WEBVTT - How Tech Companies Stake Out Hackathons for Future Stars

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<v Speaker 1>Yes. Now we're entering Hwong Engineering Center. Here at Stanford

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<v Speaker 1>h It's a freezing, cold, rainy Friday night in February.

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<v Speaker 1>The campus is a ghost town, but inside the hall

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<v Speaker 1>it's hoppen. Hundreds of people are lined up to register

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<v Speaker 1>for something called tree Hacks, Stanford University's annual hackathon. It

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<v Speaker 1>will last for thirty six hours straight. They're mostly high

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<v Speaker 1>school and college age kids. Lots of them are wearing pajamas,

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<v Speaker 1>pushing roly suitcases and wearing backpacks. They're looking at their

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<v Speaker 1>phones and scanning the crowd for friends. One of the

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<v Speaker 1>great things about learning computers science. Yes, it's like a

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<v Speaker 1>superpower and you feel like God when you're able to

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<v Speaker 1>create something out of nothing. That's Cliff Whitesman. He's in

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<v Speaker 1>his final year at Brown University. I'm able to sit

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<v Speaker 1>in the dining hall beyond my computer, build an app,

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<v Speaker 1>launch it, have seventy thousand users within a month. I

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<v Speaker 1>just came up with an idea, built it. Pre Hacks

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<v Speaker 1>is an elite gathering of more than six hundred extraordinarily

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<v Speaker 1>motivated students. Many of them study computer science. All of

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<v Speaker 1>them build new technology for fun and of course bragging

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<v Speaker 1>rates They're not doing it as a means to like

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<v Speaker 1>get money or whatever. They're just doing it for the

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<v Speaker 1>sake of doing it and for the sake of creativity.

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<v Speaker 1>And that's why that's memo Duran, And he works at Amazon.

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<v Speaker 1>You see, there's another group of people arriving for this

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<v Speaker 1>coding contest too. They work for the biggest tech companies

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<v Speaker 1>in Silicon Valley. Memorous job is to mentor the hackers,

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<v Speaker 1>help them figure out how to use Amazon's Alexa voice technology.

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<v Speaker 1>And I saw reps from Facebook, Google, IBM, and Microsoft

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<v Speaker 1>all circling the hackathon. They were showing students how to

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<v Speaker 1>use their company's latest technology while impressing them as potential employers. Right,

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<v Speaker 1>and that last part is crucial. These kids, they may

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<v Speaker 1>be here just for the fun, but for the technology companies,

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<v Speaker 1>this is serious business. Hackathons have turned into a battlefield

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<v Speaker 1>for the best software engineers of the future. Hi. I'm

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<v Speaker 1>Brad Stone and I'm Lozette Chapman, And this week on Decrypted,

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<v Speaker 1>we're going to explore the rise of hackathons and the

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<v Speaker 1>role they play in the technology ecosystem. The hope is

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<v Speaker 1>that these bright pajama wearing moderately sleep deprived students that

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<v Speaker 1>you just heard from, students who are often still years

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<v Speaker 1>away from finishing school. The hope is that they will

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<v Speaker 1>become the future Mark Zuckerberg's of the world, and that

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<v Speaker 1>they will power the next generation of innovation in Silicon Valley.

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<v Speaker 1>And because of that, for technology companies as well as

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<v Speaker 1>venture capital investors, a lot is hanging in the balance

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<v Speaker 1>at these NERD slumber parties. Will take you inside one

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<v Speaker 1>such hackathon today. So about these talent wars, there's a

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<v Speaker 1>lot of talk about how there's a shortage of engineers

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<v Speaker 1>right now in Silicon Valley. Well is that? What exactly

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<v Speaker 1>do we mean by that and what are the implications? Well,

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<v Speaker 1>you can see it in the salaries. You know, starting

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<v Speaker 1>engineers can earn a hundred and twenty five thousand or so,

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<v Speaker 1>but it can easily go up to two hundred thousand,

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<v Speaker 1>three hundred thousand dollars or more, because one excellent engineer,

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<v Speaker 1>when truly exceptional, one that writes brilliant, clean CRISP code,

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<v Speaker 1>is worth fifty of his or her counterparts. And remember

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<v Speaker 1>you're losing at engineer is usually your competitors gain. Right,

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<v Speaker 1>So why did the tech companies need these hackathons. Why

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<v Speaker 1>not go to places like India or China or somewhere

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<v Speaker 1>else in the world and find the talent that they're

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<v Speaker 1>not finding locally. Well, they want them nearby an in house. Now,

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<v Speaker 1>let's go back to Stanford's engineering Hall. I want you

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<v Speaker 1>to meet Jeff Shaw. I own a pair of Snampchat

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<v Speaker 1>spectacles and they're really awesome. Like I was about to

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<v Speaker 1>stop using Snapchat, but then like I bought Harris spat

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<v Speaker 1>Coles and its eye opening. Jeff studies philosophy at Lewis

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<v Speaker 1>and Clark University in Portland, Oregon. He likes country music

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<v Speaker 1>and tinkering with everything from cars to computers. And then

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<v Speaker 1>I realized, like, um, not all my friends gonna see

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<v Speaker 1>what I do. So I'd love to make version where

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<v Speaker 1>everyone gets to see what I do is so you know,

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<v Speaker 1>face would be a good great platform for that. Jeff

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<v Speaker 1>has a track record at hackathons. He won forty dollars

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<v Speaker 1>for building a payment app at a recent one sponsored

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<v Speaker 1>by Mercedes Benz. Tree Hacks doesn't have big prizes, but

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<v Speaker 1>Jeff says that's not what motivates him anyway. I'm not

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<v Speaker 1>here to demo this product. Um, I'm I'm just here

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<v Speaker 1>to build stuff. I love his idea. So did his

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<v Speaker 1>Facebook spectacles work? Well, we'll get to that right now.

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<v Speaker 1>We're just getting underway. I mean it's only midnight on

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<v Speaker 1>Friday night. People are rushing around forming teams. The scene.

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<v Speaker 1>It's chaotic, girl, I am looking, I cannot find my team. Crisis.

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<v Speaker 1>But many teams form on the spot at the hackathon.

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<v Speaker 1>If they don't know each other at the beginning, well

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<v Speaker 1>they definitely do by the end. Technology companies like IBM

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<v Speaker 1>and Microsoft have been holding hackathouns for decades, but the

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<v Speaker 1>number of college events has recently exploded. Seventy one hackathons

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<v Speaker 1>in North America alone this year. That's three times a week.

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<v Speaker 1>You have hackers build things straight, well not totally straight.

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<v Speaker 1>I mean they do take naps once in a while.

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<v Speaker 1>You know, they sleep in shifts, They drink insane amounts

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<v Speaker 1>of red Bull, eat pizza, and from what I could sell,

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<v Speaker 1>very few took showers or brush their teeth. I'm sort

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<v Speaker 1>of curious, what does it what does it smell like?

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<v Speaker 1>At one of these, it was a little funky. That's

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<v Speaker 1>really gross. You know, the hackathons have changed over time.

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<v Speaker 1>You know, it's no longer just guys or super technical

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<v Speaker 1>people that are doing this as it was in the

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<v Speaker 1>early days. People interested in figuring out how apps and

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<v Speaker 1>services actually work can participate, and it's gotten easier for

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<v Speaker 1>them as tools and technologies have become more and more

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<v Speaker 1>user friendly. There's been explosion of new tools available for

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<v Speaker 1>anybody to create applications and create games and share them

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<v Speaker 1>with the world. That's Dan Garcia from the University of California, Berkeley.

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<v Speaker 1>He teaches the Beauty and Joy of Computing and introduct

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<v Speaker 1>re class for non computer science majors between Scratch and

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<v Speaker 1>GameMaker and Unity. It's an incredible time and it's incredible

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<v Speaker 1>space for beginners to create applications in games rather than

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<v Speaker 1>just be passive users of them. He said that what

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<v Speaker 1>used to take weeks to build, now you can do

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<v Speaker 1>in a couple of hours. So what are the building blocks?

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<v Speaker 1>I'm thinking it's Amazon Web Services or Google's cloud business

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<v Speaker 1>or Microsoft is it is it payments to a p

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<v Speaker 1>i S. What are all these pieces? It's all those

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<v Speaker 1>things broad exactly. And you take a p i S

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<v Speaker 1>for example, they're kind of like legos. They don't have

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<v Speaker 1>to start from scratch, pouring the plastic and you know,

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<v Speaker 1>doing the mold. These are preconfigured chunks of code to

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<v Speaker 1>do things like process payments, connect to Twitter, or even

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<v Speaker 1>send a text. Hackers just combine them in new and

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<v Speaker 1>interesting ways. So it sounds a little like competitive playtime.

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<v Speaker 1>It absolutely is, and it's playtime for people who want

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<v Speaker 1>to build the coolest or most technically difficult thing while

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<v Speaker 1>the clock keeps ticking down. By ten PM, hackers have

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<v Speaker 1>all formed their teams and are starting to get to work.

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<v Speaker 1>Around midnight, I checked out the four floors of Engineering

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<v Speaker 1>Center where people were working. It's pretty facebook. A few

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<v Speaker 1>lucky ones scored conference rooms with whiteboards. Most were working

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<v Speaker 1>at wooden tables lined up in rows, or they lounged

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<v Speaker 1>on bean bags shaped like smiley faces and poop emojis.

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<v Speaker 1>Some groups were still debating what to build, but quite

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<v Speaker 1>a few had already decided. We want to build the

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<v Speaker 1>slag for doctors, and we want to link still that

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<v Speaker 1>patients and doctors are still in touch after the pat

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<v Speaker 1>patient gets the treatment. I'm gonna build a plug in

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<v Speaker 1>for the Internet that will connect on text, either on

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<v Speaker 1>Twitter or on blogs and disrepeatable news sources directly back

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<v Speaker 1>to Russian state media sources. But we most recently decided

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<v Speaker 1>on using the artist simulate like some visual and auditory

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<v Speaker 1>disorders UM that you might not otherwise be able to understand,

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<v Speaker 1>Like what if you have a visual disorder that impairs

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<v Speaker 1>your like vision or someone you're hearing, or maybe some

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<v Speaker 1>kind of cognitive disorder that influences how you see the world. Sorry,

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<v Speaker 1>that's a wide range of projects. I actually love the

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<v Speaker 1>slack for doctors and patients. One did everyone stay hunched

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<v Speaker 1>over their laptops all night? You know? I thought they

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<v Speaker 1>were going to I was expecting to see everyone crowded

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<v Speaker 1>around sitting there straight, but but they weren't. I mean,

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<v Speaker 1>sometimes members would go off and and work at the

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<v Speaker 1>soldering station. Other times they'd go and meet with different

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<v Speaker 1>engineers from Facebook and the like to get advice on

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<v Speaker 1>how to use an a p I. And well, one girl,

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<v Speaker 1>she just kind of wandered off looking for Uros, and

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<v Speaker 1>like two hours later she still hadn't come back. The

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<v Speaker 1>Grand Uros. Excuse now, dare? I asked, did you get

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<v Speaker 1>any sleep while you were covering the UM? I did.

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<v Speaker 1>I found this cozy little server room and I curled

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<v Speaker 1>up on a table and I got a few winks

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<v Speaker 1>it was nice. But actually a lot of people did

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<v Speaker 1>take naps, short naps, mind you, on tables, even just

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<v Speaker 1>straight in their chair, like this one guy who was

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<v Speaker 1>using earplugs in a blindfold just to ignore the chaos.

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<v Speaker 1>And what about Jeff in his spectacles for Facebook efforts?

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<v Speaker 1>Was he live streaming his life at this point? Well,

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<v Speaker 1>by Saturday he had made some pretty good progress. He

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<v Speaker 1>took an old baseball hat and he hot glued it

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<v Speaker 1>to a Raspberry pie. For our listeners, that's a super

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<v Speaker 1>powerful computer that's about the size of a credit card

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<v Speaker 1>and it's cheap. It's like thirty five. Um. So he

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<v Speaker 1>attached a camera and a battery to the hat, and

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<v Speaker 1>then he secured a WiFi connection so that he could

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<v Speaker 1>live stream the camera to Facebook. Then he encoded the

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<v Speaker 1>video so Facebook software would accept it and did it work? No?

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<v Speaker 1>Why is there red code in the green? That does

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<v Speaker 1>not mean you cannot open video device? That doesn't sound good.

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<v Speaker 1>That's the air that Facebook sending back. Okay, so yeah,

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<v Speaker 1>so does that mean how do you get around that? Dude?

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<v Speaker 1>Or this is that what you're figuring out now? Yes,

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<v Speaker 1>that's what trying to figure out The Facebook representatives at

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<v Speaker 1>the hackathon were there to help, but they couldn't figure

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<v Speaker 1>it out. Jeff was scouring online forms all of Saturday.

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<v Speaker 1>He tried swapping out hardware parts, even took an uber

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<v Speaker 1>to the nearest fries, but by dinner time, with about

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<v Speaker 1>two thirds of the hackathon over, it still wasn't working.

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<v Speaker 1>Time was running out to come up with a new idea.

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<v Speaker 1>Along with technical experts from Facebook and Amazon. I saw

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<v Speaker 1>others from Google, IBM, Disney, and Microsoft. They stayed till

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<v Speaker 1>late at night and they were back there early the

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<v Speaker 1>next morning, wanting to help. Most technology companies consider this

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<v Speaker 1>critical if they want to remain competitive. They can't get

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<v Speaker 1>the newest crop of makers excited about using their they

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<v Speaker 1>become irrelevant. So help me picture this. What what are

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<v Speaker 1>the representatives from Microsoft and Facebook and Amazon? What are

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<v Speaker 1>they doing at the hackathon? Well, you know, I thought

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<v Speaker 1>they'd be circling around, you know, saying, hey, use my

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<v Speaker 1>ap I, But it wasn't like that. It was a

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<v Speaker 1>lot more subtle. Remember their sponsors, so they paid to

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<v Speaker 1>be there. They got their tables set up with all

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<v Speaker 1>their swag, and they're waiting for people to come up

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<v Speaker 1>to them and passing out like swag what what? What

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<v Speaker 1>good is are they passing out? They had all sorts

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<v Speaker 1>of good stuff. They had special hoodies with inflatable pillows.

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<v Speaker 1>They had warm fuzzy socks, blindfolds, ear plugs, water bottles,

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<v Speaker 1>you know, all the normal swaggy stuff. So they were

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<v Speaker 1>waiting for people to come up to them and then

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<v Speaker 1>they could have a conversation. And they're holding events, they're

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<v Speaker 1>holding talks exactly. They were holding talks on slack online

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<v Speaker 1>and also uh they were having in person ones. In fact,

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<v Speaker 1>Google had one on its cloud services at one am.

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<v Speaker 1>It was standing room only one am session on cloud

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<v Speaker 1>services that is Devotion. And Microsoft was also to the

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<v Speaker 1>late night crowd and they brought cool toys. We have

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<v Speaker 1>a couple of technical workshops on bots and cognitive services.

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<v Speaker 1>We try to get students wrapped on our cloud platform.

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<v Speaker 1>We have about five Hollowans devices, ten surface pro Force

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<v Speaker 1>so that students can check out and develop on um

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<v Speaker 1>free cloud credits. I mean the really point, the point

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<v Speaker 1>just to really get students to use the technology in

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<v Speaker 1>a fun, easy way that's friction free. As the hackathons

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<v Speaker 1>began digging into the technical nuts and bolts and began coding.

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<v Speaker 1>I kind of felt rude interrupting them. So I met

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<v Speaker 1>more sponsors, like via McGee from IBM that work with

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<v Speaker 1>the developers and they educate them on our technologies and

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<v Speaker 1>tap them um use our services an API and build something.

0:13:44.559 --> 0:13:47.480
<v Speaker 1>So how successful a strategy is this for companies? I mean,

0:13:47.520 --> 0:13:50.560
<v Speaker 1>what's what's the return on investment for sponsoring a hackathon?

0:13:50.920 --> 0:13:53.000
<v Speaker 1>You know, it's funny, Brad, I asked that a bunch

0:13:53.000 --> 0:13:55.600
<v Speaker 1>of times, and nobody could give me a number. They

0:13:55.600 --> 0:13:59.840
<v Speaker 1>were all squishy, feel good, kind of futuristic answers like

0:14:00.559 --> 0:14:07.600
<v Speaker 1>endearing themselves to future employees or um evangelizing their technology.

0:14:07.679 --> 0:14:10.480
<v Speaker 1>I mean, these are bright, self motivated college students who

0:14:10.480 --> 0:14:13.400
<v Speaker 1>will very likely go on to build great things in tech.

0:14:13.559 --> 0:14:15.880
<v Speaker 1>Is there anything substantial they get in return? Like? Can

0:14:15.920 --> 0:14:21.080
<v Speaker 1>they keep on communicating with these programmers? Yeah? Exactly. As sponsors,

0:14:21.520 --> 0:14:24.880
<v Speaker 1>they can access the list of everyone that was there.

0:14:24.960 --> 0:14:27.080
<v Speaker 1>That means they definitely get a leg up in recruiting.

0:14:27.240 --> 0:14:30.160
<v Speaker 1>That sounds valuable. Was it just tech companies? No, there

0:14:30.200 --> 0:14:33.960
<v Speaker 1>were some venture capital firms that go to hackathons, like

0:14:34.000 --> 0:14:37.120
<v Speaker 1>at Tree ACKs Andrews and Horowitz had a table, and

0:14:37.320 --> 0:14:41.040
<v Speaker 1>of course Peter Teal's fifteen seventeen fund. They've made that

0:14:41.080 --> 0:14:44.840
<v Speaker 1>their entire strategy, visiting hackathons around the country and doing

0:14:44.880 --> 0:14:49.160
<v Speaker 1>the circuit. Yeah, in the tech community, we have mythologized

0:14:49.320 --> 0:14:52.400
<v Speaker 1>innovators like Evan Spiegel and Mark Zuckerberg, who both began

0:14:52.480 --> 0:14:54.600
<v Speaker 1>building their companies when they were in college. So I

0:14:54.600 --> 0:14:57.840
<v Speaker 1>could see why investors would want to prowl these hackathons

0:14:57.840 --> 0:15:00.840
<v Speaker 1>looking for the next generation. Exactly, these these invest in

0:15:01.040 --> 0:15:04.280
<v Speaker 1>raw talent. That's what fuels innovation, and they want to

0:15:04.320 --> 0:15:06.800
<v Speaker 1>be on these kids radars. They have to be, and

0:15:06.840 --> 0:15:08.640
<v Speaker 1>they want to be early, right because the first money

0:15:08.760 --> 0:15:15.000
<v Speaker 1>went big. Exactly, first money in biggest check out. And

0:15:15.080 --> 0:15:17.320
<v Speaker 1>this is a group of college kids who, instead of

0:15:17.360 --> 0:15:19.880
<v Speaker 1>going out and partying with their friends, are pulling all

0:15:20.000 --> 0:15:23.000
<v Speaker 1>nighters in an engineering hall. Not for a grade, mind you,

0:15:23.040 --> 0:15:26.240
<v Speaker 1>but for the sheer joy of creating something new and

0:15:26.280 --> 0:15:32.800
<v Speaker 1>pushing their skills to the limit. So by now is

0:15:32.840 --> 0:15:35.120
<v Speaker 1>that it must have been getting pretty late. How many

0:15:35.160 --> 0:15:38.280
<v Speaker 1>hours have you been there at this point? Quite a few.

0:15:38.520 --> 0:15:40.560
<v Speaker 1>And you know, when I was walking around, I saw

0:15:40.640 --> 0:15:45.520
<v Speaker 1>some groups hyper focused, surrounded by chip wrappers and chocolate

0:15:45.600 --> 0:15:48.040
<v Speaker 1>kisses and cheese. It's and red Bulls and the like

0:15:48.280 --> 0:15:51.200
<v Speaker 1>and acting like no one else in the whole world existed.

0:15:51.240 --> 0:15:54.840
<v Speaker 1>They were totally in the zone, super focused, and other

0:15:54.880 --> 0:15:58.920
<v Speaker 1>ones were taking a break and having a blast. I

0:15:59.040 --> 0:16:02.280
<v Speaker 1>came up and you ladies are here and you're laughing.

0:16:02.480 --> 0:16:05.680
<v Speaker 1>What are you laughing about? What is it funny? A

0:16:05.760 --> 0:16:10.760
<v Speaker 1>lot of things, Yeah, mostly sleep deprivation. No, um, I

0:16:10.800 --> 0:16:14.000
<v Speaker 1>don't know. It's like it's it's almost like funny at

0:16:14.040 --> 0:16:15.880
<v Speaker 1>the point where like you've been spending like all these

0:16:15.880 --> 0:16:18.080
<v Speaker 1>hours trying to get like all these like random things

0:16:18.080 --> 0:16:20.520
<v Speaker 1>to work, and it's like finally starting to like come together.

0:16:21.080 --> 0:16:25.520
<v Speaker 1>It's like a little unbelievable. So it was relief and

0:16:25.560 --> 0:16:29.400
<v Speaker 1>surprise basically when you've been trying like the same thing

0:16:29.440 --> 0:16:34.280
<v Speaker 1>twenty times and then it randomly works. Okay, now give

0:16:34.320 --> 0:16:36.240
<v Speaker 1>us an update on Jeff, the guy who was trying

0:16:36.280 --> 0:16:40.280
<v Speaker 1>to make Spectacles work with Facebook. Jeff, he was determined

0:16:40.480 --> 0:16:43.080
<v Speaker 1>and he wasn't talking very much, so I just sat

0:16:43.120 --> 0:16:45.720
<v Speaker 1>down and hung out. The last time we heard from Jeff,

0:16:45.760 --> 0:16:48.560
<v Speaker 1>he had hit a wall. He had asked Facebook engineers,

0:16:48.640 --> 0:16:52.520
<v Speaker 1>scoured online forums, but new parts from Fries, but nothing

0:16:52.600 --> 0:16:56.920
<v Speaker 1>was working. Then he asked one more friend to take

0:16:56.960 --> 0:17:03.200
<v Speaker 1>a look. I so you just screamed, what is it?

0:17:03.280 --> 0:17:06.840
<v Speaker 1>What happened? So this problem we've been trying to fix

0:17:06.920 --> 0:17:10.439
<v Speaker 1>for twice four hours. Um, we've found the solution. And

0:17:10.480 --> 0:17:14.040
<v Speaker 1>it's the stupidest reason ever. Um. So, as you can see,

0:17:14.040 --> 0:17:15.920
<v Speaker 1>this is Facebook right now. So it's on Facebook live

0:17:16.400 --> 0:17:19.160
<v Speaker 1>through my hat that I have. It's like live video.

0:17:19.320 --> 0:17:22.159
<v Speaker 1>And we couldn't get to work because we left these

0:17:22.200 --> 0:17:25.679
<v Speaker 1>quotation marks out of this one fragment that we have.

0:17:26.119 --> 0:17:28.439
<v Speaker 1>Let me see the fragment of code. Yeah, family, you

0:17:28.440 --> 0:17:32.160
<v Speaker 1>want to walk all right through it, it's just right

0:17:33.560 --> 0:17:36.360
<v Speaker 1>where is it? So basically over here you can see

0:17:37.240 --> 0:17:40.080
<v Speaker 1>we need these quotation marks and we had this link

0:17:40.400 --> 0:17:44.600
<v Speaker 1>like this, and that's why they work. As simple as that,

0:17:44.960 --> 0:17:47.040
<v Speaker 1>As simple as that. But Jeff still had a few

0:17:47.080 --> 0:17:51.080
<v Speaker 1>hours left until deadline. Yeah, but in that time he

0:17:51.280 --> 0:17:53.120
<v Speaker 1>wanted to keep working. I mean, that's the whole point

0:17:53.160 --> 0:17:55.560
<v Speaker 1>of a hackathon is to push your limits and keep

0:17:55.760 --> 0:17:59.320
<v Speaker 1>building something until you run out of time. Yeah, Jeff,

0:17:59.359 --> 0:18:07.600
<v Speaker 1>so we are is there audio? Hello? Hello? I don't

0:18:07.600 --> 0:18:11.560
<v Speaker 1>hear anything, do you? So what are we just here?

0:18:11.560 --> 0:18:17.680
<v Speaker 1>With that success, that was him working through continued issues

0:18:17.800 --> 0:18:20.159
<v Speaker 1>again in the nature of the hack he had gotten

0:18:20.160 --> 0:18:23.960
<v Speaker 1>the microphone hooked up but hadn't quite figured out how

0:18:24.080 --> 0:18:27.120
<v Speaker 1>to encode the audio, so it streamed through as well.

0:18:27.320 --> 0:18:29.400
<v Speaker 1>So what happens to all these projects after they get

0:18:29.400 --> 0:18:31.920
<v Speaker 1>them working in the hackathon wraps up? You know, That's

0:18:31.960 --> 0:18:34.439
<v Speaker 1>something that surprised me probably the most when I was

0:18:34.440 --> 0:18:37.720
<v Speaker 1>reporting this out, was that most of these projects, however

0:18:37.840 --> 0:18:42.000
<v Speaker 1>cool they are, don't go anywhere. Alex Ayatala, who helped

0:18:42.080 --> 0:18:45.720
<v Speaker 1>organize Stanford's first hackathon and is now working on his

0:18:45.800 --> 0:18:52.359
<v Speaker 1>startup What's Goodly, calls Hackathon's the graveyard of ideas of

0:18:52.400 --> 0:18:56.480
<v Speaker 1>the project takes of the time, and the last which

0:18:56.480 --> 0:18:58.919
<v Speaker 1>is about making the marketing and getting it on the

0:18:58.960 --> 0:19:02.159
<v Speaker 1>app store and fix seeing bugs, making it so users

0:19:02.160 --> 0:19:04.440
<v Speaker 1>can actually log in and sign up, which a lot

0:19:04.440 --> 0:19:09.360
<v Speaker 1>of hackathon projects don't like just skip over completely. Um,

0:19:09.440 --> 0:19:12.880
<v Speaker 1>that stuff can take eight of the time, so it's

0:19:12.960 --> 0:19:16.639
<v Speaker 1>just it's not no one's incentivice to do it. So

0:19:16.720 --> 0:19:19.080
<v Speaker 1>you've got a bunch of projects that aren't totally built

0:19:19.119 --> 0:19:23.280
<v Speaker 1>out and can't be used by the general population. Yeah, exactly.

0:19:23.680 --> 0:19:26.640
<v Speaker 1>And a lot of people told me because they're working

0:19:26.720 --> 0:19:29.560
<v Speaker 1>quickly and they just want stuff to work. The code

0:19:29.720 --> 0:19:33.240
<v Speaker 1>that they write is usually really really bad. Oh I see,

0:19:33.280 --> 0:19:35.480
<v Speaker 1>So they'll use like ten steps instead of one to

0:19:35.520 --> 0:19:38.359
<v Speaker 1>perform the same function, which usually means it's clunky and

0:19:38.680 --> 0:19:41.560
<v Speaker 1>breaks more easily. Yeah, not ideal. And the other weird

0:19:41.640 --> 0:19:44.680
<v Speaker 1>thing about hackathons is that the better the project does

0:19:44.720 --> 0:19:47.639
<v Speaker 1>with the judges, the less likely the makers are to

0:19:47.680 --> 0:19:51.520
<v Speaker 1>continue it after the hackathon. When you win that something,

0:19:51.640 --> 0:19:54.400
<v Speaker 1>it's it's like as if you you completed it, even

0:19:54.400 --> 0:19:57.640
<v Speaker 1>though you really didn't. That was Ebenezer Mamo. He won

0:19:57.720 --> 0:20:00.440
<v Speaker 1>a recent cal Hacks hackathon with a project a team

0:20:00.440 --> 0:20:04.359
<v Speaker 1>called test Lapathic. It basically allows you to control a

0:20:04.400 --> 0:20:07.880
<v Speaker 1>Tesla car with your mind. My god, that sounds very

0:20:07.920 --> 0:20:11.800
<v Speaker 1>cool and vaguely dangerous. So how exactly did you do that? Well,

0:20:11.840 --> 0:20:14.560
<v Speaker 1>he and his team used an e G headset, you

0:20:14.560 --> 0:20:17.760
<v Speaker 1>know those mesh looking devices that you put over your head,

0:20:17.880 --> 0:20:20.679
<v Speaker 1>and it has maybe a couple dozen little metal disks

0:20:20.720 --> 0:20:24.600
<v Speaker 1>that attached, right, and they detect electrical activity in the brain. Yeah, exactly, Well,

0:20:24.600 --> 0:20:29.080
<v Speaker 1>they used that to map the brain activity to certain actions.

0:20:29.400 --> 0:20:32.200
<v Speaker 1>Then they used an analog signal to broadcast it to

0:20:32.240 --> 0:20:35.199
<v Speaker 1>an RC radio which controlled the motors in the Tesla

0:20:35.280 --> 0:20:37.440
<v Speaker 1>to make it stop or go, No wonder they won.

0:20:37.520 --> 0:20:40.840
<v Speaker 1>That sounds ingenious, but the creators didn't want to take

0:20:40.840 --> 0:20:43.760
<v Speaker 1>it to the next level. For us, it was for fun.

0:20:44.160 --> 0:20:49.040
<v Speaker 1>Um it's always for fun, and the secondary um purposes

0:20:49.160 --> 0:20:52.320
<v Speaker 1>to really showcase what the next generation of human computer

0:20:52.320 --> 0:20:54.880
<v Speaker 1>interfaces will look like. And for us, it's really all

0:20:54.880 --> 0:20:58.320
<v Speaker 1>about showing people that it's possible and that limits and exists.

0:20:58.960 --> 0:21:01.960
<v Speaker 1>It's this funny thing that while the students are pushing

0:21:01.960 --> 0:21:05.280
<v Speaker 1>the limits just for fun, they're being watched by all

0:21:05.359 --> 0:21:08.119
<v Speaker 1>those recruiters and mentors who are waiting for them to

0:21:08.160 --> 0:21:11.240
<v Speaker 1>grow up so they can hire them. So, Lazette, do

0:21:11.280 --> 0:21:13.440
<v Speaker 1>you think you saw the next Mark Zuckerberg or Evan

0:21:13.480 --> 0:21:16.000
<v Speaker 1>Spiegel at the Stanford hackath I don't know, Brad. I

0:21:16.119 --> 0:21:20.880
<v Speaker 1>met some pretty bright people who were really motivated, and

0:21:21.040 --> 0:21:24.399
<v Speaker 1>I also saw a couple of cool projects. It was

0:21:24.440 --> 0:21:26.399
<v Speaker 1>there anything there that you could see out in the

0:21:26.440 --> 0:21:29.960
<v Speaker 1>real world. Well, I really liked this one robotic drink

0:21:30.000 --> 0:21:32.280
<v Speaker 1>mixer because I've got a penchant from Margarita to say

0:21:32.280 --> 0:21:36.159
<v Speaker 1>no more, I'll where can I buy one? It was

0:21:36.200 --> 0:21:38.879
<v Speaker 1>a fun experience, though, and I can see some of

0:21:38.880 --> 0:21:42.119
<v Speaker 1>these maybe going on or maybe it just stays in

0:21:42.119 --> 0:21:44.680
<v Speaker 1>the graveyard. Who knows, maybe they'll be resurrected from the grave.

0:21:44.800 --> 0:21:47.359
<v Speaker 1>I also loved Jeff's idea of taking something that was

0:21:47.480 --> 0:21:51.520
<v Speaker 1>very proprietary and Menford Snapchat and repurposing it for Facebook.

0:21:51.600 --> 0:21:54.240
<v Speaker 1>That seems like a future that we should have where

0:21:54.280 --> 0:21:56.760
<v Speaker 1>any device out there works on the different social networks

0:21:56.760 --> 0:22:03.360
<v Speaker 1>that we all use. So as the hackathon at Stanford

0:22:03.440 --> 0:22:06.520
<v Speaker 1>kicked down to the final minutes for people stressing out, well,

0:22:06.520 --> 0:22:09.800
<v Speaker 1>there were still that fun vibe and people still had

0:22:09.840 --> 0:22:12.880
<v Speaker 1>smiles on their faces, but you could definitely feel that

0:22:12.960 --> 0:22:15.640
<v Speaker 1>people were starting to get stressed. I mean, these are

0:22:15.720 --> 0:22:18.720
<v Speaker 1>very competitive people who had just spent the last thirty

0:22:18.800 --> 0:22:20.879
<v Speaker 1>five hours crunching on a project and they wanted to

0:22:20.920 --> 0:22:24.399
<v Speaker 1>be as good as possible. Hey guys, good morning. I

0:22:24.520 --> 0:22:26.399
<v Speaker 1>just want to let you know that you can want

0:22:26.520 --> 0:22:28.920
<v Speaker 1>your have to be judged. Please submit it on death

0:22:28.960 --> 0:22:31.399
<v Speaker 1>post by ted am for all the prizes and sponsor

0:22:31.440 --> 0:22:35.760
<v Speaker 1>prizes you want to be judged for. So what was

0:22:35.800 --> 0:22:39.680
<v Speaker 1>the actual finish, Like, you know, it was kind of anticlimactic.

0:22:39.720 --> 0:22:43.119
<v Speaker 1>I expected people to be high fiving and cheering, but

0:22:43.680 --> 0:22:45.600
<v Speaker 1>nobody did that. It was just kind of quiet and

0:22:45.640 --> 0:22:48.480
<v Speaker 1>even the winners of this hackathon, like Cliff, you know,

0:22:48.560 --> 0:22:50.639
<v Speaker 1>the guy that felt like a god when he coded,

0:22:51.160 --> 0:22:54.440
<v Speaker 1>he didn't even seem really fixated on it, And like

0:22:54.560 --> 0:23:10.760
<v Speaker 1>Jeff said, it's really about the process of creation. And

0:23:10.840 --> 0:23:14.280
<v Speaker 1>that's it for this week's Decrypted. Thanks for listening. We'd

0:23:14.280 --> 0:23:16.479
<v Speaker 1>love to hear what you thought of this episode. Record

0:23:16.480 --> 0:23:19.119
<v Speaker 1>a voice message and send it to us at Decrypted

0:23:19.200 --> 0:23:22.520
<v Speaker 1>at Bloomberg dot net or I'm on Twitter at Lazette,

0:23:22.640 --> 0:23:26.480
<v Speaker 1>Underscore Chapman and I'm at brad Stone. If you haven't already,

0:23:26.480 --> 0:23:29.159
<v Speaker 1>please subscribe to our show on iTunes or wherever you

0:23:29.200 --> 0:23:32.119
<v Speaker 1>get your podcasts. While you're there, please leave us a

0:23:32.200 --> 0:23:35.240
<v Speaker 1>rating in the review. It really helps more listeners find

0:23:35.240 --> 0:23:39.479
<v Speaker 1>our show. This episode was produced by Pia Gtcari, Liz Smith,

0:23:39.760 --> 0:23:42.919
<v Speaker 1>and Magnus Hendrickson. A big thank you to Emily Busso,

0:23:43.000 --> 0:23:46.199
<v Speaker 1>who edited the Prince story I wrote about professional hackath honors.

0:23:46.359 --> 0:23:49.080
<v Speaker 1>It's different than academic ones. You can find it at

0:23:49.080 --> 0:23:53.280
<v Speaker 1>Bloomberg dot com, Forward slash Tech. Alec McCabe is head

0:23:53.280 --> 0:23:55.880
<v Speaker 1>of Bloomberg Podcasts. We'll see you next week.