WEBVTT - AI and Radioactive Shoe Salesmen

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<v Speaker 1>Welcome to tech Stuff, a production from iHeartRadio. Hey there,

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<v Speaker 1>and welcome to tech Stuff. I'm your host, Jonathan Strickland.

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<v Speaker 1>I'm an executive producer with iHeart Podcasts and how the

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<v Speaker 1>tech are you? So? This morning I was thinking, as

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<v Speaker 1>I often do, about artificial intelligence and how quickly various

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<v Speaker 1>people and companies are rushing to apply AI to just

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<v Speaker 1>about everything. And this isn't exactly new. It would be

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<v Speaker 1>naive and reductive to say it. We're so Researchers have

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<v Speaker 1>been developing AI for decades, with a focus on different

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<v Speaker 1>aspects of AI throughout the ages generative AI, while splashy

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<v Speaker 1>is really just one of the more recent implementations that

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<v Speaker 1>have has caught our attention. So while we can't say

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<v Speaker 1>that AI has exactly crept up on us, the push

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<v Speaker 1>to make use of AI, when one could argue we

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<v Speaker 1>don't even have a full appreciation for what it can do,

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<v Speaker 1>both in good and bad scenarios, means that we're being

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<v Speaker 1>a little premature. And this actually reminds me of shoe stores.

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<v Speaker 1>Now that's a pretty big leap, but I promise I'm

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<v Speaker 1>going somewhere. I'm sure you've all heard the phrase history

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<v Speaker 1>repeats itself, or maybe the slightly more florid version. Those

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<v Speaker 1>who do not learn from history are doomed to repeat it. Well,

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<v Speaker 1>once upon a time there was an era in which

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<v Speaker 1>people made use of a powerful technology for a trivial purpose,

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<v Speaker 1>and many people potentially paid the price for that decision.

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<v Speaker 1>This is just one example. Obviously, there are lots of others,

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<v Speaker 1>some of which are famous enough to have had entire

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<v Speaker 1>documentaries made about their stories. But I am talking about

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<v Speaker 1>when shoe salespeople were regularly irradiated as part of their job. Okay,

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<v Speaker 1>so let's set the scene, and it's the last decade

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<v Speaker 1>of the nineteenth century, eighteen ninety five in fact, and

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<v Speaker 1>a German smarty pants by the name of Wilhelm Konrad

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<v Speaker 1>Runtgen was working as the director of the Physical Institute

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<v Speaker 1>at the University of Fursburg. Now I don't mean he

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<v Speaker 1>was working at a physical school and other people were,

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<v Speaker 1>I don't know, working in some sort of philosophically hypothetical

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<v Speaker 1>school that would be putting discartes before the horse. Rather,

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<v Speaker 1>I mean Runtgen specialized in physics. In the eighteen nineties,

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<v Speaker 1>he was experimenting with a fairly new technology. What essentially

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<v Speaker 1>was a cathode ray tube or CRT. This is the

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<v Speaker 1>technology that would later be responsible for producing images in

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<v Speaker 1>old television sets, the big, boxy kind that you might

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<v Speaker 1>remember from decades ago. Runtgn was studying how high voltage

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<v Speaker 1>electricity could pass through low vacuum tubes, like essentially a

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<v Speaker 1>cathode ray tube. Now, the story goes that one day

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<v Speaker 1>he was shutting things down for the evening in his

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<v Speaker 1>lab and he noticed something peculiar. So he had covered

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<v Speaker 1>the cathode tube with a piece of black cardboard, and

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<v Speaker 1>when he powered up the tube and turned off the light,

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<v Speaker 1>he saw that there was something glowing in his lab.

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<v Speaker 1>So he investigates and he discovers the glowing is coming

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<v Speaker 1>from a piece of paper that has a coating of

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<v Speaker 1>barium platinu cyanide on it, and that this is what

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<v Speaker 1>was glowing in the dark, and it was several feet

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<v Speaker 1>away from the tube, which again was covered by black cardboard.

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<v Speaker 1>It was far enough away from the tube that Runkan

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<v Speaker 1>thought the tube would not be able to illuminate this

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<v Speaker 1>particular piece of paper. Moreover, there was some sort of

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<v Speaker 1>energy outside of visible light happening here, something that could

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<v Speaker 1>stimulate the barium platinus cyanide to fluoresce and something that

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<v Speaker 1>could pass through this black cardboard. Now, Runkan was a

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<v Speaker 1>methodical sort, and he repeated this somewhat accidental experiment many

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<v Speaker 1>times to make certain that what he was seeing was

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<v Speaker 1>actually real, that there was something to it. He further

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<v Speaker 1>investigated the phenomena for weeks before deciding to publish any

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<v Speaker 1>papers or even discuss the matter with anyone else. He

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<v Speaker 1>knew that lots of other people were doing experiments with

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<v Speaker 1>these low vacuum tubes, so he didn't want to tip

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<v Speaker 1>his hand too early and perhaps lose out on snag

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<v Speaker 1>a really big scientific discovery. Turns out, this was a

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<v Speaker 1>really good idea because there were no shortage of people

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<v Speaker 1>who were absolutely certain they had discovered something new and exciting,

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<v Speaker 1>and then after other people looked into it, they found

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<v Speaker 1>out that there wasn't really any discovery there at all,

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<v Speaker 1>which could be pretty humiliating, but this was not the

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<v Speaker 1>case with Rutgin. He had made the first documented observation

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<v Speaker 1>of what we would call X rays, in fact, what

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<v Speaker 1>he would call X rays X rays because X represents

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<v Speaker 1>an unknown variable. What's more, Runkin noticed something really darn cool.

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<v Speaker 1>So let's say that he hung up a sheet of

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<v Speaker 1>paper that had a coating of barium platino cyanide on it,

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<v Speaker 1>and he put that a few feet away from the tube,

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<v Speaker 1>and then he energizes the tube, he turns it on. Essentially,

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<v Speaker 1>if he put his hand between the tube, which was

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<v Speaker 1>serving as a lamp and the sheet of paper, then

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<v Speaker 1>on the sheet of paper he would see projected the

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<v Speaker 1>bones of his hand. It was as though he could

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<v Speaker 1>see straight through his flesh and look at the skeleton inside. Clearly,

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<v Speaker 1>he couldn't just keep this a secret, so he had

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<v Speaker 1>to tell his closest friend. He brought his wife to

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<v Speaker 1>his lab and showed her the discovery. He had her

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<v Speaker 1>hold her hand against a sheet of this paper, and

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<v Speaker 1>then he exposed her hand for a fifteen minute long

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<v Speaker 1>X ray exposure, and instead of it just projecting the

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<v Speaker 1>images of the bones on the sheet of paper, it

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<v Speaker 1>actually made a record of it, an image like a photograph,

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<v Speaker 1>the first radiograph known on record. She reportedly exclaimed, I

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<v Speaker 1>have seen my own death, meaning she had seen her

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<v Speaker 1>own skeleton. Those the Rengins really knew how to turn

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<v Speaker 1>up the romance. It tells you anyway, after weeks of

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<v Speaker 1>investigative work, Jen reached a point where he felt confident

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<v Speaker 1>in coming forward to his peers to present his findings,

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<v Speaker 1>and once he did, it caught on like a house

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<v Speaker 1>on fire. His paper published at the end of eighteen

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<v Speaker 1>ninety five in December of eighteen ninety five. By eighteen

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<v Speaker 1>ninety six, people were making practical use of X rays.

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<v Speaker 1>Mostly this was in the medical field, but not exclusively,

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<v Speaker 1>because suddenly it was possible for physicians to gaze into

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<v Speaker 1>the human body, you know, looking into a patient without

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<v Speaker 1>first having to make an opening, which, as you can imagine,

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<v Speaker 1>presents certain advantages. All right, but now it's time to

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<v Speaker 1>jump to a different smarty pants, someone who was quite

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<v Speaker 1>the opportunistic smarty pants. In fact, some people could argue

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<v Speaker 1>that the true smarty pants nature of this man is

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<v Speaker 1>that he found new ways to claim authorship over work

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<v Speaker 1>that really just happened within him his place of business.

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<v Speaker 1>I am talking about Thomas Edison. Now, whether you think

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<v Speaker 1>of Edison as a truly brilliant inventor responsible for inventing

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<v Speaker 1>countless things in his lifetime, or you think of him

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<v Speaker 1>as someone who was more likely to employ people who

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<v Speaker 1>did most of the actual inventing, and then he would

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<v Speaker 1>put his names on the patents. I'll leave all that

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<v Speaker 1>to you. The truth of the matter is probably somewhere

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<v Speaker 1>in the middle. But the important part of our story

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<v Speaker 1>is that Edison and his staff were working on a

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<v Speaker 1>technology that would leverage X rays in a really interesting way.

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<v Speaker 1>So the basic concept wasn't that different from what Reunjin

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<v Speaker 1>had been experimenting with in his lab. The invention would

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<v Speaker 1>have a screen that would be coded with some sort

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<v Speaker 1>of fluorescent material on it and would thus fluoresce when

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<v Speaker 1>exposed to X rays. There would also be a lamp

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<v Speaker 1>capable of generating those X rays, and if you were

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<v Speaker 1>to place something between the lamp and the screen, you

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<v Speaker 1>would be able to see the stuff that blocked X

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<v Speaker 1>rays from hitting the screen. Now, your flesh would let

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<v Speaker 1>X rays pass right through it, so you would see

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<v Speaker 1>your bones on the fluorescent screen behind, and you can

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<v Speaker 1>have the lamp on, you can move your hand back

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<v Speaker 1>and forth, and you can watch the bones in your

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<v Speaker 1>hands move in real time. Edison called his invention the vitascope,

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<v Speaker 1>and I'm pretty sure later on he thought that was

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<v Speaker 1>a really ironic name, a poor name for him to

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<v Speaker 1>pick for this invention because vita means life, you can

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<v Speaker 1>see that in words like vitality. But the vitoscope would

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<v Speaker 1>actually lead to the death of one of Edison's most

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<v Speaker 1>loyal members of staff. That person was Clarence Madison Dally. He,

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<v Speaker 1>like his father and his brothers, would work as a

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<v Speaker 1>glassblower for T. Thomas Edison. Dally worked closely with Edison

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<v Speaker 1>while trying to design a practical incandescent lamp. Again, Essen

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<v Speaker 1>didn't really invent the light bulb, but in his lab

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<v Speaker 1>the light bulb was turned into something that was actually

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<v Speaker 1>of practical use. Now, upon runk Jen's discovery of X rays,

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<v Speaker 1>Dali would actually shift his own work to focus on

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<v Speaker 1>creating X ray lamps as well as a fluorescent sheet

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<v Speaker 1>that actually used calcium tungue state as the fluorescing material

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<v Speaker 1>instead of the barium platinum cyanide. This was seen to

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<v Speaker 1>produce sharper images and thus a higher fidelity kind of image.

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<v Speaker 1>For years, Dali worked in the lab developing this technology,

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<v Speaker 1>perfecting it, and over time he began to experience some

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<v Speaker 1>pretty not just pretty, some truly serious health problems. His

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<v Speaker 1>hands showed signs of radiation burns, particularly his left hand,

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<v Speaker 1>which he used to demonstrate the X rays by waving

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<v Speaker 1>it in the path of the X rays. He began

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<v Speaker 1>to develop skin lesions, which are part of you know,

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<v Speaker 1>radiation burns. His problems progressed to the point that he

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<v Speaker 1>actually had to have his left hand amputated, but that

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<v Speaker 1>was only the beginning. Later on he had to have

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<v Speaker 1>more of his left arm amputated, then several of the

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<v Speaker 1>fingers on his right hand, and then ultimately he had

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<v Speaker 1>one arm amputated to the elbow and the other arm

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<v Speaker 1>amputated to the shoulder. But the damage was even more severe,

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<v Speaker 1>and in nineteen oh four, when he was not even

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<v Speaker 1>forty years old, Dally passed away from terminal cancer. This

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<v Speaker 1>experience hit Edison very, very hard. He truly liked Dali,

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<v Speaker 1>and it also convinced him that X ray technology was

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<v Speaker 1>far more dangerous than beneficial, and he was quoted to say,

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<v Speaker 1>don't talk to me about x I am afraid of them.

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<v Speaker 1>But Edison's team had already invented the fluoroscope at that point,

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<v Speaker 1>and there were all sorts of potential applications for that technology.

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<v Speaker 1>When we come back, I'll talk about some of those,

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<v Speaker 1>but first let's take a quick break to thank our sponsor.

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<v Speaker 1>All Right, before the break, I mentioned that Edison's fluoroscope

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<v Speaker 1>would end up having various applications, So the most obvious

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<v Speaker 1>ones were in medicine, right, and there was a darn

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<v Speaker 1>good reason to lean heavily on medicine in the early

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<v Speaker 1>twentieth century. You had a real provocative reason why you

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<v Speaker 1>wanted to advance the science of medicine. Several million reasons,

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<v Speaker 1>as it turned out, because in July nineteen fourteen, World

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<v Speaker 1>War One began. Of course, back then we didn't call

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<v Speaker 1>it World War one because being optimistic anyway. One of

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<v Speaker 1>the big challenges presented by the World War involved making

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<v Speaker 1>sure soldiers had the right equipment, and that included a

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<v Speaker 1>good pair of boots. Soldiers could end up having terrible injuries.

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<v Speaker 1>If they weren't wearing the right boots. They wouldn't be

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<v Speaker 1>able to march as far. They could suffer from things

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<v Speaker 1>like trench foot, So they needed to make sure the

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<v Speaker 1>boots were as well made and as good a fit

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<v Speaker 1>as was practical for the purposes of mass producing them

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<v Speaker 1>for soldiers. This is a delicate thing to balance, so

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<v Speaker 1>the thought was we should make sure that soldiers had

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<v Speaker 1>boots that would give them the support they needed and

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<v Speaker 1>not create a source of distraction or injury. And so

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<v Speaker 1>a guy named Frank Keefer created a book that he

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<v Speaker 1>titled a Textbook of Military Hygiene and Sanitation. This was

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<v Speaker 1>all with the goal of trying to keep soldiers as

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<v Speaker 1>healthy as possible before they were forced to march out

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<v Speaker 1>in front of a German machine gun in this time.

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<v Speaker 1>Next book, Kiefer included X ray images also known as radiographs,

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<v Speaker 1>in order to show how a soldier's foot should fit

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<v Speaker 1>inside a boot and what it would look like if

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<v Speaker 1>the soldier were wearing the wrong size boot. So this

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<v Speaker 1>was really just to illustrate the importance of matching the

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<v Speaker 1>size to the soldier. Keifer was not suggesting that the

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<v Speaker 1>army invest in thousands of fluoroscopes and check each recruit individually.

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<v Speaker 1>This was just to demonstrate the importance of a good fit,

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<v Speaker 1>but his idea sparked other ideas. A doctor named Jacob J.

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<v Speaker 1>Lowe used a fluoroscope to examine wounded soldier's feet without

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<v Speaker 1>having to first take off their boots. And you can

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<v Speaker 1>definitely understand how that could be a really useful thing

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<v Speaker 1>to do. You know why, would you potentially make an

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<v Speaker 1>injury worse or perhaps even create a new injury if

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<v Speaker 1>you can get a look in a non invasive kind

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<v Speaker 1>of way, and it works so well that Low thought

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<v Speaker 1>it would make sense to bring the technology to pediatrists

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<v Speaker 1>and to shoe stores in general. Why just use this

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<v Speaker 1>on soldiers when you could have a fluoroscope in your

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<v Speaker 1>local shoe shop, Customers could try on a pair of

0:15:14.880 --> 0:15:18.040
<v Speaker 1>new shoes. They could step up to the fluoroscope, the

0:15:18.080 --> 0:15:20.800
<v Speaker 1>staff could check to make sure that the shoes were

0:15:20.880 --> 0:15:24.480
<v Speaker 1>actually a really good fit. Maybe they could even employ

0:15:24.680 --> 0:15:29.200
<v Speaker 1>someone who could take a look at those images and say, oh,

0:15:29.240 --> 0:15:32.640
<v Speaker 1>you know what, you need special shoes because otherwise you're

0:15:32.640 --> 0:15:34.560
<v Speaker 1>not going to get the support you need and your

0:15:34.560 --> 0:15:37.640
<v Speaker 1>feet are going to hurt. Right, You could actually employ

0:15:37.760 --> 0:15:40.000
<v Speaker 1>people who could be experts in this. They could be

0:15:40.160 --> 0:15:42.960
<v Speaker 1>like the equivalent of a foot doctor working in a

0:15:43.000 --> 0:15:47.680
<v Speaker 1>shoe store and practice preventive medicine. It would be incredible.

0:15:48.240 --> 0:15:52.880
<v Speaker 1>So Low files for a patent in nineteen nineteen for

0:15:53.120 --> 0:15:58.080
<v Speaker 1>a shoe store version of this technology. However, it would

0:15:58.080 --> 0:16:00.960
<v Speaker 1>take nearly a decade for the patent off to grant

0:16:01.320 --> 0:16:04.320
<v Speaker 1>a patent. He called it the foot of scope, and

0:16:04.400 --> 0:16:07.800
<v Speaker 1>I am not making a joke about that. That is

0:16:07.840 --> 0:16:09.880
<v Speaker 1>actually what it would be called. And yeah, the idea

0:16:09.880 --> 0:16:13.480
<v Speaker 1>is that the customer would stick their feet into this

0:16:13.640 --> 0:16:18.760
<v Speaker 1>machine I'll describe it in a second, and the shoe

0:16:18.800 --> 0:16:22.640
<v Speaker 1>store salesperson would be able to look through a visor

0:16:23.200 --> 0:16:25.160
<v Speaker 1>and determine if the shoe was a good fit or not.

0:16:25.760 --> 0:16:28.720
<v Speaker 1>Low was not the only person pursuing this dream, believe

0:16:28.720 --> 0:16:31.720
<v Speaker 1>it or not. There were others around the world who

0:16:31.760 --> 0:16:36.840
<v Speaker 1>were filing similar patents. And while they filed their patents

0:16:36.920 --> 0:16:40.280
<v Speaker 1>after Low had already submitted his to the US Patent Office,

0:16:40.520 --> 0:16:43.040
<v Speaker 1>and at least a couple of cases, they got their

0:16:43.040 --> 0:16:47.640
<v Speaker 1>patents first. So kind of shows the great injustice of

0:16:47.760 --> 0:16:51.640
<v Speaker 1>global commerce, right, But eventually it all shook out that

0:16:51.920 --> 0:16:55.240
<v Speaker 1>really there were two major companies that would use this

0:16:55.360 --> 0:17:01.040
<v Speaker 1>technology to create machines for shoe shops. So in England

0:17:01.240 --> 0:17:05.280
<v Speaker 1>you had a company called the Petoscope Company, and here

0:17:05.359 --> 0:17:08.560
<v Speaker 1>in the United States you had the X Ray Shoe

0:17:08.760 --> 0:17:13.520
<v Speaker 1>Fitter Incorporated. Now, these fluoroscopes looked a lot like a

0:17:14.280 --> 0:17:18.080
<v Speaker 1>tall wooden cabinet, maybe like a little bit higher than

0:17:18.200 --> 0:17:21.679
<v Speaker 1>waist tall. So the customer would approach the cabinet on

0:17:21.720 --> 0:17:25.280
<v Speaker 1>one side, and the customer would be standing up and

0:17:25.320 --> 0:17:28.800
<v Speaker 1>they would step up onto a step at the base

0:17:28.840 --> 0:17:33.240
<v Speaker 1>of the cabinet, and at that point in the cabinet's

0:17:33.280 --> 0:17:35.959
<v Speaker 1>wall there was kind of a little alcove where they

0:17:35.960 --> 0:17:39.320
<v Speaker 1>could slide their feet into this thing, so it's inside

0:17:39.359 --> 0:17:42.600
<v Speaker 1>the cabinet, So you're standing on the step, your feet

0:17:42.600 --> 0:17:46.520
<v Speaker 1>are now inside the cabinet. On the inside of the cabinet,

0:17:46.800 --> 0:17:50.159
<v Speaker 1>the X ray lamp would actually be below the customer's feet,

0:17:50.800 --> 0:17:55.120
<v Speaker 1>pointing up at a fluorescent screen, and the fluorescent screen

0:17:55.160 --> 0:17:58.080
<v Speaker 1>would be above the customer's feet, so the lamp would

0:17:58.080 --> 0:18:01.760
<v Speaker 1>blast X rays up through the shoes, through the flesh

0:18:02.000 --> 0:18:05.680
<v Speaker 1>of the customer's feet, and would leave a moving image

0:18:05.720 --> 0:18:09.320
<v Speaker 1>of dim bones on the fluorescent screen, which staff could

0:18:09.359 --> 0:18:13.280
<v Speaker 1>view from above. So on the opposite side of the

0:18:13.320 --> 0:18:16.639
<v Speaker 1>cabinet were the controls that the staff would use, so

0:18:17.160 --> 0:18:19.560
<v Speaker 1>pretty simple stuff. They would have, you know, like a

0:18:19.600 --> 0:18:24.160
<v Speaker 1>switch to turn the fluoroscope on, and at that point

0:18:24.200 --> 0:18:28.240
<v Speaker 1>they would start powering up the cathode ray tube and

0:18:28.320 --> 0:18:32.360
<v Speaker 1>start beaming X rays toward the fluorescent screen. There would

0:18:32.400 --> 0:18:35.480
<v Speaker 1>be at least one, but usually several viewing ports that

0:18:35.480 --> 0:18:38.439
<v Speaker 1>would look down from the top of the cabinet into

0:18:38.520 --> 0:18:43.120
<v Speaker 1>the cabinet itself. Now, these ports remind me a little

0:18:43.160 --> 0:18:46.360
<v Speaker 1>bit of like a submarine periscope, you know, has kind

0:18:46.359 --> 0:18:50.000
<v Speaker 1>of like a visor kind of of attachment that fits

0:18:50.000 --> 0:18:53.040
<v Speaker 1>around the eyes, which of course obviously blocks out the

0:18:53.080 --> 0:18:55.399
<v Speaker 1>ambient light of the shop while you're looking at the

0:18:55.400 --> 0:18:59.480
<v Speaker 1>tootsis inside the cabinet. And the multiple visors meant more

0:18:59.480 --> 0:19:01.159
<v Speaker 1>than one per and could look at a time. So

0:19:01.240 --> 0:19:04.680
<v Speaker 1>maybe it's the shoe salesperson, maybe they have an assistant,

0:19:05.119 --> 0:19:08.520
<v Speaker 1>and there's probably some curious lookilu who wants to take

0:19:08.520 --> 0:19:12.840
<v Speaker 1>a look that skeleton bones. In fact, I'm sure there

0:19:12.880 --> 0:19:15.879
<v Speaker 1>was no shortage of variations of the phrase oh honey,

0:19:15.920 --> 0:19:18.760
<v Speaker 1>I can see your skeleton feet and these shoe shops

0:19:18.800 --> 0:19:23.000
<v Speaker 1>at the time. Anyway, the idea was the shoe salesperson

0:19:23.040 --> 0:19:26.199
<v Speaker 1>would be able to study the feet inside the shoe

0:19:26.840 --> 0:19:29.640
<v Speaker 1>and determine if the shoe really was a good fit.

0:19:30.320 --> 0:19:33.920
<v Speaker 1>Though I'm sure in many, perhaps most cases, the real

0:19:34.040 --> 0:19:37.320
<v Speaker 1>use of the technology was that it attracted customers and

0:19:37.359 --> 0:19:41.560
<v Speaker 1>it helped move sales. Sure, I bet in some cases

0:19:41.600 --> 0:19:44.600
<v Speaker 1>the clerk might say, this pair of shoes looks like

0:19:44.640 --> 0:19:46.679
<v Speaker 1>it's on the small side. For you or maybe you

0:19:46.720 --> 0:19:49.840
<v Speaker 1>need a wider pair of shoes or something along those lines.

0:19:50.440 --> 0:19:52.080
<v Speaker 1>But most of the time, I bet it was really

0:19:52.119 --> 0:19:54.560
<v Speaker 1>just a way to get folks into the door. Now,

0:19:54.760 --> 0:19:58.399
<v Speaker 1>as I'm sure you've all gathered, this practice was also

0:19:58.880 --> 0:20:03.280
<v Speaker 1>extremely dangerous. Customers might get a large dose of X rays,

0:20:03.600 --> 0:20:06.120
<v Speaker 1>a larger one than they would in a normal year,

0:20:06.480 --> 0:20:10.040
<v Speaker 1>especially these days. But the real risk was for the

0:20:10.200 --> 0:20:13.280
<v Speaker 1>staff who were using these machines over and over on

0:20:13.359 --> 0:20:16.840
<v Speaker 1>multiple customers a day. The first of these machines hit

0:20:16.880 --> 0:20:20.320
<v Speaker 1>the market in nineteen twenty seven, we wouldn't even settle

0:20:20.720 --> 0:20:24.400
<v Speaker 1>on a standard unit of measurement for radiation, the run Gin,

0:20:24.640 --> 0:20:27.399
<v Speaker 1>named after the guy who discovered X rays. We wouldn't

0:20:27.440 --> 0:20:30.560
<v Speaker 1>decide on that till nineteen twenty eight the following year,

0:20:31.200 --> 0:20:34.760
<v Speaker 1>and we still didn't have that much data to draw

0:20:34.840 --> 0:20:38.080
<v Speaker 1>conclusions as to how much or how little radiation exposure

0:20:38.680 --> 0:20:43.240
<v Speaker 1>was really safe or harmful. Now you had some scientists

0:20:43.280 --> 0:20:45.960
<v Speaker 1>who were arguing that it would be a really bad

0:20:46.000 --> 0:20:50.040
<v Speaker 1>idea to make use of radiation technology in an environment

0:20:50.200 --> 0:20:54.399
<v Speaker 1>like a shoe store, that it represented a true risk

0:20:54.760 --> 0:20:59.119
<v Speaker 1>to employees, that radiation really was no joke. Then you had,

0:20:59.200 --> 0:21:01.640
<v Speaker 1>on the other side the owners of the stores, who

0:21:01.800 --> 0:21:05.639
<v Speaker 1>essentially said shut up. The stores were claiming that the

0:21:05.760 --> 0:21:09.960
<v Speaker 1>X rays would let them create real like osteopathic solutions

0:21:10.200 --> 0:21:15.119
<v Speaker 1>to foot problems, but in reality, almost no one had

0:21:15.160 --> 0:21:19.240
<v Speaker 1>that kind of expertise or knowledge or experience. They had

0:21:19.280 --> 0:21:22.600
<v Speaker 1>no way of making any real meaningful decisions based on

0:21:22.640 --> 0:21:25.040
<v Speaker 1>what they were seeing. It was just a gimmick and

0:21:25.119 --> 0:21:28.360
<v Speaker 1>a gravy train. And by golly, they didn't need some

0:21:28.640 --> 0:21:31.479
<v Speaker 1>boffin telling them that their killer sales pitch was going

0:21:31.560 --> 0:21:36.520
<v Speaker 1>to give them cancer. And so the machines prospered for

0:21:36.600 --> 0:21:39.639
<v Speaker 1>a couple of decades. In fact, by the nineteen forties,

0:21:40.040 --> 0:21:44.560
<v Speaker 1>there was something like ten thousand fluoroscopes in the United

0:21:44.600 --> 0:21:48.600
<v Speaker 1>States alone, There were another say, three thousand in the UK,

0:21:49.160 --> 0:21:50.800
<v Speaker 1>and there were a few thousand more in a couple

0:21:50.840 --> 0:21:53.920
<v Speaker 1>of other countries. So just imagine for a moment all

0:21:54.000 --> 0:21:58.320
<v Speaker 1>those store employees who absorbed way more X rays than

0:21:58.359 --> 0:22:01.920
<v Speaker 1>any person is supposed to in a day. Just most

0:22:01.920 --> 0:22:05.400
<v Speaker 1>people wouldn't even absorb that much in a full year,

0:22:05.520 --> 0:22:08.159
<v Speaker 1>And day after day, these folks were getting blasted by

0:22:08.320 --> 0:22:11.360
<v Speaker 1>X rays. When in the mid nineteen forties, the American

0:22:11.400 --> 0:22:15.560
<v Speaker 1>Standards Association made a determination about X rays. They concluded

0:22:15.640 --> 0:22:18.919
<v Speaker 1>that at max, a person should encounter less than zero

0:22:18.920 --> 0:22:23.880
<v Speaker 1>point one rent gens worth of radiation per day. Now,

0:22:23.960 --> 0:22:28.000
<v Speaker 1>in nineteen forty eight, there was a survey done of

0:22:28.520 --> 0:22:32.240
<v Speaker 1>around forty something machines that were being used in Detroit,

0:22:32.280 --> 0:22:36.720
<v Speaker 1>these fluoroscope machines, and in that study they found that

0:22:37.000 --> 0:22:43.000
<v Speaker 1>the machines emitted radiation at a level between sixteen to

0:22:43.040 --> 0:22:47.000
<v Speaker 1>seventy five rent gens per minute. You were not supposed

0:22:47.000 --> 0:22:49.160
<v Speaker 1>to absorb more than point one per day. Now, keep

0:22:49.200 --> 0:22:54.320
<v Speaker 1>in mind the standards those are for, like super protective,

0:22:54.880 --> 0:22:59.480
<v Speaker 1>let's be extra careful, let's limit liability as much as possible.

0:22:59.680 --> 0:23:03.440
<v Speaker 1>So you could argue that it's overly cautious, if you

0:23:03.480 --> 0:23:06.320
<v Speaker 1>want to take that point of view. But the point

0:23:06.320 --> 0:23:09.920
<v Speaker 1>being that these machines were putting out way more radiation

0:23:10.040 --> 0:23:12.840
<v Speaker 1>than what people were supposed to be encountering in a

0:23:13.040 --> 0:23:19.440
<v Speaker 1>work environment. They were dangerous, and they were largely unregulated.

0:23:19.640 --> 0:23:22.280
<v Speaker 1>In the United States, laws about these devices were on

0:23:22.400 --> 0:23:25.879
<v Speaker 1>a state by state basis. In fact, it wouldn't be

0:23:25.960 --> 0:23:28.280
<v Speaker 1>until the nineteen seventies that you would start to see

0:23:28.359 --> 0:23:31.879
<v Speaker 1>laws across the country limiting their use and requiring the

0:23:31.920 --> 0:23:36.120
<v Speaker 1>machines to adhere to strict rules for manufacturing and operation.

0:23:37.040 --> 0:23:40.560
<v Speaker 1>Pennsylvania was the first US state to ban them outright,

0:23:40.880 --> 0:23:44.359
<v Speaker 1>That was in nineteen fifty seven. Even by nineteen seventy

0:23:44.480 --> 0:23:47.560
<v Speaker 1>only thirty three states had a ban in place. The

0:23:47.600 --> 0:23:52.400
<v Speaker 1>federal government couldn't take action until the early nineteen seventies

0:23:52.800 --> 0:23:55.840
<v Speaker 1>because there was no legal basis. The FDA, which was

0:23:55.880 --> 0:23:58.640
<v Speaker 1>the most likely organization to be able to step in,

0:23:59.119 --> 0:24:02.439
<v Speaker 1>had no authority for anything that had to do with

0:24:02.560 --> 0:24:07.280
<v Speaker 1>radiation that was not part of their responsibilities, so there

0:24:07.320 --> 0:24:09.560
<v Speaker 1>was nothing they could do. There was no legal basis

0:24:10.200 --> 0:24:12.840
<v Speaker 1>to make any kind of action on a federal level.

0:24:13.320 --> 0:24:17.480
<v Speaker 1>This was a case where technology and science had far

0:24:17.560 --> 0:24:20.840
<v Speaker 1>outpaced our laws and our capacity to do anything from

0:24:20.960 --> 0:24:25.439
<v Speaker 1>a legal standpoint, which sounds familiar to me as I

0:24:25.520 --> 0:24:29.520
<v Speaker 1>talk about this, and as I talk about things like AI. Now.

0:24:29.560 --> 0:24:32.080
<v Speaker 1>One thing that may have somewhat taken the wind out

0:24:32.080 --> 0:24:37.159
<v Speaker 1>of the fluoroscopes sales was the Second World War. Before

0:24:37.160 --> 0:24:40.359
<v Speaker 1>the introduction of the atom bomb, radiation was thought of

0:24:40.440 --> 0:24:44.280
<v Speaker 1>as more like this amazing kind of energy that could

0:24:44.320 --> 0:24:48.600
<v Speaker 1>do phenomenal stuff, like like you could use radiation for

0:24:48.680 --> 0:24:52.119
<v Speaker 1>anything to in science fiction, it was to blast around

0:24:52.160 --> 0:24:56.600
<v Speaker 1>in space, or fly at incredible speeds over the land,

0:24:56.800 --> 0:24:59.840
<v Speaker 1>or all sorts of things, and you'd be able to

0:24:59.920 --> 0:25:03.800
<v Speaker 1>use is it for industry? Radiation was wonderful, you know,

0:25:04.040 --> 0:25:07.840
<v Speaker 1>maybe you'd even power a superhero. But then you get

0:25:07.880 --> 0:25:10.280
<v Speaker 1>to the end of World War Two, when Fat Man

0:25:10.359 --> 0:25:15.080
<v Speaker 1>and Little Boy demonstrated the dreadful power of the atom,

0:25:15.240 --> 0:25:19.359
<v Speaker 1>and the stories of radiation poisoning and terrible things of

0:25:19.400 --> 0:25:22.359
<v Speaker 1>that nature really changed the picture. Pretty quickly. People saw

0:25:22.560 --> 0:25:26.919
<v Speaker 1>the destructive nature of radiation, or the destructive capability I

0:25:26.920 --> 0:25:30.359
<v Speaker 1>guess I should say of radiation. And so now the

0:25:30.400 --> 0:25:36.200
<v Speaker 1>perception shifted dramatically. They went from space age energy to

0:25:37.040 --> 0:25:39.280
<v Speaker 1>this is something we should be scared of. It's an

0:25:39.280 --> 0:25:43.320
<v Speaker 1>invisible killer. Be afraid. You know, you get into the

0:25:43.320 --> 0:25:47.560
<v Speaker 1>Cold War, the threat of nuclear war, all this perception

0:25:47.600 --> 0:25:51.800
<v Speaker 1>of radiation changes. It was a massive cultural shift. Keep

0:25:51.840 --> 0:25:55.280
<v Speaker 1>in mind, the radiation itself never changed. It was the

0:25:55.320 --> 0:25:58.280
<v Speaker 1>same from beginning to end. It was that way before

0:25:58.320 --> 0:26:00.359
<v Speaker 1>we got here, it'll be that way after we leave.

0:26:01.560 --> 0:26:06.280
<v Speaker 1>It's just our perception that changed. And it's interesting because

0:26:06.680 --> 0:26:10.760
<v Speaker 1>we would embrace our fear along with ignorance about radiation

0:26:11.240 --> 0:26:14.760
<v Speaker 1>in the exact same way that we embraced exuberance and

0:26:14.880 --> 0:26:19.199
<v Speaker 1>ignorance about radiation earlier, you know, a few decades earlier.

0:26:20.040 --> 0:26:23.399
<v Speaker 1>But now instead of thinking, hey, I can use this

0:26:23.440 --> 0:26:25.920
<v Speaker 1>invisible ray to see my bones and make my feet

0:26:26.080 --> 0:26:30.080
<v Speaker 1>fit better in these shoes, now people are thinking radiation

0:26:30.200 --> 0:26:33.040
<v Speaker 1>will create bloodthirsty monsters that will hunt us all down.

0:26:33.760 --> 0:26:37.440
<v Speaker 1>So the pendulum ever swings. All right, We're gonna take

0:26:37.480 --> 0:26:40.280
<v Speaker 1>another quick break, but when we come back, I'll talk

0:26:40.359 --> 0:26:44.680
<v Speaker 1>a little bit more about fluoroscopes and what happened with those,

0:26:45.119 --> 0:26:47.520
<v Speaker 1>as well as kind of related back to what I

0:26:47.560 --> 0:26:50.119
<v Speaker 1>think it has to do with artificial intelligence. But first

0:26:50.480 --> 0:27:04.880
<v Speaker 1>let's thank our sponsors. Okay, so we're back to talk

0:27:05.040 --> 0:27:08.080
<v Speaker 1>more about fluoroscopes and the use of X rays and

0:27:08.160 --> 0:27:12.479
<v Speaker 1>shoe stores. There was something of a decline and interest

0:27:12.520 --> 0:27:15.840
<v Speaker 1>in fluoroscopes after World War Two, but as I mentioned,

0:27:16.080 --> 0:27:19.640
<v Speaker 1>the technology actually stuck around for decades. Right. I saw

0:27:19.800 --> 0:27:22.359
<v Speaker 1>articles that said as late as the nineteen seventies there

0:27:22.359 --> 0:27:25.280
<v Speaker 1>were a few places that were still using them. And

0:27:25.359 --> 0:27:28.119
<v Speaker 1>these days you can sometimes find an example of a

0:27:28.160 --> 0:27:31.200
<v Speaker 1>fluoroscope in a place like a museum, but otherwise you're

0:27:31.240 --> 0:27:34.680
<v Speaker 1>not likely to run into one and that's for the best, because,

0:27:34.720 --> 0:27:38.439
<v Speaker 1>as I have said, these devices were dangerous. Now, I

0:27:38.480 --> 0:27:42.840
<v Speaker 1>am unaware of any kind of comprehensive study that looked

0:27:42.840 --> 0:27:46.360
<v Speaker 1>into how many people in shoe stores were injured by

0:27:46.400 --> 0:27:51.280
<v Speaker 1>these devices. There are certainly incidents, isolated incidents that we

0:27:51.359 --> 0:27:55.199
<v Speaker 1>can point to. For example, Harold Baveley reported in a

0:27:55.200 --> 0:27:59.400
<v Speaker 1>paper for National Safety News back in nineteen fifty that

0:27:59.520 --> 0:28:02.119
<v Speaker 1>a woman who had been serving as a shoe model

0:28:02.400 --> 0:28:06.880
<v Speaker 1>in a store ended up having radiation burns on one

0:28:06.960 --> 0:28:09.600
<v Speaker 1>leg just from the fact that she was going into

0:28:09.600 --> 0:28:11.960
<v Speaker 1>the store every day and they were operating this fluoroscope,

0:28:12.400 --> 0:28:15.880
<v Speaker 1>and the leakage from these cabinets could go as far

0:28:15.920 --> 0:28:19.880
<v Speaker 1>as ten feet away. These stores were not necessarily huge,

0:28:20.520 --> 0:28:24.280
<v Speaker 1>so this woman had suffered a severe radiation burn on

0:28:24.280 --> 0:28:29.160
<v Speaker 1>one leg, and ultimately doctors chose to amputate the leg

0:28:29.240 --> 0:28:33.840
<v Speaker 1>because that's how serious it had become. That's a terrible story.

0:28:34.760 --> 0:28:36.920
<v Speaker 1>That's just one, though. There are a couple of others

0:28:36.960 --> 0:28:41.160
<v Speaker 1>at least that are fairly well documented and seem to

0:28:41.240 --> 0:28:44.640
<v Speaker 1>link back to the use of these fluoroscopes in shoe stores.

0:28:44.680 --> 0:28:49.120
<v Speaker 1>But part of the challenge of actually assessing the impact

0:28:49.400 --> 0:28:53.080
<v Speaker 1>these machines could have had on store employees. Is that,

0:28:53.440 --> 0:28:58.480
<v Speaker 1>apart from acute injuries like radiation burns, it could be

0:28:58.560 --> 0:29:02.880
<v Speaker 1>hard to ascribe radiation as the reason for a problem.

0:29:02.920 --> 0:29:06.400
<v Speaker 1>We really think of radiation as increasing risk for certain

0:29:06.440 --> 0:29:10.480
<v Speaker 1>things like cancer. But that's increasing risk, like you might

0:29:10.960 --> 0:29:14.880
<v Speaker 1>have cancer. But then can you actually track that back

0:29:14.920 --> 0:29:17.000
<v Speaker 1>and say, the reason I have cancer is because of

0:29:17.040 --> 0:29:20.640
<v Speaker 1>the increased risk that I endured due to exposure to

0:29:20.880 --> 0:29:24.800
<v Speaker 1>X rays. That's harder to determine, right, Like you might

0:29:25.200 --> 0:29:28.040
<v Speaker 1>not be able to track down the actual source the

0:29:28.240 --> 0:29:32.000
<v Speaker 1>reason for the cancer. If you have a large enough

0:29:32.040 --> 0:29:34.280
<v Speaker 1>sample size, then you might be able to draw some

0:29:34.640 --> 0:29:38.440
<v Speaker 1>general conclusions. But there's just not been any kind of

0:29:38.480 --> 0:29:41.400
<v Speaker 1>study like that, so it's not always an open and

0:29:41.440 --> 0:29:45.880
<v Speaker 1>shut case. You cannot just definitively say X number of

0:29:45.920 --> 0:29:51.240
<v Speaker 1>people ended up encountering massive health problems due to their

0:29:51.280 --> 0:29:55.480
<v Speaker 1>exposure to fluoroscopes. That's just not a metric that we

0:29:55.520 --> 0:30:00.000
<v Speaker 1>can confidently point at. We can certainly say the likelihood

0:30:00.240 --> 0:30:03.720
<v Speaker 1>is very high that lots of people ended up having

0:30:04.600 --> 0:30:08.760
<v Speaker 1>health problems due to those fluoroscopes, but that's about as

0:30:08.760 --> 0:30:12.120
<v Speaker 1>far as we can go. It gets very vague. One

0:30:12.120 --> 0:30:16.120
<v Speaker 1>important thing to remember though, is that shoe fluoroscopes were

0:30:16.240 --> 0:30:21.440
<v Speaker 1>categorically a bad idea. They had no justification. It was

0:30:21.520 --> 0:30:25.239
<v Speaker 1>a bad way to use a new technology. It's not

0:30:25.280 --> 0:30:28.040
<v Speaker 1>that the technology itself was bad, it was just a

0:30:28.160 --> 0:30:33.080
<v Speaker 1>bad implementation, right. Obviously, X rays have their use. We

0:30:33.240 --> 0:30:36.520
<v Speaker 1>use X rays today for lots of stuff, just not

0:30:36.720 --> 0:30:40.959
<v Speaker 1>to fit shoes on people. It's a technology that posed

0:30:41.080 --> 0:30:45.240
<v Speaker 1>dangers that we did not fully understand or appreciate when

0:30:45.240 --> 0:30:49.360
<v Speaker 1>we developed the technology. It put people at risk unnecessarily,

0:30:49.960 --> 0:30:53.440
<v Speaker 1>and you can make the argument that they didn't really

0:30:53.560 --> 0:30:57.640
<v Speaker 1>do anything useful at all, right, It just served as

0:30:57.680 --> 0:31:01.080
<v Speaker 1>a sales gimmick because the people who were actually running

0:31:01.080 --> 0:31:04.400
<v Speaker 1>the tech didn't have the training or knowledge to do

0:31:04.440 --> 0:31:07.640
<v Speaker 1>anything useful with the information other than sell some shoes.

0:31:08.000 --> 0:31:10.680
<v Speaker 1>And that really does bring me back to artificial intelligence.

0:31:11.280 --> 0:31:16.240
<v Speaker 1>I see the rush to integrate AI into business solutions

0:31:16.680 --> 0:31:19.600
<v Speaker 1>as being somewhat similar to how these shoe stores were

0:31:19.600 --> 0:31:23.400
<v Speaker 1>doing this with X ray machines. I am convinced that

0:31:23.560 --> 0:31:26.720
<v Speaker 1>many of the business leaders who are making these choices

0:31:27.160 --> 0:31:29.920
<v Speaker 1>do not yet have a real firm grasp on what

0:31:30.040 --> 0:31:35.200
<v Speaker 1>they actually intend to accomplish with AI. It's not that

0:31:35.400 --> 0:31:40.040
<v Speaker 1>artificial intelligence is useless. It's not that it's bad, but

0:31:40.240 --> 0:31:44.080
<v Speaker 1>artificial intelligence can also end up being risky depending on

0:31:44.120 --> 0:31:47.400
<v Speaker 1>how you implement it. It could even be dangerous, and

0:31:47.520 --> 0:31:51.200
<v Speaker 1>unless you are implementing it the right way and for

0:31:51.240 --> 0:31:55.440
<v Speaker 1>the right reasons, then you're far more likely to do

0:31:55.520 --> 0:31:58.880
<v Speaker 1>more harm than you are to do good. Now, that

0:31:58.920 --> 0:32:01.760
<v Speaker 1>harm could just be in the of business results. Maybe

0:32:01.760 --> 0:32:04.600
<v Speaker 1>it just means that in the short term you don't

0:32:04.600 --> 0:32:07.000
<v Speaker 1>perform as well as you had hoped, or you have

0:32:07.080 --> 0:32:10.560
<v Speaker 1>demoralized your employee base, and now you have to rebuild

0:32:10.720 --> 0:32:12.840
<v Speaker 1>because it turns out the AI couldn't do what you

0:32:12.920 --> 0:32:14.520
<v Speaker 1>needed it to do, or it was doing it in

0:32:14.560 --> 0:32:18.520
<v Speaker 1>a way that wasn't helpful, or that harm could be

0:32:18.760 --> 0:32:23.200
<v Speaker 1>something far more tangible. Ultimately, it could even be tragic. Now,

0:32:23.440 --> 0:32:27.520
<v Speaker 1>am I off base? Is there no parallel here? I'm

0:32:27.560 --> 0:32:30.400
<v Speaker 1>not convinced. To me. It feels like we're walking down

0:32:30.440 --> 0:32:33.719
<v Speaker 1>a path that we've walked down many times before, or

0:32:34.280 --> 0:32:37.200
<v Speaker 1>maybe even we're not walking down a path. We're barreling

0:32:37.240 --> 0:32:40.560
<v Speaker 1>through the woods in the same general direction as one

0:32:40.600 --> 0:32:44.120
<v Speaker 1>we've taken before, and it was a direction that ended

0:32:44.160 --> 0:32:48.360
<v Speaker 1>up getting us scraped up, bumped up, We lost people

0:32:48.440 --> 0:32:50.920
<v Speaker 1>along the way, and I think we're doing it again.

0:32:51.640 --> 0:32:54.280
<v Speaker 1>I do not necessarily think AI is going to spell

0:32:54.360 --> 0:32:57.280
<v Speaker 1>the end of everything. I'm not a doomsayer. I'm not

0:32:57.320 --> 0:33:00.360
<v Speaker 1>saying AI is going to end us. All I do

0:33:00.440 --> 0:33:04.440
<v Speaker 1>think what we're seeing right now is kind of an

0:33:04.680 --> 0:33:09.720
<v Speaker 1>undirected scramble that's largely fed by the fear of being

0:33:09.840 --> 0:33:12.880
<v Speaker 1>left behind. That you have business leaders who are saying,

0:33:13.200 --> 0:33:15.920
<v Speaker 1>we can't sleep on this because if we do, our

0:33:15.920 --> 0:33:18.000
<v Speaker 1>competitors are going to get ahead of us and we'll

0:33:18.000 --> 0:33:20.920
<v Speaker 1>never catch up. I think that's what's feeding a lot

0:33:20.960 --> 0:33:25.440
<v Speaker 1>of this discourse, and often that can mean that you

0:33:25.520 --> 0:33:28.560
<v Speaker 1>actually end up pushing yourself backward because you make a

0:33:28.680 --> 0:33:32.640
<v Speaker 1>bad implementation. Then if you had just stayed the course.

0:33:33.120 --> 0:33:35.720
<v Speaker 1>Not that I'm saying anyone has to just do things

0:33:35.760 --> 0:33:37.560
<v Speaker 1>the way they've always done them, because that's how they've

0:33:37.560 --> 0:33:40.360
<v Speaker 1>always done them, but they do need to have a

0:33:40.400 --> 0:33:46.040
<v Speaker 1>greater understanding of the technology and its consequences before putting

0:33:46.080 --> 0:33:49.280
<v Speaker 1>it in action. That to me just as common sense,

0:33:49.320 --> 0:33:51.920
<v Speaker 1>And again we just look back at the fluoroscopes in

0:33:51.960 --> 0:33:55.960
<v Speaker 1>these shoe stores to say, here's an example of what

0:33:56.040 --> 0:33:59.400
<v Speaker 1>can go wrong if we don't take those steps. People

0:34:00.120 --> 0:34:03.880
<v Speaker 1>get sick, they could even die. It's something that we

0:34:03.960 --> 0:34:08.399
<v Speaker 1>need to keep in mind. Okay, that's it for this

0:34:08.560 --> 0:34:12.280
<v Speaker 1>episode of tech stuff. I thought it was really interesting

0:34:12.320 --> 0:34:14.759
<v Speaker 1>to dive back into that part of the tech. This

0:34:14.840 --> 0:34:18.520
<v Speaker 1>does obviously have parallels elsewhere in the tech space. I mean,

0:34:18.520 --> 0:34:21.920
<v Speaker 1>there were the so called radium girls, the women who

0:34:21.920 --> 0:34:26.160
<v Speaker 1>would use little paint brushes to paint thin lines of

0:34:26.280 --> 0:34:30.480
<v Speaker 1>radium on watch hands and watch numbers so that you

0:34:30.480 --> 0:34:34.080
<v Speaker 1>could have glow in the dark watches. Often they would

0:34:34.120 --> 0:34:36.200
<v Speaker 1>end up licking their paint brushes in order to be

0:34:36.239 --> 0:34:38.719
<v Speaker 1>able to keep it at a fine point, and a

0:34:38.719 --> 0:34:43.400
<v Speaker 1>lot of those women ended up having terrible problems later

0:34:43.440 --> 0:34:47.040
<v Speaker 1>on in life because of radiation. So again, it's not

0:34:47.160 --> 0:34:53.400
<v Speaker 1>the only case where we embraced a technology and a

0:34:53.400 --> 0:34:58.239
<v Speaker 1>phenomenon that we didn't really understand fully and we did

0:34:58.280 --> 0:35:02.600
<v Speaker 1>so without any hesitation, and people ultimately paid the price

0:35:02.640 --> 0:35:06.560
<v Speaker 1>for that. So again, just words of caution out there

0:35:06.719 --> 0:35:10.000
<v Speaker 1>for us to consider on occasion while we're hearing all

0:35:10.040 --> 0:35:14.719
<v Speaker 1>the evangelists push really hard for companies to jump on

0:35:14.800 --> 0:35:19.040
<v Speaker 1>board and adopt this stuff. That's it. I hope you

0:35:19.080 --> 0:35:22.839
<v Speaker 1>are all well, and I'll talk to you again really soon.

0:35:28.920 --> 0:35:33.560
<v Speaker 1>Tech Stuff is an iHeartRadio production. For more podcasts from iHeartRadio,

0:35:33.880 --> 0:35:37.600
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0:35:37.640 --> 0:35:42.520
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