WEBVTT - Keep Winning #1: Opportunities are more likely when you clearly understand and communicate the value you bring.

0:00:00.080 --> 0:00:02.680
<v Speaker 1>Welcome to my show. I'm Rashon McDonald, a host of

0:00:02.759 --> 0:00:06.120
<v Speaker 1>Money Making Conversations Masterclass. Well, we encourage people to stop

0:00:06.120 --> 0:00:10.000
<v Speaker 1>reading other people's success stories and start planning your own. Now,

0:00:10.000 --> 0:00:12.200
<v Speaker 1>you don't want to miss an episode, so please take

0:00:12.200 --> 0:00:14.800
<v Speaker 1>a moment right now to follow or subscribe to Money

0:00:14.800 --> 0:00:16.400
<v Speaker 1>Making Conversations Masterclass.

0:00:16.600 --> 0:00:17.239
<v Speaker 2>It's free.

0:00:17.440 --> 0:00:21.400
<v Speaker 1>You can follow me on the iHeartRadio app, Spotify, Apple Podcasts,

0:00:21.520 --> 0:00:24.439
<v Speaker 1>or wherever you listen to your podcast. New Money Making

0:00:24.440 --> 0:00:28.120
<v Speaker 1>Conversations Masterclass episodes drop daily. I want to keep you

0:00:28.160 --> 0:00:30.720
<v Speaker 1>on alert because my guests provide tips on how you

0:00:30.720 --> 0:00:34.839
<v Speaker 1>can uplift your community, improve your financial planning, motivation, or

0:00:34.880 --> 0:00:38.440
<v Speaker 1>advice on how to be a successful entrepreneur. Now, let's

0:00:38.479 --> 0:00:41.479
<v Speaker 1>get this podcast started. I promoted heavily that we'll be

0:00:41.479 --> 0:00:45.760
<v Speaker 1>talking about value proposition. Those two words are very magical

0:00:46.600 --> 0:00:49.840
<v Speaker 1>in my life. Now I didn't understand them. My wife

0:00:49.920 --> 0:00:53.720
<v Speaker 1>challenged me to find out what my value proposition was

0:00:54.320 --> 0:00:56.720
<v Speaker 1>in my business and my personal life, and I really

0:00:56.760 --> 0:00:59.040
<v Speaker 1>didn't know what she was talking about. I really didn't

0:00:59.440 --> 0:01:01.680
<v Speaker 1>because of the fact that I have been going through

0:01:01.680 --> 0:01:07.600
<v Speaker 1>life naturally achieving success tied to my willingness to work

0:01:07.640 --> 0:01:12.080
<v Speaker 1>hard or outwork you my willingness to set goals, but

0:01:12.160 --> 0:01:16.000
<v Speaker 1>I didn't understand the word value proposition. And let me

0:01:16.040 --> 0:01:18.040
<v Speaker 1>give you a quick definition of value proposition, because we're

0:01:18.040 --> 0:01:19.520
<v Speaker 1>going to do two things that we're going to talk

0:01:19.520 --> 0:01:23.200
<v Speaker 1>about the career side or your job using value proposition,

0:01:23.560 --> 0:01:26.600
<v Speaker 1>and next week you're going to talk about your business

0:01:26.720 --> 0:01:30.319
<v Speaker 1>or your product using value proposition. A quick example of

0:01:30.720 --> 0:01:35.319
<v Speaker 1>value proposition on the business side is when you promote something,

0:01:35.959 --> 0:01:37.840
<v Speaker 1>some people use slogans just do it.

0:01:38.160 --> 0:01:38.800
<v Speaker 2>That's a slogan.

0:01:38.880 --> 0:01:42.200
<v Speaker 1>I don't have to tell you what that brand's associated

0:01:42.200 --> 0:01:45.240
<v Speaker 1>with it because they market it, you know now. But

0:01:45.440 --> 0:01:51.760
<v Speaker 1>products and service are tied to value proposition. For instance,

0:01:51.840 --> 0:01:55.160
<v Speaker 1>just as an example, we know they have a great

0:01:55.240 --> 0:01:58.800
<v Speaker 1>chicken sandwich, but when you see their commercials, they're always

0:01:58.800 --> 0:02:02.160
<v Speaker 1>talking about their customers servis. And when you go in,

0:02:02.400 --> 0:02:04.200
<v Speaker 1>you know what I'm talking about because you see it,

0:02:04.320 --> 0:02:07.600
<v Speaker 1>you understand it. And so when brands have put themselves

0:02:07.640 --> 0:02:10.520
<v Speaker 1>in a position that way where you can just talk

0:02:10.560 --> 0:02:14.120
<v Speaker 1>about what they do, then you automatically know that the

0:02:14.280 --> 0:02:16.400
<v Speaker 1>marketing that they're putting in place is winning.

0:02:17.040 --> 0:02:17.400
<v Speaker 2>And so.

0:02:18.880 --> 0:02:21.560
<v Speaker 1>When you go to their place, they talk about great service.

0:02:22.040 --> 0:02:25.320
<v Speaker 1>Guess what you get good service there. That's what it is.

0:02:25.560 --> 0:02:28.080
<v Speaker 1>Has to happen to you as an individual when you

0:02:28.160 --> 0:02:31.920
<v Speaker 1>go to work. But type what prevents you from being successful.

0:02:32.280 --> 0:02:33.639
<v Speaker 1>And I want you to get a pen out today

0:02:33.639 --> 0:02:35.480
<v Speaker 1>because I'm going to get I'm gonna drop some nuggets

0:02:35.520 --> 0:02:37.600
<v Speaker 1>on you. I'm gonna drop some phrases on you. I'm

0:02:37.639 --> 0:02:39.240
<v Speaker 1>gonna drop some things that you want to put on

0:02:39.280 --> 0:02:42.320
<v Speaker 1>your mirror, that you want to you want to share

0:02:42.480 --> 0:02:45.200
<v Speaker 1>with people because of the fact that this is information

0:02:45.360 --> 0:02:48.400
<v Speaker 1>I've been storing in my life and I've been me

0:02:48.639 --> 0:02:51.160
<v Speaker 1>I now have been successful as an individual.

0:02:51.680 --> 0:02:55.440
<v Speaker 2>I've been successful as a business owner. I've been successful

0:02:55.480 --> 0:02:59.720
<v Speaker 2>as a manager because of talent and because of the

0:02:59.760 --> 0:03:02.440
<v Speaker 2>fact that I was just doing it. I was just

0:03:02.480 --> 0:03:02.840
<v Speaker 2>working it.

0:03:02.880 --> 0:03:05.240
<v Speaker 1>But is in life a lot easier if you know

0:03:05.440 --> 0:03:09.040
<v Speaker 1>why you're successful, If you can start thinking like a corporation,

0:03:09.560 --> 0:03:12.720
<v Speaker 1>if you can start telling people from jump, this is

0:03:12.760 --> 0:03:16.720
<v Speaker 1>what my value proposition is, and then they can understand

0:03:16.919 --> 0:03:20.280
<v Speaker 1>how much they should pay you. Because if you don't

0:03:20.320 --> 0:03:22.560
<v Speaker 1>have a value proposition on the job that you're doing

0:03:22.600 --> 0:03:23.280
<v Speaker 1>forty hours a.

0:03:23.280 --> 0:03:25.160
<v Speaker 2>Week, then you're going to be frustrated.

0:03:25.680 --> 0:03:27.960
<v Speaker 1>You're not going to get promoted, You're not going to

0:03:27.960 --> 0:03:30.720
<v Speaker 1>get a raise, and you're going to be a complainer

0:03:30.800 --> 0:03:35.080
<v Speaker 1>at your job, which will only diminish your value proposition.

0:03:35.400 --> 0:03:35.920
<v Speaker 2>So what's yond?

0:03:36.000 --> 0:03:39.120
<v Speaker 1>What's a value proposition is a declarative statement. This is

0:03:39.120 --> 0:03:43.760
<v Speaker 1>from the just a definition that explains why you should

0:03:43.800 --> 0:03:47.080
<v Speaker 1>pursue your product a build on it. It clearly explains

0:03:47.280 --> 0:03:52.160
<v Speaker 1>what differentiates you, makes you're offering unique. What are you

0:03:52.240 --> 0:03:55.320
<v Speaker 1>doing at your job that justifies a raise? What are

0:03:55.320 --> 0:04:00.040
<v Speaker 1>you doing at your job that justifies a promotion? W

0:04:00.240 --> 0:04:06.720
<v Speaker 1>You're the best choice for that opportunity Right there, I'm

0:04:06.680 --> 0:04:09.200
<v Speaker 1>gonna show you example of that. When I got first

0:04:09.280 --> 0:04:13.520
<v Speaker 1>hired at IBM, and I worked two and a half

0:04:13.600 --> 0:04:17.600
<v Speaker 1>years at IBM, and then I worked fortunately two and

0:04:17.600 --> 0:04:18.640
<v Speaker 1>a half years full time.

0:04:18.960 --> 0:04:19.560
<v Speaker 2>When I got.

0:04:19.480 --> 0:04:22.760
<v Speaker 1>Hired, the first thing that they did was brought me

0:04:22.800 --> 0:04:27.600
<v Speaker 1>into office and they asked me what were my goals?

0:04:28.520 --> 0:04:31.960
<v Speaker 1>What were my dreams? What did I want to do

0:04:32.000 --> 0:04:35.760
<v Speaker 1>at IBM? You know what I told them, I don't know.

0:04:38.279 --> 0:04:41.440
<v Speaker 1>Right there, the guy was asking me for my value proposition.

0:04:41.640 --> 0:04:43.479
<v Speaker 1>He didn't say those words, but that's what he was

0:04:43.520 --> 0:04:46.600
<v Speaker 1>asking me for. And I told him, I don't know.

0:04:47.360 --> 0:04:49.800
<v Speaker 1>So if I don't know what my value proposition is

0:04:50.200 --> 0:04:52.280
<v Speaker 1>how am I going to get a raise, how I'm

0:04:52.320 --> 0:04:56.159
<v Speaker 1>going to get promoted? Well, guess what happened six months later.

0:04:57.360 --> 0:05:01.520
<v Speaker 1>The two guys who was hired simultaneously I used to

0:05:01.560 --> 0:05:05.560
<v Speaker 1>work at the same time that I was hired. They

0:05:05.600 --> 0:05:08.880
<v Speaker 1>were moving in front of me. They were doing things

0:05:08.880 --> 0:05:13.039
<v Speaker 1>I was not doing. So guess what I started hanging

0:05:13.040 --> 0:05:14.680
<v Speaker 1>out with the negative people.

0:05:15.839 --> 0:05:18.040
<v Speaker 2>Use the word like it. And they happened to be white.

0:05:19.240 --> 0:05:22.279
<v Speaker 1>Okay, so guess what I started saying, Well, you know

0:05:22.920 --> 0:05:26.160
<v Speaker 1>it's a white thing, you know, you know it's a

0:05:26.240 --> 0:05:29.920
<v Speaker 1>racial thing going on here, you know, because we got

0:05:30.000 --> 0:05:31.240
<v Speaker 1>hired at the same time.

0:05:33.400 --> 0:05:36.919
<v Speaker 2>And look what they're doing. They're doing stuff they won't.

0:05:36.760 --> 0:05:40.680
<v Speaker 1>Even let me do because I did not tell anybody

0:05:41.040 --> 0:05:43.120
<v Speaker 1>or did I understand my value proposition.

0:05:44.160 --> 0:05:48.440
<v Speaker 2>So guess what. I marched into the office with my supervisor.

0:05:47.920 --> 0:05:53.160
<v Speaker 1>The same supervisor who asked me six months earlier what

0:05:53.240 --> 0:05:59.279
<v Speaker 1>I wanted to do, and IBM so, I said, sir,

0:05:59.800 --> 0:06:03.320
<v Speaker 1>And I was trying to be politically correct, but I

0:06:03.320 --> 0:06:06.800
<v Speaker 1>wanted to let him know I wasn't happy, I said, sir,

0:06:07.080 --> 0:06:10.719
<v Speaker 1>you know, just by mentioning the two guys were two guys,

0:06:11.320 --> 0:06:11.920
<v Speaker 1>I said, they.

0:06:11.800 --> 0:06:15.359
<v Speaker 2>Seem to be doing more than I'm doing, and I

0:06:15.360 --> 0:06:20.960
<v Speaker 2>don't think that's fair. I used to work fair. He said, uh,

0:06:21.600 --> 0:06:23.960
<v Speaker 2>what do you mean? He said, who shin?

0:06:25.000 --> 0:06:29.080
<v Speaker 1>You still have not told me what you want to do?

0:06:30.400 --> 0:06:32.200
<v Speaker 1>I said, what do you mean? It's not as you

0:06:32.279 --> 0:06:36.040
<v Speaker 1>six months ago? What do you want to do at

0:06:36.040 --> 0:06:39.560
<v Speaker 1>this company? And you failed to tell me? I failed

0:06:39.600 --> 0:06:44.200
<v Speaker 1>to tell him my value proposition. I failed to tell

0:06:44.320 --> 0:06:47.760
<v Speaker 1>him my ability to work and how I wanted to

0:06:47.800 --> 0:06:50.000
<v Speaker 1>work and how I wanted to achieve success.

0:06:50.240 --> 0:06:54.360
<v Speaker 2>I did not create a plan. I don't care what

0:06:54.400 --> 0:06:56.760
<v Speaker 2>you're doing. You could be a baker. There as a plan.

0:06:56.920 --> 0:06:59.360
<v Speaker 1>You could be a garbage truck working on a there's

0:06:59.400 --> 0:07:02.760
<v Speaker 1>a plan, and you can be promoted if you have

0:07:02.839 --> 0:07:08.000
<v Speaker 1>a plan. But if you sit around and you just

0:07:08.080 --> 0:07:14.080
<v Speaker 1>act frustrated because you want somebody magically to drop some

0:07:14.200 --> 0:07:17.240
<v Speaker 1>money on you, magically promote you, but they don't even

0:07:17.280 --> 0:07:21.960
<v Speaker 1>know what you want to do. That was Rashaan McDonald.

0:07:23.120 --> 0:07:27.720
<v Speaker 1>I did not understand value proposition for me. So guess

0:07:27.760 --> 0:07:33.080
<v Speaker 1>what happened? I told him what I wanted to do. Hey,

0:07:33.080 --> 0:07:40.160
<v Speaker 1>guess what happened? The positive things started happening in my life,

0:07:40.400 --> 0:07:43.760
<v Speaker 1>But I had to do more for those positive things

0:07:43.760 --> 0:07:45.360
<v Speaker 1>to happen at the same salary.

0:07:46.160 --> 0:07:47.280
<v Speaker 2>Please don't go anywhere.

0:07:47.440 --> 0:07:50.560
<v Speaker 1>We'll be right back with more money Making Conversations Masterclass.

0:07:51.080 --> 0:07:52.720
<v Speaker 1>Not I need for you to do me a favor

0:07:53.400 --> 0:07:56.840
<v Speaker 1>right now to follow or subscribe to Money Making Conversation.

0:07:57.120 --> 0:08:01.400
<v Speaker 1>It's free and you can find it on the iHeartRadio app, Spotify,

0:08:01.720 --> 0:08:05.560
<v Speaker 1>Apple Podcasts, or wherever you get your podcasts. Please do

0:08:05.680 --> 0:08:13.120
<v Speaker 1>me that favor, follow or subscribe money Making Conversations. Welcome

0:08:13.120 --> 0:08:16.680
<v Speaker 1>back to Money Making Conversation Master Class with me Rashaun McDonald.

0:08:17.920 --> 0:08:19.800
<v Speaker 1>That's the whole thing about it. If you want to

0:08:19.840 --> 0:08:23.920
<v Speaker 1>clown climb Mount Effest, you know you're gonna have to

0:08:23.920 --> 0:08:26.280
<v Speaker 1>put effort into it. It's a lot of people want

0:08:26.280 --> 0:08:29.040
<v Speaker 1>to climb Mount Effest. A lot of people don't make it.

0:08:29.040 --> 0:08:32.520
<v Speaker 1>They get tied, come back down. Ooh that's how. I

0:08:32.559 --> 0:08:35.920
<v Speaker 1>ain't know that high. I take the photos?

0:08:36.160 --> 0:08:38.319
<v Speaker 2>Can we can? We can? We just do a helicopter

0:08:38.360 --> 0:08:38.880
<v Speaker 2>ride up there.

0:08:38.920 --> 0:08:42.440
<v Speaker 1>That ain't climbing any Some people you go by their house,

0:08:42.440 --> 0:08:44.960
<v Speaker 1>they have pictures of of I got a picture of

0:08:44.960 --> 0:08:47.560
<v Speaker 1>the Grand Canyon on my house, big old picture.

0:08:48.080 --> 0:08:50.240
<v Speaker 2>I've never been to the Grand Canyon.

0:08:51.440 --> 0:08:54.480
<v Speaker 1>Because my value propositions was it's better to buy a

0:08:54.600 --> 0:09:00.600
<v Speaker 1>picture than to go. So that's that short changing myself.

0:09:00.840 --> 0:09:04.520
<v Speaker 1>They're just show value proposition for that moment. But in life,

0:09:05.000 --> 0:09:08.439
<v Speaker 1>I have to talk to you to stop this madness

0:09:10.080 --> 0:09:14.800
<v Speaker 1>because there are three words why not me? Write that down.

0:09:17.120 --> 0:09:21.959
<v Speaker 1>I can say why not you? But guess what you're

0:09:21.960 --> 0:09:23.960
<v Speaker 1>looking in the mirror, so you should be saying why

0:09:24.040 --> 0:09:28.040
<v Speaker 1>not me. It all comes down to how much effort

0:09:28.120 --> 0:09:32.880
<v Speaker 1>you want to do to achieve success. Write this down.

0:09:33.760 --> 0:09:37.920
<v Speaker 1>You can't be successful unless you have a plan. What

0:09:37.960 --> 0:09:41.960
<v Speaker 1>does plans stand for? And rashon McDonald's lane of success

0:09:42.280 --> 0:09:46.520
<v Speaker 1>P for prepare al for learn, A for a just

0:09:47.720 --> 0:09:51.559
<v Speaker 1>in for navigate. Okay, cool, let's go back to that

0:09:51.679 --> 0:09:54.840
<v Speaker 1>story I told you about and IBM. When I didn't

0:09:54.880 --> 0:09:58.080
<v Speaker 1>tell my man what I wanted to do when I

0:09:58.120 --> 0:10:04.280
<v Speaker 1>got hired, I wasn't prepared, I wasn't willing to learn,

0:10:04.480 --> 0:10:08.560
<v Speaker 1>I wasn't willing to adjust, and I definitely didn't navigate.

0:10:10.480 --> 0:10:12.320
<v Speaker 2>And when you say navigate, that means you have to

0:10:12.360 --> 0:10:12.720
<v Speaker 2>do more.

0:10:14.520 --> 0:10:17.600
<v Speaker 1>So when I told them what I wanted to do,

0:10:17.800 --> 0:10:19.640
<v Speaker 1>that means when I came to work, I had a

0:10:19.640 --> 0:10:23.920
<v Speaker 1>different attitude. I wasn't just coming to work to get

0:10:23.920 --> 0:10:27.120
<v Speaker 1>a check. I was coming to work because I had goals,

0:10:27.440 --> 0:10:28.480
<v Speaker 1>because I had a plan.

0:10:30.520 --> 0:10:33.199
<v Speaker 2>See, you can't set goals unless you have a plan.

0:10:34.000 --> 0:10:37.079
<v Speaker 1>Write that down. I'm somebody writing this down because I'm

0:10:37.080 --> 0:10:39.160
<v Speaker 1>telling you. You got to go through the why not meet.

0:10:39.880 --> 0:10:43.320
<v Speaker 1>You got a plan which is prepared, learn to adjust, to navigate,

0:10:43.800 --> 0:10:47.960
<v Speaker 1>and then you can start setting goals. Now, when you

0:10:47.960 --> 0:10:53.000
<v Speaker 1>start setting goals, guess what you can start doing? Asking

0:10:53.120 --> 0:10:58.000
<v Speaker 1>for stuff, asking to be evaluated. But there's a lot

0:10:58.000 --> 0:10:59.800
<v Speaker 1>of people out there that don't want to be evaluated,

0:11:00.240 --> 0:11:06.000
<v Speaker 1>Afraid of what they might hear, Afraid they might hear

0:11:06.040 --> 0:11:12.360
<v Speaker 1>something negative, Afraid somebody might tell you you're not doing enough.

0:11:15.360 --> 0:11:18.160
<v Speaker 1>So guess what happens to you. You get passed up.

0:11:18.520 --> 0:11:22.800
<v Speaker 1>You become a frustrated employee, You about the water cooler, complaining,

0:11:24.480 --> 0:11:26.720
<v Speaker 1>and that's when the racial thing starts popping up if

0:11:26.760 --> 0:11:29.240
<v Speaker 1>you're a person of color. So I can't I can

0:11:29.240 --> 0:11:31.200
<v Speaker 1>only speak of my side. I can only speak of

0:11:31.200 --> 0:11:33.320
<v Speaker 1>the conversation I have because I've been a person of

0:11:33.360 --> 0:11:36.679
<v Speaker 1>color all my life. There might be some white people

0:11:36.679 --> 0:11:38.839
<v Speaker 1>over there, they might have the same story. I don't know,

0:11:40.440 --> 0:11:43.280
<v Speaker 1>But I'm just telling you about my story and how

0:11:43.400 --> 0:11:49.240
<v Speaker 1>I can't let you do things that will prevent you

0:11:49.280 --> 0:11:54.320
<v Speaker 1>from being successful because you've decided to limit your ability

0:11:54.520 --> 0:11:59.040
<v Speaker 1>to be great. What is this event where I was

0:11:59.120 --> 0:12:04.679
<v Speaker 1>honored called Kings and Priests, Great honor, great event. It

0:12:04.760 --> 0:12:09.040
<v Speaker 1>was a summit, men's summit. It was by enhance you mentally,

0:12:09.120 --> 0:12:13.640
<v Speaker 1>Enhance you mentally, spiritually, physically, and emotionally. You know, one

0:12:13.640 --> 0:12:16.640
<v Speaker 1>of my great walkaways was that these men were there

0:12:17.160 --> 0:12:21.440
<v Speaker 1>to be motivated and to find answers, because that's all

0:12:21.440 --> 0:12:24.640
<v Speaker 1>weas looking for out there in life is answers. So

0:12:24.679 --> 0:12:27.720
<v Speaker 1>when I say why not me, I'm saying that not

0:12:27.800 --> 0:12:31.600
<v Speaker 1>to challenge you for you to look into the possibility

0:12:31.640 --> 0:12:34.400
<v Speaker 1>of how big you can be in life. So when

0:12:34.400 --> 0:12:38.600
<v Speaker 1>I ask you to plan your goal, then I'm expecting

0:12:38.640 --> 0:12:41.480
<v Speaker 1>you to have that in place in order for you

0:12:41.600 --> 0:12:44.560
<v Speaker 1>to achieve success. So when we get down to the

0:12:44.559 --> 0:12:49.040
<v Speaker 1>bottom line, the number one lesson you have to say,

0:12:49.080 --> 0:12:53.160
<v Speaker 1>I don't care if you're eighteen, twenty five, forty fifty,

0:12:53.240 --> 0:12:53.920
<v Speaker 1>or sixty five.

0:12:54.200 --> 0:12:57.920
<v Speaker 2>Do not let your age be an excused. That's number one.

0:12:57.960 --> 0:13:03.120
<v Speaker 1>Lissen heard that you're too young, You've heard that you're

0:13:03.160 --> 0:13:06.720
<v Speaker 1>too old. You've heard that. Why are you doing that?

0:13:09.880 --> 0:13:13.360
<v Speaker 1>You have no dreams? You should just give up. You

0:13:13.440 --> 0:13:14.120
<v Speaker 1>can't start that.

0:13:14.240 --> 0:13:17.760
<v Speaker 2>Now. These people right here.

0:13:17.760 --> 0:13:22.320
<v Speaker 1>These negative people right here, you can allow them to

0:13:22.400 --> 0:13:23.520
<v Speaker 1>have a role in your life.

0:13:23.600 --> 0:13:28.480
<v Speaker 2>And these people are people you know. Could be your wife,

0:13:28.800 --> 0:13:38.400
<v Speaker 2>could be your children, could be your co workers. Now

0:13:38.920 --> 0:13:40.959
<v Speaker 2>have I struck a nerve? Yet?

0:13:42.559 --> 0:13:46.240
<v Speaker 1>Are you surrounded by people who will not allowing you

0:13:46.280 --> 0:13:49.720
<v Speaker 1>to win? Because you work at a place where you

0:13:49.760 --> 0:13:53.120
<v Speaker 1>go to lunch, you hang out with all this negative spirit.

0:13:53.480 --> 0:13:55.960
<v Speaker 1>All they want to do is talk about each other.

0:13:56.200 --> 0:13:58.600
<v Speaker 1>All they want to do is gossip about each other.

0:13:58.880 --> 0:14:01.400
<v Speaker 1>All they want to do is learn about your personal life.

0:14:02.120 --> 0:14:05.839
<v Speaker 1>So guess what, so they can share it with everybody else.

0:14:08.960 --> 0:14:13.120
<v Speaker 1>Because you did not understand your value proposition. Because see

0:14:13.120 --> 0:14:16.760
<v Speaker 1>what happens is once you understand your value proposition, you

0:14:16.800 --> 0:14:20.760
<v Speaker 1>don't hang out with people like that. You ever heard

0:14:20.760 --> 0:14:25.920
<v Speaker 1>the word like minded? You hang out with people like minded?

0:14:26.280 --> 0:14:33.360
<v Speaker 1>Now you heard the word stuck up? Hordy, tordy? Think

0:14:33.400 --> 0:14:40.960
<v Speaker 1>they all that? Well, that's what value proposition is. You

0:14:41.080 --> 0:14:43.960
<v Speaker 1>can't run for president and hang out with drug dealers.

0:14:45.360 --> 0:14:53.640
<v Speaker 1>Two different value propositions, but a popular phrase that is

0:14:53.680 --> 0:14:57.040
<v Speaker 1>out there in the streets every day keeping it real.

0:14:58.320 --> 0:14:59.600
<v Speaker 2>Well, we're gonna keep it real to day.

0:15:00.200 --> 0:15:03.840
<v Speaker 1>If you don't have a value proposition, you better get one.

0:15:04.320 --> 0:15:06.560
<v Speaker 1>When I come back. We're gonna get any more detail

0:15:06.560 --> 0:15:08.800
<v Speaker 1>about this because I'm not through. It's about your career.

0:15:08.800 --> 0:15:12.360
<v Speaker 1>This is about you. Learn today, learn your plan, Learn

0:15:12.840 --> 0:15:15.240
<v Speaker 1>why not me? We'll be right back with more money

0:15:15.240 --> 0:15:16.880
<v Speaker 1>Making Conversation master Class.

0:15:17.400 --> 0:15:18.520
<v Speaker 2>Please don't go anywhere.

0:15:18.680 --> 0:15:21.800
<v Speaker 1>We'll be right back with more money Making Conversations master Class.

0:15:26.120 --> 0:15:29.320
<v Speaker 1>Welcome back to Money Making Conversation master Class hosted by

0:15:29.360 --> 0:15:33.480
<v Speaker 1>me Rashawn McDonald. Let's get back into it plan again.

0:15:34.120 --> 0:15:38.640
<v Speaker 1>The four letters in plan Prepare that's what peace stands for. Learn,

0:15:38.880 --> 0:15:41.640
<v Speaker 1>That's what the AL stands for. Adjust, that's what the

0:15:41.640 --> 0:15:44.760
<v Speaker 1>A stands for. Navigate that's what the N stands for.

0:15:45.560 --> 0:15:46.080
<v Speaker 2>I've shared this.

0:15:46.120 --> 0:15:49.880
<v Speaker 1>Dorman shares the story right now value proposition, which I

0:15:49.880 --> 0:15:51.760
<v Speaker 1>did not know, and my wife will tell you.

0:15:52.240 --> 0:15:54.840
<v Speaker 2>She took this amazing course of Cornell. She came back

0:15:55.320 --> 0:15:56.360
<v Speaker 2>way smarter.

0:15:56.120 --> 0:15:58.680
<v Speaker 1>Than I wanted her to be because she kept asking

0:15:58.720 --> 0:16:00.040
<v Speaker 1>me questions I refuse to.

0:16:00.040 --> 0:16:03.400
<v Speaker 2>Answer out of frustration, such that you.

0:16:03.360 --> 0:16:05.240
<v Speaker 1>Do you know you when you when you don't know

0:16:05.320 --> 0:16:06.880
<v Speaker 1>you just I don't feel like talking today.

0:16:08.080 --> 0:16:11.120
<v Speaker 2>I ain't got much to say. You know, you fight off.

0:16:11.800 --> 0:16:18.000
<v Speaker 1>Ignorance with UH more ignorance with abruptness. You fight it

0:16:18.040 --> 0:16:20.880
<v Speaker 1>off with uh, I ain't got time, statements or I'll

0:16:20.920 --> 0:16:23.320
<v Speaker 1>get with you later. That's how you fight off ignorance.

0:16:23.880 --> 0:16:27.440
<v Speaker 1>You fight it off with more ignorance instead of just

0:16:27.520 --> 0:16:30.840
<v Speaker 1>sitting down and looking up the word value proposition and

0:16:30.880 --> 0:16:34.760
<v Speaker 1>see if that word means something to you, see if

0:16:34.800 --> 0:16:37.480
<v Speaker 1>that word has been successful. Because she couple them into me,

0:16:37.760 --> 0:16:42.280
<v Speaker 1>she said, look, I think you could actually teach this

0:16:42.400 --> 0:16:46.240
<v Speaker 1>course based on what I know, you know and what

0:16:46.520 --> 0:16:50.360
<v Speaker 1>you have accomplished in life. But I couldn't teach the

0:16:50.480 --> 0:16:55.120
<v Speaker 1>course because I didn't know what value proposition was. I

0:16:55.160 --> 0:16:58.720
<v Speaker 1>didn't know how to apply. What was so special about me?

0:16:58.760 --> 0:16:59.120
<v Speaker 2>What was you?

0:16:59.360 --> 0:17:03.840
<v Speaker 1>What was on you about me? When I look at

0:17:03.840 --> 0:17:07.680
<v Speaker 1>my career, I understand the uniqueness because there's so many

0:17:07.760 --> 0:17:11.120
<v Speaker 1>lanes of success. But what I didn't know was how

0:17:11.240 --> 0:17:14.520
<v Speaker 1>was I achieving that success? How was I achieving that

0:17:14.600 --> 0:17:17.640
<v Speaker 1>success as an employee? How was I achieving this sec

0:17:17.880 --> 0:17:21.280
<v Speaker 1>to get a raise? How was I achieving that success

0:17:21.680 --> 0:17:25.680
<v Speaker 1>to get promoted? That's where the value proposition comes in

0:17:26.200 --> 0:17:29.199
<v Speaker 1>and I didn't understand that. So guess what I was like,

0:17:29.200 --> 0:17:32.080
<v Speaker 1>what I don't feel like talking to get with me later,

0:17:33.800 --> 0:17:38.239
<v Speaker 1>So I'm telling you to stop that. When I was

0:17:39.000 --> 0:17:42.720
<v Speaker 1>when I was twenty one years old, I was doing

0:17:42.800 --> 0:17:46.199
<v Speaker 1>value proposition and didn't even know it. Let me give

0:17:46.200 --> 0:17:49.800
<v Speaker 1>you an example. When I was hard that I be

0:17:49.800 --> 0:17:53.880
<v Speaker 1>am in college. I left a full time job because

0:17:53.920 --> 0:17:56.520
<v Speaker 1>I was wanted to go and just be a college student.

0:17:56.520 --> 0:17:59.359
<v Speaker 1>I wanted to focus on my education. Well, they told

0:17:59.359 --> 0:18:02.720
<v Speaker 1>me you could only work here for one semester. I

0:18:02.720 --> 0:18:05.680
<v Speaker 1>had other job options that didn't have that restriction. They said,

0:18:05.720 --> 0:18:07.120
<v Speaker 1>you can work here as long as you want.

0:18:07.160 --> 0:18:08.040
<v Speaker 2>You're really good.

0:18:08.400 --> 0:18:11.800
<v Speaker 1>We want to bring in smart minded people like you.

0:18:11.800 --> 0:18:13.320
<v Speaker 2>You just do it.

0:18:13.480 --> 0:18:16.359
<v Speaker 1>But I saw that big blue on my resume. I

0:18:16.359 --> 0:18:19.920
<v Speaker 1>feel that would look good. Working for that would look good.

0:18:20.920 --> 0:18:23.119
<v Speaker 1>But they told me you could only work one semester here.

0:18:24.440 --> 0:18:28.600
<v Speaker 1>So what I did was I started working and I

0:18:28.640 --> 0:18:32.200
<v Speaker 1>started getting to know it's called relationships, finding my voice.

0:18:33.560 --> 0:18:37.680
<v Speaker 1>I started finding my voice. I started finding it at

0:18:37.680 --> 0:18:40.080
<v Speaker 1>the time, I didn't know that was my value proper position,

0:18:41.160 --> 0:18:43.800
<v Speaker 1>finding out what was unique, finding out what I was

0:18:43.840 --> 0:18:46.960
<v Speaker 1>going to offer to my fellow co workers that no

0:18:47.000 --> 0:18:50.520
<v Speaker 1>one else was going to offer. So I went to

0:18:50.560 --> 0:18:53.920
<v Speaker 1>them and I asked them what didn't they want to do?

0:18:55.960 --> 0:19:00.360
<v Speaker 1>And they told me, and I said, I do it to.

0:19:00.359 --> 0:19:03.720
<v Speaker 2>Twenty people on that floor. It was a big old

0:19:03.800 --> 0:19:09.000
<v Speaker 2>floor just in Houston, Texas, and I took all of

0:19:09.040 --> 0:19:11.920
<v Speaker 2>their work that they didn't want to do because I

0:19:12.040 --> 0:19:14.800
<v Speaker 2>had to, unbeknown somebody's strategy.

0:19:15.560 --> 0:19:17.240
<v Speaker 1>I was just doing something I thought that the time

0:19:17.400 --> 0:19:21.760
<v Speaker 1>was just common sense, but at the time was value proposition.

0:19:21.960 --> 0:19:25.400
<v Speaker 1>I was creating a unique workspace for me that nobody

0:19:25.440 --> 0:19:31.639
<v Speaker 1>else wanted to do what I did, So I was

0:19:31.680 --> 0:19:36.520
<v Speaker 1>doing everybody's work. So guess what I did it in September.

0:19:37.240 --> 0:19:43.439
<v Speaker 1>I did it in October. Come in November. I started

0:19:43.480 --> 0:19:47.480
<v Speaker 1>letting them know. Guess what, I'll be gone in December.

0:19:47.520 --> 0:19:52.280
<v Speaker 1>They're only going to keep me for one semester. Now,

0:19:52.960 --> 0:19:58.520
<v Speaker 1>according to this program, they had never ever kept anybody

0:19:58.600 --> 0:20:02.960
<v Speaker 1>beyond one semester. But look, I know at the time

0:20:03.119 --> 0:20:05.560
<v Speaker 1>I was exercising my value proposition.

0:20:05.880 --> 0:20:07.720
<v Speaker 2>I was creating a unique space.

0:20:09.640 --> 0:20:12.239
<v Speaker 1>I was creating a market share on that floor that

0:20:12.359 --> 0:20:13.719
<v Speaker 1>nobody else was doing.

0:20:15.800 --> 0:20:16.359
<v Speaker 2>So guess what.

0:20:17.359 --> 0:20:21.159
<v Speaker 1>I stayed there two and a half years because my

0:20:21.359 --> 0:20:28.000
<v Speaker 1>value proposition that I created was unique and nobody else

0:20:28.040 --> 0:20:29.439
<v Speaker 1>could do it but me.

0:20:31.760 --> 0:20:33.440
<v Speaker 2>Did I get paid extra money? No?

0:20:34.440 --> 0:20:37.840
<v Speaker 1>But I got to work there for another two years.

0:20:38.440 --> 0:20:40.399
<v Speaker 1>And that's all I'm saying in this conversation. If you

0:20:40.560 --> 0:20:45.080
<v Speaker 1>hear me clearly on this, hear this, it's time for

0:20:45.080 --> 0:20:48.640
<v Speaker 1>you to understand. If you are not reaching your dreams,

0:20:50.880 --> 0:20:53.040
<v Speaker 1>why not. Me needs to be put on your mirror

0:20:53.080 --> 0:20:56.080
<v Speaker 1>every day so you're gonna understand that that's what you

0:20:56.160 --> 0:20:58.480
<v Speaker 1>want to do now. If you don't have a plan,

0:20:58.920 --> 0:21:03.639
<v Speaker 1>please put a plan in, prepare, learn, or just navigate.

0:21:05.280 --> 0:21:07.280
<v Speaker 1>Don't let age be an excuse. I don't care if

0:21:07.320 --> 0:21:09.480
<v Speaker 1>you're nineteen. I don't care if you're sixty five. Do

0:21:09.600 --> 0:21:13.359
<v Speaker 1>not let age be an excuse. You find your voice

0:21:13.560 --> 0:21:16.639
<v Speaker 1>by talking to positive people. You do not find your voice.

0:21:17.040 --> 0:21:22.880
<v Speaker 1>Sharing bad ideas with other negative people. Stay away from

0:21:22.920 --> 0:21:27.119
<v Speaker 1>negative people. That I said, don't talk to negative people.

0:21:27.320 --> 0:21:30.280
<v Speaker 1>Stay away from negative people. Negative people will not help

0:21:30.359 --> 0:21:34.320
<v Speaker 1>you find your voice. Set your goals, which I did

0:21:34.359 --> 0:21:35.640
<v Speaker 1>not do immediately.

0:21:35.680 --> 0:21:36.560
<v Speaker 2>When you're hired with.

0:21:36.600 --> 0:21:38.720
<v Speaker 1>Your supervisor, I don't care if you're working for a

0:21:38.760 --> 0:21:40.720
<v Speaker 1>fast food restaurant. I don't care if you're working for

0:21:40.760 --> 0:21:43.240
<v Speaker 1>a fortune five or your company, go in that office

0:21:43.280 --> 0:21:44.840
<v Speaker 1>and say, thank you for hiring me.

0:21:45.880 --> 0:21:47.240
<v Speaker 2>What do you want me to do?

0:21:47.240 --> 0:21:50.159
<v Speaker 1>Don't be afraid of the work responsibility that person's going

0:21:50.240 --> 0:21:51.320
<v Speaker 1>to introduce in your life.

0:21:51.400 --> 0:21:52.560
<v Speaker 2>But that's why you got hired.

0:21:53.640 --> 0:21:56.240
<v Speaker 1>You can't set goals or put a plan in place

0:21:56.600 --> 0:21:58.240
<v Speaker 1>if you don't know what they.

0:21:58.160 --> 0:22:00.000
<v Speaker 2>Aspect of you.

0:22:00.240 --> 0:22:04.800
<v Speaker 1>Wait around for an opportunity, Just do it, and we

0:22:04.840 --> 0:22:06.879
<v Speaker 1>all know what that slogan is associated with.

0:22:08.840 --> 0:22:10.000
<v Speaker 2>I've said this earlier.

0:22:10.720 --> 0:22:15.520
<v Speaker 1>Not all opportunities when you're building your value proposition comes

0:22:15.560 --> 0:22:20.200
<v Speaker 1>with a check to finally know your work environment.

0:22:21.440 --> 0:22:25.280
<v Speaker 2>That's what I'm talking about today. Your greatness can be achieved.

0:22:24.680 --> 0:22:27.960
<v Speaker 1>By your own personal effort, but it also can be

0:22:29.200 --> 0:22:33.320
<v Speaker 1>not achieved by your own lack of effort. And the

0:22:33.400 --> 0:22:36.960
<v Speaker 1>lack of effort is always tied to your plan, because

0:22:36.960 --> 0:22:40.080
<v Speaker 1>if you don't have a plan, you will never ever

0:22:40.920 --> 0:22:43.720
<v Speaker 1>set a goal. If you don't achieve a goal, you

0:22:43.760 --> 0:22:44.400
<v Speaker 1>will not win.

0:22:45.280 --> 0:22:47.240
<v Speaker 2>Thank you for listening to this episode.

0:22:47.359 --> 0:22:49.000
<v Speaker 1>Now I need for you to do me a favor

0:22:49.720 --> 0:22:53.159
<v Speaker 1>right now to follow or subscribe to Money Making Conversation.

0:22:53.440 --> 0:22:57.720
<v Speaker 1>It's free and you can find it on the iHeartRadio app, Spotify,

0:22:58.040 --> 0:23:01.400
<v Speaker 1>Apple Podcasts, or wherever you get your podcasts.

0:23:01.440 --> 0:23:03.000
<v Speaker 2>Please do me that favor.

0:23:03.040 --> 0:23:07.119
<v Speaker 1>Follow a subscribe, money making conversations, keep winning,