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Speaker 3: Today, people think, like when you look at us and
Speaker 3: we've been able to go to Davos and you know,
Speaker 3: the State of the Union and the Vice President's house,
Speaker 3: and the Grammys and the super Bowl and the NBA
Speaker 3: All Star Game and a lot of times, what I
Speaker 3: realized is that people just think it happens by luck.
Speaker 3: But there's a reason why you see the same people, Like,
Speaker 3: there's the reason why I fat Joe's every single way
Speaker 3: everywhere and he's the only one right. So it's actually
Speaker 3: a set formula, at least that I my set formula.
Speaker 3: I've actually taken time I was gonna write an ebook.
Speaker 3: I put together seven principles on how to effectively network.
Speaker 3: Then I expanded it to ten. I put together like
Speaker 3: a ten commandments of sorts that I've learned from the
Speaker 3: time when I actually first started as a financial advisor
Speaker 3: sixteen years ago to now everything that I learned over
Speaker 3: the course of that sixteen years, which is not it's
Speaker 3: not it's not random, and it's not an accident. It's
Speaker 3: actually a scientific formula that if you follow you have
Speaker 3: a you probably have a very good chance of becoming
Speaker 3: a millionaire if you follow it.
Speaker 1: What are three of the tips I got to ask
Speaker 1: for the audience.
Speaker 3: Three to the tip. Three of the tips are, let
Speaker 3: me look at my notes, do your research before, know
Speaker 3: who you want to meet before you actually get to
Speaker 3: the point. Right, that's the great point. That's the point.
Speaker 3: Even when I was a financial advisor had the position
Speaker 3: of referral. So a lot of times people go about
Speaker 3: the referral situation. They think, I'm gonna ask Ian's my client. Ian,
Speaker 3: can you give me three people that you know? That's
Speaker 3: that's the lazy way for referral. You should already know
Speaker 3: who you want to be introduced to. How do you
Speaker 3: do that? In those days, it was going through LinkedIn.
Speaker 3: That's how it was taught. Like you go through somebody's
Speaker 3: LinkedIn page and then you see Ian is connected with
Speaker 3: the head of Coca Cola North America. Right now, I
Speaker 3: can position to ask a little bit better, so I
Speaker 3: can say, Okay, hey, I see you follow John Smith,
Speaker 3: who the CEO of co Cola North America.
Speaker 4: Do you know?
Speaker 3: And yeah, you know it's my kid's godfather. Oh yeah,
Speaker 3: oh yeah. Do you think that he would be a
Speaker 3: beneficial for me to a beneficial person for me to
Speaker 3: reach out to?
Speaker 4: Yeah, I can.
Speaker 3: Ask, okay, So here's how I will follow up with that.
Speaker 3: So when you say yeah, I can ask, that's not
Speaker 3: good enough because you're probably not going to ask, right,
Speaker 3: It's like life is gonna happen. So I say, okay,
Speaker 3: do you mind reaching out to him? And then you
Speaker 3: say yeah, it said okay, well if you reach out
Speaker 3: to him. This is this is how I will.
Speaker 1: Want when I want you to say it. Yep.
Speaker 4: It happens all the time, even for us.
Speaker 3: When people introduce us, they'll be like, yea, this is
Speaker 3: Rashad from earlier Lesha podcast, And I'm like, I would
Speaker 3: actually prefer if you.
Speaker 4: Say that we own a media company. Da da da da.
Speaker 3: So even back then, it was like they would introduce
Speaker 3: me as somebody that sold life insurance. I knew that
Speaker 3: that would already be a turn off to people, So
Speaker 3: I would say, can you introduce me as your financial
Speaker 3: advisor who helps you with life insurance, financial planning, budgeting,
Speaker 3: and college savings. Right, yeah, you got a position to
Speaker 3: ask correctly. But then that's still you still have to
Speaker 3: go a step further. So then I would say, okay,
Speaker 3: is it okay? When do you think you'll be able
Speaker 3: to give him a call? I'll call him on Monday.
Speaker 3: So I would put in my book to call you
Speaker 3: on Tuesday hey, or text you Hey, just wanted to
Speaker 3: follow up? Did you get a chance to talk to
Speaker 3: because I'm gonna get the number. I'm gonna get the
Speaker 3: number for you, But I don't want to call a
Speaker 3: referral until you spoke to them, because then it's like
Speaker 3: a cold call if you just randomly call somebody, So
Speaker 3: all of that warm be So you call a person
Speaker 3: and you ask them if they call if they didn't
Speaker 3: call yet, and you give them a friendly reminder, right,
Speaker 3: so you encourage them so then when they actually do call,
Speaker 3: now you're in a position to follow up.
Speaker 4: So that's just one example that.
Speaker 3: Was like a five minute thing of how I'm doing
Speaker 3: research beforehand, positioning myself to be put in a position
Speaker 3: to win. It's still no guarantee that you're gonna make
Speaker 3: that person a client, but think about how much you
Speaker 3: more you're in a position to win as opposed to
Speaker 3: just saying, hey, n who can I talk to right,
Speaker 3: that's a random way, Like networking is not random.
Speaker 4: There's actually a set science to it.
Speaker 3: It's very strategic. Yeah, it's extremely strategic. So that's one
Speaker 3: of them. It's a whole list.
Speaker 1: And really cool.
Speaker 5: I asked both of you for all the contents that
Speaker 5: you have, you guys mastered this. How many messages are
Speaker 5: you sending to day to follow up people just to
Speaker 5: remain top of mind? Like take Megan for example, a
Speaker 5: sixteen Z Like, it's not coincidence that you do a
Speaker 5: bunch with them, but there's thousands of contexts.
Speaker 1: How many are you.
Speaker 5: Going through, like on a daily or weekly basis to
Speaker 5: like remain top of mind.
Speaker 3: So for me, it's not so much a set at
Speaker 3: this point, it's not so much a set of like
Speaker 3: the top of mind thing. I do use social media
Speaker 3: a lot to kind of stay involved in what some
Speaker 3: people have going on, and I'll send the messages congratulations
Speaker 3: so you just got a promotion or you just had
Speaker 3: a kid or stuff like that. That's kind of how
Speaker 3: I'm personally staying engaged. Unless it's a campaign, like if
Speaker 3: we know that we have to, you know, get this
Speaker 3: person to do something, it's like okay, now, this is
Speaker 3: a top priority to make sure. Other than that, it's
Speaker 3: just it's real organic, like you know, as far as
Speaker 3: that's concerned at this point.
Speaker 1: So I'm definitely organic. But I'm studying everybody.
Speaker 2: So if it's a guest, if it's somebody, I want
Speaker 2: to know your birthday, I know your kids' birthday, I
Speaker 2: know all that. I remember, Like we do interviews and
Speaker 2: i'd be like, yo, happy birthday, Like how you know.
Speaker 2: I'm like I remember, Yeah, I've studied you before you
Speaker 2: even got here. But it's also like when we can
Speaker 2: add value, right, if there's something that we can add
Speaker 2: value to help you, then it's easy. That's just gonna
Speaker 2: be a reach out. Hey, I got this person that
Speaker 2: I think you need to meet.
Speaker 1: This is great. I heard that you're doing this or
Speaker 1: they can help you.
Speaker 2: And then sometimes it's just that if I haven't heard
Speaker 2: from somebody in a while, always I'll just go through
Speaker 2: my contacts, just tap, how's everything going?
Speaker 1: You good? Yo? I love what you're doing.
Speaker 2: Congratulations, congratulations on every congratulations, congratulation.
Speaker 1: Everything you do, and it could be anything.
Speaker 2: Look, yo, I saw you sho shout out to to
Speaker 2: you know, we got people in our neighborhood that are
Speaker 2: starting businesses and start Yo. I know, I saw that
Speaker 2: podcast you started. I've been watching it where you're watching it.
Speaker 2: I watch everything, man, keep going, just don't stop. So
Speaker 2: when people know that you're paying attention, when you've taken
Speaker 2: out your time to acknowledge something that they've done, they
Speaker 2: appreciate even more. And so that that's just become natural.
Speaker 2: So social media helps that because people always want to
Speaker 2: tell about what they're doing. So just quick congratulations, keep going,
Speaker 2: don't stop. I love what you're doing.
Speaker 1: It goes a long way for sure.
Speaker 3: So I don't have time to go through the whole thing.
Speaker 3: But you know what I am doing, And I was
Speaker 3: going to write a book. I was toying with the
Speaker 3: idea of writing an e book. Okay, I still might
Speaker 3: because it's beneficial and I think it's something. I think
Speaker 3: it's something that people can actually really like learn from.
Speaker 3: But in the meantime, I'm teaching a master.
Speaker 4: Word master class.
Speaker 1: Word yeah z man, Yeah, I'm putting my class you
Speaker 1: got a master.
Speaker 3: This Saturday, twelve o'clock Yo University. I'll be teaching my
Speaker 3: tense step master class on how the network to become
Speaker 3: a million and this.
Speaker 2: Is you know, I'm listening to the story because this
Speaker 2: is not fiction. This is all fact. This is a
Speaker 2: living testimonies. Like I was the person I remember when
Speaker 2: he was like yo introduced like I want to know
Speaker 2: three people that we don't know together, and it was like.
Speaker 1: Oh, your principal, let's talk at her. Go ask you
Speaker 1: on Monday? Did you ask her on Monday?
Speaker 4: Well, these these all these things are really happening.
Speaker 1: I'm the person that actually did those things.
Speaker 3: These all trial and error. That's I had to fine tune.
Speaker 3: Like I said, it's six sixteen years. But this isn't theory.
Speaker 3: This is actually real, the real factors. So I'm going
Speaker 3: to be doing an Eyo University master class ten step
Speaker 3: program on how to network to become a millionaire millionaires.
Speaker 1: There's no there's no coincidence.
Speaker 3: What time Saturday, twelve pm Eastern Standard Talk. If you're
Speaker 3: an earner, sign up.
Speaker 5: I don't want to see my eyes right now, y'all
Speaker 5: joint joining?
Speaker 4: Okay, Oh.
Speaker 3: Well, once again we play thank you to thank you
Speaker 3: to represent them Lauren under what I really I really
Speaker 3: appreciate you and her whole staff.
Speaker 4: I really do a pret shiate that so much.
Speaker 1: I saw you messed some alumni too.
Speaker 4: Jamo Bowman was there, Jamal Bowman, Jamal Congressman, Jamal Bowman.
Speaker 5: Really quick in a masterclass, will will you be able
Speaker 5: to show like a screenshot of an email or a
Speaker 5: text that you're saying so people can use it as
Speaker 5: a template.
Speaker 1: I think it'll be a great value at.
Speaker 3: Yeah, for sure. Can you remember that? Gotcha tell me
Speaker 3: to do that. I'll put together a slide. That's a
Speaker 3: good That's I'm glad you said that though, because I
Speaker 3: used to I did have a template. Uh even you
Speaker 3: know what I used to have. I used to have
Speaker 3: letters too. I used to have thank you letters. So
Speaker 3: my referral probably helped a lot. Crazy I used to sit,
Speaker 3: I used to send letters to referral. It was a
Speaker 3: whole thing. So yeah, man, that was that was. It
Speaker 3: was like going to boot camp.
Speaker 5: Man.
Speaker 4: You learn a lot during those times.
Speaker 1: And I was there, man, absolutely, I was there as
Speaker 1: a fact.
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