1 00:00:01,520 --> 00:00:04,840 Speaker 1: This is the Bloomberg Business of Sports show. We explore 2 00:00:04,880 --> 00:00:06,800 Speaker 1: the big money issues in the world of sports. 3 00:00:06,880 --> 00:00:09,399 Speaker 2: I'm Michae Lbaughn, I'm Scarlett Food, and I'm Damion sas 4 00:00:09,400 --> 00:00:11,040 Speaker 2: Hour on the lineup today. 5 00:00:11,160 --> 00:00:14,880 Speaker 1: Perfecting your golf swing, Oh my goodness, and I need it. 6 00:00:14,880 --> 00:00:17,680 Speaker 1: It has never been easier now with the use of data, 7 00:00:17,720 --> 00:00:21,440 Speaker 1: analytics and AI. We will tell you all about how 8 00:00:21,480 --> 00:00:24,640 Speaker 1: you can master your swing with our cost golf founder 9 00:00:24,720 --> 00:00:25,960 Speaker 1: and CEO. 10 00:00:25,680 --> 00:00:29,080 Speaker 3: Sal Sciat plus Angel City FC, the LA based National 11 00:00:29,120 --> 00:00:31,360 Speaker 3: Women's Soccer League team, is looking to raise some more 12 00:00:31,400 --> 00:00:34,960 Speaker 3: capital for what it calls growth opportunities. Remember this is 13 00:00:35,000 --> 00:00:38,000 Speaker 3: a team already backed by stars including Natalie Portman and 14 00:00:38,040 --> 00:00:39,000 Speaker 3: Serena Williams. 15 00:00:39,040 --> 00:00:41,519 Speaker 2: That's right, and the team has been underperforming this season, 16 00:00:41,600 --> 00:00:44,400 Speaker 2: so interesting to see Scarlet how they'll decide to allocate 17 00:00:44,400 --> 00:00:47,319 Speaker 2: some of that extra capital. Bloomberg's Cameron Leach will join 18 00:00:47,400 --> 00:00:48,400 Speaker 2: us later to talk about that. 19 00:00:48,760 --> 00:00:53,480 Speaker 1: But first, Oh, Damien and Scarlett, close your ears. It's 20 00:00:53,520 --> 00:00:56,000 Speaker 1: being dub the snap herd around the world. 21 00:00:57,120 --> 00:01:00,720 Speaker 4: Protection breaks down and time runs out. Town Rogers in 22 00:01:00,800 --> 00:01:04,920 Speaker 4: the sack for Leonard Floyd, a loss of ten on 23 00:01:04,959 --> 00:01:08,240 Speaker 4: the play, and hopefully the Jets are thinking that's the 24 00:01:08,280 --> 00:01:09,639 Speaker 4: only loss on that play. 25 00:01:10,240 --> 00:01:13,280 Speaker 1: Joe Buck on the call and audio courtesy of ESPN. 26 00:01:13,480 --> 00:01:16,679 Speaker 1: Four snaps into his season debut with the Jets, the 27 00:01:16,720 --> 00:01:20,319 Speaker 1: star QB found himself out of the game with a 28 00:01:20,400 --> 00:01:24,440 Speaker 1: season ending achilles injury. And I'm sure this has Jets 29 00:01:24,480 --> 00:01:29,320 Speaker 1: fans wondering what in the hell happened? And you guys, 30 00:01:29,880 --> 00:01:34,000 Speaker 1: unless your hearts. I mean, I know, Damien Scarlet, you 31 00:01:34,240 --> 00:01:38,520 Speaker 1: die hard Jets fans, and I'm a Lions fan, and 32 00:01:38,640 --> 00:01:42,720 Speaker 1: I know what heartache is like. But to watch Aaron 33 00:01:42,840 --> 00:01:48,080 Speaker 1: Rodgers go down after four stinking snaps four, I mean, 34 00:01:48,720 --> 00:01:51,520 Speaker 1: it's you can't even you can't make this up. It's 35 00:01:52,400 --> 00:01:54,560 Speaker 1: I feel so bad, you can't joke about it. Put 36 00:01:54,560 --> 00:01:54,960 Speaker 1: it that way. 37 00:01:55,000 --> 00:01:57,080 Speaker 2: As a New York Jets fan, you've lifted this before. 38 00:01:57,680 --> 00:01:59,360 Speaker 2: And you know I was at the game. I was there, 39 00:01:59,480 --> 00:02:01,360 Speaker 2: you know, and and and forgive me, but you know, 40 00:02:01,480 --> 00:02:02,880 Speaker 2: like a lot of us who were in the parking 41 00:02:02,920 --> 00:02:04,520 Speaker 2: lot for the pregame, we were. 42 00:02:04,360 --> 00:02:05,000 Speaker 1: Talking about this. 43 00:02:05,080 --> 00:02:05,600 Speaker 5: We felt this. 44 00:02:05,720 --> 00:02:07,240 Speaker 2: You know, this is something we've seen. We saw this 45 00:02:07,320 --> 00:02:10,600 Speaker 2: with Benny Testaverdy before. It's a real shame obviously, you know, 46 00:02:10,680 --> 00:02:12,679 Speaker 2: for me as a Jet fan. What I'd love to see. 47 00:02:12,680 --> 00:02:15,320 Speaker 2: It's it's no time for tissues, it's time for receipts. 48 00:02:15,520 --> 00:02:17,280 Speaker 3: How would you feel? How what would you be saying 49 00:02:17,320 --> 00:02:18,920 Speaker 3: if it just didn't win that game. 50 00:02:19,040 --> 00:02:20,400 Speaker 2: I mean, it'd be pretty bad, but it was a 51 00:02:20,400 --> 00:02:22,240 Speaker 2: great win. I mean, look, at the end of the day, 52 00:02:22,440 --> 00:02:24,359 Speaker 2: you know, you gotta win under your belt. It's really 53 00:02:24,360 --> 00:02:26,320 Speaker 2: hard to win in this league. I think coach Sala 54 00:02:26,400 --> 00:02:29,320 Speaker 2: said that. For me, I'd love to see what I mean, 55 00:02:29,320 --> 00:02:31,800 Speaker 2: Aaron Rodgers influence can do, even if he's not on 56 00:02:31,840 --> 00:02:34,760 Speaker 2: the field, but in the locker room with Zach Wilson, 57 00:02:34,800 --> 00:02:36,720 Speaker 2: with the kid. You know, he's got to you know, 58 00:02:36,760 --> 00:02:38,840 Speaker 2: he's still he's still part of this team. You know 59 00:02:38,880 --> 00:02:41,520 Speaker 2: a lot of people followed him over here. I'm talking Cobb, 60 00:02:41,600 --> 00:02:44,919 Speaker 2: I'm talking Wizard, you know. So let's see if these guys, 61 00:02:44,960 --> 00:02:46,720 Speaker 2: you know, if he could still be an influence on 62 00:02:46,720 --> 00:02:47,120 Speaker 2: this team. 63 00:02:47,480 --> 00:02:50,760 Speaker 1: Speaking of coach Salah, he says, look, I know this 64 00:02:50,800 --> 00:02:53,600 Speaker 1: is a bad break, but don't ride our season off 65 00:02:53,680 --> 00:02:54,080 Speaker 1: just yet. 66 00:02:54,200 --> 00:02:56,560 Speaker 6: I don't know why people are trying to put an 67 00:02:56,600 --> 00:03:01,400 Speaker 6: obituary under our team name. You know, it's Aaron is 68 00:03:01,440 --> 00:03:04,160 Speaker 6: an unbelievable piece to this whole thing, and we love him. 69 00:03:04,160 --> 00:03:07,079 Speaker 6: But I think there's there's fifty two other guys in 70 00:03:07,160 --> 00:03:09,519 Speaker 6: the locker room, plus the sixteen practice squad, guys that 71 00:03:10,720 --> 00:03:11,960 Speaker 6: believe that we can do a hell of a lot 72 00:03:11,960 --> 00:03:12,639 Speaker 6: of good things here. 73 00:03:12,919 --> 00:03:16,200 Speaker 1: And to talk about more of the Jets. Randa Williams 74 00:03:16,320 --> 00:03:20,160 Speaker 1: our very own Bloomberg. Randa Williams Randall, thank you, sir 75 00:03:20,240 --> 00:03:21,560 Speaker 1: for joining us on the Bloomberg business. 76 00:03:21,639 --> 00:03:22,920 Speaker 7: Thank you all for having me. 77 00:03:23,200 --> 00:03:27,080 Speaker 1: Well let's start. What is the fallout from this? 78 00:03:27,680 --> 00:03:29,760 Speaker 7: I mean, where do you want to start. You can 79 00:03:29,840 --> 00:03:32,600 Speaker 7: stalk turf and grass. You can talk how much money 80 00:03:32,639 --> 00:03:34,920 Speaker 7: the Jets owe him, you can talk what Sala said. 81 00:03:35,080 --> 00:03:37,760 Speaker 1: I want to talk about that's right. They guaranteed him 82 00:03:38,120 --> 00:03:42,000 Speaker 1: out of his contracts seventy five million dollars. Now, I 83 00:03:42,040 --> 00:03:43,880 Speaker 1: don't want to make this out like this is going 84 00:03:43,960 --> 00:03:47,800 Speaker 1: to be a Bobby Benia moment, but look, he's not 85 00:03:47,880 --> 00:03:49,480 Speaker 1: going to play this season. 86 00:03:49,720 --> 00:03:51,640 Speaker 7: It could have been worse though. Yeah, he did them 87 00:03:51,720 --> 00:03:54,120 Speaker 7: a favor. I think over the summer it was one 88 00:03:54,160 --> 00:03:56,720 Speaker 7: hundred and ten million dollar deal over two years, highest 89 00:03:56,720 --> 00:03:59,880 Speaker 7: paid at the time, highest paid contract in NFL his 90 00:04:00,600 --> 00:04:01,960 Speaker 7: and then he brought it back down. I think it's 91 00:04:02,000 --> 00:04:04,160 Speaker 7: forty two and a half over three, which is like 92 00:04:04,360 --> 00:04:07,640 Speaker 7: one twelve or so with the money. It all depends 93 00:04:07,680 --> 00:04:09,800 Speaker 7: on if he comes back, and it's too early to 94 00:04:09,840 --> 00:04:12,640 Speaker 7: tell who knows, but if he does, they still owe 95 00:04:12,680 --> 00:04:15,000 Speaker 7: him the money regardless, there is no oh, you know, 96 00:04:15,560 --> 00:04:17,040 Speaker 7: if he stays on the roster, they have to pay him. 97 00:04:17,040 --> 00:04:19,160 Speaker 2: They get a first rounder back, though, don't they. 98 00:04:19,279 --> 00:04:23,560 Speaker 7: The Packers get a second rounder if he plays sixty five. 99 00:04:23,680 --> 00:04:25,760 Speaker 2: Packers now traded Aaron Rodgers to the Juts, but did 100 00:04:25,760 --> 00:04:28,719 Speaker 2: not receive that elusive first round pack for him. 101 00:04:28,880 --> 00:04:29,960 Speaker 1: Correct. Don't get me wrong. 102 00:04:29,960 --> 00:04:32,360 Speaker 2: They Jets paid an awful lot to bring this man over, 103 00:04:32,480 --> 00:04:34,279 Speaker 2: and for all the right reasons. I mean the influence 104 00:04:34,320 --> 00:04:35,920 Speaker 2: he had in the locker room on hard knocks. He's 105 00:04:35,920 --> 00:04:38,240 Speaker 2: such a beautiful individual. I really can't wait to see 106 00:04:38,240 --> 00:04:40,440 Speaker 2: the work he can do with Zach Wilson in the 107 00:04:40,520 --> 00:04:42,800 Speaker 2: quarterback room and with this offensive coaching staff. You know, 108 00:04:42,880 --> 00:04:44,840 Speaker 2: not Thaniel Hacket's going to need it. 109 00:04:44,960 --> 00:04:47,320 Speaker 7: I mean, the thing is you alluded to it there, 110 00:04:47,360 --> 00:04:49,960 Speaker 7: But he was the biggest star i'd say New York 111 00:04:49,960 --> 00:04:53,240 Speaker 7: football has had since Odell Beckham and even longer than that, 112 00:04:53,360 --> 00:04:55,600 Speaker 7: especially at the quarterback position, the things he was doing 113 00:04:55,640 --> 00:04:57,440 Speaker 7: and the exposure that he brought on top of hard 114 00:04:57,520 --> 00:04:59,400 Speaker 7: knocks where he was showing up in New York City. 115 00:04:59,560 --> 00:05:02,400 Speaker 7: They haven't had anybody like that in a long time. 116 00:05:02,480 --> 00:05:05,440 Speaker 7: So it's very, very tragic on all acets. 117 00:05:05,680 --> 00:05:08,560 Speaker 3: So what struck me as amazing is that the NFL 118 00:05:08,720 --> 00:05:11,680 Speaker 3: scheduled the Jets for I think like five primetime games 119 00:05:12,200 --> 00:05:15,159 Speaker 3: this season, and now that Aaron Rodgers will not be 120 00:05:15,240 --> 00:05:18,560 Speaker 3: returning for this entire season, what happened? What happens there, 121 00:05:18,600 --> 00:05:21,880 Speaker 3: because it's a less compelling viewing experience, a thing the 122 00:05:21,880 --> 00:05:22,679 Speaker 3: rest of the nation. 123 00:05:22,560 --> 00:05:24,800 Speaker 7: Really not a thing so the NFL. I was on 124 00:05:24,839 --> 00:05:27,200 Speaker 7: a media call with the NFL yesterday and one of 125 00:05:27,240 --> 00:05:30,800 Speaker 7: their executive vice presidents said, hey, you know, we only 126 00:05:30,839 --> 00:05:35,000 Speaker 7: flex one and a half times a season, and quite frankly, 127 00:05:35,040 --> 00:05:37,800 Speaker 7: if Zach Wilson kills it and they remove these games, 128 00:05:37,800 --> 00:05:39,400 Speaker 7: how does it look to the Jets. I mean, it's 129 00:05:39,400 --> 00:05:40,240 Speaker 7: too early to tell. 130 00:05:40,520 --> 00:05:40,640 Speaker 1: Now. 131 00:05:40,680 --> 00:05:43,120 Speaker 7: If we get to week twelve and thirteen and there's 132 00:05:43,120 --> 00:05:45,640 Speaker 7: more compelling stories, I do think that the NFL will 133 00:05:45,720 --> 00:05:48,520 Speaker 7: flex some of those games out, But until that presents itself, 134 00:05:48,560 --> 00:05:49,520 Speaker 7: they're going to keep the schedules. 135 00:05:49,680 --> 00:05:51,000 Speaker 3: It's a good soap opera right now. 136 00:05:50,920 --> 00:05:53,960 Speaker 7: For sure, for sure. And besides, now we're going to 137 00:05:54,000 --> 00:05:56,880 Speaker 7: see what Zach Wilson looks like with the quarterback he 138 00:05:57,040 --> 00:05:59,680 Speaker 7: admired growing up. I mean, one of the things that 139 00:05:59,720 --> 00:06:01,839 Speaker 7: Aaron Rogers said, I think on Hard Knocks or in 140 00:06:01,880 --> 00:06:05,440 Speaker 7: an interview, was that that was the most important relationship 141 00:06:05,600 --> 00:06:07,719 Speaker 7: for him to come over here. And they've been tight. 142 00:06:08,120 --> 00:06:09,360 Speaker 7: So what does it look like now? 143 00:06:09,640 --> 00:06:14,320 Speaker 1: And Jets fans remember this also happened very early in 144 00:06:14,360 --> 00:06:18,839 Speaker 1: the season to another goat Tom Brady many years ago, 145 00:06:19,360 --> 00:06:20,960 Speaker 1: hurt his leg, I think. 146 00:06:20,839 --> 00:06:22,920 Speaker 2: And they it is dead and buried right, yeah, and 147 00:06:23,400 --> 00:06:25,400 Speaker 2: didn't want any Super Bowl ring. But you know, take 148 00:06:25,480 --> 00:06:27,360 Speaker 2: nothing away from it. Joe Douglas and the team brought 149 00:06:27,400 --> 00:06:29,360 Speaker 2: him over here. You know, I think Aaron knew the 150 00:06:29,440 --> 00:06:32,120 Speaker 2: risks when he was coming over here, and you know, 151 00:06:32,200 --> 00:06:33,680 Speaker 2: this is just the price he pays a Jets fan. 152 00:06:33,760 --> 00:06:34,920 Speaker 3: I want to go back to what you were talking 153 00:06:34,920 --> 00:06:38,600 Speaker 3: about the turf versus the grass, because MetLife Stadium uses turf, right, 154 00:06:38,640 --> 00:06:41,000 Speaker 3: and there have been a lot of concerns, a lot 155 00:06:41,000 --> 00:06:44,040 Speaker 3: of complaints about turf. Some quarterbacks have tweeted about this 156 00:06:44,400 --> 00:06:47,400 Speaker 3: about you know the NFL putting players in a position 157 00:06:47,480 --> 00:06:49,800 Speaker 3: to get hurt by allowing turf. I know that there's 158 00:06:49,800 --> 00:06:53,360 Speaker 3: a cost benefit to using turf overgrass, but at this point, 159 00:06:53,400 --> 00:06:56,320 Speaker 3: if you're going to spend this much money on your exactly, really, 160 00:06:56,400 --> 00:06:57,480 Speaker 3: why not just go with grass. 161 00:06:57,480 --> 00:07:00,280 Speaker 7: So that's what the NFLPA would say, is that this 162 00:07:00,320 --> 00:07:03,240 Speaker 7: is a billion dollar business. They make so much money, 163 00:07:03,320 --> 00:07:06,600 Speaker 7: why not make the extra investment into fields. The NFL 164 00:07:06,640 --> 00:07:11,400 Speaker 7: would say, there is no correlation between injuries and turf 165 00:07:11,560 --> 00:07:14,240 Speaker 7: versus grass. There's a lot of disparities. Sometimes people get 166 00:07:14,280 --> 00:07:16,640 Speaker 7: injured on depending on the grass and the company. There's 167 00:07:16,640 --> 00:07:19,800 Speaker 7: probably some data out there that hey says, grass has 168 00:07:19,880 --> 00:07:22,440 Speaker 7: injured ex players and turf is injured why. 169 00:07:22,560 --> 00:07:23,360 Speaker 1: But when you have. 170 00:07:23,400 --> 00:07:26,520 Speaker 7: Players who speak up like this, it brings the issue 171 00:07:26,560 --> 00:07:28,400 Speaker 7: to much more like and Aaron Rodgers is one of them. 172 00:07:28,440 --> 00:07:30,200 Speaker 7: I think it was earlier this year where he said 173 00:07:30,600 --> 00:07:32,360 Speaker 7: we have to make it all grass, and then he 174 00:07:32,400 --> 00:07:34,480 Speaker 7: gets out there and this is new turf for metal. 175 00:07:34,760 --> 00:07:37,720 Speaker 7: This is not the turf from three years ago where 176 00:07:37,880 --> 00:07:40,320 Speaker 7: Nick Boso was out there and he tore his ac on. Now, 177 00:07:40,360 --> 00:07:42,680 Speaker 7: granted he's a lot younger and was just able to 178 00:07:42,680 --> 00:07:45,400 Speaker 7: cash in one hundred and seventy million dollar deal. This 179 00:07:45,520 --> 00:07:48,280 Speaker 7: is not the same for Aaron Rodgers. Aaron Rodgers, this 180 00:07:48,360 --> 00:07:50,720 Speaker 7: was his swan song and so to see it happen now, 181 00:07:50,960 --> 00:07:53,680 Speaker 7: who knows. The NFL and the NFLPA collectively bargain on 182 00:07:53,720 --> 00:07:55,760 Speaker 7: some of these issues, but it's a long ways out 183 00:07:55,760 --> 00:07:56,840 Speaker 7: before they hit that point again. 184 00:07:56,880 --> 00:08:00,520 Speaker 3: But practically speaking, right the MetLife Stadium could put if 185 00:08:00,560 --> 00:08:01,200 Speaker 3: it wanted to. 186 00:08:01,680 --> 00:08:05,800 Speaker 7: That's the funny thing. They remove the turf for soccer, 187 00:08:06,240 --> 00:08:08,320 Speaker 7: and they're going to again if they get the World Cup. 188 00:08:08,400 --> 00:08:09,760 Speaker 3: They'll play natural grass for that. 189 00:08:09,880 --> 00:08:13,920 Speaker 1: Yes one percent. Well keep in mind too, the day 190 00:08:14,000 --> 00:08:18,679 Speaker 1: before the Giants game, it rained heavily, I mean heavily, 191 00:08:19,120 --> 00:08:21,960 Speaker 1: and I also wonder if that played a little bit 192 00:08:21,960 --> 00:08:24,040 Speaker 1: of a factor into what happened. 193 00:08:24,120 --> 00:08:26,600 Speaker 7: I was reading. I think it was the athletics story. 194 00:08:26,680 --> 00:08:29,240 Speaker 7: And there have been contrasting comments from some of the players. 195 00:08:29,280 --> 00:08:30,720 Speaker 7: There are some players who are saying, like, oh, the 196 00:08:30,760 --> 00:08:33,880 Speaker 7: turf was fine. There are other players who I imagine 197 00:08:33,920 --> 00:08:36,640 Speaker 7: hate turf because of how tight it is. I mean, 198 00:08:36,720 --> 00:08:38,360 Speaker 7: the advantage of turf is that when you stick your 199 00:08:38,360 --> 00:08:40,400 Speaker 7: foot in the god there is no give. It gives 200 00:08:40,440 --> 00:08:43,640 Speaker 7: you extra push. But when you're making cuts and things 201 00:08:43,679 --> 00:08:46,160 Speaker 7: like that, sometimes your knee needs that. So an example 202 00:08:46,160 --> 00:08:47,760 Speaker 7: of this, if you think back on the Super Bowl, 203 00:08:48,080 --> 00:08:50,559 Speaker 7: the Eagles players complained a lot about the grass. Oh, 204 00:08:50,600 --> 00:08:54,200 Speaker 7: I don't have traction on attraction. However, the opposite of 205 00:08:54,200 --> 00:08:56,720 Speaker 7: that is if you put turf down and Patrick Mahomes 206 00:08:56,800 --> 00:08:59,400 Speaker 7: tears as acl or his achilles, then what are we 207 00:08:59,440 --> 00:09:03,200 Speaker 7: talking about? So it's a it's a complicated issue. Then 208 00:09:03,559 --> 00:09:05,880 Speaker 7: I don't know that either side has an answer for 209 00:09:05,920 --> 00:09:08,160 Speaker 7: it right now. But when the World Cup comes in 210 00:09:08,240 --> 00:09:10,480 Speaker 7: a couple of years and grass is rolled out, the 211 00:09:10,600 --> 00:09:11,959 Speaker 7: NFLPA is going to be saved. 212 00:09:11,960 --> 00:09:13,320 Speaker 2: Well I say this, Randall. I mean, you know, if 213 00:09:13,360 --> 00:09:15,320 Speaker 2: you look at Liam Messi, he won't play on turf, right, 214 00:09:15,360 --> 00:09:17,079 Speaker 2: And so when you're getting paid that kind of money, 215 00:09:17,120 --> 00:09:18,959 Speaker 2: I guess you know you can kind of rewrite the 216 00:09:19,000 --> 00:09:20,720 Speaker 2: rules of the game. I'm not saying that, you know 217 00:09:20,760 --> 00:09:22,400 Speaker 2: this is going to wake up anyone to the reality 218 00:09:22,400 --> 00:09:24,640 Speaker 2: of the situation. But you know, I'm certainly not a 219 00:09:24,679 --> 00:09:26,760 Speaker 2: professional quarterback. I don't know what my knees are going, 220 00:09:26,920 --> 00:09:28,240 Speaker 2: you know what I'm saying. So I guess you know, 221 00:09:28,360 --> 00:09:30,000 Speaker 2: the only people that really know what the players and 222 00:09:30,040 --> 00:09:33,920 Speaker 2: if the elite Tier one players are unable to play 223 00:09:34,080 --> 00:09:37,440 Speaker 2: or unwilling to play, you know, and they see that 224 00:09:37,480 --> 00:09:39,800 Speaker 2: works in other sports at the scene sites. 225 00:09:41,559 --> 00:09:44,040 Speaker 7: It all depends on that collective bargaining. And the thing 226 00:09:44,120 --> 00:09:46,080 Speaker 7: is it's a long ways out. I mean, I think 227 00:09:46,120 --> 00:09:48,200 Speaker 7: the next time that they go to the table is 228 00:09:48,280 --> 00:09:51,040 Speaker 7: years away. So I mean, I think Patrick Mahomes is 229 00:09:51,080 --> 00:09:52,920 Speaker 7: twenty eight by the time they go, he could be 230 00:09:53,000 --> 00:09:55,080 Speaker 7: thirty three, thirty four, He could be towards the back 231 00:09:55,120 --> 00:09:57,800 Speaker 7: end of his career. And that's the issue with some 232 00:09:57,840 --> 00:09:59,680 Speaker 7: of these things. If the players don't step up to 233 00:09:59,679 --> 00:10:03,000 Speaker 7: the player when they're collectively bargaining and they don't push 234 00:10:03,320 --> 00:10:06,040 Speaker 7: NFL owners, and the NFL owners will obviously push back. 235 00:10:06,600 --> 00:10:08,680 Speaker 7: If they don't push it, then it remains the same. 236 00:10:08,720 --> 00:10:10,320 Speaker 7: And this is a club by club things. There's some 237 00:10:10,360 --> 00:10:12,240 Speaker 7: clubs who have grass, there's some clubs who have turf. 238 00:10:12,559 --> 00:10:14,680 Speaker 7: And the thing with the Giants and Jets is the 239 00:10:14,720 --> 00:10:17,199 Speaker 7: fact that two teams play on it. So does if 240 00:10:17,200 --> 00:10:21,600 Speaker 7: you roll out grass, how can you assure that the 241 00:10:21,640 --> 00:10:23,440 Speaker 7: next grass when the Giants play on under the Jets 242 00:10:23,440 --> 00:10:25,640 Speaker 7: plane the next week, is going to be as quality 243 00:10:25,920 --> 00:10:26,640 Speaker 7: as turf would be. 244 00:10:26,800 --> 00:10:28,600 Speaker 3: I guess they need a retractable roof. That's what it 245 00:10:28,640 --> 00:10:29,640 Speaker 3: comes down to. A new stadium. 246 00:10:29,640 --> 00:10:33,520 Speaker 1: Everyone there you go, you know, let's get down to 247 00:10:33,559 --> 00:10:37,680 Speaker 1: the brass tax of it. I mean, now, the merchandizing. 248 00:10:38,280 --> 00:10:39,520 Speaker 7: I did a story I think it was either the 249 00:10:39,600 --> 00:10:42,079 Speaker 7: last week or two weeks ago about Aaron Rodgers merchandise 250 00:10:42,120 --> 00:10:45,080 Speaker 7: and he was ranked number two of all NFL players, 251 00:10:45,160 --> 00:10:47,680 Speaker 7: and I guarantee if the Jets would have won, or 252 00:10:47,720 --> 00:10:50,000 Speaker 7: if he would have played the full game against the Bills, 253 00:10:50,000 --> 00:10:52,800 Speaker 7: he would have skyrocketed a number one. Now I'm not 254 00:10:52,960 --> 00:10:55,920 Speaker 7: getting a Jets jersey that I can't see the player playing. 255 00:10:56,040 --> 00:10:57,280 Speaker 7: It's just how it works. 256 00:10:57,280 --> 00:10:57,480 Speaker 5: Now. 257 00:10:57,559 --> 00:11:00,440 Speaker 7: I'll be fascinated to see when the NFLPA has data 258 00:11:00,440 --> 00:11:02,480 Speaker 7: that comes out, probably in a couple of weeks, where 259 00:11:02,520 --> 00:11:06,200 Speaker 7: he ranks. Because the NFL market is still very very popular, 260 00:11:06,280 --> 00:11:08,559 Speaker 7: I mean the New York market is still very very popular. 261 00:11:08,760 --> 00:11:11,160 Speaker 1: So we'll see, well plus two. And you were saying 262 00:11:11,200 --> 00:11:14,600 Speaker 1: that about the merchandising. It's keep in mind, Patrick mahomes 263 00:11:14,600 --> 00:11:19,360 Speaker 1: As you had written number one Rogers to Joe Burrow three. 264 00:11:19,280 --> 00:11:21,719 Speaker 2: Yeah, I mean, yeah, it's been a heck of a week. 265 00:11:21,800 --> 00:11:23,440 Speaker 1: Huh Yeah, Yeah, I mean so. 266 00:11:23,520 --> 00:11:25,040 Speaker 2: You know, it's funny we talk about you know, we 267 00:11:25,040 --> 00:11:26,840 Speaker 2: were talking about the prime time games a little bit earlier, 268 00:11:26,840 --> 00:11:28,600 Speaker 2: and I just have to add this one point. You know, 269 00:11:28,720 --> 00:11:31,600 Speaker 2: Kansas City and the Chargers, you know, both lost also, 270 00:11:31,920 --> 00:11:33,400 Speaker 2: you know, so it's like, I know, you know, the 271 00:11:33,520 --> 00:11:36,360 Speaker 2: NFL is going to get there pause in there about 272 00:11:36,360 --> 00:11:38,360 Speaker 2: the Jets schedule and all the primetime games we have. 273 00:11:38,440 --> 00:11:41,480 Speaker 1: But Kansas or want to know what did they lose? 274 00:11:44,200 --> 00:11:46,840 Speaker 3: Okay, Michael bar. 275 00:11:47,000 --> 00:11:52,520 Speaker 1: Detroit pretty good this year, man, You know what at 276 00:11:52,520 --> 00:11:56,560 Speaker 1: ThEC that wasn't a luck up when either they earned it. 277 00:11:56,760 --> 00:11:59,040 Speaker 1: They played well. They want to play on his day 278 00:11:59,160 --> 00:12:05,319 Speaker 1: Campbell rookie defense. But enough about the Lions. Let's talk 279 00:12:05,360 --> 00:12:06,360 Speaker 1: about Detroit for a while. 280 00:12:07,520 --> 00:12:10,560 Speaker 3: Well, random, what what stories lines are you working on 281 00:12:10,760 --> 00:12:13,720 Speaker 3: going forward here? When it comes to Aaron Rodgers, the. 282 00:12:13,720 --> 00:12:16,440 Speaker 7: Biggest thing is does he return? That's that's the biggest thing. 283 00:12:16,480 --> 00:12:18,880 Speaker 7: And I don't think he's going to go out and 284 00:12:19,080 --> 00:12:21,880 Speaker 7: call out the Jets for turrific. It just wouldn't be 285 00:12:22,160 --> 00:12:23,920 Speaker 7: like him to do something like that. But the biggest 286 00:12:23,920 --> 00:12:27,320 Speaker 7: thing is does he return? Because here's the here's the 287 00:12:27,320 --> 00:12:30,400 Speaker 7: the biggest if that I've thought about. If Zach Wilson 288 00:12:30,640 --> 00:12:32,640 Speaker 7: plays this entire season, and let's say the Jets go 289 00:12:32,679 --> 00:12:34,360 Speaker 7: ten and seven, they get a wild card spot, and 290 00:12:34,400 --> 00:12:36,360 Speaker 7: then they upset someone in the playoffs. Even if they 291 00:12:36,400 --> 00:12:39,640 Speaker 7: just make the playoffs, he's eligible for a contract extension 292 00:12:39,640 --> 00:12:41,560 Speaker 7: at the end of the year. If Aaron Rodgers decided 293 00:12:41,559 --> 00:12:44,160 Speaker 7: to come back, would the Jets pay Zach Wilson? Do 294 00:12:44,240 --> 00:12:47,079 Speaker 7: you bet Zack Wilson and bring Aaron Rodgers back? Because 295 00:12:47,080 --> 00:12:50,480 Speaker 7: you can't have two max quarterbacks on the roster. It's 296 00:12:50,520 --> 00:12:53,480 Speaker 7: just creates caps base hell. So that's the biggest thing 297 00:12:53,480 --> 00:12:55,760 Speaker 7: that I'm watching right now. The primetime stuff we'll see 298 00:12:55,760 --> 00:12:59,080 Speaker 7: as the season goes on. But I think Damian was 299 00:12:59,080 --> 00:13:01,720 Speaker 7: saying this earlier. The Jets is not dead. The defense 300 00:13:01,800 --> 00:13:04,480 Speaker 7: shut down Josh Allen a couple days ago, and they're 301 00:13:04,520 --> 00:13:06,720 Speaker 7: going to play some elite quarterbacks throughout the season. But 302 00:13:07,160 --> 00:13:10,080 Speaker 7: it's up to Zach Wilson to manage the game. I 303 00:13:10,080 --> 00:13:13,200 Speaker 7: don't think I'm not personally expecting him to come in 304 00:13:13,280 --> 00:13:15,520 Speaker 7: and dominate. We didn't see that last year. I don't 305 00:13:15,520 --> 00:13:18,600 Speaker 7: expect it for him to make the biggest jump this year. 306 00:13:19,240 --> 00:13:21,400 Speaker 7: But if he can just manage the game well enough 307 00:13:21,400 --> 00:13:23,680 Speaker 7: to get them to the playoffs. He can argue that, hey, 308 00:13:23,720 --> 00:13:26,200 Speaker 7: I have another season to be mentored by Aaron Rodgers. 309 00:13:26,720 --> 00:13:29,520 Speaker 7: I want one hundred and seventy five million dollars right now. 310 00:13:30,280 --> 00:13:34,400 Speaker 1: And again, it's if you saw the injury and you 311 00:13:34,920 --> 00:13:36,600 Speaker 1: had to look close, because you had to see it 312 00:13:36,640 --> 00:13:39,040 Speaker 1: on replay, because when you're looking at it from the 313 00:13:39,559 --> 00:13:42,600 Speaker 1: injury standpoint, at first I thought, well, you must have 314 00:13:42,600 --> 00:13:44,680 Speaker 1: gotten poked in the eye or something like that, and 315 00:13:44,720 --> 00:13:47,800 Speaker 1: then they kept replaying it and replaying it, and literally 316 00:13:47,840 --> 00:13:51,679 Speaker 1: there's a shot the pop. Yes, you could see it pop. 317 00:13:51,720 --> 00:13:56,800 Speaker 1: And again, if you have weak constitutions, don't look at that, 318 00:13:56,880 --> 00:13:58,120 Speaker 1: because that is really hard. 319 00:13:58,559 --> 00:14:02,280 Speaker 7: There's one more thing, what happens, and God forbid this happens. 320 00:14:02,320 --> 00:14:04,679 Speaker 7: But what happens if a similar injury happens to Zach Wilson, 321 00:14:05,040 --> 00:14:07,600 Speaker 7: then what it's It's going to be a serious uproar 322 00:14:07,640 --> 00:14:10,880 Speaker 7: because if the Jets lose out Joe well not one, 323 00:14:11,080 --> 00:14:13,400 Speaker 7: but two franchise quarterbacks, and it doesn't have to be 324 00:14:13,400 --> 00:14:15,840 Speaker 7: an Achilles, it could be an acl I mean, God 325 00:14:15,880 --> 00:14:18,319 Speaker 7: forbid it happened. But if it happens again, this is 326 00:14:18,360 --> 00:14:20,760 Speaker 7: going to get way bigger. I mean, imagine how much 327 00:14:20,800 --> 00:14:24,160 Speaker 7: money was put on the Jets to make the playoffs, 328 00:14:23,360 --> 00:14:27,040 Speaker 7: to make the super Bowl. All of those things are 329 00:14:27,320 --> 00:14:27,920 Speaker 7: poom dead. 330 00:14:28,920 --> 00:14:31,360 Speaker 1: That's the noise, folks, poof. I just gave it to you. 331 00:14:31,840 --> 00:14:34,280 Speaker 1: Randal Will you are so kind to join us. I 332 00:14:34,320 --> 00:14:37,280 Speaker 1: appreciate you, Bloomberg's own man. We appreciate it, buddy, Thank you, 333 00:14:37,400 --> 00:14:39,880 Speaker 1: thank you. It's the Aaron Rodgers situation here. Up next 334 00:14:39,880 --> 00:14:43,000 Speaker 1: on the show, we speak with Bloomberg's Cameron Leech on 335 00:14:43,120 --> 00:14:46,360 Speaker 1: why angels CITYFC is trying to raise more capital. I'm 336 00:14:46,360 --> 00:14:49,520 Speaker 1: Michael Barr along with Scarlett Foo and Damian Sasaur, and 337 00:14:49,600 --> 00:14:57,520 Speaker 1: this is Bloomberg. Your listening to Bloomberg Business of Sports 338 00:14:57,760 --> 00:15:08,200 Speaker 1: from Bloomberg Radio. Chasman Spencer for Rangel City an enormous call. 339 00:15:08,080 --> 00:15:11,160 Speaker 5: To pull level on the playoff lives. 340 00:15:10,600 --> 00:15:19,640 Speaker 6: Timpson so present, she Scott's wants extorting moments. 341 00:15:21,600 --> 00:15:28,640 Speaker 1: Angel City just some great goals scored by the nwsls 342 00:15:28,800 --> 00:15:32,400 Speaker 1: Angel City FC this year. The star studded backers of 343 00:15:32,440 --> 00:15:37,320 Speaker 1: the LA based professional women's soccer team Angel City Football Club. 344 00:15:37,680 --> 00:15:40,960 Speaker 1: They're looking to raise more capital for what they call 345 00:15:41,280 --> 00:15:45,080 Speaker 1: growth opportunities. And this is a club we are quite 346 00:15:45,120 --> 00:15:49,200 Speaker 1: familiar with here at Bloomberg. Recently on the Circuit with 347 00:15:49,240 --> 00:15:53,080 Speaker 1: Emily Chang, Emily sat down with three co founders of 348 00:15:53,120 --> 00:15:57,520 Speaker 1: angel City, Natalie Portman, Kratt Nortman, and Julie Erman. Kara 349 00:15:57,640 --> 00:16:00,120 Speaker 1: has a lot of experience as a venture capitalists in 350 00:16:00,120 --> 00:16:03,480 Speaker 1: the tech world. In their conversation, Coward talked about how 351 00:16:03,520 --> 00:16:07,200 Speaker 1: she's using her experience in tech to create success for 352 00:16:07,320 --> 00:16:07,960 Speaker 1: angel City. 353 00:16:08,080 --> 00:16:11,320 Speaker 8: The interesting thing about sports relative to tech. We talk 354 00:16:11,360 --> 00:16:13,640 Speaker 8: about product market fit a lot in tech, which means 355 00:16:13,640 --> 00:16:16,480 Speaker 8: you're actually trying to build to a new consumer and 356 00:16:16,640 --> 00:16:21,000 Speaker 8: user behavior that may not exist. In sports, we're literally 357 00:16:21,080 --> 00:16:23,680 Speaker 8: trying to put butts in seats, and so once you 358 00:16:23,720 --> 00:16:26,400 Speaker 8: put the butts in the seats, every other revenue stream 359 00:16:26,440 --> 00:16:31,600 Speaker 8: flows from that right, and there's incredibly valuable rights, media rights, 360 00:16:31,640 --> 00:16:35,800 Speaker 8: merchandising rights, deeming rights, all of these different rights that 361 00:16:35,880 --> 00:16:37,920 Speaker 8: flow from putting the butts in the seats and people 362 00:16:37,960 --> 00:16:39,840 Speaker 8: being able to follow it. So I think the really 363 00:16:39,880 --> 00:16:42,120 Speaker 8: interesting about the thing about women's sports and angel City 364 00:16:42,280 --> 00:16:45,200 Speaker 8: is specifically, is that you can get into the tens 365 00:16:45,240 --> 00:16:48,640 Speaker 8: of millions of dollars of revenue even before media revenue. 366 00:16:48,840 --> 00:16:50,200 Speaker 8: And so we have a plan to be the firste 367 00:16:50,240 --> 00:16:53,640 Speaker 8: hundred million dollar revenue business in women's sports. I think 368 00:16:53,680 --> 00:16:56,200 Speaker 8: we're constantly sort of trying to figure out how to 369 00:16:56,240 --> 00:16:59,800 Speaker 8: do the core things put butts in seats, really bring 370 00:16:59,840 --> 00:17:03,440 Speaker 8: in mission aligned sponsors while building to new revenue streams 371 00:17:03,560 --> 00:17:05,840 Speaker 8: that may be even more innovative than the men's side. 372 00:17:06,440 --> 00:17:11,040 Speaker 1: That's Angel CITYFC co founder Krara Nortman speaking alongside of 373 00:17:11,080 --> 00:17:15,480 Speaker 1: partners Julie Erman and film star Natalie Portman. You can 374 00:17:15,560 --> 00:17:19,000 Speaker 1: check out that full conversation on the Circuit with Emily Chang. 375 00:17:19,320 --> 00:17:22,639 Speaker 1: The podcast is available on demand at Bloomberg dot com, 376 00:17:22,760 --> 00:17:28,479 Speaker 1: slash Podcast, and on your favorite podcast platform. Now, how 377 00:17:28,600 --> 00:17:32,880 Speaker 1: much money is Angel City looking to raise? Bloomberg's Cameron 378 00:17:32,960 --> 00:17:36,160 Speaker 1: Leech is here to help us answer that question. Cameron, 379 00:17:36,280 --> 00:17:38,480 Speaker 1: thank you so much for joining us on the Bloomberg 380 00:17:38,520 --> 00:17:39,359 Speaker 1: Business of Sports. 381 00:17:39,400 --> 00:17:41,280 Speaker 5: It's always a good time to be with you here. 382 00:17:41,960 --> 00:17:45,680 Speaker 1: First of all, let's talk about this. They're raising capital y. 383 00:17:46,080 --> 00:17:48,760 Speaker 9: Honestly, from honest and and my reporting, they want to 384 00:17:48,800 --> 00:17:51,040 Speaker 9: take on an ambitious pan to you know, for the elevate 385 00:17:51,119 --> 00:17:56,240 Speaker 9: club operations. Listen, just the world of emerging sports, especially 386 00:17:56,280 --> 00:17:58,919 Speaker 9: women's sports in the US, is this really become a 387 00:17:58,960 --> 00:18:01,680 Speaker 9: coveted as now. And if you just look at all 388 00:18:01,760 --> 00:18:04,160 Speaker 9: the investments in sports over the past year or two, 389 00:18:04,520 --> 00:18:07,080 Speaker 9: so much private capital has just been pouring and pouring 390 00:18:07,160 --> 00:18:10,000 Speaker 9: and pouring into that that division. And uh, you know, 391 00:18:10,280 --> 00:18:12,280 Speaker 9: there's so many people who want who want their hand 392 00:18:12,320 --> 00:18:14,719 Speaker 9: in the pot, the honeypot, I would say, And uh, 393 00:18:15,320 --> 00:18:17,560 Speaker 9: and I think there's a lot of opportunities a lot. 394 00:18:19,040 --> 00:18:21,440 Speaker 1: Was the only one that said that. That's very good. 395 00:18:22,800 --> 00:18:26,040 Speaker 3: So Cameron, let me ask you, this is angel City 396 00:18:26,200 --> 00:18:30,119 Speaker 3: responding to lots of offers from investors. 397 00:18:30,119 --> 00:18:32,680 Speaker 9: Based off of my my information and my intel. This 398 00:18:32,800 --> 00:18:36,719 Speaker 9: only came up after inbound interest from private equity, family 399 00:18:36,760 --> 00:18:41,600 Speaker 9: offices and also institutional investors as well too. And honestly, 400 00:18:41,720 --> 00:18:43,600 Speaker 9: just you know, if we think about a lot of 401 00:18:43,640 --> 00:18:47,080 Speaker 9: the the uh sports industries out there, think about the NBA, 402 00:18:47,160 --> 00:18:52,080 Speaker 9: they just started allowing institutional capital into their into their 403 00:18:52,200 --> 00:18:54,160 Speaker 9: league as well. To NFL, not not yet, but they're 404 00:18:54,200 --> 00:18:56,440 Speaker 9: also considering it. And so for them to be able 405 00:18:56,480 --> 00:18:58,080 Speaker 9: to take this on, it's only twelve teams in the 406 00:18:58,160 --> 00:19:00,320 Speaker 9: US right now. There's a lot more growth there is 407 00:19:00,400 --> 00:19:04,200 Speaker 9: to happen within the National Women's Sports Soccer League, for sure. 408 00:19:04,200 --> 00:19:06,959 Speaker 3: They're doing it because they can. Damien Well, I mean exactly. 409 00:19:07,040 --> 00:19:09,200 Speaker 2: I mean, I mean cammeron so in twenty twenty one, 410 00:19:09,480 --> 00:19:11,280 Speaker 2: and you know, we had Karen Nortman, co founder of 411 00:19:11,320 --> 00:19:14,880 Speaker 2: Angel City and managing partner Mono Collective on Bloomberg Business 412 00:19:14,880 --> 00:19:17,560 Speaker 2: Sports not long ago. I believe they had raised money 413 00:19:17,560 --> 00:19:20,040 Speaker 2: previously in twenty one at one hundred million dollar valuation. 414 00:19:20,160 --> 00:19:22,800 Speaker 2: Any indication as to what the club is now valued at. 415 00:19:23,400 --> 00:19:25,600 Speaker 5: Is still not yet known. 416 00:19:26,200 --> 00:19:28,560 Speaker 9: They're keeping that very close to wraps, and trust me, 417 00:19:28,600 --> 00:19:31,879 Speaker 9: I'm trying my heartest for sure, even with some of 418 00:19:31,880 --> 00:19:34,600 Speaker 9: my conversations with people that are you know, very closely 419 00:19:34,600 --> 00:19:37,639 Speaker 9: connected to the to that club, They're they. 420 00:19:37,480 --> 00:19:39,160 Speaker 5: Are definitely keeping that very tight knit. 421 00:19:39,240 --> 00:19:42,040 Speaker 9: But it's it's definitely on the rise, even if we 422 00:19:42,080 --> 00:19:46,639 Speaker 9: think about just valuations though within sports in itself, the 423 00:19:46,800 --> 00:19:48,240 Speaker 9: ROI is definitely there for sure. 424 00:19:48,320 --> 00:19:50,600 Speaker 2: I mean, any ideas to a use of proceeds, like 425 00:19:50,640 --> 00:19:53,960 Speaker 2: are they looking to you know, build a stadium, you know, 426 00:19:54,080 --> 00:19:56,960 Speaker 2: hire the Leo Messi of women's socker? You know what 427 00:19:57,320 --> 00:19:58,320 Speaker 2: are they using the funds for? 428 00:19:58,560 --> 00:20:01,840 Speaker 9: No, Honestly, I think right now was probably the best 429 00:20:02,520 --> 00:20:04,800 Speaker 9: use case for capital right now would be trying to 430 00:20:06,160 --> 00:20:09,000 Speaker 9: you know, get the best meteorites. They wanted to get 431 00:20:09,000 --> 00:20:11,280 Speaker 9: out there to get the most money for wherever they 432 00:20:11,280 --> 00:20:14,280 Speaker 9: can get the best platform, whether that be Apple who's 433 00:20:14,359 --> 00:20:17,119 Speaker 9: doing that with MLS, and obviously you know with the 434 00:20:17,200 --> 00:20:20,120 Speaker 9: rose of Messi in Miami, they're definitely trying to take 435 00:20:20,160 --> 00:20:22,800 Speaker 9: on you know, new opportunities there and honestly we're trying. 436 00:20:22,800 --> 00:20:25,280 Speaker 9: They're trying, from my understanding, is to get the most eyeballs, 437 00:20:25,320 --> 00:20:27,200 Speaker 9: and you know that's where they hope to use some 438 00:20:27,240 --> 00:20:28,280 Speaker 9: of the capital as well too. 439 00:20:28,440 --> 00:20:31,040 Speaker 1: Now I know Angel City has been playing that role. 440 00:20:31,200 --> 00:20:33,679 Speaker 1: We don't discuss business at the dinner table moment, but 441 00:20:34,280 --> 00:20:37,160 Speaker 1: it seems to me that it's going to be easier 442 00:20:37,160 --> 00:20:41,399 Speaker 1: for them to raise this capital because finally people are 443 00:20:41,400 --> 00:20:44,240 Speaker 1: starting to realize there's a lot of money out there 444 00:20:44,240 --> 00:20:45,040 Speaker 1: in women's sports. 445 00:20:45,080 --> 00:20:47,800 Speaker 9: Yes indeed, yes indeed, and honestly too, I think just 446 00:20:47,840 --> 00:20:50,800 Speaker 9: the appetite for just not only women's sports, but just 447 00:20:50,840 --> 00:20:53,320 Speaker 9: sports in general. But this is why women's sports is 448 00:20:53,359 --> 00:20:57,640 Speaker 9: so incremental right now. It's because it's early, it's still emerging. 449 00:20:57,680 --> 00:20:59,080 Speaker 9: Like if you're in the NBA, you still have to 450 00:20:59,080 --> 00:21:00,760 Speaker 9: pay a high price sack to even and then you 451 00:21:00,800 --> 00:21:02,560 Speaker 9: have to hold it for at least ten to fifteen 452 00:21:02,680 --> 00:21:06,200 Speaker 9: years to get the right ROI there, But for the 453 00:21:06,720 --> 00:21:09,400 Speaker 9: National Women's Soccer League is so early you can even 454 00:21:09,760 --> 00:21:11,919 Speaker 9: they might even expand who knows, we'll see. 455 00:21:12,119 --> 00:21:13,760 Speaker 5: We'll still trying to poke around see what happen. 456 00:21:13,880 --> 00:21:16,200 Speaker 3: So there's this perception that it could be undervalued or 457 00:21:16,240 --> 00:21:18,600 Speaker 3: you want to get in early before it really takes off. 458 00:21:19,280 --> 00:21:21,920 Speaker 3: You mentioned that Angel City is one of the flagship 459 00:21:21,960 --> 00:21:24,480 Speaker 3: clubs for the twelve team NWSL. Do you have a 460 00:21:24,560 --> 00:21:27,400 Speaker 3: sense of whether the other clubs in the league are 461 00:21:27,400 --> 00:21:29,040 Speaker 3: getting this kind of interest. 462 00:21:29,760 --> 00:21:31,080 Speaker 5: From my understanding, that's a yes. 463 00:21:31,119 --> 00:21:35,119 Speaker 9: I know San Francisco recently did some capital raising I 464 00:21:35,160 --> 00:21:37,600 Speaker 9: want to say at least a year ago, so I'm 465 00:21:37,640 --> 00:21:39,840 Speaker 9: blanking on the numbers right now. But I think that's 466 00:21:39,880 --> 00:21:42,600 Speaker 9: just kind of that's a testament to the appetite. 467 00:21:42,880 --> 00:21:44,440 Speaker 5: And we got to think about the Marcus as well. 468 00:21:44,480 --> 00:21:46,600 Speaker 5: To La Is Los Angeles. 469 00:21:46,640 --> 00:21:49,240 Speaker 9: It's like, obviously it's Hollywood, and just think about some 470 00:21:49,240 --> 00:21:51,439 Speaker 9: of the names as attached to Angel City, you know, 471 00:21:51,680 --> 00:21:56,360 Speaker 9: think about Serena Williams, Alex o'hanian, just Natal Apartment, Nalie Portman. 472 00:21:57,280 --> 00:21:59,560 Speaker 9: I mean, the appetite is definitely there for sure. 473 00:22:00,040 --> 00:22:01,240 Speaker 2: I mean, I just have one question. You know, we 474 00:22:01,520 --> 00:22:03,639 Speaker 2: always focus on the business side of sports here on 475 00:22:03,680 --> 00:22:05,879 Speaker 2: the show, but you know, we can't ignore the fact 476 00:22:06,040 --> 00:22:09,520 Speaker 2: that Becky Tweet took over as interim coach, you know, 477 00:22:09,600 --> 00:22:11,919 Speaker 2: when you know, LA was not doing so well to 478 00:22:11,920 --> 00:22:14,080 Speaker 2: begin the season, and I think they're undefeated ever since, 479 00:22:14,119 --> 00:22:16,280 Speaker 2: if I'm not mistaken, I mean, talk to us about, 480 00:22:16,400 --> 00:22:18,040 Speaker 2: you know, what's going on there. I mean, what is 481 00:22:18,040 --> 00:22:20,480 Speaker 2: she doing right? How is she changing the face of 482 00:22:20,520 --> 00:22:22,160 Speaker 2: the franchise and getting them to win again. 483 00:22:22,600 --> 00:22:22,760 Speaker 1: Yeah. 484 00:22:22,800 --> 00:22:26,840 Speaker 9: I mean, honestly, I don't know her her story too well, 485 00:22:26,880 --> 00:22:30,919 Speaker 9: but I will say just being the spotlight that LA is, 486 00:22:31,040 --> 00:22:33,160 Speaker 9: I think they have to, you know, continue to make 487 00:22:33,200 --> 00:22:35,600 Speaker 9: great hires, continue to bring in some of the biggest 488 00:22:35,640 --> 00:22:37,960 Speaker 9: names and talent when it comes to women's sports, women's 489 00:22:37,960 --> 00:22:40,080 Speaker 9: soccer as well, and I think that's going to be 490 00:22:40,080 --> 00:22:41,960 Speaker 9: They're going to be a catalyst to, you know, further 491 00:22:42,080 --> 00:22:43,600 Speaker 9: elevate the league. 492 00:22:43,640 --> 00:22:46,520 Speaker 1: For sure. This is going to be across a lot 493 00:22:46,560 --> 00:22:49,240 Speaker 1: of boards, not only of course for the soccer club, 494 00:22:49,680 --> 00:22:53,200 Speaker 1: but we're talking all kinds of sports for women. Yeah, yeah, 495 00:22:53,320 --> 00:22:55,080 Speaker 1: this is this is going to move on. 496 00:22:55,040 --> 00:22:58,480 Speaker 9: Man, Yeah, this is this is a well women's soccer 497 00:22:58,480 --> 00:23:01,040 Speaker 9: for sure. That's definitely in the US, is definitely a 498 00:23:01,760 --> 00:23:04,080 Speaker 9: growth asset for sure. I think there's just been a 499 00:23:04,119 --> 00:23:07,280 Speaker 9: lot of interest in one women getting their equal page 500 00:23:07,320 --> 00:23:09,960 Speaker 9: just across the board, whether that be the WNBA or 501 00:23:10,000 --> 00:23:11,960 Speaker 9: women's soccer as well too. And I think that definitely 502 00:23:12,000 --> 00:23:14,720 Speaker 9: deserves a bigger light as well too. But they're very 503 00:23:15,200 --> 00:23:17,280 Speaker 9: keen about who they bring on it in their new 504 00:23:17,320 --> 00:23:19,879 Speaker 9: investor base as well too, for my understanding, and they 505 00:23:19,960 --> 00:23:22,879 Speaker 9: want to make sure there's a diverse investor class of 506 00:23:22,960 --> 00:23:23,920 Speaker 9: backers as well too. 507 00:23:24,280 --> 00:23:27,320 Speaker 1: Well. Thank you first of all for joining us. But 508 00:23:27,720 --> 00:23:30,120 Speaker 1: put the old hand in the honeypot and Aidan, if 509 00:23:30,119 --> 00:23:32,359 Speaker 1: you're listening, see you usually say that to me when 510 00:23:32,400 --> 00:23:35,440 Speaker 1: we're playing Monopoly and I land on your properties. Listen, 511 00:23:35,480 --> 00:23:36,879 Speaker 1: let me take my hand and put it in the 512 00:23:36,960 --> 00:23:40,359 Speaker 1: old honey pot over here with your cash. Oh man, 513 00:23:41,480 --> 00:23:44,240 Speaker 1: that was good. I like that. Camber Leach, our very 514 00:23:44,240 --> 00:23:46,320 Speaker 1: own Bloomberg, Thank you so much, SERVI joinings. 515 00:23:46,320 --> 00:23:47,880 Speaker 5: Thanks for having us. That was a good time here. 516 00:23:48,680 --> 00:23:51,399 Speaker 1: Up next on the show, we talk tech and golf 517 00:23:51,880 --> 00:23:55,960 Speaker 1: with Arcos Golf CEO South Science. You're listening to the 518 00:23:56,000 --> 00:24:01,240 Speaker 1: Bloomberg Business of Sports show from Bloomberg Radio around the world. 519 00:24:11,280 --> 00:24:16,639 Speaker 1: This is Bloomberg Business of Sports from Bloomberg Radio. Thanks 520 00:24:16,680 --> 00:24:18,760 Speaker 1: for joining us on the Bloomberg Business of Sports Show. 521 00:24:18,920 --> 00:24:21,080 Speaker 1: We explored the big money issues in the world of sports. 522 00:24:21,080 --> 00:24:23,960 Speaker 2: So I'm Michael Barn, I'm Scarlet Food, and I'm Damien Sasaur. 523 00:24:24,119 --> 00:24:27,960 Speaker 1: Damien, let's talk golf and technology. You know all about it? 524 00:24:28,160 --> 00:24:29,479 Speaker 5: Yeah, yeah, yeah, Michael. 525 00:24:29,520 --> 00:24:31,680 Speaker 2: I mean, you know, look, every aspect of our world 526 00:24:31,760 --> 00:24:34,879 Speaker 2: is driven by data, and now that includes your golf swing. 527 00:24:34,960 --> 00:24:38,000 Speaker 2: You want to know more about your swing mechanics, there's 528 00:24:38,080 --> 00:24:39,680 Speaker 2: data for you. You want to know more about which 529 00:24:39,680 --> 00:24:41,400 Speaker 2: club will give you the best shot to hit the green, 530 00:24:41,760 --> 00:24:44,840 Speaker 2: there's data for you. Want to stop duffing your irons. 531 00:24:45,280 --> 00:24:46,560 Speaker 2: The data will tell you how to do that. 532 00:24:46,640 --> 00:24:48,960 Speaker 3: Of course, data drives everything, right, so how do you 533 00:24:49,119 --> 00:24:53,159 Speaker 3: access that data? Arcos Golf is a company that's utilizing AI, 534 00:24:53,320 --> 00:24:56,920 Speaker 3: of course and analytics for an on the course tracking system. 535 00:24:57,280 --> 00:24:59,480 Speaker 3: Salsa Ed is the CEO and he joins us here 536 00:24:59,640 --> 00:25:02,480 Speaker 3: in deal. Sal Welcome to the Bloomberg Business of Sports. 537 00:25:02,720 --> 00:25:03,639 Speaker 4: Thank you for having me. 538 00:25:04,040 --> 00:25:07,640 Speaker 1: Well, you know, one of the things that I've always 539 00:25:07,720 --> 00:25:11,200 Speaker 1: wondered about with golf. And when I saw the story 540 00:25:11,359 --> 00:25:15,040 Speaker 1: and I said, child, now I got to figure out 541 00:25:15,160 --> 00:25:17,760 Speaker 1: what I'm going to do here about improving my swing, 542 00:25:17,880 --> 00:25:22,280 Speaker 1: because usually you hear that with and I'm like, oh 543 00:25:22,320 --> 00:25:25,199 Speaker 1: my goodness, that's Michael Barr on the course. When you 544 00:25:25,280 --> 00:25:28,240 Speaker 1: have something that can help me with that, please tell 545 00:25:28,280 --> 00:25:29,000 Speaker 1: me what you have. 546 00:25:29,680 --> 00:25:32,040 Speaker 4: I mean, it can help you. It can literally help 547 00:25:32,119 --> 00:25:37,040 Speaker 4: everybody from a beginner to somebody who's aspiring to be 548 00:25:37,480 --> 00:25:39,720 Speaker 4: the best golfer in the world. I would say we're 549 00:25:39,760 --> 00:25:43,480 Speaker 4: doing two things. One is we're capturing every shot you 550 00:25:43,520 --> 00:25:46,520 Speaker 4: take on the golf course, and that's interview at Arco's 551 00:25:46,840 --> 00:25:50,200 Speaker 4: the most important piece of data. And then we've created 552 00:25:50,240 --> 00:25:54,400 Speaker 4: an AI system that actually analyzes this data to help 553 00:25:54,440 --> 00:25:57,199 Speaker 4: you understand what exactly it is that you need to 554 00:25:57,200 --> 00:25:59,440 Speaker 4: work on, because when you look at golf, what we've 555 00:25:59,480 --> 00:26:03,680 Speaker 4: done is we've deconstructed golf. So golf isn't just one game, 556 00:26:03,720 --> 00:26:04,920 Speaker 4: it's many many games. 557 00:26:05,000 --> 00:26:05,240 Speaker 1: In one. 558 00:26:05,280 --> 00:26:07,840 Speaker 4: You're driving, for example, it's a very different kind of 559 00:26:07,840 --> 00:26:10,280 Speaker 4: shot than you're putting, or you're chipping, or your sand 560 00:26:10,320 --> 00:26:13,560 Speaker 4: shot or your approach shots. So we deconstruct the game 561 00:26:13,840 --> 00:26:17,680 Speaker 4: into its component pieces, and then we're able to pinpoint 562 00:26:17,720 --> 00:26:21,320 Speaker 4: exactly what you should be working on. And that's really powerful. 563 00:26:21,359 --> 00:26:22,760 Speaker 4: And that's just one piece of what. 564 00:26:22,680 --> 00:26:25,360 Speaker 1: We do see it. Scaly doesn't need that because cheese 565 00:26:25,400 --> 00:26:29,240 Speaker 1: all on a sore and SNAM zero handicap and everything. 566 00:26:29,280 --> 00:26:31,400 Speaker 3: You didn't see me at the driving range this past weekend. 567 00:26:32,040 --> 00:26:34,440 Speaker 3: It's a very different story. But Seal take us through 568 00:26:34,600 --> 00:26:37,360 Speaker 3: exactly how this works. If you're Damien sas Hour and 569 00:26:37,760 --> 00:26:41,320 Speaker 3: you're on the course, how does Damien use your technology 570 00:26:41,400 --> 00:26:42,119 Speaker 3: to get better? 571 00:26:42,280 --> 00:26:44,600 Speaker 4: Sure, So it's very simple. It's these sensors. They are 572 00:26:44,640 --> 00:26:46,600 Speaker 4: in my hand. I know your listeners can't see it, 573 00:26:46,720 --> 00:26:49,680 Speaker 4: but you attach them to the grip end of each 574 00:26:49,720 --> 00:26:52,760 Speaker 4: club and then there's a one time pairing process, like 575 00:26:52,840 --> 00:26:56,640 Speaker 4: similar to how you might pair your AirPods with your phone. 576 00:26:56,800 --> 00:26:58,840 Speaker 4: So it's a one time pairing process, so we know 577 00:26:59,240 --> 00:27:02,480 Speaker 4: which sensor's attached to which club and then after that, honestly, 578 00:27:02,520 --> 00:27:06,399 Speaker 4: all you do is start the gap start. We already 579 00:27:06,440 --> 00:27:08,760 Speaker 4: know what course you're on, so you just start the 580 00:27:08,840 --> 00:27:11,359 Speaker 4: round on that course and you go play and we 581 00:27:11,520 --> 00:27:14,800 Speaker 4: record every shot that you take, and as you play, 582 00:27:15,160 --> 00:27:18,359 Speaker 4: the system gets smarter about it. So like after five rounds, 583 00:27:18,359 --> 00:27:20,399 Speaker 4: we have an AI caddy that we actually built in 584 00:27:20,440 --> 00:27:24,360 Speaker 4: partnership with Microsoft. So it starts giving you, i would say, 585 00:27:24,400 --> 00:27:28,600 Speaker 4: PGA Tour caddy. Like advice, it takes win into account, elevation, 586 00:27:28,800 --> 00:27:31,840 Speaker 4: change everything. So based on your strengths and weaknesses, based 587 00:27:31,840 --> 00:27:33,800 Speaker 4: on how well you hit certain clubs or how badly 588 00:27:33,880 --> 00:27:36,840 Speaker 4: you might hit those clubs, and based on your data, 589 00:27:37,560 --> 00:27:41,240 Speaker 4: the caddy starts recommending what clubs you should play. And 590 00:27:41,320 --> 00:27:43,679 Speaker 4: then the other thing we do is after the round 591 00:27:44,000 --> 00:27:46,639 Speaker 4: we analyze your game. So let's say you shot one 592 00:27:46,680 --> 00:27:49,040 Speaker 4: hundred and five and you want to shoot a ninety five. 593 00:27:49,040 --> 00:27:50,919 Speaker 4: You want to improve by ten shots, which by the way, 594 00:27:50,960 --> 00:27:55,000 Speaker 4: average user improves by five shots in their first season. 595 00:27:54,680 --> 00:27:55,879 Speaker 1: Alone with Arcos. 596 00:27:56,200 --> 00:27:58,800 Speaker 4: And so what we do is after the round we 597 00:27:58,920 --> 00:28:01,480 Speaker 4: tell you versus this is a player who might have 598 00:28:01,480 --> 00:28:04,159 Speaker 4: shot ninety five. Let's say you your twenty handicapper and 599 00:28:04,200 --> 00:28:06,560 Speaker 4: you want to get to a ten handicap. We pinpoint 600 00:28:06,560 --> 00:28:09,080 Speaker 4: where what's the lowest hanging fruit for you for those 601 00:28:09,080 --> 00:28:12,800 Speaker 4: ten shots. And that's really important because otherwise you might 602 00:28:12,840 --> 00:28:14,879 Speaker 4: be wasting your time. In fact, more often than not, 603 00:28:15,000 --> 00:28:17,520 Speaker 4: you will be because you're not focusing on the things 604 00:28:17,520 --> 00:28:19,400 Speaker 4: that matter the most and working on. 605 00:28:19,359 --> 00:28:22,640 Speaker 1: That see, Damian, my AI caddy who was starting out 606 00:28:22,680 --> 00:28:27,400 Speaker 1: with fool, you're holding the club upside now. 607 00:28:27,160 --> 00:28:29,840 Speaker 2: Well, Michael, that's exactly that. I mean you're taking to 608 00:28:29,840 --> 00:28:31,840 Speaker 2: my next question, right, I mean, sal talk to us 609 00:28:31,840 --> 00:28:34,560 Speaker 2: about this AI engine, right, I mean everyone knows me. 610 00:28:34,600 --> 00:28:37,520 Speaker 2: I'm snaphooking my drive, I'm thinning my wedges, I'm chunking 611 00:28:37,560 --> 00:28:40,680 Speaker 2: my irons. I don't care what the wind is telling me. 612 00:28:40,800 --> 00:28:43,520 Speaker 2: I want to know what tools I can use to 613 00:28:43,560 --> 00:28:47,720 Speaker 2: make my game better. I'm talking training tools or podcasts. 614 00:28:47,760 --> 00:28:49,800 Speaker 2: I mean talk to us about having you know, your 615 00:28:49,800 --> 00:28:52,040 Speaker 2: own personal little tin cup next to you, you know, Like, 616 00:28:52,200 --> 00:28:54,360 Speaker 2: I mean, is there anything you know from sort of 617 00:28:54,360 --> 00:28:57,760 Speaker 2: a cross sales, cross marketing perspective that Arcos can do 618 00:28:58,000 --> 00:29:01,400 Speaker 2: like partners that it can recommend, tools can recommend, Damian. 619 00:29:01,440 --> 00:29:04,840 Speaker 4: What I will say is today we do send out 620 00:29:04,920 --> 00:29:08,120 Speaker 4: emails with like based on your tendencies, Like let's say 621 00:29:08,120 --> 00:29:11,440 Speaker 4: maybe you need help with your driver distance and your 622 00:29:11,440 --> 00:29:13,800 Speaker 4: accuracy is really good at driving and you're losing strokes 623 00:29:13,840 --> 00:29:17,760 Speaker 4: because of distance, we will recommend the stack and we've 624 00:29:17,800 --> 00:29:21,160 Speaker 4: done partnerships like that. I think that's the path of 625 00:29:21,240 --> 00:29:25,240 Speaker 4: the future. When you look at where ARCOS is going 626 00:29:25,280 --> 00:29:28,560 Speaker 4: to go. We have recorded seven hundred and fifty million shots. 627 00:29:28,960 --> 00:29:31,840 Speaker 4: We have data on what actually helps golfers get better, 628 00:29:32,280 --> 00:29:35,640 Speaker 4: and as the future evolves, that's exactly what's going to 629 00:29:35,680 --> 00:29:38,200 Speaker 4: happen more and more so Today, for example, you might 630 00:29:38,240 --> 00:29:41,880 Speaker 4: be googling like, hey, how do I stop snaphooks? And 631 00:29:42,400 --> 00:29:45,880 Speaker 4: in the future, I see a world where that content 632 00:29:46,080 --> 00:29:49,239 Speaker 4: based on your ARCOS data is being surface to you 633 00:29:49,640 --> 00:29:53,280 Speaker 4: which targets. I'm going to say you're a six handicapper 634 00:29:53,840 --> 00:29:57,000 Speaker 4: and that works perfectly for you because we'll have feedback 635 00:29:57,040 --> 00:29:59,960 Speaker 4: loop on what content contents actually work in the best 636 00:30:00,080 --> 00:30:02,120 Speaker 4: for you. So totally, I mean, I would say you 637 00:30:02,120 --> 00:30:04,800 Speaker 4: your fingers on the pulse of where stuff is going. 638 00:30:05,120 --> 00:30:07,920 Speaker 1: For a guy like me who still has wood chafts 639 00:30:08,080 --> 00:30:11,440 Speaker 1: that still running around with the clubs, I'm hoping that 640 00:30:12,040 --> 00:30:14,760 Speaker 1: I'm in this target. But what is the target that 641 00:30:14,800 --> 00:30:18,320 Speaker 1: you're trying to get to for this particular product. 642 00:30:18,480 --> 00:30:20,200 Speaker 4: That's a great question. In fact, I would say to 643 00:30:20,240 --> 00:30:22,640 Speaker 4: answer that, I'll take us back a little bit. So 644 00:30:22,920 --> 00:30:25,800 Speaker 4: like in golf, over the five hundred years, there have 645 00:30:25,880 --> 00:30:27,600 Speaker 4: been some transformational changes. 646 00:30:27,680 --> 00:30:30,960 Speaker 1: I was there for four hundred of them, the last four. 647 00:30:30,840 --> 00:30:37,400 Speaker 4: Hundred, so when you look at maybe like three hundred 648 00:30:37,440 --> 00:30:42,360 Speaker 4: years ago, we invented competition and that drove people to 649 00:30:42,440 --> 00:30:45,480 Speaker 4: watch and learn about golf. A couple hundred years ago 650 00:30:46,240 --> 00:30:50,440 Speaker 4: we decided, you know, like originally courses were discovered. We 651 00:30:50,480 --> 00:30:53,600 Speaker 4: started with the industrial revolution and construction coming in. We 652 00:30:53,640 --> 00:30:56,800 Speaker 4: started building golf courses, which allowed golf courses to scale, 653 00:30:56,800 --> 00:30:59,080 Speaker 4: so they weren't just seaside links and you could have 654 00:30:59,120 --> 00:31:03,320 Speaker 4: them inland, which scaled golf. And then maybe one hundred 655 00:31:03,400 --> 00:31:05,760 Speaker 4: years ago, I'll say, like some of the material science 656 00:31:05,800 --> 00:31:09,240 Speaker 4: innovations came in. So now this new revolution that golf's 657 00:31:09,280 --> 00:31:12,520 Speaker 4: upon is the data revolution, and that's what we're bringing 658 00:31:12,920 --> 00:31:17,360 Speaker 4: to golf. And so with that, I think like the 659 00:31:17,400 --> 00:31:21,640 Speaker 4: biggest thing that I'll say is everything that's happening around 660 00:31:21,680 --> 00:31:24,240 Speaker 4: us is driven by data, and golf has been a 661 00:31:24,280 --> 00:31:27,680 Speaker 4: little bit behind, honestly on it. Right now, there's the 662 00:31:27,720 --> 00:31:29,560 Speaker 4: top one hundred and fifty players in the world on 663 00:31:29,600 --> 00:31:31,960 Speaker 4: the PGA Tour. They have access to their data and 664 00:31:32,040 --> 00:31:34,800 Speaker 4: that's about it. What we're doing is bringing it to 665 00:31:34,880 --> 00:31:37,400 Speaker 4: the rest of the sixty to seventy million golfers. Our 666 00:31:37,480 --> 00:31:41,160 Speaker 4: goal is to make arcos and essential tool in your 667 00:31:41,200 --> 00:31:43,960 Speaker 4: bag you'll be like playing without a putter. Playing it'll 668 00:31:43,960 --> 00:31:47,680 Speaker 4: be like playing without a driver. And so target, like 669 00:31:47,720 --> 00:31:50,440 Speaker 4: going back to your question, is literally every golfer who's 670 00:31:50,480 --> 00:31:54,040 Speaker 4: looking to improve, which, by the way, like I would say, 671 00:31:54,080 --> 00:31:57,239 Speaker 4: like the scale probably is. I read a survey by 672 00:31:57,280 --> 00:32:01,520 Speaker 4: the National Golf Foundation which said that eighty four percent 673 00:32:01,520 --> 00:32:04,600 Speaker 4: of golfers play golf to get better at golf. I 674 00:32:04,640 --> 00:32:08,920 Speaker 4: think the other sixteen percent might be lying, But that's 675 00:32:08,960 --> 00:32:10,720 Speaker 4: our target, the eighty four percent of people who are 676 00:32:10,760 --> 00:32:12,400 Speaker 4: actually looking to get better at golf out of the 677 00:32:12,440 --> 00:32:15,840 Speaker 4: sixty to seventy million golfers. And we understand that as 678 00:32:15,920 --> 00:32:20,080 Speaker 4: the technology evolves, as we make the offerings wider and broader, 679 00:32:20,160 --> 00:32:22,480 Speaker 4: it's going to eventually target every single one of them. 680 00:32:22,600 --> 00:32:24,920 Speaker 3: So in terms of total addressable market, it's anyone who 681 00:32:24,960 --> 00:32:27,800 Speaker 3: has ever touched a golf club and stepping foot and 682 00:32:27,960 --> 00:32:30,680 Speaker 3: driving range or on a golf course. I'm curious to 683 00:32:30,720 --> 00:32:33,760 Speaker 3: get your take on the popularity of golf because before 684 00:32:33,800 --> 00:32:37,040 Speaker 3: the pandemic it was definitely faltering, and then the pandemic 685 00:32:37,320 --> 00:32:39,640 Speaker 3: was a revival of sorts for the sport of golf, 686 00:32:39,640 --> 00:32:41,800 Speaker 3: for the activity of golf for everyone, because it was 687 00:32:41,840 --> 00:32:47,320 Speaker 3: a naturally socially distanced sport. Has that maintained its momentum? 688 00:32:47,360 --> 00:32:49,120 Speaker 3: And I ask because a lot of things that we 689 00:32:49,200 --> 00:32:52,600 Speaker 3: picked up during the pandemic, peloton among other things, has 690 00:32:52,640 --> 00:32:57,520 Speaker 3: really dropped off a cliff. Has golf maintained the popularity 691 00:32:57,720 --> 00:33:00,720 Speaker 3: it acquired during the pandemic and what do you see 692 00:33:00,720 --> 00:33:03,640 Speaker 3: in terms of the data out there about the market 693 00:33:03,720 --> 00:33:04,800 Speaker 3: of golfers out there. 694 00:33:04,960 --> 00:33:08,040 Speaker 4: Yeah, so golf has been unique in the sense that 695 00:33:08,120 --> 00:33:10,360 Speaker 4: it has maintained the momentum. And I think part of 696 00:33:10,400 --> 00:33:13,760 Speaker 4: the reason is one of the things that COVID did 697 00:33:13,800 --> 00:33:18,600 Speaker 4: for us was it changed the work dynamics. So most 698 00:33:18,640 --> 00:33:20,960 Speaker 4: of the people are still have X number of days 699 00:33:21,000 --> 00:33:24,240 Speaker 4: working from home, which I think that's allowing people to 700 00:33:24,480 --> 00:33:30,480 Speaker 4: maybe golf after five o'clock more easier during weekdays, and 701 00:33:30,760 --> 00:33:33,560 Speaker 4: it's maybe because they're spending a little bit more time home, 702 00:33:34,320 --> 00:33:36,280 Speaker 4: they're looking to get out on the weekends and maybe 703 00:33:36,320 --> 00:33:40,440 Speaker 4: they're able to for that round of golf, whereas otherwise 704 00:33:40,480 --> 00:33:44,120 Speaker 4: prior to COVID, essentially everybody was at work from like 705 00:33:44,440 --> 00:33:47,080 Speaker 4: nine to maybe seven when you include commute and everything. 706 00:33:47,120 --> 00:33:50,680 Speaker 4: So weekend was the decompression. So I think that's part 707 00:33:50,720 --> 00:33:53,040 Speaker 4: of the reason golf has sustained itself. So when we 708 00:33:53,080 --> 00:33:57,120 Speaker 4: look at rounds, they're still kind of where there were 709 00:33:57,720 --> 00:33:58,800 Speaker 4: post COVID. 710 00:33:58,680 --> 00:34:01,120 Speaker 2: Since al you know, we talked about the low hanging fruit, right, 711 00:34:01,240 --> 00:34:04,000 Speaker 2: how your AI engine can direct you to you know, 712 00:34:04,080 --> 00:34:06,840 Speaker 2: podcasts or training tools, you know, other forms of content 713 00:34:06,880 --> 00:34:09,480 Speaker 2: from a cross marketing perspective. Obviously all of that. 714 00:34:09,560 --> 00:34:11,600 Speaker 1: But talk to me about the hardware. 715 00:34:11,680 --> 00:34:13,719 Speaker 2: You know, where we're at in terms of the hardware 716 00:34:13,760 --> 00:34:16,319 Speaker 2: in golf technology. You know, I love my Arcos, but 717 00:34:16,360 --> 00:34:19,080 Speaker 2: there's so much more data that can be consumed during play. 718 00:34:19,160 --> 00:34:22,160 Speaker 2: Talk to us about those advances that allow arcos to 719 00:34:22,239 --> 00:34:24,239 Speaker 2: capture I mean, I'm not a monster like you are, 720 00:34:24,320 --> 00:34:29,640 Speaker 2: mister Scratch, but like swing, steamed, attack, angle, question, Maxy, Like, 721 00:34:29,719 --> 00:34:31,520 Speaker 2: are we going there, David? 722 00:34:31,520 --> 00:34:34,360 Speaker 4: That's all coming Like, uh, the thing I think about 723 00:34:34,440 --> 00:34:36,920 Speaker 4: like in terms of I mean, technology really is like 724 00:34:36,960 --> 00:34:38,960 Speaker 4: a train, like either you get on it you get 725 00:34:39,040 --> 00:34:41,560 Speaker 4: run over by it, and so there is only one 726 00:34:41,600 --> 00:34:45,640 Speaker 4: direction that it's pointed in, which is more and more data. 727 00:34:46,440 --> 00:34:49,600 Speaker 4: And so with that, like our vision or mission is 728 00:34:49,680 --> 00:34:53,839 Speaker 4: to we believe that the en course in play data, 729 00:34:53,920 --> 00:34:56,600 Speaker 4: the perform performance data when you're actually golfing is the 730 00:34:56,680 --> 00:35:00,120 Speaker 4: most important data. Right now, we collect where you're shot 731 00:35:00,160 --> 00:35:01,640 Speaker 4: start and where they end up in all kinds of 732 00:35:01,719 --> 00:35:05,799 Speaker 4: metrics around it. We will like through these sensors eventually 733 00:35:05,840 --> 00:35:08,839 Speaker 4: collect all kinds of swing mechanics data, so as you're 734 00:35:09,080 --> 00:35:12,279 Speaker 4: next time when you duck hook that shot, we'll know 735 00:35:12,360 --> 00:35:15,319 Speaker 4: exactly how that happened. Now, to do that, we need 736 00:35:15,360 --> 00:35:18,680 Speaker 4: to put a gyroscope in the sensor, and that's something 737 00:35:18,680 --> 00:35:21,280 Speaker 4: that is going to happen in the future. The question 738 00:35:21,360 --> 00:35:25,239 Speaker 4: is around timing and also around USUA conformity. So we're 739 00:35:25,239 --> 00:35:28,480 Speaker 4: working with the United States Golf Association to allow us 740 00:35:28,520 --> 00:35:30,719 Speaker 4: to put a gyroscope in the sensor so that we 741 00:35:30,719 --> 00:35:33,799 Speaker 4: can actually be used in competition and tournament with the gyroscope. 742 00:35:33,840 --> 00:35:37,440 Speaker 4: Right now, USA does not allow gyroscopes in sensors, and 743 00:35:37,480 --> 00:35:39,719 Speaker 4: that's the only reason really where we don't why we 744 00:35:39,719 --> 00:35:40,600 Speaker 4: don't have one in there. 745 00:35:40,960 --> 00:35:43,320 Speaker 1: You got a twenty million dollar investment from the PGA 746 00:35:43,480 --> 00:35:51,000 Speaker 1: Tour and other related equipment manufacturers, which my goodness, you know, salute, 747 00:35:51,160 --> 00:35:51,480 Speaker 1: thank you. 748 00:35:51,719 --> 00:35:54,000 Speaker 4: Thank you, thank you. It's awesome for the business. We 749 00:35:54,680 --> 00:35:58,640 Speaker 4: got the investment by the PGA Tour, but also paying 750 00:35:59,040 --> 00:36:02,600 Speaker 4: tailor made Cobra Puma Golf and Callaway. So it's really 751 00:36:03,800 --> 00:36:08,000 Speaker 4: the top names in the industry coalescing behind Arcos, but 752 00:36:08,040 --> 00:36:11,160 Speaker 4: also behind our vision and her mission in terms of 753 00:36:11,200 --> 00:36:13,799 Speaker 4: bringing the data revolution to golf. I think it's a 754 00:36:13,840 --> 00:36:17,560 Speaker 4: testament not just to the team, but also to the 755 00:36:17,600 --> 00:36:20,239 Speaker 4: work that's already been done, but also the work that 756 00:36:20,480 --> 00:36:21,759 Speaker 4: needs to be done and will be done. 757 00:36:22,239 --> 00:36:24,440 Speaker 2: So, I mean, look aside from it all, you know, 758 00:36:24,560 --> 00:36:27,719 Speaker 2: obviously Arcos is amazing. You know, obviously congrats on the fundraise, 759 00:36:27,800 --> 00:36:30,640 Speaker 2: Congrats on the deal with the PGA. You know, you're 760 00:36:30,680 --> 00:36:33,239 Speaker 2: also an incredible a golfer. You've had four aces in 761 00:36:33,239 --> 00:36:36,080 Speaker 2: your career. You're passionate about course architecture. 762 00:36:36,719 --> 00:36:40,600 Speaker 1: Do you all have money. 763 00:36:38,120 --> 00:36:43,440 Speaker 2: You're a member of Oakmont. I believe you're also a 764 00:36:43,440 --> 00:36:45,840 Speaker 2: member of Tamrak Country Club, a course up in Grantwich 765 00:36:45,880 --> 00:36:48,120 Speaker 2: that I'm pretty familiar with. Talk to us about You've 766 00:36:48,120 --> 00:36:50,560 Speaker 2: golfed a lot of different courses. What makes them special? 767 00:36:50,600 --> 00:36:53,720 Speaker 2: What are you looking for in today's modern golf course 768 00:36:53,920 --> 00:36:55,400 Speaker 2: from an architectural perspective. 769 00:36:55,600 --> 00:36:57,400 Speaker 4: That's a very I mean, it's a great question. It's 770 00:36:57,440 --> 00:37:00,000 Speaker 4: a very hard question to answer. Each course has its 771 00:37:00,120 --> 00:37:02,680 Speaker 4: own flavor. I'll tell you, like the two courses you 772 00:37:02,760 --> 00:37:08,479 Speaker 4: mentioned Tamaracks, and well, both of them actually went through 773 00:37:09,000 --> 00:37:12,360 Speaker 4: a legendary tree removal process to restore them. But I 774 00:37:12,400 --> 00:37:16,080 Speaker 4: think when you look at Tamarack in which it's actually 775 00:37:16,080 --> 00:37:18,520 Speaker 4: my favorite kind of architecture, which is the CB McDonald's 776 00:37:18,520 --> 00:37:22,200 Speaker 4: school of architecture, National Golf Links on Long Island kind 777 00:37:22,200 --> 00:37:26,200 Speaker 4: of spawned, and actually I would say American golf revolution 778 00:37:27,040 --> 00:37:30,240 Speaker 4: owes a ton of gratitude because that's what put America 779 00:37:30,239 --> 00:37:32,000 Speaker 4: on the map in terms of golf. National Golf Links 780 00:37:32,040 --> 00:37:36,200 Speaker 4: did absolutely, and that kind of architecture is really to me, 781 00:37:36,320 --> 00:37:39,000 Speaker 4: that's the best kind of architecture because it really lets 782 00:37:39,040 --> 00:37:42,520 Speaker 4: you whether if you're a beginner, like you see whether 783 00:37:42,560 --> 00:37:45,279 Speaker 4: it's Tamarak on these courses, the fairways are why the 784 00:37:45,480 --> 00:37:48,279 Speaker 4: greens are always open to the run up, so you 785 00:37:48,320 --> 00:37:50,480 Speaker 4: can put from like one hundred yards as you're learning, 786 00:37:51,080 --> 00:37:53,520 Speaker 4: and it allows people to have fun. But as you 787 00:37:53,600 --> 00:37:57,120 Speaker 4: get better, these courses get harder, the closer to the 788 00:37:57,120 --> 00:38:00,480 Speaker 4: whole you get, the more amplified the challenge gets. And 789 00:38:00,520 --> 00:38:05,640 Speaker 4: so that challenges the best players while giving entertainment, enjoyment 790 00:38:05,680 --> 00:38:08,880 Speaker 4: and fun to the highest or the handicappers or the beginners. 791 00:38:08,880 --> 00:38:09,480 Speaker 1: Amongst us. 792 00:38:10,040 --> 00:38:13,200 Speaker 4: And that's what I think makes a place like Tamarack special. 793 00:38:13,880 --> 00:38:16,920 Speaker 4: And when you look at Oakmond, it's actually a totally 794 00:38:17,000 --> 00:38:20,640 Speaker 4: different kind of architectures, the Penal school of architecture, which 795 00:38:20,760 --> 00:38:24,480 Speaker 4: is it's hosted the most US opens. It's people think 796 00:38:24,480 --> 00:38:26,480 Speaker 4: it's the hardest golf course in the world. And so 797 00:38:26,560 --> 00:38:29,520 Speaker 4: what makes Oakmond special is every single shot you have 798 00:38:29,600 --> 00:38:31,520 Speaker 4: to step up and hit a great shot. If you 799 00:38:31,600 --> 00:38:35,280 Speaker 4: don't do that, it exposes you. You're penalized. In fact, 800 00:38:35,920 --> 00:38:38,840 Speaker 4: the founder of Oakmont had a line which was a 801 00:38:38,920 --> 00:38:42,959 Speaker 4: shot poorly struck should be a shot irrevocably lost, which 802 00:38:43,080 --> 00:38:45,360 Speaker 4: you don't lose a ball, but there's like a strokes 803 00:38:45,400 --> 00:38:47,440 Speaker 4: gained loss. There's a penalty to pay. And that's what 804 00:38:47,520 --> 00:38:48,520 Speaker 4: makes Oakland special. 805 00:38:48,920 --> 00:38:51,520 Speaker 1: Yeah, but it's no put butt course in the proconos 806 00:38:51,600 --> 00:38:57,400 Speaker 1: Man Hark Coast Golf co founder and CEO sal say it. 807 00:38:57,719 --> 00:38:59,319 Speaker 1: Thank you, sir, thank you for having some fun with 808 00:38:59,400 --> 00:39:01,520 Speaker 1: us here. Thank you on the Fring Business of Sports. 809 00:39:01,560 --> 00:39:04,160 Speaker 1: This has been the Bloomberg Business of Sports show, and 810 00:39:04,200 --> 00:39:07,400 Speaker 1: we would like to thank our our guests, Bloomberg reporters 811 00:39:07,520 --> 00:39:11,120 Speaker 1: Randall Williams and Cameron Leach, and our Coast Golf CEO 812 00:39:11,320 --> 00:39:14,840 Speaker 1: South sayat and of course thank you for listening to 813 00:39:14,920 --> 00:39:17,560 Speaker 1: us this week. I'm Michael Barr. You can follow me 814 00:39:17,640 --> 00:39:19,560 Speaker 1: on X at Dick Barsport and. 815 00:39:19,520 --> 00:39:21,280 Speaker 3: You can follow me at Scarlett. 816 00:39:20,840 --> 00:39:22,880 Speaker 2: Foo and I'm on x at T Sasauer. 817 00:39:23,160 --> 00:39:25,480 Speaker 1: Thank you so much for joining us. Tune in again 818 00:39:25,560 --> 00:39:28,359 Speaker 1: next week for the latest on the stories moving big 819 00:39:28,360 --> 00:39:30,880 Speaker 1: old money in the world of sports. You're listening to 820 00:39:30,920 --> 00:39:35,240 Speaker 1: Bloomberg Business of Sports and Bloomberg Radio around the world.