1 00:00:05,240 --> 00:00:06,160 Speaker 1: Welcome to the show. 2 00:00:06,320 --> 00:00:10,480 Speaker 2: I am Rashan McDonald, the host of Money Making Conversations Masterclass, 3 00:00:10,600 --> 00:00:13,480 Speaker 2: where we encourage people to stop reading other people's success 4 00:00:13,520 --> 00:00:17,279 Speaker 2: stories and start planning their own. Listen up as I 5 00:00:17,400 --> 00:00:21,160 Speaker 2: interview entrepreneurs from around the country, talk to celebrities and 6 00:00:21,239 --> 00:00:24,040 Speaker 2: ask them how they are running their companies, and speak 7 00:00:24,079 --> 00:00:26,560 Speaker 2: with dog profits who are making a difference in their 8 00:00:26,640 --> 00:00:29,960 Speaker 2: local communities. Now, sit back and listen as we unlock 9 00:00:30,000 --> 00:00:32,160 Speaker 2: the secrets to their success. 10 00:00:31,720 --> 00:00:38,040 Speaker 1: On Money Making Conversations Masterclass. Welcome. This is Rashan McDonald. 11 00:00:38,159 --> 00:00:40,640 Speaker 1: As you know, this is a This is my show 12 00:00:40,880 --> 00:00:43,879 Speaker 1: that I produce every week with my team. This is 13 00:00:43,880 --> 00:00:47,360 Speaker 1: a weekly money Making Conversation master Class show. The interviews 14 00:00:47,360 --> 00:00:50,440 Speaker 1: and information that this show provides are for everyone. It's 15 00:00:50,440 --> 00:00:53,360 Speaker 1: time to stop reading other people's success stories and start 16 00:00:53,440 --> 00:00:56,040 Speaker 1: living your own. If you want to be a guest 17 00:00:56,080 --> 00:01:00,240 Speaker 1: on my show, please visit our website, Moneymakingconversations dot com 18 00:01:00,320 --> 00:01:03,640 Speaker 1: and click the b a Guest button. My next guest 19 00:01:03,720 --> 00:01:08,080 Speaker 1: is the founding director of the More House Innovation and 20 00:01:08,280 --> 00:01:11,440 Speaker 1: Entrepreneurship Center. She's been on my show before and I'm 21 00:01:11,480 --> 00:01:14,160 Speaker 1: so happy that she made time to come back. Their 22 00:01:14,200 --> 00:01:18,560 Speaker 1: assist in the development of minority entrepreneurship. Please work the 23 00:01:18,600 --> 00:01:22,800 Speaker 1: Money Making Conversations Masterclass, Doctor Tiffany Bussy. How did you know, 24 00:01:22,880 --> 00:01:24,959 Speaker 1: doctor Tiffany? 25 00:01:25,280 --> 00:01:28,000 Speaker 3: Oh? Awesome. First of all, thank you so much for 26 00:01:28,040 --> 00:01:32,880 Speaker 3: having me back. Wow, and congratulations to you and the show. 27 00:01:33,080 --> 00:01:36,000 Speaker 3: I am always excited to be here, so thank you. 28 00:01:36,120 --> 00:01:37,040 Speaker 3: Thank you for having me. 29 00:01:37,280 --> 00:01:39,520 Speaker 1: We know you're perfect for my show because this show 30 00:01:39,600 --> 00:01:43,360 Speaker 1: is based on small businesses and entrepreneurship opportunities, giving everybody 31 00:01:43,400 --> 00:01:47,080 Speaker 1: a voice in this in this landscape because so many 32 00:01:47,080 --> 00:01:50,680 Speaker 1: people want to understand and be an entrepreneur, but they 33 00:01:50,680 --> 00:01:53,160 Speaker 1: don't have the tools or where to go. Tell her 34 00:01:53,200 --> 00:01:56,240 Speaker 1: about exactly what you do as the founding director of 35 00:01:56,280 --> 00:01:59,160 Speaker 1: the more House Innovation and Entrepreneurship Center. 36 00:02:00,720 --> 00:02:03,040 Speaker 3: Awesome, Yes, thank you so much, And like I said, 37 00:02:03,040 --> 00:02:04,960 Speaker 3: thank you for what you do because I think having 38 00:02:05,000 --> 00:02:08,160 Speaker 3: this conversation in this space in order to share and 39 00:02:08,240 --> 00:02:11,600 Speaker 3: exchange information is an important piece what we do here 40 00:02:11,639 --> 00:02:14,320 Speaker 3: and what we've been doing. And I'm super excited to 41 00:02:14,360 --> 00:02:17,359 Speaker 3: tell you we are celebrating our twentieth the year this year, 42 00:02:17,400 --> 00:02:20,240 Speaker 3: so we've been doing this for twenty years. Wow, can't 43 00:02:20,960 --> 00:02:25,200 Speaker 3: It has also been thank you my own entrepreneurial journey. 44 00:02:25,240 --> 00:02:27,760 Speaker 3: As you shared at the top of the program that 45 00:02:28,120 --> 00:02:31,639 Speaker 3: I'm the founding director. So when we think about entrepreneurship 46 00:02:31,720 --> 00:02:35,600 Speaker 3: sometimes we immediately start thinking about the person that has 47 00:02:35,800 --> 00:02:38,200 Speaker 3: a a you know, some sort of product or service. 48 00:02:38,520 --> 00:02:41,839 Speaker 1: Let's let's talk about that, right there, doctor Tifferty. You know, yes, 49 00:02:41,960 --> 00:02:44,960 Speaker 1: founding director. You know what I mean? You had an idea, 50 00:02:45,040 --> 00:02:47,480 Speaker 1: you had to pitch it to somebody, yes, and that 51 00:02:47,639 --> 00:02:51,440 Speaker 1: was twenty years ago. You know, entrepreneurship is really huge now. 52 00:02:51,520 --> 00:02:55,239 Speaker 1: Everybody's into a special social media people want an opportunity 53 00:02:55,280 --> 00:02:58,400 Speaker 1: to knock down that door. So how do you start 54 00:02:58,960 --> 00:03:01,200 Speaker 1: a center? You know, because you have the SBA people 55 00:03:01,280 --> 00:03:03,680 Speaker 1: go they're doing it over the Small Business Administration, They 56 00:03:03,720 --> 00:03:05,680 Speaker 1: got all these other Why do you need to do 57 00:03:05,720 --> 00:03:08,000 Speaker 1: this on a moor House campus? Talk to us? 58 00:03:08,120 --> 00:03:08,640 Speaker 4: How will you? 59 00:03:08,720 --> 00:03:11,359 Speaker 1: Why were you inspired? And who you had to convince? 60 00:03:12,919 --> 00:03:17,760 Speaker 3: Correct? Really so again everything comes from this sort of idea, 61 00:03:17,840 --> 00:03:20,120 Speaker 3: what is it that I am going to to do? 62 00:03:20,240 --> 00:03:23,359 Speaker 3: What problem am I going to solve? Right? Right, as 63 00:03:23,400 --> 00:03:26,520 Speaker 3: you rightfully put it, twenty years ago, we weren't even 64 00:03:26,639 --> 00:03:31,680 Speaker 3: selling entrepreneurship. Back then. It was still being debated quite frankly, 65 00:03:31,880 --> 00:03:35,120 Speaker 3: especially in the academic environment in which where I sit 66 00:03:35,280 --> 00:03:38,360 Speaker 3: on whether or not it was even a discipline. So yes, 67 00:03:39,320 --> 00:03:43,680 Speaker 3: we were definitely pioneers innovating, if we say, in terms 68 00:03:43,680 --> 00:03:46,120 Speaker 3: of having this vision, and I really have to give 69 00:03:46,160 --> 00:03:49,760 Speaker 3: it to the leadership of Morehouse here to recognize very 70 00:03:49,800 --> 00:03:53,280 Speaker 3: early that one of the things that they saw as 71 00:03:53,320 --> 00:03:56,160 Speaker 3: an important piece was not only having the young men 72 00:03:56,200 --> 00:03:59,960 Speaker 3: here graduating to get jobs right and to go out 73 00:04:00,080 --> 00:04:02,800 Speaker 3: and seek jobs, but having the foresight to think, you 74 00:04:02,800 --> 00:04:05,320 Speaker 3: know what, we also want these young men to be 75 00:04:05,400 --> 00:04:10,000 Speaker 3: able to create industries, to create companies and organizations that 76 00:04:10,040 --> 00:04:13,600 Speaker 3: can create jobs in itself. And that really was I 77 00:04:13,640 --> 00:04:17,279 Speaker 3: would say, the emphasis of really thinking about, wow, we 78 00:04:17,360 --> 00:04:21,440 Speaker 3: can have someone graduate from Morehouse with the idea we've 79 00:04:21,520 --> 00:04:24,039 Speaker 3: always and by the way, we're really proud of the 80 00:04:24,080 --> 00:04:28,400 Speaker 3: statistics that many of our graduates are entrepreneurial as I 81 00:04:28,440 --> 00:04:31,440 Speaker 3: listen to the stories. So that's where it really started, 82 00:04:31,640 --> 00:04:34,719 Speaker 3: really thinking about how do we get these young men 83 00:04:34,760 --> 00:04:38,120 Speaker 3: to graduate with a degree, yes, but also thinking about 84 00:04:38,120 --> 00:04:40,839 Speaker 3: solving the problems in the world. And when we think 85 00:04:40,839 --> 00:04:45,200 Speaker 3: about solving problems, we must also think about having organizations 86 00:04:45,880 --> 00:04:48,839 Speaker 3: bringing that solution to society. And that's how we have 87 00:04:48,920 --> 00:04:53,680 Speaker 3: defined entrepreneurship here at Morehos, especially in and I'll throw 88 00:04:53,720 --> 00:04:56,320 Speaker 3: something else again, I'm talking kind of like some of 89 00:04:56,400 --> 00:04:59,400 Speaker 3: the academic language in a liberal art setting, because that's 90 00:04:59,400 --> 00:05:02,800 Speaker 3: who we are more Houseware, a four year undergraduate liberal 91 00:05:02,880 --> 00:05:07,160 Speaker 3: arts institution. And some even argue even today that perhaps 92 00:05:07,800 --> 00:05:11,520 Speaker 3: entrepreneurship should reside in these types of environments that we 93 00:05:11,520 --> 00:05:16,480 Speaker 3: are preparing students for graduate schools and professional careers and 94 00:05:16,520 --> 00:05:18,719 Speaker 3: things like that. But at the end of the day, 95 00:05:18,839 --> 00:05:24,239 Speaker 3: like I started, we're all entrepreneurial. If we think about entrepreneurship, yes, 96 00:05:24,360 --> 00:05:28,200 Speaker 3: as solving a problem and bringing a solution to society 97 00:05:28,320 --> 00:05:31,839 Speaker 3: or to the marketplace, then we are are entrepreneurial. It's 98 00:05:31,880 --> 00:05:35,680 Speaker 3: how we put it together right and how we really 99 00:05:35,720 --> 00:05:38,680 Speaker 3: think about bringing those resources. So that's how this all 100 00:05:38,720 --> 00:05:41,719 Speaker 3: get started. I'll tell you a little bit of history 101 00:05:41,720 --> 00:05:45,320 Speaker 3: about the center also, so our work really well is centered. 102 00:05:45,360 --> 00:05:48,440 Speaker 3: We are one of the few entities also that is 103 00:05:48,480 --> 00:05:51,839 Speaker 3: a self sustaining arm, and what that means is that 104 00:05:51,960 --> 00:05:55,080 Speaker 3: we bring in our own money. So we are also 105 00:05:55,400 --> 00:05:59,680 Speaker 3: entrepreneurial in our business model here at the Morehouse Innovation Center, 106 00:05:59,720 --> 00:06:02,800 Speaker 3: and the way we call it the MIEC Center. So 107 00:06:02,880 --> 00:06:06,559 Speaker 3: the model here is that we perform work which we 108 00:06:06,800 --> 00:06:11,919 Speaker 3: charge market rate and support the individuals that go out 109 00:06:11,960 --> 00:06:15,360 Speaker 3: and perform that work, and everything above cost comes back 110 00:06:15,400 --> 00:06:18,919 Speaker 3: to the college to support students initiatives. So at the 111 00:06:19,000 --> 00:06:21,960 Speaker 3: end of the day, we are helping to start, scale, 112 00:06:22,040 --> 00:06:25,640 Speaker 3: and grow businesses, whether it is with our students through 113 00:06:26,160 --> 00:06:30,400 Speaker 3: experiential learning or in the classroom, and with businesses outside 114 00:06:30,440 --> 00:06:33,719 Speaker 3: our gates off the campus. Right, we recognize here that 115 00:06:33,960 --> 00:06:38,760 Speaker 3: our most famous alum, doctor King's work was about economic empowerment, 116 00:06:39,240 --> 00:06:45,200 Speaker 3: and economic empowerment comes from owning, owning businesses, owning organizations, 117 00:06:45,240 --> 00:06:48,960 Speaker 3: and again from solving and helping to create solutions in 118 00:06:49,000 --> 00:06:52,480 Speaker 3: our society. So we're extending that legacy and building upon 119 00:06:52,520 --> 00:06:53,960 Speaker 3: that with the work that we do here. 120 00:06:54,200 --> 00:06:56,200 Speaker 1: Let measure this. You know when you talk about because 121 00:06:56,200 --> 00:06:58,240 Speaker 1: I'm a teaser. When I went to college, you know, 122 00:06:58,400 --> 00:07:01,080 Speaker 1: I was very innovative from the standpoint I do put, 123 00:07:01,120 --> 00:07:04,400 Speaker 1: I did large care productions, do parties, and you know, 124 00:07:04,440 --> 00:07:06,320 Speaker 1: I was an entrepreneur, but I didn't know what that was. 125 00:07:06,440 --> 00:07:08,320 Speaker 1: You know, all I knew was that correct, I could 126 00:07:08,360 --> 00:07:11,160 Speaker 1: charge somebody five dollars. I have a DJ in there. 127 00:07:11,240 --> 00:07:13,160 Speaker 1: They wanted to come here and I made five dollars. 128 00:07:13,360 --> 00:07:14,800 Speaker 1: I knew how to pay the DJ, I had to 129 00:07:14,840 --> 00:07:17,240 Speaker 1: rent the room, I had to hire a security. All 130 00:07:17,320 --> 00:07:21,880 Speaker 1: that is entrepreneur Now, the business plan, the business model, 131 00:07:22,240 --> 00:07:25,120 Speaker 1: that is what is so important. Talk to the structure 132 00:07:25,200 --> 00:07:27,840 Speaker 1: that you create. And so many people don't understand that 133 00:07:28,200 --> 00:07:30,920 Speaker 1: they failed because they don't have a business model. They 134 00:07:30,920 --> 00:07:33,480 Speaker 1: have a great idea, but they don't have a business model. 135 00:07:33,560 --> 00:07:34,200 Speaker 1: Please speak to. 136 00:07:34,120 --> 00:07:37,520 Speaker 3: My audience and I and I love that what you 137 00:07:37,600 --> 00:07:40,320 Speaker 3: just said. So not all great ideas are great business 138 00:07:40,800 --> 00:07:44,280 Speaker 3: business ideas. Right to have a profitable business, it's really 139 00:07:44,360 --> 00:07:47,080 Speaker 3: a simple equation. You have to be able to produce 140 00:07:47,120 --> 00:07:49,920 Speaker 3: something that is going to bring more revenue than it 141 00:07:49,960 --> 00:07:53,520 Speaker 3: is to that it costs to produce it. Quite frankly, 142 00:07:53,560 --> 00:07:56,000 Speaker 3: that's it, right, in order to make a profit. And 143 00:07:56,080 --> 00:07:58,760 Speaker 3: so in the past I would say maybe ten to 144 00:07:58,800 --> 00:08:01,520 Speaker 3: fifteen years or so, we've been thinking about how we 145 00:08:01,600 --> 00:08:05,640 Speaker 3: teach entrepreneurship. To your point, everyone get an idea, you're 146 00:08:05,680 --> 00:08:08,800 Speaker 3: passionate about it, you actually fall in love with that idea, 147 00:08:08,920 --> 00:08:11,800 Speaker 3: and you haven't really tested you just start build it 148 00:08:11,840 --> 00:08:15,280 Speaker 3: and they will come. Kind of mentality. Right, I have 149 00:08:15,320 --> 00:08:17,600 Speaker 3: an idea about the DJ business. So I'm just going 150 00:08:17,680 --> 00:08:23,600 Speaker 3: to go, you know exactly, I'm going to open up business. 151 00:08:23,840 --> 00:08:27,360 Speaker 3: But what we now know is that we must test 152 00:08:27,440 --> 00:08:30,080 Speaker 3: these ideas to first figure out do we have a 153 00:08:30,120 --> 00:08:32,840 Speaker 3: customer base for these you know, who is the real 154 00:08:32,920 --> 00:08:36,680 Speaker 3: customer who really wants this good? And I would say 155 00:08:36,720 --> 00:08:39,760 Speaker 3: that about half of our businesses that do fail is 156 00:08:39,800 --> 00:08:42,360 Speaker 3: because we have not done our homework on the top 157 00:08:42,480 --> 00:08:45,120 Speaker 3: end to really figure out who it is that we're 158 00:08:45,200 --> 00:08:50,240 Speaker 3: selling to and who wants this actual business that we 159 00:08:50,360 --> 00:08:54,480 Speaker 3: think others want, right. And I often ask my students, 160 00:08:54,640 --> 00:08:56,680 Speaker 3: there's a million people, do you think a million people 161 00:08:56,720 --> 00:09:01,800 Speaker 3: will buy this? Before you start really putting investments and 162 00:09:01,920 --> 00:09:05,280 Speaker 3: resources in that business or business idea, I think we 163 00:09:05,280 --> 00:09:08,520 Speaker 3: should do some testing. I think we should do some research. 164 00:09:08,960 --> 00:09:11,080 Speaker 3: I think we should really try to figure out and 165 00:09:11,080 --> 00:09:14,240 Speaker 3: there's a fancy terminology that we now using the tech 166 00:09:14,320 --> 00:09:17,320 Speaker 3: startup product market fit Is there really a fit and 167 00:09:17,360 --> 00:09:20,880 Speaker 3: a need and a demand for this particular good or service, 168 00:09:20,920 --> 00:09:23,319 Speaker 3: not that I fell in love with it? Right? And 169 00:09:23,360 --> 00:09:26,280 Speaker 3: that's usually where we have the problem because even as 170 00:09:26,280 --> 00:09:29,440 Speaker 3: we're testing, I see some of my students don't want 171 00:09:29,480 --> 00:09:33,160 Speaker 3: to leave that idea or abandon the idea. They fall 172 00:09:33,200 --> 00:09:35,560 Speaker 3: in love with the idea, and they just want to 173 00:09:35,679 --> 00:09:38,440 Speaker 3: keep pushing ahead, even when I'm asking a question. Way, 174 00:09:38,720 --> 00:09:42,320 Speaker 3: show me the evidence. Where is the evidence base research 175 00:09:42,440 --> 00:09:44,080 Speaker 3: to show that this business will succeed? 176 00:09:47,280 --> 00:09:49,840 Speaker 1: Of that, doctor wil You know, it's like when I 177 00:09:49,880 --> 00:09:52,880 Speaker 1: was managing Steve Harvey. You know, I started my own 178 00:09:53,280 --> 00:09:56,240 Speaker 1: ad agency and I jumped out there. I had popularity, 179 00:09:56,280 --> 00:09:59,120 Speaker 1: I had names, I had recognition, and what I didn't 180 00:09:59,120 --> 00:10:01,760 Speaker 1: realize just that's what you said. I had a great idea. 181 00:10:02,200 --> 00:10:05,239 Speaker 1: I didn't do my research. I didn't understand my competition. 182 00:10:05,600 --> 00:10:08,000 Speaker 1: And what I didn't realize is that every fortune five 183 00:10:08,080 --> 00:10:11,720 Speaker 1: hundred company already has an AD agency. So if I 184 00:10:11,800 --> 00:10:14,200 Speaker 1: came in there, basically I'm taking I'm doing their job. 185 00:10:14,400 --> 00:10:17,080 Speaker 1: So I was a threat, and so I had to 186 00:10:17,120 --> 00:10:20,600 Speaker 1: develop unique marketing techniques. And that's what you're talking about, 187 00:10:20,800 --> 00:10:23,760 Speaker 1: you know, and that's important that people understand. Once I 188 00:10:23,880 --> 00:10:27,400 Speaker 1: developed unique marketing techniques. When I say unique marketing techniques, 189 00:10:27,559 --> 00:10:31,160 Speaker 1: that means only I can do the function that I'm pitching. 190 00:10:32,520 --> 00:10:36,680 Speaker 3: So we get another fancy, fancy word for that. You 191 00:10:36,720 --> 00:10:40,600 Speaker 3: had a competitive advantage, yes that particular area, Yes. 192 00:10:40,600 --> 00:10:43,440 Speaker 1: Yes, yes, go ahead, Yes, And I didn't understand that 193 00:10:43,559 --> 00:10:45,679 Speaker 1: because I just had a great idea. I jumped out there. 194 00:10:45,679 --> 00:10:47,640 Speaker 1: I'm telling you, I jumped out there with no business plan. 195 00:10:48,080 --> 00:10:50,200 Speaker 1: I jumped out there because I just was popular. I 196 00:10:50,280 --> 00:10:53,160 Speaker 1: just was everybody. My phone was ringing, I got all 197 00:10:53,200 --> 00:10:55,200 Speaker 1: of it. I go in the room, people recognized me. 198 00:10:55,520 --> 00:10:58,280 Speaker 1: But guess what, I still didn't know my competition. I 199 00:10:58,320 --> 00:11:01,199 Speaker 1: did not have a competitive advantage because I didn't understand 200 00:11:01,200 --> 00:11:04,400 Speaker 1: the landscape. And that's what she's telling you, guys. When 201 00:11:04,400 --> 00:11:06,840 Speaker 1: you jump out there. You might be popular on the 202 00:11:06,840 --> 00:11:11,200 Speaker 1: weekend at this one flea market or there's one festival 203 00:11:11,200 --> 00:11:13,920 Speaker 1: that you attend, but can it sustain? It says, do 204 00:11:14,000 --> 00:11:17,280 Speaker 1: more people want that? To keep the lights on? To 205 00:11:17,360 --> 00:11:19,880 Speaker 1: employ people? That's what people, That's what you have to 206 00:11:19,960 --> 00:11:23,320 Speaker 1: understand through your research. And that's what she said. Well 207 00:11:23,360 --> 00:11:26,400 Speaker 1: a million people by this, which means will your business 208 00:11:26,440 --> 00:11:27,400 Speaker 1: be sustainable? 209 00:11:27,559 --> 00:11:32,440 Speaker 3: Correct? Correct? Correct? So let me just give you a statistic. 210 00:11:32,559 --> 00:11:36,679 Speaker 3: Point less than three percent of black businesses really are 211 00:11:36,760 --> 00:11:39,800 Speaker 3: able to what we call another fancy term scale. So 212 00:11:39,840 --> 00:11:43,199 Speaker 3: we will start like you just said and maybe go 213 00:11:43,240 --> 00:11:45,960 Speaker 3: for two three years if we make it to that point, 214 00:11:46,080 --> 00:11:49,760 Speaker 3: but then it sizzles out right because it was a fad, 215 00:11:50,040 --> 00:11:52,280 Speaker 3: it was something that was in fashion at that time. 216 00:11:52,960 --> 00:11:55,880 Speaker 3: So we have to really really focus now and how 217 00:11:55,880 --> 00:12:00,000 Speaker 3: do we scale businesses. I was looking at a report 218 00:12:00,160 --> 00:12:02,960 Speaker 3: a few days ago where we are now starting more 219 00:12:03,040 --> 00:12:06,320 Speaker 3: business ever in the history of the United States. I 220 00:12:06,320 --> 00:12:09,040 Speaker 3: think the number was about twenty million in somethow that 221 00:12:09,120 --> 00:12:12,800 Speaker 3: of new business starts where we have so we know 222 00:12:12,880 --> 00:12:16,520 Speaker 3: how to start businesses. Where our issue is is how 223 00:12:16,520 --> 00:12:20,520 Speaker 3: do we scale these businesses? How do we sustain these businesses? 224 00:12:20,880 --> 00:12:24,200 Speaker 3: And I think it really boils down to as you 225 00:12:24,240 --> 00:12:27,240 Speaker 3: and I have just shared, truly taking the time on 226 00:12:27,800 --> 00:12:30,760 Speaker 3: the front end to understand and do our research and 227 00:12:30,840 --> 00:12:34,120 Speaker 3: really figure out what problem we're solving with this business, 228 00:12:34,120 --> 00:12:37,640 Speaker 3: what pain point, what's the market need and who's that customer? 229 00:12:37,720 --> 00:12:40,200 Speaker 3: And understanding the business model, how are we going to 230 00:12:40,200 --> 00:12:43,720 Speaker 3: make business money on this particular idea of this product 231 00:12:43,800 --> 00:12:46,480 Speaker 3: or service that we're talking about. And that's part of 232 00:12:46,559 --> 00:12:49,199 Speaker 3: what we really do here at the Center. So I 233 00:12:49,880 --> 00:12:52,200 Speaker 3: will share with you that over the twenty years we've 234 00:12:52,240 --> 00:12:55,520 Speaker 3: touched about four hundred business Our model here is through 235 00:12:55,520 --> 00:12:59,640 Speaker 3: what we call cohorts. We are very specific. Six to 236 00:12:59,679 --> 00:13:03,520 Speaker 3: nine months we will bring in about fifteen to twenty 237 00:13:03,520 --> 00:13:07,480 Speaker 3: companies that are industry or sector specific. So we are 238 00:13:07,520 --> 00:13:11,199 Speaker 3: now we have an application open now for construction companies 239 00:13:11,600 --> 00:13:15,719 Speaker 3: companies looking to scale in the construction industry open on 240 00:13:15,760 --> 00:13:19,520 Speaker 3: our website. We're looking for twenty companies that we will 241 00:13:19,520 --> 00:13:23,040 Speaker 3: start in January, and our focus is a lot of 242 00:13:23,080 --> 00:13:26,720 Speaker 3: conversation is around access to capital. Access to capital that 243 00:13:26,880 --> 00:13:29,760 Speaker 3: is important, yes, but one of the other part of 244 00:13:29,800 --> 00:13:34,360 Speaker 3: that is access to contracts, access to customers to help 245 00:13:34,400 --> 00:13:37,800 Speaker 3: you grow and scale. Even if you get the capital, 246 00:13:38,200 --> 00:13:40,520 Speaker 3: if you don't have the revenue. Like I said, that 247 00:13:40,640 --> 00:13:43,480 Speaker 3: simple equation, you must be bringing in more money than 248 00:13:43,520 --> 00:13:47,920 Speaker 3: you're spending produce that good service. So we were we're 249 00:13:47,960 --> 00:13:51,640 Speaker 3: what we call capital and contract readiness. With the work 250 00:13:51,640 --> 00:13:54,319 Speaker 3: that we do in terms of helping companies. 251 00:13:53,800 --> 00:13:56,240 Speaker 1: To get there, you're dropping all them duels over you. 252 00:13:56,280 --> 00:13:59,960 Speaker 1: I'm just a regular talking person, doctor Tiffinybuzzy, you know, competitive, 253 00:14:00,080 --> 00:14:03,080 Speaker 1: and it's scaling all this stuff, which is really what 254 00:14:03,240 --> 00:14:05,320 Speaker 1: I hear all the time out in the streets. But 255 00:14:05,360 --> 00:14:08,199 Speaker 1: you know, I want to just talk about the twentieth anniversary. 256 00:14:08,240 --> 00:14:12,560 Speaker 1: I just say mohouse innovative, innovation and Entrepreneurs Center, which 257 00:14:12,600 --> 00:14:15,640 Speaker 1: is m IEC. You know twenty years now you have 258 00:14:15,679 --> 00:14:20,360 Speaker 1: a black Building, Black Business Report twenty twenty four coming out. 259 00:14:20,600 --> 00:14:22,600 Speaker 1: Tell us exactly what that is before we go to 260 00:14:22,640 --> 00:14:24,560 Speaker 1: break sure. 261 00:14:24,920 --> 00:14:27,480 Speaker 3: So one of the things that we're doing, and we 262 00:14:27,560 --> 00:14:34,000 Speaker 3: realize being an academic institution, that the research must goes 263 00:14:34,040 --> 00:14:36,840 Speaker 3: along with this work. Data at the end of the 264 00:14:36,960 --> 00:14:40,200 Speaker 3: day really helps to inform. Like we said, you do 265 00:14:40,240 --> 00:14:42,360 Speaker 3: the research, so we can't just teach about it or 266 00:14:42,440 --> 00:14:44,880 Speaker 3: talk about it. We must practice what we teach. So 267 00:14:44,960 --> 00:14:50,000 Speaker 3: we've been intentionally focusing on understanding the data behind this work. Also, 268 00:14:50,040 --> 00:14:53,920 Speaker 3: in the past eighteen months, we have been convening those 269 00:14:54,000 --> 00:14:56,880 Speaker 3: that do this work similar to us and another fancy 270 00:14:57,000 --> 00:15:01,840 Speaker 3: term business serving organizations or other organists similar that provides 271 00:15:01,880 --> 00:15:04,800 Speaker 3: this type of training. We've been bringing them together in 272 00:15:04,840 --> 00:15:08,760 Speaker 3: these small group conversations asking them what are you seeing 273 00:15:08,880 --> 00:15:11,480 Speaker 3: and how are you doing this work. So this report 274 00:15:11,520 --> 00:15:14,360 Speaker 3: that we will be releasing on December eleven, right here 275 00:15:14,400 --> 00:15:16,800 Speaker 3: on the campus of Morehouse College and the public is 276 00:15:16,800 --> 00:15:20,520 Speaker 3: invited by the way, at nine am in our Shirley 277 00:15:20,560 --> 00:15:24,920 Speaker 3: Massey Conference Center, will really culminate that work and bring 278 00:15:25,080 --> 00:15:29,280 Speaker 3: and present. This is how we the business serving organization 279 00:15:30,080 --> 00:15:33,600 Speaker 3: understand in how number one not only to start businesses, 280 00:15:33,800 --> 00:15:36,520 Speaker 3: but how do we help and scale these businesses, to 281 00:15:36,720 --> 00:15:40,360 Speaker 3: move that needle, to help businesses build and to provide 282 00:15:40,400 --> 00:15:44,360 Speaker 3: more employment and to provide more revenue. And now, just 283 00:15:44,880 --> 00:15:48,240 Speaker 3: without spilling the beings, some things that we discovered along 284 00:15:48,280 --> 00:15:51,800 Speaker 3: the way is that the training and the knowledge that 285 00:15:51,920 --> 00:15:57,480 Speaker 3: is provided must meet the size of the organization. Right 286 00:15:57,960 --> 00:16:01,080 Speaker 3: let me repeat that that the depending on the size 287 00:16:01,080 --> 00:16:04,600 Speaker 3: and where you are, we must tailor the type of 288 00:16:04,680 --> 00:16:08,720 Speaker 3: teaching and the type of construction that we're doing. The 289 00:16:08,760 --> 00:16:10,560 Speaker 3: other piece, I want to hold. 290 00:16:10,440 --> 00:16:12,440 Speaker 1: That thought right there, doctor Bussy, because I want to 291 00:16:12,480 --> 00:16:14,200 Speaker 1: go to break when I come back, I want to 292 00:16:14,240 --> 00:16:17,680 Speaker 1: break the details because you're dropping it and from ask 293 00:16:17,720 --> 00:16:20,000 Speaker 1: why I brought you back, because I think I feel 294 00:16:20,040 --> 00:16:24,240 Speaker 1: that from an entrepreneur standpoint, you have to know about mentorship, 295 00:16:24,360 --> 00:16:26,960 Speaker 1: where to go, the opportunity to present themselves. That's what 296 00:16:27,080 --> 00:16:30,360 Speaker 1: she's delivering right here on my show, Money Making Conversation Masterclass. 297 00:16:30,520 --> 00:16:33,720 Speaker 1: Don't go nowhere, We'll be right back with doctor Tiffany Bussy. 298 00:16:34,400 --> 00:16:37,600 Speaker 5: Please don't go anywhere. We'll be right back with more 299 00:16:37,640 --> 00:16:50,400 Speaker 5: Money Making Conversations Masterclass. Welcome back to the Money Making 300 00:16:50,440 --> 00:16:56,120 Speaker 5: Conversations Masterclass hosted by Rashaan McDonald. Money Making Conversations Masterclass 301 00:16:56,200 --> 00:17:01,560 Speaker 5: continues online at Moneymakingconversations dot com and money Making Conversations 302 00:17:01,640 --> 00:17:04,440 Speaker 5: Masterclass on Facebook, Twitter and Instagram. 303 00:17:04,560 --> 00:17:06,800 Speaker 1: This is ra Sean McDonough. I host this weekly money 304 00:17:06,800 --> 00:17:10,440 Speaker 1: Making Conversation Masterclass show and the purpose is about entrepreneurship 305 00:17:10,480 --> 00:17:12,880 Speaker 1: and small business. That's what I spot like I try 306 00:17:12,920 --> 00:17:14,760 Speaker 1: to bring and I not try I bring people on 307 00:17:14,800 --> 00:17:17,520 Speaker 1: the show who are experts. I'm just like a facilitator. 308 00:17:17,960 --> 00:17:20,080 Speaker 1: I know a lot, but I'm not an expert. But 309 00:17:20,200 --> 00:17:22,240 Speaker 1: I do have an expert on the call. Her name 310 00:17:22,280 --> 00:17:26,239 Speaker 1: is doctor Tiffany Bussey. She founded the founding director of 311 00:17:26,320 --> 00:17:30,359 Speaker 1: the more House Innovation and Entrepreneurship Class Center, which is 312 00:17:30,359 --> 00:17:34,160 Speaker 1: the MIEC twenty years. They've been doing it for twenty years, 313 00:17:34,200 --> 00:17:36,160 Speaker 1: changing lives. But one thing I want to point out 314 00:17:36,200 --> 00:17:38,320 Speaker 1: because there are a lot of RFPs out there, and 315 00:17:38,359 --> 00:17:41,720 Speaker 1: I'm in the services side, which is graphic designs, and 316 00:17:41,880 --> 00:17:44,479 Speaker 1: that's an area that I'm just going to tell you 317 00:17:44,520 --> 00:17:47,800 Speaker 1: guys is really jam packed with a lot of people 318 00:17:47,960 --> 00:17:50,520 Speaker 1: trying to do that. A lot of people can design websites, 319 00:17:50,560 --> 00:17:52,720 Speaker 1: a lot of people can do graphic designs, but in 320 00:17:52,760 --> 00:17:57,000 Speaker 1: that construction area, there are a lot of opportunities. And 321 00:17:57,040 --> 00:18:00,159 Speaker 1: I'm very excited doctor Bussey to know that you have 322 00:18:00,200 --> 00:18:04,719 Speaker 1: a program that's being designed for African American people of 323 00:18:04,720 --> 00:18:07,720 Speaker 1: color to pursue those opportunities, because there are a lot 324 00:18:07,760 --> 00:18:10,720 Speaker 1: of opportunities that they can really get out there and 325 00:18:10,760 --> 00:18:13,679 Speaker 1: win in the construction business, especially when it comes to 326 00:18:13,960 --> 00:18:16,040 Speaker 1: apply for RFPs correct. 327 00:18:16,960 --> 00:18:20,680 Speaker 3: Correct And so I mean, I thank you so much 328 00:18:20,680 --> 00:18:23,160 Speaker 3: for that example that that's one of the other things 329 00:18:23,200 --> 00:18:25,680 Speaker 3: that we have to think about as we think about 330 00:18:25,720 --> 00:18:29,399 Speaker 3: being entrepreneurs. Where are these gaps in the marketplace. If 331 00:18:29,560 --> 00:18:33,040 Speaker 3: everybody wants to be a music producer, everybody wants to 332 00:18:33,040 --> 00:18:36,160 Speaker 3: be a graphic artist, then it leads very little room 333 00:18:36,240 --> 00:18:39,520 Speaker 3: for new innovation and new thought. But if we look 334 00:18:39,560 --> 00:18:44,160 Speaker 3: at what I'd like to term non traditional industries and sectors, 335 00:18:44,520 --> 00:18:48,120 Speaker 3: that's where the opportunities are. We cannot find what we're 336 00:18:48,160 --> 00:18:52,359 Speaker 3: hearing from these large primes that do the construction, the 337 00:18:52,480 --> 00:18:57,000 Speaker 3: holders and the McCarthy construction companies, that they cannot find 338 00:18:57,359 --> 00:19:01,639 Speaker 3: enough of these small businesses and contractors to come in 339 00:19:01,680 --> 00:19:04,400 Speaker 3: and assist as either first year or what they call 340 00:19:04,480 --> 00:19:08,119 Speaker 3: second tier subcontractors. So the newest form and this was 341 00:19:08,160 --> 00:19:11,040 Speaker 3: another report that I saw the other day of millionaires 342 00:19:11,080 --> 00:19:15,000 Speaker 3: being made are those that are in those trade industry. 343 00:19:15,160 --> 00:19:19,560 Speaker 3: So I think we really need to put our thinking 344 00:19:19,640 --> 00:19:22,879 Speaker 3: cap on as we think about becoming entrepreneurs and do 345 00:19:23,000 --> 00:19:27,119 Speaker 3: our homework. Where are these opportunities an entrepreneur and a 346 00:19:27,160 --> 00:19:32,000 Speaker 3: successful entrepreneur bring new things to the marketplace and answer 347 00:19:32,280 --> 00:19:40,520 Speaker 3: an opportunity. And these trade jobs what we're hearing finishers, electricians, plumbers, 348 00:19:40,760 --> 00:19:42,720 Speaker 3: they cannot find enough. 349 00:19:42,920 --> 00:19:47,200 Speaker 1: They cannot these industries, those RFPs, I see them all 350 00:19:47,240 --> 00:19:49,400 Speaker 1: the time, Doctor Bussy, I see them all the time. 351 00:19:49,640 --> 00:19:51,399 Speaker 1: It is a lot of them. I talk to people 352 00:19:51,400 --> 00:19:55,800 Speaker 1: in various markets to tell you, Rashan, I can't do enough. 353 00:19:55,880 --> 00:19:56,320 Speaker 3: I can't. 354 00:19:58,119 --> 00:20:01,119 Speaker 1: There's so much opportunities out there, not just for the 355 00:20:01,200 --> 00:20:03,359 Speaker 1: general market, but just for African American and people of 356 00:20:03,400 --> 00:20:07,520 Speaker 1: color in the construction and the services, the physical services 357 00:20:07,560 --> 00:20:09,240 Speaker 1: side of it. And I'm gonna tell you something else 358 00:20:09,240 --> 00:20:13,000 Speaker 1: about AI AI. Have my staff take a course today 359 00:20:13,760 --> 00:20:17,399 Speaker 1: looking at Adobe's AI. They have the premiere now they 360 00:20:17,400 --> 00:20:19,800 Speaker 1: can straight fix you if you stutter, they can fix 361 00:20:19,840 --> 00:20:22,479 Speaker 1: it online. You do not have to re record that. They 362 00:20:22,480 --> 00:20:26,000 Speaker 1: can fix graphics through AI, they can fix video through AI. 363 00:20:26,280 --> 00:20:28,920 Speaker 1: So you may be going into an area where AI 364 00:20:29,359 --> 00:20:31,800 Speaker 1: is going to take on such a dominant role. And 365 00:20:31,800 --> 00:20:34,760 Speaker 1: that's all she's saying is that when you trying to 366 00:20:35,400 --> 00:20:38,600 Speaker 1: plan your career, do your research it. Make sure you're 367 00:20:38,600 --> 00:20:41,800 Speaker 1: not diving into something just because you like it may 368 00:20:41,800 --> 00:20:45,960 Speaker 1: be overly saturated, especially with AI being such a dominant 369 00:20:46,040 --> 00:20:50,080 Speaker 1: player in the graphics, in the audio, in the video world. 370 00:20:51,880 --> 00:20:54,240 Speaker 3: Let me tell you AI is a game changer and 371 00:20:54,280 --> 00:20:56,960 Speaker 3: it's going to touch every aspect of our lives, even 372 00:20:57,000 --> 00:21:00,960 Speaker 3: in construction. So I mean a real applaud you for 373 00:21:01,560 --> 00:21:06,119 Speaker 3: encouraging your staff, for us to understand as a community, 374 00:21:06,720 --> 00:21:09,800 Speaker 3: every industry will be affected by this. So this is 375 00:21:09,840 --> 00:21:13,959 Speaker 3: not an if, it's a when right right here. So 376 00:21:14,080 --> 00:21:17,239 Speaker 3: we really really have to think about what sector and 377 00:21:17,280 --> 00:21:20,640 Speaker 3: what industry really in we're in, and how does technology, 378 00:21:21,000 --> 00:21:25,640 Speaker 3: particularly AI is going to be incorporated and really engage 379 00:21:25,680 --> 00:21:28,800 Speaker 3: with those. It's nothing to be afraid of. It's understanding 380 00:21:28,840 --> 00:21:31,320 Speaker 3: and getting ahead of it. Figure out how do we 381 00:21:31,400 --> 00:21:35,919 Speaker 3: build and construct businesses using because it has created opportunities also, 382 00:21:36,320 --> 00:21:37,560 Speaker 3: doctor Boss, So we have to. 383 00:21:37,480 --> 00:21:39,720 Speaker 1: Figure out what I don't want to end this interview 384 00:21:39,720 --> 00:21:42,199 Speaker 1: because there's something really important that you have coming up 385 00:21:42,200 --> 00:21:44,240 Speaker 1: call and it's right around the corner. It's called Boost 386 00:21:44,280 --> 00:21:47,520 Speaker 1: your Business and as an online event, and I want 387 00:21:47,560 --> 00:21:49,399 Speaker 1: to make sure you get that out before we close 388 00:21:49,400 --> 00:21:51,920 Speaker 1: out this interview today. Can you tell everybody about your 389 00:21:52,160 --> 00:21:54,720 Speaker 1: Boost your Business. It's a new initiative over there. 390 00:21:56,440 --> 00:21:58,640 Speaker 3: So we as a matter of fact, we just had 391 00:21:58,640 --> 00:22:04,960 Speaker 3: the events. It was about the entertainment industry and understanding 392 00:22:05,000 --> 00:22:08,560 Speaker 3: talking about news sectors right Atlanta and the state of 393 00:22:08,600 --> 00:22:11,080 Speaker 3: Georgia has become the new Hollywood of the South, if 394 00:22:11,119 --> 00:22:17,320 Speaker 3: you will, creative industries, creating another opportunity for us to 395 00:22:17,440 --> 00:22:23,000 Speaker 3: think about these on tapped industries that have gaps or opportunities, 396 00:22:23,040 --> 00:22:26,199 Speaker 3: and so Boost your Business was really about curating and 397 00:22:26,240 --> 00:22:29,200 Speaker 3: it was our first event that we held through our 398 00:22:29,320 --> 00:22:32,879 Speaker 3: Small Business Development Center that's also here at Morehouse to 399 00:22:33,000 --> 00:22:36,720 Speaker 3: truly understand what does that look like on what are 400 00:22:36,760 --> 00:22:39,760 Speaker 3: those opportunities. I want to also share with your audience 401 00:22:39,840 --> 00:22:42,840 Speaker 3: that for those that don't know, we do have an 402 00:22:42,560 --> 00:22:47,440 Speaker 3: SBDC center right here at Morehouse that offers these at 403 00:22:47,480 --> 00:22:51,800 Speaker 3: no cost consulting for any businesses that we're looking for 404 00:22:52,000 --> 00:22:54,639 Speaker 3: that's in this community. We're right here to serve you. 405 00:22:55,560 --> 00:22:58,359 Speaker 3: So if you have an idea, if you have moved 406 00:22:58,359 --> 00:23:01,160 Speaker 3: that idea along, if you to think about all these 407 00:23:01,160 --> 00:23:03,359 Speaker 3: things that we're thinking about, how do I develop that 408 00:23:03,440 --> 00:23:05,919 Speaker 3: business plan? Where do I get funding? How do I 409 00:23:06,000 --> 00:23:08,960 Speaker 3: scale my business? The s b d C at Morehouses 410 00:23:09,040 --> 00:23:11,399 Speaker 3: also here, So along with the m I e C 411 00:23:11,920 --> 00:23:14,199 Speaker 3: and the s B d C at Morehouse, we have 412 00:23:14,359 --> 00:23:18,600 Speaker 3: created a non stop, kind of one stop shop for 413 00:23:18,680 --> 00:23:21,840 Speaker 3: you and we can actually come in through a cohort 414 00:23:21,960 --> 00:23:23,840 Speaker 3: and then get engaged with the s B d C 415 00:23:23,960 --> 00:23:26,399 Speaker 3: for the life of your business. Is there a website? 416 00:23:26,560 --> 00:23:28,080 Speaker 1: Is there website doctor Bussie? 417 00:23:29,160 --> 00:23:31,280 Speaker 3: There there is a website. You can go to the 418 00:23:31,359 --> 00:23:34,240 Speaker 3: either Moorehouse dot e b U and say and get 419 00:23:34,240 --> 00:23:36,680 Speaker 3: a connection there, or you could actually go to m 420 00:23:36,800 --> 00:23:40,440 Speaker 3: C e C e n t e R dot com. 421 00:23:40,680 --> 00:23:44,160 Speaker 3: That's m C e C e n t e R 422 00:23:44,440 --> 00:23:48,879 Speaker 3: dot com and that's the Morehouse Entrepreneurship Center dot com. 423 00:23:48,960 --> 00:23:52,240 Speaker 3: So I encourage you to reach out and we're right 424 00:23:52,280 --> 00:23:53,159 Speaker 3: here to serve you. 425 00:23:53,720 --> 00:23:56,320 Speaker 1: But as we close out the show this interview, we 426 00:23:56,400 --> 00:23:58,360 Speaker 1: know we have a new elected president and they tell 427 00:23:58,400 --> 00:24:01,719 Speaker 1: me this president is going to be very very favorable 428 00:24:01,760 --> 00:24:07,400 Speaker 1: to entrepreneurs, small businesses, people in the corporate structure. Any 429 00:24:07,440 --> 00:24:10,200 Speaker 1: take on that as far as advice for people getting 430 00:24:10,240 --> 00:24:13,439 Speaker 1: in the new lane of people who have sustaining business 431 00:24:13,520 --> 00:24:17,120 Speaker 1: and looking into twenty twenty five with this new administration 432 00:24:17,200 --> 00:24:20,360 Speaker 1: coming on board and maybe the advantages of it will 433 00:24:20,400 --> 00:24:21,960 Speaker 1: bring to entrepreneurship. 434 00:24:23,480 --> 00:24:26,240 Speaker 3: We hope and we got to remain hopeful that the 435 00:24:27,200 --> 00:24:31,560 Speaker 3: new administration will carry on the work of the past administration. Correct. 436 00:24:31,840 --> 00:24:35,120 Speaker 3: Like I said, twenty million new businesses got started under 437 00:24:35,119 --> 00:24:39,240 Speaker 3: the Biden administration. Very excited with policies there. The one 438 00:24:39,240 --> 00:24:41,199 Speaker 3: piece that I will also share is that we know 439 00:24:41,320 --> 00:24:44,040 Speaker 3: it all work, and we put all that we do 440 00:24:44,160 --> 00:24:47,439 Speaker 3: between the MIEC and the SBbc into what we call 441 00:24:47,520 --> 00:24:51,320 Speaker 3: technical assistance. We're here to provide the training, the knowledge transfer. 442 00:24:51,680 --> 00:24:54,280 Speaker 3: But the one thing that we that I must admit 443 00:24:54,320 --> 00:24:57,240 Speaker 3: and even comes through in our research, is that technical 444 00:24:57,280 --> 00:25:01,359 Speaker 3: assistance alone does not solve the problem. The Equally as 445 00:25:01,440 --> 00:25:05,919 Speaker 3: important is policy. Federal and government policy is important with 446 00:25:05,960 --> 00:25:09,920 Speaker 3: this work, and so we're hoping that the policies under 447 00:25:09,960 --> 00:25:13,640 Speaker 3: the new administration will also be favorable. Because it's one 448 00:25:13,680 --> 00:25:16,520 Speaker 3: thing to say that I'm providing the knowledge and pull 449 00:25:16,560 --> 00:25:19,200 Speaker 3: yourself up by a bootstrap. But if you have policies 450 00:25:19,480 --> 00:25:23,639 Speaker 3: that are still designed to be against entrepreneurship, or somehow 451 00:25:23,680 --> 00:25:26,080 Speaker 3: or the other doesn't loosen up the capital where it 452 00:25:26,119 --> 00:25:28,919 Speaker 3: needs to be, then we got to also call it 453 00:25:28,920 --> 00:25:32,240 Speaker 3: what it is. Right. So, along with technical assistance, which 454 00:25:32,280 --> 00:25:34,679 Speaker 3: is the work that we're doing, we also need to 455 00:25:34,720 --> 00:25:40,119 Speaker 3: be pushing and advocating for positive policies that support this 456 00:25:40,280 --> 00:25:43,919 Speaker 3: work and really indeed move the needle in the direction 457 00:25:44,040 --> 00:25:46,639 Speaker 3: that we needed to go. So I'm hopeful that the 458 00:25:46,680 --> 00:25:49,840 Speaker 3: administration will also change those policies and bring about some 459 00:25:50,520 --> 00:25:53,520 Speaker 3: policies that will be favorable for this work that we 460 00:25:53,560 --> 00:25:57,840 Speaker 3: are all hoping to really boost the economy through entrepreneurship. 461 00:25:57,920 --> 00:26:01,320 Speaker 1: I'm not going to hope. I got my founding director 462 00:26:01,320 --> 00:26:03,520 Speaker 1: on a call here. That's what you do. You saw 463 00:26:03,520 --> 00:26:05,879 Speaker 1: it twenty years ago, you go see it through twenty 464 00:26:05,960 --> 00:26:09,280 Speaker 1: twenty five, twenty twenty six. Because you're a visionary and 465 00:26:09,280 --> 00:26:11,560 Speaker 1: you're a leader. Your person's set down and I've never 466 00:26:11,560 --> 00:26:13,439 Speaker 1: been disappointed when I brought you on this show, and 467 00:26:13,440 --> 00:26:16,760 Speaker 1: you've always uplifted me with information in my audience and 468 00:26:16,960 --> 00:26:19,400 Speaker 1: people react. You know, last time you was on the show, 469 00:26:19,400 --> 00:26:22,480 Speaker 1: you talked about goodwill, training people and paying them through 470 00:26:22,480 --> 00:26:25,760 Speaker 1: a training process. Four weeks later they get jobs. Now 471 00:26:25,800 --> 00:26:28,160 Speaker 1: you come talking about scaling your business. You're letting people 472 00:26:28,240 --> 00:26:30,720 Speaker 1: understand that. Come to us. We can help you. We 473 00:26:30,720 --> 00:26:34,240 Speaker 1: can mentor telling people about hey have that business plan 474 00:26:34,320 --> 00:26:38,400 Speaker 1: in place, telling people you you're trying to walk people through 475 00:26:38,400 --> 00:26:42,600 Speaker 1: a college platform and have them have an entrepreneurial mentality, 476 00:26:42,840 --> 00:26:45,000 Speaker 1: which means that you don't have to work a forty 477 00:26:45,040 --> 00:26:47,440 Speaker 1: hour week job. Hey, you got to put the time 478 00:26:47,480 --> 00:26:50,440 Speaker 1: in maybe eighty hours. But you can live your dream 479 00:26:50,760 --> 00:26:53,120 Speaker 1: and you can build it. But you have to understand 480 00:26:53,200 --> 00:26:55,920 Speaker 1: your competition. That's why I appreciate you when you come 481 00:26:55,920 --> 00:26:58,760 Speaker 1: on my show, Doctor Bussy. You tell people facts and 482 00:26:58,800 --> 00:26:59,840 Speaker 1: you don't sugar coat it. 483 00:27:00,160 --> 00:27:03,600 Speaker 3: I thank you as always, thank you so much, and 484 00:27:03,600 --> 00:27:05,960 Speaker 3: again I invite your audience to join us in December 485 00:27:05,960 --> 00:27:09,480 Speaker 3: eleven as we celebrate release our Black Business Report. Come 486 00:27:09,600 --> 00:27:12,280 Speaker 3: join us to celebrate at a legacy luncheon on the 487 00:27:12,320 --> 00:27:15,719 Speaker 3: twelve at twelve o'clock December eleventh. Reach out to us. 488 00:27:15,800 --> 00:27:17,960 Speaker 3: We have a construction cohort that is open. If you're 489 00:27:17,960 --> 00:27:21,240 Speaker 3: in the construction field, please do join our cohort. Apply 490 00:27:21,600 --> 00:27:24,159 Speaker 3: and we have a retail cohort that's coming up also 491 00:27:24,200 --> 00:27:26,600 Speaker 3: in January. So if you're in the retail business have 492 00:27:26,640 --> 00:27:29,119 Speaker 3: a product to sell trying to get into a store, 493 00:27:29,440 --> 00:27:33,320 Speaker 3: that that cohort would also be for you. Rashaan, thank 494 00:27:33,359 --> 00:27:35,560 Speaker 3: you so much. I hope you have me back again. 495 00:27:35,800 --> 00:27:37,120 Speaker 4: You know you'd be back in January. 496 00:27:37,200 --> 00:27:38,960 Speaker 1: Come on now every quarter, I'm. 497 00:27:38,880 --> 00:27:40,119 Speaker 3: Gonna have you in here. 498 00:27:40,200 --> 00:27:43,040 Speaker 1: We innovate, we changing the game. Thank you doctor Tiffany 499 00:27:43,080 --> 00:27:45,160 Speaker 1: Busley for coming on my show and changing the game 500 00:27:45,160 --> 00:27:46,480 Speaker 1: with information we talked soon. 501 00:27:46,480 --> 00:27:49,760 Speaker 3: Okay, thank you, take care, bye bye. 502 00:27:50,200 --> 00:27:52,480 Speaker 1: If you want to you know, hey, you want to 503 00:27:52,480 --> 00:27:55,040 Speaker 1: be a part of this, just listen every week because 504 00:27:55,240 --> 00:27:58,119 Speaker 1: I bring the guests in. I got another fantastic guest 505 00:27:58,400 --> 00:28:02,280 Speaker 1: when it comes to scholarship tunities for your child, don't 506 00:28:02,280 --> 00:28:05,720 Speaker 1: go nowhere you listen to Money Making Conversation Masterclass hosted 507 00:28:05,760 --> 00:28:09,639 Speaker 1: by me Rushan McDonald. This has been another edition of 508 00:28:09,680 --> 00:28:13,960 Speaker 1: Money Making Conversation Masterclass hosted by Me Rushan McDonald. Thank 509 00:28:13,960 --> 00:28:16,080 Speaker 1: you to our guests on the show today and thank 510 00:28:16,160 --> 00:28:17,760 Speaker 1: you our listening to audience. 511 00:28:17,960 --> 00:28:18,120 Speaker 3: Now. 512 00:28:18,119 --> 00:28:20,120 Speaker 4: If you want to listen to any episode I want 513 00:28:20,119 --> 00:28:24,080 Speaker 4: to be a guest on the show, visit Moneymakingconversations dot com. 514 00:28:24,119 --> 00:28:27,760 Speaker 4: Our social media handle is money Making Conversation. Join us 515 00:28:27,760 --> 00:28:30,320 Speaker 4: next week and remember to always leave with your gifts. 516 00:28:30,680 --> 00:28:31,240 Speaker 4: Keep winning.