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Speaker 1: Welcome to the Bloomberg Penel podcast on Paul Swing You.

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Speaker 1: Along with my co host Lisa Brahma Waits, each day

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Speaker 1: we bring you the most noteworthy and useful interviews for

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Speaker 1: you and your money, whether at the grocery store or

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Speaker 1: the trading floor. Find a Bloomberg Penl podcast on Apple

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Speaker 1: podcast or wherever you listen to podcasts, as well as

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Speaker 1: at Bloomberg dot com. We're broadcasting live from with ham

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Speaker 1: seventh Annual Global Summit at Events Space Second in New

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Speaker 1: York City. This year's program features business leaders that are

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Speaker 1: exploring past lessons, current trends in the future outlook for

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Speaker 1: global business. Joinings right now are Jason Maria Rothenham, senior

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Speaker 1: consultant at consulting firm h LB von Dal based in

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Speaker 1: the Netherlands, but joining us on site here at the

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Speaker 1: Withhem Global Summit. Jason, thanks so much for joining us.

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Speaker 1: I know when your panel coming up you're gonna be

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Speaker 1: covering the manufacturing industry and how technologies impacting business. Give

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Speaker 1: us your sense as you talk to your clients around

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Speaker 1: the world, you know kind of what are the big

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Speaker 1: challenges that they are facing in terms of adapting to

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Speaker 1: interest in technology great, Thanks Paul. I'm so happy to

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Speaker 1: be here in New York City. It's a beautiful day outside,

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Speaker 1: and I'm excited, excited to talk about technology and from Amsterdam.

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Speaker 1: And Uh, we like to innovate, we like to change,

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Speaker 1: and so do our clients. I keep saying this in

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Speaker 1: presentations all around the world that unless you're Coca Cola

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Speaker 1: or you're an old fashioned watchmaker, UH, technology is going

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Speaker 1: to impact you. It's gonna change the way you do business,

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Speaker 1: change the way you think. And we see that. UM.

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Speaker 1: I'll just pick up one simple topic like logistics. Logistics

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Speaker 1: is totally being impacted by technology, with AI, with robotics,

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Speaker 1: with the big data. UM, it's all about how do

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Speaker 1: I get my consumer how do I get my products

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Speaker 1: to my own consumers as quick as possible and as

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Speaker 1: cheap as possible. Um. We see robotics taking over in

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Speaker 1: logistics centrums, tread printing. UM. What I would advise people,

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Speaker 1: if you're listening and if you're a business leader, just

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Speaker 1: just look at you all of your processes and think

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Speaker 1: how can technology impact be and what kind of investments

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Speaker 1: I need to make in there? Jason, do you feel

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Speaker 1: like business leaders in general are aware of how radical

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Speaker 1: the change is and how quickly they have to adapt. No, no,

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Speaker 1: And I'll be very direct with that. I think only

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Speaker 1: ten percent of the business community understands the changes that

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Speaker 1: are coming into place UM and those ten percents are

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Speaker 1: usually the big boys that are playing the Googles of

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Speaker 1: this world, the facebooks. But the mid level, the small

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Speaker 1: businesses is there is there a particular industry that's that's

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Speaker 1: particularly behind UM. What we would see is the retail

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Speaker 1: market is still a bit bigger problem. I've seen back

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Speaker 1: home where I live. I live in a small town

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Speaker 1: outside of Amsterdam. It's called hof Top Retail. Bricky motor

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Speaker 1: stores are closing down by the day, and yet you

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Speaker 1: still see business owners saying, oh yeah, I've got a

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Speaker 1: bit of cash lying around, so let's just go and

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Speaker 1: open up another shop. Again. They make the same mistake

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Speaker 1: again and again and again. And they got to ask

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Speaker 1: yoursel why do they do that? Let you do that?

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Speaker 1: Because because they have fit the past, and they're making

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Speaker 1: the decisions based on the past, not of the future.

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Speaker 1: And they thought, oh, my well, my dad did it,

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Speaker 1: my my uncle did it, so I should do it too.

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Speaker 1: They're not learning from the future. So for some of these.

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Speaker 1: You know, I get the big companies, the technology oriented companies,

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Speaker 1: obviously they have a better familiarity with with change and evolution.

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Speaker 1: But when you go to see some of your smaller

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Speaker 1: and mid size clients, how do you get them to

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Speaker 1: really start thinking about their business models and how they

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Speaker 1: may need to adapt. Right, So what we do with

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Speaker 1: at FANDAL is we try to expose our clients to

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Speaker 1: our logic clients, try to get them to think a

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Speaker 1: bit differently. UM mandate almost that you have to read

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Speaker 1: a book a day. I'll pick up once a week

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Speaker 1: at least, spend some sessions in the morning, UM reading

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Speaker 1: How We've got a little program where we teach our

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Speaker 1: staff to actually learn the code to be more relatable

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Speaker 1: to UM clients. UM getting them used to familiar with

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Speaker 1: UH Internet websites will be surprised, we've we've still got

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Speaker 1: client so don't even have a website. And that and

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Speaker 1: that is and that is a big problem. That's a problem. Well,

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Speaker 1: you know, when you say technology, it's a pretty broad

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Speaker 1: sweep of things. Artificial intelligence logistics, while they can be

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Speaker 1: paired together, are distinct and can be applied in different ways.

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Speaker 1: So how do you go about determining. I mean for

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Speaker 1: the retailers, for example, what should they be doing, because

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Speaker 1: it's not just simply abandoned brick and mortar, How should

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Speaker 1: they be thinking in this technological era. That's an excellent question. Um.

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Speaker 1: What they should be looking at at is how do

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Speaker 1: I bring in AI, bring in big data into understanding

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Speaker 1: who my clients are. So I'll tell you a little

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Speaker 1: story of a client of mind. What they do is

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Speaker 1: they inside small little chips in the in the hangars,

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Speaker 1: and they know how many times a piece of clothing

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Speaker 1: is taken off a hangar, how many times to put back?

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Speaker 1: And then that gives you a lot of information if

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Speaker 1: to give some perspective, if I have a customer that

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Speaker 1: comes in or several customers that come in and pick

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Speaker 1: up the same uh piece of clothing and if put

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Speaker 1: it back, that tells you a lot about Maybe I'm

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Speaker 1: pricing it wrong, maybe it's the wrong color, maybe it's

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Speaker 1: not but something is good about it. But I don't

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Speaker 1: know why my clients are not buying it. So you

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Speaker 1: can flow through from where it was picked up right

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Speaker 1: to the checkout counter and see whether there's a good

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Speaker 1: flow through their Apart from that, you can set up

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Speaker 1: senses all the way around your store. You can tell

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Speaker 1: which part of my stars are underutilized. There's a lot

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Speaker 1: of stuff you can do with AI. That sounds like

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Speaker 1: it costs some money. How about somebody smaller and mid

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Speaker 1: sized companies do they have the capital to make these

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Speaker 1: investments in technology? Right? So we've got two parts of

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Speaker 1: the market. One is a very conservative part. In speak

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Speaker 1: for Europe, a lot of our clients are sitting on money.

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Speaker 1: They're sitting on money, they don't want to invest, they

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Speaker 1: don't know what's coming up ahead. I heard uh recently

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Speaker 1: that in the US that that there is no such

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Speaker 1: thing as a recession. That I heard that, But in

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Speaker 1: Europe we still very conservative over that we don't know

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Speaker 1: what's coming around, so we allow U sit and to

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Speaker 1: answer your question, Uh, that costs a lot of money. Well,

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Speaker 1: if you take get in small steps, baby steps, it

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Speaker 1: shouldn't cost you a lot. Jason Maria Rathenom, thank you

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Speaker 1: so much for being with us. UH, senior consultant at

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Speaker 1: h l V von Dala, which is based in Amsterdam,

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Speaker 1: but is here with us on site in New York

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Speaker 1: City at with him seventh Annual Global Summit. Thank you

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Speaker 1: so much, so interesting. I love the idea of these sensors.

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Speaker 1: I mean, I love them, and I also wonder what

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Speaker 1: else you can do with all of that data, you know,

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Speaker 1: I mean that's the other issue. But at a certain point,

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Speaker 1: people have to be aware that we live in a

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Speaker 1: technological era and people are looking to use the facilities

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Speaker 1: they have to the best advantage possible. We are broadcasting

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Speaker 1: live from with him seventh Annual Global Summit in New

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Speaker 1: York City. A big topic of discussion is logistics and

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Speaker 1: how technology is transforming, UH, the way that goods move

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Speaker 1: around the world. Joining us now Michael Kaminski, chief operating

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Speaker 1: officer at h M t X Industries, which is a

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Speaker 1: global l v T manufacturer. I had to look up

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Speaker 1: what l v T was, ask Michael what that is.

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Speaker 1: It's luxury vinyl tile because I actually googled it. But

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Speaker 1: luxury vinyl tile. Looking you can look at the different

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Speaker 1: layers here. So, Michael, from a moving things around perspective,

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Speaker 1: how crucial is that to what you do every day? Well,

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Speaker 1: it's the essence of what I do every day. Where

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Speaker 1: we sell over seven million dollars of product l v

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Speaker 1: T UH, most of its manufactured. It is manufactured in

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Speaker 1: China and we sell it throughout the world, although about

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Speaker 1: eighty plus percent is sold in the United States. So

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Speaker 1: getting those goods from China into the United States and

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Speaker 1: then out into the distribution centers, then into the local community,

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Speaker 1: and then ultimately to customers homes is all about logistics. So, uh,

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Speaker 1: we've been talking a little bit about this China trade

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Speaker 1: thing here in tariffs and all that kind of thing,

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Speaker 1: and it's been the talk of the markets really for

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Speaker 1: the last six months or so. How has tariffs impacted

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Speaker 1: your business? Well, it's a significant issue. Uh. It takes

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Speaker 1: up a huge amount of my time and senior executive

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Speaker 1: of the company time. The tariffs on our products ten

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Speaker 1: percent tariffs started on September two, eighteen. Uh, there were

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Speaker 1: threats to go up to that kept on happening and

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Speaker 1: actually in June did rise the t So that's an

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Speaker 1: enormous amount of money placed on our goods. Um it's

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Speaker 1: it's the topic who bears the cost of that. You

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Speaker 1: pass that along to your customers or do you as

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Speaker 1: a company eat it, or is a little bit of both. Well,

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Speaker 1: there's a certain gentleman who thinks the Chinese are paying

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Speaker 1: for it. Um, he's wrong. Uh. The costs are paid

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Speaker 1: by a variety of different people in the global supply chain.

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Speaker 1: First and foremost, we've negotiated prices with our factories. We

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Speaker 1: have eaten a percentage of the the higher costs, We've

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Speaker 1: passed on a percentage of those costs to our customers,

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Speaker 1: and then our customers have passed on a percentage of

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Speaker 1: those costs to the consumers. So the truth and matter

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Speaker 1: is worn by many different people and it hurts many

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Speaker 1: different people throughout the chain. Some people have said, well,

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Speaker 1: just changed the supply chain, and when you talk about

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Speaker 1: the factories, uh and sort of replacing them, etcetera. There

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Speaker 1: there's an issue with that. But logistically, how challenging would

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Speaker 1: it be to uh completely rejigger the supply chain? I mean,

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Speaker 1: simply put, it couldn't be done. Uh. The investment and

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Speaker 1: the factories are manufacturing partners in Asia have invested tens

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Speaker 1: and tens of millions of dollars into their facilities. They

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Speaker 1: backed over a hundred million dollars in certain instances. Uh,

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Speaker 1: you just can't replicate that. First from a from a

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Speaker 1: cost point of view. Uh. In fact, one of our

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Speaker 1: biggest competitors over the last few years is invested almost

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Speaker 1: a billion dollars to create a manufacturing facility in the

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Speaker 1: United States that would be capable of producing the product

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Speaker 1: that we make, and they've been unsuccessful. It's not a

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Speaker 1: simple product to make um. And second of all, who

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Speaker 1: would invest that kind of money unless you felt that

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Speaker 1: you could make a good product and and go to

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Speaker 1: get a good return on it. So um our supply

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Speaker 1: chain is embedded, and it starts with our manufacturing facilities

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Speaker 1: in China, and then across the board. Each element of

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Speaker 1: it has to react to it. You just can't pick

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Speaker 1: up a factory, move it and and start afresh. What's

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Speaker 1: your primary UM I guess transportation method or route of

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Speaker 1: bringing the product from China to the U S. You

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Speaker 1: just slap on one of those big monster container ships

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Speaker 1: and it goes to Long Beach or something like that. Yes, okay.

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Speaker 1: So we ship approximately two thousand containers a month. Almost

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Speaker 1: all of that comes out of the Shanghai port starts. Actually,

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Speaker 1: our manufacturing partners are in jiang Jigon, China, which is

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Speaker 1: up the Yellow Yankcee River a few hours from Shanghai.

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Speaker 1: So they go from the manufacturing facility in Jang Jigan

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Speaker 1: on river boats down to the port of China, which

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Speaker 1: is Shanghai, by far the largest port in the world.

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Speaker 1: Two thousand containers a month get put on those very

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Speaker 1: very large boats that you see out there. Uh. Some

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Speaker 1: of them go to the port of Long Beach and

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Speaker 1: Los Angeles. Some come through the Panama Canal and go

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Speaker 1: to the port of Savannah, which is actually the third

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Speaker 1: largest port for these kinds of containers in the in

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Speaker 1: the country. And then we have distribution facilities in Compton, California,

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Speaker 1: in rinkin Georgia, which is a little bit outside of Savannah,

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Speaker 1: and from there we then ship them throughout the United States.

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Speaker 1: Just quickly here, I'm wondering whether there are new technologies

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Speaker 1: that would facilitate some of the logistics around this that

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Speaker 1: you're hesitant to invest in right now due to the uncertainties. Well,

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Speaker 1: you know, it's very very hard in this uncertain environment

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Speaker 1: to make long term strategic decisions. We happen to be

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Speaker 1: very lucky in the fact that we have a product

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Speaker 1: that the consumer is clamoring for and so we are

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Speaker 1: selling even in the face of these tariffs. We're doing

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Speaker 1: very very well. So we're not going to stop investing

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Speaker 1: in our businesses because of the uncertainty, but but it

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Speaker 1: makes it more difficult. We've invested UH. Two years ago

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Speaker 1: we opened a new facility in outside of Savannah, invested

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Speaker 1: eleven million dollars in robotics and in a new facility.

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Speaker 1: So we're doing that all the time, understood. Michael Commitskey,

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Speaker 1: thanks so much for joining us. We appreciate you stopping

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Speaker 1: by here. Michael's the CEO of h mt X Industries,

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Speaker 1: joining us here at the with them seventh Annual Global

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Speaker 1: Summit at second in New York City. Veraging with logistic

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Speaker 1: discussions and really important to get that view in terms

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Speaker 1: of on the ground, how realistic it is to shift

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Speaker 1: around your entire UH supply chain exactly, not very easy.

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Speaker 1: This is Bloomberg. We are so lucky to have with

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Speaker 1: us Tom Angel, who is the practice leader with him's

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Speaker 1: Financial Services Group. He has decades of experience with private

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Speaker 1: equity and venture capital firms in particular, which is incredibly topical.

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Speaker 1: Just this morning, Mark Wiseman of black Rocks that that

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Speaker 1: almost half of Black Rocks institutional clients plan to increase

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Speaker 1: their allocation to private asset classes. So Tom, thank you

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Speaker 1: so much for being here, can you talk about that

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Speaker 1: shift and sort of what you're seeing among your clients

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Speaker 1: in terms of the just massive amount of money flooding

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Speaker 1: into that There is a lot of capital coming into

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Speaker 1: the market, and especially for the private equity venture capital

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Speaker 1: funds UM. So if you take a look at Cowper's

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Speaker 1: Texas T Shirt Union, a lot of the pensions stated

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Speaker 1: of sovereign funds they are looking a ways to make

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Speaker 1: returns because they have to pay their retirees and typically

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Speaker 1: you're trying to look at a seven eight percent return

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Speaker 1: depending on what they're um what the amount is that

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Speaker 1: they need to return in order to be able to

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Speaker 1: make those payments. So UM, they can't make it in

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Speaker 1: the market UM over a long period of time. But

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Speaker 1: I think in the least twenty years, UH, the private

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Speaker 1: market has significantly outperformed the public market. And those studies

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Speaker 1: are out and so they're doing much more allocations to

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Speaker 1: private private equity, venture capital. Real estate could be dead funds,

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Speaker 1: a lot of private dead funds that are out there,

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Speaker 1: and in order to generate those returns that they need,

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Speaker 1: they're allocating dollars to that. Since the christ this back

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Speaker 1: in two thousand and eight, two thousand nine. You know,

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Speaker 1: so we've been going almost ten a little more years,

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Speaker 1: and that you keep wondering, well, when is that going

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Speaker 1: to stop? Because all that capital keeps coming in, how

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Speaker 1: they're going to deploy it? But places like Cowper's and

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Speaker 1: the others, they're not on a short term window. So actually,

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Speaker 1: some of the larger institutions like Blackstone and Carlisle, they're

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Speaker 1: looking at doing twenty year funds set a ten year

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Speaker 1: typical private equity funds ten ure because they have a

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Speaker 1: longer term horizon and so they want to generate more returns,

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Speaker 1: higher returns over a longer period of time. So they're

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Speaker 1: not worried about market dips or even even a recession

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Speaker 1: because at a recession point, they think they have an

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Speaker 1: opportunity to buy in at a lower price and get

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Speaker 1: better value. So, Tom, one of the issues that kind

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Speaker 1: of I think came to the market's head this year,

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Speaker 1: which maybe it's too much money chasing too few deals

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Speaker 1: in the venture community and maybe even the private equity community.

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Speaker 1: You know, maybe the greatest example that would be we

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Speaker 1: work where in the venture private world, and you could

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Speaker 1: even say were lift that, you know, the valuations that

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Speaker 1: were getting in the private market just we're too high.

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Speaker 1: Then they get really unmasked. I guess when they came

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Speaker 1: to the public markets. Are some are your clients worried

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Speaker 1: about too much money, tasting too few deals and driving

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Speaker 1: valuations to you know, crazy levels. Yeah, you'll talk to

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Speaker 1: a lot of our our funds and and they're looking

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Speaker 1: at what they're paying in terms of maybe on the

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Speaker 1: private equity side, in terms of um EBA on multiples,

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Speaker 1: they're definitely going up, and you know they're looking at

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Speaker 1: that and maybe being too frothy. But um if you

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Speaker 1: say to them, hey, what are you worried you're gonna

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Speaker 1: be holding the bag when the recession turns around, that

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Speaker 1: you have all these investments and they have capital that

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Speaker 1: they have to deploy that they've gotten in, and so

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Speaker 1: they're looking at that downturn as a possible um value

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Speaker 1: by at that point. So you know, they may start

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Speaker 1: to get hurt on some of these valuations, but they're

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Speaker 1: going to make up on those valuations after the recession

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Speaker 1: if you know one is coming. Um So, I think

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Speaker 1: the returns have been there and they have continued to

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Speaker 1: be there. Uh So on the venture side, you know

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Speaker 1: you brought up good points in terms of things that

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Speaker 1: have But there's only public companies where ten fifteen years

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Speaker 1: ago there were seven thousand. There's there's really no place

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Speaker 1: to put put the capital now that those particular examples

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Speaker 1: you're brought up weren't profitable, and nobody's worried about profitability.

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Speaker 1: They were more worried about growth on the private side.

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Speaker 1: Once they become public, everybody's looking at, well, one is

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Speaker 1: a profit going to turn around? I mean, if you

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Speaker 1: look at what happened with Amazon years ago, similar type

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Speaker 1: of thing, it took a while before they kind of

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Speaker 1: hit their stride. So the question is uber is lift

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Speaker 1: good public companies or good companies that are eventually turn

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Speaker 1: it around and they were in large growth mode and

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Speaker 1: now they're going to try and become profitable. Uh. I

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Speaker 1: think that's where the way you have to look at

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Speaker 1: it as opposed to this is just a bad model

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Speaker 1: and it's not working right now. I think it's fascinating

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Speaker 1: that some private equity firms are moving to twenty year

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Speaker 1: fund models. That's new, right, I mean that does that

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Speaker 1: have a precedent pre crisis, No, So this is new

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Speaker 1: because again they have certain institutional investors that are looking

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Speaker 1: more long term. So if you got a ten year

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Speaker 1: fund and your investment period is your first three or

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Speaker 1: four years, UM, then after that you're kind of carrying it.

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Speaker 1: So how much higher are some of the returns on

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Speaker 1: say a twenty year fund versus a ten year fund.

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Speaker 1: They've only been um launched in the last few years,

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Speaker 1: so UM. We don't have statistics on that yet, but

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Speaker 1: I would think that you have more of an opportunity

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Speaker 1: of when to sell as opposed to your coming to

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Speaker 1: the end of the fund and now you have to

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Speaker 1: liquidate those positions. So um. And there were only for

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Speaker 1: you know, those larger institutional types of investors, retirement plans,

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Speaker 1: state funds, um that don't need the money you know

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Speaker 1: immediately if you're high net worth individual and these are

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Speaker 1: investments you want to get some cash back within ten years.

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Speaker 1: These more worried about future payments for all the pensioneers

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Speaker 1: over a period of time. Let switch gears real quickly

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Speaker 1: to hedge funds. I saw just news I think the

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Speaker 1: last there so that Jeffrey Vinneck, the former star hedge

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Speaker 1: fund manager of Fidelity madgellan and who ran a long

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Speaker 1: time hedge fund, actually closed shop because he couldn't raise funds.

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Speaker 1: Is it that hard to raise money today? It's difficult,

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Speaker 1: especially on the hedge fund side. The e t fs

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Speaker 1: have really um hurt the hedge fund industry because the

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Speaker 1: fees are a lot less UM. So that's really brought

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Speaker 1: it down. I think I saw a week or so

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Speaker 1: or ago where UM dollars into e t f's first

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Speaker 1: for the first time exceeded dollars into hedge funds or

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Speaker 1: manage funds. So there was more capital going to those

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Speaker 1: uh e t f s, and and you know, you

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Speaker 1: need the right manager. So it's not everybody that can

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Speaker 1: um come in there. And you know back in the

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Speaker 1: old days where everybody would set up a fund and

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Speaker 1: invest in it, that's not happening anymore. Yeah. I guess

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Speaker 1: which shocked me is Jeff Vinick. I mean, you don't

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Speaker 1: get a bigger name. Well, there's a large a lot

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Speaker 1: of large like Leon Cooperman became a family office. There

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Speaker 1: were a lord a lot of large institutional head funds

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Speaker 1: that basically shut up, shutdown shop, gave all the money back,

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Speaker 1: and now they have a family office instead. Right exactly. Uh,

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Speaker 1: let's see here we are here, we're broadcasting life from

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Speaker 1: with him Seventhaniel Global Summit and second in New York City.

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Speaker 1: Tom Angel Practice Leader with him Financial Services script. Thanks

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Speaker 1: so much for joining us. We appreciate your comments on

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Speaker 1: the financial service indust You have a great conference today.

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Speaker 1: Thank you well. Twitter reported results last night and the

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Speaker 1: market did not like those results. The stock is trading

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Speaker 1: off about nineteen percent today, stocks around thirty one a share.

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Speaker 1: To get the latest on what happened there and also

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Speaker 1: week a little preview of Amazon, we welcome our good

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Speaker 1: friend to Tender Warral. He's a senior Internet annalyst for

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Speaker 1: Bloomberg INTELLGM. He joined us from our San Francisco studio, Tender,

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Speaker 1: thank you so much for joining us. First, give us

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Speaker 1: a sense of what happened at Twitter. They were on

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Speaker 1: a little bit of a run there. Looked like they

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Speaker 1: were turning things around. What happened, Yeah, you're right, it was.

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Speaker 1: It was a disappointing quote on Twitter has just walked

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Speaker 1: a few steps back in its recovery story here. I mean, first,

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Speaker 1: it was a quarter with a lot of bugs in

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Speaker 1: their mobile app promotions product. That's sort of like impacting

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Speaker 1: the at targeting aspect and hence the revenue that's coming

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Speaker 1: from that product. But the bigger concern here was the

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Speaker 1: seasonality that they were experiencing two months in the quarter.

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Speaker 1: Uh And it's interesting, but the seasonality was around events.

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Speaker 1: So basically, there are a lot of events happening, there's

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Speaker 1: content flowing around that, the air product launches happening, you know,

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Speaker 1: the your revenues go up. But if that doesn't happen,

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Speaker 1: then suddenly you see a lull that's happening. And this

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Speaker 1: this is a problem in terms of long term growth

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Speaker 1: visibility because you know, if they're not able to maintain

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Speaker 1: a steady scheme of advertisers, that it becomes difficult to

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Speaker 1: see how they can you know, continue to grow double

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Speaker 1: digit for years to come. So I'm struggling to understand

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Speaker 1: why they're having difficulties with advertisers given the fact that

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Speaker 1: their user base continue to show pretty strong growth, which

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Speaker 1: actually had been a question for the company a while back. Yeah,

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Speaker 1: that's a good question, and they are showing they continue

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Speaker 1: to show progress on the user growth. But what happens

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Speaker 1: is with with Twitter, you know, they're going after these

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Speaker 1: bigger brand advertisers. Self service a very small portion of

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Speaker 1: the business, not like uh, Facebook or Google or even

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Speaker 1: Snap for that matter. So you know, the salesforce has

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Speaker 1: to drive these advertising dollars. And and sometimes because these

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Speaker 1: advertising dollars sort of budgets flow against a given event

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Speaker 1: or a series of events or a product launch, you know,

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Speaker 1: they tend to keep on seeking new advertisers of humane

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Speaker 1: versus having a self service engine running like Facebook is.

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Speaker 1: And and that's why you see this lumpiness. And this

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Speaker 1: lumpiness is what what worries us the most. But there

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Speaker 1: was also a problem with some bugs that it talked

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Speaker 1: about what what was the issue there? So the issue

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Speaker 1: there was basically the ad targeting of the mobile app

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Speaker 1: promotions product, which is basically you know, mobile app installed

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Speaker 1: ads and and things like that. These are higher price ads.

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Speaker 1: They were facing issues with the data that was flowing

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Speaker 1: through to the advertisers. There was some data that was

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Speaker 1: not supposed to go was going, some of it was

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Speaker 1: not going, and and because that reduced the at targeting,

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Speaker 1: that had an impact on the spending against UH that product,

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Speaker 1: and that's why they saw they saw hit there. Now

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Speaker 1: the expectation is this will continue next quarter UH and

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Speaker 1: into next year as well. But next year they have

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00:23:42,320 --> 00:23:45,959
Speaker 1: some uplift coming from the organic election year traffic. They

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00:23:45,960 --> 00:23:49,639
Speaker 1: have Japan Olympics, uh coming as well, so they have

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00:23:49,760 --> 00:23:53,119
Speaker 1: some offsets they're coming in next year. But what what

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00:23:53,200 --> 00:23:56,560
Speaker 1: investers are questioning right now is the longevity here in

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00:23:56,640 --> 00:23:59,960
Speaker 1: terms of you know, this lumpiness and business or if

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00:24:00,040 --> 00:24:03,080
Speaker 1: vents driven or hits driven seasonality that that that the

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00:24:03,160 --> 00:24:06,800
Speaker 1: quota is shorn so tender. Probably maybe as recently as

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00:24:06,840 --> 00:24:10,000
Speaker 1: a year ago. There are real questions around this company.

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00:24:10,160 --> 00:24:12,920
Speaker 1: Could it be a long term viable player in the

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00:24:13,040 --> 00:24:15,760
Speaker 1: digital advertising market place. Did it have big enough audience

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00:24:16,200 --> 00:24:18,560
Speaker 1: to compete with, you know, for ad dollars against the

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00:24:18,560 --> 00:24:21,639
Speaker 1: facebooks and the of the world and the snapchats and

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00:24:21,760 --> 00:24:23,840
Speaker 1: all the all that kind of thing. They seem to

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00:24:23,840 --> 00:24:26,679
Speaker 1: be on their way to answering that question in the affirmative.

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00:24:26,720 --> 00:24:29,800
Speaker 1: But did they take a big step back here? Uh?

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00:24:29,880 --> 00:24:32,520
Speaker 1: They did, Paul, and I think last you're right, last

448
00:24:32,520 --> 00:24:35,000
Speaker 1: couple of quoters. They have been showing progress towards that.

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00:24:35,040 --> 00:24:38,399
Speaker 1: In fact, the health initiative that they are spending money

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00:24:38,400 --> 00:24:40,320
Speaker 1: on is actually paying off as we see you know,

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00:24:40,400 --> 00:24:43,159
Speaker 1: the da you growth happening. But when it comes to

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00:24:43,920 --> 00:24:47,800
Speaker 1: attracting advertisers longer term and scaling the business you know,

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00:24:47,880 --> 00:24:51,119
Speaker 1: they have to scale the small business, small and medium

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00:24:51,119 --> 00:24:54,320
Speaker 1: business dependence more. They have to scale the self serve advertising,

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00:24:54,440 --> 00:24:57,159
Speaker 1: the dr advertising war. So those are the aspects that

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00:24:57,160 --> 00:25:00,280
Speaker 1: there are still in the in the making and and

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00:25:00,359 --> 00:25:02,359
Speaker 1: this quarter really puts them back in the show me

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00:25:02,480 --> 00:25:06,239
Speaker 1: mode for to answer that longcome good question. So just

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00:25:06,240 --> 00:25:08,880
Speaker 1: shifting gears a little bit, We're expecting Amazon earnings after

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00:25:08,880 --> 00:25:12,440
Speaker 1: the bell. What are you looking for? Costs is going

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00:25:12,480 --> 00:25:15,760
Speaker 1: to be the biggest topic. Last quarter, we saw their

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00:25:15,840 --> 00:25:20,920
Speaker 1: marketing costs skyrocketed as they spend money on a WST marketing,

463
00:25:21,119 --> 00:25:25,000
Speaker 1: Prime Video, Alexa, and lex of those also one day shipping,

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00:25:25,600 --> 00:25:28,480
Speaker 1: which is giving a boost to revenue, so we anticipate

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00:25:28,560 --> 00:25:32,320
Speaker 1: that boost too happened this quarter as well. But what

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00:25:32,440 --> 00:25:36,160
Speaker 1: would it cost is the question. And we saw them

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00:25:36,600 --> 00:25:40,879
Speaker 1: come ahead a little bit than expectations last quarter, but really,

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00:25:40,920 --> 00:25:43,240
Speaker 1: because it's so early with this one day shipping, we

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00:25:43,280 --> 00:25:46,040
Speaker 1: don't know exactly how many or how quickly the new

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00:25:46,080 --> 00:25:48,360
Speaker 1: products are being added to this platform and how much

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00:25:48,400 --> 00:25:50,280
Speaker 1: more it can really cost. So this is a big

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00:25:50,359 --> 00:25:54,600
Speaker 1: question mark for Amazon from profitability standpoint. So from a

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00:25:54,680 --> 00:25:58,240
Speaker 1: revenue growth standpoint, I think they're doing well. One day

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00:25:58,240 --> 00:26:01,800
Speaker 1: shipping is helping a WS wrote will come in question

475
00:26:01,880 --> 00:26:04,600
Speaker 1: again as it did last quarter, but you know the

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00:26:04,720 --> 00:26:07,760
Speaker 1: size of the business, thirty billion dollars plus business. It

477
00:26:07,800 --> 00:26:10,800
Speaker 1: has to be considered when we look at these growth

478
00:26:10,920 --> 00:26:14,680
Speaker 1: rates going forward. But the focus for Amazon, I think

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00:26:14,720 --> 00:26:16,920
Speaker 1: this quarter in the quarters to come, really is going

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00:26:16,960 --> 00:26:19,639
Speaker 1: to be cost Thank you so much for being with

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00:26:19,720 --> 00:26:23,280
Speaker 1: us to tender Verall, senior Internet analyst for a Bloomberg Intelligence,

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00:26:23,320 --> 00:26:26,280
Speaker 1: joining us from our San Francisco studios. Twitter shares down

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00:26:26,880 --> 00:26:31,280
Speaker 1: more than nine percent on those disappointing earnings, still though

484
00:26:31,680 --> 00:26:34,440
Speaker 1: shares that more than nine percent year to date. Amazon

485
00:26:34,480 --> 00:26:37,840
Speaker 1: shares ahead of the earnings release after the bell uh

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00:26:38,000 --> 00:26:41,320
Speaker 1: up just at one point four percent, so people expecting

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00:26:41,359 --> 00:26:45,159
Speaker 1: some positive news there. We are broadcasting live from with

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00:26:45,280 --> 00:26:48,600
Speaker 1: him seventh Annual Global Summit in New York City, looking

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00:26:48,600 --> 00:26:51,159
Speaker 1: at a mixed market with the Dow down while the

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00:26:51,200 --> 00:26:54,200
Speaker 1: other broad indusicries are higher to set up a tenthse

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00:26:54,280 --> 00:26:58,480
Speaker 1: of eight percent. Thanks for listening to the Bloomberg Panel podcast.

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00:26:58,640 --> 00:27:00,720
Speaker 1: You can subscribe and listen to Inner Use at Apple

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00:27:00,760 --> 00:27:04,120
Speaker 1: Podcasts or whatever podcast platform you prefer. M Paul Sweeney,

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00:27:04,160 --> 00:27:06,919
Speaker 1: I'm on Twitter at PT Sweeney. I'm Lisa abram Woits.

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00:27:06,920 --> 00:27:09,880
Speaker 1: I'm on Twitter at Lisa abram Whits one before the podcast,

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00:27:09,960 --> 00:27:12,560
Speaker 1: you can always catch us worldwide on Bloomberg Radio