1 00:00:00,160 --> 00:00:03,480 Speaker 1: Still living in manually taking notes. There is a better 2 00:00:03,480 --> 00:00:05,560 Speaker 1: way to start the new year with auto dot ai 3 00:00:05,720 --> 00:00:09,040 Speaker 1: automatically get meeting notes. Auto dot ai works for virtual 4 00:00:09,039 --> 00:00:11,719 Speaker 1: meetings like Zoom, Microsoft Teams, and Google Meet. Sign up 5 00:00:11,720 --> 00:00:13,360 Speaker 1: on the web for free or download in the app 6 00:00:13,360 --> 00:00:15,960 Speaker 1: stores auto dot ai. That's O T T e r 7 00:00:16,120 --> 00:00:20,680 Speaker 1: dot Ai. This podcast is sponsored by Better Help Online Therapy. 8 00:00:20,800 --> 00:00:24,680 Speaker 1: I'm Michlene Maloof and I'm Nadiadesi, licensed therapists and hosts 9 00:00:24,680 --> 00:00:27,200 Speaker 1: of Getting Better Stories of Mental Health. Join us for 10 00:00:27,200 --> 00:00:30,560 Speaker 1: discussions with Megan Trainer, Chris Bosh, Rebel Wilson, and more, 11 00:00:30,680 --> 00:00:34,360 Speaker 1: from discussing motherhood to immigrating to general mental health. Our 12 00:00:34,440 --> 00:00:37,680 Speaker 1: guests are awe inspiring. We all struggle with the same things, 13 00:00:37,840 --> 00:00:40,600 Speaker 1: so let's talk about it and de stigmatize them. Find 14 00:00:40,640 --> 00:00:43,839 Speaker 1: our new podcast, Getting Better Stories of Mental Health on 15 00:00:43,880 --> 00:00:49,960 Speaker 1: iHeart Apple Podcasts and Spotify. Sticky notes, email alerts a 16 00:00:50,120 --> 00:00:53,640 Speaker 1: string around your finger. They're just not big enough. So 17 00:00:53,720 --> 00:00:56,280 Speaker 1: here's a big reminder from the California Lottery. Tomorrow's Mega 18 00:00:56,280 --> 00:01:00,480 Speaker 1: Millions jack potties over three million play now. Please players 19 00:01:00,800 --> 00:01:05,800 Speaker 1: years older to purchase player plan. Welcome to money making conversation. 20 00:01:05,880 --> 00:01:09,720 Speaker 1: I'm your host, Rashan McDonald, making conversation talk shows about 21 00:01:09,840 --> 00:01:13,800 Speaker 1: entrepreneurship and entertainer. I provide the consumer and business owner 22 00:01:13,840 --> 00:01:18,759 Speaker 1: access to celebrities, entrepreneurs and industry decision makers. I undernize 23 00:01:18,840 --> 00:01:22,560 Speaker 1: that we all have different and for some it's a 24 00:01:22,600 --> 00:01:26,720 Speaker 1: sizable passing people wake up and inspiring them to accomplish 25 00:01:26,720 --> 00:01:30,760 Speaker 1: them and live their very best. These are my passions 26 00:01:30,880 --> 00:01:32,240 Speaker 1: and that's what I'm going to do for you. I 27 00:01:32,360 --> 00:01:35,440 Speaker 1: want you to stop tripping over small challenges and prepare 28 00:01:35,520 --> 00:01:37,880 Speaker 1: to rise above the bigger obstacles that life is going 29 00:01:37,920 --> 00:01:41,800 Speaker 1: to present to you. The Money Making Conversation interviews provide 30 00:01:41,840 --> 00:01:48,080 Speaker 1: relatable information to the listener about career and financial planning, entrepreneurship, motivation, leadership, 31 00:01:48,240 --> 00:01:50,720 Speaker 1: overcoming the art, and how to live a balance life. 32 00:01:51,600 --> 00:01:56,160 Speaker 1: My next guest has over forty years of leadership in 33 00:01:56,200 --> 00:01:58,920 Speaker 1: the service of our communities. He is the former mayor 34 00:01:59,000 --> 00:02:01,240 Speaker 1: of New Orleans. He was thirty six year olds thirty 35 00:02:01,280 --> 00:02:03,640 Speaker 1: six years old when he was first elected there. He 36 00:02:03,760 --> 00:02:06,880 Speaker 1: is currently the CEO of the National Urban League, the 37 00:02:07,000 --> 00:02:11,400 Speaker 1: nation's largest historic civil rights and urban advocacy organization. He's 38 00:02:11,440 --> 00:02:14,120 Speaker 1: authored a very very new, very very good book. It's new, 39 00:02:14,200 --> 00:02:18,120 Speaker 1: brand new, The Gumbo Coalition Ten Leadership Lessons that help 40 00:02:18,160 --> 00:02:22,480 Speaker 1: you inspire, unite and achieve, now available wherever books are sold. 41 00:02:22,880 --> 00:02:25,840 Speaker 1: Please welcome to Money Making Conversations. The leader of the 42 00:02:25,880 --> 00:02:31,440 Speaker 1: Gumbo Coalition, my man Mark Morel, Hey brother, thank you 43 00:02:31,480 --> 00:02:34,440 Speaker 1: for having me today and uh good data. Your entire 44 00:02:34,680 --> 00:02:37,079 Speaker 1: listening audience, thank you so much. Well, you know, it's 45 00:02:37,080 --> 00:02:39,160 Speaker 1: a it's a journey we've had. We met over the 46 00:02:39,240 --> 00:02:42,720 Speaker 1: years when I was managing Steve Harvey and producing this 47 00:02:42,760 --> 00:02:45,400 Speaker 1: morning show, and I've seen you come in and as 48 00:02:45,400 --> 00:02:49,359 Speaker 1: a representative of the of the Urban League, just tell 49 00:02:49,440 --> 00:02:53,120 Speaker 1: us exactly what is the Urban League. National Urban League. 50 00:02:53,360 --> 00:02:56,000 Speaker 1: National Urban League is a historic civil rights and urban 51 00:02:56,000 --> 00:03:01,360 Speaker 1: advocacy organization founded in to help black people who were 52 00:03:01,440 --> 00:03:03,760 Speaker 1: moving to the North from the South to get away 53 00:03:05,000 --> 00:03:08,760 Speaker 1: from segregation. The ku Klux Klan in lynching, and they 54 00:03:08,800 --> 00:03:12,480 Speaker 1: moved to America's urban communities Detroit, Chicago, New York, Boston 55 00:03:13,080 --> 00:03:16,440 Speaker 1: looking for work. But what they found is they found discrimination, 56 00:03:16,480 --> 00:03:19,920 Speaker 1: they found prejudice, they found difficult conditions, and we rose 57 00:03:20,520 --> 00:03:23,720 Speaker 1: to assist them in both making the transition and in 58 00:03:23,840 --> 00:03:26,480 Speaker 1: having a voice. And those were our earliest days. In 59 00:03:26,600 --> 00:03:30,040 Speaker 1: nineteen sixties, the late Great Whitney Young became our leader 60 00:03:30,600 --> 00:03:34,160 Speaker 1: and we became a full partner in the nineteen sixties 61 00:03:34,280 --> 00:03:37,920 Speaker 1: civil rights revolution. Since then, we've been on the front 62 00:03:37,920 --> 00:03:41,800 Speaker 1: lines working for civil rights and economic opportunity through a 63 00:03:42,000 --> 00:03:47,040 Speaker 1: dynamic network of ninety affiliates that serve three communities in 64 00:03:47,040 --> 00:03:49,560 Speaker 1: thirty six states. In the District of Columbia. Were a 65 00:03:49,560 --> 00:03:53,400 Speaker 1: premier job training organization and job placement and organization. We 66 00:03:53,520 --> 00:03:57,040 Speaker 1: do home buyer preparation, We serve youth and free after 67 00:03:57,080 --> 00:04:00,600 Speaker 1: school and academic preparation services. And we serve some fifteen 68 00:04:00,600 --> 00:04:04,000 Speaker 1: thousand entrepreneurs each year through our small business centers. We're 69 00:04:04,000 --> 00:04:08,160 Speaker 1: a dynamic vehicle to help people find economic independence, and 70 00:04:08,160 --> 00:04:11,040 Speaker 1: we're a voice on the national stage for civil rights 71 00:04:11,080 --> 00:04:14,480 Speaker 1: and economic opportunity. Very powerful, very well articulate. I'm not 72 00:04:14,520 --> 00:04:16,720 Speaker 1: trying to stomp you here with this question. What is 73 00:04:16,760 --> 00:04:19,880 Speaker 1: the difference between the p and the National Urban League. 74 00:04:21,279 --> 00:04:24,479 Speaker 1: We're like brothers or cousins. Uh, you know the double 75 00:04:24,520 --> 00:04:27,359 Speaker 1: A CP we founded a year earlier. They're primarily a 76 00:04:27,440 --> 00:04:32,320 Speaker 1: volunteer organization that does civil rights activism. They've got a 77 00:04:32,400 --> 00:04:36,920 Speaker 1: large network their rural, suburban and urban communities we are 78 00:04:37,040 --> 00:04:39,960 Speaker 1: in addition to being a civil rights organization, we're also 79 00:04:40,600 --> 00:04:43,039 Speaker 1: UH do direct services, and most of our work is 80 00:04:43,080 --> 00:04:46,680 Speaker 1: carried out by a paid professional staffers who've got two 81 00:04:46,760 --> 00:04:52,400 Speaker 1: thousand employees across the nation and UH ninety physical locations 82 00:04:52,440 --> 00:04:56,760 Speaker 1: in those communities. So we work closely together on a 83 00:04:56,800 --> 00:05:01,400 Speaker 1: wide range of issues, but distinctly we have the same mission, 84 00:05:01,800 --> 00:05:05,120 Speaker 1: but we carry out our work sometimes in complimentary sometimes 85 00:05:05,120 --> 00:05:08,920 Speaker 1: in different ways. Right, I always view, this has always 86 00:05:08,960 --> 00:05:11,760 Speaker 1: been my view that you know, the national urban lee 87 00:05:11,800 --> 00:05:14,240 Speaker 1: was more business. They always always felt that you guys 88 00:05:14,320 --> 00:05:17,200 Speaker 1: had they had had more of an active role in 89 00:05:17,240 --> 00:05:21,160 Speaker 1: the shaping the economics of of African Americans or blacks. 90 00:05:21,480 --> 00:05:23,600 Speaker 1: Was I was, I was as I'm wrong or incorrect 91 00:05:23,640 --> 00:05:26,279 Speaker 1: one as you're accurate. Yeah, we have a distinct focus 92 00:05:26,320 --> 00:05:29,919 Speaker 1: on the economic opportunity, on helping people find jobs and 93 00:05:30,000 --> 00:05:33,080 Speaker 1: helping small black businesses and medium sized black people's businesses 94 00:05:33,120 --> 00:05:36,919 Speaker 1: grow and develop, helping people become homeowners. There's no question 95 00:05:36,960 --> 00:05:41,040 Speaker 1: that our focus on economic empowerment is what I call it, 96 00:05:41,360 --> 00:05:45,520 Speaker 1: which is opportunity, it's justice, it's independence. UH is really 97 00:05:45,560 --> 00:05:48,880 Speaker 1: really what makes us unique, what makes us what I 98 00:05:48,920 --> 00:05:52,120 Speaker 1: call sweet, generous was not the Latin word. It means 99 00:05:52,160 --> 00:05:55,239 Speaker 1: water a kind. Now, let's let's go to the book 100 00:05:55,240 --> 00:05:57,320 Speaker 1: now because of the fact that I just wanted to 101 00:05:57,360 --> 00:06:00,000 Speaker 1: such a stage. Let everybody know what you're doing current, 102 00:06:00,240 --> 00:06:03,080 Speaker 1: how you've been doing that job since with two thousand three, correct, 103 00:06:04,279 --> 00:06:06,680 Speaker 1: two thousand three, after eight great years as mayor and 104 00:06:06,760 --> 00:06:10,600 Speaker 1: my beloved hometown New Orleans, of two terms because two 105 00:06:10,720 --> 00:06:13,480 Speaker 1: terms was the limit, right Uh? And then I found 106 00:06:13,720 --> 00:06:17,200 Speaker 1: an opportunity, after practicing law for a year in between 107 00:06:17,800 --> 00:06:20,280 Speaker 1: city hall and this job, to to to lead this 108 00:06:20,480 --> 00:06:24,200 Speaker 1: incredible urban league movement. I'm standing on the shoulders with 109 00:06:24,320 --> 00:06:26,640 Speaker 1: some great people like Whitney Young and Vernon Jordan, just 110 00:06:26,680 --> 00:06:30,360 Speaker 1: to name a few. Vernon Jordan's powerful name right there. Um, 111 00:06:32,040 --> 00:06:33,280 Speaker 1: a good friend of mine. I'm gonna call a good 112 00:06:33,279 --> 00:06:36,640 Speaker 1: friend of mine, Lavelle. Uh. Saw you in New Orleans 113 00:06:37,160 --> 00:06:40,719 Speaker 1: and talked about a book I did. Now you you 114 00:06:40,720 --> 00:06:42,320 Speaker 1: know your type of I look at your life that 115 00:06:42,320 --> 00:06:44,960 Speaker 1: that book almost feels like a TV show, Okay when 116 00:06:45,000 --> 00:06:47,360 Speaker 1: I read it, and so so that means a lot 117 00:06:47,360 --> 00:06:49,400 Speaker 1: of people have come your way and tapped you on 118 00:06:49,400 --> 00:06:50,960 Speaker 1: the shows. You should write a book. You should write 119 00:06:50,960 --> 00:06:53,600 Speaker 1: a book. What what does she say to you, Lavelle, 120 00:06:53,720 --> 00:06:57,240 Speaker 1: say to you that sit you in the direction you 121 00:06:57,240 --> 00:07:00,520 Speaker 1: know it's time. She did, you know, she she's that down. 122 00:07:00,600 --> 00:07:02,680 Speaker 1: And she said, you know you should write a book, 123 00:07:02,680 --> 00:07:06,159 Speaker 1: but you should write a leadership book. I said, interesting, 124 00:07:06,279 --> 00:07:08,960 Speaker 1: she says, not a memoir on autobiography with the book 125 00:07:08,960 --> 00:07:12,680 Speaker 1: about leadership, because she says, that's what people want to hear. 126 00:07:12,920 --> 00:07:15,200 Speaker 1: They want a book that they can use, they want 127 00:07:15,200 --> 00:07:17,680 Speaker 1: a book that they can learn from. And you know, 128 00:07:17,800 --> 00:07:20,840 Speaker 1: I was impressed. I mean, here was a sister uh 129 00:07:20,880 --> 00:07:25,320 Speaker 1: connected with the major publishers, HarperCollins, Uh, and Uh, it 130 00:07:25,360 --> 00:07:27,880 Speaker 1: was really really exciting. And you know, she pushed me, 131 00:07:28,560 --> 00:07:32,920 Speaker 1: she pushed me and she and I said, I said yes, 132 00:07:33,040 --> 00:07:36,040 Speaker 1: And I kind of said, well, you know, walked me 133 00:07:36,080 --> 00:07:38,760 Speaker 1: through the steps because I do have an idea because 134 00:07:38,760 --> 00:07:41,640 Speaker 1: my mom wrote a book. But walked me through the steps. 135 00:07:41,680 --> 00:07:44,120 Speaker 1: And so, you know, we sat down, she said, put 136 00:07:44,160 --> 00:07:46,200 Speaker 1: some ideas on paper, right up, an outline. Let me 137 00:07:46,240 --> 00:07:48,680 Speaker 1: take a look at it. So one thing led to another, 138 00:07:48,720 --> 00:07:52,800 Speaker 1: and we spent lots of time together working on this book. 139 00:07:52,840 --> 00:07:56,200 Speaker 1: And her guidance and insight was just so helpful to me, 140 00:07:56,320 --> 00:07:58,080 Speaker 1: just so helpful. I couldn't have done it without her, 141 00:07:58,520 --> 00:08:00,960 Speaker 1: and really her challenge you. And I wanted to do 142 00:08:01,000 --> 00:08:03,800 Speaker 1: a book for a long time. Myself published a book 143 00:08:03,800 --> 00:08:07,080 Speaker 1: of speeches in the ninety nineties. About fifteen years ago, 144 00:08:07,120 --> 00:08:08,920 Speaker 1: I started working on a book. I had an agent. 145 00:08:09,240 --> 00:08:12,560 Speaker 1: I got too busy. I lost sight and lost I 146 00:08:12,560 --> 00:08:15,040 Speaker 1: guess I just lost sight and lost interest. And so 147 00:08:15,240 --> 00:08:18,920 Speaker 1: Lavell you know, she she she challenged me. And I'm 148 00:08:18,960 --> 00:08:22,320 Speaker 1: just excited that something that was a little intimidating at 149 00:08:22,360 --> 00:08:25,120 Speaker 1: first has come together. I think it's a great book. 150 00:08:25,280 --> 00:08:28,600 Speaker 1: It's a beautiful bit. It's a beautiful will inspire people. 151 00:08:28,840 --> 00:08:30,640 Speaker 1: I'm gonna tell you. You know you hear the worried. 152 00:08:30,680 --> 00:08:33,240 Speaker 1: A lot of common sense used in common This book 153 00:08:33,320 --> 00:08:37,080 Speaker 1: is a smart common sense. And when I say that 154 00:08:37,200 --> 00:08:40,200 Speaker 1: is that I'm a successful guy. I can say that. 155 00:08:40,280 --> 00:08:43,520 Speaker 1: My resume tells me. I can say that publicly and uh, 156 00:08:43,559 --> 00:08:45,680 Speaker 1: and I have plans to be successful in the future. 157 00:08:46,080 --> 00:08:48,959 Speaker 1: This book. When I started reading it, okay, it's a 158 00:08:49,000 --> 00:08:51,720 Speaker 1: little bio pick in the beginning, okay, because it sets 159 00:08:51,720 --> 00:08:53,880 Speaker 1: everything up and then but at the end of each 160 00:08:53,920 --> 00:08:56,680 Speaker 1: chapter you do a recap about what you just read 161 00:08:56,720 --> 00:09:00,280 Speaker 1: it just to outline and detail exactly the bullet wants 162 00:09:00,480 --> 00:09:02,880 Speaker 1: that you can take. In fact, when you buy this book, 163 00:09:02,920 --> 00:09:05,840 Speaker 1: you can you can almost rip out every recap and 164 00:09:05,920 --> 00:09:08,880 Speaker 1: just stayplose together and put them on your refrigerator and 165 00:09:08,920 --> 00:09:10,880 Speaker 1: put them on your mirror, and that can be your 166 00:09:10,960 --> 00:09:14,080 Speaker 1: vision board at your house. That's how you say this, 167 00:09:14,320 --> 00:09:16,320 Speaker 1: you know, when it comes to I say, the most 168 00:09:16,360 --> 00:09:21,960 Speaker 1: important education I ever had was not the undergraduate degree 169 00:09:21,960 --> 00:09:24,839 Speaker 1: I have from the University of Pennsylvania, not the law 170 00:09:24,920 --> 00:09:29,679 Speaker 1: degree I had from Georgetown, not the twelve to fifteen 171 00:09:29,720 --> 00:09:34,559 Speaker 1: honorary degrees that I'm so privileged have been awarded. It's 172 00:09:34,600 --> 00:09:37,400 Speaker 1: the PhD in common sense I got from my mama. 173 00:09:38,520 --> 00:09:43,600 Speaker 1: My mama, like so many mamas, was just basically a 174 00:09:43,640 --> 00:09:47,320 Speaker 1: person of common sense. She knew how to read people. 175 00:09:47,920 --> 00:09:49,679 Speaker 1: She knew how to read people in terms of who 176 00:09:49,720 --> 00:09:53,040 Speaker 1: she could trust, who she couldn't trust, who to be 177 00:09:53,120 --> 00:09:57,120 Speaker 1: weary of. She understood, and she sort of, you know, 178 00:09:57,160 --> 00:10:00,679 Speaker 1: willed that into me. You know, I learned watching her. 179 00:10:00,720 --> 00:10:03,640 Speaker 1: I got an incredible dad, but my mom in terms 180 00:10:03,679 --> 00:10:07,400 Speaker 1: of really influencing you know, what I think and who 181 00:10:07,440 --> 00:10:10,560 Speaker 1: I am, it was just such a powerful, powerful, powerful 182 00:10:10,600 --> 00:10:14,200 Speaker 1: influence and it was all about common sense and keeping 183 00:10:14,240 --> 00:10:16,800 Speaker 1: your feet on the ground and never getting a big 184 00:10:16,840 --> 00:10:21,400 Speaker 1: head and not thinking you you all that as as 185 00:10:21,440 --> 00:10:24,440 Speaker 1: we say. And uh, you know, I love my mother 186 00:10:24,679 --> 00:10:27,760 Speaker 1: for for for teaching me that. And that's why I 187 00:10:27,800 --> 00:10:30,640 Speaker 1: love about this book. She she taught it to me. 188 00:10:30,679 --> 00:10:32,679 Speaker 1: But it's almost like I didn't know I was being 189 00:10:32,679 --> 00:10:35,440 Speaker 1: taught it. It just kind of is from the powers 190 00:10:35,480 --> 00:10:38,920 Speaker 1: of observation and the lessons she taught you. But you 191 00:10:38,960 --> 00:10:41,080 Speaker 1: but you're giving those lessons back to us in writing 192 00:10:41,160 --> 00:10:43,760 Speaker 1: in an organized manner, which is a blessing in itself. 193 00:10:43,840 --> 00:10:46,920 Speaker 1: I'm talking to Mark Maureal. He's currently the CEO or 194 00:10:46,960 --> 00:10:49,400 Speaker 1: the National Urban League. He has a book called The 195 00:10:49,440 --> 00:10:53,800 Speaker 1: Gumbo Coalition, Ten Leadership Lessons that help You Inspire, unite 196 00:10:53,840 --> 00:10:56,440 Speaker 1: and achieve Now from Houston, Texas. So when you start 197 00:10:56,480 --> 00:10:59,080 Speaker 1: saying the word gumbo, I knew exactly what you're talking 198 00:10:59,080 --> 00:11:04,080 Speaker 1: about from all from a cold special thing about special 199 00:11:04,200 --> 00:11:07,120 Speaker 1: thing about gumbo is no two gumbos are just a 200 00:11:07,200 --> 00:11:12,080 Speaker 1: lighte And and when you always when you when you 201 00:11:12,120 --> 00:11:15,560 Speaker 1: think you finished preparing gumbo, you can also you can 202 00:11:15,640 --> 00:11:17,760 Speaker 1: always add a few actually ingredients and make it just 203 00:11:17,840 --> 00:11:20,680 Speaker 1: that much better. And that to me is the essence 204 00:11:20,679 --> 00:11:23,080 Speaker 1: of Gumbo is that it as a collection and an 205 00:11:23,120 --> 00:11:27,440 Speaker 1: amalgamation of various ingredients in America and the communities that 206 00:11:27,520 --> 00:11:30,480 Speaker 1: we live in are that today made up of all 207 00:11:30,880 --> 00:11:35,600 Speaker 1: types of people, ethnic backgrounds, religious backgrounds, all sorts of 208 00:11:35,679 --> 00:11:40,720 Speaker 1: dispositions and orientations. That's the beauty. See the Gumbo Coalition 209 00:11:40,800 --> 00:11:45,320 Speaker 1: reflects that very essence, the essence of of of diversity, 210 00:11:45,400 --> 00:11:49,800 Speaker 1: of inclusion, of a multifaceted Uh if you will, nation, 211 00:11:50,640 --> 00:11:53,080 Speaker 1: We know you would like you said that. We are 212 00:11:53,160 --> 00:11:56,040 Speaker 1: taking this from the book, the Gumbo Coalition. It was 213 00:11:56,080 --> 00:11:59,040 Speaker 1: built to include not only African Americans, but also white 214 00:11:59,320 --> 00:12:04,120 Speaker 1: Latino Asian, Straights, gage, young, old, and all religious groups 215 00:12:04,160 --> 00:12:07,440 Speaker 1: of my marvel. So the diverse hometown New Orleans, that's 216 00:12:07,480 --> 00:12:10,560 Speaker 1: where it started. And you've carried that same mantral, that 217 00:12:10,640 --> 00:12:13,720 Speaker 1: same lesson or that same common sense, put it in 218 00:12:13,800 --> 00:12:16,640 Speaker 1: this book, but also you use it to us it 219 00:12:16,720 --> 00:12:19,120 Speaker 1: in your everyday practices. And that's how you carry it 220 00:12:19,120 --> 00:12:23,200 Speaker 1: through the various chapters in the book. Correct, New Orleans 221 00:12:23,480 --> 00:12:26,720 Speaker 1: was a city that in leading the city, you couldn't 222 00:12:26,720 --> 00:12:29,800 Speaker 1: win an election without a coalition. If you couldn't put 223 00:12:29,800 --> 00:12:32,160 Speaker 1: a coalition together, you couldn't win an election. But you 224 00:12:32,200 --> 00:12:34,320 Speaker 1: have to have a base. You have to have a 225 00:12:34,320 --> 00:12:38,199 Speaker 1: powerful base. I had a very strong base of African Americans, 226 00:12:38,240 --> 00:12:40,520 Speaker 1: but my base is also made up of you know, 227 00:12:40,600 --> 00:12:45,680 Speaker 1: public housing residents, uh, young people, small business owners uh, 228 00:12:45,760 --> 00:12:49,240 Speaker 1: you know, activists made up my political base, and it's 229 00:12:49,360 --> 00:12:51,840 Speaker 1: what I started from. But the base was not enough 230 00:12:52,400 --> 00:12:55,360 Speaker 1: to win an election. The base is not enough, uh 231 00:12:55,400 --> 00:12:57,840 Speaker 1: to carry me to victory. So we had to build 232 00:12:57,840 --> 00:13:01,160 Speaker 1: off the base and build this broad and wide coalition 233 00:13:01,200 --> 00:13:05,120 Speaker 1: in America to day. To lead effectively at any level, 234 00:13:05,200 --> 00:13:08,319 Speaker 1: you have to build coalitions. You have to operate off 235 00:13:08,360 --> 00:13:11,080 Speaker 1: of a base, but build a coalition that allows you 236 00:13:11,120 --> 00:13:14,440 Speaker 1: to lead with effectiveness. When I read a book like 237 00:13:14,520 --> 00:13:17,840 Speaker 1: this that the Gumbo Coalition tend leadership lessons that help 238 00:13:17,840 --> 00:13:22,000 Speaker 1: you inspire uniting the chief is about putting the right 239 00:13:22,040 --> 00:13:25,240 Speaker 1: people around you consistently understand that you cannot do it alone. 240 00:13:26,120 --> 00:13:29,360 Speaker 1: Each chapter screams that, each chapter screams to you that 241 00:13:29,440 --> 00:13:32,280 Speaker 1: you better have a plan that just don't jump out 242 00:13:32,280 --> 00:13:34,400 Speaker 1: there on faith. Jumped out there on faith with a 243 00:13:34,440 --> 00:13:38,440 Speaker 1: plan in both hands. And also when you land makes 244 00:13:38,520 --> 00:13:40,839 Speaker 1: you landing with people who believe in you and can 245 00:13:40,840 --> 00:13:44,000 Speaker 1: assist you in your plan for success. That screams in 246 00:13:44,040 --> 00:13:48,400 Speaker 1: your book mark it really does well, you know, I 247 00:13:48,520 --> 00:13:50,720 Speaker 1: tell you my hope is that the book is going 248 00:13:50,800 --> 00:13:54,360 Speaker 1: to inspire the next generation of leaders. And I talked 249 00:13:54,400 --> 00:13:58,280 Speaker 1: about setbacks. You talk about challenges and talk about h 250 00:13:58,400 --> 00:14:02,880 Speaker 1: the unexpected, and I also talk about where the expectations 251 00:14:02,960 --> 00:14:05,080 Speaker 1: of me were not that high, like when I had 252 00:14:05,080 --> 00:14:08,079 Speaker 1: to argue before the State Supreme Court in Louisiana as 253 00:14:08,080 --> 00:14:11,040 Speaker 1: a twenty six year old and the name partner in 254 00:14:11,080 --> 00:14:13,080 Speaker 1: the law firm that I was in told me going 255 00:14:13,120 --> 00:14:15,840 Speaker 1: into the Supreme Court that I was going to lose 256 00:14:15,880 --> 00:14:18,520 Speaker 1: the case. And I remember thinking I was so angry 257 00:14:18,520 --> 00:14:20,440 Speaker 1: with him for telling me that, but I didn't say 258 00:14:20,440 --> 00:14:23,280 Speaker 1: a word. I got up, gave an argument, and then 259 00:14:23,400 --> 00:14:25,240 Speaker 1: as we were walking out of court, he asked me. 260 00:14:25,280 --> 00:14:26,720 Speaker 1: He stopped me, said where did you learn how to 261 00:14:26,760 --> 00:14:30,040 Speaker 1: argue like that? I never saw a young lawyer argue 262 00:14:30,080 --> 00:14:34,520 Speaker 1: that way before before this court. And anyway, I said, well, coach, 263 00:14:35,920 --> 00:14:38,240 Speaker 1: I've been on your team for a year. You need 264 00:14:38,280 --> 00:14:41,000 Speaker 1: to put me in the ballgame because your lieutenants had 265 00:14:41,000 --> 00:14:45,280 Speaker 1: me sitting on the bench. And a month and a 266 00:14:45,320 --> 00:14:47,320 Speaker 1: half later, I won the case and I decided to 267 00:14:47,400 --> 00:14:49,800 Speaker 1: leave the law firm and do my own thing, and 268 00:14:49,840 --> 00:14:52,560 Speaker 1: so you know, they're setbacks and people trying to diminish you, 269 00:14:52,680 --> 00:14:59,080 Speaker 1: even you know, unintentionally, and it was intentionally unintentionally, And 270 00:14:59,120 --> 00:15:01,560 Speaker 1: so you know, the book is not all you know, 271 00:15:01,680 --> 00:15:05,960 Speaker 1: not all roses. It's also about setbacks. It's also about challenges. 272 00:15:06,000 --> 00:15:10,360 Speaker 1: It's also about low expectations. It's also about overcoming great 273 00:15:10,440 --> 00:15:14,800 Speaker 1: challenges and and it's also it's about networking. It's about innovation, 274 00:15:15,560 --> 00:15:19,920 Speaker 1: you know, it's about compassion. Uh, great lessons, it's about teamwork. 275 00:15:20,640 --> 00:15:23,840 Speaker 1: Great lessons I learned, and I learned them from others, 276 00:15:24,160 --> 00:15:26,240 Speaker 1: and I learned them from observing, and I learned them 277 00:15:26,240 --> 00:15:31,240 Speaker 1: from getting kicked, getting pushed, getting knocked down and having 278 00:15:31,280 --> 00:15:33,280 Speaker 1: to get back up. Well, you know, it's interesting every 279 00:15:33,600 --> 00:15:36,800 Speaker 1: Let me just compare something. Um I currently marriage is 280 00:15:36,800 --> 00:15:40,880 Speaker 1: Steven A. Smith. Wanted the highest profile talents and sports man. 281 00:15:40,920 --> 00:15:43,240 Speaker 1: I love steven A Smith, that's my boy. I managed 282 00:15:43,280 --> 00:15:45,280 Speaker 1: him now and but when I met y'all was managing 283 00:15:45,360 --> 00:15:48,520 Speaker 1: Steve Harvey and we originally start. I'm just starting a 284 00:15:48,520 --> 00:15:50,720 Speaker 1: comparison to you, and that's why I feel as you 285 00:15:50,840 --> 00:15:52,960 Speaker 1: started in New Orleans, but what you're doing at the 286 00:15:53,040 --> 00:15:56,040 Speaker 1: National Urban League is what's your destiny is where we 287 00:15:56,080 --> 00:15:59,240 Speaker 1: needed your voice Because Steve we was great in l A. Man. 288 00:15:59,240 --> 00:16:01,280 Speaker 1: We was at l AG tearing it Up Man and 289 00:16:01,760 --> 00:16:04,160 Speaker 1: number one morning show in l A from two thousands 290 00:16:04,040 --> 00:16:06,040 Speaker 1: and two thousand five. But I would look at him. 291 00:16:06,040 --> 00:16:08,120 Speaker 1: I always felt that he had more to offer in 292 00:16:08,160 --> 00:16:12,720 Speaker 1: a national platform. So we left l a huge contract 293 00:16:13,280 --> 00:16:17,920 Speaker 1: and took a lord deal to be uh syndicated nationally 294 00:16:18,000 --> 00:16:21,120 Speaker 1: because we figured we'll step back but go up and 295 00:16:21,160 --> 00:16:24,520 Speaker 1: we did, and his voice as in a national level, 296 00:16:24,720 --> 00:16:29,640 Speaker 1: I feel responsible for President Obama being elected twice. I 297 00:16:29,680 --> 00:16:33,160 Speaker 1: feel responsible for a lot of the movements that are 298 00:16:33,200 --> 00:16:37,680 Speaker 1: positive in music for Black Americans. Uh. But more importantly 299 00:16:37,720 --> 00:16:40,200 Speaker 1: so when I hear your journey, I'm not saying you 300 00:16:40,240 --> 00:16:43,320 Speaker 1: are the same people, but you are. You are an advocate, 301 00:16:43,360 --> 00:16:46,240 Speaker 1: a game changer in New Orleans if you were just 302 00:16:46,320 --> 00:16:48,240 Speaker 1: staying in. So it was a blessing to me in 303 00:16:48,280 --> 00:16:52,120 Speaker 1: this country that you were only given two terms, okay, 304 00:16:52,160 --> 00:16:55,600 Speaker 1: because we needed you to come out and and and 305 00:16:55,600 --> 00:16:59,400 Speaker 1: and talk about the five point empowerment agenda that's right, 306 00:17:00,600 --> 00:17:04,439 Speaker 1: which is about education. And you know, I'm only you 307 00:17:04,480 --> 00:17:07,320 Speaker 1: know when I when I started at the National Urban league. 308 00:17:07,320 --> 00:17:10,119 Speaker 1: I had no idea where the journey would take me. 309 00:17:10,200 --> 00:17:13,880 Speaker 1: But you know, I was blessed, really blessed and privilege 310 00:17:13,960 --> 00:17:17,119 Speaker 1: to have a chance to serve as mayor, serve as 311 00:17:17,119 --> 00:17:20,160 Speaker 1: a Louisiana State Senator at a young age. I mean 312 00:17:20,200 --> 00:17:23,080 Speaker 1: I got elected at thirty six. I raised my hand. 313 00:17:23,080 --> 00:17:26,680 Speaker 1: I just turned thirty six years old and accepted the 314 00:17:26,760 --> 00:17:29,760 Speaker 1: challenge to be mayor. Well, most of my colleagues who 315 00:17:29,840 --> 00:17:33,159 Speaker 1: were mayors of major American cities, they were fifteen to 316 00:17:33,240 --> 00:17:35,600 Speaker 1: twenty years older than me. I mean I would sit 317 00:17:35,600 --> 00:17:37,439 Speaker 1: in the room with all the other mayors and I 318 00:17:37,480 --> 00:17:40,760 Speaker 1: was a young kid on the block. Well, six years later, 319 00:17:40,800 --> 00:17:44,080 Speaker 1: they elected me to be their president, the president of 320 00:17:44,119 --> 00:17:45,560 Speaker 1: the U S Conference of Mayor. So I was the 321 00:17:45,640 --> 00:17:48,480 Speaker 1: youngest mayor to ever service president of the U S 322 00:17:48,520 --> 00:17:52,120 Speaker 1: Conference of Mayors when I took that post in two 323 00:17:52,160 --> 00:17:56,359 Speaker 1: thousand and so, you know, the opportunity to serve. The 324 00:17:56,400 --> 00:17:59,080 Speaker 1: reason why I make that point is because I say 325 00:17:59,119 --> 00:18:02,040 Speaker 1: to young people, you're never too young to take all 326 00:18:02,040 --> 00:18:05,080 Speaker 1: the challenge, never too young to serve, never too young 327 00:18:05,119 --> 00:18:08,919 Speaker 1: to excel, and don't let anybody diminish you. But you've 328 00:18:08,920 --> 00:18:11,159 Speaker 1: got to know you're ready you've got to have the 329 00:18:11,240 --> 00:18:13,920 Speaker 1: confidence in your ability, and you've got to be mature 330 00:18:14,080 --> 00:18:18,439 Speaker 1: enough to make the difficult and challenging decisions. And you know, 331 00:18:18,600 --> 00:18:22,399 Speaker 1: I feel so so especially that I want to give 332 00:18:22,480 --> 00:18:26,560 Speaker 1: back the lessons I've learned. I want to give back, uh, 333 00:18:26,680 --> 00:18:29,800 Speaker 1: the insights that I've that I've I've learned, and that's 334 00:18:29,840 --> 00:18:33,439 Speaker 1: some motivation, uh, indeed for the book. And UH, the 335 00:18:33,520 --> 00:18:36,520 Speaker 1: chance to serve at the national level is something special 336 00:18:36,560 --> 00:18:40,040 Speaker 1: because I've literally visited almost every state in the Union. 337 00:18:40,040 --> 00:18:44,000 Speaker 1: I've been to every city. I've been on the uptown side, 338 00:18:44,040 --> 00:18:47,280 Speaker 1: on the downtown side. I've been in the fancy homes, 339 00:18:47,280 --> 00:18:50,960 Speaker 1: I've been in the neighborhoods. And that opportunity to meet 340 00:18:51,000 --> 00:18:55,080 Speaker 1: people and see and witness and experience their hopes, their fears, 341 00:18:55,119 --> 00:18:59,560 Speaker 1: their cheers, and their aspirations is just unlike anything else. Uh. 342 00:18:59,560 --> 00:19:03,080 Speaker 1: And I always feel humbled and appreciative with that. It's 343 00:19:03,119 --> 00:19:04,600 Speaker 1: it's two things I want to make sure we talk 344 00:19:04,640 --> 00:19:08,560 Speaker 1: about before we leave the State of Black American Court, 345 00:19:08,960 --> 00:19:11,600 Speaker 1: which is like a phenomenal this is our needle vision. 346 00:19:11,800 --> 00:19:14,560 Speaker 1: This is something on your vision that was resurrected. And 347 00:19:14,600 --> 00:19:18,879 Speaker 1: then the then the five point Empowerment agenda that was 348 00:19:19,080 --> 00:19:23,480 Speaker 1: under your agenda as well as the National Urban Correct Yeah. 349 00:19:23,480 --> 00:19:26,080 Speaker 1: So we started out in two thousand and three. We 350 00:19:26,200 --> 00:19:30,320 Speaker 1: needed to have a framework and a plan to go forward. 351 00:19:30,359 --> 00:19:36,600 Speaker 1: So we picked five issues education, economics, social justice, and 352 00:19:36,640 --> 00:19:46,680 Speaker 1: civic engagement, and we transformed that into five empowerment goals Education, Economics, Housing, 353 00:19:46,880 --> 00:19:52,280 Speaker 1: health and justice. Uh, And we transformed the work so 354 00:19:52,440 --> 00:19:55,000 Speaker 1: all of the work of the National ly is aligned 355 00:19:55,040 --> 00:19:59,200 Speaker 1: around those five issues, around those five goals, around those 356 00:19:59,200 --> 00:20:02,160 Speaker 1: five things. And we're clear we can't be all things 357 00:20:02,200 --> 00:20:05,280 Speaker 1: to all people deal with every single issue that might 358 00:20:05,320 --> 00:20:08,240 Speaker 1: be a concern to Black America or to urban communities. 359 00:20:08,600 --> 00:20:13,240 Speaker 1: We needed to create a coherent framework and focus, and 360 00:20:13,320 --> 00:20:15,840 Speaker 1: that's indeed what we did. The State of Black America 361 00:20:15,920 --> 00:20:20,119 Speaker 1: is started by Vernon Jordan in six and when I 362 00:20:20,160 --> 00:20:22,240 Speaker 1: took over in two thousand and three, it needed to 363 00:20:22,240 --> 00:20:25,280 Speaker 1: be revived. It needs to be strengthened. So we added 364 00:20:25,640 --> 00:20:29,600 Speaker 1: a statistical component, a permanent statistical component where we measure 365 00:20:29,640 --> 00:20:33,360 Speaker 1: the same numbers every single year in an index called 366 00:20:33,400 --> 00:20:40,240 Speaker 1: the Equality Index. We compare blacks and whites, unemployment, health outcomes, lifespans, 367 00:20:41,000 --> 00:20:44,440 Speaker 1: how homeownership rates, and across the board. So that every 368 00:20:44,520 --> 00:20:48,280 Speaker 1: year we can report on the numbers, on the facts 369 00:20:48,359 --> 00:20:51,800 Speaker 1: in so far as America's disperation of disparities are concerned, 370 00:20:52,280 --> 00:20:54,600 Speaker 1: and we report on that, and we continue to report 371 00:20:54,640 --> 00:20:57,840 Speaker 1: on that every year, and it continues to show disparities 372 00:20:57,840 --> 00:21:01,200 Speaker 1: not only in health, but the greatest parities are in economics. 373 00:21:01,800 --> 00:21:05,199 Speaker 1: Not only in health and economics, but in education and 374 00:21:05,240 --> 00:21:08,760 Speaker 1: how the criminal justice system treats us, in civic engagement. 375 00:21:09,200 --> 00:21:11,960 Speaker 1: This is the work you know of the Urban League 376 00:21:12,000 --> 00:21:15,320 Speaker 1: movement today. This is the work is framed around the 377 00:21:15,320 --> 00:21:17,760 Speaker 1: state of Black America. And we compare blacks and whites. 378 00:21:18,160 --> 00:21:21,199 Speaker 1: We compare blacks, whites, and Latinos because we need to 379 00:21:21,359 --> 00:21:26,040 Speaker 1: understand where we are as a nation if economic parody 380 00:21:26,880 --> 00:21:30,879 Speaker 1: is our objective. And that was and that's that's what 381 00:21:31,000 --> 00:21:32,639 Speaker 1: I'm just talking to when I'm on speaking to you, 382 00:21:32,800 --> 00:21:36,200 Speaker 1: is that when I'm reading the book and I'm breaking 383 00:21:36,240 --> 00:21:38,879 Speaker 1: down different chapters, the one thing that I kept hearing 384 00:21:39,000 --> 00:21:42,480 Speaker 1: ringing out to me was this the plan, the plan, 385 00:21:42,680 --> 00:21:45,240 Speaker 1: How you having a plan and then how you deliver 386 00:21:45,359 --> 00:21:47,960 Speaker 1: the plan. That's what this That's what this book really 387 00:21:48,000 --> 00:21:50,359 Speaker 1: talks about. You know, you have a lot of brilliant ideas. 388 00:21:50,400 --> 00:21:53,240 Speaker 1: Basically what you're saying, build a house, you have to 389 00:21:53,359 --> 00:21:55,840 Speaker 1: have a plan. To cook a good meal, you have 390 00:21:55,960 --> 00:22:00,160 Speaker 1: to have a recipe. To be a great musician, you've 391 00:22:00,160 --> 00:22:03,520 Speaker 1: got to have a musical score, even if you improvise 392 00:22:03,600 --> 00:22:08,760 Speaker 1: in between. UH to UH. To lead, you need a plan. 393 00:22:09,359 --> 00:22:12,400 Speaker 1: To fight a war, you need a plan. To bring 394 00:22:12,440 --> 00:22:16,359 Speaker 1: about peace, you need a plan. So planning is a 395 00:22:16,480 --> 00:22:20,000 Speaker 1: really important element of leadership. And then knowing want to 396 00:22:20,040 --> 00:22:24,320 Speaker 1: modify the plan. There are times that come when you 397 00:22:24,359 --> 00:22:26,920 Speaker 1: might have to throw the plan right out the window, 398 00:22:28,000 --> 00:22:31,719 Speaker 1: right out the window, and respond. So right now, we 399 00:22:31,800 --> 00:22:35,800 Speaker 1: have to respond to this pandemic. So we might put 400 00:22:35,840 --> 00:22:39,680 Speaker 1: a plan aside. But what we quickly do is develop 401 00:22:39,800 --> 00:22:42,280 Speaker 1: a new plan, and it might be let's develop a 402 00:22:42,320 --> 00:22:45,760 Speaker 1: short term plan. Let's focus on what we need to 403 00:22:45,840 --> 00:22:49,840 Speaker 1: do uh in order to confront the challenges now. So 404 00:22:49,960 --> 00:22:53,200 Speaker 1: planning is critical and learning how to plan and then 405 00:22:53,240 --> 00:22:56,080 Speaker 1: communicating your plan, knowing how to communicate you money, knowing 406 00:22:56,119 --> 00:22:58,560 Speaker 1: how to talk to your constituents, to talk to your 407 00:22:58,560 --> 00:23:01,480 Speaker 1: followers a bunch. But not just have it living in 408 00:23:01,560 --> 00:23:04,400 Speaker 1: a file, not just have it living on your computer, 409 00:23:04,480 --> 00:23:07,159 Speaker 1: not just have it living in your head. You know 410 00:23:07,280 --> 00:23:08,880 Speaker 1: when I when I when I was reading the book. 411 00:23:08,920 --> 00:23:11,040 Speaker 1: You know, I'm talking to Mark Mareal. He's they are 412 00:23:12,040 --> 00:23:14,840 Speaker 1: Currency or the National Urban League. He has a fantastic 413 00:23:14,880 --> 00:23:17,800 Speaker 1: new book called the Gumbo Coalition. Ten leadership lessons to 414 00:23:17,920 --> 00:23:20,600 Speaker 1: help you inspire that will that will help you inspire 415 00:23:20,720 --> 00:23:23,480 Speaker 1: united and to achieve your goals, your dreams, your organization 416 00:23:23,520 --> 00:23:26,400 Speaker 1: and rising to the top. When I when I when 417 00:23:26,400 --> 00:23:28,240 Speaker 1: I was reading this and we were talking about the plan, 418 00:23:28,359 --> 00:23:30,720 Speaker 1: and then I got to the the you know, the 419 00:23:30,760 --> 00:23:33,000 Speaker 1: five points of an agenda, and then I got to 420 00:23:33,080 --> 00:23:36,200 Speaker 1: the state report, and then I started and I read 421 00:23:36,240 --> 00:23:39,080 Speaker 1: the report and it was something that really stunned me. 422 00:23:39,280 --> 00:23:44,120 Speaker 1: That was talking about Native Americans were denied an opportunity 423 00:23:44,200 --> 00:23:48,320 Speaker 1: to vote in eighty two and then we're not guarantee. 424 00:23:48,440 --> 00:23:52,000 Speaker 1: The last state to guarantee you then was New Mexico 425 00:23:52,080 --> 00:23:54,760 Speaker 1: in eighteen sixty two. And I always tell people my 426 00:23:54,840 --> 00:23:57,680 Speaker 1: degree is in mathematics. Numbers don't lie. And that's why 427 00:23:57,720 --> 00:23:59,520 Speaker 1: I like the way you do business. I would like 428 00:23:59,520 --> 00:24:01,400 Speaker 1: the way you all you in your book, you talk 429 00:24:01,440 --> 00:24:04,520 Speaker 1: about numbers, you bring up statistics, You lay out a 430 00:24:04,560 --> 00:24:07,080 Speaker 1: plan that this is not a theory, this is how 431 00:24:07,119 --> 00:24:10,240 Speaker 1: you should do business. You showed examples of how you 432 00:24:10,240 --> 00:24:13,159 Speaker 1: did business, how you had to maneuver the people you 433 00:24:13,200 --> 00:24:15,240 Speaker 1: had to maneuver with, the people you had to work with, 434 00:24:15,480 --> 00:24:17,560 Speaker 1: people who didn't like you, how you had to bring 435 00:24:17,640 --> 00:24:19,840 Speaker 1: them on your side of the table. And I always 436 00:24:19,840 --> 00:24:21,600 Speaker 1: tell people, I said, in the percent of the people 437 00:24:21,800 --> 00:24:23,800 Speaker 1: that I make money with, I don't really care what 438 00:24:23,840 --> 00:24:26,640 Speaker 1: they for breakfast, I really don't. It's how I do 439 00:24:26,680 --> 00:24:28,960 Speaker 1: business with them in public. And that's what your book 440 00:24:29,040 --> 00:24:33,760 Speaker 1: is about. My book also talks about networking and working. 441 00:24:33,760 --> 00:24:36,159 Speaker 1: When we talk about different kinds of friends. You know, 442 00:24:36,200 --> 00:24:39,080 Speaker 1: you have intimate friends, and then you have, uh, those 443 00:24:39,160 --> 00:24:41,439 Speaker 1: who you are acquainted with, and then you just have 444 00:24:41,560 --> 00:24:45,400 Speaker 1: those that you professionally know. So the idea is you 445 00:24:45,400 --> 00:24:48,240 Speaker 1: can have you know a lot of people, but just 446 00:24:48,359 --> 00:24:51,600 Speaker 1: because someone's your friend doesn't mean there's your intimate friends. 447 00:24:52,440 --> 00:24:58,200 Speaker 1: But then many times acquaintances have great value. They validate, uh, 448 00:24:58,280 --> 00:25:01,960 Speaker 1: they they're they're what seem at your reputation or can 449 00:25:02,080 --> 00:25:06,840 Speaker 1: undermine your reputation if you develop a bad reputation. So 450 00:25:07,200 --> 00:25:09,959 Speaker 1: you know, in my book, it's all about practical tips, 451 00:25:10,480 --> 00:25:14,119 Speaker 1: it's all about experiences that I've had, and it's all 452 00:25:14,160 --> 00:25:17,919 Speaker 1: about the people who have helped me become who I've become. 453 00:25:18,440 --> 00:25:21,200 Speaker 1: But more important than are relatable experiences. That's what I 454 00:25:21,240 --> 00:25:23,879 Speaker 1: appreciated most about your book. I wanted to let you 455 00:25:23,920 --> 00:25:27,159 Speaker 1: know that social media almost a million followers. I have 456 00:25:27,200 --> 00:25:31,159 Speaker 1: a fan club Newsless every Friday at nine am, two 457 00:25:31,160 --> 00:25:33,639 Speaker 1: anty thousand fan club members. I want to put a 458 00:25:33,680 --> 00:25:36,080 Speaker 1: banner of your book in the man. I'll just let 459 00:25:36,119 --> 00:25:39,520 Speaker 1: you know the man, I appreciate you. I appreciate you 460 00:25:39,640 --> 00:25:42,040 Speaker 1: and uh to come on my show and allowed me 461 00:25:42,200 --> 00:25:45,320 Speaker 1: to let you know the greatness that you've accomplished in 462 00:25:45,320 --> 00:25:48,439 Speaker 1: your life. What you know, but sometimes, like everybody, you 463 00:25:48,480 --> 00:25:51,640 Speaker 1: need to remind it that you are a gift to America. 464 00:25:52,119 --> 00:25:54,800 Speaker 1: You are changing. Not only you've changed my life, but 465 00:25:54,840 --> 00:25:57,000 Speaker 1: my daughter is twenty two and you're laying a path 466 00:25:57,080 --> 00:25:59,439 Speaker 1: for how to have a great life. So thank you 467 00:25:59,440 --> 00:26:01,600 Speaker 1: for coming on to make a conversation. Mark Maria, I 468 00:26:01,600 --> 00:26:04,600 Speaker 1: appreciate you so much. God bless you and be safe, 469 00:26:04,640 --> 00:26:06,840 Speaker 1: be healthy and keep the faith always, and get those 470 00:26:06,840 --> 00:26:09,639 Speaker 1: banners to me so I can promote your book. Okay, 471 00:26:09,920 --> 00:26:13,840 Speaker 1: you got it. 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With auto dot ai, you can search the 499 00:27:46,880 --> 00:27:49,920 Speaker 1: meeting notes, insert images, play back the audio, and share 500 00:27:49,920 --> 00:27:52,920 Speaker 1: them with your friends or coworkers. You can capture action items, 501 00:27:52,960 --> 00:27:56,720 Speaker 1: remember meeting details, and keep everyone informed. Auto dot ai 502 00:27:56,800 --> 00:27:59,840 Speaker 1: works for in person or virtual meetings like Zoom, Microsoft 503 00:28:00,280 --> 00:28:02,680 Speaker 1: and Google Meet. Sign up for free at auto dot 504 00:28:02,760 --> 00:28:05,680 Speaker 1: ai or download the app for free auto dot ai. 505 00:28:05,760 --> 00:28:08,760 Speaker 1: That's O T T e r dot ai. My next 506 00:28:08,960 --> 00:28:12,960 Speaker 1: est is a Chinese American actor, hosts chaff singer songwriter 507 00:28:13,359 --> 00:28:16,760 Speaker 1: who hosts a very popular YouTube cooking show called Feast 508 00:28:16,800 --> 00:28:20,760 Speaker 1: of Fiction. With his co host Ashley Adams. They create 509 00:28:20,840 --> 00:28:24,240 Speaker 1: their real life interpretation of fictional dishes to pay homage 510 00:28:24,240 --> 00:28:27,560 Speaker 1: and the genuine geeky and live the way that's pure genius. 511 00:28:27,640 --> 00:28:30,040 Speaker 1: Right there, I'll just tell you right now the fact 512 00:28:30,119 --> 00:28:33,000 Speaker 1: that they came over that and doing it is pure genius. 513 00:28:33,400 --> 00:28:36,000 Speaker 1: He's on the show to talk about their new cookbook, 514 00:28:36,000 --> 00:28:40,200 Speaker 1: their new cookbook, The Feast of Fiction Kitchen, their Feast 515 00:28:40,200 --> 00:28:44,800 Speaker 1: of Fiction popular YouTube channel, and his role and Disneys 516 00:28:44,800 --> 00:28:49,600 Speaker 1: new live action movie that he's co starring in called Mulan. 517 00:28:49,840 --> 00:28:52,920 Speaker 1: Maybe you've heard of that Mulan. Please welcome to Money 518 00:28:52,960 --> 00:28:55,840 Speaker 1: Making Conversations. My man, Jimmy Wong, how are you doing, sir? 519 00:28:57,760 --> 00:28:59,880 Speaker 1: I'm doing great. Thank you so much, glad to have 520 00:29:00,520 --> 00:29:02,360 Speaker 1: you had me on, and thank you for the very 521 00:29:02,440 --> 00:29:05,120 Speaker 1: kind words as well. Kind of worry. Come on, jim Jimmy, 522 00:29:05,160 --> 00:29:06,520 Speaker 1: what you're not gonna do is come on the show 523 00:29:06,600 --> 00:29:09,560 Speaker 1: laid back. I've seen all this energy I've seen I've 524 00:29:09,600 --> 00:29:12,760 Speaker 1: seen selling. I'll see you take a pie in the face. 525 00:29:13,080 --> 00:29:15,720 Speaker 1: I know you're a gamer now you Thank you for 526 00:29:15,760 --> 00:29:19,760 Speaker 1: coming on the show. I would appreciate the nice statements 527 00:29:19,760 --> 00:29:22,000 Speaker 1: that you say about me. So wait, what what Jimmy? 528 00:29:22,000 --> 00:29:23,760 Speaker 1: Am I gonna get? I'm not going to get Jimmy 529 00:29:23,760 --> 00:29:26,360 Speaker 1: that that's exciting. That makes me laugh and I go, 530 00:29:26,600 --> 00:29:29,040 Speaker 1: he's crazy, he's a nut, He's a fool. That I 531 00:29:29,040 --> 00:29:31,760 Speaker 1: said a YouTube channel. Who is the real Jimmy? Maybe 532 00:29:31,800 --> 00:29:35,240 Speaker 1: I should ask you that question. The real Jimmy is 533 00:29:35,240 --> 00:29:41,880 Speaker 1: probably someone that has too much on his plate. Now, 534 00:29:42,120 --> 00:29:43,880 Speaker 1: when you said too much on your plate, what does 535 00:29:43,960 --> 00:29:47,720 Speaker 1: that me? Well, I mean last week was quite an 536 00:29:47,800 --> 00:29:51,760 Speaker 1: interesting one given the current world circumstances. Actually, this whole 537 00:29:51,880 --> 00:29:54,280 Speaker 1: you know, last two months is they're interesting. Mulan was 538 00:29:54,320 --> 00:29:57,840 Speaker 1: originally played to come out in March, which obviously was 539 00:29:57,880 --> 00:30:01,480 Speaker 1: pushed because we want to keep everyone safe. The cookbook, however, 540 00:30:01,680 --> 00:30:03,720 Speaker 1: is a physical print thing and the digital thing, and 541 00:30:03,760 --> 00:30:06,200 Speaker 1: so that actually didn't need to change its release date, 542 00:30:06,240 --> 00:30:10,240 Speaker 1: which was last week in the April. So you know, 543 00:30:10,280 --> 00:30:12,320 Speaker 1: there's been a lot of releases and stuff around all 544 00:30:12,400 --> 00:30:14,520 Speaker 1: that stuff to do all the promotion that you're not 545 00:30:14,560 --> 00:30:16,480 Speaker 1: going out and doing a book tour, but you still 546 00:30:16,520 --> 00:30:18,760 Speaker 1: need to be very much up to date on interviews 547 00:30:18,800 --> 00:30:20,160 Speaker 1: and everything else. You need to make sure you get 548 00:30:20,160 --> 00:30:22,440 Speaker 1: the word out there because selling a book is you know, 549 00:30:22,480 --> 00:30:26,000 Speaker 1: it's no one easy simple task. Unfortunately, well you have 550 00:30:26,200 --> 00:30:28,560 Speaker 1: you have. The great thing about it is that I've 551 00:30:28,560 --> 00:30:31,800 Speaker 1: been fortunate. I've managed to harvey and we had three 552 00:30:31,880 --> 00:30:34,600 Speaker 1: number one best sellers. Our first book sold over three 553 00:30:34,640 --> 00:30:37,440 Speaker 1: million copies. Collecula they think like a man. It was 554 00:30:37,480 --> 00:30:39,840 Speaker 1: translating in the thirty languages. So I know what you mean. 555 00:30:39,880 --> 00:30:41,320 Speaker 1: We just a lot of work. A lot of people 556 00:30:41,560 --> 00:30:43,520 Speaker 1: would love to think that you just write a book 557 00:30:43,560 --> 00:30:45,600 Speaker 1: and people buy it. You have to promote it, you 558 00:30:45,600 --> 00:30:47,960 Speaker 1: have to you have to be in their face and 559 00:30:47,960 --> 00:30:50,600 Speaker 1: and unfortunately this situation, you can't do any book signings, 560 00:30:50,680 --> 00:30:54,360 Speaker 1: which really does enhance book sales and also allows you 561 00:30:54,400 --> 00:30:56,560 Speaker 1: to beat your fans. And so, like I said, the 562 00:30:56,560 --> 00:30:59,880 Speaker 1: book is available now. Uh, I'm pretty sure you're doing 563 00:30:59,880 --> 00:31:05,080 Speaker 1: a zoom interviews for the book, correct, Yeah, za interviews, Skype, Google, 564 00:31:05,160 --> 00:31:07,160 Speaker 1: hang out, you name it. Basically if you can video 565 00:31:07,240 --> 00:31:10,800 Speaker 1: in somewhere that or you know, phone interviews and stuff 566 00:31:10,800 --> 00:31:14,080 Speaker 1: like that. So whatever works. Right before we get to 567 00:31:14,120 --> 00:31:17,000 Speaker 1: the to the to the YouTube challenge. But let's go 568 00:31:17,040 --> 00:31:20,440 Speaker 1: back to the movie Boulan. Okay, you know Disney is 569 00:31:20,480 --> 00:31:23,800 Speaker 1: big into live action. You know last year Lion King 570 00:31:24,360 --> 00:31:27,320 Speaker 1: Starr and Beyonce it came out, It made over a 571 00:31:27,400 --> 00:31:30,440 Speaker 1: billion dollars at the box office. Aladdin with Will Smith 572 00:31:30,600 --> 00:31:32,480 Speaker 1: it made over a billion, and then we had in 573 00:31:32,560 --> 00:31:35,080 Speaker 1: twenty seventeen The Beauty and the Beast with Emma Watson. 574 00:31:35,480 --> 00:31:37,800 Speaker 1: Now we have Mulan coming out Now, I'm a big 575 00:31:37,840 --> 00:31:41,680 Speaker 1: fan of the of the nineteen eight and Mulan would 576 00:31:41,680 --> 00:31:45,320 Speaker 1: start Eddie Murphy. Now, that character, the dragon sidekick that 577 00:31:45,560 --> 00:31:47,560 Speaker 1: Eddie Murphy played in that movie, will not be in 578 00:31:47,600 --> 00:31:51,760 Speaker 1: this live action version. Correct, yes, correct, that is not 579 00:31:52,920 --> 00:31:57,040 Speaker 1: a mooshoe that the beloved dragon sidekicks from the original 580 00:31:57,080 --> 00:31:59,719 Speaker 1: Mulan is not in this new movie. Okay, but you 581 00:31:59,720 --> 00:32:05,600 Speaker 1: play the beloved link correct. Yeah, So there are some 582 00:32:05,640 --> 00:32:09,320 Speaker 1: things that are fault them have translated over from the original. 583 00:32:09,640 --> 00:32:12,280 Speaker 1: It's an adaptation that's not a straight one for one recreation. 584 00:32:12,600 --> 00:32:15,160 Speaker 1: It's also different than that. This version is not a musical. 585 00:32:15,600 --> 00:32:17,840 Speaker 1: So that's actually the first Disney live action realm that 586 00:32:18,000 --> 00:32:21,520 Speaker 1: takes I think more significant steps away from just doing 587 00:32:21,560 --> 00:32:24,800 Speaker 1: a full on, sort of like carbon copy paste of 588 00:32:24,840 --> 00:32:27,600 Speaker 1: the original. This has been sort of reimagining, a real 589 00:32:28,160 --> 00:32:30,920 Speaker 1: restructuring a little bit of reskinning of what the original 590 00:32:30,960 --> 00:32:33,640 Speaker 1: movie was to something that's a bit more effuentially authentic 591 00:32:33,960 --> 00:32:36,480 Speaker 1: and obviously a lot more action. So if you saw 592 00:32:36,480 --> 00:32:39,080 Speaker 1: the trailers, so what would that be and say that 593 00:32:39,080 --> 00:32:41,560 Speaker 1: when I when I go through your bio, I see actor, 594 00:32:41,720 --> 00:32:45,040 Speaker 1: I see Holst, I see chef, I see seecret songwriter, 595 00:32:45,480 --> 00:32:49,880 Speaker 1: I see gamer, what what what any particular lanes that 596 00:32:50,000 --> 00:32:52,120 Speaker 1: you favor when I when I when I shout him 597 00:32:52,120 --> 00:32:55,400 Speaker 1: out like that, I think hosting and gaming like the 598 00:32:55,440 --> 00:32:59,440 Speaker 1: two that I'm the most joined two or the most 599 00:32:59,520 --> 00:33:01,920 Speaker 1: like Trouble West. Gaming is something that I've just been 600 00:33:01,920 --> 00:33:04,000 Speaker 1: doing since a very very young age, and it's also 601 00:33:04,040 --> 00:33:07,360 Speaker 1: something I often find is tangential to the hosting gigs 602 00:33:07,400 --> 00:33:10,360 Speaker 1: I get or the things that opportunities I see. You know, 603 00:33:10,520 --> 00:33:13,120 Speaker 1: and hosting is something that comes really naturally to me 604 00:33:13,320 --> 00:33:15,400 Speaker 1: on someone that's podcasts for a decent amount of time, 605 00:33:16,160 --> 00:33:18,520 Speaker 1: So being able to just present information in the clear 606 00:33:18,600 --> 00:33:21,080 Speaker 1: concesse way to people is something that I like doing 607 00:33:21,200 --> 00:33:24,040 Speaker 1: and it comes naturally to me. Um. I love acting 608 00:33:24,080 --> 00:33:25,719 Speaker 1: to don't get me wrong. Why I moved to LA 609 00:33:25,760 --> 00:33:28,000 Speaker 1: originally was to be an actor. But it's not an 610 00:33:28,040 --> 00:33:31,680 Speaker 1: easy world out there coming any minority groups in general. 611 00:33:31,920 --> 00:33:36,800 Speaker 1: I'm onnority. I know, as you get older, the opportunities 612 00:33:36,840 --> 00:33:40,640 Speaker 1: get even less and for our minority and so and so. 613 00:33:40,720 --> 00:33:43,440 Speaker 1: But so you see the value of having multiple strings 614 00:33:43,440 --> 00:33:46,600 Speaker 1: of income or multiple strings of opportunity, and you will 615 00:33:46,640 --> 00:33:49,360 Speaker 1: preach that to people who are trying to pursue in 616 00:33:49,600 --> 00:33:54,520 Speaker 1: any lane of entertainment that you're in, especially acting. Correct, Yeah, 617 00:33:54,600 --> 00:33:56,800 Speaker 1: I mean it's I'm in a very unique position. I 618 00:33:56,800 --> 00:33:58,840 Speaker 1: don't think most people can just pick up their lives 619 00:33:58,840 --> 00:34:00,400 Speaker 1: and say I'm gonna do five differ of things that 620 00:34:00,480 --> 00:34:03,560 Speaker 1: once right now. But entertainment is a very fluid industry. 621 00:34:03,800 --> 00:34:06,560 Speaker 1: And for me, you know, the reason I started pursuing 622 00:34:06,600 --> 00:34:09,120 Speaker 1: making a cooking show and hosting and doing all sorts 623 00:34:09,160 --> 00:34:11,440 Speaker 1: of other things that we're sort of running parallel to 624 00:34:11,480 --> 00:34:14,600 Speaker 1: the acting industry was because of the lack of opportunity. 625 00:34:14,760 --> 00:34:18,320 Speaker 1: But at the same time, you know, new booming industry 626 00:34:18,360 --> 00:34:19,759 Speaker 1: at the same time when it came to l A 627 00:34:20,000 --> 00:34:22,680 Speaker 1: was the YouTube content creation one. So for me, it 628 00:34:23,000 --> 00:34:25,759 Speaker 1: made perfect sense to at the very least see what 629 00:34:25,920 --> 00:34:28,120 Speaker 1: that world had to offer and see if I had 630 00:34:28,160 --> 00:34:30,120 Speaker 1: a place in it or if it's something most comfortable with, 631 00:34:30,320 --> 00:34:33,160 Speaker 1: and then sort of reevaluate and constantly be shifting and 632 00:34:33,320 --> 00:34:35,879 Speaker 1: nimble on your feet when it comes to developing out 633 00:34:35,880 --> 00:34:38,359 Speaker 1: what your brand is in your brain, and your brand 634 00:34:38,440 --> 00:34:41,040 Speaker 1: is very diverse. Let's let's talk about Mulan a little bit. 635 00:34:41,120 --> 00:34:43,440 Speaker 1: Because of it's a big disnel movie. It comes with 636 00:34:43,480 --> 00:34:46,560 Speaker 1: a lot of it's gonna open strong domestically, it's gonna 637 00:34:46,560 --> 00:34:49,000 Speaker 1: be worldwide, and we know what we're dealing with from 638 00:34:49,000 --> 00:34:53,719 Speaker 1: a pandemic standpoint, and may even damage the the the 639 00:34:53,840 --> 00:34:58,320 Speaker 1: China market, which is a which is an incredibly fast 640 00:34:58,360 --> 00:35:00,560 Speaker 1: amount of money comes out of that particular the movie 641 00:35:00,600 --> 00:35:03,560 Speaker 1: industry over there. So will you get an opportunity? You 642 00:35:03,560 --> 00:35:05,920 Speaker 1: know you were cash for this? Why do you? Why 643 00:35:05,960 --> 00:35:07,960 Speaker 1: do you? Why do you lay that down? Do you do? 644 00:35:08,040 --> 00:35:09,680 Speaker 1: You see it as just a stepping stone one of 645 00:35:09,719 --> 00:35:11,520 Speaker 1: the many things that come in your life. Are you? 646 00:35:11,640 --> 00:35:13,440 Speaker 1: Are you way the importance of what it could do 647 00:35:13,480 --> 00:35:15,440 Speaker 1: for your brand right now? Because you are a brand, 648 00:35:15,520 --> 00:35:20,040 Speaker 1: right Jimmy? I guess yeah, I guess you could describe 649 00:35:20,080 --> 00:35:22,359 Speaker 1: my essence as a brand. It's the sort of thing 650 00:35:22,400 --> 00:35:24,960 Speaker 1: that you are constantly keeping in mind when you go 651 00:35:25,000 --> 00:35:28,440 Speaker 1: out to make videos or to even approach other brands 652 00:35:28,440 --> 00:35:31,000 Speaker 1: to see if they would like to sponsoring content. You 653 00:35:31,000 --> 00:35:32,640 Speaker 1: need to think of yourself as more than just like 654 00:35:32,680 --> 00:35:35,200 Speaker 1: a person. You're a personality and influencer. There are a 655 00:35:35,239 --> 00:35:38,120 Speaker 1: lot of different ways to skin it um when it 656 00:35:38,200 --> 00:35:41,480 Speaker 1: comes to a movie like Mulan You. I think the 657 00:35:41,520 --> 00:35:43,879 Speaker 1: first impression that I had when I got the role, 658 00:35:44,000 --> 00:35:45,840 Speaker 1: was like, this is it. This is my big break 659 00:35:46,600 --> 00:35:49,600 Speaker 1: the language that has commonly used for actors in Hollywood 660 00:35:49,640 --> 00:35:52,720 Speaker 1: and the movies and writing and all that um. And 661 00:35:52,960 --> 00:35:55,319 Speaker 1: you know, that was almost three years ago at this point. 662 00:35:55,440 --> 00:35:57,240 Speaker 1: I first time I was gonna be in the movie, 663 00:35:57,840 --> 00:35:59,960 Speaker 1: you know, and then the next year filmed, and then 664 00:36:00,000 --> 00:36:03,040 Speaker 1: other year and stuff for plus production. So over time 665 00:36:03,080 --> 00:36:05,440 Speaker 1: you get to sort of resample that same plate, that 666 00:36:05,520 --> 00:36:07,760 Speaker 1: same dish that got you so excited in the first place, 667 00:36:07,800 --> 00:36:09,680 Speaker 1: and get a little more context, to get a little 668 00:36:09,680 --> 00:36:12,840 Speaker 1: more understanding about what it means for you and what 669 00:36:13,040 --> 00:36:15,719 Speaker 1: your career is and all that stuff. And I think 670 00:36:15,719 --> 00:36:19,120 Speaker 1: that the most important fact that was currently that I've 671 00:36:19,160 --> 00:36:22,120 Speaker 1: been I've realized, especially after this delay, is that this 672 00:36:22,239 --> 00:36:25,240 Speaker 1: movie is obviously a great milestone. It's a stepping stone, 673 00:36:25,280 --> 00:36:28,080 Speaker 1: it's it's a lot of different things. But what it's 674 00:36:28,120 --> 00:36:29,880 Speaker 1: even't going to do is be the one thing that 675 00:36:29,920 --> 00:36:33,759 Speaker 1: breaks it all open, because that's not solely on the 676 00:36:33,800 --> 00:36:36,400 Speaker 1: movie to do. You know, you as a person, you know, 677 00:36:36,600 --> 00:36:39,120 Speaker 1: my character's name is Link, my character's name is not Moulan. 678 00:36:39,320 --> 00:36:41,040 Speaker 1: I'm not the main character of the movie. I'm a 679 00:36:41,080 --> 00:36:43,440 Speaker 1: side character, but I'm in a lot of the movie, 680 00:36:43,840 --> 00:36:45,160 Speaker 1: So I need to make sure that I manage my 681 00:36:45,200 --> 00:36:48,200 Speaker 1: expectations and also understand where I'm coming from when I 682 00:36:48,280 --> 00:36:50,279 Speaker 1: got to promote the movie and talk about it, and 683 00:36:50,280 --> 00:36:52,719 Speaker 1: also understand that, like, hey, this isn't going to instantly 684 00:36:52,760 --> 00:36:54,840 Speaker 1: make you famous. Nothing really does, unless it's like a 685 00:36:54,920 --> 00:36:57,400 Speaker 1: sex tape or something. But what this will do is 686 00:36:57,400 --> 00:37:00,799 Speaker 1: provide opportunities. And if you're able to, you know, manifest 687 00:37:00,920 --> 00:37:03,360 Speaker 1: what you want from those opportunities or take advantage of 688 00:37:03,400 --> 00:37:05,920 Speaker 1: those situations that arise, then you're going to find yourself 689 00:37:05,920 --> 00:37:08,160 Speaker 1: in a much more comfortable position because you're at least 690 00:37:08,160 --> 00:37:10,680 Speaker 1: in more control of what's happening instead of just sort 691 00:37:10,680 --> 00:37:12,600 Speaker 1: of saying, hey, I hope this mix it all work 692 00:37:13,080 --> 00:37:16,160 Speaker 1: and then letting the sort of the river flow from there. Well, 693 00:37:16,160 --> 00:37:18,279 Speaker 1: it's really important because it is a you know, it's 694 00:37:18,320 --> 00:37:20,640 Speaker 1: a place as you know, being that African American. With 695 00:37:20,719 --> 00:37:23,719 Speaker 1: certain movies come out that specifically impact who I am 696 00:37:23,719 --> 00:37:26,800 Speaker 1: as a person, who I am as my race, it 697 00:37:27,080 --> 00:37:29,360 Speaker 1: puts an extra layer of importance zone there is this 698 00:37:29,680 --> 00:37:34,040 Speaker 1: Is this movie important to you? I mean yeah, absolutely, Like, 699 00:37:34,480 --> 00:37:37,080 Speaker 1: like I was interviewed by another African American on the 700 00:37:37,080 --> 00:37:39,319 Speaker 1: Red carpet and he was like, how excited are you? 701 00:37:39,360 --> 00:37:40,759 Speaker 1: And I was like, I mean, how excited where you 702 00:37:40,800 --> 00:37:44,160 Speaker 1: when Black Panther came out? Like yeah, I mean like 703 00:37:44,200 --> 00:37:47,600 Speaker 1: we can share some Jim Jim. That was that that 704 00:37:47,640 --> 00:37:50,040 Speaker 1: was our moving that that that's our moving that, you know, 705 00:37:50,239 --> 00:37:54,279 Speaker 1: Black Panther. Like, I mean, here's the thing. When you 706 00:37:54,360 --> 00:37:57,720 Speaker 1: are a marginalized group or a minority and you don't 707 00:37:57,760 --> 00:38:00,759 Speaker 1: have as much representation as the majority, then you kind 708 00:38:00,760 --> 00:38:03,000 Speaker 1: of just have to even let's say the Black Panther 709 00:38:03,160 --> 00:38:04,600 Speaker 1: was I love like other by the way, I thought 710 00:38:04,600 --> 00:38:06,000 Speaker 1: was a great movie. But let's just say in an 711 00:38:06,000 --> 00:38:09,120 Speaker 1: altar reality, Black Panther was a bad movie. Yes it 712 00:38:09,200 --> 00:38:11,960 Speaker 1: was bad. The writing was bad, that everything was bad. 713 00:38:12,280 --> 00:38:14,280 Speaker 1: It was still in a low voice has to become 714 00:38:14,400 --> 00:38:17,920 Speaker 1: people's de facto movies because just there hasn't been anything 715 00:38:17,960 --> 00:38:20,440 Speaker 1: else that exists like it. So that's like the position 716 00:38:20,440 --> 00:38:22,520 Speaker 1: that I think marginalized groups and minority groups are put 717 00:38:22,520 --> 00:38:24,680 Speaker 1: in that people don't realize is that sometimes you can't 718 00:38:25,080 --> 00:38:28,120 Speaker 1: ask for you know, the world, when you get something 719 00:38:28,160 --> 00:38:29,879 Speaker 1: like this, sometimes you just have to clasp your hands 720 00:38:29,880 --> 00:38:31,640 Speaker 1: and go, man, I really hope this is good, because 721 00:38:31,680 --> 00:38:33,239 Speaker 1: we really don't have that much else out that are 722 00:38:33,280 --> 00:38:36,279 Speaker 1: representing us. I can, however, say it was confidence that 723 00:38:36,360 --> 00:38:38,960 Speaker 1: both Black Panther and The One are great movies. So 724 00:38:39,000 --> 00:38:41,520 Speaker 1: it's amazing to be able to say, oh, great, that's awesome, 725 00:38:41,560 --> 00:38:43,560 Speaker 1: this is gonna be a good movie. Uh, it's going 726 00:38:43,600 --> 00:38:45,440 Speaker 1: to represent a lot of people in a lot of cultures, 727 00:38:45,440 --> 00:38:47,880 Speaker 1: but more importantly open the doors for more filmmakers and 728 00:38:48,000 --> 00:38:49,839 Speaker 1: young ones especially to come out there and say, Hey, 729 00:38:49,840 --> 00:38:51,680 Speaker 1: I want to make a movie about my Asian culture 730 00:38:51,760 --> 00:38:54,760 Speaker 1: or my Plank culture and hopefully be empowered by movies 731 00:38:54,760 --> 00:38:56,520 Speaker 1: like this existing to say that they can. I do 732 00:38:56,560 --> 00:38:57,960 Speaker 1: you want to talk about touch on this a little 733 00:38:57,960 --> 00:38:59,640 Speaker 1: bit before we get into YouTube job, because I think 734 00:38:59,640 --> 00:39:02,680 Speaker 1: it was because as minorities, you know, a lot of 735 00:39:02,719 --> 00:39:05,600 Speaker 1: people don't understand the things that we have to deal with. 736 00:39:05,760 --> 00:39:07,480 Speaker 1: And I wanted to go back to that situation that 737 00:39:07,520 --> 00:39:10,480 Speaker 1: happen to you in college and how you felt about 738 00:39:10,520 --> 00:39:12,799 Speaker 1: it and give us some detail and then how you 739 00:39:12,840 --> 00:39:16,000 Speaker 1: reacted to it, which led to a very popular music 740 00:39:16,080 --> 00:39:18,840 Speaker 1: video that you created. Talk to us about that because 741 00:39:18,960 --> 00:39:21,880 Speaker 1: a lot of people do understand as a minority that 742 00:39:22,000 --> 00:39:24,800 Speaker 1: they might think it's funny and cute, but it really 743 00:39:24,840 --> 00:39:27,319 Speaker 1: plays back in a different manner when it affects us 744 00:39:27,440 --> 00:39:30,200 Speaker 1: talk to us, Jimmy. Yeah, that's a great that's a 745 00:39:30,239 --> 00:39:32,719 Speaker 1: great way of describing how I saw that at the time. 746 00:39:32,800 --> 00:39:37,120 Speaker 1: To back in t read after college, I was in 747 00:39:37,200 --> 00:39:39,680 Speaker 1: Los Angeles trying to pursue it as an actor, and 748 00:39:39,960 --> 00:39:42,200 Speaker 1: after a year sort of you know, just deagling around 749 00:39:42,200 --> 00:39:44,759 Speaker 1: not really doing much, I decided, you know, let's make 750 00:39:44,840 --> 00:39:47,279 Speaker 1: music videos of this music. And right around that time, 751 00:39:47,400 --> 00:39:49,279 Speaker 1: there was a sorority student from u c l A 752 00:39:49,400 --> 00:39:51,480 Speaker 1: that decided that she was going to launch on her 753 00:39:51,520 --> 00:39:54,960 Speaker 1: own content creation uh kick, and it would start by 754 00:39:55,120 --> 00:39:59,239 Speaker 1: vlogging from her computer about people and things that she 755 00:39:59,360 --> 00:40:02,000 Speaker 1: did not And the very first video she ever made, 756 00:40:02,080 --> 00:40:06,040 Speaker 1: and the only videoship made to that matter, was about 757 00:40:06,120 --> 00:40:08,960 Speaker 1: Asians in the library and specifically how loud they were 758 00:40:09,000 --> 00:40:11,279 Speaker 1: being and how disruptive that she felt they were being 759 00:40:11,320 --> 00:40:13,560 Speaker 1: when she was trying to study for her own work, 760 00:40:14,120 --> 00:40:17,960 Speaker 1: and she created a racist caricature impression of them as 761 00:40:18,000 --> 00:40:22,320 Speaker 1: well in the video, and unfortunately for her, back fared 762 00:40:22,400 --> 00:40:26,000 Speaker 1: quite magnificently. The video itself was viral. News outlets everywhere 763 00:40:26,040 --> 00:40:28,160 Speaker 1: picked it up nearly going who is this person of 764 00:40:28,280 --> 00:40:31,000 Speaker 1: why are they being such a dumbo? Essentially that no 765 00:40:31,040 --> 00:40:32,920 Speaker 1: one really called her a dumbo, and you know, to 766 00:40:33,000 --> 00:40:36,279 Speaker 1: her face, um and death threats are flying in. And 767 00:40:36,400 --> 00:40:38,719 Speaker 1: this person was receiving a lot of flak for this 768 00:40:38,800 --> 00:40:41,200 Speaker 1: video shop post because it was very clearly just racist 769 00:40:41,239 --> 00:40:44,719 Speaker 1: in nature, you know, in like the very benign way. 770 00:40:44,760 --> 00:40:48,360 Speaker 1: This person in retrospect just was trying to make a 771 00:40:48,400 --> 00:40:51,120 Speaker 1: comedy vlog and clearly didn't realize that her brand and 772 00:40:51,200 --> 00:40:53,719 Speaker 1: humor was not only offensive, but it was a caricature 773 00:40:53,760 --> 00:40:57,080 Speaker 1: of one that was based heavily in racist stereotype. So 774 00:40:57,880 --> 00:40:59,560 Speaker 1: as a result, I made a music video that sort 775 00:40:59,560 --> 00:41:02,320 Speaker 1: of took the entire encounter and reframed it and tried 776 00:41:02,360 --> 00:41:05,279 Speaker 1: to give her an out. If that makes sense, just 777 00:41:05,280 --> 00:41:08,239 Speaker 1: say like, hey, what you're saying, you know everyone's misunderstanding you. 778 00:41:08,360 --> 00:41:09,840 Speaker 1: I just get it. You're trying to say that you 779 00:41:09,880 --> 00:41:12,279 Speaker 1: love us, blah blah blah, and the start of put 780 00:41:12,320 --> 00:41:15,200 Speaker 1: it into a song and took it in a satirical, 781 00:41:15,400 --> 00:41:18,880 Speaker 1: such parstical way where it basically mocked her but encouraged 782 00:41:18,920 --> 00:41:21,960 Speaker 1: her and glorified at the time. As a result, that 783 00:41:22,040 --> 00:41:26,760 Speaker 1: response to a very vitriolic situation went viral. And five million. 784 00:41:27,360 --> 00:41:29,719 Speaker 1: Don't don't see people just throw their word out their 785 00:41:29,840 --> 00:41:34,239 Speaker 1: viral five million? You a is a phenomenon. Okay, that's 786 00:41:34,239 --> 00:41:36,799 Speaker 1: a that's a slap in the phase that you that 787 00:41:36,920 --> 00:41:39,080 Speaker 1: you should have done that. And people reacted to it, 788 00:41:39,160 --> 00:41:41,839 Speaker 1: and well do you see that was that was key 789 00:41:41,920 --> 00:41:45,320 Speaker 1: to use your creative system? Okay, man, what I do? 790 00:41:45,600 --> 00:41:48,359 Speaker 1: People react to it because you know, we all need 791 00:41:48,400 --> 00:41:52,560 Speaker 1: that little stepping stone of going man, I have talent. Uh, 792 00:41:52,600 --> 00:41:54,600 Speaker 1: I just want somebody to understand it. And you did 793 00:41:54,680 --> 00:41:57,520 Speaker 1: this just like as a as an improv moment, I 794 00:41:57,520 --> 00:42:01,520 Speaker 1: guess of creativity and it was viral. What was the 795 00:42:01,600 --> 00:42:06,400 Speaker 1: next day after that? I sort of described it to 796 00:42:06,400 --> 00:42:08,640 Speaker 1: people as like a tidal wave that hit my career. 797 00:42:08,840 --> 00:42:12,040 Speaker 1: But I wasn't strong enough or you know, in this case, 798 00:42:12,400 --> 00:42:14,880 Speaker 1: mature enough and had enough years in the industry to 799 00:42:14,880 --> 00:42:16,320 Speaker 1: know how to ride the way about just sort of 800 00:42:16,360 --> 00:42:19,319 Speaker 1: carried along fire, which is just as fine, especially they're 801 00:42:19,360 --> 00:42:22,520 Speaker 1: starting out. Um, just because that way of activity and 802 00:42:22,560 --> 00:42:26,360 Speaker 1: attention and potential you know, really exploded and it was 803 00:42:26,400 --> 00:42:29,439 Speaker 1: great to see it happen and all because I think 804 00:42:29,760 --> 00:42:31,919 Speaker 1: it was a common thread and something I still see today, 805 00:42:31,960 --> 00:42:35,960 Speaker 1: which is people especially marginalized groups of minorities need of voice, 806 00:42:36,160 --> 00:42:38,719 Speaker 1: and they need a way to be able to communicate 807 00:42:38,800 --> 00:42:40,480 Speaker 1: their needs and wants to the world in the way 808 00:42:40,480 --> 00:42:43,400 Speaker 1: that's going to be heard and respective. And you know, 809 00:42:43,480 --> 00:42:46,960 Speaker 1: we still see this every single day in modern America 810 00:42:47,280 --> 00:42:51,120 Speaker 1: with black lives matters and with the recent outbreak of 811 00:42:51,840 --> 00:42:55,120 Speaker 1: racist tacts against Asians, like, there are still many issues 812 00:42:55,200 --> 00:42:58,400 Speaker 1: that people need, you know, we need strong voice and 813 00:42:58,360 --> 00:42:59,680 Speaker 1: to be able to speak out, to be able to 814 00:42:59,680 --> 00:43:02,200 Speaker 1: stand behind. And I didn't realize that when I made 815 00:43:02,200 --> 00:43:06,040 Speaker 1: the video, but what I did was addressing a source 816 00:43:06,080 --> 00:43:10,320 Speaker 1: spot in what what has now sort of materialized itself 817 00:43:10,320 --> 00:43:12,239 Speaker 1: in modern day America is like, hey, this is still 818 00:43:12,440 --> 00:43:14,600 Speaker 1: very much a real source spot, that it still exists, 819 00:43:14,600 --> 00:43:17,080 Speaker 1: and that there's a lot of fear in xinophobia. How 820 00:43:17,120 --> 00:43:18,960 Speaker 1: do we combat that in a way that's not just 821 00:43:19,280 --> 00:43:21,359 Speaker 1: you know, taking an eye for an eye. First of all, 822 00:43:21,400 --> 00:43:24,759 Speaker 1: congratulations for standing up for congratulations for doing it in 823 00:43:24,760 --> 00:43:28,239 Speaker 1: the creative manner, and congratulations for an impacting and you know, 824 00:43:28,400 --> 00:43:30,919 Speaker 1: not so much changing people, but making people aware. That's 825 00:43:30,920 --> 00:43:33,520 Speaker 1: all that's all you can do. You can't change a person, 826 00:43:33,560 --> 00:43:35,520 Speaker 1: but if you can make them aware and make them 827 00:43:35,520 --> 00:43:38,600 Speaker 1: think about what their actions. It can't make a difference 828 00:43:38,600 --> 00:43:41,960 Speaker 1: and slow down that level of ignorance that people minorities 829 00:43:42,000 --> 00:43:43,759 Speaker 1: often have to deal with on a regular basis. And 830 00:43:43,760 --> 00:43:45,799 Speaker 1: a lot of people go, what's the big deal? There's 831 00:43:45,840 --> 00:43:48,080 Speaker 1: always a big deal when you walk in the room, 832 00:43:48,120 --> 00:43:50,000 Speaker 1: and you know, I always telling people a walk in 833 00:43:50,000 --> 00:43:52,520 Speaker 1: a room, I'm a black man, I'm black. You know, 834 00:43:53,200 --> 00:43:55,640 Speaker 1: you know you can't you can't. You can't think I'm white. 835 00:43:55,719 --> 00:43:58,359 Speaker 1: You can't think I'm Jewish, you can't think I'm a tag. 836 00:43:58,480 --> 00:44:01,360 Speaker 1: You can't think of some other skies, you know. And 837 00:44:01,440 --> 00:44:04,520 Speaker 1: I deal with that, and I championed myself when I 838 00:44:04,560 --> 00:44:07,600 Speaker 1: realized there's a responsibility that comes with that. And because 839 00:44:07,600 --> 00:44:09,800 Speaker 1: of that, I don't allow it to to to become 840 00:44:10,160 --> 00:44:13,000 Speaker 1: the driving force to why I'm successful. I'm successful because 841 00:44:13,280 --> 00:44:15,080 Speaker 1: I've been blessed with a lot of talents. And you've 842 00:44:15,080 --> 00:44:17,239 Speaker 1: been blessed with a lot of talents too, Jimmy, and 843 00:44:17,280 --> 00:44:20,480 Speaker 1: I transition that to the whole YouTube channel that you 844 00:44:20,600 --> 00:44:26,600 Speaker 1: launched in twenty with Ashley Adams tell us because that's 845 00:44:26,600 --> 00:44:29,360 Speaker 1: a phenomenal, that's a that's a big that's a big deal. 846 00:44:30,000 --> 00:44:32,520 Speaker 1: It's the same year, but that's a big deal because 847 00:44:32,600 --> 00:44:37,000 Speaker 1: it started as an idea, but now one point three 848 00:44:37,040 --> 00:44:43,640 Speaker 1: million subscribers, that's a money making conversation right there. Yeah, 849 00:44:44,320 --> 00:44:48,200 Speaker 1: like a passion slash question slash you know need, Like 850 00:44:48,360 --> 00:44:50,120 Speaker 1: my brother and I are sitting around the kitchen table 851 00:44:50,200 --> 00:44:52,960 Speaker 1: going what does the internet need that doesn't have right now? 852 00:44:53,000 --> 00:44:55,479 Speaker 1: And this is twenty eleven, after I made the music 853 00:44:55,560 --> 00:44:57,400 Speaker 1: video and try to muse the Galt YouTube for a 854 00:44:57,400 --> 00:44:59,840 Speaker 1: whild and it wasn't that it didn't feel a sustainable 855 00:45:00,040 --> 00:45:01,799 Speaker 1: fun as I wanted to be, and so my mind 856 00:45:01,840 --> 00:45:03,560 Speaker 1: started hopping into the next thing, just like, what can 857 00:45:03,600 --> 00:45:06,640 Speaker 1: I do now that's that's interesting and fun to me? 858 00:45:06,840 --> 00:45:09,360 Speaker 1: And the cooking show just had to be on the list, 859 00:45:09,920 --> 00:45:12,120 Speaker 1: and so we launted piece of fiction then and it's 860 00:45:12,160 --> 00:45:14,120 Speaker 1: just sort of been like a steady progression of a 861 00:45:14,160 --> 00:45:17,359 Speaker 1: passion project flash love between myself and my co host 862 00:45:17,360 --> 00:45:20,319 Speaker 1: actually for the past eight years. And about two years 863 00:45:20,360 --> 00:45:22,080 Speaker 1: ago we were like, you know, it's time, let's make 864 00:45:22,120 --> 00:45:24,360 Speaker 1: a cookbook. I think we have the skills necessary. We 865 00:45:24,360 --> 00:45:26,440 Speaker 1: don't want to do it too early, you know, we 866 00:45:26,480 --> 00:45:28,960 Speaker 1: were still rookies, and so we're like, I think we're 867 00:45:29,120 --> 00:45:31,759 Speaker 1: mature enough. I think we understand this market and what 868 00:45:31,840 --> 00:45:33,440 Speaker 1: we want to do here and how we want the 869 00:45:33,440 --> 00:45:36,560 Speaker 1: book to look specifically as creators um and so we 870 00:45:36,640 --> 00:45:38,319 Speaker 1: launched into it and made a book. And you know 871 00:45:38,440 --> 00:45:40,319 Speaker 1: that again, like you said, it's not just staying down 872 00:45:40,320 --> 00:45:43,560 Speaker 1: and writing something that took two years of editing, photos, 873 00:45:43,680 --> 00:45:47,080 Speaker 1: working with a publisher and they're finally released in two 874 00:45:47,120 --> 00:45:49,640 Speaker 1: years after we started it. Now, let me ask you this, 875 00:45:49,680 --> 00:45:52,959 Speaker 1: but the YouTube channel at one point three million subscribers, 876 00:45:53,800 --> 00:45:58,239 Speaker 1: we're along the way. You went, wow, this is a 877 00:45:58,320 --> 00:46:03,000 Speaker 1: business this you know? You know, because like I said, 878 00:46:03,000 --> 00:46:05,399 Speaker 1: you're just sitting in the kitchen with your brother trying 879 00:46:05,440 --> 00:46:07,560 Speaker 1: to think of an idea of what's the next step, 880 00:46:07,640 --> 00:46:10,240 Speaker 1: what's missing? You come up with this brilliant idea. And 881 00:46:10,040 --> 00:46:12,239 Speaker 1: I don't laugh when I say that this is a 882 00:46:12,239 --> 00:46:15,040 Speaker 1: brilliant idea of my friend. Obviously one point three million 883 00:46:15,080 --> 00:46:19,319 Speaker 1: people think so too. And well, your talents at all 884 00:46:19,400 --> 00:46:21,960 Speaker 1: time to cooking or baking, because I know you you 885 00:46:22,040 --> 00:46:24,640 Speaker 1: give your gamer and you give all credits over there 886 00:46:24,640 --> 00:46:27,879 Speaker 1: to Ashley. How did that relationship come about and how 887 00:46:27,920 --> 00:46:30,760 Speaker 1: did you start saying that this is truly a direction 888 00:46:30,800 --> 00:46:35,520 Speaker 1: that's gonna catch on. No, it was we were at Disneyland. 889 00:46:35,600 --> 00:46:40,320 Speaker 1: Of course that happens uh for a mutual friend's birthday, 890 00:46:40,320 --> 00:46:41,879 Speaker 1: and we didn't know each other, and at that time 891 00:46:41,920 --> 00:46:43,800 Speaker 1: I was still formulating the idea of my head. I 892 00:46:43,960 --> 00:46:46,480 Speaker 1: met actually asked what she did. She showed me a 893 00:46:46,480 --> 00:46:48,680 Speaker 1: couple of pictures of these like little fun takes that 894 00:46:48,719 --> 00:46:50,920 Speaker 1: she made for her friends using fonding and you know 895 00:46:50,920 --> 00:46:52,799 Speaker 1: the sort of stuff you see on cake Boss of like, wait, 896 00:46:52,880 --> 00:46:55,080 Speaker 1: this is perfect. You want to come and help me 897 00:46:55,080 --> 00:46:56,880 Speaker 1: out make a recipe? And before I knew it, I 898 00:46:56,920 --> 00:46:58,720 Speaker 1: just sort of de factive man or my co host. 899 00:46:59,719 --> 00:47:01,799 Speaker 1: But I think that the moment that we realized that 900 00:47:01,840 --> 00:47:04,439 Speaker 1: I realized at least that this was a business um 901 00:47:04,719 --> 00:47:07,160 Speaker 1: was the moment that a brand approachest and went, hey, 902 00:47:07,239 --> 00:47:10,719 Speaker 1: do you want to do something together and we can 903 00:47:10,880 --> 00:47:13,719 Speaker 1: pay for it, but if you guys are cool with it, 904 00:47:13,800 --> 00:47:16,319 Speaker 1: then we're cool with it too. And it took a while, right, 905 00:47:16,360 --> 00:47:18,480 Speaker 1: It was like a few years before brand started picking up. 906 00:47:18,520 --> 00:47:20,080 Speaker 1: And when I first made the show, I was like, 907 00:47:20,080 --> 00:47:21,920 Speaker 1: you know what, what movie wouldn't want this? This is 908 00:47:22,000 --> 00:47:25,440 Speaker 1: great promotion, it's organic. The entire show is based off 909 00:47:25,480 --> 00:47:28,360 Speaker 1: of the franchises, So don't a question if you support 910 00:47:28,440 --> 00:47:31,040 Speaker 1: or sponsor a franchise. But it didn't happen at first 911 00:47:31,120 --> 00:47:32,920 Speaker 1: because I think the show is still picking up steam. 912 00:47:32,960 --> 00:47:34,840 Speaker 1: And then maybe it was there of a newer industry 913 00:47:34,880 --> 00:47:37,600 Speaker 1: for that sort of stuff. But after a while, you know, 914 00:47:37,640 --> 00:47:39,480 Speaker 1: after doing a couple of brand deals, I looked at 915 00:47:39,600 --> 00:47:41,399 Speaker 1: the whole operation and when you know, this is something 916 00:47:41,400 --> 00:47:43,000 Speaker 1: that we could scale up. This is something that we 917 00:47:43,040 --> 00:47:45,120 Speaker 1: could just make more than just a hobby for fun 918 00:47:45,719 --> 00:47:47,439 Speaker 1: um because I actually wanted to be a TV host 919 00:47:47,480 --> 00:47:49,640 Speaker 1: when she came here originally, and so this was definitely 920 00:47:49,719 --> 00:47:51,719 Speaker 1: in line with her dreams. Fun for us to do 921 00:47:51,800 --> 00:47:54,560 Speaker 1: without having to worry so much about turning a profit 922 00:47:54,600 --> 00:47:56,359 Speaker 1: or whatever for the first couple of years, because it's 923 00:47:56,400 --> 00:48:01,840 Speaker 1: just again a passion project. Now let's talk about the book. Okay, 924 00:48:01,880 --> 00:48:06,080 Speaker 1: because of the fact that UM is you have five recipes, 925 00:48:06,080 --> 00:48:08,279 Speaker 1: and I like, I liked. First of all, I love 926 00:48:08,320 --> 00:48:11,080 Speaker 1: the book. Okay, this is five recipes because I want 927 00:48:11,080 --> 00:48:15,719 Speaker 1: to cook immediately after reading the book. Um. The shrimp cocktail, 928 00:48:15,880 --> 00:48:17,920 Speaker 1: which is for some reason, if you if you go 929 00:48:17,960 --> 00:48:21,719 Speaker 1: and you know something going the restaurant and the order 930 00:48:21,800 --> 00:48:25,320 Speaker 1: shrimp cocktail, it's something about it's such a simple dish 931 00:48:25,640 --> 00:48:28,160 Speaker 1: that it's so tasted me that I love it. That's 932 00:48:28,280 --> 00:48:31,160 Speaker 1: from Beetle Juice. That's on page fifty three, the movie 933 00:48:31,160 --> 00:48:34,719 Speaker 1: Beetle Juice. That's when the shrimp started dancing around. And 934 00:48:34,760 --> 00:48:39,960 Speaker 1: then you, uh trade to my heart the crabby sliders 935 00:48:40,000 --> 00:48:44,600 Speaker 1: from SpongeBob Crap SquarePants. Oh my god, I I gotta 936 00:48:44,640 --> 00:48:49,200 Speaker 1: make that the Tianna Tianna's come Gumbo from Princess in 937 00:48:49,239 --> 00:48:53,759 Speaker 1: the Front. And then oh, hey, look at it. I 938 00:48:53,840 --> 00:48:57,200 Speaker 1: read the recipe. I'm from Houston, Texas by way of Louisiana, 939 00:48:57,320 --> 00:48:59,840 Speaker 1: so I would not be telling you. I would not 940 00:48:59,880 --> 00:49:01,839 Speaker 1: be telling you I'm gonna make gumble if I didn't 941 00:49:01,880 --> 00:49:03,839 Speaker 1: look at the recipe and go, uh, this is crap, 942 00:49:04,280 --> 00:49:07,239 Speaker 1: some crap. No, No, I looked at the recipe. Jimmy, y'all. 943 00:49:07,280 --> 00:49:09,960 Speaker 1: You guys are the real deal, A real deal, okay. 944 00:49:10,239 --> 00:49:14,000 Speaker 1: And then uh, the thing, I'm I love oatmeal cookies 945 00:49:14,040 --> 00:49:17,520 Speaker 1: to death, my friend. That's my favorite cookies. Oatmeal. So 946 00:49:17,520 --> 00:49:20,960 Speaker 1: when I saw the giant oatmeal cream pie from Honey, 947 00:49:21,000 --> 00:49:24,200 Speaker 1: I shrunk the kids. You have me, brother, you have it. 948 00:49:24,320 --> 00:49:26,880 Speaker 1: But then you closed out, You closed out with this 949 00:49:26,960 --> 00:49:30,040 Speaker 1: one from my one of my all time favorite shows 950 00:49:30,080 --> 00:49:32,919 Speaker 1: with the worst inding in the history of TV. Game 951 00:49:33,000 --> 00:49:39,080 Speaker 1: of Thrones, the Lemon Cakes, the Lemon Cakes, so Almra, 952 00:49:39,160 --> 00:49:41,759 Speaker 1: Sean McDonald. And what I'm gonna do is you know 953 00:49:42,160 --> 00:49:44,800 Speaker 1: what I got. I got. I got seven hundred and 954 00:49:44,800 --> 00:49:49,000 Speaker 1: eighty four thousand Facebook followers. Eight of my followers are female, 955 00:49:49,560 --> 00:49:51,640 Speaker 1: and I always post food. IM gonna post your book 956 00:49:51,640 --> 00:49:54,960 Speaker 1: if you don't mind, tell everybody to buy it. I'm 957 00:49:54,960 --> 00:49:57,360 Speaker 1: gonna make a couple of these recipes and and and 958 00:49:57,440 --> 00:50:00,279 Speaker 1: post them on my social media because Jimmy, I'm a fan. 959 00:50:00,719 --> 00:50:02,600 Speaker 1: If Ashley ever has time to come on the show, 960 00:50:02,680 --> 00:50:04,719 Speaker 1: please invite her on the show. I just want to 961 00:50:04,719 --> 00:50:06,439 Speaker 1: bring you on the show and just you know, let's 962 00:50:06,640 --> 00:50:09,400 Speaker 1: slow it down, talk about your story, talk about and 963 00:50:09,480 --> 00:50:11,839 Speaker 1: I haven't touched the entire story, but I just want 964 00:50:11,880 --> 00:50:13,480 Speaker 1: to touch enough of it to let people know how 965 00:50:13,520 --> 00:50:16,800 Speaker 1: special you are as a as an individual man, because 966 00:50:17,200 --> 00:50:19,760 Speaker 1: you know you you're you're you're breaking ground, my friend, 967 00:50:19,800 --> 00:50:23,360 Speaker 1: and and you're doing it with a high level of respect. 968 00:50:23,400 --> 00:50:25,839 Speaker 1: You're doing it. And the money making conversation and you're 969 00:50:25,840 --> 00:50:27,279 Speaker 1: a leader. And that's why I wanted to bring you 970 00:50:27,280 --> 00:50:31,000 Speaker 1: on money Making Conversation. Congratulation on Milan. Congratulations on the 971 00:50:31,000 --> 00:50:35,640 Speaker 1: YouTube channel Feasta Fiction Kitchen. The book almost I'm gonna 972 00:50:35,640 --> 00:50:38,440 Speaker 1: push it as hard as I can, because not that 973 00:50:38,520 --> 00:50:41,040 Speaker 1: you need my help, but I'm just gonna be a little, 974 00:50:41,080 --> 00:50:43,760 Speaker 1: a little, a little bit of help for the bigger pictures. 975 00:50:43,760 --> 00:50:46,799 Speaker 1: That cool. Jimmy, Well, you know, you know how it goes. 976 00:50:46,840 --> 00:50:48,760 Speaker 1: We will always take the help that we are giving, 977 00:50:48,880 --> 00:50:51,000 Speaker 1: So I appreciate it, man. And you know actually is 978 00:50:51,040 --> 00:50:54,360 Speaker 1: from Austin as well, so she's right around the corner. Oh, absolutely, 979 00:50:54,400 --> 00:50:56,520 Speaker 1: your Texas girl. Well, I gotta get on the show, 980 00:50:56,640 --> 00:50:59,480 Speaker 1: my friend. I want to thank you. I want I'm 981 00:50:59,520 --> 00:51:01,719 Speaker 1: glad I the first time we met, first time we talked. 982 00:51:01,840 --> 00:51:03,520 Speaker 1: I want you to consider to be a friend of 983 00:51:03,520 --> 00:51:06,319 Speaker 1: the Money Making Conversation. You have some other projects coming 984 00:51:06,320 --> 00:51:08,680 Speaker 1: down later on this year, and if you want to 985 00:51:08,680 --> 00:51:11,360 Speaker 1: come back on the show, please come on because I 986 00:51:11,360 --> 00:51:13,319 Speaker 1: will not get enough of talking about you, and I 987 00:51:13,320 --> 00:51:16,000 Speaker 1: can also dig into some of that gaming area of 988 00:51:16,040 --> 00:51:17,799 Speaker 1: your career that we didn't talk about on this But 989 00:51:17,840 --> 00:51:19,520 Speaker 1: we want to talk about the book. I want to 990 00:51:19,560 --> 00:51:21,360 Speaker 1: talk about that book, want to talk about the movie. 991 00:51:21,480 --> 00:51:23,719 Speaker 1: I want to talk about your impact and standing up 992 00:51:23,760 --> 00:51:26,080 Speaker 1: for who you are as a person and who you 993 00:51:26,120 --> 00:51:30,160 Speaker 1: represent as a people. Keep winning, Jimmy Wong, thank you 994 00:51:30,200 --> 00:51:33,160 Speaker 1: for coming on my show. All right, we're at home 995 00:51:33,200 --> 00:51:35,200 Speaker 1: with Claire, who was warming up for a bit of 996 00:51:35,280 --> 00:51:38,040 Speaker 1: boxer size. Yep, she's welcomed in the new year with 997 00:51:38,040 --> 00:51:40,760 Speaker 1: a fancy new workout setup. Look at that Brandon punchback 998 00:51:40,800 --> 00:51:44,040 Speaker 1: with matching gloves and a gorgeous coordinated at leasure. So 999 00:51:44,160 --> 00:51:47,560 Speaker 1: coordinated she is working out and working well with prices 1000 00:51:47,600 --> 00:51:51,879 Speaker 1: this good undesigner workout, Gere, How couldn't she? WHOA, She's 1001 00:51:51,920 --> 00:51:54,200 Speaker 1: back on the sofa with her feet in an excellently 1002 00:51:54,239 --> 00:51:58,920 Speaker 1: braced foot spot iconic. Get those toes to Marshall's fabulous brands, 1003 00:51:59,000 --> 00:52:04,160 Speaker 1: feel good price at Marshall's. And we're live here outside 1004 00:52:04,160 --> 00:52:07,439 Speaker 1: the Perez family home, just waiting for the and there 1005 00:52:07,480 --> 00:52:10,479 Speaker 1: they go, almost on time. This morning. Mom is coming 1006 00:52:10,480 --> 00:52:13,320 Speaker 1: out the front door strong with a double arm kid carry. 1007 00:52:13,400 --> 00:52:16,120 Speaker 1: Looks like dad has the bags. Daughter is bringing up 1008 00:52:16,160 --> 00:52:20,480 Speaker 1: the rear. Oh, but the diaper bag wasn't closed. Diapers 1009 00:52:20,520 --> 00:52:25,520 Speaker 1: and toys are everywhere. But mom has just nailed the 1010 00:52:25,560 --> 00:52:28,799 Speaker 1: perfect car seat buckle for the toddler. And now the 1011 00:52:28,840 --> 00:52:31,120 Speaker 1: eldest daughter who looks to be about nine or ten, 1012 00:52:31,360 --> 00:52:34,040 Speaker 1: has secured herself in the booster seat. Dad zips the 1013 00:52:34,080 --> 00:52:37,919 Speaker 1: bag clothes and they're off. Ah, but looks like Mom 1014 00:52:37,920 --> 00:52:40,280 Speaker 1: doesn't realize her coffee cup is still on the roof 1015 00:52:40,320 --> 00:52:44,560 Speaker 1: of the car, and there it goes. Oh, that's a 1016 00:52:44,600 --> 00:52:47,480 Speaker 1: shame that mug was a fan favorite. Don't sweat the 1017 00:52:47,520 --> 00:52:50,080 Speaker 1: small stuff, just nailed the big stuff, like making sure 1018 00:52:50,120 --> 00:52:51,840 Speaker 1: your kids are buckled correctly in the right seat for 1019 00:52:51,880 --> 00:52:54,000 Speaker 1: their agent's eyes. Learn more n h t s a 1020 00:52:54,120 --> 00:52:58,279 Speaker 1: dot gov slash the right Seat visits a dot gov 1021 00:52:58,600 --> 00:53:01,120 Speaker 1: slash the Right Seat brought to you by MESA and 1022 00:53:01,160 --> 00:53:04,359 Speaker 1: the AD Council. If I could be you and you 1023 00:53:04,360 --> 00:53:06,879 Speaker 1: could be me for just one hour, if you could 1024 00:53:06,880 --> 00:53:10,880 Speaker 1: find a way to get inside each other's mind, Walcome 1025 00:53:10,880 --> 00:53:15,640 Speaker 1: Mile in my shoes. Welcome Mile in my shoes. Welcome shoes. 1026 00:53:16,080 --> 00:53:19,280 Speaker 1: We've all felt left out, and for some that feeling 1027 00:53:19,360 --> 00:53:22,839 Speaker 1: lasts more than a moment. We can change that. Learn 1028 00:53:22,920 --> 00:53:25,640 Speaker 1: how it belonging begins with us dot org brought to 1029 00:53:25,680 --> 00:53:33,640 Speaker 1: you by the AD Council. Welcome Out. My next guest 1030 00:53:33,719 --> 00:53:37,040 Speaker 1: is a Peabody and Golden Globe Award winning writer, director, 1031 00:53:37,080 --> 00:53:39,640 Speaker 1: and producer He's on the show today to discuss this 1032 00:53:39,719 --> 00:53:43,080 Speaker 1: new Netflix original film on Court, where he is the 1033 00:53:43,080 --> 00:53:46,680 Speaker 1: writer and director. Will also be talking about hbos Insecure, 1034 00:53:46,920 --> 00:53:50,040 Speaker 1: where he is the showrunner and executive producer. By the way, 1035 00:53:50,120 --> 00:53:54,080 Speaker 1: Insecure was renewed for a fifth season. The fourth season finale, 1036 00:53:54,800 --> 00:53:58,160 Speaker 1: Uh Insecure will air in the middle of June. Please, 1037 00:53:58,200 --> 00:54:04,960 Speaker 1: welcome to Money Making Conversations, my man, apprentice Penny Pretty good, 1038 00:54:05,000 --> 00:54:07,879 Speaker 1: pretty good. So I'll tell you something, Mr penn I'm saying, 1039 00:54:07,920 --> 00:54:10,319 Speaker 1: Mr Pennic because I saw your movie twice and one day. 1040 00:54:10,400 --> 00:54:13,400 Speaker 1: So it's not often in my life because I can 1041 00:54:13,480 --> 00:54:17,040 Speaker 1: say I saw the same movie from beginning to the end, 1042 00:54:17,040 --> 00:54:19,840 Speaker 1: and we're talking about Uncorked its own Netflix twice in 1043 00:54:19,880 --> 00:54:24,400 Speaker 1: one day. So, um, that's a compliment, man, because of 1044 00:54:24,440 --> 00:54:26,839 Speaker 1: the fact that you know, first of all, he has 1045 00:54:26,840 --> 00:54:28,560 Speaker 1: some people in that I really loved the death nis 1046 00:54:28,760 --> 00:54:32,279 Speaker 1: Nisi Nash and Court in advance, uh and so talk 1047 00:54:32,320 --> 00:54:35,600 Speaker 1: about but before I get into the store, just complimenting 1048 00:54:35,680 --> 00:54:38,320 Speaker 1: all about the movie, tell us about Uncorked the premise 1049 00:54:38,520 --> 00:54:42,759 Speaker 1: and how how you developed it. Yeah, I mean it 1050 00:54:42,880 --> 00:54:45,040 Speaker 1: really started from a place, you know, I wanted to 1051 00:54:45,080 --> 00:54:47,920 Speaker 1: make sure I wanted to write uh, and direct a movie. 1052 00:54:47,960 --> 00:54:49,880 Speaker 1: And I wanted to to you know, other things, like 1053 00:54:49,920 --> 00:54:52,040 Speaker 1: I wanted to fund that's kind of personal, but I 1054 00:54:52,040 --> 00:54:55,400 Speaker 1: could sort of, um, you know, find my voice that writing. 1055 00:54:55,400 --> 00:54:57,480 Speaker 1: When you writing television, you know, you're often writing in 1056 00:54:57,560 --> 00:54:59,600 Speaker 1: other people's voices, and so I wanted to find mine. 1057 00:55:00,440 --> 00:55:02,640 Speaker 1: And I felt like I was a big I love 1058 00:55:02,719 --> 00:55:05,680 Speaker 1: father's son dynamic stories, and I often felt like with 1059 00:55:05,800 --> 00:55:09,759 Speaker 1: black fathers and some stories usually the spine of why 1060 00:55:09,800 --> 00:55:12,160 Speaker 1: the father that I have conflicts because the father was 1061 00:55:12,200 --> 00:55:14,880 Speaker 1: absence and I just wasn't my experience, and like a 1062 00:55:14,880 --> 00:55:16,600 Speaker 1: lot of friends of my run experiences, and so I 1063 00:55:16,600 --> 00:55:18,719 Speaker 1: wanted to see and I felt like white people get 1064 00:55:18,760 --> 00:55:21,440 Speaker 1: to sort of have experienced my father some movies, whether 1065 00:55:21,440 --> 00:55:23,440 Speaker 1: they get to kind of be basic, like if you 1066 00:55:23,440 --> 00:55:25,719 Speaker 1: think about good Will Hunting or Manchester about the Sea, 1067 00:55:26,080 --> 00:55:28,360 Speaker 1: you know that that they get to be kind of regular. 1068 00:55:28,440 --> 00:55:30,840 Speaker 1: And I thought, and being basic and regular is what 1069 00:55:31,000 --> 00:55:33,080 Speaker 1: you find your humanity. And so I wanted to see 1070 00:55:33,080 --> 00:55:36,520 Speaker 1: if my men to be regular, not be you know, 1071 00:55:36,680 --> 00:55:38,719 Speaker 1: not about our pain or our trauma, is just to 1072 00:55:38,800 --> 00:55:40,359 Speaker 1: sort of like this is what life is like kind 1073 00:55:40,360 --> 00:55:43,120 Speaker 1: of an everyday basis for this family. And so that's 1074 00:55:43,120 --> 00:55:45,560 Speaker 1: sort of what drew me into, like, wa, did you 1075 00:55:45,640 --> 00:55:48,279 Speaker 1: tell that kind of a story? Right? Now? Here's the thing. 1076 00:55:48,360 --> 00:55:51,359 Speaker 1: Now I'm watching the movie enjoy it, laughing. It's kind 1077 00:55:51,360 --> 00:55:53,200 Speaker 1: of like almost like a drama Day to Meet its 1078 00:55:53,320 --> 00:55:57,040 Speaker 1: comedy with a nice little blended comedy stretched out through 1079 00:55:57,040 --> 00:55:59,920 Speaker 1: a dramatic movie with a lot of emotional values. It's 1080 00:56:00,120 --> 00:56:04,000 Speaker 1: romantic story as a family story is a common of 1081 00:56:04,040 --> 00:56:05,920 Speaker 1: age story. So it had a lot of a lot 1082 00:56:05,960 --> 00:56:09,279 Speaker 1: of descriptive moments in the movie that I enjoyed. And 1083 00:56:09,600 --> 00:56:14,279 Speaker 1: but the detail, that's what really uh took me back. 1084 00:56:14,440 --> 00:56:18,480 Speaker 1: The detail of what was of what he was trying 1085 00:56:18,480 --> 00:56:21,439 Speaker 1: to accomplish, the lead actor was trying to accomplish. Talk 1086 00:56:21,480 --> 00:56:25,040 Speaker 1: about that, is that something personal or where did the 1087 00:56:25,120 --> 00:56:29,160 Speaker 1: detail come from? Yeah? I mean in my real life, 1088 00:56:29,480 --> 00:56:32,200 Speaker 1: the sort of jumping off point in front of the 1089 00:56:32,360 --> 00:56:35,680 Speaker 1: family was really like my my grandfather started her furniture 1090 00:56:35,719 --> 00:56:38,960 Speaker 1: story compon in the fifties when my grandfather had a 1091 00:56:38,960 --> 00:56:41,279 Speaker 1: stroke and couldn't run at the full time my father 1092 00:56:41,360 --> 00:56:43,839 Speaker 1: would happen to be a college time. My father thought 1093 00:56:43,880 --> 00:56:46,120 Speaker 1: out of college, no questions to ask, and took over 1094 00:56:46,120 --> 00:56:48,560 Speaker 1: the business. And I was the next son in line 1095 00:56:48,640 --> 00:56:50,319 Speaker 1: to do that, and I didn't really want to do that. 1096 00:56:50,640 --> 00:56:52,760 Speaker 1: I wanted to be a writer and do other things. 1097 00:56:52,760 --> 00:56:55,839 Speaker 1: And so again I wanted to talk about again like 1098 00:56:55,920 --> 00:56:58,399 Speaker 1: that that anging. So I knew when I wanted when 1099 00:56:58,440 --> 00:57:00,960 Speaker 1: I was writing the story that I wanted one part 1100 00:57:01,000 --> 00:57:03,319 Speaker 1: of the family's business to be a family business, to 1101 00:57:03,440 --> 00:57:06,239 Speaker 1: be sort of more blue collar. Um. And so that's 1102 00:57:06,280 --> 00:57:08,359 Speaker 1: sort of how I got to barbecue. And I knew 1103 00:57:08,400 --> 00:57:09,920 Speaker 1: I wanted the son to do something that was a 1104 00:57:09,960 --> 00:57:12,200 Speaker 1: little bit more elevated and creative and the way that 1105 00:57:12,280 --> 00:57:14,680 Speaker 1: I was doing something, and I just felt writing would 1106 00:57:14,719 --> 00:57:17,800 Speaker 1: be kind of visually not really that interesting. Um. And 1107 00:57:17,840 --> 00:57:20,080 Speaker 1: I took a trip to Paris for a cousin's wedding 1108 00:57:20,440 --> 00:57:23,440 Speaker 1: destoration wedding, and I didn't even drink wine at the time, 1109 00:57:24,200 --> 00:57:25,720 Speaker 1: but I was like, if I'm ever gonna like wine, 1110 00:57:25,720 --> 00:57:27,760 Speaker 1: it kind of has to happen here. You know. It's 1111 00:57:27,800 --> 00:57:29,240 Speaker 1: like if you go to New Orleans and don't like 1112 00:57:29,280 --> 00:57:31,280 Speaker 1: gum vot New Orleans, you just maybe just don't like 1113 00:57:31,320 --> 00:57:33,760 Speaker 1: gum vote. So I was like, Paris is the spot 1114 00:57:33,840 --> 00:57:35,760 Speaker 1: for wine, and so if I don't like it here, 1115 00:57:36,280 --> 00:57:38,360 Speaker 1: And so I took a class and the guy made 1116 00:57:38,360 --> 00:57:41,160 Speaker 1: it really easy to understand wine and what I was drinking, 1117 00:57:41,760 --> 00:57:44,400 Speaker 1: and um, I said, oh, like this should maybe be 1118 00:57:44,480 --> 00:57:46,160 Speaker 1: what the sun should want to do. This is kind 1119 00:57:46,200 --> 00:57:49,600 Speaker 1: of cool. And that's really how I stumbled into that arena. 1120 00:57:49,800 --> 00:57:52,800 Speaker 1: And I was watching documentaries and movies about songs and 1121 00:57:52,840 --> 00:57:55,120 Speaker 1: things like that, and they just became And then obviously 1122 00:57:55,160 --> 00:57:56,840 Speaker 1: as you think about your like food and wine or 1123 00:57:56,960 --> 00:57:59,840 Speaker 1: distal pairings, and the way that the father of senses 1124 00:57:59,880 --> 00:58:01,520 Speaker 1: of the wood is the same way that people use 1125 00:58:01,560 --> 00:58:04,800 Speaker 1: us about the grapes, and that became obviously very um 1126 00:58:04,840 --> 00:58:09,120 Speaker 1: you know, things that became connectors in the movie um once. 1127 00:58:09,160 --> 00:58:11,760 Speaker 1: But that's sort of how I found the world of wine. Well, 1128 00:58:11,800 --> 00:58:14,680 Speaker 1: you know, I'm talking to the writer, director, and producer 1129 00:58:14,800 --> 00:58:17,480 Speaker 1: of Uh. I want to say, hot, new movie that's 1130 00:58:17,480 --> 00:58:20,680 Speaker 1: on Netflix. I know we are all in these pandemic time. 1131 00:58:20,680 --> 00:58:22,200 Speaker 1: I would say hot, because I watched it twice. I 1132 00:58:22,200 --> 00:58:26,760 Speaker 1: would see you just get you know, I really loved 1133 00:58:26,760 --> 00:58:29,680 Speaker 1: the movie because my wife, she's a connoisseur of wine. 1134 00:58:29,760 --> 00:58:32,400 Speaker 1: It's okay. So when I when I watched the movie 1135 00:58:32,400 --> 00:58:35,960 Speaker 1: at my office, I went, man, that the detail you 1136 00:58:36,000 --> 00:58:38,560 Speaker 1: know that because he wanted to be a wine Somalia, right, 1137 00:58:39,240 --> 00:58:42,720 Speaker 1: and uh, and so that was his goal. His dad was, 1138 00:58:43,360 --> 00:58:46,800 Speaker 1: like you said, Uh, his father was a barbecue owner. 1139 00:58:47,080 --> 00:58:49,400 Speaker 1: He dropped out of school to be to take over 1140 00:58:49,400 --> 00:58:51,480 Speaker 1: the business, even though he wanted to be a teacher, 1141 00:58:52,000 --> 00:58:54,120 Speaker 1: and then all of a sudden that he didn't want 1142 00:58:54,160 --> 00:58:55,560 Speaker 1: to do it, just like you had in real life. 1143 00:58:55,640 --> 00:58:57,400 Speaker 1: You didn't want to do the furniture store. He wanted 1144 00:58:57,400 --> 00:58:59,400 Speaker 1: to be. He wanted to be a connoisseur of wine. 1145 00:58:59,440 --> 00:59:01,120 Speaker 1: He wanted to be and like I said, as a 1146 00:59:01,120 --> 00:59:03,920 Speaker 1: as a very exclusive club to be able to accomplish 1147 00:59:04,000 --> 00:59:07,120 Speaker 1: that task. And so, so if I watched that, so 1148 00:59:07,160 --> 00:59:09,360 Speaker 1: I went. So I came home and said, I said, baby, uh, 1149 00:59:09,480 --> 00:59:12,360 Speaker 1: I want you to watch this movie because the detail 1150 00:59:12,440 --> 00:59:14,360 Speaker 1: in this movie about this one because I don't drink 1151 00:59:14,400 --> 00:59:17,720 Speaker 1: wine and so and so she was so so so 1152 00:59:17,760 --> 00:59:20,160 Speaker 1: you know, but I'm just amazed at the detail of 1153 00:59:20,280 --> 00:59:22,400 Speaker 1: what I'm going on. And we're not even talking about 1154 00:59:22,440 --> 00:59:25,400 Speaker 1: the how you were setting up the barbecue and chopping 1155 00:59:25,400 --> 00:59:28,320 Speaker 1: it up. That that whole world, because that's my world 1156 00:59:28,400 --> 00:59:31,160 Speaker 1: right there. When you're talking about Memphis, you I'm from Houston, Texas. 1157 00:59:31,400 --> 00:59:34,560 Speaker 1: I'm a Texas boy, grew up my nephew. He's one 1158 00:59:34,560 --> 00:59:36,760 Speaker 1: of the best bobbecue people. Yeah, he one of the 1159 00:59:36,760 --> 00:59:38,880 Speaker 1: best barbecue people in Houston, Texas. He got a little 1160 00:59:38,880 --> 00:59:42,320 Speaker 1: side standing recognized her. He was on Kelly Clarkson for barbecue, 1161 00:59:42,400 --> 00:59:45,320 Speaker 1: and so I know about bobecue. And so when I'm 1162 00:59:45,320 --> 00:59:48,320 Speaker 1: watching the detail of the barbecue and then I'm watching 1163 00:59:48,320 --> 00:59:51,440 Speaker 1: the detail on the wine, I'm going like, who is 1164 00:59:51,520 --> 00:59:54,800 Speaker 1: this guy? You know, I said, wow, the details. So 1165 00:59:55,000 --> 00:59:59,080 Speaker 1: let's talk about your attention to detail, Mr Penny. I'm trying. 1166 00:59:59,120 --> 01:00:01,440 Speaker 1: I gotta respect Mr O Penny. You missed opinion on 1167 01:00:01,440 --> 01:00:06,800 Speaker 1: this show. Okay, I appreciate that. I appreciate that. I'm 1168 01:00:06,800 --> 01:00:11,560 Speaker 1: gonna call you Mr mcdonalaruck. Okay, Uh yeah, I mean yeah, 1169 01:00:11,720 --> 01:00:14,040 Speaker 1: you know, I mean we didn't like, well you keep 1170 01:00:14,040 --> 01:00:16,880 Speaker 1: it like that and uh but no, I mean, you know, obviously, 1171 01:00:17,080 --> 01:00:19,680 Speaker 1: you know, I worked you know, on my other show 1172 01:00:19,800 --> 01:00:21,320 Speaker 1: from Intercure, like I've worked with a lot of them 1173 01:00:21,320 --> 01:00:24,720 Speaker 1: amazing directors. When you learn a lot from you know, 1174 01:00:24,800 --> 01:00:26,840 Speaker 1: you said, like you you know, you learned like from 1175 01:00:26,840 --> 01:00:29,880 Speaker 1: people just by how they work. And so that was 1176 01:00:29,920 --> 01:00:31,840 Speaker 1: one thing that I felt like the movie had to 1177 01:00:31,960 --> 01:00:35,680 Speaker 1: be a super spot on about it. It It was like, like, 1178 01:00:35,880 --> 01:00:38,360 Speaker 1: you know, Memphis is one of the I equated like 1179 01:00:38,360 --> 01:00:41,080 Speaker 1: the Mount Russian cities barbecue, right, so you got there, 1180 01:00:41,160 --> 01:00:44,040 Speaker 1: or surely you have Texas barbecue, you have you know, 1181 01:00:44,080 --> 01:00:47,320 Speaker 1: the Carolina barbecue, you have Diffen barbecue, and you have 1182 01:00:47,480 --> 01:00:50,000 Speaker 1: kind of you know St. Louis, Kansas City barbue, kind 1183 01:00:50,000 --> 01:00:54,400 Speaker 1: of like talking for barbecue. You know what I'm saying, 1184 01:00:54,200 --> 01:00:57,320 Speaker 1: talk the barbecue had to do. Yeah, I mean it's real, right, 1185 01:00:57,360 --> 01:01:00,680 Speaker 1: and so uh so I knew because obviously in the 1186 01:01:00,680 --> 01:01:03,280 Speaker 1: movie that the barbecue has to be so serious because 1187 01:01:03,800 --> 01:01:05,880 Speaker 1: that's the dad is placed as a premium and like 1188 01:01:05,960 --> 01:01:08,480 Speaker 1: how important the family businesses. So it's not just like 1189 01:01:08,520 --> 01:01:10,720 Speaker 1: you're doing barbecue in l A. It's like you're doing 1190 01:01:10,760 --> 01:01:13,600 Speaker 1: barbecue a place where like that's it's everything for us, 1191 01:01:13,680 --> 01:01:16,440 Speaker 1: and it's it takes care of our family. It's more 1192 01:01:16,480 --> 01:01:19,360 Speaker 1: than just the barbecue, right And so um so to 1193 01:01:19,440 --> 01:01:21,040 Speaker 1: me that that just had to be official, and so 1194 01:01:21,160 --> 01:01:25,120 Speaker 1: we enlisted a lot of Memis barbecue places that are 1195 01:01:25,240 --> 01:01:28,520 Speaker 1: especially black family places, like we're called Cozy corner Um, 1196 01:01:28,560 --> 01:01:31,360 Speaker 1: you know, barbecue shop. The places that we hired a 1197 01:01:31,400 --> 01:01:33,840 Speaker 1: lot of the background actors that actually have lots all 1198 01:01:33,840 --> 01:01:36,560 Speaker 1: worked in barbecue spots, and so because I needed them 1199 01:01:36,600 --> 01:01:39,720 Speaker 1: to know what they were doing versus like having kind 1200 01:01:39,720 --> 01:01:42,240 Speaker 1: of extras coming in not really knowing what they were doing, 1201 01:01:42,240 --> 01:01:44,320 Speaker 1: they had looked like they knew with it. That was 1202 01:01:44,360 --> 01:01:47,320 Speaker 1: important that all the background people know what they were doing, 1203 01:01:47,360 --> 01:01:50,400 Speaker 1: and so that was grand. Then conversely, in the wine world, 1204 01:01:50,480 --> 01:01:54,120 Speaker 1: like we had one of our actors who playing one 1205 01:01:54,160 --> 01:01:58,440 Speaker 1: of the black song teachers is amazing black son A 1206 01:01:58,680 --> 01:02:00,920 Speaker 1: d Lynn, who was also a part of the inspiration 1207 01:02:00,920 --> 01:02:04,040 Speaker 1: for the movie too, and and so obviously to have 1208 01:02:04,120 --> 01:02:07,040 Speaker 1: him read the scripted and really be teaching me as 1209 01:02:07,080 --> 01:02:09,480 Speaker 1: I was writing the script about wine and things like that. 1210 01:02:09,520 --> 01:02:12,120 Speaker 1: And obviously on the set we had another wine personal. 1211 01:02:12,160 --> 01:02:14,320 Speaker 1: They run right in foes like our on set person 1212 01:02:14,360 --> 01:02:16,640 Speaker 1: like our day to day to make sure everything works 1213 01:02:16,680 --> 01:02:19,920 Speaker 1: and make sure everything looks percent official in terms of 1214 01:02:19,920 --> 01:02:22,320 Speaker 1: how they hold their glass, how they you know, smell, 1215 01:02:22,480 --> 01:02:24,640 Speaker 1: how they taste, and how they how they do everything 1216 01:02:24,720 --> 01:02:27,040 Speaker 1: you know with so again that level of detail, because 1217 01:02:27,080 --> 01:02:29,200 Speaker 1: if you don't believe it, then you're just not not 1218 01:02:29,240 --> 01:02:32,240 Speaker 1: going to be into the movie. And the fun part 1219 01:02:32,280 --> 01:02:35,200 Speaker 1: about it is that you used up and this is 1220 01:02:35,240 --> 01:02:39,680 Speaker 1: a good word comedic word. You used ignorance to be funny. 1221 01:02:40,200 --> 01:02:41,960 Speaker 1: Like for instance, when he was saying he wanted to 1222 01:02:41,960 --> 01:02:44,240 Speaker 1: be on Somalia and they go, you will you want 1223 01:02:44,240 --> 01:02:47,680 Speaker 1: to go to Smalia? You know, it's just like and 1224 01:02:47,720 --> 01:02:50,720 Speaker 1: he goes, I ain't said nothing about Africa. You know. 1225 01:02:50,720 --> 01:02:55,480 Speaker 1: It was like he's like, you know you're your humor, 1226 01:02:55,520 --> 01:02:58,680 Speaker 1: your writing style, man is dead on. But again you 1227 01:02:58,760 --> 01:03:01,280 Speaker 1: gotta have the talent to be to pull that off. 1228 01:03:01,640 --> 01:03:05,440 Speaker 1: And you're casting and was dead on man dead on. 1229 01:03:05,560 --> 01:03:09,520 Speaker 1: I I w know I won't tell the movie, but 1230 01:03:09,840 --> 01:03:13,920 Speaker 1: the Nissy Nash relationship, uh, just coming out there just 1231 01:03:14,120 --> 01:03:17,320 Speaker 1: just niece is just brilliant and uh and then coording 1232 01:03:17,400 --> 01:03:21,320 Speaker 1: advance his role as uh as a dad man that 1233 01:03:21,480 --> 01:03:24,880 Speaker 1: uh he if any black man is over for you, 1234 01:03:25,040 --> 01:03:28,200 Speaker 1: that's your dad. That that courting advantage your day. He 1235 01:03:28,320 --> 01:03:30,840 Speaker 1: was your day. And so I was looking at my dad. 1236 01:03:30,880 --> 01:03:33,760 Speaker 1: You know the statement he has come out by racism 1237 01:03:33,840 --> 01:03:36,680 Speaker 1: but anything, it was just irreverenced. But it was just 1238 01:03:37,160 --> 01:03:40,560 Speaker 1: about the whole process. And then the sun and I 1239 01:03:40,560 --> 01:03:42,160 Speaker 1: want you to say his name because I messed up 1240 01:03:42,200 --> 01:03:45,200 Speaker 1: the lead guy who who really carried this road throughout 1241 01:03:45,240 --> 01:03:48,680 Speaker 1: and it really so that sold me on the fact 1242 01:03:48,720 --> 01:03:51,880 Speaker 1: that it could actually happen for this young man. But 1243 01:03:51,920 --> 01:03:54,440 Speaker 1: it's a journey. So I just we're talking about the 1244 01:03:54,440 --> 01:03:56,800 Speaker 1: movie on Cork, and I just wanted to compliment you 1245 01:03:56,840 --> 01:04:01,200 Speaker 1: on the ability to put a dynamic family story, wrap 1246 01:04:01,240 --> 01:04:05,040 Speaker 1: it around a romantic story and then with a seed 1247 01:04:05,160 --> 01:04:09,520 Speaker 1: of trying to find himself and seek an opportunity along 1248 01:04:09,560 --> 01:04:12,080 Speaker 1: the way that he doubted himself, that he kind of 1249 01:04:12,080 --> 01:04:15,080 Speaker 1: believed in himself, then he doubted himself. In the end 1250 01:04:15,120 --> 01:04:16,960 Speaker 1: he made a decision that this is what I want 1251 01:04:16,960 --> 01:04:22,120 Speaker 1: to do. That's that's fantastic man. Congratulations, thank you. Yeah. 1252 01:04:22,160 --> 01:04:26,720 Speaker 1: I mean Victoria Thomas, who has you know, everything from 1253 01:04:26,760 --> 01:04:30,920 Speaker 1: you know, our show to to Queeness Limb to all 1254 01:04:30,960 --> 01:04:35,080 Speaker 1: the Tarantinos movies. And Victoria such an amazing costing um 1255 01:04:35,840 --> 01:04:39,080 Speaker 1: like director that she was the one that like, you know, 1256 01:04:39,280 --> 01:04:41,560 Speaker 1: like suggested, like she's the one who suggests the cordin. 1257 01:04:41,720 --> 01:04:44,600 Speaker 1: She's the one that the girlfriend Sasha, She's the one 1258 01:04:44,640 --> 01:04:47,080 Speaker 1: that of a cousin JT. She's the one that was like, oh, 1259 01:04:47,080 --> 01:04:50,320 Speaker 1: mommay is gonna be great, Like she just helped put together, um, 1260 01:04:50,320 --> 01:04:53,360 Speaker 1: such an amazing talent for me. And uh and obviously 1261 01:04:53,560 --> 01:04:55,920 Speaker 1: they all just delivered. I mean, they're they're just also great. 1262 01:04:56,240 --> 01:04:58,160 Speaker 1: And see I got a peak that this movie was 1263 01:04:58,240 --> 01:05:00,600 Speaker 1: coming down the line because I had a a young 1264 01:05:00,680 --> 01:05:02,400 Speaker 1: mentor young man I meant to when he was an 1265 01:05:02,440 --> 01:05:04,959 Speaker 1: actor way back in the day when he was trying 1266 01:05:04,960 --> 01:05:07,560 Speaker 1: to act with his sister sister. His name Wastari Turner, 1267 01:05:08,360 --> 01:05:11,960 Speaker 1: and uh, yeah, he came on My show man. He 1268 01:05:12,040 --> 01:05:14,440 Speaker 1: told me about the movie, said, Rashaan, when it comes out, 1269 01:05:14,520 --> 01:05:17,040 Speaker 1: it's gonna mess you up. It's really a good movie. 1270 01:05:17,080 --> 01:05:19,080 Speaker 1: And and he says, this is the type of movie 1271 01:05:19,160 --> 01:05:21,160 Speaker 1: he wants to be involved, to tell a good story. 1272 01:05:21,640 --> 01:05:25,320 Speaker 1: Great casting, and you guys did a wonderful job and 1273 01:05:25,320 --> 01:05:28,760 Speaker 1: and more blessings. All right, I put you know, put 1274 01:05:28,800 --> 01:05:30,480 Speaker 1: I put this on my social media, put it in 1275 01:05:30,520 --> 01:05:33,360 Speaker 1: my newsletter, you know, just just to carry the brand 1276 01:05:33,400 --> 01:05:37,640 Speaker 1: of excellence. And again I'm recommending everybody, uh to see 1277 01:05:37,640 --> 01:05:39,800 Speaker 1: this movie or probably gonna see it again because I'm 1278 01:05:39,800 --> 01:05:43,640 Speaker 1: a type of person. I'll sit down there, you I 1279 01:05:43,760 --> 01:05:45,600 Speaker 1: watch it again. Come on, I watch again. That's how 1280 01:05:45,600 --> 01:05:50,720 Speaker 1: good it is. I watched the game. Let's let's go 1281 01:05:50,760 --> 01:05:52,680 Speaker 1: to the to you other series. It's just you know, 1282 01:05:52,760 --> 01:05:55,240 Speaker 1: just got renewed. Let you know some checks are coming. 1283 01:05:55,560 --> 01:05:58,280 Speaker 1: It's always good to note checks are coming. That's a 1284 01:05:58,320 --> 01:06:03,480 Speaker 1: beautiful thing. That's a kid that come on, come on, 1285 01:06:03,560 --> 01:06:06,120 Speaker 1: brother in the world. You know entertainment, man, you can't 1286 01:06:06,120 --> 01:06:08,440 Speaker 1: buy a house wondering that I just rent. I just 1287 01:06:09,640 --> 01:06:16,280 Speaker 1: at lease because they say the episode, but I wait 1288 01:06:16,600 --> 01:06:20,640 Speaker 1: and buying the cash. After the episodes and finished that. 1289 01:06:20,840 --> 01:06:25,480 Speaker 1: The girls, man, they mad at each other. They I'm 1290 01:06:25,520 --> 01:06:27,200 Speaker 1: gonna talk to the show, but I'm not gonna give 1291 01:06:27,200 --> 01:06:31,200 Speaker 1: away the show. But this has been a dynamic season man, 1292 01:06:31,400 --> 01:06:36,640 Speaker 1: for for the relationship of the Ivan and East. So 1293 01:06:37,000 --> 01:06:39,800 Speaker 1: talk about the steps of Oh, you know, because I 1294 01:06:39,800 --> 01:06:41,520 Speaker 1: got a feeling I know where it's going because I'm 1295 01:06:41,520 --> 01:06:43,640 Speaker 1: an old school writer, you know what I'm saying. But 1296 01:06:44,680 --> 01:06:47,240 Speaker 1: when I saw her coming coming down at that line 1297 01:06:47,280 --> 01:06:49,640 Speaker 1: of the promos when she's on vacation, so I go, 1298 01:06:49,760 --> 01:06:52,000 Speaker 1: I think, I know where this is going, and uh 1299 01:06:52,440 --> 01:06:58,400 Speaker 1: but yeah, okay, but you know. But but you know, 1300 01:06:58,840 --> 01:07:02,520 Speaker 1: it's about relationship I can think about. I think you're 1301 01:07:02,600 --> 01:07:05,000 Speaker 1: very gifted at that, you know, and being able to 1302 01:07:05,440 --> 01:07:09,520 Speaker 1: write characters that are very human and normal and make decisions. 1303 01:07:09,600 --> 01:07:15,200 Speaker 1: But this is what I'm complimenting you on. Um Insecure 1304 01:07:15,280 --> 01:07:20,880 Speaker 1: is a very millennial type urban show, and then on 1305 01:07:21,080 --> 01:07:24,680 Speaker 1: corks a family drama. Language is not even close to 1306 01:07:24,720 --> 01:07:30,080 Speaker 1: the language and Insecure and you are naturally pulling that off. 1307 01:07:30,120 --> 01:07:32,480 Speaker 1: That's a gift, my friend. You know, I was a 1308 01:07:32,480 --> 01:07:36,200 Speaker 1: sitcom writer. I was talented, but believe me, my skills 1309 01:07:36,440 --> 01:07:39,120 Speaker 1: didn't even come close to yours. I could write a script, 1310 01:07:39,160 --> 01:07:41,400 Speaker 1: But you got a gift, man. And I'm not gonna 1311 01:07:41,440 --> 01:07:43,480 Speaker 1: sit on this show and act like me being a 1312 01:07:43,520 --> 01:07:45,920 Speaker 1: sitcom right and you being a sitcom right that we 1313 01:07:45,920 --> 01:07:49,640 Speaker 1: were the saying you are, your skills said is a blessing. 1314 01:07:49,720 --> 01:07:51,240 Speaker 1: And I got and I get to see it every 1315 01:07:51,240 --> 01:07:53,640 Speaker 1: Sunday night on HBO, and I got to get to 1316 01:07:53,640 --> 01:07:55,720 Speaker 1: see it probably gonna be a third time on on 1317 01:07:55,920 --> 01:07:59,439 Speaker 1: Corked on Netflix. Talk about the whole process of being 1318 01:07:59,440 --> 01:08:02,240 Speaker 1: a show, your staff because we all know you don't 1319 01:08:02,240 --> 01:08:04,960 Speaker 1: do it by yourself, and that amazing cast that you 1320 01:08:05,080 --> 01:08:09,720 Speaker 1: have with Insecure. Yeah, I mean it really is a team. 1321 01:08:10,040 --> 01:08:11,600 Speaker 1: I mean, it really is a team effort. I mean 1322 01:08:11,960 --> 01:08:14,120 Speaker 1: we've been east and that I've been super blessed too. 1323 01:08:14,560 --> 01:08:18,240 Speaker 1: You know, we like mostly had the same writers from 1324 01:08:18,320 --> 01:08:21,240 Speaker 1: the from the first season, and so I think that 1325 01:08:21,320 --> 01:08:24,160 Speaker 1: brings like a level of you know, people being super 1326 01:08:24,479 --> 01:08:26,920 Speaker 1: familiar with how we want to tell the stories and 1327 01:08:26,920 --> 01:08:28,680 Speaker 1: and the way to tell stories and what works and 1328 01:08:28,760 --> 01:08:30,920 Speaker 1: what doesn't work on our show, but still offering you know, 1329 01:08:31,240 --> 01:08:34,439 Speaker 1: fresh new insight and fresh takes on it. Uh. And 1330 01:08:34,439 --> 01:08:36,200 Speaker 1: so I think that And obviously we have an amazing 1331 01:08:36,240 --> 01:08:39,400 Speaker 1: cast between you know, Jay Evan and Easa of course, 1332 01:08:39,479 --> 01:08:42,800 Speaker 1: and you know Amanda Seals, you know Natasha rock Well. 1333 01:08:42,880 --> 01:08:45,240 Speaker 1: I mean, so many amazing again, so much amazing talent 1334 01:08:45,360 --> 01:08:47,840 Speaker 1: that it just makes our job easier. And I always say, 1335 01:08:47,880 --> 01:08:50,000 Speaker 1: like when you first create a show, you know, the 1336 01:08:50,080 --> 01:08:52,320 Speaker 1: first the hardest part of the beginning is like you 1337 01:08:52,400 --> 01:08:55,200 Speaker 1: sort of write the character as a suit and then 1338 01:08:55,600 --> 01:08:57,639 Speaker 1: but it's kind of off the rack. And the longer 1339 01:08:57,680 --> 01:09:00,200 Speaker 1: the care longer the actors sits in the character, you 1340 01:09:00,200 --> 01:09:03,280 Speaker 1: start tailoring the suit for the actors are not a seat. 1341 01:09:03,360 --> 01:09:07,360 Speaker 1: It's better because the actors getting more comfortable with the character, 1342 01:09:07,760 --> 01:09:09,760 Speaker 1: you know, the writers getting more comfortable with the character, 1343 01:09:09,920 --> 01:09:12,479 Speaker 1: and then you get to get get deeper into the character, 1344 01:09:13,000 --> 01:09:15,600 Speaker 1: um and and and continue like like to Nuance. And 1345 01:09:15,640 --> 01:09:17,880 Speaker 1: so it's been honestly, it's been a blessing to be able. 1346 01:09:18,280 --> 01:09:21,639 Speaker 1: And you're absolutely right that that first season of character 1347 01:09:21,720 --> 01:09:26,360 Speaker 1: development is rough because you don't really know the relationships. 1348 01:09:26,640 --> 01:09:28,599 Speaker 1: But when you enter this fourth but to go into 1349 01:09:28,600 --> 01:09:30,840 Speaker 1: the fifth, you know, now you have the actors coming 1350 01:09:30,920 --> 01:09:33,120 Speaker 1: up and say something like that, I wouldn't say that. 1351 01:09:33,120 --> 01:09:37,920 Speaker 1: That's not my care. That's that's real. It is real. 1352 01:09:38,000 --> 01:09:39,880 Speaker 1: It is real. You know I'm telling the truth that 1353 01:09:40,000 --> 01:09:45,280 Speaker 1: because Yeah, they bought into what you've created, and then 1354 01:09:45,320 --> 01:09:46,680 Speaker 1: all of a sudden they want to keep it on 1355 01:09:46,840 --> 01:09:49,280 Speaker 1: course because of the fact that that's why the characters 1356 01:09:49,320 --> 01:09:52,200 Speaker 1: are natural, and that's why I buy into the anger 1357 01:09:52,560 --> 01:09:56,120 Speaker 1: that's happening between the two characters, and and and it's 1358 01:09:56,160 --> 01:09:59,679 Speaker 1: gonna build up to I'm pretty sure a tremendous season 1359 01:09:59,720 --> 01:10:04,080 Speaker 1: for now because of the fact that it's relatable. This 1360 01:10:04,120 --> 01:10:06,000 Speaker 1: is why I love it. Because it's on HBO. There's 1361 01:10:06,000 --> 01:10:08,040 Speaker 1: not gonna beat. It's nothing slam on BT is not 1362 01:10:08,120 --> 01:10:11,200 Speaker 1: on it's on HBO. We know that's a dominant white 1363 01:10:11,320 --> 01:10:14,640 Speaker 1: network that's being renewed. That means that the content that 1364 01:10:14,680 --> 01:10:19,040 Speaker 1: you're lift delivering is relatable to everybody. It's good quality content, 1365 01:10:19,240 --> 01:10:21,599 Speaker 1: and that's all you want as a as a talent. 1366 01:10:21,760 --> 01:10:24,160 Speaker 1: You want to you want, you want your your information 1367 01:10:24,240 --> 01:10:27,360 Speaker 1: to be welcomed by everybody, not to be pigeonholed, you know. 1368 01:10:27,520 --> 01:10:30,720 Speaker 1: And that's brilliant that I've been blessed the season to 1369 01:10:30,800 --> 01:10:34,200 Speaker 1: see chairs today if able to do a name. I've 1370 01:10:34,240 --> 01:10:38,439 Speaker 1: been blessed to see the Cure movie uncorked. Uh. Every 1371 01:10:38,479 --> 01:10:43,680 Speaker 1: Sunday night, I'm enjoying HBO's Insecure, my friend. Uh. I 1372 01:10:43,760 --> 01:10:45,439 Speaker 1: just wanted to bring on the show and say, hey, brother, 1373 01:10:45,880 --> 01:10:48,640 Speaker 1: you're younger than me, I I, which is great. That 1374 01:10:48,720 --> 01:10:51,479 Speaker 1: means that, uh, you know, the spike leads in the 1375 01:10:51,560 --> 01:10:54,599 Speaker 1: world are getting up there. And I feel that our 1376 01:10:54,880 --> 01:10:58,080 Speaker 1: future and the directing and the writing and the producing 1377 01:10:58,160 --> 01:11:01,880 Speaker 1: business and the film and tele vision, it's gonna be 1378 01:11:01,960 --> 01:11:07,080 Speaker 1: all right. Thank you, I appreciate. I'm glad to be here. 1379 01:11:07,120 --> 01:11:09,920 Speaker 1: Thank you so much. Look to your children's eyes to 1380 01:11:10,000 --> 01:11:13,520 Speaker 1: see the true magic of a forest. It's a storybook 1381 01:11:13,560 --> 01:11:16,599 Speaker 1: world for them. You look and see a tree, They 1382 01:11:16,720 --> 01:11:20,040 Speaker 1: see the wrinkled face of a wizard with arms outstretched 1383 01:11:20,120 --> 01:11:23,400 Speaker 1: to the sky. They see treasure and pebbles. They see 1384 01:11:23,439 --> 01:11:26,479 Speaker 1: a windy path that could lead to adventure, and they 1385 01:11:26,600 --> 01:11:31,160 Speaker 1: see you. They're fearless guide. Is this fascinating world. Find 1386 01:11:31,200 --> 01:11:33,880 Speaker 1: a forest near you and start exploring and discover the 1387 01:11:33,960 --> 01:11:36,360 Speaker 1: forest dot org brought to you by the United States 1388 01:11:36,439 --> 01:11:39,599 Speaker 1: Forest Service and the AD Council. Look to your children's 1389 01:11:39,640 --> 01:11:42,920 Speaker 1: eyes to see the true magic of a forest. It's 1390 01:11:42,960 --> 01:11:46,240 Speaker 1: a storybook world for them. You look and see a tree. 1391 01:11:46,720 --> 01:11:49,519 Speaker 1: They see the wrinkled face of a wizard with arms 1392 01:11:49,640 --> 01:11:53,400 Speaker 1: outstretched to the sky. They see treasure and pebbles. They 1393 01:11:53,479 --> 01:11:56,400 Speaker 1: see a windy path that could lead to adventure, and 1394 01:11:56,600 --> 01:12:00,040 Speaker 1: they see you. They're fearless. Guide. Is this fast? The 1395 01:12:00,080 --> 01:12:03,439 Speaker 1: nating world. Find a forest near you and start exploring 1396 01:12:03,479 --> 01:12:05,880 Speaker 1: and discover the forest dot org Brought to you by 1397 01:12:05,880 --> 01:12:09,160 Speaker 1: the United States Forest Service and the AD Council. Hi everyone, 1398 01:12:09,320 --> 01:12:11,920 Speaker 1: I'll Rooker here as a guy with his own catchphrase. 1399 01:12:12,040 --> 01:12:16,440 Speaker 1: I appreciate that Smokey's only said only you can prevent wildfires, 1400 01:12:16,680 --> 01:12:19,439 Speaker 1: but I'm filling it because there's a lot more to report, 1401 01:12:19,880 --> 01:12:22,680 Speaker 1: like when they're parched or windy conditions out there. You 1402 01:12:22,880 --> 01:12:25,920 Speaker 1: gotta be extra careful with things like burning yard ways. 1403 01:12:26,479 --> 01:12:30,000 Speaker 1: After all, wildfires can start anywhere, even in your neck 1404 01:12:30,040 --> 01:12:32,479 Speaker 1: of the woods. Go to Smokey Bear dot com to 1405 01:12:32,640 --> 01:12:35,680 Speaker 1: learn more about wildfire prevention brought to you by the U. S. 1406 01:12:35,720 --> 01:12:38,640 Speaker 1: Forest Service, your state Forrester and the AD Council. My 1407 01:12:38,760 --> 01:12:41,479 Speaker 1: next guest is to own a Puncho's Late Night Fry 1408 01:12:41,640 --> 01:12:45,120 Speaker 1: Trap as f r Y Fry Trap is a pop 1409 01:12:45,200 --> 01:12:49,040 Speaker 1: up kitchen based in the Atlanta metro area. Pacho features 1410 01:12:49,080 --> 01:12:51,320 Speaker 1: a menu based on loaded French fries. Right there, He 1411 01:12:51,400 --> 01:12:53,920 Speaker 1: got me right there, y'all, French fries. I am a 1412 01:12:54,080 --> 01:12:59,759 Speaker 1: French fry food with his own Atlanta Fair Flare Atlanta. 1413 01:13:00,520 --> 01:13:03,800 Speaker 1: Parto features the menu based on loaded French fries within 1414 01:13:03,840 --> 01:13:06,960 Speaker 1: Atlanta Flair. Please work on the money making conversation to 1415 01:13:07,040 --> 01:13:13,759 Speaker 1: owner Paco's Late Night Fried Trap, Brandon Puncho Williams, Oh many, 1416 01:13:13,960 --> 01:13:18,639 Speaker 1: thank you kind Uh definitely definitely enthoos to be here 1417 01:13:18,800 --> 01:13:21,400 Speaker 1: and I have a money make a conversation with I'm 1418 01:13:21,439 --> 01:13:23,840 Speaker 1: golt Man. First of all, I want to when you say, 1419 01:13:24,120 --> 01:13:28,160 Speaker 1: what is French fries, loaded French fries within Atlanta Flair? 1420 01:13:28,280 --> 01:13:30,599 Speaker 1: What what does that got? I got that from your bio. 1421 01:13:31,840 --> 01:13:36,960 Speaker 1: So if if anyone is familiar, poutine is a normal 1422 01:13:37,080 --> 01:13:40,960 Speaker 1: thing in Canada and in some parts of America, but 1423 01:13:41,280 --> 01:13:45,080 Speaker 1: also loaded fries are very popular around the country, especially 1424 01:13:45,120 --> 01:13:48,719 Speaker 1: in l a, so we know that it already exists, 1425 01:13:49,200 --> 01:13:51,400 Speaker 1: but we bring it to the We bring it to 1426 01:13:51,439 --> 01:13:53,360 Speaker 1: the South when we put all little flair on it. So, 1427 01:13:53,800 --> 01:13:56,880 Speaker 1: for example, instead of instead of the flavors of l 1428 01:13:56,960 --> 01:13:59,840 Speaker 1: A you might find with avocado, old cornea, sada, and 1429 01:14:00,560 --> 01:14:05,160 Speaker 1: uh and a lot, we bring the fried chicken bides 1430 01:14:05,280 --> 01:14:08,640 Speaker 1: with buffalo, with the buffalo sauce, ranch drizzle, and then 1431 01:14:08,680 --> 01:14:11,960 Speaker 1: the tub of sprinkles um as well as a few 1432 01:14:12,040 --> 01:14:14,360 Speaker 1: other flavors that were noted for in the South, and 1433 01:14:14,520 --> 01:14:17,360 Speaker 1: some not so much. But that will really catch you 1434 01:14:17,479 --> 01:14:19,640 Speaker 1: or your attention, like the sea boop shout, which is 1435 01:14:19,720 --> 01:14:21,400 Speaker 1: like you were, don't hear to that, don't don't go, 1436 01:14:21,479 --> 01:14:23,280 Speaker 1: don't jump too far. We're gonna get to that. I 1437 01:14:23,320 --> 01:14:25,960 Speaker 1: got the whole menu in front of me, all right, 1438 01:14:26,040 --> 01:14:28,200 Speaker 1: we're gonna talk about that menu. Man. What you're not 1439 01:14:28,240 --> 01:14:31,200 Speaker 1: gonna do is come on money making conversations and and 1440 01:14:31,479 --> 01:14:34,560 Speaker 1: and leave me home with because I gotta have that. 1441 01:14:34,640 --> 01:14:36,360 Speaker 1: I gotta have at least at least dream of the 1442 01:14:36,400 --> 01:14:39,040 Speaker 1: food that you have at your shop. Okay, is that cool? 1443 01:14:40,720 --> 01:14:42,800 Speaker 1: Because I've heard this a lot. What is a pop 1444 01:14:42,920 --> 01:14:44,599 Speaker 1: up kitchen? What is that? When you used to turn 1445 01:14:44,680 --> 01:14:49,920 Speaker 1: pop up kitchen. What does that mean? So at the moment, well, 1446 01:14:50,280 --> 01:14:52,519 Speaker 1: from the beginning, we knew that we needed to approach 1447 01:14:52,600 --> 01:14:58,040 Speaker 1: it the food entreneurship and the restaurant idea very slowly. 1448 01:14:58,080 --> 01:15:01,640 Speaker 1: So the pop u kitchen, we this kindcept around the 1449 01:15:01,760 --> 01:15:06,360 Speaker 1: city and just essentially present everywhere we go and spread 1450 01:15:06,400 --> 01:15:08,920 Speaker 1: it as many places that we can. So in that 1451 01:15:09,120 --> 01:15:11,640 Speaker 1: mobile farm, we we we got the word out and 1452 01:15:11,800 --> 01:15:15,160 Speaker 1: was able to really test the concept. So so so 1453 01:15:15,320 --> 01:15:18,640 Speaker 1: basically you're tied to a food truck right now, we 1454 01:15:18,680 --> 01:15:20,880 Speaker 1: don't actually have a food truck. Okay, we go out 1455 01:15:20,920 --> 01:15:23,920 Speaker 1: and bit up tense bring out our equipment and we 1456 01:15:24,040 --> 01:15:26,760 Speaker 1: bring out so you really do set up a little 1457 01:15:27,120 --> 01:15:30,439 Speaker 1: a little kitchen type layout where you you on that spot. 1458 01:15:31,240 --> 01:15:33,439 Speaker 1: There's no food truck. You set up a little kitchen 1459 01:15:33,479 --> 01:15:36,120 Speaker 1: where you serve food on the spot and people can 1460 01:15:36,960 --> 01:15:43,240 Speaker 1: can request uh door Dash and grub Hub and Uber eat. Well, 1461 01:15:43,439 --> 01:15:47,080 Speaker 1: we we do that is the true true ess and 1462 01:15:47,080 --> 01:15:48,920 Speaker 1: stuff and we do go out of cephilf kitchen, but 1463 01:15:49,280 --> 01:15:51,479 Speaker 1: we are on door Dash and Ubis and grew up 1464 01:15:51,600 --> 01:15:54,840 Speaker 1: up yet. But we do offer delivery on our through 1465 01:15:54,880 --> 01:15:57,760 Speaker 1: our own operations, which is a very small um. We 1466 01:15:57,920 --> 01:16:00,840 Speaker 1: just have some some prod family that really believe in 1467 01:16:01,000 --> 01:16:03,000 Speaker 1: US and they do some delivery sports when we get 1468 01:16:03,040 --> 01:16:06,200 Speaker 1: them cool. So let me let me let because I 1469 01:16:06,240 --> 01:16:08,479 Speaker 1: have a nephew. You know, he has a very popular 1470 01:16:08,560 --> 01:16:12,400 Speaker 1: barbecue play staying. You know he does you know, you know, 1471 01:16:12,720 --> 01:16:15,880 Speaker 1: the Hurricane Harvard came through town in Houston, destrought his 1472 01:16:16,040 --> 01:16:19,080 Speaker 1: business and I helped him rebuild it out. And now 1473 01:16:19,160 --> 01:16:21,720 Speaker 1: he has does business with the Houston Texas and a 1474 01:16:21,800 --> 01:16:25,400 Speaker 1: couple of the arenas. And now the pandemic has slowed 1475 01:16:25,600 --> 01:16:28,800 Speaker 1: his catering and of course with the Texas and that 1476 01:16:29,240 --> 01:16:32,040 Speaker 1: may not be summer football with the NFL. We don't 1477 01:16:32,120 --> 01:16:36,280 Speaker 1: know preseason football. But he is surviving with the with 1478 01:16:36,439 --> 01:16:38,639 Speaker 1: the door Dashes of the world and the uber Eats 1479 01:16:38,640 --> 01:16:41,360 Speaker 1: and the grub hubs order to go. How how is 1480 01:16:41,400 --> 01:16:45,320 Speaker 1: your business being affected by the pandemic? So of course 1481 01:16:45,439 --> 01:16:48,519 Speaker 1: we're the shutting down of everything. We can't do pop 1482 01:16:48,640 --> 01:16:52,360 Speaker 1: us and we can't do large events, and it puts 1483 01:16:52,479 --> 01:16:55,960 Speaker 1: us back into the state, and really not back into 1484 01:16:56,040 --> 01:16:58,200 Speaker 1: because we stayed in, but into the state where we 1485 01:16:58,280 --> 01:17:00,320 Speaker 1: kind of have to to pop up from home and 1486 01:17:00,439 --> 01:17:04,679 Speaker 1: do do things in the way that what we're done 1487 01:17:04,760 --> 01:17:09,760 Speaker 1: and in times with things were much harder, but much harder, 1488 01:17:09,960 --> 01:17:14,000 Speaker 1: but hard as well. So we actually we we we 1489 01:17:14,080 --> 01:17:15,880 Speaker 1: went right back to the track. That's the nature of 1490 01:17:15,920 --> 01:17:17,439 Speaker 1: the business and show, and I just have to be 1491 01:17:17,520 --> 01:17:22,360 Speaker 1: frank about that. And so far, so good. We're very 1492 01:17:22,400 --> 01:17:26,280 Speaker 1: grateful to still be busy. Uh, We're We're grateful to 1493 01:17:26,320 --> 01:17:28,080 Speaker 1: feed people and be able to help people as well. 1494 01:17:28,240 --> 01:17:33,519 Speaker 1: So I can't do anything but speak to how grateful 1495 01:17:33,560 --> 01:17:35,519 Speaker 1: we are about still being in there just and you know, 1496 01:17:35,640 --> 01:17:37,519 Speaker 1: still being at We know. That's what I brought you 1497 01:17:37,520 --> 01:17:39,960 Speaker 1: on the show, Brandon. The truth is what I want 1498 01:17:40,000 --> 01:17:42,160 Speaker 1: people to hear because a lot of people in your position, 1499 01:17:42,439 --> 01:17:44,439 Speaker 1: a lot of people were caught off guard by the pandemic. 1500 01:17:44,520 --> 01:17:46,600 Speaker 1: I was called off card, you know, I was, I 1501 01:17:46,920 --> 01:17:48,759 Speaker 1: had plans I was doing in April. I had plans 1502 01:17:48,800 --> 01:17:50,160 Speaker 1: I was gonna do it May. I expect to be 1503 01:17:50,240 --> 01:17:53,200 Speaker 1: making money in April and May, and the live events 1504 01:17:53,240 --> 01:17:56,840 Speaker 1: got canceled and all advertising and marketing basically ceased in 1505 01:17:56,880 --> 01:17:59,840 Speaker 1: the second quarter of this year, so it really threw 1506 01:18:00,120 --> 01:18:03,400 Speaker 1: for a spend. With that being said, what lessons have 1507 01:18:03,560 --> 01:18:07,559 Speaker 1: you learned from this experience as a businessman who's growing 1508 01:18:07,680 --> 01:18:12,560 Speaker 1: his business, growing his brand, man, who week, that's a 1509 01:18:12,920 --> 01:18:14,639 Speaker 1: I have a load of ask for that because it's 1510 01:18:14,640 --> 01:18:19,280 Speaker 1: so it's so deep for me. Um take take, So 1511 01:18:19,760 --> 01:18:22,320 Speaker 1: I'll just take it straight to the route I knew. 1512 01:18:23,040 --> 01:18:26,280 Speaker 1: I'm I'm a serious entrepreneur in the sense of I 1513 01:18:26,400 --> 01:18:29,720 Speaker 1: feel that many businesses, so I leew that coming at 1514 01:18:29,760 --> 01:18:32,519 Speaker 1: to this point, I need to have everything squared away 1515 01:18:32,920 --> 01:18:36,320 Speaker 1: from the concept to the reasoning behind it and the 1516 01:18:36,400 --> 01:18:39,160 Speaker 1: reason behind it not only just being surviving for the day, 1517 01:18:39,520 --> 01:18:43,160 Speaker 1: but having a business that maybe surviving any any time, 1518 01:18:43,240 --> 01:18:45,920 Speaker 1: and that would just be something that we could grow 1519 01:18:46,680 --> 01:18:49,360 Speaker 1: in the sense of us a legacy in Atlanta, but 1520 01:18:49,680 --> 01:18:52,599 Speaker 1: also for a legacy for our sales. But the line 1521 01:18:52,640 --> 01:18:54,920 Speaker 1: and in that is just something that lasts and that 1522 01:18:55,040 --> 01:18:58,400 Speaker 1: will be viable in any situation. So where the pandemic 1523 01:18:58,479 --> 01:19:02,120 Speaker 1: proved and show he was hey man, you you you 1524 01:19:02,200 --> 01:19:04,840 Speaker 1: need that on the mark because right now you could 1525 01:19:04,840 --> 01:19:08,120 Speaker 1: be in a whole lot of situations. But it's several things, 1526 01:19:08,240 --> 01:19:10,120 Speaker 1: and one of them is he's not worried. You're not 1527 01:19:10,320 --> 01:19:14,519 Speaker 1: painted and you see lighte and you you again back 1528 01:19:14,600 --> 01:19:18,000 Speaker 1: to back to the gratitude is like I recognize every 1529 01:19:18,080 --> 01:19:22,720 Speaker 1: piece of it. So again that that affirms me in 1530 01:19:22,840 --> 01:19:25,280 Speaker 1: many ways that all right, you picked the right thing 1531 01:19:25,560 --> 01:19:28,840 Speaker 1: and and the hit the mark in that regard of 1532 01:19:28,880 --> 01:19:31,800 Speaker 1: my home with some others. Uh. And that's something I 1533 01:19:31,880 --> 01:19:34,439 Speaker 1: think that's important in business and when people approach businesses. 1534 01:19:34,960 --> 01:19:37,719 Speaker 1: You might have a great idea, but will it last? 1535 01:19:38,400 --> 01:19:41,960 Speaker 1: Is it something that's not necessarily essential but sustainable and 1536 01:19:42,200 --> 01:19:44,080 Speaker 1: something that you can mane and it's just if you 1537 01:19:44,160 --> 01:19:47,720 Speaker 1: need to. Also, is it's something that you enjoy doing 1538 01:19:47,800 --> 01:19:50,640 Speaker 1: and that's fun that you're gonna get bored of or 1539 01:19:50,760 --> 01:19:52,880 Speaker 1: you know, I want to rip your hair out, So 1540 01:19:54,080 --> 01:19:55,720 Speaker 1: let's talk. There was the things that important to me, 1541 01:19:55,800 --> 01:19:58,280 Speaker 1: and it's what punch os is for you. Again, I'm 1542 01:19:58,320 --> 01:20:01,080 Speaker 1: not it's really hot that you saying these things, because 1543 01:20:01,400 --> 01:20:04,920 Speaker 1: you know, we all want to be successful. Like you said, Brandon, 1544 01:20:04,960 --> 01:20:07,880 Speaker 1: you're a serial entrepreneur, which means that you've been out 1545 01:20:07,920 --> 01:20:10,519 Speaker 1: there looking for the right thing that can you know, 1546 01:20:10,720 --> 01:20:13,400 Speaker 1: make your brand work, make money for you, make you 1547 01:20:13,760 --> 01:20:16,880 Speaker 1: make you happy, because I always tell people all money 1548 01:20:16,920 --> 01:20:19,960 Speaker 1: don't make you happy. If you're making money unhappy. It's 1549 01:20:20,000 --> 01:20:23,360 Speaker 1: not long term money. Whether you're employed or have a 1550 01:20:23,439 --> 01:20:26,960 Speaker 1: successful business, you have to be happy in the long run. Plus, 1551 01:20:27,000 --> 01:20:28,799 Speaker 1: you don't want to go down the line ten fifteen 1552 01:20:28,880 --> 01:20:31,160 Speaker 1: years doing something that was that was that you weren't 1553 01:20:31,200 --> 01:20:33,599 Speaker 1: happy about and realize you're given away your best year 1554 01:20:33,640 --> 01:20:36,599 Speaker 1: is to make you happy. So I'm assuming that punt 1555 01:20:36,640 --> 01:20:40,120 Speaker 1: your You're a happy guy right now. I am extremely 1556 01:20:43,479 --> 01:20:47,320 Speaker 1: so many reasons, So yeah, I am good. So now 1557 01:20:47,600 --> 01:20:50,320 Speaker 1: how did you get this idea? Now let's start listen 1558 01:20:50,360 --> 01:20:52,160 Speaker 1: to this is what the people want to know. How 1559 01:20:52,240 --> 01:20:58,360 Speaker 1: did you get this idea for late night fry trap Punchos? 1560 01:20:59,240 --> 01:21:02,439 Speaker 1: All right, so let me start with Plusho. Puncho is 1561 01:21:02,479 --> 01:21:05,599 Speaker 1: my nickname. A's my real nickname, and it's birth giving 1562 01:21:05,880 --> 01:21:09,479 Speaker 1: and it's a uh I say, a street nickname in 1563 01:21:09,520 --> 01:21:11,280 Speaker 1: Atlanta that's kind of popular. So there are a lot 1564 01:21:11,320 --> 01:21:13,360 Speaker 1: of everybody got a cut as the nuns and I'm 1565 01:21:13,360 --> 01:21:16,479 Speaker 1: the Pluto of my um. So that was that was 1566 01:21:16,479 --> 01:21:19,000 Speaker 1: automatic because the brand is based around at Nanta and 1567 01:21:19,160 --> 01:21:23,280 Speaker 1: then that's that's where we started. So late night was 1568 01:21:23,800 --> 01:21:27,120 Speaker 1: kind of fulfilling a missing need where we have late 1569 01:21:27,240 --> 01:21:29,960 Speaker 1: night food and late night each but not necessarily fun 1570 01:21:30,120 --> 01:21:33,679 Speaker 1: late night experiences, and that's what I wanted the brand 1571 01:21:33,800 --> 01:21:35,519 Speaker 1: to kind of be based arized, so that when we 1572 01:21:35,600 --> 01:21:38,400 Speaker 1: did the mobile version, we can take experiences along with 1573 01:21:38,479 --> 01:21:41,320 Speaker 1: the food or appair path of food up with various 1574 01:21:41,360 --> 01:21:44,520 Speaker 1: experiences so that we know that we carry our audiences 1575 01:21:44,600 --> 01:21:48,960 Speaker 1: attention and create a culture around the brand. So late 1576 01:21:49,040 --> 01:21:50,360 Speaker 1: night we wanted to have it to the late night 1577 01:21:50,360 --> 01:21:53,840 Speaker 1: audience everyone and everyone knows Atlanta is a a Turk 1578 01:21:53,880 --> 01:21:56,479 Speaker 1: bulk city. So that's kind of the audience that we 1579 01:21:56,720 --> 01:21:59,680 Speaker 1: shoot for. And we attract others as well. Frou to 1580 01:21:59,680 --> 01:22:02,960 Speaker 1: other once you know the fries, we love fry. We 1581 01:22:03,040 --> 01:22:05,560 Speaker 1: know a lot of people love fried and when we 1582 01:22:05,600 --> 01:22:08,799 Speaker 1: put our touch to it, we know we can attract 1583 01:22:08,840 --> 01:22:11,280 Speaker 1: the right people in the trap and went off to 1584 01:22:11,360 --> 01:22:13,920 Speaker 1: know and that is the trap. I mean, we hustle 1585 01:22:14,240 --> 01:22:17,800 Speaker 1: in any in every way. Uh and then this sicular fall, 1586 01:22:18,240 --> 01:22:21,280 Speaker 1: but so is its trapping fried. So that was a name. 1587 01:22:21,400 --> 01:22:24,200 Speaker 1: That's the man cousin cool. Now I'm just tell you something, man, 1588 01:22:24,560 --> 01:22:27,160 Speaker 1: you know McDonald's my all time favorite fry. I will 1589 01:22:27,280 --> 01:22:29,759 Speaker 1: let you know that Donald's say just something about that Friday, 1590 01:22:29,960 --> 01:22:33,639 Speaker 1: just that Friday got over there gets me. Now, five 1591 01:22:33,760 --> 01:22:38,280 Speaker 1: guys they love their fried. I give me a medium 1592 01:22:38,400 --> 01:22:39,800 Speaker 1: and they just pile all of so I get a 1593 01:22:39,840 --> 01:22:41,920 Speaker 1: little extra. I never get large fries because they're gonna 1594 01:22:41,920 --> 01:22:44,360 Speaker 1: get a bunch of fries anyway. Anybody buying a large 1595 01:22:44,439 --> 01:22:48,800 Speaker 1: fry at five guys ain't small. Okay, just get your menu. 1596 01:22:49,040 --> 01:22:50,840 Speaker 1: That's how they got got it kicked off. And then 1597 01:22:50,840 --> 01:22:53,320 Speaker 1: we're gonna go through your whole menu because I printed 1598 01:22:53,360 --> 01:22:57,240 Speaker 1: out your whole menu because everything that was on it 1599 01:22:58,240 --> 01:23:00,920 Speaker 1: I wanted to eat. And I gotta find out where 1600 01:23:00,960 --> 01:23:03,280 Speaker 1: you at because this week you gotta see me. I'm 1601 01:23:03,280 --> 01:23:05,479 Speaker 1: gonna have my facial mask on so you won't recognize 1602 01:23:05,520 --> 01:23:07,719 Speaker 1: me because I'm coming on and get my fries. Okay, 1603 01:23:07,760 --> 01:23:11,120 Speaker 1: let's talk about that. Okay, cool talk, all right? How 1604 01:23:11,200 --> 01:23:16,160 Speaker 1: did you see you fries? Kick it off? So I'm 1605 01:23:16,320 --> 01:23:19,439 Speaker 1: a part time foody myself, and one day, just well 1606 01:23:19,560 --> 01:23:21,880 Speaker 1: not even one day, like every day that's scrolling around, 1607 01:23:22,080 --> 01:23:25,679 Speaker 1: I kept seeing these frides that had shrimp and crab 1608 01:23:25,880 --> 01:23:28,280 Speaker 1: and some type of sauce on them, but they would 1609 01:23:28,439 --> 01:23:32,280 Speaker 1: Encounterfornia like too far away. So when I got sick 1610 01:23:32,320 --> 01:23:34,960 Speaker 1: and tired of it, I finally like convinced my girlfriend 1611 01:23:35,040 --> 01:23:38,240 Speaker 1: and partner co finally, every let's try to eat fried. 1612 01:23:38,280 --> 01:23:41,040 Speaker 1: I'm gonna trying to meet something. She was like, okay, whatever, 1613 01:23:41,560 --> 01:23:45,559 Speaker 1: and I didn't put something together, not necessarily put up together, 1614 01:23:45,560 --> 01:23:49,120 Speaker 1: because I have a decent paleque, like said, I'm not 1615 01:23:49,160 --> 01:23:53,280 Speaker 1: a shelf with my mother taught me well. So we 1616 01:23:53,400 --> 01:23:57,280 Speaker 1: got the wild shrimp, we got the wild crab. We 1617 01:23:57,560 --> 01:24:01,960 Speaker 1: uh we tied out there using quality potatoes particular time 1618 01:24:02,080 --> 01:24:05,400 Speaker 1: that makes it uh integrate with all the other ingredients 1619 01:24:05,439 --> 01:24:08,960 Speaker 1: so well. And it was a hit that first time. 1620 01:24:09,360 --> 01:24:11,479 Speaker 1: So after being a hit the first time, we got 1621 01:24:11,560 --> 01:24:16,400 Speaker 1: to that next weekend, it means like they're trying the 1622 01:24:16,520 --> 01:24:19,320 Speaker 1: people prizes again. And it started to become a thing 1623 01:24:19,439 --> 01:24:23,120 Speaker 1: like week by week, and we tried the following when 1624 01:24:23,120 --> 01:24:25,640 Speaker 1: we could try the olden Latin, which is the bustlo with. 1625 01:24:26,040 --> 01:24:28,839 Speaker 1: We started to try different players and realized like, okay, 1626 01:24:29,640 --> 01:24:31,479 Speaker 1: we should invite some friends over and see if they 1627 01:24:31,560 --> 01:24:35,400 Speaker 1: like this tested um, and you know, it just started 1628 01:24:35,400 --> 01:24:36,960 Speaker 1: to build from that. We took a step out there. 1629 01:24:37,400 --> 01:24:40,280 Speaker 1: We we we didn't end up doing like a group 1630 01:24:40,360 --> 01:24:42,680 Speaker 1: party anything, but we did invite some family over the 1631 01:24:42,760 --> 01:24:46,680 Speaker 1: taste test and it got to the point where it 1632 01:24:46,960 --> 01:24:49,800 Speaker 1: ate as you so much and I didn't want to 1633 01:24:49,880 --> 01:24:53,800 Speaker 1: see it done somewhere else, and knowing that I had 1634 01:24:53,840 --> 01:24:56,479 Speaker 1: all the other branding and elements and connected certain diets 1635 01:24:56,880 --> 01:25:00,240 Speaker 1: like just do it, just go forward, um and and 1636 01:25:00,360 --> 01:25:02,599 Speaker 1: and that is simply with it. That's how to seek prices. 1637 01:25:02,640 --> 01:25:06,760 Speaker 1: But at all. Okay, now, Brandon, before we get into 1638 01:25:06,800 --> 01:25:09,679 Speaker 1: them in you, let's talk about your ordering, your auderent process. 1639 01:25:09,840 --> 01:25:13,320 Speaker 1: You have a new online ordering order is now enabled 1640 01:25:13,360 --> 01:25:16,400 Speaker 1: for pick up and delivery. Just place your order and 1641 01:25:16,520 --> 01:25:20,240 Speaker 1: we're prepared for your organizations will pay prayer as fast 1642 01:25:20,320 --> 01:25:24,200 Speaker 1: as you can. All orders are tied manually confirmed by us. 1643 01:25:24,320 --> 01:25:27,559 Speaker 1: We'll send you a text message as well. Right select 1644 01:25:27,680 --> 01:25:30,880 Speaker 1: cash as payment. You do not accept cash due to 1645 01:25:31,000 --> 01:25:35,400 Speaker 1: COVID nineteen safety practices. Once your artists confirmed, send payment 1646 01:25:35,600 --> 01:25:38,960 Speaker 1: via cash app. Then you'll send your location where you're 1647 01:25:39,000 --> 01:25:42,920 Speaker 1: at right and when you arrived, d M a text 1648 01:25:43,120 --> 01:25:44,920 Speaker 1: and we'll bring it out to you. You can also 1649 01:25:45,040 --> 01:25:48,120 Speaker 1: track your delivery with the link in your email. So 1650 01:25:48,280 --> 01:25:52,360 Speaker 1: you really using technology to market your brand and to 1651 01:25:52,520 --> 01:25:59,400 Speaker 1: sell your business correct. Indeed, Yeah, to have uh the 1652 01:25:59,560 --> 01:26:04,960 Speaker 1: system in place that help move the business. So although 1653 01:26:05,040 --> 01:26:09,719 Speaker 1: we have other ways that we're gonna evolve into different 1654 01:26:09,800 --> 01:26:12,360 Speaker 1: and more technical ball right now, we want to go 1655 01:26:12,400 --> 01:26:14,280 Speaker 1: ahead and go to all our order and especially during 1656 01:26:14,320 --> 01:26:17,519 Speaker 1: the quarts and when everything starts to kind of move 1657 01:26:17,520 --> 01:26:20,479 Speaker 1: a bit, a little bit more and faster. Uh, just 1658 01:26:20,600 --> 01:26:23,240 Speaker 1: so that we can keep us keep track of our data, 1659 01:26:23,840 --> 01:26:26,519 Speaker 1: keep advocate the deliveries and the pickups in the order. 1660 01:26:27,160 --> 01:26:31,120 Speaker 1: And you had that place for dashboards and go from now, 1661 01:26:31,439 --> 01:26:35,320 Speaker 1: what does social media? How does social media playing your game? Oh? Man, 1662 01:26:36,360 --> 01:26:42,720 Speaker 1: social media? So that that's the band of our existence 1663 01:26:42,760 --> 01:26:47,160 Speaker 1: in the sense because my background is also branded and marketing. 1664 01:26:47,360 --> 01:26:51,200 Speaker 1: Uh from a freelance perspective, Uh did media production and 1665 01:26:51,400 --> 01:26:54,639 Speaker 1: I assisted a lot of brands and just shaping their business. 1666 01:26:55,040 --> 01:26:58,800 Speaker 1: So I was able to and strategizic West. So I 1667 01:26:58,880 --> 01:27:00,600 Speaker 1: was able to do that for us too, in the 1668 01:27:00,720 --> 01:27:05,800 Speaker 1: sense of knowing how to said the logo. This knowing 1669 01:27:05,920 --> 01:27:08,400 Speaker 1: set up the logo, set up the colors, knowing how 1670 01:27:08,439 --> 01:27:11,360 Speaker 1: to take the pictures, understand a lot of things that 1671 01:27:11,680 --> 01:27:15,320 Speaker 1: go along with the media. Prior to launching Pazos, uh 1672 01:27:16,000 --> 01:27:19,560 Speaker 1: is really was really a sense of to launching, so 1673 01:27:21,200 --> 01:27:25,560 Speaker 1: using those tricks and knowing that the food with the 1674 01:27:25,760 --> 01:27:28,920 Speaker 1: quality and hopefully it will go over where I just 1675 01:27:29,000 --> 01:27:34,800 Speaker 1: kind of created that formula and launched it. Um. I mean, 1676 01:27:34,920 --> 01:27:37,200 Speaker 1: it's so many elements to other elements to it, but 1677 01:27:37,560 --> 01:27:40,479 Speaker 1: taking that formula. Having a formula and launch and social media. 1678 01:27:41,200 --> 01:27:44,559 Speaker 1: It's just a tried and true way to market freely 1679 01:27:44,680 --> 01:27:49,200 Speaker 1: because once you just go borrow in the smallest sense, 1680 01:27:50,040 --> 01:27:54,639 Speaker 1: it carries your business and kind of answers and poses 1681 01:27:54,760 --> 01:27:57,599 Speaker 1: questions that you can answer to the kind of move 1682 01:27:57,640 --> 01:28:01,360 Speaker 1: it forward. So I don't know, is that for for 1683 01:28:01,439 --> 01:28:03,040 Speaker 1: a lot of people who may not speak that language 1684 01:28:03,120 --> 01:28:06,519 Speaker 1: is understandable. But whatever it is, you know you say, look, 1685 01:28:06,680 --> 01:28:08,200 Speaker 1: that's what you're saying. Never, I'll never break it down 1686 01:28:08,200 --> 01:28:10,880 Speaker 1: because I'm a social media guru. You're talking about, Look 1687 01:28:10,920 --> 01:28:12,760 Speaker 1: I got not only do I have great food, but 1688 01:28:12,840 --> 01:28:17,000 Speaker 1: my food look good. So you take nice pictures of 1689 01:28:17,120 --> 01:28:19,599 Speaker 1: your food and you post it and said, you can 1690 01:28:19,680 --> 01:28:22,000 Speaker 1: get this right here. You might be some people might 1691 01:28:22,040 --> 01:28:25,839 Speaker 1: be eating your food, but it's always edible looking photos 1692 01:28:26,080 --> 01:28:31,000 Speaker 1: and the engagement that happens the likes or what you're 1693 01:28:31,040 --> 01:28:34,759 Speaker 1: seeking here so people can share that or make comments, 1694 01:28:35,040 --> 01:28:37,520 Speaker 1: and when they make comments, I've eating that, it's fantastic. 1695 01:28:37,640 --> 01:28:39,800 Speaker 1: That's what you're trying to do with social media. You're 1696 01:28:39,840 --> 01:28:42,560 Speaker 1: trying to get people to sell your brand. And the 1697 01:28:42,640 --> 01:28:45,240 Speaker 1: way you sell your brand is by you gotta do 1698 01:28:45,360 --> 01:28:49,160 Speaker 1: your homework. If you're gonna if you your presentation is 1699 01:28:49,200 --> 01:28:54,719 Speaker 1: really key in social media correct, branding, correct, absolutely correct, 1700 01:28:55,080 --> 01:28:58,280 Speaker 1: It was, it was critical, and it's from the photos, 1701 01:28:58,320 --> 01:29:01,120 Speaker 1: it's from the videos, any type of content. And I 1702 01:29:01,280 --> 01:29:04,400 Speaker 1: chose a mix of three to focus on and to 1703 01:29:05,520 --> 01:29:08,240 Speaker 1: have as our our roles so to speed so that 1704 01:29:08,640 --> 01:29:10,519 Speaker 1: if you look at our timeline you can kind of 1705 01:29:10,560 --> 01:29:13,679 Speaker 1: see a flow that everything isn't in same You don't 1706 01:29:14,600 --> 01:29:17,800 Speaker 1: do one uh one particular thing, but the way that 1707 01:29:17,880 --> 01:29:21,160 Speaker 1: it flows it looks like we do. But um, you 1708 01:29:21,280 --> 01:29:23,439 Speaker 1: have to look at us to understanding. And that was 1709 01:29:23,439 --> 01:29:25,640 Speaker 1: critical because you want people to kind of look at 1710 01:29:25,680 --> 01:29:27,920 Speaker 1: your feed the same way they look at individual posts. 1711 01:29:28,280 --> 01:29:31,720 Speaker 1: And it's all about impressions even even if you don't 1712 01:29:31,800 --> 01:29:33,560 Speaker 1: like it, even or even if they don't like it, 1713 01:29:34,240 --> 01:29:37,280 Speaker 1: even if they don't make a comment, you can see 1714 01:29:37,320 --> 01:29:40,600 Speaker 1: how many impressions photo head or you can well and 1715 01:29:40,680 --> 01:29:43,280 Speaker 1: you don't know as well, um, once they do begin 1716 01:29:43,400 --> 01:29:45,960 Speaker 1: to like it, what photos work or what type of 1717 01:29:46,040 --> 01:29:47,800 Speaker 1: content works and what doesn't work, And you got to 1718 01:29:47,800 --> 01:29:52,000 Speaker 1: say the information and use it and also also your approach, 1719 01:29:52,479 --> 01:29:55,280 Speaker 1: and that that's pretty much how you know social media 1720 01:29:55,760 --> 01:29:59,000 Speaker 1: works for us. It's it's a way when you do 1721 01:29:59,120 --> 01:30:03,040 Speaker 1: it right to avoid it's spending too many digital marketing 1722 01:30:03,080 --> 01:30:05,720 Speaker 1: and marketing dollars that would be necessary if you don't 1723 01:30:05,760 --> 01:30:10,920 Speaker 1: have those did so for us it's like luckily, not 1724 01:30:11,120 --> 01:30:14,720 Speaker 1: not even lifically, but faithfually, like intercuting that plan. We've 1725 01:30:14,760 --> 01:30:17,479 Speaker 1: been able to build our social media page, I mean 1726 01:30:17,600 --> 01:30:20,040 Speaker 1: on Instagram page up to see thousands or sixty five 1727 01:30:20,160 --> 01:30:23,240 Speaker 1: nothing followers now and this is like a year and 1728 01:30:24,040 --> 01:30:28,040 Speaker 1: three months in not eve than that. So uh, you know, 1729 01:30:28,120 --> 01:30:30,160 Speaker 1: we don't pay for following when we don't pay for life, 1730 01:30:30,280 --> 01:30:33,400 Speaker 1: well we're not. I'm not fans for nothing really aside 1731 01:30:33,479 --> 01:30:38,479 Speaker 1: from just uh really just your your your work, your work, 1732 01:30:38,760 --> 01:30:41,280 Speaker 1: taking the photos, your work, sitting down with your team, 1733 01:30:41,400 --> 01:30:44,880 Speaker 1: being creative, because people have to understand that you gotta 1734 01:30:44,880 --> 01:30:47,679 Speaker 1: have a plan. Social media has changed the game because 1735 01:30:47,680 --> 01:30:51,320 Speaker 1: it allows small entrepreneurs and major entrepreneurs to go out 1736 01:30:51,360 --> 01:30:53,800 Speaker 1: there and engage with regular people not only in the 1737 01:30:54,280 --> 01:30:57,000 Speaker 1: in the market of Atlanta, but you're actually marketing it 1738 01:30:57,080 --> 01:31:00,280 Speaker 1: around the world and around the country and people I 1739 01:31:00,360 --> 01:31:01,880 Speaker 1: know because I do that when I post I'm up, 1740 01:31:01,880 --> 01:31:03,599 Speaker 1: I'm up. I'm gonna post some stuff for you man, 1741 01:31:03,720 --> 01:31:06,519 Speaker 1: because you know what happens is when I posted because 1742 01:31:06,520 --> 01:31:11,000 Speaker 1: I'm a foodie, I got seven Facebook followers, eight and 1743 01:31:11,600 --> 01:31:14,560 Speaker 1: of my followers a female, and so I knew all this. 1744 01:31:14,880 --> 01:31:17,800 Speaker 1: And so you know, seven of my audience is under 1745 01:31:17,840 --> 01:31:20,200 Speaker 1: the age of sixty four. So all my people eat, 1746 01:31:20,600 --> 01:31:23,720 Speaker 1: they eat, okay, and so and so when I talk 1747 01:31:23,760 --> 01:31:26,800 Speaker 1: about your your product, that means that when I post something, 1748 01:31:27,000 --> 01:31:30,200 Speaker 1: I'm gonna post it on the resar Rushaun Eats, recommending 1749 01:31:30,240 --> 01:31:32,120 Speaker 1: this is a place to go. But before we in 1750 01:31:32,439 --> 01:31:34,240 Speaker 1: this interview, I got to tell people why I got 1751 01:31:34,320 --> 01:31:36,240 Speaker 1: excited about your business. You do a lot of other 1752 01:31:36,320 --> 01:31:38,600 Speaker 1: things on your menu, but I want to focus on 1753 01:31:38,680 --> 01:31:44,519 Speaker 1: those fries and the Old Atlanta, the seafood Shalty, the Bluff, 1754 01:31:45,040 --> 01:31:49,360 Speaker 1: the game game, the nineties six Olympics, the Magic City, 1755 01:31:49,800 --> 01:31:55,160 Speaker 1: the buckhead, mobster, lobster, and shrimp. Come on, now, now 1756 01:31:55,280 --> 01:31:57,599 Speaker 1: here's the deal. His pricing, I feel is really good, 1757 01:31:58,040 --> 01:32:01,840 Speaker 1: like the Old Atlanta's fifteen dollars. The seafood shalty that 1758 01:32:02,000 --> 01:32:04,760 Speaker 1: has shrimp and crabbing it okay, not shrimping, crabbing, and 1759 01:32:04,880 --> 01:32:09,960 Speaker 1: that come on that wild called shrimp. Okay, I apologize. 1760 01:32:10,680 --> 01:32:13,679 Speaker 1: I showed at you on that brother. The seafood shot 1761 01:32:13,840 --> 01:32:17,160 Speaker 1: is only eighteen dollars. The bluff is fifteen dollars, The 1762 01:32:17,280 --> 01:32:21,559 Speaker 1: gang gang is fifteen dollars. Then Si Olympics and fifteen dollars, 1763 01:32:21,640 --> 01:32:26,000 Speaker 1: Magic City fifteen. Now the buckhead and the mobster, lobster 1764 01:32:26,120 --> 01:32:28,880 Speaker 1: and shrimp are The buckhead is thirty five dollars. But 1765 01:32:28,960 --> 01:32:33,920 Speaker 1: check this out, fried cajued lobster bites drizzled with the 1766 01:32:34,040 --> 01:32:40,120 Speaker 1: homemade lemon garlic. Whoa boy right there? Come on now? 1767 01:32:40,960 --> 01:32:44,120 Speaker 1: And then you got the mobster, lobster and shrimp as 1768 01:32:44,200 --> 01:32:49,439 Speaker 1: broad lobsters, shrimp or butter oh on some French fries. 1769 01:32:50,040 --> 01:32:53,559 Speaker 1: That's only twenty eight dollars. What is your most popular 1770 01:32:54,280 --> 01:32:56,760 Speaker 1: French fried? Order their top two? What are your top two? 1771 01:32:58,160 --> 01:33:02,280 Speaker 1: The talk to be first would be the bluff that's 1772 01:33:02,320 --> 01:33:06,040 Speaker 1: the hot hunting lenon pepper and that goes over where. 1773 01:33:06,880 --> 01:33:11,599 Speaker 1: And the second, I would say the seafood shouting because 1774 01:33:11,760 --> 01:33:16,120 Speaker 1: the people who love it absolutely love it and they 1775 01:33:16,840 --> 01:33:21,000 Speaker 1: rarely you know, uh er from it. Now, le let 1776 01:33:21,000 --> 01:33:24,040 Speaker 1: me ask you this. Now there you do you? You 1777 01:33:24,160 --> 01:33:26,040 Speaker 1: do you cut your own fries? Do you make your 1778 01:33:26,080 --> 01:33:29,960 Speaker 1: fries or you order your fries? Your hand could freshly 1779 01:33:30,120 --> 01:33:34,360 Speaker 1: season and buy two people who love fries and do 1780 01:33:34,520 --> 01:33:36,560 Speaker 1: it like six days a week. So yeah, we we 1781 01:33:37,160 --> 01:33:39,599 Speaker 1: everything is hand made. So you ordered the big old 1782 01:33:39,680 --> 01:33:43,479 Speaker 1: bags or potatoes, that's right? What what what do they 1783 01:33:43,520 --> 01:33:46,559 Speaker 1: shipping man from? What do you get them shipped in from? Well, 1784 01:33:46,720 --> 01:33:48,280 Speaker 1: i's got a matter of the ship and we're not 1785 01:33:48,400 --> 01:33:53,040 Speaker 1: doing any any pecurement yet for those kinds of uh delivery. 1786 01:33:53,200 --> 01:33:55,400 Speaker 1: We're gonna pick it up, just gonna pick up. Okay, 1787 01:33:55,439 --> 01:33:57,240 Speaker 1: you do a lot of local. You just said, we're 1788 01:33:57,280 --> 01:34:00,160 Speaker 1: not there yet. We're gonna get all our potatoes and 1789 01:34:00,240 --> 01:34:02,880 Speaker 1: then we prepare our orders. So I love this man 1790 01:34:02,960 --> 01:34:05,559 Speaker 1: because you know that you have a dream that you're 1791 01:34:05,600 --> 01:34:08,400 Speaker 1: dealing with and you're making it happen every day and 1792 01:34:08,520 --> 01:34:12,120 Speaker 1: every week. What's the future for Puncho Late Night Fry 1793 01:34:12,160 --> 01:34:15,960 Speaker 1: Track to be an institution of a now right now 1794 01:34:16,040 --> 01:34:19,439 Speaker 1: we're small, but mighty right Yeah, we have a vision 1795 01:34:19,560 --> 01:34:23,960 Speaker 1: to be an institution of Ala. And that's why you 1796 01:34:24,360 --> 01:34:27,240 Speaker 1: just here Atlanta and so much of good brand is 1797 01:34:27,320 --> 01:34:30,559 Speaker 1: because that's what we're tied to, not in the sense 1798 01:34:30,600 --> 01:34:32,040 Speaker 1: that that's what we want to stay in this what 1799 01:34:32,080 --> 01:34:34,560 Speaker 1: we want to keep it. That's where we know this 1800 01:34:34,800 --> 01:34:38,639 Speaker 1: concept lives and um, where we wanted to bubble from 1801 01:34:39,920 --> 01:34:42,080 Speaker 1: my man, I really appreciate you taking the time coming 1802 01:34:42,120 --> 01:34:44,280 Speaker 1: to my show because of the fact that you are 1803 01:34:44,280 --> 01:34:47,880 Speaker 1: an entrepreneur that's at the early stage of and you're planning. 1804 01:34:48,000 --> 01:34:50,360 Speaker 1: You got a clear understanding how to market, You got 1805 01:34:50,760 --> 01:34:52,560 Speaker 1: your apprecentation. You get it. You know a lot of 1806 01:34:52,600 --> 01:34:54,519 Speaker 1: people don't get it. They think they can open the 1807 01:34:54,560 --> 01:34:56,280 Speaker 1: doors and the people just gonna come right on end. 1808 01:34:56,640 --> 01:34:58,760 Speaker 1: People just gonna find and what they why when they 1809 01:34:58,800 --> 01:35:01,400 Speaker 1: put up their tent. That's not true. That's not true. 1810 01:35:01,640 --> 01:35:05,200 Speaker 1: That's preparations. You have to be able to deal with 1811 01:35:05,320 --> 01:35:06,920 Speaker 1: the bad days because there's gonna be a lot of 1812 01:35:06,920 --> 01:35:09,360 Speaker 1: great days. But those bad days I call them turn 1813 01:35:09,439 --> 01:35:11,559 Speaker 1: back days. Those are days that can make you go, man, 1814 01:35:11,640 --> 01:35:13,880 Speaker 1: out of this. This ain't for me. And you know 1815 01:35:14,640 --> 01:35:16,600 Speaker 1: that you've survived those and this is one of the 1816 01:35:16,680 --> 01:35:19,360 Speaker 1: big turn back days that's happening right now in everybody's life. 1817 01:35:19,680 --> 01:35:21,840 Speaker 1: Keep winning that, Puncho, and I'm glad you came on 1818 01:35:21,880 --> 01:35:25,560 Speaker 1: Money Making Conversations. Man. Thank you. I appreciate you recognizing 1819 01:35:25,640 --> 01:35:29,840 Speaker 1: that and recognizing earth. Um. I can't wait until to 1820 01:35:29,960 --> 01:35:31,559 Speaker 1: the future. I can come back in and you give 1821 01:35:31,600 --> 01:35:34,400 Speaker 1: you enough there doing even better. Well, I'm gonna put 1822 01:35:34,439 --> 01:35:36,519 Speaker 1: your rushawn eat and I'm gonna give you update right now. 1823 01:35:36,600 --> 01:35:39,479 Speaker 1: You're gonna be on rushawn eat. All my followers on 1824 01:35:39,600 --> 01:35:43,080 Speaker 1: my Facebook page seven four thousand, and I got thirty 1825 01:35:43,120 --> 01:35:46,479 Speaker 1: six thousands on my Instagram account, and we're just gonna 1826 01:35:46,960 --> 01:35:48,880 Speaker 1: if if you're not busy, you're about to get busy. 1827 01:35:48,920 --> 01:35:52,679 Speaker 1: Young brother, You're about to get busy, and we don't 1828 01:35:52,680 --> 01:35:54,120 Speaker 1: have to figure out how to get you start too. 1829 01:35:54,200 --> 01:35:56,519 Speaker 1: So just letting me know. I appreciate you, man. I 1830 01:35:56,560 --> 01:35:58,280 Speaker 1: appreciate you coming on money and make it cover says 1831 01:35:58,280 --> 01:36:00,920 Speaker 1: you've done your You're you're done your duty. Man man, 1832 01:36:01,000 --> 01:36:03,080 Speaker 1: thank you for having a platform and hate for all 1833 01:36:03,200 --> 01:36:06,840 Speaker 1: y'all from all across the world. I appreciate him. Rashan 1834 01:36:07,080 --> 01:36:09,760 Speaker 1: and you as aware um while it's on Instagram and 1835 01:36:09,880 --> 01:36:12,280 Speaker 1: before our trap awesome. If you want to hear more 1836 01:36:12,320 --> 01:36:15,639 Speaker 1: Money Making Conversation interviews, go to Money Making Conversation dot com. 1837 01:36:16,000 --> 01:36:20,160 Speaker 1: I'm Rashan McDonald. I'm your host. Adoption of teens from 1838 01:36:20,200 --> 01:36:22,599 Speaker 1: foster care is a topic not enough people know about 1839 01:36:22,680 --> 01:36:25,400 Speaker 1: and we're here to change that. I'm April Denuity, host 1840 01:36:25,479 --> 01:36:29,400 Speaker 1: of the new podcast Navigating Adoption presented by adopt Us Kids. 1841 01:36:29,560 --> 01:36:33,320 Speaker 1: Each episode brings you compelling, real life adoption stories told 1842 01:36:33,360 --> 01:36:35,839 Speaker 1: by the families that lived them, with commentary from experts. 1843 01:36:36,280 --> 01:36:39,959 Speaker 1: Visit adopt us Kids dot org, slash podcast, or subscribe 1844 01:36:40,000 --> 01:36:43,320 Speaker 1: to Navigating Adoption Presented by adopt Us Kids, brought to 1845 01:36:43,400 --> 01:36:45,439 Speaker 1: you by the U S Department of Health and Human Services, 1846 01:36:45,479 --> 01:36:50,160 Speaker 1: Administration for Children and Families and the Council. What grows 1847 01:36:50,200 --> 01:36:53,559 Speaker 1: in the forest trees? Sure you know? What else grows 1848 01:36:53,640 --> 01:36:57,280 Speaker 1: in the forest? Our imagination, a sense of wonder, and 1849 01:36:57,400 --> 01:37:00,479 Speaker 1: our family bonds grow too, because when we is connect 1850 01:37:00,520 --> 01:37:07,120 Speaker 1: from this and connect with this, we reconnect with each other. 1851 01:37:07,880 --> 01:37:10,719 Speaker 1: The forest is closer than you think. Find a forest 1852 01:37:10,880 --> 01:37:14,360 Speaker 1: near you and start exploring. I Discover the Forest dot org. 1853 01:37:14,720 --> 01:37:17,240 Speaker 1: Brought to you by the United States Forest Service and 1854 01:37:17,320 --> 01:37:23,080 Speaker 1: the ad Council. What grows in the forest trees? Sure no? 1855 01:37:23,200 --> 01:37:26,519 Speaker 1: What else grows in the forest? Our imagination, our sense 1856 01:37:26,600 --> 01:37:29,960 Speaker 1: of wonder, and our family bonds grow too because when 1857 01:37:30,000 --> 01:37:36,760 Speaker 1: we disconnect from this and connect with this, we reconnect 1858 01:37:36,840 --> 01:37:39,880 Speaker 1: with each other. The forest is closer than you think. 1859 01:37:40,200 --> 01:37:43,519 Speaker 1: Find a forest near you and start exploring. I Discover 1860 01:37:43,640 --> 01:37:46,040 Speaker 1: the Forest dot org brought to you by the United 1861 01:37:46,120 --> 01:37:50,280 Speaker 1: States Forest Service and the AD Council. My next guest, 1862 01:37:50,320 --> 01:37:53,920 Speaker 1: she's here. She's based in Atlanta. She's an award winning chef, 1863 01:37:54,560 --> 01:37:58,320 Speaker 1: TV personality, owners slash chef of Twisted Soul, cook house, 1864 01:37:58,439 --> 01:38:01,280 Speaker 1: and poors A differ from kind of Chick, which is 1865 01:38:01,320 --> 01:38:04,000 Speaker 1: a new chicken pop up concept and Chicken I say 1866 01:38:04,080 --> 01:38:07,200 Speaker 1: chicken chicken, cook cook chicken chicken pop up concept in 1867 01:38:07,200 --> 01:38:10,599 Speaker 1: the letter. She's been featured on the Food Network, Travel Channel, 1868 01:38:10,680 --> 01:38:14,080 Speaker 1: The New York Times, Huffington Posts and BuzzFeed. BuzzFeed You 1869 01:38:14,160 --> 01:38:16,560 Speaker 1: never got a little fast desert about thirty seconds you 1870 01:38:16,600 --> 01:38:20,240 Speaker 1: cook up the world. Please welcome to UH Moneymaking Conversation. 1871 01:38:20,400 --> 01:38:25,800 Speaker 1: Chef Deborah f Treats. Thank you so much for that 1872 01:38:25,960 --> 01:38:30,280 Speaker 1: in productive Well, first of all, I didn't make anything up, 1873 01:38:30,439 --> 01:38:32,120 Speaker 1: you know, And that's the beauty of having a career 1874 01:38:32,600 --> 01:38:35,160 Speaker 1: and being recognized for your talents. How do you feel 1875 01:38:35,160 --> 01:38:37,800 Speaker 1: about it? Where you at right now? We're gonna get 1876 01:38:37,800 --> 01:38:40,120 Speaker 1: to the restaurants and the pop ups, and this about 1877 01:38:40,120 --> 01:38:42,240 Speaker 1: when I bring people on Money Making Conversation always, it's 1878 01:38:42,240 --> 01:38:44,760 Speaker 1: always a journey because a lot of times when you 1879 01:38:44,800 --> 01:38:47,040 Speaker 1: come on my show, we're just talking about the end results, 1880 01:38:47,080 --> 01:38:49,040 Speaker 1: and we all know that even we were talking about 1881 01:38:49,040 --> 01:38:52,560 Speaker 1: their results, they're still goals in place to make that 1882 01:38:52,680 --> 01:38:55,600 Speaker 1: even bigger. But but as you speak of being a 1883 01:38:55,800 --> 01:38:58,639 Speaker 1: featured on in the New York Times and Huffington Posts, 1884 01:38:58,680 --> 01:39:02,679 Speaker 1: which is a big digital imprint for magazines and online 1885 01:39:02,800 --> 01:39:06,080 Speaker 1: uh concepts and buzz Feats which is also video driven 1886 01:39:06,160 --> 01:39:08,960 Speaker 1: and travel channel which you know that's TV. We know 1887 01:39:09,120 --> 01:39:11,800 Speaker 1: the Food Networks TV. How does that do it? What 1888 01:39:11,880 --> 01:39:13,880 Speaker 1: does that do for your brand? And how has it 1889 01:39:14,040 --> 01:39:19,240 Speaker 1: allowed your brand to be uh recognized throughout the world. UM, 1890 01:39:19,360 --> 01:39:23,920 Speaker 1: I mean it's it's um immeasurable, you know, the now 1891 01:39:24,200 --> 01:39:28,640 Speaker 1: the positive impact that it's had on brands, UM, you 1892 01:39:28,720 --> 01:39:32,440 Speaker 1: know it. You know, it was a text of textbook 1893 01:39:33,040 --> 01:39:36,479 Speaker 1: way to have done that. UM. Some things just kind 1894 01:39:36,520 --> 01:39:39,680 Speaker 1: of fell in the right places at the right time. UM. 1895 01:39:40,040 --> 01:39:43,479 Speaker 1: And I took advantage of all the opportunities that were 1896 01:39:43,560 --> 01:39:47,519 Speaker 1: presented to me. UM, seeing the big picture of this 1897 01:39:47,760 --> 01:39:50,800 Speaker 1: marketing that you know I was getting, and you know, 1898 01:39:51,120 --> 01:39:55,080 Speaker 1: being able to development. UM. You know, a brand that 1899 01:39:55,280 --> 01:39:59,439 Speaker 1: was recognizable worldwide, and that's really important. I like what 1900 01:39:59,560 --> 01:40:02,280 Speaker 1: you said, you say, you know, sometimes you just gotta 1901 01:40:02,280 --> 01:40:04,840 Speaker 1: be ready to pivot when the opportunity presents yourself, because 1902 01:40:04,880 --> 01:40:07,600 Speaker 1: we can't plan. Somebody calling you said, well, you make 1903 01:40:07,600 --> 01:40:10,160 Speaker 1: an appearance on the Food Network and you can't sometimes 1904 01:40:10,200 --> 01:40:12,519 Speaker 1: say I don't know, let me check my calendar. You 1905 01:40:12,600 --> 01:40:20,120 Speaker 1: have to say yes. And because these appearances somebody's you know, 1906 01:40:20,200 --> 01:40:22,840 Speaker 1: if they call you, somebody is ready to say yes 1907 01:40:22,960 --> 01:40:26,280 Speaker 1: if you say let me let me check, or they say, uh, 1908 01:40:27,280 --> 01:40:29,840 Speaker 1: I don't know, well all this what what do you 1909 01:40:29,880 --> 01:40:31,640 Speaker 1: want me to do? Even if even the tone you 1910 01:40:31,760 --> 01:40:34,280 Speaker 1: may ask the questions could could lose you the opportunity 1911 01:40:34,320 --> 01:40:36,439 Speaker 1: to make an appearance on the network. What you know 1912 01:40:37,160 --> 01:40:39,400 Speaker 1: is what you're using your resumes to be able to 1913 01:40:39,479 --> 01:40:42,479 Speaker 1: get other opportunities. It really becomes a blessing. You gotta 1914 01:40:42,760 --> 01:40:44,760 Speaker 1: you gotta not look at it as a as a 1915 01:40:44,840 --> 01:40:47,280 Speaker 1: as a difficult moment or a conflicting moment. You have 1916 01:40:47,360 --> 01:40:49,200 Speaker 1: to say, how can I do it and make it happen? 1917 01:40:49,560 --> 01:40:52,600 Speaker 1: That's really what this is all about, right, That is 1918 01:40:52,920 --> 01:40:56,720 Speaker 1: really exactly what it is. It's like I've always gone 1919 01:40:56,840 --> 01:40:59,240 Speaker 1: with that. I'm going to say yes and I will 1920 01:40:59,280 --> 01:41:02,360 Speaker 1: figure out how I'm going to do it. But you know, 1921 01:41:02,840 --> 01:41:05,760 Speaker 1: the opportunity, when it's there, you have to grab it 1922 01:41:05,880 --> 01:41:09,720 Speaker 1: because as as you just said, now they really keeps 1923 01:41:09,760 --> 01:41:13,600 Speaker 1: going um and somebody else will grab at that opportunity. 1924 01:41:13,800 --> 01:41:18,160 Speaker 1: So um. You know I I always look to see, Okay, 1925 01:41:18,439 --> 01:41:20,680 Speaker 1: what how does this help me build my brand? What 1926 01:41:21,400 --> 01:41:24,400 Speaker 1: what positive impact is it's gonna have on it? And 1927 01:41:24,520 --> 01:41:27,000 Speaker 1: I'm gonna say yes now and we'll figure out the 1928 01:41:27,080 --> 01:41:29,439 Speaker 1: details of it later. Yeah. I want people to hear that, 1929 01:41:29,680 --> 01:41:32,200 Speaker 1: because some things are not always uh you know, well, 1930 01:41:32,280 --> 01:41:34,280 Speaker 1: let me plan it out a month in advance. Well, 1931 01:41:34,320 --> 01:41:38,639 Speaker 1: when you get reached a certain level of notoriety, yes 1932 01:41:38,800 --> 01:41:41,000 Speaker 1: you can think about it. Let me check my calendar. 1933 01:41:41,280 --> 01:41:44,520 Speaker 1: But when you're under the hustle of getting your brand recognized, 1934 01:41:44,800 --> 01:41:47,120 Speaker 1: getting your brand word of mouth, creating word of mouth 1935 01:41:47,280 --> 01:41:50,240 Speaker 1: within the industry, you gotta ride with the opportunity that's 1936 01:41:50,280 --> 01:41:52,360 Speaker 1: given to you. And sometimes it might not be what 1937 01:41:52,479 --> 01:41:54,160 Speaker 1: you want to do, but you make it work for 1938 01:41:54,280 --> 01:41:56,280 Speaker 1: what you want, what you needed to do, and that 1939 01:41:56,520 --> 01:41:59,840 Speaker 1: is positive exposure for your brand. Now, here's something interesting. 1940 01:42:00,080 --> 01:42:02,000 Speaker 1: Was going through your bio and said protest barking on 1941 01:42:02,080 --> 01:42:05,680 Speaker 1: her culinary career. More than twenty years ago. Mr Van 1942 01:42:05,760 --> 01:42:09,920 Speaker 1: Trees was a flight attendant for American Airlines and the 1943 01:42:09,960 --> 01:42:11,960 Speaker 1: reason I wanted to bring that up because you know, 1944 01:42:12,080 --> 01:42:14,400 Speaker 1: you're a chef and I've traveled a lot. That's which 1945 01:42:14,439 --> 01:42:16,439 Speaker 1: allows me to eat a lot of good food and 1946 01:42:16,560 --> 01:42:19,120 Speaker 1: different cultures and things like that. You said throughout your 1947 01:42:19,560 --> 01:42:22,800 Speaker 1: your destination with throughout Europe, Latin America, the Middle East, 1948 01:42:22,840 --> 01:42:26,160 Speaker 1: and Southeast Asia. What effect did all this travel have 1949 01:42:26,320 --> 01:42:31,160 Speaker 1: on your cooking style or or your culinary style today? UM? 1950 01:42:31,600 --> 01:42:35,839 Speaker 1: It is you know, actually what makes my my cuisine 1951 01:42:35,880 --> 01:42:39,559 Speaker 1: a little bit different? UM. I tell people my cuisine 1952 01:42:39,760 --> 01:42:44,240 Speaker 1: is telling a story, and my story UM. And so 1953 01:42:45,120 --> 01:42:47,400 Speaker 1: you know, you need to be able, you know, to 1954 01:42:48,280 --> 01:42:50,519 Speaker 1: you know, think outside of the box. I did not 1955 01:42:50,800 --> 01:42:54,000 Speaker 1: want to be like everybody else. UM. And so I 1956 01:42:54,200 --> 01:42:58,040 Speaker 1: can find all of those travels UM, and I put 1957 01:42:58,160 --> 01:43:00,960 Speaker 1: them together to you know, come with the cuisine that 1958 01:43:01,080 --> 01:43:06,360 Speaker 1: I call globally inspired UM soul food. UM. So you know, 1959 01:43:06,520 --> 01:43:09,640 Speaker 1: I looked at different cultures and the foods that were 1960 01:43:09,720 --> 01:43:14,120 Speaker 1: considered a regular or comfort food UM of those cultures 1961 01:43:14,400 --> 01:43:17,800 Speaker 1: and brought it back and kind of yeah, put it 1962 01:43:18,000 --> 01:43:22,360 Speaker 1: with my UM, African American culture of soul food and 1963 01:43:22,680 --> 01:43:25,240 Speaker 1: yelps that the dishes that I come up with a 1964 01:43:25,320 --> 01:43:29,720 Speaker 1: combination of all those travels and of my upbring. Well, 1965 01:43:29,760 --> 01:43:32,160 Speaker 1: it's really funny because I'm gonna get to your definition 1966 01:43:32,200 --> 01:43:34,439 Speaker 1: of soul food because I want to ask you that. 1967 01:43:34,600 --> 01:43:37,160 Speaker 1: But I was reading nearby, Say and Russia, French fries 1968 01:43:37,200 --> 01:43:40,920 Speaker 1: are more coveted than caviar seven first fry may I love? 1969 01:43:42,000 --> 01:43:44,080 Speaker 1: So So it basically go you go to France, they 1970 01:43:44,120 --> 01:43:45,640 Speaker 1: look at you and talking about French fries, they look 1971 01:43:45,680 --> 01:43:47,439 Speaker 1: at you like huh. You go to Russia and you 1972 01:43:47,439 --> 01:43:51,960 Speaker 1: talk about French fries, they go where And it allows 1973 01:43:52,000 --> 01:43:53,880 Speaker 1: for you, it's allows to us to see those different 1974 01:43:53,920 --> 01:43:57,200 Speaker 1: cultures and how they react. And then you say soul food, 1975 01:43:57,560 --> 01:44:00,320 Speaker 1: I have to ask you, chef, Chef Deborah, what is 1976 01:44:00,400 --> 01:44:04,200 Speaker 1: so food? Um? You know, I think it means different 1977 01:44:04,280 --> 01:44:07,840 Speaker 1: things to different people. UM. For me, it is food 1978 01:44:07,920 --> 01:44:10,760 Speaker 1: that comes from the soul. And when I say that, 1979 01:44:11,439 --> 01:44:13,680 Speaker 1: you know, I feel like it's the food that is 1980 01:44:13,880 --> 01:44:19,120 Speaker 1: cooked from love. Um. The food that evokes memories, um. 1981 01:44:19,479 --> 01:44:23,320 Speaker 1: The food that you know, reminds us of where we 1982 01:44:23,479 --> 01:44:27,320 Speaker 1: came from. Um. Now, and those are the foods that 1983 01:44:27,400 --> 01:44:30,120 Speaker 1: touch our hearts, they touch our souls. So that is 1984 01:44:30,320 --> 01:44:35,120 Speaker 1: what soul food is. Okay. So, now when I look 1985 01:44:35,160 --> 01:44:37,280 Speaker 1: at the so food because it's very popular. You know 1986 01:44:37,439 --> 01:44:40,280 Speaker 1: when you get to uh when you get to certain 1987 01:44:40,360 --> 01:44:44,760 Speaker 1: places they're calling Southern delicacies and then you get as 1988 01:44:44,800 --> 01:44:48,559 Speaker 1: you call it, soul food. UH person in the African 1989 01:44:48,600 --> 01:44:52,000 Speaker 1: American community, when I look at yams and yams at 1990 01:44:52,120 --> 01:44:55,360 Speaker 1: uh on a southern restaurant, is the same that type 1991 01:44:55,360 --> 01:44:57,920 Speaker 1: of yams I have at a soul food restaurant. Or 1992 01:44:58,040 --> 01:45:00,439 Speaker 1: sometimes the greens are different. You know, put a little 1993 01:45:00,720 --> 01:45:03,519 Speaker 1: ham or ham hops in your collar greens to give 1994 01:45:03,560 --> 01:45:06,200 Speaker 1: it that flavor. Some people, now we have vegans, they 1995 01:45:06,240 --> 01:45:08,120 Speaker 1: don't want meet and so they have the red beans 1996 01:45:08,200 --> 01:45:10,720 Speaker 1: without the sausage. And so there's so many different people, 1997 01:45:10,840 --> 01:45:13,120 Speaker 1: so many different palates that we are playing and we're 1998 01:45:13,200 --> 01:45:16,000 Speaker 1: dancing around nowadays. How do you find a menu that 1999 01:45:16,560 --> 01:45:18,120 Speaker 1: are you trying to find a menu that works for 2000 01:45:18,200 --> 01:45:20,840 Speaker 1: the masses or trying to find a menu that will 2001 01:45:20,960 --> 01:45:23,720 Speaker 1: draw the masses to your your place of business? How 2002 01:45:23,760 --> 01:45:28,640 Speaker 1: does that menu develop and work? Um, it's it's a 2003 01:45:28,920 --> 01:45:34,439 Speaker 1: menu that Um it's interesting. I don't want to do 2004 01:45:35,040 --> 01:45:39,320 Speaker 1: what everybody else is doing. I don't want you to experience, 2005 01:45:39,680 --> 01:45:42,720 Speaker 1: you know something, I want you to have the experience 2006 01:45:42,800 --> 01:45:45,160 Speaker 1: with me that you're not going to find that's true 2007 01:45:45,200 --> 01:45:47,960 Speaker 1: somewhere else that's true. And even though we might be 2008 01:45:48,080 --> 01:45:49,960 Speaker 1: saying the same thing, right, even though we might be 2009 01:45:50,000 --> 01:45:53,920 Speaker 1: doing the same chicken, the chicken experience is different. And 2010 01:45:54,000 --> 01:45:56,759 Speaker 1: you see that with Hamburgers. You know, you have five guys, 2011 01:45:56,880 --> 01:46:00,960 Speaker 1: Bud Rutgers, McDonald's, Wendy's. Everyone is trying to draw based 2012 01:46:01,000 --> 01:46:03,880 Speaker 1: on the experience that you will get at their establishment. 2013 01:46:04,040 --> 01:46:06,439 Speaker 1: And that's what you're doing, is two places of business 2014 01:46:07,040 --> 01:46:12,160 Speaker 1: continue exactly. So you know, even if we look at 2015 01:46:13,080 --> 01:46:20,200 Speaker 1: the traditional African Americans, UM, soul food by definition, going 2016 01:46:20,320 --> 01:46:24,240 Speaker 1: from region to regions, it's different, you know. So it's 2017 01:46:24,320 --> 01:46:28,800 Speaker 1: it's more combined, you know, with with food than you know, 2018 01:46:29,000 --> 01:46:32,680 Speaker 1: just a recipe. You know, it's a whole story behind it. 2019 01:46:33,080 --> 01:46:36,240 Speaker 1: And so it's in developing my menu, I'm trying to 2020 01:46:36,320 --> 01:46:40,320 Speaker 1: tell stories, you know. I want you to ask me, Um, 2021 01:46:40,600 --> 01:46:43,360 Speaker 1: how did I come up with this dish? Um? I 2022 01:46:43,520 --> 01:46:46,880 Speaker 1: want to listen to you tell me stories you know 2023 01:46:47,080 --> 01:46:50,599 Speaker 1: about what is comforting to you? What is soul food 2024 01:46:50,680 --> 01:46:53,120 Speaker 1: to you? Um? And I want to go and I 2025 01:46:53,240 --> 01:46:56,519 Speaker 1: want to interpret it in my way. UM. And I 2026 01:46:56,680 --> 01:47:01,679 Speaker 1: think that's what sets me apart for Um. Other restaurant tours, 2027 01:47:01,800 --> 01:47:05,080 Speaker 1: which is important, you know, to find my own little niche, 2028 01:47:05,640 --> 01:47:09,040 Speaker 1: you know, and my own brain and established it. So 2029 01:47:10,080 --> 01:47:13,240 Speaker 1: those are the that's the process that I go through 2030 01:47:13,640 --> 01:47:16,560 Speaker 1: when I'm trying to develop a menu. You know, I 2031 01:47:16,640 --> 01:47:20,559 Speaker 1: wanted to be interesting, I wanted to be diverse, UM, 2032 01:47:20,680 --> 01:47:23,000 Speaker 1: and I wanted to have a story behind it that 2033 01:47:23,160 --> 01:47:26,400 Speaker 1: touches my heart. Awesome. Here's a question before we go 2034 01:47:26,439 --> 01:47:27,720 Speaker 1: to the next break, because of the next break, I 2035 01:47:27,760 --> 01:47:30,679 Speaker 1: want to talk about your two restaurants, especially the pop 2036 01:47:30,800 --> 01:47:33,320 Speaker 1: up restaurant Chicken Restaurant that you have in Atlanta that 2037 01:47:33,479 --> 01:47:36,600 Speaker 1: launched this month. Um. What did your skill? Did you 2038 01:47:36,640 --> 01:47:39,719 Speaker 1: go to schools to develop your skills? They just naturally 2039 01:47:39,720 --> 01:47:42,640 Speaker 1: talk about the training that's tied to your skills as 2040 01:47:42,680 --> 01:47:46,599 Speaker 1: a cheft. Um, it's a combination. You know. I grew 2041 01:47:46,720 --> 01:47:50,160 Speaker 1: up um with the family of great cooks. Um. I 2042 01:47:50,240 --> 01:47:54,320 Speaker 1: grew up in the Midwest. Um, and then I had 2043 01:47:54,640 --> 01:47:58,280 Speaker 1: a father and grandfather that were, you know, big barbecue teams. 2044 01:47:58,400 --> 01:48:04,320 Speaker 1: So I grew up learning how about Um, Kansas City. 2045 01:48:05,000 --> 01:48:07,400 Speaker 1: I thought you're gonna say Kansas City, that's that's barbecue 2046 01:48:07,479 --> 01:48:13,719 Speaker 1: town right there, exactly exactly, and it's like every chance 2047 01:48:13,760 --> 01:48:16,360 Speaker 1: I can, I'm barbecueing something up to putting it on 2048 01:48:16,479 --> 01:48:20,639 Speaker 1: the menu. Um. And then I did go to culinary school, um, 2049 01:48:21,360 --> 01:48:25,280 Speaker 1: you know, and that traveling. So at one point I 2050 01:48:25,400 --> 01:48:30,080 Speaker 1: was married to a basketball player who played overseas, UM, 2051 01:48:30,280 --> 01:48:34,040 Speaker 1: and it gave me the opportunity to live in that 2052 01:48:34,320 --> 01:48:37,400 Speaker 1: culture and absorb it and going to people's homes, not 2053 01:48:37,680 --> 01:48:41,360 Speaker 1: just restaurants. So it's a different experience, you know. So 2054 01:48:41,960 --> 01:48:45,400 Speaker 1: all of that combined is the training that I have 2055 01:48:45,920 --> 01:48:48,839 Speaker 1: that's gotten me to the place that I am today. 2056 01:48:49,400 --> 01:48:52,040 Speaker 1: It's created your voice for the food that you make 2057 01:48:52,280 --> 01:48:55,920 Speaker 1: on the phone. I have a chef, Deborah band Uh. 2058 01:48:56,080 --> 01:48:59,519 Speaker 1: She is um, a chef, a straordinary travel the world 2059 01:48:59,760 --> 01:49:04,400 Speaker 1: to her talents, going into homes, eating restaurants, places like 2060 01:49:04,840 --> 01:49:08,200 Speaker 1: Middle East, the Middle East, Southeast Asia, Latin America, Europe. 2061 01:49:08,520 --> 01:49:10,320 Speaker 1: But she's on the show to talk about She's based 2062 01:49:10,360 --> 01:49:12,479 Speaker 1: in Atlanta, and she's on the show to talk about 2063 01:49:12,479 --> 01:49:14,960 Speaker 1: a couple of restaurants once to pop up Once, an 2064 01:49:15,120 --> 01:49:19,040 Speaker 1: established place called Twisted Soul Cookhouse and Pores. I'm assuming 2065 01:49:19,120 --> 01:49:25,800 Speaker 1: pores means liquor or poors means something else there. Okay, good, 2066 01:49:25,880 --> 01:49:28,160 Speaker 1: let's talk about that at First, let's talk twisted soul. 2067 01:49:28,280 --> 01:49:31,400 Speaker 1: Cook house. Cook house. It sounds like barbecue. That sounds 2068 01:49:31,479 --> 01:49:34,960 Speaker 1: like some some heat being generated in this building. Cookhouse 2069 01:49:35,360 --> 01:49:37,960 Speaker 1: and poors talk about that that that place of business. 2070 01:49:39,760 --> 01:49:45,879 Speaker 1: Uh well, it's it's um a warm gathering spot, gathering scribe, 2071 01:49:46,560 --> 01:49:50,960 Speaker 1: a warm gathering spot. UM. Uh you know, it's a 2072 01:49:51,160 --> 01:49:55,040 Speaker 1: great location in west midtown here in Atlanta. UM. You know, 2073 01:49:55,120 --> 01:49:58,559 Speaker 1: I have a very diverse clients, hell, very diverse group 2074 01:49:58,720 --> 01:50:02,599 Speaker 1: of cooks and for bass and those working. UM, we're 2075 01:50:02,720 --> 01:50:06,519 Speaker 1: very big on customer service. And we UM we love 2076 01:50:07,160 --> 01:50:11,879 Speaker 1: to serve your good food. UM. We use sustainable products. 2077 01:50:12,080 --> 01:50:16,120 Speaker 1: We UM utilized the local farmers, UM as much as 2078 01:50:16,200 --> 01:50:19,400 Speaker 1: we possibly can in our cooking. I mean you change 2079 01:50:19,439 --> 01:50:22,960 Speaker 1: this seasonally, UM, you know, and we just we have 2080 01:50:23,120 --> 01:50:26,360 Speaker 1: a good time with what we do. We've been there. 2081 01:50:26,479 --> 01:50:30,320 Speaker 1: I think we're in our fourth year business. Thank you, 2082 01:50:30,560 --> 01:50:33,320 Speaker 1: thank you. Things are going good. Um, you know, and 2083 01:50:33,520 --> 01:50:36,200 Speaker 1: and you know now we're finding you know, this this 2084 01:50:36,439 --> 01:50:38,840 Speaker 1: new world that we're trying to navigate. You know, but 2085 01:50:39,520 --> 01:50:42,320 Speaker 1: we talked about that part later, right, we don't do 2086 01:50:42,360 --> 01:50:44,120 Speaker 1: anything about it. Let's talk about the new world a 2087 01:50:44,160 --> 01:50:46,639 Speaker 1: little bit. I don't you know, because I have a nephew. 2088 01:50:46,720 --> 01:50:50,280 Speaker 1: He has a he has like a roadside stand type 2089 01:50:50,360 --> 01:50:53,360 Speaker 1: restaurant on the in Houston, Texas. And he was really 2090 01:50:53,920 --> 01:50:57,040 Speaker 1: ahead of the game with door Dash and uh we 2091 01:50:57,200 --> 01:51:00,960 Speaker 1: Eats and uh I think um one more after I 2092 01:51:01,160 --> 01:51:04,160 Speaker 1: apologize from not being said, but and it really so 2093 01:51:04,240 --> 01:51:08,600 Speaker 1: his business really was not affected by the pandemic, and 2094 01:51:08,720 --> 01:51:11,519 Speaker 1: so because of the fact that he'd already focused. And 2095 01:51:11,560 --> 01:51:13,360 Speaker 1: then he told me that I was talking to him 2096 01:51:13,360 --> 01:51:15,120 Speaker 1: the other day and he was saying that a lot 2097 01:51:15,160 --> 01:51:18,519 Speaker 1: of businesses are trying to get into that the door 2098 01:51:18,640 --> 01:51:20,640 Speaker 1: Dashes and the uber Eat to the world, and they 2099 01:51:20,760 --> 01:51:22,439 Speaker 1: can't grow up Hub. That's the other one. Grew up 2100 01:51:22,479 --> 01:51:24,479 Speaker 1: Hub because of the fact that it's starting to get 2101 01:51:24,520 --> 01:51:28,040 Speaker 1: backlogged and they can't handle the amount of applications to 2102 01:51:28,120 --> 01:51:30,759 Speaker 1: being made. And then people don't know how to process 2103 01:51:30,800 --> 01:51:34,519 Speaker 1: works and can I cannot you know, because their fees 2104 01:51:34,560 --> 01:51:36,439 Speaker 1: tied to everything that you do. These are none of 2105 01:51:36,479 --> 01:51:39,240 Speaker 1: these services are free. And so that's one of the 2106 01:51:39,320 --> 01:51:42,240 Speaker 1: things that not only African American business but business in 2107 01:51:42,400 --> 01:51:45,519 Speaker 1: general have learned that they have to change their whole platform. 2108 01:51:45,560 --> 01:51:47,760 Speaker 1: Instead of being just a stand alone building that you 2109 01:51:47,880 --> 01:51:50,640 Speaker 1: come in and you process, you while you eat that 2110 01:51:50,960 --> 01:51:53,840 Speaker 1: did that affect your your your cook house, the cook 2111 01:51:53,920 --> 01:52:01,599 Speaker 1: house and poors facility. Um, it's literally you know were 2112 01:52:02,200 --> 01:52:08,920 Speaker 1: we saw a maybe six drop in sales immediately, um, 2113 01:52:09,360 --> 01:52:12,240 Speaker 1: and quickly made the decision, you know, we needed to 2114 01:52:12,320 --> 01:52:18,080 Speaker 1: close the doors and rethink this. Um. We weren't utilizing 2115 01:52:18,280 --> 01:52:22,320 Speaker 1: any of the delivery services. So it wasn't as if 2116 01:52:22,400 --> 01:52:25,320 Speaker 1: we could just you know, switch over um to that 2117 01:52:25,560 --> 01:52:28,160 Speaker 1: and then to be quite honest that the fees that 2118 01:52:28,280 --> 01:52:33,160 Speaker 1: they were charging were just ridiculous. Um, it wasn't would 2119 01:52:33,240 --> 01:52:35,920 Speaker 1: not have been so bad if we you know, were 2120 01:52:36,560 --> 01:52:41,000 Speaker 1: balancing that you know, prior with the restaurant actual in 2121 01:52:41,160 --> 01:52:44,519 Speaker 1: house covers and then you know, your few takeout orders 2122 01:52:44,600 --> 01:52:48,920 Speaker 1: here and there. Um. But we were just really in 2123 01:52:49,080 --> 01:52:52,360 Speaker 1: house you know, and never ever had a need um 2124 01:52:52,760 --> 01:52:55,559 Speaker 1: to utilize the service because most of the people coming 2125 01:52:55,640 --> 01:52:58,880 Speaker 1: to Twisted, those are coming there for that warmth, fuzz 2126 01:52:59,160 --> 01:53:03,280 Speaker 1: environment that coming to have a good time at a gathering. Um. 2127 01:53:04,000 --> 01:53:08,439 Speaker 1: Real quickly we did through the scramble initially to you know, 2128 01:53:08,560 --> 01:53:11,880 Speaker 1: try to get the grub hubs, the uber eat you know, 2129 01:53:12,040 --> 01:53:15,920 Speaker 1: but with all that was going on, we also felt 2130 01:53:16,000 --> 01:53:20,639 Speaker 1: like we had to lower our pricing structure and lower 2131 01:53:20,720 --> 01:53:24,439 Speaker 1: the pricing structure and then get possibly thirty of it 2132 01:53:24,600 --> 01:53:29,880 Speaker 1: away to a service which Nana was going to be 2133 01:53:30,040 --> 01:53:33,920 Speaker 1: handling the predominant amount of your business. Um. It just 2134 01:53:34,280 --> 01:53:36,880 Speaker 1: was not a plan that was going to work for us, 2135 01:53:37,320 --> 01:53:42,719 Speaker 1: you know. So initially, UM, we slipped to a concept 2136 01:53:42,800 --> 01:53:47,000 Speaker 1: of doing pre prepared meals for people to take away 2137 01:53:47,200 --> 01:53:53,000 Speaker 1: and having our service staff turned them into delivery people. UM. 2138 01:53:53,240 --> 01:53:55,639 Speaker 1: It was actually a little bit more efficient because at 2139 01:53:55,680 --> 01:53:58,439 Speaker 1: the point when all this was happening, you know, the 2140 01:53:58,560 --> 01:54:01,519 Speaker 1: big companies did get flooded and you know, they were 2141 01:54:01,600 --> 01:54:05,800 Speaker 1: taking two hours and three hours to get people food. UM. 2142 01:54:06,040 --> 01:54:09,040 Speaker 1: You know, so that worked for us as a temporary. 2143 01:54:09,800 --> 01:54:12,800 Speaker 1: UM solution was to just have our our own people 2144 01:54:12,960 --> 01:54:16,760 Speaker 1: doing our delivery. But on a broad scale, that's not 2145 01:54:16,920 --> 01:54:21,120 Speaker 1: what we do, you know. So we knew, really, you know, 2146 01:54:21,240 --> 01:54:24,880 Speaker 1: this is not something that's gonna sustain that's for very long. UM. 2147 01:54:24,960 --> 01:54:27,120 Speaker 1: So we had to come up with a better solution 2148 01:54:27,240 --> 01:54:31,479 Speaker 1: than that. And that better solution is what the better 2149 01:54:31,600 --> 01:54:36,440 Speaker 1: solution was, or is the pop up concept that transition 2150 01:54:36,480 --> 01:54:38,360 Speaker 1: I just transition you to a shift that's all just 2151 01:54:38,680 --> 01:54:41,600 Speaker 1: just sliding over to the to the better solution is 2152 01:54:41,680 --> 01:54:46,760 Speaker 1: the pop up chick place better solution. It was the 2153 01:54:47,000 --> 01:54:50,600 Speaker 1: thing that I had been thinking about for years. Um. 2154 01:54:51,360 --> 01:54:53,960 Speaker 1: You know, so the concept was already there was very 2155 01:54:54,080 --> 01:54:57,160 Speaker 1: clear in my head. Um. And it was something I 2156 01:54:57,320 --> 01:55:02,160 Speaker 1: foresaw you know, us doing in the future. UM. You know, well, 2157 01:55:02,720 --> 01:55:05,880 Speaker 1: you know the future was here. You know, it was 2158 01:55:06,840 --> 01:55:09,840 Speaker 1: you You got to make some changes. Um. You have 2159 01:55:10,080 --> 01:55:13,680 Speaker 1: to be able to sustain yourself to move forward to 2160 01:55:14,400 --> 01:55:17,040 Speaker 1: ever do twisted soul, you know our chief twist to 2161 01:55:17,120 --> 01:55:19,880 Speaker 1: sol a lot, you've got to right down do something 2162 01:55:20,240 --> 01:55:24,440 Speaker 1: that's going to sustain um. And the concept of a 2163 01:55:24,560 --> 01:55:28,840 Speaker 1: different kind of chick um was what we decided to 2164 01:55:28,960 --> 01:55:34,440 Speaker 1: put in effect immediately. UM. You know. It was more conducive, 2165 01:55:34,520 --> 01:55:38,120 Speaker 1: or is more conducive um for carry out, it's more 2166 01:55:38,200 --> 01:55:42,880 Speaker 1: conducive for delivery. Um. The price point could be lower 2167 01:55:43,000 --> 01:55:46,560 Speaker 1: because now we're we're trying to go with volume. Um. 2168 01:55:46,680 --> 01:55:49,080 Speaker 1: And the most important thing about it was, you know, 2169 01:55:49,200 --> 01:55:52,280 Speaker 1: we were doing chicken that was you know, free range, 2170 01:55:52,440 --> 01:55:56,680 Speaker 1: you know, certified organic foods again still with our farm 2171 01:55:56,760 --> 01:55:59,800 Speaker 1: to table vegetables. You know. So it's kind of a 2172 01:56:00,000 --> 01:56:04,080 Speaker 1: ways that we're starting to happen in the food industry anyway. 2173 01:56:04,520 --> 01:56:07,680 Speaker 1: We just jumped on it real quick, which is very small, 2174 01:56:08,240 --> 01:56:10,200 Speaker 1: Which is very small, And that's all. That's all I 2175 01:56:10,320 --> 01:56:12,040 Speaker 1: was just saying about my nephew. You know, he had 2176 01:56:12,120 --> 01:56:13,840 Speaker 1: been doing it prior to the because you have to 2177 01:56:13,880 --> 01:56:16,480 Speaker 1: make an adjustment in your menu prices when you bring 2178 01:56:16,560 --> 01:56:18,760 Speaker 1: on these grub hubs and these door dashes and the 2179 01:56:18,960 --> 01:56:21,640 Speaker 1: uber ease, And because he had already been doing it, 2180 01:56:22,200 --> 01:56:24,280 Speaker 1: and I was a major adjustment in the pricing for 2181 01:56:24,400 --> 01:56:28,280 Speaker 1: these customers. I had already been in place then, when 2182 01:56:28,560 --> 01:56:30,600 Speaker 1: nobody was stunned by because he didn't have to make 2183 01:56:30,640 --> 01:56:32,920 Speaker 1: the switch. But like you said, new customers like you 2184 01:56:33,240 --> 01:56:36,960 Speaker 1: that go to those services go wow, really, I gotta 2185 01:56:36,960 --> 01:56:39,920 Speaker 1: pay this, well, I'm gonna charge for this. And so 2186 01:56:40,600 --> 01:56:43,360 Speaker 1: this concept that you have now a different kind of 2187 01:56:43,480 --> 01:56:45,840 Speaker 1: chick something you had in the back of your mind. 2188 01:56:46,600 --> 01:56:48,240 Speaker 1: There's not been moving to the front of your mine. 2189 01:56:48,400 --> 01:56:50,880 Speaker 1: And it is proven to be the profitable way for 2190 01:56:51,000 --> 01:56:53,920 Speaker 1: you to make business in this in this new world 2191 01:56:53,960 --> 01:56:58,760 Speaker 1: that we live in today. Correct, Yes, exactly. Let's talk 2192 01:56:58,760 --> 01:57:00,400 Speaker 1: about that business that. Come on, let's talk about that. 2193 01:57:00,400 --> 01:57:02,640 Speaker 1: It's gonna get fire up here, because I don't want 2194 01:57:02,640 --> 01:57:03,800 Speaker 1: to you know, I don't want this to become a 2195 01:57:04,000 --> 01:57:06,840 Speaker 1: down and you know, I'm trying to make it with Sean. 2196 01:57:06,880 --> 01:57:09,480 Speaker 1: I'm I'm trying to get there. What exactly is a 2197 01:57:09,560 --> 01:57:11,360 Speaker 1: pop up? Though, you know, we get that term a lot. 2198 01:57:11,480 --> 01:57:15,919 Speaker 1: What is a pop up? U pop up is generally 2199 01:57:16,040 --> 01:57:20,720 Speaker 1: something that is, you know, coming up temporarily. It's something 2200 01:57:20,800 --> 01:57:24,120 Speaker 1: you're doing for that moment. It's like, our pop up 2201 01:57:24,240 --> 01:57:27,200 Speaker 1: is just gonna be a long term one, you know. Um, 2202 01:57:27,600 --> 01:57:30,960 Speaker 1: and what the plan is is one thing stabilized and 2203 01:57:31,120 --> 01:57:35,160 Speaker 1: we can actually you know, get back to the restaurant 2204 01:57:35,440 --> 01:57:39,120 Speaker 1: as we knew them, which is going to be a while. Um, 2205 01:57:39,680 --> 01:57:43,320 Speaker 1: We'll be able to continue with Twisted so cook House 2206 01:57:43,840 --> 01:57:48,160 Speaker 1: in that location that we're in presently and then transition 2207 01:57:48,400 --> 01:57:52,440 Speaker 1: out a different kind of chick and put it permanently 2208 01:57:52,760 --> 01:57:56,360 Speaker 1: in another location. Awesome. Awesome, Well, let's talk about this 2209 01:57:57,320 --> 01:58:00,040 Speaker 1: long term goal. Let's talk about this menu. Because the 2210 01:58:00,120 --> 01:58:03,200 Speaker 1: menu involves fried chicken. And I'm from Houston, Texas. I'm 2211 01:58:03,280 --> 01:58:06,920 Speaker 1: living in Lata, but I am a fried chicken food. 2212 01:58:07,240 --> 01:58:09,720 Speaker 1: I love me some good fried chicken. And so the creator, 2213 01:58:09,720 --> 01:58:12,520 Speaker 1: you have a creative menu featuring four different types of 2214 01:58:12,880 --> 01:58:15,280 Speaker 1: chicken dishes. Let's talk about those chicken dishes that is 2215 01:58:15,280 --> 01:58:17,840 Speaker 1: available at the at a different kind of chicks, a 2216 01:58:17,920 --> 01:58:21,120 Speaker 1: pop up that's in temporary locations around the city of Atlanta. 2217 01:58:21,360 --> 01:58:27,680 Speaker 1: How do you notify people, chef? Actually, social media. Social 2218 01:58:27,760 --> 01:58:31,240 Speaker 1: media has been incredible and um, you know, we sent 2219 01:58:31,360 --> 01:58:35,280 Speaker 1: out a press release and the press jumped on it quickly. Um, 2220 01:58:35,880 --> 01:58:39,400 Speaker 1: we've had several articles written already, and you on my 2221 01:58:39,480 --> 01:58:42,320 Speaker 1: show this is great too. Yeah, And I'm like, yeah, 2222 01:58:42,520 --> 01:58:45,560 Speaker 1: this is this is perfect, this is perfect. You know. 2223 01:58:45,760 --> 01:58:50,760 Speaker 1: I think, um, it was helpful to do such an 2224 01:58:50,800 --> 01:58:54,320 Speaker 1: extreme pivot and do it quickly. UM. So you know 2225 01:58:54,400 --> 01:58:56,840 Speaker 1: it's something to people are paying assistance because we're all 2226 01:58:56,920 --> 01:58:59,800 Speaker 1: trying to figure out how to maneuver um. You know. 2227 01:59:00,040 --> 01:59:02,000 Speaker 1: So this is you know, one of the ways that 2228 01:59:02,240 --> 01:59:05,920 Speaker 1: you can possibly run from maduver um. So we've got 2229 01:59:06,040 --> 01:59:11,040 Speaker 1: the four types of main entree chicken, UM, fried chicken 2230 01:59:11,520 --> 01:59:14,600 Speaker 1: with a staple. It's actually the same dish that we 2231 01:59:14,800 --> 01:59:19,120 Speaker 1: have on our original Twisted goal Um cook house menu, UM, 2232 01:59:19,200 --> 01:59:21,880 Speaker 1: except for now you get one extra piece of chicken 2233 01:59:22,040 --> 01:59:26,680 Speaker 1: and it's a little bit less expensive. Um. It comes 2234 01:59:26,760 --> 01:59:30,680 Speaker 1: with the incredible side that you get to choose. Okay, 2235 01:59:30,720 --> 01:59:33,480 Speaker 1: let's talk about those sides because those sides are to 2236 01:59:33,560 --> 01:59:36,160 Speaker 1: a good bill. Talk about those sides. Now, that's not 2237 01:59:36,920 --> 01:59:39,160 Speaker 1: let's got past. The chicken is the is, the is 2238 01:59:39,200 --> 01:59:41,360 Speaker 1: the brigger to the table. But it's the size that 2239 01:59:41,480 --> 01:59:43,200 Speaker 1: makes you sit there and savor at the moment. Come 2240 01:59:43,240 --> 01:59:47,680 Speaker 1: on now, exactly exactly, So your chicken is your big bird, 2241 01:59:47,840 --> 01:59:51,760 Speaker 1: and what's your big birds? You get two sides? Okay, Um, 2242 01:59:52,120 --> 01:59:56,600 Speaker 1: so you have a choice of a garlic mashed potato. Um. 2243 01:59:57,440 --> 02:00:02,040 Speaker 1: You have raised greens. We have mac coronians cheese. We 2244 02:00:02,160 --> 02:00:04,480 Speaker 1: have a brown rice pea loss so we have a 2245 02:00:04,560 --> 02:00:08,400 Speaker 1: healthier option. And then we have so I played farm vegetables, 2246 02:00:08,720 --> 02:00:12,280 Speaker 1: which changed weekly depending on what we what's available through 2247 02:00:12,320 --> 02:00:16,800 Speaker 1: our local farmers. Brown rice, I've become. I've become such 2248 02:00:16,800 --> 02:00:20,880 Speaker 1: a big fan of brown rice. Now you know, I'm 2249 02:00:20,880 --> 02:00:23,680 Speaker 1: a white rice guy. I grew up, you know, for 2250 02:00:24,080 --> 02:00:26,200 Speaker 1: white rice on the thing on my table. So I've 2251 02:00:26,240 --> 02:00:29,920 Speaker 1: resisted the whole you know, brown rice world. And now 2252 02:00:30,200 --> 02:00:32,360 Speaker 1: when you say brown rice p lof I have to 2253 02:00:32,440 --> 02:00:35,120 Speaker 1: try that because I love p lof rice period. And 2254 02:00:35,160 --> 02:00:37,840 Speaker 1: when you say brown rice, that really that really piques 2255 02:00:37,880 --> 02:00:40,120 Speaker 1: my interest on exactly what that is is the taste 2256 02:00:40,160 --> 02:00:43,200 Speaker 1: of that because that sounds sounds good and original. That's 2257 02:00:43,240 --> 02:00:45,280 Speaker 1: the whole portion you was talking about your whole brand 2258 02:00:45,720 --> 02:00:48,920 Speaker 1: being very creative and coming up with creative menus because 2259 02:00:48,960 --> 02:00:51,120 Speaker 1: of the fact that you know, we all, like said, 2260 02:00:51,160 --> 02:00:53,960 Speaker 1: everybody's selling chicken out there. What makes your chicken different? 2261 02:00:54,000 --> 02:00:57,280 Speaker 1: What makes your service different? But I'm assuming that service 2262 02:00:57,320 --> 02:01:02,200 Speaker 1: plays a big role in your brand anyway. Correct, definitely 2263 02:01:02,280 --> 02:01:05,720 Speaker 1: plays a big role. UM. And then sourcing where we're 2264 02:01:05,720 --> 02:01:09,360 Speaker 1: getting our foods from, UM, and we are paying attention 2265 02:01:09,400 --> 02:01:13,280 Speaker 1: to the trends UM. You know in our customers that 2266 02:01:13,440 --> 02:01:15,440 Speaker 1: they want to know where their food is sourced from. 2267 02:01:15,520 --> 02:01:18,560 Speaker 1: They want to know that their vegetables are fresh. Now 2268 02:01:18,680 --> 02:01:21,480 Speaker 1: that I hand picked the chicken that I would use, 2269 02:01:22,040 --> 02:01:24,280 Speaker 1: they want to know those things, and those are the 2270 02:01:24,400 --> 02:01:28,000 Speaker 1: things that we're playing upon UM, you know, and I 2271 02:01:28,120 --> 02:01:31,360 Speaker 1: think those are the things that makes this this pop 2272 02:01:31,440 --> 02:01:34,160 Speaker 1: up work well. First of all, tell us how we 2273 02:01:34,200 --> 02:01:35,960 Speaker 1: can go to your social media, so that's how we 2274 02:01:36,000 --> 02:01:37,920 Speaker 1: can find out about to pop up. I definitely want 2275 02:01:37,960 --> 02:01:39,280 Speaker 1: you to send a banner to me so I can 2276 02:01:39,320 --> 02:01:41,480 Speaker 1: post it on my social media. I really want to 2277 02:01:41,520 --> 02:01:44,360 Speaker 1: support businesses. I want to give it's free as an 2278 02:01:44,400 --> 02:01:46,960 Speaker 1: avenue that I've created to be able to bring exposure 2279 02:01:47,040 --> 02:01:49,960 Speaker 1: to these to any the small businesses. You know, they 2280 02:01:50,000 --> 02:01:53,200 Speaker 1: can say the state's reopening, but it's not reopening, especially 2281 02:01:53,240 --> 02:01:55,720 Speaker 1: when it comes to this social distancing. So we have 2282 02:01:55,840 --> 02:01:57,720 Speaker 1: to be small. So give us some our ways that 2283 02:01:57,800 --> 02:01:59,880 Speaker 1: we can reach out and follow you so we can, 2284 02:02:00,160 --> 02:02:04,160 Speaker 1: you know, make our way to one of these pop ups. Uh, definitely, 2285 02:02:04,760 --> 02:02:07,600 Speaker 1: um our website twist us so cook House and towards 2286 02:02:07,720 --> 02:02:11,680 Speaker 1: dot com. We're on Instagram a twisted so cook House 2287 02:02:11,960 --> 02:02:16,120 Speaker 1: or follow me on Instagram at Debra at Chef Debra 2288 02:02:16,200 --> 02:02:20,440 Speaker 1: van Tree um and we're always posted Facebook, you know 2289 02:02:20,600 --> 02:02:23,840 Speaker 1: you name it social media, we're on there. Well, I'll 2290 02:02:23,920 --> 02:02:26,080 Speaker 1: tell you something. It's fantastic to hear from you. I 2291 02:02:26,240 --> 02:02:28,520 Speaker 1: really appreciate you taking your time to come on the show. 2292 02:02:28,640 --> 02:02:32,080 Speaker 1: But more importantly, we will support you through our social media, 2293 02:02:32,400 --> 02:02:35,480 Speaker 1: through our newsletters, because as a family is how we're 2294 02:02:35,480 --> 02:02:37,520 Speaker 1: gonna get through this. As a family is how we're 2295 02:02:37,520 --> 02:02:40,160 Speaker 1: gonna win this. We know how this pandemic is over 2296 02:02:40,400 --> 02:02:44,520 Speaker 1: overtly affecting overly affected I should say, African Americans in 2297 02:02:44,560 --> 02:02:48,000 Speaker 1: our communities around the world, especially in this country. More importantly, 2298 02:02:48,080 --> 02:02:51,160 Speaker 1: thank you for coming on my show. Chef Devera Van Treats. 2299 02:02:52,640 --> 02:02:55,520 Speaker 1: Thank you so much for having me on the show. 2300 02:02:55,680 --> 02:02:58,440 Speaker 1: It's really important that we do support each other. And 2301 02:02:58,600 --> 02:03:02,200 Speaker 1: I so so appreciate being able to stick figure audience today. 2302 02:03:02,400 --> 02:03:04,760 Speaker 1: Are they're gonna respond? Believe me, Maya. Every time I 2303 02:03:04,840 --> 02:03:06,800 Speaker 1: post about I'm a foodie, and go to my social 2304 02:03:06,840 --> 02:03:09,440 Speaker 1: media at Rashaw McDonald. On my Facebook page, you'll see 2305 02:03:09,680 --> 02:03:12,360 Speaker 1: when I talk about food, my fans love me. And 2306 02:03:12,480 --> 02:03:15,360 Speaker 1: so this a restaurant we're gonna support. I'm asking some 2307 02:03:15,480 --> 02:03:18,240 Speaker 1: photos so we can quick feature in rashawn Eats and 2308 02:03:18,280 --> 02:03:19,760 Speaker 1: so we can build this brand out so you can 2309 02:03:19,800 --> 02:03:21,920 Speaker 1: wheel big so you can win big time. Is that cool? 2310 02:03:23,280 --> 02:03:26,120 Speaker 1: Thank you so much. I will take that awesome. Awesome. 2311 02:03:26,240 --> 02:03:29,640 Speaker 1: If you want to hear more interviews money Making Conversation interviews, 2312 02:03:29,680 --> 02:03:33,000 Speaker 1: please go to Money Making Conversation dot com. 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