1 00:00:04,400 --> 00:00:07,800 Speaker 1: Welcome to Tech Stuff, a production from I Heart Radio. 2 00:00:12,000 --> 00:00:15,000 Speaker 1: Hey there, and welcome to tech Stuff. I'm your host, 3 00:00:15,160 --> 00:00:18,200 Speaker 1: Jonathan Strickland. I'm an executive producer with I Heart Radio 4 00:00:18,320 --> 00:00:21,040 Speaker 1: and I love all things tech and it's time for 5 00:00:21,079 --> 00:00:24,759 Speaker 1: a classic episode. This episode published on Christmas Eve of 6 00:00:24,880 --> 00:00:29,320 Speaker 1: two thousand fourteen and is titled The ce S Story, 7 00:00:29,760 --> 00:00:32,879 Speaker 1: so ce S being the Consumer Electronics Show, it's a 8 00:00:32,920 --> 00:00:35,280 Speaker 1: It's a show I haven't attended for a couple of years, 9 00:00:35,280 --> 00:00:38,040 Speaker 1: and I mean to be fair, like they didn't have 10 00:00:38,080 --> 00:00:42,199 Speaker 1: one in because of the pandemic UM. I'm not certain 11 00:00:42,280 --> 00:00:45,680 Speaker 1: what the plan is for one. I think the idea 12 00:00:45,760 --> 00:00:47,440 Speaker 1: was that they were going to have it in person again, 13 00:00:47,479 --> 00:00:49,199 Speaker 1: but it's been a while since I've looked into it. 14 00:00:49,600 --> 00:00:53,519 Speaker 1: I have not made any plans to attend UM, but 15 00:00:53,760 --> 00:00:57,960 Speaker 1: we'll see if I ever go back. It's an interesting experience, 16 00:00:58,560 --> 00:01:02,400 Speaker 1: not necessarily one of my favorite things to do, except 17 00:01:02,480 --> 00:01:05,160 Speaker 1: for the fact that whenever I do go I tend 18 00:01:05,160 --> 00:01:08,559 Speaker 1: to see some of my peers in the tech podcasting space, 19 00:01:08,840 --> 00:01:11,320 Speaker 1: and it's always nice to see them in person. I 20 00:01:11,360 --> 00:01:17,760 Speaker 1: am a great admirer of many of the technology podcasting field, 21 00:01:18,280 --> 00:01:20,240 Speaker 1: and it's just nice to be able to rub elbows 22 00:01:20,280 --> 00:01:22,440 Speaker 1: with them, chat with them, just see how they're doing. 23 00:01:23,319 --> 00:01:27,280 Speaker 1: Always appreciate that seeing the technology in person also pretty cool. 24 00:01:27,760 --> 00:01:31,160 Speaker 1: But there's a lot that goes on at c E 25 00:01:31,360 --> 00:01:35,560 Speaker 1: S that I just find physically and mentally exhausting. Anyway, 26 00:01:35,800 --> 00:01:40,200 Speaker 1: let's listen to this classic episode. The organization behind c 27 00:01:40,280 --> 00:01:44,160 Speaker 1: E s UM basically is right in thinking that a 28 00:01:44,160 --> 00:01:46,640 Speaker 1: lot more people know about this show than than they 29 00:01:46,760 --> 00:01:50,360 Speaker 1: used to. Yeah, it's the Consumer Electronics Association that puts 30 00:01:50,440 --> 00:01:52,760 Speaker 1: on the show, and that that's an organization of around 31 00:01:52,760 --> 00:01:56,360 Speaker 1: two thousand companies that are in the consumer electronics industry. 32 00:01:56,880 --> 00:02:00,320 Speaker 1: And these companies have formed this organization for many since. 33 00:02:00,760 --> 00:02:03,400 Speaker 1: Part of it is the organization conducts a lot of 34 00:02:03,440 --> 00:02:05,840 Speaker 1: market research to kind of find out what consumers are 35 00:02:05,840 --> 00:02:08,000 Speaker 1: interested in, what the trends are going to be, so 36 00:02:08,040 --> 00:02:10,200 Speaker 1: that companies can kind of get a jump on things 37 00:02:10,240 --> 00:02:13,760 Speaker 1: and start developing products that are going to really appeal 38 00:02:13,840 --> 00:02:16,440 Speaker 1: to people. You know that there's always a challenge figuring 39 00:02:16,440 --> 00:02:18,840 Speaker 1: out what people are going to be interested in and 40 00:02:18,840 --> 00:02:21,520 Speaker 1: and developing that because you know, most of these products 41 00:02:21,600 --> 00:02:26,120 Speaker 1: have development cycles that last a couple of years. So yeah, 42 00:02:26,120 --> 00:02:28,400 Speaker 1: so to be able to identify what a trend is 43 00:02:28,400 --> 00:02:31,600 Speaker 1: going to be not tomorrow but two years from tomorrow 44 00:02:32,040 --> 00:02:34,320 Speaker 1: is a huge challenge. So that's part of what the 45 00:02:34,400 --> 00:02:38,120 Speaker 1: c e A does. They also have networking opportunities. UM. 46 00:02:38,160 --> 00:02:39,960 Speaker 1: I mean, obviously you've got a lot of these really 47 00:02:39,960 --> 00:02:44,399 Speaker 1: important folks in various major companies and they all tend 48 00:02:44,440 --> 00:02:46,600 Speaker 1: to know each other through organizations like the c e 49 00:02:46,680 --> 00:02:51,080 Speaker 1: A and UH. It's also about education around things like 50 00:02:51,160 --> 00:02:54,120 Speaker 1: legislation and regulation. There's a lot of these industries do 51 00:02:54,240 --> 00:02:57,639 Speaker 1: have legislation and regulations surrounding them, so it's important for 52 00:02:57,840 --> 00:02:59,800 Speaker 1: companies to be aware of that and to know what 53 00:03:00,160 --> 00:03:04,800 Speaker 1: is and isn't cricket before they go into developing a product. 54 00:03:05,240 --> 00:03:08,799 Speaker 1: Well but if but CS is, they're big, like that's 55 00:03:08,840 --> 00:03:11,200 Speaker 1: the thing everyone knows them for. The c e S 56 00:03:11,320 --> 00:03:14,120 Speaker 1: is just it's it's the public face of the organization 57 00:03:14,160 --> 00:03:17,600 Speaker 1: and it's and it's become such a huge event, especially 58 00:03:17,639 --> 00:03:23,000 Speaker 1: from its humble beginnings. Yes, yes, but in in essence, um, 59 00:03:23,000 --> 00:03:26,680 Speaker 1: it's a trade show. UM. Basically a big open floor 60 00:03:27,040 --> 00:03:30,560 Speaker 1: with booths where companies are showing off their products and 61 00:03:30,639 --> 00:03:34,639 Speaker 1: there are people representatives from the company, not necessarily company employees. 62 00:03:34,680 --> 00:03:38,480 Speaker 1: Sometimes they're they're pr people that they've hired to hired 63 00:03:38,520 --> 00:03:41,320 Speaker 1: guns who come in and they've got fact sheets about 64 00:03:41,400 --> 00:03:44,400 Speaker 1: all the different products that they have all memorized, and 65 00:03:44,680 --> 00:03:46,640 Speaker 1: they're happy to spout off. But if you ask them 66 00:03:46,640 --> 00:03:48,480 Speaker 1: anything that's not on the fact sheet, then they give 67 00:03:48,520 --> 00:03:52,000 Speaker 1: you an email. Here take my card. Yeah. Um, we'll 68 00:03:52,000 --> 00:03:55,040 Speaker 1: get into into what it's like. It's it's interesting to note, 69 00:03:55,680 --> 00:03:59,320 Speaker 1: um that this, you know, we were in a gadget 70 00:03:59,360 --> 00:04:01,560 Speaker 1: hungry world now in the in the two thousands, when 71 00:04:01,560 --> 00:04:04,880 Speaker 1: the twenty fe century uh before that, you know, it's 72 00:04:04,920 --> 00:04:07,520 Speaker 1: like the nineties were kind of like that to the eighties. 73 00:04:07,560 --> 00:04:10,840 Speaker 1: We had the Walkman, we had the debut of the 74 00:04:10,920 --> 00:04:15,119 Speaker 1: compact disc player, um, which we'll get into in a minute. Um. 75 00:04:15,160 --> 00:04:18,680 Speaker 1: You know, we we we live in an electronics crazy world. 76 00:04:18,760 --> 00:04:22,200 Speaker 1: But the show goes back a little before that, to 77 00:04:22,279 --> 00:04:26,719 Speaker 1: a time when there weren't um, you know, fifty different 78 00:04:27,040 --> 00:04:30,040 Speaker 1: things plugged into our walls in our living room, uh 79 00:04:30,320 --> 00:04:34,120 Speaker 1: sucking down juice. There were there were this organization, and 80 00:04:34,160 --> 00:04:38,040 Speaker 1: this event dates back into the nineteen sixties. Nineteen sixty 81 00:04:38,120 --> 00:04:40,359 Speaker 1: seven in New York City, that was the first CES, 82 00:04:40,440 --> 00:04:43,599 Speaker 1: and back then electronics consisted of one radio and a 83 00:04:43,640 --> 00:04:47,960 Speaker 1: television that didn't work yet not true. No, that's that's 84 00:04:48,000 --> 00:04:51,039 Speaker 1: t That was a complete and well the seven part 85 00:04:51,080 --> 00:04:53,520 Speaker 1: was true, but the rest was a lie. I did 86 00:04:53,640 --> 00:04:58,520 Speaker 1: find a flicker set of photos from uh from early 87 00:04:58,640 --> 00:05:01,080 Speaker 1: c e s s back in but there was around 88 00:05:01,120 --> 00:05:08,679 Speaker 1: in nineteen sixty seven. That's amazing the photos. However, Um, 89 00:05:07,240 --> 00:05:12,000 Speaker 1: it's it's interesting, um to see people lined up at 90 00:05:12,000 --> 00:05:15,320 Speaker 1: the registration booth um where you can count them wearing 91 00:05:15,600 --> 00:05:18,440 Speaker 1: wearing suits and ties. Yes, you know, because hey, you 92 00:05:18,480 --> 00:05:20,359 Speaker 1: know they were members of the press and it was 93 00:05:20,360 --> 00:05:22,320 Speaker 1: a trade show, you know, and it was a trade 94 00:05:22,360 --> 00:05:26,160 Speaker 1: show you dressed up, Yeah, it was. And none of 95 00:05:26,200 --> 00:05:30,800 Speaker 1: them were were platify right right there you are, Perry. Uh. 96 00:05:30,839 --> 00:05:34,599 Speaker 1: The so that that first show, there were two hundred 97 00:05:34,600 --> 00:05:38,039 Speaker 1: exhibitors at that first show, and there were seventeen dollars 98 00:05:38,440 --> 00:05:41,640 Speaker 1: five hundred people attending this show. And we should also 99 00:05:41,640 --> 00:05:46,279 Speaker 1: point out that when we say people, yeah, if only 100 00:05:46,560 --> 00:05:49,279 Speaker 1: I could go for half a day and I'd be done, Um, 101 00:05:49,520 --> 00:05:55,560 Speaker 1: seventeen attendees and and uh, the attendees were all industry related. 102 00:05:56,080 --> 00:05:58,120 Speaker 1: You know, it's not open to the public. Why why 103 00:05:58,160 --> 00:05:59,880 Speaker 1: why would you want to go? Yes? Because I mean 104 00:05:59,880 --> 00:06:04,880 Speaker 1: the idea. I mean, I often ask myself that question, 105 00:06:05,320 --> 00:06:08,479 Speaker 1: but now the uh, the yeah, but I mean it's 106 00:06:08,560 --> 00:06:12,560 Speaker 1: their variations on different TV sets and different kind of 107 00:06:12,640 --> 00:06:15,320 Speaker 1: radio stuff that's interesting. But for the most part, what 108 00:06:15,400 --> 00:06:18,520 Speaker 1: this is for, it's it's for the vendors, that the 109 00:06:18,600 --> 00:06:22,640 Speaker 1: manufacturers to show off new products to retailers so that 110 00:06:22,720 --> 00:06:26,520 Speaker 1: retailers will go and order the devices from the manufacturer 111 00:06:26,520 --> 00:06:29,560 Speaker 1: and start selling them through their retail stores. That's typical 112 00:06:29,600 --> 00:06:31,640 Speaker 1: of a trade show. That's what they're for. That's that's 113 00:06:31,680 --> 00:06:34,920 Speaker 1: the main that's the big business that's going on at 114 00:06:35,000 --> 00:06:37,440 Speaker 1: C E S. And then you have the press as 115 00:06:37,480 --> 00:06:41,240 Speaker 1: well that covers CS. And I think back in nineteen 116 00:06:41,279 --> 00:06:44,760 Speaker 1: sixty seven, there probably weren't any bloggers, but it was 117 00:06:44,800 --> 00:06:48,160 Speaker 1: all journalists, um so, and I'm assuming that a lot 118 00:06:48,200 --> 00:06:50,559 Speaker 1: of them probably wouldn't have been interested in this because 119 00:06:50,560 --> 00:06:55,280 Speaker 1: this isn't as interesting to the reader in nineteen sixties seven, uh, 120 00:06:55,360 --> 00:06:58,200 Speaker 1: the general reader as it would be today. Yeah. The 121 00:06:58,720 --> 00:07:02,080 Speaker 1: you know, the there did become kind of an interesting 122 00:07:02,279 --> 00:07:06,320 Speaker 1: uh history at CES for new technologies to debut there, 123 00:07:06,320 --> 00:07:08,479 Speaker 1: and we'll talk about those in a little bit. But 124 00:07:08,800 --> 00:07:10,680 Speaker 1: when it first started, it was pretty it was it 125 00:07:10,720 --> 00:07:13,640 Speaker 1: was fairly modest, and it was not the only big 126 00:07:13,680 --> 00:07:15,560 Speaker 1: trade show out there either. I mean, you know, it's 127 00:07:15,560 --> 00:07:17,880 Speaker 1: one of the ones that we hear about consistently today, 128 00:07:17,920 --> 00:07:19,720 Speaker 1: but it's not the only one. It was actually a 129 00:07:19,720 --> 00:07:24,720 Speaker 1: spinoff of another trade show, the Chicago Music Show back 130 00:07:24,720 --> 00:07:28,840 Speaker 1: in the day. Interesting but uh, and then you know, 131 00:07:28,880 --> 00:07:31,080 Speaker 1: you skip ahead by about a decade unless you had 132 00:07:31,080 --> 00:07:32,640 Speaker 1: do you had specific things you wanted to talk about 133 00:07:32,640 --> 00:07:34,280 Speaker 1: in the early history of c e s um No, 134 00:07:34,400 --> 00:07:37,160 Speaker 1: not necessarily, so I was thinking, like back in around 135 00:07:38,480 --> 00:07:41,280 Speaker 1: the c e A decided to try something new and 136 00:07:41,440 --> 00:07:45,120 Speaker 1: hold actually two trade shows per year. It was the 137 00:07:45,160 --> 00:07:47,320 Speaker 1: winter in the summer, right, and the winter one was 138 00:07:47,360 --> 00:07:50,080 Speaker 1: always in Vegas, and the summer one for the first 139 00:07:50,480 --> 00:07:54,680 Speaker 1: first couple of decades was in Chicago. But then in 140 00:07:55,960 --> 00:07:59,000 Speaker 1: c e A decided to try and experiment and move 141 00:07:59,160 --> 00:08:03,160 Speaker 1: the summer city two different destinations and to kind of 142 00:08:03,360 --> 00:08:05,240 Speaker 1: play that, play with that and see how that went. 143 00:08:05,600 --> 00:08:09,000 Speaker 1: Originally they were going to go to Philadelphia in I think, 144 00:08:09,080 --> 00:08:13,360 Speaker 1: and then the problem was it was scheduled directly against uh, 145 00:08:13,480 --> 00:08:16,960 Speaker 1: the E three UM event and E three the Electronic 146 00:08:17,360 --> 00:08:21,200 Speaker 1: Entertainment Expo is another big trade show. UH, And that's 147 00:08:21,200 --> 00:08:24,080 Speaker 1: so a lot of exhibitors were kind of expressing concerned 148 00:08:24,080 --> 00:08:26,040 Speaker 1: about that because they really wanted to be and and 149 00:08:26,200 --> 00:08:28,320 Speaker 1: retailers too, they wanted to be at the other trade 150 00:08:28,360 --> 00:08:30,480 Speaker 1: show as well. They'd have to pick between the two. 151 00:08:30,480 --> 00:08:32,480 Speaker 1: And if if you've got one show that has two 152 00:08:32,480 --> 00:08:34,600 Speaker 1: shows a year and one that only has one show 153 00:08:34,600 --> 00:08:37,040 Speaker 1: a year, well then that's easy. You you skip the 154 00:08:37,040 --> 00:08:39,040 Speaker 1: one that has two, you can go to the other show, 155 00:08:39,320 --> 00:08:42,520 Speaker 1: and then you've got you you still have another chance 156 00:08:42,559 --> 00:08:45,600 Speaker 1: to make it to the first one. So they tried 157 00:08:45,640 --> 00:08:50,080 Speaker 1: that a couple of times. Uh in they decided, you know, 158 00:08:50,200 --> 00:08:51,880 Speaker 1: this doesn't make any sense. We're just gonna do one 159 00:08:51,920 --> 00:08:53,800 Speaker 1: show a year. It'll be that Winter show and it's 160 00:08:53,800 --> 00:08:59,360 Speaker 1: gonna be in Vegas. And that's how it's been since. So, Um, 161 00:08:59,480 --> 00:09:01,880 Speaker 1: you wanted to talk about some of the products, some 162 00:09:01,960 --> 00:09:05,439 Speaker 1: of the technologies that have debuted at c E S. Yeah, 163 00:09:05,559 --> 00:09:08,839 Speaker 1: we actually we actually have several um tech stuff episodes 164 00:09:08,960 --> 00:09:13,280 Speaker 1: about some of the technologies that have that we're first 165 00:09:13,280 --> 00:09:18,840 Speaker 1: shown off to people beyond the manufacturers at c E S. Yeah. Yeah, 166 00:09:18,880 --> 00:09:21,840 Speaker 1: and um, this is this is one of those those 167 00:09:21,880 --> 00:09:25,000 Speaker 1: things about the show. Um, well, we were going to 168 00:09:25,120 --> 00:09:26,600 Speaker 1: talk about what it's like to go to the show. 169 00:09:26,800 --> 00:09:28,520 Speaker 1: But if you go to to any of the booths, 170 00:09:28,600 --> 00:09:33,480 Speaker 1: I mean, you're likely to see incremental changes in a product, 171 00:09:34,040 --> 00:09:36,920 Speaker 1: the next version of a technology. Yeah, we've got the 172 00:09:37,240 --> 00:09:41,400 Speaker 1: new camera which has a slightly faster, um, you know, 173 00:09:41,720 --> 00:09:44,400 Speaker 1: ability to do burst photography. Well a few years ago 174 00:09:44,440 --> 00:09:48,079 Speaker 1: burst photography was new. Yeah, yeah, so yeast an improvement. 175 00:09:48,120 --> 00:09:51,240 Speaker 1: I'd say the stuff you encounter at C E S 176 00:09:51,400 --> 00:09:55,560 Speaker 1: is just a slight evolution on technology we've already seen. 177 00:09:56,320 --> 00:09:59,760 Speaker 1: But that one percent and and you know they're they're 178 00:10:00,160 --> 00:10:03,920 Speaker 1: um variations on stuff. It'll be uh, you know, things 179 00:10:04,000 --> 00:10:07,560 Speaker 1: that are slightly smaller, you know than last year, or 180 00:10:07,600 --> 00:10:10,440 Speaker 1: they come in different colors, or like the a camera 181 00:10:10,520 --> 00:10:13,760 Speaker 1: that incorporates a button so that you can share photos 182 00:10:13,840 --> 00:10:17,160 Speaker 1: on social networking sites more more readily. Yeah, that kind 183 00:10:17,160 --> 00:10:20,360 Speaker 1: of stuff, well, the new feature that's in a pre 184 00:10:20,440 --> 00:10:23,600 Speaker 1: existing technology. Yeah. Or you'll go to a or will 185 00:10:23,720 --> 00:10:27,199 Speaker 1: go to a press event and they'll we'll find out that, um, 186 00:10:27,280 --> 00:10:31,400 Speaker 1: the TVs are not any particularly larger or or thinner 187 00:10:31,440 --> 00:10:33,120 Speaker 1: than they were last year, but this time they're in 188 00:10:33,200 --> 00:10:35,920 Speaker 1: blue because blue is the trendy color this year. But 189 00:10:36,840 --> 00:10:39,400 Speaker 1: you will find this stuff that is brand new and 190 00:10:39,600 --> 00:10:42,640 Speaker 1: stuff that is that was previously unavailable to the public 191 00:10:43,440 --> 00:10:49,640 Speaker 1: that will be including um. And my first device was groundbreaking. 192 00:10:50,120 --> 00:10:52,400 Speaker 1: And when I mean groundbreaking, it's because it was large 193 00:10:52,400 --> 00:10:57,079 Speaker 1: and heavy. Video cassette recorder yep, YEP. Video cassette recorders 194 00:10:57,120 --> 00:11:00,720 Speaker 1: or VCRs debuted at ce S some as the first 195 00:11:00,760 --> 00:11:04,760 Speaker 1: time anyone outside of the the industry got a chance 196 00:11:04,800 --> 00:11:06,959 Speaker 1: to get a look at one of these, and um, 197 00:11:07,120 --> 00:11:09,000 Speaker 1: for those of you who don't remember, VCRs were a 198 00:11:09,000 --> 00:11:12,360 Speaker 1: big thing. Yeah, yeah, and one of your your hits 199 00:11:12,360 --> 00:11:14,560 Speaker 1: now this I have a list that came from c 200 00:11:14,720 --> 00:11:17,800 Speaker 1: e S itself, the next of which was the laser 201 00:11:17,800 --> 00:11:20,680 Speaker 1: disc player in nineteen seventy four, and that was that 202 00:11:20,760 --> 00:11:23,400 Speaker 1: was pretty huge. Yeah, that was LaserDisc players ended up 203 00:11:23,400 --> 00:11:26,520 Speaker 1: being more of a niche market. There was a like 204 00:11:26,520 --> 00:11:31,199 Speaker 1: an enthusiast market that it was extremely popular, and um, 205 00:11:31,240 --> 00:11:34,679 Speaker 1: I mean there's still devotees of the the LaserDisc player 206 00:11:34,720 --> 00:11:38,640 Speaker 1: out there today, but it never reached a kind of 207 00:11:38,679 --> 00:11:42,640 Speaker 1: widespread adoption. And I'm going to do that thing that 208 00:11:43,080 --> 00:11:44,640 Speaker 1: Jonathan hates it when I do, I want to actually 209 00:11:44,640 --> 00:11:48,880 Speaker 1: hold something up, especially do you recognize this device that 210 00:11:48,920 --> 00:11:53,080 Speaker 1: would be the first cheap digital watch from Texas Instruments. Yes, 211 00:11:53,480 --> 00:11:56,280 Speaker 1: it made its its debut in the in the mid seventies. 212 00:11:56,360 --> 00:12:00,320 Speaker 1: I did recognize it. Yeah, that was if you listen 213 00:12:00,400 --> 00:12:03,800 Speaker 1: to our Texas Instruments episodes, then you know we actually 214 00:12:03,840 --> 00:12:07,640 Speaker 1: talked about that about how t I helped bring in 215 00:12:07,679 --> 00:12:12,800 Speaker 1: this era of of less expensive digital watches. Before that, 216 00:12:12,880 --> 00:12:15,960 Speaker 1: they were all these luxury items that cost hundreds of 217 00:12:15,960 --> 00:12:20,520 Speaker 1: dollars transistors. It's transistors speaking of something that has transistors 218 00:12:20,520 --> 00:12:22,880 Speaker 1: in it. UM a device that I owned in the 219 00:12:22,960 --> 00:12:25,480 Speaker 1: nineteen seventies and this, uh, it's it's interesting that you 220 00:12:25,480 --> 00:12:27,520 Speaker 1: brought up E three in the mid nineties because E 221 00:12:27,600 --> 00:12:30,839 Speaker 1: three is much younger trade show. Um, if you wanted 222 00:12:30,880 --> 00:12:34,720 Speaker 1: to show off the next device, you would have to 223 00:12:34,720 --> 00:12:36,400 Speaker 1: take it to c e S because there wasn't an 224 00:12:36,440 --> 00:12:39,360 Speaker 1: E three UM when it showed up in nineteen seventy seven, 225 00:12:39,360 --> 00:12:42,880 Speaker 1: and now would be Attri's VCS video computer system. Other 226 00:12:43,320 --> 00:12:46,560 Speaker 1: consoles also first debuted at c S, including some that 227 00:12:46,679 --> 00:12:50,520 Speaker 1: debuted after E three started. That includes Pong. That's that 228 00:12:50,600 --> 00:12:53,760 Speaker 1: was that was before E three, But any s that 229 00:12:53,840 --> 00:12:56,679 Speaker 1: also debuted CS in in America, granted, had had already 230 00:12:56,720 --> 00:13:00,320 Speaker 1: been out in Japan, but made its American debut in 231 00:13:00,600 --> 00:13:04,800 Speaker 1: UH on a Winter CES show and then UM also 232 00:13:05,720 --> 00:13:10,440 Speaker 1: the Xbox UM. Traditionally, there are several keynote speeches that 233 00:13:10,559 --> 00:13:13,959 Speaker 1: take place at CES. It's not all just out there 234 00:13:14,000 --> 00:13:16,439 Speaker 1: on the trade show floor where you're looking at booths. 235 00:13:16,600 --> 00:13:19,120 Speaker 1: They also have sessions that they hold where they talk 236 00:13:19,200 --> 00:13:23,040 Speaker 1: about trends and technology and and companies will have a 237 00:13:23,120 --> 00:13:25,960 Speaker 1: press of event where they will unveil the stuff that 238 00:13:26,000 --> 00:13:27,400 Speaker 1: you would be able to see on the floor, but 239 00:13:27,480 --> 00:13:29,560 Speaker 1: you'll get an early look at what it can do 240 00:13:29,679 --> 00:13:33,680 Speaker 1: before you get to the floor. Well, Microsoft has had 241 00:13:33,720 --> 00:13:38,199 Speaker 1: a keynote slot at CS for years, and at one 242 00:13:38,240 --> 00:13:42,680 Speaker 1: of these they unveiled the Xbox So that was It 243 00:13:42,800 --> 00:13:46,240 Speaker 1: wasn't any three thing that was before Microsoft was big 244 00:13:46,240 --> 00:13:50,920 Speaker 1: in games. Yeah, that was. It was a huge splash 245 00:13:50,960 --> 00:13:53,960 Speaker 1: for Microsoft because you know, Microsoft had been involved in 246 00:13:54,000 --> 00:13:56,520 Speaker 1: games on the computer side, but not so much on 247 00:13:56,559 --> 00:14:00,920 Speaker 1: the console side. So this was definitely any big move 248 00:14:01,080 --> 00:14:03,720 Speaker 1: and turned out to be a really successful one, which, 249 00:14:04,160 --> 00:14:05,800 Speaker 1: you know, it's nice to be able to say that 250 00:14:05,840 --> 00:14:09,360 Speaker 1: about Microsoft. Yeah, you're right. I didn't mean to say 251 00:14:09,360 --> 00:14:12,440 Speaker 1: that they weren't because they had done uh, they had 252 00:14:12,480 --> 00:14:16,280 Speaker 1: been releasing games for years, not on the scale that 253 00:14:16,400 --> 00:14:18,960 Speaker 1: the Xbox, right, it was all it was all computer based, 254 00:14:18,960 --> 00:14:22,480 Speaker 1: like Microsoft Light Simulator type stuff. We'll be back with 255 00:14:22,520 --> 00:14:25,320 Speaker 1: more about the ce S story in just a moment, 256 00:14:25,360 --> 00:14:35,880 Speaker 1: but first let's take a quick break the other technologies 257 00:14:35,880 --> 00:14:38,520 Speaker 1: that debuted at CES. UM. Well will you're talking about 258 00:14:38,560 --> 00:14:40,960 Speaker 1: laser discs and VCRs. Let's stay on that topic. There 259 00:14:42,280 --> 00:14:44,160 Speaker 1: was a big year because that was when the cam 260 00:14:44,240 --> 00:14:47,240 Speaker 1: quarter and Compact disc player was shown off. C d 261 00:14:47,440 --> 00:14:52,000 Speaker 1: S and then DVDs also debuted at c e S, 262 00:14:52,120 --> 00:14:55,920 Speaker 1: and as did um Blu Ray. Yes, it also debuted 263 00:14:55,920 --> 00:14:59,840 Speaker 1: at CES. Yeah. Oh, and don't forget that earth shattering 264 00:15:00,240 --> 00:15:07,360 Speaker 1: announcement from Sony the mini disc. Yeah. Very popular in 265 00:15:07,400 --> 00:15:09,720 Speaker 1: other parts of the world, not so much in the 266 00:15:09,800 --> 00:15:12,720 Speaker 1: United States. Um. You know, hi, hi d f TV 267 00:15:12,960 --> 00:15:18,240 Speaker 1: here in the United States. Um you know, plasma TVs, um, 268 00:15:18,360 --> 00:15:20,880 Speaker 1: you know, all kinds of stuff, and of course three 269 00:15:20,960 --> 00:15:25,040 Speaker 1: d HDTV in the in the two thousand nine. Yeah, 270 00:15:25,080 --> 00:15:29,080 Speaker 1: so let's talk a little bit about um. Well, first 271 00:15:29,120 --> 00:15:32,440 Speaker 1: of all, let's talk about two thousand. Uh, I've got 272 00:15:32,440 --> 00:15:34,720 Speaker 1: one event in two thousand five. This was before we 273 00:15:34,720 --> 00:15:36,520 Speaker 1: went but in two thousand five we have to talk 274 00:15:36,560 --> 00:15:41,000 Speaker 1: about the the embarrassing moment for Bill Gates, Yeah, that 275 00:15:41,160 --> 00:15:42,960 Speaker 1: that you know what, in doing the research for this, 276 00:15:43,000 --> 00:15:45,400 Speaker 1: I wanted to look for products and things that made 277 00:15:45,480 --> 00:15:48,440 Speaker 1: their debut, and that one was mentioned in several and 278 00:15:48,480 --> 00:15:51,200 Speaker 1: it kind of kind of feel terrible about it. You 279 00:15:51,200 --> 00:15:54,520 Speaker 1: know that so many people remember it. Sometimes stuff doesn't beat, 280 00:15:55,240 --> 00:15:57,720 Speaker 1: that's the problem. So yeah, for that to happen to 281 00:15:57,800 --> 00:16:02,160 Speaker 1: the company's founder and on a keynote speech, here's here's 282 00:16:02,160 --> 00:16:04,120 Speaker 1: what happened, because you know, we're dancing around it. So 283 00:16:04,160 --> 00:16:06,720 Speaker 1: Bill Gates is up on stage and he is, uh, 284 00:16:08,120 --> 00:16:13,400 Speaker 1: he's demonstrating a Windows Media Center to a crowd at 285 00:16:13,440 --> 00:16:17,160 Speaker 1: c e S and as he's demonstrating it, the system 286 00:16:17,240 --> 00:16:21,080 Speaker 1: crashes and he gets the blue screen of death. So 287 00:16:21,320 --> 00:16:23,760 Speaker 1: imagine being the CEO of a company. You're showing off 288 00:16:23,760 --> 00:16:28,080 Speaker 1: your latest product on on a device that has had 289 00:16:28,320 --> 00:16:31,920 Speaker 1: its share of jokes directed at it for its the 290 00:16:31,960 --> 00:16:33,760 Speaker 1: you know, the fact that it does tend to crash, 291 00:16:33,800 --> 00:16:35,600 Speaker 1: and that the when it does crash, you get this 292 00:16:35,680 --> 00:16:39,880 Speaker 1: blue screen. For that to happen in public on the stage, 293 00:16:39,920 --> 00:16:42,760 Speaker 1: that had to have been a little, uh, you know, 294 00:16:43,040 --> 00:16:45,840 Speaker 1: a little bit embarrassing, and the press had a pretty 295 00:16:45,840 --> 00:16:47,880 Speaker 1: good time with it, and it still does. So. Anytime 296 00:16:47,920 --> 00:16:50,560 Speaker 1: you see like a wrap up of big moments and ces, 297 00:16:50,640 --> 00:16:54,520 Speaker 1: like Chris was saying, it tends to be included. Um. 298 00:16:54,640 --> 00:16:57,520 Speaker 1: Um and I have one more big moment in a 299 00:16:57,640 --> 00:17:01,200 Speaker 1: similar vein that I think can and easily launched us 300 00:17:01,240 --> 00:17:03,480 Speaker 1: into the second half of our podcast, where we talk 301 00:17:03,520 --> 00:17:06,320 Speaker 1: about what it's like to be at the show. Um, 302 00:17:06,440 --> 00:17:08,840 Speaker 1: Jonathan and I. The only time that Jonathan and I 303 00:17:08,880 --> 00:17:11,920 Speaker 1: attended c E S together was in two thousand eight. Yes, 304 00:17:12,960 --> 00:17:16,760 Speaker 1: and there was another UM. I hate to use the 305 00:17:16,880 --> 00:17:20,760 Speaker 1: term epic fail, but this is this was painful and 306 00:17:20,760 --> 00:17:23,800 Speaker 1: in its obviousness, UM, I know what you're going for, 307 00:17:23,920 --> 00:17:25,800 Speaker 1: but I want to hear it. We had an opportunity 308 00:17:25,840 --> 00:17:28,520 Speaker 1: to be on the show floor early because we were 309 00:17:28,760 --> 00:17:31,679 Speaker 1: members of the media, so we got a chance to 310 00:17:31,800 --> 00:17:34,000 Speaker 1: kind of seat. Now, most of the booths were kind 311 00:17:34,000 --> 00:17:37,000 Speaker 1: of wrapped off so that you couldn't see it. But um, 312 00:17:37,160 --> 00:17:39,000 Speaker 1: if you look at some of those old photo sets 313 00:17:39,000 --> 00:17:41,320 Speaker 1: of old c E s is, the boosts were very bland. 314 00:17:41,400 --> 00:17:43,159 Speaker 1: It would be a white booth with the name of 315 00:17:43,160 --> 00:17:45,560 Speaker 1: the company written on it. Well, okay, it was black 316 00:17:45,560 --> 00:17:47,560 Speaker 1: and white, so it looks like a white booth with 317 00:17:47,560 --> 00:17:50,679 Speaker 1: a name, and the company very very sober in comparison 318 00:17:50,800 --> 00:17:55,080 Speaker 1: with today's where they have elaborate displays with speakers and 319 00:17:56,119 --> 00:18:00,400 Speaker 1: all kinds of brilliant marketing materials and might even bring 320 00:18:01,080 --> 00:18:04,000 Speaker 1: overlays of stuff so that the cubicle doesn't look like 321 00:18:04,520 --> 00:18:06,119 Speaker 1: so that the cube doesn't look like a cube, it 322 00:18:06,160 --> 00:18:09,920 Speaker 1: looks like something else. Sure, sure, yeah, And in some cases, um, 323 00:18:09,960 --> 00:18:12,000 Speaker 1: you know, you can't really see in it before they've 324 00:18:13,040 --> 00:18:15,840 Speaker 1: started the show, and in some cases they can't hide 325 00:18:16,240 --> 00:18:18,080 Speaker 1: what's going on. So we're walking around the show floor 326 00:18:18,080 --> 00:18:20,280 Speaker 1: and getting an idea of what what we're going to 327 00:18:20,359 --> 00:18:24,160 Speaker 1: get an opportunity to see the next day. And on 328 00:18:24,160 --> 00:18:28,919 Speaker 1: on one side we see Sony's enormous pirate ship of 329 00:18:29,040 --> 00:18:31,840 Speaker 1: the Blu Ray display. Yeah. So yeah, they actually had 330 00:18:32,119 --> 00:18:36,760 Speaker 1: a this this uh set essentially and it was because 331 00:18:36,760 --> 00:18:39,159 Speaker 1: of Pirates of the Caribbean, uh, And they had this 332 00:18:39,240 --> 00:18:42,239 Speaker 1: big pirate ship type set in the middle of their booths. Now, now, 333 00:18:42,520 --> 00:18:44,720 Speaker 1: some of these booths are small, like some of them, 334 00:18:44,760 --> 00:18:46,960 Speaker 1: some of them are only as slightly larger than what 335 00:18:47,080 --> 00:18:49,880 Speaker 1: you would find an office cubicle. Yeah, I mean their 336 00:18:49,920 --> 00:18:53,720 Speaker 1: marketing marketing dollars don't grow on trees for some companies 337 00:18:53,880 --> 00:18:56,600 Speaker 1: because they are paying for square footage. At this event 338 00:18:56,680 --> 00:18:59,360 Speaker 1: and other other ones, especially you know, of course from 339 00:18:59,359 --> 00:19:05,040 Speaker 1: the big company are enormous, enormous booths Panasonic Sony. This 340 00:19:05,160 --> 00:19:07,480 Speaker 1: is taking place. Most of these booths are at the 341 00:19:07,560 --> 00:19:09,680 Speaker 1: Las Vegas Convention Center, which has I think three and 342 00:19:09,680 --> 00:19:15,440 Speaker 1: a half million square feet of space. Yes, and and 343 00:19:15,440 --> 00:19:19,600 Speaker 1: and c e s these days. It's not just one building. No, 344 00:19:19,720 --> 00:19:24,919 Speaker 1: it's also in many other floors. Um. But anyway, you 345 00:19:24,960 --> 00:19:27,440 Speaker 1: were saying, so the Blue Ray, the Blue Ray presence 346 00:19:27,520 --> 00:19:31,000 Speaker 1: is there, and it was obvious, and then a couple 347 00:19:31,119 --> 00:19:32,960 Speaker 1: rows over. It wasn't even that far. It was on 348 00:19:33,000 --> 00:19:36,040 Speaker 1: the same show floor. It was was the and this 349 00:19:36,119 --> 00:19:39,120 Speaker 1: is again one of our very first podcasts that we 350 00:19:39,160 --> 00:19:42,720 Speaker 1: did back when we were five minutes long. HD DVD 351 00:19:42,880 --> 00:19:46,119 Speaker 1: Versus Blu Ray. Right, h D DVD was supposed to 352 00:19:46,160 --> 00:19:49,480 Speaker 1: be at CS and the week before ce S there 353 00:19:49,520 --> 00:19:51,919 Speaker 1: was a big stink because Warner Brothers announced that it 354 00:19:52,000 --> 00:19:55,360 Speaker 1: was going to be exclusively Blue Ray from that moment on. 355 00:19:55,600 --> 00:19:59,480 Speaker 1: And that was one of the few big movie studios 356 00:19:59,520 --> 00:20:03,160 Speaker 1: that had still been backing h D DVD at that point. 357 00:20:03,280 --> 00:20:07,400 Speaker 1: H D DVD they which was from Toshiba, right had 358 00:20:08,680 --> 00:20:11,320 Speaker 1: the Toshiba had decided to pull the h D DVD 359 00:20:11,400 --> 00:20:14,760 Speaker 1: presence from c e S rather than have to endure 360 00:20:16,000 --> 00:20:19,760 Speaker 1: a week long uh onslought of questions about what are 361 00:20:19,800 --> 00:20:22,320 Speaker 1: you going to do now? Yeah? Yeah, and that was 362 00:20:22,440 --> 00:20:25,520 Speaker 1: that was the thing. And there were, um, there were 363 00:20:25,640 --> 00:20:29,200 Speaker 1: rumors that there was something going to happen with h 364 00:20:29,359 --> 00:20:33,560 Speaker 1: D DVD UH I guess in the weeks prior. And 365 00:20:33,600 --> 00:20:36,919 Speaker 1: then it happened right before they had the set in 366 00:20:37,040 --> 00:20:42,840 Speaker 1: place on the show floor and it essentially never opened, um, 367 00:20:42,920 --> 00:20:45,639 Speaker 1: and we didn't know. We got the announcement while we 368 00:20:45,640 --> 00:20:48,560 Speaker 1: were there, UM that they were they were going to 369 00:20:48,640 --> 00:20:50,280 Speaker 1: do it, and then as we were there they said, yeah, 370 00:20:50,320 --> 00:20:52,680 Speaker 1: we're done. Yeah yeah. So that was pretty much the 371 00:20:52,800 --> 00:20:56,040 Speaker 1: end of h D DVD. I had that room down too. Yeah. 372 00:20:56,080 --> 00:20:59,160 Speaker 1: That also was two thousand eight was a big year 373 00:20:59,720 --> 00:21:03,399 Speaker 1: full or for CS. There were a hundred and forty 374 00:21:03,440 --> 00:21:08,520 Speaker 1: one thousand attendees, so up from that seventeen previously, just 375 00:21:08,720 --> 00:21:14,520 Speaker 1: a few more. Now. I actually wrote down the a 376 00:21:14,560 --> 00:21:16,960 Speaker 1: couple of just little facts about every year from two 377 00:21:17,000 --> 00:21:21,000 Speaker 1: thousand eight ton because we were you know, I attended 378 00:21:21,040 --> 00:21:24,120 Speaker 1: all of those, So just a couple of little notes. 379 00:21:24,119 --> 00:21:26,080 Speaker 1: So you covered h D DVD, which was one of 380 00:21:26,080 --> 00:21:27,560 Speaker 1: the notes I had for two thousand and eight. The 381 00:21:27,640 --> 00:21:30,639 Speaker 1: number of attendees was another. And also I have what 382 00:21:30,840 --> 00:21:32,920 Speaker 1: c net picked out as the best of c E 383 00:21:33,160 --> 00:21:38,440 Speaker 1: S because c is the official streaming partner of c 384 00:21:38,640 --> 00:21:41,639 Speaker 1: E S, or was in for those years. And so 385 00:21:41,760 --> 00:21:46,159 Speaker 1: c net always holds an awards UM ceremony where what 386 00:21:46,200 --> 00:21:48,280 Speaker 1: they do is their editors go and hit the floor 387 00:21:48,640 --> 00:21:50,720 Speaker 1: and they all look at all the different tech out there, 388 00:21:50,800 --> 00:21:52,960 Speaker 1: and then they get together and they decide what is 389 00:21:53,000 --> 00:21:56,000 Speaker 1: the what is the best thing on the floor. And 390 00:21:56,040 --> 00:21:59,120 Speaker 1: I think it'll be interested to hear what one over 391 00:21:59,160 --> 00:22:01,160 Speaker 1: some of these years, because as they're not all good 392 00:22:01,160 --> 00:22:05,320 Speaker 1: stories go ahead. So two thousand and eight c NET Awards. 393 00:22:05,400 --> 00:22:09,920 Speaker 1: This one's not bad. Is the Phillips Eco TV show. Yeah, 394 00:22:10,000 --> 00:22:11,840 Speaker 1: this is a forty two in ten a d p 395 00:22:12,160 --> 00:22:13,919 Speaker 1: H D t V that had a lot of energy 396 00:22:13,960 --> 00:22:17,000 Speaker 1: saving technology built into it. Because two thousand eight, I 397 00:22:17,000 --> 00:22:18,919 Speaker 1: think Chris can remember this to two thousand eight, I 398 00:22:18,920 --> 00:22:22,720 Speaker 1: think was the big trend was green technology in two 399 00:22:22,720 --> 00:22:26,800 Speaker 1: thousand eight. UM. Now you can usually spot some pretty 400 00:22:26,960 --> 00:22:29,560 Speaker 1: pretty prevalent trends each year at c has to do 401 00:22:29,560 --> 00:22:31,080 Speaker 1: you attend what we can talk a little bit about 402 00:22:31,119 --> 00:22:35,119 Speaker 1: that as well. Two thousand nine, Um, that was the 403 00:22:36,040 --> 00:22:39,120 Speaker 1: when the LG Watch phone was on the show floor, 404 00:22:39,160 --> 00:22:41,080 Speaker 1: which never came to the United States, but it made 405 00:22:41,080 --> 00:22:43,960 Speaker 1: a huge hit at the show. Yeah, I got a 406 00:22:44,000 --> 00:22:46,040 Speaker 1: lot of buzz because everyone's saying, oh, it's the Dick 407 00:22:46,080 --> 00:22:48,600 Speaker 1: Tracy watch, except's got video and everything and is a 408 00:22:48,640 --> 00:22:51,600 Speaker 1: touch screen interface. And you know what, we don't have 409 00:22:51,680 --> 00:22:54,240 Speaker 1: the l G Watch phone, but we do have the 410 00:22:54,280 --> 00:22:57,160 Speaker 1: iPod Nano that has a lot of the same functionality, 411 00:22:57,280 --> 00:22:59,879 Speaker 1: just not the phone part. Uh So that's kind of 412 00:22:59,880 --> 00:23:03,679 Speaker 1: an interesting But what one That year c NETS Prize 413 00:23:03,720 --> 00:23:08,200 Speaker 1: went to the Palm Pre, which is kind of sad. 414 00:23:08,840 --> 00:23:13,560 Speaker 1: So justin short, Palm Pre from from from Palm never 415 00:23:13,640 --> 00:23:16,160 Speaker 1: really took off. It very much impressed everyone. Everyone thought 416 00:23:16,200 --> 00:23:18,720 Speaker 1: that it was going to be a real uh competitor 417 00:23:18,760 --> 00:23:20,800 Speaker 1: to the iPhone. Yeah. That was basically the debut of 418 00:23:20,840 --> 00:23:24,960 Speaker 1: their brand new operating systems, and then it just never 419 00:23:25,000 --> 00:23:28,480 Speaker 1: got traction. It took about six months from CS before 420 00:23:28,480 --> 00:23:31,240 Speaker 1: it even hit the market, and by then the buzzard 421 00:23:31,280 --> 00:23:34,240 Speaker 1: died down, so it never really took off. HP ended 422 00:23:34,280 --> 00:23:39,320 Speaker 1: up buying Palm. Uh, the Palm phones began to disappear, 423 00:23:39,800 --> 00:23:43,240 Speaker 1: webOS became a tablet only thing and then happened, and 424 00:23:43,320 --> 00:23:45,240 Speaker 1: no one really was sure what was going to happen 425 00:23:45,240 --> 00:23:47,720 Speaker 1: with webOS because they first HP was saying we're done 426 00:23:47,760 --> 00:23:49,399 Speaker 1: with it, and they're like, no, we're not done with it, 427 00:23:49,440 --> 00:23:50,879 Speaker 1: So we don't know if we're done with it. And 428 00:23:50,920 --> 00:23:52,720 Speaker 1: now they're saying we're not done with it and we're 429 00:23:52,760 --> 00:23:55,159 Speaker 1: moving it to open source. So that's been the journey 430 00:23:55,200 --> 00:23:59,119 Speaker 1: of webo s since C E S two thousand nine. Yeah, 431 00:23:59,400 --> 00:24:02,399 Speaker 1: pretty crazy, And we did a whole episode on Palm, 432 00:24:02,480 --> 00:24:03,960 Speaker 1: so you can listen to that if you want to 433 00:24:03,960 --> 00:24:08,000 Speaker 1: know more about that company. The big thing I remember 434 00:24:08,000 --> 00:24:11,920 Speaker 1: from twenty tenness seeing in tells Nehleen processor running. I 435 00:24:11,920 --> 00:24:14,199 Speaker 1: had written an article about the Newhalen processor and this 436 00:24:14,240 --> 00:24:16,399 Speaker 1: time I got the chance to see it u and 437 00:24:16,400 --> 00:24:19,760 Speaker 1: I was very much impressed. The big win for that 438 00:24:19,840 --> 00:24:23,760 Speaker 1: year was Panasonics three D h D t V. That's 439 00:24:23,760 --> 00:24:26,720 Speaker 1: what Sena gave the award to. And of course three 440 00:24:26,800 --> 00:24:30,800 Speaker 1: D television still has not really taken hold. It just 441 00:24:30,840 --> 00:24:32,560 Speaker 1: hasn't really gained that much attraction. There are a lot 442 00:24:32,560 --> 00:24:34,640 Speaker 1: of televisions out there that have three D built into them, 443 00:24:34,640 --> 00:24:37,520 Speaker 1: but we have not seen three D become a real 444 00:24:38,080 --> 00:24:44,440 Speaker 1: powerhouse in home entertainment. Yeah. And and actually you you're mentioning, um, uh, 445 00:24:44,520 --> 00:24:47,520 Speaker 1: the Nehalen processor kind of reminded me to a lot 446 00:24:47,520 --> 00:24:50,000 Speaker 1: of this stuff on the show floor. I mean we've 447 00:24:50,080 --> 00:24:52,920 Speaker 1: we've had many people, uh tell us that they think 448 00:24:52,960 --> 00:24:54,480 Speaker 1: going to see e S would be a whole lot 449 00:24:54,560 --> 00:24:57,320 Speaker 1: of fun. And yeah, in some ways getting the chance 450 00:24:57,400 --> 00:25:00,600 Speaker 1: to see these gadgets and and and cool old toys 451 00:25:00,680 --> 00:25:02,879 Speaker 1: and talk to some of the people behind it. Yeah, 452 00:25:02,920 --> 00:25:04,760 Speaker 1: that that party is kind of cool. But there's a 453 00:25:04,800 --> 00:25:08,560 Speaker 1: lot of stuff where I mean looking at a motherboard 454 00:25:08,560 --> 00:25:10,760 Speaker 1: within an a Halein processor. I mean what Intel does 455 00:25:10,760 --> 00:25:13,679 Speaker 1: when they show that kind of thing off, um, is 456 00:25:13,960 --> 00:25:17,760 Speaker 1: they show a computer running stuff that you know, they're 457 00:25:17,760 --> 00:25:19,840 Speaker 1: talking about the the optimization, but if you look at 458 00:25:19,840 --> 00:25:22,200 Speaker 1: the processor, I mean, it's it's a chip. So there's 459 00:25:22,240 --> 00:25:25,920 Speaker 1: there's a lot of stuff there that's just and good 460 00:25:26,000 --> 00:25:28,040 Speaker 1: and it's important and it's it's nice to have in 461 00:25:28,080 --> 00:25:30,120 Speaker 1: your next computer. You know, Oh man, look how fast 462 00:25:30,119 --> 00:25:31,640 Speaker 1: that is. I'd like to have that. But you don't 463 00:25:31,680 --> 00:25:33,920 Speaker 1: stay there all day and just marveling at it because 464 00:25:33,960 --> 00:25:35,760 Speaker 1: it's the coolest thing every we can talk about some 465 00:25:35,840 --> 00:25:37,680 Speaker 1: of that, we can talk about. Some of that also 466 00:25:37,680 --> 00:25:40,080 Speaker 1: going to get into our personal experiences because I've got 467 00:25:40,080 --> 00:25:42,520 Speaker 1: a whole rent I could go off on. But not 468 00:25:42,680 --> 00:25:45,399 Speaker 1: about Intel though. But they're they're expected to show a 469 00:25:45,400 --> 00:25:48,359 Speaker 1: new processor this year, right Bridge. Yeah, I saw sandy 470 00:25:48,359 --> 00:25:50,600 Speaker 1: Bridge last year, and again that was very impressive. So 471 00:25:50,600 --> 00:25:54,560 Speaker 1: that was something for last year being this year as 472 00:25:54,560 --> 00:25:57,480 Speaker 1: we're recording it, but last year when you're listening to this, Yeah, 473 00:25:57,480 --> 00:26:00,280 Speaker 1: I saw, I saw sandy Bridge and that was very interesting. Um. 474 00:26:00,320 --> 00:26:02,480 Speaker 1: That was also it was a big year for tablets 475 00:26:02,480 --> 00:26:07,359 Speaker 1: and smartphones last year. The Motorola Atrix, which was the 476 00:26:07,400 --> 00:26:11,360 Speaker 1: smartphone that could dock with a a laptop like docking 477 00:26:11,359 --> 00:26:13,720 Speaker 1: device and it could power that laptop, so you were 478 00:26:13,720 --> 00:26:16,320 Speaker 1: actually using the smartphones operating system but in a laptop 479 00:26:16,359 --> 00:26:21,000 Speaker 1: form factor. Uh, BlackBerry Playbook was there to play with. 480 00:26:21,040 --> 00:26:22,359 Speaker 1: That was the first time I got my hands on 481 00:26:22,359 --> 00:26:25,399 Speaker 1: one of those. Um lots of different devices seen. That 482 00:26:25,600 --> 00:26:29,879 Speaker 1: gave the award to the Motorola Zoom, which again just 483 00:26:30,000 --> 00:26:34,280 Speaker 1: never really I mean, it hasn't done terrible and the 484 00:26:34,480 --> 00:26:37,320 Speaker 1: it's not it's not it's not a failure or anything 485 00:26:37,320 --> 00:26:39,880 Speaker 1: in the market. But I don't think it ended up 486 00:26:40,400 --> 00:26:44,040 Speaker 1: making as big a splash as we thought back when 487 00:26:44,040 --> 00:26:47,320 Speaker 1: we were at CES. Yeah, and part of that is 488 00:26:47,359 --> 00:26:51,560 Speaker 1: just you know that that was sporting the new Honeycomb 489 00:26:51,840 --> 00:26:54,760 Speaker 1: build of Android. Well within that same year, we've seen 490 00:26:54,800 --> 00:26:59,879 Speaker 1: ice Cream Sandwich come out or at least unveiled. Yeah, So, 491 00:27:00,440 --> 00:27:02,560 Speaker 1: I mean that's that's one of the issues with CS 492 00:27:02,640 --> 00:27:04,560 Speaker 1: two is that sometimes the stuff that you see at 493 00:27:04,560 --> 00:27:06,479 Speaker 1: the show that you think is going to be like, 494 00:27:06,520 --> 00:27:08,399 Speaker 1: Oh my gosh, I can't wait for this to hit 495 00:27:08,400 --> 00:27:10,439 Speaker 1: the market. It's gonna be the next big thing. Some 496 00:27:10,600 --> 00:27:12,919 Speaker 1: of it, some of it never comes to market, and 497 00:27:13,000 --> 00:27:14,919 Speaker 1: some of it will come to market and then just fizzle. 498 00:27:15,320 --> 00:27:17,600 Speaker 1: Uh let me get my Let me get the one 499 00:27:17,800 --> 00:27:20,640 Speaker 1: item that never came to market that just drove me crazy. 500 00:27:21,160 --> 00:27:26,040 Speaker 1: I know what this one is. The Lenovo you won. Oh, 501 00:27:26,160 --> 00:27:30,639 Speaker 1: the Lenovo you won, which was a notebook computer where 502 00:27:30,800 --> 00:27:33,399 Speaker 1: you could detach the screen from the base of the 503 00:27:33,440 --> 00:27:35,719 Speaker 1: computer and it would become a tablet. And it actually 504 00:27:35,720 --> 00:27:39,320 Speaker 1: had two different operating systems. When it was a notebook computer, 505 00:27:39,359 --> 00:27:42,160 Speaker 1: it was running Windows seven. The original build I saw 506 00:27:42,200 --> 00:27:44,800 Speaker 1: when you detached the screen it would switch to a 507 00:27:44,880 --> 00:27:48,080 Speaker 1: Linux based operating system. The second time I saw it, 508 00:27:48,440 --> 00:27:52,320 Speaker 1: which was c E S I can't remember if it 509 00:27:52,359 --> 00:27:56,240 Speaker 1: was the first time or nine. Anyway, the second time 510 00:27:56,280 --> 00:27:59,119 Speaker 1: I saw it, they had switched the tablet operating system 511 00:27:59,160 --> 00:28:02,160 Speaker 1: over to Android. Uh. And in both cases they were 512 00:28:02,359 --> 00:28:06,119 Speaker 1: hoping to aim for a summer release, and it never happened. 513 00:28:06,119 --> 00:28:09,040 Speaker 1: It did. There were some limited releases in China, but 514 00:28:09,200 --> 00:28:11,879 Speaker 1: nothing in the United States. And I this was the 515 00:28:11,920 --> 00:28:14,520 Speaker 1: tablet device I really wanted, because I wanted something that 516 00:28:14,520 --> 00:28:16,800 Speaker 1: I could use as a full computer, or I could 517 00:28:16,800 --> 00:28:19,680 Speaker 1: detach the screen and use that as a tablet so 518 00:28:19,720 --> 00:28:23,320 Speaker 1: that I could preload all the things I needed before 519 00:28:23,760 --> 00:28:26,000 Speaker 1: detaching the tablet part, and then i'd have it to 520 00:28:26,080 --> 00:28:29,320 Speaker 1: refer to on the tablet. That way, for all the 521 00:28:29,400 --> 00:28:33,479 Speaker 1: heavy data processing type stuff or word processing, word intrigue 522 00:28:33,560 --> 00:28:36,000 Speaker 1: kind of things. I could use a keyboard instead of 523 00:28:36,040 --> 00:28:40,200 Speaker 1: a touchscreen device. And um, and you know, I'm still, uh, 524 00:28:40,440 --> 00:28:44,320 Speaker 1: still sad that that never really came out. Um, But yeah, 525 00:28:44,400 --> 00:28:46,040 Speaker 1: let's talk about what it's like when you go to 526 00:28:46,120 --> 00:28:49,320 Speaker 1: c E sum we can. We'll mostly be talking about 527 00:28:49,360 --> 00:28:51,680 Speaker 1: from the perspective of press, because that's what we are 528 00:28:52,520 --> 00:28:55,640 Speaker 1: we we haven't. We've never exhibited at c e S. 529 00:28:56,560 --> 00:28:59,480 Speaker 1: So well it's uh, I can I can say that. 530 00:28:59,600 --> 00:29:04,400 Speaker 1: It's if you're interested in gadgets or you're a member 531 00:29:04,440 --> 00:29:07,080 Speaker 1: of the media, it's the experience is not going to 532 00:29:07,160 --> 00:29:11,200 Speaker 1: be terribly difficult because, um, you're gonna want to see 533 00:29:11,240 --> 00:29:12,880 Speaker 1: as much of the show as you can. Now that 534 00:29:12,920 --> 00:29:15,520 Speaker 1: the show takes the better part of a week. Um, 535 00:29:15,760 --> 00:29:18,920 Speaker 1: and you know, as as as I mentioned and Jonathan 536 00:29:18,920 --> 00:29:22,640 Speaker 1: mentioned before, UM, it's quite a lot of square footage 537 00:29:22,720 --> 00:29:26,960 Speaker 1: in terms of show space. UM, it's grown very, very large. 538 00:29:27,000 --> 00:29:30,160 Speaker 1: There's even an outdoor section where they have mobile electronics 539 00:29:30,160 --> 00:29:33,680 Speaker 1: and things. Car cars. Um. Yeah, that that was the 540 00:29:33,680 --> 00:29:36,600 Speaker 1: first time I saw a Fiat five hundred because Microsoft 541 00:29:36,640 --> 00:29:40,520 Speaker 1: was showing off it's uh uh Sinc. Operating system and 542 00:29:40,520 --> 00:29:42,800 Speaker 1: they had a Fiat five hundred there and I thought, wow, man, 543 00:29:42,840 --> 00:29:45,239 Speaker 1: look at this. They brought a Fiat overseas for just 544 00:29:45,320 --> 00:29:49,320 Speaker 1: for this show. UM. A lot of the audio exhibitors 545 00:29:49,360 --> 00:29:52,320 Speaker 1: are in hotel suites in one of the nearby hotels 546 00:29:52,320 --> 00:29:53,920 Speaker 1: because you know, you don't want to you don't want 547 00:29:53,920 --> 00:29:56,280 Speaker 1: to have to try and just and and show off 548 00:29:56,320 --> 00:29:59,040 Speaker 1: your your high end audio equipment on a show floor 549 00:29:59,080 --> 00:30:02,240 Speaker 1: that's just clamoring with noise. You need to have your 550 00:30:02,240 --> 00:30:05,200 Speaker 1: own little area so that you've at least kind of 551 00:30:05,320 --> 00:30:07,320 Speaker 1: blocked out most of the ambient noise so people can 552 00:30:07,360 --> 00:30:10,520 Speaker 1: really hear what your stuff can do. Yeah, to to 553 00:30:10,600 --> 00:30:14,720 Speaker 1: quote Dr Seuss, Oh the noise, noise, noise, noise, it's 554 00:30:15,040 --> 00:30:19,720 Speaker 1: allowed environment. People are talking. There's media playing from from 555 00:30:19,800 --> 00:30:23,640 Speaker 1: pretty much everywhere. Yeah, the central hall, you get um uh, 556 00:30:23,880 --> 00:30:27,240 Speaker 1: there's usually a few. The one the one audio areas 557 00:30:27,280 --> 00:30:29,920 Speaker 1: you'll hear the most are from our are the the 558 00:30:29,960 --> 00:30:34,720 Speaker 1: car sets, like the the the audio stereo systems that 559 00:30:34,760 --> 00:30:36,920 Speaker 1: go into cars. Those tend to actually be on the 560 00:30:36,960 --> 00:30:40,640 Speaker 1: show floor and they tend to drown everything else out. 561 00:30:40,760 --> 00:30:44,000 Speaker 1: I know that when Leo Lport first got his This 562 00:30:44,040 --> 00:30:49,440 Speaker 1: Weekend Tech table set up over at CS he was 563 00:30:49,480 --> 00:30:53,479 Speaker 1: put directly across from an area where they had several 564 00:30:53,520 --> 00:30:58,720 Speaker 1: of these exhibitors showing off these incredibly powerful stereo systems. 565 00:30:59,000 --> 00:31:01,920 Speaker 1: And so through most of the twit footage of that 566 00:31:01,960 --> 00:31:05,680 Speaker 1: first year, you hear doom, doom, don't, don't, don't, don't, don't, 567 00:31:05,760 --> 00:31:08,240 Speaker 1: like in the background, and like people are shaking when 568 00:31:08,240 --> 00:31:10,880 Speaker 1: they're sitting there at the table. It was pretty intense. 569 00:31:11,720 --> 00:31:14,240 Speaker 1: Had in two thousand eight one night when we went 570 00:31:15,080 --> 00:31:20,000 Speaker 1: they even had marine electronics. They had boats. Yeah, yeah, 571 00:31:20,040 --> 00:31:23,040 Speaker 1: and uh interesting. So some of these, some of these 572 00:31:23,040 --> 00:31:26,240 Speaker 1: booths that you'll you would see are are wide and 573 00:31:26,360 --> 00:31:29,840 Speaker 1: spread out and and in some cases it's that the 574 00:31:29,880 --> 00:31:32,960 Speaker 1: company wants to make a big statement but doesn't necessarily 575 00:31:33,000 --> 00:31:35,760 Speaker 1: have that much to show. UM. Sometimes it's that they 576 00:31:35,800 --> 00:31:40,000 Speaker 1: need the space. Like the Parrot drone. The first time 577 00:31:40,040 --> 00:31:42,400 Speaker 1: I saw that. You know, that's the it's got four 578 00:31:43,200 --> 00:31:49,240 Speaker 1: helicopter type blades. Yeah, quadricopter. That's that's not bad. Um, 579 00:31:49,280 --> 00:31:52,080 Speaker 1: and you can control it through and a mobile device. 580 00:31:52,200 --> 00:31:55,719 Speaker 1: It was it used to just be um iPhone, but 581 00:31:56,040 --> 00:31:58,600 Speaker 1: they've expanded it a little bit since then. But that 582 00:31:58,680 --> 00:32:01,680 Speaker 1: was really pretty cool. Well UM and took up a 583 00:32:01,680 --> 00:32:04,280 Speaker 1: lot of space, but it was it was it consistently 584 00:32:04,360 --> 00:32:07,640 Speaker 1: drew crowds. Taser tends to have its own space. Last 585 00:32:07,720 --> 00:32:11,320 Speaker 1: year I saw them tasering people. That was kind of interesting. Yeah, 586 00:32:11,520 --> 00:32:13,880 Speaker 1: but it was kind of real charge out of it. 587 00:32:13,880 --> 00:32:16,120 Speaker 1: It's time for another quick break, but we will be 588 00:32:16,240 --> 00:32:26,080 Speaker 1: right back. For every booth that you see that has 589 00:32:26,160 --> 00:32:30,080 Speaker 1: really cool tech in it. They're about fifteen booths that 590 00:32:30,200 --> 00:32:36,720 Speaker 1: have things like computer cases or smartphone cases or smartphone 591 00:32:36,840 --> 00:32:40,840 Speaker 1: decals to put on, like stuff that's accessories for things 592 00:32:40,840 --> 00:32:43,840 Speaker 1: that you already own, so it's not as exciting. It's 593 00:32:43,840 --> 00:32:46,520 Speaker 1: definitely stuff that people want. So that's why it's at 594 00:32:46,520 --> 00:32:48,520 Speaker 1: the trade show, because retailers are going to be looking 595 00:32:48,520 --> 00:32:50,760 Speaker 1: around to see what's available and say, oh, you know what, 596 00:32:50,800 --> 00:32:53,360 Speaker 1: I want my store to carry this line of smartphone 597 00:32:53,400 --> 00:32:56,200 Speaker 1: case because I think that would really move um. But 598 00:32:56,320 --> 00:32:58,480 Speaker 1: as a as a member of the press or maybe 599 00:32:58,560 --> 00:33:00,120 Speaker 1: just a member of the general public, if some how 600 00:33:00,120 --> 00:33:02,600 Speaker 1: you've found your way into see, yes, it wouldn't necessarily 601 00:33:02,640 --> 00:33:05,560 Speaker 1: be like, oh my gosh, look at that smartphone case. Well, 602 00:33:05,560 --> 00:33:09,240 Speaker 1: and some of them manufacturers who aren't necessarily cutting edge. 603 00:33:09,240 --> 00:33:12,600 Speaker 1: You might see a headphone manufacturer there and they're not 604 00:33:12,720 --> 00:33:17,040 Speaker 1: making uh, the latest noise canceling headphones or that hey 605 00:33:17,080 --> 00:33:20,440 Speaker 1: that would come in handy at CES or um uh, 606 00:33:20,520 --> 00:33:23,400 Speaker 1: you know, the the high end cans that you see, 607 00:33:23,760 --> 00:33:27,560 Speaker 1: um people paying three or more dollars where you'll see 608 00:33:27,680 --> 00:33:31,120 Speaker 1: low cost headphones. Look, we've made uh you know, earbuds 609 00:33:31,120 --> 00:33:35,800 Speaker 1: with better response uh that retail for and and that's 610 00:33:35,800 --> 00:33:39,040 Speaker 1: not gonna be exciting news necessarily but it might be 611 00:33:39,120 --> 00:33:41,760 Speaker 1: for retailers who are going, hey, I can I can 612 00:33:41,760 --> 00:33:45,160 Speaker 1: offer a wider range of low cost stuff and sell 613 00:33:45,240 --> 00:33:47,640 Speaker 1: these in my store. UM. There are a lot of 614 00:33:47,680 --> 00:33:52,040 Speaker 1: manufacturers from overseas who are showing off UM how they've 615 00:33:52,080 --> 00:33:56,880 Speaker 1: been able to manufacture things in smaller packages and uh 616 00:33:56,960 --> 00:33:59,800 Speaker 1: and for lower costs. UM, So you might be able 617 00:33:59,840 --> 00:34:02,600 Speaker 1: to it to fill out your low range if you're 618 00:34:02,640 --> 00:34:05,240 Speaker 1: looking for stuff to include in your store. Yeah, there's 619 00:34:05,240 --> 00:34:10,920 Speaker 1: actually an entire section that's essentially from Asian um markets 620 00:34:10,960 --> 00:34:14,560 Speaker 1: and it's all these really tiny booths filled with some 621 00:34:14,680 --> 00:34:16,879 Speaker 1: of it's filled with some of the weirdest electronics you've 622 00:34:16,920 --> 00:34:19,000 Speaker 1: ever seen. Like it's all the stuff that you would 623 00:34:19,000 --> 00:34:21,520 Speaker 1: typically say wow that that clearly had to come from 624 00:34:21,600 --> 00:34:25,479 Speaker 1: Japan because it's just so unusual. But um, but also 625 00:34:25,520 --> 00:34:28,600 Speaker 1: a lot of the other like the less expensive, the 626 00:34:28,600 --> 00:34:32,360 Speaker 1: more affordable types of electronics, example, not the cutting edge stuff, 627 00:34:32,400 --> 00:34:34,399 Speaker 1: but the stuff that has been refined to a point 628 00:34:34,440 --> 00:34:37,080 Speaker 1: where the price has really come down. UM. And then 629 00:34:37,120 --> 00:34:39,000 Speaker 1: there are other sections of the floor where you're gonna 630 00:34:39,120 --> 00:34:42,800 Speaker 1: you're gonna see the cutting edge, like the top stuff 631 00:34:42,840 --> 00:34:45,640 Speaker 1: that's coming out the next year. UM. These are usually 632 00:34:45,640 --> 00:34:48,000 Speaker 1: from the really really big companies, And once in a 633 00:34:48,000 --> 00:34:50,680 Speaker 1: while a small company will will really throw you and 634 00:34:50,800 --> 00:34:53,360 Speaker 1: you'll you'll go to some small booth and you're like, wow, 635 00:34:53,680 --> 00:34:55,239 Speaker 1: the parrot drone in a way was like that. A 636 00:34:55,239 --> 00:34:58,560 Speaker 1: lot of people said, Wow, that's really innovative. Um. But 637 00:34:59,400 --> 00:35:01,279 Speaker 1: more often than not, you're going to see people talking 638 00:35:01,320 --> 00:35:07,879 Speaker 1: about the big companies like Sony, Pana, sonic Um, Toshiba, Toshiba, YEP, LG, 639 00:35:08,239 --> 00:35:16,360 Speaker 1: LG always has a really big presence there, Um, Intel, Microsoft, Uh, 640 00:35:16,400 --> 00:35:19,320 Speaker 1: these are the companies that have some of the largest 641 00:35:19,360 --> 00:35:22,320 Speaker 1: booth spaces on there. Like some of the booth spaces 642 00:35:22,360 --> 00:35:24,239 Speaker 1: for some of these companies are the same as if 643 00:35:24,280 --> 00:35:27,160 Speaker 1: you took ten of the other exhibitors together and put 644 00:35:27,200 --> 00:35:29,399 Speaker 1: them all in the same space. Oh yeah, I mean 645 00:35:29,440 --> 00:35:32,160 Speaker 1: these places are are in a lot of cases larger 646 00:35:32,160 --> 00:35:35,400 Speaker 1: than a small retail store. Um. And and the the 647 00:35:36,160 --> 00:35:39,360 Speaker 1: result of that is you can spend a whole day 648 00:35:39,360 --> 00:35:42,640 Speaker 1: looking at a small section of the floor because you 649 00:35:42,680 --> 00:35:44,480 Speaker 1: need a few minutes to take in what it is 650 00:35:44,520 --> 00:35:46,560 Speaker 1: you're looking at. So, I mean you could spend a 651 00:35:46,600 --> 00:35:50,719 Speaker 1: lot of time on your feet looking around, and it's 652 00:35:51,200 --> 00:35:54,840 Speaker 1: it can be wearying, especially if you're carrying uh, twenty 653 00:35:54,920 --> 00:35:59,840 Speaker 1: pounds of paper press kits or and six pounds of laptop. 654 00:36:00,600 --> 00:36:02,520 Speaker 1: They don't they don't do the paper press kitts as 655 00:36:02,600 --> 00:36:07,960 Speaker 1: much anymore. No, Wait, there was a point I remember 656 00:36:08,040 --> 00:36:10,120 Speaker 1: Chris and I both at one point took out all 657 00:36:10,200 --> 00:36:12,640 Speaker 1: the press kitts we had and it was it was 658 00:36:12,680 --> 00:36:17,520 Speaker 1: probably combined. It's probably at least fifty pounds of paper. Yeah, 659 00:36:17,600 --> 00:36:20,600 Speaker 1: thankfully they don't do that anymore now. Now it tends 660 00:36:20,640 --> 00:36:22,520 Speaker 1: to either be on a thumb drive or they give 661 00:36:22,560 --> 00:36:25,040 Speaker 1: you a card that has a link to an online 662 00:36:25,520 --> 00:36:28,799 Speaker 1: press scott, which is so much better. Also, it makes 663 00:36:28,800 --> 00:36:32,400 Speaker 1: it way easier to get hold of things like images 664 00:36:32,440 --> 00:36:35,040 Speaker 1: and stuff if you need to run an article. So 665 00:36:35,120 --> 00:36:38,719 Speaker 1: that that fantastic. Keep that up the but it goes 666 00:36:38,760 --> 00:36:41,080 Speaker 1: on for days. I mean you can after the first 667 00:36:41,160 --> 00:36:45,680 Speaker 1: day or so, you can be quite tired. Yeah, periods, 668 00:36:45,719 --> 00:36:47,600 Speaker 1: and there's there's just a lot to see and a 669 00:36:47,680 --> 00:36:50,160 Speaker 1: lot to do. There are three main halls in the 670 00:36:50,239 --> 00:36:53,719 Speaker 1: convention center, North Hall, Central Hall in South Hall, and 671 00:36:53,960 --> 00:36:56,360 Speaker 1: South Hall is the one that I typically hit first 672 00:36:56,520 --> 00:36:59,600 Speaker 1: and their most several of the big name companies are 673 00:36:59,600 --> 00:37:02,160 Speaker 1: in South. Central Hall has more of the big name companies, 674 00:37:02,200 --> 00:37:04,760 Speaker 1: and I believe it's the Central Hall that has two floors, 675 00:37:05,480 --> 00:37:09,120 Speaker 1: which makes that even more intimidating. And then the North 676 00:37:09,120 --> 00:37:11,040 Speaker 1: Hall tends to have a lot of the vehicle stuff. 677 00:37:11,080 --> 00:37:12,600 Speaker 1: Some of it's in the Central Hall, but most of 678 00:37:12,600 --> 00:37:14,440 Speaker 1: the vehicle stuffs in the North Hall, the stuff that's 679 00:37:14,480 --> 00:37:18,720 Speaker 1: not on display outside the convention center. UM. And so 680 00:37:19,080 --> 00:37:22,560 Speaker 1: you also they also will have special zones set up 681 00:37:22,560 --> 00:37:24,960 Speaker 1: now at CES, so like they'll have a green zone 682 00:37:25,000 --> 00:37:26,960 Speaker 1: area where they've got a lot of exhibitors who all 683 00:37:27,000 --> 00:37:30,600 Speaker 1: specialize in green technology together. They'll have an educational zone, 684 00:37:31,000 --> 00:37:35,359 Speaker 1: They'll have a Senior citizen type zone, so technology that's 685 00:37:35,680 --> 00:37:41,800 Speaker 1: specifically geared toward UM meeting the needs of elderly users. 686 00:37:41,840 --> 00:37:44,480 Speaker 1: So that's kind of interesting that you know, these different 687 00:37:44,560 --> 00:37:46,480 Speaker 1: zones can be in various halls. It all depends on, 688 00:37:46,520 --> 00:37:50,359 Speaker 1: you know, how CEES is arranged that particular year. Uh. 689 00:37:51,280 --> 00:37:54,239 Speaker 1: Then you've got all the different UM ones that are 690 00:37:54,239 --> 00:37:58,800 Speaker 1: in the the nearby hotels UM for example, the Venetian 691 00:37:59,000 --> 00:38:03,440 Speaker 1: often has its own the audio section. Also, the Venetian 692 00:38:03,520 --> 00:38:06,960 Speaker 1: and Sands Expo Center tends to have a hall display 693 00:38:06,960 --> 00:38:09,319 Speaker 1: hall as well. It's a smaller one doesn't have as 694 00:38:09,400 --> 00:38:11,960 Speaker 1: many big names in it, but it's another it's another 695 00:38:12,000 --> 00:38:15,279 Speaker 1: exhibitor hall, so it's not just the Las Vegas Convention Center, 696 00:38:15,320 --> 00:38:17,800 Speaker 1: which is already huge. The Hilton tends to have several 697 00:38:17,840 --> 00:38:20,840 Speaker 1: suites that people are using, the exhibitors are using. Sometimes 698 00:38:20,840 --> 00:38:24,640 Speaker 1: you have companies that don't rent space at c S, 699 00:38:25,200 --> 00:38:26,840 Speaker 1: but they show up and get a suite at a 700 00:38:26,920 --> 00:38:28,960 Speaker 1: hotel and then they try and entice you to come 701 00:38:28,960 --> 00:38:30,600 Speaker 1: over to the hotel so they can show off their 702 00:38:30,600 --> 00:38:33,040 Speaker 1: stuff without actually being part of the CS. So there's 703 00:38:33,120 --> 00:38:37,960 Speaker 1: that issue as well. And then they're all the parties. Okay, 704 00:38:39,160 --> 00:38:41,560 Speaker 1: so people who have never been to ce S who 705 00:38:41,600 --> 00:38:43,759 Speaker 1: are saying, wow, this sounds like it's incredible. I can't 706 00:38:43,920 --> 00:38:45,879 Speaker 1: and there are parties that sounds amazing. Let me tell 707 00:38:45,880 --> 00:38:49,000 Speaker 1: you what a c S parties like. So a c 708 00:38:49,280 --> 00:38:51,960 Speaker 1: S party, you will, you will eat well, and you 709 00:38:52,000 --> 00:38:55,000 Speaker 1: will you could potentially drink as well. I don't drink, 710 00:38:55,080 --> 00:38:57,400 Speaker 1: so that means nothing to me. Um. I mean I 711 00:38:57,480 --> 00:38:59,399 Speaker 1: drink water, but I don't drink alcohol, so that means 712 00:38:59,440 --> 00:39:02,800 Speaker 1: nothing to me. But you go, you'll see some cool 713 00:39:02,840 --> 00:39:06,240 Speaker 1: tech and then you try and talk over the sound 714 00:39:06,280 --> 00:39:09,320 Speaker 1: of everyone else talking. Plus the ambient music, which is 715 00:39:09,400 --> 00:39:12,560 Speaker 1: usually about three, three or four times louder that needs 716 00:39:12,560 --> 00:39:15,560 Speaker 1: to be in order to explain who you are and 717 00:39:15,560 --> 00:39:18,520 Speaker 1: and and find out more about this product. It's all 718 00:39:18,560 --> 00:39:22,120 Speaker 1: business talk. It's not. It's not fun stuff like it's not. 719 00:39:22,239 --> 00:39:23,799 Speaker 1: It's not a part of you go to to have fun. 720 00:39:23,840 --> 00:39:25,600 Speaker 1: It's a part of you go to the network to 721 00:39:25,640 --> 00:39:28,400 Speaker 1: get a little more information about stuff. It's still working. 722 00:39:29,120 --> 00:39:32,720 Speaker 1: So it's not like, um, you know you're you're dancing 723 00:39:32,719 --> 00:39:36,040 Speaker 1: the night away. It's not like that. Although maybe there 724 00:39:36,040 --> 00:39:37,759 Speaker 1: are some of those c S parties and those are 725 00:39:37,760 --> 00:39:40,080 Speaker 1: just the ones I've never gone to. Uh So, now 726 00:39:40,080 --> 00:39:42,680 Speaker 1: at this point I tend to I'll try and go 727 00:39:42,719 --> 00:39:44,279 Speaker 1: to a party now and then because it is a 728 00:39:44,360 --> 00:39:46,640 Speaker 1: really good way to network with people. And it is 729 00:39:46,680 --> 00:39:48,479 Speaker 1: a very good way. Like if you if you write 730 00:39:48,480 --> 00:39:50,920 Speaker 1: about how stuff works, like I do, it can be 731 00:39:50,920 --> 00:39:53,279 Speaker 1: invaluable to get the business card of an executive so 732 00:39:53,320 --> 00:39:55,480 Speaker 1: that you can contact that person and say, hey, I'm 733 00:39:55,480 --> 00:39:58,839 Speaker 1: working on this article about the thing that you specialize in. 734 00:39:58,960 --> 00:40:00,760 Speaker 1: Is there anyone that you're come thing I could speak 735 00:40:00,760 --> 00:40:04,800 Speaker 1: with so I could get an expert uh on involved 736 00:40:04,800 --> 00:40:08,560 Speaker 1: in in writing this article. It's incredible. But now I 737 00:40:08,920 --> 00:40:12,160 Speaker 1: will often try and uh save the time after the 738 00:40:12,160 --> 00:40:14,759 Speaker 1: show floor closes to getting together with some of my 739 00:40:14,920 --> 00:40:17,640 Speaker 1: peers in tech journalism to sit down and just kind 740 00:40:17,640 --> 00:40:20,600 Speaker 1: of talk about what we saw and kind of share knowledge. 741 00:40:20,719 --> 00:40:22,839 Speaker 1: Because there's a lot of that at c E S. 742 00:40:23,560 --> 00:40:25,239 Speaker 1: It's nice. You know, you don't see a lot of 743 00:40:25,840 --> 00:40:27,239 Speaker 1: at least in my experience, I don't see a lot 744 00:40:27,239 --> 00:40:30,359 Speaker 1: of journalists kind of shutting themselves off from everyone else 745 00:40:30,360 --> 00:40:33,160 Speaker 1: and not talking for fear of losing the scoop. It 746 00:40:33,200 --> 00:40:35,520 Speaker 1: tends to be a lot of people sharing their information 747 00:40:35,560 --> 00:40:39,160 Speaker 1: and kind of you know, figuring out what are the trends, 748 00:40:39,239 --> 00:40:40,840 Speaker 1: what what are was it that we're seeing? What does 749 00:40:40,920 --> 00:40:44,000 Speaker 1: this mean for the upcoming year? And that, to me 750 00:40:44,120 --> 00:40:46,839 Speaker 1: is is fascinating. That's one of the parts that I 751 00:40:46,880 --> 00:40:50,040 Speaker 1: like the most about C E S. So sitting around 752 00:40:50,080 --> 00:40:52,399 Speaker 1: in the old what used to be the Star Trek 753 00:40:52,440 --> 00:40:56,919 Speaker 1: experience at the Hilton with with folks from the Twit 754 00:40:57,000 --> 00:41:01,800 Speaker 1: network or from uh from Revision three or from c net. 755 00:41:02,200 --> 00:41:05,520 Speaker 1: That's that's fantastic. I love that. But it's uh, yeah, 756 00:41:05,520 --> 00:41:08,400 Speaker 1: it's not all fun and games, that's for sure. Um No, 757 00:41:08,560 --> 00:41:10,680 Speaker 1: it's a lot of work, it is, and it is 758 00:41:10,719 --> 00:41:15,000 Speaker 1: probably it's one of the most physically tolling things I've 759 00:41:15,040 --> 00:41:17,040 Speaker 1: had to do it. How stuff works, it's by the 760 00:41:17,160 --> 00:41:19,839 Speaker 1: end of the day, you you feel it, and then 761 00:41:19,880 --> 00:41:21,400 Speaker 1: you get up and do it again. Here's here's a 762 00:41:21,440 --> 00:41:23,000 Speaker 1: hint for any of you who are doing ce S 763 00:41:23,080 --> 00:41:24,640 Speaker 1: for the first time this year. If you're listening to 764 00:41:24,680 --> 00:41:26,959 Speaker 1: this might be too late. So if it's the first 765 00:41:26,960 --> 00:41:29,880 Speaker 1: time you're doing cs will here's here's what you do. 766 00:41:30,080 --> 00:41:33,560 Speaker 1: You need to know. If you plan on doing something 767 00:41:33,680 --> 00:41:36,040 Speaker 1: after the show floor closes and you go back to 768 00:41:36,080 --> 00:41:38,680 Speaker 1: your hotel room to set stuff down so that you 769 00:41:38,719 --> 00:41:43,280 Speaker 1: can go back out, do not do not sit down 770 00:41:43,600 --> 00:41:47,440 Speaker 1: and or lie down, because that's it. You're not moving again. 771 00:41:48,440 --> 00:41:51,359 Speaker 1: I have made that mistake so many times. But I mean, oh, 772 00:41:51,520 --> 00:41:54,080 Speaker 1: those chairs and beds just look so comforting after you've 773 00:41:54,080 --> 00:41:57,520 Speaker 1: been on your feet all day long. It's a it's 774 00:41:58,040 --> 00:42:01,319 Speaker 1: a very interesting trade show at I don't think it's 775 00:42:01,480 --> 00:42:06,120 Speaker 1: as phenomenal or magical as outsiders seem to think it is. 776 00:42:06,640 --> 00:42:08,719 Speaker 1: I mean, but that's because I've covered it for four 777 00:42:08,800 --> 00:42:12,120 Speaker 1: years now. So um, if you if you were to 778 00:42:12,200 --> 00:42:14,640 Speaker 1: experience it the way I try and explain to people, 779 00:42:14,640 --> 00:42:18,120 Speaker 1: as if you're a journalist. Imagine walking into the world's 780 00:42:18,200 --> 00:42:22,279 Speaker 1: largest shopping mall, but every single store just sells electronics, 781 00:42:22,760 --> 00:42:24,880 Speaker 1: and it's your job to go into every single store 782 00:42:24,920 --> 00:42:27,720 Speaker 1: and look at every single shelf, at every single device, 783 00:42:28,520 --> 00:42:30,840 Speaker 1: and then you're going to write up what the best 784 00:42:31,000 --> 00:42:34,760 Speaker 1: was when you're done. That wraps up this classic episode 785 00:42:34,760 --> 00:42:39,400 Speaker 1: of Tech Stuff, the c S story. Again, I don't 786 00:42:39,520 --> 00:42:42,160 Speaker 1: know if or when I will be back at C 787 00:42:42,360 --> 00:42:46,200 Speaker 1: E S. There are definitely aspects of it that I 788 00:42:46,640 --> 00:42:49,720 Speaker 1: do miss um and you know, it is really interesting 789 00:42:49,760 --> 00:42:52,600 Speaker 1: to kind of see the technology that's coming up, or 790 00:42:52,680 --> 00:42:55,680 Speaker 1: even often you'll see stuff that's more in a kind 791 00:42:55,680 --> 00:42:59,080 Speaker 1: of concept phase where you're not likely to see the 792 00:42:59,160 --> 00:43:02,759 Speaker 1: actual product or you're not gonna see something that looks 793 00:43:02,800 --> 00:43:05,120 Speaker 1: exactly like that moving forward, but it might be stuff 794 00:43:05,160 --> 00:43:08,520 Speaker 1: that gets incorporated into products. And occasionally you see stuff 795 00:43:08,520 --> 00:43:11,960 Speaker 1: that just plane never comes out, you know, like phones 796 00:43:12,000 --> 00:43:15,160 Speaker 1: that change size, that kind of thing. Anyway, hope you 797 00:43:15,280 --> 00:43:18,040 Speaker 1: enjoyed this. If you have suggestions for future episodes of 798 00:43:18,080 --> 00:43:20,240 Speaker 1: tech Stuff, you should reach out to me on Twitter. 799 00:43:20,760 --> 00:43:23,600 Speaker 1: The handle we use for the show is text stuff 800 00:43:23,920 --> 00:43:28,080 Speaker 1: h s W and I'll talk to you again really soon. 801 00:43:34,520 --> 00:43:37,520 Speaker 1: Tex Stuff is an i heart Radio production. For more 802 00:43:37,600 --> 00:43:41,000 Speaker 1: podcasts from my heart Radio, visit the i heart Radio app, 803 00:43:41,120 --> 00:43:44,280 Speaker 1: Apple Podcasts, or wherever you listen to your favorite shows.