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Speaker 1: Welcome to Daily Variety, your daily dose of news and

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Speaker 1: analysis for entertainment industry insiders. It's Tuesday, August fit, twenty

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Speaker 1: twenty five. I'm your host, Cynthia Littleton. I am co

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Speaker 1: editor in chief of Variety alongside Ramin Setuta. I'm in

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Speaker 1: La He's in New York, and Variety has reporters around

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Speaker 1: the world covering the business of entertainment. In today's episode,

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Speaker 1: we have a special guest. Eva Longoria joins us to

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Speaker 1: talk about her new FX docuseries Nakosa, and she talks

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Speaker 1: about her two year old content venture, Hyphenate Media Group.

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Speaker 1: And then we'll hear from Variety TV news editor Joe

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Speaker 1: Otterson about the return of King of the Hill. But

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Speaker 1: before we get to that, here are a few headlines

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Speaker 1: just in this morning that you need to know. Say

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Speaker 1: hello to Howdy Roku has unveiled plans to launch a

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Speaker 1: low cost, ad free streamer dubbed Howdy Bilchi March two,

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Speaker 1: ninety nine a month. Meanwhile, Fox has set August twenty

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Speaker 1: first as the launch date for its Fox One streaming

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Speaker 1: service that will incorporate Fox News, Fox Business, Fox Sports

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Speaker 1: All for nineteen ninety nine a month. Add Giant WPP

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Speaker 1: and Nielson have set a long term audience measurement packed.

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Speaker 1: This is another sign of tensions easing between Nielsen and

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Speaker 1: its biggest constituencies in advertising and television. And Out today

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Speaker 1: is Variety's review of FX's Alien Earth in a Nutshell.

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Speaker 1: We like it, our critic Alison Herman weighs in. Now

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Speaker 1: we turn to a conversation with Eva Longoria about her

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Speaker 1: new sports docuseries Nakaksa, which bows Thursday on FX. Eva

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Speaker 1: is one of the industry's busiest multi hyphenates. We talk

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Speaker 1: about her move to invest in sports, how she fell

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Speaker 1: in love with a soccer club in need of a

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Speaker 1: little TLC, and we talk about how she's building hyphenate

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Speaker 1: media group with her business partner Chris Sbrago. But first

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Speaker 1: I'll let Eva set the scene for Nakoxa with a

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Speaker 1: clip from the show's trailer. My commitment to Nakatsa. It's

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Speaker 1: about culture.

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Speaker 2: I want to show the beauty of the Mexican people.

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Speaker 2: That wasn't what the house. This idea that one day

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Speaker 2: you can be an underdog and the next day you're

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Speaker 2: building a football empirement. And now Robin Rymin are here

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Speaker 2: for the Funne.

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Speaker 1: How did the opportunity for you to become an investor

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Speaker 1: in Club Nacoxa. How did that come about?

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Speaker 2: So I dip my toe into soccer investing with Angel

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Speaker 2: City and I had such a good time. Angel City

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Speaker 2: for Los Angeles was a very specific project led by

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Speaker 2: Natalie Portman Julie Orman, who wanted to prove that female

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Speaker 2: owners could run a female team in female sports. Like

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Speaker 2: it was a really good pilot program. Al Taylists and

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Speaker 2: Sam Porter came to me. They invest in undervalued leagues

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Speaker 2: or undervalued teams in huge leagues. They have a cricket

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Speaker 2: team in India, they have a rugby team in New Zealand,

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Speaker 2: and they came and they said, we want to do

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Speaker 2: La Liga Mexicana because they said there's so much value

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Speaker 2: in the Mexican league. The amount of eyeballs that watch

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Speaker 2: outside of the Premier League, outside of the Champions League,

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Speaker 2: the amount of people that watched La Liga Mexicana was insane.

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Speaker 2: They have a very moneyball approach, like if we do this,

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Speaker 2: if we do that, if we invest this much and

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Speaker 2: put these people. They're very data driven, statistic driven, and

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Speaker 2: I'm like the opposite. I'm emotional driven. I don't invest

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Speaker 2: in things. I invest in people. And I fell in

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Speaker 2: love with Al, I fell in love with Sam, and

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Speaker 2: I said, these are guys I want to be in

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Speaker 2: business with. And anytime I have an opportunity to what

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Speaker 2: people think of Mexico, the beauty of Mexico, anytime I

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Speaker 2: can elevate the idea of the talent that comes out

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Speaker 2: of Mexico, the culture that comes out of Mexico, I

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Speaker 2: jump at it. It's what drives me and my purpose

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Speaker 2: as a producer, as a director. It's the stories I

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Speaker 2: want to tell. And so I thought, yeah, sign me up.

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Speaker 2: I would love to invest.

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Speaker 1: Did you go in with the idea that this could

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Speaker 1: be a television show like Welcome to Wrexham has been

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Speaker 1: for FX and has incredible impact on that town in Wales.

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Speaker 2: Now, no, no no. I went in as purely as

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Speaker 2: an investor. But the minute I set foot in Ajuascalientes,

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Speaker 2: which is where we are based, AU was Calanthis is

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Speaker 2: about an hour away from Mexico City, so it's very

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Speaker 2: central Mexico.

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Speaker 1: I thought, this is a TV show. The town is

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Speaker 1: a character.

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Speaker 2: The family that runs the team are amazing human beings.

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Speaker 2: The players the coaches, the staff, Like I immediately we

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Speaker 2: saw a TV show. It wasn't until later that we

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Speaker 2: brought in Robin Ryan. We started developing the TV show

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Speaker 2: outside of the Wrexam world and by chance, my investment

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Speaker 2: group with Al and Sam, decided to invest with Wrexham

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Speaker 2: and so we invested in Wrexham and in turn they

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Speaker 2: invested in us. And Al was like, You've got to

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Speaker 2: meet Robin Ryan. They're amazing and I said, oh my gosh,

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Speaker 2: I love what they did with Wrexham. I thought, if

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Speaker 2: there's anybody who knows how to do this, it's Robin Ryan.

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Speaker 1: I knew we were going.

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Speaker 2: To have a show because you can't script what happened.

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Speaker 2: We've been through coaches, we've been through management changes. We

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Speaker 2: sold our star player, we got them back. It is insane,

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Speaker 2: the emotion and the drama, like, you can't script it.

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Speaker 1: What did you learn about Mexican culture from immersing yourself

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Speaker 1: in the world of Mexican football.

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Speaker 2: I learned that soccer is a national language. I mean

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Speaker 2: it is not Spanish. Spanish is not the nations in Mexico.

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Speaker 2: It is soccer. And going into it, I had a

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Speaker 2: couple of fears. One was that I'm Mexican American, you know,

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Speaker 2: I'm American by nationality, and I thought, oh god, I.

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Speaker 1: Hope they accept me.

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Speaker 2: And I was also nervous as a woman and a

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Speaker 2: man's sport, you know, as one of the few. I

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Speaker 2: think I'm only the second female soccer team owner in Mexico,

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Speaker 2: and I thought, oh god, I hope they accept me

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Speaker 2: for that too. And then you know, the reason I

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Speaker 2: say soccer is the national language is because nobody cares

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Speaker 2: about that. Nobody gonna make care what are you doing

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Speaker 2: for the team? How are we going to win championships?

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Speaker 2: And so I've been welcomed with open arms.

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Speaker 1: Your investment in the Coosa has come at a time

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Speaker 1: when you're also building a very significant media company, Hyphenate

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Speaker 1: Media with Chris Abrego. How has that been for you

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Speaker 1: and what does building Hyphenate tell you about where the

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Speaker 1: real traction is in television, in media, in film.

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Speaker 2: Christ and I've been friends for twenty three years. We

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Speaker 2: both had amazing success individually and we thought, why are

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Speaker 2: we the exception with our community, with the Latino community,

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Speaker 2: and we really wanted to join forces and change the

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Speaker 2: way business is done with hyphen It Media. We both

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Speaker 2: wanted to break up the business model. He's one of

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Speaker 2: the best producers I know, and I feel like you

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Speaker 2: can't do the executive side without being a producer. And

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Speaker 2: I feel that way as an actor, Like I think

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Speaker 2: the reason I love directing is because I've been on

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Speaker 2: the other side of the lens. We invested in Globe Nation,

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Speaker 2: led by the incredible Gloria Kalddom Kellet. She's a force

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Speaker 2: of nature. She can write four shows and one time

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Speaker 2: she can break out stories. She creates characters, She's brilliant,

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Speaker 2: and she taps into the cultural knowledge of what it

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Speaker 2: means to be a Latino in this industry. We made

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Speaker 2: a deal with iHeartRadio for podcasting to support and produce

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Speaker 2: other creators that have the same vision. We're building out

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Speaker 2: now our next phase of ipin at Media, continuing in

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Speaker 2: the scripted space, of course, just some exciting things. We

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Speaker 2: really saw a white space and we wanted to build

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Speaker 2: this new business and new verticals to support this culture

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Speaker 2: defining creator led stories.

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Speaker 1: You have a Netflix movie project coming up through Hyphenate,

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Speaker 1: the Fifth Wheel with Kim Kardashian. Where are you in

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Speaker 1: that state?

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Speaker 2: We're waiting for prep to begin the Fifth Wheels written

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Speaker 2: by Paula pel who is one of the most respected

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Speaker 2: cool kids of comedy writers out there today. And so

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Speaker 2: when I read the script and I said, oh my god,

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Speaker 2: it was such a unique, one of a kind story

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Speaker 2: about female friendship. And then I heard Kim was going

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Speaker 2: to play one of the parts, and I thought, oh

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Speaker 2: my god, that's genius, because once you read the script,

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Speaker 2: you go, okay, yeah, that makes sense.

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Speaker 1: It's hilarious. Now we'll hear from Joe Otterson Variety's TV

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Speaker 1: News at He's a longtime friend of Hank and Peggy

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Speaker 1: Hill of Arland, Texas. Joe Watterson, thanks for joining me.

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Speaker 3: Hello, glad to be here.

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Speaker 1: I know you to be a big King of the

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Speaker 1: Hill fan for a long time, and so of course

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Speaker 1: you were the perfect person as this beloved animated Fox

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Speaker 1: comedy is coming back to life in a new form,

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Speaker 1: new platform for Hulu. What surprised you as you did

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Speaker 1: your reporting on this feature?

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Speaker 3: Honestly, what surprised me the most was how good the

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Speaker 3: new episodes really were and how consistent the tone was

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Speaker 3: with the original show while also updating it and bringing

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Speaker 3: it into the present day. Because we've talked about this

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Speaker 3: a lot with reboots revival. One day we're going to

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Speaker 3: have a summit at Variety to officially declare what defines

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Speaker 3: a reboot and what defines our revival.

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Speaker 1: We'll etch it on a stone tablet and no one

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Speaker 1: will ever debate.

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Speaker 3: But no, what really surprised me was how consistently good

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Speaker 3: it was after such a long layoff, because that showing

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Speaker 3: off the air in two thousand and nine, and reboots

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Speaker 3: and revivals these days are obviously a huge part of

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Speaker 3: the Hollywood landscape, and it's a very very very fine

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Speaker 3: line to walk if you're really going to do it well.

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Speaker 3: We've seen it happen a million times. Everyone gets all

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Speaker 3: excited they're bringing back all these cast members and some

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Speaker 3: of the original creative team, and then it flares up

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Speaker 3: for a couple of episodes. Everyone watches the first couple

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Speaker 3: and then they realize it's not as good as it

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Speaker 3: once was and they stop watching. So to be able

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Speaker 3: to bring something like this into the present day, keep

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Speaker 3: it consistent with the original show while also updating it

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Speaker 3: with the I mean, the humor, the storylines, everything that

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Speaker 3: was really surprising In the best way possible, I would say.

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Speaker 1: It really is true that even more than the Simpsons.

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Speaker 1: King of the Hill really was a slice of life

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Speaker 1: of America with a ry sense of humor and a

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Speaker 1: beer on the side. We just kind of dropped back

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Speaker 1: into the lives twenty years later of Hank and Peggy

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Speaker 1: Hill and their extended family in Arlen, Texas, and hilarity

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Speaker 1: and real life ensues. And you're saying that they've adapted

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Speaker 1: that to capturing all of the crazy of twenty twenty five.

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Speaker 1: Pretty well.

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Speaker 3: I was thinking about that a lot, too, Like, what

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Speaker 3: was it that made this show so successful? Aside from

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Speaker 3: the fact that it's wildly funny and had an incredible cast,

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Speaker 3: I mean, had a lot going for it, But what

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Speaker 3: in particular, like that indefinable it. In talking with Mike Judge,

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Speaker 3: he brought that up. This idea of authenticity. You talked

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Speaker 3: about the Simpsons, there's Family Guy, There's South Park, Futurama,

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Speaker 3: et cetera. King of the Hill stands out in the

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Speaker 3: fact that those other shows, and this is not to

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Speaker 3: be derogatory toward them at all, but they're very cartoony,

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Speaker 3: right like the classic you know, like you can whack

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Speaker 3: somebody in the head with a frying pan and then

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Speaker 3: they pop right back.

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Speaker 1: Up, Anna, Barbara.

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Speaker 3: One oh one, like King of the Hill was very

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Speaker 3: different in that it was very true to life, despite

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Speaker 3: the fact that it was an animated show, and people

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Speaker 3: still love the show and it came out originally almost

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Speaker 3: thirty years ago.

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Speaker 1: There's much more detail in your story, which has fantastic art,

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Speaker 1: as you would expect for a feature on an animated series.

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Speaker 1: I want to button up by asking you reboots and

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Speaker 1: remakes all all over the place, and they'd had a

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Speaker 1: rocky time at the box office. What are you seeing

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Speaker 1: on the TV side?

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Speaker 3: Yeah, it's not as strong a part of the TV

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Speaker 3: side as it was a few years ago, but it's

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Speaker 3: still definitely a major factor. I just always say, you know,

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Speaker 3: the wave has kind of crashed at this point, but

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Speaker 3: that doesn't mean there's still not more to come. Because

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Speaker 3: a lot of this stuff has been in development now

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Speaker 3: for years. It's very much a question of trying to

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Speaker 3: walk that fine line and also not overdoing it and

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Speaker 3: oversaturating it. I think that's a big problem you've had

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Speaker 3: with things like Marvel or Star Wars in the last

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Speaker 3: several years. Is it used to be an event? Now

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Speaker 3: you get one every month practically When you have infinite

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Speaker 3: access to this sort of thing that it stops being special.

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Speaker 1: Joe, thank you, as ever remind us when this show premieres.

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Speaker 3: King of the Hill is back for season fourteen. All

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Speaker 3: time episodes drop on Hulu on August fourth, Well said, thanks, Joe,

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Speaker 3: thank you.

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Speaker 1: As we close out today's show, here are a few

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Speaker 1: things we're watching for up early tomorrow for Disney Earnings

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Speaker 1: before the Bell, Warner Brothers Discovery goes Thursday morning. Just

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Speaker 1: as the Paramount skuy Dance Media transaction is expected to

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Speaker 1: close on Friday, we'll start tracking the latest wide releases.

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Speaker 1: Freaky or Friday from Disney and Weapons from Warner Brothers

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Speaker 1: hit the multiplexes this weekend. As football season approach, I

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Speaker 1: personally am looking forward to checking out the latest season

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Speaker 1: of HBO's Hard Knocks. It premieres tonight. The show is

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Speaker 1: in training camp with the Buffalo Bills this season, Go

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Speaker 1: Bills before we Go. Congrats to Emily Thorpe Jones. She's

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Speaker 1: joined UTA's London office to head up corporate and private

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Speaker 1: events for the music division. She comes to the agency

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Speaker 1: from Various Artist Management, where she headed brand and corporate strategies.

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Speaker 1: Thanks for listening today's episode was written by me Cynthia Littleton,

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Speaker 1: with contributions from Eva Longoria and Joe Otterson. It was

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Speaker 1: edited by Aaron Greenwald. Sticks Nick's hick picks. Please leave

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Speaker 1: us a review at the podcast platform of your choice,

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Speaker 1: and please tune in tomorrow for another episode of Daily Variety.

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Speaker 2: Searching for a series, and that's been so much fun.

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Speaker 2: We did searching for Mexico, we did searching for Spain.

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Speaker 2: I just wrapped searching for friends. Now we haven't acccess.

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Speaker 2: I'm eating and drinking my way through the world, so

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Speaker 2: it's not a bad gig.