WEBVTT - Overcoming "Short-Termism"

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<v Speaker 1>This is Bloomberg Business Week with Carol Masser and Jason

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<v Speaker 1>Kelly on Bloomberg Radio. So he is well known to

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<v Speaker 1>our listeners in the global business community. Named ce of

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<v Speaker 1>Honeywell in O to stay there until early former CEO

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<v Speaker 1>of tr W, senior exec at GE and today his

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<v Speaker 1>chairman Avertive Holdings. Also a senior adviser at the private

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<v Speaker 1>equity firm kk Are. He is out with a new book.

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<v Speaker 1>It's called Winning Now, Winning Later, How companies can succeed

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<v Speaker 1>in the short term while investing for the long term.

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<v Speaker 1>We're delighted to have with us David Cote, he joins

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<v Speaker 1>us on the phone from Atlanta. Dave, nice to have

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<v Speaker 1>you here with Jason and myself. How are you and

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<v Speaker 1>how is Atlanta? Oh, things are going pretty well and

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<v Speaker 1>we just tasked the short range stormage beautiful right now. Well,

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<v Speaker 1>I was talking to my folks down there day. They

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<v Speaker 1>live there in the Atlanta area, right in Buckhead, and

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<v Speaker 1>you know, they were saying, it's just it's kind of

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<v Speaker 1>a strange time because obviously the cases are arising a

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<v Speaker 1>little bit, but Atlanta it feels a little bit open.

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<v Speaker 1>I mean, I wonder as someone who understands so much

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<v Speaker 1>of this, especially from an economic and a business perspective.

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<v Speaker 1>You know, what's your short term and we're gonna talk

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<v Speaker 1>about short term and long term, but what's your short

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<v Speaker 1>term outlook for the local economy there? Well, I mean,

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<v Speaker 1>you're right, things are a little more subdued here as

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<v Speaker 1>they are everywhere. But when it comes to how do

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<v Speaker 1>we manage our way through this, it comes back to

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<v Speaker 1>me that same principle short term, long term, and that's

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<v Speaker 1>you have to figure out how do you accomplish two

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<v Speaker 1>seemingly conflicting things at the same time. And that's always

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<v Speaker 1>true in business, and I'd argue in life it's true

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<v Speaker 1>whether it's how do you accomplish short term and long

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<v Speaker 1>term but not mutually exclusive. The same is true with

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<v Speaker 1>how do you open the economy but keep everybody safe?

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<v Speaker 1>And everybody seems to human nature tends to want one thing.

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<v Speaker 1>You either keep everybody safe and stay at home, or

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<v Speaker 1>you just completely reopened. And we just need to be

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<v Speaker 1>thoughtful about how we how we do this. And you're

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<v Speaker 1>seeing different experiences everywhere because I don't think everybody is

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<v Speaker 1>always as careful as they ought to be, because they

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<v Speaker 1>start thinking, oh, well, everything's fine now, it's not something

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<v Speaker 1>that's a binary choice out of way to accomplish those Yeah,

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<v Speaker 1>and that's not tricky certainly, this as we've seen in

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<v Speaker 1>terms of how it plays out. You know, it's interesting though,

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<v Speaker 1>you know, this whole short term long term Jason and

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<v Speaker 1>I Dave have a lot of conversations, um about the

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<v Speaker 1>lack of long term planning. Certainly maybe on a government level, uh,

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<v Speaker 1>in terms of some of the needed programs around the country,

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<v Speaker 1>but even it's difficult, I think if you're a publicly

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<v Speaker 1>held company to think long term, um, tell us when

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<v Speaker 1>you were, you know, running your company's whether it was honeywell,

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<v Speaker 1>whether it's t r W, you know, constantly thinking about

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<v Speaker 1>that quarter to quarter, and I know we report on it. Um,

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<v Speaker 1>how that kind of ties your hands? Well, this is

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<v Speaker 1>where uh, my view is different, and it's not so

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<v Speaker 1>much that it ties your hands. It's that you need

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<v Speaker 1>to just think differently about how you run the company.

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<v Speaker 1>And that's why the title of the first chapter is

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<v Speaker 1>banishing intellectual laziness, because it's too easy to just say, well,

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<v Speaker 1>you know, markets demand it, you got to make the quarter,

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<v Speaker 1>so we have no money to do this stuff. But

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<v Speaker 1>instead if you look at start to look at your

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<v Speaker 1>business differently and say, all right, I have to accomplish both.

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<v Speaker 1>How do I make sure I start thinking about both

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<v Speaker 1>an accomplishing boat at the same time. So you start

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<v Speaker 1>planning differently, and instead of we'll say long range planning

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<v Speaker 1>or strategic planning, be an annual event. You start to

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<v Speaker 1>figure out, how do I make this more short term

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<v Speaker 1>so that I got these milestones or even better inch

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<v Speaker 1>stones to make sure I'm making progress. How do I

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<v Speaker 1>run my operations so that I generate enough money so

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<v Speaker 1>that I have the flexibility to provide the return and

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<v Speaker 1>my investors are looking for, but at the same time

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<v Speaker 1>invest in the future. If you take a look at Honeywall,

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<v Speaker 1>for example, we had an empty pipeline of everything in

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<v Speaker 1>the beginning, and we slightly outperformed the S and P

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<v Speaker 1>five dred the first four or five years, and I

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<v Speaker 1>used to get questions from investors about it. Why isn't

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<v Speaker 1>it better, And I'd say, well, I've got an empty pipeline.

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<v Speaker 1>I gotta put money into this stuff. And if you

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<v Speaker 1>take a look at the subsequent ten years, we just

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<v Speaker 1>blew away the S and P five hundred, so that

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<v Speaker 1>over sixteen years, we generated eight return two and a

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<v Speaker 1>half times the SNP five. Because all that long term

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<v Speaker 1>stuff pays off. So why don't more people do that?

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<v Speaker 1>David Um I think it's it. First of all, it

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<v Speaker 1>takes a lot of work, and you do have to

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<v Speaker 1>really think about your business differently, and it's not an

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<v Speaker 1>easy mindset for people to grasp having to do the

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<v Speaker 1>two conflicting things at the same time. Right, human nation

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<v Speaker 1>always wants one, you know, tell me, boss, what's the

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<v Speaker 1>one thing you want? It's it's too easy to gravitate

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<v Speaker 1>to that. Whether you've got ten people, thousand people, a

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<v Speaker 1>hundred thousand people, it's an easy refuge. Do you think

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<v Speaker 1>the companies that ultimately do well, like and I think about,

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<v Speaker 1>you know, are those that really do manage it well

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<v Speaker 1>and maybe give up some quarterly growth perhaps, but they

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<v Speaker 1>understand and they communicate it well to their investors about

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<v Speaker 1>what they're doing. Those are the companies that potentially and

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<v Speaker 1>ultimately survived. Like I think about a company like Ge.

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<v Speaker 1>You spend time at Ge. You know, they spent a

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<v Speaker 1>lot of money and a lot of different things, and

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<v Speaker 1>then you know they really got into a really rough spot. Yeah,

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<v Speaker 1>not all long term spending makes sense. Just because it's

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<v Speaker 1>long term doesn't mean it's gonna work. And this is

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<v Speaker 1>where I get to You've gotta have some kind of

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<v Speaker 1>short term milestone of inch stones, if you will, to

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<v Speaker 1>say okay, is this working? And I often say there's

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<v Speaker 1>three aspects of leadership. The first is mobilizing a large group,

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<v Speaker 1>which is the most visible, but it's five pc of

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<v Speaker 1>the job. The second one is picking the right direction,

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<v Speaker 1>and then the third one is making sure that the

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<v Speaker 1>entire organization moves in that direction. And I think we

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<v Speaker 1>get a pretty good job at Honeywell and saying, Okay,

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<v Speaker 1>what are these long term seeds that were planting and

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<v Speaker 1>are they going to pay? And if they've stopped paying

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<v Speaker 1>while we stopped working on it, my successor is doing

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<v Speaker 1>the same thing. So it makes you feel pretty good

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<v Speaker 1>about where that's going. And that's what we're doing Invertive

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<v Speaker 1>Holes were executive chairman. I gotta ask you about leadership

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<v Speaker 1>because we have gone through the last few months it

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<v Speaker 1>feels like waxing and waning as a society as a culture.

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<v Speaker 1>Um so many crises that we're facing. And you know,

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<v Speaker 1>you served at the top of number of companies you

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<v Speaker 1>also served on the board of the Federal Reserve Bank

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<v Speaker 1>of New York. I believe so you understand the workings

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<v Speaker 1>of government, UH and companies in the corporate world, what

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<v Speaker 1>do you make of leadership of the Let's just start

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<v Speaker 1>with the first crisis, the coronavirus crisis that we've seen

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<v Speaker 1>from both the government level and and maybe the state

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<v Speaker 1>and local level. Well, I think there's gonna be a

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<v Speaker 1>lot to learn when we do the post mortem of

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<v Speaker 1>how could we have handled this differently? The if we

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<v Speaker 1>take a look at the economic cost of how we

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<v Speaker 1>went about it, it's absolutely huge and we need to

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<v Speaker 1>be a lot more thoughsible about how we handle these

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<v Speaker 1>things in the future. UH. Supply chains for key medical

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<v Speaker 1>equipment is something that's gonna need to get revisited, making

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<v Speaker 1>sure we've got the capacity to handle issues that comp

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<v Speaker 1>in the future, and just getting better compliance across the country.

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<v Speaker 1>When it comes to what exactly everybody ought to be

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<v Speaker 1>doing this is we just weren't that prepared for it,

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<v Speaker 1>and nobody was. I mean there was no country that was.

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<v Speaker 1>So I don't fault anybody for this, but we sure

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<v Speaker 1>ought to learn from this on how to make sure

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<v Speaker 1>we have better early warning systems. UH, more money going

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<v Speaker 1>into some of the national organizations that understand what to

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<v Speaker 1>do with these crises and for forecast them a little better.

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<v Speaker 1>When you see a smidge of something happening, how do

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<v Speaker 1>you respond to it? So I think it's gonna be

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<v Speaker 1>hopefully a really good post mortem analysis done here on

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<v Speaker 1>after action report on what do we do, what do

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<v Speaker 1>we do with the next time it happens, Because we've

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<v Speaker 1>got to assume that was especially the population of the

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<v Speaker 1>planet going a ten billion people over the next thirty

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<v Speaker 1>five years according to the u N report, and it's

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<v Speaker 1>more expensive travel. This is gonna happen again. We need

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<v Speaker 1>to be a lot better prepared, flexible and responsive. We're

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<v Speaker 1>never going to be able to predict exactly what it is,

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<v Speaker 1>but we can sure make ourselves a lot more flexible

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<v Speaker 1>in terms of response. Yeah, exactly, And I do wonder

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<v Speaker 1>you know, it's interesting leadership this time around. You know,

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<v Speaker 1>if it wasn't coming necessarily on the federal level, we

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<v Speaker 1>certainly saw it on the local level. We also saw Dave,

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<v Speaker 1>you know, C E O S I feel like, step

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<v Speaker 1>up and whether it was taking care of their workers,

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<v Speaker 1>you know, when they needed to and I do wonder

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<v Speaker 1>you know how that you know if that change is

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<v Speaker 1>going forward, that you know companies understand that in some

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<v Speaker 1>cases they may be on their own with this. Yeah,

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<v Speaker 1>I'd say that's probably going to be pretty typical, just

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<v Speaker 1>because companies are smaller than governments, so you can respond faster.

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<v Speaker 1>You don't have to convince a lot of people to

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<v Speaker 1>do something, you can just go ahead and do it,

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<v Speaker 1>So you are going to be able to respond faster.

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<v Speaker 1>And yeah, I think everybody should be pretty proud of

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<v Speaker 1>how companies responded overall here, whether it's trying to get

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<v Speaker 1>the key uh supply things that were needed, the how

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<v Speaker 1>do they protect their workers. I think companies have been

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<v Speaker 1>a pretty good job. But everybody's gonna need to up

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<v Speaker 1>their game going forward because it's been a huge learning

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<v Speaker 1>experience for companies, state governments, federal governments, UH, medical uh,

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<v Speaker 1>whether they're hospitals, doctors, agencies, everybody is going to have

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<v Speaker 1>to up their game here we'll speak of upping their game, David.

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<v Speaker 1>There seems to be consensus that companies need to do

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<v Speaker 1>more and need to be more methodical and more proactive

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<v Speaker 1>and make real decisions and maybe some hard choices around

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<v Speaker 1>diversity and equality. Uh, you know you're there in Atlanta

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<v Speaker 1>where so many things have happened historically and of late

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<v Speaker 1>around questions of civil rights and and the gross in

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<v Speaker 1>equal all these that exists in our system, so much

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<v Speaker 1>of it is economic. As a leader, how do you

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<v Speaker 1>think about this, how do you think about it at

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<v Speaker 1>your company? And what are some of the conversations you're having. Well,

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<v Speaker 1>I'd say, uh, I have to preface all of this

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<v Speaker 1>a cars with I'm a sixty seven year old, white

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<v Speaker 1>male former CEO who grew up in New Hampshire, So

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<v Speaker 1>it's not Uh. The last thing I ever want to

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<v Speaker 1>pretend to is that I'm an expert in this area

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<v Speaker 1>or I've got it right, I would say, though, I

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<v Speaker 1>do think this is another area where both a short

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<v Speaker 1>term and a long term approach can make a difference.

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<v Speaker 1>On the short term side, there's all the stuff that

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<v Speaker 1>we need to just do better than we do today,

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<v Speaker 1>the hiring side of it, well, and I was pretty

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<v Speaker 1>proud of our track record at uh Honeywell, criminal justice reform,

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<v Speaker 1>policing tactics, those are all things we ought to address. However,

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<v Speaker 1>there's a big long term aspect to this that I

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<v Speaker 1>don't think gets talked about all that much. And that's okay.

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<v Speaker 1>What are some of the root causes for why minority

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<v Speaker 1>UH populations are overrepresented in the lower socioeconomic classes? And

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<v Speaker 1>if we take a look at one, I'd say education

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<v Speaker 1>and the way we fund education based on property taxes largely,

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<v Speaker 1>which means wealthy school districts have more money, better schools,

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<v Speaker 1>whole ones don't. And if unless we do something to

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<v Speaker 1>address that, we just perpetuate these class distinctions, which yes

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<v Speaker 1>sex minorities, but also affects UH white families that are

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<v Speaker 1>in the same boat. Now, I mus be more discussion

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<v Speaker 1>about some of those What are some of the longer

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<v Speaker 1>term things we need to do? All right, David Cody,

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<v Speaker 1>gotta leave it there, Thank you so much. Come back.

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<v Speaker 1>We would love to talk to war David Cody, of course,

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<v Speaker 1>former Honeywell CEO. Check out his book Winning Now, Winning Later.