WEBVTT - Businessweek Talks- Delta CEO Ed Bastian

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<v Speaker 1>This is Bloomberg Business Week. I'm Carol Masser and I'm

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<v Speaker 1>also listen to our radio show weekdays at two pm

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<v Speaker 1>Eastern only on Bloomberg Radio. So ed, So much going

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<v Speaker 1>on in the world. Let's start on the sort of

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<v Speaker 1>geopolitical geo economic front, the trade war. Are you seeing

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<v Speaker 1>any blowback through your business from that? Not in a

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<v Speaker 1>material way. We're seeing some effects, particularly in Asia. Uh,

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<v Speaker 1>they tend to be more around our big corporate customers,

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<v Speaker 1>automotive manufacturing that that are not seeing the same type

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<v Speaker 1>of demand for their products, so they're pulling back some

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<v Speaker 1>of their spend and travel patterns. But Asia for us

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<v Speaker 1>is one of the smaller regions than our total revenue

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<v Speaker 1>pie and uh, we're not We're not seeing a white

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<v Speaker 1>We're watching it hopefully, but we're not seeing a major

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<v Speaker 1>a major decline. And so on a week like this

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<v Speaker 1>when you see yet another geopolitical issue in the Middle East,

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<v Speaker 1>obviously disruption in the oil market, how does that play through,

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<v Speaker 1>if at all, for you in terms of your fuel costs,

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<v Speaker 1>in terms of your hedging strategies, any elements that are

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<v Speaker 1>sort of popping up there, Well, it's a reminder of

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<v Speaker 1>how volatile the business climate, the environment in which we operate.

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<v Speaker 1>That said, you know, we're already seeing fuel prices start

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<v Speaker 1>to moderate, you know, after the spike over the weekend.

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<v Speaker 1>We've built our business to be sustainable at much higher

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<v Speaker 1>fuel prices than sixty five dollars print, which is worths

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<v Speaker 1>trading today. So we're on the front end of that

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<v Speaker 1>h anticipating what we might face in terms of future

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<v Speaker 1>future challenges. But from a revenue durability standpoint of balance

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<v Speaker 1>sheet perspective, we think we're pretty well situated. So let's

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<v Speaker 1>talk about your investors. You know, you have won a

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<v Speaker 1>lot of plot. It's from your customers and there's some

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<v Speaker 1>investors who are very much on board, and by certain

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<v Speaker 1>measures the stock has done very well, but by other

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<v Speaker 1>measures that it feels a little bit stagnant. Uh dare

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<v Speaker 1>I say it? Uh? What's the street missing? Well, I

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<v Speaker 1>think it's is. It's a proven story. You know, our

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<v Speaker 1>largest investor, Warren Buffett, he owns eleven percent of Delta.

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<v Speaker 1>I think he has a great line is about our industry.

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<v Speaker 1>We were like the Chicago Cubs of the of the

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<v Speaker 1>business world. You know, we didn't have a bad decade.

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<v Speaker 1>We had a bad century, and we're we're on a different,

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<v Speaker 1>different platform now. We've you know, the last ten years,

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<v Speaker 1>we've really invested in the fundamentals of running a great

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<v Speaker 1>airline with reliability and performance and service levels unseen in

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<v Speaker 1>Delta's history and candidly within the industry as a whole,

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<v Speaker 1>in terms of scale. That's been been rewarded by our

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<v Speaker 1>customers with customer satisfaction scores and brand loyalty and preference

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<v Speaker 1>at levels we've never seen before, which we're taking back

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<v Speaker 1>and continuing to reinvest in the customers, reinvest in our

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<v Speaker 1>airports and our technologies, while at the same time generating

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<v Speaker 1>you know, meaningful free cash flow. I think that's the

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<v Speaker 1>other thing the investors historically have not seen from the airlines.

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<v Speaker 1>While the airlines may have performed at certain periods of time.

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<v Speaker 1>They also spent back what they what they made on

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<v Speaker 1>on labor, on technology, on on capital and and fleet.

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<v Speaker 1>We're doing that, but we're also returning a meaningful amount.

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<v Speaker 1>So this year, Delta we expect to make over five

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<v Speaker 1>billion dollars for the fifth year in a row in

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<v Speaker 1>terms of profits, but we'll also have free cash flow

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<v Speaker 1>delivery this year of over four billion dollars. And so

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<v Speaker 1>I think that that performance and that consistency of performance

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<v Speaker 1>over time is rewarding. And I do think that that

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<v Speaker 1>investors will will stay with us and and hopefully see

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<v Speaker 1>see improvements in the p So there has been a

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<v Speaker 1>bit of a divergence. It feels like across the global

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<v Speaker 1>airline industry. You feel like it feels like you're you're

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<v Speaker 1>one of the have so that there may be some

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<v Speaker 1>have nods out there. Are we going to see some

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<v Speaker 1>more consolidation and will you participate in that? I don't

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<v Speaker 1>think you'll see consolidation in a meaningful way in the US.

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<v Speaker 1>You may see it in in it's made other other

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<v Speaker 1>parts of the of the airline market not necessarily participating

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<v Speaker 1>relative to Delta. Internationally, I do think you'll see Uh, Europe,

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<v Speaker 1>you're already seeing it. You're seeing bankruptcies in Europe in

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<v Speaker 1>terms of some of the European carriers. I think you'll

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<v Speaker 1>continue to see some consolidation trends there. Uh So on

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<v Speaker 1>the on the global scene, that's where we've been investing.

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<v Speaker 1>We've invested in a number of our partners and really

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<v Speaker 1>not consolidation. It's more to have influence within within our

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<v Speaker 1>our global network of carriers. Uh you'll see more of

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<v Speaker 1>that from Delta potentially, but I don't think on the

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<v Speaker 1>US side you'll see and what do those partnerships tend

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<v Speaker 1>to look like now and what might they look like

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<v Speaker 1>in the future, either geographically or are there new and

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<v Speaker 1>different things that that you can try to sort of

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<v Speaker 1>create that that family as it were. Sure, Well, you know,

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<v Speaker 1>one of the things I think that has not been

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<v Speaker 1>successful in the airline world are the alliances. You know,

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<v Speaker 1>we we am self critical SkyTeam Alliance. I don't think

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<v Speaker 1>we've we've brought a lot of great I too, customers.

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<v Speaker 1>I don't think we've brought a lot of great value

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<v Speaker 1>to our member airlines. And we're going at this thing

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<v Speaker 1>in a very different approach. We're going at it through

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<v Speaker 1>Delta making bilateral investments in the most important partners. We

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<v Speaker 1>own forty nine percent of Virgin Atlantic. We own forty

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<v Speaker 1>in Mexico, the two closest carriers to us on either

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<v Speaker 1>side of of the country. We're invested in Air France KLM.

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<v Speaker 1>We've invested in Korean, We've invested in Shahna Eastern, We've

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<v Speaker 1>invested in gold Down in Brazil. And as a as

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<v Speaker 1>a consequence, what you see is you see this network

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<v Speaker 1>of influence that we're having within those companies. So those

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<v Speaker 1>companies want to know what what Delta has learned about

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<v Speaker 1>operational efficiency and prowess and in premium. We want to

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<v Speaker 1>learn what it takes to win in those local markets.

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<v Speaker 1>And then over time, while we can't own them in

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<v Speaker 1>terms of whole owned consolidation, we can have meaningful enough

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<v Speaker 1>investment that we create an international network of carriers that

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<v Speaker 1>will be uniquely tied where you have Delta as as

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<v Speaker 1>the center p That's that's our goal. And when you

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<v Speaker 1>think about the long term, UH to think of Delta today,

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<v Speaker 1>we serve two hundred million customers a year. Right, if

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<v Speaker 1>you add the customers from all those carriers I just mentioned,

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<v Speaker 1>you're up to over five million customers a year that

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<v Speaker 1>we serve. There's never been an airline network and an

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<v Speaker 1>air airline, you know, combination. You forget consolidation that delivers

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<v Speaker 1>that kind of value across geographies. We have an opportunity

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<v Speaker 1>to create that. And so do you have people knocking

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<v Speaker 1>on your door at this point saying, yeah, why don't

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<v Speaker 1>you come over and uh spriakles having that magic tuk on.

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<v Speaker 1>There's there's there's there's a lot of a lot of

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<v Speaker 1>questions going on and conversations at all times. And you know,

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<v Speaker 1>we answer, we answer every knock that that cars. Some

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<v Speaker 1>we answer some way. Some we say no, we can't,

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<v Speaker 1>we can't do that. But there's there's a there's there's

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<v Speaker 1>there's a strategy here that's unique within the industry. The

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<v Speaker 1>other groups are not doing that, and I think it's

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<v Speaker 1>going to be an advantage for Delta. So let's talk

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<v Speaker 1>about your customers, both business and consumer. And you talked

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<v Speaker 1>a little bit about it. I don't want to put

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<v Speaker 1>word to your mouth like a little bit of weakness

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<v Speaker 1>maybe from a business perspective, from the global or from

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<v Speaker 1>the Asian market overall. Um generally, businesses, it feels like

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<v Speaker 1>are a little bit cautious right now globally, maybe for

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<v Speaker 1>geopolitical reasons. We certainly hear that through earnings reports from

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<v Speaker 1>from big companies. What do you see from your business customers?

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<v Speaker 1>I see a healthy U S. Consumer. We know the

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<v Speaker 1>US consumer drive the U S economy, and the consumer

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<v Speaker 1>demand is very, very healthy in the U S. We

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<v Speaker 1>just finished the busiest summer in our history by a

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<v Speaker 1>meaningful amount. Revenues this year are up seven percent year

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<v Speaker 1>on year, which they were up also the year prior.

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<v Speaker 1>We are with within the Fortune one d We are

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<v Speaker 1>in the top quartile of growth companies within the Fortune one.

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<v Speaker 1>We've been there the last couple of years. People don't

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<v Speaker 1>expect Delta to be seen at that level of growth.

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<v Speaker 1>We're seen as a mature company. I think we're seeing

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<v Speaker 1>We're seeing a lot of growth in travel and the

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<v Speaker 1>preference to the Delta brand, specifically within the travel spaces

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<v Speaker 1>growing at unprecedented levels. Uh. Summer you know was great.

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<v Speaker 1>The Ford look on the holidays look strong. Uh. We

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<v Speaker 1>don't have a crystal ball that goes out what's beyond

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<v Speaker 1>the book and curve of our customers, but we watch,

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<v Speaker 1>we watch all the t leaves. We see what's happening

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<v Speaker 1>in retail. We see what's happening, and you know, the

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<v Speaker 1>other sectors of the economy, corporate corporate demands still very

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<v Speaker 1>strong again. You had some pockets around around automotive and manufacturing,

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<v Speaker 1>some of the industrial segments. There's some weakness that are

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<v Speaker 1>affected by the geopolitical climate. But broadly speaking, financial services UH,

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<v Speaker 1>service based UM industrials or companies rather are are are

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<v Speaker 1>providing a lot of growth, and we're seeing we're seeing

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<v Speaker 1>meaningful growth in those segments as well. What worries you

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<v Speaker 1>for the consumer right now as you look around, You know,

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<v Speaker 1>the thing I worry most about is that everyone gets

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<v Speaker 1>obsessed with wondering when the next recession is going occurring.

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<v Speaker 1>We talk ourselves into Yeah, honestly, I do because because

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<v Speaker 1>it's about consumer confidence right and um, the consumers are

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<v Speaker 1>doing well. Unemployments at record low levels. I think people

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<v Speaker 1>are are are seeing a lot of opportunity in the marketplace.

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<v Speaker 1>We got a new economy. You've got winners and losers

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<v Speaker 1>that are being created at a faster pace than ever before.

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<v Speaker 1>So that disruptive entent and I think we know the

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<v Speaker 1>you know, we all have to understand what's what's happening

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<v Speaker 1>within that, But the consumers are getting great value air

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<v Speaker 1>fas ADULTA one of the reasons we're growing as an

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<v Speaker 1>industry's fast air fas are down in real dollars over

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<v Speaker 1>the last twenty years, and so you think about that,

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<v Speaker 1>you know, it's it's it's remarkable. And every year they

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<v Speaker 1>go they declined by another one to two points. And

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<v Speaker 1>so that's another reason why the travel industry is booming

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<v Speaker 1>the way it is. So take me inside the plane.

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<v Speaker 1>You know, I'm a loyal Delta customer. I've been for

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<v Speaker 1>for many years. I've grown up in Atlanta. I've seen,

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<v Speaker 1>you know, pretty massive change, especially over the last few

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<v Speaker 1>years in your plane and and just sort of the services.

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<v Speaker 1>What what do you feel like as you look back

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<v Speaker 1>over the past couple oterations, what's really worked? What hasn't

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<v Speaker 1>worked in terms of things that sumers especially is said, Okay,

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<v Speaker 1>I really like that, do more of that. Well, the

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<v Speaker 1>biggest thing that's worked is A is the core reliability

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<v Speaker 1>of of of the product. You know, we are we

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<v Speaker 1>have set a much higher set of consumer expectations of

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<v Speaker 1>Delta than ever before. Our on time reliability, our cancelation

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<v Speaker 1>rates are are are as well. We've we've got a

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<v Speaker 1>goal to cancel cancelations because we know that's probably the

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<v Speaker 1>biggest stress point for consumers. And we're we're well on

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<v Speaker 1>our way. This past year, fifty days of the year,

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<v Speaker 1>we did not have a cancelation worldwide. Um So, so

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<v Speaker 1>we're raising the bar. And when you have that platform

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<v Speaker 1>of strength up there, then it gives you the opportunity

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<v Speaker 1>and to to get more more adventurous, you know, to

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<v Speaker 1>whether it's in where we fly, how we fly, our

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<v Speaker 1>technology are digital innovation that we're bringing. Uh. We hear

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<v Speaker 1>great things about the fly Delta app and it's working

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<v Speaker 1>because more customers than ever before are booking on Delta.

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<v Speaker 1>Almost fifty of our US travel is book direct on Delta.

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<v Speaker 1>Just just five years ago that number was less than

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<v Speaker 1>half of that. So that tells you that we've got

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<v Speaker 1>a lot of trust, we've got a lot of preference,

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<v Speaker 1>we've got a personalized service that people want to see.

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<v Speaker 1>Um there's certainly things that we're experimenting with catering and meals,

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<v Speaker 1>and I think everybody's got their views. Some things work,

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<v Speaker 1>some things don't. We we you know, one of the

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<v Speaker 1>things we've we've introduced over last year as pre ordered

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<v Speaker 1>feel meals and your chance to go in and select

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<v Speaker 1>your entree and and hopefully it'll it'll taste as good

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<v Speaker 1>as it looks on the on that screen. So when

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<v Speaker 1>you think about, you know, sort of the moment we're

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<v Speaker 1>in in twenty nineteen, it feels like we're also thinking

0:11:32.120 --> 0:11:37.280
<v Speaker 1>about consumption and sustainability and all of our personal and

0:11:37.400 --> 0:11:41.200
<v Speaker 1>sort of corporate carbon footprints. For for lack of better term,

0:11:41.240 --> 0:11:42.880
<v Speaker 1>what do you see happening in the short term, in

0:11:42.920 --> 0:11:45.240
<v Speaker 1>the mid term when it comes to your industry in

0:11:45.360 --> 0:11:49.680
<v Speaker 1>terms of new planes, new designs, and and how do

0:11:49.800 --> 0:11:53.440
<v Speaker 1>you get your arms around that, both from a buying

0:11:53.480 --> 0:11:57.760
<v Speaker 1>perspective and a CAPEX perspective. I well, sustainability is is.

0:11:57.920 --> 0:12:01.960
<v Speaker 1>I think that's one of the existential threats to our industry.

0:12:02.000 --> 0:12:04.800
<v Speaker 1>If we don't get out in front of that, we're

0:12:04.800 --> 0:12:07.480
<v Speaker 1>doing much more in that realm than we give ourselves

0:12:07.520 --> 0:12:10.559
<v Speaker 1>credit as an industry and as Delta specifically. You're gonna

0:12:10.559 --> 0:12:12.640
<v Speaker 1>hear us talk and hear me specifically talk more and

0:12:12.640 --> 0:12:14.400
<v Speaker 1>more about that because I think our consumers need to

0:12:14.440 --> 0:12:17.040
<v Speaker 1>hear that. Uh, it's bigger issue today in Europe, but

0:12:17.160 --> 0:12:19.120
<v Speaker 1>it's it's coming here to the U S as well.

0:12:19.440 --> 0:12:21.679
<v Speaker 1>You know, one thing we did on the sustainability level,

0:12:22.080 --> 0:12:26.120
<v Speaker 1>Jason as we froze our carbon footprint in two thousand

0:12:26.160 --> 0:12:29.000
<v Speaker 1>and twelve and said all growth from that point forward

0:12:29.080 --> 0:12:31.320
<v Speaker 1>was going to be carbon neutral. And we've done that.

0:12:31.400 --> 0:12:35.440
<v Speaker 1>We have grown this airline since two thousand and twelve

0:12:35.760 --> 0:12:39.360
<v Speaker 1>without increasing our carbon footprint at all. Now that that's

0:12:39.400 --> 0:12:41.400
<v Speaker 1>that's a great statement. There's more to be done in

0:12:41.440 --> 0:12:44.040
<v Speaker 1>that regard. Long term, we want to reduce our overall

0:12:44.080 --> 0:12:47.640
<v Speaker 1>footprint by but we had to stop to stop the growth.

0:12:48.200 --> 0:12:50.719
<v Speaker 1>Ways we're doing it is exactly what you said, uh,

0:12:50.960 --> 0:12:53.520
<v Speaker 1>New new engine technology, new airplanes that are lighter and

0:12:53.520 --> 0:12:56.080
<v Speaker 1>are more composite based. Every plane that we put in

0:12:56.120 --> 0:13:00.160
<v Speaker 1>the service is more fuel efficient than the planes we

0:13:00.240 --> 0:13:03.840
<v Speaker 1>take out, and fuel is nine percent of our footprint

0:13:03.960 --> 0:13:07.840
<v Speaker 1>is jet fuel. We're investing in biofuels at at at

0:13:07.960 --> 0:13:10.040
<v Speaker 1>a heightened pace. We are the only airline that owns

0:13:10.040 --> 0:13:12.320
<v Speaker 1>its own refinery, so we have we have some energy

0:13:12.320 --> 0:13:15.480
<v Speaker 1>technology and expertise within the space. We announced just the

0:13:15.520 --> 0:13:19.760
<v Speaker 1>other day, you know, in the Pacific Northwest recycling venture

0:13:19.800 --> 0:13:22.920
<v Speaker 1>that we're working on where we take forest debris and

0:13:22.960 --> 0:13:26.240
<v Speaker 1>try to bring the rosin and and and manufacturing process

0:13:26.240 --> 0:13:30.040
<v Speaker 1>to produce biofuel, which we think, if works could could

0:13:30.080 --> 0:13:33.280
<v Speaker 1>generate up to ten percent of our jet fuel needs

0:13:33.720 --> 0:13:36.480
<v Speaker 1>on the West Coast using biofuels, you know, which are

0:13:36.480 --> 0:13:40.840
<v Speaker 1>today very uneconomical to to to operate within. We're investing

0:13:40.920 --> 0:13:45.240
<v Speaker 1>in in elimination of single plastics aboard our our aircraft,

0:13:45.320 --> 0:13:48.520
<v Speaker 1>in our lounges. We've got the electrification of our ground

0:13:48.559 --> 0:13:51.560
<v Speaker 1>service equipment and many airports that we're working, and so

0:13:51.600 --> 0:13:53.800
<v Speaker 1>there's there's a lot we're doing. And then on top

0:13:53.840 --> 0:13:56.760
<v Speaker 1>of that, we're also purchasing carbon offsets to the extent

0:13:56.880 --> 0:13:59.920
<v Speaker 1>that we're not off setting enough through the through organ

0:14:00.080 --> 0:14:02.240
<v Speaker 1>It means we're going out and buying and investing and

0:14:02.240 --> 0:14:05.440
<v Speaker 1>sustainable renewables in other parts. And by the way, our

0:14:05.480 --> 0:14:07.840
<v Speaker 1>our customers can also join us on the journey. Every

0:14:07.840 --> 0:14:09.839
<v Speaker 1>customer to the extent that they want to offset their

0:14:09.880 --> 0:14:12.840
<v Speaker 1>personal footprint can go on our website as they purchase

0:14:12.840 --> 0:14:15.160
<v Speaker 1>a ticket and see what their footprint is and what

0:14:15.200 --> 0:14:17.000
<v Speaker 1>it would cost to offset it, and we'll we'll make

0:14:17.080 --> 0:14:20.000
<v Speaker 1>it well, you know, we'll pass that contribution along to

0:14:20.280 --> 0:14:23.040
<v Speaker 1>h to offset for the individual customers. But but I

0:14:23.080 --> 0:14:25.160
<v Speaker 1>think that there's more that needs to be done. It's

0:14:25.200 --> 0:14:29.239
<v Speaker 1>it's it's a it's it's an issue for uh employees.

0:14:29.360 --> 0:14:31.080
<v Speaker 1>You know, employees want to work for for not just

0:14:31.120 --> 0:14:33.720
<v Speaker 1>a great company, but a great company that does great things.

0:14:33.760 --> 0:14:36.440
<v Speaker 1>And this is an issue for the future. And if

0:14:36.480 --> 0:14:39.080
<v Speaker 1>we're going to grow, we have to grow sustainably. And

0:14:39.120 --> 0:14:42.480
<v Speaker 1>we can't grow sustainably if we're depleting the resources of

0:14:42.480 --> 0:14:45.000
<v Speaker 1>our planet. Well, let's talk a little bit about your employees.

0:14:45.000 --> 0:14:49.720
<v Speaker 1>You're down there in Atlanta, robust growing market. How hard

0:14:49.800 --> 0:14:51.840
<v Speaker 1>is it for you to sort of get the people

0:14:52.040 --> 0:14:54.920
<v Speaker 1>you need sort of across the board. At this point,

0:14:54.960 --> 0:14:58.000
<v Speaker 1>we're we're having great success. Our hiring brand has never

0:14:58.040 --> 0:15:00.760
<v Speaker 1>been stronger. We just announced a couple of weeks ago

0:15:00.760 --> 0:15:03.040
<v Speaker 1>that we're hiring a thousand flight attendants, you know, to

0:15:03.080 --> 0:15:06.240
<v Speaker 1>come into Delta over the next few months. We had

0:15:06.280 --> 0:15:10.560
<v Speaker 1>over a hundred thousand applicants for those one thousand positions

0:15:10.760 --> 0:15:14.360
<v Speaker 1>just in two weeks. Uh, so it's almost too much. Uh,

0:15:14.760 --> 0:15:19.240
<v Speaker 1>you know, pilots, we're hiring pilots. UH, getting you again,

0:15:19.600 --> 0:15:22.120
<v Speaker 1>you know, ten to twenty x the number of applicants

0:15:22.240 --> 0:15:26.000
<v Speaker 1>qualified applicants to the actual individuals. This year, we'll hire

0:15:26.040 --> 0:15:29.320
<v Speaker 1>somewhere between five and seven thousand people in all walks

0:15:29.400 --> 0:15:34.720
<v Speaker 1>around Delta, whether it's pilots, flight attendants, mechanics, airport agents, technologist,

0:15:35.360 --> 0:15:38.640
<v Speaker 1>knowledge workers. We're a growing company. We're growing our top

0:15:38.680 --> 0:15:40.960
<v Speaker 1>line by seven percent, and we need to continue to

0:15:40.960 --> 0:15:43.760
<v Speaker 1>expand our skills to be able to support that growth.

0:15:43.880 --> 0:15:45.920
<v Speaker 1>So let's talk a little bit about your job. What's

0:15:46.000 --> 0:15:48.080
<v Speaker 1>the what's sort of the biggest thing on your plate

0:15:48.200 --> 0:15:50.080
<v Speaker 1>right now when you think about sort of long term

0:15:50.160 --> 0:15:53.560
<v Speaker 1>strategy as you parse out a day or a week,

0:15:53.920 --> 0:15:58.160
<v Speaker 1>what are you spending maybe a disproportionate amount of your

0:15:58.160 --> 0:16:00.440
<v Speaker 1>time thinking about I always spend it to a portion

0:16:00.440 --> 0:16:03.240
<v Speaker 1>of many times spending about thinking about our people. Our

0:16:03.280 --> 0:16:05.920
<v Speaker 1>people are the key to everything we do. Uh. If

0:16:05.960 --> 0:16:08.360
<v Speaker 1>I'm found to be self critical of the company fifteen

0:16:08.440 --> 0:16:11.520
<v Speaker 1>years ago when we were in in the bankruptcy process

0:16:11.520 --> 0:16:14.160
<v Speaker 1>in a very difficult time, it's because the company lost

0:16:14.160 --> 0:16:16.800
<v Speaker 1>its relationship loss it's it's it's it's means the meaning

0:16:16.840 --> 0:16:18.800
<v Speaker 1>of what that service meant and the values and the

0:16:18.840 --> 0:16:22.600
<v Speaker 1>special the special advantage that we have having the great

0:16:22.640 --> 0:16:25.320
<v Speaker 1>Delta team that we have on the property. So whether

0:16:25.360 --> 0:16:27.640
<v Speaker 1>it's makes sure we're hiring the very best. You know,

0:16:27.640 --> 0:16:30.280
<v Speaker 1>we hire not just for for aptitude, but we hire

0:16:30.320 --> 0:16:32.760
<v Speaker 1>for attitude and and and and what it means in

0:16:32.880 --> 0:16:35.920
<v Speaker 1>terms of having a heart for service, keeping them engaged,

0:16:36.120 --> 0:16:38.360
<v Speaker 1>keeping us with us on the journey. I'm speaking in

0:16:38.440 --> 0:16:41.160
<v Speaker 1>all all foreigns, whether it's in a galley of of

0:16:41.200 --> 0:16:44.040
<v Speaker 1>an aircraft, sitting and coach on board the plane, in

0:16:44.080 --> 0:16:47.920
<v Speaker 1>the cockpit, in the airport's town hall meetings. So there

0:16:48.040 --> 0:16:50.000
<v Speaker 1>there's there's a lot of my energy. And by the way,

0:16:50.040 --> 0:16:52.160
<v Speaker 1>you know, using video and using all kinds of social

0:16:52.160 --> 0:16:54.840
<v Speaker 1>media tools to connect to our people. I want our

0:16:54.880 --> 0:16:58.000
<v Speaker 1>people to to to think and hear from me what

0:16:58.160 --> 0:17:00.920
<v Speaker 1>I think, and I'm I'm not afraid to kind of

0:17:00.960 --> 0:17:03.120
<v Speaker 1>think out loud and let people know what what's coming

0:17:03.160 --> 0:17:05.600
<v Speaker 1>down the road and and the excitement that that that

0:17:05.800 --> 0:17:07.440
<v Speaker 1>I sense, and what we can do as a team

0:17:07.440 --> 0:17:09.800
<v Speaker 1>to continue to win that We've We've got an employee

0:17:09.800 --> 0:17:12.359
<v Speaker 1>base that that you know is very transitory. You know,

0:17:12.359 --> 0:17:14.480
<v Speaker 1>they don't show up most of them in an office.

0:17:14.840 --> 0:17:16.560
<v Speaker 1>You gotta go out and find them. And that's why

0:17:16.600 --> 0:17:19.000
<v Speaker 1>I travel so much, because I'm out finding them. And

0:17:19.160 --> 0:17:21.320
<v Speaker 1>was there an AHA moment for you in this job

0:17:21.320 --> 0:17:23.760
<v Speaker 1>where you realized, Okay, I've got I've got to dedicate

0:17:23.840 --> 0:17:26.359
<v Speaker 1>more more time to this. Was there an interaction, was

0:17:26.400 --> 0:17:28.200
<v Speaker 1>there something where it just clicked on, or was this

0:17:28.359 --> 0:17:30.480
<v Speaker 1>something that you set out to do from the beginning.

0:17:30.640 --> 0:17:33.399
<v Speaker 1>I think this is something unknown for easily a decade

0:17:33.440 --> 0:17:35.360
<v Speaker 1>or more. Again, when when you go through a near

0:17:35.359 --> 0:17:37.879
<v Speaker 1>death experience like we did in the bankruptcy, and you see,

0:17:38.320 --> 0:17:40.439
<v Speaker 1>you know kind of the challenges we we had, we

0:17:40.480 --> 0:17:44.360
<v Speaker 1>had in places taken fifty pay cuts, losing benefits, losing pensions,

0:17:44.680 --> 0:17:48.440
<v Speaker 1>you really heart wrenching family decisions that we're being forced

0:17:48.480 --> 0:17:52.080
<v Speaker 1>based on our economic arrest. The thing that I promised

0:17:52.119 --> 0:17:55.439
<v Speaker 1>our employees is that when we are profitable, first of all,

0:17:55.440 --> 0:17:57.560
<v Speaker 1>we're gonna share the returns of that. So fifteen percent

0:17:57.600 --> 0:17:59.720
<v Speaker 1>of our profits to this day go back to our employees.

0:17:59.760 --> 0:18:02.440
<v Speaker 1>And this year we'll we'll we'll have over one point

0:18:02.480 --> 0:18:05.760
<v Speaker 1>five billion dollars that will be distributing to our employees

0:18:05.760 --> 0:18:09.240
<v Speaker 1>on Valentine's Day. But even more importantly like that, they

0:18:09.320 --> 0:18:11.800
<v Speaker 1>need to see see a very visible leader. They need

0:18:11.840 --> 0:18:13.800
<v Speaker 1>they need to understand the leadership. They need to have

0:18:13.880 --> 0:18:16.240
<v Speaker 1>that relationship because they're out in the front lines and

0:18:16.320 --> 0:18:19.359
<v Speaker 1>customers every single day in the public eye, and they

0:18:19.400 --> 0:18:21.400
<v Speaker 1>need to know that their management team has their back,

0:18:21.480 --> 0:18:24.080
<v Speaker 1>that their CEO is going to stand with them, you

0:18:24.119 --> 0:18:26.719
<v Speaker 1>know what, whatever challenge that they have we're faced, and

0:18:26.760 --> 0:18:28.879
<v Speaker 1>they're they're always going to be rewarded for doing the

0:18:28.960 --> 0:18:31.440
<v Speaker 1>right thing by a customer. Well, and speaking of that visibility,

0:18:31.440 --> 0:18:34.280
<v Speaker 1>it feels like someone in a job like yours, more

0:18:34.359 --> 0:18:37.600
<v Speaker 1>is expected in terms of social issues. You face some

0:18:37.680 --> 0:18:41.479
<v Speaker 1>of that down in Georgia and in Atlanta. Uh, you know,

0:18:41.640 --> 0:18:44.360
<v Speaker 1>increasingly CEOs are being called on to sort of take

0:18:44.359 --> 0:18:47.200
<v Speaker 1>a stand. What do you make of that? I think

0:18:47.240 --> 0:18:49.840
<v Speaker 1>it's uh, it's inevitable, all right. I think when you

0:18:49.960 --> 0:18:53.720
<v Speaker 1>have some of the dysfunction that's going on in society today,

0:18:53.800 --> 0:18:55.960
<v Speaker 1>when you when you look at you know, the the

0:18:56.320 --> 0:18:59.160
<v Speaker 1>what public views in terms of politicians, you know, it's

0:18:59.240 --> 0:19:02.160
<v Speaker 1>kind of a record lows in terms of credibility and

0:19:02.080 --> 0:19:05.520
<v Speaker 1>the divisiveness that sits in our political systems without without

0:19:05.680 --> 0:19:07.320
<v Speaker 1>kind of pointing fingers that anyone. By the way, it's

0:19:07.320 --> 0:19:10.000
<v Speaker 1>not just in the U S. It's it's worldwide. Um.

0:19:10.000 --> 0:19:12.840
<v Speaker 1>It's interesting corporate leaders have actually risen in in in

0:19:13.119 --> 0:19:16.720
<v Speaker 1>people looking to corporate leaders to speak into that leadership vacuum.

0:19:16.760 --> 0:19:19.960
<v Speaker 1>I think you hear politicians, at least certainly privately, telling

0:19:20.040 --> 0:19:22.600
<v Speaker 1>us corporate America, you need you need to lead, you

0:19:22.600 --> 0:19:24.120
<v Speaker 1>need to you need to speak, you need to kind

0:19:24.119 --> 0:19:26.280
<v Speaker 1>of show the way. And those of us that lead

0:19:26.359 --> 0:19:30.080
<v Speaker 1>large organizations Delta eighty thousand people worldwide, that that's a

0:19:30.080 --> 0:19:32.000
<v Speaker 1>big that's a big army of people that that that

0:19:32.040 --> 0:19:34.199
<v Speaker 1>I'm speaking to. I think you have to be careful

0:19:34.280 --> 0:19:36.679
<v Speaker 1>as to what topics you speak to. You have to

0:19:36.720 --> 0:19:38.560
<v Speaker 1>know the values of your company, not the values of

0:19:38.600 --> 0:19:40.840
<v Speaker 1>your person, for the values of your company, as to

0:19:40.920 --> 0:19:43.520
<v Speaker 1>what's relevant. I'm not looking to be a social activist.

0:19:43.560 --> 0:19:46.040
<v Speaker 1>I'm not looking to change the world. I'm looking to

0:19:46.080 --> 0:19:48.800
<v Speaker 1>improve Delta and stand by that Delta's values. But if

0:19:48.800 --> 0:19:51.600
<v Speaker 1>you see something in the world that runs counter to

0:19:51.840 --> 0:19:54.240
<v Speaker 1>what we believe in and what our mission is, I

0:19:54.280 --> 0:19:56.080
<v Speaker 1>think we're required to speak. And the other thing that

0:19:56.119 --> 0:19:59.480
<v Speaker 1>technology and social media has done, it's eliminated the response.

0:19:59.560 --> 0:20:02.400
<v Speaker 1>Done right. You don't have time to go back and say,

0:20:02.440 --> 0:20:04.720
<v Speaker 1>let's let's have a huddle on this topic. Let's let's

0:20:04.720 --> 0:20:07.440
<v Speaker 1>call the board and take a pulse. Um if you

0:20:07.440 --> 0:20:10.360
<v Speaker 1>you know, because you're you're measured by speed as well

0:20:10.400 --> 0:20:13.320
<v Speaker 1>as your decision, and and and and so it's challenging,

0:20:13.359 --> 0:20:15.439
<v Speaker 1>you know as a CEO. You know, growing up, I

0:20:15.520 --> 0:20:18.160
<v Speaker 1>was always trained to to not be in that position.

0:20:18.320 --> 0:20:21.600
<v Speaker 1>You don't want to antagonize anyone. You want all people

0:20:21.800 --> 0:20:25.680
<v Speaker 1>of any of any persuasion to love Delta. Unfortunately, the

0:20:25.680 --> 0:20:27.760
<v Speaker 1>world's the world's a little more complicated. And how do

0:20:27.800 --> 0:20:29.320
<v Speaker 1>you think about the brand? You know, I mean, I

0:20:29.359 --> 0:20:31.560
<v Speaker 1>think about that this is a brand that has moved

0:20:31.600 --> 0:20:34.920
<v Speaker 1>more and more into the public, not politically, but just more.

0:20:35.040 --> 0:20:37.240
<v Speaker 1>I mean, I believe even that the New Bachelor is

0:20:37.280 --> 0:20:39.840
<v Speaker 1>the Delta pilot. I mean, so, like, how do you

0:20:39.880 --> 0:20:43.040
<v Speaker 1>sort of uh sort of get your arms around all

0:20:43.080 --> 0:20:46.880
<v Speaker 1>the different ways that it may manifest itself in real time? Well, well,

0:20:46.880 --> 0:20:48.960
<v Speaker 1>you have to embrace it. You got you got to

0:20:48.960 --> 0:20:53.000
<v Speaker 1>recognize the world's changing um again, whether it's it's it's technology,

0:20:53.160 --> 0:20:56.320
<v Speaker 1>social media, entertainment. You know, we we are a brand

0:20:56.359 --> 0:20:58.520
<v Speaker 1>that's out in the consumer rise. You know, we we

0:20:58.640 --> 0:21:00.560
<v Speaker 1>live in the world. You know, We're not a brand

0:21:00.600 --> 0:21:02.200
<v Speaker 1>that and you're sitting in the back of the plane,

0:21:02.240 --> 0:21:05.440
<v Speaker 1>you're hearing it. I'm getting I'm getting it every day. Yeah,

0:21:05.720 --> 0:21:07.560
<v Speaker 1>and and so when you're out in the world and

0:21:07.600 --> 0:21:09.879
<v Speaker 1>you're experiencing the world and your brand that flies. We're

0:21:09.880 --> 0:21:13.040
<v Speaker 1>not sitting on some store shell. We're sitting with people. Uh.

0:21:13.160 --> 0:21:14.679
<v Speaker 1>You know, you have to be dynamic, you have to

0:21:14.680 --> 0:21:16.119
<v Speaker 1>embrace it, and you have to go with them. By

0:21:16.119 --> 0:21:17.480
<v Speaker 1>the way, you're not always going to get it right,

0:21:17.800 --> 0:21:19.680
<v Speaker 1>which you always have a chance to correct it right.

0:21:19.800 --> 0:21:21.480
<v Speaker 1>All right. Just want to ask you a couple of

0:21:21.800 --> 0:21:24.800
<v Speaker 1>more questions that sort of about sort of the the way

0:21:24.880 --> 0:21:26.640
<v Speaker 1>you work and and sort of the way you view

0:21:26.680 --> 0:21:31.520
<v Speaker 1>the company and yourself as you look around the industry.

0:21:31.560 --> 0:21:35.320
<v Speaker 1>Who's a competitor that that you admire? I think southwester

0:21:35.400 --> 0:21:37.560
<v Speaker 1>is done a fabulous job. You know, they've been very

0:21:37.600 --> 0:21:40.680
<v Speaker 1>true to their mission. They've they've been very diligent ank

0:21:40.720 --> 0:21:43.320
<v Speaker 1>on this and they've gone over forty years without losing money,

0:21:43.720 --> 0:21:46.840
<v Speaker 1>which is hard in this business. And I admire their

0:21:46.840 --> 0:21:49.520
<v Speaker 1>execution and their discipline and their focus on their on

0:21:49.560 --> 0:21:52.439
<v Speaker 1>their on their purpose. All right. So, what's the best

0:21:52.480 --> 0:21:55.920
<v Speaker 1>advice a mentor or a boss or or a friend

0:21:56.000 --> 0:21:58.120
<v Speaker 1>has given you that you sort of take to heart

0:21:58.440 --> 0:22:00.920
<v Speaker 1>as you go about doing your job. Well, there's there's

0:22:00.920 --> 0:22:03.119
<v Speaker 1>been a lot of advice people if I said to

0:22:03.440 --> 0:22:05.959
<v Speaker 1>this day. Every day I get to get advice. I

0:22:06.000 --> 0:22:07.600
<v Speaker 1>think one of the one of the things that has

0:22:07.600 --> 0:22:11.359
<v Speaker 1>always resonated with me around leadership is that you know,

0:22:11.440 --> 0:22:13.840
<v Speaker 1>you need to look at the people you surround yourself with,

0:22:13.880 --> 0:22:17.040
<v Speaker 1>both in business in life. Uh. You know, the crowd

0:22:17.119 --> 0:22:20.480
<v Speaker 1>you keep is going to be largely dictatory where you're

0:22:20.480 --> 0:22:23.240
<v Speaker 1>going in terms of your trajectory. If you want to

0:22:23.280 --> 0:22:25.440
<v Speaker 1>lead people, make sure you have people around you that

0:22:25.520 --> 0:22:27.640
<v Speaker 1>are bigger than you, They're stronger than you're they're better

0:22:27.680 --> 0:22:29.919
<v Speaker 1>than you that you're not afraid of, that you can

0:22:30.000 --> 0:22:32.560
<v Speaker 1>learn from, and you kind of kind of kind of look, look,

0:22:32.760 --> 0:22:36.200
<v Speaker 1>look to put yourself in position for success for your

0:22:36.240 --> 0:22:38.960
<v Speaker 1>team and the people you're with. And I tell you

0:22:39.040 --> 0:22:41.919
<v Speaker 1>I would not have been nearly as successful in my

0:22:42.000 --> 0:22:44.320
<v Speaker 1>career if I didn't have some great people you'll buy

0:22:44.320 --> 0:22:46.840
<v Speaker 1>my side, pulling me along. And you've got to You've

0:22:46.880 --> 0:22:48.320
<v Speaker 1>got to lean into that. You've got to look for

0:22:48.320 --> 0:22:51.080
<v Speaker 1>those people in your life. Biggest mistake or sort of

0:22:51.240 --> 0:22:54.160
<v Speaker 1>darkest moment in the past five ten years in your job,

0:22:55.040 --> 0:22:57.200
<v Speaker 1>clear of the darkest moments. When we filed for bankruptcy,

0:22:57.440 --> 0:22:59.680
<v Speaker 1>I was I was in the courtroom in New York

0:22:59.680 --> 0:23:03.280
<v Speaker 1>here and uh, and you talk about a public admission

0:23:03.280 --> 0:23:06.199
<v Speaker 1>of failure. There's not a more humbling experience than that.

0:23:06.720 --> 0:23:09.240
<v Speaker 1>And honestly, once you go through something like that, all

0:23:09.320 --> 0:23:12.159
<v Speaker 1>other failure is relative. Right. It's like, and then you

0:23:12.240 --> 0:23:14.280
<v Speaker 1>failed to to to get better. You don't, you don't,

0:23:14.320 --> 0:23:16.680
<v Speaker 1>you don't. You don't fear as much because already you've

0:23:16.680 --> 0:23:18.440
<v Speaker 1>already acknowledged that. And I think that's one of the

0:23:18.480 --> 0:23:20.679
<v Speaker 1>things that that we've been successful. We've had a courage

0:23:20.680 --> 0:23:23.359
<v Speaker 1>about us. Yeah, if you weren't doing this job, what

0:23:23.400 --> 0:23:25.840
<v Speaker 1>would you be doing anything anything out in the in

0:23:25.880 --> 0:23:28.480
<v Speaker 1>the world. I'd be a professional baseball player. Really, I'd

0:23:28.480 --> 0:23:30.120
<v Speaker 1>love to do. Why is that That's what I wanted

0:23:30.119 --> 0:23:32.040
<v Speaker 1>to do as a kid. Yeah, I love I love baseball.

0:23:32.080 --> 0:23:33.439
<v Speaker 1>I grew up in New York and I was I

0:23:33.480 --> 0:23:35.680
<v Speaker 1>was a Yankees fan. That I wasn't great, I wasn't

0:23:35.640 --> 0:23:38.119
<v Speaker 1>a good hitter. Kind of made it to high school

0:23:38.119 --> 0:23:41.040
<v Speaker 1>and that was about it. But I I just I

0:23:41.119 --> 0:23:44.160
<v Speaker 1>just love, love love baseball. As you know, America's pastime.

0:23:44.320 --> 0:23:46.080
<v Speaker 1>I'm glad to see it's more in oversurgence you have

0:23:46.119 --> 0:23:49.160
<v Speaker 1>think you're seeing you're seeing people people talk more about baseball,

0:23:49.520 --> 0:23:51.679
<v Speaker 1>uh these days. But I got a pretty smart, pretty

0:23:51.680 --> 0:23:54.720
<v Speaker 1>prominent place that a Yankee stadium. I believe Delta does right.

0:23:54.840 --> 0:23:57.560
<v Speaker 1>There's down at sun Trust as well, or there is

0:23:57.600 --> 0:23:59.200
<v Speaker 1>you know, we we do we do it sun Trust

0:23:59.280 --> 0:24:01.800
<v Speaker 1>and you know it's it's kind of Delta in both

0:24:01.840 --> 0:24:04.480
<v Speaker 1>those parks. Single biggest thing you're excited about for the

0:24:04.480 --> 0:24:07.399
<v Speaker 1>company looking ahead five tenures. I am so excited what

0:24:07.440 --> 0:24:10.640
<v Speaker 1>we're doing with our ground experience in our airports. We're

0:24:10.680 --> 0:24:13.879
<v Speaker 1>building a new airport at Laguardy. It's desperately needed, building

0:24:13.880 --> 0:24:15.880
<v Speaker 1>a new airport at l I think any New York

0:24:15.880 --> 0:24:18.520
<v Speaker 1>are listening or watching this right now, can we'll hardly

0:24:18.560 --> 0:24:21.040
<v Speaker 1>agree with you on that. We're going to complete the

0:24:21.359 --> 0:24:23.640
<v Speaker 1>build at JFK that we have. We're going to We're

0:24:23.640 --> 0:24:26.439
<v Speaker 1>building a brand new airport Salta City. We're building a

0:24:26.480 --> 0:24:29.560
<v Speaker 1>new international terminal in Seattle, and the and the terminals

0:24:29.560 --> 0:24:31.320
<v Speaker 1>that we're building are going to be for the future,

0:24:31.359 --> 0:24:33.639
<v Speaker 1>not for the past. So you know, using technology and

0:24:33.720 --> 0:24:36.200
<v Speaker 1>looking forward. You know, the airport infrastructure we have today

0:24:36.240 --> 0:24:39.160
<v Speaker 1>was built for the nineteen sixties. You know, the crowds

0:24:39.200 --> 0:24:42.960
<v Speaker 1>of security apparatus, it's all backwards, you know, we need

0:24:43.040 --> 0:24:45.560
<v Speaker 1>we need space by our gates for have people to

0:24:45.640 --> 0:24:48.359
<v Speaker 1>have a more comfortable boarding experience. You know, in the

0:24:48.400 --> 0:24:51.720
<v Speaker 1>nineteen sixties, you didn't stop, you know, you didn't worry

0:24:51.720 --> 0:24:53.119
<v Speaker 1>about getting to the gate because you were in the

0:24:53.160 --> 0:24:55.440
<v Speaker 1>lobby and you could do good board. Security wasn't wasn't

0:24:55.440 --> 0:24:58.120
<v Speaker 1>an issue. You could board, you know at the last minute. Well,

0:24:58.160 --> 0:25:00.960
<v Speaker 1>the first the opening door to an airport. These days,

0:25:01.160 --> 0:25:04.040
<v Speaker 1>you know, as really as your security and people don't

0:25:04.080 --> 0:25:06.800
<v Speaker 1>stop in the headhouse. But yet all real estate is

0:25:06.960 --> 0:25:09.160
<v Speaker 1>centered there. So we've got to flip them around. Uh,

0:25:09.280 --> 0:25:12.600
<v Speaker 1>using technology to enhance the effectiveness and the efficiency of

0:25:12.880 --> 0:25:15.320
<v Speaker 1>security in that whole line. You know, the boarding process,

0:25:15.359 --> 0:25:18.159
<v Speaker 1>you know, getting customers to believe that with r F

0:25:18.200 --> 0:25:20.520
<v Speaker 1>i D technology, you know, your bags will be there

0:25:20.520 --> 0:25:23.320
<v Speaker 1>for you when when you arrive. Everyone doesn't need to

0:25:23.320 --> 0:25:25.720
<v Speaker 1>to arrive with all their bags and make the onboard

0:25:26.080 --> 0:25:29.399
<v Speaker 1>process as as difficult as it can be at times. Um,

0:25:29.440 --> 0:25:31.080
<v Speaker 1>But our team does a great job. You know, we're

0:25:31.320 --> 0:25:33.840
<v Speaker 1>anticipating customer needs. The other thing I'm really excited by,

0:25:33.920 --> 0:25:35.639
<v Speaker 1>you know, beyond the next five ten years is the

0:25:35.680 --> 0:25:38.280
<v Speaker 1>international you know, we have a great opportunity as to

0:25:38.280 --> 0:25:40.560
<v Speaker 1>talk about all the seeds we're planting, the investments in

0:25:40.600 --> 0:25:43.840
<v Speaker 1>our international partners. It's going to take time to harvest

0:25:43.880 --> 0:25:46.880
<v Speaker 1>and take time to learn, and take time to to

0:25:46.880 --> 0:25:50.280
<v Speaker 1>to really root itself. But over the next decade and beyond,

0:25:50.400 --> 0:25:54.280
<v Speaker 1>you know, Delta is going to be a great international airline.

0:25:54.280 --> 0:25:55.960
<v Speaker 1>We're a great US airline, now I want to be

0:25:56.040 --> 0:25:58.840
<v Speaker 1>a great international airline. I think we have the opportunity

0:25:58.880 --> 0:26:02.720
<v Speaker 1>to be that deerline for our US based consumers. Thanks

0:26:02.760 --> 0:26:05.280
<v Speaker 1>for listening to Bloomberg Business Week. You can subscribe to

0:26:05.280 --> 0:26:08.359
<v Speaker 1>the podcast on iTunes, SoundCloud, or Bloomberg dot com. You

0:26:08.400 --> 0:26:10.879
<v Speaker 1>can also listen to our radio show every weekday at

0:26:10.880 --> 0:26:13.160
<v Speaker 1>two pm Eastern only on Bloomberg Radio