketing consultant

0:50:36.840 --> 0:50:40.520
<v Speaker 3>at Sanal student athlete name, image and likeness on the

0:50:40.560 --> 0:50:44.000
<v Speaker 3>growth of what we are seeing in this in college

0:50:44.000 --> 0:50:47.279
<v Speaker 3>sports specifically, he joins us on Zoom in Connecticut. He's

0:50:47.320 --> 0:50:50.080
<v Speaker 3>also the author of tennis books, including feder and Nadal

0:50:50.280 --> 0:50:52.919
<v Speaker 3>Inside the US Open and Roger Federer Are Back on Top.

0:50:53.080 --> 0:50:55.000
<v Speaker 3>Needless to say, he loves the game of tennis, and

0:50:55.040 --> 0:50:55.359
<v Speaker 3>I think.

0:50:55.360 --> 0:50:58.600
<v Speaker 2>Yesterday you might have caught him behind us waving hello.

0:50:58.800 --> 0:51:00.960
<v Speaker 3>We're sorry we didn't get to talk with you Richard

0:51:01.239 --> 0:51:03.279
<v Speaker 3>in person, but so glad we could get to you here.

0:51:03.680 --> 0:51:06.280
<v Speaker 11>How are you great? How are you guys?

0:51:07.800 --> 0:51:09.319
<v Speaker 2>We're doing well. We're doing well.

0:51:09.360 --> 0:51:12.400
<v Speaker 3>I mean it's another, you know, record year for the

0:51:12.520 --> 0:51:15.799
<v Speaker 3>US Open in terms of participation. Tell us about your

0:51:15.840 --> 0:51:19.440
<v Speaker 3>world though, and how things have continued to evolve since

0:51:19.440 --> 0:51:20.880
<v Speaker 3>that Supreme Court ruling.

0:51:21.920 --> 0:51:25.040
<v Speaker 13>Oh my goodness, Carol, it is the wild, wild West,

0:51:25.080 --> 0:51:26.560
<v Speaker 13>and I emphasized the wordwild.

0:51:26.960 --> 0:51:28.959
<v Speaker 11>The landscape changes every day.

0:51:29.200 --> 0:51:33.360
<v Speaker 13>In the conference realignment that we saw this morning, you know,

0:51:33.480 --> 0:51:35.920
<v Speaker 13>with Stanford and with cal and with.

0:51:36.080 --> 0:51:38.160
<v Speaker 11>SMU joining the ACC.

0:51:38.400 --> 0:51:41.440
<v Speaker 13>This is all derivative of what went on when the

0:51:41.520 --> 0:51:45.439
<v Speaker 13>US Supreme Court decided that Austin case nine zero. Think

0:51:45.440 --> 0:51:49.520
<v Speaker 13>about it, this factionalized Supreme Court decided a case nine

0:51:49.719 --> 0:51:50.280
<v Speaker 13>to zero.

0:51:52.320 --> 0:51:55.720
<v Speaker 4>Wow, okay, let's get back to the idea that tennis

0:51:55.719 --> 0:51:58.400
<v Speaker 4>players are, you know, not the ones cashing in on this.

0:51:58.600 --> 0:52:01.560
<v Speaker 4>As I said earlier, it's all football and basketball in

0:52:01.640 --> 0:52:02.560
<v Speaker 4>college Why is that?

0:52:04.440 --> 0:52:04.640
<v Speaker 5>You know?

0:52:04.680 --> 0:52:09.800
<v Speaker 13>That's they're the revenue sports. Our methodology is indicated about

0:52:09.840 --> 0:52:15.000
<v Speaker 13>seventy percent college football, twenty percent, men's basketball in ten

0:52:15.040 --> 0:52:19.279
<v Speaker 13>percent the rest with lacrosse, soccer in women's basketball. So

0:52:19.360 --> 0:52:21.640
<v Speaker 13>I can't even tell you if tennis is one percent

0:52:21.719 --> 0:52:24.200
<v Speaker 13>of this paradigm.

0:52:24.280 --> 0:52:26.560
<v Speaker 4>That's incredible given that here we are at the US

0:52:26.600 --> 0:52:30.520
<v Speaker 4>Open Carol as John Worthim's going to remind us in

0:52:30.600 --> 0:52:33.719
<v Speaker 4>just about an hour, maybe even less than an hour. Actually, yeah,

0:52:33.960 --> 0:52:38.200
<v Speaker 4>this is the most attended sports event in the United States.

0:52:39.239 --> 0:52:42.400
<v Speaker 4>Five of the top one hundred highest paid athletes of

0:52:42.400 --> 0:52:44.760
<v Speaker 4>all time are tennis players.

0:52:45.000 --> 0:52:46.560
<v Speaker 2>Right, So then why Roger.

0:52:46.440 --> 0:52:48.920
<v Speaker 4>Fetter is a billionaire? He's earned a billion dollars, I

0:52:48.920 --> 0:52:51.000
<v Speaker 4>should say not. I don't know if he's a billionaire,

0:52:51.040 --> 0:52:55.719
<v Speaker 4>But why doesn't that translate to the to college and

0:52:55.719 --> 0:52:56.680
<v Speaker 4>to the interesting college.

0:52:58.000 --> 0:53:00.880
<v Speaker 13>Well, when we say the most attended sports event, the

0:53:01.000 --> 0:53:04.560
<v Speaker 13>US Open is also an event which overshadows the fact

0:53:04.560 --> 0:53:05.560
<v Speaker 13>that it's a tennis event.

0:53:06.120 --> 0:53:07.520
<v Speaker 11>People go there to be seen.

0:53:07.640 --> 0:53:10.440
<v Speaker 13>People go there to go to the restaurants, to go

0:53:10.480 --> 0:53:12.759
<v Speaker 13>to the stores there as much as they go to

0:53:12.800 --> 0:53:15.520
<v Speaker 13>see the good tennis. So I don't think you're going

0:53:15.600 --> 0:53:18.600
<v Speaker 13>to be saying that about the events in let's say

0:53:18.640 --> 0:53:22.320
<v Speaker 13>Atlanta or Washington, d C. Where the attendance is down.

0:53:23.000 --> 0:53:25.440
<v Speaker 13>So that's just my comment about the US Open. It

0:53:25.520 --> 0:53:29.799
<v Speaker 13>is a tremendous event foreshadowing a tremendous tennis tournament. But

0:53:29.880 --> 0:53:32.960
<v Speaker 13>in terms of college tennis, yes, it's big in the SEC.

0:53:33.719 --> 0:53:37.600
<v Speaker 13>Yes it's big in the ACC at some of the schools,

0:53:37.840 --> 0:53:41.080
<v Speaker 13>but it's simply not a revenue sport. And to the

0:53:41.160 --> 0:53:45.839
<v Speaker 13>extent that it is gaining nil money, you are. The

0:53:45.880 --> 0:53:47.759
<v Speaker 13>good news is, and I think there's a player at

0:53:47.800 --> 0:53:51.280
<v Speaker 13>Ohio State that this pertains to. You may be keeping

0:53:51.360 --> 0:53:55.080
<v Speaker 13>kids in school a little bit longer than joining the

0:53:55.120 --> 0:53:58.200
<v Speaker 13>actual pro tour because if they can make some nil money,

0:53:58.360 --> 0:54:01.200
<v Speaker 13>they may stay in school another year, another year of college.

0:54:01.400 --> 0:54:04.800
<v Speaker 11>Because college tennis is pretty rigorous at the highest level.

0:54:06.719 --> 0:54:10.000
<v Speaker 3>Does Richard, does NIL money change depending on the school

0:54:10.000 --> 0:54:13.320
<v Speaker 3>that you're at and that you play even with tennis?

0:54:13.360 --> 0:54:17.080
<v Speaker 3>Does it matter the school that you're coming from.

0:54:16.719 --> 0:54:19.919
<v Speaker 13>Carol, Let's make one thing clear. NIL money comes from

0:54:19.960 --> 0:54:22.400
<v Speaker 13>the boosters. It does not come from the university.

0:54:22.480 --> 0:54:23.000
<v Speaker 11>Yet.

0:54:23.200 --> 0:54:26.800
<v Speaker 13>If we do this call in three years, the universities

0:54:26.960 --> 0:54:30.520
<v Speaker 13>will be involved, they will be inculcated and Title nine

0:54:30.600 --> 0:54:33.600
<v Speaker 13>might become an issue. Right now though, it's the booster money.

0:54:34.000 --> 0:54:36.799
<v Speaker 13>So you're looking at the schools with the biggest boosters,

0:54:36.840 --> 0:54:41.400
<v Speaker 13>the Michigans, the Alabamas, you know, maybe Kansas and Basketball

0:54:41.480 --> 0:54:45.279
<v Speaker 13>that have most of the major NIL money flowing to

0:54:45.360 --> 0:54:48.440
<v Speaker 13>the student athletes through a third party conduit.

0:54:50.880 --> 0:54:54.400
<v Speaker 4>Hold on, you said, yet not yet from colleges the university.

0:54:54.400 --> 0:54:54.919
<v Speaker 2>It's gonna happen.

0:54:55.040 --> 0:54:56.160
<v Speaker 4>Yeah, what's going to happen.

0:54:58.000 --> 0:55:00.520
<v Speaker 13>Two or three years down the road? Revenue you sharing,

0:55:00.719 --> 0:55:04.080
<v Speaker 13>We're going to see a piece of the TV contract.

0:55:04.160 --> 0:55:07.200
<v Speaker 13>Let's take the Big Ten. I'm a Wrecktgers person. Rutgers

0:55:07.320 --> 0:55:12.080
<v Speaker 13>gets on one hundred million dollars from the Big Ten.

0:55:12.480 --> 0:55:14.959
<v Speaker 13>Most of that is TV revenue. You're going to see

0:55:14.960 --> 0:55:18.439
<v Speaker 13>between five and ten, five and twelve percent let's say

0:55:18.719 --> 0:55:20.759
<v Speaker 13>of that going to the student athletes.

0:55:21.239 --> 0:55:22.239
<v Speaker 11>And you're also going to.

0:55:22.239 --> 0:55:26.719
<v Speaker 13>See the conclusion of a lawsuit that's pending in the

0:55:26.719 --> 0:55:30.720
<v Speaker 13>federal system in the third circuit, in which student athletes

0:55:30.760 --> 0:55:35.080
<v Speaker 13>are suing to become employees of the university. In other words,

0:55:35.239 --> 0:55:38.800
<v Speaker 13>I work thirty hours a week on the football field

0:55:38.880 --> 0:55:42.400
<v Speaker 13>for you, mister university, and my counterpart, who works thirty

0:55:42.440 --> 0:55:46.920
<v Speaker 13>hours in the library for your university, mister university, gets paid.

0:55:47.239 --> 0:55:48.800
<v Speaker 11>So why shouldn't I get paid?

0:55:48.840 --> 0:55:52.759
<v Speaker 13>Why shouldn't I have workers comp And that's gonna that's

0:55:52.800 --> 0:55:54.600
<v Speaker 13>going to be decided in a year or so.

0:55:55.120 --> 0:55:56.240
<v Speaker 11>Every one of these decisis.

0:55:56.239 --> 0:55:59.080
<v Speaker 4>Maybe the university would say you're getting a free education.

0:56:00.360 --> 0:56:03.000
<v Speaker 11>Absolutely, but that's just one part of it.

0:56:03.160 --> 0:56:05.719
<v Speaker 13>You're getting the free and that was the argument by

0:56:05.760 --> 0:56:09.960
<v Speaker 13>the NC double A lawyer and Justice Kavan law Skeward

0:56:10.200 --> 0:56:11.839
<v Speaker 13>absolutely skewered that.

0:56:11.800 --> 0:56:14.640
<v Speaker 11>Lawyer saying, yeah, you're getting a free education.

0:56:14.920 --> 0:56:18.239
<v Speaker 13>And Nick Saban is making twelve million dollars at the time,

0:56:18.320 --> 0:56:21.920
<v Speaker 13>Mike Krushevski, who was coaching at Duke, was making nine million,

0:56:22.000 --> 0:56:24.840
<v Speaker 13>and Mark Emrit, the NC double A president, was making

0:56:24.920 --> 0:56:28.279
<v Speaker 13>three point five million. So yeah, that's nice that you're

0:56:28.280 --> 0:56:31.719
<v Speaker 13>getting a free education. But you're also paying these coaches

0:56:31.920 --> 0:56:34.759
<v Speaker 13>loads of money, and loads of money's going into the

0:56:34.880 --> 0:56:35.920
<v Speaker 13>university coffers.

0:56:38.040 --> 0:56:39.839
<v Speaker 2>You know, Richard, I wish you had more time.

0:56:39.880 --> 0:56:42.160
<v Speaker 3>This is really a big topic, and as you said,

0:56:42.200 --> 0:56:44.040
<v Speaker 3>it's going to continue to evolve.

0:56:43.640 --> 0:56:47.640
<v Speaker 2>And hopefully it gets certainly more fair.

0:56:47.560 --> 0:56:51.000
<v Speaker 3>If you will, to the actually athletes, the college athletes

0:56:51.040 --> 0:56:52.839
<v Speaker 3>that are that are doing all.

0:56:52.719 --> 0:56:55.680
<v Speaker 4>Our po still winning on my Division III tennis checks

0:56:55.680 --> 0:56:59.640
<v Speaker 4>from Colby College for the three years I played there. Yeah,

0:56:59.640 --> 0:57:03.640
<v Speaker 4>we didn't really attract many fans, Carol, I'll be honest, Richard.

0:57:03.360 --> 0:57:05.600
<v Speaker 2>We got to run. Hopefully next time it'll be in person.

0:57:05.719 --> 0:57:06.239
<v Speaker 2>Richard can't.

0:57:06.239 --> 0:57:09.680
<v Speaker 3>He's a little counsel in marketing consultant. H as we said,

0:57:10.160 --> 0:57:13.439
<v Speaker 3>covers the name, image and likeness world when it comes

0:57:13.480 --> 0:57:15.560
<v Speaker 3>to college sports. Will be giving us some great insight.

0:57:15.640 --> 0:57:18.680
<v Speaker 3>Joining us on zoom from Connecticut, Carol Masser along with

0:57:18.760 --> 0:57:19.600
<v Speaker 3>Tim stand Victim.

0:57:19.680 --> 0:57:21.760
<v Speaker 4>Still waiting for this check, waiting for the checks. I'll

0:57:21.800 --> 0:57:22.560
<v Speaker 4>be waiting for a long time.

0:57:22.600 --> 0:57:23.120
<v Speaker 2>I heard him.

0:57:23.320 --> 0:57:28.560
<v Speaker 11>Maybe I'm brother Marco.

0:57:30.280 --> 0:57:30.760
<v Speaker 4>Journal.

0:57:31.760 --> 0:57:32.760
<v Speaker 12>How about you let me drive?

0:57:33.000 --> 0:57:38.360
<v Speaker 10>Oh no, no, no, no, honey, please, I'll do the riding gravel.

0:57:38.920 --> 0:57:40.280
<v Speaker 10>Let's mate, I want to try it.

0:57:42.560 --> 0:57:43.440
<v Speaker 9>It's the question.

0:57:47.240 --> 0:57:50.440
<v Speaker 1>This is the drive to the globe?

0:57:49.360 --> 0:57:51.280
<v Speaker 11>Done well by around?

0:57:51.440 --> 0:57:51.760
<v Speaker 2>Should it?

0:57:51.880 --> 0:57:53.680
<v Speaker 1>On Bloomberg Radio?

0:57:55.240 --> 0:57:58.160
<v Speaker 3>All right, everybody, we've got just about eighteen minutes left

0:57:58.160 --> 0:58:00.680
<v Speaker 3>in today's trading session, getting ready to wrap up this

0:58:01.400 --> 0:58:04.880
<v Speaker 3>job's Friday, if you will, first trading day though in

0:58:04.880 --> 0:58:07.760
<v Speaker 3>the month of September, but also wrapping up the week overall.

0:58:08.160 --> 0:58:10.360
<v Speaker 4>And yeah, so far, up three tenths of one percent

0:58:10.440 --> 0:58:12.040
<v Speaker 4>on the Dow Jones, the S and B five hundred

0:58:12.080 --> 0:58:13.680
<v Speaker 4>up about one tenth of one percent. We got the

0:58:13.720 --> 0:58:15.960
<v Speaker 4>Nasdaq in the red. Go Carol down one tenth of

0:58:16.040 --> 0:58:16.600
<v Speaker 4>one percent.

0:58:16.760 --> 0:58:18.439
<v Speaker 2>All right, so let's get to it. We've got David

0:58:18.440 --> 0:58:18.960
<v Speaker 2>Dits with us.

0:58:19.000 --> 0:58:22.200
<v Speaker 3>He is a tennis fan back with us, senior portfolio

0:58:22.200 --> 0:58:25.400
<v Speaker 3>strategist at Peapack Private Wealth Management, a friend of the show.

0:58:25.440 --> 0:58:28.040
<v Speaker 3>Ten point seven billion in assets under management with us

0:58:28.280 --> 0:58:29.320
<v Speaker 3>at the US Open.

0:58:29.400 --> 0:58:30.920
<v Speaker 2>Nice to see you back here.

0:58:31.280 --> 0:58:33.040
<v Speaker 4>Pleasure to be with you guys in person.

0:58:33.160 --> 0:58:34.920
<v Speaker 2>Well, thank you. Yeah, it is nice to do stuff

0:58:34.960 --> 0:58:37.280
<v Speaker 2>right face to face. Talk to us.

0:58:37.400 --> 0:58:40.920
<v Speaker 3>Let's go about the market environment and the jobs market.

0:58:41.120 --> 0:58:44.000
<v Speaker 3>How does it significantly, if at all, change your thinking

0:58:44.000 --> 0:58:46.320
<v Speaker 3>about what goes on in financial markets right now?

0:58:46.520 --> 0:58:49.240
<v Speaker 4>Well, certainly. I think we've got a Goldilocks support this morning.

0:58:49.480 --> 0:58:50.760
<v Speaker 2>Oh you know what that means? We all have to

0:58:50.800 --> 0:58:51.360
<v Speaker 2>drink a shot.

0:58:51.800 --> 0:58:54.480
<v Speaker 4>There we go, it's Friday afternoon. It's actually true.

0:58:54.880 --> 0:58:58.080
<v Speaker 2>Everybody keeps it. It's a goldilocks report, you know.

0:58:58.280 --> 0:58:59.760
<v Speaker 4>And so we had job creation.

0:59:00.040 --> 0:59:04.280
<v Speaker 6>But on the other hand, the unemployment number went up

0:59:05.000 --> 0:59:07.000
<v Speaker 6>to three five to three eight, which means people are

0:59:07.000 --> 0:59:08.520
<v Speaker 6>coming back into the labor force.

0:59:08.640 --> 0:59:09.440
<v Speaker 4>Why is that good.

0:59:09.640 --> 0:59:12.680
<v Speaker 6>It's gonna you know, keep wage growth down if more

0:59:12.720 --> 0:59:15.040
<v Speaker 6>people get off the sidelines. Also, of course, there was

0:59:15.080 --> 0:59:17.680
<v Speaker 6>one hundred and ten thousand jobs revived down off of

0:59:17.720 --> 0:59:18.120
<v Speaker 6>the two ap.

0:59:18.080 --> 0:59:20.400
<v Speaker 2>Process revisions are actually really important, I think.

0:59:20.480 --> 0:59:24.200
<v Speaker 6>Yeah, absolutely, When you factor those into into what we

0:59:24.240 --> 0:59:26.760
<v Speaker 6>had seen was the dip from July to August in

0:59:26.840 --> 0:59:29.360
<v Speaker 6>terms of jobs created, we are definitely seeing a cooling.

0:59:29.520 --> 0:59:31.480
<v Speaker 6>And I think it's enough for the FED definitely to

0:59:31.520 --> 0:59:34.360
<v Speaker 6>be on the sidelines in September. It's not enough for

0:59:34.400 --> 0:59:36.840
<v Speaker 6>them to say, hey, it's victory, We're done.

0:59:36.960 --> 0:59:39.360
<v Speaker 4>It's just one metric, okay, So what are the metrics

0:59:39.400 --> 0:59:41.960
<v Speaker 4>that will make the FED say, okay, victory, we're done.

0:59:42.480 --> 0:59:45.919
<v Speaker 6>Well, you know, we're going to have the CPI later

0:59:46.000 --> 0:59:48.600
<v Speaker 6>this month. That, of course, is the exact metrics that

0:59:48.600 --> 0:59:51.560
<v Speaker 6>they're looking for. They want that inflation rate to come

0:59:51.560 --> 0:59:54.160
<v Speaker 6>back down to two percent. It's moving in the right direction,

0:59:54.320 --> 0:59:56.280
<v Speaker 6>but at any time, of course, we could get a

0:59:56.360 --> 0:59:58.880
<v Speaker 6>bad print. We've seen a sprint of consumer spending. People

0:59:58.920 --> 1:00:01.560
<v Speaker 6>wanted to go see or Swift and some of the

1:00:01.600 --> 1:00:04.280
<v Speaker 6>other goodies as best. Um, so we've seen some great spending.

1:00:04.400 --> 1:00:07.040
<v Speaker 6>On the other hand, we do know that the kiddies

1:00:07.120 --> 1:00:09.600
<v Speaker 6>that the consumer had built up during the pandemic, they're

1:00:09.640 --> 1:00:12.880
<v Speaker 6>starting to dwindle down. Wage growth is starting to slow,

1:00:12.960 --> 1:00:15.680
<v Speaker 6>so we're probably going to see some slowing and consumer spending,

1:00:15.680 --> 1:00:17.560
<v Speaker 6>and I think that's going to give the FED confidence

1:00:17.600 --> 1:00:18.560
<v Speaker 6>to not be as aggressive.

1:00:18.680 --> 1:00:20.560
<v Speaker 3>David, what do you think we spend too much time

1:00:20.600 --> 1:00:22.240
<v Speaker 3>talking about? And what do you think we should be

1:00:22.280 --> 1:00:24.040
<v Speaker 3>spending a lot of time talking about when it comes

1:00:24.080 --> 1:00:25.160
<v Speaker 3>to the markets right now?

1:00:25.360 --> 1:00:29.040
<v Speaker 6>Yeah, absolutely, Well, you know, I think that number one,

1:00:29.080 --> 1:00:34.560
<v Speaker 6>of course is inflation, because inflation depresses profit margins to

1:00:34.720 --> 1:00:36.600
<v Speaker 6>inflation makes it tough for consumer to spend.

1:00:36.720 --> 1:00:39.040
<v Speaker 4>So what are we spending too much time talking about?

1:00:39.400 --> 1:00:42.120
<v Speaker 6>Probably what happened in the last month in terms of

1:00:42.160 --> 1:00:44.760
<v Speaker 6>the market. I think you do need to take a

1:00:44.840 --> 1:00:47.800
<v Speaker 6>longer term point of view. And of course what I

1:00:47.880 --> 1:00:50.640
<v Speaker 6>really don't like is all the talk on the AI,

1:00:50.880 --> 1:00:53.520
<v Speaker 6>because you know, I've been around the block before here

1:00:53.720 --> 1:00:55.840
<v Speaker 6>and AI is going to make us so productive, it's

1:00:55.880 --> 1:00:57.680
<v Speaker 6>going to be in take decades, you know.

1:00:57.920 --> 1:00:59.600
<v Speaker 4>And a lot of this has already been priced in

1:01:00.120 --> 1:01:01.920
<v Speaker 4>the two hundred percent run up in video this year.

1:01:01.920 --> 1:01:04.440
<v Speaker 4>Two hundred plus percent run up, I should say, warranted

1:01:04.520 --> 1:01:06.520
<v Speaker 4>or not warranted, you know.

1:01:06.440 --> 1:01:08.120
<v Speaker 6>I think it's gonna be very tough to make money

1:01:08.160 --> 1:01:10.920
<v Speaker 6>from these levels. Sure, and Vidia is going to do

1:01:11.040 --> 1:01:13.720
<v Speaker 6>wonders with their chip design for AI, but everyone in

1:01:13.720 --> 1:01:15.440
<v Speaker 6>the world is going to be trying to match.

1:01:15.240 --> 1:01:16.680
<v Speaker 4>Them with those same types of chips.

1:01:16.800 --> 1:01:18.960
<v Speaker 6>We saw a lot of this in the Cisco run

1:01:19.040 --> 1:01:21.400
<v Speaker 6>up in the late nineties, where the second.

1:01:21.040 --> 1:01:22.640
<v Speaker 4>Person just in the last couple of days Carol to

1:01:22.640 --> 1:01:25.920
<v Speaker 4>talk about the late NW. I know, here's what I said,

1:01:26.160 --> 1:01:28.640
<v Speaker 4>Here's what I said yesterday. But so is this is

1:01:28.680 --> 1:01:30.160
<v Speaker 4>this pets dot Com all over again?

1:01:30.760 --> 1:01:33.200
<v Speaker 6>No, they haven't genuine business. Pest dot Com had you know,

1:01:33.240 --> 1:01:34.640
<v Speaker 6>no revenues, no earning, but.

1:01:34.800 --> 1:01:36.000
<v Speaker 2>They did have a sockarpet.

1:01:36.160 --> 1:01:41.200
<v Speaker 6>Yeah, exactly, excuse exactly, So no sis go to real business,

1:01:41.240 --> 1:01:42.840
<v Speaker 6>and Vidia has a real business. The problem is the

1:01:42.880 --> 1:01:44.680
<v Speaker 6>competition is going to come in and I think at

1:01:44.680 --> 1:01:47.000
<v Speaker 6>this point, you know, you talk about twenty five times

1:01:47.000 --> 1:01:47.920
<v Speaker 6>not earning sales.

1:01:47.960 --> 1:01:48.680
<v Speaker 4>That's expensive.

1:01:49.040 --> 1:01:53.520
<v Speaker 3>Except if AI does pan out to be akin to

1:01:53.560 --> 1:01:56.760
<v Speaker 3>something like the growth of the Internet. And to be fair,

1:01:56.800 --> 1:01:58.680
<v Speaker 3>AI not a new thing. It's been around. This is

1:01:58.760 --> 1:02:01.200
<v Speaker 3>just taking it to another level. We've done segments on

1:02:01.280 --> 1:02:04.000
<v Speaker 3>quantum computing and like it all plays in. Like I

1:02:04.000 --> 1:02:05.840
<v Speaker 3>think about how much the Internet is a part of

1:02:05.880 --> 1:02:08.120
<v Speaker 3>our world now right we just take it for granted.

1:02:08.360 --> 1:02:09.880
<v Speaker 3>In the early days, I think we were still trying

1:02:09.880 --> 1:02:12.520
<v Speaker 3>to figure it out. There is the possibility that this

1:02:12.600 --> 1:02:19.080
<v Speaker 3>is something that really does, right exponentially impact productivity growth,

1:02:19.400 --> 1:02:22.960
<v Speaker 3>maybe new avenues. I just right, like we have to

1:02:23.000 --> 1:02:24.720
<v Speaker 3>be kind of smarter at about it.

1:02:24.760 --> 1:02:26.840
<v Speaker 6>But there's investors. The question is how do I make

1:02:26.960 --> 1:02:28.760
<v Speaker 6>money from it? And often it is some of the

1:02:28.840 --> 1:02:32.400
<v Speaker 6>ancellar businesses that can most use AI. For example, why

1:02:32.400 --> 1:02:36.560
<v Speaker 6>are we seeing that strike in the film industry because

1:02:36.640 --> 1:02:39.280
<v Speaker 6>those actors and actresses think that they may be out

1:02:39.320 --> 1:02:41.760
<v Speaker 6>of work because of AI. So maybe some of the

1:02:41.840 --> 1:02:44.360
<v Speaker 6>media companies which have been beaten down look disneys at

1:02:44.400 --> 1:02:47.200
<v Speaker 6>what a multi decade low or something like that may

1:02:47.280 --> 1:02:49.000
<v Speaker 6>be able to take advantage of AI. So maybe you

1:02:49.000 --> 1:02:51.160
<v Speaker 6>should look at the people who make the picks and

1:02:51.200 --> 1:02:52.720
<v Speaker 6>shovels and not the actual gold miners.

1:02:52.800 --> 1:02:54.640
<v Speaker 2>Can we talk stocks because we only have about a couple

1:02:54.680 --> 1:02:56.400
<v Speaker 2>of minutes left here? Because you do like.

1:02:56.360 --> 1:02:58.960
<v Speaker 3>Some names that are very familiar to our audience. Pfizer,

1:02:59.240 --> 1:03:01.280
<v Speaker 3>it's down about their twenty percent so far this year.

1:03:01.320 --> 1:03:04.840
<v Speaker 3>I'm thinking about the Medicare price negotiations impact. Some of

1:03:04.840 --> 1:03:06.880
<v Speaker 3>Pfizer's drugs are part of that. Also, they had a

1:03:06.880 --> 1:03:09.480
<v Speaker 3>plant damaged by a tornado that's maybe going to be

1:03:09.520 --> 1:03:10.800
<v Speaker 3>back up and running in.

1:03:10.760 --> 1:03:12.520
<v Speaker 2>The fourth quarter. Why do you like this one? Is

1:03:12.560 --> 1:03:13.480
<v Speaker 2>it a valuation call?

1:03:14.000 --> 1:03:16.479
<v Speaker 6>Well, I mean Pfiser is one of the top blue

1:03:16.560 --> 1:03:19.320
<v Speaker 6>ship pharmaceutical companies, and of course they'd have a strong

1:03:19.440 --> 1:03:21.840
<v Speaker 6>R and D pipeline. But what makes them even better

1:03:22.120 --> 1:03:25.160
<v Speaker 6>is that their marketing efforts not just in this country, worldwide.

1:03:25.200 --> 1:03:26.200
<v Speaker 4>They had the best sales for us.

1:03:26.240 --> 1:03:29.040
<v Speaker 6>That's why buying TAC who had that vaccine came to

1:03:29.080 --> 1:03:31.480
<v Speaker 6>Pfizers so they could get off the ground. So right

1:03:31.520 --> 1:03:33.520
<v Speaker 6>now Five's is being treated as like a one trick

1:03:33.560 --> 1:03:36.240
<v Speaker 6>COVID pony. But we know there's so much more. But

1:03:36.360 --> 1:03:39.680
<v Speaker 6>valuation is strong. Eleven times earnings when the market's knocking on,

1:03:39.760 --> 1:03:42.560
<v Speaker 6>twenty four and a half percent dividend when the market

1:03:42.600 --> 1:03:45.520
<v Speaker 6>one and a half. Yeah, and so you know, I

1:03:45.560 --> 1:03:49.160
<v Speaker 6>think that since with the COVID proceeds, they bought about

1:03:49.160 --> 1:03:51.680
<v Speaker 6>eight different companies, including Cgen, which is not closed. So

1:03:51.680 --> 1:03:53.000
<v Speaker 6>I think they're going to have some things that really

1:03:53.040 --> 1:03:56.840
<v Speaker 6>surprise us. In terms of the medicare negotiations, lists and

1:03:56.880 --> 1:03:59.160
<v Speaker 6>so forth. That's not a positive to the industry, But

1:03:59.200 --> 1:04:01.960
<v Speaker 6>in terms of the one drug that they thought was

1:04:02.000 --> 1:04:03.760
<v Speaker 6>going to be part of the negotiations was not.

1:04:03.920 --> 1:04:04.920
<v Speaker 4>I can hardly pronounce this.

1:04:05.000 --> 1:04:06.560
<v Speaker 6>I'm not going to try to you right now, but the

1:04:06.600 --> 1:04:08.760
<v Speaker 6>point is that I think a lot of that is priced.

1:04:08.960 --> 1:04:11.360
<v Speaker 6>Of course, all eyes are in next year's elections. We'll

1:04:11.400 --> 1:04:13.200
<v Speaker 6>see how it works out. But there's a lot of

1:04:13.240 --> 1:04:16.440
<v Speaker 6>the industry and people who are against that in negotiations

1:04:16.440 --> 1:04:17.680
<v Speaker 6>and effective price controls.

1:04:17.760 --> 1:04:20.320
<v Speaker 4>Okay, before we let you go, one more stock citizens

1:04:20.360 --> 1:04:23.360
<v Speaker 4>financial down twenty seven year, twenty seven percent year to day,

1:04:24.000 --> 1:04:24.880
<v Speaker 4>Why are you bullish?

1:04:25.000 --> 1:04:27.960
<v Speaker 6>Yeah, so a lot of babies have been thrown out

1:04:28.040 --> 1:04:31.800
<v Speaker 6>with the regional bank, smaller bank, Bathwater Citizens Financials. That's

1:04:31.800 --> 1:04:34.520
<v Speaker 6>been around since eighteen twenty eight, the Civil War, the

1:04:34.600 --> 1:04:38.480
<v Speaker 6>Great Depression. It has been through trials and tribulations before. Meanwhile,

1:04:38.480 --> 1:04:42.240
<v Speaker 6>of course it's got eleven states, five million customers, and

1:04:42.520 --> 1:04:45.280
<v Speaker 6>some of those relationships cannot be duplicated. You got a

1:04:45.320 --> 1:04:47.480
<v Speaker 6>six and a half percent dividend. I think if they

1:04:47.480 --> 1:04:49.120
<v Speaker 6>just get up to one times book value, you go

1:04:49.200 --> 1:04:51.520
<v Speaker 6>from the upper twenties into the mid thirties and have

1:04:51.560 --> 1:04:52.000
<v Speaker 6>a nice.

1:04:51.840 --> 1:04:53.800
<v Speaker 3>Retre So even the warnings that are seemed to be

1:04:53.800 --> 1:04:57.040
<v Speaker 3>coming from officials, we did a Bloomberg exclusive story talking

1:04:57.080 --> 1:04:59.520
<v Speaker 3>about the fetishing a sluugh of private warnings and that

1:04:59.560 --> 1:05:02.720
<v Speaker 3>included citizens financially, you're not worried about some repercussions from that.

1:05:02.840 --> 1:05:05.320
<v Speaker 6>We're worried about everything, but we think that their high

1:05:05.400 --> 1:05:07.720
<v Speaker 6>quality underwriters and that their lum book is going to

1:05:07.760 --> 1:05:08.480
<v Speaker 6>hold up really well.

1:05:08.520 --> 1:05:09.520
<v Speaker 2>So you're not worried that much.

1:05:09.800 --> 1:05:13.760
<v Speaker 4>Have we worried about everything? But it's fist in twenty seven.

1:05:13.880 --> 1:05:17.120
<v Speaker 2>All right, listen, enjoy the open. You know your daughters

1:05:17.160 --> 1:05:19.000
<v Speaker 2>here as well, so have fun with her.

1:05:19.120 --> 1:05:19.720
<v Speaker 4>Thank you so much.

1:05:19.760 --> 1:05:21.560
<v Speaker 2>You enjoy the match. Any calls you want to make.

1:05:21.720 --> 1:05:22.320
<v Speaker 2>Who are you watching?

1:05:22.720 --> 1:05:24.200
<v Speaker 6>You know? I have to tell you as it walked

1:05:24.240 --> 1:05:27.560
<v Speaker 6>in fifty years of equal pay in women's tennis, that

1:05:27.640 --> 1:05:29.800
<v Speaker 6>made us feel so good. As with my daughter, I said,

1:05:29.840 --> 1:05:32.280
<v Speaker 6>it wasn't always this way. These things are different and

1:05:32.320 --> 1:05:32.800
<v Speaker 6>they're better.

1:05:32.960 --> 1:05:34.720
<v Speaker 2>I love that. David Dan, thank you so much. Be

1:05:34.880 --> 1:05:36.040
<v Speaker 2>back Private Wealth Management.

1:05:36.560 --> 1:05:41.200
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1:05:41.320 --> 1:05:44.560
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1:05:44.640 --> 1:05:48.720
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1:05:48.760 --> 1:05:52.040
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1:05:52.120 --> 1:05:55.200
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