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Speaker 2: All right, guys, Welcome back E y L.

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Speaker 3: Virtual Addition the first of the sorts, and this is

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Speaker 3: a very very special reason special episode for a couple

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Speaker 3: of different reasons. A it's the first time that we're

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Speaker 3: actually going virtual. We in the age of social distancing,

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Speaker 3: so we are adapting to the times like everybody else's

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Speaker 3: and b it's something that we haven't covered yet, and

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Speaker 3: I think it's perfect timing because we try to facilitate

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Speaker 3: requests for industries and also for individuals as well when

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Speaker 3: we can, and this one is actually one of the

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Speaker 3: top requested for individuals and industries. So yeah, it's crazy.

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Speaker 3: So Amazon FBA is huge. There's there's tons thousands of

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Speaker 3: sellers on Amazon, and what FBA stands for is fulfilled

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Speaker 3: by Amazon. So it's the whole industry of people that

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Speaker 3: work as middleman, for lack of a better way, work

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Speaker 3: to buy products and then sell it on Amazon. But

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Speaker 3: they don't keep any merchandise or any products on them

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Speaker 3: because it's all shipped from different locations to Amazon's warehouses.

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Speaker 3: They have over one hundred warehouses and throughout the America

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Speaker 3: and all over the world, and then it's shipped to

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Speaker 3: the actual people that buy it. So it's a very

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Speaker 3: interesting business model. So that's something I actually learned about

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Speaker 3: very recently, and it's very lucrative. I found out so

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Speaker 3: people he was asking for us to cover it, and

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Speaker 3: then people was asking for Joshua and Chris. I kept

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Speaker 3: handing his name I went to mister Graham. He got

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Speaker 3: Lamborghinis and helicopters and all kinds of stuff. Rolexes. Yeah,

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Speaker 3: he's living a life. So you know, it was just

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Speaker 3: a perfect match. So we reached out to him and

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Speaker 3: he was real, real cool about it. He said, yeah,

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Speaker 3: I come on, So without further ado, Josh, pleasure to

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Speaker 3: have you.

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Speaker 2: Can I call you Josh? Is that cool? Joshua was Josh, Yeah.

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Speaker 4: Josh is cool. I appreciate you, my brothers man, for

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Speaker 4: having me. It's an honor, man, and it's a blessing

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Speaker 4: to be a blessing. So I'm ready to get started, man,

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Speaker 4: help as many people as we can.

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Speaker 3: So let's start at the beginning, because we'd like to

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Speaker 3: tell the backstory before we actually get into the business model,

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Speaker 3: because I think it's important for people to understand who

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Speaker 3: these people are that we actually bring on the podcast.

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Speaker 3: And as I said, you're interesting because if somebody looks

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Speaker 3: on your social media page now, they see all of

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Speaker 3: the trappings of success, the jury, the Lamborghini, the you know,

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Speaker 3: trips to Brazil. But it wasn't always like that. And

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Speaker 3: I know I was watching some of your YouTube clips

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Speaker 3: and you were saying that you come from humble beginnings.

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Speaker 3: He was actually working I believe, like the overnight.

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Speaker 5: Shit seven seven figures man.

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Speaker 3: Yeah, h making seven hundred and seven dollars and twenty

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Speaker 3: five cents an hour overnight, pretty much shorting trash. So

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Speaker 3: you know, it's crazy that you went from that to

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Speaker 3: becoming a millionaire in a very short period of time.

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Speaker 2: So can we get.

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Speaker 3: Into the backstory of how you got to this point

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Speaker 3: and what really introduced you to Amazon seller?

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Speaker 4: Yeah? Absolutely, So, like we were just talking about, people

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Speaker 4: see the shine, but they don't see the grind, and

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Speaker 4: it hurt. Like I felt the anxiety as you were

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Speaker 4: talking about it because I remember vividly. The reason why

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Speaker 4: I go so hard today is because I remember vividly

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Speaker 4: sleeping on that air mattress in that one bedroom apartment,

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Speaker 4: you know, volunteering at the Salvation Army for for can

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Speaker 4: goods and for bread for my family, and you know,

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Speaker 4: volunteering at the Center Township, literally pressure washing gum off

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Speaker 4: the sidewalk at the Center Hall for vouchers to pay

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Speaker 4: my rent. So, like, I get a little anxiety when

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Speaker 4: you talk about it because I remember that, and I

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Speaker 4: always made a vow to myself I would never forget

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Speaker 4: where I was. That way, when I get where I

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Speaker 4: am that I always be grateful and humble. So it's

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Speaker 4: just like bringing that back is like flashback, like a

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Speaker 4: little PTSD but back in the day, Like I always

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Speaker 4: had a like a hustle ambition about me. Like even

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Speaker 4: when I was young and in school, I used to

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Speaker 4: hustle candy, chips, little bags and chips, all types of

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Speaker 4: stuff to just hustle coming up from you know where

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Speaker 4: I was at and the way that I came up,

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Speaker 4: and I just always loved hustling, Like I was selling

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Speaker 4: baseball cards, candy, like anything right, and where I was at,

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Speaker 4: you know, I was around the wrong crowd and stuff.

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Speaker 4: And back then there's not much that you could do

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Speaker 4: to make money. So I was always trying to find

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Speaker 4: ways to make money, and I was around the wrong crowd,

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Speaker 4: and you know, I ended up even felling at the

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Speaker 4: age of eighteen, like I was a high school dropout.

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Speaker 4: I was raised by a single mother at the time

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Speaker 4: we were struggling. I was like my mind wasn't on school.

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Speaker 4: It was on like how can I help my mom out?

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Speaker 4: How can I provide? So you know, I ended up

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Speaker 4: making some wrong decisions and you know, becoming a fellon

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Speaker 4: at an early age and had multiple children. So I

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Speaker 4: say that to say, like I had nothing else that

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Speaker 4: I could do. So at that age, I was working

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Speaker 4: for a temp agent called Spartan Staffing for a company

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Speaker 4: called Finitech and I would literally handstort through trash for

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Speaker 4: bare minimum wage. That's why, like if you guys see

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Speaker 4: like the podcast or the YouTube, it's the story of

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Speaker 4: seven twenty five to seven figures. I was literally making

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Speaker 4: minimum wage. And I met my wife who we went

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Speaker 4: to school with, but we really did know each other

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Speaker 4: in school. And I met my wife through a mutual

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Speaker 4: friend and I would go to pick her up and

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Speaker 4: just go to see her on her lunch. And her

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Speaker 4: boss was an older gentleman right, and he was always

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Speaker 4: reading old school, just always reading the newspaper, always online,

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Speaker 4: just reading news articles. And I would just explain to

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Speaker 4: him like yo, like I want to own a business

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Speaker 4: like you, and I want to be able, like this

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Speaker 4: is where I'm at, and I know that you know,

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Speaker 4: my current situation, you know, doesn't have to be my

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Speaker 4: final destination. I want to do something like you, like

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Speaker 4: own a business. So he ended up being like my

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Speaker 4: first mentor. I didn't even know what a mentor. I

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Speaker 4: was like, he's an old head. He's got a business.

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Speaker 4: Even though he's not rich, he doesn't have to work

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Speaker 4: for someone else. So I was always talking to him,

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Speaker 4: and he was always reading the newspaper, and he was

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Speaker 4: talking about Amazon, like I think e commerce is the

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Speaker 4: new wave of the future. This is in twenty fourteen,

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Speaker 4: so this is like six years ago. And he was

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Speaker 4: talking about Jeff Bezos and what he was doing and

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Speaker 4: how he thinks this is going to be the wave.

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Speaker 4: And he was just always just putting it in my ear.

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Speaker 4: And you know how I was trying to do so

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Speaker 4: many different things, trying to do all these side hustles

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Speaker 4: and stuff to make money because I was working third

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Speaker 4: shift seven pm to three am. I didn't get to

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Speaker 4: see my family. So I was trying to hustle stuff.

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Speaker 4: I was selling clothing, I was cutting grass, I was

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Speaker 4: doing whatever, like I tried to start a long care company,

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Speaker 4: like anything I could do, just to hustle to make

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Speaker 4: some money. That's all I knew. And he told me

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Speaker 4: about this Amazon thing, and I really dived in. Like

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Speaker 4: I didn't even have a computer. I would walk to

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Speaker 4: the library to do research and the rest is history.

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Speaker 4: Like I learned about Amazon, I tried, I tried, I tried,

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Speaker 4: I kept failing, And after the three failed products, the

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Speaker 4: fourth one was a home run product. It changed my life.

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Speaker 4: So that's like a whole, like three years story, like

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Speaker 4: in like five minutes, but that's how it started. Man.

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Speaker 6: Now, Josh, I've been an Amazon member for about that time.

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Speaker 6: But what turned you on to the FBA side of it?

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Speaker 4: So the FBA side of it, fulfillment by Amazon is

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Speaker 4: what FBA is is one of the best ways that,

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Speaker 4: in my personal opinion, you can sell on Amazon. So

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Speaker 4: there's a few different types of ways to sell on Amazon.

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Speaker 4: I'm glad you asked that question. Like I previously said,

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Speaker 4: I was hustling stuff. So when I was going going

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Speaker 4: online trying to find ways to make money, I found

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Speaker 4: out about arbitrage, which is another way you can sell online,

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Speaker 4: which is where you take brand name products that already exist,

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Speaker 4: large brand name products, you buy them at a discounted price.

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Speaker 4: So if they're on sale or they're at the thrift

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Speaker 4: store or something like that, and they're below MSRP, which

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Speaker 4: is manufactured suggested retail pricing, you buy it at that

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Speaker 4: discount and you sell it at full price and you

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Speaker 4: keep the difference. So I was already doing that. I

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Speaker 4: was taking my little bit of money and I was

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Speaker 4: going to the Salvation Army and trying to find designer clothing,

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Speaker 4: and I was reselling it on eBay for that full markup.

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Speaker 4: And I was doing the same with Amazon. I was

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Speaker 4: trying to find stuff online discounts coupons and buy it

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Speaker 4: on sale and sell it at full price and keep

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Speaker 4: the difference. So when he told me about Amazon and

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Speaker 4: I started researching and learning about Amazon, I learned about arbitrage,

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Speaker 4: and I knew that you could do it on Amazon.

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Speaker 4: But that was like a hustle. I wanted a real

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Speaker 4: business that was going to work for me, because my

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Speaker 4: mentor always told me that the true key to success

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Speaker 4: is to have your money work for you without you

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Speaker 4: working for it. Like he told me, like, you got

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Speaker 4: to eliminate the hustle mentality, like, of course you got

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Speaker 4: to hustle to get things started, but the end you

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Speaker 4: should have the end in mind in the beginning, and

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Speaker 4: the end is to have your business work for you

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Speaker 4: without you working for it. He was always telling me

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Speaker 4: about less touches and to work on your business, not

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Speaker 4: for your business. So when I was looking at these

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Speaker 4: different methods, I was like, I'm already doing this and

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Speaker 4: I'm still hustling stuff and it's not sustainable. Like at

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Speaker 4: that time, I didn't know what sustainable was. But he

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Speaker 4: would break things down to me, like, you need something

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Speaker 4: that you can sell over and over and over again.

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Speaker 4: What you're doing is making you some fast cash. But

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Speaker 4: you can't find these clothes on sale. You can't find

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Speaker 4: these products on sale all the time. So when looking

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Speaker 4: at these different methods and stuff in business, I said,

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Speaker 4: you know what, like the light really the light bulb

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Speaker 4: really went off. I'm like these large brands like beat

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Speaker 4: by Dre or Apple, these large brands are finding products

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Speaker 4: that have demand that people need that they're buying every

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Speaker 4: single day, irregardless of the day, the month, the age,

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Speaker 4: the gender, and they're using Amazon to sell it. Right.

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Speaker 4: They don't need a physical store. You you don't need

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Speaker 4: to do this. You don't need to make some special product.

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Speaker 4: And there's products that people are gonna continuously need. So

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Speaker 4: that's when I learned the difference between the two and

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Speaker 4: I dove in to FBA, which is private label, so

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Speaker 4: you can sell on Amazon arbitrage, private label, or wholesale.

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Speaker 4: These are different business strategies, but the strategy that I

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Speaker 4: actually sell right the business model is called private labeling.

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Speaker 4: So instead of selling other people's products, large brand name products,

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Speaker 4: we find products that people want that have high demand,

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Speaker 4: low competition, and we create our own brands and then

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Speaker 4: we sell them. So that's what I specifically do for sure.

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Speaker 3: So can we get into it the basic basic ground

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Speaker 3: level one oh one explanation of what is FBI. I

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Speaker 3: understand that you're selling and its fulfilled by Amazon. You

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Speaker 3: sell of Amazon, but what does it actually entail? Can

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Speaker 3: you give the one oh one on the situation?

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Speaker 4: Yeah? Yeah, So FBA is fulfillment by Amazon. And this

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Speaker 4: is how to hold. Like a bird's eye view looking down,

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Speaker 4: this is a hold how the whole business works. So

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Speaker 4: we find these products. Once we find these products, we're

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Speaker 4: going to find a supplier, rather in the US or overseas,

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Speaker 4: doesn't matter where the supplier is at. The supplier is

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Speaker 4: going to make our product. Once that supplier makes our product,

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Speaker 4: they're gonna ship it directly to Amazon. And this is

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Speaker 4: where the FBA kicks and the fulfillment by Amazon. Once

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Speaker 4: Amazon receives that product in their warehouse, they're gonna facilitate it,

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Speaker 4: but then they're going to disperse it to other Amazon warehouses.

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Speaker 4: And that's how they can ship products, and it can

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Speaker 4: be Prime eligible, which like eighty percent high eighty percent

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Speaker 4: of everybody who shops on Amazon or Prime members, so

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Speaker 4: over one hundred and fifty million Prime members in the US.

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Speaker 4: And basically that means whenever we go online on Amazon

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Speaker 4: and shop, we get our products to our doorsteps in

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Speaker 4: two days. So Amazon facilitates it, disperses it to other

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Speaker 4: Amazon locations, and then when consumers people like me and you,

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Speaker 4: go buy products online, Amazon picks it, They pack it,

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Speaker 4: they wrap it, use their own boxes, their own labels,

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Speaker 4: their own workforce. You know, it's under their warehouse, and

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Speaker 4: then they ship it directly to customers. And if we

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Speaker 4: get it and we're like, yo, this isn't what we wanted,

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Speaker 4: or you know, it was warehouse damaged, or they just

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Speaker 4: decided they don't want it anymore. Amazon even handles the

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Speaker 4: customer service. So literally all we do is we find

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Speaker 4: the products, we find the supplier, and we manage our

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Speaker 4: inventory in our advertising, which is all done from the

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Speaker 4: seller central portal, which Amazon created, and that's like the

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Speaker 4: bird's eye view of how the whole system works.

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Speaker 3: So the products aren't like company products that actually just

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Speaker 3: random products and you're labeling it under your company. That's

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Speaker 3: kind of what I'm understanding. So can you give us

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Speaker 3: an example of, like what kind of products that would

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Speaker 3: entail for this?

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Speaker 4: Yeah? Absolutely, so I got I got like they're all

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Speaker 4: around the house. So this little lent roller like I've

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Speaker 4: just used before the interview to get the lint off

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Speaker 4: my shirt. We would find a product like this, like

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Speaker 4: there's no label on this anywhere, and let's just say

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Speaker 4: that there's a huge brand. Just because a huge brand

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Speaker 4: sells this product doesn't mean that we can't sell this product.

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Speaker 4: You just can't sell it as them if you're not

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Speaker 4: a licensee. So we would find a product that people

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Speaker 4: have a demand for, that people are going to use

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Speaker 4: every single day, irregardless of where they live, how old

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Speaker 4: they are, gender, et cetera. And then we would create

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Speaker 4: our own brand, so now it would be private labeled

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Speaker 4: by our brand. We would put our brand on it,

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Speaker 4: we would ship it directly to Amazon and they do

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Speaker 4: the rest. See what like a lot of people don't know,

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Speaker 4: Like when you think of like when you need to

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Speaker 4: blow your nose, you say, hey, can you pass me

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Speaker 4: that Kleenex? Right? Kleenex is a brand. The name of

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Speaker 4: the product is tissue, right, So that and that's like

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Speaker 4: brand note a writing. That's what we do is we

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Speaker 4: try to become APEX predators for these different categories, saying

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Speaker 4: like when you get out the shower, use a Q tip, Right,

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Speaker 4: it's actually a cotton swab. Q Tip's the brand name.

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Speaker 4: It's a private label brand name. So we find these

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Speaker 4: products that people need and we try to become household names.

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Speaker 4: We just find ways to differentiate them and prove them

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Speaker 4: and to gain market share through differentiating the products. And

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Speaker 4: that's what we do.

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Speaker 6: So you put your logo on it, you put your

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Speaker 6: brand on it. But after that it comes to a

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Speaker 6: manufacturing standpoint, Like what's that process like?

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Speaker 4: So once we find a product, so first we want

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Speaker 4: to verify in validate the product before we even order it.

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Speaker 4: So a few things we do is make sure it's

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Speaker 4: not a seasonal product. So I don't know if y'all

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Speaker 4: got kids, but I got kids, and we had these

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Speaker 4: fidget spinner things all around the house. Right, that's a

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Speaker 4: trending product. It went up like this, and just as

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Speaker 4: quick as it went up, it knows dives. So once

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Speaker 4: we verify that it's not a trending product, we move

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Speaker 4: forward and you can go to Google Trends. It's a

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Speaker 4: free tool. Type in the name of your product and

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Speaker 4: you can look at a historical chart, so it'll show you, like,

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Speaker 4: for the last five years, ten years, has this product

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Speaker 4: been selling every day? So once you identify it's going

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Speaker 4: to sell every single day, because that's what we want.

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Speaker 4: We don't want to hit or miss. We want something

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Speaker 4: that's going to make money every single day. After we

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Speaker 4: knock out the trending, then we look at the seasonality

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Speaker 4: so we can go on Google Trends again. If it's

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Speaker 4: only selling towards October like pumpkin carving kit, or November

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Speaker 4: and December like Christmas lights, then it's a seasonal product.

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Speaker 4: We don't want that. We want January through December. So

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Speaker 4: after we do these little things to verify and validate

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Speaker 4: that product, we go to ali Baba, which is where

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Speaker 4: we find the suppliers. It's free to use ali Baba.

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Speaker 4: You don't need any type of special account nothing like that,

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Speaker 4: and we're gonna go and type in the name of

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Speaker 4: our product, so just we would type in lent roller

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Speaker 4: into ali Baba, it's gonna show all these manufacturers. We

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Speaker 4: want to reach out to the manufacturer and we want

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Speaker 4: to do our due diligence and make sure that they're

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Speaker 4: one hundred. So how long have they been in business,

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Speaker 4: how many employees do they have, what is their gross

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Speaker 4: annual revenue, how many star ratings do they have. Look

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Speaker 4: at them on Better Business Bureau and prevet them to

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Speaker 4: make sure that they're legit. And then that's where you

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Speaker 4: do your negotiating. Once you come to a conclusion on

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Speaker 4: the price, you guys agree on a price, you found

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Speaker 4: a manufacturer, you're gonna give them thirty percent down on

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Speaker 4: the product, so that starts and initiates the manufacturing. Once

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Speaker 4: the manufacturing's done, you pay the rest. Once you pay

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Speaker 4: the rest, they're gonna go ahead and ship the product

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Speaker 4: directly to Amazon, so they're gonna handle getting it through customs.

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Speaker 4: They're gonna find the freight forward or everything for you.

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Speaker 4: It's gonna be shipped directly overseas if you're using a

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Speaker 4: China supplier and be checked in by Amazon. If you're

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Speaker 4: using US supplier, then it's from the supplier's warehouse directly

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Speaker 4: to Amazon. Then Amazon checks it in and you go

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Speaker 4: back to that other process, right they pick it, packet,

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Speaker 4: ship it, handle returns.

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Speaker 6: So when you're in Google Trends, from what I read,

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Speaker 6: you want to find products that have high demand and

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Speaker 6: low competition. Is there a certain statistic or a metric

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Speaker 6: that you use when you're trying to find that.

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Speaker 2: Yeah, so we use.

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Speaker 4: Google Trends for seasonality and to see if it's a

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Speaker 4: trending product.

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Speaker 2: Can you explain what Google Trends are.

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Speaker 4: Yeah. So Google Trends is a website owned by Google.

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Speaker 4: It's a free tool owned by Google, and it's a

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Speaker 4: way to measure analytics on products. So if you go

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Speaker 4: to Google Trends, it's products, celebrities, countries. You can go

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Speaker 4: and type into anything and it's going to show you

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Speaker 4: like historical charts and analytics on that thing. If you

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Speaker 4: go to a movie, it'll show you when the movie

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Speaker 4: was created, how long the movie's been out, how many sales.

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Speaker 4: If you go and put a product in it, it'll

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Speaker 4: tell you the first time the product showed up, how

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Speaker 4: long it's been around, how many people on Google are

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Speaker 4: going to type for this product. And the reason why

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Speaker 4: we use Google Trends is because Amazon is a search

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Speaker 4: engine just like Google, and Google's the largest search engine.

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Speaker 4: So even though it's not Amazon direct metrics, it's very

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Speaker 4: similar and very close because Google is a huge search engine.

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Speaker 4: So we go and we find that data from Google Trends,

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Speaker 4: and that's how we find out, Hey, this products selling,

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Speaker 4: you know, twelve months out the year. This product has

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Speaker 4: depth of market, meaning it didn't just spike like the

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Speaker 4: fidget spinner. Like if you go and type this product

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Speaker 4: and you're going to see for the last ten years,

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Speaker 4: it's been selling every single day. It's been selling every

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Speaker 4: single month. So we want to see a nice horizontal

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Speaker 4: chart when we look for products that have high demand

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Speaker 4: low competition. There's no exact metric that's going to say like, hey,

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Speaker 4: this product has high demand, low competition. What we want

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Speaker 4: to look for is we want to go directly to

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Speaker 4: Amazon and type in the name of the product, and

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Speaker 4: when we're looking at all the different sellers, we want

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Speaker 4: to see how many of those sellers have under one

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Speaker 4: hundred reviews, have under two hundred reviews that are still selling.

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Speaker 4: You know, ten plus units a day. If you're selling

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Speaker 4: ten plus units a day, that's three hundred units a month.

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Speaker 4: So that's like the bare minimum metric I look for.

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Speaker 4: So that would equal low competition, and that's how we

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Speaker 4: identify if it has high dead man low competition. Right.

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Speaker 4: Another way is there's something called BSRO, which stands for

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Speaker 4: best seller Ranking. If you're on an Amazon listing and

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Speaker 4: you scroll down, you'll actually see category and then subcategory.

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Speaker 4: So category may be home products, subcategory may be lent roller, right,

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Speaker 4: and then it'll have a number next to it. That's

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Speaker 4: the BSR Bestseller Ranking. So that's based out of a

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Speaker 4: million out of let's just say there's a million sellers.

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Speaker 4: It's based out of all million sellers. So we look

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Speaker 4: at that listing and it's number ten. That's one of

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Speaker 4: the top selling products. So we'll look at that competitor.

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Speaker 4: We'll look at what they're selling, how many units they're selling,

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Speaker 4: to make, you know, to make a statement as to

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Speaker 4: does this product have high demand low competition.

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Speaker 2: So that's interesting. I just learned something.

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Speaker 3: So I was wondering what actually that meant to be

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Speaker 3: a private label, But that's really interesting. So the private

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Speaker 3: label is you pick a nondescript item like a lint roller,

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Speaker 3: which nobody really knows who makes lint rollers. So now

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Speaker 3: you put your private label on that, which is x

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Speaker 3: Y and Z lint rolling company. So you get the

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Speaker 3: lint rollers from China, some warehouse in China, and now

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Speaker 3: you actually brand it with your company, your logo whatever,

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Speaker 3: x Y and Z lint rollers. You put it on Amazon,

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Speaker 3: and then they buy it from Amazon, so you never

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Speaker 3: actually get receipt of the product. It goes to Amazon's

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Speaker 3: website directly from the warehouse.

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Speaker 4: We never touched it. It could be us, it could be

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Speaker 4: China where wherever, we never touch it.

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Speaker 3: And then when somebody goes to Amazon and types in

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Speaker 3: lint roller, your product shows up on the first page.

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Speaker 3: If you can make it to the first page, we'll

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Speaker 3: talk about that. And nobody ever cares like what the

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Speaker 3: company is that makes the lint roller. They usually just

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Speaker 3: go for like the lowest priced item, I think, or

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Speaker 3: you know, the best reviews or who has the most

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Speaker 3: star rating or whatever. And it's a variety of different

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Speaker 3: products like that, like lint rollers, those things that you

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Speaker 3: like stuff into your shoe to like form your shoe,

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Speaker 3: nail clippers. Like, there's all kinds of stuff that's just

430
00:20:07,440 --> 00:20:11,160
Speaker 3: really nondescript. A couple of weeks ago, even toilet paper,

431
00:20:11,160 --> 00:20:13,479
Speaker 3: when nobody could buy toilet paper. People's going on Amazon

432
00:20:13,480 --> 00:20:15,479
Speaker 3: and buy toilet paper. You're not really tripping off of

433
00:20:15,560 --> 00:20:18,720
Speaker 3: like it gotta be Sherman. It's like at this point,

434
00:20:18,760 --> 00:20:21,679
Speaker 3: you just get whatever you can get. So, now that

435
00:20:21,720 --> 00:20:23,160
Speaker 3: I'm thinking about it, the more and more I think

436
00:20:23,160 --> 00:20:26,760
Speaker 3: about it, I just think of different nondescript products. That

437
00:20:27,280 --> 00:20:31,080
Speaker 3: doesn't really matter what the name of it is because

438
00:20:31,119 --> 00:20:34,240
Speaker 3: nobody ever even knows the name of these products. It's interested.

439
00:20:34,240 --> 00:20:37,280
Speaker 3: I never thought about that before. So this is crazy.

440
00:20:37,359 --> 00:20:40,240
Speaker 3: So how much money can you actually make in this business?

441
00:20:40,240 --> 00:20:44,119
Speaker 3: Because now I'm actually interested? This is extremely interesting. How

442
00:20:44,200 --> 00:20:45,879
Speaker 3: much money can you make on average? I know it

443
00:20:45,880 --> 00:20:48,040
Speaker 3: probably varies, but on average, how much money can you make?

444
00:20:48,080 --> 00:20:48,720
Speaker 3: I'm interested?

445
00:20:48,880 --> 00:20:52,000
Speaker 4: Yeah, So what we recommend. What we recommend is nothing

446
00:20:52,080 --> 00:20:55,679
Speaker 4: less than thirty percent net profit margins. So net is

447
00:20:55,720 --> 00:20:58,200
Speaker 4: going to be after everything's said and done, gross would

448
00:20:58,200 --> 00:21:00,560
Speaker 4: be like the total number net is that heap that

449
00:21:00,680 --> 00:21:02,800
Speaker 4: number that you get to keep. So we like to

450
00:21:02,840 --> 00:21:06,119
Speaker 4: shoot for thirty as the minimum. Typically it's going to

451
00:21:06,160 --> 00:21:08,159
Speaker 4: be around forty to fifty percent, But it depends on

452
00:21:08,200 --> 00:21:11,040
Speaker 4: the product, depends on the time of the year. Towards

453
00:21:11,080 --> 00:21:13,040
Speaker 4: the end of the year, you know, price is going

454
00:21:13,080 --> 00:21:15,720
Speaker 4: to be a little bit higher, on logistics, on fulfillment fees,

455
00:21:15,800 --> 00:21:18,840
Speaker 4: just everything. But typically we like to see between thirty

456
00:21:18,840 --> 00:21:21,560
Speaker 4: and fifty percent profit margin. This is after we buy

457
00:21:21,600 --> 00:21:24,960
Speaker 4: our product, after which is the cog or cost of goods,

458
00:21:25,240 --> 00:21:28,760
Speaker 4: after we ship our product, which is logistics, after Amazon

459
00:21:28,920 --> 00:21:32,520
Speaker 4: stores our product, because we're paying fees, after we sell

460
00:21:32,560 --> 00:21:35,400
Speaker 4: a product, they pick it, they use everything. After everything's

461
00:21:35,400 --> 00:21:37,480
Speaker 4: said and done, we want to make thirty to fifty

462
00:21:37,480 --> 00:21:40,280
Speaker 4: percent profit. So if we're selling a product for twenty bucks,

463
00:21:40,520 --> 00:21:42,920
Speaker 4: we want to keep six dollars. And if you could

464
00:21:42,920 --> 00:21:45,320
Speaker 4: be around thirty three percent, which is right around that

465
00:21:45,359 --> 00:21:48,520
Speaker 4: bare minimum number, every three units you sell, you're doubling

466
00:21:48,560 --> 00:21:50,600
Speaker 4: your money. So that's how you can really, you know,

467
00:21:50,720 --> 00:21:51,840
Speaker 4: start to grow and scale.

468
00:21:52,000 --> 00:21:53,960
Speaker 6: Yeah, this is so crazy because for so long we've

469
00:21:53,960 --> 00:21:56,080
Speaker 6: been taught like having generic things is not the thing

470
00:21:56,119 --> 00:21:58,840
Speaker 6: to do, right, and this is a prime example of yes,

471
00:21:58,960 --> 00:22:02,160
Speaker 6: this could be a big business of having generic items. Well,

472
00:22:02,240 --> 00:22:05,000
Speaker 6: my question is what's Amazon's cut? Like, I know they

473
00:22:05,000 --> 00:22:07,040
Speaker 6: take a percentage. What's that cut in this deal?

474
00:22:07,320 --> 00:22:10,720
Speaker 4: Yeah, so it fluctuates. They're constantly changing like how much

475
00:22:10,760 --> 00:22:13,439
Speaker 4: they're charging in a reference to the referral fee, but

476
00:22:13,520 --> 00:22:17,120
Speaker 4: it's typically right around fifteen to twenty percent of the

477
00:22:17,160 --> 00:22:20,240
Speaker 4: product costs. So if you're selling the product for twenty bucks,

478
00:22:20,320 --> 00:22:22,320
Speaker 4: they're going to take you know, they're going to take

479
00:22:22,359 --> 00:22:27,280
Speaker 4: four bucks. But that's everything storing the product, shipping the product,

480
00:22:27,359 --> 00:22:30,840
Speaker 4: facilitating the products. That's the referral fee and everything. And

481
00:22:30,880 --> 00:22:34,040
Speaker 4: like I said, on top of their fee and the

482
00:22:34,080 --> 00:22:37,359
Speaker 4: product costs and the shipping and the advertising and everything else,

483
00:22:37,440 --> 00:22:39,879
Speaker 4: we still want to make that thirty to fifty percent

484
00:22:40,160 --> 00:22:44,280
Speaker 4: profit margin because we're going directly to the manufacturer. We're

485
00:22:44,280 --> 00:22:46,879
Speaker 4: not going to a middleman. We're not going to someone

486
00:22:46,880 --> 00:22:50,360
Speaker 4: who's wholesaling these products. We're not going and buying products

487
00:22:50,440 --> 00:22:53,280
Speaker 4: at a discounted rate. We're going directly to the place

488
00:22:53,320 --> 00:22:56,440
Speaker 4: where they manufacture it, where the large brands go. We're

489
00:22:56,440 --> 00:22:59,040
Speaker 4: going where Nike goes, We're going where beats by dre goes,

490
00:22:59,040 --> 00:23:01,160
Speaker 4: We're going with all the top guys go, and we're

491
00:23:01,160 --> 00:23:04,520
Speaker 4: getting it manufactured. So that's how we make our money,

492
00:23:04,560 --> 00:23:06,120
Speaker 4: and that's how we get our margin where it needs

493
00:23:06,119 --> 00:23:06,280
Speaker 4: to be.

494
00:23:06,440 --> 00:23:09,919
Speaker 3: That's interesting because I always kind of knew that the

495
00:23:10,000 --> 00:23:12,280
Speaker 3: money was in the non descript items. Because if you

496
00:23:12,320 --> 00:23:14,520
Speaker 3: think about it, like, let's take something like a refrigerator.

497
00:23:14,880 --> 00:23:19,919
Speaker 3: The average person might buy three, maybe four refrigerators, like

498
00:23:20,000 --> 00:23:22,800
Speaker 3: in their entire life, like life time, they might buy

499
00:23:22,800 --> 00:23:25,160
Speaker 3: four refrigerators in the entire life. Maybe not even that much.

500
00:23:25,600 --> 00:23:30,560
Speaker 3: But you pick something like a lint roller or you know,

501
00:23:31,600 --> 00:23:35,800
Speaker 3: Q tips things like that, that's reoccurrent. Yeah, it's reoccurrent thing.

502
00:23:35,840 --> 00:23:38,360
Speaker 3: You might buy one hundred lint rollers.

503
00:23:38,440 --> 00:23:40,240
Speaker 4: Hey, I gave you all this a secret sauce. This

504
00:23:40,320 --> 00:23:42,399
Speaker 4: is the secret sauce right here. The reason why a

505
00:23:42,440 --> 00:23:44,680
Speaker 4: perfect product let me let me just break this down.

506
00:23:45,240 --> 00:23:48,240
Speaker 4: So I like products that are lightweight. So there's two

507
00:23:48,240 --> 00:23:52,720
Speaker 4: different products. There's lightweight products, there's oversized products. So lightweight

508
00:23:52,720 --> 00:23:54,840
Speaker 4: products would be something like this. Oversized would be the

509
00:23:54,920 --> 00:23:58,320
Speaker 4: chair I'm sitting in. So lightweight products are cheaper to manufacturer,

510
00:23:58,400 --> 00:24:02,120
Speaker 4: cheaper ship ship, cheaper to facilitate number one. Number two,

511
00:24:02,359 --> 00:24:04,680
Speaker 4: The reason why this is a beautiful product is because

512
00:24:04,720 --> 00:24:08,320
Speaker 4: this is a usable product. So I like consumable products,

513
00:24:08,800 --> 00:24:12,800
Speaker 4: usable products in giftable products because people continuously use them.

514
00:24:13,080 --> 00:24:15,320
Speaker 4: So if I buy, like let's just say this desk

515
00:24:15,400 --> 00:24:17,920
Speaker 4: that my computer's setting on, I only need that once

516
00:24:17,960 --> 00:24:20,760
Speaker 4: and that's it said and done. This lent roller, once

517
00:24:20,800 --> 00:24:22,280
Speaker 4: you run out of the tape, you might buy the

518
00:24:22,359 --> 00:24:24,400
Speaker 4: lent roller set, but once you run out of the tape,

519
00:24:24,440 --> 00:24:26,520
Speaker 4: you need the tape again. Or if we have a

520
00:24:26,560 --> 00:24:29,080
Speaker 4: giftable product that can be gifted for a man or

521
00:24:29,119 --> 00:24:32,399
Speaker 4: a woman, guess what, there's birthdays, Father's Day, Mother's Day,

522
00:24:32,520 --> 00:24:38,960
Speaker 4: Valentine's Day, graduation. They're constantly being given. Another example is supplements.

523
00:24:38,960 --> 00:24:42,480
Speaker 4: Supplements are very small, very cheap to make, very small,

524
00:24:42,640 --> 00:24:46,600
Speaker 4: very cheap to ship, very cheap to fulfill, and guess what,

525
00:24:46,680 --> 00:24:48,320
Speaker 4: at the end of the thirty days, you need it again.

526
00:24:48,400 --> 00:24:50,680
Speaker 4: So you can actually have a subscribe and save, meaning

527
00:24:50,960 --> 00:24:53,239
Speaker 4: it's a continuity package. People order it and they get

528
00:24:53,280 --> 00:24:55,920
Speaker 4: it every single month. So some of the products, I

529
00:24:56,000 --> 00:24:58,040
Speaker 4: look like I'm in the beauty really big, and I'm

530
00:24:58,080 --> 00:25:01,680
Speaker 4: in office in office products very big, because these are

531
00:25:01,680 --> 00:25:04,280
Speaker 4: products that you constantly use that you need to reorder.

532
00:25:04,480 --> 00:25:06,639
Speaker 4: So I'm constantly thinking, like, we don't want a one

533
00:25:06,720 --> 00:25:09,280
Speaker 4: night stand with our customers, we want the marriage. And

534
00:25:09,400 --> 00:25:11,679
Speaker 4: so many people focus on that one night stand, Like,

535
00:25:11,920 --> 00:25:13,560
Speaker 4: how can I make the most amount of money on

536
00:25:13,640 --> 00:25:16,080
Speaker 4: the first touch, or what's the product that people were

537
00:25:16,080 --> 00:25:18,360
Speaker 4: gonna buy a lot of on that first touch. I'm

538
00:25:18,400 --> 00:25:21,080
Speaker 4: thinking down the road, what's a product that you know,

539
00:25:21,160 --> 00:25:23,159
Speaker 4: I may not crush it on the first touch, but

540
00:25:23,200 --> 00:25:25,119
Speaker 4: they're gonna be locked in and we're gonna have a marriage.

541
00:25:25,119 --> 00:25:27,440
Speaker 4: They're gonna need it every single month for the next year,

542
00:25:27,520 --> 00:25:29,960
Speaker 4: the next two years, next three years. And that's something

543
00:25:30,000 --> 00:25:32,679
Speaker 4: like amateurs they monetize the front, and experts in this

544
00:25:32,720 --> 00:25:35,399
Speaker 4: business they monetize the back. They don't focus on the

545
00:25:35,440 --> 00:25:36,960
Speaker 4: one night stand. It's that marriage.

546
00:25:37,040 --> 00:25:40,600
Speaker 3: There you have it, ladies and gentlemen, whole lot of game.

547
00:25:40,760 --> 00:25:42,919
Speaker 3: So we gave you the one on one. So in

548
00:25:42,960 --> 00:25:45,040
Speaker 3: the next segment, we're gonna go over some steps to

549
00:25:45,520 --> 00:25:47,800
Speaker 3: get you up and running so you can get started,

550
00:25:47,880 --> 00:25:50,240
Speaker 3: all right, Yeah, So in this segment we're going to

551
00:25:50,280 --> 00:25:53,560
Speaker 3: actually go over the steps actionable items. But you know,

552
00:25:53,600 --> 00:25:55,119
Speaker 3: I was just thinking about it, and that just really

553
00:25:55,119 --> 00:25:58,040
Speaker 3: makes a lot of sense. And sometimes the simplest things

554
00:25:58,080 --> 00:26:00,600
Speaker 3: is just mind blowing and it's like I never really

555
00:26:00,640 --> 00:26:05,600
Speaker 3: thought about it, but it's like makes complete sense. Like

556
00:26:05,640 --> 00:26:09,240
Speaker 3: nobody ever who looks at the brand name of a linp.

557
00:26:09,080 --> 00:26:10,000
Speaker 5: Rolls it works.

558
00:26:10,000 --> 00:26:12,160
Speaker 4: Man. Yeah, it's what all the big guys are doing.

559
00:26:12,160 --> 00:26:15,280
Speaker 4: Beats By all this is is a private label product.

560
00:26:15,280 --> 00:26:17,840
Speaker 4: This is made in China. These are made for sixteen

561
00:26:17,920 --> 00:26:20,040
Speaker 4: dollars and he's selling them for two hundred dollars. Why

562
00:26:20,080 --> 00:26:22,280
Speaker 4: because of the brand name. So the whole goal, like

563
00:26:22,320 --> 00:26:25,399
Speaker 4: I said, like Kleenex, Like everybody like, yo, haven me

564
00:26:25,440 --> 00:26:27,600
Speaker 4: a Kleenex. That's not the name of the product, that's

565
00:26:27,640 --> 00:26:29,879
Speaker 4: the name of the brand. You see what I'm saying,

566
00:26:29,960 --> 00:26:32,080
Speaker 4: Like the Q tip is not the name of the product,

567
00:26:32,080 --> 00:26:34,080
Speaker 4: it's the name of the brand. So you want to

568
00:26:34,119 --> 00:26:37,720
Speaker 4: become a category king, like Apple is a category king.

569
00:26:37,760 --> 00:26:41,720
Speaker 4: Beats by Dre is a category king, right, So that's

570
00:26:41,760 --> 00:26:43,639
Speaker 4: that's basically all they're doing. Like if you look on

571
00:26:43,800 --> 00:26:45,520
Speaker 4: if you look on the bottom of an Apple product,

572
00:26:45,560 --> 00:26:47,640
Speaker 4: it says made in China. You look on the back

573
00:26:47,640 --> 00:26:50,479
Speaker 4: of these made in China. So they're basically finding products

574
00:26:50,520 --> 00:26:53,280
Speaker 4: that people need. Everybody needs to listen to music, everybody

575
00:26:53,280 --> 00:26:55,760
Speaker 4: needs to clean their ears, and they're slapping their brand

576
00:26:55,800 --> 00:26:58,480
Speaker 4: on it. Right now, not everybody has a huge brand

577
00:26:58,520 --> 00:27:02,200
Speaker 4: like Dre. But if you create a good product, good

578
00:27:02,240 --> 00:27:06,159
Speaker 4: customer service, you can become a category king because you know,

579
00:27:06,320 --> 00:27:09,240
Speaker 4: Beyonce is not going to go drop some Q tips right,

580
00:27:09,280 --> 00:27:12,520
Speaker 4: Like I sell a lot of office office products. I'm

581
00:27:12,680 --> 00:27:16,040
Speaker 4: crushing it because there's no huge brand that's taking it on.

582
00:27:16,119 --> 00:27:17,679
Speaker 4: Like you're not going to see jay Z, you know,

583
00:27:17,800 --> 00:27:20,600
Speaker 4: shooting or Kanye doing a line of binder clips, you

584
00:27:20,640 --> 00:27:22,959
Speaker 4: know what I mean, or three ring binders. So if

585
00:27:23,000 --> 00:27:24,720
Speaker 4: you go in there and then you serve these people

586
00:27:24,760 --> 00:27:26,679
Speaker 4: and you're making sure that you're reading the reviews of

587
00:27:26,680 --> 00:27:29,200
Speaker 4: the competitors, and you're making it a better product, you're

588
00:27:29,240 --> 00:27:31,320
Speaker 4: making it a more affordable product, and you're doing all

589
00:27:31,320 --> 00:27:34,040
Speaker 4: these things. Now you become the category king and people

590
00:27:34,080 --> 00:27:36,320
Speaker 4: are like, I want such and such, which is your brand?

591
00:27:36,640 --> 00:27:38,480
Speaker 4: So that's what we do. And it's like it's the

592
00:27:38,520 --> 00:27:41,600
Speaker 4: most sustainable business model. Like people ask me all the time, like, yo,

593
00:27:41,960 --> 00:27:44,679
Speaker 4: is Amazon dead? Like so many people are starting to

594
00:27:44,680 --> 00:27:47,359
Speaker 4: sell on Amazon? Is Amazon dead? As this saturated? Can

595
00:27:47,400 --> 00:27:50,400
Speaker 4: you still sell? I'm like, let's forget about Amazon, which

596
00:27:50,400 --> 00:27:52,560
Speaker 4: is the largest company in the world. The founder is

597
00:27:52,600 --> 00:27:55,280
Speaker 4: the richest man alive. Let's set all that aside. What

598
00:27:55,480 --> 00:27:57,960
Speaker 4: is selling on Amazon? What is private label products. What

599
00:27:58,080 --> 00:28:01,720
Speaker 4: is this right, there's a demand. You need to hear

600
00:28:01,760 --> 00:28:04,359
Speaker 4: your music, so there's a demand for headphones. I have

601
00:28:04,480 --> 00:28:06,960
Speaker 4: the supply, supply and demand. If you go back to

602
00:28:07,000 --> 00:28:09,720
Speaker 4: the Renaissance period when there was castles and horses and

603
00:28:09,760 --> 00:28:13,560
Speaker 4: sword fighting, knights needed swords, so they went to a blacksmith.

604
00:28:13,600 --> 00:28:16,960
Speaker 4: The blacksmith made the sword. They had the demand, there

605
00:28:17,000 --> 00:28:20,280
Speaker 4: was a supply, and they exchanged rather be coins or

606
00:28:20,320 --> 00:28:22,520
Speaker 4: they boughtered, so it was just a direct exchange of

607
00:28:22,560 --> 00:28:25,000
Speaker 4: supply and demand. So now times have changed and now

608
00:28:25,040 --> 00:28:28,639
Speaker 4: we have computers, smartphones, tablets, and when we need something,

609
00:28:29,000 --> 00:28:33,000
Speaker 4: we go to the market, which is Amazon. Amazon facilitates everything.

610
00:28:33,040 --> 00:28:35,919
Speaker 4: They have everything, any and every product you can think of,

611
00:28:36,320 --> 00:28:40,200
Speaker 4: basically accept cars, which soon they're working on that, and

612
00:28:40,240 --> 00:28:42,239
Speaker 4: we just go buy what we want and boom, it's

613
00:28:42,280 --> 00:28:44,640
Speaker 4: to our house two days later. So when people ask

614
00:28:44,680 --> 00:28:46,520
Speaker 4: me like is it dead, I'm like, no, it's not dead.

615
00:28:46,600 --> 00:28:50,239
Speaker 4: This supply and demand has always existed. There's always been

616
00:28:50,280 --> 00:28:53,360
Speaker 4: a need for items, and this is just the most relevant,

617
00:28:53,400 --> 00:28:56,360
Speaker 4: most up to date, most user friendly, and effective way

618
00:28:56,400 --> 00:28:59,440
Speaker 4: to purchase products. Like even during a pandemic, if you

619
00:28:59,480 --> 00:29:01,080
Speaker 4: need something and you don't want to go to the store.

620
00:29:01,200 --> 00:29:04,160
Speaker 4: You can't go to the store, you go online. Less

621
00:29:04,160 --> 00:29:06,560
Speaker 4: than five minutes is bought, and then less than two

622
00:29:06,600 --> 00:29:07,760
Speaker 4: days is to your doorstep.

623
00:29:08,000 --> 00:29:10,520
Speaker 3: You just said, was that was crazy? That's actually extremely

624
00:29:10,520 --> 00:29:14,720
Speaker 3: extremely important. That's a gym where it's like everybody, not everybody,

625
00:29:14,800 --> 00:29:17,840
Speaker 3: but a lot of people are private label companies. And

626
00:29:17,880 --> 00:29:20,200
Speaker 3: it's like you use the example of Beats by Dre,

627
00:29:20,560 --> 00:29:23,000
Speaker 3: so it's like, yeah, if you don't really necessarily have

628
00:29:23,120 --> 00:29:28,000
Speaker 3: your warehouse where you're actually making products yourself, which almost

629
00:29:28,000 --> 00:29:32,000
Speaker 3: nobody really does, you're getting it made somewhere else and

630
00:29:32,040 --> 00:29:35,800
Speaker 3: then getting it shipped and then putting your logo on it.

631
00:29:36,560 --> 00:29:39,880
Speaker 3: Essentially you're a private label company, right, And it's like

632
00:29:40,200 --> 00:29:42,200
Speaker 3: the only difference is that, like a Beats by Dre

633
00:29:42,400 --> 00:29:45,720
Speaker 3: has celebrities that endorse the product, and they have doctor

634
00:29:45,760 --> 00:29:47,880
Speaker 3: Dre's name on it, and you know, all of these

635
00:29:47,880 --> 00:29:51,200
Speaker 3: different things. It's a billion dollar company now, but in

636
00:29:51,240 --> 00:29:55,480
Speaker 3: the essence, the core business model, especially at the beginning stages,

637
00:29:55,520 --> 00:29:59,320
Speaker 3: i'm sure, is kind of the same thing. So that's

638
00:29:59,520 --> 00:30:01,680
Speaker 3: that's really it's crazy. That's interesting if you really think

639
00:30:01,680 --> 00:30:03,520
Speaker 3: about it, everybody's a private label.

640
00:30:03,920 --> 00:30:07,120
Speaker 4: Absolutely, So peep Game there's three different ways. We talked

641
00:30:07,120 --> 00:30:10,239
Speaker 4: about arbitrage where you go to best Buy and you

642
00:30:10,280 --> 00:30:12,120
Speaker 4: get something at a discount and then you sell it

643
00:30:12,120 --> 00:30:15,080
Speaker 4: for the MSRP and keep the difference. Right, that's arbitrage.

644
00:30:15,200 --> 00:30:19,360
Speaker 4: You have wholesale where I go and find companies and

645
00:30:19,440 --> 00:30:22,360
Speaker 4: I have them sell me the product at a discounted rate,

646
00:30:22,560 --> 00:30:25,560
Speaker 4: at a wholesale price, and I become a distributor and

647
00:30:25,640 --> 00:30:28,760
Speaker 4: I sell it at an MAP which is minimum advertised price.

648
00:30:29,240 --> 00:30:31,600
Speaker 4: So that's strategy number two. And then there's strategy number three.

649
00:30:31,640 --> 00:30:34,360
Speaker 4: People call private labeling, which is what I just explained, right,

650
00:30:34,640 --> 00:30:37,560
Speaker 4: But if you think about it, the distributor, the wholesaler

651
00:30:37,600 --> 00:30:40,280
Speaker 4: who's wholesaling you the product so you can become a distributor,

652
00:30:40,520 --> 00:30:43,520
Speaker 4: has a private label product that you're becoming a distributor of.

653
00:30:43,800 --> 00:30:46,080
Speaker 4: And if we are bitrage products where we go buy

654
00:30:46,200 --> 00:30:49,720
Speaker 4: private label products of large brands at a discounted price

655
00:30:49,760 --> 00:30:52,320
Speaker 4: and resell it at that MSRP and keep the difference,

656
00:30:52,600 --> 00:30:54,720
Speaker 4: what are we doing. It's just a different form of

657
00:30:54,720 --> 00:30:57,160
Speaker 4: private labeling. So what we're doing is we're cutting out

658
00:30:57,160 --> 00:30:59,760
Speaker 4: the middleman. We're not going to a wholesaler and becoming

659
00:30:59,800 --> 00:31:02,479
Speaker 4: a distributor. We're not hoping that we find products at

660
00:31:02,480 --> 00:31:05,760
Speaker 4: a discounted price and sell it for that MSRP. We're

661
00:31:05,800 --> 00:31:08,080
Speaker 4: just finding the products that the big guys need or

662
00:31:08,200 --> 00:31:11,360
Speaker 4: big guys are selling. We're making our own sending it

663
00:31:11,400 --> 00:31:14,880
Speaker 4: direct to consumer, and we're making all the profits. Like

664
00:31:15,000 --> 00:31:16,920
Speaker 4: so many people say, like I don't want to get

665
00:31:16,920 --> 00:31:19,280
Speaker 4: started with headphones because Beats by Dre are the best.

666
00:31:19,720 --> 00:31:21,840
Speaker 4: Beats by Dre are not the best or the well known,

667
00:31:21,880 --> 00:31:23,960
Speaker 4: they're the most well known. You can go directly to

668
00:31:24,040 --> 00:31:27,640
Speaker 4: the same factory and make the same headset more affordable

669
00:31:27,680 --> 00:31:31,800
Speaker 4: and actually improve it and still get sells, and still

670
00:31:31,800 --> 00:31:34,920
Speaker 4: get sells. Like I'm competing with Amazon, I'm competing with

671
00:31:34,960 --> 00:31:36,880
Speaker 4: some of the largest companies in the world, and people

672
00:31:36,920 --> 00:31:39,920
Speaker 4: have this misconception I can't compete with them. Why not

673
00:31:40,080 --> 00:31:43,880
Speaker 4: Adidas competes with Nike. Same stuff, same supplier, made in

674
00:31:43,920 --> 00:31:47,400
Speaker 4: the same country, made out of the same fabric, different brands,

675
00:31:47,400 --> 00:31:49,760
Speaker 4: different uses. So what I do is I literally look

676
00:31:50,160 --> 00:31:52,720
Speaker 4: at these products. What is the pros, what is the

677
00:31:52,760 --> 00:31:55,200
Speaker 4: cons what people love? I don't change what people hate.

678
00:31:55,520 --> 00:31:58,760
Speaker 4: I implement immediately. And because I'm such a small company

679
00:31:58,800 --> 00:32:01,200
Speaker 4: and I'm so hands on as a private label seller,

680
00:32:01,560 --> 00:32:04,120
Speaker 4: we can dive deep and become obsessed with making this

681
00:32:04,200 --> 00:32:06,640
Speaker 4: product the best that it can be. You know, once

682
00:32:06,680 --> 00:32:08,479
Speaker 4: you have a product that's crushing it. Even though they

683
00:32:08,480 --> 00:32:12,640
Speaker 4: have huge budgets, huge teams, they're on research and development

684
00:32:12,640 --> 00:32:14,560
Speaker 4: for more products, they're not worried about making this the

685
00:32:14,560 --> 00:32:17,440
Speaker 4: best of the best. So like when your hands on

686
00:32:17,520 --> 00:32:19,520
Speaker 4: and you become obsessed, it's all your money. You can

687
00:32:19,560 --> 00:32:22,040
Speaker 4: literally dive in and make this thing, you know, make

688
00:32:22,080 --> 00:32:24,880
Speaker 4: this thing great. And that's what I do. Like if

689
00:32:24,920 --> 00:32:27,720
Speaker 4: you look at Peter Tiel, the co founder of PayPal,

690
00:32:27,800 --> 00:32:30,400
Speaker 4: right with Elon Musk, and they asked him like, how

691
00:32:30,400 --> 00:32:34,280
Speaker 4: did you revolutionize the payment processor industry? And he said,

692
00:32:34,360 --> 00:32:38,040
Speaker 4: dominate the sector, control the space. So instead of going wide,

693
00:32:38,120 --> 00:32:40,560
Speaker 4: I'm going small. I'm going narrow. I'm focusing on that

694
00:32:40,640 --> 00:32:43,560
Speaker 4: one thing. Instead of hundreds of SKUs, I have only

695
00:32:43,600 --> 00:32:46,560
Speaker 4: a dozen skews, but those dozen SKUs are household names.

696
00:32:46,560 --> 00:32:49,400
Speaker 4: I'm trying to dominate the sector and control the space,

697
00:32:49,480 --> 00:32:53,360
Speaker 4: like I explained, like tissue paper with Kleenex or Q

698
00:32:53,560 --> 00:32:56,959
Speaker 4: tips with cotton swabs, they dominate that sector. And then

699
00:32:57,040 --> 00:32:59,400
Speaker 4: zig Zigler, one of the best marketers alive, he said,

700
00:32:59,400 --> 00:33:01,960
Speaker 4: when the market is zigs uzag, so I'm doing the

701
00:33:01,960 --> 00:33:05,280
Speaker 4: complete opposite. People are racing down to the bottom trying

702
00:33:05,280 --> 00:33:08,280
Speaker 4: to be competitive with their pricing. My pricing is higher

703
00:33:08,320 --> 00:33:11,560
Speaker 4: and I'm selling more and making more money. Why well,

704
00:33:11,560 --> 00:33:14,440
Speaker 4: why is Apple one of the most commonly purchased consumer

705
00:33:14,480 --> 00:33:18,360
Speaker 4: electronics products and it's sixty to eighty percent higher than HP,

706
00:33:18,600 --> 00:33:21,680
Speaker 4: Dell and all the other competitors. Why because the consumer

707
00:33:22,000 --> 00:33:24,880
Speaker 4: product experience is that much better. The quality and the

708
00:33:24,880 --> 00:33:27,720
Speaker 4: product is that much better. The customer buying experience is

709
00:33:27,760 --> 00:33:30,000
Speaker 4: that much better, The customer support is that much better,

710
00:33:30,040 --> 00:33:32,520
Speaker 4: The packaging is that much better. So I always tell

711
00:33:32,760 --> 00:33:35,280
Speaker 4: my students and people who I'm helping, when you're thinking

712
00:33:35,280 --> 00:33:38,200
Speaker 4: about products, when you're thinking about product packaging, when you're

713
00:33:38,200 --> 00:33:42,120
Speaker 4: thinking about customer experience, what would Apple do? You know?

714
00:33:42,200 --> 00:33:45,080
Speaker 4: Like the WWJD, what would Jesus do? What would Apple do?

715
00:33:45,400 --> 00:33:48,760
Speaker 4: And if you follow their entire model you can't lose.

716
00:33:48,560 --> 00:33:51,400
Speaker 6: That alplatross process and correct me if I'm wrong, But

717
00:33:51,560 --> 00:33:53,840
Speaker 6: it reminds me of the kid who goes to Walmart,

718
00:33:53,960 --> 00:33:56,920
Speaker 6: buys water right, goes outside and sells it at a

719
00:33:56,920 --> 00:33:59,760
Speaker 6: discount of price and keeps the profit from what he's here,

720
00:33:59,800 --> 00:34:00,560
Speaker 6: Is it right?

721
00:34:00,560 --> 00:34:01,360
Speaker 5: Am I getting that correct?

722
00:34:01,440 --> 00:34:03,640
Speaker 4: Fat You're basically a middle man. You go into the plug,

723
00:34:03,680 --> 00:34:06,600
Speaker 4: you getting at a discount because you're buying bulk, and

724
00:34:06,640 --> 00:34:08,920
Speaker 4: then you're trying to sell. It's the same. So arbitrage

725
00:34:08,920 --> 00:34:11,720
Speaker 4: and wholesale is the same exact thing. The only difference

726
00:34:11,719 --> 00:34:15,640
Speaker 4: between wholesale and arbitrage is arbitrage you're buying, like, I'm

727
00:34:15,640 --> 00:34:18,000
Speaker 4: gonna go, let's just say Black Friday beats by Dreas

728
00:34:18,040 --> 00:34:20,399
Speaker 4: fifty percent off. I'm just throwing something out there. I'm

729
00:34:20,400 --> 00:34:22,959
Speaker 4: gonna go buy ten of these, wait till Black Friday's done,

730
00:34:23,160 --> 00:34:26,920
Speaker 4: and sell them at MSRP, which is manufacturer suggested retail pricing,

731
00:34:27,280 --> 00:34:29,799
Speaker 4: and I'm gonna keep the difference. Wholesale is where I

732
00:34:29,840 --> 00:34:32,319
Speaker 4: go to a private label company, Like let's say that

733
00:34:32,400 --> 00:34:34,520
Speaker 4: I got this brand and I'm crushing it, and you

734
00:34:34,600 --> 00:34:36,719
Speaker 4: wholesale and you want to add to your catalog. You

735
00:34:36,760 --> 00:34:38,799
Speaker 4: come to me like, yo, I want to buy ten

736
00:34:38,840 --> 00:34:40,840
Speaker 4: thousand of them units and be able to sell it

737
00:34:40,920 --> 00:34:43,640
Speaker 4: under your brand. You're not creating your own brand, You're

738
00:34:43,680 --> 00:34:46,640
Speaker 4: just asking for a licensee agreement. So now you have

739
00:34:46,719 --> 00:34:48,960
Speaker 4: the rights to resell my product, and I'm giving you

740
00:34:49,000 --> 00:34:50,920
Speaker 4: a little bit of love. And that cushion in the

741
00:34:50,960 --> 00:34:53,120
Speaker 4: middle is what you make. So now you're the middleman,

742
00:34:53,480 --> 00:34:56,040
Speaker 4: private label, You're the plug. You're going right just like

743
00:34:56,080 --> 00:34:58,600
Speaker 4: Frank Lucas did, you going right to the jungle. You're

744
00:34:58,600 --> 00:35:01,520
Speaker 4: getting the stuff there, You're stamping it with your logo,

745
00:35:01,560 --> 00:35:03,239
Speaker 4: and you sit in there write to Amazon you.

746
00:35:03,200 --> 00:35:06,000
Speaker 3: Can blue magic with the stamp. Eyl is our stamp.

747
00:35:06,120 --> 00:35:09,040
Speaker 3: That's the best product on the block for sure. So

748
00:35:09,480 --> 00:35:11,960
Speaker 3: let me ask you this, because you know, my whole

749
00:35:12,000 --> 00:35:14,239
Speaker 3: thing has always been one hundred thousand. Like, if I'm

750
00:35:14,239 --> 00:35:16,160
Speaker 3: looking at a business, or if I'm interested in the business,

751
00:35:16,200 --> 00:35:18,560
Speaker 3: I want to know does it have the ability to

752
00:35:18,560 --> 00:35:20,520
Speaker 3: make one hundred thousand dollars a month? Not to say

753
00:35:20,520 --> 00:35:22,239
Speaker 3: it's gonna make one hundred thousand dollars a month, like

754
00:35:22,280 --> 00:35:24,040
Speaker 3: as soon as you get in, but I just want

755
00:35:24,080 --> 00:35:27,000
Speaker 3: to know that I could potentially make one hundred thousand

756
00:35:27,000 --> 00:35:28,919
Speaker 3: dollars a month. If not, feel like I'm wasting my time.

757
00:35:28,920 --> 00:35:30,839
Speaker 3: It's just my own personal take on it. So that's

758
00:35:30,840 --> 00:35:34,880
Speaker 3: how I gauge anything. It's like, is it able for

759
00:35:34,960 --> 00:35:36,719
Speaker 3: me to make one hundred thousand dollars a month in it,

760
00:35:36,800 --> 00:35:41,600
Speaker 3: So being a seller on Amazon one hundred thousand dollars

761
00:35:41,640 --> 00:35:44,799
Speaker 3: a month, is that reachable? And if so, like what

762
00:35:44,880 --> 00:35:46,920
Speaker 3: does it take to make one hundred thousand dollars a

763
00:35:46,920 --> 00:35:48,720
Speaker 3: month selling products on Amazon?

764
00:35:48,840 --> 00:35:51,439
Speaker 4: Absolutely? Man Like success is math. So you just got

765
00:35:51,440 --> 00:35:52,960
Speaker 4: to break it down, Like, if you want to make

766
00:35:52,960 --> 00:35:55,360
Speaker 4: a hundred thousand a month, how many products do you

767
00:35:55,440 --> 00:35:58,399
Speaker 4: got to make? Right? So, thirty units a day at

768
00:35:58,440 --> 00:36:01,759
Speaker 4: ten dollars profit is how much three hundred dollars a day? Right?

769
00:36:01,840 --> 00:36:03,919
Speaker 4: A few times that by thirty days in a month,

770
00:36:04,239 --> 00:36:06,840
Speaker 4: that's around nine thousand dollars. That's with one product. You

771
00:36:06,880 --> 00:36:08,920
Speaker 4: want to make a hundred g's profit a month, you

772
00:36:09,000 --> 00:36:11,799
Speaker 4: need nine more of those products. Or you break it down,

773
00:36:11,840 --> 00:36:13,879
Speaker 4: how many units do I have to sell per day

774
00:36:13,880 --> 00:36:16,040
Speaker 4: of one product? And when you go and do the

775
00:36:16,080 --> 00:36:18,919
Speaker 4: research inside the software, there's tons of different softwares where

776
00:36:18,920 --> 00:36:21,160
Speaker 4: you can find these products. You just go and you

777
00:36:21,320 --> 00:36:23,719
Speaker 4: input that data. It's hard to do it without showing

778
00:36:23,719 --> 00:36:25,160
Speaker 4: you guys. But if you need to sell one hundred

779
00:36:25,200 --> 00:36:27,040
Speaker 4: units a day at ten dollars profit to make one

780
00:36:27,040 --> 00:36:30,000
Speaker 4: thousand dollars a day, that's thirty thousand a month. You

781
00:36:30,080 --> 00:36:31,720
Speaker 4: go and say, hey, I want to find a product

782
00:36:31,760 --> 00:36:35,160
Speaker 4: that is selling x amount per day, x amount of units,

783
00:36:35,280 --> 00:36:38,600
Speaker 4: x amount of profit, and then you just reverse engineering. Right,

784
00:36:38,640 --> 00:36:41,920
Speaker 4: success is math, You just break it down. It's that simple,

785
00:36:42,000 --> 00:36:42,359
Speaker 4: all right.

786
00:36:42,400 --> 00:36:44,200
Speaker 3: So let me ask you this because I actually googled

787
00:36:44,239 --> 00:36:46,800
Speaker 3: it and I got a list of like some steps

788
00:36:46,840 --> 00:36:50,680
Speaker 3: that beginners can take to get up and running, and

789
00:36:51,000 --> 00:36:53,000
Speaker 3: it was a list of like seven different steps. So

790
00:36:53,360 --> 00:36:56,160
Speaker 3: they said, the first step is to create an Amazon

791
00:36:56,320 --> 00:36:58,960
Speaker 3: seller account. The second step is to.

792
00:36:59,280 --> 00:37:00,000
Speaker 2: Pick a niche.

793
00:37:00,800 --> 00:37:03,840
Speaker 3: The third step is to research products. The fourth step

794
00:37:03,960 --> 00:37:07,799
Speaker 3: is to establish product sourcing, and then you have to

795
00:37:07,880 --> 00:37:11,320
Speaker 3: establish a brand. Then you have to create product listing,

796
00:37:11,640 --> 00:37:14,120
Speaker 3: and then you have to market your products. So those

797
00:37:14,120 --> 00:37:19,600
Speaker 3: are the seven commandments according to Google. Does that sound

798
00:37:19,640 --> 00:37:21,080
Speaker 3: about right? How do you feel about that?

799
00:37:21,320 --> 00:37:25,080
Speaker 4: So let me intervene. Step number two says pick your niche.

800
00:37:25,400 --> 00:37:27,799
Speaker 4: That's the opposite of what I teach. I always teach

801
00:37:27,840 --> 00:37:30,120
Speaker 4: my students that you want to lead by data, not

802
00:37:30,280 --> 00:37:33,279
Speaker 4: by emotion. If you're picking something, you're picking it because

803
00:37:33,320 --> 00:37:35,239
Speaker 4: you think it's going to do well, and you're not

804
00:37:35,320 --> 00:37:37,640
Speaker 4: going off of the data. So many of the mistakes

805
00:37:37,640 --> 00:37:40,120
Speaker 4: I see my members and new Amazon sellers make is

806
00:37:40,440 --> 00:37:44,000
Speaker 4: they try to lead with emotion, not with data. Perfect example,

807
00:37:44,400 --> 00:37:46,759
Speaker 4: men that are into fitness, they always want to launch

808
00:37:46,800 --> 00:37:49,520
Speaker 4: the next supplement, the next workout gear, so on and

809
00:37:49,600 --> 00:37:51,840
Speaker 4: so forth. Women that are into beauty they want to

810
00:37:51,880 --> 00:37:54,000
Speaker 4: be the next Kylie Jenner, And even though they're passionate

811
00:37:54,000 --> 00:37:56,239
Speaker 4: about it and they love it, that's not the smartest,

812
00:37:56,239 --> 00:37:59,640
Speaker 4: most advantageous product to launch. So I always tell people

813
00:38:00,200 --> 00:38:02,960
Speaker 4: just start with an open slate, do the product research,

814
00:38:03,040 --> 00:38:05,239
Speaker 4: because some of the most profitable products that you're going

815
00:38:05,280 --> 00:38:07,440
Speaker 4: to make a killing off of are products like this

816
00:38:07,560 --> 00:38:09,279
Speaker 4: that you would have never in a million years thought

817
00:38:09,320 --> 00:38:12,360
Speaker 4: about launching, or you're not passionate about, but they're making

818
00:38:12,440 --> 00:38:15,680
Speaker 4: all the money. So I always tell people lead by data,

819
00:38:15,760 --> 00:38:17,719
Speaker 4: not by emotion. So, yeah, you want to get create

820
00:38:17,760 --> 00:38:20,000
Speaker 4: your Amazon Seller account. You want to start with an

821
00:38:20,040 --> 00:38:23,480
Speaker 4: individual account. It's absolutely free. We don't change that by

822
00:38:23,520 --> 00:38:25,920
Speaker 4: clicking a button to professional account until we have our

823
00:38:25,960 --> 00:38:28,920
Speaker 4: products actually being checked in. Because if you have a

824
00:38:28,960 --> 00:38:31,479
Speaker 4: professional account, it's thirty nine to ninety nine a month.

825
00:38:31,680 --> 00:38:33,160
Speaker 4: We don't want to pay that money until we have

826
00:38:33,239 --> 00:38:36,319
Speaker 4: products live. Number two is we want to get right

827
00:38:36,360 --> 00:38:39,880
Speaker 4: into product research. Just the most important aspect of the

828
00:38:40,000 --> 00:38:42,200
Speaker 4: entire business. We want to find these products that are

829
00:38:42,239 --> 00:38:44,600
Speaker 4: going to sell twenty four to seven three sixty five.

830
00:38:44,840 --> 00:38:47,120
Speaker 4: We want to find these products that are not seasonal

831
00:38:47,160 --> 00:38:48,960
Speaker 4: products meaning they're going to sell twenty four to seven

832
00:38:49,040 --> 00:38:52,440
Speaker 4: three sixty five, that are not trending, meaning that it

833
00:38:52,480 --> 00:38:55,400
Speaker 4: has depth of market. If there's volatility or there's no

834
00:38:55,520 --> 00:38:59,200
Speaker 4: sustainable track record of sales, that's risky. We don't want risk.

835
00:38:59,239 --> 00:39:00,680
Speaker 4: We want to make a lot of money. And again

836
00:39:00,719 --> 00:39:02,560
Speaker 4: we go to Google trends for both of those, a

837
00:39:02,600 --> 00:39:06,200
Speaker 4: free resource. Once we identify all those things, we go

838
00:39:06,239 --> 00:39:08,840
Speaker 4: to the supplier. We find the supplier. We want to

839
00:39:08,880 --> 00:39:10,200
Speaker 4: make sure that we're going to be able to make

840
00:39:10,200 --> 00:39:11,959
Speaker 4: that margin. So we're going to use a free tool

841
00:39:12,000 --> 00:39:14,960
Speaker 4: called the FBA calculator. It's a free tool that Amazon

842
00:39:15,000 --> 00:39:18,080
Speaker 4: owns fbacalculator dot com. We're going to put in how

843
00:39:18,160 --> 00:39:20,400
Speaker 4: much is the product selling for, how much are we

844
00:39:20,400 --> 00:39:22,719
Speaker 4: going to get it from the supplier, and all the

845
00:39:22,760 --> 00:39:25,200
Speaker 4: other fees associated with that, and it's going to spit

846
00:39:25,239 --> 00:39:27,920
Speaker 4: out the profit margin after Amazon takes to their piece

847
00:39:27,920 --> 00:39:30,200
Speaker 4: of the pie. So if it's below thirty percent, we

848
00:39:30,280 --> 00:39:33,600
Speaker 4: need to increase the price or decrease the purchase cost, right,

849
00:39:33,880 --> 00:39:36,200
Speaker 4: So by doing that we can manipulate and get that

850
00:39:36,239 --> 00:39:38,560
Speaker 4: profit margin to where we want to be. The goal

851
00:39:38,680 --> 00:39:41,680
Speaker 4: is thirty percent bare minimum, thirty three percent. Every three

852
00:39:41,719 --> 00:39:44,160
Speaker 4: products you sell, you double your money. So if you

853
00:39:44,200 --> 00:39:46,759
Speaker 4: put ten thousand into product and you're at thirty three

854
00:39:46,800 --> 00:39:50,759
Speaker 4: percent every three products, you're flipping that money, right. So

855
00:39:50,800 --> 00:39:53,000
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Speaker 4: The way that you scale this thing is by adding

906
00:42:46,080 --> 00:42:48,640
Speaker 4: more products to your SKW You rinse and repeat. Once

907
00:42:48,680 --> 00:42:51,200
Speaker 4: you get the first product, it's all downhill from there.

908
00:42:51,480 --> 00:42:54,840
Speaker 4: Because what I teach is the actual brand approach, not

909
00:42:54,920 --> 00:42:57,799
Speaker 4: the generic approach. So the generic approach is where you

910
00:42:57,880 --> 00:43:01,080
Speaker 4: have tons of different private label products. You might sell

911
00:43:01,360 --> 00:43:04,000
Speaker 4: this phone mount, and then you might sell a calculator,

912
00:43:04,040 --> 00:43:06,360
Speaker 4: then the lin roller, and have all these different products.

913
00:43:06,840 --> 00:43:11,240
Speaker 4: That's one strategy. The more sustainable strategy that I recommend

914
00:43:11,280 --> 00:43:13,920
Speaker 4: is the private label. So we do a catalog. So

915
00:43:14,040 --> 00:43:18,040
Speaker 4: if we launch this product and it's in a specific category,

916
00:43:18,239 --> 00:43:21,080
Speaker 4: we want to launch other relevant products to this catalog

917
00:43:21,160 --> 00:43:23,560
Speaker 4: and create our own catalog. And the reason why I

918
00:43:23,560 --> 00:43:26,040
Speaker 4: say that first product is it's downhill from there is

919
00:43:26,040 --> 00:43:28,400
Speaker 4: because we already have the plug. We already have the suppliers.

920
00:43:28,480 --> 00:43:31,239
Speaker 4: So after that thing's up and rolling and it's making

921
00:43:31,320 --> 00:43:33,400
Speaker 4: us money twenty four seven, three sixty five, we go

922
00:43:33,440 --> 00:43:36,120
Speaker 4: to the supplier and say, hey, send me your catalog

923
00:43:36,200 --> 00:43:38,839
Speaker 4: of products and what other Amazon sellers are selling, and

924
00:43:38,880 --> 00:43:40,600
Speaker 4: we go through it and we do our research and

925
00:43:40,640 --> 00:43:43,400
Speaker 4: they already shaved time off the hourglass. So then we

926
00:43:43,440 --> 00:43:45,560
Speaker 4: find another product and we just rent and repeat, and

927
00:43:45,600 --> 00:43:48,480
Speaker 4: you keep stacking products and that's how you scale this thing.

928
00:43:48,440 --> 00:43:50,040
Speaker 5: All right. So, once we got our product and we

929
00:43:50,080 --> 00:43:51,080
Speaker 5: got our logo, all that.

930
00:43:51,120 --> 00:43:53,480
Speaker 6: Put together, what are some of the upfront frees that

931
00:43:53,520 --> 00:43:55,480
Speaker 6: we're going to need to get this product really out

932
00:43:55,520 --> 00:43:58,000
Speaker 6: there and be a successful company?

933
00:43:58,120 --> 00:44:01,719
Speaker 4: Now? Yeah, so the fees is associated with starting the businesses.

934
00:44:01,840 --> 00:44:04,680
Speaker 4: Number one, the main fee is going to be your product,

935
00:44:04,760 --> 00:44:07,480
Speaker 4: right because we're not drop shipping where people buy our

936
00:44:07,520 --> 00:44:10,760
Speaker 4: product and then we pay the supplier afterwards, where actually

937
00:44:10,880 --> 00:44:12,880
Speaker 4: we own the brand, we own the product. So the

938
00:44:12,960 --> 00:44:15,880
Speaker 4: number one fee associated with the whole business is going

939
00:44:15,960 --> 00:44:19,400
Speaker 4: to be your COG or cost of goods. Now, it depends,

940
00:44:19,440 --> 00:44:21,480
Speaker 4: because your product could cost a dollar, it could cost

941
00:44:21,560 --> 00:44:23,759
Speaker 4: twelve dollars. But what I usually tell people when they're

942
00:44:23,760 --> 00:44:26,200
Speaker 4: starting out is to start with no less than one

943
00:44:26,200 --> 00:44:28,800
Speaker 4: thousand dollars. Have one thousand dollars that you can allocate

944
00:44:29,120 --> 00:44:32,479
Speaker 4: directly to your inventory. Now, some people may say, like, hey,

945
00:44:32,520 --> 00:44:34,880
Speaker 4: I was watching on YouTube and reading blogs and stuff,

946
00:44:35,080 --> 00:44:37,120
Speaker 4: and they're saying like three to ten thousand to start

947
00:44:37,160 --> 00:44:39,680
Speaker 4: your first product. How can I start with only one thousand?

948
00:44:40,000 --> 00:44:42,080
Speaker 4: What I do with the AMC formula, what I teach

949
00:44:42,120 --> 00:44:46,239
Speaker 4: people is how to micro launch products. So logically, what

950
00:44:46,320 --> 00:44:48,120
Speaker 4: you would do is find out how many units you're

951
00:44:48,120 --> 00:44:50,600
Speaker 4: going to sell per month. If you anticipate that you're

952
00:44:50,600 --> 00:44:53,200
Speaker 4: going to sell one thousand units a month and your

953
00:44:53,320 --> 00:44:56,000
Speaker 4: unit costs three dollars, that's a three thousand dollars launch

954
00:44:56,160 --> 00:44:58,120
Speaker 4: because you don't want to run out of inventory. But

955
00:44:58,280 --> 00:45:00,799
Speaker 4: what I've learned through trial and error my own brand

956
00:45:00,840 --> 00:45:03,160
Speaker 4: and through helping you know, thousands of people around the world.

957
00:45:03,239 --> 00:45:06,360
Speaker 4: Is that there's no software that's one hundred percent accurate,

958
00:45:06,400 --> 00:45:10,520
Speaker 4: and there's nothing like actual factual buyer data directly from Amazon.

959
00:45:10,920 --> 00:45:12,719
Speaker 4: So we don't put all of our eggs in one

960
00:45:12,760 --> 00:45:15,760
Speaker 4: basket and launch three thousand units or one thousand units.

961
00:45:16,000 --> 00:45:19,000
Speaker 4: We'll actually order twenty to thirty percent of the inventory

962
00:45:19,000 --> 00:45:21,960
Speaker 4: that we anticipate on selling for that month. We'll get

963
00:45:21,960 --> 00:45:25,160
Speaker 4: it to Amazon as quickly as possible because success loves speed,

964
00:45:25,440 --> 00:45:29,319
Speaker 4: and we'll test actual buying data from consumers. And if

965
00:45:29,320 --> 00:45:31,759
Speaker 4: it sees that we're getting consecutive days, like three to

966
00:45:31,840 --> 00:45:35,320
Speaker 4: five days, consecutive sales of what we anticipated on selling,

967
00:45:35,640 --> 00:45:38,160
Speaker 4: then we make that back order. But if it's not,

968
00:45:38,760 --> 00:45:40,960
Speaker 4: then we liquidated and move to the next product. And

969
00:45:41,000 --> 00:45:43,080
Speaker 4: this is like my proprietary system, and this is how

970
00:45:43,120 --> 00:45:46,160
Speaker 4: you profit off of failing product. So many people put

971
00:45:46,160 --> 00:45:47,839
Speaker 4: all their eggs in one basket, but if you drop

972
00:45:47,880 --> 00:45:50,040
Speaker 4: the basket, all the eggs are gone. So instead of

973
00:45:50,040 --> 00:45:52,400
Speaker 4: putting all my money in one product, will micro launch

974
00:45:52,440 --> 00:45:55,359
Speaker 4: three products at once, or will micro launch that one

975
00:45:55,440 --> 00:45:57,680
Speaker 4: product that way? If we get it to the marketplace

976
00:45:57,719 --> 00:46:00,640
Speaker 4: and it doesn't perform the way we anticipated, we can

977
00:46:00,719 --> 00:46:03,480
Speaker 4: liquidate that product, add a profit, and move to the

978
00:46:03,520 --> 00:46:05,520
Speaker 4: next one. Because you got to remember, like so many

979
00:46:05,560 --> 00:46:08,080
Speaker 4: people ask me, like, what's the worst that can happen

980
00:46:08,120 --> 00:46:11,280
Speaker 4: with their product, like a failing product or losing Amazon product.

981
00:46:11,320 --> 00:46:12,840
Speaker 4: What does it look like? How much am I going

982
00:46:12,920 --> 00:46:15,400
Speaker 4: to lose? What's the worst case scenario? And if you

983
00:46:15,520 --> 00:46:18,040
Speaker 4: do this properly and you cross your t's, you dot

984
00:46:18,080 --> 00:46:20,759
Speaker 4: your eye, and you do that product verification and validation

985
00:46:21,239 --> 00:46:23,680
Speaker 4: that we discussed, the worst thing that's going to happen

986
00:46:23,800 --> 00:46:26,440
Speaker 4: is you're not going to sell enough units daily to

987
00:46:26,600 --> 00:46:29,360
Speaker 4: reach that ten thousand profit a month or three thousand

988
00:46:29,440 --> 00:46:32,200
Speaker 4: profit a month or whatever you're anticipated on it's selling.

989
00:46:32,840 --> 00:46:34,960
Speaker 4: It makes be one here or two there. It may

990
00:46:34,960 --> 00:46:37,600
Speaker 4: be inconsistent, but you have to remember you're still at

991
00:46:37,600 --> 00:46:40,399
Speaker 4: that thirty percent to fifty percent profit margin. So even

992
00:46:40,480 --> 00:46:42,719
Speaker 4: though it's a loser because it's not making us what

993
00:46:42,760 --> 00:46:45,919
Speaker 4: we wanted to make, it's still profiting. And we only

994
00:46:45,960 --> 00:46:48,000
Speaker 4: have a specific amount. We don't have an abundance of

995
00:46:48,080 --> 00:46:50,080
Speaker 4: units that we can't get rid of or that's going

996
00:46:50,120 --> 00:46:51,799
Speaker 4: to take a long time to get rid of, that's

997
00:46:51,800 --> 00:46:53,920
Speaker 4: going to lock up our capital. So we can liquidate

998
00:46:53,920 --> 00:46:57,319
Speaker 4: it profit on the liquidation of that product, put all

999
00:46:57,320 --> 00:46:59,839
Speaker 4: the proceeds into another product, and just keep testing until

1000
00:46:59,840 --> 00:47:01,719
Speaker 4: you find that one that's going to have consistency.

1001
00:47:01,840 --> 00:47:04,839
Speaker 3: So you mentioned something earlier where you said, you know

1002
00:47:05,480 --> 00:47:08,280
Speaker 3: there's different software that you can use to actually find

1003
00:47:08,320 --> 00:47:10,960
Speaker 3: out if a product is going to be an actual

1004
00:47:11,000 --> 00:47:13,399
Speaker 3: good seller or not. So I know that's something that

1005
00:47:13,520 --> 00:47:15,799
Speaker 3: you know is probably my biggest question, and I'm sure

1006
00:47:15,840 --> 00:47:18,960
Speaker 3: a lot of other people's question as well. So how

1007
00:47:18,960 --> 00:47:20,800
Speaker 3: do you determine if it's going to be a good product?

1008
00:47:20,840 --> 00:47:24,719
Speaker 3: Like what are some of those softwares or websites that

1009
00:47:24,760 --> 00:47:25,560
Speaker 3: you were referring to.

1010
00:47:25,880 --> 00:47:29,279
Speaker 4: So there's a combination of a few things, using Amazon's

1011
00:47:29,360 --> 00:47:32,680
Speaker 4: direct website, using the free resources that we talked about,

1012
00:47:32,719 --> 00:47:36,920
Speaker 4: like Google Trends, free FBA calculator to determine the seasonality,

1013
00:47:37,000 --> 00:47:40,400
Speaker 4: the trend, the profit margin. But there's many of different

1014
00:47:40,440 --> 00:47:43,440
Speaker 4: softwares like I personally use Jungle Scout. There's dozens of

1015
00:47:43,480 --> 00:47:47,080
Speaker 4: different softwares that are relatively inexpensive, like between.

1016
00:47:46,719 --> 00:47:49,240
Speaker 2: Thirty to fifty buve nich Hunter is that one.

1017
00:47:49,920 --> 00:47:52,960
Speaker 4: Nich Hunter's one. There's there's tons of them. Viral launch,

1018
00:47:54,080 --> 00:47:56,560
Speaker 4: viral launch Helium ten. Jungle Scouts is the one I

1019
00:47:56,600 --> 00:47:59,160
Speaker 4: personally use. There's tons of different softwares out there, and

1020
00:47:59,200 --> 00:48:01,600
Speaker 4: what this does is basically take all the data that's

1021
00:48:01,640 --> 00:48:04,560
Speaker 4: on Amazon and compiles it in front of a user

1022
00:48:04,560 --> 00:48:07,880
Speaker 4: fase right an interface. So after you do all that

1023
00:48:07,960 --> 00:48:10,160
Speaker 4: manual stuff to see is the product trending, is the

1024
00:48:10,160 --> 00:48:13,160
Speaker 4: project seasonal? Is the profit margin there? Then you can

1025
00:48:13,239 --> 00:48:15,560
Speaker 4: use this software to actually pull up, Hey, this is

1026
00:48:15,600 --> 00:48:18,320
Speaker 4: all this is all the sellers, this is the average reviews,

1027
00:48:18,360 --> 00:48:20,840
Speaker 4: this is the average amount of sales. So you basically

1028
00:48:20,840 --> 00:48:23,759
Speaker 4: want to compare the amount of sellers, the amount of

1029
00:48:23,760 --> 00:48:26,239
Speaker 4: revenue to the amount of reviews. So one of the

1030
00:48:26,640 --> 00:48:29,640
Speaker 4: like the telltale ways of seeing if a product has

1031
00:48:29,680 --> 00:48:33,200
Speaker 4: high demand low competition is comparing the reviews to revenue.

1032
00:48:33,320 --> 00:48:35,319
Speaker 4: So our bare minimum is we want to see a

1033
00:48:35,400 --> 00:48:38,600
Speaker 4: majority of the sellers selling a product at three hundred

1034
00:48:38,680 --> 00:48:42,279
Speaker 4: units per month, that's ten units per day, and we

1035
00:48:42,320 --> 00:48:45,720
Speaker 4: want that profit margin to be around, you know, thirty percent,

1036
00:48:45,800 --> 00:48:47,840
Speaker 4: like we mentioned, and we want a majority of the

1037
00:48:47,920 --> 00:48:51,359
Speaker 4: sellers to have less than two hundred reviews. So if

1038
00:48:51,400 --> 00:48:53,560
Speaker 4: you see a bunch of sellers who are selling a

1039
00:48:53,560 --> 00:48:56,040
Speaker 4: crapload of products per month, you know, one hundred, two hundred,

1040
00:48:56,040 --> 00:48:58,359
Speaker 4: three hundred, one thousand units per month, but they all

1041
00:48:58,400 --> 00:49:01,239
Speaker 4: have two three thousand reviews. That means that there's a

1042
00:49:01,280 --> 00:49:03,120
Speaker 4: lot of ogs in that industry. There's a lot of

1043
00:49:03,120 --> 00:49:07,000
Speaker 4: people that's been selling that product. They have established track

1044
00:49:07,080 --> 00:49:12,400
Speaker 4: record with that industry. People prefer that brand, just like Colgate.

1045
00:49:12,400 --> 00:49:14,400
Speaker 4: Like if you go onto Toothpaste, it doesn't matter if

1046
00:49:14,400 --> 00:49:16,960
Speaker 4: you're cheaper or you're better. People love Colgate. They're not

1047
00:49:17,000 --> 00:49:19,279
Speaker 4: going to try the new guy, right, So that's how

1048
00:49:19,320 --> 00:49:21,840
Speaker 4: we establish does that product have high demand, low competition?

1049
00:49:22,360 --> 00:49:24,560
Speaker 4: Is a lot of sales, a little bit of reviews.

1050
00:49:24,760 --> 00:49:24,960
Speaker 2: Yeah.

1051
00:49:25,000 --> 00:49:27,480
Speaker 6: So now that you have the product and you're registered

1052
00:49:27,480 --> 00:49:30,319
Speaker 6: on Amazon dot com, what's the process of getting it

1053
00:49:30,360 --> 00:49:32,319
Speaker 6: to the front page because that's what everybody sees, right

1054
00:49:32,400 --> 00:49:34,239
Speaker 6: or even in the first two pages. Is there like

1055
00:49:34,280 --> 00:49:35,719
Speaker 6: an SEO strategy that you can use.

1056
00:49:35,840 --> 00:49:38,880
Speaker 4: Yeah, So SEO is search engine optimization, And that's a

1057
00:49:38,880 --> 00:49:40,719
Speaker 4: good question. So a lot of the money, Like I said,

1058
00:49:40,760 --> 00:49:43,719
Speaker 4: Amazon is the search engine, just like Google. So the

1059
00:49:43,800 --> 00:49:46,080
Speaker 4: main goal as a seller is to get your product

1060
00:49:46,120 --> 00:49:49,040
Speaker 4: is hied to the first page as you can. And

1061
00:49:49,080 --> 00:49:52,120
Speaker 4: the way Amazon their whole algorithm works it's very simple.

1062
00:49:52,360 --> 00:49:53,960
Speaker 4: If you're the number one guy in the world and

1063
00:49:54,000 --> 00:49:55,759
Speaker 4: you're selling one hundred units a day, I just need

1064
00:49:55,800 --> 00:49:58,359
Speaker 4: to sell one more unit than you for a few

1065
00:49:58,440 --> 00:50:00,799
Speaker 4: days in a row. So all we have to do

1066
00:50:00,920 --> 00:50:03,799
Speaker 4: is run. We can do giveaways, and there's so many

1067
00:50:03,840 --> 00:50:07,200
Speaker 4: different tools. We can run giveaways. We can do influencer marketing,

1068
00:50:07,280 --> 00:50:09,719
Speaker 4: we can do PPC, which is pay per click, and

1069
00:50:09,719 --> 00:50:12,480
Speaker 4: the majority of this is all within Amazon Seller Central.

1070
00:50:12,520 --> 00:50:15,160
Speaker 4: We can do this all within Amazon. The only one

1071
00:50:15,200 --> 00:50:18,120
Speaker 4: that I use that's very effective that's outside of Amazon,

1072
00:50:18,239 --> 00:50:21,480
Speaker 4: which we were talking about, is influencer marketing, and this

1073
00:50:21,480 --> 00:50:25,560
Speaker 4: stuffs super super simple. Like in twenty eighteen, Jeff Bezos

1074
00:50:25,600 --> 00:50:28,920
Speaker 4: had a letter to shareholders that said that sales like

1075
00:50:29,000 --> 00:50:32,560
Speaker 4: third party sellers are kicking first party sellers butts. So

1076
00:50:32,680 --> 00:50:36,279
Speaker 4: people like me are kicking Amazon's actual brands butts and

1077
00:50:36,360 --> 00:50:40,720
Speaker 4: other huge conglomerates in brands butts because of the powerful

1078
00:50:40,800 --> 00:50:43,759
Speaker 4: resources that they're dumping millions of dollars into. So, like,

1079
00:50:43,760 --> 00:50:45,120
Speaker 4: I don't know if you guys ever try to run

1080
00:50:45,160 --> 00:50:48,520
Speaker 4: Facebook or YouTube or Google Ads. They're complex, they're difficult.

1081
00:50:48,840 --> 00:50:52,000
Speaker 4: The whole user interface is difficult, and you got to

1082
00:50:52,040 --> 00:50:54,480
Speaker 4: know what you're doing with seller Central like you can

1083
00:50:54,520 --> 00:50:57,040
Speaker 4: set these ads up in a like in a minute

1084
00:50:57,120 --> 00:50:59,439
Speaker 4: or less. There's a few buttons and you click start.

1085
00:50:59,480 --> 00:51:02,279
Speaker 4: It's not as complex is Facebook or Google, and they're

1086
00:51:02,480 --> 00:51:05,360
Speaker 4: very effective and we're able to literally take our product

1087
00:51:05,360 --> 00:51:07,800
Speaker 4: that no one knows about, that barely has any reviews

1088
00:51:08,080 --> 00:51:10,520
Speaker 4: and push it to the top of search results by

1089
00:51:10,560 --> 00:51:14,440
Speaker 4: this paid advertising. And then my secret weapon is the

1090
00:51:14,480 --> 00:51:16,959
Speaker 4: influencer marketing. So this is the only thing that's done

1091
00:51:17,040 --> 00:51:19,400
Speaker 4: outside of Amazon, and basically it works like this. I

1092
00:51:19,480 --> 00:51:21,839
Speaker 4: use Instagram because a lot of people know me On Instagram.

1093
00:51:22,160 --> 00:51:24,160
Speaker 4: You go into the search bar. Let's say we're launching

1094
00:51:24,160 --> 00:51:27,200
Speaker 4: a yoga mat. You type in hashtag yoga, and it's

1095
00:51:27,239 --> 00:51:29,200
Speaker 4: going to show all the hashtags, and next to it's

1096
00:51:29,200 --> 00:51:31,080
Speaker 4: going to show the number, which is the amount of

1097
00:51:31,160 --> 00:51:34,680
Speaker 4: actual searches and posts. You want to find that keyword

1098
00:51:34,760 --> 00:51:37,840
Speaker 4: that has the most searched search volume or post volume,

1099
00:51:38,040 --> 00:51:40,960
Speaker 4: which means it's the largest and most impression based keyword,

1100
00:51:41,000 --> 00:51:43,759
Speaker 4: meaning people are basically searching for that keyword. So it's

1101
00:51:43,760 --> 00:51:46,479
Speaker 4: going to be hashtag yoga. We click on hashtag yoga,

1102
00:51:46,480 --> 00:51:48,520
Speaker 4: and we scroll through all the feed and we just

1103
00:51:48,520 --> 00:51:51,600
Speaker 4: start clicking on different posts to find influencers. So influencer

1104
00:51:51,640 --> 00:51:55,759
Speaker 4: is someone who has a special following in a specific category.

1105
00:51:56,000 --> 00:51:57,959
Speaker 4: So we want to find someone that has over ten

1106
00:51:58,040 --> 00:52:00,800
Speaker 4: thousand followers. And the reason why ten thousand, ten thousand

1107
00:52:00,880 --> 00:52:03,400
Speaker 4: is the magic number is because on Instagram, if you

1108
00:52:03,440 --> 00:52:05,960
Speaker 4: have over ten thousand, you can do a swipe up story,

1109
00:52:06,239 --> 00:52:08,279
Speaker 4: meaning on their story you can swipe up and send

1110
00:52:08,320 --> 00:52:10,799
Speaker 4: them directly to a website. So we want to reach

1111
00:52:10,840 --> 00:52:12,880
Speaker 4: out to them by hitting the message button, which is

1112
00:52:12,920 --> 00:52:16,359
Speaker 4: the DM. Right yogat he made that famous. They want

1113
00:52:16,360 --> 00:52:18,480
Speaker 4: to slide into their DM and just say, hey, my

1114
00:52:18,600 --> 00:52:20,760
Speaker 4: name is Josh, I'm getting ready to launch this yoga

1115
00:52:20,800 --> 00:52:23,560
Speaker 4: mat on Amazon. I love your page, I love what

1116
00:52:23,600 --> 00:52:26,360
Speaker 4: you're doing. I'd love to give your audience a discount

1117
00:52:26,400 --> 00:52:28,879
Speaker 4: on my product, which is an amazing product, and I'd

1118
00:52:28,880 --> 00:52:31,640
Speaker 4: love to work with you. And they're gonna be like, yeah, sure, awesome.

1119
00:52:32,040 --> 00:52:34,720
Speaker 4: Send me thirty bucks via cash app or via PayPal,

1120
00:52:35,080 --> 00:52:37,400
Speaker 4: send me your link and send me your content. So

1121
00:52:37,440 --> 00:52:39,000
Speaker 4: you send them a picture, you send them the link

1122
00:52:39,040 --> 00:52:41,719
Speaker 4: to your Amazon store. They post it. Now. People who

1123
00:52:41,760 --> 00:52:44,080
Speaker 4: love yoga who want to buy a yoga mat are

1124
00:52:44,120 --> 00:52:47,400
Speaker 4: going directly to your Amazon store to buy your product.

1125
00:52:47,440 --> 00:52:49,960
Speaker 4: And remember, all we got to do is sell more

1126
00:52:50,000 --> 00:52:52,120
Speaker 4: than the other guy a few days in a row

1127
00:52:52,160 --> 00:52:55,040
Speaker 4: to kick his butt and move up in the search results.

1128
00:52:55,200 --> 00:52:57,160
Speaker 4: And that's what we do, man, that's the whole strategy.

1129
00:52:57,440 --> 00:53:01,759
Speaker 3: Yeah, yoga MAT's another good one. Yoga MAT's a huge one,

1130
00:53:01,880 --> 00:53:05,120
Speaker 3: another product where nobody cares who makes a yoga mat.

1131
00:53:05,200 --> 00:53:09,120
Speaker 3: I haven't ever seen anybody that's tripping off of the designer.

1132
00:53:09,680 --> 00:53:13,040
Speaker 3: They're not looking for Gucci yoga mats. So let me

1133
00:53:13,040 --> 00:53:14,760
Speaker 3: ask you this. I think you might have access already,

1134
00:53:14,800 --> 00:53:17,720
Speaker 3: but I like to ask questions twice sometimes to really

1135
00:53:18,080 --> 00:53:21,240
Speaker 3: double down. For people that are slow learners like myself,

1136
00:53:21,920 --> 00:53:23,640
Speaker 3: this is this is the big This is the big

1137
00:53:23,640 --> 00:53:27,200
Speaker 3: one that everybody probably wondering. What's the budget that you

1138
00:53:27,280 --> 00:53:29,480
Speaker 3: actually need to get started in this business?

1139
00:53:29,600 --> 00:53:32,440
Speaker 4: Yeah, so I highly recommend obviously the more that you

1140
00:53:32,520 --> 00:53:35,359
Speaker 4: have access to, the better, but I recommend nothing less

1141
00:53:35,400 --> 00:53:37,719
Speaker 4: than one thousand dollars to micro launch and test your

1142
00:53:37,719 --> 00:53:41,759
Speaker 4: first product. Also, here's another thing. I'm an avid practitioner

1143
00:53:41,760 --> 00:53:44,520
Speaker 4: of OPM, which is other people's money. So even if

1144
00:53:44,560 --> 00:53:46,799
Speaker 4: you have cash burning a hole in your pocket or

1145
00:53:46,800 --> 00:53:49,640
Speaker 4: your banking account, but you have a zero percent interest

1146
00:53:49,920 --> 00:53:51,560
Speaker 4: credit card, or you can go sign up for a

1147
00:53:51,640 --> 00:53:54,640
Speaker 4: zero percent interest credit card. Use that because it's free

1148
00:53:54,680 --> 00:53:56,640
Speaker 4: money for the twelve months plus you're gonna get the

1149
00:53:56,640 --> 00:54:00,239
Speaker 4: bonuses and the benefits, so on and so forth. So,

1150
00:54:00,800 --> 00:54:03,560
Speaker 4: like I said, one thousand dollars to get started bare minimum,

1151
00:54:03,960 --> 00:54:07,760
Speaker 4: Definitely use lines of credit, business business lines of credit,

1152
00:54:08,000 --> 00:54:10,000
Speaker 4: or just credit cards. That's what I do. I'd never

1153
00:54:10,120 --> 00:54:12,680
Speaker 4: use my debit card. I personally use the gold Amax

1154
00:54:12,719 --> 00:54:16,160
Speaker 4: card because we get four x points on two different categories.

1155
00:54:16,440 --> 00:54:18,799
Speaker 4: So the two biggest categories that the money is going

1156
00:54:18,840 --> 00:54:21,240
Speaker 4: to be spent with your business is number one sourcing

1157
00:54:21,280 --> 00:54:24,960
Speaker 4: products and number two advertising. So with that gold Amax

1158
00:54:25,000 --> 00:54:27,879
Speaker 4: business card, you get four x the points on two

1159
00:54:27,920 --> 00:54:33,759
Speaker 4: categories which is products, right, sourcing products, manufacturing products, and

1160
00:54:33,760 --> 00:54:36,080
Speaker 4: then you're advertising. So I'm using that and I'm like,

1161
00:54:36,080 --> 00:54:38,560
Speaker 4: people see me traveling around the world like them. Flights

1162
00:54:38,560 --> 00:54:40,880
Speaker 4: are free, the hotels are free, and I'm doing it

1163
00:54:40,920 --> 00:54:42,160
Speaker 4: all off my Amax points.

1164
00:54:42,280 --> 00:54:42,480
Speaker 5: Yeah.

1165
00:54:42,480 --> 00:54:44,600
Speaker 6: So I know you mentioned Ali Baba as a potential

1166
00:54:44,640 --> 00:54:47,160
Speaker 6: manufacturer and partner. Are there any other ones that you

1167
00:54:47,200 --> 00:54:49,239
Speaker 6: would recommend or you know that's out there that are

1168
00:54:49,239 --> 00:54:49,680
Speaker 6: pretty good?

1169
00:54:50,040 --> 00:54:52,600
Speaker 4: Yeah? So Ali Baba is a website. It's like a

1170
00:54:52,640 --> 00:54:56,240
Speaker 4: broker and then it's like a It's almost like Amazon.

1171
00:54:56,360 --> 00:54:58,760
Speaker 4: So Amazon is not the seller, but they have sellers

1172
00:54:58,800 --> 00:55:02,320
Speaker 4: underneath their platform. Ali Baba is not a direct manufacturer,

1173
00:55:02,360 --> 00:55:05,800
Speaker 4: but people who are manufacturers go on lists underneath Ali Baba.

1174
00:55:05,880 --> 00:55:08,960
Speaker 4: There's a few others like Dhgate and Ali Express, which

1175
00:55:09,000 --> 00:55:11,719
Speaker 4: is a subsidiary Ali Baba, but Ali Baba is the

1176
00:55:11,840 --> 00:55:14,760
Speaker 4: largest and it's going to have the best prices direct

1177
00:55:14,880 --> 00:55:17,160
Speaker 4: B to B business and business dope.

1178
00:55:17,280 --> 00:55:19,840
Speaker 3: So that was a lot of information. But I just

1179
00:55:19,880 --> 00:55:22,280
Speaker 3: got one last question before we go into our last segment,

1180
00:55:22,680 --> 00:55:27,200
Speaker 3: virtual assistant. I saw you mentioned that on your YouTube channel.

1181
00:55:27,280 --> 00:55:30,600
Speaker 3: Can you just give some information on virtual assistance and

1182
00:55:31,080 --> 00:55:32,360
Speaker 3: how you're actually utilizing that.

1183
00:55:32,520 --> 00:55:36,640
Speaker 4: Yeah. Yeah, so vas or virtual assistants are like another

1184
00:55:36,719 --> 00:55:38,960
Speaker 4: secret weapon in my business because the whole thing is

1185
00:55:39,280 --> 00:55:41,880
Speaker 4: I follow This strategy is called the ASAP right, So

1186
00:55:41,960 --> 00:55:46,320
Speaker 4: ASAP is an acronym. It stands for Autonomous, sustainable Action,

1187
00:55:46,440 --> 00:55:48,680
Speaker 4: and perpetuity. So I'm always trying to find these four

1188
00:55:48,719 --> 00:55:51,479
Speaker 4: things and actions in there. Because faith without works is dead.

1189
00:55:51,640 --> 00:55:53,080
Speaker 4: You got to take action and you're not going to

1190
00:55:53,120 --> 00:55:55,480
Speaker 4: get any results, right, So I'm always trying to find

1191
00:55:55,520 --> 00:55:58,960
Speaker 4: out ways to automate and delegate and not participate. And

1192
00:55:59,000 --> 00:56:00,719
Speaker 4: that's what if you go back to the beginning of

1193
00:56:00,719 --> 00:56:03,080
Speaker 4: the story, Like my first mentor is always talking about

1194
00:56:03,120 --> 00:56:03,520
Speaker 4: touch it.

1195
00:56:03,640 --> 00:56:05,359
Speaker 5: Wait wait, wait, hold up, hold on, say that again.

1196
00:56:05,440 --> 00:56:08,799
Speaker 6: You said automate, delegate and not participate.

1197
00:56:08,880 --> 00:56:11,640
Speaker 4: Hey, I'm trying to find ways to automate and delegate

1198
00:56:11,719 --> 00:56:14,759
Speaker 4: and not participate. I'm always asking myself, is this the

1199
00:56:14,840 --> 00:56:17,440
Speaker 4: highest and best use of my time and energy? Like,

1200
00:56:17,880 --> 00:56:19,560
Speaker 4: you want to become a millionaire, you got to think

1201
00:56:19,600 --> 00:56:21,239
Speaker 4: like a millionaire. You want to become a billionaire, you

1202
00:56:21,280 --> 00:56:23,439
Speaker 4: got to think like a billionaire. And they're always they

1203
00:56:23,520 --> 00:56:25,840
Speaker 4: value their time more than anything and they will trade

1204
00:56:25,880 --> 00:56:28,920
Speaker 4: money for time ten times out of ten. So I'm

1205
00:56:28,960 --> 00:56:31,520
Speaker 4: always thinking of ways to scale the business and scale

1206
00:56:31,600 --> 00:56:34,960
Speaker 4: the velocity and the volume in our business without scaling

1207
00:56:34,960 --> 00:56:36,759
Speaker 4: the amount of energy and time it needs for me.

1208
00:56:37,360 --> 00:56:40,000
Speaker 4: So the way I'm able to scale my company is

1209
00:56:40,040 --> 00:56:42,680
Speaker 4: by taking the reputitious duties that need to be done

1210
00:56:42,760 --> 00:56:45,840
Speaker 4: and by outsourcing it for pennies on the dollar for employees.

1211
00:56:45,880 --> 00:56:48,320
Speaker 4: So many people think that they got to do everything,

1212
00:56:48,320 --> 00:56:50,880
Speaker 4: they got to wear every hat because they can't afford

1213
00:56:50,920 --> 00:56:53,520
Speaker 4: to hire an employee. But there's vas in all the

1214
00:56:53,600 --> 00:56:56,960
Speaker 4: top companies Fortune five hundred companies like Ge, like Apple,

1215
00:56:57,080 --> 00:57:00,239
Speaker 4: all these large companies, they use virtual assistance. And a

1216
00:57:00,239 --> 00:57:01,719
Speaker 4: lot of you guys who hear this right now, you're

1217
00:57:01,719 --> 00:57:04,120
Speaker 4: gonna be like like man, I was on the phone

1218
00:57:04,120 --> 00:57:06,400
Speaker 4: on customer support with this large company and it was

1219
00:57:06,480 --> 00:57:09,600
Speaker 4: someone who barely spoke English. And that's how they're able

1220
00:57:09,680 --> 00:57:11,839
Speaker 4: to do this is by using these vas, which are

1221
00:57:11,840 --> 00:57:15,120
Speaker 4: employees in other countries. So the best country that I

1222
00:57:15,160 --> 00:57:18,320
Speaker 4: have found that's not only very very affordable, but they

1223
00:57:18,320 --> 00:57:21,520
Speaker 4: are very loyal and very hard workers is workers out

1224
00:57:21,560 --> 00:57:24,280
Speaker 4: of the Philippines. So you can go to online jobs

1225
00:57:24,360 --> 00:57:27,560
Speaker 4: dot pH and you can hire virtual assistants to do

1226
00:57:27,840 --> 00:57:30,280
Speaker 4: daily tasks to help you with your business anywhere between

1227
00:57:30,320 --> 00:57:33,360
Speaker 4: a dollar fifty per hour and five dollars per hour,

1228
00:57:33,400 --> 00:57:35,920
Speaker 4: depending on what they're doing, a majority of my virtual

1229
00:57:35,920 --> 00:57:39,440
Speaker 4: assistants are at two dollars and fifty cents per hour USD.

1230
00:57:39,760 --> 00:57:42,680
Speaker 4: They work forty hours. And the beautiful thing on top

1231
00:57:42,720 --> 00:57:44,920
Speaker 4: of being able to hire people in your company who

1232
00:57:44,960 --> 00:57:48,400
Speaker 4: are loyal and hard working is if you're in America

1233
00:57:49,280 --> 00:57:51,560
Speaker 4: and like right now, it's twelve o'clock in the afternoon.

1234
00:57:51,840 --> 00:57:54,680
Speaker 4: Well in the Philippines, it's like twelve o'clock at night

1235
00:57:54,840 --> 00:57:57,960
Speaker 4: or eight o'clock at night. So while I'm sleeping, our

1236
00:57:58,040 --> 00:58:00,919
Speaker 4: other employees in other countries are actually working. So now

1237
00:58:01,000 --> 00:58:03,840
Speaker 4: our company is operating twenty four seven, three sixty five

1238
00:58:04,280 --> 00:58:06,760
Speaker 4: instead of twelve hours out the day or eight hours

1239
00:58:06,760 --> 00:58:09,320
Speaker 4: out the day. So that's two key components to scaling.

1240
00:58:09,400 --> 00:58:12,240
Speaker 4: Is number one, you're able to automate and delegate instead

1241
00:58:12,280 --> 00:58:16,240
Speaker 4: of you actually participating doing reputationous stuff. Because if you're

1242
00:58:16,240 --> 00:58:19,600
Speaker 4: doing reputations stuff that you can easily delegate, you're working

1243
00:58:19,720 --> 00:58:22,800
Speaker 4: for your company and not on your company. So and

1244
00:58:22,920 --> 00:58:25,520
Speaker 4: this took me years. Like I've made millions of dollars

1245
00:58:25,520 --> 00:58:28,360
Speaker 4: across my three companies, I've made millions of dollars. And

1246
00:58:28,400 --> 00:58:31,880
Speaker 4: it was a combination is as entrepreneurs, we're control freaks.

1247
00:58:31,920 --> 00:58:34,000
Speaker 4: It's like our baby, it's like our child, Like we

1248
00:58:34,120 --> 00:58:36,720
Speaker 4: built this thing up and we want control of everything.

1249
00:58:36,800 --> 00:58:39,320
Speaker 4: So it's hard to give it to someone else knowing

1250
00:58:39,320 --> 00:58:41,000
Speaker 4: they're not going to care for it the way that

1251
00:58:41,080 --> 00:58:42,640
Speaker 4: you would. They're going to treat it, you know what

1252
00:58:42,680 --> 00:58:43,960
Speaker 4: I mean, They're not going to treat it the way

1253
00:58:43,960 --> 00:58:47,040
Speaker 4: that you would. So it's difficult. But on the odverse

1254
00:58:47,040 --> 00:58:49,320
Speaker 4: side of that, you have to understand in order to

1255
00:58:49,360 --> 00:58:52,600
Speaker 4: scale that you have to be able to delegate. And

1256
00:58:52,640 --> 00:58:54,320
Speaker 4: that's like a key thing. Like you guys got to

1257
00:58:54,320 --> 00:58:58,000
Speaker 4: focus on working on your business instead of for your business.

1258
00:58:58,000 --> 00:59:00,280
Speaker 4: So now, like I'm an avid believe we're in the

1259
00:59:00,320 --> 00:59:02,520
Speaker 4: eighty twenty rule. I tell people this all the time.

1260
00:59:02,800 --> 00:59:05,480
Speaker 4: Eighty percent of the profits, eighty percent of the momentum,

1261
00:59:05,480 --> 00:59:07,880
Speaker 4: eighty percent of the results comes from twenty percent of

1262
00:59:07,880 --> 00:59:10,120
Speaker 4: the effort. And now I can get more done in

1263
00:59:10,200 --> 00:59:12,520
Speaker 4: less time now than before. When I was following the

1264
00:59:12,520 --> 00:59:14,920
Speaker 4: Gary Vee, Like, I was working sixteen hours a day,

1265
00:59:15,000 --> 00:59:17,880
Speaker 4: twenty hours a day hustling, and I would literally get

1266
00:59:17,880 --> 00:59:20,919
Speaker 4: depressed if I didn't fall asleep at my computer because

1267
00:59:20,920 --> 00:59:23,400
Speaker 4: I thought I wasn't doing everything I could, you know,

1268
00:59:23,520 --> 00:59:25,960
Speaker 4: to accomplish my why, which was helping my family out.

1269
00:59:26,000 --> 00:59:28,600
Speaker 4: Like I told you, guys, But now you can work smart,

1270
00:59:28,680 --> 00:59:31,680
Speaker 4: not hard, and by being productive. There's a huge difference

1271
00:59:31,720 --> 00:59:35,000
Speaker 4: between being productive and being busy. See, I thought being

1272
00:59:35,040 --> 00:59:38,440
Speaker 4: busy was being productive. Now by through time management and

1273
00:59:38,520 --> 00:59:41,720
Speaker 4: virtual assistance and you know, just keeping track of everything

1274
00:59:41,720 --> 00:59:44,280
Speaker 4: and using software as like Slack and Traillo, which are

1275
00:59:44,320 --> 00:59:47,440
Speaker 4: management tools. I'm able to be productive and accomplish way

1276
00:59:47,520 --> 00:59:49,520
Speaker 4: much more and less time, which means I could spend

1277
00:59:49,560 --> 00:59:52,040
Speaker 4: that time with my kids, with my wife, or working

1278
00:59:52,040 --> 00:59:52,920
Speaker 4: on other things.

1279
00:59:53,400 --> 00:59:54,440
Speaker 2: Not I was powerful.

1280
00:59:54,520 --> 00:59:54,720
Speaker 4: Man.

1281
00:59:54,800 --> 00:59:57,520
Speaker 3: That was a lot of information, a whole lot of games.

1282
00:59:57,600 --> 00:59:59,520
Speaker 3: So we about to bring it home in the last segment.

1283
01:00:00,080 --> 01:00:02,080
Speaker 3: So in the last second, we're going to talk about education.

1284
01:00:02,800 --> 01:00:04,840
Speaker 3: And you know, it's really weird because we bring a

1285
01:00:04,840 --> 01:00:07,720
Speaker 3: bunch of people on the podcast and all different walks

1286
01:00:07,760 --> 01:00:10,720
Speaker 3: of life and all different businesses. And you know, the

1287
01:00:10,760 --> 01:00:14,600
Speaker 3: one thing I always were puzzled about is that people

1288
01:00:14,760 --> 01:00:19,800
Speaker 3: like spend tens of thousands of dollars in college and

1289
01:00:20,440 --> 01:00:24,800
Speaker 3: they learn from business professors that most of the time,

1290
01:00:24,840 --> 01:00:27,800
Speaker 3: the people that are teaching these professors teachers, they never

1291
01:00:27,840 --> 01:00:29,400
Speaker 3: actually did what they are teaching.

1292
01:00:29,480 --> 01:00:31,120
Speaker 5: Everybody can tell you how to do it.

1293
01:00:30,560 --> 01:00:31,040
Speaker 4: They did.

1294
01:00:31,200 --> 01:00:33,640
Speaker 3: They just study business, so they teaching you about business,

1295
01:00:33,640 --> 01:00:36,960
Speaker 3: but they were never in business themselves. Right, But you

1296
01:00:37,080 --> 01:00:40,880
Speaker 3: never really think to question your college professor about the

1297
01:00:40,920 --> 01:00:43,120
Speaker 3: nonsense that he's teaching you. And then it's like an

1298
01:00:43,280 --> 01:00:46,280
Speaker 3: entrepreneur who might not even have a college degree, but

1299
01:00:46,480 --> 01:00:48,680
Speaker 3: it's a millionaire who've made a bunch of money, who's

1300
01:00:48,680 --> 01:00:52,360
Speaker 3: successful in their business, and they start a course to

1301
01:00:52,440 --> 01:00:56,720
Speaker 3: teach other people. People are very skeptical about that, Like

1302
01:00:56,760 --> 01:00:59,560
Speaker 3: I see that a lot, especially online. So it's just

1303
01:00:59,640 --> 01:01:05,320
Speaker 3: inter because I feel like you have to invest in

1304
01:01:05,880 --> 01:01:08,040
Speaker 3: your business. And we talked about this all the time,

1305
01:01:08,120 --> 01:01:10,760
Speaker 3: and I feel like, no matter what, the podcast is

1306
01:01:10,800 --> 01:01:13,560
Speaker 3: a great resource, and YouTube is a great resource. Google

1307
01:01:13,600 --> 01:01:15,480
Speaker 3: is a great resource. But if you're really serious about

1308
01:01:15,520 --> 01:01:17,880
Speaker 3: starting a business, like if you have no idea about

1309
01:01:17,920 --> 01:01:21,400
Speaker 3: anything at all and you're just trying to become you know,

1310
01:01:21,720 --> 01:01:25,840
Speaker 3: a trucker, even you know, four hours of a podcast

1311
01:01:25,880 --> 01:01:29,360
Speaker 3: probably isn't enough information. You probably want to pay one

1312
01:01:29,440 --> 01:01:32,400
Speaker 3: thousand dollars two thousand dollars to actually learn how to

1313
01:01:32,400 --> 01:01:36,640
Speaker 3: do it right. So but it's still interesting because people

1314
01:01:36,720 --> 01:01:39,440
Speaker 3: don't really pay a lot of times for education, and

1315
01:01:39,480 --> 01:01:43,720
Speaker 3: they make you make way more mistakes when you don't pay,

1316
01:01:43,840 --> 01:01:46,720
Speaker 3: because now you're just paying with experience and time, whereas

1317
01:01:46,760 --> 01:01:49,800
Speaker 3: if you actually paid and went through the proper educational channel,

1318
01:01:50,320 --> 01:01:52,360
Speaker 3: then you actually become a success.

1319
01:01:52,440 --> 01:01:55,000
Speaker 2: Yeah, because yeah, it's the same Like I said, it's

1320
01:01:55,000 --> 01:01:56,880
Speaker 2: the same thing with school. People have to look at

1321
01:01:56,920 --> 01:01:57,400
Speaker 2: it from school.

1322
01:01:57,400 --> 01:01:59,440
Speaker 3: I think we're just trained and we feel comfortable with

1323
01:01:59,440 --> 01:02:03,240
Speaker 3: school because that's like tradition and that's what we're used to. Whereas,

1324
01:02:03,440 --> 01:02:07,040
Speaker 3: like you know, untraditional forms of learning, like learning from

1325
01:02:07,080 --> 01:02:09,440
Speaker 3: an entrepreneur stuff like that. A lot of people are

1326
01:02:09,520 --> 01:02:11,960
Speaker 3: kind of skeptical and they don't really believe they want

1327
01:02:11,960 --> 01:02:15,240
Speaker 3: to do it themselves. But it's like, would you just say, Okay,

1328
01:02:15,520 --> 01:02:18,080
Speaker 3: I watch YouTube for an hour and now I can

1329
01:02:18,120 --> 01:02:21,160
Speaker 3: be a doctor, Like probably not qualify to give open

1330
01:02:21,160 --> 01:02:24,320
Speaker 3: heart surgical de yeah, probably got go to medical school.

1331
01:02:24,400 --> 01:02:29,720
Speaker 3: So and then I always realized that for me, entrepreneurs

1332
01:02:29,760 --> 01:02:32,960
Speaker 3: that teach people they're interesting too, because it's like they

1333
01:02:33,040 --> 01:02:36,120
Speaker 3: made money in their business already, they don't necessarily have

1334
01:02:36,160 --> 01:02:37,960
Speaker 3: to teach. Of course, teaching is a business as well.

1335
01:02:38,000 --> 01:02:40,320
Speaker 3: We never apologize about making money. That's the whole point

1336
01:02:40,560 --> 01:02:42,720
Speaker 3: of any formal business. You should always get paid for

1337
01:02:42,920 --> 01:02:45,080
Speaker 3: any service that you do, as long as it's done well.

1338
01:02:45,720 --> 01:02:49,280
Speaker 3: But I'm just curious to when entrepreneurs decide to teach

1339
01:02:49,320 --> 01:02:52,840
Speaker 3: other people. So you you're interesting because you come from

1340
01:02:52,920 --> 01:02:55,520
Speaker 3: humble beginnings. Then you made a boatload of money, You

1341
01:02:55,520 --> 01:02:57,960
Speaker 3: made millions of dollars, So at what point did you

1342
01:02:58,040 --> 01:03:03,000
Speaker 3: decide that having money and being successful wasn't good enough

1343
01:03:03,120 --> 01:03:05,960
Speaker 3: and you wanted to actually start teaching because you have

1344
01:03:06,040 --> 01:03:08,880
Speaker 3: a whole educational portal and you teach people how to

1345
01:03:08,880 --> 01:03:11,560
Speaker 3: do this. So yeah, what was your thought processing and

1346
01:03:11,640 --> 01:03:12,400
Speaker 3: journey into doing that?

1347
01:03:12,880 --> 01:03:16,960
Speaker 4: Yeah? Absolutely so. First and foremost, I understood the sorority

1348
01:03:17,040 --> 01:03:20,240
Speaker 4: that a formal education will earn you a living and

1349
01:03:20,360 --> 01:03:24,200
Speaker 4: self education will earn you a fortune. The only difference

1350
01:03:24,200 --> 01:03:26,960
Speaker 4: between where I was five years ago in twenty fourteen,

1351
01:03:27,280 --> 01:03:30,160
Speaker 4: the beginning of twenty fifteen making bare minimum wage, not

1352
01:03:30,240 --> 01:03:33,120
Speaker 4: being able to barely survive and put a roof over

1353
01:03:32,920 --> 01:03:36,320
Speaker 4: my family's head or food on the plate, and now

1354
01:03:36,320 --> 01:03:39,480
Speaker 4: where I am, you know, a self made millionaire before thirty.

1355
01:03:39,520 --> 01:03:42,560
Speaker 4: The only difference is the information, right, and I understood

1356
01:03:42,560 --> 01:03:46,600
Speaker 4: that information changes situations, but only through implementation. I understood

1357
01:03:46,600 --> 01:03:49,000
Speaker 4: that was the lack. The reason why people love school

1358
01:03:49,040 --> 01:03:51,160
Speaker 4: is because you're in a school setting and you're forced

1359
01:03:51,520 --> 01:03:54,840
Speaker 4: to actually implement. That's why so many actual entrepreneurs fail

1360
01:03:55,360 --> 01:03:58,200
Speaker 4: is because when they get started, they give up too early.

1361
01:03:58,720 --> 01:04:00,960
Speaker 4: So the one main word that made me want to

1362
01:04:01,000 --> 01:04:03,760
Speaker 4: get into the educational space and start teaching with the

1363
01:04:03,800 --> 01:04:08,240
Speaker 4: AMZ formula's impact right, The AMZ formula was my formula.

1364
01:04:08,360 --> 01:04:10,680
Speaker 4: I created it for myself. You know, It's made me

1365
01:04:10,760 --> 01:04:12,560
Speaker 4: millions of dollars, so I knew it was tried and

1366
01:04:12,600 --> 01:04:14,919
Speaker 4: true because I was doing it myself. And the reason

1367
01:04:14,960 --> 01:04:17,120
Speaker 4: why I got into this space is because impact, not

1368
01:04:17,200 --> 01:04:20,520
Speaker 4: because of the income, because my real estate, my actual

1369
01:04:20,560 --> 01:04:24,000
Speaker 4: Amazon business, and my other businesses generate my full time income.

1370
01:04:24,440 --> 01:04:28,720
Speaker 4: And to be completely honest, the education actually cannibalizes what

1371
01:04:28,760 --> 01:04:31,480
Speaker 4: I was telling you guys about spending less time and

1372
01:04:31,480 --> 01:04:34,600
Speaker 4: making more money because my education requires more of my

1373
01:04:34,760 --> 01:04:38,800
Speaker 4: time than my other businesses they're generating income. Twenty four

1374
01:04:38,840 --> 01:04:42,880
Speaker 4: seven three sixty five. But at a certain point in

1375
01:04:42,920 --> 01:04:45,840
Speaker 4: your career you have to understand what impact is and

1376
01:04:45,880 --> 01:04:48,680
Speaker 4: what self fulfillment is. See so many people they don't

1377
01:04:48,680 --> 01:04:50,919
Speaker 4: have X amount of money or they haven't accomplished enough

1378
01:04:50,960 --> 01:04:53,040
Speaker 4: things on their bucket list, so their main priority is

1379
01:04:53,120 --> 01:04:56,800
Speaker 4: money because they think that'll end everything. And being twenty

1380
01:04:56,840 --> 01:05:00,880
Speaker 4: seven twenty eight years old, self made millionaire, lost everything

1381
01:05:00,920 --> 01:05:04,280
Speaker 4: off on my bucket list, retired, my moms, retired, my wife,

1382
01:05:04,360 --> 01:05:07,120
Speaker 4: set my kids up with trust funds, traveled all around

1383
01:05:07,160 --> 01:05:10,480
Speaker 4: the world, money in the bank, forty plus investment properties,

1384
01:05:10,600 --> 01:05:12,880
Speaker 4: and I found myself sitting in my leven room, like

1385
01:05:13,320 --> 01:05:16,960
Speaker 4: severely depressed, almost contemplating suicide, like like what do I

1386
01:05:17,000 --> 01:05:19,040
Speaker 4: have left to do? What is left to do? I

1387
01:05:19,080 --> 01:05:22,520
Speaker 4: did everything, And so many people think that money buys happiness,

1388
01:05:22,520 --> 01:05:25,160
Speaker 4: and I'm telling you, I bought everything that I ever wanted,

1389
01:05:25,160 --> 01:05:27,840
Speaker 4: that I ever dreamt of, and I was depressed, man,

1390
01:05:28,520 --> 01:05:31,320
Speaker 4: And it all boils down to happiness comes from within.

1391
01:05:31,760 --> 01:05:34,120
Speaker 4: It comes from within, and things that you do that

1392
01:05:34,280 --> 01:05:37,440
Speaker 4: self fulfilling. So it wasn't until I remembered me praying

1393
01:05:37,480 --> 01:05:40,040
Speaker 4: to God literally, like God, show me something other than

1394
01:05:40,080 --> 01:05:42,120
Speaker 4: the streets, show me something other than what I'm doing,

1395
01:05:42,160 --> 01:05:45,120
Speaker 4: to help me change my family's life, and I'll do whatever.

1396
01:05:45,240 --> 01:05:47,320
Speaker 4: Like I remember like trying to barter with God, like

1397
01:05:47,400 --> 01:05:51,080
Speaker 4: help me out, and like it just clicked and I

1398
01:05:51,120 --> 01:05:52,760
Speaker 4: had an epiphany and I said, you know what, let

1399
01:05:52,760 --> 01:05:55,160
Speaker 4: me just start a personal brand. When I started my

1400
01:05:55,200 --> 01:05:59,000
Speaker 4: personal brand, I did it with zero intention of creating software,

1401
01:05:59,200 --> 01:06:02,680
Speaker 4: creating an online educational platform or nothing like that. I

1402
01:06:02,720 --> 01:06:05,040
Speaker 4: just wanted to give my gift away and I wanted

1403
01:06:05,040 --> 01:06:07,840
Speaker 4: to be a blessing to others. And it so rapidly

1404
01:06:07,960 --> 01:06:10,680
Speaker 4: grew that people off the information I had where their

1405
01:06:10,680 --> 01:06:14,360
Speaker 4: lives were changing all around the world, and it felt good,

1406
01:06:14,440 --> 01:06:17,080
Speaker 4: like it sparked that. It sparked that feeling in me.

1407
01:06:17,080 --> 01:06:18,960
Speaker 4: When I had my first salor, when I made my

1408
01:06:19,040 --> 01:06:21,920
Speaker 4: first million, it sparked that spark again, and I was like, Wow,

1409
01:06:22,160 --> 01:06:24,520
Speaker 4: maybe this is what I was meant to do. So

1410
01:06:24,680 --> 01:06:26,960
Speaker 4: the rest was all downhill from there. I've been teaching

1411
01:06:27,000 --> 01:06:29,440
Speaker 4: people and literally we have students in sixty three plus

1412
01:06:29,480 --> 01:06:32,400
Speaker 4: different countries, thousands of students, and I do this because

1413
01:06:32,400 --> 01:06:34,600
Speaker 4: of the impact, not the income. So and I love it.

1414
01:06:34,640 --> 01:06:39,040
Speaker 4: I'm passionate about it. If you can't tell by this podcast.

1415
01:06:38,640 --> 01:06:41,240
Speaker 3: Nah, Like I said, you know, I'm a big proponent

1416
01:06:41,280 --> 01:06:45,200
Speaker 3: in education and all forms of education. I'm not anti

1417
01:06:45,320 --> 01:06:47,840
Speaker 3: formal education, but I just feel like, you know, a

1418
01:06:47,840 --> 01:06:50,600
Speaker 3: lot of times, especially in this country, we're only taught

1419
01:06:50,640 --> 01:06:52,680
Speaker 3: to think that the only way that you can actually

1420
01:06:52,760 --> 01:06:56,160
Speaker 3: learn is through the traditional school system. And I don't

1421
01:06:56,200 --> 01:06:58,720
Speaker 3: know how many times we have to realize that school

1422
01:06:58,760 --> 01:07:01,680
Speaker 3: system is broke, and you know, unfortunately for the vast

1423
01:07:01,680 --> 01:07:04,080
Speaker 3: majority of people, that's not going to be enough. You

1424
01:07:04,080 --> 01:07:06,080
Speaker 3: need to learn outside of that. And that's even why

1425
01:07:06,120 --> 01:07:09,840
Speaker 3: we have Eyo University, and there's a bunch of other platforms.

1426
01:07:09,840 --> 01:07:12,920
Speaker 3: But you know, it's really interesting. Like I said, if

1427
01:07:12,920 --> 01:07:15,400
Speaker 3: people think about it, people won't bad and I at

1428
01:07:15,400 --> 01:07:19,160
Speaker 3: taking out student loans and you know, ruining their future

1429
01:07:19,800 --> 01:07:23,920
Speaker 3: for money that they don't have to pay for a

1430
01:07:24,000 --> 01:07:28,880
Speaker 3: degree that will amount to nothing, you know. Communications. The

1431
01:07:28,960 --> 01:07:31,800
Speaker 3: reason why I say communications degree is I have communications exact,

1432
01:07:32,800 --> 01:07:35,040
Speaker 3: I'm lucky enough to not have to use my degree.

1433
01:07:35,080 --> 01:07:37,840
Speaker 3: I'm an entrepreneur. But so I'm not bashing anybody has

1434
01:07:37,840 --> 01:07:40,400
Speaker 3: a communications degree. I just I have a communications degree,

1435
01:07:40,400 --> 01:07:42,720
Speaker 3: and if I wasn't an entrepreneur, I'd be royally screwed

1436
01:07:42,800 --> 01:07:47,000
Speaker 3: right now. So you know, what is it as far

1437
01:07:47,080 --> 01:07:50,680
Speaker 3: as that is concerned, Because yeah, you know, you have

1438
01:07:50,720 --> 01:07:54,640
Speaker 3: a generic degree like communications or something like that, philosophy,

1439
01:07:55,120 --> 01:07:57,680
Speaker 3: and you go out in the world and you get

1440
01:07:57,680 --> 01:08:00,360
Speaker 3: a piece of paper and it's like good luck, and

1441
01:08:00,640 --> 01:08:02,640
Speaker 3: you know, let's hope that it works out for you.

1442
01:08:02,680 --> 01:08:05,440
Speaker 4: Really, that's all it is, right right. People often say

1443
01:08:05,480 --> 01:08:07,120
Speaker 4: it's a scam. You know, it's a scam, and it's

1444
01:08:07,120 --> 01:08:09,520
Speaker 4: because it's going against the grain, it's going against the norm.

1445
01:08:09,560 --> 01:08:12,040
Speaker 4: You're gonna get resistance whenever you go against the grain,

1446
01:08:12,560 --> 01:08:14,680
Speaker 4: like we were talking earlier about just being able to

1447
01:08:14,720 --> 01:08:16,640
Speaker 4: do this and why, Like I was telling you what

1448
01:08:16,680 --> 01:08:18,920
Speaker 4: my family and even my parents were saying about this.

1449
01:08:19,360 --> 01:08:22,439
Speaker 4: You know, our generation before us and the generation before

1450
01:08:22,520 --> 01:08:26,000
Speaker 4: them didn't have this opportunity. It did not exist. So

1451
01:08:26,040 --> 01:08:28,000
Speaker 4: when you're going against the norm, when you're going against

1452
01:08:28,000 --> 01:08:30,639
Speaker 4: the grain and there's a new opportunity and it sounds

1453
01:08:30,640 --> 01:08:32,439
Speaker 4: too good to be true, people think that it's a

1454
01:08:32,479 --> 01:08:35,600
Speaker 4: scam because it does sound too good to be true. Everybody,

1455
01:08:35,680 --> 01:08:37,960
Speaker 4: there was two ways. You get an education, or you

1456
01:08:38,080 --> 01:08:40,919
Speaker 4: learn a skill set. You're a doctor or a mechanic

1457
01:08:41,040 --> 01:08:46,120
Speaker 4: or a construction worker or that's it. That was basically

1458
01:08:46,120 --> 01:08:48,320
Speaker 4: the options that the people before us, our parents and

1459
01:08:48,360 --> 01:08:51,040
Speaker 4: our parents and our grandparents had. There was no other options.

1460
01:08:51,200 --> 01:08:54,400
Speaker 4: My grandfather worked in the steel mill, lost his hearing

1461
01:08:54,439 --> 01:08:56,639
Speaker 4: you'd work there his entire life. You know, a lot

1462
01:08:56,640 --> 01:08:58,519
Speaker 4: of our parents work at the same job and then

1463
01:08:58,520 --> 01:09:04,559
Speaker 4: they retire. Changed, right, Communications have changed, Electronics have change,

1464
01:09:04,560 --> 01:09:07,080
Speaker 4: and the opportunity is changed along with it. And just

1465
01:09:07,120 --> 01:09:08,559
Speaker 4: like you said, going back to the school, I just

1466
01:09:08,560 --> 01:09:11,720
Speaker 4: think it's crazy that so many people, like we call

1467
01:09:11,760 --> 01:09:15,080
Speaker 4: it the forty forty plan, so people literally spend forty

1468
01:09:15,120 --> 01:09:17,920
Speaker 4: thousand dollars working forty years of their life to retire

1469
01:09:17,960 --> 01:09:20,000
Speaker 4: on forty percent of what they were making while they

1470
01:09:20,000 --> 01:09:22,800
Speaker 4: were working. And that's supposed to be okay. If you

1471
01:09:22,880 --> 01:09:25,639
Speaker 4: ask me, that's a scam because the person you're learning from,

1472
01:09:25,680 --> 01:09:28,479
Speaker 4: the professor you're learning from, is not invested in your

1473
01:09:28,479 --> 01:09:31,520
Speaker 4: well interests. Their name is not associated to the curriculum

1474
01:09:31,520 --> 01:09:33,920
Speaker 4: that they're teaching, and nine times out of ten, man

1475
01:09:33,960 --> 01:09:37,680
Speaker 4: to be honest, that curriculum is outdated and it's impersonal.

1476
01:09:38,160 --> 01:09:39,920
Speaker 4: Like I believe the reason why I dropped out of

1477
01:09:39,960 --> 01:09:42,080
Speaker 4: high school wasn't because I was bad or I was dumb.

1478
01:09:42,640 --> 01:09:45,080
Speaker 4: I think that it's not fair that you throw thirty

1479
01:09:45,120 --> 01:09:47,799
Speaker 4: forty people in a classroom that all have different learning

1480
01:09:48,320 --> 01:09:51,920
Speaker 4: sets and different learning preferences, and you force them to

1481
01:09:51,960 --> 01:09:54,479
Speaker 4: learn the same way. I don't think it's right, and

1482
01:09:54,680 --> 01:09:57,040
Speaker 4: that's why, Like, you know, the only difference between where

1483
01:09:57,040 --> 01:09:58,960
Speaker 4: I was and where I was now is learning that

1484
01:09:59,040 --> 01:10:01,719
Speaker 4: skill set. Like, if you want increase your income, increase

1485
01:10:01,720 --> 01:10:04,880
Speaker 4: your skill set. It's that simple. So I'm a practitioner

1486
01:10:04,920 --> 01:10:09,360
Speaker 4: of education mentorship all the time. I'm constantly flying around

1487
01:10:09,400 --> 01:10:11,280
Speaker 4: the world to learn from some of the best. It's

1488
01:10:11,280 --> 01:10:13,599
Speaker 4: the fastest way to fast track your success. Like, if

1489
01:10:13,600 --> 01:10:16,320
Speaker 4: you want to fast track your success and learn something,

1490
01:10:16,600 --> 01:10:18,400
Speaker 4: you just learn from someone who's done it. It's like

1491
01:10:18,439 --> 01:10:20,920
Speaker 4: the GPS. Like when we travel, I get off the

1492
01:10:20,920 --> 01:10:22,639
Speaker 4: plane and I'm somewhere. I don't know where I'm at.

1493
01:10:22,880 --> 01:10:25,960
Speaker 4: I enter in the instructions to the GPS to my hotel.

1494
01:10:26,280 --> 01:10:28,160
Speaker 4: Why do we use a GPS because it's going to

1495
01:10:28,200 --> 01:10:30,559
Speaker 4: take us somewhere we've never been with no confusion. We're

1496
01:10:30,560 --> 01:10:33,120
Speaker 4: not going to get lost, We're not going to waste gas.

1497
01:10:33,400 --> 01:10:35,920
Speaker 4: It's the same thing like education is the GPS to

1498
01:10:35,960 --> 01:10:37,680
Speaker 4: start in that business and being successful.

1499
01:10:38,040 --> 01:10:40,280
Speaker 6: Yeah, it's tough to argue with y'all when y'all talking

1500
01:10:40,320 --> 01:10:43,400
Speaker 6: about education man as somebody who's in the profession man,

1501
01:10:43,560 --> 01:10:46,760
Speaker 6: which I'll say is one thousand percent right. But I'm

1502
01:10:46,800 --> 01:10:49,840
Speaker 6: interested in knowing how you were able to scale this right, So,

1503
01:10:49,880 --> 01:10:52,479
Speaker 6: I know you started out with a to z in

1504
01:10:52,600 --> 01:10:55,320
Speaker 6: Amazon and now you have the Amazon formula. What was

1505
01:10:55,320 --> 01:10:58,320
Speaker 6: your methods to scaling this business and growing it so fast?

1506
01:10:58,360 --> 01:11:01,320
Speaker 6: You went to sixty three countries, over ten thousand students,

1507
01:11:01,320 --> 01:11:02,160
Speaker 6: you made millions?

1508
01:11:02,600 --> 01:11:03,880
Speaker 5: What was the strategy?

1509
01:11:04,040 --> 01:11:06,200
Speaker 4: So the way that we scaled. The education piece is

1510
01:11:06,280 --> 01:11:09,120
Speaker 4: just through literally focused Before we scaled and we allowed

1511
01:11:09,160 --> 01:11:12,320
Speaker 4: the company to scale, we focused on the consumer and

1512
01:11:12,360 --> 01:11:14,799
Speaker 4: what the consumer needs. And since this was an education

1513
01:11:14,960 --> 01:11:18,000
Speaker 4: business that was based around something that I've already done,

1514
01:11:18,080 --> 01:11:20,680
Speaker 4: I knew exactly what you needed. So it was just

1515
01:11:20,760 --> 01:11:23,360
Speaker 4: dialing in on making sure that everybody got the attention

1516
01:11:23,439 --> 01:11:27,080
Speaker 4: that they needed, letting in beta students, going through the program,

1517
01:11:27,120 --> 01:11:30,160
Speaker 4: going through the entire process, helping them get results, and

1518
01:11:30,200 --> 01:11:32,960
Speaker 4: then getting feedback. Like one of the main things that

1519
01:11:33,000 --> 01:11:35,200
Speaker 4: we do that a lot of people don't do and

1520
01:11:35,240 --> 01:11:37,120
Speaker 4: I thought it was I almost didn't do it. I

1521
01:11:37,120 --> 01:11:39,080
Speaker 4: thought it was fluff and I was like, I don't

1522
01:11:39,080 --> 01:11:40,519
Speaker 4: know if I should do this is add a lot

1523
01:11:40,520 --> 01:11:43,120
Speaker 4: of mindset stuff to the program. We had a lot

1524
01:11:43,160 --> 01:11:45,160
Speaker 4: of mindset stuff to the program. Another way we were

1525
01:11:45,200 --> 01:11:47,320
Speaker 4: able to scale this and get have such a high

1526
01:11:47,360 --> 01:11:51,200
Speaker 4: student success ratio is because of the live coaching. Instead

1527
01:11:51,200 --> 01:11:53,120
Speaker 4: of just a portal or a program that you go

1528
01:11:53,200 --> 01:11:56,519
Speaker 4: and you know, good luck, there's actually live chat rooms

1529
01:11:56,520 --> 01:11:59,000
Speaker 4: that are active twenty four seven, three sixty five. There's

1530
01:11:59,120 --> 01:12:02,559
Speaker 4: live bi weekly coaching. So like the coaches and myself,

1531
01:12:02,600 --> 01:12:05,680
Speaker 4: everybody was literally getting feedback from everybody. When somebody was

1532
01:12:05,720 --> 01:12:09,080
Speaker 4: stuck or became complacent, we got that feedback and then

1533
01:12:09,120 --> 01:12:12,480
Speaker 4: we added systems, We added curriculum, we added different modules,

1534
01:12:13,160 --> 01:12:15,920
Speaker 4: different areas of homework, things to help those people. So

1535
01:12:16,120 --> 01:12:19,240
Speaker 4: just perfecting that over the last few years, going back,

1536
01:12:19,360 --> 01:12:22,360
Speaker 4: diving into everything, dialing everything in is how we were

1537
01:12:22,400 --> 01:12:24,639
Speaker 4: able to scale. And once we had the infrastructure set

1538
01:12:24,720 --> 01:12:27,040
Speaker 4: up and our success rate was where we wanted it

1539
01:12:27,080 --> 01:12:29,080
Speaker 4: to be, then we were able to scale it. And

1540
01:12:29,120 --> 01:12:33,240
Speaker 4: we scaled it through through web classes, through presentations, through speaking,

1541
01:12:33,680 --> 01:12:35,439
Speaker 4: and just through my personal brand.

1542
01:12:35,640 --> 01:12:37,719
Speaker 3: So what are you teaching a program? Like if somebody

1543
01:12:37,800 --> 01:12:40,519
Speaker 3: enrolls in the program, what are the things that they

1544
01:12:40,600 --> 01:12:43,519
Speaker 3: learn and what are the steps that are provided to

1545
01:12:43,560 --> 01:12:45,320
Speaker 3: help them get up and run in?

1546
01:12:45,400 --> 01:12:48,559
Speaker 4: Yeah, so the AMZ formula is perfect, irregardless if you're

1547
01:12:48,560 --> 01:12:50,720
Speaker 4: a beginner and you're just starting and today was the

1548
01:12:50,760 --> 01:12:53,120
Speaker 4: first time that you ever heard about Amazon, or if

1549
01:12:53,120 --> 01:12:55,160
Speaker 4: you're already at five figures and you want to get

1550
01:12:55,200 --> 01:12:58,599
Speaker 4: to six or beyond seven, right, because it teaches you

1551
01:12:58,680 --> 01:13:01,599
Speaker 4: everything in a chronological order, just like a book. So

1552
01:13:01,680 --> 01:13:04,880
Speaker 4: you start with the introduction the acronyms, what is the business,

1553
01:13:04,920 --> 01:13:07,200
Speaker 4: how does the business work? Then you move on to

1554
01:13:07,600 --> 01:13:12,599
Speaker 4: product research. From product research, we go on to verifying

1555
01:13:12,640 --> 01:13:15,040
Speaker 4: and validating the products. Then we go on to the

1556
01:13:15,040 --> 01:13:16,880
Speaker 4: next setting, which is going to be how to find

1557
01:13:16,920 --> 01:13:20,880
Speaker 4: the supplier, how to contact suppliers, how to negotiate, how

1558
01:13:20,920 --> 01:13:23,719
Speaker 4: to make sure that you know your money is secured,

1559
01:13:23,760 --> 01:13:26,280
Speaker 4: your investments secure that you're not getting scammed, the entire

1560
01:13:26,360 --> 01:13:29,200
Speaker 4: the entire process. Then we move on to getting our

1561
01:13:29,240 --> 01:13:32,719
Speaker 4: products checked into the fulfillment center and doing the micro

1562
01:13:32,800 --> 01:13:35,880
Speaker 4: launches where we spoke about the proprietary section on how

1563
01:13:36,080 --> 01:13:39,440
Speaker 4: you can literally profit on a failed product using this strategy,

1564
01:13:39,640 --> 01:13:42,120
Speaker 4: we want a micro launch it instead of doing the

1565
01:13:42,120 --> 01:13:44,920
Speaker 4: opposite of we're literally doing the opposite of what everybody's doing.

1566
01:13:44,920 --> 01:13:47,800
Speaker 4: Instead of getting our photos professionally taken and spending a

1567
01:13:47,800 --> 01:13:50,360
Speaker 4: bunch of money, we're getting it to Amazon as quickly

1568
01:13:50,360 --> 01:13:54,360
Speaker 4: as possible to get real data once it passes the

1569
01:13:54,400 --> 01:13:56,679
Speaker 4: micro launch. Then we move on to skyrocket and scale,

1570
01:13:56,720 --> 01:13:59,760
Speaker 4: which is how we literally scale that brand and we

1571
01:14:00,000 --> 01:14:03,639
Speaker 4: ail our business by ordering more products, reducing the product

1572
01:14:03,720 --> 01:14:08,160
Speaker 4: costs by renegotiating, increasing the quality through pictures, through branding,

1573
01:14:08,640 --> 01:14:12,400
Speaker 4: using exterior branding methods like influencers that we talked about

1574
01:14:12,600 --> 01:14:16,599
Speaker 4: and then we talk about the longevity aspects. So every

1575
01:14:16,640 --> 01:14:18,719
Speaker 4: business should have a plan. And this is not a hustle.

1576
01:14:18,720 --> 01:14:20,559
Speaker 4: And this is why I told you guys, I fell

1577
01:14:20,560 --> 01:14:22,759
Speaker 4: in love with this business. I was tired of hustling.

1578
01:14:22,960 --> 01:14:25,160
Speaker 4: This is a real business, so irregardless, if you want

1579
01:14:25,200 --> 01:14:28,240
Speaker 4: to leave this business to your kids, grandchildren, whomever, or

1580
01:14:28,280 --> 01:14:30,480
Speaker 4: you want to exit it, you need to have that strategy.

1581
01:14:30,520 --> 01:14:32,560
Speaker 4: So we share with you how to get an evaluation

1582
01:14:32,640 --> 01:14:35,000
Speaker 4: for your company, what you need to do to actually

1583
01:14:35,040 --> 01:14:37,040
Speaker 4: increase the evaluation of your company and make it a

1584
01:14:37,120 --> 01:14:41,519
Speaker 4: legitimate company. Your URL, your trademark, your copyright, the entire thing.

1585
01:14:41,880 --> 01:14:44,599
Speaker 4: And then actually where to go to sell your company

1586
01:14:44,600 --> 01:14:46,960
Speaker 4: if you want to sell your company. So we literally

1587
01:14:47,000 --> 01:14:50,040
Speaker 4: from start to finish, show you how what the business is,

1588
01:14:50,080 --> 01:14:52,240
Speaker 4: how to start the business, how to find the products,

1589
01:14:52,960 --> 01:14:55,360
Speaker 4: and then how to exit that company down the road

1590
01:14:55,520 --> 01:14:58,559
Speaker 4: or know how to set your company up to thrive

1591
01:14:59,240 --> 01:15:02,080
Speaker 4: in the future. Hiring VAS if you want to automate this,

1592
01:15:02,120 --> 01:15:04,679
Speaker 4: If your goal is just to make ten thousand dollars

1593
01:15:04,720 --> 01:15:06,080
Speaker 4: a month or whatever it is, we show you how

1594
01:15:06,080 --> 01:15:08,320
Speaker 4: to automate it through VAS. If your goal is to

1595
01:15:08,360 --> 01:15:10,200
Speaker 4: replace your job and you need a X amount of money.

1596
01:15:10,240 --> 01:15:11,960
Speaker 4: We show you how to reverse engineer that and how

1597
01:15:12,000 --> 01:15:13,960
Speaker 4: to build it. If your goal is just to create

1598
01:15:14,000 --> 01:15:15,679
Speaker 4: something that's going to make some money to get into

1599
01:15:15,720 --> 01:15:18,040
Speaker 4: another endeavor, we show you how to do everything. So

1600
01:15:18,080 --> 01:15:20,879
Speaker 4: it's literally perfect for everybody at any scenario.

1601
01:15:20,960 --> 01:15:23,120
Speaker 3: Yeah, I like what you said right there, was like,

1602
01:15:23,200 --> 01:15:25,719
Speaker 3: you know, if you want to just earn ten thousand

1603
01:15:25,760 --> 01:15:28,559
Speaker 3: dollars a month, that's the kind of talk I like

1604
01:15:28,680 --> 01:15:31,080
Speaker 3: right there, Like that's like being a minimum. It's like

1605
01:15:31,439 --> 01:15:34,519
Speaker 3: what we're talking about, that's minimum. That's minimum pay right there,

1606
01:15:34,600 --> 01:15:37,400
Speaker 3: ten thousand a month, And that's what we always say.

1607
01:15:37,479 --> 01:15:38,960
Speaker 3: That's why I say one hundred thousand. If it's not

1608
01:15:38,960 --> 01:15:42,639
Speaker 3: a one hundred thousand, we ain't rocking with it. So yeah,

1609
01:15:42,680 --> 01:15:44,720
Speaker 3: if you just want to make ten thousand, I like that.

1610
01:15:44,720 --> 01:15:46,880
Speaker 3: That's that's the kind of that's the kind of talk.

1611
01:15:46,920 --> 01:15:47,599
Speaker 3: I love talk.

1612
01:15:47,640 --> 01:15:48,920
Speaker 2: That's big boy talk right there.

1613
01:15:49,400 --> 01:15:53,759
Speaker 3: So so yeah, you know, it's really dope because whenever,

1614
01:15:53,880 --> 01:15:55,720
Speaker 3: you know, we bring different people on, and a lot

1615
01:15:55,760 --> 01:15:58,479
Speaker 3: of people do have courses, and we always you know,

1616
01:15:58,800 --> 01:16:03,120
Speaker 3: are number one probably already is ey L, the community,

1617
01:16:03,240 --> 01:16:05,920
Speaker 3: ey L community. So whenever we talked to people that

1618
01:16:06,280 --> 01:16:08,200
Speaker 3: have courses, we always try to get you know, a

1619
01:16:08,240 --> 01:16:11,200
Speaker 3: special offer if we can. We need like if they

1620
01:16:11,200 --> 01:16:13,439
Speaker 3: got a discount going, we need a discount plus some.

1621
01:16:14,120 --> 01:16:16,320
Speaker 3: So you know, I spoke to you about it, and

1622
01:16:16,600 --> 01:16:18,200
Speaker 3: you know, I asked you, like, you know, could you

1623
01:16:18,240 --> 01:16:20,240
Speaker 3: do a special deal for us? And you was gracious

1624
01:16:20,360 --> 01:16:23,760
Speaker 3: enough to you know, lower the price even lower than

1625
01:16:23,760 --> 01:16:25,800
Speaker 3: what it was. And I think you have we have

1626
01:16:25,880 --> 01:16:29,000
Speaker 3: a special arrangement with ey L where we have a

1627
01:16:29,080 --> 01:16:31,160
Speaker 3: lower price, and I think anybody else nowhere else on

1628
01:16:31,160 --> 01:16:34,519
Speaker 3: the internet can you get your package as low as

1629
01:16:34,560 --> 01:16:37,240
Speaker 3: you're going to get it from our link. So I

1630
01:16:37,280 --> 01:16:39,120
Speaker 3: appreciate that because, like I said, you know, we had

1631
01:16:39,120 --> 01:16:41,080
Speaker 3: a couple of conversations. I kind of just explained to

1632
01:16:41,120 --> 01:16:44,479
Speaker 3: you why, you know, it's important that we try to

1633
01:16:44,479 --> 01:16:47,360
Speaker 3: get the price as low as possible for our people.

1634
01:16:47,640 --> 01:16:50,240
Speaker 3: And you know, to your credit, you was a gentleman

1635
01:16:50,280 --> 01:16:52,720
Speaker 3: about it. You had no problem and we worked it out.

1636
01:16:52,760 --> 01:16:55,639
Speaker 3: So can you can you tell the people like the deal?

1637
01:16:55,720 --> 01:16:57,519
Speaker 3: Because like I said, I think we have the lowest

1638
01:16:57,520 --> 01:16:59,000
Speaker 3: price on the market.

1639
01:16:58,880 --> 01:17:02,160
Speaker 4: Right, absolutely special, So first and foremost, like I was

1640
01:17:02,200 --> 01:17:04,040
Speaker 4: blessed and just humbled to be on here. This is

1641
01:17:04,120 --> 01:17:06,240
Speaker 4: like an accomplishment for me to be able to speak

1642
01:17:06,680 --> 01:17:08,880
Speaker 4: get back to the community because this is what I

1643
01:17:08,920 --> 01:17:11,479
Speaker 4: want to do. So it was perfect timing when you

1644
01:17:11,520 --> 01:17:14,280
Speaker 4: reached out to me, because we literally just re recorded

1645
01:17:14,320 --> 01:17:18,519
Speaker 4: the entire program and relaunched the AMZ Formula remasters. So

1646
01:17:18,560 --> 01:17:22,759
Speaker 4: it's seventy plus videos, two dozen resources, bi weekly coaching

1647
01:17:22,800 --> 01:17:25,960
Speaker 4: calls with me Live that's twenty four calls a week.

1648
01:17:26,000 --> 01:17:28,160
Speaker 4: It's got We got a live chat room that's active

1649
01:17:28,200 --> 01:17:30,880
Speaker 4: twenty four to seven three sixty five. And the price

1650
01:17:30,920 --> 01:17:34,080
Speaker 4: point for the AMZ Formula with everything that was in

1651
01:17:34,120 --> 01:17:37,320
Speaker 4: the remastered section is nineteen ninety seven. So what we

1652
01:17:37,360 --> 01:17:39,240
Speaker 4: did is we left it at fifty percent off for

1653
01:17:39,320 --> 01:17:41,759
Speaker 4: nine ninety seven. But I said, you know what, fifty

1654
01:17:41,760 --> 01:17:43,880
Speaker 4: percent off isn't good enough. We need to do something

1655
01:17:44,000 --> 01:17:47,000
Speaker 4: special for the eyl fams. So what we did is

1656
01:17:47,040 --> 01:17:50,599
Speaker 4: we created the funnel, moved everything separately, and even got

1657
01:17:50,600 --> 01:17:54,640
Speaker 4: our own special domain, which is eylfba dot com. So

1658
01:17:54,800 --> 01:17:57,040
Speaker 4: on top of the fifty percent off, we knocked another

1659
01:17:57,040 --> 01:17:59,080
Speaker 4: one hundred dollars off which will allow you to go

1660
01:17:59,080 --> 01:18:02,519
Speaker 4: ahead and get started, get your software, and get you

1661
01:18:02,560 --> 01:18:05,160
Speaker 4: started from a to zase. So it's www dot e

1662
01:18:05,360 --> 01:18:07,880
Speaker 4: y l for earn your Leisure f b A for

1663
01:18:07,920 --> 01:18:09,799
Speaker 4: fulfillment by Amazon dot Com.

1664
01:18:09,880 --> 01:18:13,240
Speaker 3: Yeah, and we also have the link and the description.

1665
01:18:13,640 --> 01:18:17,000
Speaker 3: If you're listening on Apple or Spotify, the description there,

1666
01:18:17,240 --> 01:18:19,040
Speaker 3: and then if you're watching this on YouTube, it'll be

1667
01:18:19,040 --> 01:18:21,120
Speaker 3: the description of this video. And we also have it

1668
01:18:21,160 --> 01:18:24,320
Speaker 3: on our website, earn leisure dot com under our Alumni

1669
01:18:24,439 --> 01:18:28,000
Speaker 3: Programs tab. You go to earn Leisure dot com and

1670
01:18:28,000 --> 01:18:31,160
Speaker 3: go to alumni Programs tab and then it'll be up there.

1671
01:18:31,240 --> 01:18:33,519
Speaker 3: And once again, I really appreciate you for doing that

1672
01:18:33,600 --> 01:18:37,280
Speaker 3: because you know it's imperative. You know, us as business people,

1673
01:18:37,280 --> 01:18:39,839
Speaker 3: we try to always get the best offer as possible,

1674
01:18:40,120 --> 01:18:42,439
Speaker 3: so we want we want the best offer for you know,

1675
01:18:42,600 --> 01:18:45,760
Speaker 3: our supporters in our community. So that's why you know,

1676
01:18:45,800 --> 01:18:48,200
Speaker 3: when I approach you with it, and you didn't try

1677
01:18:48,200 --> 01:18:49,960
Speaker 3: to go back and forth with me. You knocked it

1678
01:18:50,000 --> 01:18:52,639
Speaker 3: down even further than when it was already discounted and

1679
01:18:53,080 --> 01:18:56,640
Speaker 3: gave us, you know, rights to have the cheapest on

1680
01:18:56,760 --> 01:18:58,920
Speaker 3: the market as far as your product is concerned.

1681
01:18:58,960 --> 01:19:00,880
Speaker 2: So yeah, I appreciate that.

1682
01:19:01,040 --> 01:19:01,240
Speaker 4: Man.

1683
01:19:01,640 --> 01:19:04,479
Speaker 3: One of one deal that you're running with Earn your Lisia.

1684
01:19:04,640 --> 01:19:07,720
Speaker 3: Nobody else has that. And once again, we really appreciate that.

1685
01:19:07,880 --> 01:19:08,920
Speaker 5: We're really grateious man.

1686
01:19:09,040 --> 01:19:10,960
Speaker 6: And like I said, everybody, especially in these times, is

1687
01:19:11,040 --> 01:19:13,320
Speaker 6: using Amazon, so now we get to open their eyes

1688
01:19:13,320 --> 01:19:16,400
Speaker 6: to a way to make money from the actual website itself.

1689
01:19:16,400 --> 01:19:17,000
Speaker 5: So thank you.

1690
01:19:16,960 --> 01:19:20,160
Speaker 4: Again, absolutely, I appreciate. It's a blessing to be a blessing. Man.

1691
01:19:20,160 --> 01:19:22,479
Speaker 4: I'm super excited and humble that you guys allowed me

1692
01:19:22,520 --> 01:19:24,960
Speaker 4: on the show. And I can't wait to contribute to

1693
01:19:24,960 --> 01:19:28,920
Speaker 4: each and everybody's success and help everybody get started. Like

1694
01:19:29,160 --> 01:19:31,360
Speaker 4: it's super humbling to be able to help people change

1695
01:19:31,400 --> 01:19:33,679
Speaker 4: their life with the business model that changed my life.

1696
01:19:33,840 --> 01:19:36,160
Speaker 4: It's my favorite thing on planet Earth. So it's a

1697
01:19:36,200 --> 01:19:37,200
Speaker 4: blessing to be a blessing.

1698
01:19:37,320 --> 01:19:40,280
Speaker 6: Yeah, you officially alumni, josh So welcome, Welcome to the club.

1699
01:19:40,439 --> 01:19:42,320
Speaker 2: Yeah yeah, yeah for sure.

1700
01:19:42,479 --> 01:19:47,240
Speaker 3: So, you know, how can people follow you on social media, website,

1701
01:19:47,320 --> 01:19:50,320
Speaker 3: any other initiatives that you have going on, you know,

1702
01:19:50,800 --> 01:19:53,280
Speaker 3: let the people be aware of how they can contact you.

1703
01:19:53,360 --> 01:19:57,080
Speaker 4: Yeah for sure. So on Instagram, it's at official Joshua Crisp.

1704
01:19:57,240 --> 01:20:00,880
Speaker 4: On YouTube, it's just my name, Joshua Crisp. On Facebook,

1705
01:20:00,920 --> 01:20:06,040
Speaker 4: It's Joshua Crisp. The podcast is from Nothing to Something.

1706
01:20:06,080 --> 01:20:08,320
Speaker 4: The story from seven to twenty five to seven figures.

1707
01:20:08,560 --> 01:20:11,240
Speaker 4: So that's on all major podcasts from nothing to something,

1708
01:20:11,600 --> 01:20:14,240
Speaker 4: and that's pretty much it. Man, the AMZ formula.

1709
01:20:14,040 --> 01:20:16,800
Speaker 2: Dope Dope, Troy house Keeping items.

1710
01:20:16,840 --> 01:20:19,280
Speaker 6: Yeah Yeah, shout out to everybody on patreon dot com.

1711
01:20:19,320 --> 01:20:21,400
Speaker 6: That is our private paid program. Y'all know about that.

1712
01:20:21,479 --> 01:20:23,120
Speaker 6: I want to give a huge shout out to Rosetta,

1713
01:20:23,600 --> 01:20:25,200
Speaker 6: she called us from our lady the other day. And

1714
01:20:25,200 --> 01:20:28,760
Speaker 6: shout out to all the law practitioners in La the

1715
01:20:28,840 --> 01:20:31,519
Speaker 6: La County Man had an amazing story about some of

1716
01:20:31,600 --> 01:20:33,200
Speaker 6: the things that they're planning and hopefully we can be.

1717
01:20:33,200 --> 01:20:33,640
Speaker 5: A part of that.

1718
01:20:34,040 --> 01:20:36,840
Speaker 6: And shout out to everybody on Ernalisia University Man. That

1719
01:20:37,000 --> 01:20:40,080
Speaker 6: is our online school man, and it is taken off.

1720
01:20:40,320 --> 01:20:44,000
Speaker 6: Everybody has been hoarding to the site, man, so we

1721
01:20:44,000 --> 01:20:46,320
Speaker 6: are happy to have you and welcome you and everybody

1722
01:20:46,320 --> 01:20:48,160
Speaker 6: that's in our private real estate group headed up our

1723
01:20:48,160 --> 01:20:51,360
Speaker 6: brother MG the mortgage guy. Shout out to y'all the earners.

1724
01:20:51,720 --> 01:20:53,960
Speaker 6: They came out in full storm this month, Man, so

1725
01:20:54,040 --> 01:20:56,960
Speaker 6: we appreciate y'all and everybody that's been ordering the merch Man.

1726
01:20:56,960 --> 01:20:58,960
Speaker 6: We got some new colors up there, so I mean

1727
01:20:59,040 --> 01:21:01,080
Speaker 6: that body that's been support and that we appreciate you.

1728
01:21:01,439 --> 01:21:03,600
Speaker 6: And we got some new colors coming, so be on

1729
01:21:03,600 --> 01:21:04,160
Speaker 6: the lookout for that.

1730
01:21:04,400 --> 01:21:06,600
Speaker 2: Yeah, she got read on. I think we got the

1731
01:21:06,640 --> 01:21:07,000
Speaker 2: red up.

1732
01:21:07,000 --> 01:21:07,920
Speaker 5: I don't even got the red one.

1733
01:21:07,920 --> 01:21:09,280
Speaker 2: I'm not even show if we put it up there.

1734
01:21:09,680 --> 01:21:11,519
Speaker 3: We got we got a whole new collection of merchant

1735
01:21:11,600 --> 01:21:14,519
Speaker 3: and yeah, the private Villa Estate Facebook group is a

1736
01:21:14,520 --> 01:21:17,880
Speaker 3: whole entire wave, So Engelia University dot com. All the

1737
01:21:17,920 --> 01:21:20,800
Speaker 3: information is up there. That's off and running. We got

1738
01:21:20,800 --> 01:21:24,280
Speaker 3: about forty webinars already done. We do weekly webinars. We

1739
01:21:24,360 --> 01:21:26,639
Speaker 3: do a bunch of different stuff. Got a book club,

1740
01:21:26,680 --> 01:21:29,040
Speaker 3: movie club, all kinds of stuff as a whole vibe.

1741
01:21:29,240 --> 01:21:32,639
Speaker 3: So yes, once again, you know, we appreciate you guys

1742
01:21:32,640 --> 01:21:33,519
Speaker 3: for rocking with us.

1743
01:21:33,840 --> 01:21:34,840
Speaker 2: We'll see you next week.

1744
01:21:34,840 --> 01:21:38,920
Speaker 5: They safe, y'all, be safe, peace, peace, coach.

1745
01:21:39,040 --> 01:21:40,599
Speaker 4: The energy out there felt different.

1746
01:21:40,720 --> 01:21:42,040
Speaker 1: What changed for the team today?

1747
01:21:42,120 --> 01:21:44,280
Speaker 7: It was a new game day, scratches from the California

1748
01:21:44,320 --> 01:21:47,720
Speaker 7: Lottery players, everything, those games sent the team's energy through

1749
01:21:47,720 --> 01:21:48,080
Speaker 7: the roof.

1750
01:21:48,120 --> 01:21:50,120
Speaker 6: Are you saying it was the off field play that

1751
01:21:50,160 --> 01:21:51,320
Speaker 6: made the difference on the field.

1752
01:21:51,360 --> 01:21:54,120
Speaker 7: Hey, little play makes your day, and today it made

1753
01:21:54,160 --> 01:21:56,240
Speaker 7: the game. That's off of that coach.

1754
01:21:56,360 --> 01:21:59,040
Speaker 1: One more question play than new Los Angeles Chargers San

1755
01:21:59,040 --> 01:22:02,120
Speaker 1: Francisco forty nine and Los Angeles Rams scratchers from the

1756
01:22:02,200 --> 01:22:03,200
Speaker 1: California Lottery.

1757
01:22:03,280 --> 01:22:06,400
Speaker 4: A little play can make your day face play responsibly.

1758
01:22:06,479 --> 01:22:08,000
Speaker 4: Must be eighteen years or older to purchase play or

1759
01:22:08,040 --> 01:22:08,360
Speaker 4: claim