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Speaker 1: Shack with angels when he's like I want to see

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Speaker 1: her playing in her underwear and like running up with that.

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Speaker 1: If I said that, I'd be in jail.

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Speaker 2: Oh yeah, for you, in jail.

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Speaker 3: All my life, grinding all my light sacrifice hustle ped

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Speaker 3: pricing one slice, Doctor bronic Geistae all my life. Ipp

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Speaker 3: be grinding all my life, all my life, and grinding all.

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Speaker 4: My light sacrifics Hustle paed pricing one slice, Doctor bronict

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Speaker 4: Geist swish all my life, I been grinding all my life.

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Speaker 2: Hello, welcome to another episode of Club Sha Shay. I

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Speaker 2: am your host, Shannon Sharp. I'm also the propriud of

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Speaker 2: Club Shasha, stopping by for conversation on the drink today.

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Speaker 2: Is one of the most influential people in modern sports.

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Speaker 2: He created a company that's now worth more than a

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Speaker 2: half a billion dollars. A pioneering force in the new

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Speaker 2: age of digital media, a business mogul and a trailblazer,

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Speaker 2: a media magnet and an icon, a social media media

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Speaker 2: star and an influencer, a bold no filter of media star,

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Speaker 2: outspoken personality, a powerhouse spokesman, host, producer, writer and director

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Speaker 2: of philanthropist, a piece officionado, a University of Michigan alum,

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Speaker 2: A wealthy entrepreneur who built a multi platform empire. Founder,

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Speaker 2: founder and operator owner sports and pop culture company bar

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Speaker 2: Stool Sports, l presidente Dave Putno.

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Speaker 5: Quite the intro.

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Speaker 2: Thank you, appreciate you many.

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Speaker 5: No, I appreciate that intro.

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Speaker 2: I like that, Bro, I got it. I got we

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Speaker 2: got to toast, Bro, I got to toast you man.

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Speaker 2: For you to be able to do what you've done,

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Speaker 2: I mean for you to have the vision and to

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Speaker 2: see it through. Chres, cheers, cheers.

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Speaker 1: I said I wasn't going to drink this, you know,

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Speaker 1: by the way, I don't like any but I'm doing it.

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Speaker 2: None of this is better, but I'll let you tell

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Speaker 2: me for yourself.

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Speaker 5: I probably won't have it for a little time after this.

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Speaker 5: Let's say that I'm more unlike the Noon Speed but

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Speaker 5: went and wrong as the Romans. Yeah, Bro, thank you.

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Speaker 2: Bill. Barstool into a half a billion dollar empire. Started

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Speaker 2: off doing four page newspapers, which is the dying Dynasty.

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Speaker 2: How did you have the vision in the forethought to

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Speaker 2: do what you did?

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Speaker 5: So? I didn't have the vision.

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Speaker 1: That's an easy answer, Okay, I just didn't want to

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Speaker 1: hate my job when I woke up.

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Speaker 5: Okay, I knew I wanted.

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Speaker 1: To try my own thing, But if barstool, if I

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Speaker 1: was making sixty grand a year working for myself, I

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Speaker 1: would have been happy. But anyone who said the had

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Speaker 1: vision back then is probably lyon, because you know, we

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Speaker 1: started as a newspaper for MySpace, existed Facebook, TikTok.

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Speaker 5: So for anybody know what the Internet was going to be,

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Speaker 5: they're lyon.

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Speaker 1: We were just always really quick and kind of moving

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Speaker 1: and following trends.

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Speaker 5: But I had no idea would turn into this.

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Speaker 2: You handed that newspapers on the subway platform street corners

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Speaker 2: of Boston, yelling at people. How many papers did you

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Speaker 2: think you handed out a date?

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Speaker 5: Probably five to ten thousand.

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Speaker 1: We had a circulation of thirty thousand, probably at the height.

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Speaker 5: Wake up.

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Speaker 1: You see it any city corner and just hawking papers

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Speaker 1: outside the garden. I grew up in Boston South Station subways,

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Speaker 1: just working.

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Speaker 2: Because a lot of time people get they taken in,

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Speaker 2: throw it on the ground.

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Speaker 5: Oh that happened.

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Speaker 1: I count that if you took it that, yeah, I

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Speaker 1: evenna ask I'm gonna end it up. But if you're

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Speaker 1: going on the subway, right, just looking for anything, right,

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Speaker 1: so you get as many hands on it as you can.

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Speaker 2: Todd McShay started out as one of your earlier writers

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Speaker 2: and you cut the build websites and the newspaper went digital.

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Speaker 2: How did you know that that, Todd? How did you

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Speaker 2: decide who you were going to pick to write and

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Speaker 2: who are you going to start staff?

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Speaker 5: I went to high school mcshae.

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Speaker 1: Okay, Okay, hard ass choice.

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Speaker 5: Yeah, I was in his wedding, so we weren't paying

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Speaker 5: anybody when we started.

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Speaker 2: Okay.

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Speaker 1: He got involved in sports before I did, so he

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Speaker 1: already he was already I am maybe just starting on

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Speaker 1: ESPN a little bit.

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Speaker 5: So you just helped them the.

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Speaker 2: Side, right. Wow. So is it true that you started

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Speaker 2: putting women on the cup bikini's on the cover and

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Speaker 2: that's when the newspaper kind of took it?

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Speaker 5: Is true?

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Speaker 1: So, uh, there's a photographer in Boston.

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Speaker 5: He's like, have you ever thought about putting a girl?

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Speaker 5: Maxim was huge at the time.

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Speaker 2: Yes, yes, so they have a big part of it

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Speaker 2: the Super Bowl. I don't know if they still do this.

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Speaker 1: They still do it, I think, but yeah, when I

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Speaker 1: back in the day, Maxim was like the party, it

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Speaker 1: was Yeah, So he reached out to me, the photographer's like,

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Speaker 1: have you ever thought of putting local women? Maxim you

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Speaker 1: put there a sledge.

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Speaker 5: Yes, so we started putting.

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Speaker 1: I'm like, no, I haven't, but if you want to

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Speaker 1: do the photography for me, do it. Knock yourself out.

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Speaker 1: And he came over, did it and it was a

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Speaker 1: local girl. Well that started getting people's attention. I'm like,

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Speaker 1: let's do it again, and that kind of you know

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Speaker 1: what it really did for us back in the day,

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Speaker 1: like bud Light, Miller Lite, they paid no attention. I

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Speaker 1: started Barstool and like, oh, we'll get all sports advertising.

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Speaker 1: We didn't when they saw pretty girls. Like, if you

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Speaker 1: know where the girls are, the guys will follow. So

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Speaker 1: it actually opened doors advertising wise.

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Speaker 2: I read that you had models handing out the newspapers,

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Speaker 2: started having models hand out the newspaper. Before that, you

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Speaker 2: had homeless people actually handing out the newspaper. Yeah.

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Speaker 1: So the first first week we launched homeless people Okay,

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Speaker 1: lab already was the name of the company, and I

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Speaker 1: was driving around and they were just drunk, not paying attention.

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Speaker 5: They didn't do they didn't do dick, they didn't do anything.

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Speaker 1: So We fired them after one week and then I'm like,

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Speaker 1: you know what if I if you're a guy walking

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Speaker 1: off the subway, would you take it her a pretty

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Speaker 1: girl or a homeless person? Pretty girl? So we lasted

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Speaker 1: that for maybe a month. So put girls in little

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Speaker 1: jerseys and handed them.

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Speaker 2: Out during that process. What did that teach you about advertising?

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Speaker 5: Well, that wasn't rocket science. It didn't teach me anything,

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Speaker 5: but I knew I knew guys like pretty girls like

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Speaker 5: you're gonna take a newspaper.

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Speaker 1: So they didn't teach me really anything about that. It

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Speaker 1: was just really expensive to do it. But you know

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Speaker 1: that that was no lesson.

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Speaker 2: But let me ask you quick ask you this. Have

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Speaker 2: you listened to your fan base over time? Because you

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Speaker 2: said the pretty girl pretty, the guys followed the pretty

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Speaker 2: girls wherever guys are that means advertiser. We was gonna

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Speaker 2: come because those are the guys they drank the beer, eat,

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Speaker 2: you know, take the products or bat or do whatever.

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Speaker 1: Yeah, I have listened to It's a fine line because

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Speaker 1: I'm sure you know the people who hate you and

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Speaker 1: don't like you are often allowedest. Yes, you suck at this,

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Speaker 1: You're not good at that. So I don't let that bothering.

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Speaker 1: But the beauty of what we did and newspaper more Internet.

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Speaker 1: It's like the Internet doesn't lie. You see the numbers,

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Speaker 1: they're going up. So I'll always follow that.

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Speaker 5: As much as people like the chirping and noise, somewhat,

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Speaker 5: I trust my gut a lot.

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Speaker 2: How did you know not being politically correct you could

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Speaker 2: win doing that now over the last eight decade, but

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Speaker 2: barstool is way older than a decade. How did you

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Speaker 2: know that not singing, not doing always the right thing

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Speaker 2: could be a win for Dave?

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Speaker 5: Yeah, so that's how I am like this.

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Speaker 1: Maybe in Northeast like Boston, I'll say do whatever, and

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Speaker 1: I'm fine, I'll stand on two feet and stand with it.

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Speaker 1: It really wasn't intentional, like it's just me being me

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Speaker 1: and being us. But we did get to a point

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Speaker 1: where we built this loyal following and it's like I

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Speaker 1: knew I had them, and if we're honest with the audience,

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Speaker 1: they'd follow us anywhere.

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Speaker 5: So that was always an advantage.

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Speaker 2: And that means that there's a lot of people out

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Speaker 2: there that doesn't want to be politically correct, that have

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Speaker 2: to be politically correct, but they had someone that you

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Speaker 2: know what, he's not politically correct. I like him. I

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Speaker 2: like what he's doing, I like what he's saying.

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Speaker 1: So we always had the advantage I didn't have a

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Speaker 1: boss like so, you know, if you're in a corporate world,

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Speaker 1: it's great to think one way want to be, but

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Speaker 1: if your boss is like, you know what, you're gonna

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Speaker 1: get fired, you can't do it.

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Speaker 5: That's a lot of different pressure. We didn't have it,

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Speaker 5: and we didn't belong.

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Speaker 1: We weren't beholding an advertising that was also huge, so

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Speaker 1: advertisers canna be like, hey, you.

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Speaker 5: Gotta watch what you say.

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Speaker 1: We had early Barstool, our money was coming from our audience,

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Speaker 1: selling T shirts, doing events, so we didn't care if

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Speaker 1: an advertisers like we're gonna drop. It's like, all right, see,

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Speaker 1: like we're going to just keep doing us.

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Speaker 2: There were not a whole lot of models out there

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Speaker 2: that you could follow, So who did you look up to?

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Speaker 2: Just says, you know what, I kind of like their

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Speaker 2: business model. I kind of like the way they do things.

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Speaker 1: The early guy who I looked up to was Bill Simmons.

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Speaker 1: So I'm a Boston guy. Yes, this is before he

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Speaker 1: went to ESPN. His writing style was more like this

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Speaker 1: is interesting. I reached out to him trying to get

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Speaker 1: him invest in barstoow.

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Speaker 5: Be part of it. Obviously never happened.

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Speaker 1: But it wasn't so much a business model, Like I

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Speaker 1: came from business side, so I was always like, if.

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Speaker 5: I can sell ads, do this.

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Speaker 1: I just want to enjoy my life. But I wasn't

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Speaker 1: looking around and be like, that's the model. I think

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Speaker 1: we became the model, not on purpose, but there wasn't

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Speaker 1: much like us.

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Speaker 2: Well, I'll kind of think you was gonna say how

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Speaker 2: with Stern because he would kind of say.

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Speaker 5: It, and we do get compared to that.

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Speaker 1: I never looked I'm never a big Stern fan growing up,

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Speaker 1: so what but we get that comparison and got it

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Speaker 1: throughout the years all the time.

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Speaker 2: You know, I heard that you're kind of like a

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Speaker 2: combination between ESPN and Playboy. Is that Is that a

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Speaker 2: fair assessment?

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Speaker 1: Yeah, it's an interesting assessment. I mean we have we

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Speaker 1: have the TNA, I mean ESPN. I think ESPN's moved

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Speaker 1: more more probably to our side of the street in

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Speaker 1: terms of like letting people fly and even like I

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Speaker 1: saw you know and when you and like, uh no,

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Speaker 1: it is stephen A. No, it was you and Herbie

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Speaker 1: going after like that's barstool, Like, well, let him fight

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Speaker 1: it out, let it. And I couldn't even tell him,

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Speaker 1: like do these guys really not like each other? Is

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Speaker 1: just like a show that's barstool.

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Speaker 2: Even teammates like barstool. Like I'm feeling like and we're

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Speaker 2: gonna get in this a later. Like when you had

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Speaker 2: busting with the boy and you had part of my taker,

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Speaker 2: you had this one and that one and you all

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Speaker 2: on a one umbrella. I see us, see us as teammates.

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Speaker 2: You would let him take shots.

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Speaker 5: Oh my god, we need each other a lot. The

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Speaker 5: most vicious shots are in turn okay, And like I

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Speaker 5: mean I just got here, Like I just watch a.

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Speaker 1: Tail of one clip at the super Bowl and he's

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Speaker 1: talking to Patrick Mahomes.

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Speaker 5: He's like, hey, we're leaving barstool.

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Speaker 1: They are leaving, and he's like, so you'll come on

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Speaker 1: our podcast right now. I mean to me, I'm that

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Speaker 1: to me is like he let he basically put uh

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Speaker 1: to my homes in his mouth, like he basically was like,

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Speaker 1: let me roll over petya belly and I'll go out.

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Speaker 2: We go at each other.

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Speaker 1: But that and it's real people think it's fake. In

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Speaker 1: the end, we're all one team, but yeah, we attack

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Speaker 1: each other.

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Speaker 2: Is it true that early advertisers basically they were offshore

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Speaker 2: illegal betting sites that weren't illegal in America, So you

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Speaker 2: like reached out and got those dollars.

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Speaker 5: So I've always loved gambling.

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Speaker 1: So before I start a barstool, I actually flew to

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Speaker 1: Vegas into reviewed in casinos, like how do I get

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Speaker 1: in this industry? And I used to bet, so I

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Speaker 1: talked to these offshore casinos, said, you know, how do

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Speaker 1: I get involved? They say, create the newspaper, will advertise

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Speaker 1: in it. And that was the early advertising we had

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Speaker 1: that got us. Like when we launched no Girls, no nothing,

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Speaker 1: it was just really fantasy sports, that type of thing.

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Speaker 5: It allowed. We pre sold the ads for a year

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Speaker 5: two years party poker, and we morphed after that. But yeah,

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Speaker 5: that that was our early advertising.

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Speaker 2: Did you ever get frustrated? Did you ever think that

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Speaker 2: this possibly couldn't work? I went, I got a job.

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Speaker 1: About six years in, I took a sales job, drove

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Speaker 1: work there. At lunch, I'm like, I cannot I can't

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Speaker 1: do barstool and give it a chance and do this so.

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Speaker 5: One day lunch, drove home, never went back. But I

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Speaker 5: mean I wasn't. We didn't make money for a decade. Really, Yeah,

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Speaker 5: So how did you get by grinding? Like I moved

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Speaker 5: in with my in laws.

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Speaker 1: We had no rent, like in just there's paycheck to paycheck,

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Speaker 1: trying to survive.

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Speaker 5: But it was literally like nothing.

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Speaker 2: At the time. Did your wife like Dave, she made

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Speaker 2: me get the job.

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Speaker 5: She made me get the job.

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Speaker 1: To her credit, she stood by me, and it always

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Speaker 1: felt in my gut this thing's like there's something here. Yeah,

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Speaker 1: But to turn the corner and actually do it took

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Speaker 1: a long time.

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Speaker 2: Did you create fake Frank ads? Yeah?

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Speaker 1: To get like I was early, like Morton's Steakhouse, I

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Speaker 1: put in a rival like Flemings Morton's.

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Speaker 5: Right, Chris, Yeah, they call they and.

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Speaker 1: The actual place would call me like it was Flemings,

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Speaker 1: there's a steakhouse in Boston. They'd be like, we didn't

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Speaker 1: advertise in your paper. Why you win there. It's like, oh,

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Speaker 1: my sales guy quit. I don't know what happened. And

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Speaker 1: then we take it out. But the thought was, Hey,

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Speaker 1: if Morton sees Flemings, the Mortons want to get in there.

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Speaker 5: Oh, yeah, we did that one.

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Speaker 1: I would do anything I would do to try to

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Speaker 1: get somebody in the paper.

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Speaker 2: But you also created fake emails with extra people like, hey,

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Speaker 2: we got a big ass.

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Speaker 1: Down correct, So do you want someone to advertise to

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Speaker 1: know that I'm the head writer, I'm the founder, I'm.

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Speaker 5: The sales guy, my market hanging guy. So I had

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Speaker 5: like ten different aliases.

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Speaker 2: Yeah, oh my goodness bad. But it seemed like you

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Speaker 2: had a plan, like even though it wasn't successful early,

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Speaker 2: you had a plan and you had a fortitude to

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Speaker 2: stick to withness that you know what it's going to click.

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Speaker 2: I just got to give it time.

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Speaker 1: Yeah, I keep going back and some people say I'm

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Speaker 1: being a humble I thought it was working. Did I

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Speaker 1: ever dream it would be something like this? I like,

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Speaker 1: I think I'm a smart enough guy and a way

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Speaker 1: to monetize, and if you really hustle and work your

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Speaker 1: ass off, you can probably carve out some sort of

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Speaker 1: living for yourself.

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Speaker 2: Yes.

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Speaker 1: Did I know that the Internet would hit right when

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Speaker 1: I needed to hit? I know that like social media

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Speaker 1: would hit and things like right time, right place, right guy,

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Speaker 1: all those things.

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Speaker 2: How much would you say it cost you to start

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Speaker 2: bar stool.

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Speaker 1: Oh, I'm not much, maybe thirty grand max. That's for

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Speaker 1: I had to buy the racks. That was the only expenser,

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Speaker 1: and the racks to put the newspapers in.

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Speaker 2: Let me ask you a question, how did you start?

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Speaker 2: How did you come up with the name barstool?

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Speaker 5: So barstool sports was supposed to mean and this is

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Speaker 5: an early internet one point. Oh, I looked for websites

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Speaker 5: that were allowed.

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Speaker 1: It's supposed to mean anything that a guy would talk

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Speaker 1: about sitting at a bar watching sports. Okay, that was

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Speaker 1: what was supposed to mean. So I went through like

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Speaker 1: ten names and that was the one that was available.

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Speaker 2: Did anyone invest in barstool beside yourself? Early on? Maybe

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Speaker 2: your parents, maybe siblings or anybody like.

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Speaker 1: Parents helped with the news racks and that was it

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Speaker 1: and we had no outside money till twenty sixteen.

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Speaker 5: We started two thousand and four. Wow.

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Speaker 2: Yeah, wow, that's a very long time not to make

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Speaker 2: a whole lot of money. A lot of people probably

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Speaker 2: after twelve years go give it up there.

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Speaker 1: Yeah, I mean we started around By twenty sixteen we

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Speaker 1: were doing pretty well, but yeah it I had a

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Speaker 1: normal job. Again, I would rather work for myself, not

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Speaker 1: make as much and then hate waking up and hate one.

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Speaker 2: So you didn't you didn't really turn a profit. You

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Speaker 2: started in two thousand and four, so you kind of

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Speaker 2: turned into property May eleven around there, so you started

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Speaker 2: making good money now.

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Speaker 1: I mean it's not no retirement money, no good enough mine.

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Speaker 1: We did a concert tour in twenty ten. We had

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Speaker 1: a kid who is Sam Adams was his name. He

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Speaker 1: was like a kind of local rapper, basically guy, and

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Speaker 1: we had never been outside Metro Boston. We did a

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Speaker 1: ten tour of colleges like your you Mass, We're going

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Speaker 1: to frat basements. I basically wanted to say, do people

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Speaker 1: know who we are? You Mass, the Mullen Center. They

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Speaker 1: called me and they're like, hey, what is this concert

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Speaker 1: you're doing? Keep in mind I'm going to frat basement

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Speaker 1: to do it. And they're like, we're getting calls for

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Speaker 1: this concert you're doing. It's like, yeah, I don't know,

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Speaker 1: we're going to frat. They're like, what do you ever

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Speaker 1: think of doing it in the arena. It's like I

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Speaker 1: can't afford that.

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Speaker 2: We won't do it.

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Speaker 1: It's like, well what if we set it up? Awigh,

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Speaker 1: very little risk. So if you're willing to do it. Fine,

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Speaker 1: we sold out five minutes, like sold there renow. That

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Speaker 1: was when it kind of clicked. It was like, there

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Speaker 1: may be something going on here that are not totally aware.

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Speaker 1: Showed up these campuses, signs on the rood. It was crazy.

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Speaker 2: So let me ask you a question. When did you

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Speaker 2: know barstool could become a legit company? That you know

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Speaker 2: that I got.

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Speaker 1: Something probably that tour around the twenty ten, twenty eleven

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Speaker 1: and then I'm probably making seven figures by twenty twelve,

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Speaker 1: twenty thirteen. It was hard to like, if you want

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Speaker 1: to advertise with us, you almost had to know somebody,

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Speaker 1: Like we weren't selling. You had to fight, Like I

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Speaker 1: remember we had we were in this fantasy space and

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Speaker 1: the gambling draft. I've had DraftKings. I met with like

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Speaker 1: the founders of DraftKings way back when FanDuel and you

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Speaker 1: had to know somebody to get me on the phone

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Speaker 1: because we were just happy.

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Speaker 5: We're like, all right, we're doing well, We're happy where

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Speaker 5: we're at. But around then I knew we were here

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Speaker 5: to stay.

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Speaker 2: How did you develop this loyal rabbit fan base?

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Speaker 5: It's day afterday.

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Speaker 1: So when we started the company, I used to blog

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Speaker 1: ten to fifteen times a day, like every forty five minutes,

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Speaker 1: something new up. We're on top of sports, on top

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Speaker 1: of everything, and you just build a trust with your audience.

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Speaker 1: If they're senior, every day, they start just becoming almost

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Speaker 1: like your friend. Like when I see our fans, they

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Speaker 1: think they know me. So you just build that up

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Speaker 1: over decades.

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Speaker 5: You get a very loyal core audience.

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Speaker 2: So basically you would say that college is where you

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Speaker 2: kind of like grew. It's like when you did this

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Speaker 2: little college tour and you went to UMass and you

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Speaker 2: had that arena and you sold it out, so you

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Speaker 2: would say probably college. Would you say college kids early

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Speaker 2: twenty Yeay, it was everything.

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Speaker 5: So I started this thing. I was like twenty five,

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Speaker 5: twenty six, and forty.

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Speaker 1: Seven now, so it spans all ages and different peoples

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Speaker 1: of their lives, like we have people, have kids, we

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Speaker 1: have new college kids.

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Speaker 5: Just depends where you get us.

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Speaker 2: I think that there were college kids, but their husbands

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Speaker 2: and fathers.

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Speaker 5: Now, yeah, it's everything. And even like when I start

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Speaker 5: as a young professionals, so it was a lot of

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Speaker 5: people who just graduated and now went to the workforce

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Speaker 5: and like that.

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Speaker 2: What do you think college kids. Really, why does bar

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Speaker 2: school resonate so much with college kids?

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Speaker 5: I don't really know.

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Speaker 1: I mean we were talking about college age. We're doing

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Speaker 1: like raves at college parties, and I mean even now

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Speaker 1: we have like handles on social media that just cover

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Speaker 1: that college. But obviously they like unfiltered and we're unfiltered.

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Speaker 2: Right Frat parties? You had concerts? Were you in a frat.

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Speaker 1: For about ten seconds at Michigan? So I wasn't big

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Speaker 1: into the hazing part of it. I like the Russian

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Speaker 1: part of it when they're kissing your ass and it

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Speaker 1: turns into like, go get me a beer.

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Speaker 5: That's not really me. So I didn't.

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Speaker 2: I didn't. I was gone quick. How did you know?

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Speaker 2: But you didn't want to be a part of that?

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Speaker 2: But how did you know the fraternity culture so well?

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Speaker 5: I didn't.

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Speaker 1: I mean the fraternity and sometimes people say different, I

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Speaker 1: don't know that it's fraternity culture as like human nature,

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Speaker 1: like guys like hut girls.

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Speaker 5: The guys are going out to try.

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Speaker 1: To get laid, like a lot of that is part

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Speaker 1: of what we were doing talk about in parties, but

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Speaker 1: it was everything. I mean, we talked just as much

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Speaker 1: about that as anything else.

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Speaker 2: It seems like yet at I don't know if you

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Speaker 2: still feel this way that you were the direct of

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Speaker 2: the antithesis of what ESPN. How did you know to

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Speaker 2: like create something and say, you know what, whatever they do,

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Speaker 2: we're going to do the exactly.

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Speaker 5: It wasn't on purpose like that, you know. I guess

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Speaker 5: people may look at I mean ESPN, and we've been

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Speaker 5: doing it for so long.

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Speaker 1: Espan's actually changed a bunch of times, probably since we've

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Speaker 1: been doing this last twenty years.

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Speaker 5: It wasn't. They're just more buttoned up.

441
00:18:37,680 --> 00:18:41,280
Speaker 1: In early barstool, anybody who came from a network to

442
00:18:41,359 --> 00:18:45,000
Speaker 1: us we had some issues with because they they needed

443
00:18:45,000 --> 00:18:46,960
Speaker 1: a producer to tell them to say this and that,

444
00:18:47,119 --> 00:18:47,919
Speaker 1: and we don't do that.

445
00:18:48,440 --> 00:18:51,199
Speaker 5: You're your We hire people we think talented and let

446
00:18:51,280 --> 00:18:51,920
Speaker 5: them run wide.

447
00:18:51,960 --> 00:18:52,840
Speaker 2: You have the comfort broth.

448
00:18:52,960 --> 00:18:55,000
Speaker 1: Yeah, it's like, we're not gonna tell you what to

449
00:18:55,000 --> 00:18:56,840
Speaker 1: say and you're gonna love what you're talking about.

450
00:18:56,960 --> 00:18:58,120
Speaker 5: So it wasn't.

451
00:18:58,240 --> 00:19:00,200
Speaker 1: We weren't trying to be the different and I had

452
00:19:00,200 --> 00:19:02,320
Speaker 1: no problems with ESPN until we had problems with.

453
00:19:02,520 --> 00:19:05,440
Speaker 2: ESPN Because you look at ESPN, they got fancy studios.

454
00:19:05,480 --> 00:19:08,440
Speaker 2: Guys are normally button up. They're normally you know, soup tie.

455
00:19:08,840 --> 00:19:12,840
Speaker 2: You guys are in very informal, very casual T shirts,

456
00:19:13,040 --> 00:19:16,199
Speaker 2: blue g short Hey, hey, I'm more interested in what

457
00:19:16,240 --> 00:19:19,880
Speaker 2: you say, not what you wear. That was always your

458
00:19:20,040 --> 00:19:20,800
Speaker 2: So I heard a.

459
00:19:20,720 --> 00:19:23,040
Speaker 1: Story that ESPN once had a meeting about us when

460
00:19:23,080 --> 00:19:25,000
Speaker 1: we're on a come up, and it's like, how do

461
00:19:25,080 --> 00:19:26,320
Speaker 1: we be more authentic?

462
00:19:26,440 --> 00:19:28,800
Speaker 5: Like Barsol's like, well, you lost like you're having a

463
00:19:28,840 --> 00:19:30,040
Speaker 5: meeting on how to be authentic.

464
00:19:30,359 --> 00:19:33,879
Speaker 1: There is nothing we are. I'm not planning what my

465
00:19:34,040 --> 00:19:37,520
Speaker 1: studio looks like. That's what my life looked like, you're so,

466
00:19:37,800 --> 00:19:38,200
Speaker 1: it's just.

467
00:19:38,160 --> 00:19:40,520
Speaker 5: We didn't think about that. We didn't care about fancy cameras.

468
00:19:40,600 --> 00:19:43,000
Speaker 5: We didn't have fancy cameras. We had idiots.

469
00:19:43,040 --> 00:19:48,159
Speaker 1: And it almost the bigger we got, the more I

470
00:19:48,200 --> 00:19:50,199
Speaker 1: had to keep an eye like, we don't want to

471
00:19:50,200 --> 00:19:53,320
Speaker 1: look polished like ESPN, Like that's not who we are.

472
00:19:54,000 --> 00:19:56,200
Speaker 1: Just because you can do it doesn't mean we want

473
00:19:56,240 --> 00:19:56,639
Speaker 1: to do it.

474
00:19:56,800 --> 00:19:57,920
Speaker 5: That wasn't an early thought.

475
00:19:58,040 --> 00:20:00,640
Speaker 2: If part of my take a playoff, part the interruption,

476
00:20:00,840 --> 00:20:04,359
Speaker 2: first take, so you've got par ink take it's so booboo.

477
00:20:04,080 --> 00:20:07,240
Speaker 1: Yes, so stupid. They sued us first day, God sued.

478
00:20:07,280 --> 00:20:09,120
Speaker 1: They went through sent the cease and desist, the best

479
00:20:09,119 --> 00:20:10,679
Speaker 1: thing they could have done for us. It was one

480
00:20:10,760 --> 00:20:13,840
Speaker 1: hundred percent a mash of that, like that's what we're doing.

481
00:20:14,119 --> 00:20:15,360
Speaker 1: And then we posted, you know.

482
00:20:15,520 --> 00:20:17,679
Speaker 2: You posted it. Of course that's the worst thing you

483
00:20:17,680 --> 00:20:18,680
Speaker 2: could do.

484
00:20:18,320 --> 00:20:20,400
Speaker 5: To send the letter, idiots.

485
00:20:20,000 --> 00:20:21,560
Speaker 2: Like, because you could have posted and then all of

486
00:20:21,600 --> 00:20:23,359
Speaker 2: a sudden everybody going, well, let's see what's going on.

487
00:20:23,760 --> 00:20:24,560
Speaker 5: Yeah, they couldn't.

488
00:20:24,840 --> 00:20:27,800
Speaker 1: Again, we've had that multiple Goodell's been won. But that

489
00:20:28,000 --> 00:20:30,520
Speaker 1: was perfect. Yeah, and in a weird way, it's it was

490
00:20:30,560 --> 00:20:32,840
Speaker 1: like tipping our hat to them, you know, it's like

491
00:20:33,000 --> 00:20:33,879
Speaker 1: an homage to that.

492
00:20:34,280 --> 00:20:36,520
Speaker 5: But yeah, they they sent that letter right away.

493
00:20:36,800 --> 00:20:39,160
Speaker 2: Do you think sports media is taking it staffe too seriously?

494
00:20:40,200 --> 00:20:40,840
Speaker 5: I do.

495
00:20:40,880 --> 00:20:44,200
Speaker 1: I think it's changed, Like again, I think a lot

496
00:20:44,200 --> 00:20:48,520
Speaker 1: of things it's much more free flowing. But yeah, generally

497
00:20:48,960 --> 00:20:51,880
Speaker 1: it's sports media people. I think there's a double standard. Okay,

498
00:20:52,240 --> 00:20:55,520
Speaker 1: let's let's say the flight Gate, right, one of my.

499
00:20:55,960 --> 00:21:00,159
Speaker 5: Corner stone Yeah, that's one of my like cornerstone events,

500
00:21:00,280 --> 00:21:04,640
Speaker 5: and they're killing Brady and I remember sal Pal He's

501
00:21:04,760 --> 00:21:08,119
Speaker 5: on CNN or what I mean, ESPN acting like this is.

502
00:21:08,040 --> 00:21:12,480
Speaker 1: Like world news being like Tom Brady is an ugs salesman.

503
00:21:12,800 --> 00:21:15,919
Speaker 1: Women buy ugs. They're not gonna buy ugs if they

504
00:21:15,920 --> 00:21:16,720
Speaker 1: don't trust them.

505
00:21:16,840 --> 00:21:18,080
Speaker 5: It was so dumb.

506
00:21:18,320 --> 00:21:19,080
Speaker 2: So I went to the.

507
00:21:19,480 --> 00:21:22,000
Speaker 1: Media day and I see sal Pal and I take

508
00:21:22,040 --> 00:21:23,880
Speaker 1: my mic. I'm like, sell Pal, what do you say

509
00:21:23,880 --> 00:21:24,880
Speaker 1: about Tom Brady and uggs?

510
00:21:24,960 --> 00:21:26,480
Speaker 5: No? No, no, I don't talk to the media. I don't

511
00:21:26,480 --> 00:21:27,080
Speaker 5: talk to the media.

512
00:21:27,160 --> 00:21:28,440
Speaker 2: It's like you are the media.

513
00:21:28,520 --> 00:21:33,280
Speaker 1: Like that double standard drives me crazy, Like you're going

514
00:21:33,359 --> 00:21:36,560
Speaker 1: to talk about people. Media are celebrities now, no different

515
00:21:36,560 --> 00:21:37,359
Speaker 1: than the athletes.

516
00:21:38,000 --> 00:21:41,120
Speaker 2: How have you been able to surpass Guy Sports? Fox

517
00:21:41,160 --> 00:21:42,760
Speaker 2: Sports and social media following?

518
00:21:44,080 --> 00:21:47,160
Speaker 1: Because we're born from the Internet, Like I were probably

519
00:21:47,200 --> 00:21:48,679
Speaker 1: the first digital media company.

520
00:21:48,760 --> 00:21:50,919
Speaker 5: Like who are the heads of Fox? How old are they?

521
00:21:51,000 --> 00:21:53,640
Speaker 5: What do they look like? We're all young guys who

522
00:21:53,680 --> 00:21:54,280
Speaker 5: we hire.

523
00:21:55,280 --> 00:21:58,359
Speaker 1: They come with a true proven Internet record, right, if

524
00:21:58,359 --> 00:22:01,119
Speaker 1: you don't get to us unless you're like would you,

525
00:22:01,560 --> 00:22:03,720
Speaker 1: Like I've been looking at crypto I don't understand it

526
00:22:03,760 --> 00:22:06,280
Speaker 1: because I'm too old, and it's like hard if you

527
00:22:06,280 --> 00:22:08,919
Speaker 1: have a crypto guy who's probably older than twenty five, Like,

528
00:22:09,000 --> 00:22:10,440
Speaker 1: he's probably not a great crypto guy.

529
00:22:10,560 --> 00:22:12,640
Speaker 5: Right, So if you look at the Internet, these are.

530
00:22:13,000 --> 00:22:15,239
Speaker 1: These are network guys who have come up doing it

531
00:22:15,280 --> 00:22:17,880
Speaker 1: the same way, same playbook, same everything.

532
00:22:18,119 --> 00:22:20,720
Speaker 5: We had no playbook. We were figuring out as we went.

533
00:22:21,080 --> 00:22:23,200
Speaker 2: Do you believe that's the mistake that Linear is making

534
00:22:23,400 --> 00:22:25,720
Speaker 2: is because those guys came up in linears. They don't

535
00:22:25,840 --> 00:22:29,240
Speaker 2: understand deep digital, they don't understand social kind of like

536
00:22:29,320 --> 00:22:33,320
Speaker 2: these say twenty three to thirty year olds.

537
00:22:33,560 --> 00:22:34,399
Speaker 5: One hundred percent.

538
00:22:34,480 --> 00:22:37,919
Speaker 1: Like even I mean, eventually things will change, but like

539
00:22:37,960 --> 00:22:41,800
Speaker 1: if you look at a NFL game, why does everything

540
00:22:41,920 --> 00:22:45,280
Speaker 1: look identical on the sets? Eventually it's the same way

541
00:22:45,320 --> 00:22:48,120
Speaker 1: they've been doing it. One hundred percent. They're just this

542
00:22:48,160 --> 00:22:49,320
Speaker 1: is how you do it. This is the way to

543
00:22:49,320 --> 00:22:49,520
Speaker 1: do it.

544
00:22:49,560 --> 00:22:51,720
Speaker 5: We're not going to change. We know more so one

545
00:22:51,760 --> 00:22:52,359
Speaker 5: hundred percent.

546
00:22:52,440 --> 00:22:54,920
Speaker 2: What do you think the future of sports media is?

547
00:22:54,920 --> 00:22:55,879
Speaker 2: Is it more what you do?

548
00:22:55,920 --> 00:22:57,960
Speaker 5: One hundred percent. I'm gonna look at you.

549
00:22:58,560 --> 00:23:02,680
Speaker 1: I mean, if you would think that you could say

550
00:23:02,720 --> 00:23:04,520
Speaker 1: some of the things that you say, whether it be

551
00:23:04,600 --> 00:23:06,679
Speaker 1: not on the main network, and then go on ESPN,

552
00:23:07,000 --> 00:23:10,280
Speaker 1: that that's a relatively recent development in my mind that

553
00:23:10,640 --> 00:23:12,600
Speaker 1: you can have that and they're letting them, even like

554
00:23:12,640 --> 00:23:17,239
Speaker 1: Steven A with his own that didn't happen not too

555
00:23:17,320 --> 00:23:20,120
Speaker 1: long ago, where like you just wouldn't see it.

556
00:23:20,160 --> 00:23:23,440
Speaker 2: Were your goal always to creative media company?

557
00:23:23,760 --> 00:23:26,359
Speaker 1: No, yeah, no it was to First it was to

558
00:23:26,440 --> 00:23:29,560
Speaker 1: have a job that I liked waking. Then we got

559
00:23:29,560 --> 00:23:31,800
Speaker 1: to a degree of success, it's like, what do we

560
00:23:31,840 --> 00:23:32,440
Speaker 1: want to do here?

561
00:23:32,520 --> 00:23:34,480
Speaker 5: Is Boston replical? Replical?

562
00:23:34,640 --> 00:23:37,520
Speaker 1: Can I hire other guys and create the success in Boston?

563
00:23:37,800 --> 00:23:40,119
Speaker 1: And then it became a media place where it's like,

564
00:23:40,760 --> 00:23:44,720
Speaker 1: let's try to create other personalities, which I think for

565
00:23:44,920 --> 00:23:48,360
Speaker 1: my money obviously biased my company. I think we've in

566
00:23:48,400 --> 00:23:52,680
Speaker 1: this new last twenty years created probably the greatest stable

567
00:23:53,160 --> 00:23:56,639
Speaker 1: or biggest like if you brought back everybody, whether it's McAfee,

568
00:23:56,720 --> 00:23:57,880
Speaker 1: Alex Cooper.

569
00:23:59,560 --> 00:24:03,159
Speaker 5: Busting the boys obviously are leaving, you have Wallo and

570
00:24:03,240 --> 00:24:06,879
Speaker 5: Gilly me Dan, Like we have a list people have

571
00:24:06,920 --> 00:24:08,919
Speaker 5: come from the Internet. Jenna Marbles, who a lot of

572
00:24:09,119 --> 00:24:09,719
Speaker 5: you know who that is.

573
00:24:10,160 --> 00:24:12,600
Speaker 1: Jenna Marbles was like Internet one point zero, like she

574
00:24:12,760 --> 00:24:13,960
Speaker 1: was the first YouTube girl.

575
00:24:14,119 --> 00:24:17,119
Speaker 5: So we've launched massive stars and at.

576
00:24:17,000 --> 00:24:18,919
Speaker 1: Some points like I think we have the platform that

577
00:24:18,960 --> 00:24:21,120
Speaker 1: we can do this and no one else was trying

578
00:24:21,119 --> 00:24:22,960
Speaker 1: to do it, like mcafee'sn example, like no one hired

579
00:24:23,000 --> 00:24:24,160
Speaker 1: his ass out of the colts.

580
00:24:24,240 --> 00:24:26,560
Speaker 2: Nobody wanted him. What what have you learned about building

581
00:24:26,600 --> 00:24:29,479
Speaker 2: a media company? I mean can can if somebody say,

582
00:24:29,520 --> 00:24:31,480
Speaker 2: you know what day we need you to at University

583
00:24:31,480 --> 00:24:33,439
Speaker 2: of Michigan call today. We want you to teach a

584
00:24:33,480 --> 00:24:36,280
Speaker 2: class on how to go about building a media company,

585
00:24:36,320 --> 00:24:37,960
Speaker 2: how to build a conglomerate.

586
00:24:38,160 --> 00:24:39,160
Speaker 5: I got no clue.

587
00:24:40,240 --> 00:24:42,560
Speaker 1: Honestly, I think I think what we've been good at

588
00:24:43,040 --> 00:24:44,879
Speaker 1: and what I've had an eye for in they are

589
00:24:44,880 --> 00:24:47,000
Speaker 1: auto whole runs. It's like a band almost like a

590
00:24:47,760 --> 00:24:50,359
Speaker 1: record label model, like you're gonna miss but if you

591
00:24:50,440 --> 00:24:51,359
Speaker 1: can get some hits.

592
00:24:51,680 --> 00:24:53,840
Speaker 5: We have a good eye for talent whatever that may like.

593
00:24:54,040 --> 00:24:57,680
Speaker 1: Unique people like if I see something I'm like I

594
00:24:57,960 --> 00:24:59,399
Speaker 1: do I click off of it in a second?

595
00:24:59,520 --> 00:25:01,040
Speaker 5: Or do they have me for ten to twenty?

596
00:25:01,280 --> 00:25:04,040
Speaker 1: And if they do that generally means there's something there,

597
00:25:04,160 --> 00:25:05,919
Speaker 1: Like you're just interested in what's going on?

598
00:25:06,040 --> 00:25:06,240
Speaker 5: Right?

599
00:25:06,840 --> 00:25:09,600
Speaker 2: How many employees shows personality? Do you say you think

600
00:25:09,640 --> 00:25:10,680
Speaker 2: you employee at barstool?

601
00:25:10,720 --> 00:25:12,800
Speaker 5: I think about four hundred right now? Total?

602
00:25:13,240 --> 00:25:13,520
Speaker 2: Wow?

603
00:25:13,760 --> 00:25:15,240
Speaker 5: Yeah?

604
00:25:15,280 --> 00:25:16,920
Speaker 2: Did you ever think you could grow a company to

605
00:25:17,000 --> 00:25:18,240
Speaker 2: have four hundred employees?

606
00:25:18,320 --> 00:25:18,359
Speaker 3: No?

607
00:25:18,440 --> 00:25:19,000
Speaker 5: I don't even know.

608
00:25:19,080 --> 00:25:21,439
Speaker 1: It's just we got bloated a little bit, but we

609
00:25:21,520 --> 00:25:23,439
Speaker 1: have a lot of stuff going on.

610
00:25:23,760 --> 00:25:26,080
Speaker 2: Well, how do you manage because you said you look

611
00:25:26,720 --> 00:25:29,159
Speaker 2: you are who you are, how do you manage so

612
00:25:29,320 --> 00:25:30,720
Speaker 2: many different personalities?

613
00:25:30,920 --> 00:25:33,600
Speaker 1: We have different people who help, but the person that's

614
00:25:33,640 --> 00:25:35,280
Speaker 1: the word, the talent business sucks.

615
00:25:35,280 --> 00:25:37,320
Speaker 5: I wont to recommend that for anybody, Like that's one

616
00:25:37,359 --> 00:25:38,960
Speaker 5: of those things when you asked me what I thought.

617
00:25:39,280 --> 00:25:42,600
Speaker 1: But I mean, we're in the business of building stars

618
00:25:42,640 --> 00:25:44,600
Speaker 1: and then having them turn around and be like, hey,

619
00:25:44,600 --> 00:25:47,600
Speaker 1: we want a quad trillion dollars and you can't afford

620
00:25:47,680 --> 00:25:50,639
Speaker 1: It's like a sports team, SNL model or something like that.

621
00:25:50,840 --> 00:25:52,960
Speaker 5: Like your agent there, Michael Klein. I think he owes

622
00:25:53,000 --> 00:25:53,600
Speaker 5: me his whole.

623
00:25:53,440 --> 00:25:58,280
Speaker 1: Life for being honest, Like without me, he doesn't exist.

624
00:25:58,359 --> 00:25:59,960
Speaker 2: So you might need to invest it.

625
00:26:02,080 --> 00:26:03,560
Speaker 5: I'd like to know how.

626
00:26:03,240 --> 00:26:07,399
Speaker 1: He runs that business, but it's uh, you let people

627
00:26:07,440 --> 00:26:10,440
Speaker 1: be themselves. We try to see if they rise above

628
00:26:10,480 --> 00:26:12,800
Speaker 1: the like if they start getting traction, we just give

629
00:26:12,840 --> 00:26:14,960
Speaker 1: them whatever they want. Resources you want to fly to

630
00:26:15,359 --> 00:26:17,159
Speaker 1: you know. I remember we have these two guys. They

631
00:26:17,240 --> 00:26:21,119
Speaker 1: started there there for a week and uh they wanted

632
00:26:21,119 --> 00:26:23,800
Speaker 1: porzingis like we want to go find his family and

633
00:26:24,240 --> 00:26:25,200
Speaker 1: where the from?

634
00:26:25,960 --> 00:26:30,960
Speaker 5: Yeah, they flew. I had no idea what they're doing.

635
00:26:31,040 --> 00:26:33,560
Speaker 1: So we just let the creators create and try to

636
00:26:33,560 --> 00:26:35,399
Speaker 1: put the resources behind them, and then we let the

637
00:26:35,440 --> 00:26:36,159
Speaker 1: internet decide.

638
00:26:36,200 --> 00:26:37,679
Speaker 5: It's like, all right, you guys like them or not?

639
00:26:38,160 --> 00:26:39,640
Speaker 2: How would you describe your workplace?

640
00:26:41,240 --> 00:26:49,199
Speaker 5: Chaotic? Competitive, petty? All those things?

641
00:26:49,400 --> 00:26:52,600
Speaker 2: What type of you mentioned? Like, Okay, I'm watching this person,

642
00:26:52,720 --> 00:26:55,360
Speaker 2: whether or not or want to hire him. Does when

643
00:26:55,400 --> 00:26:58,359
Speaker 2: I hear him, hear hear him or her speak, click,

644
00:26:59,160 --> 00:27:03,320
Speaker 2: move on or do They're like, okay, might have something.

645
00:27:04,920 --> 00:27:07,680
Speaker 1: It's that and and I don't even have to like it.

646
00:27:07,680 --> 00:27:09,959
Speaker 1: It's just like I haven't really seen this. He's just

647
00:27:10,240 --> 00:27:13,040
Speaker 1: caught my attention for whatever reason. He's saying things I

648
00:27:13,080 --> 00:27:15,000
Speaker 1: haven't heard.

649
00:27:15,800 --> 00:27:17,360
Speaker 5: Yeah that that really is it?

650
00:27:17,720 --> 00:27:20,080
Speaker 1: And it's rare, but you see it, and again it

651
00:27:20,160 --> 00:27:21,360
Speaker 1: can be wrong plenty of times.

652
00:27:21,480 --> 00:27:22,200
Speaker 5: There's just something there.

653
00:27:22,200 --> 00:27:25,000
Speaker 1: It's like, why why am I staying more than that

654
00:27:25,080 --> 00:27:27,560
Speaker 1: one second almost to see what's going on here?

655
00:27:27,720 --> 00:27:29,760
Speaker 2: Why are you okay with firing people publicly?

656
00:27:30,280 --> 00:27:33,080
Speaker 5: We do everything publicly? Who did I fire publicly?

657
00:27:33,440 --> 00:27:35,480
Speaker 2: You get? I mean you? I mean, I don't know

658
00:27:35,480 --> 00:27:37,080
Speaker 2: if I could be the type of ball ugh r Dave.

659
00:27:37,359 --> 00:27:40,520
Speaker 2: I mean you cut, because you cut. I think I'm

660
00:27:40,520 --> 00:27:41,800
Speaker 2: a little bit more compassionate then.

661
00:27:41,760 --> 00:27:43,080
Speaker 5: I'm trying to think who did I fire?

662
00:27:43,240 --> 00:27:43,800
Speaker 2: Who'd I fight?

663
00:27:43,840 --> 00:27:49,800
Speaker 5: I'm looking for my guy, who did I fire? Publicly? Francis,

664
00:27:51,280 --> 00:27:52,359
Speaker 5: I tell people that fired.

665
00:27:52,480 --> 00:27:54,800
Speaker 1: Yeah, but I don't know if it's like everything we

666
00:27:54,840 --> 00:27:58,120
Speaker 1: do is public, right, So like if you do, if

667
00:27:58,160 --> 00:28:00,320
Speaker 1: you've gotten to the point where you got fire by me,

668
00:28:00,400 --> 00:28:03,240
Speaker 1: you earned it, and I'll publicly do I'll do anything

669
00:28:03,240 --> 00:28:05,199
Speaker 1: in public. Don't come to mind. Like if you're in

670
00:28:05,200 --> 00:28:09,720
Speaker 1: my world, you got to content. Everything everything's fair game.

671
00:28:11,760 --> 00:28:14,120
Speaker 2: What are your response when people say many they don't

672
00:28:14,119 --> 00:28:16,160
Speaker 2: pay enough? Man, they need to break bread. I mean,

673
00:28:16,359 --> 00:28:18,280
Speaker 2: you know he getting a whole loaf and he passed

674
00:28:18,320 --> 00:28:19,080
Speaker 2: our crumbs.

675
00:28:18,760 --> 00:28:24,399
Speaker 1: Those find me that person who said that and that that? Like,

676
00:28:24,480 --> 00:28:26,919
Speaker 1: I mean, you'll have certain things we've had a cut, like.

677
00:28:26,920 --> 00:28:29,439
Speaker 5: Call her daddy there? Do you know who that is?

678
00:28:29,480 --> 00:28:30,199
Speaker 5: I ax?

679
00:28:30,480 --> 00:28:33,679
Speaker 1: So yeah, she's turned it a monster. We found her nothing,

680
00:28:33,720 --> 00:28:36,919
Speaker 1: she's nobody. We signed the two of them to one

681
00:28:37,000 --> 00:28:40,240
Speaker 1: hundred grand each write her and Sofia.

682
00:28:40,480 --> 00:28:41,320
Speaker 5: Thing exploded.

683
00:28:41,560 --> 00:28:43,760
Speaker 1: Six months later, they're up to five hundred grand. They

684
00:28:43,760 --> 00:28:44,720
Speaker 1: signed a three year deal.

685
00:28:44,960 --> 00:28:47,680
Speaker 5: You can go be billionaires when you're like, that's what

686
00:28:47,720 --> 00:28:51,080
Speaker 5: we do like you, We don't own you after go

687
00:28:51,160 --> 00:28:52,760
Speaker 5: make all but the Peanuts thing.

688
00:28:54,240 --> 00:28:56,960
Speaker 2: Why did't you like sign them to a three year deal,

689
00:28:57,000 --> 00:28:59,160
Speaker 2: maybe like a year in year and a half and say, hey,

690
00:28:59,240 --> 00:28:59,959
Speaker 2: let's redo it this deal.

691
00:29:00,200 --> 00:29:02,640
Speaker 5: When we were redoing the deal. They're tough to deal with.

692
00:29:02,840 --> 00:29:06,200
Speaker 1: You've got athletes same way, holdouts this their talent and

693
00:29:06,280 --> 00:29:08,040
Speaker 1: they look at it, and your talent looks at it.

694
00:29:08,160 --> 00:29:09,600
Speaker 1: Hey I got to strike when it's hot, and they

695
00:29:09,640 --> 00:29:13,960
Speaker 1: don't go about us. We pay as good, I think

696
00:29:14,000 --> 00:29:18,160
Speaker 1: as any media company in the I mean, Yo, Wall

697
00:29:18,200 --> 00:29:21,400
Speaker 1: and Gilly, they're crying popping bottles with how much they're making.

698
00:29:21,480 --> 00:29:24,200
Speaker 1: Alex got sixty, McAfee's making tens.

699
00:29:24,320 --> 00:29:27,280
Speaker 5: We pay. That's the biggest misnomer in the world. No pay,

700
00:29:27,640 --> 00:29:30,960
Speaker 5: we pay, pay pay pay pay. I mean you're huge.

701
00:29:31,120 --> 00:29:31,480
Speaker 5: How much.

702
00:29:31,760 --> 00:29:34,000
Speaker 2: I'm a free agent. Let let let me all right,

703
00:29:34,160 --> 00:29:36,280
Speaker 2: I'm just I'm just David. I'm just throwing that deal.

704
00:29:36,400 --> 00:29:38,600
Speaker 2: We don't have to negotiate publicly. But I'm just saying

705
00:29:39,200 --> 00:29:39,640
Speaker 2: I'm free.

706
00:29:42,280 --> 00:29:43,120
Speaker 5: When he's free.

707
00:29:43,960 --> 00:29:45,640
Speaker 2: When you want me to be free, are.

708
00:29:45,560 --> 00:29:46,360
Speaker 5: You really free?

709
00:29:47,240 --> 00:29:51,400
Speaker 2: Yeah? What do you mean like when you're here on

710
00:29:51,520 --> 00:29:54,080
Speaker 2: like I no parole, no probration, not.

711
00:29:54,800 --> 00:29:58,280
Speaker 1: I'm pre free. You're probably very expensive right now. What

712
00:29:58,400 --> 00:30:01,760
Speaker 1: we are model generally is the re like we find

713
00:30:01,800 --> 00:30:03,960
Speaker 1: the guys, build them up, and then they leave as

714
00:30:03,960 --> 00:30:06,600
Speaker 1: opposed to like getting them at the top because you

715
00:30:06,640 --> 00:30:09,600
Speaker 1: pay the premium. Yeah, like we I don't know what

716
00:30:09,760 --> 00:30:12,560
Speaker 1: like you coming to us for example, We're not gonna

717
00:30:12,560 --> 00:30:16,520
Speaker 1: make you bigger. You're you're huge, so like our our

718
00:30:16,560 --> 00:30:19,360
Speaker 1: secret sauces if your talented will make you huge, but

719
00:30:19,440 --> 00:30:20,640
Speaker 1: you'd be good on our networks.

720
00:30:22,520 --> 00:30:23,920
Speaker 2: What have you learned about negotiating?

721
00:30:25,320 --> 00:30:27,000
Speaker 5: I'm not a big negotiator.

722
00:30:27,880 --> 00:30:29,280
Speaker 2: You say, are you all take it to leave? Your

723
00:30:29,280 --> 00:30:29,720
Speaker 2: type of guy?

724
00:30:29,880 --> 00:30:31,840
Speaker 1: I have a price that I know works for us.

725
00:30:32,160 --> 00:30:34,560
Speaker 1: And if it's not good enough, like, what are you

726
00:30:34,560 --> 00:30:37,040
Speaker 1: gonna do? Like the busting guys just you know three

727
00:30:37,120 --> 00:30:40,000
Speaker 1: years thirty million from FanDuel that that's more than we

728
00:30:40,000 --> 00:30:44,960
Speaker 1: can do. So good luck, you get you great relationship.

729
00:30:45,040 --> 00:30:49,360
Speaker 5: But I'm happy for them. Damn three for thirty huh yep,

730
00:30:49,800 --> 00:30:55,280
Speaker 5: because I'm not even supposed to say out you got

731
00:30:55,360 --> 00:30:55,920
Speaker 5: they got the bag.

732
00:30:56,000 --> 00:30:57,160
Speaker 2: Let me ask you a question, how do you go

733
00:30:57,200 --> 00:31:00,360
Speaker 2: about structuring your deals. Okay, you find somebody clearly when

734
00:31:00,360 --> 00:31:02,640
Speaker 2: you offer them, they're not making that money. So somebody

735
00:31:02,720 --> 00:31:06,080
Speaker 2: gonna give me a minute A men guarantee MG one

736
00:31:06,120 --> 00:31:09,640
Speaker 2: hundred thous plus I mean eighty twenty ninety ten as

737
00:31:09,640 --> 00:31:12,160
Speaker 2: far as revenue would ads. That's that's a lot of

738
00:31:12,160 --> 00:31:14,600
Speaker 2: money to a person that's making thirty five thousands.

739
00:31:14,600 --> 00:31:16,840
Speaker 5: So most of the most of the time we do it.

740
00:31:16,880 --> 00:31:21,680
Speaker 1: They're they're they're not as huge, but we'll do We're

741
00:31:21,720 --> 00:31:23,520
Speaker 1: full time employees for us, so.

742
00:31:23,560 --> 00:31:26,640
Speaker 5: We basically own your IP. And it's no different than.

743
00:31:26,520 --> 00:31:28,960
Speaker 1: A sports contract, like you signed for a certain amount

744
00:31:28,960 --> 00:31:31,480
Speaker 1: of years. You can have incentives. We're happy to rip

745
00:31:31,520 --> 00:31:33,880
Speaker 1: up if you're doing good at the end of the contracts.

746
00:31:34,120 --> 00:31:35,680
Speaker 5: If we can't pay you what you.

747
00:31:35,560 --> 00:31:37,440
Speaker 1: Want, then you can go get a better deal, which

748
00:31:37,440 --> 00:31:39,280
Speaker 1: is exactly Bustin's the perfect example.

749
00:31:39,360 --> 00:31:42,440
Speaker 5: Alex Is McAfee. They're they're one after another.

750
00:31:43,320 --> 00:31:46,480
Speaker 2: Well, you gotta tall, I mean you have an I

751
00:31:46,480 --> 00:31:49,520
Speaker 2: I mean you the better a hell of a GM.

752
00:31:48,880 --> 00:31:51,120
Speaker 5: For this space. Yea space.

753
00:31:51,320 --> 00:31:54,120
Speaker 2: Oh K, you don't think you can pick sports stars?

754
00:31:54,800 --> 00:31:57,440
Speaker 1: Mean, it's a different thing that that. Listen, I'd love

755
00:31:57,480 --> 00:32:00,320
Speaker 1: to own a team and try it, but yeah for

756
00:32:00,640 --> 00:32:04,520
Speaker 1: this space. Yeah, Like even when you start popping off

757
00:32:04,520 --> 00:32:06,240
Speaker 1: like I didn't know where's that, there's just something that

758
00:32:06,600 --> 00:32:07,840
Speaker 1: and this credits you.

759
00:32:07,840 --> 00:32:10,680
Speaker 5: You're like, oh, I'm not looking away here. They're like

760
00:32:10,760 --> 00:32:11,400
Speaker 5: something going on.

761
00:32:13,400 --> 00:32:15,880
Speaker 2: Uh. Who do you think the next big sports stared

762
00:32:16,000 --> 00:32:16,440
Speaker 2: media is?

763
00:32:18,480 --> 00:32:19,720
Speaker 5: Who? So? What level?

764
00:32:19,760 --> 00:32:19,880
Speaker 2: Who?

765
00:32:19,960 --> 00:32:23,600
Speaker 5: Who? Do we say is like a real unknown?

766
00:32:23,840 --> 00:32:24,640
Speaker 2: Yeah?

767
00:32:26,160 --> 00:32:28,040
Speaker 5: It's hard. I don't know. All the people I know

768
00:32:28,080 --> 00:32:29,600
Speaker 5: of are known if they were unknown?

769
00:32:31,120 --> 00:32:33,720
Speaker 1: Yeah, yeah, I mean we just hired Gruden, Yeah, who

770
00:32:33,840 --> 00:32:37,880
Speaker 1: was already top of the game then obviously Fella, he's

771
00:32:37,880 --> 00:32:41,840
Speaker 1: a monster. He's right back at the top. He's just unbelievable.

772
00:32:41,920 --> 00:32:44,560
Speaker 5: He gets it, gets it. He could talk, he can talk.

773
00:32:44,920 --> 00:32:46,760
Speaker 5: He's somebody you don't want to look away. And I've

774
00:32:46,760 --> 00:32:48,200
Speaker 5: met about two different people through him.

775
00:32:48,200 --> 00:32:50,240
Speaker 1: It's like they don't have it. Like you can see

776
00:32:50,280 --> 00:32:51,440
Speaker 1: why he got where he did.

777
00:32:51,600 --> 00:32:54,600
Speaker 2: And he can tell stories. You need people that can

778
00:32:54,600 --> 00:32:55,640
Speaker 2: tell stories.

779
00:32:55,280 --> 00:32:57,400
Speaker 5: And captivate, Like again, you want to turn the channel

780
00:32:57,440 --> 00:32:58,160
Speaker 5: on this guy or not?

781
00:32:58,400 --> 00:33:01,520
Speaker 2: Right? You mentioned grew at a you know he had

782
00:33:01,560 --> 00:33:04,960
Speaker 2: one hundred million dollar contract. That guy. I think they're

783
00:33:04,960 --> 00:33:07,320
Speaker 2: in mediation right now trying to get that resolve. Because

784
00:33:07,360 --> 00:33:09,120
Speaker 2: you know he got you got let go. I think

785
00:33:09,160 --> 00:33:11,160
Speaker 2: he has still like six seven years on the dfright,

786
00:33:11,160 --> 00:33:12,920
Speaker 2: they're trying to figure that out. So how do you

787
00:33:12,960 --> 00:33:14,560
Speaker 2: go to a John Grew because you know he got

788
00:33:14,680 --> 00:33:16,960
Speaker 2: X amount of dollars? Is there's a situation where you

789
00:33:17,040 --> 00:33:19,520
Speaker 2: know he likes to talk, he has something to say,

790
00:33:19,600 --> 00:33:21,320
Speaker 2: and you want to give him that platform in order

791
00:33:21,360 --> 00:33:21,719
Speaker 2: to say it.

792
00:33:21,960 --> 00:33:25,360
Speaker 1: Yeah, so for him, he started putting out videos. So

793
00:33:25,560 --> 00:33:27,200
Speaker 1: and I just saw it and right away I'm like,

794
00:33:27,240 --> 00:33:29,720
Speaker 1: oh my god, like again, I'm not turned away, And

795
00:33:29,720 --> 00:33:32,160
Speaker 1: we reached out or like, would you ever be interested

796
00:33:32,200 --> 00:33:37,480
Speaker 1: in talking? Flew out to Orlando. Actually Madam headed off

797
00:33:37,640 --> 00:33:39,400
Speaker 1: and he was ready to go. I think he was

798
00:33:39,480 --> 00:33:41,479
Speaker 1: ready to just get back in this world.

799
00:33:42,040 --> 00:33:43,640
Speaker 2: Are you afraid of losing him to coaching?

800
00:33:44,560 --> 00:33:46,880
Speaker 5: I'd be stunned if he's not an NFL coaches sometime

801
00:33:46,920 --> 00:33:47,600
Speaker 5: again stunned.

802
00:33:47,720 --> 00:33:48,080
Speaker 2: I don't know.

803
00:33:48,280 --> 00:33:49,800
Speaker 5: I don't think he's gonna be like tomorrow.

804
00:33:50,200 --> 00:33:53,320
Speaker 1: But the guy eats Liz Bleeze football, so I think

805
00:33:53,320 --> 00:33:54,280
Speaker 1: that's what he loves.

806
00:33:54,480 --> 00:33:56,280
Speaker 2: Let me ask you this, there are some emails that

807
00:33:56,320 --> 00:33:58,200
Speaker 2: got leaked. Well I don't know who leaked him. Maybe

808
00:33:58,240 --> 00:33:59,920
Speaker 2: you know who leaked him. Maybe he's talking to you

809
00:34:00,040 --> 00:34:02,520
Speaker 2: about he has an ideal who he thinks lead those

810
00:34:02,800 --> 00:34:08,200
Speaker 2: to do to damage his reputation, his credibility. Are you

811
00:34:08,280 --> 00:34:11,000
Speaker 2: surprised he got fired because of that?

812
00:34:12,560 --> 00:34:14,719
Speaker 1: No, not in the way that it sounded like it

813
00:34:14,760 --> 00:34:19,440
Speaker 1: went down. Sound like they're gonna get I mean, this

814
00:34:19,480 --> 00:34:22,640
Speaker 1: is my theory before. But he called Cadell an anti football.

815
00:34:24,040 --> 00:34:24,799
Speaker 2: Well that didn't help.

816
00:34:25,120 --> 00:34:27,879
Speaker 1: Yeah, right, and they guess guess who's reading. And as

817
00:34:27,920 --> 00:34:30,160
Speaker 1: someone who's coming from that, I know that guy can

818
00:34:30,160 --> 00:34:31,279
Speaker 1: hold the grudge a little bit.

819
00:34:31,640 --> 00:34:33,960
Speaker 5: I don't think he loved that. He's like this guy

820
00:34:34,280 --> 00:34:35,680
Speaker 5: and he got caught up in.

821
00:34:35,640 --> 00:34:39,759
Speaker 1: That whole Washington and suddenly the only email is being

822
00:34:39,840 --> 00:34:40,680
Speaker 1: leaked are about him.

823
00:34:40,840 --> 00:34:43,120
Speaker 5: So I think I think they're like, we're gonna get

824
00:34:43,160 --> 00:34:43,799
Speaker 5: this guy out of here.

825
00:34:43,840 --> 00:34:47,439
Speaker 2: Wow, you mentioned p Matt and what he's been able

826
00:34:47,440 --> 00:34:50,000
Speaker 2: to do. You talk about a punter, and and he

827
00:34:50,040 --> 00:34:53,759
Speaker 2: was a very good punter. But punters don't normally parlay

828
00:34:54,440 --> 00:34:58,279
Speaker 2: what they did on the field until media careers off

829
00:34:58,280 --> 00:35:02,279
Speaker 2: the field. That normally belongs to quarterbacks, maybe high level

830
00:35:02,320 --> 00:35:04,880
Speaker 2: player that had a big name when they played, and

831
00:35:04,920 --> 00:35:07,880
Speaker 2: they parlayed on that name moving forward, How do you

832
00:35:07,880 --> 00:35:10,040
Speaker 2: think McAfee has been able to be so successful.

833
00:35:10,239 --> 00:35:12,480
Speaker 1: It's talent, Like, I mean, the second you see him,

834
00:35:12,480 --> 00:35:15,680
Speaker 1: it's he was a super talented guy. He was very

835
00:35:15,680 --> 00:35:17,640
Speaker 1: funny and very talented and as a punter, and Indie

836
00:35:17,960 --> 00:35:18,600
Speaker 1: was already kind of.

837
00:35:18,560 --> 00:35:21,640
Speaker 5: Like yeah that'swag Yeah yeah, kind of like an Indian legend.

838
00:35:21,640 --> 00:35:23,160
Speaker 5: But I remember I hired him. He said he wanted

839
00:35:23,160 --> 00:35:26,160
Speaker 5: to be like WWE champion, like three days after I

840
00:35:26,200 --> 00:35:27,800
Speaker 5: met him, Like, that's one of his goals.

841
00:35:28,000 --> 00:35:31,319
Speaker 1: He worked his ass off Denney's. But combine all that

842
00:35:31,560 --> 00:35:35,280
Speaker 1: with he's super talented. So that's why.

843
00:35:35,000 --> 00:35:36,520
Speaker 2: How are you able to build around How are you

844
00:35:36,560 --> 00:35:38,080
Speaker 2: able to build around him?

845
00:35:38,360 --> 00:35:41,400
Speaker 1: So what he did Barstool is already huge at the

846
00:35:41,440 --> 00:35:44,080
Speaker 1: time we hired him and we put out, hey, we're

847
00:35:44,080 --> 00:35:45,799
Speaker 1: doing a casting for McAfee, like and.

848
00:35:46,000 --> 00:35:47,680
Speaker 5: Just all Barstool people showed up.

849
00:35:47,719 --> 00:35:50,200
Speaker 1: He picked the team he wanted around him and ran

850
00:35:50,280 --> 00:35:51,800
Speaker 1: that office in Indianapolis.

851
00:35:51,960 --> 00:35:57,160
Speaker 2: Wow, how do you feel like you mentioned Alex Cooper

852
00:35:57,239 --> 00:36:00,200
Speaker 2: left McAfee. I think McAfee might have been the first

853
00:36:00,200 --> 00:36:00,520
Speaker 2: to leave.

854
00:36:01,200 --> 00:36:03,240
Speaker 5: Well, the first was that Jenna Marbles.

855
00:36:03,960 --> 00:36:06,439
Speaker 2: Then I don't know Alex p Mac.

856
00:36:07,080 --> 00:36:12,640
Speaker 1: I think it was Alex then McAfee and I'm probably

857
00:36:12,640 --> 00:36:13,600
Speaker 1: in now busting.

858
00:36:14,000 --> 00:36:16,120
Speaker 5: I'm probably forgetting a couple others. But yeah, how do

859
00:36:16,120 --> 00:36:16,879
Speaker 5: I feel when they leave?

860
00:36:16,880 --> 00:36:16,920
Speaker 3: It?

861
00:36:17,480 --> 00:36:19,439
Speaker 5: It's bittersweet? I think I think.

862
00:36:20,480 --> 00:36:22,759
Speaker 1: I think it's an endorsement of what we're doing, like

863
00:36:23,120 --> 00:36:25,719
Speaker 1: a new person coming up, like, hey, look at these

864
00:36:26,000 --> 00:36:29,480
Speaker 1: they all went and got multi million dollar contracts, so

865
00:36:29,560 --> 00:36:32,280
Speaker 1: we're a good place to build that career. It weakens

866
00:36:32,360 --> 00:36:35,440
Speaker 1: us and its pressure because when someone leaves like that,

867
00:36:35,480 --> 00:36:37,040
Speaker 1: you gotta replace them, find the next guy.

868
00:36:37,360 --> 00:36:38,440
Speaker 5: Again, I keep saying it.

869
00:36:38,440 --> 00:36:40,560
Speaker 1: It's a very sports team model, like you can't pay

870
00:36:40,600 --> 00:36:42,759
Speaker 1: everybody the max salary corret because then you're not gonna

871
00:36:42,800 --> 00:36:43,280
Speaker 1: have no offense.

872
00:36:43,360 --> 00:36:46,200
Speaker 5: You have nobody. So that's what it is, and I

873
00:36:46,280 --> 00:36:47,960
Speaker 5: know that going in, but still sucks.

874
00:36:48,760 --> 00:36:52,319
Speaker 2: McAfee said, quote he left Barstool part because the lack

875
00:36:52,360 --> 00:36:55,080
Speaker 2: of transparency with the business operations of the company.

876
00:36:55,160 --> 00:36:56,080
Speaker 5: Yep, I think that's.

877
00:36:56,840 --> 00:37:00,520
Speaker 1: I think that that part he and I disagree on. Now,

878
00:37:02,080 --> 00:37:05,279
Speaker 1: there are certainly something to be said, like maybe a

879
00:37:05,400 --> 00:37:09,000
Speaker 1: check was late or anything like that, but but late.

880
00:37:09,480 --> 00:37:12,680
Speaker 2: Yeah, but it's like I got operations, I got people

881
00:37:12,680 --> 00:37:13,360
Speaker 2: gotta play.

882
00:37:13,440 --> 00:37:16,080
Speaker 5: Yeah, No, he's making plenty. It's like a commission check.

883
00:37:16,120 --> 00:37:21,040
Speaker 5: We gotta wait, yeah, not like his regular salary. And

884
00:37:21,080 --> 00:37:22,640
Speaker 5: he was kind of in a hybrid.

885
00:37:22,760 --> 00:37:27,200
Speaker 1: So let me give you example PMT pat mcaffee. If

886
00:37:27,239 --> 00:37:29,520
Speaker 1: our salespeople are out pitching it and at the time

887
00:37:29,640 --> 00:37:33,239
Speaker 1: PMT is dwarfing McAfee, which it was at the time,

888
00:37:33,280 --> 00:37:34,640
Speaker 1: obviously no longer.

889
00:37:35,920 --> 00:37:36,319
Speaker 5: He did.

890
00:37:36,400 --> 00:37:38,440
Speaker 1: He wasn't a full time He got like a share

891
00:37:38,480 --> 00:37:41,240
Speaker 1: of what was sold. PMT didn't. But it could appear

892
00:37:41,320 --> 00:37:44,760
Speaker 1: to an outside person, well, they want all the sales

893
00:37:44,800 --> 00:37:47,279
Speaker 1: to go to PMT as opposed to me, because they

894
00:37:47,280 --> 00:37:48,400
Speaker 1: don't have to share the commission.

895
00:37:48,600 --> 00:37:51,080
Speaker 5: Sales guys don't give sales guys just want the commission.

896
00:37:51,080 --> 00:37:52,719
Speaker 5: Whatever these want.

897
00:37:54,560 --> 00:37:57,400
Speaker 1: If the client is like I'm doing PMT our, salespeople

898
00:37:57,440 --> 00:38:00,440
Speaker 1: aren't going to be like, well, go to McAfee because

899
00:38:00,680 --> 00:38:02,880
Speaker 1: we got to do that. So I could see how

900
00:38:02,960 --> 00:38:05,920
Speaker 1: he would say, maybe it wasn't transparent, but in no

901
00:38:06,040 --> 00:38:08,399
Speaker 1: way where we're trying to screwmac vi anything like that.

902
00:38:08,600 --> 00:38:10,879
Speaker 1: He has said that about the business. At the same time,

903
00:38:10,920 --> 00:38:12,920
Speaker 1: be like, I, like Dave and Erica, I don't agree

904
00:38:12,920 --> 00:38:14,439
Speaker 1: with that part of it at all at all.

905
00:38:14,840 --> 00:38:17,520
Speaker 2: You mentioned Alex that you lost her. Do you remember

906
00:38:17,560 --> 00:38:19,719
Speaker 2: that last conversation that you had with Alex.

907
00:38:20,360 --> 00:38:21,239
Speaker 5: The very last one.

908
00:38:21,320 --> 00:38:24,319
Speaker 1: Yeah, I mean I still talk to her time time. No,

909
00:38:24,400 --> 00:38:27,040
Speaker 1: there was nothing specific with her. I knew the deal

910
00:38:27,560 --> 00:38:30,440
Speaker 1: and and almost everybody leaves us will take a hometown

911
00:38:30,480 --> 00:38:32,680
Speaker 1: discount because they like work and it's kind of like

912
00:38:33,280 --> 00:38:35,759
Speaker 1: you know, Compton will talked about it's like you leave

913
00:38:35,800 --> 00:38:37,439
Speaker 1: the NFL and we're kind of like a team.

914
00:38:37,520 --> 00:38:38,359
Speaker 5: There's a lot of us.

915
00:38:38,400 --> 00:38:42,200
Speaker 1: We bust balls, locker room vibe. But she told me

916
00:38:42,239 --> 00:38:44,240
Speaker 1: what the offer, and it's like, if you can get close,

917
00:38:44,360 --> 00:38:44,960
Speaker 1: I'll stay.

918
00:38:45,000 --> 00:38:46,239
Speaker 5: And we couldn't get close.

919
00:38:46,440 --> 00:38:49,840
Speaker 2: Yeah, because the first like sixty million, and then she

920
00:38:49,920 --> 00:38:50,839
Speaker 2: just got a nug that I did.

921
00:38:50,920 --> 00:38:53,759
Speaker 1: Yeah, she's she's she's a megastar, and she's somebody like

922
00:38:53,800 --> 00:38:55,960
Speaker 1: the first time I met her, right, I saw sizzle

923
00:38:56,040 --> 00:38:57,680
Speaker 1: reel and I'm like, who.

924
00:38:57,520 --> 00:38:58,160
Speaker 5: Made this for you?

925
00:38:58,280 --> 00:39:00,359
Speaker 1: She's like, I did, I learned how to edit, done,

926
00:39:00,480 --> 00:39:04,480
Speaker 1: signed up, let's do it. So she's self motivated, very smart.

927
00:39:04,600 --> 00:39:05,560
Speaker 2: What made her special?

928
00:39:06,120 --> 00:39:09,400
Speaker 1: That what I just said, So, like you see a

929
00:39:09,400 --> 00:39:12,360
Speaker 1: lot of people who don't put in the work to

930
00:39:12,480 --> 00:39:16,399
Speaker 1: learn how like the beauty of nowadays, there's a lot

931
00:39:16,400 --> 00:39:19,160
Speaker 1: of people. I get one hundred emails a day. Hey,

932
00:39:19,200 --> 00:39:21,040
Speaker 1: I'm super funny, I'd fit in. I can do this,

933
00:39:21,120 --> 00:39:22,600
Speaker 1: I can do that. All right, show me a real

934
00:39:22,640 --> 00:39:23,479
Speaker 1: show me what you've done.

935
00:39:23,680 --> 00:39:23,879
Speaker 2: Zip.

936
00:39:23,920 --> 00:39:26,680
Speaker 5: They got nothing, the people, the internet. You can go

937
00:39:26,760 --> 00:39:28,719
Speaker 5: do it. You can be self motivated. You can put

938
00:39:28,719 --> 00:39:31,160
Speaker 5: out one hundred episodes. You can do whatever. So she

939
00:39:31,320 --> 00:39:33,160
Speaker 5: was self motivated. Show me what she wanted to do.

940
00:39:33,600 --> 00:39:37,399
Speaker 5: She learned how to edit. She had a very like motivated,

941
00:39:37,880 --> 00:39:41,960
Speaker 5: clear vision of what she wanted, and it was unique.

942
00:39:42,040 --> 00:39:44,239
Speaker 5: People hadn't done what she did at the time.

943
00:39:44,560 --> 00:39:46,520
Speaker 2: You've heard of speed dating, right, you meet a bunch

944
00:39:46,520 --> 00:39:49,080
Speaker 2: of people in one go, quickly making connections. Well, what

945
00:39:49,120 --> 00:39:51,560
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946
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947
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948
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949
00:40:02,160 --> 00:40:05,080
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950
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951
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952
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953
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955
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956
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957
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958
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960
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961
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962
00:40:47,400 --> 00:40:51,360
Speaker 2: slash shay shape, zip intro host jobs today, talk to

963
00:40:51,480 --> 00:40:56,680
Speaker 2: qualified candidates tomorrow. I had a college coach told me

964
00:40:56,880 --> 00:40:59,120
Speaker 2: that I thought about transferring when I became I was

965
00:40:59,120 --> 00:41:02,239
Speaker 2: a All American and was conference player of the Year,

966
00:41:02,719 --> 00:41:05,040
Speaker 2: and he says, it's not our job to get you

967
00:41:05,080 --> 00:41:08,400
Speaker 2: ready to go play somewhere else. I mean, it's a

968
00:41:08,440 --> 00:41:10,960
Speaker 2: blessing and a curse because they come to you and

969
00:41:11,040 --> 00:41:13,239
Speaker 2: a lot of these people are really unknown, and then

970
00:41:13,239 --> 00:41:16,000
Speaker 2: all of a sudden they grow into these mega superstars

971
00:41:16,000 --> 00:41:16,799
Speaker 2: and then they leave you.

972
00:41:17,280 --> 00:41:19,920
Speaker 1: Yeah, it sucks that, but that's why I wouldn't recommend

973
00:41:19,960 --> 00:41:22,120
Speaker 1: anybody get in the town business. Like, you know, one

974
00:41:22,160 --> 00:41:25,760
Speaker 1: of our biggest stars right now, it's my dog mis Peaches.

975
00:41:27,120 --> 00:41:28,600
Speaker 5: And I never have to renegotiate.

976
00:41:29,280 --> 00:41:31,360
Speaker 1: So that's like, you want to get the dog business,

977
00:41:31,400 --> 00:41:32,560
Speaker 1: not the human business.

978
00:41:32,800 --> 00:41:34,640
Speaker 2: Are you surprised she got as big as she got?

979
00:41:35,680 --> 00:41:38,000
Speaker 5: It happened so fast that caught me off guard.

980
00:41:38,320 --> 00:41:41,479
Speaker 1: But no, once it went going, and you know, once

981
00:41:41,560 --> 00:41:45,400
Speaker 1: you start that that mountain, she became like almost a

982
00:41:45,440 --> 00:41:46,040
Speaker 1: female open.

983
00:41:46,120 --> 00:41:48,799
Speaker 5: She's got these huge guests and I mean she's got

984
00:41:48,960 --> 00:41:51,720
Speaker 5: Kamala and like that. So no, I wasn't.

985
00:41:52,280 --> 00:41:54,360
Speaker 2: But you still have. You still do business where you

986
00:41:54,400 --> 00:41:55,000
Speaker 2: handle the merch.

987
00:41:55,080 --> 00:41:58,640
Speaker 5: Right that ended? We used to wow, So.

988
00:41:58,640 --> 00:42:02,120
Speaker 2: Let mess you this because you got a model for merch.

989
00:42:03,360 --> 00:42:04,799
Speaker 2: How did you do that? How did you come up

990
00:42:04,840 --> 00:42:05,560
Speaker 2: with that model?

991
00:42:05,840 --> 00:42:08,400
Speaker 1: We need to make money, that's it. Like, yeah, I

992
00:42:08,880 --> 00:42:09,960
Speaker 1: told you in the beginning an interview.

993
00:42:09,960 --> 00:42:13,920
Speaker 5: We had the the homeless guys selling the shirts, I

994
00:42:13,960 --> 00:42:16,680
Speaker 5: mean hand out the newspapers. I bought a bunch of

995
00:42:16,680 --> 00:42:18,960
Speaker 5: T shirts asid barstool sports on them so they could

996
00:42:19,000 --> 00:42:21,840
Speaker 5: wear it. Well, we let they lasted one week. I

997
00:42:21,880 --> 00:42:24,279
Speaker 5: was stuck with these shirts. I had no money. Put

998
00:42:24,280 --> 00:42:27,040
Speaker 5: the shirt in the newspaper. Hey buy these shirts a

999
00:42:27,080 --> 00:42:28,080
Speaker 5: couple of people bought them.

1000
00:42:28,160 --> 00:42:31,160
Speaker 1: I'd actually keep count Hey we sold seven shirts this week,

1001
00:42:31,239 --> 00:42:33,520
Speaker 1: and then be a little picture of it. So day

1002
00:42:33,520 --> 00:42:35,520
Speaker 1: one we were just selling merch hustling. You need to

1003
00:42:35,560 --> 00:42:36,600
Speaker 1: find a way to make money.

1004
00:42:37,040 --> 00:42:38,720
Speaker 2: What's your number one selling T shirt?

1005
00:42:38,880 --> 00:42:39,040
Speaker 1: Oh?

1006
00:42:39,120 --> 00:42:39,640
Speaker 5: What a question?

1007
00:42:39,680 --> 00:42:42,080
Speaker 1: It could be free Brady. That was obviously they're around

1008
00:42:42,280 --> 00:42:43,080
Speaker 1: iconic moments.

1009
00:42:44,520 --> 00:42:46,360
Speaker 2: I was thinking about the other one, the commissioner with

1010
00:42:46,400 --> 00:42:47,000
Speaker 2: the nose.

1011
00:42:47,040 --> 00:42:49,160
Speaker 5: That's Hugelo.

1012
00:42:49,880 --> 00:42:50,279
Speaker 2: How did you?

1013
00:42:50,480 --> 00:42:50,880
Speaker 5: How did you?

1014
00:42:51,120 --> 00:42:53,160
Speaker 2: How did you come up with that idea?

1015
00:42:53,760 --> 00:42:59,200
Speaker 1: So there was a shirt that we sold Charlie Sheen

1016
00:42:59,400 --> 00:43:03,680
Speaker 1: winning like yes, So we sold that. It was on

1017
00:43:03,719 --> 00:43:06,680
Speaker 1: a similar blue T shirt and I just stuck the

1018
00:43:06,760 --> 00:43:09,160
Speaker 1: red nose on them. And then we had I mean,

1019
00:43:09,480 --> 00:43:12,280
Speaker 1: Patricia Ward off the plane after they won the Super Bowl,

1020
00:43:12,680 --> 00:43:15,840
Speaker 1: Sean Payton Ward when he got suspended. It became like

1021
00:43:16,200 --> 00:43:19,279
Speaker 1: basically a sign of rebellion against the league just took off.

1022
00:43:19,320 --> 00:43:22,719
Speaker 1: We did this event at Foxborough first game after they

1023
00:43:22,760 --> 00:43:23,440
Speaker 1: won the Super Bowl.

1024
00:43:23,640 --> 00:43:26,000
Speaker 5: Godell's back at Gillette they're playing the Chiefs.

1025
00:43:26,520 --> 00:43:30,280
Speaker 1: We had forty thousand towels printed with the little clown

1026
00:43:30,360 --> 00:43:34,200
Speaker 1: nose on it, and we did an event a week

1027
00:43:34,239 --> 00:43:36,440
Speaker 1: before I said, Patriot season ticket holders, I need you

1028
00:43:36,480 --> 00:43:38,880
Speaker 1: to show up at this warehouse. I'm gonna give you boxes.

1029
00:43:38,960 --> 00:43:42,000
Speaker 1: You hand them out, crafts call me. They heard about it.

1030
00:43:42,200 --> 00:43:44,319
Speaker 1: They're like, you know, we don't let anything come into

1031
00:43:44,360 --> 00:43:46,799
Speaker 1: the stadium. You're not allowed to promote for free. We're

1032
00:43:46,840 --> 00:43:48,560
Speaker 1: just gonna turn the other cheek on this. We're gonna

1033
00:43:48,600 --> 00:43:49,120
Speaker 1: let these come in.

1034
00:43:49,280 --> 00:43:49,680
Speaker 5: Wow.

1035
00:43:49,760 --> 00:43:55,560
Speaker 1: Yeah, so that took a life of its own.

1036
00:43:55,800 --> 00:43:59,600
Speaker 5: Have you ever met Roger never put me in cuffs twice?

1037
00:44:00,080 --> 00:44:02,160
Speaker 2: Think you think Roger would sit down? You think he's

1038
00:44:02,200 --> 00:44:03,279
Speaker 2: willing to bury to hatch it now?

1039
00:44:03,360 --> 00:44:07,280
Speaker 5: I don't know. Maybe now. At one point during COVID,

1040
00:44:07,560 --> 00:44:10,480
Speaker 5: he did a charity auction and it was you could

1041
00:44:10,560 --> 00:44:13,239
Speaker 5: sit in his basement watch Monday night football with him.

1042
00:44:13,719 --> 00:44:15,960
Speaker 5: So I've been two hundred and fifty grand won the auction,

1043
00:44:16,680 --> 00:44:18,719
Speaker 5: and then I got an email being like, we did

1044
00:44:19,080 --> 00:44:21,759
Speaker 5: NFL security, did our background check on it. You've been

1045
00:44:21,840 --> 00:44:24,880
Speaker 5: arrested twice. We're not gonna let you do it. You

1046
00:44:24,920 --> 00:44:26,879
Speaker 5: didn't have to do background check. I've been arrested twice

1047
00:44:26,920 --> 00:44:32,200
Speaker 5: by you guys. Yeah, that's the background. You didn't have

1048
00:44:32,239 --> 00:44:32,400
Speaker 5: to do.

1049
00:44:32,480 --> 00:44:33,160
Speaker 2: Go take that.

1050
00:44:33,560 --> 00:44:34,719
Speaker 5: So that was a little bit ago.

1051
00:44:35,120 --> 00:44:37,440
Speaker 1: The thing about it, it's been good for us if

1052
00:44:37,440 --> 00:44:39,040
Speaker 1: he sat down and be the end of it, Like,

1053
00:44:39,160 --> 00:44:40,400
Speaker 1: I mean, what's gonna happen?

1054
00:44:40,520 --> 00:44:43,319
Speaker 5: So I don't know. It's been an interesting saga with him.

1055
00:44:43,360 --> 00:44:45,560
Speaker 2: Are you still banned by the NFL? Can you not

1056
00:44:45,680 --> 00:44:47,240
Speaker 2: go to an NFL sanction event?

1057
00:44:48,160 --> 00:44:50,319
Speaker 1: I don't believe we're allowed to media Day. Like a

1058
00:44:50,320 --> 00:44:53,040
Speaker 1: couple of years ago, they had a picture. It looked

1059
00:44:53,080 --> 00:44:55,359
Speaker 1: like we're like Billy the Kid.

1060
00:44:55,400 --> 00:44:56,000
Speaker 5: They had the gang.

1061
00:44:56,080 --> 00:44:59,360
Speaker 1: They had posters up with like Barcel employees. Dude, be

1062
00:44:59,480 --> 00:45:03,040
Speaker 1: on the look out for them to fuck with ESPN

1063
00:45:03,080 --> 00:45:04,120
Speaker 1: with super Bowl events.

1064
00:45:04,120 --> 00:45:07,160
Speaker 5: But I only do it if the Patriots are in it, which,

1065
00:45:07,200 --> 00:45:11,360
Speaker 5: by the way, I still hate. I've gone over. But

1066
00:45:11,400 --> 00:45:16,359
Speaker 5: you're little like call the National Guard thing. There's no way,

1067
00:45:16,400 --> 00:45:18,759
Speaker 5: I like, very aware of that, Dave.

1068
00:45:18,840 --> 00:45:21,200
Speaker 2: You couldn't have been more than like sixteen to help

1069
00:45:21,400 --> 00:45:21,880
Speaker 2: it was.

1070
00:45:21,920 --> 00:45:24,440
Speaker 1: It was before we had really gotten going and you

1071
00:45:24,520 --> 00:45:25,799
Speaker 1: guys were in the height of it.

1072
00:45:26,080 --> 00:45:31,560
Speaker 5: But yeah, I hate that speech held on Caleb Presley,

1073
00:45:31,880 --> 00:45:34,839
Speaker 5: I mean gone, we lost him too.

1074
00:45:35,160 --> 00:45:39,359
Speaker 1: Yes, you know these gambling companies there, if we know

1075
00:45:39,480 --> 00:45:42,879
Speaker 1: how much we're paying people and how much we make

1076
00:45:42,960 --> 00:45:46,839
Speaker 1: and someone's going to overpay by fifty percent. Now, it

1077
00:45:46,880 --> 00:45:49,839
Speaker 1: may not be an overpay for Underdog because I don't

1078
00:45:49,880 --> 00:45:51,840
Speaker 1: know their business model, but I know how much we

1079
00:45:51,960 --> 00:45:53,360
Speaker 1: made and if.

1080
00:45:53,280 --> 00:45:58,160
Speaker 5: I can't just lose like ten million a year, can't.

1081
00:45:57,920 --> 00:45:59,600
Speaker 2: Yeah, because you can only sail so much.

1082
00:45:59,719 --> 00:46:02,040
Speaker 1: Yeah, It's like I go to our salespeople, like how

1083
00:46:02,160 --> 00:46:04,839
Speaker 1: much can we possibly make on this guy? And I'm

1084
00:46:04,880 --> 00:46:07,800
Speaker 1: happy to even get close to breaking even? And Caleb

1085
00:46:07,920 --> 00:46:09,600
Speaker 1: wanted to stay so.

1086
00:46:10,040 --> 00:46:12,920
Speaker 2: But they just made him an offer he couldn't refuse

1087
00:46:12,960 --> 00:46:15,640
Speaker 2: and you couldn't match, and it's gotta be okay, it is.

1088
00:46:15,719 --> 00:46:18,000
Speaker 1: He at one point is like I told him. I'm like,

1089
00:46:18,080 --> 00:46:19,840
Speaker 1: I think you gotta go. He's like, I'm not gonna go.

1090
00:46:19,920 --> 00:46:22,000
Speaker 1: Like we hired him out of college. I saw him

1091
00:46:22,239 --> 00:46:25,960
Speaker 1: running down the North Carolina sidelines with his long blonde hair.

1092
00:46:26,000 --> 00:46:26,960
Speaker 5: I'm like, who the hell is that?

1093
00:46:27,480 --> 00:46:30,040
Speaker 1: And and so we recruited him as much as we

1094
00:46:30,080 --> 00:46:32,279
Speaker 1: recruited out of college and he was with us, I

1095
00:46:32,280 --> 00:46:35,439
Speaker 1: don't know, seven eight years. So but at some point

1096
00:46:35,520 --> 00:46:36,560
Speaker 1: everyone's gonna get paid.

1097
00:46:36,760 --> 00:46:40,840
Speaker 2: Hello, Tom Brady signed it.

1098
00:46:41,320 --> 00:46:44,640
Speaker 5: Oh the Brady you got listen.

1099
00:46:45,480 --> 00:46:47,440
Speaker 1: You can do like you know when you do a

1100
00:46:47,520 --> 00:46:51,640
Speaker 1: murder mystery have strings. Like, yeah, almost everything comes back

1101
00:46:51,680 --> 00:46:54,800
Speaker 1: to us. You know a guy silver Lake, Brady's company,

1102
00:46:55,040 --> 00:46:57,520
Speaker 1: they're all underdog, they're all barstool people.

1103
00:46:57,800 --> 00:47:02,279
Speaker 5: We were so early. It's like all barstool.

1104
00:47:01,920 --> 00:47:05,680
Speaker 2: But Dave Brady is your guy. It's like if you

1105
00:47:05,800 --> 00:47:09,160
Speaker 2: got a girl, hey, y'all break up. She should be

1106
00:47:09,160 --> 00:47:12,960
Speaker 2: off limits to Brady. He definitely shouldn't. He definitely should try.

1107
00:47:12,840 --> 00:47:15,400
Speaker 5: To quarter her half. The companies won't exist that I

1108
00:47:15,520 --> 00:47:16,359
Speaker 5: agree with you.

1109
00:47:16,600 --> 00:47:19,680
Speaker 1: I agree it sucks that they're they're but it literally

1110
00:47:20,360 --> 00:47:23,800
Speaker 1: every company is so twisted with like ex barstool people.

1111
00:47:24,520 --> 00:47:28,560
Speaker 5: It's tough. And Brady's my guy. I don't know Brady's

1112
00:47:28,760 --> 00:47:31,160
Speaker 5: my guy. I don't know that his guy.

1113
00:47:31,320 --> 00:47:36,279
Speaker 2: Okay, yeah, like he he likes me, but like, but

1114
00:47:36,280 --> 00:47:37,920
Speaker 2: he's running a business now you do it?

1115
00:47:38,000 --> 00:47:40,880
Speaker 1: Yeah, I don't think he's Like I owe Dave a

1116
00:47:40,880 --> 00:47:42,359
Speaker 1: ton of favors.

1117
00:47:45,000 --> 00:47:46,600
Speaker 2: Why do you let your why do you let your

1118
00:47:47,040 --> 00:47:48,560
Speaker 2: your talent keep their eye ps?

1119
00:47:49,239 --> 00:47:52,160
Speaker 5: It varies so if some of them come to us,

1120
00:47:52,200 --> 00:47:53,040
Speaker 5: like Bustin.

1121
00:47:53,600 --> 00:47:57,480
Speaker 1: Had the IP beforehand, call her daddy essentially put a

1122
00:47:57,480 --> 00:47:58,120
Speaker 1: gun in my mouth.

1123
00:47:58,160 --> 00:48:01,400
Speaker 5: With contract negotiations, It's like, all right, I don't have.

1124
00:48:01,440 --> 00:48:05,600
Speaker 1: I don't have much whaler rum and some ips they

1125
00:48:05,640 --> 00:48:08,960
Speaker 1: don't work, Like all right, let's say you work for

1126
00:48:09,000 --> 00:48:11,920
Speaker 1: me and we have club club sha yet right, what

1127
00:48:12,200 --> 00:48:13,200
Speaker 1: am I gonna do with club.

1128
00:48:14,160 --> 00:48:17,080
Speaker 5: If you leave? So some of them it's like, you know,

1129
00:48:17,520 --> 00:48:20,320
Speaker 5: you're just being to a degree, there's a bit more leverage.

1130
00:48:20,360 --> 00:48:21,320
Speaker 5: But I want.

1131
00:48:21,120 --> 00:48:23,359
Speaker 1: Creators to be like they're a fair place. They're not

1132
00:48:23,400 --> 00:48:26,879
Speaker 1: trying to put me over. So you know, certain ones

1133
00:48:26,920 --> 00:48:29,720
Speaker 1: if it's just a general podcast that we can change.

1134
00:48:29,800 --> 00:48:35,080
Speaker 2: Yeah, but like what's synonymous with them? Yeah, call her daddy,

1135
00:48:35,120 --> 00:48:36,440
Speaker 2: blessed with the boys x Y.

1136
00:48:36,719 --> 00:48:37,880
Speaker 5: Yeah, what are we gonna do with it?

1137
00:48:38,080 --> 00:48:41,520
Speaker 2: You actually signed a good friend of mine, coach Fryan,

1138
00:48:42,160 --> 00:48:44,600
Speaker 2: to a contract before he ended up getting and I

1139
00:48:44,600 --> 00:48:46,319
Speaker 2: think he was still doing it for you when he

1140
00:48:46,360 --> 00:48:48,799
Speaker 2: was at Jackson State, my favorite guys we've had. He

1141
00:48:48,880 --> 00:48:51,160
Speaker 2: told me the same thing. He said, man. I said, man,

1142
00:48:51,320 --> 00:48:53,880
Speaker 2: because I was surprised that he actually signed with Barstool,

1143
00:48:54,080 --> 00:48:55,839
Speaker 2: And he said, man, you got it wrong about day.

1144
00:48:56,080 --> 00:48:58,279
Speaker 1: A lot of people got wrong. But I didn't know

1145
00:48:58,320 --> 00:49:00,600
Speaker 1: what to expect with him. Like I'm still pretty friendly,

1146
00:49:00,680 --> 00:49:02,120
Speaker 1: Like I'll text him now all the time.

1147
00:49:02,520 --> 00:49:05,839
Speaker 5: I think he's one of the most what I was

1148
00:49:05,880 --> 00:49:09,319
Speaker 5: expecting to walk through the door one eight and one

1149
00:49:09,360 --> 00:49:11,640
Speaker 5: of the most impressive, Like none of his none of

1150
00:49:11,640 --> 00:49:14,200
Speaker 5: his success surprised me in the least. After you get

1151
00:49:14,239 --> 00:49:14,920
Speaker 5: to know him.

1152
00:49:15,440 --> 00:49:18,640
Speaker 2: What you I think the thing is the public persona

1153
00:49:18,880 --> 00:49:21,320
Speaker 2: versus the private persona is totally different.

1154
00:49:21,400 --> 00:49:23,399
Speaker 1: I remember he told me a story when I was like, man,

1155
00:49:23,440 --> 00:49:25,040
Speaker 1: when he was coming out of college, and he's like,

1156
00:49:25,080 --> 00:49:27,719
Speaker 1: you know, you saw the pomp circumstance. It's like I

1157
00:49:27,840 --> 00:49:30,960
Speaker 1: researched where guys on my position got drafted and they

1158
00:49:30,960 --> 00:49:31,719
Speaker 1: weren't getting paid.

1159
00:49:31,719 --> 00:49:33,200
Speaker 5: And then he's like, I knew I had.

1160
00:49:33,040 --> 00:49:36,280
Speaker 1: To do something to create my brand and my image

1161
00:49:36,280 --> 00:49:40,640
Speaker 1: and brilliant And he's a brilliant smart He's literally one

1162
00:49:40,680 --> 00:49:42,040
Speaker 1: of my favorite hires that we've ever had.

1163
00:49:42,160 --> 00:49:44,680
Speaker 2: You signed million dollars worth of game Will Wallow and

1164
00:49:44,680 --> 00:49:47,040
Speaker 2: Gilly how do you How did you know about them

1165
00:49:47,080 --> 00:49:47,920
Speaker 2: before you signed him?

1166
00:49:47,920 --> 00:49:48,000
Speaker 3: So?

1167
00:49:48,080 --> 00:49:48,719
Speaker 2: How much do you know?

1168
00:49:48,840 --> 00:49:52,040
Speaker 1: A guy Ron who's a battle wrapper white kid. He's like,

1169
00:49:52,600 --> 00:49:56,120
Speaker 1: he's like basically the real life version of M and M.

1170
00:49:56,600 --> 00:49:59,279
Speaker 1: So he's from Philly and he's like, Hey, there's these

1171
00:49:59,320 --> 00:50:02,000
Speaker 1: two guys. Uh, you may want to go look at

1172
00:50:02,160 --> 00:50:05,520
Speaker 1: so we went to Philadelphia, sat down, had.

1173
00:50:05,960 --> 00:50:09,600
Speaker 5: Dinner with him. Walla Wallow is out of jail for

1174
00:50:09,640 --> 00:50:13,120
Speaker 5: like five seconds when we met him, and I remember

1175
00:50:13,200 --> 00:50:13,880
Speaker 5: him being.

1176
00:50:13,760 --> 00:50:16,320
Speaker 1: Like, I just hustle T shirts on the side of

1177
00:50:16,360 --> 00:50:18,840
Speaker 1: the road, Like that's home making money right now, he

1178
00:50:18,920 --> 00:50:19,680
Speaker 1: had his own gear.

1179
00:50:20,080 --> 00:50:23,160
Speaker 5: And again it's like, that's what we want, Like that's

1180
00:50:23,239 --> 00:50:26,839
Speaker 5: the model you start exactly, it's all right, and we're sold.

1181
00:50:26,880 --> 00:50:30,040
Speaker 5: We clicked, we got along. They're crazy, uh.

1182
00:50:30,719 --> 00:50:32,120
Speaker 1: And I mean, I don't even know what the hell

1183
00:50:32,160 --> 00:50:34,440
Speaker 1: Gilly is doing now run out of the tunnel with that.

1184
00:50:35,600 --> 00:50:37,759
Speaker 5: I think I see you doing it.

1185
00:50:37,760 --> 00:50:40,680
Speaker 1: It's like the mascot. So and again it's like we

1186
00:50:40,800 --> 00:50:43,839
Speaker 1: hire him. We try to put our gasoline behind him.

1187
00:50:43,840 --> 00:50:45,600
Speaker 1: There a new demo for us. I don't think most

1188
00:50:45,600 --> 00:50:48,480
Speaker 1: people will be like, oh, barcels Urban and then you

1189
00:50:48,640 --> 00:50:49,359
Speaker 1: let them do their thing.

1190
00:50:49,560 --> 00:50:53,319
Speaker 2: Wow, how would that? Has the investment paid off? Because

1191
00:50:53,360 --> 00:50:56,719
Speaker 2: normally you you, I mean, have you made any bad investments?

1192
00:50:56,760 --> 00:50:59,280
Speaker 2: Because we hear about Kayler Presles, we hear about McAfee,

1193
00:50:59,280 --> 00:51:02,640
Speaker 2: we hear about we hear about Alex Cooper, we hear

1194
00:51:02,680 --> 00:51:03,279
Speaker 2: about all the.

1195
00:51:03,960 --> 00:51:07,799
Speaker 5: Yeah there, I mean, we those are big contracts.

1196
00:51:07,800 --> 00:51:11,439
Speaker 1: So you have to be really really proven at that

1197
00:51:11,520 --> 00:51:13,680
Speaker 1: point to get that type of deal for us.

1198
00:51:13,680 --> 00:51:15,600
Speaker 5: So it's hard to do a bad contract.

1199
00:51:16,800 --> 00:51:19,360
Speaker 1: So those guys wal and Gilly are one of the

1200
00:51:19,480 --> 00:51:24,360
Speaker 1: highest probably contracts we've given out. They're already there and

1201
00:51:24,400 --> 00:51:27,120
Speaker 1: at the time, if we're being just totally honest.

1202
00:51:28,040 --> 00:51:29,759
Speaker 5: A lot of people have the perception of us just

1203
00:51:29,760 --> 00:51:30,640
Speaker 5: a bunch of white guys.

1204
00:51:30,800 --> 00:51:34,040
Speaker 1: So there's a diversity ad that they add, even not

1205
00:51:34,080 --> 00:51:41,080
Speaker 1: only being super talented. Like you know, we tried to

1206
00:51:41,120 --> 00:51:45,359
Speaker 1: hire before it's uh, the guys on before they went

1207
00:51:45,400 --> 00:51:46,040
Speaker 1: to show time.

1208
00:51:46,800 --> 00:51:52,520
Speaker 5: Oh yeah, all the smoke, no Jesus and Romerol Oh okay,

1209
00:51:52,600 --> 00:51:54,120
Speaker 5: like before anyone knew who the hell they were.

1210
00:51:54,280 --> 00:51:56,680
Speaker 1: And even like we we did talk to up all

1211
00:51:56,719 --> 00:51:58,759
Speaker 1: in all that smoke and.

1212
00:51:58,719 --> 00:52:02,359
Speaker 5: Sometimes do what's that? Yeah, huge didn't exists yet.

1213
00:52:02,680 --> 00:52:05,840
Speaker 2: Yeah, oh we was free when I got leg go

1214
00:52:05,960 --> 00:52:07,120
Speaker 2: by Fox, we reached out to.

1215
00:52:07,040 --> 00:52:09,920
Speaker 5: A lot of they were before Fox. Oh yeah, no,

1216
00:52:09,960 --> 00:52:13,560
Speaker 5: we were talking like pre COVID almost Okay, yeah, no,

1217
00:52:13,600 --> 00:52:18,640
Speaker 5: we didn't reach out So I was like, well I didn't, honestly, No,

1218
00:52:18,719 --> 00:52:20,359
Speaker 5: you were let go by Fox. I didn't. I knew

1219
00:52:20,360 --> 00:52:22,680
Speaker 5: you were doing it with Skip And then you shut

1220
00:52:22,760 --> 00:52:23,360
Speaker 5: up on hispan.

1221
00:52:23,520 --> 00:52:25,880
Speaker 2: I was like, wow, don't nobody, don't nobody want to

1222
00:52:25,880 --> 00:52:26,960
Speaker 2: see j But you.

1223
00:52:27,000 --> 00:52:28,560
Speaker 5: Kind of you kind of like.

1224
00:52:30,080 --> 00:52:33,000
Speaker 1: I feel like open up after the Fox, like like

1225
00:52:33,120 --> 00:52:34,840
Speaker 1: you were more guard.

1226
00:52:34,680 --> 00:52:36,439
Speaker 5: Like I don't know if this is gonna sound bad.

1227
00:52:36,480 --> 00:52:38,600
Speaker 1: I felt like you were a second fiddle to Skip

1228
00:52:38,880 --> 00:52:41,280
Speaker 1: and then once you got off that show bloomed.

1229
00:52:41,719 --> 00:52:44,480
Speaker 2: Well, we didn't have Nightcap, So nightcap allows me to

1230
00:52:44,520 --> 00:52:49,759
Speaker 2: be a different at one. Yeah, Zach Bryant, why you right,

1231
00:52:49,960 --> 00:52:51,440
Speaker 2: why you had to diddy this song for him?

1232
00:52:51,920 --> 00:52:54,319
Speaker 1: He's dating a girl that was on my podcast. He

1233
00:52:54,440 --> 00:52:57,279
Speaker 1: was dating Briann and Chicken fry Right, who is a

1234
00:52:57,320 --> 00:53:00,279
Speaker 1: girl who blew up kind of social media. Doing a

1235
00:53:00,320 --> 00:53:03,520
Speaker 1: TikTok podcast with her. She got paid, offered a twelve

1236
00:53:03,560 --> 00:53:06,239
Speaker 1: million dollar NDA not to talk about the relationship. I

1237
00:53:06,280 --> 00:53:09,040
Speaker 1: saw the NDA so in my head and based on

1238
00:53:09,040 --> 00:53:12,959
Speaker 1: what she said, twelve million, she turned it down. Turned

1239
00:53:12,960 --> 00:53:14,279
Speaker 1: it down because you want to be able to talk

1240
00:53:14,280 --> 00:53:17,760
Speaker 1: with the relationship to me that somebody's doing real scumbag behavior.

1241
00:53:17,880 --> 00:53:19,719
Speaker 5: So this track came out.

1242
00:53:21,239 --> 00:53:24,200
Speaker 2: You old grudges, don't you like you don't believe? Yeah,

1243
00:53:24,360 --> 00:53:26,640
Speaker 2: I believe. I believe.

1244
00:53:26,760 --> 00:53:30,560
Speaker 1: Champagne bottles with my enemy's names engraved. I'm Skipper, the

1245
00:53:31,320 --> 00:53:32,160
Speaker 1: CEO of VS.

1246
00:53:32,920 --> 00:53:33,520
Speaker 2: John Skipper.

1247
00:53:33,600 --> 00:53:37,120
Speaker 1: Yeah, so they cancel her ESPN show without telling us

1248
00:53:37,160 --> 00:53:41,200
Speaker 1: after one episode. Uh, I was mad made a champagne

1249
00:53:41,200 --> 00:53:43,359
Speaker 1: bottle like two weeks later bust into the coke thing,

1250
00:53:43,400 --> 00:53:45,920
Speaker 1: which makes no sense. That story he got held hostage

1251
00:53:45,960 --> 00:53:47,800
Speaker 1: by a random coke dealer.

1252
00:53:48,640 --> 00:53:50,640
Speaker 5: Anybody believes that story is out of there. You don't

1253
00:53:51,600 --> 00:53:54,040
Speaker 5: you found at You're John Skipper.

1254
00:53:54,200 --> 00:53:56,520
Speaker 1: You found a random coke dealer on the side of

1255
00:53:56,520 --> 00:53:58,919
Speaker 1: the street and he's holding you hostage or after?

1256
00:53:59,120 --> 00:54:00,480
Speaker 5: No, I don't believe that story.

1257
00:54:00,520 --> 00:54:02,399
Speaker 2: So what the hell you think happened? Because the man

1258
00:54:02,560 --> 00:54:05,240
Speaker 2: he had, he wielded so much power in e FPN

1259
00:54:05,520 --> 00:54:09,000
Speaker 2: for such a long period of time, nothing ran through

1260
00:54:09,280 --> 00:54:11,000
Speaker 2: ESPN without Skipper's blessing.

1261
00:54:11,120 --> 00:54:14,319
Speaker 5: I I something happened that I don't know. I wasn't there.

1262
00:54:14,400 --> 00:54:17,560
Speaker 5: I think there's probably a lot of backstories, skeletons. Maybe.

1263
00:54:17,760 --> 00:54:20,279
Speaker 5: I don't think it was a coke dealer. Yeah, that

1264
00:54:20,920 --> 00:54:21,640
Speaker 5: forced them out.

1265
00:54:24,640 --> 00:54:26,520
Speaker 2: We were talking about busting with the boys, Taylor lu

1266
00:54:26,560 --> 00:54:29,080
Speaker 2: Win and Will Compton. How did you how did you

1267
00:54:29,280 --> 00:54:33,040
Speaker 2: how did you knew know they were they could be special.

1268
00:54:32,960 --> 00:54:35,640
Speaker 1: Saw in an early episode of Theirs and it was

1269
00:54:35,719 --> 00:54:39,160
Speaker 1: just raw, real and we reached out to them. We're like, hey,

1270
00:54:39,400 --> 00:54:43,040
Speaker 1: you guys are doing something we really haven't seen. Uh,

1271
00:54:43,440 --> 00:54:45,160
Speaker 1: would you be interested to come on boards. I think

1272
00:54:45,200 --> 00:54:46,640
Speaker 1: we've had them for about six years.

1273
00:54:46,680 --> 00:54:49,120
Speaker 5: It's been great. I actually love those guys.

1274
00:54:49,120 --> 00:54:51,600
Speaker 1: It sucks they're leaving bust balls, but they just had

1275
00:54:51,600 --> 00:54:54,040
Speaker 1: that hit and Will's a monster. A lot of times

1276
00:54:54,120 --> 00:54:57,399
Speaker 1: what you find Taylor's great and and this isn't really

1277
00:54:57,440 --> 00:54:59,280
Speaker 1: your case, but a lot of times what we found

1278
00:54:59,360 --> 00:55:02,759
Speaker 1: is the guy who were athletes who maybe didn't make

1279
00:55:02,800 --> 00:55:05,160
Speaker 1: all that money, and he didn't he was like, you know,

1280
00:55:05,320 --> 00:55:06,560
Speaker 1: bounce off getting cut.

1281
00:55:06,960 --> 00:55:08,880
Speaker 5: They come in the media world and they're just ready

1282
00:55:08,920 --> 00:55:11,160
Speaker 5: to go working there. This is their career. They didn't

1283
00:55:11,160 --> 00:55:13,800
Speaker 5: make it, and Will's been Will's Will's a megastar.

1284
00:55:14,160 --> 00:55:17,640
Speaker 2: Yeah, what did they learn how to do this? Because

1285
00:55:17,680 --> 00:55:19,399
Speaker 2: I think they're set up for a production they're doing

1286
00:55:19,400 --> 00:55:20,359
Speaker 2: a production company now.

1287
00:55:20,400 --> 00:55:23,400
Speaker 1: I think, no learn they go to the school of barstool,

1288
00:55:25,000 --> 00:55:26,880
Speaker 1: get a degree, and they get a degree and then

1289
00:55:26,960 --> 00:55:29,040
Speaker 1: they graduate make a lot of money.

1290
00:55:29,320 --> 00:55:31,440
Speaker 2: So let me ask you, this is that it seems

1291
00:55:31,480 --> 00:55:34,080
Speaker 2: to be that this is the gambling deals or the

1292
00:55:34,160 --> 00:55:36,719
Speaker 2: deals that they get once they leave you that they

1293
00:55:36,719 --> 00:55:38,719
Speaker 2: don't get and they feel they don't get when they're

1294
00:55:38,840 --> 00:55:39,200
Speaker 2: under you.

1295
00:55:39,880 --> 00:55:40,719
Speaker 5: Here's what it is.

1296
00:55:41,880 --> 00:55:46,880
Speaker 1: So we have a gigantic, all encompassing DraftKings deal. So

1297
00:55:46,960 --> 00:55:51,640
Speaker 1: DraftKings pays us a ton of money. They don't necessarily

1298
00:55:51,880 --> 00:55:55,120
Speaker 1: if Bustin's with us or not with us, that doesn't

1299
00:55:55,200 --> 00:56:00,760
Speaker 1: change a sense of what Barstool makes. So other gambling

1300
00:56:00,800 --> 00:56:02,600
Speaker 1: company will be like, hey, we can pay you all

1301
00:56:02,640 --> 00:56:03,280
Speaker 1: this money.

1302
00:56:03,520 --> 00:56:04,680
Speaker 5: We have no way to make that up.

1303
00:56:04,680 --> 00:56:06,720
Speaker 1: If it was a different advertiser, if it was a liquor,

1304
00:56:06,840 --> 00:56:08,440
Speaker 1: we couldn't incorporate it and give.

1305
00:56:08,320 --> 00:56:10,720
Speaker 5: The money to them, right, But in this case, it's.

1306
00:56:10,560 --> 00:56:12,319
Speaker 2: A gambling deal that's opposite of what.

1307
00:56:12,480 --> 00:56:15,799
Speaker 1: Correct and we have an exclusivity and DraftKings is paying

1308
00:56:15,840 --> 00:56:18,319
Speaker 1: us the same whether Bussing's here or not. Buzzings here,

1309
00:56:18,800 --> 00:56:22,160
Speaker 1: they care me, Dan and some people, So it puts

1310
00:56:22,239 --> 00:56:23,480
Speaker 1: us behind the eight ball.

1311
00:56:23,520 --> 00:56:25,400
Speaker 5: And these guys have infinity money.

1312
00:56:25,560 --> 00:56:28,319
Speaker 1: These gambling companies right now, they're spending, you know, they're

1313
00:56:28,360 --> 00:56:29,680
Speaker 1: spending like wildfire.

1314
00:56:29,920 --> 00:56:35,799
Speaker 5: Do yeah? Do you not have a gambling does he not?

1315
00:56:36,960 --> 00:56:41,520
Speaker 2: So they want to displit the revenue with you who blessing. So,

1316
00:56:41,680 --> 00:56:43,520
Speaker 2: like you said, you have this deal, you have an

1317
00:56:43,520 --> 00:56:45,120
Speaker 2: all encompassing gambling deal.

1318
00:56:45,200 --> 00:56:46,520
Speaker 5: I go back to your gambling.

1319
00:56:48,120 --> 00:56:50,000
Speaker 2: It's not very good. I don't really want to talk

1320
00:56:50,040 --> 00:56:54,160
Speaker 2: about it. But that's so you have this all encompassing deal.

1321
00:56:54,480 --> 00:56:57,080
Speaker 2: And so basically, barstool, we're gonna give you let's just

1322
00:56:57,080 --> 00:57:00,400
Speaker 2: say what I'm throwing out number seventy million, and so

1323
00:57:00,480 --> 00:57:03,880
Speaker 2: you're like, Okay, this show, I'm gonna give you, guys

1324
00:57:03,960 --> 00:57:06,120
Speaker 2: two million of this, this show, I'm gonna give you

1325
00:57:06,160 --> 00:57:08,279
Speaker 2: one point five million of this this show, I'm gonna

1326
00:57:08,280 --> 00:57:08,920
Speaker 2: give you three.

1327
00:57:08,760 --> 00:57:10,760
Speaker 5: Million, pretty much. And now there's different people.

1328
00:57:10,840 --> 00:57:14,279
Speaker 1: Some people like if you advertise me or pardon my take,

1329
00:57:14,320 --> 00:57:15,359
Speaker 1: that doesn't get cut at all.

1330
00:57:15,440 --> 00:57:16,600
Speaker 5: Those are like shows we.

1331
00:57:16,640 --> 00:57:20,800
Speaker 1: Own, spin chick lits, yes, busting, yes, but there's no

1332
00:57:20,880 --> 00:57:24,880
Speaker 1: way it's going to be near what they where they.

1333
00:57:24,760 --> 00:57:26,640
Speaker 2: Can get on their own if a gambling deal just

1334
00:57:26,680 --> 00:57:28,240
Speaker 2: reached out that rect to them.

1335
00:57:28,120 --> 00:57:29,880
Speaker 1: Yeah, and then they can still go sell their other

1336
00:57:29,920 --> 00:57:32,880
Speaker 1: ads on top of that. So I think Will and

1337
00:57:33,080 --> 00:57:37,600
Speaker 1: Taylor said they were to take forty percent, like they

1338
00:57:37,800 --> 00:57:40,360
Speaker 1: if they are getting a forty percent, and I mean

1339
00:57:40,440 --> 00:57:42,440
Speaker 1: Will was called he's like how can I stay?

1340
00:57:42,600 --> 00:57:43,360
Speaker 5: And I want it?

1341
00:57:43,560 --> 00:57:46,760
Speaker 1: I made the most aggressive offer I've made that barstool

1342
00:57:46,880 --> 00:57:47,520
Speaker 1: to keep.

1343
00:57:47,400 --> 00:57:49,160
Speaker 5: Them, and I just couldn't do it. You get to

1344
00:57:49,200 --> 00:57:50,240
Speaker 5: a point's like how you know.

1345
00:57:51,120 --> 00:57:52,880
Speaker 2: That makes sense? You can't do it if it doesn't

1346
00:57:52,880 --> 00:57:54,640
Speaker 2: make dollalards, It doesn't make sense. And it doesn't make

1347
00:57:54,680 --> 00:57:59,040
Speaker 2: sense it doesn't make dollards. That's a good So what

1348
00:57:59,120 --> 00:58:05,040
Speaker 2: have you learned from each situation? Talent leaving because it

1349
00:58:05,040 --> 00:58:06,600
Speaker 2: doesn't seem like if I sit here with you, Dave,

1350
00:58:06,680 --> 00:58:09,200
Speaker 2: it doesn't seem It doesn't seem to me that you

1351
00:58:09,280 --> 00:58:10,240
Speaker 2: bear any out of Massa.

1352
00:58:11,000 --> 00:58:14,680
Speaker 1: It's how you leave, Like I had a problem with

1353
00:58:14,760 --> 00:58:18,040
Speaker 1: Jenna Marvels the way she left when she left. But

1354
00:58:18,360 --> 00:58:21,080
Speaker 1: as long as you do the right thing, I know

1355
00:58:21,240 --> 00:58:24,720
Speaker 1: it going in Like there's you know, if somebody left

1356
00:58:24,720 --> 00:58:27,040
Speaker 1: for less money or similar money, even then I don't

1357
00:58:27,120 --> 00:58:29,320
Speaker 1: I'd be like why, Like I don't we treat you well?

1358
00:58:29,560 --> 00:58:31,880
Speaker 1: But I can't really begrudge any of it because I

1359
00:58:31,920 --> 00:58:34,280
Speaker 1: do the same thing. Like if that's me, I'm probably

1360
00:58:34,320 --> 00:58:37,200
Speaker 1: making the same decision then, right, So, but it does suck.

1361
00:58:38,720 --> 00:58:43,080
Speaker 2: Do you ever regret, like man bro, well, we put

1362
00:58:43,080 --> 00:58:45,800
Speaker 2: this gas behind you bro, we blew you up and

1363
00:58:45,880 --> 00:58:51,000
Speaker 2: just how you do your boy?

1364
00:58:51,200 --> 00:58:53,280
Speaker 5: No, I mean the call her daddy thing.

1365
00:58:53,480 --> 00:58:57,800
Speaker 1: Yeah, that became a real situation and it could have

1366
00:58:57,880 --> 00:59:00,280
Speaker 1: ended really ugly and it didn't.

1367
00:59:01,400 --> 00:59:04,680
Speaker 5: But maybe it's maybe petty, like most of the people graduate,

1368
00:59:04,800 --> 00:59:08,600
Speaker 5: Like when I said graduate going, they'll come back, they'll

1369
00:59:08,640 --> 00:59:10,840
Speaker 5: be like, yeah, I owe Barcelola, like thank you, and

1370
00:59:11,080 --> 00:59:13,680
Speaker 5: so no, I don't. I don't really have that that

1371
00:59:13,840 --> 00:59:15,400
Speaker 5: and I'm a petty guy.

1372
00:59:15,880 --> 00:59:19,080
Speaker 1: I almost have it on lesser people, like people who's

1373
00:59:19,200 --> 00:59:22,480
Speaker 1: like irrelevant. If someone goes like there's a guy at

1374
00:59:22,600 --> 00:59:27,760
Speaker 1: Underdog who tried to poach our like producers that drove

1375
00:59:27,840 --> 00:59:29,800
Speaker 1: me nots, it's like you won't even know who they

1376
00:59:29,840 --> 00:59:30,240
Speaker 1: are if.

1377
00:59:30,120 --> 00:59:30,840
Speaker 5: You don't work here.

1378
00:59:31,040 --> 00:59:35,600
Speaker 1: That's a little different talent who's on contracts right, Like, no,

1379
00:59:35,760 --> 00:59:36,680
Speaker 1: it doesn't, it doesn't.

1380
00:59:37,640 --> 00:59:40,520
Speaker 2: This concludes the first half of my conversation. Part two

1381
00:59:40,640 --> 00:59:42,840
Speaker 2: is also posted and you can access it to whichever

1382
00:59:43,160 --> 00:59:46,360
Speaker 2: podcast platform you just listen to part one on. Just

1383
00:59:46,400 --> 00:59:49,600
Speaker 2: simply go back to club profile and I'll see you there.