WEBVTT - The Microsoft Story Part Two

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<v Speaker 1>Get in Touch with Technology was text Stuff from how

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<v Speaker 1>Stuff Works dot Com. Here everyone, and welcome to Text Stuff.

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<v Speaker 1>I'm Jonathan Strickland, and we're going to bring to you

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<v Speaker 1>the second part of our episodes on Microsoft and just

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<v Speaker 1>kind of the Microsoft story and how it developed as

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<v Speaker 1>a company and the big things that shaped it and

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<v Speaker 1>the big things that did to shape the industry, right,

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<v Speaker 1>going from three to over ninety thousand employees in the

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<v Speaker 1>course of just a couple of decades. Yep. And we

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<v Speaker 1>stopped last time at nine when Bill Gates and Melinda

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<v Speaker 1>French tied the knot. So we're picking up with nineteen,

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<v Speaker 1>which was a big year. Big year they released Windows

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<v Speaker 1>shockingly enough, yes, And for those of you who can

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<v Speaker 1>remember the commercials back then, these, of course were the

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<v Speaker 1>ones that featured the Little Band and from across the

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<v Speaker 1>Pond called the Rolling Stones that did a song called

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<v Speaker 1>start Me Up. And it's because Windows introduced a new

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<v Speaker 1>feature to Windows but the start button, which uh, some

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<v Speaker 1>people didn't care for it first. Um. It's kind of

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<v Speaker 1>funny how technology works. Usually a change gets rolled out,

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<v Speaker 1>everyone reacts like it's the end of the world, and

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<v Speaker 1>then within a few years they count on whatever it

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<v Speaker 1>is that was changed, and then it gets changed again,

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<v Speaker 1>and then they act like it's the end of the world,

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<v Speaker 1>Rinse and repeat. We see this usually at a very

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<v Speaker 1>frequent basis with Facebook redesigns. Um so Windows showed a

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<v Speaker 1>lot of new develops, new features that some people kind

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<v Speaker 1>of balked at at first. But Kates sent out a

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<v Speaker 1>memo that same year he was seeing that there was

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<v Speaker 1>a new trend coming up. And this keep in mind

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<v Speaker 1>ninety This is again a couple of years after the

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<v Speaker 1>Worldwide Web start to develop, a couple of years since

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<v Speaker 1>the general public has become aware of a thing called

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<v Speaker 1>the Internet. The Internet itself had been around since the eighties,

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<v Speaker 1>but very few people knew about it until right around

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<v Speaker 1>this time, and he sit on a memo called the

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<v Speaker 1>Internet tidal Wave to the senior staff of Microsoft, and

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<v Speaker 1>he said that he thought that the Internet would be

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<v Speaker 1>the most important thing for the company to concentrate on,

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<v Speaker 1>and that in fact, was going to be the most

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<v Speaker 1>important development since the advent of the PC. Yeah. So, uh,

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<v Speaker 1>it turns out that, you know, he's very he was

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<v Speaker 1>very much right. Uh. It was an early call to make,

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<v Speaker 1>but he saw it. You know, he read a little

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<v Speaker 1>bit of criticism that he could have jumped on that

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<v Speaker 1>a little bit earlier. Yeah, it's actually yeah, the biggest

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<v Speaker 1>criticism is that he waited too long for this, and uh,

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<v Speaker 1>in fact, you could since this is after the World

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<v Speaker 1>Wide Web has become a thing, you could see why.

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<v Speaker 1>I mean, this is before they've had their own web browser,

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<v Speaker 1>so there's no browser. I believe that the summer of

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<v Speaker 1>that year was when first version of I e. Internet

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<v Speaker 1>Explorer was released, So yeah, but when we're finally getting there,

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<v Speaker 1>whereas like everyone else is dependent upon other browsers from

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<v Speaker 1>other companies and Microsoft could have been on the ground

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<v Speaker 1>floor earlier. But at the same time, he definitely saw

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<v Speaker 1>that this was going to be something that Microsoft could

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<v Speaker 1>not ignore and that that sort of set the company

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<v Speaker 1>in motion to really think about how they were going

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<v Speaker 1>to approach the Internet, and they actually held Internet Strategy Day,

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<v Speaker 1>so hooray for that. Also the same year that Forbes

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<v Speaker 1>said that Gates is no longer the richest man in America,

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<v Speaker 1>he is the richest man. They were German apparently that year,

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<v Speaker 1>but I don't know why I said it that way,

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<v Speaker 1>But yes, in the world, in the entire world, Bill

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<v Speaker 1>Gates richest man, and it's a title that he retains

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<v Speaker 1>until two thousand and eight, when he lost it in

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<v Speaker 1>a battle royal against Randy Macho Man Savage. I would

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<v Speaker 1>watch that, I would watch that. I made that part up,

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<v Speaker 1>but yes, he did hold the title of richest man

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<v Speaker 1>in the world from nine to two eight h less successfully.

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<v Speaker 1>It's also the year that he announced one of your

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<v Speaker 1>favorite bits of Microsoft history. All right, Bob, Microsoft Bob,

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<v Speaker 1>Microsoft Bob. We did a full episode about Microsoft Bob,

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<v Speaker 1>and really I meant to say this in the last episode.

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<v Speaker 1>A lot of the stuff we're talking about, we could

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<v Speaker 1>clearly do a full podcast on just any of these.

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<v Speaker 1>Oh absolutely, We've done full podcasts on on versions of Windows,

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<v Speaker 1>much less on the Windows operating system itself, and uh,

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<v Speaker 1>you know, we could. We have done a full episode

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<v Speaker 1>on Bob. So we won't go over it again other

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<v Speaker 1>than to say it was and a special type of

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<v Speaker 1>graphic user interface designed for people who were not at

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<v Speaker 1>all familiar with computers, and it was meant to make

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<v Speaker 1>it a much more welcoming, intuitive experience. But just go

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<v Speaker 1>back and listen to that episode to learn how it

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<v Speaker 1>wounded up. It wounded it wound up being extremely unsuccessful

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<v Speaker 1>and kind of play cating in a way. It just

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<v Speaker 1>wasn't it just was. It was just a massive failure.

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<v Speaker 1>It was a massive failure, and it had some terrible features,

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<v Speaker 1>including a security feature that did not work. So um

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<v Speaker 1>but but yeah, as as of as, Microsoft's overall revenue

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<v Speaker 1>was five point nine billion and the company had over

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<v Speaker 1>seventod employees, so they were doing all right. So by

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<v Speaker 1>Microsoft releases explore three point oh, so they have really

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<v Speaker 1>gotten into the browser biz at this point, and three

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<v Speaker 1>point I was really kind of the first consumer based

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<v Speaker 1>browser that people really get a chance to see. Netscape,

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<v Speaker 1>which was the company behind another browser called Navigator, send

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<v Speaker 1>a little message to the United States Department of Justice

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<v Speaker 1>to say, um, Microsoft's kind of being unfair. They're essentially,

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<v Speaker 1>uh saying that since we're the ones who's provided the

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<v Speaker 1>operating system to all these different computers that various manufacturers

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<v Speaker 1>are building, maybe you should include our web browser and

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<v Speaker 1>not include anyone else's web browser. So, in other words,

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<v Speaker 1>they were saying that they were being anti competitive. They

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<v Speaker 1>were using their influence as an operating system designer to

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<v Speaker 1>muscle out other browsers, including Navigator, and so uh, this

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<v Speaker 1>starts another round of investigations from the Department of Justice

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<v Speaker 1>into Microsoft's business practices. On July fifteenth, ms NBC debuts.

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<v Speaker 1>So that's a news network. It was a partnership between

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<v Speaker 1>NBC News and Microsoft, and at first it wasn't a

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<v Speaker 1>twenty four hour news channel. It would eventually become that,

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<v Speaker 1>but at the time it had a certain block of

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<v Speaker 1>hours that were available on a per day basis, and

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<v Speaker 1>it would grow from there and it became sort of

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<v Speaker 1>a competitor to companies like CNN. UH. And then that's

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<v Speaker 1>the same year that Microsoft stock split. Again we're doing

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<v Speaker 1>so well that, Yeah, and they also launched Windows CE.

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<v Speaker 1>Now whendows CE is different from the other operating systems

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<v Speaker 1>that we're talking about here. This was one that was

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<v Speaker 1>designed to work on devices that had minimal storage. So

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<v Speaker 1>this would become the foundation for future operating systems built

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<v Speaker 1>for mobile devices. UH, particularly the pocket PC, which I

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<v Speaker 1>have fond memories of reading about. I never actually owned one,

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<v Speaker 1>but it was one of those devices that was ahead

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<v Speaker 1>of its time. Pocket PC was sort of the precursor

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<v Speaker 1>to the tablet computers that we use today, but the

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<v Speaker 1>implementation was never quite such that it would resonate with consumers,

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<v Speaker 1>so people didn't didn't buy them, is what I'm getting too.

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<v Speaker 1>But when does CE was like that, that was sort

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<v Speaker 1>of the that was the operating system that kind of

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<v Speaker 1>started down this this branch in the evolutionary secure and

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<v Speaker 1>it was around that time. And I don't have specific

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<v Speaker 1>notes about this, but but correct me if I'm wrong.

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<v Speaker 1>That add that like palm pilot and other mobile devices

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<v Speaker 1>were starting to um personal digital assistants were starting to

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<v Speaker 1>pick up. This is this is really before smartphones had

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<v Speaker 1>started to become Yeah, there were a few early examples,

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<v Speaker 1>but really personal digital assistants were more common, and these

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<v Speaker 1>were devices that were very similar to smartphones, just without

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<v Speaker 1>the phone part. They were able to run applications, they

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<v Speaker 1>could hold your contact information, but they weren't smartphones yet. Really,

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<v Speaker 1>the problem was that that that wireless technology had an

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<v Speaker 1>advanced to the point where it was useful. Yeah, I mean,

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<v Speaker 1>you could get basic information like text information, but anything

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<v Speaker 1>like more, anything beyond some text was gonna be it

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<v Speaker 1>was gonna take you a while to receive it on

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<v Speaker 1>these old cellular networks. In seven, they released Internet Explorer

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<v Speaker 1>four point oh and also they released Office, which was

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<v Speaker 1>another one of those product productivity software suites, and the

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<v Speaker 1>company acquired another company called Interse Corporation, which made analysis

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<v Speaker 1>software for web activity. So this is again the company

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<v Speaker 1>following through on that that memo that Bill Gates and

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<v Speaker 1>saying we need to focus on the Internet. That's where

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<v Speaker 1>our future business is going to be. Uh. They also

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<v Speaker 1>agreed to acquire web TV Networks for about four d

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<v Speaker 1>twenty five million dollars in stock in cash. Web Tv

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<v Speaker 1>I remember web Tv had a friend who actually had

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<v Speaker 1>web TV, So this was a way of accessing the

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<v Speaker 1>World Wide Web on a television. You would get a

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<v Speaker 1>remote control that was essentially a keyboard, and um didn't

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<v Speaker 1>really do so well, as I recall. I mean, apart

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<v Speaker 1>from my friend, I don't know anyone who used web TV. Sure, sure,

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<v Speaker 1>well this was I mean, you know, it was a

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<v Speaker 1>kind of prescient move on behalf of of of everyone involved,

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<v Speaker 1>UM because you know, again they there wasn't an of

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<v Speaker 1>an Internet connection for people to really Um yeah, they's

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<v Speaker 1>some find it useful yet. But but it was also

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<v Speaker 1>coming on the tail end of um that Telecommunications Act

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<v Speaker 1>that looped internet services in with cable services and allowed

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<v Speaker 1>a lot of partnerships to start developing. And it's a

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<v Speaker 1>good example was the partnership that Microsoft entered into with Comcast.

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<v Speaker 1>They put invested one billion dollars for about eleven and

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<v Speaker 1>a half percent ownership in Comcast to help deploy high

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<v Speaker 1>speed data and video services. Now, this was in Microsoft's

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<v Speaker 1>best interests as well as Comcast. The idea being that

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<v Speaker 1>we need to build out this infrastructure because the Internet

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<v Speaker 1>is getting more and more important, but in order for

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<v Speaker 1>it to be useful, we need to increase bandwidth and accessibility.

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<v Speaker 1>You know, the more customers have access to the Internet,

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<v Speaker 1>the more product we can sell. So therefore, this makes

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<v Speaker 1>sense from a business perspective. Um. And they also invested

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<v Speaker 1>a hundred fifty million dollars in another company that might

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<v Speaker 1>surprise you considering the fact that they had a little

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<v Speaker 1>kerfuffle in our last episode, Apple back back in with

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<v Speaker 1>Apple to another software development deal for Apple platforms. And uh,

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<v Speaker 1>that's when Bill Gates announced the formation of the Gates

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<v Speaker 1>Library Foundation. Of this was a predecessor to some of

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<v Speaker 1>the philanthropic organizations that Bill and will Inde Gates would

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<v Speaker 1>launch in the future, right right. Uh. This was also

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<v Speaker 1>the year that the Department of Justice announced its intent

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<v Speaker 1>to hold Microsoft and contempt of the decree that they

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<v Speaker 1>had agreed to UMI, which which was one of those

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<v Speaker 1>antitrust decrees which you can go back and hear a

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<v Speaker 1>little bit about in the previous episode. Uh but but

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<v Speaker 1>but I mean to the tune of like a million

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<v Speaker 1>dollars per day. Yeah, until contempt, they stopped bundling I e.

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<v Speaker 1>With their oating operating system. This was this was a

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<v Speaker 1>big deal. I remember this unfolding at the time when uh, um,

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<v Speaker 1>you know, I I had entered into the workforce at

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<v Speaker 1>this point, and I just remember following it and and

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<v Speaker 1>being kind of uh knowing the basic details. But it's

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<v Speaker 1>really in retrospect, being able to look at it more thoroughly,

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<v Speaker 1>you really can see how without this intervention the landscape

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<v Speaker 1>would be very different right now as far as the

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<v Speaker 1>way the Internet and the way browsers work. That was

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<v Speaker 1>the same year that Microsoft also acquired hot Mail, which

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<v Speaker 1>of course is a web based email service. Hotmail existed

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<v Speaker 1>for quite some time. It does technically still exist, although

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<v Speaker 1>now it is officially part of Outlook dot com, so

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<v Speaker 1>it's part of the web based Outlook sweet as opposed

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<v Speaker 1>to its own Hotmail thing. I still have a hotmail address.

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<v Speaker 1>I never had a hotmail address. I shot it, well,

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<v Speaker 1>did you have a yellhoo? Man? I still have? I

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<v Speaker 1>still have. I can't really complain, but no, I have

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<v Speaker 1>a I have a hotmail address. That the only reason

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<v Speaker 1>I haven't just completely told people to stop using it

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<v Speaker 1>because there's there's like three people who know me who's

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<v Speaker 1>still send me messages via hotmail, and I like to

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<v Speaker 1>pretend that I care about what they have to say,

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<v Speaker 1>so I keep it going. That's when things things get real, yo. Yeah. Yeah.

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<v Speaker 1>The The official UH anti test lawsuit against Microsoft was

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<v Speaker 1>filed by the Department of Justice and twenty state attorneys

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<v Speaker 1>general in the United States. They file an anti competitive

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<v Speaker 1>lawsuit against Microsoft. That's also the same year that Microsoft

0:13:34.960 --> 0:13:39.000
<v Speaker 1>launched Windows and also the year that they decided to

0:13:39.080 --> 0:13:41.840
<v Speaker 1>do away with the office of the President. Now, if

0:13:41.880 --> 0:13:46.559
<v Speaker 1>you remember from our last episode, Microsoft had originally Bill

0:13:46.640 --> 0:13:49.240
<v Speaker 1>Gates had served as the president of Microsoft for a while,

0:13:49.360 --> 0:13:51.439
<v Speaker 1>and then they got some presidents from other companies to

0:13:51.520 --> 0:13:54.240
<v Speaker 1>come in and become the president of Microsoft, and then

0:13:54.280 --> 0:13:57.439
<v Speaker 1>they switched to this the strategy of having an office

0:13:57.600 --> 0:14:00.959
<v Speaker 1>of the President, where the the UH the duties of

0:14:00.960 --> 0:14:03.800
<v Speaker 1>the president were split into three roles, and so three

0:14:03.840 --> 0:14:07.280
<v Speaker 1>different executives held positions within the office of the President

0:14:07.840 --> 0:14:10.840
<v Speaker 1>rather than having a single president. This is when they

0:14:10.880 --> 0:14:13.240
<v Speaker 1>go back to having a single president, and that first

0:14:13.320 --> 0:14:18.920
<v Speaker 1>single president is Balmer. Steve Bomber becomes president of Microsoft.

0:14:18.960 --> 0:14:22.920
<v Speaker 1>Bill Gates remains on as chairman and CEO. And uh So,

0:14:23.240 --> 0:14:26.160
<v Speaker 1>now the corporate structure has changed again, and this would

0:14:26.160 --> 0:14:28.240
<v Speaker 1>be the way that the corporate structure would remain for

0:14:29.000 --> 0:14:34.920
<v Speaker 1>about ten years more or less. Uh. Spoiler alert, please

0:14:34.960 --> 0:14:38.320
<v Speaker 1>stay tuned for the exciting conclusion because we've got a

0:14:38.400 --> 0:14:42.640
<v Speaker 1>lot to say. Uh. That's also when Microsoft launched MSN Search,

0:14:42.960 --> 0:14:45.600
<v Speaker 1>which was a web based search engine. This is what

0:14:45.720 --> 0:14:49.520
<v Speaker 1>would eventually turn into what we now know as Yeah,

0:14:50.400 --> 0:14:53.400
<v Speaker 1>I'm glad you said I didn't have to. Um, it's

0:14:53.520 --> 0:14:58.760
<v Speaker 1>perfectly legitimate web search engine. Even if being itself is

0:14:58.800 --> 0:15:02.320
<v Speaker 1>not a cromulent word, but it's a it's a it

0:15:02.440 --> 0:15:05.560
<v Speaker 1>works well. I have no complaints against the way being works.

0:15:05.640 --> 0:15:07.960
<v Speaker 1>I still tend to use Google more frequently, but I

0:15:08.000 --> 0:15:14.640
<v Speaker 1>don't have anything against being. Um N Okay, So when

0:15:14.760 --> 0:15:20.880
<v Speaker 1>something really bad happened, uh and I did. This was

0:15:21.080 --> 0:15:25.320
<v Speaker 1>a virus that broke out so virus called the Melissa

0:15:25.640 --> 0:15:30.760
<v Speaker 1>virus ran rampant across the Internet. Now, this virus was,

0:15:31.440 --> 0:15:35.520
<v Speaker 1>in the grand scheme of things, not that malicious and

0:15:35.600 --> 0:15:39.120
<v Speaker 1>that it didn't try to break your computer necessarily or

0:15:39.520 --> 0:15:41.800
<v Speaker 1>wipe out all your data, although you know, you could

0:15:41.800 --> 0:15:45.280
<v Speaker 1>always tweak the malware to make it do worse things

0:15:45.320 --> 0:15:47.240
<v Speaker 1>than what it was designed to do. What it was

0:15:47.320 --> 0:15:50.080
<v Speaker 1>designed to do was really just copy itself and send

0:15:50.160 --> 0:15:53.880
<v Speaker 1>itself to other computers within a person's contact list. And

0:15:54.000 --> 0:15:58.080
<v Speaker 1>it worked within Microsoft Word or Microsoft Outlook, and it

0:15:58.200 --> 0:16:01.000
<v Speaker 1>exploited vulnerabilities there. So if you were to try and

0:16:01.160 --> 0:16:03.880
<v Speaker 1>open this document either in that Look or in Word,

0:16:04.280 --> 0:16:07.680
<v Speaker 1>what it would then do is copy itself and mail

0:16:07.720 --> 0:16:10.920
<v Speaker 1>itself out to all of the contacts that you had.

0:16:11.480 --> 0:16:15.000
<v Speaker 1>So if this hit an executive who happened to have

0:16:15.640 --> 0:16:19.720
<v Speaker 1>hundreds of business contacts in their Outlook, that's that email

0:16:19.760 --> 0:16:22.360
<v Speaker 1>would go out to hundreds of people, and uh, the

0:16:22.840 --> 0:16:26.560
<v Speaker 1>email traffic alone ended up bogging down parts of the

0:16:26.680 --> 0:16:31.880
<v Speaker 1>Internet during this also really kind of open people's eyes

0:16:32.080 --> 0:16:34.960
<v Speaker 1>to the fact that some that that a lot of

0:16:35.000 --> 0:16:38.600
<v Speaker 1>the software we depend upon heavily from Microsoft could have

0:16:38.720 --> 0:16:41.160
<v Speaker 1>vulnerabilities in it, and that if you were to exploit

0:16:41.200 --> 0:16:43.880
<v Speaker 1>those vulnerabilities, you could cause quite a bit of damage.

0:16:44.080 --> 0:16:46.320
<v Speaker 1>It was not the first example of a computer virus

0:16:46.400 --> 0:16:48.200
<v Speaker 1>by a long shot, no, but it was kind of

0:16:48.280 --> 0:16:51.080
<v Speaker 1>the most propagated at the time. And also, um, it

0:16:51.240 --> 0:16:54.080
<v Speaker 1>received you know, the the internet was was really in

0:16:54.160 --> 0:16:56.640
<v Speaker 1>the news at this point where everyone was very excited

0:16:56.640 --> 0:16:58.440
<v Speaker 1>about what was going on. It was right before that, um,

0:16:58.560 --> 0:17:01.440
<v Speaker 1>that dot com crash and um, and so it was

0:17:01.800 --> 0:17:03.640
<v Speaker 1>it was really big. Yeah. Yeah, this is a point

0:17:03.720 --> 0:17:07.040
<v Speaker 1>where you know, we've finally gotten beyond just the college

0:17:07.040 --> 0:17:09.600
<v Speaker 1>students and nerds who know what the Internet is. Right.

0:17:09.920 --> 0:17:13.040
<v Speaker 1>So I was both a college student and nerd in

0:17:13.119 --> 0:17:14.919
<v Speaker 1>the early days of the Internet, so I was doubly

0:17:14.960 --> 0:17:17.920
<v Speaker 1>aware of it. But this is the point where you

0:17:17.920 --> 0:17:20.280
<v Speaker 1>would say things like, oh, you know, my parents know

0:17:20.440 --> 0:17:23.399
<v Speaker 1>what the internet is because it's gotten that big. So

0:17:23.760 --> 0:17:26.399
<v Speaker 1>when a virus hits, and a virus spreads this quickly,

0:17:26.600 --> 0:17:29.000
<v Speaker 1>it's one of those black eyes against the Internet, it's

0:17:29.000 --> 0:17:31.240
<v Speaker 1>a black eye against Microsoft. This was this was just

0:17:31.359 --> 0:17:34.399
<v Speaker 1>bad news for the company. Sure, although that was the

0:17:34.520 --> 0:17:38.520
<v Speaker 1>year that Microsoft stock value peaked for all time on

0:17:38.720 --> 0:17:42.399
<v Speaker 1>December at a round fifty nine dollars per share. Now

0:17:42.480 --> 0:17:46.280
<v Speaker 1>keep in mind with whenever the stock splits, the value

0:17:47.119 --> 0:17:49.159
<v Speaker 1>of the stock goes down, but the value of the

0:17:49.200 --> 0:17:52.200
<v Speaker 1>company remains the same because you've added more stock. So

0:17:52.359 --> 0:17:54.480
<v Speaker 1>this is not to say that the value of the

0:17:54.600 --> 0:17:57.840
<v Speaker 1>company has decreased over time since then, rather than just

0:17:58.000 --> 0:18:00.840
<v Speaker 1>the price of the shares, the individual will shares themselves.

0:18:01.200 --> 0:18:05.000
<v Speaker 1>Because it gets kind of complicated. But so, yeah, that

0:18:05.119 --> 0:18:07.840
<v Speaker 1>was a big year for Microsoft, and not because of

0:18:07.960 --> 0:18:10.720
<v Speaker 1>product releases. It was just because of the way the

0:18:10.760 --> 0:18:14.440
<v Speaker 1>business was going and also this this virus outbreak. The

0:18:14.520 --> 0:18:17.159
<v Speaker 1>year two thousand, however, was a big year for product releases.

0:18:17.359 --> 0:18:19.840
<v Speaker 1>It was that was when that was when Windows two

0:18:19.880 --> 0:18:24.640
<v Speaker 1>thousand again shocking that those numbers lineup like that was debuted. Yeah,

0:18:24.760 --> 0:18:30.000
<v Speaker 1>Windows two thousand Professional and server business os, very snappy name.

0:18:30.520 --> 0:18:33.000
<v Speaker 1>And also that's the year that Microsoft celebrated its twenty

0:18:33.040 --> 0:18:37.200
<v Speaker 1>fifth anniversary. Uh. They also unveiled the dot net platform

0:18:37.280 --> 0:18:40.680
<v Speaker 1>for web services, and that was the year that you know,

0:18:40.800 --> 0:18:43.000
<v Speaker 1>I kind of lied when I said that Bomber became

0:18:43.040 --> 0:18:46.280
<v Speaker 1>president and Gates remained chairman and then that would remain

0:18:46.320 --> 0:18:49.000
<v Speaker 1>the same till two thousand eight. Not entirely true actually,

0:18:49.000 --> 0:18:51.760
<v Speaker 1>because Bomber then stepped into the role of CEO, and

0:18:51.880 --> 0:18:55.640
<v Speaker 1>Gates became the chief software architect for Microsoft. I think

0:18:55.680 --> 0:18:58.879
<v Speaker 1>most people still viewed Gates as being kind of the

0:18:59.160 --> 0:19:03.800
<v Speaker 1>leader of Microsoft, especially when you consider that at big

0:19:03.880 --> 0:19:07.159
<v Speaker 1>events like ce S it's always the personality I mean,

0:19:08.280 --> 0:19:11.760
<v Speaker 1>was always quiet and well, okay, now that's quite the

0:19:11.840 --> 0:19:16.679
<v Speaker 1>wrong word. You're very correct. Developers, developers, developers, developers, developers.

0:19:16.920 --> 0:19:19.040
<v Speaker 1>Do a search, folks, you've heard me say it before.

0:19:19.080 --> 0:19:21.200
<v Speaker 1>If you have not seen it, go to YouTube. Type

0:19:21.200 --> 0:19:24.399
<v Speaker 1>in Steve Bomber developers and you can see. Now. Remember,

0:19:24.520 --> 0:19:27.400
<v Speaker 1>Bomber comes from this from a salesman kind of perspective.

0:19:29.160 --> 0:19:31.280
<v Speaker 1>Dude gets pretty loud if he wants to be. But

0:19:31.600 --> 0:19:34.640
<v Speaker 1>but your point being that he was not the kind

0:19:34.680 --> 0:19:37.920
<v Speaker 1>of the voice of leadership for excellent reasons. He was

0:19:38.000 --> 0:19:42.560
<v Speaker 1>not really the personality that was driving Microsoft. Yeah, he's

0:19:42.880 --> 0:19:48.040
<v Speaker 1>definitely a very savvy businessman, extremely savvy businessman. That's also

0:19:48.160 --> 0:19:51.560
<v Speaker 1>year that the Department of Justice Judge Jackson ruled that

0:19:51.640 --> 0:19:55.400
<v Speaker 1>Microsoft should be split into two units. That that's why

0:19:55.640 --> 0:19:59.400
<v Speaker 1>today we have two different companies of Microsoft. Why Microsoft

0:19:59.440 --> 0:20:02.840
<v Speaker 1>cannot be us Wait this was struck down later on.

0:20:03.119 --> 0:20:05.199
<v Speaker 1>But but but yeah, but the concept was to Uh,

0:20:05.359 --> 0:20:08.160
<v Speaker 1>to have one half that would be doing the operating

0:20:08.200 --> 0:20:10.960
<v Speaker 1>systems and the other half with what with a software,

0:20:11.000 --> 0:20:13.760
<v Speaker 1>other software, other types of software besides operating system Yeah.

0:20:14.040 --> 0:20:17.600
<v Speaker 1>He Jackson, Judge Jackson actually said that Microsoft was an

0:20:17.640 --> 0:20:23.879
<v Speaker 1>abusive monopoly and uh, like like Lawrence said, this decision

0:20:24.280 --> 0:20:27.680
<v Speaker 1>would eventually be overturned. It's so. So that's why there's

0:20:27.760 --> 0:20:30.800
<v Speaker 1>not like two different versions of Microsoft out there, one

0:20:30.920 --> 0:20:33.200
<v Speaker 1>just doing Windows and the other one doing everything else.

0:20:34.800 --> 0:20:37.600
<v Speaker 1>Revenues from Microsoft that year hit two d twenty nine

0:20:37.920 --> 0:20:43.399
<v Speaker 1>billion dollars with over thousand employees. That's a lot of employees.

0:20:43.640 --> 0:20:46.760
<v Speaker 1>And that's when Bill and Melinda Gates launched the Bill

0:20:46.840 --> 0:20:50.960
<v Speaker 1>and Melinda Gates Foundation. It's also when Microsoft acquired a

0:20:51.000 --> 0:20:54.760
<v Speaker 1>company called Video Corporation, So those of you who are

0:20:54.840 --> 0:20:57.680
<v Speaker 1>familiar with videos products that that will ring a bell.

0:20:57.760 --> 0:21:01.720
<v Speaker 1>And Microsoft introduced the Pocket p SEE two thousand, and

0:21:01.880 --> 0:21:04.800
<v Speaker 1>that's the the one that had an operate system that

0:21:04.880 --> 0:21:07.359
<v Speaker 1>was based on Windows CE and the operating system on

0:21:07.480 --> 0:21:10.280
<v Speaker 1>the Pocket PC two thousand would evolve into what would

0:21:10.320 --> 0:21:14.760
<v Speaker 1>become Windows Mobile, which has we could do a full

0:21:14.800 --> 0:21:17.640
<v Speaker 1>episode just on Windows Mobile as well, because that's that's

0:21:17.680 --> 0:21:20.720
<v Speaker 1>one of those upbring system stories that has its own,

0:21:21.560 --> 0:21:26.159
<v Speaker 1>uh interesting rise and fall narrative. Um, of course Windows

0:21:26.200 --> 0:21:29.280
<v Speaker 1>Mobile not a thing anymore. Uh that instead we have

0:21:29.400 --> 0:21:31.520
<v Speaker 1>Windows Phone. I'll talk about that in a little bit.

0:21:32.480 --> 0:21:34.000
<v Speaker 1>But in two thousand one, that's when the Court of

0:21:34.040 --> 0:21:37.720
<v Speaker 1>Appeal overturned Judge Jackson's decision to break Microsoft up into

0:21:37.760 --> 0:21:41.560
<v Speaker 1>two corporations. They but the Court of Appeal did say

0:21:41.560 --> 0:21:45.640
<v Speaker 1>that the company legally illegally used licensing agreements to lock

0:21:45.760 --> 0:21:49.679
<v Speaker 1>out Netscape from computer manufacturers. Right right. Microsoft ends up

0:21:49.720 --> 0:21:54.080
<v Speaker 1>settling by agreeing to to disclose its application programming interfaces

0:21:54.160 --> 0:21:58.560
<v Speaker 1>with third party software companies. So that that was the

0:21:58.840 --> 0:22:03.960
<v Speaker 1>resolution to that very long process of investigation and litigation.

0:22:04.760 --> 0:22:10.320
<v Speaker 1>Microsoft that same year launched Windows XP, which two one

0:22:10.600 --> 0:22:14.840
<v Speaker 1>Windows XP launches, and it was an incredibly popular operating system,

0:22:15.240 --> 0:22:17.399
<v Speaker 1>so much so that there's probably some machines here in

0:22:17.480 --> 0:22:20.200
<v Speaker 1>this office that are still running Windows XP. I was

0:22:20.280 --> 0:22:26.480
<v Speaker 1>running Windows XP personally until Yeah, well, I was running

0:22:26.520 --> 0:22:30.399
<v Speaker 1>Windows XP on my work computer until I destroyed I

0:22:30.480 --> 0:22:32.760
<v Speaker 1>don't know, maybe three computers ago. I've gone through a

0:22:32.800 --> 0:22:34.720
<v Speaker 1>lot of computers while I'm here at now stuff works.

0:22:35.160 --> 0:22:40.120
<v Speaker 1>I'm a little hard shocking. Yeah, well I did seem Yeah, well,

0:22:40.200 --> 0:22:42.760
<v Speaker 1>I take it out on the machine, so when the

0:22:42.800 --> 0:22:49.439
<v Speaker 1>machines rise up, I'll be first. Yeah. So Office XP

0:22:49.600 --> 0:22:51.960
<v Speaker 1>also launched that year, which was another one of those

0:22:52.040 --> 0:22:55.240
<v Speaker 1>Office Suite updates, right and uh and yeah, so the

0:22:55.440 --> 0:22:59.679
<v Speaker 1>Windows XP is up becoming So it's such a strong

0:22:59.800 --> 0:23:03.720
<v Speaker 1>rule lease that it would actually cause Microsoft some problems

0:23:03.800 --> 0:23:05.760
<v Speaker 1>down the line when they tried to move to the

0:23:05.920 --> 0:23:10.440
<v Speaker 1>next generation of operating systems. Um. But this was also

0:23:10.720 --> 0:23:13.879
<v Speaker 1>a year that was very important for both Microsoft and

0:23:14.040 --> 0:23:18.280
<v Speaker 1>for Lauren and myself, for me specifically two thousand one,

0:23:18.480 --> 0:23:23.119
<v Speaker 1>that is the year Microsoft launched the Xbox, the Xbox

0:23:23.200 --> 0:23:26.240
<v Speaker 1>that's and and one of the launched titles for Xbox

0:23:26.440 --> 0:23:31.280
<v Speaker 1>was Halo. Halo, Yes, yes, so the video game that

0:23:31.480 --> 0:23:34.159
<v Speaker 1>Lauren and I both share a deep and abiding love for.

0:23:35.240 --> 0:23:37.800
<v Speaker 1>And I don't think I played it until two actually, yeah,

0:23:38.000 --> 0:23:39.200
<v Speaker 1>well that was one of the It was one of

0:23:39.240 --> 0:23:41.720
<v Speaker 1>the earliest titles for the Xbox was was Halo, and

0:23:41.760 --> 0:23:44.440
<v Speaker 1>it was one of the most successful. I mean clear,

0:23:44.560 --> 0:23:46.919
<v Speaker 1>Halo originally was developed as a game that was going

0:23:46.960 --> 0:23:49.880
<v Speaker 1>to be on the Macintosh or the mac computer at

0:23:49.960 --> 0:23:52.480
<v Speaker 1>that time, and instead, you know, no one had ever

0:23:52.560 --> 0:23:57.320
<v Speaker 1>seen any any uh, AI software quite like that in

0:23:57.400 --> 0:24:00.080
<v Speaker 1>a first person shooter. Yeah, it was. It was. And

0:24:00.160 --> 0:24:03.520
<v Speaker 1>also the capacity to uh to land local area network

0:24:03.840 --> 0:24:07.440
<v Speaker 1>boxes together. It was. It was stuff that people had

0:24:07.600 --> 0:24:09.880
<v Speaker 1>were excited about on the computer front, because of course

0:24:09.920 --> 0:24:11.600
<v Speaker 1>on computers you could have done this for a while,

0:24:11.760 --> 0:24:16.399
<v Speaker 1>and also on games like Golden I for the Nintendo platform. Um,

0:24:16.880 --> 0:24:19.119
<v Speaker 1>it was. It was sort of the next step in

0:24:19.240 --> 0:24:22.119
<v Speaker 1>first person shooters. Now people who are first person shooter

0:24:22.760 --> 0:24:27.320
<v Speaker 1>uh aficionados on the computer looked down their nose at us,

0:24:27.600 --> 0:24:30.040
<v Speaker 1>and we totally understand. But Lauren and I like to

0:24:30.080 --> 0:24:33.000
<v Speaker 1>play with controllers, not with a mouse and keyboard. There's

0:24:33.040 --> 0:24:36.160
<v Speaker 1>not that was. That was the first first person shooter

0:24:36.240 --> 0:24:37.639
<v Speaker 1>that I that I played with a controller, and I

0:24:37.720 --> 0:24:40.359
<v Speaker 1>didn't know how it was going to I could not

0:24:40.480 --> 0:24:42.840
<v Speaker 1>comprehend how it was going to work at first, because

0:24:42.880 --> 0:24:45.240
<v Speaker 1>I was just like, how I have I don't have

0:24:45.320 --> 0:24:47.000
<v Speaker 1>a mouse, how do you make it work? How how

0:24:47.080 --> 0:24:48.879
<v Speaker 1>does it do? But it but it turned out to

0:24:48.960 --> 0:24:52.280
<v Speaker 1>work really well. So although the Xbox you know, it

0:24:52.359 --> 0:24:55.560
<v Speaker 1>did pretty well in the United States worldwide. Uh. It was.

0:24:55.880 --> 0:24:57.720
<v Speaker 1>It was kind of a runner up to the PS two,

0:24:59.200 --> 0:25:04.040
<v Speaker 1>A distant runner up to the PS two really, umny

0:25:04.160 --> 0:25:07.520
<v Speaker 1>had sure, Sony had so many, so many terrific titles

0:25:07.920 --> 0:25:10.119
<v Speaker 1>out at that point that the PS two is one

0:25:10.119 --> 0:25:12.840
<v Speaker 1>of the strongest video game consoles ever. If you look

0:25:12.840 --> 0:25:15.720
<v Speaker 1>at the library of games, it's pretty phenomenal. But yeah,

0:25:15.760 --> 0:25:17.879
<v Speaker 1>that that was where Microsoft said this is we're going

0:25:17.960 --> 0:25:20.920
<v Speaker 1>to get into the console gaming market. And so that's

0:25:21.160 --> 0:25:26.120
<v Speaker 1>that was the first version of that. UM Skipping two

0:25:26.119 --> 0:25:28.640
<v Speaker 1>thousand two because I don't have any real information about

0:25:28.680 --> 0:25:33.120
<v Speaker 1>Microsoft that year. Three, that's when they launched Windows Mobile

0:25:33.280 --> 0:25:35.919
<v Speaker 1>two thousand three. So this is the first operating system

0:25:35.960 --> 0:25:39.600
<v Speaker 1>they had officially called Windows Mobile. Is still mainly used

0:25:39.640 --> 0:25:42.359
<v Speaker 1>for the Pocket PC at this time. They weren't really

0:25:42.480 --> 0:25:46.000
<v Speaker 1>interested in developing smartphone operating systems at this point, although

0:25:46.040 --> 0:25:48.520
<v Speaker 1>you could find the Windows Mobile operating system on a

0:25:48.680 --> 0:25:52.840
<v Speaker 1>couple of early smartphones. Also in two thousand three, UM,

0:25:53.280 --> 0:25:56.399
<v Speaker 1>a new version of Office launched Office two thousand three.

0:25:56.440 --> 0:26:01.880
<v Speaker 1>Shockingly enough, UM and again that really clever naming systems here,

0:26:02.119 --> 0:26:04.560
<v Speaker 1>um and uh and yeah. The company at this point

0:26:04.640 --> 0:26:08.080
<v Speaker 1>had over ut four thousand employees and their net revenues

0:26:08.160 --> 0:26:13.240
<v Speaker 1>were above thirty two billion, lots of money, all the money. Yeah,

0:26:13.280 --> 0:26:16.240
<v Speaker 1>two thousand four, that's when we have another another knock

0:26:16.280 --> 0:26:19.240
<v Speaker 1>against Microsoft. That's when the European Commission because the old

0:26:19.240 --> 0:26:23.560
<v Speaker 1>anti trust hearings against Microsoft. So UM, like we said before,

0:26:23.760 --> 0:26:26.200
<v Speaker 1>you know, the United States government's not the only entity

0:26:26.320 --> 0:26:30.040
<v Speaker 1>that has gone after Microsoft or anti competitive or antitrust reasons.

0:26:30.160 --> 0:26:32.320
<v Speaker 1>Certainly not, no. Uh. In two thousand five, actually South

0:26:32.400 --> 0:26:36.240
<v Speaker 1>Korea UM started to open anti trust hearings. They they

0:26:36.320 --> 0:26:39.320
<v Speaker 1>find them like thirty two million, but ultimately found them

0:26:39.400 --> 0:26:41.800
<v Speaker 1>guilty and dropped the fine. So I'm not really sure

0:26:42.520 --> 0:26:44.800
<v Speaker 1>the purpose of that one slept on the wrist. There's

0:26:44.840 --> 0:26:46.840
<v Speaker 1>more that happens in two thousand five. But before we

0:26:46.920 --> 0:26:49.360
<v Speaker 1>jump into that, all right, back to two thousand five,

0:26:50.160 --> 0:26:53.119
<v Speaker 1>here's where another launch comes in. So two thousand one

0:26:53.160 --> 0:26:56.760
<v Speaker 1>they launched the Xbox two. Five, we get the Xbox

0:26:56.800 --> 0:27:00.520
<v Speaker 1>three sixty. Now, this is, of course, the as of

0:27:00.560 --> 0:27:04.080
<v Speaker 1>the recording of this podcast, the current generation of Microsoft

0:27:04.160 --> 0:27:07.000
<v Speaker 1>console with the Xbox one on the horizon. It's coming

0:27:07.200 --> 0:27:09.080
<v Speaker 1>very soon. We'll we'll talk a little bit about that,

0:27:09.119 --> 0:27:11.920
<v Speaker 1>of course, towards the end of this episode. Two five

0:27:12.000 --> 0:27:14.399
<v Speaker 1>was also the year that Gates Bill Gates received an

0:27:14.400 --> 0:27:18.920
<v Speaker 1>honorary knighthood from the United Kingdom that's interesting. It's very

0:27:19.080 --> 0:27:23.359
<v Speaker 1>rare when someone outside of the UK is awarded with

0:27:23.400 --> 0:27:26.439
<v Speaker 1>an honorary knighthood. There's a particular order, as I recall,

0:27:27.040 --> 0:27:30.280
<v Speaker 1>that's for non U cases, and but I honestly can't

0:27:30.280 --> 0:27:32.240
<v Speaker 1>remember what it is because I don't expect to receive

0:27:32.280 --> 0:27:34.680
<v Speaker 1>one anytime soon. The Queen will not return my phone calls.

0:27:35.320 --> 0:27:39.960
<v Speaker 1>How rude you said it? Not I above such things.

0:27:40.840 --> 0:27:44.040
<v Speaker 1>We are not amused. Two thousand six, Gates at that

0:27:44.119 --> 0:27:47.240
<v Speaker 1>point shocks the world by saying that he will step

0:27:47.320 --> 0:27:50.639
<v Speaker 1>back from Microsoft by two thousand eight. So this was

0:27:50.680 --> 0:27:54.040
<v Speaker 1>a big news. I mean, Gates was very much Yeah

0:27:54.160 --> 0:27:56.160
<v Speaker 1>he was, even though he had only been the chief

0:27:56.600 --> 0:27:59.600
<v Speaker 1>Software Software Architect for a while. Yeah, yeah, he had

0:27:59.640 --> 0:28:03.480
<v Speaker 1>not been in the the official leader of Microsoft. But

0:28:03.560 --> 0:28:05.560
<v Speaker 1>people still thought of him as the leader of Microsoft.

0:28:05.600 --> 0:28:08.000
<v Speaker 1>I mean he was, like I said, at any big

0:28:08.080 --> 0:28:09.800
<v Speaker 1>event like c E S, he was still the guy

0:28:09.800 --> 0:28:13.200
<v Speaker 1>who would deliver the keynote. So this was this was

0:28:13.280 --> 0:28:15.920
<v Speaker 1>kind of big news. And he still was, you know,

0:28:16.160 --> 0:28:18.080
<v Speaker 1>saying that there was gonna be a transition plan and

0:28:18.160 --> 0:28:20.560
<v Speaker 1>he was still gonna be working for Microsoft. He was

0:28:20.560 --> 0:28:22.639
<v Speaker 1>going to scale back gradually. It wasn't like he was

0:28:22.680 --> 0:28:25.960
<v Speaker 1>just gonna quit one day. So but it was it

0:28:26.080 --> 0:28:28.359
<v Speaker 1>was you know, this was when he announced that. That

0:28:28.520 --> 0:28:32.440
<v Speaker 1>was also when when Vista was released, which did not

0:28:32.720 --> 0:28:34.399
<v Speaker 1>as well as they were that. This is one of

0:28:34.400 --> 0:28:37.840
<v Speaker 1>those operating systems that suffered for um for XP having

0:28:37.920 --> 0:28:40.640
<v Speaker 1>been as solid of a system was right now XP.

0:28:40.840 --> 0:28:43.240
<v Speaker 1>You know, like people will even point out that the

0:28:43.320 --> 0:28:46.040
<v Speaker 1>early days of XP, XP was kind of a rough system.

0:28:46.080 --> 0:28:51.280
<v Speaker 1>But they had released patches to XP over time of them. Yeah,

0:28:51.280 --> 0:28:54.320
<v Speaker 1>because you had to keep you know, vulnerabilities would be discovered.

0:28:54.360 --> 0:28:58.360
<v Speaker 1>Microsoft would fix the vulnerabilities, release a patch. More vulnerabilities

0:28:58.360 --> 0:29:00.640
<v Speaker 1>would be discovered in the line. But the Internet was

0:29:01.000 --> 0:29:02.640
<v Speaker 1>so widespread at this point it was really easy for

0:29:02.680 --> 0:29:05.400
<v Speaker 1>people to get ahold of those. Yeah, and Microsoft XP.

0:29:05.600 --> 0:29:08.400
<v Speaker 1>I mean it became the foundation for a lot of software.

0:29:08.520 --> 0:29:11.440
<v Speaker 1>And that one of the things we see time and

0:29:11.480 --> 0:29:15.080
<v Speaker 1>again with big businesses is that they'll develop their own

0:29:15.120 --> 0:29:18.760
<v Speaker 1>proprietary software to do business their own way, whatever their

0:29:18.920 --> 0:29:23.400
<v Speaker 1>industry is, and these these programs will be built with

0:29:23.520 --> 0:29:27.120
<v Speaker 1>a particular operating system in mind. And Windows Windows XP

0:29:27.360 --> 0:29:30.720
<v Speaker 1>had been around for a while, so, uh, anything that

0:29:30.880 --> 0:29:33.040
<v Speaker 1>was not going to be compatible with that Windows XP

0:29:33.200 --> 0:29:36.680
<v Speaker 1>platform was not very useful to businesses. So Windows Vista

0:29:36.720 --> 0:29:39.000
<v Speaker 1>when it first came out, there were some compatibility issues.

0:29:39.040 --> 0:29:40.960
<v Speaker 1>There were a lot of driver issues too, Like if

0:29:41.000 --> 0:29:44.280
<v Speaker 1>you had developed hardware four PCs and you had special

0:29:44.400 --> 0:29:48.000
<v Speaker 1>drivers to make it work on a computer, Vista did

0:29:48.080 --> 0:29:50.200
<v Speaker 1>not work with a lot of drivers, which meant that

0:29:50.520 --> 0:29:53.840
<v Speaker 1>people were reluctant to upgrade because they didn't they weren't

0:29:53.880 --> 0:29:56.160
<v Speaker 1>sure that their stuff was going to work with their computer.

0:29:56.320 --> 0:29:58.280
<v Speaker 1>And it was also being sold as a much more

0:29:59.160 --> 0:30:02.040
<v Speaker 1>home PC system, and and at this point, I think

0:30:02.080 --> 0:30:05.680
<v Speaker 1>a lot of people had phased into using, um, you know,

0:30:06.080 --> 0:30:09.360
<v Speaker 1>having multi use computers, not separating their home life from

0:30:09.360 --> 0:30:12.800
<v Speaker 1>their work life, and and and you know, it's just

0:30:13.600 --> 0:30:15.680
<v Speaker 1>there were a lot of problems with Vista, and it

0:30:16.280 --> 0:30:21.320
<v Speaker 1>got it personally, I did. I actually used it early

0:30:21.440 --> 0:30:23.719
<v Speaker 1>when there were still a lot of problems with it. Uh.

0:30:23.800 --> 0:30:26.800
<v Speaker 1>And part of it was that people who were reviewing

0:30:26.880 --> 0:30:31.600
<v Speaker 1>it gave it pretty critical reviews and it never recovered

0:30:31.640 --> 0:30:35.080
<v Speaker 1>from that. Even though they Microsoft would address many of

0:30:35.200 --> 0:30:38.640
<v Speaker 1>the problems that people had with Vista and subsequent updates,

0:30:39.000 --> 0:30:41.920
<v Speaker 1>the damage had been done. Vista was known as being

0:30:42.040 --> 0:30:45.080
<v Speaker 1>a bad operating system because of the criticisms that it

0:30:45.240 --> 0:30:49.640
<v Speaker 1>received and it never recovered. Um there was. That was

0:30:49.680 --> 0:30:52.520
<v Speaker 1>the year that they launched something else that also had

0:30:52.640 --> 0:30:55.200
<v Speaker 1>a very rough life. It wasn't just Windows Vista that

0:30:55.280 --> 0:30:59.080
<v Speaker 1>they launched that did not really ever gained serious traction.

0:30:59.680 --> 0:31:03.440
<v Speaker 1>They so launched another example of hardware. So they had

0:31:03.480 --> 0:31:06.920
<v Speaker 1>had some success with the video game console market. That's

0:31:06.920 --> 0:31:10.560
<v Speaker 1>when they launched the Zoon Player. So the zoon Player

0:31:10.760 --> 0:31:14.160
<v Speaker 1>was a competitor to the iPod and later on a

0:31:14.200 --> 0:31:18.400
<v Speaker 1>competitor competitor to the iPod Touch. UH. It was an

0:31:18.520 --> 0:31:21.400
<v Speaker 1>MP three player media player UH. And it was a

0:31:21.440 --> 0:31:23.720
<v Speaker 1>project that was headed by Jay Allard, who was actually

0:31:23.760 --> 0:31:25.400
<v Speaker 1>the guy who was in charge of the Xbox three

0:31:25.480 --> 0:31:29.000
<v Speaker 1>sixty project before it's launched, so he had already demonstrated

0:31:29.040 --> 0:31:33.640
<v Speaker 1>success in developing hardware for Microsoft. The code name by

0:31:33.680 --> 0:31:38.440
<v Speaker 1>this project was Argo, and it was it was It

0:31:38.560 --> 0:31:41.520
<v Speaker 1>was innovative in many ways. One of the things that

0:31:41.640 --> 0:31:44.640
<v Speaker 1>you could do with the U the Zoom was you

0:31:44.720 --> 0:31:48.280
<v Speaker 1>could share music with someone else who owned a Zoo. So, Lauren,

0:31:48.320 --> 0:31:51.600
<v Speaker 1>if you had a Zoom, uh, I apologize ahead of

0:31:51.640 --> 0:31:53.800
<v Speaker 1>time for actually saying you would own a Zoom. A

0:31:53.840 --> 0:31:57.360
<v Speaker 1>little brown MP three player. They originally just came in Brown.

0:31:57.800 --> 0:31:59.720
<v Speaker 1>I think, I think I had I had Best Buys

0:31:59.760 --> 0:32:01.960
<v Speaker 1>for priet Terry MP three player at the time, so

0:32:02.040 --> 0:32:06.280
<v Speaker 1>I wasn't really had a compact branded MP three player

0:32:06.360 --> 0:32:08.959
<v Speaker 1>for the longest day, it was a brick. Uh. So uh,

0:32:09.360 --> 0:32:10.800
<v Speaker 1>if you had a Zoom and I had a Zoom

0:32:10.880 --> 0:32:12.640
<v Speaker 1>and I had a song that you wanted to listen to,

0:32:13.440 --> 0:32:16.280
<v Speaker 1>you just really needed to hear Jet Boy, Jet Girl.

0:32:17.160 --> 0:32:19.240
<v Speaker 1>I happened to have that and I want to lend

0:32:19.320 --> 0:32:21.560
<v Speaker 1>it to you. I could do that for first that

0:32:21.640 --> 0:32:24.120
<v Speaker 1>period of time. It was like alone. Yeah. Essentially, the

0:32:24.600 --> 0:32:27.280
<v Speaker 1>file would remain viable on your Zoom device for a

0:32:27.360 --> 0:32:29.960
<v Speaker 1>certain number of plays or a certain amount of time,

0:32:30.080 --> 0:32:33.000
<v Speaker 1>and then it would essentially delete itself, so you wouldn't

0:32:33.120 --> 0:32:39.720
<v Speaker 1>be able to copy mufitely. But originally do you remember what?

0:32:40.000 --> 0:32:42.320
<v Speaker 1>You probably don't, But do you remember what this sharing

0:32:42.600 --> 0:32:50.040
<v Speaker 1>service was eventually called Microsoft Prepare Yourself Squirting? No, it

0:32:50.200 --> 0:32:53.400
<v Speaker 1>was not. It was if I wanted to share my song,

0:32:53.520 --> 0:32:56.080
<v Speaker 1>I would just squirt it right on over to you.

0:32:56.840 --> 0:32:58.920
<v Speaker 1>My Zoom would squirt at your Zoom and then your

0:32:59.000 --> 0:33:02.840
<v Speaker 1>Zoom could play that. I think I need an adult Yeah. Um,

0:33:03.480 --> 0:33:06.000
<v Speaker 1>not my fault, not my fault. I didn't come up

0:33:06.040 --> 0:33:10.360
<v Speaker 1>with it, it's just what it's called. So anyway, I

0:33:10.440 --> 0:33:13.120
<v Speaker 1>wish I were making that up. So let's move on

0:33:13.200 --> 0:33:16.160
<v Speaker 1>to two thousand seven before any more damages that. That

0:33:16.280 --> 0:33:18.479
<v Speaker 1>was the year that Office two thousand seven launched. Yes,

0:33:19.280 --> 0:33:22.880
<v Speaker 1>strangely enough, Gates also collected an honorary degree from his

0:33:22.960 --> 0:33:25.240
<v Speaker 1>alma mater or what would have been his alma mater.

0:33:27.000 --> 0:33:29.560
<v Speaker 1>Also for reference, that's the year that the that the

0:33:29.640 --> 0:33:33.840
<v Speaker 1>iPhone launched from Apple. Yes, yes, and uh. Later on,

0:33:34.000 --> 0:33:38.680
<v Speaker 1>Steve Balmer would admit that Microsoft did not get completely

0:33:38.760 --> 0:33:41.640
<v Speaker 1>dropped the ball. They didn't move on smartphones when they

0:33:41.640 --> 0:33:44.479
<v Speaker 1>should have because they had been working on their Windows

0:33:44.520 --> 0:33:47.040
<v Speaker 1>Mobile operating system for a few years, and if they

0:33:47.080 --> 0:33:49.760
<v Speaker 1>had positioned themselves properly, there is a chance that they

0:33:49.840 --> 0:33:52.320
<v Speaker 1>could have been the company that brought the smartphone to

0:33:52.520 --> 0:33:56.600
<v Speaker 1>your Yeah, because that's what Apple did. You know? Smartphones existed,

0:33:56.720 --> 0:34:01.440
<v Speaker 1>people were using smartphones, especially executives, and using black but

0:34:02.440 --> 0:34:04.920
<v Speaker 1>they brought it to to two people. Yeah, Apples, what

0:34:05.520 --> 0:34:08.359
<v Speaker 1>not that executives are people? I'm sorry that sounded terrible. Well,

0:34:08.680 --> 0:34:10.560
<v Speaker 1>I don't know have you ever eaten with one? So

0:34:11.320 --> 0:34:15.360
<v Speaker 1>that's a producer's joke. Uh so the but yeah, Apple

0:34:15.520 --> 0:34:18.279
<v Speaker 1>was able to succeed where no other company had as

0:34:18.360 --> 0:34:21.520
<v Speaker 1>far as the consumer interest in smartphones is concerned. And

0:34:21.680 --> 0:34:24.440
<v Speaker 1>later Balmber would admit that Microsoft really dropped the ball.

0:34:24.480 --> 0:34:25.920
<v Speaker 1>They could have been the company to do that, or

0:34:25.960 --> 0:34:29.200
<v Speaker 1>they at least had the potential. Uh. That's the same

0:34:29.280 --> 0:34:32.560
<v Speaker 1>year that Bill Gates showed off the Milan surface computer,

0:34:32.960 --> 0:34:36.480
<v Speaker 1>which was later just called the surface table and eventually

0:34:36.560 --> 0:34:40.040
<v Speaker 1>renamed the Pixel Sense to differentiate it from the surface

0:34:40.120 --> 0:34:42.320
<v Speaker 1>tablets that would come out down the line. So this

0:34:42.520 --> 0:34:45.360
<v Speaker 1>was a table that could detect multiple touches up to

0:34:45.520 --> 0:34:48.480
<v Speaker 1>I think ten or twenty touches. It used cameras to

0:34:48.560 --> 0:34:51.920
<v Speaker 1>detect where you were making contact with the screen, So

0:34:52.080 --> 0:34:54.640
<v Speaker 1>cameras were actually mounted below the screen you could not

0:34:54.800 --> 0:34:58.280
<v Speaker 1>see them, and they were measuring light in the infrared spectrum,

0:34:58.280 --> 0:35:00.560
<v Speaker 1>as I recall, So that way it would detect where

0:35:00.640 --> 0:35:03.600
<v Speaker 1>your fingers were and you can manipulate stuff. You can

0:35:03.680 --> 0:35:06.000
<v Speaker 1>even do things like have a digital camera that you

0:35:06.080 --> 0:35:09.680
<v Speaker 1>had taken pictures with, put the digital camera on the surface,

0:35:09.800 --> 0:35:13.920
<v Speaker 1>and then through wireless transfer, it could pull the pictures

0:35:14.000 --> 0:35:16.560
<v Speaker 1>from the camera onto the surface. So it's kind of

0:35:16.600 --> 0:35:19.160
<v Speaker 1>a cool effect. You. It's like setting your camera down

0:35:19.239 --> 0:35:21.400
<v Speaker 1>on a table and something the pictures you have taken

0:35:21.680 --> 0:35:24.920
<v Speaker 1>are on the table. It was a neat idea and

0:35:25.000 --> 0:35:28.760
<v Speaker 1>it was really meant as something that would be used

0:35:29.040 --> 0:35:33.640
<v Speaker 1>in entertainment establishments and retail establishments, not so much the

0:35:33.680 --> 0:35:36.279
<v Speaker 1>average consumer. I mean, we're talking about tables that cost

0:35:36.360 --> 0:35:39.920
<v Speaker 1>like twenty grand. So it's not something that I'm going

0:35:40.000 --> 0:35:43.160
<v Speaker 1>to go out and buy anytime soon unless someone out

0:35:43.200 --> 0:35:47.080
<v Speaker 1>there wants to be really altruistic. Uh. And it's also

0:35:47.160 --> 0:35:50.719
<v Speaker 1>a year that's something that is only it's a story

0:35:50.800 --> 0:35:54.520
<v Speaker 1>that's just now unraveling to a level where we can

0:35:54.600 --> 0:35:56.960
<v Speaker 1>really get a grip on it. Uh. It's something that

0:35:57.160 --> 0:35:58.680
<v Speaker 1>Lauren and I are going to cover in the future.

0:35:58.719 --> 0:36:01.800
<v Speaker 1>Two thousand seven is when my Microsoft becomes the first

0:36:01.960 --> 0:36:04.759
<v Speaker 1>company to be involved in the n s A s

0:36:04.960 --> 0:36:08.840
<v Speaker 1>PRISM program. So PRISM, of course, is part of the

0:36:08.960 --> 0:36:13.120
<v Speaker 1>n s A program to gather data about non US

0:36:13.920 --> 0:36:19.239
<v Speaker 1>citizens related to any form of terrorism activity or or

0:36:19.280 --> 0:36:23.200
<v Speaker 1>any other dangerous activity directed towards the United States and UH.

0:36:23.320 --> 0:36:25.040
<v Speaker 1>To do this, the n SSA gathers a lot of

0:36:25.120 --> 0:36:30.399
<v Speaker 1>information and Microsoft was the first company to become part

0:36:30.440 --> 0:36:33.560
<v Speaker 1>of this now saying that I don't want to give

0:36:33.640 --> 0:36:37.680
<v Speaker 1>the uh the I don't want to imply that Microsoft

0:36:37.880 --> 0:36:42.080
<v Speaker 1>was completely in favor of this. They were required by

0:36:42.239 --> 0:36:46.279
<v Speaker 1>law to participate in this program. It's uh not like

0:36:46.480 --> 0:36:50.000
<v Speaker 1>it's you know, it's not like Microsoft volunteered necessarily. We

0:36:50.080 --> 0:36:52.399
<v Speaker 1>don't know all the details of how each company became

0:36:52.480 --> 0:36:54.840
<v Speaker 1>part of this, but we do know that, you know,

0:36:55.160 --> 0:36:59.800
<v Speaker 1>these were all legal proceedings as defined by US laws.

0:37:00.040 --> 0:37:02.360
<v Speaker 1>So I just wanted to say that because you know,

0:37:02.880 --> 0:37:07.640
<v Speaker 1>we're still learning the details about this entire program. But yeah,

0:37:07.880 --> 0:37:10.080
<v Speaker 1>two thousand seven, that's when they started. It would be

0:37:10.320 --> 0:37:12.800
<v Speaker 1>six years before we would all learn about this program,

0:37:13.600 --> 0:37:15.680
<v Speaker 1>al right, two thousand eight, so that's the year when

0:37:15.719 --> 0:37:17.600
<v Speaker 1>Microsoft gets hit with a little slap on the wrist

0:37:17.680 --> 0:37:21.320
<v Speaker 1>from the European Commission hundred ninety nine million euros. You

0:37:21.360 --> 0:37:24.400
<v Speaker 1>can call that a slap on the road. Don't slap

0:37:24.440 --> 0:37:26.640
<v Speaker 1>me on the wrist with that, because I can't afford it. Yeah,

0:37:26.880 --> 0:37:30.040
<v Speaker 1>Microsoft of course appealed that, yep, and they had hit

0:37:30.200 --> 0:37:32.320
<v Speaker 1>a corporate wide head count at this point. Is a

0:37:32.360 --> 0:37:34.440
<v Speaker 1>global company, I mean, they've been a global company for

0:37:34.480 --> 0:37:37.759
<v Speaker 1>a few several years. At this point, their global head

0:37:37.800 --> 0:37:41.000
<v Speaker 1>count is at ninety thousand and uh. And it was

0:37:41.080 --> 0:37:43.840
<v Speaker 1>at that point that Gates, as as promised us, stepped

0:37:43.840 --> 0:37:46.600
<v Speaker 1>down from his daily responsibilities at the company. Yeah. It

0:37:46.680 --> 0:37:48.920
<v Speaker 1>was also the last year that Bill Gates would do

0:37:49.080 --> 0:37:52.440
<v Speaker 1>the keynote for C E S. UH And I remember

0:37:52.719 --> 0:37:54.800
<v Speaker 1>seeing that keynote. I was at that C E S.

0:37:55.000 --> 0:37:57.960
<v Speaker 1>And it was interesting because they also presented a video

0:37:58.239 --> 0:38:00.759
<v Speaker 1>of what Bill Gates is to Cold day was like

0:38:00.880 --> 0:38:03.719
<v Speaker 1>a Microsoft leading up to his retirement because he had

0:38:03.760 --> 0:38:06.799
<v Speaker 1>scaled back so far and h it was totally done

0:38:06.800 --> 0:38:09.640
<v Speaker 1>for laughs. I'm sure it was. It was very amusing

0:38:09.680 --> 0:38:12.120
<v Speaker 1>and involved things like him putting his coffee cup on

0:38:12.239 --> 0:38:14.600
<v Speaker 1>his car and driving off without remembering it, and then

0:38:14.640 --> 0:38:16.640
<v Speaker 1>getting out of this car when he gets to Microsoft

0:38:16.680 --> 0:38:18.480
<v Speaker 1>and picking up his coffee cup from the top of

0:38:18.560 --> 0:38:21.319
<v Speaker 1>the car. Its stayed there the whole time. And lots

0:38:21.320 --> 0:38:23.440
<v Speaker 1>of goofy stuff. In fact, there was a weird year

0:38:23.520 --> 0:38:25.319
<v Speaker 1>for Microsoft. There's a lot of goofy stuff that came

0:38:25.320 --> 0:38:27.680
<v Speaker 1>out in two thousand and eight. For instance, there were

0:38:27.800 --> 0:38:32.600
<v Speaker 1>a series of Impenetrable ads that came out featuring Bill

0:38:32.680 --> 0:38:36.640
<v Speaker 1>Gates and Jerry Seinfeld, Right, I remember those. I showed

0:38:36.680 --> 0:38:39.560
<v Speaker 1>you one of them, the one where the Jerry Seinfeld's

0:38:39.560 --> 0:38:41.520
<v Speaker 1>walking through a mall and he sees that Bill Gates

0:38:41.600 --> 0:38:45.280
<v Speaker 1>is being fitted for shoes and he says, great, googly moogly.

0:38:45.840 --> 0:38:48.040
<v Speaker 1>He comes into the sneaker store and there's Bill Gates

0:38:48.120 --> 0:38:51.879
<v Speaker 1>trying on a pair of conquistadors. They run tight. Uh.

0:38:52.160 --> 0:38:54.279
<v Speaker 1>If you guys are longtime fans of tech stuff, you've

0:38:54.360 --> 0:38:59.000
<v Speaker 1>heard Chris and I have quoted this ad nauseum. I

0:38:59.040 --> 0:39:01.960
<v Speaker 1>mean it's really esoteric. I mean it's such a bizarre

0:39:02.120 --> 0:39:05.839
<v Speaker 1>very data and they and they have there's one point

0:39:05.920 --> 0:39:09.000
<v Speaker 1>where the shoe store asks the ask Bill Gates if

0:39:09.040 --> 0:39:11.680
<v Speaker 1>he has like the customer loyalty card, and Bill Gates

0:39:11.719 --> 0:39:14.600
<v Speaker 1>flashes the card and it has on it his mug

0:39:14.719 --> 0:39:16.680
<v Speaker 1>shot from when he was so he was a teenager

0:39:16.719 --> 0:39:19.920
<v Speaker 1>and he kept getting pulled over and at least on

0:39:20.000 --> 0:39:24.680
<v Speaker 1>one occasion arrested for violation chilling around in his Porsche. Yeah,

0:39:24.719 --> 0:39:26.520
<v Speaker 1>so he um, he had his mug shot on there

0:39:26.560 --> 0:39:29.600
<v Speaker 1>as just a little sly gag. The whole commercial is

0:39:29.640 --> 0:39:31.800
<v Speaker 1>a commercial. It's it's like a Seinfeld episode. It's a

0:39:31.800 --> 0:39:34.759
<v Speaker 1>commercial belt nothing. It's a Microsoft commercial, but they're not

0:39:34.880 --> 0:39:40.399
<v Speaker 1>promoting any particular product. Or service. It was really just odd. Yeah,

0:39:40.800 --> 0:39:44.200
<v Speaker 1>and I loved it. But sure a lot along these lines. Um,

0:39:44.360 --> 0:39:46.680
<v Speaker 1>you know, Gates maintained his position as the chairman of

0:39:46.760 --> 0:39:52.080
<v Speaker 1>the board. Um yeah, of of Microsoft, but no longer

0:39:52.080 --> 0:39:53.879
<v Speaker 1>they're on a day DA basis. But but was still

0:39:54.000 --> 0:39:56.200
<v Speaker 1>very much a figurehead. But but at that point he

0:39:56.280 --> 0:39:58.280
<v Speaker 1>was really trying to concentrate on the Bill and Melinda

0:39:58.280 --> 0:40:01.319
<v Speaker 1>Gates Foundation, Right, and that's a year. Uh. The last

0:40:01.480 --> 0:40:05.200
<v Speaker 1>day of two thousand eight, December thirty first, two thousand eight,

0:40:06.520 --> 0:40:11.400
<v Speaker 1>several of the Zoo thirty models all froze. There was

0:40:11.440 --> 0:40:14.600
<v Speaker 1>an error inside the internal clock driver that was running

0:40:14.840 --> 0:40:17.879
<v Speaker 1>on the Zoo models, So anyone who had a Zoom

0:40:17.960 --> 0:40:19.800
<v Speaker 1>thirty there was a chance that their device would just

0:40:19.960 --> 0:40:22.200
<v Speaker 1>freeze and it wouldn't work for another twenty four hours.

0:40:22.840 --> 0:40:25.400
<v Speaker 1>Within twenty four hours pretty much fixed itself. But if

0:40:25.440 --> 0:40:28.000
<v Speaker 1>you wanted to fix it before that, Microsoft did release

0:40:28.040 --> 0:40:30.040
<v Speaker 1>a patch. But that was just one of those things

0:40:30.080 --> 0:40:33.360
<v Speaker 1>that kind of indicated where, you know, a little software

0:40:33.480 --> 0:40:37.279
<v Speaker 1>error could lead to a full hardware failure. I guess

0:40:37.280 --> 0:40:39.759
<v Speaker 1>alternate of glitches. We're not We're not good. I mean,

0:40:40.080 --> 0:40:43.239
<v Speaker 1>it wasn't an infrequent Yeah, I think it's fair to

0:40:43.280 --> 0:40:45.560
<v Speaker 1>say that it didn't hurt Microsoft too badly just because

0:40:45.640 --> 0:40:49.399
<v Speaker 1>the Zoom wasn't that popular. Sure, but it did hurt

0:40:49.400 --> 0:40:52.600
<v Speaker 1>the Zoo. Yeah, well it didn't help. I mean, iPod

0:40:52.760 --> 0:40:54.920
<v Speaker 1>was already so far in the lead that it has

0:40:55.040 --> 0:40:58.279
<v Speaker 1>been really hard to catch up to it. Two thousand nine,

0:40:58.360 --> 0:41:01.640
<v Speaker 1>that's when Microsoft launched. When does seven? A lot of

0:41:01.719 --> 0:41:04.239
<v Speaker 1>us thought that this was a pretty quick launch. I

0:41:04.239 --> 0:41:06.320
<v Speaker 1>mean it went from two thousand and six of Vista

0:41:06.360 --> 0:41:08.880
<v Speaker 1>coming out to two thousand nine with the successor to

0:41:09.000 --> 0:41:11.480
<v Speaker 1>Vista coming out, and a lot of people felt that

0:41:11.600 --> 0:41:14.399
<v Speaker 1>that was a really short window. I think it was more.

0:41:14.520 --> 0:41:16.839
<v Speaker 1>I think it was partially a marketing emloy just because

0:41:16.920 --> 0:41:18.839
<v Speaker 1>Vista had done so poorly. They were like, let's get

0:41:18.880 --> 0:41:21.440
<v Speaker 1>this name out of here and and and you know,

0:41:21.520 --> 0:41:24.719
<v Speaker 1>we can do firmware updates basically. Yeah. It also it

0:41:24.800 --> 0:41:27.719
<v Speaker 1>also confused people There were like, how did Microsoft get

0:41:27.800 --> 0:41:31.520
<v Speaker 1>to seven? And you started counting? And Microsoft has an

0:41:31.600 --> 0:41:34.200
<v Speaker 1>official response to that, which I cannot remember, but I do.

0:41:34.719 --> 0:41:37.800
<v Speaker 1>When I read it, I thought, that's one way to count.

0:41:38.360 --> 0:41:41.480
<v Speaker 1>Uh it was. It definitely confused me because people were

0:41:41.800 --> 0:41:43.960
<v Speaker 1>people were dedicating a good amount of time figuring out

0:41:44.040 --> 0:41:47.839
<v Speaker 1>like where then the last number had been three point one. Yeah,

0:41:48.000 --> 0:41:50.200
<v Speaker 1>and then you had all the different variations like Windows

0:41:50.719 --> 0:41:54.040
<v Speaker 1>Windows you had, you know, but people were adding it

0:41:54.120 --> 0:41:57.000
<v Speaker 1>up and then thinking I can't get to seven. Depending

0:41:57.000 --> 0:41:58.799
<v Speaker 1>on which way I go, I can either get six

0:41:59.000 --> 0:42:02.719
<v Speaker 1>or eight. But but eventually Microsoft did actually release a

0:42:02.880 --> 0:42:06.120
<v Speaker 1>response saying this is why it's Window seven. That's also

0:42:06.160 --> 0:42:09.319
<v Speaker 1>when they launched a fourth generation Zoom, which was meant

0:42:09.400 --> 0:42:12.640
<v Speaker 1>to UH to compete against the iPod Touch. This was

0:42:12.719 --> 0:42:15.120
<v Speaker 1>the one that had the oh led display and had

0:42:15.239 --> 0:42:19.000
<v Speaker 1>HD video out. It also had HD radio features UH

0:42:19.280 --> 0:42:23.120
<v Speaker 1>and UM. At the All Things Digital conference, Steve Bomber

0:42:23.160 --> 0:42:27.680
<v Speaker 1>announced the BING rebranding of Microsoft Live Search being launched

0:42:27.719 --> 0:42:30.720
<v Speaker 1>an in an official way. UM. Other things that launched

0:42:30.760 --> 0:42:39.920
<v Speaker 1>that year were Russia's investigation into Antitrist proceedings. Yeah. That's

0:42:39.960 --> 0:42:43.759
<v Speaker 1>also the year that that Microsoft would UH enter into

0:42:43.960 --> 0:42:47.880
<v Speaker 1>a deal with Yahoo to provide search results for Yahoo,

0:42:47.920 --> 0:42:50.200
<v Speaker 1>so Yahoo search engine would be powered by the BING

0:42:50.440 --> 0:42:53.239
<v Speaker 1>search engine at that point. This is interesting because the

0:42:53.320 --> 0:42:55.680
<v Speaker 1>year one year earlier, two thousand and eight, something I

0:42:55.719 --> 0:42:58.000
<v Speaker 1>should have mentioned but I forgot to, was that Microsoft

0:42:58.040 --> 0:43:02.160
<v Speaker 1>made a move to acquire Yahoo and actually they wound up,

0:43:02.360 --> 0:43:05.080
<v Speaker 1>They wound up not following through with that. Yeah, because yeah,

0:43:05.080 --> 0:43:09.919
<v Speaker 1>who said that Microsoft had undervalued the what Yahoo was worth?

0:43:10.120 --> 0:43:12.680
<v Speaker 1>And then Microsoft said, well, we don't want to play

0:43:12.719 --> 0:43:14.520
<v Speaker 1>with you anyway. And then a year later they said,

0:43:14.560 --> 0:43:16.360
<v Speaker 1>you want to use our stuff for your surge engine,

0:43:16.400 --> 0:43:19.279
<v Speaker 1>and you know who said yes, y'all who itself was

0:43:19.320 --> 0:43:22.680
<v Speaker 1>going through some pretty serious trouble at this point, and uh,

0:43:22.800 --> 0:43:26.520
<v Speaker 1>you know, if you've heard our Yahoo episode, you've probably

0:43:26.680 --> 0:43:28.960
<v Speaker 1>understand more about that and about how you know, the

0:43:29.040 --> 0:43:32.120
<v Speaker 1>company was really struggling for a while. And some would

0:43:32.200 --> 0:43:37.239
<v Speaker 1>argue still is sure um to two nine wasn't necessarily

0:43:37.840 --> 0:43:41.080
<v Speaker 1>a terrific year for Microsoft. It was the company had

0:43:41.160 --> 0:43:46.280
<v Speaker 1>some nine of the UH global operating system market share. However,

0:43:46.440 --> 0:43:50.799
<v Speaker 1>this stock stipped to under seventeen bucks of share that year,

0:43:50.840 --> 0:43:53.399
<v Speaker 1>which which was the lowest basically in their history since

0:43:53.480 --> 0:43:55.879
<v Speaker 1>uh since nine. Now, to be fair, this is also

0:43:56.040 --> 0:43:58.520
<v Speaker 1>right around the time that there was a global depression.

0:43:58.800 --> 0:44:01.920
<v Speaker 1>It was a global economic sessions, but it was it

0:44:02.000 --> 0:44:04.240
<v Speaker 1>was the only year of their negative growth um since

0:44:04.719 --> 0:44:08.160
<v Speaker 1>I love that phrase negative negative growth. Yeah yeah, And

0:44:08.760 --> 0:44:11.320
<v Speaker 1>this was also the first year that Bomber headed the

0:44:11.560 --> 0:44:16.640
<v Speaker 1>CS keynote on his own and Microsoft as the Microsoft keynote.

0:44:17.040 --> 0:44:20.040
<v Speaker 1>The delivery guy. I actually saw that one too. I

0:44:20.120 --> 0:44:22.120
<v Speaker 1>saw the last gates one in the first Bomber one.

0:44:23.400 --> 0:44:27.400
<v Speaker 1>Three interns were eaten that day. Then in the Connect

0:44:27.560 --> 0:44:30.560
<v Speaker 1>was released, and and and the Connect would be what

0:44:30.680 --> 0:44:34.560
<v Speaker 1>would help the Xbox three sixty overtake the PlayStation two

0:44:34.640 --> 0:44:38.880
<v Speaker 1>and the WE consoles, PlayStation three, PlayStation three at that point, Yes,

0:44:39.520 --> 0:44:43.440
<v Speaker 1>it's okay, yeah, and the Connect, I think I think

0:44:43.480 --> 0:44:46.440
<v Speaker 1>what was happening was that Microsoft saw that the Wei

0:44:46.960 --> 0:44:49.600
<v Speaker 1>when they released the We Move, I mean, that thing

0:44:49.920 --> 0:44:52.880
<v Speaker 1>sold like crazy. It was almost impossible to find one

0:44:52.920 --> 0:44:55.200
<v Speaker 1>of those things for months after its release. And it

0:44:55.320 --> 0:44:58.120
<v Speaker 1>was such a such a terrific um kind of non

0:44:58.200 --> 0:45:02.040
<v Speaker 1>traditional market that they were aiming for, you know, a

0:45:02.160 --> 0:45:05.880
<v Speaker 1>k a. Ladies um, which which always fends me a

0:45:05.960 --> 0:45:10.600
<v Speaker 1>tiny wee bit, but yeah, right, um. You know, it

0:45:10.920 --> 0:45:13.360
<v Speaker 1>was just around that time that the consoles that the

0:45:13.480 --> 0:45:16.239
<v Speaker 1>major console players were starting to go like, hey, there

0:45:16.280 --> 0:45:18.080
<v Speaker 1>are people in the world who might want to play

0:45:18.160 --> 0:45:22.480
<v Speaker 1>games who are not year old males. Yeah. Well, and

0:45:22.760 --> 0:45:25.160
<v Speaker 1>and they were also just seeing that the We console

0:45:25.360 --> 0:45:29.800
<v Speaker 1>was out selling the Xbox three sixty three. Yeah, and

0:45:30.400 --> 0:45:35.640
<v Speaker 1>it wasn't necessarily that Nintendo was really making groundbreaking games.

0:45:35.680 --> 0:45:38.200
<v Speaker 1>It was that the hardware itself was creating a totally

0:45:38.280 --> 0:45:42.320
<v Speaker 1>different way to play. And so the connect and the

0:45:42.400 --> 0:45:44.879
<v Speaker 1>move we're both kind I would I would argue those

0:45:44.920 --> 0:45:47.600
<v Speaker 1>would have to be kind of responses to Nintendo's approach.

0:45:48.239 --> 0:45:51.120
<v Speaker 1>I'm sure both companies would argue saying that it was

0:45:51.440 --> 0:45:53.600
<v Speaker 1>you know, that this was always part of their strategy,

0:45:53.719 --> 0:45:55.719
<v Speaker 1>but that it was the hardware capacity at the time

0:45:55.800 --> 0:45:57.719
<v Speaker 1>when you see when you see a company just run

0:45:57.760 --> 0:46:00.400
<v Speaker 1>away with it like Nintendo was at the time. Now,

0:46:00.640 --> 0:46:03.279
<v Speaker 1>of course Nintendo is in its own serious amount of

0:46:03.280 --> 0:46:06.359
<v Speaker 1>trouble right now, but at the time it was doing

0:46:06.440 --> 0:46:08.839
<v Speaker 1>really well. It just didn't have a lot of staying power,

0:46:08.920 --> 0:46:11.680
<v Speaker 1>Like people got tired of their wee consoles in general.

0:46:11.719 --> 0:46:16.120
<v Speaker 1>I mean, that's that's a generalization. There's a game deficiency.

0:46:16.760 --> 0:46:20.279
<v Speaker 1>Game deficiency as well. UM also was the year of

0:46:20.400 --> 0:46:25.840
<v Speaker 1>the Windows Phone seven UM, Microsoft Link and the Office Suite.

0:46:26.960 --> 0:46:30.680
<v Speaker 1>So now we're getting into this this era where Windows

0:46:30.760 --> 0:46:34.839
<v Speaker 1>Phone has taken over for Windows Mobile operating system. Uh.

0:46:35.000 --> 0:46:37.200
<v Speaker 1>In fact, that that had really started back in two

0:46:37.239 --> 0:46:41.400
<v Speaker 1>thousand eight. The Windows Mobile Operating System was showing its age,

0:46:41.520 --> 0:46:45.520
<v Speaker 1>and rather than continually trying to upgrade it, Microsoft made

0:46:45.560 --> 0:46:48.320
<v Speaker 1>the decision to start with a brand new operating system

0:46:48.360 --> 0:46:51.279
<v Speaker 1>designed specifically for smartphones and for tablets that they were

0:46:51.320 --> 0:46:56.000
<v Speaker 1>calling Windows Phone rather than Windows Mobile. So that's you know,

0:46:56.120 --> 0:46:59.799
<v Speaker 1>now we're seeing Windows Windows Phone seven, which I guess

0:47:00.080 --> 0:47:03.360
<v Speaker 1>is to mirror the Windows seven operating system as opposed

0:47:03.360 --> 0:47:06.120
<v Speaker 1>to show that this is the seventh version of Windows Phone.

0:47:07.080 --> 0:47:10.600
<v Speaker 1>I don't even know. I can't tell. Counting is fun? Yeah,

0:47:10.680 --> 0:47:14.480
<v Speaker 1>sure is. That's when Microsoft announced that it would discontinue

0:47:14.640 --> 0:47:20.080
<v Speaker 1>the Zoo hardware development. So the Great Zooon experiment ended

0:47:20.120 --> 0:47:23.239
<v Speaker 1>in failure. They could not replicate the success they had

0:47:23.280 --> 0:47:26.320
<v Speaker 1>in the console market. I know a lot of people

0:47:26.600 --> 0:47:29.200
<v Speaker 1>who listened to this show listen to it on Zoom.

0:47:29.280 --> 0:47:32.120
<v Speaker 1>In fact, we had people, uh, whenever there was an

0:47:32.239 --> 0:47:35.600
<v Speaker 1>issue with RSS feed or something that was not properly

0:47:35.680 --> 0:47:38.839
<v Speaker 1>going to the Zoom marketplace, people would write in Uh.

0:47:38.960 --> 0:47:40.600
<v Speaker 1>Not a lot of people, but the people who did

0:47:40.680 --> 0:47:43.359
<v Speaker 1>were very much, very vocal about it. Yeah. I mean,

0:47:43.600 --> 0:47:45.880
<v Speaker 1>you know, it was a it was a decent MP

0:47:46.000 --> 0:47:48.239
<v Speaker 1>three player. There was nothing wrong with it. It just

0:47:48.400 --> 0:47:51.239
<v Speaker 1>never got the traction that other hardware had sure. Well

0:47:51.280 --> 0:47:54.040
<v Speaker 1>also also for you know, yeah kids that were PC

0:47:54.239 --> 0:47:59.560
<v Speaker 1>versus Mac. Yeah, yeah, wait, that's the thing. Next, you're

0:47:59.560 --> 0:48:02.800
<v Speaker 1>gonna tell me that pirates and Ninja can't get along.

0:48:04.600 --> 0:48:09.120
<v Speaker 1>Steve Bomber delivers Microsoft's final keynote address at C e S.

0:48:09.200 --> 0:48:11.480
<v Speaker 1>I did not see this one. I missed. I was

0:48:11.520 --> 0:48:15.239
<v Speaker 1>at CS that year, but I didn't go. But um,

0:48:16.160 --> 0:48:18.400
<v Speaker 1>the company also said it would no longer maintain a

0:48:18.560 --> 0:48:21.040
<v Speaker 1>space at CS, it would no longer have a booth there,

0:48:21.520 --> 0:48:23.279
<v Speaker 1>and um, which which you know was it was a

0:48:24.040 --> 0:48:26.120
<v Speaker 1>came off like a like a big step. But was wasn't,

0:48:26.200 --> 0:48:28.480
<v Speaker 1>I think overall surprising in the industry because you know,

0:48:29.360 --> 0:48:31.520
<v Speaker 1>all of these large companies had for a while started

0:48:31.800 --> 0:48:33.400
<v Speaker 1>kind of going like, well, why am I going to

0:48:33.520 --> 0:48:36.279
<v Speaker 1>let all of these other places steal my limelight when

0:48:36.280 --> 0:48:38.080
<v Speaker 1>I can just hold my own press conference and talk

0:48:38.120 --> 0:48:40.239
<v Speaker 1>about anything that I want to, kind of following the

0:48:40.320 --> 0:48:43.719
<v Speaker 1>same route that Apple and Google were doing, which is

0:48:43.840 --> 0:48:46.400
<v Speaker 1>hold hold your own event and that way you can

0:48:47.200 --> 0:48:50.080
<v Speaker 1>why not, Yeah, you can announce things on your terms,

0:48:50.160 --> 0:48:54.000
<v Speaker 1>on your schedule. Because the big issue with CS is, yeah,

0:48:54.040 --> 0:48:56.560
<v Speaker 1>there's a huge spotlight that's on you because the whole

0:48:56.640 --> 0:49:00.200
<v Speaker 1>world is there. It feels like at times, but one

0:49:00.239 --> 0:49:03.719
<v Speaker 1>you're sharing the stage with everybody else, and two you

0:49:03.840 --> 0:49:06.600
<v Speaker 1>have to have your stuff ready to announce at that

0:49:06.680 --> 0:49:09.239
<v Speaker 1>particular time of year. If it's a product that you

0:49:09.360 --> 0:49:13.200
<v Speaker 1>aren't ready to launch for another five six months, announcing

0:49:13.280 --> 0:49:15.560
<v Speaker 1>it early can sometimes be harmful. We saw that with

0:49:15.680 --> 0:49:18.800
<v Speaker 1>the Palm Pre. The Palm Pre came out at CS

0:49:18.880 --> 0:49:21.200
<v Speaker 1>one year, and everyone thought, this is the most amazing

0:49:21.280 --> 0:49:23.120
<v Speaker 1>smartphone I've ever seen. I can't wait to get my

0:49:23.200 --> 0:49:25.160
<v Speaker 1>hands on it. By the time it came out June

0:49:25.320 --> 0:49:30.440
<v Speaker 1>of that following year, no one cared anymore. So this

0:49:30.600 --> 0:49:36.440
<v Speaker 1>way Microsoft could terms in better strategy exactly, so they

0:49:36.560 --> 0:49:39.960
<v Speaker 1>left c E S and uh. They also launched a

0:49:40.080 --> 0:49:44.720
<v Speaker 1>new product in a brand new version of their operating system,

0:49:44.840 --> 0:49:50.080
<v Speaker 1>Windows eight. Yeah. Windows eight. This was the the tablet friendly,

0:49:50.160 --> 0:49:53.439
<v Speaker 1>the multi platform friendly operating system. Yeah, to the point

0:49:54.000 --> 0:49:55.960
<v Speaker 1>some people would argue that it wasn't so friendly if

0:49:55.960 --> 0:49:58.080
<v Speaker 1>you had a desktop or laptop, especially if you had

0:49:58.120 --> 0:50:01.000
<v Speaker 1>one that did not have a touch screen. But yeah,

0:50:01.040 --> 0:50:03.000
<v Speaker 1>I was designed so that it could work on both

0:50:03.120 --> 0:50:08.320
<v Speaker 1>touch screens and on traditional computers, and um uh, it

0:50:08.440 --> 0:50:11.040
<v Speaker 1>definitely is very easy to use if you have a

0:50:11.080 --> 0:50:13.920
<v Speaker 1>touch screen interface. If you don't have a touch screen interface,

0:50:14.000 --> 0:50:17.080
<v Speaker 1>it takes a little bit more. Yeah, it takes a

0:50:17.080 --> 0:50:19.400
<v Speaker 1>little more effort to navigate through. It also had a

0:50:19.480 --> 0:50:24.399
<v Speaker 1>desktop version where or a desktop setting where you could

0:50:24.440 --> 0:50:28.600
<v Speaker 1>switch from the tiled view of Windows eight to the

0:50:29.320 --> 0:50:32.719
<v Speaker 1>more desktop look to it, although the start button was

0:50:32.840 --> 0:50:35.320
<v Speaker 1>missing at the time. But more on that in just

0:50:35.440 --> 0:50:41.680
<v Speaker 1>a little while. Um but it got mixed reviews, I

0:50:41.760 --> 0:50:43.880
<v Speaker 1>would say mixed to negative. There were a lot of

0:50:43.920 --> 0:50:48.400
<v Speaker 1>people who found it, um difficult to to navigate it first.

0:50:49.080 --> 0:50:51.120
<v Speaker 1>There were people who were missing a lot of the

0:50:51.160 --> 0:50:53.680
<v Speaker 1>features that they had become used to. Again, this happens

0:50:53.719 --> 0:50:57.919
<v Speaker 1>every time you updated. But it's still pretty fresh and recent.

0:50:58.000 --> 0:51:00.480
<v Speaker 1>So yeah, and and and again. Like not everyone. You know,

0:51:00.560 --> 0:51:03.160
<v Speaker 1>people are starting to get touch screens for their home

0:51:03.280 --> 0:51:06.680
<v Speaker 1>PC or laptop. But um, but that's not widespread enough

0:51:06.719 --> 0:51:08.439
<v Speaker 1>to really be I think the Microsoft might have jumped

0:51:08.440 --> 0:51:09.719
<v Speaker 1>to the gun on that one might have. I mean

0:51:09.800 --> 0:51:11.640
<v Speaker 1>they were in a way, they were really trying to

0:51:11.760 --> 0:51:15.120
<v Speaker 1>push this forward. In fact, they've been doing that more recently.

0:51:15.560 --> 0:51:19.080
<v Speaker 1>I think they're trying to become a leader in various areas,

0:51:19.160 --> 0:51:22.160
<v Speaker 1>like a thought leader, not just not just an industry leader,

0:51:22.200 --> 0:51:25.000
<v Speaker 1>but a thought leader in these spaces. But that that

0:51:25.160 --> 0:51:28.000
<v Speaker 1>means you get pushed back, because it means that you

0:51:28.120 --> 0:51:32.200
<v Speaker 1>are are abandoning certain things that people have, you know,

0:51:32.600 --> 0:51:34.840
<v Speaker 1>come to rely upon, or at least be used to.

0:51:35.520 --> 0:51:37.800
<v Speaker 1>And it takes a while to convince folks that no, no, no,

0:51:38.040 --> 0:51:40.320
<v Speaker 1>go with us, because this is going to be great.

0:51:40.440 --> 0:51:42.360
<v Speaker 1>You just have to let this other stuff go. And

0:51:42.440 --> 0:51:43.920
<v Speaker 1>I think it's really hard to do when you're when

0:51:43.960 --> 0:51:46.239
<v Speaker 1>you're this big, when you've got this much of a

0:51:46.360 --> 0:51:49.600
<v Speaker 1>of an os market share UM and telling you know,

0:51:51.040 --> 0:51:53.799
<v Speaker 1>perhaps over half of the world that that they need

0:51:53.880 --> 0:51:55.759
<v Speaker 1>to catch up to the times and get a whole

0:51:55.800 --> 0:51:57.920
<v Speaker 1>bunch of new hardware is a difficult sell. There are

0:51:57.960 --> 0:52:00.239
<v Speaker 1>different ways of doing it. Like Steve Jobs was very

0:52:00.320 --> 0:52:02.880
<v Speaker 1>good at doing this Elvert Apple stee Jobs. I mean,

0:52:02.960 --> 0:52:05.200
<v Speaker 1>he could tell you essentially what it was you wanted.

0:52:05.800 --> 0:52:08.880
<v Speaker 1>That was his job, and and the thing was, he

0:52:09.000 --> 0:52:11.319
<v Speaker 1>was good at it. By the end of the by

0:52:11.360 --> 0:52:13.279
<v Speaker 1>the end of a speech, you were convinced you did

0:52:13.400 --> 0:52:16.640
<v Speaker 1>want the thing he told you you wanted. Um and uh.

0:52:17.280 --> 0:52:20.160
<v Speaker 1>Whereas Elver a Microsoft that doesn't necessarily always work out

0:52:20.239 --> 0:52:23.560
<v Speaker 1>that way two thousand twelve is also when Microsoft launched

0:52:23.640 --> 0:52:27.600
<v Speaker 1>the surface tablet, So this was interesting because again they

0:52:27.640 --> 0:52:30.160
<v Speaker 1>were getting into the hardware area. So they had they

0:52:30.200 --> 0:52:33.080
<v Speaker 1>had the consoles, they had the failed Zoon. Now they're

0:52:33.080 --> 0:52:36.200
<v Speaker 1>getting into creating tablets. And it also was a little

0:52:36.280 --> 0:52:40.000
<v Speaker 1>controversial because Microsoft is providing the operating system for other

0:52:41.000 --> 0:52:43.879
<v Speaker 1>surface tap will not surface tablets, but other tablets running

0:52:43.920 --> 0:52:47.480
<v Speaker 1>Windows eight. So then the question was are you actually

0:52:47.640 --> 0:52:51.759
<v Speaker 1>entering into competition with your own partners and that was

0:52:51.920 --> 0:52:55.160
<v Speaker 1>that was a tough question. Um. Microsoft I think was

0:52:55.239 --> 0:52:58.320
<v Speaker 1>mainly saying that the reason they were developing surface tablets

0:52:58.400 --> 0:53:01.680
<v Speaker 1>was to inspire other but needs to also build Windows

0:53:01.760 --> 0:53:05.560
<v Speaker 1>eight tablets and to just uh start that start the market,

0:53:05.680 --> 0:53:08.800
<v Speaker 1>to establish a market that other companies could sweep in

0:53:09.040 --> 0:53:13.680
<v Speaker 1>and take advantage of. Um. I don't know, it's still

0:53:13.760 --> 0:53:18.600
<v Speaker 1>early days, but I surface adoption has not been huge

0:53:19.480 --> 0:53:22.920
<v Speaker 1>compared to things like Android tablets, and I think I

0:53:23.560 --> 0:53:25.359
<v Speaker 1>think partially because of a little bit of that bad,

0:53:25.520 --> 0:53:28.200
<v Speaker 1>bad press about Windows eight. Yeah, I'm sure that has

0:53:28.280 --> 0:53:32.080
<v Speaker 1>something to do with it. Uh. Then we get into

0:53:34.880 --> 0:53:40.279
<v Speaker 1>this year, we're not We're not finished at the end

0:53:40.360 --> 0:53:44.239
<v Speaker 1>of June, but as of yet, Microsoft has announced the

0:53:44.440 --> 0:53:46.480
<v Speaker 1>Xbox One for release at the end of the year.

0:53:46.680 --> 0:53:49.080
<v Speaker 1>They announced it and then they showed it off at

0:53:49.160 --> 0:53:51.080
<v Speaker 1>first a couple of weeks before E three, and then

0:53:51.120 --> 0:53:54.600
<v Speaker 1>at E three they went into more detail. It initially

0:53:54.680 --> 0:53:57.960
<v Speaker 1>got a lot of people raising criticisms for some of

0:53:58.040 --> 0:54:00.440
<v Speaker 1>the decisions that the Microsoft made. They wanted to go

0:54:00.600 --> 0:54:04.080
<v Speaker 1>with a version of the Xbox One where you could

0:54:04.120 --> 0:54:08.120
<v Speaker 1>buy games over over digital lines, so you would just

0:54:08.239 --> 0:54:10.480
<v Speaker 1>download the game, or if you buy it on disk,

0:54:10.560 --> 0:54:12.920
<v Speaker 1>you would just use it to copy the game onto

0:54:13.040 --> 0:54:15.439
<v Speaker 1>your drive. Then you would never need the disc again.

0:54:15.800 --> 0:54:17.800
<v Speaker 1>So it was a way to try and move away

0:54:17.880 --> 0:54:20.640
<v Speaker 1>from physical media. But it meant that there had to

0:54:20.760 --> 0:54:24.400
<v Speaker 1>be a from the game developer perspective. There needed to

0:54:24.440 --> 0:54:26.920
<v Speaker 1>be a way of verifying that the game itself was

0:54:27.360 --> 0:54:30.839
<v Speaker 1>a legitimate registered copy, which meant that your console had

0:54:30.880 --> 0:54:34.879
<v Speaker 1>to check in with servers on some regular basis, which

0:54:34.920 --> 0:54:36.800
<v Speaker 1>they said was going to be every twenty four hours

0:54:37.400 --> 0:54:39.200
<v Speaker 1>certain games. If you were playing a game, you would

0:54:39.200 --> 0:54:41.919
<v Speaker 1>have to check once an hour, but the system itself

0:54:41.960 --> 0:54:44.960
<v Speaker 1>would be once every twenty four hours. UH. There was

0:54:45.000 --> 0:54:47.120
<v Speaker 1>a lot of a lot of resistance on the gam

0:54:47.200 --> 0:54:52.040
<v Speaker 1>or movement for that, and eventually UH they clarified and

0:54:52.440 --> 0:54:54.920
<v Speaker 1>or rent contact. Well, the Xbox president essentially said, we

0:54:55.000 --> 0:54:57.080
<v Speaker 1>heard what you had to say, and we now are

0:54:57.160 --> 0:54:59.920
<v Speaker 1>going to change these policies so that now you can

0:55:00.040 --> 0:55:01.920
<v Speaker 1>play a game on a disk just like you you

0:55:02.040 --> 0:55:04.120
<v Speaker 1>could ever before you could you could sell that disc

0:55:04.200 --> 0:55:06.759
<v Speaker 1>when you're done with it, you can trade it. If

0:55:06.800 --> 0:55:09.120
<v Speaker 1>it's a digital copy, then you cannot do that because

0:55:09.160 --> 0:55:10.960
<v Speaker 1>that's just the way digital works. But if it's a

0:55:11.000 --> 0:55:13.839
<v Speaker 1>physical copy and you're done playing, you can totally sell

0:55:13.880 --> 0:55:15.560
<v Speaker 1>that back, or you can buy a used copy and

0:55:15.560 --> 0:55:18.200
<v Speaker 1>there will be no restriction. Um. There were some other

0:55:18.320 --> 0:55:22.000
<v Speaker 1>changes that they made that were really to mollify gamers

0:55:22.160 --> 0:55:24.719
<v Speaker 1>who were complaining about the changes that were being made.

0:55:25.120 --> 0:55:30.160
<v Speaker 1>So um So that was a big story in with Microsoft. Also,

0:55:30.360 --> 0:55:34.080
<v Speaker 1>just recently, Microsoft launched Windows eight point one, which is

0:55:34.160 --> 0:55:36.880
<v Speaker 1>the newest update to the Windows eight op bring system,

0:55:36.960 --> 0:55:39.239
<v Speaker 1>and it brings back the much beloved start button. It

0:55:39.280 --> 0:55:42.320
<v Speaker 1>doesn't behave exactly the way it did in Windows seven

0:55:42.360 --> 0:55:45.160
<v Speaker 1>and earlier versions, but you know what, it's the behavior

0:55:45.200 --> 0:55:47.800
<v Speaker 1>of the start button has changed from version to version anyway,

0:55:47.840 --> 0:55:50.080
<v Speaker 1>but it is back. It had been removed and now

0:55:50.200 --> 0:55:52.600
<v Speaker 1>it's back, and you can customize things like start and

0:55:52.760 --> 0:55:55.960
<v Speaker 1>lock screens. Uh. It also Windows eight point one adds

0:55:55.960 --> 0:55:58.439
<v Speaker 1>support for three D printers, which is kind of cool.

0:55:59.360 --> 0:56:03.520
<v Speaker 1>It also deeper sky Drive support. Sky Drive is Microsoft's

0:56:03.600 --> 0:56:09.799
<v Speaker 1>cloud storage solution. UM and this they also sold off

0:56:09.840 --> 0:56:15.120
<v Speaker 1>their I P TV divisions. That's that's internet TV. Remember

0:56:15.120 --> 0:56:17.400
<v Speaker 1>when they bought web TV way way way back. Now

0:56:17.440 --> 0:56:18.759
<v Speaker 1>they're getting rid of all that. They sold it to

0:56:18.880 --> 0:56:20.960
<v Speaker 1>Rickson right, and and this is really a move I

0:56:21.040 --> 0:56:26.160
<v Speaker 1>think to UM to focus on their Xbox Internet TV

0:56:26.640 --> 0:56:30.200
<v Speaker 1>related departments. I would imagine so. And they also have

0:56:30.760 --> 0:56:34.440
<v Speaker 1>entered into a lot of partnerships with cable companies and broadcast. Sure,

0:56:34.480 --> 0:56:35.880
<v Speaker 1>it's it's not that they're trying to get out of

0:56:35.920 --> 0:56:38.480
<v Speaker 1>Internet TV. It's just that they are focusing their efforts

0:56:38.719 --> 0:56:42.080
<v Speaker 1>on on the hardware. I'm selling a lot of Xbox, Yeah,

0:56:42.600 --> 0:56:44.560
<v Speaker 1>that's the plan. I think they're gonna sell a lot

0:56:44.640 --> 0:56:46.840
<v Speaker 1>more now that they've reversed their position on several of

0:56:46.920 --> 0:56:51.440
<v Speaker 1>the issues that gamers found particularly troubling. That brings us

0:56:51.480 --> 0:56:53.960
<v Speaker 1>up to date what Microsoft's been doing and what the

0:56:54.000 --> 0:56:56.560
<v Speaker 1>company is up to. And you know, it's funny because

0:56:56.600 --> 0:56:59.840
<v Speaker 1>I think every year since Balmer has essentially become the

0:57:00.160 --> 0:57:03.400
<v Speaker 1>the head of Microsoft. There have been rumblings that the

0:57:03.480 --> 0:57:07.080
<v Speaker 1>company would look for someone else to replace him because

0:57:07.160 --> 0:57:10.920
<v Speaker 1>people seem to feel that Bomber is not the right

0:57:10.960 --> 0:57:12.840
<v Speaker 1>guy to be in charge, that he's not leading the

0:57:12.920 --> 0:57:16.440
<v Speaker 1>company in an innovative way. I'm not the one to

0:57:16.520 --> 0:57:19.600
<v Speaker 1>say that, but I've certainly heard it. And every time

0:57:20.160 --> 0:57:24.720
<v Speaker 1>any discussion about Microsoft's corporate structure comes into play, I

0:57:24.880 --> 0:57:28.800
<v Speaker 1>always hear somebody say, when is the board of directors

0:57:28.840 --> 0:57:33.440
<v Speaker 1>going to demand a different CEO? Um. You know, Bomber

0:57:33.480 --> 0:57:35.000
<v Speaker 1>has been there a long time and he knows the

0:57:35.040 --> 0:57:39.800
<v Speaker 1>business really well. And it may be that his public persona,

0:57:39.960 --> 0:57:41.720
<v Speaker 1>the idea, you know, the way that he comes off

0:57:41.800 --> 0:57:44.920
<v Speaker 1>in these presentations, like I said, like a super intense dude,

0:57:45.640 --> 0:57:49.960
<v Speaker 1>may not be uh indicative of his actual leadership style.

0:57:50.040 --> 0:57:52.760
<v Speaker 1>I don't know. Never worked with a man, I'm terrified

0:57:52.800 --> 0:57:57.320
<v Speaker 1>of him and I hide uh. But it'll be interesting

0:57:57.360 --> 0:57:59.560
<v Speaker 1>to see what happens with Microsoft in the future. I

0:57:59.800 --> 0:58:02.439
<v Speaker 1>I am curious to see how the Xbox one shakes out,

0:58:03.480 --> 0:58:05.480
<v Speaker 1>as well as the fact that they plan on continuing

0:58:05.520 --> 0:58:07.720
<v Speaker 1>to support the Xbox three sixty. I'm also curious to

0:58:07.760 --> 0:58:09.680
<v Speaker 1>see how Windows eight shapes up now that we have

0:58:09.800 --> 0:58:11.920
<v Speaker 1>eight point one out there, and whether or not they

0:58:11.960 --> 0:58:14.720
<v Speaker 1>were they were again kind of prescient and their decision

0:58:14.800 --> 0:58:18.000
<v Speaker 1>to make this, say a touch heavy. Yeah, we'll have

0:58:18.080 --> 0:58:20.640
<v Speaker 1>to see. And of course Windows Phone is one of

0:58:20.680 --> 0:58:24.280
<v Speaker 1>those things that there there. I've seen some projections that

0:58:24.360 --> 0:58:26.440
<v Speaker 1>it could have as much as seventeen percent of the

0:58:26.520 --> 0:58:31.120
<v Speaker 1>market in like seventeen, but that's a very small slice

0:58:31.120 --> 0:58:34.880
<v Speaker 1>of the market. They're still really battling Android and iOS.

0:58:34.920 --> 0:58:38.240
<v Speaker 1>I mean, those are the two juggernauts there. So but

0:58:38.360 --> 0:58:42.080
<v Speaker 1>when those phones is a a good mobile operating system.

0:58:42.120 --> 0:58:43.760
<v Speaker 1>I've used it a little bit. I mean I don't

0:58:43.800 --> 0:58:46.240
<v Speaker 1>own a device that runs Windows Phone, but the times

0:58:46.280 --> 0:58:49.360
<v Speaker 1>I've used it, I thought it was pretty sleek and

0:58:49.840 --> 0:58:51.880
<v Speaker 1>everything seemed to be working really well. I thought was

0:58:52.000 --> 0:58:55.400
<v Speaker 1>very pretty Um, I just I'm already really well invested,

0:58:55.440 --> 0:58:59.040
<v Speaker 1>already entrenched Android. Yeah, yeah, that one. It's the one

0:58:59.080 --> 0:59:02.960
<v Speaker 1>I'm entrenched in sometimes up to my neck. All right, Well,

0:59:03.080 --> 0:59:07.080
<v Speaker 1>that wraps up our discussion about the company Microsoft. It's

0:59:07.280 --> 0:59:11.000
<v Speaker 1>a big, big discussion, and obviously we could do episodes

0:59:11.040 --> 0:59:13.400
<v Speaker 1>about lots of the different things that we talked about here,

0:59:13.520 --> 0:59:16.440
<v Speaker 1>and maybe we will in another few weeks. After this

0:59:16.640 --> 0:59:19.160
<v Speaker 1>is crested when we can talk about something else in

0:59:19.240 --> 0:59:23.480
<v Speaker 1>the meantime, something fun, silly, like in the n s A. So, guys,

0:59:23.560 --> 0:59:26.960
<v Speaker 1>if you have any suggestions for future topics for tech Stuff,

0:59:27.080 --> 0:59:29.480
<v Speaker 1>let us know. Send this an email. Our addresses tech

0:59:29.520 --> 0:59:33.360
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0:59:33.560 --> 0:59:36.360
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0:59:36.400 --> 0:59:38.200
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0:59:38.600 --> 0:59:40.840
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0:59:40.880 --> 0:59:46.400
<v Speaker 1>I will talk to you again really soon for more

0:59:46.440 --> 0:59:48.800
<v Speaker 1>on this and thousands of other topics because it has

0:59:48.800 --> 0:59:49.760
<v Speaker 1>staff works dot com